Social on the Sidelines: Recent Episodes
Front Office Sports
Shahbaz Khan and Amara Baptist dive into the stories behind some of the sports industry's hardest working professionals. Social on the Sidelines takes you on a journey through how these professionals landed where they did and what lessons they've learned along the way.
The New York Giants Vice President of Digital Marketing joins the podcast to discuss his current duties, career journey, advice for aspiring professionals, and more.
Astasia Williams, formerly of the Washington Football Team and Carolina Panthers, discusses her career journey.
The Chicago Bulls are one of the most recognizable brands in basketball and this weekend, they host NBA All-Star Weekend. Kamil Strycharz, the Bulls' Digital Content Coordinator, joins the show this week to talk about his role with the team.
The LSU football team lit up the scoreboard this past season on the way to a national championship. In the same vein, the Tigers' social media team generated plenty of positive attention through their content. Coordinator of Creative and Digital Content Matt Tornquist and Director of Creative and Digital Content Brandon Berrio join Baz and Amara to tell their story.
After several years working full-time with the Chicago Bears, Cameron Good now creates digital content full-time as a freelancer working with teams like the White Sox, Chicago Bulls, and Chicago Blackhawks. Good joins Baz and Amara to discuss his journey in the business of sports media.
The social media and content manager for the United States Women's National Soccer Team discusses her professional journey, following the team to another World Cup win, advice for aspiring professionals, and more!
The Clippers Director of Social Media talks about his change from Sixers social to IMG and back into the NBA with the Clippers, strategy after an exciting offseason, advice for aspiring professionals, and more!
The Dodger's Social Media Managers joins the pod to discuss her lengthy journey into social media & sports, the Dodgers' digital strategy, and her hiring practices!
The NFL's Manager of Social Content joins the pod to discuss her role in player social strategy, entrance into the industry, and long term vision.
An NBA Reporter at Yahoo, Seerat Sohi joins the pod to discuss her journey into NBA content, her start in sports, and more.
Ty Rogers joins the pod to discuss his evolution from coaching, to graphic design, to video, Emmy award winning work, latest projects, and much more.
Sports Partnerships Manager at Twitter, Will Exline joins the pod to discuss his favorite team accounts on Twitter, areas of improvement for sports commentary on the platform, and much more.
Director of Creative Strategy at Midnight Oil, Jack Appleby joins the pod to discuss his perception of change in social, biggest challenges working for entertainment brands, and much more.
Annie Finberg of the Hawks joins the pod to discuss her unique journey into digital, the transition to podcasting, and much more.
Live from Bleacher Report studios in NYC, we talk BR's social strategy, how the organization views success on social, what ideation within BR looks like, and much more.
Our first MLS guest, Kayla Knapp, joins the pod to discuss working with the Portland Timbers, transitioning from Fox Sports to team social, providing advice, and more.
The Dallas Cowboys' Taylor Stern joins the podcast to discuss managing one of the world's biggest sports brands, how innovation is viewed in the Cowboys organization, and her journey into sports.
Amara and Shahbaz discuss mental health struggles while working in social, challenges working in the field, and more in the latest episode.
Julie Phayer, formerly of the Golden State Warriors, now with The Ringer, hops on the podcast to discuss her experience from winning rings to the 3-1 series, how she got into NBA Social, and more.
Jen Tulicki - Director of Social Media for the Chicago Bears joins the pod to discuss her growth from Target Corporate Social to NFL Social, how a major trade impacts tone & voice, advice for taking digital risks, and more.
Marissa O'Connor joins the pod for the squad's first NHL insights, including a career path that started in entertainment, the Coyotes' personality-driven strategy, and more!
The Starters' Leigh Ellis talks through his unique journey from banking to an NBA TV show host, advice for those looking to get into sports media, and much more.
Allie Raymond talks Cleveland Browns social strategy, her journey from PR to social, and continuing to expand your skill set.
Rob Perez AKA World Wide Wob talks his emergence on to NBA Twitter, advice for breaking into the content creation space, on lessons he's learned along the way.
Zach Harper discusses his advice for aspiring NBA bloggers, shooting your professional shot, and more.
Bleacher Report's Meredith Minkow discusses the organization's digital philosophy, advice for aspiring digital professionals, and more.
Jeramie McPeek discusses his time with the Phoenix Suns, hiring practices & advice for young professionals, the XFL, Real Time Summit & more.
Megan Julian discusses her path from NBA social to NFL social, how to break through the challenges of different organizational voices, hiring practices, and more.
Julian Valentin discusses his path from professional soccer player to social media maven, his philosophy on risk taking, the Social Media sports community and more.
Alexis Morgan discusses her career path from hedge funds to NBA digital, building a personal brand, and what's next for NBA Twitter. Meanwhile, Shahbaz and Amara discuss IG TV, PUMA sponsorships, The NBA Draft, & more.
Angie Treasure discusses the challenges of adjusting an organizational tone, why it's important to hire for talent, and more. Meanwhile, Shahbaz and Amara discuss WNBA social, mental health issues in sports, the Stanley Cup Champions, & more.
Jaryd Wilson, formerly of the Atlanta Hawks, talks through the team's unique social voice during his tenure, the ups & downs of working in NBA Social, and his hiring process for social media positions.
Shahbaz & Amara discuss the podcast's new partnership with Front Office Sports and Team Infographics!
Philadelphia Eagles Digital Platforms Manager Samantha Wood talks through her rise from minor league hockey to the NFL, covering a Super Bowl, the Eagles' social strategy, and much more!
ESPN's Cassidy Hubbarth joins the podcast to discuss her journey, the growth of social, and advice. Meanwhile, Amara and Shahbaz discuss growth opportunities within social, haunted NBA hotels, & more.
Chad Shanks (Formerly of the Houston Rockets) joins the podcast to discuss "the tweet", the days before and after his departure from the Rockets, unique parts of NBA social, and more.
NBA Social Media Managers Shahbaz Khan (Timberwolves) and Amara Baptist (Grizzlies) kick off the Social on the Sidelines Podcast discussing their journeys to the NBA, networking in the industry, skill sets needed to progress, misconceptions about the job, and more.