The Health Biz Coach: Recent Episodes

Scott Bullington

Each episode will be an informative journey featuring guest that have succeeded in the business of healthcare. Have you wondered how successful independent medical practices do it? Just because "they didn't teach business in medical school" doesn't give us an out to avoid sound strategies that increase efficiency, reduce costs, and maximize profit! Your are a business... start acting like one.

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Let's talk New Patients... What you can do right now to put more patients in your office.

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“Short term gains many times lead to long term pains” is a saying that goes hand-in-hand with the idea of an environment under controlled chaos. And in so many medical practices, of every size, controlled chaos is born from the concept of management being either misunderstood or discarded altogether. When in fact, it may be the most mission critical element to a sustainably efficient practice there is.

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The idea of patient experience seems like a very intangible idea, but it’s certainly not. And there are plenty of available studies to show just how much patient experience can impact your profit. Also, the symptoms and challenges around patient experience didn’t develop overnight and their manifestation isn’t going away over-night, so listen in as we discuss some actionable items you can take now to begin making your patient experience an excellent one!

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A definite distinction exists between Successful Businesses and those that constantly struggle, or worse, fail. Maybe creating a successful business is like following a recipe that already exists. Could it be that successful businesses see all of its parts and realize that each part is distinctively critical in its recipe for success? Perhaps knowing that a business is much more than its product or service leads successful businesses to invest time and energy into all of its parts…. Today's guest Dan DeNeui will give insight as to how they have created extremely successful medical practices and ideas you can implement yourself.

Listen in and give us your feedback.

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In taking a few minutes to discuss how I started IMS, I thought I'd ponder how your business started as well. Many small businesses, medical practices included, face the same challenges of understanding what functions actually make up a successful business. Just understanding the technical work of a business is not the same as understanding the business that does that technical work. Listen in and see if you can relate.   

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Most business owners see their greatest asset as themselves or the accumulation of hard assets on their balance sheet. That may not be entirely true and we'll discuss what others believe is truly your business's greatest asset. 

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Have you really considered why some businesses get all of the attention and you continually feel left at the alter? It's because strong businesses understand the need for a brand relationship with their customers. Our guest, Ashlea Bullington, explains the common misunderstandings of marketing and how to shift our thinking to make it a powerful tool.

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For many small businesses staying on top of your financial metrics can be a challenge, but it's not an option. Let's discuss several financial reports and metrics you need to review monthly. And please don't tell me you'll know your numbers when your taxes are finished. 

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When small businesses become stressed during market changes and disruptions, how must they be prepared to overcome and thrive. We'll discuss three key elements each small business must understand. 

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In this episode we'll breakdown the meaning of purpose and how the "what you do" should be separated from the idea of purpose.  

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*Episode correction - I misstated the time allotments for Medicare. Correct allotments are 99214 - 25 minutes 99213 - 15 minutes. 

We are joined by guest, Shirley Gill Walker, to provide framework of how providers can begin documenting the TeleHealth Encounters. The information in this podcast does not replace your need to seek information from a certified coder, but we will help you gain comfort in knowing what the new normal will look like for you. 

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COVID-19 sends healthcare practices scrambling for new and innovative ways to deliver service to patients. Join us as we speak with technology innovator, Carrie Chitsey Wells, CEO of OneTouch Telehealth, as she explains the skyrocketing demand and what practices are doing to infuse Telehealth into their workflow. 

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Meet your host , Scott Bullington, as he reflects on years of experience helping medical practices achieve higher potential. We'll explore the multi facets of running a medical practice as a business should be run, and escape the trap of "they don't teach business in medical school". As communities rise and fall, and payors change policies and reimbursements, will you be at the mercy of the wind or entrenched in sound business practices that allow for quick course correction?