What The Business?!: Recent Episodes
Josie Nicole Baerg
This podcast is for all independent business owners out there! I will be Interviewing different business owners to give you insight, tips, and motivation! I'm going to be asking questions you would ask, and starting conversations that you can learn and grow from.
For the season finale, we have one awesome episode. Today on the podcast we have Anita Chauhan. Anita is a communications and marketing expert, she specifically works in diversity & inclusion with companies and businesses. Anita & I dive deep into all things diversity and inclusion and what that looks like as a business owner. How to be inclusive in all aspects of your business.
Anita's Links;
https://anitachauhan.ca/
https://www.instagram.com/anitachauhan/
Incredibly helpful and resourceful links Anita gave for all of you to use!
- Conscious Style Guide
- 25 Boldly Diverse Campaigns
- Multicultural Marketing: What It Is, Why You Should Do It, and How to Do It The Right Way
- 5 Awesome Benefits of Diversity at Work
- Guide to gender-inclusive language
- Google's CMO on diversity & inclusion in advertising
- Progressive Shopper
- The Kendal Jenner Pepsi ad case study
Today on the podcast we have Christina of C. Willis & Co. Christina is a Pinterest and Marketing Guru. She knows all there is to know about leveraging Pinterest as a key marketing resource and we dive into Pinterest! She graces us with her incredible insight and tips on how to use Pinterest strategically. We also talk about her new service, Brand Strategy.
Christina's Links;
https://cwillisco.com/
https://www.instagram.com/cwillisandco/
Christina's Blogs full of advice;
https://cwillisco.com/blog
Today on the podcast we have Kaitie of Kaities Kravings. Kaitie is a caterer, food enthusiast, and professional chef. She works intimately with each client to help them create a custom, personalized event and food experience. In today's episode, we chat about building business during a pandemic.
Kaitie's Kravings
https://kaitieskravings.com/
https://www.instagram.com/kaitieskravings/?hl=en
Podcast Links
https://josienicolephotography.com/what-the-business/?!/
https://www.instagram.com/whatthebusinesspodcast
Today on the podcast we have Lauren Wolanski of Level Up with Lauren. Lauren is a public speaking and communication coach who works intimately with each client to help them grow confidence in their speaking, leadership and communication skills. In today's episode, we chat about building confidence in all aspects of life, tricks and things to do when leading up to important work things, and how to be a strong leader.
Level Up with Lauren
https://www.levelupwithlauren.ca/
https://www.instagram.com/levelupwithlauren_/?hl=en
Podcast Links
https://josienicolephotography.com/what-the-business/?!/
In this solo episode, I dissect a few of the key lessons and advice that has been given by What The Business?! Season 2 guests. Common answers to my core and favourite questions. This episode is short and sweet so be sure to rate and review in Apple Podcasts!
Podcast Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Josie Nicole Photography Links
https://www.instagram.com/josienicolephoto
https://josienicolephotography.com/
Today on the podcast we have Christine Lieu of CL Designs and The Brand Party Podcast. Christine is a graphic designer who works intimately with each client to help them discover their voice, ideal client and inspiration for what they do. Christine also has her own podcast called The Brand Party Podcast and does lots of public speaking. In today's episode, we chat about so much from marketing online, finding your passion, diversifying your business in a genuine way and so much more.
Christine Lieu / CL Designs
https://www.christineldesigns.com/
Podcast - https://www.christineldesigns.com/podcast
Blog Post on Google Calendar - https://www.christineldesigns.com/post/how-to-get-rid-of-an-inefficient-google-calendar-once-and-for-all
Brand Consistency Checklist https://mailchi.mp/941959d7add5/christineldesignsemail
Anti-Hate/ AAPI Links
Canadian Links
https://www.instagram.com/representasianproject/
https://www.project1907.org/resources
American
https://stopaapihate.org/
Today on the podcast we have Jenny & Tharsi of The Double Jay Collective, a videography business for businesses looking to grow their brand visually. In this episode, we discuss learning from our mistakes in order to improve our client's experience each and every time. Jenny chats about hiring employees to grow the business bigger.
Jenny & Tharsi / The Double Jay Collective
https://www.thedoublejaycollective.com/
https://www.instagram.com/thedoublejaycollective/
Josie's Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Today on the podcast we have Jami Monte, owner of Monte CPA, a business based in helping you, a business owner, master your own bookkeeping, budgeting and more for tax season. The first part of the interview is exclusively about Jamis' business. We talk about networking and the value of joining online groups. Jami talks a lot about building a course online and how to she did that with her Bookkeeping Bootcamp. At around 38 minutes we switch and get into her expert advice when it comes to all things finance.
Jami Monte / Monte CPA Links
https://www.montecpa.com/
https://www.instagram.com/montecpa/
Get Jami's Freebie here https://www.montecpa.com/resources
Josie's Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Today on the podcast we have Brooke Miller, owner of Runway Bridal, a wedding attire store in Belleville that helps their client's wedding dreams come true. In this episode, Brooke and I talk about taking care of your clients, growing your business, and so much more. Be sure to rate, review and follow!
Brooke / Runway Bridal Links
https://runwaybridal.ca/
https://www.instagram.com/runwaybridal/
Josie's Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Today on the podcast we have Fran, owner of Open Fire Jewellery, beautiful handmade jewellery with raw and polished gemstones.
In this episode, Fran and I deep dive into how she's grown her business over the last 5 years.
Josie's Links
https://www.instagram.com/whatthebusinesspodcast
https://www.instagram.com/josienicolephoto
Fran's Links
https://www.etsy.com/shop/openfirejewellery/
https://www.instagram.com/openfirejewellery/
Today on the podcast Phillipa Maitland and I talk all about adjusting your business to keep money coming in during the last year of lockdowns and restrictions. We talk about our own experiences and we took to Instagram and Facebook to get a few ideas from you all!
instagram.com/whatthebusinesspodcast
Patreon
https://www.patreon.com/whattheb
Phillipa's Links
https://www.phillipa.ca/
https://www.instagram.com/phillipamaitlandphotography/
Today on the podcast we have Jenny Henderson, owner of Jenny Henderson Studio, a company that helps you design a meaningful brand to attract your ideal client. In this episode, Jenny and I deep dive into branding, what it is, how to keep it consistent, misconceptions, and so much more. We also chat about being a creative and being new in business.
Dubsado Birthday Sale! 15% off
https://www.dubsado.com/?c=josienicole
Patreon
https://www.patreon.com/whattheb
Jenny's Links
https://www.jennyhendersonstudio.com/
https://www.instagram.com/jennyhendersonstudio/
Today on the podcast we have Katrina MacDonald, co-founder of Kasama, a company that helps you plan, strategize and execute a marketing strategy to help your business grow. In this episode, Katrina and I talk about branding, Instagram algorithm, new app Clubhouse, diversity, being inclusive in your brand and more!
Katrina / Kasama Links
https://www.kasama.ca/content-posting-guide
https://www.instagram.com/kasamamarketing/
Josie's Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Today I have a super insightful podcast episode. I talk all about tips and lessons I've learned being on the other side of a service-based business. Instead of thinking like a business person I have advice after a few weeks of being an inquiring client! Enjoy
instagram.com/whatthebusinesspodcast
patreon.com/whattheb
Today on the podcast we have Brittiny Blodgett, wedding designer and planner. She also owns her own event space, The Grist Mill. In this episode, Brittiny and I talk all about being creative first and foremost, ideal clients, and the ups and downs of outsourcing.
Brittiny's Links
https://www.weddingsbybrittiny.com/
https://www.thegristmill.ca/
Josie's Links
https://josienicolephotography.com/what-the-business/
https://www.instagram.com/whatthebusinesspodcast/
Today's we have Lana Dingwall on the podcast. She was my business coach back at the beginning of 2020 and serves so many other successful business owners. In this episode Lana and I talk all about speaking to your ideal client, working & living through the pandemic and so much more!
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Lana's Links
https://lanadingwall.com/
https://lanadingwall.com/changingthestory-2/
What The Business?!
jnbaerg@gmail.com
https://www.instagram.com/whatthebusinesspodcast/
https://www.patreon.com/whattheb
Today's episode is a solo episode. I talk all about some tips for dealing with lows in business and a couple of extra tips for leveraging the highs.
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What The Business?!
https://www.instagram.com/whatthebusinesspodcast/
https://www.patreon.com/whattheb
Today's episode is with a great friend of mine who is in communications and business. He works with entrepreneurs to help them scale big. We dive deep into all things business, marketing, communications, goal setting and more! Enjoy! - Ryan's Links
https://kastxventures.com/ What The Business?! jnbaerg@gmail.com https://www.instagram.com/whatthebusinesspodcast/ https://www.patreon.com/whattheb
Today I have a very incredible interview with Damian from North Park Films. We talk a lot about caring for clients with intention, branding yourself, and creating a podcast to further serve his clients and so much more. Damian talks about working smart and not hard! - Damian's Links https://www.instagram.com/northparkfilms/ https://northparkfilms.com/ Damian's Podcast https://open.spotify.com/show/1CMDSZnkipqEkY8aEOlYob?si=WVRgZo-RSOW6yL6Zp73cXw What The Business?! jnbaerg@gmail.com https://www.instagram.com/whatthebusinesspodcast/ https://www.patreon.com/whattheb
Today I have a very inspiring interview with Natalie Taylor.
We talk a lot about imposter syndrome, embracing 'no', and building a business that sustains and supports the life you want.
Natalie's Links
https://www.instagram.com/winningnatalie/
https://www.nataliestaylor.com/lac-free-webinar
What The Business?!
jnbaerg@gmail.com
https://www.instagram.com/whatthebusinesspodcast/
Links mentioned at the end!
Ontario Helpline (scroll down) offers chats and email services as well as phone. https://www.ontario.ca/page/mental-health-services#:~:text=Call%20Telehealth%20Ontario%20at%201,day%2C%20seven%20days%20a%20week.
Canadian Health Services https://www.canada.ca/en/public-health/services/mental-health-services/mental-health-get-help.html
https://www.crisisservicescanada.ca/en/looking-for-local-resources-support/
In this season opener, I chat one on one with ya'll. I chat all about some common themes I noticed listening back to season 1. I talk all about what lessons were given in season 1, and I dive deeper into what I've learned in 2020. This year hasn't been easy for most of us so I thought I should do a deep dive on the lessons learned and how we're all in this together.
There will be a new episode every Thursday! Next week's episode is incredible. Please rate, review and subscribe/download if you haven't already!
My Personal Business Links
https://www.instagram.com/josienicolephoto
https://josienicolephotography.com/
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What The Business?!
jnbaerg@gmail.com
https://www.instagram.com/whatthebusinesspodcast/
In this season finale, I interview my friend, co-photographer, a partner in crime and wedding photographer expert Phillipa Maitland.
We talk a lot about investing in education, the importance of growth and evolution in business as well as things to know going into the wedding industry as a photographer.
Season 2 will be out in November 2020!
Phillipa's Links
Phillipa Maitland
https://www.instagram.com/phillipamaitlandphotography/
https://www.phillipa.ca/blog/tew-tiny-elegant-wedding-a-new-small-wedding-venue
Fovea Photography
https://www.instagram.com/fovea_agency/
https://www.foveaphoto.ca/
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What The Business?!
jnbaerg@gmail.com
https://www.instagram.com/whatthebusinesspodcast/
In this episode, Jessica from Juniper Event Co. and I chat about so many business things. Being new in business and trying to carve out your brand, the challenges of event planning, COVID and the effects it's having on our industry and so much more!
Please subscribe, rate and review!
https://www.juniperevents.ca/
https://www.instagram.com/juniper.event.co/
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https://www.instagram.com/whatthebusinesspodcast/
In this episode, Nia from Socialee Media Agency, and I talk about all things social media and even more specifically, Instagram! We talk about showing up consistently, the power of video content, tips and so much more. Be sure to download, subscribe and rate before you finish this episode! Enjoy!
Nia & Socialee Instagram https://www.instagram.com/socialeemediagency/
Socialee Website https://msha.ke/socialeemediagency/#client-inquiry
In this episode, Lauren McCormick and I talk about so many different things related to owning a business. We talk about holding yourself accountable to the tasks you have to do as an independent business owner. We talk about time management, referrals, Instagram and more! Lauren and I have worked together and known each other for about 2 years. She is a very successful photographer who travels all over the world.
Enjoy!
https://laurenmccormickphotography.com/
https://www.instagram.com/laurenphoto.ca/
In this episode, I interview self-sabotage coach Ashley Beaudin. She started The Imperfect Boss movement and more recently has evolved her coaching work to one on ones. Ashley and I talk about believing in yourself, how she got into coaching, what her best marketing resources are and so much more.
This episode is full of great tips for all business owners. Enjoy!
https://www.instagram.com/ashley.beaudin/
https://www.ashleybeaudin.com/
In this episode, I asked my boyfriend to interview me! Being that this podcast is brand new I wanted to do an introductory episode and thought it would be fun and a little more interesting than me simply explaining my story. We talk a lot about problem-solving on wedding days, dealing with mental hurdles in business, and not just finding your why but leveraging it to better your business.
We talk about my business coach, Lana Dingwall, in this episode so I've linked her website as well as my own!
https://lanadingwall.com/
https://josienicolephotography.com/
https://www.instagram.com/josienicolephoto/
In this episode, I interview entrepreneur Jacquie K. She has her own beauty bus, makeup line and she is a successful make-up artist in Ontario. Jacquie and I talk about how to balance life and work, her best sources of marketing, SEO and so much more. This episode is full of great tips for business owners. Enjoy!
https://www.instagram.com/itsjacquiek/
https://www.itsjacquiek.com/
This is a quick trailer into 'What The Business?!'. I briefly cover the creation of the name, and the types of interviews I'm going to be having throughout season 1.
In this podcast, I will be interviewing different business owners about similar topics and issues that come up often in business. I'm going to give you different perspectives on marketing ideas, work-life balance, client/customer care and so much more. This podcast is for independent business owners across the board.
Enjoy! The first episode is out on May 12, 2020.