Lorbear Tells All: Recent Episodes
Lorbear Tells All
Lori Lefcourt talks the REALITY of running a consumer packaged good business. From a brand owner's perspective, she delivers tips and tricks to avoid mistakes they learned early on and save you LOTS of money along the way. I also bring on experts that after 2 years, we personally trust and have made the biggest impact to our business. Lori and Elise are the founders of Unicreamer - a plant based coffee creamer infused with delicious, supplemental ingredients.
Lori and Blake discuss balancing the mission with taking their nut-free, allergen-free bar mass market. We also discuss the ROI from Expo West, and what he did to grow such a successful brand so quickly in an over crowded space! https://www.blakesseedbased.com/
A drastic change in lifestyle... What are you willing to sacrifice to to build your dream business? How are you going to afford to live while you’re in “building mode”? I think this is one of the biggest struggles with new founders. I’m letting you in on how I got resourceful enough to create a side hustle (that I loved) to pay the bills and tips for staying focused!
After I posted my FB/Instagram ads course for product based businesses that was featured on digitalmarketer.com's winter course, I received a LOT of questions. I address them here! Link to course: https://bit.ly/2FyIhuB
Natalie and her Co-Founder / Fiancee Jacob starting selling fashionable blue light glasses a little over a year ago and have since then produced over a million in revenue in less than a year. HOWEVER, revenue does NOT equal profit if you're going it to be a "growth business." We talk about the difference between growth and lifestyle business, when you need to decide that, and the mindset it takes to be able to not take any money out fo your business for it to grow into a giant beast!
Christina Kalsan is known for getting products into chains like Bed Bath and Beyond, Cosco, etc. but you have to have a plan and understand your financials before even THINKING about this. Listen closely to this one.
Alex, the Accountreprenuer gives you the play by play on how to streamline your accounting as a small business. Don't wait until a rainy day to realize you're losing money.