How's your ePresence? with Mark Galvin: Recent Episodes
Mark Galvin
Welcome to “How’s Your ePresence?” hosted by Mark Galvin, Founder and President of ePresence. (www.ePresence.me) We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, email blasts with fresh news and cool guests!
The shows run live on Tuesdays and Thursdays at 3PM ET on Facebook (http://fb.me/epresenceme), YouTube (http://youtube.com/epresenceme), LinkedIn (http://linkedin.com/company/epresencemg) and Twitter (http://twitter.com/epresencemg).
Where do we publish our podcast? At all of the icons below.
Catch the video version of episodes at: YouTube ( and the best file to share on social media) https://e-pr.me/youtube
COPYRIGHT © ePresence®, LLC, 2022
Keyaan J. Williams is the Founder and Managing Director of CLASS-LLC, a professional services firm that delivers governance, risk, privacy, and cybersecurity solutions to critical industries and government agencies throughout the world. Prior to CLASS-LLC, he managed large security programs at the U.S. Centers for Disease Control and Prevention (CDC). A founding member of the Private Directors Association Association Atlanta Chapter, he currently serves as the chair of the Cyber Strategy Retreat Advisory Board, chair of risk committee for a global non-profit, and strategic advisor for start-ups and early-stage organizations. In addition to public speaking and standup comedy, his insights are documented in the Certified CISO Body of Knowledge, The Language of Cybersecurity, Using Security Metrics to Drive Action, CISO Magazine, the ISSA Journal, and the Crisis Response Journal.
Tune in to hear Keyaan answer these questions:
You said, "most people are doing cybersecurity wrong." What is the right way to do cybersecurity and what should people focus on?
What is the #1 cybersecurity concern that businesses should address?
Is cyber insurance a good tool to protect the business from data breaches and security incidents?
The news talks about cyber threats related to the war in Ukraine. Does this affect us here in the United States?
What should I do if I am affected by ransomware in my personal life or my business?
Full Show Notes: https://www.epresence.me/what-are-cyber-attacks-and-how-can-you-protect-your-business
Carl is the president and founder of Brio Business Academy and an Adjunct Professor in the MBA Programs at the Terry College of Business of the University of Georgia. Previously Carl was Owner and Co-CEO of Savvi Brands, which included Savvi Formalwear, Anya Bridal Warehouse, and Tuxedo Central. After a successful exit he engineered from his 50-year family business, and has developed a reputation as a highly effective business owner and teacher, Carl often found himself being approached by entrepreneurs with “How do I ____?” questions as they tackled the challenges of business building. He soon realized the demand for practical tools and skills was not being effectively met by the resources available to new business owners, and he set out to transform the experience of building a business to offer people a pathway to the freedom they sought in business ownership … and Brio was born.
Full Show Notes: https://www.epresence.me/creating-your-business
Join us today for a talk about Master Minds!
Chris Williams, founder of Group Coach Nation, spends most of his time raising his five kids, exploring world communities, and trying his hand at adventures like shark diving, ice climbing, running ultra-marathons, and riding electric skateboards:) In his spare time, he works with entrepreneurial and business experts, speakers, coaches, and leaders helping them market, monetize, and lead their own high-ticket mastermind (or group coaching) programs. As the world continues to shift, many experts are trying to build high-ticket groups for additional income, lead generation, or impact. Chris teaches experts how to generate leads, close high-ticket deals, and build strong, transformational groups. He has his own digital agency, leads two masterminds of his own, and has learned many of these lessons the hard way, so sharing his journey and offering strategies is why he is here.
In this show, we are going to talk about:
o The scale and profit differences between one-on-one coaching, masterminds, and online courses
o The 4-step method to prospecting and selling into a high-ticket mastermind
o Why prospecting and selling always comes before anything
Full Show Notes here: https://www.epresence.me/what-is-a-mastermind
Join us today for a talk about Master Minds! Chris Williams, founder of Group Coach Nation, spends most of his time raising his five kids, exploring world communities, and trying his hand at adventures like shark diving, ice climbing, running ultra-marathons, and riding electric skateboards:) In his spare time, he works with entrepreneurial and business experts, speakers, coaches, and leaders helping them market, monetize, and lead their own high-ticket mastermind (or group coaching) programs. As the world continues to shift, many experts are trying to build high-ticket groups for additional income, lead generation, or impact. Chris teaches experts how to generate leads, close high-ticket deals, and build strong, transformational groups. He has his own digital agency, leads two masterminds of his own, and has learned many of these lessons the hard way, so sharing his journey and offering strategies is why he is here.
In this show, we are going to talk about:
o The scale and profit differences between one-on-one coaching, masterminds, and online courses
o The 4-step method to prospecting and selling into a high-ticket mastermind
o Why prospecting and selling always comes before anything
Full Show Notes here: https://www.epresence.me/what-is-a-mastermind
What would it mean for your business if thousands, tens of thousands, or even hundreds of thousands of consumers in your target demographic were introduced to your company? This is what Joshua Baker does.
Mark and Joshua discuss how video content can save your business time and money in this episode of "How's Your ePresence?"
Join us as we talk with Lisa Marie Papp (http://linkedin.com/in/lisamariepapp ) of Computer Solutions & Networking to make sure you have protected yourself from a surge of cyber-attacks on the U.S. Lisa recently shared with us that she has seen a dramatic increase of cyber-attack attempts since the start of the Ukrainian war. Would you like to know how to fend off these attacks? Would you like a step by step guide that you can give to your IT team? Would you like to understand more of what your IT team is talking about? Would you like to know why you need to keep updating your devices?
Full Show Notes: https://www.epresence.me/tools-to-protect-yourself-from-cyber-attacks
Joseph Wilkins founded ProCreative Studios in 2000, which produced infomercials, TV spots & marketing videos for clients including Google, Linkedin, McDonalds, Goldman Sachs, Chevrolet & Home Depot. As viewing habits shifted away from TV, Joseph launched FunnySalesVideos.com where he creates attention-grabbing "viral style" sales videos that get millions of views and converts cold traffic into sales.
With 20 years of experience, hundreds of millions of views, and over $250 MILLION in career sales, Joseph enjoys sharing 8 steps anyone can follow to drive sales on his podcast "How To Make A Video Go Viral."
Find full show notes at: https://www.epresence.me/creating-impactful-videos
Joseph Wilkins founded ProCreative Studios in 2000, which produced infomercials, TV spots & marketing videos for clients including Google, Linkedin, McDonalds, Goldman Sachs, Chevrolet & Home Depot. As viewing habits shifted away from TV, Joseph launched FunnySalesVideos.com where he creates attention-grabbing "viral style" sales videos that get millions of views and converts cold traffic into sales.
With 20 years of experience, hundreds of millions of views, and over $250 MILLION in career sales, Joseph enjoys sharing 8 steps anyone can follow to drive sales on his podcast "How To Make A Video Go Viral."
Find full show notes at: https://www.epresence.me/creating-impactful-videos
Marcie joins us to discuss the conceptualization and production of a podcast and how small and medium businesses and work to execute public relations and marketing plans internally.
Some key words from this episode include: public relations, press release, marketing, SMBs, podcaster, podcasting
Find full show notes at https://e-pr.me/3DNdEzc
Janna joins us to discuss what needs to be known and done when a business is looking to expand globally. What are the cultural and technical considerations that must be made?
Some key words from this episode include: business development, business expansion, global expansion, global business, business culture
Find full show notes at https://e-pr.me/3uWhzpg
J.R. joins us to discuss information every businessperson should know before they try to grow, enduring the challenges that can accompany growth, how to fund businesses in 2022, and more.
Some key words from this episode include: business development, KPIs, networking, entrepreneur, solopreneur
Find full show notes at https://e-pr.me/3NPhnAC
J.R. joins us to discuss information every businessperson should know before they try to grow, enduring the challenges that can accompany growth, how to fund businesses in 2022, and more.
Some key words from this episode include: business development, KPIs, networking, entrepreneur, solopreneur
Find full show notes at https://e-pr.me/3NPhnAC
Jennifer joins us to discuss how businesses can utilize data, where to start when looking to evaluate, and how to overcome the fear that most people experience when looking to begin digital marketing and business analysis! Some key words from this episode include: digital marketing, business development, business analysis, KPIs
Find full show notes at https://e-pr.me/3BxwRDJ
Michael joins us to discuss growing your service-based business with intention. Referrals and word-of-mouth marketing may not be the best place to look.
Some key words from this episode include: service-based business, website development, conversion, LTV
Find full show notes at https://e-pr.me/3imU0Qu
Liz came back to dig even deeper into key email marketing principles.
Some key words from this episode include: marketing, digital marketing, email marketing, email marketers, email newsletters
Find full show notes at https://e-pr.me/3uW9v9A
Jon joins us to discuss domain authority... What is it, how to establish it, what to avoid, and some tools! Some key words from this episode include: SEO, search engine optimization, SEO agency, SEO agencies, key words, key word research
Find full show notes at: https://e-pr.me/3siESbn
Joey joins us to discuss the value that lies in Facebook. Now that organic reach is lower than ever, how can the platform continue to provide value?
Some key words from this episode include: marketing, digital marketing, search engine optimization, SEO, Facebook, Facebook ads, A/B testing
Find full show notes at https://e-pr.me/3HUnKzb
James joins us to discuss various cybersecurity methods and approaches, lots of acronyms, and what this has to do with your remote work model.
Some key words from this episode include: cybersecurity, cyber, cyber attack, remote work, VPN, VDI
Find full show notes at https://e-pr.me/3gPglp1
Marc joins us to discuss SEO, online directories, and how important SEO is for local businesses. Find full show notes at https://e-pr.me/3JI9B97
Kevin joins us to discuss entrepreneurship, identity, and building a business that is compatible with your heart and soul. Some key words from this episode include: marketing, entrepreneur, solopreneur, business development
For full show notes, visit https://e-pr.me/3fL3gfV
Katie Brinkley is a Social Media Strategist and Social Audio Expert with over 18 years of experience. She specializes in finding the right social platforms for entrepreneurs to focus on so they can grow their online presence without the overwhelm. For full show notes, visit https://e-pr.me/3zOBA2Q
This episode of "How's Your ePresence?" is a bit different! Mark, Michaela, and Morgan sit down to discuss how companies should handle backlash to content posted on their feeds. How can problematic content impact a brand or individual? Should they apologize? What does this look like?
Sheryl J. Moore is president and CEO of Moore Market Intelligence. She is also the founder and creator of several competitive intelligence tools, including Wink, Inc.’s AnnuitySpecs and LifeSpecs tools and Wink’s Sales & Market Report. In this episode, we discuss how and why you should leverage your social media- even if you work in a regulated space. There are ways to do this, and a lot of them ride on providing value to and connecting with your audience!
Sheryl J. Moore:
https://www.winkintel.com
https://www.linkedin.com/in/sheryljmoore/
https://twitter.com/SherylJMoore
https://www.facebook.com/IntelRockstar
https://www.youtube.com/c/SherylJMoore
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
Howie Zales, an award-winning videographer, discusses his journey in videography, sports media, and conducting live virtual events in the time of COVID-19.
Howie Zales:
https://www.howiezales.com
www.linkedin.com/in/howardzales
www.facebook.com/howardzales
https://www.instagram.com/howiezales/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
Celeste Giordano is a business growth specialist, master sales strategist, and dynamic speaker with more than 43 years of experience in direct sales and managing high-performing teams. In this SPIRE special, we discuss what it means to build a legacy, prioritizing relationships over sales, and making the most of your network.
Celeste Giordano:
http://www.celestegiordano.com/
http://linkedin.com/in/celestegiordano
http://facebook.com/CelesteGiordanoCoaching
https://www.instagram.com/celeste.giordano/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Kathryn Smith is an eCommerce professional who aids small businesses and solopreneurs in their next steps. Here, she shares a few key things to consider when starting or scaling your eCommerce brand.
Kathryn Smith:
https://waltonbirch.com
https://www.linkedin.com/in/kathrynrsmith/
https://www.instagram.com/krs_consulting/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
Gordon Van Wechel is a marketing professional dedicated to bringing big ad agency techniques to smaller organizations. He shares his top marketing tips as well as the single thing you can do to increase the efficacy of all other marketing techniques!
Gordon Van Wechel:
https://thealchemyconsultinggroup.com
https://www.facebook.com/The-Alchemy-Consulting-Group-129019443840111/
https://www.facebook.com/gordonvw/
https://twitter.com/GordonVanWechel
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Michelle Hougland is an #onlinereseller and marketing expert. Hear her story, how she made the switch to entrepreneurship, and some of her favorite marketing tips.
Michelle Hougland:
https://www.facebook.com/PaladinGlobalMarket
https://www.linkedin.com/in/paladin-global-market/
https://www.instagram.com/paladinglobalmarket
https://www.paladinglobalmarket.com
https://www.paladinglobalmarket.com/podcast.html#/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Social media expert, Mark Galvin, of ePresence, LLC. discusses the latest news and controversy surrounding Facebook and the recent Wall Street Journal series “The Facebook Files.”
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
John F. Dilworth is a poet, motivational speaker, and IT professional. In this SPIRE Special, we discuss his experience with and strategy on social media, how poetry has followed him through many phases of his life, and what motivational speaking means to him.
John F. Dilworth:
https://johnfdilworth.com/
https://www.instagram.com/johnfdilworth/
https://www.linkedin.com/in/johnfdilworth/
https://www.facebook.com/johnfdilworth
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Establishing strong SEO on a website is a very involved process. Rather than building a website, stepping away, and calling it done forever, you should continually check in, make adjustments, and update content.
Working toward solid SEO for the entire life of the site- from conception well into the future- ensures the most bang for your buck.
Ryan Williams:
https://www.facebook.com/etherdev
https://www.facebook.com/websuasion
https://www.linkedin.com/in/jryanakajimmyether/
https://www.linkedin.com/company/the-websuasion-group-llc/
https://www.instagram.com/websuasion/
https://www.youtube.com/channel/UCkaSEOMLBjZQuhzKZisBWWQ
https://websuasion.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Cybersecurity is critical for businesses to function smoothly. However, some SMBs do not know where to start or how to maximize their efforts. Hear top cyber tips from cybersecurity expert Alon Manstur.
Alon Manstur
https://www.cybrella.io
https://www.linkedin.com/company/cybrella/
https://twitter.com/Cybrella_Cyber
https://www.linkedin.com/in/alon-mantsur-54898a10/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Bronkar Lee can play 40 musical instruments. But what does that have to do with business? He says that the flexibility that comes with learning all of these instruments can be useful in so many scenarios.
Bronkar Lee:
https://spreadthegoodstuff.com
https://www.instagram.com/bronkarlee/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Organic business growth is a goal for many people. Sometimes, it can be difficult to decide what direction to go in. Caleb, however, has tons of tips.
His straightforward advice (informed by working with some pretty large organizations!!) is a great place to start.
Caleb Roche:
https://www.linkedin.com/in/caleb-roche/
https://www.crocheconsulting.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
This episode of HYeP is presented in partnership with SPIRE Atlanta! Our guest, Jeff Bartholomew, is the speaker at this week's SPIRE meeting and the Founder of Everest Business Coaching. We will discuss leveraging how Jeff helps his clients succeed. Jeff will also be SPIRE's keynote speaker this Thursday at The Regent Cocktail Club Atlanta atop The American Cut Steakhouse. Jeff Bartholomew: https://www.linkedin.com/in/jeffbartholomew1/ https://www.facebook.com/everestbusinesscoaching https://everestbusinesscoaching.com ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Paul Benigeri, Co Founder and CEO of Archive, joined us to discuss utilizing influencers and user generated content.
What are nano influencers? Are they better for your brand than major influencers? And how many ways can you utilize UGC? Paul explains the many approaches you can take to make the most of the content at your disposal.
Paul Benigeri:
https://archive.ai
https://www.linkedin.com/in/benigeri/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Learn how to conceptualize content for, launch, and monetize your YouTube channel! YouTube is one of the best social media platforms to use when trying to get in front of new audiences.
Because the platform provides opportunities for both user-led discovery and algorithm-suggested content, the opportunities are endless.
Augie Johnston:
https://www.linkedin.com/in/vidchops/
https://vidchops.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Marketing is the art of building lucrative relationships with people.
Aleya Harris of Flourish Marketing sat down with us to discuss converting followers to dollars. We LOVE her Instagram tips, but her guidance will work anywhere!!
Aleya Harris:
https://www.instagram.com/aleyaharris/
https://www.instagram.com/flourishmarketing.co/
https://www.flourishmarketing.co
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Knowing your audience allows you to meet expectations effectively and efficiently. Jeff works on the back end of websites to address clients' pain points and create workflows that simplify their processes.
He is all about making your website do more for YOU.
Jeff Smith:
https://www.codeconspirators.com/about/our-team/jeff-smith/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Drop in to our conversation with Bill Courtright, the Director of Solutions at mPowered IT. This will be a two-part show, covering both cybersecurity and ways to cultivate community and connections!
Bill shares how IT spans beyond just tech support to impact employee morale and customer experience. We then discuss his experience with SPIRE, an Atlanta-based group for professionals focused on service, proximity, intention, reciprocity, and excellence.
Bill Courtright
https://www.linkedin.com/in/williamcourtright/
https://mpoweredit.com
https://www.instagram.com/spire.atl/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
This episode of HYeP is presented in partnership with SPIRE Atlanta!
Our guest today, Ed, is the speaker at this week's SPIRE meeting and VP of McGriff Insurance. We will discuss leveraging social media to grow a financial service business, one golden rule of social media, lessons from 2020, and what Ed means my "My Race, My Pace."
Ed will also be SPIRE's keynote speaker this Thursday at The Regent Club atop The American Cut Steakhouse.
Ed Castner:
https://www.linkedin.com/in/ed-castner-69377010/
SPIRE:
https://www.spire-atl.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
You do not have to be a tech whiz to build your company website!
Nathan talked to us about building a website in just two hours and the many benefits of taking this approach. Many business owners are inclined to hire a web designer; Nathan shares why this may not be the best idea.
Nathan Bynum:
https://www.linkedin.com/in/nathan-bynum-author-web-developer-b34713124/
https://reachfuelpotential.com/2hourwebsite/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
During the pandemic, many businesses shifted to a digital model. Amani Roberts, a professional DJ, sat down with us to discuss how adapting to these new standards can serve your business well!
He explains, things like podcasts and live streams create a level of intimacy that cannot be felt through other forms of content. Build those personal connections while making the most of this new emphasis on digital presence.
70% of SEO work can be done in house. Quality SEO results ultimately boil down to you providing quality content that a given search engine recognizes and likes.
Dr. Ty discusses how to do this 70% on your own and where to find the best person to do the other 30%.
Dr. Ty
https://www.portbell.com
https://www.portbell.com/site-seo-friendly/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Google changed their algorithm in the summer of 2021... What does this mean for your SEO?
As it stands, the following areas were most heavily impacted by the update:
- Science
- Pets & Animals
- Real Estate
- Shopping
- Beauty & Fitness
- Autos & Vehicles
- Health
- Travel
- Online Communities
Listen in for more details and specifics!
Dr. Ty
https://www.portbell.com
https://www.portbell.com/site-seo-friendly/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
We sat back down with Liam Carnahan (Inkwell Content) and Elsewine Rietveld (Presence Training) to dig deeper into things we missed in their individual shows. Drop in for a listen to learn even more about making the most of your SEO and creating video content without looking uncomfortable.
Liam Carnahan:
https://inkwellcontent.com
https://www.linkedin.com/in/liamcarnahan
https://twitter.com/liamcarnahan
https://www.youtube.com/watch?v=J5CQ-bGgqjg
Elsewine Rietveld:
https://elsewine.com
https://www.youtube.com/watch?v=gcLkvoJcKG8&t=1s
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Alyson Lex is a 13+ year veteran direct response copywriter. We dubbed her the landing page expert.
In this episode, we walked through the steps of creating a landing page that will aid you in growing your business without being sleazy and where to start troubleshooting when your copy isn't working.
Many people are petrified by the prospect of showing up on camera. Developing your confidence will allow you to not only be not scared anymore, but you may actually become excited and inspired to be on camera!
Listen for Elsewine's top tips for making any video production great.
Elsewine Rietveld:
http://www.elsewine.com
http://www.getcomfortableoncamerabook.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
The journey to beginning proper advertising needs to SUC.
If your competitive analysis is not significant, unique, and credible, you are setting yourself up for failure.
Once you are honest with yourself about the details of your organization, you can begin to create an advertising and marketing campaign that will not only draw in but retain customers.
And remember- advertising brings people in, but marketing is constant! Tracy once called an appliance repairman who showed up in an unmarked van and no uniform... Is this good marketing?
Some key words from this episode are: Marketing Strategy Model, advertising, marketing, COX Media Group, digital marketing, radio, business
Tracy Roberts:
https://www.linkedin.com/in/tracywildeyroberts/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
How do I build a great email list?
We sit down with Jennie to discuss building your email list in a way that saves time, effort, and money.
The information she has shared will allow you to strive for a targeted audience that will truly engage with your messaging rather than focusing on vanity metrics that may harm your mission in the long run.
Some key words from this episode are: metrics, list building, email list, marketing, optimization, strategy, and personalization.
Jennie Wright:
Facebook: https://www.facebook.com/jenniewrightjlw
LinkedIn: https://www.linkedin.com/in/jenniewrightjlw/
Instagram: https://www.instagram.com/jennielwright/
Website: http://jenniewright.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Anyone reading your content is looking for a reason to stop...
Liam not only brings your audience in but keeps them engaged. Because, believe it or not, no technical aspect of SEO is as important as quality content. When your content is entertaining, important, and educational, your SEO will #ROCK!
Liam Carnahan:
https://inkwellcontent.com
https://www.linkedin.com/in/liamcarnahan
https://twitter.com/liamcarnahan
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
We had the pleasure of sitting down with Erin Goodier (Goodier Creative), Jennifer Pradhan (098 Productions and Design), and Jodi Krangle (Voiceovers and Vocals) to wrap up the month of April.
This show was AWESOME! Because these three women work in different (but complementary) industries, we were able to discuss the intersections between video, motion graphics, and audio content.
If you love this show, be sure to listen to the guest’s individual episodes as well!
Erin Goodier:
https://goodiercreative.com
https://www.linkedin.com/in/erin-goodier-877856102
Erin’s full interview: https://bit.ly/3vpKvoG
One of Erin’s industry favorites: https://bit.ly/3yO2jfp
Jodi Krangle:
https://voiceoversandvocals.com
https://www.linkedin.com/in/jodikrangle/
Jodi’s full interview: https://bit.ly/3bUDQuY
One of Jodi’s industry favorites: https://bit.ly/3yE6gDc
Jennifer Pradhan:
https://www.098productions.com
https://www.linkedin.com/in/jennifer-pradhan-646a0799
Jennifer’s full interview: https://bit.ly/3p3sYjT
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Jodi Krangle is a voice actor who understands the power of sound. While many businesses focus on visual branding, audio branding is just as important.
For example, that Intel sound- you know the one.
We talk about the many ways sound can impact customer experience. From brand recognition and emotional engagement to impacting the perceived taste and texture of food.
Jodi Krangle:
https://voiceoversandvocals.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
What if you could make 7 figures while only working 4 hours per week? Honestly, who can pass that up?
Drop in for some tips on how to make that scenario a reality. Tyler Sullivan went from working a 'normal' job to leading two eCommerce brands. Now, instead of sitting in an office, he watches orders (and income!) roll in from his boat with his family.
This is absolutely possible, but you have to take the right steps! Tyler has the information you need.
Tyler Sullivan:
https://www.linkedin.com/in/🏌🏻%E2%80%8D♂%EF%B8%8F💰-tyler-sullivan-494b5426/
https://www.bombtechgolf.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
How should you leverage storytelling for your company? One of the challenges of storytelling is planning and executing valuable stories.
-What do you do before making plans?
-How do you know if your story is a good one to tell on social media?
Mark and Erin talk through the ins and outs of storytelling- not just how to do it, but how to do it well.
Find Erin Goodier:
https://goodiercreative.com
https://www.instagram.com/goodiercreative
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
How and where do #smallbusinessowners get things like graphics and logos?
Jennifer Pradhan is the founder of 098 Productions & Design. She has always loved animation and storytelling and has a background in post-digital editing, TV graphics, illustration, and programs like Adobe Premiere Pro and Adobe After Effects.
She works one on one with clients to bring industry level quality to smaller businesses and ultimately bring their vision to fruition.
098 Productions & Design:
https://www.098productions.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
Chris Pistorius has over 15 years of experience in dental marketing and works with the team at KickStart to improve techniques in a way that fit the niche. He also hosts a weekly dental marketing podcast and is the author of “The Ultimate Guide to Internet Marketing for Dentists.”
We talked about
• The best strategies that a dental practice can use right now to bring in more new patients
• Some things that a practice can do on their website to increase conversions
• Common mistakes that people make when marketing their business
Chris Pistorius:
https://kickstartdental.com
“The Ultimate Guide to Internet Marketing for Dentists"
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
How do you scale eCommerce shops?
Dan & Robby are the founders of Shopanova, a 7-figure empire which helps eCommerce shops scale. These two friends from Alaska went from catching fish to catching millions!
In this episode, we talk about specific aspects of scaling shops like customer acquisition, the value of a customer, and budgeting for/investing in these efforts.
Shopanova:
https://shopanova.com
https://www.instagram.com/_shopanova_/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
What is the Honey extension? And how does Capital One save you money on your online purchases? These are just two examples of coupon browser extensions. While they save a customer money, there is a lot more going on behind the scenes that you might not know.
We sat down with Kathleen Booth, the VP of Marketing at Clean.io to discuss these issues. This company is the market leader in digital engagement security solutions used by businesses looking to optimize their revenue and buyer experience. Prior to joining Clean.io, Kathleen spent 13 years in the digital marketing agency world.
She has served as the owner and CEO of Quintain Marketing and the VP of Marketing at IMPACT, and she continues to host the Inbound Success Podcast.
In this episode, we talked about things like:
-How can online retailers increase profit margins by adjusting discount and coupon strategy?
-How do coupon browser extensions impact online retailers’ reports?
-How can influencers and affiliates use coupon extensions to fraudulently inflate their commissions?
Kathleen Booth:
https://www.linkedin.com/in/kathleenslatterybooth/
Clean.io:
https://www.clean.io
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Shoni is the owner of Summit Resume Service. She spent 18 years in the healthcare industry and was consistently drawn to the resume aspect of the hiring process; while supervisors found it to be tedious, Shoni loved sorting through applications, being on post-interview panels, and discussing feedback.
She now creates a judgment free zone and runs her business in a direct an encouraging way.
We discuss how your LinkedIn profile should compare to your resume, how to present yourself for the job you WANT instead of the one you have, and so much more.
Shoni:
https://www.linkedin.com/in/shoni-bell/
https://www.summitresumeservice.com/
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Dr. Sallustio has led a broad range of educational institutions including a regionally accredited non-profit, online university, a regionally accredited for-profit, online university, and a nationally accredited for-profit, hybrid college. This has allowed him to have a unique and effective breadth of knowledge in on-ground and online higher education administration.
He has nearly two decades of experience in higher education operations, leading teams in marketing, enrollment, finance, financial aid, student services, human resources, B2B relationships, and more.
We discussed:
-Using podcasting to become an influencer in your niche
-Using data analytics to find and target your market
-Using LinkedIn heavily to promote your personal brand and business
Some keywords from this episode: analytics, social media, LinkedIn, podcast, marketing, influencer
Dr. Sallustio:
https://www.linkedin.com/in/joesallustio/
https://twitter.com/JoeSallustio
https://joesallustio.com
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Tim Fitzpatrick of Rialto Marketing joins "How's Your ePresence?" to discuss effectively utilizing video to market your business.
Tim is the President of Rialto Marketing with expertise in marketing and business growth. Over the span of 20+ years of entrepreneurial experience and through a variety of failures and successes, he has learned valuable lessons… One of which being that people often overcomplicate marketing.
How can I get the most mileage from the content I create?
How can I use my video content to boost my social media presence?
How can I get over a fear of using video content, and what do I need to get started?
Find Tim Fitzpatrick:
https://www.rialtomarketing.com
https://twitter.com/rialtomarketing
https://www.linkedin.com/company/rialto-marketing
https://www.facebook.com/rialtomarketing
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, video, branding, strategic marketing, strategic planning
ePresence, LLC © 2021
Ken is the CEO of EV Hotel Group, an expert in revenue management, and has managed over 85 hotels throughout his time in the industry.
We discuss technology in the hospitality industry, pulling from his experiences and our previous involvement in the industry! Some questions we will consider include:
Why are we so behind with technology when it comes to hospitality?
Is there a reason HR does not have more involvement in onboarding processes within hospitality to lessen turnover?
Why have industry arrival processes not changed for decades?
What is EV Hotel Group?
Tune in to hear how Ken is bringing technology into the hospitality industry!
Find Ken Patel:
LinkedIn: https://j.mp/3p3x0H0
Company LinkedIn: https://j.mp/3aH7mTs
Company Site: https://j.mp/3a3kfZ3
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, branding, strategic marketing, strategic planning, hospitality, AI, artificial intelligence
ePresence, LLC © 2021
Jared Curry of Scope 16 Marketing joined host Mark Galvin on "How's Your ePresence?" to talk about digital marketing.
Jared, 18-years-old, read Rich Dad Poor Dad by Robert Kiyosaki and it changed his life. Through an online course, he and a friend learned everything they could about digital marketing their junior year of high school.
Now, Jared oversees a team of remote digital marketing geniuses. Scope 16 has scaled clients from 6 figures to 7 figures, is a Digital Marketer Certified Partner, and is a Facebook Ads Certified Partner!
Find Jared Curry:
https://www.scope16.com
https://www.facebook.com/jared.curry.9619
https://www.linkedin.com/in/jared-c-948167169
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, target market, branding, strategic marketing, strategic planning, paid social media, Facebook Ads, entrepreneurship, ecomm
ePresence, LLC © 2021
Gigi Sabbat with Life Service Center of America joined Mark Galvin on "How's Your ePresence?" to discuss how to promote your mission.
Gigi is the CEO and founder of Life Service Center of America, LLC. She is also a best-selling author, life coach, podcast host, motivational speaker, among other things.
We discussed Gigi’s books – “Walk with Me" & "God First" – as well as her personal experiences with assault, domestic violence, faith, and resilience. She also explained how these things all come together to impact her business and work as an advocate.
Find Gigi Sabbat:
www.lifeservicecenterofamericallc.com
https://www.linkedin.com/in/regeline-“gigi”--sabbat-465748164
https://www.linkedin.com/company/life-service-center-of-america-llc
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, target market, branding, strategic marketing, strategic planning, mission
ePresence, LLC © 2021
Tim Fitzpatrick of Rialto Marketing joins "How's Your ePresence?" to discuss defining your target market and finding the ideal client.
Tim is the President of Rialto Marketing with expertise in marketing and business growth. Over the span of 20+ years of entrepreneurial experience and through a variety of failures and successes, he has learned valuable lessons… One of which being that people often overcomplicate marketing.
We will discuss how to simplify marketing to allow for business growth with less stress! Tim will address questions about the process including:
Why is defining your target market important?
What are some simple steps I can take to define my ideal clients?
Find Tim Fitzpatrick:
https://www.rialtomarketing.com
https://twitter.com/rialtomarketing
https://www.linkedin.com/company/rialto-marketing
https://www.facebook.com/rialtomarketing
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, target market, branding, strategic marketing, strategic planning
ePresence, LLC © 2021
In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss Reddit’s unique Super Bowl commercial and how the Colorado Rockies brought authenticity on Twitter to a whole new level.
Link to Reddit commercial:
https://youtu.be/snwr6mQJRLM
Contact Information
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677
https://twitter.com/ericthewelch
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, small business, entrepreneur, entrepreneurship, Reddit, Super Bowl, commercial, MLB, Colorado Rockies, Nolan Arenado, authenticity, sports
ePresence, LLC © 2021
Cassie Hanuscak of Caslyn Branding & Design joined host Mark Galvin on the latest "How's Your ePresence?" to discuss developing and maintaining a brand.
Cassie is the owner, graphic designer, and brand strategist of Caslyn Branding & Design. Before creating her own business, Cassie worked with a diverse set of clients ranging from start-ups to large corporations and maintained and progressed an international brand’s printed collateral over a decade of growth. Her focus now is on intentional, result-driven brand design.
Find Cassie Hanuscak:
https://www.caslynbd.com
https://www.fb.me/caslynbd
https://www.linkedin.com/in/cassie-hanuscak-a19a11203
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, graphic design, branding, personal branding, SEO, strategic marketing, strategic planning, logos, logo design, brand book
ePresence, LLC © 2021
On the latest episode of "How's Your ePresence?" host Mark Galvin was joined by Dr. Andrew Wright from AVO Health to talk about how to market a business in the age of COVID-19.
Dr. Andrew is the founder of AVO as well as a NetworkSpinal Chiropractor. He has been interested in serving humanity from a young age. He is on a mission to help people find freedom from the prison of disease and to truly create a life worth living.
AVO's priority to provide you, your family and everyone in our community with the tools needed to Ignite A Life Worth Living; whether it be through the practice of yoga, chiropractic care, or simply through community service.
Find AVO Health:
https://avohealth.net
https://www.facebook.com/liveyourAVO
https://www.instagram.com/liveyouravo
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, yoga, networkspinal, chiropractic, chiropractor, branding
ePresence, LLC © 2021
On January 20, 2021 at 5:30 PM, Steve Galvin lost his four and a half year battle with pancreatic cancer. While we were lucky to have him for long after a catastrophic diagnosis, our entire family is deeply saddened.
On this show, Mark interviews Steve. This recording was made in October of 2020. Steve shares some of his greatest memories and we are thrilled that we got to document them.
We hope you enjoy this episode and join us for more shows in the future that focus on how to improve your digital footprint.
In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss the recent antitrust lawsuit filed by the Federal Trade Commission and 46 states against Facebook.
Contact Information
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677
https://twitter.com/ericthewelch
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, small business, entrepreneur, entrepreneurship, antitrust, lawsuits, FTC, WhatsApp, government
ePresence, LLC © 2020
Do you want to make great social media videos but don't know where to begin?
Erin Goodier of Goodier Creative joins host Mark Galvin on "How's Your ePresence?" to discuss creating impactful, stand-out social media videos.
Erin is founder and owner of Goodier Creative, a video production company that specializes in creating impactful, stand-out social media videos for small businesses and nonprofits. Erin has been a professional videographer for six years, starting her career working in-house for the United Nations Foundation and then launching her own business to continue working with organizations that are making the world a better place.
Find Erin Goodier:
https://goodiercreative.com
https://www.instagram.com/goodiercreative
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, video, social media video, video editing, video production
ePresence, LLC © 2020
"SEO is something that people cannot see but they feel."
Join Mark Galvin and Gianni Rand of Code Conspirators as they discuss the most important aspects of SEO and how to improve your digital marketing strategy.
Code Conspirators is a digital marketing firm that helps organizations leverage technology to maximize growth.
Gianni Rand:
https:/www.codeconspirators.com
https://www.linkedin.com/company/code-conspirators/
https://www.linkedin.com/in/gianni-rand/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, SEO, landing pages, metadata
ePresence, LLC © 2020
In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch explore the intersection of social media and politics including a discussion on how the social media giants (Facebook, Twitter, etc.) could solve the issue of political misinformation.
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericthewelch
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, small business, entrepreneur, entrepreneurship, paid social media, election, politics, Trump, Biden, Parlor
ePresence, LLC © 2020
Want to take a good podcast and make it great?
Join Mark Galvin and Jeremy Weiner of Megaphone as they explore the steps to make a podcast grow their audience faster and turn it into a revenue producer.
Megaphone helps publishers and advertisers make the most out of podcasting. Their technology empowers content creators with the smartest tools to manage their podcast business and enables brand advertisers to connect with thousands of unique audience segments.
Jeremy Weiner:
https://www.megaphone.fm
https://www.linkedin.com/in/jeremyweiner24/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, podcasting, podcasts, podcaster
ePresence, LLC © 2020
Want to ensure your resume gets see by recruiters and hiring managers?
Career and negotiation strategist Claudia Miller explains how and more on this episode of "How's Your ePresence?" with Mark Galvin.
Claudia helps serious professionals secure dream jobs, with dream salaries, at their dream companies including fast-growing startups, rockstar midsize companies, and Fortune 500 and tech giants like Amazon, Google, Facebook & Nvidia.
Claudia Miller:
www.claudiatmiller.com
https://www.linkedin.com/in/ctelle2
https://www.instagram.com/claudiatmiller
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, resume, job hunting, job hunter, job seeker, cover letter, ATS
ePresence, LLC © 2020
Join Mark as he discusses some quick ways to communicate better on LinkedIn. In this episode, he reviews LinkedIn Messenger's GIF, voice memo, and video messaging features. Want to use more GIFs on LinkedIn? Mark shares how to find that function, do a search and select the perfect GIF for your connection. He also shares how to send a voice memo or message in Messenger. That is much faster than typing out a message. Finally, he reviews how to send a video message.
These three tricks will help you get through to your audience when they are not responding to you.
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677
https://twitter.com/ericthewelch
Some keywords from this episode: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, small business, entrepreneur, entrepreneurship, LinkedIn Messenger, communication
ePresence, LLC © 2020
Want to know how to build a smart and professional social media campaign on Canva using video and templates? This episode shares the step by step tips on how to do that. You can look like a professional without hiring one!
Calvin Murray of Egoscue of Atlanta joined us on this episode of "How's Your ePresence?" to discuss how he utilizes social media to interact directly with clients.
Calvin has been practicing The Egoscue Method since 2010. His passion for The Method led him to leave the financial industry and become certified as a Postural Alignment Specialist through the Egoscue Institute. Calvin’s goal is to increase the awareness and educate people about The Egoscue Method in Metro Atlanta.
Find Calvin Murray:
Website: https://www.egoscue.com/
Facebook: www.fb.me/calvin.murray.5249
Facebook Company page: www.fb.me/egoscueatl
Instagram: https://www.instagram.com/calvinmurray7998
LinkedIn (personal): www.linkedin.com/in/incalvin-murray-74943b8
LinkedIn Company Page: www.linkedin.com/company/egoscue-of-atlanta
Twitter: https://twitter.com/cmurray7998
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Twitter: http://www.twitter.com/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, egoscue, Canva, graphic design, graphics
COPYRIGHT © ePresence, LLC, 2020
In this edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss how to create a target audience for Facebook Ads. Topics include building a cold audience, tapping into interests, and doing the proper research to determine your target audience.
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericthewelch
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, small business, entrepreneur, entrepreneurship, paid social media, Facebook Ads, target audience, audience
ePresence, LLC © 2020
Islin Munisteri of Theia Marketing joined us on this episode of "How's Your ePresence?" to talk about the importance of creating a digital community.
Islin is a digital marketing expert who drives ROI for growing technical companies using cutting-edge growth marketing and digital marketing strategies and tactics. She has a proven track record of performance and growth within established and startup organizations.
Find Islin Munisteri:
Website: https://www.theiamarketing.com
Facebook: https://www.facebook.com/theiamarketing
Instagram: https://www.instagram.com/theiamarketing
LinkedIn: https://www.linkedin.com/company/theiamarketing
Twitter: https://twitter.com/TheiaMarketing
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, ROI, startup, entrepreneur, entrepreneurship, Facebook groups, Slack, digital community, community
COPYRIGHT © ePresence, LLC, 2020
Aubrey Hord of Aubrey Hord Photography joined us on this episode of "How's Your ePresence?" to talk about choosing the right headshot.
Aubrey is a Maui-based professional photographer who specializes in commercial and portrait photography, both on-location and in her full service studio.
Find Aubrey Hord:
Website: https://www.aubreyhord.com/
Facebook: https://www.facebook.com/aubrey.hord.9
Instagram: https://www.instagram.com/aubreyhord/
LinkedIn: https://www.linkedin.com/in/aubreyhord/
Twitter: https://twitter.com/aubreyhord
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, photography, professional photography, headshots, professional headshots, marketing, digital marketing, management, leadership
COPYRIGHT © ePresence, LLC, 2020
Digital marketing specialist Ralph Amos of Code Conspirators joined us on this episode of "How's Your ePresence?" to talk about digital marketing including how to establish a digital footprint for your business.
Ralph has a knack for identifying solutions that other often overlook. He understands the impact of efficiency and accuracy of the data supporting operations. He helps organizations run more effectively, integrates business systems, and automates business processes.
Find Ralph Amos:
Website: www.codeconspirators.com
LinkedIn (personal): https://www.linkedin.com/in/ralphamos
LinkedIn (company): https://www.linkedin.com/company/code-conspirators
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, coaching, mentoring, SEO, Google, Google Ads
COPYRIGHT © ePresence, LLC, 2020
In this NEWS UPDATE edition of “How’s Your ePresence?” Mark Galvin and Eric Welch discuss news that Facebook is at odds with Apple regarding the Facebook Audience Network. Also, in this episode, insight into growing your business on Instagram.
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericthewelch
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, Apple, marketing, digital marketing, management, leadership, coaching, mentoring, small business, entrepreneur, entrepreneurship, paid social media
ePresence, LLC © 2020
Management consultant Rebecca Brizi of R G Brizi Consulting joined us on this episode of "How's Your ePresence?" to talk about digital marketing including seven costly digital marketing mistakes to avoid (via the Atlanta Small Business Network).
Rebecca, the owner of R G Brizi Consulting, provides planning and process creation for small and medium sized businesses who are establishing their market or pursuing new growth strategies.
Find Rebecca Brizi:
Website: www.rgbrizi.com
LinkedIn (personal): https://www.linkedin.com/in/rgbrizi/
Twitter: https://twitter.com/rgbrizi
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Twitter: https://twitter.com/rgbrizi
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, Snapchat, Zoom, marketing, digital marketing, management, leadership, coaching, mentoring
COPYRIGHT © ePresence, LLC, 2020
Marketing mentor and master coach Edward Zia of Excellence Above Coaching joined us on this episode of "How's Your ePresence?" to talk about how to how to grow your social media following.
Edward is a Marketing Mentor Certified Practicing Marketer (CPM) & Master Coach and has mentored thousands of winners globally to help them get more clients, win top positions and become leading personal brands. As Master Grade Coach, Edward has exceeded the threshold of 10,000+ Personal Coaching Hours making him a leader in his field.
Find Edward Zia:
Website: www.excellenceabove.com.au/
Facebook Company page: https://www.facebook.com/ExcellenceAbove/
LinkedIn (personal): https://www.linkedin.com/in/edwardzia
LinkedIn Company Page: https://www.linkedin.com/company/edwardzia-lassiezia/
Twitter: https://twitter.com/EdwardZia
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Twitter: http://www.twitter.com/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, Snapchat, Zoom, marketing, digital marketing, management, leadership, coaching, mentoring
COPYRIGHT © ePresence, LLC, 2020
LinkedIn expert Benita Samuels of Benita Samuels Marketing & Communications, LLC joined us on this episode of "How's Your ePresence?" to talk about how to effectively utilize your LinkedIn profile.
News in this podcast:
- Zoom adds new video features
- Snapchat takes on TikTok
Benita shares her extensive knowledge with entrepreneurs and small business owners expanding their digital visibility and empowering them with the skills to use digital marketing to find, engage and convert connections into clients.
Find Benita Samuels:
Website: https://www.benitasamuels.com/
Facebook: https://www.facebook.com/benita.s.samuels
Facebook Company page: https://www.facebook.com/BenitaSamuelsMarketingCommunications
LinkedIn (personal): www.linkedin.com/in/benita-samuels
LinkedIn Company Page: https://www.linkedin.com/company/benitasamuelsmarketingandcommunications
Twitter: https://twitter.com/BenitaSamuels
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Twitter: http://www.twitter.com/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, Snapchat, Zoom, marketing, digital marketing, management, leadership, video, video conferencing
COPYRIGHT © ePresence, LLC, 2020
Calvin Murray of Egoscue of Atlanta joined us on this episode of "How's Your ePresence?" to discuss how he utilizes social media to interact directly with clients.
News in this podcast:
- LinkedIn's new #OpenToWork feature
- Facebook video conferencing
Calvin has been practicing The Egoscue Method since 2010. His passion for The Method led him to leave the financial industry and become certified as a Postural Alignment Specialist through the Egoscue Institute. Calvin’s goal is to increase the awareness and educate people about The Egoscue Method in Metro Atlanta.
Find Calvin Murray:
Website: https://www.egoscue.com/
Facebook: www.fb.me/calvin.murray.5249
Facebook Company page: www.fb.me/egoscueatl
Instagram: https://www.instagram.com/calvinmurray7998
LinkedIn (personal): www.linkedin.com/in/incalvin-murray-74943b8
LinkedIn Company Page: www.linkedin.com/company/egoscue-of-atlanta
Twitter: https://twitter.com/cmurray7998
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Twitter: http://www.twitter.com/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat: social media, Facebook, Twitter, LinkedIn, Instagram, marketing, digital marketing, management, leadership, egoscue, video, video conferencing
COPYRIGHT © ePresence, LLC, 2020
Aubrey Hord of Aubrey Hord Photography, LLC joined us on this episode of "How's Your ePresence?" to discuss the importance of having a good professional headshot.
News in this podcast:
- LinkedIn's New #OpenToWork Feature
Aubrey is a Maui-based professional photographer who specializes in commercial and portrait photography, both on-location and in her full service studio.
Find Aubrey Hord:
Website: https://www.aubreyhord.com/
Facebook: https://www.facebook.com/aubrey.hord.9
Instagram: https://www.instagram.com/aubreyhord/
LinkedIn: https://www.linkedin.com/in/aubreyhord/
Twitter: https://twitter.com/aubreyhord
Find ePresence:
Website: http://www.epresence.me
Facebook: http://www.fb.me/epresenceme
Instagram: http://www.instagram.com/epresenceme
LinkedIn: http://www.linkedin.com/company/epresenceme
Twitter: http://www.twitter.com/epresenceme
Find Mark Galvin:
Facebook: http://www.fb.me/epresencemg
Instagram: http://www.instagram.com/epresencemg
LinkedIn: http://www.linkedin.com/in/epresencemg
Twitter: http://www.twitter.com/epresencemg
Some keywords from today’s chat:
social media, Facebook, Twitter, LinkedIn, Instagram, photography, professional photography, headshots, professional headshots, marketing, digital marketing, management, leadership
COPYRIGHT © ePresence, LLC, 2020
Jesse Paul Smith of Worldwide Dance Challenge joined us on this episode of "How's Your ePresence?"
News in this podcast:
-
TikTok is banned
More on our guest Jesse Paul Smith:
Jesse is currently operating two projects that he founded, My Creative District and WorldWide Dance Challenge. Both of these projects are focused on providing the opportunity to creatives across the world that he sees could have been a game changer for him in the entertainment industry.
Jesse spent time as a professional performer where he was signed to MSA. He was a professional dancer that had the opportunity to dance with stars like Justin Timberlake and Rihanna. He also was signed to a record deal through Universal. He toured the country using his passion of dance and music to inspire tens of thousands of youth and young adults.
Outside of performing, Jesse has been building and developing sales teams in the corporate world for over 15 years. He has also spent ten years traveling the country, expanding into parts of Africa and Europe teaching leadership at schools and non-profit organizations. In the corporate sales world, Jesse developed many sales teams and saw many awards and great team performances due to his leadership. He was best known for helping his team members advance to the next level in their career. Jesse joined the John Maxwell Team in 2017 where they attended their first event in March. Jesse credits the John Maxwell Team for helping him find his unique voice within the market place and how he can serve his clients at the highest level.
Find Jesse Paul Smith at:
Twitter:@@jessepaulsmith
Facebook: www.fb.me/imjessepaulsmith
Facebook Company page: www.fb.me/WorldWideDanceChallenge
LinkedIn (personal): www.linkedin.com/in/jessepaulsmith/
LinkedIn Company Page: www.linkedin.com/company/WorldWideDanceChallenge
Instagram: https://www.instagram.com/worldwide_dancechallenge
Website: www.worldwidedancechallenge.com
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
social media, Facebook, Twitter, LinkedIn, TikTok, Instagram, email, marketing, dance, worldwide dance challenge, entrepreneurship, entrepreneur, sales, management, leadership, motivation
COPYRIGHT © ePresence, LLC, 2020
Merrick Rosenberg of Take Flight Learning joined us on this episode of "How's Your ePresence?"
Merrick co-founded Team Builders Plus in 1991 and Take Flight
Learning in 2012. He is the author of Personality Wins, The Chameleon, and Taking Flight!, three books about tapping into the power of your personality.
Merrick reinvented how we learn about ourselves and the people in our lives. He developed a range of personality-based training programs that are delivered by his staff and a growing network of certified trainers around the world.
Merrick has worked with more than half of the Fortune 100 companies and under his leadership as CEO, Take Flight Learning has been selected as the New Jersey Business of the Year and has repeatedly been named one of the Fastest Growing Companies and Best Places to Work in the Philadelphia area.
Find Merrick:
https://www.takeflightlearning.com/
Company LinkedIn
Find ePresence:
www.epresence.me
Find Mark Galvin:
Some keywords from today’s chat:
social media, LinkedIn, Twitter, Facebook, Instagram, leadership, leadership style, management, management style, DISC, CEO, strategy, Shark Tank, Mark Cuban, Kevin O'Leary, Robert Herjavec, Barbara Corcoran, Daymond John
COPYRIGHT © ePresence, LLC, 2020
Hello "How’s Your ePresence?" listeners! Thank you for tuning in to our news update episode!
In today's edition, Mark Galvin and Eric Welch discuss the challenges that Facebook is currently facing. The social media giant's desire to let anyone say anything on their platform is now causing them to lose major advertisement dollars.
Question of the podcast: How do the boycotts of Facebook affect social media advertising for your business?
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericthewelch
ePresence, LLC © 2020
On this episode of "How's Your ePresence?" we hosted Dalia Kinsey with Kinsey Nutrition.
Dalia Kinsey is a School Nutrition Specialist and Health at Every Size Registered Dietitian on a mission to make health accessible to all by encouraging body respect and joyful movement.
Dalia created the School Nutrition Dietitian podcast to serve as a one stop shop for best practices and inspiration for professionals in school food service. She uses this platform to capture the
wisdom of veteran employees and to stress the importance of offering students evidenced based nutrition education, untainted by diet culture.
Find Dalia:
www.schoolnutritiondietitian.com
Company Facebook
Company LinkedIn
News in this podcast:
- Should you hit that BOOST button on Facebook?
Find ePresence:
www.epresence.me
Find Mark Galvin:
Some keywords from today’s chat:
algorithm, career, ceo, college student, company, Facebook, Instagram, job searchers, leadership, LinkedIn, small businesses, social media, strategy, students, Twitter, TicToc, nutrition, content
COPYRIGHT © ePresence, LLC, 2020
On this episode we hosted Trina Kinjo with Marriott International.
Trina’s knowledge in the hotel market has prepared her for account management and marketing in other fields as well. From the strategic account planning to the sale and continued long-lasting relationship with clients.
Find her at:
LinkedIn: https://www.linkedin.com/in/trinakinjo/
News in this podcast:
- LinkedIn to launch stories
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
algorithm, career, ceo, college student, company, Facebook, Instagram, job searchers, leadership, LinkedIn, small businesses, social media, strategy, students, Twitter, Business RadioX, Mike Sammond, Business RadioX, Subaru of Gwinnett, Sonesta Gwinnett Place Atlanta Hotel
COPYRIGHT © ePresence, LLC, 2020
Hello "How’s Your ePresence" listeners! Thank you for tuning in to our news update episode! This week, Mark Galvin and Eric Welch discuss how Facebook and Twitter are handling President Trump's social media posts and how that might impact YOU - the social media user - moving forward.
Question of the podcast: How are Facebook and Twitter handling President Trump's social media content and how will that affect social media users?
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericthewelch
ePresence, LLC © 2020
One-on-one webinar: http://e-pr.me/webinar
Group booking site for webinars: http://epresence.me/groups
We hosted Del Ross with Hotel Effectiveness for this episode.
News in this podcast:
- Facebook is polarizing...or is it?
More on our guest Del Ross:
Del is an expert in hotel profitability optimization who serves as the CRO of Hotel Effectiveness, reducing labor costs for more than 4,000 hotels. His extensive experience in the hotel industry includes distribution channel management, customer loyalty and lifecycle management, digital marketing and e-commerce. As a hotel investor, advisor, and strategy consultant, he has worked with every major brand, management company and ownership group on overall strategy and growth plans. Prior to Hotel Effectiveness, Del served for three years as a Senior Advisor for McKinsey & Co., the world’s premier management consultancy. From 2001- 2013 he had a variety of leadership roles at IHG including leadership of all sales & marketing for the Americas region where he was accountable for delivering over $11 billion in hotel revenues for more than 3,600 properties annually. Del built the direct e-commerce channel for the company to over $2.5 billion in four years, created and managed the company’s highly successful vacation ownership business, Holiday Inn Club Vacations, and developed a mid-market corporate sales program which produced more than $150 million in incremental revenues within its first year. Previously, Del was the founder and CEO of venture-backed startup, Nexchange Corporation, where he served retail and media companies with a syndicated ecommerce and performance-marketing technology solution reaching over 55% of the North American Internet audience. He also served as a Financial Officer at MBNA America, the world’s leading credit card bank where he was a graduate of the management development program. Del holds multiple patents in the field of marketing technology, one of which is currently cited by the USPTO in its patent eligibility guidelines for internet technology applicants. He has served as conference chairman for Eye for Travel and serves on the board of directors of Lucena Research, a machine learning/artificial intelligence company.
Find him at:
- Twitter: @hotellabormgmt
- Facebook: del.ross
- Facebook company page: HotelLaborCosts
- LinkedIn (personal): delross
- LinkedIn company page: hotel-effectiveness
- Instagram: hoteleffectiveness
- Website: hoteleffectiveness.com
Audience questions submitted from:
- Trina Kinjo, Regional Account Manager with Marriott International
ePresence:
- Website: https://www.epresence.me/
- Twitter: @epresenceme
- LinkedIn: epresenceme
- Facebook: epresenceme
- Instagram: epresenceme
Mark Galvin
- Twitter: epresencemg
- LinkedIn: epresencemg
- Facebook: epresencemg
- Instagram: epresencemg
Some keywords from today’s chat:
social media, job searchers, job search, executive recruiters, small businesses, strategy, dynamic, values, entrepreneurship, Facebook, Instagram, Twitter, LinkedIn, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm, CEO, college student, students, career, catalyst, leadership, personal, company
COPYRIGHT © ePresence, LLC, 2020
One-on-one webinar: http://e-pr.me/webinar
Group booking site for webinars: http://epresence.me/groups
We hosted Ken Patel with Global Hotel Group for this episode.
News in this podcast:
- Where are all the business leaders on social media?
- LinkedIn says we are at the bottom of job losses
More on our guest Ken Patel:
- Vice President with Global Hotel Group since 2010.
- Host GM certified
- Hilton GM certified
- IHG GM certified and Development projects
- Marriott GM certified and Development projects
- CHRM certified
- IHG Brand Champion
- Best Western BESTREV certified
- Guest love specialist
- Service recovery coach
- GM and Regional Onboarding
- Opera PMS 10+years
- Merlin 7+years
- IHG reporting
- Quore 3+years
- ADP payroll implementation
- Bamboo HR
- Choice central and Choice Advantage 8+ years
- MSI 6+years
- Lightspeed Implementation
- ONQ implementation
- Expert in new builds and PIP. Over 20 properties in the last ten years.
- Marriott, Hilton, IHG, Best western, and Choice Experience.
- Expert in revenue management and senior operations on mid-scale & upper mid-scale.
- Direct reports of 15+.
- Can pinpoint areas of struggles though the different channel's and provide the necessary coaching needed for regional and hotel development projects.
- Has provided support to owners and regional teams over my tenure.
Find them at:
- www.linkedin.com/in/ken-patel-mba-1b6395103/
- https://www.linkedin.com/company/global-hotel-group/
- www.globalhotelgroup.com/
Audience questions submitted from:
- Mia Hannah; Associate Broker with Keller Williams Realty
ePresence:
- http://www.epresence.me
- http://www.twitter.com/epresenceme
- http://www.linkedin.com/company/epresenceme
- http://www.fb.me/epresenceme
- http://www.instagram.com/epresenceme
Mark Galvin
- http://www.twitter.com/epresencemg
- http://www.linkedin.com/in/epresencemg
- http://www.fb.me/epresencemg
- http://www.instagram.com/epresencemg
Some keywords from today’s chat:
Job Searchers, job search, executive recruiters, Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Snapchat, Facebook, Instagram, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm, CEO, college student, students, career, catalyst, ePublicist, leadership, personal, company, Social Media, LinkedIn
COPYRIGHT © ePresence, LLC, 2020
#RockOn – if you are reading this #THANKS! Really, we so appreciate you and want to know you better. Send Mark a personal note on LinkedIn at http://linkedin.com/in/ePresenceMG -- he would love to hear from you!
On this episode we hosted Glenn Haussman with No Vacancy. He and Mark had a robust conversation!
Glenn brings positive energy and great information everywhere he goes! "I've got more than 25 years hotel industry experience and am a charismatic and engaging speaker focused on hotel industry issues, trends and business building insight."
News in this podcast:
- Pleasing the LinkedIn Aglorithm
More on our guest Glenn Haussman:
Glenn Haussman hosts the No Vacancy podcast and is publisher of novacancynews.com. He also co-hosts Checking in with Anthony & Glenn, a podcast he does with Travel Channel personality Anthony Melchiorri, as well as the Hotel Tech podcast, the Hotel Design Podcast and more. Glenn is also an in-demand public speaker, educator and custom content creator and consultant for major hotel brands, leading industry influencers and suppliers. On social media:
@TravelingGlenn.
The No Vacancy podcast attracts the biggest names in hospitality, including major public company CEOs and industry influencers. The show was recently mentioned in the NY Times and was previously chosen by USA Today as a “best podcast to listen to while traveling.”
Glenn has been quoted in leading publications such as the NY Times, USA Today, and Washington Post. He previously served as adjunct professor at New York University, teaching classes in Public Relations & Advertising, and Consumer Behavior.
Find him at:
Twitter: @TravelingGlenn
Facebook: www.fb.me/glenn.haussman
LinkedIn (personal): www.linkedin.com/in/glennhaussman
LinkedIn Company Page: www.linkedin.com/company/no-vacancy-podcast-rouse-media
Instagram: https://www.instagram.com/TravelingGlenn
Website: www.NoVacancyNews.com
Audience questions submitted from:
- Howard Smith; SVP Strategic Alliances and Sponsorships at Herschend Enterprises
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Facebook, entrepreneurs, SEO, better search results, algorithm, CEO, leadership, personal, company, Social Media, LinkedIn, Business RadioX, Mike Sammond, Business RadioX, Subaru of Gwinnett, Sonesta Gwinnett Place Atlanta Hotel
COPYRIGHT © ePresence, LLC, 2020
One-on-one webinar: http://e-pr.me/webinar
Group booking site for webinars: http://epresence.me/groups
We hosted Aaron Morrison with WyldFyre Dynamics for this episode.
News in this podcast:
- Facebook is gunning for Zoom
- Tell LinkedIn you are looking!
More on our guest Aaron Morrison:
Over 70% of Americans are unhappy in their careers and only 27% are working in the fields for which they earned a degree. Less than 10% of people who buy a book or a course complete it, and of those that do, only a handful apply the information to create lasting change. There’s a problem here. The greatest regret people have at the end of their lives is not following their dreams. It’s not the mistakes we make, it’s the risks we didn’t take, the music we didn’t create, the living we didn’t do. I help Entrepreneurs stuck in the 6-Figures break the chains of fear and doubt, and gain the clarity they need to answer the burning question I once asked myself: Scale or Bail? You’re successful, but feeling trapped and miserable; where do you go from here?
Find him at:
- https://www.facebook.com/aaronmorrison.MasterNLP
- http://linkedin.com/in/aaron-morrison-masternlp
- http://linkedin.com/company/wyldfyre-dynamics
- http://wyldfyredynamics.com
Audience questions submitted from:
- Kevin Sanders; Shaw Industries
- Beth Helberg; Director of Events with NAIFA-Texas
ePresence:
- http://www.epresence.me
- http://www.twitter.com/epresenceme
- http://www.linkedin.com/company/epresenceme
- http://www.fb.me/epresenceme
- http://www.instagram.com/epresenceme
Mark Galvin
- http://www.twitter.com/epresencemg
- http://www.linkedin.com/in/epresencemg
- http://www.fb.me/epresencemg
- http://www.instagram.com/epresencemg
Some keywords from today’s chat:
Zoom, Video Chat, Video Conference, StreamYard, Job Searchers, job search, executive recruiters, Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Snapchat, Facebook, Instagram, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm, CEO, college student, students, career, catalyst, ePublicist, leadership, personal, company, Social Media, LinkedIn
COPYRIGHT © ePresence, LLC, 2020
#RockOn – if you are reading this #THANKS! Really, we so appreciate you and want to know you better. Send Mark a personal note on LinkedIn at http://linkedin.com/in/ePresenceMG -- he would love to hear from you!
We hosted Matt Spett & Chris Dutton with Uncharted Agency and they were a great guest!
News in this podcast:
-
In the news, we are going to discuss:
- Doctors get personal on social media during COVID-19 crisis
- Social media: Proceed with caution - Social media contains many pitfalls for dental hygienists and other health-care professionals, but can be used properly with some good judgment and knowledge of HIPAA rules
- STOP that post on LinkedIn…say something else.
More on our guest Matt Spett & Chris Dutton:
We’re a high-octane, creatively-driven advertising and content agency fueled by professional thinkers, makers and explorers who guide brands into more prosperous, uncharted territories. We’re high-craft, smart thinking and believe the beaten path is for others to wander. We’re very collaborative and available to our clients at all times. No matter the size of the ask, we will always deliver smart work that performs. We’re not a traditional advertising agency. We’ve taken the best of what we learned in our 20+ years of working for some of the biggest agencies in the world and revolutionized it. We pride ourselves on creating the best product possible for our clients without all the cost of engaging with a traditional agency model. Find them at:
- http://twitter.com/mattspett
- http://www.fb.me/unchartedagency
- http://linkedin.com/in/unchartedagency
- http://instagram.com/unchartedatl
- unchartedagency.com
Audience questions submitted from:
- David Mignano; Revenue Manager from Pyramid Hotel Group
- Marchell Arcelay; Enterprise Business Developer
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
Job Searchers, job search, executive recruiters, Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Snapchat, Facebook, Instagram, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm, CEO, college student, students, career, catalyst, ePublicist, leadership, personal, company, Social Media, LinkedIn
COPYRIGHT © ePresence, LLC, 2020
(Video version of this episode: https://youtu.be/_byphhMt_8g)
On this show, we hosted Adam Shapiro with SalesReformSchool and he was a great guest--even in his second appearance. He always shares GREAT info!
News in this podcast:
- Facebook is launching their own video conferencing program. Does this put Zoom at risk?
More on our guest Adam Shapiro:
Since 2004, Adam Shapiro, through his SalesReformSchool™, has been helping individuals, teams and enterprises improve their sales performance. Using a sales process, messaging and disciplines framework, Shapiro customizes his deliverables to what and how his clients sell resulting in true behavior change. Why SalesReformSchool™? Several years ago, a friend suggested the name. It seemed kind of edgy and people smile when they hear it, so it’s keeper. The metaphor works for a number of reasons: To improve, it helps to embrace learning, change, and practice; and the best practitioners are students of their craft - they don’t believe they know it all and are willing to try new processes and disciplines. So, SalesReformSchool™ makes sense. Though Adam began professionally in law, he leveraged his experience with corporate legal departments into a successful software and services sales career. Adam has held roles in sales, marketing and business development at companies like American Lawyer Media, Harbinger Corporation, Air2Web and Inovis. Since 2004, Adam has consulted and implemented sales improvement programs for over 70 clients - mostly of them either Business to Business technology or consulting firms and mostly in the Atlanta metro area. Adam received his Juris Doctor (Cum Laude) from the University of Georgia School of Law, where he served on the Law Review. He also has a degree in History and a minor in Philosophy from the University of Texas at Austin. You can learn more about Adam and how he helps his clients at http://salesreformschool.com and his LinkedIn Profile.
Find him at:
- http://linkedin.com/in/https://www.linkedin.com/in/adshap/
- http://salesReformSchool.com
Audience questions submitted from:
- Phillip Paley; Landscaping Specialist & Owner
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
Sales, sales techniques, Job searchers, job search, executive recruiters, Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Facebook, Instagram, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm,
COPYRIGHT © ePresence, LLC, 2020
Mark Galvin sits down with Wendy Kinney of PowerCore to discuss how to deal with toxic people in a group setting. If you are a member of any networking, civic, or religious group, you need to hear this!
Who is Wendy Kinney of PowerCore
- For more than 10 years Wendy Kinney has given sales people and entrepreneurs the tools they need to build their businesses through referral based marketing.
- 1995, she opened the Atlanta office of PowerCore
- PowerCore Atlanta has 35 Teams and over 600 Members who understand the power of referral marketing and use it to their advantage.
- Wendy customizes training courses, facilitates work sessions, and presents keynote addresses for meeting planners who want to add more interactivity to their events.
QUESTIONS QUESTIONS QUESTIONS QUESTIONS
Would you like to ask a question about your social media challenges? DM me at universal handle: ePresenceMG
Listener question:
- Ralph Amos, Marketing Strategist at Code Conspirators ASKED: "I've got 1,500 connections, now what do I do?"
News - here is what we talked about:
- Are you an executive? Avoid social media pitfalls!:
- From Thrive Global: Dominyka Venciute
- https://e-pr.me/2wLr68s
- What the heck is that skills section in LinkedIn?:
- Jennifer Stills with Business Insider shares in her article "How to add skills on your LinkedIn profile in 4 steps to showcase your specializations".
- https://e-pr.me/3exhr6o
- Facebook to quarantine FAKE NEWS posts about corona virus!
- Politico Story/Mark Scott: Facebook to tell millions of users they’ve seen ‘fake news’ about coronavirus.
- https://e-pr.me/2RMfwkS
The discussion with Wendy was not focused on PowerCore but how a member of a group that is causing problems, #toxic, can impact the success or the mission of the group:
- What is the PowerCore story and how did you come to own it?
- For civic groups and PowerCore: How do you identify a toxic member of a group?
- For civic groups and PowerCore: Why is it important to remove a toxic member from a group?
- For civic groups and PowerCore: What is the fear that keeps people from removing a member?
Welcome to “How’s Your ePresence?” on Business RadioX. This show is produced by ePresence and I am Mark Galvin, the founder and President of that firm. We would normally be coming to you live from the Subaru of Gwinnett studio inside the Sonesta Gwinnett Place Atlanta hotel—but today, we are NOT! This show is a remote recording as we all continue to adjust to COVID-19!
Welcome to the show where we talk about business and social media. Thanks for joining us.
This show is brought to you by the social media management firm ePresence. The firm that manages social media for both companies and individuals.
Today’s News Tease:
- B.B. warns of stimulus check scams on social media
- Even more social media scams
- Now stream Instagram Live videos from laptop
Today’s guest is Rachel Simon with Connect the Dots Digital
Rachel Simon has nearly 20 years of experience helping clients to build and leverage their community and network to meet their goals. She launched the formal social media strategy for a large nonprofit agency growing their following on Facebook, Twitter and Instagram. When transitioning into a freelance role, she developed a passion and expertise for LinkedIn and started my company, Connect the Dots Digital with that singular focus. In working with clients, Rachel observed that very few were connected to the right targets on LinkedIn nor were they showcasing their expertise in a strategic way. She guides professionals on using the power of LinkedIn to build meaningful relationships, develop thought leadership and how to use its features to achieve real business goals.
Twitter: @raksimon
Facebook: www.fb.me/ConnectTheDotsDigital
LinkedIn: www.linkedin.com/in/rksimon/
Instagram: www.instagram.com/raksimon
Website: www.connectthedots.digital
Listener questions:
- https://www.linkedin.com/in/dmignano/ ( Mr. David Mignano, Revenue Manager from Pyramid Hotel Group)..... ASKED: Why is the “about” section so important and what’s the best way to present it to stand out?
- https://www.linkedin.com/in/marcarcelay/ (Marchell Arcelay, Enterprise Business Developer with Republic Services) ASKED: How can I get as many characters as you have in your headline on LinkedIn?
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
Job Searchers, Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Snapchat, Facebook, Instagram, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm, CEO, college student, students, career, catalyst, ePublicist, leadership, personal, company, Social Media, LinkedIn, Business RadioX, Mike Sammond, Business RadioX, Subaru of Gwinnett, Sonesta Gwinnett Place Atlanta Hotel
Hello How’s Your ePresence Listeners! Do you want to grow personally and professionally while saving money in the process? Are you an entrepreneur or have the desire to become one? If so, this is DEFINITELY the episode for you! On this podcast, we get the pleasure of hearing from Alex Sanfilippo, a self-proclaimed “connections guy” and the host of the top 20 entrepreneurship podcast/master class ‘Creating a Brand.’
There is also much to discuss on the COVID-19 front! Google and Facebook are collaborating (rather than competing) to combat the virus. Zoom, the video communications platform that is making so many virtual meetings possible, is getting hounded for security breaches. Here’s what you need to know- and more- all on this episode of How’s Your ePresence!
We hope that you and yours are staying happy, healthy, and safe!
Question of the Show: How can business owners best capitalize on Instagram’s algorithm?
Keywords: Zoom, geo-fencing, Facebook, Google, COVID-19, coronavirus, ePresence, LinkedIn, social media, working from home, social distancing, trust, security, third-party platforms, branding, Instagram, algorithm
Links:
Google and Facebook sharing data to combat COVID-19: https://www.politico.com/news/2020/04/06/facebook-coronavirus-data-google-168794
https://www.google.com/covid19/mobility/
Zoom’s Lax Security: https://www.forbes.com/sites/kateoflahertyuk/2020/03/27/beware-zoom-users-heres-how-people-can-zoom-bomb-your-chat/#c317a79618e2
Zoom’s Response to Geo-Fencing: https://blog.zoom.us/wordpress/2020/04/03/response-to-research-from-university-of-torontos-citizen-lab/
Make your LinkedIn Company Page Rock: https://www.jdsupra.com/legalnews/how-to-increase-and-engage-your-23067/
Alex Sanfilippo
@creatingabrand
www.fb.me/https://www.facebook.com/AlexJSanfilippo
www.linkedin.com/in/https://www.linkedin.com/in/alexsanfilippo/
https://www.instagram.com/creating_a_brand/
https://creatingabrand.com
TEXT “connect” to 904-299-8992 and join Alex’s community!
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Hello How’s Your ePresence listeners! Thank you for tuning in to our news update episode! It is our hope that we can give you something of interest to think about while you’re stuck at home. This week, Mark Galvin and Eric Welch discuss how people are using social media to harness and capitalize our current cultural moment- and how you can, too.
Musical groups like the Lumineers have hosted free virtual concerts and children’s book authors like Mo Willems are providing daily tutorials on how to draw cartoon characters. Humanity is coming together, and we discuss resources that you can tap into to entertain and engage during this time. Also on this episode: what it means to be “tone deaf” on social media, how to avoid the drama, and why it is the prime time to kick your LinkedIn profile up a notch!
Question of the podcast: How can we share our own content from home in a way that helps people out?
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericwelch
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence, LLC © 2020
Hello How’s Your ePresence Listeners! On this episode we get the pleasure of hearing from two special guests. Mike Sammond, the owner and producer of Gwinnet Business Radio X (the outlet that makes this very podcast possible), joins us to discuss the COVID-19 virus and the role the media plays in spreading the news about social distancing.
Social distancing- deliberately increasing the physical space between people to avoid spreading illness- is something that several millennials are not practicing in the middle of their spring breaks. James Galvin, a Georgia Tech graduate student (and Mark Galvin’s son), chimes in about possible reasons why some millennials aren’t keeping their distance.
We’d love to hear your thoughts on social distancing, COVID-19, and trusting the media. Even though we can’t share the same room, at least we can share a conversation!
Question of the Show: With the COVID-19 pandemic greatly affecting our nation, how is social media going to help with that change and what can it do to get the message out to millennials?
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Hello How’s Your ePresence listeners! This is our news update episode, where we speak about the latest happenings in social media that can help you stay in the loop and drive an ROI on your business. This week, Eric Welch and I discuss social media’s role in circulating information about the COVID-19 virus. There is a balance between generating needed content and creating false narratives, so it is as important as ever to monitor WHERE you get your news on social media.
On this episode we discuss practical tips that will help you stay up to date on the truth, as well as a dialogue on how to be courteous to all on the web. We would love to hear your input on this worldwide conversation!
Question of the podcast: Is social media’s role in spreading information about the Coronavirus more harmful or helpful?
Keywords:
COVID-19, Coronovirus, social media, social media etiquette, fake news, storytelling, epresence, how’s your epresence
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericwelch
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence, LLC © 2020
Welcome to the show where Mark Galvin, of ePresence, talks about business and social media. Thanks for joining us.
Today's guest is Dane Maxwell with Start From Zero.
Dane is a business expert and entrepreneur that has started 16 businesses and 11 of them failed. Those experiences taught him how to run a business and now he helps others succeed. No, he is not a coach. In fact, he cringed when I called him that. He is a business "Sherpa"...someone that will help a business succeed and find the solutions that lead to great success. What does he work for? A portion of the company. He believes in his methods so much so that he simply wants portion of the company he helps to build. #Brilliant
Secretly, he wants to be a guitar, rock star!
Also, check out his podcast: Start From Zero or catch it on iTunes.
Today, he has 15 multi-millionaire, entrepreneur students.
Today's social media topic is: How to become unforgettable on Social Media?
Listen to this wide-ranging conversation and learn from one of the business world's master. Dane is well known, and this is a treat.
His book is called “Start From Zero” and can be found at this link: Go to www.startfromzero.com/epresence to find out more.
#ePresence #SocialMediaBiz #ProfileWriters #DigitalMarketing #BusinessRadioX #DaneMaxwell #StartFromZero #Entrepreneur
Hello How’s Your ePresence listeners! This is our news update episode, where we speak about the latest happenings in social media that can help you stay in the loop and drive an ROI on your business. This week, Eric Welch tells the heartwarming, insane story of what happened to a 42-year-old Zamboni driver when he was summoned to be the emergency goalie for the Carolina Hurricanes against the Toronto Maple Leafs.
The videos of David Ayers celebratory victory have exceeded 10 million views (links below) and are a testament to the power social media has in modern storytelling. On this episode, we discuss the real-time emotion that is possible today because of the immediacy of social media.
Question of the podcast: If social media wasn’t in place, how would news be affected?
Links:
David Ayres takes the ice
Final seconds of Canes/Leafs
David Ayres named first star of the game
Canes postgame celebration
Keywords:
Hockey, NHL, Toronto Maple Leafs, Caroline Hurricanes, David Ayers, Zamboni, goalkeeping, social media, LinkedIn, emotions, storytelling, epresence, how’s your epresence
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericwelch
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence, LLC © 2020
How's Your ePresence?
Hello How’s Your ePresence listeners! It was an honor to conduct this episode with Zack Knight, an Infantry Lieutenant and platoon leader in the United States Army, Georgia National
Guard. He is also the founder of Knight Protection Services, a veteran-owned and operated company that employs a diverse group of former law enforcement officers and military veterans with experience in risk assessment and crime prevention. On this episode, Knight provides entrepreneurial advice on networking and how to effectively start and conduct a podcast- a process that both he and his wife are currently navigating (and rocking!)
There’s also plenty in social media news to discuss! Listen in for discussion on how social media is affecting the upcoming election, the ethical ins-and-outs of paid influencers, as well as your LinkedIn questions, answered.
Question of the Show: How does a business or politician maintain authentic, ethical representation when paying people to endorse them?
Links:
https://e-pr.me/2SJ0YTM
https://e-pr.me/2HGRZMF
Keywords:
LinkedIn, real estate, security, risk assessment, personal social media, Mike Bloomberg, 2020 election, influencers, ethics, federal elections commission, CRM integration, LinkedIn Sales Navigator, podcast, audience, engagement group, Canva, WordPress, website
Contact Information:
Zack Knight
Twitter: @knightprollc
Facebook: www.fb.me/knightprollc
LinkedIn: www.linkedin.com/in/zaknight
Instagram: https://www.instagram.com/knightprollc
Website: kightprotectionllc.com
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
SCRIPT
Radio Show 3PM - Thursday, 2/20/2019
(Open) Welcome to “How’s Your ePresence?” on Business RadioX. This show is produced by ePresence and I am Mark Galvin, the founder and President of that firm. We are coming to you live from the Subaru of Gwinnett studio inside the Sonesta Gwinnett Place Atlanta hotel!
Welcome to the show where we talk about business and social media. Thanks for joining us.
This show is brought to you by the social media management firm ePresence. The firm that manages social media for both companies and individuals.
Would you like to ask a question about your social media challenges?
QUESTION! YES! DM me at universal handle: ePresenceMG
Last time, we got the following question tweeted into us:
Marlon Rhine, Personal Injury Attorney at The Rhine Law Firm, LLC asked: “Is it wise to place the link to an article in the comments on LinkedIn? Why?”
Beth Boswell with Boswell RE asked, “Is it worthwhile for real estate professionals to use LinkedIn?”
Today’s guest is
Guest: Zack Knight with Knight Protection Services
Bio:
Zack is currently an Infantry Lieutenant and platoon
leader in the United States Army Georgia National
Guard. His time spent in the Army has involved
extensive training in risk assessment and mitigation
techniques that have been proven in the most intense
environments. Prior to joining the Army, Zack spent
seven years serving as a police officer in the Smyrna
community where he grew up. These experiences have
been combined into his company, Knight Protection Services, where he provides his clients with strategic
security design and tactical leadership applications.
THIS MONTH’S TOPICS ARE:
WSJ: Bloomberg Pays Staffers To Promote His Campaign On Their Personal Social Media $2,500 a month.
The Journal noted that this is the first instance of a presidential candidate paying supporters to promote them on social media. President Donald Trump's campaign team said that while they have staff dedicated to social media promotion, they don't compensate people for posting on their personal accounts.
Facebook says they wish people would say they work for the Bloomberg campaign but do not have to.
https://e-pr.me/2SJ0YTM
FORBES: On CRM: LinkedIn Takes Another Big Step Towards CRM Integration
Recently, the company announced new enhancements to its Sales Navigator tool which promises to "boost pipeline quality and increase sales and marketing efficiencies." The updated tool's CRM Sync capability will now be able to create new contacts (and check for duplicates) in a CRM system using LinkedIn data as well as flag contacts in a CRM system that haven't been updated within 24 hours after changes were made to them in LinkedIn. It will also alert CRM users when a potential "champion" moves to a new company.
First, if you want the integration, you're going to need either Salesforce or Microsoft Dynamics.
Next, if you're going to want integration, you're going to have to pay to play. The CRM integration will only work if you have LinkedIn's Sales Navigator which runs about $65 to $135 per month depending on whether you buy it individually or for a team and commit to an annual purchase. Your free LinkedIn account is not going to cut it.
Finally, I doubt there will ever be the “holy grail” of true LinkedIn-CRM integration, where you can search through LinkedIn, identify people with certain characteristics and then suck them into your CRM system for prospecting and lead generation activities.
https://e-pr.me/2HGRZMF
Zack Interview:
New podcast - Tactical Leadership: Building Better Businesses
Social media - live video and content creation
What business mistake have you made that, through the lesson it taught, still helps you succeed today?
What one thing would you tell a new entrepreneur, employee, manager, or leader is the most important skill in today’s workplace?
Twitter: @knightprollc
Facebook: www.fb.me/knightprollc
LinkedIn: What is your LI URL: www.linkedin.com/in/zaknight
Instagram: https://www.instagram.com/knightprollc
Website: kightprotectionllc.com
Thank you for joining us on "How’s Your ePresence?".
ePresence manages personal, company and collegiate social media.
That means:
First: we can clean up the solopreneur or CEO’s personal social media and then their entire executive team’s social media—all these folks represent the brand more than anyone else.
Second: we can drive that company social media accounts with a great plan and outstanding execution that increases engagement and ROI
And Finally: we help every college student get ready to find the perfect job through a better presence on social media, plus we help polish the resume and conduct a mock interview.
Interested in our offerings? As a HYeP listener you automatically get a 5% discount on all our services. Grab that discount by clicking
epresence.me/howsyourepresence
or call us at 404-939-8094.
Tell us you are calling after hearing this podcast or contact us at the web address to take advantage of that 5% discount.
So if you are an entrepreneur, an executive with a large firm, or a college student ready to look for a job, we have a solution to make social media work FOR YOU and NOT AGAINST YOU!
I look forward to hearing from you!
Hello How’s Your ePresence listeners! On this episode, we get the pleasure of hearing from Wendi Freeman, an entrepreneur with a zeal for planning events and a heart to enhance the quality of people’s lives. She is the founder and operator of Be Bright Events, an organization where she helps with event planning, management, consulting, and execution. Wendi shares the secrets to her entrepreneurial success, as well as advice on how to champion the Facebook Live video feature to make your business more personable and authentic.
We also discuss big developments in the way of antitrust laws and Google advertising. The company owns the dominant tool at every link in the chain between publishers and advertisers. Naturally, it has accrued a power that is stirring concern amongst businessowners and political influencers. In addition, we discuss the answers to questions asked by you, the audience, including: Should the summary section in LinkedIn be in third or first person? And, how important are hashtags in LinkedIn posts?
Enter into the conversation on this episode of HYeP!
Quote of the Show: “You don’t know what you don’t know, but you also don’t learn unless you step out of your comfort zone.”
Links:
https://www.linkedin.com/help/linkedin/answer/117363
https://e-pr.me/3bgP6jg
Keywords:
LinkedIn summary, third person, first person, hashtags, audience, network, Google, Antitrust, Ad agencies, Google Probe, complex chain, Facebook, breaking up software companies, Facebook Live, Featured section, ROI, entrepreneur, comfort zone, business coach
Contact Information:
Wendi Freeman
Facebook: www.fb.me/BeBrightEvents
LinkedIn: http://linkedin.com/in/wendifreeman
Instagram: https://instagram.com/be_bright_events
Website: www.bebrighteventsco.com
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Hello How’s Your ePresence listeners! The Super Bowl, fake news, and Instagram influencers- all of this and more on this episode of How’s Your ePresence, in just 10 minutes!
We’re running an experiment here at ePresence utilizing LinkedIn advertising. Since Microsoft bought the company in 2016, they have seen double digit growth. We are trying out the ads to see how well they work, and we will keep you updated on our progress right here on the podcast so you can make your own professional decision. Stay tuned.
Next up- as we all know, 2020 is an election year. This means that it is extra important to get a handle on where you get your news from. A new study shows that the majority of Americans get their news from social media- and many of them don’t trust what they see. On this episode, we discuss necessary cautions to take in order to get the most accurate information from your social media.
Question of the podcast: Why would someone continue to get news from a source they don’t trust?
Links:
https://www.business2community.com/instagram/how-and-why-to-use-the-paid-partnership-feature-on-instagram-02280127
https://www.socialmediatoday.com/news/new-report-shows-universal-distrust-in-social-media-as-a-news-source/571512/
Keywords:
LinkedIn, Instagram, Facebook, social media, 2020 presidential election, fake news, Super Bowl LIV, LinkedIn advertising, Microsoft, Instagram influencers, trust, information, paid partnership
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericwelch
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence, LLC © 2020
Script:
This is “How’s Your ePresence?” and I am Mark Galvin, your host. This is show is produced and sponsored by ePresence.
ePresence is a social media agency that manages company, personal, and collegiate social media. We also offer consulting and other creative services. The website is ePresence.me that’s ePresence.ME because it is all about you.
Today’s episode is our News Update. This is our quick, 10-minute, broadcast that highlights news in social media that will impact you, the business person trying to leverage social media for an ROI. As always, joining me for the news update is our Director of Social Media, Eric Welch!
Welcome Eric
Remember to rate us on your podcast channel…especially on iTunes and send us your thoughts or feedback to my handle on Twitter, @epresenceMG. Or use that anywhere else.
Eric, what is on today’s agenda?
Since Microsoft bought LinkedIn in 12/2016, they have seen double digit growth in revenue from LinkedIn.
We are budgeting $ for ads
Paid partnership ads on Instagram: https://www.business2community.com/instagram/how-and-why-to-use-the-paid-partnership-feature-on-instagram-02280127
68% of Americans get news from social media including 43% on Facebook. However, about 60% of Americans don’t trust the news they get from Facebook: https://www.socialmediatoday.com/news/new-report-shows-universal-distrust-in-social-media-as-a-news-source/571512/
Eric, we are out of time…
Thanks Eric!
Remember you find us at ePresence.me, that’s ePresence.ME because it is all about you!
That does it for this show!
ePresence manages personal, company and collegiate social media.
That means:
First: we can clean up the CEO’s and the entire executive team’s social media footprint
Second: we can drive the CEO’s entire company’s social media plan and execution
And Finally: we help every college student get ready to find the perfect job through a better presence on social media, plus we help polish the resume and conduct a mock interview.
Interested in our offerings? Contact us at epresence.me or at 404-939-8094.
Until next time, this is Mark Galvin, we will talk to you soon.
Hello How’s Your ePresence listeners! Welcome to our news update, where we discuss the biggest stories in social media- all in ten minutes. On this episode, we take a more somber note to lament the death of one of basketball’s finest, Kobe Bryant.
After the legend’s death late Sunday afternoon, every social media outlet was bursting with commentary on the unexpected tragedy. Unfortunately, amidst the millions who posted tokens of love and remembrance, there were several rude internet trolls. We take time on this podcast to discuss social media etiquette and ethics, especially in the wake of big news. Additionally, we take a minute to discuss the rise of Tik-Tok, and how social media is turning to a more talent-focused than status-focused approach.
Quote of the podcast: “One of the greatest things about social media is that everyone has a voice and can weigh in with the global community.”
Links:
https://www.wral.com/young-athletes-mothers-baseball-coach-died-with-kobe-bryant-in-helicopter-crash/18912018/
https://www.entrepreneur.com/article/345264
Keywords:
Kobe Byant, tragedy, social media, respect, humanity, social awareness, Tik-Tok, ethics, social media etiquette, ePresence
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericwelch
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence, LLC © 2020
Script:
Welcome to “How’s Your ePresence?”. I am Mark Galvin, your host and founder of ePresence. THANKS FOR JOINING US Here on “How’s your ePresence?’ we talk social media. Today’s episode is our News Update. This is our quick, 10-minute, broadcast that hits current events in social media. As always, joining me for the news update is our Director of Social Media, Eric Welch! Welcome Eric Remember to rate us on your podcast channel…especially on iTunes and send us your thoughts or feedback to my handle on Twitter, @epresenceMG. Or use that anywhere else. Eric, what’s in the news? 1. With the very sad news of the passing of Kobe Bryant and 8 other people in a helicopter crash on Sunday, 1/26. His daughter, Gianna, Orange Coast College (OCC) baseball coach, John Altobelli, his wife, Keri, and daughter, Alyssa, were aboard the helicopter. 2. While this was going on…organizations were posting other content that was scheduled. DO NOT DO THAT. CANCEL YOUR SCHEDULED POSTS. Also, if you have an axe to grind that is political or maybe you do not like someone, do not air about your grievances on the day they die on social media. It is always going to be on social media, and it WILL hurt you in some way. Either it will ruin a friendship, keep you from getting a future job, or it may get you fired from your current job. It is bad form. Remember, social media is about people and the relationships we have with other people. Sometimes that relationship can turn nasty in chat rooms…but hold your tongue on a day that something horrible has happened. 1. TIK-TOK:
1. More downloads in 2019 than Instagram Snapchat founder and CEO, Evan Spiegel predicts that Tik Tok will overtake Instagram as the 2nd most popular. Why? It is Talent Focused vs Status Focused
Eric, we are out of time…
Remember you find us at ePresence.me, that’s ePresence.ME because it is all about you! That does it for this show! ePresence manages personal, company and collegiate social media.
That means:
First: we can clean up the CEO’s and the entire executive team’s social media footprint
Second: we can drive the CEO’s entire company’s social media plan and execution
And Finally: we help every college student get ready to find the perfect job through a better presence on social media, plus we help polish the resume and conduct a mock interview.
Interested in our offerings? Contact us at epresence.me or at 404-939-8094.
Until next time, this is Mark Galvin, we will talk to you soon.
Hello ‘How’s Your ePresence’ listeners! You’re in for a real treat on this episode, as we chat with the founder of Atlanta Legal Marketing, Heather Riggs. A self-proclaimed ‘collector of perspectives’, the digital marketer and former lawyer assists legal professionals in the management of their online presence. The legal field has many rules and ethical regulations that marketers must comply by, and Heather openly discusses what it’s like navigating that space in today’s digital age.
Also, in the news - we reveal the newest placeholder for the 3rd largest social media network, consider what that means for businesspeople and advertisers, and examine the new changes Google has made to protect our privacy. We will also discuss the importance of educated marketing and how it is a complement to, not a replacement for, relationships. All of this, and more, on this episode of ‘How’s Your ePresence!”
Question of the Show: “Do you believe that social media is the first impression of you, personally, and your organization?”
Show Links:
- Snapchat is no longer in THIRD place…Pinterest is! (Business Insider – by Tyler Sonnemaker https://e-pr.me/2uQ6Elr
- Google Chrome to Phase Out Third-Party Cookies in Effort to Boost Privacy - WSJ https://e-pr.me/2QXaylk
Keywords:
#thirdpartycookies, #privacy, #google, #digitalmarketing, #snapchat, #pinterest, #relevance, #legalmarketing, #googlechrome, #influencer, #socialmarketer, #personalrelationships, #LinkedIn, #attorneys, #complianceissues
Contact Information:
Heather Riggs
Twitter: @heatsbrunch
Facebook: www.fb.me/heatherhaleriggs
LinkedIn: www.linkedin.com/in/atlantalegalmarketing
Instagram: @heathereatsbrunch
Website: www.atlantalegalmarketing.com
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
ePresence
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Heather Riggs/Atlanta Legal Marketing
Atlanta Legal Marketing was founded in 2013. Since then, they have grown to be the premier online destination for legal consumers and one of the leading providers of lawyer marketing online. Their 9 million monthly visitors count on Atlanta Legal Marketing to deliver in-depth information on a wide variety of legal topics and practice issues. In addition, the Atlanta Legal Marketing Lawyer Directory is the industry’s most comprehensive online listing of lawyers, law firms and legal service providers.
Attorneys and law firms across the nation choose Atlanta Legal Marketing for their marketing expertise to grow their business. They do this by putting the best minds in the business behind their law firm websites, social media, content marketing, online advertising and myriad of other legal marketing services. Their extensive collection of lawyer marketing resources and thought leadership helps to keep their attorney clients up to speed on the issues and technologies that can affect their businesses today and in the future.
Mark Galvin/ePresence
ePresence provides personal branding services for individuals, executives and entrepreneurs. They leverage social media on an individual level since that is where the audience is most engaged. Mark Galvin, CEO and Founder of ePresence, is a personal social media expert with 29 years of business management and hotel industry experience including stops with Marriott, Hyatt, Omni and IHG.
HyeP News Update 1/7/20
Hello ‘How’s Your ePresence’ listeners! As we conclude our first week this new year, we have news updates to share with you regarding the most recent developments in social media. On today’s chat, the director of social media at ePresence, Eric Welch, and the company’s founder, Mark Galvin, discuss matters of privacy, international security, and trust. We’re hitting 2020 hard!
Topics of discussion are the California Consumer Privacy Act, targeted advertising, and data scraping. Essentially, data scraping is when people harvest other people’s public internet data for their own profits. Though it’s completely legal, the practice is receiving backlash for being invasive and manipulative. We expect matters involving artificial intelligence and online marketing to be major topics of interest this year. We invite you to be a part of this conversation- none of us are free from the effects of these technological realities.
Question of the Podcast: “What is the line between private and public data?”
Links:
https://www.latimes.com/business/technology/story/2019-12-26/california-internet-data-privacy-law
https://www.cpomagazine.com/data-privacy/what-the-hiq-vs-linkedin-case-means-for-automated-web-scraping/
Keywords:
targeted ads, consumer, international security, data scraping, trust, California Consumer Privacy Act, COPA, web scraping, privacy, HIQ, LinkedIn, online marketing, data, artificial intelligence, connection
Contact Information:
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Eric Welch:
https://www.linkedin.com/in/ericwelch677/
https://twitter.com/ericwelch
Mark Galvin:
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
WARNING! Holiday Scam Alert!
During the Holidays over 1/3 of Christmas presents and gifts are bought on a Phone!
So it's not surprising that more and more crooks are getting on social media accounts to steal your money.
Here's their method:
A familiar commerce account on Instagram randomly tags you as the winner of a giveaway
Then they'll send you a direct message asking for
- Phone number
- Address
- The handle to your virtual cache app period this can be Venmo or literally your cash app.
Once they have this information, they'll try to pull money from your Cash or Venmo app.
How to avoid this?
Look at the handle of the account that's telling you that you won something.
Does it look legit?
Maybe it looks a little off…?
Verify that it's the correct handle by going to the website of the account it represents.
On the website you can find the handle for social media that they use.
Use those handles to verify it's the correct one.
CBS new York’s Charlie Cooper contributed to this story
https://newyork.cbslocal.com/2019/12/23/fake-deals-phishing-scams-holidays/
The US Navy banned tick tock from government issued smartphones over cyber security concerns
This topic is back! We discussed this last month on our NEWS UPDATE.
The US Navy thinks TikTok is a threat to national security.
Last Wednesday the Navy sent out an alert on Facebook urging military personnel and staff to delete the app if they've downloaded it on government issued smartphones and tablets. They also said do not download the app on government supplied devices.
We do not have specific information from the government on why they believe this is a threat. But we know the app is owned by Beijing based ByteDance.
It boasts more than 110M downloads in the US.
In October Senator’s Charles Schumer and Tom Cotton requested that intelligence agencies investigate whether TikTok is a threat to national security.
Then in November the government opened a national security review of Musical.ly, the American company that became TikTok after ByteDance bought it.
USA Today's Dalvin Brown contributed to this story
https://www.usatoday.com/story/tech/2019/12/23/us-navy-bans-personnel-using-tiktok-government-issued-phones/2732203001/
SEOs Are in High Demand, According to LinkedIn’s Data
SEOs Are in High Demand, According to LinkedIn’s Data
A study published by LinkedIn shows the demand for SEO professionals in increasing, creating a “seller’s market.”
Data suggests that a significant number of SEO professionals (10.5k) are relatively new to the field with 1 to 5 years of experience. There are around 4k SEOs with 6-10 years of experience, and 3k with 10+ years of experience.
This is where the data gets especially interesting, as 12k of current SEO job openings are looking for someone with mid-senior level experience and above. Assuming an SEO with at least 3-years of experience meets the qualification of being mid-senior level, then there are 12.5k qualified professionals on LinkedIn.
That’s almost a ratio of 1:1, which makes this a “seller’s market” for SEOs, according to the author of this study.
“In short if you are looking for an SEO role and have experience, this is a sellers’ market. Know who your competition might and definitely don’t underprice yourself.”
Companies who are looking to hire SEOs should prepare for some competition when it comes to recruiting talent, as there are now more workplaces in the US market that have the same role to fill.
By: Matt Southern
https://www.searchenginejournal.com/seos-are-in-high-demand-according-to-linkedins-data/341311/
ePresence:
http://www.epresence.me
http://www.twitter.com/epresenceme
http://www.linkedin.com/company/epresenceme
http://www.fb.me/epresenceme
http://www.instagram.com/epresenceme
Mark Galvin
http://www.twitter.com/epresencemg
http://www.linkedin.com/in/epresencemg
http://www.fb.me/epresencemg
http://www.instagram.com/epresencemg
Some keywords from today’s chat:
(For other episodes) Job Searchers, job search, executive recruiters, Small Businesses, Strategy, Dynamic, Values, Entrepreneurship, Snapchat, Facebook, Instagram, entrepreneurs, entrepreneur, optimized, SEO, better search results, algorithm, CEO, college student, students, career, catalyst, ePublicist, leadership, personal, company, Social Media, LinkedIn, Business RadioX, Mike Sammond, TikTok, Musical.ly, Scam, Alert. Social, Media, Venmo, Cash, app, CBS, New York, Charlie Cooper, US, Navy, cybersecurity, national security, Beijing, Chinese, China, Charles Schumer, Tom Cotton, ByteDance, SEO, LinkedIn, Search Engine Optimization
COPYRIGHT © ePresence, LLC, 2020
Every person has a quality or trait that makes them distinct. The same is true for businesses. Whether you are a person, business, or person owning a business, the skill is in knowing how to draw out and capitalize on those strengths, values, and unique capabilities.
In this episode of "How’s Your ePresence,” we chat with an individual who is exceptional at this. Rebecca Brizi, of R G Brizi, examines businesses to discover what special components they bring to the table and builds a plan for all those separate ingredients to function well together. Since 2017, Rebecca has worked freelance providing consulting, planning, and process creation for small and medium sized businesses who are establishing their market, pursuing new growth strategies, or simply have to get in control of their many moving parts.
“You need to figure out what you’re great at. We need to constantly work as employees and companies to stay focused.” - Rebecca Brizi
Some keywords from today’s chat
- Job Searchers
- Small Businesses
- Strategy
- Dynamic
- Values
Social Media Updates
- Last week a listener asked us the question, “Why should I connect with every person who connects with me on LinkedIn?” Our answer- you shouldn’t, necessarily. Examine why you’re on LinkedIn- where are you now and where you want to be in 5 to 10 years. If a potential connection is someone you could do business with, now or in the future, or, if they could bring business to you, accept the connection. Otherwise, it isn’t necessary.
- Pete Davies, the senior director of consumer products at LinkedIn, discussed in Fast Company, simple fixes that can drastically affect your success on LinkedIn. Some of the highlights:
- Profiles with a photo get seen 21 more times more often than those without
- Professionals who have their current position described in their profile are discovered up to 16 times more in recruiter searches.
- People who complete a LinkedIn Skill Assessment are 30 percent more likely to get hired.
- Snapchat created a new feature called ‘Snapchat Cameos.’ It allows users to post their face on someone else’s body. In addition, they are creating an interactive advertisement program that lets users engage with ads.
Questions discussed with Rebecca:
- You coined the phrase, “strategy is not a soundbite.” What does this mean?
- How do you actually develop a business strategy and make it part of the fabric of an organization?
- How do you incorporate your values into the way you market a business? Moreover, after marketing, what do you do with values?
How to reach Rebecca:
Company website: Rgbrizi.com
LinkedIn: https://www.linkedin.com/in/rgbrizi/
Rebecca Brizi and Mark Galvin
Rebecca Brizi / R G Brizi
COPYRIGHT © ePresence, LLC, 2019
Hello ‘How’s Your ePresence’ listeners! This is our news update episode, where we highlight the most recent developments in social media! On today’s chat, the director of social media at ePresence, Eric Welch, discusses with Mark Galvin major changes with Instagram and the power struggle with #BigTech companies.
Key Words from Today’s Chat:
- Endorsement Marketing
- Influencers
- Mental Health
- Big Tech
- FAAMG (Facebook, Amazon, Apple, Microsoft, and Google)
- Social Media Updates
Instagram is in the process of eliminating the feature that allows users to see how many likes a post receives. Combating #mentalhealth issues is the rationale behind this major move that will affect how endorsement marketers and social media #influencers do their jobs.
https://digiday.com/marketing/influencer-marketing-agencies-prepare-end-instagram-like/
The conversation around #BigTech is heating up. In 2018, #theBig5 (Facebook, Amazon, Apple, Microsoft, and Google) accounted for 68% of the entire USA GDP- $801 billion dollars. Moves to break up these big tech companies into smaller entities, an effort that is supported by parties on the right and left, could be enacted soon. https://www.socialmediatoday.com/news/does-big-tech-have-too-much-power-infographic/568653/
COPYRIGHT © ePresence, LLC, 2019
Artificial intelligence - what does the term mean to you? Does it bring confusion? Fear? Excitement about new possibilities? On this podcast, Mark, from ePresence, and Eric Vardon discuss practical ways artificial intelligence can help you market your business and be more efficient. Also, on the agenda: defining the key to leadership success, whether you are an employee, in middle management, or a CEO.
Eric Vardon is an accomplished tech entrepreneur, C-Suite executive, contributor at Forbes Agency Council, and an advisor. On this episode he focuses on his experience with start-ups and a game changer in the AI technology realm called Morphio.
“Artificial intelligence helps our new entrepreneur friends. There’s a new way- you don’t have to hire a bunch of people anymore; you can advertise for yourself a little at a time online and monitor what’s successful and what isn’t.”
Some keywords from today’s chat
- AI (Artificial Intelligence)
- Digital Marketing
- Grit (YouTube)
- Entrepreneur
- Social Media Advertising
- Social Media Updates
You can now customize your URL on LinkedIn. When you do this, your URL becomes your new handle. This is a great thing capitalize on because you can have a consist brand across all of your social media channels.
Stephen F. Austin beat No. 1 Duke in Men’s Basketball on November 26th. Not only was the upset incredible, but so was the $100,000 spike in donations to the player who made the winning lay-up, Norris Bain. His family, who live in the Bahamas, set up a GoFundMe to help counter the destruction of Hurricane Dorian. After the win, thanks to social media publicity and the spirit of giving, thousands poured into their account.
Questions Discussed with Eric Vardon
- You’ve created several start-ups. What has changed across social media in the last few years?
- What are the most important skills in today’s workplace for leaders, middle management, and employees?
- How important is automation and AI really?
- How is digital media helping you guys succeed today, and why is it successful?
How to reach Eric:
- Company Twitter: https://www.twitter.com/helpyourhumans
- Company Facebook: https://facebook.com/helpyourhumans
- Company LinkedIn: https://www.linkedin.com/company/morphio/
- Personal LinkedIn: https://www.linkedin.com/in/ericvardon/
- Website: http://morphio.ai
Mark and David Taylor Klaus of DTK Consulting have a great time on this show. DTK work's with successful entrepreneurs and senior executives who know they are not yet living up to their fullest potential — professionally or personally. As they identify what is standing in the way of their complete success, they are fiercely held accountable to their full capacity — to how truly BIG they have the potential to be. Through coaching, they are guided to bold and actionable solutions — whatever is necessary to empower them to step into that greatness.
Some keywords from today's chat:
- AOL - America Online
- Coach
- Self-awareness
- Blah!
- Business Leaders
Social Media Updates:
- LinkedIn makes it easier to follow company pages
- You can add over MORE characters in your headline through your mobile app.
- Summary is gone…now About (It is NOT searchable!)
- LinkedIn HACK - build SEO words into title lines.
DTK talk:
-
Why is it that I hear so many coaches talking about helping clients with "Work-Life Balance" (please use that exact term)?
- How many thoughts do you have a day? How many per year?
- Should you have separate space in your home for work and personal if you work from home?
- Why is my dog leaving my office when I am on the phone?
Mark Galvin and Diana Murphy
Diana Murphy/Diana Murphy Coaching
Diana Murphy is a life coach and mindset coach for CEOs. She loves helping overwhelmed CEOs and entrepreneurs grow and reach their business goals while they take great care of their health and life. The goal is to create a sustainable business and amazing life no matter the obstacles that appear during growth and transition
Mark Galvin/ePresence
ePresence provides personal branding services for individuals, executives and entrepreneurs. They leverage social media on an individual level since that is where the audience is most engaged. Mark Galvin, CEO and Founder of ePresence, is a personal social media expert with 29 years of business management and hotel industry experience including stops with Marriott, Hyatt, Omni and IHG.
The ArmyTimes discusses the challenges when they use TikTok for recruiting. ( https://e-pr.me/2qeEMFR ) In fact, Senator Chuck Schumer does not like it! Mark and Eric talk about the how's and why's here...
Our guest today is Sanoop Luke, an independent expert on YouTube, and he is based in London. Sanoop was an expert that worked for Google and helped users get larger audiences. This remote recording gives Mark an opportunity to discover more about YouTube and components that help users monetize it.
What is an endemic YouTube producer?
What does 1,000 followers earn a YouTube producer?
What do 4,000 watch hours do for me as a producer?
How can one enter the YouTube Partner program?
How can I earn money on YouTube?
What are the keys to being successful on YouTube as a business owner?
Can metadata help a video to succeed?
How can I control the thumbnail?
What is the best thumbnail for a video?
"How's your ePresence?" has officially launched a new segment called "NEWS & UPDATES". This show is the first of the kind and the goal is to give you quick info and news about social media. These shows are naturally shorter and Mark Galvin is joined by Eric Welch, Director of Social Media, to talk about the hottest topics going on in the world of SM. This week, Mark and Eric talk about some basic terms that may seem to be misunderstood by most business people. They are Engagement and Impressions. What do each of these terms mean and what do the metrics of each tell you about social media performance? Finally, have you ever been "ratioed"? Take a listen and find out... Transcript: Welcome to how's your ePresence. This show was produced by ePresence and I am Mark Galvin, the founder and CEO of that firm. We are coming to you live from uh remote locations, yes, this is an additional podcast that we are launching today. And the goal here is to share good quality information in between our larger Business Radio X shows because, let's be honest, there's so much that goes on out there in the social media world we can't hit it every single time when we're doing one or 2 podcasts a month, so the mission is now to share smaller snippets so if this is in your feed don't be alarmed as they were showing up a little more frequently than normal. Our goal is our mission is to drop a podcast once a week, so every once in awhile you'll see our 30 minute podcasts. And then you'll catch a few of these in there in between, which will be on 10 / 15 minutes so. Welcome to how's your ePpresence so this is a show designed to help business people do social media better so we're going to try to share constantly share great quality content that will help you do social media little better senses and allow you to get a little better ROI from your social media. So why are we here today? What's the big urgent news that we want to share with you well? Here's what's going on. I need to introduce you to someone. This is important. We have if you've been listening to? The feed you'll heard from the last couple of shows. He the last one or the one before that. Where I introduced you to Eric Welch; Eric I know you're there say hello. Hi Mark, So Eric Welcome Eric You are joining ePresence and as the as the director of social media.
02:00 And you and I are both sitting in the same city, but sitting in front of computers. And I appreciate you finding time to join us today. So here's what you and I we were in a meeting this morning and we were talking about. Social media posting an we had a group of 20 people. We were chatting with and one of the things that came up in this conversation was a question. About the difference. Between impressions an engagement. And you have a long background with with media firm Fox Sports. Tell me what does that mean to. To you what's the difference between engagement and impressions. The biggest difference to me and I put more weight with engagement than I do impressions, although impressions are important still. But engagement basically means that the person who is following you sees your content and. Reacts to it, and does something with it whether it's sharing it or re posting or commenting or. Liking it or just having some sort of action. To your post an impression, so hold on a quick before you move on. Sony engagement means. I've seen something that shows up on my social media feed. This is linked in this is Facebook Instagram you name it. And I engage with it, so I'm doing something with that post because I'm jazzed about it or it is. Kind of created some sort of energy with me which makes me want to say something is that right. Exactly OK good in an impressions what's that impression is just that, your post was seen by someone an using? Twitter as an example if you're on your phone and you're scrolling through Twitter. Every tweet that you pass is getting an impression because. Technically, you've seen it, you don't have to do anything with it. You've seen it that kind of clicks off as
04:00 an impression. So this is important. I would think I would think that impression on Twitter is a lot less valuable than a than an impression on LinkedIn would you agree? Yes, why. In my opinion, it's because. The way Twitter set up you just scroll through an? There's so many tweets out there, it's not being absorbed LinkedIn William right? How many people are saying stuff. I mean, Twitter is this rapid fire, which is so cool is what makes Twitter great. But in a personal Twitter sort of like Jan versus LinkedIn. If I've got 300 connections that impression could be valuable. Right because the content is usually a little more. I don't know thoughtful is the right word. But there's. People aren't just posting on linked in a couple of words or quick sentence or anything. There's usually more to it. So to get an impression someone's going to pay more attention to it alright so it Fox Sports. Why is why is this important to you guys when you were there? Because the goal there an I would think with most companies is you want to engage with the consumer. And you want to have content that's compelling an connects with the viewer or your customer or whoever it is. So that's why I put more weight with engagement because well it's great to be seen by a lot of people. You want to make the connection with them. So there's a lot of the biggest challenge was social media. I think in general is creating good content. That is engaging and I guess that's where that word comes from right. It's engaging because my audience if I'm serving great content. Wants to interact with it, it's always a struggle is there if I'm a business guy trying to figure out how I'm pushing out my content to some people and I want people to engage it. What can I do? What do you do at Fox Sports to make? Something engaged with people more often. Well, as far as we would we had various
06:00 regions and cities that we were. In. But not only Atlanta but also Nashville Raleigh, Memphis, Charlotte. For some of the big ones so we immersed ourselves in each of those cities to fully understand what connects with those fans of the teams there. So there's there's something important here and I'm going to pause you. Not that I could actually pause you on the screen, but I'm not good. So what you're saying is you got to go into you went to those desk those different cities you understood the. Audience and you spoke directly to those audience members in that made them engage is that right, Yep that's exactly right because it will. Keep going. What connects basketball fan in Charlotte is different than what connects basketball fan in Memphis? And I would think the same would go across all genres and in parts of life where what connects with. Um. Attack company isn't going to be what connects with the restaurant. Audience so this is this is a basic but it's so important to reinforce and that is that number one. You can't speak to everybody. Right so Fox Sports you're not interested in engaging someone that's looking for business news for business posts right you're focused on. The people that want to see like in Atlanta. The Hawks if you're working on the Hawks. You're trying to engage the people that are interested in Hawks content. And then say something to them share some content that you know that they would want to respond to. I can't help but think there's an example. There's there was a guy that played for the Cleveland Browns. Who was called out by his the fans 'cause they didn't think he played well. And he said some things that were not very nice back. And I saw this post come up in my my
08:00 sports feed and I did engage with it. I was like Oh my goodness. This is so interesting you know. Where in and so I I am interested in commenting and engaging on this because it was interesting that's kind of what you're talking about. But it's Norman that's national but if I was in if I was this happened with somebody from the Atlanta Falcons. 'cause we're here in Atlanta. I would probably be more apt to say. I think this is interesting and hit a check mark on it say I like it. Because it's engaging to me. The guy that sits in I'll tell you what, nobody nobody cares about the Falcons in Denver and so. Denver fans are not going to go on there make a comment so you understand your audience focus on them and share content that's easy. On sports it's easy right now, it's a breeze, but in business. It's hard, it's a little harder to. Had a nuanced that out, so we wanted to share this with you because this is this type of information is so important. It is it's important to understand engagement, and impressions. You also should know that engagement drives impressions. So if you have people liking a post especially on LinkedIn 'cause. Organic reach on LinkedIn is fantastic if you don't know what advantage organic reaches go back and listen to podcasts. 3 times episodes ago we talk about that. But the organic reach is very strong on LinkedIn so if somebody likes your post. Or comments on it, you're going to reach a lot more people, You'll get more impressions, so is it. Typical Eric for Oregon, the impressions in the engagement numbers to go up it in a parallel format or. Can you see one spike without the other? Yeah, you can see impressions go up without engagement going up again kind of going back to the Twitter. Thing if A lot of people are seeing it but they're not reacting to it. Interesting your engagement is not going up, but your impressions are right. And what if someone gets a lot of. Is
10:00 there something you said that you can get a lot of comments but no engagement explained that yeah? That's Twitter world that's getting ratioed. Which means that you are getting your not getting any or many likes or shares but you're getting a lot of comments. So so I don't like it, but I'm going to comment on it 'cause it. Makes me angry exactly so yeah, more times than not if you like something you're going to share it. Or you're going to like it, yeah, yeah, I mean, I didn't want you to see it. Yeah, exactly you want to see that I like something or that I'm sharing it and I want to share it with my followers. But if it's something you disagree with. More times than not you're going to comment and let that person know you don't like it So what they call getting ratioed is. When you have more comments than you do like sand. Um shares so if I'm getting ratioed what should I do. You need to reassess what your Content plan is basically an look at what your messaging is and make some adjustments because it's not it's not working. Yeah, I will tell you if you're in business and you're engaging with an audience an you're sharing content that you're only getting. Negative comments on but you're not getting any likes. That is a huge danger if you have somebody manage in your social media for you and you're getting. And you're getting ratioed. Do you need to you need to find someone else to do that because that is that should never happen? In the business world, it's just doesn't make any sense. That you could say something, so offensive and not realize it ended up getting ratioed so if that's happening. That is a red flag that is a warning that you should immediately react to because
12:00 number one, I would delete the post. I get rid of it make sure no one can sees it, an the other thing is make sure all of the other. Social media posts that have that same post of also had it deleted well that is. That's kind of the summary that we wanted to share with you guys today. Eric is there anything else out there. That's In this in this room that we should be addressing.
12:24 Uh no not really. I think it's just it's really important for folks to keep an eye on their engagement rate. And look at those numbers and keep an eye on it, and adjust accordingly because again the audience. There tastes can change. You want if you want to keep your message consistent. Man, if things start to turn a little bit and you don't react to it quick enough you gotta be nimble. And if you're not you could you could? Before, you know it, you could find yourself in trouble outstanding. That's good tips. Well, that is or a quick update for this week. So just to remind you, you're listening to how your How's your ePresence sponsored by ePresence and you can find the presence on the web at ePresence.me. That's ePresence.ME because it's all about you. And so for our quick update this is Mark Galvin, an on behalf of Eric Welch, thank you so much for joining us. And we will talk to all of you guys very soon.
Mark Galvin and Eric Welch
Eric Welch/4 Story Media
Eric Welch founded 4 Story Media after working in media for over 20 years doing social media management, media relations, and television production.
Before creating 4 Story Media, Eric worked at FOX Sports where he developed and executed strategic cross-functional social media and communication plans to connect with consumers and build awareness for the largest regional sports network in the country. Prior to FOX Sports, Eric handled media relations and social media for Turner Sports. He served as an on-site media contact and produced social media content for Turner Sports’ tentpole events including the NBA Finals, NCAA Final Four, MLB Postseason, NASCAR and the PGA Championship.
Earlier in his career, Eric served in a variety of roles including an associate producer for live, nationally-televised sports telecasts for WGN-TV in Chicago.
Mark Galvin/ePresence
ePresence provides personal branding services for individuals, executives and entrepreneurs. They leverage social media on an individual level since that is where the audience is most engaged. Mark Galvin, CEO and Founder of ePresence, is a personal social media expert with 29 years of business management and hotel industry experience including stops with Marriott, Hyatt, Omni and IHG.
Mickey Mellen is a partner at GreenMellen and has 14 years of experience with WordPress. He leads a North Atlanta-based MeetUp called A Brighter Web. He is also a public speaker, soccer coach, softball player, ice cream eater, and a DAD!
In this episode, find out the answers to Mark's questions:
1. When you meet with a client, you talk about their entire digital footprint. Do you ask about social media? What questions do your clients have about social media? What strategies are best for your clients to follow on social media?
- What is the main mistake that your clients have made on social media?
- How important is it for businesses to be ready to respond to needs that come up on social media?
-
You said to me that B to B is still people doing business with people. #LoveThat What does that mean to you?
In addition to his LinkedIn profile, Mickey can be found at:
Twitter:@mickmel
Facebook: https://www.facebook.com/mickmel
Instagram: **https://www.instagram.com/mickmel/**
Hows your ePresence?
This month’s guest is Steve Galvin and he joins his older brother, Mark Galvin, to talk about his three-year fight with pancreatic cancer. Steve is a sales executive with LexisNexis, but this episode focuses on his ongoing fight against cancer.
Steve’s story is rather incredible. From losing 115 pounds, to the mental anguish caused by chemotherapy, this is a story that shares how difficult it is to fight cancer and the toll on loved ones.
This is a departure from the social media conversation Mark normally focuses on, but we all need to hear this story since we all deal with cancer, either through a friend, loved ones, or personally.
Mark Galvin/ePresence
ePresence provides personal branding services for individuals, executives and entrepreneurs. They leverage social media on an individual level since that is where the audience is most engaged. Mark Galvin, CEO and Founder of ePresence, is a personal social media expert with 29 years of business management and hotel industry experience including stops with Marriott, Hyatt, Omni and IHG.
This month, Mark discusses how LinkedIn has it's problems. Are you having any challenges tagging people? Also, he mentioned an upcoming show with Adam Shapiro of SalesReformSchool. They are going to tell you that you have business habits that are just DUMB!
Please send Mark your best source for analytics on personal profiles in LinkedIn. He will share results next month. Send to him on any social media using the handle: @ePresenceMG
His guest this month is Brian Fitch, the founder of the Carbon Thread Agency, a digital strategy, and content marketing firm. Besides being the co-host of The QB Podcast, he is a brilliant marketer.
Prior to launching in 2018, he co-founded and scaled a boutique social media agency, served as a VP in the strategy division of SunTrust Bank, and led key initiatives for Fortune 500 companies with Accenture. A former collegiate athlete, Brian obtained his undergraduate degree from Morehouse College and MBA from the University of Georgia.
Brian discusses:
- His biggest business mistake
- How to find your audience.
- How to improve your digital performance.
This month, Mark starts off offending both his guest and the producer! He may not be invited back!
When he finally gets around to the show, Mark talks with Al Simon with Sandler Sales Training about social media and sales. Al knows sales better than most since he has an 18 year old organization training sales professionals. Listen to the ways he uses social media and grows revenues!
Social media updates this month:
This month’s topics:
- LinkedIn ORGANIC reach is fantastic!
- POST AND TAG AND COMMENT
- BUT Instagram engagement is DOWN. WHY? Because there are more and more businesses pushing out content AND PEOPLE DO NOT ENGAGE WITH BUSINESS CONTENT!
- LinkedIn is killing their API’s
- Evernote and other biz card scanning apps will no longer send out invitations. Use the QR code or the “Find Nearby” feature to connect. But be sure to connect to people to grow that targeted audience on LinkedIn.
- HOT HACK TIP: Like or comment on the posts of the people that are important to you on LinkedIn. They will be notified of your action.
Sandler Training by Simon is a professional development organization in the sales and sales management arena. Sandler Training by Simon helps clients to find opportunities for their pipelines, close more business, and close more business without discounting.
In this episode, Mark talks about professional social media with Lisa DeGoyler, Deputy Executive Vice President of the Association of Destination Management Executives International (ADMEI),
and Denise Ker Waldron, President of Viva! Events'.
The focus of this show is social media management for Destination Management Executives and how they can leverage social media to do more. Where should they spend their time?
On July 23 at 11AM EST, Mark will host a webinar for ADMEI members. If you are a ADMEI member, go to this link to register.
Denise has a great question for Mark that both DMC's and other entrepreneurs have. Listen to hear what she asked!
Janet Falk is a communications professional with more than 25 years’ experience in-house, as a consultant and at public relations agencies.
She manages pro-active media outreach and has secured placement of executives and events in local, national and international print and broadcast media. For example, articles in three hotel industry publications generated more than 800 phone calls from hotel industry CFOs inquiring about a client’s services, a far more impactful and economical approach than buying a list of hotel executives for cold-calling.
Attorneys, CPAs, business executives, consultants and nonprofit leaders rely on her insight, strategy and analysis.
Janet is a versatile writer who can prepare newsletters, speeches, presentations and website copy, as well as marketing literature.
She has a broad network of contacts among graphic designers, web developers, photographers and printers to meet related client needs.
In this episode, Mark interviews Janet and discovers:
- How to better connect with media to get interviewed/published. This will provide you better content and boost your reputation.
- Janet's innovative approach to networking!
Hows your ePresence?
Today’s guest is Adam Shapiro with SalesReformSchool
Since 2004, Adam Shapiro, through his SalesReformSchool™, has been helping individuals, teams and enterprises improve their sales performance.
Using a sales process, messaging and disciplines framework, Shapiro customizes his deliverables to what and how his clients sell resulting in true behavior change.
Several years ago, a friend suggested the name. It seemed kind of edgy and people smile when they hear it, so it’s keeper. The metaphor works for a number of reasons: To improve, it helps to embrace learning, change, and practice; and the best practitioners are students of their craft - they don’t believe they know it all and are willing to try new processes and disciplines. So, SalesReformSchool™ makes sense.
Though Adam began professionally in law, he leveraged his experience with corporate legal departments into a successful software and services sales career. Adam has held roles in sales, marketing and business development at companies like American Lawyer Media, Harbinger Corporation, Air2Web and Inovis.
Since 2004, Adam has consulted and implemented sales improvement programs for over 70 clients - mostly of them either Business to Business technology or consulting firms and mostly in the Atlanta metro area.
Adam received his Juris Doctor (Cum Laude) from the University of Georgia School of Law, where he served on the Law Review. He also has a degree in History and a minor in Philosophy from the University of Texas at Austin.
Adam's own summary of this podcast can be found here.
THIS MONTH’S TOPICS ARE:
- LinkedIn TEAMMATES:
- Hit My Network, then on the left see “Add Teammates:
- LinkedIn will prioritize updates in your feed about your team’s activity on LinkedIn, such as posts, comments, likes, shares, and work anniversaries.
- Do you have it?
- More in our show notes: https://www.linkedin.com/help/linkedin/answer/95857/-teammates-feature-overview?lang=en
-
Have you used LinkedIn Kudos?
- Came out last year in June…so its been almost a year…
- Send a teammate kudos but for some reason it is limited to 3 per month
- More in our show notes: https://blog.linkedin.com/2018/june/12/introducing-linkedin-kudos-say-thanks-and-show-your-appreciation
-
LinkedIn Messenger
- Set up a meeting time right in the LinkedIn Messenger app. It will pull up your calendar. 2.
-
Share a location in the messenger app
- Show notes: https://blog.linkedin.com/2019/march/21/setting-up-meetings-just-got-easier-with-new-features-in-linkedin-messenger
- Adam Shapiro
- Are sales people born or is it a learned skill?
- What is your favorite sales success story? Why?
Twitter: @AdamShap
LinkedIn: What is your LI URL: www.linkedin.com/in/https://www.linkedin.com/in/adshap/
Website: http://salesReformSchool.com
This month, Mark hosts Beth Schiavo, Founder & CEO of The Gender Plan.
Beth is an executive coach, gender inclusion specialist and financial strategist and is on a mission to help women amplify their voices at work! Then, help businesses grow by hearing them. As a former CFO, Big 4 Partner and a working mom, Beth learned how challenging it can be to overcome the barriers women face at work. Now she is working to break those barriers down.
On Mark's social media update, he talks about the best social media posts for professionals.
Also, did you know, that you can schedule an appointment right from your LinkedIn Messenger app?
Mark and Beth talked about:
- How to promote women in the workplace while not alienating men?
- How can social media help or hamper this effort?
- How can workplaces better manage the fear of crossing the line with women in the workplace in relation to the #MeToo movement?
- How can social media HELP this transitional time in our business cultures?
William Pate, CEO and President of the Atlanta Convention and Visitors Bureau, joins Mark for a talk about Atlanta, the hospitality industry, and how social media helps them bring visitors to the city and frequenting their member businesses. William has held positions leading Career Sports & Entertainment, Bellsouth, MCI and others. He has won various awards including Atlanta Magazine's 2019 Most Influential Leaders and Georgia Trend's 2019 Notable Georgians. The City has hosted the 2019 LIII Super Bowl, 2018 College Football Championship, the SEC Football Championship every December, and the Chick-fil-A Peach Bowl--among others. In 2020, Atlanta will host the NCAA Final Four for Men's Basketball.
Highlights of the talk:
- 3:30, William talks about what the ACVB does...
- 4:57: how did William's sports promotion background help him at the Bureau.
- 11:50: When has Atlanta had to deal with negative news on social media?
- 14:00: William talks about trolling his competitors to get ideas and how they watch conventioneers for feedback. How does the ACVB attempt to attract folks to downtown on the weekend?
- 21:30: Why does William NOT post much on social media? Will he post more often? How Mark lost this argument...!
- 26:37: How important is a consistent frequency on social media?
- 31:17: William talks about how certain businesses should use their "social media pulpit".
- 36:54: How did Atlanta organizing 10,000 volunteers for the Super Bowl? Congrats to Amy Patterson, VP of Operations of the Host Committee for making this happen.
Find Atlanta at www.atlanta.net
Michael Ehrler started his first business at 16. Michael has been developing people and businesses for over 40 years; 25 years in corporate America and over 15 plus years through his own coaching and consulting business. He is a National Award Winning Coach, Speaker, Published Author, University Adjunct Professor and Dale Carnegie Instructor. Michael’s clients have received National and Regional Growth and Business Awards. Michael combines his 40 years of business, speaking, teaching and coaching experience in a straightforward manner that focuses on his clients’ success.
Mark and Michael talked about what is going on in the world of social media:
- The NBA has recognized how social media is having a negative impact on the moral of their players. #WSJ published an article about this and it can be found at this link.
- Social media needs to compliment your overall marketing efforts, not replace it.
- Did you know that insurance companies may raise your premiums based on your social media posts?
- Snapchat is launching a new in-app gaming platform!
At 16:00 Michael and Mark discuss how business owners can manage social media more effectively to build an ROI.
At 18:30, the question is answered: Can social media replace the face to face marketing efforts that are traditionally employed?
At 23:05, Mark asks Michael, "What are the traits that successful business people have?"
Keith is co-founder of Coaching Catalyst, LLC a boutique consultancy and executive coaching firm. He has spent more than 17 years assisting corporate, civic, religious leaders, entrepreneurs and professional organizations to perform BETTER, SMARTER and FASTER.
Mark and Keith talked about new social media trends:
- Should you have a paid plan on LinkedIn? Listen to this podcast by Mark Williams called LinkedInformed, episode 237. Williams does a great of describing the benefits of each of the paid plans.
- We discussed if social media sites should limit information they deem as incorrect? Reference a WSJ article titled "Pinterest Blocks Vaccination Searches in Move to Control the Conversation".
- LinkedIn goes LIVE! Are you ready? Tune in for more on this in the future. We will have more as it reaches each of our phones!
At 17:40, we talk to Keith about how they use social media and what professionals need to know about it.
We also drill into whether business professionals should venture onto social media and the risks.
Keith shared how playing sports as a younger person prepared him for the business world. This is a robust conversation and is worth the price of admission (FREE-but who's counting)!
Virginia Bowman, with Synergetic Media (previously SouthPrint), joins me for a smart discussion about social media and video.
Bowman is a well known video expert and spent many years as a Professor of Visual Arts with Savannah College of Art and Design, and Technical Director for Sony Imageworks, Santa Barbara Studios and SquareLA. Her expertise in video, the elements of video (light, graphics, etc.), and how they effectively market your organization is simply astounding. Listen to this episode to hear about these crucial tips for marketing in the 21st century.
We also talked about NEW social media topics:
- Instagram will let you post to multiple accounts at one time.
- How authentic and personal material is crucial to success in 2019.
This week, Mr. Tom Ross, CEO of DesignCuts, joins us for a chat. This info is FANTASTIC. This is a must listen. By dropping this episode in January we set you up to plan your social media marketing plan for the year!
As Founder and CEO at DesignCuts.com, Ross runs an incredible community of 400,000 creatives. They strive to make the greatest design tools and resources affordable for the average designer. They also educate, inspire and mentor with their popular podcast The Honest Designers Show and the Design Cuts Community Forum.
Ross loves mentoring fellow entrepreneurs, helping to guide their business strategy, social media marketing and branding. He speaks about entrepreneurship as part of his weekly podcast and video show The Honest Entrepreneur Show.
Be sure to reach out to Tom on his Instagram account.
Join Mark as he talks with Deborah Schwartz Griffin of the Creative Connector and BCN (Business Community Network). Schwartz Griffin is a business leader in Atlanta that understands the value of relationships in business. Her tagline is "Connecting people to people and ideas to results."
In this episode we discuss:
Tereza Litsa's post on ClickZ, named "Six key social media marketing trends for 2019", and how her thoughts translate for business people for 2019 social media plans:
- In 2019, engagement is more important than ever
- Engagement bait is not going to be affective
- Create interesting, appealing and engaging content
- How to harness events to provide interesting content
- How to be a subject matter expert
- Social Media for sales enablement
- 55% of respondents who discovered a product through social media proceeded to a purchase later
- AI and customer service
- 2019 will see an improved experience
- Stories are going to be even more important in 2019
- 440m people are consuming stories
- Making stories more engaging
- Make them fun and engaging
- Spontaneous
- Authentic
- The end of fake followers
- Instagram will be removing inauthentic likes, follows and comments
Deborah shared how to do strategic business better through relationships. She knows how to take a lead to a "warm referral".
This month's guest is Jane Bishop of Take the Next Step. Bishop is a business coach and offers coaching, consulting, and training services to business owners, new leaders, and team leaders. With 25 years of experience and two masters, she is the person to call! Find her at www.takethenextstepcct.com or on LinkedIn.
Ted Cummings, founder and CEO of ONYX MS is our guest today.
- Ted founded ONYX MS Group in 2006 and serves as the organization’s CEO.
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ONYX MS offers services in event planning, facilities management, information technology and parking lot management.
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He serves on various boards including
- DeKalb County Chamber of Commerce
- The Ga Minority Supplier Development Council
- Newton College &
- Career Academy’s STEM Academy
- Ga Piedmont Technical College
- Ga Chamber of Commerce
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Originally from Kingston, Jamaica, his family moved to the Bronx, Ted often talks about education and how an inquisitive mind saved his life.
Ted believes in the FUMIFU approach to life and business – FIRST USE - MUST INSPIRE - FUTURE USE.
The weeks guest was Jeff Bond who oversees Atlanta's Ledgent Technology (a Roth Staffing Company) and helps business leaders find and hire top talent. Jeff is a UGA grad and is passionate about living out his purpose of "serving others".
This month:
- What should you do about your passwords since so many passwords have been compromised lately.
- What password keepers are the best?
- What are the best formats for passwords?
- Is video STILL worthwhile even though Facebook is being sued for inflating their effectiveness?
- What does the data reveal about videos?
- How does Jeff use video to create an ROI?
- Who is Jeff trying to communicate with in his videos? Is there an ROI?
Coming from Salt Lake City, UT at the annual Connect Marketplace conference. Find out more at http://www.connectmarketplace.com/ or at their website http://www.connectmeetings.com
Andrew is in charge of digital strategy with Tarsus/Connect! This was a very informing talk. Here are some of the topics
- Where should businesses spend their money in #DigitalMarketing?
- What is the best way to grow an #DigitalAudience?
- What can someone expect to spend on #DigitalAdvertising?
- With a firm...
- On your own
- Should you be worried about #AdFatigue?
- What is the future of Facebook?
- What is up with #GDPR in the U.S.?
- Does Andrew know Andrew Dice Clay?
- Best practices for companies to apply to their procedures/SOP for employees on social media?
- Can workers be on SM too much at work?
- Should companies tell employees what to post on their social media?
- What do business people and workers need to know as they build a career or a career?
- How are posts saved on social media even if we delete them from our feed?
My guest today was Jarvis Gray with The Quality Coaching Co. His firm is a coaching, consulting, and training firm specializing in healthcare QualityManagement and Organizational Excellence. The company’s mission is to help healthcare organizations deliver on their promise to advance quality, safety, and person-centered patient care. Gray has more than 14 years applying Lean Six Sigma methods to a variety of industries, has personally coached 40+ healthcare leaders and teams in quality improvement fundamentals, has amassed over 2,500 hours in course lectures and training time, and is well known throughout the metro-Atlanta market for his networking events and public workshops that promote foundations of achieving organizational excellence.
On the show we talked about
- What is Lean Six Sigma
- Goal setting
- How to better network on LinkedIn
- How to use the LinkedIn "Find Nearby" function
- What is LinkedIn's “People also viewed” feature
- LinkedIn Groups HAVE CHANGED this week.
- Why should you use Groups?
- Finding groups to join
- Why you should share content about yourself
- Why to take risks at work BEFORE the plan is fully baked
Chris Lafay founded Classic City Consulting and they build web presences. They partner with experts in their field to produce outstanding products.
This episode covers a ton of ways you can optimize your presence on social media. What can you learn from this episode?
- What does it take to build a great website?
- What are the three components to digital marketing?
- What are the marketing "spokes on a wheel"?
- How to grow in Google search?
- What is SEO and how can you optimize it?
- How does a blog help the website and social media?
- Is a stagnant website a problem? Is a stagnant social media profile a problem? Why?
- What is the best way to interact with clients/customer/audiences?
- What is storytelling and how can it improve your website and social media presence?
- How can business people find other business people that can help them?
- Is video important? Why? How can you use video on the website and social media?
- How realtors can use video to connect with their audience.
- Are business cards going away? LinkedIn is working to make them extraneous.
- A better way to connect with people at events.
- How to send a voice message on LinkedIn.
- What is the worst word to use in texts?
Coming from Salt Lake City, UT at the annual Connect Marketplace conference. Find out more at http://www.connectmarketplace.com/ or at their website http://www.connectmeetings.com
Chris Collinson is the President of Connect Meetings. He has transformed the company his father founded to a direct supplier of print and digital media opportunities and trade shows for the hospitality industry. Today, Connect plans around 30 events/tradeshows per year, utilizing a reverse trade show format the company specializes in. As a subsidiary of U.K. based, Tarsus Group (https://www.tarsus.com/), Connect Meetings is poised to continue to grow its market share and, when you listen to Chris, you will understand why.
#ConnectMP
Coming from Salt Lake City, UT at the annual Connect Marketplace conference. Find out more at http://www.connectmarketplace.com/ or at their website http://www.connectmeetings.com
Matt Johnson is the Executive Vice President of Connect Meetings. He is the lead drummer of a fantastic team. (Listen to understand that reference). He oversees three departments: Sales, Operations, and the Marketing teams. He started as a sales manager, moved to running the sales team and recently moved into to this new role. As the "Unofficial" Mayor of the Connect Marketplace, he understands social media more than others. Listen in as this professional shares how he leverages social media to achieve his and his organization's mission.
#ConnectMP
This month my guest is Jim Beach from School for StartUps Radio:
- Jim has started businesses and has taught entrepreneurship around the world.
- At the age of 25, Jim founded American Computer Experience and grew the company with no capital infusion to $12 million in annual revenue and to over 700 employees, operating in 39 states and in three countries.
- Jim taught entrepreneurship at Georgia State University for nine years and ranked number one in the business school for 12 straight semesters.
- Jim Beach’s first book, School for Startups, was published by McGraw-Hill in June 2011 and went to number 9 on the best sellers list.
- He has been featured in a UPS commercial, CNN called him the "Simon Cowell of small business," and corporations like Wells Fargo, Toshiba, UPS, and SunTrust have hired him as a speaker and consultant.
- His award winning radio show is nationally syndicated.
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- Tampa AM 1630, FM 92.1
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- Las Vegas AM 1520, FM 107.1
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- Macon AM 810, FM 87.9
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- Lancaster AM 1640, FM 102.1
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- Boulder FM 100.7
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- Milwaukee FM 104.1
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- Pittsburgh FM 107.3
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- Long Beach FM 101.5
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- The Villages, FL FM 97.7
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- Colorado Springs FM 87.9
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- Jacksonville FM 90.3
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- NEW! Port Richey, FL FM 88.3
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Welcome to “How’s Your ePresence?” on Business RadioX. ePresence ,www.ePresence.me or @ePresenceME, manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Mark Galvin, founder and CEO of ePresence hosts the.
This month, our guest is Mark Hayes, formerly of Fox 5 in Atlanta and their morning show “Good Day Atlanta”. This is a rockin’ interview. I know you will enjoy it.
On “How’s your ePresence?” we talk about professional social media.
We hope to answer questions like:
- How can a professional business person leverage social media to help them better succeed?
- What can an organization do, through individuals on their team, to use social media to help with brand awareness?
- How can you use social media to grow your business?
To answer these questions, we spend time sharing updates from the ePresence research team about changes or news that directly affects your ability to use professional social media channels more successfully. If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending me a direct message or tagging me in a Tweet. My handle on Twitter is @ePresenceMG.
Here on “How’s your ePresence?” we ALSO spend time with a guest who will give us real life examples on how they have used social media effectively to help their business or they may come to us with some real-life social media needs and we help them! This gives a chance to introduce another voice to the conversation and keeps me from talking too much! (Which is always a good thing!)
Welcome to “How’s Your ePresence?” on Business RadioX. ePresence ,www.ePresence.me or @ePresenceME, manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Mark Galvin, founder and CEO of ePresence hosts the show with Deborah Dietzler, Chief Marketing Officer.
This month, our guest is our team members Phylicia Fair and Shannon Funston.
On “How’s your ePresence?” we talk about professional social media.
We hope to answer questions like:
· How can a professional business person leverage social media to help them better succeed?
· What can an organization do, through individuals on their team, to use social media to help with brand awareness?
· How can you use social media to grow your business?
To answer these questions, we spend time sharing updates from the ePresence research team about changes or news that directly affects your ability to use professional social media channels more successfully. If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending me a direct message or tagging me in a Tweet. My handle on Twitter is @ePresenceMG.
Here on “How’s your ePresence?” we ALSO spend time with a guest who will give us real life examples on how they have used social media effectively to help their business or they may come to us with some real-life social media needs and we help them! This gives a chance to introduce another voice to the conversation and keeps me from talking too much! (Which is always a good thing!)
Welcome to this 2018 HOLIDAY EDITION of “How’s Your ePresence?” on Gwinnett Business RadioX. ePresence manages social media for professionals who desire to enhance and strengthen their personal e-brands. Dr. Deborah Dietzler and Mark Galvin and we’re coming to you live from the Subaru of Gwinnett studio inside the Sonesta Gwinnett Place Atlanta hotel.
Our guest this month is David Tanner, a Performance Consultant with Dale Carnegie Training of Atlanta. He joins us to talk about how social media helps professionals succeed on social media.
On the "Did You Know" segment, we talk about LinkedIn and how their messaging application shows the availability of other users on the platform and how the LinkedIn messaging app take the place of a texting app.
What will happen to LinkedIn in 2018 as discussed by www.SocialMediaToday.com? 1 - It will become a leader for the location of job seekers and companies. 2 - Video content will be the king. Native LinkedIn video will be even more important. 3 - More Microsoft integration for Outlook will happen in 2018.
Welcome to “How’s Your ePresence?” on Business RadioX. ePresence ,www.ePresence.me or @ePresenceME, manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Mark Galvin, founder and CEO of ePresence hosts the show with Deborah Dietzler, Chief Marketing Officer.
This month, our guest is John McKee with Captivate Search Marketing. John, found on all the social media channels and really kicks it on each of them. Look him up with @JohnMcKee453.
On “How’s your ePresence?” we talk about professional social media.
We hope to answer questions like:
· How can a professional business person leverage social media to help them better succeed?
· What can an organization do, through individuals on their team, to use social media to help with brand awareness?
· How can you use social media to grow your business?
To answer these questions, we spend time sharing updates from the ePresence research team about changes or news that directly affects your ability to use professional social media channels more successfully. If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending me a direct message or tagging me in a Tweet. My handle on Twitter is @ePresenceMG.
Here on “How’s your ePresence?” we ALSO spend time with a guest who will give us real life examples on how they have used social media effectively to help their business or they may come to us with some real-life social media needs and we help them! This gives a chance to introduce another voice to the conversation and keeps me from talking too much! (Which is always a good thing!)
Welcome to “How’s Your ePresence?”. THIS IS OUR INAUGURAL SHOW ON on Business RadioX.
ePresence manages social media for organizations and independent professionals that desire to enhance and strengthen their personal e-brands through online social media profiles. Hosts Mark Galvin with Deborah Dietzler interview Mr. Craig Bland with Success Mortgage about all things business and social media.
If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending a direct message or tagging @ePresenceMG in a Tweet. Find ePresence all over social media at @ePresenceME.
Welcome to “How’s Your ePresence?” on Business RadioX hosted by Mark Galvin, Founder and CEO of ePresence. (www.ePresence.me) So, what is this show all about?
On “How’s your ePresence?” we talk about professional social media. Fro example: How can you use social media to grow your business?
We discuss changes or news that directly affects your ability to use professional social media channels successfully. If you hear something you would like to know more about or would like to contribute to the dialogue, jump in the conversation by sending me a direct message or tagging me in a Tweet. My handle on Twitter is @ePresenceMG.
Here on “How’s your ePresence?” we ALSO spend time with a guest who will give us real life examples on how they have used social media effectively to help their business or they may come to us with some real-life social media needs and we help them! This gives a chance to introduce another voice to the conversation and keeps me from talking too much! (Which is always a good thing!)