Fearless Sellers - The Women of Amazon: Recent Episodes
Joie Roberts
Selling on Amazon is a massive opportunity but there is also a lot of complexity and things change quickly. Fearless Sellers podcast host, Joie Roberts brings you the leading female voices in the Amazon and E-commerce industry to share their stories and help you understand what is and is not working right now.
Joie Roberts is a veteran entrepreneur and Amazon FBA Selling expert who most recently had a 7 figure exit for one of her Private Label Amazon brands.
Come join Joie and her expert guests for the latest strategies, their stories, and some laughs along the way!
Summary
In this episode of the Fearless Sellers podcast, host Joie Roberts speaks with Wain Yu, the general manager of Amazon Multi-Channel Fulfillment (MCF), about the latest updates and strategies for sellers. They discuss the importance of diversifying sales channels, the benefits of using Amazon MCF, and how it can simplify fulfillment processes. Wain shares insights on managing inventory, the impact of fulfillment on revenue, and strategies for the upcoming holiday season. The conversation highlights the evolving landscape of e-commerce and the necessity for brands to adapt to meet shopper expectations.
Takeaways
Amazon MCF is now integrated with Shopify and Walmart.
Multi-channel selling has become essential for brands.
Keeping inventory in a single pool enhances agility.
MCF can significantly reduce out of stock rates.
Fast Badges can help extend holiday selling periods.
Big and small brands are adopting similar strategies.
Shoppers expect fast and reliable delivery.
Fulfillment excellence is linked to revenue growth.
Brands can leverage Amazon's fulfillment capabilities.
Innovation in selling requires courage and adaptability.
In this conversation, Joie Roberts interviews Rebecca Mond, the head of external relations for customer trust and abuse prevention at Amazon. They discuss the importance of maintaining the integrity of customer reviews on Amazon, the challenges posed by fake reviews, and the measures Amazon is taking to combat this issue.
Rebecca explains the distinction between authentic and fake reviews, the role of machine learning in detecting fake reviews, and the consequences for sellers who engage in review manipulation. They also touch on the Amazon Vine program, which helps sellers gain authentic reviews, and the future of reviews in light of advancements in AI technology.
Takeaways* Fake reviews mislead customers and undermine trust.
* Amazon pioneered customer reviews to promote transparency.
* Authentic reviews are essential for informed purchasing decisions.
* Sellers can ask for reviews but must do so neutrally.
* Machine learning models help detect fake reviews at scale.
* The fake review broker industry is a growing concern.
* Amazon takes legal action against fake review brokers.
* Sellers face consequences for soliciting fake reviews.
* Patience is key in building authentic reviews over time.
* The future of reviews will leverage AI for better detection.
* Connect with Rebecca:
https://www.linkedin.com/in/rebecca-mond-9768545/
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Episode SummaryIn this episode of the Fearless Sellers podcast, Joie Roberts interviews Uri Rahimi, a successful Amazon seller known for his innovative product development and PPC strategies. Uri shares his journey from flipping textbooks in high school to building a thriving art business on Amazon.
He discusses the importance of differentiating products through design, mastering PPC for sales success, and the custom tools he developed for managing his extensive PPC campaigns. Additionally, Uri highlights the role of AI in his business operations and the significance of teamwork and complementary skills in entrepreneurship.
Takeaways* Uri started his entrepreneurial journey by flipping textbooks online. * He emphasizes the importance of keyword research in product development. * Differentiation through design is key to standing out in the market. * PPC is a major cost center for Amazon sellers and requires careful management. * Uri built custom tools to manage his extensive PPC campaigns effectively. * AI is used for tasks like listing copy but not for PPC management. * The journey of entrepreneurship is unpredictable and requires resilience. * Finding complementary partners can enhance business growth. * It's essential to focus on strengths and delegate weaknesses. * Community support is crucial for scaling a business. * Connect with Uri: www.linkedin.com/in/uri-rahimi * Seller Utilities Tool: https://www.sellerutilities.com/install
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Podcast Hosts: Joie Roberts & Jamie Davidson, Co-Founders of AMZ Insiders
Special Offer: Join our LIVE Amazon Freedom Challenge — Starts Soon! www.amzinsiders.org/challenge
Episode Summary:
In this dynamic episode of the Fearless Sellers podcast, Joie Roberts and Jamie Davidson take you behind the scenes of their Amazon success story.
From humble beginnings to building multi-million dollar brands, Joie and Jamie pull back the curtain on the essential strategies every aspiring seller needs to know. Their combined experience, practical advice, and real-world success stories will leave you inspired and ready to take action.
But that's not all — Joie and Jamie also invite you to join their transformative Amazon Freedom Challenge!
This exclusive event is your chance to learn directly from the experts and get a head start on your journey to Amazon success. Spots are limited, so reserve yours now at www.amzinsiders.org/challenge.
Key Takeaways from This Episode:
- How to Start an Amazon Business from Scratch
Joie and Jamie reveal the exact steps they took to build a profitable Amazon business from zero. Learn the key principles to avoid costly mistakes and maximize your chances of success. - Secrets to Scaling to a 7-Figure Business
Ready to go from side hustle to full-time business? Jamie shares the core growth levers that propelled his Amazon brand to over $100M in sales. It’s not just about selling — it’s about scaling the right way. - Overcoming the Mindset of Fear and Self-Doubt
Joie opens up about how she overcame fear and embraced the power of "fearless selling." Her actionable mindset tips will leave you feeling unstoppable. - The Biggest Mistakes New Sellers Make (and How to Avoid Them)
From product selection to managing inventory, Joie and Jamie list the "rookie mistakes" that can drain your bank account. Avoid them from day one! - Your Next Step: The Amazon Freedom Challenge
Want to learn from Joie and Jamie directly? Get access to exclusive training, coaching, and the tools they used to build their empire. Sign up for the Amazon Freedom Challenge at www.amzinsiders.org/challenge and start your path to freedom!
Why You Should Join the Amazon Freedom Challenge
The Amazon Freedom Challenge is designed to fast-track your success as an Amazon seller. Here's what you’ll get when you join:
- Live Coaching from Joie and Jamie — Ask questions in real-time.
- Step-by-Step Action Plan — Know exactly what to do, even if you’re starting from scratch.
- Exclusive Resources & Tools — Gain access to the same tools Jamie used to grow his brand to 8 figures.
- Supportive Seller Community — You’ll be surrounded by motivated sellers, just like you!
Links & Resources Mentioned in This Episode:
- Join the Amazon Freedom Challenge — www.amzinsiders.org/challenge
- Learn More About Joining the AMZ Insiders Community — www.CallAMZ.com
About the Hosts:
Joie Roberts is a fearless leader, Amazon seller, and co-founder of AMZ Insiders. Her passion for helping others succeed in e-commerce has driven her to empower thousands of sellers worldwide.
Jamie Davidson is a veteran e-commerce leader with over a decade of experience building and scaling brands on Amazon. As a co-founder of AMZ Insiders, Jamie’s mission is to share his proven strategies with sellers at all levels.
Like What You Hear?
Don’t miss out on our next episode, where we’ll reveal even more behind-the-scenes insights into building a thriving Amazon business. Subscribe, leave a review, and share this episode with fellow entrepreneurs!
Take the Next Step Toward Freedom!
Want to take action on what you’ve learned in this episode? Register now for the Amazon Freedom Challenge and get access to Joie and Jamie’s exclusive live training. It’s time to turn your Amazon dream into reality.
Register at www.amzinsiders.org/challenge
In today's episode of Fearless Sellers, Joie Roberts interviews Michelle Askin, co-founder of Bloom Daily Planners. They discuss the journey of Bloom, a female-led company that not only focuses on creating planners but also emphasizes giving back to the community.
Michelle shares insights on how Bloom has evolved its mission to inspire and empower individuals through their products, the importance of community engagement, and the challenges faced in running a small business. The conversation highlights the integration of charitable initiatives into business practices and offers advice for aspiring entrepreneurs.
Takeaways
- Bloom Daily Planners was inspired by a love for organization and creativity.
- The mission of Bloom is to inspire and empower users through their planners.
- Community engagement is crucial; focus groups help shape product development.
- Transparency with customers is key when facing business challenges.
- Giving back is integrated into Bloom's business model, enhancing employee satisfaction.
- The planners include tools for goal setting, habit tracking, and reflection.
- Amazon's FBA has been essential for Bloom's growth and scalability.
- Michelle emphasizes the importance of understanding your 'why' in business.
- The future includes creating products for underserved communities.
- Bloom aims to inspire other businesses to adopt a purpose-driven model.
Chapters
[00:01:39-00:01:49] Planner as a personal growth tool.
[00:06:10] Empowerment planners for incarcerated women.
[00:08:32] Impact of planners for women.
[00:12:28] Proofing challenges in small business.
[00:17:09] Balancing business and charity.
[00:19:15] Inspiring women to start businesses.
[00:21:04] Force for good initiatives.
Learn more about Bloom Panners: https://bloomplanners.com/
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Carolyn Lowe, founder and CEO of ROI Swift, shares strategies for increasing profitability on Amazon without increasing ad spend. She emphasizes the importance of optimizing traffic and conversion rates, as well as focusing on organic growth. Lowe suggests auditing campaigns to eliminate wasted spend and investing in A/B testing and optimization of organic listings.
She also discusses the benefits of using Amazon affiliates and influencers to drive off-Amazon traffic. Additionally, she highlights the significance of skew-level economics and product cloning as strategies to maximize profitability.
Takeaways* Optimize traffic and conversion rates to increase profitability on Amazon. * Audit campaigns to eliminate wasted spend and optimize organic listings. * Consider using Amazon affiliates and influencers to drive off-Amazon traffic. * Focus on skew-level economics and product cloning to maximize profitability.
Learn more about ROI Swift: https://roiswift.com/about/
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Eugenia Chen, a former math professor, shares her inspiring journey of transitioning from academia to entrepreneurship by creating Pandaloon, a brand specializing in panda-themed pet products. She discusses the challenges she faced, the viral success of her puppy in a panda costume, and how she leveraged Amazon's tools to grow her business.
Eugenia emphasizes the importance of creativity, customer engagement, and the lessons learned from her experiences, including the significance of hooks in social media marketing and the value of testing ideas before going big.
Takeaways* Eugenia transitioned from a math professor to an entrepreneur. * She started Pandaloon with $600 of inventory. * A viral video of her puppy boosted her brand's visibility. * Eugenia partnered with Damon John from Shark Tank. * Amazon's tools were crucial for her business growth. * Customer engagement is key to sustaining a brand. * Eugenia loves designing and wants to focus on marketing. * Testing products on a small scale is a smart strategy. * Daring to be wrong is essential for growth. * Building trust with customers is vital for success.
Learn more about Pandaloon: https://pandaloon.com/pages/about-us
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In this episode of Fearless Sellers, Joie Roberts interviews Sarah Parks, founder of Zentoes, a foot care products company. They discuss the importance of niching down in business, how Sarah turned a personal family issue into a thriving brand, and the growth of Zentoes from Amazon to Walmart.
Sarah shares insights on leveraging customer feedback for product development, the significance of community engagement, and offers advice for aspiring entrepreneurs.
Takeaways* Niching down can significantly impact business growth. * Personal experiences can inspire successful business ideas. * Customer feedback is crucial for product development. * Expanding into retail requires understanding consumer trends. * Amazon provides valuable insights for business growth. * Community engagement can enhance brand reputation. * Starting small allows for manageable growth. * Building trust with customers leads to repeat business. * Social responsibility can be integrated into business models. * Everyone has foot problems, presenting endless opportunities.
Learn more about Sarah and Zentoes: https://zentoes.com/
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In this episode of the Fearless Sellers podcast, Joie Roberts interviews Jeff Cohen, who shares insights from the recent Amazon Accelerate event. They discuss the importance of networking, the innovative features of Amazon ads, and the accessibility of Amazon employees for sellers.
Jeff emphasizes the significance of understanding one's brand and the need for a strategic approach to e-commerce, especially when considering global expansion. He also reflects on his entrepreneurial journey and offers valuable advice for aspiring entrepreneurs in the e-commerce space.
Takeaways* Networking is a key highlight at Amazon Accelerate. * Sellers come with a thirst to solve problems. * The Seller Cafe provides valuable one-on-one support. * Video advertising is crucial for product sales. * Amazon offers free tools for brand building. * Global expansion requires careful planning and research. * Entrepreneurs should embrace change and be comfortable with risk. * Testing and learning are essential for growth. * Understanding your brand's identity is vital. * Planning time is necessary for business success.
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In this engaging conversation, Joie Roberts interviews Natalie Angelillo, Amazon's Director of External Relations, about her role in empowering sellers on the platform. They discuss the significance of the Amazon Accelerate event, the support systems in place for sellers, and the inspiring stories of entrepreneurs who are making a difference in their communities.
Natalie shares insights on the challenges sellers face, the importance of networking, and the innovative tools Amazon is developing to help sellers grow their businesses. The conversation highlights the commitment of Amazon to its seller community and the personal journey of Natalie as an advocate for entrepreneurs.
Takeaways* Natalie's team amplifies the stories of Amazon sellers. * Amazon Accelerate is a significant event for networking and learning. * Sellers often feel lonely in their entrepreneurial journey. * Growth, value, and flexibility are key reasons sellers choose Amazon. * Sellers can build multi-generational businesses through Amazon. * Feedback from customers is crucial for product improvement. * Amazon provides year-round support for sellers. * Networking with other sellers is vital for success. * AI and supply chain innovations are areas of interest for sellers. * Amazon is committed to listening to seller feedback and improving their experience.
Timestamps[00:01:45] Amazon Accelerate and seller support.
[00:05:39] Bridging seller-community understanding gap.
[00:09:45] Reasons for selling on Amazon.
[00:12:06] Programs for Amazon sellers.
[00:16:31] Seller stories and community impact.
[00:22:09] AI and supply chain innovation.
[00:24:28] AI and seller experience innovation.
[00:27:41] Learn and be curious.
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In this episode of the Fearless Sellers podcast, Joie Roberts interviews Derrek Wiedeman, an accomplished Amazon entrepreneur who operates nine brands focused on health and wellness. Derrek shares insights into his journey from humble beginnings to running a successful warehouse operation, emphasizing the importance of rapid product launches, effective marketing strategies, and adapting to market trends.
The conversation also covers the significance of Q4 sales planning, PPC optimization, and the challenges of building an email list in the current Amazon landscape. Derrek discusses future plans for expanding his warehouse services to other sellers, highlighting the potential for collaboration in the e-commerce space.
Takeaways* Derrek operates nine brands centered around health and wellness. * The motivation for multiple brands comes from personal use of products. * They can launch products quickly due to their in-house manufacturing. * Derrek's team is remote, allowing flexibility and adaptability. * They started from a dorm room and evolved to a 6,000 sq ft warehouse. * Product launches are tested with small batches to minimize risk. * Q4 planning involves maintaining safety stock to meet demand. * PPC strategies are crucial for gaining organic rank during launches. * Building an email list is challenging but essential for marketing. * Derrek plans to expand warehouse services to other sellers.
Chapters00:00 Introduction to Amazon Entrepreneurship
02:50 Scaling Multiple Brands in Health and Wellness
06:08 The Journey from Dorm Room to Warehouse
08:56 Product Launch Strategies and Market Testing
12:12 Optimizing for Q4 and Seasonal Sales
15:14 PPC Strategies and Organic Ranking
17:54 Building an Email List and Marketing Funnel
20:51 Future Plans for Warehouse Expansion
E-mail: derrek@novaeo.com
Instagram: @derrek.wiedeman
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In this episode, Maraya Brown discusses the signs of burnout and how entrepreneurs can feel more vibrant and less stressed. She highlights the importance of addressing physical and internal signs of burnout, such as fatigue, brain fog, weight changes, sleep disturbances, irritability, and hormonal imbalances.
Maraya introduces her upcoming online event called Pause, which focuses on reconnecting with oneself and improving vitality. She emphasizes the need for entrepreneurs to prioritize their health, including nutrition, sleep, and mindfulness. Maraya also mentions the importance of tracking menstrual cycles and seeking personalized healthcare solutions.
Chapters00:00 Recognizing the Signs of Burnout
06:25 Prioritizing Health: Nutrition, Sleep, and Mindfulness
19:03 Understanding the Impact of Stress on Well-being
25:24 Optimizing Nutrition for Vibrant Health
28:31 The Importance of Quality Sleep
35:10 Tracking Menstrual Cycles for Health Awareness
37:10 Personalized Healthcare Solutions for Well-being
Link to pause event: https://tinyurl.com/3pvzmza3
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Charles Chakkalo, an experienced e-commerce seller, shares his insights on dominating Q4 and navigating Amazon's competitive landscape. He emphasizes the importance of continuous learning and staying humble in the ever-changing e-commerce world. Charles discusses his journey as a young seller, his decision to pursue e-commerce over law school, and the importance of understanding the rules and regulations of selling on Amazon.
He also provides tips for managing inventory and advertising during Q4, including the use of FBA and A+ Premium content. Charles highlights the evolving e-commerce landscape and the need for sellers to stay ahead of trends and be innovative. He encourages sellers to join masterminds or attend conferences to connect with like-minded individuals and gain valuable insights. Charles concludes by advising struggling sellers to pivot their strategies and continue learning and innovating to succeed on Amazon.
Takeaways* Continuous learning and staying humble are key to success in the e-commerce world. * Understanding the rules and regulations of selling on Amazon is crucial for navigating the platform. * Managing inventory and advertising effectively during Q4 is essential for maximizing sales. * Staying ahead of trends and being innovative is important in the evolving e-commerce landscape. * Joining masterminds or attending conferences can provide valuable insights and support for sellers. * Pivoting strategies and continuing to learn and innovate can help struggling sellers succeed on Amazon.
Chapters00:00 Introduction and Overview
03:10 Charles' Journey as a Young Seller
07:54 The Importance of Understanding Amazon's Rules and Regulations
10:35 Managing Inventory and Advertising During Q4
17:35 Staying Ahead of Trends and Being Innovative
23:25 The Value of Masterminds and Conferences for Sellers
29:37 Pivoting Strategies and Overcoming Challenges on Amazon
LinkedIn: https://www.linkedin.com/in/charleschak/
Website: www.charlestheseller.com
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Steven Pope, founder of My Amazon Guy, shares essential tips for succeeding on Amazon. He emphasizes the importance of having a trademark for brand protection and access to valuable features like brand stores and sponsored ads. Pope also discusses strategies for increasing average order value, such as utilizing brand stories and A+ content to showcase product variety and cross-linking.
He advises sellers to avoid common mistakes like going out of stock and launching too many variations. Pope predicts that Amazon will become more challenging to sell on, but those who stick it out will benefit from the platform's dominance. He also highlights the potential rise of Target as a competitor to Amazon.
Takeaways* Having a trademark is essential for brand protection and access to valuable features on Amazon. * Utilize brand stories and A+ content to increase average order value and showcase product variety. * Avoid common mistakes like going out of stock and launching too many variations. * Amazon will become more challenging to sell on, but those who stick it out will benefit from the platform's dominance. * Target may emerge as a strong competitor to Amazon in the future.
Chapters00:00 Introduction to Steven Pope and My Amazon Guy
02:02 The Importance of Trademark and Brand Protection on Amazon
05:03 Strategies for Increasing Average Order Value on Amazon
17:37 Common Mistakes to Avoid as an Amazon Seller
23:15 The Issue of Old Barcodes and Changes on Amazon
32:12 The Future of Selling on Amazon: Challenges and Opportunities
Full service Amazon Agency: https://myamazonguy.com/
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Yoni Mazor, co-founder and CGO of Getida, discusses the recent changes in Amazon's FBA refund and reimbursement policies and how they will impact sellers. He explains the different types of claims and the time frames for reimbursement. Yoni emphasizes the importance of taking action before the October 23rd deadline to maximize reimbursements. He also shares success stories of Getida finding significant amounts of money for sellers through auditing and reimbursement processes.
Getida is a company that helps Amazon sellers recover lost inventory and obtain reimbursements from Amazon. The company was founded in 2015 and has since become the largest organization in the world focused on maximizing reimbursements for FBA sellers. They have a team of over 200 people in 12 countries and audit tens of billions of dollars of transactions every day. The name Getida stands for Get Intelligent Data Analytics. The conversation also touched on the importance of optimizing product listings for Amazon's AI tool Rufus and the recent changes in Amazon's policies regarding emojis in bullet points.
Takeaways* Amazon is making changes to its FBA refund and reimbursement policies, and sellers need to be aware of the new claim types and time frames for reimbursement. * The deadline to take action and maximize reimbursements is October 23rd, after which sellers will have a shorter time frame to recover funds. * The financial impact of these changes can be significant, with sellers potentially losing out on 1-3% of their revenue if they don't audit and reconcile their claims. * Using a professional service like Getida can help sellers navigate the complex process of auditing and recovering reimbursements. * Getida has helped sellers recover large sums of money, with one case resulting in over $400,000 in reimbursement. * Amazon pays reimbursements based on retail value, not cost, so sellers can turn a profit by recovering funds. * Sellers should take advantage of the opportunity to recover funds now and reinvest them in their business, especially in preparation for Q4. Getida helps Amazon sellers recover lost inventory and obtain reimbursements from Amazon. * The company was founded in 2015 and is now the largest organization focused on maximizing reimbursements for FBA sellers. * Optimizing product listings for Amazon's AI tool Rufus is important for visibility and ranking. * Recent changes in Amazon's policies include the removal of emojis from bullet points.
Chapters00:00 Introduction to Yoni Mazor and the Topic of FBA Refund and Reimbursement Policy Changes
04:19 The Three Claim Types and the Time Frame for Reimbursement
10:07 The Financial Impact of the Policy Changes for Sellers
13:38 Success Stories: How Getida Has Helped Sellers Recover Significant Amounts of Money
18:44 The Advantage of Amazon Paying Reimbursements Based on Retail Value
20:45 The Impact of Lost Inventory on Amazon Sellers
24:10 Becoming the Largest Organization in the World for FBA Reimbursements
26:51 The Importance of Optimizing Product Listings for Rufus
29:29 Recent Changes in Amazon's Policies: Emojis in Bullet Points
33:23 Actionable Steps for Amazon Sellers Before the October 23rd Deadline
35:08 Getida's Prime Talk Podcast and How to Get in Touch
Getida special Fearless Sellers offer: getida.com/deadline400
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Dr. Meta, the CEO and founder of NerdBugs, shares her journey of creating an award-winning brand that combines fun with education. NerdBugs are anatomical plush toys that provide comfort, joy, and education to people going through health journeys. Dr. Meta was inspired to create NerdBugs after seeing the generic gifts given to hospitalized patients.
She wanted to create something meaningful and thoughtful. The early days of NerdBugs were challenging, but Dr. Meta focused on building relationships and nurturing partnerships. She emphasizes the importance of taking chances, listening to whispers, and supporting other entrepreneurs.
Takeways* NerdBugs are anatomical plush toys that provide comfort, joy, and education to people going through health journeys. * Dr. Meta was inspired to create NerdBugs after seeing the generic gifts given to hospitalized patients. * Building relationships and nurturing partnerships are key to success as an entrepreneur. * Taking chances, listening to whispers, and supporting other entrepreneurs are important for personal and professional growth.
Chapters00:00 Introduction to Dr. Meta and NerdBugs
02:44 The Inspiration Behind NerdBugs
05:07 The Unique Products of NerdBugs
08:11 Keyword Research and SEO for NerdBugs
09:59 Challenges and Successes in the Early Days
12:26 Evolution of NerdBugs' Mission and Partnerships
16:12 Building Partnerships and Collaborating
21:26 Taking Chances and Listening to Whispers
25:48 Supporting Each Other as Entrepreneurs
28:48 The Story Behind the Name 'NerdBugs'
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Christina Kaye, a publishing expert, shares her journey in the publishing industry and her passion for helping female entrepreneurs write and publish their own books. She emphasizes the importance of writing a book with a clear concept and outline, and provides tips for creating a writing schedule. Kaye also discusses the significance of a compelling cover, title, and book blurb in attracting readers.
She advises authors to start on Amazon and gradually explore other avenues, such as selling books directly and speaking at events. Kaye also offers advice on getting reviews and overcoming overwhelm in the book writing process.
Takeaways* Start with a clear concept and outline for your book * Create a writing schedule and stick to it * Invest in a compelling cover, title, and book blurb * Begin on Amazon and gradually explore other avenues * Encourage reviews by offering incentives and promoting through newsletters * Keep copies of your book with you for impromptu sales opportunities * Break down tasks and create a plan to overcome overwhelm
Chapters00:00 Introduction and Background
02:55 Writing a Book: Challenges and Mistakes
05:03 The Writing Process and Marketing Challenges
09:28 Starting on Amazon and Expanding
11:14 Building an Audience and Getting Reviews
15:43 Determining Who Should Write a Book
17:32 Uniqueness and Overcoming Imposter Syndrome
20:47 Refreshing and Updating Books
22:50 Getting Reviews and Ratings
25:44 Starting on Amazon and Transitioning to Direct Sales
28:39 Selling Books at Events and Impromptu Sales
31:15 Overcoming Overwhelm and Taking Action
Learn more about Christina Kaye: https://authorcoachchristinakaye.com
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Chantel Powell, founder of Play Pits, shares her journey of creating a toxic-free natural kids deodorant. Inspired by her son's odor problem, Chantel whipped up a deodorant in her home kitchen using baking soda, cornstarch, coconut oil, and orange essential oil. The positive response from her son and other kids led her to start Play Pits as a business.
Chantel initially sold her product through a Shopify store and launched on Amazon later. She emphasizes the importance of customer reviews and feedback in improving the product. Chantel bet on herself and quit her full-time job to focus on Play Pits, and the brand has experienced significant growth since then. She discusses the challenges of marketing a non-toxic, sensitive skin product and the importance of educating customers about the benefits of natural deodorant.
Chantel also shares her strategies for pricing and marketing on Amazon, including leveraging brand analytics and search keywords. She encourages other parents to pursue their entrepreneurial dreams and show their children that they can achieve anything they set their minds to.
Takeaways* Identify a problem and create a solution: Chantel Powell created Play Pits, a toxic-free natural kids deodorant, to solve her son's odor problem. * Customer feedback is crucial: Chantel paid attention to customer reviews, both positive and negative, to improve her product and provide a better experience for her customers. * Bet on yourself: Chantel quit her full-time job to focus on Play Pits and believed in her ability to make it a successful business. * Educate customers: Chantel faced the challenge of educating customers about the benefits of natural deodorant and the importance of using non-toxic products. * Leverage brand analytics and search keywords: Chantel found success on Amazon by utilizing brand analytics, identifying winning keywords, and optimizing her brand page. * Inspire your children: Chantel encourages parents to pursue their entrepreneurial dreams and show their children that they can achieve anything they set their minds to.
Chapters00:00 Creating Play Pits: From Parenting Problem to Thriving Business
07:10 The Power of Customer Feedback: How Reviews Shaped Play Pits
13:27 Bet on Yourself: Quitting a Full-Time Job to Pursue Entrepreneurship
16:35 Educating Customers: The Challenge of Marketing Non-Toxic Products
21:58 Strategies for Success on Amazon: Brand Analytics and Search Keywords
30:08 Inspiring the Next Generation: Showing Children the Power of Entrepreneurship
PlayPits on Amazon: https://tinyurl.com/play-pits
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Tiffany and Donte Jones, founders of Lyrically Correct, share their journey of creating the ultimate music trivia card game and their success on Amazon. They discuss the inspiration behind the game, their experience as a husband and wife team, and the challenges they faced during the pandemic. They also talk about their decision to launch on Amazon and the importance of building a brand.
They highlight the strategies they use to prepare for Prime Day, including forecasting inventory and leveraging advertising. They emphasize the importance of listening to customer feedback and constantly evolving their product offerings. They also express their appreciation for the support they receive from the Amazon team.
Takeaways* Lyrically Correct started as a passion project inspired by a social media post and grew into a successful business. * Building a brand and establishing a strong customer base before launching on Amazon can lead to greater success on the platform. * Forecasting inventory and planning advertising strategies are crucial for preparing for Prime Day. * Listening to customer feedback and adapting product offerings based on customer demand is key to continued growth. * The support and partnership from the Amazon team, including the BBAT and BuyWit Prime, have been instrumental in Lyrically Correct's success.
Chapters00:00 Introduction and Background of Lyrically Correct
03:18 The Journey of Lyrically Correct and Challenges Faced
07:26 The Decision to Launch on Amazon and the Importance of Branding
12:08 Choosing Eras and Genres for Product Releases
15:06 Preparing for Prime Day: Forecasting and Advertising Strategies
22:26 Building a Business as a Husband and Wife Team
26:01 Future Plans for Lyrically Correct
27:18 Appreciation for the Amazon Team
28:26 Closing Remarks
Follow Fearless Sellers Podcast on Instagram! @fearlesssellers
Want our PPC help? Email: Joie@AMZInsiders.com
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Max Hoffman, co-founder and CEO of BidX, shares his Amazon journey and the creation of BidX, an AI-powered automation software for Amazon advertising. He discusses the importance of automation in managing Amazon ads and the unique features of BidX, such as full-funnel automation and DSP ads.
Max also provides insights on preparing for Prime Day, including using DSP ads to reach a wider audience and optimizing PPC campaigns. He predicts that the future of Amazon advertising will involve more focus on video ads, goal-based optimization, and AI-driven listing optimization.
Takeaways* BidX is an AI-powered automation software for Amazon advertising that offers full-funnel automation and DSP ads. * Preparing for Prime Day involves using DSP ads to reach a wider audience and optimizing PPC campaigns. * The future of Amazon advertising includes more focus on video ads, goal-based optimization, and AI-driven listing optimization. * Automation and AI can help sellers optimize their ad performance and improve their conversion rates. * Fitness and a good routine can help entrepreneurs stay balanced and focused.
Chapters00:00 Introduction to Max Hoffman and BidX
03:00 The Creation of BidX and the Need for Automation
07:40 The Importance of Sponsored Products and the Role of DSP Ads
15:36 Preparing for Prime Day: Strategies for Maximizing Ad Performance
31:27 The Future of Amazon Advertising: Video Ads, Goal-Based Optimization, and AI
36:19 The Importance of Fitness and Routine for Entrepreneurs
BidX, a software solution for merchants on Amazon to automate and optimize PPC advertisements.
Follow Fearless Sellers Podcast on Instagram! @fearlesssellers
Want our PPC help? Email: Joie@AMZInsiders.com
To book a strategy session with Joie and her team: www.Callamz.com
In this episode of "Fearless Sellers: The Women of Amazon," host Joie Roberts interviews Noemi Bolojan, an Amazon PPC expert and co-founder of Scale Wave. Noemi shares her journey from launching a successful pet products brand during the COVID-19 pandemic to becoming a distinguished figure in Amazon advertising.
They discuss common challenges in Amazon PPC, the impact of inflation, and strategies for effective bidding and conversion rates. Noemi emphasizes the importance of data-driven decision-making and leveraging AI for sustainable growth. The episode provides valuable insights into navigating the complexities of Amazon PPC and adapting to evolving trends.
Takeaways* Common challenges faced by clients in advertising on Amazon * Impact of inflation on Amazon PPC * Strategies for bidding and conversion rates * Noemi Bolojan's journey and insights in the world of Amazon Ads * Importance of understanding conversion rates * Impact of listing optimization on ad performance * The shift in the balance between ads and organic sales on Amazon * The impact of competition and inflation on advertising costs * Strategies for bidding high and low for different campaign goals * The importance of data-driven decision-making in Amazon advertising
TimestampsWelcome to the Fearless Sellers: The Women of Amazon Podcast (00:00:04)
Introduction to the podcast episode and guest, Noemi Bolojan, an Amazon PPC expert.
Challenges of Amazon PPC (00:01:27)
Discussion on the common challenges faced by clients when it comes to advertising on Amazon, including the shift to 70% ads and 30% organic.
Impact of Inflation on Amazon PPC (00:02:39)
Exploration of the impact of inflation on Amazon PPC, leading to increased competition and higher costs per click.
Bidding and Conversion Rates Strategies (00:05:33)
Strategies for bidding and conversion rates, including experimenting with high bids and analyzing conversion rates for different keywords.
Understanding Conversion Rates (00:14:12)
Explanation of how to calculate and analyze conversion rates for Amazon PPC campaigns.
Noemi's Journey and Insights (00:17:03)
Noemi's journey in the world of Amazon ads and her role as the co-founder of Scale Wave.
The journey to Amazon (00:17:22)
Noemi shares her multicultural background and her journey into Amazon selling.
Discovering Amazon and launching a product (00:18:05)
Noemi's discovery of Amazon, launching a product, and her unexpected success during Covid.
Learning Amazon advertising (00:18:58)
Noemi's transition from music production to learning advertising and the challenges she faced.
Lessons from scaling a brand (00:20:14)
Noemi and Joey discuss their experiences in scaling their brands and the lessons learned.
Strategies for Prime Day (00:24:23)
Noemi shares advice on assessing and optimizing strategies for the second day of Prime Day.
Post-Prime Day assessment (00:26:09)
Noemi discusses the importance of assessing keyword performance and making data-driven decisions post-Prime Day.
Scale Wave and AI integration (00:28:21)
Noemi explains how Scale Wave is using AI to enhance productivity and strategic thinking.
Simplifying problem-solving and goal setting (00:29:14)
Noemi discusses the importance of simplifying problem-solving and goal setting for the next quarter.
Using AI as a tool (00:31:01)
Noemi emphasizes the importance of using AI as a tool to augment strategic thinking and productivity.
Closing remarks and future outlook (00:32:04)
Joie acknowledges Noemi's success, discusses the use of AI, and expresses interest in future discussions.
Want our PPC help? Email: Joie@AMZInsiders.com
Book a free coaching session: www.callamz.com
In this episode, Joie Roberts and Jamie Davidson discuss strategies for preparing for Prime Day on Amazon. They provide tips on inventory management, scheduling lightning deals, utilizing coupons, and leveraging advertising and social media to maximize visibility and sales.
They also emphasize the importance of building an email list and communicating directly with customers. After Prime Day, they recommend analyzing data, retargeting customers, and conducting a post-Prime Day follow-up. Overall, the conversation provides valuable insights and actionable advice for sellers looking to make the most of Prime Day.
Takeaways* Prepare ahead of time by increasing inventory for your top products. * Schedule lightning deals and promote coupons to create a sense of urgency and attract price-sensitive shoppers. * Utilize social media, influencers, and off-Amazon marketing to reach potential customers. * Increase advertising budgets and leverage sponsored brands and retargeting. * Build an email list and communicate directly with customers. * Conduct a post-Prime Day follow-up to analyze data, retarget customers, and make improvements for future events.
Chapters00:00 Introduction and Importance of Prime Day Prep
02:07 Strategies for Inventory Management
04:13 Creating Urgency with Lightning Deals and Coupons
06:57 Utilizing Social Media and Influencers
11:55 Maximizing Advertising Opportunities
15:53 Building an Email List and Direct Communication
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Instagram: @JoieRoberts.Official
@JamieDavidson.Official
Want our PPC help? Email: Joie@AMZInsiders.com
Book a free coaching session: www.callamz.com
In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts and guest Jamie Davidson, a nine-figure seller on Amazon, discuss effective marketing strategies for Amazon businesses. They touch on the importance of optimizing Amazon listings with eye-catching images and compelling copy to attract and convert customers.
Tune in to learn about automating marketing efforts, repeating successful strategies, and staying ahead in the competitive Amazon marketplace.
Chapters[00:03:33] Writing engaging Amazon listings.
[00:04:31] The power of AI in copywriting.
[00:09:01] Optimizing product images on Amazon.
[00:13:30] Product inserts design tips.
[00:15:53] Product inserts for customer bonding.
[00:20:28] Simplifying social media management.
[00:22:46] Personalized marketing strategies.
[00:26:46] Building a separate website.
[00:29:19] The power of landing pages.
[00:33:07] Mentorship and community in business.
Jamie Davidson is a seasoned entrepreneur and e-commerce expert with a wealth of experience in the world of Amazon selling. With a remarkable career spanning over a decade, Jamie has established himself as a trailblazer in the industry, achieving incredible success as a nine-figure seller. His impressive track record includes selling over $100 million worth of products on Amazon in a single year, a feat that places him among the elite group of top sellers on the platform.
With a passion for empowering sellers and a proven track record of achieving remarkable results, Jamie Davidson stands as a beacon of inspiration and knowledge in the Amazon selling community. His dedication to excellence, commitment to innovation, and unwavering belief in the power of automation make him a true leader in the field, shaping the future of e-commerce and paving the way for aspiring entrepreneurs to thrive in the competitive world of online retail.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
On this episode of Fearless Sellers, host Joie Roberts chats with a fellow Amazon seller and coach, Aleksejs Leal about their experiences in the e-commerce world. They discuss the challenges and excitement of selling on Amazon, the balance between coaching and selling, and the importance of analyzing and researching products for success. Tune in to hear insights on finding and testing winning products for Amazon sales.
Chapters[00:02:19] Analyzing and researching products.
[00:07:08] Price point and Amazon regulations.
[00:12:27] Standing out in competitive market.
[00:16:57] Developing a brand story.
[00:20:32] Inventory challenges in 2021.
[00:25:18] Pursuing freedom as an Amazon seller.
[00:08:14] Stay fearless.
Aleksejs Leal
Experienced Owner with a demonstrated history of working in the wellness and fitness industry. Skilled in Customer Service, Sales, Entrepreneurship, Management, and Leadership. Strong business development professional graduated from Florida International University. Expert in multi-channels e-commence sales, mostly Amazon.com and MercadoLibre.com
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, Erin Graybill, the founder of a renowned beauty brand, shares her journey from being a research student to building a successful beauty empire.
She discusses the challenges she faced, the importance of resilience, and the power of pushing past perfection to achieve greatness in the e-commerce world. Tune in to hear Erin's inspirational story of innovation and success in the beauty industry.
Chapters[00:01:33] From economics student to beauty brand.
[00:04:23] Passion driving business decisions.
[00:09:29] Evolution of makeup brushes.
[00:12:00] Perfection versus progress.
[00:16:23] Taking on North America.
[00:21:19] The impact of Brexit.
[00:24:25] Resilience in entrepreneurship journey.
[00:26:58] Business Survival Strategies
[00:29:11] Winning award from Queen of England.
Erin Graybill is a visionary entrepreneur and beauty industry leader who has made a significant impact in the e-commerce world. With a background in economics and a passion for beauty products, Erin's journey from a research student to the founder of a successful beauty brand is nothing short of inspirational.
Erin's entrepreneurial journey began in 2014 when she decided to venture into the world of physical products business. Despite not having formal training, Erin's determination and passion led her to launch a recognized beauty brand that specializes in cruelty-free, sensitive skin-friendly makeup brushes. Through her brand, Niré Beauty, Erin has redefined the beauty industry by creating outstanding products that exceed customer expectations.
One of Erin's key philosophies is the importance of exceeding customer expectations and constantly striving for product improvement. She emphasizes the value of customer feedback and the role it plays in product development. By engaging with makeup artists and estheticians to gather feedback and improve her products, Erin has demonstrated a commitment to excellence and innovation.
Erin's success extends beyond the realm of e-commerce, as she was honored with the prestigious Queen's Award for Enterprise in 2021. This recognition highlighted her company's achievements in export and its commitment to diversity and charitable initiatives. Erin's dedication to building a successful business while also giving back to the community showcases her ethos of combining business success with social responsibility.
As an entrepreneur, Erin has faced challenges and setbacks, but her resilience and determination have always propelled her forward. She emphasizes the importance of being conservative with cash flow, forecasting inventory spend, and adapting to market changes. Erin's ability to pivot, innovate, and stay true to her values has been instrumental in her continued success in the competitive beauty industry.
Looking ahead to 2024, Erin is excited about launching a new brand that will showcase unique ingredients and innovative products. With a focus on quality, creativity, and authenticity, Erin's new venture promises to make a significant impact in the beauty industry. Her passion for creating exceptional products and her commitment to excellence continue to drive her forward as a leader in the e-commerce world.
Erin Graybill's journey is a testament to the power of resilience, innovation, and passion in achieving entrepreneurial success. Through her dedication to excellence, commitment to customer satisfaction, and unwavering determination, Erin has established herself as a trailblazer in the beauty industry and a role model for aspiring entrepreneurs.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Join us on the Fearless Sellers podcast as we dive into the story of Melissa, the visionary founder of Nodpod. Discover how she emphasizes the importance of building a strong brand over worrying about patents and knockoffs. Melissa's journey from a simple idea to transforming the sleep industry showcases the power of creativity and perseverance in the competitive world of Amazon selling.
Tune in to be inspired by her insights, learn from her challenges, and celebrate the success of Nodpod, a brand dedicated to enhancing the well-being of customers worldwide.
Chapters[00:00:33] Building a Strong Brand.
[00:06:19] Eureka moment.
[00:08:39] Deep touch pressure stimulation.
[00:13:07] Amazon marketplace for sellers.
[00:19:48] Standing out against big brands.
[00:22:51] Women supporting women entrepreneurs.
[00:26:54] Importance of Bad Reviews
[00:31:22] Addressing negative reviews for success.
[00:37:20] Patents and patent process.
[00:39:00] Building a brand.
[00:42:41] Healing power of art.
Melissa Bamberg is a visionary entrepreneur and the founder of Nodpod, a revolutionary brand in the sleep industry. With a passion for creativity and a relentless drive for success, Melissa has transformed the way we think about sleep and well-being. Her journey from a simple idea to a thriving business is a testament to her perseverance and dedication to making a difference in people's lives.
Melissa's entrepreneurial spirit was evident from a young age, always finding ways to innovate and create. Her journey to founding Nodpod began during a cross-country motor home trip with her family, where a simple moment of reaching for her sweatshirt sleeve sparked the idea for a strap-free sleep mask. This moment of inspiration led her to develop a product that not only blocks out light but also provides deep touch pressure stimulation for a better night's sleep.
Through years of dedication and hard work, Melissa turned her idea into a successful business, focusing on building a strong brand that resonates with customers worldwide. She emphasizes the importance of building a brand that stands the test of time, rather than solely relying on patents or product features. Melissa's philosophy centers around creating a meaningful impact through her brand, going beyond just selling a product to enhancing the well-being of her customers.
Melissa's commitment to mental health and giving back to the community is evident in her decision to donate 1% of Nodpod's profits to mental health organizations. She is a firm believer in the healing power of art and has created a platform on her website for individuals to share their stories and artwork as a form of therapy.
As a female entrepreneur, Melissa has navigated the challenges of the business world with grace and determination. Her focus on building connections, learning from others, and staying true to her brand's values has been instrumental in her success. Melissa's approach to business is rooted in authenticity, empathy, and a genuine desire to make a positive impact on the world.
With a strong presence on Amazon and a growing community of supporters, Melissa continues to inspire others with her entrepreneurial journey. Her dedication to building a brand that prioritizes well-being, creativity, and community engagement sets her apart as a leader in the sleep industry. Melissa Bamberg's story is a testament to the power of passion, perseverance, and the belief that a brand can be a force for good in the world.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Olivia Starling, founder of Starlette Galleria, shares her inspiring journey from turning $300 of inventory into a thriving multi six-figure jewelry empire on the Fearless Sellers, the Women of Amazon podcast. She discusses balancing entrepreneurship with motherhood and leveraging authenticity and influencer partnerships to skyrocket her brand. Olivia's success story, starting with just the last $300 on a credit card, is a testament to perseverance and determination in e-commerce.
Chapters[00:02:06] Starting a business with $300.
[00:07:08] Selling products through influencers.
[00:09:16] The power of "cha-ching" moments.
[00:14:27] Pinterest advertising strategy.
[00:17:30] Botox anecdotes and humor.
[00:20:47] Overcoming personal challenges in business.
[00:25:30] Challenges with cashflow.
[00:27:17] Business fire negotiation setback.
[00:32:22] Overcoming Business Challenges.
[00:36:12] Cash flow and business growth.
[00:42:45] Juggling multiple roles as a business owner.
[00:43:55] Juggling entrepreneurship and motherhood.
Olivia Starling is a remarkable entrepreneur who has defied the odds and built a thriving jewelry empire from the ground up. Starting with just $300 of inventory, Olivia turned her passion for business into a multi six-figure success story. As the founder of Starlette Galleria, Olivia has shown incredible resilience and determination in balancing the demands of entrepreneurship with the responsibilities of being a young mother.
Throughout her journey, Olivia has exemplified the power of authenticity and the value of building strong relationships with influencers. By leveraging influencer partnerships, Olivia skyrocketed her brand and created a loyal community of customers who resonate with her story and her products.
Olivia's success is not just about financial achievements but also about overcoming personal challenges. From navigating a divorce to managing cash flow issues, Olivia has faced adversity head-on and emerged stronger each time. Her ability to adapt, learn, and grow from setbacks showcases her unwavering commitment to her business and her team.
As a serial entrepreneur with a background in blue-collar values, Olivia brings a unique perspective to the world of e-commerce. Her frugality, work ethic, and dedication to her team set her apart as a leader who truly cares about the success of her business and the well-being of those around her.
With a track record of turning challenges into opportunities and setbacks into successes, Olivia Starling embodies the ethos of resilience, authenticity, and determination. Her story serves as an inspiration to aspiring entrepreneurs and women in business, showing that with hard work, passion, and a never-give-up attitude, anything is possible.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lisa Kelly, founder of the Curly Life Company and AuBonacci brand. Lisa shares her journey from battling frizz to embracing her natural curls, which has sparked a global movement of self-love and empowerment.
They discuss how hair can impact confidence and the importance of silencing our inner critic on bad hair days. Tune in to be inspired by Lisa's passion, innovation, and the powerful community she has built, changing the beauty narrative one curl at a time.
Chapters[00:01:47] Embracing natural curls and confidence.
[00:04:27] Pursuing entrepreneurial dreams.
[00:09:02] Tenacity and overcoming challenges.
[00:15:32] Feedback from the community.
[00:19:37] Handling negative feedback.
[00:24:42] Measuring success and satisfaction.
[00:30:44] The future of Curly Life.
[00:32:03] Focusing on top priorities.
[00:35:15] Stay fearless.
Lisa Kelly is a trailblazing entrepreneur who has transformed her life from battling frizz to embracing her natural curls, igniting a global movement of self-love and empowerment. With a background in corporate project management spanning over 15 years, Lisa's journey to founding the Curly Life Company and the AuBonacci brand is a testament to her tenacity and unwavering belief in her vision.
Despite facing challenges and setbacks, Lisa's determination to break free from the constraints of corporate life and pursue her passion for creating innovative hair care solutions has led to the successful launch of her products globally. Her commitment to authenticity and providing value to her community sets her apart as a leader in the curly hair industry.
Lisa's philosophy revolves around the idea of betting on oneself and not being held back by others' perceptions or limitations. She emphasizes the importance of staying true to one's vision, even in the face of adversity, and continuously striving for growth and success. Lisa's approach to building a brand and community is rooted in genuine connections, providing valuable information, and fostering a supportive environment for women to embrace their natural beauty.
As a guest speaker on the Fearless Sellers, the Women of Amazon podcast, Lisa shared her insights, experiences, and wisdom with the audience, inspiring others to pursue their entrepreneurial dreams and stay fearless in the face of challenges. Her story serves as a beacon of hope and empowerment for women looking to carve their path in the business world and make a meaningful impact.
Lisa Kelly's journey from corporate project manager to founder of the Curly Life Company exemplifies the power of resilience, passion, and unwavering belief in oneself. Her dedication to creating high-quality products, building a strong community, and embracing authenticity has positioned her as a visionary leader in the beauty industry, inspiring others to follow their dreams and stay fearless in their pursuit of success.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
Join Joie Roberts on the Fearless Sellers, the Women of Amazon podcast as she welcomes Emily Baker, the mastermind behind the Crazy Flippin' Mom brand. Emily shares her journey from a weight loss transformation to building a seven-figure business empire through online sales.
Discover valuable insights into navigating Amazon and Walmart marketplaces as Emily inspires with her innovative strategies. Tune in to learn how to turn your venture into a profitable success with Crazy Flippin' Mom.
Chapters[00:00:44] From PoshMark to Amazon journey.
[00:04:12] Thrifting and reselling for profit.
[00:08:59] Rediscovering identity in motherhood.
[00:14:32] Retail arbitrage for beginners.
[00:20:05] Selling on Walmart vs. Amazon
[00:23:44] Challenges of selling beauty products.
[00:27:24] Taking calculated risks in business.
[00:30:23] Learning from Mistakes in Business.
[00:33:12] Supporting others in business.
[00:36:58] Embracing mistakes in business.
Emily Baker is a remarkable entrepreneur and online sales expert who has made a significant impact in the world of e-commerce. With a background in reselling and a keen eye for profitable opportunities, Emily has built a successful business empire from the ground up. Her journey began with a weight loss transformation that led her to revamp her closet and delve into the world of reselling on platforms like Poshmark.
Through her innovative strategies and relentless pursuit of financial freedom, Emily turned her side hustle into a seven-figure business. Her ability to navigate the complexities of selling on Amazon and Walmart has set her apart as a leader in the industry. Emily's success is a testament to her dedication, resilience, and unwavering commitment to excellence.
As a seasoned seller with over six years of experience, Emily has honed her skills in retail and online arbitrage, specializing in high-margin products like groceries and seasonal items. Her approach to reselling emphasizes the importance of smart buying decisions, strategic pricing, and continuous learning. Emily's philosophy revolves around embracing mistakes as opportunities for growth and pushing oneself beyond comfort zones to achieve success.
In addition to her thriving business, Emily is a passionate advocate for women in e-commerce and actively participates in networking events and communities to uplift and empower fellow sellers. Her willingness to share her knowledge, experiences, and insights with others reflects her belief in the power of collaboration and community support.
Emily's journey from a stay-at-home mom to a successful entrepreneur is a testament to her resilience, determination, and entrepreneurial spirit. Her ability to adapt to changing market dynamics, learn from mistakes, and continuously evolve her business strategies sets her apart as a trailblazer in the world of online sales. Emily's ethos of perseverance, continuous learning, and community engagement serves as an inspiration to aspiring entrepreneurs looking to make their mark in the e-commerce industry.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this conversation, Joie Roberts and Jamie Davidson discuss the importance of finding the right product to sell on Amazon. They emphasize that getting the product right makes everything else easier in the selling process. They highlight the significance of ordering samples and conducting product validation to ensure quality. The conversation also covers the importance of understanding keywords and search volume to identify keyword opportunities.
They stress the need to take time in choosing the right product and consider factors such as margin and packaging aesthetics. The conversation concludes with an invitation to join a four-day product challenge to learn more about finding the right product to sell on Amazon.
Takeaways* Finding the right product to sell on Amazon makes the selling process easier. * Ordering samples and conducting product validation are crucial steps in ensuring product quality. * Understanding keywords and search volume helps identify keyword opportunities. * Taking time to choose the right product and considering factors like margin and packaging aesthetics are important for success.
Chapters00:00 Introduction
00:39 The Importance of Getting the Right Product
02:46 Understanding Keywords and Search Volume
04:13 Finding Keyword Opportunities
07:03 Taking Your Time to Choose the Right Product
08:09 The Importance of Margin
11:52 Margin Strategies
19:22 Considering Exit Strategy
21:04 Marketing and Influencers
23:45 The Four-Day Product Challenge
24:46 Finding the Right Product for You
Product Selection Challenge: https://amzinsiders.org/challenge
Contact Jamie on Instagram: jamiedavidson.official
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
On this episode of the Fearless Sellers Podcast, host Joie Roberts speaks with Cara Sayer, an inventor and Amazon seller based in London. Cara shares her journey of creating a product she believed in and the importance of both positive and negative feedback from customers.
Despite not being a "baby person," Cara discusses her experience as a mother of a teenager while still selling baby products. Tune in to hear Cara's inspiring story of resilience and passion for her business.
Chapters[00:02:39] Solving baby sleep problems.
[00:04:55] Motherhood and stroller solutions.
[00:09:41] Volcanic eruption affecting business.
[00:12:41] Running a business from home.
[00:15:20] Award-winning brand creation.
[00:17:25] Learning and competition mindset.
[00:21:08] Product optimization on Amazon.
[00:24:09] Customer service for sleep-deprived moms.
[00:28:47] Starting an Amazon business.
[00:30:22] Running a profitable business.
[00:35:27] FBA and FBM strategies.
[00:36:49] Don't give up on dreams.
[00:41:39] Pricing strategies for small businesses.
[00:44:15] Importance of customer service.
Cara Sayer is a remarkable inventor, Amazon seller, and entrepreneur based in London. Her journey began in 2007 when she encountered a problem as a sleep-deprived mom trying to get her baby to sleep while out and about. This experience led her to invent a revolutionary product called Snooze Shade, a portable blackout blind for strollers.
Cara's dedication to her product and her customers is evident in her ethos of providing practical solutions to real-life problems faced by parents. She believes in the importance of building a strong brand that not only offers quality products but also exceptional customer service. Cara's commitment to helping parents and improving their lives has been the driving force behind her success.
Over the years, Cara has grown Snooze Shade into a global brand, winning over 80 awards for her innovative product. Despite facing challenges such as the volcanic eruption in Iceland and the impact of COVID-19 on sales, Cara's resilience and belief in her product have kept her going. She emphasizes the importance of staying true to one's passion and not giving up, even when faced with obstacles.
Cara's approach to business is rooted in practicality and a deep understanding of her customers' needs. She advises aspiring entrepreneurs to choose products they are passionate about and to focus on providing value rather than competing solely on price. Her willingness to learn, adapt, and test new strategies has been key to her continued success in the competitive world of Amazon selling.
As a speaker, Cara's insights and experiences serve as inspiration for others looking to start their own businesses. Her philosophy of continuous learning, customer-centric approach, and willingness to take risks have set her apart in the industry. Cara's story is a testament to the power of perseverance, innovation, and a genuine desire to make a difference in the lives of others.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this conversation, Joie Roberts and Jamie Davidson discuss the common traits and strategies of successful members in the AMZ Insiders coaching program. They emphasize the importance of resilience, adaptability, and taking action. They also highlight the value of discipline and doing what needs to be done, even when motivation is lacking.
The conversation emphasizes the need for continuous learning and seeking help from mentors and coaches. The AMZ Insiders program is described as a supportive community that helps members navigate the challenges of selling on Amazon. The conversation concludes by highlighting the massive opportunity in the e-commerce industry.
Takeaways* Resilience and adaptability are key traits for success in the Amazon FBA business. * Taking action and being disciplined are crucial for achieving goals. * Flurries of activity can help build momentum and increase chances of success. * Motivation is overrated; discipline is more important for long-term success. * Asking for help and being brave enough to admit you don't have all the answers is essential. * Investing in yourself and seeking the right support can accelerate your success in e-commerce.
Chapters00:00 Introduction
00:45 Common Traits of Successful Members
03:45 Taking Action and Being Disciplined
05:09 Flurries of Activity
06:33 Doing What You Don't Want to Do
07:26 Motivation vs Discipline
09:01 Asking for Help and Being Brave
10:32 Investing in Yourself
11:31 Utilizing Existing Skills
12:55 Taking Feedback and Making it Your Own
13:02 AMZ Insiders Program
14:41 The Opportunity in E-commerce
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Liz Saunders, a former Amazon seller and founder of Fluencer Fruit Software, discusses the significance of user-generated content (UGC) for Amazon sellers. She explains that UGC involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates.
Liz emphasizes the importance of on-site videos on Amazon product listings and how sellers can unlock the upper carousel for UGC by uploading a brand video. She also addresses misconceptions about UGC and provides insights into the future of influencer marketing and UGC on Amazon.
Takeaways* User-generated content (UGC) involves people using and reviewing products in videos and photos, which helps answer potential buyers' questions and increases conversion rates. * On-site videos on Amazon product listings, including UGC, are highly valuable as they are close to the point of purchase and provide authentic information about the product. * Sellers can unlock the upper carousel for UGC by uploading a brand video on their product listing, which attracts Amazon influencers to create content for their products. * Misconceptions about UGC include expecting influencers to drive traffic to Amazon (which is not the primary purpose of the Amazon Influencer program) and expecting highly produced videos (while UGC should reflect the average buyer's experience). * Fluencer Fruit Software, developed by Liz Saunders, helps influencers and sellers connect and optimize their UGC strategies on Amazon. * UGC is being rolled out internationally on Amazon, allowing sellers to scale their UGC strategies across multiple marketplaces. * The future of influencer marketing and UGC on Amazon holds exciting developments, including the potential use of AI in videos and the continued growth of the Amazon Influencer program.
Chapters00:00 Introduction and Amazon Journey
05:57 User-Generated Content (UGC) on Amazon
08:07 Importance of On-Site Videos on Amazon
10:48 Unlocking the Upper Carousel for UGC
18:22 Misconceptions about User-Generated Content
25:23 Introduction to Fluencer Fruit Software
29:01 Expansion of UGC Internationally
31:59 Future Developments in UGC and Influencer Marketing
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Joie Roberts and Jamie Davidson discuss the importance of fitness for entrepreneurship and success in business. They explore how fitness can boost confidence, improve focus, and enhance mindset. They also emphasize the need for consistency and discipline in maintaining a fitness routine.
The conversation touches on the benefits of morning workouts, the role of nutrition and sleep, and the importance of measuring and tracking health metrics. They highlight the connection between handling stress in fitness and handling challenges in business. The episode concludes with a discussion on the parallels between fitness and entrepreneurship as lifelong journeys.
Takeaways* Fitness can boost confidence and improve focus, contributing to success in entrepreneurship. * Consistency and discipline are key in maintaining a fitness routine. * Morning workouts can provide numerous benefits, including increased energy and focus throughout the day. * Proper nutrition and sufficient sleep are essential for optimal physical and mental performance. * Handling stress in fitness can help build resilience and prepare entrepreneurs for challenges in business. * Fitness and entrepreneurship share commonalities in terms of discipline, teamwork, and lifelong learning.
Chapters00:00 Introduction and Sponsor
00:43 Importance of Fitness for Entrepreneurship
03:11 Finding Time for Workouts
04:02 Scheduling Workouts
05:16 Clearing the Mind through Fitness
06:14 Benefits of Morning Workouts
07:07 Importance of Nutrition and Sleep
09:22 Measuring Sleep and Nutrition
11:33 Handling Stress and Building Resilience
12:11 Commonalities between Fitness and Entrepreneurship
15:29 Fitness as a Lifelong Journey
16:21 Fitness in the Military and Entrepreneurship
17:42 Conclusion
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, host Joie Roberts interviews Lauren Payne, an aspiring seller who has successfully launched her first product on Amazon. They discuss Lauren's background in real estate and her decision to venture into Amazon FBA. Lauren shares her experience in building her brand and listing, including the challenges and successes she encountered. They also talk about the importance of reviews and the strategies Lauren used to obtain them.
The conversation covers product research and selection, as well as the balance between real estate and Amazon FBA. Lauren emphasizes the value of continued learning and training, and the significance of keyword research and optimization. Finally, Lauren offers advice for aspiring sellers and shares her plans for the future.
Takeaways* Building a brand and listing on Amazon requires attention to detail and a focus on quality. * Obtaining reviews is crucial for success on Amazon, and strategies like the Vine program and automated review requests can be effective. * Product research and selection should be driven by personal passion and interest, as well as market demand. * Balancing a side hustle like Amazon FBA with other commitments, such as a full-time job or family, requires careful time management and prioritization. * Continued learning and training are essential for staying up-to-date with the latest strategies and techniques in the Amazon FBA space. * Keyword research and optimization are key to improving visibility and driving organic traffic to Amazon listings. * Aspiring sellers should be fearless and willing to take risks, while also seeking guidance and support from experienced sellers. * Success on Amazon is a journey, and it's important to stay motivated and keep pushing forward.
Chapters00:00 Introduction and Background
03:21 Building a Brand and Listing
05:11 Launching and Reviews
06:09 Product Research and Selection
09:18 Balancing Real Estate and Amazon FBA
11:10 Continued Learning and Training
12:20 Keyword Research and Optimization
16:48 Advice for Aspiring Sellers
17:33 Conclusion and Future Plans
For Helium 10 discount: www.AMZProductSpotter.com
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Joie Roberts and Jamie Davidson discuss various aspects of optimizing Amazon listings. They cover the importance of creative elements such as photos and videos, as well as the role of copywriting and keywords. They also explore the expansion and longevity of listings, including the use of brand analytics to identify new customer segments.
The conversation emphasizes the power of listing optimization in competing with larger brands and Chinese sellers. Additionally, they highlight the ability to import listings into other platforms like TikTok Shop. Overall, the episode provides valuable insights and strategies for maximizing the impact of Amazon listings.
Takeaways* Optimizing creative elements like photos and videos is crucial for effective Amazon listings. * Copywriting and keywords play a significant role in conveying the value of a product and improving search visibility. * Expanding listings through variations and targeting new customer segments can enhance sales and competitiveness. * Listing optimization is essential for competing with larger brands and Chinese sellers on Amazon. * The skills and principles of listing optimization can be applied to other platforms and marketplaces.
Chapters00:00 Introduction and Business Partnership
01:35 Importance of Listings and Creative
06:29 Expansion and Longevity of Listings
09:39 Expanding Listings and Brand Analytics
13:01 Power of Listing Optimization
13:49 Importing Listings into Other Platforms
14:49 Applying Listing Skills to Other Platforms
15:10 Conclusion
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Helium10: www.amzproductspotter.com
Rank higher on Amazon:https://perci.ai/?via=joie
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, branding expert Kitty Lai shares her insights on creating a brand identity and designing packaging for Amazon sellers. She emphasizes the importance of research and avoiding trends in order to stand out in a crowded marketplace. Kitty also discusses the role of color in design and the impact it has on consumer perception. She provides tips for creating effective listing photos and packaging, and highlights the value of sustainability in branding.
Kitty advises sellers to regularly audit their brand and make necessary tweaks to stay relevant. Overall, she encourages sellers to invest in their brand and create a cohesive and memorable customer experience.
Chapters00:00 Introduction and Background
02:02 Approach to Creating a Brand Identity
03:03 The Importance of Color in Design
05:03 Designing for Listing Photos and Packaging
08:02 The Use of 3D Images in Amazon Listings
09:08 The Importance of Packaging Design
12:30 Common Pitfalls in Collaborating with Amazon Brands
13:12 The Role of Testing in Design Decision-Making
15:19 Transitioning to a New Brand Identity
18:07 Branding Updates and Tweaks
20:50 Refreshing a Product's Brand
22:39 Using Pinterest for Research and Trends
24:04 The Future of Branding and Packaging
25:19 The Importance of Sustainability in Packaging
29:30 Advice for Amazon Sellers
30:31 Conclusion
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Joie Roberts shares her ultimate productivity hacks for busy individuals. She starts by recommending the use of grocery delivery services to save time and money. Next, she discusses the importance of organizing your to-do list and prioritizing tasks based on importance. Joie also emphasizes the value of intentional multitasking and the need for regular downtime to prevent burnout.
She provides strategies for managing personal issues and suggests limiting phone scrolling to focus on meaningful connections. Finally, Joie highlights the power of hugs in boosting the immune system and concludes with a reminder to prioritize what truly matters in life.
Takeaways* Use grocery delivery services to save time and money. * Organize your to-do list and prioritize tasks based on importance. * Practice intentional multitasking for tasks that don't require undivided attention. * Schedule regular downtime to prevent burnout and prioritize self-care. * Set aside time outside of work to address personal issues. * Limit phone scrolling and prioritize meaningful connections. * Hugs have physical and emotional benefits, including boosting the immune system. * Prioritize what truly matters in life and focus on living a quality life.
Chapters00:00 Introduction and Grocery Shopping Hack
02:24 Organizing Your To-Do List
03:44 Intentional Multitasking
05:08 The Importance of Downtime
06:30 Managing Personal Issues
08:28 Limiting Phone Scrolling
09:55 The Power of Hugs
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Mike Abramowitz shares his journey from selling Cutco knives to leading community-driven initiatives like PB&J for Tampa Bay. He emphasizes the importance of linking products to a cause that matters to both the seller and the customer.
Mike also discusses the power of delegating low-value tasks and investing in personal growth. He highlights the significance of building a supportive community, especially for dads, and talks about helping high earners reclaim their time.
Takeaways* Linking products to a cause that matters to customers can create a deeper connection and increase sales. * Delegating low-value tasks allows business owners to focus on high-value activities and reclaim their time. * Investing in personal growth and surrounding yourself with a supportive community can lead to personal and professional success. * Understanding the value of your time and setting boundaries can help achieve a better work-life balance.
Chapters00:00 Introduction and Background
01:14 Linking Products to a Cause
03:27 Starting in Sales and Selling Cutco Knives
08:06 The PB&J Tampa Bay Initiative
10:11 Building Teams and Delegating Tasks
11:54 Balancing Work and Family
18:09 Putting a Price on Time
20:21 Offloading Low-Value Tasks
23:57 Reflecting on Achievements
27:23 The Importance of Community for Dads
30:37 Helping High Earners Reclaim Time
39:19 Living the Mission
Book your 90 day delegation plan session: betterthanrich.com/90dayplan
Front Row Dads: https://frontrowdads.com/
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at
www.CallAMZ.com
In this episode, Joie Roberts and Jamie Davidson discuss their predictions for Amazon sellers in 2024. They emphasize the importance of building a brand and owning the customer, as well as the opportunity to sell on TikTok Shop while still utilizing Amazon's fulfillment services. They also highlight the growing influence of influencers and the convergence of social media and e-commerce.
Additionally, they discuss the role of AI, particularly Chat GPT, in automating customer service and enhancing the Amazon selling experience. Overall, they encourage sellers to take advantage of these trends and tools to accelerate their success on Amazon.
Takeaways* Building a brand and owning the customer are key strategies for Amazon sellers in 2024. * Selling on TikTok Shop while utilizing Amazon's fulfillment services can provide new opportunities for sellers. * Influencers and social commerce are becoming increasingly important in the Amazon selling landscape. * AI tools like Chat GPT can automate customer service and enhance the selling experience on Amazon.
Chapters00:00 Introduction and Sponsor
00:30 2024 Predictions: Importance of Building a Brand
01:57 2024 Predictions: Owning the Customer
03:22 2024 Predictions: Selling on TikTok Shop
05:38 2024 Predictions: Influencers and Social Commerce
09:37 2024 Predictions: AI and Chat GPT
14:59 Conclusion and Call to Action
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at
www.AMZFearless.com
In this episode, Krystsina shares her journey from starting with just $200 to building five successful Amazon businesses. She emphasizes the importance of resilience and perseverance in the face of challenges. Krystsina discusses the decision to pursue her first product on Amazon and the motivation to create high-quality products.
She also shares her strategies for dealing with competition and maintaining a strong brand presence. Krystsina highlights the role of Amazon in providing opportunities for growth and learning. She encourages aspiring entrepreneurs to start small, utilize free resources, and overcome fear to achieve success on Amazon.
Chapters00:00 Introduction and Background
03:01 Starting the First Product on Amazon
09:13 Dealing with Competition and Price Wars
10:27 Building a Brand in the Medical Compression Hosiery Niche
12:06 Overcoming Challenges and Maintaining Quality
16:05 Finding Strength in Difficult Times
21:11 Persevering Through Challenges and Failures
22:19 The Longevity of Selling on Amazon
24:23 Managing Multiple Brands and Outsourcing
28:02 Deciding to Start a New Brand
31:18 Overcoming Fear and Taking Action
34:46 Advice for Entrepreneurs and Amazon Sellers
40:49 Closing Remarks
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Joie Roberts opens up about her personal struggles and shares her thoughts on finding strength and support during difficult times. She discusses the power of women's events and the importance of listening and cheering on overwhelmed new moms.
Joie also reflects on her own experience with infertility and how it shaped her perspective on motherhood. She concludes by emphasizing the value of embracing hardships and finding beauty in the tears.
TakeawaysWomen's events can be incredibly empowering and uplifting, providing a supportive space for open discussions and goal-setting. When someone is overwhelmed, especially a new mom, it is important to listen deeply and offer encouragement rather than dismissing their feelings.
Infertility can be a challenging and emotional journey, but finding strength and support can help navigate the difficulties. Embracing hardships and allowing oneself to experience and process emotions can lead to a deeper appreciation for the joys in life.
Chapters00:00 Introduction and Personal Update
01:29 The Power of Women's Events
02:24 Supporting Overwhelmed New Moms
03:51 Dealing with Infertility
06:17 Finding Strength in Hard Times
07:00 Leaning into the Suck
09:00 Embracing Challenges
10:00 Being Grateful and Building Confidence
11:26 Finding Happiness Within
13:26 Showing Up for Others
14:56 Gratitude and Being a Great Human
Joie’s Infertility Book: https://a.co/d/9nN7vcs
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers Podcast, host Joie Roberts interviews Robb, the mastermind behind 17 successful Amazon brands. They discuss Robb's journey from launching his first product to flipping businesses for impressive profits.
He delve into the secrets of building and selling lucrative Amazon businesses, as well as the strategies that turned a simple dog product into a top seller. Robb shares his experience of transitioning from a corporate job to becoming an entrepreneur and provides valuable insights into e-commerce and private labeling.
Tune in to discover how to design your life on your own terms and build a successful Amazon business.
Timestamps00:00 Introduction and Background
01:10 Starting the Journey and First Product
03:19 The Importance of Taking Action and Learning from Mistakes
06:05 Scoring Product Opportunities and Factors to Consider
09:36 The Pitfalls of Having Too Many Brands
10:58 The Value of Networking and Collaboration
12:50 The Concept of 'Who Not How'
17:34 Lessons from Failed Brands
22:43 Proud Moments and Milestones
28:26 Involvement in Amazon's Voice of the Seller Program
31:43 Excitement for the Future of Amazon and E-commerce
36:10 Designing a Life as an Entrepreneur
37:51 Supporting Women Entrepreneurs
10:15 Building Trust and Rapport
20:45 Active Listening and Empathy
30:10 Conflict Resolution and Difficult Conversations
Robb Green, an experienced Amazon seller, shares his journey and insights into building successful brands on the platform. He emphasizes the importance of taking action, learning from mistakes, and scoring product opportunities. Rob also discusses the challenges of managing multiple brands and the value of networking and collaboration.
He highlights the concept of 'Who Not How' and the benefits of finding experts to work with. Rob shares proud moments and milestones in his entrepreneurial journey and discusses his involvement in Amazon's Voice of the Seller program. He concludes by expressing excitement for the future of Amazon and e-commerce and encourages women entrepreneurs to receive more support.
In this conversation, Robb Green discusses the importance of effective communication and provides strategies for building trust, active listening, and resolving conflicts. The conversation emphasizes the significance of empathy and understanding in fostering positive relationships. The host and guest conclude by highlighting the value of fearless communication.
Shulex: https://join.shulex.com/155.html
Book Recommendation: https://amzn.to/3UliZIk
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Fridays, host and managing partner at AMZ Insiders, Jamie Davidson, discusses global expansion on Amazon with his business partner. They delve into the decision-making process behind launching products in different countries and the importance of having a global expansion plan.
Jamie shares his experiences of launching products globally and highlights the opportunities available beyond the US market. Tune in to learn more about expanding your business internationally on Amazon.
This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Register for our upcoming 10X your sales FREE live event here at www.Clarity6Live.com
Timestamps[00:02:02] Global expansion plan for products.
[00:06:39] The importance of runway.
[00:08:31] Retail and packaging considerations.
[00:12:18] Expanding into retail.
[00:16:27] Selling on Amazon strategies.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, we dive into the world of Amazon selling with Afolabi Oyerokun, a seasoned expert with over 20 years of selling experience. Afolabi shares his secrets to transforming seven-figure Amazon brands through sourcing and negotiation.
He recounts a story of one of his first successful negotiations, highlighting the importance of building relationships with suppliers.
Tune in to learn how to make money in the competitive world of Amazon selling.
Timestamps[00:03:26] China zero interest line of credit.
[00:06:43] Profitability strategies in buying.
[00:11:09] Tariff strategies for Amazon sellers.
[00:18:10] Taking care of suppliers.
[00:22:03] Spotting errors during product development.
[00:26:47] Mold on products.
[00:32:26] Selling the same product in multiple categories.
[00:36:15] Resonating with the audience.
Afolabi Oyerokun's expertise in Amazon selling is truly remarkable. His approach to product innovation, negotiation, and relationship building, combined with his deep understanding of logistics and tariffs, makes him a valuable asset to any Amazon seller.
His strategies and advice are not only insightful but also actionable, providing listeners with the tools they need to succeed in the competitive world of Amazon selling.
Learn more about Korean sourcing: Kita.com
Get the most accurate tariff classification: TariffTerminator.com
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, host Joie Roberts is joined by Jamie Davidson to discuss the challenges and solutions of building a nine-figure Amazon brand.
They delve into the topic of launching products on Amazon and how to select the right ones while managing competition.
Jamie shares insights from his experience of launching over 3,000 products in his brands, including the success story of cell phone cases.
Tune in to gain valuable tips for boosting your sales on Amazon. This episode is sponsored by Clarity6.ai, a one-stop place for all your marketing needs.
Register for our upcoming 10X your sales FREE live event here at www.Clarity6Live.com
Timestamps[00:02:08] Selecting new products on Amazon.
[00:05:03] Focusing on one category.
[00:09:34-00:09:44] Building and maintaining teams.
[00:12:44] Pulling in Amazon customer data.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, Lesley Hensell, co-founder of Riverbend and author of "The Amazon Incubator," discusses the dangers of get-rich-quick schemes in the Amazon selling industry.
Lesley shares her experience working with suspended sellers and the inspiration behind her book. She emphasizes the importance of valuable coaching and highlights the need to protect aspiring entrepreneurs from dangerous models.
Tune in to learn more about Leslie's insights and how to navigate the Amazon marketplace successfully.
Timestamps[00:02:01] Dangerous guru programs.
[00:07:05] Funding homeschool and therapy.
[00:12:31] Building a successful Amazon business.
[00:16:24] Common Amazon suspension types.
[00:19:00] Linked accounts and cross-selling.
[00:25:11] Stolen goods on Amazon.
[00:29:27] Finding hidden connections with Amazon.
[00:34:14] UPC codes and GS1.
[00:37:32] Starting an Amazon business.
[00:42:03] Bonuses and success on Amazon.
Contact Joie on Instagram:@JoieRoberts.official
Learn more about Riverbend Consulting: www.riverbendconsulting.com/amzinsiders
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of 15 Minutes of Fearless, Joie Roberts discusses the topic of sourcing products. She shares a story about putting Made in China stickers on her products and addresses the criticism she received for buying products from China.
The host also mentions a sponsor, Clarity6.ai, which helps turn Amazon customers into repeat buyers. Tune in for a short and informative discussion on sourcing products for your business.
Timestamps[00:02:02] Buying products from China.
[00:06:10] Sourcing in the US vs China.
[00:11:43] Using a sourcing agent.
[00:12:38] Learning from sourcing mistakes.
[00:16:41] Chinese New Year celebration.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Sponsored by: Clarity6.ai
Helium10: www.amzproductspotter.com for a discount!
In this 100th episode of the Fearless Sellers, the Women of Amazon podcast, hosts Joie Roberts and Jamie Davidson celebrate the milestone and reflect on their journey. They express gratitude to the listeners and guests who have contributed to the podcast's success. They discuss the emotional moments and the growth they've experienced throughout the year.
Looking ahead, they anticipate the continued evolution of the Amazon community and exciting prospects for 2024. Join them as they embark on the next chapter of their podcasting journey.
Timestamp Chapters:00:00:05 - Introduction and Celebration of 100th Episode
00:00:41 - Congratulations to Joey for hosting all 100 episodes
00:01:09 - Thanking the listeners and guests
00:02:27 - Reflecting on the global reach and impact of the podcast
00:03:08 - Highlighting the episode featured at the big Amazon seller event
00:04:59 - Discussing the interview with Alison Prince and technical difficulties
00:06:29 - Reflecting on the success of the podcast and the impact of AI tools
00:08:29 - Learning from the guests and the value of their insights
00:11:30 - Emphasizing the user-friendliness of AI tools and their competitive advantage
00:13:34 - Encouraging listeners to explore different AI tools and their benefits
00:14:46 - Discussing the convenience and effectiveness of AI tools for various tasks
00:16:10 - Highlighting the connections and bonds formed through the podcast
00:17:45 - Sharing stories of guests overcoming challenges and inspiring others
00:18:38 - Comparing the pros and cons of in-studio and remote podcast episodes
00:20:18 - Acknowledging the challenges and responsibilities of podcasting
00:21:55 - Looking forward to more seller stories and advice on boosting sales
00:23:41 - Considering expanding the podcast to cover different ways of making money on Amazon
00:25:45 - Expressing gratitude for the support and feedback from listeners
00:26:34 - Acknowledging the impact of the podcast on the AMZ Insiders community
00:27:46 - Discussing personal motivations and goals for the podcast
00:28:02 - Confirming the continuation of the podcast with two to three episodes per week
00:28:25 - Promoting the podcast's presence on YouTube and other social media platforms
00:29:07 - Thanking Jamie for their support and assistance with the podcast
00:29:31 - Cheers to the next 100 episodes and encouraging listeners to stay fearless
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, host Joie Roberts discusses the challenge of staying motivated and getting things done as an entrepreneur.
She brings on her business partner, Jamie Davidson, who shares his experience of growing his Amazon business to $100 million in sales.
They explore the unglamorous side of entrepreneurship and the impact of avoiding certain tasks on business success. Jamie shares his insights on managing a growing business, hiring employees, and staying committed to necessary tasks, even when motivation is lacking.
Tune in to learn how to push through and get things done, even when you don't feel like it.
Timestamps[00:02:13] The consequences of not doing tasks.
[00:05:53] Productivity and task management.
[00:09:49] Punishing with push-ups.
[00:12:39] Tenacity and mindset in goal setting.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss customer engagement strategies that have helped them grow their brands on Amazon.
They emphasize the importance of capturing customer data and using it to build brand loyalty. With the use of AI and thoughtful planning, Amazon sellers can boost their sales and stay ahead in 2024.
Timestamps[00:01:46] The importance of branding on Amazon.
[00:03:24] Inserts for driving sales.
[00:05:43] Things to avoid in inserts.
[00:09:27] Insert cards and customer support.
[00:13:26] The power of customer data.
[00:14:41] The importance of email.
[00:17:27] Clarity 6 and its features.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the fearless sellers, Joie Roberts welcomes a group of inspiring women who are making waves on Amazon. Join them as they share their stories, insights, and strategies for success in the world of online selling. Get ready to be inspired and motivated by these fearless sellers!
Timestamps00:00:05 - Introduction to Fearless Sellers Podcast
00:00:12 - Joey's Amazon Selling Journey: Highs and Lows
00:01:00 - The First Product Launch: Fear Free Mama Strap
00:02:50 - Lessons from Initial Failure and Low Margins
00:04:20 - Pivoting During COVID-19 and Joining AMZ Insiders
00:06:00 - Building a Brand with Aspirational Products
00:07:30 - Father's Day Marketing Push and Inventory Mismanagement
00:10:00 - Consequences of Overselling and Account Health Risks
00:11:45 - Repeated Inventory Shortages and Financial Impact
00:12:30 - Learning from Hiring and Contract Mistakes
00:14:00 - Offering Help to Fellow Amazon Sellers
00:14:50 - Invitation to Connect and Offer for Coaching
00:15:49 - Closing Remarks and Podcast Sign-off
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Sam, a former member student of AMZ insiders who is now reshaping the wellness industry with his cold plunge company called The Cold Plunge Life.
Sam shares his entrepreneurial journey, starting at a young age and learning to sell physical products online, specifically on Amazon. He talks about the process of creating a human-sized Tumblr cup, from working with an engineer to cold calling manufacturers.
Tune in to learn more about Sam's inspiring journey and his success in the wellness industry.
Timestamps[00:00:11] Creating a human-sized Tumblr cup.
[00:06:29] Selling multiple online businesses.
[00:07:53] Financial independence and rebelliousness.
[00:11:39] Overcoming financial challenges.
[00:14:30] Selling high ticket products.
[00:19:10] Cold plunge and entrepreneurial journey.
[00:23:24] The weight reduction of products.
[00:24:25] Creating a human-sized tumbler cup.
[00:28:17] Bringing on partners.
[00:28:41] Finding the right business partners.
[00:33:22] Cold plunge temperature options.
[00:35:45] White labeling and retail sabotage.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts welcomes listeners to the show. Stay tuned as we dive into empowering stories and strategies from successful women entrepreneurs on Amazon. Get ready to be inspired and motivated to become a fearless seller!
Timestamps[00:00:05] Welcome to the Fearless Sellers.
[00:00:12] Product Selection on Amazon.
[00:15:39] Stay fearless.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts welcomes Lisa Kinsley from Getida, an innovative service that helps Amazon sellers maximize their reimbursements. They discuss the importance of finding money for Amazon sellers and how Getida provides a fee-free solution.
Lisa shares her passion for serving the Amazon community and the camaraderie she has witnessed across borders and oceans. Tune in to hear Lisa's insights and the incredible impact Getida is making in the e-commerce space.
Timestamps[00:03:24] Traveling and making friends.
[00:06:47] Reimbursements matter
[00:10:45] Issues with customer refunds.
[00:11:00] Consumers, be better.
[00:15:32] Warehouse risks and challenges.
[00:19:33] Efficient reimbursements and opportunities.
[00:23:00] Being a bridesmaid
[00:26:26] Wedding planning and chaos.
[00:29:18] Building a strong brand.
The guest speaker in this podcast episode is Lisa Kinsley. She is from Getida and her career revolves around helping Amazon sellers maximize reimbursements. Some of her achievements include navigating Amazon's complexities, helping sellers recover money through reimbursements, and emphasizing the importance of community and branding.
Her credentials include her expertise in e-commerce and her experience in transitioning from wedding planning to the e-commerce industry.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this special holiday episode of the Fearless Sellers, Joie and Jamie discuss the topic of picking products to sell on Amazon.
They explore traditional ways of product selection and also delve into the use of AI for innovative ideas.
Joie shares her creative approach to making traditional products stand out, while Jamie suggests leveraging AI for even better ideas. Tune in to discover how to find unique and successful products for your Amazon business.
Timestamps[00:01:19] Picking products to sell.
[00:05:17] Picking products based on reviews.
[00:09:45] Unique ways to ask AI.
[00:11:11] Packaging design and marketing material.
Access our favorite tool for finding great products HERE
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, host Joie Roberts interviews Justin Chen, co-founder of PickFu, a tool that helps entrepreneurs validate product ideas before launching them on Amazon. Justin shares valuable insights on how to make your products stand out and sell on Amazon, emphasizing the importance of testing product images against the competition. He introduces PickFu as a micro-survey platform that allows sellers to gather feedback and make informed decisions. Tune in to learn how to safeguard your business against product launch failures.
Timestamps[00:00:24] Product confusion and testing.
[00:04:07] Testing and trusting brand names.
[00:09:39] Rebranding a successful product.
[00:11:38] Packaging design for e-commerce.
[00:15:01] Testing product perception.
[00:19:07] Beauty products for eczema.
[00:21:47] Testing price points.
[00:26:38] Testing product variations.
[00:29:07] Crush it on Amazon.
The guest speaker in this podcast episode is Justin Chen. He is the co-founder of PickFu, a platform that helps sellers test product ideas before launching on Amazon. Justin has achieved success in the field of e-commerce by emphasizing the importance of testing product images and packaging against competitors.
Through PickFu's micro surveys, sellers can gather valuable insights from respondents' choices and written explanations, enabling them to improve their listings and make informed decisions before launching. Justin's credentials include his role as a co-founder of PickFu and his expertise in e-commerce and product testing. He is known for his ethos of being data-driven and addressing customer concerns to stand out and sell on Amazon.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, hosts Joie Roberts and Jamie Davidson discuss the Amazon algorithm and the ongoing debate about the existence of an A10 algorithm.
They explore whether A10 is simply an update to the A9 algorithm and delve into the importance of understanding what Amazon wants as sellers. They emphasize the goal of facilitating a marketplace where customers can easily find and purchase products.
Tune in for valuable insights into navigating the Amazon algorithm and optimizing your sales.
Timestamps[00:01:25] A9 vs A10 debate
[00:04:06] Optimizing Amazon listing algorithm.
[00:08:10] Google ads and outside traffic.
[00:11:33] Racing to the top.
Jamie Davidson is an expert in e-commerce and selling on Amazon. They have extensive knowledge about the Amazon algorithm and its impact on sellers. Jamie emphasizes the importance of the algorithm in getting products in front of the right buyers and highlights the role of the honeymoon period for new sellers.
They have achieved success in optimizing listings and pricing to maximize sales. Jamie also recognizes the value of external traffic and the potential of platforms like Pinterest for sellers.
With their expertise and insights, Jamie has established themselves as a trusted authority in the e-commerce industry.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Hiba Weber, the CEO of Seller Mobile. They discuss the importance of understanding key performance indicators (KPIs) in growing an Amazon business.
They also touch on the strategy of selling product variations and the benefits of using Seller Mobile to track parent products and their children on Amazon.
Tune in to learn more about managing your business operations and finding success on Amazon.
Timestamps[00:02:30] Understanding profitability at a unit level.
[00:06:10] Rate shopping and supplier competition.
[00:09:20] Selling variations and cannibalization.
[00:11:12] Collecting data efficiently.
[00:14:49] Foster and grow entrepreneurial spirit.
[00:19:10] Mistakes and business growth.
[00:23:54] Leveraging Amazon and Walmart.
[00:25:11] Walmart as a growing marketplace.
[00:28:40] Out of stock inventory.
[00:34:29] Pricing and inventory control.
[00:37:06] Staying close to your passion
[00:40:08] A fun ride.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers podcast, Joie Roberts and Jamie Davidson discuss the importance of building your Amazon business with the intention of selling it.
Jamie shares a valuable insight, emphasizing the need to start planning for the eventual sale of your business from the very beginning. By doing so, you can maximize the value of your brand and ensure the most profits when the time comes to exit.
They also touch on the common mistakes and mishaps that sellers often overlook when setting up their Amazon business. Tune in to gain valuable tips on building a successful Amazon business with the future in mind.
Timestamps[00:02:21] Mixing multiple brands in one account.
[00:05:46] Popular products and brands to buy.
[00:09:58] Marketing assets and phone numbers.
[00:11:19] Additional digital assets increase value.
[00:14:58] Selling your Amazon business.
Jamie Davidson is a nine figure seller and business partner/mentor in the AMZ Insiders coaching program. They have achieved success in their Amazon business and have mentored others, such as Joie Roberts.
Jamie emphasizes the importance of planning your Amazon business properly, understanding that aggregators seek established and low-risk brands, and recognizing that digital assets can increase business value.
While their specific credentials are unknown, Jamie's broad achievements and ethos demonstrate their expertise and success in the Amazon marketplace.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts welcomes Amy Wees, an unstoppable Amazon seller. Amy shares her journey from cold calling manufacturers to becoming an inventor and creating her own product.
She discusses the motivation behind her inventions and her passion for helping others bring their ideas to life.
Join Joie and Amy as they dive deep into the world of Amazon selling and the brilliance behind Amy's brand.
Timestamps[00:01:58] A litter box cleaner.
[00:04:23] Building a better litter box.
[00:10:59] Bringing ideas to life.
[00:14:02] Overcoming setbacks in entrepreneurship.
[00:17:19] Importance of sourcing trips.
[00:20:14] Innovation in sourcing and manufacturing.
[00:26:29] Embracing AI in business.
[00:27:01] AI tool for automated blogging.
[00:31:11] Uniting in the e-commerce industry.
----more----
Amy is a successful Amazon seller and the founder of Amazing at Home. She has achieved great success in her career, including inventing a litter box cleaner and establishing a successful Amazon brand called "amazing at home."
Amy is also known for her work in helping community members with their listings and has been recognized for her contributions. Her ethos/philosophy revolves around perseverance, having a purpose and passion, and serving others through entrepreneurship.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers podcast, hosts Joie Roberts and Jamie Davidson discuss the biggest mistakes they have observed from Amazon sellers this year.
They address the misconception around using AI in their business and emphasize its importance in building a successful Amazon business. They highlight the benefits and ease of use of AI technology and encourage sellers to embrace its potential.
Tune in to learn more about the common mistakes and how to avoid them in your own Amazon selling journey.
Timestamps[00:01:00] Not using AI as a mistake.
[00:04:11] AI and building your brand.
[00:08:12] Failing forward and learning.
[00:12:11] Mindset matters.
[00:14:48] Mismanaged inventory and costly mistakes.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Yael Cabilly, a leading authority in the Amazon brand acquisition and brand protection space.
Yael shares her background as a trademark attorney and how she started her own law firm focusing on e-commerce, specifically Amazon. With a team of 16 people, her firm has helped almost 7,000 sellers with legal issues, suspensions, and brand protection.
Yael also co-founded Fortunet, an investment bank that assists sellers in exiting and selling their businesses. Tune in to learn valuable insights on maximizing your exit strategy for your Amazon brand.
Timestamps00:04:03 Aggregator acquisitions and valuations have changed.
00:11:30 Selling a business is emotional.
00:15:18 Multi-channel, unique product, high growth.
00:21:40 Margins are crucial for assessing business value.
00:30:10 Focus on trademarks and patents.
00:37:26 Prepare early for business exit.
Yael Cabilly is a trademark attorney and founder of the law firm Cabilly. She is also a co-founder of Fortunet, an investment bank that helps sellers exit their Amazon business.
With a focus on trademarks and patents, Yael has extensive experience working with sellers on legal issues, suspensions, brand protection, and intellectual property.
She understands the emotional aspect of selling a business and emphasizes the importance of preparing early for a business exit. Yael's expertise in e-commerce, particularly Amazon, and her dedication to helping sellers navigate legal challenges make her a highly respected and sought-after professional in the industry.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Kayleigh Bendall, a master connector and founder of the eClimb Summit.
They discuss the importance of attending Amazon events and how to navigate them effectively. Kayleigh shares her insider tip on balancing learning and networking at conferences, emphasizing the value of making connections and leveraging the stories of others.
Don't miss out on this insightful conversation filled with tips for maximizing your experience at Amazon events.
Timestamps[00:02:02] Golden nugget connections.
[00:05:30] Engaging with conference speakers.
[00:10:43] Limited spots and getting invites.
[00:12:24] Matt Stain's Track Racer brand.
[00:16:38] An interesting topic.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Michal Chapnick, an expert in selling on Walmart.
Michal shares her insights on the key differences between selling on Amazon and Walmart, including audience demographics and platform guidelines.
She emphasizes that while basic household and self-care products can be lucrative on Walmart, some categories still remain slow. Tune in to learn more about the opportunities and challenges of selling on Walmart.com.
Timestamps[00:02:09] The key differences in platforms.
[00:05:24] Selling on Walmart platform requirements.
[00:09:28] Walmart's Different Search Terms.
[00:14:18] Walmart's growing e-commerce market.
[00:16:55] Walmart's faster shipping than Amazon.
[00:22:12] Termination for dropshipping from Amazon.
[00:25:13] Walmart success amidst competition.
[00:30:51] Having another marketplace as Walmart.
[00:32:06] Walmart customers and success.
[00:36:03] Applying to Walmart's Open Call.
[00:40:00] Ecom Power podcast.
Michal Chapnik is an experienced seller on Walmart who has helped numerous brands set up on the platform, optimize their sales, and achieve success. She is known for being the first woman to talk about selling on Walmart and is considered an expert in this field.
Michal also runs a coaching program for sellers on Walmart, sharing her knowledge and expertise to help others succeed in the e-commerce industry. With her extensive experience and credentials, Michal has established herself as a trusted authority in the world of selling on Walmart.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts explores the concepts of fixed and growth mindsets. She discusses how these mindsets can shape our lives, both as entrepreneurs and as parents.
Joie shares her personal experience with these mindsets and how they were introduced to her by Julie Richard at Fearless Mom. She then delves into the research conducted by psychologist Carol Dweck on this topic.
Listeners are encouraged to reflect on their own mindset and how it influences their approach to business and life challenges.
Timestamps[00:03:23] Mindsets can change.
[00:05:13] Building resilience through problem-solving.
[00:08:30] Packaging and bad reviews.
[00:13:22] Learning from struggles and growth.
[00:16:43] Stay fearless.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Tamar Hermes, a master of wealth strategies. They discuss the importance of mindset and your relationship with money, as well as the benefits of surrounding yourself with successful individuals.
Tamar shares insights from her experiences working with highly successful entrepreneurs and emphasizes the value of diversifying your money.
Tune in to learn more about how to navigate your financial mindset and make the most of your earnings.
Timestamps[00:02:01] Money mindset and success.
[00:04:45] Saving money and financial security.
[00:11:58] Finding the right balance.
[00:13:15] Self-worth and making money.
[00:17:11] Taking the risk to do it.
[00:21:34] Diversifying income sources.
[00:24:44] Creating multiple income streams.
[00:29:06] Diversifying with crypto and gold.
[00:34:42] Expanding yourself and your business.
[00:37:07] Control and perfectionism.
Tamar Hermes is a wealth strategist and the guest speaker in this podcast episode. She is known for being the master of wealth strategies and runs the Wealthbuilding Concierge mastermind.
With her extensive knowledge and experience in wealth building, Tamar has achieved great success in helping individuals and businesses achieve financial growth and security. Her expertise and dedication to her clients have established her as a trusted advisor in the field.
Tamar's philosophy revolves around empowering individuals to take control of their financial future and providing them with the tools and strategies to create lasting wealth. Through her Wealthbuilding Concierge mastermind, she has helped countless individuals achieve their financial goals and build a solid foundation for long-term success.
Tamar's passion for wealth strategies and her commitment to her clients make her a highly sought-after speaker and mentor in the industry.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts explores the importance of finding the right niche category to sell on Amazon.
She shares her own experience of achieving success by selling products in niche categories and emphasizes the need to connect with customers who are enthusiastic about the brand.
Joie explains that niche categories cater to specific interests or needs of customer groups, ranging from hobbies to lifestyle products or specialized accessories. By focusing on unique and particular items that are not mainstream, sellers can tap into customers' interests and find success.
Tune in to discover how to identify your niche and leverage it for profitable selling on Amazon.
Timestamps[00:00:16] Niche categories to sell.
[00:06:00] Niche kitchen gadgets.
[00:09:01] Targeted platforms on social media.
[00:13:23] Niching down.
Joie Roberts is a successful entrepreneur who specializes in finding niche categories to sell products on Amazon. She believes in the importance of connecting with enthusiastic customers by offering niche products that cater to specific interests or needs.
Through her own success in finding niche products that she loves, Joie has established herself as an expert in the field. Her philosophy revolves around the idea of finding your niche market and leveraging it to make more sales on Amazon.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Whitney Cordovez, the co-founder of Zulay Kitchen. With annual sales of $75 million on Amazon, Whitney shares insights on their remarkable growth and success.
She emphasizes the importance of having a strong team and systematizing processes to scale the business effectively. Tune in to learn how Zulay Kitchen achieved top 100 seller status on Amazon.
Timestamps[00:02:01] Scaling with organizational structure.
[00:06:06] Testing against top competitors.
[00:10:19] Trusting intuition over legal advice.
[00:14:20] Pushing through challenges in business.
[00:16:10] Building a kitchen brand.
[00:21:11] Global expansion and international markets.
[00:25:09] GrowthCon
[00:29:00] Burnout and overcoming challenges.
[00:34:33] Setting ambitious goals.
[00:36:32] Reinvesting profits to grow.
Whitney Cordovez is a successful seller on Amazon and the co-founder of Zulay Kitchen. She launched the brand Zulay in 2015 and has achieved a sales volume of $75 million a year on Amazon. Whitney and her husband Aaron have become a top 100 seller on Amazon.
Their success is attributed to their systematizing and organizing their business, which played a crucial role in achieving remarkable growth on the platform. Whitney's credentials include being a top seller on Amazon and having a successful brand that generates millions in sales annually.
Her ethos/philosophy revolves around the importance of organization and systematization in achieving success in the e-commerce industry.
Contact Joie on Instagram:@JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, special guest host Jamie Davidson shares unique insights on the traits of successful sellers. Drawing from their experience coaching over 1,000 people in their AMZ Insiders Amazon coaching program, Jamie highlights five individuals who have achieved seven-figure success, including the podcast's own host, Joie Roberts.
Joie went from zero to over a million dollars in just one year and has since launched new brands. Adam Runquist, known for the Adam Heist YouTube channel, is also featured for his multiple seven-figure brand exit.
Tune in to learn the key traits of these successful sellers and gain valuable insights for your own journey.
Timestamps[00:01:29] Joie's Million Dollar Success.
[00:04:21] Focus and profitability in business.
[00:10:41] Building a successful Amazon business.
[00:11:51] Creative sourcing methods.
[00:15:17] Success stories and mindset.
Jamie Davidson is the co-founder of AMZ Insiders and a special guest host on the podcast. Their ethos/philosophy is to share unique insights and traits of successful sellers in order to help others achieve success in their Amazon businesses.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode, Joie Roberts is joined by health and wellness expert Maraya Brown to discuss preventing and overcoming burnout as an entrepreneur. They explore the difference between burnout and being out of alignment, the importance of setting boundaries, and the need to prioritize self-care.
Maraya shares insights and tips for maintaining well-being and finding balance in a busy life. Tune in to gain valuable insights and strategies for avoiding burnout and thriving as an entrepreneur.
Timestamps[00:00:26] Juggling 10 balls with ease.
[00:06:23] Get your blood tested.
[00:09:26] Gut dysbiosis and symptoms.
[00:12:27] Boundaries and self-worth.
[00:19:09] Women's rhythmic nature and productivity.
[00:21:35] Honoring our cyclic nature.
[00:28:52] Handling juggling 10 balls.
[00:31:00] AI as a time-saver.
[00:35:33] Investing in foundational well-being.
[00:38:33] Finding a harmonious balance.
[00:42:11] Stabilizing blood sugars and mood.
Maraya Brown is a renowned health and wellness expert with a diverse background that goes beyond traditional health care. She has a full ride scholarship to Yale and is paving the way for functional medicine. Maraya is also the host of the popular podcast, The Women's Vibrancy Code.
Her expertise and credentials make her a trusted authority in the field of health and wellness. She is dedicated to promoting holistic well-being and empowering individuals to take control of their health.
Maraya's philosophy centers around the belief that true wellness encompasses physical, mental, and emotional well-being, and she strives to educate and inspire others to live their healthiest and most vibrant lives.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
In this podcast episode, Joie Roberts and Jamie Davidson discuss the use of AI in product research for Amazon sellers. They highlight the importance of leveraging AI to stay competitive in the market and recommend using platforms like ChatGPT and Shulex for this purpose.
They emphasize the value of analyzing review data to identify gaps in the market and solve customers' problems effectively.
Timestamps00:00:15 Leverage AI for product research.
00:06:05 Utilize AI for product analysis.
00:11:25 AI tools can enhance business.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
AI Review tool https://join.shulex.com/155.html
Code: Joie20
Helium10: www.AMZProductSpotter.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Eden Laurin, the founder of the brand Nyssa.
They discuss how Nyssa is centered around addressing the unmentionable aspects of womanhood, from puberty to menopause, including periods, endometriosis, fibroids, and more.
The founders aim to break the silence surrounding these topics and create a space for open conversation. Tune in to hear about their mission and the importance of discussing pain and discomfort.
Timestamps[00:01:21] The unmentionables of womanhood.
[00:04:23] Women taking charge of change.
[00:09:33] Amplifying female brands on Amazon.
[00:14:18] Building customer trust and loyalty.
[00:18:22] Gift giving for milestones.
[00:21:46] Participating in community giving.
[00:25:10] The challenge of achieving success.
The guest speaker in this podcast episode is Eden Laurin from the brand Nyssa. Eden's career involves empowering women through innovative products, prioritizing design for women's health, building a movement through education, and supporting women's needs through philanthropy. They believe that success is a continuous journey.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts tackles the topic of choosing between U.S.-based manufacturers and overseas manufacturers for products to sell on Amazon and online stores.
She starts by discussing the importance of considering costs and creating two columns to compare prices in China versus the U.S. Joey shares her personal experience with product costs and highlights the benefits of sourcing products in the U.S. She concludes by emphasizing the importance of reaching out to suppliers and gathering all the necessary information before making a decision.
Tune in to learn more about the facts and considerations when choosing between U.S.-based and overseas manufacturers.
Timestamps[00:00:30] Choosing between U.S.-based manufacturers and overseas manufacturers.
[00:04:23] Challenges of overseas manufacturing.
[00:09:52] Environmental considerations.
[00:14:01] Finding the best fit for your business.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Discount to Helium10: www.AMZProductSpotter.com
In this episode of the Fearless Sellers, host Joie Roberts interviews Kevin King, a seasoned Amazon seller who has sold millions. Kevin shares his journey from launching multiple brands on Amazon to conquering international markets.
He discusses his experiences in designing products from scratch and finding success by understanding different cultures and markets through his extensive travels to over 90 countries.
Tune in to gain valuable insights from the "king of Amazon" himself.
Timestamps[00:02:10] How travel influences product development.
[00:05:23] Perception of the world.
[00:07:01] American entrepreneurship and opportunities.
[00:11:20] Teaching and mastermind evolution.
[00:15:54] Scavenger hunt bonding experience.
[00:17:09] Scavenger hunt in Austin.
[00:21:34] Booking podcast guests without prep.
[00:24:09] Selling hand sanitizers during COVID-19.
[00:27:05] FDA approvals and Amazon challenges.
[00:31:03] Hand sanitizer mix-up.
[00:33:20] Customer list importance.
[00:36:57] Direct-to-consumer list and shipping.
[00:40:31] Pivoting in Amazon career.
[00:43:19] A successful product launch.
[00:47:05] Owning the audience.
[00:51:23] Newsletters and spam filters.
[00:54:53] Best travel hacks.
[00:56:41] Travel hacks for saving money.
Kevin King is a seasoned seller in the field of selling on Amazon. He has achieved great success, having sold millions on the platform. Kevin is also the founder of the Billion Dollar Seller Summit, showcasing his expertise and credibility in the industry. With his extensive experience and achievements, Kevin King is a highly respected figure in the world of selling on Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Subscribe to Kevin King's Newsletter: https://billiondollarsellers.beehiiv.com/
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Discount to Helium10: www.AMZProductSpotter.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Jamie Davidson, her business partner at AMZ Insiders. Jamie shares his journey of starting an iPhone accessory business on Amazon and how it grew into a nine-figure success.
They also discuss the transition from selling on Amazon to retail stores. Tune in to hear Jamie's insights and experiences in the world of e-commerce and entrepreneurship.
Timestamps[00:00:35] From Amazon to retail stores.
[00:04:24] Inventory management and onboarding.
[00:09:19] Out of stock customer experience.
[00:13:13] The packaging discussion.
[00:15:05] Top Amazon seller success.
Jamie Davidson is an entrepreneur who started his journey by selling iPhone accessories on Amazon. He had a passion for entrepreneurship and desired more control over his career. Jamie successfully transitioned from being an Amazon seller to becoming a vendor for brick and mortar retail stores. During this transition, he learned the importance of packaging for retail and the significance of knowing your product and margins. Jamie's broad achievements include building relationships with buyers and managing inventory in a completely different way. His ethos revolves around the belief that entrepreneurship provides individuals with the opportunity to shape their own careers and take control of their futures.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Asha, the founder of the successful cookware brand AvaCraft. Asha shares her journey of starting the brand and her frustration with big brand cookwares.
She also talks about the pinch-me moment of being recommended by Jessica Alba and the impact it had on her sales. The episode was recorded at Amazon's event in Seattle, Accelerate, and highlights the beautiful photography and glowing reviews of AvaCraft.
Tune in to hear Asha's inspiring story and her tips for standing apart in a competitive space.
Timestamps[00:01:44] Frustration with big brand cookwares.
[00:04:18] Design and functionality in cooking.
[00:09:30] Building customer loyalty.
[00:13:56] Finding the right manufacturer.
[00:19:10] Amazon Lending.
[00:21:15] Amazon Warehouse and Distribution.
[00:25:02] Innovative product and tough competition.
[00:29:03] Writing with passion and AI.
Asha is the guest speaker in this podcast episode. She is the founder of AvaCraft, a cookware brand recommended by Jessica Alba. Asha's achievements include having her cookware brand recommended by Jessica Alba and achieving success and recognition in building her brand.
She is known for her emphasis on quality, design, and customer service in her products, as well as her frustration with big brand cookware that inspired her to create her own brand.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, Joie Roberts and Jamie Davidson discuss the changes in selling on Amazon over the years. Joie shares how she has started putting more effort into her packaging design, inspired by the rise of unboxing videos on social media.
She emphasizes the importance of creating a beautiful and personalized unboxing experience for customers. Tune in to learn more about the evolving landscape of selling on Amazon.
Timestamps[00:01:10] Packaging design and customer experience.
[00:04:21] Slow unboxing experience.
[00:08:26] Going viral on social media.
[00:14:38] How long was your video?
[00:15:32] Providing a customer experience.
Jamie Davidson is a top Amazon seller known for their expertise in packaging design and customer experience. They have achieved great success in their career, with one of their videos going viral on social media and accumulating over 2 million views.
Jamie's credentials as a top Amazon seller further establish their authority in the field. Their ethos/philosophy revolves around the belief in the importance of packaging design and its ability to enhance the customer experience.
They also recognize the impact of social media on branding and marketing, showcasing their adaptability and understanding of current trends in the industry.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Kim Shanahan, the founder of Gifts Fulfilled.
Kim shares the inspirational story behind her brand and its mission to employ individuals with disabilities. She discusses the problem she saw in the world and how she came up with the idea for her company.
Kim also talks about the challenges faced by individuals with disabilities when it comes to employment. This episode highlights the importance of innovation and finding unique solutions to solve problems.
Timestamps[00:01:00] Mission to employ individuals with disabilities.
[00:06:29] Get Well gift baskets.
[00:08:21] Special needs employment success.
[00:12:48] Staying ahead of competition.
[00:17:00] Creating meaningful gifts.
[00:18:43] Company growth and employee ownership.
Guest BioKim Shanahan is the founder of the successful brand Gifts Fulfilled. Her achievements include creating products on Amazon that help create jobs for people with disabilities and having a goal to grow the company large enough to become employee-owned.
Her ethos/philosophy is to prioritize the mission and passion behind her business, believing that the mission should be the driving force and that authenticity is important. She advises starting with one's passion and letting the products follow.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, the Women of Amazon podcast, Joie Roberts dives into the intricacies of the A9 algorithm and how it determines the search results on Amazon.
She explains that the algorithm considers various factors, including relevance, when displaying products to customers. Joie provides insights on optimizing listings with relevant keywords in product titles, descriptions, backend keywords, and bullet points.
Tune in to learn how to dominate page one of Amazon and increase your chances of success.
Timestamps[00:00:50] Amazon's A9 algorithm.
[00:06:24] High quality images.
[00:09:04] Algorithm ranking on Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers podcast, Joie Roberts interviews Ben Robinson, an entrepreneur and co-founder of Keepmetrics.
They discuss the importance of bookkeeping for Amazon sellers and how it serves as the scoreboard of their business.
Ben shares essential tasks that sellers should do to improve their financial score and ultimately increase their bottom line.
They also touch on the discomfort around talking about money and the role of tax audits. Tune in to gain valuable insights on managing your finances as an Amazon seller.
Timestamps[00:01:17] The scoreboard of your business.
[00:05:53] Keeping Books Clean for Business Exit.
[00:06:39] Importance of bookkeeping in business.
[00:10:10] Accrual vs. cash basis.
[00:14:09] FIFO method of accounting.
[00:18:39] Treating inventory with respect.
[00:21:02] Understanding financial statements.
[00:24:07] Tax planning complexities.
[00:27:17] Tax and legal considerations.
[00:30:39] Not having a plan.
[00:34:03] Tax audits and preparation.
[00:38:03] Audits and tax deductions.
[00:41:05] Trusting specialists in e-commerce.
Ben, the guest speaker in this podcast episode, is the co-founder and CEO of bookkeepers.com.
He has helped thousands of Bookkeeping Professionals to start, grow and transform their practices into true businesses.
Ben used his background as a CPA for small businesses to formulate a blueprint that helps our profession deliver more value to our clients and earn more money.
Ben was an air-traffic controller in the Air Force before graduating from the University of Central Arkansas.
He proudly supports Bookkeeping Professionals around the globe through a partnership with Charity Water.
Ben lives in Atlanta and has three grown children, all who work with him.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, Joie Roberts explores the psychology behind being an Amazon seller and the challenges that come with it. She acknowledges the emotional roller coaster that sellers experience, from the highs of positive reviews and great sales to the lows of unexpected product returns and policy changes.
Joie shares her own experience with mismanaged inventory and the disappointment of failed product validation. She emphasizes the importance of embracing failure and learning from it, and encourages sellers to persevere through roadblocks and obstacles.
The key takeaway is that successful sellers differentiate themselves by not giving up when faced with challenges or lack of knowledge.
Timestamps
[00:02:25] Psychology and mindset of sellers.
[00:06:23] Resilience as an Amazon seller.
[00:09:21] Detaching emotionally from negative reviews.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, host Joie Roberts interviews Jenny Brainard, an Amazon seller who has achieved seven-figure success.
Jenny shares her journey and reveals the key shift she made to surpass the $10,000 per month mark. She emphasizes the importance of finding the right niche and products that she genuinely cared about.
Jenny also discusses her initial struggles with certain products and how she had to pivot to achieve her goals. Tune in to gain insights into selling on Amazon and reaching new levels of success.
Timestamps[00:01:22] Finding the right niche.
[00:04:47] Negative reviews and competition.
[00:09:10] Oral probiotics for children.
[00:15:18] Building a holistic product line.
[00:18:21] Rebranding and packaging strategy.
[00:23:20] Selling on Walmart and going global.
[00:26:07] Diversifying product line for growth.
[00:29:21] Maintaining positive reputation.
[00:33:09] Overcoming challenges in entrepreneurship.
Jenny, the guest speaker in this podcast episode, is a successful Amazon seller and a working mom. Her achievements include having her own business, finding success on Amazon, and being passionate about what she sells.
She emphasizes the importance of niche selection, researching patents, building a brand with quality, investing in high-end branding, diversifying sales channels for growth, prioritizing customer service, and seeking help with selling on Amazon.
Although her credentials are not mentioned, her broad achievements and ethos establish her as a knowledgeable and experienced entrepreneur in the e-commerce industry.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts explores the importance of packaging and design for Amazon products.
She shares her personal journey and how her perspective on packaging has evolved. Initially, Joie focused on ensuring the product arrived undamaged, but now she emphasizes the importance of creating a high-end, special experience for customers.
Tune in to learn how packaging can make a difference in attracting buyers and creating a positive impression.
[00:01:42] Perception of value through packaging.
[00:06:50] Capturing market share with branding.
[00:09:32] Packaging and perceived value.
[00:12:11] Well-packaged products and customer loyalty.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers: Women of Amazon podcast, host Joie Roberts interviews Lisa Mays, a successful Amazon FBA seller who turned her hobby into a seven-figure business.
Lisa shares her journey of building six Amazon brands and the inspiration behind her entrepreneurial venture. Joie also highlights the role of Tom, Lisa's husband, whose enthusiasm played a significant role in their business success. Tune in to learn more about Lisa's inspiring story and the secrets behind her Amazon empire.
[00:02:15] Inspired to venture into Amazon selling.
[00:07:44] Selling dirt on Amazon.
[00:08:29] Gardening and plant care
[00:13:30] Shipping and sourcing decisions.
[00:17:01] Personal relationships with suppliers.
[00:21:46] Amazon as a real business.
[00:26:30] Amazon influencing program.
[00:29:13] The influencer program.
[00:33:21] Social media and marketing.
[00:38:30] Starting a successful Amazon business.
Lisa Mays is a successful female Amazon seller who turned her hobby into a seven-figure business. She has built six Amazon brands and is an inspiration to others.
Lisa emphasizes the importance of mentorship for success and building relationships with suppliers. She highlights the transition from a hobby to a real business and the venture into influencer marketing.
Lisa advises staying ahead of the competition and adapting to changes. She encourages not getting discouraged and to keep going.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of Fearless Sellers, Joie Roberts and Lauren Petrullo discuss hidden tactics for driving external traffic to Amazon listings.
They highlight the power of Pinterest as a source of free traffic and how repurposing social media graphics can lead to an avalanche of traffic.
They emphasize the importance of consistent posting and leveraging keywords known to Amazon buyers and sellers.
Tune in to learn more about these secret strategies for boosting your Amazon sales.
[00:01:13] Hidden tactics for driving traffic.
[00:04:37] Google Business Profile updates.
[00:10:04] External traffic hat tips.
[00:11:11] Insights and gratitude.
Lauren Petrullo is the founder of Mongoose Media and is an expert in driving traffic. With a strong focus on the Amazon community, Lauren has achieved great success in her career and is highly regarded for her expertise in driving traffic.
Her credentials include running Mongoose Media and being recognized as a pro and expert in her field. Lauren's ethos/philosophy revolves around her love for the Amazon community and her dedication to helping businesses succeed by driving traffic.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the women of Amazon podcast, host Joie Roberts interviews Ritu Java, the co-founder and CEO of PPC Ninja, about the challenges of Amazon FBA advertising. They discuss the increasing number of ads on search results pages and product detail pages, highlighting the importance of standing out in a crowded marketplace. Ritu shares insights and strategies for successful Amazon advertising, emphasizing the need for a targeted approach to reach qualified leads. Tune in to learn more about navigating the competitive world of Amazon advertising.
[00:01:30] Amazon's Increasing Advertising Competition.
[00:05:29] Sponsored brand video ads.
[00:08:00] Missed keyword opportunities.
[00:12:57] Search query performance analysis.
[00:16:06] Data and leveraging its power.
[00:20:19] The abundance mentality.
[00:21:23] Stealing sales from competitors.
[00:25:09] Fixing a leaky conversion rate.
[00:28:32] Views remarketing and targeting.
[00:34:19] Understanding budgets and conversion rates.
[00:37:07] Organic and external traffic.
[00:40:05] Extend free trial for audience.
Guest Bio Ritu Java is an accomplished individual with a background in engineering. She is the co-founder and CEO of PPC Ninja, a company specializing in Amazon advertising. Ritu has achieved success in various areas, including winning Amazon hat contests and best speaker awards.
She is recognized as an expert in Amazon advertising and has a deep understanding of PPC strategies. Ritu's ethos/philosophy revolves around being available and helpful to others, investing in learning about PPC, and engaging with the community. She believes in the importance of learning the basics and asking for help when needed. Ritu values the caring and giving nature of the community and believes in sharing and learning from each other. In the podcast episode, Ritu discusses the challenges of Amazon advertising, emphasizing the increasing competition and the need to find unique ways to promote products without breaking the bank.
She highlights the importance of mastering PPC and utilizing video ads on Amazon. Ritu also emphasizes the significance of analyzing search query performance and utilizing data for success. She mentions that ASIN targeting can outperform the competition and advises tailoring strategies for the upper funnel.
Ritu recommends splitting auto campaigns into four and emphasizes the importance of investing in learning PPC deeply. Overall, Ritu Java is a highly accomplished individual in the field of Amazon advertising, with a strong ethos of helping others and continuous learning.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.CallAMZ.com
In this episode of the Fearless Sellers, the Women of Amazon podcast, Joie Roberts is joined by Jamie Davidson, a nine-figure seller and her business partner at AMZ Insiders.
They discuss the various ways to sell on Amazon, including retail arbitrage, online arbitrage, wholesale, drop shipping, and private label. Jamie explains the concept of private label and why he prefers this method of selling.
They also touch on other selling channels like KDP (Kindle Direct Publishing) and print on demand. Overall, they emphasize that there is no one-size-fits-all approach to selling on Amazon and that success can be achieved in various channels.
[00:01:45] Private label selling.
[00:03:42] Private label ownership.
[00:08:38] Selling wholesale on Amazon.
[00:12:07] Leveraging Amazon for big brands.
[00:14:40] Individual vs Professional Seller Accounts.
Jamie Davidson is a nine-figure seller and business partner at AMZ Insiders. He believes in the idea that there are different ways to sell on Amazon and each individual should decide which method is best for them. He is dedicated to sharing what has been successful for him and his business partner, while also acknowledging that other methods may be right for someone else.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, Joie Roberts interviews Norm Farrar, a marketing genius and serial entrepreneur. They discuss the importance of differentiation in the market and the power of networking.
The Amazon beard guy shares his experiences of starting out on the wrong side of the fence and how he turned his life around by hanging out with the right people. They also touch on the idea that marketing is all about building a network.
[00:02:29] Networking for Success.
[00:03:50] Partnership lessons for entrepreneurs.
[00:09:43] Perception of products.
[00:11:46] Product pricing strategies.
[00:15:33] Making money as an influencer.
[00:20:56] Shoppable Video Tips.
[00:23:46] Amazon Live explained.
[00:29:12] Perception and AI in Q3/Q4.
[00:31:35] Prompts and Training AI.
[00:35:12] Writing process using AI.
[00:38:57] Scalability and automation.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss the importance of building a strong brand on Amazon.
They explain how your brand identity serves as the bridge between your business and customers, allowing for emotional connections and long-term success.
Jamie highlights the advantage of owning your brand in the private label space and how it becomes a valuable asset when selling your business. Tune in to learn more about the power of branding on Amazon.
[00:01:21] Building your brand on Amazon.
[00:04:16] Be careful with brand names.
[00:07:46] Selling on Amazon issues.
[00:11:52] Consistency in brand identity.
[00:14:19] Understanding your customer base.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers, Joie Roberts interviews Chelsea Cohen, a successful Amazon seller and expert copywriter. They discuss the challenges of selling on Amazon and share stories of overcoming inventory concerns and coupon code mishaps.
Chelsea emphasizes the importance of effective copywriting in optimizing Amazon listings and shares her strategies for writing compelling product descriptions. Tune in to discover Chelsea's selling secrets and learn how to enhance your own Amazon business.
[00:01:23] Copywriting as a unique approach.
[00:04:01] Avoiding direct product comparisons.
[00:08:08] Selling on the skim.
[00:15:55] The toughest times.
[00:21:09] Partnering to solve problems.
[00:28:11] Inventory-minded marketing.
[00:30:01] Overordering and Groupon mishap.
[00:41:30] Recovering cash through resizing.
Chelsea Cohen is a seller on Amazon and an expert copywriter. She has been selling on Amazon for almost 10 years and has established herself as an authority in the field. With her company So Stocked, she solves inventory concerns for sellers on Amazon. Chelsea's broad achievements and expertise in copywriting have made her a trusted resource in the industry. Her ethos revolves around providing practical solutions and helping sellers succeed on Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of Fearless Sellers, hosts Joie Roberts and Jamie Davidson explore the world of masterminds, courses, and coaching programs. They discuss the various ways people can learn and improve, including books, YouTube videos, in-person events, and even talking to knowledgeable individuals. They also share their own experiences and perspectives on the pros and cons of different educational offerings. Tune in to gain insights on how to effectively learn and grow as an entrepreneur.
[00:00:29] Different forms of educational offerings.
[00:05:04] Taking a Book Writing Course.
[00:08:35] Coaching programs and individual guidance.
[00:11:49] Coaching programs and support.
[00:16:31] Buyer beware of "done for you" programs.
Jamie Davidson is a nine figure Amazon seller who has achieved great success in his career. He believes in the importance of diverse learning methods and has found value in coaching programs and masterminds for the support they provide. However, they also caution others to be careful when choosing coaching programs. Overall, Jamie Davidson's philosophy revolves around continuous learning and improvement as an entrepreneur.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers: Women of Amazon podcast, host Joie Roberts welcomes Izabella Hamilton, the creator of Rank Bell and a pioneer in the world of Amazon selling. Izabella reflects on her journey since 2014 and emphasizes the importance of helping others succeed in order to achieve personal success. She encourages entrepreneurs to focus on providing value and making others money, as this mindset will ultimately benefit themselves. Izabella also discusses the significance of failure and making mistakes as crucial aspects of personal and business growth. Tune in for an inspiring conversation with one of the industry's leading women in Amazon selling.
[00:03:11] You win or you learn.
[00:11:56] Finding the seller's perfect avatar.
[00:18:05] Deactivating Instagram and its impact.
[00:21:01] Curating social media for business.
[00:30:10] Centering and letting go of guilt.
[00:35:44] Women rising in the space.
[00:38:01] The misconception of fast business.
[00:46:30] What defines you.
Izabella Hamilton is a successful Amazon seller and entrepreneur, known for her creation and management of Rank Bell since 2014. She is an OG in the space of women and Amazon sellers, with a strong emphasis on continuous growth and learning from failures. Isabella believes in the revolutionary potential of NFT technology and the importance of finding the perfect avatar for sellers. She emphasizes the need for mindfulness in social media consumption and the value of personal growth. Isabella encourages individuals to be present, slow down, and be methodical in their approach. She embraces growth, value creation, and the joy of embracing life.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, hosts Joie Roberts and Jamie Davidson discuss the question that every successful Amazon seller gets asked: "Is now still a good time to sell on Amazon?" Jamie, who has been selling on Amazon for over a decade, and Joie, who recently built a successful brand, share their insights on why they believe it is an exciting time to be selling on Amazon. They discuss the potential for growth and opportunities for sellers in 2023 and beyond. Tune in to learn why they think Amazon is not saturated and why now is a great time to start or expand your Amazon business.
[00:02:12] Is Amazon too saturated?
[00:05:50] Building a career in the Amazon space.
[00:09:31] Is it a good time to sell on Amazon?
[00:13:28] Having a physical product.
[00:16:00] Deferred gratification
[00:18:23] Selling on Amazon tips.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Rob Stanley, the man behind the money suit and the face of Getita. Rob shares his journey as an OG in the Amazon and e-commerce selling space, starting from his early days selling on eBay in 1998. He talks about his experience with taking apart Palm Pilots and providing instructions through photos and later transitioning to video. Rob's YouTube channel gained millions of followers, driving significant sales, and supporting many families. Tune in to hear more about Rob's fascinating journey in the world of online selling.
[00:01:09] Selling palm pilot parts.
[00:03:15] Evolution of e-commerce platforms.
[00:06:39] YouTube as a lead generation.
[00:10:35] Pivoting and staying successful.
[00:13:14] The Canton Fair
[00:17:48] Selling a YouTube channel.
[00:19:04] SEO tips for Amazon brand owners.
[00:24:10] SEO and YouTube optimization.
[00:26:51] YouTube and Google integration.
[00:29:38] Starting a new job.
[00:32:48] Breaking news on Docmaster Pro.
[00:35:29] YouTube channel and content creation.
Rob Stanley is a prominent figure in the YouTube and e-commerce selling space. He has built a successful YouTube channel with millions of followers and was able to sell it. At its peak, the YouTube channel was generating $100,000 in monthly sales. Rob's philosophy in this field is to encourage others to utilize the content they already have and start a YouTube channel today, without the need for expensive equipment. His achievements and credentials in this space make him a respected authority and a valuable resource for those looking to succeed in YouTube and e-commerce selling.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of The Fearless Sellers, Joie Roberts, and Jamie Davidson discuss the importance of Amazon's SEO and keyword research for boosting sales. They explain how Amazon functions as the world's largest search engine for physical products, emphasizing the significance of relevant keywords in product rankings. They highlight the importance of understanding how customers search for products on Amazon and how to optimize search terms to drive sales. Tune in to gain valuable insights into Amazon's algorithm and how it can benefit your business.
[00:00:43] Amazon's SEO and keyword research.
[00:05:08] Keyword research tools.
[00:09:51] Brand analytics and keyword research.
[00:12:59] Utilizing off-Amazon traffic.
[00:14:52] Staying ahead of the Amazon algorithm.
Jamie is a nine-figure seller in the Amazon space and is recognized as a legend in the industry. He is known for staying ahead of the trends and understanding how to get ahead of the Amazon algorithm. His expertise and ethos in the Amazon space is highly regarded.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Isabella Ritz, founder of Ritz Momentum, about creating effective product listings on Amazon. Ritz emphasizes the importance of using bullet points to convey information about products, particularly for items with higher price points. She also shares her personal story and the role of positive energy in achieving success.
[00:00:30] Creating effective bullet points.
[00:08:21] Competitor analysis and strategy.
[00:13:30] Fixing marketing on Amazon.
[00:17:35] Creating ABC content.
[00:20:16] Influencer marketing on Amazon.
[00:25:48] Knowing when to stop selling.
[00:32:54] Quick fixes vs. full view.
[00:36:45] A/B testing on Amazon.
[00:40:20] Selling on Amazon strategy.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply?sl=fp
Summary In this episode of the Fearless Sellers podcast, Joie Roberts shares four tips for staying in business during a bad economy.
The first tip is to evaluate your marketing and messaging strategies and adjust them to resonate with your customers' fears and needs.
She gives an example of a kitchen brand shifting their messaging to focus on budget-friendly meals and offers ideas like starting a blog series or social media campaign.
Joie also emphasizes the importance of connecting with your audience through platforms like social media and blogging.
Tune in to learn more about how to navigate tough economic times as a business owner.
Timestamps [00:02:13] Be a good listener.
[00:07:25] Building partnerships and collaborations.
[00:08:39] Collecting customer details soon.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Justin Cobb, the CEO, and founder of Carbon 6, known as the SaaS aggregator in the Amazon selling space. They discuss the importance of driving your business and finding efficiencies to create a successful exit. Justin shares his background and how his drive to think big comes from facing challenges and growing up in a small town. Tune in to be inspired to think bigger in your own entrepreneurial journey.
[00:01:30] Thinking bigger and finding inspiration.
[00:07:03] Demystifying Amazon's success.
[00:11:09] Efficiency in product modification.
[00:15:06] Ownership mentality and success.
[00:26:03] The importance of fear.
[00:32:10] Sports-minded coupon sales job.
[00:36:00] Thinking bigger and building businesses.
[00:42:06] Charity fundraising and giving back.
[00:46:38] Living life without regrets.
Justin Cobb is the CEO and founder of Carbon 6, a SaaS aggregator in the Amazon selling space. He has achieved success by continuously driving his business and finding efficiencies to create a successful exit strategy. Justin's philosophy revolves around thinking big, which is influenced by his childhood experiences and the mentors who encouraged him to take risks.
To learn more about Justin's company Carbon 6 and their services, visit www.carbon6.io.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts discusses the reasons why selling "Me Too" products on Amazon is not a good idea. "Me Too" products are replicas or imitations of successful products already on the market. Joie explains that while these products may seem like an easy way to make money, they lack innovation and value. Instead, she offers five innovative ways to improve and differentiate any product, allowing sellers to stand out and dominate the marketplace. Tune in to learn how to be a successful Amazon seller without resorting to "Me Too" products.
For valuable insights and resources to boost your Amazon business, visit www.amzproductspotter.com. This website provides powerful tools for product research, helping you discover untapped opportunities and find unique product ideas.
[00:00:53] Me Too products gaining popularity.
[00:05:56] Modifying an existing product.
[00:09:13] Creating an app for products.
[00:12:26] Fearless Sellers, the Women of Amazon.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply?sl=fp
In this episode of the Fearless Sellers, Joie Roberts interviews Gracey Ryback, a successful Amazon influencer with over one million followers on TikTok. Gracey shares her experience of having her TikTok account banned and the emotional toll it took on her.
They then dive into a discussion about the Amazon influencer program, explaining how it is a part of the original Amazon associates program and how it has evolved with the rise of social media.
Tune in to learn more about Gracey's journey and the ins and outs of the Amazon influencer program.
[00:05:05] Benefits of influencer marketing.
[00:08:24] Working with micro influencers.
[00:11:46] Finding influencers on social media.
[00:15:44] Media kits and sponsorship packages.
[00:19:13] Paying taxes on free products.
[00:23:09] Commission-based influencer deals.
[00:26:11] Brand ambassadors and influencers.
[00:31:49] TikTok as a consumer.
[00:35:13] Helping friends become influencers.
[00:37:44] Insurance for your Instagram.
[00:41:01] Amazon influencer program rules.
Gracey Ryback is a successful influencer on TikTok with over one million followers. She is part of the Amazon influencer program and has made a significant impact on the Amazon influencer world.
Gracey's philosophy is centered around the benefits of influencer marketing for Amazon sellers, the importance of finding influencers on social media, the challenges of content creation, the need for consistency in influencer marketing, the tiered levels offered by Amazon Live, the transition from creator to influencer, the necessity of social media insurance, and the importance of taking risks and embracing learning.
For more money-saving inspiration, check out her TikTok account: https://www.tiktok.com/@dealcheats. They share incredible deals and discounts that you won't want to miss!
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp
Saving Money on Amazon Fulfillment Fees: Tips and Tricks
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply?sl=fp
In this episode of Fearless Sellers, host Joie Roberts is joined by guest Chelsea Cohen to discuss how Amazon sellers can save money on fulfillment fees and resizing. They dive into the importance of inventory management and how the size of your products can impact your success as a seller.
Chelsea shares specific examples of packaging strategies that can help reduce fees, including vacuum sealing and different packaging options.
They also highlight the importance of accessing the fee preview report in Seller Central to understand the current fees and dimensions associated with your products.
Tune in for valuable tips on optimizing your fulfillment process and saving money as an Amazon seller.
[00:02:25] Requesting remeasurement for savings.
[00:05:09] Reducing fulfillment fees.
[00:09:10] Aged inventory surcharge.
[00:12:03] This packaging tip will provide you more added profit than just about anything
Chelsea Cohen is a successful entrepreneur and inventor. She has made a name for herself in the world of e-commerce by selling on Amazon and inventing SoStock, a platform designed to help people manage their inventory acquired by Carbon6.
Chelsea has been actively involved in the industry since 2014 and has achieved great success with her innovative solutions.
Her dedication to helping others and her passion for entrepreneurship have established her as a respected figure in the field. Through her career, achievements, and credentials, Chelsea Cohen has proven herself to be a true leader and an inspiration to aspiring entrepreneurs.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of the Fearless Sellers podcast, host Joie Roberts speaks with Nathan Hirsch, founder of EcomBalance, about the importance of bookkeeping and tracking profits and losses in Amazon businesses. Nathan shares his experience of selling $25 million on Amazon from 2008 to 2015 and emphasizes the significance of focusing on the unsexy parts of business, such as hiring and bookkeeping. He also mentions the struggles entrepreneurs face in reading balance sheets and cash flow reports.
[00:01:20] Importance of bookkeeping.
[00:03:40] E-commerce bookkeeping is hard.
[00:06:51] Selling clothes on Amazon.
[00:07:03] Financial transparency in business.
[00:10:43] Outsourcing finance for businesses.
[00:14:09] E-commerce baby product business.
[00:18:13] Finding Virtual Assistants.
[00:23:32] Starting Outsource School.
[00:26:57] VA hiring process.
[00:28:03] Bookkeeping for e-commerce sellers.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss the importance of artificial intelligence (AI) in e-commerce businesses, particularly for those looking to sell or exit their business. They emphasize the need to stay on top of AI and industry trends, and how it can increase the valuation of your business. The hosts clarify that while the term AI can mean different things to different people, they will focus on how it applies specifically to Amazon and e-commerce. They also note that while the concept of AI has been around for years, it has become increasingly prevalent and real in recent times.
[00:01:15] The role of AI in e-commerce.
[00:03:56] AI and brand valuation.
[00:08:00] AI technology impacting every industry.
[00:11:51] Importance of investing in AI.
[00:14:39] Selling your business faster.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.amzinsiders.org/apply?sl=fp
Special Offer for Listeners: Visit https://ecomsummit.com/home?am_id=joie595 and use the code JOIE100OFF to receive a special discount when you sign up.
In this episode of the Fearless Sellers podcast, Joie Roberts and Jamie Davidson discuss the upcoming Ecom Summit event in Chicago. They dive into the workshop-style learning opportunities that set this event apart, emphasizing the chance to work closely with mentors and make real progress in building your own Amazon business. Joie and Jamie will be presenters at the event, and they express their excitement about engaging with participants and sharing their expertise. They also mention the high caliber of speakers who will contribute to this immersive workshop format. To learn more about the Ecom Summit and its exciting offerings for Amazon sellers, tune in now!
[00:01:21] Workshop-style learning opportunities.
[00:04:33] A really cool event.
Contact Joie on Instagram: @JoieRoberts.official
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Cassandra Craven, the face of Helium 10 and the first woman to represent the brand. They discuss the power of real-time video content on platforms like Instagram and TikTok, and offer tips for introverted Amazon brand owners who may struggle with social media. They also discuss the challenges of being an introvert in extrovert roles like television, film, and advertising.
[00:03:21] Tips for introverted Amazon sellers.
[00:07:55] Social media plan importance.
[00:14:23] Building community for brands.
[00:17:38] Going viral on TikTok.
[00:20:26] Algorithm hacks for Instagram.
[00:23:29] Embracing Social Media for Brands.
[00:29:50] Growing a community.
[00:30:29] Authenticity in e-commerce communities.
[00:43:44] Developing a content calendar.
[00:48:29] Canva and AI.
[00:55:32] Taking social media seriously.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts and business partner Jamie Davidson discuss the latest trends in AI tools for sellers on Amazon. They highlight the importance of staying on top of the latest developments in AI, while also acknowledging the challenge of finding the right tools that are truly helpful. Davidson shares insights from his experience running an AI mastermind group, and emphasizes the need to prioritize productivity and efficiency when evaluating new tools. Overall, the episode offers valuable advice for Amazon sellers looking to leverage AI technology to grow their businesses.
[00:02:50] Using AI for copywriting.
[00:04:31] Writing a book with AI.
[00:08:11] AI PRM Chrome extension.
[00:10:39] Grocery shopping alternatives.
[00:13:55] AI automatically cuts long content.
[00:17:06] AI trends and updates.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Jamie Davidson on how to build your business to get the most money from your sale.
They discuss the importance of risk mitigation and profitability margins in attracting investors, and Jamie emphasizes the need to focus on the quality of your business rather than macroeconomic factors when considering selling.
They also touch on the common mistake of waiting too long to set goals for selling your business.
[00:01:11] Is now a good time to even sell a business?
[00:03:51] Selling on Amazon.
[00:07:35] Business valuation and preparation.
[00:10:44] Profitable business models.
[00:14:13] Who buys a business?
[00:19:59] Buying a profitable business.
[00:23:37] Preparing to sell a business.
[00:24:44] Keeping businesses separate financially.
[00:28:24] Amazon Business Strategies.
[00:32:56] Ways to get higher multiples.
[00:35:52] Partnering with other sellers.
[00:38:58] Running a compliant business.
[00:43:16] Achieving a premium exit.
Jamie Davidson is a business consultant with a financial background and experience operating businesses. He helps businesses plan for and execute successful exits, and has helped several businesses achieve premium exits. He also has a unique perspective from his time in the investor community with private equity companies, and has helped educate others on the opportunity to sell their businesses.
Contact Jamie on Instagram @JamieDavidson.official
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie, Jamie and team at www.AMZInsiders.org/apply
Interested in building your own Amazon FBA business in partnership with 7 and 8-figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Cassandra Craven, the social media manager of Helium 10. They discuss five tips that Amazon brand owners and any brand owner can take action on today.
One of the tips they discuss is the importance of having a content calendar to plot out what you are posting, when you are posting it, where you're posting it, and why you're posting it.
They also suggest using themed days like Motivation Mondays and Fearless Fridays to help generate content ideas. Overall, this episode provides valuable insights and practical tips for anyone looking to improve their social media presence.
[00:01:08] Content Calendar Tips.
[00:05:50] Impressions as North Star.
[00:07:50] Canva and Tweet Hacks.
[00:10:49] Short form video content.
[00:13:39] Impact of social media on business.
Contact Joie on Instagram: @JoieRoberts.official https://www.instagram.com/joieroberts.official/
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.AMZInsiders.org/apply
AmazonFBA #WomenofAmazon #Entrepreneur
Interested in building your own Amazon business in partnership with 7 and 8-figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of the Fearless Sellers podcast, host Joey Roberts interviews Daniel Rafael, a top 1% Amazon seller and CEO of The Lion Group. Daniel shares his experience of dropping out of high school and finding success in selling products online. He also explains how his company helps accelerate brands on Amazon by identifying potential and utilizing their experiences, knowledge, and manpower. They discuss the frustrations of competing with other sellers and the importance of standing out in a crowded marketplace.
[00:01:57] Accelerating Brands on Amazon.
[00:04:01] Black Friday shopping tactics.
[00:07:49] Hiring great people.
[00:12:12] Reselling as a path.
[00:15:06] Social media and content ownership.
[00:18:49] Resellers and vendor agreements.
[00:23:13] Reselling margins are low.
[00:26:17] Resolving Amazon seller disputes.
[00:30:34] Finding fulfillment beyond success.
[00:37:36] Resellers working with brands.
[00:38:30] Pivoting in business.
Amazon, top 1% seller, CEO, lion group, brands.,Hollister, Nautica, negotiate, U-Haul, Israel, outlet malls, Black Friday, retail stores, Amazon, sourcing capabilities, big brands.,Amazon business, luxury product, higher cost items, marketing, Callaway Golf.,confidence, creativity, trust, communication, self-improvement, communication, reselling, retail arbitrage, college path, credit card, reselling, private label, competition, brands, market gaps, resellers, brands, Amazon, exclusivity, vendor agreements.,wholesale account, commission, vendor agreement, resellers, Amazon,Amazon, reselling, private label, margins, advice, personality, risks, private label, legal, approach, selling on Amazon, fearless approach, inventory, private label brand, lessons learned, fearlessness, quitting, rough childhood, business, thought process, taught.,climb the ladder, present, Amazon community, addicted to work, making money, mentor, sales, obsession, notifications, balance, reselling, legal, advice, brand partner, pivot
Daniel Rafael is the CEO of the Lion Group, a top 1% Amazon seller known for helping brands grow beyond eight figures. He dropped out of high school and found his own path selling products online. He has personal life experiences that have taught him valuable lessons and helped her become successful in the industry. Daniel's company, the Lion Group, identifies and assists brands with unrealized potential on Amazon, and has sold millions of dollars worth of goods on Black Friday. She believes in hiring great people through trust, protecting brands on Amazon, and pivoting and adapting to grow. Daniel approaches business with presence, sets targets for brand partnerships, and pursues prizes with fearlessness.
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
"Finding Winning Products to Sell on Amazon" Intro CTA Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers? If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply In this episode of Fearless Sellers, the Women of Amazon podcast, Joie Roberts and Jamie Davidson discuss finding a product to sell on Amazon. They address the common misconception that one needs to have a product before selling on Amazon and share their favorite tool, Helium 10, to find products based on data rather than emotions. Joie emphasizes the importance of doing research and finding winning products, which she learned from her experience of creating a product without any research that did not sell well. [00:01:06] Finding winning products. [00:03:49] Amazon as a search engine. [00:08:06] Valuable insights from reviews. [00:11:22] Sourcing from diverse countries. [00:14:45] Product selection challenge for free. Amazon, selling, products, research, and private labels,Amazon, product research, data, product sourcing, keywords.,validated, product improvement, unique selling propositions, competitive advantage, bundling.,reviews, AI tools, competitor, product, market place, unique selling proposition, source, China, suppliers, North America, product research, winning product, entrepreneur, product validation, calculated risk.,product selection, challenge, Amazon, strategy selling session, fearless. Contact Joie on Instagram: @JoieeRoberts.official Interested in learning how to build your own Amazon business from the leaders in the Amazon industry? Book your free consultation with Joie and team at www.AMZInsiders.org/ apply
Interested in building your own Amazon business in partnership with 7 and 8
figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie
Roberts interviews Kate Ames, a successful Amazon seller in the office
supplies category. Kate shares her journey of pivoting from a party supplies
brand to office supplies during the COVID-19 pandemic, and how she
balances homeschooling her three children with running multiple brands on
Amazon and other platforms. Listeners will gain insights into the importance
of having a vision behind your brand and the benefits of calculated risk-taking in the world of e-commerce.
[02:11] Pivoting during COVID.
[00:05:25] Creating premium, unique products.
[00:08:04] Private labeling egg cartons.
[00:15:10] Batching and productivity.
[00:17:17] Time Management for Busy Moms.
[00:23:03] Private label brand growth.
[00:27:31] Amazon sellers as a team.
[00:29:45] Prioritizing health in business.
[00:33:34] Selling on Etsy.
[00:36:29] Finding suppliers on Etsy.
[00:41:22] Revenue and Operation Goals.
Amazon, podcast, selling, office supplies, COVID, customers, COVID,
packaging supplies, brand, pivot.,egg cartons, FBA, packaging supplies,
organization, marketing, competition, egg cartons, reseller, private label,
retail arbitrage, private label, lawyer, homeschooling, business,
batching, batching, women, business, focus, notifications, product research, notifications, social media, boundaries, Essentialism, distractions, business, focus, freedom, Amazon podcast, exponential growth, new products, confidence, learning, Amazon sellers, Amazon selling coach, FBM, business, lifestyle, health.,health, quality of life, a blessing in disguise, growth, competitors., Etsy, sales, Amazon, physical products, supplier, communications, Etsy, suppliers, Pinterest, trends, strengths, inventory, coaching, revenue goal, streamlining operations, trust, brand, selling, Amazon, podcast
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the
leaders in the Amazon industry?
Book your free consultation with Joie and the team at www.AMZInsiders.org/apply
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.AMZInsiders.org/apply
In this episode of Fearless Sellers, Joie Roberts shares her tips and tricks for staying productive as a mom, business owner, Amazon seller, and podcast host.
She starts by introducing the 80-20 rule, which involves identifying the key tasks that contribute to the most valuable part of your business and personal life, and focusing on them.
Joie also shares some personal life hacks, such as outsourcing grocery shopping and utilizing delivery services.
Tune in to learn more about staying productive and achieving your goals.
[00:00:45] Practice the 80-20 rule.
[00:04:17] Productivity hacks for parents.
[00:08:32] Blocking time for productivity.
[00:12:44] Productivity tips for business.
Amazon, fearless
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
Apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here: www.AMZInsiders.org/apply
Book a call with Joie and team here: www.AMZInsiders.org/apply
In this episode of Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Alina Vlaic, founder of AZ Rank and expert in launching products successfully on Amazon.
Vlaic shares her advice on how to populate the related video section of your product detail page with your own videos when launching a product, as opposed to having it filled with videos from competitors. She emphasizes the importance of a successful product launch, which is more difficult now than in previous years, and offers insights on how to achieve it.
Timestamps
[00:01:48] Importance of Successful Launch. [00:04:54] Keyword search vs. conversion rate. [00:09:04] Influencers vs. Press.
[00:12:35] Press X's pay structure.
[00:17:17] Failed product launches. [00:21:36] Entrepreneurship and resilience. [00:29:02] Wal-Mart's potential for success. [00:31:29] Amazon Q&A and Related Videos.
[00:34:12] Using Amazon's video section.
Keywords
Fearless Sellers, Women of Amazon, launch, product, successful launch.,data, estimation, tests, ASIN, conversion rate,conversion rate, sales, Amazon, ranking, PPC,Goli brand, apple cider vinegar, publications, domain authority, Google, influencers, budgets, industrial and scientific, toilet paper, Kardashians, product, time, patience, Press X, article, powerful publications, performance, TikTok, viral.,Press X, pay structure, CPC model, earned media, Romania.,Amazon, wholesale model, FBM, private label, niche., AZRank, influencers, Instagram, launch, failed product.,private label brands, Amazon, Wal-Mart, eBay, Etsy,Wal-Mart, Amazon, selling, products, success,Wal-Mart, inventory, re-ranking, passion brand, content.,Amazon, seller, video, product detail page, competition.,Amazon, Tik TOK, video, conversion, fearless sellers.
Contact Alina Vlaic on Instagram: https://www.instagram.com/alinavlaic/
Contact Joie Roberts on Instagram: @JoieRoberts.official at https://www.instagram.com/joieroberts.official/
Apply for our One-on-One Amazon Coaching Program: www.AMZInsiders.org/apply
Are you interested in becoming our next success story? Apply for your free strategy session: www.AMZInsiders.org/applyIn this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Daniel Rafael, CEO of the Lion Group, about the love-hate relationship between big brands and Amazon. Rafael discusses working with top brands such as Steve Madden, and Brown and Haley and explains how Amazon's rapid growth can create challenges for big brands. The discussion delves into the issues of resellers and the unique challenges that big brands face on Amazon.
Timestamps[00:03:23] Love-Hate Relationship with Brands.
[00:04:16] Brand hate towards Amazon.
[00:07:22] Brands struggling with reselling.
[00:11:13] Amazon's impact on brands.
[00:14:53] Selling on Amazon strategy.
Amazon seller, big brands, resellers, growth, map pricing.,Amazon, Birkenstock, resellers, pricing, sales agreement.,Amazon, searches, web, Birkenstock, competitors.,brand, control, Amazon, reselling, legal,brick and mortar, Amazon, direct to consumer, private label brands, reselling,Amazon sellers, daily lives, money, expensive, Fearless.
Daniel Rafael is a top 1% Amazon seller and CEO of the Lion Group. He has worked with many big brands. His philosophy or ethos is that brands should not ignore resellers and should instead find a way to live in peace and harmony with them, while also rising above the unique challenges faced by brick and mortar stores. He believes that brands should not simply become direct-to-consumer only, as Amazon is a major marketplace where many searches begin. Education and a kind, unconditional approach are key in dealing with resellers.
Contact Daniel Rafael on LinkedIn
Contact Joie Roberts on Instagram @JoieRoberts.official https://www.instagram.com/joieroberts.official/
Are you looking for help to start a new brand on Amazon or scale your existing brand? If so, book a call to learn more how we can help you get started.
www.AMZInsiders.org/apply
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If so, book your Free Strategy Call to apply to see if Joie and team can help at www.AMZInsiders.org/apply
SummaryIn this episode of Fearless Sellers, Joie Roberts interviews Amazon seller Amanda Balcazar, who has been selling products on Amazon with her husband John for over 17 years. Amanda shares insights on how they mastered the mundane and stayed committed to their business despite the challenges and temptations of shiny objects. The conversation also covers the evolution of their business partnership and marriage, their secret to staying committed to each other, and the importance of adapting to a constantly changing market.
Timestamps[00:01:29] Business partnership secrets.
[00:03:41] Flipping books for profit.
[00:07:15] Flipping books for profit.
[00:12:23] Solving challenging problems in business.
[00:14:43] Essentialism during COVID.
[00:18:39] COVID and brand opportunities.
[00:21:36] Scaling a Business.
[00:25:11] Analyzing time and offloading.
[00:28:20] Connecting with Others in Business.
[00:31:40] Building a business community.
[00:36:03] Getting a warehouse.
[00:37:43] Warehouse Operations and Hiring.
[00:41:22] Selling your business.
[00:45:38] Selling on Amazon.
KeywordsAmazon seller, business partnership, marriage, staying power, evolution.,business partners, married, success, respect, flipping books,business, adventure, relationship, mortgage, house,Michigan, importing, books, private label, dog stuff.,rescues, product, wholesale, persistence, pets,brand, growth, expansion, COVID, Essentialism,boring, mundane, COVID, principles, learning.,COVID, brand, outdoor product, story, intentional.,team, business, exit, growth, outsourcing,fail, hats, business operations, S.O.P., outsourcing.,coaching, learning, investing, connections, Amazon community,staying power, learning, Amazon, e-commerce, connect with people,lambos, Amazon community, e-commerce, marketing events, connecting with people.,mentor, outside perspective, business executive, party, warehouse,warehouse, growth, inventory management, employees, systems and processes,inventory, hire, systematizing, warehouse operations, full time,transition, growth period, sell, business, exit,building a business, exit strategy, built to sell, Amazon selling, growth opportunities.,fearless sellers, coupon code, next event, women of Amazon, stay Fearless
Connect with Joie on Instagram at: https://www.instagram.com/joieroberts.official/
Connect with Amanda on Instagram at: https://www.instagram.com/amanda.balcazar/
Book your Free Strategy Call with Joie and Team at: www.AMZInsiders.org/apply
Are you interested in learning the latest strategies to go from $0 to $1 million or scale your existing brand? Book a free strategy call at www.AMZInsiders.org/apply
In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss advanced strategies for scaling your Amazon business, with a focus on forecasting. Jamie, a top 100 seller on Amazon with over $100 million in sales, emphasizes the importance of viewing forecasting beyond just the aspect of an Amazon business, and draws on his experience as a former Home Depot store manager to provide insights on inventory management. By understanding the nuances of forecasting, Amazon sellers can better manage their physical product and avoid any potential pitfalls.
[00:01:00] Forecasting for Amazon business.
[00:04:09] Forecasting and inventory management.
[00:09:24] Expanding to international markets.
[00:11:14] International Expansion Opportunities.
[00:14:53] Scaling your business strategies.
forecasting, Amazon business, inventory management, turns, long term storage fees,inventory, capital, forecasting, sales rate, Amazon,inventory management, forecasting, Q4, automated inventory management tools, relationships with suppliers,expansion, international markets, retail, sales, advice,buyer, opportunity, exit, markets, expansion,inventory management, forecasting, international markets, retail, Walmart
Jamie Davidson is a top 100 seller on Amazon who has sold over $100 million worth of products and has a massive warehouse. He is the business partner of the podcast host at AMC Insiders. Davidson's philosophy is focused on maximizing profits through strategic market testing and fearlessly selling on Amazon, with a priority on the North American market.
Connect with Joie on Instagram https://www.instagram.com/joieroberts.official/
Join our Free Fearless Sellers Newsletter for the latest Amazon FBA tips and strategies at www.FearlessSellers.com
Are you interested in learning the latest strategies to go from $0 to $1 million or scale your existing brand? Book a free strategy call at www.AMZInsiders.org/apply
Are you interested in learning how to get started or growing your Amazon business?
Apply for your FREE strategy session with Joie and team today: www.AMZInsiders.org/apply
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Melissa Burdick, former Amazon employee turned co-founder and president of Pacvue, a software company focused on helping brands succeed on Amazon. Burdick shares her experiences working at Amazon from 2005 onwards, as well as her insights on the growth of the platform and the development of Amazon PPC tools. The conversation explores the evolving landscape of Amazon for sellers and the challenges and opportunities that come with it.
[00:02:45] Amazon's growth period stories.
[00:07:05] Designing for online sales.
[00:07:48] Nimble e-commerce sellers.
[00:11:38] Amazon's API and PPC.
[00:17:44] Quick iterative feedback process.
[00:19:33] Partnership boundaries.
[00:23:35] Starting a successful business.
[00:27:07] Advertising self-service programs.
[00:31:30] Recruiting passionate team members.
[00:36:10] Breast cancer diagnosis and treatment.
[00:39:23] Partnership with Assembly.
[00:44:21] Leveraging strengths in integration.
[00:47:40] Scaling company culture.
[00:50:31] Hitting success after failure.
Melissa Burdick is a former Amazon employee and the co-founder and president of Pacvue, a software company. She believes that tools are essential for success and that partner relationships are key to success. Melissa also values hiring passionate people and leveraging strengths to succeed. She encourages others to stay motivated and fearless in pursuing their goals.
Connect with Melissa on LinkedIn: https://www.linkedin.com/in/melissaburdick/
Connect with Pacvue: https://www.pacvue.com
Connect with Helium 10: www.AMZProductSpotter.com
Connect with Joie Roberts on Instagram: https://www.instagram.com/joieroberts.official/
Are you interested in learning how to get started or growing your Amazon business?
Book your FREE strategy session with Joie and team today:
www.AMZInsiders.org/apply
Interested in a free strategy session to start or grow your own Amazon brand?
Book a call with Joie, Jamie and team here: www.amzfearless.com
In this episode of Fearless Sellers, Joie Roberts and Jamie Davidson discuss five tips for building community around your brand. The first tip they mention is the importance of partnerships.
They specifically highlight their own partnership with Helium 10, which goes beyond just using each other's tools.
The hosts emphasize the benefit of connecting with other brands and working together to build a community.
[00:02:39] In-person events for sellers.
[00:03:40] Attending Amazon Events.
[00:08:46] Collaboration over competition.
[00:12:33] Leading with value.
[00:14:25] Partnership and providing value.
Connect with Joie and Jamie on Instagram
https://www.instagram.com/joieroberts.official/
https://www.instagram.com/jamiedavidson.official/
Interested in a free strategy session to start or grow your own Amazon brand?
Book a call with Joie, Jamie and team here: www.amzfearless.com
Fearless Sellers, Women of Amazon, Joie Roberts, Jamie Davidson, AMZ Insiders, Helium 10, coaching community, trainings, podcast, e-commerce, online, in-person event, Amazon, Prosper, SellerCon, Austin, training program, execute, implement, women's health brand, fertility products, Brain Stuff, email marketing, Shawn Hart, networking, YouTube videos, PPC, algorithm, social media, competition, industry, BDSS, Dima, NDA, non-compete, product line, aggregators, brand name, seven figure seller, eight figure seller, partnership, table, community, value, digital marketing, imposter syndrome, experts, business, brand, , Google, LadyBoss, Albuquerque, amzfearless.com.
Are you interested in getting started selling on Amazon and joining a community of like-minded entrepreneurs?
Book your no-cost Fearless Sellers Strategy: www.AMZInsiders.org/apply
Building and Selling Million-Dollar Amazon FBA Brands with Melissa Vong.
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Melissa Vong, a successful serial entrepreneur who has built and sold multiple Amazon FBA brands. Melissa shares her experience and tips on how to build a million-dollar business, discussing her first brand, Namskara, a botanical skincare company.
Joie and Melissa also tackle the topic of selling supplements on Amazon and the challenges that come with it. Melissa's success in these ventures is attributed to tackling underserved niches and having a clear end goal. Listeners can gain insights on building a successful brand on Amazon and thriving in the competitive e-commerce industry.
[00:01:29] Natural Skincare on Amazon.
[00:03:45] Organic Certification for Products.
[00:09:47] Selling supplements on Amazon.
[00:10:45] Un-gating process for Amazon.
[00:14:53] Selling hemp products.
[00:17:35] Selling in Canada.
[00:22:52] Three ways to make money.
[00:26:46] Legacy skincare brand.
[00:28:56] Winning the Amazon algorithm.
[00:32:13] Entrepreneurial Ideas and Branding.
[00:36:23] Launching new brands.
[00:39:04] Moving to a new building.
AmazonFBA #SellonAmazon #Ecommerce
Connect with Joie Roberts on Instagram @JoieRoberts.official
Book a free strategy session with Joie and team => www.AMZInsiders.org/apply
Are you interested in getting started on Amazon or want to learn how to sky rocket your existing brand?
Book You Free Strategy Session
Amazon #AmazonFBA #SellonAmazon
In this episode of 15 minutes of Fearless, Joie Roberts is joined by Lauren Petrullo to discuss the latest updates in social commerce and how various platforms have partnered with Amazon selling to enhance the shopping experience.
The podcast focuses on social commerce, which is the intersection of social media and commerce interactions.
Key Takeaways:
The podcast discusses how TikTok, Pinterest, and Meta are all coming to stake their claim on what's happening with social commerce.
The recent announcement of a new Pinterest partnership with Amazon that allows users to shop directly on Amazon through Pinterest.
Pinterest is a highly engaging platform with over 463 million monthly visitors and is an important platform for Amazon sellers to optimize their presence.
There are recent changes to Facebook and Instagram's social commerce policies, including the requirement to enable checkout to be able to tag products, and the waiving of commissions for over a year.
Meta has announced that by April 2024, users who haven't enabled checkout will no longer have social commerce access.
The hosts emphasize the importance of considering each social media platform separately and creating strategies accordingly.
Amazon sellers are advised to create a business Pinterest account, repurpose posts already posted everywhere else and bring them to Pinterest, and optimize their Pinterest account to take advantage of the new development.
Conclusion:
This episode of 15 minutes of Fearless provides insights into the latest updates in social commerce and how Amazon sellers can take advantage of the new partnership between Pinterest and Amazon.
Check our Lauren Petrullo's company at https://mongoosemedia.us/
Follow and message Joie on IG at https://www.instagram.com/joieroberts.official/
Learn more about succeeding on Amazon via a strategy session with Joie and her team HERE
Seeking a personalized collaboration to launch or elevate your Amazon venture?
Book your free strategy session HERE
In this episode of the Fearless Sellers, the Women of Amazon podcast, host Joie Roberts interviews Lauren Petrullo, founder and CEO of Mongoose Media. Petrullo shares her data-driven and design-focused marketing strategies and discusses her experience working with large skew brands in the baby beauty and food niches. They also talk about the benefits of referrals in the creative agency industry.
[00:01:03] BBF and Referrals.
[05:42] Pinterest as an underutilized platform.
[00:08:54] Pinterest for Amazon sellers.
[00:11:21] Pinterest as a search engine.
[00:15:09] Pinterest as unsocial social media.
[00:18:40] Repurposing video content.
[00:23:27] Repurposing content on social media.
[00:28:21] Google business profile.
[00:30:55] Pinterest organic visibility.
[00:33:28] Spring trends in search volume.
[00:37:11] Pinterest Marketing for Animals.
[00:41:25] Selling on Amazon.
The guest speaker on this podcast is Lauren Petrullo, the founder and CEO of Mongoose Media. She has been featured in Forbes magazine and has earned awards for her marketing talents. The podcast host introduces her as someone who uses data-driven and design-focused marketing strategies. Lauren emphasizes the importance of using diverse resources of traffic and not relying on one channel. She also mentions that her company has internal brands and an advertising hospital to test out strategies before implementing them for clients. Overall, Lauren is an experienced marketer with a proven track record of success. Connect with Lauren on LinkedIn HERE
Host Joie Roberts is a leader in the Amazon coaching and consulting space. Joie started, built, and sold her fast growing Amazon brand for over 7 figures in just over 12 months and is now helping many others due the same.
Follow Joie on Instagram and shoot here a DM that you heard her on the podcast here: @JoieRoberts.official
Are you interested in getting started or need help with your existing brand?
If so, book a call to see if you are a good fit for Joie and team to help you one-on-one:
Book a Free Strategy Session Here
Fearless Sellers, Amazon, Pinterest, Google, Facebook, Instagram, TikTok, YouTube, Snapchat, Lauren Petrullo, Forbes magazine, Mongoose Media, data-driven, designed focused, marketing strategies, BFF, BBF, baby beauty, food, referrals, creative agency, tagline, clients, traffic, advertising hospital, residency program, client account, AI, marketing agency, Callaway Golf, photos.com, Reddit, influencers, alt summit, Shopify, WooCommerce, API, Canva, predictive search, followers, boards, viral, UGC content, social media platforms, tools, plumbing products, shaving kit, gifts, Christmas, men, women, visual search engine, algorithm, anniversary, birthdays, automotive industry, October, Black Friday, Twitter, Ben Silberman, engagement, visibility, creatives, winter promotions, holiday, Christmas sales, Meta, beauty, video content, clicks, DMs, Google business profile, Google My Business, Hootsuite, Bing places, Staples button, PPC, product demos, boosting, organic visibility, monthly views, unboxing, awareness, conversion, budget, minimum thresholds, spring nails, festival outfits, prom hairstyles, spring meals, Easter desserts, healthy dinner recipes, wallpaper, Easter basket ideas, tattoo for females, UGC, Amazon store, Google Chrome extension, enhanced content, photography, bracelets, fundraising, animals, cute, attractive, insects, coastal cowgirl, beauty products, recipes, product research, demand, supply, competitors, helium 10, business account, analytics.
Need help with your Amazon PPC and interested in joining our community? Apply for your no-cost strategy session HERE
In this episode, host Joie Roberts talks with Amazon PPC expert and AMZ Insiders coach Matt Atkins about common mistakes sellers make when advertising on Amazon using Pay-Per-Click (PPC).
They discuss key areas where sellers can improve their strategies and achieve better results on Amazon.
Outline:
- Introduction
- Interview with Matt Atkins, Amazon PPC expert
- Mistakes Made by Seasoned Sellers
- Overspending on branded terms
- Focusing on ACoS instead of TACoS
- Overinvesting in exploratory campaigns
III. ACoS vs. TACoS
- Understanding the differences and their impact on overall business
- Product Launch Mistakes
- Insufficient keyword research
- Overreliance on Amazon's automatic and broad campaigns
- Prioritizing exploratory campaigns over targeted keywords
- Advice on Negative Keywords
- Lowering bids instead of negating non-converting keywords
- Maintaining relevancy with minimum bids
- Optimizing PPC Strategies
- Importance of data analysis and targeting profitable keywords
- Separating campaigns by match types
- Limiting keywords in a campaign to 10-15
VII. Bid Adjustment Strategy
- Utilizing automation tools for bid optimization
- Emphasizing human oversight
- Avoiding outdated data in bid adjustments
VIII. Joining a Community of Sellers
- Benefits of sharing experiences and insights
- Importance of honest discussions and knowledge sharing
By avoiding common mistakes and focusing on more effective strategies, sellers can improve their advertising performance and achieve better results on Amazon.
Follow Joie on Instagram: @JoieRoberts.official
Follow Matt on Instagram: @MattAtkins
Looking for help starting a new Amazon brand or help growing an existing one?
Apply for one-on-one help HERE
Claim your free Fearless Sellers Amazon Strategy Call HERE
In this episode of the Fearless Sellers podcast, host Joie Roberts interviews Becca Hadley, who, together with her husband, built an extraordinary $10 million Amazon business while raising their three children. Starting with a passion for graphic design and custom wedding invitations, the couple ventured into selling on Amazon, launching their first product—a recipe card—in 2016. As they progressed, they expanded their business to include unique party products and printables, leveraging their design expertise.
The Hadleys faced challenges when the COVID-19 pandemic hit, causing a significant drop in sales. This turning point led them to refocus, adapt their business strategy, and put distractions behind them. They credit their ability to balance personal and professional life, as well as their strong partnership, to their success in the Amazon business. By setting clear goals for both family and business and maintaining a specific routine, they've managed to create a harmonious balance in their lives.
Some essential takeaways from their incredible journey include starting small, finding a niche, staying focused on selling winning products, maintaining a strong partnership with their spouse, setting goals, and establishing routines for both business and family life. Becca and her husband also emphasize the importance of "date nights," which allow them to step away from their work environment, have fun, and strengthen their bond as a couple.
The guest discusses the significance of nurturing personal relationships while running a business, managing money wisely, involving family members, and building a dependable team. They share their approach to managing inventory and finances in the early stages of their business, emphasizing the importance of an abundance mindset, hard work, and careful planning. The couple enjoys teaching their children about money, savings, and investing, which has further enriched their family life.
Furthermore, Becca talks about the importance of differentiating products through design, creating a strong brand on Amazon, and connecting with customers. By being adaptable and letting go of products or designs that aren't working, they've managed to build a thriving business with over 1300 SKUs. The Hadleys share their approach to scaling, setting annual goals broken down into smaller, manageable targets, and having regular meetings with their team to keep everyone aligned.
In addition to their success on Amazon, the couple has expanded their business to other platforms, such as Walmart and Etsy, and expressed interest in teaching others graphic design to help them achieve similar results. The Hadleys' story serves as an inspiring example of how determination, creativity, and a balanced approach to personal and professional life can lead to phenomenal success in the world of Amazon selling.
AmazonFBA #SellonAmazon #FBA
Claim your free Fearless Sellers Amazon Strategy Call HERE
Connect with Becca on Instagram @becca_a_hadley
Connect with Joie on Instagram @JoieRoberts.official
As a valued Fearless Sellers listener book a free Amazon selling strategy call HERE
Amazon FBA seller tools can be both a blessing and a curse.
A blessing in that they make getting data and insights so much faster. But be careful that you don't allow all this data to stop you from moving forward in your business.
Jamie started selling on Amazon over 10 years ago when there were very few third-party tools available for Amazon businesses.
They had to rely on identifying opportunities by analyzing market trends and consumer behavior.
The use of external tools became more prevalent in the industry, but Jamie emphasizes the importance of staying focused on your category and continuously innovating within that space.
Helium 10 is their preferred tool for product research, but they also use other tools like Chrome extensions to enhance their process.
They encourage sellers to think about what questions they want to answer in their business and what tools can help them solve those problems.
Jamie and Joie caution against getting too caught up in comparing data from different tools and getting lost in the analysis.
Jamie also emphasizes the importance of having SOPs in place and using tools to enhance and streamline processes.
Joie also suggest seeking out recommendations from the community and asking for advice on which tools can help solve specific problems in your business.
For a full list of all the Amazon tools Joie and Jamie use themselves go HERE
Connect with host Joie Roberts on Instagram @JoieRoberts.official
Interested in getting started or growing your Amazon business?
Book a free strategy call HERE
ecommerce #ladyboss #mompreneur
Selling products online is not a predictable game. You‘ve to be prepared for curves, pivots, and immediate change-of-plans. You’ve to be prepared to not let failures define you.
Alison J. Prince, our guest for today’s episode and an incredibly successful seller and entrepreneur, takes this lesson a notch higher and tells you that your first (or second or third) product doesn’t define you. In her personal journey, she’s learned to use every experience as a confidence-building learning. It’s the same lesson she used to coach her daughters to make six figures before reaching high school. And the same she’s using to teach her boys how to start a business face-to-face.
Join us on the Fearless Seller podcast today to learn from her the importance of being messy, learning, and not being afraid to pivot to new products.
Alison also discusses marketing trends and how they are shifting towards sustainable brands, storytelling, and human connection. And if you think standing out with over-edited videos and sales pitches is what works these days, you’ll be surprised to know it isn’t.
It’s blending in and peer-to-peer recommendations for the win! Learn more through the conversation.
Episode Lessons:
- Use personal pain to create products that help others
- Show compassion to customers
- Create products that serve a specific audience
- Keep a file of positive testimonials for motivation and a file of negative reviews for comedic relief and to show growth
- Celebrate small wins and don't dismiss them
- It's okay to pivot and try different products, Hershey started with caramel, Wrigley's started with baking soda, Jeff Bezos started with books
- Entrepreneurs can get antsy and spread too thin, it's important to consolidate and not lose sight of the original goal of having freedom and enjoying life
- Raw and natural videos work better than over-edited videos, blending in with people's world and peer-to-peer recommendations are effective in influencer marketing.
- Small influencers can still drive significant sales.
- Algorithms on social media platforms value good content.
- Confidence in your product and knowing your customer is crucial.
- You don't need to invent something new; you can sell what people are already buying.
- Starting to sell now is more important than having a patented and trademarked idea from the start.
Meet Alison
Alison J. Prince is an online seller, business coach, and podcaster teaching people e-commerce to help people in their selling journeys.
Connect with Alison
Website: https://www.alisonjprince.com/
Alison's Instagram
Alison's YouTube Channel
Timestamps
[00:16] Alison’s journey into ecommerce.
[04:15] Give it a try: every opportunity teaches you something.
[09:28] How Alison taught her kids the art of selling.
[12:17] Alison’s first time selling something (it was a block of wood) and how that went
[18:32] The importance of making time for your family no matter the hustle.
[21:09] The consumer’s craving for connection.
[25:43] Alison’s journey selling her own products
[28:31] Why Alison believes you don’t necessarily have to be the face of your company.
[34:07] The importance of having a brand new idea.
[37:27] How Alison shows up every single day for others.
In this episode, AMZ Insiders Managing Partners, Joie Roberts and Jamie Davidson discuss how Joie reached $1 million in Amazon sales in just 12 months. Joie shares the strategies that led to her success including importance of finding the right product and learning from one's journey.
Show Notes:
- Joie's journey from zero to $1 million in sales on Amazon in just 12 months.
- How to find the perfect product to sell on Amazon.
- Focusing on high-cost products and maintaining healthy margins.
- Leveraging personal contacts and industry experience to find innovative products.
- Importance of finding the right product for your unique situation.
- Joining a coaching program to avoid wasting time and money.
- The benefits of having a mentor and a community to support your Amazon journey.
- Knowing your strengths and tailoring your approach to selling on Amazon.
- The power of having a plan and goal in mind for your Amazon business.
- Joie's second brand - a passion project with a long-term plan.
- The importance of keeping things simple and learning from experience.
- Confidence and skill-building from selling on Amazon.
- Mentoring others and celebrating their successes.
- Perseverance, learning from your customers, and perfecting your brand.
Join Joie and Jamie as they discuss their experiences and learnings from going from zero to $1 million on Amazon.
Discover the secrets of finding the right product, leveraging personal contacts, and the importance of having a mentor and community to support your journey.
Interested in getting help directly from Joie and Jamie?
Book a strategy call to be their next success story!
BOOK YOUR FREE STRATEGY SESSION HERE
Selling on Amazon without safety standards or certifications? Looks like a slippery slope! Because one misstep, and you'll lose all you’ve built in a blink!
Today, learn the importance of standards and certifications from a fellow seller who scaled their business remarkably high before eventually selling it to a bigger company.
In this episode, we’re featuring the inspiring story of an optometrist couple who quit their jobs to grow a successful online business selling eye care products on Amazon!
So, how did it all happen?
Jenna and Travis Zigler were in search of a more fulfilling career when they decided to quit their traditional jobs to open two optometry practices. While they enjoyed better fulfillment and peace of mind, they had so few patients coming that they started to get bored. Sometime later, Travis discovered the Amazing Selling Machine course, which the two of them took and used as the key to starting their own online business, Eye Love.
At first, they sold polarized sunglasses, but a patient's complaint about the high price of a prescription medication for dry eyes led them to pivot into the dry eye market. They built a community around their brand, with 25,000 followers on Facebook, and expanded their product line, despite many problems along the way. Eventually, Eye Love made it into the hands of a larger brand, hence allowing Jenna and Travis to continue their passion for providing eye care to people in need!
As they sit with Joie in today’s episode, they describe their eventful journey selling and winning on Amazon, and through it teaching you theimportance of perseverance, innovation, and finding a mentor to succeed in business. Tune in to this episode, now or whenever you have time! But don’t miss it
Episode Highlights:
- The importance of finding a mentor and persevering through setbacks to succeed in business.
- The potential of taking courses to learn how to sell online and pivot into new markets.
- The importance of meeting safety standards and obtaining certifications for products sold in the US.
- The challenges of balancing business, personal life, and a medical practice.
- The potential for outsourcing and hiring to help grow a business.
- The possibility of selling a business to a bigger brand to reach more people and achieve greater impact.
Meet Jenna
Jenna Zigler is an optometrist and entrepreneur who, along with her husband, built, scaled, and sold a winning Amazon eye care business.
Timestamps
[0:04] Meet Dr. Jenna and learn about her optometrics background.
[2:34] How Jenna and her husband started Eye Love.
[7:12] The importance of having a mentor and how Jenna learned it through building her business.
[9:48] How did you decide on the price point for your product on Amazon?
[15:04] Certifications, regulations, compliance and why they matter on Amazon.
[21:24] Jennifer Aniston and the lawsuit they faced with their brand’s logo.
[24:16] Customs regulations and what followed after facing a lawsuit from another brand.
[28:20] Why customer service was the first thing they outsourced in their business.
[30:38] The turning point when Jenna and Travis decided to sell the business.
[35:38] Jenna and Travis’ thoughts on giving back to the community.
Schedule Your No-Cost Amazon Strategy Session with Joie and Team HERE
For help from Joie and Jamie with starting or growing your Amazon business book a free strategy call HERE
In this episode, Joie Roberts and Jamie Davidson from AMZ Insiders discuss some of the mistakes they've made as Amazon sellers and how to overcome these challenges. Both share valuable insights on money management, inventory management, and branding in order to help other sellers avoid these common pitfalls.
Key Points:
- Managing Ad Spend: Jamie shares a mistake he made with Facebook ads, spending $15,000 in just a few days with zero return. He emphasizes the importance of understanding the platform and having a clear strategy before investing heavily in advertising.
- Inventory Management: Joie shares her struggle with managing inventory during peak sales seasons, resulting in missed opportunities for revenue. Proper planning and inventory management are crucial for maintaining a healthy business on Amazon.
- Branding and Trademark: Jamie shares the importance of proper trademarking and branding on Amazon, after losing a product line due to trademark infringement. Ensuring you have the rights to your brand name is essential for taking advantage of Amazon's brand registry benefits.
- Focusing on All Products: Joie discusses the importance of not neglecting other products in your portfolio, even when you have a "hero" product. Every product offers an opportunity for growth and additional revenue.
Advice:
- Invest time in learning about ad platforms and strategies before spending significant money on advertising.
- Plan and manage inventory properly to avoid stockouts during peak seasons.
- Make sure you have a clear trademark and branding strategy to avoid potential infringement issues.
- Focus on marketing and optimizing all products in your portfolio to maximize revenue potential.
For help from Joie and Jamie with starting or growing your Amazon business book a free strategy call HERE
Connect with Joie on Instagram @JoieRoberts.official
Get started and take your Amazon business to the next level HERE
Amazon #AmazonFBA #SellOnAmazon
You’re on your desk, staring at the clock, counting down the seconds until you can escape your 9-to-5 job.
The fluorescent lights hum, the air conditioner rattles, and your cubicle walls feel like they're closing in on you. You've always had a burning passion for entrepreneurship, but you're not quite sure how to turn that dream into a reality.
That's when you stumble upon our podcast episode featuring John Simms, a successful Amazon seller of home decor items. As he shares his journey of starting his own business, you feel like he's speaking directly to you. You can relate to his feelings of unfulfillment with the regular 9-to-5 job and the desire to make a living doing something you're truly passionate about.
John's story is an inspiring reminder that with passion and determination, you can achieve your goals and turn your dreams into a thriving business. As the conversation continues, you're drawn in by his words of encouragement and advice on building a successful brand and providing a complete customer experience.
Interestingly, the conversation also delves into the challenges of time management when starting a business and the importance of prioritizing and managing your time efficiently. As you listen, you can't help but feel energized and excited about the possibilities of building your own e-commerce business.
This is the Fearless Sellers Podcast where you’ll find that conversation. If you're feeling stuck in your 9-to-5 job and yearning to turn your passion into a thriving business, take inspiration from John's story and remember that anything is possible with passion and determination. Who knows, you might just be the next big Amazon success story, and your dream of being your own boss could become a reality!
Episode Highlights:
- Pursue your passion: John's success story highlights the importance of pursuing your passion and turning your dreams into a reality.
- Confidence and determination: John's confidence and determination led to his success, and it's important to believe in yourself and your abilities as an entrepreneur.
- Customer experience: Providing a complete customer experience is essential to building a successful brand and retaining customers.
- Time management: Managing your time efficiently is crucial when starting a business. Prioritize your time and block out specific portions of the day for different activities.
- Learn from mistakes: As an entrepreneur, you will make mistakes, but it's important to learn from them and use them as opportunities to grow and improve your business.
- Take pride in your work: As an entrepreneur, take pride in your work and the products or services you provide. Your passion and dedication will reflect in your brand and attract customers.
Timestamps
[0:04] Meet John.
[2:40] What was John’s problem prior to getting started with Amazon?
[5:13] How did John get into the Amazon business?
[11:30] The importance of getting around the right people.
[14:32] The shift from excitement to confidence in your brand.
[20:31] You want to be on the fearless sellers podcast.
[22:28] Lessons John learned from his competitors.
[25:12] How to manage your time as an entrepreneur.
[31:09] Taking inventory of what you’re doing.
[34:43] The importance of taking action.
Meet John
John is a home decor entrepreneur who found success on Amazon through Amazon FBA.
Connect with John
Instagram: @ja_sims
Connect with Joie Roberts
Instagram: @JoieRoberts.official
Books a Free Strategy Session with Joie & Team
Amazon #CHATGPT #AI #FBA
Book Your Free Strategy Session HERE
Segment 1: Introduction to AI chat tools
As businesses continue to explore new ways to engage with customers online, artificial intelligence (AI) chat tools are becoming an increasingly popular option. These tools leverage AI algorithms, such as the Generative Pre-trained Transformer (GPT) or Gradient Boosting Trees (GBT), to interact with customers in real-time via chat.
Segment 2: Amazon's chatbot mastermind: Jamie
One example of an AI chat tool is Jamie, a chatbot developed by Amazon. Jamie is a powerful tool that can hold conversations with customers, answer their questions, and even make product recommendations. This tool uses a combination of GBT and GPT algorithms to provide an intuitive and engaging chat experience.
Segment 3: Using prompts to guide the conversation
To make chatbots like Jamie more effective, developers often use prompts to guide the conversation. These prompts are a set of basic terms or questions that can help steer the chat in the right direction. By using prompts, chatbots can keep the conversation on topic and avoid getting sidetracked.
Segment 4: Fearless listing and selling with AI
For businesses looking to sell products online, AI chat tools can be a game-changer. By using tools like Jamie, businesses can engage with customers in a way that feels natural and intuitive. This can help build trust and ultimately lead to more sales. With AI chat tools, businesses can become fearless when it comes to listing and selling products online.
Segment 5: The power of thought listing
To get the most out of AI chat tools like Jamie, it's important to take the time to carefully consider your thought listing. Thought listing involves thinking about the questions and concerns your customers are likely to have, and then coming up with responses in advance. By doing this, you can create a more seamless chat experience that feels more like a conversation than a scripted interaction.
Segment 6: Conclusion
In conclusion, AI chat tools are a powerful way for businesses to engage with customers online. By using GPT and GPT algorithms, combined with carefully crafted prompts and thought listing, businesses can create a chat experience that is engaging, intuitive, and effective. With these tools, businesses can become more fearless when it comes to listing and selling products online.
Book your free strategy session at www.AMZFearless.com to learn how Joie and Jamie can help you develop these traits and build a successful Amazon business.
Amazon #AmazonFBA #SellonAmazon
Imagine you're scrolling through Amazon, consuming pages and pages of information to find the perfect cookware.
Yet, all the listings seem bland and uninteresting.
Suddenly, your eye catches the image of a storefront with an attractive hero image.
The next thing you remember is scrolling through THEIR listings and reading the reviews people wrote for them. That's the power of attractive storefronts, according to Fatos, our guest for today’s episode who’s an Amazon seller and listing optimizer with a wealth of experience in the industry.
In this conversation with Joie, Fatos Fatin shares her journey from an entrepreneur selling laundry and swimwear in upscale London locations to helping other Amazon sellers optimize their listings and storefronts. Along the way, she learned the importance of having a strong brand identity and utilizing free features like plus content to showcase products and engage customers.
So, whether you're a seasoned Amazon seller or just starting out, this conversation will provide valuable insights into utilizing free features, storytelling, and showcasing your brand's unique identity to attract and engage customers.
Here are the highlights from this conversation:
- Have an attractive hero image on your Amazon storefront to attract customers.
- Don't be afraid to pivot your product line if one product isn't performing well.
- Outsourcing technical and complicated tasks like PPC can be helpful.
- Take advantage of free features like plus content to showcase your brand's story and products.
- Tell a story with your content to engage customers and showcase the different uses and features of your product.
- Home decor is a good category for new sellers to start in.
Timestamps
[0:04] How and why should you identify your hero’s image for your Amazon storefront?
[1:59] Get to know Fatos
[6:44] What Fatos learned from manufacturing and selling overseas on Amazon.
[8:39] How Fatos got into the home goods industry.
[13:46] The challenges to building a personal brand.
[15:38] How to outsource your Amazon business.
[20:59] The importance of content and bullet points in your Amazon listing.
[22:47] The benefit of videos, story-telling, and A-plus content for Amazon selling success.
[23:04] What is A+ content and how can you make the best out of it?
[27:27] How to use A+ content in the home decor category?
[29:36] Creating content and optimizing your Amazon listings.
Connect with Fatos
LinkedIn: https://www.linkedin.com/in/fatos-fatin-21399119/
Connect with Joie
Book your free strategy session at www.AMZFearless.com to learn how Joie and can help you develop these traits and build a successful Amazon business.
Amazon #AmazonFBA #SellOnAmazon
In this episode of the Fearless Sellers Podcast, we delve into the common traits shared by our most successful Amazon Selling Coaching Clients who have built thriving Amazon businesses.
Passion & Persistence:
Our successful clients possess a strong passion for their products and an unwavering persistence to achieve their goals.
Adaptability:
They are quick to adapt to changes in the Amazon marketplace, using feedback and data to improve their strategies.
Willingness to Learn:
Our clients are eager to learn from experts and invest in their own education, staying informed about industry trends and best practices.
Strong Business Acumen:
They understand the importance of financial management, supply chain management, and marketing to drive success.
Emphasis on Customer Experience:
Our top clients prioritize customer satisfaction, ensuring they provide quality products and excellent customer service.
Collaboration & Networking:
They work well with others and leverage the power of networking to build relationships and grow their businesses.
Data-Driven Decision Making:
Successful clients utilize data and analytics to make informed decisions, continually optimizing their Amazon business strategies.
Book your free strategy session at www.AMZFearless.com to learn how Joie and Jamie can help you develop these traits and build a successful Amazon business.
Amazon #AmazonFBA #AmazonSeller
You can get ALL THE flexibility you want in your life as an Amazon seller. Don’t believe us?
Listen to Yulia Blinova, how her foray into the world of Amazon FBA and FBM by chance eventually helped her pursue hers and her husband’s love for travel. Launching their first product: LED charging cables at modest sales of around $20,000 per month, the husband-wife duo centered their focus on their Amazon business more over time, diving into personal protection brands soon after, including RFID blocker cards, sleeves, wallets, car key fob pouches, and more.
But running a successful business isn't without its challenges, even if it's a husband and wife team. Yulia discusses the ups and downs of working together, finding joy in building businesses, and the importance of hobbies like motorcycle riding, hiking, skiing, and snowboarding. She also prioritizes taking time to relax and recharge, like treating their team to a trip to Bali as a reward for their hard work.
As an Amazon seller, Yulia's journey offers valuable insights into the world of e-commerce. From finding the right products and suppliers to balancing work and personal life, Yulia and Sebastian's story is one of resilience, creativity, and entrepreneurial spirit. So, whether you're just starting out or looking to take your Amazon business to the next level, take inspiration from Yulia and embrace the possibilities that lie ahead. Tune in to this episode for more!
Episode Highlights:
- The business can start accidentally or by chance, and it is important to do research and learn as much as you can about Amazon and e-commerce.
- The costs per click for advertising were not as high in the past, but now it is essential to budget for advertising costs.
- Personal protection products, such as RFID blocker cards, sleeves, wallets, car key fob car key pouches, etc., were some of the first products they sold on Amazon.
- Sales do not have to be substantial to quit a corporate job and pursue an Amazon business, but it is important to have a plan and budget for costs.
- Being a digital nomad is possible while running an Amazon business, and remote work for other companies can provide additional knowledge about the e-commerce industry.
Timestamps
[00:04] How to find the right factory for your product’s manufacturing, quality management, and transportation requirements?
[01:43] Yulia’s way into selling on Amazon
[06:35] How much did it cost Yulia to start the business?
[09:08] Building a business with your spouse: Yulia’s thoughts.
[14:13] How to source outside of China?
[18:36] How Yulia and her husband work together despite being different from each other in their working ways.
[21:49] The importance of having a good team.
[26:37] Running a business together as a couple.
[29:38] Advice for husband and wife business partners.
[35:18] What’s next for Zignify?
Connect with Yulia
LinkedIn: https://www.linkedin.com/in/yuliyablinova
Check out Zignify
If you want Joie’s help to get started send her a DM on Instagram: @JoieRoberts.Official or book a free strategy session here: www.amzinsiders.org/apply
Amazon #FBA #GoogleAds
Welcome to 15 mins of Fearless!
Amazon is keeping close tabs on all the traffic coming to its platform and can identify where it comes from. You want people / potential buyers to see your Amazon listing? You need traffic to flow to your listing.
Amazon loves outside traffic - meaning links that are from other websites not owned by Amazon. The two types of traffic are organic and paid.
Although Amazon will reward both types of external traffic campaigns (organic and paid), I have reason to believe they prefer paid traffic… Here's why! These new eyeballs coming from external sources could result in Amazon Prime Members! Amazon now has shopping data on these new visitors that you brought in from external sources.
They can now market to them with ads and emails and they didn’t have to pay to get these people - you brought them in for Amazon!
Makes Sense why Amazon would give you a nice boost for bringing people in right? If you join the Brand Referral Bonus Program - then you will also get a percentage of kickback from Amazon on your own sales! Typically it’s around 10% For the Brand referral bonus you need to be Brand Register.
If you are selling on Amazon, you are going to be running Amazon PPC especially at product launch and you need to be running Google Ads as well! The first 30- 60 days of a product launch are super important to your ranking on Amazon. This is often referred to the Honeymoon phase.
Google Ads are simple to set up and google is the go to platform for people looking for information. If you’re new to running Google Ads, I will walk us through the basic 5 steps to getting started. I suggest using these simple steps and then getting more advanced as you learn more.
I will keep it simple and I will end with my favorite - yet simple google ads trick that helped me reach my $1M sales goal in 12 months.
I am walking you through the basics, so you know how simple it is to run your first campaign on google ads!
Total Time Needed: 30 minutes
Step 1 : Set up your account in Google.
Step 2 : Add your payment details.
Have your keywords ready. Use the keyword research you’ve done for Amazon PPC and your listing .
Step 3 : Create an exact match campaign on Google. Put in the same exact keywords you want to rank and win for on Amazon into google!
Step 4 : Direct the campaign to the main link for your product on Amazon. Do not get fancy here, do not create a custom link—as it may add complexity. Do that later when you are more comfortable with your ads and results.
Step 5: Budget! Apply a $5-50 per day budget. Google will suggest campaign budgets to you for your keywords.
That’s it! You created your first Google Ads campaign.
The Goal is not to convert.. Yet. Don’t get lost in the tracking and ROI right away when you launch. This is about boosting your Amazon listing ranking on Amazon.
Also consider outside traffic with Facebook Ads, Influencers and Email.
If you are interested in my team and I helping you start, grow, and scale your own Amazon biz book a strategy call HERE.
I have now inspired you to take 30 minutes to set up your google ads campaign, stay tuned for more advanced outside traffic tips to come on this Podcast and until then.
STAY FEARLESS!!!
Amazon #AmazonFBA
Mary Paredes is the Creative Director at Share It Studio and an expert at helping Amazon Sellers increase their conversion rates through visual content.
It’s not just about making the content beautiful but rather making content (photos & video) that is going to get results.
They levarge PickFu to test and measure each image to see which one is going to perform best.
Effective video is absolutely essential for your Amazon listing. Videos done right will give you a massive advantage over your competition.
One thing to keep in mind is the type of video that works well on one platform won’t necessarily be a good fit for another platform. It is important to understand what types of videos will get the best results.
Amazon Inspire is an app that is very similar to TikTok. Mary strongly recommends you take advantage of this huge opportunity.
Inspire not only shows your video but it also will link to your product. It is a very easy to use app.
The video content that works best on Inspire and Instagram is relatively short and
Connect with Joie:
Joie’s Instagram
Joie’s LinkedIn
Connect with Mary
Mary’s LinkedIn
Share It Studios
If you want Joie’s help to get started send me a DM on Instagram: @JoieRoberts.Official book a free strategy session here: www.amzinsiders.org/apply
Many people are turning to side hustles as a way to make extra income, and selling on Amazon is THE best side hustle that can eventually replace your 9-5 and beyond.
But how can you succeed at selling on Amazon while balancing multiple priorities and limited time and resources?
It is important to understand the basics of selling on Amazon. To start, you'll need to set up a seller account. You need to find a product sell. You'll need to optimize your listings with keywords and high-quality images to increase visibility and attract your buyers.
Don’t have a product to sell yet? Checkout this 15 Mins of Fearless Podcast, Episode 10 I did recently HERE.
My best tip is to: Set Realistic Goals! With your money and margins!
While it's possible to make a significant amount of money - and we are always hearing of the multi million dollar Amazon sellers! YET it is important to remember that success takes time and success takes effort.
Know your number!!
This means understanding your profit margins, your expenses, and your break-even point. By knowing your numbers, you'll be able to set realistic revenue and profit goals for your business.
Once you have steady sales and inventory is under control, it might be time to push your price up.
It is okay to start small - but it’s most important to start, that is where you start to see the magic. You cannot be successful on Amazon if you never start.
If you want my help to get started send me a DM on Instagram: @JoieRoberts.Official book a free strategy session here: www.amzinsiders.org/apply
Until next time Stay fearless!!
Been trying to optimize your Amazon ads, but to no avail? What’re you possibly missing?
Most likely, you’re following the footsteps of someone who comes with:
a higher/lower budget,
starkly different comfort levels, and, most importantly,
disparate goals.
In today’s episode, Elizabeth Greene, Co-Founder of Junglr, a specialist Amazon marketing agency, joins Joie to talk about setting goals that uncover what’s important to yourself and creating Amazon advertising strategies tailored to them. The whole challenge, if you look at the big picture, lies in striking a balance between spending money on advertising to generate sales and keeping profit margins at a comfortable level.
So if you want to master Amazon advertising? Focus on highly relevant keywords and target your exact market to see a return on investment. You don't (necessarily) have to compete with the big dogs - just map out a strategy that aligns with your personal comfort levels and brand goals. And remember, the initial investment in advertising is a necessary step in launching a product!
Also, keep in mind NOT to give up on keywords that aren't converting - retargeting and bid control can work wonders! The most successful Amazon sellers stay curious, analyze data, and adjust their strategies accordingly. So be data-driven, stay open to new approaches, and crush it on Amazon!!
Until next time.
Time Stamps
[00:00] Intro
[00:42] Meet Elizabeth Greene
[01:35] The importance of looking externally at goals and connecting them with your internal deep desires in life for success in your Amazon selling career.
[07:48] Why Elizabeth decided to work from home and what led her to the decision?
[11:33] What does Elizabeth want to achieve on Amazon? What can you learn from her goal-setting?
[18:11] Looking at the Amazon picture in whole and deciphering your ‘why’.
[20:52] Understanding brand goals and why it’s important.
[26:05] Amazon ad metrics: search volume and depth of keywords.
[29:23] Mastering the keyword opportunity with ads.
[33:59] When to use and not use negative keywords.
[37:08] What does it take to be a successful seller?
[41:57] Using AI for help with advertising and selling on Amazon (Or, can you? Would it wipe out your job?
Connect with Joie:
Instagram: @joieroberts.official
LinkedIn: @joietamkinroberts
Connect with Elizabeth:
LinkedIn: @elizabeth-greene-junglr
Are you interested in starting and growing your own Amazon business with direct help from Joie? If so, apply for a free strategy session HERE
Host and 7 Figure Seller Joie Roberts answers the number one question she gets many times a week… even many times a day.
That question is: What should I sell on Amazon!!!
Here are her 5 proven methods to finding the right product for you to sell:
1 Keyword Research - Think in key words. When you are shopping online - you put in the keywords you’re looking for. Do this in the search bar on Amazon and suggested top searches come up - giving you product ideas that have high search volume by customers looking to buy. You can also get the the Helium10 extension and research tools here: www.amzproductspotter.com
2 What is the competition - or the barrier to enter on Amazon - is it already saturated? I like to look for lower competition with high demand in terms of search volume and keyword opportunities.
3 Look at the reviews! Look at the reviews on Amazon of the products that are already selling, this is the opportunity to find a way to improve the product. You can find simple tweaks to improve a product by listening to people who have already used it and wrote a review, especially the bad reviews.
4 Check sites off Amazon: What is trending on instagram, pinterest and tiktok? How about Etsy? I love to tell people to stop shopping and start selling!
5 The right product for you to sell is different from what I am going to sell. For me, I prefer to sell more expensive products - like $100 or above. I am comfortable in the luxury product space. Think about your budget and what you’re comfortable making per unit to get started.
Bonus tip! The first product you sell on Amazon does not have to define you! Don’t overthink it, it is more important to get your products up on amazon and selling than to overthink every step. The what if's can hold you back. Once you make the decision to sell on amazon, keep the momentum going - we all make mistakes, you want to make your mistakes quickly and adjust and keep building your business.
If you want my help finding the right product for you to sell, you can book a free strategy call here: www.amzinsiders.org/apply
AmazonFBA #Amazon #Ecommerce #Money #Kosher
In this episode Amazon Selling Expert Pearl Ausch shares her views on making money on Amazon and her unique perspective on growing a company while keeping a healthy relationship with money.
Pearl is the Chief Operating Officer (COO) of Frisbi living in Brooklyn in the Hasidic community and is a mother of three. Frisbi helps Amazon brands scale globally and is a preferred partner of Amazon.
Pearl shares the key to getting everything done is that everything has to be planned and on the calendar. If it’s not on her calendar then it is not happening.
Her family is a product of the Holocaust survivors. She shares how in the community parenting has changed a lot today vs her growing up. Her parents did push her a lot to be successful although she shared she did not do well in school academically. Today there is a much bigger focus on helping people love themselves and therapy when needed.
Pearl and her husband started on Amazon by selling gift baskets. They grew the revenue quickly to the point they were doing over a million dollars in just six weeks but struggled to be profitable.
Pearl and her husband learned some very valuable lessons including how to manage cash flow, limit overhead, and the importance of using a 3PL (third party logistics) warehouse to become more profitable. As a result her husband started a 3PL called Tactical Logistics.
Pearl strongly advises against using credit card and taking on debt. While debt can be helpful in some cases often it can be a “snake” that sneaks up on people and puts them in a hole they can not get out of.
Teach yourself and your family how to manage your finances.
While scaling your business globally is a huge opportunity there are also a lot of details you need to ensure are implemented including product compliance, language differences, and logistics. Frisbi helps solve all of these things for sellers.
Pearl recommends not to expand internationally until you’ve done everything you can to maximize your sales and profitability in your domestic market. Then make sure you are fully invested and ready to scale internationally.
Managing your financials and P&L (Profit and Loss) is critical. First step is making sure your books are in order is a first step and then study your results, and put in a plan of action to improve. Budgeting, budgeting, and more budgeting. She highly recommends Dave Ramsey.
Her advice for helping your kids with money is to make sure they understand money has to be earned.
People that are successful have a budget.
She has a “Kosher” phone! This means her phone is completely app free to help her limit all distractions and be much more productive and to be more available for her children.
Pearl and her team run their company using EOS, Entrepreneurial Operating System. It helps ensure “everyone is in the right seat” and provides a complete management system that helps entrepreneurs reach their business goals. Pearl highly recommend the book Traction.
Follow Pearl Ausch on LinkedIn HERE
Follow Joie Roberts on LinkedIn HERE
Check Out Frisbi Here
Reach out to Joie on Instagram @JoieRoberts.Official
Schedule a Free Coaching Consultation HERE
AmazonFBA #Amazon #Ecommerce #SocialMediaMarketing
In this episode Elizaveta Ritz of Ritz Momentum shares her journey as a young entrepreneur in the Amazon space and how to make a huge impact through social media marketing.
She shares what it takes to prepare and execute their marketing strategy at the biggest Amazon events, such as Prosper and other industry events.
At Helium 10’s Sell & Scale Event, Elizaveta leveraged the “leaderboard” app to really make a name for herself as she ranked in to top 2 among all attendees throughout the conference!
Host Joie and Elizaveta actually met through both being on the leaderboard at the conference.
Elizaveta shares her scary conversation of telling her immigrant mother that she wanted to stop going to school to focus on business. She at an early age knows what she wants and shares the key is to have the work ethic to make it happen.
While Elizaveta is an industry expert in the social media space she really limits her own consumption of Social Media including never scrolling through TikTok.
You can use social media to find amazing products to sell on Amazon. Elizaveta walks through the exact methodology she uses to help clients of Ritz Momentum.
Another important social media strategy is to build your brand on Instagram way before you launch your product!
It’s important to do Brand Name research and check name saturation via both Instagram hashtags and via Google searches.
A great tip is to focus on some of the small and medium searched hashtags and then work up to larger ones in the future. If you build success using this method on Instagram your odds of success for your product on Amazon are very high.
Amazon Inspire is a powerful new app that is very similar to Instagram but is for Amazon products. The key is post high quality content on Inspire and that cross post to multiple platforms as you never know which platform your content will work really well.
Her big plans and advice for 2023 is to keep hustling and to make sure the content you create and your followers are authentic! What matters is buyers not your number of followers!
Follow Elizaveta Ritz on Instagram HERE
Check Out Ritz Momentum HERE
Reach out to Joie on Instagram @JoieRoberts.Official
Schedule a Free Coaching Consultation HERE
Walmart #AmazonFBA #Amazon #Ecommerce #LadyBoss
In this episode Amazon Selling Expert Destaney Wishon joins his host Joie Roberts and shares her expertise on how to drive more sales on Amazon FBA as well as Walmart Marketplace.
Destaney Wishon is the CEO & Co-Founder of BetterAMS which helps brands increase their sales on Amazon.
In order to be a leading Amazon agency Destaney shares how she optimizes her time (including not going to the grocery store!) to both scale her business while also providing outstanding results to her ecommerce clients.
One of Destaney’s biggest pieces of advice is to identify what you DO NOT want to do and do not want to give up vs just thinking about what you want to achieve.
Her perspective that Amazon is heavily rewarding those that are focused on the creative and on really building a their own Private Label Amazon Brand. Think about what do Customers actually want to see. This includes a lot more video and advanced selling tools to make Sellers better brand builders.
Amazon DSP is a very powerful channel that provides sellers to very granular Customer Segmentation.
ChatGTP AI is a powerful way BetterAMS is working on enhancing capabilities to all of their Clients.
Destaney shares how she grew her LinkedIn to over 28,000 followers and has built a large and authentic community!
Niching down is really important in order to be able to scale. Whether its your physical product or your agency stay focused on what it is you do best as you can’t be everything to everybody.
Destaney shares her tips on the best social platforms to focus on outside of Amazon! It’s really critical to create your content in a way so that its scalable across multiple social platforms.
Being an Amazon Seller requires focus on so many different areas. Destaney recommends to begin outsourcing functions such as PPC as soon you have enough margin to do so.
Destaney shares her secret that no one has it all what they might have is just more confidence and capital!
Destaney and Joie both share what a life changing experience Selling on Amazon is!
Follow Destaney Wishon on LinkedIn HERE
Follow Joie Roberts on LinkedIn HERE
Check out BetterAMS HERE
Reach out to Joie on Instagram @JoieRoberts.Official
Schedule a Free Coaching Consultation HERE
CHATGPT #CGPT #AI #AmazonFBA
In this episode, Amazon Selling Expert Jamie Davidson shares his expertise on the hot topic of AI and ChatGPT and how Amazon Sellers can use them to grow their business.
ChatGPT is disrupting the Amazon Selling space as we speak!
He explains what AI and ChatGPT are and their significance in the current digital landscape. Jamie highlights the benefits of using ChatGPT for creating optimized product descriptions, product titles, and customer reviews and how it can save time and effort for sellers. He also shares some practical tips on how Amazon Sellers can get started with ChatGPT and integrate it into their Amazon selling strategy.
Jamie shares some practical tips on how Amazon Sellers can get started with ChatGPT and integrate it into their Amazon selling strategy.
He explains the importance of conducting thorough research and testing to find the best AI tools and strategies that work for your business.
Jamie stresses the importance of monitoring your results and making changes and adjustments as needed to continuously improve your Amazon business.
Listeners will come away with valuable insights and a better understanding of how to use AI and ChatGPT to grow their Amazon business.
Join the Waitlist for our upcoming AI Chat GPT for Amazon Mastermind HERE
Reach out to James on Instagram @JamieDavidson.Official
Reach out to Joie on Instagram @JoieRoberts.Official
Book a Call with Jamie and Joie's Team to Discuss Selling on Amazon HERE
AmazonFBA #Amazon #AmazonSeller
Working from home, especially when alone, can feel very isolating and unhelpful. The silence of your room can sometimes drive you crazy, making it hard to concentrate and think clearly.
And if your friends/family don’t seem to understand your business, it becomes all the more harder. That’s the first thing Carrie Miller, our guest for today’s episode of the Fearless Sellers podcast, gets into conversation about.
As a successful Amazon FBA seller, she recommends collaborating with a group of entrepreneurs and helping each other grow.
In addition, though many sellers believe that Amazon is a 'set it and forget it' platform, she stresses that it’s important to maintain and update products on Amazon, as well as continually grow and expand your brand—with a clear vision for what you want to do.
Currently partnering with her dad on the business, she also recalls her life from the time she started out her career — as a teacher after studying at Pepperdine University. Carrie expresses happiness over the fact that the path to success no longer requires a traditional college education or specific degree. The rise of social media and online resources like YouTube, has made it possible for anyone to learn and achieve success in their field without the need for traditional education. In addition, Amazon has allowed people to be creative—create products, grow their brands and provide value to customers—and generally encouraged people to explore, without being constrained by traditional paths.
Here are some other lessons from this conversation:
People often think that they can become a millionaire quickly by selling on Amazon, but it is not true. It is important to invest money back into the business and have a future goal of selling it.>> Some people may believe that it is easy to sell on Amazon, but it's not true and one needs to treat it as a business, take it seriously and be creative with it.
Due diligence and inspection processes are important checks before shipping your products. >> There is always something new to learn, implement and do on Amazon.
Helium 10 Software
Time Stamps
[00:00] Intro [00:35] Meet Carrie
[05:13] The thrill of scaling and scaling your business
[08:09] Building her second Amazon business with her dad[09:12] Carrie’s dad’s role in her business[12:23] The people from Carrie’s family who’ve helped her with her business[13:47] Why it helps for Amazon sellers to be part of a larger group[15:31] Explaining your Amazon FBA job to someone else[18:48] You have the power to make meaningful changes to your life![22:51] The misunderstandings about selling on Amazon[26:14] How to find a product to sell on Amazon + how easy the process is[28:19] Finding the product you want to sell: how much do you need to be involved in it? [30:49] What keeps Carrie going day in and day out?[31:58] What makes selling on Amazon fun?[32:40] Closing thoughts from Carrie
Register for a No Cost Amazon Selling Consultation with Joie
Connect with Joie:Instagram: @joieroberts.oficial LinkedIn: @joietamkinroberts
Connect with Carrie: Instagram: @SandieGoCarrie
AmazonFBA #WomeninBusiness #ecommerce
The fast and ever-changing nature of the Amazon marketplace for sellers could scare many, but not our guest for today’s show, Vanessa Hung.
Thriving in creativity and innovation, Vanessa sits with Joie in this episode of the Fearless Sellers Podcast to reveal the secrets to her influential success in the industry despite the rapidly changing policies and practices, which include embracing discomfort and constant innovation and developing a problem-solving mindset.
Vanessa is the CEO of Online Seller Solutions as well as a Community Ambassador at Carbon6.
Vanessa’s journey started as an E-commerce manager for another company that wanted to get on Amazon. She was responsible for building the company's presence on the platform from the ground up, but because the company was a reseller and not a brand, she wasn’t in charge of product development or shipping from China. Seeing businesses like that navigate the otherwise unsexy side of Amazon with a degree of difficulty, which includes things like inventory management, order fulfillment, and customer service, Vanessa realized the opportunity—she could form an agency that provides this support to them—and made the best out of it!
Though starting the agency was a big risk as it required leaving her previous E-commerce manager job, and it did cause her nine months of financial difficulty, she kept going because she believed in the idea. Today, it has almost 20 employees, and she’s proud of the progress they have made. And though she occasionally compares her agency with bigger ones employing 100-200 people, she’s proud of her growth.
Of the many lessons she gives away today, the important ones include:
- Vanessa’s pet peeve of people not being real about the difficulties of selling on Amazon. As an educator in the space, she tries to put out real content to help sellers understand the real challengesthey may face. She also gets underneath the presence of automation in the industry and advises people to stay away from it, encouraging people to reach out to them for real advice.
- Frustrated at people overselling the ease of the Amazon sellers’ business, Vanessa emphasizes that starting a business on Amazon is not easy but rewarding but you have to be all-in for it if you want to succeed. And though it’s not uncommon for people to get lost in the vast sea of opportunities, you have to remind yourself to stick to your niche.
- She also discusses the importance of surrounding yourself with people who are aligned with your vision and mindset when starting a business. Vanessa mentions that her team is composed of rockstars and that she owes a lot to them for taking things off her plate. Learning how to delegate is important to achieve success.
Time Stamps
[00:00] Intro
[00:11] A Day In Joie’s Show
[01:12] Making the unsexy sexy: Meet Vanessa Hung, Founder and CEO of Online Seller Solutions
[03:20] How Vanessa’s business grew after she started with it in 2019
[04:43] Vanessa’s decision to move to Salt Lake City from Venezuela after falling in love with the place since visiting it the first time this year
[06:09] Learning to snowboard and why it’s one of her most favorite things to do today
[09:18] Why the constant changes and innovationsmotivate Vanessa to continue in the Amazon space
[10:45] Working 9-5 to make someone else money vs. taking control of your time and making your own money
[12:49] The unsexy side of Amazon and how Vanessa identified it to talk about it
[17:32] How Vanessa started “Online Seller Solution”
[20:26] Vanessa’s biggest pet peeve in the Amazon industry
[21:45] How anybody can become an Amazon seller
[23:51] Why Vanessa’s biggest pet peeve is not keeping it real
[24:53] Automation? What’s that? + Why you can steer clear of that
[26:50] There’s a place for everyone to be selling on Amazon
[28:16] Advice for listeners wanting to pivot from their current job to something else, especially Amazon FBA
[32:14] “If you cannot commit to it, don’t do it.”
[33:55] “If you want to start and you want to be successful, surround yourself with people that are aligned with your vision and with your mindset.”
[36:24] Vanessa’s final thoughts before closing in for today
Connect with Joie:
Instagram: @joieroberts.official
LinkedIn: @joietamkinroberts
Connect with Vanessa:
Instagram: @itsVanessaHung
Are you interested in learning more how to start selling products on Amazon or how to grow your existing products quickly?
Book a free consultation (limited spots available per week) here: www.AMZInsiders.org/apply
SellingOnAmazon #AmazonFBA #WomenandMoney #Amazon
Starting a business can be a rollercoaster ride, full of ups and downs, twists and turns. But for today’s guest on the Fearless Sellers podcast, it all began in an out-of-the-blue spark-of-inspiration moment while out for a walk with a stroller and her baby as a sleep-deprived teenage mom.
She saw a problem that needed solving and set about developing a solution. The enthusiasm was so high that she dedicated to finish the concepting early enough in the spring, and by the end of the year, had already registered the domain name. It took some time to bring the heart-warming vision to fruition, but eventually, when the products went live, they were ready to help make the lives of other sleep-deprived, busy, loving parents a little easier.
The journey was in no way easy, and had brought in plenty of unpredictable challenges along, including her own health issues. But she persevered, driven by the desire to help other parents navigate the challenges of parenthood, and inspiring better solutions to financial independence.
That was Cara Sayer, whose hard work has paid off in ways that almost the whole Amazon selling space knows about! As she joins Joie in this episode, you’ll hear about the journey and lessons that carry the delight and stress of her success. Of the many things to imbibe from her is the importance of treating your customers well, of having good marketing and packaging, and of being adaptable and open to learning. Cara would tell you how essential it has been in her journey to news-worthy success. Not only that, but over time, she’s gathered some immensely valuable advice to share with others just starting out on Amazon, including selling a product you’re passionate about and enjoy, as it will make the journey more exciting. She would also suggest you test and adjust your pricing to find a balance between maximizing profits and maintaining sales.
However, Cara would also caution you against believing the hype of overnight success on Amazon. You can certainly become a millionaire, a billionaire, or even a trillionaire, but wanting that overnight might be a highly unlikely result, as it takes incredible hard work and perseverance to succeed.
Know The Guest:
Cara Sayer is the Founder of SnoozeShade, UK's most popular baby sun and sleep shade company.
Time Stamps
[00:00] Intro
[00:11] Sneak peek
[00:04] Introduction of today’s guest, Cara Sayer.
[01:39] Selling baby products on Amazon as the parent to a teenager
[02:49] How did Cara get started with her business?
[05:57] Growing an idea into a global brand: How SnoozeShade, UK's favorite baby sun and sleep shade, came to be
[07:10] Starting a business as a sleep-deprived young mom and how the business bloomed over the years
[9:55] Cara’s attitude is always – “As long as there is a profit involved, I’ll sell it.”
[12:59] Why Cara is different from the archetypal Amazon seller + the real challenges of being a founder.
[15:47] If Cara could go back to when she was starting her business, what advice would she tell herself?
[22:36] Why you have to remember that people “shop”, they are not computers.
[26:25] Is Cara facing any problems with her current Amazon business right now?
[29:35] Most sellers don’t want to be like a slave to the boss.
[36:06] If you don’t know something, ask.
[39:18] Why you can’t put the price of your Amazon-listed product up too much.
[33:42] Outro
Connect with Joie:
Instagram: @joieroberts.official
LinkedIn: @joietamkinroberts
Connect with Cara:
Instagram: @carasayer
Website: https://carasayer.com/
Helium 10 Amazon Software Special Offer: www.AMZProductSpotter.com
SellingOnAmazon #AmazonFBA #WomenandMoney
Hassle-free fulfillment, low-cost shipping, more-than-efficient customer service, and unlimited selling potential, among others: despite Amazon’s luxurious offerings for its FBA sellers, the percentage of women participating in Amazon FBA is still alarmingly low – just 25-30%!
Why do you think that is?
More interesting are the stats of female success on Amazon, which, if not higher, are at a comparably equal standard as the men in the game.
What’s causing the surprising gap?
Turns out, female sellers on Amazon FBA face not only the typical challenges of balancing work and family, tackling stereotypes and biases, securing funding, mastering marketing and branding, and competing with their peers but also the added obstacle of being underrepresented in the industry and facing a lack of many role models to learn from.
That’s why Joie and her fearless team at the Fearless Sellers podcast have created a show dedicated to amplifying the voices of successful women Amazon sellers and sharing their secrets to success with the rest of the world, one episode at a time – The Fearless Sellers Podcast. So that they don’t just inspire passionate female sellers but have an easier way of reaching them.
On this episode, listen to host Joie Roberts being interviewed by Jamie, her podcast producer, about the inspiration behind the show, her background in media and design, and the valuable insights she hopes to impart to fellow sellers on their own journeys to success.
You’ll learn about Joie’s lessons from her journey to Amazon FBA success, including the importance of choosing the right product/category of product to sell, choosing the right partner for your business, LEAVING BEHIND your full-time to get into Amazon FBA full-time (and whether it’s really worth the hype!), and how to use Amazon’s offerings to achieve full financial independence! Bidding adieu to her full-time corporate job to enter this new zone, Joie has already made a move towards her dream life. When are you joining her? How about you start today with a new episode of our podcast?
Time Stamps
[00:00] Intro[00:33] The idea behind the podcast and what Joie wishes to achieve with it
[02:35] How did Joie leave her corporate job and pursue Amazon FBA selling full-time after briefly pursuing interior design too for sometime
[04:24] Advice on WHAT to sell on Amazon – finding potential winning products
[05:26] How important is it to find the right product for you to sell on Amazon?
[06:16] Joie’s journey into Amazon selling and why and how she sells luxury products
[07:22] Joie’s first time selling products worth $200,000 on Amazon and how the path has looked like from there
[07:58] The best advice (x2) for you to start selling on Amazon [09:35] The importance of self-discipline in e-commerce selling
[10:58] Joie’s time writing her book and how the words seemed to just flow out of her naturally in the process
[11:32] Advice on partnership – “The best kind of partners are people you like, and people you trust, and also people who complement your skills.”
[13:30] Joie on initially partnering with her sister Beth and how she sensed a collision of their different expectations
[16:41] Getting to know some of the most amazing women in the Amazon FBA space [17:31] Getting to know Cara Sayer, the billion-dollar Amazon FBA seller everyone admires
[18:27] The women communities and groups outside Amazon and how it helps to be a part of those
[20:31] About Joie’s design business, 3D Walls by Design, and whether or not she would bring it to the Amazon space
[22:09] Learning and moving forward with the lessons from your mistakes as an entrepreneur [25:11] Life outside Amazon and why selling on Amazon could be your ticket to freedom!
[26:39] Get out there and meet new people, network, because that would lead you to your Amazon success!
[27:03] The vision behind celebrating successful women on this podcast![28:26] Joie’s media background – working for NBA News for seven years – and what she takes
away from that experience[29:05] The highlights of Joie’s 2022 events[31:30] Jamie on helping Joie with this podcast’s behind-the-scenes [45:30] Success Clues from today’s episode[33:42] Outro
Connect with Joie:Instagram: @joieroberts.official LinkedIn: @joietamkinroberts
Your Helium 10 Amazon Software Special Offer => www.ProductSpotter.com
Get a no-cost Amazon Selling Consultation => www.AMZInsiders.org/apply
Powerhouse women are driving big business in the Amazon World and that’s why my guest on this inaugural episode of Fearless Sellers is the brilliant Izabella Ritz. Izabella joins me for a candid conversation about what it looks like to be a bold, unapologetically ambitious entrepreneur and mother of four.
She shares with us her fascinating journey from growing up in Russia (and experiencing deprivation) to building a new life in the United States, adapting (with huge success!) to multiple global cultures and selling styles. Izabella makes it all seem effortless, but the truth is a LOT of effort has been required for this startup guru to meet the exacting standards she insists upon, starting with herself.
She outworks everyone but also keeps her core values front and center, protecting her family life with fierce time management skill. It’s a formula that obviously works, given that Izabella has been able to build incredibly successful startup ventures – again and again!
You’ll love meeting this fascinating personality, learning about how she navigates the Amazon seller community and what it feels like to try, fail and ultimately succeed wildly in building a rewarding life. Join us in celebrating a woman who is modeling success for her children, aspirational moms and would-be entrepreneurs everywhere!
Want to learn more about what our Fearless Sellers community has to offer? Just click here and go to our “Fearless” coupon to receive 50% off our next Live Amazon event.
To learn more about starting or growing your own Amazon business, visit AMZ Insiders.
Want 20% off the leading Amazon all-in-one software, Helium 10? Get your special offer here
KEY TAKEAWAYS:
- (00:55) Izabella sets the stage for her evolution from hungry child in the former Soviet Union to entrepreneurial upstart coaching and training sellers while still in her teens.
- (03:05) Coming to America: About culture shock, adapting and how Izabella googled her way to building immigrant dreams around very small children and very big ambitions!
- (07:00) Realizing entrepreneurial dreams means being ready to:
- Embrace responsibility and challenge.
- Navigate and sit with uncomfortable situations.
- Push ahead even when you’re past the point of exhaustion or discouragement.
- (08:00) The sources to which Izabella attributes her ambition?
- First-hand experience of what it is to feel hungry – literally and figuratively.
- A natural instinct for ferreting out and capitalizing market opportunities (starting as a grade school tutor who saw a niche and filled it).
- (12:56) About the 12 startup businesses Izabella has grown and sold in addition to establishing her long-term coaching program.
- (14:20) The Juggle: How Izabella has managed young children (soon to be four!) while managing businesses remotely by hiring support and taking charge of her time.
- (19:15) Izabella reflects on what it looks like to shape her children and accommodate their unique personalities
- (22:30) First Impressions and what people get wrong about Izabella:
- That she’s scary!
- Social media can come across as sharp, strict, harsh.
- Intimidating (in large part because of her worldliness and global experience).
- (25:49) Exacting Standards: Izabella requires a lot – but never any more of others than she demands from herself!
- (26:20) All About Amazon and how Izabella launched her successful businesses, starting in 2015 and advancing to the launch of Ritz Momentum in 2019.
- (27:40) Why firing employees who underperform or demonstrate a lack of commitment is a non-negotiable. Entrepreneurs can’t get the job done without a strong team!
- (28:50) Tackling challenges as a service provider in Amazon world:
- You have to learn the mentality! Adapting her native Russian- to a U.S./English-centric business structure, cultural norms and logistics.
- It’s critical to build trust within the community – and quickly!
- (33:00) How Izabella keeps on keeping on:
- Have a problem? Find a solution (think creatively!) that will keep you going – anything from acupuncture to an attitude adjustment.
- Embrace the chaos. At least it’s never boring!
- Restorative nights and weekends with kids/family are key.
- (35:20) In wrapping up, Izabella underscores the phenomenal power of women (even those short in stature) and the need to jump in fearlessly – and not waste time!
- (38:20) Parting Thought: Don’t be afraid to fail (as Izabella definitely has!). The more you fail, the better you’ll do the next time out!
QUOTABLE:
- “You can change businesses and switch. We fall in and out of love with all parts of life.” (Joie)
- “The entrepreneurial life is not just pleasure and freedom … With the freedom comes responsibility, so you have to accept the challenges.” (Izabella)
- “You cannot take away from me the stuff that is important. If Mom’s happy, everybody’s happy.” (Izabella)
- “You can always compensate for anything you want (including children) so long as you manage your time.” (Izabella)
- “People are wired differently but you always need your sense of self as a woman.” (Joie)
- “I have to watch myself when I’m talking to people – especially my first impression – because I’m sometimes going too aggressive.” (Izabella)
- “Don’t be scared to fire people. If they are not profitable for your business, you have to fire them! It’s a burden to have people who are not valuable.” (Izabella)
- “I’m always for the strong team. If your team cares about the results, your company will grow.” (Izabella)
- “I have my nights and weekends with family and you cannot touch this. Business is for business hours.” (Izabella)
- “Success stories are extremely powerful and when you can identify with someone … just follow them and look at their examples because you can join the line of these strong women.” (Izabella)
- “Take action. Do not waste time. And if something isn’t working for you, get help to do it right or switch gears. It’s okay to fail.” (Joie)
ABOUT OUR GUEST:
Izabella is a serial entrepreneur and business coach whose passion is to give new opportunities to business owners and make sure their Amazon business will start smoothly and grow faster. She helps entrepreneurs create and scope a successful business online that specifically specializes in finding products that sell with high demand and low competition. Her services include: Product Research, Customization and Design as well as identifying business challenges and advanced strategies to reach objectives.
FOLLOW OUR GUEST:
WEBSITE | LINKEDIN
ABOUT YOUR HOST:
From finding your first product to sell on Amazon to developing your community and ultimately selling your brand, Joie helps people start and scale their own Amazon Business. Partnering with AMZ Insiders, the leading mentorship program, she helps new community members grow and scale their businesses. Previously Joie built and ran commercial design and marketing companies and as a coach brings those experiences to clients, along with insider tools, tips, resources and strategies proven to drive high-profile business success on the Amazon platform.
FOLLOW YOUR HOST:
WEBSITE | LINKEDIN | INSTAGRAM