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Last mile delivery is the most strenuous and expensive part of the supply chain when delivering goods. Whether it’s a commercial shipping such as UPS or Fedex, an internet enterprise … Read on

The post Last Mile Delivery: First Priority For Companies appeared first on Marketing & Innovation.

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As we are barely emerging from the Covid crisis, now is the right moment to assess the most prominent digital trends of 2022. Have companies made any progress and what challenges … Read on

The post Digital trends 2022 for business: digitisation progress and challenges appeared first on Marketing & Innovation.

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The sale of Art with NFTs (Non-Fungible Tokens) is not yet mainstream. It is still an emerging form of selling that is not always easy to understand, though it can … Read on

The post Behind the scenes of an Art auction with NFTs appeared first on Marketing & Innovation.

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For a long time, as far as business to business was concerned, e-commerce was only a solution for low-end mass-market B2B products. High-end B2B businesses were supposedly immune and went on with their … Read on

The post The unrelenting rise of high-end business to business e-commerce appeared first on Marketing & Innovation.

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What is the status of the luxury market and digital in this Covidised 2021 world? A little more than three years ago, Philippe Jourdan, one of the world’s leading marketing … Read on

The post 2021 luxury market update : it’s all about digital and China appeared first on Marketing & Innovation.

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With the current pandemic, the digitisation of business has sped up considerably. Hence, I was asking myself questions about the future of e-commerce. To find out, I interviewed Rob Van Nuenen … Read on

The post New trends in product searches and the future of e-commerce appeared first on Marketing & Innovation.

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Buying your new house online? You must be thinking I’m kidding you? Real estate and digital seem so far away from each other. Buying a house online is so absurd … Read on

The post Real Estate: can you imagine buying your house online? appeared first on Marketing & Innovation.

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What can we learn from Burberry in Fashion online sales ? I recently came across a study done by ContactLab which reveals some amazing facts about Fashion Retail merging with Digital. According … Read on

The post Online sales, fashion retail and digital: The Burberry case appeared first on Marketing & Innovation.