Aussie Online: Growing on Shopify: Recent Episodes

Rachel Abdy

Boost Your Aussie Hobby into a Small Online Biz! As a solopreneur, you're familiar with the solo journey of business growth. I'm here to inspire and guide you to success in your start-up or hobby venture with my real-time challenges and wins! Having launched and profitably run two online businesses since 2020, and successfully sold one in 2023, I bring real-world experience to the table. If you’d like to work with me one-on-one, can find me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day.

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Do you need more customers? 🤔 Often the problem of ‘new customers’ starts at the top of the marketing funnel with more leads! 🔝 Even in an eCommerce store – leads are an important way to identify, serve, nurture, and grow your ideal customer audience or a warm audience! 🌱🛒 Iused a Facebook Group Challenge in February 2024 as a lead generation exercise. 📅💬 In this episode, I share my results and how you can rinse and repeat this strategy for your own eCommerce store. 🔄📈

🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

📈 What Are Your Plans to Move Your Business Forward? 📈

I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

🎧 Listen to These Related Episodes Next! 🎧

If you enjoyed this episode, you're going to love

E084 – Let’s create a Content Calendar. More Leads = More Sales!

E079 – Is Organic Social Media worth it? Beginner Series eCommerce on Shopify.

E080 – Beginner Online Business Australia. Blogging for SEO.

📞 Reach Out for a Free 25-Minute Discovery Call! 📞

🚀✨ Learn more about me and book your very own call at: http://www.aussieonlinegrowingonshopify.com.au🌐📅

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Do you know what metrics are worth tracking and what aren’t? 🤔📊 I have spent over $80K of my own cash 💸 learning the intricacies of how Meta advertising works and what Facebook or Instagram metrics really matter for small business owners 📈 and what ones that really don’t 🚫. Join me as I share my Top 5 metrics I use when doing a client ad account audit 📝 that you can check your own ad performance today! 🚀✨

🚀 Are You a Small Online eCommerce Brand orService-Based Business? 🚀

Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

📈 What Are Your Plans to Move Your Business Forward? 📈

I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

🎧 Listen to These Related Episodes Next! 🎧

If you enjoyed this episode, you're going to love

E083 – Beginner Series eCommerce Australia. A client’s real Facebook Ad Account Audit.

E079 – Is Organic Social Media worth it? Beginner Series eCommerce on Shopify.

E055 – ROI on brand advertising. What you may be doing wrong with Meta ads.

📞 Reach Out for a Free 25-Minute Discovery Call! 📞

🚀✨ Learn more about me and book your very own call at: http://www.aussieonlinegrowingonshopify.com.au🌐📅

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If you are procrastinating on creating social media content – this episode is for you! Let me share a client’s content calendar 📅 that they had me build!

These ideas should help you with implementing your own social media strategy 📈. Let’s ditch the overwhelm together and just get it done today 💪.

Social media is one of your marketing tools for lead generation 🔍 – let’s spend some time on the strategy and the planning out of content 📝 – ready for you to implement DIY, delegate to a staff member, or reach out to me for management of the account for you 📲

🚀 Are You a Small Online eCommerce Brand orService-Based Business? 🚀

Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

📈 What Are Your Plans to Move Your Business Forward? 📈

I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

🎧 Listen to These Related Episodes Next! 🎧

If you enjoyed this episode, you're going to love

E079 – Is Organic Social Media worth it? Beginner Series eCommerce on Shopify.

E063 – Why start strategizing now for 2024? It could be worth just 20min of your time today.

E062 – Strategy vs Worry: what I learned getting stuck recently.

E055 – ROI on brand advertising. What you may be doing wrong with Meta ads.

📞 Reach Out for a Free 25-Minute Discovery Call! 📞

🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅

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If you are starting out with Facebook Ads, maybe trying to decide if you want to spend money on Meta, maybe you have spent money before and it has been a disaster! This episode is a look at a client’s Ad Account and some common mistakes businesses make when advertising on Meta. Let’s take a look!

🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

📈 What Are Your Plans to Move Your Business Forward? 📈

I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

🎧 Listen to These Related Episodes Next! 🎧

If you enjoyed this episode, you're going to love

E079 – Is Organic Social Media worth it? Beginner Series eCommerce on Shopify

E076 – What Ads are you running on Meta in 2024?

E055 – ROI on brand advertising. What you may be doing wrong with Meta ads

📞 Reach Out for a Free 25-Minute Discovery Call! 📞

🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅

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I feel I am at a crossroads with deciding how to continue growing my brand and connecting with potential customers/clients online. 🤔 Do you share your face as the brand of your business? Where is the line in the sand between sharing a real business owner and connecting with our customers vs living our lives out in the online space? 🌐

🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia 🦘🛒

📈 What Are Your Plans to Move Your Business Forward? 📈

I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

🎧 Listen to These Related Episodes Next! 🎧

If you enjoyed this episode, you're going to love

E062 - Strategy vs Worrying.

E047 - Moving Forward... always... how to

📞 Reach Out for a Free 25-Minute Discovery Call! 📞

🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅

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🌟 Do You Have Plans for Your Inventory? 🌟

🤔 Are you sure you can turn your existing inventory into 💰💰💰 for your business? This episode is all about my system of inventory management – I call it my "Bucket System". If you work with products in your business, this episode will be incredibly helpful for planning your inventory purchases. Knowing there is a system in place will help you turn that product into cashflow, profit, and financial security for you and your family. 💵👨‍👩‍👧‍👦

🚀 Are You a Small Online eCommerce Brand orService-Based Business? 🚀

Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia 🛒

📈 What Are Your Plans to Move Your Business Forward? 📈

I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage youraccount and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

🎧 Listen to These Related Episodes Next! 🎧

If you enjoyed this episode, you're going to love:

E065 – Revenue increased 450%. Join me for my BlackFriday post-mortem.

E064 – Do you have a Subscription? My Top 10reasons to start one!

E050 – Taking the Inventory Plunge

E032 – What I have learned in 2 years ofeCommerce in Australia

E028 - UPDATE Christmas Inventory Disaster

📞 Reach Out for a Free 25-Minute Discovery Call! 📞

🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅

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If you are new to eCommerce or online business in Australia, do you have a blog? Blogging for beginners in building an online business or brand is a must in my opinion! This episode is all about blogging to boost your SEO, the trust of your new brand with your customers, potential clients, and leads.

Are you a small online product or service-based business, or just starting out, and balancing it all with family orwork? I think you’ll find my success in building online business helpful as you carve out your own path in the online business world and eCommerce in Australia.

What are your plans today or tomorrow to move your business forward?

I’d love to hear about your business or business idea – and support you with a strategy for your very next step!

If you have been burned and frustrated with Facebook Ads - this is totally my wheelhouse - when is the last time you had an audit done of your Ad Account to see what worked or why things didn't work?

Get a custom audit and recommendations from me so you can implement the custom strategy DIY. Or work with me to manage your account for you and work towards your small business success for ad Ad-Spend budget as little as a cup of coffee per day.

Reach out to me for a FREE 25min discovery call – book yours through my website: www.aussieonlinegrowingonshopify.com.au

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If you are starting out in eCommerce, and maybe wondering if organic social media is even still worth it in this day and age... I want to tell you that it is!

Perhaps you have long since closed that chapter of your business life and journey - I want to encourage you that your organic social media efforts may be doing better than you think - but you need to measure the right stats and keep your expectations realistic.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

What are your plans today or tomorrow to move your business forward?

I’d love to hear about your business or business idea – and support you with a strategy for your very next step - presented as a DIY solution, or fast forward your results and work with me on-on-one.

Reach out to me for a FREE 25min discovery call – book yours through my website: www.aussieonlinegrowingonshopify.com.au

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If you are starting out in eCommerce, this episode is part of a beginner series to help you with all the steps in starting our a brand new online business in Australia! I am starting another eCommerce business this year, and wanted to take you along with each key decision I make. Today I am sharing some of the types of online business models ie Dropshipping, Self-Fulfilled, Print on Demand… there are lots to choose from!

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

What are your plans today or tomorrow to move your business forward?

I’d love to hear about your business or business idea – and support you with a strategy for your very next step - presented as a DIY solution, or fast forward your results and work with me on-on-one.

Reach out to me for a FREE 25min discovery call – book yours through my website: www.aussieonlinegrowingonshopify.com.au

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What is the perceived value of your giveaways, discounts, or free shipping to your customers? There can often be a disconnect between what we invest in something special for our customers, and our customers’ point of view. I share four real life examples of where this has happened to me recently.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

What are your plans today or tomorrow to move your business forward?

I’d love to hear about your business or business idea – and support you with a strategy for your very next step - presented as a DIY solution, or fast forward your results and work with me on-on-one.

Reach out to me for a FREE 25min discovery call – book yours through my website: www.aussieonlinegrowingonshopify.com.au

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I am a firm believer in NOT growing just organically for your ecommerce store. Meta ads are one of the best tools we have, for an affordable cost, to reach your ideal customer – right where they are at! This episode is all about my current Facebook and Instagram ads, what I am running and why.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

If you’re tired of doing it all alone, and you’d like to work with me one-on-one, from someone who is not in the weeds of your day-to-day. I’d love to hear about your business; you can find me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠

There you can find my new workbook called Giveaway Lead Generation Strategy that saw me achieve a 10% conversion rate in 2023 with this one strategy – you can grab the workbook with step-by-step instructions and screenshots of my strategy to implement DIY if you need more sales!

Thanks for listening; as always - keep learning!

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In the meantime! I was prompted today to create a post-purchase email flow for my brand new subscriber custsomers. In this episode I share three of my Klaviyo email flows for customers and leads that encourages and fosters a connection with my them, in the meantime, while they are waiting for something like an order to arrive. What ways do you nurture your customers or leads, in the meantime?

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

If you’re tired of doing it all alone, and you’d like to work with me one-on-one, from someone who is not in the weeds of your day-to-day. I’d love to hear about your business; you can find me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠

There you can find my new workbook called Giveaway Lead Generation Strategy that saw me achieve a 10% conversion rate in 2023 with this one strategy – you can grab the workbook with step-by-step instructions and screenshots of my strategy to implement DIY if you need more sales!

Thanks for listening; as always - keep learning!

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My Boxing Day 2023 revenue was up2400% from 2022 - crazy! More importantly though is a SALE, at any time of year, when planned strategically, is good for your business as well as your customers. There are many great reasons to run a sale - listen in to why I love strategically planned sales for my online business.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

If you’re tired of doing it all alone, and you’d like to work with me one-on-one, from someone who is not in the weeds of your day-to-day. I’d love to hear about your business; you canfind me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠

There you can find my new workbook called Giveaway Lead Generation Strategy that saw me achieve a 10% conversion rate in 2023 with this one strategy – you can grab the workbook with step-by-step instructions and screenshots of my strategy toimplement DIY if you need more sales!

Thanks for listening; as always - keep learning!

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Are you starting out in eCommerce in Australia? Use my criteria to validate your niche idea! Join me in this new series for the first episode all about researching your niche. After selling a Shopify brand in late 2023, I am starting a new one in 2024. This episode is my first step in researching a new niche for a potential new business.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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My email marketing flows have contributed a 13% average to my total Shopify revenue – on automatic! Updating my Klaviyo Flows as part of my January strategy work! This is super valuable work – do it once and let it work for in the background everyday.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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This is episode three of a three-part series all about planning for 2024! Take the opportunity to use these episodes to get your head into 2024 and dive into some strategy to get your business on the right path this year!

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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This is episode two of a three-part series all about planning for 2024! Take the opportunity to use these episodes to get your head into 2024 and dive into some strategy to get your business on the right path this year!

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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This is episode one of a three-part series all about planning for 2024! Take the opportunity to use these episodes to get your head into 2024 and dive into some strategy to get your business on the right path this year!

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠⁠www.aussieonlinegrowingonshopify.com.au⁠⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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I tried tracking lots of data points in 2023; but it didn't really work for me. I have revised my KPIs for 2024 and want to share what I plan to track this year, and why... and encourage you to decide what data is important for your business this year and why!

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠www.aussieonlinegrowingonshopify.com.au⁠⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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I sold a business! Yep – one of my eCommerce brands that I started in 2020 I sold in November 2023. I have some tips on how to boost your business value from the sales agent I had. These tips are foundational systems and processes you can implement to make your eCommerce small biz more valuable as an asset for your family, or to maybe sell one day!

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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Encouraging feedback from customers, both good and bad feedback, is actually ALL good! We are in the unique position with our customers being small brands that we can validate our customer’s feedback and experience – far more than big brands! You don’t need to implement everything your customers suggest – but understanding that your success and your customer’s successful shopping experience are intertwined and relay on each other is a great mindset to cultivate.

Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at ⁠www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Email me for a free discover call.

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Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

You can reach out to me at www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategysupport from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

Book a free discover call.

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Black Friday Sale period – my revenue increased by over 400% on 2022! I had to pivot and change and problem-solve as November went along, just like we all do everyday in our business. With a combination of organic social, Meta Ads, and email marketing I was really happy with my revenue results for this year. Join me and I hope you find some encouragement for your planning of Black Friday 2024 or your own post-mortem analysis of how sales were for you in 2023.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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I started a subscription box 6 months ago - and have never looked back! Here are my Top 10 reasons why it's an amazing thing to add to your eCommerce business.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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I spent some time planning out very broad promotions for my customers in 2024 and you won’t believe the reason why this sort of promotion planning is important – it’s actually not about the specifics of the promotion at all! It is about being in the right place at the right time for when your customers are ready to buy.

Get this easy 20min - 2024 planning exercise done this side of Christmas; you won’t regret it!

Don’t be MIA early in 2024 then wonder why your sales are dipping or dropped of a cliff. This is super easy to implement this year and you’ll feel like you have a handle on staying top of mind for your customers.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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There is a difference between strategy and worrying… that may sound obvious but I got caught recently thinking I was doing some deep thinking, strategy work, but I was really just worrying and this is how I knew the difference.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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Did you do anything for BFCM weekend in 2022? I did, but only very small, it was my first time as a small biz owner running a SALE during this crucial holiday weekend.

Here are my plans for this year - maybe it will encourage you to get something planned out and locked-in... if you haven't already.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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When did you last do a packaging audit? This is an update episode to one of my most popular – E002 – all about what I use for packaging my small product biz.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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Do you know the difference between solving something in your business, and doing something in your business? I had two interesting interactions recently, one with a TikTok creator, one with a good friend, that really highlighted this topic for me.Listen in to what happened and see where you recognise your mindset is at currently.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

You can reach me at www.aussieecommercemum.com.au

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This episode is all about how my September 2023 Subscription Box Open Cart ended up - what I did and was happy about - and would do again... tune in for some ideas on making your customers (sub box or not) feel like VIPS.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself DIY. Let me keep you company as you are fulfilling the may roles youcarry in your business day to day!

If you don't want to DIY all the marketing roles in your business, reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, and email marketing support for your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

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I have two milestone achievements to share today that I'm so proud of after 3 years running an online business. I'll tell you what they are - what can you celebrate today when you take a minute to see how far you have come?

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself DIY. Let me keep you company as you are fulfilling the may roles you carry in your business day to day!

If you don't want to DIY all the marketing roles in your business, reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, and email marketing support for your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

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I am mid launch of some new subscriber places for my Subscription Box with 1/3 of my waitlist signing up! That's 30%! Let me share what's happening, in real time, and what I think is working well with email marketing and social media.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business. Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I am here to help!

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What is Brand Advertising? Why ROI shouldn't be part of your evaluation process in every ad campaign... there are different ads for different purposes in your business.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself DIY. Let me keep you company as you are fulfilling the may roles you carry in your business day to day!

If you don't want to DIY all the marketing roles in your business, reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, and email marketing support for your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

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When did you last clean up your email list? I have three reasons why it is so important! So stop wasting your money or compromising all your amazing efforts creating and emailing great content, and clean your lists!

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business. Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

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What do you, or your friends, think a “Marketer” is? Many of the things we think a great marketer is – are simply roles that a marketer fulfils. In fact, I believe a great marketer is first and foremost a strategic thinker.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

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Do your customers love your emails? Have you tried running this report in Klaviyo to see what buttons your customers click on in the emails you send them? Check out what I found in my two businesses and what I think it teaches all of us about eCommerce and running a growing product based business.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business. Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I am here to help!

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Why is knowing your CAC important? I just calculated mine... a little belatedly after nearly 3 years in eCommerce. What is yours?

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

You can reach out to me at ⁠www.aussieecommercemum.com.au⁠ for expert Facebook and Instagram strategy support, specific to your business. Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I am here to help!

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An episode of encouragement to back yourself, stop procrastinating on that thing that you know you need to address.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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What business terms and cliche's do you hear lots and love or hate? I have a few to share with you - tell me what you think about these!

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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Is your to-do list neverending... and it can be hard to see the point of all those things? There are some tasks in our business that can just be done the once; not all tasks are created equal.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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Succeeding in business may just be about staying in the race… keep moving forward. Because if we stop learning and moving and growing, we’re likely to go backwards. Here are 5 tips to moving forward today in your eCommerce journey.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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I have spent hundred of hours, and tens of thousands of dollars, on Meta advertising my two Shopify eCommerce stores over 3 years. This is what I have found working and getting results on the platform for 2023.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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When was the last break you took from your business? Have you ever and how did you do it? I am sharing today my thoughts about what is most important when taking a holiday or break from our all-consuming eCommerce stores.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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What type of shipping to offer in your eCommerce store? Here are some options and why I choose NOT to offer free shipping for my 2 Shopify stores to Aussie customers.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Here are 7 ways I add value to my customers and my products without having to put my product range on SALE! All of these ideas add value to both you as a brand, and your customers receive more for their money – it’s a win-win!

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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I am struggling with two specific things in my business today – are you having some struggles? Listen in and let my struggles encourage you in your business that you are NOT alone, and that we are the captain of our own ships – the business needs us to face problems and not procrastinate about problem-solving a solution.

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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Are you overwhelmed by social media and the constant need to feed-the-machine that is organic social? If you are, and you want to feel more in control - or to understand why organic social is so important to your eCommerce store - listen in!

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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Join me today as a check-in with some questions to ask yourself as the business owner: Where is your business at?

Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

I invite you to subscribe, rate, and follow along.

This podcast is sponsored by one of my eCommerce stores ⁠www.theturtlejournal.com.au⁠

You can email me at ⁠www.aussieecommercemum.com.au⁠

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People who say giveaways don’t work in eCommerce probably don’t do them, or they don’t do them properly! I achieved a conversion rate on my Giveaway list of entrants of 14.5% so far for 2023! Let me show you what I did and how I achieved these results by running a giveaway on my Shopify website and Traffic Facebook & Instagram Ads.

Check out my Giveaway landing page for inspiration here: https://theturtlejournal.com.au/pages/giveaway

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Do you offer an upsell to your customers? Here is a DIY way you can do it without paying for an expensive Shopify App! My upsell has generated over $250 in revenue in the past 30 days for me, it was something I set up nearly 2 years ago and haven’t had to work much on it since, it works in the background for me – without paying heaps for an Shopify App.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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If you are starting out in eCommerce, or have been running a business for a while... but do not a) collect email addresses, or b) have an email send-strategy to track your revenue - you are missing out! Email - alone - contributed 25% of my total revenue for the whole of 2022! So, join me to learn more!

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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If you are starting out in eCommerce, or even a set before officially starting out, this episode is for you! I am sharing some tips and learnings from my 2 years in eCommerce that are things to consider and think about before starting your eCommerce journey, or to think about if you are pretty new to the eCommerce world. I hope you find it encouraging for you!

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Do you do any sort of LIVE Events for your eCommerce store? Guess what - I bet your competition is probably not doing it - what an awesome way to stand out! I have done 5 weekly Facebook LIVE videos so far and got at least 1 sale from each. This is totally worth it for me and I'm keen to see how it grows my business this year. Check out this podcast to hear all about it and maybe be encouraged to start doing your own LIVE events on Facebook, Instagram, Tiktok or YouTube.

Watch my previous LIVES here for inspiration and encouragement to just give this a go! No matter what! https://www.facebook.com/TheTurtleJournalAU/live_videos

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Our brand is everything as a small business owner! We are just a tiny speck in the universe of business worldwide. So here are some ideas on getting your brand out there – and increasing your brand visibility with some ideas for branding and advertising.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Have you used ChatGPT yet? Or other ai tools like Jasper? Here is my recent experience with Jasper.ai and an amazing unexpected result the ai tool gave me within hours of re-working all my website product pages!

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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How to get sales is a common question and struggle for eCommerce businesses – me too! This episode is my experience with 2 years of online sales and how I have built my small business so far. Spoiler alert – it is not any magic overnight success, but some key focus areas that I have decided and validated for myself in how they work together and support each other! I hope my experience encourages you to think critically about how you want to grow and the avenues to explore for your eCommerce or Shopify store.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Before too much of 2023 gets away from us – spend an hour answering these 10 questions for yourself and your business to check-in with where you landed at the end of 2022, and the direction you want to head for 2023.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Do you feel stuck with what to say on your emails? And do you even think sending emails is worth your time? This episode is for you! I am sharing my Top 10 email subject lines and revenue of all time and some funny and unlikely conclusions from this email audit.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Hey! We’re getting set up for the year - I love doing my planning and strategy thinking at the start of a new year. Today I am sharing some of the specific tools and metrics I will be tracking this year and – more importantly – why keeping at least some high-level data is so important.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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I had a huge inventory issue in September 2022 in the lead-up to Christmas that really threw me off my game! This episode is the post-mortem looking back now Christmas is finished, and my learnings and revenue stats.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Here is a little pricing pep-talk! 10 reasons I have for you to consider in deciding if and when and why to raise your prices.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Are you a fan of the dropshipping model or not? I probably see more positives as a business model in starting out, than negatives. It is probably more common than you think it is too! Listen in for my experiences with dropshipping and how it has changed in the last couple of years.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Making decisions about our business need to become second-nature, and we should learn to be comfortable in being decisive, to avoid procrastination or anxiety. There are really not many decisions in life, and even less in business, that can not be un-done; so just make them and evaluate your learnings afterwards for your next steps forward.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Check out this episode if you feel like you are tired of spinning all the plates in your life! Planning and Time Management gives me freedom and there is not this impending doom of things I have forgotten about or worried have slipped through the cracks. Today I will share with you my Top 3 principles that I attribute to my peace of mind in running my business.... and life! Just three because productivity should be an easy thing to implement into your life, otherwise it causes more stress than it does help and serve us.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Are you worried about the economic outlook for 2023 with talk of cost of living increase, and decline in consumer confidence? I have been for sure. This episode is a chat about how I’m feeling and maybe you feel the same, and some encouragement to help our mindset and our grit to stick it out and see our businesses grow!

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Do you advertise on Facebook and Instagram? If I told you your business would benefit from just a $5 per day budget and strategy – would you believe me? Let me share my specific strategy and campaign setup to grow the traffic you get to your Shopify store – with a purpose! This is not a boosting Facebook post strategy; this is my advice from over 2 years and tens of thousands of dollars advertising on Meta.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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Shopify and Google Analytics: I made a big mistake recently and wanted to share it with you all, perhaps you’ll feel encouraged that you are truly not alone on this business-growing journey. Making mistakes is essential – and your attitude to mistakes and learning from them is the cornerstone of entrepreneurship.

Are you a product business, maybe a handmade or importing business, I do both! If you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path. I am spending my own cash advertising on Facebook and Instagram to grow my two Shopify stores.

I would love to help you too! Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself, or reach out to me at aussieecommercemum.com.au for some affordable strategy support.

I invite you to subscribe, rate, and follow along!

So, what episode could you share with a friend?

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can email me, or reach out for some affordable support specific to micro and small product-based businesses at www.aussieecommercemum.com.au

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How many times do our potential customers really need to hear from us, to ensure we have built the trust factor needed to expect a sale? They probably need to hear from us - and have many more touch-points, than we actually think they do, before we can reasonably expect them to make a purchase. But once they do... you'll find they return again and again far more easily. In this episode I share some of my statistics in Shopify that you can find too - I hope you find it an encouragement to keep doing what you are doing, we are in a marathon, not a sprint!

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Putting in the time and effort into increasing your AOV is so worth it! You can increase your revenue in a sustainable way, and get ahead of your competitors, from your existing customers. I increased my AOV by 27% simply by increasing my Free Shipping threshold; you can too. Here is what happened and what I learned.

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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The world of paid traffic has changed significantly in the two years that I have been paying for Facebook and Instagram Ads through Meta. Join me on this follow-up episode where I share specific tips and experiences from my advertising, maybe you'll find some useful things to try on the platform, or the courage to give it a try for yourself, or you may find some of my experiences simply a confirmation of what you already know about Meta and stay current with their platform [PART 2]

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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The world of paid traffic has changed significantly in the two years that I have been paying for Facebook and Instagram Ads through Meta. Many of us who utilise these platforms to get reach, visibility and customers had been frustrated with the performance and cost... and many of us jumped ship in 2021 with the Apple Privacy stuff. Listen in to what I think the issues are, but also why I continue to spend on the platform... for now. [PART 1]

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Trying to find trusted resources in the eCommerce world is a bit of a nightmare! I wanted to give a shout-out and share some of my favourite ones that I have binged in 2 years; I hope you find some of them beneficial too.

The Roadmap to $50K on Shopify: https://open.spotify.com/show/4DNgyZR7QxTaeeqNgk2p0F?si=ece6f7969e214a27

Mums with Hustle Podcast https://open.spotify.com/show/30xI339FSaXm2IGioeuWWK?si=21b03ea1bd784899

The Unofficial Shopify Podcast https://open.spotify.com/show/2fZyUfHLOnZathTk0bfz2Y?si=e48a34512af94843

Marketing Against the Grain https://open.spotify.com/show/3bMqKPfI45OmTK5hENtIOk?si=9b5ab1c3f9484ffd

The Unstoppable eCommerce Podcast https://open.spotify.com/show/3HQN8BLEqlKmxKj0oyJbCN?si=8bc5dc49273f4474

The Product Boss Podcast https://open.spotify.com/show/6AVXAIBnXBCdnYauyF4Wkp?si=7421d335f9544638

The Productprenuer Success Podcast https://open.spotify.com/show/3NLRaZh2ReX0Iy7met8HK6?si=26cd8afebf464b0a

The Planner Podcast https://open.spotify.com/show/7bCpIcTiE3TtNYvuhXpZ7N?si=0029cab85c254187

Profit First Nation https://open.spotify.com/show/4MgHuE6J4L36v805u67h9v?si=f031fd3753674674

Social Media Marketing Podcast https://open.spotify.com/show/39jI0ihm8h0RVvNhxa8jgM?si=5f5ac686aaee4ee3

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Not all tasks in our business are created equal. Often we set ourselves up to fail instead of succeeding simply because of our unspoken expectation that we have put on that particular task we are doing right now! Let's manage our expectations and set ourselves up to win!

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Email is amazing because it is scalable! You can put the same amount of effort, like literally identical 15min into one email, and the outcome can vary completely depending on the size and quality of your list – so it takes you the Business Owner no more time to make $300 than it does for $100. That’s what I love! Don't listen to people who say 'Email marketing is dead!' or 'No one buys from an email!' My revenue $$$ show that is simply not true. If you already use email I hope this episode encourages you to keep at it! If you don't even have an email list, I hope this encourages you to start one - yesterday :)

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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There is a difference between RISK and RECKLESS in business decisions and growth. Starting a craft-niche eCommerce business from scratch is scary, and if you are in the start-up phase of eCommerce growth you probably feel scared a lot too! It doesn't help when people say ‘Oh that sounds risky?’ or ‘That is a terrible idea?’ The idea of risk in a business is very subjective, in fact, sometimes I do my best work running on the adrenaline of growing my tiny handmade eCommerce business!

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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When we are so consumed in the day-to-day building of our eCommerce business, it can be hard to remember to stop and celebrate the learnings and the wins - and not just the revenue ones. Sometimes we need to pat ourselves on the back!

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Today is an exercise in thinking about your business as a golf course. Yesterday I went through this process for myself in trying to decide where to direct my limited time/energy, in my small window. I hope you find it helpful too! Let's shut out the noise and distraction from our endless to-do lists, whether you have already started an eCommerce store, thinking about it, or have been building your product-based business for ages!

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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This impromptu episode has come about because I am thinking of financial goals for 2023, and what will be valuable to spend money on as a Business Expense. What do you regret having spent on your business or things you are so thrilled that you did? If you are a Business Mum or a Start-Up business you are probably similar to me and money is flying out the door - so take this opportunity to critically analyse what you have already spent and if you think those purchases were a good idea or not. Here are my findings!

Do you know a Mum starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business? It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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As my podcast description says, I want to share some real-time, real-world business challenges and wins with other Business Mums! This episode is an inventory challenge – a real issue happening right now – that is going to cost me a lot of money all through the Christmas selling season like Black Friday and Cyber Monday 2022. Today I up-leveled my entrepreneurial mindset and am now grateful for the challenge! Yep grateful! Because it is the nudge, something I think maybe I needed to push me to the next level in my business. So if you handle stock and inventory... and could do with a little Mum Business pep talk to back yourself in your decisions - this episode is for you!

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I have always loved crafting! And if you are listening, perhaps you love crafting or handmade products too, or are thinking it may be something you would like to start. I’d like to share with you, my love for papercrafts and bullet journaling, and the various life-changing benefits of crafting that I see and experience.

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Our website is essentially our storefront – do you think of it that way? One thing is for sure - your product pages are never 'done' - there are always things to improve. Your Website or Shopify Product Pages are like an actual 'landing page' and should reflect a complete buyer journey to ensure your conversion rate is the best it can be! Remember customers coming to your website are literally walking into the front door of your shop. Here are my Top 10 EASY things to make sure your Customer's Experience on your website is amazing!

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Are you a Business Mum? Join me in this diary-type podcast where I share real-time challenges, and my wins, in growing a product business side hustle and brand... as things happen day-to-day - in real time! Because we often feel less alone in our business journey when sharing the challenges with someone else. Maybe you want to be an eCommerce Mum, and turn your craft hobby into a business, well I hope you will discover inspiration and motivation together from my kitchen table in Adelaide Australia. Brought to you by one of my eCommerce shops: www.theturtlejournal.com.au

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eCommerce in a craft niche is huge for in-person sales! I have previously sold at in-person events, but for my business, I started in 2020 I have deliberately avoided in-person. What are the pros and cons these days? Do you sell in person? I am thinking about adding that component or revenue stream to my eCommerce business.

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Pricing your products is the perfect analogy for the entrepreneurial life – there is no right answer! I have experimented lots in the last 2 years and wanted to share what I have learned. Are you pricing your products to be profitable? When is the last time you updated them? And what are you comparing your pricing to, I hope it is NOT marketplaces like Etsy or eBay.

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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A mythical Day 8! Time never seems like our friend. There are not many people who feel like they have time to spare. Are you busy or bored? Either way, if you had an extra day per week, what would you do with it? Here are my thoughts.

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find some company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Packaging our products can be one of the most fun parts of running an eCommerce business. There are so many options! But do you audit your packaging and keep a close eye on what they cost you? This episode was the opportunity for me to do just that and the results and revelations were surprising.

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au

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Welcome to the launch of my podcast! In this episode, I will share a bit about myself and why this podcast exists. I hope to bring you some down-to-earth experiences in growing my Aussie product business side hustle to encourage you on your own entrepreneurial journey. We learn so much from others’ stories and interviews… they are some of my favourite types of podcasts to listen to; this episode is my own contribution. 

Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby into a business. It could be beneficial for them to find company in my experiences as they happen, day to day, in real-time. Please share this podcast with a friend, and leave a review from whatever podcast app you are listening on, so others have a better chance of finding me!

This podcast is sponsored by one of my eCommerce stores www.theturtlejournal.com.au

You can join my newsletter or send me an email at www.aussieecommercemum.com.au