Designing websites when you don’t have copy Marie Poulin writes about one problem designers run into a lot with clients, not getting the website copy on time. Instead of becoming more restrictive and forcing the client to give her the copy, she shows another way to look at the problem and find ways to collaborate …
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Are you changing this just because it makes you more comfortable? Curtis McHale writes that sometimes we force change onto clients just so we can be more comfortable. As someone who has spent years working on projects to clean up messes from "the new shiny thing", I can attest that change wasn’t beneficial for most …
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Marketing for Introverts As a strong introvert myself, I can say the marketing tactics from Bidsketch’s article can work. It’s important to use ones that 1) get you results and 2) are a good "fit" for you. If you hate hosting webinars (like I do), don’t do them. 5 Stages to Measure the Growth of …
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The advice gold rush Paul Jarvis noticed that there’s been a rush to sell advice recently and he’s questioning the long-term implications of it. A Target Audience of One A really interesting article about positioning came from Blair Enns this week about positioning. Read it twice: first on the surface to see how he’s speaking …
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How to Beat the Feast or Famine Problem in Your Business The best time to prepare for a work famine is yesterday and the second best time is today. Corey has five strategies to put in place to prevent and beat a famine. Do You Really Have To Do ALL The Marketing Things? It seems …
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The Ultimate Guide to Freelance Success in a Downturn Everyone will eventually run into a downturn It could be in the economy as a whole or just to you. Ryan Waggoner gives some great advice on how to plan for and handle a downturn in your freelance business. So You Think Your Marketing Idea Might …
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How Deep Work Will Help You De-Stress, Find Fulfillment, and Radically Transform Your Business Corey Pemberton has an overview of Deep Work which is a way to focus on those important projects so they have an impact on your life. The past couple of months I’ve been doing this and have planned, built, and released …
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A Guide to Pricing Strategies One thing I hate is the level of dogma around pricing, which is why when I saw this guide to pricing strategies I was relieved that it takes a very balanced approach. Lead nurturing: how to transform your prospects into solid relationships Lead nurturing is the process you use to …
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Freelance niche finder Matt at Freelance Transformation has just released a simple tool to help you find your freelance niche. I found your passion Paul Jarvis takes a look at passion and why it’s not a magical thing you can just "find". Discover how to quickly grow your audience SPONSOR Kai Davis (no relation) just …
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Creating The Ultimate Sales Funnel For Your Freelancing Business Brennan Dunn has an excellent guide to building out your consulting sales funnel from finding leads (acquisition) all the way through a ladder of services. Dear Client: Stop Asking For A Ballpark Estimate Chris’s article on ballpark estimates and how difficult they are to provide as …
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