DIY For Business: Recent Episodes
DIY for Business
Every week this business show is to help the entrepreneurs of the world navigate through all the decisions that need to be made to start and grow a company. Our hosts, Russ and Greg, weave through the maze of hurdles that start-up and young companies are dealing with every day. Whether you are interested in the marketing, financial, HR, legal, or any other side of business, our hosts will discuss their thoughts and interview guests to provide insights. You might even have a few laughs along the way.
Russ and Greg drop a major announcement—Greg is entering the world of indoor pickleball with new facilities launching in Las Vegas! Joined by Jennifer Christensen of Beacon Media + Marketing, the trio dives into how to market health and wellness brands (like pickleball centers!) using cutting-edge AI strategies. Learn the essentials of GEO (the new SEO), leveraging Google Business Profiles, ethical AI use, and creating content that connects with both locals and visitors. Whether you’re launching a new business or scaling your digital presence, this episode is packed with winning tactics and insights.
Russ and Greg welcome serial entrepreneur Eli Portnoy, founder of BackEngine.ai, to explore how AI is revolutionizing the way businesses understand and act on customer feedback. From synthesizing data across platforms to pinpointing growth opportunities and preventing churn, Eli breaks down how AI-driven insights can give executives a real-time pulse on customer needs—without losing the human touch. Learn how to leverage internal data for smarter decision-making, protect proprietary information, and avoid common AI pitfalls. Whether you’re scaling fast or just starting out, this episode offers actionable advice on integrating AI into your business strategy—without replacing the people behind it.
In this episode of DIY for Business, Russ and Greg sit down with Brandon Davis, founder of Trek One Capital, to dive into the real cost of entrepreneurial growth—and how to scale without burning out. Brandon shares hard-earned insights from managing over 100 entities to paring down to a happier, healthier portfolio, revealing how clarity, collaboration, and culture can lead to massive success.
We explore:
- What investors really look for in scalable businesses
- How to identify and fix toxic management teams
- The value of daily operational feedback loops
- Why happiness and health drive better business outcomes
- Brandon’s approach to teaching entrepreneurship to his kids
Packed with personal stories, strategic insights, and a few no-pants jokes, this episode is a must-listen for any entrepreneur aiming to scale smart and live well.
Learn more at trekonecapital.com
In this timely episode of DIY For Business, Russ and Greg welcome Abe Orgel of SimpleForwarding.com to unpack the chaos surrounding the recent tariff changes affecting imports from China. They dive into the implications of the Section 321 elimination, how it’s disrupting e-commerce and brick-and-mortar supply chains, and what business owners can do to adapt. From rising shipping costs to legal workarounds and reshoring opportunities, this episode is a must-listen for any entrepreneur navigating international sourcing and logistics in today’s volatile trade environment. Tune in for actionable insights and a few laughs along the way.
What does it take to turn rock bottom into a launchpad for success? In this gripping episode of DIY For Business, Russ and Greg sit down with Luke Lunkenheimer, founder of Paid to Persuade, to uncover his incredible transformation from bank robber to respected entrepreneur.
Luke shares how he rebuilt his life after addiction and incarceration, diving into the mindset shifts, relentless work ethic, and powerful lessons that shaped his business journey. He reveals the core principles behind his revolutionary sales training program—why authenticity trumps slick scripts, how “compassionate interrogation” wins clients, and what it really takes to stand out and succeed.
Whether you’re an aspiring entrepreneur, a seasoned sales leader, or simply love a good comeback story, this episode delivers real-world advice with raw honesty and a dose of inspiration.
Topics covered:
- Overcoming personal and professional rock bottom
- Why “scripts” are killing your sales
- The neuroscience behind authentic communication
- What Paid to Persuade teaches that other programs don’t
- Pivoting your business model based on real feedback
In this insightful episode of DIY for Business, Russ and Greg chat with startup strategist and software veteran David Hirschfeld, founder of Tekyz, about why so many startups fail—and how to prevent it. David introduces his proven Launch First methodology, showing how early validation and sales before building a product can be a game-changer for founders. They dive into the power of identifying the right niche, using AI to streamline development, and even how to sell software before it’s built.
The trio also tackles AI’s role in content creation and internal efficiencies, including an innovative voice-integrated Jira assistant that’s solving real developer pain points. Whether you’re launching your first startup or trying to scale smarter, this episode is packed with practical, battle-tested advice.
Public speaking is one of the most powerful tools entrepreneurs and business leaders can use to grow their influence—and their revenue. In this episode of DIY for Business, Russ chats with Blair Bryant Nichols, founder of BBN Creative Management, about how mission-driven professionals can overcome the fear of speaking and leverage the stage (or Zoom!) to strategically scale their business.
From storytelling that converts to dealing with tech meltdowns mid-presentation, Blair shares tactical advice on becoming a confident and compelling speaker. Whether you’re pitching to clients, keynoting a conference, or leading a webinar, Blair’s insights will help you shift your mindset, connect emotionally with your audience, and build a business pipeline—one presentation at a time.
Topics Covered:
• How to overcome the fear of public speaking
• Strategic speaking vs. infomercial pitfalls
• Virtual vs. in-person presence
• Using storytelling for business growth
• Turning keynotes into leads and long-term clients
• The power of being great to work with (on and off stage)
AI is transforming email marketing—but are you using it effectively? In this episode of DIY for Business, Russ and Greg dive into AI-driven email campaigns with experts Robin Tully and Michael Levitz of Forecasting (forecast.ing). Learn how AI can craft personalized messages, improve click-through rates, and predict campaign success before you hit send.
Topics covered include:
• How AI enhances email personalization
• The best ways to segment audiences for maximum impact
• AI-driven landing pages that convert
• The future of AI in marketing and its impact on small businesses
If you want to improve your email marketing strategy, this episode is packed with actionable insights.
Small businesses no longer need big budgets to compete in social media marketing. In this episode of DIY for Business, Russ and Greg talk with Adam Nathan, CEO and Founder of Blaze AI, about how artificial intelligence is changing the game for entrepreneurs.
They cover:
• How AI can automate and optimize social media marketing efforts
• The best strategies for using AI in social media, SEO, and email campaigns
• Why consistent content is critical for business growth
• How Blaze AI helps businesses scale without hiring a full-time marketer
While we discuss Blaze AI’s features and benefits, this is not a paid promotion or sponsored content. Our goal is to provide valuable insights into AI-driven marketing tools and how they can help small businesses grow. As always, we encourage listeners to explore multiple solutions and choose what best fits their needs.
In this episode of DIY for Business, Russ sits down with Vance Morris, a business consultant and former Disney leader, to uncover secrets for creating a business that thrives. Vance shares actionable insights on balancing work and family life, mastering the art of pricing for profitability, and building lasting emotional connections with customers. Drawing from his Disney experience, he explains how to deliver unparalleled service, retain clients with innovative methods, and set yourself apart in competitive markets. Plus, hear how he built multiple businesses and now works just 90 minutes a week on them!
Discover the power of personal branding, the value of surprise in customer experiences, and why you should start with time off when planning your schedule. This episode is packed with strategies to help you succeed.
For more episodes, visit DIY for Business Podcast. Subscribe and leave a review to help us continue to bring you actionable advice!
In this episode of DIY for Business, Russ and Greg discuss fractional CFOs with Luke Boyinger, founder of Cruzumi CFO and Advisory. Luke explains how businesses can benefit from a fractional CFO to navigate financial complexities, forecast cash flow, and balance short-term profits with long-term growth strategies.
This episode is packed with actionable tips, from practical advice on choosing the right CFO for your business to leveraging forecasting scenarios for decision-making. Discover why hiring a fractional CFO is often a smarter, more economical choice for growing businesses, and learn how to build trust and transparency in financial management.
Plus, hear how Luke’s team-based approach ensures clients benefit from the collective expertise of seasoned CFOs and why your business might be ready to take the leap toward better financial planning.
For more insights, visit the DIY for Business Podcast, and remember to subscribe, review, and share!
How can small businesses and entrepreneurs use PR to rise above the noise? In this episode of DIY For Business, Russ and Greg chat with PR expert Zachary Bernard, founder of We Feature You PR. Zachary shares his insights on crafting authentic narratives, leveraging social media, and navigating the ever-evolving world of public relations.
Discover how to stand out as a thought leader, build trust with your audience, and even tackle the challenges of online criticism. Whether you’re a seasoned entrepreneur or just starting out, learn actionable PR strategies to boost your credibility and connect with your target market.
Plus, don’t miss the fun stories about Waymo’s PR standoffs, Jaguar’s branding missteps, and why telling personal stories might be your secret weapon in today’s crowded marketplace.
🎙️ Tune in now for expert tips, a bit of humor, and valuable takeaways to grow your business!
Discover the secrets to turning one-time buyers into loyal, recurring customers in this insightful episode of DIY for Business. Russ welcomes Guitze Messina, author of Money Call, to break down the science behind proactive sales and customer retention. Learn the 5 key questions every business must ask to foster stronger relationships, uncover hidden opportunities, and optimize your sales strategy. Whether you’re an entrepreneur or a seasoned business owner, this episode is packed with actionable tips to help you boost revenue, scale efficiently, and keep customers coming back for more. Tune in and transform the way you sell!
Join Russ and Greg as they chat with Peter Murphy Lewis, aka Strategic Pete, a seasoned marketing consultant who lives inside a zoo (literally) and has mastered the art of digital marketing. Dive into Peter’s fascinating journey from building a successful travel business to becoming a fractional CMO and marketing expert for unique ventures, including his current home at a private zoo in Wichita, Kansas.
In this episode, we discuss:
• The power of pixels and the importance of proper tracking in digital marketing
• How to use AI effectively in content creation and email marketing
• The art of hiring the right marketing pros and avoiding common PPC pitfalls
• Real-world insights on why reviews and buyer personas are critical in today’s business landscape
Whether you’re looking to boost your marketing strategy or just curious about what it’s like to live and work inside a zoo, Peter’s got tips, tricks, and a few wild stories that will inspire your entrepreneurial journey. Don’t miss this lively conversation packed with actionable advice for growing your business!
Connect with Peter Murphy Lewis
Visit StrategicPete.com or find him on LinkedIn to learn more about his marketing strategies and consulting services.
Tune in, take notes, and get ready to elevate your marketing game with insights from Strategic Pete on DIY for Business!
In this episode of DIY for Business, Russ and Greg share their contrasting networking experiences, from AI conferences to pickleball tournaments, and dive into the secrets of effective networking with expert Michael Forman. With over 30 years of experience, Michael reveals key strategies that work in both in-person and online settings, offering valuable insights for introverts, extroverts, and everyone in between. Learn why arriving early and staying late can be game-changers, how to follow up with impactful handwritten notes, and the importance of building genuine connections without pushing the hard sell. Whether you’re navigating a crowded conference or a virtual breakout room, this episode will equip you with the tools to elevate your networking game.
Join us as we explore:
• The do’s and don’ts of business card etiquette.
• Techniques for introverts to shine in networking settings.
• How to engage effectively in online networking events.
• The role of humor in building rapport without overstepping boundaries.
Tune in and discover how to make lasting connections that can propel your business forward. Whether you’re new to networking or a seasoned pro, this episode offers a wealth of practical advice to enhance your approach.
In this special crossover episode of “DIY for Business,” Russ and Greg are joined by Brigie and the dynamic duo behind Twisted Pickle, Ashley Blakely and Suzanne Griever. Dive into the fascinating world of pickleball entrepreneurship as they discuss how Twisted Pickle evolved from a simple idea into a thriving consulting firm specializing in pickleball businesses. Learn how to leverage teamwork, creativity, and strategic planning to launch and grow your business. Whether you’re a pickleball enthusiast or an aspiring entrepreneur, this episode offers valuable insights into blending passion with business acumen. Don’t miss out on this ultimate mashup of business and pickleball expertise!
In this episode of DIY for Business, Russ and Greg are joined by two extraordinary guests, Chip Massey and top DC publicist Adele Gambardella, authors of the book "Convince Me." With backgrounds in crisis communication and FBI hostage negotiation, they share their expertise on mastering the art of convincing others, whether in high-stakes situations or everyday business negotiations.
Listen as Chip and Adele discuss:
- The critical differences between in-person and remote negotiation techniques.
- How to leverage forensic listening and emotional intelligence in business.
- The importance of creating an atmosphere of trust and validation within teams.
- Real-life crisis communication scenarios and how to handle them effectively.
Gain invaluable insights from their unique perspectives and learn how to enhance your negotiation skills and crisis management strategies. Don't miss out on their engaging stories and practical advice that can transform your approach to business communication.
Keywords:
Negotiation, Crisis Communication, FBI Hostage Negotiation, Forensic Listening, Business Communication, Emotional Intelligence, Remote Work, Team Management, Crisis Management, Effective Communication, Convince Me Book
Hashtags:
DIYForBusiness #NegotiationSkills #CrisisCommunication #BusinessPodcast #RemoteWork #TeamManagement #ForensicListening #ConvinceMe #EmotionalIntelligence #EffectiveCommunication
In this vibrant episode of DIY for Business, join Russ and Greg as they explore the dynamic blend of art, co-working spaces, and strategic marketing. With special guest Jesse James Wroblewski, dive into how embracing your inner 'marketing supervillain' can differentiate and elevate your brand. Discover the power of niche marketing, the advantages of targeted advertising, and innovative approaches to stand out against industry giants. Whether you're a small business owner or an established entrepreneur, this episode is packed with actionable insights tailored to help your business thrive in competitive environments.
Key Highlights:
- Co-working Space Adventures: Russ' experiences with espresso shots and impromptu improv across the street - a testament to leveraging local ecosystems for business and personal growth.
- Walking Meetings and Book Insights: Russ discusses how integrating walking into his daily routine brings a new dimension to multitasking, from meetings on the go to digesting the latest business reads via the Everand app.
- Mastering the Art of Differentiation with Jesse James Wroblewski: Uncover the philosophies behind marketing like a supervillain, where less is more, and smart, focused strategies trump big budgets.
- Personal Stories of Pivoting: Both hosts share personal anecdotes reflecting their journeys and transitions, emphasizing adaptation and clever positioning in the market.
- Advice for Aspiring Supervillains in Marketing: Jesse offers practical tips on standing out authentically, understanding customer needs deeply, and strategically placing your brand for maximum impact without overwhelming budgets.
Tune In:
Listen to the full episode on DIY for Business Podcast for a deep dive into leveraging creativity and strategic mischief in your marketing efforts. Whether you're looking to refresh your business model or find your unique voice in a saturated market, this episode will equip you with the knowledge and inspiration you need!
In this episode of DIY for Business, join hosts Russ and Greg as they dive into a kaleidoscope of topics from the unexpected lessons of the Oscars and the strategy behind wearing black, to the intriguing world of business transitions with special guest, Tom Conlon, founder of North Street Creative. Discover the art of branding and web design tailored for B2B success, and unravel the complexities of making pivotal business decisions. Don't miss our engaging discussion on evolving business landscapes and the importance of niche expertise in the digital age. Tune in to gain actionable insights for navigating your business journey with confidence.
Join Russ and Greg on a captivating episode of DIY for Business as they welcome Kyle Smith, CFO and co-founder of Strata Cloud, diving into the crucial interplay between finance and marketing strategies for business success. From Russ's enlightening trip to Austin and insights into FileMaker's capabilities to exploring the financial intricacies of starting and scaling a business, this episode covers it all. Kyle shares his expert perspective on when to engage a fractional CFO, the top financial metrics every business owner should monitor, and the delicate dance between controlling costs and investing in growth. Whether you're contemplating a new venture or seeking ways to optimize your current business operations, this episode offers valuable tips on financial management, pricing strategies, and leveraging marketing for long-term success. Plus, don't miss the fun brainstorming session on a potential business idea that combines the best of sports and dining. Tune in to gain actionable insights and learn how to make informed decisions that drive profitability and growth.
This description is crafted to highlight the episode's diverse content, focusing on valuable insights for entrepreneurs and business managers looking to balance financial health with aggressive growth strategies.
In this insightful episode of DIY for Business, hosts Russ and Greg dive deep into the nuances of creating a compelling remote work culture with special guest Gerry Godori, a seasoned expert in leadership, team building, and author of "Destination Employer." From transitioning traditional office settings to fully remote operations, Gerry shares invaluable strategies for attracting, recruiting, and retaining top talent in today's dynamic work environment. Learn how to navigate the challenges of maintaining a strong company culture across diverse locations, understanding the unique needs of different departments, and leveraging personal insights to foster employee growth and satisfaction. Whether you're a startup navigating the complexities of remote team dynamics or an established business looking to enhance your remote work policies, this episode is packed with actionable tips and thoughtful reflections on making your company a true destination for talent. Tune in to discover how you can create a work environment where engagement, fulfillment, and growth aren't just goals, but the foundation of your success.
Join Russ and Greg in a unique episode of DIY for Business, recorded from a co-working space's phone booth! They dive into the vibrant world of startups with tech expert Bill Bolden. With over 24 years of experience and a knack for launching tech startups, Bill shares invaluable insights into the dos and don'ts of the startup ecosystem. From distinguishing between B2B and B2C app development to identifying red flags in startup operations, Bill's advice is a goldmine for aspiring entrepreneurs. He emphasizes the importance of understanding product engineering, the peril of constant pivoting, and the need for a realistic view of what an MVP (Minimum Viable Product) should be. This episode is not just a conversation but a masterclass for anyone looking to navigate the complex terrain of tech startups. Tune in for an engaging and enlightening session that could be the compass you need for your entrepreneurial journey!
In this episode of DIY for Business, join us as we welcome Ken Wentworth, also known as Mr. Biz, a dynamic entrepreneur with a unique journey. Discover how his relentless pursuit of goals, from powerlifting to business, offers valuable lessons in achieving success. We delve into his four-step methodology for goal achievement, outlined in his latest book, "Don't Fake the Funk." Ken shares his experiences, from rehabilitating after injuries to obtaining a trademark for his nickname, illustrating the importance of perseverance and strategic planning in business. Whether you're a budding entrepreneur or an established business owner, this episode provides practical insights and motivational stories to help you reach your aspirations. Tune in and learn how to transform your business goals into reality!
In this episode of DIY for Business, hosts Russ and Greg dive into the art of transforming business challenges into triumphs with guest Chris Spanier, a seasoned consultant known for his optimistic approach and ability to unearth potential in seemingly adverse situations. From discussing the power of storytelling in marketing and personal branding to exploring the importance of adopting an optimistic outlook in business, the episode is a masterclass in reframing obstacles as opportunities. Highlighting Chris's unique experiences in rallying a team of 'misfit toys' and leading them to success, the conversation underscores the significance of perception and positive thinking in business leadership. Additionally, the episode touches upon the evolving nature of business stories, emphasizing the importance of crafting a narrative that resonates and adapts over time. For entrepreneurs and business leaders grappling with challenges or feeling stuck, this episode offers a beacon of hope and practical strategies to navigate and thrive in the dynamic world of business.
In this episode of DIY for Business, hosts Russ and Greg welcome Mark Donnigan, a seasoned virtual Chief Marketing Officer specializing in B2B sales and marketing strategies for startups. Mark delves into the complexities of startup marketing, highlighting the importance of executing the right strategies over accumulating more strategies. He discusses the common pitfalls startups face, such as misaligned hiring and misunderstanding market needs. Mark also emphasizes the value of founder-led sales and the need for startups to focus on execution rather than mere strategy formulation. This insightful episode is a must-listen for entrepreneurs and business owners grappling with marketing challenges in the ever-evolving startup landscape. Tune in to gain actionable advice and learn how to steer your startup towards successful marketing practices.
Wayne Mullins, Founder of Ugly Mug Marketing, joins DIY for Business to discuss the foundation of marketing intelligently. Start with a good database that will help you identify opportunities and speak to those people in the way and time they should be communicated with. Set up the proper metrics to identify what will accomplish the most critical metric: Make your company money!
Jake Waddingham is an Assistant Professor at Texas State University. He is researching CEOs and entrepreneurs trying to transition back into the workforce after being their own boss. Not only is there a mentality shift needed, but how do you even write a resume and provide references when you own your own company? Jake provides statistics and insights into this important topic that not many people have taken the time to understand.
Join us as we chat with Mark Zola, a seasoned psychotherapist whose approach combines helping individuals manage their businesses and personal lives, including relationships. We explore the role of psychotherapy, dissecting its essence as therapy conducted by licensed professionals.
Mark delves into the challenges business owners face, from the fear of failure to the stress of growth and economic uncertainties. He highlights the importance of understanding one's attachment style in dealing with stressors and reveals how running a business can bring personal issues to the forefront.
In this insightful discussion, Mark touches on the impact of past traumas and their role in shaping business decisions. He emphasizes the need to break free from self-fulfilling prophecies and discusses the importance of seeking help when confidence becomes overbearing. Additionally, Mark shares strategies for managing personnel issues, fostering a healthy workplace, and finding the balance between work and life.
Explore how the principles of psychotherapy can enhance your business and personal life, and gain a deeper understanding of the connections between self-awareness, communication, and success.
In this podcast episode, Jason Shen, an executive coach specializing in guiding founders and leaders through change, joins us. Jason offers valuable insights into navigating business pivots. Jason also shares a three-fold approach to managing change, considering the external environment, personal motivations, and expertise.
Furthermore, We delve into the evolving communication landscape and the need for businesses and individuals to embrace storytelling and adapt to changing communication styles. He discusses the impact of technology, like AI, on various aspects of life.
https://www.jasonshen.com/diyforbusiness/
Join us as we chat with Michelle Nedelec, the founder of Awareness Strategies. Michelle has built her own thriving ventures and works to guide her clients toward million-dollar businesses.
We discuss how Marketing Automation and Systems Integration enhances business growth. We explore the core components of scaling a business by discussing everything from Strategy and Systems to Support and State of Mind. Her holistic approach ensures businesses not only survive but thrive.
If you're ready to learn the key ingredients of a prosperous business and gain strategic insights from an entrepreneurial guru, this episode is a must-listen.
In business, sometimes you need a new set of eyes and ears to evaluate your company and provide new ideas. Phil Fraser is exactly that, a Business Sounding Board. What is a Business Sounding Board? It’s a combination of a Business Coach and Business Mentor + Non-Exec Director, and more. Listen to Phil Fraser explain how he guides business owners to avoid mistakes and grow their companies.
Dr. Russell Thackeray shares his experience as a business psychologist, certified coach, trainer, and as a public speaker with us and describes how he uses his vast experience to help businesses achieve improved performance and achieve their goals. Dr. Thackeray explains how he helps business leaders become more resilient and mentally tough to deal with the obstacles that are thrown their way.
Ian Moyse, sales consultant, joins DIY for Business to share some perspective on how to choose a consultant. There needs to be a fit for both the company and the consultant. That doesn't always mean that they need to have the same views on the business, but companies do need to be open to change. It's a new set of eyes and ears with new perspectives that many companies need to go to the next level.
Michael Haynes, SMB Business Growth Specialist, joins Russ and Greg to discuss how to grow a B2B company. He shares some of his business philosophies from his book, Listen Innovate Grow, where he explains the importance of these 3 key fundamentals to succeed in the B2B space. A fascinating conversation that entrepreneurs to medium size businesses can get some important techniques to grow.
Iris Ichishita, Founder of Toekenz, shares her journey into starting a family friendly platform for children to learn about digital collectibles. Toekenz has created the technology for educating children about NFT's, crypto and other blockchain based technologies with parental controls built in, so families can experience these communities together in a safe and protected environment. Iris also shares how she uses her Toekenz podcast to promote the company and the technology.Learn more about your ad choices. Visit megaphone.fm/adchoices
Do you need to have a partner to start your company? Many experts recommend having partners that are strong in areas that you aren't, but is that the best advice? Charles Fry has worked with many entrepreneurs and he doesn't feel that's always the way to go. Why not hire a CTO or any high level manager to compliment your strengths instead of making them a partner. There's also positives to well thought out partnerships. Join us for this interesting conversation. Learn more about your ad choices. Visit megaphone.fm/adchoices
Learn how to replace busy with better. Leah Remillet owns a business that helps business owners change their mindset to let go of tasks that can be delegated and replace them with more important decision making tasks that don't take up so much time. Free up part of your work week to treat yourself to what's important, like family, your own well being or whatever else is important, anything besides always working. Free yourself from guilt and learn some of Leah's productivity hacks. Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you suffering from feeling like you have a shortage of time with tasks that aren't leading you in the direction you want to go? Don Davis PhD, MBA is the author of the book, Overcommitted. Dr. Davis helps us build the life we want by creating the habits to not be overcommitted. Eliminate stacking tasks on top of each other that can't ever be finished and it leading to a place of despair. Take control and set proper goals to get you back on the right track. Learn more about your ad choices. Visit megaphone.fm/adchoices
Chris Castenes is the author of, You're Going to be Great at This, A Sales Memoir. What we uncover is that sales mirrors life in so many ways. The similarities to developing relationships, meeting someone on a date, fear of rejection, or including humor into your life are just some of the aspects that we identify that happen in sales and in our personal lives. Learn more about your ad choices. Visit megaphone.fm/adchoices
The running joke in entertainment law is everyone wants to use the opening riff of the song back in Black, but there's legal issues that need to be handles for that to be allowed. The podcast Lawyer, Gordon Firemark joins us to educate people on the right to use content for their business. What you can say in entertainment is trickier from a legal perspective than the days of Lenny Bruce or George Carlin. Gordon helps us understand the landmines. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sara Phillips is a sales powerhouse that teaches a scientifically proven system that will increase your sales up to 300%. One big piece of the system is identifying and understanding the values of your buyer. Not only understanding, but knowing how to communicate with them in the style they will respond to and create a win/win result. There's so much to learn about the habits of successful salespeople during this episode. Listen and learn the science behind selling. Learn more about your ad choices. Visit megaphone.fm/adchoices
The way you allocate your money will affect your profits. Rocky Lalvani explains how you should value your profits. He explains his behavioral system and habits that will help businesses become more profitable. "The more casual you are with money, the faster it runs away." Learn more about your ad choices. Visit megaphone.fm/adchoices
The audience questions are finally answered. So many questions for the Russ and Greg come in each week and we dedicate an entire episode to answer some of the most frequently asked questions about our background and our opinions on hot business topics. Join us for a very informative show. Learn more about your ad choices. Visit megaphone.fm/adchoices
Find the harmony in your life by balancing your workload and finding time for the personal priorities in your life. Whether it's family, hobbies or just spending more time with loved ones, figuring out how to make it happen with all the responsibilities at work is difficult. Jim Sabellico, Founder of J. Louis Technology helps us figure out ways to save time at work. Listen and get some great advice and tips from Jim and start enjoying life outside of work. Learn more about your ad choices. Visit megaphone.fm/adchoices
Hovalo is an online service that helps business people that are too busy to maintain their profiles and conversations on their dating apps. Koen Geron, Founder & CEO of Hovalo explains how difficult and time consuming it is for busy business people to keep up with having conversations, updating photos and ultimately trying to find the right person while working to build their careers and companies. Learn more about your ad choices. Visit megaphone.fm/adchoices
We all have felt our confidence drop at different times of our lives. How do you get it back and push through those tough time? Shawn Langwell, author of the book, Ten Seconds of Boldness, deals with that challenge. He also talks about goal setting and how visualization helps to achieve your goals. There's so much packed into this episode that will help you at work, but more importantly, in life. Show Links shawnlangwell.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Zeno's Boardwalk Sweet Shop was founded in 1948. John Louizes is the third generation in his family to own the business. He has taken it from a small counter selling taffy and knick knacks on the Daytona Beach Boardwalk to multi locations and producing the world's most famous taffy distributed worldwide along with ice cream, chocolate and other treats. Hear how has he taken the family baton and grown the company and how he is preparing the next generation in his family to take it over is discussed on the "sweetest" episode we have ever done! Learn more about your ad choices. Visit megaphone.fm/adchoices
The topic of Mid-Life Crisis comes up a lot in conversation, but usually not conversations related to starting businesses. Executive Coach Keren Eldad helps us understand the direct correlations to mid-life crisis and how it motivates many to start companies. Keren also discusses how creating a positive mental wellness environment with help your company. We wrap up the conversation with the positive hurdle of how do we take the knowledge we gained to scale the company. Such an insightful conversation with Keren Eldad that shouldn't be missed. Learn more about your ad choices. Visit megaphone.fm/adchoices
Russ gets interviewed by Greg. Yes, a twist that has everyone talking about. Host interviewing host. Greg talks with Russ about one of his true passions, FileMaker Pro. Is Russ the "Pro" in FileMaker Pro? You make the call after listening to Russ share his knowledge and advice for people who want to learn how FileMaker can help their company needs. Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you lost your motivation and feel like you need to get your energy back? In our interview with author and podcaster, Polly Campbell, we discuss her book, You, Recharged. A lively discussion on how to find that energy you've been looking for.
Show Links: Polly's Website | Podcast | Books Learn more about your ad choices. Visit megaphone.fm/adchoices
Meet one of the hosts of Airquote Law Pod, Jobeth Bowers. You will get the flavor of what Jobeth and his cohosts, Elisabeth and Ariel deliver to you on their podcast as we discuss a variety of topics and share what's going on in our lives. That's the beauty of Airquote Law Pod. You never know what direction they will take each show and that's the fun and it is always fun. Learn more about your ad choices. Visit megaphone.fm/adchoices
What does responsible leadership mean to you? This is the first question that podcast host, Earl Breon asks his guests on The Responsible Leadership podcast. Russ and Greg also chime in on what that term means to them. It's incredible the variety of answers Earl has received over the years. Earl shares how his military background has help him form his shields or leadership and how they all work together in formation to increase the strength of a leader. Learn more about your ad choices. Visit megaphone.fm/adchoices
Meet Thomas Christian, host of The GOATED Podcast on the Winners Edge Sports Podcast Network. Thomas talks about the drive that has gotten him a TV sportscaster job, podcast host and sports writer all while he's still in college. He has the Mamba Mentality that Kobe Bryant was so famous for and is using it to inspire other college students to follow their passion. This is truly an inspirational conversation that you won't want to miss. Learn more about your ad choices. Visit megaphone.fm/adchoices
Russ and Greg tackle the top 5 mistakes that business owners fall into the trap and make. We definitely share our stories of making some of these mistakes ourselves and how to avoid making these mistakes moving forward. Learn from history and give yourself the knowledge to be the best business owner you can be. Learn more about your ad choices. Visit megaphone.fm/adchoices
Join us as we debate on the top 10 mistakes that business owners make. We agree with some of the items on this list, but not all of them. We have so much to say about these mistakes and how to improve them that we were only able to get through half the list. Make sure you check back next week for the remaining mistakes that are just as juicy as discussed on this show. Learn more about your ad choices. Visit megaphone.fm/adchoices
People is what drives a business. Let's understand what drives the different people that make up a business. It can be management, staff or the CEO. The better we understand ourselves, the easier it is to improve. Brad Milford, Founder of Build Brilliance and host of the podcast, Unlimited Business Wisdom shares some fantastic ideas on how to be a better version of ourselves. Buildbrilliance.net Learn more about your ad choices. Visit megaphone.fm/adchoices
Creating a podcast is so much fun. Creating a podcast network is even more fun! The launch of Winners Edge Podcast Network is here. Russ and Greg have branched out to start a sports and gaming podcast network and on this episode, we interview the host of the East West Football Podcast, Fidel Barraza. Fidel shares his experiences of starting his podcast and describes the persistence it takes to get a podcast recorded and produced each week to hit his professional standards. We all bond over how much we all enjoy podcasting and are excited to be working together with The Winners Edge Podcast Network. EastWestFootball.com https://winnersedgenetwork.com Learn more about your ad choices. Visit megaphone.fm/adchoices
This week we talk with Drew Merit who joins us to discuss meeting facilitation, visualizing ideas & meetings, and improv. We learn how Drew's skills as a Live Graphic Capture Artist can help a business to brainstorm, share ideas and collaborate.
http://meritillustration.com/ https://www.improvmarin.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you been wanting to write a book? If you have, but don't know the first step in writing it, let alone getting it edited, illustrated, published and finally distributed, this is the podcast for you. The Chief Sales Officer for Leaders Press, Andrew Dupy walks you through the process of creating a book that will leave your legacy or start positioning you as an expert in your field to generate leads and brand your business. There are many motivations to writing a book and Andrew will break the process down. Link: https://leaderspress.com/showcase/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Join leadership coach and author of the book Cracking the Leadership Code, Alain Hunkins as he shares the 3 secrets to building strong leaders. Not only do we discuss the secrets, but we also get into understanding how people learn and how it differs by generations. Alain talks about how his performing arts background prepared him to be a leadership coach and how he helps people listen with a purpose. These secrets will help in all areas of life, not just at work, so don't miss this interview.
Show Links Alain Hunkins
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We are proud to be celebrating our 50th episode and to celebrate, we are introducing the host of the How to Sell podcast, Scott Bell. Scot is a proven sales coach and consultant for all types of businesses. He updates us on the latest trends and what is working in sales today. We also learn how Russ and Greg got into selling in the beginning of their career. Join us in the celebration episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
We look for work-life balance, but how do we achieve it. Business Coach and author, Christoph Nauer, helps us understand the importance of giving ourselves permission to take time for priorities outside of work. Christoph has designed 6 major focuses to balance your life again. Russ loves that one of Christoph's concepts is to use technology to serve you. Greg loves that Christoph talks about delegating work that frees up your time to do what you're good at. Understand the psychology that will allow you to reach work-life balance. Learn more about your ad choices. Visit megaphone.fm/adchoices
Conflict resolution is an asset in business. There's not a week that goes by without some type of conflict. Charmaine Hammond is an expert when it comes to communication and resolving conflict. She goes into how to manage the emotions, so parties can actively listen to one another, instead of allowing their filters to get in the way. Charmaine also is the Executive Producer of the award winning movie Back Home Again where the characters are dealing with a tragedy, but learn how to deal with the challenges and recover. Charmaine is such an inspiration and will teach us something that will improve our communication skills. Learn more about your ad choices. Visit megaphone.fm/adchoices
Is there bad P.R.? Yes there is, but nothing you can't come back from. Gary Schneeberger has been in the P.R. business for decades and he describes how to make news that matters. The key concept to be heard is to upset expectations that people or the media has of your company. Gary also goes into how to control an interview with the media and to find the right target for your message. Learn more about your ad choices. Visit megaphone.fm/adchoices
Jonny Quintero, host of No Judgement Podcast, shares his unique story of how he learned business from a young age. Selling candy and mowing lawns before he was 10 years old and hiding the money he made in the mattress of his bed was the foundation of how he grew to be successful. Now, he owns a company and teaches all his employees on how they can become a boss and own their own company. It's how Jonny pays it forward and supports his community that makes him so appreciated and makes his podcast so entertaining. Learn more about your ad choices. Visit megaphone.fm/adchoices
Negotiations happen in all types of relationships. Whether in business, marriage or making a purchase, there is an element of negotiating. Be prepared by understanding what filters you or the person you are transacting with might have. Understand what factors are non-negotiable or have your responses ready for objections that come your way. Alice Shikina, Founder of Shikina Mediation & Arbitration witness these negotiations everyday and helps us understand how to improve our negotiation and mediation skills in this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dennis Mellen's life changed in an instant. One day a successful pilot, the next, medically prevented from continuing his passion. These moments of change happen to all of us and we all need to deal with obstacles and move forward. Dennis has become an executive coach and author of Takes More Than Heart. He helps companies eliminate toxic environments and build healthy cultures. Remove the Energy Vampires and replace them with leaders that have a purpose everyday.
Show Links
beabean.net
takesmorethanheart.com
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Learn to be a good interviewer. There's so many resources on how to get interviewed, but not many people are properly trained on how to interview well. Mark Herschberg, author of The Career Toolkit, professor at MIT & Harvard, explains some points on how to improve our interviewing skills. Mark teaches how to ask questions that will identify whether the person fits the department or the company culture, or whether they have the skills that will fill an area that might be lacking in the company. That's just the start of the many ways we can improve our interviewing techniques.
Show Links thecareertoolkitbook.com
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If you have a passion and want to make it into a business, then just "Make It So" Host of the podcast Starfleet Leadership Academy, Jeff Akin, shares his galactic journey of how he made his love of Star Trek and experience in business management into a successful podcast. Jeff also has a love for professional wrestling and turned that into a career as a wrestling broadcaster. Listen to how Jeff, Greg and Russ have all followed their passions to "Make It So"
Show Links
Jeff's Mailing List
Jeff's Website
Jeff's Podcast
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Mergers & Acquisitions should be a win for both sides. Kison Patel, CEO of M&A Science gets into the strategies that both sides of the transaction need to solidify before entering into the process. Kison's company has also created a fantastic lifecycle management solution to optimize the two parties during the transaction. This podcast will make you more aware and informed about M & A. Learn more about your ad choices. Visit megaphone.fm/adchoices
Creators Getting Paid is the newest addition to The Best Business Network. Chris Hines, the host of Creators Getting Paid discusses how his show will be helping people to make money with their own podcast or Youtube show. Chris will be helping people transition from different their backgrounds to the online media space. If you are thinking about becoming a podcaster, listen to this show and start following Creators Getting Paid. Learn more about your ad choices. Visit megaphone.fm/adchoices
Working from home takes discipline and there are ways that you can be more productive by getting yourself "into the groove". Our guest, Lucas Root, is a professional trainer and has developed many theories and methods to help companies get their remote staff to be happier, healthy and more productive. Lucas is fascinating and entertaining in describing the many ways to improve work from home habits. Learn more about your ad choices. Visit megaphone.fm/adchoices
Remote staffing is the movement that businesses are moving towards. This was not the norm before the pandemic, but now, more and more companies are evolving to provide opportunities fr their employees to work from home. Jeff Hunter has a remote staffing company and shares the many reasons why this is a great alternative to the traditional staffing model. Listen to his 3 secrets you will need from your virtual team. Learn more about your ad choices. Visit megaphone.fm/adchoices
For all companies that are looking to grow, this show is for you! Brad Smith, Business Owner and CEO Coach shares how he works with leaders of companies to achieve significant growth to their bottom lines. Listen to how he measures the ambition level of the leaders and measures their motivation to hit their growth goals. Growth can be limited by the leaders of a company and Brad can get people to open up their insight skills and improve their interpersonal communication ability to hit their goals. Learn more about your ad choices. Visit megaphone.fm/adchoices
How to connect is becoming so important in today's society and at the same time, becoming more difficult. Luckily, we interview Steve Spiro, host of the LinkedIn Live, The Master Connector Show. Steve gives some entertaining stories of how he became so good at meeting people and helps us understand the advantages of growing our net worth by growing our network. These skills are so useful in business and in all of our personal lives. Great life lessons are shared in this can't miss show. Learn more about your ad choices. Visit megaphone.fm/adchoices
Being a strong company is like having a great family dynamic. The leaders of the company, like a family, should be trusted by everyone in the company. Jon S. Rennie, author and podcast host about leadership, explains how a company should be able to count on their leaders as well s the leaders should be just as confident to lean on any member of the team. We get into hiring, connecting, and communicating effectively to promote strong leadership throughout the entire company.
Show Links: https://www.jonsrennie.com https://www.diyforbusinesspodcast.com/leadership-with-jon-s-rennie/ https://podcasts.apple.com/us/podcast/deep-leadership/id1494823921 https://www.diyforbusinesspodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Safety first is not just a saying, it's a mindset to protecting your company. Russ & Greg interview John Hale, OSHA Outreach Trainer and Author of the book, Zero Injuries. John also has trained the military on safety guidelines in Iraq and Afghanistan. If he can show our military to be safe, imagine the advice he provides for your company. He explains how to empower your employees to be leaders in keeping your company safe for staff and customers. Learn more about your ad choices. Visit megaphone.fm/adchoices
Project management has a number of styles to choose from and the waterfall method may not always be right for certain types of projects. Alexis Nicole White is a Project Management Consultant and a Scrum Master and she breaks down the different approaches to project managing. Don't get intimidated! Whether your project is a service or a product, whether it's a large job or a quick sprint, we will help you take on your projects. Learn more about your ad choices. Visit megaphone.fm/adchoices
What a great year of guests, interviews and a lot of tips to help your company. If you missed any shows, Russ and Greg go over some of the highlights of the year. This episode will help you find previous shows that hit the topics you are most interested in with some recaps of what we enjoyed most about that show. Learn more about your ad choices. Visit megaphone.fm/adchoices
Alen Mayer is an internationally acclaimed speaker on sales techniques. He has the ability to simplify how to make sales. We love talking strategies and the nuances that makes everyone better at selling. You will enjoy the conversation and learn a few tips to be a better salesperson. Show Links:
www.salesiseasy.com
https://www.facebook.com/alen.mayer
https://www.linkedin.com/company/sales-is-easy/
https://twitter.com/mayeralen
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Be yourself in business and don’t try to be someone you’re not. You won’t want to miss our interview with Sue Wilhite, Success Attraction Expert, as we dive into being your authentic self and the success that follows. The fears that are blocking you can be defeated and Sue provides insight on beating them down.
Show Links: Sweet Sound of Success Learn more about your ad choices. Visit megaphone.fm/adchoices
In business, the companies that continue to innovate are the ones that keep growing and moving ahead of their competition. We interview the author of Lay an Egg and Make Chicken Soup, Arie Brish. He is a leader in the topic of innovation. We discuss innovating products, services, and processes within an organization. His checklist to start a company with an idea and bringing it to the marketplace needs to be heard. Show Links www.cxo360.net https://twitter.com/diy_podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
Every team has a coach and the coaches job is to provide a winning strategy to help the team succeed. Business is no different and we learn some great business strategy from business coach, Tyler Martin. Business owners fall into the trap of getting caught up on the day to day routines and sometimes they need a coach to help move the company forward. Tyler is a skillful coach that has successfully done this for so many companies. Join us to learn how to level up your business. Show Links: thinktyler.com Russ & Greg on Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices
Buying and selling a company will most likely be the biggest transaction people will have. Don't go into a transaction like this blind. Learn from author, podcaster and consultant, David C Barnett, who is an authority on how to buy and sell companies the correct way. Mistakes can be very costly when selling or purchasing a company if it's done without the proper knowledge of what to look for and how to prepare for the transaction. Learn from a pro on this episode of DIY for Business Learn more about your ad choices. Visit megaphone.fm/adchoices
Breaking News: DIY for Business is proud to announce they have joined ElectraCast podcast network. We interview Founders of ElectraCast, Peter Rafelson and Mark Netter about their careers and vision of the network . We also get into what has made their company so successful. More Breaking News! Our hosts, Russ and Greg will also be responsible for building out a Business network of podcasts to be featured on ElectraCast. The network will be a community of podcasters delivering amazing, entertaining shows around different aspects of business. Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you lost your motivation and feel like you need to get your energy back? In our interview with author and podcaster, Polly Campbell, we discuss her book, You, Recharged. A lively discussion on how to find that energy you've been looking for.
Show Links: Polly's Website | Podcast | Books Learn more about your ad choices. Visit megaphone.fm/adchoices
Strong leadership is an extremely important quality for business owners to have. We interview Best Selling author and podcaster, Jon S. Rennie, on how he has taken the leadership skills he learned from being an officer on a nuclear submarine for the Navy and has utilized it in leading eight manufacturing companies. We explore the unique leadership skills that are needed on a submarine and how it made Jon a better leader in business. Check out Jon's book and listen to his own podcast on the links below. Show Links: Jon's Website Deep Leadership DIY For Business Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices
Customer service is the key to getting repeat business as well as referrals. We interview Marnie Zambri from TrustDale.com, a great resource that connects consumers with good-quality companies. They also help their clients understand how to improve their customer service techniques. Marnie shares her insights and experiences of the best practices for companies to improve their service and as a result, improve the overall health of their company. Learn more about TrustDale.com and their investigations: https://www.trustdale.com https://www.youtube.com/c/TrustDALETV Inside Investigations YouTube Learn more about your ad choices. Visit megaphone.fm/adchoices
We all get that feeling in our gut that tells us what the right decision is. Sometimes we follow it and sometimes we don’t. We are lucky to interview author and podcaster Polly Campbell to help us understand why we feel that excitement and how to practice getting better at understanding why and when we should follow our gut. Show Links: Polly's Website | Podcast | Books Learn more about your ad choices. Visit megaphone.fm/adchoices
Automating your company is a passion of ours, especially Russ. He loves talking about automation and how setting up with the right apps can save you so much time each day. Not only saving time but also saving money in personnel. While we're at it, let's not only save you money but let's make your company more money by utilizing automation for your company. Join us for some great conversation that will open your eyes to automation for your company. Learn more about your ad choices. Visit megaphone.fm/adchoices
The first in a series of interviews with entrepreneurs that have gone through the ups and downs of starting their own business. Robert Downum, Franchise Owner of Liberty Tax Service in San Ramon, opens up about how marketing has changed from the time he started the company 14 years ago and now. He also shares his philosophy on networking and the advantages of being in a franchise. Robert gives some valuable accounting tips along the way. Libert Tax Service, San Ramon, CA – (925) 275-1040 Libertytax.com Learn more about your ad choices. Visit megaphone.fm/adchoices
the best attorneys keep you out of lawsuits and are there for you if someone does file a complaint. our goal is to help business owners set up policies to avoid lawsuits. it’s wild with all the new labor laws that are popping up, especially now with safety regulations and distributed workforces. thank goodness, we interview Jon Babione, partner at Ferber law, to help us figure all this out. and he didn’t bill us for our 30 minutes. www.ferberlaw.com Twitter account: @diy_podcast --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Learn more about your ad choices. Visit megaphone.fm/adchoices
Companies that stop innovating, stop growing. One key to keeping a business successful is innovating and one way to keep innovating is to keep learning. The desire to improve your company is a true indicator of your leadership abilities. No doubt there will be failures along the way, but we all can learn from our failures and keep trying until we find the key to open the door to future innovations. Join us for some inspiration to keep learning and improving through innovation. Twitter Account: @diy_podcast Learn more about your ad choices. Visit megaphone.fm/adchoices
Is the daily grind getting you down? We all need something to motivate us to keep moving forward with our business. For entrepreneurs that are still thinking about jumping into the pool, you might need the “Spark” to get going. We have a fun conversation that should help you find that inner voice that will light that fire. Learn more about your ad choices. Visit megaphone.fm/adchoices
One of our favorite guests, Mike Sklut from the Digital Sales Division of Fox, joins us again to bounce around ideas on how to best spend your online marketing dollars. There are so many ways businesses can spend their marketing dollars online, but which is right for you. The answer is … I wish there was only 1 answer, but we go through some very viable choices and hopefully will help you avoid some common mistakes.
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Do you believe that you are a born leader? There may be certain traits that you’ve always had that make you a good leader, but that’s usually not enough to be the best leader for your company. So many aspects go into working with the different people and departments within your company to reach your goals. We interview Alexis Monville who hosts Le Podcast on Emerging Leadership. We pick his brain on what he’s learned from his guests and his own self-exploration on how to become the leader your staff needs. Learn more about your ad choices. Visit megaphone.fm/adchoices
Technology has improved so much over the past few years with regards to targeting a specific audience for your TV commercials. For many companies, TV didn’t make financial sense in the past, because companies felt like they were spending too much on reaching people that weren’t necessarily their audience. This has all changed and our interview with Mike Sklut, the Digital Sales Manager at KTVU will open up your eyes to how specific of an audience you can reach. Say goodbye to wasted TV spending! Learn more about your ad choices. Visit megaphone.fm/adchoices
Finding the right spot to locate your company is very important to your success. Whether you have a retail location, need manufacturing space, or just offices, finding the right space is a crucial decision. We interview Michael Santillan, a real estate expert that focuses on commercial properties to help navigate us through the many decisions needed to pick the right space to create the right vibe for your employees and customers. Link to Mike: https://www.interosfeastbay.com/team/Michael-Santillan/YQqt3EFsB9ZHmaqxY/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Every team member needs to feel included and supported to create a healthy and productive environment for your company. It sounds simple, but in today’s culture, there are many challenges. In this episode, we interview Larry Martinez, PhD and Associate Chair in the Department of Psychology at Portland State University to explore “Inclusion”. We also dive into the interesting topic of “Alliedship”, which is becoming a hot topic for business owners. Learn more about your ad choices. Visit megaphone.fm/adchoices
Money makes most people happy, especially when it comes to running a business, but there are so many things to consider when dealing with company finances. Do I have enough money to start a company? How long can I last if sales are slow? Where do I go for a loan? All of these questions are discussed and more with our guest, Rita Williams Green, professor at Memphis State University and owner of Green Adult Educational Services. www.gradesllc.com Join us for some great insight in evaluating the finances of your company. Learn more about your ad choices. Visit megaphone.fm/adchoices
We get to continue the conversation with Dr. Laila Ansari about the challenges of being a champ at communicating. Let’s face it, the way you communicate to employees, vendors, and customers will be different. Add the different ways you will communicate like verbally, emails, texts, or video meetings and the puzzle gets tougher than catching a wild chicken. Learn from a Doctor who has helped many patients understand the nuances of better communication with all your different audiences. Learn more about your ad choices. Visit megaphone.fm/adchoices
One of the toughest things to do well as a business owner is to be an effective communicator to every type of audience. Luckily, we are joined by Dr. Laila Ansari to discuss the many ways to tackle the challenge of being heard and understood. Like Rocky, it’s not always a natural gift, and it takes a lot of hard work to be a champion at good communication. Learn more about your ad choices. Visit megaphone.fm/adchoices
We've all heard the adage that the customer is always right, but we all know that is untrue. The truth is that they are the customer and each customer is so important to the success of your business. Keeping your customer service high can mean getting more repeats and referrals, but how do you do it? This show goes into the importance of keeping your customers happy and some tips to keep them coming back for more. Learn more about your ad choices. Visit megaphone.fm/adchoices
Everybody wants 5 Stars today, but why? This show deals with the importance of getting good reviews and how to handle the occasional bad one. Wanting a 5 Star review seems logical, but how do you go about getting your customers to give you that review and where will your stars be seen? All of these topics and more will be discussed along with an occasional bashing of fake reviews. Learn more about your ad choices. Visit megaphone.fm/adchoices
The running joke for years is that radio is supposed to be replaced by TV or Cable or Satellite. Well, radio is still a great way to advertise your business, whether you are just getting off the ground or wanting to advertise nationwide. We interview Nikki Gelardi, who has been in the radio business in many roles, to chop it up and discuss many topics from how do you buy radio spots, who can create my commercials, how do I know where to advertise, and much more. Come in and listen to 3 radio people talk shop and help you figure out whether radio ads are right for your company. Maybe now or maybe later. Learn more about your ad choices. Visit megaphone.fm/adchoices
Running a company can be very stressful if you let it. We interview Dr. Laila Ansari, a licensed clinical psychologist with over 12 years of experience, to discuss many ways to deal with the stress that goes along with being an owner of a company. Not only do you need to take care of your own mental well-being, you also have to think about the mental state of your staff to create the most enjoyable and productive work environment for your company. Come lay down on the couch with us as we dive into some great suggestions to make your work life HAPPY. Show Links: www.samhsa.gov adaa.org https://www.ncbi.nlm.nih.gov/ www.psychologytoday.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Finding the right balance of putting in the hours for your company while spending quality time with your partner and family is tougher than walking on a tightrope. Everyone intends to be a good family person while running a company, but that is easier said than done. This episode focuses on some different techniques of what works and things to avoid, both at work and at home if you want to keep that “Happy Harmony”. Learn more about your ad choices. Visit megaphone.fm/adchoices
Business plans may not sound fun, but this episode might change your mind. What is “Little Billy” thinking about when creating his business plan? Well, he may not be headed in the right direction, but we will help steer you. This doesn’t have to be stressful, but making a plan should give you confidence on the key parts of the business that you should have a good handle on. With that vision, you stand a much better chance of reaching your goals. Learn more about your ad choices. Visit megaphone.fm/adchoices
Who the heck are Russ Catanach and Greg Louie and why should I get business advice from these guys? Learn more about their backgrounds and the many different types of businesses that they have started and been involved in growing. One of the first topics for any business is understanding what motivates you. The question is, do you have the right motivation to give yourself a fighting chance to start a business? These questions will be dealt with in this week’s conversation. Learn more about your ad choices. Visit megaphone.fm/adchoices