The SAMA Podcast: Recent Episodes
Strategic Account Management Association (SAMA)
We ask the smartest people working in B2B for their secrets on how to become trusted advisors to the customers their companies can't afford to lose. About the Strategic Account Management Association (SAMA) Founded in 1964, SAMA is the largest community of practice dedicated to the advancement of the strategic account management (SAM) profession. Our community is comprised of the world's foremost companies and most innovative thought leaders in the arenas of strategic customer relationship management. We help you become essential to your customer. Learn more: www.strategicaccounts.org
To learn more about Birkman and The Birkman Method: www.birkman.com
To order the new book, "Creatures of Contact": https://www.amazon.com/Creatures-Contact-Need-More-Personality/dp/1946633445
To purchase a questionnaire/report: https://direct.birkman.com/sales/
Jerry, Kate and Dominique are the creators and facilitators for a new training course being offered through SAMA Academy, "Account-based Marketing: Customer-led, team-enabled." It takes place virtually Dec. 7 & 8. Course description and registration link are here.
http://valkre.com/
https://cosawi.com/
https://kateburda.com/
A post written by Ed for the SAMA blog
Short videos and articles about sustainability aimed at the sales and marketing profession
A good introduction to ESG and how to measure it
A great book on how we need to rethink the world
linkedin.com/in/edmundbradford
Learn more about Finlistics here.
Learn more about the book here.
This week only, buy the ebook directly from Amazon for just $1.99.
SAMA will host a virtual symposium featuring Michael on Sept. 15, "The Challenge of Selling Expertise, Not Product: Transforming SAMs into high-value advisors supported by engaging digital content."
Register here.
LinkedIn: https://www.linkedin.com/in/mthomas01/
Download Tim Pollard's white paper "The Seven Ways COVID Changed Sales Forever" here. (There are also three excellent videos on the linked page.)
Tim and SAMA will co-host an interactive next-practice symposium April 29 to go even deeper on the subject. Register here.