The Aspiring Solopreneur: Recent Episodes
Joe Rando, Carly Ries
Formerly known as Solopreneur: The One-Person Business Podcast
Welcome to The Aspiring Solopreneur, the weekly podcast that dives deep into the world of solopreneurship. Join us as we bring you insightful interviews with industry experts and successful solopreneurs who have mastered the art of running their own businesses.
Are you a solopreneur looking for guidance on how to attract clients? Or maybe you're searching for ways to stay motivated and overcome the challenges of working alone. Perhaps you're even struggling with the intricacies of taxes and financial management. No matter what obstacles you face, The Aspiring Solopreneur Podcast is here to provide you with the knowledge, inspiration, and practical advice you need.
In each episode, our hosts, Joe Rando and Carly Ries, sit down with a diverse range of guests, including seasoned solopreneurs, marketing gurus, financial experts, and productivity specialists. Together, they unpack the secrets to solo success, sharing their personal stories, strategies, and actionable tips.
Learn from those who have paved the way before you, as they reveal their tried-and-true methods for growing their company of one.
Subscribe now and join our community of solopreneurs who are committed to achieving their goals, mastering their craft, and creating a fulfilling and prosperous business on their own terms. Get ready to unlock the secrets to solo success and become the best version of yourself as a one-person business owner.
Want to learn from and grow with other solopreneurs? Join our movement for FREE at https://www.lifestarr.com/solosuite-starter-for-solopreneurs!
No one is happy about inflation and the prospect of recession isn't causing much celebration either. But these don't have to be all bad news. Opportunities can be created as prices rise and the economy slows. This podcast will give you perspectives that will help your one-person business navigate a challenging economy.
Matt McWilliams is a four-time affiliate manager of the year. Entrepreneurs and companies such as Shark Tank's Kevin Harrington, Stu McLaren, Adidas, Ray Edwards, Brian Tracy, Lewis Howes, Shutterfly, and Michael Hyatt have trusted him to run their affiliate launches. He helps online business owners make money as an affiliate and leverage the power of affiliate partners to grow their business.
Martha Krejci was an exhausted mom working a 9 to 5 corporate job when she decided enough-was-enough. So she turned herself into a multi-million dollar brand and worked from home so she could be there for her family. She's been featured in Fox, ABC News CBS News, Fast Company, Cosmopolitan, Shape, and Huffington Post.
Martha's story is surprising, inspirational, and informative and definitely worth a listen.
For solopreneurs, time is limited and you're pulled in a million different directions. So when somebody tells you that content is important, how are you supposed to find time to not only work it into your schedule but make it resonate with your audience? Our guest, Andrew Ryder, sheds light on this plus other tips on content marketing you may not have heard of before. Be sure to tune in!
Today we are taking on a tough question. When things aren't going the way you want in your business, do you keep trying or quit? When people start a business, they usually have a picture of how it's going to go. It almost never goes that way. It's often helpful to hear stories about other solopreneurs who have been in this situation, so in this episode, Joe shares his success and failures and what kept him going (or didn't). We hope you can learn something from them. Be sure to tune in!
With 25 years in the financial services industry and more than a decade as a business owner, Gabe Nelson understands the importance of independent, objective, trusted advice, especially when it comes to running a company of one.
We discuss so many important aspects of this, from taking the leap from employee to solopreneur with confidence, to how to create a profitable business as a solopreneur, and everything in between.
Be sure to tune in!
Looking for a way to be more productive in your business? The LifeStarr App is launching July '22 and is designed for solopreneurs like you. Be the first to know when it gets released by visiting https://www.lifestarr.com/lifestarr-app.
Just because you're a company of one doesn't mean you can't outsource. In fact, in many situations, you probably should.
Tune in to this short episode to understand many of the benefits as well as things to consider before working with a contractor.
Michael Woodward is the voice behind the jumbleThink podcast, a show that focuses on telling the story of entrepreneurs who turned their dreams and ideas into reality! Listen to this episode to learn:
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How solopreneurs can tell the dream they’ve chosen to chase after is the one they’re meant to be doing
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How solopreneurs can overcome fear of the unknown
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Why simplicity is key to innovative thinking and how solopreneurs can start eliminating the chaos
- What micro experiments are and why they are important for solopreneurs who are chasing after their dreams
- The benefits of making a bucket list
And so much more!
In this episode, we dive into the six key elements solopreneurs need to include on their homepage, as well as key pointers to create a positive user experience.
In this episode, we speak with Ryan Sawrie, an author, agency owner, and marketing expert with over a decade's worth of experience working with brands on their digital and social media strategies. We discuss: * What makes his framework unique * The various phases of his six-step framework * Common mistakes he sees people make when it comes to digital marketing * Tips for taking on the marketing workload for solopreneurs
And more!
As a solopreneur, you're going to be wearing a lot more hats than someone who starts a company with employees. You need to be ready. You need a system that won't let you down. We've discovered one that allows anyone to function efficiently and effectively. In fact, if you set it up and follow it, nothing will fall through the cracks, you'll work faster and you will literally sleep better at night. Tune in to see what it is!
With the amount of responsibility that comes with being a solopreneur, often comes neglect of mental and physical health. In reality, prioritizing those things can actually help you reach greater success in your business. Here's how to fit them into your busy schedule.
In this episode, we walk through content mapping, content and promotion calendars, helpful tools to stay organized, and all that jazz. As a solopreneur, your schedule can get pretty overwhelming, and even though this planning part of your content takes a little bit of time upfront, it saves you tons of time in the long run and provides a lot of additional benefits.
Not everybody is a born salesperson, but selling often comes with the territory of being a solopreneur. Sales expert, Greg Rutan, gives you helpful tips to help make selling seem less daunting and more approachable so that you can take your business to greater heights.
We thought we had a clear idea of the various business models out there, but after further investigation, we found that isn't necessarily the case. In this episode, we cut through misconceptions, and clearly define categories and models to explore as you begin your journey as a solopreneur.
From understanding what solopreneurs do to unknowingly sabotage their careers, to the most important thing solopreneurs can do to achieve greater success, this episode with Anne Bachrach walks you through why personal accountability can make or break solopreneurs and how to start mastering it today.
From defining your customers and competition, to market positioning and messaging, here is a list of things to consider as you begin brainstorming your new career as a solopreneur.
As a solopreneur, you have a plethora of things that can be stressing you out at any given moment. In this episode, find out how to shift your mindset to overcome these stressors, unlock your purpose, and reignite your passions to help you achieve greater success in your personal and professional lives. You'll learn:
- What solopreneurs can start using to reduce stress and free up time
- Advice on how to overcome imposter syndrome
- How to shift your mindset for greater success and fewer setbacks
- How to unlock your purpose and reignite your passions when stuck in an entrepreneurial rut
- What characteristics people can have or develop that will allow them to make greater impacts in their fields of choice
- What the Enneagram is and why it is important for solopreneurs to know their type
When it comes to hosting websites for one-person businesses, cost is usually a factor. But so is what you get for your money. The question we are asking today is "can HubSpot compete with WordPress for solopreneurs from a cost and functionality standpoint." We'll let you decide.
Patents, trademarks, and copyrights, oh my! The legal side of a one-person business can be extremely intimidating, but it doesn't have to be. In this episode, Dr. Keegan Caldwell breaks it all down for us. Be sure to tune in!
No matter what changes you are making to your business, big or small, there are some best practices and strategies that will make it easier and make the business more successful. Tune in for a short overview of what those are!
This episode was originally meant to be about success tips for real estate agents (although the takeaways can be applied across industries), yet right when we thought it was coming to an end, it quickly turned into a lesson about overcoming life's obstacles and moving forward to find greatness. We couldn't have planned this content if we tried. Be sure to check it out!
Deciding which direction to take your business next can be tough. In this episode, Joe and Carly provide practical advice and a real-world example to help you navigate it.
Personal branding is very important for solopreneurs. In this episode, we dive into creating a powerful personal brand in just seven steps that can help you, and your business, succeed.
Results on your initial efforts are starting to come in, so now it's time to analyze, refine, and reimagine your business moving forward. Here's what to think about.
Many people think you need a large team to implement content marketing efficiently and effectively, but this isn't true. In this episode, we discuss how solopreneurs can take these endeavors and use them to grow their businesses.
While there are a lot of things that are specific to your business during the execution phase, there are also a lot of things that businesses of all types share. Joe and Carly cover those in this episode, the 6th in the Solopreneur Success Cycle series.
From investment banking and VC firms to a startup focused on reimagining the experience for next-generation women in the workforce, Charlotte Keesler has seen a lot. She shares her journey as a solopreneur in this episode.
From incorporating your business, to messaging, to marketing and managing fulfillment, we give an overview of the key things to consider when setting up your one-person business.
One of the perks of being a solopreneur is that you can set your business up so that you can work from anywhere, but what do you need to think about in order to do that? Debbie Arcangeles breaks it down.
What goes into actually defining your business? That’s a loaded question! In this episode we give an overview of what you should begin thinking about when you start planning your one-person show. Take notes!
There’s no doubt solopreneurs have a lot on their plates, but that doesn’t mean you have to subscribe to a daily hustle. Nia Lewis discusses how to streamline your efforts to create a thriving business without the burnout.
Want to be a solopreneur but not exactly sure what you want to do? Already a solopreneur but stuck in a rut? Listen to this short brainstorming exercise that can help get your wheels turning.
There’s a lot of competition in the eCommerce world, so how you do break through the noise? Chloe Thomas dives into this and so much more in this episode. Be sure to tune in!
In this episode, we talk about defining your reason for going solo in business and then help you to define your goals. Going solo is fantastic - for some people. But it's not for everyone and if you aren't doing it for the right reasons, it can be painful.
Personal accountability is the most powerful tool to help professionals improve their businesses and quality of life. Here's how to get better at it.
The Solopreneur Success Cycle is a proven method to help solopreneurs start, run, and grow a business that allows them to be successful and achieve their own goals. Find out more about it in this episode.
It’s one thing to learn from a solopreneur, it’s another to learn from a solopreneur who coaches other solopreneurs. This guy, Steve Coombes, knows what he’s talking about. Be sure to tune in.
Amy Triandiflou took the leap into solopreneurship years ago and figured out how to make a living without sacrificing time with her family. She shares tips on how she approached it in this episode.
Coming up with an invention is one thing, but knowing next steps and how to bring it to life for your audience to enjoy is a whole other. In this episode, Alan Beckley shares his tips on finding success as an inventor.
Many people talk about traveling full-time while working, but not everybody pulls it off like Brooke Tomasetti. Tune in as she gives her tips on finding a full and balanced life.
This is a must-listen for solopreneurs who want to understand the key to making marketing efforts successful. It may not be what you think.
Have an idea for an app but don’t have a clue how to turn it into a reality using software? Josh Jordan discusses the strategy for navigating the start-up process and a way to bring your idea to life.
Just because you want to start a one-person business doesn’t mean you should. Are you up for the task? These questions can help you decide.
Imagine getting to a place where you no longer have to pay for marketing and instead just get business from constant referrals. Sarah Montani discusses the ups and downs that got her there.
If you’re a solopreneur struggling to get everything on your to-do list done, working with a virtual assistant may be your solution.
From discussing how to position yourself in the market, to building trust, to tips for staying focused, and even sharing past mistakes, Kevin Fremon covers the ups and downs on his path to success as a solopreneur.
The legal side of one-person businesses can be confusing, especially as it relates to intellectual property, but it doesn’t have to be. Dr. Keegan Caldwell breaks it down for us.
Financial planning for one-person businesses can be intimidating, but it doesn’t have to be if you put a plan in place and work with the right professional. Hunter Boyd explains more in this episode.
This is a must-listen for solopreneurs who want to understand the key to making marketing efforts successful. Spoiler: Your current customers have a lot to do with it!
Influencer marketing is a great way for solopreneurs to grow their businesses. In this episode, Gabi Mondejar does a deep-dive into this ever-changing world and discusses how to get started. Don’t miss it!
Thinking about selling your business? Zane Tarence discusses how to position your company, what to avoid, absolute deal breakers, and overall great advice for getting in the right frame of mind. Don’t miss it!
For anybody who doubts you can successfully become a solopreneur late in your career, Dan Waldman proves you wrong. You don’t want to miss this one!
Joe and Carly dive into some specific questions about running a one-person business that you don’t want to miss!
Co-host and marketer, Carly Ries, discusses her ups and downs as a solopreneur as well as how her biggest differentiator has nothing to do with the work she delivers.
Market positioning isn’t always at the forefront of a solopreneur’s or freelancer’s mind, but it should be. Joe Rando explains why.
Want to know what life looks like as a one-person business? Design Doctor, Laura Sorensen, shares a behind-the-scenes look of what she's experienced.
From which platform to use for your website, to how to approach content, to website security, and how much to spend, this episode with George B. Thomas covers it all.
Finding your niche and being picky with the business you choose to take on can be a challenge, but Amy Triandiflou explains the benefits that make it all worth it.
Sales expert, Greg Rutan, teaches you how to understand people and how to get them to come to the conclusion that your solution is the one that will solve their problems.
Idea generation expert, Will Burns, discusses a way to develop new ideas for your one-person business and gives a peek into his daily life as a successful solopreneur.
Have an idea for an app but don’t have a clue how to turn it into a reality using software? Josh Jordan discusses the strategy for navigating the start-up process and a way to bring your idea to life.
Flying solo in business is both exhilarating and terrifying. If you’re thinking about starting a company of one, this is the podcast for you.