Talking Headless: Recent Episodes
Paul Greenberg
Paul Greenberg known to many (of his own braincells) as the Godfather of CRM, brings you the fresh eyes of an industry analyst who refuses to accept that he is actually the Grandfather, not the Godfather, of CRM. He will, in 30 minutes, cover the trends, companies and people in the world of CRM, CX, customer engagement - all things related to customers in a rather cheeky way. Maybe. Maybe seriously. Depends on (his) mood.
Talking Headless, brought to you by Playaz Productions Network (PPN), is hosted by CRM "Godfather" (the industry's name for him not his. His is "CRM Grandfather" because he's OLD) Paul Greenberg.
Episode 4
What's Goin' On? -ChatGPT is just taking the world by artificial storm. But the question is hype and no substance, substance not hyped or we'll see? Let's see.
Takin' It To The Wire - A profile of CRM Watchlist 2022 Winner Anaplan, the 2022 surprise winner and newcomer and what they have to do to continue their impact for the next 3 years.
The People's Playbook - For more than 20 years, TWENTY YEARS, the most pressing questions when it comes to CRM are adoption and how to make it more effective than it often has been. And in fact what is it. I'm covering the first two not the what is in this. Want to be more effective, be easy, convenient and pretty. Yeah. All of them.
Music:
Intro and Outro - Rollin' by wonderful musical artist and animal welfare champion Maria Daines. (You can hear her amazing songs and contribute to help support animal welfare here)
What's Goin' On? - Magnetic Funk by Lynne Music
Takin' It to the Wire - To the Wire by Jzac
The People's Playbook - I've Been Thinkin' by Dimitrix
Voiceovers:
This has been a Playaz Productions Network Digital Broadcast by Anand Thaker
A PPN Digital Broadcast
Talking Headless, brought to you by Playaz Productions Network (PPN), is hosted by CRM "Godfather" (the industry's name for him not his. His is "CRM Grandfather" because he's OLD) Paul Greenberg.
Episode 4
What's Goin' On? -Let's just say its eclectic. Twitter & Musk (ugghhh), hearing aids (mine), Capital One (my bank but general lessons and ugghhh), and most important, the Edelman Trust Barometer of 2022. Here's a link to the Edelman Trust Barometer 2022 so you can follow along: https://www.edelman.com/trust/2022-trust-barometer
Takin' It To The Wire - A profile of CRM Watchlist 2022 Winner Adobe and what they have to do to continue their impact for the next 3 years.
The People's Playbook - It was bound to happen. I'm taking the five steps you should consider taking when it comes to a hybrid world and the audio/video gear you need to survive. Okay, not survive but have a good or even excellent experience online with your peers, customers, and random groups of almost-strangers. Here's the link to the iconic sound and light guy I mentioned in the segment, Curtis Judd: https://www.youtube.com/@curtisjudd
Music:
Intro and Outro - Rollin' by wonderful musical artist and animal welfare champion Maria Daines. (You can hear her amazing songs and contribute to help support animal welfare here)
What's Goin' On? - Magnetic Funk by Lynne Music
Takin' It to the Wire - To the Wire by Jzac
The People's Playbook - I've Been Thinkin' by Dimitrix
Voiceovers:
This has been a Playaz Productions Network Digital Broadcast by Anand Thaker
A PPN Digital Broadcast
Talking Headless, brought to you by Playaz Productions Network (PPN), is hosted by CRM "Godfather" (the industry's name for him not his. His is "CRM Grandfather" because he's OLD) Paul Greenberg.
Episode 3
What's Goin' On? - Ecosystems, Entenmann's, Eyebrows at Oracle Cloud World 2022 and Constellation Research CCE2022.
Takin' It To The Wire - A profile of CRM Watchlist 2022 Winner w/Distinction ServiceNow and what they have to do to continue their impact for the next 3 years.
The People's Playbook - I moderated a great panel at CCE 2022 on Pragmatic CX - but being a moderator did little talking. Now here's my thinking on why you need to think about a practical approach to CX and the five initial steps that you have to take to do it. Yes, due to my origins as a New Yorker, I am highly opinionated.
Music:
Intro and Outro - Rollin' by wonderful musical artist and animal welfare champion Maria Daines. (You can hear her amazing songs and contribute to help support animal welfare here)
What's Goin' On? - Magnetic Funk by Lynne Music
Takin' It to the Wire - To the Wire by Jzac
The People's Playbook - I've Been Thinkin' by Dimitrix
Voiceovers:
This has been a Playaz Productions Network Digital Broadcast by Anand Thaker
A PPN Digital Broadcast
Talking Headless, brought to you by Playaz Productions Network (PPN), is hosted by CRM "Godfather" (the industry's name for him not his. His is "CRM Grandfather" because he's OLD) Paul Greenberg.
Episode 2
What's Goin' On? - CRM is Dead was a cry sent out multiple times over the years. Now its morphed to "CRM is so old school, CX is...it" Well, kiddies, CRM is thriving and the revenues make the point. CRM haters bore me.
Takin' It To The Wire - A profile of CRM Watchlist 2022 Winner w/Distinction Salesforce and what they have to do to continue their impact for the next 3 years.
The People's Playbook -This week why should you care about convenience, keeping the ordinary, ordinary, and a new/old concept of mine - the margin of utility - and of course, how to do it...more or less.
Music:
Intro and Outro - Rollin' by wonderful musical artist and animal welfare champion Maria Daines. (You can hear her amazing songs and contribute to help support animal welfare here)
What's Goin' On? - Magnetic Funk by Lynne Music
Takin' It to the Wire - To the Wire by Jzac
The People's Playbook - I've Been Thinkin' by Dimitrix
Voiceovers:
This has been a Playaz Productions Network Digital Broadcast by Anand Thaker
A PPN Digital Broadcast
Talking Headless, brought to you by Playaz Productions Network (PPN), is hosted by CRM "Godfather" (the industry's name for him not his. His is "CRM Grandfather" because he's OLD) Paul Greenberg.
Episode 1
What's Goin' On? - No longer just the news but now possibly news, trends, and stories with lessons. Today the VERY Ugly story of Ransomware criminal gang Deadbolt and NAS provider QNAP. Who's CX was better? You won't believe this.
Takin' It To The Wire - A profile of CRM Watchlist 2022 Winner w/Distinction Oracle and what they have to do to continue their impact for the next 3 years.
The People's Playbook - A new segment that will provide the reasons why you should do something and five steps or suggestions on how to do it. Up this week.
Music:
Intro and Outro - Rollin' by wonderful musical artist and animal welfare champion Maria Daines. (You can hear her amazing songs and contribute to help support animal welfare here)
What's Goin' On? - Magnetic Funk by Lynne Music
Takin' It to the Wire - To the Wire by Jzac
The People's Playbook - I've Been Thinkin' by Dimitrix
Voiceovers:
This has been a Playaz Productions Network Digital Broadcast by Anand Thaker
A PPN Digital Broadcast
Talking Headless, brought to you by Playaz Productions Network (PPN), is hosted by CRM "Godfather" (the industry's name for him not his. His is "CRM Grandfather" because he's OLD), is aimed at the business technology world. Paul - and guests at times - will talk through the news of the last couple of weeks, will opine on a company or a person (or people) of interest, will choose something that needs definitional clarity and...duh...provide a clear definition and finally will look at an industry trend and declare it Yes or No and will even score that trend for its potential, impact, importance, and its value - or it will be thumbs down. Plus lots of cool music.
For this, the pilot we have segments:
- What's Goin' On? - Ordinarily, the news but this time what the podcast is all about.
- Takin' It To The Wire - A profile of CRM Watchlist 2022 Winner w/Distinction and highest scorer Zoho - why they won and what they have to do to keep having impact.
- Wait..WHAT? - the definition this week? Influencers. Given that PPN - Playaz Productions Network is being called a "influencer focused digital broadcasting network" then what the hell is an influencer? Good? Bad? Let's get some clarity - and a drink.
- Yes or No - This was going to be about one of Gartner Group's Strategic Trends in 2022 - Total Experience (aka TX but not aka Texas), but that became kind of meh. But buried in it was, MultiExperience (MX). What's that? Is it important? Does it have legs? A trunk? A head (unlike the podcast)? We'll find out, won't be
Music:
Intro and Outro - Rollin' by wonderful musical artist and animal welfare champion Maria Daines.
What's Goin' On? - Magnetic Funk by Lynne Music
Takin' It to the Wire - To the Wire by Jzac
Wait..WHAT? - Right on Time by Patrick Harris
Yes or No - The Edge is Where the Action Is by Top Johnny
Voiceovers:
This has been a Playaz Productions Network Digital Broadcast by Anand Thaker
A PPN Digital Broadcast