The Marketing Podcast: Recent Episodes
The Marketing Podcast
Get in touch :Youtube : Augustine KiamaWebsite : Savadigital.ioEmail : info@savadigital.ioBuzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Google has mentioned Page Speed as one of the important components for their Search Algorithm in 2021 as part of the overall Core Web Vitals. However, sometimes we have a lot of content, images, plugins e.t.c. on our sites and don't know how to improve our page speed.One second delay can be an issue for your site ranking however minimal it might seem. In this episode I explain 3 ways on how you can easily boost your site speed and effectively improve your rankings.Connect with me !Agency Savadigital.ioClubhouse @augustinekiamaJoin TMP exclusive on www.tmp.supercast.techSubscribe to the TMP newsletter and learn more about Marketing on www.themarketingpodcast.liveYou can find me on social media @kiamaugustineRate, Review & Subscribe to support the Podcast.Thank you for tuning in !Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Audio content has had a lot of growth and diversification in the recent years and podcast platforms like Spotify have even expanded into Africa recently. How can you use this type of content to leverage and scale your business ?In episode 167 I explain...
First and Foremost SEO is not the same as SEM. These two words tend to be used interchangeably by a lot of people. SEO focuses on gaining organic traffic whereas SEM focuses on using paid methods to gain eyeballs on SERP. In this episode I explain the...
What's the difference between a 301 and a 302 redirect ? How often and when should you consider running this status code ? In this episode I explain the differences between the two status codes and when and how to apply each of them .Connect with me...
What should you be looking out for while choosing the perfect Content Management System (CMS) for your website ? In this episode I compare Wordpress to Godaddy, Wix, Jimdo and Squarespace based on several features and functionalities.Connect with me...
Podfest is an event for people who are passionate about sharing their message through voice ( mostly podcasters) . In 2021 , the podcasting expo is taking place virtually and there are a ton of things I was able to find out about the Expo that I share...
Connect with me !Agency Savadigital.ioClubhouse @augustinekiamaJoin TMP exclusive on www.tmp.supercast.techSubscribe to the TMP newsletter and learn more about Marketing on www.themarketingpodcast.liveYou can find me on social media @kiamaugustineRate,...
I was on Clubhouse today interacting with african podcasters on podcasting and sharing insights and tips on the same. Once I was invited on stage and awarded the opportunity to share my experience and insights, I talked about having a SEO-friendly...
Breadcrumbs are a navigational feature on a website that can be found usually beneath the navigation bar and above the Heading 1 . Why are they important ? Google uses Breadcrumbsas a direct ranking factor as Breadcrumbs, similar to a sitemap, help...
Connect with me !Agency Savadigital.ioClubhouse @augustinekiamaJoin TMP exclusive on www.tmp.supercast.techSubscribe to the TMP newsletter and learn more about Marketing on www.themarketingpodcast.liveYou can find me on social media @kiamaugustineRate,...
In episode 158 I explain some of the Google best practices when doing Search Engine Optimisation. These are simply guidelines that should help you improve your rankings in the long term and also follow webmaster guidelines.Connect with me !Clubhouse...
Ever heard of a file called Robot.txt ? Do you know why it's important to have one on your website and what it actually does ?Well, in this episode I explain what a Robot.txt file does and exactly how it can impact your website. Enjoy the episode...
How do you get started with your SEO campaign and get your website ranking on SERP ? In this episode, I explain a SEO Checklist that I use when I'm analysing and setting up a campaign for a new website. Links mentioned...
It's happening ! I will be co-hosting a second podcast with Jacque Sonda called Back to Business. I know, you are wondering what the podcast is about and why I'm doing two podcasts now ,right ? Well, I receive a ton of emails and messages on Matchmaker...
Are you losing organic traffic on your website day after day, month after month ? I understand how frustrating that can be especially if you've invested time, capital and a lot of effort in to your website.In episode 154, I explain some of the reasons...
Bonus Episode ! In this episode I share a secret project that I'm working on and that is a book project. I've written and published two books in the past and they gave me an understanding on how writing and publishing works. The third book will...
In this episode I explain some of the ways you can improve your website overall click-through-rate, simply through small tweaks that can massively impact your ranking on SERP in the long term. A good piece of content is always better when it can be...
Substack is a platform that allows writers, specifically newsletter enthusiasts to monetise their audience of readers through a subscription model that allows them to generate revenue. Similar to what Supercast is doing with Podcasts or Patreon has done...
In this week's Podcasting 101 Series, Moses joins TMP to share his plans for starting a rather niche Podcast in the engineering space. A brief introduction to Moses, he is a mechanical engineer in Germany and has had the burning desire to start his own...
Let's discuss whether you really need that marketing degree to get started.Connect with me !Clubhouse @augustinekiamaJoin TMP exclusive on www.tmp.supercast.techSubscribe to the TMP newsletter and learn more about Marketing on...
Repurposing content is not only a time-saver but also a growth hack in the content space. Recently I started transcribing parts of the podcast and repurposing the transcripts as blog articles on the website. This was purely an experiment to unveil the...
Apple came out on the 22nd of June 2020 with the statement that it plans on changing it'*s policies on IDFA with the release of IOS 14 in september of 2020. The changes will including giving options to mobile users whether or not they would like to be...
Clubhouse is a new audio drop-in social platform that started less than a year ago and has been the talk on social media for quite some time. With the growing interest in audio-based services and tools and Twitter also cloning it's own version of...
Subscribe to the TMP newsletter and learn with hundreds of other listeners every single week on www.themarketingpodcast.liveRodecaster ProAfter 134 episodes on TMP, it's about time we upgrade our audio quality and pod equipments to make listening...
Crafting an email list and having your audience opt-in to receive newsletters from you is a hassle on its own. Sustaining your email list over a long period of time is also of equal importance as creating one.In episode 133 I mention ways in which you...
Thinking outside the box and iterating on fresh ideas can make or break a marketing campaign or brand. However, having well thought-out ideas can easily differentiate your business marketing efforts from those of your competitors.In this episode I...
Newsletter Marketing is essentially a strong form of marketing campaign that has performed considerably well over the years. On average, emails get around 10% click through rate if not more, which is a good statistic to work with.After building an email...