The Think Different Business Show: Recent Episodes
Michael S Short (Mike)
My name is Michael S. Short, and since 2006 I've helped entrepreneurs THINK DIFFERENT about business. I've done this primarily through the PRO Business Support Community, where business owners can share and get feedback on new ideas, develop solutions to challenges, and learn and grow together. I'm fortunate to have fascinating conversations with entrepreneurs who think "outside the box," and now I'm sharing these conversations through my podcast. New episodes are published every Tuesday. Listen anywhere you get your podcasts. If you enjoy the show, I would greatly appreciate it if you could rate it and leave a review! Tune in and learn how other business owners and professionals are achieving new levels of success because the THINK DIFFERENT.
Have you ever been told you need a great elevator pitch? Well, have you ever bought anything in an elevator? If the answer is "no," then we challenge you to rethink the concept of having an "elevator pitch." How can you really encourage a person you have just met to want to follow up and connect with you? It all begins with the introduction.
We share our 2 step strategy that results in having other people WANT you to share about your business. It all starts by having you Think Different.
Who is your target market? Why is this important? How do you pick one and use it to your advantage?
In this episode, we will talk about how to develop YOUR Bullseye Market. Whether you're marketing online, through media advertising, or growing your business through word-of-mouth, it's important to know WHO you are looking for. Too many entrepreneurs and professionals think that they can't niche down because they will "pigeon hole" themselves and lose business as a result ... but in reality the exact opposite is true.
Listen as Mike explains why YOU should develop a reputation as an expert with a specific group of people, and how this will not paint you in a corner but help you generate more revenue from not only your niche, but from all kinds of unexpected places.
Prince Rich, owner of Rich Technology Group was doing what everyone in his business was doing. As the owner of a company selling internet and phone services, Prince relied on networking and making sales calls to grow his business. Finally tired of constantly seeking out new businesses opening or moving, Prince leveraged a YouTube channel and hasn't made a single sales call in over 3 years. A top producer with a number of the biggest telecom companies in the world, Prince shares his story of how he went from busy salesman to running his business from the tropical paradise of Costa Rica, building two homes there, and building a business team around him.
Mentioned in the podcast:
BOOKS:
VLOG LIKE A BOSS: HOW TO KILL IT ONLINE WITH VIDEO BLOGGING, Amy Schmittauer
https://amzn.to/3fAsxwz
DOT COM SECRETS, Russell Brunson
https://amzn.to/3Sz3tEW
YOUTUBE SECRETS, Sean Cannell and Benji Travis
https://amzn.to/3SvvFbO
TO LEARN MORE ABOUT RICH TECHNOLOGY GROUP:
Rich Technology Group YouTube Channel
https://www.youtube.com/c/RichTechnologyGroupRichmond
Rich Technology Group website
www.richtechnologygroup.com
FOR INFORMATION ON MICHAEL S SHORT, THE SHOW AND HIS BUSINESS COMMUNITY, VISIT
http://ThinkDifferentBusiness.com
https://www.ThePROCommunity.com
What to successful people do to separate themselves from the masses? They are able to think different than their counterparts, and have the guts to take action ... but how can YOU learn to Think Different? That's where we come in.
The Think Different Business Show is designed to do just that. By sharing lessons learned over 20 years of working with entrepreneurs from a wide range of industries, and bringing some of their success stories to you, I hope to ignite the creative fire in you to help you to Think Different.
The Think Different Business Show is available on all of your favorite podcasting platforms, and at ThinkDifferentBusiness.com.
About the host: Michael S Short is the founder of the PRO Business Support Community. Since 2006 this community has helped hundreds of business owners and professionals achieve higher levels of success. Now with an exclusive online platform where members can collaborate, network, learn, and share PRO continues to help business leaders succeed through collaboration whether in the US or abroad. For more information, visit ThePROCommunity.com.