The Real Look: Recent Episodes
KW Northwest Region
Named "Best Realtor Podcast" by Feedspot, The Real Look is your all-access ticket into the real estate industry! Tune in each week with hosts Bruce Hardie and Chase Williams as they bring you 'Northern Lights' interviews with Mega Agents in the Northwest. Learn best practices, challenges, and everything in between in raw discussions about the journey to the top. Plus, look for our mid-week Trending News episodes where our hosts break down the latest industry headlines you need to know. If you're a real estate agent, or aspiring to be one, hit the subscribe button now.
LISTEN: In this episode, Josh Cooley of Keller Williams Eugene tells us about finding his fire for real estate, a passion that’s only gotten bigger since he first entered this business during the 2008 shift. We take a real look at moving clients in your pipeline, carving out “CEO time”, and creating your own opportunities. Plus, getting 1% better every day…and we’re not talking closings. Tune in!
US housing turnover rate hits 30-year low while HousingWire questions if mortgage rates could sink below 6% by year’s end. Meanwhile, Anywhere joins Compass’ Robert Reffkin in the push to reform NAR’s Clear Cooperation Policy.
LISTEN: Today we’re joined by the ultimate problem solver, Dan Ihara with Keller Williams Honolulu. Dan runs The Ihara Team and has been recognized among Honolulu’s Top 100 Realtors for the past 17 years. Additionally, Dan leads the KW Real Estate Planner Community where he guides agents to provide immense value to their clients, navigating everything from capital gains tax to 1031 exchanges. He inspires agents within the community to find the gap for their clients and fill it while unlocking wealth in real estate.
LISTEN: Mega Agent Sarita Dua joins the podcast serving the Portland Metro area with Keller Williams Sunset Corridor. Sarita is a true student of the game and an inspiration to us all. She pulled herself out of ‘victim mode’ in the 2008 shift when she joined Keller Williams and saw her team take off. Known as the “Showing Agent Pioneer”, Sarita is someone who’s leaned into leverage, mastered lead gen, and still prioritized living a life by design. Did we mention her recent degree from MIT?! This is an entrepreneur who isn’t afraid to Do. The. Work.
Brokerages promote educational tools amongst NAR changes, new data reveals the cost of aging, and the Redfin Next agent payment plan extends nationwide.
LISTEN: Get ready for valuable takeaways in this conversation with Top Bellevue Washington Agent, Hao Dang. He’s literally giving you the scripts. “This is how I start conversations with leads and turn them into clients. These are the texts I schedule to go out. This is how I close.” Hao shares his fascinating story, beginning with his motivation to get into the real estate industry - to buy his mom a house - and soon after grossing $180K in his first 6 months. Fast forward 22 years and Hao has introduced leverage into his world, his team closing $150 Million in volume last year. Talk about growth!
With the July pending home sales slump and latest inflation numbers, experts predict September rate decreases will be minimal. Meanwhile, John Sitzer launches an à la carte platform not too long after the $5B Sitzer | Burnett verdict in a move we did not see coming. Never a dull moment in this industry!
LISTEN: We are joined by Edgardo Quiroz with Keller Williams Yakima Valley in Yakima, Washington. He shares his journey from graduating college during the pandemic to becoming a successful real estate agent and entrepreneur. He discusses his challenges during the pandemic and how it allowed him to reevaluate his career path. Edgardo explains how he chose real estate to combine his interests in law, entrepreneurship, and marketing. He also shares his strategies for generating business through social media and building a strong sphere of influence. Additionally, Edgardo talks about his other venture, La Horchata, a Latino-flavored protein bar, and how his real estate experience has helped him launch and grow the business.
Keller Williams launches resource guide for agents to navigate NAR settlement. Also, Redfin’s latest layoff round hits brokerage services biz. And finally, Homie sues NAR and others, alleging boycott and conspiracy.
LISTEN: We are joined by Lindy Haaglund with Keller Williams Realty Puget Sound in Federal Way, Washington. She shares her journey from working three jobs to becoming a successful real estate agent and leader. She emphasizes the importance of hard work, building relationships, and having a strong work ethic. Lindy discusses the transition from sales to leadership and the opportunities it brings. She highlights the need for effective communication, coaching, and surrounding oneself with the right people. Lindy also talks about the importance of focusing on health, family, and designing a life by one's own terms. She encourages agents to embrace discomfort and continuous growth.
The latest housing starts data is mostly bad news. Also, Nykia Wright was named NAR’s permanent CEO. And finally, Americans are worried that climate events will negatively impact their retirement.
LISTEN: We’re joined by Alexis Halikas, Business Consultant and Real Estate Coach. She shares her journey from selling real estate to market center leader and becoming a coach. She emphasizes the importance of personal development and hiring a business coach to overcome limiting beliefs and achieve success. Alexis also discusses the shift in the real estate industry and the opportunities it presents for attracting agents. She highlights the need for agents to think like business owners and leverage their time effectively. Alexis is excited about launching a group coaching course and a marketing service to help brokerages attract more agents.
Court grants preliminary approval to HomeServices’ commission lawsuit settlement. Also, Offerpad confirms layoffs after ‘restructuring’ amid down market. And finally, Consumer watchdog advises buyers to pay agents '2% or less'
LISTEN: We are joined by Marti Pepper with the Redoubt Team at Keller Williams Alaska Group in Soldotna, Alaska. She shares her journey into real estate, starting from her upbringing in Northern California to her time in the Coast Guard and meeting her husband in Guam. She explains how she got into real estate after working various jobs and being inspired by agents she met. Marti discusses the importance of getting involved in the real estate community and building relationships with other agents. She also talks about the unique market dynamics of the Kenai Peninsula in Alaska and the importance of understanding the local community as an agent. Marti shares her strategies for generating leads and managing her time, as well as her thoughts on the future of her career.
The financial markets are freaking out, that should be good for mortgages. Also, Buyer agent commissions down to 2.55% since the NAR settlement. And finally, Tappable home equity reached a new high of $11.5 trillion.
LISTEN: We are joined by Patricia O'Neil, with Keller Williams Realty Alaska Group of Wasilla in Wasilla, Alaska.. She shares her journey and approach to the business. She emphasizes the importance of providing exceptional customer service by going above and beyond by offering staging services, providing recommendations for home improvements, and ensuring that every listing is presented beautifully. Patricia's business is primarily referral-based, and she focuses on building strong relationships with her clients. Patricia's advice to new agents is to learn from someone who genuinely cares about people and to focus on providing value rather than solely chasing numbers.
Several US cities where starter homes cost $1M spiked since 2019. A second wave of commission lawsuit notices hit mailboxes. Finally, Home price index drops in June as inventory skyrockets.
LISTEN: We are joined by Jim Windmiller Jim Windmiller at Keller Williams Realty East Idaho in Idaho Falls, Idaho. He shares his journey in real estate, from starting part-time to becoming a successful agent and eventually opening his brokerage. He emphasizes the significance of market share and the value of having a supportive team. Additionally, he discusses the importance of goal setting, leveraging his business, and the decision to join Keller Williams. Jim also discusses the challenges and opportunities of being an operating principal and building a team, and then his decision to step back by leveraging.
Keller Williams hits milestone: $2B in profits shared with agents. Also, 'Irrebuttable' sales claims trap brokerages in settlement limbo. Finally, HUD awards $325M in grants to rehab distressed housing.
LISTEN: We’re joined by Jason Abrams, Head of Industry and Learning at Keller Williams Realty International. He shares his journey in the real estate industry, from starting with no success to becoming a successful agent. From working in luxury to famous athletes, parlaying into a reality TV show. Hear how his passion to educate and coach agents, led him to KWRI. Jason also discusses the current challenges and opportunities in the real estate industry and offers advice on navigating uncertainty. He highlights the power of models and systems in achieving success and encourages personal growth and self-acceptance.
Foreclosures are expected to grow slowly to the end of 2024. Also, Court denies NAR’s request for rehearing in the DOJ investigation case. Finally, No HomeServices deal is yet, months after the settlement announcement.
LISTEN: We are joined by Anna Marie Dalbey with The Dalbey Team at Keller Williams Realty North Central Washington in Wenatchee, Washington. She shares her 35-year journey and insights into the industry. She discusses her transition from her real estate business in Southern California to Brewster, Washington, and the challenges she faced when starting over in a new geographical area. Anna Marie emphasizes the importance of building trust with clients through asking questions and understanding their motivations. She also talks about the differences between real estate in Washington and California, particularly in terms of property disclosures and market focus. Anna Marie shares her excitement for helping other agents grow and her plans for the future of her career.
In this special edition of Trending News, Bruce and Chase discuss the state of the industry for July 2024. They cover three key metrics the Fed and the government use to measure the economy's health: unemployment, GDP growth, and inflation.
Link to the State of Industry slide deck
LISTEN: We are joined by Natalie Lemas Hernandez Owner/CEO and Realtor at Commercial Northwest Property Management with Keller Williams Realty Boise in Boise, Idaho. She shares her journey from initially not wanting to get into real estate business to building a thriving commercial property management company as well as an active property investor. She emphasizes the importance of real estate as a wealth-building opportunity and the need for expertise and knowledge in the industry. Natalie discusses overcoming the notion of property management not being profitable and the importance of proving your value to clients. She also shares her strategies for generating leads and finding investment opportunities in the market. Natalie discusses her podcast, Beyond Rich, and her upcoming mentorship program.
Pending home sales plummet to an all-time low in May. Also, the REcolorado board fired as shareholders revealed the new buyer. Finally, Redfin and Zillow were named in video privacy lawsuits.
LISTEN: We are joined by Jamie Jenicek with Keller Williams Realty Coeur d'Alene in Coeur d'Alene, Idaho. He shares his journey from being a game warden to working in construction and car sales before finding his passion in real estate. He discusses the challenges he faced in the early years, including losing everything. Jamie discusses the importance of building a business “the right way”, focusing on lead generation and lead follow-up. He also talks about the niche he has created in selling land and recreational properties, and how he has built his brand around his love for the outdoors.
Existing home sales drop even as prices hit all-time highs. Also, the U.S. Treasury has launched initiatives to boost the housing supply. Finally, Federal regulators approve the final rule for AVM usage.
LISTEN: We are joined by Shane Bangle, Rainmaker for The Manna Group with Keller Williams Realty Spokane in Spokane, Washington. Shane shares his journey from working at a university and being a police officer to becoming a successful real estate agent and starting his own team, the Manna Group. He discusses the importance of joining a team when starting out in real estate to accelerate learning and gain support. Shane also talks about the challenges and lessons learned from partnerships and the decision to start his own team. In addition, he highlights the significance of lead generation through nurturing the sphere and providing value to clients.
U.S. home sales fall to a historically low level. Also, HUD expands housing counseling support for Native American tribes. And finally, Zillow reached a settlement agreement with MLS defendants in an antitrust suit.
LISTEN: We’re joined by Kirstan Rogers with the Rog3rs Realty Team from Keller Williams Portland Central in Portland, Oregon. She shares her journey from property management to leasing shopping centers to residential real estate. She emphasizes the importance of building relationships and treating people right. Kirstan discusses her intentional approach to nurturing her database and the value of adding value to people's lives. She also talks about her focus on personal and professional growth and her desire to live a fulfilling life while bringing others along.
U.S. job creation exceeds forecasts, signals delays in rate cuts. Also, Two parties appeal the final approval of RE/MAX, Keller Williams, and Anywhere settlement agreements. And finally, HUD launched a manufactured home community loan program.
LISTEN: We’re joined by Jesse Morgen with Keller Williams Premier Partners in Vancouver, Washington. He shares his journey from working at a bank and mortgage lender to becoming a successful real estate agent. Discusses his experience as a property manager and how he shifted into residential real estate. He stresses the significance of creating a contact database, nurturing client relationships, and using social media for lead generation. Additionally, he underscores the importance of mentorship and consistency in achieving success.
Northwest MLS criticizes $418M NAR settlement agreement, opts out. Also, Lenders file a class-action lawsuit against Equifax, citing monopoly in work number product. And finally, Nation’s largest MLS (California Regional MLS) now allows listings to show seller concessions.
LISTEN: We’re joined by David R Knight, Rainmaker for the Landman Team with Keller Williams Realty Mountains to Sound in Kent, Washington. He shares his journey in real estate and how he carved out a niche in land sales and development. He discusses the importance of branding and marketing in generating leads and building a successful business. David discusses the importance of building a strong team and the need for excellent human resources skills. He also articulates his vision for the future of his business and stresses the significance of finding the right individuals to continue his legacy.
LISTEN: We’re joined by Jeanie Kendall with Keller Williams Greater Seattle in Seattle, Washington. She shares her journey from medical practice administration to real estate and how she found success by focusing on her community and niche market. She emphasizes the importance of authenticity and building relationships with clients. Jeannie discusses the challenges of the first year in real estate and the need to adapt and find new strategies to generate business. She also discusses the importance of nurturing client relationships and staying connected through regular communication and thoughtful gestures.
Sun Belt cities see fastest rent deflation amid building boom. Also, at NAR midyear, 'the media' was cast as the villain…..repeatedly. And finally, a CFPB official talks about reverse mortgage safety and counseling resources.
LISTEN: We’re joined by Peter Bradrick, Rainmaker for the Red Banner Team at Keller Williams West Sound in Gig Harbor, Washington. He shares his journey from a challenging past and how his faith was key to building a thriving life and business. He emphasizes the importance of authenticity, integrity, and building strong client relationships. Peter discusses how he treats his database and community with care, which has resulted in a fiercely loyal client base and a successful business. He shares strategies such as handwritten note cards, client events, and open houses to connect with and provide value to his clients. Peter's ultimate goal is to build a community and positively impact people's lives.
Judge approves brokerage commission lawsuit settlement agreements. Also, the White House and HUD announce $5.5B in housing and community development grants. And finally, the NAR board votes to leave dues unchanged in 2025 and for changes to its code of ethics, find out what changed.
LISTEN: We’re joined by Jamin Goecker with Keller Williams Alaska Group in Anchorage, Alaska. He shares his journey from working multiple jobs to being a successful real estate agent in Alaska. He discusses how he turned to real estate out of desperation and the challenges he faced in his first year. Jamin explains how he built a YouTube channel focused on moving to Alaska, which became a lead-generating machine for his business. He emphasizes the importance of getting 1% better every day and the value of bringing guests onto his podcast. Jamin also discusses how focusing on buyers rather than sellers can generate business through digital channels more effectively.
U.S. hiring slowed in April, missing estimates. Also, Redfin settles commission lawsuits for $9.25 million. And finally, U.S. mortgage holders post record home equity levels, find out how much.
LISTEN: We’re joined by Russ Roberts Commercial Director for Keller Williams Yakima Valley in Yakima, Washington. He shares his journey into the industry and his challenges in breaking into the inclusive commercial market. He highlights how his knowledge of financial analysis and obtaining the CCIM designation was his key to success. Russ also discusses the differences between residential and commercial lead generation and the benefits of having a coach. He emphasizes the synergy between luxury and commercial real estate and advises residential agents who come across commercial deals.
HomeServices of America, the last remaining brokerage defendant in the landmark Sitzer/Burnett antitrust commission case, has agreed to pay $250 million in damages to settle lawsuits. Meanwhile, The Fed's big question: Are high-interest rates doing their job? And finally, it appears that the spring housing market gets more inventory
LISTEN: We’re joined by Jason Abrams, Head of Industry and Learning at Keller Williams Realty International. He shares his journey in the real estate industry, from starting with no success to becoming a successful agent. From working in luxury to famous athletes, parlaying into a reality TV show. Hear how his passion to educate and coach agents, led him to KWRI. Jason also discusses the current challenges and opportunities in the real estate industry and offers advice on navigating uncertainty. He highlights the power of models and systems in achieving success and encourages personal growth and self-acceptance.
Existing home sales retreated in March as home prices rose last month even as fewer sales occurred and unsold inventory grew. Meanwhile, a new HUD rule aims to increase lender participation via a tribal housing program. And finally, prices for luxury homes soared in the first quarter.
LISTEN: We’re joined by Todd Duitsman with Keller Williams North Sound in Marysville, Washington. His path from the construction industry to real estate, and how he was forced into the business due to the economic downturn. Then shares his extraordinary life-changing event and how it gave him a new perspective on life, and business, especially adjusting and shifting his mindset to success.
A panel of judges declines to 'centralize' commission lawsuits for now. Meanwhile, west coast tech hubs see home values skyrocket in the spring market. Also, Opendoor will refund home sellers $62M under the FTC settlement. And finally, Single-family home sales to investors hit an all-time high.
LISTEN: We’re joined by Jennifer Moretty with Keller Williams Greater 360 in Poulsbo, Washington. She shares her journey from being a military spouse to becoming a successful real estate agent. She emphasizes the importance of building relationships and providing value to her clients, particularly those in the military community. Jennifer's expertise in military moves and understanding of the unique challenges faced by military clients sets her apart in the industry. She also discusses the success of her client events, such as Thanksgiving Pie Giveways and hosting Christmas pictures with Santa.
Appeals court to allow DOJ to reopen its investigation into NAR ruled three-judge panel for the U.S. Circuit Court of Appeals in D.C. Meanwhile, the plaintiffs are asking the judge to order HomeServices to pay $4.7 billion in damages for the Sitzer/Burnett Commission lawsuit. And finally, according to NAR, Millennials replaced baby boomers as the largest group of homebuyers in 2023.
LISTEN: We’re joined by Rick and Teri Brenkus with Keller Williams The Marketplace in Las Vegas, Nevada. They share their journey in real estate, starting from their early experiences to building a successful team. They discuss the importance of focusing on for sale by owners (FSBOs) and navigating market shifts. Teri shares how their contribution to the MREA book changed their lives forever. The Brenkus team emphasizes the benefits of a listing-heavy business, mastering one thing, and shares their strategies for generating listing leads. Above all, they share the importance of paying it forward.
Equity surge boosts homeowner net worth, with U.S. homeowners holding a significant amount in home equity in 2023, how much? Tune in. Meanwhile, The Council of Multiple Listing Services united with Northwest MLS on Wednesday to pen amicus briefs exposing alleged flaws in the DOJ's statement of interest in the Nosalek case. Finally, after pandemic-era lull, senior housing sector appears poised for a rebound.
LISTEN: We’re joined by Kim Randolph-Meaney with Keller Williams Columbia Basin in Ephrata, Washington. Kim shares her journey from law enforcement to owning a bookstore before transitioning to real estate. She discusses the challenges and opportunities of working in a rural market and the importance of choosing clients wisely. Emphasizes the value of being brutally honest with clients and the benefits of working with a partner who complements her strengths. Then, highlights the advantages of being part of Keller Williams Realty and the use of Command for her business.
Today, we cover the brokerages not covered in the NAR settlement. Additionally, Compass settled the commission lawsuits for $57.5 million, and existing home sales in the US surged in February.
LISTEN: We’re joined by Bob Lucido with Keller Williams Lucido Agency in Ellicott City, Maryland. With 47 years of experience, he shares his journey getting his start in real estate, the challenges he faced during the Great Recession, and pivoting from working with builders to resale clients. Bob discusses his strategies for building and scaling a successful team as well as his expansion business. Overall, Bob's story is a testament to the power of passion, perseverance, and continuous learning in the real estate industry.
NAR has agreed to pay $418 million in damages to settle the real estate commission lawsuits. We go over the implications and what it means for the real estate industry. And good news, FHA raised lending limits for the Manufactured Home Loan Program.
LISTEN: We’re joined by Scott Rosenthal with Keller Williams Alaska Group - Fairbanks. Scott, a military veteran, shares his journey in the industry as well as highlighting his passion for investing in properties and the unique challenges and opportunities of the Fairbanks market, including extreme weather conditions. He emphasizes the importance of using TikTok for business and building personal connections with clients, especially with his love for cars and how it has become a part of his real estate brand. He is the epitome of our KW Mission Statement “..careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.”
A strong jobs report could postpone any rate cut delays until summer and we explore the latest move from CFPB provoking criticism from the mortgage industry. Meanwhile, the Sitzer | Burnett saga continues with plaintiff attorneys asking for a third of the settlement payout.
LISTEN: We’re joined by Matthew Claeys with Keller Williams Sunset Corridor serving the Portland Metro area in Oregon! He shares his unique journey working the high volume, low margin model, building his team back up recently to 39 agents with a goal of 100 by end of year. We get into recruiting, culture, and building a supportive foundation to keep his agents on the business path that best suits their individual needs.
Fannie Mae discovers older homeowners want to age in place but are averse to extracting equity. Meanwhile, mortgage rates ease for the 2nd consecutive day on inflation data - but what does that really signal for the Fed’s decisions long-term as far as “quantitative tightening”?
LISTEN: Today we’re joined by the other half of the Matt and Molly Team out of KW Asheville, Matt Tavener! Matt shares his journey as a 2nd generation realtor balancing his strengths in numbers, listings, and lead gen with his partner Molly de Mattos. He lets us in on what it takes to develop a positive culture, how to hire the right people, and the lessons he’s learned from Gary Keller. Tune in!
Bruce and Chase are coming to you live from Keller Williams’ Family Reunion in Las Vegas, sharing their inspirational takeaways thus far. We learn about the importance of energy from keynote speaker Tony Robbins, the power of words by Phil Jones, telling your story through branding, and (calmly) preparing for a recession. Because you just never know what the future holds. Tune in!
LISTEN: Real estate legend Steve Chader is in the studio joining us from Keller Williams Integrity First Realty in Gilbert, Arizona. He lets our listeners in on his decades of experience, from rebuilding his business after a shift, to the art of team building, to moving from success into significance. Steve has brought his heart into the very mission of the Keller Williams culture and made a tremendous impact on the lives of others through his work with KW Cares. His abundant wisdom shines through in this very special episode!
NAR runs out of liability insurance, Opendoor looks to rescale business, and Nevada real estate firms get hit with a second commission lawsuit.
LISTEN: A true legend is in the studio today! In this special episode we’re honored to welcome guest Joe Williams, co-founder of Keller Williams Realty (you know, THAT Williams). A master teacher and storyteller, Joe details his journey getting into the industry 51 years ago and the wisdom he’s developed along the way. We get a ‘real look’ into how he met Gary Keller and developed their partnership, and of course the elements required to build one of the largest and most profitable companies in the history of real estate.
NAR says falling rates helped drive home price growth in Q4, as new Altos data shows sellers are coming back into the housing market. Plus, the copycats continue as commission lawsuits head to Utah.
LISTEN: In this episode, we’re joined by Levi Gurno with Keller Williams Coeur d’Alene in Coeur d’Alene, Idaho. From full-time pastor to real estate leader, he shares his journey following his passions in coaching, building his Mega Team, and trusting in his best friend / business partner. Levi reminds us that it doesn’t take long to move from success to significance if you stay learning-based, attract the right talent, and follow. the. model!
Powell addresses rate cuts with no Fed pivot in sight, while Fannie Mae economists release housing market outlook making predictions with their own rate cut timeline. In other news, Freddie Mac proposes $2,500 credit through Home Possible…what opportunity could this provide for homebuyers?
LISTEN: We’re joined by Mega Agent and Leader Dan Holt with Keller Williams Greater Springfield in Springfield, Missouri. His fascinating real estate journey began when he found himself $6.5 million in debt as a homebuilder when the ’08 crash hit and he opted to start selling. Fast forward, and he’s now running his carefully curated team of 15 at Holt Homes Group, selling around 500 homes a year! Dan has learned a lot along the way, perfecting his systems and steering away from the new and flashy to achieve * consistent * success.
NAR gets dismissed from pocket listing ban lawsuit, homebuilders end 2023 on a high note (selling more homes than the year prior), PLUS - we break down the Pennsylvania commission lawsuit, which saw Anywhere affiliates get replaced by five local brokerages. Tune in!
LISTEN: Get ready for guest Molly de Mattos to bring the energy in this episode! This mega talent wears a lot of hats, from Dean of KSCORE, to BOLD coach, to Co-Owner of the Matt & Molly Team out of Asheville, North Carolina. Molly lives the mantra, “the highest form of learning is teaching”, reminding us all that there is no finish line in life. As she puts it, we get to keep chasing the beauty that is growth, where opportunities are endless. How cool is that?!
Rates dip to 6.6%, the lowest since May 2023, however the mortgage-backed securities market imbalance could fuel future rate hikes. Brokerage MV Realty is barred from North Carolina in another lawsuit of the ever-increasing string of real estate lawsuits, but this one stands out as particularly “unique”.
LISTEN: Special guest Ryan Hvizda jumps on a call with us from paradise (Barbados, to be exact). She shares exactly how she leads her team remotely for 6 months out of the year with Keller Williams Metropolitan in Concord, New Hampshire. She’s embraced the power of technology and continues to nurture her network, building her community with team members, clients, and other east coast agents. Ryan has also learned to let go of ego and lean into leverage, gaining something priceless in return: a life by design. And it only took her 10 years to do it!
In this episode special guest and KW Leader, Ericka Lalka, joins us to get into the latest headlines, including new homeseller suits in AZ and NY targeting commission rules and more hits for NAR following President Kasper’s exit. Plus…new CFA stats reveal 49% of agents sold either 1 home (or none) this past year!
LISTEN: Look who’s back! Top Northwest agents Chase Craig and Brent Hanson return to the podcast, who have since combined their businesses to form a new team, Livian Select out of Keller Williams Realty Boise. Their story is living proof that who you’re in business with truly does matter. If you can find someone who aligns with your values, that’s where vision is born. We’re getting into the successes and challenges Chase and Brent have faced thus far in combining their teams, plus - what they believe is the future of the real estate industry: partnering with platforms (hence, Livian).
Today we’re joined by special guest and KW Leader, Tracey Forde, as we break down the December jobs report and how it could impact mortgage rates, discuss the latest in NAR membership losses, and explore the recession in the year ahead…what exactly is the nation’s economic outlook? Tune in!
LISTEN: In this episode, we’re bringing you our favorite moments from Season 3 of The Real Look Podcast. Our highlight conversations with top agents spanned from Lead Gen to Wealth Building to the Shifting Market, and everything in between. Take a real look at this look back in 2023.
LISTEN: In this episode we welcome special guests Juan Mendoza and Ramon Murillo with Keller Williams Greater Seattle. Juan and Ramon share their journey building their partnership during the Great Recession, which quickly transformed into a brotherhood. They’re serving their clients in the hispanic community at the highest level, by teaching banking basics, helping them build credit, and navigating the intricacies of immigration. Not to mention, these two are changing lives through generational wealth building through home ownership, and loving every minute of it.
47 Texas real estate firms get hit with a second commision lawsuit, while mortgage trade group CHLA is concerned about commission lawsuit lending impacts. Plus, Opendoor founder announces he’s leaving to focus on ‘building new things’ with startups.
LISTEN: Mega Agent and Investor Nick Beveridge joins us from Keller Williams Realty Coeur d'Alene in Coeur d'Alene, Idaho. Nick shows full transparency with us throughout the interview, sharing how his journey in real estate had him starting out with no money, no car, no database, and a massive health scare but - as he puts it - “I figured it out.” Fast forward to today and Nick has achieved net-worth millionaire status through his investing endeavors in the housing industry. And while investing may have allowed him to make “a s**t-ton of money”, it certainly hasn’t been without challenges and losses along
Fathom sets eyes on raising more than $7M by hiking agent fees and selling shares, while mortgage rates edge up on a surprisingly strong jobs report. Plus - mythbuster! No, Wall Street investors have not bought 44% of homes in 2023, despite the social media rumors.
LISTEN: We welcome two spectacular guests, Matt Dimmick a.k.a The Breadman, and Liz Steele of Team Dimmick with Keller Williams Realty Alaska Group. These two opposites walk us through the growth of their team, navigating their partnership, and evaluating “7th level” goals. As Matt puts it, he wants “to live the MREA” which is no surprise that we see them following the models: lead gen, budget, operational, you name it. These two are truly students of the game!
Conforming, FHA loan limits rise for 2024 as pending home sales fall to their lowest level in two decades. Plus…Seattle-based Coldwell Banker franchise ditches NAR.
LISTEN: This is a unique episode with Northwest guest Josh Adams, who runs a 99.9% word of mouth business - no CRM, no drips, no cold calling, no farming, yet he’s still managed to take the top spot for Units Sold by Solo Agents at Keller Williams Coeur d'Alene for 9 consecutive years from 2013 to 2022. Not to mention, he dedicates months of the year to enjoying the great outdoors, hanging with his son, and getting income from his investment properties. He shows us the perfect example of how to make a career in real estate work best for your life.
Fannie Mae’s Q4 predictions show lowest home sales since 2010, while mortgage-free homeowners hit an all-time high in 2022. Plus, Fathom and RE/MAX both announce CEO changes.
LISTEN: Today we welcome Kathy Kleber with Keller Williams Puget Sound in Federal Way, Washington. She shares her experience finding success in the last recession and discovering her specialties in Staging, Seniors, and Military Communities. Now, she leads Team RED of 8 agents and admin, known to their clients for being Resourceful, Experienced, and Dedicated.
Home inventory climbs faster, HomeServices evidence gets messy in Sitzer/Burnett commission lawsuit, and NAR’s Lawrence Yun shares 2024 predictions.
LISTEN: Guest Erin Bee Thompson joins today’s show from Keller Williams Realty Bothell in Bothell, Washington. Erin gets into marrying her love of finances with her love of people to build a mega real estate team of niche experts. She balances coaching her team with navigating the market, all while staying up to speed on her most beloved specialty: land!
Commission lawsuits are piling up in the wake of the Sitzer | Burnett verdict, Compass’ Q3 Earnings Report shows $39M net losses, and iBuyers slide even farther from hyped market disruption.
LISTEN: On this episode, we’re excited to welcome Andrew L. Anderson who shares his unique story, from hitting rock bottom living in his parent’s basement in his late-20s to discovering his passion in coaching at Keller Williams Realty Boise. 10 years later, Andrew is living his best life, exuding the KW mantra “where entrepreneurs thrive” after expanding his coaching company, authoring an international bestseller, and launching a non-profit to benefit future generations. Talk about a breakthrough!
Today we’re joined by special guest and KW Leader, Stacie States, as we break down the shocking Sitzer | Burnett verdict, discuss the latest $500 Million Zillow acquisition, and look to the future of NAR as CEO Bob Goldberg retires early.
LISTEN: From submarine mechanic to real estate agent (talk about a 180), Rachel Harris of Keller Williams Greater 360 in Kitsap County, Washington shares her career adventures with us. In just five short years, Rachel has become one of the top individual agents in the Northwest by staying connected with her sphere, providing long-term client service, and trusting in herself.
Pending home sales see an uptick in September and Q3 reports show GDP increasing 4.9%, fewer homebuyers in the market, and borrowers making higher down payments.
LISTEN: Today we welcome Heather Caine of Caine Luxury Team with Keller Williams Realty Naples in Naples, Florida. Heather is the definition of a BIG thinker, as she takes us on her journey launching the award-winning technology platform, Style to Design. It’s no wonder when she least expected it, she had agents knocking on her door begging to join her team. With every challenge she faces, Heather approaches it with confidence, or as she puts it: “game on!” You won’t want to miss this episode.
Homebuilder sentiment falls (again) as existing home sales waned last month - however - home values surge to new record as median prices climb to $350K.
LISTEN: In this episode, we welcome Mathew Wray of Kama Homes with Keller Williams Portland Central in Portland, Oregon. Mathew worked hard to build trust with his mentor and prove he could provide value to her business. With patience and care, he acquired Kama Homes and continues to lead his team to success, even through the market shift. What’s even cooler? He’s just getting started.
The White House announces new housing initiatives to boost homeownership, mortgage rate lock volume plummets 20% last month as rates soared, and Freddie Mac rolls out a new down payment assistance tool.
LISTEN: Liz Landry began her real estate journey at the start of the shift in 2006 where she learned the hard lesson that you can’t shortcut the systems. After building her Mega Team, she leveled up her passion for teaching and pursued her coaching career (going on 13+ years now) which led her to her latest role as Leader of the KW Talent Community. We get into the importance of leverage and how KW agents of all kinds can utilize this incredible opportunity.
NAR allows listing brokers to offer $0 commissions, while RE/MAX settlement ends NAR membership requirement. Plus: the economy adds 336K jobs last month, causing a blow for housing.
LISTEN: We’re honored to welcome not just one, but TWO incredible coaching legends to The Real Look. Dianna Kokoszka and Tony Dicello join us, sharing their wisdom from coaching top agents and leaders through a shift, and how exactly you can start winning in this market. Plus, Dianna lets us in on her new book, Becoming More: You Can’t Get to Better Until You Get to Different. To say the least, you’ll need at least one copy in your library…wow!
Pending home sales fell 7.1% in August, Seattle-based Redfin makes the decision to leave NAR, and the US housing market is now worth a record $52 trillion…which is 49% higher than before the pandemic.
LISTEN: We’re excited to welcome Chase Delperdang with Keller Williams Southern Arizona in Tuscon, Arizona. Chase got into the real estate biz plain and simple: his kids needed braces. Fast forward and he’s now leading Team Integrity with top agents across the nation. He lets us in on his techniques for hiring the right people, holding them accountable to their goals, and how they grew to pocket $5.5 Million in GCI in less than 10 years.
NAR reports existing-home sales moved lower in August, surprisingly strong jobs report sends interest rates soaring, and Fannie Mae’s chief economist shares housing market outlook.
LISTEN: In this episode we’re honored to welcome KW legend Abe Shreve, CEO of Business MAPS Training & Coaching and founding partner of the Millionaire Business Network. Abe gives us a masterclass on the importance of coaching and why every entrepreneur needs ’the 4 Ps’ to succeed. Plus: his big why, adventures in rock climbing, and surviving the ’08 crash.
Shelter costs rose again in August, RE/MAX settles commission lawsuits for $55M, and Guaranteed Rate Affinity sues former originators over advanced compensation.
LISTEN: We welcome Beth Allen to the show with Keller Williams West Sound in Gig Harbor, Washington. Beth adjusted her mindset and decided to go ‘all-in’ on her real estate career, in fact she challenged herself to see how much money she could make in two years. This led her to doubling her business, and she hasn’t looked back since! We dive into all the hot topics: from lead gen, to leverage, to client care. Tune in!
Rev share programs surface for eXp and The Real Brokerage, NWMLS CEO reveals retirement plans, and what the Anywhere settlement might mean for the future of buyer broker compensation.
LISTEN: Nick Nelson joins this episode with Keller Williams Realty Eugene & Springfield in Eugene, Oregon. Nick made the bold move to cash out his 401K and go all-in on investment properties during the ’08 crash. Turns out, it was the start of a beautiful relationship with real estate! He prides himself on being an ally to his life-long clients, leading with honesty, and celebrating the true value of their homes.
Anywhere Real Estate settles buyer broker commission lawsuits, single-family construction slows across the country in Q2, and recent jobs data gives Fed space to decide next interest rate move.
LISTEN: Alissa Gamble of Keller Williams Realty Boise shares her journey as a third generation realtor who faced the perfect storm of challenges during the Great Recession. Today, she’s not only prepared for this market shift…she’s actually excited about it! With a love of leverage and a passion for coaching, Alissa now leads her all-star team at Minegar Gamble closing 150 deals a year.
Jerome Powell gives it to us straight on the future of rates, Fannie Mae predicts weak home sales in 2024, and Keller Williams announces major profit share change for ex-agents.
LISTEN: From the restaurant industry to the real estate industry, Stacy Hartzler joins us from KW Portland Premiere and proves her high ceiling of achievement for service level. She wholeheartedly knows who she is and sticks to what feels right to her: an individual agent who’s not interested in cold calling and enjoys a healthy work/life balance.
Bruce and Chase break down the highlights from Gary Keller’s State of the Industry Report, plus Judge dismisses antitrust claims against NAR and Zillow, while the Mortgage Bankers Association reveals an improved IMB lost/loan in Q2.
LISTEN: Guest Luke Gilbert joins us with Keller Williams Realty Boise in Boise, Idaho. He entered the real estate game in his mid-30s, achieving Rookie of the Year at his market center right out of the gate. Now he’s all about coaching his team and clients to build wealth through investment properties and tax strategies, all while making big goals to grow.
Judge denies Zillow’s motion for summary judgment in the REX suit, Q2 Earnings Call highlights continue from Compass, The Real Brokerage and Fathom Realty - plus - total household debt reaches $17.06 Trillion in Q2 2023.
LISTEN: Guest Blake Elder joins us of RMG Real Estate Network with Keller Williams offices in Alaska, Washington, and Idaho. His motivation to get into real estate over a decade ago? To make LOTS of money. Fast forward: Blake’s leading a team of 50+ who’ve delivered as much as $200 Million Closed Volume in a single year…yet his true passion lies in their mission to build wealth and wholeness for all.
We’re diving into the Q2 Earnings Call highlights from eXp, RE/MAX, Redfin and Opendoor - plus - what the labor market’s ‘modest cooling’ in July could signal for the real estate industry.
LISTEN: We’re joined by guest Molly LeBlanc with Keller Williams Portland Central in Portland, Oregon. Molly got into the industry as a new mom in her early 20s (in 2008!) and launched her career through short sales and cold calling. This self-starter now embraces all the leverage and technology KW has to offer, and thinks BIG with her team at Elevate Realty Group.
Inman headline states “US economy avoids recession yet again”, but data shows housing market history may be repeating what we saw in 2008 crash. What’s your prediction?
LISTEN: Richelle Killian joins us with Keller Williams Realty Alaska Group in Anchorage. She takes us on her individual agent journey, from nurturing clients, to engaging with intention, to seeking a work/life balance through leverage. Not to mention, Richelle holds the title for biggest residential home sale in Alaska history ($8.5 Million)!
Bright MLS breaks with NAR policy on commissions, mortgage demand for new homes jumps 26.1%, and existing-home sales hit 14-year low as prices soar.
LISTEN: Krista Hopkins joins this episode with Keller Williams Columbia Basin in Kennewick, Washington. She started in real estate as a self-proclaimed “irritating sponge” soaking up all she could from the experienced agents around her. Now, Krista runs a successful team built on a foundation of systems and models, but faces challenges as a leader just like the rest of us. Her advice? Be hungry, be humble, be smart.
Former CEO Mark Willis returns to KW and U.S. inflation hits two-year low as rent prices decline.
LISTEN: Luke Brown joins today’s episode with Keller Williams Coeur d’Alene in Coeur d’Alene, Idaho. He shares his journey making the move from new construction at Coldwell Banker to residential real estate at KW, building a team, surviving multiple shifts, and serving investor clients. Plus, the future of his business: focusing on the next generation of his legacy and database.
Housing market tracker shows negative inventory year-over-year, Better.com posts $90M net loss in Q1, and Invitation Homes looks to buy thousands of single-family rentals.
LISTEN: Guest Jen Singer joins us with Keller Williams Sunset Corridor in Hillsboro, Oregon sharing her journey from high school teacher to real estate educator! With almost 20 years in the industry, Singer channels her passion for teaching others into bettering the lives of her clients through homeownership.
Class is in session in this special episode dedicated to the Mindset of Millionaires in Real Estate. Bruce & Chase give listeners exclusive insight into the 6 personal perspectives every agent needs to master in order to get one step closer to “millionaire” status. The best part is? With practice, anyone can put this mindset into place…you up for it?
LISTEN: Michelle Bailey joins us with Keller Williams Realty Boise sharing her journey picking up her life in NorCal and moving to Idaho with her two kids to launch a mega real estate team. From adventures with Ben Kinney to getting out of her own way, Michelle discovered her true passion throughout it all: helping people.
Homebuilders are all smiles due to industry improvements while potential commercial real estate crash looms. Mortgage rates decline again, but what will that mean for the summer season of homebuying?
LISTEN: Aurora Courtney joins us with Keller Williams Alaska Group in Anchorage. Her industry path began in property investments, and has since evolved into building her team at TAG Real Estate. A proud Alaskan native, Courtney exudes love for her community while letting us in on her biggest motivator: “I like making money!” Who else can relate?
Fed pauses rate hikes in June (for now), Redfin report shows 39% fewer US homes for sale compared to five years ago, and Gary Keller shares his view on the state of the real estate industry and where it’s headed.
LISTEN: Powerhouse Mary Gilbert joins today’s episode with Keller Williams Southern Oregon in Roseburg, Oregon. From leaning on open houses to get through the market shift, to leading her team of 13+, it’s safe to say she’s made a difference in the lives of others. Mary inspires us, sharing her journey battling cancer while simultaneously having her best year in real estate to date - wow!
Better.com lays off in-house real estate agents nationwide, RealTrends + Tom Ferry release The Thousand 2023 real estate rankings, and the DOJ wants to continue investigating NAR.
LISTEN: Guest Robert Renteria joins us from Keller Williams Realty Boise sharing tales from the Great Recession, building his first database after a decade in the business, and the moment he almost walked away from KW. Plus, how he survived a near-death experience and went on to have his best year in real estate yet in 2022.
May jobs report complicates things for the Fed, a new House bill would incentivize home selling in an effort to boost supply, and bigwigs like Elon Musk and Barbara Corcoran escalate rhetoric around a looming 'real estate recession'.
LISTEN: Special guest Kelly Quinn joins us from Fidelity National Home Warranty based in Spokane, Washington. Kelly shares her journey building her Northwest territory from the ground up and the “mythunderstandings” of home warranties - plus - how every real estate agent can protect their clients (and themselves) from unexpected failures.
Inflation gauge bounce could mean another rate hike from the Fed, homebuilders start to take advantage of low existing inventory, and the second month of home price gains could signal an end to year of declines.
LISTEN: Today we’re joined by Leslie Hilbert, General Manager of Xperience Brokerage Network in Portland, Oregon to discuss all things leadership. She lets us in on why she took her team to Keller Williams, how she ended up on the leadership path, and what this market shift means for agents…(you have to do the work!)
Existing home sales fall 23%, NAR’s membership shrinks for the first time in years, and mortgage rates increase as the debt ceiling battle continues.
LISTEN: Guest Zach Entwistle joins us with Keller Williams Tacoma in Tacoma, Washington. Zach lets us in on the coaches, mentors, and educators that helped him build his Mega Agent Team and reminds us of the importance of staying learning-based. From finding the right leverage, to building a 0% interest home project loan for his clients, Zach is well on his way to the 7th level.
UWM and (soon to be defunct) Home Point show big losses in Q1, FHFA rescinds controversial debt-to-income loan-level pricing adjustment, and the Consumer Financial Protection Bureau (CFPB) makes its constitutionality case to the Supreme Court.
LISTEN: Guest David Hoggard joins us of River & Sea with Keller Williams Sunset Corridor. David lets us in on the unique experience of growing his real estate business on the Oregon Coast, reaching clients spanning Astoria to Tillamook. He gets into survival stories from the last market crash, plus his best advice for providing top notch client service…pick up your phone!! It’s not rocket science, folks.
Q1 earnings reports show losses for Redfin, Anywhere, and Zillow, plus the latest jobs report sees the lowest unemployment rate since 1953…what will this mean for the Fed?
LISTEN: Guest Rob Sower joins us today with Keller Williams Realty Boise! Rob’s tenacity to enter the industry in “the crucible of the last market crash” inspires us to weather the storm, despite harsh climate. From talking to the right top agents, to asking the right client questions, to finding the right lead gen methods, Rob built a mega business and now looks to expand to exciting new territory.
Mortgage fee hike kicks in, average real estate commission rates reach highest level in a decade, and housing market drags U.S. economy down (again).
LISTEN: Today we welcome a special Northern Lights guest all the way from Florida, Rod Khleif, to discuss real estate investments and ownership, plus how he rallied after a $50 million loss in the ’08 crash. *Use Promo Code REALLOOK to pay just $47 for his Multi-Family Virtual Bootcamp, May 6-7, 2023. Register at rodslinks.com
Opendoor cuts 22% of staff, existing home sales down 22% from a year ago, and home sales remain subdued for the remainder of 2023.
LISTEN: Today we’re joined by Zack Lazo with the Caliber Group in Seattle, Washington. He lets us in on how he found opportunity in the market crash, built his team of 50 to scale, and sought leverage to fill gaps of inadequacies. His enthusiasm for the future ahead is enough to get any real estate agent excited about what’s next.
Builders continue to get a boost from low inventory, Fathom Realty parent company borrows $3.5M from existing investor, and HomeServices files motion to compel arbitration in agent commission case.
LISTEN: Guest Barb Dopp joins us with Keller Williams Realty Boise, sharing her unbelievable journey. Launching her real estate career with a net worth of -$254,000, to then closing 24 units in her first year (during the market crash), to now leading her team who closed over $90 million in volume last year! Barb gets into all the lessons she’s learned along the way.
Rate lock volume jumps 43% while mortgage rates drop almost 1%, plus home sales are cooling but the competition is still red hot. The question is…why?
LISTEN: Guest Pam Waldman joins us from Keller Williams Portland Premiere, sharing her journey from individual agent to a newly partnered team. What does it take to build a partnership? How do you become a local resource for your clients? And the question on every agent’s mind: can I balance it all? We’ll get into all this, and more, on today’s episode.
Judge certifies class in multibillion dollar agent commission case, low inventory proves to be a challenge as rates decline, and FHFA to expand payment deferrals for borrowers facing hardships.
LISTEN: Guest Sonja Huntsman joins us with Keller Williams Sun Valley Southern Idaho, sharing how she translated her skills in competitive skiing to build a successful real estate team in a resort town. Through accountability and focus, Sonja sets high standards for her team to provide elevated client experiences. But it wasn’t an easy road - as she puts it, she had to fall on her face ‘a few times’ before she found the clarity she needed to thrive!
Fed delivers a 25 bps rate hike, KW franchises continue to dominate the RealTrends 500, and Zillow now accounts for nearly half of all real estate web traffic.
LISTEN: Angela Palmer joins today’s episode from Blackfoot, Idaho. From ‘Home Equity Credit Queen’, to full-time mom, to real estate brokerage owner, she’s leading 8 agents to find success on their own terms all while achieving investment opportunities for her family. Her advice? “Don’t wait. Go do it.”
Only one in four IMBs were profitable in Q4, Washington homeowners had nation's 2nd-steepest equity loss in 2022, and mortgage rates declined amid banks failures.
LISTEN: Guest Nicole Brown joins us from Keller Williams Greater 360 in Poulsbo, Washington, sharing her journey from being a single-agent high producer, to building one of the top producing teams comprised (mostly) of military spouses. With 75% of their business coming from the military community, Nicole credits their success to relationships. Don’t miss this one!
@properties adds 1% broker fee, inflation slows in February with housing still the biggest contributor, and Hispanic homeownership rates rose to 48.6% in 2022.
LISTEN: Guest Carey Hughes joins us from Keller Williams Realty Professionals in Portland, Oregon. From a career in Nike to finding her passion in real estate, she lets us in on what it takes to run a successful team: confidence, alignment, and care.
Goldman Sachs reveals 99% of borrowers with mortgage rates below 6%, Black Knight shows sellers retreating from the market, and real estate takes a drubbing in Q4.
LISTEN: Guest Juan Murdoch joins us with Keller Williams Realty East Idaho in Idaho Falls. He’s been in the business for nearly two decades with plenty of lessons learned along the way: from scaling up, to scaling back, to pushing through the Great Recession and finding light at the other side, it’s clear why he is the dominant agent in his market.
‘Anywhere’ sees major profitability dips, ‘Redfin’ loses over $60M in Q4, and new ‘NAR’ report shows existing home sales fell every month in 2022.
LISTEN: Guest April Florczyk with Keller Williams Realty Boise joins this episode sharing her journey in new homes and luxury real estate. From building an exclusive brand, to nurturing relationships with builders / developers, and the most unsuspecting way she closes deals…just by having fun. Did we mention April’s also a single mom of three kids? Talk about doing it all!
Bruce and Chase are coming to you live from Anaheim, California sharing their key takeaways from Gary Keller’s Vision Speech. They discuss crucial projections for the year ahead, realtors charging the storm, and the unknown future of homebuilders…what does it all mean for buyers?
LISTEN: Guest Dave Nelson joins the show from Keller Williams Realty East Idaho in Idaho Falls. He may run a team of 7 serving a massive area spanning three MLS’, but he had to learn the hard way to reach success. Turns out, real estate isn’t always as sexy as it sounds!
Inventory drops as mortgage rates increase, housing affordability ends 2022 at record low, and…will iBuyers be obsolete by 2025?
LISTEN: Yassi Jazayeri joins us with Keller Williams Realty Bellevue sharing her journey from investment banker, to Rookie of the Year, to Mega Agent, to…Philanthropist? She lets us in on her proven tricks to communicate effectively with clients, the opportunities she discovered through coaching, and the one thing Yassi would’ve done differently.
Biden administration rolls out renter protections, inventory and purchase applications fall, and investors ponder Fed’s rate path following Dell Technologies’ 5% layoff.
LISTEN: From Korean cryptologic linguist in the US Army to top producing agent with Keller Williams Alaska Group, Lance Davis doesn’t shy from a challenge. In today’s interview, Lance shares how scaling his business down helped him grow profit, plus the opportunities that excite him in this market shift.
U.S. District Court sides with NAR, HomeSmart acquires Solid Source, and CoStar looks at a Move acquisition.
LISTEN: What started as a “happy accident” for Joe Platz transformed into one of his greatest passions: real estate. Joe lets us in on the highs and lows of his journey, from surviving the Great Recession, to doubling his business in a year after joining Keller Williams Realty Everett, to building his team of six (P.S. he’s hiring!).
Anywhere Real Estate makes more cuts, BoomTown gets acquired, and housing inventory falls under 1 million (again).
LISTEN: Get ready for a throwback as we time travel to a 19-year-old Sunny Burruss entering the real estate biz in the mid-90s! Single-page purchase & sale agreements, floor time, and this new thing called the internet? Fast forward to today, Sunny leads the top producing Sunshine Luxury Properties team with Keller Williams Realty Bothell in Bothell, Washington. Don’t miss today’s Northern Lights interview!
Opendoor fights for survival, single-family rental market gets slammed by headwinds, and NAR reports new record for the number of REALTORS®.
LISTEN: Today’s Northern Lights guest is Megan Jumago-Simpson with Keller Williams Realty Professionals in Portland, Oregon. She gets real on lead gen in the relocation game, facing her fears as a leader, and listening to your gut…”not all business is good business”.
Home price predictions for 2023, Compass launches another round of lay-offs, and purchase lock counts drop to 9-year low as Fed signals more rate hikes.
LISTEN: Today’s Northern Lights guest is Darren Ricketts with Keller Williams Eugene. He shares his journey from IT nerd, to house flipper, to top agent with 500+ transactions under his belt, and all the lessons learned along the way.
LISTEN: In this episode, we’re bringing you our favorite moments from Season 2 of The Real Look. Our highlight conversations with top agents spanned from Lead Gen to Wealth Building to the Shifting Market, and everything in between. Plus, we’re giving you a special announcement on what to expect in Season 3.
LISTEN: November saw record mortgage rates kill existing home sales, and builders pull back on single-family construction as confidence hits a full year of declines. In this episode, we welcome two guests from Keller Williams Yakima Valley! W. Brad Chandler gets into flipping houses and the power of coaching, while Dana Phillips shares lessons learned from year one in the industry.
Inflation sees a moderate boost, investors sweep Lennar rentals, and lending standards loosen. Guest Nicole Burnett joins us from KW West Sound in Gig Harbor, Washington sharing 9-years worth of industry lessons. From growing her team, to expanding her team, to building her wealth - she’s seen it all.
Pending home sales decline, home appreciation slows, and new home sales continue to yo-yo. Guest Melisa Wight of KW Greater 360 joins us, sharing how she achieved success as the new kid in real estate in the small town of Poulsbo, Washington. Step one: Building her sphere of influence from the ground up!
Conforming loan limit jumps and demand for mortgages is on the rise as rates fall. Guest Rebecca Del Pozo of KW Puyallup joins us, sharing how she transitioned from lead receiving to lead generation and discovered authentic relationship building - beyond the transaction.
Homeowner equity nears $30 trillion, Opendoor faces iBuyer headwinds, and real estate agents struggle to pay rent. Guest Jordan Hemp of KW Yakima Valley shares tales as a “hungry” young agent launching his real estate career in a pandemic - plus, how his journalism degree helped him get ahead.
Real estate companies lose billions, mortgage buydowns are on the rise, and household debt hits new high. Guest Barb Pexa of KW Bellevue shares how she fosters a “Pay It Forward” company culture, builds her business through doing what comes naturally to her, and promotes full transparency with her clients - no-bulls**t here!
Mortgage demand declines reach a slowdown, while Opendoor and Offerpad see big losses. Guest Jamie Reece with KW North Seattle shares his unique perspective on how to run a successful real estate business with your spouse: growing your database through client events, choosing which fires to fight, seeking counseling, and staying in communication.
Pending home sales take a dive, real estate heads the wrong direction from the U.S. economy, and Anywhere looks to make a change following a 50% profit fall. From a $0.25 raise at Home Depot to selling 2,500 homes in his first five years in new construction, Chase Craig with KW Boise shares his rollercoaster journey to success. Visit this episode’s Show Notes to download his 75-Touch Plan, scripts, and more…just for our listeners.
Mortgage apps reach lowest level in 25 years, while homebuilders predict housing starts to fall further. We’re joined by Starr Mikkelson with KW East Idaho in Idaho Falls, who shares lessons learned in her first year as a realtor: practice your scripts, never assume anything, and go slow to go fast!
Mobile home values skyrocket, BofA reports 40% mortgage production decline in Q3, and real estate brokerage valuations are changing. Guest Kirk Godman joins us with KW Premier Partners in Vancouver, Washington sharing a true story of commitment after a devastating first year in the industry. Find out how exactly he became a top agent in the Northwest after a challenging start.
Fannie Mae predicts home price falls in 2023, mortgage demand plunges, and Compass settles agent recruiting suit with Anywhere. Kenny Klaus of KW Integrity First Realty joins today’s episode, getting real on what it takes to run a wildly successful geographic farm: connectivity, community, and consistency.
Compass agents are down millions, Homie CEO resigns post-layoffs, and home prices are dropping like it’s 2009. Mega Agent Amy Asivido joins the podcast of KW Premier Partners in Vancouver, Washington. She breaks down her 3 levels of culture, survival tips in a shifting market, and falling madly in love with real estate.
Mortgage rates send economic shock, Zillow launches ShowingTime+, and Compass hits round two of layoffs. Guest Laurie Satushek joins us with KW Western Realty in Bellingham, Washington. A teacher to her core and treasure hunter (of homes) by trade, Laurie shares the evolution of building her team, educating her clients, and creating a drama-free culture.
Class is in session in this special episode dedicated to the Mindset of Millionaires in Real Estate. Bruce & Chase give listeners exclusive insight into the 6 personal perspectives every agent needs to master in order to get one step closer to “millionaire” status. The best part is? With practice, anyone can put this mindset into place…you up for it?
Price pressures remain high amid inflation, lending standards tighten, and Americans feel housing market pessimism. Livian Director of Industry Eric Forney joins us sharing how he increased his income (x 20!) during his first year in real estate. This career shift sparked a ‘think big’ mindset that led Eric on a mission to improve the industry for entrepreneurs...and you could be one of them.
NewRez debuts 40-year non-QM loan, US home equity soars, and Move Inc. partners with lender matching service. Today’s guests are Zack and Jodi of The Hill Team with KW West Seattle. They get real about how to master your open house game, increase agent retention through an accountability culture, and the secret to working with your spouse.
16 million US homes remain vacant, the single-family rental market gets a boost, and mortgage apps decline as rates surge. Self-proclaimed “conference junkie” Stephanie Gamble joins us from KW Alaska Group discussing opportunities in the shifting market, tales from new construction, and how to build a foolproof roadmap of systems.
New home sales recession continues, Fannie Mae predicts dark days ahead, and first-time buyers show more demand for mortgages despite rise in rates. Mega Agent Kendra Todd of KW Greater Seattle joins us for a wealth building conversation. Her real estate journey includes riding the recession wave in South Florida, creating her West Coast “bubble”, and investing in 150+ doors!
Compass is in for a rude awakening, home building falls sharply, and homebuyers continue backing out of deals. Guest Crystal Hill joins us from KW North Seattle sharing lessons learned in the luxury real estate game, from marketing on Bainbridge Island to the importance of client privacy.
Inflation eases slightly, Zillow teams up with Opendoor, and Redfin eliminates agent commission refund. We’re joined by guest Cody Gibson, Keller Williams’ Director of Expansion Growth and CEO of United Home Group with KW Portland Central. Cody gets real on the mistakes he’s made and lessons he’s learned along the way to building his expansion empire, now reaching 122 cities. Tune in!
Inflation eases slightly, Zillow teams up with Opendoor, and Redfin eliminates agent commission refund. We’re joined by guest Cody Gibson, Keller Williams’ Director of Expansion Growth and CEO of United Home Group with KW Portland Central. Cody gets real on the mistakes he’s made and lessons he’s learned along the way to building his expansion empire, now reaching 122 cities. Tune in!
US economy enters “technical recession”, Fed rate hikes may decrease housing competition, and Opendoor faces massive fines. We sit down with guest Ron Ruscha of the Building Dreams Team with KW Eastside in Kirkland, Washington, where he gives us ‘the real look’ on hitting the reset button on his real estate team, pivoting strategies, and quickly skyrocketing toward success!
ADUs face obstacles, industry layoffs continue, and the NWMLS makes a major change for commissions. Guest Nick Shivers of KW Portland Central helps us answer the fundamental question, “Why do you want to step out of production?” From making big money, to giving big money, he’s partnered with realtors to raise over $3 million to save the lives of children all over the world - and he’s just getting started.
West Coast housing officially sees a slowdown, homebuilder confidence plunges, and we break down the top states with the most stable housing markets. Guest Cynthia Lee, Executive Leader of KW Commercial, joins us sharing advice on all things commercial real estate: lead generation, creating a scalable business, and the power of your database.
Homebuyers cancel deals, Wall Street firms take over neighborhoods, and consumers say economy is on the wrong track. Guests Peter & Alex Clark join us of The Clark Group with KW Portland Premiere. This father-son team brings decades of industry experience (and wisdom), getting ‘real’ on cutting their teeth in the last shift, navigating a family business, and hiring the right people.
Bruce Hardie and Chase Williams break down the full 12 tactics to navigate a shifting market for our listeners. Guest Zach Davis joins us with Embrace Realty Group at KW Coeur d’Alene. He shares the delicate balance of building a team with 3 owners, becoming a frontline ambassador in your community, and his specialty: lead generation!
Hosts Bruce Hardie + Chase Williams do a deep dive on the state of the economy and the housing market. Guest Brenda Nunes joins us with KW Eastside in Kirkland, Washington, sharing how she built her successful business by combining her two passions: green home development and unique properties. Tune in!
LISTEN: Fannie Mae lowers loan predictions, KW announces new partnership, and layoffs hit Redfin and Compass. Guest Louis Howard joins us from 360 Real Estate in Seattle, Washington with KW Olympic. He shares decades of industry wisdom, from getting through a shift, to breaking barriers, to supporting BIPOC communities through the multi-generational wealth of homeownership.
The latest on inflation, luxury home sale declines, and Coldwell Banker’s class action lawsuit. Guest Carly McGraw joins us from KW Greater 360 in Poulsbo, Washington, getting real on losing it all during the last shift and rebuilding her business to be even stronger. Plus: social media tips, home transformations, and creating a community of women.
KW dominates new growth report, the brokerage slowdown begins, and find out which state was named for best economy. “What you put into real estate is what you get out” - Lance Otto of KW North Sound in Marysville, Washington truly puts this statement into action. From construction work to Mega Agent, Lance exudes spirit and dedication sharing how he pushed through a market shift to come out on top.
CFPB makes new request for lenders and price growth jumps as pending home sales slow. In this episode, join us for an in-depth conversation with the leadership team at Lysi Bishop Real Estate with KW Boise. They share the secrets to their massive success, including playing the long game, curating culture, and how to maintain a boutique experience at a large scale.
REX returns, new home sales drop, and mortgage apps decline despite rate decreases. DwellSeeker Renee McGahan of KW Greater Seattle joins us for a raw interview. New Yorker, Italian, Aries with a @#$%&! attitude, she shines with authenticity, client care, and a unique eye for real estate marketing.
REX closes shop, Compass burns cash, and 45% of homeowners deemed ‘equity rich’. Guest Simmi Kher joins us from KW Eastside in Kirkland, Washington. Her curious nature drove her from a career in education…to a different kind of career in education - real estate! From teaching her clients to teaching herself, Simmi reminds listeners to put in the work, find leverage, and be proud of what you do.
Mortgage rates hit new high and Doma Holdings announces layoffs while the U.S. adds over 400,000 jobs. Special guest Jill Giese with KW Boise shares her story in the niche market of home transformations. But she’s not just transforming houses - she’s transforming lives.
Homebuyers get creative as mortgage rates rise, while Keller Williams sets their sights on $1 million for Ukraine. Guest David Fritch of KW Tri-Cities shares how his “recreational flipping” hobby transformed into success in commercial real estate. His love language? Accountability…or maybe not.
Home lenders face layoffs, the Fed prepares us for (more) interest rate increases, and Zillow takes agent commission. Guest Van States shares how he channeled his skills in the US Navy to build Mega Team Front Porch Properties with KW Boise. Plus, his advice on preparing for a shift? Study up, seek opportunities, and get real with your budget.
Sellers find motivation in home equity, mortgage rates hit 5%, and Wells Fargo makes a big announcement. Guest Stephanie Peck of PEX Realty Group with KW Portland Elite joins us, sharing her wisdom of learning the hard way (while getting out of her own way). After 15 years in the industry, her life transformed when she went from a full-time mom with a side hustle, to an “all-in” business woman.
LISTEN: Housing market starts to slow, mortgage company profits shrink, KW expands to Saudi Arabia, and host Bruce Hardie gives us a game changing teaser! Guest Nikki Dankworth joins us from KW North Seattle sharing exactly how she hustled hard to close $70 MILLION in 2021…her third year in the real estate industry (yup, you read that right).
Redfin makes an all-cash switch as stocks sink, Opendoor learns to play by the rules, and mortgage applications fall. Guest Kris Shook of Shook Home Group joins us from KW Tacoma giving listeners a master class in how to work your database. Plus, Shook shares how real estate was just the distraction he needed to beat his stage 4 cancer diagnosis and come out on top as a true survivor.
Keller Williams ups their commercial game, new Zillow stats show wealth in real estate, and Knock announces layoffs. We welcome John Thomas Sinclair with Broker Sinclair Team at KW Coeur d’Alene for a master class on investing. He shares all: what questions to ask, how to become a better investor yourself to better serve your clients, and what opportunities to seek to build your legacy.
LISTEN: Housing affordability is “the worst it’s ever been” as mortgage rates climb and the Fed prepares us for more change ahead. Guest Matt Warmack of The Warmack Group with KW Greater Seattle joins us, sharing advice from his real-life experience getting through a market shift. He sheds light on his #1 goal: helping his agents and clients build wealth through homeownership investments.
Walmart leases space to lenders, $1.5 trillion federal bill impacts real estate, and love letter ban may hit Washington. We’re excited to welcome Chelsea Hough and Jessica Ozuna with Boise Guru at KW Boise in this episode. They share tales in REO and property management, plus navigating their partnership and the power behind mastering your craft.
Better.com heads for (more) layoffs, Oregon’s love letter ban pauses, and homeowners gain $8.2 trillion in housing wealth. New on the scene, Tim Park joins us from KW Tacoma where he breaks down exactly how he reached such rapid success during his first year. His advice? Trust the Gary Keller platform, jump sooner…and listen to your wife.
Fed hikes rates, real estate backs away from M&A, and mortgage holders show equity records. Guest Paul Bulanov at the Bulanov Group joins us with KW Western Realty in Bellingham, Washington. Jumping into the real estate game at just 19 years old, this “barracuda for the basics” shares how the mentorship of books, discipline to follow-up, and a $0 marketing budget has proven as keys to his success.
In this special episode, hosts Bruce Hardie and Chase Williams come to you live from Family Reunion in Orlando, Florida. Listeners get a ‘real look’ at their aha moments from one of the greatest real estate events in the industry.
Mortgage rates hit 4%, Homie has mass layoffs, and Zillow announces plan to increase their bill for agents. Guest Darcie VanderZanden joins us from Dar & Darcie Real Estate Group with KW Sunset Corridor in Hillsboro, Oregon. She shares her detailed 70-touch plan, giving up limiting beliefs, dreams of expansion, and how teaming up with Dar allowed her a life beyond her career.
Housing affordability hits 10-year low, household debt jumps a trillion, and mortgage stocks free fall. Guest Josh Meeks inspires us, sharing his journey of consistent growth with The PNW Team at KW Puyallup. From individual agent to leader of 20, his team jumps 30-50% each year without fail. Plus, we touch on his expansion in Florida, Kentucky, and beyond!
REX bites the bullet, KW Worldwide expands, Zillow pays up, and rents hit all-time high. Plus, we welcome leaders from KW New Homes, the latest community to open doors for any agent interested in new construction. From builder relationships to cyclical business growth, we explore the value of this exciting opportunity.
Housing starts reach new high, real estate stocks dive, and the Fed prepares us for rate increases. From the restaurant grind to Mega Agent to Mega Leader, guest Marc Fox joins us from KW Portland Premiere to share lessons in expansion, the value of coaching, and how to recruit the right team members. (P.S. - he’s hiring!)
KW launches Sports + Entertainment community, HomeSmart files IPO, Rocket repositions as fintech, and Milo explores crypto! We’re joined by special guest Julia Lashay Israel, Head of Inclusion & Belonging at KWRI. Julia helps us focus on the bigger picture: where the world is going, what actions realtors can be taking, and the challenges we should all be paying attention to.
Redfin acquires another company, mortgage rates hit a high point, and Gary Keller is named the most powerful person in real estate. Plus, we welcome two special guests for a double-dose of industry mastery: Danny Greco of KW Greater Seattle and Liberty McLean of KW Yakima Valley.
Welcome to Season 2 of The Real Look! New year, new headlines: Home affordability plummets, Offerpad gets major credit, and CoStar takes on Zillow. Jason Munoz joins us from KW South Sound in Lacey, Washington. With a growth mindset, he doubled his team in just one year, seeking partnerships, leading with value, and focusing on accountability.
Take a ‘real look’ as we reflect on our favorite highlights from Season 1 on the podcast. From navigating through the pandemic, to building real estate teams, to the best advice our guests have shared this past year - join us, dear listeners, as we wrap up 2021.
Forbearance rate dips, Fathom restructures commissions, and Rocket spends $1.275 billion. Top individual agent Aubrey Martin joins us from KW Sunset Corridor in Hillsboro, Oregon. Find out how she connected with local women in service-based industries to build her business, not to mention her latest payroll additions: her kids!
REX goes after rebate bans, Redfin removes crime data, and Biden sets his sights on all-cash home purchases. “The working man’s realtor” Geoff Hill of KW Greater Seattle joins us, discussing lead generation, CRM strategies, and online reviews. His advice? Don’t pump the brakes - forge ahead!
Housing inventory plummets while conforming loan limits rise, and KW announces new segment leaders. Luxury legend Brady Sandahl joins us from KW Palm Springs, giving us a master class on branding and debunking the myth that luxury = money. Dominating service through surprise and delight, Brady shares it all.
Home prices soar (especially in Idaho), conforming loan limits increase, and Porch acquires yet another business. From Rookie of the Year to Mega Agent, guest Rosie Rourke of KW Mountains to Sound shares her journey building a top performing team. Between working listings, dedicating time to her farm, and creating concierge benefits, Rosie lets us in on how she achieved a high quality service reputation.
Investors choose homebuying, KW expands, and lawsuits come for love letters and Zillow. Special guest Brent Hanson joins us from City of Trees Real Estate of KW Boise, sharing how he’s rapidly grown his business in just 7 years. 2021 makes for a banner year, with $183 million in closed volume thanks to strong retention, strategic marketing, and creating client experiences.
NAR makes policy changes, Rocket wades into iBuying, and pending home sales dip in the West. Today’s guest started her journey in the industry as a 19-year-old college student / mom, door knocking for leads with no time to spare. Fast forward to today, Ericka Lalka ‘fell back in love with real estate’ when she joined the KW family and has since become the fearless leader of our Tri-Cities market center.
Our competitors are all over the place in this week’s news: being bought, going public, and losing revenue as a market shift nears. Guest Connie Vera with KW Portland Premiere gets real, sharing how she transformed her own childhood survival skills into giving back to the community through the power of real estate. Her impactful strategy of serving, not selling, proved successful in her first full year in the industry - 2020.
We take a real look at the BIG Zillow news, and welcome Laura Gillott of the Gillott Home Team at KW Mid-Willamette. Laura shares the power behind adaptability in a changing market, involvement in community events, and strategic restructuring of her team. Plus, she dispels the myth behind ‘small town, small numbers’ in Lebanon, Oregon.
Home prices grow 19.8%, KW Luxury dominates the market, and 2022 housing predictions are in from Fannie Mae. ‘Woman of the Year’ Christina Ward of Christina & Company with KW Boise lets us in on her 52-touch plan and social media strategies to achieve 91% Repeat/Referral business. She’s come a long way from the Great Recession, when she chose to invest her last dollars (literally) in a BOLD class.
Zillow halts iBuying program, foreclosure activity spikes, and KW launches (free) School of Real Estate. Guest Ken Poletski of Community Real Estate Group at KW Tri-Cities shares adventures in new construction, land sales, and resale. Plus, the one thing he was missing in life that caused him to move his team to KW: time.
Compass acquires Glide, lenders raise loan limits, and Better.com revenue declines on the brink of going public. From childhood pals to business partners, guests Chad and Jeremy of Murdock Manwaring Company at KW East Idaho share their success story: trusting in the models, the systems, and most importantly - each other.
Forbearance rate hits pre-pandemic levels, homeowners see major gains in equity, and birth rates hit historic lows. Mega duo Claudia Restrepo and John Graham of The Legacy Group at KW Spokane join us, sharing the power behind following the models, trusting in each other, and striving towards the 7th level, or the 14th level(!)
Record home prices in Seattle, lockup ends for Compass, and FTC still at odds with Opendoor. Paul Hurme of TeamBuilder KW out of Kirkland, Washington joins us, sharing his unique business model, maintaining relationships with builders and developers, charting residential resale, and channeling grit on the road to sobriety.
Single-family housing starts decline, inventory comes up short, and the Fed signals higher interest rates in 2022. Mega Agent Mark Anderson of Top Agent Team with KW Spokane joins us, getting candid about why he left KW and returned a year later. Mark proves that it’s never too late to rebuild your team, hold each other accountable, and exercise resiliency.
NAR v. DOJ lawsuits continue and NPR puts flood-prone homes on our radar. Chris Cowgill-Herman of KW Tri-Cities joins us, sharing the importance of creating leverage, setting standards, and recruiting quality (over quantity) agents to your team. From shoveling driveways to delivering pandemic essentials, Chris lets us in on the secret to her business' growth: fostering client relationships.
Home prices break records, sales and contracts decline, and Stewart makes a big acquisition announcement. Guest Rich King, the ‘King of Real Estate’ out of KW Spokane, proves it’s never too late in life to become a realtor. He talks spending money to make money, the power of farming, and knowing the numbers.
Gary Keller reveals market update, consumer sentiment falls, and housing inventory makes a comeback. Mega Agents Dar & Ed Walden share their successes and struggles in real estate, starting with The Dar Walden Team in Anchorage and expanding to Madden Real Estate in Fairbanks, part of KW Alaska Group. With a healthy dose of competition, balance of strengths, and passion for their non-profit Christopher Walden House of Hope, there’s nothing these two can’t do.
We take a ‘real look’ at the end-to-end consumer experience, with more real estate brokerages consolidating with mortgage services. iBuyer Offerpad reports record profit, but the market shift looms as inflation creeps up. Entrepreneur, author, and host of the Think Bigger Real Estate Show Justin Stoddart joins us to discuss building businesses, developing people, coming from contribution, and being a part of the solution.
Fair housing enforcement sparks caution and housing starts fall in July. Guest Reed Moore of RMG Real Estate Network, based out of KW Alaska Group, gets candid with us on being an authentic industry leader, inviting conflict, the secret sauce of military structure, and how becoming a realtor helped him get out of major debt.
Rocket Homes makes a big announcement, Boise tops the home pricing list, and unemployment slides. Vija Williams of KW Ben Kinney Companies joins us, leader of 8 market centers, 1,700 associates, and her own Luxury real estate group. Vija shares the importance of tapping people on the shoulder, leading who you love, and her mantra ‘know thyself’.
KW shows phenomenal growth in 2nd quarter, new law predicts major impact on real estate teams, and mortgage lenders loosen their standards. Mega Agent Craig McKenzie of KW Whidbey Realty joins us, sharing life-changing lessons from working smarter, leading (and giving) with heart, and building the ultimate referral base through his military network.
KW New Homes launches, home prices shatter records, and mortgage apps are up. Special guest Dee Dee Shirkey joins us of KW Mountains to Sound, sharing her passion for helping families achieve generational wealth, and emphasizing the importance of ‘doing the work’ - in real estate, and in life. Bruce and Dee Dee get real, with an open conversation about race relations, particularly in the Northwest Region.
Bruce and Chase do a deep dive into the new Keller Williams Expansion Network. Go-getter guest Shana Brown of KW Tri-Cities shares how she accomplished 52 transactions in 2020, only her third year as a realtor! She may be new to the industry but she’s already set the bar high - from community awards, to social media strategies, to ‘getting into action’, you won’t want to miss this interview.
KW Northwest Region has a record month in June, new listings rise while mortgage rates drop, and NAR has more members than ever. Stacie States of KW Boise joins us to share her journey, growing from an agent to a top leader with a competitive edge (and the numbers to prove it).
Mortgage applications drop for the first time since the start of the pandemic, KW Puget Sound celebrates a profit share milestone, and hosts Bruce and Chase ask: Is Zillow the Trojan Horse of real estate? Special guests Barb Huntley and D’Ette Owen of the Huntley Owen Team join us to share the ins and outs of their diverse focus on new construction, REO, and foreclosures.
Ginnie Mae unveils a 40-year mortgage term, the eviction moratorium is extended, and HUD makes a plan to increase Black homeownership. Guests Cindy Carrigan and Doc Nicolson of Five Star Spokane discuss their goal of reaching $200 million, ‘uncomfortable’ investment in coaching, and the key to their success: consistency.
Updated student loan options help those seeking homeownership and US existing-home prices hit another record high in May. CEO / Team Leader Angie Mykel of Keller Williams Greater Seattle joins us, sharing leadership best practices, the value of marketing, and why you should "just follow the model."
Lumber prices drop and Ramsey Solutions makes a big announcement that stresses the importance of authentic lead generation. Bruce and Chase welcome the #1 Luxury team in ALL of Keller Williams Realty, Katherine and Rob of Rixon + Cronin Luxury Real Estate in Sun Valley, ID.
Bruce and Chase take a look back at the outstanding numbers of KW Northwest Region from May 2021. RealTrends releases ‘The Thousand’ report for 2021 with 6,300 teams qualifying for the top spots (half of which were KW)! Guest Robyn Long of Platinum Real Estate Group in Juneau, AK joins us to discuss the importance of culture and how she landed the KW Indie of the Year Award.
NAR releases their Annual Member Profile, showing a banner year in 2020 and industry growth in diversity. Guest Alex Frankov of KW Mountains to Sound in Kent, WA shares his creative strategies for lead generation, revealing how he achieved close to $40 million in sales volume in his second year as a realtor (and in a pandemic)! Chase Williams joins Bruce Hardie as podcast co-host.
New home sales decline while median home prices rise. Place Inc. attracts Berkshire Hathaway CEO Chris Stuart into new role as President. On this episode, we welcome guests Shawn Anderson, Kris Bertagnolli, and Mike Hicks from one of the top teams in the KW Northwest Region, Anderson Hicks Group located in Idaho Falls, ID.
Demand for mortgages sags, the NAR board makes a new MLS vote, and the cost of lumber rises. We’re joined by special guest Chase Williams, Area Director and Growth Leader of the NW Region, as he flips the conversation on our host, Bruce Hardie, to interview him about the journey of the Region and how it came to be what it is today.
Federal foreclosure and eviction moratoriums come to an end, real estate offices look to a post-pandemic future, and we're joined in our inaugural episode by guests Cheryl and Dan Dennis of My Puget Sound Homes.
Take a real look at the wonderful world of real estate in the Northwest! In this trailer, host Bruce Hardie introduces the new podcast and gives you a taste of our first guest interview with Cheryl and Dan Dennis of My Puget Sound Homes. Subscribe and come along on this journey of growth, knowledge, and opportunity with us.