Creating SalesStars Podcast: Recent Episodes

SalesStar UK

A podcast for established and upcoming sales professionals, managers, leaders and anyone with a positive growth mindset. Join Pete Evans as he speaks to experienced names in the industry as well as upcoming sales stars making a breakthrough into the profession. Pete has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Brought to you by SalesStar UK. Find out more salesstar.com/uk 👈

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Join Pete Evans and co-host Tim Ogle as they welcome British Cycling and sport psychology enthusiast Chris Williams. The trio looks into the psychology of sports and sales in relation to setting goals, managing focus and having a vision of where you want to be in your process.

Chris shares many of his insights into his experiences whether it was participating in the 100 mile ultramarathon around London, hunting world records by rowing across the Atlantic ocean or securing partnerships with British Cycling. Chris also touches on having good competency and confidence in sports and sales and looks towards utilising feedback, creating a culture to develop yourself and applying added value into every interaction.

Join the discussion 👉 #CSSPodcast

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Chris Williams is a Passionate partnerships professional, amateur sportsman, TEDx speaker, student of psychology and general enthusiast about the transformational potential of sport, psychology, and physical challenge.

Chris Currently works at British Cycling, where he has the privilege of leading a sport that connects with over half of the UK’s adult population. Through working collaboratively, his partnerships can be a catalyst for positive impact across all areas of the sport and using this platform to tackle key societal challenges.

According to his LinkedIn he is the proud owner of a crazy story from the mid-Atlantic!

ABOUT OUR HOSTS 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Co-host Tim Ogle is a commercially driven, transformative business leader and coach skilled at devising strategy and transforming businesses to drive growth and profitability in the corporate, acquisition and start-up arena. With diverse, deep and extensive experience in blue chip, technology, banking, and engineering businesses, he brings a wide experience in creating and executing B2B sales transformation.

This experience has been gained through designing, building and shaping how businesses sell in hugely successful organisations such as Barclaycard, PA Consulting, BAE Systems and NCC Group. Through an engaging and consultative style Tim embeds a consultative approach to commercial growth, fostering innovation across the business.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to Sales Enablement Leader at Amazon, Ian Lowe. In a very insightful episode Ian and Pete explore the concept of Trust in sales and society. Are sales people customer-centric or do they lack the mindset to be a Trusted Advisor? The pair explore the importance of creating a sales coaching culture that allows sales teams to practise daily, develop themselves and help the organisation differentiate themselves from competition. The episode ends on the biggest nugget of advice for anyone in the sales profession.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Ian Lowe’s entire professional life has been spent in sales. He has enjoyed success as an individual contributor, as a member of high performing teams, and by building and leading high performing teams.

Today he is a member of the Amazon Web Services (AWS) field enablement organisation, working across the EMEA region to build the most customer obsessed salespeople in the cloud.

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Useful Links #️⃣📲

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Join Pete Evans and co-host Frank Niekamp as they welcome the founder of Blue Chip CRO, Ed Porter. The trio dive deep into what makes a good coaching culture for A-Players to thrive and for sales leaders to develop their sales teams with process, practise and making good hires. Ed explains the need for business leaders to embrace coaching and makes the connection between sports coaches analysing their team for success.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Ed began his professional management career in 2001 and has since led teams from 5 to over 1,000 people with responsibilities for sales, customer experience, revenue operations, and marketing functions.

Ed has worked for service, software, and distribution companies learning the foundations of delivering a powerful customer experience while driving value and effectiveness in the sales and development channels.

Ed has been a keynote speaker and guest speaker focused on several key sales strategies and customer management programs.

He has been recognized as a three-time Top 25 Most Influential Sales Leader, Executive of the Year, Innovator of the Year, Excellence in Execution, Top 100 Sales Coaches to Watch, and a two-time Chapter of the Year award winner for AA-ISP

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Frank Niekamp: “Prior to starting my own sales team development consultancy, I have lead sales teams for 2 Fortune 500 companies – Mohawk Group and Shaw Industries, a division of Berkshire Hathaway, in addition to 14 years of success leading B2B sales teams for Mannington Mills, the largest privately held flooring manufacturer in the United States.”

“I pride myself on having recruited & coached Teams that turned long time prospects into loyal customers. This success includes winning the largest commercial accounts including: Macy’s, Big Lots, and Ford Motor Company to name a few.”

Useful Links #️⃣📲

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Join Pete Evans as he speaks to HERO Talent Management and Dark Horses founder Simon Dent. This episode takes the angle of looking at mindset and sales through running marathons and entrepreneurship. The pair look into how to overcome the mindset of rejection both in sales and when running long distances, they move onto the power of learning from other people including the way your prospects think before looking into the power of coaching between businesses and sport.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Simon Dent graduated from the University of Kent in 1997 with a Law Degree. He spent his early years working as a Solicitor in London. After a chance encounter in 2002, Simon fell into the world of nightclub promoting, spending five years organising parties for some of the biggest celebrities and sports personalities in the world.

In 2007, Simon left the promotional business that he helped build. He then spent the next thirteen years building three businesses with his passion for sport at the heart of each of them.

Today amongst running his businesses Simon gets involved in running events including the ultramarathon for Greenhouse Sports which saw Simon running 100 miles around London on Easter Weekend 2022. His next big challenge is the 2023 Marathon Des Sables in Morocco.

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to multi-award winning property investor & developer; Alfred Dzadey. Looking towards mindset and motivation, the pair look into the career path of the young entrepreneur through his time with Jaguar Land Rover before starting his own property business following set-back. This episode looks into the ways a leader can develop themselves either through reading, learning from others or being motivated by set-backs before exploring future growth in other business sectors.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Alfred established Real Property Ventures in 2018 with the ambition to provide great accommodation at affordable prices. He has been investing in the UK property market for 2 years and has been involved in multiple projects ranging in complexity.

Alfred has co-authored “Tej Talks Presents: Behind The Bricks: A curated collection of knowledge, insight and experience from the UK property industry”

Outside of property investment, Alfred has a background in Aerospace Engineering and Project Management at Jaguar Land Rover, boasting a proven track record of delivering corporate solutions, managing projects worth in excess of £200 million.

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to Allego sales leader Stuart Taylor. In our longest episode to date, Pete and Stu look into why there is a resistance to coaching and why some managers refuse to be coached or coach their team. The pair look into the use of data when coaching teams and talk about the importance of prospecting, cold calling and receiving/giving feedback.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Stuart Taylor has been in sales for well over a decade in every role from SDR to Sales Leader.

As the first sales hire at Refract.ai in 2016 Stuart helped scale the sales team leading to an acquisition by Allego in December 2020.

He is the co-author of #1 best-selling book, “Problem Prospecting” which has helped thousands of fellow sales professionals and loves nothing better than helping others have successful careers in sales.

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to SalesStar’s Head of Capability & Performance, Leigh Parker. The pair look into the importance of coaching through utilising data, time, effort and being a good sales leader. Leigh looks back into his experience to look at how sales processes have to be managed effectively whilst making sure you have the team that works to the plan as opposed to being a maverick.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Leigh Parker is an experienced professional with a strong background in business and capability development. He has over 25 years of business management, sales and capability development experience both domestically and internationally.

From 16 years with McDonald’s, Leigh understands the value of systems having learnt the business from the ground up. His roles included managing Franchising and Training for McDonald’s New Zealand, to becoming a Franchisee. From there Leigh has held senior Sales, Account Management and Learning & Development roles

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to head of coaching at Greenhouse Sports, Jason Sugrue. During this episode Pete and Jason look into the importance of failure and setback when coaching and developing young people. The pair discuss the impact of emotion and collaboration for developing skills and focus on the importance of commitment.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Jason Segrue: Jason is our Head of Sports Coaching and Lead for the Greenhouse Centre. He was six years old when he picked up a bat at his dad’s table tennis club in north London. After his dad’s death when he was 12, Jason went on to play table tennis for the next 15 years, winning over 100 national titles. In 2006, he became the British and Irish Champion – the pinnacle of his professional playing career.

He joined Greenhouse Sports as a coach in 2005 and spent the next decade working in schools across London and developing our coaches and programmes. In 2017, he moved away from school-based programmes and took on his current role at the Greenhouse Centre.

Jason has dedicated his coaching career to guiding young people on a journey of personal development – giving them the tools to reach their potential is what gets him out of bed in the morning! On the rare occasion that he isn’t playing or coaching table tennis, Jason loves spending time with his family and watching sport – especially Liverpool.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks to Refract (now Allego) founder, Kevin Beales. In this insightful episode the pair look into setting up a coaching culture for sales leaders. Bringing in the learnings from OMG's Dave Kurlan and Membrain, Kevin looks into why only 5% of sales managers take time to coach their sales team. Finally Pete and Kevin investigate the power of role playing especially from a sales leader point of view.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Kevin Beales is the founder of Refract and general manager at Allego. He is the father to 3 children and a Brighton season ticket holder. Kevin started Refract to help sales coaching through sales call AI intelligence amongst other benefits.

Allego provides an all-in-one sales enablement platform with patented technology that ensures sellers have the skills, knowledge, and content they need to optimize success in a virtual world. In place of traditional training and content enablement tactics – which are rapidly outdated and often ineffective – Allego empowers reps with the activated content they need to close deals faster, and the personalized coaching and learning they require for continuous improvement.

Connect with Kevin on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

Useful Links #️⃣📲

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Join Pete Evans as he speaks with SalesStar Ohio practice partner Frank Niekamp. Looking back at his 30 years sales experience as a sales producer and sales leader, Frank explores the topics of having empathy, coaching, mindset and the power of practising. The pair look towards the learnings of Objective Management Group as well as exploring the theme of feedback and comfort zones.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Frank Niekamp: “Prior to starting my own sales team development consultancy, I have lead sales teams for 2 Fortune 500 companies – Mohawk Group and Shaw Industries, a division of Berkshire Hathaway, in addition to 14 years of success leading B2B sales teams for Mannington Mills, the largest privately held flooring manufacturer in the United States.”

“I pride myself on having recruited & coached Teams that turned long time prospects into loyal customers. This success includes winning the largest commercial accounts including: Macy’s, Big Lots, and Ford Motor Company to name a few.”

Connect with Frank on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to Northern Affinity founder Michael Edwards. In an insightful episode the pair look into how Northern Affinity was created following Michael deciding he didn’t like being in Financial Services any more! Giving his insights into business growth and creating networks, this episode explores the correlations between sports mindset and sales mindset.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Michael Edwards: I started The Northern Affinity as I wanted to create something that helped small business owners believe they could achieve. I’ve been lucky enough to see the benefits of a family business growing into something that creates opportunities.

I set out to give people a platform to demonstrate their skills, knowledge, and passion as well as creating the opportunity to collaborate with like-minded aspiring business people.

Small businesses are full of talented, skilled, and driven individuals who all have different goals and aims but just want to do things their way while getting the support, help, and motivation from others when they need it.

My vision is to make The Northern Affinity a community of Northern based businesses powered by highly skilled, driven, and ambitious people who share values of collaboration and aspiration.

Connect with Michael on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks Membrain front-line Sales Manager Jennifer Fisher. Jennifer looks back into her career as a sales representative and then as sales manager and reflects on the power of ditching micro-management bringing in a good sales culture and maintaining constant training and sales coaching. Talk soon turns to about the possible global recession and how you can get recession ready through keeping positive and utilising sales enablement platforms such as Membrain.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Jennifer Fisher is a front-line Sales Manager currently scaling a US sales team while helping business owners and sales leaders learn how to stop micro-managing and start coaching through technology.

Jennifer would be happy to connect with anyone on LinkedIn (https://www.linkedin.com/in/jenstuartfisher or through Membrain's LinkedIn), and of course we'd love everyone to check out Membrain's webpage at Membrain.com

Connect with Jennifer on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

Useful Links #️⃣📲

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Join Pete Evans as he speaks Unitberwelco CEO Cy Wilkinson. Talking about the difference between technical roles such as engineering and sales and the impact of technology on the sales landscape. Cy talks through the need for businesses and sales leaders to be resilient especially as the country is potentially heading into another recession. Finally the pair look towards the future of where sales will go especially following the rise in screen to screen selling.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Cy Wilkinson is an experienced Managing Director and CEO with a well developed set of leadership skills. Customer focussed, commercially astute and resilient with proven ability in aligning, motivating and developing a cross functional team to achieve challenging objectives. Results driven, with a track record in developing and implementing strategies and tactics that deliver business transformation, sales growth and profit improvement.

Connect with Cy on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to founder and current manager of Loaded PR, Gemma Birbeck. Gemma brings her PR and marketing background to the episode and discusses the importance of build brand and a digital footprint but also looks at how businesses including her own are built with or without a sales team. For new owners, this episode provides many golden nuggets about what to prioritise when starting a new business. Gemma talks about how she started her business and how despite not having sales people, she found herself selling.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Having started adult life as an eating disorder sufferer and continuing to struggle for a decade, Gemma’s career in PR didn’t begin until aged 25. Volunteering for a local rugby club, it became evident that the development and implementation of communications strategies was her true calling - a realisation that was reinforced when an expert PR agent declared she had natural talent.

Following his advice to seek a career in the industry, Gemma set on a mission to secure an entry level role within agency, but it soon became apparent that the industry was broken, requiring years of experience for even the most junior roles. This didn’t stop Gemma. She continued to invest in CPD, gaining qualifications and documented experience, as well as volunteer PR roles to build a portfolio demonstrating her talent. In 2017, she secured her first PR role in agency and the rest is history. Gemma is now the proud owner of 3 year old agency, Loaded PR, an agency committed to making PR accessible for all.

Connect with Gemma on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

Useful Links #️⃣📲

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Join Oliver Eaton as he speaks to regular Creating SalesStars host Pete Evans. The pair look into Pete’s career from falling into sales to gathering important skills in mindset, practising, listening and taking lessons from setbacks. This is a great episode for sales leaders looking into the difference between sales training and sales coaching plus this episode provides great insights into how role-plays should be implemented into sales teams.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete Evans on LinkedIn.

About our host 🗣️:

Oliver Eaton is usually the voice of our intro and outro however for this episode only he is taking the hot-seat of presenting this special episode of the Creating SalesStars Podcast. Oliver is SalesStar’s Digital Marketing Executive and podcast producer. He has experience in social media organic growth, video and comes with a Broadcast Journalism background through university.

He has recently graduated from the University of Huddersfield in Broadcast Journalism and has been the media manager of Huddersfield Town Women FC since 2018. He joined SalesStar as part of the UK government’s kickstarter scheme which provides entry level roles into the industry.

Not only is Oliver part of SalesStar UK, he is Creative and Content Executive at SalesStar Digital and Social Media Executive at SalesStar USA.

Connect with Oliver Eaton on LinkedIn.

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Join Pete Evans as he speaks to High Performance Sales Coach and former Barclaycard leadership team member Tim Ogle. Looking back through his extensive experience within sales, technology and cybersecurity amongst others - Tim talks about the power of practising and embedding sales coaching into the sales team. Coming from a sales leadership background, Tim is able to share insights from his experience and allow you to understand the use for some methods and the benefits in the short and long term.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Tim is a commercially driven, transformative business leader and coach skilled at devising strategy and transforming businesses to drive growth and profitability in the corporate, acquisition and start-up arena. With diverse, deep and extensive experience in blue chip, technology, banking, and engineering businesses, he brings a wide experience in creating and executing B2B sales transformation.

This experience has been gained through designing, building and shaping how businesses sell in hugely successful organisations such as Barclaycard, PA Consulting, BAE Systems and NCC Group. Through an engaging and consultative style Tim embeds a consultative approach to commercial growth, fostering innovation across the business.

Connect with Tim Ogle on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

Useful Links #️⃣📲

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Join Pete Evans as he speaks to Objective Management Group founder and CEO Dave Kurlan. In a very insightful episode, the pair talk about the origins of sales candidate assessments and the launch of OMG in the early nineties. Looking back at almost 50 years of experience in the sales industry, Dave talks about the development of listening, the importance of practicing and looks at the comparisons between baseball and sales in relation to mindset and coaching.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Dave Kurlan is a top-rated speaker, best selling author, radio show host, successful entrepreneur and sales development industry pioneer. He was inducted into the Sales & Marketing Hall of Fame in 2012. Dave is the founder and CEO of Objective Management Group, Inc. Dave is also the CEO of Kurlan & Associates, Inc., an international consulting firm specializing in sales force development. He possesses 49 plus years of experience in all facets of sales development, including consulting, training, coaching, recruiting, systems, processes, and metrics.

Dave has been a top-rated speaker at Inc. Magazine’s Conference on Growing the Company, the Sales & Marketing Management Conference, the Sales 2.0 Conference, Inbound, and the Gazelles/Fortune Sales & Marketing Summit.

He has been featured on radio, television and in print, including World Business Review, Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. Dave is a columnist at Top Sales Magazine.

Connect with Dave Kurlan on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks to SalesStar's youngest salesperson Dylan Cowan. Dylan has been at SalesStar for just over 12 months and has learnt a lot of the basics of selling. At 19 year old Dylan has experience with speaking to CEOs and Managing Directors from multi-million pound companies. The pair talk about Dylan's first steps into sales and looks at what he has learned in his last 12 months including sales mindset, the ability of coaching and the power of listening.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Dylan is at the beginning of his career with a true passion for sales. He is due to start a 3-year degree apprenticeship in B2B sales at Leeds Trinity University. Dylan has a strong desire to become recognized and build a large network in the sales industry.

He is strong leader and experienced captain with a keen interest in many sports. He has travelled to Japan and Singapore to represent his school playing rugby.

“I am eager to follow in my parents footsteps as a successful salesperson.”

Connect with Dylan Cowan on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

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Join Pete Evans as he speaks to Olivier Guerin. The pair talk about the power of role-plays, listening and sales coaching. Looking back to his experience growing up in a sales role within France, Olivier brings his French experience to the topic of sales coaching and practising for sales teams.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Olivier Guerin is a French Sales Doctor, Blogger, Author and Speaker specialising in sales and marketing. Olivier looks towards diagnosing and treating issues within sales pipelines. Olivier has written 191 different sales articles in his blog and has published a book on sales.

Olivier is the Sales Growth Architect for BRIDGE DEVELOPPEMENT. They are a specialised Sales Development organisation. They assist companies in improving their business performance in the fields of Sales and Sales Management. They do this by using the best and most innovative tools and approaches that can be found. This way of work guarantees success.

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

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Join Pete Evans as he speaks to Rugby League legend and motivational speaker, Jamie Peacock MBE. Often the way sports people prepare, train and perform is very similar to sales. Without sufficient sales coaching or practice; a sales person cannot perform to their best. This episode looks into the right mindsets to have when dealing with negative forces and talks about the drive to push ahead when facing a challenge. Jamie Peacock and Pete Evans amongst others will be taking part in Greenhouse Sports Run for the Roof 104 mile challenge on Saturday 16th April 2022.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Jamie Peacock MBE, is a motivational speaker, leadership mentor and former English professional rugby league footballer. He played for Leeds Rhinos and the Bradford Bulls in the Super League, and captained both Great Britain and England at international level. His position of choice was prop, although he played much of his early career as a second-row. He is the most successful player in Super League history, having won a total of 9 Super League championships, 4 Challenge Cup winners medals, 4 World Club Challenge winners medals, twice named the Best Forward in the World, named in the Super League Dream Team on 11 occasions, won the Man of Steel award in 2003 and in 2021 awarded the MBE.

Today Jamie is a motivational speaker, teaching people about what it takes to be in a champion team. On 2022 Easter Weekend, Jamie is taking part in the Run for the Roof challenge in aid of Greenhouse Sports. This will involve running 4-full marathons around London, totalling to around 104 miles!

Connect with Jamie Peacock on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

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Join Pete Evans as he speaks to SalesStar founder and CEO Paul O'Donohue. Talking about the creation of SalesStar and moving into the top of having a good sales mindset, this episode is great for understanding the foundations of SalesStar's working. Sales Coaching is often talked about when looking into Sales Enablement techniques and Paul talks about the importance of sales coaching for developing sales teams.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

  • First ten years of working career as an industrial electrician (Diploma of Electrical Engineering) – realised most tradespeople were poor at sales and wanted to learn more
  • Sales Engineer for PDL Electronics
  • Key Account Manager, Tyco Electronics
  • Moved to Recruitment Industry – strong interest in assessment tools that could help identify the traits of a successful salesperson
  • Post Grad Diploma of Business Administration
  • Owner of Business Consultant franchise (2003)
  • Founded SalesStar (2005)
  • Member of EO (The Entrepreneurs’ Association) and board member for New Zealand for the past four years

Paul says: I have always been passionate about making a difference, helping to grow people in order to grow sales. I particularly enjoy helping entrepreneurs develop the sales strategy and disciplines they require to maximise their growth. We literally give CEOs the clarity to help “engineer sales success”. Over the years we’ve been instrumental in aiding our clients to grow their markets, putting the science behind sales success so they could grow by as much as 146%. I gain great satisfaction out of using my unique blend of skills and experience to pragmatically solve complex sales challenges and help companies map out a clear path to grow. I’m a strong advocate for three things: for setting goals that stretch, for lifelong learning and for developing a supportive mindset for success. I live by the philosophy “If you’re not getting out of your comfort zone, you are not growing.”

Connect with Paul on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks to SalesStar's Global Director of Learning Alex Chan. The pair talk about what good sales leadership looks like and the four pillars of sales leadership success. Looking back at his career, Alex talks about examples of sales managers having a fixed mindset and not fully supporting the development of their sales team. This episode also links the preparation and coaching the New Zealand All Blacks receive in relation to leaders coaching their sales teams. Alex finishes on how giving and receiving feedback is paramount for building a successful team and following a 3 worded feedback structure will always drive development: Win. Learn. Change.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Alex Chan is the Global Director of Learning at SalesStar Global. Alex has a sales background in stationery, printing, business equipment, capital equipment, professional services and diamonds. With his smallest sale being $5 and his biggest sale being $15,000,000! He is a leader of sales teams as a sales manager, contract sales manager and RFP project leader. Responsible for budgets between $2m – $100m.

Alex says: "I get great satisfaction from watching people and their companies grow. When I see their sales climbing, when I see them becoming more successful as a result, when I see managers transform into leaders and grow their teams, then I know why I get up every morning. And nothing compares to the feeling of having people come back to me years later to say I changed their lives. It’s gratifying to be able to provide cutting edge sales and sales leadership learning programmes, diagnostics and business advice that helps individuals grow personally and professionally- and that sees clients reach and exceed their sales goals."

Connect with Alex Chan on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

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Join Pete Evans as he speaks to Andrew Stewart about the importance of sales leadership and the ability to coach the sales team in your business. Talking about getting to know your sales team and utilising coaching. Andrew talks about the link between sports and sales teams and looks into how even the best sports people have coaching to get that extra 1% out of their productivity. The podcast finishes with sales book recommendations to read if you are new or upcoming into the industry.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Andrew Stewart is a business to business sales professional with more than 30 years experience in technology, sales and marketing. Andrew spent most of his career in the semiconductor industry, working both in small, medium size and large companies and helping customers in industries such as automotive, industrial, automation and consumer goods.

Andrew had the pleasure of living and working in the UK, US and Germany. His sole physical semiconductor chips, as well as intellectual property designs for microprocessors that customers can incorporate into their own chips. He's worked with customers across the globe, throughout Europe, North America and Asia.

Now, Andrew lives on the shores of Morecambe Bay in the Northwest of England with his wife and two dogs. And when he's not working, he loves climbing the local hills, Fells on foot and on his bicycle.

Connect with Andrew Stewart on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks to Chris Gearren, who is the general manager of VP PLC. GroundForce Training services. The pair talk about the importance of positive sales mindsets when leading your sales team and assess the impact of a bad hire. Chris relates back to his experience growing up in the US and compares the sales culture between both countries. Chris finishes talking about the impact of technology in the sales industry and looks into why it is important to be open with your sales team.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Chris has over 23 years experience in corporate B2B sales, and he's starting his post-graduate career with the Division of G-capital in the state of North Carolina in the US in 1999, and after a promotion within the American company, Enterprise Holdings or enterprise rent-a-car as many people know them.

It brought him to the UK in 2006, and in 2009, Chris had an opportunity to move into commercial sales within the health and safety training industry, being responsible for major projects such as the 2012 London Olympic games and the Canary Wharf Crossrail.

Chris prides himself as a lifelong learner, and in 2013, Chris earned an A master's and a master's degree with distinction in occupational safety, safety and health from the University of Greenwich. Back in 2015, Chris had the unique chance to harness his entrepreneurial spirit, senior leadership skills and passion for making a difference within the construction industry to start the safety training division within GroundForce and in all of the past seven years.

Connect with Chris Gearren on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks to SalesStar Scandinavia Practice Partner Lars Alberyd. Speaking about how CEOs tend to be wary of sales coaching and looking into why sales leaders don’t follow change. Lars talks about the impact of sales coaching and looks back to his younger self when discussing sales development.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

ABOUT OUR GUEST 🗣

Over 20 years of sales, sales management, and sales leadership experience, Lars has spent ten years as a sales transformation consultant – mainly in the automotive industry and has an entrepreneurial background as an owner and co-owner of small consulting firms.

Lars says: I love the simple idea of challenging others and myself to see if it’s possible to reach desired outcomes. It often starts with a few words like, – ”What if we tried it this way…

If you want to grow, you need to transform. However, what a lot of professionals have experienced is that change work can be both hard and complicated. I like to help and support our clients change initiatives because I love exploring the human mechanics that are in play and the results that often come out of it. I believe that coaching is a great approach for making change happen.

ABOUT OUR HOST 🗣

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combines sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar works with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

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Join Pete Evans as he speaks to Michelle Cowan, MD of Justo Software and Non-Executive Director for Torchbearer and Santini7Sports. The pair discuss Michelle's sales career starting from Telesales and looking towards her journey within India and her experience with Cisco. Talking about growth minded sales leaders, creating new sales professionals and sales coaching - this podcast episode of Creating SalesStars is a great listen especially for those looking to start a sales career.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

Michelle Cowan is the Co-Founder and MD of Justo Software, home of the Socialsendr App. Michelle is also the Non-Executive Director for West Yorkshire based businesses Torchbearer and Santini 7 Sports. In a sentence Michelle describes herself as a Growth Strategy Consultant and business owner mentor. She has over 20 years in corporate technology sales including experience with Apple and Cisco. She started as a Telesales Account Manager and finishing as a Global Client Director.

  • Connect with Michelle on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

  • Connect with Pete on LinkedIn.

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Join Pete Evans as he speaks to George Brontén, CEO and Founder of Sales CRM Membrain. George gives his experienced insights into running his team, making a good hire and looking into how tough sales is for a sales leader. George talks about the benefits of investing in sales coaching as opposed to quick-fixes with sales training. These are some of the questions asked in our very first episode of Creating SalesStars.

Join the discussion 👉 #CreatingSalesStars

Brought to you by SalesStar UK.

About our guest 🗣️:

George Brontén is a life-long entrepreneur, with 25 years of experience in the software space and a passion for sales and marketing. With the life motto “Don’t settle for mainstream,” George is always looking for new ways to achieve improved business results using innovative software, skills and processes. He shares his thoughts on the award-winning blog Art & Science of Complex Sales.

Since 2012, George and his team atMembrain.com have collaborated with thought leaders and studied research to identify the success factors behind successful sales organizations. The result of their hard work is a software-as-a-service that makes it easier for companies to capture, learn and execute the behaviours needed to achieve sales excellence.

  • Connect with George on LinkedIn.

About our host 🗣️:

Pete Evans has over 20 years sales experience with a successful corporate sales career. If you're involved in B2B selling, cold calling, sales recruitment, sales training, sales coaching, sales transformation or have a desire to grow your business then this podcast is for you.

Pete is currently MD and Practice Partner of SalesStar UK. SalesStar combine sales training with sales coaching to deliver long term results in line with your sales strategy so you can smash your targets and grow top line revenue. SalesStar work with growth minded CEOs and sales leaders who are frustrated with their sales results and are looking for a proven system to grow sales.

  • Connect with Pete on LinkedIn.

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