Smart Author: Recent Episodes
Chris Benetti
Welcome to the Smart Author Podcast! In this show Chris Benetti and his guests share information, insights and tools to help Smart Authors sell more books and ascend their book buyers and readers into backend sales for their core business.
In this episode, Chris sits down with Lauren Tickner, founder of Scale Systems, to dive into the world of organic marketing and her experience with self-liquidating funnels. Lauren shares her journey of building a strong personal brand and how simplifying messaging and leveraging authority in content can drive significant sales results.
The conversation also explores Lauren's plans to write a book, which she intends to use as a key component of her marketing strategy to enhance her funnels and scale her business further. Packed with actionable insights and practical advice, this episode is perfect for anyone seeking to grow their lead generation efforts and boost sales through organic or paid strategies.
Episode Highlights:
00:00 – Welcome, Smart Authors!
00:18 – Reconnecting with LaurenChris shares how he and Lauren first connected in 2017 during her fitness journey and early funnel experiments.
02:01 – The Evolution of Organic MarketingLauren discusses her transition from fitness to helping businesses leverage organic marketing effectively.
05:44 – Why Authority Intros MatterThe importance of establishing credibility in content to build trust and attract the right audience.
07:50 – The Power of Proving ExpertiseLauren explains how showcasing evidence and storytelling enhances authority with prospects.
11:22 – Simplifying Messaging for SalesWhy overcomplicated offers fail and how direct, clear messaging can drive better results.
19:08 – Mastering a Niche for Business SuccessLauren emphasizes the importance of specialization and mastering one area for scaling effectively.
20:44 – The Magic of Low-Ticket FunnelsExploring the scalability, profitability, and potential of self-liquidating offers.
24:30 – A Scientific Approach to Book FunnelsLauren’s plan for testing topics and titles before committing to a book project.
29:34 – Books as High-Quality Lead GeneratorsHow books attract action-oriented, high-quality leads and outshine other marketing assets.
35:51 – The Future of Marketing AssetsCombining organic, paid, and low-ticket offers to create a powerful multi-channel strategy.
42:14 – Evaluating Ad Spend and ROITips for scaling ad spend while mitigating risks like refunds and low-quality leads.
49:06 – Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Lauren:
- https://www.facebook.com/@lauren.tickner
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
See omnystudio.com/listener for privacy information.
In this episode of The Smart Author Podcast, Chris is joined by Leah Paulos, founder of Press Shop PR and Book Publicity School. Leah shares her journey from journalism to becoming a leading book publicist and provides invaluable insights on leveraging PR for your book. Learn how to craft compelling pitches, build effective media lists, and secure media coverage for your book—without breaking the bank. Discover actionable strategies for promoting your book pre- and post-publication and explore how Book Publicity School empowers authors to navigate the complex world of media and publishing. Whether you're new to PR or looking to amplify your book's reach, this episode is packed with practical advice.
Episode Highlights:
00:00 – Welcome, Smart Authors!
01:13 – Meet Leah Paulos
Leah discusses her background in PR, running both Press Shop PR and Book Publicity School.
01:38 – Leah’s Journey to PRFrom journalism to PR: Leah’s career evolution and how it shaped her expertise in publicity.
02:19 – The Journalist’s Perspective
How Leah’s experience as a magazine editor helped her understand and excel in PR.
03:13 – Starting Press Shop PR
Leah shares the story of transitioning from consulting to founding her own PR agency.
04:11 – Breaking Into Book Publicity
Leah’s first author client and how it led her to specialize in book publicity.
06:20 – Demystifying Publicity for Authors
Why Leah focused on making PR accessible and jargon-free for authors through her website.
07:05 – The Birth of Book Publicity School
How Book Publicity School was created to help authors access affordable, effective PR resources.
08:17 – The Changing Role of Publishers
Why modern authors need to take charge of their own publicity efforts.
09:30 – Navigating Media and Publishing
How Book Publicity School equips authors to manage these often opaque industries.
11:19 – The Core of Book Publicity School
Leah explains the key elements of the school, including crafting pitches and building media lists.
13:09 – Tailored PR Strategies for Authors
How Leah helps authors refine their messaging and target the right audiences.
15:14 – Building Feasible and Effective Campaigns
The importance of balancing ambitious goals with realistic outreach strategies.
17:00 – Leveraging Media Placements
Using initial media wins to snowball into larger opportunities.
19:27 – The Book as a Long-Term Product
Why authors should view their book as a long-term investment, not a short-term project.
20:26 – Big Name Campaigns
Leah reflects on high-profile projects, including Neil deGrasse Tyson and Representative John Lewis.
23:16 – The Puzzle of Book Publicity
Why Leah finds working with lesser-known authors and books especially rewarding.
24:15 – Giving Journalists a Story
How crafting compelling angles for journalists leads to media coverage.
27:13 – A Unique Approach to Publicity
Why Book Publicity School fills a gap in the market with practical, campaign-based workshops.
28:03 – Where to Find Leah and Her Resources
Details on accessing Book Publicity School, Press Shop PR, and Leah’s monthly free workshops.
30:05 – Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Leah:
Book Publicity School
- https://www.bookpublicityschool.com/
Press Shop
- https://www.pressshoppr.com/
LinkedIn:- https://www.linkedin.com/in/leahpaulos/
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
See omnystudio.com/listener for privacy information.
Join Chris in this episode of The Smart Author Podcast as he sits down with Stephen Diaz of The Rainmaker Family. Stephen shares his incredible journey from wedding photography to building an 8-figure coaching business that helps moms create financial freedom through Amazon businesses. The conversation dives deep into marketing strategies, including the power of live and evergreen challenges, how to turn those into books, and the systems behind scaling a successful coaching program. Stephen also reveals how his team tracks milestones, ensures client success, and continues to innovate. Whether you’re looking for marketing insights or inspiration to scale your business, this episode is packed with actionable advice and valuable lessons.
Episode Highlights:
00:00 – Welcome, Smart Authors!
01:42 – From Wedding Photographer to $10M+ Business Owner
Stephen shares his background and how he went from shooting weddings to building a coaching empire helping moms create online businesses.
05:27 – The Bigger the Problem You Solve, the More Money You Make
How solving high-impact problems leads to bigger financial rewards and why Rainmaker Family became more profitable than Amazon selling itself.
12:14 – The Shift After the Pandemic Hit
How COVID-19 accelerated Rainmaker Family’s growth as more people looked to start online businesses.
14:20 – Challenges Catapulted the Business
Stephen explains how running challenges helped Rainmaker Family scale quickly and why they outperformed traditional webinars.
19:40 – Leveraging Assets That Work for the Audience
How Stephen and his team turned their successful challenge into an Evergreen funnel and a book to maximize reach.
21:32 – Moms Hit Six Figures Every 14 Days
Stephen reveals the impressive success rates of Rainmaker Family members and how they track milestones to optimize results.
24:07 – Challenge to Client Conversion Rates
Breakdown of conversion rates from live vs. Evergreen challenges and insights into why challenges continue to be a powerful marketing tool.
29:35 – Why Market Awareness in Marketing Is Important
The importance of understanding market awareness levels and how to adjust messaging for different types of buyers.
34:01 – Where to Find Stephen
Stephen shares where listeners can connect with him and learn more about The Rainmaker Family.
34:49 – Thank You for Listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Stephen:
-
https://rainmakerfamily.com/
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https://www.instagram.com/steezdiaz/
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Chris welcomes Alex Strathdee, founder of Shelf Life and host of the Before the Bestseller podcast, to dive deep into the world of Amazon ads and book marketing. With over $4 million in ad spend under management, Alex shares insights on what makes Amazon ads effective, how to determine if they’re right for your book, and the common pitfalls authors face when entering the platform. He also discusses grassroots marketing tactics, navigating the creative limitations of Amazon ads, and setting clear goals for book marketing success. Whether you're a first-time author or looking to scale your book sales, this episode is packed with actionable advice.
Episode Highlights:
00:00 – Welcome, Smart Authors!
00:02 – Meet Alex StrathdeeIntroduction to Alex Strathdee, Amazon ad expert managing $4 million+/ year in ad spend.
00:23 – The Power of Amazon AdsDiving into the success stories and key strategies behind Amazon book advertising.
00:40 – Why This Episode MattersWhy authors should tune in for actionable marketing lessons.
01:15 – Alex’s Background and JourneyHow Alex went from starting in 2019 to managing over 120 accounts and $1M in yearly ad spend.
02:50 – Navigating the Changing Amazon LandscapeWhy book marketing is more competitive than ever and how Alex has adapted.
03:45 – From Software Sales to Free FlightsAlex’s leap from software sales to travelling the world—and finding his passion for book marketing.
04:38 – Solving the Marketing Problem for AuthorsHow Alex identified the gap in book marketing and built his business to fill it.
05:49 – Building a Global TeamThe growth of Shelf Life: from a solo venture to a 14-person powerhouse.
07:26 – Are Amazon Ads Right for You?Who should (and shouldn’t) invest in Amazon advertising.
08:44 – Breaking Down Amazon Ad GoalsUnderstanding the three types of authors leveraging Amazon ads: passion projects, break-even campaigns, and lead generators.
10:19 – The Holistic Marketing ApproachWhy Amazon ads are only one part of a successful book marketing strategy.
11:46 – The Unicorn Book PhenomenonWhy some books thrive on Amazon while others struggle—and what to do about it.
12:39 – The Cost of Testing and LearningHow to dip your toes into Amazon ads without breaking the bank.
16:08 – Free vs. Paid ResourcesAlex’s take on leveraging free courses and avoiding overpriced scams.
19:07 – The Creative Challenge on AmazonHow to overcome title and subtitle limitations in ad visibility.
23:34 – Strategies for Vague TitlesHow to navigate marketing when your book title lacks clarity.
27:06 – Setting Clear Goals for Your BookThe importance of defining success before launching a marketing campaign.
30:06 – Scaling with Systems and TeamsWhy authors shouldn’t try to do it all themselves—and how to hire effectively.
33:06 – Avoiding ComparisonitisThe danger of comparing yourself to high-budget creators like Alex Hormozi.
35:13 – Grassroots Book Marketing LessonsAlex’s experience in grassroots marketing and why persistence matters.
39:11 – The Truth About Bestseller CampaignsThe reality behind Amazon and Wall Street Journal bestseller strategies.
41:15 – Beware of Collaboration Book ScamsWhy contributing to compilation books may not deliver on promised business growth.
42:23 – Final Book Marketing AdviceAlex shares his best tips for authors looking to thrive in the competitive publishing world.
43:36 – Where to Find AlexLinks to Alex’s free course and resources for Amazon advertising.
44:55 – Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Alex:
- https://www.advancedamazonads.com/
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
02:18 Launch and long-term approach to marketing Get Scalable
07:39 Ryan's giving away 10,000 FREE copies of Get Scalable
11:48 Books vs tools for front-end marketing
16:07 Your book helps someone self-identify with your solution
19:30 You need to get your audiobook out ASAP
21:33 Pillar content shortens the lead to client cycle
29:34 The ascension model (as we know it) is dead
33:07 Where to get your free copy of Get Scalable
35:06 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Get your FREE copy of Get Scalable:
- https://www.getscalable.com/free/
Watch Ryan's Pillar Content video:
- https://youtu.be/nSJL_q5PSE0?si=jklv9iZtmgv4lDsy
Watch my breakdown of Ryan's Pillar Content:
- https://youtu.be/6BdCxMYV-mQ?si=WtIvYRvB0OHbKtmj
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
See omnystudio.com/listener for privacy information.
In this episode of the Smart Author Podcast, Chris Benetti sits down with book coach Dave Thompson to discuss the art of writing and launching books quickly and effectively. Dave shares his journey from law to book coaching, his "Write Your Book in a Week" system, and how he's helped authors transform their books into successful businesses. They also dive into the evolution of his business model, the power of book funnels, and how live events and digital strategies can work together to maximize book sales. If you're an aspiring author or looking to take your book beyond just sales, this episode is packed with actionable insights.
Episode Highlights:
00:00 – Welcome, Smart Authors!
02:35 – How Did Dave Become a Book Coach?
Dave shares his background, how childhood experiences led him to books, and his journey from law to book coaching.
06:51 – Dave’s System for Writing Books Fast
How Dave developed his "Write Your Book in a Week" system and why speed matters in book publishing.
08:38 – How the Business Developed Over Time
Dave explains the evolution of his book coaching business, from in-person retreats to a scalable online model.
12:32 – The Natural Progression of Working with Dave
How his clients move from book writing to publishing and launching with his team’s support.
15:06 – What’s Next for Dave’s Mastermind and Inspirational Book Writers?
Dave discusses the growth of his Beyond the Book Mastermind and how he’s helping authors turn their books into businesses.
17:01 – Are Live Events Back?
The role of live events in book coaching and Dave’s vision for future retreats.
20:01 – Without Tools and Resources, Authors Get Stuck
Why many authors struggle after writing their books and how structured marketing systems can help.
22:34 – Where to Find Dave
Dave shares where listeners can connect with him and learn more about his programs.
23:30 – Thank You for Listening
If you enjoyed this episode, be sure to subscribe and share!
Get Dave's book on writing books:
- https://portal.inspirationalbookwriters.com/write-publish-launch-book
Connect with Dave:
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https://inspirationalbookwriters.com/
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https://www.facebook.com/inspirationalbookwriters
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https://www.facebook.com/DavoDome
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
03:23 About Sean
05:20 Going deep on AI and not just "jumping on the bandwagon"
08:39 Do we make AI produce an excellent output?
14:46 The evolution of AI for books
21:20 Not advertising your book is a waste
23:51 How the MoveableType engine works
27:48 Producing multiple book angles for effective split-testing in marketing
31:18 Licensing your book as a business model
32:00 Using MoveableType to simply complicated concepts and content so anyone can understand them
33:40 Give AI a "tone & style guide" to create an amazing output from your prompts
39:05 The real benefits of using MoveableType
46:54 The success behind MoveableType
49:58 Capture the stories of your loved ones using conversational prompts so you can write their auto-biography
57:55 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Get your copy of the "7 Figure Marketing Copy" book:
- sean.co/copy
Sign up for MoveableType:
- https://chrisapproves.com/moveabletype
Resources:
-
Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
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Get notified when new episodes release: https://smartauthormedia.com/podcast
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Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:40 The journey of James Kemp
05:04 James' "Daily Client Machine" book funnel strategy
07:45 Consumption = clients
11:50 The overview of "The Sovereign Consultant" system
15:45 Books are customer offers
19:25 The hybrid offer maximises asset efficiency
22:10 Customer offer money funds client acquisition
23:47 How has "The Sovereign Consultant" book performance been? (with real stats shared)
27:26 Books are evergreen assets (especially when you teach fundamentals)
32:08 What's next for "The Sovereign Consultant"
35:40 Where can you get the book?
36:24 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Get James' new book:
- https://thesovereignconsultant.com/get
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
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Get notified when new episodes release: https://smartauthormedia.com/podcast
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Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:52 About Jackson
07:16 What was Jackson's path to becoming a published author?
10:42 Books skyrocketed Jackson's business success
14:58 How publishing and consumption can lead to big things
17:20 A book is far more memorable than any other type of content
18:08 Books are fantastic mediums to portray information
19:53 Mistakes made by authors
24:44 Where does Jackson advertise his books?
27:10 Referral commissions
28:28 Jackson's next books
29:42 Jackson's process of creating a book (book skeleton)
31:40 Get in touch with Jackson
32:27 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Jackson:
- https://www.wealthhealthcheck.com.au
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
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Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
02:47 The Success of Susan's publishing company
07:10 Self-publishing is great if you know all the levers to pull
12:28 What people think about when they hear "Susan Friedmann"
17:56 Strategies to sell HUGE quantities of your book
25:11 Books build your brand and credibility
28:41 Have a marketing budget for your book
31:26 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Susan:
-
bookmarketingbrainstorm.com
-
avivapubs.com
Hear Chris on Susan's show: "How to Best Turn Book Buyers into Long-Term Customers:
- https://www.youtube.com/watch?v=guch86OE0HM
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
-
Subscribe on YouTube: https://links.smartauthormedia.com/youtube
-
Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
-
Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Listen to the episode on Business Lunch here:
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https://youtu.be/KRf55AAXj4I?si=Ag_iwal_oWYCw5mb
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https://open.spotify.com/episode/2f6eliJ0bSS7UOjg3z4n6f?si=25cdab24fc0940d5
Watch How To Build a $200M Business Using a Scalable Operating System™ by Ryan Diess:
- https://www.youtube.com/watch?v=5FCv_yZ4FSE&ab_channel=RyanDeiss
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
-
Subscribe on YouTube: https://links.smartauthormedia.com/youtube
-
Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
-
Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:28 When does Ignite Press Start?
04:31 Hybrid Publishing is worth paying for!
06:17 What is the Rapid Book Method?
08:42 Why story is important (don't write a boring book)
10:40 Why is a book so powerful?
15:31 Your book is your number #1 asset
19:16 Books are the most durable marketing tool to exist
22:39 Make more by giving your book away
26:20 Advertising your book is the best frontend offer
29:03 Print-on-demand publishing
31:37 Roland Fraiser's POD strategy
36:32 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Get your FREE copy of "The Power of the Published" here:
- mypodcastperk.com
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
-
Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
-
Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
02:00 Marjah’s story and background
12:38 Chris’ background
14:00 Change your environment
20:27 Do you want to be an ‘author’ or do you want to ‘write a book’?
25:36 The importance of marketing your book
31:19 Books can change lives
36:46 Connect with Marjah
39:22 Marjah’s new book
40:30 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Marjah:
-
http://www.AWA4Life.com
-
https://marjah360.com
Resources:
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Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
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Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:32 About Taki
04:10 You should only have one offer
05:23 How did Taki become "coach"
10:21 How Taki made $160,000+ writing his book
19:27 Giving the book for FREE to give value and get clients
22:48 The impact of the book over time
25:11 You shouldn't write a book before you are making $30k/month
27:27 What's the next for Taki?
30:28 Connect with Taki
31:52 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Get your FREE copy of "Million Dollar Coach" here:
- https://milliondollarcoach.com/book/
Connect with Taki:
-
https://www.facebook.com/takimoore
-
https://milliondollarcoach.com/
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
-
Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
-
Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:33 About Mohammed
03:50 Frameworks are your big idea and your content
04:48 The process of building a framework
06:49 How to turn a framework into multiple frameworks
07:49 Your frameworks are the plan for your book
09:15 Why your book stands out when you use frameworks
12:58 Mo helps Chris build his own framework for Smart Author®
18:11 The great thing about frameworks
19:55 Get help from Mohammed to build your frameworks
21:31 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Mohammed's Email:
- mo@freedomframework.com
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
-
Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
-
Subscribe on YouTube: https://links.smartauthormedia.com/youtube
-
Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
-
Get notified when new episodes release: https://smartauthormedia.com/podcast
-
Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
02:25 About Daniel
06:38 Creating ideas that influence
09:03 Make a box experience for your book
13:10 You need a backend offer for your book
20:55 The higher the consumption, the more money someone spends with you
22:34 What can you do to increase consumption?
33:00 1 hour = $1,000
38:24 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Daniel:
- https://www.bigideasbox.com/
Resources:
-
Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Subscribe:
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Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Episode Highlights:
00:00 Should you give your book away for free?
00:41 Why did you write your book? What's your outcome?
03:12 How we market Nigel's book
04:31 Applying this strategy to your book
05:47 You only need a simple funnel to give your book away
08:06 Get my help to sell your book
If you enjoyed this episode, be sure to subscribe and share!
Resources:
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Smart Author Media: https://smartauthormedia.com
-
Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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Episode Highlights:
00:00 Intro
01:44 Chris & Nick's best books they read in 2023
04:01 About Nick & BookThinkers
07:50 Nick rapidly grew his audience
9:40 The $1.80 strategy
13:03 posting consistency
13:30 jab, jab, jab, right hook strategy
15:13 Best strategies for repurposing content
17:22 How to get more book reviews
20:25 Nick's podcast booking service
28:15 How has a podcast benefited Nick
31:30 Involve your community as you write your next book
34:30 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Nick:
-
https://www.instagram.com/bookthinkers/
-
https://bookthinkers.com/
Resources:
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Smart Author Media: https://smartauthormedia.com
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Episode Highlights:
00:00 Intro
00:29 Inconsistency in ads
02:08 Taking a step back and looking at the data
03:21 3-months to determine what results look like
05:21 70% of creatives we test don’t work
06:19 Want my help to sell books?
If you enjoyed this episode, be sure to subscribe and share!
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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Episode Highlights:
00:00 Intro
01:35 About Malene
07:56 Write your book in 21 days and publish it in 3 months (not 6 months or more)
14:52 When to start marketing your book
20:00 Giving affiliates 100% commissions to market your book
23:54 Are Amazon best-seller campaigns important
28:58 Look at your book marketing like it's a marathon
34:26 Building relationships with others in your marketplace
37:12 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
Connect with Malene:
-
https://www.publishing-rebel.com/
-
https://uk.linkedin.com/in/bendtsen
Resources:
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Smart Author Media: https://smartauthormedia.com
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Episode Highlights:
00:00 Intro
01:38 About Frankie
06:40 Frankie's new book around automated long-term income
13:06 The best ways to build relationships, give value and sell books
22:06 How Chris implemented the same strategies Frankie teaches
25:56 Frankie can't stop talking about business
33:20 Build relationships by actively listening
42:39 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Beyond The Agency Box by Frankie Fihn:
- https://www.amazon.com/Beyond-Agency-Box-Phoneless-Meetingless-ebook/dp/B08DJ4BTKL
Connect with Frankie:
- https://www.beyondagencyprofits.com/
Resources:
-
Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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Episode Highlights:
00:00 Intro
01:22 About Mike
01:55 Why you should write a shook instead of a longer book
05:24 The importance of how you structure your shook
07:01 The framework behind your shook
11:15 Tips for writing book titles and subtitles
14:31 The hardest part of becoming an author
16:21 Leveraged and controllable
19:53 How authors can leverage their book to make more money
24:40 Get Mike’s books for free
26:37 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Get Mike's Books For Free:
- https://mikecapuzzi.com/magic/
Connect with Mike:
- https://authorfactor.com/
Resources:
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Smart Author Media: https://smartauthormedia.com
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Book a Free Book Marketing Review With Chris:
- https://smartauthormedia.com/review
Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
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Resources:
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Smart Author Media: https://smartauthormedia.com
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Book a Free Book Marketing Review With Chris:
- https://smartauthormedia.com/review
Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
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Resources:
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Smart Author Media: https://smartauthormedia.com
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- https://smartauthormedia.com/review
Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
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Smart Author Media: https://smartauthormedia.com
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- https://smartauthormedia.com/review
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Smart Author Media: https://smartauthormedia.com
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Book a Free Book Marketing Review With Chris:
- https://smartauthormedia.com/review
Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
Paid Book Funnel and Facebook Ads (Full Masterclass):
- https://youtu.be/WaZ27JeYWWQ
If you enjoyed this episode, be sure to subscribe and share!
Resources:
-
Smart Author Media: https://smartauthormedia.com
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Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
Paid Book Funnel and Facebook Ads (Full Masterclass):
- https://youtu.be/WaZ27JeYWWQ
If you enjoyed this episode, be sure to subscribe and share!
Resources:
-
Smart Author Media: https://smartauthormedia.com
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Free Template:
- links.smartauthormedia.com/book-funnel-copy
Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
Paid Book Funnel and Facebook Ads (Full Masterclass):
- https://youtu.be/WaZ27JeYWWQ
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Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
Paid Book Funnel and Facebook Ads (Full Masterclass):
- https://youtu.be/WaZ27JeYWWQ
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Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
Paid Book Funnel and Facebook Ads (Full Masterclass):
- https://youtu.be/WaZ27JeYWWQ
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Episode Highlights:
00:00 Intro
01:30 About Dan
05:15 Being in college as an entrepreneur
06:31 Why Dan wrote his book "Rigging The Game"
08:59 How to switch from Maximizing to Optimizing
13:27 Household conflicts
17:06 The process of launching Dan's book "Rigging The Game"
22:30 Selling copies of your book is a long-term game
26:25 Dan's thoughts about how he'd "Rig The Game" of selling his book
27:18 The launch of Alex Hormozi's "$100M Leads" book
32:35 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
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- https://www.riggingthegame.com/
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Winning Ad Creatives Library:
- https://smartauthormedia.com/winning-ad-creatives
Paid Book Funnel and Facebook Ads (Full Masterclass):
- https://youtu.be/WaZ27JeYWWQ
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Watch This Episode From James:
1019 - Selling More Books with Paid Ads: https://youtu.be/YXbVR-vbJVw
Episode Highlights:
00:00 Intro
03:56 - James had run a book campaign before. Chris’s approach was something different.
07:52 - Chris shares how a kid from a mining community now helps people sell more books.
12:30 - Why go through the cost and effort of promoting your book?
15:16 - You can give something away for free, and some people will still be nasty.
17:26 - Does your book title connect with the thing you’re trying to sell?
22:22 - Your conversion process and book funnel can impact the success of your book marketing campaign.
23:54 - What platforms does our guest favor for his marketing efforts?
25:53 - Chris goes over the types of campaigns he typically runs.
29:20 - These types of campaigns have typically done well…
33:23 - Among the reasons to write a book are establishing authority and using it to promote brand awareness.
If you enjoyed this episode, be sure to subscribe and share!
Connect With James:
-
Website: https://www.jamesschramko.com
-
Facebook: https://www.facebook.com/JamesSchramkoPage
-
Instagram: https://www.instagram.com/jamesschramko/
-
LinkedIn: https://linkedin.com/in/jamesschramko
-
Twitter: https://twitter.com/JamesSchramko
Listen to the James Schramko PODCAST here:
-
https://podcasts.apple.com/au/podcast/james-schramko-podcast/id529116499
-
https://www.subscribeonandroid.com/feeds.podcastmirror.com/james-schramko-podcast
-
https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5wb2RjYXN0bWlycm9yLmNvbS9qYW1lcy1zY2hyYW1rby1wb2RjYXN0
-
https://www.stitcher.com/show/james-schramko-podcast
-
https://open.spotify.com/show/0rmnFIKvfBJ71hjtojFf8N?si=XxmN7wigR4CHSwktFgdfFg&nd=1
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Resources:
- Book funnel sales copy template: https://links.smartauthormedia.com/book-funnel-copy
Episode Highlights:
00:00:00 Intro
00:01:37 Using ads and funnels
00:02:06 Results speak louder than words
00:04:40 Get your book in the hands of as many people as possible
00:07:02 Selling your book vs. giving it away (pros and cons)
00:09:15 Your funnel offers
00:20:59 Funnel copywriting made simple
00:25:54 Facebook ad structure overview
00:29:00 Facebook ad creative overview & tips
00:33:44 Setting up a new book sales campaign live in Ads Manager
00:37:11 Setting up your audience targeting
00:44:35 Setting up the ad creative (with live examples)
01:02:00 Split-testing more ad creatives (ABO method)
01:04:00 How to problem-solve ads
01:05:07 Ad metrics you need to know
01:05:40 How ad metrics relate to real-world solutions
01:11:19 How much should I spend to get someone to buy my book?
01:14:20 Technical housekeeping
01:17:45 Want our help running your ads?
If you enjoyed this episode, be sure to subscribe and share!
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Episode Highlights:
00:00 Intro
01:53 About Ben
05:13 The biggest AI opportunity for authors
08:26 Content/assets you need to utilize AI
11:55 The benefits of Ask Alex AI
13:19 Some bad ways to use AI
18:42 More about Ask Alex AI
21:33 How does Ask Alex AI deal with accents
24:01 Marketing budget for authors is a big hurdle
26:00 Other features of Ask Alex AI
28:54 Thank you for listening
Connect with Ben:
- askalexai.com
Ben's Prompt Guide:
- https://links.smartauthormedia.com/bens-prompt-guide
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Episode Highlights:
00:00 Intro
00:37 Only for business owners
01:13 Don't write a book until you're at $30,000 per month
03:09 If you're not making $30k/m, you don't have systems in place
05:57 If you want to write a memoir... do it!
06:53 Marketing a book is not simple
08:32 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
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Episode Highlights:
00:00 Intro
00:31 Marketing broad books
01:44 Targeted book example: Work Less, Make More
02:44 The marketing success of Work Less, Make More
03:17 Broad book example: The Biggest Bluff
04:19 Feedback for marketing your book
06:55 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
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Episode Highlights:
00:00 Intro
01:04 Who am I?
01:45 Results speak louder than words
04:12 Ways to sell your book
07:39 How Amazon ads work
11:05 3 types of campaigns
12:19 Automatic targeting
13:46 Product targeting
22:40 Keyword targeting
25:55 The hardest part of Amazon ads
35:09 How to keep seeing results
37:00 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
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Episode Highlights:
00:00 Intro
01:24 About Owen
05:29 Do Instagram strategies work on other platforms?
07:01 How can you replicate Owen's strategies
09:21 How Owen creates content from reading books
12:51 How to implement 'book bytes' for your book
17:54 Owen's service for authors
20:55 Typical campaigns for Owen's author clients
23:42 A summary of Owen's service
26:08 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Owen:
-
https://www.instagram.com/owensammarone
-
https://www.instagram.com/unleashtheknowledge/
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Episode Highlights:
01:26 - About Shelby
04:21 - How can authors replicate the success of Shelby on TikTok
06:20 - The difference between TikTok and Instagram for structuring content
08:13 - Quirky content to try
10:23 - How does Shelby prompt her viewers to buy her books
11:44 - Does more followers = more sales?
13:00 - Don't mess with the TikTok organic algorithm
14:30 - Video structures to follow
17:13 - Editing videos
18:00 - More tips to have success with TikTok
19:07 - How Shelby can help you with book marketing
21:15 - Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Shelby:
- https://writers.shelbyleigh.co/
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Episode Highlights:
00:00 Intro
01:12 About Cris
04:44 When did Cris start Game Changer Publishing?
08:15 Keeping strategies up-to-date
13:15 Guaranteed success with marketing
17:16 Marketing strategies
22:32 Setting up the marketing assets
28:30 The benefits of having book buyers as leads for your business
31:46 A book is a huge authority builder for your business and brand
35:24 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Cris:
- https://www.gamechangerpublishing.com/
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Episode Highlights:
00:00 Intro
01:16 About Lindsay
05:31 The success of Hello Audio
07:53 How can Hello Audio solve your problem
11:28 It's hard to compete with Audible for your audiobook
12:30 Being able to sell your audiobook effectively
14:27 Delivering bonuses and continuing the reader journey via Hello Audio
18:10 Marketing strategy resources from Hello Audio
19:02 Integration with Hello Audio
21:11 You don't need a public podcast
23:24 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Lindsay:
-
https://helloaudio.fm/
-
https://go.helloaudio.fm/success-stories
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Sarah Petty became an author after finding success in helping others succeed in the photography industry. She discusses how she started her business, Joy of Marketing, and how she wrote a book that helps people in the photography industry charge what they're worth.
We discussed Sarah's book, "Worth Every Penny", which helps people see the high-level view of the boutique business model. They explain that the book is for anybody who's trying to build a business that doesn't compete on price and that it is focused on helping locally owned businesses. They also talk about how the book has helped them become New York Times and Wall Street Journal best-seller.
Episode Highlights:
01:22 About Sarah
04:32 The experience of becoming a best-seller
08:22 Big publishers don't care about marketing your book
09:50 Building a community early to launch your book to
15:02 Foundational strategies that work
21:09 The intentions for Sarah's book "Worth Every Penny"
26:00 Being able to spend more to acquire a book buyer
28:41 Thank you for listening
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Connect with Sarah:
- https://www.joyofmarketing.com/
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Episode Highlights:
00:00 Intro
01:33 What is a collaborative book
03:21 The problem with collaborative books
07:06 The unfortunate pros of collaborative books
09:33 Use it as a credibility builder and get your value from it
12:23 Do not sell people on a collaborative book
14:55 Getting your benefits out of a collaborative book
16:03 3 things that will differentiate you as an author
19:21 How Angela can help you write a book that will get you clients quickly
21:49 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Angela:
- https://www.differencepress.com/
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In this conversation, Blake Nubar discusses the development and marketing of his book, "Social Profit Machine". He shares the story of how he came up with the idea for the book, as well as the insights and secrets behind its success. He also talks about the enormous backend ascension conversion that he has achieved with the book.
Blake's book has been a great way of bringing people into his business ecosystem and introducing them to his company in a way that lowers the skepticism they may have. It is a powerful tool for giving value and building relationships with new leads. The book is also a great way to convert cold traffic into customers.
Episode Highlights:
00:00 Intro
02:11 About Blake
07:19 What has the book done for Blake's business
10:19 How did Blake think differently about creating his book
15:52 What did Blake use to build his book's app
18:49 The most effective strategies Blake used to sell his books
23:23 The average cart value of Blake's book funnel
25:55 What has been the best-converting order bump offer for your book funnel
30:10 Book buyers are more qualified for watching webinars
32:38 The split tests needed to get your book funnel converting well
41:22 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get Blake's book:
- https://www.socialprofitmachinebook.com/
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Oliver El-Gorr of Freeman Publications discusses why he decided to pursue being an author even though he's had tremendous success as an investor. He explains that he over-communicates with his audience so he can create strong relationships with them.
Oliver describes how he went from working a dead-end job in the UK to selling books on Amazon as a viable business model. He saw the potential in cutting out the middleman and self-publishing, which allowed him to keep the majority of the profits. He was also influenced by Gary Halbert, who was a big fan of self-publishing.
Episode Highlights:
00:00 Intro
01:32 About Oliver
02:56 Why were books the business model for Oliver
03:44 The intention behind Oliver's books
08:42 Why should Authors email daily? 11:18 How to write a daily email
16:19 Creating relationships with readers
19:45 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Oliver:
- https://freemanpublications.com/
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In this episode, Chris Benetti speaks with Julie Broad of Book Launchers. They discuss why the coveted bestseller status is overrated and how authors can use YouTube videos to expand their reach. Julie also shares her marketing strategies for her clients' books.
The conversation highlights the importance of marketing for a book's success. Many believe that writing a good book is sufficient, but there are many good books that don't sell due to poor positioning in the marketplace. The importance of considering how and where to market a book is emphasized.
Chris and Julie discuss how Julie self-published her book and achieved the #1 spot on Amazon. They note that it was a lot of work, but it was accomplished through networking and building relationships with people who had an audience that would be interested in her book. Julie mentions that being number one did not bring as much success as they had hoped.
The conversation also covers how Julie Broad was able to sell 3,000 copies of her book in one week by offering a high-value bonus that was only available during the launch week. This attracted her target market and generated support for her book.
Episode Highlights:
00:00 Intro
01:29 About Julie
04:47 Why being a best seller is overrated
08:44 How did Julie build her Book Launchers business?
12:40 What has been the biggest factor in Julie's YouTube growth?
15:03 Creating a YouTube channel for your book or your business
18:11 What can other authors do to market their books
24:52 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Julie:
-
https://booklaunchers.com
-
http://booklaunchers.tv
Resources:
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Smart Author Media: https://smartauthormedia.com
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Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
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Episode Highlights:
00:00 Intro
01:22 About Taig & Anthony
03:41 How Taig & Anthony got their book ideas
07:53 How did failure make them progress with writing books
13:27 The similarities between podcasting and being an author
18:47 You can't rely on platform algorithms to promote your assets
20:46 Systems to help you organically sell more books
27:18 How do you revive a book on Amazon
31:07 Split testing your book prices on Amazon
35:03 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Taig & Anthony:
- https://getmorelisteners.com/
Resources:
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Smart Author Media: https://smartauthormedia.com
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Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
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Episode Highlights:
00:00 Intro
00:41 1st: The best book for helping you organically sell more books
01:55 2nd: The best podcast for helping your market and sell your book (I may be biased)
04:29 3rd: The best all-in-one software to help you sell more books
06:18 4th: The best tool to help you sell more books profitably with Amazon Ads
07:49 5th: The best ad platforms to help you sell more books with leverage and scale
10:35 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:
- Resource #1. 3 Words I Used To Sell 100,000 Books: https://www.amazon.com/Words-Used-Sell-Books-Counterintuitive/dp/B0B4HNSTD4/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1670917683&sr=8-1
- Resource #2. The Smart Author Podcast: https://links.smartauthormedia.com/youtube
- Resource #3. Quick Convert: https://quickconvert.io/
- Resource #4. Smart Author ASIN Scraper: https://smartauthormedia.com/tools/asin-scraper
Subscribe:
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Episode Highlights:00:00 Intro
02:25 About Angela
08:01 The biggest driver to Angela's success
14:06 Angela's no BS approach to writing books
20:26 Tips on how to structure your book
26:30 An intro to the client conversion book
29:16 An in-depth guide to writing a client conversion book
39:11 Thank you for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Angela:- https://5daybooklaunch.com/
- https://www.differencepress.com/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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- Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights
:00:00 Intro
02:31 About Chris
04:55 The intention behind Chris's books
07:40 How Chris came up with the idea for his course book
15:05 The difference between the Udemy course and the book's content
23:58 Ordering Amazon author copies
32:14 Being creative around what you can turn into a book
37:03 Connect with Chris
39:31 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Chris:- https://www.authorpreneur.com/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:00:00 Intro
00:49 You're not going to make any money from selling your book
02:39 Make sure you have a great offer for your book
05:54 Have a marketing budget for your book
10:21 Test, test, test!
13:20 Leverage the advice and expertise of people who have had the success you want
14:28 Get advice from Chris and Smart Author Media
15:17 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Authors!!! Are you struggling with content ideas for your socials? Want to keep your followers engaged? Want your content to stand out from the noise? (But hate creating endless posts) Well, have you ever thought about repurposing the content from your book?
Join me as we chat with the leading authority Beck Power on exactly that!
Episode Highlights:00:00 Intro
01:33 About Beck
02:14 Before Beck niched down
04:26 The massive reach potential of TikTok
06:50 Any backlash of giving your book's content away
09:03 Beck's process of pulling out social media content from your book
11:43 Finding the most engaging pieces from the book
14:27 Other tips for repurposing books content
16:34 The outcomes of repurposing content
19:25 Have you got your ducks in a row?
22:51 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Beck:- https://www.facebook.com/beckpowerme
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:00:00 Intro
01:27 About Bob
02:31 Other businesses that Go Giver sparked as a brand
04:02 The lifespan of Bob's book
06:05 Writing a core book for your business
07:50 The foundational strategies Bob has used for success in Business
11:20 Leveraging relationships to build your business
15:14 Opportunities that came from publishing a book in the 90's
19:58 You have to create your own opportunities
24:41 How would Bob launch a new book today
29:18 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Bob:- https://burg.com/
- https://thegogivercommunity.com/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:00:00 Introduction
01:36 About Michelle
06:44 It's crazy what sharing strategies for free can do for you
07:57 What would you do differently if you had to start again today?
09:46 Why write a book
11:34 Strategies to market your book
14:25 The impact of writing a book on your business
17:22 Books can leverage your ability to connect with amazing people
20:54 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Michelle:- https://michellecunningham.com
- https://www.youtube.com/c/DirectSalesMichelle
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Get the Smart Author ASIN Scraper extension and training:- https://smartauthormedia.com/tools/asin-scraper
Episode Highlights:00:00 Intro
01:35 3 types of ad campaigns that you can run on Amazon
02:00 The benefits of an automatic campaign
04:00 The benefits of manual keywords campaign
05:37 The difference in results between the 3 campaigns
07:49 The benefits of manual products campaign
09:24 Summary of the 3 campaigns
09:53 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
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- Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Introduction
01:43 About Lori
02:35 What determines the type of clients Lori works with
04:30 Writing your book with the wrong intentions
05:40 Nothing can create authority better than a book
11:25 The best kept secrets ghostwriters use to write best-sellers
20:53 Set your ghostwriter up for success
24:38 Lori's number 1 tip for becoming a better writer
29:18 An example from Brendon Burchard
32:00 Help your readers identify themselves in your book
38:41 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Lori:
- https://www.facebook.com/herroyalexcitedness
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
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Episode Highlights:00:00 Introduction
01:40 About Suzanne
03:47 Suzanne's process for writing
09:58 The difference between self, traditional and hybrid publishing model
13:40 Book sales don't matter
16:32 Hybrid publishing allows for you to remain ownership and control
18:35 Publishing has changed and publishers are taking advantage
22:14 Strategies you can use to drive readers into your world
26:49 More tips from Suzanne
28:30 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get Suzanne's 9-Step Signature Book Blueprint here:- https://expertauthorprogram.com/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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Episode Highlights:00:00 Introduction
02:58 How Steve got started
06:50 Steve's first success in making connections
13:25 Today we stop ourselves before we can even start
17:11 The impact of CO-VID on our lives
22:55 Find people who will support & challenge you as an entrepreneur
26:57 How did "Bluefishing" and "Go For Stupid" come together
42:31 Without risks we wouldn't have anything we love
47:02 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get Steve's new book "Go For Stupid:- https://www.goforstupid.com
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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1) Azul's simple secret for selling way more books
2) how he became an author opened up opportunities left, right and center
3) and how Azul put on your marketing cap as an author
Episode Highlights:00:00 Introduction
01:23 About Azul
06:20 What did you base your book on?
07:44 How did you get Pat Flynn to be your first client?1
0:12 What doors opened for you after becoming an author?
13:10 What impact did speaking at TEDx have on Author's Who Lead?
14:59 When you go "all-in" anything becomes possible
18:44 What are the best strategies do you use to sell books?
21:52 Stop thinking short-term with your book
26:00 Is your book an idea worth spreading?
27:37 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Azul:- https://authorswholead.com/
- https://authorswholead.com/category/podcasts/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
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- Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:00:00 Introduction
01:43 About Rowan Kunz
03:27 Discovering your career path early
05:32 Career realization
08:30 Copying from other’s business success
10:35 Challenges of writing and publishing a book at age 21
20:21 Strategies in early success
25:14 How to deal with the publisher's interest?
30:26 Controlling the publishing process is very powerful
35:01 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Rowan:- https://artofsmart.com.au/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
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- Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
In this episode we cover:
1) How to build a personal brand
2) What it takes to become omnipresent
3) How to become the go to person in your industry
Episode Highlights:
00:00 Intro
01:50 About Denise
02:49 How to build your own brand
04:27 How to attract your audience online
10:31 The key points to publishing on social
18:33 What comes after consistent publishing?
23:29 How do you compete with bigger brands?
27:00 You control the inputs
31:41 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Denise's Resources:
- https://www.deniseinspired.com/free
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
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- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:00 Planning your email sequence
03:00 The first email you should send
04:09 What the next set of emails should be
05:49 Make sure to include testimonials in each email
06:48 Including a P.S to start ascending your readers
09:27 What are the next steps?
13:26 Recap of building email sequence
14:21 Need help?
15:04 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get the email sequence copy template:
- https://links.smartauthormedia.com/email-sequence
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
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- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: support@smartauthormedia.com
See omnystudio.com/listener for privacy information.
1) The campaign behind Lise's USA Today and Wall Street Journal best-seller2) How Lise nurtures and converts 20%+ of her email subscribers into her membership
3) What Lise does to keep her members engaged so that they stick around for the long run
Episode Highlights:00:00 Introduction
01:16 About Lise Cartwright
02:20 The start of Lise's business journey
04:20 Becoming a fulltime author
07:34 How to build an audience while selling books on Amazon
13:16 How do you keep readers engaged after they buy your book?
17:54 How to become a Wall Street Journal bestseller
22:50 Were there any net-positives to becoming a Wall Street Journal bestselling author?
24:56 Why did Lise choose to self-publish all 37 of her books?
34:43 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Lise:- https://www.hustleandgroove.com/
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
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If you're an author with a book to launch, you know how important it is to have a strong launch strategy. But with so many options available, it can be tough to figure out what will work best for your book. In today's episode we are joined by Patti. She shares the most effective strategies for launching your book. She discusses the different ways to get media attention, create excitement among potential readers, and make sure your book stands out from the competition. With her advice, you'll be able to craft a launch strategy that will help your book find its audience and make a lasting impact.
Episode Highlights:
00:00 Intro
01:39 About Patti
03:35 Marketing at 10 years old
04:33 Using Books to Generate Sales and Leads
10:49 Readers Becoming a Buyer
13:00 Book Funnel
17:39 Tips for Fiction Writers
18:28 Strategies for Selling Books
22:24 Workshops Idea
23:46 After Sales Strategy
27:48 Other Things That You Can Do
28:48 Thanks for Listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Patti:
- https://pattizorr.com/
- https://www.instagram.com/pattizorr/
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
If you're an author with a book to launch, you know how important it is to have a strong launch strategy. But with so many options available, it can be tough to figure out what will work best for your book. In today's episode we are joined by Patti. She shares the most effective strategies for launching your book. She discusses the different ways to get media attention, create excitement among potential readers, and make sure your book stands out from the competition. With her advice, you'll be able to craft a launch strategy that will help your book find its audience and make a lasting impact.
Episode Highlights:
00:00 Intro
01:39 About Patti
03:35 Marketing at 10 years old
04:33 Using Books to Generate Sales and Leads
10:49 Readers Becoming a Buyer
13:00 Book Funnel
17:39 Tips for Fiction Writers
18:28 Strategies for Selling Books
22:24 Workshops Idea
23:46 After Sales Strategy
27:48 Other Things That You Can Do
28:48 Thanks for Listening
If you enjoyed this episode, be sure to subscribe and share!
Connect with Patti
- https://pattizorr.com/
- https://www.instagram.com/pattizorr/
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: Smart Author
- Subscribe on Apple Podcasts: Smart Author Podcast
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
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STOP overcomplicating your book funnel copywriting... In this video I am going to give you a complete breakdown and template around how I write sales copy for my client's book funnels.
Episode Highlights:
00:00 Intro
00:55 About copywriting
01:54 Let's break it down
03:44 How to write your headline
08:52 How to write your bullet points
04:56 How to write your book intro/ summary
05:30 The 5 reasons why someone should buy your book
07:01 The 10 best tips inside your book
08:06 Here's what to do next
10:20 Your limited offer
11:40 Make sure you listen to episode 7 and 10
13:14 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get the book funnel sales copy template:- https://links.smartauthormedia.com/book-funnel-copy
Resources:- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:23 About Julie
05:00 What's it like working with big marketers?
09:00 Makes sure you have a resource website for your book
09:55 Strategic places to link your resources & bonuses in your book
13:27 The 4th author freakout (don't get stuck in an editing loop)
19:00 The 5th author freakout (don't get stuck in launching your book)
22:51 The things that make authors freakout
30:00 Julie's resources
30:45 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Julie's Resources:
- Julie's Website: https://julieanneeason.com
- The 5 Author Freakouts book: https://links.smartauthormedia.com/author-freakouts
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Some of the main topics we will be covering today include:
1) How Andrew learnt copywriting and how he used it to write the MOST engaging book someone can read
2) Andrew's strategies for selling more books
3) and what lead to him writing a best seller in an already crowed book niche Episode Highlights:00:00 Intro
01:13 About Andrew0
1:58 How did Andrew's first book come about
07:12 How Andrew learnt copywriting
13:30 Know the tactics how to sell books
20:38 A lesson that a viewer can apply
28:00The foundational things you can do daily to sell more books
34:10 How to take care your viewer
36:25 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Andrew's Resources:
- The Last Law of Attraction Book You'll Ever Need To Read: https://www.amazon.com/Last-Attraction-Book-Youll-Ever-ebook/dp/B081Y9DHJK
- 3 Words I Used To Sell 100,000 Books: https://www.amazon.com/Words-Used-Sell-100-Books-ebook/dp/B0B5BDWHC4
- Andrew's YouTube: https://www.youtube.com/AndrewKap
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
00:50 Let's break it down
02:00 Pros and cons for the free book funnel model
08:52 Pros and cons for the paid book funnel model
12:40 Your order bump offer
16:53 Your upsell page
22:36 Your order confirmation page
24:41 Want me to help you sell more books?
25:41 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:20 About Aryn
02:48 What's it like working with big publishers?
05:20 What's it like working with big authors?
12:10 What are the best strategies for launching a book?
18:20 Tips for ongoing marketing & promotion of your book
28:30 Aryn's resources
29:37 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Aryn's Resources:
- Instagram: https://www.instagram.com/thebookmarketer
- Aryn's services & courses: bookrockstar.com
- $5 Rock Your Book Launch PDF: https://www.vandykemarketingco.com/product-page
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
01:34 About Damon
03:03 How do you change and shift with the tides?
05:00 How to write a book on an everchanging topic
07:35 How can other service providers write a book?
14:48 Giving your book away as much as possible
16:08 How has your business grown since publishing your book?
25:39 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get your hands on Damon's book:
- Outrank: https://freeseobook.com
Damon's writing resources:
- Vellum: https://vellum.pub
- Scrivener: https://www.literatureandlatte.com/scrivener/overview
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
00:38 What should my marketing budget be?
02:14 The test campaign
04:23 How much does your book sale cost?
06:28 Recap
07:54 The numbers game
09:49 Fun with sales funnels (explode your ACV)
14:04 Complications with funnels
14:35 Running a test campaign with your book funnel
17:00 What's an ACV? (Average cart value)
18:27 That's a wrap
19:06 Need help with your book marketing?
19:50 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
02:10 About Vickie
03:01 How the heck do you write 1 book, let alone 41?!
06:35 What sparked your first book?
13:40 Introducing scalable offers to meet the demand of your book sales
20:27 The true purpose of a book
25:34 The most effective ways to sell your books
33:01 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Get your hands on Vickie's new book:
- Cashflow Mojo: https://smartcashflowbook.com
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Intro
02:23 About Jesse
03:24 Jesse's secrets to pre-selling your book
12:12 Your book launch is an event
15:59 Bringing on partners for your launch
18:48 The most effective strategies for marketing your book
26:20 Remaining profitable with paid advertising
32:04 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Jesse's favorite book:
- The One Thing by Gary W. Keller
Resources:
- Smart Author Media: https://smartauthormedia.com
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Subscribe:
- Subscribe on YouTube: https://links.smartauthormedia.com/youtube
- Subscribe on Apple Podcasts: https://links.smartauthormedia.com/apple
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.
Episode Highlights:
00:00 Welcome to Smart Author
00:22 The purpose of the Smart Author Podcast
01:00 My background in the industry
01:31 Why Smart Author
02:54 Feeling stuck with your book marketing?
03:43 What we do at Smart Author Media
04:11 Thanks for listening
If you enjoyed this episode, be sure to subscribe and share!
Resources:
- Smart Author Media: https://smartauthormedia.com/
- Get Your FREE Book Sales Audit: https://smartauthormedia.com/audit
Connect with Smart Author Media:
- Get notified when new episodes release: https://smartauthormedia.com/podcast
- Send your enquiries or drop by to say hello: chris@smartauthormedia.com
See omnystudio.com/listener for privacy information.