Marketer Momentum: Recent Episodes
Marketer Momentum
The career advice you wish you had years ago. Hosts Jeremy Schumann and Ro Kalonaros ask the top marketing talent behind the world’s biggest brands to reveal the discoveries that kickstarted breakthroughs in their careers, best-in-class learnings from their legendary CMO mentors, and the tactics you can use today to propel your career to new heights.
The cheat sheet for your career from the next generation of marketing leaders. Because great work only gets you so far.
Most kids dream of being professional athletes at some point but if they met Cory Bernstine, they might dream a little differently. With a career spanning sports, Cory Bernstine went from throwing fastballs to helping transform Minor League Baseball to a commercial, marketing, and media agency for their 100 plus teams. Now he’s driving the business forward at the United Soccer League, the fastest growing and largest professional soccer league in North America.
Dive in for a masterclass in swinging for the fences with a focus on leaving impact on what really matters.
When Anisha Raghavan landed the Walgreens Boots Alliance role, she was originally not looking to become a CMO just yet. She was actually pursuing new interests: she’d just made a leap to a consumer tech startup to broaden her skills and was side-hustling as an oceanography research intern studying humpback whale behavior when she was approached by executive recruiters for CMO roles.
Hear about Anisha’s passion for this industry, masterclass in networking, her unique view of the CMO role, and how she’s building culture within her new team in her new CMO role at Walgreens Boots Alliance.
Is your mind your best ally or your worst enemy? At some point in our careers, we all face some form of self-doubt, imposter syndrome, or overthinking. Tatiana Quaife, Director of Marketing Strategy at Disneyland, shares her approach to taking control of your mindset, your narrative, and your career.
Tune in for a masterclass in carving your career path that has culminated in now leading and motivating her team to re-open the happiest place on earth.
Once you land a gig at the most prestigious creative agency your country has to offer, how do you level up? If you’re Adebayo Owosina, you start your own. Joined by special guest host Osayi Lasisi, a leader in growth marketing strategy, Bayo tells us about his journey from medical student to Founder & Creative Director of his own agency in Nigeria, The Hook.
Tune in to hear how to break into an industry with no experience, ways to hit the ground running once you get your foot in the door, and the small shift in the way he approaches clients that keeps them coming back.
What inspires you? It’s a simple question, but brimming with possibilities. Waleed Elgindy, Head of Brand Marketing for Google Cloud at Google, says that if you want success in leadership, start with these three words.
The career breakthroughs he’s made have not been easy. He said it all comes down to forcing himself to do things he’s uncomfortable doing, something he wishes he’d started doing earlier on. But the risks and terrifying moments have undisputedly paid off.
With colleagues like Antonio Lucio, Kevin Burke, Jennifer Bazante, and Lara Balazs, it’s clear Waleed is a leader to watch. But first, listen in to hear the leadership tips that propelled him to a leadership role at Google and what he’s looking for in the talent of tomorrow.
There’s nothing like getting whisked away into the magic of Disney’s vibrant animations or the explosive excitement of an Avengers movie. And while it might be every little kid’s dream to be one of these revered characters — the second-best thing might be working for them, which is exactly how Henry Ong kicked off his marketing career.
Tune in to hear what Henry calls his ‘career accelerant,’ the tactics he uses to sell an idea into multiple departments, and how he makes these bold moves while self-describing as an introvert.
Brand and culture. Swag and substance. This is the collision of ideas you can’t just learn in school, that you can only harness from having lived experience. And Lizette has harnessed this trademark approach to marketing that’s propelled her career from PepsiCo to Kimberly Clark to McDonalds to Facebook, where she’s now Global Head of Vertical Marketing Solutions.
Tune in to hear the big risks she’s taken to make even bigger career moves, what she learned from her legendary mentor Antonio Lucio, and what you need to do after you finally get your seat at the table to ensure real career success.
Jasmine Atherton has made her career by living by the mindset of “Why not try?” when taking risks and evaluating career moves to proactively helping pitch ideas she believes in. In the midst of President Trump’s travel ban when the executive order was issued on Friday, January 27th, 2017, Jasmine Atherton found herself personally and professionally torn. Not only was she Iranian and had family in the country (one of the countries banned from entering the US) but she was professionally representing Airbnb, whose entire brand was built on the belief of building a world where we can all “belong anywhere.” What happens next is something that feels like a movie. A six-day sprint and race against the clock that led to Airbnb taking their opposition to the president’s travel ban to brand’s greatest stage: the Superbowl.
Adweek’s newest podcast, Marketer Momentum, kicks off with top mentees from Adweek’s Mentorship Program interviewing their all-star CMO mentors to shine a light on the career advice and wisdom from their relationships that the whole industry can benefit from. Then, they tap each mentor for a “Creative Dare” that challenges the rising generation of marketers to push the industry to new heights.
Tune in to hear from Musa Tariq (former marketing exec at Airbnb), Kristin Patrick (former CMO of PepsiCo), Sarah Kate Ellis (President and CEO of GLAAD), Julian Duncan (CMO of the Jacksonville Jaguars) and their mentees. Hosted by Jeremy Schumann and Ro Kalonaros.
The career advice you wish you had years ago. Hosts Jeremy Schumann, global brand marketing and strategy lead in Los Angeles, and Ro Kalonaros, global content and culture lead in NYC, ask the top marketing talent behind the world’s biggest brands to reveal the discoveries that kickstarted breakthroughs in their careers, best-in-class learnings from their legendary CMO mentors, and the tactics you can use today to propel your career to new heights.
Tune in for the cheat sheet for your career from the next generation of marketing leaders. Because great work only gets you so far.