Craft Beer Professionals: Recent Episodes
Craft Beer Professionals
Craft Beer Professionals is a national network of 13K+ dedicated to the growth and betterment of the Craft Beer industry. CBP unifies and elevates the industry through educational content, peer to peer dialogue, and unique community events.
Each conversation brings together a group of bright minds working in some aspect of the industry for a discussion on the current state of Craft Beer and where it will go.
[Stay up to date with CBP] www.CraftBeerProfessionals.org
In our "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope these conversations can provide you with valuable insights applicable to your state.
Next up: Washington
This conversation features:
Daniel Olson (WA Brewers Guild, Executive Director)
Robyn Schumacher (Stoup Brewing, Co-Owner/Brewer and WBG Board of Directors)
Shawna Cormier (WA Brewers Guild, Director of Membership and Events)
Stay up to date with CBP: http://update.craftbeerprofessionals.org/
In a world where the landscape of beer festivals is rapidly changing, "Crafting Connections" explores the necessity for evolution in these beloved events. Beyond the traditional focus on beer, this seminar delves into the broader spectrum of beverages and experiences that are reshaping the festival scene. From innovative additions like cideries and distilleries to the incorporation of live music on grand stages, attendees will gain insights into the shifting dynamics of beer festivals. Moreover, the seminar addresses the critical issue of connecting brewers directly with consumers, highlighting the importance of guild-run events in fostering meaningful interactions and authentic experiences. Join us as we navigate the impending changes and reimagine the future of beer festivals and beyond.
This conversation features:
-Eric Fouch (Thornapple Brewing, Beer City Brewers Guild)
-Jeremiah Zimmerman (President of the Beer City Brewers Guild)
Stay up to date with CBP: http://update.craftbeerprofessionals.org/
As everyone in the brewing industry knows, yeast is the engine that drives a brewery. In this presentation, John Giarratano of Inland Island Yeast Laboratories will dive into practical knowledge and standard practices for the introduction and management of yeast in a brewery. From pitch rate to multi-generational yeast health, John will discuss practices that every brewer can take back work and improve beer quality and brewery performance.
John Giarratano founded Inland Island back in 2014 and continues to lead the company in customer service and innovation. John’s previous career in pharmaceutical GMP manufacturing and bio fuels introduced him to the world of yeast propagation, and he saw the need for a local yeast lab in Colorado. What started as selling vials of yeast to homebrewing shops quickly blossomed into an industry leading yeast laboratory supplying breweries large and small from coast to coast and beyond. Many breweries are too small to have their own labs, so John’s team provides them with the quality control and care that they would not have access to otherwise. John’s proud of the niche he and his team have carved in the industry and believes that yeast is the single most important ingredient in beer! In his spare time John volunteers his time with the Master Brewers Association of the Americas and strives to educate the brewing community and public alike on yeast management and brewing practices. John also enjoys snowboarding, gardening and spending time with his wife and two daughters.
Start A Brewery is a collaboration amongst a fun group of craft beer industry veterans who are often invited to speak at beer business / brewing education programs. Each has offered to share their knowledge and experience to support the craft beer community as a whole by helping fledgling breweries in planning.
Conceived and coordinated by Candace L. Moon, The Craft Beer Attorney, and Laura Lodge of Customized Craft Beer Programs, StartABrewery.com is provided as a free educational resource for those dreaming of opening a brewery, those who are taking steps to make their dream a reality, and those who are opening their brewery doors and living it.
Learn more at StartABrewery.com
Stay up to date with CBP: http://update.craftbeerprofessionals.org/
Join us for an insightful Q&A session with Roger Kissling, VP of Sales and Client Management for Iron Heart Canning. Iron Heart's new Technical Support and Services Program is run by Mark VanGlad. Mark brings a wealth of experience to the table, having worked for Iron Heart since 2017 in various capacities, making him a trusted authority in the field. During this session, Roger will delve into the creation of the Technical Services and Support program, shedding light on the industry need it addresses, particularly within the craft beer sector. Discover who stands to benefit most from this program and how it promises to revolutionize canning operations.
Mark VanGlad has been with Iron Heart Canning since 2017 and in the beer industry for the last 14 years. He has owned and operated his own brewery, specialized in brewery equipment sales, and then was the packaging manager at large regional brewery in Western NY. Since he's been with Iron Heart, Mark has worked in every division and has a few million seams under his belt.
The latest Craft Beer Professionals survey shows "benefits" as a top concern of staff, yet the majority of breweries offer no health benefits at all to staff. And it's no surprise: traditional health insurance often doesn't impress staff even as it drains profit from the operation. Benefits shouldn't be "take it or leave it" and owners shouldn't have to choose between "too much or nothing at all." Don't let a mismatch or a misunderstanding about benefits hamper your brewery. In this presentation, we'll delve into what staff really value, and share a variety of free or very low-cost ways you can offer benefits that align to their priorities to increase their satisfaction and reduce turnover.
Jonathan Nystrom has spent a career crossing industry boundaries to bring solutions from one domain to another. Most of that time was spent in legal technology, compliance, IT, and professional services working across the United States and the globe. Jonathan loved and enjoyed craft beer at every opportunity. He has spent a lot of time talking with brewery staff and listening to their concerns. Last year, Jonathan joined up with Benefits for Brewers to expand the options available to breweries as they seek to recruit, retain and delight the best staff. He splits time between the Washington, DC suburbs and the Delaware beaches; His beloved Saint Bernards, Simon and Mabel, often accompany him to breweries.
This conversation also includes:
Greg Fleehart (Old Rappahannock Brewing)
Madeline McMahon (Madeline Fleehart Consulting)
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
Who's ready to go swimming? Tip pooling is becoming increasingly prevalent in taprooms, and motivating and engaging staff members requires a nuanced approach. In this conversation, we will learn why our panelists chose the tip pool model, the challenges they've faced, and how it has been a "win" for their team. We will explore the strategies they've used to boost staff morale, foster teamwork, and ultimately create more successful taproom experiences for both guests and staff.
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Panelists:
Bobbi Gabler (Skydance Brewing)
Brad Barrett (Gravity Taproom)
Kim Collins (Guardian Brewing Company)
Linus De Paoli (3 Gatos Brewery)
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
It's no longer enough to use "good beer good atmosphere" as your marketing strategy. Craft breweries face a unique challenge as they grow - how to authentically convey their story and preserve their identity amidst expansion. This panel discussion will dive into the art of developing a genuine message that resonates with both loyal patrons and new audiences. We explore practical strategies for effectively communicating your brewery's narrative and ensure that it remains a compelling and integral part of your brand.
As your brewery evolves, maintaining authenticity becomes paramount. We discuss real-world examples and case studies, providing insights into how successful craft breweries have navigated this journey. From defining your core values to crafting a consistent message across various touchpoints, we cover the essential elements that contribute to preserving your brewery's identity.
Discover the power of storytelling in the context of craft brewing as a tool that goes beyond marketing and leaves a lasting impression. Learn how to adapt your message without compromising authenticity, fostering a connection that goes beyond the beer itself. Whether you're a seasoned craft brewer or a newcomer in the industry, this presentation offers actionable steps to ensure your brewery's story remains genuine and compelling as you continue to grow.
Moderator: Bryant Vander Weerd (Full Pour Media)
Panelists: Devin Quinn (Dogfish Head), Lauren Kayl (WeldWerks Brewing), Paul Verdu (Lake Louie Brewing)
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
As everyone in the brewing business knows, entropy increases in the brewery. It’s going to break. It’s not a matter of If – it’s a matter of When. And then there’s troubleshooting for that off-flavor or other issue with the beer….is it your equipment?
Join our team of craft beer industry veterans as they share their best practices and investigative troubleshooting strategies in the brewery to ensure sparkling clean, well-maintained equipment that consistently makes and packages great beer. Between them, they have close to 100 years of brewing, managing breweries, installing breweries, advising breweries, packaging, installing bottling/canning lines, and being ultimately answerable to beer quality and operations for breweries in the US and beyond.
Bring your questions and be prepared for some fun stories and actionable advice. This team has seen a lot.
Moderator: Laura Lodge (Start A Brewery)
Panelists:
Chris Leach (AROL)
Dana Johnson (Craft Brewing at Diversey – A Solenis Company)
Jon Carpenter (Openso Consulting)
Mitch Steele (New Realm Brewing Co.)
Creative Brewery Maintenance Presentation:
https://www.brewersassociation.org/wp-content/uploads/2022/05/CollabHour_CreativeBreweryMaintenance_Presentation.pdf
World Brewing Congress Brewery Systems Maintenance Course:
https://www.mbaa.com/education/courses/Pages/Brewery-Maintenance-Systems-Course.aspx
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
Craft Beer Professionals partners with Craft Beer Advisory Services to complete an industry-level report on employee satisfaction trends.
Join us for a presentation of the data, a look at trends, and insight into the state of employee satisfaction in our industry.
Request the report: https://craftpeak-cooler-uploads.s3-accelerate.amazonaws.com/craft-beer-professionals/2024-CBP_CBAS-Employee-Satisfaction-Report.pdf
Learn more about Craft Beer Advisory Services: https://craftbeeradvisoryservices.com/
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
In this presentation, we will provide highlights from a new book entitled Craft Breweries & Cities: Perspectives from the Field. Our goal in creating this book was to illustrate how craft breweries have helped to shape urban and community issues. It is a cross-section of research, case studies and examples of how breweries and local government have worked together to foster greater dialogue, opportunities, and understanding in communities across the country. We demonstrate how craft breweries are meaningful contributors and participants in addressing critical challenges that communities face. The book covers issues ranging from demographic and geographic trends to community, economic and workforce development to gentrification, land use, zoning, and regulations; from adaptive reuse to racial equity and sustainability; from crime to craft beer tourism. Several of our contributors will be presenting on their topics in this presentation. You will hear common themes, such as the importance of "place" as well as specific, important topics like race and equity, crime, and beer tourism.
Our goal for this presentation is to provide you -- as craft beer professionals -- important considerations for building and sustaining relationships with your local government. Anyone that has started a brewery understands location is critical when it comes to regulations, permitting, attracting consumers, and thriving in that neighborhood. Whether you are considering starting a brewery, opening additional locations, or just want to hear about how others have faced and overcome these challenges, this session is for you.
Grab the book: https://www.routledge.com/Craft-Breweries-and-Cities-Perspectives-from-the-Field/Wartell-Vasquez/p/book/9781032443140
Moderator: Julie Wartell (UC San Diego)
Panelists:
Dustin Hauck (Hauck Architecture)
Gail Williams (BeerByBart)
Josh Newton (University of California-San Diego)
Neil Reid (University of Toledo OH)
Omar Passons (City of San Jose CA)
Steve Shapiro (BeerByBart)
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
The growth in the non-alcoholic adult drinks category is a bit of a bright spot amidst recent trends in craft brewing. As more and more craft brewers consider bringing NA beers to market, compliance concerns come to the forefront. While NA beers contain scant or no alcohol, they still come with a variety of compliance concerns, not all of which may be intuitive or simple to grasp. This session will cover:
-How is NA beer regulated by alcohol control boards, including licensing, taxes and distribution restrictions
-How to properly label NA beer, including FDA requirements
-How and if NA beer can be sold by alcohol retailers
Please join Alex Koral of Sovos ShipCompliant and Shauna Barnes of Barnes Beverage Group for this review of the legal considerations impacting NA beers.
Shauna Barnes is the founder of Barnes Beverage Group, a law firm specializing in providing external general counsel and regulatory counsel to beverage companies. Shauna has over a decade of experience counseling alcohol companies, specializing in creative distribution relationship management and risk-based advice in all aspects of the product life cycle. Before founding Barnes Beverage Group, Shauna founded the Alcohol & Beverage Practice at Kaleo Legal. Prior to that, she was General Counsel and a trusted member of the leadership team at Dogfish Head for nearly a decade. She found that position during her tenure as an attorney with McDermott Will & Emery focused on alcohol beverage clients and antitrust issues. She is a former Events Chair of the Rose Council of Wake Forest University School of Law and currently serves on the school's Law Board of Visitors. She regularly volunteers her time to the Delaware Brewer's Guild, assisting the members with alcohol-related challenges and legislative efforts.
Based in Boulder, Colorado, Alex Koral is Regulatory General Counsel for Sovos ShipCompliant, where he serves as lead legal researcher for beverage alcohol regulation and has become a leading expert on interstate distribution of alcohol. He has spoken on the topic at many industry events including the Craft Beer Professionals Virtual Conferences, Craft Brewers Conference, American Craft Spirits Association Convention, as well as meetings for the National Council of State Liquor Administrators and the National Liquor Law Enforcement Association. Alex has been in the beverage alcohol arena since 2015, after receiving his J.D. from the University of Colorado Law School.
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
Why do actors like George Clooney and Dwayne "The Rock" Johnson have their own tequilas? Perhaps they love a brand and want to help it get to the next level. Or they respect the producer and believe in their story. Or maybe they just want something tasty to share with their friends at parties.
Whatever their motivation, it's currently en vogue for celebrities to endorse or invest in beverage brands. And why not? Just add a little star power, share with followers and BAM! they're sold for a cool Billion to a publicly-traded drinks giant.
But what if you're not [yet] lucky enough to have Matthew McConaughey and his wife Camila riding into the sunset without clothing in an ad for your brand? Or Ryan Reynolds promoting your liquid in one of his famously funny satires of modern drinking culture? How can you compete?
Here's a hint: starting thinking like an A-Lister!
We look at 20 celebrity-craft beverage pairings to identify promotional tactics of the rich and famous, including:
-Designing a content strategy
-Planning highly-visible sampling events
-Negotiating product placements
-Engaging your social channels
-Managing public relations and community give-back
Building awareness and sales for your craft beer business doesn't require celebrity endorsement or paid influencer socials. Our goal is for brewery owners and managers to get the marketing fundamentals right, then steal the red-carpet tactics to propel your brand forward. Presentation attendees have access to "The Red-Carpet Effect" Guide, with techniques to keep fans engaged and proven tools to fuel excitement around your unique story.'
We started Market Your Craft to help small-to-mid-sized producers quickly adapt to the changing Marketing landscape with storytelling. Because we believe every craft brand has an exciting story to share. Led by Scott Kolbe, we're a team of dreamers and doers, passionate about all things beverage with the creds to match. We've created a series of Workshops and Guides to help define your brand story and inform your Marketing efforts. To learn more or to schedule a session with one of our storytelling experts, visit marketyourcraft.com.
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
We all know that good partners help you grow and bad partners cost you time/money - but why is it so hard sometimes to set up good relationships, maintain the ones you have or switch out a bad partner that is weighing you down...
We have assembled a group of brewery owners who have been in business for 5 years or more and are going to talk about the value of good partnerships. Specifically, why is working with some supply partners easier, what do they regret about early years in business with partners, what mistakes were made and what would they recommend to brewery owners looking to open their doors in 6 months? The goal is to talk to a group of experienced owners about how best to set up good partnerships that help your brewery grow while avoiding bad partnerships. To round out the discussion we have added a supply partner to the discussion to hear from the 'other' side of the table.
We'll get at actionable items from brewery owners that you can implement at your own brewery as part of this discussion.
Moderator: Dan Klasen (Beverage Federation)
Panelists:
Eric Gruener (Hankscraft AJS Tap Handles)
Kevin Wright (Third Space Brewing)
Matt Kahn (Big Ditch Brewing)
Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.
Join us in-person for CBP Connects in 2024
Half workshop, half networking
Portland, ME | June 10-12, 2024
Learn more at www.CBPConnects.com
Earth To Beer is a national movement with a goal for participating breweries to create a packaged beer that’s better for the planet. The initiative seeks to affect change upstream of breweries by asking them to intentionally source environmentally responsible ingredients for their beer, as well as affecting downstream impact by donating a portion of proceeds to a local environmentally-focused nonprofit. Participating breweries will begin releasing beers starting on April 1st and continue through Earth Day on April 22nd.Prior to founding Earth To Beer, Eric Steen has had an ongoing history of bringing beer, conservation, and environmentalism together, with projects such as Cheers to the Land, The Oregon I Am, and Beers Made By Walking, a movement that invites brewers to make beer using local ingredients found or inspired by nature hikes and urban walks.Join us in-person for CBP Connects in 2024Half workshop, half networking Portland, ME | June 10-12, 2024Learn more at www.CBPConnects.com
Harness the awe-inspiring power of memberships and rewards! Customer Loyalty is on the line, and the nightmare of managing these monster programs is about to get an epic upgrade. In this colossal session you will witness real-world tales of thriving beer club and mug club membership programs, and be equipped with a mighty framework to help you build and manage your own program. Storm into action as you exit this session with the power to build a membership program at your brewery. Make your guests feel like superheroes, keep your staff flying high instead of battling with spreadsheets, and unleash a tidal wave of recurring revenue on your taproom!Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.Join us in-person for CBP Connects in 2024Half workshop, half networking Portland, ME | June 10-12, 2024Learn more at www.CBPConnects.com
More than ever, the taproom is the chief revenue engine for the modern craft brewery. For many, though, the hardest challenge is not in how to get customers through the door, but in how to ensure they spend as much as possible while there, and leave feeling satisfied in their purchases. In this panel, Aaron MJ Gore, the Director of Partnerships for industry-leading POS Arryved will sit down with taproom operations experts as they explore ways to increase the size of the average ticket, and make your own taproom as successful and profitable as possible.Moderator:
Aaron Gore (Arryved)Panelists:Jared Steele (Lost Worlds Brewing)Kindsey Bernhard (Austin Beerworks)Marques Nash (Triple C Brewing)Huge thanks to ABS Commercial, Beer Law Center, and Wipfli for all your support on our Spring Virtual Conference.Join us in-person for CBP Connects in 2024Half workshop, half networking Portland, ME | June 10-12, 2024Learn more at www.CBPConnects.com
Aseptic Fruit Purees are here to discuss the comparison of fruit purees vs fruit concentrates. When it comes to flavoring your beers, puree vs concentrate is a question many brewers ask. We would like to help by showing the pros and cons of both. We will be addressing flavors, yields, cost, production, and any other questions. We will also discuss non-alcoholic beverage ideas and flavor trends.
Phil Lauchland- Aseptic Fruit Purees Representative and Brewing Consultant
I have a BS degree in Enology. I have been in the fruit, wine, distilling, and brewing industry for over 15 years.
I grew up in a farming family of vineyards in Lodi, Ca. I started making wine with my dad. Before I knew it, I was graduating from Fresno State with a BS degree in Enology.
I was a winemaker at Garba Wine Company and Vie-Del Company before I transitioned to beer. I was a brewer for Full Circle Brewing. As I was brewing there, I've got connected with Aseptic Fruit Purees by being a customer. Then one day I was offered an the opportunity with AFP and here I am! I've been loving connecting with other brewers in this position. I get to talk shop and share ideas for a living. Oh! and sell fruit puree. haha
Spencer Moore- Brewer
I began my career in 2015 at Calverley’s Brewery in Cambridge, UK. It was a very traditional cask brewery. Through my time there, Calverley’s grew significantly, and started brewing more modern and Americanized styles. I believe we were the first in Cambridge city limits to brew a hazy IPA.
I moved back to the states in 2018 and went to Line Creek Brewing in Peachtree City, GA. I began my time there working in the cellar, learning packaging, and doing pilot brewing on their small system. Eventually found myself moved into the Head Brewer position.
Moved to Ohio in the summer of 2020 to take on a brewing position at Wolf’s Ridge Brewing in Columbus, OH. There I took on the role of a Lead Brewer of their production facility.
I was then the Production Manager for Lock 27 Brewing in Dayton, OH. From January 2022 until January 2024.
Also, I have my brewing certification through the Institute of Brewing and Distilling out of the UK.
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
Join us to dissect the decline in taproom socialization, tracing its roots from the 70s to the present day. With the brewing industry facing challenges, we'll explore unexpected factors, like the impact of streaming content, social media, a decrease in bar socialization over two decades, and the rising fear of failure in the younger generation. Shifts towards home-based gatherings, evolving parenting dynamics, and a surge in depression rates (from 7% in the 70s to 30% today) compound these challenges. This session will discuss unique factors impacting the taproom experience and offer innovative strategies for businesses navigating this evolving landscape. Join us for an equally thought provoking and actionable conversation.
Joel started homebrewing at the age of 20. After years of being in manufacturing and quality engineering he decided to open a brewery. He also oversaw a winery open up at the same time while winning a silver medal for his wine. As he exists the brewery he began to wonder what he should do next but noticed that it’s getting harder and harder to get people out and began looking into this topic, declining socialization.
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
Explore creative ways to attract and retain customers in the craft brewery landscape with our panel of industry experts. Learn how they’ve transformed one-time and occasional visitors into loyal patrons, ensuring a steady stream of repeat business. In an increasingly competitive craft beer scene and unpredictable economy, breweries face the challenge of enticing new patrons and fostering lasting customers more than ever before. This panel discussion will share real-life insights into the evolving consumer landscape and how breweries can adapt to this changing market through unique collaborations and meaningful experiences.
Hear from brewery leaders as they share proven strategies that have successfully attracted new and retained customers.
Don’t miss this opportunity to gain a focused perspective on customer-centric success in the brewing industry. Join us for targeted insights and actionable strategies to elevate your customer attraction and retention game.
This conversation features:
Beth Marcus (Cape Cod Beer)
Tammy Sample (Siluria Brewing Co.)
Wes Clark (Harvest Hosts)
Join us in-person for CBP Connects | Half workshop, half networkingPortland, ME | June 10-12, 2024Register now: cbpconnects-portland.eventbrite.com
In our "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope these conversations can provide you with valuable insights applicable to your state.Next up: MassachusettsThis conversation features:
Adam Romanow (Castle Island Beer, Founder & CEO)
JP Gallagher (Massachusetts Brewers Guild, VP and Lost Shoe Brewing & Roasting Co., Co-Owner) Katie Stinchon (Massachusetts Brewers Guild, Executive Director)Sarah Lee (Jack's Abby, Operations Manager)Join us in-person for CBP Connects | Half workshop, half networkingPortland, ME | June 10-12, 2024Register now: cbpconnects-portland.eventbrite.com
In today’s fragmented marketing landscape, the importance of collaboration has never been more relevant.
Some of the best results come from an integrated marketing strategy that utilizes multiple channels and touchpoints to convey a cohesive message. We’ve found that those results can also be amplified by working together with other similar businesses within a local market. No one person or organization can do this alone — it takes collaboration between teams.
During our presentation, we intend to show how breweries, an app, and marketing team work together to execute a Craft Beer Challenge campaign that drives meaningful results for all the breweries involved. This conversation features:Aubrey Perry (Crackem)Chris Overlay (Get Hoptimized)Chris Rock (RockPit Brewing & Distilling)Duane Morin (Toll Road Brewing Company)Join us in-person for CBP Connects | Half workshop, half networkingPortland, ME | June 10-12, 2024Register now: cbpconnects-portland.eventbrite.com
Hot Plate Brewing Co. is the sole Latina-owned independent brewery in Massachusetts, co-founded by Sarah Real and Mike Dell’Aquila. In their early days of homebrewing, a code violation resulted in their Brooklyn condo being without gas for several years.
Undaunted by this setback, Sarah Real took the unconventional route of brewing on a hot plate, meticulously crafting and refining her recipes. Five years later, Hot Plate Brewing Co. opened their remarkable 7-barrel brewhouse and attached taproom in Downtown Pittsfield, where they have 12 beverages on tap, including Easy Listening Favourites which won first place in the English Beers category at Homebrew Alley XV in 2021 (two years before the taproom even opened).
Join us for a conversation with Sarah and Mike to discuss their journey, and how resilience and innovation has fueled the success of Hot Plate Brewing.
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
Craft Beer Advisory Services cites "family friendliness" as one of the top 4 factors that contribute to a guest returning to a taproom. As many breweries focus on how to get more guests in their taproom and spending more while they're there, considering unique forms of entertainment may be an answer.
In this conversation, we're going to talk to industry experts from both the arcade and pinball world, in addition to several breweries who have dedicated energy into outside-the-box forms of entertainment.
We will learn what concepts they're seeing success with, the investment required to get it going, what they've learned, and how these new forms of entertainment benefit their brewery.
This conversation features:
Chris O'Neill (One Well Brewing)
Jason Brewer (Wandering Monsters Brewing Company)
Jonathan Kacmarcik (Southland Entertainment)
Tylor Carson (Stern Pinball)
2024 Employee Satisfaction Survey:
study.craftbeerprofessionals.org
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
Just as a drain pour can hurt a brewery or distillery by flushing product, there are legal business planning errors that can be catastrophic to a new or established beer or spirits business. Norfolk attorney Butch Bracknell will review legal business planning principles, including -- business formation and registration, equity distribution and shareholder agreements, state ABC or equivalent licensing, employment law considerations including misclassification, employment manuals, sexual or other harassment, and supervisors' duty to act, premises liability, contracts and dispute resolution, cybersecurity, data privacy and risk management, insurance, trademarks and intellectual property, among others.
Butch is a member of the firm’s government contracts practice group and concentrates his practice in the areas of government and public sector, data privacy and security and employment law.
His experience includes work for an international security organization focusing on emerging technologies, unmanned systems, space, cyber, and the impacts of sea level rise and climate change. He is also experienced in complex investigations, compliance and litigation.
Butch is a retired Marine Corps lieutenant colonel, His service began as an armor officer with Second Tank Battalion, 2nd Marine Division. After law school, he served as a military lawyer and strategic planner in California, Germany, Virginia, Bosnia, Iraq, Afghanistan, Washington DC (The Atlantic Council of the United States), North Carolina, and Guantanamo Bay, Cuba. Reach out to Butch here: https://www.cwm-law.com/our-legal-tea...
Crenshaw Ware & Martin PLC is a 100 year old full service business law firm in Norfolk, Virginia. The firm enjoys the services of attorneys who are members of the bars of Maryland, DC, Virginia and North Carolina.
Get excited to join us in-person at CBP Connects in 2024.
More information coming soon.
Stay up to date with CBP at update.craftbeerprofessionals.org
Experience, experience, experience. As the brewing industry continues to evolve, creating memorable and successful events has become more crucial than ever. Whether you're organizing beer festivals, taproom events, or special releases, this session is tailored to provide you with the knowledge and tools needed to make your brewery events stand out in 2024.
In this conversation, we will explore the key strategies and best practices to ensure your brewery events not only meet but exceed expectations. We will discuss trends, effective planning strategies, engaging marketing tactics, and how you can create the most successful brewery experiences.
This conversation features:
Anthony Drago (Monday Night Brewing)
Matt Stumpf (Strike Visuals)
Megan Bachemin (SouthEnd Brewing)
Warren Bondi (Wood Foot Beer Co./Beer Marketeers)
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
With a high percentage of equipment coming from overseas, particularly China, it is crucial to understand the procedures and expenses involved in the process of getting your equipment from the factory to your doorstep.
So, your new shiny, expensive toys are completed half a world away, but what’s next?
Join our Designated Driver, John Gonzales, as he uses his 15 years of experience in China to drill down into the process and help paint a clearer picture of what should be considered.
The discussion will include:
– Container Loading
How does the equipment get over here in the first place?
– Freight and Terms
Will ocean or air freight (ouch) be used to get your shipment across the “pond”? What are the incoterms of the equipment?
– Duties and Taxes
Once the shipment arrives you need to consider importation and the associated duties, taxes, and tariffs which are charged by US Customs and need to be paid before the shipment is released and delivered. You will also get an exclusive look at the shipping calculator that our team has created to provide a detailed estimation of the costs you will incur when your shipment arrives at the port.
– Delivery and Unloading
This is when the real fun starts as now you have to unload the equipment from the container into your facility. Our team has many tips and tricks to share!
Our goal is to help you understand the key considerations during the shipping process from China to the US, so you can make informed decisions that simplify your life and prevent costly surprises.
Bespoke Brewing Solutions is your one-stop shop to bring your craft beer project to life.
We produce our equipment to the highest standard—because the quality of equipment can make a huge difference to your product—and the overall success of your brewery.
We have equipment in 17 countries, meaning we’ve sourced equipment and designed brewhouse configurations for a plethora of different scenarios.
Our Designated Driver, John Gonzales, is originally from Austin, Texas, but now leads our team from China. Having a team in China that speaks the local language allows us to oversee all aspects of our client’s projects, from initial layout designs all the way through to equipment testing before shipping.
If you’ve never started a brewery before, we’re here to help. If you’re an experienced brewer, we speak your language.
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
Craft beer and beverage demographics are accelerating in the speed of change in consumer wants and tastes. Reacting to “Fashion” is a game you never catch up with. To meet these challenges, it is important for you to establish a vibrant industry network and to invest in craft beverage education. The best way to approach this is by visiting and meeting in person the people and experiencing places you want to establish or enhance your industry relationships. The key is to set up detailed trips to meet and interact with other Beer and Beverage professionals one on one at their locations.
Beer Trips should be much more than just drinking craft beer. Trip offers insights on setting up VIP Beer, Bourbon, and other Craft beverages meetings and location experiences that can help you build a stronger team, create new friends and open up more industry resources for you. He offers suggestions on how to effectively use Beer travel as part of a positive incentive and rewards program for your employees. How to create a customer retention program thru a turnkey beer travel program. And insights for you to identify your teams continuing beer education focus and how to take advantage of the best options.
Trip will discuss the importance of One-on-One experiences with source Hops and Brewing Malts producers as well as continuing beer education opportunities that are easier than you think.
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
Are digital menus good or bad for taproom business? How do they compare in performance to paper menus or wallboards? What should you take into consideration for the visual design of a tap list?
Join Adrian Pawliszko (Kegshoe Inc.) and Andrew Coplon (Craft Beer Professionals/Secret Hopper) as they discuss the latest insights from the world of taproom menus. From recent research conducted by Secret Hopper, to menu design tips and tricks from Sippo, this talk is perfect for any taproom owner or manager.
Adrian Pawliszko is the cofounder of Kegshoe, a keg tracking and CRM software company based in Canada. Adrian has worked at the intersection of beer, design, and technology for over a decade.
Learn more about Sippo: https://sippo.io
The impact of menu types on taproom spending: https://www.secrethopper.com/secret-blogger/menu-types
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
Register now: cbpconnects-portland.eventbrite.com
This conversation is a behind the scenes look at the Taproom Success Membership. The Taproom Success community offers you the opportunity to be part of a monthly mastermind with taproom managers from across the country, join intimate conversations with industry experts, and dive into hours of content designed for you. You can learn more here.
Just like each guest, all of your staff require a unique experience. As brewery owners and managers, it is your responsibility to understand their needs, their goals, and how you can form a partnership of beautiful employment.
In today's session, we discuss 12 taproom metrics you can use to continually motivate your team. Your team will perform stronger when you provide a more engaging and rewarding work experience.
View the 2024 Taproom Staff Motivation Calendar
Join us in-person for CBP Connects | Half workshop, half networking
Portland, ME | June 10-12, 2024
You deserve this opportunity: https://cbpconnects-portland.eventbrite.com
Join Beer30 founder Pulkit K. Agrawal, Christen McGarry from Your Mates Brewing, and Erick Adam from Penn Cove Brewing as they discuss the benefits of using real-time data to manage production. These three will discuss how Beer30 software has helped them in real brewing situations and how the software has benefitted them from an ROI perspective.
Pulkit K. Agrawal - graduated from Harvard College with a Bachelor of Science in Mechanical Engineering, and then began working in the beer industry as a Process Engineer for Ballast Point Brewing, where he focused on packaging lines and nitrogen beer. He soon discovered a need in the market for software that expanded beyond standard inventory management systems, where there would be an emphasis on the brewing process and quality, not just inventory tracking. In January 2018, Pulkit launched Beer30. In December 2022, Pulkit was selected into the Forbes 30 Under 30, Class of 2023, in the Food and Drink category.
Christen McGarry - is the co-founder and COO of Your Mates Brewing Co. in Queensland, Australia. Christen founded Your Mates Brewing Co. with the mission of connecting more mates in the area with great beer. McGarry also helped start the Mateship Foundation which has helped raise over $150,000 for local and Queensland based charities through event fundraising and direct donations.
Erick Adam - is the head brewer at Penn Cove Brewing Co. in Whidbey Island in Washington State. Adam has helped Penn Cove expand their operations to multiple locations and focuses on brewing quality beer to help build the community.
Get excited to join us in-person at CBP Connects in 2024.
More information coming soon.
Stay up to date with CBP at update.craftbeerprofessionals.org
Hear the industry's most experienced grain handling expert answers your questions about grain handling and storage! Topics will include how to keep spaces dust-free, how to extend the life of your equipment, and when different equipment becomes profitable. It will cover different brands available and extend to automation software, spent grain solutions, and much more. The guest will be John Cassa of ABM Equipment, one of the industry's foremost providers of grain handling systems.
Listeners are welcome to submit any questions they have after the interview to ABM Equipment via email (contact@abmequipment.com), which they have promised to answer.
Starting his career with Bratney in agricultural grain handling systems, John Cassa spent several years as their top sales engineer before venturing out on his own. Seeing that food and beverage producers were having to juggle equipment manufacturers, installers, and fabricators, John founded ABM Equipment with a partner to bring all these functions under one roof. Since then, John has developed hundreds of applications for food and beverage producers, specializing in dry bulk solids solutions.
When the brewery boom hit Bend, Oregon in the 90's, John brought his expertise to the space, and since then ABM has become the primary grain systems provider to the industry. John's group is responsible for a number of the industry's now-standard solutions such as single-point weighing, dust-tight silo adapters, grain handling software, and more.
Though he's responsible for the material handling systems of large food producers such as Tyson and McCain, the brewery space is John's favorite to work in for the laid-back, practical, and tight-knit nature of the industry.
Get excited to join us in-person at CBP Connects in 2024.
More information coming soon.
Stay up to date with CBP at update.craftbeerprofessionals.org
As the seasons change and winter is hurtling towards us, There is no better time than now for brewery owners and taproom managers to start thinking about ways to get to the next level for 2024 and beyond. With the new year just around the corner, its a great time to start implementing different strategies to improve the business for the upcoming year.
As we all know, if you're not growing, you're falling behind. One key strategy that is so important, but gets constantly put on the back burner is employee training and on-boarding. This area covers a range of topics such as general policies and procedures, dress codes for front of house staff, and even health + safety requirements to prevent workplace injuries and protect the business in the event of one.
In this session, you will learn how to improve your employee training with easy wins, health and safety compliance considerations, and focusing on your staff can maximize the customer experience.
BarSight strives to provide solutions to save money and time for restaurants, breweries, and others in the hospitality industry. Their software includes employee management, generating cost schedules, employee on-boarding development, manager log book forms, and more.
Get excited to join us in-person at CBP Connects in 2024.
More information coming soon.
Stay up to date with CBP at update.craftbeerprofessionals.org
Hop into our expert panel discussion and tap into the secrets of maximizing your cash flow, accelerating payments, and gaining financial control by pouring your AP and AR processes into the digital realm. Learn how to ferment your finances effectively, ensuring smooth operations and faster transactions, so you can raise a toast to the thriving aspects of your business that inspired your journey into the craft beer industry! Cheers to simplifying the backend while savoring the front-end delights of brewing excellence! 🍺✨
This converstion features:
Elle Sutherland, Sales Manager- MelioJake Tasseff, Account Executive- MelioStephanie Smith, Account Executive- MelioDavid Lin, Owner, Comrade Brewing
Melio is a B2B payment platform revolutionizing the F&B industry by offering small to medium businesses a simpler way to pay and get paid. Pay business bills with bank transfers for free or pay by card - even where cards aren’t accepted - to increase cash flow and rack up rewards. With Melio, you can also get paid faster. The money goes directly to your bank account and your business customers can pay you how they want in a few clicks. There’s no sign-up costs nor subscription fees, and your vendors aren’t required to create an account in order to receive payment.Elle Sutherland Sales Manager-Melioelle@melio.com(626)-557-1447Stephanie Smith Account Executive- Meliostephanie.smith@melio.com(626)-829-9373Jake TasseffAccount Executive- Meliojake@melio.com(720)-464-1384David LinOwner-Comrade Brewing Companychairman@comradebrewing.com(720) 748-0700
"A welcoming place with great beer."
"Good times, good people."
Is anyone actively trying for the opposite? How do you describe your brewery in only 5 words? Today, we are going to chat with brewery owners that aimed to not only create welcoming spaces, but leaned into to a specific theme as an integral part of their operation. From dogs to baseball to wizards to airplanes, we will discover the inspirations behind these thematic choices, the challenges faced in execution, and the impact on customer engagement and brand loyalty.This conversation features:Ann Zofchak (4 Paws Brewing)Blake Edmunds (Studly Brewing)Chris Ragaisis (Wizard Works Brewing)Morgan O'Sullivan (FlyteCo Brewing)
Get excited to join us in-person at CBP Connects in 2024.More information coming soon.Stay up to date with CBP at update.craftbeerprofessionals.org
Authenticity has been a core principle of the craft beer community since its inception. It’s even in the name: “craft” beer. Machines make things. Humans craft things. The vast majority of craft breweries are modestly-sized labors of love built by real people with literal blood, sweat, and tears.Join Brian Winkeler and Jennings Hammack from Oklahoma City-based branding & packaging design shop Robot House as they discuss with CBP’s Andrew Coplon all the ways in which authenticity matters in every aspect of a craft brewery’s brand experience (from branding & packaging to taproom & shelf presence) and the impact of A.I. on the beer business, both positive (sales & distribution intelligence) and negative (crappy A.I.-generated beer label “art”).Brian Winkeler & Jennings Hammack represent 1/3 of Robot House, an Oklahoma City-based six-person team of creative thinkers, dreamers and doers who craft emotional brand stories with fresh, cool, award-winning design in collaboration with clients around the country. Specializing in brand development, packaging design and all things creative, Brian & Jennings are on a mission to find passionate people eager to build and explore a brave new world for their craft beer brand.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Crafting great beer is an art, but managing the human side of your brewery is equally essential for success. "Brewery HR 101" is designed to provide brewery owners, managers, and HR professionals with the foundational knowledge and tools necessary to build a strong and productive workforce in the craft beer industry. From hiring and training brewery staff to fostering a positive work culture and complying with industry-specific regulations, our guests will share insight on how to foster a thriving workforce.
This conversation features:
Holly Haslam (Brewers Association)
Jan Lardin (New Realm Brewing)
Jeremiah Sampson (Fullsteam)
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
As craft brewers and small business owners, the journey towards success in a rapidly changing market requires not only hard work and creativity, but also strategic foresight and adaptability. That is why Lotus Beverage Alliance is excited to discuss the successful strategies we are seeing among local brewpubs. Small breweries are still alive and well, they just require proper business planning.
Led by industry experts and seasoned brewers, Don Marcil and Mike Paladino, this session will equip you with the tools and knowledge needed to thrive and stay ahead of the game despite headwinds and industry consolidation.
In this unique presentation, we will discuss:
-Market Trends and Analysis Understand the ever-evolving landscape of the craft beverage market, including emerging trends, consumer preferences, and competitive dynamics. Gain actionable insights that will enable you to identify new opportunities and potential pitfalls.
-Business Sustainability Learn effective techniques to ensure long-term business sustainability, including financial management, operational efficiency, and resource optimization. Discover how to strike the delicate balance between growth and maintaining the quality and integrity of your craft.
-Marketing and Branding Strategies Uncover innovative approaches to differentiate your products in a crowded marketplace and captivate discerning consumers.
-Industry Collaboration and Networking Harness strategic partnerships, and learn how sharing knowledge can drive mutual success and unlock new opportunities for growth.
Don left his life as a graphic artist to pursue his dream of brewing beer. He enrolled in the American Brewers Guild in 2009 and did a 5 week apprenticeship in Portland Oregon at Hopworks Urban Brewery. In 2010 he was working from the bottom up washing kegs, cleaning brite tanks and fermentation vessels, packaging and finally mastering the hot side operations. During the 1000’s of batches brewed, Don was fortunate to learn many styles, techniques and gain the friendship of some incredible brewers.
Mike became a professional brewer in 2002 in the great state of Oregon. He has won many awards for his craft brew, and is well known throughout the pro brewing community. His career entailed more than 15 years of brewing, the last three of which have included brewing beer & cidermaking at Sasquatch Brewery & New West Cider.
Mike has personally opened multiple breweries throughout his career as a professional brewer. He now works with Lotus Beverage Alliance as a Brewery Design Consultant where he has helped dozens of new breweries plan and configure their brewing systems to fit their unique brewing styles and equipment needs.
Learn more at www.LotusBevAlliance.com
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Join Danyelle Semjonovs (Beer Law HQ) + Betsy Lay (Lady Justice Brewing Company) for an enlightening discussion addressing sexual harassment within brewery environments.
The craft brewing industry has grown significantly in recent years, but with this growth comes the responsibility of employers to ensure a safe workplace. During the next hour, the senior legal team of Beer Law HQ will explore the nuances of sexual harassment within brewery settings, shedding light on various forms of harassment, its impact on individuals and the workplace, and the legal and ethical obligations that breweries should uphold. During the presentation, Danyelle Semjonovs will lead a discussion on:
-Understanding Sexual Harassment: Define and recognize the different types of sexual harassment in brewery environments, including verbal, non-verbal, and physical forms.
-Legal Framework: Gain insights into the legal implications of sexual harassment under employment and anti-discrimination laws and learn about the potential consequences of non-compliance.
-Creating a Respectful Culture: Discover effective strategies for fostering a workplace culture that prioritizes respect, open communication, and zero tolerance for harassment.
-Prevention and Intervention: Learn how to implement preventive measures such as training programs, clear reporting mechanisms, and swift intervention protocols to address harassment incidents promptly.
-Supporting Victims: Understand the importance of providing support and resources for victims of harassment and explore ways to ensure their well-being and empowerment.
-Role of Leadership: Explore leadership’s critical role in setting the tone for workplace behavior and understand how leadership commitment can lead to a safer and more inclusive environment.
-Industry Best Practices: Discover successful case studies and best practices from breweries that effectively tackled sexual harassment issues.
Attendees will gain valuable knowledge to create a positive, respectful, and inclusive environment within their breweries, thereby contributing to a stronger and more ethical craft brewing industry.
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Relationships are tough. Running a brewery arguably requires just as much dedication. When combining the personal and professional aspects of your life, the potential for complication increases. We are excited to speak with Jake and Kayleigh Lohse (Presidential Brewing), who not only wear the rings of marriage, but are attached by the bonds of running a business together. In this conversation we will discuss why they chose to go into business with their partner, the challenges they face, strategies that have helped set boundaries, and how this decision has made them each a better person.
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
This compelling presentation dives into the crucial role a healthy team culture plays in the brewing and taproom industry. It explores the unique challenges and opportunities of fostering a robust and positive work environment in this dynamic sector. The talk provides a thorough understanding of how a healthy team culture not only elevates employee satisfaction but also enhances customer experience and drives business success.
Key elements of a thriving team culture within this industry are dissected, spotlighting skills, attitudes, and behaviors that should be encouraged. From effective leadership practices to promoting craftsmanship and creativity, various strategies are unraveled to help brewery and taproom owners cultivate an enriched work environment.
The presentation underscores the significance of incorporating sustainable and responsible business practices into the team culture, shedding light on their potential to motivate staff and impact overall business performance positively. Real-world examples of successful brewing and taproom businesses that have successfully nurtured a wholesome team culture provide attendees with practical insights and inspirations.
With a nuanced understanding of the brewing and taproom industry’s specific needs, this presentation offers valuable tools and guidance for those looking to create a positive, productive, and healthy work culture. Attendees will leave with a richer perspective on how prioritizing team and staff culture can pave the way for enhanced business performance and a more gratifying work environment for all.
Andy Risvold is a Founder and President of Forgotten Star Brewing Co, which opened in Fridley MN in November of 2019. Navigating this very young business through covid has taught Andy many lessons in fostering a strong and healthy workplace culture focused on providing 5 Star Experiences for everybody who walks through their doors, starting with Forgotten Star Brewing's staff.
Matt Schwandt is the owner of Bauhaus Brewlabs. Bauhaus Brew Labs is a family of musicians, scientists, artists and – above all – beer lovers, aiming to reinvigorate the spirit of the family brewery. At Bauhaus, we take a unique look at classic German-inspired beer styles, skewed slightly by a sense of play and adventure. Our flavor-forward, sessionable beers are crafted to surprise and delight without taxing the palate.
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Nationwide breweries are experiencing staffing challenges. Breweries are not only competing with each other for talent, but also big box retailers often offering comparable pay with less responsibilities. In this conversation, we will speak with our panelists on how to create a job description that will attract candidates, what to include, and discuss best practices with regard to transforming a potential hire into a valuable employee.
Panelists:
Justin Riopelle (Brewing Industry HR Consultant)
Katie Rado (Trace Brewing)
Kyle Smith (Gorman Smith Beverage Equipment)
Lance Furer (Bright Penny Brewing)
Stephanie Vavonese (BrewRecruit)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Join us as we count down the days until CBP Connects Charleston presented by Arryved POS (December 4-6). You don't want to miss your opportunity to join other just like you for an unforgettable networking and educational experience. In this conversation, we'll hear from several of our upcoming presenters, learn their excitement for CBP Connects, and share what you can expect to gain by joining us in Charleston.
This conversation features:
Amanda Camp (Ale Advised, Craft Beer Professionals)
Brynn Keenan (Grist Analytics)
Elise Strupp (MobCraft Beer)
Jennings Hammack (Robot House)
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Challenge = Improve Business Performance. With the challenges of today’s economy, all brewery owners and management level staff are challenged to improve their business performance. In truth, every member of your team needs to be engaged and on board for this mission.
Wish you had a road map? Join our panelists for a cruise through your brewery, looking at each different area (brewing, tap room, accounting, and people) and the systems that are (or should be) in place. Their industry experience gives them that objective insight around what’s often neglected or completely forgotten. In addition, they will explain why each system – large or small – is integral to improving your business performance.
Panelists:
Ethan Tsai (Brewery Operations Consultant)
Jon Hyman (Wickens Herzer Panza)
Marry Brettmann (Beverage Business Builders)
Nancy Trigg (Trigg Performance Collective)
Moderator: Laura Lodge (Start A Brewery)
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Membership programs like beer clubs and mug clubs are a fantastic way to build customer loyalty and drive repeat business. They can also be a nightmare to manage.
Fortunately, through the incredible power of technology things are getting better. Digital memberships and rewards can now be used to simplify programs and enhance the taproom experience for both staff and customers.
In this session we will take a look at real-world examples of thriving beer club and mug club membership programs. We’ll also look at some of the tools that are available to help you build and manage a program of your own. You will walk away from this session with actionable options for starting or growing a membership program at your brewery.
If you want to make your customers feel like VIPs and keep them coming back, if you want to keep your staff happy and focused on service instead of spreadsheets, and if you want to drive real recurring revenue for your taproom then this session is for you.
Ross accidentally graduated from UCSD while studying lacrosse and frequenting O’Brien’s Pub. After a brief attempt to justify the cost of my engineering degree by designing pool cleaners (true story) I quit and started programming instead, first websites and then mobile applications. Since then, I have started a few small businesses with friends to bring best-in-class mobile tech to small businesses in other industries. After growing up in San Diego during the craft boom, I jumped at the chance to start TapWyse and serve this incredible industry. I now live in Carlsbad with my wife Laurel and two boys; Roscoe 9 and Mason 7. When not working you will find me shuttling them between basketball, golf, music, and skateboarding. Cheers!
Ross will be joined by:
Frank Green III (Modern Times)
Kam Whitworth (Coronado Brewing Company)
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Contract Brewing in craft beer has evolved over many years from what some might say was a dirty word (is it still?) to what has been a pathway to success for countless renown brands as well as a powerful revenue model for producers. We will examine the basic and more advanced models for contract brewing as well as dig deeper into how to actually pull off managing a successful contract brand and a contract production operation – plenty of information for both sides of the contract brewing equation. Some solid theory blended with a whole lot of practical experience – a “How To” and a “How Not To” guide from 25 years in the contract brewing trenches.Founder, long time president, now partner and independent consultant, Jeremy Cowan has seen a lot of life in craft beer. Evolving from tiny batch contract brewed beer in San Francisco in 1996, the Shmaltz adventure proceeded through 25 years of evolution, producing over 150 beers distributed through 40 states, brewing at multiple contract facilities, as well as their own 40,000 sq brewery in upstate New York, which brewed 30,000 bbls of contract beer for regional partners. After successful sales of the Coney Island brand, the Clifton Park Brewery, and recently the Shmaltz brand, Jeremy now consults across multiple areas in the craft beer industry for strategy, sales, operations, and finance. Let's chat - over a beer!Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.Join us in-person for CBP Connects | Half workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Modern consumers want more choices in more places for the right occasions. Producing new segments to reach more consumers and leveraging data and technology to make it happen is the way of the modern beverage producer. Join in on this session to hear from a panel of multi-segment producers about keys to future-proofing your business. They’ll cover everything from market challenges to breaking into new segments and leave you asking the question: What can I do to become a multi-segment producer? And if I am one already, how can I do it better?
Learning Objectives:
- Understand why producers are shifting toward a multi-segment approach
- Hear from industry leading craft producers on how they broke into MSP
- Zoom in on technology that modern producers use to support their product segments and new endeavors from amker to market
- Learn how multi-segment production, data, and technology future-proof your business from maker to market to meet consumers where they are in an ever-changing marketplace
Featuring:
Garth Beyer (Encompass Technologies)
Jamie MacLean (Sleeping Giant Brewing)
Mike Denmon (Coronado Brewing)
Sam Green (Untitled Art, Octopi Brewing)
Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Join us for “Paper vs. Plastic Can Carriers: Debunking the Plastic Paradox,” where we will explore the differences between can carrier options, their impact on the environment, quality, cost, and more. In this engaging session, we will dive into the following topics:
Overview of Can Carrier Options & Key Considerations: We'll take an in-depth look at the various options available in the market today. From traditional plastic to paper and plant-based alternatives, we will examine the pros and cons of each, helping you make informed choices for your brand's multipack packaging.
What’s Next - Biodegradable Plastic Carriers: With recycling challenges and limitations across the U.S., biodegradable can carriers are a new option that doesn’t require any recycling infrastructure. We'll delve into the benefits they offer, including reduced environmental impact and their role in mitigating plastic pollution.
Join us for this informative webinar to unravel the complexities of multipack carriers and discover sustainable packaging solutions that meet both your brand's needs and environmental aspirations. Take advantage of this opportunity to learn both sides of the plastic paradox in order to make informed choices that benefit your business and the planet. Register today and be part of the sustainability revolution in packaging.
Dennis Kuta is the Vice President of Sales at Roberts PolyPro, a leading provider of plastic bottle, can, box handles, and application systems. Dennis was the President of Grip-Pak Inc. before it was acquired by ProMach and merged with Roberts PolyPro. He has over 30 years of experience in the plastics industry and a vast knowledge of plastic material production and processes.
Roberts PolyPro prioritizes cost savings, sustainability, and exceptional customer service, providing innovations that meet the challenges of today’s marketplace for multipacking and carrying with can handles, bottle handles, and applicators. As part of the ProMach Bottling & Capping business line, Roberts PolyPro helps packaging customers protect and grow the reputation and trust of their consumers.
It’s easy to go green with multipack solutions from Roberts PolyPro. Each product is innovatively designed with sustainability front of mind. Trust Roberts PolyPro for reliable, eco-friendly, and efficient handle solutions.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
Marketing for Breweries has taken so many forms it's hard to even know what to do anymore. It's more than just a punch on a punch card, a scan of a QR code or some arbitrary point system. Loyalty is creating an experience that makes your customer tell their friends about the incredible experience they had at your brewery.
We are covering three key areas to help you get the most out of the customers you have, attract new beer drinkers and do it all without a headache or time suck for you and your staff.
How do you reach your Customers Digitally? How can you do it where everyone wins?
Attracting new guests with a rock solid Fist Time Guest Program.
Executing Digital Mug Clubs, Online Promotions, Dynamic Loyalty Programs and Tracking Success.
Using Mobile app technology we build direct lines of communication to your customers phone. Send specials, upgrades, updates, online ordering, loyalty, reservations, events, photo messages, basically anything that you want to use to keep your brewery top of mind. Our software helps automate a large portion of the communications to your customers so you don't have to spend time doing it every day. Using digital engagement tools we make it easy to pursue new ideas and connect with more customers.
Rob Frost & Dan Holen have been in the service industry (or serving it) for over 20 years and and bring unique perspective with cutting edge tech to solve the age old problem of how to grow your Brewery, in an increasingly digital world.
CBP members enjoy their first 2 months of Boelter Blue for free.
Sign up at https://boelter.com/brewery-app
This is a savings of $1,000 savings and just $99/mo after the trial
Fill out the form at Boelter.com/brewery-app
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
In our new "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope these conversations can provide you with valuable insights applicable to your state.
Next up: Rhode Island.
This conversation features:
Nils Weldy - Executive Director, Rhode Island Brewers Guild
Matt Gray – President, Ragged Island Brewing Company; President, RIBG
Josh Kaufman (VG) – Director of Finance, Proclamation Ale Company; Marketing Chair, RIBG
Luke Gerweck – Brewer, Tilted Barn Brewery; Technical Chair, RIBG
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Breweries have a love/hate relationship with food trucks. Many rely on them to provide a food option for their guests, and to create a more well-rounded taproom experience. However, as seen from countless threads in Craft Beer Professionals, the stress and frustration caused from food trucks often dampens the relationship. In this session, we will hear from brewery owners and managers on strategies that can help create mutually beneficial interactions, resulting in a better taproom experience for both businesses and guests.
This conversations features:
Jackie Tancredi (Brewlogix)
Kat Schermerhorn (Jackalope Brewing Company)
Kathie Hilbert-Hickey (Streetside Brewery)
Victoria Howell (MoMac Brewing Company)
Join us in-person for CBP Connects | Half workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com
In the current economic climate, banks are lending to small businesses less and less. Now, businesses can skip the bank and raise money from their customers, fans, and community. Learn more about different options for finding funding for your business, and why community funding is the way to go!
Banks aren't your only option. Join Honeycomb Credit, a platform for growing local businesses to borrow money from everyday investors, as they take you through the different options that breweries have for funding their next projects.
Join us in-person for CBP Connects
Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Beaches, big cities, and ski resorts. Such destinations have a built-in allure that is a driver for tourism. In this conversation, we will hear from several breweries that operate in tourist markets and learn how they have found their niche. We will discuss the unique challenges they face and how they've been able to truly stand out in an area already seen as a destination.
This conversations features:
KD Hill (Barrow Brewing)
Emily and Lee Holyoak (Side Hustle Brewing)
Nicole Smith (South Lake Brewing Company)
Tom Williams (St. Pete Brewing Company)
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Join us for an engaging and insightful panel conversation that delves into the world of brewery merchandise and explores innovative strategies to amplify swag sales. In an era where craft breweries are not only known for their exceptional brews but also their unique brand identities, the importance of effective merchandise sales cannot be overstated. This panel brings together industry experts, marketing mavens, and merchandising gurus who have mastered the art of turning brewery merchandise into must-have items for enthusiasts and casual consumers alike.
This conversations features:
Andy Gehl (Third Space Brewing)
Lance Taylor (Boelter)
Maria Fields (Rhinegeist)
Rodney Campbell (Cask Branding)
Tom Paynter (No Label Brewing Company)
Join us in-person for CBP Connects
Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
In our new "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope these conversations can provide you with valuable insights applicable to your state.
Next up: North Carolina.
This conversation features:
Les Stewart - Co-Owner, Trophy Brewing; Vice President, NC Craft Brewers Guild
Lisa Parker - Executive Director, NC Craft Brewers Guild
Lynn Auclair - Co-Owner, Deep River Brewing; Board Member, NC Craft Brewers Guild
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Join us for an illuminating journey into the heart of brewery profitability with a twist – a real success story straight from the world of craft beer. In this dynamic webinar, we're thrilled to have Dru Ernst, the visionary owner of Dru Bru, sharing his unique experience on how the power of Brewery Scorecards transformed the way he tracks performance.
Discover how Dru Bru cracked the code to true profitability by breaking free from tedious financial reviews and tapping into the true potential of their data. With A-Bay Engineers by their side, they crafted a streamlined approach that seamlessly integrates financial, production, and wholesale data in real time, empowering them to make instant, informed choices that impact their bottom line.
Get ready to dive deep into Dru's remarkable journey, learn from his firsthand account of collaboration with industry experts, and uncover how Scorecards became the compass that led Dru Bru to a 50% reduction in budgeting time and 14 days of saved work annually.
If you've ever wondered about the untapped potential of your brewery's financial data, this is your chance to unlock insights that can elevate your business to new heights. From tangible takeaways on annual budgeting to actionable tips on fostering real-time financial transparency, this webinar promises to be an eye-opening experience for every craft beer professional looking to navigate their brewery's financial landscape with confidence.
Don't miss the opportunity to learn, connect, and thrive alongside Dru Bru and A-Bay Engineers. Secure your spot today and take the first step towards crafting your brewery's success story.
Dru Ernst is the Co-Owner and President of Dru Bru, a distinguished Brewery and Taproom nestled in Snoqualmie Pass and Cle Elum, WA. Since 2014, Dru Bru has been crafting award-winning German-style beers, housemade sodas, and ciders, creating a beloved haven for mountain dwellers, outdoor enthusiasts, and beverage aficionados. With family-friendly taproom locations, Dru Bru celebrates the spirit of togetherness and the joys of Mountain Made creations.
Jamie Schild is a sustainability enthusiast and Civil Engineer by trade, Jamie founded A-Bay Engineers in 2020. His passion lies in marrying sustainability and profitability. Guided by the belief in people and their innate capacity for good, he's driven to minimize the environmental footprint of breweries while maximizing economic efficiency. A-Bay's pioneering scorecards bolster resourceful operations, aligning with Jamie's vision of holistic sustainability.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
As breweries scale up their business, they find accounting and legal partners with the knowledge and resources to help them achieve their goals. Maria Pearman, CPA, will explain when a brewery should hire an accounting firm and how to find a firm that fits its unique needs.
A trusted advisor in the craft beer space, Maria will give an overview of the business life cycle and share industry-specific advice on what brewers need to know at various stages of that cycle. Maria will explain how financial and accounting needs evolve as a brewery reaches new milestones.
Finding a knowledgeable accounting partner is important to a brewery’s financial success. Maria will provide guidance on how to interview an accounting firm to ensure they are engaging the right advisor.
Over the years Maria has worked with hundreds of breweries of all sizes and leverages that experience to help the industry level up their business.
Maria Pearman, CPA, CGMA, is the Beverage Practice Leader at GHJ, a national advisory and accounting firm. She has more than 15 years of public accounting experience providing accounting and advisory services to clients. She is an expert in the beverage and alcohol industry and specializes in internal accounting processes, financial reviews, budgeting, cash-flow forecasting, financial strategy and succession planning.
Maria sits on the Finance Committee for the Brewers Association, and wrote two top-rated books, Small Brewery Finance and Distillery Finance, to help small businesses run more successful beverage alcohol companies.
She has taught courses at the Business of Craft Beer program at the University of Vermont and Portland State University. Prior to joining GHJ in 2021, Maria built a national practice focused on beverage alcohol clients in Portland, OR.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com
As Craft Beer Professionals, you aim to brew and deliver the highest quality beer possible. It is through conversations and continued education that we grow as brewers. Join us for a conversation with Brewers Association Technical Committee members as they discuss ways you can brew and serve high quality beer, both safely and sustainably. They will share strategies on how you can improve your operation and draw attention to key resources that can help you see greater success.
Panelists:
Adam Beauchamp (Creature Comforts Brewing Co., Brewers Association Sustainability Subcommittee Co-Chair)
Kent Taylor (Blackstone Brewing Company, Brewers Association Engineering Subcommittee Co-Chair)
Larry Horwitz (Crooked Hammock Brewery, Brewers Association Draught Beer Quality Subcommittee Chair)
Zach Perrotte (Untold Brewing, Co-Chair of the Brewers Association’s Safety Subcommittee)
Moderator:
Mitch Steele (New Realm Brewing Company, Brewers Association Supply Chain Subcommittee Chair. Member of the Brewers Association Board of Directors)
All panelists, including Mitch, are also members of the Brewers Association Technical Committee.
Join us in-person for CBP ConnectsHalf workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Large-scale events, especially festivals, can be quite the feat. Thankfully, we have a panel of industry experts ready to share their experiences. Attendees will walk away with a better understanding on how to create a worthwhile and profitable festival (or other large-scale event) as our speakers discuss tips on how to implement ideas, how to get your staff on board, safety, marketing, and beyond.
Panelists: Heather Kundert (Co-Founder/Director,On The Way Events), Jennifer Breckner (Director of Programs & Special Projects, Strategic Initiatives at the Culinary Institute of America), Kevin McGee (President/CEO, Anderson Valley Brewing Company)
Moderator: Amanda Camp (Ebb & Flow Fermentations/Craft Beer Professionals)
Join us in-person for CBP Connects Half workshop, half networking Charleston, SC | December 4-6, 2023 Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Updating your pricing strategy can sound scary. But what if it’s proven to completely recover your payment processing fees and boost revenue as much as $38k per year?
Hear from a panel of breweries as they share their success stories using Dual Pricing. You’ll learn everything you need to know:
- Learn what Dual Pricing is and how your business benefits
- Understand the reasons other breweries adopted it
- Hear how guests react
- Get statistics on the real costs saved
Join us to get candid about offsetting rising vendor costs.
Panelists: Abigail Malcolm (Co-Owner/General Manager, Zambaldi Beer) Chris Steele (Owner, Blackwater Draw Brewing Co)
Moderator: Loren Bendele (Arryved POS)
Join us in-person for CBP Connects Half workshop, half networking Charleston, SC | December 4-6, 2023 Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
It pays to offer more options. If you are a brewery looking to add more beverages to your taproom, listen in as our experts discuss diversifying beverage portfolios in the craft beer scene. Looking to sell cold-brew in the morning? Or hoping to add a distilling branch to your cellar? Or perhaps you just want to provide gluten-free options to your menu such as cider and seltzer? Our panel of brewers and equipment professionals is here to answer your questions and help get the most from your brewing equipment.
Our panel includes:
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Dahlonega Brewery and Etowah Meadery: Officially formed in July 2016. It is a Veteran owned company geared towards involving the Dahlonega community in as many ways as possible, as well as supporting several great charities, such as multiple Veteran centric organizations and Georgia House Rabbit Society. Located in Dahlonega, the very Heart of Georgia’s Wine Country and Wine Tasting Capital of Georgia, Etowah Meadery gives “wine” a unique buzz! In fact, Etowah's Meads are wines made with only the finest honeys, fruits, and spices!
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Alacrity Brewing: Opening soon, Alacrity Brewing is the brainchild of Paul Medina. As a professional co-packer, Paul has experience brewing a variety of beverages from clients and packaging them according to their standards. His experience with brewing and packaging makes him a wealth of knowledge when it comes to beverages brewing equipment.
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The Ouachitas: Built on a genuine love of Mena, Arkansas and the people who call it home, the Ouachitas is a mixture of culinary and community ambitions. Offering coffee, food, beer, and even the occasional family event, this brewery builds nuanced blends on a weekly basis.
Panelists:
Paul Medina and Phil Cutti (Alacrity Brewing)
Matt Raymond (Etowah Meadery and Dahlonega Brewery)
Traven Bayne (The Ouachitas Roastery and Brewery)
Moderator: Don Marcil and Doug Beedy (Lotus Beverage Alliance)
Join us in-person for CBP Connects Half workshop, half networking Charleston, SC | December 4-6, 2023 Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Thunder Twins is an all-star collaboration celebrating the legacy of Negro Leagues baseball and supporting inner city educational enrichment and athletics programs. The Thunder Twins, Josh Gibson and Buck Leonard, were teammates on the Homestead Greys, and are two of the most prolific players in Negro Leage history. In this conversation, we will be joined by panelists who represent a Negro Leagues baseball family, and some who also represent their namesake non-profit organizations. They will discuss the campaign’s history, the importance of celebrating the Negro Leagues, strategies to make this collaboration a success, and how you can also step up to the plate.
Panelists:
Rose Hunter (Stepdaughter of Buck Leonard; CEO, Buck Leonard Association)
Brian Patterson (Grandson of Buck Leonard; COO, Buck Leonard Association)
Joyce Stearnes Thompson (Daughter of Hall of Fame player Turkey Stearnes)
Celeste Beatty (Founder/Owner Harlem Beer)
Jonathan Hunter (Grandson of Buck Leonard and family historian)
Moderator: Julie Rhodes (Not Your Hobby Marketing Solution)
Join us in-person for CBP ConnectsHalf workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Let's explore the brewing industry's pressure points and the solutions to tackle them. We'll take a closer look at a wide range of factors that put pressure on the industry, like market competition, changing customer demands, sustainability, technology advancements, and economic fluctuations. Our panelists will shed insight on market forces at large, agronomics, and technology with the goal to better prepare you for the future.
Panelists: Adrian Hot (Blue Point Brewery), Michael Roy (Roy Farms), Ross Hunsinger (Abstrax Hops), Tyler Thurman (Highland Park Brewery)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP ConnectsHalf workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
In this panel, you’ll learn how to unlock your full leadership potential! Led by Pulkit K. Agrawal of Beer30 by The 5th Ingredient, this panel will include 3 other brewery leaders who have led their teams through the highs and lows. The four of them will discuss different successes and failures that they have encountered in their leadership journeys. The panel will provide insights on the best practices for driving a team to success while balancing the concerns of each team member!
Panelists: Jen Busch (VP of Finance at Kona Brewing), RJ Tursi (Founder & CEO of Exile Brewing), Hamish Coates (Founder & CEO of Rocky Ridge Brewing)
Moderator: Pulkit K. Agrawal (Founder & CEO, Beer30 by The 5th Ingredient)
Join us in-person for CBP ConnectsHalf workshop, half networkingCharleston, SC | December 4-6, 2023Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
Join us for a deep dive discussion on maximizing the impact of your brand communications to better connect with your staff, wholesalers, retailers, consumers and more! We have gathered a group of industry professionals representing different size breweries and priorities to discuss how each of them are ensuring their messaging is heard and discoverable through sales sheets, websites, internal trainings, and more. We will dive into how their brand information is broadcast into the world and explore strategies that you can implement yourselves.
Panelists: Chris Shields (Rhinegeist), Erik Fowler (White Labs), Paige Martin (Second Pitch Beer Co.)
Moderator: Josh Lindsay (MarketMyBrewery)
Thank you to AbstraxHops + MarketMyBrewery for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects
Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
At CBC in Nashville this past May, BA Chief Economist, Bart Watson, encouraged brewery owners / operators to be more creative in finding ways to reach new audiences. An historically underserved community breweries can do a better job of reaching is the disability community. There are three levels of accommodations: ADA compliance, Accessibility & Inclusivity. This session will focus on the difference between the three levels and focus on how breweries can be more accessible to people with disabilities. Creating a great customer experience that accommodates more people is good for the community and the bottom line. ADA compliance is important but is the minimum requirement. Easy to implement, actionable information will be shared by a panel composed of a disability rights advocate, brewery architect, and brewery owner. Attendees of this session will discover how they can appeal to and support customers with disabilities while maintaining the integrity of their existing brewery brand.
Panelists: Dustin Hauck (Hauck Architecture), Kelly Ferketich Weiss (Perkiomen Valley Brewery), Tim McLaughlin (GoTab)
Moderator: Meghan Connolly Haupt (New York State Brewers Association)
For a brewery to see maximum success, effective communication must exist between departments. Unfortunately, there is often a great disconnect between front-of-house and back, and beyond. In this session, we will be joined by panelists across brewery roles to discuss strategies to improve intra-brewery communication.
Panelists: Alison Wisneski (Lady Justice Brewing), Brittany Waiss (KettleHouse Brewing Co.), Jen Tooman (Jamesport Brewing Company), Josh Lindsay (MarketMyBrewery)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Chris Holden, Director of Sales and Marketing for the Hop Guild and a grower in New York state, will give his State of the Hop Industry address. He will discuss the 2023 growing season, importane of selection and proper contracting, and what makes New York Hops unique. Join Chris for this informative session on the state of hops and learn insight into how to prepare for the future.
Christopher Holden grew up on my families farm and now the 7th generation to farm the property. His great great grandfather grew hops in the 1800's on our farm. The current operation started in 2013 and they've been slowly expanding the operation ever sense. In 2018 Chuck Rhoades and Christopher started The HOPGUILD (New York Hop Guild) to help with problems many brewers were facing with locally grown hops. Quality, Quantity and lastly Consistency. Brewers had to do to much work to make sure that year over year they had the local hops they needed. They quickly expanded outside New York with offering hops grown in the PNW, Michigan, Germany and New Zealand!
This conversation is a behind the scenes look at the Taproom Success Membership. The Taproom Success community is dedicated to providing you with the tools for greater taproom success. Learn more and claim a free month here.
We are excited to welcome Jon Hyman, an attorney who focuses on Craft Beer and Employment/Labor. Join Jon for a conversation on how you can best recruit, maintain, and retain your brewery staff. In this conversation we touch on everything from hiring practices, personnel files, and how to best motivate your team.
Jon Hyman is Shareholder and Director at Wickens Herzer Panza in Avon, Ohio, where he is the Chairperson of the firm’s Craft Beer and Employment/Labor practice groups. Jon focuses his practice on management-side labor and employment law, providing businesses proactive solutions to solve their workforce problems and reactive solutions when they find themselves litigating against an employee or group of employees. Jon also serves a niche in the craft beer industry, assisting breweries, brewpubs, and taprooms navigate their specialized business, legal, and regulatory issues.
Jon is a nationally recognized speaker, and the author of the renowned and award-winning Ohio Employer Law Blog (an American Bar Association Blawg Hall of Fame inductee), which he updates daily to provide businesses and human resources professionals breaking news and other updates on the ever-changing landscape of labor and employment law.
Finally, Jon was a November 1999 contestant on Who Wants to be a Millionaire, but sadly lacked the fastest fingers.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
With non-alcoholic sales trending upwards across the board, it is important to understand, not only why, but what you as a business owner or decision-maker can take/implement from this data. This presentation will briefly discuss NA beer definitions, history, and the market while also covering topics such as commercial examples and the actual NA brewing process. We will end with key points and actionable takeaways.
Meagen Anderson has lived a zero-proof lifestyle since 2020 and has a deep passion for elevating the category and reducing stigmas associated with the production / sales / marketing / service of alcohol-free and non-alcoholic adult beverages. Anderson holds an MBA in Sustainable Business, and is a 15-year beverage industry veteran with a commercial portfolio that includes national beer education roles with the Boston Beer Company as well as global hops sales management roles with Kalsec and NZ Hops Ltd. Outside of a love for training and education, Anderson has consulted for breweries, cannabis beverage producers, and commercial hop producers and brands. Anderson is also a Certified Cicerone®, Certified BJCP judge, and has completed over 140 hours of in-person beer sensory training with the esteemed Dr. Bill Simpson.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-charleston-presented-by-arryved-pos-december-4-6-2023-tickets-496439653367?aff=oddtdtcreator
Dino Day Fest: an epic celebration of National Dinosaur Day.
It can be easy to get in a routine of hosting the same ole' events. Trivia, {fill in the blank] market, paint nights. However, it is important that you continually innovate and test new concepts. Dino Day Fest is the brainchild of Forgotten Road Ales. In this session we will learn about its origins, the required planning, the partnerships that make it happen, the keys to execution, and metrics used to measure the success. Get excited for a conversation on how thinking outside the box can give you a competitive advantage.
This conversation features:
Ben Farrar - Forgotten Road Ales
Janée Farrar - Forgotten Road Ales
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-charleston-presented-by-arryved-pos-december-4-6-2023-tickets-496439653367?aff=oddtdtcreator
In our new "What's Going on in..." series. We will partner with State Guilds to spotlight their current successes, challenges, and trends. There is so much we can learn from one another and we hope these conversations can provide you with valuable insights applicable to your state.
First up: South Carolina.
This conversation features:
Campbell Mims (Executive Director, South Carolina Brewers Guild)
Pearce Fleming (President, South Carolina Brewers Guild; Commonhouse Aleworks)
Terry Horner (Vice President, South Carolina Brewers Guild; Liability Brewing Company
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-charleston-presented-by-arryved-pos-december-4-6-2023-tickets-496439653367?aff=oddtdtcreator
Several times a year, Rick Horton is asked to speak to local university students. The first time he spoke, he didn't quite know what to speak about. As he was asked back and became more comfortable, Rick learned that it was his story that inspired the students. He has been an entrepreneur his entire life and sharing this journey is important for Rick, and also valuable to future leaders. Join us for a conversation where Rick shares his story and discusses what it takes to be an entrepreneur.
Rick Horton is the founder and owner of The Outlaw Brewing Company. After spending most of his adult life in sales and marketing, he took on the adventure of building a brewery. He has been an entrepreneur since he was young and it all began with a paper route. He started with a 1 barrel system in his backyard and now manages a 10bbl brew house, AirBNBs on-site, a food truck, and a mobile canning business.
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-charleston-presented-by-arryved-pos-december-4-6-2023-tickets-496439653367?aff=oddtdtcreator&fbclid=IwAR1JlVJ_afZmQkdcgEt_yMvpXFHLY7YntuQjWfeoSHn-SWPqIWTTb8HGyUI
We live in a 30-second world, and with nearly 10000 breweries in operation, it can be challenging to stand out from the crowd. In this conversation, we will dive into the role photography can play in differentiating your brand, and ultimately leading to more guests in your taproom and more customers buying your product off the shelves. Following this session, you will walk way inspired to up your photo game and possess new, and quick to implement, strategies to see the value from investing in photography.
This conversation features:
Bryant Vander Weerd (Full Pour Media)
Mike Semenec (DSSOLVR)
Simon McConico (Vennture Brew Co)
Warren Bondi (Beer Marketeers)
Join us in-person for CBP Connects | Half workshop, half networking
Charleston, SC | December 4-6, 2023
Grab your spot now at https://cbpconnects-charleston.eventbrite.com/
If Facebook and Instagram disappeared tomorrow, would your entire marketing strategy go up in smoke? Social media is critical to any marketing plan nowadays but another avenue that should not be ignored is email marketing.
Think about it - you're in full control of that contact list and it's full of interested customers. It's no wonder email marketing boasts an impressive 40:1 average ROI.
This seminar will cover the "why's" and "how's" of email marketing. We'll have valuable tips for everyone, whether you're interested in getting started or looking for ways to grow your email list even more.
Bryant is the Founder and Creative Director of Full Pour Media, an award-winning creative agency focused exclusively on the craft beverage industry. They work with breweries and suppliers in every aspect of their marketing, from high-level strategy to branding to graphic design and daily social media management. Bryant has won three Emmy awards for his work and Full Pour has won 6 Craft Beer Marketing Awards for their work in marketing and video storytelling.You've Got Mail: Building Loyal Customers through Email
Our 2023 Employee Satisfaction Report shows that 40% of craft beer industry professionals do not believe they were properly trained for their role. However, 90% of respondents want to continue learning and growing at their brewery. In this session, we will speak with Sasha Zalob, a Board Certified Behavior Analyst, on how to improve staff performance and the importance of positive reinforcement. Sasha will share strategies on how to provide critical feedback, how to diagnose performance issues, and discuss the impact improving staff performance can have on your entire operation.
Sasha Desmarais Zalob is a Board Certified Behavior Analyst (BCBA) with over 15 years of experience in the field of Applied Behavior Analysis (ABA). He has worked with a wide variety of children and adults, specializing in the treatment of autism and other developmental disorders. Sasha also has gained experience in Organizational Behavior Management (OBM), the behavior analytic approach to improving employee performance within a business context.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097?aff=oddtdtcreator
Paul Verdu spent much of his early career at places like Constellation Beer, SABMiller, and Tenth and Blake Beer Co, the craft beer division of Molson Coors Beverage Company. Today, he serves as President of Wisconsin Brewing Company. We’re excited to chat with Paul about what he has learned over his career and the differences across all the organizations where he has spent time. Paul will discuss the importance of brand building, portfolio management, how to define success, quality and consistency, and the importance of focusing on your people.
Paul and his wife Lynn have three college aged children and live in Delafield, Wisconsin. At any given time you’ll find them enjoying lake life with family and friends, travelling, seeking out great new food finds, cooking, firing up the grill and smoker or supporting their favorite baseball, football, basketball or soccer teams.
Rated a near 10/10 by 2022 attendees and awarded Best Craft Beer Industry Event by the Craft Beer Marketing Awards, CBP Connects needs to be on your schedule for this June 19-21 in Milwaukee, WI.
To get you even more excited for our workshop, join us for a conversation with upcoming presenters to discuss the value of intimate industry events, the ROI of networking, and the skills for success they believe are most important in the current state of craft beer.
This conversation features:
Brian Winkeler (Robot House) Chris Overlay (Get Hoptimized) Maria Pearman (GHJ Advisors) Meg Ellis (Texas Craft Brewers Guild)
Join us in-person for CBP Connects | Half workshop, half networking Milwaukee, WI | June 19-21, 2023 Grab your spot now: https://CBPconnects-milwaukee.eventbrite.com
In his book, The Power of Strangers, Joe Keohane sets out on a journey to discover what happens when we bridge the distance between us and people we don’t know. He learns that while we’re wired to sometimes fear, distrust, and even hate strangers, people and societies that have learned to connect with strangers benefit immensely.
In this conversation, we will speak with Joe about the importance of strangers, relationships, and how you can build a community at your brewery.
Joe Keohane is the author of The Power of Strangers: The Benefits of Connecting in a Suspicious World--which was somehow called "possibly life-changing" by both Kirkus Reviews and bestselling author Kurt Andersen. He's also the coauthor of The Lemon, one of the most anticipated novels of 2023, which prompted Bob Odenkirk to comment, "I loved it." Keohane is a veteran journalist who has worked as an editor at Medium, Esquire, Entrepreneur, and Hemispheres. His writing—on everything from politics, to travel, to social science, business, and technology—has appeared in New York magazine, The Boston Globe, The New Yorker, Wired, Boston magazine, and The New Republic. He is currently at work adapting The Lemon for television, and lives in New York with his family.
Read the book: https://bookshop.org/p/books/the-power-of-strangers-the-benefits-of-connecting-in-a-suspicious-world-joe-keohane/14412974?ean=9781984855794
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
Kids in breweries? How have we never had a panel conversation on best practices to keep the children at bay?
Inspired by the below quote from a recent email I received, this session will discuss strategies to maintain a family-friendly and properly behaved environment.
"I'd love some ideas and advice on how to handle new age parents that want to free range their children while drinking in our taproom."
We will dive into strategies for success, lessons learned, and how to maximize the experience for everyone in your taproom.
This conversation features:
Abby Malcolm (Zambaldi Beer)
Casey LeFever (4 Noses Brewing)
Danny Sample (Siluria Brewing)
Jen Bock (Bock Family Brewing)
Jeremy Flounder Lees (Flounder Brewing)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
You don't want to miss CBP Connects Milwaukee presented by Arryved POS this June 19-21.
This is your opportunity to connect face-to-face with your fellow Craft Beer Professionals and leave with actionable strategies to see greater success.
This is a not to miss intimate experience that includes 12 sessions, 3 nightly receptions, a trade show, and more.
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
Based in Williamsburg, the Virginia Beer Company was started by two William and Mary alumni who wanted to create a force for good in the form of a brewery. Their company slogan is 'Beer - People - Purpose' and they actively work with dozens of nonprofits and support charities that are close to their team and communities. They recently finished a rebrand that was over a year in the making, and includes the addition of a new flagship beer. The rebrand comes not too long after officially expanding distribution to touch every part of the state of Virginia. They truly want to be known as Virginia's craft brewery.
In this session, we will be joined by co-founders Chris Smith and Robby Wiley to discuss their evolution, need for constant innovation, and future.
Chris and Robby met while attending The College of William & Mary in Williamsburg, Virginia. After several years of post-graduation corporate drudgery they took fate into their own hands by returning to their college roots and co-founding The Virginia Beer Company. Over the past seven years the brewery has become a mainstay across Virginia through steadfast dedication to their three core tenets: Beer • People • Purpose. Robby oversees sales and marketing efforts, taproom operations, and community partnerships, while Chris handles operations, finance and accounting, and export sales.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
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Small town doesn't have to mean small profits. In this conversation, we will be joined by representatives from small town breweries from across the country. From customer preferences to events to marketing, we will discuss strategies our guests have used to build relationships and grow their bottom line.
This conversation features:
Briana Doyle (Microbrasserie Cardinal)
Douglas Toth (Rendezvous Brewing)
Dylan Badger (Ausable Brewing Co)
Rick Horton (The Outlaw Brewing Company)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
In this talk, we will discuss the wide range of benefits for both breweries and brewers, when brewhouse staff creates video content for Youtube and other social media platforms. Creating video content for YouTube is a great way for brewers to connect with their customers, build their personal brand, and differentiate the company's brand from the competition. Launching this type of initiative does not require significant capital expenditure, and the rewards can be significant. I will explain the path I took in my content creation journey, and present the blueprint I used to grow my online presence.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
Join us for a conversation with Tyler Wille (CEO, Iron Heart Canning) to discuss the evolution of mobile canning over the last decade. We will speak with Tyler about his entrepreneurial journey, insight and knowledge, and look at what he predicts for the future of canning.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
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This presentation is about helping ‘craft owners/operators' accomplish two things, 1) creating a purchasing playbook for their business and 2) developing clear near-term actions they can take back to their brewery/distillery/etc. The discussion starts with outlining how organizations can use a few simple documents to create the necessary data to drive a procurement process. Specifically, starting to outline their current state of costs; what are they buying, from who, per unit cost, etc. (Free downloadable template to be provided)
With both a playbook and content/data established – Negotiating is the next topic. Many people are uncomfortable with negotiating. This presentation will touch on reframing this approach to working with your suppliers. Less on either, ‘us vs them’ or the ‘supplier friendship’ issue and more on approaching negotiation with transparency. Also, we’ll review a host of things that a small craft business can negotiate on besides just price.
Lastly, rounding out the purchasing playbook discussion is how to think of cost savings exercises as important as increasing sales. Now, more than ever, it’s critical for the craft industry to realize that the challenges of supply chain, inflation, and increased competition aren’t going away. But cost reduction measures can help organizations avoid the trap of working harder for less money. A purchasing playbook can be a great tool to help you do more in years to come without impacting your craft. We’ll share benchmark percentages for running a lean operation that creates a foundation to build on.
Who should attend? New craft owners, those thinking to start a business, or legacy craft experts - all could find a tip or two on how to create/update their playbook to address the challenges ahead for 2023.
My name is Dan Klasen and I’m the Founder and President of the Beer & Wine Federation (BWF). The BWF is a Group Purchasing Organization that provides procurement services to its craft members, focused heavily on cost savings measures.
Starting the BWF has combined my passion for meeting new small business owners, negotiation, and cost-saving programs. I have worked with every size organization in my career, from small family-run companies to fortune 500 businesses.
As I moved from a technology firm, to sales, to project management, to purchasing in a large manufacturing company – I was continually drawn to talking to people about what it would take to get the project done right and on budget. Specifically, how could I share best practices and improve the outcomes.
I recently completed my MBA with a focus on negotiation and finance. And when I’m not meeting new breweries and wineries to discuss purchasing strategies on running lean, I spend my weekends trying to convince my two little girls that Mario Kart (N64) is the best video game ever created.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
Is now the time to sell your brewery? What is a buyer going to be looking at when they evaluate your brewery for a potential purchase? In this panel discussion, we will be joined by some experts who can tell you about what makes a brewery attractive to a buyer, what you should be doing if you want to sell and how profitability and key drivers will determine what you will ultimately walk away with.
Panelists: Jason Sleeman (United Community Bank, Brewery Lender), David Lentz (Saucy Brew Works, Controller), Jeff Adam (Adam Noble Group, President)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
We can't wait to share beers and see you in-person in Nashville. We kickoff CBC Week with our Welcome Party on May 7 at Jackalope Brewing Company.
RSVP: https://craftbeerprofessionals.org/nashville-rsvp/
In this conversation, we will be joined by several of our event partners to discuss current industry challenges, strategies for success, general observations, and the importance of in-person events.
This conversation features:
Bryant Vander Weerd (Full Pour Media)
Lisa Noyes (Jackalope Brewing Company)
Loren Bendele (Arryved POS)
Pulkit K. Agrawal (Beer30 by The 5th Ingredient)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
[Stay up to date with CBP]
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At some point in time you, as a brewery owner, realize that whether it’s a few years or 10+ years away, you won’t be involved in the business forever.
Every day you think about how to set up your business for a successful exit that’s good for all stakeholders – employees, customers, other investors, and you.
One day you discover open-book management and its potential to grow your people and your business at the same time.
Because of that you begin implementing what is really a people operating system where your employees think, act, and feel like owners.
Because of that your business develops an ownership culture with increased trust and high employee engagement along with the positive financial impacts of consistent performance and profit growth.
Until finally your brewery is a business of business people and you can feel confident exiting when the time is right for you.
When companies want an ownership culture that includes trust and engagement along with positive financial impact, Larry helps them make it happen. He coaches them in building an Open-Book Management system. In reality, it’s a people operating system that leads to growth for both individuals and the business.
Prior to being a Great Game of Business Certified Coach®, Larry was a professional brewer for 23 years. He’s been a frequent speaker at the Craft Brewers Conference including a panel discussion of brewpubs using open-book management. He served on the Brewers Association Board of Directors from 2013-2021. During 6 of those years he was the Board Treasurer and chair of the BA Finance Committee. Beyond beer and business coaching you'll find him vying for ""Dog Dad of the Year"" and filling Chief Support Officer duties for his wife's professional speaking business.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
Too often we are presented with formulas for success and that if we only follow them that our businesses will be successful. That is not always the case as sometimes even small decisions can have a huge negative impact later on. This panel session is an examination of such decisions, unmet challenges, or other situations that have put some brewery owners in the position of closing operations. Join us for a frank discussion on making the decision to pull the plug and what comes after that.Panelists: Bob Sylvester (St. Somewhere), Dean Brundage (New Republic),Kelly Meyer (How Not to Start A Damn Brewery Podcast & Book)Moderator: William Teasley (Khonso Brewing)Join us in-person for CBP Connects | Half workshop, half networkingMilwaukee, WI | June 19-21, 2023Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
We can't wait to share beers and see you in-person in Nashville. We kickoff CBC Week with our Welcome Party on May 7 at Jackalope Brewing Company.
RSVP: https://craftbeerprofessionals.org/nashville-rsvp/
In this conversation, we will be joined by several of our event partners to discuss how to best plan for CBC, the importance of in-person events, and how to make it a success.
This conversation features:
Ara Jahn (Pro Brew Supply)
Bailey Spaulding (Jackalope Brewing Company)
Dan Hornbrook (MarketMyBrewery)
Kyle Rheiner (Craft Brewing Insurance)
Paal Ingebrigtsen (Plaato)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://www.eventbrite.com/e/cbp-connects-milwaukee-presented-by-arryved-pos-june-19-21-2023-tickets-420534529097
We're continuing to see consolidation in the craft beer industry, especially among independent breweries. Some people are looking to exit the industry, some are looking to break in. And, right now, it may be cheaper to buy a brewery than to start or build one. But there are some real dangers to consider when you're looking at a transaction. From financing to due diligence to closing the transaction - it's not as simple as you might think. Don't make a mistake that can tank the business. This presentation will walk through the overall process, from Letter of Intent to Closing, and highlight the risks you should consider or mitigate.
John Szymankiewicz is a licensed professional engineer, attorney, and a Managing Partner of Matheson & Associates. Since 2010, John has dedicated his practice to the craft beverage industry. John is a recognized expert in federal and North Carolina state alcohol beverage law and regularly helps alcohol producers and retailers as part of Beer Law Center, the alcohol practice area of Matheson & Associates. He is licensed to practice law in all North Carolina, Virginia, West Virginia, and Washington DC. John is admitted before several federal district courts as well as the Supreme Court of the United States.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbr...
Andrew Coplon joins us to answer some questions about the upcoming Craft Beer Professionals Connects Workshop in Milwaukee this June. Their event is very different from other conferences/expos, and we wanted to uncover what actually makes it so unique. Andrew answers a ton of questions and shares a little secret about the event that you won't find online.
This episode is also featured on the Get Hoptimized Podcast.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot here
It’s virtually impossible to scroll through your newsfeed without seeing a new headline about ChatGPT. Schools have banned the tool. Lawmakers are using it for speech writing. It’s passing law exams and writing code. Artificial Intelligence (AI) is having a moment due to its ability to answer questions as if you were talking to a human. But should brewery owners and managers be scared?Your business may be one of dozens or even hundreds of search results. So, what value would ChatGPT or other AI tools offer consumers in a similar search scenario? The answer seems to be a faster pathway to “Yes."" Imagine a complex question returning 10 results versus 1,063. Who wouldn’t welcome more personalized results delivered conversationally?We believe work done now to craft your unique brand story will position you for the eventuality that Artificial Intelligence will help new drinkers find your brewery:• Build authority using owned media• Build engagement via social channels• Build buzz through press and competitionsIt’s too early to predict where ChatGPT and other Artificial Intelligence tools will provide the most value. We can be sure, however, that Microsoft, Google and other A-list tech companies will continue exploring ways to integrate AI into their offerings: first for free and then in a monetized way for advertisers and subscribers. Presentation attendees have access to 10+ Complimentary Guides, with storytelling techniques to keep fans engaged and the proven tools to build momentum and capture new sales in this new environment.Market Your Craft is a virtual team of experts in storytelling your craft beer brand. We've worked with some of the most iconic brands in the beverage industry, including Sierra Nevada, BJ's Brewhouse, Jim Beam, Maker's Mark and others. Led by Scott Kolbe, industry veteran of 20 years, our goal is to help you become more discoverable in today's crowded market. We measure success by how quickly we provide your internal team with the tools needed to drive traffic, build engagement and capture sales. To learn more or to schedule an hour free of charge with one of our storytelling experts, visit marketyourcraft.com.Join us in-person for CBP Connects | Half workshop, half networkingMilwaukee, WI | June 19-21, 2023Grab your spot now at https://cbpconnects-milwaukee.eventbr...
In this conversation, we chat live with Blake about his experience since opening. We dive into what he's learned so far, what has surprised him, and what he's been able to apply from his background in sports to create out of the park taproom experiences. No baseball puns will be spared.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Small town doesn't have to mean small profits. In this conversation, we will be joined by representatives from small town breweries from across the country. From customer preferences to events to marketing, we will discuss strategies our guests have used to build relationships and grow their bottom line.
This conversation features:
Clay Hysell (Patch Brewing Company)
Kate Bogli (The Brewery at Maple View Farm)
Sean West (Forgottonia Brewing)
Tim Goers (G5 Brewing)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
As we gear up for our Spring Virtual Conference (April 3-5), we are excited to bring together 3 of our presenters for a conversation that will discuss current challenges and opportunities our industry is facing, changing consumer preferences, and even the role of ChatGPT in today's market. This conversation will discuss the changing landscape and also thoughts on closures.
This conversation features:
Aaron Gore (Bevana)
Fred Kaplan (Stony Hill Advisors)
Scott Kolbe (Market Your Craft)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
As we gear up for our Spring Virtual Conference (April 3-5), we are excited to bring together 3 of our presenters for a conversation that spans everything from energy drinks to education to efficiencies. Join us as we have a roundtable discussing the current state of craft beer.
This conversation features:
Charlie Cole (Great Revivalist Brew Lab)
Dan Klasen (Beer and Wine Federation)
Jon Childress (BarTrack)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Geary Brewing Co., the oldest in Maine, in was founded in 1983. Forty years later they are still innovating under the leadership of Alan and Robin Lapoint. The Lapoints launched the non-alcoholic 1820 Brewing Co. to bring their time honored brewing capabilities and quality to this special market sector to offer craft beer drinkers new options to support their modern lifestyle choices. Today, we will learn about the Lapoint's history, why they started an NA brand, and how the desire to do good has fueled their success.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
In this session, we are joined by Roger Beaudoin, CEO of Restaurant Rockstars, for a conversation on what taprooms can learn from our restaurant industry counterparts. We will discuss logistics to consider when opening your taproom, finances, and staff training tips. Roger will also offer thoughts on big picture marketing, efficiencies, and how to find lucrative profit centers. Tune into this entertaining and engaging session as Roger shares his insight on creating a profitable food menu, customer affinity, and showmanship. There's even mentions of garlic knots and lottery tickets.
There is so much we can learn from other industries, and Roger will offer his insight on how you can see greater success.
Learn more: https://restaurantrockstars.com/joinacademy/
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Chocolate has long been viewed as a childhood treat or a pick-me-up on a bad day rather than an agriculturally-rooted, craft-driven product displaying variety and nuance. A new wave of craft chocolate makers are doing for the chocolate world what craft brewers have done for American beer. And the really good news? Beer and chocolate pair great together. In this presentation, beer writer and Bean to Barstool creator and host David Nilsen will share everything you need to start a beer and chocolate pairing program at your brewery.
David will discuss how the flavors of beer and chocolate can pair together and walk through the logistical and technical details of setting up both stand-alone pairing events and an ongoing retail pairing program. Along the way, he'll discuss the partnership opportunities with bean to bar and other craft chocolate makers, and how these can be utilizing in marketing and parlayed into other forms of collaboration.
David Nilsen is a beer writer living near Dayton, Ohio. He is an Advanced Cicerone and an award-winning member of the North American Guild of Beer Writers, as well as a member of the National Book Critics Circle. In 2020, he created Bean to Barstool, a podcast and blog celebrating the intersections of craft beer and craft chocolate. He leads beer and chocolate pairings at breweries and bars, and in 2021 published the Pairing Beer & Chocolate zine, the only printed guide to pairing beer and chocolate, and the zine was included in Forbes' year-end list of the best beer and booze books of 2022.
Learn more about David and Bean to Barstool: https://www.beantobarstool.com/
Order from Bar & Cocoa: tinyurl.com/ypvb3yn3
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
A strong public relations campaign can help build your brewery’s brand, keep customers walking through the door and coming back for more. With the media landscape ever evolving, getting exposure requires a nuanced balance of persistence and sustained outreach. From earned to owned to social media, how can your brand benefit from PR and what are the successful strategies the can help amplify your business? Abby will provide tangible takeaways for breweries to ramp up their media efforts and start making headlines.
Abby Cohen is an Executive Vice President at Rosen Group. For nearly a decade, she handled media relations for the Brewers Association, promoting its members, events, data, legislative initiatives and more. She currently works with breweries, as well as beverage and restaurant technology companies, to promote their brands, businesses and products. Rosen Group is a full-service public relations firm headquartered in New York City focused on media awareness and thought leadership with extensive experience in the beverage, epicurean, and cannabis industries., as well as industry associations, policy-driven media outlets, and sustainability-focused issues.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Inspired by a recent CBP thread, this session will discuss how to not only set guest expectations, but to go above and beyond. We will dive into staff training, customer interactions, and strategies you can implement to create the most memorable and profitable experience.
This conversation features:
Casey LeFever (4 Noses Brewing)
Erica Baca (Coal Mine Ave Brewing Company)
Jim Christian (Savannah River Brewing Company)
Nick Rainey (Triptych Brewing)
Tiare Austin (Walking Stick Brewing)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
When was the last time you reviewed and updated your craft brewery’s employee handbook? Does your craft brewery even have an employee handbook? If you have even one employee, your business is large enough to need an employee handbook. It the key document that outlines expectations for employees and management.
While you may be tempted to search for a handbook template on the internet, this will likely provide a foundation that is outdated, illegal, or fails to comply with the laws of your specific state. Moreover, an off-the-shelf solution misses a key communication opportunity with your new and existing employees.
You need to craft a customized handbook that documents the guidelines and expectations between your organization and your employees. If you do not pay careful attention to your handbook’s contents, you might violate the law, alienate employees, and invite lawsuits.
In this informative webinar, you will learn about all the key policies that should be included in your brewery or taproom’s employee handbook, and how to avoid the biggest mistakes that employers keep making in handbook drafting.
Investing in a quality (and legally compliant) employee handbook is one of the best investments you can make in your employees.
Start A Brewery is a collaboration amongst a fun group of craft beer industry veterans who are often invited to speak at beer business / brewing education programs. Each has offered to share their knowledge and experience to support the craft beer community as a whole by helping fledgling breweries in planning.
Conceived and coordinated by Candace L. Moon, The Craft Beer Attorney, and Laura Lodge of Customized Craft Beer Programs, StartABrewery.com is provided as a free educational resource for those dreaming of opening a brewery, those who are taking steps to make their dream a reality, and those who are opening their brewery doors and living it.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Join us for a lively, interactive discussion on how to use communication tools and methods to your advantage to bring people together to get work done. How much of your time has been wasted in meetings for the sake of meetings with minimal results and greater chaos? Is your email inbox overflowing with endless threads of tangled “reply alls” and forwards? In today’s virtual, fast-paced business world, there are endless ways to communicate. How you select which ones and when you apply them effectively across different teams and scenarios is essential. This session will inspire you with practical, inclusive ways to improve the effectiveness of your internal communication and may serve as a mental health check-up for your entire company.
Dana Kaluzny (she/her) wants people to enjoy coming together for beer and work that matters. She the Co-Founder and Co-Owner of Endswell Beer and provides business consulting for anyone running a business with someone they care about. After 15 years of experience working in for-profit and not-for-profit, founding two small businesses (including a brewery with her partner in life and love), all while raising two boys, she knows how to juggle personal and professional. She supports businesses with a founder-first approach focused on the two areas that make or break both relationships and businesses - systems and communication. She is a founding partner of the Safe Bars P.A.C.T. Initiative.
With over 2 decades of experience in the food and beverage industry, Julie Rhodes is an authority on beverage sales, digital marketing, leadership, and distributor partnership management. She is the owner of Not Your Hobby Marketing Solutions, an educational services, and strategic business consulting company built specifically for growing craft beverage brands, where she teaches small to medium-sized beverage alcohol companies how to work smarter, not harder, in order to achieve long term growth. In addition to being an educator and strategic advisor, she is also a business writer, public speaker, is Cicerone Certified, a national committee chair and local chapter leader within Pink Boots Society, and a mentor for the Brewers Association and on the BA DEI Marketing & Communications Subcommittee, the North American Guild of Beer Writers, the American Cider Association, Women of the Vine & Spirits and multiple state brewery guilds. When not working, you can find her spending time with her husband and two boys in the Rocky Mountains of Colorado or on the couch watching sci-fi movies.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
This conversation is a behind the scenes look at the Taproom Success Membership. The Taproom Success community is dedicated to providing you with the tools for greater taproom success. You can learn more here.
Dylan Mazurkiewicz has been at Lakefront for 10+ years, and has held many roles - from Gift Shop and Tour Guide work, to creating our Tour Manager position, and now onto On-site Business Development. Currently, he is responsible for the guest experience in the Beer Hall including the restaurant and the tour operation, overseeing 50+ employees. He has helped create many successful recurring events here including our Keg Stand Up comedy showcase and their popular Drag Queen Bingo event. In this conversation, we will learn about Lakefront's 35 year history, the importance of brewery tours, the recipe for their success, and discuss best practices for launching tours at your brewery.
We will be hosting a June 20 reception at Lakefront Brewery as past of CBP Connects Milwaukee. You don't want to miss this experience!
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
The taproom! The epicenter of your brand. We’re excited to have a conversation today on how you can make the most of your guests’ time at your brewery. We hope that you leave with greater strategies for success and inspiration to further maximize your brewery’s taproom experience. After all, it’s not just about making great beer, but also putting out world class hospitality.
We'll be joined by:
Andrew Burman, Other Half Brewing
Mike Corneille, Pryes Brewing
Tim McLaughlin, GoTab
Tony Ren, Maui Brewing
We’ll Discuss:
Lines - How lines impact the guest experience in your tap room and ultimately, your bottom line.
Labor - How to use trend data to predict labor needs and adapt to unexpected peaks
Food - Key trends to take advantage of to drive higher beer sales.
Technology - What are the most important technologies a brewery needs to consider implementing and what percent of their budget should they plan to invest?
Payments - How to provide options that will drive higher check averages and guest satisfaction.
GoTab, Inc. is a leading restaurant commerce platform that helps more than 1,000 large- and mid-sized restaurants, breweries, bars, hotels and other venues run lean, profitable operations while making guests even more satisfied.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Contract brewing! Do you have extra capacity? Are you looking for a production partner to help keep up? In this conversation, we will be joined by a panel of experts to discuss the operational, financial, and legal aspects of whether contract brewing makes sense for your business. We will dive into what makes a good partner, setting clear expectations, and how you can see greater success through contract brewing.
This conversation features:
Bob Grigsby (Big Kettle Brewing)
Jason Sleeman (United Community Bank | Craft Beverage Lending)
John Szymankiewicz (Beer Law Center)
Trey Sinclar (Dry County Brewing Company)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
In this webinar, Pulkit K. Agrawal (Founder & CEO of Beer30 by The 5th Ingredient) and Steve "Hendo" Henderson (Founder of Rockstar Brewer) dive into 5 actionable ways brewers can use their data to #BrewMore and #BrewBetter.
The topics include:
Using Brew Sheets in Beer30 to dial in deviations and quality based on text alerts and tolerances.
- Diving into weekly KPIs with Brew-Filter-Pack Metrics for your team
- Looking at tank charts on a daily basis to understand hop creep or diastaticus issues (with a bonus round of yeast genealogy and QC control checks!)
- Comparing the gravity and pH of multiple batches of the same brand name, to ensure consistent quality
- Diving in on how to use data to be ready in case there is a product recall from an ingredient supplier (with a bonus round of sales traceability, COGS, and actual $ for a claim)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
One way to sell more out of your taproom is to invest in more taps or stock more branded gear to offer consumers. But that version of “selling more” requires cash up front and doesn’t necessarily guarantee payback quickly. Instead, you may be looking for a way to increase sales that doesn’t require you to spend capital first! In this session, we’ll walk thru strategies and plans that can equip your staff members with knowledge and low-to-no-cost tools required to increase sales.
It's no surprise that consumers hold brewery taprooms to higher standards when it comes to service and product knowledge than the local craft beer bar. And now add that during inflationary times, customers who are willing to pay more for your experience, expect more from it as well. Is your staff ready to meet these expectations? How are you coaching them up? What tools do they have to help them be successful?
During this session, we will wrestle with tough questions like these that successful taprooms are willing to conquer. You will leave this presentation with a better understanding of what your customers expect, tools for staff members, and a plan to implement some simple strategies that can increase your taproom revenue.
Download the Real Taproom Staff Selling Tips Guide
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Your point of sale system is the backbone of your taproom. From the guest experience to your team and taproom's unique needs, it is important to find the right POS that helps maximize your success. In this session, we will discuss reporting/analysis, fees/pricing, selling tools, integrations, service/support, and a process to make selecting the POS more efficient.
Whether you are soon to be opening your doors or looking for a more effective POS solution, Kary is excited to outline criteria to consider.
Kary Shumway is the founder of Craft Brewery Financial Training.com which offers online resources for beer industry professionals. He has worked in the beer industry for more than 20 years as a certified public accountant and a chief financial officer for a beer distributor. He currently serves as CFO for Wormtown Brewery in Worcester, Massachusetts. Craft Brewery Financial Training publishes a free weekly beer industry finance newsletter, offers online training courses on topics such as cash flow planning, financial forecasting, and brewery metrics.
You can follow Kary at https://craftbreweryfinance.com/
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023 Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
How is your brewery paying out credit card tips? It's a question we hear all the time, and it's a real conundrum. Paying out tips on a daily basis keeps your people happy. But between cash shortages, labor costs and theft and safety risks, daily cash tip-outs are becoming unworkable. Join Kickfin for a webinar to learn how breweries like yours are bringing their tip programs into the 21st century — and get actionable takeaways for recreating a tip-out process that works for everyone.
Brian Hassan is the co-founder and co-CEO of Kickfin, the leading gratuity management platform. Hospitality teams across the country use Kickfin to send real-time, cashless tip payouts directly to their employees' bank of choice. With Kickfin, employers can establish fully compliant tipping programs that improve hiring efforts, reduce the risk of theft and human error, and provide 100% cash flow visibility — all while fostering the financial wellbeing of their workforce.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Beer and cheese...a perfect match, and opportunity to create unique events in your taproom. We are excited to welcome Cara Warren (Isigny USA / Cheese Professor/ Cutting the Curd Podcast) and Adam Levy (Alcohol Professor/Cheese Professor/New York International Beer Competition) for a conversation on how to establish a cheese program at your brewery. In this session we will discuss types of cheeses, how to source them, how much to order, and proper care. You will leave this session with a gameplan on how to make cheese an added part of your taproom experience.
Learn more: https://www.cheeseprofessor.com/
Enter the New York International Beer Competition: https://nyibeercompetition.com/
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Craft beer is all about innovation and more breweries are diversifying their product lineup to reach more potential customers. In past panels we have featured breweries also operating as coffee shops and soon will be discussing breweries also producing wine. In this session, we will learn from several Craft Beer Professionals who have ventured into the world of distilling. We will dive into why our panelists chose this model, strategies for success, lessons they've learned, and items for you to consider if looking into a similar concept.
Panelists:
Brendan Moylan (Moylan’s Brewing Co/Moylan’s Distilling Co./Stillwater Spirits)
Dave Sheets (SixtyFour West Consulting)
Denise Jones (Fermentis)
George Kastendike (Three Notch'd Brewing Company)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Over this panel, we will be discussing the upwards trend in fruit in beer and seltzers, especially with RTDs on the rise. We will also be looking at how we can achieve what is popular in our respective markets, how we each go about making fruited styles, and techniques used to blend the correct flavor profiles.
Panelists:
Aaron Butzen (Monday Night Brewing)
Garrett Hickey (Streetside Brewing)
Sam Green (Untitled Art)
Zach Fogle (Abjuration Brewing)
Moderator: Spencer Moore (Aseptic Fruit Purees ambassador/Lock 27 Brewing)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Over the last several years, “social media marketing” has become synonymous with “digital marketing,” but should that be the case moving into 2023? If not, then what else is there? Are we witnessing the fall of Facebook/Instagram? What does craft beer marketing look like when social media doesn’t take up so much of the digital marketing mix?
We’ve put together a panel of forward-thinking marketing folks and innovative brewery leaders to try and answer questions about what the future holds for craft beer marketing.
Panelists:
Greg Lane (BeerTrippr)
Jackie Martuscello (WestFax Brewing)
Jackson Boyer (Buddy)
Kelly Hieronymus (West Sixth Brewing)
Michael Varda (Craft Beer Advisory Services)
Moderator: Chris Overlay (Get Hoptimized)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Beer gardens, sport leagues, bed and brews, OH MY!
Join the team at Harvest Hosts as well as a great line up of breweries who are doing much more than brewing awesome beer! Hear from Pals Brewing Co., R & R Brewing, and Wiedemann's Fine Beer about the exceptional experiences offered at their breweries. Each will share ideas on how to grow your brand organically through in person experiences and overnight stays.
Panelists:
Betsy and Jon Newberry (Wiedemann's Fine Beer)
Paul Oettinger (Pals Brewing Company)
Ryan Bevell (R&R Brewing)
Wes Clark (Harvest Hosts)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
The craft beer industry has rapidly transitioned into being the craft BEVERAGE industry. Once dogmatic in its commitment to beer alone, nearly half of the country's breweries now produce some alternative category in-house. However, with extension of offerings comes challenges of execution and development. From product manufacturing considerations to brand hierarchy to marketing and sales execution, the most important part of any successful new category is in the planning.
On this panel, experts in brand development, portfolio management, and alternative beverages will share their experience and expertise on what to keep in mind, and what to avoid, when making the decision for your business as to whether or not moving beyond just beer is right for you.
Panelists:
Brian Winkeler (Robot House)
David Thornton (Carolina Bauernhaus)
Townes Mozer (Lenny Boy Brewing Company)
Moderator: Aaron Gore (Bevana)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
CBP Stories showcase individual members who have an inspiring story to tell.
Spencer Moore is currently the Production Manager for Lock 27 Brewing in Dayton, Ohio. in 2015, when his wife was stationed in the United Kingdom, he found himself on a food tour at a brewery in which he spontaneously asked for a job. He then began his brewing career at Calverley’s Brewery in Cambridge, UK, a very traditional cask brewery.
He moved back to the states in 2018 where he spent time learning new brewing techniques at Line Creek Brewing in Peachtree City, GA. He began doing cellar work, learning packaging, and growing his skill set that ultimately led him to be their Head Brewer.
He is also an Ambassador for Aseptic Fruit Purees, enjoys running on trails, and drinks way too much coffee.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
As industry members, we often find ourselves becoming members of organizations that create opportunities for us to advance our careers through networking, education, or experiential opportunities. Though some of these organizations may be run solely by paid employees, often time they are spearheaded by a group of super volunteers who donate their time and passion outside of their day jobs. So how do you go from just being a part of an organization to an integral member who is dedicated to being in the room when decisions are made that can impact hundreds, even thousands of individuals?
Join Pink Boots Society as we have a conversation that will explore the transition from being a member to a leader within an organization and strategies for balancing work life with volunteerism and advocacy. Our panelists will feature members who have been career volunteers with Pink Boots Society for many years. We will learn what drove them to a path of service, how they manage their day jobs on top of the demands of volunteer positions, as well as the ups and downs that come along with the roles.
Panelists:
Angi Thomas (Being Black in Craft)
Ashlie Randolph (Lifting Lucy)
Blanca Quintero (Highland Park Brewery)
Jen Jordan (Laughing Monk Brewing)
Pam Catoe (CraftBeerAustin.com)
Moderator: Georgina Solis (Walking Stick Brewing Company)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
In this conversation, we are joined by the Craft Beer Marketing Awards team and representatives from breweries across the country that are knocking it out the park with the marketing. From stellar can designs to sustainable merch to the most entertaining TikTok videos, our panel will share the marketing strategies they've proven over the past year that have generated returns. We hope this conversations inspires you to get your creative juices flowing.
This conversation feature:
Barry Elwonger (Allocated Media)
Erik Leach (New Realm Brewing)
Jim McCune (Craft Beer Marketing Awards)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
The old rules of selling craft beer and cider in the Off Premise marketplace don’t apply anymore. On Premise shutdowns in 2020, consumer pantry loading, changing purchasing habits of consumers, new brands entering the market, and daunting efforts to get brands approved in chain outlets have all led to huge challenges for craft brands that have caused them rethink their sales strategies for this market segment. Join us for a live panel discussion about how to succeed in the Off Premise marketplace in 2023.
Panelists:
Anna Nadasdy - Director of Customer Experience at Fintech
Chalsie Rivet - Beer Buyer for Harris Teeter, North Carolina
Chelsea Troost - Spirits Buyer (and former beer buyer) for Total Beverage in Colorado
Gwen Moreland - Area Sales Manager, Off Premise for Coors Distributing Company
Laura Lodge - StartABrewery.com, Distribution Insight
Stephanie Meyer - National Accounts Sales Manager for Independence Brewing - Austin, TX
Moderator: Julie Rhodes (Not Your Hobby Marketing Solutions)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
As we start the New Year, we are excited to welcome Kary Shumway (Craft Brewery Financial Training.com) to discuss how to make your resolutions stick. Kary will discuss goal setting basics, strategies to stay organized, and how to make your goals stick. He will even share a few book recommendations to help you along the way.
Join us for a conversation to get 2023 started on the right foot.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Brewers spend a lot of time and energy in crafting the perfect beer, from the best ingredients to the latest beer styles. With this in mind, beer quality is of utmost importance, and a quality control program is paramount to creating great beer every time. Whether you are a just beginning or want to learn more about best practices, we can help you develop the beer quality control program that works for you.
Devin Tani received a B.S. degree in chemistry from the University of California, Irvine, as well as a Professional Certificate in Brewing from the University of California, San Diego Extension. Devin has had various roles at White Labs previously working in both the R&D and Analytical Lab, now becoming the Education & Marketing Engagement Coordinator. He now hopes to spread his scientific knowledge to others. Devin loves teaching about the nuances and scientific importance of fermentation.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
What are the best practices, ideas, and tactics that will help your draft system be as efficient as possible? Our talented panelists will provide insights and easy action steps to increase your keg efficiencies, manage inventory, and understand what has been a challenge for the industry for years...BEER LOSS!
Panelists:
Austin John (Apocalypse Ale Works)
Ian Purcell (BarTrack)
Ruark Joos (RJ) (Golden Road Brewing Company)
Moderator: Jon Childress (BarTrack)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Operating one business is tough, but what sparks the desire to not only open a brewery, but also operate a winery. We will dive into why our panelists chose this model, strategies for success, lessons they've learned, and items for you to consider if looking into a similar concept.
This conversation features:
Barbara Evers (Everleigh Vineyards & Brewing Company: Winery, Brewery)
Clay Keel (Keel Farms; Farm, Winery, Cidery, Brewery)
Tamara Kosoris (Mandatory Fun Beer Works + The Viking Alchemist; Meadery, Brewery)
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
Join a panel with Pulkit K. Agrawal (Beer30 by The 5th Ingredient), Chris Farmand (Small Batch Standard), and Kary Shumway (Craft Brewery Financial Training.com) on a topic dedicated to “Understanding Brewing Economics for Production Profitability".
The topics covered will include helping owners and CFOs understand:
- Their brewery’s COGS with a breakdown of materials, labor, and losses
- Process changes to improve efficiency for greater yields and decreased costs
- Different methodologies of accounting sync between brewery management systems and your accounting platform - only syncing over AP / AR for a simplified accounting workflow, or syncing over the full general ledger in your chart of accounts for a fully automated accounting process, and
- Ways to use brewery data management systems to help increase your bottom line.
Panelists:
Pulkit K. Agrawal (Founder & CEO of Beer30 by The 5th Ingredient)
Chris Farmand (Founder, Small Batch Standard)
Kary Shumway (Founder, Craft Brewery Financial Training.com)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
It is our goal to not only have conversations on how we can brew better beer, but how we can also be better people. Join us for a conversation discussing strategies on how brewery management and ownership can best provide support to their teams, as well as hear firsthand from staff who need to be supported. The goal here? To create safer, more welcoming, more supportive, and successful workplaces.
Panelists:
LaShanda Poteat (Little Brother Brewing Barrel and Bottle)
Lois Sunodi (Ebb & Flow Fermentations)
Melissa Walter (Love City Brewing)
Nicki Werner (Jefferson Beer Supply)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Thank you to Beer30 by The 5th Ingredient and Harvest Hosts for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
NA craft beer has become an important sector of the craft beverage industry, but with some brewery hesitation. We will discuss why Dry January can actually benefit your brewery, and how you can appeal to those observing as well as those who may chose NA options year round. We will have a few of our industry friends with us discussing how you can plan for what is traditionally seen as a slower time in the market, how your taproom, sales channels, and events can all benefit from Dry January through NA offerings.
Our technology started on a laboratory benchtop when Ben Jordan, CEO, began a quest to prove that non-alcoholic (NA) beer can provide the same pleasurable drinking experience found in craft breweries. ABV Technology was formed and the team began researching the NA market and soon found that demand for great tasting NA beer far outweighed supply. A visit to the Craft Brewer's Conference in April 2017 uncovered a lack of equipment focused on the craft brewing industry. At that point, the decision was made to move forward and bring to market a technological solution worthy of the craft industry. Years of research, testing, drinking and more have led us to being pioneers in the craft NA market, and we look forward to sharing everything we've learned with you!
Panelists:
Ashley Hauf (ABV Technology)
Ben Haugen (Head Brewer at Lupulin Brewing
Ben Jordan (ABV Technology)
Liz Foster (Beer Buyer at Dabbler Depot)
Erik Eidem (Dry January Craft Beer Observer)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
You’re an owner and your brewery business is always top of mind. Ask yourself: What would my business be like if my employees had an ownership mindset? What if they thought about the business like me? If they did, there’s a high likelihood the business would perform better and be more profitable. You’d have lower turnover and longer-term employees. They’d even be more involved. So, do you have to give employees actual ownership of the brewery to get an ownership mindset? You or other investors are not ready to give up your ownership – can you still create an ownership culture? What will help employees truly think like owners?
To help you understand the basics of an ownership culture we’ll discuss the 14 Rules of Ownership and what they mean for you and your employees. Plus, you’ll learn the 3 transformational components to building an ownership culture: thinking like an owner through education, acting like an owner through enhanced involvement, and feeling like an owner through a stake in the outcome. With an ownership culture your brewery business will experience increased trust, higher involvement, and consistent performance and profit. In essence it becomes a competitive advantage. Come learn the answers to the above questions and learn if you want to add an element of ownership to your culture.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Skydance Brewing Co opened their downtown Oklahoma City brewery and taproom in fall 2021 with a lot of local buzz as a Native-owned craft brewery, but owner Jake Keyes felt his full story was not yet being told in their brand and sought to elevate the packaging of their core beers for stronger shelf appeal as they grew distribution.
Join us for a conversation with Jake and Brian Winkeler, founder of branding agency Robot House as they discuss the process behind their collaboration to build the “This is Native.” campaign and ensure Jake’s vision for Native empowerment fully resonates in the Skydance brand story.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
There are only 2 types of breweries:
1) Those who have had quality issues
2) Those who have had quality issues but didn't know it
We all try to prevent quality issues, however, it happens to us all.
What is commonly overlooked, what do I do when I have a quality problem? How do I control the damage? What should I do with the beer? What do I do next?
Escarpment cofounder Nate Ferguson has been working in the beer industry for nearly a decade, mainly focusing on microbiological Quality Control and Quality Assurance which is what he teaches at Niagara College for the Brewmaster Program. Nate is our creative and technical wizard and always finds ways to solve challenging technical problems in-house and for clients.
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
After a year's worth of analyzing customer reviews, CBAS has bucketed six distinct craft beer consumer personas. This presentation will dive into what matters to each persona - ranging from things like service speed to parking availability. After a deep dive on the different types of consumers, we'll explore the audience at different types of taprooms. We know the experiences at a nanobrewery will be different than a regional, but this presentation will help breweries understand who is going where. Above all, we'll learn about what motivates return visits no matter what type of taproom you operate!
Learn more: https://craftbeeradvisoryservices.com/research-membership/
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Beer styles are a bit polarizing. They are sometimes viewed as rules brewers ought to follow or information reserved for the elite. In this presentation, Jeremy and Julia will share that styles are meant to serve, not separate, and that everyone should develop their own sense of beer style.
Once upon a time Jeremy Storton didn’t know the difference between an ESB and an IPA. Now he’s an Advanced Cicerone®, IBD certified brewer, BJCP judge, beer educator, freelance mixed-media content producer, and an award-winning beer writer and host of the Good Beer Matters Podcast. He recently moved back to the Northwest to thoroughly research post outdoor activity beer pairings.
Julia Herz is executive director of the American Homebrewers Association® (AHA)—the nation’s largest hobbyist not for profit organization for homebrewers and fermented beverages.
Learn more about Sense of Beer Style.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Craft beer is all about relationships, with your guests, with your neighbors, with your brewing community, and with your suppliers. However, we do often talk about the value of building a relationship with your local government. In this conversation, we will discuss the value of engaging with your local government, strategies for mutual success, and how it can ultimately help solidify your brewery's position as leader in your area.
This conversation features:
Andrea Arnold - Nashville Convention & Visitors Corp
Leah Rainis - 12 Bones Brewing/former Asheville Brewers Alliance
Lucious Wilson - Wedge Brewing Company
Meg McKenna - Visit Milwaukee
Seth Morgan - Denton County Brewing Company
Tranice Watts - Lifting Lucy/Patuxent Brewing
Join us in-person for CBP Connects | Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now at https://cbpconnects-milwaukee.eventbrite.com/
There’s a huge difference between good service and a good guest experience. It’s challenging enough to ensure your guests are greeted in a timely manner, their orders taken quickly, drinks never run dry, and their bill received and closed on time. These service steps are absolutely critical, but do very little to combat a negative first impression. Standards for service are increasing at a rapid pace as patience of our guests wanes, so is it time to pivot our focus away from basic tasks and focus more heavily on our presence with guests? In this session we will cover:
- QR Code Ordering - Pros & Cons for the Brewery
- Credit Card PCI Compliance (Chip vs Swipe)
- "Keeping the Human Touch" using technology for a better guest experience
- Kitchen & Pop-Up Order Efficiency through KDS
- SMS Texting in Guest Ordering
- Comprehensive Guest-Facing Beer Menus
- Using Order Variants to Reduce Beer Excise Tax
This conversation features: Brent Hernandez (Redlight Redlight Craft Beer Bar), Doug Cleary (GoTab), Patricia Mejia (GoTab), Rick Malthaner (GoTab)
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
You and your employees' social, mental and physical wellbeing matter. The craft beer industry is in a time of reckoning with an all-time record of people leaving their jobs, and employers struggling to fill vacant roles. 1 in 5 employees left a job at some point in their career because of its toxic organizational culture. By one estimate, employee turnover triggered by a toxic culture cost U.S. employers nearly $50 billion per year pre-pandemic.
What makes a brewery’s culture toxic is often the elevated levels of stress, burnout, mental health issues and pain experienced at work or as a result of their work. While these types of experiences are often common, they are not talked about by and among peers in craft beer. The consequences of the endured pain and silence lead to disengagement in many forms. Two leaders in craft beer share their honest stories of quitting ~~-~~ leaving toxic behaviours, routines, and craft brewery cultures and finding their way to a balanced way of life working inside and living outside of craft beer. Where their identities are more than what they drink or the brewery they work for.
Dana Kaluzny (she/her) is a Facilitator, bringing people together for projects that matter and the Co-Owner and Founder of Endswell Beer, a small-batch brewery for people who love beer with people in Collingwood, Ontario, Canada.
Tom Halaska has almost 30 years of Food & Beverage experience, and community has always been at the heart of his programming. Currently the National Sales Director for Ritual Zero Proof Spirits, Tom’s focus is now on helping bar and restaurant owners to create a more inclusive beverage program for the modern drinker. Prior to his current role, as Global Brand Manager, Tom not only lifted WellBeing Brewing Company to the top of the Craft NA Beer category, but also helped create the national category itself.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Brewers pose unique challenges when it comes to carbon dioxide in the workplace. While CO2 is a necessary product in the brewery process, exposure to high concentrations can be life-threatening.
While normal CO2 concentrations tend to be around 400-800ppm, the case of CO2 off-gassing or a CO2 leak can quickly reach 50,000ppm (5% CO2 by volume). This is above the Occupational Health and Safety Administration (OSHA) evacuation threshold of 30,000ppm or 3% CO2 by volume.
As an expert on Carbon Dioxide and Safety, CO2Meter provides the 5 best safety tips to protect against CO2 leaks for yourself, your employees, or your brewery.
Josh Pringle is the Vice President of Business Development and Operations for CO2Meter, Inc. CO2Meter designs and manufactures gas detection, monitoring, and analytical devices. Josh is recognized internationally as an expert in CO2 monitoring and carbon dioxide gas. He presents more than two dozen times per year on the science of CO2, codes and regulations, and monitoring to a variety of industry experts and organizations wanting to upskill and educate.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Join this panel discussion with Pneumatic Scale Angelus, ABS Commercial, and MacKinnon Brothers Brewing for a conversation on “From Grain to Package.”
PSA’s Mike Davis and Elden Rowland join Alex Smith, Lead Brewery Consultant with ABS/Raleigh Brewing and Dan MacKinnon, Co-Owner and Brew Master of MacKinnon Brothers Brewing to talk about the journey from a passion for brewing beer to building a successful brewing business to packaging the final product to get it to the consumers who enjoy the fruits of that labor.
Huge thanks to both ABS Commercial and Pneumatic Scale Angelus for their support to CBP.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
When you think about the ultimate tap room, assuming excellent beer, where does your mind go? To beer draft lines and glassware? To the comfort of the tables and chairs? To great service or ambiance?
Whether you’re just opening your tap room or looking to give your existing tap room a boost, our panelists from Start A Brewery will bring you actionable steps based on their years in the industry. Magic? Well, more inspiration and insight plus a little bit of planning.
Join us as we talk shop – your shop – and look at tap rooms with a slightly different perspective.
Your panel:
Dustin Hauck, Principal at Hauck Architecture
Misty Gordon, Multimedia Graphic Design Artist for Misty Gordon Creative
Nancy Trigg, President and CPO of Arryved
Ren Navarro, Owner/Operator at Beer. Diversity
Ben Weston, Head Honcho at Hoptown Handles
Andrew Coplon, Founder of Craft Beer Professionals/Secret Hopper
Laura Lodge, Co-Host/Moderator: Co-Founder of Start A Brewery, Owner/Strategic Advisor at Customized Craft Beer Programs, Author of Distribution Insight for the Craft Brewer, and President/Executive Director for the Big Beers Educational Foundation.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
It’s been almost two years since our eyes were opened to some of the toxic behaviors common in brewing culture. While awareness was the first step in building a new culture, we still have work to do to take care of one another and heal. Fortunately, you (the people who work in the industry) are primely positioned to make that happen!
Safe Bars will guide you in this interactive experience to illustrate why we still need to invest in safer spaces to bring about much-needed change, and equip you with tools to take action. In this workshop we’ll build the ideal taproom culture. The reckoning has us all talking about the changes we need to make to ensure that all people who celebrate with us feel seen, respected, and protected. We will build that environment and experience how it feels so you can recreate it in your establishment.
Amie Ward, Executive Director, Safe Bars
Alana Koenig-Busey (she/her) is the JEDI Project Coordinator at Crafted For All, a professional development platform that fosters inclusive, equitable, and just spaces and experiences in the craft beverage sector. She also works as the Diversity, Equity and Inclusion (DEI) Project Coordinator at the Brewers Association (BA), directing the BA Mentorship and DEI Mini-Grant programs.
Alana has a background in beverage hospitality management and a professional certification in human resources, SHRM-CP. She also provides training in safe alcohol service through TIPS and bystander intervention through Safe Bars.
Sign the Safe Bars P.A.C.T. and make a long-term commitment to establishing safer, more respectful work and drinking spaces for employees and consumers.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Marcus Baskerville is arguably one of the hardest working people in craft beer. From being a co-founder at Weathered Souls Brewing Company to helping lead the Black is Beautiful initiative to opening up a new taproom/incubator in Charlotte, North Carolina, Marcus is dedicated to positive change and the longterm success of our industry. In this conversation, we speak with Marcus about his most impactful experiences over the past several years, discuss the importance of family, how we can learn from our mistakes, and even Batman.
If you’re ready for worry-free protection from beverage alcohol compliance risk, reach out to Sovos ShipCompliant today at sovos.com/shipcompliant.
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Over the past several years, many breweries have reconsidered their service models – searching for the delicate balance that best maximizes the experience for both guests and staff. In doing so, this has also generated more conversations about best practices regarding tipping. In this panel, we will discuss different tipping models, their benefits, their challenges, and how conversations on tipping can result in greater success for your taproom.
This conversation features: Carmone Macfarlane (Phoenix Brewing), Greg Heller-LaBelle (The Colony Meadery), John Szymankiewicz (Beer Law Center), Justin Roberts (Kickfin), Sam Gebhardt (Berthoud Brewing)
Join us in-person for CBP Connects in 2023
Half workshop, half networking
Milwaukee, WI | June 19-21, 2023
Grab your spot now https://cbpconnects-milwaukee.eventbrite.com/
Thank you to everyone who attended CBP Connects in 2022. In this conversation, we reflect on the highlights, relationships, and reasons why this is a must attend event for 2023.
This conversation features: Ariel Rivera (Blue Moon Brewing Company - RiNo) Ashlie Randolph (Lifting Lucy) Tranice Watts (Lifting Lucy/Patuxent Brewing)
Grab your spot now for CBP Connects Milwaukee (June 19-21, 2023)
https://cbpconnects-milwaukee.eventbrite.com/
In this conversation we talk about how to make a quality meme, outside the box brewery events, and the importance of keeping education accessible.
This conversation features:
Chris Overlay (Hoptimized Digital)
Emily Wang (Fermly)
Laura Lodge (Start A Brewery)
Meg Ellis (Texas Craft Brewers Guild)
View the complete schedule and RSVP for your chance to win a limited edition CBP shirt: https://fall2022.craftbeerprofessionals.org/
Huge thanks to ABS Commercial, Pneumatic Scale Angelus, and CO2Meter
CBP Fall Conference Preview: Online Advertising & Your Brewery: Dos and Don’ts w/Devon Hoffman (Site-Seeker)
October 19, 3:30pm ET
View the complete schedule and RSVP for your chance to win a limited edition CBP shirt: https://fall2022.craftbeerprofessionals.org/
Huge thanks to ABS Commercial, Pneumatic Scale Angelus, and CO2Meter
In this conversation we talk about the value of coaching, becoming a more successful leader, and strategies to stand out.
This conversation features:
Dana Kaluzny (Endswell Beer)
Larry Chase (Ray Johnson Group)
Pulkit K. Agrawal (The 5th Ingredient)
View the complete schedule and RSVP for your chance to win a limited edition CBP shirt: https://fall2022.craftbeerprofessionals.org/
Huge thanks to ABS Commercial, Pneumatic Scale Angelus, and CO2Meter
CBP Fall Conference Preview: What Do You Mean There’s No Alcohol? Sales and Marketing Strategies for NA Beer w/Scott Kolbe (Market Your Craft)
October 18, 4pm ET
View the complete schedule and RSVP for your chance to win a limited edition CBP shirt: https://fall2022.craftbeerprofessionals.org/
Huge thanks to ABS Commercial, Pneumatic Scale Angelus, and CO2Meter
CBP Fall Conference Preview: Beer and Balance: Strategies for Social, Mental, and Physical Wellbeing in the Craft Beer Industry w/Dana Kaluzny (Endswell Beer) and Tom Halaska (Ritual Beverage) October 19, 12pm ET View the complete schedule and RSVP for your chance to win a limited edition CBP shirt: https://fall2022.craftbeerprofessionals.org/ Huge thanks to ABS Commercial, Pneumatic Scale Angelus, and CO2Meter
Thank you to everyone who attended CBP Connects in 2022. In this conversation, we reflect on the highlights, relationships, and reasons why this is a must attend event for 2023.
This conversation features:
Brad Lugar (Steel City Tap)
Madeline McMahon (Float Fermentations)
Pulkit K. Agrawal (The 5th Ingredient)
Tracy Bardugon (Fire Maker Brewing Company)
Grab your spot now for CBP Connects Milwaukee (June 19-21, 2023)
So many taprooms sit empty for a bulk of the day. In this conversation, we will talk with brewery owners and managers that not only serve beer, but also operate as a coffee shop. We will dive into why they chose this model, strategies for success, lessons they've learned, and items for you to consider if looking into a similar concept.
This conversation features:
Lindsey Forsche (Four Keys Brewing)
Chuck Garrity (Death of the Fox Brewing)
Corrie Bateman (COVA Brewing Company)
Morgan O'Sullivan (Flyteco Brewing)
Steve Dedman (Honey Bee Coffee and Brewery)
RSVP for the CBP Fall Virtual Conference.
CBP Fall Conference Preview: How to Make Ownership Your Competitive Advantage with Larry Chase (Ray Johnson Group)
October 17, 12:30pm ET
View the complete schedule and RSVP for your chance to win a limited edition CBP shirt: https://fall2022.craftbeerprofessionals.org/
Huge thanks to ABS Commercial, Pneumatic Scale Angelus, and CO2Meter
With so many new content and social media platforms popping in and out of existence, there is an overwhelming volume of options for your brewery to communicate with your audience. However, if you are trying to run a content marketing plan that is effective RIGHT NOW, then you definitely need to focus on these 5 channels.
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Email
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Instagram
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Facebook
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Google My Business
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Website (Blog)
In this session, we’ll break down why these channels are essential and how to best leverage them for your marketing strategy. We’ll discuss KPIs, design specifications, and tactics for each channel. We’ll even highlight some helpful software that you can utilize for each channel. Even if you’re already using some or all of these channels, you’re still going to gain valuable insight on how you can improve your efforts.
Chris Overlay is the founder and CEO of Get Hoptimized - a marketing consulting firm designed specifically for the craft beer industry. He has over 11 years of experience managing marketing strategies for small businesses across the United States and Canada. Chris has managed millions of dollars in digital ad spend and has co-founded several successful startups. In his free time, Chris enjoys brewing beer at home and cheering on his favorite sports teams (Denver Broncos and the Las Vegas Golden Knights).
RSVP for the CBP Fall Virtual Conference.
Understanding the current economic environment and your brewery-- what do you need to do now to position your brewery in the best position. In this session we will talk through the macroeconomic environment and what that means for your brewery and what things you need to look at in your own brewery to ensure you handle any adverse economic events. In this session we will look at pricing, cost behaviors, and strategies you need to implement in order to best handle whatever the economy throws at you.
Joshua Lance is the founder and Managing Director of Lance CPA Group, a virtual CPA firm that focuses on providing accounting and consulting services to craft breweries and digital agencies. A licensed Certified Public Accountant and Chartered Global Management Accountant, Josh is also a family man who calls Chicago home
RSVP for the CBP Fall Virtual Conference:
The "holy grail" of hop concentrates and downstream products is to provide accurate, high amplitude solutions to brewers that circumvent the agronomic limitations of the plant itself. A significant barrier for producers of said concentrates and fractions is the fact that they are beholden to working with the whole plant and working their way backward. Abstrax has taken a completely novel approach to the problem using analytical technology originally developed for the cannabis industry that provides us with data of robustness not seen commonly (if at all) within the brewing industry. Using this data we create hop-derived downstream products that have been optimized in every sense of the word; from clarity, accuracy, consistency, and ease of use.
These advances in technology allow the brewer to make higher amplitude beers with greater consistency, less loss, and higher margin as our solutions have also been built with the intention of offering more value than any traditional solution currently available.
The intention of this session is to educate brewers of the SIGNIFICANT advancements that have been made (largely in cannabis) in analytical science and its value and crossover into the world of brewing.
At the end of this session, attendees will understand the competitive advantage that comes from leveraging these technologies as well as the uncharted pathways of development that have been opened by said technologies. Attendees will be able to explain why 3d chromatography and its resultant solutions for the brewing industry are a new and valuable tool in their toolkit.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
A Live Training with Sales Forecasting and Supply Chain Specialists
The supply chain in the beer industry has always been a challenge-- so difficult, in fact, that it is a game. The Beer Distribution Game by MIT professor Jay Foster has now been taught for years in supply chain management at colleges and universities. We want to poke a little fun at our industry, showing you how supply chain mistakes can happen and what we can do!
Join Bud and Matt from GP-Analytics with special guest Pulkit from Beer30 to learn why supplier/distributor communication is key, how shared data can help, and how suppliers can come out ahead.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
🎟️ https://cbpconnects-norfolk.eventbrite.com
Do you remember your first Guinness? How about that Guinness you had at the top of their Dublin brewery? Best beer ever? In this conversation, we will be joined by Jimmy Callahan, a Guinness Brewery Ambassador, to discuss how Guinness continues to innovate. We will discuss the role of limited time offerings, where the brand is heading, and unique partnerships. Along the way we will dive into successes, failures, lessons learned, and strategies for continued success.
Jimmy has a true passion for Guinness and the entire beer industry, spending time in Los Angeles and New York to perfect his craft before moving to Chicago. He has covered the Midwest Region for Guinness for six years, engaging hundreds of thousands of people during this time. In addition to his role as a Guinness Brewery Ambassador, Jimmy loves to spend his time traveling and trying new beers, constantly experimenting with food pairings alongside his wife, an accomplished chef. Jimmy is also a successful actor, appearing in over 100 commercials and several TV/Film projects over the years.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Running a brewery is tough. It requires a wide range of skills and a diverse cast of team members to achieve your goals. Luckily, in our industry, there are partners that aim to make your life easier. In this conversation, we will speak with representatives from several companies that have created technologies with the goal to help you be more successful. We will discuss the why, what, and how their innovations are helping breweries be more efficient, increase profits, and plan for the future.
This conversation features:
Dan Hornbrook (MarketMyBrewery)
Ian McHarg (Country Malt Group)
Ian Purcell (BarTrack)
Justin Roberts (Kickfin)
Pulkit Agrawal (The 5th Ingredient)
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Join us for a conversation discussing how thinking outside the box can help transform your business from a brewery into a destination. We will discuss the value of unique partnerships, strategies for successful event planning, and innovative approaches to becoming more than just a brewery.
This conversation features:
Jennifer Harlan (Innkeeper, Jester King)
Scott Cavendish (Founder and Brewmaster, Cavendish Brewing Company)
Wes Clark (Chief of Staff, Harvest Hosts)
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Here in a panel discussion recorded for the Craft Beer Professionals, members of the gasworld editorial team discuss the current carbon dioxide (CO2) shortages across the US and provide the latest updates on the cause and effects of the shortages.
Rob Cockerill (Managing Editor), Molly Burgess (US Features Editor) and Thomas Dee (Broadcast Journalist) explain why the CO2 business is such a vulnerable supply chain, how the US supply chain differs to that in Europe, why exactly there are now new shortages hitting the US market, and where the industry goes from here – including the potential options to diversify CO2 supply in the future.
gasworld brings its biggest ever CO2 Summit to Chicago next month (September 21-22) and here we’re given not only an insight into why that event is more timely and informative than ever before, but an exclusive discount on tickets for Craft Beer Professionals.
Visit https://www.gasworldconferences.com/conference/co2-summit-2022-chicago/ for more information on the event and take advantage of your exclusive discount code ‘brewers’ by emailing conferences@gasworld.com to secure your place.
Join us for a conversation discussing how you can build deeper relationships with your most valuable customers through loyalty programs. We will discuss proven strategies, lessons learned, and action items you can implement immediately to build greater loyalty.
This conversation features:
Amy Martin (Stormcloud Brewing)
David Ringler (Cedar Springs Brewing Company)
McKay Ward (Stitch)
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
CBP Stories showcase individual members who have an inspiring story to tell.
Colleen Quinn is CEO of Greater Good Imperial Brewing Company. She’s built a career in craft that includes leading strategy, driving mergers & acquisitions, and managing several breweries at Craft Brew Alliance and then with AB’s Brewers Collective at Head of Strategy. After leave Brewers Collective, Colleen launched Second Sip Beverage Consulting where she was able to work with breweries around the country building strategic plans, developing sales strategies, and helping drive growth. It was while consulting that she got connected with Greater Good and then joined the brewery full time to shepherd the next era of growth for America’s first all imperial brewing company.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Join us for a conversation with Jim Monahan, Founder of the OBN Second Chance Initiative/Prison Break Brewery. In this conversation, we will learn about the craft beer apprenticeship program, why it was created, the goals, and how to get involved.
OBNSCI is a 501 (c)(3) nonprofit organization that provides educational and vocational programs for those individuals who were impacted by the criminal justice system. We work with small businesses that are owned and operated by individuals who have been to prison and provide an educational and vocational program to other who have been impacted by the criminal justice system.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Why having a durable floor not only saves you time while cleaning but it also saves you money on labor, cleaning and water. Concrete is very porous but a well installed floor coating will not allow any chemicals or water to seep into the concrete slab. With a well Prepped concrete slab and a well installed chemical resistant coating the mechanical prep and the chemical bond is almost indestructible.
Cascade Floors has been in Business for over 50 years. we have millions of square feet of our coatings in the Food and Beverage Industry. We have installed over 2 million square feet for over 350 Breweries to date. We warranty all our work for 5 years.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
Award-winning brewery DESTIHL Brewing, and SuckerPunch Gourmet, makers of bolder pickles done differently, have teamed up for what is certain to be quite a big dill.
Beginning June 28th the new SuckerPunch Dill Pickle Sour Beer will be available for beer and pickle lovers nationwide. The tart, citrusy flavors of a DESTIHL gose ale is combined with the unmistakable zesty, garlicky flavor of a Suckerpunch dill pickle to create a uniquely delicious, knockout flavor experience.
In this conversation, we will talk to Neil Reinhardt, head of Marketing at DESTIHL, and Alok Advani, CEO of SuckerPunch Gourmet, about how the two Illinois-based brands have come together to create this bold new beer. We will learn more about their individual products, the process, and why the partnership is a win for all parties involved.
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at cbpconnects.com
In this conversation, we are joined by Jackie DiBella and Jim McCune from The Craft Beer Marketing Awards. We discuss the need to recognize excellence in marketing, how the awards have evolved, highlights from the past several years, and how breweries are using their Crushies to see greater success.
The CBMAS were developed to recognize and award the very best marketing in the brewing industry across the world. Breweries, their agencies, artists, and marketing partners are invited to enter their top work. The CBMAS offer 40+ categories that recognize all aspects of beer–related marketing. The CBMAS Judges Panel comprises of more than 600 professionals located across the globe. Will you take home a Crushie?
CBMAS “Crushie” trophies were designed and manufactured by the same NYC designer awards firm that creates the prestigious Emmy Award and MTV’s “Moon Man” statue. The Crushie award is sculptured to depict a heavily–tattooed arm crushing a beer can to symbolically represent how breweries are “Crushing It!” with their unique and creative beer marketing and branding. Many winners choose to upgrade their Crushie win with a commemorative Crushie Trophy sold at our Awards Shop (winners are notified directly).
Join us in-person for CBP Connects | Half workshop, half networking
Norfolk, VA | September 12-14, 2022
Learn more at https://cbpconnects-norfolk.eventbrite.com/
CBP Stories showcase individual members who have an inspiring story to tell.
When companies want an ownership culture that includes trust and engagement along with positive financial impact, Larry Chase helps them make it happen. He coaches them in building an Open-Book Management system. In reality, it’s a people operating system that leads to growth for both individuals and the business.
Prior to being a Great Game of Business Certified Coach®, Larry was a professional brewer for 23 years. He’s been a frequent speaker at the Craft Brewers Conference and served on the Brewers Association Board of Directors from 2013-2021. During 6 of those years he was the Board Treasurer and chair of the BA Finance Committee. Beyond beer and business coaching you'll find him vying for "Dog Dad of the Year" and filling Chief Support Officer duties for his wife's professional speaking business.
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
We recently posed the question, "What questions on brewery marketing do you wish you knew the answer to?"
In this session, we have invited several industry experts to answer your questions.
This conversation features:
Amy Martin (Stormcloud Brewing Company)
Bryant Vander Weerd (Full Pour Media)
Julie Rhodes (Not Your Hobby Marketing Solutions)
Scott Kolbe (Market Your Craft)
Warren Bondi (Beer Marketeers)
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
In this podcast you'll hear the audio version of the Taproom Success Membership monthly Industry Expert conversation.
Join Andrew, Kary Shumway (Craft Brewery Financial Training), and Chema Mora (Business Development Manager of the Cicerone® Certification Program) for a conversation on the importance of professional development.
The Cicerone Certification Program offers a path to advance your career and the knowledge of your team. Join Advanced Cicerone Chema Mora, Business Development Manager for the Cicerone Program, as he shares an inside look at the program and shares tips and strategies to meet your goal. Whether you are studying for the next exam or just hearing about the program for the first time, there is something for you.
We have an engaging conversation with Chema on the value of education in craft beer and how you can use knowledge to craft a more successful taproom experience.
Learn more at https://taproomsuccess.com/
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
In this panel session, the Cannabis Beverage Association (CBA), a trade organization focused on the cannabis beverage industry, will introduce itself and the work we are doing to overcome obstacles and build awareness of the segment. We will have CBA member companies who can provide an overview of the cannabis industry and discuss the cannabis beverage market and how it is relevant to craft beer brewers.
This conversation features:
Evan Eneman - Harmony Craft Beverages - Co-Founder
Tracey Mason - House of Saka - CEO
Chris Anderson - BevZero - Head of Brewing Operations
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
Join us for a conversation with Brandon Selinsky (Beer Law HQ) on the current issues and pains points craft breweries are facing. From trademarks to copyright infringement, we hear from a legal perspective on best practices and how you can protect your intellectual property. We dive into examples of how small craft breweries have gone up against larger companies, and won. You will walk away with new strategies to strengthen your trademarks, and how to eliminate overlap with other breweries.
Brandon specializes in trademarks and trade secrets, leading a proactive approach to alert clients early on to potential conflicts, ways to strengthen their trademarks, and how to eliminate overlap with other breweries. When a trademark war breaks out, his extensive local and federal litigation experience helps resolve issues efficiently. He has successfully represented breweries and other business clients in front of the USPTO, TTAB, and federal court. In addition to trademarks, Brandon specializes in beer and spirits law more broadly, including TTB compliance, licensing/permitting, and other regulatory issues. He is an active member in the Brewers Association and Colorado Brewers Guild.
Learn more at BeerLawHQ.com
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
Join us for a discussion with Kevin Barnes (former Brewmaster, Two Roots Brewing Company) on the rise of NA craft beer. We talk about the history and future of the trend. Kevin will give the basics and pros/cons of the various production methods.
Kevin Barnes is the former Brewmaster for a successful and highly awarded NA craft Brewery, Two Roots. He is now working on new initiatives, including consulting for brewers and businesses looking to get into the NA beer market. He is passionate about getting more NA beers made and available, as well as continuing to help increase quality and diversity of styles offered. He has personally crafted NA beers using a few of the available techniques, and is very familiar with products made using the other options as well.
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
What can we learn from the gaming industry? In this conversation, we speak with Jake Keyes (Skydance Brewing Company) about how a past career managing casinos better prepared him for operating his brewery. Jake shares the lessons he learned, why we need to invest in people, and his plans to ensure a successful future.
Jake Keyes is a former tribal gaming executive, Native Business Magazine Top 50 Entrepreneur, brewer and owner of Oklahoma City’s first Native American owned craft brewery, Skydance Brewing Company.
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
As the weather warms, you should not only be trying to WOW your guests with your outdoor space, but also create the safest experience possible. In this session, we will be joined by Kyle Rheiner (Arthur Hall Insurance/Beer Mighty Things podcast) to discuss best practices of beer garden safety. We will discuss everything from preventing underage drinking to the importance of keeping your tent from blowing away.
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
CBP Stories showcase individual members who have an inspiring story to tell.
Jonathan Hughes, Ph.D., is the director of brewing and sensory science at UC Davis Continuing and Professional Education and the microbiology instructor for the Master Brewers Certificate Program. He entered the brewing industry in 2013, when, as a graduate student in microbiology at UC Davis, he founded the QA/QC laboratory at Heretic Brewing Company in Fairfield, California. Before joining Continuing and Professional Education, Hughes served as the quality assurance manager at Heretic while teaching introductory brewing and microbiology classes at Sacramento State University and UC Davis.
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at https://cbpconnects-stlouis.eventbrite.com/
When you commit to the cost of a canning system, you are committing to more than the machine’s sticker price. Understanding the total cost of equipment ownership is crucial to buying the right canning system for your business and profitability goals, now and in the future. Considerations like equipment uptime, serviceability, labor, supply consumption, maintenance, and more can impact your efficiency or product quality – and ultimately, your bottom line.
This brewery panel discussion will prepare you for the hidden costs of canning equipment before you invest, so you can avoid unnecessary expenses and maximize your canning profits.
Panelists:
Joe Wells (Fair State Brewing Cooperative)
Ken Ryan (Wild Goose)
Tyler Jones (Black Hog Brewing)
Moderator: Audra Gaiziunas (Brewed For Her Ledger)
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at www.CBPConnects.com
Collaborations are fun (and super popular these days). They're a great opportunity to create different and unique brews, while highlighting and creating community partnerships. However, all to often, collaborations are "one-offs" and fall short of developing true, long-standing relationships. This session will discuss how breweries and community partners can truly collaborate and create an experience that is mutually beneficial to all parties involved.
Panelists:
Caitlin Bradfield (Beers A’ Gogo)
Chris Hughes (Thee Craft Beer Connoisseur)
Michelle Turner (Excited To Feast)
Moderator: Jen Price (Crafted For Action / Craft Women Connect)
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at www.CBPConnects.com
If you want to succeed, you have to treat your team right. This means not only creating a safe and welcoming workplace, but also providing a compensation and benefits package that stands out to help you attract, maximize, and retain talent. In this conversation, we will ask the question “what is fair compensation?” and hear insight from our panelists’ unique perspectives. We will dive into aspects to consider, factors that impact, and challenge you to look at your company’s policies to see how you can be better.
Panelists:
Jake Keyes (Skydance Brewing)
Jon Hyman (WIckens Law)
Maxim Baru (Industrial Workers of the World)
Stephanie Vavonese (Brew Recruit)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at www.CBPConnects.com
Experiential learning for busy craft beer professionals disrupting the status quo --- who want to learn and practice the skills to gain the confidence to keep going/keep practicing boundaries in their work. Nice people who need to learn how to be kind to themselves first. Joy is difficult to sustain at work with the constant emotional drain and exasperation required to tolerate bullshit. An honest conversation between leaders in craft beer sharing their accounts of the highs and lows of setting clear and respected boundaries. With actionable takeaways to support people to bring their whole selves to work, creative thinking and doing.
Panelists:
Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Jamaar Valentine (Community Brewing Ventures)
Mariah Calagione (Dogfish Head Craft Brewery)
Ren Navarro (Beer.Diversity.)
Moderator: Dana Kaluzny (Endswell Beer/Dana Kaluzny)
Join us in-person for CBP Connects | Half workshop, half networking
St. Louis, MO | June 20-22, 2022
Learn more at www.CBPConnects.com
Please join us for a conversation with Lana Svitankova.
Lana is an ambassador of Varvar Brewery (Kyiv, Ukraine), a writer, translator, educator, and Ukraine’s first ever certified Cicerone.
We will speak to the current atrocities taking place and how you, as a Craft Beer Professional, can show your support.
Learn more at https://drinkersforukraine.com/
Donate to the Red Cross humanitarian relief effort: https://www.icrc.org/en/donate/ukraine
From now and through April, CBP will be donating 50% of each CBP Connects registration to Drinkers for Ukraine, supporting the Red Cross relief fund. Please help us come together to raise funds for the Red Cross humanitarian relief effort.
https://cbpconnects-stlouis.eventbrite.com/?aff=DrinkersForUkraine
In this conversation we will hear from several of your peers to discuss the past year, challenges, surprises, strategies for success, and predictions moving forward. We focus on how our industry is able to remain tight knit and the importance of innovation.
This conversation features:
Aaron Gore - Bevana
Emily Wang - Fermly
Laura Lodge - StartABrewery.com
Warren Bondi - Beer Marketeers
Spring Virtual Conference | April 4-6, 2022
rsvp.craftbeerprofessionals.org
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
In this conversation we will hear from several of your peers to discuss the past year, challenges, surprises, strategies for success, and predictions moving forward. We focus on the challenges and excitement of starting a business, the importance of relationships, and how to take time for yourself to maximize your overall success.
This conversation features:
Cameron Johnson - Barlows Brewery
Chris Overlay - Hoptimized Digital
Dana Kaluzny - Endswell Beer/Dana Kaluzny
Jen Price - Crafted For Action
Spring Virtual Conference | April 4-6, 2022
rsvp.craftbeerprofessionals.org
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
Court Shoes Only is a collaborative beer initiative crafted to benefit ACEing Autism tennis programs for individuals with autism. The goal of the initiative is to capture the spirit of the brewery community in the cities where ACEing Autism has a program location in order to raise awareness, accessibility and affordability of its specialized tennis curriculum for individuals with autism.
First launched in 2021 in the Charlotte, North Carolina metro, the first Court Shoes Only saw participation by more than 40 breweries, and raised more than $24k for the program. This year, it goes statewide, supporting programs in Asheville, Charlotte, Winston-Salem, and Durham.
In this conversation, we will learn about the creation of Court Shoes Only, discuss how it has evolved, and dive into the factors that create successful collaborations.
This conversation features:
Aaron MJ Gore (Bevana)
Nils Weldy (Charlotte Independent Brewers Alliance)
Gavin Toth (Divine Barrel Brewing)
Dustin Gatliff (Southern Range Brewing Co)
Learn more at: https://courtshoesonly.beer/
CBP Connects
2-Day Workshops | 3 Nightly Receptions
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
In this conversation we hear from several of your peers to discuss the past year, challenges, surprises, strategies for success, and predictions moving forward. This conversation features:
Adam LeNaire - Robot House
Brian Winkeler - Robot House
Pulkit Agrawal - The 5th Ingredient
Spring Virtual Conference | April 4-6, 2022
rsvp.craftbeerprofessionals.org
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
Join us in-person for CBP Connects presented by Arryved POS
3 not to miss days of networking and education
June 20-22, 2022 | St. Louis, Missouri
Claim your spot: https://cbpconnects-stlouis.eventbrite.com/
We recently posed the question, "What questions on brewery legal issues do you wish you knew the answer to?"
In this session, we have invited several industry experts to answer your questions.
This conversation features:
Brandon Mazer (Perkins Thompson)
Daniel Jones (Stern & Eisenberg)
Derek Allen (Allen Stahl + Kilbourne)
John Syzmankiewicz (Beer Law Center)
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
In this conversation, we will be going through the basics of aseptic fruit puree, what aseptic means, and the determining factors that makes them aseptic. We will show you how they can be used with your products. All these questions and more will be answered. We will share a brief history of AFP Aseptic Fruit Purees, including why we do what we do an what motivated us to get involved with the craft beer industry. We will go over popular fruits in our catalogue and a few that you have probably never heard of.
Our guest appearing with Nick Burgoyne (AFP) will be Ben Chambers, Head of Operations for Newport Craft Brewing and Distilling, Radiant Pig, and Braven. He will speak to his experience working in different size production environments and how he is using aseptic fruit purees in his beers and RTDs. Familiarize yourself with some of the processes that are used in the production of fruited beverages and even some tricks of the trade from these two Craft Beer Professionals.
Join us in-person for CBP Connects presented by Arryved POS
June 20-22, 2022 | St. Louis, Missouri
September 12-14, 2022 | Norfolk, Virginia
Register: https://cbpconnects.com
We recently posed the question, "What questions on brewery finance do you wish you knew the answer to?" In this session, we have invited several industry experts to answer your questions.
This conversation features:
Audra Gaiziunas (Brewed For Her Ledger)
Jason Sleeman (United Community Bank)
Maria Pearman (GHJ Advisors)
Nick Mathews (Mainvest)
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
CBP Stories showcase individual members who have an inspiring story to tell.
Ken Landin is currently the CEO and Co Owner of Crossroads Brewing Company, located in the Hudson Valley of Upstate New York.
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
It is your goal to create the most memorable taproom experience to keep guests coming back over and over again. While it's vital to also WOW your customers, you also have to keep you team positive through all the challenges that have been the past 23 months.
In this conversation, we will speak with 3 taproom managers from across the country to discuss their current challenges, goals, and strategies for continued success.
This conversation features:
Evan Rattenbury (Walking Stick Brewing Company)
Katy Talbert (D9 Brewing Company)
Tiare Austin (Walking Stick Brewing Company)
Join us in-person for CBP Connects presented by Arryved POS
June 20-22, 2022 | St. Louis, Missouri
September 12-14, 2022 | Norfolk, Virginia
Register: https://cbpconnects.com
Let's talk stickers and labels 101 with StickerGiant! We'll talk through through the founding of StickerGiant, our deep roots in the craft beer community, and then get down to brass tacks: sticker and label industry stats, quotes on pricing for stickers and labels, multiple item discounts, FREE templates for you to download today, multi-use options, stickers as promotional materials, as well as creatives uses for stickers and labels in your taprooms and beyond.
Our Giants (employees) are real people, who actively co-create an environment where they can bring their whole selves to work. Together, we collectively provide a diverse, equitable, inclusive, and accessible work space that aligns with our company values. We have an open and transparent culture from the daily finances to our long-term planning for the growth of the business. Having every Giant involved in the daily decisions helps us keep a forward thinking and innovative approach to everything we do.
Use discount code SALTEDNUTROLL for 15% off
Download templates: https://www.stickergiant.com/faq/how-to-set-up-beer-labels
Custom beer labels: https://www.stickergiant.com/custom-beer-labels
Join us in-person for CBP Connects presented by Arryved POS
June 20-22, 2022 | St. Louis, Missouri
September 12-14, 2022 | Norfolk, Virginia
Register: https://cbpconnects.com
CBP Stories showcase individual members who have an inspiring story to tell.
Based in Boulder, Colorado, Alex Koral is Regulatory General Counsel for Sovos ShipCompliant, where he serves as lead legal researcher for beverage alcohol regulation and has become a leading expert on interstate distribution of alcohol. He has spoken on the topic at many industry events including the Craft Beer Professionals Virtual Conferences, Craft Brewers Conference, American Craft Spirits Association Convention, as well as meetings for the National Council of State Liquor Administrators and the National Liquor Law Enforcement Association. Alex has been in the beverage alcohol arena since 2015, after receiving his J.D. from the University of Colorado Law School. Alex’s experience as a beer lover goes back many years before then, though, with a claim to fame in winning many free pints at pub trivia culminating with a brief stint as a Jeopardy! champion in 2019.
Join us in-person for CBP Connects presented by Arryved POS
St. Louis, MO | June 20-22, 2022
Norfolk, VA | September 12-14, 2022
For more information: https://cbpconnects.com/
All you breweries get most of the love, but behind the scenes there are instrumental voices at the state level passionate about the success of craft beer. In this conversation, we will speak with state guild leaders to discuss their pandemic experiences, strategies for continued success, and insight moving forward.
Panelists:
Cary Koch (Louisiana Craft Brewers Guild)
Paul Leone (New York State Brewers Association)
Sherry Wohlgemuth (Missouri Craft Brewers Guild)
Join us in-person for CBP Connects presented by Arryved POS
June 20-22, 2022 | St. Louis, Missouri
September 12-14, 2022 | Norfolk, Virginia
Register: https://cbpconnects.com
In today's podcast you'll hear the audio version of the Taproom Success Membership monthly Q&A call. In this discussion, Andrew Coplon and Kary Shumway (Craft Brewery Financial Training dot Com) talk about a wide variety of topics ranging from how to deal with not having enough staff, looking outside the box for candidates, and 2021 beer industry data. Key Topics
- How to engage and understand your most loyal customers
- Making the most of staffing challenges
- Insights from Lester Jones, economist for the NBWA
- Taproom key metrics and market trends
Learn more at https://taproomsuccess.com/
See you at CBP Connects: cbpconnects.com
CBP Stories showcase individual members who have an inspiring story to tell.
Brynn is a biochemist by training and fermentation scientist by trade. Her experience in brewing QC includes building micro, sensory, and analytical programs for Left Hand Brewing and Inland Island Yeast Laboratories. Brynn started Grist Analytics to bring big brewery QC tools to craft by making data entry, visualization, and analysis easy. She now helps breweries across the world turn production data into actionable information. Brynn is passionate about good beer, rock climbing, and building community.
Join us in-person for CBP Connects presented by Arryved POS
June 20-22, 2022 | St. Louis, Missouri
September 12-14, 2022 | Norfolk, Virginia
Register: https://cbpconnects.com
In today's podcast you'll hear the audio version of the Taproom Success Membership monthly Q&A call.
In this discussion, Andrew Coplon and Kary Shumway (Craft Brewery Financial Training dot Com) talk about a wide variety of topics ranging from contingency planning for taprooms to how to build relationships among your front/back of house taproom staff.
Key Topics
- How to reward and motivate your taproom employees
- Team building tactics to help drive more revenue through your taproom
- How to use accountability and a proven system to build your financial plan
Learn more at https://taproomsuccess.com/
See you in 2022 at CBP Connects presented by Arryved POS.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education. Register: https://cbpconnects-norfolk.eventbrite.com/
David and Tranice will be leading the session "Diversifying Your Workforce Through Training and Development Programs."
Workforce/work ready development programs enable people to meet occupational employment trends and real-time labor needs within various industries. Additionally, these programs also level the playing field among underrepresented groups such as: people of color, new immigrants, individuals with disabilities, those living in rural and socio-economically segregated communities, and those involved with the criminal justice system. This workshop will discuss the importance of the beer industry supporting workforce development through thoughtfully planned vocational programs, paid apprenticeships, and other avenues of opportunities which encourages an increase in diverse applicants and talent; decreases occupational turnover rates; and fosters socio-economic equity and inclusion.
We are extremely excited to have David and Tranice share their knowledge as part of CBP Connects.
Norfolk, Virginia | February 7-9, 2022 View the complete schedule: http://norfolk.craftbeerprofessionals.org/
At Exhibit ‘A’ Brewing Company, they believe that a beer is greater than the sum of its ingredients. It’s the place where you experience it, the memories you create with it, and most importantly the people you enjoy it with. It’s about a commitment to using local ingredients, providing a space where everyone feels welcome, and supporting their local community. That’s why each beer is an exhibit of their passion and commitment to where they come from.
In this session, we hear from Kelsey Roth (General Manager) and Matthew Steinberg (Co-Founder, Head Brewer) to discuss:
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How they've successfully grown a direct-to-consumer program
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Hear about their initiatives around equity and inclusion
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Learn more about how they actively source local ingredients
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And take a dive into their unique experiences over the past couple years
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education.
After fifteen years of experience in the collegiate athletics industry, Blake Edmunds begins a new career opening up a brewery and has learned there is much from his background that brewery owners can apply to their businesses. Join us in Norfolk for his talk "Stepping Up to the Plate: How Sports Marketing Can Help Your Brewery" as an outside perspective sheds light on proven sports industry marketing tactics and how they can be used for your brewery.
We are excited to have Blake as part of CBP Connects.
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/
Is craft beer at a saturation point? Our four panelists certainly didn’t think so when they decided to add another location to their repertoire. To successfully grow, it is necessary to have a well thought out plan and measures in place to maintain the same high level of quality and experience as you continue to grow. In this conversation, we will discuss aspects to consider when planning an expansion, challenges you may face, and strategies for success while growing via the taproom model.
Panelists: David Ringler (Cedar Springs Brewing Company)
John Haggerty (Warped Wing Brewing Company)
Kary Shumway (Craft Brewery FInancial Training.com)
Sean O’Keefe (Pontoon Brewing)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/
Join us as we talk to brewers about how they navigated opening their breweries during the pandemic. Listen to each of their experiences; lessons learned and success achieved.
Panelists:
Amelia Pillow (Shipping Port Brewing)
Andy Shaw (Brewery 26)
John Bieranoski (Allusion Brewing)
Moderators:
Don Marcil and Mike Paladino (Stout Tanks and Kettles)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/
With multiple factors increasing beer drinkers’ interest in receiving their favorite beverage directly to their homes, even the most savvy brewers can misunderstand the difference between delivery and shipping. And it’s more than a semantic distinction, as delivery and shipping bring different operational and compliance considerations. This panel will discuss these differences and their implications for craft brewers engaging in direct-to-consumer delivery and/or shipping. (Hint: one channel operates through the three-tier system, the other does not, and the considerations are quite distinct!)
Panelists:
Bob Montgomery (Hill Farmstead Brewery)
John Kelley (Craftpeak)
Marc Sorini (Brewers Association)
Moderator: Alex Koral (Sovos ShipCompliant)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com
A more efficient taproom is a more profitable taproom. It seems like just yesterday we were learning about QR codes, app-based ordering, and other pandemic-inspired innovations. These technologies, if used correctly, are designed to better the dining experience for both guests and staff alike. In this conversation, we will discuss the value of technology in maximizing the taproom experience, strategies for success, and steps you can take to see results.
Panelists:
Chad Bratt (Jagged Mountain Brewery)
Ian Purcell (BarTrack)
Kindsey Bernard (Hi-Wire Brewing)
Loren Bendele (Arryved POS)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com
If beer was first discovered today, what would it be made with? What would it look like? How would it smell? How about those tasting notes? Innovation is arguably the secret ingredient for any brewery, but in a constantly changing industry, what would beer be like if we went to sleep and woke up in 2031? In this conversation we hear from five leading voices to discuss the expectations, evolution, and predictions on a beverage that plays a leading role in our lives.
Panelists:
Jeff Alworth (Beervana)
Jeremy Storton (Good Beer Matters)
John Holl (Beer Edge; Drink Beer, Think Beer)
Julia Herz (American Homebrewers Association)
Michael Uhrich (Seventh Point Analytic)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com
This panel will discuss how to create and maintain a brand identity that is reflective of your brewery and culture. The focus will be on how the panelists have taken steps to maintain that identity across various packaging, point of sale, and promotional materials. We will also dive into how this identity is presented internally.
Panelists
Aaron Gore (Community Brewing Ventures)
Elliot Seidler (Civic Brewing Company)
Patrick Delves (Seismic Brewing Company)
Moderator: Ben Weston (Hoptown Handles/SeaThirst Creative)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/
This year saw an amplified and necessary dialogue on the ongoing sexism with Craft Beer. While the industry has a long way to go to becoming inclusive, equitable, and safe for all, we want to use this time to showcase some amazing women conquering their respective areas of the industry. You’ll hear stories from panelists that are involved in a variety of roles and functions across craft - how they first got into the industry, how they’ve navigated (and thrived) a male dominated industry, where they see the industry going, and more.
Panelists:
Ashley Picerno (Deschutes Brewery)
Audra Gaiziunas (Brewed For Her Ledger)
Jen Blair (Under the Jenfluence)
Nicole Mandela (AB Brewers Collective)
Sarah Perez (Denali Brewing Company/Lifting Lucy/Pink Boots Society)
Moderator: Colleen Quinn (Second Sip Beverage Consulting)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/
When is the optimal time to harvest yeast from a live fermentation? Which strains perform the best over multiple batches? How can a small brewery replicate the same results as a large one? Three breweries will share their methodology, timing, and other considerations when working with yeast. From pitch to harvest to re-pitch to doing it all over again, we'll dive into all the details we can in under 60 minutes.
Panelists:
Chris Creech (The Glass Jug Beer Lab)
Erik Fowler (White Labs)
Moderator: Andy Morrison (Precision Fermentation)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com/
Selling beer in the retail market has not been an easy task over the past 20 months. At a time when business was just awful for everyone in our industry, brewery sales reps were tasked with maintaining buyer relationships, communicating remotely with accounts, pivoting traditional in person brand promotions, and somehow amongst all of this, tending to their own mental health. Join us for an in depth discussion about the challenges that those on the sales front face in a pandemic-era beer market, what companies are doing to assist with mental health issues, creative solutions for increasing retail sales, innovative ways to connect with buyers, and new marketing techniques adapted for our new marketplace.
Panelists:
Eric Butler (Wolf’s Ridge Brewing)
Jordyn Frasier-Hill (Lakewood Brewing)
Laura Lodge (StartABrewery.com)
Ted Risk (Wibby Brewing)
Moderator: Julie Rhodes (Not Your Hobby Marketing Solutions)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com
A successful training program requires investment, and investing in your team is one of the best things you can do to better your brewery. The more educated your team, the better representatives they will be for your brand - and the more beer they’ll be able to sell. Having this is valuable no matter where a person works in your company, and having educational systems in place can help bridge the frequent disconnect between departments. In this conversation we will discuss how our panelists have facilitated training that educates, motivates, and results in a more successful brewery.
Panelists:
Chema Mora (Cicerone Certification Program)
Erik Coleman (Beer By Coleman)
Josh Lindsay (Karbach Brewing Company)
Katie Nierling (Ska Street Brewstillery)
Larry Winans (Jackass Brewing Company)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Join us in-person for CBP Connects presented by Arryved POS
February 7-9, 2022 | Norfolk, Virginia
Register: https://cbpconnects-norfolk.eventbrite.com
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education.
The #MeToo movement has opened our eyes to harassment and other violence in many realms, including craft brewing. Like many other arenas, the brewing industry has been susceptible to toxic work environments because of its macho bro culture, the commodification of women, and the underrepresentation of diverse genders and races.
Safe Bars, founded in 2013, works to shift these pernicious realities through education, training, and culture change.
Join AJ in Norfolk for the interactive workshop "Brewing A New Culture: Stopping Harassment in Beer Spaces."
Safe Bars has been a fantastic partner to CBP and we are excited to have them as part of CBP Connects.
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/
The tap room is the cornerstone of any craft brewery. It is where the money is made. This presentation will talk through the layout of your tap room and how to maximize efficiency, customer experience, brand exposure. We will cover bar layout and equipment, cueing, restrooms, event space, retail areas, patios, brewery views, tours, furniture, lighting and more as we explore options to make your tap room as inviting and profitable as possible.
Hauck Architecture is a San Diego based, full service Architecture and Interior Design firm specializing in brewery, bar, and restaurant projects, with a focus on the craft beverage industry. Since 1996 we have been assisting our clients with design, layout, engineering and governmental agencies for their projects. Unmatched experience, expertise, creativity and attention to detail is at forefront of every project.
Join us for CBP Connects presented by Arryved POS
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education.
Matt Albrecht grew up in a family of woodworkers and craftsmen. Starting River Drive in 2008, he quickly focussed his woodworking skills towards wooden barrels; Seeking to improve and revitalize the nearly lost art of coopering. Since, Matt and his team have outgrown the 2 car garage they started in, and now run River Drive Cooperage and Millwork on an old 40 acre farm in scenic New England.
River Drive has been a fantastic partner to CBP and we are excited to have them as part of CBP Connects.
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/
In a nation with nearly 9,000 breweries, serving good beer is no longer enough to claim your piece of the pie. In order to survive and thrive, breweries, pubs and on-premise must evolve to provide "Better Experiences". But, what does that even mean? In this conversation, we will explore different ways to define and provide "Better Experiences."
Once upon a time Jeremy Storton didn’t know the difference between an ESB and an IPA. Now he is an Advanced Cicerone®, IBD certified brewer, BJCP judge, beer educator, content producer for the beer industry, and an award-winning beer writing and podcaster.
What happened in between is a total mystery. His podcast, Good Beer Matters, serves to educate professionals on the craft and culture of beer. Besides the world of beer, he is also a waterman who sometimes writes and photographs about food, travel and aquatic adventure.
CBP Connects presented by Arryved POS
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals in Norfolk, VA (February 7-9, 2022) for 3 days of networking and education.
Kenny VanHorn is an owner at Elation Brewing. Opened in 2019, Elation has quickly become known for their fantastic lagers, beautiful taproom, and welcoming experience. Join Kenny as Elation hosts the CBP Connects Welcome Reception on February 7, 2022.
Norfolk, Virginia | February 7-9, 2022
View the complete schedule: https://cbpconnects-norfolk.eventbrite.com/
In this conversation we will hear from several Veterans who chose to open a brewery. We will discuss what strategies they learned from their prior career that are valuable in their brewery, discuss the differences between their military service/craft beer, and how they give back to the community.
This conversation features:
Chris Calhoun - The Tap House Chattanooga/Empyreal Brewing
JD McBridge - Fire Base Brewing Company
Kathryn Cripps - Kochendorfer Brewing Co
Kevin Ryan - Service Brewing
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
St. Louis, Missouri June 20-22, 2022
For more information: https://cbpconnects.com/
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Christopher Glenn, Founder & Executive Director of Bottleshare, was struck by a drunk driver back in 2018 while on his way home after closing up the Tasting Room at Dry County Brewing Company. Among a plethora of injuries, the accident also caused permanent neurological damage. Through his recovery, which continues to this day, the Craft Community rallied behind him through support and fundraising efforts. Through the love and support of those around him, Christopher was inspired to return what he received in his time of need; thus Bottleshare was born.
Bottleshare is a fund raising & fund distribution 501c3 nonprofit organization for the Craft Beverage Industry. They raise funds to distribute emergency financial assistance to businesses and workers who experience extreme hardships due to injury, illness, or disaster. In 2020 they had a goal of granting out $20,000. "Where the h*ll am I going to get $20k?" was the question Christopher asked himself at the beginning of the year.
By December 2020 Bottleshare beat their goal by 600%, granting over $124,000 to workers, businesses & families in need within the Craft Beverage Industry. "The only reason we were able to achieve what we did is because of this incredible community to which we all belong. We owe it all to them." Bottleshare has grown exponentially over the past year, becoming a national charity organization, and they seem to just be getting started. "We Brew Hope'' is their slogan, and they do just that.
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
St. Louis, Missouri June 20-22, 2022
For more information: https://cbpconnects.com/
www.CraftBeerProfessionals.org
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals for 3 days of networking and education.
Kary will be leading a workshop on "How to Build Your Taproom Financial Plan." In this session we will simplify your brewery financials, so that you can read and understand the numbers of your business. No debits and credits here, just a usable and actionable financial game plan!
Norfolk, Virginia | February 7-9, 2022
St. Louis, Missouri | June 20-22, 2022
For more information: https://cbpconnects.com/
See you in 2022 at CBP Connects presented by Arryved POS, a series of workshops in three markets across the United States offering collaborative and educational opportunities for Craft Beer Professionals.
Join your fellow Craft Beer Professionals for 3 days of networking and education.
Norfolk, Virginia | February 7-9, 2022
St. Louis, Missouri | June 20-22, 2022
For more information: https://cbpconnects.com/
Aaron Gore (Community Brewing Ventures) hosts a panel to discuss the importance of your company's Brand to its success. We will approach Branding from multiple backgrounds, expertise, and scales, covering every angle of what is likely your brewery's most important asset. What is Brand Power?
Why is it important? How do you cultivate it, and how do you protect it?
This conversation features:
Aaron Gore (Community Brewing Ventures)
Chuck Homola (Steam Theory)
Cody Fague (CODO Design)
Matthew Juaire (Bay Cannon)
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
Founded by Sam and Mariah Calagione back in 1995, Dogfish continues to be an independent, family-controlled company moving in a slightly off-centered direction.
When they opened in downtown Rehoboth as the smallest commercial brewery, they began with a straight forward, but unorthodox mission: off-centered ales for off-centered people. Flash forward to today. They are a bigger - but still small - brewery, with the same mission.
Thanks to a lot of awesome fans who believe in what they are doing as a company they have a lot of passionate, talented and team-oriented co-workers who have come together to grow this company into a very special community.
In the conversation, we will dive into the dynamics of a husband/wife team, work life balance, and the strategies Marian and Sam have used to successfully grow a brand/community.
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
In this session, we will speak with a panel of brewery owners on how they have grown their brewery through opening a second location and the impact on the growth of their brewery. We will discuss the opportunities and challenges of opening a second location and what decisions they made in their expansion efforts and how they financed that growth.
This conversation features:
Chris Burns (Old Ox Brewery)
Josh Lance (Lance CPA)
Mike Condon (Noon Whistle Brewing)
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
Join us for a conversation with the Safe Bars P.A.C.T. Initiative partners. The Safe Bars P.A.C.T. Initiative is a collaborative response to create safe and respectful workspaces with proactive measures to end gender-based harassment and other violence in the beverage industry.
The beverage industry has and continues to perpetuate harm for those it seeks to marginalize and keep vulnerable. We have an opportunity to change the current culture for womxn, transgender, and non-binary individuals to be able to work in the beverage industry with confidence, safety, and respect.
Has your brewery signed the P.A.C.T.?
Adopting the P.A.C.T. and enrolling your organization in Safe Bars Certification Training shows an ethical and fiscal commitment that benefits your team, your customers and your business.
Are you ready to take action? safebarspact.org
This conversation features:
AJ Head (Safe Bars)
Andrew Coplon (Craft Beer Professionals)
Betsy Lay (Lady Justice Brewing)
Dana Kaluzny (Social Impact Projects)
Julie Rhodes (Not Your Hobby Marketing Solutions)
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
All across the U.S., taprooms come in many shapes and sizes. The interior and exterior are each as unique as the individuals that produce and serve the beer within the taprooms. Even more unique are the varied locations in which we have chosen to open our taprooms.
As we have chosen an industry that continuously highlights its community, we often forget certain aspects of our community that are right in front of us.
What happens when we choose not only to focus on the value we gain from our craft beer community, but also the value we bring to the community directly surrounding our taprooms?
This conversation features: Chris Strauss (Incendiary Brewing Company) Jamaar Valentine (NoDa Brewing Company) Vernardo "Tito" Simmons-Valenzuela (Dirtbag Ales)
CBP Connects 2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022 Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022 Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
Tying a Bow on 2021's Financials w/Audra Gaiziunas (Brewed For Her Ledger) and Jason Sleeman (United Community Bank)
What will your financials look like on December 31st, what planning have you done or can you to help your brewery look good on paper. Will next year be the year you need money? What will the bank say about how you preformed.
In this session, we will talk about how to focus on a few small things to help your financials look the best they can for year end.
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
Brewing beer is both an art and a science. And every business has its own unique story to tell. When it comes to the craft beer industry, many breweries use data management and analytics to gain insight into their businesses and create a competitive advantage -- from finding new customers, to tracking product quality and consistency, to growing their brewery production volumes. Join the Beer30 by The 5th Ingredient panel discussion to learn how three breweries have used data management in innovative ways to grow their companies.
This conversation features:
Brian Bullard (Co-Founder and Owner, ONCO Fermentations)
Marty Bills (Director of Brewing Operations, Pelican Brewing)
Pulkit K. Agrawal (Founder and CEO, The 5th Ingredient)
William Glass (Founder, The Brewing Projekt)
The 5th Ingredient develops all-in-one brewery management systems that makes it easy to use your data for real-time process improvement.
Visit www.the5thingredient.com to learn more or email pint@the5thingredient to book your demo today!
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
Every brewer knows (or should know) about the risks associated with CO2 exposure and leaks. You or someone you know has felt dizzy or nauseous, passed out, or even worse. You should already have trainings in place and action plans for incidents in place. But do you know why carbon dioxide effects you and your staff in these ways? DO you really know the science behind the gas? This session will provide you with the simple scientific basics of carbon dioxide, how its created, why it acts like it does, and how it really effects humans. The session will also provide you with the easy to translate principles into your teams and facilities to ensure you remain #co2safe.
CBP Connects
2-Day Workshop | 3 Nightly Receptions
Norfolk, Virginia
February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
St. Louis, Missouri
June 20-22, 2022
Register: https://cbpconnects-stlouis.eventbrite.com/
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Dana Kaluzny, BA, PMP (she/her) is a Project Management Educator, Facilitator and Social Justice Advocate. She is the Founder of Social Impact Projects: group projects that are pleasurable (and not a pain in the ass!). Bringing people together for projects that matter. She facilitates learning adventures with project teams and organizations who want to have a good time while integrating a different project management approach with a social justice lens. We get work done, centering joyful, purposeful relationships between people. Oh, and in her spare time, she is the Co-Owner of Endswell Beer, a small batch brewery in-the-making in Collingwood, Ontario, Canada. You can collaborate with her at www.danakaluzny.com.
CBP Connects 2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia February 7-9, 2022 For more information: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Pal Ingebrigtsen - PLAATO
Scott Schmidt - Market The Brew
Seth Gardenswartz - Blackgardenlaw PC
Thomas Tredennick - La Verne Brewing
Fall Virtual Conference | October 18-20, 2021
http://rsvp.craftbeerprofessionals.org/
CBP Connects
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 7-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Adam Ross - AR Design
Devon Hoffman - Site-Seeker
Mary-Jane Maurice - Malteurop Malting Company
Phil Neumann - Mainstem Malt
Ruvani de Silva - Beer Is For Everyone
Fall Virtual Conference | October 18-20, 2021
http://rsvp.craftbeerprofessionals.org/
CBP Connects
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 8-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Aaron Gore - Community Brewing Ventures
Glenn Clark - Crafting a Brand
Steve Schmidt - Market The Brew
Warren Bondi - Beer Marketeers
Fall Virtual Conference | October 18-20, 2021
http://rsvp.craftbeerprofessionals.org/
CBP Connects
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 8-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
JoAnne Carilli-Stevenson, is the Head of Business Development for White Labs. She has over 28 years of experience in the brewing and distilling industries, and previously served as the Marketing Director for the Brewers Association and founded the Colorado Distillers Guild. JoAnne has spoken at numerous beverage and fermentation conferences worldwide over the course of her career. She holds a BA from the University of Vermont and an MBA from the University of New Haven.
CBP Connects
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 7-9, 2022
For more information: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Jason Gladfelter - Vombuds
Jason Sleeman - United Community Bank
Kyle Rheiner - CraftBrewingInsurance.com
Morgan Culhane - Content on Draft
Pulkit Agrawal - Beer30 by The 5th Ingredient
Fall Virtual Conference | October 18-20, 2021
http://rsvp.craftbeerprofessionals.org/
CBP Connects
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 8-9, 2022
Register: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Colleen Quinn - Second Sip Beverage Consulting
Kyle Smith - Gorman & Smith Beverage Equipment
Laura Lodge - StartABrewery.com
Fall Virtual Conference | October 18-20, 2021
http://rsvp.craftbeerprofessionals.org/
CBP Connects
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 8-9, 2022
For more information: https://cbpconnects-norfolk.eventbrite.com/
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Sam J Cruz, Co Owner and Chief Marketer at Against The Grain.
ATG began as a Louisville KY brewpub operation, growing to build a production brewery also located in Louisville. Since then, Sam and team have added an additional brewpub unit in Louisville, as well as diversifying the business to include two music venue and bar locations located in Louisville, a property holdings company with real estate investment, international partnership in a brewpub, and plans to launch additional ATG units in surrounding states.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
It’s one thing to brew great beer. It’s entirely another to turn that ability into a successful and thriving business. It takes foresight, talent, and business acumen – traits abundant in the visionary leader of Foothills Brewing.
From an initial annual output of just 800 barrels in 2005, Jamie has grown Foothills into a multimillion dollar regional brewery approaching 40,000 barrels a year in production. Along the way the University of Georgia graduate has garnered numerous accolades and medals for his beers, as well as universal respect for his positive advocacy and support of the craft brewing community.
And as if making sensational beer isn’t enough, he and his wife Sarah roast their own incredibly tasty coffee.
www.CraftBeerProfessionals.org
The 5th Ingredient develops all-in-one brewery management systems that makes it easy to use your data for real-time process improvement.
Visit www.the5thingredient.com to learn more or email pint@the5thingredient to book your demo today!
www.CraftBeerProfessionals.org
In this conversation we will discuss the logistics, advantages, challenges, and overall impact of also operating an Airbnb at a brewery.
This conversation features:
Denise Wagenbrenner - Berkeley Springs Brewing Company
Rick Horton - The Outlaw Brewing Company
Tammy Ebbinghaus - Indian Springs Brewing
Tonya Latimer - Dalton Union Winery & Brewery
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Colleen Quinn - Second Sip Beverage Consulting
David Holm - Apex Brewery
Tristan Bissinger - Dueling Barrels Brewery and Distillery
www.CraftBeerProfessionals.org
We are extremely excited to announce CBP Connects presented by Arryved POS - Norfolk, VA.
2-Day Workshop | 3 Nightly Receptions | Norfolk, Virginia
February 8-9, 2022
For more information: https://cbpconnects-norfolk.eventbrite.com/
Hope to see you there!
In this conversation we will discuss the pros, cons, and overall experience of having multiple partners involved in owning a brewery.
This conversation features:
Josh Norris - Witchdoctor Brewing Company
Larry Winans - Jackass Brewing Company
Sam Cruz - Against the Grain Brewery
Tripper Mathews - Tusculum Brewing Company
Will Landry - Twisted Track Brewpub
www.CraftBeerProfessionals.org
[Industry Ambassador Episode]
Trivia nights are one of the most popular forms of bar entertainment – and they can be one of the most lucrative, as well. But many owners and managers struggle to put together an effective trivia night, spending hours researching questions and trying to find the best ways to get the word out about their event. Brian will share not only how to host a successful trivia night, but also the keys that make them super-successful on the profit side as well!
www.DeliverMeTrivia.com
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Carmone Macfarlane - Phoenix Brewing Company Jason Snyder - Peak Drift Brewing Company Michael Crowell - Petrichor Brewing Pola Girard Galie - Lower Forge Brewing Company
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Marty Nachel was born and raised in the Chicago area. His love for quality beer can be traced back to a long weekender to Toronto and an unplanned tour of the Molson brewery in 1982. He became a member of the BJCP in 1986, one of the first 70 people in North America and the 1st in the state of Illinois. He has since written for countless beer publications, published multiple books on beer and brewing, and is passionate about beer education.
www.CraftBeerProfessionals.org
In this conversation we will hear from several of your peers discussing the past year, challenges, surprises, strategies for success, and predictions moving forward.
This conversation features:
Erik Coleman - Beer by Coleman
Josh Pringle - CO2 Meter
Kevin Weaver - Brewmation
Scott Schmidt - Promote the Brew
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
M. David Gonzalez (DG) has been a professional brewer since 1996 and attended the prestigious Siebel Institute of Technology in 1997. He has been in a variety of situations from small brewpubs and breweries, to larger production facilities, to spending more than a decade with a corporate brewpub chain as a Head Brewer, and in a variety of capacities ranging from Assistant Brewer though to Director of Brewing Operations as well as many other important roles. He has spent two tours on the Board of Directors for the North Carolina Craft Brewers Guild, including being the first Vice President.
He has won dozens of Gold, Silver, and Bronze medals at the Carolinas Championships of Beers over the years, and part of a brewing team that brought home a Gold Medal at the Great American Beer Festival in 2016. Shortly after Lost Worlds opened, he lead the team that earned four medals, including three Gold, at the 2020 North Carolinas Brewers Cup, and a Silver medal at the Great American Beer Festival in the same year.
He is the Director of Brewing Operations/Head Brewer for Lost Worlds Brewing Company in Cornelius, North Carolina. In his spare time (which he runs a brewery, so isn’t much), he spends time with his wife and 4 boys, hiking, and visiting other breweries…of course.
www.CraftBeerProfessionals.org
This conversation features:
AJ Head - Safe Bars
Amy Leesa - Fisher Phillips Law Firm (focus on Employment Law in the brewery space)
Kyle Rheiner - Arthur Hall (Craft Beverage Insurance)
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Gloria has been in the craft beer industry for over ten years in a variety of capacities – writer, brand ambassador, sales representative, bartender and founder of the Syracuse Women of Craft Beer. A former university professor, she changed careers from higher education to pursue her beer journey. Her writing started with The Hoppy Nomad blog which led to writing for Syracuse’s Table Hopping Newspaper, Beer Advocate Magazine, Cigar Snob, VinePair and more. She is a Cicerone® Certified Beer Server. She has combined her love of teaching and beer to create Crafted Minds LLC, a company dedicated to beer education for all.
www.CraftBeerProfessionals.org
White Labs CEO Chris White is joining us to share a first look at the future of yeast with Craft Beer Professionals. The team at White Labs has been hard at work behind the scenes, innovating to bring brewers the most superior yeast on the planet.
Today is an exciting moment for all of us at White Labs. Our entire team prides itself on our constant push to innovate and improve, and in doing so we celebrate success that helps move the industry forward. From the industry’s first pitchable liquid yeast to a complete revolution in the way it’s propagated, our innovative spirit is tireless, and today I get to share that we’ve done it again.
Introducing PurePitch Next Generation, an evolution of White Labs’ PurePitch® – the most superior and consistent yeast on the market – made even better with new packaging for ease of use, and verifiable quality and consistency to help you make the absolute best beer possible.
www.CraftBeerProfessionals.org
This conversation features:
Betsi Good - Four Corners Brewing Company
James Moriarty - Urban Brew Labs
Laura Dierks - Interboro NYC
Nancy Trigg - Arryved
Randy Jensen and Sindre Ingebrigtsen - Molo Brew
www.CraftBeerProfessionals.org
This conversation features:
Collean Laney - Three Notch'd Brewing Company
Katie Nierling - Ska Street Brewstillery
Muriah Kilmer - Freedom's Edge Brewing
Tiare Austin - Walking Stick Brewing
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
With 25+ years in the craft beer industry, before working for a few of the largest breweries in the world, George Graham represented a few of the pioneers in Portland, Oregon - Bridgeport, Saxer, Oregon Ales (Boston Beer), Thomas Kemper, and Rogue to name a few. Finishing his career at a community-inspired small-batch brewery, Oakshire Brewing in Eugene, OR. After years of growing brands, he's taken on a new role representing PakTech (you know the can handle people) in Eugene. He is looking forward to sharing stories and discussing his time in the industry.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Daniel Carey operates the New Glarus Brewing Company in Wisconsin along with his business partner and wife, Deb, as well as two daughters and grandchildren. He shoveled out his first mash tun in 1979 at the age of 18 while earning a Bachelor’s Degree in Food Science at University of California Davis. Dan was Valedictorian of the Siebel Institute Course in Brewing Science. He served his apprenticeship at the Ayinger Brewery near Munich then passed the Institute of Brewing Diploma Examination followed by the Master Brewer Exam. He also was a Production Supervisor for Anheuser-Busch. Dan won the Association of Brewers 2003 “Small Brewer of the Year” Award, the 2005 and 2006 “Mid Size Brewer of the Year”
Awards as well as the 2006 Russell Schehrer Award for Innovations in Brewing.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Stephanie is an Atlanta-based writer who focuses on stories of diversity and inclusion in the beer industry. In 2020, she was a recipient of the Diversity in Beer Writing Grant from the North American Guild of Beer Writers, and this year, she was recognized in Imbibe's 75 people to watch. Stephanie is also the founder of The Share, a newsletter celebrating Black women in the beer industry.
www.CraftBeerProfessionals.org
This conversation features:
Jacob Hoover - White Labs
Jean van Damme - ESTER.ai
Jon Dispenza - Untappd Podcast
Laura Lodge - Customized Craft Beer Programs/Big Beers, Belgians & Barleywines Festival
www.CraftBeerProfessionals.org
This conversation features:
Jacob Hoover - White Labs
Jean van Damme - ESTER.ai
Jon Dispenza - Untappd Podcast
Laura Lodge - Customized Craft Beer Programs/Big Beers, Belgians & Barleywines Festival
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Marty Jones is a longtime award-winning beer journalist and publicist/promoter/idea man in the craft beer trade. In addition to being dubbed “the man who made canned beer cool” (for his role as frontman and co-founder of the Oskar Blues “Canned Beer Apocalypse”), Jones has been called “the Bill Veeck of craft beer” and “a threat to the future of craft beer.” He thinks alcoholic beverage should be stricken from the beer lexicon and humor is the essential missing ingredient in the trade. Jones writes and plays music on the side and his deep catalog of beer-minded songs has earned him the title of “the bard of beer songs.” He lives in Denver, CO.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Cole Hackbarth is the Director of Brewing Operations at Rhinegeist Brewery in Cincinnati Ohio. Rhinegeist is seven years old and has grown to over 100,000bbls/yr of beer and cider across its eight state footprint. Before joining Rhinegeist, Cole worked for several breweries including Golden Road and Full Sail Brewing, after receiving a B.S. in Fermentation Science from Oregon State University.
www.CraftBeerProfessionals.org
1:4 people have a disability. And guess what? Some of them like beer. Some of them want to hang out with their friends in a comfortable space. ALL of them are consumers. Is your taproom accessible? Have you heard of Universal Design? Why should you care? Because taprooms by nature are community hubs. And community hubs should do their part in making sure they are welcoming to EVERYONE.
The presentation will share:
Our family's brewery and why we built it to begin with
What is Universal Design and how it benefits everyone
A tour of our brewery
Examples of what they can do to build equity and inclusion in their brewery
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
During his 32 years at MillerCoors, Keith Villa created this cloudy, unfiltered Belgian-style beer, first brewed at the 10-barrel Sandlot Brewery inside Denver’s Coors Field, that would go on to become the number one craft beer in America, helped in part by the Valencia orange slice Keith suggested bartenders place on every rim.
Having retired from Coors in 2018, Keith, along with his wife Jodi, began focusing on the next stage in their careers – development of a craft beer infused with THC, a key psychoactive chemical from cannabis plants that creates pleasurable sensations. In December 2018, the Villa’s CERIA (rhymes with “area”) Brewing Company launched its first THC-infused non-alcohol brew in Colorado. Since then, CERIA has expanded throughout Colorado and plans are to expand to other states where the use of recreational marijuana is legal.
Having successfully grown CERIA’s THC-infused beer brand, Keith decided in 2020 to also offer his non-alcoholic beers without THC.
www.CraftBeerProfessionals.org
This conversation features:
Brian Boak - Brewers Roundtable
Brittany Burke - Untappd
Day Bracey - Barrel & Flow Fest
Kevin Mardorf - BeerFests.com
Matthew Leff - Rhizome Productions
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Brian was born with a homebrewing father, within blocks of a brewery. He did a little 'research' in his younger days, and in college spent some time in London, living in an apartment with a pub on the ground floor. He spent a semester sampling English, Scottish, Irish, German, and Belgian beers and upon returning back to his college town, macro light lagers just no longer satisfied my newfound appreciation of... actual flavor.
He began homebrewing and did so for almost thirty years. The architecture/development company he spent much of his professional career with was adversely impacted by the struggles of the economy in 2007, and he needed to reinvent his life and livelihood. With encouragement from family and lots of friends, the idea of Friendship Brewing Company was launched.
He identified a century old building in his home neighborhood and spent about four years renovating the property, again - with friends. They then staffed the brewery with.... friends. Four years later everything they do is fueled by friendships; old friends, new friends, and brew friends.
www.CraftBeerProfessionals.org
This conversation features:
Kelly Weiss - Perkiomen Valley Brewery
Max Finnance - Artisanal Brewing Ventures
Nick Bonadies - Belleflower Brewing Company
Sofia Barbaresco - New York State Brewers Association
www.CraftBeerProfessionals.org
This conversation features:
Keke Gibb - former Boulevard Brewing Company
Tara Nurin - Writer, Reporter, Educator, Author of the upcoming "A Woman's Place Is in the Brewhouse: A Forgotten History of Alewives, Brewsters, Witches, and CEOs"
www.CraftBeerProfessionals.org
This conversation features:
Alison Wisneski - Lady Justice Brewing
Andrew Coplon - Craft Beer Professionals/Secret Hopper
Jamaar Valentine - NoDa Brewing Company
Katie Nierling - Ska Street BrewStillery
Mo Wark - Somos Destinations
www.CraftBeerProfessionals.org
For details on our Spring Virtual Conference please visit http://spring2021.craftbeerprofessionals.org
This conversation features:
Jason Sleeman - United Community Bank | Craft Beverage Lending
JoAnne Carilli-Stevenson - White Labs
Joel Frieders - Hope for the Day
Julie Rhodes - Not Your Hobby Marketing Solutions
Rachel Kesley - Arryved
www.CraftBeerProfessionals.org
This conversation features:
Brian Avery - Bravery Brewing
Elizabeth Jacobs - Legacy Ale Works
Matthew Dahm - Mastry's Brewing Company
www.CraftBeerProfessionals.org
For details on our Spring Virtual Conference please visit http://spring2021.craftbeerprofessionals.org
This conversation features:
Aaron Gore - Community Brewing Ventures
Daniel Jones - Stern & Eisenberg
Jared Stober - Two Track Malting
Mike Simon - Precision Fermentation
www.CraftBeerProfessionals.org
For details on our Spring Virtual Conference please visit http://spring2021.craftbeerprofessionals.org
This conversation features:
Doug Piper - Gourmet Brewing
Kyle Smith - Gorman & Smith Beverage Equipment
Matt Albrecht - River Drive Cooperage
Pulkit K. Agrawal - The 5th Ingredient
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Peter and Frezi are the Founders of Purpose Brewing and Cellars in Fort Collins, Colorado.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Steve's journey across Craft Beer reads like an extremely impressive highlights reel, including some of the most important players of the past 30 years, from Firestone Walker to Reyes to Figueroa Mountain. We have a conversation about Steve's 30 year career in Craft Beer, what motivates him, and how his positive philosophy on life turned a hobby into a profession.
www.CraftBeerProfessionals.org
Joshua Lance, CPA, CGMA is the founder and CEO of Table HR and founder and Managing Director of Lance CPA Group. In addition to leading these two companies, Josh is adjunct faculty at Northwestern University and University of Vermont and Head of Accounting at Practice Ignition. He enjoys making wine and beer, cooking, traveling, and cheering on the Green Bay Packers and Everton FC.
www.CraftBeerProfessionals.org
This conversation features:
Dr. Christina Wade - Historian/Archaeologist at Braciatrix/Beer Ladies Podcast
Dr. Sierra Dye - Postdoctoral Fellow at the Centre for Scottish Studies at the University of Guelph in Guelph, Ontario
Tara Nurin - Writer, Reporter, Educator, Author of the upcoming "A Woman's Place Is in the Brewhouse: A Forgotten History of Alewives, Brewsters, Witches, and CEOs"
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Collin and Jen have known each other since eighth grade and are now about to launch their third Craft Beer business together.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Jessi Flynn is the Managing Director and Head Brewer of Kweza Craft Brewery, the first female lead and the first craft brewery in Rwanda. A landscape architect by trade, Jessi moved to Rwanda in 2017 to design and build RICA (Rwanda Institute for Conservation Agriculture). She is now full time at the brewery and is passionate about engaging women in brewing at a commercial level.
https://linktr.ee/KwezaCraftBrewery
www.CraftBeerProfessionals.org
We will be hosting a series of live events to draw attention to discrimination in Craft Beer. These events will include a spoken word reading of anonymous experiences followed by a speaker who will share actionable steps we can take.
While uncomfortable and difficult, these conversations are critical for moving in a positive direction.
Following a reading of anonymous experiences from your peers, Lauren Taylor of Safe Bars will speak on ways to make our industry less discriminatory.
Safe Bars uses innovative bystander education and empowerment self-defense strategies to empower bar, restaurant, and club staff to stand up against sexual harassment and assault, ultimately changing nightlife culture. We've trained 40 establishments in DC. We also train people to start Safe Bars programs where they live, and have more than 25 Safe Bars-trained teams in cities and towns around the U.S. and Canada.
Learn more at https://safebars.org/
Offer your support at https://givebutter.com/safebars
www.CraftBeerProfessionals.org
This conversation features:
Betsy Lay - Lady Justice Brewing
Britt Teusink - FrameShift Fermentation
Kelly Quinn - Brioux City Brewery
Mike Lock - Broken Goblet Brewing
Tristan Brown - Pontoon Brewing
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Bryan Roth has written about the beer industry for almost a decade, reporting on business, cultural, and personal stories. He currently serves as news editor for Good Beer Hunting's Sightlines section and director of the North American Guild of Beer Writers, a trade organization representing media professionals. A former newspaper reporter and sports play-by-play broadcaster, he's worked at Duke University for 13 years and has had his freelance work appear in print and digital publications, including BeerAdvocate, All About Beer, Thrillist, Paste, and more.
www.CraftBeerProfessionals.org
Thank you to our partner, Craft Beverage Expo & Distribution Conference, who helped to organize today's panel.
Please visit their website, www.craftbeverageexpo.com, to learn more and register for their upcoming events and webinars including the March 9-10 event.
This conversation features:
Greg Lovensheimer - Chief Operating Office, Millcraft
Harrison Chie - VP of Sales & Marketing, Weber Packaging
Joel Miller - President, Phoenix Packaging International
Mike Seitz - Sales Director – East Region, Saxco
www.CraftBeerProfessionals.org
www.ThingsWeDontSay.beer
The THINGS WE DON’T SAY IPA project was created to help shift how we approach mental health by encouraging people to talk about their experiences and feelings, both good and bad, and to demonstrate the importance of asking for help when we need it.
THINGS WE DON’T SAY IPA is a call to empower breweries from around the globe to use their platforms to stand up for those who suffer in silence with their mental health, be it with anxiety, depression, or other mental illness.
Named after Hope For The Day’s flagship mental health education curriculum, THINGS WE DON’T SAY IPA is a 6% IPA being released in May 2021, in conjunction with Hope For The Day’s Shake The Stigma awareness campaign for Mental Health Month 2021.
www.CraftBeerProfessionals.org
This conversation features:
Bryan Van Den Oever - Red Bear Brewing Company
Holly Regan - Freelance Journalist
Michele Wonder - Perfect Pour Services
Rachael Engel - Bosk Brew Works
www.CraftBeerProfessionals.org
Marcus Ohanesian is the Owner & Designer of Perfect Evolution & Design/Marketing Manager at Timberyard Brewing Company.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Abraham, and his father, Paul, didn't talk for seven years. Why? They still don't know.
A letter and an home-brew kit ignited a reconnection, and next thing you know, they're brewing test batches together in a garage.
Fast forward, and they open a beautiful brewery in Maine and have now been in operation for over 7 years.
Did we mention it has fire pits, disc golf, and even ice skating?
We will dive into how this Northern Paradise came be Funky Bow Brewery & Beer Company and how a rekindled relationship transformed into a destination brewery.
www.CraftBeerProfessionals.org
This conversation features:
Jason Sleeman - United Community Bank - Craft Beverage
Josh Lance - Lance CPA
Kary Shumway - Kary's Financial Training/Wormtown Brewery
Rick Wehner - Brewery Finance
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Tara is a BJCP-certified beer judge. Passionate about promoting women’s challenges and achievements, the former TV news reporter is publishing her first book, a history of women in beer, in fall 2021. She volunteers as the archivist for the Pink Boots Society and launched New Jersey's original beer consumer educational group for women.
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Arryved was founded by David Norman, in partnership with local craft brewery GM's Ray Decker of Avery and Natalie Gula of Left Hand Brewing Company
This conversation features:
David Norman
Natalie Gula
Ray Decker
www.CraftBeerProfessionals.org
This conversation features:
Chad Melis - Turn It Up Media
Denise Ford-Sawadogo - Montclair Brewery
Sean O'Keefe - Pontoon Brewing
Warren Bondi - Beer Marketeers
www.CraftBeerProfessionals.org
This conversation features:
Jennifer Erickson - Pink Boots Society, Board Member/Treasurer
Megan Parisi - Pink Boots Society, Board Member/Scholarship Coordinator and Boston Beer Company, R&D brewer
Sue Rigler - Pink Boots Society, Board Member/Collaboration Brew Day Coordinator
Tiffany Pitra- Yakima Chief Hops, Sensory Manager
www.CraftBeerProfessionals.org
This conversation features:
Daniel Jones - Stern & Eisenberg
Day Bracey - Drinking Partners, Fresh Fest
Teo Hunter - Crowns & Hops
www.CraftBeerProfessionals.org
This conversation features:
Josh Lindsay - Karbach Brewing Company
Matthew Leff - Rhizome Productions
Suzanne Henricksen - The Crafty Cask
www.CraftBeerProfessionals.org
CBP Stories showcase individual members who have an inspiring story to tell.
Mike Grant is the Co-founder/Brewer/CEO of DevilCraft Brewery / DevilCraft Pizzeria in Tokyo.
www.CraftBeerProfessionals.org
This conversation features:
Alison Wisneski - Lady Justice Brewing
Danii Oliver - BEERSGIVING/Island to Island Brewery
Tom Halaska - WellBeing Brewing Company
Will Ryan - Blaze Brewing Company
Zach Jewell - Into the Dark Blue
www.CraftBeerProfessionals.org
This conversation features:
Betsy Lay - Lady Justice Brewing
Hannah Godhe - Naked Brewing Company
Jamaar Valentine - NoDa Brewing Company
Kelly Weiss - Perkiomen Valley Brewery
Lenox Mercedes - High Gravity Hip Hop
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Alisa Mercado - Rhythm & Rhyme Brewing Co.
Day Bracey - Drinking Partners, Fresh Fest
Holly Regan - Bard Creative Content Services
Jason Gladfelter - Pub Dialogue
Larry Clouser - Pono Brewing Company
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Erik Fowler - White Labs
Joe Spearot - First State Brewing Company
Matt Albrecht - River Drive Cooperage
Rick Laxague - Craft Beverage Consultants
Tanner Gifford - Knuckle Puck Brewing
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
JoAnne Carilli-Stevenson - White Labs
Rachel Grieder - CedarBrew Insurance
Randy Griggs - 21st Amendment Brewery
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Jamaar Valentine - NoDa Brewing Company
Katie Nierling - Ska Street Brewstillery
Nancy Trigg - Arryved
Thomas Frenya - Pontoon Brewing
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Barry Elwonger - Motorworks Brewing
Chad Bratt - Jagged Mountain Craft Brewery
Mo Wark - Somos Destinations (El Vado Taproom, Ponderosa Brewing)
Nicole Carrier - Throwback Brewery
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Aaron Gore - Fresh Pitch Beverage Consulting
Bryan Roth - Good Beer Hunting
Julie Rhodes - Not Your Hobby Marketing Solutions
Tara Nurin - Craft Beverage Consultants
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Alban de Pury - AL's
Debbie Novograd - BevZero
Keith Villa - CERIA Brewing Company
Ryan Bandy - Indeed Brewing Company
Sanjeev Sawni - Gruvi
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Greg Heller-LaBelle - The Colony Meadery
Joel Frieders - Hope For The Day
Josh Burr - Foothills Brewing
Mike Willaford - Tin Whiskers Brewing Company
Steve Adams - Dryhop Brewers
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Brandon Mazer - Perkins Thompson
Daniel Jones - Stern & Eisenberg
John Szymankiewicz - Beer Law Center
Matthew McLaughlin - McLaughlin, PC
Rachel Lawson - Schaffer Law Firm PLLC
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
This conversation features:
Devon Hoffman - Site-Seeker, Inc.
John Holl - Beer Edge
John Kelley - Craftpeak
Laura Lodge - Customized Craft Beer Programs
Marcus Ohanesian - Perfect Evolution/Timberyard Brewing Company
CBP Panel Fest is a 2 day event featuring 11 panel conversations on critical topics facing Craft Beer today.
www.CraftBeerProfessionals.org
The focus of this conversation is on the state of cans and alternative packaging solutions.
This conversation features:
Evan Stewart - Northeast Territory Manager, Petainer
Mark Pirog – Director of Seamer Sales, Pneumatic Scale Angelus
Mike Davis – Global Product Line Leader, Can Filling, Pneumatic Scale Angelus
Tyler Wille - CEO & Founder, Iron Heart Canning Company
www.CraftBeerProfessionals.org
The focus of this conversation is on Eugenia Brown's "The Road to 100" initiative, on our guests' experiences, and how we can diversify and make the Craft Beer community more inclusive. This conversation features: Gloria Rakowsky - Syracuse Women of Craft Beer, Hoppy Nomad Kelsey Watson- City Brew Tours Sarah Perez- Bleeding Heart Brewery www.CraftBeerProfessionals.org
The focus of this conversation is on how to continually put out high quality products while keeping both your staff and guests excited.
This conversations features:
William 'Kyle' Smith - Gorman & Smith Beverage Equipment
Steve 'Hendo' Henderson - Rockstar Brewer
This conversation was held 10/24/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on preparing for colder weather.
This conversation features:
David Ringler - Cedar Springs Brewing Company
Julie Rhodes - Not Your Hobby Marketing Solutions
Marin Slanina - Wiley Roots Brewing Company
Shane Egans - Wormtown Brewery
Shawn White - Nostalgia Brewing
This conversation was held 11/10/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on running a brewery while also balancing a second job.
This conversation features:
Alison Wisneski - Lady Justice Brewing Company
Betsy Lay - Lady Justice Brewing Company
Larry Winans - Jack Ass Brewing Company
Lauranne Crooks - AVID Cider
This conversation was held 10/20/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on running a brewery while also balancing a second job.
This conversation features:
Jan Chwiedosiuk - Jersey Cyclone Brewing Company
Jason Havens - Rusty Nickel Brewing
Karl Herzberg - Lucky City Brewing
Marty Czech - Pantown Brewing
Mike LaCouture - Broken Goblet Brewing
This conversation was held 10/20/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on discussing our guests' experiences in the industry and how we can make Craft Beer more welcoming to women.
This conversation features:
Carli Smith - Pink Boots Society
Christina LaRue - Oregon Brewers Guild
Denise Ford Sawadogo - Montclair Brewery
Laura Lodge - Customized Craft Beer Programs
This conversation was held 10/7/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on discussing the current state of distribution.
This conversation features:
Aaron Gore - Fresh Pitch Consulting
Edwin Carino - AmeriCraftBier
John Kelley - Craftpeak
Rick Laxague - Craft Beverage Consultants
This conversation was held 10/6/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on celebrating and discussing our guests' 25 years in the industry.
This conversation features:
Brad Ring - Brew Your Own Magazine
Chris White - White Labs
Dave Thibodeau - Ska Brewing
This conversation was held 10/5/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on adding food options at your brewery.
This conversation features:
Andrew Bauman - Uncle Bear's Brewery
Kayleigh Lohse - Presidential Brewing Company
Kevin Freer - Block Three Brewing
Tamara Sturdavant - Golden City Brewery
Tiffany Fields - Maysville Brewing Company
This conversation was held 9/22/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on running a brewery while also raising a family.
This conversation features:
Barry Elwonger - Motorworks Brewing
Elizabeth Jacobs - Legacy Ale Works
Larry Clouser - Pono Brewing
Peter McArthur - Genus Brewing Company
Pola Galie - Lower Forge Brewery
This conversation was held 9/8/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on running a nano brewery in 2020.
This conversation features:
Greg Sheppard - Crooked Rooster Brewery
Jared Wharton - Forward Operating Base Brewing Company
Kelly Quinn - Brioux City Brewery
Melissa Romano - Lake Anne Brew House
This conversation was held 8/25/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on the importance of education.
The conversation features:
Erik Fowler - Education & Engagement Manager at White Labs
Jim Stutzman - Owner of Lazy Horse Brewing & Winery
Joshua Lindsay - Brewery Educator at Karbach Brewing Company
Julia Herz - HerzMuses Enterprises and former Craft Beer Program Director of the Brewers Association
This conversation was held 8/11/20.
www.CraftBeerProfessionals.org
The focus of this conversation is on the role of Craft Beer groups on Facebook in our industry.
This conversation features:
Art Whitaker - Milk The Funk
Kate Christensen - CraftBeerGirls- BEER&BODY LLC
Rob Tittel - Northeast Ohio Craft Brewery News Group
This conversation was held 7/21/20.
www.CraftBeerProfessionals.org