'SME and You' is hosted by Athliance CEO - Peter Schoenthal and focuses on College Athletics. Peter dives into 'Name, Image, Likeness' (NIL) with Subject Matter Experts (SME) in the industry.
Athliance CEO Peter Schoenthal invites Intellectual Property and Litigation Attorney David Hathaway to discuss Trademarks and Protecting Student Athletes throughout the NIL process.