Just the Fax: Recent Episodes
Darrell E Sherwood Jr
Just the Fax is here to share automotive industry insights by addressing some of the challenges dealers face in todays market. Bob Grill and DJ Sherwood from CARFAX are your hosts and special guest experts join in on the discussion frequently.
Time is a commodity just as money is; Expensing more time into a dealer's neighborhoods through public events or social media campaigns can go far to boost your dealership's reputation and revenue!
Join Bob Grill and Marcy Medinger as they discuss the practices dealerships can engineer to build rapport with their communities, and thus, their customers.
Marcy Medinger is the Chief Optimizer and Founder of MMDealer Advocates having spent over 20 years gaining invaluable experience as a student of digital marketing and technology. Marcy now applies the wisdom of lean process management, organic lead generation and efficient digital practices to her business in order to ensure clients are getting the most bang for their buck!
With a changing market comes a changing dealer strategy. Join Bob Grill and special guest Sara Hoagey, CEO of eliteBDC, as they discuss a dealer's Business Development Center (BDC), and the ways dealers can do business better.
Sara Hoagey is the founder and CEO of eliteBDC, an automotive consulting company specializing in virtual BDC training, BDC consulting, and CRM customization services with clients in North and South America. Sara has 25 years of automotive experience in digital strategy, BDC, and CRM systems. She also operates an automotive call center for virtual BDC clients across the country.
As we start to see the car buying trends with Generation Z, we see that while an online presence is important, the physical showroom continues to stand strong in their experience.
Join Bob Grill and Industry Expert Rich Mahon, as they discuss how the Digital and Physical showrooms have drifted apart, and how you as a dealer can work to bridge the gap between them.
Rich Mahon has spent the last 27 years working his way up through various roles within the dealership to become the Vice President and General Manager of Toyota South Atlanta, before selling the dealership earlier this year.
Last episode, Just the Fax set the stage to talk about the current struggle of Inventory in the automotive world, from acquiring to servicing to selling.
Join Bob Grill and special guest Kraig Quisenberry, Vice President of ACV - Major Accounts, as they discuss solutions dealers can take to solve these inventory issues for themselves.
As Vice President of Major Accounts for ACV, Kraig is a nationally recognized speaker of new technology, including process improvement, with proven success achieving employee utilization to help companies go further faster.
With the ever-changing market, finding the right inventory has continued to be a challenge for dealers.
Join Bob Grill and Special Guest: Joe Overby, Senior Editor of Auto Remarketing and Auto Remarketing Canada at Cherokee Media Group, as they discuss what consumers are asking and how dealers can address these concerns.
With Future Cost becoming the biggest concern of the millennial generation of buyer, Certified Pre-Owned Vehicles are among the most sought-after option.
Join Bob Grill and Special Guest: Tom Love, Certified Used Vehicle Program Manager at Hyundai Motor America, as they discuss how the industry got here, and how dealers can make the most of the opportunities presented.
Tom Love was born and raised in Boston getting his start in the automotive industry in 1987, with the past 20 years at Hyundai Motor America working throughout the company before becoming the Certified Used Vehicle program manager.
Dealerships had to change to reflect the current times, but so did the dozens of partners to dealers around the country to better serve and assist.
Join Bob Grill and Special Guest: Ryan Mulligan, Director of Partner Development at CARFAX, inc. as they discuss the evolution of Dealer Partners to be an even more valuable asset.
Ryan Mulligan serves as the Director of Partner Development at Carfax overseeing a network of 200+ partnerships. With over 15 years of automotive industry knowledge & experience his focus is centered on fulfilling the Carfax mission statement of building products that helps millions of people shop, buy, own and sell used cars with more confidence.
The automotive industry has been rapidly changing in the last few years, igniting new perspectives.
Join Bob Grill of CARFAX and Kraig Quisenberry, Executive Vice President of ACV - Major Accounts, as they discuss the current changes in the automotive industry, and what is in store on the horizon!
As Vice President of Major Accounts for ACV Kraig is a nationally recognized speaker of new technology, including process improvement, with proven success achieving employee utilization to help companies go further faster.
The Sales Department and Service Department, in many dealerships, have a very adverse relationship.
Join Bob Grill and Special Guest Lyndsey Rodriguez from Team Velocity Marketing, as they discuss how the partnership of a Dealership’s Sales and Service Departments can lead to immense success for your dealership and your customers!
Lyndsey Rodriguez works as the Senior Vice President of OEM and Enterprise Accounts for Team Velocity Marketing.
Your regular coffee shop knows what you want once going in; Amazon knows exactly what you’re interested in by your shopping history; yet the same routine is repeated time and time again in dealerships across the country, regardless of if someone is loyal to that dealership or not.
Join Bob Grill and Special Guest Lyndsey Rodriguez from Team Velocity Marketing, as they discuss the expectations from automotive customers today!
Lyndsey Rodriguez works as the Senior Vice President of OEM and Enterprise Accounts for Team Velocity Marketing.
With rising interest rates and inflation, the buying public has become much more cautious when buying a vehicle, new or used.
Join Bob Grill and DJ Sherwood of CARFAX as they discuss how dealers can navigate the changing economic tides.
The Automotive industry has been shifting and dealers are looking for ways to sell their inventory. Join Bob Grill and DJ Sherwood as they discuss how to Maximize your Opportunities on inventory.
The world is changing, and a new generation is the vast majority of the buying public. Bob Grill and DJ Sherwood discuss the new concerns that have arisen and how Dealerships can address them.
Inventory is becoming increasingly difficult to sell with fierce competition; Join Bob Grill and DJ Sherwood as they discuss how each vehicle stands on it’s own and to not miss opportunities.
Are you getting the most out of your social media efforts? Marcy Medinger joins the Just the Fax Podcast to walk you through ways to improve your presence Online.
Marcy Medinger is the Chief Optimizer and Founder of MMDealer Advocates having spent over 20 years gaining invaluable experience as a student of digital marketing and technology. Marcy now applies the wisdom of lean process management, organic lead generation and efficient digital practices to her business in order to ensure clients are getting the most bang for their buck!
Just the Fax is excited to welcome Steve Roessler from DriveCentric to the mic to discuss best practices when it comes to handling the digital showroom customer.
Steve is very passionate about representing DriveCentric in the Automotive World. He really enjoys presenting on topics such as "70% Engagement Strategies", "Personalized Video to Humanize the Customer Experience" and of course, "GIF Culture - Less is More Strategy". My goal is to help dealerships focus on customer experience through more Texting and Personalized Video. AWA Best Speaker Award 2022, #2 Most Popular Speaking Session NADA 2021, Creator of Video GaGa, and I'm the #LivewithDrive Guy!
The automotive industry has been hit hard with supply chain issues as well as a lack of pre-owned inventory. Mark Weida from Street Smart Auto Brokers will be joining the Just the Fax Podcast to discuss his thoughts and how he has adapted to the recent challenges.
Bob and DJ will have a discussion regarding best practices when acquiring inventory and common mistakes that you can watch out for.
Join Bob and DJ as the discuss what changes in the automotive industry will stay and those that may fade away.
Retail prices are some of the highest they’ve ever been, how are consumers responding to this and what can a dealer do to build confidence in their listing price. Join Bob Grill and DJ Sherwood as they discuss current pricing trends.
Join Bob Grill and DJ Sherwood as they discuss advertising online in the current market conditions.
Inventory is difficult to find. Join Bob Grill and DJ Sherwood as they discuss different ways to obtain inventory.
Join Bob Grill and DJ Sherwood as they discuss strategies for a successful Certified Pre-Owned program.
Join Bob Grill and DJ Sherwood as they discuss what ideal inventory is how to find creative ways to obtain it
Join Bob and DJ as they discuss some of the challenges when it comes to buying inventory from the public.
Join Bob and DJ with their special guest Dave Peters from Automotive Mastermind as they discuss Service and Sales Relationship in a dealership today.
With so many people wanting to get out from under their current vehicles; do you have a strategy to take advantage of the current trends?
With the need to acquire more inventory, especially on trades, are the right people at your dealership handling those leads? Join Bob and DJ as they discuss ways to win more trades and close more leads.
Episode 10 of Just the FAX featuring Dale Pollak, Founder of vAuto and Author of Velocity!
Join Bob Grill and DJ Sherwood as they discuss pricing vehicles during the nationwide inventory shortage.
Episode 8 of Just the FAX featuring Steve Jordan, the Senior Vice President of KAR Global Dealer Sales!
Episode 7 of Just the FAX. Join Bob and DJ as they discuss Dealerships stocking Accident Vehicles.
Episode 6 of Just the FAX featuring Special Expert Brian Free, Senior Director of Digital Marketing at Autonation
Episode 5 of Just the FAX featuring Special Expert Ron Cooney, Director of Toyota Certified Pre-Owned
Episode 4 of Just the FAX featuring Special Experts Guy Super from Outsell, and Shaun Kniffin from Germain Automotive Group
Episode 3 of Just the FAX featuring Special Expert Dean Estep, Leader at Next-Level Automotive Group
Episode 2 of Just the FAX featuring Special Expert Marcy Medinger, the Chief Optimizer of MM Dealer Advocates
Episode 1 of Just the FAX featuring Special Expert Kevin Leigh, co-founder of Auction Simplified and Dealer Simplified and author of Wholesale Simplified.