The Legaling Show: Recent Episodes
Clarence Ling
Clarence Ling worked as a lawyer in Western Australia and now runs a digital marketing agency for lawyers, Marketlytics Marketing Agency.
He hosts The Legaling Show, interviewing other lawyers and professionals with special interest in the legal profession to talk about what lawyers care about.
This is not strictly a marketing podcast, though it can be discussed, but a show by lawyers, for lawyers, talking about issues in the profession.
Joanna is Aspect Legal’s ‘fearless leader’ with close to 2 decades of experience behind her. She has wide experience working with a large and diverse portfolio of organisations in the areas of mergers and acquisitions, contract law, procurement, commercial law, and branding. She is the proud host of two of the top business law podcasts in Australia: Talking Law (providing smart legal tips for business), and The Deal Room (Australia’s first mergers and acquisitions podcast).
Joanna spends her spare time dreaming about ways to create the perfect business, one that breaks the traditional lawyer mould, delivers deep value to its clients, and has a positive impact on the community and the world. When she isn’t protecting her clients from the unexpected storms of business, Joanna enjoys quality time with her 2 beautiful children and husband. We discuss:
- Who are Aspect Legal and how are they different?
- Why is there going to be a Great Resignation, and why more lawyers would want to work for a firm like Aspect Legal?
- Why would a lawyer join Aspect Legal?
Please consider Marketlytics for all your legal digital marketing needs here: https://marketlytics.com.au
Michael Bromley was a practising lawyer in Australia, and ran a successful recruitment company for several years. His experience with the recruitment company led him to understand and start his current business, Beyond Billables, a branding agency for lawyers and law firms (Beyond Billables is also the name for his podcast). We discuss:
- What is your background and journey? You were a lawyer, and now you run a law firm branding agency?
- What is branding, and why is it important?
- How do you improve your branding?
- How do we get in touch with you?
Please consider Marketlytics for all your legal digital marketing needs here: https://marketlytics.com.au
Kaushik Prakash & Ethan Brooke are digital marketers for the legal industry. They are business partners in Valeo Legal Marketing and have clients in a few parts of the world. Today we discuss and share the accumulated experience of both Valeo Legal Marketing and Marketlytics. We discuss the issues based on five criteria:
- Time Investment
- Cost
- Sustainability
- ROI
- Audience
Please consider Marketlytics for all your legal digital marketing needs here: https://marketlytics.com.au
Tom & Co Legal is a relatively new legal firm in Perth, Western Australia. Tom Monks has had a long history with the law and has structured his practice like a partial social enterprise, but as a profitable business. As a person with disability, he has a passion for disability advocacy and the NDIS. He regularly represents people in NDIS matters. He was recently featured by the ABC on the topic of the NDIS. The agenda:
- Tell me about yourself
- Do you think the NDIS is effective?
- Why do you think it remains ineffective?
- Do potential NDIS participants need legal representation and when?
- Were there problems with previous systems and is there hope for disabled people to get the help they need?
Andi Warda has just founded Outwest Legal in western Sydney. We explore his motivations and challenges starting a new firm. This is a candid look into starting a new law firm as a lawyer.
- Tell me about Outwest Legal, how did it come about?
- What motivated you to make this career change?
- How does it feel at this time into your business?
- Do you recommend lawyers do the same as you and at what stage or point in their career?
Peter McKay is an admitted lawyer and runs a health and safety business called WHS Share. He conceptualised "Lego n Legal", which is an excellent example of what digital marketers coin a "Digital Media Plan". We delve in a bit on how he got there, and some considerations he had whilst running it.
We make brief mention of the Piddington Society as he highly recommends them as they helped with his admission as a lawyer.
Kim Wiegand is Founder of Julip Advisory and Partner of Beaton Research and Consulting. Kim's an advocate for gender equality and well known in women in law circles. We answer the following questions:
- Can you explain the difference of a CMO/Marketing Manager and a specialist digital marketer and why there is no conflict, but sometimes great benefit of using both at once?
- What's something that you see that impacts all lawyers throughout their career?
- How can people add value to their network?
- Do you think lawyers need a mentor or coach?
- How do you activate your network?
- What's the most important trait in building your network? What should people avoid when building your network?
Fionn (pronounced "Finn") is the CEO of Bowd (sometimes known as Bowd Lawyers), a law firm for law firms. Bowd is responsible for providing legal experts to law firms large and small who require them. Fionn, who has a rich experience in both private practice and in-house, we discuss:
- What does Bowd specialise in?
- Why do you think there is a need for this type of service?
- How has COVID affected the long term behaviour of firms in terms of remote work?
- Do you think law firms are prepared for hybrid work?
- What is the impact of the COVID control laws?
- What advice do you give to junior lawyers in this era?
Kyle Kimball is a senior insolvency and litigator based in Queensland. His law firm acts as a business advisory for his clients, with long term relationships key to his practice. We discuss:
- What does Sajen Legal specialise in?
- The grief of a client losing a business, the enthusiasm of starting a business. What are these two client journeys like?
- Is insolvency always a bad thing?
- Networking on LinkedIn, what's Kyle's take?
- A bit about the Honey Badger
- Have you heard about Honey Badger Beans Coffee?
This is an episode from our archives before The Legaling Show was formalised as a podcast. Jonathan Mamaril runs NB Lawyers - Lawyers for Employers in Queensland. A seasoned employment lawyer, he discusses:
- How do you distinguish employees from contractors?
- Wage Theft Bill
- Casual Workers Bill
- Understanding Award Rates
- Issues coming out in Feb/Mar 2021
- Work from home issues
David Heasley is the Principal of a commercial and intellectual property law firm, Heasley Lawyers in Melbourne, Victoria. He has a rare expertise in Defence Contracting, dealing with complex contracts between business owners and the Australian Government. Here's what we cover:
- What does Heasley Lawyers do? What is your legal expertise?
- How big is the defence contracting industry in Australia?
- What are the challenges and what is different about defence contracting?
- Where do your clients get into trouble with defence contracting?
- What other areas of law do you do?
This is the first official podcast episode of what is now known, as The Legaling Show.
Clarence Ling, host and founder of Marketlytics Marketing Agency, is interviewing the prolific lawyer, James d'Apice of Coffee And A Case Note fame, on his thoughts on the legal profession.
We talk about:
- What advice would you give to young lawyers?
- The duty of candour and balancing it with client interests
- What's the basic idea of getting your personal brand out there?
- Are people skills just as important as legal skills? To what degree?
- Are there any interesting legal developments in Australia?
- What's the Clubhouse like as someone in it?
This is our debut episode, but we have earlier episodes before it was known as The Legaling Show.