Greenroom Central | Events + Entrepreneurship: Recent Episodes
Sarah Fejfar
Read this if you’re already a successful entrepreneur and you’re ready to unlock your next level. Tune into The Greenroom Central Podcast™ and hear how busy online business owners, just like yourself, are leveraging events to accelerate business growth.
My name is Sarah Fejfar, and I help founders who’ve made it, reach more dream clients, build loyalty, and make easier high-ticket sales by harnessing the power of in-person, virtual, and hybrid events.
Subscribe and hear conversations curated to help small business owners with the mindset and strategies needed to create transformative experiences for their communities and teams.
Expect in-depth interviews and solo shorts. New episodes land every Monday.
“If you’ve ever wanted to get back to doing the work that actually lights you up, this is a must-listen.”
“This is for the online expert who wants to feel more accomplished while scaling their business.”
This podcast was developed because we all start our dream business with the hope it will provide freedom, flexibility, and ideally, a stress-free, consistent, income. Unfortunately, many of us end up with a 24/7 job that runs our life. If you’re tired of hustling, and want to grow your course, coaching, membership, or mastermind business, tune in.
Step out of the day-to-day grind of being an influencer and make real progress on your event dreams: listen to hear about the systems and processes that allow events to scale, sustainably.
If you’ve been running events for a while and you want to scale: this podcast is for you! Ask your online business manager or integrator to listen to learn concrete, practical, systems and strategies to begin implementing in your events right away. It’s time to make real progress
If you’re just getting started adding events to your business: this podcast is for you! Learn where to start and what to look out for so you can build a strong foundation for your business to use events to scale with ease.
Whether it’s leveraging events for launches, fulfillment events, masterminds, small group programs, team retreats, or conferences for back-end sales, Sarah Fejfar shares the secrets, systems, and processes to getting it all done inside.
For entrepreneurs who have crossed the multi-six-figure threshold and are approaching the million or even multi-million-dollar mark, this podcast is for you.
“Sarah has the magic power to make the complicated things, like event planning, simple and fun. She masterfully articulates the systems and processes needed. It’s not rocket science, and it works.”
“Knowledge business owners will love the no fluff, no-nonsense, straightforward approach to getting an event on the books.”
“This is the direction and inspiration you need to get into motion and accomplish putting on the event you desire.” “Success and productivity awaits for those who listen to this podcast. Be ready to be inspired to take action towards that event dream of yours.”
Join the revolution of business owners asking “what’s next?” Leaders ready to ditch the sweatpants, build their own table and step up to the mic.
Want to master multilingual events and attract a diverse audience? I've got the insider tips for you! Listen now so you can learn how to make your events truly inclusive.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
Get 107 Ways to Fill Your Next Event
Book a strategy session with Sarah
Join the FREE Linchpin Nation Community
Find Gabriela:
Visit Cesco Linguistic Services’ Website
LinkedIn: /gabriela-espinoza-siebach
The Definitive Guide to Flawless Multilingual Events
If you're struggling to fill your event and need to turn things around, keep reading. Making your event application only is a power move. Listen to how this strategic shift can instantly fill your event and create an exclusive experience.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
Join the FREE Linchpin Nation Community
Get the FREE Guide: 107 Ways to Fill Your Next Event
If you've ever questioned whether it's possible to authentically sell at your event without compromising your values, this is for you. Listen to hear how to strike that perfect balance between sales and service in your event strategy.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
Join the FREE Linchpin Nation Community
Get the FREE Guide: 107 Ways to Fill Your Next Event
Book a strategy session with Sarah
Additional Resources:
How to Structure Your Event So It Sells For You [062]
If you're hosting an online summit, and you want to increase engagement, this is for you. Listen to learn how strategic, daily submissions, (think posts inside your event community,) can have a transformative impact on your online summit.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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LinkedIn: /sarahfejfar
Resources:
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It’s always the little things, right? If you're a CEO looking for that edge to make your events stand out and leave a lasting impression, this is for you. Listen now and hear how to harness the power of celebration like high fives, toasts, and awards.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
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Is putting on an event easy? Heck no. But as it turns out, adding events to your business doesn't have to be overwhelming, nor does it have to be stressful. Listen now to 3 strategies for hosting events in the easiest way possible.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
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Are you tired of feeling stressed and overwhelmed? Do you want to learn how to maintain your composure, keep calm, and carry on? Listen now for 3 strategies for staying grace under pressure at your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
Join the FREE Linchpin Nation Community
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If you’re feeling called to put on an event, but you don’t yet have an email list, this is for you. I’ll be honest, the road is uphill from here, but it’s doable. Listen to hear 3 things to consider before starting.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Resources:
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Raise your hand if you’ve been in a hotel ballroom and thought “this isn’t me.” Listen to hear a wealth of ideas you may never have considered for non-traditional event venues so you can embrace your uniqueness and host the event of your dreams!
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
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Isn’t it true that video testimonials are one of the most powerful marketing tools? When done well, they can build credibility, establish trust, and drive sales. Listen now to hear my pro tips for filming compelling testimonials at your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Resources:
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It’s dangerous to put on an event without systems. Why? It costs time, money, energy and it will affect the overall guest experience. Listen now to part 2 of our conversation on the secret to removing yourself from the event planning process.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Resources:
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This is for you if you’ve ever said: “How do I remove myself from this event planning process?” I’m happy to report it’s possible and the answer is: SOP. Listen for the 411 on how standard operating procedures can be life-changing for CEOs like you.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
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Resources:
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No one wants their customer service team to be bogged down with tickets, especially in the busy time leading up to an event, right?! Listen to hear the surprising solution that can easily be implemented before your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Resources:
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Is easy to think what we wear defines how we look on stage. But that’s just not true. Listen to hear 7 simple things, that will without a doubt, make you look pro team on stage (and they have nothing to do with clothing, hair, or makeup.)
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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It’s impossible to feel grateful and afraid at the same time. Good thing we have gratitude to fall back on when times get tough. Listen for 7 ways to bring your gratitude practice into your next event so you can feel more joyful on the journey.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Additional Resources: Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth by T. Harv Eker
I’m often asked what to do when less people are showing up to an event than planned. It never feels good when our registration goals aren’t met, but DON'T FREAK OUT! Listen to hear the five steps to take if you ever find yourself in this position.
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It’s a universal truth. If something works, do more of it. If an event works, why not host it again? Listen to learn how this first-time event host found success, even amidst some tech obstacles, and why she’s re-thinking when she’ll do it again.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sally:
Visit Sally’s website
LinkedIn: /sallykoeringzimney
Instagram: /sallyz_bemoved
Facebook: /bemovedbysallyz
Sally’s Simple Story Framework
Additional Resources:
Building Psychological Fitness: How High Performers Achieve with Ease by Karen Doll
The Wealthy Speaker 2.0: The Proven Formula for Building Your Successful Speaking Business by Jane E. Atkinson
Problems must be solved so we can achieve our dreams. It’s the same for our event guests. Listen to learn how to identify and solve your guests’ problems within the container of your event so you can make more dreams come true.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Boundaries help us serve with excellence and enjoy the ride. When we set them inside the container of our events, they give us that same freedom. Listen to learn five non-negotiable boundaries to set before your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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EVERYONE wants to feel seen, heard, and celebrated. Full stop. Events give us an opportunity to make our community members feel all those special feelings. Listen for tips on how you can make your guests feel special, like VIPs, at your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Hosting an event internationally can be anxiety inducing, but it doesn’t have to be that way. When you know the right people, tools, and tips, it can be easier, and more rewarding, that expected.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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FACT: Sh*t WILL hit the fan during the lead up to every event. And NONE OF IT has meaning unless we give it meaning. Listen to learn how to keep a love, not hate, relationship with your events.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Resources:
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Get 107 Ways to Fill Your Next Event
Find Jon:
Visit Oyova’s Website
LinkedIn: /jontsourakis
Learn about Digital Mastermind
Additional Resources: Legacy by James Kerr
We all want to produce inclusive, engaging events. But isn’t it true that technology overwhelm can hold us back? It doesn’t have to be that way. Listen to learn simple strategies to make your events more engaging and inclusive without the tech.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Find Robbie:
Visit Robbie’s Website
Get Robbie’s Big Results Toolkit: “Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List”
Watch Robbie’s #NoMoreBadZoom Strategy Videos
Attend Robbie’s #NoMoreBadZoom Free Monthly Virtual Happy Hours
Listen to Robbie’s Podcast: On the Schmooze
Additional Resources: Unmasking Autism
It’s all too easy for the stress of launching an event to build into burnout. Listen to learn how to kick the three causes of burnout to the curb and sail into your next event feeling outstanding.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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FREE Guide to Event Profitability
We all know and love affirmations, right?! Their encouragement, motivation, and mind management bolster us. Listen to hear 10 affirmations to help you on your event journey.
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Resources:
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Join the free 5-Day virtual events challenge
Isn’t it true that sometimes the best experiences are unplanned? Listen to learn how planning every moment of your agenda and leaving breathing room for change will allow magic into your event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Is "surprise and delight" the best marketing strategy ever? Quite possibly. Listen to hear how you too can easily weave moments of surprise and delight into your next event and as a result, benefit from increased customer loyalty and brand engagement.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
It’s easy to lose momentum and get stuck because the tech feels hard. Listen to develop competency in the simple tools you need so that you can share your message and keep technology overwhelm from holding you back.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Join the free 5-Day virtual events challenge
Have you ever wondered how to keep people’s attention for an all-day virtual event? Listen to learn proven virtual engagement strategies, great for steering your guests clear of distractions, and keeping them actively learning your awesome content!
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Resources:
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Additional Resources: 5 Ways to Level Up Your Facilitation Skills [025]
How would you feel if you knew the content you created for your event would land for your guests? And what if you knew they would achieve breakthroughs faster as a direct result of what you delivered? Listen to learn how to make that a reality.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Picture your event. I bet you see a room full of people, right? There’s no point creating a life changing program if no one shows up. Listen for event filling strategies you can use to achieve the impact and growth goals you're working towards.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Watch The Virtual Event Lab Video Series for Free
Have you ever wanted to get more clear (and confident!) about the money stuff? Listen to learn how to create your irresistible event offer using a formula proven to get results so that you not only make a difference, but a profit too.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Watch The Virtual Event Lab Video Series for Free
People show up for us LIVE when they feel a sense of know – like – trust. Listen to hear how to warm your community up to the idea of showing up, engage them while they’re there, and follow up to enroll them into your high ticket offers afterwards.
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Find Nancy:
Visit Nancy's Website
LinkedIn: /nancygiere
8 Easy Steps to Create Training That Sells
Email: Nancy at NancyGiere.com
Phone: 414 dash 315 dash 9809
Show Notes:
To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com *and click chapters00:00 Opening
02:14 How to create well designed event content
04:03 Why you need a chat moderator for your virtual event
05:33 How to decide what to cover to meet the needs of your audience
08:13 How to engage your community to register for your event even if they haven’t completed your course
09:00 How to warm up your email list to get them excited for your event
11:02 Setting learning outcomes for your event guests
15:29 Start with why
18:33 How to select a guest speaker for your event
23:43 Mapping your guests’ journey
32:46 How to stay present as a presenter
34:28 How to keep your guests engaged
38:16 Where courses fit into your back-end sales plan
41:15 What do you say to yourself backstage and onstage
41:25 Best tip for filling events
41:34 Favorite event moment
41:46 Best thing about hosting your own events
41:54 What are you reading right now
42:05* Where to find Nancy
Additional Resources:
The 5 Best Ways to Keep Guests Engaged [015]
Chat Moderation: What You Need to Know [024]
Preventing problems before they become problems is a good thing. The secret to problem prevention is a quality run of show. Listen to hear what it is and why you need (a really detailed) one for your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Morning routines are game changing. Yet why do we tend to throw them away when the stakes are highest? Listen to hear 3 simple strategies for ensuring the energy, mindfulness, and strength of your routines continue to lift you up during your event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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We simply cannot show up to serve as our highest and best selves if we’re tired. Listen to hear three reasons why you may not be sleeping during your event and the simple things you can do to get more rest.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
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Resources:
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Selling retreats doesn't have to be hard or complicated, yet selling intimate, destination events feels that way sometimes, right? Listen to hear from a sales and retreats expert, on how and when and for how much to offer your first and next retreat.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Book a Private Workshop with Sarah for Your Team
Find Caterina:
Join Caterina for a free sales or speaking workshop
FREE Business Building Resources from Caterina
Listen to Caterina’s Podcast: Expand Your Fempire
Join Caterina’s Thriving Women in Business Facebook Group
Learn about Caterina’s Retreat Leader Program
Registered for Caterina's Shero Speaker Summit
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:56 How to make sure guests feel seen, heard, and celebrated
08:04 How to get signups for your next retreat during your current retreat
10:27 How long should your retreat be?
13:25 When to make an offer during your retreat
15:23 Selling your first retreat
21:47 Pricing retreats
25:18 Making upsells at your retreat
28:54 Protecting your boundaries during a retreat
33:58 Caterina's Zoom strategy for filling larger events
40:05 Mindset Backstage and Onstage
40:25 Best Tip for Filling Events
41:19 Favorite Event Moment
41:52 Best thing about hosting events
42:41 What Caterina is reading right now
43:42 Where to find Caterina
Additional Resources:
Atomic Habits by James Clear
Psycho-Cybernetics by Maxwell Maltz
People pay for curation because it feels good. Your event is a curation of experiences and by extension, a physical embodiment of YOUR BRAND. Listen to hear how trusting your inner knowing creates a “best in class” experience your guests will enjoy.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Apply to work 1:1 with Sarah
Facilitation is a balancing act between controlling the room and getting guests to participate. Listen to hear 5 facilitation tips you can implement immediately so that your event guests feel more comfortable and deeper transformations get unlocked.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Join the free 5-Day virtual events challenge
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:42 Facilitation Tip #1 – People Mirror
04:30 Facilitation Tip #2 – Frame It Up
05:38 Facilitation Tip #3 – Give Commands
07:07 Facilitation Tip #4 – Get People Talking
09:00 Facilitation Tip #5 – Set Boundaries
Additional Resources:
Playing Big: Practical Wisdom for Women Who Want to Speak Up, Create, and Lead
Everyone wants to feel seen, heard, and celebrated. Your next level with virtual events is assigning a team member the JOB of moderating the chat so that more of your guests feel seen, heard, and celebrated AND in turn, stay more engaged.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Book a strategy session with Sarah
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
01:42 Welcome Guests by Name
02:45 Recap key points with emojis
04:55 Cheer on highly engaged guests
05:54 Share presenter bios
07:33 Drop the links
We do more for others than we do for ourselves. Who needs to see you setting an example of what's possible? Listen to hear how one entrepreneur's decision to feel deserving, and worthy, helped her to use events to skyrocket her business.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
Find Jasmin:
Visit Jasmin’s Website
LinkedIn: /jasminhaley
Instagram: @itsjasminhaley
Preview Jasmin’s Courses
Grab a Free Copy of the Profitable Speaker Roadmap
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:43 Who Jasmin serves
05:01 Most common mindset struggle
07:17 Why speaking sucks
10:59 How Jasmin got the courage to host events
14:50 Why did your business skyrocket when you started hosting events
19:22 Why in-person events are powerful
21:49 How to think about the logistics
35:20 Mindset Backstage and Onstage
37:08 Best Tip for Filling Events
38:25 Favorite Event Moment
39:08 Best thing about hosting events
39:32 What Jasmin is reading right now
49:30 Where to find Jasmin
Additional Resources:
It’s About D*mn Time: How to Turn Being Underestimated into Your Greatest Advantage by Arlan Hamilton
It's hard to put yourself out there in a bigger way. Listen to hear three easy steps you can take TODAY to move past the stories you may be telling yourself about playing bigger so you can start leveraging events to scale your business.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com.
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Book a Private Workshop with Sarah for Your Team
Plenty of entrepreneurs lose money on their events. But it doesn’t have to be that way. Profitability IS possible. I get goose bumps thinking about it. Listen to learn the 3 steps to take to break even, or better yet, make money on your next event.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Apply to work 1:1 with Sarah
Free Guide - Events & Money: Plan to Win; Don't Expect to Fail
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
05:00 How to price your event
11:56 How to monetize your event
16:12 How to find your breakeven point
Additional Resources:
High Performance Habits: How Extraordinary People Become That Way by Brendon Burchard
Events are a proven growth strategy. But “tech is hard and complicated,” people say. And so, opportunities are missed. Inside this episode, I pull back the curtain so you can learn how it all works and get on your path of purpose.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Join the free 5-Day virtual events challenge
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
01:56 Your 3 AV options for every event
03:55 What to consider if you DIY your AV
04:42 What to consider if you hire in-house AV
06:56 What to consider if you hire an AV company
As entrepreneurs, we constantly challenge ourselves to do more. But sometimes, the answer is not more, it’s less. Inside this episode, hear how one consciously aware entrepreneur gives herself grace while planning her events, and how you can too.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Book a strategy session with Sarah
Find Jan:
LinkedIn: /janbarlowjbarlow@betterjobfit.org
https://www.betterjobfit.org/
http://creatingyournext.com/
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:12 Where Jan got started with virtual events
04:17 The evolution of Jan’s events
09:31Jan’s mindset and strategy for filling events
09:55The secret to fostering relationships
11:33 Turning registrants into relationships
14:59How to give yourself grace
17:25 Mindset Backstage and Onstage
19:02 Best Tip for Filling Events
20:12 Favorite Event Moment
22:16 Best thing about hosting events
23:19 What Jan’s reading right now
25:05 Where to find Jan
Additional Resources:
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets by Al Ramadan
New Power: How Anyone Can Persuade, Mobilize, and Succeed in Our Chaotic, Connected Age
Get Big Things Done: The Power of Connectional Intelligence by Erica Dhawan
Playing Big: Find Your Voice, Your Mission, Your Message by Tara Mohr
It’s hard to break through the noise in the marketplace these days, so savvy marketing of our events is a must. Inside this episode, get 10 of my favorite strategies, working right now in 2022, to help you fill your next event. #yourwelcome
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
01:47 Add value
02:22 Make an awesome registration site
03:31 Create a promotional video
06:53 Regularly drip out pieces of your event agenda
08:18 Do a live stream with each guest speaker
09:52 Offer tiers of pricing to create rolling scarcity
11:19 Create a podcast episode
13:38 Run social media ads
14:41 Do a webinar
15:16 Give tickets away with the purchase of other products
Are in-person events really “alive” yet and will hybrid events work? In this episode, learn how one serial entrepreneur is navigating these new “endemic” waters and what you should consider before wading in yourself.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
Find Liam:
Time Tracking Software: Time Doctor
Running Remote Conference
The Running Remote Book
LinkedIn: /liammcivormartin
YouTube: /RunningRemote
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
03:13 How Running Remote Conference started
06:02 Liam’s event mindset
09:53 How to leverage speakers to fill events
12:06 How have you been able to not lose money
15:05 Navigating the endemic
19:32 Preparing for guest safety in an endemic
25:30 Creating an event support team
30:04 Why niche is VIP to filling events
32:11 The enjoyment of events
42:27 Best tip for filling events
42:32 Favorite event moment
42:49 The best thing about hosting your own events
43:33 What Liam’s reading right now
44:05 Where to find Liam
Additional Resources:
Hero on a Mission by Donald Miller
Remote: Office Not Required by Jason Fried
Live is scary, yes? Stuff can go wrong. And people will be there to witness it happening in the moment. Inside this episode, listen for THE secret to preventing problems before they become problems, so you can enter the live event space with confidence.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Book a Private Workshop with Sarah for Your Team
Isn't it true that shiny objects are everywhere? Guests' attention wanders, but there are secrets to reeling people back in and redirecting them to you and the cool stuff they came to learn. Inside this episode, listen for five ways to do just that.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Apply to work 1:1 with Sarah
Surprisingly, creating a multi-day event agenda is easier than you might think. In this episode you’ll learn three hacks for creating an event agenda, even if you’ve never done it before.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
Subscribe: Apple | Spotify | Google | Stitcher | iHeart
Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Join the free 5-Day virtual events challenge
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:48 Hack #1: The Brainstorming Hack
04:03 Hack #2: The Mini-Framework Hack
06:37 Hack #3: The Flagship Course Hack
Actually, there is a recipe for guest engagement and Laura shares it with Linchpin Nation inside this episode. Listen for a mini masterclass on how to create treat like experiences that help your guests bond as a community.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Book a strategy session with Sarah
Find Laura:
Passion Collective
Passion Collective On Demand
Instagram: @passioncollective
LinkedIn: /lauracbest
LinkedIn: /passion-collective
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:20 What does it mean to thrive?
05:48 The difference between a network and community
17:44 How to make your event stand out
25:15 How Laura got started hosting events
32:41 Best advice for encouraging guest to open up
38:19 How to find your voice as an event leader
46:14 Laura’s mindset backstage and onstage
49:41 Laura’s best tip for filling events
53:38 Laura’s favorite event moment
56:08 Best thing about hosting events
59:42 What Laura’s reading right now
01:01:53 Where to find Laura
Additional Resources:
The Passenger by Ulrich Alexander Boschwitz
Tribes by Seth Goden
Coaching by Michael W. Kithcart
I used to be called a fun-hater. I told myself I’m a serious person here to work. But… what if I told you that adding LEGO purposeful play to your events could spark creativity, create and deepen connections, and bring joy to the shared experience? You’d be game, yes?
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
Find Benjamin:
LinkedIn: /benjaminwarsinske
Join Benjamin's Community: The Bricks+Brands Network
Listen to the Bricks+Brands Podcast
Get Free Resources to Spark Your Creativity Through Play
Show Notes: **To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:52 Who attends Benjamin’s events
04:18 About Benjamin’s events
07:48 Why Benjamin’s events foster connection
10:22 What is purposeful play
12:32 Why is it a strategic tool?
14:21 Why do our values show up when we play?
16:17 What makes an effective facilitator?
20:31 Physical SWAG & curated play kits
23:42 Creating unboxing moments
25:31 Mindset Backstage and Onstage
26:37 Best Tip for Filling Events
28:34 Best thing about hosting events
28:38 Favorite Event Moment
29:00 What Benjamin is reading right now
29:52 Where to find Benjamin
Additional Resources: Don’t Feed the Elephants!: Overcoming the Art of Avoidance to Build Powerful Partnerships by Sarah Noll Wilson
People put up walls to keep themselves safe, but they must be broken down to kick off the transformation. In this episode, learn how as Jurgen shares his recipe for boutique business retreats in exotic locations.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com.
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Book a Private Workshop with Sarah for Your Team
Find Jurgen:
LinkedIn: /jurgenstrauss
Learn Podcasting from Jurgen in His Fly Wheel Course
Innovabiz.com.au
Show Notes: **To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:06 Jurgen’s boutique business events
04:53 How do you create an environment conducive to business planning
11:10 Does taking care of everything help with marketing
13:59 NLP & Events
17:12 Fostering community: Is there a specific tactic to create community on that first night?
21:23 Restarting after a pandemic pause
25:17 Engaging during Zoom
27:08 How do you have fun in-person
34:08 The feeling you get after events you’ve hosted
41:14 Mindset Backstage and Onstage
43:44 Best tip for filling events
46:01 Favorite event moment
48:55 Best thing about hosting events
50:10 What Jurgen is reading right now
53:25 Where to find Jurgen
Additional Resources: Marketer in Chief: How Each President Sold the American Idea by Jason Voiovich
We would see phenomenal jumps in our guests’ engagement and our confidence as hosts if we could get better at simply reading a room and setting the stage. Jessica shares her secrets inside this episode.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 14-day Kajabi trial
Resources:
Join the FREE Linchpin Nation Community
Apply to work 1:1 with Sarah
Find Jessica:
Instagram: @ikantkoan
Twitter: @IKantKoan
LinkedIn: /jessica-creane/
Instagram: @IKantKoan
Visit Jessica’s Website
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
2:25 What are some common misconceptions about the role of play in our lives?
5:52Of all the things to spend time on, why events?
8:43How Jessica’s theater background helps her be a better event host
10:27How to read a room
17:16How do you make personal development alluring?
22:58How can games foster intimacy within an event?
26:42How do you use analog board games in virtual settings?
29:38Your thoughts on artifacts or talisman’s to take with you after an event
31:33 Mindset Backstage and Onstage
32:01 Best Tip for Filling Events
32:39 Favorite Event Moment
33:45 Best thing about hosting events
35:06 What she’s reading right now
35:54 Where to find Jessica
Additional Resources:
The Paper Menagerie and Other Stories by Ken Liu
The Mushroom at the End of the World: On the Possibility of Life in Capitalist Ruins by Anna Lowenhaupt Tsing
The Practice of Groundedness by Brad Stulberg
Did you know Fiji is an easy 10-hour, direct plane ride from SFO or LAX? They serve dinner, you sleep, wake up, eat breakfast, and land in paradise. It’s the perfect stillness retreat from work so you can adopt lucky behaviors and accelerate growth.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
Subscribe: Apple | Spotify | Google | Stitcher | iHeart
Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Join the free 5-Day virtual events challenge
Find Monica:
Stay at Tavola Fiji
Participate in a Stillness Retreat with Monica
Learn more about Quantum Surfing
Instagram: @tavolafiji
Instagram: @quantumsurfing
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
2:40 Stillness retreats in Fiji
6:25 The guest experience in Fiji
9:26 Lucky Behaviors
14:37 What is Quantum Surfing
18:38 Why Fiji as the retreat location?
34:47 Creating simple playful experiences
40:48 Tavola Luxe Private Villa in Fiji
43:53 Mindset Backstage and Onstage
44:28 Best Tip for Filling Events
43:43 Favorite Event Moment
49:37 Best thing about hosting events
52:45 What Monica’s reading right now
55:42 Where to find Monica
56:06 Wrap-up
Additional Resources:
Into the Magic Shop by James R. Doty
The Alchemist by Paulo Coelho
Hero On a Mission by Donald Miller
I was shocked when I heard C.J. has been hosting virtual events since 1992. Listen for valuable tips on engaging guests virtually and using virtual events to build your business quickly.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
Subscribe: Apple | Spotify | Google | Stitcher | iHeart
Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Get your 14-day Kajabi free trial
Resources:
Join the FREE Linchpin Nation Community
Book a strategy session with Sarah
Find C.J.:
Twitter: CJHayden
LinkedIn: cjhayden
Facebook: /cjhaydenauthor
Learn more about C.J.’s Get It Written Village
Get C.J.’s free e-book Blueprint for a Thriving Mission-Based Business
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
01:51 Why virtual events are powerful business builders
04:23 How C.J. got started hosting virtual events
08:24 How to use virtual events as a business builder
11:24 Why virtual events relieve planning stress
14:33 Why do virtual events make marketing less stressful?
16:09 Common virtual event mistakes
18:50 Best tip for getting guests engaged
22:52 Shifts in the virtual event landscape since the pandemic
25:36 What events C.J. is hosting now
29:53 Mindset Backstage and Onstage
32:01 Best Tip for Filling Events
33:11 Favorite Event Moment
34:35 Best thing about hosting events
35:55 What she’s reading right now
36:36 Where to find C.J.
Additional Resources: Seven Steps to Confident Writing by Alan Gelb
Learn how to create an event environment that fosters a sense of safety and vulnerability so your guests can access deeper levels of transformation with Thuy Jones, CEO and Founder of Vibe Set by Thuy.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
Subscribe: Apple | Spotify | Google | Stitcher | iHeart
Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
Find Thuy:
Instagram: @vibesbythuy
Thuy’s Link Tree
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:15 Being a communal person
06:20 Moving past the fear of hosting an event
09:00 Thuy’s Fly AF Business Conference
14:56 Thuy’s Talk and Roll Events
18:03 Allowing your personality to show up in every aspect of the event
25:59 How to make guests feel welcome
30:28 What Thuy tells herself before going on stage
32:02 Mindset Backstage and Onstage
34:00 Best Tip for Filling Events
35:52 Best thing about hosting events
36:58 Favorite Event Moment
38:47 What you’re reading right now
39:50 Where to find Thuy
Additional Resources: Barack Obama’s A Promised Land
Donald Miller’s Building a Story Brand
Learn how to easily sidestep agenda creation blocks, establish instant trust with your virtual event prospects and turn your live streams into cash with Yifat Cohen, Wizard of Jackpot Moments.
If you've got event goals sitting on the back burner prepare for some serious strategy mic drops as Yifat unpacks powerful tools to elevate your virtual event game in the year ahead.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
Subscribe: Apple | Spotify | Google | Stitcher | iHeart
Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Sponsor: Start your FREE 30-day Audible trial
Resources:
Join the FREE Linchpin Nation Community
Book a Private Workshop with Sarah for Your Team
Find Yifat:
Watch Yifat’s Show: I’m That Geek
Watch Yifat's Show: From Seen to Sold Out
Learn from Yifat: How to Turn Your Live Streams Into Cash
Join Yifat’s Telgram Community
Show Notes: To click the time stamp and jump directly to that point in the episode, listen on sarahfejfar.com and click chapters
02:02 What's the difference between a live stream and a static video
05:23 The biggest gold rush of 2022 hidden right under our noses
15:02 Building trust with events
27:34 Build your own casino
34:15 Yifat’s community of Action Heroes
37:32 Mindset Backstage and Onstage
40:39 Best Tip for Filling Events
43:32 Best thing about hosting events
44:38 Favorite Event Moment
46:49 What you’re reading right now
49:30 Where to find Yifat
Can learning financial literacy be fun? Sure it can! Sydney Otundo, Founder of the non-profit That's Their Dream shows us how. Find Sydney at https://thatstheirdream.wedid.it/#
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
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Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
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Resources:
Join the FREE Linchpin Nation Community
Get 107 Ways to Fill Your Next Event
Find Sydney: Listen to Sydney’s Podcast, That’s Their Dream
Visit Sydney’s Website
Find Sydney on Instagram
Find Sydney on Facebook
Show Notes:
0:00 Opening
2:34 What was the inspiration for the event name?
3:56 Overcoming the challenge of getting people to show up
5:10 Predicting who will show up
6:14 Tracking where leads come from
7:02 Success using networking to fill events
8:47 How Sydney thinks about planning her events
12:22 How Sydney using gamification to impact her guests
16:48 Choosing in-person events to boost engagement
19:40 Sydney’s target audience
20:43 Overheard backstage
23:00 How to have faith
24:29 Best tip for filling events
24:51 Favorite event moment
26:50 What Sydney’s reading right now
27:26 Where to find Sydney
27:48 Wrap-Up
Additional Resources: Read Sell It Like Serhant by Ryan Serhant
Read Start with Why by Simon Sinek
If you’ve ever wondered if you’ll fill your event, you’re not alone. Marty Dickinson, President of Here Next Year, and I talk about what it takes to overcome the fear of no one showing up. Find Marty at https://HereNextYear.com
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at linchpinnation.com
Subscribe: Apple | Spotify | Google | Stitcher | iHeart
Find Sarah:
Instagram: @sarahfejfar
LinkedIn: /sarahfejfar
Show Notes: 01:54 What is the heart attack curve and why is it important to know.
07:09 What made him start thinking he might be capable of someday hosting an event.
14:46 Why now is the best time in history to host events
18:35 The most rewarding thing about conducting live events that makes it all worth while
20:05 The biggest mental challenge to overcome about conducting a live event that you just can't really understand until you're there
30:45 The biggest functional challenge to overcome before event day
39:55 The most important suggestion for someone thinking about starting an event
42:55 Coolest thing heard in the greenroom
45:00 Mindset secret
46:39 Tip for filling events
47:51 Favorite event moment
48:44 Best thing about hosting events
50:35 What Marty is reading right now
53:32 Where to find Marty
Resources: Visit Marty's Website
Find Marty on LinkedIn
Join Marty's free weekly professional speaking practice group, Speakers Speak Live
Learn about Marty's Speaker Theater program
Join the FREE Linchpin Nation Community
Join the free 5-day virtual events challenge
Start your 30-day Audible free trial
When the pandemic hit, I wondered if events had just become obsolete. And then I took a beat, gathered myself, and realized, oh, wait, no, this this was not the worst thing that ever happened. This is the biggest gift to all of us.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at: https://www.linchpinnation.com
Find Sarah on Instagram: https://www.instagram.com/sarahfejfar/
Find Sarah on LinkedIn: https://www.linkedin.com/in/sarahfejfar/
Listen to hear:
00:00 Opening
02:54 What is our job as leaders?
04:20 How we can give the gift of progress
07:30 Innovation in events
09:32 Wrap-up
Learn more: Join the FREE Linchpin Nation Community
Apply to work 1:1 with Sarah
Get your 14-day Kajabi free trial
Before you hit your first 6 or 7 figures, you had to step into the role of the CEO who is running a 6 or 7 figure business, right? Events are the same. You must step into the IDENTITY of a visionary event leader… you are not an event planner. Listen for three mindset shifts to help you get there.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at: https://www.linchpinnation.com/
Find Sarah on Instagram: https://www.instagram.com/sarahfejfar/
Find Sarah on LinkedIn: https://www.linkedin.com/in/sarahfejfar/
Listen to hear:
00:00 Opening
02:46 1. Know your numbers
05:07 2. Delegate like the leader you are
08:13 3. Build a machine
11:02 Wrap-up
Learn more: Join the FREE Linchpin Nation Community
Apply to work 1:1 with Sarah
Get your 14-day Kajabi free trial
As business owners we have these epic ideas & fully formed visions for where we want to go but need help finding the starting line. If that sounds like you when it comes to starting or scaling events in your business, then this episode is for you. Learn the 8 questions to ask when starting or scaling events in your business.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at: http://www.greenroomcentral.com/
Find Sarah on Instagram: https://www.instagram.com/sarahfejfar/
Find Sarah on LinkedIn: https://www.linkedin.com/in/sarahfejfar/
Listen to hear:
00:00 Opening
02:49 Why are you hosting the event?
03:54 What experience are you creating?
04:32 Who should be in the room?
07:45 When are you communicating?
08:40 Who is your support team?
10:59 Where is the money coming in and going out?
14:55 How will you stay organized?
15:39 How will you be proactive?
20:30 Wrap-Up
Learn more:
Join the FREE Linchpin Nation Community
Book a strategy session with Sarah
Get your 14-day Kajabi free trial
Welcome to Greenroom Central. This podcast will explore the mindset and strategies of entrepreneurs who are doing it – daring to create their own transformative experiences – the ones we’re all craving.
I'll be interviewing leaders in the influencer, small business, and entrepreneurial space, and sharing my own experiences and perspectives to help you create events that not only make an impact and an income but are actually something you can be proud of… whether your goal is a mastermind, a transformative retreat, a conference, or something in between.
This is your home.
Join the Linchpin Nation community, a free, modern, discussion forum, exclusively for Greenroom Central listeners, that will have a profound impact on the way you look at events in your business. Join free at: https://www.linchpinnation.com
Find Sarah on Instagram: https://www.instagram.com/sarahfejfar/
Find Sarah on LinkedIn: https://www.linkedin.com/in/sarahfejfar/