Customer Education: Recent Episodes
Radim Hladis
Our podcast is about Customer Education. Daniel and Radim, the founders of Playou, will discuss how to communicate with customers and achieve the best possible brand-customer relationship. We will also interview our customers and partners about their stories and experiences with customer education.
Artificial Intelligence and Energetics are two very complex, technical and difficult topics. Imagine combining them together. You will get a product with an amazing potential. But also a great challenge that is explaining it to your customers in the right way so that they understand it's value.
This big challenge was accepted by an AI solution company for energy savings - Energy Twin. What difficulties did they had to overcome and how did they finally found a strategy that works? Listen our Customer Education Podcast, today with Daniel Ladra from Playou and Jan Široký and Jana Zázvorková from Energy Twin.
There are several phases in the process of creating a customer academy. It starts with a decision, continues with designing the form and structure and ends with creating the portal and content. What happens before the academy is officially released?
It's a very important and often neglected phase. Testing. It is essential to make sure that the desired outcome will be met. How? By testing a prototype on a sample of the target audience. This is what we are talking about today with Radim Hladiš and Dan Ladra from Playou.