Gnaw On This...: Recent Episodes
Ben Baker & Syya Yasotornrat
If there is one thing that we have learned about business and life IT’S THAT PEOPLE ARE THE X FACTOR They constantly surprise us, both in amazing ways . . . And . . . NOT SO MUCH We’re Ben and Syya AND Welcome to GNAW ON THIS . . . BUSINESS BYTES This show is about the real-life things we ALL deal with EVERY DAY HOW they relate to business And HOW to make some sense out of our daily chaos WELCOME to the show!
Ben and Syya tackle what happens when passion alone can't carry you across the finish line. Ben opens up about getting weirdly invested in the World Cup and realizing that all that energy didn't actually move anything forward, which leads into a bigger conversation about turning passion into disciplined, strategic action.
Syya breaks down the "why" behind motivation, how to dig past the surface reason for doing something until you hit what actually drives you, and why companies need to keep reminding people of that why.
The conversation lands on acknowledgment, the small stuff that keeps people motivated, plus a legendary story about a CEO, a grocery store receipt, and a can of Diet Dr. Pepper that Syya will never forget.
Takeaways:
- The unpredictable nature of people profoundly impacts both business and personal endeavors, serving as the X factor.
- In instances where mere passion fails to produce results, a disciplined approach becomes imperative for effecting meaningful change.
- The significance of understanding individual motivations is paramount for fostering a collaborative and productive work environment.
- Leaders must adeptly harness the diverse passions of their team members to drive collective success and innovation.
Links referenced in this episode:
- benbaker.com
- brilliantbeammedia.com
Learn more about Ben Baker at IamBenBaker.com | Chat it up with Syya and the team at BrilliantBeamMedia.com | 📺 Produced by BBM
Ben and Syya dig into the mirror test this week, the idea that real leadership starts with honest self-reflection. They talk about the difference between a mirror that validates your ego and one that actually tells you the truth, and why so many leaders end up surrounded by yes people who are too afraid or too invested to push back.
The conversation moves into when it's actually worth speaking up against a bad strategy, how to know if a battle is worth fighting, and what it means to pick your moments without becoming the problem child in the room. Ben and Syya also get into the personal wins that come from standing your ground, even when you lose, and why the real goal isn't a win for you but a win that lifts everyone around you.
Takeaways:
- The fundamental lesson we have gleaned from our experiences in both business and life is that individuals represent the critical X factor in any equation.
- Throughout the course of our discussions, we have observed that people possess the capacity to astonish us in both remarkable and less favorable manners.
- In this episode, we delve into the significance of self-reflection as a pivotal component for effective leadership in today’s complex business environment.
- We must engage in an introspective examination of our true selves, questioning our values, priorities, and the perceptions we hold about our own worth and capabilities.
- Leaders often fall prey to the Peter Principle, where they rise to their level of incompetence without acknowledging the need for growth and self-awareness.
- Ultimately, it is crucial to understand that the purpose of self-reflection is not merely personal gain, but rather how we can contribute positively to the collective environment in which we operate.
Links referenced in this episode:
- benbaker.com
- brilliantbeammedia.com
Learn more about Ben Baker at IamBenBaker.com | Chat it up with Syya and the team at BrilliantBeamMedia.com | 📺 Produced by BBM
"I'm so busy" has become the automatic answer to "how are you doing?" But busy doing what? Ben and Syya dig into the difference between looking productive and actually moving the needle, from inside sales reps dialing the weather just to hit call quotas, to the CRM data-entry spiral that eats hours and closes zero deals.
They talk about why the metrics you choose determine the behavior you get, why copying "what Google does" isn't a strategy, and why busy work is often really a sign of weak systems and unclear priorities, not a personal failing. If your team (or you) feels constantly in motion but never ahead, this one's for you.
Takeaways:
- The podcast emphasizes that individuals are the crucial X factor in both business and life.
- A prevalent theme discussed is the detrimental effects of incessant busyness on productivity and strategic thinking.
- We explore the cultural implications of busyness and the societal pressure to appear productive at all times.
- The conversation highlights the importance of creating systems and processes to mitigate busy work and maximize efficiency.
Links referenced in this episode:
- benbaker.com
- brilliantbeanmedia.com
Companies mentioned in this episode:
- IBM
- McKinsey
Learn more about Ben Baker at IamBenBaker.com | Chat it up with Syya and the team at BrilliantBeamMedia.com | 📺 Produced by BBM
Every company has a mission statement. Most forget it exists five minutes after it's laminated and hung on the wall. Ben and Syya break down why values, not mission statements, are what actually run a business: how you hire, how you fire, who you serve, and what you're willing to fight for.
They dig into why Disney's culture has held up for decades, why McDonald's is losing the nostalgia that built the brand, and why "don't be evil" means nothing without action behind it. Then they turn to the harder question every company is facing right now: as AI reshapes jobs, will your organization actually live up to the values it claims, or just chase margins while pretending otherwise.
Takeaways:
- The essential principle we have discerned is that individuals constitute the pivotal variable in both business and life.
- People possess an innate capacity to astound us, manifesting in both commendable and less favorable manners.
- A company's foundational value system is paramount, eclipsing the superficiality of a mission statement.
- Organizations must prioritize the cultivation of a genuine culture that aligns with their articulated values.
- In fostering an enduring organization, it is imperative to define our core values and adhere to them consistently.
- Companies that neglect their foundational values risk commoditization and losing their distinctive identity in the market.
Links referenced in this episode:
- benbaker.com
- brilliantbeammedia.com
Companies mentioned in this episode:
- Disney
- McDonald's
- Coca Cola
The principal focus of this episode centers on the imperative nature of intentional decision-making within the realms of business and personal life. Ben and Syya elucidate how individuals often default to reactive choices, which can lead to suboptimal outcomes and a state of analysis paralysis. They contend that the essence of effective decision-making lies in pausing to assess the situation thoughtfully, contemplating the ramifications of various options, and establishing a structured approach to decision-making.
The discussion further underscores the importance of understanding the broader impact of decisions on stakeholders and the necessity of aligning choices with core values and objectives. By fostering a culture of intentionality, leaders can navigate the complexities of decision-making more adeptly, ultimately enhancing both personal and organizational efficacy. Ben and Syya articulate a profound understanding of the psychological underpinnings of decision-making within the realm of business.
Drawing from personal anecdotes, they highlight the tendency for individuals to oscillate between instinctual and analytical approaches to decision-making. The hosts share their own experiences with rapid decision-making in everyday scenarios, contrasting these with the weightier decisions that impact businesses significantly. They caution against the pitfalls of analysis paralysis, where excessive deliberation stymies progress. Instead, they promote a balanced methodology that incorporates both intuition and data-driven insights. The discussion culminates in a recognition that inaction can often be a decision in itself, with real consequences.
By advocating for a conscious approach to decision-making, Ben and Syya encourage leaders to reflect on the implications of their choices and strive for a balance that respects both urgency and thoroughness in their decision-making processes.
Takeaways:
- In the realm of business and life, the unpredictability of human behavior serves as a distinct variable influencing outcomes and decisions.
- The necessity of intentionality in decision-making is paramount; we should avoid reactive choices that stem from panic or haste.
- It is essential to pause and reflect on the implications of our decisions, considering their impact on ourselves and others.
- Effective decision-making requires a systematic approach, incorporating clarity of purpose, mission, vision, and values to guide our choices.
Links referenced in this episode:
- IamBenBaker.com
- BrilliantBeamMedia.com
Companies mentioned in this episode:
- Cheesecake Factory
The focal point of this episode revolves around the notion that conflict, when approached with the right mindset, can serve as a constructive force within both business and personal interactions. Hosts Ben and Syya expound upon the idea that individuals often recoil from conflict due to a pervasive fear of negative outcomes, yet they assert that embracing conflict can lead to enhanced problem-solving and innovative thinking.
Through candid discussions, they highlight personal experiences that illustrate the necessity of confronting challenges head-on rather than avoiding them. Furthermore, the conversation delves into the importance of emotional intelligence and self-reflection as tools for navigating conflicts effectively, encouraging listeners to recognize their own contributions to discord.
Ultimately, the episode serves as a poignant reminder that conflict, rather than being an adversary, can be harnessed to foster growth and collaboration in various contexts. In this enlightening episode, Ben and Syya dissect the multifaceted nature of conflict, advocating for a paradigm shift in how individuals perceive and engage with disagreements. They argue that conflict, rather than being an inherent evil, can be an essential component of growth and innovation within both personal and professional contexts.
Ben and Syya’s insights serve as a powerful reminder that effective conflict management not only enhances personal relationships but also fosters a culture of collaboration and innovation within organizations.
Takeaways:
- The unpredictable nature of people in both business and life serves as a significant X factor.
- Conflict, when approached constructively, can lead to innovative solutions and improved collaboration.
- Recognizing personal responsibility in conflict situations is crucial for emotional maturity and growth.
- Embracing conflict as an opportunity for dialogue allows for the exploration of diverse perspectives and ideas.
Links referenced in this episode:
- IAmBenBaker.com
- BrilliantBeamMedia.com
Companies mentioned in this episode:
- HP
- benbaker.com
- brilliantbeammedia.com
The primary focus of this episode revolves around the notion that the elusive concept of "overnight success" is fundamentally a myth; it is often the culmination of years of hard work, perseverance, and numerous setbacks. Ben and Syya delve into the complexities of success, asserting that individuals frequently overlook the extensive efforts that precede the moment of recognition. They elucidate that true achievement is seldom instantaneous, but rather a gradual process marked by dedication and resilience. The discussion further emphasizes the importance of acknowledging the trials and tribulations that accompany one’s journey toward success, ultimately fostering a deeper appreciation for the accomplishments of others. Through their candid dialogue, the hosts provide listeners with valuable insights into the realities of professional growth and the significance of celebrating the learning experiences inherent in the pursuit of success.
The conversation engages with the pervasive myth of overnight success, a concept that often misrepresents the true nature of achievement in the business realm. Hosts Ben and Syya delve into the fallacy that individuals suddenly attain success without the accompanying narrative of years of effort, setbacks, and relentless dedication. This episode articulates the need to dismantle the notion that success is instantaneous, instead framing it as the culmination of a myriad of experiences that collectively shape an individual's path. Ben emphasizes that behind every celebrated figure lies an extensive history of perseverance, learning, and growth that is often overlooked by those who only witness the end result. The hosts employ various illustrative examples, including the world of music and social media, to elucidate their points. Syya draws attention to the misconceptions surrounding influencers, whose perceived ease of gaining popularity belies the substantial effort required to maintain their status. The discussion encourages a critical examination of societal attitudes towards success, advocating for a deeper understanding of the journey that accompanies achievement.
Listeners are prompted to reflect on their own biases and the tendency to diminish the efforts of others, especially when success appears to come easily. In concluding their dialogue, Ben and Syya challenge the audience to foster a culture of appreciation and empathy towards the struggles of others. They assert that true success is not merely about the accolades one receives but is intrinsically linked to the lessons learned from failures and the grit required to overcome challenges. This episode serves as both a call to action and an invitation to engage in a more nuanced understanding of what it means to be successful in today's competitive landscape.
Takeaways:
- The notion of overnight success is a pervasive myth, often misleading those in pursuit of achievement.
- Successful individuals possess a multitude of experiences, including failures and lessons learned throughout their journey.
- Building a brand or following requires consistent effort, strategy, and time, which is frequently overlooked.
- Celebrating the hard work and setbacks of others is essential to fostering a supportive community in business.
Links referenced in this episode:
- Iambenbaker.com
- BrilliantBeamBedia.com
Companies mentioned in this episode:
- Mr. Beast
- Seth Godin
- Kim Kardashian
Gratitude emerges as the pivotal theme in this episode of Gnaw on This...Business Bytes, as we, Ben and Syya, delve into its profound impact on the realm of business. The discourse is anchored in the notion that genuine gratitude transcends mere platitudes; it is an authentic expression that can enhance relationships and foster a nurturing environment within professional settings. We explore the dichotomy between superficial acknowledgment and heartfelt appreciation, emphasizing the necessity for intentionality in our expressions of gratitude.
The conversation further highlights how the complexities of human interactions can either fortify or undermine our business endeavors, depending on our capacity to embody gratitude in our daily lives. Ultimately, we endeavor to illuminate the transformative power of gratitude as a catalyst for growth, learning, and improved business dynamics. The discourse surrounding gratitude as a pivotal element in business dynamics unfolds with an exploration of its profound implications.
The conversation reveals that true appreciation fosters a nurturing environment wherein individuals feel valued and empowered, ultimately enhancing the collective efficacy of a team. Syya and Ben share insights into our personal experiences, reflecting on how genuine gratitude has transformed our professional interactions and cultivated a sense of community. The dialogue further navigates the complexities of sustaining a grateful disposition amidst the inevitable adversities encountered in the business landscape. I recount instances where the absence of gratitude led to discontent, while Syya emphasizes the importance of being intentional in recognizing and articulating appreciation.
As they approach the conclusion, they assert that embracing gratitude, in all its forms, can lead to significant personal and professional growth. By acknowledging the lessons learned from both triumphs and tribulations, we cultivate a richer understanding of our experiences and foster more meaningful connections. This episode serves as a compelling reminder that gratitude is not merely an act but a transformative mindset that can enhance our relationships and, by extension, our success in business.
Takeaways:
- The essence of business and life hinges on the unpredictable nature of people, who serve as the X factor in our interactions.
- True gratitude transcends mere platitudes; authentic appreciation is discernible and profoundly impacts relationships in a business context.
- Living with gratitude requires intentionality and mindfulness; it is a discipline that fosters better personal and professional relationships.
- Experiences, both positive and negative, serve as invaluable lessons that ultimately contribute to our growth and evolution as individuals.
- Gratitude and graciousness are intertwined; recognizing the importance of both enriches our interactions and enhances our business endeavors.
- The ability to reflect on past experiences, learning from them, and applying those lessons is crucial for personal development and future success in business.
Links referenced in this episode:
- IamBenBaker.com
- Brilliant Beam Media
Companies mentioned in this episode:
- I Am Ben Baker
- Brilliant Beam Media
The central theme of this episode revolves around the intricate psychology of deadlines and how individual perceptions of time pressure can vastly differ. As we, Ben and Syya, delve into this topic, we explore the notion that people are indeed the unpredictable X factor in both business and life, often surprising us with their responses to urgency, some thrive under pressure, while others falter. Through candid discussions and personal anecdotes, we illuminate how our distinct approaches to deadlines influence our productivity and interactions. This conversation not only prompts introspection regarding one's own time management strategies but also highlights the necessity for understanding varying behaviors in professional contexts.
Join us as we dissect these dynamics, offering insights that are both thought-provoking and applicable to everyday business scenarios. The discourse intricately navigates the profound psychological dimensions of deadlines, elucidating how they serve as both facilitators and constraints within the business milieu.
Ben and Syya engage in a compelling dialogue that juxtaposes their divergent approaches to deadline management, revealing the intricate interplay between personal temperament and professional obligations. The narrative unfolds through personal anecdotes, wherein Ben articulates his proclivity for meticulous planning and preemptive execution, underscoring the psychological comfort derived from early completion. In contrast, Syya offers a candid reflection on the propensity to operate under pressure, illuminating the paradoxical nature of anxiety and creativity that deadlines can invoke. This dichotomy not only fosters a deeper understanding of individual working styles but also posits that acknowledging one's unique approach to deadlines is pivotal in optimizing productivity and collaboration in the workplace.
Furthermore, the conversation delves into the broader implications of deadlines on interpersonal dynamics, particularly in a team context. The hosts emphasize the necessity for leaders to cultivate an awareness of their team members' varying responses to deadlines, advocating for a nuanced approach to project management that accommodates diverse working styles.
By highlighting the importance of transparent communication regarding expectations and timelines, Ben and Syya advocate for a culture of accountability and mutual respect, which ultimately enhances the collaborative spirit within organizations.
The episode culminates in a profound recognition that while deadlines may be arbitrary constructs, their psychological weight significantly influences both individual performance and collective efficacy, urging listeners to reflect on their own relationship with time and productivity in the ever-evolving landscape of business. In a thought-provoking exploration of the psychology surrounding deadlines, Ben and Syya dissect the multifaceted nature of time management within the business sphere. Drawing from personal experiences, they illuminate the contrasting methodologies individuals employ in meeting deadlines, thereby fostering a dialogue that resonates with a wide audience. Ben’s steadfast commitment to early completion is juxtaposed with Syya’s inclination to thrive under the pressure of impending deadlines, offering listeners a comprehensive framework for understanding the psychological nuances that underpin these approaches. This episode not only serves as a catalyst for introspection regarding one’s own deadline strategies but also encourages a broader discourse on the implications of these strategies for organizational culture and effectiveness. The hosts further probe the emotional ramifications of deadlines, acknowledging how the looming specter of a deadline can evoke stress or serve as a motivational tool, depending on one’s psychological disposition. They advocate for a more empathetic understanding of how various personality types interact with deadlines, suggesting that leaders should adapt their management styles to accommodate these differences.
Through this lens, the episode invites listeners to reconsider the role of deadlines not merely as markers of time but as pivotal elements that shape workplace dynamics and individual well-being. Ultimately, Ben and Syya’s insightful conversation provides a rich tapestry of ideas that encourages listeners to reflect on the nature of their professional relationships with deadlines, urging a reevaluation of how time is perceived and valued in the context of business.
Takeaways:
- The unpredictable nature of people serves as a pivotal element in both business and personal dynamics, constantly offering surprises that can be both delightful and disappointing.
- Understanding the psychology behind deadlines can significantly alter our approach to productivity, revealing the diverse ways individuals respond to time constraints.
- The efficiency of one's work is often heightened under pressure, demonstrating that while some individuals may falter, others can excel when faced with imminent deadlines.
- Recognizing individual differences in deadline management is crucial; what works for one person may not suit another, necessitating flexibility in how we collaborate and communicate.
- Utilizing a proactive approach to deadlines, such as planning in advance, can alleviate the stress of last-minute tasks and enhance the overall quality of work produced.
- Ultimately, the nature of deadlines is inherently subjective, influenced by personal habits and capacities, which underscores the importance of adaptability in professional environments.
Learn More about Ben: IamBenBaker.com
Chat with Syya: BrilliantBeamMedia.com
Gnaw on This…Business Bytes is produced by Brilliant Beam Media.
The core focus of this discussion is the paramount importance of establishing workplace boundaries without incurring negative repercussions. In our intricate workplaces, it is essential to recognize that while setting boundaries may initially invite skepticism, it ultimately fosters a culture of respect and efficiency. We delve into the nuances of how individuals can articulate their limitations, allowing for a balance that not only prioritizes personal well-being but also enhances team dynamics.
By engaging in this dialogue, we aim to illuminate the complexities of emotional intelligence in navigating both personal and collective boundaries. Join us as we explore practical strategies for creating an environment where boundaries are not merely respected but are integral to fostering a healthy organizational culture. The intricate interplay of workplace boundaries is a focal point of our latest podcast episode, wherein Syya and Ben engage in a thorough examination of how individuals can assert their limits without incurring backlash. They posit that the establishment of boundaries is not merely a personal endeavor, but a collective necessity that can significantly enhance workplace dynamics. T
he conversation is steeped in the acknowledgment that the modern work environment often presents challenges that compel individuals to prioritize the needs of their organization over their own welfare. However, they emphasize that personal boundaries should not be viewed through the lens of negativity or inadequacy; rather, they are essential for sustainable performance and mental health.
Ultimately, they call upon listeners to embrace the practice of boundary-setting as a means of fostering a healthier work culture. By prioritizing open communication and mutual respect, organizations can create an environment where individuals feel valued and empowered to express their needs without fear of repercussion. This not only enhances individual satisfaction but also propels the organization towards greater collective success, as teams become more cohesive and resilient in the face of challenges.
Takeaways:
- The quintessential element that influences both business and personal dynamics is undeniably the human factor.
- Establishing workplace boundaries is a critical skill that fosters a positive organizational culture.
- Navigating interpersonal dynamics requires recognizing and respecting the boundaries set by others.
- Effective communication hinges on the ability to articulate one's limits while maintaining professional relationships.
- A successful team thrives when boundaries are collaboratively understood and respected by all members involved.
- The interaction between individual boundaries and team dynamics ultimately shapes the overall workplace environment.
Links referenced in this episode:
- IamBenBaker.com
- BrilliantBeammedia.com
Companies mentioned in this episode:
- Kinko's
- YourBrandMarketing.com
- Billion BrilliantBeammedia.com
The episode centers on the pivotal notion that individuals are the X factor in both business and life, constantly surprising us in myriad ways. We delve into the profound impact of small actions and gestures, illustrating how micro changes can yield macro results, akin to the delicate adjustments made while sailing. Our conversations reveal that even the most seemingly insignificant interactions can resonate deeply, shaping our lives and the lives of others in unexpected manners. We share personal anecdotes that underscore the importance of being mindful of the advice we offer and the gestures we extend, recognizing that our influence can ripple outwards in ways we might not initially perceive. Ultimately, we encourage our listeners to appreciate the power of small things, urging them to be intentional in their interactions, as these can lead to significant outcomes in the broader tapestry of our professional and personal lives. The dialogue between Ben and Sia serves as a profound exploration of the subtle yet significant elements that influence our professional and personal lives. They commence with the assertion that individuals are the unpredictable 'X factor' in any business environment, a theme that resonates throughout their discussion. This unpredictability is portrayed as a double-edged sword, capable of yielding both remarkable and disappointing outcomes. The hosts adeptly transition into the notion of 'micro actions' leading to 'macro impacts,' drawing parallels to the precision required in sailing, where minute adjustments can dramatically alter one's trajectory in competitive settings. This metaphor not only illustrates the importance of attention to detail but also serves as a call to action for listeners to reflect on their own behaviors and the potential consequences of their daily choices. As the conversation unfolds, Ben and Sia delve into the implications of mentorship, sharing personal anecdotes that highlight the enduring effects of guidance and support from figures such as teachers. They emphasize that the relationships we cultivate can have lasting impressions on our paths, often in ways we may not immediately recognize. The hosts candidly recount instances where their advice did not resonate as intended, prompting a reflection on the complexities of offering guidance. They articulate the necessity of being attuned to the context and the recipient's needs when dispensing advice, acknowledging that even well-meaning suggestions can sometimes lead to unintended outcomes. Ultimately, the episode encapsulates a powerful message about the impact of small gestures and actions. Ben and Sia encourage their audience to recognize the potential of seemingly insignificant interactions to create positive change in others' lives. They advocate for a culture of empathy and attentiveness, urging listeners to embrace the opportunities presented by daily interactions to uplift and inspire those around them. Their parting words resonate with a reminder that every small action carries weight, and in the grand tapestry of life, these moments can lead to extraordinary outcomes.
Takeaways:
- In business and life, the unpredictable nature of people serves as the ultimate X factor that influences outcomes significantly.
- Small adjustments in our actions can yield remarkable results, akin to minute changes in sailing direction leading to victory.
- The butterfly effect illustrates how seemingly insignificant decisions can have profound implications on various aspects of our lives.
- Mentorship is a reciprocal relationship where both the mentor and mentee learn and grow from their exchanges.
- It is crucial to recognize that advice may not always be perfect, as our perspectives are often limited by our own experiences and biases.
- The power of small gestures in professional interactions should not be underestimated, as they can leave lasting impressions on others.
Links referenced in this episode:
- IamBenBaker.com
- BrilliantBeammedia.com
Syya and Ben get into the habits, rituals, and yes, the doom scrolling that shape how we show up every day in business and life.
🎙️ Find Ben at IamBenBaker.com | Syya at brilliantbeammedia.com
From Ben's 5am LinkedIn writing routine to Syya's post-conference checklist fog, this episode explores why consistency breeds comfort, how small rituals build resilience over time, and how to tell the difference between a healthy reset and straight-up escapism. If you've ever felt weirdly lost after finishing a big project, this one's for you.
SmallBusiness #Entrepreneurship #GnawOnThis
Syya and Ben dig into one of the hardest calls in business: knowing when to keep pushing and when to part ways, with a client, a contract, or a direction that just isn't working.
🎙️ Find Ben at yourbrandmarketing.com | Syya at brilliantbeammedia.com
If you're a solo entrepreneur who just landed a client too big to serve, or you're stuck in a relationship that's costing more than it's giving, this episode breaks down how to make the pivot call with professionalism and clarity.
SmallBusiness #Entrepreneurship #GnawOnThis #BusinessStrategy #ClientRelationships
Innovation isn't a department. It's a decision that touches every team, every budget, and every stakeholder in your organization.
Syya and Ben break down why innovation fails when it stays siloed, what actually happens when companies chase the shiny new tech without asking who it's for, and how to evaluate whether you build, buy, or partner your way to staying competitive.
If you've ever watched leadership roll out a new platform that nobody actually wanted, this one's for you.
Gnaw On This Business Bites | Real talk. Real business.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
GnawOnThis#BusinessPodcast #Innovation#Leadership #TechStrategy
Empathy isn't sympathy and it's not weakness. This week, Ben and Syya make the case that the most powerful business skill you have is genuinely caring what the other person needs.
Connect with Ben → yourbrandmarketing.com
Connect with Syya → brilliantbeammedia.com
From golf course relationship-building to a $600 refund that turned into a $1.5M client, the evidence is in the stories. If you care about people, they'll care about you.
Gnaw On This Business Bites | Real talk. Real business.
Most questions stop too early.
This week, Ben and Syya dig into why curiosity is a skill, why we suppress it as adults, and what actually happens when you ask the second, third, and fourth question. Better questions lead to better answers, better clients, and better relationships.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
#GnawOnThis #BusinessPodcast #CommunicationSkills #Entrepreneurship #ActiveListening
Do you struggle with saying NO? While it is two simple letters, it's one of the hardest two letters for so many to say...and mean it.
Ben and Syya ponder their experiences when they have and the painful memories of not setting boundaries at work.
Gnaw On This Business Bytes | Real talk. Real business.
Subscribe for 15-minute business conversations that challenge how you think and lead.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
BusinessPodcast #Communication #SayNo #LeadershipMindset #GnawOnThis
“Survey questions often miss the nuance and context.”
In this episode of Gnaw on This, Ben and Syya explore why data alone can be misleading and how human insight is essential for smart decision-making. From biases and question framing to the limitations of surveys and the risk of AI hallucinations, this conversation shows why numbers need interpretation and why leadership depends on context, not just statistics.
If you rely on analytics, dashboards, or AI to guide your decisions, this episode is a must-watch because without human context, even perfect data can steer you wrong.
Subscribe for 15-minute business conversations that challenge how you think and lead.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
“Too much data can overload and overwhelm us.”
In this episode of Gnaw on This, Ben and Syya tackle analysis paralysis and why overthinking can stall even the smartest leaders. They explore how to balance data-driven insights with intuition, focus on what really matters, and make timely decisions in both business and life.
Learn strategies to cut through information overload, spot the relevant data that actually matters, and make confident choices without getting stuck in endless analysis.
Because in business, waiting for perfection often means missing the opportunity entirely.
Subscribe for 15-minute business conversations that challenge how you think and lead.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
analysisparalysis #decisionmaking #businessstrategy #timelydecisions #datadrivendecisions #leadershipmindset #entrepreneurmindset #businesspodcast #executiveinsights #gnawonthis
Why do some brands last for generations while others fade away?
In this episode of Gnaw on This, Ben and Syya explore the real power behind long-lasting brands: storytelling.
The strongest brands don’t just sell products, they create emotional connections that evolve with culture while staying true to their core identity. From global icons like McDonald’s and Coca-Cola to luxury fashion houses, the brands that endure understand how to adapt their message without losing their story.
Because while markets change and generations shift, the brands that thrive understand one timeless truth: the core of the story stays the same, even as the audience changes.
Subscribe for 15-minute business conversations that challenge how you think and lead.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
#brandstrategy #brandstorytelling #marketingstrategy #branding #businesspodcast #brandidentity #marketingleadership #consumerpsychology #brandloyalty #gnawonthis
Comfort can be one of the most expensive mistakes in business.
In this episode of Gnaw on This, Ben and Syya break down how complacency can quietly stall innovation, weaken client relationships, and ultimately cost companies millions.
Including one real story where a business lost a $2.5 million client simply because they stopped staying curious.
In today’s fast-moving markets, success isn’t about reaching the top, it’s about never getting too comfortable once you get there.
Subscribe for 15-minute business conversations that challenge how you think and lead.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
gnawonthis #BusinessBytes #Leadership #FeedbackCulture #EmotionalIntelligence, #Entrepreneurship #CommunicationSkills #PersonalGrowth #GrowthMindset #BusinessLeadership
Why does feedback hit the ego so fast?
In this episode of Gnaw on This, Ben and Syya unpack why criticism feels personal and how emotional maturity, trust, and self-awareness change the game. They riff on defensive reactions, the role of ego in leadership, and why feedback only works when there’s real relationship equity behind it.
Because feedback isn’t just about delivery… it’s about trust, timing, and long-term connection.
Growth doesn’t happen without feedback.
But feedback doesn’t work without trust.
Subscribe for 15-minute business conversations that challenge how you think and lead.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
📺 Produced by BBM
gnawonthis , #BusinessBytes, #Leadership, #FeedbackCulture, #EmotionalIntelligence, #Entrepreneurship, #CommunicationSkills, #PersonalGrowth, #GrowthMindset, #BusinessLeadership
Stay Curious (Or Stay Stuck) What happened to our curiosity?
In this episode of Gnaw on This, Ben and Syya unpack why curiosity isn’t just a personality trait, it’s a competitive advantage. In business. In relationships. In life. They riff on how we lose that childlike wonder as we grow up, how better questions create better conversations, and why being curious about the people closest to us might be the unlock we didn’t know we needed.
This isn’t about trivia. It’s about attention. It’s about intention. It’s about choosing to care enough to ask. If you want stronger relationships, sharper thinking, and deeper conversations, start here.
Subscribe for 15-minute business and life conversations that make you think a little differently.
business #leadership #marketing #personaldevelopment
In this episode, Ben and Syya dive into communication like pros. From reading body language to mastering the art of silence, they unpack how listening, observing, and learning from mistakes can level up both personal and professional interactions. Leaders, take note: speaking last often says more than words ever could.
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Actions speak louder than words.
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Sometimes the best move is to smile and Gnaw.
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Silence can be more powerful than speaking.
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Leaders spot leadership in others.
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Every opinion counts, even the ones you don’t want to hear.
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Experience is wisdom waiting to be noticed.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
CommunicationSkills #LeadershipLessons #ActiveListening #BodyLanguage #Syya #Gnaw
In this episode of Gnaw on This, Ben and Syya break down the underrated power of awkward silence and the communication cues most people miss. From body language to active listening, they unpack how real leaders make space for others, read the room, and create environments where people actually want to speak up.
Through personal stories and a few unexpected moments, they explore why what isn’t said can matter just as much as what is.
Key Takeaways:
- People communicate beyond words
- Non-verbal cues reveal truth
- Silence can be a negotiation advantage
- Listening builds trust
- Leaders should make space for everyone
- Inclusivity improves decision-making
🎧 If you’ve ever talked over someone, read a vibe wrong, or filled silence out of panic — this one’s for you.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
In Episode 5 of Gnaw on This, Ben and Syya explore how vulnerability can transform business and personal relationships. Learn why admitting struggles isn’t a weakness, and how open communication builds trust, strengthens leadership, and deepens connections.
They discuss generational differences, the role of asking for help, and why over-communication can sometimes work in your favor.
Key Takeaways:
- Asking for help is a strength
- Vulnerability boosts communication and trust
- Generational attitudes toward openness vary
- Personal and professional relationships need different strategies
- Deeper connections come from being authentic
🎧 Tune in to see how embracing vulnerability can become your leadership advantage.
In this episode of Gnaw on This, Ben and Syya dive into the world of branding in today’s fast-paced digital era. They share personal experiences with rebranding and discuss why a logo alone doesn’t define a brand.
Using examples from the fast food industry, including McDonald’s, they explore how brands must adapt, evolve, and connect emotionally with their audience to stay relevant.
Key Takeaways:
- Your brand’s essence is how people perceive you
- Rebranding can tell a new story and boost relevance
- Logos don’t equal brand evolution
- Emotional connection is critical for consumer loyalty
- Brand identity must evolve with audience expectations
🎧 Tune in to learn how your brand can stay meaningful and connected in a changing world.
"If we know our path and destination, it makes it easier to make adjustments along the way." - Ben Baker
Ben and Syya gnaw on the topic of creating opportunities within a difficult market. How much control do we have when the tides seem to be against us? Do we actually have the power to create our destiny and carve our own path?
Share your thoughts with Ben and Syya!
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"We can all live a more impactful life. The choice is ours." - Ben Baker
Have you stopped to think about your legacy? Like REALLY?
Ben and Syya ponder our life's choices and how it impacts those around us. Will we be remembered fondly or .... not?
Join the chat and share your thoughts on legacy building and what we can do NOW to ensure we leave memories we want for our friends, family and colleagues!
legacy #relationships #success
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
Happy New Year!
It’s a new dawn, it’s a new day and we’re feeling GREAT!
Welcome back to another season of Gnaw On This…Business Bytes with Ben and Syya!
We’re in a celebratory mood and we’re sharing our hopes and goals for 2026! Share with us on your plans and what you are working towards this year!
newyear #businessgoals #success
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"If you learned 2 or 3 things about yourself this year, that's a great thing." - Ben Baker
Where did 2025 go!?!? Was it a great year? A learning year? Yes to everything? 🇨🇦 Ben Baker🎙️and Syya Yasotornrat explore 2025 with lessons learned, both pleasantly and not so pleasantly!
🔔 Subscribe for more business insights!
👍 Like, share, and comment: How do you see AI shaping your career?
AI #FutureOfWork #Automation #Productivity #CareerGrowth #BusinessPodcast
Tune in every TUESDAY for lively discussions that challenges you to think!
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"AI is a tool, not a replacement." - Ben Baker
We're revisiting an OLDIE BUT GOODIE! Ben and Syya are going down the rabbit hole of AI! Will AI take your job? 🤖 Or can it be your greatest asset? In this episode of Gnaw On This Business Bytes, hosts Ben and Syya dive into the impact of AI on the workplace. While automation is reshaping industries, AI can’t replace human creativity, critical thinking, and relationship-building. 🚀
Get mind-blown on how to stay ahead by adapting to tech advancements, leveraging AI for productivity, and continuously adding value in an evolving job market.
Don’t fear the future—embrace it! 🔔
Subscribe for more business insights! 👍
Like, share, and comment: How do you see AI shaping your career?
AI #FutureOfWork #Automation #Productivity #CareerGrowth #BusinessPodcast
Tune in every TUESDAY for lively discussions that challenges you to think!
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"If only I can just survive the next 90 days..." - Ben Baker
Ben and Syya are back to ponder the realistic health of the 90 days chase in startups and established businesses. If you or your company is dependent on the quarterly push, how do you address the pressure and expectations?
SelfAwareness #PersonalGrowth #CommunicationSkills #Mindset #GnawOnThis
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Giving respect to all people you meet is important" - Ben Baker
Ben and Syya are back to revisit the never ending discussion on making sure we talk to the right stakeholders. Are we really talking to the people who can help your project, communication along? If you want stronger, healthier relationships and the ability to navigate challenges with clarity, this episode offers practical insights and a fresh perspective.
SelfAwareness #Relationships #TrueAllies #PersonalGrowth #CommunicationSkills #Mindset #GnawOnThis
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Giving respect to all people you meet is important" - Ben Baker
Ben and Syya are back to revisit the never ending discussion on making sure we talk to the right stakeholders. Are we really talking to the people who can help your project, communication along? If you want stronger, healthier relationships and the ability to navigate challenges with clarity, this episode offers practical insights and a fresh perspective.
SelfAwareness #Relationships #TrueAllies #PersonalGrowth #CommunicationSkills #Mindset #GnawOnThis
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Are you getting what you want?" - Ben Baker
Are you looking at life with a half-empty, half-full, or refillable mindset? On this episode of Gnaw On This, 🇨🇦 Ben Baker🎙️ and Syya Yasotornrat explore how your perspective shapes your relationships, and why self-awareness is key to navigating the people around you.
Key takeaways include:
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Using self-awareness to improve communication and understanding
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Identifying allies who stick by you through tough times
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How ignoring negative behavior can cost you connections
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The power of reflection for personal growth
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Why your mindset, half-empty, half-full, or refillable, affects every interaction
SelfAwareness #Relationships #TrueAllies #PersonalGrowth #CommunicationSkills #Mindset #GnawOnThis
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Just try. You never know what’s gonna happen." - Ben Baker
Ben and Syya dig into the real enemy of progress; the voice in your head telling you you’re not ready. In this episode of Gnaw on This, they tackle self-doubt, excuse-making, and the fear that keeps people stuck. They break down why action creates clarity, how trying new things unlocks unexpected wins, and why stepping outside your comfort zone is the fastest path to growth. If you’ve been waiting for a sign to start, this is it.
Key Takeaways
• Get out of your head, stop the doubt, take the shot
• Excuses block progress, action builds momentum
• Growth happens when you try something new
• Empower yourself by embracing change
• You don’t know what’s possible until you actually try
communication #community #confidence
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"360 degree leadership is crucial." - Ben Baker
Ben and Syya dive into the power of 360-degree leadership and what it really takes to create a culture of collaboration. They unpack how leaders can bridge gaps between departments, break down silos, and strengthen teamwork across every level of an organization.
Discover practical insights on how to lead by example, build trust with upper management, and shape a company culture that drives results. Whether you’re an executive, team lead, or aspiring manager, this episode will help you rethink how leadership works from every angle.
communication #tribe #community
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
In this episode of Gnaw on This, Ben and Syya explore the challenges of change, personal growth, and pursuing aspirations despite fear. They dive into how fear of failure, rejection, and the unknown can hold us back, and the power of recognizing opportunities to move forward. The conversation also tackles conflict, communication, and the internal barriers that often stand in the way of achieving dreams.
Listeners are encouraged to reflect on their own aspirations, confront what’s holding them back, and embrace change as a path to growth and new opportunities.
Key Takeaways:
- People often have hidden aspirations waiting to be pursued
- Fear of failure and rejection is a common barrier
- Conflict can be destructive but also a puzzle to solve
- Awareness of opportunities is essential for personal growth
- Identifying what holds you back can spark breakthroughs
- Change requires courage and commitment
- Fear of missing out can motivate action
- Embracing change opens doors to new opportunities
- Self-awareness is key to overcoming internal barriers
- We are often our own biggest obstacles
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #fear #overcomingfear
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
In this episode of Gnaw on This, Ben and Syya break down the essentials of marketing to the right audience. Learn how to identify your ideal customers, leverage data to inform strategies, and adapt your messaging across platforms for maximum impact. They discuss common pitfalls businesses face when targeting the wrong demographic and highlight the power of creating genuine emotional connections with your audience.
Key Takeaways:
- People constantly surprise us in amazing ways
- Understanding your audience is critical for effective marketing
- 90% of the world may never buy from you, and that’s okay
- Data analysis helps identify the right audience
- Targeting the wrong demographic can derail campaigns
- Marketing strategies must adapt to different platforms
- Emotional connections drive engagement
- Solving customer problems is essential for success
- Value exchange must resonate with your audience
- Recognizing biases leads to smarter marketing decisions
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #marketing
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
In this episode of Gnaw on This, Ben and Syya dive deep into the art of building tribes and communities that truly matter. Discover how to cultivate meaningful relationships in both your personal life and professional world by focusing on shared values, common goals, and the power of belonging.
From navigating dynamic relationships to understanding the fluid nature of tribes, this conversation explores how to intentionally create communities that empower, inspire, and grow with you. Learn why diversity, intentionality, and shared purpose are essential for building a tribe that lasts—and how finding your people can also be a journey of personal growth.
Key Takeaways:
- People are the heart of community building
- Shared goals and values are the foundation of any tribe
- Belonging is a core human need
- Tribes can be both empowering and challenging
- Relationships evolve; people may come and go
- Building a tribe requires effort and intentionality
- Common interests help form strong connections
- Diversity enriches engagement within tribes
- Core values create sustainable communities
- Finding your tribe is a path to personal growth
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #tribe #community
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"A mistake is a lesson learned. Some are more painful than others" - Syya
Ben and Syya are back as they contemplate as they explore the experiences we've had that has shaped our careers and relationships.
Do you have a regret you wish you could fix?
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #mistakes
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Are personality tests good, bad, or ugly?"
Join Ben and Syya as they explore the role of personality tests in business and team dynamics. In this episode, they break down the benefits and limitations of personality assessments, highlighting how understanding personality types can improve communication, collaboration, and workplace relationships. Discover why self-awareness, adaptability, and thoughtful application of insights are essential for turning personality test results into actionable team growth.
Key Takeaways:
- Personality tests can reveal surprising insights about team members.
- They are useful guides, not definitive labels.
- Understanding team dynamics enhances communication and collaboration.
- Self-awareness is essential before relying on personality tests.
- Teams benefit from diverse personalities, not uniformity.
- Facilitators can help turn insights into meaningful change.
- Awareness of personality types can strengthen workplace relationships and foster growth.
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #teamdynamics #personalitytests
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"What's urgent versus what's important?" - Ben Baker
Ben and Syya dive into the urgent topic of mental health in the workplace. They explore how employers can support their teams, why work-life balance is essential, and how setting boundaries protects productivity and well-being.
The conversation unpacks the high cost of employee disengagement, the role of effective communication, and the smart use of technology to manage stress without creating more of it.
Key Takeaways:
✅ Employers play a critical role in workplace mental health
✅ Disengagement costs companies productivity and culture
✅ Work-life balance and boundaries fuel long-term success
✅ Communication reduces stress across teams
✅ Technology helps manage stress—when used wisely
✅ Small acts can make a big impact on well-being
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #sales #projectsuccess
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Sometimes your clients don't know what they want." - Ben Baker
Have you lost a deal or worked hard to save a deal because you didn't REALLY know what your client wanted?🤔
Ben and Syya ponder the ups and downs in delivering business objectives, but discovering that the original request may not be what the client actually wanted or needed.
GnawOnThis:
✅ Are we rushing deals to get a PO?
✅ How good are our listening skills?
✅ What questions are your "go-to" to get to the root of problems?
If you are encountering hidden "gotchas" in post sales deliverables. You many not have a handle on what your client really needs from you.
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
communication #sales #projectsuccess
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
"Nobody multitasks effectively." - Ben Baker
Are you truly productive or just really good at looking busy? 🤔
Ben and Syya tackle the age old struggle of busyness vs. productivity. From the myth of multitasking to the magic of a well-crafted task list, they break down what it takes to stop spinning your wheels and start moving forward.
GnawOnThis:
✅ Why multitasking kills productivity
✅ How to spot “busy work” that gets you nowhere
✅ The power of systems, processes, and priorities
✅ Why your personal work style matters more than cookie-cutter hacks
If your "to do" list keeps growing but your results don’t, this conversation ponders on how you find clarity on what you need to finally take control of your schedule.
📌 Tune in, laugh a little, and #GnawOnThis every week with us!
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
Productivity #TimeManagement #MultitaskingMyth
"This show is for you guys." - Ben Baker
Three years, countless laughs, and plenty of bite-sized insights later, Ben and Syya are celebrating the journey of Gnaw On This Business Bytes! In this special episode, the duo reflects on how the podcast has evolved, why audience engagement is everything, and how listener feedback has shaped the show.
Expect dynamic banter, surprising business truths, and a heartfelt dose of gratitude for the loyal community that’s been with them from the start.
Takeaways you’ll gnaw on:
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People will always surprise you in business and life.
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Loyal listeners fuel the evolution of the show.
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Audience feedback drives future conversations.
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Lighthearted banter + real insights = lasting value.
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Community and gratitude are at the heart of it all.
👉 If you’ve been with us since day one (or just tuned in last week), this one’s for you.
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
BusinessBanter #BenAndSyya #Relationships
"The heart will eat strategy all day long." - Ben Baker
Ben and Syya dive into the timeless truth that culture often beats strategy. They explore how a thriving company culture fuels teamwork, strengthens communication, and creates alignment across departments. From the power of storytelling to the challenge of balancing different subcultures in larger organizations, this conversation uncovers why culture is the secret weapon behind lasting business success.
✨ Key Takeaways:
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Culture is the backbone of every organization
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Strategy matters, but culture determines execution
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Teamwork + communication = thriving culture
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Storytelling strengthens identity and engagement
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A unified culture aligns teams and boosts customer experiences
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
TrustinBusiness #BenAndSyya #Relationships
"We need to act like human beings." - Ben Baker
Ben and Syya dive deep into the power of trust in relationships and business. From friendships to Fortune 500 companies, trust is the glue that holds it all together, yet it’s fragile and easily broken. #GnawonThis and explore how trust is built, why it matters, and what it really takes to win it back once it’s lost.
Key Takeaways
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Trust is earned slowly but lost quickly.
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Open communication and accountability keep relationships strong.
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Brands must be transparent during crises to rebuild loyalty.
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Consumers want to feel valued, understood, and respected.
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Trust can be regained with honesty, sincere apologies, and consistent actions.
If you’re interested in personal growth, leadership, marketing, or brand building, join us!
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
TrustinBusiness #BenAndSyya #Relationships
"AI is an incredible tool." - Ben Baker
In this thought-provoking conversation, Ben and Syya dive into how AI is transforming business, creativity, and everyday life. They explore how AI can spark innovation, streamline processes, and enhance communication—while highlighting why human insight and emotional connection remain irreplaceable. From overcoming fears about AI to asking the right questions, this discussion offers practical ways to leverage AI elegantly and effectively.
Let's break down what AI can and cannot do:
🔑 Key Takeaways:
- Humans make AI powerful
- Ask better questions
- Optimize, save time
- Keep emotional connection
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
AI #ArtificialIntelligence #BusinessGrowth #BenAndSyya
"It's about making the experience memorable." - Ben Baker
In this episode, Ben and Syya dive deep into why customer experience (CX) is one of the smartest investments a business can make. Too many companies treat CX as a cost, but the truth? It’s a profit center. 💰
How can businesses can stand out in a crowded market by delivering unforgettable customer service, cultivating long-term relationships, and creating emotional connections that drive loyalty? 💡
Let's break down what makes customers stay, rave, and refer.
🔑 Key Takeaways:
- Customer experience = profit center, not cost center
- Great service = brand loyalty & word-of-mouth
- People remember how your brand makes them feel
- Happy employees create loyal customers
- AI can enhance, not replace, human interaction
- Long-term relationships beat short-term transactions
- Want to grow? Focus on how your brand is perceived
Learn more about Ben Baker at IamBenBaker.com
Chat it up with Syya and the team at BrilliantBeamMedia.com
CustomerExperience #CXStrategy #BusinessGrowth #BrandLoyalty #CustomerService #AIinBusiness #EmployeeEngagement #CustomerRetention #BenAndSyya
"If you don't live it, it will never be embraced." - Ben Baker
Ben and Syya spotlight the real magic behind unforgettable brands. It is not about gimmicks or buzzwords. It is about people, purpose, and creating experiences that stick. Drawing inspiration from Disney and other standout companies, they unpack how authenticity in mission, empowered employees, and small meaningful gestures can turn everyday interactions into lasting brand loyalty. If you are building a business that wants to matter, this conversation will show you how to lead with heart and stand out with purpose.
Key Takeaways:
✔ People bring brands to life
✔ Authenticity builds trust and loyalty
✔ Great experiences create lasting impressions
✔ Every company has its own magic
✔ Empowered teams drive innovation and service
✔ Small actions can make a big difference
Learn more about Ben Baker: IamBenBaker.com
Chat with Syya and the team at Brilliant Beam Media
"We need to realize what's in it for us." - Ben Baker
Ben and Syya dig into what it really means to be influential in today’s workplace. They draw the line between popularity and purpose, breaking down how true influence is built through trust, storytelling, and problem-solving. From identifying the people who have shaped their own thinking to sharing how anyone at any stage of their career can lead with impact, this episode challenges the traditional definition of an influencer.
Key Takeaways:
✔ Influence comes from respect, not reach
✔ Storytelling is a powerful leadership tool
✔ The 'why' behind influence reveals its value
✔ Anyone can become influential by solving problems
✔ Clear, simple communication builds credibility
✔ True influencers help others move forward
Learn more about Ben Baker at IamBenBaker.com
Chat with Syya and the Team at Brilliant Beam Media
"Execution is key." - Ben Baker
Ben and Syya explore how to turn everyday connections into lasting business champions. They discuss how trust, emotional connection, and strong communication lead to loyalty, and why recovery after mistakes is just as important as execution. This episode is a guide to building real relationships that grow your brand and boost long-term success.
Takeaways:
✔ People are the X factor in business
✔ Trust and understanding build champions
✔ Mistakes can lead to deeper loyalty
✔ Communication and execution go hand in hand
✔ Relationships require consistent effort
Learn more about Ben Baker: IamBenBaker.com
Chat with Syya and the team at Brilliant Beam Media
"Those are your champions." - Ben Baker
Ben and Syya are back to unpack how strong business relationships are built. They share how to turn clients and colleagues into loyal champions, why emotional connection creates long-term loyalty, and how recovery from mistakes builds trust. The conversation is packed with insight on how to create a sense of belonging, communicate with purpose, and execute with care.
Key Takeaways:
✔ People drive business success
✔ Champions are created through trust and connection
✔ Loyalty grows when clients feel seen and heard
✔ Mistakes can lead to stronger relationships
✔ Communication and execution go hand in hand
Learn more about Ben Baker: IamBenBaker.com
Chat with Syya and the team at Brilliant Beam Media
"Let's just be good humans." - Ben Baker
In this episode of Gnaw On This: Business Bytes, Ben and Syya dive into what really brings people together in work and in life. From celebrating Canada Day and the 4th of July to the role of music in uniting hearts, they share how national pride and shared experiences can bridge divides. This thoughtful conversation is a reminder that people are the true power behind progress, and being a good human is always good business.
Takeaways:
✔ People are the X factor in work and life
✔ National pride can connect, not divide
✔ Music has the power to unite us
✔ Shared values create stronger communities
✔ Gratitude and kindness fuel better business
Connect with Ben Baker
Connect with Syya and the team at Brilliant Beam Media
"I burned down the ship." - Ben Baker
Ben and Syya are getting personal! Is the entrepreneur's grass always greener? Not necessarily.
It’s time to explore the power of transition in both business and life. Ben shares why he made the choice to leave entrepreneurship and return to corporate work, revealing what that shift taught him about purpose, customer experience, and the human side of leadership. They unpack how personal branding, problem-solving through people, and embracing change can drive both success and personal growth.
Takeaways
✔ People are the X factor in every decision
✔ Transitions are universal and worth embracing
✔ Personal branding builds trust in any role
✔ Customer experience drives profitability
✔ Joy at work keeps you young
Connect with Ben Baker
Connect with Syya and her team at Brilliant Beam Media
GnawOnThis and many other topics every week!
"Not everyone survives a merger." - Ben Baker
Welcome to the #GnawOnThis business jungle, where change is the monkey on everyone’s back, but evolution is the name of the survival game. In this week’s BS-busting musings of Gnaw On This Business Bytes, Ben and Syya chew on what it really means to lead through change without losing your people, your purpose, or your sanity.
Is your organization changing for the sake of optics, or actually evolving to meet the moment? Spoiler: most businesses confuse motion with progress.
🧠 Sink your teeth into takeaways like:
🔥 The difference between "change fatigue" and real transformation
🕵️♀️ Why asking better questions beats making bigger announcements
🧊 How transparency and trust cool down the chaos of transitions
🚪 Not everyone makes it through a merger, and that’s part of the plan
💡 Empowerment isn't a buzzword, it's your secret weapon
Scaling, merging, pivoting, or just trying to keep up in a world that updates faster than your phone? This episode’s your roadmap for smart, sustainable change.This is your playbook for change with purpose, not panic.
🎧 Hit play to gnaw on some bold truths, belly laughs, and brilliant takeaways you won’t hear in your average corporate change memo.
BusinessEvolution #ChangeLeadership #BenAndSyya #GnawOnThisPodcast #OrganizationalChange #BusinessTransformation #EmployeeEmpowerment #AskBetterQuestions #SmartChangeNotChaos
"What can I do? What can't I do?" - Ben Baker
When life hits the fan, personally or professionally, what do you really lean on? In this powerful episode of Nod On This Business Bites, Ben and Sia go beyond buzzwords and break down the raw reality of navigating crisis, connection, and clarity in business and life.
Whether you're grieving, overwhelmed, or just trying to hold it all together with a half-full cup of cold coffee and a to-do list you might set on fire, this conversation is the reminder you didn’t know you needed: the glass isn’t half-empty or half-full, it’s refillable.
🧠 #GnawOnThis Highlights:
✨ People are the ultimate X factor—especially when life gets messy
🌪️ Crisis strips things down to what really matters
🪞 Self-awareness is your internal GPS
🤝 Community support isn't optional—it's essential
🌱 Hope isn’t a strategy, but it sure helps you build one
💡 Clarity, compassion, and a crisis plan go hand-in-hand
This episode is part pep talk, part group therapy, and 100% worth your time. Because let’s face it, we all break sometimes. But we don't have to break alone.
👂 Tune in and #GnawOnThis with us through the messy, meaningful middle of it all.
NodOnThisPodcast #BusinessInCrisis #HopeAndLeadership #SelfAwareness #HumanFirstLeadership #BenAndSia #WorkplaceWellbeing #GlassIsRefillable #CommunityMatters #LeadingThroughCrisis
"We need to ask the hard questions." - Ben Baker
Think your business is all about strategy and tech? Think again! Ben and Syya get real about the true game-changer in business: people, and the tough questions we avoid asking them.
From dodging conflict to dancing around difficult conversations, this episode is your no-fluff guide to leading with empathy, owning accountability, and sparking honest dialogue that fuels growth, not gossip. If you've ever felt like you're tiptoeing through team dynamics or avoiding a much-needed "we need to talk"... this one's for you.
🎯 Topics that’ll hit home to #GnawOnThis:
- Why people are your X factor, not your problem
- The power of asking uncomfortable questions (yes, even that one)
- How to handle conflict without crushing morale
- Emotional intelligence in leadership (it’s not just a buzzword)
- Why honest feedback is your brand’s best defense
- And why not everyone will be happy—and that’s totally okay
This episode is packed with insights, laughs, and leadership truths that might sting a little, but will strengthen your team and your brand a whole lot.
💬 Ready to stop sugarcoating and start leading with guts and grace?
👇 Hit play. Then hit your team with a few good questions.
LeadershipTruths #BusinessCulture #EmployeeEngagement #EmotionalIntelligence #CourageousConversations #BenAndSyya #GnawOnThis #ToughTalks #PeopleFirstLeadership
Most people are only scratching the surface of their technology—using just 10% of what they’ve got. In this thought-provoking episode, Ben and Sia dive deep into why your tech stack might be failing you, not because it’s bad tech—but because it’s underused, overcomplicated, or misaligned with real human needs.
From the everyday neglect of tools like Excel to the rising promise of AI-driven learning, this conversation uncovers the surprising truths about software design, user experience, and digital curiosity in the workplace. Are those fancy features you’re paying for just bells and whistles? Is your business stuck in the comfort zone of outdated tools?
If you're a leader, founder, or just someone who wants to get more out of the tech you already have—this episode is your wake-up call.
🧠 Key takeaways:
✅ 90% of users only tap 10% of their tech stack
✅ User experience trumps fancy features
✅ AI can accelerate learning and usage
✅ Your software should adapt to you—not the other way around
✅ It’s time to get curious, audit your tools, and make your tech stack work harder (and smarter)
🔔 Hit play to rethink the role of tech in your business—and start unlocking the other 90% today.
TechnologyInBusiness #AIandUX #DigitalTransformation #TechStackAudit #WorkSmarter #BusinessTechTips #GnawOnThis
"We have to scale." ~ Ben Baker
Ben and Syya dive deep into one of the most pressing questions in modern business: Can you automate without losing authenticity? 🤖❤️
Discover why people—not just processes—are the true X factor in business success. From AI-driven customer service to the danger of turning your brand into a faceless machine, this conversation unpacks how to scale without sacrificing soul.
GnawOnThis:
✅ Are you really caring for your clients—or just saying you are?
✅ Is your automation actually hurting your customer experience?
✅ How can you use AI thoughtfully to boost retention and satisfaction?
Calling All: Startup founder, service provider, or marketing pro, this episode delivers bite-sized wisdom on building tech-enabled, human-centered businesses that stand out in a crowded marketplace.
👉 Listen now to learn how to strike the perfect balance between efficiency and empathy.
CustomerExperience #BusinessAutomation #AIinBusiness #HumanTouch #CXStrategy #SmallBusinessTips #EntrepreneurPodcast #CustomerRetention #BusinessBites
"I solve problems." - Ben Baker
Ben and Syya dive into what it really takes to stand out in a saturated market. From knowing your unique value to solving your clients’ actual problems and explore how differentiation isn’t just a strategy: it’s a mindset.
GnawOnThis hot take? Why your pricing should reflect your expertise, not just the going rate, and how changing the conversation around value can help you avoid being seen as a commodity. They also cover the power of finding your niche, understanding your audience, and saying no to clients who aren’t the right fit.
Whether you're a founder, consultant, or creative, this episode is your reminder that people are not just products!
GnawOnThis:
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How to define and communicate your unique value
-
Why solving problems beats selling features
-
The truth about pricing and perceived value
-
How to attract the right clients, not just any clients
-
Ways to shift your positioning in a noisy marketplace
Join us for a candid, no-fluff conversation that will help you build a business that gets noticed—without shouting louder.
"The way we communicate varies." - Ben Baker
Ben and Syya dig into the real reason your message isn’t landing... and how to fix it. 🚀
From misunderstood memos to leadership blind spots, they unpack the human side of communication breakdowns with humor, heart, and hard-earned wisdom. It doesn't matter what level you're in, founder, manager, or just trying to get your team to respond to emails (we see you!), this episode is your cheat code for clear, compelling communication.
💡 Key Takeaways:
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People are the X-factor—master communication, master connection.
-
Listening ≠ hearing. True understanding is the goal.
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The “billboard analogy” that makes your message stick.
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Leadership requires knowing why people act—not just what they do.
-
If everything’s a priority… nothing really is.
-
Learn the art of aligning goals for better collaboration and stronger teams.
-
Speak in a way that others want to listen—it's all about relevance and resonance.
👂 Ready to stop talking into the void and start being heard? Hit play and let’s redefine what communication really means in business today!
🔔 Subscribe for more business smarts with bite-sized brilliance! It's FREE!
✨ Join us every Tuesday at 11:00am EST for our 15 minutes chats!
Leadership #EmotionalIntelligence #BusinessCommunication #GnawOnThis
"Respect your emotions in high volatile moments." - Syya
Ben and Syya dive deep into the hidden forces that shape success: human behavior. From leading teams to managing personal reactions under pressure, they break down why mastering your mindset and emotions is the ultimate business advantage.
👥 Takeaways include:
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Emotional intelligence is your leadership superpower.
-
Respecting emotions in real time leads to smarter decisions.
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Solutions or Complaints: Bring answers, not just problems.
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Communication isn't optional — it’s survival.
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Understanding where people come from creates better teams.
This episode is a fun one to challenge ourselves with the tools to navigate challenges, drive results, and build stronger relationships — professionally and personally.
✨ Join us every Tuesday for our 15 minutes chats!
BusinessMindset #LeadershipDevelopment #EmotionalIntelligence
Ben and Syya are back in their pursuit to help others get the results they want in business communication and social media.
So, they're back for Part 2 on talking about the importance of GOOD AUDIO for podcasts, interviews and meetings. Yup, we said it: meetings.
💡 Key Takeaways:
- According to Syya - Please just get a cheap mic. It's better than the laptop.
This is not an episode to promote microphones, but if you want your message to be heard, minimizing distractions helps! Don't agree? Tell us what you think!
👉 Final thought from Syya - You'll make sound engineers and editors happier if your audio is good from the start.
BusinessPodcast #audio #interview #communication
In this episode of Gnaw On This Business Bytes, Ben and Syya dive into the uncomfortable truth: change isn’t coming—it’s already here. From the psychology behind why humans resist change, to the real-world importance of adapting to new technologies, this episode is a must-watch for anyone wanting to stay relevant in business and in life.
💡 Key Takeaways:
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Why people are the ultimate X-factor in life and business
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How our habits hold us back from necessary growth
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Why tech isn't optional—it's the lifeline of modern relevance
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The hidden cost of waiting for a crisis to make a change
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How to build a culture of resilience, adaptability, and innovation
If you’ve ever felt overwhelmed by the pace of change, this conversation will inspire you to reframe your mindset, embrace continuous learning, and see adaptability as your biggest asset.
👉 Don’t just survive the change—lead it.
BusinessPodcast #AdaptToChange #Innovation #Resilience #TechInBusiness #PersonalGrowth #FutureOfWork
"AI is going to happen no matter what." - Ben Baker
Let’s get real: the job hunt is no longer just about a polished resume and a firm handshake. In this episode, Ben and Syya dive headfirst into the messy, fascinating, and sometimes downright absurd world of hiring in the AI age.
✨ From why your social media might land you a job (or get you ghosted) to how referrals beat resumes, this episode dishes out the tea on everything from ageism in hiring to the rise of gig work.
💡 Spoiler alert: AI is everywhere, but humans are still the X factor.
What you’ll walk away with:
🚀 Why resumes are getting replaced by algorithms and attitude
📱 How your TikTok might matter more than your GPA
🤖 The good, the bad, and the cringey of AI in hiring
👵 The truth about age bias and second acts in your career
💼 Why gig and consulting work might just be your ticket to freedom
📣 And how companies need to stop hiring like it’s 1999
If you're a job seeker, career changer, or just wondering if your LinkedIn posts are helping or hurting, this one’s for you.
👉 Hit that play button. Your career might just thank you.
HiringTrends #FutureOfWork #AIinHiring #JobSearchTips #CareerAdvice #SocialMediaMatters #ResumeTips #GigEconomy #Ageism #RecruitmentRevolution
"Ignorance is bliss." - Ben Baker
Is honesty always the best policy? In this thought-provoking episode of Gnaw On This Business Bites, hosts Ben and Syya dive into the complex world of deception in business and everyday life. 🤯
They tackle:
🔹 The ethical gray areas of lying
🔹 How honesty impacts relationships and trust
🔹 The fine line between protecting feelings and telling the truth
With humor and real-world examples, they explore whether deception can ever be justified. Don't miss this insightful discussion!
🔔 Subscribe for more bite-sized business wisdom!
🎧 Listen now: [Insert link]
BusinessPodcast #Honesty #Ethics #Trust #Communication
"Emotional ties elevate our brand." - Ben Baker
In this episode of Gnaw On This...Business Bytes, hosts Ben and Syya break down why understanding people is the key to business success.
🏆 They explore:
✅ The power of brand identity & storytelling 🎭
✅ How internal communication shapes company culture 💬
✅ The secret to creating emotional connections with clients ❤️
✅ Lessons from the Disney brand experience ✨
✅ Why small businesses must stand out with empathy & exceptional service 💡
Calling all entrepreneurs, marketers, and business leaders, this episode is packed with actionable insights to strengthen your brand and customer relationships!
🎯 Like, comment, and subscribe for more expert business tips!
BrandIdentity #CustomerExperience #BusinessGrowth #MarketingStrategy #Storytelling #SmallBusinessTips #Entrepreneurship
"Emotional ties elevate our brand." - Ben Baker
In this episode of Gnaw On This...Business Bytes, hosts Ben and Syya break down why understanding people is the key to business success.
🏆 They explore:
✅ The power of brand identity & storytelling 🎭
✅ How internal communication shapes company culture 💬
✅ The secret to creating emotional connections with clients ❤️
✅ Lessons from the Disney brand experience ✨
✅ Why small businesses must stand out with empathy & exceptional service 💡
Calling all entrepreneurs, marketers, and business leaders, this episode is packed with actionable insights to strengthen your brand and customer relationships!
🎯 Like, comment, and subscribe for more expert business tips!
BrandIdentity #CustomerExperience #BusinessGrowth #MarketingStrategy #Storytelling #SmallBusinessTips #Entrepreneurship
"Is politics really relevant for businesses?" - Ben Baker
In this episode of Gnaw On This Business Bytes, hosts Ben and Syya are talking politics!
Ok, not really, but they #GnawOnThis notion that business and politics are uneasy bedfellows.
- When is it ok to mix business and politics?
- Do we care as consumers if our brands go political?
- Does it really matter in the end if a CEO aligns themselves in politics?
Discover why genuine communication, curiosity, and authenticity are key to building strong professional relationships.
🔹 The power of human connection in business
🔹 Overcoming political biases
🔹 Why companies have to make the tough call with political rhetoric.
👉 Watch now to add your opinions on the state of politics and business! Please kindly like, comment, and subscribe for more business insights.
Politics #Authenticity #Entrepreneurship #Leadership
"Is politics really relevant for businesses?" - Ben Baker
In this episode of Gnaw On This Business Bytes, hosts Ben and Syya are talking politics!
Ok, not really, but they #GnawOnThis notion that business and politics are uneasy bedfellows.
- When is it ok to mix business and politics?
- Do we care as consumers if our brands go political?
- Does it really matter in the end if a CEO aligns themselves in politics?
Discover why genuine communication, curiosity, and authenticity are key to building strong professional relationships.
🔹 The power of human connection in business
🔹 Overcoming political biases
🔹 Why companies have to make the tough call with political rhetoric.
👉 Watch now to add your opinions on the state of politics and business! Please kindly like, comment, and subscribe for more business insights.
Politics #Authenticity #Entrepreneurship #Leadership
"Networking is about being curious." - Ben Baker
In this episode of Gnaw On This Business Bytes, hosts Ben and Syya explore the evolving landscape of networking in a post-COVID world.
Discover why genuine communication, curiosity, and authenticity are key to building strong professional relationships. Learn how to navigate digital networking challenges while fostering meaningful connections that go beyond surface-level interactions.
🔹 The power of human connection in business
🔹 Overcoming digital networking hurdles
🔹 Why empathy and curiosity matter in professional relationships
👉 Watch now to transform the way you network! Don't forget to like, comment, and subscribe for more business insights.
Networking #Authenticity #Entrepreneurship #Leadership
"Humans are inherently selfish." - Syya Yasotornrat
In this episode of Gnaw On This Business Bytes, Ben and Syya challenge traditional alpha leadership and explore the role of empathy, integrity, and ethical decision-making in modern business. 🤔💡
They discuss:
✅ The balance between self-interest and leadership
✅ How decisions impact employees & communities
✅ The growing need for corporate accountability
🔹 Is leadership evolving beyond dominance and control? Join the conversation and redefine what it means to lead in today’s world!
🎧 Listen now! Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more insights!
Leadership #BusinessEthics #Entrepreneurship #CorporateResponsibility #Podcast
"Leaders need to evolve." - Syya Yasotornrat
Ben and Syya dive deep into the essence of leadership, comparing it to parenting and exploring what truly makes a great leader. They break down the Peter Principle, the rise of natural leadership from childhood, and the toxic traits of narcissistic executives. Are leaders really prioritizing their teams, or are they just serving themselves?
Tune in for a thought-provoking conversation that challenges conventional leadership wisdom and calls for better leadership practices in business.
💡 Key Topics Covered:
✅ Leadership vs. Parenting: Surprising Similarities
✅ Why Some Leaders Fail – The Peter Principle Explained
✅ Childhood Leadership: The Natural Leaders Among Us
✅ The Dark Side of Leadership: Narcissism & Self-Serving Executives
✅ How to Be a Better Leader for Your Team
🔔 Subscribe for more business insights!
👍 Like, comment, and share your thoughts on leadership!
Leadership #Entrepreneurship #Podcast
"Brands do need to evolve." - Syya Yasotornrat
Ben and Syya are going after the "cool" brands!
In this episode of Nod On This Business Bites, hosts Ben and Sia break down the dos and don’ts of branding in today’s fast-changing market. 🚀 Using Jaguar’s latest ad campaign as a case study, they explore the risks of chasing trends, the impact of shock advertising, and the power of consumer emotions in shaping brand identity.
🔍 Key Takeaways:
✅ The danger of being too trendy
✅ How brand evolution ensures long-term success
✅ The role of emotions & storytelling in branding
✅ Lessons from Jaguar’s marketing strategy
Should brands focus on short-term hype or lasting identity?
Join the discussion and share your thoughts in the comments!
🔔 Subscribe for more business insights!
BrandStrategy #MarketingMistakes #JaguarAd #ConsumerPsychology #BusinessBites
"AI is a tool, not a replacement." - Ben Baker
Ben and Syya are going down the rabbit hole of AI!
Will AI take your job? 🤖 Or can it be your greatest asset? In this episode of Gnaw On This Business Bytes, hosts Ben and Syya dive into the impact of AI on the workplace. While automation is reshaping industries, AI can’t replace human creativity, critical thinking, and relationship-building. 🚀
Get mind-blown on how to stay ahead by adapting to tech advancements, leveraging AI for productivity, and continuously adding value in an evolving job market.
Don’t fear the future—embrace it!
🔔 Subscribe for more business insights!
👍 Like, share, and comment: How do you see AI shaping your career?
AI #FutureOfWork #Automation #Productivity #CareerGrowth #BusinessPodcast
""Let the creative flag fly." - Ben Baker
Ben and Syya dive into what makes social media messaging truly impactful.
They uncover the power of humor, engagement, and authenticity in building a brand that stands out. Learn why going viral isn’t enough without intention and how businesses can foster real community connections instead of just pushing ads.
If you're ready to transform your social media game with creative and meaningful strategies, this episode is for you!
Tune in every TUESDAY for lively discussions that challenges you to think!
Chapters
00:00 The X Factor in Business and Life
01:07 Crafting Effective Messaging on Social Media
04:54 The Role of Humor and Engagement in Branding
09:11 Understanding Social Media as a Community Builder
12:53 Intentionality Behind Virality and Engagement
podcast #GnawOnThis #Communication
"Conflict has become a dirty word." - Ben Baker
In this episode of Gnaw On This Business Bytes, hosts Ben and Syyaa explore the often misunderstood concept of healthy conflict. They discuss how conflict can be beneficial in personal and professional settings when approached constructively.
The conversation delves into the importance of differing perspectives, the dynamics of conflict resolution, and the role of gender in how conflicts are managed.
GnawOnThis:
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How important is the need for open communication today?
-
Do we value addressing disagreements rather than avoiding them?
Tune in every TUESDAY for lively discussions that challenges you to think!
podcast #GnawOnThis #Communication
"How do you interpret visuals?" - Ben Baker
In this episode of Gnaw On This...Business Bytes, Ben Baker and Syya Yasotornrat dive into the fascinating world of visual interpretation and communication. They unpack how our personal biases, experiences, and even moods shape the way we see images and interpret messages.
With thought-provoking insights, they highlight why empathy, self-awareness, and inclusivity are game-changers in design and storytelling.
Tune in every TUESDAY for lively discussions that challenges you to think!
podcast #GnawOnThis #Communication
"Time is finite." - Ben Baker
We've said this before on Gnaw on This, but now that we're moving on to 2025, have we REALLY LEARNED anything from 2024?
Gnaw on This...Business Bytes is taking a moment of reflection on lessons learned from Ben Baker and Syya Yasotornrat.
What lessons have you learned over the past year?
Share your highs and lows with us, because the odds are high that we're going to experience similar situations!
Gnaw on This...Business Bytes is a weekly TUESDAY livestream on topics we encounter everyday. Is it serious? Sometimes? Is it though provoking? Absolutely!
GnawonThis #NewYear #Lessons
"You can't be what you're not." - Syya
Ok, Brand Marketers and Folks with Personal Brands, we're talking to YOU on this week's episode!
Ben and Syya #GnawOnThis concept and significance of brand promises and authenticity in communication. They explore how individuals and organizations must align their actions with their brand promises to build trust and avoid confusion.
Can brand misalignment affect managing client expectations among many other things? Join the conversation and banter with Ben and Syya!
Join EVERY TUESDAY for a short 15 minute conversation on a hot topic to tickle our brain cells!
conflict #communication #GnawOnThis
"Our data is never and never has been ours." - Ben Baker
Ben Baker and Syya Yasotornrat delve into the complexities of privacy in the digital age, discussing how personal data is collected, used, and the implications for individuals. They explore the reality of data scraping, targeted marketing, and the importance of being aware of what information we share online.
Join EVERY TUESDAY for a short 15 minute conversation on a hot topic to tickle our brain cells!
privacy #security #GnawOnThis
Do you believe everything you read online?
Oh, sure, we like to think we have critical thinking skills, but DO WE?
Ben Baker and Syya Yasotornrat #GnawOnThis week's topic to critically look at the things we see online, especially on LinkedIn with our business colleagues!
Where do you fall on this topic? Join us EVERY TUESDAY at 11:00am EST for our 15 minute chat!
reality #facts #communication
"Public speaking is not for everyone, but everyone should try it." - Syya Yasotornrat
Ben Baker and Syya Yasotornrat explore the nuances of public speaking and the pressure amongst professionals on the necessity to speak in business.
GnawOnThis topic this week:
-
Is Public Speaking required for personal branding?
-
Can one still be effective in communication for business?
-
For those that do speak, how did you find your unique speaking style?
Ultimately, what is the goal of public speaking and how can it add value to the audience's lives?
Join EVERY TUESDAY at 11:00am EST to #GnawOnThis topic for a brief 15 minutes!
publicspeaking #communication #personalbrand
"Your story hasn't been told." - Ben Baker
We get it. We here so many coaches encourage people to write a book as part of their personal branding strategy.
But is it REALLY a good fit for YOU?
Ben and Syya are back to explore the multifaceted nature of authorship and its significance in business and personal branding.
This isn't a knock on authors, but an exploration on whether doing "all the things" to share your story is the right path for everyone.
Join Ben Baker and Syya Yasotornrat EVERY TUESDAY for 15 minutes on ONE TOPIC to get your brain thinking!
GnawOnThis #podcast #author #personalbrand
"Do you understand the words that are coming out of my mouth?" - Detective Carter, "Rush Hour"
Want to know the secret to being heard when you speak? Ben Baker and Syya Yasotornrat explore the art of effective communication and provide you with valuable tips to make sure your voice is heard in any situation.
Are you making the common mistakes that can make you go unheard and miss opportunities on how to overcome them?
GnawOnThis and other topics EVERY TUESDAY for FIFTEEN MINUTES!
podcast #listening #communication #GnawOnThis
"What are the ramifications if we all live forever?" - Syya Yasotornrat
Ben and Syya are back to explore the concept of immortality and its implications on life, society, and legacy.
GnawOnThis:
-
What is the desire for physical longevity versus the importance of living a meaningful life?
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What are the potential societal consequences of everyone living forever.
-
And what about the significance of leaving a legacy through the impact we have on others?
Gnaw on This is going deep this week! Join us on the essence of being human, won't you?
legacy #society #authenticity
"Our realities are as real as we want to perceive it." - Ben Baker
Ben and Syya are back to explore the complexities of reality, perception, and communication.
- Do our individual experiences shape our understanding of reality?
*Is there an evolution of truth in modern discourse?
*And the big one: How does technology impact our perceptions? Is it a good thing?
Join every Tuesday at 11:00am EST to ponder one topic, but definitely something to #GnawOnThis!
Got more questions or ideas?
Connect with Baker and Your Brand Marketing
Chat with Syya and the team at Brilliant Beam Media
podcast #business #reality
"Meetings should have as few people as possible, but all the right people." - Charles W. Scharf
Ben and Syya are back to discuss the importance of effective meetings in the business world.
We could argue that meetings are a necessity for team communication, but when is one meeting too many?
Join EVERY TUESDAY at 11:00am EST to #GnawOnThis topic and others on @Gnaw on This...Business Bytes!
Learn more with Ben Baker at Your Brand Marketing
Get your message out with Syya Yasotornrat at Brilliant Beam Media.
meetings #business #leadership
Ben Baker and Syya Yasotornrat are back for another topic that has popped up recently on the ongoing debate of the generations: How do you present yourself at work?
Does having a professional appearance in the business world matter anymore?
GnawOnThis with us:
-
How does personal branding, audience awareness, and the evolving norms of professional attire impact how individuals present themselves in various work environments?
-
Is there a balance between authenticity and professionalism?
-
What's up with the influence of generational shifts on dress codes?
Join Gnaw On This...Business Bytes EVERY TUESDAY for a SHORT 15 MINUTE banter on topics that matter to you!
"Are you missing the mark in your social media marketing?" - Ben Baker
Ben Baker and Syya Yasotornrat discuss the critical role of social media marketing in business today. Do we understand the importance of understanding brand messaging while adapting to the unique rules of different social media platforms?
We all know that businesses need to engage their audience authentically, build community, and create emotional connections rather than just pushing products.
So let's #GnawOnThis:
- Are we leveraging social media enough to foster relationships, trust, and ultimately leading to greater brand loyalty and awareness?
Join EVERY TUESDAY at 11:00am EST for a FIFTEEN MINUTE banter on business topics!
socialmedia #marketing #podcast
Are you on brand when you show up online?
Ben Baker and Syya Yasotornrat are back for another round to #GnawOnThis chat about brands and branding!
Join EVERY Tuesday at 11:00am EST to ponder business concepts, pop culture and everything in between!
podcast #business #socialmedia
If you could pinpoint where you are in life, could you confidently point it out?
We're not talking geographically, but in how we view our careers.
Ben Baker and Syya Yasotornrat are back to chat on @Gnaw On This to see if this is even a fair question to ask? Does anyone really know where they are and if so, are we happy about it?
Join #GnawOnThis EVERY Tuesday at 11:00am EST for a quick 15 minute chat on ONE topic!
career #business #motivation
"You can't always get what you want..." - The Rolling Stones
Or maybe you CAN if you are the one giving for your audience!
Ben and Syya ponder communication and especially in social media, are we actually providing value, entertainment, education or whatever it is for our target audience?
Or do we miss the mark more often than not?
Join EVERY TUESDAY to ponder a random topic we all encounter in business and personal lives!
communication #audience #community #podcast
Ben Baker and Syya Yasotornrat are MEMORABLE!!!
Ok, maybe that's what their Moms' say, but are YOU Elegant and Memorable?!?!
Ben and Syya explore the concept of elegance and its connection to being truly memorable. Are you someone who leaves a lasting impression?
What do you think of the practical tips for enhancing your personal style, communication skills, and overall presence to help you stand out in any situation?
Join EVERY TUESDAY to ponder a random topic we all encounter in business and personal lives!
Elegance #Memorable #PersonalDevelopment #StyleTips #LeaveALastingImpression
In the world of business and communication, the age-old adage "perception is reality" often takes center stage.
But is it truly the case?
Ben Baker and Syya Yasotornrat dive into the nuances of perception versus reality, exploring how our views shape interactions and decisions in the corporate landscape.
Voice your opinion as we dissect common misconceptions, highlight real-world examples, and reveal the truth behind effective communication strategies!
Kindly join EVERY TUESDAYS at 11:00am EST for 15 minutes and #GnawOnThis and other topics we ponder everyday!
Got questions? Reach out to Your Brand Marketing and Brilliant Beam Media
business #communication #podcast
Ben Baker and Syya Yasotornrat are back for another Gnaw On This Podcast episode as we dive into fractional leadership!
Have you ever wondered what a fractional leader is and how it can impact your business? Ben and Syya break down the concept of fractional leadership, exploring its definition, benefits, and how it can be a game changer for your organization.
podcast #business #leadership
Who would have thought we'd Gnaw On This for 100 times!
Yup! It's our 100th Episode of Gnaw on This...Business Bytes!
Join Ben Baker and Syya Yasotornrat as we celebrate the 100th episode of our podcast with a special look back at the CRAZIEST moments you won't believe! 🎉
This celebration highlights the best of what we've shared with you over the years and giving BIG THANKS for all of you that show up every Tuesday at 11:00am EST to tune in for laughs, nostalgia, and some behind-the-scenes insights!
Kindly like, subscribe, and hit the bell icon as it really helps us!
Thank you for being a part of our journey, and here’s to many more episodes to come!
Podcast #100thEpisode #Celebration #CrazyMoments #MilestoneEpisode #BehindTheScenes #FunnyStories
"Satisfaction lies in the effort, not in the attainment, full effort is full victory." - Mahatma Gandhi
Raise your hands if you ENJOY work!
If your hands are not up, you may want to chat with Ben Baker and Syya Yasotornrat on their latest chat of Gnaw On This...Business Bytes.
We know work is work, but when do you know if it's time to go?
GnawOnThis is a collaboration between Your Brand Marketing and Brilliant Beam Media.
career #communication #jobsatisfaction #business
"There are three kinds of lies: Lies, damned lies and statistics." - Mark Twain (or Benjamin Disraeli...ahem)
Ben Baker and Syya Yasotornrat discuss the use of statistics in business and everyday life.
-
How important is using reliable and representative data samples to make accurate claims?
-
How do biases and interpretations affect data analysis?
-
How does this all affect communication?
Join every TUESDAY at 11:00am EST to #GnowOnThis!
GnawOnThis...Business Podcast is produced in collaboration with Your Brand Marketing and Brilliant Beam Media.
facts #data #communication #statistics
"Everybody likes a roller coaster ride." - Pete Waterman
But do you like the rollercoaster ride that is social media for businesses?
Ben Baker and Syya Yasotornrat #GnawOnThis week's considerations on the constant ebbs and flows that companies experience while navigating the ever-changing landscape of social platforms.
From viral content to algorithm changes, find out how to stay ahead and make the most out of your social media strategy.
Watch Ben and Syya EVERY TUESDAY to ride the waves of random topics that we all ask ourselves in our careers!
Ben Baker and Syya Yasotornrat are back to explore the concept of making no decision as a significant decision in itself.
-
What are the consequences of not making decisions and allowing others to make decisions for us?
-
What are YOUR personal experiences?
-
Does the importance of prioritizing happiness and fulfillment in life matter?
Join Ben and Syya EVERY TUESDAY at 11:00am EST to #GnawOnThis and other great topics to make you think!
"Let's celebrate the wins. Let's celebrate all the good things that bring us together."
Ben Baker and Syya Yasotornrat are in a celebratory mood this week!
Why do we feel the importance of celebrating national holidays and the shared values and identity they represent?
Ben and Syya ponder the need to come together and have conversations that embrace different perspectives.
So if you are working or on vacation, let's toast and reflect on our own experiences and memories of national holidays!
Special shout-out to first responders and those who have to work on holidays!
GnawOnThis #holidays #celebrate
"Let's celebrate the wins. Let's celebrate all the good things that bring us together."
Ben Baker and Syya Yasotornrat are in a celebratory mood this week!
Why do we feel the importance of celebrating national holidays and the shared values and identity they represent?
Ben and Syya ponder the need to come together and have conversations that embrace different perspectives.
So if you are working or on vacation, let's toast and reflect on our own experiences and memories of national holidays!
Special shout-out to first responders and those who have to work on holidays!
GnawOnThis #holidays #celebrate
"We're letting you go."
Ben Baker and Syya Yasotornrat ponder the far more common experience, and yet shameful for so many: Getting Fired. Or RIFF'd. Or whatever new term is used for ending employment at a company.
How did YOU overcome being let go?
Are you in this position? There's help!
For more info, reach out to Ben Baker and Syya Yasotornrat
Kindly LIKE, Subscribe and Follow Gnaw On This...Business Bytes!
Who LOVES Public Speaking?!
Odd are high that the percentage is on the lower side. But why?
Ben Baker and Syya Yasotornrat sound off on tips that will help you crush your fear and become a confident and successful public speaker.
Whether you're a seasoned pro or just starting out, Gnaw On This... Business Bytes is here to share proven strategies as well as best practices from the community.
Join this short, 15 minute conversation Tuesdays at 11:00am EST!
Got questions? DM Ben at Your Brand Marketing and Syya at Brilliant Beam Media!
publicspeaking #communication #livestream #leadership
Do YOU Stand Out From the Crowd?!?!
Ben Baker and Syya Yasotornrat rally back (though not in the office) for another chat for Gnaw on This...Business Bytes podcast!
With so much emphasis on Social Media, it's difficult to stand out from the crowd, no matter what platform you prefer!
So how does one make themselves "seen" for business?
Learn valuable insights and strategies on how to make your business more visible and competitive in today's crowded market.
Or if you know more - Add your tips in comments!
socialmedia #communication #leadership
Are you ready to head back to the office or are you enjoying the comforts of working from home?
Join Ben Baker and Syya Yasotornrat on Gnaw on This...Business Bytes as we delve into the topic of returning to the office. Dell says you have to be in the office to get a promotion! Is that fair?
From discussing the pros and cons to sharing personal experiences, this episode is sure to provide valuable insights on the future of work. Tune in now!
communication #workfromhome #business
"Ain't your monkey, ain't your circus." - Syya Yasotornrat
Raise your hand (Or give a LIKE) if you've had to clench your fists or bite your tongue to NOT explode?!!?
Ben Baker and Syya Yasotornrat #GnawOnThis week's topic about controlling our reactions to external events.
It's easier said than done to react to challenging situations.
What methods do you use to overcome moments where it's best to calm down before reacting?
Learn more from Your Brand Marketing and Brilliant Beam Media
communication #eq #podcast
Syya Yasotornrat and Ben Baker are throwing out a self-care challenge!
This week's Gnaw On This conversation delves into the intricate reasons behind why we often prioritize helping others over ourselves.
Join us as we unravel the psychology and societal influences that drive this behavior and gain a deeper understanding of our innate human nature.
What are your thoughts on the complexities of altruism and selflessness?
Do you have boundaries and do you honor them?
GnawOnThis #mentalhealth #communication
Ben Baker and Syya Yasotornrat dive into the fascinating world of group think and ponder why we tend to think in tribes.
What's the psychology behind group mentality and how does it influence our thoughts and behavior?
Ben and Syya aren't psychologists, but they definitely have ideas!
If you've ever wondered why we think in tribes, join us for our energetic and casual conversation every Tuesday at 11:00am EST!
communication #business #perpectives
Customer Service is Dead!
Ben Baker and Syya Yasotornrat delve deep into the concept of being truly customer-centric in your business.
We discuss what it means to genuinely care about your customers and how to create a customer-centric culture within your organization.
Can you really say if your business is actually putting the customer at the center of everything it does?
GnawOnThis #business #customerservice
Your Personal Financial Statement – Assembling this Key Document
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Getting Organized – Managing the Piles of Information
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Summary
Ben and Syya discusses the importance of taking online relationships offline and the value of face-to-face interaction. It highlights the benefits of meeting people in person and the limitations of online communication. The conversation emphasizes the significance of body language and the human connection that can be established through face-to-face conversations. It also explores the impact of miscommunication and mistrust in online interactions and the insights gained from meeting people in real life. The episode concludes with the idea of engaging with the audience in a live event.
Takeaways
- Taking online relationships offline can lead to meaningful connections and opportunities.
- Face-to-face interaction allows for a deeper understanding of others through body language and non-verbal cues.
- Online communication has limitations and can lead to misinterpretation and miscommunication.
- Meeting people in person provides a more authentic and human connection.
onlinebusiness #relationships #offline #networking #businessgrowth #entrepreneur #marketing #smallbusiness #success #digitalmarketing #businessnetworking #businessowner #businessdevelopment #community #networkingevent #businesstips #socialmedia #connection #branding #growthmindset
How Lenders Look at Financial Statements – What Underwriters Want to See
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Summary
This episode of the Nod On This Business Bites podcast explores the authenticity of online content and the challenges of relying on it. The hosts question the legitimacy of online reviews, the power of AI in image editing, and the role of automation in social media. They discuss the deceptive nature of social media engagement and the use of AI tools in content creation. The hosts also examine the dilemma of faking success and the importance of building authentic relationships. They emphasize the dangers of taking advantage of others and the value of long-term connections.
Takeaways
- Be skeptical of online content and question its authenticity.
- Consider the role of AI in image editing and the potential for manipulation.
- Recognize the limitations of online reviews and the prevalence of fake reviews.
- Be cautious of automation in social media and the deceptive nature of engagement.
- Strive for authenticity and genuine connections in business and life.
debunking #socialmedia #myths #factcheck #truth #dontbelieveeverything #mediaeducation #realitycheck #criticalthinking #verifyinformation #internetmyths #fakenews #digitalliteracy #misinformation #trustedsources #research #educationalvideo #digitalworld #onlineinformation #mythbusting
The Right Business for You – The Most Important Decision You Will Make
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Summary
This episode explores the topic of maintaining culture and brand as a company grows and evolves. The hosts discuss how bringing new people into an organization can change its brand and culture. They emphasize the importance of adapting to change without losing the core identity of the brand. The conversation also touches on regional nuances in brand and culture, the danger of holding onto tradition, and the need for companies to recognize when it's time to evolve. The hosts highlight brands that have successfully evolved and the limitations of revenue-based rankings. They conclude by emphasizing the importance of company culture and taking care of people to build a strong brand.
Takeaways
- As a company grows and evolves, its brand and culture will naturally change.
- It is important to adapt to change without losing the core identity of the brand.
- Regional nuances in brand and culture can add interest and diversity.
- Companies need to recognize when it's time to evolve and remain relevant to their target audience.
- Taking care of people is crucial for building a strong brand and company culture.
workculture #changeworkculture #workexpectations #workplace #careerdevelopment #careerexpectations #workplaceculture #employeeexpectations #professionaldevelopment #worklifebalance #futureofwork #workculturechange #companyculture #leadership #worktrends #workplaceexpectations #careergrowth #jobexpectations #workenvironment #workplacewellness
Your Business Buying Team – Get the Best Advisors!
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Ben Baker and Syya Yasotornrat we dive deep into the power of emotions and how they can influence your audience in social media. As content creators, it's essential to understand how to make your audience feel something when engaging with your digital content. Whether it's excitement, joy, sadness, or fear, tapping into emotions can create a lasting impact on your viewers. Join us as we explore strategies and techniques to evoke emotions and connect with your audience on a deeper level.
Let's harness the power of emotions and make a lasting impression in the digital world! Stay tuned for valuable insights and tips on how to effectively engage and connect with your audience through the power of emotions.
Like, share, and subscribe for more content on optimizing your digital strategy and making a lasting impact in the online world.
Let's leverage the power of emotions together!
Emotions #Influence #SocialMedia #Audience #Power #Marketing #DigitalMarketing #ContentCreation #Engagement #BrandBuilding #SocialMediaStrategy #InfluencerMarketing #EmotionalMarketing #OnlinePresence #SocialMediaInfluence #BrandAwareness #CommunityEngagement #ContentMarketing #VideoMarketing #ViralMarketing
Broker Listing Summaries - CIM Me Up!
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Ben Baker and Syya Yasotornrat explore the importance of maintaining your brand and company culture as your business continues to grow. As your company expands, it is crucial to nurture the values and identity that set you apart from competitors and resonate with your employees and customers.
From aligning your core values with your business objectives to actively engaging with your team and clients, we cover key aspects of nurturing your brand and culture. Join us in this insightful discussion on how to navigate the challenges of growth while staying true to your brand and maintaining a strong company culture. Learn how to cultivate a workplace environment that fosters creativity, innovation, and employee satisfaction, ultimately leading to long-term success.
If you're looking to scale your business without compromising your brand identity and culture, this episode is a must-watch.
Discover how to prioritize your values, communicate effectively with your team, and adapt to change while staying true to who you are. Don't let growth overshadow your brand and culture - learn how to nurture them through every stage of your business's development. Watch now and take the first step towards building a stronger, more resilient company that reflects your unique identity and values.
branding #companyculture #businessgrowth #brandidentity #values #teamengagement #innovation #success
Down Payment - Slicing Eligible Sources
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Tired of being bombarded with pitch-slappers? Want to know how NOT to slide into someone's DMs? Well, buckle up, because we're paying homage to April Fools' Day and are about to spill the beans on the cringe-worthy messages that should've stayed in the drafts folder! 😂
Ever received a message that made you question the sender's sanity? We're putting those hilariously awkward pitches under the microscope, so grab your popcorn and get ready to cringe-laugh with us!
💡 But fear not, fellow LinkedIn’ers! We'll also unveil some of the golden rules of networking and connecting. Get ready to unlock the secrets of authentic connection-building that'll leave a lasting impression!
Mark your calendars, clear your schedules, and join Syya Yasotornrat and a surprise mystery guest for a live event like no other! Let's turn those cringe moments into learning opportunities and transform your LinkedIn game forever! See you there, Familia!
A Brilliant Beam Media Production for The Influencers' Connection Corner
networking #connections #community #livestream #linkedin
event
Summary
In this episode, Ben and Syya discuss the importance of brevity in communication and content creation. They highlight the need for concise and easily digestible information in today's fast-paced world. The conversation explores the balance between providing enough information and overwhelming the audience with unnecessary details. They emphasize the importance of editing and removing superfluous content to deliver a clear and valuable message. The hosts also discuss the impact of time limits on podcasts and the need to cater to audience preferences. Overall, the episode emphasizes the value of brevity and clarity in effective communication.
Takeaways
- Brevity is crucial in communication and content creation.
- Providing quick and digestible information is essential in today's fast-paced world.
- Editing is key to delivering a clear and valuable message.
- Understanding audience preferences and catering to them is important for effective communication.
communication #brevity #effectiveness #powerofbrevity #keytoeffectivecommunication #youtube #video #speech #publicspeaking #tips #advice #skill #success #message #shortandsweet #concise #clarity #impact #leadership #inspiration
Do You Want A Biz In A Box? Franchise Resales!
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
Summary
This episode of the Gnaw On This...Business Bytes podcast discusses the importance of addressing employee unhappiness in the workplace. The hosts emphasize that a company's brand is only as valuable as its unhappiest employee on their worst day. They highlight the need for organizations to understand the reasons behind employee unhappiness and to actively address these issues. The conversation explores the difference between a leader and a manager, emphasizing the importance of empathy and effective communication. The hosts also discuss the impact of leadership on employee happiness and the need to address systematic problems within organizations. They stress the importance of creating a safe zone for debriefing and building an aspirational culture. The episode concludes with a call to practice effective communication and empower employees to care about the organization's mission and values.
Takeaways
- A company's brand is only as valuable as its unhappiest employee on their worst day.
- Understanding the reasons behind employee unhappiness is crucial for addressing the root cause.
- Effective leadership involves empathy, effective communication, and addressing systematic problems.
- Creating a safe zone for debriefing and building an aspirational culture can empower employees and improve overall happiness.
workculture #employeeengagement #happyculture #workplacewellness #jobhappiness #positivevibes #companyculture #motivatedemployees #worklifebalance #joblove #teamwork #gratefulworker #workjoy #appreciatedemployee #positiveworkenvironment #happyatwork #workplacepositivity #workplacehappiness #productiveemployees #positiveworkculture
Bank Maze: Big, Small, Non-Bank - HELP!
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
In today's digital age, content creation has become more advanced with the rise of artificial intelligence. However, is AI truly able to replace the authenticity and creativity that comes from human creators? Join Syya Yasotornrat and Ben Baker in this thought-provoking discussion as we explore the battle between AI and authenticity in content creation. From the algorithms that power AI to the personal touch that human creators bring, we delve into the pros and cons of each approach. Which side will come out on top in the ever-evolving world of content creation? Listen now to find out!
Don't forget to like, comment, and subscribe for more insightful content on the latest trends in technology and creativity as we #GnawOnThis
AIvsAuthenticity #ContentCreation #ArtificialIntelligence #Creativity #DigitalAge
Business Brokers - Friend or Foe?
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA #BuyAndBuild #BusinessBuyers
You Were MADE For This Career!
Said 99% of no one ever.
So if you are feeling upset or unfulfilled maybe it's time to re-evaluate.
Ben Baker and Syya Yasotornrat #GnawOnThis week to ponder options for those seeking personal satisfaction as well as monetary bliss!
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
communication #business #leadership #gnawonthis #youtube #youtubevideos #podcast #podcasts #business #leadership #marketing #video
"It's cancelled. The project is no longer budgeted."
What do you do when you and your team has dedicated countless hours of time, stress and most likely little sleep to find out that the work is suddenly no longer needed?
Ben Baker and Syya Yasotornrat #GnawOnThis week's topic on the implications and reactions to being told the dreaded words: The Project's Cancelled!
Join Gnaw On This...Business Bytes every TUESDAY at 11:00am EST and share your experiences with us!
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
video #business #communication #gnawonthis #youtube #youtubevideos #podcast #podcasts #business #leadership #marketing #video
Beware The Seller Add Backs!
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
entrepreneurship #businessbuyingprocess
buyandbuild #video #videos #shorts #youtube #youtubeshorts
businessbuyingbanter #buyandsell
Join us for the grand debut of "The Influencers' Connection Corner with Raquel "Raqi" Flores" as we celebrate 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐖𝐨𝐦𝐞𝐧'𝐬 𝐃𝐚𝐲 and 𝐖𝐨𝐦𝐞𝐧'𝐬 𝐇𝐢𝐬𝐭𝐨𝐫𝐲 𝐌𝐨𝐧𝐭𝐡 in style! 🎉
We're thrilled to announce our very special guest, Lyndsay Dowd, a powerhouse in building irresistible cultures that drive results. With over 25 years of experience in sales and management, Lyndsay has honed her expertise in fostering high-performing teams and transforming organizations.
From her decorated career at IBM to her entrepreneurial journey founding Heartbeat for Hire LLC, Lyndsay's story is one of resilience, innovation, and dedication to creating positive workplace environments.
Join us as Lyndsay shares her insights and anecdotes and the importance of cultivating healthy cultures and authentic leadership. Together, let's build a future where every employee thrives, and every organization excels.
✨See you there!
You asked for it - PART 2 for folks who want to be a GUEST on podcasts and livestreams!
Do you have something to promote and you want to get your name out? Perhaps establish credibility? Or continue to give your community some great content?
Then it makes absolute sense to collaborate and guest on other's shows!
The question is: But are you a GOOD GUEST that comes prepared to look and sound good for your hosts?
Join Ben Baker and Syya Yasotornrat to #GnawOnThis riveting conversation, or you could say "Part 2" from "Pitching Yourself For A Podcast." (If you missed this episode, links are in comments!)
Gnaw On This...Business Bytes is produced by Brilliant Beam Media and Your Brand Marketing.
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
livestream #podcast #digitalmarketing
Are you tired of misinformation in buying businesses?
Do you want the straight information with no agenda?
Join us for "No Bull $hit Business Buying Banter," with your new essential weekly live stream, "Business Buying Banter!"
We're live EVERY Thursday at 2pm EST. (11:00 am PST, 1:00pm CST)
Join our expert business buying consultants, Deb Curtis and Richard Parker for a direct, transparent look at buying small businesses with SBA-backed bank financing.
We'll cut through the noise, offering you the real, unfiltered truths you need.
Get ready for a no-nonsense guide to navigating the complex world of business acquisition.
Your path to informed business ownership begins here.
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA
BuyAndBuild
Entrepreneurs
BusinessBuyingProcess
Who has heard this before: "PICK ME FOR YOUR PODCAST! I'M YOUR DREAM GUEST!!!"
For those that host livestreams and podcasts, we get pitched EVERY DAY from people who'd like to be guests.
But the question folks who are pitching themselves should ask: ARE YOU REALLY A GOOD FIT FOR THE SHOW?
Ben Baker and Syya Yasotornrat #GnawOnThis common conversation between creators on how to navigate the right people for the right shows.
For those that want to raise their visibility, what are you doing to be valuable or interesting?
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
Join EVERY TUESDAY at 11:00am EST and ponder thought exercises to keep us sharp!
Got questions? Reach out to Your Brand Marketing and Brilliant Beam Media
livestream #business #digitalcontent
Our Inaugural Episode!
Are you looking at buying a business but are aggravated with the endless string of bureaucratic BS?
We are too.
Join Deb and Richard for an exhilarating live stream journey into the world of business acquisitions!
Our dynamic new show is designed to empower you and cut to the chase of the business buying experience.
Follow and Subscribe on YouTube: https://www.youtube.com/@BizBuyersAlly
Deb’s Website: https://www.debcurtis.com/
Richard’s Website: https://richardparker.com/
SBA
BuyAndBuild
Entrepreneurs
BusinessBuyingProcess
"Culture eats strategy for breakfast."
But does it?
Join Ben Baker and Syya Yasotornrat as they #GnawOnThis week's topic: How important is company culture to grow and thrive?
Gnaw on This...Business Bytes is a weekly TUESDAY livestream on topics we encounter everyday. Is it serious? Sometimes? Is it though provoking? Absolutely!
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
livestream #humanresources #business
How much of your biases buys into propaganda??!?
Do you recognize it when you are watching the news or ads?
Join Ben Baker and Syya Yasotornrat this Tuesday, Jan. 30th as they ponder how much we really are "neutral."
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
gnawonthis #youtube #youtubevideos #podcast #podcasts #business #leadership #marketing #video
How do you set goals for yourself? Your business?
We hear about "Big Hairy Audacious Goals" quite a bit. But are they effective?
This week, Ben Baker and Syya Yasotornrat #GnawOnThis topic, since January is known for putting big stakes into the ground.
Join us every TUESDAYS at 11:00am EST and share your thoughts on @Gnaw On This!
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
gnawonthis #youtube #youtubevideos #podcast #podcasts #business #leadership #marketing #video
Where there is change there is opportunity! Right?!!?!?
RIGHT??????
Well, there is change and then there is aspirational change.
What's the difference? Join Ben Baker and Syya Yasotornrat for this conversation as they explore what is realistic when companies introduce sweeping and not so sweeping changes.
Gnaw On This is a weekly TUESDAY livestream at 11:00am EST for a short, less than 15 minute discussion on one topic of the day!
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
gnawonthis #youtube #youtubevideos #podcast
podcasts #business #leadership #marketing #video
"Growth is never by mere chance; it is the result of forces working together." – James Cash Penney
How many times have we all heard that company missions and goals are the result of alignment from the top to bottom?
But let's #GnawOnThis:
-
How the heck can you herd cats to achieve that alignment?
-
Do we have assumptions we make that help or hurt achieving this elusive alignment?
Ben Baker and Syya Yasotornrat ponder the challenges and opportunities with keeping assumptions in check when driving a culture of collaboration and teamwork.
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
business #communication #livestream
"This year, I'm going to do (fill in the blank)...."
Raise your hand if we've looked at the turning of a new year with a desire to improve in some way?
As Ben Baker and Syya Yasotornrat kick of 2024, they ponder the concept of setting goals and plans - What's the difference?
HAPPY NEW YEAR and let's get back to #GnawOnThis and many other great topics for 2024!
Learn More:
Gnaw On This LinkedIn: https://www.linkedin.com/company/gnaw-on-this-business-bytes-podcast/
Syya’s LinkedIn: https://www.linkedin.com/in/syyayasotornrat/
Syya’s Website: https://brilliantbeammedia.com/
Ben’s LinkedIn: https://www.linkedin.com/in/yourbrandmarketing/
Ben’s Website: https://yourbrandmarketing.com/
livestream #business #GnawOnThis @GnawOnThis
"Why can't we be friends?
Why can't we be friends?
Why can't we be friends?
Why can't we be friends?" - War, "Why Can't We Be Friends"
If you're in Sales or Marketing, YKIYK!!!
Ok - it isn't always the case of "cats and dogs" in business for Sales and Marketing to see eye to eye, but why does it happen? As in, it happens way more often than not!
Ben Baker and Syya Yasotornrat ponder the relationships, roles and impact with the clients and prospects.
GnawOnThis with these few thoughts:
- Do you understand each other’s priorities, budgets and timelines?
- How do you break down silos and work towards common goals?
- How do you communicate your needs in a way that are listened, to understood, and valued?
Have questions on creating your own digital content? Chat with Ben or Syya!
Gnaw On This...Business Bytes Podcast is produced by the teams at Brilliant Beam Media and Your Brand Marketing
“Perhaps one did not want to be loved so much as to be understood.” - George Orwell, 1984
We know that in order for teams to work effectively, we have to create roles to ensure every step of the process is completed properly. It's not to imply that any step is more important than the other. It's that things need to get done.
So what role do we play? Are we individual contributors? Leaders? Both?
GnawOnThis with Ben Baker and Syya Yasotornrat in the COMMENTS BELOW:
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What can you do to gain a leadership mentality?
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How can you approach your boss to have them coach you or mentor you?
-
Who should you look for guidance either inside or outside the company to help you be the person you wish to become?
Learn More about Ben at Your Brand Marketing
Learn More about Syya at Brilliant Beam Media
leadership #business #digitalcontent
"It wasn't love, it wasn't love
It was a perfect illusion (Perfect illusion)
Mistaken for love, it wasn't love
It was a perfect illusion (Perfect illusion)" - Lady Gaga
Do you need feel the need for affirmation to "make your day" through social media?
Syya Yasotornrat and 🇨🇦 Ben Baker🎙️ look at where we find our values and self worth in the age of Social Media.
Something to #GnawOnThis today:
-
Who are the false profits in your life?
-
Why do you follow them?
-
Who should you be looking to instead?
Have questions on creating your own digital content? Chat with Ben or Syya!
Gnaw On This...Business Bytes Podcast is produced by the teams at Brilliant Beam Media and Your Brand Marketing
socialmedia #socialnetworking #mentalhealth
"I'm gonna make a change
For once in my life
It's gonna feel real good
Gonna make a difference
Gonna make it right: - Michael Jackson, "Man in the Mirror"
Everyone has good intentions to make a positive impact in their world, especially with friendships, family and colleagues.
We read uplifting posts everyday from many well-meaning people. And while motivational quotes, soundbytes and videos are great reminders to do better, to do more....well....are we ACTUALLY doing anything about it?
Ben Baker and Syya Yasotornrat ponder the real messaging behind these great motivators. But are they really "motivating" us to be what we say we are?
GnawOnThis with us:
-
Why do we expect more from others than we do for ourselves?
-
At your funeral, how do you want people to talk about you?
-
Are you living that life?
Join us EVERY TUESDAYS from 10:00am - 10:15am CST for a SHORT and quick thoughtful conversation to carry you through the week!
leadership #business #digitalmarketing #future
"Hey, I just met you, and this is crazy
But here's my number, so call me, maybe" - Carly Rae Jepsen, "Call Me Maybe"
Business Networking is such an interesting concept, because without it, how are we building relationships with potential clients, collaborators, partners, etc?
But in all these various meet ups (IRL and Remotely), how are we approaching that moment when someone asks, "Let's exchange information."
Do you whip out your tried and true business card or do you pull out your phone to leverage the many apps to exchange info?
So let's #GnawOnThis for this week:
- What should a modern business card look like?
- Why does that card differentiate you in a crowd?
- How can you make your calling card a conversation starter?
Join us EVERY WEDNESDAY for a SHORT but thoughtful (and hopefully stimulating) conversation on ONE BUSINESS FOCUSED TOPIC)
Learn More About 🇨🇦 Ben Baker🎙️ at Your Brand Marketing
Learn More About Syya Yasotornrat at Brilliant Beam Media
business #networking #socialnetworking #future #technology
"I'm only human
Of flesh and blood, I'm made
Human"
- The Human League, "Human"
What is it with the term "Human Capital" that is either embraced by Corporate environments, yet simultaneously makes employees cringe? Ben and Syya ponder the value of automated systems, its effects on culture and lament the assumed accuracy on predictive analysis.
GnawOnThis with us:
- What do you do to enable people to be seen as individuals?
- When was the last time you asked someone “how are you?” and cared about the answer?
- What can you do to enable people to be the best versions of themselves?
- Do you think AI does a good job to predict an employee's value to a company?
Kindly LIKE, SUBSCRIBE and PRESS THE NOTIFICATION BUTTON!
Got questions on what you can do to create your own valuable conversation for your audience? Reach out to Ben and Syya and their respective teams to help!
digitalmarketing #marketing #podcast #business
"But the fool on the hill
Sees the sun going down
And the eyes in his head
See the world spinning round" - The Beatles, "Fool On The Hill"
Ok, the meaning of the song is literally the opposite of The Peter Principle, so if you have a better song that can articulate it, we'd appreciate it!
So let's talk about why management consistently move people into roles that do not suit their strengths.
GnawOnThis:
- What is it costing you not to train/coach your people?
- Who are your unhappiest employees and what is causing them to be that way?
- If you could change one process or procedure and make everyone’s lives better in your office, what would it be and why haven’t you done it?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms!
Connect with Ben www.yourbrandmarketing.com
Connect with Syya on LinkedIn
"Workin' 9 to 5, what a way to make a livin'
Barely gettin' by, it's all takin' and no givin' "
- Dolly Parton, "9 To 5"
Ok, so the majority of the population do not work these hours anymore and that's the point of our chat. There's talk of the Four Day Work Week as a future trend and it boils down to this: Is that a good idea in the long term?
GnawOnThis with us:
- Can you do your job within 4 days vs. 5 days?
- If you have the option to work on your own time as long as you finish the tasks, would you take that option?
- What would it take for employers to convince them that a 4 day work week is better or worse for employees?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms!
Connect with Ben www.yourbrandmarketing.com
Connect with Syya on LinkedIn.
"Will we sit on our hands, do nothing about it?
Or will we leave this world better than we found it?
- Maren Morris, "Better Than We Found it"
International competitions have an amazing way to bring people together to root for our respective home teams and for a small moment in time, differences are put aside so we can celebrate wins and commiserate painful losses. Through all this, certain groups are gracious in victory as well in defeat.
This week, Ben and Syya look at why there is a collective appreciation for how Japanese fans and the teams clean up after games without fanfare. What is it that drives people to "do the right thing" and act on behalf of the greater good. Can it happen elsewhere or is it uniquely Japanese?
Gnaw On This with us:
- Can a culture of group integrity happen elsewhere in the world or is it uniquely Japanese?
- How can we apply group success/failure within our own teams and companies?
- What does it take to play hard during the game, but when it ends, shake it off?
Want to learn more? Feel free to reach out to us!
🇨🇦 Ben Baker🎙️ - Your Brand Marketing
Syya Yasotornrat
Raise your hand if you have pre-teens, teenagers, young adults, or even grown adults to your credit?
If you have children of ANY age, the odds are high you will enjoy, or at least relate, to today's conversation with Ben Baker and Syya Yasotornrat as they entertain their thoughts on @Gnaw On This...Business Bytes Podcast and communication between generations.
With each generation, we have our own experiences and relationship with the world. And of course, those situational experiences dictate much of our culture, society and language to deal with these ever changing times!
So are we doing a good, great, or horrible job with communicating with each other???
This is a rebroadcast since Syya is under the weather (What was supposed to stay in Vegas, didn't....it's a cold, don't worry, she's fine!)
A few things to #GnawOnThis:
- How do you best interact with new information and how do you best retain it?
- Can you give an example when someone explained something, and you had no idea what they were talking about? How did that make you feel?
- How do you know that people you communicate with understand what you have said and can act on the information given?
business #podcast #communication #leadership
"I'm happy, happy at home
You're my best friend
Oh
Oh, you're my best friend
Ooh, you make me live
Ooh, you're my best friend" - Queen, "You're My Best Friend"
There's nothing like a jaunty little tune to play in the background as you're celebrating friendship and gratefulness for our relationships!
For those in the US, Happy Thanksgiving!
For those everywhere else, we celebrate you and appreciate your good will in making Gnaw On This...Business Bytes Podcast a fun and thoughtful place!
Some things to #GnawOnThis with us this week:
- What are you most appreciative of in your work life?
- How do you celebrate relationships? (Everyday and/or Holidays!"
- Is there a SINGULAR person you'd like to shout out? TAG THEM IN COMMENTS!
Want to learn more? Feel free to reach out to us!
🇨🇦 Ben Baker🎙️ - Your Brand Marketing
Syya Yasotornrat
business #leadership #podcast #gratefulness
"Pay attention to those employees who respectfully ask why. They are demonstrating an interest in their jobs and exhibiting a curiosity that could eventually translate into leadership ability." - Harvey Mackay
On a scale of 1-10, 10 being SUPER CURIOUS....How would you rate your curiosity?
This week, 🇨🇦 Ben Baker🎙️ and I #GnawOnThis topic of curiosity. As kids, we've enjoyed playing in our imaginary worlds with friends and made up stories on the fly.
Questions to #GnawOnThis about curiosity:
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We've heard a lot of discontentment in our careers and lives, but what is the solution?
-
How can leaning into curiosity help you challenge your perspectives?
-
Do you have to be a "creative" personality to be curious? Why or why not?
-
Seriously - What's the story behind the picking on a cat's curiosity!?!?!
Sound off in comments below! You don't have to be live in the Gnaw On This...Business Bytes Podcast on this podcast to answer the questions above! In fact, it might help move our conversation along!
We're live EVERY TUESDAY at 10:00am CST, but you can ALWAYS watch the replay on YouTube or listen on your favorite #podcast player!
business #leadership #podcasts #curiosity
"You have a podcast? Can I be on your show?"
Let's face it: It can be flattering for people to reach out to you and ask if they can be on your podcast, livestream or simply part of your digital content in general.
As flattering as it is, take a moment to reflect on whether its is a mutually beneficial opportunity, or a train wreck in the making. Yes. Call it for what it is!
For those that are looking to be a guest on a show, here are a few things to #GnawOnThis
-
Have you done ANY research on the show you want to be on?
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What is your PURPOSE and VALUE to the show, host and your own objectives?
-
What kind of format do you prefer? Q&A, Conversational, or something else?
BONUS QUESTION: Do you have the PROPER equipment, setting so you audio and visual presence is palatable for the listeners?
Let us know what you think as @Ben Baker and I chat it up EVERY TUESDAYS at 10:00am CST!
Learn More about Ben at Your Brand Marketing
Learn More about Syya on LinkedIn
business #podcast #leadership #podcasting #marketing #youtube #podcasts
"You can't always get what you want But if you try sometime you'll find You get what you need" - The Rolling Stones, "You Can't Always Get What You Want" We all have needs and wants. Sometimes they feel like the same thing and others, you realize very quickly that you can live without things you thought you couldn't. Something to #GnawOnThis with us today: * Do we have a fair perspective of what we think of one another? * What is your definition of "expectations" for others? Yourself? * Do you think we're becoming more "entitled" in our expectations? Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben www.yourbrandmarketing.com Connect with Syya www.innovationmediaenterprises.com
podcast #business #leadership #accountability
The Great Return! Uh Oh. There is a new term that is growing in popularity, at least for companies and managers. Companies like Amazon, Twitter, JP Morgan and countless others, are telling their employees that they need to come back to the office. This week's questions to #GnawOnThis: Does the workforce want to go back to the office? Has the pandemic changed the way we view the workplace? If a company is remote optional, what does that mean for company culture?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Imagine this: Looking at yourself in the mirror. Outside of your parents, who else has helped you to get to where you are today? "It's okay to lose to opponent. It's never ok to lose to fear." - Mr. Miyagi, The Karate Kid Certainly, many other mentors have shared countless words of wisdom. Three questions for you to GNAW ON: If you could have a mentor support you with anything, what would it be? What special skills or knowledge do you have that you would want to pass on to others? Think about a time when things did not go as planned, how did you recover and what did you learn about yourself?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
You only live once. It's not just a philosophy for the adventurous youth. It can push you to make some decisions you never think you'll make. It can challenge you to think bigger in addressing your challenges. But is this oversimplified? Three questions for you to GNAW ON: What won’t you compromise on? What gives you satisfaction in your life? Who are the most important people in your life and why?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
At what point do creators cross the line from being an expert to a pundit when special interests are involved? We hear from so many experts in social media, but how many are really proven with their knowledge? Syya's stance is that too many experts are becoming unbelievable once bias is evident. Does this discredit pundits? Three questions for you to GNAW ON: Are you a pundit or an expert? In other words are you adding value or merely noise? How are you perceived by those you wish to influence? Have you asked them and listened without judgement? What could you talk on for an hour without notes comfortably and explain to people at any level?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
"Rewritten by machine and new technology And now I understand the problems you can see." - The Buggles, "Video Killed the Radio Star." There are circles that are using the word "podcast" ubiquitously and some folks are debating the merits of audio only vs. video for defining digital marketing tools. Three-ish questions for you to GNAW ON: Do you create a videocast or a record a video of your audio podcast and release it on Youtube (or similar platform? Do you include a transcript or subtitles in order to accommodate those with hearing issues? Why are you creating your videocast or podcasts? Who is it for and what value are you adding to them?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Who doesn't feel a little serotonin rush when a post goes "viral?" It hasn't happened? No? Do you care? Who cares? Well...lot's of folks! But should we care as much as some do? Do vanity metrics really matter? Three questions for you to GNAW ON: Truthfully, after you post, how often do you go back to the post to check the stats? What is more important to you, seeing a large number of emojis or a few really good comments? Does what you post attract people who want to, can and do business with you?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Who hasn't entertained a daydream or ten on leaving their current position for that elusive greener grass? It's not just the Boomers who are leaving positions, but all ages and all experiences. It's been argued that it's an "employees" market. If recruiters are to be believed, there are shortages in all sectors. Why do you think that is happening? Three questions for you to GNAW ON: How long do you think about leaving a job before you actually do it? What is the one factor that would cause you to leave your job tomorrow? Why? If you could wave a magic wand and order yourself the perfect job, what would it be and describe it in detail?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Smart Phone addiction is a real thing. If you had the ability to get a chip implanted, would you? Ok. Maybe that is a little futuristic for today's conversation, but if your family and friends were to draw a picture of you, would a smart phone be in your hands? Three questions for you to GNAW ON: What would you do if you realized you lost your cell phone? Could you go an entire day without checking social media? Try it! What is the #1 app that you use every single day and how does it help make your life more productive . . . or does it?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Money makes the world go 'round...or does it REALLY? There is a real challenge on balancing what is important to us, both personally and professionally. The idea that if we are paid well, we should put up with job dissatisfaction. But the majority of us can't sustain ourselves with simply doing what we love. So, how much is enough for us to do a job? Three questions for you to GNAW ON: Does money alone motivate you? Why or why not? What could someone do for you that would make a huge difference in your life? How can you motivate others and show your appreciation without giving them money?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Three questions for you to GNAW ON: How do you best interact with new information and how do you best retain it? Can you give an example when someone explained something, and you had no idea what they were talking about? How did that make you feel? How do you know that people you communicate with understand what you have said and can act on the information given?
Let us know what you think in comments or tag us at #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
Do you think you're cool? Up with the latest trends? If you have kids, especially teenaged kids - Sorry, but you are not cool. Not even close. With each progressive generation entering the workforce, communication, culture and collaboration all take on new dynamics and meaning. Are we as inclusive as we think we are? Three questions for you to GNAW ON: How many generations do you currently have working at your office? What do you learn about yourself from interacting with each? What can you teach to people of other generations that they will appreciate?
Let us know what you think in comments or #GnawOnThis on your favorite social media platforms! Connect with Ben http://www.yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya http://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
How are you following and keeping up with the hottest news events of the day? Case in point, did you watch ANYTHING about the Johnny Depp and Amber Heard Defamation case? If so, how much was it traditional media vs social media platforms? If you are on the likes of YouTube, TikTok or Instagram, the odds are high you saw a bunch of stuff. Some designed to be entertaining, some meant to be informative. Either way - Creators have shown that they can command as much, if not more attention than traditional media. Three questions for you to GNAW ON: How do you want to be spoken about when you are not in the room? How are you differentiating yourself in a crowded space? What value do you add to those you truly wish to influence?
Connect with Ben: https://yourbrandmarketing.com/ (www.yourbrandmarketing.com) Connect with Syya https://www.innovationmediaenterprises.com/ (www.innovationmediaenterprises.com)
How many times have have you been thrown a piece of information that just does not jibe with your sense of reality? Things that make you go . . . “Hmmm, I never thought about it that way.” These are those AHA MOMENTS that, when you pay attention to them, could change your life. We’re Ben Baker and Syya Yasotornrat. Every week we want to give you something to gnaw on, and enable you to think about things in a brand new light. As we are apt to say . . . “When you don’t have enough to think about in life, sometimes you need to Gnaw On something different!” JOIN US WEEKLY AT: https://gnaw-on-this.captivate.fm/ (https://gnaw-on-this.captivate.fm) SYYA THERE! (Yes, we promise the jokes get better...)