Featuring: Akshat Tongia.
Strategies For Newbies Who Just Started Running Facebook Ads?
Yash is a founder at Feedbox and answering the most common but important question that every agency owner must be looking for.
In the first episode of the one-minute podcast, we have Aditi Sharma with us answering the question that every student must have experienced.
Some students study for hours and hours and still face problems in achieving good grades whereas some students study only for limited hours and are still able to make better in the exam than the students who studied more than them.
How they can concentrate more easily? They give their 100%, which means what do they do actually?
Waking up at 6 am will give you more than 2 hours which you can feel a little diversely as you will live these hours far differently than your daily routine.
We all have the same 24 hours in a day and what we do with them decides how we are going to spend the next 24.
1- Read or watch a variety of things
2-Find your inspiration
3- Note down your ideas
4- Try to create new each day
5- Stay with creative people
There are two types of people in the marketing world. One is those who end their relationship with clients after the sale and the other one is those who start their relationship after the sale. Be the latter one. Yes, your relationship with the client should begin with the sale and not end. Now how this will happen?
Whatever we do in the offline world, we have to put exact things in the online world.
The first thing is to define your why and the following step is to answer how you are going to achieve your why and you are ready to walk in your personal branding journey.
It’s not a secret that consumers’ preferences change, from the type of content to the format for presenting that content. It is crucial to stay updated on your targeted audience preferences. So, creating engaging content with a focus on unique content creation should be your goal in 2022. So let's dive in deeper.
Starting podcasting in 2022 is exactly like starting youtube in 2017-18. If you don't start today then this will be the biggest opportunity you are to say no.
The reason I am back with this podcast is the same. The podcast industry has tremendous scope
and you can raise your audience 5X faster compared to any social media platform.
1- Define Goal
2-Define microniche
3- Create website & social platforms
4-Create explanatory videos abt your product/service
5-Upload on your social platforms and give CTA link
Share informative content to add value
Use storytelling to connect with your audience
Share your progress to inspire your audience
Monitor social media engagement levels
Include calls to action to direct users to the next action step
Starting any business takes a lot of time, effort, money, and commitment. When you are working hard and dedicating time and effort
to starting a company, you want to make sure it is the right kind of business for you.
1-What are you passionate about?
2- What are the current business models and industry trends?
3-Assess your skills and abilities
4-How involved do you want to be in the business?
5- What is your biggest ROI?
1- Learn and absorb all that you can-To build a successful business, you must be willing to absorb knowledge wherever you can find it.
2- Don't worry abt the age- If you start to believe that you’re too young to be successful, it will become true. Therefore, never let yourself use your age as an excuse or allow others to make yourself doubt your potential based upon your age.
3-Knock new doors- It's important that you meet new people on your journey. It helps you discover things quickly.
when you're great at what you do as a solo business owner, there's literally no limit to your earning potential.
1- Add up services
2- Sell related products
A vision explains the future of a brand — where you want to go. The mission is how you will get there.
“Inspiring people to do the things so that, together, we can change the world”.
A business that knows why it exists is so much more powerful than one that just seems to be in it for the money.
Think about your "Why?"
Brainstorm with the team.
Write down every thought.
Forget about perfection and focus on finding your customers
Control your cash- This is where people, 80% of the start-up are failing. Poor money management.
Stay calm and take the next right step-
During the first year of founding a new company, there is always some reason to panic or have an existential crisis. listen to your instincts and do the next right thing.
Create a larger entity while using personal brand-building strategies-
Use a value-first approach to marketing.
Make offers that have practical consumer value.
Consistently show up and keep adding building blocks-
Bootstrapping your startup means growing your business with little or no venture capital or outside investment. Creating a bootstrapped business challenges you to focus extensively on business plans and get you to generate revenue as soon as possible. Having a viable business idea is one thing. But, actually getting out there and building a self-sustaining, self-funded business is an entirely different thing. But, how do you go about doing it?
Take action daily and don't be afraid to make mistakes.
Make sure you're passionate about what you're doing.
3- Don't borrow money if you can avoid it.
Hit the phones and knock on doors.
Surround yourself with driven and successful people.
6-Do it yourself
It is true Some of the oldest and most iconic brands have survived multiple decades — even centuries — operating as faceless brands. They have always been a brand name and a logo, and while it continues to work for them, it doesn’t mean you should take that same approach when it comes to your business.
1- Give reason
2- Mantra
3- Jump to the next level
4-Don't worry be crappy
5-Polarize
6- Strive more
so what is leadership? There are many definitions. In simple words, Leadership is the art of motivating a group of
people to act toward achieving a common goal.
If you are a leader then first understand your team and accordingly make moves. Fill them with the knowledge required to walk on the path so that the team can walk confidently. Communicate like you're teaching and learning at the same time. Take your decisions that are going to help you in a long run.
Do things with your teammates and put your team before you. The last one, have a vision show your people that what we are going to achieve.
To get ahead in your import export business here are some key points to note for beginners.
1- First define which is your base product.
2- Have a targeted audience
3- Have a personal branded website
4-Be present digitally
5- Eye to Eye meeting
6- Price research
My point here is while building your business online allow only those people in your world on social platforms who you think are providing information, you need to grow.
Follow people on social platforms who are educating you, sharing the knowledge that is helping you to grow your business.
If you want to build a successful business digitally then 5 to 6 good and quality people are enough who are sharing in-depth and informative content. Consume only limited content of limited people who are making sense towards
growing your business.
An important part of accepting change is finding a way to move on and think about your future.
Change is hard for many people to accept. However, it's worth keeping in mind that part of growing as a person requires you to accept that life is constantly changing and you need to understand that if you'll not change you would get overlooked, forgotten, or left far behind in the competition.
Having good values means valuing what deserves to be valued and not valuing what does not deserve to be valued.
Bad people have bad values, good people have good values.
Thinking out of the box means coming up with ideas that have never been put in a situation.
When you come out of the box, you don't have the actual direction, you don't understand where to go and where to step next.
You get scared of it and your mind which wants comfort continuously pushes you towards your comfort zone that is inside the
box. So whenever people break the box and come out, plenty of them give up and go back into the box.
When you land on an idea which is entirely new, it's difficult to find the value of it. We don't feel entitled to be an inventor.
We think if it's correct or new then this must have done by someone else or tried by someone and we doubt ourselves and kill it. We need to resist it.
Continuous learning is important because what we learned 5 years ago
can't be applied to many things today.
Trend changes, people change and we should align ourselves with the change to stay in
the competition.
The benefits of learning new things are
1-Learning strengthens our character
2-Improve Decision Making
3-Make you more social
You may have heard that saying, 'You are the average of five people you spend time with.
There is nothing more valuable than wisdom and knowledge. If you are the smartest one in the room.
then, you need to find a new room.
If you are looking for new career opportunities or want to start your own business,
you need to find people who are already successful.
Studying failures can help to solve the exact problem.
There are two ways to look at failure.
1- you know why are you failing- If you know why are you failing then accept the challenge and overcome it.
2- You don't know why are you failing- Then find out the WHY and overcome it. That's it.
Setting short-term goals to reach related long-term goals is a key to success for almost any business.
Don't be average. 95% of the people are working without goals. Most people are thinking that their business is going well today & making good money today so they will have a good future. But what history says?
Though they are making money from their business, they are still working to earn it because 80% of them did not set
any goal for their 40s 50s and 60s.
Learn from the history and please set a goal today
setting up beliefs are ok. But if you have stuck because of them, if your growth has stopped because
you have set strong beliefs around a certain thing, then u have to rethink on your beliefs.
When you set your mind negatively about something, that this thing is not for me, then if that thing is meant to you,
no matter how badly you need it, it's not gonna be yours.
so every time you stuck around anything, think on it 2 3 times no matter how small or big the situation is.
Not all the people who fail quit. You are in the game unless and until you quit and your chances of failing & quitting
reduces when you have a mentor.Because a successful mentor has failed that much time that you never have never tried ever.
1-Direction
2-Certainty
3-Fear of loosing time
4-wrong implementation
5-sticking around Wrong beliefs
So if you are doing a business, started a start-up, choosing a career or chasing your dream please have a mentor
who has already done this thing. Have a mentor from the same field.
The most common and major problem is that people are limiting themselves.
They start limiting by saying they do not have or they can't.
If you want something go for it. It might take 1 day or 1 week or 6 months depending on how much efforts you put
but at the end its gonna be yours.
Not only do videos grab people’s attention, they keep it.
Videos are one of the most engaging mediums you can use.
organic video posts receive more engagement than photos.
Similar results are produced with video ads.
Lets quickly go through more points.
1-Video engages audiences.
2-Video prompts shares.
3-Videos Drive More Traffic to Your Website
4-Videos are Memorable and Improve Brand Recall
5-Videos Help Increase Buying Intent
Your website can attract new customers through Google.
don't forget your competitors are already on internet. lets go through more points.
1-Establish Credibility and Build Trust
2-24/7 Online Presence
3-Sales
4-Cost-Effective
5-Visibility
6-Marketing