Create So Much More: Recent Episodes
Nikkie Soto
Create so much more is a podcast hosted by Nikkie Soto, marketing professional in the real estate industry. This podcast discusses ways to organically grow your business based on referral. Topics touch on mindset development, overcoming limiting beliefs, strategies and action items, systematizing business, creating work-life balance, getting back to why you started your business, freedom, flexibility, and the opportunity to make a ton of money! Create so much more than just business!
Podcast #26- It's quarter 2! New goals, time to re-evaluate that vision and those goals for quarter one you set for yourself.
Find a quiet spot, listen to this and pause at the different steps and let's hold one another accountable in meeting this quarter's goals.
Reset financial, physical, relationship, and spiritual goals for yourself. It's not just about how much money can you make this quarter. It's about being happy and living all parts of life!
I dare you to find anything that gets you more business than this little trick.
Today, we're not talking anything digital. This is an old school, traditional piece of marketing that people often overlook because it means you have to put yourself out there in front of your people and it's so simple and it works so well that people just can't believe it!
Podcast #24- Keeping with the content curation theme. Spicing up your headlines to create CURIOSITY keeping eyes on your content longer. Whether social media, videos, emails, starting off with the curiosity factor hooks people in and when the content speaks to your audience directly, keeps them coming back for more so we talk about ways in which you can do that.
From creating a broad topic and how to spice it up, incorporating numbers like a countdown, and separating those numbers in to parts.
How to sell using our 5 senses. FYI I'm sick and I breathe a lot in this episode and my mind is a little foggy so I may re-do this one but this is a good exercise for you to do when thinking about how you can tell better stories and create a better connection with your audience.
In this episode we go over:
-The importance of taking breaks
-A brief breakdown of how to utilize social media for business
-The 5 senses, examples of how to do them, exercises on how to think about them, pairing your niche and senses they will be feeling in their journey
Beat imposter syndrome. We all feel it, and whether you're feeling it now or if it comes to you in a week from now, please listen to this 10 minute episode. I know we can beat this together. The world of entrepreneurship is a lonely one and we can all help each other.
In today's episode, we go over the feeling of imposter syndrome, you're full proof plan to make sure it doesn't pop in your head often, and mantras to tell yourself over and over until you believe them!
Using Instagram stories helps create engagement, find out what your audience wants, and ultimately, gets you messages and organic conversations created leading to more sales and referrals happening in your DM's.
On today's podcast episode, we discuss stories, how to use them to create engagement, increase watchtime to move you up the algorithm getting more eyes on your content.
Episode #20- Video Marketing Pt 2. Part 1 is episode #15 and is more of an introductory to video marketing.
In today's episode we talk about:
-Recapping episode 1
-Types of content that converts
-Where to post, where to host (in depth)
-Wow worthy headlines
-Call to actions
Podcast Episode #19- How to get referrals right now. On today's episode, we talk about
- Why people want to refer and examples of how you can get your friends to refer you right now
- Ask for the business
- Ask for testimonials
- Creative ways to work with your community and referral sources outside of your area to get more business
- How to get referrals by hosting a giveaway
Podcast Episode #18 Branding VS Marketing. An in depth overview of what each are since the term can be quite broad. With everyone having a different opinion on what the definition is. I thought I'd break it down for you.
What we cover on today's episode:
- Branding, why you need to do it before you start ANY marketing
- In the question of which comes first--branding comes first
- How to build your own brand
- Be different than the competition
- Marketing and what that covers
- Why you need multiple different marketing strategies and not just social media marketing...a world happens outside of facebook, folks!
Happy February. This month is all about love and what better way to start the month off than sharing ways to love on your clients. Different, genuine actions that will keep you remembered and stay top of mind with your customer base. Whether past, present, or future, you can easily implement one or a few of these tactics that no one else is doing!
In today's episode we talk about:
- Ways to stay top of mind OUTSIDE of social media
- How you can utilize social media to gather information on your clients to remember important dates
- Utilizing information from social media to know clients latest activities that you can use in your handwritten notes
- How to support what your clients are supporting
- Using local businesses to support local economy and growth, and your own business
Episode 16- Let go of who is no longer serving you. On today's episode we talk about situations in life where we aren't fulfilled or are unhappy.
- Relationships where we are unfulfilled
- Jobs that we don't enjoy going to
- Clients who walk all over us and we work so hard for that paycheck
But more playing with the idea of eliminating people and things that are no longer serving us, who are a great source of our stress, anxiety, depression, etc and if we could see past the fear of not knowing what life would look like if we just got rid of the bad and welcomed the blessings that could come.
Episode #15// MLK Day// Grow Your Business With Video
On Today's episode we talk about:
- Myths of video and what video actually does
- Where to post your videos
- How to do your videos for free or cheap
- Ideas to create content around and consistently having a plethora of ideas
- Overcoming camera-shy
We will be having 2 virtual mastermind sessions of growing your business with video on Thursday, 1/21 at 10 AM MST and 1/28 at 1 PM MST
Visit www.createsomuchmore.com/events for more info on these and check out my membership at www.createsomuchmore.com/memberships
Podcast #14- Beating A Burnout
*First, I mention a class I am teaching December 12. This is supposed to be January 12 and I'm too lazy to go in and re-edit it.
Topics discussed in todays' episode
- There's a lot going on in the world right now and it's very easy to start to let the negativity seep in to our own mind.
- Vacation and more time off is only temporarily fixing the problem
- Some good snip-it's to refer back to when you have a bad day
Happy New Year! For the first podcast episode of the year, I'd like to talk about what some may have chosen for their resolutions: to be more active on social media, to promote their business more, to get more leads from SM, etc.
Today I talk about:
- Believing in yourself to be good enough to share yourself in business and that you should be their GO-TO in your industry
- The 5 pillar system
- Showcasing you, not just business
- Taking the 5 pillars to then create 30 days worth of content in one, easy formula!
It's the last episode of 2020! This is a mini episode that will get you thinking about your year and
- How you felt it went
- How it went with hard numbers and facts
- What you learned
- What went well
- What didn't
- What was slow
- What was busy
If you would like to reflect with me during this podcast, feel free to grab a pen and paper and jot down your notes during this mini episode or download the more aesthetically pleasing from my Facebook or Instagram. You can find me @nikkiebyerssoto and @nikkiemarketing on the socials. As always, just reach out to me if you have any marketing questions!
Things that take less than an hour but a long term impact
What we're talking about today:
- To do lists
- Strategic to do lists
- 135 Method
- Using your new goals and creating daily, weekly, and monthly tasks around achieving them
- Happy Holidays!
Follow me on the socials- You can search me by Nikkie Byers Soto on all the things. For help with your marketing please check out my website www.createsomuchmore.com/memberships
Create So Much More Podcast #10- Goal Setting
Not your grandmas goal setting session. Today we're discussing goal setting:
Creating A Vision
Making Your Vision Board
90 Day Goal Setting
SWOT Analysis
Incorporating all of that in your business to hold yourself accountable
How To Be Remembered. How do you ensure someone will call you instead of Google'ing someone else?
What we’re talking about...
- Being remembered for the RIGHT reasons
- Attitude and positivity
- Be the connector
- Nichin'
- Separating yourself from what everyone else is doing
- Visually brand yourself
Selling through the holidays. Typically, sales slow down this time of year but 2020 has proven to be anything but typical
Today’s episode is all about what you can do to keep your momentum going through the end of the year
What we’re talking about...
- The already successful vs trying to become successful
- What you can do to keep your motivation up
- Ideas that will catapult you to see dollar signs right in the new year
- Boring necessities
- Creative marketing tactics
I say the "S" Word Twice PS! 2021 Business Planning
What business planning really means
What we’re talking about...
- Creating your vision
- Goal setting
- Organize
- Implement routines
- Create more actionable items
Create So Much More Ep 6
Today’s episode is all about limiting distractions!
What we’re talking about...
- Stick by your work schedule YOU want for yourself
- Don't fall for the social media games
- No more busy work, work to make MONEY!
- Self reflecting time
- Ideas and strategies you can do that works best for your schedule!
Start Each Day With A Win!
We talk all about starting each day with a win. Getting away from what old books and old age sales techniques have taught us for decades and let's start our own based on what we're trying to achieve in our business. Our business is so different and each day so let's incorporate what is really going to work!
What we’re talking about...
- Morning routines vs morning wins
- Why we need morning wins
- What morning wins will work best for you
- Tips on what morning wins to try
Today’s episode is all about ways you can make your presence greater on social media
What we’re talking about...
- What to look for in a digital audit
- The 3 items you need to complete on your social media profiles
- Ways to make your life easier on social media
How is it you get to the end of the day feeling like you did all this work but you didn't really get anything done! Shorten your workday by implementing routines. We dive in to that further in today's episode.
Please LIKE, REVIEW, AND SUBSCRIBE and join us back here every MONDAY Morning to get your weekly dose of marketing content. Need more in the meantime? Check out my website www.createsomuchmore.com including blogs, videos, and memberships for content and growing your business.
Connect with me on the socials
FB- facebook.com/nikkiemarketing
IG- instagram.com/nikkiebyerssoto
This is a follow up to episode 1
Why are mentors teaching people new to their industry to do shit they hate? Be uncomfortable, yes, don't do shit you hate because you will not show up in your highest self.
Please LIKE, REVIEW, AND SUBSCRIBE and join us back here every MONDAY Morning to get your weekly dose of marketing content. Need more in the meantime? Check out my website www.createsomuchmore.com including blogs, videos, and memberships for content and growing your business.
Connect with me on the socials
FB- facebook.com/nikkiemarketing
IG- instagram.com/nikkiebyerssoto
Welcome to Create So Much More!
I introduce myself to you and share with you why you want to utilize your database as your number one way to build and grow your business
What we’re talking about...
- Utilizing your database means your business grows on referral FASTER
- Work with people you already know who already TRUST you
- Overcoming fear of REJECTION
- Spend LESS time chasing leads
- The SYSTEM to genuinely engage with your database so it doesn't feel like you're constantly trying to SELL them
Please LIKE, REVIEW, AND SUBSCRIBE and join us back here every MONDAY Morning to get your weekly dose of marketing content. Need more in the meantime? Check out my website www.createsomuchmore.com including blogs, videos, and memberships for content and growing your business.
Connect with me on the socials
FB- facebook.com/nikkiemarketing
IG- instagram.com/nikkiebyerssoto