Let's Talk Socials!: Recent Episodes
Socials by Hanna
Let's Talk Socials - the social media podcast that helps solopreneurs to spice up their socials! The latest social media trends as well as tips & tricks on how to use social media for your business presented to you by Hanna - your Social Media Manager & Coach. Bringing you a new episode every Wednesday!
I'm excited (and also a little bit scared) to write these show notes because... I am starting a new business and need to build a new social media audience from scratch đą
In this episode, you'll discover:
- What this new venture is all about
- The first steps I have taken when it comes to social media for my new business
- What you should do first: trademark or social media handles?
- Tips on how to kick-start a new social media profile
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Written version of this episode â â hereâ â
- Follow my new socials: â Instagramâ & â TikTokâ
- Business ONECheck tool
- Book a â â 1:1 Power Hourâ â with me
- How I can support you with social media marketing - â â my websiteâ â
- Connect with me on â â Instagram â â orâ â Facebookâ â
- Take â â my FREE social media quizâ â to discover what is keeping you stuck!
My business just turned 3 (yay!) which means it's time to reflect on what I've learned in the last 12 months!Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:⢠Book a 1:1 Power Hour with me ⢠How I can support you with social media marketing - my website ⢠Connect with me on Instagram or Facebook⢠Take my FREE social media quiz to discover what is keeping you stuck!
Next to my own social media pages, there is ONE other account I run full-time, 12 months a year: my partner's physiotherapy account. In this episode, I talk you through the social media strategies we used in the last 1.5 years to fill his calendar from scratch, in a country where physiotherapy isn't super popular.
You'll discover:
- How we got started from zero, in a foreign country
- The strategies we used to tell people about his new venture
- How to use Google reviews on social media
- The secret to posting consistently for a long period of time
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Written version of this episode here
- Leave Jeroen a follow on his socials: Instagram & Facebook
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
A third of all food produced globally goes to waste. This puts a strain on our resources and contributes to food insecurity. In this episode, I interview my former client Anneliese Hough who is tackling this issue head-on with her startup, Magic Beans. Magic Beans uses social media marketing to connect home growers, fostering a community that swaps surplus produce and promotes sustainable food practices.
You'll discover...
- What challenges startups face when using social media
- How Anneliese overcomes them in her own startup Magic Beans
- What really surprised her about using social media to grow her business
- How she reacts to negative comments
- Why she decided to get specialist support for marketing
- Anneliese's advice for businesses who are just starting out with social media
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
- Connect withAnneliese on Linkedin, follow Magic Beans on Instagram & sign up for free here
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Social media is full of wild income claims ("I'm a 7-figure entrepreneur" đĽ´), people calling themselves "coaches" even though they have no experience whatsoever and hard-working business owners being scammed. In this episode, I talk to Maggie Patterson, a vocal advocate for humane business practices rooted in respect, empathy and trust.
You'll discover...
- How we got ourselves into this situation
- Common practices that we have come to believe are normal but actually aren't ("you just need to be 1 step ahead of your client", 20% interest on payment plans etc)
- Red flags to look out for when working with a coach
- Faceless accounts & MRR - the latest online business hoax
- What we can do about it all of this
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
- Connect with Maggie on Instagram or her website
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Evergreen content can help us save time & convey our message more consistently over a longer period - without having to come up with new content all the time. In this episode, I interview evergreen content expert Anita Dykstra on how we can use it on social media, what benefits this type of content offers and what we need to consider before getting started.
You'll discover...
- What evergreen content is & how it's different to other types of content
- How it can help you be more efficient and effective
- The key benefits AND shortcomings of evergreen content
- What evergreen formats work best
- Practical tips on how to get started
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
- Connect withAnita on Instagram or her website
- Listen to Anita's podcast "Marketing that leads" (Spotify - Apple Podcasts)
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
No, omnichannel marketing doesn't mean having a profile on every single social media platform but it DOES mean considering different touchpoints your customer has with your brand. In this episode, I talk to Jen Kirchhofer about all things omnichannel marketing: what it is, why it's important and how to do it well.
You'll discover...
- What omnichannel marketing is and ISN'T
- How to choose the right touchpoints for your brand
- How to avoid getting overwhelmed, especially when you don't have a huge team
- Which channels to focus on when you don't have a huge budget
- And how to do omnichannel marketing well
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
- Connect withJen on Instagram or Linkedin
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Influencer marketing has become one of the most popular and effective forms of digital marketing, worth $21.1 billion USD in 2023. In this episode, I interview Brittany Luhrs, Marketing Lead at one of NZ's leading talent management agencies We Are Tenzing.
You'll discover...
- What we wording we should use: influencers or content creators?
- Common misconceptions brands have about influencers
- How to find the right creators to collaborate with
- Red flags you should watch out for
- What to do when you only have a small budget
- What makes a successful influencer campaign
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
- Connect withBrittany on Instagram
- We Are Tenzing on Instagram & NZ Creator Con on Instagram
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
You ask, I answer! In this special episode, I answer the burning social media questions my Instagram community has sent me. Want to ask one next time? Make sure to follow me on the gram!
You'll discover:
- Industry benchmarks for reach on Instagram & Facebook - what do we consider "good" and "bad" reach?
- 2 things to check before making changes to your content
- Tips on how to fix your organic reach
- My opinion on DM outreach strategies
- What really matters when it comes to SM marketing - no matter what you sell
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
Meet Lisa Macale, founder of the successful online membership & community Golden Brands. I have admired Lisa's marketing for a while now and finally got the chance to ask her how she built her membership with the help of social media.
You'll discover...
- Why our generation craves a different type of community
- The successful strategies Lisa has used to build her brand
- ...and the ones that haven't worked out so well
- What really matters when building an audience online
- Lisa's tips to grow your own brand & business on social media
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withLisa on Instagram
- Join the Golden Brands membership*
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Last year, Meta launched Meta Verified - its paid subscription that gets you the blue verification badge ("blue tick"), among other perks. I have now tested it for over a year and want to give you my honest opinion: is it worth the money?
You'll discover:
- What Meta Verified is
- The 2 types of Meta Verified
- How to get verified
- Who's eligible
- What considerations you should make before signing up
- My unfiltered opinion: would I recommend it?
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Meta Verified for Creators and for Businesses
- Written version of this episode here
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
This bonus episode is a recording of my interview inside the Social Media Pro community (the biggest & oldest FB group for SMMs!!) in which I talked to Kate Buck Jr. about service marketing and how SMMs (and service providers in general) can leverage social media for themselves.
You'll discover:
- Why it's easy to market our clients but not ourselves
- The 6 characteristics of service marketing
- How service marketing is different to product marketing
- The mistakes SMMs often make in their own social media marketing
- How service providers can market themselves on social media more effectively
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Check out Social Media Pro & the SMM FB group
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Take my FREE social media quiz to discover what is keeping you stuck!
LinkedIn is no longer just a platform for recruiters & job seekers - it's a powerful marketing tool for all types of businesses that you shouldn't sleep on! In this episode, I am interviewing Jodine who tells us how to make the most of LinkedIn as a small business.
You'll discover...
- The 4 LinkedIn myths we need to get rid of once and for all
- Underrated features you should know about
- What content does well on LinkedIn
- Which current trends we enjoy and which ones we hate
- If it's worth advertising on Linkedin
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withJodine on Instagram (or LinkedIn) or her website
- Download Jodine' s free Linkedin Guide
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Most small businesses start out DIYing their social media marketing but at some point in your business journey, there comes a time when that is no longer feasible. In this episode of Let's Talk Socials, I am talking to Elise from Brandsitters about everything you need to know about working with a marketing agency.
You'll discover...
- Common signs it's time to consider hiring a marketing agency
- When you are actually better off managing your socials yourself
- What costs & requirements to expect
- What to prepare before you work with an agency
- Key factors in choosing the right agency
- Misconceptions about working with an agency
- The key to a successful business-agency relationship
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withElise on Instagram or her website
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Ami is not your average copywriter: she's a devoted user of AI. Yep, you read that correctly - a copywriter who LOVES AI. In this episode, we chat about how the two go together, what AI can and can't do and how you can make the most of it in your business.
You'll discover...
- How being a copywriter & using AI goes together
- What common misconceptions we need to get rid of
- The potential challenges & downfalls of using AI
- Ami's favourite AI tools
- Practical tips on how to write better prompts
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withAmi on Instagram or her website
- Tools mentioned in the episode:
- ChatGPT & Gemini
- Crystal Sound
- Butter AI
- Visual Electric
- Riverside
- IG accounts mentioned in the episode:
- @thebemusedstudio
- @clairexue
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Feeling intimidated by Instagram stories? You're not alone! But what if I told you they could be the key to unlocking deeper connections, boosting engagement, and even driving sales? In this episode of Let's Talk Socials, we dive deep into my favourite Instagram feature: stories!
You'll discover:
- Why stories are so important to use
- What role stories should play in your marketing
- How to create a story
- The top 3 mistakes I see businesses make with Instagram stories (and how to avoid them)
- Actionable tips for creating stories that captivate your audience & turn them into clients
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Written version of this episode here
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing in 2024 - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Let's face it: growing a Facebook page in 2024 is hard. So, should you even bother setting one up in the first place? In this episode, I will present arguments both FOR and AGAINST managing a Facebook page in the current social media landscape and help you make the decision for your business.
You'll discover:
- If Facebook is still a relevant social media platform
- (Technical & not-so-technical) considerations why you might want to have a FB page
- Reasons why (and why not) I would set up a Facebook page, even in 2024
- How to manage a FB presence with minimal effort
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Written version of this episode here
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing in 2024 - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Ever wondered how you can get your customers to create content about your products? And, if they do, how do you leverage it on your own social media pages? That's exactly what you'll learn in this episode about UGC ("user-generated content"). This episode is essential for anyone seeking to build trust, enhance engagement, and ultimately drive sales through the power of authentic customer voices.
You'll discover:
- What UGC is and why it's the hottest trend in social media marketing right now
- Why UGC works so well
- 6 powerful strategies to get your customers creating and sharing UGC for your brand
- How Taylor Swift uses UGC in her marketing
- Best practices for using UGC in your brand's marketing
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Written version of this episode here
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing in 2024 - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
In this episode, we dive deep into a real-life Facebook ad campaign case study to show you what makes a successful campaign. Learn how a fun competition helped Zeden Cider achieve impressive reach, engagement, and brand awareness while staying within Meta's strict advertising guidelines.
You'll discover:
- What ad guidelines you need to take into consideration
- What makes a successful Facebook ad campaign
- Why your campaigns haven't made you sales so far
- How we achieved over 29k impressions (& more) for Zeden
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your Insta stories? đ
Links:
- Written version of this episode here
- Zeden's Instagram - make sure you check out all posts of the campaign!
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing in 2024 - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
As we enter a new year, many business owners are setting goals for their social media marketing. If you're looking to make 2024 your most profitable year yet, you need to try the 3 habits I discuss in this episode.
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing in 2024 - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
2023 is coming to an end and it's time to reflect on the social media trends of the past year & discuss what awaits us in 2024 đĽł
You'll discover...
- Which of my predicted trends from 2023 have become reality
- What my predictions are for 2024
- What that means for you as a business
- And what Taylor Swift has to do with all of this
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Mentioned in the episode/sources:
- Matcha made ad (UGC example)
- YouTube Culture & Trends report 2023
- Social Media Today predictions for 2024
Links:
- Book a 1:1 Power Hour with me
- How I can support you with social media marketing in 2024 - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Inclusivity is a hot topic in the online space yet many businesses struggle with it. In this episode, I interview Jay Brooker who, in her own words, is a disabled, neurodiverse, queer mum & business owner who works with women & LGBTQ++ folk in business.
You'll discover...
- What inclusivity really means
- Which mistakes you should avoid as a business
- Why being inclusive is important for your business
- How to make your social media content more inclusive & accessible
- How we can be better allies for the LGBTQ++ community
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withJay on Instagram or on her website
- Jay's video on Canva's accessibility tool
- Equity image mentioned by Jay & article about equality vs equity
- Hank Paul's Authentic Allyship Academy
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Both email and social media marketing are essential for e-commerce brands. In this episode, I talk to Lisa Davey from Wild Mustard about how to use both channels effectively & what makes them a match made in heaven.
You'll discover:
- Why you shouldn't sleep on emails as an e-commerce brand
- What you should be saying in your emails
- How often you should send emails (incl. the bare minimum)
- The 3 automated sequences Lisa recommends to everyone
- How to keep people on your list
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withLisa on Instagram and her website
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
"Messaging" is one of THE buzzwords business coaches love to use on Instagram. But what does it actually mean? And why do we need to make sure we nail it? Messaging coach Hayley Maxwell talks to me about all that and more in this episode.
You'll discover...
- What messaging actually means
- Why it's important to nail
- How to start working on your messaging
- How to answer the trickiest messaging questions
- Why doing business as an introvert is so different (& how we can make it easier for ourselves)
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withHayley on Instagram or on her website
- Listen to "The Unstoppable Introvert" podcast
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
To take a social media break over the holidays or not to take a break - the ever-discussed question on Instagram. In this episode, I discuss the pros and cons as well as what you can do to prepare - regardless of the option you choose. I'm also sharing what my plans are and how I'm getting ready for the end of the year.
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Book a 1:1 Power Hour to set yourself up for a successful break
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Everyone talks about the importance of building a community around your brand but how do we actually do that? And why is a community crucial in a moment of crisis? That and more is what I talked about with Charlotte in this episode.
You'll discover...
- Why building a community around your brand is so important
- Examples of brands with strong communities
- Charlotte's tips on how to build your own community
- What not to do in a crisis situation
- How to deal with a crisis effectively as a brand
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withCharlotte on Instagram or on her website
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Adria Green from Grahn Creative has a superpower: she looks at her clients' digital marketing in a holistic way and connects all the pieces to form one well-working puzzle. In this episode, I talk to her about why a holistic digital marketing approach is crucial, how to align our messaging over multiple channels and how we can understand how our customers use the internet to drive more sales.
You'll discover...
- What holistic marketing means & why it is important
- What makes a great website and/or social media presence
- How to make sure your messaging is aligned on every channel
- How social media impacts your website SEO
- How to understand your customers & get inside their heads
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withAdria on Instagram or on her website
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
Laura is the founder & Creative Director of Creative Jam and has more than 12 years of experience in designing packaging and content for FMCG (= fast-moving consumer goods) brands. In this episode, I talk to her about what makes a great FMCG brand and what goes into marketing one effectively online.
You'll discover...
- How Laura got into this field of marketing
- What makes a great FMCG brand
- How Laura comes up with the concept & packaging for her clients
- What current trend she absolutely hates
- What content works well on social media to market your FMCG brand
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withLaura on Instagram or her website
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
This episode is a more personal one. I take you on a trip down memory lane and tell you the story of how I became a Social Media Strategist.
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
"Buy my course so you can also build a 7-figure business!" is just one of the sketchy marketing techniques we see on social media every day. In this episode, I talk to Hannah Horner about money marketing and other red flags when it comes to Social Media Managers & online coaches.
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Connect withHannah on Instagram or her website
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
- Recorded with Riverside - try it yourself!*
*Affiliate link â¤ď¸
PR (=public relations) is a powerful marketing branch that is often overlooked by businesses. And even if they do get some PR, they rarely use it effectively on social media. In this episode, I explain why PR & social media are a match made in heaven and how you can leverage them to stop wasting great opportunities for your business.
In this episode, you'll discover...
- What PR is & how it works
- How to get PR for your business
- A common mistake businesses make with PR
- How you can use PR & social media together
- 3 tips on how to get more PR without having to hire a PR specialist
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that youâll get an extra karma boost if you share this episode on your stories? đ
Links:
- Check out MATER Beauty on Instagram
- How I can support you with social media - my website or send me an email at info@hannarauch.com
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Think Facebook is dead? Think again! Sarah Chant has grown her group "New Zealand Travel Tips" to an impressive 60k+ members and turned it into a profitable full-time business. In this episode, she shares her tips & tricks on how to grow a group and the learnings she has made along the way.
You'll discover...
- How Sarah has grown & monetised multiple Facebook groups
- How she manages the groups on a daily basis
- What's important to keep people engaged
- What makes her groups different to others in the industry
- Sarah's top strategies to increase members
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect withSarah on LinkedIn and on her blog
- Join New Zealand Travel Tips or Global Travel Tips
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
AI is the HOTTEST topic on social media right now and many preach that you can make your marketing much easier if you use ChatGPT and the likes. But is AI really as good as it sounds? And how do you best use it in your business?
In this episode, you'll discover...
- What AI actually is
- How you can use it in your business to save time
- The potential downfalls you need to consider
- Tangible examples of how it should & shouldn't be used
⨠If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips and invite interesting guests.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- How I can support you with social media marketing - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Showing up online & marketing yourself can be scary and comes with many challenges: "Am I good enough? Why should people listen to me? Am I worthy enough of taking up that space?"
In this episode, I talk to Trang Nguyen, a high-performance coach & mentor about these challenges and how to overcome them.
You'll discover...
- Why we are afraid of what others will say about us (especially those close to us)
- How we can start being ourselves online
- How to shift your focus to the things that really matter
- How to find the balance between being confident and being arrogant when showing up online
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect withTrang on Instagram and on her website
- Listen to Trang's podcast The Aligned Performance
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
As a business owner, you shouldn't put all of your marketing eggs in one basket. That's why, in this episode, I am talking to Jen Kolbuc (@socialwithjen) about a great addition to your marketing mix: emails.
You'll discover...
- Why you shouldn't rely on social media alone
- Why email marketing & social media work so well together
- Why Jen (almost) loves email marketing more than the socials
- How to avoid being perceived as pushy or annoying in your emails
- How to get started with an email list
- What your lead magnet should include
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect withJen on Instagram and on her website
- Jen's membership Plan That Social Club
- Jen's FREE content calendar
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Pinterest is one of THE most underused platforms for social media & business growth but I am here to change that. In this episode, I chat with Sarah Burk (@thesarahburk), a Pinterest Strategist & Manager, about how you can use it to its full potential.
You'll discover...
- What types of businesses can benefit from using Pinterest
- Why Pinterest is not your classic social media network
- How it can help you stretch your content for longer
- What common mistakes you should avoid
- How Pinterest is different from Instagram
- Why you shouldn't sleep on using it
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect withSarah on Instagram and on her website
- Download Sarah's free checklist
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
Sick of posting the same old testimonial post on Instagram? In this episode, I show you a number of alternatives that convert much better than your classic Canva testimonial template.
In this episode, you'll discover...
- Why testimonials are important to post
- How to get more testimonials from your customers
- 3 engaging ideas to showcase testimonials
- An idea for a post even if you DON'T have a testimonial but want to showcase your work
Since we're talking about reviews in this episode:
⨠If you enjoy âLetâs Talk Socials!â, please leave a (hopefully, 5-star) review! Your support means the world to me & allows me to continue to give you valuable social media tips and invite interesting guests.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Statistics & posts mentioned:
- Testimonials
- Video testimonials
- Example case study post
Links:
- Written version of this episode here
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner! (Don't worry, it's not like all the other average newsletters đ¤)
"How much should I charge for this service?", "Will my client agree to work with me at this price?", "Am I charging enough?" are common questions that Jaz (@yourpricingqueen) hears from her clients on a daily basis. In this episode, she talks about all things pricing with me and what role social media plays.
You'll discover...
- Why talking about money is still a taboo
- How we can become more confident in talking about money & our own pricing
- What role imposter syndrome plays
- Important pricing mindset shifts you need to make
- If you can sell anything with the right messaging
- How social media can help you convey the right message about your prices
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect withJaz on Instagram and on her website
- Access Jaz's freebie here
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook
- Subscribe to my free Sunday social media newsletter that keeps you updated on all current trends & how you can leverage them as a business owner!
I know analysing data is probably not your favourite task (if it is, welcome to the nerdy side of marketing đ¤) but it is an inevitable part of running a successful social media page.Â
In this episode, you'll discover...
- What happens if you don't utilise your insights
- How to use data to create better content
- What metrics you should be tracking if you want to increase your brand awareness, drive more traffic and build stronger relationships
- How you should track them
- Best practices for tracking & analysing data
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Track your metrics on AirTable
- Find out more about The Strategy Deep Dive - my social media audit.
- Connect with me on Instagram or Facebook!
Last month, Meta announced its new subscription called Meta Verified which lets you pay for the popular blue tick (or verification badge). In this episode, I chat with Loren Tomlinson, a digital marketer based here in New Zealand who has also tested out the subscription for several weeks now.
You'll discover...
- What Meta Verified includes
- How the process works
- What to consider when signing up
- Who could benefit from it
- The pros and cons
- And if it's worth signing up
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Written version of this episode on the blog
- Connect with Loren on Instagram or her website
- How I can support you with social media - my website
- Connect with me on Instagram or Facebook!
- Subscribe to my free Sunday social media newsletter
Are you wanting to grow on Instagram and make more sales? Of course you do. That's why you should avoid creating these 3 types of reels.
In this episode, you'll discover...
- 3 types of reels I don't recommend making
- Why they won't help you grow
- What videos to create instead
- How to identify which reels you need to make
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Watch my TikTok masterclass here
- Find out more about The Strategy Deep Dive - my social media audit.
- Connect with me on Instagram or on Facebook!
Making sales on Instagram is the main goal for many businesses but why is it so hard? In this episode, I go over 3 common reasons why nobody is buying from you and how to fix them.Â
In this episode, you'll discover...
- What kind of content you need to post for more sales
- Why more promotional content is not always the solution
- How you can talk about your offer more easily
- Examples of content to make more sales
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Find out more about The Strategy Deep Dive - my social media audit.
- Connect with me on Instagram or on Facebook!
2023 is a year of change for me & that starts with a new brand identity. In this episode, I chat about that decision, where I'll be going from here, and most importantly, what that means for you.Â
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Subscribe to my free Sunday social media newsletter!
- Connect with me on Instagram or on Facebook!
If one of your New Year's resolutions for 2023 is to be more consistent on social media but you never feel motivated enough, this is the episode for you.Â
In this episode, you'll discover...
- Why you won't always be motivated
- What helps you to post anyways, even when you aren't feeling it
- How you can motivate yourself
- 2 practical tips for more consistency
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Book a 1:1 coaching session with me here
- Connect with me on Instagram or on Facebook!
Over the last few years, claims that Instagram is dying have increased steadily and people say that it's not really worth being on the platform anymore, or is it? In this episode, you will learn whether you should keep marketing your business on Instagram or abandon the sinking ship in 2023.Â
In this episode, you'll discover...
- What made Instagram so great pre-2018
- What you should consider when making this decision
- What I personally recommend to my clients
- And what role TikTok plays in all of this.
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Buy the TikTok masterclass here
- Connect with me on Instagram or on Facebook!
In the last few years, having a Social Media Manager has become somewhat of a shiny object that many business owners are chasing after. In this episode, you'll learn why you don't necessarily need one to become successful on social media.
In this episode, you'll discover...
- Why I believe not every business benefits from a SMM
- 4 reasons why a SMM often doesn't work for a business
- What you need instead
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Send me an email at info@hannarauch.com if The Strategy Deep Dive sounds like something your business needs in 2023
- Connect with me on Instagram or on Facebook!
2022 is almost over and all that's left to do is set yourself up for success in 2023. One of the things that influence your private life and our business are our day-to-day habits. In this episode, you'll learn about 3 unhelpful social media habits that you shouldn't bring into the new year with you.
In this episode, you'll discover...
- 3 habits I want you to kick
- Why followers aren't everything
- How you can focus on other metrics
- What you should do first thing in the morning (& what not)
- Why "social media gurus" need to stop giving advice online
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Book a 1:1 strategy session with me to hit the ground running in 2023!
- Connect with me on Instagram or on Facebook!
Books mentioned:
- Atomic Habits - James Clear
- The 5AM club - Robin Sharma
- The Neuroscience of Self-Love - Alexis Fernandez-Preiksa
2023 is almost here! As a business owner, it's important for you to stay up-to-date on the latest trends on social media and how they influence your business. In this episode, I break down the 5 trends I expect will shape the social media space next year.
In this episode, you'll discover...
- My trend forecast for 2023
- What role TikTok plays in all of this
- What kind of content we will be seeing more (or less) of
- What this all means for you
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Book a 1:1 strategy session with me to hit the ground running in 2023!
- Connect with me on Instagram or on Facebook!
Sources & articles:
- TikTok takes on Amazon
- China's live shopping Queen
- Social media is becoming less social & more media
Black Friday & Cyber Monday are behind us which means it's almost Christmas! As an entrepreneur, the end-of-year period is usually a very busy time but you shouldn't neglect your socials because of that. In this episode, you'll learn how to keep your cool in the lead-up to Christmas.
In this episode, you'll discover...
- Why you need the right mindset
- My #1 Christmas pet peeve (I bet you have seen it before)
- Christmas content ideas that aren't boring
- My thoughts on taking a break over Christmas
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Book a 1:1 strategy session with me to hit the ground running in 2023!
- Connect with me on Instagram or on Facebook!
2023 is slowly but surely creeping up on us which means it is time to review (or set up) your social media strategy for the new year! I know this can seem daunting, so let's do it together.Â
In this episode, you'll discover...
- A step-by-step guide on how to plan ahead for the new year
- What you need to do FIRST before thinking of your social media strategy
- Metrics you should analyse & consider
- What a social media strategy is (it can be confusing, right?)
- What you need to include in your social media strategy to be successful
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Book a 1:1 strategy session with me to nail down your strategy for 2023!
- Connect with me on Instagram or on Facebook!
For the last month, I lived like a digital nomad while traveling around New Zealand and working from anywhere. Many entrepreneurs dream of this lifestyle which is why I am sharing my top tips on how to make this work.Â
In this episode, you'll discover...
- My experience of traveling & working remotely for a whole month
- Things I wish I had done differently
- My tips on what to prepare beforehand
- How to communicate this to clients
- How to make the most out of your trip
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me!
- Connect with me on Instagram or on Facebook!
Many business owners and especially women are often afraid of sounding too "salesy" or they think they are talking about their offers too much on social media. In this episode, I'll break down what you could do if you don't want to post content that screams "BUY THIS!" all the time.Â
In this episode, you'll discover...
- Why being "salesy" is actually not a bad thing
- A mindset shift about being "salesy"
- Post ideas that are an alternative to the classic promotional posts
- And lots of examples of how to adapt this to your brand
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me!
- Connect with me on Instagram or on Facebook!
The global influencer market is set to reach $16.4B in value in 2022 and has therefore never been more relevant for business than today. In this episode, you'll learn everything there is to know about influencer marketing and how to approach the right influencers for your brand.
In this episode, you'll discover...
- Why influencer marketing is still relevant
- 5 mistakes you need to avoid
- How to approach influencers successfully
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- NotJustAnalytics tool
- Work with me!
- Connect with me on Instagram or on Facebook!
Creating content for social media is one of the biggest struggles business owners face. In this episode, I will walk you through my process of creating an Instagram post from scratch.
Thank you so much for tuning in! If you enjoy âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- More info on the Creator Starter Pack membership
- The Profitable Instagram Academy - my 4-month coaching program
- Connect with me on Instagram or on Facebook!
Life as a Social Media Manager is great: you get to work for yourself, you can decide where and when you work and there's never a boring day. But how can you get started? In this episode, I'll explain the step-by-step process that I would follow if I wanted to become a Social Media Manager in 2022.
In this episode, you'll discover...
- What skills you need to get started
- What's important to take into consideration
- How to get your first client
- My top tips on how to start out as a SMM
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me!
- Connect with me on Instagram or on Facebook!
Every time you open up the Instagram app, 20 people tell you that you have to post at least daily, if not multiple times a day to stay top of mind with your audience and to not upset the algorithm. In this episode, you'll get to know different ways that you can use as a business owner to avoid social media burnout and feeling stressed about it daily.
In this episode, you'll discover...
- What I do to feel less social media pressure
- How I broke up with my phone
- What habits you can start to build
- What systems you can use to stay organised
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- More on Teachable's Creator Starter Pack
- Work with me!
- Connect with me on Instagram or on Facebook!
TikTok has now more Monthly Active Users than Twitter or Pinterest and is becoming increasingly popular for businesses as well. I have started posting consistently about half a year ago and have already seen crazy numbers: 300k+ views on videos, 1k followers in a single day and more.
In this episode, you'll discover...
- Just how popular TikTok already is
- Reasons why you should consider joining
- What my journey on TikTok has looked like so far
- My strategy and learnings from the last 6 months
- 3 questions you can ask yourself to see if TikTok would be a good addition to your marketing mix
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Follow me on TikTok
- Work with me!
- Connect with me on Instagram or on Facebook!
In 2022, Reels made up already 20% of the time that people spend on Instagram and it has become pretty clear that they are here to stay. A lot of business owners, however, dread filming their first Reel or haven't seen great results. YET.Â
In this episode, you'll discover...
- Why Reels should be on your priority list
- 3 mistakes that cost you views
- How to improve your Reels or get started with your first one
- A few ideas for your next Reels (I promise they don't take a lot of time or editing skills to create)
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me!
- Connect with me on Instagram or on Facebook!
Not every person is the same and not every person needs to hear the same message. In marketing, we distinguish between 4 buyer types that all need to hear a different message to help them make a purchase decision.
In this episode, you'll discover...
- Why you should learn about the different buyer types
- The 4 buyer types we distinguish in marketing
- What kind of content works for each one of them
- Content ideas for you depending on each type
- How you can use the buyer types to your advantage
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me!
- Connect with me on Instagram or on Facebook!
Creating engaging content week after week, month after month is exhausting and content burnout is VERY real. That's why you should try repurposing your content as much as possible!
In this episode, you'll discover...
- Why repurposing is a great method of content creation
- A step-by-step guide on how to start repurposing
- My hot tips on making the most of the content you already have
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me!
- Connect with me on Instagram or on Facebook!
In this special episode, I am answering 5 of your burning questions about social media marketing. Make sure to follow me on Instagram so you can submit yours next time and have it answered for FREE!
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- More information about The Profitable Instagram Academy
- Connect with me on Instagram or on Facebook!
Not converting as many followers into clients as you'd like? Don't worry, it's one of the most common social media problems that entrepreneurs are facing.Â
In this episode, you'll discover...
- Why you shouldn't listen to just ANY advice
- 3 potential reasons why you aren't converting as easily
- Tips on how to fix these problems
- Content ideas that will help you get more clients
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Book a 1:1 audit session here
- Connect with me on Instagram or on Facebook!
Nowadays, everyone and their dog can call themselves a Social Media Manager. If you are ready to make this hire, here's what you should look for so you get the right support (and RESULTS) for your business.
In this episode, you'll discover...
- Why I don't believe that everyone can be a SMM
- Red flags you need to watch out for before you hire
- What really matters in an entrepreneur-SMM relationship
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me: https://www.hannarauch.com/social-media-management
- Connect with me on Instagram or on Facebook!
FACT: Not every business that approaches me for Social Media Management is ready to make that hire. Is now the right time for you to start looking for a SMM? Find out in this episode!
In this episode, you'll discover...
- Why not every business is ready to hire a SMM
- The 4 signs that can help you decide whether now is the right time
- Action steps you can take to prepare for your first SMM hire
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Register for the ANALYTICS webinar (May 12th at 9am NZT) here
- Work with me: https://www.hannarauch.com/social-media-management
- Connect with me on Instagram or on Facebook!
Our phones demand so much of our attention each day and, if we're honest, we're probably spending way too much time scrolling on social media. That's why I have decided to break up with my phone and reduce my screen time drastically.
In this episode, you'll discover...
- Why I want to use my phone less
- What negative effects our phones & social media can have on us
- What has helped me to break up with my phone
- How you can reduce your phone time as well
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Get "How to Break Up With Your Phone" by Catherine Price here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
My business turns 1 in April 2022 and it's the perfect opportunity to reflect on the past 12 months as a business owner.Â
In this episode, you'll discover...
- What mindset shifts helped me move forward in my business
- The mistakes I made in my business in the first year
- The lessons I learned
- How you can avoid making my mistakes
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Instagram lives are one of the SCARIEST features to use when you just get started on your social media journey, right? I want to change that!Â
In this episode, you'll discover...
- Why Instagram lives are a feature every service provider should use
- What you can do to prepare
- A step-by-step guide on how to do your first live
- Do's & Don'ts for your live
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Your support means the world to me & allows me to continue to give you valuable social media tips.Â
Youâll get an extra karma boost if you share this episode on your Insta stories & tag me! I love to see where & when you listen to this podcast.
Links:
- Written version of this episode here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Nowadays, almost everyone has a podcast. In this episode, I chatted to my friend & student Helen King who's a Podcast Manager about how social media can help you promote your own podcast and how your podcast can help your social media.
In this episode, you'll discover...
- Why you should leverage your Instagram stories more
- Why I decided to launch my podcast
- How I planned & prepared my podcast launch
- Helen's podcasting equipment tips
- How social media can help you grow your podcast
- How your podcast can help you build a community on Instagram
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect with Helen on Instagram
- Listen to Helen's podcasts: I Can't Make Bread So I Made A Podcast & The C Word Radio
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
If you are like me, you are always looking for the next good read. In this episode, I'll share with you my top 5 self-development/business books that I think every entrepreneur should have read in their life!
All books & my GoodReads account are linked below (no worries, I won't spoiler you before you listen to the episode)!
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- My GoodReads account
- Book #5
- Book #4
- Book #3
- Book #2
- Book #1
- Written version of this episode here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
As a Social Media Manager, I spend a fair share of my day on social media and the advice I sometimes see is...well...BAD. I want you to succeed on Instagram which is why in this blog post, I'll uncover 3 pieces of outdated Instagram advice - and what to do instead!Â
In this episode, you'll discover...
- Why Gary Vee's $1.80 strategy is outdated
- What you should do instead
- Why certain engagement strategies don't work
- If you should really just focus on Reels alone
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Join The Profitable Instagram Academy (doors close on Jan 26th at midnight NZT)
- Sign up to the waitlist for the next time doors open
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Most mistakes that keep you from signing on more clients from Instagram come from the same root: not having a clear definition of your ideal client. This is why in this episode, you'll get to know everything there is to know about doing market research on your ideal client. Â
In this episode, you'll discover...
- Why I think defining your ideal client is so important
- What an ideal client REALLY is
- The Pareto Principle explained
- What things you should know about your ideal client
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Register for the Masterclass here. If the masterclass has already happened when you listen to this episode, send me a message on Insta so I can send you the replay link!
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Business is a numbers game: the more followers you have, the more eyes get to see your content & the higher your chances of booking a new client. It's that simple. But why is growing your following so hard then?Â
In this episode, you'll discover...
- Why I think it's important to grow your followers consistently
- The four mistakes that keep you from growing
- How to avoid making these mistakes
- A special announcement!
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts or Spotify and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Register for the Masterclass here
- Read the written version on my blog here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook! I'll pop up a poll today to see what time would suit you best for the masterclass.
"Hey boss babe! How's business treating you these days?"Â If you are on Instagram, I am 100% sure that you have already received a message like that. In this episode, I'll tell you what I really think of these DM strategies that many people use.
In this episode, you'll discover...
- What cold, warm & hot leads are
- Why people use these DM strategies
- What I think of these strategies
- How you can make your messaging strategy more effective
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Sign up to the waitlist for my coaching program that launches in January
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
2021 is coming to a close and I think there are 3 habits that you should not be taking with you to 2022. This will help you to start the new year fresh and be more successful on Instagram than ever before.Â
In this episode, you'll discover...
- The 3 habits that I think you should leave behind
- The reasons why they are no longer worth pursuing
- Strategies that you can use instead
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Download the content calendar template
- Sign up to the waitlist for my coaching program that launches in January
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Ever since Instagram has appeared on our phones, there have been rumours and myths doing their rounds as well. In this episode, I want to clear up the top 3 myths that I keep hearing on Instagram and you'll find out whether they are true or not.Â
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me! Also, let me know what you would like to hear in future episodes!
Links:
- Read the transcript here
- Invest in your social media marketing - work with me!
- Connect with me on Instagram or on Facebook
If you are a business that markets its services (or products) online, sooner or later you will be confronted with this topic: launching!
In this episode, I chat with my friend Katie (@katiebambrickcoaching) who is a Marketing & Sales Coach and an expert when it comes to preparing a successful launch.
In this episode, you'll discover...
- What the biggest mistakes are when it comes to launching
- How to stay confident & hyped until the very end of your launch
- Katie's secrets on how to plan a successful launch
- What to do if you don't have an email list but want to launch something
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect with Katie on Instagram
- Listen to Katie's podcast here
- Sign up to the waitlist for my coaching program that launches in January/February
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
When I started out as a SMM, I would always search for new tools that would make my life and job easier. I want to save you the work & present to you the 4 tools I use every single day as a SMM. Whether you are a SMM yourself or any other person who manages a social media page for a business, I'm sure you'll find this episode helpful!
In this week's episode, you will discover...Â
- A tool that helps me to stay organised
- A tool that helps me with hashtag research
- A tool that I use to schedule Instagram & Facebook posts
- A tool to check out your competitors
Links:
- Read the blog post here
- Airtable - project management tool
- Flick - hashtag tool
- Facebook Creator Studio - schedule posts in advance
- Not Just Analytics - analyse Instagram accounts
- Connect with me on Instagram or on Facebook
- Let's work together! www.hannarauch.com/services
Instagram stories are a powerful tool to get more clients to inquire with you BUT you need to know how to use them correctly. In this episode, you will learn about the top 3 mistakes that I see businesses make on Instagram that keep them from getting more clients.Â
In this week's episode, you will discover...Â
- What stories you shouldn't be posting
- Why resharing feed posts to your stories is not a strategy
- The 3 mistakes I see many people make
- Tips on how to make better stories in the future
Links:
- Read the blog post here
- Get The Camera Confidence Course
- Subscribe to: Waitlist coaching program
- Connect with me on Instagram or on Facebook
- Let's work together! www.hannarauch.com/services
Many business owners struggle with knowing what to post. You might be using social media in your free time already but posting content as a business is a completely different thing.Â
Where can you go to find inspiration for content when the creative juices aren't flowing?
In this week's episode, you will discover...Â
- Why content pillars are a great tool
- How you can work smarter and not harder when it comes to your content
- 3 things you can do to get ideas for content
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me! Also, let me know what you would like to hear in future episodes!
Links:
- Read the blog post here
- Download my freebies to get started with Instagram!
- Connect with me on Instagram or on Facebook
- Let's work together! www.hannarauch.com/services
Let's assume I have 0 followers right now and I want to start out on Instagram - what should I do? That's what I will talk to you about in this episode.Â
In this week's episode, you will discover...Â
⢠How I build my Instagram page
⢠The tools and tactics that helped me build a community
â˘Â How to put less pressure on Instagram
â˘Â Why a lead magnet is a great tool for a starter
...and much more!
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me! Also, let me know what you would like to hear in future episodes!
Links:
- Read the transcript here
- Download my freebies to get started with Instagram!
- Connect with me on Instagram or on Facebook
- Let's work together! www.hannarauch.com/services
Marketing your service-based business on social media can have an overwhelming effect on your mental health. That's why in this episode I talked to my friend and fellow SMM Alex (@socialstudioalex) about how to establish a healthy relationship with social media and how to decrease the pressure of having to show up every single day.
In this episode, you'll discover...
⢠Why Alex took a break from social media & how it impacted her business
⢠How to realize when it is time to take a break
⢠Tips when it comes to putting pressure off of social media & how to manage your expectations towards it
⢠Alex's top tips on how to make social media work for your business without it affecting your mental health
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect with Alex on Instagram! You don't want to miss her fabulous social media tips!
- Listen to Alex's podcast here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Hashtags are an integral part of any social media strategy, yet so many accounts struggle to find the right ones & don't see the reach they would like.
In this week's episode you will get the answers to all of your hashtag questions:
⢠What are hashtags?
⢠Why do we use them?
⢠Where do we use them?
⢠How do I make them work for me?
...and much more!
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me! Also, let me know what you would like to hear in future episodes!
Links:
- Read the transcript here
- Download my free hashtag list template
- Work with me in a 60 min coaching session!
- Get the Social Media Basics for Business course here
- Use my hashtag tool: Flick
- Connect with me on Instagram or on Facebook
Many entrepreneurs are scared of showing their face and showing up as themselves on their Instagram page. Instead, they hide behind their brand. In this episode of Let's Talk Socials, I explain why it is so important that we see your face - especially as a service provider - and I give you some tips on how to start showing up confidently!
In this episode, you'll discover:
- Why services and products are marketed differently
- What characterises a service
- How these characteristics influence your marketing
- Why you need to show your face on social media
- 3 tips to get you started
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me! Also, let me know what you would like to hear in future episodes!
Links:
- Read the transcript here
- Work with me in a coaching session:https://www.hannarauch.com/social-media-coaching
- Get the Camera Confidence Course here
- Connect with me on Instagram or on Facebook
In this highly-requested episode, I reflect on the mistakes I have made in the past when I first started out with promoting myself and my services on social media. You'll discover some tips on how to avoid these mistakes and you'll learn what I now do instead.
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Read the transcript here
- Get the Social Media Basics for Business course here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook
In 2021, people spend 18h/week watching videos online (yep, you read that correctly!) and 80% of businesses say that video impacts sales directly. Video marketing is definitely here to stay!
In this week's episode, I have interviewed my very first special guest! I talked to Sarah from @social_with_sarah about all things video marketing. She is an expert when it comes to filming engaging & fun reels and she even has her own video production company! Who better to interview than Sarah?
In this episode, you'll discover...
⢠Why video marketing is here to stay & how businesses profit from it
⢠Mistakes that businesses are making with video
⢠Sarah's top tips on how to be authentic on video
⢠Actionable tips for you to get started with video right after this episode
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Connect with Sarah on Instagram!
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook!
Sources mentioned:
- Wyzowl Video Marketing 2021
Is social media always ending up at the bottom of your to-do list and you just can't be consistent with posting? Then this is the episode for you!
In this week's episode, you will learn why it is important to be consistent on social media and I will give you 3 actionable tips on how you can integrate social media into your busy life as a business owner.
In this episode, you'll discover...
⢠Why it is important to be consistent
⢠3 ways that help me to stay consistent with posting & engaging
⢠Real-life examples of how to make it work
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me!
Links:
- Read the transcript here
- Get the Social Media Basics for Business course here
- Work with me: www.hannarauch.com/services
- Connect with me on Instagram or on Facebook
In this episode, I will talk to you about Instagram engagement. What do we mean if we talk about engagement? What is the engagement rate and how do I calculate it? Why is engagement so important? And most importantly, how can I increase the engagement on my content? I'll answer all of these questions and give you some actionable tips.
In this episode, you'll discover:
- What the engagement rate is
- An easy way to find your engagement rate
- Why engagement is so important on Instagram
- 3 mistakes I see businesses make
- Tips on how to increase your engagement on IG
Thank you so much for tuning in! If you are enjoying âLetâs Talk Socials!â, please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram. Youâll get an extra karma boost if you share this episode on your stories & tag me! Also, let me know what you would like to hear in future episodes!
Links:
- Read the transcript here
- Work with me in a coaching session:https://www.hannarauch.com/social-media-coaching
- NotJustAnalytics: https://www.notjustanalytics.com/
- Connect with me on Instagram or on Facebook
Have you ever thought about why you should market your business on social media? Yes? Well, you're not alone! Many business owners ask me why social media marketing is beneficial for any business & how they can use it effectively.
In the podcast's very first episode, I will talk to you about why I love social media marketing & why I think every business should use it to promote themselves.
In this episode, you'll discover...
â˘What you can expect from this podcast
â˘My top 5 reasons why you should use social media marketing for your business
â˘Examples of what you can achieve with social media marketing
â˘Insights into recent studies about social media trends
Thank you so much for tuning in! If you are enjoying Letâs Talk Socials! please leave a review on Apple Podcasts and tell me what you thought of this episode! Donât forget to connect with me on Instagram and tell a friend about this episode!
Youâll get an extra boost of karma if you share this episode on your stories & tag me! Have any special requests for the next episode? I'd love to hear them!
Links:
â˘Read the written version here (includes links to the mentioned studies)
â˘Work with me: https://www.hannarauch.com/
⢠Get the Social Media Basics for Business online course
â˘Connect with me on Instagram or on Facebook