Brand Lover with Rachel Reiter: Recent Episodes
Rachel Reiter
Honest, real and lively conversations for flourishing entrepreneurs and budding business owners on a mission to cultivate a heartfelt brand that connects with their purpose driven mission. Brand Lover is a guiding light to female entrepreneurs ready to establish a distinctive, magnetic brand. Through heartfelt interviews and true stories from women building their brand empires, and Rachel's expertise to guide you, Brand Lover is a must-listen podcast for women ready to harness the power of their brand to have epic impact.
Learn more about growing your brand here: www.rachelreiter.com
Grab you FREE Branding Success Blueprint: www.rachelreiter.com/brandingsuccess
Join the VIP waitlist for Brand Alchemy: www.rachelreiter.com/brand-alchemy-waitlist
If you are ready to communicate your message effectively to capture the hearts of your dream customers, so you don’t have to bash your head against a brick wall every day…
If you are ready to take control and become the master of your own brand, so you have a clear pathway ahead of you that leads to your true vision of success…
Then lovely, let me guide you to create your very own, personality-packed brand blueprint in the most nurturing, inspiring environment.
Enrolments to my exclusive live round of Brand Alchemy are OPEN NOW. We kick off Monday 28 August for six weeks. Doors close this Sunday 27 August 11:59pm ACST (Adelaide, AUS).
SIGN UP NOW: www.rachelreiter.com/brandalchemylive
If you are ready tocommunicate your message effectively to capture the hearts of your dream customers, so you don’t have to bash your head against a brick wall every day…
If you are ready to take control and become the master of your own brand, so you have a clear pathway ahead of you that leads to your true vision of success…
Then lovely, let me guide you to create your very own, personality-packed brand blueprint in the most nurturing, inspiring environment.
Enrolments to my exclusive live round of Brand Alchemy are OPEN NOW. We kick off Monday 28 August for six weeks. Doors close this Sunday 27 August 11:59pm ACST (Adelaide, AUS).
SIGN UP NOW: www.rachelreiter.com/brandalchemylive
Sarah Aktag is the Founder of Eliza Stock - a stock photography membership, offering unique stock images for busy female solopreneurs who are ready to elevate their brand and never run out of content. For almost a decade she ran a successful wedding photography business in Tasmania and moved to Melbourne in 2020 where she launched her product photography business. Since then she has launched several other brands, and who knows what’s to come? Shifting her perspective and aligning her brand to the season of life she is in took courage. If you’re feeling stuck in a business that doesn’t work for you and your family, it’s not too late!
During this episode Sarah and I explore:
- How and why she started her first business (hint: it’s in her blood!)
- What it took for Sarah to summon the courage to say goodbye to her much loved wedding photography business to embrace a new season
- The unstoppable drive she now has to make all of her brands successful
- Overcoming the challenges she faced when learning to market an online service vs. an in-person service based business
- The exact steps she took to establish her product photography membership in its infancy
- Her tips to service providers thinking of starting an online service or membership!
Find Sarah on Instagram, Facebook or head straight to her website
Click here to listen on: YouTube
YOU’RE INVITED TO MY FREE LIVE WORKSHOP: Brand Camp!
🗓 Monday 21 August 7pm ACST or 🗓 Tuesday 22 August 12pm ACST
Amplify your confidence with an irresistible brand. Click here to register
Mel Daniels is a Content Strategist and Speaker who teaches and empowers women who want more from their business, how to use content in a powerful way. She gives them the confidence they need to become more visible, seen as an expert and take their business to the next level.
During this episode Mel and I explore:
- Mel’s journey into business, and how she found her niche
- How she knew it was time to rebrand
- Navigating the mindset struggles associated with levelling up in business
- What is content, and why is it so important to a small business owner?
- How does strategically crafted content enhance the customer journey experience?
- Mel’s wise advice on how to overcome the overwhelm that cripples online business owners when it comes to creating attractive content to market their business
Click here to listen on: YouTube
YOU’RE INVITED TO MY FREE LIVE WORKSHOP: Brand Camp!
Amplify your confidence with an irresistible brand. Click here to register
Sarah Cross is a product based business coach and wholesale queen. Sarah teaches creative women business owners how to build a scalable AND profitable million-dollar product business.
During this episode Sarah and I explore:
- How Sarah’s entrepreneurial path began in her early 20s from her kitchen bench
- The mindset key she has called upon to summon the courage to consistently dive into the deep end
- How she juggled business and motherhood in the formative years of her journey, and the result of her efforts shining through the relationships she has with her teenage kids now
- Her key ingredients to growing an ecommerce business to that elusive 7 figures (it really is possible!)
- Common mistakes e-commerce businesses need to be aware of that are hindering their growth
- What you need to have established in your business before you can even think about wholesaling
- Sarah’s golden advice to establish a strong, reputable product based brand
Click here to listen on: YouTube
YOU’RE INVITED TO MY FREE LIVE WORKSHOP: Brand Camp!
Amplify your confidence with an irresistible brand. Click here to register
Dani Rathman is the artist, creator and founder of Pawfect Love. Lovingly crafted keepsakes to cherish your honoured pets. It wasn’t long ago that Dani was creating all sorts of handmade trinkets with no ambition to build a sustainable brand. But all that changed when her creations began sparking interest with a very specific niche. These days, Dani’s business is booming beyond her expectations, and she’s stepping confidently into a bright future for her much adored brand.
During this episode Dani and I explore:
- Dani’s journey from corporate life as an OT to ambitious creative entrepreneur
- Her evolution from crafting trinkets as a stress outlet to now running an in-demand creative brand whilst raising her young family
- How she discovered her niche of polymer clay pet portraits for treasured moments
- How she knew when it was time to take her brand up a notch
- The mindset lies that were holding her back from reaching her full potential as a business owner
- The one thing that made her realise she needed to rebrand, and the shift that occurred directly after she made the decision
- The incredible success she has experienced after rolling out her gorgeous new brand
- Her sage advice for other hobby businesses who desperately want to ditch corporate life in favour of a more free, creative lifestyle
Click here to listen on: YouTube
YOU’RE INVITED TO MY FREE LIVE WORKSHOP: Brand Camp!Amplify your confidence with an irresistible brand.
Wednesday 16 August 10am – 12pm ACST
click here to register
In case you’ve been living under a rock, or tucked away at a silent retreat in the Snowy Mountains… the new Threads social networking app in a nutshell, is Zuckerburg’s answer to Twitter. And if you’re anything like me, that means nothing to you. Because I’ve never been on Twitter. Personally I’m a bit old fashioned when it comes to social media and prefer to keep my distractions to a minimum.
However, from a brand opportunity point of view curiosity got the better of me.
All of a sudden in the blink of an eye last week, we were seeing Threads conversations pasted into IG stories. And we wanted to be part of it. Over 100 million of us in fact!
FOMO is powerful my friends, but so is peer pressure. So if you’re still on the fence, chances are you might be feeling like the kid who didn’t get invited to the birthday party. Or maybe the shy one who was invited but isn’t sure if they’ll like it?
Listen to this episode for my personal experience with Threads, and how I think it will offer a new dimension to your brand personality.
Brand Alchemy LIVE is coming soon!
If you need a helping hand in establishing a rock solid brand foundation for your new venture, I’m very excited to announce that I’ll soon be running a LIVE round of my signature program, Brand Alchemy. I’ll reveal the exact dates soon, but in the meantime, 👉🏻click here to get yourself on the VIP waitlist👈🏻 to receive first access and extra goodies from me when the doors open.
Click here to listen on: YouTube
It’s about time we have a heart to heart. Because I know there are many of you in our podcast community who either want to start a business, or you have a new idea to implement to GROW your business… but something is holding you back.
I’m going to make this short and sweet. Because I want it to be clear that something is most likely either your ego, your circumstances, perfectionism or the natural fear that is roused when we even so much as think about getting outside our comfort zone.
Let’s explore what it takes to smash through your inhibitions and set you on a trajectory of business success.
Brand Alchemy LIVE is coming soon!
If you need a helping hand in establishing a rock solid brand foundation for your new venture, I’m very excited to announce that I’ll soon be running a LIVE round of my signature program, Brand Alchemy. I’ll reveal the exact dates soon, but in the meantime, 👉🏻click here to get yourself on the VIP waitlist👈🏻 to receive first access and extra goodies from me when the doors open.
Click here to listen on: YouTube
Whether you’re service or product based, at some point price increase is inevitable, no matter how uncomfortable it feels! But it’s also a scary prospect! What if you scare people off? What if your customers dry up? Of course there is risk involved in doing anything that potentially disrupts or influences the flow of customers to your business, but if you leave it too late, there is also a chance you’ll be left behind. And when you finally DO realign your pricing, it will come as a rude shock to your customers.
So lovely, put on your big girl panties and let’s explore five signs it’s time to increase those prices!
Click here to listen on: YouTube
Everybody knows you need a logo. No brainer, right? And obviously to even create a logo for your business you need a colour palette and at least one font. I mean… how hard can it be? Right? Riiiiight?
But then, why do you feel like something is missing? Why do you feel like your brand graphics are boring, ho-hum, standard and decidedly mediocre?
It’s because, my dear friend, there IS something missing. In fact, there’s quite a bit missing. You don’t just need a logo to communicate your brand personality visually. What you need is a jam-packed, overflowing toolkit of resources that sing your brand’s praises with a billion creative combinations that still scream cohesiveness and consistency.
If that makes your brain boggle, I’ve got you. Grab a cup of chai, sit back with your favourite winter blankie, and get ready to unlock the secrets of building a killer brand toolkit!
Click here to listen on: YouTube
When was the last time you checked in with your brand?
Be honest with yourself. Because your brand is not just a set and forget kind of thing. It’s not a tick in the box and you’re done.
If you’ve experienced a disconnect with your audience (for example, low engagement on social media, slower than usual enquiries or less website conversions), or you yourself have been feeling a little foggy or out of touch with the brand you’re projecting… it’s time for a brand review.
Today, we're going to dive into an insightful world, with my five minute brand review process. Enter with curiousity, leave with clarity.
Click here to listen on: YouTube
It’s my turn to grace the interview chair! My beautiful friend Sandra Julian interviewed me a while ago on her podcast, Business Your Way. It was an insightful journey into how my own business has evolved incredibly over the past few years from branding studio to mentoring through a suite of digital products!
It blows my mind how much my brand has evolved over the past few years, and even more so since we recorded this in November 2021!
Find out:
- Why I decided to take the plunge to create my signature course Brand Alchemy, and how that led to a range of other products
- How it impacted me and the challenges I faced
- My philosophies on building a magnetic brand
- And why being deeply connected to your client avatar helps you make aligned decisions for your own brand
Click here to listen on:YouTube
Faith plays an integral role in any kind of development or growth. Anything scary that stretches us out of our comfort zone is usually fuelled by faith.
The very definition of faith is believing in the unseen. Faith is what facilitates hope. Without hope, we have nothing to strive towards.
When you started your business, you believed it would be successful, otherwise why would you have taken that first scary, wobbly step? You had faith. But it’s one thing to have faith, and another thing to have a depth of faith that drives you into action.
Listen to this episode to learn how faith works in driving us forward in business.
I’m also very excited to unveil my brand new unique mastermind experience for heart centred female entrepreneurs ready to live a life of impact.
It’s for those who are tired of the hustle, conflicted by the constant push/pull of mum life vs business success and ready to learn how to kiss traditional business goodbye to start actually taking intentional steps towards their dream life.
To step out in faith.
Click here to learn more + apply.
Submit your question here
P.S click here to listen on YouTube
Once you have your brand foundations and a beautifully designed brand identity in place, the next step is to build a stunning website. But it doesn’t stop there. You need eyeballs on your site to gain traction, grow your brand and most importantly, make sales! If you’re serious about your business growth, you should always be open to new and creative ways to drive traffic to your website. And that’s exactly why I’m excited to introduce you to Simone Pavils.
Simone is a Traffic Strategist 📈 who started her freelancing career as a Virtual Assistant, but quickly found a passion for Pinterest and search engine optimisation. Simone helps women in business get found by their dream clients with her trusted services.
She also has a passion for helping business owners learn about Pinterest and SEO, two areas of business that many people like to avoid.
During this week's episode of Brand Lover, Simone and I explored:
- How Simone niched from a general virtual assistant into SEO and Pinterest services, and why!
- How Simone has worked intentionally to establish your reputation in this area.
- Juggling a professional career, family life and growing a business – Simone debunks the myth that if you start a business it has to be all or nothing
- Overcoming fears and social anxiety through business opportunities
- How does Pinterest work compared with Facebook and Instagram?
- How easy is it to get started on Pinterest?And Simone’s best tip to succeed on Pinterest
Find Simone on Instagram, Facebook or head straight to her website
Ready to discover unshakeable confidence in your brand direction? Click here to grab your FREE Branding Success Blueprint to guide your way.
Click here to join The Official Brand Lover Community
P.S click here to listen on YouTube
Lisa Byrne is an internationally award-winning marketer, course creator, podcaster and mentor with over 21 years of experience in marketing. Lisa teaches female product-based business owners how to focus on the right things instead of doing all the things.
I love Lisa’s ethos and resonate so deeply with her desire to teach women in e-commerce businesses to create and implement a marketing strategy that works for their lifestyle, rather than overtakes their life!
Lisa and I chatted all things marketing and branding, including:
- How it all began for Lisa, and the secret life she had before becoming a mum.
- What prompted her to shift from the corporate world into the coaching space.
- What was it like starting a coaching business with two kids under two?
- What’s the single most important thing to focus on before marketing your e-commerce business?
- With her vast experience in so many marketing arenas, why did she choose e-commerce as her focus?
- How e-commerce has changed the business landscape, and how marketing an e-commerce business has evolved rapidly, particularly in the past few years.
- Lisa’s top trends and predictions for e-commerce marketing in 2023.
Find Lisa on Instagram, Facebook or head straight to her website
Ready to discover unshakeable confidence in your brand direction? Click here to grab your FREE Branding Success Blueprint to guide your way.
Click here to join The Official Brand Lover Community
P.S click here to listen on YouTube
You’re a quiet soul, perhaps a homebody. You started your business out of passion. Whether that was passion to use your skills and knowledge for a specific purpose, or perhaps out of the desire to have a more flexible lifestyle.
But then… all of a sudden you’re thrust into the foreign world of marketing. You need to stand out to attract customers. But standing out goes against every fibre of your being! You want a quiet life where you can just do your thing and not be bothered by anyone. You see all the extroverts dancing in bright clothes on social media and cringe. You start comparing yourself and your brand to showy, flashy, loud opponents.
Lady, STOP. It doesn’t have to be this way.
How do I know? Because I’m also an introvert. And I LOVE marketing my brand.
Listen now to hear my three reasons how you can learn to build a brand to suit your personality too.
Ready to discover unshakeable confidence in your brand direction? Click here to grab your FREE Branding Success Blueprint to guide your way.
P.S click here to listen on YouTube
Click here to join The Official Brand Lover Community
Zara has built her business, The Play Card Co with blood, sweat and tears over the past 12 months, into a thriving brand with a passionate, loyal fan base.
An ex-primary school teacher and mum of two, Zara is a self-confessed grown-up child addicted to play. While play is something that seems ingrained in her, she realised when she had her own children that it doesn’t come naturally to everyone.
Zara found that, understandably, parents were desperately wanting to play with their children, but stuck for ideas on what or how to do it. This epiphany started her mission to share the joy and simplicity of play with everyone. And the Play Card Co was born.
Join me on this incredibly insightful journey with Zara, through the ups and downs of establishing an e-commerce brand, growing her tribe of raving fans and what it takes to succeed in your first 12 months of business.
- How was The Play Card Co conceived? What made Zara believe it was possible to turn her epiphany into a legitimate business, let alone admired brand?
- How has she grown her business so quickly and efficiently?
- What’s the difference between mess and clutter?
- What it takes to ‘get it done’ as a mum of two and sole business owner wearing all the hats?
- The one thing she wishes she knew before marketing her new brand.
Find Zara and The Play Card co on Instagram, Facebook or head straight to her website.
Ready to discover unshakeable confidence in your brand direction? Click here to grab your FREE Branding Success Blueprint to guide your way.
P.S click here to listen on YouTube
Click here to join The Official Brand Lover Community
You may have heard of the dreaded feast or famine in business, and maybe quiet periods scare you. But what if I told you that it’s a perfectly normal phenomenon?
In my experience, it’s perfectly natural (and expected) to have a natural ebb and flow in sales and enquiries.
It simply makes sense. Because our environment (and the marketplace) is impacted by all kinds of seasons. Everything has a butterfly effect. There are even seasons within seasons!
And the first step to figuring out how to navigate seasons is to accept that they exist.
Listen to this episode to learn how to navigate the various seasons in business, and how you can maximise your potential for a successful business in the process.
P.S click here to listen on YouTube
Click here to join The Official Brand Lover Community
When you first got the idea to start your business, I’ll bet you didn’t expect marketing to feel so intrusive, did you? Neither did I. When I re-entered the marketing world in 2017, I’d taken almost three years off to concentrate on my family. Rewind to 2007 when I initially launched my first business… the first thing I did was call the Yellow Pages to submit a free advertisement. Nobody needed to see my face. I didn’t even need to talk to clients on the phone if I didn’t want to. My photo was most certainly not visible on my About page.
So it came as quite a rude shock when I started with a clean slate after rebranding and relaunching. All of a sudden social media marketing was BIG. Human to human marketing was integral to success. Everyone else was doing it and if I didn’t start showing up more authentically, there’s no way I would thrive let alone survive.
Lovely, if you’re an introvert in business, I’m sharing with you the key mindset shift that led me from feeling frightened to be seen and judged, to being confident in front of a camera and shamelessly marketing my beautiful business.
Get ready to learn how to:
- Find it easier and feel ‘lighter’ showing up to represent your business
- Let your inhibitions fall by the wayside
- Release your fears of judgement
- Reframe the way you think about being ‘visible’ in your business
P.S click here to listen on YouTube
Click here to join The Official Brand Lover Community
Do you ever find yourself overwhelmed by piles of toys, ‘mess’ and evidence of ‘real life’ in your home? Do you find it difficult to focus when your desk or workspace feels disorganised? Does clutter affect your mood?
Lovely, you are not alone. Let me introduce you to Dr Aparna Chari Sundar from Global Mindful Journey.
A Home Organising consultant trained by Marie Kondo, Dr Aparna is also a parenting coach who empowers families to foster meaningful connections and create intentional environments in their homes through mindful organising strategies.
Listen now to hear Dr Aparna’s unique story, and how you can implement positive change in your home to live a happier, more fulfilled and productive life.
During this insightful episode, Dr Aparna and I explore:
- Aparna’s unlikely career pivot, and the catalyst for change
- How investing heavily in herself and her brand has impacted her business results
- What’s the difference between mess and clutter?
- How do physical items affect our feelings and emotions?
- How does releasing tangible things make way for healing and growth in our personal and spiritual lives?
- Debunking assumptions about decluttering and home organising
- How as a business owner you can implement changes for a better functioning home/office and optimised workflow
Find Dr Aparna on Instagram, Facebook or head straight to her website.
Ready to discover unshakeable confidence in your brand direction, just like Aparna? Click here to grab your FREE Branding Success Blueprint to guide your way.
P.S click here to listen on YouTube
There’s no denying that the journey to motherhood and beyond is a life-changing experience. Personally, becoming a mother was the most pivotal moment of my entire life. Throw a business into the mix and it’s any wonder I fumbled through the identity shift quite clumsily!
I adored chatting with Kate Vivian, coach and mentor for mums to support them to (re)discover their worth and give themselves permission to step out of the invisibility of motherhood – "mum-guilt free". And I know you’re going to be chuckling along quietly as we navigate not only her journey but also shed light on (very relatable) topics surrounding the motherhood journey that are often swept under the rug.
During this beautiful episode, Kate and I explore:
- The profound personal experience that led Kate to discover her true purpose
- The identity shift of becoming a mother, and how it intrinsically impacts how we see ourselves and our place in the world
- How do we navigate the tender years of early motherhood?
- What has happened in recent years that has left new mothers feeling so isolated?
- Why Kate recently shifted her focus from the birth experience to supporting mothers through and well beyond the initial stages of motherhood
- How did focusing on her brand foundations help shape what her business is now?
- How to approach the transformation of motherhood whilst also running a business?
Find Kate on Instagram, Facebook or head straight to her website.
Ready to discover unshakeable confidence in your brand direction, just like Kate? Click here to grab your FREE Branding Success Blueprint to guide your way.
P.S click here to listen on YouTube
Business cards may seem a little dated. Boring. Obsolete. An unnecessary expense… right?!
If you’re thinking of daggy cards with cracks, ugly gloss coating and poor design… then yes, I tend to agree. BUT… there is another way!
I’m here to present my argument against the widespread opinion that business cards are no longer useful in conducting business in a digital age. In the era of QR codes, online business and in-person events on the decline, why should you consider using business cards to represent your brand?
I have four rock solid points for you…
- Point of difference. If most of your competitors are too cool for business cards, and you are the only one offering a tangible touch point… guess who is going to be remembered longer?
- Business cards are not just business cards. Let’s dive below the surface and discover what they’re actually doing for your brand.
- Scope to showcase your brand personality. Here’s your opportunity to WOW potential customers.
- Get more bang for your buck. I share some ideas of how you can utilise the humble business cards to encourage customer retention and brand loyalty.
Maybe I’m a dinosaur. Or maybe I have a point? Grab a pen and paper, listen to this episode and let me know if I’ve sparked new inspiration to consider how you can use business cards to enhance your brand experience?
📣 ANNOUNCEMENT! // I’m very excited to be welcoming new members into my close-knit membership, The Branding Hub, THIS WEDNESDAY 28 SEPTEMBER! Click here to learn more and join the waitlist for an EPIC saving + gift from me when I swing open the doors!
P.S click here to listen on YouTube
Have you ever had a brilliant idea for an app? I know for a fact that many people do – but to have the tenacity to execute that idea is inspirational! But that’s exactly what Yvette Sitters has done to establish her much loved brand, Manage my Wedding.
Yvette Sitters is a Gold Coast Mum and creator of Manage My Wedding, Australia’s #1 ranked App for wedding planning in the Apple App Store.
Creating Manage My Wedding has enabled Yvette to orchestrate a working life that works in harmony with her family life while providing a constant source of inspiration to her two young daughters. Her goal is to support other mums in business so that they too can reach their goals.
During this episode, Yvette and I discuss:
- How years of incredible experience set her up for success in the most aligned way
- The evolution of Yvette's brand, and the steps she has taken along the way
- The incredible epiphany she had earlier this year and how it has helped her business flourish
- Diving into Yvette's brand ecosystem, and how establishing her app fueled it all
- Her honest learnings through investing in her own app development
- Her top recommendation for implementing an app into your business
Find Yvette on Instagram, Facebook or head straight to her website
ANNOUNCMENT! // I’m very excited to be welcoming new members into my close-knit membership, The Branding Hub, very soon! If you're a heart-aligned online business owner, click here to learn more and join the waitlist for an EPIC saving + gift from me when I swing open the doors!
P.S. Click here to watch on YouTube.
Angela is a Life Coach and mentor for tweens, teens and women teaching all things 'Self-Love'.
Her business Bloom Within offers live workshops, online programs, retreats and individual sessions, empowering you with the knowledge that you are enough exactly as you are.
Angela's passion is helping you remove the layers and uncover the beauty that already lies within.
During this episode, Angela and I discuss:
- How her self love journey began, and how it became an entrepreneurial desire
- How Angela’s life circumstances have shaped how she sees herself now, and her brand’s mission
- Unpredictability in business and how being open to different pathways can often lead to a better way
- How society’s view of how young girls treat each other needs to change, and how it can impact us as adults
- How to identify when you are walking in alignment towards business success
- How discovering her personality type was a lightbulb moment, leading the way to give herself permission to do things her own way in business (and how you can too!)
- How loving who you are plays a pivotal role in not only how you feel about your business, but also your success
Find Angela on Instagram, Facebook or head straight to her website
ANNOUNCMENT! // I’m very excited to be welcoming new members into my close-knit membership, The Branding Hub, very soon! If you're a heart-aligned online business owner, click here to learn more and join the waitlist for an EPIC saving + gift from me when I swing open the doors!
P.S. Click here to watch on YouTube.
Kaylie is a certified Health and Wellness Coach specialising in integrative nutrition and a holistic approach to self-care and stress relief. She works closely with driven women all over the world to teach them how to build a foundation to flourish in life and health.
Kaylie's own health journey began over three years ago, when she was diagnosed with an underactive thyroid. As Kaylie worked through her own health needs, she learnt to start listening to what her body really needed, and now passes this knowledge onto other women. The pillars of Kaylie's unique coaching approach are based on simple self-care routines, stress management and sustainable healthy habits.
Kaylie helps her clients gain a deeper understanding of their stress response, form a nourishing relationship with your body and food, and find movement you enjoy.
In Kaylie's own words -
"one of my biggest passions is now teaching driven women how to quieten the noise of the wellness world and tune into your own body. I want to help you find out what healthy means and looks like for YOU...not how society says it be!"
During this episode, Kaylie and I discuss:
- Kaylie’s discovery of her unique purpose that led to starting her beautiful brand
- How she helps her clients with simple strategies that impact their overall wellness and prevent burnout
- How she cultivated her brand before she even started taking on new clients!
- Juggling full time work, one on one clients AND a membership, Kaylie speaks candidly about how she implements her own wellness strategies to stay healthy and combat anxiety in her own life
- Some incredibly valuable, achievable strategies that Kaylie has used with entrepreneurial clients to bring them from the cusp of burnout to rekindling their self love and outlook on life, and how you can use them too!
- The most beautiful golden rule to stay on top of your own health and wellbeing as a busy entrepreneur
Find Kaylie on Instagram, Facebook or head straight to her website to learn more about how to work with her or join her membership, Flourish with Kaylie.
ANNOUNCMENT! // I’m very excited to be welcoming new members into my close-knit membership, The Branding Hub, very soon! If you're a heart-aligned online business owner, click here to learn more and join the waitlist for an EPIC saving + gift from me when I swing open the doors!
P.S. Click here to watch on YouTube.
Recently a student inside my brand foundation course, Brand Alchemy expressed her fear of success.
“What if my business is busier than I can handle?”
“What if I can’t handle fast growth?”
“How am I going to cope if I have too many clients?”
Whilst a lot of us can understand the very real worry associated with not having ANY clients or customers come through our doors, the fear of success is equally real. I’ve heard it expressed many times by my clients and students. Not from a place of cockiness or arrogance, but from a humble place of, “what if I can’t serve these people in the way they deserve?.”
Lovely, starting a business is bound to bring forth many demons you weren’t expecting to face; fears you never knew existed within you.
Listen to this episode to learn three strategies that I use consistently to overcome irrational fears and anxiety that arise simply by progressing in business.
ANNOUNCMENT! // I’m very excited to be welcoming new members into my close-knit membership, The Branding Hub, very soon! Click here to learn more and join the waitlist for an EPIC saving + gift from me when I swing open the doors!
P.S. Click here to watch on YouTube
You may have heard how establishing a brand personality can help you stand out, but how does it actually do that?
I’m excited to share an excerpt from a live session I recently hosted on Instagram. My goal is to simplify brand language and show you how defining your brand personality can directly impact the confidence you have in marketing your business. And also influence the type of people you attract into your brand ecosystem.
REMINDER // I’m going live inside our free Brand Lover Community on Friday 26 August at 10am ACST on how to choose your brand colours from woe to go. If you’re establishing your brand or questioning your existing colour choices, come along – it will be fun! Click here to join. x
Get a head start and grab your free brand Colour guide by clicking right here!
P.S. Click here to watch on YouTube
Welcome to our final episode in our four part brand colour series! Whilst this topic may seem a little overwhelming or difficult to comprehend, I’m here to tell you that if you’re building a brand with longevity in mind, which you SHOULD if you are on a mission to cultivate a successful brand, then grab a pen!
So far we’ve explored how not to and how to choose your brand colours. We’ve also touched on colour psychology and how that impacts memorability, emotional connection and brand recognition. But now I’m going to enlighten you on the actual mechanics of your colour palette, and share with you the four absolute must-have colour formats you need in your toolkit to set up your brand for long term success.
If you’d like a little help choosing your brand colours, go ahead and grab your free brand Colour guide by clicking right here!
P.S Click here to watch on YouTube
Colour = power. Power to evoke feelings and emotions, conjure memories and ignite the senses. The exciting news is that the power of colour is available to YOU to help instil emotion into your brand… you just need a little know-how.
100% of purchase decisions are made with emotion. It makes sense then, that if your brand intentionally evokes specific, strategic emotions in your audience then they will be more drawn to your offers than your competitors. Cool huh?
This is your crash course in colour psychology, and if you’d like a little help choosing your brand colours, go ahead andgrab your free brand Colour guide by clicking right here!
P.S. Click here to watch on YouTube
There’s no disputing the fact that brand colours increase brand recognition, evoke emotion and help communicate your brand personality. But the fear of getting it wrong often leaves new business owners in a state of indecision. Am I right?!
Brand colours increase brand recognition by 80%, so it’s not surprising that there is so much pressure to get them right!
Last week I shared the three biggest mistakes new business owners make when it comes to brand colours and how you can avoid them.
Following on from that, this week I’m sharing my three part framework to choosing your brand colours – the exact process that I use over and over again when creating colour palettes for my clients!
Remember to subscribe so you receive a notification when the next episode drops next week – a crash course in colour psychology!
P.S Click here to watch on YouTube
Welcome to my 4-part podcast series on one of my absolute favourite topics: brand colours! It pains me to see so many business owners get so STUCK when it comes to choosing colours that align well with their brand, so I’m excited to dive right in and help you find clarity to choose colours that infuse your brand with confidence.
Today we’re discussing the three biggest mistakes new business owners make when it comes to their brand colours, and what to do instead.
So listen now and let me know on Instagram if you are guilty of any of these!
Also, my FREE interactive workshop, Brand Camp kicks off this Wednesday 27 July! This is THE unmissable interactive workshop for young businesses ready to make an impact with an irresistible brand. Register here: www.rachelreiter.com/brandcamp
My signature brand foundation program Brand Alchemy is also opening for enrolments this week! Head to the waitlist to learn more.
P.S Click here to watch on YouTube
Tune in for 3 of the biggest mistakes I see new business owners make over and over again… and it breaks my heart to see them do so because they’re unknowingly damaging the very brand they’re trying to build. I love seeing new businesses thrive, marketing their products or services with confidence, knowing they’re showing up in just the right way to attract the right people with ease. And I want that for you!
But why should you care about your brand and the image you’re sending out there to communicate your offer?
Because, despite what some might say, FIRST IMPRESSIONS COUNT.
Just about every industry these days is saturated. There are more businesses (particularly ONLINE businesses) being started than ever before! What does that mean for you? Your IMPACT needs to be as strong as it possibly can be. The way you’re evoking feeling and emotion in your audience needs to be on point, because that’s what’s going to spur them into action.
Your brand needs to stand out, IN THE RIGHT WAY to ensure you’re capturing the hearts of the right people, who will fall in love with your product or service right away.
Tune in to learn how to avoid the 3 biggest mistakes new business owners make in the early stages of establishing their brand, so that you can avoid them and build a thriving brand!
Sign up to my FREE interactive workshop, Brand Camp! The unmissable interactive workshop for young businesses ready to make an impact with an irresistible brand. Register here: www.rachelreiter.com/brandcamp
P.S Click here to watch on YouTube
Maggie Dmochowski is a mum of two, passionate baker and teacher of all things delicious. She started Adelaide Bakes in 2016 after the birth of her son because she wanted to teach the skills, techniques and recipes that she’d spent the previous 12 years perfecting. Maggie had no idea she would find her passion in teaching and mentoring bakers, but that’s exactly what she’s doing now! Her greatest goal is to inspire and encourage bakers of all levels to try new techniques and impact and support those who are in the business of baking to maintain high standards in the industry.
During this episode, Maggie and I discuss:
- Maggie’s incredible history of entrepreneurial endeavours
- How she has evolved over time and now owns a 700+ membership
- The passion Maggie has that literally overflows from her, and how she infuses it into her brand to serve her beautiful communities
- The huge shift she’s made recently in her brand, and why she decided to go all in
- How the branding process has directly impacted her confidence and success in her new sister brand
- How her perception of branding has changed since stepping into her new brand identity
- Her biggest lesson so far in business, and what she recommends to new business owners to give their business the best start
- What’s next for Maggie
REMINDER: Are you ready to become the master of your own brand? An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy will be commencing from Monday 8 August for six weeks! Click to join the waitlist for a special discount and bonus gift from me when enrolments open.
Find Maggie on Instagram, Facebook or head straight to her website.
P.S Click here to watch on YouTube
Tess is an Australian prep teacher devoted to holding little hands through the first year of school. She is the founder of The Readiness Club, where she is passionate about ensuring that little ones feel happy and confident when they start school. Tess creates Readiness Packs full of hands-on, colourful, and fun activities that mirror the first year of school. She also provides information to help parents prepare for their little ones to start school.
During this episode, Tess and I discuss:
- How she has navigated her business journey and the truth about building a brand.
- Why and when she invested in the branding process, and how this affected the success of her business when she officially launched.
- How she was confident that investing in her brand was a smart decision.
- How the time and money she invested into her brand had a profound impact on her confidence when planning and setting up her business initially.
- Why she continues to invest in her brand.
- Tess’ recent experience of completing losing her 14k Instagram account and the impact this has had on her marketing strategy.
- Her biggest lesson in business so far.
- Tess’ recommendation for someone wanting to start their own e-commerce business.
REMINDER: An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy will be commencing from Monday 8 August! Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!
Find Tess on Instagram, Tik Tok or head straight to The Readiness Club website
P.S Click here to watch on YouTube
The branding process is incredibly clarifying. You establish pillars that not only define the boundaries for the culture of your brand, but light the way for the future. Your dream evolves into a clear vision, which helps you to walk a straight and narrow path towards achieving it.
However, this does not mean that you can’t be open to receive guidance or opportunities that might help you achieve that vision in a slightly different way. If you’re not aware what to look for, or how to step outside yourself, you might be stagnating your own growth.
Listen now to learn why, and how you can step confidently towards your vision in a way that leaves you open to new opportunities.
An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy is coming soon. Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!
Want to get started straight away? Click here to start the self-paced version RIGHT NOW!
P.S Click here to watch on YouTube
Do you get the heeby jeebies when it’s time to start selling your products or services? Does imposter syndrome creep in, and that mean girl on your shoulder starts shouting that nobody is ever going to want what you’re selling? You’re not alone my friend.
Do you get embarrassed when somebody asks to see your website?
Or do you feel nervous at the idea of a discovery call?
Let me help you reframe ’selling’ so that you’ll be flaunting your offer with confidence in no time.
Part of establishing your brand strategy is becoming comfortable selling, with a heart of service. If you know deep down that you have more to offer, but you’re not feeling confident that you’re reaching your customers in the right way, or you are lost for words when somebody asks you to tell them more about your product or service, it’s time to get intimate with your brand!
An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy is coming soon. Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!
Want to get started straight away? Click here to start the self-paced version RIGHT NOW!
P.S Click here to watch on YouTube
If you told me five years ago where my business is now (who I’m serving, my pricing, the incredible projects I’ve had the pleasure of working on, the fact that I’m now teaching and mentoring, the hours I work and the lifestyle I LOVE) I would have rolled my eyes and rejected the idea.
Of course we all have big dreams and visions… but the difference between where you are right now and achieving those dreams and visions can often seem light years away. Even though you hope it will come to fruition, it’s hard to allow yourself to believe it.
A member recently asked me about my own goals and visions. I have them. And they’re EPIC. Right now, I can’t see them happening overnight, and some days it all feels incredibly foggy. But by stepping forward in faith every day, taking intentional baby steps (and especially after experiencing the journey of the past five years), I do wholeheartedly believe that achieving them is inevitable.
Your dreams and goals are inevitable too, if you are intentional and wise in how you approach growing through the rollercoaster that is building your brand.
Today I’d love to share with you five of my most impactful lessons I have learned that help me grow in my business every single day.
- What works for one will not necessarily work for another.
- Your version of success is not the same as any other.
- Time is on your side.
- How you talk about your business matters.
- You're not locked into anything
I’d love to hear if any of these resonated with you, or if you have any other lessons you would love to share with our community. Send me a DM on Instagram here.
Reminder: An exclusive LIVE round of my signature brand foundation + strategy program, Brand Alchemy is coming soon. Click to join the waitlist for a special discount and bonus gift from me when enrolments open. Course dates will be released soon!
Want to get started straight away? Click here to start the self-paced version RIGHT NOW!
P.S Click here to watch on YouTube
Nobody is immune from disgruntled customers or clients, even if the complaints are minor. How you deal with them can have a profound impact not only on your own mindset and outlook, but also on the reputation of your brand. I'm sharing my six step process to managing customer complaints with integrity and alignment. Shake off your personal inhibitions and step into a place of integrity so that you can come through the other side stronger, confident in your customer service and knowing exactly what to do in the future.
Are you ready? Watch now to discover my six step process.
If you're left wondering or scratching your head about phrases that I mentioned such as brand values, customer/client avatar or your vision, click here to join the waitlist to my LIVE signature brand foundation course, Brand Alchemy. Course dates will be released soon!
Want to get started straight away? Click here to start the self-paced version RIGHT NOW!
P.S Click here to watch on YouTube
This week I share how to handpick your professional line-up to help grow your aligned, authentic and impactful brand. If you're in business, you're building a brand. Whether you're intentional about it or not, it's happening, and your audience is forming opinions based on subliminal cues you're sharing with them.
Lovely lady, if you have big dreams, at some point, you'll need to invest in your brand. It's just a matter of when. But how do you do that? Where you do you start? Well, marketing is what leads to sales, right? But GOOD marketing stems from good branding.
Listen up as I share my hot tips for who you need on your side when it comes to creating your rock solid brand.
Download a Success Kit to learn how I can help elevate and up-level your brand so that it’s shining like a diamond to attract your most perfect customers.
P.S Click here to watch on YouTube
A huge part of the branding process is casting a clear-cut vision for the future of your brand. A little bit of soul searching, scripting and decision making helps you establish your vision. However, before the vision, comes the dream. The spark. That little, annoying itch that will not go away. If you’re an entrepreneur, you know what I’m talking about!
This episode will help you wrap your head around your vision, and how it relates to defining your brand strategy… and don’t get overwhelmed by the jargon! I’m here to simplify that for you!
Are you ready to learn more about how to turn your dream into a more tangible vision that will light your way to establish your brand, click here to join the waitlist to my LIVE signature brand foundation course, Brand Alchemy. Course dates will be released soon!
Want to get started straight away? Click here to start the self-paced version RIGHT NOW!
P.S Click here to watch on YouTube
Stephen Houraghan is a freelance designer turned brand strategist and the CEO and Founder of Brand Master Academy and the host of The Brand Master Podcast.
He is also the owner of Iconic Fox Agency, providing brand strategy and creative services for global clients using his proprietary brand-building systems. Today he shares these systems, knowledge, and experience in business, branding and marketing to tens of thousands of students through his programs, YouTube channel and podcast.
During this episode, Stephen and I explore:
- How Stephen discovered the enlightening world of brand strategy, and what made him pursue it as a career change
- His incredibly clarifying explanation of brand strategy, and how it helps businesses propel their business forward, save time and countless dollars on wasted marketing efforts
- The exact point at which a business should invest in brand strategy
- Allocation of start-up capital for brand strategy; how much and more importantly, when it should be done
- Stephen’s recommendations for startups and side-hustles to start building their brand on the right foot, to ensure a trajectory of success
- What to do if you find yourself with a relatively successful business, ready to scale, but your visual brand is not reflective of where your brand is heading
Find Stephen Houraghan on Instagram, YouTube, listen to his podcast or head straight to brandmasteracademy.com
Click here to join The Official Brand Lover Community
P.S Click here to watch on YouTube
The ultimate goal for any brand (no matter how big or small) is to cultivate a tribe of brand advocates. These are your most loyal purchasers who sing your praise and shout your brand name from the rooftops with no hesitation or inhibitions; who line up from the wee hours of the morning to be the first to grab your product releases and aren’t shy about telling the world about it.
This may seem an intimidating feat, but the process is actually quite simple once you understand the steps to get you there.
The secret to cultivating loyalty in your brand in this digital age is to fast track your customers to a point of trust. This looks different for every brand, depending on your offerings, your customers’ unique circumstances, wants, need and perceived risk.
Let’s explore the recipe to fast track brand loyalty. It’s possible for you!
REMINDER: My 5-Day Brand Revival challenge starts Tuesday 17 May! Cultivate brand loyalty in your audience, in just five days. Reconnect with your audience, instigate meaningful relationships and increase visibility for your brand!
👉🏻 Click here to register. 👈🏻
P.S. Click here to watch on YouTube
No matter how good your product or service is, or how finely tuned it is, or how incredibly pretty it is…
90% of business is sales and marketing.
Ever wonder why so many small businesses fail? This is it. Brilliant marketing drives sales. Half-hearted marketing = business failure. Why? Because a) nobody is seeing your product or service or b) the right people aren’t seeing your product or service. It’s as simple as that.
People will simply not purchase from you unless you are perceived in their heart and mind as trustworthy. This takes time, intentional steps and a perfectly aligned brand strategy. The first step is connection. So today I’d love to share with you three ways you can connect with your perfect customer.
Are you ready to truly connect with your perfect customers?
My 5-Day Brand Revival challenge is coming back this month! Cultivate brand loyalty in your audience, in just five days. Reconnect with your audience, instigate meaningful relationships and increase visibility for your brand!
Click here to join the Brand Lover Community for more details coming soon – the challenge will be hosted inside the Facebook group!
P.S. Click here to watch on YouTube
Rachel is an SEO copywriter for small business big on conscience. She gets you seen online with naturally written words sprinkled with SEO.
Rach is a heart-led mama of three who likes to hide from the chaos in the pantry – preferably while eating secret chocolate (I feel seen). She follows her instinct and faces discomfort head on by embracing it for growth.
Rachel writes copy that feels right for you, connects with your audience and brings Google goodness.
Rachel and I explore:
- How Rachel discovered that copywriting was her perfect job.
- The impact that leaning into her very targeted niche has had on her business growth and personal fulfilment
- Why words are so powerful in association with the branding process
- The secret to weaving a brand story that is compelling and attracts the attention of aligned customers
- Rachel’s recommendations for where to start when it comes to establishing strong language and tone of voice for your brand
- The one thing she has learned along her entrepreneurial journey that EVERY woman should know when first starting out
Find Rachel Green on Instagram @shinecopy or head straight to www.shinecopy.com.au
Click here to join The Official Brand Lover Community
P.S. Click here to watch on YouTube
Good vs Bad Branding
Have you ever judged another business’ branding? Subconsciously, we are always judging, assessing and processing the messages we receive, whether they are visual, verbal or subliminal. It’s how we differentiate one brand from another, and figure out whether or not what they’re offering is right for us.
But when it comes to your own brand, how do you know if what you’re currently doing to portray your brand is good or bad?
Watch this episode as I compare the traits that might affect how your brand is perceived (whether good or bad!).
P.S. Click here to watch on YouTube
Are you feeling subconscious about your own brand, how it’s conveyed and being communicated? I’ve just released my brand new one-on-one branding solutions! Head to www.rachelreiter.com to learn more.
Carly Thompson-Barry is a Business Nurturer and Found of SA Woman, an organisation that connects, showcases and empowers women across South Australia. A Weaver of women, she is relentless in her pursuit to nurture women in business and life and believes strongly in the need to support the whole woman - body, soul and business.
Carly is passionate about bringing South Australian women to the forefront of recognition for their innovation and contribution to the economy. Underpinning her mission is the belief that ‘we can’t be what we can’t see’ and this drives her and her team to continue to shine a spotlight on the talented women our state has within it – with the hope of inspiring all women and girls to soar, no matter their path.
Carly and I explore:
- How Carly’s entrepreneurial journey began, and how it’s going!
- How Carly knew that SA Woman had the potential to impact so many women
- The core values that Carly abides by and aligns SA Woman’s direction with
- The qualities she feels women need to possess to succeed in achieving their dreams, whether they be in business or not
- The lesson in entrepreneurship she has had to learn over and over
- The most important thing Carly has learnt over her many years of entrepreneurial endeavours
- Her one wish for our sons and daughters to live a life of freedom and opportunity
- What’s next for SA Woman
Find Carly Thompson-Barry on Instagram @carlythompsonbarry and @sawomanaustralia or head straight to https://www.sawoman.com.au/
Click here to join The Official Brand Lover Community
P.S. Click here to watch on YouTube
Your business will never be successful without this one thing: confidence.
Why? Well, let’s go for a little meander in your perfect customer’s shoes. Let’s just say he or she is comparing your brand with another, considering which purchase is going to be most beneficial, with the lowest risk possible. It’s pretty simple really.
Without confidence:
- How can your potential customers trust you?
- How can they possibly feel confident in what you're offering if you're not exuding confidence yourself?
- Your brand is weak and hesitant.
With confidence:
- It's obvious you believe in your product or service.
- You can clearly communicate why your brand is trustworthy
- You help minimise feelings of risk, and your confidence overflows into your potential customers making purchasing a no-brainer.
But when you’re new to this business game, it’s hard to develop that confidence, right? I get it. I’m here to help you achieve the confidence you need to create a brand you’re proud of. A brand that attracts your kindred spirit customers for all the right reasons.
Listen to this week's episode for three ways to find confidence in your business.
P.S. Click here to watch on YouTube
Jessica Donovan is a dedicated naturopath helping mums raise super kids with healthy food and natural medicines. She is passionate about educating parents on nourishing their children with real food, helping to boost their health and heal naturally.
Jess has more recently started helping other health and wellbeing professionals get their messages seen and heard by building sustainable online businesses that give them the freedom and income they desire.
Jess and I explore:
- How her business journey seed was planted.
- How she successfully made the shift from one on one practitioner to an online membership specialising in helping parents foster healthy children
- What her key focus has been to foster huge community growth over the past few years.
- Why she’s using her marketing prowess to help other practitioners transition to online business models, and how she’s doing it.
- What’s in store for Jessica Donovan.
- Her best piece of advice for other practitioners out there who are ready to scale, or try something different or outside the box.
Find Jessica Donovan on Instagram @naturalsuperkids or head straight to www.naturalsuperkids.com
FREE LIVE BRIEFING // How to maintain your brand during uneasy times
If you’re feeling emotionally heavy and finding it hard to promote your brand at the moment, you’re not alone. I’d love to invite you to a live briefing I'm giving inside our free Brand Lover Community next Friday 1 April at 10am ACDT. I’ll share why you need to keep your brand strong through times of stress, emotional heaviness and times of unease, and give you some tips on how to do it. With everything going on at the moment, I’d love for you to join us for this important conversation.
Mark the date in your diary: 10am ACDT Friday 1 April
Click here to join The Official Brand Lover Community
P.S. Click here to watch on YouTube
As you grow through your business journey, you will be encouraged to start outsourcing certain components of your business. Whether that be admin tasks, financials, marketing, PR, design, copywriting… and I could probably go on forever. If you aren’t quite there yet, that’s fine, but inevitably you will otherwise you will be stuck on the mouse wheel forever.
In the start-up phase, you are doing everything. You’re wearing a billion and one hats and figuring things out on the fly. But you probably know in your heart that if you carry on like this indefinitely, you will burn out or lose passion and motivation for your business.
You might be tempted to outsource things in your business that feel hard. But a word of warning lovely… don’t outsource this one thing!
Grab your free Branding Success Blueprint here: www.rachelreiter.com/brandingsuccess to learn more about my six-step process to establish your brand foundation.
P.S. Click here to watch on YouTube
Ashley Boston provides reliable online training and resources that educate and empower heart-aligned business owners to grow their e-commerce business through their Facebook™ Ad eco-system.
Ashely and I explore:
- How Ashley caught the entrepreneurial bug by falling into the realm of social media marketing
- How her love of Facebook ads for e-commerce brands blossomed
- The point that Ash realised she was ready to invest in professional branding and how it has profoundly affected her mindset and business growth to this day
- When the optimum time to invest in Facebook ads for your e-commerce business, and where to start
- The variety of scope and strategy involved in advertising (not just pushing your products!)
- Her best advice for e-commerce brand owners ready to invest in advertising
DOORS ARE CLOSING // Enrolments are currently OPEN to an exclusive live round of Brand Alchemy, my signature brand foundation program.
Imagine having unshakeable clarity + confidence to capture the attention of your dream customers with ease and FUN?! Let me guide you to create your very own, personality-packed brand blueprint. Become the master of your own brand.
We kick off on Monday 21 March at 10am ACDT for six weeks – claim your spot now!
Click here to learn more and sign up to secure your place.
P.S. Click here to watch on YouTube
Anna Van Dijk is a mum of two and owner of the online lunchbox store, Lunchbox Mini.
In 2018, after being a SAHM for 7 years, Anna stumbled across a small, home-run business for sale. Fast forward four years and Lunchbox Mini now has has expanded into their very own warehouse space, employs three staff and fulfills over 1,000 orders a month.
Anna’s passion is making the job of packing lunches as easy, organised and efficient as possible for busy mums. She has successfully established herself as the industry leader in all things lunchboxes, with more great achievements on the horizon.
During this episode, Anna and I explore:
- How and why her journey into the lunchbox industry began (it’s not what you might think!)
- Why she chose to rebrand her business in the very early stages, and how it has impacted her confidence in growing her business
- The tools, marketing strategies and intuition she has used to grow her business from her car boot, to an overflowing spare bedroom and now a warehouse with full time staff
- How Anna consistently takes action to grow her business, including diversifying into her own product range
- Her biggest gold nugget of advice to mums just starting out in their own product based business
Find Anna Van Dijk on Instagram @lunchbox_mini or head straight to https://www.lunchboxmini.com/
NEWSFLASH // Enrolments are currently OPEN to an exclusive live round of Brand Alchemy, my signature brand foundation program.
Imagine having unshakeable clarity + confidence to capture the attention of your dream customers with ease and FUN?! Let me guide you to create your very own, personality-packed brand blueprint. Become the master of your own brand.
We kick off on Monday 21 March at 10am ACDT for six weeks.
Click here to learn more and sign up to secure your place.
P.S. Click here to watch on YouTube
Do you ever feel like something is missing from your brand? Like you haven’t quite got all of the pieces of a puzzle to make the full picture?
Perhaps you know your brand needs work, but aren’t sure what you actually need?
Maybe you’re new to business and are finding marketing and sales overwhelming, and you’re not sure where to start?
Lovely, I’ve got you. It’s not uncommon to feel this way, in fact most of my clients come to me with these exact problems. They have a big dream, with a beautiful vision, but just aren’t quite sure how to pull it all together – or even what questions to ask or where to go to get help.
So today, I’m sharing my six step process to achieve rock solid brand foundation and a stand-out strategy that ensures your brand demands attention from your most aligned and joy-seeking customers.
I’m so buzzing right now, because enrolments to an exclusive live round of my signature brand foundation program, Brand Alchemy are opening tomorrow Tuesday 1 March! Make sure you are in my email family to be the first to know – numbers are capped to ensure you receive personal attention from me during course, so time is of the essence!
Grab your free Branding Success Blueprint here: www.rachelreiter.com/brandingsuccess to learn more about my six-step process and ensure you receive all of my communications about Brand Alchemy.
P.S. Click here to watch on YouTube
Jessica Tutton is a Facebook Ads Specialist and Sales Funnel Strategist who helps course creators launch and scale to six figures and beyond.
As a mum of three boys, Jess is action orientated and a strong advocate for women who want to pursue their passion, make a bigger impact and create more time and money freedom.
Jess and I explore:
• Jess’ corporate background and what made her delve into entrepreneurship
• How she started in the FB ad industry
• Why (and how!) she found herself niching her brand to helping female entrepreneurs scale their course with Facebook ads
• How she knew it was the right path for her
• How Jess manages her busy work schedule, life as a mum of three and still finds the time to relax herself
• Her biggest gold nugget of advice to course creators ready to scale
Find Jess Tutton on Instagram @jessica_tutton or head straight to www.jessicatutton.com.au/
FREE LIVE TRAINING TOMORROW!
The key components of a rock solid brand (even if you’re new to business!): 10am ACDT Tuesday 22 February. You don’t want to miss this!
I’ll be covering exactly what you need to focus on to cultivate a professional, heartfelt brand before you even think about your logo or website. It’s the difference between giving your brand a rocket-fueled start, or stalling a hundred times before you finally kick into gear.
Click here to join the Official Brand Lover community to register.
P.S. Click here to watch on YouTube
The reason we are in business is to sell stuff, right? We need to make a profit to keep afloat, feed our kids, pay wages, invest, achieve our goals, live life… ! No matter what your purpose is or how you got started, you need to make sales for your business to be viable.
But whether you started out as a hobby, or to fulfil a need that aligns with your personal convictions, we are all in the business of helping PEOPLE.
So why do we get so STUCK when it comes to asking for a sale? Or offering our services? Or suggesting a more comprehensive package that might cost a little more? Why do we pull back from sending an email showcasing a new service?
What is it that makes us worry about how many of our social media posts point to what we are actually selling rather than entertaining or simply being social?
During this episode I’ll be sharing:
- The three biggest things that are holding you back from selling (no joke – I guarantee you’ll resonate!)
- THE ONE SECRET you need to empower you to sell more easily
- Exactly how to work through these pesky mindset blocks
- Real life examples and ideas of how you can apply your new-found confidence in selling to boost your own brand
FREE LIVE TRAINING! REGISTER NOW
The key components of a rock solid brand (even if you’re new to business!): 10am ACDT Tuesday 22 February. You don’t want to miss this one!
I’ll be covering exactly what you need to focus on to cultivate a professional, heartfelt brand before you even think about your logo or website. It’s the difference between giving your brand a rocket-fueled start, or stalling a hundred times before you finally kick into gear.
Click here to join the Official Brand Lover community to register.
P.S. Click here to watch on YouTube
Sally Harding – Mum of two, fitness instructor, founder of SA Mums in Business and most recently, director of KX Pilates Christies Beach!
Sally and I explore:
- How Sally's entrepreneurial journey began
- Why (and how) she started a successful networking business in the midst of parenting young children and running her fitness studio
- What the catalyst was to let go despite the ‘success’ and follow a new passion project
- Why she is so passionate about following your intuition instead of listening to outside advice
- Sally’s recommendations and advice if you are currently running a business but have found yourself misaligned with your life’s purpose and vision
- What’s next for Sally (it’s a biggie!)
Find Sally on Instagram @kxpilateschristiesbeach or head straight to Christies Beach Pilates Studio - Christies Beach, SA | KX Pilates
P.S. Click here to watch on YouTube
P.P.S Click here to join our FREE Official Brand Lover Community for online entrepreneurs with heart-aligned brands, ready to navigate this business-branding, business-expanding journey
What IS branding shame? Well, it’s not just what graphic designers tell you. Sure, it’s important to have an aesthetically pleasing, distinctive visual brand that attracts attention, but that’s not even the half of it.
Even if you have a pretty logo, amazing images and a gorgeous website, you can still feel branding shame. Why? Misalignment. Lack of confidence in your message. Not understanding your true perfect clients. I could go on, but put simply…. There are gaping holes in your brand strategy.
Join me as we explore what branding shame is, why it exists, how it might be showing up for you AND five steps to overcome it once and for all!
Before you dive in, I’m so excited to announce that February is BRAND REVIEW month inside my monthly membership, The Branding Hub: You go to destination for branding education and training, templates, resources, graphics, illustrations and above all...
Trusted guidance and advice from me, your brand stylist and mentor. Grow your authentic, aligned, impactful brand with ease, confidence and ongoing support.
So what IS brand review? A brand review is an ultimate health check for your brand, to tune into how it’s being communicated and perceived from ALL ANGLES and ensure you’re heading in the right direction to achieve your vision. Because what got you to point A won’t get you to point B, or C, or D. You need to be constantly assessing your brand, how it’s working (or not working), how it’s being communicated and how it’s being received so that you can fine tune your messaging.
It’s going to be simple. Succinct. To the point. No fluff. I’ll be going live each Tuesday morning, walking you through each phase of the process. You’ll have a workbook with action tasks to follow up during the week. And best of all? We are doing it TOGETHER with my support and guidance.
Don’t be a passenger in your own business. It’s time to be the driver. Doors will open to you, you just need a little bit of courage to walk through.
Click here to join The Branding Hub and overcome branding shame with our 4-week Brand Review Challenge!!!
P.S. Click here to watch on YouTube
P.P.S. Click here to join our FREE Official Brand Lover Community for online entrepreneurs with heart-aligned brands, ready to navigate this business-branding, business-expanding journey together. I’m going to be hosting monthly training inside the group and we are kicking off very soon with our very first mini masterclass.
From a Stay At Home mum to a Part Time Stylist and now a successful Digital CEO in just 7 years, Caitlin's career in the fashion industry has been a whirlwind.
Caitlin's philosophy is 'style made simple' and the basis of her program is around sharing her knowledge with everyday women so that they feel empowered to make the right style choices for their individual body shape, lifestyle and budget. This philosophy makes her incredibly popular with everyday women and not so popular with the styling industry.
As a young woman with very self-limiting beliefs around her potential to earn money, stepping into entrepreneurial shoes has required her to do a lot of work around mindset, confidence and determination.
Caitlin and I explore:
- What ‘stay at home mum’ meant to Caitlin and why she decided to follow her passion
- How she took the leap to becoming a stylist (and why!)
- What she’s doing to receive backlash in the styling industry
- The catalysis to her exponential growth over the past 12 months
- How confidence in dressing can affect how you’re attracting your ideal audience
- Caitlin’s mindset recommendation to a stay at home mums thinking of starting their own business
Find Caitlin on Instagram @bycaitlinanne or head straight to www.caitlinmarwaha.com
P.S Click here to watch on Youtube
P.P.S Click here to join our FREE Official Brand Lover Community for online entrepreneurs with heart-aligned brands, ready to navigate this business-branding, business-expanding journey together
Happy New Year! It’s so lovely to be back in your earphones after the festive season. I’m really excited to kick off this year with you. In this episode I want to give you a head’s up on HOW your brand needs to thrive in 2022, and why.
Have you noticed a change in the impact of your marketing and purchasing behaviour this year (whether good or bad)? You’re not alone lovely. Marketing strategies that used to work for you may not have quite the same affect anymore, and I’m here to tell you that is perfectly natural. We are no longer living in the same world that we did one, two, three years ago.
In this episode I want to share with you how and why the marketing landscape has changed, along with three vital things you need to continue to grow your thriving brand in 2022.
P.S. Click here to watch on YouTube
P.P.S. Click here to join our FREE Official Brand Lover Community for online entrepreneurs with heart-aligned brands, ready to navigate this business-branding, business-expanding journey together. I’m going to be hosting monthly training inside the group and we are kicking off very soon with our very first mini masterclass.
There is inevitably a lot of pressure around this time of year, particularly for online business owners scrambling to meet an invisible finish line. However you choose to finish 2021, I hope that you are able to create space to reflect on all you’ve achieved and allow yourself some intentional moments to set your intentions for 2022.
I’m sharing my five steps to reflect on your brand, and how I’m heading into 2022.
Thank you so much for your ongoing support and love throughout this year. I’ll be back in late January with more beautiful guests and their brand stories, along with weekly branding takeaways and wisdom to keep you stepping towards your beautiful brand vision.
Now is the perfect time to conduct a brand review to ensure you’re on track and creating a purposeful brand that is leading you in the right direction. Access my brand review process and workbook inside The Branding Hub right now, along with 100s of resources, templates, illustrations, masterclasses, workshops and above all my support and personal guidance. Click here to join now.
P.S. Click here to watch on YouTube.
Yael Keon is a small business owner, mum to two children, and a FIFO wife. Over the past few years, Yael has established herself as the go-to marketing expert for small business owners who are ready to make a difference, create a lifestyle and not burn themselves out in the process. She believes marketing can be effective without the ick factor.
Yael and I explore:
- Why Yael decided to leave her successful corporate marketing career
- How she found her niche and is continually refining her services
- Why email marketing is more effective than social media
- Overcoming mindset blocks regarding emailing strangers in a ‘professional’ way
- How to connect with your own audience through email marketing
- What’s coming for Yael Keon in 2022
Find Yael on Instagram @yaelkeon or head straight to www.yaelkeon.com
P.S. Click here to watch on YouTube.
P.P.S. The doors to my monthly membership, The Branding Hub are open! Your go-to destination for branding education and training, templates, resources, graphics, illustrations and above all... trusted guidance and advice from me, your brand stylist and mentor. Grow your authentic, aligned, impactful brand with ease,confidence and ongoing support. Click here to join our beautiful posse of brand loving business ladies.
Cardi and Co. is a luxury handmade knitwear brand based in Sydney, Australia created by Kate and Ria, full time corporate workers and friends. They stand by their ethical and sustainable fashion business value and every effort is made to reduce waste along the supply chain. Kate and Ria’s key focus is to rekindle the love for thoughtfully designed knitwear and are dedicated to their ethically made, sustainable ethos.
Join me for a super fun chat with two down to earth souls as we explore:
- How Cardi and Co was born
- What inspired Kate and Ria to explore slow fashion in a world plagued by instant gratification and mass produced clothing
- How they stay true to their brand by avoiding temptation to cut corners
- The biggest hurdle they overcame in their business journey and how they found the strength to keep moving forward
- What’s coming for Cardi and Co (it’s very exciting!)
Find Cardi and Co on Instagram @cardi.and.co or head straight to www.cardiandco.com.au
P.S. Click here to watch on YouTube.
P.P.S. The doors to my monthly membership, The Branding Hub are open! Your go-to destination for branding education and training, templates, resources, graphics, illustrations and above all... trusted guidance and advice from me, your brand stylist and mentor. Grow your authentic, aligned, impactful brand with ease,confidence and ongoing support. Click here to join our beautiful posse of brand loving business ladies.
Let’s come back to the heart of your brand. I’m here to help you realise what your brand actually is and how it grows your business (this is also an awesome refresher if you are a few years in!).
So often business owners ‘wait’ to invest in their brand strategy and communications until they have achieved what they perceive to be some success in their business. But this is the wrong way to look at it, and I’m going to show you why…
On today’s episode I explore:
- What is a brand?
- Why your brand message is integral to your business success
- Examples of how your brand is communicated
- 6 questions to ask yourself to test the effectiveness of your own brand
Click here to download my free branding success checklist to learn how to capture the hearts of your dream customers and create a stand-out brand that sings your praises. It’s based on my proven formula that I have developed over the past 18 years as a brand stylist, and it’s my gift to you to help you on your way.
Jo Edgar is a mum of three, and an Australian primary school teacher of 10 years. She left her career in teaching to run her business 'Mrs Edgar' full-time. Mrs Edgar is well-known among the teaching community for being the place to go for teacher planners, stickers and more!
Jo creates joyful, practical planners and resources for teachers in Australia and around the world. Mrs Edgar, the brand, began 7 years ago in the garage of Jo's home. Jo and her husband now run this business full-time, while managing the business of family life. She wouldn't have it any other way!
During this episode, Jo and I chat about:
- Jo – the woman behind the powerhouse brand
- How it all started, and the evolution of Jo’s brand
- How she “does it all” (truth bomb!)
- Keeping balance between family and business, with Jo’s best tips on how she’s working at this every day
- Truly understanding the needs of your dream customers in order to facilitate learning and growth
- Jo’s incredible wisdom and advice on starting a product based business from scratch
- The secret of what’s next for the Mrs Edgar brand!
Find Jo on Instagram @mrsedgarsclass or head straight to www.mrsedgar.com.au
P.S. Click here to watch on YouTube.
P.P.S. The doors to my monthly membership, The Branding Hub are open RIGHT NOW! Your go-to destination for branding education and training, templates, resources, graphics, illustrations and above all... trusted guidance and advice from me, your brand stylist and mentor. Grow your authentic, aligned, impactful brand with ease,confidence and ongoing support. Click here to join our beautiful posse of brand loving business ladies.
Nelly Mitchell is a chiropractor, pilates and yoga instructor and online women’s wellbeing coach. She is the founder of Well Soul Studio in Echuca NSW, but has recently expanded to establish her online coaching business based on her personal brand.
Join Nelly and I as we discuss:
- How she started and established Well Soul Studio
- Learning to follow your heart despite fears and ‘what ifs’
- The power of keeping focused on your vision
- The importance of being open to change and adaptation as your progress through your own journey
- Future plans for the Nelly Mitchell brand
- Two of Nelly’s pearls of wisdom for transitioning from bricks and mortar to an online brand
Find Nelly on Instagram @nellymitchell_ or head straight to www.nellymitchell.com
P.S. Click here to watch on YouTube.
P.P.S. Are you ready to truly step into a brand that not only feelings aligned but attracts your perfect customers through strategy, bespoke illustration and design? Click here to download a success kit to learn more about working with me one on one to transform your brand.
Integrating motherhood and business sounds idyllic. Imagine creating the perfect balance!
One of the most common questions I receive is about my own journey, and how I have been able to raise my beautiful family (and still do) alongside my business. I consider it a blessing to do so, but it has not been without it's challenges and lessons. What I'd love to do through this episode is share three lessons that I have been able to learn, implement, and consistently strive for so that I can remain present as a mum whilst simultaneously stepping towards the ultimate vision I have for my brand.
I’m grateful for every misstep, every failure, every lesson, because each one of those has led me to understand myself and my values on an even deeper level. During the episode I share:
- How it all started
- How motherhood changed me forever
- The catalyst to being more intentional with my own brand and career path
- Three pillars that I use to stay in alignment to keep striving for the lifestyle I desire that you can apply to your own life
If you're in the early stages of brand building, I encourage you to check out my signature brand foundation course, www.brandalchemy.net. It's everything I wish I had when I started my first business back in 2007!
Multi-passionate? Let me introduce you to Kristy Pask - a Marketing and Mindset Coach on a mission to help creative entrepreneurs build a business that truly lights them up, fuels their creativity and makes them money. But it wasn’t all that long ago that Kristy was flexing her entrepreneurial muscle across a few different industries. Now Kristy has found her true passion and purpose, so if you relate, this episode is for you!
Kristy believes that marketing should be fun, fit seamlessly into the day-to-day running of a business and can become something you actually enjoy doing, not only by creating a clear, actionable and simple path forward, but is truly made possible when we cultivate the right mindset that is going to support us as we leap into the next level.
On a personal note, Kristy is the mother of two incredible little humans, a partner to one incredible man and loves nothing more than spending time in the sunshine with the ones she loves most.
Kristy and I discuss:
- How her entrepreneurial seed was planted
- Her journey to get where she is today
- The role of self development on business success
- How mindset can truly impact your progress
- Mindset tools and recommendations from Kristy
Find Kristy on Instagram @kristypask and on Facebook @kristypaskcoach or head straight to www.kristypask.com
Casey is the founder of Little Lifelong Learners where she supports parents to inject more play into their days at home with their little learners! As an early years teacher and parent to three young children herself, she is passionate about using play as a way to slow down and create magical memories to treasure for a lifetime!
Join Casey and I as we chit chat our way through Casey's journey:
- How Little Lifelong Learners was born
- What made Casey decide to shift her target audience, and how she did it
- The pivotal moment when she went 'all in' on her business
- The catalyst to her exponential growth (spoiler alert branding)
- Mindset shifts that led Casey to feel confident investing in her brand
- Integrating family life with business, and how Casey's hubby joined the journey
- Casey's raw advice to new business owners on starting their brand on the right trajectory
Grab her FREE Busy bag eBook filled with printables and simple tips here.
Website | Instagram
Interested in working with me one on one to elevate your brand?
Head to my website to download a success kit to learn more about my exclusive branding process, packages and pricing.
Clare Wood is a business coach and a money mentor. She’s a numbers nerd (a CPA), a wrangler of 2 boys, a drinker of wine, a gym junkie, a wanderluster and a podcaster with a reality TV addiction. She loves empowering entrepreneurs to manage their money and make more money.
I’ve had the pleasure of knowing Clare (virtually) for a number of years now, and I’ve loved witnessing the transformation and evolution of her own brand.
In this episode we chat about:
- The evolution of Clare’s brand – where she started and where she’s heading
- How she introduced ‘money mindset’ into her process and offers
- Sharing client successes authentically to attract new like-minded clients
- Showing up in a relatable, genuine way
- Incorporating pricing into your brand positioning strategy, and how that works
- Imposter syndrome and money baggage
- Clare’s advice to strengthen your own money mindset muscle
Find Clare here:
Website: clarewood.com
Instagram: @clare_wood_coach
Facebook: @clarewoodcoach
LinkedIn: @clarewoodcoach
Podcast: The Clare Wood Podcast
I’d love to introduce you to an absolute powerhouse woman, who is paving the way in her industry, smashing society’s expectations, incredibly aligned with her brand values and making a dent in the overseas PLAY DOUGH market! In this episode I’m chatting to Mel Haque from the incredibly popular handmade play dough brand, Wild Dough Co!
Mel and I discuss:
- How she started her incredible handmade brand from her kitchen bench
- The evolution of her brand, and how her passion has fuelled her desire for success
- Smashing through self doubt and fear
- Taking the leap to investing in staff, warehousing and breaking into international markets
- How the rebranding process helped increase her own confidence and elevate her brand positioning
- Mel’s future plans for Wild Dough
Find Mel on Instagram @wilddough.co and on Facebook @wilddough.co or head straight to www.wilddoughco.com.au
Emily is a former professional Netballer turned designer and goals coach. She is the founder of Cleverhand where she creates custom artworks direct to your specifications. Using your words, photos and memories - Emily creates a piece that is unique to you and filled with love and meaning.
In the Goals Club, Emily supports women to smash their goals and step into a life they are truly proud of. Emily really does take you further than you can go alone.
In this episode we explore:
- Emily’s journey from a young dreamer, to professional netballer and successful entrepreneur
- Her influences, mindset journey and anecdotes from an incredibly full life (so far!)
- The evolution from pro netballer to thriving art business
- Pivoting in business to unknown territory, and positioning herself as an industry export
- Battling imposter syndrome demons
- How to reset if your goals don’t turn out as planned
- How to become a goal setter if you’ve never been a goal setter
- Em’s own process for setting fulfilling goals and sticking to them
Find Emily @embeaton_ on Instagram or head to www.emilybeaton.com – make sure you sign up for her beautiful weekly newsletter while you’re there!
In this episode I have the pleasure of welcoming my beautiful friend Jacqui Watts to the Brand Lover podcast. Jacqui has worked in her own Naturopathic Clinic for over 14 years and has a passion for women’s health. She empowers women to take control of their hormone health, and get themselves to a state of health and vitality. Jacqui believes that by supporting the body with adequate nutrition and lifestyle changes that the body can begin to heal itself and regain balance.
In this episode we explore:
- Jacqui’s journey into starting her own practice whilst raising a young family
- Discovering and intentionally working towards a refined niche
- How the female hormonal cycle influences motivation and energy, impacting productivity in business
- How to lean into the ebb and flow of our energy levels for certain tasks
- Recommendations for a healthier, more natural cycle
Grab your ticket to Jacqui's Healthful Hormones masterclass series on Wednesday 20 October 7pm ACDT.
You can find Jacqui practicing from Somerton Park, South Australia and also via phone consultations Australia wide. Go say hi @healthful_wellness on Instagram or learn more at www.healthful.net.au
Claire Magliulo is a photographer based in the Southern Flinders Ranges of South Australia, working with families and brands to capture images in a supportive and encouraging way. She's also a wife and mum to a two year old. Born and bred in the country, Claire believes that every family, every brand and every person is unique and deserves to be celebrated for that.
I loved chatting with Claire on this episode, because her story is not only incredibly inspiring but also very relatable. Transitioning from a part time hobby or side hustle to a full time business is something dreams are made of, and Claire is living her dream.
During this episode we explore:
- Claire’s journey to discover her true passion in life, and what made her decide to make a go of it
- Transitioning through the tumultuous period of shifting from a hobby mindset to a true ‘boss lady’ mindset
- The steps Claire has taken to ensure the success of her business
- How focusing on her brand has been pivotal to this success
- Staying true to what’s important to her and her clients
- Her recommendations for those thinking of taking their side hustle to the next level
Find Claire and her awesome reels on Instagram @countrymadeimages and on Facebook @countrymadeimages or head straight to www.countrymadeimages.com
Learn more about Brand Alchemy here.
This week I’d like to introduce you to Teresa Tripodi, the gifting mastermind and boss lady behind Sherbet Creations. Teresa helps women grow their business with thoughtful gifting strategies. She designs and creates beautiful gifts for all areas of business, be it for events, to show gratitude, birthday or business anniversaries (and more!)! Teresa always supports Australian women led businesses and is passionate about positioning your brand as the hero through the gift giving process.
In this episode we explore:
- Teresa’s extraordinary entrepreneurial background and upbringing
- How she got started in her own business, and how it has evolved
- Lessons she has learned along the way to be more authentic to her own strengths and desires
- What she loves most about her business and why it lights her up like a Christmas tree
- How to source aligned brands to collaborate with
- How gift giving within your business can strengthen your brand, whether that is for e-commerce or service based
- Examples of how you can incorporate gifting into your own business
You can find Teresa @sherbetcreations on Instagram or head straight to www.sherbetcreations.com.au
Welcome to Brand Lover.
Welcome to Brand Lover! Honest, real and lively conversations for flourishing entrepreneurs and budding business owners on a mission to cultivate a heartfelt brand that connects with their purpose driven mission.
Welcome to the very first episode of Brand Lover with me, your host, Rachel Reiter. When I say episode, what I really mean is an introduction. An introduction to me, if we haven’t met before, and also my vision for this podcast and what it means for both of us.
I’m a brand stylist and mentor, graphic designer and illustrator of 18 years. Learn more about me, my philosophies and how I work at www.rachelreiter.com.
Come say hi on Instagram or Facebook!
If you want to learn how to cultivate a meaningful brand, connect with your perfect customers on a deeper level and be inspired by genuine, heartfelt testimonies of other female entrepreneurs and real success (and failure!) stories then I invite you to stick around. I’m here for you. So buckle up, and let’s do this.
Thank you so much for listening!
Rach x