the marketing insider: Recent Episodes
Ryan Van
The marketing insider is the go-to media brand for young & ambitious marketing students. Each episode, I delve into the mind of a fellow student or industry leader to discuss graduate advice, networking tips and practical skills to help accelerate your career success. Episodes released weekly on Mondays.
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Today we're lucky enough to be joined by Chris Melotti, the founder of Melotti Media. For context, he's previously worked with brands such as Dettol, the Starlight Foundation and Resmed. We have an in-depth chat around content marketing. What is it and how can you break into it as a university student. We also cover:
๐โโwhat the heck is content marketing?
๐โโhow you can start learning about content marketing
๐โโhow Chris got started with Melotti Media
๐โโwhat he does on a daily basis as a content marketing agency owner
๐โโnetworking tips
๐โโnumber one interview question to ask to get the job
๐โโbest way to break into the industry
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If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Today we're lucky enough to be joined by George Hawwa, the Growth Director at Attention Experts - Australia's most five star rated agency. We have an in-depth chat around social media. What is it and how can you break into it as a university student. We also cover:
๐โโthe myths and misconceptions around social media marketing
๐โโhow George got a fashion labels jacket onto Usher
๐โโhow to break into a social media marketing position
๐โโwhat he does on a daily basis as a social media marketing agency owner
๐โโsetting yourself apart from the other candidates for a social media role
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If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Today we're lucky enough to be joined by Hannah Ahn, an 18 year old Associate Product Manager at Canva. We talk around the side projects that Hannah's started and how she - unconventionally - landed her role at Canva as a 17 year old in high school. Today we cover:
๐โโ how she landed her internship at Canva as a 17 year old (hint: she didn't apply for it)
๐โโ how to get started with networking
๐โโ what no to do when networking
๐โโ how to take ownership over your career
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Today we're lucky enough to be joined by Yuta Ito, a final year Commerce & Media student at UNSW. During his time at university, Yuta has made the most of his experience. Balancing professional and social development to its fullest. Most notably, Yuta was the most recent Marketing Coordinator for UNSW's Yellow Shirts Program. Who facilitate the welcoming experience during O-Week for 100,000+ first year students. Today we cover:
๐โโ๏ธ how Enactus & Yellow Shirts have positively impacted his uni experience
๐โโ๏ธ how to get your foot in the door in a marketing capacity
๐โโ๏ธ the best ways to get involved at university
๐โโ why a startup may be your best option to gain professional experience fast
๐โโ๏ธ how Yuta balances his time for both social and professional development activities
๐โโ his one piece of advice for all first years
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Today we're lucky enough to be joined by Bernice Chung, a Bachelor of Commerce/Science graduate from UNSW. During her time at university, Bernice interned at 4 companies. Most notably, Commonwealth Bank, McDonalds & Audi. Today we cover:
๐โโ๏ธBernice's advice for people wanting to get involved in university co-curriculars
๐โโ๏ธhow to excel in internship written applications
๐โโ๏ธher top tips for being a standout candidate in competitive application processes
๐โโ๏ธwhether or not marks played a big role in her landing her roles
๐โโ๏ธwhat she did on a day-to-day basis at these internships
๐โโ๏ธher one piece of advice to his first year self
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Today we're lucky enough to be joined by Lucas Leung, a Commerce & Computer Science student at UNSW. Lucas previously was the Growth & Marketing Intern @ early stage startup, Meetric. Since his first role there, he has moved onto working part time at Amazon Web Services whilst still studying. Today we cover:
๐โโ๏ธhow university courses prepared him for his role
๐โโ๏ธleveraging university co-curriculas to boost your employability
๐โโ๏ธare marks important when you want to work in a startup
๐โโ๏ธwhat was the process to obtain an internship at an early stage startup
๐โโ๏ธwhat were his tasks on a daily 9-5 basis
๐โโ๏ธtips on how university students can be break into the startup space
๐โโ๏ธwhat things he would have advise first year students do differently
๐โโ๏ธhis one piece of advice to his first year self
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
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Honestly one of my favourite episodes to date. Shawn Powrie, an SEO expert, joins me on the show today. He's worked in the industry for over 8 years and has scaled 3 commercially viable SEO teams after hiring fresh university graduates. Today we cover:
๐โโ๏ธwhat the actual heck is SEO?
๐โโ๏ธas someone who hires junior SEOs, what does he look for in candidates
๐โโ๏ธhow to stand out in the marketing job application process
๐โโ๏ธ3 concrete steps you can follow to land an SEO job post-university
๐โโ๏ธwhat does career progression as an SEO look like?
๐โโ๏ธresources to learn and stay up to date with SEO
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
This episode we welcome on Victor Ikeda, a recent UNSW graduate working at Adobe in full-time capacity. He's also previously interned at companies such as MSD & American Express. Today we cover:
๐โโ๏ธhow to get better at interviewing
๐โโ๏ธa beginner's guide to networking
๐โโ๏ธthe value of going to university
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Lachlan Gill joins the podcast today to talk about how to get hired at a marketing agency, *hint hint* he hires graduates for AKQA. We talk in-depth about:
๐โโ๏ธhow he transitioned straight out of uni into a Marketing role
๐โโ๏ธthe realities of working in a Marketing agency
๐โโ๏ธhow to keep up-to-date with Marketing trends and news
๐โโ๏ธwhat is Owned Media & what does his role consist of
๐โโ๏ธuni marks & co-curriculas, do they matter?
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
A basic introduction to the 7 disciplines of Digital Marketing + 2 bonus industries. These are all industries that you can work in and specialise. In the episode I cover:โ โ
๐โโ๏ธbeing a โT-Shaped Marketerโ to boost your employabilityโ
๐โโ๏ธwhat is each discipline โ
๐โโ๏ธwhat softwares & skills are required for each disciplinesโ
๐โโ๏ธwhere can you gain experience for each disciplinesโ
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Today I walk you through a brief, but important episode of the marketing insider podcast. It's an introduction behind the show and I talk about:
๐โโ๏ธwhy I started the marketing insider podcast
๐โโ๏ธwhat are the benefits of listening to the podcast
๐โโa teaser on what EPs are coming out for the rest of January
--
If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Welcome to the marketing insider podcast. Taking you behind the scenes of what itโs like to work in marketing around the world, right from the mouths of industry professionals. Helping you find your passions & accelerate career success.
Iโm your host Ryan Van, and Iโm a Sydney based Digital Marketer at a leading legal tech startup. I landed my first Marketing role at 18 and havenโt looked back since. Whether you want to get your first job, land your dream job or even start your own agency, this podcast is for you. Join me as I delve into the minds of top marketing professionals and bring their insights right to your fingertips. Also be sure to join the marketing insider network facebook group, as thereโll be job postings, articles & networking events in the future.
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If you enjoy today's podcast, please be sure to share the episode & leave a rating and review on Apple Podcasts. It takes less than 60 seconds but it helps me land better guests in future so that you can access their mindset, tips and tricks.
We're on a mission to create Australia's largest network of aspiring and current marketers, click here to join. It's completely free & you get first hand access to network with show alumni, job posting and future events
To stay updated follow @marketinginsisderpodcast on Instagram I Linkedin I Youtube I Facebook I Tiktok
Connect with Ryan