Identity Trust Archives - Kount: Recent Episodes
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Fraudsters have shown no signs of slowing down. They’re developing new and more complex ways to access business and customer data. So businesses need to ensure their fraud prevention systems are prepared to combat current and evolving fraud tactics. That’s where machine learning fraud detection comes in. When businesses and fraud analysts can teach computers […]
3D Secure 2.0 (3DS2) is a globally accepted security protocol that was designed to protect credit card information from unauthorized use online. Essentially, it adds a layer of authentication to online credit and debit transactions. The purpose of 3DS2 authentication is to verify a cardholder’s identity before a business authorizes a transaction. That way, the […]
With the widespread adoption of e-commerce channels, fraudulent activity and losses have increased across the board. Businesses that want to prevent fraud and reduce chargebacks will need to rely on advanced fraud prevention and identity trust solutions to save time and money. One tool to consider: digital identity verification. Let’s explore some common questions about […]
There are a lot of reasons for a business to suspect fraudulent activity is happening. Maybe a delivery address is in a country that doesn’t match the cardholder’s billing address. Maybe a frequent customer is placing a higher-than-average order. Maybe orders are coming in quick succession with lower-than-average purchase denominations. Taking chances on those orders […]
The average American changes their address every five years. They change their phone number and credit card every three years. They get a new cell phone every two years. In the grand scheme of things, that’s no time at all. But email addresses have staying power — they rarely change. A customer’s email address is […]
In fraud prevention, the historical “tactical response” is making way for more strategic approach – that was the main takeaway from The Next Wave of AI Technologies to Enhance Your Fraud Prevention, a recent presentation by Josh Johnston, Director of AI Science at Kount. His session focused on several emerging concepts: Fraud is unstructured and […]
The insurance industry’s attempt to catch up on key digital technologies, including mobile, omnichannel, payments, and services are being made more urgent by the pandemic’s hard reset to industry revenues. Artificial intelligence and machine learning can help the insurance industry digitally and securely catch up, as discussed in the recent webinar with Kount and Aite […]
Imagine driving a high-performance sports car. Now, imagine driving that same car in first gear on the highway. Technically, it works. But it’s hardly the experience it should be, nor does it maximize the potential of the vehicle. That’s what it’s like for eCommerce businesses to rely on a subpar fraud prevention solution. In a […]
Customer expectations are changing — and in eCommerce today, shoppers do not have a tolerance for unnecessary friction. Creating a smooth and positive customer experience is a critical differentiator in digital commerce, and it should be a key focus for companies developing new channels, partnerships, and offerings. According to a recent IDC Vendor Spotlight*, digital […]