The Storytelling Meets Branding Podcast: Recent Episodes

Chayil Media Publishing

Hey there, Story-Seller!

The Storytelling Meets Branding Podcast is the hub for powerhouse coaches who are craving a fresh brew of insights on how authentic and strategic storytelling bridges the gap in marketing.

Storytelling sells.

It's the ultimate way to connect and convert your ideal client.

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When I sat down to come up with a name for my business back in 2019, I wanted it to reflect my Christian values and work ethic.

Tune in to find out the meaning behind 'Chayil' and how it shapes my copywriting and video marketing work.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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I don’t know about you, but I have quite a few hobbies that I’m passionate about, and they’ve ended up helping my business in ways I didn’t expect.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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Five years in business and I'm still coming up with fresh ideas.

Wanna know how? I'm sharing things that help me stay inspired in this episode.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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Listen, grief never ends. In this episode, I'm talking about the hardest part of my business journey, which is not being able to share milestones with my late parents.

If you've celebrated achievements while grieving someone, this one's for you.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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In this episode, I want to chat about how I build strong relationships with clients.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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In this episode, I’m talking about the single most important skill I've developed in my business journey which is delegating.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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In this episode, I’m taking a long trip down memory lane to 2014, when I built my very first email list.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

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In this episode, I’ll be chatting about my 3-step process that I’ve used over the past five years. It’s been the backbone of my success in creating compelling, sales-driven narratives for my copywriting and video marketing clients.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I talk about the best parts of running my own business for five years. I share why I love seeing ideas turn into real projects, how it feels to help businesses grow, and what I've learned about myself.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here. ⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Did you know that people need to see something about 7 times before they really remember it?

So, you're not repeating yourself if you share your message more than once.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Have you scrolled past a video without giving it a second thought? Well, in this episode, I’m chatting with you about why that happens and how to make sure it doesn't happen to your videos!

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I’m talking about the biggest copywriting mistake I see entrepreneurs make which is focusing too much on features instead of benefits.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I pull back the curtain on my organizational system that keeps client projects running smoothly.

⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode of my summer series "5 Years of Story-Selling," I’m sharing how my journalism background helps me dig deep into what makes your business special.

⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I'm sharing what lights me up about what I do as a copywriter and video marketer. ⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I'm sharing why I love the book, "The 12 Week Year" so much as an entrepreneur. ⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I'm chatting about my experience self-publishing a poetry book in 2011 and what it taught me about marketing. Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I’m sharing the top 5 transferable skills that I brought from journalism into my work as a copywriter and video marketer.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Celebrate 5 years in business with me in this new 30-day series where I’m sharing my thoughts as a copywriter and video marketer.

In this episode, I’m chatting about how I went from being a reporter to an entrepreneur.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Every week, you're probably frantically typing away, trying to come up with the perfect hook for your latest content.

You know, the one that'll make your ideal clients or customers stop in their tracks and think, “I need to work with this person, like, yesterday!” or “I need to get their products now!”

Well, stick with me, because I'm sharing a few things I learned from my days of running a Christian women’s magazine.

You know your business better than anyone else, right? Well, I'm here to tell you that writing the words for your website all by yourself may not be the best idea, even if you're a good writer.

In fact, it could even be bad for your business.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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You know your business better than anyone else, right? Well, I'm here to tell you that writing the words for your website all by yourself may not be the best idea, even if you're a good writer.

In fact, it could even be bad for your business.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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If the thought of filming yourself in public makes you want to run and hide, you’re in good company. I think many business owners find this part of marketing challenging.

But from my experiences as a former TV news reporter, who filmed in public every workday, I’ve got a few tips for you.

So, tune in to this episode for practical ways you can confidently film yourself in public.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Struggling to roll out ideas for your Instagram Reels?

Tune into this episode for practical strategies that you can use this week.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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I love an aesthetically pleasing website design, but what really makes a lasting impression?

Believe it or not, it’s the story your website tells. Stick with me here, because in this episode, I’m sharing more about the real reason why your site isn’t winning over your ideal clients or customers.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Trying to come up with content ideas for April? No worries!

I'm obsessed with story-driven content ideas. Because why not? Stories sell!

So, check out this episode for some great ideas that can be used in your marketing.

⁠⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠

⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠

⁠⁠⁠⁠Click here to spend 8 weeks with me inside The Story-Seller's Video Lab, creating compelling video content for your business

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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On a scale from 1 to 10, how would you rate your video marketing skills on Instagram? If even thinking about that question makes you hesitate, this episode is for you.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠

⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠

⁠⁠⁠Click here to spend 8 weeks with me inside The Story-Seller's Video Lab, creating compelling video content for your business

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Wondering why some online programs or courses seem to easily sell while others struggle?

In this episode, I’m chatting about how a sales page can fall flat. I'll also be sharing things that can make yours stand out.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠

⁠Get started with done-for-you copywriting or video services here.⁠

⁠⁠Click here to spend 8 weeks with me inside The Story-Seller's Video Lab, creating compelling video content for your business.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I’m chatting about why some Instagram Reels fall flat. So, if you’ve spent time creating tons of reels only to be met with little sales, tune in now.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠Sign up for the free 5 Day Video Story-Selling Challenge here.⁠

⁠Get started with done-for-you copywriting or video services here.⁠

Click here to spend 8 weeks with me inside The Story-Seller's Video Lab, creating compelling video content for your business.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Struggling to fit video content creation for social media into your day?

In this episode, I’m sharing easy, effective strategies to document your day through video without hitting pause on your business.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Sign up for the 5 Day Video Story-Selling Challenge here.

Get started with done-for-you copywriting or custom videos here.

Click here to spend 8 weeks with me inside The Story-Seller's Video Lab, creating compelling video content for your business.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Ready to give your Instagram Reels a touch of genius?

In this episode, I'm sharing how to add B-roll in your direct-to-camera into your reels, so your video content actually sticks with viewers who could be your next clients.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠Apply for 1-on-1 coaching inside The Story-Seller’s Video Lab

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Are you struggling to let your brand's true colors shine through your content?

This episode will hopefully motivate you to have content that reflects your unique brand identity.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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These days attention spans are short.

And if you’re trying to grab someone’s attention in your short-form videos, like Instagram Reels then you’ve got to do a little thinking outside the box.

In this episode, I’m chatting about the must-haves that will help you have a higher watch time on your videos - specifically in your direct-to-camera videos.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Apply for 1-on-1 coaching inside The Story-Seller’s Video Lab

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Email open rates are cool and all, but they’re only a small layer of what really matters when it comes to your email marketing metrics.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠

Apply for 1-on-1 coaching inside The Story-Seller’s Video Lab

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Do you find it hard to act natural when you're filming Instagram Reels?

Speaking directly to the camera isn't easy for everyone. In this episode, I’m sharing practical tips on how to relax and let your authentic self wow your ideal clients.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠

Apply for 1-on-1 coaching inside The Story-Seller’s Video Lab

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Listen, your sales page is the place where you can connect with potential clients about your online program or course.

It speaks directly to their needs, fears, and desires, turning them from skeptical browsers into folks who are ready to buy. So, if you're thinking of skipping it, think again!

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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How's your social media copy? Be honest. If it's not driving engagement or reaching the right people, you'll want to listen to this episode.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Stuck between “should I say it?” and “what if I do?” - that's where I found my creative writing students back in summer 2014, and I'm willing to bet it's where you find yourself too, especially when it comes to your email marketing.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Planning your email content well in advance is smart, but life doesn't always align with your plans. When trending news happens, your pre-written emails may no longer resonate.

Love the Storytelling Meets Branding Podcast? Leave your review and rating now.

⁠⁠⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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No matter what type of online coach you are, there’s a lot of competition out there…

And your potential clients are constantly bombarded with marketing content - each one promising to be the only change they need in their lives.

This is just one reason why your brand’s messaging matters.

Love the Storytelling Meets Branding Podcast? Leave your rating and review.

⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Look, I personally think there are a lot of outdated beliefs out there when it comes to storytelling on social media…or story-selling as I like to call it.

In this episode, I’m bringing some much-needed clarity to this topic.

Love the Storytelling Meets Branding Podcast? Leave your rating and review.

⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I’m helping you toss out your old email marketing playbook.

After 10 years of doing email marketing, I know for a fact that these strategies are holding you back from connecting with your ideal clients.

Love the Storytelling Meets Branding Podcast? Leave your rating and review.

⁠⁠⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠⁠⁠

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Back when I was a TV news reporter, my days were framed by quick soundbites and even quicker deadlines.

Every day, I searched for stories that would connect. My job was to make each story come alive through pointed questions that allowed my interviewees to genuinely reflect.

Fast forward to now in my world as a copywriter and brand storytelling strategist, the medium has changed, but the concept of storytelling remains the same.

Now, with that said, you've heard the saying, "Stories sell" right?

Well, for online coaches coming up with story-driven content ideas isn't always straightforward.

And get this...

It's not due to a lack of creativity or drive. The real culprit is often a disproportionate balance between consumption and reflection.

Tune in to this episode to find out MORE!

Love the Storytelling Meets Branding Podcast? Leave your rating and review.

⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠

⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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You know that feeling you have when you’re so absorbed in a TV show, and just as the plot thickens, it’s cut off leaving you hungry for more? 

Well, it’s those types of cliffhangers that could power up the sequences in your email marketing content as well…

In this episode, we’re digging into how the art of cliffhangers can make your emails the most anticipated message in your subscribers' inbox.

Love the Storytelling Meets Branding Podcast? Leave your rating and review.

⁠⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠⁠

⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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I'm guessing that you receive tones of business-related emails every day.

From the promotional ones that seem to take over our inboxes to your work emails.

Yet, there's always that one email you'll open no matter how busy you are. I personally think that the consistency makes a big difference with that type of email content. 

Loved the Storytelling Meets Branding Podcast? Take a minute to leave your rating and review.

⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠

⁠⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠⁠

⁠⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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What if you could turn one of your client testimonials into more than just a “thank you” note on your website?

In this episode of the "Storytelling Meets Branding Podcast” I’m chatting about turning these into captivating a mini-series for your email marketing content.

You know, the kind that would have your subscribers excitedly waiting for the next "episode.”

Loved the Storytelling Meets Branding Podcast? Take a minute to leave your rating and review.

⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠

⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠

⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Ready for a fresh take on building a high-converting website? Spoiler alert: It's not about crunching numbers or trawling through endless data.

In this episode, I want you to dry data for storytelling on your website. Your ideal clients are drawn in with compelling stories - not with cold hard facts.

Loved this episode? Take a minute to rate and review the Storytelling Meets Branding Podcast.

⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠

⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠

⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Ever feel like your sales page is just a snooze-fest of selling your coaching programs or online courses?

Well, that’s because selling is only half the equation when it comes to a powerful sales page. In this episode, we’re digging into how your sales page can be more than just a shopping list of features and benefits.

Loved this episode? Take a minute to rate and review the Storytelling Meets Branding Podcast.

⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠

⁠⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠⁠

⁠⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠⁠

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Does the storytelling in your marketing sound a bit to… well, déjà vu?

In this episode, I’m challenging you to leave behind the worn-out path of storytelling clichés. It's time to turn the page, own your authenticity as an online coach instead of playing it safe with cute clichés. 

Loved this episode? Take a minute to rate and review the Storytelling Meets Branding Podcast. 

⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

⁠⁠Get started with done-for-you copywriting⁠⁠

⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠
Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Who's up for some myth-busting? The latest Storytelling Meets Branding Podcast episode is challenging your preconceived notions about copywriting.

Go ahead, ditch the doubts, drop the fears, and tune in.

⁠Watch The Storytelling Meets Branding Podcast on YouTube.

⁠⁠⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."⁠⁠

⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠

⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠

⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Content Lab.

Have questions? Email Danielle at:⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode of The Storytelling Meets Branding Podcast, I’m sharing my tried-and-true strategies for increasing traffic to your coaching website.

⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

⁠Watch The Storytelling Meets Branding Podcast on YouTube.

⁠⁠⁠Get started with done-for-you copywriting⁠⁠⁠

⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠⁠

⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Content Lab.

Have questions? Email Danielle at: ⁠⁠⁠info@chayilmediapublishing.com


Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Is your email list throwing you a curveball? Feeling like you're hearing more crickets than clicks?You've done all the right things, including spending too much time in Canva to design a freebie. Your list isn't blooming the way you hoped it would and you’re at the point of throwing in the towel with email marketing.In this episode of The Storytelling Meets Branding Podcast, we’re chatting about the REAL reasons why your email list isn't growing as an online coach - and what you can do to get on track. Whether you're a seasoned online coach looking to level up your email marketing or an aspiring entrepreneur venturing into the world of online coaching, this episode is for you.Listen to the episode here: https://bit.ly/3yAG12YAnd by the way, let’s stay connected:Instagram - instagram.com/chayilmediapublishingLinkedIn - linkedin.com/in/daniellechayilmediapublishing/Website: chayilmediapublishing.com

Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

⁠Watch The Storytelling Meets Branding Podcast on YouTube.

⁠⁠Get started with done-for-you copywriting⁠⁠

⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠

⁠Apply for 1-on-1 coaching inside The Story-Seller's Content Lab.

Have questions? Email Danielle at:⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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Social media is always buzzing with noise, pulling you in all directions, and pressuring you to show up like influencers. But here’s the thing: You’re an online coach - and all of this pressure is enough to make your head spin! In this episode of The Storytelling Meets Branding Podcast, we’re chatting about this topic that is stressing you out. Hopefully, after tuning in, you’ll break free from the social media influencer mold.

⁠Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

⁠Watch The Storytelling Meets Branding Podcast on YouTube.

⁠⁠Get started with done-for-you copywriting⁠⁠

⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠

⁠⁠Apply for 1-on-1 coaching inside The Story-Seller's Content Lab.

Have questions? Email Danielle at:⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode of The Storytelling Meets Branding Podcast, we’re digging into the transformative power of conversational website copy for your online coaching business.

Your website is your digital storefront, and the words you choose are the key to engaging, connecting, and converting potential clients. So tune in to discover six essential principles that will help your website experience higher engagement, stronger relationships, and increased conversions in 2023.

By the way, click the links below to stay connected:

Join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Watch The Storytelling Meets Branding Podcast on YouTube.

⁠⁠Get started with done-for-you copywriting⁠⁠

⁠Apply for 1-on-1 coaching inside The Story-Seller's Email Lab. ⁠

⁠Apply for 1-on-1 coaching inside The Story-Seller's Content Lab.

Have questions? Email Danielle at: ⁠⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, we’re chatting about why your brand story doesn't need to be epic to be effective.

While having a powerful brand story can be a game-changer for your business, it's a common misconception that it needs to be a grand, sweeping saga to be effective. In fact, trying to be epic can actually backfire.

By the way, check out these links:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to watch The Storytelling Meets Branding Podcast.

Get started with done-for-you copywriting here.

Apply for 1-on-1 coaching inside The Story-Seller's Email Lab here.

Apply for 1-on-1 coaching inside The Story-Seller's Video Lab here.

Have questions? Email Danielle at: ⁠info@chayilmediapublishing.com

--- Send in a voice message: https://podcasters.spotify.com/pod/show/chayilmediapublishing/message

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In this episode, I’m chatting with Aimee, who has amped up her email marketing with the help of The Story-Seller’s Email Lab program.

Aimee is the CEO of Transmit Safety - an occupational health and safety consulting firm that simplifies and streamlines health & safety management systems through strategic planning, program development, auditing, and operational resources.

In this conversation, we’re digging deep into strategies that she learned in the program and how she has applied them to increase her email open rates and grow her email list. If you're struggling with writing compelling email content or growing your email list, this episode is for you.

And if you're interested in amping up email marketing in your coaching business, then be sure to check out The Story-Seller's Email Lab.

This 1-on-1 program gives you an opportunity to have a hold of my copywriting skills and strategic brain for 8 weeks.

Click here to get started with The Story-Seller’s Email Lab.

By the way, would you like to get in touch with Aimee?

Click here to visit her website Transmit Safety.

Connect with Aimee on Instagram here and on LinkedIn here.

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In this episode of The Storytelling Meets Branding Podcast, I’m sharing with you why vulnerability is not a weakness, but a strength.

It shows that you're human, that you have struggles, and that you're willing to be open and honest with your ideal client.

By the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to watch The Storytelling Meets Branding Podcast.

Get started with done-for-you copywriting here.This includes copy for websites, sales pages, email campaigns, social media, or video scripts.

Have questions? Email Danielle at: info@chayilmediapublishing.com

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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When I started my first email list back in 2014 for my online magazine, I didn't know much about email marketing. In fact, I wasn't even sure what to write in my first email or how often to send them out. I had a lot to learn!

In this episode, I’m sharing 3 things I’ve learned since then and a few more insights with you.

By the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to watch The Storytelling Meets Branding Podcast.

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, social media, or video scripts.

Have questions? Email Danielle at: info@chayilmediapublishing.com

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Have you ever wondered why some brands are able to connect with folks on a deeper level?

By the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to watch The Storytelling Meets Branding Podcast.

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, social media, or video scripts.

Have questions? Email Danielle at: info@chayilmediapublishing.com

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Storytelling has become quite a buzzword lately.

But guess what? A lot of folks are doing it wrong.

In this episode of The Storytelling Meets Branding Podcast, I’m chatting about some common mistakes that online coaches make with storytelling in their marketing.

By the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to watch The Storytelling Meets Branding Podcast.

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, social media, or video scripts.

Have questions? Email Danielle at: info@chayilmediapublishing.com

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Look, the online coaching industry is a competitive industry and I want to remind you of some things not to do in your marketing - if you want to continually stand out.

And by the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

When you subscribe to “Notes from a Story-Seller’s Desk” you’ll receive a set of FREE story-starters and email templates.  Need copywriting support? Check out Chayil Media Publishing's services:

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, social media, or video scripts.Have questions? Email Danielle at: info@chayilmediapublishing.com

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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In this episode, we will dig into the importance of asking the right questions when creating story-driven case studies.

Essentially, case studies share how you were able to take a client from Point A to Point B. They can be used in your content for social media, emails, and on your website. They can lead to more of your ideal clients taking action.

And by the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

When you subscribe to “Notes from a Story-Seller’s Desk” you’ll receive a set of **FREE story-starters and email templates.

Need copywriting support? Check out Chayil Media Publishing's services:**

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, social media, or video scripts.Have questions? Email Danielle at: info@chayilmediapublishing.com 

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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You know video is powerful for connecting with your ideal client, but did you know that it's also essential for the buyer's journey?

I’ll be chatting about how to use video throughout the buyer's journey, from the initial introduction to the final sale.

Whether you're just getting started with video or you're looking to take your existing video strategy to the next level, this episode is a must-listen.

And by the way, let's stay connected:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

P.S. When you subscribe to “Notes from a Story-Seller’s Desk” you’ll receive a set of FREE story-starters and email templates.

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Relatable and engaging video content is a sure-fire way for you to connect and convert your ideal client.

In this episode, I'm chatting with all about the power of video marketing. You'll want to tune in if you're ready to increase your visibility to attract more of the right clients.

And by the way, let's stay connected: 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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If you’re like me, you’ve had more than a few sales pitches that have left you feeling cold.

It could even be something as simple as using the wrong words to describe a product or service – words that might turn you off instead of motivating you to take action. When you see those types of pitches, not only do you cringe but you sigh and say to yourself “I don’t want my brand’s content to be such a turnoff.”

Let's chat about how sales psychology can make or break your sales page.

And by the way, let's stay connected:
Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Need copywriting support? Check out Chayil Media Publishing's services:

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, or social media.

Click here to enroll in The Story-Seller's Email Lab - an 8-week 1 on 1 program that teaches you how to confidently write compelling email copy.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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By using both email marketing and social media marketing, you can reach a wider audience and increase your visibility. 

As you start the new year, it's important for you to hear this reminder, so you can attract more of the right clients and grow your online coaching business.

In this episode, I'm reminding you about why you should maximize your marketing with social media and email marketing side by side. 

And by the way, let's stay connected:
Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Need copywriting support? Check out Chayil Media Publishing's services:

Get started with done-for-you copywriting here. This includes copy for websites, sales pages, email campaigns, or social media.

Click here to enroll in The Story-Seller's Email Lab - an 8-week 1 on 1 program that teaches you how to confidently write compelling email copy.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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What's stopping you from really using email marketing? It could possibly be one of several myths that I'm chatting about in this episode.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Your brand's niche consists of the group of people that your ideal client falls into. When you have a clear niche, you have clear content. Let's chat more about it in this episode.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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One of my favorite shows to catch up on is Shark Tank - and for good reason. I love hearing the stories behind all of the brands. Now, what you can learn from all of this? Listen to this episode to find out. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Curious about what you should include in your email or social media content for January? No worries. I'm sharing quite a few engaging ideas in this episode that are perfect for connecting and converting your ideal client.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Persuasive storytelling allows you to connect and convert your ideal client. Essentially, it's a combination of relatable and real experiences and characters. Listen in to this episode to find out more. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Story arcs reflect how a particular story is structured. Curious about how 5 different types of story arcs can be used for creating more brand stories? We're digging into them in this episode. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Your call-to-action can either funnel people into your offers - or get lost in all the internet noise. Let's chat about them in this episode.

By the way, let's stay connected.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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I personally believe your new offers should include a new set of brand stories.

It's a great opportunity to be creative, share your new ideas with your ideal client  and further connect to build and grow your business.

By the way, let's stay connected.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Inspiring your ideal client to take action is the main purpose of powerful brand stories. Let's dig into 7 non-negotiable elements. 

By the way, let's stay connected.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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A winning brand story is familiar, simple, and relatable. Answer these powerful questions to nail down the foundation of your brand story. 

By the way, let's stay connected.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter

--- Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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In this episode, I'm breaking down the elements that make up your brand's personality—because when done right, it can help your content resonate with your ideal client. 

By the way, let's stay connected.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


Send in a voice message: https://anchor.fm/chayilmediapublishing/message

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Wondering what you need to do or have in place before working with a copywriter?

If so, listen in to this episode. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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Have you considered adding a blog to your website? Well, I highly recommend doing so, if you want to expand your marketing.

Listen in to this episode to find out more. 

By the way, let's connect:

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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You probably think your "About" page is all about you. You might even be tempted to want it to sound like a biography or list of awards.

But guess what? Your "About" page isn't about you.

It's about helping your ideal client have the clarity they need - and decide whether or not they want to business with you.

I'm explaining more in this episode. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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Your website is a powerful tool in your business.

It can help you build trust with your ideal clients - and also with other people or brands who want to collaborate with you. However, if the copy on your site isn't clear or compelling enough, people won't take action and all that potential benefit goes out the window.

That's just reason why it's important to refresh the content on your website from time to time.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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Social media and email marketing have different strengths, which is why they're a powerful force when used together.

By using these tools together, you have the capability to reach wider audience of people who fit the description of your ideal client. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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Email marketing is one of the most effective ways to market your business. It's easy to set up, but you're avoiding it - or not using it properly because you don't know where storytelling belongs in your emails. 

Well, let's change the narrative in this episode. 

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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Of all the ways you could connect with your email subscribers, I highly recommend adding clear brand messaging and storytelling to your marketing toolkit - to avoid sounding like an infomercial.

You want to stand out for your email subscribers, but sometimes it seems easier said than done. But no worries, I've got your back of course with these insights.

By the way, if you're ready to amp up your email marketing, then join my 8-week 1-on-1 program, The Story-Seller's Email Lab.

The Story-Seller's Email Lab is a sure-fire way for you to have a hold of my strategic, storytelling brain and copywriting skills - so you can learn how to confidently write compelling, personality-packed, story-driven email copy - PLUS build a solid email strategy for you program or course launch.

During your time in The Story-Seller’s Email Lab, you’ll receive the clarity and support you need to amplify your email marketing - thanks to powerful copywriting & storytelling trainings. You’ll also have access to custom story idea prompts and my own email copy templates.

Click here for more details and apply for The Story-Seller's Email Lab.

If you have questions about The Story-Seller's Email Lab, email me at: info@chayilmediapublishing.com.


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Knowing the features of your program or course is half the battle when it comes to copy for your sales page, emails, and social media content.

In this episode, I’m sharing the uncomfortable truth about the features of your program or course.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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It's been 3 years since I left TV news reporting behind. But guess what? I still think like a journalist. I'm explaining why in this episode.

Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

Click here to grab your spot inside of The Story-Seller's Email Lab - a 1-on-1 program that teaches you how to write compelling, personality-packed email copy.

Click here to get started with done-for-you copywriting services.

Talk soon,

Danielle - Your strategy-obsessed storytelling enthused copywriter


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Wanna stay on track with your brand's messaging across the board?

Well, a solid brand messaging guide is your answer. While you still need a strategy for everything, your brand messaging guide serves as a foundational component. This guide is also a surefire way to stay in tune with the overall "why" of your business. 

I'm explaining more in this episode. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.


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I’m tired of the word “consistency” in marketing. Consistency is MORE than just marketing your brand every day on social media.

Showing up consistently doesn’t matter if your brand’s voice, tone, and overall “why” is inconsistent.

When your messaging is inconsistent it shows up as inauthentic - and essentially confuses your ideal client.

Tune in to this episode to find out more. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.


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Curious about how to take your website up a notch?

Well, the answer is by using key stories from within your brand.

Start listening to find out more. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.Click here to join Chayil Media Publishing's official email community "Notes from a Story-Seller's Desk."

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.


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At this very moment, your ideal client could be searching for you on Google.

This is the number one reason keywords are important to have on your brand's website. In this episode, I'm sharing where these words should be plugged in on your website. 

I'll also share how to use these on Instagram as well.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.


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You already know who you are as a coach and what you believe - you’re just not fully sharing it with your audience.

In this episode, we're digging into unapologetic brand messaging. 

I'm also sharing journal prompts from this episode to help you zone in on your unique messaging. 

Check them out here:

  • What do you dislike about your industry? What needs to change?
  • What topics do you discuss with your business friends, that you're scared to discuss with your audience?
  • Why do you do what you do?
  • What do you believe that's different from your competitors?
  • What unique talents do only you have?
  • What do you advocate for? Against?
  • If you could be completely uncensored what would you say?

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.


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Social media is evolving, but let's get back to the basics and nail down the 5 crucial elements you need to succeed on social media.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.


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I've been chatting a lot about email marketing lately on social media. 

In this episode, I want to share three surprising ways to build your email list.

One of my goals is to help you think outside the box when it comes to your email marketing. 

By the way, if you'd like to learn how to write compelling email copy for your coaching business, then join my 8-week 1-on-1 program, The Story-Seller's Email Lab.

Click here for more details and apply for The Story-Seller's Email Lab.

If you have questions, email me at: info@chayilmediapublishing.com. 


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Think again, if you believe your sales page is only for a one-time occasion.

Long after you've thrown the confetti for your program or course launch, the wheels of your sales page are still churning out gold.

Now, that’s ONLY the case if it’s a well-written sales page – NOT a sales page that’s thrown together with little to no direction. 

Stellar sales pages for your program or course instantly establish you as a thought leader. I'm chatting all about this in this episode. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you need support with your next sales page?

Email info@chayilmediapublishing.com or click here to schedule some time on my calendar.


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The last thing you need right now is another copywriting template that’s going to hinder you from truly standing out.

You don’t need another template to plug and play.

You need clarity, a solid strategy, and support.

Let's chat more about it in this episode.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing 

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com


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REPLACE your ideal client avatar…

So, I once LOVED the idea of having an ideal client avatar - especially when started my business in 2019.

However, it's time to get REAL and dig into some data instead. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing 

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com


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Have you ever thought to yourself…

"I wish I had a more engaged audience." 

Or, "I’ll start communicating with my email list when I have a certain amount of subscribers." 

Or, "I’m not marketing this program anymore because no one is buying."

If these thoughts sound familiar, then you’ll definitely want to listen in, because I’m chatting about how to authentically build an audience for your business. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing 

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com


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Aimlessly marketing your coaching business without the intention of standing out can you cost you…  

And I don’t know about you, but who has time for unnecessary frustrations?!?  

Your ideal clients are waiting for you to wow them with authentic, empathetic, and compelling brand messaging.  

That's just one reason why I’m chatting all about this in the latest episode of The Storytelling Meets Branding Podcast.  

So, grab a notebook, coffee (or tea), and soak up some gems to amplify your brand.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing 

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com


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Limiting beliefs have a sneaky way of showing up in all areas of your life - including in your marketing content.

Seriously.

Sometimes you brush them off in denial…

But here’s the reality:

They’re still there…

And you need to face them head-on - if you want to make some changes.

So, let’s talk about it.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com

Talk soon,

Danielle, Your strategy-obsessed, storytelling enthused copywriter


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Back in June 2019, I spent my days off from work nailing down the foundations of officially launching my copywriting and storytelling business.

I had TONS of questions.

There were also a lot of “what if’s” swirling around in my head.

For some reason, I felt like everything needed to be figured out.

Whew!

Fortunately, I settled in knowing that I didn’t have to have everything figured out at that very moment.

It was important for me to breathe and let God lead the journey as I stewarded the vision, he gave me.

And so, here we are now.

In this episode of The Storytelling Meets Branding Podcast, I’m sharing 5 lessons I’ve learned in 3 years of business.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com

Talk soon,

Danielle, Your strategy-obsessed, storytelling enthused copywriter


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Launching an online program or course soon? 

Well, a solid story-driven email sequence is a big piece of the puzzle. 

Let's chat about the elements that make live-launch email sequences so critical. 

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com

Talk soon,

Danielle, Your strategy-obsessed, storytelling enthused copywriter


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What would happen if you - yes you carved out 10 minutes a day to jot down compelling story ideas that could be turned into marketing content?

Well, great things of course.

For one, you’d STAND OUT in your industry.

As a copywriter and story strategist, I’m always asking my clients about the stories within their brand.

They’re the ultimate way to bridge the gap.

Now, let’s chat about it in episode three of The Storytelling Meets Branding Podcast: Build Your Compelling Story Bank in 10 Minutes a Day.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com

Talk soon,

Danielle, Your strategy-obsessed, storytelling enthused copywriter


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One marketing message that's getting old:

"You need an email list for your business."

Can I get an “AMEN?”

Here's the thing:

You know you need to use effectively use email marketing.

But something’s stopping you.

So, instead, you do this:

Burn the wick at both ends with social media - only to be burnt out, frustrated, and ready to throw in the towel with your marketing.

Let’s change this.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com

Talk soon,

Danielle, Your strategy-obsessed, storytelling enthused copywriter


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I get a little nervous when I hear some marketers say, "Tell your story."

Why?

Because I know there's more to the equation to make digital marketing truly work.

Look, connecting and converting your dream clients or customers doesn't stop at telling “your story.”

There are more stories locked away in your brand's toolkit.

You simply have to start digging a bit deeper.

In the first episode of The Storytelling Meets Branding Podcast, we’re chatting out the BIGGEST myth about brand storytelling.

You’ll also discover 3 KEY stories that your audience is waiting to dig into.

And I’ll be sharing, why I’m so passionate about brand storytelling.

By the way, let's connect!

Connect with me on Instagram: @chayilmediapublishing

Click here to connect with me on LinkedIn.

You can also visit Chayil Media Publishing's website at chayilmediapublishing.com.

Do you have a topic request for a podcast episode?

Email info@chayilmediapublishing.com

Talk soon,

Danielle, Your strategy-obsessed, storytelling enthused copywriter


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Hey there, Story-Seller!

Danielle here - your strategy-obsessed storytelling enthused copywriter. 

Welcome to the Storytelling Meets Branding Podcast. 

I'm ready to help you amplify your business with the power of storytelling. 

So get ready for freshly brewed insights on how you can boldly and authentically stand out for your dream clients or customers. 


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