Private Practice Business Academy: Recent Episodes
Dr Joe Simon
Facebook has transformed what it means to advertise with precision and accuracy, offering businesses both big and small highly-focused consumer targeting that brings the biggest bang for the fewest bucks. In this highly-informative, highly-candid conversation, Callum and I sit down to discuss his origins as a Facebook marketing expert, his theory regarding Interest-based Targeting vs. Behavioral Targeting, his strategy for testing different geographical markets for advertising, how his strategies can be applied to physical therapy offices, and much, much more. Continue reading →
The post Behind the Scenes Facebook Marketing for YOUR Private Practice appeared first on Private Practice Business Academy.
Tune-in to hear Julie and I discuss the origins of the Tupler Technique®, how she created a business model around her technique, how she grew her Tupler Technique® practice, and much, much more
In fact, her technique has been so effective, it’s now being used by men, abdominal surgery patients, and back-pain sufferers, in addition to pre- and post-natal women.
Not a bad marketplace expansion, right? Continue reading →
The post The Tupler Technique is Ripe for Market Expansion…Are YOU? appeared first on Private Practice Business Academy.
Most physical therapists rely on intermittent doctor referrals and participation in local events as a source of new patients. A pattern that is both inefficient and risky. Ask yourself this question, if those intermittent referrals stopped coming in tomorrow, would my practice survive?
It is a scary proposition. Continue reading →
The post The Truth About Patient Acquisition in YOUR Practice appeared first on Private Practice Business Academy.
Winning medical practices (like winning businesses) net 20-30% in profit, quarter-over-quarter, but many of the practices out there are lucky if they bank 10%. And it’s about more than overhead costs and profit margins—new patients, new visits, reimbursement percentages, cancellation rates, retention rates, referrals versus avails, a winning medical practice knows the numbers behind all of these KPIs. Metrics are what enabled Andrew to step back and look at his practice objectively so he could start managing it in a manner that generated real revenue.
Continue reading →
The post Measuring Metrics to Increase Revenue for Private Practices appeared first on Private Practice Business Academy.
Leadership and Systems are the cornerstones of every successful PT practice.
They are the components that allow you to amplify your knowledge, your skills, and your reach—three things you’ll need to be able to do if you actually want to scale-up. The more you demonstrate leadership—and implement systems capable of imposing both your knowledge and leadership—the more your employees will be able to grow your business and their expertise. Continue reading →
The post Leadership and Systems, Cornerstones to Success in the Private Practice appeared first on Private Practice Business Academy.
Physicians, physical therapists, and other medical professionals are transitioning to a personal brand through private practices with ever-increasing frequency—a frequency that’s being driven by the lure of greater operational freedom and economic prosperity. For nearly 40 years, Paul has been working with marked success as a physical therapist, which means he not only knows the risks and benefits associated with starting a private practice, he knows what people need to do to be successful in setting up their own. Continue reading →
The post Establishing a Private Practice Brand appeared first on Private Practice Business Academy.
What if somebody told you the business model of private practice is broken? Well, maybe not broken, but certainly misaligned. Misaligned with patient interests. Misaligned with the medical provider interests. And misaligned with everybody’s financial interest. You’d probably agree with most—if not all—of that statement.
But what are you doing to change the game and shift the paradigm? Are you making waves and taking steps to breakout from the burdens of your current business model? Continue reading →
The post Is the Business Model of Private Practice Broken? appeared first on Private Practice Business Academy.
In this episode, Joe interviews Mike Novosel, VP of In Hand Health. This company developed applications that can extensively help therapists and other practitioners stay connected with their patients remotely. Listen as Mike shares the benefits of their app, how clinics and practitioners monetize from the app, and the possible expansion of In Hand Health’s platform to other fields. Continue reading →
The post The Future of Connecting Therapists with Patients… Remotely appeared first on Private Practice Business Academy.
THIS EPISODE, I CONTINUE MY CONVERSATION WITH JERRY DURHAM, WHO WILL GIVE US MORE INSIGHT INTO HOW HE’S CULTIVATED A BLOSSOMING PRACTICE. In addition to our conversation on social media, Jerry and I will discuss the pitfalls of pride—source of some of the most spectacular downfalls in the history of healthcare. But as Jerry explains, while pride can certainly cripple our ability to succeed, it can also empower us. When we can harness the power of pride to do something constructive (like hire an amazing therapy team) we help our practice thrive Continue reading →
The post Your Business is “Physical Therapy” First and Foremost Part 2 appeared first on Private Practice Business Academy.
Jerry Durham is a man who knows his practice is always performing at its peak because of the intelligent business strategies he has put in place. Continue reading →
The post Your Therapy Practice is a “Business” First and Foremost appeared first on Private Practice Business Academy.
The difference between having a successful practice versus a struggling practice isn’t rocket science—it all comes down to a few small things that make a HUGE difference.
Today I’m thrilled to share those differences (and more) during an interview with Dr. Sean Flanagan, a physical therapist in Phoenix who runs four booming practices.
So how did Dr. Sean manage to create four full and successful therapy practices? Did he find a way to be in four places at once? Learn more about the Employee Engagement Matrix today. Continue reading →
The post The Employee Engagement Matrix & Dr Sean Flannagan appeared first on Private Practice Business Academy.
Like other medically-inclined entrepreneurs, Oded saw a problem with healthcare, specifically, how it currently works to address back pain.
Without any official design or medical credentials, Oded started reading everything he could about the spine in order to come up with something that better addresses back pain.
The fruit of his labor?—Upright, a fantastic new device that’s small enough to wear under virtually any apparel, yet effective enough to radically correct even the poorest posture. Continue reading →
The post From Passion to Profits – The Story Behind UpRightPose.com appeared first on Private Practice Business Academy.
Physical therapists are often afraid of change when it comes to their practice, and they aren’t willing to set aside the time or money to develop a better marketing campaign.
But that type of behavior is short-sighted—by developing and employing the right social media marketing strategies they could bring in far more money than they stand to lose by cancelling a few appointments.
PT Profit Academy is a company committed to helping physical therapy clinics develop successful marketing campaigns, they type of campaigns that significantly multiply revenue. Using key insights Paul teaches practices how to target the perfect potential patient through carefully chosen mediums. Continue reading →
The post Do You Have The #BIZPT Mindset? appeared first on Private Practice Business Academy.
This website will be a valuable resource for healthcare professionals to purchase, sell, and exchange original, creative digital resources to utilize in their current practice. Learn more about The Therapy share. See how to therapists looked at a problem and sought a solution by creating their own. Want to learn how to create some great side income from sharing your worksheets? Listen to the interview now Continue reading →
The post The Ultimate Therapy Resource -From Exercise Programs to Cognitive Worksheets appeared first on Private Practice Business Academy.
When it comes to growing any business, it is all about focusing on the client—their wants and their needs.
And in the healthcare industry, it is even more important to demonstrate that your business is going above and beyond to address client cares and needs.
Mandy will illustrate the keys to her website’s success, specifically, she’ll talk about her strategic use of YouTube, Pinterest, Instagram, and Facebook, to target new customers and clients with a highly personal approach.
Continue reading →
The post How Delivering Value First Changed Her Entire Business Model. appeared first on Private Practice Business Academy.
Want to hear how one physical therapist made an extra $140k in 9 months?
Me too, that’s why I had to do this interview.
Listen-in to find out how a simple training course in diagnostic imaging can add a 3x multiplier to what your physical therapy practice is earning…Now, before listening to this episode, I want you to think about these four questions:
Could my practice benefit from another revenue stream?
Can I spare five, three-day blocks in a year to train?
Do I want to grow my referrals or my income?
How do my staff and I feel about learning a new skill?
Continue reading →
The post How Diagnostic Imaging has Become a 3x Multiplier for MY PT Practice appeared first on Private Practice Business Academy.
I want physicians to become masters of more than medicine—I want them to become masters of every element of their practice. That means understanding risk and security. Listen as we break down the most common security threats that medical offices face, and exactly how CardConnect can make your practice more secure. Before you listen to this episode, ask yourself these questions:
What systems am I using right now to protect my patients’ data?
How much do I risk by not protecting data?
How difficult would it be to transition from my old payment system to a new, secure one?
Am I interested in setting up long-term payment plans with patients?
Continue reading →
The post Setting Up Long Term Wealth Through Payment Plans appeared first on Private Practice Business Academy.
Paul has rediscovered his purpose of helping small business owners from financial planners to physical therapists. He has been working on how to help practice owners understand costs that are associated through maintaining their margins while providing value to your customer base. The Startup Pilot program founded by Paul ,was designed to help dispel the myths that have been spread throughout the community by those that have never started their own business Continue reading →
The post A Pilot Program to a Cash Therapy Practice appeared first on Private Practice Business Academy.
The Insightful viewpoints of Dr Paul Kiloren the founder of iDryNeedle.com. Bringing in more autonomy to the world of physical therapy and discovering the benefits of dry needling for your patients. Dry needling is not an entry level skill as stated by Paul during this interview. Do you agree? Listen to the rest of the episode now and leave me your feedback below.
Continue reading →
The post Physical Therapy Autonomy through Dry Needling appeared first on Private Practice Business Academy.
The advice Scott gives goes from systems to starting operating procedure manuals (ie SOPs) as well as the now famous concept of trading time for dollars. Scott shares ideas about how to start a therapy practice with such ideas as writing articles of patients you are seeing right now. This golden nugget shared here can now be turned into a give away book,report or white paper attracting new patients through many different channels than before. Continue reading →
The post Start a Therapy Practice with Scott Harmon appeared first on Private Practice Business Academy.
Paul is living proof this “Ultimate Health Business Lifestyle” is possible. At one stage he owned 6 successful Get Active Physiotherapy clinics in Australia, yet still spent more time at home than his wife preferred, never missed a school concert or sports carnival, and visited his clinics for only a few hours each week. While doing this he did not even live in the same city as 5 of his clinics!
Don’t miss this chance to find out how your international colleagues have handled and thrived under the exact same conditions USA health providers are so worried about.
Since selling his health businesses Paul now prefers spending even more time with his family and friends, at the beach, or at home working on the Million Dollar Health Professional Program Continue reading →
The post Key Insights to Physical Therapy Private Practice Success…Learn Why so Many Fail appeared first on Private Practice Business Academy.
It takes an adventurous spirit, to strike out on your own. Medpreneurship fits perfectly with the ADHDer’s need for stimulation and a willingness to take risks. The greatest success stories in private practice took a leap based on what they saw in the marketplace at a particular moment in time. Rejecting solutions that seemed to be “normal”, they instead trusted their instincts and forged ahead with something new and unproven while their more risk-averse peers shook their heads and insisted it would never work. Continue reading →
The post The Medpreneur’s SUPERPOWER… appeared first on Private Practice Business Academy.
In this episode we are flipping the roles of the interviewer and interviewee... (My very first interview on my own show). I hand over the golden Mic to the gentlemen of COPA. ON JUNE 10TH-12TH, I WILL BE SPEAKING AT THE COPA EVENT IN LONDON, ENGLAND AND INTRODUCING A NEW LEVEL OF MARKETING AND BUSINESS STRATEGY TO THE GLOBAL MARKET.
WANT TO GET A TASTE OF THE MATERIAL I WILL BE SHARING? Continue reading →
The post The Global Private Practice appeared first on Private Practice Business Academy.
IF YOU'RE THINKING- I JUST PAY WHAT MY ACCOUNTANT TELLS ME, THEN THIS EPISODE IS DEFINITELY FOR YOU.Im not a proponent of not paying taxes, but i am the first to tell you that the proper tax advisor could save you millions of dollars over the lifespan of your practice. Sit back and listen to the insights of what every practice owner should know. Continue reading →
The post Taxes & Wealth Management EXCLUSIVE appeared first on Private Practice Business Academy.
Remember on May 1st 2015 tweet #GetPT1st. Michael Bowers, the newly appointed CEO of the APTA, stated that if all physical therapists tweeted the same hashtag on the same day, it would be trending. Now that would be a statement! Let's put Michaels theory to the test. Continue reading →
The post The New Trend on Twitter- #GetPT1st appeared first on Private Practice Business Academy.
During the interview, my mind was racing with great marketing ideas for my practices. How could I use Brad's courses to help my practices explode with our newly added wellness programs? Have you tried to service the corporations in your area? But have been stuck with a breakthrough. We reveal a "golden nugget" early in the episode. Dont miss it. Continue reading →
The post Wellness Programs- A Private Practice Cash WinFall? appeared first on Private Practice Business Academy.
Most medical and health professionals do not create a business. They create themselves a JOB! Most times a JOB equates to Just Over Broke. In this episode, listen to one practitioners quest from unhappy to enlightened. All it took was his practice going up in flames! Listen Now Continue reading →
The post How to Build Your Dream Practice appeared first on Private Practice Business Academy.
Here is your chance to see me live at the Event of the YEAR. Find out how to get FREE tickets by listening to this episode now!
This event is designed for the private practice owner. If you are a chiropractor, osteopath or physical therapy clinic owner or plan to be soon. Then this is meant for you Continue reading →
The post Practice Growth @ The COPA March 4th-5th in NYC appeared first on Private Practice Business Academy.
INSTEAD OF WAITING FOR A CHANGE TO TAKE PLACE, STURDY'S ENTREPRENEURIAL DRIVE HELPED HIM CREATE A NEW PROGRAM. www.SCHEDULEDOC.co WAS BORN. A VALUE DRIVEN COMPANY THAT UNDERSTANDS THAT ALL HEALTHCARE PRACTITIONERS NEED A BETTER SYSTEM WHEN IT COMES TO SCHEDULING PATIENTS. Continue reading →
The post Private Practice Scheduling & No Show Secrets appeared first on Private Practice Business Academy.
AS AN INDUSTRY, PHYSICAL THERAPY IS A FRAGMENTED MARKET, AND IN BUSINESS TERMS , IT MEANS IT's RIPE FOR CONSOLIDATION. BUT THE DIFFERENCE IS THAT NOW, THE ECONOMY IS CREATING A CONSOLIDATION OF PHYSICAL THERAPY PRACTICES, WITH A PRACTITIONER AS THE CEO. Continue reading →
The post The Solution for the Future of Physical Therapy w/ the Founder of WebPT appeared first on Private Practice Business Academy.
It's all about imperfect action. Growing a practice organically from an employee until you are ready to break away and start your own thing. Listen now to Karen's story and see how you can take imperfect action to achieve your goals. Continue reading →
The post Healthy, Wealthy & Smart with Karen Litzy appeared first on Private Practice Business Academy.
The future of word of mouth marketing is here. Getting to the exact patient evangelist, and having them promote your practice is key. The end result = more referrals which in turn = INCREASED REVENUE. Find out more about this amazing piece of software designed for your Private Practice. Continue reading →
The post From the Classroom to the Boardroom with Strive Labs Co-Founder appeared first on Private Practice Business Academy.
THE DEFINITION OF BRANDING IS MORE ABOUT BRINGING THE EXPERT STATUS OUT OF THE DOCTOR AND CREATING MORE LEADS. THIS BUSINESS MODEL HAS BEEN DONE IN THE CEO COMMUNITY WHERE THEY ARE PRESENTED AS THOUGHT LEADERS. WHEN PEOPLE THINK A PROFESSION THEY NEED TO SAY YOUR NAME. NAME RECALL IS WHAT WE ARE EVENTUALLY TRYING TO CREATE FOR A PRIVATE PRACTITIONER. Continue reading →
The post Branding Your Medical Concierge Practice appeared first on Private Practice Business Academy.
Referrals are relationship based. So lets make sure that every patient that comes into your practice receives an amazing experience. The little things tend to stand out. A simple thing such as a follow up call. Is this an unusual thing to do in your practice? Do you think you are providing an amazing experience? But how do you know? Continue reading →
The post Referrals + Relationship + Fantasy Football = Growth Strategy appeared first on Private Practice Business Academy.
Is your patients financial information safe? Are you ready for the EMV switch?
IF YOU DON'T HAVE THE ANSWERS FOR THESE QUESTIONS , THEN THIS EPISODE IS REALLY GOING TO CHANGE THE WAY YOU COLLECT PAYMENTS AND CREATE NEW CASH BASED PROGRAMS FOR YOUR PRIVATE PRACTICE.
THE FIRST THING THAT I AM DOING IS TAKING A LOOK AT MY CREDIT CARD PROCESSING FEES FOR MY PRACTICES. THE SECOND STEP IS MAKING SURE THAT I HAVE A PLAN IN PLACE FOR AN EASY TRANSITION. WHERE CAN YOU CUT OVERHEAD AND DISTRIBUTE FUNDS TO ACQUIRE NEW PATIENTS. Continue reading →
The post NEVER miss Collecting a COPAY Ever Again…Learn HOW appeared first on Private Practice Business Academy.
Investing in your business education is something I express to all of my private practice partners and coaching clients. You will never regret investing in yourself. In this interview, with Dr Nitin Choda, I have stated that some practitioners love what he does and other's hate the fact that he has such a brash style of in your face marketing. Want to attend his event? Listein now Continue reading →
The post The “RETIRED” Private Practice Owner appeared first on Private Practice Business Academy.
Whats the Principal Agent Epidemic? More and more practice owners are suffering. Listen to this Podcast to find out if you are affected as well! In this episode we discover that many physicians and other healthcare providers are tired of the rat race and moving into different directions with their careers. Learn 2 exciting new strategies to help you today avoid this epidemic.
Continue reading →
The post The Principal Agent Epidemic in Healthcare appeared first on Private Practice Business Academy.
PELVIC FLOOR THERAPY IS A GROWTH FACTOR FOR PRACTICES ACROSS THE COUNTRY. THIS NEW SPECIALIZATION IS GROWING WITHIN A MEDICAL NETWORK FROM PHYSICIANS, PHYSIOS & PSYCHOLOGISTS.
INTRODUCING A NEW APP TO HELP PATIENTS AND PRACTITIONERS WORK TOGETHER. THE NEED ARISES FROM CHALLENGES ASSOCIATED WITH COMMUNICATION; FROM THE THERAPIST TO THE PATIENT. AGAIN , IT WAS NOT LOOKING FOR A BETTER MOUSETRAP BUT TO CREATE ONE THAT DOESN'T EXIST, CREATED FROM THE NEEDS OF HER PATIENTS AND HER THERAPISTS. SEE HOW DR HECHT CONQUERS THE APP MARKETPLACE ... Continue reading →
The post The Explosive Growth of Healthcare Apps appeared first on Private Practice Business Academy.
The question is - What is your optimum function financially for your practice and your household? Once you have this you can create a better system. For example, it could be protecting your assets, keeping your taxes to a minimum (my personal favorite !! ) etc...The trips and tricks that most are inundated with are just that. They are not a full system that will help you achieve your financial freedom. Continue reading →
The post The TOP 2% in Healthcare does this RIGHT. Your Financial Education appeared first on Private Practice Business Academy.
On a recent trip to Miami, FL. I had the opportunity to tour the OrthoNow Flagship franchise. I was not only blown away by the business model, but the staff and the founder himself Dr Alejandro Badilla, all were huge proponents of smart medicine. Why do we call it smart medicine? Let take for an example a friend playing soccer. She sprains her foot badly in a game. Unable to walk on it, her friends drive her to the ER. The wait is extra ordinary on a busy weekend and since her injury is not life threatening, she waits a bit longer. Once she gets in and sees a doctor (ER trained) , they do a X ray and give an air cast for the ankle.
Every Physical Therapist reading this blog knows that this is how they come to us after 2-3 weeks in pain and now they have complaints of knee and back pain.
So lets take a look at OrthoNow... Continue reading →
The post The Future of Orthopedics is NOW appeared first on Private Practice Business Academy.
Co-founder of Evidence in Motion (EIM) Robert Wainer shares his new model of leadership and coaching. Moving away from the corporate ideology of how to run a private practice and steering toward a coaching model for each clinical director is a new concept that I myself have embraced (in my own clinics and with my partners). Its hard for practice owners to let loose the reins of control and realize that its ok not to have all the answers. Better yet when I recently worked with a new private practice owner and started a joint mentoring program for their marketing liaison, the clinic moral and numbers skyrocketed. Continue reading →
The post Empowering Practice Owners Through Evidence appeared first on Private Practice Business Academy.
In this episode we chat with bestselling author Kevin Cope and we talk about his book Seeing the Big Picture. Have you ever really looked at your REAL end of the day take home numbers? I bet a few key staff members have said to you, " Wow, thats alot of money you are depositing!" But you really know that more than half that money is going to taxes, overhead and salaries. So whats left? In Kevin's book he breaks down the challenging aspect of the dreaded spreadsheet. Better than that he gives you all this plus more info on his website. Listen to the entire episode to get more key FINANCIAL golden nuggets to generate REAL wealth. Continue reading →
The post Seeing The Big Picture with Author Kevin Cope appeared first on Private Practice Business Academy.
The topic of Medicine is on the forefront of the media every day. Medical , Dental and other healthcare professionals (mainly Physical Therapy) should immediately capitalize on this. Did you know THAT credible print news story can repay itself over and over for years to come?
In this episode, I interview a Public Relations genius RICHARD BERMAN. The man behind hundreds of nobodys that have become famous. Richard Berman has over 25 years in the public relations and media industry and now he is teaching his skill to you. Continue reading →
The post Secret PR Tactics that EVERY Med-preneur Should Know & Use appeared first on Private Practice Business Academy.
You dont have to know everything before you get started, sometimes you just have to jump in! Its ok, dont be afraid, just avoid the distractions and concentrate on your goals - Ann Wendel PT
Its ok to make mistakes when you first get started. Most practitioners are so hung up on being perfectionists and the excuses keep piling up. All i need i s one more certification or i need to make this much money before i can quit my job. In this interview with Physical Therapist Ann Wendel we discuss the ever so popular cash based physical therapy model. NO staff, NO overhead = Pure Profit or does it?
Learn the keys to starting a successful business and not just a private practice. Continue reading →
The post Starting a CASH-BASED Business in Physical Therapy Private Practice appeared first on Private Practice Business Academy.
LISTEN TO JEFF WORRELL, (THE CEO OF MASSAGE WAREHOUSE, SCRIPPS AND THE HOST OF PT TALK RADIO) DEBATE WHY HE FEELS THIS IS THE BEST TIME FOR A PRACTITIONER TO GET STARTED IN PRIVATE PRACTICE. LISTEN TO HIS STORY OF HOW A PLASTIC KNEE BRACE CHANGED INDUSTRY NORMS AND HOW YOU CAN CHALLENGE THOSE BIGGER PRACTICES AND WIN! AVOID THESE COSTLY PRIVATE PRACTICE MISTAKES AND DO NOT BECOME THE "GENERIC" PRIVATE PRACTICE. Continue reading →
The post Why NOW is the BEST Time to be in Private Practice appeared first on Private Practice Business Academy.
To GROW your practice you must deliver high quality patient care and at the same time be able to generate a profit. Being a great practitioner is just not enough. You must be able to pay the bills and yourself to stay in business. In this episode of the Private Practice Business Academy i speak with the CEO of a PT franchise. He discusses his career at length from humble beginnings to developing a management system to help coordinate over 40 clinics and hundreds of employees, that helped generate over $41 million dollars at the time of sale. All done by showing value, and this one secret trick used to motivate staff. Listen now Continue reading →
The post The Keys to Staff Leadership & Management in Private Practice appeared first on Private Practice Business Academy.
Branding must speak to someone. I don't think a private practice should focus on branding and they should spend more time focusing on building an identity and their core principles- Dan Goldberg Continue reading →
The post The GOLD Standard in Medical Marketing appeared first on Private Practice Business Academy.
Dry Needling is a tool & NOT a discipline- Dr Jan Dommerholt
Continue reading →
The post Meet Myopain Seminars Founder Dr Jan Dommerholt appeared first on Private Practice Business Academy.
Statistics can be made to prove anything - even the truth. ~Author Unknown.
If you don't know your numbers, how can i help your private practice grow?
This is an exact conversation i had recently with a new coaching client. We "assume" as long as we are cash flow positive we can start buying that new equipment ,hire that new employee or even spend money on a new marketing campaign. But the truth is without knowing your exact numbers , you are setting yourself up for failure. There are hundreds of practices that are closing TODAY, because what used to work years ago is no longer working. In this new healthcare economy you have to be business savvy and a marketing convert.
Continue reading →
The post Do you KNOW the KEY METRICS of YOUR Private Practice? appeared first on Private Practice Business Academy.
Physical Therapists are a wealth of knowledge. They are also some of the most athletic and fit healthcare practitioners out there. So when i heard that my guest was actually a competitor on my favorite show "The American Ninja Warrior" - I just had to get him on the show. Listen to his journey of how a possible failure turned into a very successful book and is leading to be much much more. Listen now Continue reading →
The post The Ultimate Exercise Encyclopedia for PT’s written by Ben Musholt appeared first on Private Practice Business Academy.
It has always been a dream for many in the healthcare field to work with professional athletes. The problem is, most don't know where to start. Even more so , most don't want to put in the hard work of getting to that level. But is it really hard work or just being consistent, persistent and personable. Listen how you can start treating high level athletes today. Stay passionate about your profession- Dr Joe Simon Continue reading →
The post How YOU can Work with Professional Athletes & Gain Referrals appeared first on Private Practice Business Academy.
Dr Trent Nessler has a passion for helping athletes. But he knew to differentiate himself and his product from other’s in the marketplace he would have to hang up his clinical hat and put on his business & marketing one. With over 15 years of experience and an impressive track record of managing over 75 sports medicine and physical therapy clinics, Trent started his new entrepreneurial endeavor to profoundly change the way you treat athletic injuries. Continue reading →
The post The P90X of CEU’s with Dr Trent Nessler appeared first on Private Practice Business Academy.
If you look at all the success in my life , i owe a majority of it to my mentors. I don't think healthcare practitioners embrace the mentorship or coaching aspect when it comes to business. Well to be honest MOST spend almost ZERO on marketing and depend on the now infamous "word of mouth" (FAILED) marketing campaign. Continue reading →
The post How to Create Passive Cash Flow through Health & Wellness w/ Steve Messineo appeared first on Private Practice Business Academy.
"You will get all you want in life, if you help enough other people get what they want.”- Zig Ziglar.
Understanding that your patients are the key to your private practice success. How can you change the way you practice your profession, after hearing Kathy's story. Listein Now Continue reading →
The post Are your Patients Happy & Healthy ? The True Story of Kathy Schoemehl appeared first on Private Practice Business Academy.
Its all about cash flow. HMOs and BIG Insurance have dominated the field, of how healthcare has been practiced for over 20 years. Medicare is bankrupt.Or so they say. Lower reimbursements and higher overhead. Providers are seeking variety of ways to keep their practice afloat. But nothing can prepare your practice for ICD 10. Except Melissa Nielli. Listen to the episode of how she can save your practice and get you prepared for the NIGHTMARE of ICD 10. Continue reading →
The post The Financial Nightmare of ICD 10 with Melissa Nielli appeared first on Private Practice Business Academy.
That's a great point you brought up, recognizing the strengths and weaknesses of each other. I certainly don't have the business background that John does. He doesn't have my clinical background. Like you mentioned, it was a nice symbiotic partnership that developed quickly. Our decision-making was easy. The dilemmas was... Continue reading →
The post The Truth About Partnerships in Private Practice with John Knutson & JW Matheson appeared first on Private Practice Business Academy.
Most doctors believe that word of mouth is a form of referral marketing, but what they fail to understand is that referral marketing through word of mouth is reactive and NOT proactive. To make a patient become proactive for referrals requires something tangible. Continue reading →
The post Proactive Vs. Reactive Referral Marketing with Edwin Dearborn appeared first on Private Practice Business Academy.
The first thing they would say to me, "Oh, you mean acupuncture." I'd say, "No, we're not doing acupuncture. We're doing a Westernized model of needling that utilizes the central nervous system and utilizes the muscular system. Those are the target points. We're only looking at musculoskeletal dysfunction." Continue reading →
The post How Dry Needling Can Grow Your Practice with Dr Frank Gargano appeared first on Private Practice Business Academy.
I find this extremely interesting that the entire basis of what you're doing is just educating your customer or the patient so much so and not charging them. But obviously the ones that are outside of your network, you're charging them. But still, you're educating them so much so that they would have to come to you for more information, or to get treatments....Absolutely Brilliant Continue reading →
The post Is your Private Practice Gluten Free? Find Out Why with Dr. Pete Osborne appeared first on Private Practice Business Academy.
So, we figured "Why not put the physical therapists right where the source of the problem is, right there with the employer?" And headed on right away, rather than waiting until the employee goes to a doctor or finally comes around to physical therapists. Because for the most part, physical therapists seem to be at the end of the problem, rather than the very beginning with that. And that's just kind of how our healthcare system is set up. It's very reactive and they wait until a problem happens. Continue reading →
The post The Secret to Acquiring 13k Patients with Rudy Haberzettl appeared first on Private Practice Business Academy.
I was diagnosed with adrenal fatigue, and from there, I just stepped into learning everything I could do to heal myself.I am healthier now,than I've ever been. And when I took this perspective of functional nutrition, kind of looking at the root cause from a biochemical standpoint of what was going on in my body, you know, from the endocrinology perspective, and brought it with me to my pelvic pain patients, I began to realize that that was a real big missing piece in my physical therapy practice. Continue reading →
The post Learn How Personal Challenges Can Help Grow Your Practice? appeared first on Private Practice Business Academy.
You have to ask yourself, how many hours a week am I planning my marketing? How much a month am I planning my marketing? And again, if you ask the average practice owner, this is very, very limited amount. It's something that they're not confronting, or afraid to confront, or just don't know how. And so they're not putting down on paper how am I going to reach this goal with my marketing activities.
And so, with the planning of your marketing activities, whether it's going to be online, offline, all of those kinds of things, is going to be the right estimation of what it's going to take to hit that goal. So I want my practice to grow from 100 patient visits a week to 200 patient visits a week this year. Well, how am I going to do that and what's it going to take to get there? So, do I have the right budget? Do I have the right amount of personnel? Who am I going to use to help me hit those targets?
And one thing that I've come across over the years is that many practice owners want the new patients, but they really don't budget very well to achieve that. Ideally, a practice should be investing about.... Continue reading →
The post What’s YOUR Marketing Budget for 2014? appeared first on Private Practice Business Academy.
Over time, we realized that our products translate very well to the injured population. You don't have to be an elite athlete to need compression and ice. And that leads us down to the place where we are today, launching our business into the clinical space which is orthopedic, physical therapists, chiropractors, anybody who puts their hands on a patient and would have that patient benefit directly from a really compliant and simple compression and ice platform... Continue reading →
The post Get a 110% New Revenue Stream with Barry Khan appeared first on Private Practice Business Academy.
Competition doesn't mean anything, because there are so many people that need our services that aren't using our services, from chiropractic massage, physical therapy, everything. We who do this profession know that everyone can benefit from our services. "I mean, you didn't view your competition as competition, which I coach a lot of my clients on their mindset as well, the same way. It's an opportunity". I thought that was a great line. You should think of competition as an opportunity". Continue reading →
The post The NEW Online Home Exercise Program- MYRXX.com -Founder Dr. Scott Levine appeared first on Private Practice Business Academy.
Do you have a prodcut idea that can help not only patients but clinicians as well? I meet so many clinicians across the board that have amazing ideas but they do not implement them. That's the biggest take away is that Cindy did, she implemented her idea and had enough knowledge to realize that you couldn't do everything yourself, so obviously to obtain the grants, the researchers, you let them do what they were good at which is obviously is obtaining the research; and not having a biased aspect of it as well so your company doesn't have a big role in it. That's basically part of the marketing strategy. Continue reading →
The post How to Implement Balance Wear into your Practice w/ Dr Cindy Gibson-Horn appeared first on Private Practice Business Academy.
If a physical therapist did the correct documentation, a staff physical therapist did the correct documentation, they would make their practice owner easily an extra $12,000 a month. This is all because most physical therapists do not document everything.... Continue reading →
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I guess I have always been a person that believed if you didn't like something you have to be a part of the change, so I have been involved with the private practice section. I was on the board of directors, served a three year term, came off last November and am still involved.
I can tell you that the job is large. It just kills me when a practice says, "Well, APTA is supposed to market us." There is a level of marketing and PR going on, although it could always be more. But I believe what the private practice section has been trying to do is to create tools to empower practices to market promote themselves, work with pairs, and I think if you watch the media and you follow health care reform and Obama care, whatever side of the aisle that you live on, you know that the problems are incredibly complex. No matter how right you are on an issue, it doesn't' mean that you get your way. Continue reading →
The post Why Your Practice is Losing Money w/ Dr Lyn Dteffes appeared first on Private Practice Business Academy.
So once you demonstrated your value to the host company, they realized that the partner that they thought they had wasn't really providing as much value as they needed, and it was really the therapist that provided the most value. So they almost basically cut the middle man out, basically, and just took you on board, and you accepted the deal, which is great. But from your experience, how would someone approach a corporate atmosphere? Would you say, if you had to do it all again, would you, with your experience now, and, say, with the experience with J&J, and you were asked to approach . . . we'll call them XYZ Corporate Office. How would you approach that corporate office now? Continue reading →
The post The Key to Corporate Health Services provided by Dr Kelly Lease appeared first on Private Practice Business Academy.
**I think there's two types of physical therapists and there's two different types of people in business. There are the people that are owners and managers and the people that are employees. It's not to say it's bad. Some people thrive on working and going home at 5:00 and turning off their brain from work and collecting their steady paycheck.
Other people, entrepreneurs like yourself and me, we probably, I work all day long. I'm thinking about work at night. I rarely turn off my work brain** Continue reading →
The post Rise of The “PT-preneur” – an Inside Look at Todays Innovative Physical Therapists in Private Practice appeared first on Private Practice Business Academy.
Cut the cord with Belly Guru LLC Founder, Dr Lisa Holland. Learn about one "medpreneur's" journey, of how she changed her mindset, and quit her hospital job to follow her passion. Lisa now runs a ultra successful yoga therapy studio, and is moving into helping other healthcare providers do similar things in their practice. "Basically making everybody a little yogi in mindsets, with their own self care, which we desperately need, feeling with today's times, and then them being able to hopefully bring that into their practices, as well as clients"- Dr Lisa Holland. Continue reading →
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How Can I help YOUR Practice Succed? Having started multiple physical therapy and fitness facilities and earned millions of dollars worth of insurance reimbursements, cash based treatments and programs through training courses for select affiliates,clients and partners. Dr Simon is … Continue reading →
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