Welcome to the CODI Cast, a fortnightly podcast by the team at CODI Agency. We'll be bringing you all things digital content, from how to build the best marketing strategy, to the latest in digital trends.
We look back at TikTok's biggest updates from the past month, as well as updating you with all the latest news from LinkedIn and beyond!
All this and more on the CODI cast, your monthly stop for social media news and updates.
We're back with all the biggest social media updates from the past month! Join Tahs and Goose as they break down the biggest changes from TikTok, Instagram and LinkedIn.
All this and more on the CODI cast, your monthly stop for social media news and updates.
And we're back! Miss us? This week we're talking about the latest updates to Threads and what they mean for you.
All this and more on the CODI cast, your first stop for social media news and updates. New episodes every 2nd Friday!
Now you'll be able to create text posts on TikTok to engage your audience! Join Tash and Goose as they break down what this update means for you!
All this and more on the CODI cast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Twitter is rebranding to X! But what exactly does this mean?
All this and more on the CODI cast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Posting your video content to Facebook? Well soon you'll have a whole new range of tools to play with.
All this and more on the CODI cast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Threads is the fastest growing social media app in history, are you on it yet? Join Tash and Goose as they break down how Threads has been fairing since its release only two weeks ago.
All this and more on the CODI cast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
You know what they say, two's company and three is the amount collab posts on Instagram can now support!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Want to make money on Linkedin? Now there's a whole new way to do it!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
The past week on Twitter has seen some pretty drastic changes for users. To find out how this affects you and your brand, join Tash and Goose on today's CODI Cast!
Is Threads the "Twitter-killer" we were promised? Join Tash and Goose as they break everything you need to know about Meta's latest!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Want to get more out of your Tik Tok? Tash and Goose have you covered as they break down how Unilever has been using the clock app to its maximum potential.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Tash went and saw ChatGPT founder Sam Altman speak in Melbourne, and tells us all about it!
For more info, check out this article from CODI founder Lisa Teh: https://www.forbes.com.au/news/innovation/chatgpt-founder-ai-could-destroy-whole-world/
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Like making videos but don't writing copy? Tik Tok's new generative AI scripting tool has got your back!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
LinkedIn has long been the home for thought leaders, and their new ads updates have now enabled them to get in on the ads game.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Always wanted to DM a company on LinkedIn? Soon you'll have your shot!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Have trouble crafting DMs on LinkedIn? Well, soon you'll have a little AI help.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Meta is taking full advantage of AI tech, announcing they'll soon be allowing users to have AI craft their DMs for them.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Are the days of having to leave your home to try before you buy behind you? With Snapchat's big new AR push, they very well mighty be. Join Tash and Goose as they break this down on today's episode!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Selling on LinkedIn is about to get some major updates to Sales Navigator. Join Tash and Goose as they break this down on today's CODI cast!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
YouTube is introducing 30-second unskippable ads for devices! Join Tash and Goose as they break down this decision, and what it means for brands and users.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Lead generation and sales on Facebook are about to get easier! Tash and Goose explain how.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Meta AI Week on the CODI Cast wraps up with a look at Meta's AI Advantage Suite!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
This week on the CODI we take a look at Met'a new AI updates, starting with their Sandbox content creation tools.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
TikTok's potential for marketing grows bigger by the day. To find out how, join Tash and Goose on today's CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
AI continues to be 2023's biggest driver of innovation, with both LinkedIn and Meta adopting new AI tools to help you out! Find out more with Tash and Goose on today's CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
LinkedIn profiles are set to get a new update in the form of a new CTA button, linking out to a whole new range of options for users.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Twitter's ever-evolving style continues, with a host of new updates coming to (and in one case back to) the platform. Tash and Goose examine these updates, and take a quick look at the closest competitors to the social media giant.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
We take a deep dive into AI and deep fakes and the implications that can be had with this emerging technology.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Twitter has unveiled a number of interesting new updates, including on particularly massive departure from the status quo. Tash and Goose break down these updates and how your brand can utilise them.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Tash and Goose break down the latest Instagram Reels updates and what they mean for you on today's edition of the CODI Cast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Thanks to Instagram's new mass DM feature, brands can connect to users easier than ever before. Tash and Goose break down how you can make the most of this on today edition of the CODI Cast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
TikTok's various subcultures have been a key feature in its success, and now it's easier than ever to target your content to them. Join Tash and Goose as they break down how you can best reach these niche communities on the world's fastest growing social meida app.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
Tash and Goose break down the latest in Twitter's ongoing Blue Tick saga, and ask the question that's on everyone's minds. Is it worth it?
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
For more, visit CODI Agency's website here: https://codiagency.com.au/
Google Ads have just gotten an upgrade. Join Tash and Goose as they break down what the new features mean, and how they benefit you!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
For more, visit CODI Agency's website here: https://codiagency.com.au/
Global video juggernaut TikTok is facing a potential ban in the US. Join Brad and Goose as they break down the in and outs of this potential ban, and what it means for brands and creators on the platform.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
For more, visit CODI Agency's website here: https://codiagency.com.au/
Instagram’s latest update now makes advertising your products on the social media giant even easier. Join Tash and Goose as they break down Insta’s new search and reminder features, and discover how you can make sure you’re getting the most out of the app.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
For more, visit CODI Agency's website here: https://codiagency.com.au/
Feeling that your TikTok FYP could use a refresh? Well now thanks to a recent update, you have the power to reset your TikTok feed whenever you like. But what does this mean for your brand, business or content creation? Join Tash and Goose to find out!
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
For more, visit CODI Agency's website here: https://codiagency.com.au/
Join Tash and Goose as they break down the benefits of an effective LinkedIn employee advocacy strategy, and how you can apply it to get the best results for your business.
All this and more on the CODIcast, your first stop for social media news and updates. New episodes every Wednesday and Friday.
For more, visit CODI Agency's website here: https://codiagency.com.au/
What digital advertising medium is best for your business?
Often businesses spend a lot of time and money on advertising platforms that are not best suited for their products and it could be challenging to understand what works for your business.
Tune into this episode of CODIcast to understand how you can pick the right ad for the job. Get in touch with our expert team to develop a maximum results delivering strategy for your digital ads
In this era of digital superiority, consumer data is the most integral part of any business.
This data helps businesses understand what consumers are looking for and how better to serve them - it is also important for consumers to understand how much data a business is collecting from them.
Join in as Lisa discusses consumer data, privacy and everything in between with Satya, in this episode of CODI Cast.
One of the largest challenges brands face is the ever-changing content desires and trends set by audiences on social platforms.
In this episode of the CODI Cast, Tom gives his top tip on how to engage with your audience, and what is the secret sauce needed to make content that engages your audience.
Join Tom and Lisa in their discussion this week about viral content and how brands are using social platforms to engage with their audience.
Metaverse is all about community - and it’s changing the way people network.
How do brands fit into this shift? And how can they play a role in this community?
Join Rachael and Lisa this week on their discussion on the Metaverse and how brands are marketing in this new space.
How do you make the most out of your social media strategy?
By posting content filled with value.
Posting just for the sake of it is not an effective way to get your brand noticed. To cut through the noise online, you need to be posting with a purpose.
Are #hashtags still relevant?
Does your time of voice matter across different social media platforms?
This week, Lisa and Brad discuss how brands should be tackling their image across platforms and how hashtagging has evolved over the years.
Join Rachael and Lisa this week as we take a look at TikTok influencers, and how brands can utilise emerging platforms to market their products and services.
In this episode of the CODI Cast, Brad and Lisa on Google Analytics drive the digital marketing industry and how tools such as AB testing are being underutilised.
In this episode of the CODI Cast, joining Alex "Frenchie" and Lisa on why LinkedIn is such a crucial emerging platform for industry professionals and how LinkedIn is being underutilised compared to the social media giants.
In this week's episode, Lisa and Paige discuss why gaining followers don't matter for brands and how engagement is key in driving turnover for businesses.
Join us for the newest season of the CODI Cast where we talk about what's hot and what's not in the world of digital marketing.
Join Lisa and Goose in a discussion on Zoomer culture and how the "generation of the internet" is taking over short-form content.
3 million followers on LinkedIn, Clubhouse celebrity, and personal branding expert - Eric Sim really can do it all!
Lisa Teh sits down with Eric to chat about what he thinks sets people apart on different platforms, what makes a unique voice, and how to nail the dreaded interview question, ‘tell me about yourself'.
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This week we’re talking about hair loss (or, more so, the science behind it!).
Lisa is joined by the brains (and the beauty) behind The Hairy Pill, a game-changing hair loss pill that is making a huge impact in the market.
Listen as Lisa talks to co-founder Jonathan Stiebel, and director, Professor Rod Sinclair about luscious locks, and where on earth the name Hair Pill came from.
How is content creation evolving?
In this episode of the CODI Cast, Lisa Teh sits down with content-loving AJ to chat about all things social media, and how to create those eye-catching posts that’ll cut through the noise 🔪
From using YouTube as an accountability buddy for personal development to feeling natural on camera, these two passionate creators cover it all and more giving us an inside look into their creative processes and why it is so important to show it! 📷
Follow AJ on LinkedIn via the link - here 🔗
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn & now TikTok 📲
Gen Z's and Millennials... There's so much more to these two generations than meets the eye, and with them taking up such a huge chunk of the consumer market, understanding how they tick is mighty important ✔️ Listen as Lisa Teh is joined by Mila Zecic and Jenai Tomlinson, one from each generation, as they talk about TikTok trends, Aldi's caterpillar drama, and why you don't want to ever be called 'CHUEGY'!
Follow Mila & Jenai on LinkedIn via the links on their names 🔗
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
How do you bring authenticity to your personal brand? 🧐
Resident digital marketing fanatic and LinkedIn celebrity Rosie Chong sits down with Lisa to talk about how you can banish your nerves and start posting regular content 👌🏼
From content tips, to why people love positivity, these two cover it all and more in this Linkedin conversation 🎙
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
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Influencers... More than just pretty faces, they're amazing at creating an organic relationship between brands and their audience 👥
But, what type are best, macro or micro?
Do they really get you results?
Do you need to use reality stars to get that massive reach?
CODI's influencer experts Geena & Ailish sit down with Lisa to answer all those burning questions and more 🙌🏼
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
Data, data, data - how do you use it to make decisions?
Appscore Co-founder Alex Louey understands the importance of data, and how companies use it to improve their customer's experience, digging in to see what makes them tick ✔️
Listen as he and Lisa chat about all things digital, data, and the highs and lows of starting a business 🤔
Follow Alex on LinkedIn - here
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
Is live video the future of content creation? 🤔
Tom Stevens, one of our talented Social Media Coordinators seems to think so!
In this episode of the CODI Cast Lisa and Tom explore the role of video in digital marketing and how it’s most likely to evolve and change over the coming years 📹
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
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“If a performance agency can’t quantify their investment, they shouldn’t be calling themselves a performance agency.”
Great advice from this week's CODI Cast guest, Robert Tadros who sat down with Lisa to chat about investment, digital marketing strategies, mental health, and how his agency Impress!ve Digital, handles the hard sell 💰
Follow Rob on LinkedIn - here
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
Fintech? Afterpay? Finance Trends?
What does it all mean, and how will it influence your financial future? 💰
On this episode of The Codi Cast, Lisa sits down with Kjetil Undhjem, Head of Marketing and Brand Strategy at ANZ, to chat about changing financial landscapes, how ANZ handled the 2020 lockdown, and just how your Afterpay addiction might be affecting your home buying hopes 🏠
Follow ANZ's Kjetil Undhjem on LinkedIn - here
Watch the full episode on YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
Are you sending long, long, long (long!) messages on LinkedIn?
Hmm, maybe let’s rethink that strategy 🤔
In this episode of CODI Cast, Lisa sits down with some of the CODI team to discuss LinkedIn, how those novel DM’s aren’t always great at getting your message across, using sales nav to establish yourself as a thought-leader, and the most polite ways to slide into those DM’s 📥
Watch the full episode YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
Underestimating the importance of your web design is a common (and big!) mistake. On our latest episode of the CODI Cast @LisaTeh_ sits down with design guru @Brenton Cannizzaro to talk about the importance of investing in a well-designed website and the benefits it has on your business.
Watch the full episode YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
We’re talking about all things ethical practices and consumer behaviour in this week’s episode of the CODI Cast.
Joined by @tipsyauntflo's founders Naomi Holt and Nick McEvoy, we delve into why being socially and environmentally conscious is a big selling point for Gen Z and why brands should be embracing it!
Watch the full episode YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
In this week’s episode of the CODI Cast, we’re talking about all things digital marketing campaigns, and why the focus should be put on edutainment when trying to win over your audience.
Lisa Teh is joined by CODI's own Paige Richards to discuss what makes a great campaign and how brands can lead this space with innovative and fresh ideas.
Watch the full episode YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
On our very first episode of the CODI Cast, CODI director Lisa Teh teams up with the Head Of Operations, Lana Malouf, to chat about the day-to-day life of a digital marketing agency. Packed with tips and tricks for making the most out of your social media presence, all while explaining the ever-evolving landscape.
Watch the full episode YouTube - here 🎥
Get in touch via our website - here 💻
Follow our socials - Instagram, Facebook, LinkedIn 📲
Welcome to the CODI Cast, a fortnightly podcast by the team at CODI Agency. We'll be bringing you all things digital content, from how to build the best marketing strategy, to the latest in digital trends.
www.codiagency.com.au
instagram.com/codiagency