Videography Academy: Recent Episodes
Videography Academy
We are the ultimate resource for busy people that want to learn the techniques and business of videography to achieve their goals and dreams
Today we have a great interview with a phenomenal filmmaker, teacher, and youtuber!
Ryan Snaadt talks his career, getting business, and how his youtube has helped his business!
Also he has generously offered a 25% discount to his course SOLO VIDEO PRO for all VA members: https://ryansnaadt.thinkific.com/courses/solovideopro?coupon=podcast25
Also join his thriving Facebook Group: https://www.facebook.com/groups/FreelanceVideographerCommunity
YouTube Channel: https://www.youtube.com/channel/UC-__rBmcQsAbJsdfe5R_xTA?
Website: https://www.ryansnaadt.com/
Today we interview Marcos Rocha, a DP, Videographer, Youtuber, awesome human being, and more!
We talk about how he built his Youtube channel and the challenges that come with it, as well as the work he is doing as a professional!
https://marcosdp.com
https://www.youtube.com/MarcosRochaTv
https://www.instagram.com/marcosrochatv/
Today we interview Marcos Rocha, a DP, Videographer, Youtuber, awesome human being, and more!
We talk about how he built his Youtube channel and the challenges that come with it, as well as the work he is doing as a professional!
https://marcosdp.com
https://www.youtube.com/MarcosRochaTv
https://www.instagram.com/marcosrochatv/
Today we interview Marcos Rocha, a DP, Videographer, Youtuber, awesome human being, and more!
We talk about how he built his Youtube channel and the challenges that come with it, as well as the work he is doing as a professional!
https://marcosdp.com
https://www.youtube.com/MarcosRochaTv
https://www.instagram.com/marcosrochatv/
Building momentum is important because it's like compounding success.
Big rush meeting people, getting a job, then it falls flat and turns into a rollercoaster of dopamines
How to build momentum
- Remind yourself of your goals
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- Post-its
- Vision board
- Alarm clock
- Build one new habit a quarter
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- Spend three months only caring about one new thing: Health, wealth, or happiness
- Don't overload yourself
- Make a small goal and stick to it until you get it
- Develop positive self-talk
- Develop a networking routine
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- Keep in touch
- New people
- Stay in touch with people you care about that will support you
Marketing: What is it? And what are the foundational requirements to set up a strong marketing game
What is your industry/niche's ecosystem? What do I mean by that? Learn this important lesson to master your marketing landscape
Learn the different marketing channels, the difference between paid and organic social media and a secret strategy to boost your reach organically
Michael Gebben or "Gebbs" is an AMAZING human being with fantastic energy and is a super coach with his own awesome podcast that you should be listening to! I love this guy, and sat down with him to talk the business and I'm sure you'll learn a lot. He is also a business coach with great success so if you're looking for a mentor to help take your business to the next level, he's the guy for you!
Special note: This was a lost episode (my fault) and was recorded way before the pandemic started
Find out what are the FIVE MONEY MISTAKES most beginning videographers make time and time again!
The 8 steps to COVID proof your business
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Evaluate your situation
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Evaluate your market
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Determine your niche
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Know your business model
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Create your business plan
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Business model
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How do you make money
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How much do you charge
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Sales Plan
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Research
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Prospecting
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Relationship building
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Pitch
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Close
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Marketing Plan
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Marketing platforms
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Content plan: Lead magnets
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Consistent
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Evergreen
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Casual Marketing
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Paid advertising
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Networking Plan
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Dream 100
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Platforms to haunt
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Communities to engage
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Community Action Plan
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Create your personal brand building plan
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Assess your team
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Personal Network
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Extended Network
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Allies
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Attack and Adjust as you go
The new reality of COVID and the ONLY solution to the madness!
PROBLEM: Reality is coming undone and reshaping before our eyes
- Entire industries are dying
- New Industries are rising
- Truly moving to digital era
- Human behavior is changing
- Human values are evolving
- Secondary industries and behaviors will rise
- More people suffering = strain on system
- Marketing spending is tough
- More competition for same customers
- Work life balance is hard
- Safety is a concern
- Logistics are hard
- Videographers are now frontline
- Networking is online
SOLUTION: Must evolve with times
- Expand skillset
- Focus on niche(s)
- Build strong business model
- Become Agile
- Network efficiently
- Build better relationships
- Engage in community
- Develop new personal skills
- Change priorities
How I discovered, contacted, and pitched a local restaurant and went from a free offer to a sales package
What to know about this pandemic-induced global depression and how it will affect your business.
- Tell yourself you're going to make it and this is just going to be a story you tell people some day.
- Organize & Restrict all costs both business and personal
- Reorganize your packages -Give deals, discounts, or figure out how to increase value
- Think of additional services you can provide.
- Know your niche! Re-evaluate your niche, is this a niche that needs video in a recession?
Figure it out, this will help you focus & grow faster. - Remove all activities or time spent on projects not directly related to money making
- Do not runaway into escapism: Vices, video games, drinking, smoking, that is deadly
- Put time into studying art of money making, marketing, etc. NOT Videography skills
- Do not accept any speculative work.
- Call every client you have had for the last two years, ask how they are doing, call them weekly.
- Remember how powerful you are.(if your making a living in media production you’ve already done the impossible)
- Cross Train to be able to diversify
- Join together with others
- Stay Calm and positive and strong
- Tell yourself you're going to make it and this is just going to be a story you tell people some day.
- Organize & Restrict all costs both business and personal
- Reorganize your packages -Give deals, discounts, or figure out how to increase value
- Think of additional services you can provide.
- Know your niche! Re-evaluate your niche, is this a niche that needs video in a recession?
Figure it out, this will help you focus & grow faster. - Remove all activities or time spent on projects not directly related to money making
- Do not runaway into escapism: Vices, video games, drinking, smoking, that is deadly
- Put time into studying art of money making, marketing, etc. NOT Videography skills
- Do not accept any speculative work.
- Call every client you have had for the last two years, ask how they are doing, call them weekly.
- Remember how powerful you are.(if your making a living in media production you’ve already done the impossible)
- Cross Train to be able to diversify
- Join together with others
- Stay Calm and positive and strong
In this episode I share how I screwed up and almost lost a new client and then the strategy I used in detail to save it, including the emails that were sent, a breakdown of my thought process, and what you can do.
A full youtube episode is available as well if you want to see the emails!
What's up with value based pricing! Something debated in facebook groups and forums, my two cents, and what I think people are missing on this topic!
5 reasons why you aren't getting more clients: Learn all the juicy details and how to overcome
- You're not trying hard enough
- You aren't experimenting enough
- You are not focused
- You don't know what you want
- You aren't good enough yet
Our most popular podcast interviewee returns! George Edmondson of Seed Creative comes back to talk about how his business has been growing, secrets to his business growth, and how he got a free RED camera from the CEO of RED!
Black Friday/Cyber Monday special announcement!
Find out the biggest deals and make sure you don't miss out!
What is production insurance?
What are all the different terms and how do they apply to me?
When should I get insurance?
How can insurance protect me when I rent gear?
Is it expensive to get insurance if I'm a solo operator?
All these questions and more answered on this episode where Henry Finn interviews his own production insurance agent, Luke Gelineau of www.insuredproduction.com
How to achieve your goals by staying focused!
Know your goals and make sure they're the right one
Make a list of the right things
Make sure you say no to the wrong things
Finish what you start
Musashi on Amazon
Full Focus Planner:
https://www.talkable.com/x/aLDEkU
This episode covers the pros and cons about working for free and also cites examples of how Henry has made amazing contacts and had wonderful experiences by working for free.. and how to understand when to work for free.
Real-time reflections of a man working while traveling. How to organize your thoughts to make the most of your experiences.
The difference between videographers and commercial producers, regarding skill set, knowledge, and requirements
How would Henry Finn start a videography business for $100 or less? Find out the grand total at the end of the podcast!
Also there is a free cheat sheet to go along with the episode that has the points summarized as well as an extra page for action items to turn these dreams into reality!
Get it here: https://videographyacademy.com/products/how-to-start-a-videography-business-for-100-or-less-cheatsheet
How I went from Wedding Videographer to Million Dollar Commercial Producer, Part 1.. the journey begins.
What kind of work I did before
Why it took me so long
How I transitioned
I am making a very special announcement regarding the $100 Challenge!
I am the terminator!
Mentality Tip:
- How to think about thinking
- Salvation is in the mind
- How to train your brain to respond to problems with solutions
- The different levels of thought
- How to manage your thoughts and change your habits
- Tricks to stay positive
- Mentality Tips: How to Treat the People that you work with
- People are people
- How to get closer to your goals depending on how you treat them
- Ask for what they need
- Know what you want
- Come to an agreement
- communicate early and often
- When and how to fire someone
In today's episode we learn:
- How Henry Finn works out (not good)
- The difference between those that give up and those that never do
- Why we admire some and not others
- How to become someone we admire
- How to push yourself to grow
- Why you should never give up
- How to add variety into your choices so you progress
In today's episode we are announcing a giveaway for a free digital copy of the Videography Business Guide Vol. 1 to celebrate the $100 challenge!
We also talk about:
- How I stopped being nihilistic and cynical and became positive about life
- How much people are trying to make a month from my course
- How to focus to win
- Mentality Tip: Today is not today, today is the result of yesterday
- My secret marketing company
- How I'm using a live event conference to get clients
- How I'm working with an agency to pitch a major brand for a $50k-80k project
- The approach I am taking
- Mentality Tips
If I were to start my videography business all over again from scratch what would I do to make it successful?
- Starting a basic business plan
- Setting your business goals
- Picking Your Industry
- Make your growth/reputation goals within that industry
- Make your hitlist of strategic partnerships
- Number one mission to have when starting your business
- What to do if you have no technical video skills
- Creating a client profile
- Getting your very first client
- My experience with the real estate niche
- Quick recap
A step-by-step guide on what to do if you have a full time job but want to get started in videography.. part of the Videography Business Blueprint Series
Topics discussed:
- Understanding your schedule
- Finding clients
- Importance of saving up
- Making a simple business plan
- Goals of growth & strategic partnerships
It's a fact that we sometimes get upset and take things personally. This is counterproductive to your business. In this episode, Henry Finn shows how to overcome this as soon as possible! Topics discussed:
- Are your clients deliberately trying to upset you?
- Taking ultimate responsibility over the situation
- Educating your clients and communicating with a positive attitude
- Keeping a paper trail
- Think with a BUSINESS mindset!
- How to convey your value to your client
Hellooooooooo!!!!
This episode is a very special announcement.. the hundred dollar challenge!
I am releasing pre-sales on my new course, which is the ultimate videography business blueprint. You can see it at www.videographybusinessblueprint.com
The deal is over $5,000 worth of value for... $100!
Yes you read that right, the reason why I am calling this the $100 challenge is I am challenging you to kickstart/upgrade your business, and if I can't do it for $100 then I will give you back $100 no questions asked.
Now this is only for VA Insiders, because the pre-sale is normally $500.
So if you're not already on it, head on over to www.videographyacademy.com and make sure you sign up for the newsletter because the insiders are getting the special discount code that knocks off $400 from the course!
Listen to the episode to find out what it's all about!
Everybody experiences scope creep at some point in their career. What is it, and how do you manage it? In this episode, Henry explains this phenomenon in the context of videography and provides actionable strategies to avoid it. Topics discussed:
- Client perceptions
- Understanding your client and their needs
- Getting everything in writing
- Defining the deliverables
It's no secret that editing is time consuming. You want to hand off the editing to free up your time, but your projects are low budget. What can you do?! In this episode, Henry Finn talks about hiring and managing remote and local editors, as well as providing an alternative and holistic way to approach this problem. Topics discussed:
- Outsourcing to remote editors
- Managing and directing people
- Outsourcing to local editors
- Step-by-step hiring process
- Alternative approaches
Are you ready to take on high end clients and big productions? Are you sure? In this episode, Henry Finn discusses the reality of working with big brand clients/agencies and also details actionable steps toward accessing these clients. Topics discussed:
- Differences between small and large scale productions
- Skills required for commercial work
- Focusing on the journey at every level
- Building relationships with big brand clients/agencies
It's cheaper to get an existing client to pay more than it is to get a new client. In this episode, Henry Finn shares some golden tips to maximise your existing client relationships. Topics discussed:
- Psychology of client management
- Outgrowing your clients
- How to increase your perceived value
- Importance of valuing yourself
- Negotiation script
Many people focus on that big dollar figure when undertaking a videography gig. But how much of it do you really get to keep? In this episode, Henry Finn discusses the importance of focusing on the profit margin rather than the gross figure, backed up by examples from his personal career. Topics discussed:
- Profit margins
- Time/effort vs cost
- Keeping your options open
- Personal case studies
There are highs and lows in freelance work, no matter what level you're at in your business. In this episode, Henry Finn shares some key points for managing the lows and shares his personal experiences and current goals. Topics discussed:
- Differences between types of freelancers
- Problems with relying on referrals
- Importance of networking, prospecting and pitching
- Going solo vs delegating work
- List of things to consider for your own business
In this episode Henry Finn talks about how to secure a consistent income stream without working for somebody else. Whether you are a beginner videographer or a seasoned professional, finding and securing repeat business can be challenging. It's all about learning to focus on specific targets and defining a business model. Topics discussed:
- Dominating one niche at a time
- Defining a menu of services
- Personal experiences working for other people
- Consistent referrals by partnering with other vendors
In this episode Henry Finn talks about how to double your rate whilst ensuring you're delivering double the value to your client. There may be times where you find it difficult or uncomfortable to increase your prices. These are plateaus you can break through. Topics discussed:
- Ways to justify doubling your rate
- What is involved at different production value levels
- Breaking through plateaus
- Ways to add value to your client
- Asking the right questions in order to advance your craft
In this episode Henry Finn shares his tips and experiences on hiring people for weddings and other video productions. Weddings are one of the most important moments in a person's life. It's vital to find somebody you can work well with. Avoid the worst case scenario! Topics discussed:
- Hiring a second shooter for weddings
- Questions to ask when hiring a second shooter
- How to manage people of different skill levels
- How much should you pay?
- Personal experiences and lessons learnt
In this episode Henry Finn shares another 1-on-1 coaching session with the videographer Yohahn Ko. We discuss:
- Branding
- Company Names
- Adding lifestyle to a business approach
- How to present your company
- And more
In this episode we share an actual, live coaching session between Henry Finn and filmmaker Yohahn Ko. Yohahn has been in business for 2 years and is looking to turn an existing customer into a super customer. Learn the power of the customer survey as well as other advice.
Would you like Henry Finn to mentor you and help build your business but can't afford the coaching or mentoring fees? How about volunteer a little time at Videography Academy and in return you will get a personal mentorship and committement directly from Henry to help you achieve financial freedom! Only serious applicants wanted, inquire at info@videographyacademy.com
OH. MY. GOSH! WHERE HAVE YOU BEEENN???? Well, in this episode I explain fully where I went and what's next...
In today's episode, we learn three ways to say the same thing: Magic words to learn a client's budget and help you prepare yours properly to make more money and not lose out.
After using the magic words, just nod and say okay I’ll keep that in mind to whatever they answer
The reason why this is a win-win-win is you either get more money or you say no or you negotiate to get your price.. or say no. But if you think about it if you don’t ask that question you will almost ALWAYS leave money on the table and you also reduce the chances of bidding way too high and just outright no.. bc if you say outright no you don’t have a lot of room to renegotiate. Always negotiate up, never down.
Join our Facebook Group Here
Show Notes link for this episode:
VideographyAcademy.com/40
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Email us at info@videographyacademy.com
In today's episode, I use personal anecdotes to share a few things NOT to do if you want to build your reputation and some things to do if you want to never get business or a referral from a potential relationship.
HINT: Follow up and communicate!
Join our Facebook Group Here
Show Notes link for this episode:
VideographyAcademy.com/39
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Email us at info@videographyacademy.com
PODCAST EPISODE: HOW TO CONDUCT A SUCCESSFUL IN-PERSON CONSULTATION: TIPS ON BODY LANGUAGE, TONE, AND READING YOUR CLIENT
Facebook Group “Video Creators that Care about Making Money”:
https://www.facebook.com/groups/173859130042880/
Show Notes link for this episode:
VideographyAcademy.com/38
_______________________
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Join our Facebook Group Here
Email us at info@videographyacademy.com
George Edmondson is a freelance video creator. He has been a fulltime freelancer for four years, and started his business with cheap dslr and iMovie. He's been able to grow into a consistent six figure income, and is in the early stages of building a production company. He also is the creator of the Facebook Group “Video Creators that Care about Making Money”.
Topics we cover in the interview:
- How to go all in on a videography business
- How to assess the risk of leaving your job to start a videography business
- How to get your first sales as a videographer
- How to make money and talk about money in your videography business
- How to fire a difficult client
- How to have work/life balance as a videographer
George’s Business Website:
www.yourseedmedia.com
Facebook Group “Video Creators that Care about Making Money”:
https://www.facebook.com/groups/173859130042880/
Show Notes link for this episode:
VideographyAcademy.com/37
_______________________
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Google Play Music (Droid Users)
Spotify
Join our Facebook Group Here
Email us at info@videographyacademy.com
In this episode Henry discusses how to effectively work with Video Editors for your Videography business.
Show Notes link for this episode:
VideographyAcademy.com/36
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Email us at info@videographyacademy.com
Show Notes link for this episode:
VideographyAcademy.com/35
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Henry discusses principles to be a successful Videographer.
Show Notes link for this episode:
VideographyAcademy.com/34
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Henry discusses the state of the union of Videography Academy.
Show Notes link for this episode:
VideographyAcademy.com/33
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Our guest today is Scott McKenna who is an entrepreneur, musician, husband, and father.
Scott is the owner of 4LC studios at 4LCstudios.com. Scott’s YouTube channel has over 1.1 Million views and he uploads Vlogs, Tech Videos, Gear Reviews, Business Tips and Advice, and just about everything else. If he does it he films it and uploads it.
Scott is also the host of The Scott McKenna Podcast available on Apple Podcasts, Google play Music and Spotify.
Topics we cover in today’s episode:
- How to balance life with video production
- How to start a YouTube vlog documenting your journey
- How to go from part time to full time in your video production business
- How to “just do it” and learn by taking action
- Tips for networking and starting relationships before asking for any business
- Differences between planning and shooting a wedding vs. planning and shooting a commercial
- Time management tips
- Equipment tips to start a YouTube vlog
- How to put client’s goals first and solve their problems with video
- How to build referrals with your current client base by giving them a great customer experience
How to get in touch with Scott Mckenna:
4LC Studios
Scott's YouTube Channel
Instagram: @scottmckenna
Twitter: @scottwmckenna
Scott McKenna Podcast:
Apple Podcasts
Google Play Music
Show Notes link for this episode:
VideographyAcademy.com/32
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Subscribe to the Videography Academy YouTube Channel here
Email us at info@videographyacademy.com
Henry Finn pulls the curtain and shares the step by step process and behind The Scenes of Closing a 5 Figure Videography Sale.
Show Notes link for this episode:
VideographyAcademy.com/31
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Henry discusses a core concept of how adding value to your Videography clients will give you a ROI (Return on Investment).
Show Notes link for this episode:
VideographyAcademy.com/30
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In this episode Henry discusses how to interview shy people for your Videography projects.
Show Notes link for this episode:
VideographyAcademy.com/29
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Henry discusses How to tell your story to get more sales and referrals.
Show Notes link for this episode:
VideographyAcademy.com/28
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Henry discusses how to conduct a Videography consultation that will get you more paid gigs.
Sign up for our Live Webinar happening March 29, 2018 and March 30, 2018: Get Your First 5 Paying Videography Clients (How to Choose and Dominate your Niche) here:
VideographyAcademy.com/learn
Show Notes link for this episode:
VideographyAcademy.com/27
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Email us at info@videographyacademy.com
Henry discusses the different titles of Video Production
- Videographer
- Director
- Producer
- Cinematographer
Sign up for our Live Webinar happening March 29, 2018 and March 30, 2018: Get Your First 5 Paying Videography Clients (How to Choose and Dominate your Niche) here:
VideographyAcademy.com/learn
Show Notes link for this episode:
VideographyAcademy.com/26
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Itunes (Iphone Users)
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Subscribe to the Videography Academy YouTube Channel here
Email us at info@videographyacademy.com
Henry discusses how to store videos safely after a shoot to increase your Business organization
For a free whitepaper on how to safely store date email us at
info@videographyacademy.com
Show Notes link for this episode:
VideographyAcademy.com/25
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Email us at info@videographyacademy.com
How to deliver wedding videos to clients for Increased Brand Awareness and a Great Customer Service Experience
- Weddings: Have all sorts of cool ways
- Make sure your branding is on the box
- http://www.universityofweddingfilmmakers.com/the-ultimate-guide-to-delivering-your-wedding-films-on-usb/
- DIY: Buy favorite book and cut out pages
- Throw in some polaroids or ask photographer for a few images to include
- Thank you card handwritten with extra business cards
Show Notes link for this episode:
VideographyAcademy.com/24
_______________________
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Subscribe to the Videography Academy YouTube Channel here
Email us at info@videographyacademy.com
Henry discusses the 3 methods to set Rates for your Videography Business.
METHOD 1: SET PACKAGE RATES
- What is the final
-
- Length
- What elements
- Go by days worked
- Shooting is one day
- Editing: calculate
- Special equipment
- Add extra personnel
- Add an extra 2-3 days at end
METHOD 2: MARKET RATES
- Interview other videographers and ask
- Secret shop
- Learn what pricing is
METHOD 3: MAXIMIZE is to go by a more advanced sales technique which is when you have a longer discover process and feel them out
- Ask: How much were you expecting to spend?
- What is an ideal budget range for you on this project?
Show Notes link for this episode:
VideographyAcademy.com/23
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Email us at info@videographyacademy.com
Henry discusses how to say no and how to set boundaries with Videography clients so that you will have more time and profit.
Saying no to specific things
- Outside of scope of work
- Unrealistic ideas
- Different ways to say no
Client management hacks or things to be careful with to not get burned
- Always have a clear proposal
- Always check in while you’re going
- If they propose an idea that’s outside of scope or your knowledge don’t just say yes, say that is interesting let’s explore it will have to get back to you
- Count your hours
Show Notes link for this episode:
VideographyAcademy.com/22
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Email us at info@videographyacademy.com
Henry discusses what to put in a Videography contract.
Email us at info@videographyacademy.com for a copy of a sample Videography contract.
Show Notes link for this episode:
VideographyAcademy.com/21
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Michael Crocker is the owner of Rezi Media which produces video marketing funnels for small businesses and established professionals...
He is a self-taught freelance videographer/editor who produces content for pro athletes & influencers...
He taught himself how to film and edit via youtube university 7 years ago in college and is now driven to tell amplify the stories that deserve to be told.
Topics we cover in the interview:
- How to tell an impactful story through video
- How to balance creativity, art and marketing
- How to go all in on your videography business
- The Sales Process of booking a videography client
- How to progress in the technical skills of videography
- How to think of business marketing as connecting with people
- How to set deadlines for yourself in your videography business
- How to shift your mentality from artist to business person
- How to say no to a videography client that does not align with your business or values
People and resources mentioned in this episode:
How to Win Friends and Influence People
How to Find out More about Michael Crocker:
Mike's company Rezi Media
email michael@rezimedia.com
Visit the show notes page for this episode:
www.videographyacademy.com/20
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In Today's Episode Henry talks about Mind Hacks to become a successful videographer
First Mind Hack Rule: Prepare to accept a new reality. Take joy in this.
A reality with new boundaries
Contractor vs. businessman: Don’t just be grateful, measure to know value CEO
Be humble -Make everything
Be emotionless -decision making
Rewire your brain to run towards opportunity
What are the main pain points? & What is the normal view versus the rewired version
Procrastinate
Nobody cares as much as you, it’s like a pimple you don’t go agonizing over someone else’s zit, only they are. So know that and use it as a pleasant shield from fear.. Don’t be afraid because nobody cares about your fears anyway. It’s like Kennedy said there’s nothing to fear but fear itself.
Scared of Sales Process
Need to calm down, focus on the elements you must learn to become a sales master
Prospected
Ignorant of sales process
it is not evil or a necessary evil, it is your life. Either live it or go lie down. Become addicted to learning, it’s the only way to earn. The more you learn the more you earn.
Not organized
You tell yourself “that’s just how I am, I’m an artist” -NO if you’re a videographer you have to be an artist AND a businessperson
Show Notes link for this episode:
VideographyAcademy.com/19
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Henry Finn discusses how to work with a difficult Videography client.
Show Notes link for this episode:
VideographyAcademy.com/18
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In today's episode, Henry Finn discusses what this podcast is and isn't.
Show Notes link for this episode:
VideographyAcademy.com/17
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Justin Andrews is a co-founder and owner of Animus Studios, a video agency that helps their clients plan, create and share content. He loves helping brands speak and act like humans through authentic content. He also enjoys the balancing act involved in running a small business - pushing to be successful from a creative and financial standpoint.
Topics we cover in the interview:
- How to start and scale a Video Production business
- How to lead a Video Production team
- How to be authentic in business
- How to get over "imposter syndrome"
- How to have the right mindset for your Videography business
- How to not be desperate as a beginner Videographer
- How to say no in your business
- How to get $100,000 per year videography accounts
- How to learn the sales side of your Videography business
- How to set S.M.A.R.T. goals for your business
- How to outsource in your Videography business
People and resources mentioned in this episode:
Getting Naked Book
Marshall Goldsmith
How to Find out More about Justin Andrews:
VideoStrategy.org
Animus Studios
Animus Studios Facebook Page
Email Justin at Justin@Animusstudios.com
Visit the show notes page for this episode:
www.videographyacademy.com/16
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Itunes (Iphone Users)
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Spotify
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Email us at info@videographyacademy.com
In today's episode, Henry Finn discusses what it takes to be a successful videographer.
Technical Skills
Must have filmmaking skills- indoor, outdoor, be effective in story telling. How to handle audio, lav microphone, graphic skills, boom microphone
Business Skills
- How to prospect for clients, who are you trying to work with, client avatar
- Able to breakdown and budget projects
- Create nice proposal
- Manage Client- contract
Resourcs mentioned in this episode:
Proposify.com
Canva.com
Show Notes link for this episode:
VideographyAcademy.com/15
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Itunes (Iphone Users)
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Email us at info@videographyacademy.com
Henry discusses how to find and hire subcontractors for your Videography Business.
Types of Subcontractors:
- Audio
- Cinematographers
- Digital Marketers/Social Media marketers
Tips and strategies:
Make sure they have sample work
Share goals and outcomes of project and parameters (how long shoot, where is shoot)
Questions to ask the sub contractor:
How would they approach project? To understand sub contractor’s process and expertise and find out what questions they have
What challenges they may see with this project?
How many hours for them to complete job?
Final Tip:
Choose people you want to work with that are pleasant and that have positive attitude.
People and resources mentioned in this episode:
UPwork.com
Mandy.com
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Our guest today has got you both in front and from behind the camera. When it comes to a true renaissance woman, look no further than Nicki Sun. As the creator and host of her own talk show, "Now You Know," Nicki has pioneered the path for independent hosts and personalities and has created a platform that connects fans with inspiring influencers particularly in Asian American entertainment from beauty guru Michelle Phan to superstar athlete Jeremy Lin. Outside of hosting, Nicki has had the opportunity to produce television shows and content for Myx TV, Verizon, celebrity chef Martin Yan, and Google--just to name a few.
Topics we cover in the interview:
- Getting over perfectionism as a Videographer
- Just Do it and taking action in your Videography business
- What video equipment Nicki uses
- How to approach getting interviews at a convention
- How to shoot a convention
- How to get over your own ego when being a interview host
- How to get an interview with a high profile individual
- What plugins and platform to use when doing post production editing
- How to navigate being a female videographer
- How to keep romantic boundaries and avoid catching feelings when interviewing a subject
- How to use translucent powder to avoid shine in the light when interviewing on camera
People and resources mentioned in this episode:
DJ Miles Medina
Namm- National Association of Music Merchants
Cheesy Cam
Panasonic GH4 Facebook Group
Equipment Mentioned in this episode:
Panasonic GH4
TasCam DR 10L
Final Cut
LenoFX.com- Final Cut Plug in
How to Find out More about Nicki Sun:
Nicki's Website
Subscribe to Nicki’s YouTube channel
Nicki Sun Media Facebook Page
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Google Play Music (Droid Users)
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Email us at info@videographyacademy.com
A discussion on the mentality Abundance vs. Scarcity and how these mentalities come into play in the success of your Videography Business.
Visit our website to check the show notes for this episode at VideographyAcademy.com/012
Download our free guide "How to get your first paying Videography clients here"
Subscribe to our YouTube channel here for more free resources on how to build a Videography business you love!
Subscribe to the podcast below:
Itunes (Iphone Users)
Google Play Music (Droid Users)
Don't forget to drop us a line directly if you want!
info@videographyacademy.com
Today Henry discusses how to create a company reel.
Visit our website to check the show notes for this episode at VideographyAcademy.com/011
Download our free guide "How to get your first paying Videography clients here"
Subscribe to our YouTube channel here for more free resources on how to build a Videography business you love!
Subscribe to the podcast below:
Itunes (Iphone Users)
Google Play Music (Droid Users)
Today Henry discusses how to fire a difficult client.
Visit our website to check the show notes for this episode at VideographyAcademy.com/010
Download our free guide "How to get your first paying Videography clients here"
Subscribe to our YouTube channel here for more free resources on how to build a Videography business you love!
Subscribe to the podcast below:
Itunes (Iphone Users)
Google Play Music (Droid Users)
In this episode Henry talks about getting over the fear of selling videography services. Sales can be tough for some people so we hope this episode is helpful!
Visit our website to check the show notes for this episode at VideographyAcademy.com
Download our free guide "How to get your first paying Videography clients here"
Subscribe to our YouTube channel here for more free resources on how to build a Videography business you love!
In today's episode, Henry talks about how to get more high paying clients using proposals and what to include in the proposals.
Introduction Letter
Demonstrate you care about their business. Care about their wants and needs and help them achieve their goals.
Outline Deliverables
Deliverable is what the client will get for the money they pay you for videography. This step also helps with managing expectations if the client comes back to you expecting more items that were not in the deliverable outline.
Itemized Budget
Don’t just give client lump sum for project. Give line by line item. Client needs to be confident that you are spending money wisely.
Proposed Schedule
Inspiration or Mood Board
Send examples of other types of work to get prospective client excited.
Legal Aspect
Conditions for work and what happens if there is a dispute
Download our Free Zip File "How to get your first paying videography clients" Here!
For show notes please visit this link www.videographyacademy.com/008
Subscribe to our YouTube Channel here for more free resources on how to create a Videography business you love!
In today's episode, Henry will discuss the 5 Ways to Get Your First Paying Videography Clients
- Craigslist.org
- Reach out to local production companies
- Reach out to friends and your own network
- Build relationships with local businesses
- Look at local publication ads
Download our Free Zip File "How to get your first paying videography clients" Here!
For show notes please visit this link www.videographyacademy.com/007
Subscribe to our YouTube Channel here for more free resources on how to create a Videography business you love!
In today's episode, Henry will discuss some quick tips on how to shoot an effective Real Estate Video.
For show notes please visit this link www.videographyacademy.com/006
Subscribe to our YouTube Channel here for more free resources on how to create a Videography business that you love!
Today Henry discusses tips to networking more effectively to get more Videography clients.
5 Networking Tips for videographers to utilize:
-
Determine what networking event to attend
-
Find person that looks most uncomfortable to talk to
-
The fly by networking technique
-
Ask for email introductions through personal network
-
Utilize social networking
For show notes please visit this link www.videographyacademy.com/005
Subscribe to our YouTube Channel here for more free resources on how to create a Videography business you love!
In today's episode Henry Finn will discuss the 3 Common Mistakes Videographers Make in their Business.
Mistake #1
Not setting the right expectation with your clients.
Mistake #2
Not budgeting properly
Mistake #3
Not Communicating Properly with the client
For show notes please visit this link www.videographyacademy.com/004
Subscribe to our YouTube Channel for more free resources on how to create a Videography business that you love!
In today's episode Henry Finn will discuss when is right time to leave your 9 to 5 job to go all in on your Videography business.
For show notes please visit this link www.videographyacademy.com/003
Subscribe to our YouTube Channel here for more free resources on how to grow your Videography business!
In this episode Henry Finn will discuss How to Brand your Videography Business for Long Term Success.
Here are the steps he lays out:
-
Choose a Name
-
Create Logo
-
Create Website
On your website add your mission, industry you service, list of services, link to demo reel and past work, contact us page. Just do it, don’t over complicate it when it comes to website
- Create Personal Vision Statement
Allows you to solidify what your business will look like in years to come
- What do you want to bring to your industry?
- How do you want to experience this business yourself?
5) Tell your Origin Story
- What have you done so far in your life and videography career
- Who you are
- Where you are from
- Why you chose the niche you are in for videography
Resources discussed in this episode:
Logojoy.com
Squarespace.com
Wix.com
For show notes please visit this link www.videographyacademy.com/002
In this episode, Henry Finn, will be going through the 3 steps to choosing and dominating your videography niche.
Step 1 Picking a Niche:
- Make list of all your interests
- Narrow down if the niche can pay for services for video. Does niche have money
- Gauge skill level in the niche/industry you choose and write down
- What are equipment and investments for niche/industry you choose
- Stress Test your Niche. Send questionnaire or phone call with friends in the industry
Step 2 How to get your first niche client:
- Work for free at first to build portfolio
- Learn from mistakes
- Have a strong presentation
- Send presentation for feedback with friends
- Go through own personal network
Step 3 How to set up a referral network for your Niche videography company:
- How to build a referral network within your niche
- Find people that have complimentary services to your niche
Resources:
Canva.com
Book:
Will it Fly by Pat Flynn
For show notes please visit this link www.videographyacademy.com/001
Subscribe to our YouTube Channel here for more free resources on how to grow your Videography business!
In this episode you will learn about the following:
- What is Videography Academy
- Who is Videography Academy right for
- Who is our host Henry Finn
For show notes please visit this link www.videographyacademy.com/000
Subscribe to our YouTube Channel Here for more free resources to grow your videography business!