Raising the Barr with Chad Barr: Recent Episodes

Chad Barr

Chad Barr, President, The Chad Barr Group, Helping individuals and organizations leverage their web presence to transform their business success!

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What is the value of the Artificial Intelligence (AI) tool ChatGPT for business and personal life? How do you use it safely and avoid pitfalls? Guest Chad Barr demonstrates how to apply human intelligence to maximize the benefits and minimize … Continue reading →

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Do you realize that the content you publish on your website has a direct role and influence in your SEO (Search Engine Optimization) strategy? Of course, your content is critical in attracting and engaging with your audience, but it is the major factor in impacting search engine results. Let me share several ideas on how to create and publish SEO-friendly content:

Relevancy: Your content must be applicable and excellent in order to position you as an expert and as an authority in the eyes of your clients and of course Google. The better your content, the more original it is, and the way it addresses your clients’ questions and concerns, the more likely it is to be shared and linked, which will improve its engagements and your rankings.

Target Audience: Identify who exactly you are writing for so you better understand what keyword phrases they may use when searching for your insights, products, and services. To better identify your target audience, you may analyze your clients, leverage various social media platforms, review your Google analytics, research your competitors, and conduct market research.

Mobile Optimized: Since the majority of searches are now conducted on mobile devices, it is critical that your content and of course your website are optimized for mobile devices. If you site and content are not mobile optimized, you will most likely get penalized by Google, it will be difficult for uses to find you and read your content, which will lead to high bounce rate and used leaving your site.

Long-form Content: These are articles, blog posts, and special downloads, that usually consist of 1,000 words or more and dive deeper into the topic you cover. You are able to then share more of your expertise and substantiate it with research, examples, trends and forecasts. I am not suggesting that all your content should become a long-form type content, but it is a good practice to incorporate such in your content publishing strategy.

Keyword Research: As I mentioned above, the importance here is to identify the keyword phrases that your audience may be using to search for you. Once these phrases and terms have been identified, you need to include them in your titles, actual text and SEO plugins implemented on your site. However, you must not overuse these terms. Some additional ideas for doing your keyword research are: feedback from your customers, investigation of your competitors, online communities, Google auto-complete feature, social media hashtags and tools such as Google trends and your Google analytics.

As you can see, thinking of your content creation strategically is critical for creating your SEO-friendly content. By doing so you are not just satisfying the various search engines, but more importantly you will drive more traffic to your website, generate more engagements and therefore more clients and more business.

A reminder: I will be holding a special zoom session on Thursday, April 27th at 1PM EST, where I will take a deep dive into ChatGPT and show you how to use this remarkable platform, this game-changer in your business. If you are interested, and have not yet contacted me, email me back with the subject “Chad deep dive into ChatGPT” and let me know that you are in. This will be amazing.

Get your copy of my latest new books available now on my Amazon’s author page.

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This is the season when retail businesses are ramping up their creativity to lure customers to their websites or brick-and-mortar buildings. While it’s unnecessary to reinvent the wheel, it is necessary to continue to improve and elevate your writing, your social media and blog posts to attract clients and keep them coming back again and again. What qualities turn good writing into great writing and make you stand out in the crowd? Here are some of those traits:

StorytellingThey bring our words to life, stimulate our mind and our emotions and connect our audience to our insights. They also substantiate the points we are making.

Metaphors and SimilesThey add interest while allowing us to emphasize and exaggerate our message and intent and activate our imagination. In other words, the let us see things from a different perspective.

StraightforwardnessDon’t overcomplicate your message. Simplify the way you communicate your words. Although I agree that you should not dumb down your language, I also suggest you keep it simple.

EssenceWhat are the key messages you are attempting to communicate? Stay focused on the main ideas and do not get digress in various directions.

ExpertismPosition yourself as a subject of interest with the proper authority. Demonstrate and share your knowledge and wisdom and your track record of success.

SuccinctnessIt’s not the quantity of the words you use but their quality and brevity. Be brief and avoid superfluous words that may distract your audience.

HumorKeeps your reader engaged, makes you memorable, and help release tension. When humor creates laughter, it decreases stress hormones while releasing endorphins, which help promote our overall sense of well-being.

Structure and GrammarUsing proper grammar, sentence structure and writing style are essential for effective writing while making you stand out.

WIIFTWhat’s in it for them? That is the key question your masterpiece should answer. How will it improve their life or business and what is the profound value it delivers?

Now go write your next masterpiece to powerfully impact and transform your audience.

Get your copy of my latest new books available now on my Amazon’s author page.

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Gratitudenoun    the state of being grateful: THANKFULNESS This is the definition of gratitude according to Merriam-Webster. Simple, straightforward and easy to comprehend. THANKFULNESS It seems like an easy concept to grasp and yet so often, when challenges arise, anger momentarily … Continue reading →

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A while back, I was asked to share my lessons learned from running my business. I decided to challenge myself and create my 40 lessons learned, which I did and published at the time. A few weeks later I decided … Continue reading →

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I am thrilled to share with you this fascinating conversation I had with Dov Baron. He is ranked: Top 100 Leadership Speaker by Inc Magazine, and #1 Podcast for Fortune 500 Executives by Inc. He is Entrepreneur Magazine Contributor, The Talent Authority, Dragonist. Timeline: 1:48 What do you do? Identifying your primary drivers and purpose … Continue reading Chad Barr Interviews Dov Baron: Finding Your Passion

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In this episode during my conversation with my colleague Marc Evans, we cover several exciting topics: What do successful entrepreneurs do that others don’t? How to exponentially grow your email subscribers list? How to build powerful communities? And what are the attributes of remarkable content? You don’t want to miss this episode.

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Hidden among the chaos and hype, there are secrets to success on the web. Globally renowned inter-net expert Chad Barr is joining me to reveal them – and show you how to use them to amplify your web presence and profits. Using the unmatched reach of the web, entrepreneurs are empowered to take a more … Continue reading Million Dollar Web Presence – Chris Cooper Interviews Chad Barr

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Chad Barr, Founder and President of The Chad Barr Group, is an Internet marketing strategist with over 30 years of experience transforming businesses through technology innovation. Born and raised in Israel, Chad arrived in the United States at age 22, determined to capture the American dream. He founded his own technology company in 1987, and … Continue reading Thought Leadership and Creating Global Digital Empires with Chad Barr

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In this podcast Scott discusses: How to hire top talent, The trigger to writing this book, How to attract the best, Slow to hire, quick to fire, What does Zero to Fill™ mean, And much more… In High Velocity Hiring, Scott reveals his system for filling jobs effectively and instantly―making it your ultimate weapon in … Continue reading Chad Barr Interviews Scott Wintrip’s and discuss his new book – High Velocity Hiring

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In this podcast Scott discusses: What it means to hire in an instant, Providing value, How to create remarkable content and strengthen thought leadership, Digital Empire Creation® and turning bumps into opportunities, Overcoming challenges and more…    

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© Chad Barr 2013. All rights reserved

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© Chad Barr 2013. All rights reserved

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In this podcast, Chad discusses why developing provocative content is critical to strengthening thought leadership. As an example, Chad works with host Linda Popky to demonstrate how to create strong, compelling content on marketing thought leadership. © Chad Barr 2013. All rights reserved

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What are some of the challenges sales leaders face today and what do do about them? What are the attributes of the most successful sales leaders? How do you make extrinsic goals intrinsic? And what are some of the key sales trends? Want to know the answers to these and other questions? Then click on … Continue reading Chad Barr Sales Conversation with Colleen Francis

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Back in 2012, I shared the importance of consistently meeting the buyer (MTB). If you want to increase the success of your business, click, play and listen to this podcast where Chad shares ways to do this. © Chad Barr 2013. All rights reserved

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This is another podcast interview I was able to dig out from the archives. Listen to Phil Symchych in a conversation with me about successful Internet and business strategies. © Chad Barr 2013. All rights reserved

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I dug out this podcast interview, done a while back, which I completely forgot about. Listen to Maurice DiMino interviewing me as it even gets heated at times. I think you’ll enjoy this one. © Chad Barr 2013. All rights reserved

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So what are the top SEO myths or mistakes? Click on the play arrow below and listen to this podcast and Chad share the top 5 with you. © Chad Barr 2013. All rights reserved

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Listen to Jeff Cobb as he interviews me on building your digital empire. Click on the play arrow below and listen to this podcast interview. Here is the original interview. © Chad Barr 2013. All rights reserved

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Are you losing brain cells listening to certain bloggers? Click on the play arrow below and listen to this podcast and Chad share an important story with you. © Chad Barr 2013. All rights reserved

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Creative provocative content should not be hard. Click on the play arrow below and listen to this podcast and Chad reveal 11 tips for creative such content. © Chad Barr 2013. All rights reserved

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Click on the play arrow below and listen to this podcast and Chad’s story about the so-called “gift” received on Facebook on his birthday. © Chad Barr 2013. All rights reserved

The post Are Your Gifts Genuine? appeared first on The Chad Barr Group.

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Want to avoid common podcast mistakes? Then you must click on the play arrow below and listen to this podcasts and to Chad discuss the top 13 mistakes. © Chad Barr 2013. All rights reserved

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In this podcast, Chad discusses why capturing visitors’ email addresses is important. Click the play arrow button below: © Chad Barr 2013. All rights reserved

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Listen to this great conversation where Clifton Warren of  Corporate Eye interviews Chad where they discuss various questions and topics such as: Is it possible to build a million dollar web presence? What are the factors for a successful web presence? How do you create provocative and compelling content? How to build your web strategy? And … Continue reading Chad Barr Interviewed by Clifton Warren

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It’s that time of year when we celebrate the Jewish New Year and the High Holidays. I would like to thank my family, friends, clients, colleagues and of course YOU, the reader of this blog. Without you, I would not be who I am. From the bottom of my heart, Thank You! I hope you … Continue reading Grateful

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Strategy first tactics second. Let’s discuss strategy. Listen to Chad discuss his ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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Want to grow your business? Content is the key. Listen to Chad discuss his ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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Thinking of strengthening your own thought leadership? This podcast then is a must. Listen to Chad discuss his ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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Listen to this great conversation where Dr. Vicki Rackner of Medical Bridges interviews Chad where they discuss various questions and topics such as: How well is your web presence working for you? How can doctors leverage Internet strategies to attract and communicate with their clients? Offering medical advice vs. helpful information. How to Choose the right … Continue reading Chad Barr Interviewed by Dr. Vicki Rackner

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So how do you stay in touch with your audience after your speaking presentation? Listen to this podcast and to Chad discussing his ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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Listen to this great interview where Dan Janal of PR Leads asks Chad some tough questions such as: What do million dollar producers do that others don’t? Where do great ideas come from and what do we do with them? How do you leverage the web to dominate your niche expertise? And many more. Click … Continue reading Chad Barr Interviewed by Dan Janal

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Have you ever wondered how to create a great podcast? Listen to this podcast and to Chad discussing his ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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How do thought leaders leverage their sites to increase their success? Listen to this podcast and to Chad discussing these ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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Do visitors read your old blog post? What should you do about it? Listen to this podcast and to Chad discussing these ideas by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

The post It’s Time to Repurpose Your Content appeared first on The Chad Barr Group.

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Ever wonder how often you should blog and how to find ideas to blog about? Listen to this podcast and to Chad discussing these points by clicking the play arrow button below: © Chad Barr 2012. All rights reserved

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What are some of the effective concepts you should consider when creating videos? Listen to this podcast and to Chad discussing these points by clicking the play button below:

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This is a rare interview I have just conducted with Gail Goodman who is the bright, innovative and visionary CEO of Constant Contact, the email and event marketing giant. We discussed topics such as growing your business, strengthening your brand, leveraging creative technologies, the Internet and social media. You’ll here answers to questions such as: … Continue reading Chad Barr Interviews Gail Goodman, CEO, Constant Contact

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Does your business create intellectual property? Do you have a web site? What about the name of your organizations and the names of your various brands, products and services? Have you protected all of these legally? Do you know the difference between a copyright and a trademark? This is a fascinating interview I conducted with … Continue reading How Legally Protected Is Your Brand?

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Given the knowledge and wisdom I have today, what would I have done differently if I had this knowledge back then, when I first started my business? Click the play button and find out.

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Ever wonder what are some of the elements of effective podcasting? Why not click on the play button below and listen.

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In this podcast, Chad discusses the importance of crowdsourcing, why you should consider doing it and how.

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Leveraging Video to Capture the Hearts and Minds of Donors. If a picture can capture 1,000 words, imagine what a video can capture! Learn with us how to use a simple technique for less than $300 to capture the passion your donors feel for your organization. . .and share it with others. Click below to … Continue reading Karen Eber Davis Interviews Chad Barr

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I recently had the outstanding opportunity of interviewing this remarkable individual; Dr. Cal LeMon, president of Executive Enrichment. Cal is a successful consultant, coach, author and a sought after speaker, who has helped improve the condition of some of the best organizations and audiences in the world. During the interview we discussed topics such as: … Continue reading Chad Barr Interviews Dr. Cal LeMon

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I recently traveled to Newport, Rhode Island, to speak to the participants of Alan Weiss’s Million Dollar Consulting® College. Since one of the topics I covered was the easy process of the creation and publishing of a podcast and since Alan and I have also promised a podcast to the participants of our New Product … Continue reading Creating and Marketing Products – Chad Barr Interviews Alan Weiss

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In this terrific podcast interview, I had the opportunity to chat with serial Web-entrepreneur Jim Kukral. He is a consultant, coach, author and speaker, an expert and an authority on how to successfully leverage the Internet. During the interview we discussed topics such as: Internet best practices and leveraging web sites, blogs and social media. … Continue reading Chad Barr Interviews Jim Kukral

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In this fabulous podcast interview, I had the chance to chat with Omar Khan, founder and senior partner of Sensei International and author of several books. We discussed some fascinating topics: What is a global consultant, how do you become a successful one and how do you get started. We also talked about his international … Continue reading Chad Barr Interviews Omar Khan

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This is a great podcast interview I just did with David Meerman Scott, author of The New Rules of Marketing & PR and World Wide Rave among other books. In this interview we discussed: Viral marketing and thought leadership strategies, the new / old rules of marketing, best practices for consultants, where do ideas come … Continue reading Chad Barr Interviews David Meerman Scott

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Below is an interview I did with Seth Kahan, author of www.freelancefortune.com In this interview we discussed: How I maintain a strategic point of view Breakthroughs in my practice resulting in dramatic business growth Tactics I have used for improving revenue The power of working with trusted advisors How I have grown my organization My … Continue reading World Class Consultant, Chad Barr, Interviewed by Seth Kahan

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In this podcast interview, Pam Harper, President of Business Advancement Inc., interviews Chad on the topic of creating an effective Internet strategy and synchronizing business and web objectives. © Chad Barr 2009. All rights reserved.

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Listen to this great podcast where Chad interviews award-winning speaker, executive speech coach, sales trainer and author, Miss Patrica Fripp and listen to them discuss: How to use speaking to promote your business and market yourself as a speaker Effective web strategies and how Fripp leverages the Internet to grow her business Her famous brother … Continue reading Chad Barr Interviews Patricia Fripp

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In this podcast, Internet strategy guru Chad Barr interviews Dr. Pat Lynch, the president of Business Alignment Strategies, Inc. In this interview we cover topics including appreciative inquiry, the biggest obstacles executives face, things the best companies do well, accountability, and Team in Training, the fundraising arm of the Leukemia & Lymphoma Society. © Chad … Continue reading Chad Barr Interviews Dr. Pat Lynch

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In this podcast, technology guru Chad Barr interviews Libby Wagner, the president of Influencing Options. Libby discusses and answers tough organizational topics such as: culture change, core dimensions, leadership challenges, creating vision and strategy, clarity and specificity, alignment, honesty and candor, influencing with integrity and self esteem. Don’t miss this.

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This is the web radio interview where Mike Carruthers of Something You Should Know interviews Chad Barr with questions regarding What Makes A Good Web Site?

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Teleconference interview conducted on 6/17/08 by the Simma Lieberman of the west coast SAC chapter with Rob Nixon from Australia. To visit Rob’s site click here.

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This week, I had the great opportunity of interviewing Dr. Alan Weiss. Also known as The Rock Star of Consulting, The Contrarian and The Consultants’ Consultant among other impressive brands. Alan is truly an amazing person who leads a life of great success and inspiration to many of us. I met him about six years … Continue reading Technology Guru Chad Barr Intreviews Million Dollar Consulting Guru Alan Weiss (podcast)

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