The Maximum Lawyer Podcast: Recent Episodes

Jim Hacking & Tyson Mutrux

Are you running or starting your own law firm? This is your podcast.

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Do you need some help in hiring for your law firm? Are you unsure what roles you need filled? In this podcast episode, Jim and Tyson welcome Brett Trembly, CEO and co-founder of Get Staffed Up. He discusses his new book "24 Months to Freedom: How Modern Law Firms Use Smarter Staffing Solutions to Fast Track Their Way to Success." The book lists seven crucial positions to hire that every law firm needs.

In order to have a successful law firm, you need the right people. You need to have an adequate amount of staff who are skilled in what they do. One of the most important roles to fill is that of an executive assistant. Without an executive assistant, many attorneys take on much more tasks in their day to day schedule. This ultimately takes away from what they need to do. An executive assistant wears many hats in a law firm. The role includes answering phones, preparing documents and bookkeeping. It is a multi-dimensional role that helps keep law firms running.

Many attorneys have a fear of hiring and will stall in getting it done. Sometimes this comes down to money. Brett speaks to not needing tens of thousands of dollars in the bank to hire. As long as there is enough to pay someone for the first 2 weeks, that is when it is time to hire. Hiring someone is not going to cost you money, but it will make you money. It will allow an attorney to focus on the important work, bring in more clients and therefore bring in more money.

Every successful law firm needs to have a full proof intake system, which includes a few different positions.

➡️ One is a receptionist, who will answer phones and take messages. A receptionist is usually the first person a potential client will interact with, so this individual needs to be very well rounded. Answering the phones in a swift and quick manner is crucial to ensuring that potential clients are provided with what they need. If a firm does not have a receptionist, there is much opportunity to lose out on new clients.

➡️Hiring an intake specialist is another position that is included in the intake process. This individual will know the process of the law firm in and out and will have some legal knowledge as well. They screen clients to ensure they are the right fit, refer clients to other firms when they are not and will set up consultations for attorneys. These two positions not only add value to a firm but allow attorneys to focus on the core work.

Brett provides a few tips to help firms hire the right people. One great tip is to give potential candidates practical tests to see if they can not only handle the job but show off their skills and experience. For example, if you are hiring for an intake specialist role, do a quick role play scenario of a client screening call. This way, the candidate can show you in real time how they would handle that situation and what skills they would use to complete a successful call.

Take a listen to learn more about who to hire and how to hire for a law firm!

6:30 Hiring an executive assistant

10:14 The fear that law firms have when hiring

11:27 The misconception of waiting to hire

13:23 The importance of hiring a full-time dedicated receptionist

20:23 Giving candidates a test

Jim's Hack: Have quarterly meetings with each team member to have conversations on a variety of things. This really shows the effort made to keep tabs on employees and discuss important aspects of one’s career, whether it be goals or growth. These conversations also help with understanding what is and isn't working for a firm from the eyes of an employee.

Brett’s Tip: Force yourself to take time off with your family. If you find you are more stressed when you return to work, that means you have more things to work on to address either your stress or your ways of working.

Tyson’s Tip: Have reference checks for hiring new people. They provide additional information that help get the right people in the right roles. It does add a little more time to the hiring process, but it is really worth it in the end.

🎥 Watch the full video on YouTube here.

Connect with Brett:

  • Website
  • Facebook
  • Company LinkedIn
  • Linkedin

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Are you unsure if it is time to hire someone new for your business? In this podcast, Tyson discusses the timelines of adding a new face to the team as well as the financial aspects of hiring. He touches on the difference between capacity versus capabilities when hiring and how to make good hiring decisions.

The difference between capacity and capability is crucial to knowing when it is time to bring somebody onboard. Capacity is about the numbers. How many people do you have currently and how many tasks are getting completed? Capability is about leveraging the right skills and innovation to grow your business. Focus on hiring someone who will be an asset and will give you the leverage needed to be a better company.

For many the question is this: When do I know it is time to hire someone new? You need to look at overcapacity and if your team is overworked and staff are stretched too thin. Another important thing is if someone is “wearing too many hats'' and multitasking regularly. The last thing is opportunity cost, which for some might be losing out on clients because you don't have enough team members to take them on.

It is one thing to know more people are needed on a team, but it is another thing to be able to afford it. It is important to know if a company is in the right spot financially to hire someone new. Considering if a person being hired will bring the company revenue is significant as well.

Aside from the cost of hiring, culture fit is another consideration. Warren Buffett says to consider 3 things when hiring someone: integrity, intelligence and energy. Focus on these aspects of someone’s overall character and mindset to ensure they are going to succeed in a company.

Use these tips to ensure you get the right people for the job!

Take a listen.

3:41 Discusses the signs of overcapacity

6:05 Discusses the cost of hiring

9:56 Discusses the importance of a streamlined onboarding process

🎥 Watch the full video on YouTube here.

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Do you want to know how to grow a company to include the best people possible? In this episode, Adela Zepcan, the Director of People and Culture at a law firm, shares her insights on running a law firm effectively.

Living in a post-COVID world, many companies are struggling with employee retention and high turnover. This has been due to people quitting their jobs to pursue their passions or people leaving for opportunities for more remote work.

Working in HR means you are selling your culture and company to prospective employees. You are bringing everything to the table including the company’s values, missions and what they can offer someone. It is important to use your resources to find candidates whether it be using your connections or investing in trusted job sites.

It is important to create a cheat sheet when going through the process. Keep interview questions clear and to the point to get the best possible answers and make sure the questions match the job descriptions. When you are in the process of hiring, you need to ensure it is quick as many candidates don’t wait and will grab the first option they are given.

During the onboarding process, get your team members involved to assist in giving new employees the best experience. Make sure details like assets and accounts are set up in time and training or manuals are ready to go. If these aspects of onboarding are not prioritized, new employees can feel that companies don't value them or their time.

An employee stays with a company for an average of 2.8 years. When someone is leaving, it is crucial employees leave on a good note. Make sure to thank them for their time with the company, celebrate their accomplishments and wish them well on their new venture.

Ultimately, HR is all about people. It is all about how to attract, retain and grow your company.

Take a listen!

2:18 The importance of tailoring job descriptions and investing in the right job posting platforms

4:22 Tips on pre-screening resumes and conducting phone screenings to identify top candidates

8:23 Don't miss out on good candidates

9:10 When reviewing resumes, consider candidates who may not have direct experience but have relevant skills or experiences. Ask behavioral questions that relate to the job

16:02 Tips on how to end an employee's service on a positive note, including thanking them, distributing work, and removing their presence from systems

🎥 Watch the full video on YouTube here.

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Are you trying to improve processes within your company? In this episode, Jim and Tyson interview Melanie Leonard, an attorney and expert in legal practice management software. She is also one of the first certified consultants in Clio. They discuss the adoption of technology among lawyers, in which Melanie gives lawyers a low grade.

Many law firms are behind the times and don't have a well thought out process that will serve law firms well. Melanie speaks to how creating workflows will lead to more efficiency and productivity in a firm. Workflows are simply just steps that people use to accomplish a task. But, not having one or not having a defined one can lead to many challenges.

Many companies do not have defined workflows because no one naturally thinks in systems. No one is going to add something that is obvious to a workflow. But, every step needs to be documented to ensure nothing is missed and the process is the same for everyone. When creating a workflow, don't assume people know the common sense of it. Add as much detail in there so whether someone is new to the company or a veteran, they will be able to accomplish the task.

In a law firm setting, it is best to create workflows for routine parts of the job like client intake or billing. They can even be applied to legal work that seems unique or that changes from case to case. Melanie says that creating workflows for things like filing a complaint or a motion can connect together to ultimately create a system.

Many lawyers truly underestimate how workflows can help them in their practice. Because many lawyers use the same process for different tasks, it makes way more sense to focus on creating that system. The truth is no one wants to recreate the wheel.

Take a listen if you want to use workflows to elevate your firm!

Jim's Hack: For those who want to create more content, listen to Gary Vaynerchuk to get more inspired on distributing and repurposing content.

Melanie’s Tip: Open up whatever project management software you are using and find the workflow feature to document steps in the process of a project. This feature allows for people to be alerted to when it is their turn to work on the next step.

Tyson's Tip: Make sure you get your quarterly meeting scheduled to talk about planning for 2024.

2:25 The overall adoption of technology by lawyers and gives a grade to their progress

8:31 Workflows! and the significance of having clear and documented procedures in law firms

10:58 The process of building workflows, starting with cover letters and tracking everything in the packet, and the importance of taking an organized approach

21:26 Advice on starting with workflows for the intake and sales process, followed by billing, and then focusing on substantive legal work

29:25 Advice to use the workflow feature in practice management software to document processes and alert team members about their tasks

🎥 Watch the full video on YouTube here.

Connect with Melanie:

  • Website
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  • YouTube
  • LinkedIn
  • Instagram
  • Twitter

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In this episode of the Maximum Lawyer Podcast, host Tyson Mutrux explores the powerful influence of personal networks on goal setting and achievement.

Drawing on scientific studies and personal anecdotes, Tyson emphasizes the impact that our connections have on our behavior, habits, and overall success.

He encourages listeners to intentionally curate their inner circle, surrounding themselves with supportive and inspiring individuals. Tyson provides practical steps for evaluating and refining personal networks, including conducting a "five person audit."

00:25 The influence of personal connections on behavior, habits, and goal attainment, citing scientific studies and examples

06:34 The importance of evaluating and removing relationships that hinder progress and prevent achievement

08:44 Intentionally surrounding oneself with supportive and inspiring individuals for personal and professional growth

🎥 Watch the full video on YouTube here.

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In this episode of the Maximum Lawyer Podcast, guest speaker Brett Trembly shares valuable insights on time management and productivity for lawyers. He introduces the OI90 formula, a three-step business system consisting of office hours, an issue matrix, and a 90-minute weekly team meeting.

Brett shares the importance of protecting one's time and focusing on high-value tasks. He suggests implementing office hours for both team members and clients to minimize interruptions.

Additionally, he suggests using software tools to streamline operations. Brett's practical tips and strategies provide actionable steps for lawyers to improve efficiency and success in their practices.

00:40 Introducing the OI90 formula and how it has been life-changing

3:00 The challenges of running a one-man show

8:43 The importance of spending time on high-value tasks

12:15 A three-step business system that includes office hours, issue matrix, and 90-minute weekly team meetings

15:58 Setting office hours to minimize interruptions and increase productivity

17:08 Determining when interruptions are allowed based on specific criteria

18:01 Running productive 90-minute weekly meetings to address issues and push the business forward

🎥 Watch the full video on YouTube here.

Connect with Brett:

  • Website
  • Facebook
  • Company LinkedIn
  • LinkedIn

Resources:

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Are you looking for ways to maximize your work week and have a more productive mindset at work? In this episode of the Maximum Lawyer Podcast, hosts Jim and Tyson discuss the most valuable parts of their work week. Both speak to 3 things they do each week to help with productivity.

For individuals who own their own company, it is important to spend some time at the beginning of your week going over your priorities and to-dos. Jim talks about how spending 15 minutes with his personal assistant each week allows him to know who he needs to connect with, what meetings he has and go through his emails. Having that support allows you to delegate your tasks to other people so you can take some of that workload off of you.

Physical and mental health is so important to ensure you have a good work week. Both Tyson and Jim speak to the importance of prioritizing self care before they start the day, which helps get them focused and in the right mindset. Whether it be working out first thing in the morning or having a standing massage session in the middle of the week, these self care moments allow for you to recharge and refocus to continue your day.

Having weekly leadership team meetings is a huge part of not only having a successful company, but ensuring members of your team are on the same page and working well. Think of these meetings like a football team huddle, where you get in, figure out your game plan and “break” to get back to business. It allows for everyone to understand the goals for the week and speak to any wins or challenges.

For those in the legal field, mastermind sessions are a great way to network and learn from others. It is a chance to share your struggles with other law firm owners who will advise you on how to work through them.

Implement some of these strategies into your work week to achieve more productivity! Take a listen!

2:42 Jim discusses the importance of spending 15 minutes each day with his personal assistant to delegate tasks and clear out his calendar and email inbox.

4:16 Tyson talks about the significance of his daily workouts in helping him stay focused and release extra energy, as well as the added benefits of cold plunges.

8:53 Tyson highlights the value of the L10 meeting, a weekly leadership meeting where the firm's leadership team comes together to address issues, align goals, and move the firm forward.

11:35 Speaker 2 emphasizes the need to take time to rest and relax in order to have a clear mind and come up with innovative ideas.

13:51 Speaker 3 explains what a mastermind is and how it involves sharing goals, wisdom, and problem-solving among law firm owners.

Jim’s Hack: In every conversation you have you are being presented with content ideas. Notice, pay attention and write it down!

Tyson’s Tip: Grab the YouTube Transcript Extractor Chrome Extension!

🎥 Watch the full video on YouTube here.

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Do you have a habit that affects your daily productivity and performance? In this episode, Tyson discusses the approach to getting things done by focusing on the top three tasks for the day. It is perfect for those who have busy work days and need to keep their heads down with no distractions.

Tyson suggests writing down the top three most important tasks each day, focusing on those that will have the greatest impact on your goals. But why only three goals? Why not five or ten? Having a long list of daily tasks means all of them are not important. This approach is about finding the balance and narrowing down your priorities to a select few.

Think about your long term goals and what daily actions will lead you to achieving them. For those in the legal field who want to grow their firm, tasks might be reaching out to referral partners or working on a high profile case. It is all about figuring out your vision and then tying critical goals to it.

Create space in your day to focus on these important tasks. One great way is to knock them out at the beginning of your day. Block time in your calendar and mute your emails and notifications so you are not distracted. That way they are complete and you can go about your day doing other things.

Achieving your goals through focusing on 3 tasks is a mindset that will only lead to greater success. This approach will create momentum and boost productivity.

Take a listen!

1:15 Tyson discusses the concept of focusing on the top three tasks for the day and how it can significantly impact productivity and performance.

5:15 Tyson explains the importance of executing the top three tasks and how it sets you up for a successful day and boosts productivity.

07:07 Tyson discusses common mistakes in choosing tasks and emphasizes that mastering the top three tasks is not just a productivity hack, but a mindset of knowing what matters most.

🎥 Watch the full video on YouTube here. https://youtu.be/nY0-nM6H6XI

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Are you looking for growth in your business? Did the pandemic cause a slow down? In this episode, Adam Rossen shared his experience in growing a law firm. He speaks to how the pandemic caused a decrease in business, but how adopting a few new habits and new ways of working, turned his business into a success again.

In order to get his business back to how it was pre-pandemic, Adam double downed on marketing his business. He focused on internet marketing projects and revamping his website.

When you run your own business, wearing too many hats can be an issue. It can even lead to you becoming overwhelmed and burnt out. Adam mentions how during his quest to make his business successful again, he was doing all the bookkeeping and office management for the business. This took him away from the real work. From this, Adam speaks on learning how to delegate tasks, hire the right people and hold yourself accountable.

When searching for new people to join a business, it is crucial to develop a streamlined hiring process. It's important to be smart in your hiring. Don't overanalyze everything but focus on those who are the right fit for your company.

Forecasting can be a helpful way to predict what your business will look like in a few months or years. If your business is set to grow, it could be an indicator you will need to hire people to support that growth. Being proactive is a great way to get ahead.

A mix of the right team and hard work will lead to increased success and revenue.

Every challenge is a new opportunity to grow and learn! Listen in.

2:11 Significant law firm growth

9:17 The experience with the hiring process and how they streamline it

10:09 The importance of taking action in business decisions, but also being smart and not getting caught up in chasing new ideas without careful consideration

13:09 The process of letting go of control in various aspects of their business, such as bookkeeping and office management, in order to grow and scale their firm

19:34 The goal of becoming a data-driven firm and the need for another lawyer

🎥 Watch the full video on YouTube here.

Links mentioned

  • Traction: Get a Grip on Your Business by Gino Wickman
  • Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time by Brian Tracy

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With court data difficult to access, Nicole Clark created Trellis. In this episode, Jim and Tyson interview Nicole, the CEO and co-founder of Trellis Research, an innovative legal analytics platform.

Nicole shares her background as a business litigation and labor and employment attorney, who after dealing with the challenging task of accessing state court data, created Trellis. The best thing about Trellis is that it leverages technology that helps lawyers gain a competitive advantage in the courtroom and help win their cases.

Law firms who use this platform use it for a variety of things, such as judge and opposing counsel research, writing motions and learning about other cases.

As CEO, Nicole speaks to the importance of evolving in any industry, especially one as complex as the legal field. Building something new is full of ups and downs and trying to figure out how to do something is challenging. Most people do not tackle an issue simply because it’s too hard. But, Nicole speaks to thinking strategically and working with others to push through challenges.

In a world where AI has become so popular, Trellis has a data set that can assist lawyers when they are stumped and don’t know where to start. Are you writing a motion on an unfamiliar topic? Trellis can pull up a few similar motions so you can use them as a template to begin writing. With this, the platform fills in the legal gaps and gives lawyers the confidence to practice!

Attorneys can decide for themselves if Trellis is right for their firm.

With Trellis Research, you never have to go to a confusing county court website again for legal support!

Take a listen.

Jim’s Hack: Book revisiting: The 7 Habits of Highly Effective People by Stephen R. Covey — so many great lessons in there, especially for law firm owners. https://amzn.to/3KH85XH

Nicole Tip: Podcast listen: It's called “the Knowledge Project” with Shane Parish.

Tyson’s Tip: Do a 1:1 check ins with leadership team members for 15 mins a month.

3:22 Nicole explains how her frustration with the lack of access to state court data led her to create Trellis Research, a legal analytics platform that provides litigators with strategic legal intelligence and judicial analytics.

8:49 Nicole talks about the monumental task of collecting and structuring data from different counties, including the antiquated system in Cook County, and how Trellis Research tackles this challenge.

18:13 Exploration of how Trellis Research's unique data set can be incorporated into AI technology and improve legal research and writing.

21:06 Discussion about the analytics available on Trellis Research, including active cases, average case length, motion granted rate, verdict plaintiff versus defendant, and the potential impact of other companies buying similar platforms.

25:05 Discussion about how Trellis Research provides value to attorneys, particularly small firms, by offering access to court of appeals case law, helping with research, and providing a platform for efficient and fast work.

🎥 Watch the full video on YouTube here.

Connect with Nicole at Trellis:

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  • YouTube

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Ever stop to consider the inward and outward motivation it takes to run a law firm? Tyson shares his insights on the importance of enjoying the journey and not just the destination, which helped him become successful in owning a law firm.

It is important to shift the perspective towards achieving pleasure from the effort you put into your work, especially living in a world that focuses on rewards. Sometimes these external rewards (like money) can take the joy out of an activity.

In the legal field, the effort you put into the work - whether it be the research or crafting the argument is just as valuable as winning the case. Ultimately, you want to grow in your career and unlock your full potential.

Look beyond rewards and embrace the joy because life is all about balance!

Definitely a must listen!

00:25 The concepts of intrinsic and extrinsic motivation in the context of running a law firm

02:23 The idea of finding pleasure in the effort and journey of practicing law, rather than solely focusing on external rewards

04:57 Tyson challenges listeners to look beyond external rewards and embrace the intrinsic joys of the legal profession to unlock their true potential

🎥 Watch the full video on YouTube here.

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In this podcast episode, guest speaker Darcel Lobo shares her insights on how to effectively run a law firm in under 25 hours per week. She stresses the importance of gaining control over one's time and shares her own strategies for achieving work-life balance.

Darcel discusses the importance of delegating tasks that are not the best use of your time and setting boundaries with staff, clients, and family. She also suggests easy wins like managing email notifications and sticking to a set schedule.

Overall, Darcel's approach offers valuable tips for lawyers to become more efficient and reclaim control over their time.

00:40 Darcel strategies for running a law firm in under 25 hours per week

03:03 How she plans her workweek, including non-negotiable time off on Fridays

07:47 The benefits of transitioning her practice to flat fees

10:46 The importance of setting boundaries with staff, clients, and family

12:50 The need to respect the boundaries you set for yourself, such as work hours and client selection, to maintain work-life balance

14:34 Provides tips on managing email and phone calls to minimize distractions

🎥 Watch the full video on YouTube here.

Connect with Darcel:

  • Website
  • Free “Work Less Guide”
  • Instagram

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Going from shiny object to support and success, guild member and lawyer specializing in nursing home litigation Rob Schenk's journey is a testament to the power of resilience and determination.

In this episode, Rob shares his career journey, from working at an international business firm to starting his own firm and eventually focusing solely on nursing home cases.

Rob has navigated the legal field with a relentless solution-focused mindset that hasn’t always been there. His decision to specialize in nursing home litigation was driven by a desire to work on a meaningful cause, and he's been making a difference ever since.

There are the challenges he faced and how he overcame — including specializing in a niche area of law.

Listen in to hear:

➡️ The Power of Specialization

➡️ Overcoming Challenges

➡️ The Importance of Mindset

➡️ Efficient Systems

➡️ The Power of Networking

I invite you to listen to the full episode to dive deeper into these topics and gain more insights from our conversation with Rob.

Jim's Hack: Take a gratitude tour, for reconnecting with people in the past and expressing appreciation for their guidance. "Be Quick But Don't Hurry"

Rob's Hack: Have a commonplace book, a small book to jot down notes and synthesize learnings from books.

Tyson's Tip: Implementing office hours to reduce stress and improve communication within the firm. Taken from the book "The World of That Email" by Cal Newport and you don’t get messages all day.

01:05 Meet Rob, as he shares his decision to focus on nursing home litigation only

02:47 From working at an international business firm to starting his own firm, and the eventual dissolution of his partnership

07:18 Starting over after the dissolution of his partnership and the challenges and opportunities that come with it

09:23 The initial struggles with negative mindset, anxiety, and financial difficulties

10:52 Managing cases and tasks efficiently without automated processes

14:31 Overcoming self-doubt and the importance of perseverance

🎥 Watch the full video on YouTube here.

Connect with Rob:

  • Website
  • Podcast

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An executive assistant is not just someone who handles scheduling or fielding calls, but they are a right-hand person who helps manage tasks, time, and the overall business for the law firm owner. In this episode of the Maximum Lawyer Podcast, host Tyson Mutrux discusses the role and value of an executive assistant for law firm owners.

Tyson believes that having the right executive assistant can enhance a law firm owner's effectiveness by delegating higher-level tasks and operational efficiency. In this episode Tyson gives his best advice on hiring someone with a proven track record of taking action, empowering the assistant to manage the owner's schedule, and utilizing them as a filter and gatekeeper for questions and issues.

00:25 The importance of an executive assistant for law firm owners and how they can enhance productivity and focus on strategic tasks

02:31 Hiring advice for an executive assistant

07:29 Shares success stories of law firm owners who have seen significant improvements in their effectiveness by having an executive assistant

🎥 Watch the full video on YouTube here.

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Looking for a powerful tool to enhance your lawyering skills? Join us as we explore the concept of mindfulness with Gwin Stewart in this episode of the Maximum Lawyer Podcast! 🎙️In this episode, Gwin delivers her MaxLawCon22 presentation on mindfulness as a lawyer's greatest tool. Gwin introduces the concept of mindfulness, leaning into the importance of being present, accepting reality, and maintaining focus.

Gwin discusses the three aspects of the mind:

✨ activity

✨ stillness

✨ awareness — but don’t forget the need for balance!

Gwin also deep dives into the drawbacks of mindlessness as well as practical tips on how to keep incorporating mindfulness into daily life. Including an impromptu test and see how to practice mindfulness through an exercise that you can do right now!

02:31 The three aspects of the mind: activity, stillness, and awareness, and how they contribute to our overall well-being

06:26 The negative effects of mindlessness

11:58 Learn how to practice mindfulness by focusing on your breath and noticing your thoughts and feelings, which can lead to relaxation, calmness, and improved focus.

16:14 What to expect at first

21:47 10 minutes a day

25:05 Benefits: Mindfulness practice requires courage to face and accept the things we don't like, broadens our perspective, and provides correct data points

🎥 Watch the full video on YouTube here.

Connect with Gwin:

  • Website
  • Linkedin

Resources:

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In this podcast episode, Jim Hacking and Tyson Mutrux are joined by John Day, a successful plaintiff's attorney from Nashville, Tennessee. John share’s his journey in building his firm and shares best advice on starting and growing his own law firm. It's intriguing to see how much the landscape has changed over the past few decades.

John also talks about his experience practicing law remotely while spending time in Madrid, emphasizing the importance of trust and communication offering tips and tricks for lawyers to succeed.

Jim’s Hack: Read the book: The 7 Habits of Highly Effective People by Stephen R. Covey

John’s Tip: Consider speaking and writing to fellow lawyers - A rising tide lifts all boats.

Tyson’s Tip: Write something down in a daily gratitude journal

00:40 Meet John Day

02:01 Mindset and reasons for starting a firm

05:30 Advice on growing a law firm

12:35 Running a law firm remotely from Madrid, Spain

19:15 Remote work and international collaboration

21:08 The process of moving to Madrid

🎥 Watch the full video on YouTube here. https://youtu.be/sWpt2FE3DZ0

Connect with John:

  • Website
  • Facebook

Resources:

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What about a simple but essential asset that can skyrocket your firm's growth?! In this podcast episode, Tyson discusses the concept of the daily huddle and its benefits for law firms.

He shares the three main components of an effective daily huddle: "What's up," "Daily metrics," and "Roadblocks." Emphasizing the importance of keeping the huddles brief, consistent, and action-oriented. Daily huddles can have a transformative impact on firms, regardless of their size.

Try this quick connection point meeting idea, to save your firm a bunch of time.

00:22 Implementing a daily huddle in law firms for effective communication and alignment.

02:50 The three main components of an effective huddle: what's up, daily metrics, and roadblocks.

04:29 Tips for making daily huddles efficient and productive, emphasizing the importance of keeping it brief, consistent, and action-oriented

🎥 Watch the full video on YouTube here.

Resources:

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Let’s talk about what NOT to do when building your law firm because there are impactful lessons that can be learnt from failures, even more so than from sharing all the wins. That’s what MaxLawCon22 presenter Ty Shepherd who shares how to run your company with the wisdom of being prepared and the lessons learned from failures that he's seen while running his corporate bankruptcy firm.

Some lessons that Ty shares:

  • Learn from recessions
  • Have a strong team to avoid blind spots
  • Warns against excessive debt accumulation
  • Embrace failure as a learning opportunity

Ty firmly believes that failures are not the end, but rather opportunities for learning and growth. It’s important to share your mistakes and learn and grow from each other.

02:02 Lessons learned from clients about how recessions can be opportunities for strong firms to gain market share

04:41 When working well with team goes sideways

06:27 Debt in service-based businesses

09:16 Bankruptcy and failure can be opportunities for growth and learning

11:37 Top tip for finances and the business owner

🎥 Watch the full video on YouTube here.

Connect with Ty:

  • Website
  • LinkedIn

Resources:

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In this podcast episode, Jim Hacking and Tyson Mutrux reflect on the seven-year journey of the Maximum Lawyer podcast. They discuss the evolution of the podcast, their early tips and hacks, and the impact of vulnerability and authenticity on their success.

They highlight their favorite episodes and the therapeutic nature of the podcast. As well as emphasizing the importance of collective wisdom through their past guest, talking to each other and the Guild!

01:55 The impressive milestone!

03:33 First guest and the strategy behind guests

06:54 Favorite episodes

08:31 Limitless mindset

13:13 What the podcast has done for Jim and Tyson

Jim’s Hack: Read the book: “Crucial Conversations: tools for talking when the stakes are high” by Joseph Grenny, Kerry Patterson, Ron McMillan, Al Switzler, Emily Gregory

Tyson Muturx: Use Joe Rogan advice: about finding something positive to say about others, even in difficult situations.

🎥 Watch the full video on YouTube here.

Resources:

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Tackling the storm of emails, phone calls, and meetings? What if we could navigate the chaos and take control of your time instead of being controlled by your crazy calendar?!

In this episode, Tyson discusses the art of putting things on your calendar and shares the effective process his executive assistant, Elizabeth, has developed.

He shares his four top techniques and the importance of managing time. (and how having an assistant can be beneficial in this regard) Tyson also mentions how to review and adjust the calendar daily to ensure tasks are completed efficiently, as well.

Listen in!

01:10 Managing time effectively.

03:39 Prioritization techniques

06:03 Time management techniques.

09:01 Improved client satisfaction and growth.

Would you like a copy of Tyson's Executive Assistant's best calendar management tips? Text Calendar to+1 (314) 501-9260

🎥 Watch the full video on YouTube here. https://youtu.be/8i0p6Uib9EI

Resources:

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What software is the best? Which credit card processor is the best? Which scheduling tool is the best? How are you managing projects? How does THIS software compare to THAT software?

And it's not just the best either. It's “What’s the best for our law firm?”

Today we are joined by MaxLawCon22 speaker - Andrew Legrand - where he shares his process for choosing the “right” software.

From researching the different pricing tiers to tracking all that you are researching, to tracking the expense of time and management from your team. All this and more Andrew teaches in this episode of the Maximum Lawyer Podcast.

Listen in!

01:18 The hidden costs of software, such as training, switching costs, and lost production time

04:22 A simple tool, for objectively evaluating different software options

08:58 The process of evaluating different software options

16:45 The importance of evaluating software features before switching

18:33 Brainstorming and evaluating project management software options to find the right fit for a firm's needs

🎥 Watch the full video on YouTube here.

Connect with Andrew:

  • Website
  • YouTube
  • LinkedIn
  • Instagram

Resources:

  • Join the Guild Membership
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Embarking on a journey of self-discovery and resilience has resulted in John Fritz niching down to focus entirely on probate law. The decision came after realizing the importance of specializing in one area. It's reduced stress and allows for scalable growth.

Sometimes, it's about focusing your energy in one direction to truly make an impact.

John has consistently looked for ways to optimize and enhance efficiency in his law firm. And while he’s encountered all the trials and errors from building out his own systems, he has succeeded in streamlining his operations. Adopting a “never-give-up” mindset has resulted in innovative systems and processes.

Embrace the problem-solving spirit and become hyper efficient. Listen in on this episode where Jim and Tyson interview John all about his story.

02:07 Meet John Fritz

05:43 The passion for creating efficient systems and processes

10:36 Narrowing down your law firm's focus

19:01 Using automation tools to save time and streamline document processes

Jim’s Hack: Spend some time this week thinking and planning your marketing around, NOT your direct consumer but the people who know those people.

John’s Tip: Make a list of all the documents that you are creating from scratch in any given case, whether it's letters to clients, or forms you're filling out … make a master list of all the documents in that case and then see what data is going into each document. Can you consider adding some sort of document automation system onto these documents so it can spread the data across all your documents.

Tyson’s Tips: Try the Wonder Woman pose (called the Power Pose) to get motivated, reduce cortisol and increase testosterone.

🎥 Watch the full video on YouTube here.

Connect with John:

  • Website
  • Linkedin

Resources:

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In this episode of the Maximum Lawyer podcast, host Tyson Mutrux introduces a new series of Saturday episodes aimed at helping law firms succeed. These episodes will provide concise and actionable content to help firm owners navigate challenges such as AI, automation, and content creation. Expect practical advice that can be implemented immediately, leading to tangible results. 

🎥 Watch the full video on YouTube here.

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Walt Disney, the visionary behind Disney World, had to keep his plans a secret to acquire the necessary land. This story serves as a reminder of the importance of dreaming beyond our current realities, believing in our values, daring to make a difference, and taking action. Disney's meticulous operational practices are a testament to their commitment to excellence. From nightly touch-up painting to replacing trees and shrubs, and even strategically placing trash cans every 30 feet, Disney leaves no stone unturned in maintaining its magical aura.

What about taking some of the best practices from Disney World and using it for our law firms? What would that look like?

Creating a welcoming physical space for clients, considering factors like parking, accessibility, and physical comfort. What about understanding clients as individuals and showing genuine care and interest in their lives? This and more is what Tyson talks about in this MaxLawCon22 presentation episode.

01:23 Walt Disney's four keys to success: dream beyond today's realities, believe in sound values, dare to make a difference, and go out and do the work

03:57 Disney's meticulous operational practices, including nightly touch-up paint, replacing trees and shrubs, and maintaining cleanliness with trash cans every 30ft

06:04 Creating a sense of belonging and comfort for clients, similar to the feeling of being at home at Disney World

10:54 The importance of involving clients and allowing them to play an active role in their cases

17:20 The importance of recognizing and rewarding clients for their wins and staying in communication with them

19:18 Creating a unique and special experience for clients, emphasizing a sense of belonging and identity

🎥 Watch the full video on YouTube here.

Resources:

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Have you ever been frustrated with the traditional hiring process? Where gut feelings and limited information resulted in a measly 50% accuracy hire rate? What if we walked you step-by-step through a better way - that is not our own - But it’s based on the book called "Topgrading" by Bradford D. Smart, which dives even deeper into this topic.

In this podcast episode, Jim Hacking and Tyson Mutrux invite Kristen Weiss (from Tyson’s team) to discuss hiring practices and the top grading principles. Kristen shares her experience as a recruiter and the frustrations she faced before implementing the top grading process.

A few key takeaways are:

➡️ the importance of involving multiple people in the hiring process

➡️the importance of not rushing the process as hiring in haste can lead to wasted time, money, and resources

➡️automated emails that outline the steps and expectations

➡️ recruiting mentally tough individuals who were fully committed to the firm

➡️the hiring process. And the best part? It works!

So, if you're tired of making hiring mistakes and want to find the perfect fit for your team, we highly recommend giving this episode a listen and “see” the Topgrading hiring principles in action. Don’t forget to grab the book here!

1:06 Kristen’s past experience as a recruiter and the frustrations she faced with hiring practices before implementing the top grading process

05:18 The importance of getting multiple perspectives in the hiring process and not relying solely on one person's judgment

10:19 How to address potential employees' questions about the slower hiring process

18:47 The hiring process, step-by-step, including the use of applications and telephone interviews to filter candidates

19:23 The detailed assessment that candidates receive after a 15-minute conversation, which tests their competency, attention to detail, and ability to follow instructions

20:27 After the video interview, candidates who move on to the next round undergo a mental toughness screening, which assesses their reactions in different situations

21:22 The unique approach of setting up appointments with past employers for reference checks to ensure they only speak about A-player candidates

🎥 Watch the full video on YouTube here.

Resources:

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Are you overwhelmed by the amount of information bombarding you every day? In this episode, Brendan Ruane shares valuable design principles that can help you cut through the noise and convert potential clients. From keeping language simple to following familiar website design conventions, Brendan's insights will revolutionize your approach to marketing.

Discover how to optimize your website navigation, highlight important elements, and leverage the power of social proof. Tune in now and take your legal career to new heights!

02:13 The importance of simplifying websites and marketing materials to avoid overwhelming users and cluttering up information

04:00 Design principles that convert: Jacob's Law and familiarity in website design

09:05 Whittle down information to give users what they need to make decisions and take actions

14:02 Focus on the first two sections of your website as they receive the most attention from users

15:59 Use credible testimonials and videos from past clients to build trust and credibility with potential customers

🎥 Watch the full video on YouTube here.

Connect with Brendan:

  • Website
  • Contact
  • Facebook
  • LinkedIn
  • Instagram

Resources:

  • Join the Guild Membership
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Are you ready to take your law firm to the next level? In this episode, Jim Hacking and Tyson Mutrux sit down with Scott Rose, owner of Rose Legal Services, to discuss his journey of starting his own firm and the valuable lessons he learned along the way.

Scott shares how he overcame challenges during the Great Recession and found success in criminal defense.

The most valuable lesson from this podcast? Scott realized that working more hours himself wasn't the key to growth. Instead, he focused on leveraging other people and implementing systems. He also emphasizes the importance of core values, unique selling points, and long-term goals for your firm.

Tune in to learn more about Scott's strategies for growth and how you can apply them to your own practice. Don't miss out on this valuable insight from a successful entrepreneur in the legal field.

01:40 Meet Scott and hear his story starting with the challenges he faced during the Great Recession

03:16 Scott's transitioned to focusing exclusively on criminal defense

08:31 The impact of the Guilds mastermind group on Scott's growth and success

10:54 The importance of relying on other people and systems

16:49 Navigating the challenges of practicing criminal law in a changing landscape and strategies for growth

Jim’s Hack: Read the book “Automate Your Busywork: Do Less, Achieve More, and Save Your Brain for the Big Stuff " by Aytekin Tank

Scott’s Tip: Read the book "The Checklist Manifesto: How to Get Things Right" by Atul Gawande

Tyson’s Tip: Go through your tasks work flows and make them more efficient.

🎥 Watch the full video on YouTube here. https://youtu.be/O1V6ruPxqOM

Connect with Scott:

  • Website
  • Linkedin
  • Facebook
  • Avvo
  • Youtube

Resources:

  • Join the Guild Membership
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As an attorney, you work hard to build your practice and serve your clients. But have you considered what would happen if something were to happen to you? This is where succession planning comes in.

In today's episode, estate planning attorney Steven McClelland shared his insights on the importance of having a succession plan in place.

Here are five reasons why every lawyer needs a succession plan:

  1. Protect Your Clients: If you were to become incapacitated or pass away, what would happen to your clients? A succession plan ensures that your clients' needs are taken care of and that their cases are transferred to another attorney who can provide them with the same level of service you did.
  2. Protect Your Employees: Your employees are an important part of your practice. A succession plan ensures that they are taken care of and that their jobs are secure in the event of your incapacity or death.
  3. Protect Your Family: A succession plan ensures that your family is taken care of and that your practice is passed down to them if that is your wish.
  4. Protect Your Reputation: Dumping all your files in a dumpster instead of properly disposing of them is not only unprofessional but can also damage your reputation. A succession plan ensures that your files are properly organized and that your reputation remains intact.
  5. Peace of Mind: Having a succession plan in place gives you peace of mind knowing that your practice will continue to thrive even if something were to happen to you.

A succession plan is crucial for every lawyer. It ensures that your clients, employees, family, and reputation are protected and gives you peace of mind. So, take action today and create a succession plan that works for you and your practice. And be sure to check out the Maximum Lawyer podcast for more valuable insights and strategies to help you overcome challenges in your practice.

07:29 The importance of ending things properly.

09:22 72% of entrepreneurs do not have a succession plan

15:13 A checklist and key documents for succession planning, including a business power of attorney, agreement to close practice, and confidentiality and non-disclosure agreement. He offers to share these documents with listeners.

🎥 Watch the full video on YouTube here.

Connect with Steven:

Website

Resources:

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Have you ever wondered what it takes to start your own law firm? In this episode, guest Audra Doyle shares her journey from being an elementary music specialist to becoming an immigration lawyer and opening her own firm. Audra talks about the stress and high caseload at her previous job, but also the invaluable knowledge she gained from it.

She also shares how she had to pivot during the pandemic to get more clients, including using social media platforms like TikTok — growing a massive following. Then losing her TikTok account …

Audra shares her journey of losing her entire staff and starting over to build her team up again. But the most valuable lesson she shares is about mindset and staying focused on what is most important for the firm. No matter what happens.

Audra shares how she manages to stay positive through exercise, living in the moment, and setting boundaries. Tune in to learn more about the importance of mindset and how it can help you achieve your goals, even when you need to hit the restart button, again.

02:13 Audra talks about her journey from 2007 to 2019 when she opened up her firm

06:48 The stress and high caseload at the immigration firm, but also the invaluable knowledge Audra gained from it

12:95 Audra talks about her experience with posting on TikTok, losing her staff, and hiring new case managers instead of paralegals

18:46 Managing anxiety, including exercise and living in the moment, and the importance of setting boundaries

19:03 Audra shares her vision for her firm, including the goal of having a team that allows her to be the CEO and possibly hiring another attorney

20:27 Audra talks about the importance of mindset in running a law firm and how it affects the numbers

Jim’s Hack: Make a button on the homepage of your cell phone to open Pipedrive and check your numbers. Check numbers once a day - the more you check the more you make.

Audra’s Tip: Answer common client questions in pre-made FAQ videos so all you have to do when a client emails a question is send then an email template with a video that answers the question for you - saving you time!

Tyson’s Tip: Read the book “Deep Work: Rules for Focused Success in a Distracted World” by Cal Newport https://amzn.to/3CHuKyy

🎥 Watch the full video on YouTube here.

Connect with Audra:

Website www.doylelawatl.com

TikTok https://www.tiktok.com/@doyleimmigrationlaw

Facebook https://www.facebook.com/DoyleLawLLC/

Linkedin https://www.linkedin.com/in/audra-doyle-705a44a/

Youtube https://www.youtube.com/@AudraDoyleImmigrationLawyer

Resources:

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Are you struggling to attract clients to your law firm? Are you finding it hard to stand out in a sea of competitors? Nicole Christie, a lawyer and one of the speakers at the MaxLawCon 22. Nicole has some advice for you: niche down!

Nicole shares her personal experience with starting her own law firm and struggling to be found on Google due to offering too many services. She emphasized the importance of niching down and becoming an expert in a specific area of law.

Here are five benefits of niching down your law firm:

  1. Build a Strong Reputation: By focusing on a specific area of law, you can become known as an expert in that field. This can help build your reputation and make it easier for clients to find you.
  2. Gain Referrals: Word of mouth is a powerful marketing tool. When you become known for your expertise in a particular area of law, you are more likely to receive referrals from satisfied clients.
  3. Target Specific Groups: By narrowing down your area of practice, you can target specific groups of people who are more likely to need your services. For example, if you focus on immigration law, you can target immigrants and their families.
  4. Increase Sales: When you become known as an expert in your field, you can charge higher rates for your services. This can lead to increased sales and revenue for your law firm.
  5. Build Confidence: When you are an expert in your field, you are more confident in your abilities. This can translate to better client relationships and a more successful law practice.

Niching down your law firm can have a positive impact on your success. Don't be afraid to focus on what you are good at and become known as an expert in your field. Master one area of marketing at a time and consider speaking engagements and free conferences as a way to get your name out there. Happy niching!

00:38 Nicole, discusses the benefits of niching down in a law firm and shares her personal experience with finding her niche. She also provides examples of different niches within the legal field

09:04 Nicole discusses the benefits of finding a niche in the legal field and shares her personal experience

13:48 Tips on marketing a niche law firm, including leveraging social media, advertising to churches, and mastering one marketing strategy at a time

🎥 Watch the full video on YouTube here.

Connect with Nicole:

  • Website
  • Instagram
  • Facebook
  • Linkedin
  • Youtube
  • Twitter

Resources:

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Evelyn Ackah, a successful immigration attorney from Canada, joins Tyson and Jim to share her experience and advice for attorneys looking to start their own niche practice. From starting her own firm to practicing law in two different countries, Evelyn has faced a variety of challenges and has come out on top.

Here are some key takeaways:

  • Be Agile: When starting her firm, Evelyn had to make quick adjustments due to adopting twins on her own. She started her firm in just three weeks and had to juggle her personal and professional life. She emphasizes the need to be agile and make adjustments and tweaks to improve the business rather than throwing everything away and starting over.
  • Mindset Matters: Evelyn believes that mindset is critical in achieving success. She had to shift her mindset to overcome challenges in her business and become more optimistic. She encourages attorneys to adopt a mindset of an owner rather than an employee mindset.
  • Diversify Your Services: While Evelyn has a successful niche practice in immigration law, she also recognizes the need to offer complementary services such as wills and employment law to her clients. She suggests adding additional service offerings rather than branching out into unrelated areas.
  • Treat Your Practice Like Your Own Business: Evelyn encourages attorneys to build personal relationships with clients and own their files to develop a mindset of an owner rather than an employee. She also recommends taking advantage of the marketing and business development training provided by big firms to develop necessary skills for running a successful practice.

Overall, Evelyn's experience and advice provide valuable insights for attorneys looking to start their own niche practice. Whether you are just starting out or looking to expand your services, Evelyn tips can help you achieve success. So take her advice and get started on your own journey today! Listen in!

01:03 Starting her own law firm and practicing immigration law in Canada and the US

04:26 How COVID-19 has affected her cross-border immigration law practice and how she had to diversify her practice to recover from the decline

08:28 Practicing law in two different countries and how she hires a US attorney for green card and permanent residency applications

10:18 The day-to-day work, including team meetings, consultations, and business development

17:04 The impact of COVID-19 on her business and discusses the importance of diversification in practice areas

18:25 The importance of offering complimentary services to clients, such as wills and employment law, to insulate her business from ups and downs

20:20 Advising big law associates to treat their practice like their own business, building personal relationships and owning their files, to prepare for going out on their own

Jim’s Hack: Jim recommends the book "The First 90 Days" for a systematic approach to onboarding new employees beyond the first few days.

Evelyn's Tip: Use restream to reach all the social media platforms.

Tyson’s Tip: Recommends Steve.ai, a website that generates animated videos by plugging in a script with a free version.

🎥 Watch the full video on YouTube here.

Connect with Evelyn:

  • Website
  • LinkedIn
  • Instagram
  • Facebook
  • Twitter
  • Youtube

Resources:

  • Join the Guild Membership
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Are you struggling to keep your star players in your law firm? In today’s episode Michael Urbina emphasizes the importance of keeping your firm's star players by intentionally working through a few things with them.

Such as:

  • Building genuine relationships with employees to creating a positive work environment
  • Working with your employees to see what makes them the most productive
  • Finding out what motivates your star employees. What are their goals?

What about involving employees in key decisions and providing them with a sense of control over their work-life balance? Firms could be open to alternative work arrangements, such as a four-day workweek or flexible hours, to accommodate their employees' needs. By doing so, employees feel like they are a part of the firm and are more likely to buy into its vision.

If you're having trouble retaining your top talent, take a cue from Michael and start investing in your employees today! Listen to episode 524 of the Maximum Lawyer Podcast for more of a deep dive into this topic.

03:50 The importance of understanding what motivates your star players and how to compensate them beyond just salary

05:57 The importance of offering benefits to employees and how it can affect the perception of the firm

10:00 The importance of flexibility in the workplace, including working from home, alternative schedules, and instituting a four-day workweek

12:02 The importance of being honest and transparent with employees about the firm's goals and financial position

14:03 Valuing employees' opinions and creating a comfortable environment for them to feel like they can talk to their employer

17:39 Opening the books to everyone in the firm, from leadership to the newest employee, during an end-of-year retreat

🎥 Watch the full video on YouTube here.

Connect with Michael:

  • Website
  • Instagram
  • Facebook
  • Linkedin
  • Youtube
  • TikTok

Resources:

  • Join the Guild Membership
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As a law firm, managing emails can be a daunting task. With multiple team members receiving and responding to emails, it's easy for information to get lost in someone's inbox. In this episode, Jim and Tyson discuss the challenges of email management and offer tips and tools to streamline the process.

One of the ideas proposed was routing all emails through one person in the firm, similar to a receptionist. While this may help with team communication, it could also create a full-time job and raise scalability concerns.

06:49 What if you route all emails through one person in a law firm?

08:12 The problem of having one person responsible for emails and the benefits of using team inboxes

13:29 Tips on how to streamline emails, including setting up filters and reporting spam

16:03 The problems with routing emails through Filevine and the benefits of using Zoho Team Inbox for email management

Jim’s Hack: Mindset shift: Don’t be too quick to jump out of a team. Exit teams slowly.

Tyson’s Tip: The hosts also recommend the book "A World Without Email" by Cal Newport for more tips on improving email management. By finding ways to streamline email management, your law firm can avoid information silos and work more efficiently.

🎥 Watch the full video on YouTube here.

Resources:

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If you're a business owner, you know how important it is to rank high on Google's search results. But with the recent proximity update, things have changed in the local search world. In this episode, Seth Price shares his insights on how to navigate Google's proximity update and improve your local search rankings.

According to Seth, the proximity update has rebalanced factors and made proximity to the searcher a significant factor in local search rankings. But don't worry, there are ways to counteract this update. One strategy is to diversify your risks by having multiple office locations. By doing this, you'll increase your chances of getting found in different areas and improve your local search rankings.

Another strategy is to take advantage of new features in Google My Business profiles, such as posts and neighborhoods. By doing this, you can improve your rankings and get more visibility. However, Seth cautions that just because Google is doing something doesn't necessarily mean it will work.

Seth emphasizes the importance of having an authoritative site and an office location to accelerate local search rankings. He also suggests focusing on signage and ensuring that the building you choose is not already saturated with competitors in your field.

So, if you want to improve your local search rankings, make sure you listen to this episode and implement these strategies.

00:40 Google's proximity update and its impact on local search rankings

04:03 The local ranking factors that Google considers

07:12 The importance of having multiple office locations to counteract the effects of Google's proximity update

10:15 The importance of service areas in local search rankings and how they can help counteract the reduced radius from the home office

16:02 The impact of Google's proximity update on local search rankings and the importance of having satellite offices

🎥 Watch the full video on YouTube here.

Connect with Seth:

  • Website
  • Twitter
  • Facebook
  • Linkedin
  • Youtube

Resources:

  • Join the Guild Membership
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Calling all lawyers — you might relate to this episode — when you've had a team member call you out. This happened to Jim the other day and in this episode he and Tyson reflect on what happened and the falling out because of it. It’s probably not what you think.

It’s about numbers and it’s about keeping an eye on your firm's roles. Are they all filled? Do you need more people? What kind of people? Jim and Tyson fill in the conversation around what they do for the team and the numbers they track as well. (And you should be tracking too!)

Let’s dive into today’s episode and wake up call.

04:59 RSF (relentless solution focused) and putting Jim in the hot seat today!

07:29 When you have an entire system helping to sign up cases … this is what it looks like

09:28 Starting in January goals …

11:02 Going back to numbers you need to track … according to Jim.

13:45 Looking at season over season numbers

17:38 Hiring a director of sales?

Jim’s Hack: the Road Less Traveled by M Scott. Making the case that you need to be in therapy, like it's really about doing that hard work. it's a real clarion call to wake up and accept the fact that things are hard and then soldier on, hopefully with the help of someone that you can confide in and talk to and who's gonna call you out on your shit.

Tyson’s Tip: Ask the question of “what can I learn from this?” to open your mind to learning.

🎥 Watch the full video on YouTube.

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Did you know that it is human nature to think of adding things into our lives before we think about subtracting? Like when life gets stressful … we add. Or when work gets too busy - we add.

Today we are excited to talk to our guest Leidy Klotz, author of the book “Subtract”. We talk about our instinct to add, and answer the question of “What if we thought about subtracting?”

We talk about a huge physical example of subtracting (San Francisco freeway) and a subtraction checklist that we can use to cue ourselves to stop and think about subtracting as well. For example, Do you really need to go to that meeting? Or are you just a passenger?

Join Jim and Tyson today as they deep dive into this idea of: “Why do we think of adding before we think of subtracting? And what can we do about it?” Because one of the biggest challenges with subtracting is that it's invisible to your calendar. So what are the benefits to you personally and to your business?

Listen in and take notes.

1:11 Meet Leidy Klotz …

04:28 Are we built to add? Is it a survival instinct?

06:06 The exercise of removing 5 things from your calendar every week AND the benefits!

08:00 How do we stop so that we can intentionally think about subtracting from our lives?

10:16 Even after we do think of subtracting, it can be hard to execute — just like the San Francisco freeway … here’s why …

14:06 What is a checklist for subtraction? And what would be on it?

19:47 What are the recommended standards for when something should be eliminated for business and personal purposes?

22:09 What about when you want to do a bunch of different things and you're trying to get it all done? (personal and business)

24:31 Time famine … and what we can do about it

Jim’s Hack: Drink a gallon of water a day! Benefits = clear and healthy skin, less headaches and joint aches, plus more!

Tysons Tip: Pick one of the things that you’ve been putting off in your life and start doing it, but FIRST — remove 2 things from your calendar to free up your time to do the thing that you’ve been wanting to do.

Guest Tip: If you like to read books, read anything by Eduardo Galiano because he wrote the best soccer book of all time called “Soccer and Son and Shadow”. Brilliant writer!

🎥 Watch the full video on YouTube or show notes here: https://maximumlawyer.com/leidyklotz477/

Connect with Leidy:Bio: https://www.leidyklotz.com/about-leidy

Website: https://www.leidyklotz.com/

Twitter: https://twitter.com/Leidyklotz

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Have you heard? NEW in 2023 we're adding 1/2 day workshops to every quarterly Guild mastermind!

If you watched Jim and Tyson live in the Facebook group yesterday, they announced that we will be kicking things off in the new year with a Video Marketing Workshop to help you create an action plan to start your YouTube channel or improve your current strategies and systems. 

We've jam packed this 4 hour workshop to cover everything you need to know:

  • Content Creation
  • Content Calendar + Ideas
  • Building a Tribe Using Video
  • Studio Setup
  • Editing
  • YouTube Setup
  • Distribution
  • Repurposing Content
  • Equipment List
  • Logistics

Mastermind Schedule:Thursday January 19th, 2023 

  • 1:00 - 5:00 PM | Video Marketing Workshop
  • 6:00 PM | Welcome Dinner for you and a guest

Friday January 20th, 2023

  • 7:30 AM - 5:00 PM | Mastermind Day Member Hotseats

View the full mastermind schedule here.
Check out the Guild community for legal entrepreneurs here.

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When one of your hacks turns into a smashing success … that’s what happened to today’s guest on the podcast. Keith Lee is CMO for a software company called Case Status. Through a phone app or website portal all law firm clients are able to check the status of their cases. Just like online banking.

This eliminates roughly 85% of a law firm's inbound phone volume from current clients. With the support of the messaging system, calendaring tasks, reminders, e-signature, and stage levels, clients expectations are set about your firm's work and where everyone is in the process.

This is not a case management system, but a client management system that we are talking about in today’s episode. Listen in as Keith goes over the 3 big reasons why you might want to check out Case Status to manage your clients.

01:18 Keith’s journey which a super weird non-traditional, legal career path

03:08 Keith’s insights on what mistakes most legal tech vendors make when dealing with law firms and lawyers

04:35 Making a career change …

15:06 What is Case Status? And how can it help lawyers?

21:14 What integrations come with Case Status …

Jim’s Hack: This week is a mindset shift from short patient’s levels, where if something doesn’t work you quickly jump over to the next thing, TO instead of jumping around — why not try staying the course and see what happens.

Tyson’s Tip: A new website and app called Wombo, that takes words you give it and creates art about those words. It could do some fun social media things.

Keith Tips: Check out Naval Ravikant, micro podcast series all about his fundamental strategies to build wealth over a long period of time. Listen to this gem in less than 3 hours! Perfect for any business owner.

🎥 Watch the full video on YouTube.

Connect with Kieth Lee:
Website

Twitter

Membership

Case Status

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What happens if there is sudden death in your firm and what happens for planned succession?

Steven McClelland joins us today for practical tips and valuable insight on this situation. Not only because Steven has dealt with this first hand in his firm but also because he believes that as attorneys, we have to come to the realization that we are replaceable.

With a staggering stat of 72% of attorney’s not having an “after death” plan in place, he is on a mission to share how to make this practical and possible.

01:05 Where do you start when it comes to getting prepared for: When the owner of your firm passes away?

02:39 Meet Steven and why this is his passion

09:27 A couple practical actions are …

12:00 What about your spouse?

15:40 These few documents are helpful ….

18:49 Where do you put your documents for people to access after death?

21:04 What about if the person doesn't actually pass?

23:10 What about your bills? Who pays them? How does this work out?

28:10 If you put together ONE document for your firm … The most important document would be is …

29:15 How plans for death affect the ways the people you love process through death.

Jim’s Hack: Deep Questions Podcast by Cal Newport

Guest Tip: Create a video of instructions for your team in case you die. Also think of creative ways to support and connect with your family and kids after death as well.

Tyson’s Tip: Use this easy editing app called InShotfor assistance with your Reels etc.

🎥 Watch the full video on YouTube.

Connect with Steven McClelland:

  • Website
  • Blog

Resources:

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From a small immigration law firm job to one of the top 20 Business Immigration Lawyers in the Nation by HR Executive Magazine, Sameer thought he was at the pinnacle of success.

Like many, Sameer felt like something was missing, and he was faced with learning more about himself which began his journey of self-discovery. Understanding who you are, which is an ongoing process, and how that work is instrumental to having a vision and building a business based on that vision is what makes all the difference.

Going back to square one, he decided to branch out on his own and find that connection with his work. He soon realized that he valued three things: freedom, service, and being a disruptive force.

Building from his own experience as an immigrant and corporate immigration expertise, Sameer works to help highly skilled immigrants that struggle to navigate the severely arcane immigration system.

2:17 need to fit in

6:38 helping individuals

11:16 I don’t have to do it all myself

14:51 decision to niche down

19:06 I just start talking about this

24:03 there’s so much more

Jim’s Hack: People always say, “I don’t know what to do.” If you find yourself in that situation, Les Brown said, instead say to yourself, “If I did know what to do, what would I do?” Presume you do know what to do, and just do that.

Sameer’s Tip: Check out the chrome extension PDF Friendly. It makes any web page print friendly & PDF.

Tyson’s Tip: When evaluating anything, always start with the positive and then move into the negative. This mindset shift is hard to change because it goes against nature. Don’t ignore the negative; just practice starting with the positive.

🎥 Watch the full video on YouTube.

Connect with Sameer:

Website

LinkedIn

Resources:

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From a small immigration law firm job to one of the top 20 Business Immigration Lawyers in the Nation by HR Executive Magazine, Sameer thought he was at the pinnacle of success.

Like many, Sameer felt like something was missing, and he was faced with learning more about himself which began his journey of self-discovery. Understanding who you are, which is an ongoing process, and how that work is instrumental to having a vision and building a business based on that vision is what makes all the difference.

Going back to square one, he decided to branch out on his own and find that connection with his work. He soon realized that he valued three things: freedom, service, and being a disruptive force.

Building from his own experience as an immigrant and corporate immigration expertise, Sameer works to help highly skilled immigrants that struggle to navigate the severely arcane immigration system.

2:17 need to fit in

6:38 helping individuals

11:16 I don’t have to do it all myself

14:51 decision to niche down

19:06 I just start talking about this

24:03 there’s so much more

Jim’s Hack: People always say, “I don’t know what to do.” If you find yourself in that situation, Les Brown said, instead say to yourself, “If I did know what to do, what would I do?” Presume you do know what to do, and just do that.

Sameer’s Tip: Check out the chrome extension PDF Friendly. It makes any web page print friendly & PDF.

Tyson’s Tip: When evaluating anything, always start with the positive and then move into the negative. This mindset shift is hard to change because it goes against nature. Don’t ignore the negative; just practice starting with the positive.

🎥 Watch the full video on YouTube.

Connect with Sameer:

Website

LinkedIn

Resources:

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He is the CEO of Connecticut Trial Firm and attorney of the highest bodily injury verdict in the State of Connecticut!

With a dollar amount in mind, Ryan and his partner set out with a specific goal in mind about five years ago when it all began with his client, but this verdict certainly exceeded expectations.

Something that may surprise many is that Ryan had no doubt about his goal. He set out knowing that his goal was going to happen but also knew it was going to take a significant amount of work and skill.

One of the great things about Ryan is that he understands that clients are scared, hurt and confused, which is why he represents individuals every day against multi-billion dollar corporations that are focused on profits, not people.

Being the first person in his family to graduate from a four-year college, Ryan has dedicated his life to putting law into plain English.

2:35 we want a $10 million jury verdict

6:23 we were not established

11:03 we really wanted to understand what they went through

14:07 initial demand of $60 million

19:51 I was in court sobbing

Jim’s Hack: There’s no substitute for looking out into the future deciding where you want to be, writing it down, and then working backward to build the infrastructure to get where you want to be.

Ryan’s Tip: Even if something feels out of reach for you, believe in yourself. Surround yourself will better people, go for it and figure it out because you can do it. Everything is figuroutable!

Tyson’s Tip: For visuals and recreations, check out highimpact.com. For animations, check out https://www.totaltrialsolutions.com/animations/

🎥 Watch the full video on YouTube.

Connect with Ryan:

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Resources:

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Do you find yourself being all in or all out?

In this episode, Jim and Tyson discuss going from one extreme to another.

Going beyond what is reasonable on one end to then changing your mind and heading in the opposite direction can be challenging to deal with in any law firm. While there are many people with this type of personality, one of the most important things is to have someone who can help balance you out.

It’s essential to think about making progress by moving more toward a smooth and steady path instead of swinging from one extreme to the other.

2:36 walk a little faster Hacking

6:15 take violent liking to things

10:15 you’re not just one dial

14:35 picture yourself as the whole team

17:25 not being on either one of those extremes

20:42 what were the things you needed to know then

Jim’s Hack: Check out the Netflix documentary called 14 Peaks: Nothing is Impossible. It’s about a fearless Nepali mountaineer, Nimsdai Purja, embarking on a seemingly impossible quest to summit all 14 of the world’s 8,000-meter peaks in seven months.

Tyson’s Tip: Check out the language learning app Pimsleur. Learn to speak a new language in just 30 days.

🎥 Watch the full video on YouTube.

Resources:

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Gary’s lightbulb moment was when he was working as a personal injury attorney. He quickly realized that smarts didn’t matter as much as how one chooses to run their business.

From there, his knowledge and expertise in the intake arena took off, and he began consulting with law firms.

Gary is now the proud founder of Intake Conversion Experts, LLC, Principal Consultant at Maximum Intake Consulting Inc., Managing Partner at The Falkowitz Law Firm PLLC, and as his kids would attest to, "The Loudest Guy In The Room".

He authored the book, The Complete Guide to Law Firm Intake, which is a great read for all personal injury law firms spending money to generate leads. Gary has also started a coaching program called The Intake Playbook.

In this conversation, Gary shares his story, the truth he teaches to help law firms fix their intake, as well as doing everything you can to sign as many potentially good clients as possible.

2:23 the lightbulb went off

6:48 teaching law firms how to run a business

11:41 that is fantastic

14:17 how much money they're wasting

19:15 this is 100% sales

26:23 make them subject matter experts

30:35 trying to provoke thought

Jim’s Hack: Check out the book Zone to Win: Organizing to Compete in an Age of Disruption by Geoffrey Moore. Established firms and companies need to play offense and defense and maintain their current position while innovating. If you stand still, you’ll get run over!

Gary’s Tip: Take five minutes and call your law firm during off hours to see what the experience is like. Make up a name and use a different phone number.

Tyson’s Tip: Every week pick one thing from your calendar to be removed or delegated. This will help you get to the work you were meant to do.

🎥 Watch the full video on YouTube.

Check out the Maximum Intake Episodes at the links below:

Maximum Intake Pt. 1 w/ Jim Hacking and Gary Falkowtiz 254

Maximum Intake Pt. 2 w/ Jim Hacking and Gary Falkowitz 257

Maximum Intake Pt. 3 w/ Jim Hacking and Gary Falkowtiz 260

Maximum Intake Pt. 4 w/ Jim Hacking and Gary Falkowtiz 263

Maximum Intake Pt. 5 w/ Jim Hacking and Gary Falkowtiz 266

Maximum Intake Pt. 6 w/ Jim Hacking and Gary Falkowitz 269

Maximum Intake Pt. 7 w/ Jim Hacking and Gary Falkowitz

Connect with Gary:

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From teaching to certified financial planner, Darren specializes in serving the unique financial planning needs of attorneys and law firm owners.

When it comes to clarifying your needs, he takes a deep dive into getting to know and understand you and the people and things that matter most to you.

Welcome back to another episode of the Maximum Lawyer; this time around, we have the host of The Lawyer Millionaire Podcast and author of The Lawyer Millionaire: The Complete Guide for Attorneys on Maximizing Wealth, Minimizing Taxes, and Retiring with Confidence.

Darren is active in his local community and dedicated to helping his clients transition from their working life to a comfortable retirement with confidence.

2:42 burned out

6:02 during the pandemic

11:19 the basics work

14:39 you have to be proactive and plan

19:03 how can we accomplish your goals

Jim’s Hack: Don’t allow yourself to become a victim of employee blackmail. When employees say no to doing multiple things at once, you have to decide the priorities of your firm and figure out a way to make it happen.

Darren’s Tip: An upside to inflation is having a high-yield savings account. Marcus.com offers a 1.7% high-yield savings account.

Tyson’s Tip: For podcasting, both of us use Shure mics. Tyson’s model is an SM7B, and Jim uses a USB model, the MV7.

🎥 Watch the full video on YouTube.

Connect with Darren:

Website

Facebook

LinkedIn

Twitter

Resources:

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When you’re faced with a scenario like this, how can you hold yourself accountable?

In this episode, Jim and Tyson discuss spot-checking yourself for accountability.

There are often a million things running through your mind when something like this happens. Start by identifying the problem and then begin looking for solutions. It may not always be about putting a better system in place.

It’s important to think about the process and the things that need to be fixed. When you find that the ball has been dropped, review your operations and build in what is necessary to prevent this from happening again in the future.

2:27 how to keep people accountable

6:02 our system doesn’t have alarm bells

10:21 start to finish

14:22 that’s how it’s framed

17:51 my biggest concern

20:37 file reviews on a regular basis

Jim’s Hack: There’s a huge difference between having nothing on your calendar and having one thing on your calendar. Have big blocks of time away from the office where you can focus and do the high-level work that only you can do.

Tyson’s Tip: Write down the different lessons learned in a journal to give to your children when they’re older. Fill it with wisdom to pass along the way so they can treasure it forever.

🎥 Watch the full video on YouTube.

Resources:

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When you find yourself on the verge of going under, how do you turn it all around?

In this episode, the author of LegalEase and one of the top criminal defense lawyer’s in the country, Mike Chastainshares how anyone can turn their firm into a profitable business while still making time for family, friends, and other interests.

Mike Chastaine is an award-winning speaker and author. He is also a gifted storyteller with the ability to take complex ideas and simplify them to make them easily understood and actionable. In his career, he has been a warrior in the courtroom, committed to helping educate people, and an all around great guy.

Through his experiences and great endurance, Mike has been able to weave together the blueprint for success.

2:43 about seventeen years

6:28 I stopped being afraid to say no

11:07 getting enough sleep

14:45 I need to know what my time commitment is

19:11 you want Tom Brady

Jim’s Hack: Getting up and getting things moving before your mind has the opportunity to tell you no, makes things a lot easier.

Mike’s Tip: Do a weekly to do list for the following week on Fridays. Doing it on Fridays gives you the opportunity to reflect on the week prior to see if you got those things done.

Tyson’s Tip: Check out the book, This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin.

🎥 Watch the full video on YouTube.

Connect with Mike:

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Facebook

LinkedIn

Resources:

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When you find yourself on the verge of going under, how do you turn it all around?

In this episode, the author of LegalEase and one of the top criminal defense lawyer’s in the country, Mike Chastainshares how anyone can turn their firm into a profitable business while still making time for family, friends, and other interests.

Mike Chastaine is an award-winning speaker and author. He is also a gifted storyteller with the ability to take complex ideas and simplify them to make them easily understood and actionable. In his career, he has been a warrior in the courtroom, committed to helping educate people, and an all around great guy.

Through his experiences and great endurance, Mike has been able to weave together the blueprint for success.

2:43 about seventeen years

6:28 I stopped being afraid to say no

11:07 getting enough sleep

14:45 I need to know what my time commitment is

19:11 you want Tom Brady

Jim’s Hack: Getting up and getting things moving before your mind has the opportunity to tell you no, makes things a lot easier.

Mike’s Tip: Do a weekly to do list for the following week on Fridays. Doing it on Fridays gives you the opportunity to reflect on the week prior to see if you got those things done.

Tyson’s Tip: Check out the book, This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin.

🎥 Watch the full video on YouTube.

Connect with Mike:

Website

Facebook

LinkedIn

Resources:

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Not only is Carolyn the author of the book Solo by Choice, but she runs the longest-running blog on solo and small law firm practice.

It all began with a website in the early 90s for solo and small firm practitioners. She would go on to focus on legal innovation, woman ownership, and diversity in the legal profession.

Now, she’s the owner of a national law firm focused on power, pipelines, and property. Carolyn has been quoted in publications like the New York Times, featured in the ABA Journal, and appeared on the Daily Show. Additionally, her book has helped launch thousands of solo and small law firms.

In this episode, super lawyer Carolyn shares how she got started before the world wide web was what it is today, how her blog has evolved, and how she is helping so many others start their own law firms.

2:43 HTML

7:18 about 20 more visitors

11:42 advancing diversity and creating new practice areas

14:12 try to be very encouraging

19:41 opportunity to build and really create something new

25:38 clerkships are a really great starter

Jim’s Hack: Check out the book The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma by Bessel van der Kolk.

Carolyn’s Tip: Loom is great for quick content creation.

Tyson’s Tip: A great key feature that can be found in your Google Workspace account is color coding your calendar.

🎥 Watch the full video on YouTube.

Connect with Carolyn:

Website

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Facebook

LinkedIn

Resources:

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Taking the path from trial lawyer to podcast producer was anything but direct for Robert.

After suffering for years with anxiety, battling long hours, intense pressure, and constant conflict, Robert knew he had to make a change. Not knowing what to do next, he stumbled upon a love for podcasts. With no marketing or business experience, he decided to start a podcast for his firm with the hope that one day he could help law firms launch their own podcast.

Within four years, Robert’s dream became a reality, and LawPods was producing podcasts for the biggest brands in law!

Robert is the founder of LawPods, podcasts for lawyers. At LawPods, Robert and his team help some of the premier law firms in the world launch and grow branded podcasts that build relationships, boost SEO, and drive revenue.

Nowadays, Robert also enjoys teaching the art of podcasting and speaking on topics such as Podcast Content Marketing, Prioritizing Mental Health, Entrepreneurship, and Law Office Technology.

If there’s one thing he wants you to know, it’s that you only need a minimal time investment to have a world-class firm podcast.

2:12 started out in criminal defense

6:23 you’ve got to get it together

10:45 biggest obstacles in the beginning

14:28 not having a plan

18:51 listen to those blocks of episodes

25:05 video, having the video on YouTube

Jim’s Hack: Check out the book Lovingkindness: The Revolutionary Art of Happiness by Sharon Salzberg.

Robert’s Tip: Check out the Personal Injury Mastermind podcast by Chris Dreyer and the book Mindset by Carol Dweck.

Tyson’s Tip: A good stress management tip is to declutter and clean your freaking desk!

🎥 Watch the full video on YouTube.

Connect with Robert:

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Facebook

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Resources:

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Fresh off the Maximum Lawyer leadership team retreat, Jim and Tyson are excited to be moving in the right direction with clarity.

In this episode, Jim and Tyson discuss a major accomplishment achieved in the last couple of weeks.

Like many business owners taking on various challenges, Jim and Tyson have taken on the 75 Hard challenge, which combines fitness, nutrition, discipline, and a general self-improvement plan.

They each reflect on their own journey as Tyson has moved into an elevated version of phase 1, with Jim well on his way to knocking out this paramount achievement too.

With great insight, control, and determination, tune in to hear what they’ve both learned about this challenging experience.

2:03 remember our time is important too

6:48 at different times, some were harder than others

10:35 we’re no longer going to do that

14:01 my favorite part of the entire thing

17:30 eventually, there’s a tipping point

20:02 there are those breaks that are built-in

23:37 how deep you can go

Jim’s Hack: Building a different persona to send out from a personal email address will allow people to text me and have access to me so I can sort through and follow up on any leads coming in.

Tyson’s Tip: Check out the book, Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling by Matthew Dicks.

🎥 Watch the full video on YouTube.

Resources:

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Fresh off the Maximum Lawyer leadership team retreat, Jim and Tyson are excited to be moving in the right direction with clarity.

In this episode, Jim and Tyson discuss a major accomplishment achieved in the last couple of weeks.

Like many business owners taking on various challenges, Jim and Tyson have taken on the 75 Hard challenge, which combines fitness, nutrition, discipline, and a general self-improvement plan.

They each reflect on their own journey as Tyson has moved into an elevated version of phase 1, with Jim well on his way to knocking out this paramount achievement too.

With great insight, control, and determination, tune in to hear what they’ve both learned about this challenging experience.

2:03 remember our time is important too

6:48 at different times, some were harder than others

10:35 we’re no longer going to do that

14:01 my favorite part of the entire thing

17:30 eventually, there’s a tipping point

20:02 there are those breaks that are built-in

23:37 how deep you can go

Jim’s Hack: Building a different persona to send out from a personal email address will allow people to text me and have access to me so I can sort through and follow up on any leads coming in.

Tyson’s Tip: Check out the book, Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling by Matthew Dicks.

🎥 Watch the full video on YouTube.

Resources:

Join the Guild Membership

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Not only does she help people make smart decisions about their real estate, but she has also been awarded the North Carolina Lawyers Weekly Rising Star award.

Tiffany found her way to the practice of law while working in a top-performing channel of a global corporation, and attended law school at night while increasing her knowledge of complex commercial issues through hands-on experience during the day.

She is not afraid of being different from other attorneys in her market and doesn’t shy away from being the youngest or newest.

In this episode, Tiffany shares her incredible journey working side by side with her late partner Ben Thomas after making the mutual decision to focus solely on real estate law. After his unexpected passing, she forged ahead with great resilience and perseverance while still executing her vision, keeping the business strong, and becoming a new mom.

She will be the first to tell you that success doesn’t happen overnight. It takes years, so start now!

2:25 our styles really mesh

6:36 that was really interesting

10:53 such a transition period

14:44 he made me review it with him regularly

17:52 we don’t let things happen to us

20:30 giving myself permission to leave the office

Jim’s Hack: Keep track of how big you are as a business on a spreadsheet so you can see the progress you’ve made.

Tiffany’s Tip: 1) Take your big goals for the year, put them on a sticky note where you can see them, and as new projects or demands pop up, ask yourself, how does this help me meet one or two of those goals?

2) If you want to feel like an email wizard, check out Superhuman.

Tyson’s Tip: If you need help remembering to drink water throughout the day, checkout the free Drink Water app.

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Not only does he run a staffing company for law firms known for creativity and achieving incredible growth, but the company with over 110 employees is in the top 100 for the Inc 5000!

In this episode, Brett Trembly shares how Get Staffed Up has quickly grown into the largest virtual staffing company for lawyers in the United States, with the quickly scaling company having its sights set on greater heights.

Perhaps the most intriguing fact about Brett is that he was an extra on Better Call Saul and participated in American Ninja Warrior.

Super lawyer Brett Trembly and Platinum sponsor at MaxLawCon 2022 believes in helping businesses succeed with the benefits spreading far and wide. He is excited to provide hundreds of international jobs through Get Staffed Up while also being passionate about family time and triathlons.

While maintaining his leadership, he is strongly committed to giving back, serving as a Board Member of the Nicklaus Children’s Hospital Foundation, Moderator of his Entrepreneur's Organization forum, and President of the Rotary Club of South Miami, amongst others.

2:30 number 67 in the entire country

6:28 You absolutely have to hire more chefs

10:33 let’s keep it simple

14:51 it’s not just replacing people

18:27 full 100% virtual

23:41 we want a quick no

Jim’s Hack: Check out the book, As a man Thinketh by James Allen.

Brett’s Tip: Your life won’t change until you change how you spend your time. Check out https://getstaffedup.com/maxlaw/ for the OI90 Formula and free resource.

Tyson’s Tip: Identify tasks you’re doing throughout a day or week. Pick out those several things and offload them onto a different team member who may not be in the states.

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Not only does he run a staffing company for law firms known for creativity and achieving incredible growth, but the company with over 110 employees is in the top 100 for the Inc 5000!

In this episode, Brett Trembly shares how Get Staffed Up has quickly grown into the largest virtual staffing company for lawyers in the United States, with the quickly scaling company having its sights set on greater heights.

Perhaps the most intriguing fact about Brett is that he was an extra on Better Call Saul and participated in American Ninja Warrior.

Super lawyer Brett Trembly and Platinum sponsor at MaxLawCon 2022 believes in helping businesses succeed with the benefits spreading far and wide. He is excited to provide hundreds of international jobs through Get Staffed Up while also being passionate about family time and triathlons.

While maintaining his leadership, he is strongly committed to giving back, serving as a Board Member of the Nicklaus Children’s Hospital Foundation, Moderator of his Entrepreneur's Organization forum, and President of the Rotary Club of South Miami, amongst others.

2:30 number 67 in the entire country

6:28 You absolutely have to hire more chefs

10:33 let’s keep it simple

14:51 it’s not just replacing people

18:27 full 100% virtual

23:41 we want a quick no

Jim’s Hack: Check out the book, As a man Thinketh by James Allen.

Brett’s Tip: Your life won’t change until you change how you spend your time. Check out https://getstaffedup.com/maxlaw/ for the OI90 Formula and free resource.

Tyson’s Tip: Identify tasks you’re doing throughout a day or week. Pick out those several things and offload them onto a different team member who may not be in the states.

🎥 Watch the full video on YouTube.

Connect with Brett:

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When you have an integrator implementing functional leadership over all your core areas, how much more functional could your law firm be?

In this episode, Gabriel Stiritz shares how his law firm specializes in and helps people under the Fair Labor Standards Act to get people paid what they are owed.

He has a unique journey that spans from art to nonprofit, and into law.

Gabriel Stiritz is a results-focused operational leader. He is passionate about automation and creating strong systems that allow teams to flourish. He is definitely making an impact representing clients in all 50 states under the FLSA and currently working on a referral management platform that helps to automate and expand referral relationships between law firms.

As the integrator of the firm, he takes the vision and translates it into a reality that works. With great insight, Gabriel understands the importance of having the right people on the bus, so your life doesn’t suck.

2:09 Fair Labor Standards Act

6:25 a bold prediction

10:27 five direct reports

14:40 you’re just hurting yourself

18:19 every Friday we look at our scoreboard

23:11 don’t try to do everything at once

Jim’s Hack: Take a look at William Eadie’s masterclass on how to write a success story for your client.

Gabriel’s Tip: If you like automation, check out MailParser. Use it for all your leads to save time on manual data entry.

Tyson’s Tip: For Apple users only, go to general settings, and then accessibility. You can set up your phone to where tapping the Apple symbol on the back of your phone allows you to access different things quickly.

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When you have an integrator implementing functional leadership over all your core areas, how much more functional could your law firm be?

In this episode, Gabriel Stiritz shares how his law firm specializes in and helps people under the Fair Labor Standards Act to get people paid what they are owed.

He has a unique journey that spans from art to nonprofit, and into law.

Gabriel Stiritz is a results-focused operational leader. He is passionate about automation and creating strong systems that allow teams to flourish. He is definitely making an impact representing clients in all 50 states under the FLSA and currently working on a referral management platform that helps to automate and expand referral relationships between law firms.

As the integrator of the firm, he takes the vision and translates it into a reality that works. With great insight, Gabriel understands the importance of having the right people on the bus, so your life doesn’t suck.

2:09 Fair Labor Standards Act

6:25 a bold prediction

10:27 five direct reports

14:40 you’re just hurting yourself

18:19 every Friday we look at our scoreboard

23:11 don’t try to do everything at once

Jim’s Hack: Take a look at William Eadie’s masterclass on how to write a success story for your client.

Gabriel’s Tip: If you like automation, check out MailParser. Use it for all your leads to save time on manual data entry.

Tyson’s Tip: For Apple users only, go to general settings, and then accessibility. You can set up your phone to where tapping the Apple symbol on the back of your phone allows you to access different things quickly.

🎥 Watch the full video on YouTube.

Connect with Gabriel:

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Linkedin

Youtube

Resources:

Join the Guild Membership

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In today’s episode, Jim and Tyson chat with Greg Crabtree! They dive into the journey of focusing less on the profession and more on the value. If you’re interested in learning more about finding a better way to balance the service you give, the value you provide, and his new book, check out this week’s episode.

Greg is recognized for being a public speaker, author, and entrepreneur. He works with privately-held businesses on cash flow planning, business consultations, strategic planning facilitation, success planning, and transaction advisory services. Greg’s clients enjoy working with him as he cuts through the accounting industry jargon and helps them understand their data in an entrepreneur-friendly format.

Greg is the author of “Simple Numbers, Straight Talk, Big Profits” and “Simple Numbers 2.0: Rules for Smart Scaling.” He has also contributed to Verne Harnish’s book, “Scaling Up.”

2:15 turned my thinking around

6:28 if you provide value, you should get compensation

10:56 keep the cow healthy

14:31 my cash is cheap; my stock is expensive

18:48 I can do every task in the firm

23:12 find some way to do it

Jim’s Hack: Book the first flight of the day and have a backup ticket in case you need it.

Greg’s Tip: Start the first day of the month, take your expected labor costs (all labor), multiply it by two, make that your billable target, and get after it.

Tyson’s Tip: If you’re looking to hire a personal assistant, check out Wing.

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In today’s episode, Jim and Tyson chat with Neal Goldstein! They dive into the journey of his new book and personal injury law. If you’re interested in learning more about his new book, the shift to a more co-counsel role, and the PI trend, check out this week’s episode.

Neal has devoted almost 30 years to helping victims of personal injuries navigate a challenging maze called the legal system. It has always been his goal that every one of his clients feels respected and attended to. No client should ever pass through the doors and feel isolated or ignored.

He lived the first half of his life near the beach in Far Rockaway, a small community in Southeastern Queens. Currently, he lives in Long Beach, another beachfront community in the Southwestern part of Long Island. Obviously, Neal loves living near the ocean. He has been very involved in the Long Island community and, in 2000 was asked to join the Board of Directors of the Friedberg JCC and a few years later, he was elected to the position of President of the Board.

Neal has always tried to stay active in the communities where he lived, whether it was being involved in youth groups, working in the area, or just keeping in touch with old friends or making new ones.

1:20 the world has changed, and so have I

4:39 maybe I shouldn’t have said that

9:20 how we’ve evolved into who we are today

12:11 why the shift

16:07 I always maintained some kind of relationship with a client

20:35 finding out what you like

Jim’s Hack: Leave a legacy for your kids. Think about different ways to memorialize your journey in life to leave for your kids.

Neal’s Tip: Check out the Steve Jobs commencement speech on YouTube.

Tyson’s Tip: Send a text to at least one friend a day letting them know that they’re awesome!

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In today’s episode, Jim and Tyson chat with Ben Wolf! They dive into the journey of fractional leadership. If you’re interested in learning more about what a fractional integrator is and how they can help your firm, check out this week’s episode.

Ben Wolf, founder, and CEO created the Fractional Leadership organization because he saw the complete lack of any centralized resource for the fractional executive leadership industry, whether for fractional executives themselves or for business owners looking for information about it.

Ben is also the founder and leader of the largest Fractional Integrator (COO) firm in the world, Wolf’s Edge Consulting.

He created Fractional Leadership to be the market leader for the Fractional Leadership industry, offering professional development, connection, peer advisory, and advocacy for solo practitioners and firms in the fractional executive industry.

For business owners, Fractional Leadership is an educational resource, including the first book on the industry, Fractional Leadership: Landing Executive Talent You Thought Was Out of Reach. Fractional Leadership provides business owners with a wealth of information on all aspects of the fractional executive world, including through its blog, the Win-Win Podcast, and social media. Fractional Leadership also refers Fractional Leaders to businesses, whether a CMO, head of sales, COO, Integrator, CFO, or technology leader, giving them up to three vetted Fractional Leader referrals within three business days.

1:02 organizational chart

5:41 fractional leadership

9:03 law firms have an interesting challenge

13:30 hitting the ceiling

17:44 EOS process

21:43 that which you love doing and are great at

25:58 fractional integrator

29:12 the measurables, the milestones

33:14 they love getting things done for other people

37:16 lack of communication

40:47 what is the right structure for their firm

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In today’s episode, Jim and Tyson chat with one another about the different things they’ve learned since starting the Maximum Lawyer podcast six years ago. If you’re curious about these many things, check out this week's episode. 

1:50  you can’t do everything

5:07 you have to know yourself

9:47 running a law firm is hard

13:14 you need to have something to clear your head, not law related

17:30 how far can I go

22:19 say no a lot more often

26:06 you think you know it all, but you really don’t

Jim’s Hack: Check out Lifetime Fitness if you’re ever in Hannibal, MO. It's enormous. Between massages, the office space, the cafe, and the salon, it’s an unbelievable experience!

Tyson’s Tip: Check out Wing Virtual Assistant. Wing has an easy-to-use app making it convenient to find an assistant.

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In celebration of SIX YEARS of the Maximum Lawyer Podcast we are reairing episode #2 that went live six years ago today! In this episode Tyson and Jim discuss how to work ON your law firm instead of IN it and the importance of using what you’re doing in present to make your future better.

Tyson´s Tip: Communication with your team, it´s important. Try Slack: www.slack.com. You can share everything and keep your communication in ONE place.  It´s free.

Hacking´s Hack: The E-Myth Revisited, by Michael E. Gerber.

How to think about your business. Entrepreneur + Manager + Tactician.

Learn how to balance your focus.

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In celebration of SIX YEARS of the Maximum Lawyer Podcast we are reairing episode #1 that went live six years ago today! In this episode, Jim and Tyson introduce themselves and tell us how they began their law journey.

Hacking´s Hack: Go on and listen to Dean Jackson and Joe Polish talk about marketing in their podcast http://ilovemarketing.com/. Go back and start from the beginning, there are lots of great podcasts about marketing! 

Tyson´s Tip:  Basic, but elemental: The Top Five.

Every day you should write 5 things to be done. The same with your week. At the end of the day and the week they must be done. Small tasks are just fine, but write them done and get them done, this will keep you moving forward. Green pen for the completed tasks, and red for the non completed. You will hate to take out that red pen!

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In today’s episode, Jim and Tyson chat with Josh Zieglowsky! They dive into the journey of Employee Retention Credit or ERC. If you’re interested in learning more about what it is, how it started, and how it can help you, check out this week’s episode.

Josh has been an entrepreneur for almost 20 years. His primary focus is investing in residential and commercial real estate. Josh’s key expertise includes asset and portfolio management, broker relations, investor and client relations, banking relations, economic and demographic trends, market analysis, due diligence oversight, financing oversight, acquisition and disposition strategies, transaction oversight, and business development.

When Josh first learned about the ERC, he spoke to some CPAs and payroll firms but was unsuccessful in finding a solution for his company’s filings, so he took it upon himself to help other businesses receive this credit from the government. He took the approach of the book “Who not How” to hire top experts who specialize in this niche program. With his dream team in place, Josh now leads business development and marketing at ERC Specialists.

When Josh isn’t working, he’s spending time with his wife of 21 years, Taryn, and his four children. Josh grew up in Morgan, UT where he was a multi-sport athlete, but his love was basketball. Now, years later, he gives back by coaching local students to succeed both in sports and in life.

4:29 my background is real estate

8:51 supply chain

12:58 ERC

16:27 we’re doing 300 a day

20:43 we started getting the right people in place

Jim’s Hack: Spend more time making your analytics better.

Josh’s Tip: Read Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork.

Tyson’s Tip: Streamline your mornings when it comes to your wardrobe by wearing a lot of the same things to make your life easier.

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Today we're excited to share a presentation by Gary Burger from MaxLawCon 2021! Tune in to learn more about how important an honest day's work is for an honest day's pay.

Gary Burger has dedicated his career to standing up against bullies. The founder and principal attorney of Burger Law has helped hundreds of Missouri, and Illinois individuals and families recover the compensation that allows them to move forward.

1:12 they get paid for their shift

4:11 advocate for your clients

7:39 it fits my skillset

11:48 be gracious and honorable

15:19 it was a great case

19:04 humility and gratitude

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Today we're excited to share a presentation by Kira Fonteneau from MaxLawCon 2021! Tune in to learn more about how to let go and really delegate to make sure you’re getting the most value out of your law firm.

Kira Fonteneau is a partner and the managing attorney of the Alabama trial group of Barrett & Farahany. Kira chose to specialize in employment law because she wanted to help employees take back power. She loves disproving the notion that employers can do whatever they want and not suffer the consequences.

As someone who was once mistreated at work, Kira can empathize with her clients. She understands all the ways an employer's conduct can harm a worker and is ready to zealously seek justice on her clients' behalf.

1:16 TikTok challenge

4:40 are you the best person

8:34 we’re not assessing our opportunity costs well

12:57 you’ve just saved time

16:10 giving up that control

19:01 touch base meetings

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In today’s episode, Jim and Tyson chat with Becky Zobl! They dive into the journey of how to do marketing in a way that works. If you’re interested in learning more about the better way to market, the systemization behind it, and making actionable decisions, check out this week’s episode.

Becky Zobl joined the LaFleur team in mid-2018 as a project and account manager. A West Michigan native and graduate of the communications program at Grand Valley State University, Becky journeyed to Los Angeles and worked in the fashion industry after college. She then spent time at a law firm in Chicago before coming full circle and settling back in Grand Rapids with her husband and two young children.

As a natural problem-solver and agent of order, Becky loves to break down problems and come up with creative strategies that sweep them to the wayside. We recently sat down with Becky to get her take on L.A. life, the importance of humor in the workplace, and the gratification of helping others do their best work.

2:29 marketing

5:14 a system to it and a science to it

9:30 we come up with a plan

14:21 understanding our client's full journey

18:51 we have an onboarding call

22:01 really understanding your clients

Jim’s Hack: Spend the necessary time to ensure your marketing is consistent across your brand.

Becky’s Tip: Be prepared! Block out time in your calendar to prepare for things, so you’re not flying by the seat of your pants.

Tyson’s Tip: When it comes to running a law firm, staying healthy is very important. Check out the Sweat Deck App. You hit a card and get random exercises to complete. You never know what you’re going to get with each card.

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Today we're excited to share a presentation by Marco Brown from MaxLawCon 2021! Tune in to learn more about the number one change you can make to transform your law firm.

He still remembers the day a good friend called and asked him to help her get divorced. Hers was a very difficult situation, and while he had never done a divorce before, he knew that he needed to take her case. The night before he met with her, he stayed up until 3 a.m. reading everything he could about family law. Whatever Marco read that night worked because he got a great result.

Marco has dedicated himself to becoming the best divorce and family law attorney possible and developing the best family law firm in Utah.

1:34 I had nothing

4:55 you’re not alone

8:29 I have to bill once a month

12:42 this has to be the number 1 job

15:57 just fire those people

19:16 they give me money

23:32 don’t chase money

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Today we're excited to share a presentation by Brian Mittman from MaxLawCon 2021! Tune in to learn more about the story behind your numbers.

Brian has been working since he was 14. He has probably held at least two dozen different jobs and seen people injured and hurt. One of the reasons Brian got involved with disability law is that he has a very good family friend who has been disabled his entire life, and Brian has seen how he’s struggled in order to keep working and try to work. 

When he was presented with the opportunity to get involved with what’s called “disability law,” he was really thrilled to be able to not only practice being an attorney, but helping other people who really need to know things about what their choices are, what they can do, and what their future may hold.

1:25 people talk to people

4:09 KPIs for my people

8:05 here is our goal

12:21 feed generating activities

16:48 they kept running

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In today’s episode, Jim and Tyson chat with one another about speed. They dive into the journey of complicating systems. Check out this episode if you’ve noticed that your firm is creating complexity. It might be time to review your systems to see if things have become more complicated than necessary.

2:13 speed

6:14 we like to get cute with our systems

10:13 this is sort of obvious

14:49 sit and fix systems

18:52 maybe a pipedream

22:46 lets at least be deliberate

26:04 you’re going to be okay

Jim’s Hack: Leave more 5-star reviews. Be actively generous and give them out.

Tyson’s Tip: Check out Simple Numbers, Straight Talk, Big Profits!: 4 Keys to Unlock Your Business Potential by Greg Crabtree. It helps you understand the difference between owner compensation and your salary.

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Today we're excited to share a presentation by Jess Birken from MaxLawCon 2021! Tune in to learn more about delegating more effectively.

Jess is the former CEO & Managing Partner at Urban Birken PLLC, a boutique firm that specialized in serving the nonprofit community. She has worked with nonprofit organizations for most of her career. Before becoming a private practice attorney, she spent four years inside a national nonprofit organization, Pheasants Forever.

She worked her way through law school and had the beginnings of a promising career in criminal law after graduation. However, Jess quickly realized that going to court is depressing! In court, the toothpaste is out of the tube and you’re just trying to clean up the mess. Her colleagues reassured her that she would become callous and get used to the grim reality. But she thought that sounded like a terrible personal outcome and decided she needed to change course.

Jess really missed the nonprofit sector. As a result, She went back to grad school and earned a Masters in Nonprofit Management. She rejoined the nonprofit sector through her work with Pheasants Forever where her role was a marriage of attorney work and federal grant management and administration. Since that time, Jess has run her own firms and is now the owner of Birken Law Office a firm designed to help nonprofits.

1:16 there are some things that suck

4:05 you know this drill

7:12 the two Bobs from corporate

10:02 why is this all worth it

14:28 in managing your inbox

17:03 it’s too weird

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In today’s episode, Jim and Tyson chat with Dustin Saiidi! They dive into the journey of the Legal Ninja system. If you’re interested in learning more about delegation, systems, and automating those repetitive data entry tasks, check out this week’s episode.

Dustin Saiidi has been a licensed attorney since 2010. He runs a thriving work comp practice based out of Los Angeles. He found his staff getting burnt out from doing lots of repetitive, labor-intensive tasks so he created a legal tech company called Legal Ninja, which helps law firms replace manual data entry with automation and more than triple their efficiency.

3:08 sponsor of MaxLawCon 2022

6:58 Legal Ninja

10:14 one of the problems we have with delegating

14:03 trying to micromanage

18:16 automatically prepopulate

22:13 tech company

Jim’s Hack: Be more like Apple, less like Microsoft. Remove the complexity and keep things simple.

Dustin’s Tip: Check out The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results by Gary Keller. Ask yourself, What is the one thing I could be doing such that by doing it, I will

fill in the blank?

Tyson’s Tip: Check out the app HiHello for digital business cards. They offer a free version and it’s easy to use.

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In today’s episode, Jim and Tyson chat with some of the different speakers featured at MaxLawCon 2022. If you’re curious about what this year’s MaxLawCon was all about, check out this episode.

1:38 Guild mastermind

4:09 he delivered from start to finish

8:21 well orchestrated

12:03 such a great high

16:52 start with the sand

20:39 Kajabi

24:45 seeing where they are now

Michael's Hack: Take a deep look inside your firm. You don’t want to be viewed as the firm that no one wants to work with. Hiring is challenging right now, so do awesome things to keep your people and create a good system that makes people want to apply. 

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Today we're excited to share a presentation by Paul Yokabitus from MaxLawCon 2021! Tune in to learn more about how to use Facebook ad campaigns as a mechanism for scale.

Paul is a talented and experienced Estate Planning Lawyer in Cary, NC who was born and raised in Grand Rapids, Michigan. The economic downturn led Paul and his wife, Alix, to the Triangle where Paul attended Campbell University School of Law and later planted his roots in the Cary community. His focus on the client-attorney relationship and the peace of mind of his clients sets Paul apart from other traditional lawyers.

1:18 Facebook campaigns

4:26 pair that with an irresistible offer

8:04 webinars take it to the next level

12:16 trial and error

16:32 you’re probably giving up too soon

19:08 this is the 20 that makes the 80

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In today’s episode, Jim and Tyson chat with Ryan Anderson! They dive into the journey all about Filevine. If you’re interested in learning more about what they’re doing to improve, changes being made, and what’s to come, check out this week’s episode.

As a former litigator, Ryan designed Filevine with the end-user in mind, focusing on unlocking customer and user efficiency by optimizing automation of technology. Today, rated as one of the top automation tools for legal work for a diverse range of organizations by size and function, Filevine is on a continual path of growth. Ryan led Filevine’s acquisition of both Lead Docket, the top lead intake management solution for law firms, and Outlaw, the most innovative contract and document platform on the market.

In 2020, Ryan was named a CEO of the Year by Utah Business. Ryan is a proud husband and father of 6 children and resides in Salt Lake City, Utah. Ryan earned his law degree from Brigham Young University in Provo, Utah. His goal is to provide a comprehensive solution to business leaders in search of a workflow transformation solution.

3:04 CEO of Filevine

7:05 law firms and businesses

11:20 that can be a challenge

16:26 features I can point to

20:06 I genuinely care

25:42 new category for legal software

28:07 we’re excited to show people

Jim’s Hack: Check out Storytelling with Data: A Data Visualization Guide for Business Professionals by Cole Nussbaumer Knaflic. It’s all about how to tell your story and convey information to clients, especially to your team all by using data in ways you’re not used to looking at data.

Ryan’s Tip: Check out The Overstory by Richard Powers. It’s a great fiction novel about trees.

Tyson’s Tip: Take the challenge and try to drink a gallon of water a day. It does incredible things for your body!

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In today’s episode, Jim and Tyson chat with Gyi Tsakalakis and Conrad Saam! They dive into the journey of digital marketing and your legal practice. If you’re interested in learning more about tips, tricks, marketing, and SEO, check out this week’s episode.

Gyi Tsakalakis helps lawyers grow their practices online. As a non-practicing lawyer, Gyi is familiar with the unique considerations of ethically and effectively marketing a law practice online. He founded AttorneySync to provide lawyers with more effective, transparent, and accountable digital legal marketing results. He proudly serves as a Co-Chair of ABATECHSHOW 2023 and hopes to see you there. He is passionate about Michigan football, coffee, and stoicism.

After leading marketing efforts for Avvo, Conrad Saam left and founded Mockingbird Marketing, an online marketing agency focused exclusively on the legal market. Conrad is the author of “The FindLaw Jailbreak Guide,” a Google Small Business Advisor, and has held positions for various ABA Practice Management marketing committees. In his spare time, he enjoys publishing Cease and Desist letters from unscrupulous vendors called out for misleading the legal industry.

1:05 Lunch Hour Legal Marketing

4:18 poked the legal industry

8:46 a lot better and a lot more

13:38 that’s what tech’s all about

17:01 first Metaverse law firm

20:09 build relationships

24:06 to clear buckets in referrals

28:36 from an SEO standpoint

32:48 business development

36:07 budget

Jim’s Hack: Implementing AnyTrack.io is providing a weekly sheet of all the leads to the firm that comes in and where everyone falls out of the funnel. It also tracks people from the time they come into our atmosphere, which will allow the firm to dial in exactly where the leads are coming from.

Gyi’s Tip: Create feedback loops. There are often a lot of improvement opportunities in law firms, starting from the point of first contact. The feedback loop is a great way to regularly ask clients, team members, other lawyers, etc for feedback about the entire legal process from start to finish.

Conrad’s Tip: All about velocity. How quickly are people moving through your funnel? This will give you a good metric for responsiveness and the ability to get people from one step to the next.

Tyson’s Tip: Leaky funnel! Look and track your abandoned calls within your phone software system to see where the leak might be in your funnel. If you don’t know about it, you could be losing out on a lot of cases.

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Today we're excited to share a presentation by Melanie Leonard from MaxLawCon 2021! Tune in to learn more about life-changing automation.

Melanie Leonard is an attorney, an entrepreneur, and one of the leading authorities on the use of legal practice management software. She graduated from Chicago-Kent College of Law in 2002 and began practicing at mid-sized firms. Disillusioned by their inefficiencies, Melanie left to start her own firm in 2006. And, over the next 12 years, she built a thriving real estate law practice.

An early adopter of Clio, Melanie became one of the first Clio Certified Consultants. She developed a passion for helping other firms achieve amazing results with their own use of practice management software. In 2018, Melanie sold her law practice to pursue her passion full time and streamlined.legal was born. In just two years, streamlined.legal has become one of the most sought-after consulting firms in the legal tech industry, having received Clio’s Partner Led Excellence Award in 2019 and 2020.

Melanie lives in the Chicagoland area but stays true to her roots as a native Texan. When not streamlining law firms, Melanie enjoys playing with her two adorable kids and riding her beloved Peloton.

2:02 robotic process automation

6:23 maybe this and maybe that

9:22 it might change it for the worst

12:04 decision fatigue

15:48 to top it off

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Today we're excited to share a presentation by Brian Reidy from MaxLawCon 2021! Tune in to learn more about sales and making a client’s life better based on what you have to offer.

Brian was a Cook County Assistant State’s Attorney. As a prosecutor, he successfully upheld convictions of murder, home invasion, and burglary. He spent also two years in the Juvenile Division, where he worked closely with the Illinois Department of Child and Family Services (DCFS), the Office of the Public Guardian, and the Public Defender to find permanent solutions for Illinois families involved in suspected child abuse, neglect, and/or dependency.

Many years ago, Brian had to face a custody battle right when he was hired by the Cook County state’s attorney. He was a brand new attorney, and he was suddenly involved in a custody battle. Brian was scared. He didn’t expect to be in this situation and didn’t know what to do. Many people think that lawyers know everything, but the reality is he didn’t know anything about child custody at that time, so he was scared! Brian sat on the other side of the attorney-client table, he didn’t know what to expect or what to do.

After gaining custody of his son, he learned how to help people in a similar situation. He used his personal experience, and then he gained additional professional experience with the state’s attorney, as well as in private practice. Brian has taken these personal and professional experiences, and he went out on his own because he believed there was a better way to help people through these difficult times in their life.

1:12 sales

4:24 where are they now, and then where do they want to be

8:05 what is going to happen next

12:11 I ask questions, you give some answers

16:28 time, money, and reputation

19:53 that’s the option I want

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In today’s episode, Jim and Tyson chat with, Elise, Emilia, and Lindsay! They dive into the journey of preparing for maternity leave as a law owner. If you’re interested in learning more about what this looks like, what needs to be figured out, and addressing various concerns, check out this week’s episode.

1:03 powerhouse

4:13 concerns

8:00 where’s the money coming from

12:08 ups and downs

16:37 it can still continue to evolve

20:10 maternity policy

25:25 absolute flexibility

Jim’s Hack: Check out Best’s Buys totaltech membership. Having the Geek Squad and other benefits available is fantastic!

Elise’s Tip: To stop using the word busy. Instead use the word full. Think about your life being full and full of things that you’re choosing.

Lindsay’s Tip: Reflect on your customer or client experience and ask, why does this suck and how can I make it better?

Emilia’s Tip: Think about hiring a coach to prepare you for maternity leave. As a business owner having the many conversations that need to be had with someone that understands is invaluable.

Tyson’s Tip: To create a maternity/paternity policy and get the necessary feedback from your employees and put the policy in place.

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Today we're excited to share a presentation by Kelsey Bratcher from MaxLawCon 2021! Tune in to learn more about automating your intake process no matter your technical ability.

Kelsey Bratcher is an automation expert for small law firms. He is a Zapier Certified Expert, Pipedrive Partner, and the host of the Get Automated Podcast. He has been helping small businesses leverage the power of automation for 13 years and has saved over 15,000,000 minutes for him and his client's businesses.

1:32 implement automation

5:14 scheduled with these scheduling tools

9:00 two way messaging platforms

13:15 CRM

17:04 break it down into chunks

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Today we're excited to share a presentation by Emilia Coto from MaxLawCon 2021! Tune in to learn more about the different lessons she learned.

Emilia is the founder of Sisu Legal, a law firm in Windsor, Ontario. She will be opening an office in Troy, Michigan soon. Her focus is on immigration law and more specifically, family sponsorship. Sisu legal is on a mission to provide accessible, innovative, and effective legal services. Prior to founding Sisu Legal, Emilia was a lawyer at a mid-sized firm for three years.

1:11 done is better than perfect

4:24 what impact do you want to have in the world

8:28 always keep my eye out

11:03 the daily overwhelm

14:04 many different definitions of success people have

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In today’s episode, Jim and Tyson chat with, William Woodford! They dive into the journey of creating a next-generation law firm that challenges the status quo. If you’re interested in learning more about leaving big law, the high-value things in your firm, and the potential future of law, check out this week’s episode.

William is an IP lawyer with 20 years of experience handling high-stakes litigation. Recently, he won a $31M jury verdict for his client in a patent infringement case. William uses his litigation experience to provide cutting-edge counseling on a variety of other issues, such as patent portfolio evaluation, development, and management, IP licensing, technology commercialization, and strategies for avoiding disputes.

Before founding Avantech Law in 2021, William was a principal at Fish & Richardson. He co-founded Fish’s contingent fee practice and was an elected member of the firm's finance committee for eight years. He is known as a leader in creative fee arrangements, especially for start-ups and small companies that require flexibility and certainty.

2:10 Fish and Richardson

5:51 leaving big law

9:17 maximize what you can get

13:17 take two different approaches

17:17 big opportunity for boutiques

21:01 more desire for different types of fee arrangements

Jim’s Hack: A couple of good questions to ask. The first one is from Dan Sullivan, asking if you were sitting here today three years from now what would have to have happened for you to feel like you’ve made progress? The other is from Jerry Colonna, who wrote the book Reboot: Leadership and the Art of Growing Up, asking, how have I been complicit in creating the conditions that I say I don’t want? Third, Nancy Kline, who wrote The Promise That Changes Everything, which asks, what might you be assuming that is stopping you?

William’s Tip: With the resistance to change, there are a lot of assumptions that go with that; whether you’re a big company or small company, don’t be locked into what the industry puts in front of you. Think outside the box!

Tyson’s Tip: During your weekly huddle or meeting, choose one person in your firm to have all the other people say one nice thing about them.

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Today we're excited to share a presentation by Tyson Mutrux from MaxLawCon 2021! Tune in to learn more about what to do from this point forward.

Tyson always wanted to be an attorney, but when he was younger he didn’t think it was possible. Neither one of his parents graduated from high school and money wasn’t something they had a lot of. His dad and mom both worked two jobs and taught him the value of hard work. As a mechanic, Tyson’s dad knew how grueling manual labor can be, so he intentionally wouldn’t let him work on cars so that he wouldn’t follow in his footsteps.

1:08 gotta get your mind right first

4:20 you should be finding out that one thing

9:24 implemented traction

13:16 those are the steps that we’re taking

16:09 systems, systems, systems

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Today we're excited to share a presentation by Jim Hacking from MaxLawCon 2021! Tune in to learn more about if obtaining additional cases is actually what you want.

Jim graduated in 1997 from the Saint Louis University School of Law. Since 2007, his practice has been devoted to immigration law. He launched Hacking Immigration Law in 2008 and his firm has grown to over 30 employees and helped thousands of individuals obtain their immigration benefits. He is the co-founder of Maximum Lawyer. He and his wife (and law partner) Amany Ragab Hacking have four children. In 2009 and 2013, the Riverfront Times named Jim the Best Lawyer in St. Louis.

1:57 break that mindset

6:30 their problem, their pain

11:14 who might know them

16:27 brainstorm with me

20:10 third point of contact

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In today’s episode, Jim and Tyson chat with, James Hux! They dive into the journey of conveying the message through employment discrimination law. If you’re interested in learning more about growth, social media, and running a tech-driven firm, check out this week’s episode.

James Hux didn’t decide to go to law school until he was a junior at The Ohio State University. He had, in fact, never considered being a lawyer while growing up. His father was a pastor, his mother worked with nonprofits, and the only thing young James was sure of was that he wanted to help people. He wanted to make sure that everyone had their chance to be heard.

Immediately following law school, James was fortunate enough to represent injured workers and victims of police misconduct at a personal injury firm in Dayton, Ohio. It wasn’t long before James was exposed to an employment law case and found his calling.

Employment law was a perfect combination of the technical skills he had learned since law school and his innate ability to connect with people from all walks of life. He embraced the opportunity to educate employees across a wide array of industries and companies, big and small. Educate while helping them to get through a devastating time in their lives and, of course, see them prevail.

1:41 weird trifecta

4:30 what their rights are

8:38 I’m the Jedi too

12:19 structured plan

16:09 when you’re a PK (preacher’s kid)

20:25 educating your tribe

Jim’s Hack: When you deal with angry people, convey to them that you hear them and understand their frustration. Tell them something like, “I will personally take this on and help you get a resolution.” It’s a very powerful statement and great customer service.

James’s Tip: For those that work from home, find places outside of your home to work. It’s easy to get stuck working in the same space. A change of scenery can help a lot with productivity.

Tyson’s Tip: Unsubscribe from at least one thing in your life each week for the next month.

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Today we're excited to share a presentation by Mike Allton from MaxLawCon 2021! Tune in to learn about marketing your business.

Mike is the Blogging Brute. He used to publish two to three blog posts per day, anywhere from six to fourteen blog posts per week. Mike once published a blog about a live video broadcast that he had been on just a few minutes after the broadcast ended. After years of publishing, speaking, and consulting, he developed a reputation as a bit of a brute when it comes to being able to write, publish and promote a blog post fast and well. In fact, there are some who might suggest that he is blogging right at this moment!

1:25 prolific blogger

4:27 fears, issues, concerns, needs, and goals

8:07 create a new note

12:19 effective piece of content

16:14 works with all the major social networks

20:00 deeper into your site

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Today we're excited to share a presentation by Brendan Ruane from MaxLawCon 2021! Tune in to learn about sensory perceptions when it comes to color.

Technical Guru Brendan with FirmFlex brings a vast array of knowledge to his team. Having worked in all aspects of digital marketing, he is able to make sure that all campaigns work and tie into other marketing efforts. He has the experience and skillset to leverage technology to make marketing easier. 

His hands-on approach to technical aspects of social media allows him to help law firms with pixel firing, color theory, retargeting, lead funnels, and all of the intricate details that only those at the top know and understand.

1:50 what’s it like on webpages

4:34 that’s the opposite end of the spectrum

9:08 theme on the page

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In today’s episode, Jim and Tyson chat with one another about the differences between micromanagement and management. They dive into the journey of what managing is, what it isn’t, and if promoting your team members is the right way to go. If you’ve been looking for a way to better understand if your team members are suitable for a different role within your firm or if hiring externally might be the better option, check out this episode.

2:06 four day work week

5:41 management is hard

9:01 have planning in place

13:51 oh, we’re lawyers

17:09 internal hiring

21:41 little kid, little problems, big kid, big problems

Jim’s Hack: When someone wants to try something new, and your inclination is to say no, you might think about counting to 10 before saying no and vice versa.

Tyson’s Tip: As a personal injury firm, we have replaced our medical team with YoCierge. It’s a record-requested service that integrates well with Filevine. This business decision will save our firm about $150,000 a year. It’s definitely a game-changer!

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Today we're excited to share a presentation by Larry  Weinstein from MaxLawCon 2021! Tune in to learn about saving money on your taxes.

Larry works with business owners to structure their affairs to legally reduce the taxes that they pay and keep more of their hard-earned dollars in their pocket where it rightfully belongs. He is the author of a number of books, including The Official Business Owner's Guide to Selecting a Business Entity-How Every New and Existing Business Can Choose the Best Entity to Operate Their Business-Attorney Edition AND Nine Mistakes Attorneys Make That Cause Them to Overpay Their Taxes ...AND Eight Major Changes of the New Tax Law-How the New Tax Law Will Affect Your Practice and Your Family-Attorney Edition.

1:29 strategic tax minimazation 

4:49 share your knowledge

9:26 AGI

13:59 asset strategy

17:18 schedule c

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Today we're excited to share a presentation byTyson Mutrux from MaxLawCon 2021! Tune in to learn about why you need more nerds and weirdos in your life.

Tyson always wanted to be an attorney, but when he was younger, he didn’t think it was possible. Neither one of his parents graduated from high school, and money wasn’t something he had a lot of. His dad and mom both worked two jobs and taught him the value of hard work. As a mechanic, his dad knew how grueling manual labor could be, so he intentionally wouldn’t let Tyson work on cars so that he wouldn’t follow in his footsteps.

He owes a lot to his parents, his wife, his family, and his friends for where he is today. Tyson can point to two moments in his life that led him to become a lawyer. The first may seem trivial to most, but it isn’t to him. On his high school graduation day, Tyson received a book from one of his favorite teachers, Mrs. Morgan. The book? The Street Lawyer, by John Grisham. The plot of the book isn’t what mattered; it was the message. Mrs. Morgan had always encouraged him to become a lawyer, and this was another nudge down that path. With the simple act of giving him that book, she was telling Tyson to follow his dream. The book is great, by the way – he still has the original she gave him.

1:38 these are my nerds and weirdos

4:08 I like weirdos a lot

9:00 Jim’s feet in socks and sandals

12:00 unlock your inner weirdo

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In today’s episode, Jim and Tyson chat with, Brett Trembly! They dive into the journey of hiring and culture. If you’re interested in learning more about law firm growth, delegation, and team building, check out this week’s episode.

Brett is the wearer of many talented hats, including lawyer, entrepreneur, author, and delegation expert. His recognitions include the published author of the book called the Danger Zones and is part of the Inc. 5000 (x 2) club. He is an adjunct professor of Miami Law and owner of the Trembly Law Firm, where he oversees a 30+ employee team, including 11 attorneys. Brett is also the co-founder of Get Staffed Up, where he oversees a 100+ employee team.

5:10 the mock trial team

9:14 the right hire, they make you money

12:08 try to track your time

16:04 the hiring pros

20:00 double revenue

24:01 helping really amazing people

28:05 we’re on the map

Jim’s Hack: Check out the book called, The Promise That Changes Everything: I Won’t Interrupt You. The lesson is to just listen without feeling the need to jump in and solve whatever someone else is talking about.

Brett’s Tip: Delegate your way to freedom. Find something this week that you know you shouldn’t be doing and have someone else do it.

Tyson’s Tip: Pick one KPI or one number that is the most important to your firm and put it on your wall as a reminder to track it. It will help remind you on a daily basis about what is important.

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Today we're excited to share a presentation byAlycia Kinchloefrom MaxLawCon 2021! Tune in to learn about running two businesses at the same time.

Alycia is the founder of Kinchloe Law.  She earned her law degree from Temple University's Beasley School of Law. In law school, Alycia was a member of student government and was a member of Temple's prestigious Trial Advocacy Program.  She also worked as a teaching assistant for the Program.  Alycia later attended St. Joseph's University Haub School of Business, where she earned an Executive MBA and expanded her knowledge of business. 

1:58 Blazer is my baby

6:20 that’s a skillset

10:00 moving things forward

14:14 a lot of reflection

18:03 they have your time, your full attention

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Today we're excited to share a presentation byJay Hendersonfrom MaxLawCon 2021! Tune in to learn all about how to maximize your potential.

Jay is a performance & leadership expert, speaker and the author of The Ultimate Guide to Hiring Super-Stars in Any Small Business. He is also the creator of the 5 Shifts to Greater Profits – a proven method that accelerates any business result you seek. Jay is one of the most sought-after leadership performance consultants and hiring expertsin the country, regularly speaking at national conventions for business leaders.

1:56 interference everywhere

5:15 what made the difference

9:03 three core decision making dimensions

13:17 we need high standards

16:43 go in with a new KPI

20:01 problem with my profits

24:18 wrong focus, not enough trust

27:03 you need that gap

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In today’s episode, Jim and Tyson chat with, John Ting! They dive into the journey of starting a law firm fresh out of law school and all of the nuggets that come with it. If you’re interested in learning more about the importance of delegation, operations, and taking action, check out this week’s episode.

John is known as the Immigration Problem Solver™. His personal mission is to help lawyers be better professionals in the community and have more freedom in their law practice. He provides divorce representation for domestic violence survivors through CHETNA and DAYA on a pro bono basis. John was awarded the 2016 Pro Bono of the Year by the National Asian American Bar Association.

2:43 public interest minded mission

6:37 anticipating the future

10:09 video software

15:07 my goal is to exit

18:13 building that culture

22:07 use a call to action

Jim’s Hack: A reflection piece to ask yourself is, what questions are seeking your attention at this time in your life?

John’s Tip: Check out the shared inbox app called Missive. It includes email, social media messaging, and a live chat widget for your website. It offers all your tools in one place.

Tyson’s Tip: For those that enjoy gardening, check out the Lomi composter. It composts paper, food scraps, and even plastics within hours to put back into your garden.

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Today we're excited to share a presentation byRyan Locke from MaxLawCon 2021! Tune in to learn about how he became above the fold famous in the year 2020.

Ryan helps people who have been injured and people who have been unjustly convicted. Formerly a public defender, he uses the same passion and relentless advocacy to obtain great results for his clients today.

He has filed appeals in the Eleventh Circuit Court of Appeals and all Georgia appellate courts. Ryan regularly appears in the Georgia Supreme Court to appeal murder cases. For his injured clients, he has recovered millions of dollars from negligent drivers and property owners.

1:08 how to become famous

5:12 structural error

10:48 looked like an IKEA

14:13 send that to every reporter

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Today we're excited to share a presentation bySteven Lefkofffrom MaxLawCon 2021! Tune in to learn all about creating a legal product.

Lefkoff Law is a full-service boutique firm that represents businesses throughout Georgia. The firm is committed to creating partnerships with clients while providing high-quality counsel. As the principal and founding attorney, Steven focuses on developing strategies that help his clients with their legal needs.

He cares about his clients and empathizes with each situation. Lefkoff Law values integrity, flexibility, and results. Whether you are seeking business litigation services or Magistrate Court coaching, Lefkoff Law can help achieve the best resolution.

2:17 no financial sense

6:37 keep being that

10:08 we all discount ourselves

14:11 I’ve got to solve my problem

18:04 that was so cool

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In today’s episode, Jim and Tyson chat with, Laura Frederick! They dive into the journey from opening her own firm to contracting. If you’re interested in learning more about the importance of building your online community, contract drafting, and negotiation, check out this week’s episode.

Laura is the founder of How to Contract, a digital learning hub that helps lawyers and professionals master contract drafting and negotiation skills. She is an ex-Tesla and ex-Morrison & Foerster lawyer with over 26 years of experience, a bestselling legal author, and a LinkedIn influencer.

2:37 international contracts

6:25 time management

9:45 opening my own firm

13:37 contract tips on LinkedIn

17:14 personal contract playbook

21:07 magician’s tricks

24:23 ask me anything call

Jim’s Hack: Take your one-star reviews to your community and ask them to help you out by leaving a five-star review. Taking one negative review and turning it into more positive reviews.

Laura’s Tip: Use LinkedIn to give all that you have to give. Help people, add comments to other posts, answer questions, etc. Do as much as you can to benefit others without expecting an ROI.

Tyson’s Tip: Check out the book, Damages Evolving by David Ball, Artemis Malekpour, Courtney Rowley & Nicholas Rowley. The approach they take is treating their clients as human beings.

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Today we're excited to share a presentation by Morris Lilienthalfrom MaxLawCon 2021! Tune in to learn how to grow your circle of influence. 

The son of a judicial assistant for a district court judge, Morris Lilienthal grew up around the courthouse and quickly developed a passion for the law. He is a 2003 graduate of Cumberland School of Law, where he finished in the top fifth of his class. While at Cumberland, Morris served as president of Cumberland College Democrats and was on the Moot Court board.

1:41 connect with people

5:12 repurposing everything you do

10:17 do it yourself plan

14:09 people relate to that

18:14 people love recipes

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Today we're excited to share a presentation by Bernard Nomberg from MaxLawCon 2021! Tune in to learn how you can make your mark. 

Bernard D. Nomberg has practiced civil litigation in Birmingham, Alabama, since 1995. His practice concentrates on workers’ compensation, Social Security disability, and personal injury claims. He is admitted to practice in the United States District Courts of Alabama and in the 11th Circuit, United States Court of Appeals.

2:12 marketing yourself without marketing yourself

5:35 started doing it each week

9:23 that’s what brings us together

13:53 Facebook groups

17:06 you’re enjoying the topic

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In today’s episode, Jim and Tyson chat with one another about the need for speed. They dive into the journey of how fast things are moving these days. If you’ve been looking for a way to speed up things in your firm, check out this episode.

2:47 mastermind prompt

5:24 automated contract

9:16 lawsuits

13:51 speed and processes

17:14 the opposition

21:42 doing the essential tasks

25:05 that’s how you win

Jim’s Hack: Check out the book, Blitzscaling: The Lightning-Fast Path to Building Massively

it’s all about moving fast.

Tyson’s Tip: Joey Vitale offers Trademarks for entrepreneurs; they are his jam! If you have something you need to be trademarked, check out his website.

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Today we're excited to share a presentation by Nicole Christie from MaxLawCon 2021! Tune in to learn how to get the word out about the one thing that you do.

Nicole is licensed to practice in Connecticut and is a member of the American Bar Association, and Connecticut Bar Association. She has a Bachelor’s Degree from Wesleyan University and a Juris Doctor Degree from Quinnipiac University School of Law.

Nicole graduated from law school with honors. She also has a Certificate in Theology. Attorney Christie has been an active member of a church for over 20 years. In her youth, she served as a Sunday School teacher and Pastoral Committee Secretary.

1:03 riches are in the niches

4:20 I’m not doing anything else

7:29 trip all the way to Carol

10:58 county approach to practicing law

14:34 grow the practice

17:16 I used your name, and it worked

20:13 do your market research

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MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Jordan Ostroff from MaxLawCon 2021! Tune in to learn about the 7 questions you need to ask yourself before making any marketing decisions in your law firm.

Jordan Ostroff is the Lawyer with a Life. He works 3 days a week, 20-25 hours per week total, across his law firm and marketing company. Jordan's firm handles PI cases in and around Orlando, and LegalEase Marketing is a fractional CMO for law firms to help them create the same plan Jordan went through to get out of the 70-80 hours a week of work and into a much better life.

Since MaxLawCon he and his family have been driving across the country and will continue that for almost a full year because why not? We only get one go through this life, might as well spend it having fun with those you love.

2:16 where are they now

5:38 LinkedIn

8:51 when in doubt, ask

12:59 there’s a flip side to this

15:55 stay consistent

19:37 a lot of repeat business

22:02 gut mom reaction

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with CPA, Jessica Gonifas! They dive into the journey behind the finances of your law firm. If you’re interested in learning more about normalizing the talk around money, feeling more confident in your financial situation, and strategically planning for the future, check out this week’s episode.

Jessica is a CPA and the owner of Silver Peaks Accounting Services. Before starting her own firm in 2018, her accounting career adventures included working in a public accounting firm, for a large publicly traded company and in both local and state governments.

Most recently, she spent over a decade working as a deputy city manager, finance director, and treasurer for the city of Evans, Colorado. During her time with the city, she tripled the cash reserves from $10M to $30M, acted as project manager for a $40M wastewater treatment plant, and managed the finances of a $12M flood recovery project.

Jessica is also a mom of three kiddos. Her home base is in Colorado, where she spends most of her free time watching her active teenage boys play sports and travel around the country showing their Quarter Horses – Banjo and Jake.

4:35 climbing the ladder

7:06 vision and planning

10:13 point A to point B

14:14 potential tax consequences

17:22 driven by the way you run your firm

21:18 mastermind approach

23:52 not sure how to get there

Jim’s Hack: The Obstacle Is The Way: The Timeless Art of Turning Trials into Triumph

by Ryan Holiday is a good intro to the Stoics.

Jessica’s Tip: The mindset work is the most critical piece when it comes to accomplishing any goals in your business.

Tyson’s Tip: If you have a Mac and iPad, you can use the iPad as a second screen. It’s very handy when you travel or if you’re working from home.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

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Today we're excited to share a presentation by Mike Allbee from MaxLawCon 2021! Tune in to learn about how to use artificial technology and other tools in your business.

Mike feels a great sense of satisfaction and happiness when he helps his clients.  Some of these people are going through the darkest moments in their lives, and he’s grateful that he has the knowledge and skills to help these clients tackle their challenges, head on, and make it to the other side. In Mike’s words, “There’s nothing else quite like it.”

1:33 ALF

4:29 realistic expectations

9:11 Semrush

12:42 about 52 templates

17:02 boss mode

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Craig Goldenfarb from MaxLawCon 2021! Tune in to hear from Craig, a recovering trial attorney, to learn not only about how to run a good firm but how to run a great law firm business.

While Craig is primarily occupied with building the teams that directly manage client cases, he is devoted to serving the legal needs of his “Critical Case” clients. He directly handles pre-suit and litigation matters that involve significant loss, such as catastrophic injury cases, nursing home abuse, wrongful death, negligent security, and heart attacks in public places (AED law).

Craig takes pride in being able to fight the insurance companies to obtain fair compensation for his clients.

1:34 first woman professor at Harvard Law

5:19 children were dying on sports fields

9:03 goals in certain systems

14:09 another tip to avoid overwhelm

18:24 six levels of delegation

22:11 tools to grow

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with criminal defense attorney, Dustyn Coontz! They dive into being brutally honest about being who you are. If you’re interested in learning more about running a law firm with ADHD, learning to focus only on specific things at a time, and working through the pandemic, check out this week’s episode.

Dustyn is husband to Stephanie, dad to Lily (a human) and Archie (a dog), and an eternally optimistic fan of the Detroit Lions. He also owns Coontz Law, a firm dedicated to protecting ordinary Michiganders against the Government.

Currently, he spends his spare time humbling himself by taking taekwondo classes with Lily and learning to play ice hockey. Dustyn is on a lifelong quest to maximize the gifts of his ADHD.

4:52 law clerk to a probate judge

9:42 when I got the diagnosis

12:08 Adderall rules

15:47 hard to say it tactfully

19:18 little gaps

Jim’s Hack: Running a law firm is often like operating on a two-track system. It’s easy to focus on fixing the problem and go on to the next thing. Instead, take what you’re doing this one time and make it, so it doesn't happen again or have a written out policy/procedure on how to fix that one thing. Doing this in the moment will better benefit you rather than trying to fix everything all at once.

Dustyn’s Tip: Check out the Sparketype personality test. It helps you better understand how you work.

Tyson’s Tip: For people who need to hire, start the process of hiring today. Get your job ad posted for free now.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

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Today we're excited to share a presentation by Joey Vitale from MaxLawCon 2021! Tune in to learn about how you can be more resilient in the seasons of uncertainty.

Joey is the founder of Indie Law and trademarks are his jam! One day a client – who did not have a trademark registration for her brand – called Joey in tears. She’d gotten a cease and desist from someone who DID formally trademark the brand she’d been using. But because they beat her to it, she had to shut down her entire business operation immediately.

It was heartbreaking beyond words. That’s when he decided he wanted to go full force into trademark work: making it his mission to help keep good people from losing what they worked so hard to build.

As it turns out, choosing a “niche” to focus on was a game-changer for Joey – and for his business. He was able to learn absolutely everything there is to know about this specific area of the law. And he was able to grow his business to include a team of AMAZING people to help make the process not just tolerable for clients, but a total delight.

1:11 lawyers get vulnerable

4:26 the scariest moment

7:40 who are we being

10:49 the trust seesaw

14:11 all about culture

17:16 positivity and possibility

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Bill Umansky from MaxLawCon 2021! Tune in to learn about how you can be more resilient in the seasons of uncertainty.

William D. Umansky, or “The Lawman” as he is affectionately known by his peers, has almost two decades of experience offering “Second Chances” to clients who have either been injured as a result of someone else’s negligence or who have, unfortunately, been charged with a crime.

His practice is based in Central Florida, and he advocates for his clients throughout Florida. He is the Managing Partner of the Umansky Law Firm, where he directs a team of lawyers dedicated to success and to working hard to try and achieve the results the firm’s clients desire.

1:48 resiliency

5:00 one last thing

9:19 tell me what we spent

13:01 the bottom line

16:12 you’ll never escape your practice

20:33 I feel resilient

25:01 peaks and valleys

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with estate planning and business advising attorney, Ron Payne! They dive into the journey of jumping your firm ahead. If you’re interested in learning more about the various practice areas he’s drawn to, lessons to those who practice in multiple areas, and the struggles of running a firm, check out this week’s episode.

Mr. Payne is the CEO & Managing Partner for Apple Payne Law, PLLC in Kernersville, NC. APL strives to serve the "entire family", handling family law, business advising, estate planning, and real estate transactions. When he's not busy running the firm, Ron enjoys spending time with his wife and 2 sons, serving as the Cubmaster for his son's Cub Scout Pack, camping, and video games.

3:29 high school band teacher

7:55 specialist guru

12:11 Legal Aid

15:45 business and estate planning

18:03 core values

21:22 I like change

24:40 expand

28:02 we all belong at the table

Jim’s Hack: If you’re looking for that instant message, connect the team realm, check out Discord, a communication tool. It’s very functional, has a great interface, and good user experience.

Ron’s Tip: There’s a platform for everything these days. Draw a picture of your tech stack using Canva for your employees to make it easier to understand what they’re using each program/tool for.

Tyson’s Tip: You can always improve your marriage. Check out the Go-Giver Marriage: A Little Story About the Five Secrets to Lasting Love book.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

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Today we're excited to share a presentation by Christopher Nicolaysenfrom MaxLawCon 2021! Tune in to learn about how you can go from a limiting mindset to an abundance mindset.

Christopher focuses primarily on helping those injured in car accidents due to no fault of their own. His personal injury matters include auto accidents, bicycle accidents, pedestrian accidents, and trucking accidents. He truly enjoys helping clients through difficult times and helping them get the compensation they deserve.

1:49 five mindset shifts

3:50 Matthew Fox

7:04 Revenge of the Nerds

11:01 slow down for a minute

15:12 betting on yourself

19:01 actionable items

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Pete Salsichfrom MaxLawCon 2021! Tune in to learn all about the ins and outs when it comes to the content you choose to use.

Pete is an experienced intellectual property attorney whose practice is focused on advising large and small companies and entrepreneurs regarding the creation, protection, and use of intellectual property, in both litigation and transactional counseling, particularly in the media, technology, and entertainment industries. 

1:50 we’re making a video

5:06 repurpose

9:24 infringing their copyrights

12:39 the public interest

15:20 Getty’s images

18:08 Tik Tok

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com.

Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with criminal and DUI defense attorney, Adam Rossen! They dive into the journey of building an incredible law firm. If you’re interested in learning more about incremental growth, strategic marketing, and the importance of systems, check out this week’s episode.

Adam Rossen is the founder and CEO of the Rossen Law Firm. He was born and raised in South Florida and grew up knowing that he wanted to become either a doctor or lawyer because he wanted to be someone who helps people. He quickly realized that law would be the path for him and became a prosecutor in Broward County after graduating from the University of Miami School of Law.

Adam left the prosecutor’s office in 2008 because he wanted to help people in a deeper, more meaningful way as well as satisfy a deep desire to start his own business. Since then, Adam has grown his firm to a 13 person powerhouse team while pursuing its mission to "Help Good People When Bad Things Happen so They Can Achieve Their Best Future."

4:23 criminology

9:19 six criminal defense attorneys

13:06 15 interns over Zoom

16:53 cash can be a problem

19:21 market to the type of client you want

24:10 you don’t have a bookkeeper

Jim’s Hack: Make yourself binge-worthy. Create content on a regular basis, so your market can consume as much from you as they can.

Adam’s Tip: Take action! Vision without action is a daydream. Action without vision is a nightmare. - Japanese proverb. You need the vision and to take action. Don’t get caught up in the daydream alone.

Tyson’s Tip: Check out the Speechify app. It’s an easy-to-use app that reads articles, docs, emails, etc., to you.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

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Today we're excited to share a presentation by Johnnie Finchfrom MaxLawCon 2021! Tune in to learn about how you can better deal with anxiety, a loss, and to stop putting things on your back.

Born and raised in Northeastern, North Carolina, Johnnie was a juvenile counselor before deciding to go to law school at 29. He has run a solo criminal defense practice for the last 8 years or so, where he handles major crimes to traffic tickets, but in the last year, Johnnie has shifted to a majority indigent defense model. He has learned that when you treat your clients with respect, the court and prosecutors sometimes treat them with respect.

1:26 my friend Rich

4:40 high anxiety high pressure profession

8:28 physical or emotional trauma

11:21 Andrew Brown

14:09 what actually can we control

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com. Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Ryan Andersonfrom MaxLawCon 2021! Tune in to learn all about hiring execs, recruiting, and building your firm.

Ryan Anderson is the co-founder and CEO of Filevine. Before starting Filevine, Ryan was a founding partner at a western-states firm focused on personal injury, mass tort, and employment class action. With lived experience litigating hundreds of cases, including successful trials with 7-figure settlements, Ryan faced stress and process issues at his firm. He decided to build a solution to solve his problems.

Today, rated as one of the top automation tools for law firms, legal departments, and businesses, Filevine is on a continual path of growth. Ryan is a proud husband and father of 5 children and resides in Salt Lake City, Utah. His goal is to change the face of legal work and help lawyers be happier, less stressed, and better equipped to achieve their goals.

1:21 recruiting

4:29 administrative

7:54 conflict based profession

10:27 built a team

12:36 LinkedIn profile

15:15 take them to lunch

18:06 radical honesty

21:37 most football teams can’t have more than one star running back

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with one of the founders of Law Student Connect, Jordan Gardner! They dive into the journey of how this platform came to be and what it’s all about. If you’re interested in learning more about connecting law firms with law students or anything in between, check out this week’s episode.

The first time Jordan sat across the table from his senior partner and watched him strike his time entries from a client's bill was a defining moment in his life. Because of the compensation structure, every stroke of his pen was money Jordan wouldn't be receiving, and time he could never get back. When he left his office, he started dreaming of a better way to hedge the risk of wasting time on tasks that clients wouldn't pay full price for.

That's how Law Student Connect was born. In 2019, Jordan left his job and jumped fully into creating a platform specifically for attorneys to outsource legal research, drafting, doc review, and other basic tasks to law students who were anxious to test themselves on real-world projects.

4:50 at the tail end

8:34 people-oriented person

12:13 hire entry-level law students

18:36 law students are hungry for this

23:40 work is not as routine or predictable

Jim’s Hack: Whether you join the Guild or not, owning a law firm can be isolating, so make sure you have a place to go where you can find the support you need to let go of your stress.

Jordan’s Tip: Check out the productivity app called, Text Expander. For a small monthly fee, you can type in 6 keystrokes and generate a predefined paragraph, which saves you time.

Tyson’s Tip: The DJI Mimo camera is a handheld camera that has delivered amazing results. You can control the camera remotely from your phone. They also have an app that you don’t need the camera for called, LightCut. You can take a group of videos or photos, click a button, and it will put together a promo video.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

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Today we're excited to share a presentation by Gary Falkowitzfrom MaxLawCon 2021! Tune in to learn all about how you can capitalize on leads, maximize revenue, and improve your intake process.

Gary P. Falkowitz is the Managing Partner and Founding Attorney of the Falkowitz Law Firm PLLC‚ one of the premier personal injury law firms in New York. Gary received his J.D., in 2005 from St. John’s University School of Law, where he was a member of the Senior Board of the Moot Court Honor Society. After law school, Gary served as an Assistant District Attorney with the Kings County District Attorney’s Office, where he sought justice on behalf of the Kings County community. 

2:02 intake whisperer

5:26 the competition is more intense than it has ever been

8:42 escalation procedure

12:29 fear

15:36 digitally impress them

18:47 the one call close

22:34 follow up with web leads

Watch the podcast here.

Join the Guild: www.maxlawguild.com

Tickets to MaxLawCon 2022 are available now! Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Billie Tarasciofrom MaxLawCon 2021! Tune in to learn all about Billie’s post-pandemic law firm, the review of her systems, and her experience on the path to continuing becoming an expert in the field.

Billie Tarascio has been pushing the boundaries for how to build a successful law practice since starting Modern Law in 2008 in Mesa, Arizona. After graduating from Law School at the University of Oregon, she started seeing what many lawyers see. “Most of the people who needed our help couldn’t afford attorneys and lawyers needed more work,” she says. Searching for a better way of doing things for attorneys and clients alike, she started by building a low-cost law firm to help clients during a difficult economy. Alas, the numbers didn’t work, she recalls. “I needed to find some way of making divorce cheaper,” she said.

That’s when she built Access Legal, a cloud-based document automation software for clients to help them create their own forms and filings, ostensibly with the coaching help of an attorney or paralegal. Still, clients were not always comfortable creating legal documents. But technology continued to drive the bottom line in her firm, where she developed techniques to tweak results that she’s been sharing with other lawyers around the country.

Through her experiences and driven by metrics, Tarascio has developed the steps to create and assess changes to any law firm, and drive measurable increases in company profits – which ultimately serve clients with better service. Tarascio has four children ages 3 to 14 and lives in Gilbert, Arizona.

1:26 made predictions

4:01 demand is off the charts

7:28 client advocate role

12:55 Google mind business

16:20 where are the people searching

20:17 what is the purpose of the locations

Watch the podcast here.

Join the Guild: www.maxlawguild.com

Tickets to MaxLawCon 2022 are available now! Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with communications specialist, Janet Falk! They dive into the importance of communication. If you’ve been thinking about how communication could be helpful to improving your practice, check out this week’s episode.

Janet Falk is a Communications professional with more than 30 years of experience in-house and at public relations agencies. She advises attorneys at small law firms and with a solo practice on Media Relations and Marketing Communications to: attract new clients, remain top of mind with prior clients, keep in touch with referral sources, help recruit associates, generate a news story about litigation that puts pressure on opposing counsel and achieve business goals.

Janet leads workshops on these topics and advises on media relations, website, LinkedIn profile, articles in non-legal industry trade publications, and client newsletters, among other areas. She has published articles on Media Relations and Marketing in The New York Law Journal, The New Jersey Law Journal, and Marketing the Law Firm and is a frequent speaker on webinars and podcasts about Public Relations and Legal Marketing.

Speak with her for a complimentary Strategic Communication Session (30-minute consultation) to assess your Communications activity and online presence. She guarantees TWO IDEAS.

2:15 octagonal peg

6:15 why should anyone care

11:29 you’re not saying no comment

16:09 broadcasting industry publications

20:04 into the media too much

24:32 promoting everything that you do online

Jim’s Hack: When you talk about coaching, it’s an investment, not a cost. I challenge you to have a growth mindset.

Janet’s Tip: Check out some of my e-books on topics such as networking, LinkedIn, and how you can be the one reporters call. You can access them here. If you’d like to keep in touch for more tips, subscribe to my newsletter.

Tyson’s Tip: Check out the TED Masterclass App. It offers a lot of great information. It’s about speaking, specifically the TED style of speaking.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

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Today we're excited to share a presentation by Jim Hacking from MaxLawCon 2021! Tune in to learn all about Jim’s amazing journey that started him on a path to becoming a lawyer, the need to find something bigger than himself, and advocating for others.

1:20 Susan Carlson

3:35 a warrior

6:16 never been named

9:20 made on my behalf

11:30 you’re changing the trajectory of people’s lives

13:31 be your best self

Watch the podcast here.

Join the Guild: www.maxlawguild.com

Tickets to MaxLawCon 2022 are available now! Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO, on Thursday, June 2nd, and Friday, June 3rd!

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Today we're excited to share a presentation by Dave Frees from MaxLawCon 2021! Tune in to learn what spies, interrogators, and special forces operators can teach you about having a better and more profitable practice.

Mr. Frees heads the Firm’s Trust, Estate and Wealth Preservation Section, and Co-chairs the Elder Law Solutions section of the Firm. He serves or has served, on the boards of multiple trust companies and trust committees. Dave has appeared on National Public Radio (NPR), and is a frequent speaker in the areas of trust and estate planning and administration and communication and presentation skills. He has been awarded the designation of Pennsylvania Super Lawyer in Philadelphia Magazine in multiple years (by Super Lawyers©, a Thomson Reuters Company). Dave was named as a “Top Lawyer” in Trusts, Wills, and Estates by Main Line Today Magazine.

2:49 the handshake interrupt

5:07 force multipliers

8:48 deploying tactics

12:47 flash of blue

17:31 just keep the milk in the cup

21:03 subtle tweak in the content

25:00 direction for my law firm

30:19 yes you can

36:48 the time value of money

41:40 what are their gains and pains

45:14 loop back in

Tickets to MaxLawCon 2022 are available now! Join us for the best conference for legal entrepreneurs at the Ameristar Casino, Resort, and Spa in St. Charles, MO on Thursday, June 2nd, and Friday, June 3rd!

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In today’s episode, Jim and Tyson chat with one another about MaxLawCon 2022! They dive into the nuts and bolts about the conference. If you’re craving community, looking for that growth mindset, and want to know what could be possible with your firm, check out this week’s episode.

4:45 the right mindset

8:14 crushing it

11:51 the topics

14:42 the vision track

18:19 breakouts

25:04 clickable title

28:24 killer presentation

Watch the podcast here.

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MaxLawCon tickets are on sale now! Grab your ticket today at www.MaxLawCon2022.com

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In today’s episode, Jim and Tyson chat with Alabama bankruptcy lawyer, Ty Shepard! They dive into the journey of entrepreneurship and finding that community of support. If you’ve been thinking about how to navigate the growth and changes of a law firm, check out this week’s episode.

Ty's practice focuses on helping businesses reorganize their financial and organizational structures inside and outside of bankruptcy. He represents business debtors, creditors, trustees, and other parties in bankruptcy courts. Ty also represents taxpayers before the U.S. Tax Court and federal agencies.

Ty is a former president of the Young Lawyers Section of the Huntsville/Madison County Bar Association, Treasurer of the Huntsville/Madison County Bar Association, a member of the Committee of 100, a graduate of Leadership Huntsville/Madison County - CONNECT Class 16, and a volunteer with the Huntsville Volunteer Lawyers Program and Wills for Heroes.

Ty has taught continuing legal education classes on creditor's rights, general bankruptcy matters, taxation of decedent estates, and Alabama sales and use taxes. He is a member of the American Bar Association Section on Taxation, the Alabama State Bar Sections on Taxation and Commercial Litigation/Bankruptcy, and the American Bankruptcy Institute.

4:02 the team

8:04 like-minded community

13:23 draw down to get a niche

16:04 refining your marketing

19:34 vision

Jim’s Hack: One of the first times talking about how my wife and I’s personalities were different was when I read a book called, Men Are From Mars, Women Are From Venus. It gave us a language to talk about without blaming each other. Today, all people who work for us complete a Kolbe A Index test.

Ty’s Tip: We all get caught up in the comparison game. By making yourself a price leader in your market, you can stand out from the crowd. If there’s one thing you can do it’s raise prices. If there’s any way you can do it, pass those costs along.

Tyson’s Tip: Go through your phone and declutter. Delete all those apps you don’t use. If you haven’t used it in the last 3 months, you’re probably not going to use it in the next 3 months, so get rid of them.

Watch the podcast here.

Join the Guild: www.maxlawguild.com

MaxLawCon 2022 Tickets are Live: www.maxlawcon2022.com

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In today’s episode, Jim and Tyson take a deep dive with eleven different guests to chat about growth, things they’ve learned, hurdles, and things they’ve had to overcome in their law firms.  If you’ve been looking for successful ways to grow your firm, check out this rapid-fire episode.

3:00 make decisions ahead of time

8:21 culture, culture, culture

11:35 core values

13:42 systems, processes, hiring, and consistency

17:25 growth has been great

20:47 drive referrals

22:53 listen to your team

25:43 build out the seat

29:52 talk about vision

33:05 data is critically important

37:45 grandma’s on Etsy

40:11 automated with a human touch

44:37 be okay taking that one step to get unstuck

47:37 always be learning and see what other people are doing

50:53 building up something bigger

Watch the podcast here.

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In today’s episode, Jim and Tyson chat with one another about what it takes to be a successful law firm owner.  They dive into the journey of how to separate yourself from the daily tasks and the big rocks that come your way. If you’ve been looking for a way to systematize your firm and have it be less person-centric, check out this episode.

2:39 myth of Sisyphus

5:54 push the rock up the hill

8:46 we know we shouldn’t be pushing the boulder

11:45 leadership meeting

15:08 be nimble

18:34 succession planning

22:48 case to case stuff

Jim’s Hack: Remember to be mindful and to be present at the moment. If you’d like to learn more about the fundamentals, being in the moment, and breathing, check out Guided Meditations by Tara Brach.

Tyson’s Tip: Put a systems team in place to build out your systems.  Having one in place has allowed my firm to quickly test things and see how they will work and implement as necessary.

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In today’s episode, Jim and Tyson chat with best-selling author Tommy Breedlove! They dive into why your success, money, or stuff doesn’t ultimately fulfill you. If you’re finding yourself in a place where you need to make yourself a priority and find your self-respect and self-love, check out this week’s episode.

Meet Tommy Breedlove, the Wall Street Journal and USA Today Best Selling Author of the Book, “Legendary” and the founder of the Legendary Life Movement.… A movement that empowers driven people to be Pros in Leadership, Business, Mindset, & their Relationships. Tommy challenges high achievers to stop chasing the Ghost of “More” & “When” and lean-in to the Legendary leaders, spouses, and humans they were born to be.

As a Premiere Leadership, business, relationship, and mindset coach who is a regular featured keynote speaker at global events, Tommy started his 20-year corporate career at one of the largest financial consulting firms in the world, and eventually became a shareholder, the International Practice Leader, and a member of the board of directors for one of the largest public accounting and financial firms in the southeast U.S.

At the top of his career, Tommy experienced a transformational moment inspiring him to walk away from the corporate world to change his life and follow his true calling.

Tommy now serves clients and audiences everywhere by empowering them to build and live Legendary Lives. He guides people to discover a life of significance without compromising their drive or ambition. The simple tools he shares show them how to work in their zone of brilliance, obtain financial confidence, and live with meaning and balance. The goal is to help everybody to become the person they’ve always wanted to be.

When Tommy isn’t speaking or serving his clients, he enjoys traveling the world, hiking, and spending quality time with his wife and two dogs.

4:47 lead others better

7:26 my mind game and heart game

11:57 dangling that carrot

14:02 cut cable

17:45 more and when

21:05 keep up with the Joneses

24:02 shoulder to shoulder with you

Jim’s Hack: For some interesting approaches, check out the book Scaling Up Compensation 5 Design Principles for Turning Your Largest Expense into a Strategic Advantage by Sebastian Ross and Verne Harnish. A good book and a great read.

Tommy’s Tip: Do you want to live your life for that story you tell in your brain? We’re all telling ourselves a story, and most of it is not true. You can rewire your heart and mind and tell yourself a different story. To learn more, check out my book Legendary.

Tyson’s Tip: If you enjoy travel perks and discounts, check out the American Express platinum card.

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In today’s episode, Jim and Tyson chat with one another on this solo co-host episode! They dive into the mega benefit and detriment of owning your law firm. If you’re finding yourself in a place where unfettered freedom needs to become more fettered, check out this week’s episode.

3:13 EOS test

6:35 structure and attach

9:10 sitting in things

12:19 small firm owner

15:25 get the work done

19:36 formulate your package

Jim’s Hack: The real value of getting together with others at something like our mastermind is the conversations you have, including one that took place with Elise Buie, who runs her law firm remotely, with the subject being about culture and gift-giving. Remember to be generous and love on your team.

Tyson’s Tip: If you don’t always have everything planned out for your trips, check out the TripIt app. If you’re looking for a more organized trip the next time you travel, get the app, it’s free.

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In today’s episode, Jim and Tyson chat with one another on this solo co-host episode! They dive into knowing your numbers in your law firm, giving you the basics, and the core principles needed. If you need some motivation to look into your law firm numbers and learn what they teach you, check out this week’s episode.

2:50 before you knew your numbers

6:32 numbers flowing in your firm

9:44 referrals and referral sources

12:14 leads, consults, and signups

17:00 don’t be afraid of your number

21:13 not every dollar is created equal

23:54 track your case duration

27:18 flipping it like a pancake

Jim’s Hack: Check out the Amazon Prime Documentary, Conan O’Brien Can’t Stop. When you’re going through a big fundamental thing happening in your life, watch this.

Tyson’s Tip: An easy way to shorten your average case duration is to limit the number of court appearances per case.

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In today’s episode, Jim and Tyson chat with commercial litigator, Jane Muir! They dive into the life of being a sixth-generation attorney, dialing into her practice, being active in the bar, and taking to the systems within her niche. If you’ve been thinking about how to get involved in your local community and setting your firm apart from others, check out this week’s episode.

Jane Muir is a Florida attorney whose practice focuses on business transactions and litigation. A sixth-generation attorney and fourth-generation resident of Miami, she grew up working for her father's firm and has done every job in a law firm. She founded her practice out of necessity after being laid off from her first position as an associate six months out of law school. She joined and became active in the voluntary bar and earned several leadership positions while seeking to generate business, including serving as president of the Miami-Dade County Bar Association. She has been following the Maximum Lawyer Podcast for several years and was an early adopter of the Maximum Lawyer Guild.

3:55 the family business

8:09 risk tolerance

10:16 the ten things

13:03 getting involved

16:53 setting yourself apart

20:33 rededicating time to your firm

24:54 finder, minder, or grinder

Jim’s Hack: Think about sending out at least one thank you note a day to various people who have been there for you or helped in some way.

Jane’s Tip: Find a college student that lives in your area and hire them to run errands for you. If you can’t find one, check out TaskRabbit.

Tyson’s Tip: Check out RingCentral. It’s much better than what it was and has come a long way from all those years ago. The user interface is easy to use, and it syncs with Zoho.

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In today’s episode, Jim and Tyson chat with personal injury lawyer, Brooks Derrick! They dive into the ups and downs of being a lawyer, learning what you want, and the journey to becoming a better lawyer. If you’ve been thinking about how to find your focus and need to make some changes, check out this week’s episode.

Brooks Derrick is the husband of a wonderful woman, the father of two (soon to be three) wild boys, and a personal injury lawyer in South Carolina. He runs his law firm, the Derrick Law Office, in Simpsonville, SC.

4:55 Charleston Law School

8:59 house of cards

12:40 unprompted compliments

15:37 baggage in your head

19:28 hop back in

26:00 forming a plan

Jim’s Hack: Add a simple marketing card or a way for your firm to ask clients if they’re satisfied or unsatisfied with the service you’re providing. It’s an easy tip to find ways on improving your business.

Brooks Tip: Don’t let your future self or the person you want to become hate who you are today. Remember that you're an awesome lawyer, focus on the things you’re doing well.

Tyson’s Tip: Pick a realistic goal for the quarter, set a reward for it, tell your team about it, and go after it. It’s a good way to dip your toe into scaling up and gain traction.

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In today’s episode, Jim and Tyson chat with the CEO of Iron Tech Security, Tom Kirkham! They dive into the journey of cyber security defense systems and educate and encourage organizations to establish a security-first environment with cyber security training programs to prevent successful attacks. If you’ve been thinking about how secure your law firm is, check out this week’s episode.

With over 40 years of experience, Tom is the creator of Iron Tech Security. A managed services provider offering IT services to law firms. It’s an all-in type of service providing a maximum relentless cyber security program.

3:03 structure

7:27 security team

9:55 Ransome wear attack

16:10 encrypted email service

19:49 recognize your threats

20:13 cost to protect your law firm

22:12 protect your privacy

24:20 be proactive

Jim’s Hack: Check out the Book, Soundtracks: The Surprising Solution to Overthinking by Jonathan Acuff. It’s all about the messages we repeat to ourselves over and over.

Tom’s Tip: If you want a deep dive into the topic of cyber security, check out these two books. This Is How They Tell Me the World Ends: The Cyberweapons Arms Race by Nicole Perlroth and my book, The Cyber Pandemic Survival Guide, that you can pre-order now.

Tyson’s Tip: Check out Tile. It’s one of the easiest ways to find lost items. Never lose anything. Tile can locate items like your cell phone quickly.

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In today’s episode, Jim and Tyson chat with a fellow Guild member, immigration, and medical malpractice attorney, Marc Karlin! They dive into the journey of delegating tasks, and some of the challenges firms face over the years. If you’ve been thinking about starting the delegation process and learning about some of the challenges firms might be up against, this episode is for you.

Marc Karlin practices primarily personal injury and medical malpractice in Southern California. In the mid-1990s, after working at various insurance defense firms for approximately 5 years, he joined his late father, Philip, to form Karlin & Karlin. Marc’s father was a certified immigration specialist, and he practiced in that field for most of his career.

When he and Marc worked together, Philip handled immigration, and Marc handled all the non-immigration work. When his father died in 2017, he assumed his immigration practice, which continues to this day. Marc’s dad died three days after they had moved out of their office of 23 years to their current location. Their main office is in Glendale, CA, which is adjacent to the Los Angeles city limits. In the summer of 2020, they opened a satellite office 50 miles to the east, in Corona, which is in Riverside County, halfway between Los Angeles and Palm Springs.

4:40 money in files

8:00 learning as you go

11:37 strategize

13:29 two different practice areas

15:24 bottlenecks

19:32 losing your law partner

22:50 delegation

Jim’s Hack: Check out The Everyday Hero Manifesto by Robin Sharma.

Marc’s Tip: During anxious or worrisome times, think back to the clients you’ve helped and what they’ve told you. As you get older, you learn to appreciate these things, so stay in a positive mindset.

Tyson’s Tip: Don’t buy another book until you’ve read the ones you’ve got and want to read.

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In today’s episode, Jim and Tyson chat with one another about Dan Kennedy’s concept, the difference between hard-earned dollars and easy money.  They dive into the journey of what hard-earned dollars versus easy money looks like. If you’ve been grinding away, this episode talks about leveraging for better results and how to make things better.  

1:50 concept of easy money

4:07 contingency fees

7:00 hard work

10:13 where did all the workers go

13:57 psychological barriers

17:32 leveraging

21:09 is the guilt warranted

Jim’s Hack: Check out Dan Kennedy’s Magnetic Marketing Podcast.

Tyson’s Tip: Check out the next-generation paper tablet, the reMarkable 2. It replaces your notebooks and printed documents with a tablet that feels like paper.

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In today’s episode, Jim and Tyson chat with a Guild member and construction attorney Jeremy Baker! They dive into the journey of leaving the big law firm and going solo. If you’ve been thinking about making a similar move, this episode talks about his experience, journey, and advice.

Jeremy S. Baker, a Chicago-based construction attorney, founded Baker Law Group LLC in 2019 after nearly 18 years at AmLaw 100 and 200 law firms. Podcasts like Maximum Lawyer convinced Jeremy to "go solo" after spending nearly fourteen years at Schiff Hardin LLP, where he was a partner and a member of its national Construction Law practice. In addition to practicing law, Jeremy runs a consultancy, Operation PalmTree, which aims to help "big law" attorneys break free and launch their own law firms.

4:40 things to do

7:30 tools and resources

10:01 substantive work

13:00 hiring

18:00 clientele

20:05 five years from now

Jim’s Hack: Every dollar is not created equally - sit down and review your various case types to understand which ones offer the most value for the amount of time spent and obtain more of those cases.

Jeremy’s Tip: Believe in yourself, run fast, take some risks and if you make a mistake, course correct but keep moving forward. In the words of Mark Zuckerberg, “Move fast and break things.”

Tyson’s Tip: Check out Alignable, where connections form relationships that become referrals.

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In today’s episode, Jim and Tyson chat with Maximum Lawyer’s Brand Manager Becca Eberhart! They dive into the evolution of Maximum Lawyer over the last two years and tease a little of what’s to come. If you like getting to peek behind the curtain, this episode goes behind the scenes of the Maximum Lawyer brand.

1:06 Becca’s journey

4:24 expectations

6:20 what’s included currently

8:00 growth mindset

11:10 small but mighty team

14:05 the conference

15:09 advice to future presenters

16: 20 tips for future presenters

Jim’s Hack: The Everyday Hero Manifesto by Robin Sharma - what is something new that you’ve tried?

Becca’s Tip: Be courageous and apply to speak at MaxLawCon 2022!

Tyson’s Tip: Try sharing your iPhone or iPad screen on your next Zoom call. On Zoom, click share and it gives you the option.

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Today on the podcast Jim and Tyson sat down with Nathan Harris. Nathan has been focused on helping people in the Hispanic community in Alabama for most of his life. His mother is from the tiny Spanish speaking country of Ecuador in South America and met his father while he was stationed in the peace corps in Ecuador in the 1970’s. After Mr. Harris’ parents were married in Ecuador, they moved to this country, the country of opportunity. Mr. Harris was born shortly thereafter and took advantage of this opportunity granted to him by going to law school at the University of Alabama.

Mr. Harris opened the firm in 2010, which eventually became Abogados Centro Legal, by building trust, fighting hard, and taking advantage of opportunity.

Today, Abogados Centro Legal is still helping Hispanic folks solve their legal problems in the following areas: serious injuries, car wrecks, accidents, overtime and minimum wage disputes, and immigration. Our Hispanic clients rarely feel comfortable with the U.S. legal system at first; but our firm, being fully bilingual and bicultural, is able to better relate to the Hispanic community and set our clients at ease during these stressful situations. All people, including undocumented immigrants, have rights and access to justice.

Everyone who has been injured, through no fault of their own, has the right to seek justice in the form of a jury trial in a court of law. We assist our clients in telling their stories and fighting for the justice they deserve. We also assist other attorneys to navigate the complex issues that arise in civil cases involving Hispanic clients.

3:20 learning from experience
3:53 buying a firm
5:44 marketing to a niche clientele
9:54 finding the right people
16:12 marketing in Spanish
17:28 getting rid of a practice area

18:53 direct referrals
20:20 helping clients 100% through the process
22:08 can’t be too serious with yourself

Jim’s Hack: Steven Levitt’s Book: Freakanomics or watch the TED talk: The freakonomics of McDonalds vs. drugs

Nathan’s Tip: Listen to the Maximum Lawyer podcast!

Tyson’s Tip: Try out Finilize for personal accountability!

Get yourself an all access pass to Lorman.com to give your staff courses to learn at their own pace.

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Today on the podcast Jim and Tyson want you to ask yourself “What Do I Want?”

2:53 what do I want

7:05 you are the creator of your life
8:03 not saying no enough 
10:02 it’s ok to want 

11:55 convey to your team
14:20 reverse engineer it 
17:44 what you deserve
19:59 confidence relates to success

Jim’s Hack: Giving tips can help make your life better. 

Tyson’s Tip: Say no simple things to free up time for yourself.

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Today on the podcast Jim and Tyson sat down with Megan Zavieh. Megan focuses her practice exclusively on attorney ethics, representing attorneys facing State Bar disciplinary action, providing guidance to practicing attorneys, podcasting about legal ethics on Lawyers Gone Ethical, and writing about ethics including her most recent book for the ABA - The Modern Lawyer: Ethics and Technology in an Evolving World

2:50 reducing stress for colleagues 

4:10 focusing on investigating

6:35 communication issues

7:20 feast or famine 

10:50 personas 

15:20 running a law practice in modern times

Jim’s Hack: Jim is a 10 quickstart and 3 follow through on the Kolbe Index and recommends using Finilize for accountability.

Megan’s Tip: Set up a 10 minute limit in the screen time setting for your email app on your phone.

Tyson’s Tip: Questions to ask your kids: What was the best day of your life so far and what was the worst day of your life so far.  

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Today on the podcast Tyson sat down with Brooke Bove. Brooke is an appellate attorney in Southern California. Her practice focuses almost exclusively on appeals for plaintiffs - in personal injury, employment and consumer-related cases. She also runs a ghost-writing business that provides law and motion support for small firms and solo attorneys. 

3:48 legal writing 
11:32 connecting resources
13:46 a specific model
19:25 setting an example

22:30 the Guild 

Jim’s Hack: Take time away from your firm for a firm retreat to talk about how to move things forward.

Brooke’s Tip: Audio books so you can multitask while consuming books. 

Tyson’s Tip: Use the sticky note app on your computer instead of paper notes.

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Today on the podcast Tyson sat down with Deena Buchanan. Deena is a graduate of the University of Pittsburgh and the Georgetown University Law Center. After matriculating from law school with honors in 1998, she moved to New Mexico, working for a large law practice in Albuquerque. She subsequently worked for a Fortune 500 company in Philadelphia and for other large law firms, where she worked on a number of cases that garnered national coverage. Deena returned to New Mexico in 2008, opening Buchanan Law in 2019 to provide top-tier representation to individuals in employment and personal injury matters. She also represents small businesses in commercial litigation and other matters. She’s an active member of the New Mexico Association of Trial Lawyers, the National Employment Lawyer’s Association, and the American Bar Association’s Solo and Small Firm Section.

5:50 seed money
7:20 true solo in the beginning
11:46 setting up systems
14:45 delegating
15:40 protect your time
16:20 scaling
17:18 future ideas

Jim’s Hack: Book: Ask Your Developer by Jeff Lawson

Deena’s Tip: Lawyers who have practice areas they can give tips to people should try out making short videos on TikTok.

Tyson’s Tip: Book: VIvid Vision: A Remarkable Tool for Aligning Your Business Around a Shared Vision of the Future by Cameron Herold

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Today on the podcast Tyson sat down with MaxLawCon 2021 sponsor Get Staffed Up. 

They talk a lot about freedom at Get Staffed Up. After several years in business, they discovered that they’re really in the business of helping other lawyers liberate themselves by delegating (way) more tasks, leading them to newfound freedom. Get Staffed Up challenges you to come up with ways that you can’t improve your life, and someone else’s life, by delegating the tasks you don’t want to do.

https://getstaffedup.com

3:08 a better way to grow a business

4:02 the great resignation

6:35 how does this work 

13:39 virtual assistants

16:00 data entry and invoicing

17:43 legal teams in 8 countries

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Today on the podcast Jim and Tyson share a conversation they had about the 6 things they know to be true. 

1:30 you are understaffed

3:40 you take too much money out of your firm

6:36 you lie to yourself  

9:27 organizational chart

13:19 the only limits you have are the ones you place on yourself 

16:35 you’re not giving yourself enough credit 

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Jim’s Hack: Listen to the words you say and think. Listen for resistance words or thoughts like can’t, but or just. The simple act of noticing this might create a little shift. 

Tyson’s Tip: Book: The Checklist Manifesto: How to Get Things Right by Atul Gawande

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Today on the podcast Tyson sat down with MaxLawCon 2021 co-title sponsor Readback Active Reporting. 

The market insights are almost obvious, but the solutions have been evasive. The shortage of court reporters has been well known for many years. The shortage was acute prior to the COVID-19 pandemic, and it’s getting worse. Reporters are in an enviable position of enjoying strong demand for their services, but that doesn’t provide an incentive to innovate.

Additionally, attorneys and clients have been growing increasingly frustrated with escalating costs – especially the add-ons. There are fees per page, fees for copies, fees for rough copies, fees for rushing, fees for appearing, and on and on.

Finally, elite litigators were gladly paying much higher fees for real-time reporting in which they could see the transcript as the steno operator worked. We learned that they were getting an advantage, and we wanted to figure out how to deliver a similarly powerful experience to everyone. Tune in to this episode to learn how they’ve done just that. 

https://www.readback.legal

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Today on the podcast Jim and Tyson joined Jordan Ostroff. Jordan is the Lawyer with a Life. He works 3 days a week, 20-25 hours per week total across his law firm and marketing company. Jordan's firm handles PI cases in and around Orlando, and LegalEase Marketing is a fractional CMO for law firms to help them create the same plan Jordan went through to get out of the 70-80 hours a week of work and into a much better life. Since MaxLaw Con he and his family have been driving across the country and will continue that for almost a full year because why not? We only get one go through this life, might as well spend it having fun with those you love.

8:56 running two businesses

11:12 personal branding 

12:50 implementing systems

14:56 marketing for growth 

20:08 from a different angle 

Jim’s Hack: Do you have enough space to make decisions? Carve out space to give yourself freedom to make decisions. 

Jordan’s Tip: Double down on what you’re already good at. As a company focus on what you’re the worst at and bring in the help to make it better.

Tyson’s Tip: App: Zello - use as a walkie talkie 

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Today on the podcast Jim and Tyson joined Hunter Cavell. Hunter primarily focuses on real estate litigation, business formation and litigation, plaintiff’s consumer protection cases, plaintiff’s personal injury related to automobile collisions.

Hunter has experience with contract dispute resolution for companies large and small, and he has represented both landlords and tenants in housing matters. He has litigated cases at the trial court and appellate court levels on the State of Ohio, as well as both the Northern and Southern District Courts of Ohio and the Sixth Circuit Court of Appeals.

Hunter is focused on early dispute resolution and resolving client matters as quickly as possible in a cost-effective and time-saving manner, whether that be via settlement or through the court system.

Hunter has published articles on Florida’s stand your ground laws and their national effect, and the adoptive business records exception to hearsay and its use in Ohio courts.

Hunter was also named a Rising Star by Ohio’s Super Lawyers for the past four years. This honor is only awarded to the top 2.5% of Ohio attorneys under 40, or who have been practicing for less than ten years.

5:11 a law firm side hustle

6:35 letting go of the safety net

8:58 niche down

10:43 cancer

12:42 you’ve only got today

13:53 startup surprises

Jim’s Hack: “Square peg round hole”. Be aware enough to know when something isn’t working.

Hunter’s Tip: Any interaction that is positive send them a link via email to leave you a review.

Tyson’s Tip: Don’t put all of your eggs in one basket, like marketing on one social media channel.

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Join Seth and Jay as they talk about the upcoming presentations at Max Law Con 2021 and get into what the ROI can be on social media.

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Today on the podcast Jim and Tyson joined Mike Mandell. Mike, more famously known as LawByMike, is the largest legal influencer on social media with over 6 million followers. Since graduating USC Annenberg School of Communications in 2009 and Duke University School of Law in 2012 (recently lauded as the #1 law school on the planet by The World University/Wall Street Journal Rankings), Michael L. Mandell has concentrated his talents on redefining the justice process, and propelling his profession into the 21st century. Before devoting himself to educating the public about the law through multiple social media platforms, Michael spent almost a decade as a top associate attorney, practicing at the LA law offices of the international law firm, Reed Smith, LLP.

Mike has been featured in national news outlets including NBC, NowThis, Insider, and Buzzfeed. He has also been a Keynote speaker at several universities and will be featured in Best-Selling Author David Meerman Scott’s newest book. His audience sits at the unique precipice of entertainment, education, and law and sends him hundreds of messages daily requesting career path, educational, and legal advice.

Law By Mike seeks to educate you about your most important legal rights. Through plainly presented and entertaining content—available across multiple media platforms—we’re working to create accessible tools designed to dramatically increase your knowledge of the law—for free. Whether you’re searching for details on a precise topic or simply believe in the principle that “knowledge is power,” join us in empowering each other.

2:56 traction on TikTok

4:53 taking over the family firm

8:24 ideas for creating content

13:54 educating the public

19:08 BIll Nye of Law

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Today on the podcast Jim and Tyson joined Jesse Cole. Jesse is known as the PT Barnum of Baseball, Cole is the founder of Fans First Entertainment and Owner of the Savannah Bananas baseball team. The Savannah Bananas have sold out every game since the 2016 season, have a waitlist in the thousands for tickets and have been featured nationally by MSNBC, CNN, CBS and ESPN.

Cole has turned the games into a circus with dancing players, the Banana Pep Band, the Banana Nanas senior citizen dance team, The Man-Nanas Dad Bod Cheerleading Squad, the Banana Baby, and the famous break dancing first base coach.

Cole believes "Whatever is normal, do the exact opposite." He is a keynote speaker and author of Find Your Yellow Tux - How to Be Successful by Standing Out. His newest Book Fans First, Change the Game, Break the Rules & Create an Unforgettable Experience launches in January 2022.

Jim’s Hack: Think real hard before letting someone go back to an old job if they've tried something new. It's not great, but I think you're going to be better off in the long run because it's sort of either up or out. It's as hard to get them to fit back into their old role.

Jesse’s Tip: Walt Disney always said we're always going to plus the show. We're always going to plus this theme park. It's a living breathing thing. And the plus is just continuous improvement. He wanted people to always get more and expect more. And so, we talk to our team, “How are we going to plus the experience today? How are we going to plus this promotion?” And when you look at every area of your business and look at a way to plus it, it's pretty amazing the results that come from it.

Tyson’s Tip: Break down every stage of the process for the firm when it comes to the client. We went through the entire client journey. But we just asked these questions, ”What's the client currently doing at that point in the case? So, what's the client doing? What's the client thinking? What and who do they interact with? What is the client feeling? And then, what needs to be done?” We broke down each of these things. After that, we did opportunities. What can we do that no one else is doing? So, I highly recommend going through that with your team. So, break down the entire process for the client. And then, at each phase, answer those questions. You know, go a long way. And then, ask the question, “How do you plus it?” because we're going to add that to our questions. “How do we then plus it?” Because I really do think that that is the magic question.

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Today on the podcast Jim and Tyson joined David Neagle, the founder of the multimillion-dollar global coaching company Life Is Now, Inc. David helps thousands of entrepreneurs, experts and self-employed professionals gain the confidence and find the right mindset to increase their revenue, turning their endeavors into seven- and eight-figure ventures.

Being in the coaching and mentorship industry for more than 20 years, David has worked alongside other well-known mentors like Bob Proctor and Tony Robbins, and his clients include many well-known people, including New York Times #1 best-selling author Jen Sincero.

Because of the results his clients have achieved, along with his dedication, David’s coaching has expanded to more than 30 countries, and he has been featured on Forbes, CBS, NBC, Wall Street Journal, Inc, Entrepreneur and Fox. He is also the bestselling author of The Millions Within, a book focusing on intention, focus and awareness to build your dream business and life.

In addition to serving as an International Success Coach and Best Selling Author, he is the host of The Successful Mind Podcast. With almost two million downloads and tens of thousands of students from across the globe, David, is a renowned architect in the personal growth industry and stands as a shining example of how to turn one’s life around after being hit by its most devastating curveballs.

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Jim’s Hack: I think that we either need to do a lot more prep the night before to get ready for the next day. But if you're running out the door-- I did that one day this week, I overslept because I've been up late, and it just changed the whole trajectory of my day. So, for me, getting up, meditating, reading something of value, trying to journal, I just can't recommend that enough.

David’s Tip: Takeone client and double your prices and actually do it because if you see yourself do it, if you give yourself the experience, it will shatter your belief system around what's possible. It can be done in any industry with any client.

Tyson’s Tip: Heropost. They have a limited time offer where, for lifetime, it’s $197. It's just like Hootsuite and a lot of other ones, only there's no limits. You can do as many Facebook pages, as many Facebook groups, YouTube, LinkedIn, Instagram, all of the different options. You can mass post to all these different platforms.

Watch the interview here.

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This week on Maximum Growth Live it’s Seth vs Jay debate style!

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today on the podcast Jim and Tyson joined Brian LaBovick. Brian is the CEO and Founder of LaBovick Law Group in Palm Beach Gardens, Florida. Numbers wise they have 8 attorneys, 40 office staff, and offices in Florida and Massachusetts. Since 1991, the firm has won more than $400 Million for clients.

What most excites Brian these days is ‘Safety 4 Life Foundation’ – his foundation focused on improving youth’s safety regarding the road, the internet, the police, and human trafficking.

Brian also wrote a well-known book called ‘Not a Good Neighbor: A Lawyer's Guide to Beating Big Insurance by Settling Your Own Auto Accident Case’.

Jim’s Hack: Book: SubtractbyLeidy Klotz

Brian’s Tip: TED Talk by Patrick Lencioni on Ideal Team Player or the Five Dysfunctions of Team. But Ideal Team Player is the one that I think people should use.

Tyson’s Tip: Finilize, a really cool productivity tool that takes in that concept that Jason Selk teaches where you pick your top number of things for the day. It reminds you via text. So, you get a text the night before. You enter your three things for the day. And then, it reminds you throughout the day, “Hey, how are you doing with your tasks?” If you're interested in it head to maxlawaccountability.com.

Watch the interview here.

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Today Seth and Jay chat with Dan Hurley, an execution coach who will talk about the things any business owner should do as they approach scaling up in their firm.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today on the podcast Jim and Tyson joined Lynda Decker! As the Owner of Decker Design, Lynda Decker is a legal sector-focused brand strategist and multidisciplinary designer whose work encompasses high-level website design, interactive communications, publications and information graphics. With 26 year of experience in design, Decker comes to the table ready to transform outdated law firm websites into identities that amplify expertise through compelling visual design, resulting in attracting clients by standing out from the mediocrity of law firm web designs. Her designs have proven time and again to be a firm’s revenue driver, as the website is most often the first line of communication with a potential client.

2:08 how websites have changed

5:42 the feeling behind design

7:57 whitespace

10:45 usability

12:48 negative has a bigger impact

17:35 improvements in recruiting

20:14 testing your design

20:26 big mistakes by small firms

Jim’s Hack: If you can’t use the businesses you’re loyal to like an airline or hotel, join the new businesses loyalty program, it often results in an upgrade or better service.

Lynda’s Tip: Decoding Greatness: How the Best in the World Reverse Engineer Success

Tyson’s Tip: Create consistency across your platforms. Your website, social media, etc.

Watch the interview here.

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Today Seth and Jay chat with David Hassell, founder of 15five, a tool for employee engagement. They will talk about measuring engagement, what a post covid workplace looks like and more!

15Five is a human-centered performance management platform that creates effective managers, highly engaged employees, and top-performing organizations. From engagement surveys and 1-on-1 tools to performance reviews and OKRs, 15Five is the most complete solution that combines software, education, and community to develop successful managers and unlock peak employee performance. Built using the Positive Product Design™ method, 15Five is the only platform that offers software aligned to the latest positive psychology research. Through it’s HR Superstars community and podcast, 15Five aims to empower every leader to create highly engaged, high-performing organizations by helping people become their best selves. 

https://lp.15five.com/book-a-demo-max-growth-live

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Introducing MaxLawCon 2021 sponsor Lawmatics!

Today on the podcast Jim and Tyson sat down with Matt Spiegel, Co-Founder and CEO of Lawmatics.

Lawmatics is a sponsor of MaxLawCon 2021!

Matt is a serial entrepreneur, Attorney and golf enthusiast. Matt was a practicing criminal defense attorney for 6 years. In 2010 he founded MyCase, which went on to become one of the most popular cloud based legal practice management solutions. Matt was also the CEO of MyCase, which was acquired in 2012 by AppFolio, where he remained as GM until 2015.

In 2015, Matt founded ExpoGuru, an event marketing management software. In late 2015, Matt became the CEO of Cammy, a global consumer tech company with headquarters in Sydney, Australia. In 2017, he decided that it was the right time to go back in the legal software industry with the Lawmatics platform.

4:16 what is the market telling you
10:08 maintaining culture through growth
10:47 doubling in a pandemic
11:45 hiring for culture
13:28 lessons from a startup
17:12 the next phase for Lawmatics
19:35 software with open API

Jim’s Hack: Book - The Tao of Leadership Lao Tzu's Tao Te Ching Adapted for a New Age

Matt’s Tip: Be the Zappos of law. Stop worrying about being a good lawyer and become a good customer service agent.

Tyson’s Tip: Pexels App in Zoom for backgrounds.

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Introducing MaxLawCon 2021 speaker Paul Yokabitus. Paul is an attorney and founder of Cary Estate Planning in North Carolina and the founder of PlanWell.Legal.

https://maximumlawyer.com/mlc21speakerpaulyokabitus/

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Fishing With the Right Bait: Scaling Your Firm Through Webinars on Facebook

Watch the sneak peek. 

Ticket sales end today, Friday August 27th at 5:00 PM CT. Grab your seat at MaxLawCon 2021 today!

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IMPORTANT / Time-sensitive MaxLawCon 2021 Ticket Announcement ‼️

In an effort to allow social distancing we have made the difficult decision to limit the number of tickets below capacity to MaxLawCon 2021.

Therefore we are ending ticket sales tomorrow, Friday August 27th at 5:00 PM CT.

Vaccination is required by all attendees, masks are currently optional pending the conditions at the time of the conference. 

Tickets available here until sell out or 8/27/21 at 5:00 PM.

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Introducing MaxLawCon 2021 speaker Brian Reidy of Reidy Law Office LLC, a divorce and family law office in Olympia Fields, IL!

https://maximumlawyer.com/mlc21speakerbrianreidy/

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Sales That Convert

Watch the sneak peek. 

Grab your seat at MaxLawCon 2021 today!

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Today on the podcast you can listen in on a brainstorming session between Jim and Tyson as they discuss what’s going on with their own practices right now.

5:10 qualified leads
10:25 do you want to dance 

11:35 yes, no or maybe

14:26 marketing plan for satellite offices

15:23 Tyson’s new office

17:11 ad words

18:30 niche down (time well spent)

22:33 influencers

Jim’s Hack: Book - Why Startups Fail - Tom Eisenmann 

Tyson’s Tip: Zoho CRM did a recent overhaul, if you’re looking for a CRM it may be something to check out.

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Today on the podcast Jim and Tyson sat down with Ugo Lord. Ugo, “The Interpretive Attorney”, is a nationally recognized legal expert, international keynote speaker, and business coach. As seen recently on Fox 11 News, Prof. Lord helps translate legal jargon into simple advice for everyday life. As host of The Ugo Lord Show, his motivational speeches have been viewed by over 6 million viewers helping others achieve their greatest potential.

Ugo Lord became a Trial By Peers counselor representing juveniles charged with misdemeanor offenses. Without losing a single case, he went on to teach future peer counselors ultimately winning him the award for most favored peer counselor instructor.

Armed with his legal knowledge, Ugo Lord created and currently owns Derek Lord LLC which owns and operates entities such as Every Day Black FridayTM and Lord ProductionsTM. Additionally, Ugo was named partner of the law firm Red Sapphire, P.C. His business success inspired him to create a network to allow young adults to connect, learn, and grow with each other. He later created a show based on that network called The Ugo Lord Show.

TikTok: https://www.tiktok.com/@ugolord?

1:20 the TikTok attorney

2:40 business law

4:00 providing information

10:25 TikTok secret

15:09 pushback

20:35 creating content on an iphone

23:16 coming up with content ideas

Jim’s Hack: If you want to learn how to work a new app or platform, first download and just watch what other people are doing for a while to get to know how users behave on the platform.

Ugos Tip: Adapt with the times, by consuming information the same way your future clients are consuming information.

Tyson’s Tip: Tyson has moved his employee onboarding into a LMS like Mighty Networks and highly recommends looking into it.

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 co-title sponsor Filevine! 

Tune in to this pop-up episode with Tyson as he sat down with Erik Bermudez, Vice President of Strategic Partnerships at Filevine. 

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa and visit with the Filevine team!

Watch or listen to the podcast. 

Grab your seat at MaxLawCon 2021 today!

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Today on the podcast Jim and Tyson sat down with Chip Franks. Chip is on a mission to help you love life even more. He’s an author, podcaster, and entrepreneur after being a husband to his wife, whom he has known for 26 years, 5 months, 2 weeks and 2 days, and his three kids, Mandy, Aly, and The Amazing Alec.

2:23 mortality moment
6:30 expanding capacity to love 

7:05 when your mind is somewhere else

9:08 meditation practice

12:35 using a VA

14:43 practice gratitude

19:14 depression

23:15 helping others

Jim’s Hack: Connect to music, it can help set the tone. 

Chip’s Tip: Get more sleep, it helps with depression and to balance chemicals in your body. Set a bedtime alarm. 

Tyson’s Tip: Streamyard’s feature to pre-record and then push it “live” later on. 

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker Melanie Leonard!

Melanie is an attorney, an entrepreneur, and one of the leading authorities on the use of legal practice management software.

She graduated from Chicago-Kent College of Law in 2002 and began practicing at mid-sized firms. Disillusioned by their inefficiencies, Melanie left to start her own firm in 2006. And, over the next 12 years, she built a thriving real estate law practice. An early adopter of Clio, Melanie became one of the first Clio Certified Consultants. She developed a passion for helping other firms achieve amazing results with their own use of practice management software.

In 2018, Melanie sold her law practice to pursue her passion full time and streamlined.legal was born. In just two years, streamlined.legal has become one of the most sought-after consulting firms in the legal tech industry, having received Clio’s Partner Led Excellence Award in 2019 and 2020.

Melanie lives in the Chicagoland area, but stays true to her roots as a native Texan. When not streamlining other law firms, Melanie enjoys playing with her two adorable kids and riding her beloved Peloton.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear her presentation: Why Automation Has Not Yet Changed Your Life

Watch the sneak peek.

Grab your seat at MaxLawCon 2021 today!

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Today on the podcast Jim and Tyson sat down with Sivonnia DeBarros - the Protector of Athletes. Sivonnia is a first-generation lawyer and law business owner, woman in business and a former track and field Division-I College athlete. DeBarros graduated from Chicago-Kent College of Law with her J.D. in 2013, received a M.S. in Criminal Justice from Everest University in 2010, and her B.S. in Political Science from University of South Florida in 2008.

DeBarros has represented pro athletes from the NFL, MLS, NBA-G League, and Pro-Table Tennis sports; 7- figure National Brands and NY Times Best-Selling Authors by helping them to properly set up businesses, put proper agreements in place and create legacies that will pay dividends in the future.

DeBarros’s practice areas are Business, Employment, Sports, and Entertainment. DeBarros is passionate about helping athletes, women, and first-generation business owners because she understands the peculiar struggle many have faced by not having the necessary support and guidance to be successful.

3:21 who are your people

4:51 writing a book

12:05 an agent vs lawyer for athletes
15:30 NIL

21:01 eyes on everything

Jim’s Hack: Developing delegation muscle, it takes practice, and you have to keep using it!

Sivonnia’s Tip: Be authentic and everything else will fall in line.

Tyson’s Tip: Monitor your GMB listing on high alert with accounts being hijacked.

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Today on the podcast Jim and Tyson discuss the 6 Systems they can’t live without.

2:52 Editing YouTube videos

4:32 Tyson’s hiring process

9:10 top and bottom of the funnel

16:43 lawsuit preparation

19:20 deposition training

Jim’s Hack: Jim gets some of his best YouTube video advice from his daughter, if you have teenagers ask them what makes them want to watch and you’ll get great ideas. 

Tyson’s Tip: If you press and hold your internet browser tabs on your iPhone you can reorder your tabs. 

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker Billie Tarascio! 

Billie is the owner of Modern Law, a skilled practitioner, national speaker, law firm business consultant and a Martindale-Hubbel honored attorney. She was granted the prestigious “Client Distinction” award based on her Communications Ability, Responsiveness, Quality of Service, and Value for Money. Fewer than 4% of attorneys nationwide have been accorded this honor of distinction.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: The Post Pandemic Office Space: Reduce Your Space by 30%, Managing Remote Employees and Choosing Your Locations

Watch the sneak peek. 

Grab your seat at MaxLawCon 2021 today!

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Introducing MaxLawCon 2021 speaker Brian Mittman! 

Brian is the managing partner and owner of a worker’s comp firm, Markhoff and Mittman, PC out of New York, also known as The Disability Guys. 

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: The Dashboard Guy

Watch the sneak peek

Grab your seat at MaxLawCon 2021 today!

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Today on the podcast Jim and Tyson sat down with Heather Harmon Kennedy. Heather is a recovering Las Vegas litigator who now runs a Pennsylvania law firm supporting small business owners in the hospitality & events industries.

6:30 starting a firm for the second time 7:55 only one choice 9:47 the hospitality industry 12:52 startup clients 15:30 joining the Guild during the pandemic 17:30 switching to a flat rate model 20:27 a vision around time commitment 21:20 a small team

Heather’s Tip: Book Like A Boss, bought on App Sumo. Book Like A Boss is the first landing page builder optimized for bookings.

Tyson’s Tip: Tyson just started the process of getting his pilot's license. It’s made him more motivated than he’s been in a long time. So if you have one thing you’ve been wanting to do for a long time, just get started!

Watch the interview here: https://youtu.be/6N67YGKjCMg

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

https://maximumlawyer.com/maxlawcon/

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Introducing MaxLawCon 2021 speaker Elise Buie!

Elise owns Elise Buie Family Law in Seattle, Washington. After undergoing her own divorce and multiple relocations due to Hurricane Katrina, she truly understood what it meant to put the “best interest of the kids'' ahead of her own, which led her decision to focus her practice on family law and serving as a Guardian ad Litem advocating for children’s best interest in high-conflict divorce and dependency matters. Elise rightfully prides herself on her ability to work through huge problems and major life transitions.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Massive Growth Autopsy - What I Learned in the Last 24 Months Quadrupling My Firm

Watch the sneak peek. 

Grab your seat at MaxLawCon 2021 today!

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Introducing MaxLawCon 2021 speaker Bernard Nomberg!

Bernard runs Nomberg Law Firm alongside his brother and partner David, but before them, his father Joel did. Bernard was named in the 2020 edition of the Mid-South Super Lawyers. This is the 8th year in a row he was selected as Super Lawyers. Bernard was recognized for Workers’ Compensation.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Coach Always Said Teammates Are Forever: How I Use Facebook Groups to Build My Team While Marketing to the Masses

Watch the sneak peek. 

Grab your seat at MaxLawCon 2021 today!

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Today on the podcast Jim and Tyson sat down with Brita Long, the creator and founder of The Happier Attorney, LLC. For over 22 years Brita practiced law and saw how peoples lives, including other attorneys, were negatively affected by complexity, a lack of purpose and a miss match between what they said was important in their life vs what their behavior showed was important in their life. This is why she now teaches other attorneys how they too can identify and then reduce or eliminate the thought patterns, and behavior that is getting in their way and preventing them from living the life they truly want to live.

4:40 growth and burnout 

8:00 real soul searching 

14:14 flat fees

16:45 publishing fees

19:45 getting paid for results 

22:54 underestimating time 

24:15 set and monitor

Jim’s Hack: David Neagle Podcast 

Brita’s Tip: The Happier Attorney podcast with Brita Long episode with Mark Chinn 

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker Ryan Locke!

Ryan owns the Locke Law Firm in Atlanta Georgia where he helps people who have been injured and people who have been unjustly convicted. Formerly a public defender, Ryan uses the same passion and relentless advocacy to obtain great results for his clients today.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear her presentation: Big Time Publicity: How I Made a Name for Myself Through the Media in 2020

Watch the sneak peek. 

Grab you seat at MaxLawCon 2021 today!

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Today Seth and Jay chat with Steven Gursten, legendary Michigan auto injury lawyer about how he has scaled his firm, and talk in depth about how he markets to people to get them to transfer their files to him after being unsatisfied with their lawyer.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

Grab your seat at MaxLawCon 2021 today!

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Introducing MaxLawCon 2021 speaker Kelsey Bratcher!

Kelsey is an automation expert for small law firms. He is a Zapier Certified Expert, Pipedrive Partner and the host of the Get Automated Podcast. He has been helping small businesses leverage the power of automation for 13 years and has saved over 15,000,000 minutes for him and his clients businesses.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear her presentation: Automating Lead Conversion

Watch the sneak peek. 

Grab you seat at MaxLawCon 2021 today!

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Stephen Snyder has been member of CA bar since 1987, the MI bar since 2018, and meditation teacher since 2007. Stephen began practicing daily meditation in 1976. Since then, he has studied Buddhism extensively–investigating and engaging in Zen, Tibetan, and Western nondual traditions. Stephen was authorized to teach in 2007 by the Venerable Pa Auk Sayadaw, a Burmese meditation master and renowned scholar. Stephen is also author of Stress Reduction for Lawyers, Law Students, and Legal Professionals: Learning to Relax.

Book: Stress Reduction for Lawyers, Law Students, and Legal Professionals: Learning to Relax

3:38 meditation and mindfulness

5:25 ways to disconnect

7:05 no training on stress management

9:00 mistakes when starting meditation

12:58 attention to breaths

18:30 emotional recognition

Jim’s Hack: Changing the way you breathe can make you more present.

Stephen’s Tip: Being Well Podcast with Dr. Rick Hanson and Forrest Hanson

Tyson’s Tip: Book: The Daily Stoic

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker Emilia Coto!

Emilia is the founder of Sisu Legal, a law firm in Windsor, Ontario and has recently opened an office in Troy, Michigan. Her focus is on immigration law and more specifically, family sponsorship. Sisu Legal is on a mission to provide accessible,  innovative, and effective legal services. Prior to founding Sisu Legal, Emilia was a lawyer at a mid-size firm for three years.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear her presentation: The Things I've Learned in My First Year of Practice Ownership

Watch the sneak peek. 

Grab you seat at MaxLawCon 2021 today!

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Introducing MaxLawCon 2021 speaker Nalini Prasad!

Nalini Prasad works alongside Seth Price helping small law firms build their business and stand out online. Nalini frequently speaks to legal audiences across the country on the intersection of utilizing best practices of trending SEO techniques and generating quality leads online. Nalini also shares tips on creative ways to leverage traditional offline marketing efforts to increase a firm’s online presence.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Building the Bridge Between Your Digital Marketing Agency and Your Intake Team

Watch the sneak peek.

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This week on the podcast Jim and Tyson ask, in a world of abundant choice, why should someone pick your firm?

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker William Umansky!

William D. Umansky, or “The Lawman” as he is affectionately known by his peers, has almost two decades of experience offering “Second Chances” to clients who have either been injured as a result of someone else’s negligence or who have, unfortunately, been charged with a crime. His practice is based in Central Florida and he advocates for his clients throughout Florida. He is the Managing Partner of the Umansky Law Firm where he directs a team of lawyers dedicated to success and to working hard to try and achieve the results the firm’s client’s desire. 

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Get the F#*K Up! Resilience in Uncertain Times!

Watch the sneak peek. 

Last chance early bird tickets available now.

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Introducing MaxLawCon 2021 speaker Craig Goldenfarb!

Mr. Goldenfarb started his law firm in 2002 with one employee. By securing great results for his clients consistently for nearly 20 years, LOCG has grown to employ an exceptional team of ten attorneys and more than sixty supporting staff members.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: How I Grew to 70 Employees so I Could Spend My Time However I Want

Watch the sneak peek. 

Last chance early bird tickets available now.

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This week on the podcast Jim and Tyson chat with Justin Osborn. Justin is a founding member of Counsel Carolina, whose personal advocacy for fairness and progressive social policies led to the firm’s RV-based mobile services program. A former insurance adjuster and insurance defense lawyer, Justin now fights for the injured and underserved across North Carolina while hosting free "ask-a-lawyer" events in his firm's custom RV mobile office to make legal assistance more accessible in the community. 

2:45 wanting to offer the world more

3:34 goodwill marketing

4:50 RV mobile office

7:58 lower conversion 
10:55 access to justice

12:10 not afraid of competition 

16:57 evening events

18:45 follow up strategy

Jim’s Hack: Give more, stop keeping score.

Justin’s Tip:  Your local law school will let you come in and use their resource!

Tyson’s Tip: Book - Building a Storybrand by Donald Miller

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Seth Price is an accomplished attorney and transformational thought leader who scaled a 2-person law firm to 38 lawyers in less than a decade. Seth Price founded BluShark Digital LLC a digital marketing company using the same cutting-edge marketing techniques (high-quality technical optimization, sophisticated content, authoritative link-building, and local optimization) that Seth used to grow his own business and has established itself as a best in class digital agency focusing on the legal sector.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: How It Started, How It's Going (Scaling a Law Firm: Lessons Learned)

Watch the sneak peek. 

Last chance early bird tickets available now.

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Introducing MaxLawCon 2021 speaker Gary Burger!

Gary is a partner at Burger Law and heads the Civil Litigation Group. Gary devotes his practice to helping injury victims and their families, providing financial recovery and protecting the future of those injured, and making our community safer through advocacy and volunteer work.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Running a Firm While Getting a $113 Million Verdict

Watch the sneak peek. 

Last chance early bird tickets available now.

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This week on the podcast Jim and Tyson ask the question: who would you call first?

3:47 current clients vs future clients

6:09 clients not hearing from their attorney 
10:38 new problems to solve

13:12 design a firm to do what you like to do 

15:32 moving to the cloud 

19:07 quick signups 

Jim’s Hack: Jim has meditated at least 10 minutes almost every day this year, and has been focusing on the exhale. Jim recommends studying the value of managing your breath. 

Tyson’s Tip: Uberconference has a built in transcription feature. 

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker Gary Falkowitz!

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages.

Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Stop Underestimating The Value of Intake

Watch the sneak peek.

Last chance early bird tickets available now.

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Introducing MaxLawCon 2021 speaker Nicole Christie of The Christie Law Firm in Hartford, CT where she serves families and businesses with a wide range of DCF legal services.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Niche Marketing Strategies

Watch the sneak peek. 

Last chance early bird tickets available now.

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This week on the podcast Jim and Tyson chat with Curtis Kleem. After 17 years (13 years as a partner) at a respected small town firm, Curtis went out on his own in June, 2018. He continues to work in the same town, doing similar work (Adoptions, Family Law, and Personal Injury). He has built a busy solo practice which uses technology to assist with keeping all the plates spinning at once. He is married and has two adult daughters, two (almost adult) sons and the best looking grandson a man could hope for.

2:00 the longer you work for someone else the harder to leave

2:46 doing what you do with less overhead

7:47 capturing more of the market

8:18 new firm owner feelings

9:45 using technology to stand out

13:19 too busy to build out

16:15 envision growth in a smaller community

17:23 juggling working in and on the business

18:10 semi-retirement

19:40 stay where you are or go out on your own

Jim’s Hack: Recommends the book “How to Be a Great Boss” by Gino Wickman and Rene Boer

Curtis’s Tip: Office 365 has a free alternative to Loom for 15 minutes videos or less. Excel spreadsheet with a mail merge to draft a petition in 5 minutes.

Tyson’s Tip: Carve out time in your schedule to read.

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 speaker Christopher Nicolaysen, a founding member of Springs Law Group. Christopher focuses primarily on helping those injured in car accidents due to no fault of their own. The personal injury matters include auto accidents, bicycle accidents, pedestrian accidents, and trucking accidents. 

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Smashing the Middle Class Mindset

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Today Seth and Jay chat with Hector Quiroga about his emigration to the USA and how he built his booming immigration practice tapping into overseas help.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

Tickets are on sale for MaxLawCon 2021! Save $100 for a LIMITED time with last chance early bird pricing.

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Introducing MaxLawCon 2021 Speaker Pete Salsich, of Capes Sokol. Pete is an experienced intellectual property attorney whose practice is focused on advising large and small companies and entrepreneurs regarding the creation, protection and use of intellectual property, in both litigation and transactional counseling, particularly in the media, technology and entertainment industries.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: What All You Fools Need to Know About the Content You're Creating

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This week on the podcast Jim and Tyson chat with Dave Aarons, the founder and CEO of Unbundled Attorney whose mission is to promote the awareness of unbundled legal services and other options to working families who may not be able to afford huge, up-front retainers, and connect them with forward-thinking attorneys who want to grow a profitable law practice and stay at the forefront of the legal industry.

Dave also loves to golf, often competing as a scratch golfer all over the country. He is an avid traveler, having spent time in over 30 countries, and is also very passionate about inspiring business leaders to become more socially conscious.

7:03 the access to justice problem

14:29 making more money by lowering the barrier to entry

18:30 limited scope retainer agreement
20:30 a little bit of help can go a really long way

23:45 limited scope with difficult clients

Jim’s Hack: If you have some good habits that you've fallen away from, try to get back to them today or tomorrow and just get back on the horse.

Dave’s Tip: Making sure that I take time for the things that I really love and giving myself full permission to be able to spend time doing the things that give me joy.

Tyson’s Tip: Just a reminder to reach out to the people that you love, and start getting out to see them again, and have those lunches, have those coffees because those relationships are extremely important and we've not had a chance to really go out and share with people over the last year.

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 Speaker Steven Lefkoff, Principal & Founding Attorney of Lefkoff Law. Steven specializes in representing clients in the Motor Vehicle industry and in Georgia Fair Business Practices Act litigation, as well as Small Claims training.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: From Idea to Execution, How I Created a Legal Product

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Today Seth and Jay chat with Lee Heyward, a brand developer for Lawyers and Professionals about the role of Brand when growing your firm and what you can do to build a successful brand persona.  

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Introducing MaxLawCon 2021 Speaker Morris Lilienthal! Morris practices at the law firm of Martinson and Beason, P.C. in Alabama. He also hosts The Mo Show Live, a Facebook Live event that features interviews with prominent community members of Huntsville and Alabama. Morris is also a co-author of The Ultimate Guide to Social Media For Business Owners, Professionals and Entrepreneurs book.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: 5 Ways to Grow Your Radius of Influence

Watch the sneak peek: https://youtu.be/OoT5wXeAR5k

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This week we turn the tables and share an episode of the Financially Legal podcast with Dan Lear where Jim and Tyson were the guests!

Financially Legal is a twice-monthly podcast with accompanying articles on the financial aspects of the business of law. Host, Dan Lear, talks with law firm leaders, academics, business professionals and thought leaders to provide compelling and provocative insights at the intersection of finance, economics, and law. 

12:30 finding a supportive space

14:01 can anyone be a small business owner

17:00 take the action 

18:41 Infusionsoft

23:41 filling the need law school leaves open 

24:29 The Morning Meeting Show

27:13 Maximum Lawyer, Minimum Time 

38:29 Maximum Lawyer Conference

Listen to the podcast here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 Speaker Marco Brown, of Brown Law - Salt Lake City Divorce Attorneys.

A good friend called and asked Marco to help her with her very difficult divorce case, andwhile he had never done a divorce before, he knew I needed to take her case. It wasn’t until he helped his friend that he found what he had been looking for in the law. Helping families successfully transition during such a difficult period was necessary, fulfilling, and important work.

Since finishing his friend’s case, he has dedicated himself to becoming the best divorce and family law attorney possible and developing the best family law firm in Utah.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: Your #1 Job: Get Paid

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Introducing MaxLawCon 2021 Speaker Jay Ruane, the co-founder of Ruane Attorneys At Law, LLC a criminal defense and DUI firm, and the CEO of Firmflex.

Attorney Jay Ruane became a lawyer in October 1998. Since then, he has quickly become one of the Northeast's most recognized DUI defense attorneys. Jay also started his career as a public defender. There, he worked with a complicated docket of 100s of pending DUI cases. As he developed his skills as a public defender, he realized that complexity of these cases suited his nature and disposition.

In early 2000, he joined his father, who was then a partner in the Bridgeport general practice firm of Gaston & Ruane to devote himself full time to the aggressive defense of drunk driving charges. Shortly thereafter, the two created Ruane Attorneys At Law, LLC to focus solely on criminal defense and DUI cases.

FirmFlex creates social media marketing strategies for law firms that get prove results. FirmFlex has taken niche practice areas from concept, to generating well into six figures, in under two years.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: A System for Building Systems

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This week on the podcast Jim and Tyson chat with Tom Kayes, a civil rights lawyer representing people beaten and sexually abused in prison, victims of police misconduct, women sexually harassed by landlords and other housing providers, and delivery drivers in the gig economy. 

7:47 a successful Uber strategy

10:09 starting a firm 2 weeks before lockdown

11:43 the workspace you want to create 

15:45 managing many different practice areas

20:10 what would you delegate if you could 

23:38 automations and outsourcing 

Jim’s Hack: Re-do your phone home screen to put all social media on the farthest screen inside a folder to make you more mindful of the time you spend on social media. 

Tom’s Tip: Don’t try to build systems in your business before you do the things, build them incrementally as you learn about it. 

Tyson’s Tip: The text function Twilio to send out text messages. 

Watch the interview here.

MaxLawCon tickets are on sale now! Join us Tuesday October 12th and Wednesday October 13th in St. Charles, MO at the Ameristar Casino, Resort + Spa.

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Introducing MaxLawCon 2021 Speaker Jordan Ostroff, of Jordan Law and Legal Ease Marketing.

Jordan Law was founded on a dream to do things a different way. To leverage the latest legal technology and systems to create a client-focused practice. Jordan Law started in 2015 with just Jordan in a small office and has since grown to a multi attorney firm with its own building taking cases throughout Central Florida. Jordan believes that high seas raise all boats and to this day gets over 90% of their cases from referrals from other lawyers, doctors, financial professionals, and especially current and former clients.

LegalEase was born out of frustration and a desperate need to help law firms succeed. You know that moment where you don’t see the light at the end of the tunnel and you’re ready to turn back? That’s their origin story. From there, attorney and LegalEase President Jordan Ostroff developed the concept of a marketing agency that would be for lawyers by law experts who know what firms need and who cared about helping lawyers find long term success.

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: 7 Essential Questions of Marketing

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Introducing MaxLawCon 2021 Speaker Joey C. Vitale, a trademark attorney (also known as a “brand legitimizer”) for online entrepreneurs, emerging thought leaders, and course creators.

With his law firm, his courses, and podcast Joey helps online business owners call legal dibs on their brand name and signature methods so they never have to worry about losing their brand overnight. 

Join us in St. Charles, MO at the Ameristar Casino, Resort, and Spa to hear his presentation: How to Successfully Hire and Implement Your First Virtual Assistant.

Watch or listen to the sneek peak. 

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This week on the podcast Jim and Tyson chat with Bobby Botnick. Bobby was born and raised in Cleveland, Ohio, where he now manages his criminal and traffic defense practice, The Botnick Law Firm, LLC.

Following his admission to the Ohio Bar in 2004, Bobby served as a Cuyahoga County prosecutor for seven years, primarily handling felony cases. Bobby has tried dozens of felony trials throughout his career, including many that received special attention from local and national media outlets.

Bobby is married to his former law school classmate and fellow attorney, Abby, and they have two children together. He is an avid technology enthusiast, a dedicated Phish fan, and a craft beer lover.

He currently chairs the Solo/Small Firm Section of the Cleveland Metropolitan Bar Association and has served as President of the Cuyahoga Criminal Defense Lawyers Association.

4:15 not the path for you

5:00 hanging a shingle in the back of a jewelry store

6:30 take pause and level up

9:25 the idea of outsourcing

10:20 parallel jeweler and criminal defense

12:14 informed and educated

13:34 taking risks and overcoming perfection

16:21 future planning

26:10 letting go of more

26:57 how to decide what it is you are doing

Jim’s Hack: Create content so someone can binge watch you and gain trust in you.

Bobby’s Tip: Crisp Email Template keyboard app: templates to throw in text in messages and email.

Tyson’s Tip: Think of 3 adjectives to describe your perfect self - what you want yourself to look lije in 5 years. You think of those 3 each day and it will propel you towards that future self.

Watch the interview here.

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This week on the podcast Jim and Tyson chat with Ifeoma Ibekwe of Ibekwe Law, PLLC, a wills and trusts firm in Austin, Texas.

Iffy Ibekwe is an estate planning attorney evangelist for intergenerational wealth transfer and legacy building with effective wills and trusts. She activates intentional women so they can take agency over their lives and build impactful legacies.

As a Black businesswoman and attorney, she is not your garden-variety estate planning attorney. She wishes to provide services to those who her area of the law has historically ignored. Being a unicorn does not mean she only serves people of color and/or women, but it does mean she actively seeks to serve this demographic.

4:08 test piloting a new career

6:02 serving those who have been ignored

8:41 activating intentional women

10:50 the importance of rest

16:30 market shamelessly

19:20 visibility

21:26 use the resources around you

Jim’s Hack: Have fun when you’re making your content!

Ifeoma’s Tip: Block schedule to protect your time. And challenge yourself to schedule in time off.

Tyson’s Tip: Tyson has switched from Slack to Cliq, and he much prefers it.

Watch the interview here.

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Today Seth and Jay chat with the managing member of The Law Practice Exchange,Tom Lenfestey.

Tom is also a practicing North Carolina attorney and licensed CPA. Tom’s years in the legal world focused on transition and succession planning for other professions including creating, advising and implementing strategic business and estate plans for those clients. In doing so, he came to recognize the lack of knowledge, attention and options that were provided in the legal profession to attorneys for their own practices, specifically in the realm of succession planning and other transition or exit opportunities.

Tom is the author of the book Designing a Succession Plan for Your Law Practice and numerous other articles and resources about selling, buying and valuation of law firms.

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This week on the podcast you get to listen in to a casual conversation with Jim and Tyson, as they do every Saturday, live inside the Guild membership on the Morning Meeting Show.

2:39 taking over another firm
8:35 entrepreneurial jump 
10:00 getting off the hamster wheel
14:15 ego and shame 

18:35 situations you don’t want to be in 

19:05 know yourself 

Listen to the podcast here.

Watch the recording to catch some helpful visuals here.

MaxLawCon 2021 Info + Tickets

Jim’s Hack: “If I wake up more than 3 days in a row thinking about you, and you’re not my spouse, you have to go” - Dan Kennedy. Jim likes this related to your employees and hiring slow and firing fast.

Tyson’s Tip: An app, LiquidSpace, finding an office space to rent for an hour or two. Tyson recently used this on his vacation to Myrtle Beach.

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This week on the podcast we’re sharing an expert live from the Guild membership. Ashley Micciche shared How to Value Your Business in Less Than 30 Minutes. Valuing your business is the 1st step in your exit plan, but only 2% of business owners know their business value.

5:40 priorities change

7:58 valuing your business is the first step

19:30 bare minimum to get a good estimate

23:27 the next steps 

25:09 4 key areas to grow your value and close the gap 

27:37 actions you can take  

Watch the recording to catch some helpful visuals here.

truenorthra.com/valuemybusiness

truenorthra.bizequity.com

Email: ashleym@truenorthra.com

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This week on the podcast Jim and Tyson joined friend of the show and one of the MaxLawCon 2021 speakers Kelsey Bratcher!

Kelsey is an automation expert for small law firms. He is a Zapier Certified Expert, Pipedrive Partner and the host of the Get Automated Podcast. He has been helping small businesses leverage the power of automation for 13 years and has saved over 15,000,000 minutes for him and his clients businesses.

4:20 automation sales for sales and fulfillment

10:15 being aware of what’s available to you 

10:44 Duct Tape Marketing

16:10 CRM vs case management

20:23 software jumping

23:41 benefits of hiring vs diy

27:57 automation pain points

kelsey@hiredgunsolutions.com

Jim’s Hack: Everytime Jim has sped up his sales process he has made more money. It’s about eliminating friction.

Kelsey’s Hack: Kelsey recommends a M1 MacBook

Tyson’s Tip: Constantly assess the systems you use to see if they’re doing what you need them to do for you, and if they’re not then look into other systems.

Watch the recording here.

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David Haskins is the Founder & CEO of Haskins & Company. He got his start in Law Firm Marketing in 2009 helping his longtime friend David Aylor launch his new practice. They grew that practice to 4 locations in 3 years. Since then, he has worked with over 100 law firms creating and implementing smart, aggressive growth strategies. Conferences and CLE’s frequently ask him to share his wealth of knowledge and experience about law firm marketing, SEO, intake & firm management.

4:00 SEO changes
7:18 Intake

12:20 sobriety

19:45 time, energy and focus

22:08 alcohol and attorney’s

MaxLawCon 2021 at Ameristar Casino, Resort + Spa in St. Charles, MO

Jim’s Hack: Podcast with Guy Kawasaki on how to make your value proposition unique: https://evergreenprofits.com/guy-kawasaki-evangelist-career/

David’s Hack: Amazon Prime Now

Tyson’s Tip: Text Expander

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It’s been awhile but today on the podcast Jim and Tyson fly solo without a guest, and catch up on where they’re at in their firms currently, what big thing they’re working on, and how most people are holding themselves back in business and life. 

4:10 publicity 
9:10 resistance 

10:25 opening your mind

13:50 the midwest mindset

14:15 imposter syndrome

14:40 your vision 

19:00 the way you talk to yourself

Jim’s Hack: Listen to Tim Ferriss’s podcast with Steven Pressfield 

Tyson’s Tip: G Suite Tip for repetitive tasks click on the three dots and ‘filter messages’ to enter in criteria and create a filter to have it automatically do what you want it to do. 

Watch the recording here.

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Today Seth and Jay chat with Scaleup expert, world-renowned speaker and bestselling author Verne Harnish!

Verne Harnish is founder of the world-renowned Entrepreneurs’ Organization (EO), with over 14,000 members worldwide, and chaired for fifteen years EO’s premiere CEO program, the “Birthing of Giants” held at MIT, a program in which he still teaches today.

Founder and CEO of Scaling Up, a global executive education and coaching company with over 180 partners on six continents, Verne has spent the past three decades helping companies scaleup.

He’s the author of the bestseller Mastering the Rockefeller Habits which is translated into 9 languages; and along with the editors of Fortune, authored The Greatest Business Decisions of All Times," for which Jim Collins wrote the foreword. His latest book Scaling Up (Rockefeller Habits 2.0) has won eight major international book awards including the prestigious International Book Award for Best General Business book.

Verne also chairs the annual ScaleUp Summits in collaboration with Bloomberg and serves on several boards including chair of The Riordan Clinic; co-founder and chair of Geoversity; and board member of the Million Dollar Women’s movement. A private investor in many scaleups, Verne enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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In today’s episode Jim and Tyson joined Andrew Lacy, the owner of The Lacy Employment Law Firm, LLC which focuses primarily on plaintiffs employment law. Andrew founded the firm after working five years at a large international law firm. 

3:10 big law model

5:32 solo firm vision 

6:33 the idea to go solo 

8:20 take the risk 

9:15 leaving big law 

11:53 building out your future firm 

16:29 hiring expectations 

20:55 myth of stability 

21:38 starting SEO early 

22:17 social media strategy  

Jim’s Hack: Book: Psycho-Cybernetics

Andrew’s Tip: Put out some free information, it will likely come back to benefit you.

Tyson’s Tip: Check out Might Networks, Tyson is trying them out for client trainings in the form of an online course. 

Watch the recording here.

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Today Seth and Jay chat with Sheela Murthy, an Immigrant, author, and founder of Murthy.com, an immigration law firm that has built itself up using overseas talent and systems. Listen to the show to learn more about Sheela's optimism and her beliefs that form the core of her law practice.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today Jim and Tyson joined Michelle Spirn on the podcast! Michelle concentrates her practice in all facets of family law litigation, including but not limited to dissolution of marriage, legal separation, maintenance, child support, child custody, modification matters, enforcement actions, paternity actions, appeals, and pre and post-nuptial agreements. She is proud to be a member of the American Academy of Matrimonial Lawyers. Michelle has been recognized as a Missouri "Super Lawyer" by the Missouri/Kansas Superlawyers publication. Best Lawyers of America named Michelle the Lawyer of the Year for 2021 in her practice area. Michelle also serves as a volunteer lawyer for the Office of the Chief Disciplinary Counsel on its Region X Disciplinary Committee for St. Louis County.

3:49 a family and a career

8:20 big law vs street law

10:12 reputation is everything

10:28 an attorney spouse

14:10 referrals

17:05 growing pains

19:07 consumed by email

Jim’s Hack: Dive in on a temporary basis into your processes periodically to find things that are irrelevant, slow or unproductive.

Michelle’s Tip: Pilot V7 retractable rollerball writes so smoothly and for fun fountain pens by Goulet.

Tyson’s Tip: Get rid of voicemail altogether for your firm.

Listen to the podcast here.

Watch the recording here.

If you’re looking for a VA or someone to help you with email management check out episode 163 of the podcast with Gina Horkey!

Listen in to Outsource Your Inbox with Jim and Tyson as they discuss email management with their personal VA’s in episode 276.

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Today Seth and Jay chat with Brett Trembly, a business law attorney in Miami and co-owner of GetStaffedUp, a VA firm for outsourced legal work where they will discuss the cultural differences in countries and how that impacts fit in law firms, what types of tasks to outsource and more!

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today Seth and Jay chat with Rob Lime a sales coach who works with attorneys on growing their business. This episode will address the dirty word of "selling" and how trial lawyers can benefit from sales training.

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Today Seth and Jay chat with Sandy Van, owner of Van Law Firm in Nevada and Washington about her use of VAs, when outsourcing labor is the right move, roadblocks to watch out for,  and how she started LegalSupportHelp.com for other law firms to benefit from her team.

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Today Jim and Tyson joined Kathryn Burmeister on the podcast! Kathryn started her own law firm in October of 2018 and focuses exclusively on personal injury by giving a voice to those that have been hurt because of someone else. She wrote her first book, “Rock Bottom Not Required: Overcoming Addiction to the Status Quo,” in 2020 and began speaking about self-care, business, and law the same year. Her passion for helping others is a theme that crosses between her presentations. Kathryn has a particular passion for mental health, self-improvement, and emotional intelligence, which she integrates into her legal practice, speaking, and writing as well.

Kathryn’s book just released: Overcoming Addiction to the Status Quo

4:10 never planned on owning a law practice

5:21 suicide and depression

10:14 a partnership and a quick realization

12:50 creating the firm you wanted

13:37 paperless

14:50 the unconventional way

17:46 fortunate fall

18:12 writing a book with a ghost writer

Jim’s Hack: Book - The Four Disciplines of Execution by Chris McChesney, Stephen Covey and Jimi Huling, if you’re trying to decide what to focus on.

Kathryn’s Tip: A list of three things per day. 3 personal and 3 professional, breaking it off in chunks.

Tyson’s Tip: A health app, BetterMe, a subscription with coaching, recipes, reminders and workouts.

Watch the recording here.

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Today Seth and Jay chat with Allison Williams the Law Firm Mentor about intake, using VAs properly and some upcoming free training opportunities for our listeners

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In today’s episode Seth and Jay joined Jim and Tyson to discuss the Maximum Lawyer Guild and they share insider details into their newest product Maximum Lawyer in Minimum Time.

You can find details about the community and membership benefits here: https://maximumlawyer.com/theguild/

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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In today’s episode Jim and Tyson joined Hamza Khan, a multi-award winning marketer, best-selling author, and global keynote speaker whose TEDx talk “Stop Managing, Start Leading” has been viewed over a million times.

He is a top-ranked university educator, serial entrepreneur, and respected thought leader whose insights have been featured by notable media outlets such as VICE, Business Insider, and The Globe and Mail. He empowers youth and early talent through his work as Managing Director of Student Life Network, Canada’s largest and most comprehensive education resource platform, which reaches over 2.7 million students.

From TEDx stages and international conferences to MBA classrooms and Fortune 500 boardrooms, Hamza is invited regularly to deliver keynotes and workshops around the world. His clients have included some of the world’s most dynamic companies and organizations, including PepsiCo, LinkedIn, Deloitte, PwC, Trivago, and over 100 colleges and universities. Learn more at hamzakhan.ca

9:18 how automations will impact the legal industry

10:50 resistance to automation

13:08 becoming data driven

14:56 eustress

16:49 burnout

18:54 what is enough

20:10 it’s ok to not be ok

23:48 how to support your team

Jim’s Hack: If you’re on the fence about trying something new or doing something differently, think of it like this, the best time to plant a tree was ten years ago, the next best time is today.

Hamza’s Tip: Practice especially when you’re overwhelmed, unlock the sense of urgency that is needed to push through.

Leadership Reinvented by Hamza Khan releasing March 9th!

The Upside of Stress by Kelly McGonigal

Tyson’s Tip: To dip your toe into crypto currency try out the Crypto .com app

Watch the recording here.

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In today’s episode Jim and Tyson joined Gary Miles! 

As the managing member of the Maryland law firm Huesman Jones and Miles, Gary is an experienced trial attorney with a concentration in family law and personal injury. An active member of the state bar's Lawyer Assistance Committed, Gary is passionate about helping lawyers be their best selves. His mission is to help lawyers and other entrepreneurs achieve personal, physical, time and financial freedom, and impact the lives of others. 

4:15 zoning in on family law

6:45 the mindset shift

11:10 taking on stressors from emotional cases

13:00 focus on your actions not your results

15:50 the ego

18:32 how to help 

20:46 we all have the same 24 hours each day

JIm’s Hack: Book - 11 Rings by Phil Jackson about Phil’s leadership style and how to deal with different personalities. 

Gary’s Tip: Focus on how you can best be of service - read the book The Go Giver!

Tyson’s Tip: Bill.com for writing checks and making transfers. 

Watch the recording here.

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This week we have Charlotte Erdmann as a guest on the podcast!

Charlotte A. Erdmann is the owner and lead attorney of Orlando Tax Law. Her practice focuses on tax controversy and litigation. She earned her J.D. degree from Barry University School of Law (2010) and her LL.M. (tax) from the University of Florida (2011). She is a director in the Florida Bar Tax Section and frequent presenter and author on tax controversy topics.

4:40 tax law

7:35 starting a partnership

8:25 starting a solo practice with $800

13:32 team of 5

16:00 a law firm that supports your story

17:21 networking

19:18 lists of what you like and dislike

20:21 if you hire the money will come

JIm’s Hack: Podcast: Master’s of Scale by Reid Hoffman, and book: Blitzscaling by Reid Hoffman

Charlotte’s Tip: As things begin to open up, go out to lunch with someone you normally wouldn’t go to lunch with, learn from someone that is different than you.

Tyson’s Tip: Book: Relentless Solution Focus by Dr. Jason Selk

Watch the recording here.

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Today we’re sharing a live from the Maximum Lawyer Facebook group  with Jim Hacking and a panel of 5 guests including Shawn Hamp, Josh Goldstein, Chelsie Lamie, Marco Brown, and Megan Zavieh who share their experiences and opinions on operating a remote office. 

Watch the recording here.

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This week we have Dr. Jason Selk as a guest on the podcast! While serving as the Director of Mental Training for the St Louis Cardinals, Dr. Jason Selk helped the team win their first World Series in over 20 years, and in 2011 he assisted the Cardinals in the historic feat of winning their second World Championship in a six-year period. In addition to working with world-class athletes, Dr. Selk helps business leaders, executives, and top sales people develop mental toughness, increase confidence and focus, and substantially grow the bottom line. More importantly, he helps his clients achieve life balance and health, because people who are happier are the ones who are most successful.

A licensed mental health professional, Dr. Selk earned his Doctorate in counseling and sport psychology at the University of Missouri. His client list includes companies such as Morgan Stanley, Ernst & Young, Merrill Lynch, Edward Jones, Bacardi, and Enterprise Rent-A-Car. A regular contributor to Forbes and Inc., he has been featured in such publications as Success, Men’s Health, Shape, Self, and USA Today, and on television and radio shows on CNBC, ABC, CBS, NBC, and ESPN.

His latest book Relentless Solution Focus will be published in January 2021. Selk’s earlier book, Executive Toughness, was ranked one of the best career development books ever published by Book Authority. His first book, 10-Minute Toughness, is on pace to be one of the best-selling sports psychology books of all time, while Organize Tomorrow Today was ranked as a top best-selling business book of 2016 by CEO Read. And in 2018, his book Lead Any Team to Win was recognized by Bloomberg as one of the top ten best leadership books of the year.

2:10 the victim mentality

6:10 middle class mindset

8:00 self-confidence

9:38 identity statement

17:00 zeroing in on imperfections

21:10 do you know where you’re trying to go

25:43 too focused on the result

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In today’s episode Seth and Jay joined special guest Ben Glass of Great Legal Marketing.

Ben started his solo practice in 1995, focusing on personal injury, medical malpractice, and ERISA disability insurance law.

He has been featured in or quoted by The Washington Post, Washington Post Magazine, Newsweek, USA Today, ABC News Online, Wall Street Journal, and “The Next Big Thing” Radio Show. Mr. Glass has also been interviewed on television, including the stations ABC, NBC, and Fox.

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Joey Vitale is a trademark attorney (also known as a “brand legitimizer”) for online entrepreneurs, emerging thought leaders, and course creators. 

With his law firm, his courses, and podcast Joey helps online business owners call legal dibs on their brand name and signature methods so they never have to worry about losing their brand overnight. 

Today we share his presentation, “Online Courses” from MaxLawCon 2019.

Watch the presentation here.

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This week we have Emilia Coto as a guest on the podcast! 

Emilia is the founder of Sisu Legal, a law firm in Windsor, Ontario and has recently opened an office in Troy, Michigan. Her focus is on immigration law and more specifically, family sponsorship. Sisu Legal is on a mission to provide accessible,  innovative, and effective legal services. Prior to founding Sisu Legal, Emilia was a lawyer at a mid-size firm for three years. 

2:35 quitting without a plan

3:45 the day you started your firm

7:00 lessons learned

9:00 any reason to refer it

10:00 resistance to growth 

12:45 best breakthroughs

16:40 a fulfilling firm

17:00 one year from now 

18:11 course creation

19:23 get out of your own way

Watch the recording here.

Jim’s Hack: Move around and work in different spots of your office.

Emilia’s Tip: The Peloton app for exercises even without the treadmill or bike.

Tyson’s Tip: Hire a tech stack manager as a freelance VA.

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In today’s episode we’re sharing a presentation by Ryan Andersen, co-founder of Filevine from MaxLawcon 2019. Ryan wants you to ask yourself, "Are you swimming once, instead of building a bridge?"

Watch the presentation here.

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This week we have Jason Carpenter as a guest on the podcast! Jason is the Owner of The Law Office of Jason R Carpenter located in Harrisburg Pennsylvania.

Starting his firm right out of law school, Jason built his entire firm around using the latest technology to help clients and make metric driven decisions for the firm. With a never-ending desire to improve, Jason's firm is consistently revamping every system in the firm and focuses his time more to working "on'' the business than "in" the business.  Jason is proud to say that he does not have employees, as he hates that term, but refers to his staff as team members in order to foster a firm culture that is both positive and productive.

11:00 success is rented

11:44 3 day work week

14:10 flat fees

18:24 marketing tips

21:23 television sponsored content

29:00 geo targeting on Facebook 

Watch the recording here.

Jim’s Hack: Book: Hell Yeah or No by Derek Sivers

Jason’s Tip: Business coaching to make sure your mindset is right.

Tyson’s Tip: Book: Tribal Leadership by Dave Logan, John King and Halee Fischer-Wright 

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In today’s episode we’re sharing a presentation from MaxLawCon 2018. Today we share a presentation from Wayne Pollock, on engaging the court of public opinion.

Wayne Pollock is the founder and managing attorney of Copo Strategies. Copo Strategies is a unique professional services firm that provides a unique brand of counsel to attorneys and their clients—counsel that incorporates legal strategy, media strategy, ethics compliance, and defamation avoidance. Wayne has a public relations background who has lived and breathed high-profile, high-stakes investigations and litigation.

Listen to podcast here.
Watch the presentation here.

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This week we haveHilary Corna as a guest on the podcast! Hilary is a Bestselling Author, Keynote Speaker, Founder of The Human Way, and former Senior Executive Officer of Toyota Asia Pacific.

She believes there is an evolution occurring in business. It's not just about the technology, tactics, integrations, and how much money leaders pump into their companies -- it's about love, care and human connection.

Her work draws from topics including Kaizen, Operations, Customer Experience (CX), Employee Experience (EX), Culture, and Innovation. Her clients have included State Farm Insurance, General Motors, and the United Nations Foundation to name a few. Hilary’s been featured in the New York Times, Fortune, ForbesWoman, The Wall Street Journal, NBC, and dozens of other publications.

6:10 people and profits

10:10 every weakness can be used as a strength

10:55 competing on price

13:00 where can you be human

14:14 how do you want to show up

17:56 speak real talk

20:40 use your story

22:21 text-monials

Watch the recording here.

Jim’s Hack: Study the work of Dr. W. Edward Deming

Hilary’s Tip: Call out the falseness of your industry. Call out people’s mistruth about your industry.

Tyson’s Tip: App: Someday - log tasks in lists for today, tomorrow and someday

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In today’s episode we’re sharing a presentation from MaxLawCon 2019. Today we share a presentation from Kent Richardson, head cinematographer at Gavl Video, LLC, on video for web from MaxLawcon 2019.

Watch the presentation here.

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In today’s episode Seth and Jay continue down the rabbit hole of coaching for lawyers and spend time with Tim McKey of Vista consulting.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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This week we have Joe Pulizzi as a guest on the podcast! Joe Pulizzi is the Amazon bestselling author of Content Inc., Killing Marketing and Epic Content Marketing, which was named a “Must-Read Business Book” by Fortune Magazine. Joe's latest version of Content Inc. will be released May, 2021.

Joe has founded three companies, including the Content Marketing Institute (CMI), and has launched dozens of events, including Content Marketing World. In 2014, he received the "Lifetime Achievement Award" by the Content Council. His podcast series, This Old Marketing with Robert Rose, has millions of downloads from over 150 countries. He is also the author of The Random Newsletter, delivered to thousands every two weeks. His Foundation, The Orange Effect, delivers speech therapy and technology services to children in over 25 states.

Watch the recording here.

Jim’s Hack: Drill down on what you’re doing right and what you’re doing wrong when it comes to your chances of getting someone to hire you.

Joe’s Tip: We all have limited resources. Do an audit and find 3 or 4 things to not do anymore in order to free up time to do other things exceptionally well.

Tyson’s Tip:Streamyard a live stream platform.

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In today’s episode Seth and Jay joined special guest Melissa Shanahan the founder facilitator of Velocity Work to talk about working with a coach for your law firm.

Melissa helps clients and listeners shift how they operate in order to achieve the next level for their firm and their life. From numbers and business strategy to discipline and mental health, Melissa's approach provides sustainable success.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Jim Hart presented LIVE to the Maximum Lawyer Guild community and today we share his talk: Start and Grow a YouTube Channel that Your Clients and Prospects Will Actually Watch.

Attorney Jim Hart has 104,000 YouTube subscribers! 

In his presentation he teaches us to know our goal for every video.

We should post 3 types of video:

1) Grow your channel (80%)
2) Sell something (10%)
3) Build community (10%)

Jim also shares his story telling formula he learned from a coach he worked with!

Watch the presentation here.

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This week we have Terry Clancy as a guest on the podcast! Terry focuses her practice exclusively on Estate Planning in Oak Park, IL. Prior to starting her law practice, she worked as an Assistant State's Attorney in the Cook County State's Attorney's Office between 1991-1998 and again between 2006-2017. (Between 1998 and 2006 she was a stay at home mom).

Watch the recording here.

7:20 getting started with video

8:32 starting to get clients

13:54 client avatar

16:23 system to further your practice

17:20 tech stack

18:00 future growth vision

21:25 planning for growth

Terry's Estate Planning Jeopardy Game

Jim’s Hack: Daniel Pink’s new class on selling.

Terry’s Tip: Get an estate plan! Use your software for what it’s not originally marketed for.

Tyson’s Tip: Zoho social for social media scheduling.

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This week Jim and Tyson go through the common mistakes made when creating content and while onboarding and training.

Watch the recording here.

4:00 mental barriers to creating content

6:50 create a system for creating content

11:06 lessen the friction 

12:35 automations and outsourcing 

13:35 anticipate to create

15:15 an unlimited amount of content in you 

17:05 mistakes when training

21:15 continuous training

23:55 having a point person

Maximum Lawyer in Minimum Time is coming soon! Join the Guild to get access with your membership!

Jim’s Hack: Get a piece of paper, a pen and a match - write everything that you’re angry about and burn the paper and let it all go. 

Tyson’s Tip: If you have an iPhone you can hold down on a message and click reply and the recipient will see that you responded to a specific message. 

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In today’s episode Seth and Jay joined special guest Josh Odintz of Baker McKenzie to talk about PPP 2 and tax consequences given the new bill just signed by the president.

Joshua D. Odintz is a partner in and on the management committee of Baker McKenzie’s North American Tax Practice Group. Joshua held high-level government positions with both the US Department of the Treasury and the Senate Finance Committee. He previously served as a Senior Advisor for Tax Reform to the Assistant Secretary at the US Department of the Treasury, where he advised Senior Treasury officials on tax reform options and issues. 

Joshua focuses on tax policy, tax controversy, and withholding tax matters. He advises clients on domestic and international tax controversy matters at all phases, from audit and administrative appeals through litigation. 

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John Fisher is the owner and founder of John H. Fisher, P.C., where he limits his practice to catastrophic injury law for injury victims in New York State.  John has been cited as a legal expert on numerous occasions by TRIAL magazine of the American Association for Justice and the New York Law Journal, and he speaks frequently for the New York State Bar Association, The National Trial Lawyers, PILMMA, Great Legal Marketing, and county and regional bar associations concerning law practice management, internet marketing for lawyers, referral-based marketing and trial skills.

Today we share his presentation on Powerhouse Law Firm Book at MaxLawCon 2019.

Watch the presentation here.

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This week we have Tim McKey as a guest on the podcast! Tim co-founded Vista Consulting in 2009, along with his partner Chad Dudley. Vista’s aim was to help plaintiff law firms reach their full potential. In December 2017, Tim acquired Chad’s interest in Vista. Tim has decades of CPA experience with local, regional, and national CPA firms. However, it is through Tim’s prior consulting practice that he found his passion.

Developing a management philosophy with business owners along with the associated systems and processes that assist in delivering outstanding management to Vista’s client teams is Tim’s forté.

Tim’s experience and interest allow him to assist Vista clients with developing a realistic vision of their firm into the future, creating a strategic plan to achieve that vision while working with firm owners in designing their desired lifestyle. From a technical standpoint, Tim assists Vista clients in reviewing firm tax entity structure, accounting systems analysis, and financial reporting.

Watch the recording here.

7:04 macro data

8:44 not tracking data

10:50 qualified leads

13:20 law firm KPI’s

15:45 client contact system

17:34 almost doubled case values

20:20 financial KPI’s

22:25 internal controls

Jim’s Hack: Stop telling yourself you’re not good with math and numbers, you don’t have to be great with them to make numbers work for you.

Tim’s Tip: Use electronic sign ups to stop clients from shopping. Use TT and E - tools, training and expectations when accessing a team member.

Tyson’s Tip: Zazzle - Tyson got custom branded iphone cases for his team.

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Today we’re sharing an exclusive Guild live with Jim, Tyson and author of the book, The 12 Week Year, Brian Moran.

The 12 Week Year teaches us how to Get More Done In 12 Weeks Than Others Do In 12 Months by substantially increasing your current results, lowering your stress, building confidence, and feeling better about yourself. Not by working harder, but by focusing on activities that matter most, maintaining a sense of urgency to get things done, and shedding the low-value activity that keeps you stuck.

Listen to the podcast here.

Watch the recording here.

2:35 vision

6:44 illusion of time

8:45 planning the same way we did years ago

10:30 a healthy sense of urgency

11:20 lag indicators vs lead indicators

15:45 the critical few

19:12 where to start

23:14 Brian’s 2 day planning sessions

30:41 it’s like investing

35:35 self-accountability

38:54 thinking you don’t have time to do this

40:50 fail faster

45:02 time blocks

48:40 the 13th week

Brian’s 12 Week Year virtual event January 14th & 15th 9 AM - 1 PM ET.

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This week Tyson and Jim discuss mistakes they see related to intake and firm owners not knowing their numbers. 

2:35 the earlier you set up systems up the better
4:40 jumping from system to system 

6:00 leads
12:50 maximum law in minimum time

13:58 how many qualified leads do you need

17:00 increasing revenue by knowing your numbers 

18:34 polishing the silver

20:28 product and process goals

Jim’s Hack: Bullet journaling - helping with daily tasks and accountability.

Tyson’s Tip: Google Tasks - scheduling tasks with the Google tasks app which syncs with your Google calendar.

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Jay Ruane is the co-founder of Ruane Attorneys At Law, LLC a criminal defense and DUI firm, and as the CEO of Firmflex Jay is also known as a leader in social media marketing for attorneys. 

Today we share his presentation, “Social Media Marketer” from MaxLawCon 2019.

Watch the presentation from the conference here.

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In today’s episode Seth and Jay discuss more E-Myth, prepping for EOY and Seth interviews Rand Fishkin about SEO and outside money and how it can impact your business as an owner.

Rand Fishkin is the cofounder and CEO of SparkToro. He’s dedicated his professional life to helping people do better marketing through his blogging, videos, speaking, and his book, Lost and Founder. When Rand’s not working, he’s most likely to be in the company of his partner in marriage and (mostly petty) crime, author Geraldine DeRuiter. If you feed him great pasta or great whisky, he’ll give you the cheat code to rank #1 on Google.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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This week we are introducing our newest product Maximum Lawyer in Minimum Time! 

Watch the recording here.

4:50 if you’re not where you want to be 

7:04 trying to do too much

8:32 too slow to get more help

11:12 signing up for less not more

16:36 building into your processes

20:16 micro intake 

22:25 do you have the capacity to meet the opportunity  

Jim’s Hack: Sugarwish - the recipient gets to pick what they want and then the gift is sent to them.

Tyson’s Tip: Pick 1 thing that’s been sitting there needing to get done and hire someone to finish it.

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Mitch Jackson is a senior partner and founding attorney of Jackson & Wilson, an Orange County Personal Injury firm. He has represented clients in the Orange County area for over 30 years where he has obtained numerous multimillion dollar verdicts and settlements for his clients. 

Today we share his presentation, “What’s Your Why on Social Media” from MaxLawCon 2018.

Watch the presentation here.

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This week we have Saul Gruber as a guest on the podcast! Saul was a nationally renowned Trial Lawyer for 30 years with multiple offices in New Jersey and recently relocated to Florida and transitioned from practicing law to Trial Consulting. He formerly represented victims of Medical Negligence, Car Wrecks, Defective Products and earned a national reputation in representing and helping victims of Nursing Home Neglect.

After a rewarding career, Saul has now shifted his focus to helping other advocates reach the zenith in their client’s cases. According to Saul, “It is essential to tap into the jurors desires and fears as it relates to your client’s harms”. The Firm’s unique blend of experience, focus groups, rule development, and discovery and deposition strategies provide continued persuasive insight unmatched by other consulting groups.

Watch the recording here.

3:30 consulting and mentoring

4:35 you’re going to make a lot of mistakes

8:22 strategize to maximize

9:00 outsourcing

12:08 working with lawyers as clients

16:40 connecting with clients

18:39 looking through a lens

Jim’s Hack: Book: Matthew McConaughey - Greenlights

Saul’s Tip: If you want to be a trial lawyer and you want better settlements, what you need to do is try the case.

Tyson’s Tip: Reach out to your friends and see how they’re doing.

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In today’s episode Seth and Jay interview special guest Michael Gerber the author of the E-Myth series and founder of Michael E. Gerber Companies!

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Maddy Martin is the Head of Growth & Education at Smith.ai Receptionists & Web Chat, a company known for superior virtual receptionists and intake services. Today we share her presentation, “Referrals are Not a Growth Strategy” from MaxLawCon 2019.

Watch the presentation here.

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This week we have Mark Milton as a guest on the podcast! Mark is a St. Louis-based tax attorney, accountant, and entrepreneur. He grew up in Belleville, Illinois, and migrated west to Missouri after marrying a West County native he met in law school at St. Louis University. Before settling down in the Midwest, “Milty” started his legal career with the U.S. Department of Justice-Tax Division in Washington, DC, where he litigated complex tax cases in federal courts throughout the country. 

In 2017, Milty launched his private law practice focused on tax resolution and he prides himself in helping others navigate an ever-increasingly complex legal, regulatory, and tax environment, one he admittedly struggles with himself despite his education and experience. 

Watch the recording here.

Jim’s Hack: Leading indicators vs lagging indicators - spend more time looking at leading indicators to see if you’re doing all the right things to move your firm forward. 

Mark’s Tip: Be selective with clients and don’t be afraid to say no. 

Tyson’s Tip: Now’s a really good time to save money on things you need for your office.  

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Today Seth and Jay interview Jerry Parker of Parker Waichman LLP.

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William D. Umansky, or “The Lawman” as he is affectionately known by his peers, has almost two decades of experience offering “Second Chances” to clients who have either been injured as a result of someone else’s negligence or who have, unfortunately, been charged with a crime. His practice is based in Central Florida and he advocates for his clients throughout Florida. He is the Managing Partner of the Umansky Law Firm where he directs a team of lawyers dedicated to success and to working hard to try and achieve the results the firm’s client’s desire. 

Today we share his presentation, “Opposing Counsel” from MaxLawCon 2019.

Watch the presentation here.

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This week we have Viveca Hess as a guest on the podcast! As a recovering lawyer, Viveca had over a decade since creating her own law marketing agency to figure out a few stress-relieving, results-driven strategies to grow and streamline a lawyer's life and practice.

Studying people, human nature and how we communicate to build meaningful relationships is her passion, always has been. But, it wasn’t until several years after graduating from law school she owned up to her passion for blending creative story-crafting with the design and psychology of communication. She initiated, created and directed the marketing and communication efforts at her law firm where she worked for nearly a decade and realized she was smitten with a practice having little to do with the law.

She left that firm to launch her own online marketing company in 2010. Though she never looked back, her legal background lends itself well for insight to what lawyers, law firms, and a few other regulated or politically sensitive industries require to be protected while successfully promoted in an ever-evolving online sphere. This is part of her unique, odd, sometimes uncomfortable, and very happy character-building story.

Watch the recording here.

6:18 developing a personality to compete
7:00 breaking through walls to tell your story

10:50 vulnerability

11:55 real not ugly

15:00 LinkedIn profiles

18:32 LinkedIn before your website

21:36 spammers

22:20 automations

Jim’s Hack: Give yourself some time alone to think.

Viveca’s Tip: You can go beyond 120 characters in your LinkedIn profile headline if you update it on your phone.

Tyson’s Tip: Put what you want to get done, or what you want to be regularly doing on your calendar.

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Gary Burger is a partner at Burger Law and heads the Civil Litigation Group. Gary devotes his practice to helping injury victims and their families, providing financial recovery and protecting the future of those injured, and making our community safer through advocacy and volunteer work.

Today we share his presentation, “Opening a Law Firm on the Fly” from MaxLawCon 2018.

Watch the presentation here.

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In today’s podcast episode Jim and Tyson dive into marketing with Dean Jackson . Dean fell in love with Marketing as a young boy when he first realized that selling stuff on commission was way easier than renting himself out by the hour for a regular job… and he’s never looked back. He carried that distaste for real work into adult life and has focused on a lifestyle centered approach to business using marketing as the ultimate lever to a life of freedom and fun.

Listen to the podcast here.

5:00 speak to create a response

7:15 never make a cold call again

8:10 why you should try direct response marketing

11:40 you’re not trying to convince people to choose you

17:20 establish a brand 

20:45 a brand shapes behavior 

35:00 now and not now lead conversion 

38:00 importance of email 

43:13 more cheese less whiskers

Jim’s Hack: Listen in to Dean’s podcast More Cheese, Less Whiskers.

Dean’s Tip: Look back in your phone, your email or calendars and make contact with people you spoke with 90 days ago.

Tyson’s Tip: Book: The 90-Minute Book by Dean Jackson 

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Today we’re sharing a bonus and final episode in our series on Intake. In this episode Jim and Gary went live in the Guild community to follow up on Jim’s intake process and chat with members.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages.

Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here.

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Today Seth and Jay talk authenticity and video virality with Tik Tok Superstar and Texas PI Attorney Mike Albee.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Morris Lilienthal presented LIVE to the Maximum Lawyer Guild community and today we share his talk: Speaking to Grow Your Brand.

Morris Lilienthal practices at the law firm of Martinson and Beason, P.C. in Alabama. Morris also hosts The Mo Show Live, a Facebook Live event that features interviews with prominent community members of Huntsville and Alabama. Morris is also a co-author of The Ultimate Guide to Social Media For Business Owners, Professionals and Entrepreneurs book.

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In today’s podcast episode Jim and Tyson partnered up with their email management virtual assistants to share the behind the scenes of how they outsource their inboxes. They share inside workflows, how they got started and insider tips of having an email management VA on your team!

Watch the interview here.

Natasha’s Tip: When you get an email with a question, always think what is the next question? Anticipate questions and answer them before they’re asked to lessen email threads.

Lauren’s Tip: When hiring, have a project that relates to a qualification for that position. 

Tyson’s Tip: Start out with a set rules for certain emails.  

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Today Seth and Jay sit down with Michael McCreedy to discuss what actions they took during the initial shut down, virtual christmas parties, job postings and business systems. Michael has been practicing law since 1992. In 2000, he opened McCready Law behind the principal of helping the injured in Chicago. He focuses on a range of personal injury cases such as car accidents, workers compensation, bus accidents, truck accidents, and more.

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Today we share an Automation Panel from MaxLawCon 2019 featuring Tyson Mutrux, Kelsey Mutrux, Harlan Schillinger and Eric Coffman.

Watch the presentation here.

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In today’s podcast episode Jim and Tyson joined Cindy Zuniga with www.zero-basedbudget.com. Cindy was born and raised in the Bronx, and lived there for most of her life with her parents who immigrated from Ecuador and Honduras, and two older sisters.  Growing up, she didn’t learn much about money management but was keenly aware of how money affects nearly every aspect of our lives. Cindy graduated law school in June 2015 and landed her dream job at a prestigious law firm, but found herself with $215,000 of debt.  She then set out to take control of her finances and began her debt free journey. 

info@zero-basedbudget.com

Watch the interview here.

6:16 215k in debt
7:29 refinancing 
13:23 sense of urgency 
14:33 mindset tip 
20:57 financial literacy 
23:51 the things outside our control
26:02 create a budget

Jim’s Hack: The app Headspace for meditation. https://www.headspace.com

Cindy’s Tip: Book: The Simple Path to Wealth by JL Collins

Tyson’s Tip: Book: Hustle Harder Hustle Smarter by Curtis “50 Cent” Jackson 

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Today Seth and Jay continue the conversation from Tuesday about firing and termination and employment law issues with CTEmploymentlawblog.com founder Dan Schwartz.

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Tyson Mutrux is the managing partner of Mutrux Firm, LLC  in St. Louis, Missouri and co-founder of Maximum Lawyer. Mutrux Firm handles Personal Injury Litigation cases in Missouri and Illinois. Tyson started his firm as an alternative to the status quo of current personal injury law firms and offers “Complete Injury Law” – from beginning to end, they cover every aspect of the process.

Today we share his presentation Systemizing Your Law Firm from MaxLawCon 2018.

Watch the presentation here.

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In today’s podcast episode Jim and Tyson joined Marshall Litchy with JDHD. Marshall has practiced in medical malpractice defense, medical malpractice plaintiff, and generic "business lawyer." He has also worked for Lawyerist as the Editor in Chief and a law firm consultant, and now does law firm consulting, executive coaching, and ADHD coaching.

Free 10-day email course for lawyers with ADHD

https://thejdhd.com

Watch the interview here.

2:54 the first struggle
5:49 starting a small firm
6:58 starting a consulting business
7:15 all organizations have adhd
9:33 a positive approach to adhd
13:45 working with someone with adhd
19:23 a superpower
21:00 it makes them creative
29:35 genetics
32:37 adhd and entrepreneurs
33:32 not wanting to look at it
37:12 life changing
39:18 remarkable stats

Jim’s Hack: Book: Don’t Make Me Think: A Common Sense Approach to Web Usability by Steve Krug.

Marshall’s Tip: Book: Atomic Habits by Jame Clear. Lawyers 10x longer to build habits and 1/10th the time to lose them.

Tyson’s Tip: Pick one goal to hit by the end of the year and finish strong.

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Jim Hacking is the founder of Hacking Law Practice and co-founder of Maximum Lawyer. Since 2007, Jim’s practice has been devoted almost exclusively to immigration law. Jim handles spouse & employment visas, citizenship, asylum and deportation cases. Jim applies his litigation skills to his immigration practice, successfully litigating numerous cases involving naturalization and green card delays.

Today we share his presentation, “Niche Down What Happened Next” from MaxLawCon 2019.

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In today’s podcast episode Jim and Tyson joined attorney Nicole Reid, the managing partner and owner of Reid Legal Solutions in Mount Dora, Florida.

https://www.reidlegalsolutions.com 

Watch the interview here.

2:10 starting in news and journalism5:05 transitioning out of media7:10 the day before and after going out on your own8:28 worst case scenario9:50 what surprised you the most11:29 what is your why 12:45 protecting intellectual property 13:34 team setup 14:09 delegating21:18 3 year plan26:37 what are you best at 

Jim’s Hack: Delegate out if someone can do it 80% as good as you can do it yourself.

Nicole’s Tip: Book: The One Thing by Gary Keller

Tyson’s Tip: Managing employee’s time off with Factorial, for HR functions for very cheap.

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Today Seth and Jay discuss growing an internal vertical with Rich Grungo and Bill Colarulo.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today Seth and Jay share part two of 10 Growth Hacks for 2021

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Michael C. Whelan is a former IRS attorney, certified public accountant, and Chicago tax attorney who currently represents clients before the IRS Collection division as well as audited taxpayers. 

Today we share his presentation, “Churn is a Choice” from MaxLawCon 2019.

Watch the presentation here.

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Today we’re sharing part 6 in our series on Intake. This isn’t your regular podcast. In this series you’ll get to listen in on actual strategy sessions between Gary Falkowitz and Jim Hacking as they dive into Jim’s intake processes.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages.

Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

4:58 the proof is in the numbers7:11 what do changes do you attribute the success to8:40 cases you are approving and rejecting13:28 being more direct16:11 wanting to talk to one specific attorney20:00 taking control of the call22:55 working with Gary

Listen to today’s episode here.

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here. Subscribe to our YouTube channel so you never miss an interview, presentation or training!

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In today’s podcast episode Jim and Tyson joined attorney Nicholas Weiss. Nick opened his practice after years of practicing civil litigation and representing an international retailer as in-house counsel. A transplant from Maine, he happily calls Cleveland Heights his home, where he represents families, individuals, businesses, and non-profits throughout northeast Ohio. His focuses are on family law, real estate, consumer law, and probate. His business focus is in hemp and cbd law in Ohio, and he is the co-owner and founder of Ohio's first hemp processor-extractor, Haywood Industries, Inc.

Watch the interview here.

2:50 cbd law5:46 a second try at going solo6:03 firm structure6:58 lessons learned8:57 if your niche became illegal14:27 long term plans to merge15:35 the struggle to delegate

Jim’s Hack: Outsource your inbox.

Nicholas’s Tip: Commit to taking something off your plate.

Tyson’s Tip: Caseanalysis.com / Book: Power Questions by Andrew Sobel and Jerold Panas.

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Today we’re sharing part five of a six part series on Intake. This isn’t your regular podcast. In this series you’ll get to listen in on actual strategy sessions between Gary Falkowitz and Jim Hacking as they dive into Jim’s intake processes.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages.

Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

2:55 six stages of the sales pipeline 7:33 the goal 7:40 send the contract anyway 9:00 the reason to make the decision 10:47 number of follow ups 15:00 lawyer follow up 18:13 the push to sign 21:32 webinars 24:19 free consultation 28:48 the most easy action to take

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here. Subscribe to our YouTube channel so you never miss an interview, presentation or training!

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Today Seth Price and Jay Ruane share 10 Growth Hacks for 2021

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today we share a presentation from a panel of experts including Alycia Kinchloe, Marisa Portuondo, Ryan McKeen, and Amany Hacking on parenting from  MaxLawCon 2019.

Watch the presentation here.

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In today’s podcast episode Jim and Tyson joined attorney Jonathan Barber who has partnership and by niching down was able to open himself up to clients not only nationwide, but worldwide.

Jonathan Barber is the managing attorney of Franchise.Law, a boutique franchise law firm based in Charlotte, North Carolina.  Jonathan and his partner, Jason Power, exclusively represent franchisors, working with over 100 franchise systems across the country.  The firm operates on a subscription model where franchisors receive unlimited franchise legal services for a flat monthly fee that is tied to the size of their system.

Watch the interview here.

2:48 starting out teaching4:50 creating a partnership after 6 months6:07 niching down to franchise law7:57 a strong support system9:32 partnerships11:10 the team setup12:30 negotiating your domain13:38 rebranding14:45 what is franchise law17:40 tech stack22:22 subscription fees

Jim’s Hack: If there’s something you struggle with and you’re not talking about it, reach out to a friend, colleague, or fellow maximum lawyer and share that. Half the battle is being honest with yourself.

Jonathan’s Tip: Join the Guild. Click the “gear” in whatever you’re working in. Whatever it is, go in and adjust the settings to make your life easier. Tyson’s Tip: Other people are going through the same thing right now, with kids going to school virtually and everything being more stressful than usual, we’re all in this together.

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Today we’re sharing part four of a six part series on Intake. This isn’t your regular podcast. In this series you’ll get to listen in on actual strategy sessions between Gary Falkowitz and Jim Hacking as they dive into Jim’s intake processes.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages.

Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

4:30 paid consults as a filter8:45 why they didn’t sign an agreement9:37 when life gets in the way10:46 follow up17:10 creating a proactive sales team23:14 baby steps or a leap?28:48 the benefits29:01 the tipping point

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here.

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Today Seth and Jay interview Attorney Mario Godoy, who has successfully launched 2 firms in 2 different practice areas.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Chelsey Lambert is the owner of Lex Tech Review, a platform where she reviews all of the different technology and services you can use to run a law firm!

Her passion lies in helping attorneys, and legal professionals understand the technology that is available to them, how to use it, and the positive impacts it can have on their business, client relationships and bottom line.

Through the changing tide of legal technology and ever-growing list of virtual resources, Chelsey has committed her career to serve solo to mid-sized law firm owners in their journey to grow their business. To provide them with honest feedback, guidance, and advice as they work to scale and delegate.

Today we share her presentation, “Legal Legacy - The State of Legal Entrepreneurship” from MaxLawCon 2018.

Watch the presentation here.

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Jim and Tyson talk about tapping into your why. The reason to have an actual why is for when times are hard, because if you know the core reason you’re doing something that will propel you through the hard times.

7:22 your why is personal 8:38 your why is not your elevator pitch 11:12 creating intentional awareness 14:42 why you aren’t honest with yourself 15:54 seeing the benefits of the bad 19:34 how to come to your why 24:01 relating to clients

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Today we’re sharing part three of a six part series on Intake. This isn’t your regular podcast. In this series you’ll get to listen in on actual strategy sessions between Gary Falkowitz and Jim Hacking as they dive into Jim’s intake processes.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages. Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

12:00 qualifiers and disqualifiers13:30 this is too much15:00 passing the client off16:45 cost structure17:23 not needing a lawyer23:00 this is a race25:45 who talks about the cost30:12 temporary signup35:05 outsourcing 80% of the work the lawyer does

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here.

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Today Seth and Jay interview Sean Domnick about creating a firm with others when you already have an established practice and the role of vision for both business and personal life in the creation of the new firm. Also, David Brenton of BluShark talks "near me" on digital search.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Tyson Mutrux, is the owner of Mutrux Firm, LLC and co-founder of Maximum Lawyer. Today we share his presentation Stop the BS from MaxLawCon 2019.

Watch the presentation here.

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In today’s podcast episode Jim and Tyson discuss leaving a big law salary of 300k to go out on your own starting at zero with Ashley Kirkwood. After graduating top of her class at Northwestern Law and going to trial around the country for Fortune 100 corporations, Ashley left her mid-six-figure salary to be a full-time entrepreneur. Now, Ashley runs both a law firm and a 

speaking business. Ashley has earned the nickname of “the lit lawyer” due to her fun DIY legal trainings such as Get The Tea On Trademarks and Clapback With Contracts. Through her law firm, Mobile General Counsel, she helps entrepreneurs with critical elements of their business such as trademarks and contracts. 

4:05 98% of clients from social media4:50 going out on your own8:00 walking out on $300k to zero clients9:11 showing up for six months10:21 too much work to get clients11:00 where does initial business come from21:20 infusing your personality in your marketing23:20 speaking as a business 26:00 podcasting for lawyers

Jim’s Hack: Mindfulness in the morning - not hopping on social media right away.

Ashley’s Tip: Have automated systems before the consult! Tune in to hear about Ashley’s personal system 30:28.

Tyson’s Tip: App: Reclaim - allows you to control your calendar more. It gives you tips on things to add to your calendar.

TOMORROW is the last day to join the Guild at our lowest member price! Prices go up Tuesday September 30th at midnight.

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Sara Khaki!

Tune in for a great conversation on the reasoning behind opening two different firms and the challenges with marketing to two different socioeconomic groups.

All MGL videos can be found under the Maximum Growth Live! topic in the Facebook group.

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Today we’re sharing part two of a six part series on Intake. This isn’t your regular podcast. In this series you’ll get to listen in on actual strategy sessions between Gary Falkowitz and Jim Hacking as they dive into Jim’s intake processes.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages.

Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

7:30 get them to where they want to be fastest10:30 determine why they’re calling 13:17 reassure them 18:50 looking for free advice21:00 maximize your revenue and profits26:05 qualifiers and disqualifiers27:02 conveying the opposite of urgency28:03 opportunity to sign electronically31:00 payments31:45 should you list your fees on your website

Listen to today’s episode here.

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here.

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Today’s episode is a quick tip from Jim Hacking about the trap that is thinking you’re the only one who can do certain things and how this can often lead to burnout. You don't have to be the best at everything to run a successful firm. Knowing your weaknesses and delegating is the key to success.

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New Episode up on the Maximum Storytelling podcast!

Today your hosts, Josh and Anneke dive into Capturing Video Mid-Case!

New episodes will be recorded live in The Guild community weekly, with a live Q+A  for members after every episode!

For Guild membership details, and all the member benefits, head on over here.

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In today’s podcast episode Jim and Tyson dive into strategy with Master Law Firm Business Strategist Wendy Witt. Wendy Witt is the founder of Million Dollar Attorney®, a private consulting firm.

For the last 10 years, Wendy has helped overworked, underpaid, and overwhelmed attorneys like you take the journey to the law firm and life they love. They become the million-dollar CEOs of their law firms -- which means they work less, make more, and design downright incredible businesses and lives.

https://www.milliondollarattorney.com

Watch the video here.

1:20 I went to law school and didn’t want to be a lawyer2:38 wellness for attorney’s3:50 changes for firm growth5:35 Wendy’s 80/20 rule7:30 mindset techniques9:38 so you wish you could clone yourself11:56 giving what’s left 14:10 dalai lama 21:05 communicating in your relationships

Jim’s Hack: Episode #448 of the Tim Ferris Podcast about mindset and how to adapt.

Wendy’s Tip: E+R+O. COVID is the event + you get to choose how you respond to it = and that will determine your outcome.

Tyson’s Tip: App: Timeline 3D

September is the last month to join the Guild at our lowest member price! Memberships increase October 1st, 2020

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Today we’re sharing part one of a six part series on Intake. This isn’t your regular podcast. In this series you’ll get to listen in on actual strategy sessions between Gary Falkowitz and Jim Hacking as they dive into Jim’s intake processes.

Gary Falkowitz advises law firms, attorneys and legal organizations on the importance of creating, utilizing, managing and maximizing the intake process. He has worked with managing partners, associates, paralegals and all other support staff to assist law firms in improving their intake process and, importantly, increasing their conversion percentages. Through his years of experience, Gary has realized that accountability, implementing strong internal procedures and responsiveness are three of the most important factors to ensure a successful and efficient intake process. It doesn’t hurt that his passion for the subject matter is unrivaled. In short, Gary believes that the key to maximizing a law firm’s revenue is strongly dependent upon the ability to appropriately prioritize and adequately scrutinize the intake process.

Gary is also the author of the book, “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue”.

7:37 mindset shifts9:40 why are you not tracking your leads11:35 social media15:30 loosen your criteria20:58 referring out unqualified leads24:42 percentage of leads that schedule consults 28:32 intake questions that qualify31:15 consultation fees

Listen to today’s episode here.

Want to hear more from Gary?

Tune in to his MaxLawCon 2019 presentation here or watch the video here.

Or, listen in to episode 93 with Gary as a guest on the Maximum Lawyer podcast here.

If you enjoyed the show, don't forget to SUBSCRIBE and leave a 5-Star review!

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest William Umanksy!

William D. Umansky is affectionately known as “The Lawman” by his peers. He is the Managing Partner of the Umansky Law Firm based in Central Florida. He has appeared or been quoted in many national media outlets including USA Today, The Wall Street Journal, Newsweek, People Magazine, NBC, CBS, ABC and FOX affiliates around the country. Bill is also an author of “Tiger Tactics: Powerful Strategies for Winning Law Firms” and “Second Chances - Stories of Hope, Redemption, and Forgiveness”.

Tune in for a great conversation on the challenge of an associate becoming your competition in the future, building a brand around an associate, and maintaining connections after someone leaves.All MGL videos can be found under the Maximum Growth Live! Tag in the Facebook group.

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Alycia Kinchloe, is the founder of Kinchloe Law in Philadelphia, PA. Prior to founding Kinchloe Law, Alycia helped to grow a mid-size law firm from one to 140 employees during her tenure.  Alycia managed the firm for several years including hiring and training attorneys and support staff.  

Today we share his presentation, “New Practice Area” from MaxLawCon 2019.

Watch the presentation here.

September is the last month to join the Guild at our lowest member price! Memberships increase October 1st, 2020

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In today’s podcast episode Jim and Tyson dive into exit planning with Ashley Micciche.

Ashley Micciche is the CEO of True North Retirement Advisors, an independent financial advisory firm managing over $250 million in client assets, and located just outside of Portland, Oregon. She specializes in designing, building, and implementing custom-designed exit plans to help her business owner clients secure their final and most important business decision - the exit from their business.

Listen to the podcast  here.

6:35 getting started with exit planning9:17 valuing your law firm11:30 what can firms do to protect their assets during the pandemic17:26 begin with end in mind20:23 when you know you should have a plan, but you don’t yet 22:55 The One-Minute Retirement Tip Podcast

Jim’s Hack: Jim has found by putting all their meetings on Monday’s it has lessened the interruptions throughout the rest of the week.

Ashley’s Tip: Find out what your business is worth - www.truenorthra.com/valuemybusiness

Tyson’s Tip: Post your office hours on your door so team members know the hours they can come talk to you.

September is the last month to join the Guild at our lowest member price! Memberships increase October 1st, 2020

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Andrew Finkelstein!

Andrew is the Managing Partner of Fine, Olin and Anderman, LLP. He has presented workshops at numerous union conferences on the topic of Personal Injury. He is a noted consumer activist representing only injured individuals against corporate wrongdoers or irresponsible parties. He has handled dozens of multi-million dollar cases.

Tune in for a great conversation on access to justice, artificial intelligence, and what they’ve learned from the pandemic so far.

All MGL videos can be found under the Maximum Growth Live! Tag in the Facebook group.

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Joey Vitale is a trademark attorney (also known as a “brand legitimizer”) for online entrepreneurs, emerging thought leaders, and course creators. 

With his law firm, his courses, and podcast Joey helps online business owners call legal dibs on their brand name and signature methods so they never have to worry about losing their brand overnight. 

Today we share his presentation, “Building A Tribe Through Social Media” from MaxLawCon 2018.

Watch the presentation here.

September is the last month to join the Guild at our lowest member price! Memberships increase October 1st, 2020

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This week on the show we have Stephen Stanwood, a trademark attorney, who founded his frim Stanwood.law in 2019. He’s based in Campbell, California but serves clients nationwide.

https://www.stanwood.law

2:50 First year in business4:05 What do you refer to a trademark attorney5:05 Your why6:10 Trademark Reg. No. 5,960,92310:38 Three basic buckets of marketing14:09 Importance of niching down15:24 Not knowing what to expect when opening your own firm21:43 Social impact 

Watch the video here.

Jim’s Hack: In Jim’s office they have a big map and they put pins all around the world representing who they’ve helped in his immigration practice.

Stephen’s Tip: The Gary Vaynerchuk podcast. 

Tyson’s Tip: When you know someone is going to try to get under your skin, don’t let it affect you.

September is the last month to join the Guild at our lowest member price! Memberships increase October 1st, 2020

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Ken Hardison!

The Powerful Innovated Lawyers Marketing & Management Association (PILMMA) is the innovation of Kenneth L. Hardison, the senior partner of Hardison & Cochran, author, and the founder of Law Practice Advisor. Ken created PILMMA in order to fill the void of marketing and management resources available to attorneys.

Tune in for a great conversation on giving away information, how the successful firms are managing COVIDa nd how to identify growth by acquisition. Listen to the podcast here.

All MGL videos can be found under the Maximum Growth Live! Tag in the Facebook group.

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In today’s episode we’re sharing a speaking engagement by Gary Falkowtiz on Intake from MaxLawCon 2019. 

Gary P. Falkowitz is the Managing Partner and Founding Attorney of the Falkowitz Law Firm PLLC‚ one of the premiere personal injury law firms in New York. He is the CEO of Intake Conversion Experts, LLC, a 24/7 legal call center whose intake specialists have been trained to provide top-notch customer service to claimants contacting your law office. 

Gary is also the author of The Complete Guide To Law Firm Intake. Watch the presentation here.

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In today’s podcast episode Jim and Tyson dive into understanding and negotiating commercial leases with Adam Collins.

Adam is the Managing Director at MGA, a full-service real estate advisory firm focused on caring for the needs of all types of users of commercial real estate. They provide expert consultation in analyzing and executing solutions aimed to reduce their client’s overall facility expenses while maximizing workplace efficiency and productivity. 

3:20 networking for clients5:50 mistakes when obtaining a new lease 7:48 requesting special terms9:20 buy a building vs send everyone home12:40 finding smaller office spaces19:45 pros and cons to nnn

Watch the video here.

Jim’s Hack: Book: The Hard Thing About Hard Things by Ben Horowitz  - Management debt is when we make fast and easy decisions that have a price in the future. 

Adam’s Tip: Book: Never Split the Difference by Chris Voss Tyson’s Tip: App: Healthy Together - contact tracing for COVID-19.

September is the last month to join the Guild at our lowest member price! Memberships increase October 1st, 2020.

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Peter Shankman!

The New York Times has called Peter Shankman “a rockstar who knows everything about social media and then some.” He is a 5x best selling author, entrepreneur and corporate speaker, focusing on customer service and the new and emerging customer and neurotatypical economy.  With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD and the new Neurodiverse Economy.

Tune in for a great conversation on remote work, the difference between working from home and quarantine, how speed matters in our economy, and a neurodiverse workforce.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Sandy Van presented LIVE to the Maximum Lawyer Guild community and today we share her presentation: How Van Law Firm Uses Virtual Assistants in Their Law Firm From Start to Finish. You can also watch the video here.

For Guild membership details and all the member benefits head on over here.

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In today’s podcast episode we joined Salma Benkabbou, Esq. Salma brands herself as The Millennial Business Lawyer®, a subject-matter expert in the legal areas of business, intellectual property, and business immigration. 

Ms. Benkabbou, a Millennial herself, recognizes the nexus between social media and the modern business landscape. She uses this space to help modern entrepreneurs avoid legal rookie mistakes through the valuable perspective of a business lawyer. Through her social media platforms, The Millennial Business Lawyer® cultivates relationships with modern audiences by providing valuable, intelligible nuggets of wisdom in various areas of the law speaking to the pain points of modern entrepreneurs. 

Her social media presence has effectively propelled her business forward, and she is happy to share Instagram tips with other lawyers looking to cultivate a similar online community. Salma Benkabbou, Esq., is the lead strategist at The Benkabbou Law Firm, PLLC, a boutique law firm located in Downtown Tampa, Florida.   

2:27 the option to practice where you want 5:30 how your why transforms into a law firm setup6:11 improving your marketing 8:26 what is EQ?8:53 the most dangerous characteristic of an attorney10:10 Instagram for business18:01 team setup 18:55 managing a team remotely 20:35 growth goals

Jim’s Hack: Take 15 minutes a day for four days to focus on one of each of these: 90-day, 1 year, 5 year and 10 year goals.Salma’s Tip: Book: Principles by Ray Dalio Tyson’s Tip: Book: The 100-Page Book by Mike Capuzzi

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest John Fisher, owner and founder of John H. Fisher, P.C., where he limits his practice to catastrophic injury law for injury victims in New York State.

John has been cited as a legal expert on numerous occasions and speaks frequently on law practice management, internet marketing for lawyers, referral-based marketing and trial skills. Tune in for a great conversation on building a personal brand, referral marketing and doing what you love.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Jess Birken presented LIVE to the Maximum Lawyer Guild community and today we share her presentation: How I Switched To Subscription Based Services (And How You Can Too). You can also watch the video here.

The Maximum Lawyer Guild community is live! For membership details and all the member benefits head on over here.

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In today’s podcast episode we joined Dina Cataldo, a criminal prosecutor and coach for lawyers and small firm owners who want more success with less stress.

https://www.dinacataldo.com/about/

Quick Start Guide to Get 5 Hours Back Each Week 

3:35 when chemo felt like a vacation from the legal profession5:36 our brains work to prevent us from doing things8:30 you can’t completely separate work and life11:12 when you think the solution to your problem is working more14:37 perfectionism tendencies 16:38 get 5 hours a week back21:57 not scheduling time for yourself

Listen to the podcast here.

Watch the video here.

Jim’s Hack: Podcast - All Systems Go by Chris Davis

Dina’s Tip: Dina’s Podcast - Be a Better Lawyer  episode 112 on calendar shame. Also, check out entrepreneurs outside of the legal field, like Amy Porterfield and Marie Forleo to get your brain thinking in different ways to apply to your business.Book: The New One Minute ManagerTyson’s Tip: Reach out and network in the Maximum Lawyer Facebook group!

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #59 Business Automation.

In this episode, Jim and Tyson interview business automation guru Greg Jenkins, founder and CEO of Monkeypod Marketing. They go over his career and discuss the importance of automation and systems and how it can help your business.

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Keith Givens!

Keith is the managing partner and shareholder of The Cochran Firm, P.C., has been a civil trial lawyer for consumers and injury victims for over 35 years. He concentrated his practice in the areas of personal injury and wrongful death. Keith has obtained over $1 billion in case verdicts and settlements for his clients. He obtained Alabama’s highest verdict for a single wrongful death, a $25 million jury verdict against a drunk driver and a lounge for the family of a man who was killed while jogging. He was also the plaintiffs’ attorney in the $700 million settlement of an environmental case involving PCB, which was the largest settlement in Alabama history at the time. 

Tune in for a great conversation on reinventing yourself, dealing with the challenge of clients wanting a specific lawyer, and changes to business structure.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Craig Goldenfarb presented LIVE to the Maximum Lawyer Guild community and today we share his presentation: Scaling and Growing Your Firm Through Business Structure and Metrics. Watch the video here: https://youtu.be/94F_l68gCmM

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In today’s podcast episode we joined Avnish Mangal who specializes in  Personal Injury and  PIP Litigation in Orlando, Florida and is the founder of San Francisco based Hexna Corp. 

10:17 surprises when opening a firm14:05 structuring a firm with software14:54 developing your own software 19:21 mistakes made in security 21:52 data privacy 24:14 scaling strategies 26:15 baby steps

Jim’s Hack: Be conscious of your email subject lines and video titles - the purpose is to get someone to keep going! Avnish’s Tip:  Keep pushing when you’re just getting started or going out on your own.Tyson’s Tip: Do a branded face mask - great marketing!

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #158 Don’t Go Broke.

In this episode, Jim and Tyson join Brian Mittman, a worker’s comp lawyer based out of New York. In this episode we’ll cover naming your firm, shifting your mindset from learning to implementation, KPI’s and measuring firm health with metrics, and avoiding “growing broke” while scaling.

Listen  here.

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guests Nalini Prasad and Allison Williams!

In this episode Nalini fills us in on a monumental shake-up in the world of online digital marketing that you’re eligible for as a law firm owner!Seth and Jay also join Allison Williams of Law Firm Mentor. The Law Firm Mentor provides business coaching to help law firm owners stop the chaos and get to a level of efficiency that will give them a dramatically more successful firm as well as a life with more free time. Allison weighs in on the struggles and benefits of hiring your very first associate. 

All MGL videos can be found under the Maximum Growth Live! Tag in the Facebook group.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Melanie Leonard presented LIVE to the Maximum Lawyer Guild community and today we share her presentation: Automations Gone Wild. You can also watch the video here.

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In today’s podcast episode we joined Michelle Dellino, the Managing Attorney of Dellino Law Group. Michelle founded her firm with the belief that there is, very simply, a solution to every problem. She is both a trained mediator and former criminal trial attorney.

In today’s episode we discuss the journey from dropping out of high school to battling cancer to owning a seven figure law firm. 

3:17 lessons from dropping out of high school8:34 opening your own firm 10:05 lessons from Starbucks17:11 80% intake conversion rate20:32 teaching a team to relate to clients 26:10 look to what’s next26:57 networking for referrals Watch the video here. Jim’s Hack: App: Just Call - used for the leads team, transfer the call, send a message, listen in on a call.

Tyson’s Tip: Emailmeter.com - gives you stats to analyze your inbox.Michelle’s Tip: Use Voice Over IP 

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #62 Start Your Own Firm. The Right Way.

In this episode, Jim and Tyson join William Eadie, an attorney who started his own firm and is actually doing great. They will go through Will’s process highlighting the strategies and decisions that helped him and his partner build a successful business.

Tyson’s Tip: Identify where all your clients are coming from, and if you identify a trend where you are getting bad clients, just eliminate THAT marketing client.

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Jack Newton!

Jack is the Chief Executive Officer and Co-founder of Clio. An experienced business leader, software developer, and entrepreneur, Jack began his career with a snow-shoveling business and a foray into the life sciences industry before focusing his strategic vision on making Clio the leader in legal cloud computing.

Tune in for a great conversation on the three types of bad apples, hiring for culture fit vs culture add and creating core values.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020.

Our originally scheduled MaxLawCon 2020 speaker Jordan Ostroff presented LIVE to the Maximum Lawyer Guild community and today we share his presentation: Creating a Referral-Based Practice.

You can also watch the video here.

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In today’s episode we joined Ivy Grey, Vice President of Strategy and Business Development for WordRake, the creator of American Legal Style for PerfectIt, and an advisor to Intelligent Editing Ltd. 

Ivy practiced corporate bankruptcy law for ten years before making her transition to full-time legal tech in November 2018. During her decade of legal practice, Ivy was named a Rising Star in the New York Metro Area for five consecutive years, and her significant representations included In re AMR Corp. (American Airlines) and In re Filmed Entertainment Inc. (Columbia House). 

5:50 what are add-ins11:24 word add-in you should know about 14:25 Wordrake16:00 marketing a product vs practicing law16:40 efficiency seems threatening because or the way lawyers bill23:00 flat fee vs billable hours26:02 tech for solos from the beginning27:45 calendaring and automationsListen to the podcast  here.

Jim’s Hack: From the I Love Marketing podcast by Dean and Joe: a way to clarify things when you’re doing video, when you’re getting ready to make a point use one of two words - Look or Listen - and then pause. This grabs the listeners attention. 

Tyson’s Tip: Our friend John Fisher shared his intake binder in the Facebook group - go take a look!Ivy’s Tip: Book - Thanks for the Feedback: The Science and Art of Receiving Feedback Well by Douglas Stone and Sheila Heen. This helps with changing your behavior to actually be successful!

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Maximum Lawyer's 4th Birthday is today!   Today we’re sharing a celebratory episode reminiscing about the evolution of Maximum Lawyer over the last four years!   Watch the episode here: https://youtu.be/bOtrYOCIWYk   To keep on maximizing your firm, stay connected! Join the Facebook Group: https://www.facebook.com/groups/maximumlawyer Like our Facebook Page: http://www.facebook.com/MaximumLawyerPodcast/ Connect on LinkedIn: http://www.linkedin.com/company/maximum-lawyer Join us in the Guild: https://maximumlawyer.com/theguild/

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Today on the podcast you can catch Seth Price and Jay Ruane on Maximum Growth Live with special guest Mark Britton!

Tune in for a great conversation on how you get the gumption to create something when it’s never been done before and how to keep going when other people say it’s not going to work and keep going. 

Mark started his career as an SEC lawyer but, over his career, migrated to senior executive and board positions in companies such as Expedia and Orbitz.

Mark is the founder and former CEO and Chairman of Avvo, an online marketplace for legal services, that was purchased by Internet Brands in 2018. 

For twelve years, Mark built Avvo into one of the stars of the Seattle tech ecosystem with 400+ employees and raising $132 million from venture investors. 

For his work at Avvo, Above the Law called him “the person who most disrupted law this decade”. 

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In today’s episode we’re sharing a presentation from MaxLawCon 2020.

Our originally scheduled MaxLawCon 2020 speaker Marco Brown presented LIVE to the Maximum Lawyer Guild community and today we share his presentation: Your #1 Job as an Attorney, Get Paid.

You can also watch the video here.

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In today’s episode we're joined by the author of The Go-Giver, Bob Burg. The Go-Giver is a Wall Street Journal and BusinessWeek Bestseller and has sold over 950,000 copies. It was rated #10 on Inc. Magazine’s list of the Most Motivational Books Ever Written, and was on HubSpot’s 20 Most Highly Rated Sales Books of All Time.

The American Management Association named Bob one of the 30 Most Influential Leaders and he was named one of the Top 200 Most Influential Authors in the World by Richtopia.

Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve.

5:05 Focus on giving6:40 Giving away your best stuff9:25 providing value vs promotion12:22 Empathy vs sympathy16:03 Maintain mindset of what is good17:27 Happiness is a function of positive detachment 20:08 Dealing in truth22:00 Leadership during pandemic burnoutWatch the interview here.

Jim’s Hack: Book - Limitless by Jim KwikTyson’s Tip: Unfollow the negative stuff on Twitter, follow the positive stuff.

Bob’s Tip: Book - Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold Calling by Art Sobczak

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #99 The Business of Law. 

In this episode, Jim and Tyson join Billie Tarascio, a family law attorney who runs her own law firm: Modern Law. They dive into how she analyzes and tracks data, the systems to do it, and how she implements all of it in her law firm.

Jim’s Hack: Slow down your sales process. Receive someone when they’re ready to hire you. Tyson’s Tip: Book by Peter Shankman: Customer Service: New Rules for a Social-Enabled World

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In today’s episode we’re sharing a presentation from MaxLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Seth Price and Nalini Prasad presented LIVE to the Maximum Lawyer Guild community and today we share their discussion on SEO.

You can also watch the video here.

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This week on the show we have Daniel Marcos, the co-founder and CEO of Growth Institute, the leading online executive education company for C-level executives at fast-growing firms. He is a keynote speaker and a CEO Coach, with a mission to help 1 million entrepreneurs.

Daniel is a member of YPO and EO and is a certified coach in the Scaling Up methodology. He is a graduate of EO’s premiere CEO program, the “Birthing of Giants”, and he holds a BS in Industrial and Systems Engineering from ITESM (Monterrey Tech) and an MBA from Babson College.

In less than a decade, Growth Institute has been recognized twice among the top 5,000 fastest-growing companies in the USA, with over 40,000 members across 64 countries.

5:13 Everyone could use a coach7:30 Get unstuck 8:20 Be a CEO10:06 The million dollar mark10:50 Keep the #1 thing being the #1 thing13:54 Importance of niching down16:57 One thing the firm owners should focus on21:13 Someone has already gone through your problem, use that 24:00 What’s intelligence?26:45 Three mindsetsWatch here.

Jim’s Hack: Tell your clients success stories better and more often. It’s your greatest calling card.Tyson’s Tip: Outsource your email with a VA. You’ll save so much time and FINALLY reach inbox zero.

Daniel’s Tip: The Edge is our new learning program, designed for busy leaders that want to make learning a discipline. bit.ly/maximum_lawyer_trial

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #175 Disruption and Divorce. 

In this episode, Jim and Tyson join Erin Levine, a family law specialist located in Oakland CA. With Hello Divorce, she guides users through divorce with DIY and DIFY options as well as access to fixed-fee, on-demand lawyers through her firm Levine Family Law Group.

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In today’s episode we’re sharing a presentation from MaxLawCon 2020.

Our originally scheduled MaxLawCon 2020 speaker Pete Salsich presented LIVE to the Maximum Lawyer Guild community and today we share his talk: The Design Phase of Practicing Law - Mapping Out Your Practice.

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“Work Life Integration” w/ Jan Newman 232This week on the show we have Dr. Jan Newman, a performance and mindset coach, a psychologist and researcher, and a former corporate attorney with an American Lawyer 100 law firm.

She brings her education, training, and research in human behavior, motivation, and neuroscience as well as my real-world experience to help you build a life and work that aligns with your values and priorities.jannewmancoaching.comTwitter: jan_newmanInstagram: drjannewmanFacebook: https://www.facebook.com/drjannewman/

6:00 Building your mindset9:00 Act and the confidence will follow10:00 Emotion is geared towards safety and survival15:15 Work-life integration19:17 Mom lawyers22:30 Identify what you want24:00 Squirrels 25:00 Action Jackson27:00 If you do something and mess up that’s data28:59 Avoiding discomfort31:25 Experiment and do it anyway32:30 First FIVE people to contact Jan get a free 45 minutes coaching session: jan@jannewmancoaching.com

Listen here.Watch here.

Jim’s Hack: Create an email for your kids, and send updates to it so when they grow up they have those emails to look back through stories of their past.Tyson’s Tip: Make sure you talk to your bank to make sure your application paperwork hasn’t changed.Jan’s Tip: Take shorter, 3 day vacations versus long vacations, it’s less stressful when you return to work!If you enjoyed the show, we’d appreciate a 5-Star review!

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #63 The Best Law Marketing Strategies.

In this episode, Jim and Tyson have “the original streaming lawyer” Mitch Jackson as a guest! They will go over his background, his career, his strategies and marketing tactics! 

Hacking’s hack: https://www.socialmediaexaminer.com/ Excellent content about social media.

Mitch’s tip: A book: Adversaries into Allies: Master the Art of Ultimate Influence. Author: Bob Burg

Tyson’s tip: An app to use on your presentations! Whiteboard!  https://itunes.apple.com/es/app/doceri-interactive-whiteboard/id412443803?mt=8

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In today’s episode we’re sharing a presentation from MacLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Anneke Godlewski presented LIVE to the Maximum Lawyer Guild community and today we share her talk: Find Your Why.

You can also watch the video here.

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Victor Medina, founder of Medina Law Group, is a nationally-recognized estate planning and elder law attorney, focusing on traditional estate planning, asset protection, retirement distribution, and proactive income tax planning. Victor has been featured on national television, The Wall Street Journal, The Huffington Post, and U.S. News & World Report.

6:00 Post heroic law firm model10:18 Essential to marketing12:40 The mindset shift13:53 Become more than what you are15:02 Adoption of bad team members18:00 175 days off a year 20:50 You’re not essential22:25 What to do in your free time28:30 Lead a great life

Listen here.Watch here.

Jim’s Hack: App: Miro.com, make workflows and diagrams, integrates with Slack.Tyson’s Tip: Case Leap, an alternative to Trial Pad, summarize depositions on this cloud based platform.Victor’s Tip: App: Downie, download video or audio to play offline.

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #112 The Best Law Marketing Strategies.

In this episode, Jim and Tyson interview Seth Prince and John Fisher! They will dive into their marketing going through their systems, strategies, advice to people going solo, the future of marketing, and more!

Hacking’s Hack: A blog post. https://kk.org/thetechnium/1000-true-fans/

Tyson’s Tip:  Filevine, Case Management Software for the Modern Law Firm.

John’s tip: Build a website that’s just for internal purposes in your law firm where people right entries for new policies in your firm every day. 

Seth’s tip: The idea of repricing major expense areas. 

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In today’s episode we’re sharing a presentation from MacLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Brian Mittman presented LIVE to the Maximum Lawyer Guild community and today we share his talk: Know Your Numbers, Really Know Them.

Listen here.

You can also watch the video here.

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Matt Granados is the CEO of Life Pulse, a consulting, coaching, and speaking organization that has created a simple solution for two of the biggest problems plaguing individuals' ability to perform both personally and professionally. The first - an issue with bandwidth. The second - an issue with motivation. Because of these issues, it is becoming more and more difficult for individuals, no matter their age, to live a fulfilled life. Again, LP's systems solve both of these.

5:35 System for sustainable motivation7:17 Can everyone be motivated7:52 Motivation is not a character trait, it’s a state of mind9:45 How to motivate Un-mo’s11:30 Motivational catalysts14:45 The biggest issue when motivating people: managers 16:05 When employee goals are unaligned with the company vision 18:45 Managing vs motivating23:45 Communication issues 29:13 Play to your strengths vs fix your weaknesses

Listen here.Watch here.

Jim’s Hack: The Magic of Thinking Big by Jim SchwartzTyson’s Tip: Otter integrates with Zoom and will transcribe your Zoom meeting.Matt’s Tip: 34:20 Live your life 7 days at a time, day to day is too short. 

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: #37 Saying No and Letting Go. This is a game changing episode. Jim and Tyson go over a list of 10 things you should not do or stop doing that will help you relieve some stress and get more work done. 

Hacking’s Hack: A great book. The War of Art: Break Through the Blocks and Win Your Inner Creative Battles, by Steven Pressfield.

Tyson’s Tip: Turn off your unnecessary phone notifications that suck your time!

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In today’s episode we’re sharing a presentation from MacLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Bernard Nomberg presented LIVE to the Maximum Lawyer Guild community and today we share his talk: Going Live!

Listen here.

You can also watch the video here.

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Josh Rohrscheib is a personal injury lawyer practicing in Central Illinois. He is a partner with Bolen Robinson & Ellis, LLP, a 13-lawyer firm with offices in Decatur, Bloomington, Lincoln, and Sullivan. Josh is working on expanding his firm into new markets in Central Illinois, building a personal injury practice, and on finding balance with his wife and son.

2:55 branding multiple websites14:30 marketing when you don’t own your own firm18:55 ships passing in the wind25:05 investing in personal development

Jim’s Hack:Start your day out by listening to Brain.fm and doing a 50 minute focus finder.

Tyson’s Tip:Stay cognizant of social distancing guidelines and don’t let your guard down.

Josh’s Tip:Book: Running with the Bulls: How to Win Top Dollar Settlements. It teaches a great lesson about getting to know your clients. How it makes you a better advocate, develops more meaningful relationships and makes your practice more rewarding.

Our guest this week is a member of the Guild community, for more details and all the member benefits head on over here.

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In today’s episode we’re throwing it back to one of Jim and Tyson’s top ten episodes: Burning the Boats. Jim and Tyson talk about the importance of being committed to your project.

Hernán Cortés was a Spanish conqueror. He was trying to conquer Mexico with only 600 men, and when he got there and saw how huge the enemy was he realized that the only way they were going to do such thing was if his army knew that there was no way back, no turning back. So he burnt the boats. He is the first person to conquer Mexico.

Commitment. Commit to your firm. Running and building your own law firm is hard, so if you’re going to be half in, in the long run you’ll do yourself and your client a disservice. If you are not committed to building a well oiled machine that functions properly and that all the things that a healthy law firm needs to do, you can’t double in this, you can’t be half in.

If you don’t have work to do, you need to be generating work. It is not OK to stay at home half of the day because you don’t have any work. Work hard, get clients. Hussle.

Hacking’s Hack: A podcast and a blog: http://www.lessdoing.com/, dedicated to outsourcing and finding people to do tasks for you and to make your life more automated. More optimized.

Tyson’s Tip: Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials), by Jim Collins and Jerry I. Porras. (Harper Collins Publ. USA, July 1st 2004)

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In today’s episode we’re sharing a presentation from MacLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Christopher Nicolaysen presented LIVE to the Maximum Lawyer Guild community and today we share his talk: 7 Life Lessons From Failures to Success.

You can also watch the video here.

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This week on the show we have Christina Lael, a licensed CPA and tax attorney who helps attorneys, partners and firms save an average of $52,750 on income tax each year. Christina is 1 of only 60 people in America certified by the American Institute of Certified Tax Planners.

12:10 Independent contractors vs employees16:42 PPP

Jim’s Hack:The app Brain.fm helps Jim concentrate! Functional music that improves focus in 15 minutes.

Tyson’s Tip:Take the PPP forgiveness application to your bank to see if you can get your help and make sure it’s correct.

Christina’s Tip:The app Liscio, great for secure file sharing and messaging.

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In today’s episode we’re throwing it back to one of Jim and Tyson’s favorite episodes: Google Search Roulette. Jim and Tyson choose a random city and practice area and run the search on google to see what comes up. Then they give their thoughts on the firm's website from a marketing standpoint.

Hacking’s Hack: From Google Hangouts you can make calls! If you are a user of Google Hangouts, calls are really easy to make!

Tyson’s Tip: A book. “Tribes: We Need You to Lead Us” by Seth Godin. Great book about building communities and being part of them.

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Morris Lilienthal practices at the law firm of Martinson and Beason, P.C. in Alabama. Morris also hosts The Mo Show Live, a Facebook Live event that features interviews with prominent community members of Huntsville and Alabama. Morris is also a co-author of The Ultimate Guide to Social Media For Business Owners, Professionals and Entrepreneurs book.

Today we share his presentation, “Small Firm Social Media Successes” from MaxLawCon 2018.

The doors to the Maximum Lawyer Guild Community are now open! For details head to https://maximumlawyer.com/theguild/

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This week on the show we have Bill Farias, founder of Farias Family Law, LLC in Fall River, MA. His firm focuses on family law, mainly divorce and child custody cases. Bill began his legal career as a prosecutor with a goal to become a top criminal defense attorney. However, after a few years doing criminal law, he shifted his focus to family law. Bill believes in the importance of constantly striving to improve personal well-being. He learned a valuable lesson in law school when burning the candle at both ends and neglecting his personal health resulted in his having to take time off to recover. He’s learned that prioritizing physical and mental health will make you happier, healthier, and a more effective professional and leader. Bill has shifted his focus from being a lawyer to being an effective business leader and is working on growing his family law practice.

In this week’s episode:

  • Competing for a living
  • 3 phases of being a firm owner
  • Prepping for a downturn

Jim’s Hack: Mark Schaeffer books, great for anyone looking to get into more content marketing or to develop their voice. Known, Marketing Rebellion, and The Content Code.

Tyson’s Tip: PI lawyers may already know about this, but there's something called Case Analysis, and they've been doing free webinars for the last month and I've just been bingeing on those. Some of these just amazing trial lawyers that have been putting on these presentations and giving-- I mean, I'm talking about opening the full playbook. Bill’s Tip: Book - The Power of Habit by Charles Duhigg, basically gives you the science behind habit formation. And it literally gives you a blueprint for hacking habits.

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In today’s episode we’re sharing a presentation from MacLawCon 2020. Our originally scheduled MaxLawCon 2020 speaker Billie Tarascio presented LIVE to the Maximum Lawyer Guild community and today we share her talk: Bringing Your Marketing to Life. You can also watch the video here.

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Elaine Quinn, The Solopreneur Specialist, is a consultant, coach, author, and speaker in Chicago who works with solopreneurs—small business owners who create and grow a business they run by themselves.

Solopreneurs and others who work from home have unique challenges. Because when you work where you live, you need to manage business and personal matters separately, but simultaneously!

Elaine’s work focuses on helping clients become more effective—doing the right things, and more efficient—doing them in a way that doesn’t waste time.

She has authored two popular books, Escape the To-Do List Trap, which lays out an easy way to finally tame your to-do lists and There’s No Place Like Working from Home, which addresses the challenges of working from home.

For more, visit Elaine’s LinkedIn profile and website. She can be reached at Elaine@SolopreneurSpecialist.com Jim’s Hack: Book: SPIN Selling. It's based on analysis of a lot of sales calls. It's an older book by Neil Rackham.

Tyson’s Tip: Get rid of all those junk apps that are on your phone. It just clutters up your life. Any time you can remove some clutter from your life, it’s beneficial.

In addition, go through your subscriptions, if you have an iPhone, and get rid of those subscriptions on your phone or apps that you don't use. Elaine’s Tip: Build some time into your calendar. You can't schedule every minute of every day. You’ve got to leave time for things that you don't expect. That gives you some flexibility when you need to have it.

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Shawn Hamp is the President and lead counsel for the Law Offices of Shawn B. Hamp, P.C. He has practiced for over 19 years with an emphasis in criminal law.  As a former prosecutor, Shawn Hamp handled all types of criminal cases including, DUI/DWI, Drug, and Homicide cases. He brings his experience and dedication to serve those individuals in Northern Arizona accused of committing serious crimes.

Today we share his presentation, “Running a Remote Office” from MaxLawCon 2019.

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This week on the show we have Dustyn Coontz. Dustyn is a self-described kickass lawyer in Lansing, MI. He focuses his practice on unwaveringly defending the criminally accused and fighting the government. He is blissfully married to Stephanie and enjoys nothing more than being a dad to Lily (a human) and Archie (a dog). On Sundays in autumn, he enjoys having his heart broken by the Detroit Lions.

7:10 Growing a business 8:40 Hiring 12:43 Hiring processes Jim’s Hack: Tim Ferris had a meditation expert on his podcast, Jack Cornfield who also has a podcast about mindfulness and a book called “The Light in the Darkness” which helps you get to a place where you’re meditating more.

Tyson’s Tip: Always have something to write your notes down in, Tyson likes Moleskine books and recommends getting them off Amazon for a great price. Dustyn’s Tip: The book “The One Thing” by Gary Keller and Jay Papasan, it's always the ONE Thing that delivers extraordinary results.

Dustyn also has a book “Surviving a Criminal Case in Michigan: (And Picking Up the Pieces Afterward)”.

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In today’s episode we’re sharing a presentation from MacLawCon 2020. That’s right, our originally scheduled MaxLawCon 2020 speaker Chad Burton presented LIVE to the Maximum Lawyer Guild community and today we share his talk: Maximizing the Tech You Already Have.

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This week on the show we have Matt Aulsbrook. Matt started his first insurance agency in 2009 when an entrepreneurship class in his MBA program sparked his interest in business ownership.   This taught him how to be lean with a startup as he bought a duplex and rented the other side to keep a low overhead.  He still ran out of money, as many small businesses do, but his dad bailed him out with additional funding saving the agency from closing.  Matt was able to pay his dad back and worked up to owning five agencies.  The insurance businesses funded law school.  He became an absentee owner in the agencies in 2014 and started law school. 

He graduated law school in 2017 and got his bar card in 2018.  He has since sold all except for one small agency.  The money from the sale of the businesses has allowed him to pay off all debt excluding real estate.  Now his primary focus is growing his personal injury firm in Arlington, TX. 

6:23 Addiction and recovery 16:33 The power of gratitude 22:06 Long-term goal shifts from COVID-19 Jim’s Hack: Setup a good morning routine. It gets your mind in the right place to start the day.

Tyson’s Tip: Reevaluate what you do every day that wastes your time. For Tyson, it was upgrading an old scanner. Matt’s Tip: Take a listen to Bill Umansky’s new podcast “The Lawman’s Lounge”.

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In today’s episode we’re sharing a presentation from MacLawCon 2020. That’s right, our originally scheduled MaxLawCon 2020 speaker Johnnie Finch presented LIVE to the Maximum Lawyer Guild community and today we share his talk on: Recovering From Loss, What I Know.

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This week on the show we have entrepreneur, publisher, author, speaker and philanthropist Adam Witty. Adam is the Founder and Chief Executive Officer of Advantage|ForbesBooks. What began in the spare bedroom of his home is now an international publishing and Authority Marketing® company. Most recently, Advantage has partnered with Forbes to create ForbesBooks, the first book-publishing imprint for the global media company.

29:40 Do you want to be a lawyer or do you want to be a CEO of a law firm?

34:32 Fundamental changes from Coronavirus Jim’s Hack: Jim recommends any of the No BS books that Dan Kennedy has written.

Tyson’s Tip: Use the Shortcuts iPhone app, it now has automations! Adam’s Tip: Readers are leaders. The more you invest in reading high quality books, the more you will prosper and grow.

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This week we’re sharing a Virtual Town Hall we hosted Live on Facebook in the Maximum Lawyer group.

Kira Fonteneau, Billie Tarascio, Alycia Kinchloe and Elise Buie with Jim and Tyson, discuss what they're learning about the legal profession from current events.

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This week on the show we have Michael Urbina, founder of The Urbina Law Firm, LLC in Marietta, GA.

During his early law school career, Michael worked for several in-house legal departments with international corporations such as The Coca-Cola Company, Invesco Limited, Crawford & Company, and Kemira Chemicals as he had the intention to become an in-house corporate lawyer.

However, after an opportunity to work with the Office of the Principal Legal Advisor (OPLA) for the Department of Homeland Security, he developed a strong interest in immigration and saw the need for representation in the immigrant community.

Michael is adamant that he does things differently in the services his firm offers to the community.

In today’s episode we’ll discuss the current hold on immigration, making decisions based on fear, and self-improvement. Jim’s Hack: Jim is currently reading “The Road Less Stupid” by Keith Cunningham, there are a lot of great questions to ask yourself in this book.

Tyson’s Tip: YouTube has a free audio library, you could use it in your podcasts or videos. Michael’s Pointer: Chris Voss, the FBI negotiator, has a course called MasterClass that Michael found very useful for every aspect of life. Get stronger communication skills, game-changing insights into human nature, and more of what you want out of life.

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In this pop-up episode Jim discuss metrics and measuring with his friend Felix.

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Today on the show we’re sharing a presentation from the Maximum Lawyer Guild by Justin Goff on Copywriting.

Justin is best known for helping marketers and business owners to convert their offers on cold traffic. He grew his own supplement company from 0->$23 million in sales in just under three years by focusing on cold traffic growth. After selling his supplement company in 2017, Justin now helps some of the biggest names with their marketing like Golden Hippo, Dan Lok, Agora Financial, V-Shred, 4Patriots, Mike Geary, Danette May, Six Pack Shortcuts, Natural Health Sherpa and more.

You can experience these trainings Live and have the opportunity for real time questions in the Maximum Lawyer Guild community! For membership details and all the member benefits head on over here: https://maximumlawyer.com/theguild/

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This week on the show we have Patrick Cawley, an attorney at Keystone Elder Law PC, in Mechanicsburg, Pennsylvania where he prepares estate plans and helps navigate government programs to pay for long-term care, Medicaid, Medicare, and Veterans Administration benefits. He also works with care facilities, funeral directors, the government, and others to ensure that people get the best care without losing their hard-earned savings. In today’s episode we’ll discuss working with clientele that aren’t comfortable with technology, educating first and how videos establish trust. Jim’s Hack: If you can get your hands on the old Magnetic Marketing, by Dan Kennedy, do it. It's some old school audio and sort of cheesy, but there's so many great marketing nuggets in there.

Tyson’s Tip: Keep marketing, now, more than ever. You have an opportunity where everyone is in front of their screens all day, every single day. I don't care if you're doing paid advertising like pay‑per‑click, or Facebook ads, or if you're just doing free social media, freakin’ do it every single day. It's a very, very, very rare opportunity right now so take advantage of it. I can tell you, from experience, pay‑per‑click - the cost is way down and our numbers are way up. What would normally cost us thousands of dollars, we're paying for hundreds of dollars. Patrick’s Pointer: Stay grounded in this time of uncertainty by one simple daily discipline. That's just taking an inventory of your day before you go to sleep. So, simple questions like, “Did I feel any selfishness? Was I dishonest? Was I afraid? Do I need to take responsibility for something or make an apology?” I just think that asking these simple questions about your interactions or how you functioned during the day, when it becomes ingrained in you, you start catching yourself and you catch bad thoughts or bad habits before they take root and become a pattern.

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This week on the show we have Elise Buie, owner of Elise Buie Famliy Law in Seattle, Washington. After undergoing her own divorce and multiple relocations due to Hurricane Katrina, she truly understood what it meant to put the “best interest of the kids” ahead of her own, which led her decision to focus her practice on family law and serving as a Guardian ad Litem advocating for children's best interest in high-conflict divorce and dependency matters. Elise rightfully prides herself on her ability to work through huge problems and major life transitions, as you’ll hear about in today’s episode.

Jim’s Hack: Stick to your routine and connect with the people who give you guidance. This is not the time to pull back or isolate. Be in connection to help keep your mind right.

Tyson’s Tip: Pick one project off the list of things you want to do for your practice, and over the next week work on that one thing. Elise’s Tip: Lighten up on outward expectations and stay connected to your partner.

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This week on the show we have Joey Vitale, a trademark attorney (also known as a "brand legitimizer") for online entrepreneurs, emerging thought leaders, and course creators. With his law firm and his courses, Joey helps online business owners call legal dibs on their brand name and signature methods so they never have to worry about losing their brand overnight. Joey has helped thousands of entrepreneurs and has spoken all over the country to help business owners stay safe and thriving.

In today’s episode we’ll talk about building your team, online courses, and making a bigger impact.

Jim’s Hack: Jim is looking into what part of immigration law can he make a course out of, the one thing he can use to get started. Jim encourages you to think about this for your own practice.

Joey’s Tip: Consciously surrounding yourself with positive people, especially during this time.

If you enjoyed the show, we’d appreciate a 5-Star review!

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This week on the show we have John Cannon. John is the owner and founder of Cannon & Associates in Oklahoma City. A Firm dedicated to Fierce Advocacy for Families and Freedom. John is a former prosecutor, Public Defender, and Assistant Attorney General. The firm focuses on criminal defense, personal injury, and family law. In addition to his practice, John serves as a Judge Advocate in the Oklahoma National Guard; currently assigned to the 45th Infantry Brigade.

In today’s episode we’ll talk about block scheduling, learning for growth, and developing written policies and procedures.

Jim’s Hack: Brene Brown has a new podcast that launched about a week ago. The first episode was terrific. It's called Unlocking Us. I highly recommend it.

Tyson’s Tip: It's important to celebrate our wins. As soon as you listen to this, I want you to think about the last 24 hours, list three of your wins and write them down. It'll really help change your mindset. I think we're trained, we’re not supposed to celebrate our wins for some reason. Celebrate your wins. It'll make you feel better. It'll help improve your day. It really will.

John’s Tip: With things slowing down, block in time for your calendar. Block in an hour. Block in four hours. Trust me. I initially had to go a month and a half out to block time. Now, I don't have anything on Wednesday afternoon, and I don't have anything all day Friday. That allows me to put in that white space - family, and golf, and business development. I think you'll all be, as I've been amazed, that you can still practice and still serve all your clients while you block out time to handle the business side of your practices.

The doors to the Maximum Lawyer Guild are now open!

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This week on the show we have Charlotte Christian, who operates an Alabama Divorce Law Firm and is working to expand her virtual model throughout the State of Alabama.

In today’s episode we’ll talk about changing practice areas, working remotely, and scaling.

Jim’s Hack: In this time of great uncertainty and anxiety, we need to be as transparent as we can, especially with our employees about the realities of the situation. We shouldn’t sugarcoat things. I also don’t think we should be alarmist, but I think we have to be realistic and we have to be honest. We have to be as honest and vulnerable and as transparent as we can be.

Tyson’s Tip: Save time with the Reach app. You can create groups of people. Let’s say you have a bunch of lawyer friends, say criminal defense lawyers, and you need somebody to cover a court appearance, you can send a text to all of those people. Let’s say you’re a personal injury lawyer and you’ve got a question about underinsured motorist coverage or something like that, you can send it to all of those people at one point. It’s not a group text. It is an individual text to all of the different people in that group.

Charlotte’s Tip: If you have an iPhone 10 or 11, you can get Verizon to add an additional line to your phone. It’s not a voice line. It’s not an internet line. It’s an actual cellular line. This way you have a personal line and a business line. Whenever you start to make a call, it lets you choose which line you’re going to use to make the call.

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This week we’re sharing a Virtual Town Hall we hosted Live on Facebook in the Maximum Lawyer group and on the Maximum Lawyer Conference page. Seth Price, Jay Ruane, Lee Rosen and Joey Vitale join Jim and Tyson on a panel as they discuss running your business during these challenging times.

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This week on the show we have attorney Brian Manning. Brian owns Manning Asylum Law in Houston, TX.

He worked as a government Asylum Officer for the government's two main agencies for refugee and asylum matters for 11 years and uses his insights from this experience to help his clients present the strongest possible case for asylum and other immigration benefits.

In today’s episode we’ll talk about what it’s really like to start your own practice, setting goals from the start, and turning experience into expertise!

Jim’s Hack: With more people working from home right now, create a routine for yourself that sets clear lines between work and personal time.

Tyson’s Tip: When working at home Tyson leaves out his front door as if he were leaving to his work office, and comes in the back door to work in his home office (his kids think he’s gone).

Brian’s Tip: Brian recommends the software at remove.vg to remove backgrounds from photos, it’s free and the best tool he’s found for this!

If you love this podcast please leave us a 5-Star review! We truly appreciate it!

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Today we share a presentation from a panel of experts including Andy Stickel, Anneke Godlewski, Gary Burger and Jim Hacking on email marketing tip, tricks and strategies from MaxLawcon 2019.

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This week on the show we have attorney Ben Glass from Fairfax, Virginia. Ben started his solo practice in 1995, focusing on personal injury, medical malpractice, and ERISA disability insurance law.

He has been featured in or quoted by The Washington Post, Washington Post Magazine, Newsweek, USA Today, ABC News Online, Wall Street Journal, and “The Next Big Thing” Radio Show.

Mr. Glass has been interviewed on television, including the stations ABC, NBC, and Fox.

In today’s episode we’ll talk about taking a look at successful people within and outside of our industry, growth mindset, laying aside objections, and COVID-19.

Jim’s Hack: Get Ben’s book Play Left Full Back, released today!

Tyson’s Tip: Do a Virtual Happy Hour, it allows you to connect and have some fun during these times.

Ben’s Tip: Mindset tip: allow your mind to think without the limitation of cost or people. This is also the time to read, he recommends Brene Brown’s book Dare to Lead.

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In this pop-up episode Jim and Tyson discuss current events and how they are impacting business and life, and how during this time we can take the opportunity given to us to work on things we had been pushing to the side.

Jim's Hack: Read a book you bought but never read!

Tyson's Tip: Try the Cartoona App, take your photos and turn them into cartoons! 

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This week we’re sharing a speaking engagement from Jim and Tyson at MaxLawCon 2019 about Beginning in Gratitude.

Jim and Tyson discuss being grateful, present and about how supportive the Maximum Lawyer Facebook group is!

Don’t forget to sign up for MaxLawCon20 so you can see speakers like this in person!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

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This week on the show we have attorney Melanie Leonard. Melanie is a Clio Gold Certified Consultant and founder of streamlined.legal where she offers personalized consulting services, training, and education to law firms who are looking to create efficiency in their daily workflow and optimize the use of practice management software throughout their firm.

In today’s episode we’ll talk about creating systems, workflows and automations!

Jim’s Hack: Jim recommends getting your team together when implementing new software to learn what’s working well and to help those who’re struggling break through.

Tyson’s Tip: Tyson reminds you stop and take a look at your health, don’t forget about you as a person.

Melanie’s Tip: Melanie agrees with Jim, and says there’s a lot of value in getting your team into one room together and calls these “better way meetings”. A time to find the best way to do things.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week we’re sharing a speaking engagement from Anneke Godlewski at MaxLawCon 2018 about Community Based Marketing. Anneke teaches lawyers how giving without expecting anything in return can yield priceless brand recognition, invaluable referral relationships, and an increase in profits.

Don’t forget to sign up for MaxLawCon20 so you can see speakers like this in person!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Cheryl Morrison, a solo practitioner at the Law Office of Cheryl A. Morrison in the southwest suburban Chicago area. Her practice is focused on residential real estate transactions. She can be reached by email at cheryl@cherylmorrisonlaw.com or on LinkedIn at https://www.linkedin.com/in/attorneycherylmorrison/. In today’s episode we’ll talk about going out on your own, work-life balance, slow growth and competition.

Jim’s Hack: Bring together the people you work with to discuss software you use and talk through how each person uses it and how they want to use it, you'll learn easier and better ways to use the software.

Tyson’s Tip: For anyone who has an iPhone, use Airdrop. Airdrop allows you to wirelessly send documents, photos, videos, websites, map locations, and more to a nearby Mac, iPhone, or iPads.

Cheryl’s Tip: Do some videos! Cheryl is a part of the video challenge in the Facebook group!

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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In 2012, Andy Stickel launched Social Firestarter, a new-age marketing firm that is giving companies of all sizes a huge marketing advantage. Social Firestarter helps clients define their brand, personality, and image, and it helps them to market successfully (and often repeatedly) to today’s discerning consumer. With his ample experience and his extensive knowledge of B2C and B2B engagement, Stickel helps businesses transform their social media “followers” into customers and repeat customers, helps company owners maximize their ROI, and provides the counsel, perspective, and innovation that marketers need in today’s rapidly-changing internet marketing environment.

Today we share his presentation of Marketing Hacks from MaxLawCon 2019.

Don’t forget to sign up for MaxLawCon20 so you can see speakers like this in person!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Matthew Yospin, a patent and intellectual property attorney.  Matthew works with businesses, entrepreneurs, non-profits, government agencies and inventors to protect their ideas and inventions with IP and business strategies. In today’s episode we’ll talk about marketing, how he uses online intake forms to screen clients, and posting a video a day!

Jim’s Hack: Jim recommends listening to the old podcasts, there’s about 190 episodes now which is around 100 hours’ worth of content on running your firm and marketing.

Some of those old episodes are his favorites. Episode 40 with Will Norman about going solo is the most listened to episode. Jim’s favorite episode is #29, which was law firm roulette where they picked a city in California, picked a practice area, and then critiqued people's websites. If this is your first episode, go back and listen to some old ones and find topics that interest you.

Tyson’s Tip: Tyson received Rocket Book for his birthday. It's a reusable notebook that uploads your notes automatically to whatever cloud you want them to go to.

Matthews’s Tip: Play with the tools that you already have, whatever software or hardware you're already using. Don't be afraid to play around with it and to find other ways to use it. For two reason, because as lawyers, we tend to be cautious and, as adults, we tend not to value play enough.

Don’t forget to sign up for MaxLawCon20!

TODAY 3/2/20 is the last day to save $100 on your ticket!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week we’re sharing a speaking engagement from Matt Spiegel at MaxLawCon 2019. Matt is a former attorney, now with Lawmatics, a software solutions company. He shares his presentation - The Silicon Valley Law Firm.

Don’t forget to sign up for MaxLawCon20 so you can experience speakers like this in person!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Carol Williams, an immigration attorney operating in Florida and Georgia. Carol delivers innovative solutions to problems that may seem unsolvable to others. She has worked extensively with companies of all sizes, from start-ups to multinational companies, as well as individuals trying to live and work in the USA. For 20 years her legal practice has concentrated exclusively on matters of immigration and nationality.

In today’s episode we’ll talk about building a business in the first year, block scheduling, and her virtual office!

8:57 1st year in business 17:30 block scheduling 27:35 virtual office

Jim’s Hack: Jim recommends the book The Four Obsessions of an Extraordinary Executive by Patrick Lencioni. He pulled a lot from this book about coaching his team.

Tyson’s Tip: Tyson recommends the sway app. It has you move around, and then using artificial intelligence it picks a song that makes you look like you’re dance to the song.

Carol’s Tip: Recommends the book The Go Giver by Bob Burg. Carol says it’s the foundation of her law firm. Jim and Tyson agree it’s a great book! And Bob has been on the show! See episode 67 - https://podcasts.apple.com/tt/podcast/episode-67-ft-bob-burg-the-go-giver/id1144476540?i=1000394577165

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

For more details on MaxLawCon visit: https://maximumlawyer.com/max-law-con-2020/

Thanks so much for listening to the show! To keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer, like us on Facebook – Maximum Lawyer Conference, and subscribe to our YouTube channel – Maximum Lawyer!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week we’re sharing a speaking engagement from attorney Sandy Van at MaxLawCon19. Sandy teaches us how to make your firm run more efficiently with systems and processes.

Sandy Van, Esq., is the managing partner and owner of Van Law Firm located in Las Vegas, Nevada. Van Law Firm practices in personal injury law, 1983 civil rights claims, class action lawsuits, and mass torts law. Van Law Firm has also won several awards from Yelp, Super Lawyers, Desert Magazine, Nevada Business Press, Avvo and Nevada Legal Services Pro Bono Attorney of the Year.

MaxLawCon20 is June 10th-12th, get your tickets here:

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer or like our Facebook Page – Maximum Lawyer Conference!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Larry Weinstein, CPA, based out of Houston, TX. Larry works with business owners to structure their affairs to legally reduce the taxes that they pay and keep more of their hard-earned dollars in their pocket where it rightfully belongs.

Larry is the author of a number of books, including The Official Business Owner's Guide to Selecting a Business Entity-How Every New and Existing Business Can Choose the Best Entity to Operate Their Business-Attorney Edition AND Nine Mistakes Attorneys Make That Cause Them to Overpay Their Taxes ...AND Eight Major Changes of the New Tax Law-How the New Tax Law Will Affect Your Practice and Your Family-Attorney Edition

In today’s episode we’ll talk about tax planning, marketing and the Zapathon.

Hacking’s Hack: Write down five things you’re grateful for at the end of every day. It really changes your outlook, helps you make decisions and find things to be grateful for.

Tyson’s Tip: Tyson recommends adding events to Google My Business to increase the space you take up and push other people out. For example, if you’re speaking at CLE or going to an event you can put that in there to expand your section on that page.

Larry’s Tip: Larry recommends the book “Never Lose a Customer” by Joey Coleman. It discusses all of the phases of working with a client, including advocating so the client is out there singing your song.

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group - Maximum Lawyer or like us on Facebook - Maximum Lawyer Conference and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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In today’s pop-up episode Tyson introduces Maximum Lawyers first employee!

Don’t forget to sign up for MaxLawCon20:

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer or like our Facebook Page – Maximum Lawyer Conference!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week we’re sharing a message from one of our YouTube videos with Jim Hacking where he shares how he shuts down his firm for a day every six months and has a firm retreat.  He even wants to try to have these events quarterly!

You can also view the video on our YouTube channel here: https://youtu.be/fP8AJOSF2Uc, don’t forget to subscribe!

MaxLawCon20 is June 10th-12th, get your tickets here:

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer or like our Facebook Page – Maximum Lawyer Conference!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Josh Satterlee, a Doctor of Chiropractic, who we recently met at our Zapathon.

In today’s episode we’ll talk about standardizing systems, thinking outside the box into other industries, and having a growth mindset.

Hacking’s Hack: Jim tells us about receiving a one-star review on Google. He shared the review on his firm’s Facebook page and in the Maximum Lawyer Facebook group and requested that anyone who has had a good experience to leave a positive review and was able to increase his five star reviews by 33 new reviews!

Tyson’s Tip: Tyson is re-reading the book Scaling Up by Verne Harnish which he previously recommended. We often read these books and want to implement all of these new things with our team, but if you’ve got something you want people to adopt consider having them read it too so they can understand where it’s coming from and the context around it.

Josh’s Tip: Josh’s tip for travel is to get a paper planner. Our phone calendars are good at reminders and keeping details but not good at time planning.  Layout your schedule in the planner to get a better sense of time and travel that an app calendar doesn’t give you.  Josh also recommends the TripIt: Travel Planner app to help with this!

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets- 62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group-Maximum Lawyer or like us on Facebook-Maximum Lawyer Conference and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week we’re sharing an incredible speaking engagement from Seth Price and Nalini Prasad about Search Engine Optimization at MaxLawCon18.

Seth Price is an accomplished attorney and transformational thought leader who scaled a 2-person law firm to 38 lawyers in less than a decade. Seth Price founded BluShark Digital LLC, a digital marketing company, using the same cutting-edge marketing techniques (high-quality technical optimization, sophisticated content, authoritative link-building, and local optimization) that Seth used to grow his own business and has established itself as a best in class digital agency focusing on the legal sector.

Nalini Prasad works alongside Seth Price helping small law firms build their business and stand out online. Nalini frequently speaks to legal audiences across the country on the intersection of utilizing best practices of trending SEO techniques and generating quality leads online. Nalini also shares tips on creative ways to leverage traditional offline marketing efforts to increase a firm's online presence.

Listen to this episode here: https://podcasts.apple.com/tt/podcast/the-maximum-lawyer-podcast/id1144476540?mt=2

Don’t forget to sign up for MaxLawCon20 so you can experience influencers like these in person!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer or like our Facebook Page – Maximum Lawyer Conference!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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In today’s episode Tyson and Jim share the good and the bad from the Zapathon, scrapping the agenda and the triumphs that came from it all.

Jim’s Hack:

Jim says to check out the podcast “Automators” – tons of great automation ideas!

Tyson’s Tip:

Tyson recommends the book The China Study, it’s an eye opening book about diets that has him making some adjustments to his own!

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group – Maximum Lawyer or like our Facebook Page – Maximum Lawyer Conference!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week we’re sharing an incredible speaking engagement from Billie Tarascio at MaxLawCon.

Billie Tarascio is the owner of modern law, one of the fastest growing family law firms for the last 4 consecutive years, and a founding member of modern law practice. She is a two time author and law form consultant on issues related to intake, consultations, law firm finance, governance and leadership. Contact her on Twitter at @mymodernlaw.

Billie is also a skilled practitioner, national speaker, law firm business consultant and a Martindale-Hubbel honored attorney. She was granted the prestigious “Client Distinction” award based on her Communications Ability, Responsiveness, Quality of Service, and Value for Money. Fewer than 4% of attorneys nationwide have been accorded this honor of distinction.

In today’s episode Billie teaches us about biological hacks in sales, creating a sense of urgency and mistakes attorney’s make in consultations.

Don’t forget to sign up for MaxLawCon20 so you can experience these influencers in person!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment.

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Neal Goldstein. Neal has had extensive experience in the area of Personal Injury law. At Goldstein and Bashner he managed the firm's caseload and has been involved in the resolution of millions of dollars for his clients. Over the last twenty years Neal has expanded the firm's clientele so that the firm now represents injured parties all over New York and is co-counsel in numerous claims in other states.

In today’s episode we’ll talk about Neal’s story which has formed his “why” and how he hopes to transition into doing only the things he’s the most passionate about including marketing.

Take a listen at 21:14 to hear Neal talk about a brand video he created!

Jim’s Hack:Now that our Facebook group has grown, we actually have people in most major markets around the country and my hack of the week is to connect with those people. I’ve been lucky enough to have some of the best meals with our members. It's so easy to get caught up in the digital, but Neal's right, there's no substitute for human connection.

Neal’s Tip: Because my memory is starting to go on me and because I have ideas that pop into my head at the worst times, I use an app called Otter, Otter voice digital. And it is a great way of speaking your mind very quickly. It actually records everything that you say in text format. It's searchable. And if you're doing an interview, or a podcast, it actually separates the voices so it works out very well.

Tyson’s Tip: So my tip of the week is a book that my mom gave me. And it's called The Coffee Bean. It's a really simple lesson and an easy read. I mean, you could probably read it in 30 minutes. In a nutshell, you look at a coffee bean and really all the power is inside the coffee bean. And you don't really get that power out until you boil it down. It’s a really neat lesson.

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20! https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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This week on the show we have Jim Aspell. Jim is the principal and managing attorney of the firm which he started in 2006 following 20 years of litigation practice in a mid-size firm in Hartford, Connecticut.

Jim focuses his practice in the areas of worker's compensation and personal injury litigation, insurance subrogation law, social security disability law, personal bankruptcy, and residential real estate.

In today’s episode we’ll talk about starting from scratch, his decision to niche down, and his current transition.

Hacking’s Hack:

Jim recommends the book Built to Sell, it's about how to set up your

company to be saleable when the time comes for you to get out of the firm.

Jim’s Tip:

Get an accountant right off the bat. I would urge anybody, considering doing that, to get a good accountant that's actually familiar with small business. They can guide you on the type of entity choice to pick S Corp, LLC, and can put you on the right path in terms of payroll so you don't run afoul of payroll taxes and those kind of things.

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week on the show we take a walk with Jim and Tyson and discuss the ways your mindset might be holding you back and the ways changing it could propel you to forward.

Hacking’s Hack:

Jim recommends the book Can’t Hurt Me by David Goggins. For David Goggins, childhood was a nightmare - poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a U.S. Armed Forces icon and one of the world's top endurance athletes.

Tyson’s Tip:

Record a video and publish it – no editing - and watch the positive comments roll in!

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week on the show we have Morris Lilienthal, a personal injury lawyer, based out of Huntsville, IN. Morris represents accident and injury victims, hosts The Mo Show Live, a Facebook Live event that features interviews with prominent community members of Huntsville and Alabama, and is also a co-author of The Ultimate Guide to Social Media For Business Owner, Professionals and Entrepreneurs book.

In today’s episode we’ll talk about podcasts, Facebook Live, and Facebook Groups.

Hacking’s Hack:

Jim said there’s no place better to start when it comes to podcasting than Pat Flynn. Pat Flynn started Smart Passive Income many years ago.

Tyson’s Tip:

In regards to starting a podcast, Tyson recommend putting three in the can and then publishing it. The reason why is, once a person listens to it and want to listen to more, they're going to want to listen to more right away and you want to hook them.

Mo’s Tip:

Make sure you respond to your Google reviews, all the positive reviews should have a response. It’s really important to show that engagement with your audience that may be looking on Google.

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week on the show we have John Jantsch an author, speaker, and marketing consultant who specializes in assisting small businesses. He is the author of Duct Tape Marketing, The Referral Engine, and The Commitment Engine. In today’s episode, we’ll talk about strategies to market your small business.

https://ducttapemarketing.com

Hacking’s Hack:  Jim recommended John’s podcast, The Duct Tape Marketing Podcast. 

Tyson’s Tip: Tyson recommended another book from John Jantsch, The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business.  

John Jantsch’s Tip: John said if you’re not producing audio content you’re missing out. Audio has portability, it can be listened to at the gym, or in your car. It can also be transcribed to repurpose your content!

For more content from us please subscribe to our YouTube Channel.

Remember to sign up for MaxLawCon20! https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week on the show we have Chelsie Marie Lamie, a personal injury lawyer based out of Clearwater, Florida. 

In today’s episode, we’ll talk about scaling your firm, running multiple offices remotely, and how Chelsie went from six figures to seven figures in just three years.

https://chelsielamie.com/

Hacking’s Hack: 

Jim encouraged lawyers to start podcasting because of all of the amazing benefits. It's easier than you think. 

Tyson’s Tip:

Tyson recommended the app Google Family Link so you can monitor the screen activity of your children. 

Chelsie’s Tip:

Chelsie recommended the book, Profit First. 

For more content from us please subscribe to our YouTube Channel.

Remember to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week on the show we have Nick Oritz, owner of Ortiz Law Firm, based out of Pensacola, Florida. Nick represents policyholders in individual disability, group disability, and ERISA long-term disability claims.

In today’s episode we’ll talk about ultimate goals, struggles with managing employees and marketing.

Hacking’s Hack:

Here’s a hack to make more connections. I take a photo of myself with the books that I order and tweet it out with references to the authors Twitter account. When I received Duct Tape Marketing and tweeted it, the author John Jantsch liked it and retweeted it.

Tyson’s Tip:

If you’ve been wanting to learn another language, check out the Duolingo app, it’s free! The app feels more like a game because it gives you points and challenges you. If you like to play games on your phone it might motivate you to learn a new language.

Nick’s Tip:

Don’t give up just because something doesn’t seem to be working. Too many lawyers try something once and say, “Oh, that doesn’t work”. Sometimes it requires refinement and tweaking.

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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This week on the show we have Alexis Austin, CEO and Managing Attorney at Right Law Group, P.C., an Estate Planning Law firm based out of Colorado Springs, CO.

In today’s episode, we’ll talk about transitioning a business model, building a lifestyle firm, and how to use the success of other businesses to grow your firm.

https://www.coloradoestateplanning.net/about-us/

Hacking’s Hack:

Write down your list of excuses, and then burn that piece of paper. But before you do, on another page write the opposite of your excuses. These will be your life marching orders for 2020.

Tyson’s Tip:

Save the coupons you receive from vendors, then buy in bulk to save thousands of dollars. Bonus: Download the free Honey Chrome extension to save a ton of money: joinhoney.com/ref/pd5q2ge

As coupons come in from the vendors you use on a regular basis save them and then use them on bulk purchases to save the most money!

Alexis’s Tip:

Do what you feel is right. Don’t conform yourself to what the practice of law says that you should do.

For more content from us please subscribe to our YouTube Channel.

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

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In today’s episode, we join Erin Levine, a family law specialist located in Oakland CA. With Hello Divorce, she guides users through divorce with DIY and DIFY options as well as access to fixed-fee, on-demand lawyers through her firm Levine Family Law Group.

We’ll discuss how Levine is using technology and a more efficient “DIY” model to not only save her time, dealing with regulation while running a legal tech company and law firm simultaneously, and improving your twitter reach.

Hacking’s Hack:

We’ve been working with Anneke Godlewski to make a physical newsletter and our firm and its been absolutely painless. You can reach out to her in the Maximum Lawyer FB group or at https://themarketink.com/

Tyson’s Tip: 

Renegotiate your bills and fees with your vendors. I saved $1500 for the year just this morning.

Erin’s Expertise:

If you have any financial information that you need to get to an outride vendor or family member, use https://onetimesecret.com/ which allows you to temporarily share password information.

https://www.linkedin.com/in/erinlevine/

https://hellodivorce.com/about/erin-levine/

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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In today’s episode we join Robert Von Dohlen, a divorce lawyer for professionals based out of Houston Texas.

We’ll discuss joining the legal field from an unconventional background, the challenges of communicating with clients in difficult life situations, marketing to upmarket clients, how FirmFlex has helped his social media strategy, and how to handle the intake process in a smaller-sized practice.

Hacking’s Hack:

Check out the Google Chrome Extension “Facebook Timeline Eradicator”-it replaces your news feed with an inspirational quote so that you can check your notifications without getting sucked into the news feed scroll.

Tyson’s Tip:

We threw a costume contest on Facebook and had a ton of interaction and feedback. Try to throw relative

Robert’s Recommendation:

Shoot some video this week. Take your phone and shoot a 60-second video on the problem that you solved that day.

https://vondohlenlaw.com/

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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In today’s episode we’re looking at Maximum Lawyer and our firm’s years in review, saying goodbyes, and breaking down the prospective client’s decision process.

Hacking’s Hack:

Look at your entire process from the client’s perspective and smooth out any pain points.

Tyson’s Tip:

Rethink how you are buying your vehicles-break down the cost of owning the vehicle on a yearly basis, and figure out how you can write-off work related vehicles.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Russ Nesevich, owner of Nesevich Law, an Estate Planning and Elder Law firm based out of New Jersey.

In today’s episode we’ll talk about leaving private equity to start a law firm, building a business and not a job, maintaining work-life balance, and the best time in your life to start a firm.

https://nesevichlaw.com/

Hacking’s Hack:

Take a walk to network and brainstorm instead of going out for food.

Tyson’s Tip:

In the spirit of kindness week, go tell someone how much you appreciate them-and mean it.

Russ’s Tip:

Ask. There are tons of resources and people willing to help in the group if you are willing to ask.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we Marco Brown, owner of Brown Law, a divorce law firm based in Salt Lake City.

In today’s episode we’ll discuss some of the biggest mistakes young lawyers are making when they start out, flat rate vs billable hours, and how Marco stays motivated and driven leading his practice.

https://www.utdivorceattorney.com/

Hacking’s Hack:

You guys know I love audiobooks. Check out Atomic Habits by James Clear, focuses on the small habits that make all the difference.

Tyson’s Tip:

Send out your holiday cards soon. Especially if you’re sending thanksgiving cards, you should be getting them this week.

Marco’s Tip:

Fire your worst client this week. Get rid of that person, you will make more money.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Happy Halloween!

This week on the show we’ll discuss the 10 scariest mistakes we see lawyers make:

  1. Not delegating things you don’t need to be doing
  2. The amount that solo and small firms are making
  3. Not doing video marketing
  4. Not systemizing your firm's processes
  5. Not prioritizing intake
  6. Not using automation
  7. Negative self-talk
  8. Not taking law practice management courses
  9. Being afraid to take action
  10. Overspending

Hacking’s Hack:

Lawyers should keep a spreadsheet of when all of their software renewals are so that you don’t keep getting billed for software you are not using.

Tyson’s Tip:

Go build one Zapier Zap. It’s the gateway software into automizing your firm.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

https://www.eventbrite.com/e/maximum-lawyer-conference-2020-tickets-62992819218

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Devon Rood Slovensky, owner of Slovensky Law PLLC, a Family Law practice in Roanoke VA. In today’s episode we’ll discuss quality control when it comes to hiring a company to handle your calls, outsourcing your mail, challenges of being a female firm owner, and when to call good enough.

https://slovenskylaw.com/

Hacking’s Hack:

Read the book “In Praise of Slowness” by Carl Honore

https://www.amazon.com/Praise-Slowness-Challenging-Cult-Speed/dp/0060750510

Tyson’s Tip:

Hire out for things that you know you won’t do. Contract it out.

Jess’s Tip:

Take time to engage with your clients, it makes a huge difference with client relationships and case anxiety.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Jess Birken, owner of Birken Law Offices where she helps charities and non-profits to solve their problems so they can focus on what’s important. In this episode we’ll discuss spotting problem prospective clients, being a good friend, how to stay motivated about your work, and the best software to be using as a solo.

Twitter @JessBirken

www.hackyourpractice.lawyer

https://birkenlaw.com/

Hacking’s Hack:

I’m really excited about this week’s hack, it comes from a lawyer in my office named Ashley Moore. If you go to printfriendly.com you can enter the URL and it will print just the text, no ads or anything else cluttering the printed paper.

Tyson’s Tip:

I just finished listening to the podcast Land of the Giants. The first season goes in-depth with how Amazon started out and how they grew to the size they are today.

Jess’s Tip:

In Zapier, I recently learned that you can filter information from data that you have. So you can pull just an email, or just a phone number from your data. The conditional formatting is pretty amazing and will let you do just about anything you want.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Adam Krause, partner at Krause and Kinsman law firm, a personal injury and mass torts firm based in Kansas City MO and Raleigh NC. In today’s episode we’ll talk about starting a firm straight out of law school, building a referral network from scratch, incorporating virtual employees with a physical office, and whether or not you need to change your case management software.

https://krauseandkinsman.com/

Hacking’s Hack:

Zapier. It’s super easy to get started and you can get incredibly complex if you want to. It’s the backbone of our entire intake and case management system. It’s not nearly as intimidating as you might think. It’s a productive rabbit hole.

Tyson’s Tip:

Huji Cam. It’s an app that simulates taking pictures on an old Fujifilm camera. Great for taking less boring pictures to post on social media and to share with friends.

Adam’s Advice:

-Use MyFitnessPal. Its been great for me, especially while I’m traveling.

-Upwork. I’m able to build a dream team from freelancers and I don’t have to worry about getting someone under qualified.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Annabel Eyrick, Jim’s Personal trainer and owner of Total Fitness Solutions in St. Louis MO. We’ll talk about how lawyers especially can do better about being healthy on the go, cardio vs resistance exercises, healthy dieting (while still enjoying yourself), and keeping motivated to live a healthy life with so many other things competing for your time.

Hacking’s Hack:

Braintoss, made by the Get Things Done crew with David Allen. You can either record a voice memo, a video, or a note and email it to yourself.

https://apps.apple.com/us/app/braintoss/id576226036

Tyson’s Tip:

Get the app Roadtrippers, it’ll show you how much gas it costs to drive to various locations on road trips, how much those things cost when you get there, and all kinds of other convenient features to keep your road trip smooth and in-budget.

https://roadtrippers.com/

Annabel’s Tip:

“Believe that you can and you’re halfway there”-Theodore Roosevelt

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show Jim and Tyson catch up on where their firms are at and where they’re headed. We’ll discuss virtual vs physical office space, handing off cases to lawyers you hire, prioritizing new clients or repeat clients, and focusing on the “after” unit of the sales process.

Hacking’s Hack:

Meet as a team and break down the most important ideas on your to-do list. If everything is important nothing is, you have to sit down and delegate as a team or nothing will happen.

Tyson’s Tip:

Otter. It is a really incredible voice-to-text transcription app. It didn’t mess up a single word when we tested it.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have David Frees, partner at estate planning firm Unruh, Turner, Burke and Frees located in Southeastern PA. In this episode we’ll discuss being intentional with your marketing, getting testimonials that answer your prospective clients objections, and being intentional with how you market so that you can choose exactly what types of cases come to you, not the other way around.

https://www.paestateplanners.com/

dfrees@utbf.com

lsnyder@utbf.com

610-933-8069

Dave’s Direction:

Have an editorial calendar and write your own content. Set aside time right now.

Have your intake team keep track of which content produces which types of clients. Cater your content to the types of clients you like working with most.

Hacking’s Challenge:

Start tracking your firm’s data because you never know how or when you can use it. They will give you indicators for what you need to work on and what you can do even better.

Tyson’s Tip:

SmoresUp App, it allows you to coordinate your calendar with your significant other, assign chores to your kids, and other cool features along those lines. Its even free!

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Gina Horkey, founder of Horkey HandBook, a website geared towards helping others find or become a kickass virtual assistant. In this episode we’ll discuss everything Virtual Assistant related: Hiring, Training, Managing, and more. We’ll also touch on the current state of entrepreneurship and the future of the Freelance Economy.

https://horkeyhandbook.com/

Gina’s Guidance: I recommend one of my favorite books called Anything You Want by Derek Sivers.

https://www.amazon.com/Anything-You-Want-Lessons-Entrepreneur/dp/B0058LXVH0/ref=sr_1_1?keywords=anything+you+want+derek+sivers&qid=1568251598&s=books&sr=1-1

Hacking’s Challenge: If any member of our group and takes a video and posts it for their firm 7 days in a row, I will send them a surprise at the end of the 7 days.

Tyson’s Tip: Brendan Burchard book called High Performance Habits. He’s studied a ton of very successful people and really breaks down the habits that make them that way.

https://www.amazon.com/High-Performance-Habits-Extraordinary-People/dp/1401952852

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Jay Ruane, longtime group member who recently launched a new law firm social media marketing company called Firmflex. In this pop-up we’re going to break down what he’s doing and how you can get involved.

https://www.getfirmflex.com/

Jay’s Tip:

Birthday bud automatically wishes all of your contacts happy birthday. The engagement has been incredible so far.

Bdaybud.com

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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“Automating Your Firm” w/Kelsey Bratcher

This week on the show we have Kelsey Bratcher, owner of Hired Gun Solutions and automation/integration expert second to none. In this episode we’ll discuss the tools you can use to begin automating your firm and compare CRM and Automation technology.

https://www.hiredgunsolutions.com/about/

Hacking’s Hack:

I’ve been really enjoying this podcast called “Momentum” from Alex Charfen. Its about empowering both the entrepreneur and the implementors.

https://www.charfen.com/podcast/

Tyson’s Tip:

Sometimes its ok to hit the reset button and start everything over. It’s better to reset now than later on when you’re deeper into bad habits.

Kelsey’s Tip:

Look at Zapier and Google Docs. Law firm are document oriented and this is where you are going to save the most time and money.

Starting out? Get Pipedrive, Autopilot, and Zapier.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Bobby Buchanan, one of the group’s most active members and owner of Joint Custody Advocates.

In this episode we’ll talk about managing the stress of starting a firm with law school debt and a family, the difference between the entrepreneurial and employee mindset, training your first associates, and more.

https://jointcustodyadvocates.com/our-team/

Hacking’s Hack:

The client has the best opinion of us the day they hire us, and that’s because we tend to slack on the “after” unit of the marketing process. Take some time to make sure your current clients are having the best experience possible.

Tyson’s Tip:

We’ve built in two surveys to our clients, we give a survey during their case and after their case. You can ask for a review early on if you ask for a survey.

Bobby’s Tip:

That thing you’ve been considering for the last six months? Do it. I believe in you.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Mike Allbee (AKA Big Mike), one of the group’s oldest members and owner of Allbee Law Firm, a North Texas injury firm.

In this episode we’ll talk about starting a law firm with $50, prioritizing quality of cases over quantity, and having the faith to gamble on yourself or a new hire.

https://www.callbigmike.com/

Hacking’s Hack:

Rocket Fuel-A book on how to get the visionary and the implementer together. It’s exactly what our firm needed. It’s a pretty short book so you can knock it out fast.

Tyson’s Tip:

Give 7 compliments to 7 people over the next 7 days. It means a lot more to people than you might think.

Mike’s Tip:

There’s a website called Google flights that lets you search by geographical areas and see where places are cheapest. Every time I travel it is a bargain.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the show we have Melissa Shanahan, founder of Velocity Work, a law firm consulting and coaching company.

In this episode we’ll discuss how Melissa started in the consulting industry, which KPI’s are important and how to track them, how she keeps her law firm clients accountable on goals, and how she keeps level-headed when working with such a diverse client pool.

https://velocitywork.com/

Hacking’s Hack:

From Ashley: Don’t let the muggles get you down

Me: Read the book 5AM Club, its amazing. My wife doesn’t like getting up that early so she’s starting a 5-minutes early club so she never feels like she’s running late by arriving 5 minutes early to everything.

Tyson’s Tip:

If you’re like me you’ve got post-it notes everywhere. Post-it has a new app that lets you write post-it notes on your phone that follow you around at all times. It’s a convenient and fun way to keep track of all the little notes we leave for ourselves.

Melissa’s Tip:

My tip of the week is to reduce your inputs. Be intentional about the media you let influence you.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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This week on the episode we have Brian Mittman, a worker’s comp lawyer based out of New York. In this episode we’ll cover naming your firm, shifting your mindset from learning to implementation, KPI’s and measuring firm health with metrics, and avoiding “growing broke” while scaling.

Hacking’s Hack:

In the old days, generating attorney-client agreements would take a day or two. We have now automated the process so that we can generate agreements while prospective clients are still in the office for their consult. Do whatever you can to make this process as quick as possible.

Tyson’s Tip:

Udemy. Its super cheap and has courses on everything, including PPC and management.

Brian’s Tip:

We switched over to a program that ties into QuickBooks called Bill.com. It has allowed us to not have to send checks which has been a huge help.

Another quick hack is to use HIIT to stay in shape. Don’t neglect your health.

https://thedisabilityguys.com/brian-m-mittman/

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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In this episode Jim and Tyson discuss the struggle of being a solo or small firm lawyer and dealing with the obstacles that come with the profession.

Hacking’s Hack:

I’ve really taken to this 20 minutes of inspiring content a day goal. You’re a sum of the people and content entering your brain. Choose positive and inspiring content to infuse in your brain.

Tyson’s Tip:

I’m considering a switch from Infusionsoft to Autopilot HQ. I’ve stumbled upon something called Jackfruit, you can create a Slack channel where a video is always running. It’s basically a video conference room for Slack.

https://jackfruit.live/

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today’s guests need no introduction. Seth Price and John Fisher join us on the show today to share their feedback on the conference, their top hiring practices, the importance of documenting systems, John’s Mastermind experience, and more.

Hacking’s Hack:

Dale Carnegie-How to Stop Worrying and Start Learning

Tyson’s Tip:

Recently I’ve been thinking about how I can work out more. Make it easier for you to work out. Make it more accessible by putting an exercise bike in your office, keeping a change of clothes in the office, or keeping baby wipes around.

John’s Tip:

Strategic Coach and Dan Sullivan have totally changed our lives and businesses. Talk to anyone in the group and you’ll understand why it is worth every penny of what they charge.

Seth’s Tip:

Take a moment and look at your internal processes and procedures. Make sure that it is retrievable and useable to have those available.

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Allison McKeen, an Award-winning author and attorney at Connecticut trial lawyers.

In today’s episode we’ll discuss self-publishing a book as a lawyer and all of the steps involved.

Hacking’s Hack:

Use Instacart while traveling to order from Whole Foods so you’re eating more healthy when you travel.

Tyson’s Tip:

Docuseries on Netflix- Called Exhibit A. Examines forensic evidence and other criminal defense topics.

Allison’s Tip:

I use Scrivener to write: https://www.literatureandlatte.com/scrivener/overview

Check out the Tiger Bites Podcast!

https://cttrialfirm.com/team/allison-mckeen/

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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“Scaling from 0 to 200 Employees” w/Robert Hoglund

Today on the show we have Robert Hoglund, a graduate of Hamline University School of Law, owner of Hoglund, Chwialkowski & Mrozik, PLLC, a Social Security Disability Law Firm.

In today’s episode we’ll discuss the ethics of marketing and expanding your firm into new areas, phone consultations vs. in-person consultations, and splitting time between the firm and other businesses.

Hacking’s Hack:

Read 5AM Club- I’ve been getting up at 5 and its made a big change on my productivity and outlook.

Tyson’s Tip:

Transferwise. Transferwise lets you easily pay virtual assistants when you’re not going through Upwork or a similar platform.

Robert’s Tip:

Hold your attorneys accountable with data and coach them on their weak areas.

Keep your phone consults to 8-10 minutes-give them a reason to schedule an appointment.

Confirm appointments 1-3 business days from the call.

https://hoglundlaw.com/attorney/robert-hoglund/

For more content from us please subscribe to our Youtube Channel

Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Pete Salsich, an experienced intellectual property attorney whose practice is focused on advising large and small companies and entrepreneurs regarding the creation, protection and use of intellectual property, in both litigation and transactional counseling, particularly in the media, technology and entertainment industries.

In this episode we’ll discuss leaving a big firm to start a smaller practice and the perception challenges involved, working in intellectual property and entertainment law, and creating a personal brand while working in a larger firm.

https://www.capessokol.com/people/pete-salsich-iii/

Hacking’s Hack:

Buy Dan Kennedy’s new book “Marketing to the Affluent”. The introduction alone is worth the investment.

Tyson’s Tip:

It’s summertime, we’re in the middle of June, things start to slow down, take a little time and sharpen the saw. Use this time to refine yourself and your craft.

Pete’s Tip:

If you don’t figure out a way to have your clients tell you about their business without charging them you never get the chance to find out how to help them see the forest from the trees.

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Don’t forget to sign up for MaxLawCon20!

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Today on the show we have Jim Hart, owner of the Hart Law Firm, a divorce practice based in North Carolina. In this episode we’ll discuss hiring “empty-bucket” vs. “full-bucket” employees, Jim’s experience with Atticus coaching, and struggling with delegating and growing.

https://jameshartlaw.com/

Hacking’s Hack:

I’m reading a book called “Scaling Up”, talking about growth he said that once you reach 5-6 employees you have to start delegating things you are not good at, but once you reach 10-15 you have to start delegating things you are good at. The thing that the entrepreneur is the best at becomes the weakness because the entrepreneur doesn’t want to let go.

Tyson’s Tip:

Take a 4-week vacation, disconnect from the business, and enjoy the vacation. It forces you to get your systems in place so that you can take this kind of vacation.

Jim’s Tip:

We all have CRM’s we use, something that I’ve done is I use Less Annoying CRM just for managing referral relationships, separate from the CRM I use for my potential clients.

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Don’t forget to sign up for MaxLawCon20!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Don and Edith McClure, some of our first listeners and owners of a successful car and refinery accident practice in Houston Texas. They’ll talk about maintaining strong communication with clients without losing time and focus to the work, practicing with your spouse, feedback on MaxLawCon19, and whether or not Jim or Tyson is the fan favorite.

https://attorneymcclure.com/my-office/

Hacking’s Hack: Alycia Kinchloe talked about the importance of reading every day at the conference. It’s important to read about your practice area in general.

Tyson’s Tip: During the summer we tend to get lazy. Look at it as a fight. Think about how it will make you feel to win that fight, and how it will feel to lose that fight.

Don’s Tip: We use Ecamm Live for all of our live-streaming needs. You get lots of extras like lower thirds, comments, and other features you only get with a service.

https://www.ecamm.com/mac/ecammlive/

Edith’s Tip: Check-in to your business on social media when you are there physically. It lets people know you’re available.

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Don’t forget to sign up for MaxLawCon19!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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“Father’s Day Pop-Up” w/James Hacking II

Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources!

Today on the show we have special Father’s Day Pop-Up episode for you with Jim’s dad, James Hacking II. Jim and James will talk about how James grew his business from 1 to 150 employees spread across the midwest, and how he managed that growth.

Hacking’s Hack (The Younger): Right now everything is moving digital but listening to your experiences it seems to me like there really isn’t any substitute for a physical experience.

Don’t forget about proximity and interacting with the people who know where the business is.

Hacking’s Hack (Sr.):

There is a list of all the engineers in MO and IL, what I did was go through and make a list of all the people that I thought might want to work with us.

If you do good work clients will recommend you to others.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources!

Today on the show we have Steven Hernandez, owner of the Hernandez Law Firm, a DWI and Criminal Defense firm based in New Jersey.

On today’s show we’ll talk about training yourself to be on the same level as the police officer in a DWI, how donuts can be an effective marketing tool, the software he uses, and how to know when to work on your practice and not in your practice.

https://njdwiesq.com/

Hacking’s Hack: I’ve set up my email so that certain emails get summarized and sent to my Slack automatically. This keeps me from having to leave Slack to go read a court pleading or something like that.

Steven’s Hack: You’ve got some great apps available to you, don’t feel like you need to spend money on expensive software to run your firm.

Tyson’s Tip: Chip Munn sent Jim and I Facebook portals which was very generous of him. My tip is to either 1) get one or 2) if you have one call mr or Jim on it for a quick chat.

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Jim & Tyson’s presentation “Top 10 Marketing Mistakes We See Lawyers Make” from Gary Burger’s May 29th Lawyer V Lawyer CLE.

The 10 most common mistakes we see:

-Not niching down

-Shiny object syndrome

-Focusing only on clients ready to hire today

-No way to capture leads or no systems to handle leads

-Making their marketing all about the lawyer

-Outsourcing marketing before understanding it

-Ignoring video

-Ignoring mobile

-Failing to realize HOW you handle the case is part of the marketing

-Not following up

Gary Burger’s Lawyer V. Lawyer Podcast:

https://burgerlaw.com/lawyer-v-lawyer-podcast/

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Today on the show we have Jay Henderson, founder of Real Talent, a unique hiring and management development service for businesses. In this episode, we’ll discuss how he applies his hiring principles to law firms and how attorneys can be hiring better and scaling faster.

Hacking’s Hack: Have a 30-day probationary period for all your new hires.

Tyson’s Tip: Have an on boarding process, no matter what it might be. Use a combination of documents and in-person training.

Jay’s Tip: Do everything you can to keep your energy as high as possible. Keep your attitude as positive as possible.

http://www.realtalenthiring.com/bio/jay-henderson.cfm

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources!

Today on the show we have Taylor Darcy, an estate planning and business law attorney for small businesses. We’ll talk about the decision to join a firm or go solo out of law school, the automation tools he uses to run his practice, and dealing with loneliness and mental health as a solo and in the legal practice in general.

Hacking’s Hack: Marwan and I have been playing around with the template feature in Gmail. It’s called the “canned responses” feature.

Tyson’s Tip: I’ve been trying this app called Tone It Up, which shows you how to do workouts in your office.

Taylor’s Tip: Automate the heck out of your firm. Don’t do extra work that you don’t have to. Anything you can automate, you should automate.

https://darcy-law.com/

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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Today on the show we have Guy DiMartino, a former chiropractor physician turned healthcare law litigator. We’ll discuss law firm breakups, systemizing multiple practice areas, and running offices in completely different regions of the country.

Hacking’s Hack: I had a very interesting conversation with Kent Richardson about consistency and follow-through when it comes to content creation. If you put it out there that you’re going to do something and you’ve fallen off, recommit yourself and reconnect with why you were originally doing it.

Tyson’s Tip: Storage companies have a great way of getting reviews. They give you a postcard and have you fill out your comments and review their experience. Just the physical invitation is extremely effective.

Guy’s Tip: Read “If You Want to Get Rich Build a Power Niche” by Bruce Statchenfeld.

Guy’s Podcasts:

http://www.thepersonalinjurylawpodcast.com/

http://www.chiropractic-lawyer.com/

https://www.amazon.com/Want-Rich-Build-Power-Niche-ebook/dp/B07K5KHGTG

https://www.michigancityinjurylaw.com/

https://gsdimartino.com/

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources!

Today on the show we have Allison Williams, owner of Williams Law Group in New Jersey and owner of Law Firm Mentors, a business coaching service geared towards law firms looking to grow their practices.

We’ll talk about honing in on extreme legal niches, hiring help without risking your reputation and work quality, and building a book of business from scratch.

Hacking’s Hack: There’s a podcast I listen to called the art of procrastination. In the show the say to look at which items stay on your desk for a long time and find people to delegate them to.

Tyson’s Tip: This one is from the Haskin’s brothers-Google added a general business category to thousands of Google MyBusiness listings that have hurt businesses rankings in Google. Go make sure that you don’t have it, and if you do get it removed ASAP.

https://familylawyersnewjersey.com/

https://williams-law-group.lpages.co/law-firm-mentor/

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources!

Today on the show we have Ryan Sargent, a personal injury lawyer managing multiple offices across San Diego California and the surrounding areas.

We’ll talk about what it was like going solo in the middle of the Great Recession, the advantages and disadvantages of multiple offices, how he uses Filevine to manage cases across multiple locations, and how he maintains a healthy work-life balance.

Ryan’s Website: https://sargentlawfirm.com/

Hacking’s Hack: I’ve been messing around with the reminders app on my iPhone and figured out you can set reminders based on location, so you can remind yourself to do something when you’re at a specific place.

Tyson’s Tip: I found a site called Dubb, its fantastic. It lets you send videos via emails to clients. It’s much better than BombBomb.

https://dubb.com/

Ryan’s Tip: I have two: (1) Turn off all notifications on your cell phone, except for you family and essential people. (2) If you’re on instagram, follow @tylermcbroom and he has a wealth of tax tips that will save you a ton of money.

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

For more content from us please subscribe to our Youtube Channel

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Ryan Brown, a long-time member but brand new criminal defense attorney with his own solo practice in rural Georgia. In this episode we’ll discuss some of the biggest issues he runs into as a new attorney, as well as give him suggestions on how to expand his firm so that he can focus on the areas of practicing he loves, all without compromising his vision.

We’ll talk about:

-Recognizing systems you can improve and actually following through

-How to integrate automation into your solo or small size law firm

-When you should hire your first employee

-What to do with good domain names that you own but aren’t using

-Targeting and attracting younger clients

-The types of content that are best when you are starting out

Hacking’s Hack: There’s this little conference coming up called “MaxLawCon19” that is pretty close to selling out. Make sure you don’t miss it.

This week two different members of the group set up “Maximum Lawyer” lunches in their respective cities. We encourage this and will be doing this soon in St.Louis.

Tyson’s Tip: Jim stole my tip, but I want to add that we will be announcing a lunch date some time in the next week.

I have been subscribed to Adobe Cloud for awhile, but didn’t realize how much I had access to. I highly recommend it, especially for video.

Ryan’s Tip: Grammarly is great for guys like me who are fast typers, especially if you are doing a lot of typing online.

Ryan's Website: https://www.jryanbrownlaw.com/ryan-brown

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Oli Billson, lifelong entrepreneur and marketing legend.

In this episode, we’ll talk about the his four main profit activators he sees in all of his seven-figure businesses, including:

-Having a real vision of how you’re going to scale your firm past the plateau point

-Building a growth team with the capability to scale you from six to seven figures (or seven to multi-seven)

-Having an inbound sales team

-Building an “automation playbook”

He’ll also reveal some of the biggest business myths that are being perpetuated through books and social media you’ve probably consumed, as well as how he structures his time as he runs his multiple businesses.

Hacking’s Hack: Grab your iPhone or your Samsung and look at your messages-scroll down to the very bottom as far down as old as you can get on your messages find people that you haven't connected with in a while and just send them a quick text letting them know that you're thinking about them.

Tyson’s Tip: About two years ago, I started ordering from National Pen Company and people are always asking about you know, where do you get your merchandise things like that? They have high quality merchandise pens, notebooks, things like that and they're really inexpensive. I highly recommend them-National Pen Company. Worst case scenario is if you get on their mailing list, every two weeks they will send you a sample product in the mail. I just got like a notebook in the mail from them. Its actually branded with my firm's information on it, and I get something every two weeks.

https://www.nextlevelbusiness.com/learn/

https://www.oliverbillson.com/

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Joe Fier and Matt Wolfe, co-hosts of the Hustle & Flowchart podcast and Evergreen Profits.

They’ll discuss living through the evolution of Wordpress, their Evergreen Content Traffic model, how to integrate affiliate revenue into your business, and delegating tasks to operate in your Zones of Genius.

Some of the strategies they’ll discuss:

-Getting on podcasts

-Getting the right people on your podcast

-Affiliate revenue

-Content marketing and retargeting

-Newsletter promos

-How lawyers can use video content

Hacking’s Hack: Optimize the content you are already producing. Check out Evergreen Profits and learn conversion through retargeting. It will really help you have more intelligent conversations about marketing.

Tyson’s Tip: You need google forms and slack. Each Friday morning I have a feedback form that goes out to all employees that I review over the weekend. It’s really helped things to become more efficient.

Joe’s Tip: Figure out what you love to do. If you don’t like what you’re doing, delegate. Simplify.

Matt’s Tip: There’s a book right now that we’ve been reading: How to be a capitalist without having capital.

https://www.amazon.com/How-Capitalist-Without-Any-Capital/dp/052553444X

Evergreen Profits (Joe & Matt’s Website): https://evergreenprofits.com/

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

For more content from us please subscribe to our Youtube Channel

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

Interested in being on the show? Shoot us an email at support@maximumlawyer.com or message us on Facebook!

Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Jay Ruane, Ryan McKeen, and Bill Umansky, co-authors of Tiger Tactics: Powerful Strategies for Winning Law Firms.

They’ll discuss staying energized, their favorite chapters of Tiger Tactics, writing a book with multiple authors, and things they wish they could tell their younger selves. If you listen closely you’ll even get to hear the story of Bill’s enlightening California bender, how to create a vision, and how to maintain balance in your lives and practices.

Hacking’s Hack: Tiger Tactics and born to lead Renee brown

Business owners need to build an environment for connection

Tyson’s Tip: My advice is to read one chapter and think about it for a few days. Take your time with Tiger Tactics, don’t rush though it. Live the principles.

Jay’s Tip: We’re in a people business. We just finished Q1. You should be 25% of the way towards your goals. Reach out to past connections you have fallen out of touch with. Send out personalized note cards.

Ryan’s Tip: If you can at all buy noise canceling headphones, they will help you be way more productive. We like Bose noise-canceling headphones.

Reach out if you need help. Many lawyers are afraid to get help when they are suffering. You are not alone.

Bill’s Tip: In this age of personal connection, it is important to do a lot of videos. Toss out your old videos that aren’t good anymore.

Get a video coach to shoot better videos.

Tiger Tactics: https://www.amazon.com/Tiger-Tactics-Powerful-Strategies-Winning/dp/1732641110

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Today on the show we have Michael Foster and Brian Wallace, co-founders of Foster & Wallace. Their firm is based in Kansas City and is brand new-less than a year old.

We’ll discuss taking the leap from BigLaw to running a practice, the biggest challenges they’ve faced in making the transition, running a firm with two different practice areas, establishing yourself with a website, all while staying focused and organized throughout the process.

Hacking’s Hack: Ryan McKeen said at the beginning of the year that he’s done reading business books. I’m reading a book right now called Billion Dollar Whale. Think modern day Malaysian Gatsby except it all really happened.

Tyson’s Tip: Two books by Russell Brunston- .com secrets and expert secrets. I use these as desk references.

Michael’s Tip: Have coffee to network rather than lunch. Saves money and is better on the waistline. Ask for 5-star reviews from everyone you work with.

Brian’s Tip: When you’ve got business partners its important to be open and transparent. Leave it all out there.

Check them out at FosterWallace.com

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Today on the show we have Sarah Schaaf, lawyer and CEO of Headnote.

We’ll discuss Headnote, advice to lawyer parents, working in the legal field vs the tech field, and more.

Sarah has worked at a variety of firms and see the whole gamut of billing methods by law firms. What’s happening right now for most law firms is they send an invoice out and wait to see if they get a check a few weeks to months later. There’s a series of meetings and awkward collection calls, but in reality there is a lot of vagueness around the status of each funnel from collection to payment.

Headnote tracks all of these steps so your firm is wasting less time making collection calls and comparing notes and more time focusing on practicing the law.

Get $30 of free transaction fees from Headnote at: https://headnote.com/maxlawyer/

Reach out to Sarah at: https://www.linkedin.com/in/sarahkschaaf/

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

You can also go to MaximumLawyer.com or, if you’d prefer, email us at: info@maximumlawyer.com

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Welcome to the Maximum Lawyer Podcast. Partner up, and maximize your firm.

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Today on the show we have Jordan Hofstroff of Jordan Law. Jordan discusses naming your firm after your first name, how he finds clients for his business law practice, and how we practices together with his wife.

We’ll dig deep on how he deals with his biggest frustrations, personalizing automation, and scaling growth without losing personal touch with clients.

Hacking Hack: Hemingwayapp.com is a plugin that gives you a rating of your language 1-5.

Jordan’s Tip: Put yourself in the clients shoes and be relatable.

Tyson: Go to Lawmatics - I’ve been really impressed with their service.

Make sure to register for MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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In this episode, Jim & Tyson interview Jeff Horn, owner and principal of Horn Law Group, a firm that specializes in family and divorce. Hereunder Jeff tells about why he focused in family and divorce law, and his two books: Shock Proof Divorce and Shock Proof Family Law. Tune in as they talk about how having processes for everything in the office has helped workflow, the challenge he took in breaking a comfort level and how you learn through experience, and his aim at recruiting lawyers that only want to be family law practitioners to partner with them and grow geographically.

Register to MaxLawCon19, June 6 and 7 in St.Louis.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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In this episode, Jim & Tyson approach how to build an audience; the pure value of a big audience and the different models. Dive in as they talk about how consistency and taking one step at a time can help make a bigger audience, and the importance of adding value and content information to the group.

Register to MaxLawCon19, June 6 and 7 in St.Louis.

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In this episode, Jim interviews Maddy Martin, Head of growth and education in Smith.ai,  a company known for superior virtual receptionists and intake services by phone. Listen as they immerse into what’s new in Smith; the launch of accurate and quick live web chat, ways to make a successful events for lawyers and all Maddy’s talk about referral marketing in the upcoming  MaxLawCon19.

Register to MaxLawCon19, June 6 and 7 in St.Louis.

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In this episode, Jim & Tyson interview Talitha Gray Kozlowski, a lawyer who specializes in bankruptcy and is the Co-Founder of Lawclerk.Legal, a firm that helps small firms to elevate the practice of law by engaging talented U.S. freelance lawyers to assist you on an as needed basis. They will go over her business and her new company, built from scratch. Listen as Talitha shares all about this new venture; how to make it possible and how to focus your time and energy so as to improve your life and practice.

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In this episode, Jim & Tyson interview Jonathan Hawkins, Outside General Counsel to law firms and owner of Law Firm GC. Jonathan is always seeking to avoid lawsuits, has litigated and tried contentious lawyer breakup cases. Listen as they talk about his journey having been through a law firm dissolution himself having an up close the issues that arise and the effects they can have on a law firm and a lawyer’s practice.

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In this episode, Jim & Tyson interview Nancy Myrland, Legal Marketing Guru and owner of Myrland Marketing. Listen as they talk about her journey from traditional marketing to social and digital marketing and go over the new ways of legal marketing, including content creation, voice searches, and Amazon Flash Briefs.

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In this limited-run episode we're sharing Joey Vitale's presentation from last year's MaxLawCon 2018 on building a tribe on social media. Joey Vitale is the proud owner and founder of Indie Law, a law firm specializing in legal protections for solo and small-size businesses. You can check out their facebook page here and their website here

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In this Pop-up episode, Tyson interviews Harlan Schillinger and Eric Coffman, Co-Founders of LeadDocket, a simple lead tracking software for law firms. Listen as they dive deep into its features and advantages going over the importance of follow up and communication.

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In this episode, Jim & Tyson interview Mike Allton, Brand Evangelist for AgoraPulse, Author, Speaker and Social Media expert. Listen as they dive deep into content creation and social networks for lawyers and discuss about the best ways to implement social media strategies in different networks depending on your practice.

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In this Pop-up episode, Jim interviews Jess Birken, a Lawyer and Consultant for nonprofits who runs her own Law Firm; Birken Law Office. They will go over her business, how she uses infoproducts to educate her clients and make the most of the consults they have and the advantages of her subscription model!

Find Jess on Twitter and on HackYourPractice

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In this episode, Jim & Tyson interview Steven Lefkoff, an attorney that specializes in the Motor Vehicle industry and Fair Business Practices Act. Steven runs his own Law Firm, Lefkoff Law, and he is trying to bring in a new focus and make it his primary business; Small Claims Coaching. Listen as they go through his process and midnset going solo and then starting a new practice area within his law firm.

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In this episode, Jim & Tyson interview Mitch Jackson, The Streaming Lawyer. Listen as they dive deep into the mindset of social media and go over the importance of showing your human side in your marketing, consistency and choosing the right platforms for your content.

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In this episode, Jim & Tyson will go over their plans for 2019 and interview each other, going deep into their firms and where are things at with their businesses. Listen as they talk about their goals, including systems, marketing, growth mindset and time management.

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In this episode, Jim & Tyson interview Todd Smith, an appellate lawyer from Austin, Texas who runs his own law firm; Smith Nobles Appeals and is the president-elect of the Austin Bar Association. Listen as they go over Todd’s business and discuss about his mindset running his firm and helping lawyers with appeals, marketing strategies and systems, paying special attention to the importance of building personal relationships and networking.

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In this episode, Jim & Tyson interview William D. Umansky, “The Law Man”. Bill is the owner of The Umansky Law Firm, a Criminal Defense Firm down in Central Florida. Listen as they go over Bill’s entrepreneurial journey growing his business and the self awareness mindset that keeps him moving forward and improving.

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In this episode, Jim & Tyson interview Patrick J. Higgins, a Medical Malpractice, Personal Injury and a Litigator Lawyer out of New York who has recently opened his own law firm; The Law Offices of Patrick J. Higgins, PLLC. Listen as they go over this big step after practicing for over 32 years; his mindset, strategy, marketing, challenges and surprises on the way!

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In this episode, Jim & Tyson interview Josh Goldstein an Immigration Attorney and owner at Law Offices of Joshua L. Goldstein, PC. Listen as they discuss about his business and how is it like to run multiple offices; intake, staff, marketing and more!

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In this episode, Jim & Tyson interview Megan Zavieh, with Zavieh Law. Megan is an attorney with a broad range of litigation experience now focusing on attorney defense in the California State Bar disciplinary system. Listen as they go over her business, her strategies and marketing, information products and ethics.

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In this episode, Jim & Tyson interview Conor Malloy, partner at Chi City Legal, LLC, a 2 men law firm in Chicago. Conor uses Zapier in his firm and he is kind of a magician with it. Listen as they go all over this automation software, its functions, and the way it can help you run your law firm.

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In this pop-up episode, Jim interviews Tyler Blair, an account executive with Apptoto; an online scheduling software. Jim’s have been using this software in his Firm and they’re really happy with it. Listen as they go over its different features and advantages.

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In this episode, Jim & Tyson interview Chip Munn, CEO of Signature Wealth Strategies, a wealth management practice serving families in the Carolinas. Listen as they go over Chip’s business and discuss about the similarities of both industries.

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In this episode, Jim & Tyson interview Dayne Phillips, a Criminal Defense Attorney at Price Benowitz LLP. Listen as Dayne tells his story about meeting Seth Price and how he affiliated with him, having the best of both worlds, working as a solo with a big firm backing him up.

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In this episode, Jim & Tyson interview Brooke Moore & Laura O’Bryan of MyVirtual.Lawyer, an entirely online law firm. Listen as they go over their business model set up.

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In this Pop-up episode, Tyson interviews Paul Lee, the Director of Business Development at  The Expert Institute. The Institute connects attorneys with expert witnesses in all specialty areas. Listen as they go over what The Institute does and how it can help lawyers and law firms.

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In this episode, Jim & Tyson interview Andrew Stickel, owner of Social Firestarter, a marketing agency that works primarily with lawyers. Listen as they discuss different ways to market your law firm and how to differentiate from other law firms.

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In this episode, Jim & Tyson interview Parker Layrisson, a personal injury attorney who runs his own law firm in Ponchatoula, Louisiana. Listen as they go over his car accident personal injury business and the importance of community marketing in a town like Ponchatoula. Also, his struggles running his firm, how his book has helped him, podcasting and more!

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In this Pop-up episode, Tyson interviews  Marisa Portuondo, a solo practitioner from Miami, FL. Marisa owns Portuondo Law Firm and focuses on business law and property damage. Listen as they discuss about hiring the right person and go over the different processes and techniques in their law firms.

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In this episode, Jim & Tyson will go over a list of 6 reasons why Jim’s firm is transitioning away from Infusionsoft to another softwares.

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In this Pop-Up episode, Tyson interviews Ryan Anderson, Co-Founder & CEO of Filevine; a case management software for the modern law firm.

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In this episode, Jim and Tyson interview  Paul Yokabitus, an estate planning attorney who has just launched his own firm: Cary Estate Planning, from North Carolina. Listen as they discuss the launch of the firm covering the most fundamental topics of it: mindset, marketing, strategy, referrals and more!

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In this episode, Tyson interviews Diana Stepleton, VP Partner Engagement at Ruby Receptionists. Good news! Ruby Receptionists is launching a new product specifically designed for solo lawyers, and Diana will tell us everything about it.

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In this pop-up episode, Tyson interviews Diana Stepleton, VP Partner Engagement at Ruby Receptionists. Good news! Ruby Receptionists is launching a new product specifically designed for solo lawyers, and Diana will tell us everything about it.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!

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In this episode, Jim and Tyson interview Noemi Puntier-Vasquez, an immigration attorney in Atlanta, Georgia. Since the 2018 Maximum Lawyer Conference Noemi has done a lot of improvements in the way she runs her law firm. We will go over this improvements and she will explain us how this changes have helped her grow her business.

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In this episode, Tyson and Seth will go over the fundamentals of digital marketing and SEO.  

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In this episode, Jim and Tyson interview Seth Prince and John Fisher! They will dive into their marketing going through their systems, strategies, advice to people going solo, the future of marketing, and more!  

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In this episode, Jim and Tyson will catch up with each other, they will go over what’s been going on with their businesses and then they will dive in into this week’s topic: where are they going to be 25 years from now. Also, they will discuss about building a culture in a law firm and BHAGS.

This episode is all about building for the future, expanding, and putting in place systems that will allow us to grow; Innovating and improving ourselves.

BHAGS - Big Hairy Audacious Goal

“If you pick the wrong BHAG, your setting your firm off on a terrible course. If your team isn’t unified on that goal, your gonna screw the whole thing up.”

Built to Last: Successful Habits of Visionary Companies by Jim Collins

In 25 years:

Jim sees his firm with offices across the country and as the biggest law firm for family immigration services, with all their systems build out and a franchise model.

Tyson wants to have the most successful personal injury law firm in the midwest, with an office in every single city of the midwest.

Hacking’s hack: A book about having a learning organization:

The Fifth Discipline: The Art & Practice of The Learning Organization by Peter Senge

Tyson’s tip: An app to look good.

https://www.mtailor.com/

Custom Clothing Made in Your Size

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In this episode, Jim and Tyson interview Jason Selk. Jason is considered to be one of the top performance coaches in the United States; he trains individuals and teams to develop the mental toughness necessary for high-level success. They will go over the importance of having a performance mindset in your life and your business, and how mental toughness can help you grow your firm.

Jason’s Website

Are you fighting it out to the very end?

The importance of confidence: The perfectionist mindset VS. the performance mindset.

Self confidence is the number one variable for all performers. What that perfectionist mentality does, is it really takes its toll on a person self confidence. If I keep thinking about that error or that missed opportunity, and not focusing also on the things I’ve done well, my confidence is gonna take a beating. We try to train people to develop the performance mentality, that it’s about recognizing what you have done well and relentlessly improving.

“Highly successful people NEVER get anything done in one given day, but what they do is, ALWAYS get their most important activities done each and every day.”

Plateaus in business

“Plateaus will happen. There will be times where you’re kind of in that phase of doing the work and not seeing the immediate results, but if you stay with it: 30, 60, 90 days, nailing your one most important and usually getting the 3 most important done each day, you are probably gonna find plateaus don’t last very long; that you find ways to keep moving it to the next level.”

The mindset of saying no

The first step to saying no is evaluating where your time and energy are going, and in terms or relevance, what’s most important? If right now you are feeling overwhelmed, the next step is to eliminate 10% to 20% of what you are currently doing. The third step, is moving forward. The next time anyone ask you something, before saying yes, identify what will you say no to.

Don’t overload yourself. Prioritize.

The book

Hacking’s hack: Have a podcast!

Jason’s tip: Go back to the 3 most important and 1 must. Identify your 3 most important activities and of that 3 what’s the one most important activity that must get done every day.

Tyson’s tip:

  1. If you ever had problems downloading and viewing .ZIP files, there’s an app called Browser. The icon is an arrow pointing down.
  2. Get the book Organize your team today.

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In this episode, Jim and Tyson interview Marisa Portuondo, a solopreneur who runs her own business law practice in Miami, Florida. They will go over her journey as a lawyer and entrepreneur paying special attention to her marketing and discussing ways to improve it. Also, her biggest struggles and the value of assistants.

Marisa does basically everything for business owners: that is transactional or litigation. That has branched out into construction, because a lot of her clients are in the construction industry. Recently she started doing property damage.

Her Firm: Portuondo Law Firm

03:14 - Experience

Marisa has a lot of experience in small firms and learned many valuable lessons about running a law firm: “I learned a lot about how to run a law firm and how NOT to run a law firm from the different bosses that I had.”

03:59 - 1st Day as a Solo

“I just thought, I don’t even know how to get clients! Marketing has changed so much since then... ”

05:17 - Marketing

“Whenever they think about a property claim they think of me, because they don’t know any other property claim attorneys.” Main marketing is word of mouth

08:39 - Her Struggles

Marisa’s biggest struggle is that there’s just never enough time. Marisa has a background in information systems, so she’s now implementing automation and starting to see how much more efficient she’s becoming.

09:57 - Her team structure

They will go over Marisa’s team and her new mindset about virtual assistants.

12:44 - Technology

Marisa’s main software is Practice Panther

14:30 - Flash Forward

“I don’t know if I ever want to become a big firm. I don’t know if that’s the lifestyle that I wanna lead.”

15:30 - Why do Marisa does what she does

“I just love helping business owners… I’ve learned a lot about business and I love sharing that information”

16:53 - The Advice

Get staff earlier!

20:01 - Hack and Tips of the week

Hacking’s hack: Jim’s been listening to James Schramko and he has a tutorial named “Own The Racecourse” The best articulation of the mindset that you should have when creating content.

Marisa’s tip: Automation. Get it done. Dig in into your software and automate. If you don’t have one, get one.

Tyson’s tip: Tyson’s in the process of hiring 2 new employees and has one very simple piece of advice: make sure that you have the job applicants make them send you a copy of the resume in pdf format. That simple thing is gonna weed out the people who can’t do that single and simple task.

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In this episode, Jim and Tyson interview Michael Whelan. Michael runs his own law firm, organizes a lawyer conference and is writing a book about running a law business. They will go over his background, the conference and the book; it’s main principles about being a solo practitioner, deep expertise and legal supply chain.

“Law is not a business plan, it’s a product, it’s a monetization strategy. It’s how we turn knowledge in to cash so that we can live. How we do that is really up to us.”

The conference: http://www.lawyerforward.com/

The Book:

You can sign up to be on a mailing list where Michael talks about what’s going on with the book: http://www.lawyerforward.com/bookupdates/

3 main ideas:

  1. Financial capital is not a good play for specially solo attorneys, but social capital is highly available, and should be the leverage point for people trying to run their own law firms.
  2. The 2 most valuable pieces of any transaction are the relationship and deep expertise.
  3. People should connect on a legal supply chain. A different way to structure human capital.

Hacking’s hack: Jim’s been listening to James Schramko (https://www.superfastbusiness.com/about/) and he said something that really struck a nerve with him.

“I create content when I have something to say.”

Michael’s tip: A daily task app that is fantastic and it’s gamified. Great to use with your kids.

https://habitica.com/static/home

Tyson’s tip: A tool to manage social media.

https://www.agorapulse.com/

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In this episode, Jim and Tyson interview Karen Caffrey, a licensed professional counselor and a lawyer; Karen went from the practice of law to the practice of therapy mainly counseling lawyers. They will go over the importance of wellbeing and health for lawyers, the mindset of wellbeing, and how that wellbeing can be achieved. Also, how therapy works and how it can help your personal and business.

Karen’s web site: http://www.karencaffrey.com/

“You can’t be a good lawyer if you are not a healthy lawyer.”

What does it mean to be healthy?

It’s multifaceted, there’s a physical aspect, a spiritual aspect, a work aspect and a mental and emotional aspect...

Lawyers are reluctant to go to therapy

Because of 2 things: first, stigma; the fear of how are they going to be judged, and the second is fear on confidentiality.

The business of law and psychotherapy

“The nexus between the business of law and psychotherapy Is a lot of the challenges lawyers face in having a good business of law come from psychological reasons.”

“Who we are as people, directly impacts who we are as lawyers and who we are as business owners doing the business of law.”

Please give us a shout out in the ABA JOURNAL’S ranking of podcasts!

Hacking’s hack: Whenever you can take a day off of the week. Unplug yourself: get away from the phone and the computer, the office.

Karen’s tip: Put your wellbeing on your radar screen and to do this by diaring it. You can dairy it every day, and spend 5 minutes talking about your wellbeing. Prioritize your wellbeing.

Tyson’s tip: Productivity - A website: Activtrak: https://activtrak.com/. It allows you to plug in yourself, your partners and employees, and it shows your productivity level.

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In this episode, Jim and Tyson interview Jay Ruane. They will go over his background, his role in his firm and how he managed to grow and improve it, paying special attention to his Adwords experience and strategies.

“Start small, figure how it works, and then grow from there.”

The firm:

https://www.ruaneattorneys.com

Actually, Jay is more of an administrator of the firm than ever before, but he is still in the business, he does some court appearances from time to time.

Some of the topics:

The importance of content:

“We’re no longer advertising generic terms out there to drive people to information on our website, because people are finding our website organically based on all the content that we have”

A big mistake:

“One of the biggest mistakes people make, especially when it comes to adwords is thinking that more money is going to get them better results. That’s a misunderstanding of how the adwords auction system works.”

“There’s a tendency to wanna have the widest net, but the widest net doesn’t necessarily catch the fish that you want.”

How to build ads:

“We need to get in the mindset of the consumer. And those are the ones that are going to get clicks; the ads that resonate with the people who are facing the problem that needs a lawyer..”

How do you tell if an ad is working?:

“One of the things we like to use ourselves is, we direct the ad to a specific landing page on our website that is more sales oriented than our organic pages.”

Facebook vs Adwords:

“Facebook is great, but you have to have the right approach to facebook. You can’t expect it to give you the same type of results as pay per click because it’s just not built that way and the people aren’t there for that.”

Marquis Jackson’s episode:

http://www.maximumlawyer.com/podcast/legal-hope-pop-up-episode/

Please give us a shout out in the ABA JOURNAL’S ranking of podcasts!

Hacking’s hack: The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever by Michael Bungay Stanier. how to be a good coach in an office setting!

Jay’s tip: Curate your negative list on Google. Go back and take a list of the 100 top baby names for the last 50 or so years. Male and Female. Because a lot people in this field may hear that their friend got arrested for a DUI. If they are not the person who is looking to hire you don’t want to be advertising to them.

Tyson’s tip: Check out Ryan McKeen’s book: Empower Yourself: A Practical Guide to Connecticut Personal Injury Law.

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In this episode, Jim and Tyson will check in on what’s going on with both of their practices, talk about MAXLAWCON and go over the Sales Prevention Department List; 10 things lawyers and law firms do that prevent the closing of sales.

First, Jim and Tyson will discuss about case management and catch up meetings, Tyson will go over the importance of synergies in a partnership and then they both will go over the difference between own generated leads and referrals of Personal Injury Attorneys.

Also, they will go over next year’s conference. Lessons learned and a lot of improvements! It’s going to be awesome!

And then, our topic; The list of The Sales Prevention Department:

  1. Not having a live and empathetic person answering the phone.

  2. Not returning calls or taking too long to call a lead.

“When you think about all the money that you spend to get the phone to ring, to not maximize what happens after when the phone rings it’s just waste of money.”

  1. Having a slow sales process.

“They never love you as much as they do on the day that they sign you”.

“If you can stop them from looking for other attorneys, then you have done 90% of the battle. Get them to sign the contract”

  1. Being too salesy AKA too much “whiskers”.

  2. Brand and generic marketing.

  3. Not having the knowledge base for the types of cases you’re advertising for.

  4. Not following up on clients after an initial phone call.

  5. Hiding the ball or over promising; being disingenuous.

  6. Not being crystal clear on what it is that you do: NO REFERRALS.

  7. Being afraid of walking away from the table.

Please give us a shout out in the ABA JOURNAL’S ranking of podcasts!

Hacking’s hack: No external information until 11am!

Tyson’s tip: Talk to every person as if you never gonna talk to them again.

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They will go over his background, his business, and how it is like to be a lawyer as a member of a minority. Also, they will discuss about his recently published book “Black Lawyer Confidential”.

“I wanted to come up with a book or some type of manual for those who are from small towns or minorities that have never had parents who were lawyers, or ever been in the court system before to try to deal with it…”

Their Firm:

http://johnniefinchesq.com/

The Book:

BlackLawyerBook.com

Johnnie’s Twitter

Please give us a shout out in the ABA JOURNAL’S ranking of podcasts!

Hacking’s hack: https://audiojungle.net/

You can download royalty free music and audio tracks for a Dollar, and you are able to search it by emotions or music type. Great cheap resource.

Johnnie’s tip:

Leave 15 minutes early! For the rest of your life!

Tyson’s tip:

Ride a bicycle in your office whenever you are working or on calls or doing a Podcast!

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In this BONUS episode, Jim gives a talk at SLU Law. He will talk about his early days as a lawyer and his journey as a law entrepreneur who now runs his own immigration law firm, going over his mindset, his business, his firm and his marketing strategies.

“This is a lot of work, but to me it’s worth it and it’s fun. I am having more fun that I’d ever would’ve had, and I’ve had three really big law firms in St. Louis talk to me about coming in to that firm and I’ve turn them down every single time, and I laugh when I do it because I would never be able to do half of my crazy shit if I went to one of those big firms. And if I hadn’t agreed to be the plaintiff in that law suite, I don’t know what would’ve happened, I don’t know how many kids I would have. I don’t know what kind of life I would have; I would have a very different life probably. So I’m very grateful for everything that’s happened and I am exactly where I want to be.”

Jim Hacking

Please give us a shout out in the ABA JOURNAL’S ranking of podcasts!

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In this episode, Jim and Tyson interview Hayden and David Haskins, owners of Haskins & Company a Law Firm Marketing Company. They will go over their background, their business setup, and their law marketing work and strategies, paying special attention to how to hire the right marketing and social media company for your law firm. Listen to the episode to learn some great tactics to choose the right fit for your company.

Also, Hayden and David have political marketing and campaign work backgrounds, and they took many things from that sphere into law firm marketing… In this episode they will go over some of these lessons learnt…

Their Firm:

https://haskins.co/

“A lot of times Attorneys get into marketing arrangements, contractual agreements, and they are not as familiar with the lay of the land as somebody like us, that have actually seen a lot of the work that’s out there or a lot of the shady tactics that people do... ”

Some of the red flags when hiring an online or offline marketing company:

  1. Contractual limits and ownership of content and IT.
  2. Transparency and reporting

Please give us a shout out in the ABA JOURNAL’S ranking of podcasts!

Hacking’s hack:

Jim mapped out his ideal week, and going through that exercise has helped him a lot. So, map out your week!

David’s tip: The best SEO book David has ever read! It’s like a Google biography so hopefully it will help you create content that Google likes.

In The Plex: How Google Thinks, Works, and Shapes Our Lives

Hayden’s tip: Figure out how to track where your leads are coming from. Get as granular as you possibly can with that information. And figure out what your true cost per case is.

Know where your leads are coming from with: https://www.callrail.com/

Tyson’s tip:

Move Pay for a private server. It’s more expensive but it will speed up your website.

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In this episode, Jim and Tyson interview Kent Richardson, a young and talented marketing coordinator and video producer who works in both of their law firms! They will go over his background, his tasks, his fundamental role in the MAXLAWCON18 and the different youtube and podcasting strategies he used to improve Jim’s and Tyson’s marketing! Also, the importance of tagging content and video editing techniques!

“It’s almost a game to watch the numbers go up and figure out what combinations of tags and strategies work and which play out the best.”

Tag your content correctly!

TubeBuddy

Kent's company:

Phantomhouseproductions.com

Some of Kent’s books:

  • No B.S. Marketing To the Affluent: No Holds Barred Kick Butt Take No Prisoners Guide to Getting Really Rich
  • The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content
  • The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage

If you attended the MAXLAWCON18 you will have access to all of the audio, video and slides of the conference. Your email is already there, just sign up using the email you used to register to the conference.

Hacking’s hack: Jim recently learnt from his 9 year old daughter that if you call somebody using the Alexa your number will be hidden, so you can imitate a federal law enforcement call. Use Alexa to dial out!

Kent’s tip: If you have an Instagram account, from within Instagram whenever you go to post, in the very last stage there are little sliders that if you tap them you can post directly from Instagram to all other accounts simultaneously.

Tyson’s tip: Uber Conference has a lot of cool features that let you mute and unmute and see participants information and id’s during a conference with lots of participants! Very Cool!

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In this episode, Jim and Tyson interview Walter Reaves, a criminal defense lawyer from West Texas. Walter is having a marketing issue: he is not having the cases that he wants. They will discuss about different marketing strategies to solve this problem and improve his business.

“Every time I’ve narrowed my practice and narrowed my marketing I’ve made more money.”

The cases that Walter likes are DWI’s and basic misdemeanor stuff like possession of marijuana, theft and assault. And if he could choose 1 type of case that would be the minor drug cases… A problem in Walter’s website: his videos are very general and very broad. This means that he is going to get a broad number of questions. He should narrow down the type of cases that he wants and start creating content on those.

Mentioned resource: Build To Sell

About Walter:

The Firm:

Hacking’s hack: Involves a phrase that we are hearing a lot: Know Love and Trust.

To do business with someone, first they have to know us. Then, they have to likes us. Then. to trust us.

We have to have marketing that’s devoted to getting them to know us, and that is rising up their hands. Then how we get them to like us; giving them consistent good content for free. And trust is when they make that decision to actually hire us.

Walter’s tip: Building a StoryBrand: Clarify Your Message So Customers Will Listen

by Donald Miller

Tyson’s tip: An app. VIDEORAMA. Edit video, add text. Perfect app for IGTV!

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In this episode, Jim and Tyson interview Shawn Hamp, a criminal defense lawyer who lives in the Cincinnati area and has an office in Arizona. They will go over his business and how does he run the law firm remotely. Management, employees, clients, intake, systems, logistics, team communication and more!

A lifestyle decisión:

Shawn and his wife decided to raise their kids in Cincinnati where they’d be close to their family. So he would have to run his law firm remotely...

“It was kind of the second leap that I had to make. The first leap was going out on my own after leaving the county attorney's office.”

There were a lot of steps to make this happen. Some of them:

  • Figure out what type of courts that he could appear remotely in.
  • Coordinate logistics logistics of computer systems and phone systems.
  • Key hires of attorneys that could do the day to day court.

“Basically what I do full time now is work on marketing, intake and administration of the office. It’s business development. Fortunately, that is the kind of stuff that I love doing.”

Also, they will discuss the difference between finding clients remotely in small cities and big cities.

“I have a competitive advantage because I am a big fish in a small pond…Even if it’s remotely”

About Shawn:

Shawn Hamp has practiced law for more than 17 years with emphasis in criminal law: https://www.hamplaw.com/shawn-b-hamp

The Firm:

https://www.hamplaw.com

Hacking’s hack:

A book. Willpower Doesn't Work: Discover the Hidden Keys to Success. by Benjamin Hardy.

It’s about how we need to spend more time setting up our environment for success.

https://www.amazon.com/Willpower-Doesnt-Work-Discover-Success/dp/0316441325/ref=asap_bc?ie=UTF8

Shawn’s tip and hack:

Hack: An app: BIGVU: A teleprompter video recorder so you can do selfie cam videos while reading the text from the screen of your phone.

https://itunes.apple.com/us/app/bigvu-teleprompter-pro-lite/id1124958568?l=es&mt=8

Tip: Focus on local search. Because everything these days is about above the fold on Google, being on map packs, being on mobile search. Getting reviews. Making sure your name and address are correct. SEO. Traditional content is changing.

https://whitespark.ca/

Tyson’s tip:

Another podcast! Business Wars

https://itunes.apple.com/us/podcast/id1335814741

They go through a variety of different companies that fought each other.

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“I felt like we were so busy, but yet there wasn't as much money in the bank as I wanted, and that led me to start thinking more like a business owner and mapping out processes and figuring out key performance indicators.:”

3 KPIs:

  • Sales
  • Productivity and Customer Service
  • Finance

About Billie:

https://mymodernlaw.com/team/billie-tarascio/

The Firm:

https://mymodernlaw.com/

Hacking’s hack:

Slow down your sales process: “we only need to be ready to receive someone when they’re ready to hire us”.

The more we slow it down, the more deliberate we are, and the less pressure we put on them, the more often that they’re gonna hire us. Don’t seem desperate.

Billie’s tip:

Look at your campaigns again and make sure that they are asking for the right questions and not being pushy, and we are not just talking about how good we are, but instead we are addressing our clients needs so we can be there for them.

Tyson’s tip:

A book.

Customer Service: New Rules for a Social Media World (Que Biz-Tech) by Peter Shankman

https://www.amazon.com/Customer-Service-Rules-Social-Biz-Tech/dp/078974709X

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In this episode, Jim and Tyson interview Tina Willis, an Orlando based Personal Injury lawyer. They will go over her mindset going on her own and her struggles running her boutique firm, paying special attention to referrals and intake process. Also, Tina will share her thoughts and experience with Google Plus.

“For anyone who is listening and starting his or her own firm, have belief and faith that you can learn how to do it and can compete…”

About Tina:

Tina cares a lot about lifestyle, health and fitness and she really wanted from her early days working on big firms, to find a balance between work and lifestyle and find a way to not have much stress as a lawyer. She worked for big firms until she realized that they were making all the money… That’s when she started her own business.

The Firm:

Boutique law firm focused on maintaining a case load that allows me to provide highly personalized service to all of my clients. Former law professor and bid defense firm lawyer.

https://injuryattorneyflorida.com/

Hacking’s hack: Automate your documents and follow up: https://www.pandadoc.com/

Tina’s tip: At least learn the basics of SEO, so you ar at the point where you can at least evaluate the work SEO agencies are doing.

Tyson’s tip: Personalize your referral gifts. Listen to what people like and want to do, and think about it a little bit. That will make the difference in your gifts.

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Jim and Tyson will go back to the roots and discuss about their struggles and how are they overcoming them. Also, they will go over their short term and long term goals.

It all comes down to what we always say in The Maximum Lawyer Podcast... Delegate. Focus on what you do best, and what’s best for the firm.

Hacking’s hack:

If anyone is thinking about redoing their website, they really need to talk to Seth J. Price.

https://blusharkdigital.com/

Tyson’s tip:

“You shouldn’t do anything unless you are confident in doing it” If you are not confident, it is going to show.

Jason Selk

https://enhancedperformanceinc.com/

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In this episode, Jim and Tyson interview Justin Maxwell, cofounder of Smith.ai call answering & intake service for small & solo businesses. They will go over his story and business, the service that it provides and how it can help law firms. Also, they will go into Artificial Intelligence and its role in upcoming intake services.

The firm: https://smith.ai/

What Smith.ai does is when someone calls or chats through the website, it can determine if they are the right customer for your business and get them booked on your calendar and even get payments from them just to make sure that they are fully qualified and converted into your lead.

“You can put out Adwords, you can have people refer you, but if you are not doing something with those leads you are really wasting your money...”

Artificial Intelligence

“We’ve been training a system on how to qualify customers and how to provide tools to actual live virtual receptionists, and how to better qualify customers as well. Artificial intelligence assisting real people who are great on the phone and great qualifying customers.”

Hacking’s hack:

A podcast: https://www.superfastbusiness.com/list-all/

Justin’s tip:

Use the promo code Maxlaw when signing up to Smith.ai to get 50 Dollars off your first month!

Find out what you do really well, focus on that and then fill the gaps around it.

Tyson’s tip:

If you have a process goal, and this process goal is gonna lead you to great results, put those on your calendar and put them early in the morning. Because late in the afternoon you are exhausted.

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In this episode, Jim and Tyson interview Ryan McKeen, a big supporter of the show and a very successful lawyer out of Connecticut. In the past, Ryan and a partner opened their own firm but it didn't last long. Ryan learnt from this experience and he actually runs a very successful law firm. They will go over his mistakes in the past and his success in the present paying special attention to Ryan’s vision, technology and efficiency standards. .

The firm:http://cttrialfirm.com/

The biggest problems of the firm that didn’t work out:

  1. Undercapitalization: “When the money becomes really tight it can create a high level of stress”
  2. No real defined purpose. No real defined reason for existing: “That only gets you so far”

Efficiency:

“In order to exist we need to be super efficient. And so there has been a perpetual focus over the years on adapting technology that we believed was best even if it meant it was more expensive at that time. A side from the team we have assembled now, that is the number one driver of our growth. Without our systems and our technology we would be run over by our caseload.”

The best piece of advice:

Really focus on the vision component of your firm.

“What exactly does this look like now, what is it going to look like a quarter from now, a year from now, etc. Once you can set those goals; focus on your vision, your marketing falls into place, your team falls into place, and you have alignment, and you are all rowing in the same direction.”

Ryan’s best hiring advice:

“Having somebody who is culturally inclined to do the work and has the technical skills necessary, that’s where you gonna get your home runs.”

Ryan’s blog:

https://aconnecticutlawblog.com/

Ryan’s biggest struggle:

Himself. He sometimes hyper focuses on his business in a way his not present with his family sometimes… He has gained almost 50 pounds, his diet has suffered, his sleep has suffered. He should set up boundaries and focus on his health and family.

Hacking’s hack:

  1. Use software to print checks!
  2. Take the Kolbe Index. http://www.kolbe.com/. Which is an assessment of your cognitive functions and how you make decisions and sort of where your strengths are. Use it to improve your staff.

Ryan’s tip:

Drink water! Keep healthy!

Tyson’s tip:

A book. Traction: How Any Startup Can Achieve Explosive Customer Growth, by Gabriel Weinberg.

https://www.amazon.com/Traction-Startup-Achieve-Explosive-Customer-ebook/dp/B00ZE96ZWY

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In this Pop-up episode, Tyson has an incredible story to share. Marquis Jackson is a man who was wrongfully convicted of a crime he did not commit. After spending 19 yrs in prison, On May 2, 2018 with the help of Jay Ruane and Dan Lage, he walked out of the New Haven Courthouse as a free man.

All 3 attorneys and Marquis will go over this amazing case and share their personal thoughts and experiences, paying special attention to hope and how it can help you in your life and business.

After being falsely accused and sentenced to 45 yrs in prison, Marquis maintained his innocence and continuously appealed his case even when being denied. He kept his faith and strong belief in God that one day he would be exonerated. He stated that he has always been a innocent man but was labeled as a criminal. Something he never was, Never had to be or will ever be. Jackson had a very supportive family he had no reason to hurt or harm anyone.

The firm: https://www.ruaneattorneys.com/

The Go Fund Me: https://www.gofundme.com/Marquis-Jackson

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

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In this episode, Jim and Tyson will go over the first edition of The Maximum Lawyer Conference. They will talk about their observations and what they experienced going through each event and breaking down all the speakers during the conference.

Systems, SEO, content, marketing, branding, and more. But the real highlight of the event: Personal interactions...

The speakers delivered. The presentations were excellent. But what was more important, the connection between everyone who was there. The speakers were all very approachable and every who came to the event could talk to whomever they wanted.

Hacking’s Hack:

  1. Stay tuned and make sure to register to upcoming the MaxLawCon 2019.
  2. Anneke Godlewski wrote down everything that happened during the conference in the facebook group. Check it out!

Tyson’s Tip:

This Time Tyson has a favor to ask to the attendees that came to the conferences and people that did not come to the conference… Tell us what you want. Put it in the facebook group. Who do you want to be with? What you want to do? Topics? Ideas?

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Gary Falkowitz, Esq., founder & president of Maximum Intake Consulting and author of the book The Complete Guide to Law Firm Intake. They will go over his career, his firm, the book, and strategies to convert qualified leads into retained clients and maximize marketing campaigns.

Gary is an expert in intake and he has consulted with lots of law firms.

The firm: http://maxintake.com/

The book: https://www.amazon.com/Gary-P-Falkowitz-Esq/e/B07BTGL2GQ

“As I began to investigate law firms, I realized that we as an industry where not putting enough focus or effort into the front end of our business. We were spending a lot of money, we were making a lot of money, but we weren’t maximizing the return on our marketing investments.”

How do you as fast as possible convert a qualified lead into a retained client?

Use e-contracts!

“If you are not using them you are hurting yourself.” In the race of conversion anything that can help you to sign clients faster is a must.

Conversion percentage:

“Say you have 100 leads, and 50 of those qualify for retention (they meet your law firm’s criteria and you want to get that person signing with your law firm). Your conversion percentage is determining how many of those 50 did you ultimately sign.”

Biggest mistakes of the intake process:

Your ability to respond to web leads. How fast are you responding?

“Who is gonna win? The best law firm? Who knows what the best law firm is!? The law firm first to respond is gonna win.”

Follow up.

“Picking a law firm sometimes is not the most important thing going on. That’s why follow up is so important.”

When to stop following up?

“Don’t give up. Keep calling until you hear those words: I am not interested, or I have hired another law firm.”

16:11 - The balance between having an attorney handling the intake vs having staff dedicated to intake.

25:41 - How is it like to work with Gary?

29:57 - Suggestions on questions to ask during a interview.

32:01 - The mindset when evaluating or beginning to evaluate systems.

“Am I maximizing my investments?”

Max Law Con: May 17th and 18th

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

Read Gary’s book! The best lawyer book I’ve read win a long time! It is so important to listen to actual lawyers.

Gary's Tip:

Listen to your staff on the phones. If you can’t come up with 5 suggestions to improve those callas, give Gary a call, he will tell you he is sorry and wrong. Lol.

Tyson’s Tip:

Tettra, a wiki for slack teams.

https://tettra.co/

Help your team make better decisions in less time. Tettra is a knowledge management tool for modern teams

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Charles Boyk, AKA Chuck. They will go over his career as a solo practitioner and the philosophy and marketing strategies behind his successful law firm.

“The more people you help, the more people you turn on to marketing, the better relationships you have with everybody in the community.”

In the beginnings:

Chuck couldn’t get a job after he graduated, so he was forced to be a solo practitioner from the start. At that time, he sure wished he had a job in a firm, but in retrospective, it was a blessing because he had to start working on marketing from day 1.

His firm: https://www.charlesboyk-law.com/

“To me marketing is like breathing, you have to do it every day. And you have to have the attitude that it’s a fun experience.”

The List:

If I were just starting my law firm today, the first thing I would do would be the list. The list of all your past clients, everybody that has ever contacted the firm, all you employees, employees friends, judges, opponents, and with that list you can create an email newsletter.

“As an attorney, my job is a storyteller. And we tell the stories of a our clients, the successful cases… We make them the heroe en the story. We tell the stories of people in the community. We communicate good things, and people in the community that have overcome things. Basically we try to help other people.”

Necessary for every firm: Online presence!

“We are only as good as the cases that we have. And unless you have a plan, and you have somebody that on a day to day basis is working to carry out the plan, how are you gonna be successful?”

Max Law Con: May 17th and 18th

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

A Chrome extension.

http://www.crowdtangle.com/

Whenever you are on an article you can see how popular it is and a lot more!

Chuck's Tip:

Get a local library card and listen to audiobooks for free, and listen to them while training.

Tyson’s Tip:

2 books. Both from Gino Wickman.

Traction: Get a Grip on Your Business

https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837

Get A Grip: An Entrepreneurial Fable . . . Your Journey to Get Real, Get Simple, and Get Results

https://www.amazon.es/Get-Grip-Entrepreneurial-Journey-Results-ebook/dp/B009K44DQY

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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Early times:

Before CoSchedule, Garret runned a Marketing Agency where they did marketing consulting, web design and some software costume development. And what they started seeing is a consistent pattern of marketing teams struggling to implement their day to day jobs. We had the urge to solve that problem…

His site: https://coschedule.com/

His book: https://10xmarketingformula.com/

CoSchedule and legal marketing:

Most people are doing content marketing, many of your competitors are already doing it in some form or fashion and so it gets harder and harder to stand out. We have to start thinking about taking our content to a next level to really stand out from the competition.

The book:

The idea of the book was to show how we were able to get results even though we were entering a crowded marketplace…

The formula:

The 10x Formula book is a series of formulas or things that you can do as a team or as an individual to find you own individual 10x opportunity to multiply what you are doing. Systems, content, traffic, growth, competitors.

If you are running a law firm, these are some things you could do to improve your marketing:

1st phase: Learn how to acquire traffic. Learn how to use your website to let people find you and see you. Learn how to publish.

  1. Content. Do it up to 5 times a week.
  2. Get that content into social media and email.
  3. Every time you do a blog post send it out to your entire list.

2nd phase: Call to action. Use something that the user can take away. Every time a user visits your website or reads your content you are gonna be giving them tangible value, and in exchange for that value you are gonna gain an email and an audience member.

3rd phase: Turn that audience into paying customers. Build the trust first with the content.

The Mindset:

One of the most valuable things is learning to prioritize opportunities very well. Opportunities that have the ability to multiply your results as a business by 10 times and can provide you with significant growth.

Max Law Con: May 17th and 18th

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

https://readitfor.me/

It’s a book summary service with an audio summary, a textual summary and a video summary!

Garrett's Tip:

Learn to listen to audiobooks 1,5 times or 2 times faster! It is hard at first, but really valuable when you get used to it.

Tyson’s Tip:

List your done wells. Anything that move your goals forward an inch. Every day right them down. It will get you in the right mindset.

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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A family business with 100 years of experience!

Bernard runs the firm alongside his brother and partner David, but before them, his father Joel did. Now Joel is happily retired and Of Counsel.

The Law Firm:https://www.nomberglaw.com/

Nomberg Law Live and Video Strategies

A weekly show that airs through Facebook Live every Tuesday at 10am CT, 8am PT in which Bernard brings on different guests to talk about whatever it is that is their specialty. To watch Nomberg Law Live go to Facebook and like The Nomberg Law Firm: https://www.facebook.com/NombergLawFirm/

The idea is to branch out a little bit and have more variety. But, if you want to see Bernard talking about workers compensation law you can go to his Youtube Channel: https://www.youtube.com/channel/UCZZ7l9auCk5DeJDe76VkeUA

“Just start. Just practice”

As a rehearsal you can do offline videos just to see how you sound like and look like.

“I do videos to try to humanize who I am as a lawyer, cause I think a lot of folks who don’t deal with lawyers they tend to be a little afraid to talk with them. I just gotta show that I am a guy just like them!”

Stand Out!

“As a 2 man firm we can’t compete with the billboards and the TV attorneys; thos big firms. So we have shifted our marketing to the social media, the internet…”

A great piece of advice:

“Just be yourself. People can see through that, if you are being someone else, if you are trying to impress, if you are trying to be something that you are not. Those clients, those friends of the firm, the opposing counsel, the judges, they see through that in a heartbeat… That should be enough with all the learning that you have, with who you know, what you know, the bookmarks… All of that ought to be enough for you to be successful”

Max Law Con: May 17th and 18th

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

A book that actually popped up in the Facebook Group: “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue” by Gary P Falkowitz

https://www.amazon.com/Complete-Guide-Law-Firm-Intake/dp/1946203262

“So many lawyers spend so much money on getting the phone to ring, but we all do a pretty poor job, or not a good job as we think we do, on actually conversion.”

Bernard’s Tip:

Everyone's time is precious. Including those who are calling your office for advice. And I think that listening is the most important thing an attorney can do when he picks up the phone and talks to a client, they just wanna be heard, whether it’s one minute or thirty minutes.

Tyson’s Tip:

If you are not comfortable with video, record a 1 minute video about anything you wanna do and post it to the Maximum Lawyer Group. That way you could get feedback from us and members of the group on it so you can get better.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson will go over the different kind of skills you need to run a successful law firm and be a good lawyer.

“Why the skills that make you a good lawyer probably are not the same skills you need to run a successful firm?”

Lawyer VS Entrepreneur:

Sometimes people have occupations that fit their personality and sometimes they don’t. Being a good lawyer is not the same as being a good entrepreneur and business owner. Although it sure shares a lot of values and mindsets.

Identify Your Skills:

Finding what it is that you are really good at, what your unique strengths are, it’s really important because: 1, it helps you figure out what you are good at and what you should be doing, and 2, it helps you find people who have different skill sets that can support you and fill in the places where you might be weak.

Think Outside The Box:

If you are doing the same thing as everybody else, you are probably doing the wrong thing and you need to really look outside of your usual space to find people that can teach you things that you haven’t thought about. Some of the best tools that we use came from outside of legal marketing…

How Can I Be Doing That Better?:

Whenever you are listening to CLE’s or business podcasts, etc, don’t think “Great, I am already doing that”, think “How can I be doing that better”?

Invest In Yourselves:

You really need to make time and find out people who you resonate with you. Keep pushing yourself.

Take Action!

Implement what you know. Read a lot, study a lot, listen a lot, but implement.

Max Law Con:

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack: Inventory your email and delegate: Categorize the different types of email that you receive and once you have a comprehensive list of categories of emails that need responses, delegate those emails automatically to the right person in your office. .

Tyson’s Tip:

A book from a coach: “Organize Your Team Today: The Mental Toughness Needed to Lead Highly Successful Teams”, by Jason Selk, Tom Bartow and Matthew Rudy.

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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Listen more and talk less.

Getting to know your clients, their story, what they are going through will help you provide a better service and improve your ability to represent people and improve your marketing message and branding.

Break it down piece by piece the clients perspective on what they go through. Understand them, identify their problems and try to help them solve their problems. They are going to remember that, and it will make the difference in the future.

Some questions to get to know your client:

  1. What made you go ahead and hire us?
  2. What were you thinking about at the time that you were looking for an attorney?
  3. What were the positive aspects you were looking for?
  4. What were the negative aspects you were not looking for?
  5. What was your prior experience with other lawyers?
  6. What fears did you have when dealing with an attorney?
  7. What made you decide to call?
  8. What sealed the deal for you?
  9. After you hired us were there things you were worried about?

“We break down our firm piece by piece to systematize it, do the same with your clients”

Max Law Con:

We are almost a month away! We are almost 60 people now!

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

A book. Building a StoryBrand: Clarify Your Message So Customers Will Listen Hardcover – October 10, 2017.

https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329

Convey a message through a story.

Tyson’s Tip:

An App. https://wispapp.com/

Employee Onboarding and Engagement App.

https://wispapp.com/productpage/

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson will be interacting with people who have posted recently on the Facebook group. They will go over a couple of topics that are fundamental when you are starting and running your own firm; Landing your first clients, becoming viable, and realizing that investments are coming back. Social media, it’s benefits, and whether it is a good idea or not to handle it on your own. And being a Maximum Lawyer, the best version of ourselves.

First, Jim and Tyson will talk about landing clients, becoming available and realizing that investments are coming back and will relate these topics with their own personal stories and backgrounds. Then they will go over social media. Lastly, they will talk about what being a Maximum Lawyer is all about.

No one can handle your social networks for you. If you are thinking about spending money on a social network expert you should definitely join Mitch Jackson’s group. http://legalminds.lawyer/. Learn where your money is going towards and why it is important.

There is no way you can successfully do social media and not do it yourself. It is the actual interaction, the social part what's important.

Listen to the episode and learn how to be a Maximum Lawyer.

Max Law Con:

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

A book. Profit First.

http://profitfirstbook.com/

Tyson’s Tip:

Create a public figure page for yourself. Check it out.

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson will try to help out a listener and a member of the group who has been having marketing problems and is trying to get more clients through the door. They will go over his website and his firm and point out different solutions and tips to help him improve his business.

Attorney Frank Jr. practiced with his father Frank Sr; the law firm was established in 1963. Frank Sr. is now gone and Frank Jr. is left running the firm, and he feels like the cases have dried up and he is just not seeing the kind of business come in the door like he used to.

TO DO LIST:

  1. Take a practice area. Nitch down!
  2. Have a good domain name. Something professional. And please use a professional email.
  3. Design your website.
  4. Get email addresses to stay in contact with potential clients and potential referrals.
  5. Move to the digital era.
  6. Start with your next best thing, do that, and then move on to the next one.
  7. Meet with referral partners. Coffee. Lunch.
  8. Get a young attorney to help out with marketing and social networks.
  9. Read the book: The 12 Week Year: https://www.amazon.com/12-Week-Year-Others-Months/dp/1118509234

Max Law Con:

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

Learn how to use Instagram! Download Sue’s free guide on her website!

https://suebzimmerman.com/

Tyson’s Tip:

Get a driver! Whenever you have long drives, get a driver and use that time to get some work done. The expense is small compared to what you get out of it.

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Chelsey Lambert, the owner of Lex Tech Review, a platform where she writes articles and product reviews on all of the different technology and services you can use to run a law firm, books webinars and more! They will go over all kind of software reviews and tips to run your business and law firm the right way.

Her mission: To support legal professionals as they wade through the changing tide of legal technology.

Her site: https://www.lextechreview.com/

Business: CRM and CMS

“A law firm is a business that so happens to sell legal services. Leads, sales, margins, profits. Those are the realities of whether or not your business is going to survive. You have to know those numbers.“

2 Groups

Lawyers going solo for the first time, don’t get tech-tool technology happy. Don’t spend your first months trying to make everything run perfect.

When you start a business, you have revenue or you have nothing. You can have all the technology in the world, but if you don’t start building your name, a network and a source of income in business, you are not going to have any money to pay for it.

Established law firms already have technology that they’ve been using or a series of processes and they are hesitant to move away from what the are used to. Change is hard, but delaying the move to adapt a new system is going to hurt you, because clients expectations are always changing.

Delegation and Virtual Assistants

“By you doing that kind of work that could be delegated, you are not only able to operate at a profit margin that could be lucrative to you, bit you are robbing your law firm of that profit and of the time that you could be spending doing adisional business development opportunities.“

  1. Know your numbers and how long things take.
  2. Being able to leverage that time to increase the firm's revenue.
  3. What disservice are you doing to your clients if you are totally worn out.

Hacking’s Hack:

Optimize your Youtube videos with TubeBuddy.

https://www.tubebuddy.com/

It allows you to do a lot of great things!

Chelsey’s Tip:

Outlook for iOS. There is an option where you can send your calendar availability!

Tyson’s Tip:

An app and a site. https://www.lynda.com/. Test it out and let us know what you think!

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Alycia Kinchloe, a business, family and disability lawyer.. Alycia started her practice 4 years ago after working on a mid-size disability firm her whole life. They will go over her process of going out on her own, her practice and her firm. Lessons learned, marketing, struggles and more!

“I had gained all the skills to be able to do that, I helped grow a law firm from 1 to a 140 employees, I helped create systems, I helped create budgets, I helped with the marketing, I went to court, I did all the things I needed to do and I had an executive MBA on top of that. I had the skills, I just had to have the faith to go out there and start it.

Her firm: http://kinchloelaw.com/

Alycia Kinchloe, is the founder of Kinchloe Law. Alycia earned her law degree from Temple University's Beasley School of Law. In law school, Alycia was member of student government and was member of Temple's prestigious Trial Advocacy Program. She also worked as teaching assistant for the Program. Alycia later attended St. Joseph's University Haub School of Business where she earned an Executive MBA and expanded her knowledge of business.

Her podcast: The Growth Goal Podcast

https://itunes.apple.com/us/podcast/the-growth-goal-podcast/id1200832683?mt=2

Lawyers! Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

https://waitbutwhy.com/

Go in depth on particular and interesting topics the right way!

Alycia’s Tip:

You have to have resilience.

“If you were able to get through law school, if you were able to pass the BAR, and you were brave enough to be able to start on your own, you are resilient enough to be able to do it.”

Tyson’s Tip:

An app: OneNote!

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Nadim Ramic. They will go over his background and his practice, paying special attention on how being a Bosnian-American actually helps his business. Lessons learned, marketing, struggles and more!

His firm: http://brlegal.net/

Nadim is a personal injury attorney, and works mainly for Bosnian-American people. St. Louis has the biggest Bosnian community outside of Bosnia in the entire world.

“Being of Bosnian-American descent in St. Louis and being one of the first Bosnian-American lawyers in town, I had a great clientele foundation to fall back on.”

Lawyers! Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

“My marketing money is better spent on my niches in my native language, because that is where I have the competitive advantage over everybody.”

Hacking’s Hack: A great show! You will learn a lot of awesome things about social media.

http://www.socialchefs.com/

http://www.socialchefs.com/social-chatter-episode-124/

Nadim’s Tip: Focus on the basics; Simple things. Stay in touch with prior clients.

Tyson’s Tip:

A book.

Escape the To-Do List Trap: How to Take Charge of Your Time and Finally Get Things Done by Elaine Quinn

https://www.amazon.com/Escape-Do-List-Trap-Finally/dp/098332350X

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson will answer some questions posted by members of the Facebook Group about what kind of clients take in when going solo and starting your own practice and the long term impact client intake protocols can have in your business. Also, social media, platforms, content creation and getting your message out there!

“Take what you want and leave the rest.”

Whenever you are leaving a firm and you already have a fairly successful client base and practice, but you are leaving to start your own practice, whether or not you should lower your standards when it comes to taking on new clients to actually bring in new life to the firm and whether or not is ok to loosen your protocols during this process.

Jim’s favourite episode:

The Website Roulete

http://www.maximumlawyer.com/podcast/episode-29-google-search-roulette/

Lawyers! Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

Hacking’s Hack:

Walk 10,000 steps every day. Stay healthy!

Tyson’s Tip:

From the book Elon Musk…

https://www.amazon.com/Elon-Musk-SpaceX-Fantastic-Future/dp/006230125X

In the book the author talks about Elon Musk, when he came to the Unites States, how he started networking.... He had a list of all this influential people and started calling them.

Create a list of the people you want to associate with, that are big time people, and call them. Reach out to the big time people you want to associate with.

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Nicole Abboud; a business owner, Millennial speaker, adjunct college professor, attorney, and podcaster. Nicole combines her understanding of the legal profession (she practiced law for 5 years) with her knowledge of content marketing to help lawyers build their brands and practices. They will go over her career as a podcaster and her business and mission.

Lawyers! Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

About our guest:

The site:

https://www.abboudmedia.com

Nicole:

http://www.nicoleabboud.com

The podcasts:

http://www.genylawyer.com

Each week, host – Karima Gulick – speaks with attorneys who dare to live their lives on their own terms and who are building fulfilling careers. Guest from all walks of life (and the legal profession) share their courageous stories, offer their tactical advice, and provide just the right amount of motivation to help you accomplish your goals.

Her podcast:

http://www.nicoleabboud.com/podcast/

Leadership Development

“Everything that you do as a lawyer, if you are running your own practice, whether you work within a law firm, the best thing you can do for yourself to set yourself up to success is to invest in leadership development”

Hacking’s Hack:

Lawyers! Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

Nicole’s Tip:

Take this week to listen on social media. Pick a hashtag that relates to your practice area, to your business - anything you wanna find more information about - and just follow it. Follow the conversations that are following around it, and eventually join in on those conversations if it is appropriate. You will find out that you will end up meeting a lot of new people, you will make new connections, you will gain greater insight and ultimately start talking about yourself.

Tyson’s Tip:

On the first episode of the year, I encouraged people to send out 10 thank you notes to people that have helped them on 2017. Now I want to encourage you to set lunch with 5 people you have not talked to in a while. Get back in front of them. Keep that engagement up.

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http://maxlawcon.maximumlawyer.com/

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Twitter expert Madalyn Sklar! They will go over her career, the importance of using the right social networks for content marketing, scheduling and the power of Twitter and Twitter Chats for connecting with people.

Her site: http://www.madalynsklar.com/

Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

Twitter: a social network for creating relations and connections with people:

“What people need to do that are not actively using Twitter is really look at this as a platform that they should revisit and just learn how to use it, do not go on there to broadcast, go on there and listen, and learn from other people that are doing really well in there.”

Content scheduling: Social Jukebox

https://www.socialjukebox.com/

“Put evergreen content (that never gets old or expires; like testimonials) into Social Jukebox and that way it will keep rotating and it is less time and effort from you. And this applies to Facebook, Linkedin, etc. This frees you up so you can spend more time on the platforms engaging with people”

Publishing content:

“You got to test and try things, so I will test different times to see; is there some things that work better than others?”

“Go be consistent, so just get on there every day and be visible. Visibility make all the difference in the world”

Hacking’s Hack: Track down Madelyn!

Twitter:

https://twitter.com/madalynsklar

The Podcast:

http://www.madalynsklar.com/podcast/

Madalyn’s Tip: JUST DO IT.

Hey! If you don’t get out there and just do it, then what’s the point?!

A free mini class: a lot of great tips for Twitter and more!

https://madalynsklar.thinkific.com/courses/secretsauce

Tyson’s Tip: Use Amazon Chime and let us know what your thoughts are!

https://aws.amazon.com/chime/

//

Sign up for the Maximum Lawyer Conference!

http://maxlawcon.maximumlawyer.com/

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Australian attorney Chris Hargreaves. This episode is all about social media and content marketing for lawyers; running and starting their own firms, going solo or planning on it. Solid gold.

Chris is a senior litigation lawyer in Brisbane, Australia, he works as a special counsel for a firm, does internet marketing consulting for law firms and solo practitioners and does a ton of writing; blogs and books.

Chris’s sites:

https://tipsforlawyers.com/

“Learn the skills, strategies and mindset you need to thrive in law over the long term, and build a great career on solid foundations”

https://amodernprofessional.com/

Digital Marketing for Lawyers and Law Firms

“You don’t need to find the “next big thing” in order to build your firm’s digital marketing efforts.

You just need to pick a battle-tested, professional strategy that you can deliver on.

And then deliver on it. Day in, day out.”

Daily writing:

https://wordsbychris.com/

Hacking’s Hack: A tremendous podcast episode about analytics and creating more content based on your analytics.

https://www.smartpassiveincome.com/podcasts/

https://www.smartpassiveincome.com/podcasts/how-a-data-scientist-pivoted-into-a-new-brand/

Chris’s Hack: Take an hour or two and get real data about what you are really doing. Ho far articles are people reading? Analyse clicks and page time. Have a real look at the data and figure out what is actually working.

Tyson’s Tip: An app, iREC. You can use it to record calls!

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Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview attorney Jason Korner, a criminal defense expert. They will go over his career, his transition from government work to private practice and then going solo and building his firm, his mindset, his client base, marketing, struggles and lessons learnt along the way.

The firm:

http://kornerlaw.com/

CLIENT INTAKE.

We can talk all day long about legal reputation and skills at trial, but if somebody hears that you are a good lawyer and that your firm is a good firm and they call and that first phone call doesn’t goes well, they are not gonna hire you. (..) Earning their trust and getting them to hire you, starts with the first call.

FROM YOUR CLIENTS PERSPECTIVE

Anybody who works with clients must know the importance of put yourself where the client is! So there are times when I go around to the other side of my desk and sit down in the clients chairs… What do they se? What do they look at? It can change your perception. What’s their experience like?

Hacking’s Hack: A person to follow on Twitter: Madelyn Sklar: @madelynsklar https://twitter.com/madalynsklar

She is a Twitter guru!

Jason’s Hack: A book. McElhaney's Trial Notebook 4th Edition Edition

by James W. McElhaney (Author)

https://www.amazon.com/McElhaneys-Trial-Notebook-James-McElhaney/dp/1590315030

It really does a great job of looking at things from a juror’s perspective, a judge’s perspective, clients perspective and bringing attorneys back to what really matters, but doing it through the trial window which is really such an important thing to most attorneys.

Tyson’s Tip: An app. It is called RecordIT! http://recordit.co/

Record your screen! You can use it to show someone how to use something!

//

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Kelsey Bratcher, an Infusionsoft, Zappier and all around software guru. They will go over his career, his experience as an automation guru and the best ways to implement automation and systemazation in your business and in your law firm. Great take aways!

The sites:

Zappier:

https://zapier.com/

Infusionsoft:

https://www.infusionsoft.com/

AutopilotHQ:

https://autopilothq.com/

Kelsey is starting a podcast called “Get Automated”. It should be getting out in the next couple of weeks. We will let you know!

Hacking’s Hack: Twitter has opened up the number of characters that you can include in your tweets. From 140 to 280. With that they have also increased the number of characters you can use in your username. Maybe you can change your username to a more suitable one for your business. Up to 50 characters. It will show in all your tweets.

Kelsey’s Hack: A couple of books.

https://fourhourworkweek.com/

https://www.amazon.com/Duct-Tape-Marketing-Revised-Updated/dp/1595554653

Tyson’s Tip: Slack, the paid version. It will make your life a lot easier with a lot of new functions.

The hack within the hack: Make your virtual assistants single channel guests.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Ryan Locke a criminal defense attorney in Atlanta. Actually, he runs his own law firm; the Ryan Locke Law Firm. They will go over his career, the things that drove him to be a lawyer, his past from the public sector to private, his struggles running his firm and marketing.

The Firm: https://thelockefirm.com/

Ryan’s podcast: https://thelockefirm.com/georgia-appellate-review

Ryan’s biggest piece of advice: CUSTOMER EXPERIENCE: “when going solo, I thought about not having an office, but then I realized clients in criminal defense need to know that you’re legit and have that experience. That experience has to be good from beginning to end.”

Hacking’s Hack: Stand out! Check out this card:

Ryan’s Tip: An App. On Mac: Text Expander. On Windows: Phraseexpress. You type something and the it punches in more text than you type. Semi-automate documents!

https://textexpander.com/

Tyson’s Tip: https://www.process.st/

Process Street is a simple, free and powerful way to manage your team's recurring checklists and procedures.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

Do you want to get on the show? Shoot us an email or message us!

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In this episode, Jim and Tyson interview Chris Homer, a legal marketing expert. They will go over legal marketing strategies and the main topics and concepts of his firm’s book “Online Law Practice Strategies: How to Turn Clicks Into Clients”: the importance of legal branding, referrals, networking, growing leads and more key concepts to help you grow your business!

Chris Homer is the legal marketing expert in GNGF (https://gngf.com/), a legal marketing agency. Their main focus is to educate and empower lawyers to grow their business. They deliver CLE’s, they have webinars and books, etc.

The Book: https://gngf.com/learning/our-book/

Get 50% off the book: Use the code maxlaw50

Hacking’s Hack: Concentrate more with noise reducing headsets and music that helps you relax! It will help you focus!

Chris’s Tip: Constantly Google yourself. Look up what people say about you and be aware of what’s out there. Focus on fast load time on mobile. Key.

Tyson’s Tip: Set up your content calendar. If you need a sample email us and we will send you a sample. If you can get organized by January 15 for the rest of the year, you are going to have a head start against all these other firms.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson are one on one. First they will discuss about the podcast’s success this year. Then they will interview each other, check in and talk about where their practices are and what they have learnt since they started; going through their changes, successes, failures, achieved goals and struggles.

Exciting news! We have decided to have our very first Max Law Conference here in St. Louis in May, 2018. The venue: St. Louis University School of Law: Our Alma Mater. We are starting to line up speakers and it is going to be a great day and a half. Listen to the episode and get informed! We will have awesome speakers!

Hacking’s Hack: An episode of The Tim Ferriss Show: https://tim.blog/2017/12/20/terry-crews-how-to-have-do-and-be-all-you-want/

Terrific conversation. And in this episode they recommended a book.

How to Stop Worrying and Start Living, by Dale Carnegie.

https://www.amazon.com/How-Stop-Worrying-Start-Living/dp/0671733354

Tyson’s Tip: Go back to the basics. Write 10 letters to 10 people and tell them how much you appreciate whatever they have done for you in 2017. That’s it.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Bill Ellis; a branding expert and a Go Giver coach! They will go over his journey as an entrepreneur and a coach and he will share with us his valuable insights about branding and how it can improve our business.

Bill’s site: http://brandingforresults.com/

If you want to contact Bill: bill@brandingforresults.com

Hacking’s Hack: A podcast. https://mastersofscale.com/

Masters of Scale is an original podcast hosted by LinkedIn Co-Founder and Greylock Partner Reid Hoffman showing how companies grow from zero to a gazillion. The series unfolds like a music-infused detective story as Hoffman tests his theories with famous founders. Masters of Scale is the first American media program to commit to a 50-50 gender balance for guests.

Bill’s Tip: “Why are you creating roadblocks that don’t yet exist…” If you are starting a new practice as a young attorney, don’t start creating issues that do not exist. Take what comes in and deal with it as you go and it will work out fine.

Tyson’s Tip: Something William Eadie talked about in our last episode. https://serpbook.com/. It allows you to track your keywords for your website. Incredible.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Wayne Pollock, the founder and CEO of COPO Strategies, a niche practice! Copo Strategies helps attorneys and clients make those clients' cases in the Court of Public Opinion. They will go over his experience in public relations, his actual practice;marketing, strategies and different challenges.

The Firm: https://www.copostrategies.com/

The blog: https://copocetic.com/

About Chris: https://www.copostrategies.com/wayne-pollock

Hacking’s Hack: If you are a great Gmail user, check out INBOX. Lots of great functions and tweaks. https://inbox.google.com

Wayne’s Tip: You are your brand and your brand is you. You always need to be cognitive of what you are doing from a business perspective, a marketing perspective of your brand. And match your brand with who you are and the services you provide.

Tyson’s Tip: Inspired by William Eadie. Go to a service like MOZ (https://moz.com/) and plug your website and see how are you ranking. Find high volume keywords and attack those words in your content and marketing. It will give you traffic.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson have Chris Nicolaysen as a guest. He will tell us his amazing story becoming a lawyer and his journey going solo and building his firm. Also, they will go over the struggles and pros and cons of running a successful multi practice firm.

The Firm: https://www.springslawgroup.com/

About Chris: https://www.springslawgroup.com/bio/estate-planning-family-law-attorney-christopher-m-nicolaysen.cfm

Hacking’s Hack: A simple one. Post pictures of your happy clients, have them in your conference wall. A very powerful tool.

Chris’s Tip: A book. The Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy by Jon Gordon

http://www.theenergybus.com/

Tyson’s Tip: A reminder: get you holiday cards out now! Clients and referral partners will appreciate it!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson continue the interview with attorney David Ward, owner and president of the David Ward Group and the Attorney Marketing Center. David will share his expertise with and and together they will go over marketing strategies that you should and shouldn’t do. Great takeaways as always!

https://www.attorneymarketing.com

This is the second part of a double episode! This is the first part: http://www.maximumlawyer.com/podcast/episode-70-ft-david-ward-attorney-marketing-part-1/

Hacking’s Hack: A LinkedIn Hack! When you get a request in LinkedIn (and people seem normal) accept them and ask them how can you help. See why did they connect with you through linkedin and see in there is anything of value that you can do for them.

David’s Ward Tip: Simple. The result of years of practice. Commit to 15 minutes a day for building your practice. Put it on your calendar on advance. Schedule it and be consistent.

Tyson’s Tip: Find areas in your practice where you can educate your clients.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview attorney David Ward, owner and president of the David Ward Group and the Attorney Marketing Center. They will go over his career, the evolution of marketing throughout the years and discuss about different marketing strategies.

https://www.attorneymarketing.com

This is the first part of a double episode! Next week, don’t miss the end of this interview with more tips, techniques and insight from this awesome guest.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview attorney Michael Liner, the founder of Liner Legal LLC., a social security disability practice. They will go over his practice, struggles, strategies, marketing and objectives.

http://linerlegal.com/

http://www.nadr.org/

Hacking’s hack: A movie! The Founder.

The story of Ray Kroc, a salesman who turned two brothers' innovative fast food eatery, McDonald's, into the biggest restaurant business in the world, with a combination of ambition, persistence, and ruthlessness.

http://www.imdb.com/title/tt4276820/

Michael’s tip: If you are thinking about marketing, focus con where your clients go. Intersect with them in actual daily life.

Tyson’s tip: An app to make videos, film and edit really quick.

https://itunes.apple.com/ar/app/filmmaker-pro/id1082956994?mt=8

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Tom Copeland, the marketing director with Craig Goldenfarb, a very successful plaintiff attorney in Florida. They will go over Tom’s career, his role at the firm and his marketing strategies.

Craig’s firm: https://www.800goldlaw.com/

Check it out! http://www.sevenfigureattorney.com/

Hacking’s hack: A book! Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit, by Joe Paluzzi.

And their blog! http://contentmarketinginstitute.com/blog/

Tom’s tip: A book! Outliers: The Story of Success, by Malcolm Gladwell.

And anything about Seth Godin! http://www.sethgodin.com/sg/

Tyson’s tip: Also a book! Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials), by James C. Collins.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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http://www.burg.com

The 5 Laws of the The Go Giver:

  1. The law of value
  2. The law of compensation
  3. The law of influence
  4. The law of authenticity
  5. The law of receptivity

https://www.amazon.com/Go-Giver-Expanded-Little-Powerful-Business/dp/1591848288

Hacking’s hack: The Go Giver Podcast! http://thegogiver.com/podcast/

Always good lessons! A great show!

Bob’s tip: Become know as that person who goes out of their way to do that little bit extra. One excellent way is to write handwritten notes to people. It makes a huge difference! People will think of you and remember you.

Tyson’s tip: Go home and when you are having a conversation with your couple or a friend think how you can add value to the conversation, to that person; not about benefiting yourself, benefiting themselves.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson interview Daniel Decker founder and CEO of Spotlight Branding. They will go over Daniel’s business, marketing strategies, and a list of 5 marketing mistakes lawyers you should avoid.

http://spotlightbranding.com/: In a nutshell, Spotlight Branding helps lawyers get more referrals, keep business and position themselves as the highly visible and highly credible expert within their niche.

  1. Not defining objectives. You have to have an idea of what you are trying to accomplish.
  2. No analytics. We have to track our progress.
  3. Missing out on low hanging fruit. Focus on the right things!
  4. No systems.
  5. The shiny object syndrome. Thinks! Is this a smart investment?

Hacking’s hack: Get up earlier! Getting up earlier you’ll have some extra time to think and reflect and start your day better.

Daniel’s tip: Boomerang for Gmail. Boomerang allows you to schedule messages to be sent or returned at a later date. Write a message now, send it whenever, even if you're not online. Track messages to make sure you hear back, and schedule reminders right inside Gmail. Know whether your email got read with cross-platform read receipts. Free yourself from constant interruptions using Inbox Pause, while still getting notified about the emails that matter.

Tyson’s tip: A book. You Get What You Pitch For: Control Any Situation, Create Fierce Agreement, and Get What You Want In Life, by Anthony Sullivan (Author) and Tim Vandehey (Author)

Convincing people to give you what you want is an art form that takes charisma and confidence. But no great pitchman achieves success based on those quali­ties alone. The good ones make themselves great with practice and discipline, mastering a series of skills that Sullivan dubs the ten "Pitch Powers." These are essen­tial techniques he's learned in more than twenty-five years "on the joint" (that's pitchman-speak for the area where you're selling).

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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https://www.hartleylawgroup.com/home.html

https://www.linkedin.com/in/albert-hartley-831b697

Hacking’s hack: Find yourself an 8 year old. And what Jim means by that is to try to explain everything to someone like if he was in second grade. That will let you break down meanings and really understand things.

Albert’s tip: Set a lot of phone conferences. Set aside dedicated time to speak to clients and make sure they understand the parameters on which the phone call is going to be taking place.

Tyson’s tip: A book. Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain. By Peter Shankman.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson interview Lawyer Steve Bardol. Steve runs a family law practice in Webster Groves. They will go through his career, internet strategies, struggles and objectives.

http://bardollaw.com/about-2/stephen-j-bardol/

Hacking’s hack: A hack for writing copy. A 3 F’s slogan. When you’re thinking about how to convey that you understand what your clients are going through:

Feel. I understand what you feel.

Felt. I felt that way before.

Found.I felt that way until I found this solution.

If you use this as a mindset in coming up with copy, it will really help your Marketing.

Steve’s tip: Send a gift to your referral sources. KEY.

Tyson’s tip: The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life, by Mark Manson

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson have “the original streaming lawyer” Mitch Jackson as a guest! They will go over his background, his career, his strategies and marketing tactics! Awesome episode, lots of nuggets and takeaways!

http://legalminds.lawyer/

https://streaming.lawyer/

Hacking’s hack: https://www.socialmediaexaminer.com/ Excellent content about social media.

Mitch’s tip: A book: Adversaries into Allies: Master the Art of Ultimate Influence. Author: Bob Burg

Tyson’s tip: An app to use on your presentations! Whiteboard! https://itunes.apple.com/es/app/doceri-interactive-whiteboard/id412443803?mt=8

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Will is a trial lawyer who helps families hurt by caregiver carelessness–such as nursing homes and hospitals–and hold the wrongdoers accountable. Check his website out: https://www.eadiehill.com/

Hacking’s hack: Mitch Jackson, who is coming on the show next week runs a great mastermind group, with lots of ideas and social media tips. http://legalminds.lawyer/

Will’s tip: Cy Wakeman. Ditch the drama, restore sanity to the workplace, and turn excuses into results! Leadership expert Cy Wakeman and the Reality-Based Team will show you how. http://www.realitybasedleadership.com/

A way to boost your feelings about everything and help you run your business.

Tyson’s tip: Identify where all your clients are coming from, and if you identify a trend where you are getting bad clients, just eliminate THAT marketing client.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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  1. SAY NO to new advertising avenues until you master the ones you are already using and advertising that you don't understand.
  2. SAY NO to any sales calls.
  3. SAY NO to potential clients that you have a bad feeling in your gut about.
  4. SAY NO to matter types that you are not familiar with or lack the system necessary to handle accordingly.
  5. SAY NO to volunteering on a board unless you have oodles of time.
  6. SAY NO to doing things just because you’ve always done it.
  7. SAY NO to things that you shouldn’t be doing.
  8. SAY NO to negative people, influences and employees.
  9. SAY NO to distractions.
  10. SAY NO to an unhealthy lifestyle.

Hacking’s hack: Follow a friend of mine. James Ashford.

https://www.youtube.com/watch?v=kTDQm1FSDOY&feature=youtu.be

He has a lot of great tips, he is really good in automation and a certified Infusionsoft partner.

Tyson’s tip: Have all your cases easily accessible in some format where you can easily flip through or go through the case status.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson interview Kwame Christian; an attorney and an expert in negotiation and mediation. They will go over the importance of negotiating and mediating in law and in your business.

About Kwame: https://kchristianlaw.com/about/

Kwame is also a podcaster, and he hosts his own podcast; Negotiate Anything: Negotiation | Persuasion | Influence | Sales | Leadership; the top rank negotiation podcast in iTunes.

Hacking’s hack: A book. Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

Hardcover – September 8, 2015 by Joe Pulizzi (Author)

Kwame’s tip: A challenge. Whenever you as an attorney want to say something through a statement that ends in a period, or an exclamation point, try to turn that into an open ended question and see if you can guide the other side to where you want to go.

Curiosity is one of the keys to persuasion. Developing that habit will help you become more persuasive.

A gift for our listeners from Kwame; The Ultimate Negotiation Guide.

https://americannegotiationinstitute.com/guide/

Thank you Kwame!

Tyson’s tip: To increase efficiency in your firm, sit down and map out your business from point A to point B. Be very detailed.

It will help you identify those redundancies so you can remove them from your firm and make you more efficient.

BONUS Books:

Never Split the Difference: Negotiating As If Your Life Depended On It

Hardcover – May 17, 2016

by Chris Voss (Author), Tahl Raz (Author)

Influence: The Psychology of Persuasion

Revised Edition

by Robert B. Cialdini (Author)

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson interview business automation guru Greg Jenkins, founder and CEO of Monkeypod Marketing. They will go over his career and discuss the importance of automation and systems and how it can help your business.

“If you do something 3 times a day find a way to automate it…”

“If it is automated, it doesn’t have to feel that way and you don’t have to beat people over the head with automation, and if done properly automation can be really seamless and it should be contributing to your overall customer experience…”

Greg is founder and CEO of: http://www.monkeypodmarketing.com/, and his business is automation other businesses.

“marketing and automation tools when leveraged appropriately multiply your efforts and what your team is capable of…”

Hacking’s hack: Automate social network reactions with https://zapier.com/! Connect Your Apps and Automate Workflows. Listen to Greg’s example on how to use this tool! It is Excellent!

Greg’s hack: A website: http://workhacks.com/ All about tools and things that will make your life and your business easier.

Tyson’s tip: A book: Zombie Loyalists: Using Great Service to Create Rabid Fans Hardcover – January 27, 2015

by Peter Shankman (Author)

https://www.amazon.com/Zombie-Loyalists-Using-Service-Create/dp/1137279664/ref=sr_1_1?ie=UTF8&qid=1505397116&sr=8-1&keywords=zombie+loyalists

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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Every listener of the show knows how much Tyson hates email... Mike comes with a tip to help him with that.

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Questions:

Jim:

  1. If you had to point to an event or experience in your childhood or young adulthood that shaped who you are as a lawyer or signal the lawyer that you would become, what is it?
  2. What is one thing you are doing that you should stop doing?
  3. If you were not practicing criminal or PI law, what practice area would you choose?
  4. In the last two weeks, what percentage of your time spent working was performed doing work than you and only you could do?
  5. A few months ago you said on the podcast that you would be starting your weekly email newsletter the following week. Have you done it?

Tyson:

  1. How much would you sell your firm for? Why?
  2. Same as Jim
  3. If you could not practice law, what would you do? Why?
  4. Are you Successful? Why?
  5. What attorney inspires you the most?

Hacking’s hack: A book. Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses (Business Books) Hardcover – September 8, 2015

by Joe Pulizzi (Author)

https://www.amazon.com/Content-Inc-Entrepreneurs-Successful-Businesses/dp/125958965X

In Content Inc., one of today's most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it's about developing valuable content, building an audience around that content, and then creating a product for that audience.

Tyson’s tip: A book. Profitable Podcasting: Grow Your Business, Expand Your Platform, and Build a Nation of True Fans Paperback – September 14, 2017

by Stephen Woessner (Author)

https://www.amazon.com/Profitable-Podcasting-Business-Expand-Platform/dp/0814438288

The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue--one with far less competition.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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The podcast is called Profitize Your Business: http://profitizeyourbusiness.co/

“If you want to maximize the profits from your business, the wealth from your business, cutting your taxes and cutting your expenses that’s only gonna take you so far. You need to profitize your business; you need to maximize your marketing, you need to maximize your sales; you need to adapt really good management practices… So that's what the profitize your business podcast is all about.”

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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Morris works at https://www.martinsonandbeason.com/

https://www.martinsonandbeason.com/our-attorneys/morris-lilienthal/

Hacking’s hack: A book. KNOWN: The handbook for building and unleashing your personal brand in the digital age Paperback – January 28, 2017

by Mark W. Schaefer

https://www.amazon.com/KNOWN-handbook-building-unleashing-personal/dp/0692816062/ref=asap_bc?ie=UTF8

Morris’s Tip: https://www.helpareporter.com/. Grow your SEO.

Tyson’s tip: A tip. 1. Get your goals out in the open. 2. Don’t make your goals too complicated.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson will talk about the importance of using plain language; everyday words and keeping it simple so your target understands you better. They will go over a list of 8 tips to help you do it and not sounding like a lawyer.

  1. Not using tactical language.
  2. Take notes in client meetings of things that you hear from them.
  3. Put yourself in your client's shoes and think about how they view things.
  4. Read over the chat and emails that you get.
  5. Show more of your personal life so you can relate better with your clients.
  6. If you are struggling with content have somebody in your office read it over.
  7. Speak about your journey as a lawyer and write a BIO.
  8. Read what you write out loud.

Hacking’s hack: http://answerthepublic.com/. It allows you to put in search terms or things that you think your clients may be searching about and shows you the questions people are asking. http://answerthepublic.com/#about-us

Tyson’s tip: https://www.renderforest.com/. Free Tools for creating professional intros, animations, slideshows and music visualizations in minutes.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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Community marketing is great for your business! Listen to the episode and get to know a couple of different ways you can apply it!

“If you see somebody on the news organically it’s gonna have a little bit more of an impact than seeing a TV commercial.”

Anneke's info:

https://www.linkedin.com/in/annekekurt

https://www.charlesboyk-law.com/

TPS Proud Student and Teacher of The Month: https://www.charlesboyk-law.com/gives-back/tps-proud-student-teacher-month/

Bikes For Kids:

https://www.charlesboyk-law.com/gives-back/bikes-for-kids/

Hacking’s hack: Appointment Core. Automate Your Appointment Setting Process for Your Infusionsoft & Google Calendar.

https://www.appointmentcore.com/

Anneke’s tip: Get Google Reviews! Every person that comes into your office, have them filling a paper survey in which the questions would evoke a really good review and then ask them if they’ll be willing to pull out their phone and leave a review right there in your office’s address in Google maps. Remember they should not be connected to your wifi.

Tyson’s tip: The Wordpress app lets you post into different websites and track some data.

https://itunes.apple.com/ar/app/wordpress/id335703880?mt=8

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson will interview Michael Downey and go through his journey as an attorney from big firms to his own practice in legal ethics, and the importance of marketing in this process.

Nitch down!

“If you go to a food court and you’re thinking I want some food, odds are if you are hungry of Pizza you are going to go to the pizza place Meanwhile, if there is a place that sells Hamburgers, Pizza, Mexican, etc., you probably gonna pass that place up cause you are gonna go the the focused practitioner.”

https://www.linkedin.com/in/michaelpdowney

https://www.downeylawgroup.com/

Hacking’s hack: A book from a Lawyer who also went out on his own. Never Eat Alone: And Other Secrets to Success, One Relationship at a Time Hardcover, by Keith Ferrazzi.

A great book on how to network and connect with people.

Michael’s tip: Selling the Invisible: A Field Guide to Modern Marketing Hardcover, by Harry Beckwith.

“What’s going on on the mind of someone who is looking to buy my services and then helping me understand better how to market to them and get them to hire me.”

Tyson’s tip: Think about this. If Bill Gates and Mark Zuckerberg tooked over you law firm, how would they run things differently?

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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A very simple process:

  1. Shoot a video
  2. Pull the audio from the video
  3. Transcript the audio
  4. Post in every network (LinkedIn, Instagram, Twitter, Facebook, etc.)
  5. Re post in time

http://brendon.com/

Tyson’s tip: https://www.bluejeans.com/. Online meetings, video conferencing, and screen sharing for teams of any size.

Hacking’s hack: A new podcast. http://rickmulready.com/category/aoptpodcast/, from a guy called Rick Mulready.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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This episode is a talk that Jim gave at https://www.slu.edu/ to a group of students who are taking Law Practice Management. 

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In this episode listeners will take over the show and alongside Jim and Tyson, will give THE one big tip on marketing and running your own law firm.

Thank you everyone! It's been an awesome first year and there are great things ahead!

In this episode:

Dan Ryan

Doug Biggs

Chris Finney

Gary Burger

Joey Vitale

John Fisher

JoAnn Holmes

Larry Weinstein

Matt Jet

Matt Vianello

Bertrand Mariaux

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In this episode, Jim and Tyson will go over a list of 5 good ways you can market through social easily and with great results.

  1. Announcements. Get the word out on Facebook with Facebook Live. Everybody is on Facebook!
  2. Giveaways. A good way of collecting leads and good publicity.
  3. Expanding your network: Twitter and LinkedIn!
  4. Researching your prospects; through social media!
  5. Ads. Facebook, Twitter and Instagram have ads. Test your market, it is really cheap!

Listen to the Bonus!

Hacking’s hack: An episode from I Love Marketing and a book! http://ilovemarketing.com/podcasts/

http://ilovemarketing.com/miracles-are-possible-you-are-the-one-kute-blackson/

The Book:

https://www.amazon.com/You-Are-One-Adventure-Discovering/dp/1501127276

You Are The One: A Bold Adventure in Finding Purpose, Discovering the Real You, and Loving Fully Hardcover – June 7, 2016

by Kute Blackson

Tyson’s tip: http://www.cyfe.com/ All-In-One Online Business Dashboard

Social media, analytics, marketing, sales, support, infrastructure... monitor everything!

A great way to have all of your services in one place!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson will talk about Google My Business and will go through a list of great tips that will help you improve your SEO!

https://www.google.com/business/

Hacking’s hack: Use the word “Lawyer” whenever describing your business on the web (for SEO purposes)! People search for that word instead of “Attorney”

Tyson’s tip: https://www.yourprimer.com/

Primer is a fast, easy way to learn new business and digital marketing skills. You can take our interactive lessons whenever you have 5 minutes free.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson will look back on some of the episodes that they’ve had, talk about the things that they’ve learned running the podcast and where do they see things headed in the future.

Hacking’s hack: Video Fruit by Bryan Harris. http://videofruit.com/

It teaches you how to get attention and how to build your email list. Awesome tools, check it out.

Tyson’s tip: https://gazelles.com/

All about strategies and planification. “How a Few Companies Make It…and Why the Rest Don't“

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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www.90minutebooks.com

90minutebooks is a marketing organization dedicated to helping you make invisible leads visible by capturing your unique message in the pages of a book. Whether you're looking to develop new business, nurture relationships with people you already engage or open doors previously stuck closed, your book is one of your greatest assets.

https://uk.linkedin.com/in/mrstuartbell

Here’s Stuart’s podcast: https://www.90minutebooks.com/podcast/

Stuart recorded a follow up to go through the more specific parts of the mind map we didn’t get chance to cover. Some great info there for anyone looking to do this themselves. It should add some real value to anyone who’s interested.

It’s up at www.90minutebooks.com/ml

Hacking’s hack: GARY VAYNERCHUK has changed his podcast! Check it out! https://www.garyvaynerchuk.com/podcast/ Very motivational stuff!

Tyson’s tip: Outsourcing/Delegation. Tyson has been outsourcing his medical record summaries and this has helped him a lot! He found this assistance through Upwork!

Stuart’s suggestion: www.noodlesoft.com, this is on machine automation (mac only unfortunately). It as a level of local file manipulation that ties in with Zapier (move files locally & then end up in a monitored Zapier folder to trigger other things).

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson will go through 3 different topics. First, an upsetting article about how prominent suicide actually is amongst lawyers. Then, a real life example about how it is not a good idea to have all your eggs in the same basket, and finally, an awesome tip on how to increase your Google reviews.

Tyson’s tip: A book. “The 48 Laws of Power” by Robert Greene. It teaches you how to manipulate people. Very interesting. https://www.amazon.com/48-Laws-Power-Robert-Greene/dp/0140280197

Hacking’s hack: Also a book. “Oversubscribed: How to Get People Lining Up to Do Business with You”, by Daniel Priestley. About how to build a man in your firm.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson will go through a list of 4 thoughts about when it comes to being a lawyer, a legal marketer and running your own firm.

  1. Believe that you are the one for the job. Believe in you. This mindset will help you get things done. “The Ownership Mindset”.
  2. Think of your clients as the one and only person. Then automate and delegate to accomplish that level of service from one person to another.
  3. If you do it once, you should automate it.
  4. If it works one, you can replicate it… If you can get your message out there to the right person, you can grow your firm as big as possible.

Hacking’s hack: Great blog post from our friend John Fisher. “Why email suchs!”

http://ultimateinjurylaw.com/blog/?doing_wp_cron=1496790122.0019700527191162109375

Tyson’s tip: “Google my business app”! A great app to keep your business rated and up to date on the web and keep on gaining clients!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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About Jo:

Jo is adept in distilling complex information into understandable, result-driven and pragmatic advice for clients. Having practiced law for 17 years, her career began in the Tech & Intellectual Property practice group of Troutman Sanders, a prominent Atlanta law firm. There, she successfully represented a gamut of clients, from start-ups to Fortune 100 companies.

Moving in-house, Jo served on business management and legal teams in senior leadership roles for both public and private international manufacturing companies. Jo is well accomplished in both negotiating sophisticated domestic and international commercial contracts, as well as resolving high dollar disputes cost effectively. She's managed global IP portfolios, and negotiated licenses for businesses with products in over 70 countries.

http://www.holmesatlaw.com/

https://www.linkedin.com/in/joannholmes

Hacking’s hack: A simple Hack. Keep your downloads folder clean and in order. You will find your files really easy!

JoAnn’s Tip: https://www.ycombinator.com/. How To Start a Startup. A goldmine of information. https://startupclass.co/

Tyson’s tip: An app. https://www.youmail.com/.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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Thom begun his career working in a financial printing firm; selling to big lawyers and big corporate law firms. One of these firms brought him in to become their marketing person, so he got to know the law business really well. 4 years later, Thom became a solopreneur, making people shift how they think about their marketing.

http://thomsinger.com/

Listen to Thom’s podcast! Cool Things Entrepreneurs Do with Thom Singer: http://thomsinger.com/podcast/

“The practice of law, is a business…”

Three letters that will really help you excel when it comes to selling: L. A. W.

L is for Lawyers: So much of the business comes from referrals from other lawyers…

A is for Analytics: We live in a world that is data driven. Where are your leads coming from?...

W is for Wisdom: Knowledge. Experience. Understanding. Common sense. Insight.

“Don’t go to a networking event thinking I wonder if I can get a lead, go to a networking event saying I wonder who I can give a lead to that will lead to real business…”

Thom’s Tip: Go old school. Send a handwritten note. Every week. It will improve your relations and you will grow your reputation.

Hacking’s hack: A Thom’s podcast episode. http://thomsinger.com/speaking-skills-for-engineers-academics-technologists-and-other-left-brained-professionals/

Tyson’s tip: If you use Wordpress… Visual Composer. Easy to use. Great results.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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Personal stories let clients get to know you and connect better. This will make them feel closer to you and trust you more. This episode is full of great stories and example from Tyson and Jim that will make you laugh and will inspire you to apply new strategies to your marketing. HUGE TAKEAWAYS!

You should get:

The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Paperback – May 27, 2008

by Chet Holmes

https://www.amazon.com/Ultimate-Sales-Machine-Turbocharge-Relentless/dp/1591842158

Hacking’s hack: A book. Get more connecter to yourself. Meditate. The Surrender Experiment: My Journey Into Life's Perfection by Michael A. Singer

Tyson’s tip: https://www.tableau.com/

Tableau helps the world’s largest organizations unleash the power of their most valuable assets: their data and their people.

Read more at https://www.tableau.com/#AIOvVaBIiIFoXxaW.99

Have you used it? Please let us know what you think!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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http://attendicon.com/about: ICON gathers amazing, brilliant minds in the biggest mastermind you've ever seen. ICON is for the hungry – the relentless, tenacious go-getters with a reckless belief in what's possible, what's just around the corner. - See more at: http://attendicon.com/about#sthash.4eBpGtQv.dpuf

ICON 18: http://attendicon.com/:

Tyson’s highlight:

Marcus Lemonis is a successful entrepreneur and star of CNBC’s The Profit and The Partner. - See more at: http://attendicon.com/about/contest/meet-the-profit#sthash.0vNjXSvO.dpuf

http://attendicon.com/about/contest/meet-the-profit

“Stay focused, work hard, know your numbers, and be disciplined. If you do those things and take care of your people, the likelihood of being successful is very, very high.”

—Marcus Lemonis

Hal Halladay

http://attendicon.com/speakers/hal-halladay

Culture is the Game Changer

Taking your business to the next level is possible when you get your people strategy right and build a winning culture. Learn how to make culture your strategy and multiply your business. From identifying and communicating a meaningful purpose for your business to hiring and motivating the right people, you can confidently grow your business through culture. - See more at: http://attendicon.com/speakers/hal-halladay#sthash.n2CNktU4.dpuf

Jim’s highlight:

James Ashford

http://attendicon.com/speakers/james-ashford:

How This UK Accountancy Firm Has Used Infusionsoft To Automate EVERYTHING - See more at: http://attendicon.com/speakers/james-ashford#sthash.bhGoJ0xw.dpuf

Greg Jenkins

http://attendicon.com/speakers/greg-jenkins

The Nature of Nurture: Increasing Conversions for Free - See more at: http://attendicon.com/speakers/greg-jenkins#sthash.xGo5Mt2S.dpuf

Customers buy when they're ready to buy. And if someone opts in to your list and isn't ready to whip out their credit card, something has to bridge that gap. The answer is Nurture. Nurture is the process of building relationships. It's about establishing yourself as an expert, developing rapport, and most importantly, delivering value. In this session you'll discover all the places nurture fits into your funnel, the most common misconceptions about lead nurture, and the proven best practices for designing your own nurture process. - See more at: http://attendicon.com/speakers/greg-jenkins#sthash.xGo5Mt2S.dpuf

VENDORS Tyson has signed up to.

https://www.appointmentcore.com/: Automate Your Appointment Setting Process for Your Infusionsoft & Google Calendar

https://sotellus.com/: The soTellUs app lets you take your phone or tablet into the field with you to get customer reviews on the spot. You're able to say to your customer, "Love our service? So tell us..."

Tyson’s tip: An app. https://itunes.apple.com/us/app/mail-cleaner/id977528375?mt=8

It helps you keep your mail inbox organized and clean.

Hacking’s hack: To read 2 books at the same time! Take 2 books about business and read one chapter at a time, alternating chapters. The idea is to find connections over the 2 books and to pull out new ideas from them.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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Will’s 5, 5, 5 plan consists on building 3 different referral networks and to obtain 5 cases from each of them. Jim and Tyson will share their thoughts about it...

“When you are starting out, I think it’s helpful to think big, and not arbitrarily hold yourself back…”

List of quick tips from Jim and Tyson after reading Will’s questions in the Facebook Group:

  1. Don’t answer your own phone.
  2. Have a system to capture all the information you can from anyone who calls so you can add the to your database.
  3. Nitch down.
  4. Take notes, CRM, keep track. “As you grow, you want people to know what’s going on with your cases.”
  5. Focus on the big things. The vision. The goal.
  6. Have a lead magnet strategy. Keep track of client questions.
  7. Outsource

Tyson’s tip: https://icomoon.io/. A really cool and simple app to create icons, designs and more!

Hacking’s hack: http://www.monkeypodmarketing.com/. A course to teach you about automation. It’s excellent.

Will’s tip: A book. MacCarthy on Cross-Examination, by Terence MacCarthy. A great resource on how to get what want out of cross examination.

https://www.amazon.es/MacCarthy-Cross-Examination-Terence/dp/1590318862

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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Will’s been practicing criminal defense for about 5 years, and has been around it all his life; almost all of his family is in the police. He has a practice with an old partner but recently there have been some issues in the business. Real structural business issues, so Will decided to go out on his own and start his own law firm...

Don’t miss next week’s episode with Will Norman and his 5, 5, 5 plan!

Hacking’s hack: An episode from GaryVee’s Audio Experience Podcast in which Gary is interviewed. One of the most inspiring, truthful, honest, brutal, harsh, motivating podcast.

https://itunes.apple.com/us/podcast/the-garyvee-audio-experience/id928159684?mt=2

(April 26 episode)

Will’s tip: A practice management software. Pretty awesome and helpful. https://www.actionstep.com/all/

Tyson’s tip: Read John Fisher’s book. The Power Of A System: How To Build the Injury Law Practice of Your Dreams.

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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“Attorney customers, almost all of them, are going through a time of stress. Recognizing that and acting accordingly is key.”

In this episode Jim and Tyson interview Jill Nelson, the founder and CEO of Ruby Receptionists, a virtual & live answering reception service, and will explain why creating a wonderful phone experience can help us grow our business.

“We live and breathe to keep alive those personal meaningful connections…”

Jill Nelson: https://www.linkedin.com/in/callruby

“Wonderful receptionist + great technology”. https://www.callruby.com/

“We speak as if we were part of your practice and have the right information at our fingerprints”

Hacking’s hack: https://meetedgar.com/. Meet Edgar will take in all of your posts in social media and re purpose them. Also, great Blog. This article about Facebook Live is awesome. http://blog.meetedgar.com/what-you-should-do-after-your-facebook-live-broadcast-ends/

Jill’s tip: A new feature in the Ruby mobile app. “The return call” feature. When you host your phone number with Ruby and want to make a phone call through the ruby app, you can do that and it will publish your business caller id.

Tyson’s tip: https://www.stickermule.com. You can get custom labels, magnets and stickers of your firm or whatever you want. It’s really cool!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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“I took a look at what my strengths were and met up with some mentors, work with them for a while, and co-founded a startup for startups. Then I realized that the market we were going after, wouldn’t really value the type of service we were providing.”

Besides, all three attorneys discuss and share their different approaches on giving away free content.What’s your point of view on this matter? Comment!

“For me it starts with this idea of creating a lean business and then making sure that the sales component can work, and then once you confirmed that then you can go to the other priorities.”

Hacking’s hack: Using Overcast (https://overcast.fm/) I found out about Andrew Warner and https://mixergy.com. GREAT INTERVIEWS.

Joey’s tip: Experience with Facebook Live in your business. https://live.fb.com/. And use https://obsproject.com/ to go live through your desktop.

Tyson’s tip: Google Adwords Express. From your phone. SUPER EASY. https://www.google.com/adwords/express/

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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A game changing episode. Jim and Tyson will go over a list of 10 things you should not do or stop doing that will help you relieve some stress and get more work done. Efficiency.

“In order for us to be able to move forward as a firm, as a lawyer, as a person there are things in our lives that should be forgotten or abandoned. If we are not completely all in, the we should say no.”

  1. Unnecessary meetings. “Meetings can really be a time suck.”
  2. Networking that goes nowhere. Some are just a waste of time.
  3. Too many practice areas. Nitch down, be a specialist.
  4. Outdated firm systems. Keep your systems updated!
  5. Unscheduled phone calls. Don’t answer your own phone!
  6. Volunteering or serving on boards. “If you are gonna commit to it, commit to it”
  7. E-mail. Do you hate emails too? Get in your e-mail and get it done. At once.
  8. Low level and busy work. Remember; eliminate, automate, delegate.
  9. Book keeping. Listen to this episode. http://www.maximumlawyer.com/podcast/episode-16-accounting/
  10. Negative people. Keep away from them. Seriously. Be around people who motivate you and energize you.

Tyson’s auto responder:

We respond to emails as quickly as we can, but just so you know, emails received after 3pm Central time Monday-Friday or on weekends/holidays, or emails that need an in-depth look on our part, might not receive a response until the following business day or later in the week.

If you need an immediate response, feel free to call 888-550-4026 or email legal assistants Angi Haus (Assistant@MutruxLaw.com) or Kelsey Ortmann (Litigation@MutruxLaw.com). They are

both happy to answer your questions.

  • Tyson Mutrux

P.S. Have general legal questions? Try searching our YouTube page!

Hacking’s Hack: A great book. The War of Art: Break Through the Blocks and Win Your Inner Creative Battles, by Steven Pressfield.

https://www.amazon.com/War-Art-Through-Creative-Battles/dp/1936891026

Tyson’s Tip: Turn off your unnecessary phone notifications that suck your time!

Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!

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In this episode, Jim and Tyson interview Jason Oesterly, owner of Washmo Media LLC an Infusionsoft certified partner, and he will explain us how systems and infusionsoft can help our business.

Jason has helped us start Maximum Lawyer and he is our go to guy when we have questions about Infusionsoft, our Client Marketing System. https://www.infusionsoft.com/

Great episode. Full awesome and really useful tips.

“Whatever system you are going to take a look at, being Infusionsoft or any other, you should focus on what are your needs today, where do you want to go, and make sure that you are not gonna be put on a corner stuck with a system that won’t grow with you. A system needs to scale as you need you scale”

Hacking’s Hack: Uowork! https://www.upwork.com

I’ve just found an immigration paralegal on Upwork! Great employee, simple, fast, cheap!

Tyson’s Tip: Create blog posts through wordpress from your phone whenever and wherever you want. Use your time! Create content!

Jason’s Tip: Test your site. https://www.thinkwithgoogle.com/intl/en-gb/tools/test-my-site.html

Test My Site is an easy way for businesses to measure their site’s performance across devices, from mobile to desktop, providing them with a list of specific fixes that can help their business connect more quickly with people online. Businesses just need to type in their web address and within moments they’ll see how their site scores. They can also get a detailed report with tips on what to do next, and where to go for help at no charge.

Thanks so much for listening to the show this week! If you want to know more about this and keeo on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment.

You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: info@maximumlawyer.com

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In this episode, Jim and Tyson will go through a list of 6 strategies to get good and relatively easy and cheap publicity.

  1. Reach out to reporters and develop a relationship before you need a story put out there.
  2. Support a cause. REALLY support it.
  3. Write a book.
  4. Start a podcast!
  5. Issue press releases.
  6. Do a CLE!

And there’s a BONUS!

KEEP HUSTLING. Keep doing things, keep meeting people, keep marketing, keep networking; KEEP DOING!

Hacking’s Hack: A podcast. Perpetual Traffic. Mostly devoted to social media strategies and advertising. Check it out: http://www.digitalmarketer.com/podcast/

Tyson’s Tip: An app. Lucidchart. Diagram things very easily. Easy to use. https://www.lucidchart.com

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We, as attorneys and business owners, could benefit from spending a little bit of time brainstorming on how to make the whole experience of working with us memorable in a good way. Exceed expectations and benefit from it. Get referrals from satisfied clients.

Hacking’s Hack: This Blog. http://sethgodin.typepad.com/. Fantastic.

Tyson’s Tip: Simple. Sit down and break you practice into stages or phases from start to finish. Everything can be broken down into stages. Write it out, from point A to Point B, map it out. This is gonna show you deficiencies in your practice.

BONUS: Don’t get too fancy with your blogs. Just put something out there. Something simple.

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In this episode, Jim and Tyson challenge each other on improving different aspects of their practice, and will talk out loud about the things that they’re struggling with.

Jim is hiring a new employee and realized he has no plan for it; he has no on-boarding process for this new attorney. Tyson has a system for this, and he will help Jim with his struggle with great ideas and good advice.

https://www.infusionsoft.com/

Tyson’s been wanting to do for a really long time is a Newsletter, he’s been struggling with taking the time to do it and how to do it. Jim writes a great Newsletter and has really good advice for him! Also, Tyson’s been putting together a book for the last 2 years now, and he needs help…

Hacking’s Hack: Get a trainer! Do some exercise, it will make you feel good... And work better.

Tyson’s Tip: Give Gratitud. Better in the morning; it changes the way you start your day. Write down 3 things that you are thankful for. And go from there.

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In this episode, Jim and Tyson interview Craig Goldenfarb. He explains us how having a business mindset and creating structures and systems is key to growing a successful firm.

"You can really maximize your scale and reproduce departments if you systematize most things in your office."

Craig's system that he could not live without is his "employee recognition system": a structuralized procedure for making sure that all 50 people in his office feel cared for.

"The way I treat my people is the one system that's most important to me."

The marketing system that Craig thinks you should start doing today: Have lunch every day with someone who can help your business on a personal or professional level. You got to have interpersonal relationships.

Hacking's Double Hack:

  1. You should go to the 7 Figure Attorney Summit.

http://www.sevenfigureattorney.com/

Register NOW!

  1. A book. Exponential Organizations: Why new organizations are ten times better, faster, and cheaper than yours (and what to do about it), by Salim Ismail.

Tyson's Tip: Invest your self. Masterminds, CLE's, Events like the one Craig is hosting. Invest in your future.

Craig's Tip: Time Block. Use time efficiently. If you can be disciplined enough to devote 2 hours a week to business stuff, you'll be a success.

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In this episode Jim and Tyson interview Personal Injury Attorney Gary Burger and go through his process of breaking up from an old partner and going solo, creating a whole new marketing strategy.

Gary Burger is a partner at Burger Law and heads the Civil Litigation Group. Gary devotes his practice to helping injury victims and their families, providing financial recovery and protecting the future of those injured, and making our community safer through advocacy and volunteer work.

https://www.linkedin.com/in/gary-burger-393a2011/

“I used what happened with my old breakup on going into this new firm; I took that energy and used it into the direction that I wanted it to go… Embrace change”.

Gary’s biggest advice when splitting from a partner:

Sit down and write down your marketing plan. Read some marketing books, there’s a lot of good stuff out there. Form a plan, execute it and take step by step at a time.

“A journey of a thousand miles begins with a single step”

Tyson’s Tip: BestSelf The Self Journal - Day Planner Goal Setting System

https://www.amazon.com/BestSelf-Self-Journal-Planner-Setting/dp/B01C33U15A

ROADMAP YOUR LIFE: Goals are meaningless without a plan on how to achieve them. SELF Journal helps you create a road map toward the life you want by helping you define your goals and then creating a road map to reach them.

Hacking’s Hack: An app, WAZE. A GPS-based geographical navigation application program. It works on smartphones and tablets with GPS support and provides turn-by-turn information and user-submitted travel times and route details, downloading location-dependent information over mobile networks.

Gary’s Tip: Go home and be with your family. And work after your kids go to bed.

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In this episode Tyson interviews Jim about his immigration practice and go through the importance of being ready and having effective systems during busy and difficult times. Great lessons and huge take aways!

“It has suddenly become cool to be an immigration lawyer in America”

“There are a lot of times when you come become part of the spotlight, or your practice area can become highlighted or in the public eye…you have to be ready for situations like this”

Hacking’s Hack: https://unroll.me/. Instantly see a list of all your subscription emails. Unsubscribe easily from whatever you don’t want. It’s great!

Tyson’s Tip: The Mevo Camera! It is fenomenal! https://getmevo.com/.

Edit video on the fly.Stream live or share later.

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Jim and Tyson are both huge fans of the “I Love Marketing Podcast”, and in one of their episodes, “Yellowpages Roulette”, they do something like this but using the Yellow Pages.

Random location and practice area: Sacramento, California - Bankruptcy.

1st Case Study: http://www.sacramentobankruptcy.com/

2nd Case Study: http://www.sacramentobankruptcyattorneys.com/

  • Content
  • Layout
  • Design
  • Lead magnets
  • Information
  • and more!

Both case studies have lots of pros and cons, lessons and huge take aways! What are your thoughts about them? Please comment!

Hacking’s Hack: From Google Hangouts you can make calls! If you are a user of Google Hangouts, calls are really easy to make!

Tyson’s Tip: A book. “Tribes: We Need You to Lead Us” by Seth Godin.

It’s great! About building communities and being part of them.

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In this episode Jim and Tyson take a listener’s question as a case study and try to help him out giving their advice, different perspectives and struggles of their own.

“Working on building a law firm takes as much, if not more, than actually doing law.”

Planification. Strategy. Vision. Long term. Without it, you are pointlessly doing things.

If you have questions or topics you’d like us to cover, we’d be happy to have you on the show live as we record it or to do it through Facebook Group and/or Page.

Tyson’s Tip: A book. “The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM)” by Hal Elrod.

A lot of good takeaways.

Hacking’s Hack: A book. “Grit: The Power of Passion and Perseverance” by Angela Duckworth.

About perseverance.

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In this episode Jim and Tyson will discuss the importance of following up on clients. Simple tasks that will help you grow your business.

“The more you build that connection between you and your client when they ARE your client, that’s gonna help you on the long run”

Have a system in place where you can follow up with your clients. Current and prior ones. Educate them to know all your practice areas, and as we always say, be the “hub”, be the one who refers and advises clients.

Stay in front of your clients. Market yourself. Don’t let the client forget you!

Hacking’s Hack: A legal keyboard! Check it out! Specially designed for lawyers!

https://www.legalkeyboards.com/

Found it in: http://www.lawsitesblog.com/2017/01/video-unboxing-using-legalboard.html

Tyson’s Tip: A cool book to read: Sapiens: “A Brief History of Humankind” by Yuval Noah Harari.

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In this episode Jim and Tyson will take a stand. This podcast is for people who want to open and run their own law firm and get management tips.

“It’s not about getting your name out there and pounding your chest so just people know who you are. It’s about getting clients into the firm so you can make some money and run a business.”

Our focus is on the solo firms; the small firms. Helping those people survive and thrive and do really well. We practice what we preach.

Narrow your focus. That’s what we are doing. That’s our marketing strategy.

Sometimes when you get your message out there, some people won’t get it, but others will.

What do you stand for? What’s your message? Who your client is? Who your avatar is?

Hacking’s Hack: A book: Shoe Dog: “A Memoir by the Creator of Nike” by Phil Knight.

Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.

He is one of us.

Tyson’s Tip: http://www.chetholmes.com/. You’ll really dig deep into your business.

Read the book first. “The ultimate sales machine”.

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“Whatever you give, it will get back 10 times”

About John: http://www.protectingpatientrights.com/bio/john-fisher.cfm

“Give a 100% and don’t ask for anything in return, and you’ll get paid back a fortune”

“Surround yourself with the highest achieving people you can possibly find and immerse yourself and learn as much as you can”

The Master Mind Experience: http://mastermindexperience.com/

“You come with your biggest problem and we all try to solve it. Then it’s up to you”

Hacking’s Hack: 10 minutes of reading every day.

You can read a business or an entrepreneurship book in the mornings for example. It will help you focus and keep you motivated.

Possible book: “Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers” by Tim Ferris. Houghton Mifflin Harcourt (December 6, 2016).

John’s Tip: https://www.indeed.com/. An excellent platform for hiring new employees.

Tyson’s Tip: A book. “Abundance: The Future Is Better Than You Think” by Peter H. Diamandis. Free Press; Reprint edition (September 23, 2014)

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"How to make the phone ring and convert that phone call into a client."

(In a few words) Seth started his law practice focusing only in Criminal Defense. With an effective digital marketing plan in place and excellent legal work, his practice soon turned out a success; this gave him the possibility to expand his practice to other areas, hiring excellent law talent and applying the right digital marketing strategies his firm continue to offer high quality law services.

In the first part of this excellent episode, Seth will tell us about his practice and some intake pearls which are definitely worth knowing.

“When you as a lawyer get busier, you can and should raise your rates. Supply and demand.”

“When you are dealing with digital search and people who have never heard from you are finding you, it’s imperative to have a rapid response.”

“If you miss a call and you have caller ID, you can get back immediately and don't lose that lead.”

In the second part of the episode; Seth walk us through SEO, Adwords and digital marketing nowadays.

4 main points which will move the Google needle:

  1. Content: quality content
  2. Links: quality links
  3. Optimized website: a well structured website
  4. Local: combination of the organic positioning and listings in Google My Business.

Listen to the episode and learn a lot more of this!

“If you cover many practice areas: a single website for each one of them is what Google is pushing you to right now…”

Seth’s Tip: 99 Designs. https://99designs.com

A great way to start. Design websites, cards, letterhead. It’s really fun and easy. Check it out!

Tyson’s Tip: A book. Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. Simon & Schuster (September 6, 2016)

“Getting someone to make their decision before you even ask them the question.”

Hacking’s Hack: Facebook Groups.

Interact with people with common interests. Clients. Stay in touch.

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In this episode, Jim, Tyson and Randall Ryder will try to identify bad clients, and explain why it’s a good idea not working with them.

As many of solo practicing lawyers, Randall has the “good” struggle of not having enough time to do everything. He’s in a point in which he may need to add an associate or an assistant. He’s having trouble letting things go that he SHOULD let go.

Every client is not created equally and there are some clients who really aren’t worth 5 times what your normal fee would be.

You can’t bill for waking up on the middle of the night. You can't bill for sitting in front of your computer willing to smash your keyboard because someone isn't listening to you.

They’re just not worth it.

So, how do you identify those clients? With experience. When somebody calls you and something just doesn’t feels right about what they said, or something about how they’re talking to you just doesn’t feel right, something doesn’t line up; just go with your gut.

“I have a great case!”... No you don’t!

Bad clients can crowd out good clients, they leave you without energy to deal with new clients or with actual good clients. Re-allocate your resources from all the bad places to good places.

Randall’s Tip: You need to stand a lot of time on https://lawyerist.com/ reading a lot of articles. Free information for people who want to go solo.

Hacking’s Hack: Google Sites. It allows you to build internal or external facing websites, and you can use it as an intranet. Very easy to use!

Tyson’s Tip: A book; “What to Do When it's Your Turn (and it's Always Your Turn)” by Seth Godin. The Domino Project; 1st edition (December 1, 2014). It’s inspirational and motivational.

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Nowadays, Marketing can be found in so many forms and be applied in so many ways that it is really important to have some criteria and pick the things and strategies that really make sense from a marketing standpoint.

  1. Sometimes you are already doing enough and the thing that you are doing have a lot of potential to grow. You need to do deeper, not broader. Stick to what you are good at and what’s working You are already doing plenty, just keep going with that, don’t add something new to the mix.

  2. You ought to pass on a marketing tactic if you don’t understand it. Do not put money on the line for things you don’t understand.

  3. Feel it in your guts. If you feel a tactic it’s not for you, then it’s not for you. DON’T DO IT. You ought to be excited and energized about any marketing idea you are considering.

  4. Don’t do the marketing tactic because somebody else is doing it. Pick your own tactic, the one that works for you.

  5. Don’t do things that don’t work. If you are being pitched on a tactic and there is no evidence that it works, don’t believe it works just because this company is still pitching it to you. Get references, real life lawyers. Don’t buy it unless the vendor can prove to you that it actually works.

  6. You don’t trust the vendor: STAY AWAY. Trust your instincts.

  7. Commitment. There is no reason in the world we live in today, to sign a 1, 2 or 3 year deal. The things that today work best for us, involve no commitment.

  8. Ethics. Beware of unethical tactics.

  9. Expensive tactic. Today, we can market our practices on a small budget. There are incredible possibilities!

Hacking’s Hack: An app: Google Keep. https://www.google.com/keep/ Screenshots, tasks, notes, you name it.

Tyson’s Tip: iPhone app: Chartistic. https://itunes.apple.com/us/app/charting-app-chartistic/id1127272574?mt=8 It allows you to easily create charts from your phone.

Lee’s Tip: An A.I. (artificial inteligence) personal assistant: https://x.ai/ It provides you with an artificially intelligent bot that helps you with scheduling meetings!

Another A.I. personal assistant but for travelling: https://pana.com/

A gift from Lee! https://divorcediscourse.com/ri/get-rosens-rules/

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In this episode Jim and Tyson talk about the advantages of thinking long term and transforming one happy client into many.

Think long term. How many referrals will I get from a particular client down the road, or how many more times will this person is going to hire me if I do a good job.

Cost Per Acquisition Of a Client: if your lifetime value of your client is less than your acquisition cost, then you are doing something wrong.

Calculate your cost per acquisition of clients =

How much do you spend every month/year in your marketing

_________________________________________________

Clients that you acquire that month/year (You can do the same with leads instead of acquired clients)

How much is worth you to get a new client… As long as you get out more than you are putting in, then it’s OK, right?

Once you figured out what the value of a client is for one case, then the next step is to figure out how can you increase the number of transactions you do with this client and how can you orchestrate referrals down the road and transform 1 client into 5. In other words, increase the lifetime value of this client. Therefore you are going to be willing to spend more money to get those leads.

Follow up! If you take that extra step and you create things and stay in touch with your former clients, that makes a big difference.

If you just market to the people who are already in your tribe, it is cheaper and more effective.

Hacking’s Hack: A book, and it’s a little bit dated in the marketing message: it’s pre internet, but all the same principles apply.

“Getting Everything You Can Out of All You've Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition” by Jay Abraham, St. Martin's Griffin; 1st edition (October 12, 2001).

It’s fantastic, it’ll give lots of ideas.

Tyson’s Tip: Actually, a tip! The “if when then principle”. If you wanna stop doing something, or if you wanna achieve something in your life, one of the most effective ways of doing it is getting in the mind set where when something happens, then you do something that is healthier, better, or improves you in some way.

From the book: “Influence: The Psychology of Persuasion, Revised Edition” by by Robert B. Cialdini, Harper Business; Revised edition (December 26, 2006).

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If one person is asking then more than one person is asking. In this episode Jim and Tyson discuss how to get attention from the marketplace; how to differentiate yourself and let people know that you are not a typical lawyer.

Focus on the customer; what do they want? What does the client want from us? It’s not only just about pounding your chest and showing in your website all the awards and diplomas you have. Create content, answer questions. That will make people find you better on the web. Track how customers come in and improve it. The more competitive your legal area is, the more important it is to have a greater quantity and quality of content (It doesn’t cost anything!). A good way to create content is to write down the questions people make you and answer them to all the ones having that same question. You can do videos, podcasts, or even keep it simple and just do a blog. Just keep track of your topics and put a simple system in place. Hacking’s Hack: An amazing book: “Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World” by Gary Vaynerchuk, HarperBusiness; 1 edition (November 26, 2013). It goes through all the ways you can communicate in social media but most importantly it stands for the proposition that you have to give value and then ask for someone to hire you or buy you something. Tyson’s Tip: A book: “Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change“ by Jeremy Gutsche, Avery (September 1, 2009). It really simplifies how to exploit chaos in any environment, any economy.

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In this episode Jim and Tyson interview Attorney Mike Campbell and go through the issues of running and growing your own law firm.

One of the things of growing a firm; it’s like raising a kid, it’s like an organic thing; it’s alive. Mike Campbell graduated from the University of Missouri in 2011 and after working as an attorney for other lawyers for a couple years, he decided to take the leap and open a solo practice. He runs his own law firm since 2015.

http://mikecampbelllaw.com/

Staffing

Should I hire someone?

Major issue for Mike. As the firm grows, more work needs to be done, and if you want to keep on making a good job with clients and results, you’ll need to eliminate, delegate and/or automate. If your systems are in place, sometimes the only way is staffing, and having people working for you is not easy.

What are we doing well? What should we do better? And what we should stop doing?

Tyson’s Tip: A podcast; “How I Build This”. http://www.npr.org/podcasts/510313/how-i-built-this

It is awesome. They bring on people with established businesses to talk about how they built their companies. Hacking’s Hack: Believe it or not, an INK PEN. Write down your tasks and things to remember, you will be more effective. Mike’s Tip: Ring Central.

https://www.ringcentral.com/ A web based app, a cloud service. An online office. Lots of great tools, check it out.

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Some people are just don’t made to run a law firm or solo practice.

  1. You don’t like hustling for clients.

Finding the people that need our services in a way that is energetic, purposeful and deliberate in a way that attracts people to you and makes them want to hire you.

When you run a solo practice, hustling is fundamental. It’s the only way you will get clients and grow, therefore, it’ll be the only way to keep your firm running.

  1. You don’t want to monitor your numbers. KPI’s.

Key Performance Indicators. The number of potential clients. Cash in - Cash out. Numbers, statistics. Information that will show you how the firm is and how it will or can be.

KPI’s will let you modify, improve, reduce, fasten, the way you work and systems and that way maximize your firm.

  1. Risk

You’d rather be comfortable with a monthly paycheck as opposed to the risk and reward of running your own firm.

There is definitely some internal strength that you are going to need in order to be able to soldier through when things get tough and there are ups and downs to practice.

Sometimes you feel the risk is greater than the opportunity. Hacking’s Hack:

http://sproutsocial.com/. Social Media Management Made Easy. Sprout’s collaborative platform ensures smarter, faster and more efficient social communications. Tyson’s Tip: The Ink World Magazine App. http://www.inkworldmagazine.com/ A great and easy app to use. Up to date marketing trends, business advice. Really cool.

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Things don’t always go our way...

In this episode, Jim and Tyson are talking about how to stay motivated, focused, how to keep going; how to get past all the negativity.

As lawyers we will have those moments when we are down, when we are bummed out, when a case goes against us; clients won’t stop calling and they are mad at us.  The headaches of collecting money, paying bills… STAY OPTIMISTIC. STAY POSITIVE.

If you have people in your lives who bring you down or complain all the time and they’re constantly bringing their negativity to you, just don’t spend time with them, cut them loose, they will bring you down! If you spend any amount of time with them, you are gonna spend all your attention focusing on them and not on bettering yourself, not improving your firm, not improving your results for your clients. Surround yourself with people who are motivated.    What do you do to keep on task? To stay motivated?   

Hacking’s Hack: A podcast from Seth Godin. www.buildingnewlaw.ca/about/. It’s on iTunes. Tyson’s Tip: An app; Spoil. You can send gifts the same day. Check it out! 

https://www.spoil.co/. The Simplest Way to Give Beautiful gifts, delivered same-day, anywhere in the US.   

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Are your accounting books in order? As we always say: let the experts do their expertise.

In this episode, Jim and Tyson have Jill Ulett: The Accounting Girl as a guest and discuss about the importance of having tidy accounting books!

As a lawyer you will have to keep your books tidy: the IOLTA accounts are tricky and should be set straight. Get a system in place, get somebody who understands how to move the money back and forth and can help you figure out these processes.

In accounting and law practice you have to have your clients best interest at heart, you have to view them as a whole person. Sometimes you are dealing with damaged people, injured people, and life frustrations. Invest in your client. Feel and root for them. Support.

Relationships. Partnership. “We are going to meet each other halfway to make your life or business a little bit better.

LAWYERS! Get your IOLTA accounts in order and get your retainer reports in order. Know what is a billable cost and what not, and make sure that the ones which are billable are tied to clients. Operating costs, get everything categorized properly. When you are able to give your CPA proper financials that flow correctly, it makes their job easier and keeps your costs down.

Accounting Girl is your personal part-time accountant and virtual CFO, rescuing your company as if in the next phone booth, er… office. Accounting Girl senses when she’s needed (usually by receiving a signal via phone or email) and is at the ready! Her virtual CFO signals are so strong, she picks up your accounting distress from anywhere in the continental U.S., from her St. Louis-based accounting radar.

http://www.accounting-girl.com/ The Accounting Girl uses https://quickbooks.intuit.com/online/: QuickBooks makes online accounting easy.

Jill’s Hack: Set up your expenses to be predictable. You can set up most of your utilities on budget billing, and anything that you can get to be the same amount every month and set up those plans can really help predict expenses and keep things static for you.

http://www.accounting-girl.com/ Tyson’s Tip: https://www.libsyn.com/ Libsyn provides everything your podcast needs: publishing tools, media hosting and delivery, RSS for iTunes, a Web Site, Stats, Advertising Programs, Premium Content , Apps for Apple, Android & Windows devices. Hacking’s Hack: http://mastermindexperience.com/. The Mastermind Experience is a private event capped at 15 lawyers, so you’ll focus on working only with those who want to grow. You’ll have multiple opportunities during the day to meet everyone at the Mastermind Experience and focus on how you can help them, and how they can help you.

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  1. You answer your own phone.
  2. It telegraphs to potential clients that you’re really not that busy.
  3. It telegraphs that you don’t have enough business going on to be able to support someone answering your phone.
  4. It demonstrates you are sort of desperate for the call.
  5. It keeps you from doing good work. It distracts you.
  6. It is a lack of time management.
  7. Clients are expecting a receptionist. It’s more professional.
  8. You have a non professional email account.
  9. You need to look professional. Be professional.
  10. You meet with potential clients at Starbucks or Panera.
  11. It telegraphs you are small potatoes, and that you don’t make enough money to spend money on an office, or you don’t care enough.
  12. You need an office. Because of what it represents, because of the privacy.
  13. You lower your fee when pressured by a potential client.
  14. Set a fee which is fair to you and fair to your client.
  15. You don’t wanna be dealing with client who are looking for the lowest cost denominator.
  16. It telegraphs to clients that we as lawyers will fold to others when dealing with another attorney or the government.
  17. It sets the tone for the relationship. Clients could end up bossing you around.
  18. People are smart, they are gonna try to get the best deal possible.
  19. You offer many practice areas in your website.
  20. This telegraphs that you will do anything.
  21. It shows you don’t have the systems nor the expertise built out to handle a particular matter.
  22. How can you target with so many practice areas!?

Hacking’s Hack: Don’t work at home, work in the office. Stop looking at your phone, emails, to-dos, etc once you get out of the office. This will give you time to be with yourself and your family. Read books. Spend quality time with your kids.

Tyson’s Tip: The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies. By Chet Holmes. Portfolio; Reprint edition (May 27, 2008). The best book on how to run your business.
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Why in the hell did I do this?!

Sometimes in your career you have to face difficult situations. Situations that will make you doubt of yourself and what your doing. Be strong, move forward. You’ll learn a lot from those bad experiences.

There’s always something to learn and to improve.

Hacking’s Hack: Given the fact that both of the examples in the show touched on the issue of race and African - American defendants. A book. Just Mercy: A Story of Justice and Redemption by Bryan Stevenson. Spiegel & Grau; Reprint edition (August 18, 2015).

Tyson’s Tip: Be a go getter. If you wanna do something, go do it. Jump in, take risks.

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What are you doing to become the best?

In today's episode, Jim and Tyson discuss about becoming the best lawyer and acting like it.

Lawyers have the ethical and moral obligation to be the best in their practice areas. You have got to be striving constantly to improve your practice, your knowledge base and your systems. If you are not doing this, you might be having a problem, but if you are, it's perfectly ok for you to use that in your marketing. If you are striving to be the best, you have a moral obligation to PROTECT your clients from those other attorneys who are not.

If you don’t feel like you are delivering the best client experience and the best representation to your clients, then that’s going to impact your mindset when you are meeting with clients. It’s gonna telegraph that you feel shaky about what it is what you do. Be confident on your skills. Use your reputation as your favor. Don’t seem desperate. Don’t lower your fees.

Hacking’s Hack: A Chrome extension for Google Mail. It allows you to compose while hiding all your inbox. Protect your focus. https://inboxwhenready.org/

Tyson’s Tip: Hy Fy. Also, a Chrome extension. It’s free and it records your chrome tab and your voice. http://www.hyfy.io/

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Can you ever have too many clients?

In this episode, Jim and Tyson talk about the conflict of bringing in new clients and working on the ones you already have.

The tactician and the entrepreneur. The two sides of the business. One gets the clients, and the other works on the clients. In other words, both faces depend on each other. You should never focus on only one of them. Bring in the clients you want and need, but make sure to be able to work on them. Bringing in clients is very important, but If you can’t be efficient with the clients you already have then you have a problem. It’s time to grow.

Organize yourself. Eliminate, automate, and delegate. Maximize your time.

When you are building and starting out you are less busy. It’s a good idea to use the time you have to build the systems to keep track of your clients and provide them a good service, so when the time comes you are already systematized.

Tyson’s Tip and Hacking’s Hack: Infusionsoft. https://www.infusionsoft.com/. Sales and marketing automation software built exclusively for small business success.

Learn the ins and outs of Infusionsoft: http://www.monkeypodmarketing.com/

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In this episode, Tyson and Jim talk about the advantages of internalizing concepts from other industries to make your own practice better.

When you see something in another industry, instead of having a closed mindset,look at it, play around with it and see how you can internalize it and make it something you can use in your own practice.

Learn from other industries, look for ideas to make you practice grow. There are many ways of doing it. Mastermind, Podcasts, Magazines.

Take advantage from actual technologies, social networks, events, webinars, seminars. Improvise, try new things. There’s just an unlimited list of ideas you can get from other industries, and all you have to do is think about how you can apply it to your practice area. If you can, use it. If you can’t, then don’t use it. Simple.

Add value to your practice.

Hacking’s Hack: A website: https://ifttt.com/. You can set up rules and things that happen after certain events. Automate.

Tyson’s Tip: The Ultimate Sales Letter: Attract New Customers. Boost Your Sales. by Dan S. Kennedy (Adams Media; 3 edition (February 20, 2006)). Basics of how to write a sales letter. You can do it as an email and as an actual letter. Marketing.

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Hernán Cortés was a Spanish conqueror. He was trying to conquer Mexico with only 600 men, and when he got there and saw how huge the enemy was he realized that the only way they were going to do such thing was if his army knew that there was no way back, no turning back. So he burnt the boats. He is the first person to conquer Mexico.

Commitment. Commit to your firm. Running and building your own law firm is hard, so if you’re going to be half in, in the long run you’ll do yourself and your client a disservice. If you are not committed to building a well oiled machine that functions properly and that all the things that a healthy law firm needs to do, you can’t double in this, you can’t be half in.

If you don’t have work to do, you need to be generating work. It is not OK to stay at home half of the day because you don’t have any work. Work hard, get clients. Hussle.

“You are the average of the five people you spend the most time with.” (Jim Rohn)

Be in a law environment. Be around succes, around inspiration and motivation.

Hacking’s Hack: A podcast and a blog: http://www.lessdoing.com/podcasts/, dedicated to outsourcing and finding people to do tasks for you and to make your life more automated. More optimized.

Tyson’s Tip: Built to Last: Successful Habits of Visionary Companies (Harper Business Essentials), by Jim Collins and Jerry I. Porras. (Harper Collins Publ. USA, July 1st 2004)

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In this episode Jim and Tyson talk about how they get people to raise their hands and let us know that they’re interested in our legal services.

The before unit: before you get the client.

The during unit: your representation of the client.

The after unit: after you handled the case.

There are lots of people walking around who may need your services. Your job is to identify those people and find where they gather.

Nich down (we already talked about this in a previous episode). Narrow down the nich. Pick the target.

Clients need their problem solved. So if you advertise with a lot of practices, the ones that the client don’t need will act as noise and will distract. Your message needs to be clear. From a practical standpoint, if you do the things you can do and are good at, your clients will be happy and will go out and tell other people about you.  Create an effective add, a compellent offer.  

Hacking’s Hack: New podcast: “More Cheese, Less Whiskers”:  https://itunes.apple.com/us/podcast/more-cheese-less-whiskers/id1135262567?mt=2

Tyson’s Tip: https://www.purechat.com/

$20 a month to manage your web chats, web questions, etc. You can link it with Infusionsoft.  

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In this episode, Jim and Tyson discuss the benefits of building a good and strategic referral network.

Usually the best cases, the most qualified leads, come through a referral. Connect with people. That will lead to referrals down the road.

http://www.bni.com/: Network with people, build connections, get referral partners and build trust.

Virginia Muzquiz: https://www.linkedin.com/in/virginiamuzquiz: BNI connected. The Referral Institute. It will help you build connections.

If you give referrals you will end up gaining. Refer clients you can’t handle to other lawyers and make efforts to have them call somebody else that you know does that practice. And make sure that attorney knows that client comes from you, so they’ll know they’re getting something from you. This is very valuable. When you give a referral, explain why you are connecting them.

Influence: The Psychology of Persuasion, by Robert B. Cialdini. Harper Business; Revised edition (December 26, 2006)

“People give referrals to show that they’re connected”

When you refer - or, before you refer-, you are pre qualifying the person before they even contact the lawyer, and you are helping the lawyer and the client. Be that guy that everyone goes to: Be “The Hub”, so you can start dishing up the cases and definitely grow your network.

Hacking’s Hack: https://overcast.fm/. Free app. Pretty interface, but more importantly, the player will delete the spaces between when people are talking. This feature will shorten up the podcast if you are short of time. Another thing, it will boost the audio of the speaker.

Tyson’s Tip: https://hootsuite.com/. An app that allows you to schedule up all of your social media network posts.Very easy to use and it saves a lot of time.

Be careful of how many posts you schedule and when you do it. A lot of scheduled posts loose the “original and live” feel of a content. There are some kind of posts that work great with an auto schedule, others don’t.

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Use content as a way to teach them about their issues, about the questions that they have. Videos educate your clients and work as a filtering process and an easy way to answering questions. Once you have your video system set up, you can do it for multiple things; training modules for employees, for example. Besides, they work 24h. People get to know you. That’s good for business.

Basic set up (You can learn a lot watching youtube):

Video Camera (1080p, microphone input jack)

Tripod

Microphone (to the camera)

Set of lights (You can learn how to in Youtube)

Green Screen (Optional; If you want to overlay a firm logo digitally)

Tyson’s Tip:

Secrets of Lawyer Video Marketing in the Age of YouTube, by Gerry Oginski. Word Association (April 17, 2012)

Great book. It guides you through all the video production process; what to do and not to do. And it makes it easy.

Hacking’s Hack:

Owen Hemsath.

https://www.youtube.com/user/videographybyowen

https://thevideospot.net/

He teaches you to use Youtube through Youtube. Lots of practical tips.

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

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In this episode Jim and Tyson discuss about whether if it is good or not to run your law firm as a business. 

The old guard versus the new guard. Some young attorneys still work exclusively on building their skills. That's great, if you are going to work for somebody. If you are going to build your own firm, you can be the best attorney in the world, but if you don't have any clients you will not be able to be the best attorney in the world.

What’s the most important part of being an attorney? Get the clients to the door. 

Develop business and bring business. Quickbooks, payroll, hiring… Lots of skills you'll need to learn if you are going to have staff. And if you won’t learn them, they should be taken care of by an assistant.

Hiring staff: are you good at it?

A connected world has it’s advantages, you can outsource stuff virtually. Delegation: take the things that you shouldn’t be doing and give it to the people that should be doing them. Very key to run a successful law firm.

Allow yourself to think of law as a business. Develop clients and grow your client base. 

Hacking’s Hack: The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies. By Chet Holmes. Portfolio; Reprint edition (May 27, 2008)

Practical advice on bringing in business. Systems. Maximizing. Client retention and obtaining efforts. Go on and listen to it in your car!

Tyson’s Tip: The 12 Week Year: Get More Done in 12 Weeks Than Others Do in 12 Months. By Brian P. Moran and Michael Lennington. Wiley; 1 edition (May 20, 2013)

Braking your year into 12 weeks at a time and stop thinking annually. You get more done. Goal Setting.

The Maximum Lawyer Podcast. Partner up, and maximize your firm.

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“The Riches are in The Niches”

In this episode Jim and Tyson share with us their personal experiences about niching down and how it helps to grow your law practice and firm!

You can’t do more than 2 very well and you can’t market more than 2 very well. Niching down makes your marketing and processes easier, it makes you more efficient.

Referral network. You can feed it and it can feed you right back (clientwise). Other lawyers who work on other practice areas refer you and you refer them.

Fact: Look around and see the most successful lawyers in the country, you’ll notice they do 1 thing or 2. If you have 12 practice areas in your website, it may look better but your message is garbled.

Get the client to the door, then you can be the best lawyer, but to be the best lawyer you must know and master your practice areas. If you focus on many you will never be a good lawyer.

Tyson’s Tip: Slack. https://slack.com/

An app for mobile and desktop to communicate with your team. It’s free. You can share and coordinate everything.

Hacking’s Hack: A simple Hour Glass (or 50 minutes) to FOCUS.

Shut down everything that distracts you and just work for 50 minutes. Then take 10 minutes to stretch, walk, talk.

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In this episode Tyson and Jim discuss about the perks of managing a growing firm.

As you hire more people, there are more people that are dependant of you. Sometimes this consumes your time and your energy. Don't become a bottleneck in your firm.

Keep track of what it is that needs to get done. Make a list and then figure out who's the best to do it. This will give you more space and time to you to make the things YOU need to do.

KPI: Key Performance Indicators: Things that you can identify, you can look at, that give an idea of what the direction of your firm is. For example: new clients, new leads. If you have your KPI’s in place you can correctly determine whether to hire or not a new employee or which decisions should be made. Put plans in place and follow through.

Hiring employees is difficult and expensive. Not financially but everything else> the time assisting, developing and growing them.

Sometimes, hiring a non experienced employee is better. They don’t have preconceived notions coming to the office and you can train them the way you need.

Hacking’s Hack: Zig Ziglar’s podcast. https://www.ziglar.com/

Automobile University. You can learn and listen in your car as you commute or travel. Get the most out of everything. Maximize.

Tyson’s Tip: The Go-Giver: A Little Story About a Powerful Business Idea (Bob Burg, John David Mann, Penguin UK, 25 feb. 2010).

You give more to referral partners, to your clients, you give and you receive. A simple book, it breaks things down for you with 5 principles.

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In this episode Tyson and Jim discuss about things they both wished they had known when they started their firm.

Branding: changing the name of your firm. KNOW your demographics, it will help you choose an adequate name. Putting your name on the firm's name is not always a good idea; don´t make everything about you, try to use the service you provide instead.

Make sure you make up a system to take track of everyone who contacts your law firm. Build a database. Get your clients information, it will be of value. Use call scripts.

Segmentation: make sure you choose and work with the right clients.

Hackings Hack: Build to Sell: Creating a Business That Can Thrive Without You (John Warrillow, Penguin, 2013)

Great book for lawyers to read and to think about as they start building their practice.

Tysons Tip: UpWork.

You can hire all kinds of assistants. It saves you a lot of money and it gets things done. Your firm running 24hs. 

The Maximum Lawyer Podcast. Partner up, and maximize your firm!

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In this episode Tyson and Jim discuss about how to work ON your law firm instead of IN your law firm. Building systems is fundamental.

Building systems and building for the future is gonna make a better lawyer. You´re gonna be more efficient, you´re gonna provide better service to your clients, you´re gonna get a better result. Use your present time to make your future better.

Choose wisely your experts and consultants. Keep it simple. And don´t rely that much on other people, at the end of the day, you´re the one using the system.

Tyson´s Tip: Comunication with your team. It´s important.

Slack. www.slack.com

You can share everything and keep your communication in ONE place.  It´s free.

Hacking´s Hack: The E-Myth Revisited, by Michael E. Gerber.

How to think about your business. Entrepreneur + Manager + Tactician.

Learn how to balance your focus.

Partner up and maximize your firm!

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In this episode Tyson and Jim introduce themselves and tell us how they began their law journey.

Hacking´s Hack: Go on and listen to Dean Jackson and Joe Polish talk about marketing in their podcast - http://ilovemarketing.com/

Go back and start from the beginning, there are lots of great podcasts about marketing! Before unit, during unit, and after unit: you come upon them at different stages of your project. Learn how to manage them.

Tyson´s Tip:  Basic, but elemental: The Top Five.

Every day you should write 5 things to be done. The same with your week. At the end of the day and the week they must be done. Small tasks are just fine, but write them done and get them done, this will keep you moving forward. Green pen for the completed tasks, and red for the non completed. You will hate to take out that red pen!

The Maximum Lawyer Podcast. Partner up and maximize your firm!

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