Growth Marketing Toolbox: Recent Episodes
Nicholas Scalice | Founder of GrowthMarketer
A weekly podcast that explores the best growth marketing tools through interviews with today's top marketers. Hosted by Nicholas Scalice.
On this episode, the VP of Marketing for Creatopy joins me to discuss actionable tips on optimizing your ad campaigns in 2023.
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On this episode, learn what’s working today with email marketing from a globally-recognized digital agency that was established in 1999.
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On this episode, The Shopify Product Page Guy returns to discuss a new approach to e-commerce conversion optimization.
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On this episode, the co-founder and CEO of CallTrackingMetrics joins me to discuss what marketers need to know to get prepared for Google Analytics 4.
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On this episode, learn what you need to know about Core Web Vitals and how to speed up your website.
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On this episode, Bob Sparkins from Leadpages joins me to discuss landing pages, the future of conversion optimization, and much more!
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On this episode, the founder of one of the world’s top-ranked Google Ads agencies takes us behind the scenes of Google’s Performance Max campaigns and what you should know about them.
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On this episode, learn how to leverage GetResponse to send emails, create pages, and automate your marketing efforts.
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On this episode, learn how to optimize ecommerce pages in order to get more sales.
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On this episode, the product manager for Microsoft’s newest marketing tool called Microsoft Clarity joins me to discuss how it works and how it can help you get better insights about your website visitors.
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On this episode, New York Times bestselling author Julien Smith shares his approach to creating lead magnets that get results.
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On this episode, Jeff Sauer joins me to discuss what it means to be a data-informed marketer.
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On this episode, the VP of Growth at Jotform shares tips and tricks for improving your web forms.
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On this episode, Cynthia Price, the SVP of marketing at Litmus joins me to discuss email marketing best practices and what’s working today.
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On this episode, Richard Thalheimer, the founder of The Sharper Image joins me to share his marketing insights which helped him build a $750 million brand, and what he’s up to these days.
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On this episode, the co-founder of Respona joins me to discuss link building for SEO. Get the full show notes here.
On this episode, learn what’s working today in e-commerce.
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On this episode, the co-founder of a leading CRO agency shares the evolution of conversion rate optimization.
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On this episode, the co-founder of Groove.cm, one of the fastest growing CRMs and marketing automation platforms shares his vision for the future of funnel building. Get the full show notes here.
On this episode, learn how to repurpose and distribute your content.
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On this episode, the Head of Communications at Semrush joins me to discuss what’s working right now in SEO.
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On this episode, the CEO and co-founder of lemlist shares his favorite cold email marketing strategies and how they scaled from $0 to $10 million ARR in just over 3 years.
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On this episode, learn how ConvertFlow is leveraging Template SEO to drive more organic traffic to their site, and how you can do the same.
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On this episode, the Head of Product Marketing at Zapier joins me to discuss how marketers can leverage automation.
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On this episode, learn how to democratize your marketing data and leverage it for growth.
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On this episode, the founder of ABtesting.ai joins me to discuss the intersection of A/B testing and artificial intelligence.
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On this episode, we explore how to automate your reporting, with the community growth manager at Funnel.
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On this episode, find out what‘s working right now with Google Ads from someone who worked at Google for 6 years.
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On this episode, learn how to incorporate TikTok into your marketing strategy while automating your content creation processes.
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On this episode, find out how one marketer is changing the agency model with unlimited consulting, how you can define your ideal customer, and much more.
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On this episode, learn how to automate your content creation process.
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On this episode, learn how to combine the power of SEO and PR.
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On this episode we explore customer and market development with the Founder and CEO of Avoma.
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On this episode, learn what’s working today in paid advertising, with the founder and CEO of blitzmetrics, Dennis Yu.
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On this episode, we explore an SEO concept known as topic clustering and how it can help you rank higher on Google.
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On this episode, learn how to better understand your audience, using the voice of the customer research.
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On this episode, learn how to sell more marketing services using upselling and positioning strategies that actually work.
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On this episode, learn how to scale your content marketing efforts using Artificial Intelligence
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On this episode, learn how to increase conversions and generate more sales using authentic evergreen marketing, with the creator of Deadline Funnel, Jack Born.
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On this episode, learn how to launch, grow, and monetize an email newsletter, with the founder of Morning Dough.
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On this episode, learn how social media teams can become more productive, streamline their processes, and produce better content with the co-founder and CEO of Planable, Xenia Muntean.
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On this episode, learn how to leverage Google Tag Manager to improve your marketing efforts, with Chris Mercer, the co-founder of MeasurementMarketing.io
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On this episode, find out what the future of no-code marketing tools looks like, with the co-founder and CEO of Unstack.
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On this episode, David Kelly, the general manager of AppSumo Originals joins me to discuss how they quickly scaled to become a 3 million+ business, with products such as SendFox, TidyCal, and Sumo.com.
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On this episode, learn how to take a multichannel approach to marketing, and get some actionable tips on optimizing your LinkedIn profile along the way
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On this episode, learn about the Magic Connection Method and how it can help you generate more leads and connections for your business.
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On this episode, we talk about content maps, spaghetti offers, persona development, and much more, with the author of the bestselling book called content mapping: unlocking the power of content to increase engagement, leads, and sales.
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On this episode, the Founder and CEO of ActiveCampaign joins me to discuss the future of customer experience automation.
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On this episode, learn how to build the perfect marketing technology stack.
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On this episode, learn how the company behind Hoover, Dirt Devil, and Oreck approaches growth marketing.
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On this episode, learn about programmatic advertising and how to leverage it in your business.
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On this episode, learn how one agency is applying the scientific method to growth marketing, with the founder of Galactic Fed, Zach Boyette.
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On this episode, learn how to generate more leads using popups and slide-ins from someone who analyzed over 1 billion popups.
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On this episode, we explore the world of partnership marketing and how you can launch your own partnership campaign.
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On this episode, learn how to improve your campaigns with the power of marketing automation.
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On this episode, Peep Laja joins me to discuss conversion optimization, audience research, and how to become a better copywriter.
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On this episode, learn the #1 thing you need to get right in a Facebook advertising campaign.
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On this episode, learn how brands can leverage podcasts from the co-founder of Podchaser, Cole Raven.
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On this episode, learn exactly what you need to do to improve your local SEO results on google.
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On this episode, we explore content marketing tools and tactics that can help you get more done with less.
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On this episode, learn everything you need to know to start generating leads from YouTube without spending any money on advertising.
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On this episode, we discuss everything you need to know about email marketing for ecommerce.
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On this episode, the founder of Conversion Fanatics joins me to discuss how to get more customers, sales and profits with A/B testing.
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On this episode, learn how brands can respond to negative feedback online using the SWARM methodology.
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On this episode, learn what’s working now in growth marketing from the best-selling author of The Growth Marketer’s Playbook, Jim Huffman.
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On this episode, learn how to build a marketing engine that works, using revenue marketing.
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On this episode, legendary direct response marketer Brian Kurtz tells us how marketers can overdeliver with their marketing and get better results.
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On this episode, The founder of CRO agency Invesp shares his best conversion optimization and A/B testing tools and tactics.
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On this episode, we explore mental models for marketers and how they can save you time and help you get better results.
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On this episode, learn how to use web push notifications to increase engagement.
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On this episode, learn about the tools and tactics you’ll need to create and promote content even in a boring niche.
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On this episode, learn how to stop wasting your marketing dollars and improve the ROI of your funnels.
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On this episode, learn how artificial intelligence and machine learning is changing marketing.
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On this episode, popular keynote speaker Neal Schaffer joins me to discuss what's working today with influencer marketing.
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On this episode, we explore what marketers need to know about TikTok.
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On this episode, learn how to improve your social media campaigns in 2020 and beyond.
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On this episode, learn how to generate more leads and sales using conversational commerce.
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On this episode, learn how Marketers can become more productive and organized from the SVP of Marketing at Wrike.
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On this episode, we explore the latest Instagram advertising strategics directly from a former Instagram employee and current ad expert.
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On this episode, learn how to run a successful, highly-personalized cold email marketing campaign, and which tools to use along the way.
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On this episode, we’re digging into the science of neuromarketing, as we cover specific tools and tactics that can help you truly understand your customers and get them to take action.
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On this episode, learn provers tactics and strategies for hiring and scaling your digital marketing team from the CEO and founder of DUDE.
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On this episode, discover how to growth hack your learning curve and become a better marketer with mentorship.
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On this episode, learn how podcasting can be a powerful content goldmine for marketers, and exactly what you need to do to repurpose podcast content for maximum reach.
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On this episode, find out what’s working right now with LinkedIn advertising.
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On this episode, the founder and chief growth officer of Fetch & Funnel joins me to share how to combine facebook messenger campaigns with facebook ads campaigns for supercharged results.
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On this episode, learn how marketers can hire the right virtual assistant in order to get more done in less time.
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On this episode, a senior growth marketing manager from HubSpot shares how to acquire customers via content marketing.
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On this episode, we explore how marketers can become better copywriters, with the world’s fastest copywriter, Jack Turk. Get the full show notes here!
On this episode, the co-founder of Dreamdata.io shares insights on how marketers can solve the challenge of B2B attribution.
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On this episode, Quora evangelist JD Prater shares what marketers need to know about Quora.
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On this episode, Ross Simmonds joins me to discuss content distribution and how marketers can get more engagement by changing the way they think about content marketing.
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On this episode, we explore how technology is changing influencer marketing. Get the full show notes here.
On this episode, the head of marketing from SEMrush joins me to discuss what marketers need to know about voice search.
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On this episode, an SEO expert shares exactly how to conduct a 20-minute SEO audit.
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On this episode, the Director of Marketing for Directive joins me to discuss account-based marketing.
Hannah Mans is a professional hustler and wordsmith with an affinity for strategy and high conversion rates. She is the Director of Marketing for Directive, a B2B and enterprise search marketing agency.
On this episode, learn how to close up to 90% of your high ticket leads without sales experience.
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On this episode, the founder of ClickMinded shares how he’s used mini-courses to grow his business.
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On this episode, we’re talking about usability testing, eye tracking, and how to improve conversions so that ultimately you can turn more of your website visitors into leads and customers, with the co-founder and CEO of Sleeknote.
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On this episode, we look at specific tools and tactics you can use to repurpose your content, so you’ll get more reach from your social media efforts.
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On this episode, the co-founder of Contactually shares tools and tactics for how marketers can build better relationships.
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On this episode, learn how to hack conversion rates with user onboarding, with the VP of Growth & Marketing at Userpilot.
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On this episode, we’re talking all about SEO for Ecommerce.
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On this episode, the founder of FindThatLead joins me to discuss lead gen tools and tactics, sales, and much more.
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On this episode, Shane Barker joins me to share 4 ways you can increase sales with micro-influencer marketing. Get the full show notes here.
On this episode, we explore the popular analytics and feedback tool called Hotjar, with Hotjar's Content Lead, Louis Grenier.
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On this episode, we explore outbound prospecting so you can generate better quality leads in less time.
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On this episode, I chat with the head of marketing at Slite, a collaborative app for teams.
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On this episode, we discuss account-based marketing. What it is, and how you can incorporate it into your growth marketing campaigns.
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On this episode, we discuss how to build a content marketing machine, with the co-founder and CEO of Directive, Garrett Mehrguth.
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On this episode we’re talking all about analytics tools for ecommerce with Lee L Kennedy, the analytics director at TLo ventures.
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On this episode, the director of content marketing for Constant Contact joins me to discuss the biggest myths about marketing automation. Get the full show notes here.
On this episode, a Facebook Ads expert shares tools and tactics for growing your email list.
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On this episode, the VP of site testing and optimization at Disruptive Advertising shares conversion optimization tools and tactics.
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On this episode, the product marketing manager from Supermetrics joins me to discuss how marketers can use Supermetrics to get all of their marketing metrics in one place.
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On this episode, the founder of one of the leading cloud based presentation and infographic design tools called Visme shares his favorite visual marketing tools and tactics.
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On this episode, the VP of marketing and growth at HubSpot tells us why creating predictable growth is not a hack, and shares his favorite marketing tools.
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On this episode, the founder of Ad Zombies shares tools and tactics for building a brand and why it matters.
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