Learn To Launch: Recent Episodes
Nicola Dixon
Tune into the Learn to Launch Podcast, where I bust launch myths and talk about all things digital products from naming your course to warming up an audience. Plus, learn how other burned-out service providers became successful course creators. With a mix of solo shows, in-depth interviews and live coaching, you’ll learn how to launch a profitable digital product with actionable tips and must-know insights.
Hannah Rosser, a US based destination wedding photographer launched her first online course 2023 and had huge success.
Hannah hired me as her coach and she was one of my favourite clients. Hannah worked so hard and was rewarded with a six figure launch. Her desire to serve her clients and the photography community is so apparent in every area of her business.
This episode is one of my favourites, listen in on a candid open coversation between Hannah and I as we dive in to her latest launch.
On the show today is US based videographer Kennidy. I had the pleasure of meeting Kennidy in real life this past November at a workshop so it was really nice to have her on the show. We talked about the launch of her first product - a physcial book 'Mindset to Market' and her plans for future products.
I loved my conversation with Asha Bailey. The sweetest human who acts out of such integrity.
Asha talks openly about creating education and serving her community - and not rushing out a course just to make money but waiting until she is certain what her audience needs.
Asha is undeniably one of the most creative, original photographers out there, but also the sweetest. I hope you enjoy our candid conversation.
I loved my conversation with Olivia Bossert. UK based fashion photographer Olivia has multiple courses- and is a great example of having a complimentary offer suite which we talk through. Super inspiring chatting to her about what is possible.
Grace Torres is a US based wedding photographer and videographer duo with her husband. Grace is moving towards becoming an online educator, working on her craft first... which is the best thing to do. She is focusing on 1-1 coaching and her photography clients in 2023 and excited to launch more educaton in 2024.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Your First 100k https://nicoladixon.co/group-coaching
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Summer Grace, a US based wedding photographer talks to us about her journey into online education - with her prests, pricing guide and newly released podcast Summer School.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Your First 100k https://nicoladixon.co/group-coaching
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
I had the pleasure of speaking to Belle Verdiglione about her journey from birth photographer to workshop host, podcaster and online coach to hundreds in her online membership.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product.
https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Your First 100k https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join our next Your First Million reterat in Costa Rica February 26th-March 1st 2024 with headline speakers D'Arcy Benincosa, Steph Taylor, Natasha Zyork & Jera Bean.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Steph Marie Photo makes multiple 5 figures selling her photography templates on Etsy! Listen to her inspising story on the show today.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product.
https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Your First 100k https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join our next Your First Million reterat in Tulum November 26th-30th 2023 with headline speakers KT Merry & Rose Radford.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
On the show today is US based wedding photographer Emily Denny. We talk about her journey into education,and the steps she is taking to release her first online course.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product.
https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Your First 100k https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join our next Your First Million reterat in Tulum November 26th-30th 2023 with headline speakers KT Merry, Rose Radford, Lindsey Roman & Laura Higgins.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
On the show today I interview US photographer Hope Taylor on her journey from wedding and senior photographer to being a hugely succesful photography coach.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Your First 100k https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join our next Your First Million reterat in Tulum November 26th-30th 2023 with headline speakers KT Merry & Rose Radford.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
On the show today I chat to Brenna Mcgowan- a launch copywriter from the US. I have heard Brenna on multiple podcasts and have always been so inspired by her advice, so I am super excited to have her on the show and impart her wisdom for you guys. We cover all things launch copy!
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
On the show today I chat to Eden Strader, New York based photogapher and coach to creatives. She is the ultimate entrepreneur. We talk about her journey from photography to her first hugely succesful launch and how that changed her life- in more ways than one!
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Today on the podcast I interview Melissa Litchfield. We talk about how having an Ads stratedgy can help you scale your business. We also talk about funnels, and the power of a good funnel.
Melissa is also one of the headline speakers at the Passive Income for Photographers Conference in November in Tulum.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Toady on the podcast I interview my good friend Clare Wood. Clare is a best selling author, a podcaster and money mentor.
Clare is also one of the headline speakers at the Passive Income for Photographers Conference in November in Tulum for established online educators wanting to scale.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Kendall Aubrey is a photographer from the West Coast of the US. Her clients and the community are at the heart of her business- and why she has had such a quick trajectory to success. Kendall is sharing her knowledge with the photography community and recently released her presets. She has many course ideas lined up and I know she will have such huge success becasue her passion for her fellow photoraphers shines through and is excatly what the education industry needs more of.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Lexi Foster signed up to 1-1 coaching with me to support her in launching her course 'Success Without Socials'
During this interview we talk through the process of her hugely succesful first launch.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Joy Michelle is an online coach for photographers. Starting her journey as a photographer she pivoted in to education and coaching. She has multiple offers - and an inspirational podcast titled 'Called To Both' a podcast for ambitous women chasing both business dreams and little ones.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Joy Michelle is an online coach for photographers. Starting her journey as a photographer she pivoted in to education and coaching. She has multiple offers - and an inspirational podcast titled 'Called To Both' a podcast for ambitous women chasing both business dreams and little ones.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product. https://nicoladixon.co/course
OR if you are looking for more hands on support to launch a course or coaching program - Apply for my group coaching program Fast Track to Freedom https://nicoladixon.co/group-coaching
Looking to scale your current education business- Join us in Tulum November 1-3rd 2023https://passiveincomeforphotographersconference.com/
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Rose Radford is the QUEEN of online marketing. She teaches people how to scale their business with evergreen marketing vs live launching. Her podcast Grow to CEO is a must listen! Rose is a speaker at the next Passive Income for Photographers Conference November 2023 in Tulum and I can't wait to meet her in real life! She is a huge inspiration, and I hope this episode inspires you!
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product.
OR if you are looking for more hands on support - join my group coaching program Fast Track to Freedom.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Ashtyn Brooke is a US based wedding photographer who moved in to education a few years ago- offering mentorships and now a full suite of products to serve other wedding photographers. She regularly shows up on online to serve the photogaphy community and gives away so much free education on her instagram-she is such a wealth of knowlege and I loved chatting to her about her journey in to creating and launching digital products.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product.
OR if you are looking for more hands on support - join my group coaching program Fast Track to Freedom.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Today on the show I interviewed Nathan Chanski - a photographer and educator from Michigan.
We talk about his journey in to education and the process of creating his first digital product.
My course Beginners Blueprint to Passive Income is for the complete beginner wanting to create and sell your first digital product.
OR if you are looking for more hands on support - join my group coaching program Fast Track to Freedom.
Find me on instagram @nicoladixon.co or for more information on my offers head to www.nicoladixon.co
Today on the show photographer Brooke Jefferson talks about her journey from family photographer in to education. Brooke has multiple products and a hugely succesful podcast 'Book More Clients' which she launched in 2019.
Brooke talks to us about what lead her in to education, her signature offer and her lead generating podcast.
Listen in on my conversation with Rachel Traxler which we recorded for her podcast 'Gold Biz Podcast' all about adding passive income to your photography business.
A show by a photographer aimed at photographers, Rachel is a photographer and educator based in the US.
Rachel is also a virtual speaker at the Passive Income Conference for Photographers in Tulum in January 2023.
Rachel Traxler has a thriving photography business, several digital products, a podcast and a coaching program! She is an inspiring example of a photographer who has scaled her business with multiple revenue streams including several passive income streams.
Listen to today's podcast to learn more about her journey, how creating digital products allowed her to retire her husband, grow her family travel less.
Learn more about my courses and coaching via my website.
https://nicoladixon.co
This episode was recorded before I rebranded the podcast as Create & Launch.
On the show today I interview Shayna Lloyd about the benefits of partner launches. Partner launches can be incredibly lucrative and I am a huge fan of the power of a partner launch, also called affilaite marketing.
If you have an interest in scaling your own business with digital products The Passive Income Conference for Photographers is being held in Tulum January 27th & 28th 2023 with headline speakers India Earl, Grace Troutman, Steph Taylor and D'Arcy Benicosa. The two day immersive conference will teach you everything you need to know to create and launch a digital product.
Today on the show I chat to Lindsey Roman - a photographer turned educator who knows a lot about creating and launching courses. I loved getting to find out about her journey to becoming an educator and how her life has since changed since adding passive income to her business. She is wildly successful and knows how to have an impactful launch.
Claire Hunt is a Colorado based photographer and educator.
I coached Claire earlier this year and loved her energy and I knew I wanted her on the show! Claire has recently launched and sold out her group coaching program called 'Book It'. Claire has a podcast called 'All Angles' aimed at photographers.
We cover many topics on the show, and I hope you love it!
I am so excited to announce the first Passive Income Conference For Photographers being held at 16 Tulum, Tulum, Mexico January 27th & 28th 2023.
With headline speakers India Earl, D'Arcy Benicosa, Grace Troutman and Steph Taylor join us for a two day immersive conference in paradise! You will learn all the tools needed to create and launch a digital product.
https://passiveincomeforphotographersconference.com
D'Arcy Benicosa is an incredible photographer and has amassed multiple 7 figures in coaching programs and online courses. On the show she shares her wisdom on passive income.
D'Arcy is a headline speaker at the Passive Income For Photographers Conference this January 27/28th in Tulum, Mexico and I can't wait to be in her orbit.
Get your ticket today! And make 2023 year the year of action!https://passiveincomeforphotographersconference.com
On the podcast today I chat to Anni & Manda about their decision to start in-person workshops and then the transition to also offer digital products under their workshop brand Immersed. This behind-the-scenes look into Immersed will leave you feeling inspired!
Follow Immersed Education
- www.immersededucation.com
- www.instagram.com/immersed_education
Follow Nicola
- www.instagram.com/nicoladixonphotographyco
- www.nicoladixonphotography.com
- www.nicoladixon.co
On the podcast today I chat to Leandra about her journey to creating and launching a digital product.
Follow Leandra Creative Co.
- www.instagram.com/leandracreativecophoto
Follow Nicola
- www.instagram.com/nicoladixonphotographyco
- www.nicoladixonphotography.com
- www.nicoladixon.co
On the podcast today I chat to Dani about how adding digital products to her business changed the shape of it and lead her to launch her hugely successful mastermind.
Follow Dani Purington
- www.instagram.com/danipurington
- www.instagram.com/rootedwrkshp
Follow Nicola
- www.instagram.com/nicoladixonphotographyco
- www.nicoladixonphotography.com
- www.nicoladixon.co
On the show today I am talking about the strategy behind adding products to your shop.
Follow Nicola
www.nicoladixon.co
www.instagram.com/nicoladixon.co
This is the second time Clare Wood has been on the podcast - I am a huge fan! I really hope you enjoy this podcast where we talk all things money, mindset and how that can effect your launch.
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www.instagram.com/nicoladixon.co
www.nicoladixon.co
Follow Clare
www.instagram.com/clare_wood_coach
www.clarewood.com
Grace is an Iowa-based destination wedding photographer. She is a member of Learn To Launch and shares her plans for growing her business.
Follow Nicola
www.instagram.com/nicoladixon.co
www.nicoladixon.co
Follow Grace
www.instagram.com/gracetphotography
http://www.gracetphotography.com
This is a really exciting episode! I worked with Dawn on her latest launch and she had incredible results - which she shares with you all in the show. I hope Dawn’s story inspires you and shows you the potential from creating a digital product with knowledge you already have!
As well as offering online courses on creating and launching digital products I also offer personalised 1-1 launch strategy for those that want more support.
Follow Nicola
www.instagram.com/nicoladixon.co
www.nicoladixon.co
Follow Dawn Photo
www.instagram.com/dawn_photo
www.dawn-photo.com
Today on the show I interview Suzi Bird a motherhood photographer from the UK. Suzi bought my course bundle last year and I wanted to have her on the show as I know she had some common questions that I thought would be fun to discuss on air.
Follow Nicola
www.instagram.com/nicoladixon.co
www.nicoladixon.co
Follow Suzi Bird
www.instagram.com/suzibirdphoto
www.sunlightportraitstudio.co.uk
Today on the show I interview Shayna Lloyd owner of Montana Diaries a videographer and photographer from Montana. Shayna had a 1-1 coaching session with me and I thought it would be great to have her on the show as so many of her fears and questions are common and so I wanted you to get a glimpse of what we discussed in her 1-1 coaching session.
Follow Nicola
www.instagram.com/nicoladixon.co
www.nicoladixon.co
Follow Shayna
www.instagram.com/montana.diaries
www.montanadiaries.com
On the show today is Laura Kelly, wedding photographer and business coach. I first discovered Laura on another podcast talking about her life as a wedding photographer and then combining photography with her other business passions and I knew I had to get her on the show. Her story resonated with me. On the show today we talk about life after wedding photography, discovering other passions and being a multi-passionate entrepreneur.
Follow Laura Kelly
www.instagram.com/laurakelly.co
www.laurakelly.co
Follow Nicola Dixon
www.instagram.com/nicoladixon.co
www.nicoladixon.co
On the show today is another queen of passive income in the photography industry-India Earl. I think India paved the way for online education for the rest of us. I hope this episode inspires you to think about your own passive income journeys.
Follow India Earl
www.instagram.com/indiaearl
www.indiaearl.com
Follow Nicola Dixon
www.instagram.com/nicoladixon.co
www.nicoladixon.co
On the show today my good friend Rebecca Carpenter talks to us about launching her first digital product- her presets, and how that has shifted her business this year. Rebecca is such a positive light in the wedding industry and I urge everyone to follow her as she shares so much free education on her YouTube channel and instagram.
Follow Rebecca
www.rebeccacarpenterphotography.com
www.instagram.com/rebeccacarpenterphotography
Follow Nicola
www.nicoladixon.co
www.instagram.com/nicoladixon.co
On the show today my good friend Anna Elizabeth. A US-based wedding photographer who launched her first digital products in 2020 and has had huge success with her second product launch making 5 figures in one week. Her story is so inspiring and I really hope it inspires you all to add a digital product to your own business.
Follow Anna
www.instagram.com/annaaelizabeth
Follow Nicola
www.nicoladixon.co
www.instagram.com/nicoladixon.co
Cara Mia is a photographer and educator based in Utah. Cara and I have remained in touch since we first connected when she came on the podcast earlier in the year so this episode feels like catching up with an old friend discussing my favorite topic- photography. Cara is probably the most creative photographer I know, her work is next level and it was such a treat be able to ask her about her inspiration. Cara is in the process of creating two digital products so I also wanted to discuss on-air her fears surrounding launching digital products.
Follow Cara
www.instagram.com/caramia
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www.instagram.com/nicoladixon.co
On the show today I talk through some of the behind-the-scenes decisions behind my own journey into creating and launching a digital product and what made me do it!
Follow Nicola
www.nicoladixon.co
www.instagram.com/nicoladixon.co
On the show today I talk to Kaitlyn Parker, founder of Copy Uncorked, as she shares her best advice for writing your own launch copy.
Follow Kaitlyn
www.copyuncorked.com
www.instagram.com/copyuncorked
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www.nicoladixon.co
www.instagram.com/nicoladixon.co
On the show today I talk through some clues to look out for if you are questioning if it's time to add a digital product to your photography business.
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www.nicoladixon.co
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On today’s show, I share some digital product ideas to inspire fellow photographers and some prompts to spark ideas.
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www.nicoladixon.co
www.instagram.com/nicoladixon.co
Dawn Charles is a photographer and educator based in Oregon. On this episode we talk about what lead Dawn to launch her first ever digital product and what has since inspired her to launch the Rise Photo Academy, a membership for photographers. Dawn opens up and shares the behind the scenes of running an online business.
Follow Dawn
www.instagram.com/dawn.charles
Rise Photo Academy
www.risephotoacademy.com
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www.instagram.com/nicoladixon.co
As my business evolved and pivoted there were moments when I couldn’t get clarity on my ideas and sort help from Clare Wood- my first experience working with a coach and it was the best decision I ever made! In this episode we talk about why everyone should consider hiring a coach, tips on finding the right coach & Clare shares her money mindset tips!
Follow Clare Wood
www.instagram.com/clare_wood_coach
www.clarewood.com
Follow Nicola Dixon
www.instagram.com/nicoladixon.co
I’m incredibly happy that you’ve found your way here. My goal is to help you reinvent your photography business, giving you more free time, increasing profits and building a career you love. It all starts with creating and launching a digital product that will work wonders for your business...and life!
I am interrupting the summer break to bring you all the news about a workshop we just launched in Arizona March 2 & 3rd 2021.
For more information and sign up;
March 2nd
https://www.alexmariphotography.com/wild-ones-x-alex-mari-shoot-out/
@alexmari_
March 3rd
http://wildones.co/product/alex-mari-wild-ones-march-3rd-2021/
@nicoladixonphotographyco
@wildonescommunity
On today’s episode I chat to launch strategist Steph Taylor about all things creating and launching a digital product - making this one of my favourite episodes! I get pretty excited about the topic of launching and getting to talk to a launch expert and ask her questions I know will help you if you are thinking about adding a digital product to your business.
Follow Steph
www.instagram.com/stephtaylor.co
www.stephtaylor.co
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Today we talk to Rebecca Carpenter, a UK based wedding photographer. On this episode we talk about her journey from beginner to fully booked - and how styled shoots were the best thing she did for her business.
Follow Rebecca
www.instagram.com/rebeccacarpenterphotography
https://rebeccacarpenterphotography.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Today I got to talk to Hannah Murphy. A virtual assistant with a passion for Pinterest. If you want to know how Pinterest can help your business then this is the episode for you. Hannah also has her own Podcast ‘Taking Action’ I would highly recommend you subscribe!
Follow Hannah
www.withhannahmurphy.com
www.instagram.com/withhannahmurphy
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www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Today I got to talk to California based photographer Tessa Tadlock. We talked about showing up online, Tessa’s client processes and how styled shoots have helped shape her business.
Follow Tessa
www.tessatadlock.com
www.instagram.com/tessatadlock
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www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
One of the listeners reached out and asked me if I thought it was too late to get into the industry? This is my answer.
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www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Today we talk to Erin, a California based wedding and elopement photographer. We touch on many topics including how to building connections with your couples and Erin’s organic path to growth & success.
Follow Erin
www.instagram.com/erinnorthcutt
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
As wedding photographers what we charge is crucial to having a successful profitable business. But is also crucial we don’t overcharge our clients. On today’s episode I talk through some strategies to help you work out where in the market you should position yourself.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Today I got to talk to the author of one of my favourite business books ‘Badass Your Brand’… A book I have talked about heavily on the show. No surprise then this is one of my favourite episodes - packed full of business advice!
Follow Pia
www.piasilva.com
Pia's Podcast ‘Show Your Business Who’s Boss’
Pia’s Book ‘Badass Your Brand’
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
I have a vision board on Pinterest with a quote that says ‘ In order to manifest it, you must believe it’s inevitably’. On today’s episode I share my advice on overhauling your mindset to make way for the career and life of your dreams.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Henry, a PNW based elopement and intimate wedding photographers chats to us today about his own intimate wedding, and how he came to be the king of GIFS!
Follow Henry
www.instagram.com/henrysdiary
www.henry-tieu.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Everyone must know by now styled shoots have been the best thing I have ever done for my business- in this episode, we talk about the how and the why!
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
This week on the podcast I interview Manda of Mae & Co Creative. Manda is a wedding stylist and planner and hosts workshops for wedding photographers and creatives across the world.
She is one of the most hard working ambitious wedding creatives I follow and I loved getting to ask her about where she finds her inspiration for the epic weddings and workshops she styles and her vision for the future.
Follow Manda
www.maeandcocreative.com
www.maeandcoworkshops.com
www.instagram.com/maeandco_creative
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
What is your why? Your reason for doing what you do. It is so important defining your why, especially during hard times when your business will be tested. During this episode I talk about why having a why is so important and what you can do to discover your why.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Today on the show I chat to Kylie Morgan, a wedding and portrait photographer based in Idaho, USA. She spends a lot of time teaching other photographers at workshops and today she is sharing her knowledge with us. We jump from client experience to marketing. I know you guys will take so much from this episode!
Follow Kylie
www.instagram.com/kylie_morgan_
www.kyliemorganphotography.com
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www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
A lot of people seem to think that being a good photographer means being good at every style of photography there is, when in reality, that’s exactly what’s holding you back.
Don’t be a Jack of all trades, master of none. Find your photography niche, and conquer it.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Dani opens up about what this enforced time has meant for her and her business. She shares great advice for photographers starting out on their journeys, as well as how to show-up in an authentic way online.
Follow Dani
www.instagram.com/danipurington
www.danipurington.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
I love this topic! Who couldn’t use extra income in their business, especially when you can be creating it while you sleep! Not familiar with the term passive income? I talk about what it is and ways you can be making it.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Emily has numerous educational resources for wedding photographers and generously shares so much advice and knowledge on this episode. Branding is her sweet spot and she talks on this topic at length, also how to help your couples feel comfortable during portrait sessions, and shares so many actionable tips.
Follow Emily
www.instagram.com/emily.magers
www.emilymagers.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
I understand we can’t shoot fresh content, or even leave our homes but there is still PLENTY we can be doing to help our businesses and boost those enquiries. Here are my Top 10 ideas to get you feeling inspired and motivated.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
On the podcast, we talk to Emma Johnson, who goes by The Bold Americana. We talk about business tasks we can be doing during this enforced quiet time to help improve our business on the other side. We talk about marketing and managing money when everything comes to a grinding halt. We also talk about Emmas’ love for attending workshops in amazing locations and how that has helped her business.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Follow The Bold Americana
www.instagram.com/theboldamericana
www.the-bold-americana.com
Today on the show I am going to be deep diving into the topic of touchpoints. What is a touchpoint, why they are so crucial for your business and ways you can use them to help get more inquiries and serve your audience better.
Follow Nicola
www.nicoladixonphotography.com
www.wildones.co
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
I first met Peyton a couple of years ago. She has long been one of my favourite photographers, so of course I loved having her on the show. We chatted about life as an established wedding photographer.
Follow Peyton
www.peytonraineyphotography.co
www.instagram.com/peytonbyford
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Beba Vowels is a wedding photographer based in Southern California. She has grown her business in to a successful brand and she talks us through her advice for anyone starting from the beginning. Her work is just dreamy.
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Follow Beba
www.bebavowels.com
www.instagram.com/bebavowels
On the podcast today, established wedding photographer and educator Christy Johnston dives into the business of wedding photography. Christy is a positive force in the wedding industry and shares so much free knowledge! Christy talks about her latest project Home Team - created to serve and inspire all creatives during this downtime. I recommend everyone sign up via the link below!
Follow Christy
www.christyjohnston.co/hometeam
www.instagram.com/christyljohnston
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
On the podcast today I talk to Katherine Marchand about how a near-death accident helped her un-lock her true path and quickly become a 7 figure wedding photographer. She is a master of light, and she talks to us about how mastering light can help you up-level your business. In this episode, Katherine offers real actionable advice on how we can all grow our businesses and earn more money.
The Lighting Mastery Course - $97 right now!
https://katherine-marchand-education.mykajabi.com/offers/DAPtgYzF/checkout?fbclid=IwAR35i9dRpZBBi2Foly6G_De5Knp-B1ZUKw4veyf5mLE_BT-CTdAU2IwelBA
Follow Katherine
www.instagram.com/katharinemarchand
www.katherinemarchand.com
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www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Catalina Jean is a rangefinder rising star winner and an SEO ninja! On this episode we talk about the actions we should be taking to improve our SEO, what it really feels like to win the Rangefinder award and how to add more value for your clients.
Lets Go Workshop April 7-10th 2020
www.letsgoworkshop.com
Pingdom Speed Test
www.pingdom.com
Follow Catalina
www.instagram.com/vickybaumann.de
www.catalinajean.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Maddie opens up about what it really means to create a safe space for her clients, and how she came to her ‘why’. This episode was one of my favourites and completely challenges the way I run my business, inspires me to push to be better for my clients and re-evaluate my values.
Link to FREE Behind -the-scenes of a real elopement with Maddie Mae
https://adventureinsteadacademy.mykajabi.com/offers/cmFCVeAo/checkout?coupon_code=FREESECTION
Books Maddie mentions…
Start With Why by Simon Sinek
Influence: The Psychology of Persuasion by Robert Cialdini
Building a Story Brand by Donald Miller
Follow Maddie
www.adventureinstead.com
www.adventureinsteadacademy.com
Maddies’ Facebook group
https://www.facebook.com/groups/weddingsandwanderlust/
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Vicky Baumann is the queen of boho! She is a trendsetter, her work is shared far and wide online and her presets are used by thousands of photographers. I get to interview her and ask about finding your style, editing and how she creates the most beautiful styled shoots!
Follow Vicky
www.instagram.com/vickybaumann.de
www.vickybaumann.de
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
I have known Becy for a number of years- she attended one of my portfolio building workshops way back in 2017 and we have been friends ever since. Beccy attended a Paris & Norway workshop and we collaborated on a styled shoot in Santorini so you could say we have travelled the world together. It has been incredible watching her flourish and go on to win this most prestigious award. I wanted to talk to her about the process and what it means for her business in 2020.
Follow Becy
www.instagram.com/belleartphotography
www.belleartphotography.co.uk
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www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
Alex is a US based wedding photographer. On this episode we cover many topics - tips on how to submit to wedding blogs, what it means to be a ‘luxury’ wedding photographer and tips to help you go after that market. Cultivating relationships and finding inspiration.
Follow Alex
www.instagram.com/alexmari_
www.alexmariphotography.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Karrie Brady is a sales expert! A business coach and all round genius when it comes to business. On this episode I ask for all the actionable tips and how we can up level our sales strategy and book more clients. We can be the best photographers in the world but if we are poor at sales we won’t have a profitable business, Karrie shares her story and shares her knowledge with us.
Follow Karrie
www.instagram.com/karriebrady
www.karriebrady.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Monique is an Oregon based wedding photographer and today on the podcast I get to ask her all about life as a wedding photographer. Monique opens up about the highs and lows of being a creative, and how to find inspiration when it leaves you.
Follow Monique
www.instagram.com/moniqueserraphotography
www.moniqueserraphotography.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Dawn Photo is an Oregon based elopement and portrait photographer. On this episode we talk about her rise to success; where it all began and what her business looks like today.
Follow Dawn
www.instagram.com/dawn.photo
www.dawn-photo.com
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
What can I even say about today’s guest- she is probably one of the most well-known wedding photographers in the world. She is certainly one of the most well respected. She has really niched her business and we discuss the pros and cons of doing so. We also discuss ideal clients, how to identify them and how to cultivate a genuine connection.
Follow India
www.indiaearl.com
www.instagram.com/indiaearl
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Cara Mia manages a full time job and life as a travelling photographer. Her photography skills are another level, especially her images of the Milky Way. We talk about cultivating client relationships, finding the moments and her new guide coming out about the rules and regulations of shooting in national parks.
Follow Cara
www.instagram.com/caramia
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
Elisabetta Red is an amazing example of a photographer who has worked super hard to get where she is - working with her ideal clients, building a portfolio that reflects her true style and charging what she is worth.
On this episode we talk about hiring associates, growing your team and what that looks like. Shooting destination and how she incorporates her love of fashion in her work.
Follow Lily
www.instagram.com/elisabettalillyred
www.lillyred.it
Follow Nicola
www.instagram.com/nicoladixonphotographyco
www.nicoladixonphotography.com
www.wildones.co
www.nicoladixoneducation.com
I was super excited to talk to John, of How To Film Weddings as I have been listening to their podcast for the past year. It was great chatting to a videographer to get his point of view on working with a photographer on a wedding day. John is a seasoned videographer and charges a premium for his work so we discuss what he does to offer value for his clients.
Follow John
www.redeemedproductions.com
www.instagram.com/redeemedproductions
Follow Nick
www.wildoakfilms.com
www.instagram.com/wildoakfilms
www.howtofilmweddings.com
The Complete Wedding Videographer Course - https://www.completeweddingvideography.com/
https://podcasts.apple.com/gb/podcast/how-to-film-weddings
Follow Nicola
www.nicoladixonphotography.com
www.wildones.co
www.instagram.com/nicoladixonphotographyco
Today I am sharing my tips and advice for getting more wedding enquiries. Whether you are just starting out or more established we all need enquiries and here is my best advice on how to get them!
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
I became familiar with Jai a few years ago- his wedding photography business Free The Bird was instrumental in inspiring my journey in to wedding photography. Jai does many things right but his website is a beautiful example of offering value-based content to his couples. Jai has pivoted and as well as serving his clients he is also serving us, photographers, with guides and tools to improve. I was super lucky to get to talk to Jai, we cut through some of the fluff and go deep- opening up about what drives us.
Follow Jai
www.jailong.com
www.instagram.com/jailong
Shop Jai's new programme Album Academy and use code WILDONES for $50 off! https://jailong.co/the-album-academy
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
Part 2/2
Anni Graham is paving the way for elopement photography and is such a big inspiration for so many people wanting to create a life full of travel and photographing couples across the world. In this podcast special we dig deep in to all areas of elopement photography and I hope you take away some tips for your own business, and also feel inspired that the career you want is possible.
The book we mention…
Badass Your Brand - Pia Silva
Follow Anni
www.annigraham.com
www.instagram.com/annigraham
Check out the epic bundle now on sale! http://nicoladixoneducation.com/product/how-to-write-a-pricing-guide-new-client-guide-bundle/
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
Part 1/2
Anni Graham is paving the way for elopement photography and is such a big inspiration for so many people wanting to create a life full of travel and photographing couples across the world. In this podcast special we dig deep in to all areas of elopement photography and I hope you take away some tips for your own business, and also feel inspired that the career you want is possible.
The book we mention…
Badass Your Brand - Pia Silva
Follow Anni
www.annigraham.com
www.instagram.com/annigraham
Check out the epic bundle now on sale! http://nicoladixoneducation.com/product/how-to-write-a-pricing-guide-new-client-guide-bundle/
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
While running my workshops I started to hear people talk about Kaley from Kansas, I was like who is this girl everyone is listing as their biggest inspiration?!
I have loved looking across all her work while preparing for this interview, her approach is as unique as her style. She has such a distinct style, something which I think is really hard to achieve, and yet I could pick out an image as hers from a line up - and isn’t that all our goal?! I talk to Kaley about how she connects with her clients, how she honed her style and about finding your voice is this crowded space.
www.kaleyfromkansas.com
Follow Kaley
www.instagram.com/kaleyfromkansas
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
Putting ‘YOU’ Into Your Brand with EVELYN GRACE
I am a huge fan of Evelyn Grace and since chatting I am an even bigger fan. She drops so many wise words in this podcast. Listen to this podcast if you are unsure how to serve your clients better and offer more value. Evelyn is a big fan of putting the ‘you’ into your brand and I talk to her about where her sparkly confidence comes from and how we too can achieve it.
www.evelyngrace.com
Follow Evie
www.instagram.com/evelyngrace
Evie & Lindsey Romans workshop brand where they share SO much free advice!
www.instagram.com/theheartuniversity
Listen to Evie & Lindsey’s podcast - a must for all entrepreneurs! The Heart & Hustle podcast.
https://podcasts.apple.com/us/podcast/the-heart-hustle-podcast/id1487265198
www.instagram.com/nicoladixonphotographyco
www.instagram.com/wildonescommunity
Lindsey is the queen of putting herself in to her brand and showing up for the world on her instagram. I was so excited to talk to her and discuss having the confidence to show up on social media and how that helps find your ideal clients.
Join the Wild Ones Facebook community
https://www.facebook.com/groups/1226823267339131/
Wild Ones Website
http://wildones.co
Lindsey’s Website
https://lindseyroman.com
Dark Maito - Building client relationships
I chatted to Joy Zamora of Dark Maito and I could have chatted to him all day. We spoke about building client relationships.
Join the Wild Ones Facebook community - https://www.facebook.com/groups/1226823267339131/
Wild Ones Website http://wildones.co
Joy’s Website https://joyzamora.com
In this episode we dig deep in to what it really look likes to move across the world as a destination wedding photographer and having to start over. Lyndsey moved from the States to her beloved Scotland this year and after seeing all the changes on her instagram I was so excited to talk to about it- the highs and lows and how it’s effected her business.
Join the Wild Ones Facebook community - https://www.facebook.com/groups/1226823267339131/
Wild Ones Website http://wildones.co
Lyndsey’s Website http://lyndseyannephotography.com
It is no secret I am a massive fan of Dawn Charles and her presets! In this episode we talk about the process of creating and selling presets. Tips on how to edit and my workflow.
Join the Wild Ones Facebook community - https://www.facebook.com/groups/1226823267339131/
Wild Ones Website http://wildones.co
Dawn Charles Website https://dawncharleseducation.com
I love Eric- his enthusiasm for his clients is infectious and I loved being able to dig a little deeper in to his process and how he gives his best for his clients.
Join the Wild Ones Facebook community - https://www.facebook.com/groups/1226823267339131/
Wild Ones Website http://wildones.co
Eric’s Website https://ericfloberg.com
Eric’s YouTube https://www.youtube.com/user/edflobe