Web Design & Internet Marketing: a Practical Business Approach: Recent Episodes
Peter Ericson
Is Your Website Building Your Business? If you run any type of business today... service, retail, distribution, manufacturing, you name it, your website better be your #1 marketing tool. If it isn\'t then your competition is eating your lunch.
One of the great opportunities today as a news blogger is the ability to get real inbound quality links to your website. What you aren’t blogging? If you run a business you have expertise in your field and you need to be putting your expertise out there for your clients and prospective clients to see. And [...]
(Watch the video below) In my website development business we have started producing videos for both ourselves and for clients. They have been very effective. In this video interview, Don Crowther from StomperNet asks me about how we have used video to promote our and our clients businesses. Let me know your thoughts, please! ..and yes Don [...]
So you’re an Outlook, MacMail, or Entourage user and you are struggling with how to deal with email at home or when you are out of the office traveling. Yes you might have webmail tied to your hosting platform but does it have spam and virus filtering built in? What if your hosting providers server blows [...]
(Watch the 3:40 minute video below) One of the most difficult things in building a website or re-designing a website for your business is the design. You can go looney tunes (official description) with design decisions and spend yourself silly in the process. I can’t tell you how many times a design firm has [...]
(Watch the 5 min video below) The problem with many websites is that navigation buttons, images and animation are invisible to Google from a linking standpoint. In other words, if you don’t have real text links in your navigation buttons, Google will have trouble finding your subpages. The image links won’t work for Google. This [...]
(see 5 min video below) We finally put together our 1st company video promoting a unique Pay per Lead website solution. It is targeted towards commercial and residential cleaning companies that don’t have a website or have one that is ineffective. The way the program works is our company builds a website at no charge, [...]
Your home page on your website is critical to the success of your website and your best stuff needs to be there. So how you build a great home page? Listen to the audio podcast to find out how to go about brainstorming and prioritizing the elements that need to be promoted 1st. Audio transcript: In today’s [...]
The problem is that most visitors are a little nervous about contacting your business from your website. Find out how to make people comfortable and boost your contact rate by over 50% with a simple addition to your website. Audio Transcript: Today we are going to talk about one simple way but very powerful way to get [...]
Here’s the problem: Most websites don’t work simply because there is no compelling information for visitors to act on. Getting visitors to your website is half the battle. Once they get there what are they going to do? Put your sales hat on and think about how to publish timely information on your website to [...]
Your business is being talked about online, and often the information is flat out wrong. Find out how to be alerted when your business, name, or industry subject is mentioned anywhere on the web with Google Alerts.
Let me know what you think by leaving a comment! To listen via audio podcast:
Transcript: How do you find out what [...]