Business Processes Simplified Podcast: Recent Episodes
SYSTEMology
Most business owners avoid documenting their core business processes (even though they’re key to building a business that works without them) so we decided to do if for them. We interview industry experts and have them share their best small business systems and processes. Our team then converts those interviews into procedure templates that you can duplicated, customised and deployed within your business.
It’s the quickest, easiest and efficient way to build a systemised business.
In this episode, David Jenyns sits down with Simon Bedard, Founder and CEO of Exit Advisory Group, to unpack what sophisticated buyers actually look for when they assess a company. Simon shares his Value 360 framework, explains why "boring" businesses command higher multiples, and reveals how systemisation directly increases your company·s sale price.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Most business owners dream of selling their company for life-changing money, yet over 70% of businesses listed for sale never find a buyer. The ones that do often sell for a fraction of what the founder expected. The gap between hope and reality usually comes down to one thing: the business was never built to be transferable.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
You have heard the hype about AI. You have tried ChatGPT. Maybe you got it to write an email or summarise a document. But then you went back to doing everything the way you always have, because it did not feel like it was actually solving a real problem in your business. Mike Rhodes has been on the other side of that wall. He is the co-author of the Ultimate Guide to Google Ads (140,000+ copies sold), the creator of the 8020brain AI system, and one of the earliest adopters of Claude Code for business automation.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
If you have spent years building a business only to realize that selling it means months of painful handover, lost productivity, and a lower valuation, you are not alone. Most founders hit this wall because their knowledge lives in their heads, not in documented systems. In this episode, Melissa Bridson, founder of EdTech SaaS company School Stream, shares exactly how she chose to systemize her business for exit, and how that decision compressed a complex acquisition handover into record time.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, David Jenyns sits down with Gareth Rydon, co-founder of Friyay.ai, to unpack how small businesses are using AI-powered SMS assistants to restart conversations with dormant contacts, book them into services, and respond to new enquiries in seconds instead of days. If you have been looking for a practical, revenue-first place to start with AI, hit play.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, David Jenyns sits down with Sawyer Paul, founder of Launch Pal and the Concrete agency, to unpack his five-layer framework for cold outbound that consistently delivers 10·15% reply rates (well above the 1·3% industry average). If you·ve been avoiding outbound because you·re afraid of spam folders, this conversation will change the way you think about building scalable sales systems. Hit play and take notes.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, David Jenyns sits down with Jon Butt, founder of Fire Protection Online, to unpack how Jon built an £8 million e-commerce operation that genuinely runs without him. Over 18 years, Jon has proven that building a business that runs without you is not a one-off project; it is a cultural shift that compounds over time.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
When every quarter brings a new wave of disruption, most small business owners default to reactive decision-making. They know they need a strategy, but the annual plan they wrote in December is already stale by March. Without a clear business strategy framework, the CEO ends up making every call alone, the team pulls in different directions, and growth stalls. In this episode, David Jenyns sits down with Kaihan Krippendorff, former McKinsey consultant and author of six books on innovation and competitive strategy, including Outthink the Competition and Proximity.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
You started a business for freedom, but somewhere along the way you became the bottleneck. Every decision, every deliverable, every client issue runs through you. The hours keep climbing, the margin stays flat, and your personal life pays the price. If that sounds familiar, this episode is for you.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Renee Kelly, an occupational therapist and founder of Lime Therapy, explains how implementing a structured system, the "allied health clinic playbook", through SYSTEMology transformed her multidisciplinary practice, leading to increased team confidence and a successful acquisition.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Joey Coleman, a leading expert on customer retention and author of the Wall Street Journal bestseller, Never Lose a Customer Again, explains how structured systems and leadership clarity can unlock sustainable business growth. He details why the biggest opportunity for established businesses is inside, with the customers they already have, and how to prevent them from quietly drifting away.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Matthew Pollard, author of The Introvert's Edge, explains how applying structured systems and clear processes is the secret weapon for introverts in business, sales, and networking. He debunks the myth that you need to be an extrovert to succeed, sharing practical ways to turn introversion into a competitive advantage for accelerated growth and clarity.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Allan and Dave dig into how structured systems, strong team roles, and thoughtful use of AI can unlock sustainable business growth even as the business landscape changes. They also explore why in‑person community experiences are becoming a strategic advantage in a world that’s largely moved online.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we sit down with organizational leadership expert and author, David Rendall, to discuss the absolute essentials for impactful leadership and business growth. David argues that while most business owners excel at their technical craft, true success and scalability come down to mastering the foundational principles of leading people. He dives into his four factors of effective leadership and explains why self-control and personal mastery are the most critical starting points for any leader.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Stan Phelps, author of the Goldfish series of books, explains how a structured customer experience system and clear process can unlock sustainable business growth by focusing on the experience you provide to your current customers.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we take you behind the scenes with Shannon and Ryan Smit of Smart Business Solutions. They explain how structured systems and strategic AI automation not only led to massive efficiency gains, saving over 1,000 hours on a single task, but also created capacity for higher-value client work. This story is the blueprint every business owner needs for scaling, regardless of their industry.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, George Pesansky explains the concept of ·superperformance·, a state where your team and systems operate autonomously at peak efficiency. Learn how to identify and standardize your "best day" to build a business that consistently creates value.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we have the privilege of speaking with Michael E. Gerber, the renowned author of the E-Myth and a pioneering figure in small business systems. Known worldwide for his groundbreaking philosophy that encourages entrepreneurs to work "on" their business rather than "in" it, Michael shares his profound insights on business systems, entrepreneurship, and the transformative power of having a dream.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Nick Sinclair, the founder of TOA Global, discusses his remarkable journey of building a $130 million business. Nick shares his candid insights on achieving true owner freedom by implementing strong systems, making strategic hiring decisions, and shifting his focus from being 'in' the business to working 'on' it. The conversation delves into the evolution of TOA Global, the impact of AI on the accounting industry, and the crucial importance of well-documented processes for scalable growth and business resilience.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, David Jenyns interviews Jake Richards, the Systems Champion at Bayswater Projects, a construction business. They discuss Jake's journey into his role, the evolution of systems within their company, and the significant impact a dedicated Systems & AI Manager can have on business growth, efficiency, and cultural change.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
David Jenyns reveals the breakthrough Systems Champion concept that's transforming business systematization. Five years after publishing SYSTEMology, David shares the critical insight that business owners aren't the right people to systematize their own businesses; they need a dedicated Systems Champion.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Allan Dib interviews SYSTEMology founder, David Jenyns, about his upcoming book, “Systems Champion”. Drawing from his experience working with hundreds of businesses, David reveals why the Systems Champion role is the key differentiator between those that successfully build systems-driven cultures, and those that don’t. From capturing and documenting current processes to making them repeatable, to leveraging AI for smarter business operations, this episode is essential listening for business owners ready to scale without becoming the bottleneck.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, David Jenyns shares game-changing insights on how business owners can systematize their operations to create scalable, valuable assets. Drawing from his experience helping hundreds of businesses transform from owner-dependent operations to systems-driven organizations, David breaks down the core principles of what makes a good business and provides a practical framework for building repeatable processes that deliver consistent results.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Mike and Aimee Hamilton built business systems for scaling and exit that took Inception Websites from their parents' basement to an 8-figure acquisition. Growing from 2 employees to 45+ team members serving 3,000 clients, they reveal how systems must evolve at each growth stage and share the exact changes that made buyers say "your systems are better than everyone we have right now."Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Mark Reich shares how business leaders can harness lean management principles to build organizational stability and continuous improvement. Drawing from 23 years inside Toyota, Mark reveals why every employee learns process first and how to implement strategic planning methods that focus organizations on what matters most. Essential listening for business owners ready to build systems-driven organizations.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Isar Meitis outlines how small business owners can implement AI strategically to gain a competitive edge. As a 4-time CEO and founder of MultiplAI, he breaks down the systematic approach to identifying which processes to automate first and provides practical frameworks that won't overwhelm your organization. Learn how companies are saving 1-1.5 hours daily through strategic AI implementation and discover the high-value, low-risk approach to getting started with transformational AI applications.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
This session explores the essential systems every small business needs in their finance department, offers strategies for implementation, and reveals opportunities for automation and AI integration. Whether you're struggling with cash flow, drowning in financial paperwork, or simply looking to free up more of your time, Shannon Smit's actionable framework will help you create a more efficient and profitable finance function in your business.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, Geoff Woods shares game-changing insights on how business leaders can harness AI to transform their organizations. Drawing from his experience helping companies scale from millions to billions, Geoff breaks down the three core ways AI brings value to businesses and provides a practical framework for leaders to start implementing AI strategically. From leveraging different AI models to achieving 10x growth through strategic implementation, this episode is essential listening for business owners and executives who want to stay ahead of the AI curve and transform their leadership approach for the AI era.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we dive deep into the world of business frameworks with Amos Schwartzfarb—author, expert in growing businesses, and a managing director at Techstars. Amos shares insights from his best-selling book, "Levers: The Framework for Building Repeatability into Your Business," discussing how the right frameworks can make your business processes more repeatable and predictable.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, discover the strategic systems behind effective book launches, how to maximize your book's reach, and why a book can serve as the ultimate marketing tool for your business with Alex Strathdee. Whether you're an aspiring author or a seasoned writer, this episode is packed with actionable insights to help you navigate the complex world of book marketing.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we delve into the strategies for scaling businesses with Brendan McGurgan, co-founder of Simple Scaling. Brendan introduces the 10-step ScaleX framework, emphasizing the importance of having a clear vision and purpose to align and inspire teams. He discusses leveraging technology, forming strategic partnerships, and fostering a positive growth culture, offering SMEs practical insights for effective scaling and long-term success.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we dive into the world of marketing and lead generation with Matthew Kimberley, co-author of the newly released "Book Yourself Solid for Coaches and Consultants." Learn proven strategies to build your brand, optimize sales, and attract ideal clients through this comprehensive system. Whether you're just starting or looking to scale, discover actionable techniques to transform your coaching or consulting practice.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we dive deep into the journey of James Brown, a seasoned entrepreneur and Master SYSTEMologist, who successfully sold his motel business after 20 years of ownership. James shares insights into how systems and processes not only made his business attractive to buyers but also freed him from the daily grind, allowing him to focus on what truly matters. Whether you're a business owner looking to scale, sell, or simply enjoy more free time, this episode is packed with actionable wisdom.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, explore how Robotic Process Automation (RPA) is redefining efficiency and accuracy in the finance and accounting industry. Daryl Aw provides an in-depth look into the world of RPA, explaining how it complements AI to automate routine tasks and free up valuable human resources for more analytical and strategic roles.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, discover the transformative power of Artificial Intelligence (AI) in Human Resources (HR)! Our guest provides an insightful exploration into how AI is revolutionizing recruitment, onboarding, and the strategic direction of HR departments. Learn about the cautious yet promising adoption of AI in HR practices and envision the future of technology-driven human resources.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Tune in to explore the transformative impact of Artificial Intelligence (AI) in digital marketing agencies, uncovering how AI optimizes key business processes and elevates client engagement.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, learn about AI's practical applications for small businesses. Joined by Mike Rhodes, an early pioneer in recognizing the potential of AI, we discuss the transformative impact AI is having on the business landscape. Explore how business owners can leverage AI to enhance efficiency, creativity, and decision-making.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we explore how Artificial Intelligence (AI) can benefit small businesses. Our expert guest explains how AI can make operations smoother, improve customer interactions, and help with decision-making. Whether you're an AI skeptic or enthusiast, this interview will show you how AI is becoming a must-have tool for growing and running a business.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we·re joined by Joanna Oakey to discuss the foundational legal principles that safeguard small businesses. Through her 20-Point Legal Health Checklist, Joanna aims to equip entrepreneurs with the knowledge to reinforce their legal standing and pave the way for future success.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we discuss the pathway to accelerated business growth through strategic acquisitions with Josh Tolley, author of the newly released book, Acquisitional Wealth. He provides in-depth insights into the concept of growing through acquisition and a systematic approach to identifying and evaluating potential business purchases.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In our latest episode, we dive into the crucial role of the CEO in driving business growth with Bill Canady, author of "80/20 CEO" and CEO of OTC Industrial Technologies. Bill discusses the 'Profitable Growth Operating System' and how CEOs can align their vision with actionable strategies.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, we delve into the transformative power of building a culture of continuous improvement and the pivotal role employees play in achieving operational excellence. Maribel Topf shares her experiences and insights gained from leading substantial organizational changes and consulting for large companies. She navigates the nuances of process optimization, employee engagement, and the importance of adapting to technological advancements like AI and robotics in the modern business landscape.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, discover the 'secret weapon' to an efficient, creative, and productive workflow in the music industry. Learn about the challenges Vocal Manoeuvres Academy faced and how SYSTEMology not only streamlined their operations but also reignited their passion for both business and art.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, learn about process re-engineering and becoming an AI-first company with Shannon Smit from Smart Business Solutions. Shannon shares her experience of integrating AI into her accounting practice, how her team responded to the technological advancements, and the impact on their day-to-day operations. This conversation is a case study in innovation and leveraging systems to scale a business effectively.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this episode, get to know the driving force behind Lime Therapy and their experiences in systemizing the business. Discover how they implement SYSTEMology principles to overcome challenges and witness the transformation it brings to their work culture. Learn about the business owner's personal transition from being a non-systems person to embracing and leading a systems-focused team, offering insights that can inspire business owners to pursue their own path to efficient and sustainable business operations.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this latest episode, we're diving into the realm of digital decluttering and efficiency. Learn the importance of a simple file organization system that can be applied to Mac, PC, and Cloud platforms. Our expert guest, Shawn Lemon, founder of The Digital Organizer, shares invaluable insights on streamlining digital workspaces, making it easier for teams to operate and collaborate effectively.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this latest episode, get inspired by how implementing systems and processes not only propelled a solo carpenter's growth to managing a $15 million custom home business but also allowed for personal freedom and scalability. Dive into the full conversation to discover the practical steps, mindset changes, and strategic implementation of systems that can guide you as a business owner from onsite day-to-day management to steering the helm of a thriving enterprise.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Are you ready to transform your team's productivity from the ground up?
David Allen, author of the groundbreaking book "Getting Things Done," explores the application of GTD principles in a team setting. This could be a turning point for your team. Whether you want to reinvigorate an established team or lay the foundations for a new one, you will love these strategies.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Scaling a supplements business with systems. Listen to Haley Santos, Systems Champion at BiOptimizers - a thriving health and supplements company. In this episode, Haley shares her journey and experiences in the role, offering insights on transitioning into a Systems Champion position, the specific traits of an exceptional Systems Champion, and how SYSTEMology guides their systems team.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Join our deep dive with Annie Hyman Pratt who shares her expertise on ·The People Part' of business, aka the heartbeat of every great company! With her track record of scaling Coffee Bean and Tea Leaf to 70 stores, she knows how to build strong teams and leaders.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Looking to transform your law firm into a scalable business? Systems are key. This case study profiles Crow Estate Planning and Probate's journey leveraging SYSTEMology to streamline operations and power strategic growth. Hear directly from the firm's Systems Champion, Callie Saulsburry, as she shares valuable insights and experiences from this transformative journey.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Join us as we unlock the secrets of Lean Marketing with marketing expert Allan Dib. Discover how to harness the compounding effects of this strategic approach in your own business. This episode is a deep dive into the tactics that promise high impact with minimal waste.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Considering hiring a Systems Champion for your organization? Learn from Lime Therapy's Process Champion, Kaleb Grant!
In this interview, Kaleb discusses collaborating with owners Renee and Matt Kelly to implement systems. He explains the benefits of systems, especially for onboarding new staff. Systems allow employees to feel confident and provide quality, timely service.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Here's how to bring new hires to the point of being effective - faster!
In this interview with Brad Giles, author of "Made to Thrive" and "Onboarded," we uncover the secrets to turning your onboarding process from an afterthought to a key driver of employee success and retention.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Join David Jenyns and Keith Cupp as they dive deep into the 7 attributes of agile growth, the driving forces behind the robust Business Operating System (BOS) deployed by Gravitas Impact Coaches. Drawing from over 25 years of hands-on experience working with Gazelles International and Gravitas Impact Coaches, Keith shares these essential principles for building a rock-solid business.Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In David Jenyns' insightful conversation with Canadian entrepreneur and best-selling author Cameron Herold, they explore the art of building a positive company culture that drives success. With Cameron's vast experience in scaling businesses and creating thriving environments, Cameron shares practical tips for entrepreneurs, CEOs, and COOs to implement effective systems and processes.
Please enjoy!
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Join David Jenyns as he sits down with Brian Scudamore, the founder of 1-800-GOT-JUNK, to discuss the power of systems and processes in business. Discover how Scudamore's systemic approach helped him scale his business, attract franchise partners, and consistently deliver exceptional customer experiences.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Steve Olsher
Steve Olsher is known as the world’s foremost reinvention expert.
Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution.
A 25+ year entrepreneur, Steve is the Chairman & Founder of Liquor.com, an online pioneer who launched on CompuServe’s Electronic Mall in 1993, New York Times bestselling author of What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do, author of the Business Technology Book of the Year, Internet Prophets: The World’s Leading Experts Reveal How to Profit Online, creator of The New Media Summit, host of the #1 rated radio shows/podcasts Reinvention Radio and Beyond 8 Figures, international keynote speaker, and an in-demand media guest who has appeared on CNN, The Huffington Post, the cover of Foundr Magazine and countless other media outlets.
Website: steveolsher.com
Profit From Podcasts
Step 1: Understand podcasts.
Step 2: Develop relationships.
Step 3: Position yourself as the go-to expert in your field.
Step 4: Make your pitch.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Zhu-Song Mei
Zhu-Song is the Founder & CEO of BigMarker.com. BigMarker is the largest marketplace for webinars and online events. We provide a platform where webinar hosts can produce webinars, interactive online classes and presentations, and where consumers can find professionally valuable content from thousands of thought-leading organizations.
Zhu-Song founded BigMarker in 2011, it was born from the idea of creating a network based on web conferencing that could help people anywhere to learn and to build relationships with peers through the use of online video conferencing.
Since then, BigMarker has evolved into a full-featured platform surrounded by a growing community of people from 190 countries. The platform provides unlimited web conferencing with audio, video, screen sharing, and recording, the ability to sell tickets, and community features to engage and build an audience between events.
Website: bigmarker.com
Run A Perfect Webinar
Step 1: Registration component.
Step 2: Send reminders.
Step 3: Innovate CRM tools.
Step 4: Host the live webinar.
Step 5: Do your follow-up.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest John Warrillow
John Warrillow has been helping business owners improve the value of their company for over 20 years.
As the founder of The Value Builder System™, his mission is to level the playing field for business owners as they approach their exit. Over 47,000 business owners have taken the Value Builder Questionnaire with the support of accountants who champion the system as Certified Value Builders™ across the globe. Owners are statistically-proven to improve company value by up to 71% through the system.
John’s best-selling book, Built to Sell: Creating a Business That Can Thrive Without You, was recognized by both Fortune and Inc. Magazine as one of the best business books of 2011 and has been translated into four languages. In 2015, John wrote another best-selling book: The Automatic Customer: Creating A Subscription Business In Any Industry.
Website: builttosell.com
Increase Your Businesses Value
Step 1: List all of the products or services that you offer today.
Step 2: Score each product or service from 1 to 10 against 3 criteria.
Step 3: Stack rank the products or services highest to lowest.
Step 4: Get rid of the product or service that scored the lowest.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Peter Hickey
Peter Hickey is a worldwide leading SME expert. He has been active in buying and selling businesses and has a passion for helping business owners achieve what he has achieved.
Peter was the founder of the brand MAUS in 1990. He successfully built the company from a one-man business to a multi-million dollar concern and sold it a multibillion-dollar publisher.
Peter Hickey is a bestselling author and creator of a wide range of business tools published by MAUS.
He wrote a bestselling book on Business Planning. He won the Ernst & Young NSW “Entrepreneur of the Year” award in 1999. He founded an educational division and authored a management training course that is now an accredited Executive Masters of Entrepreneurship run through one of the largest Universities in Asia.
Five years later at the bottom of the IT cycle, and as multi-nationals were divesting themselves of assets, Peter thought the timing was right and bought back the MAUS business. He has since acquired several other businesses to add to the portfolio. He founded a corporate advisory and an educational division. Peter has been active as an international consultant and trainer, providing his services to a large number of companies on four continents.
Website: maus.com.au
Build A Business That Lasts
Tip 1: Take every Wednesday off.
Tip 2: Employee positivity clause.
Tip 3: One-on-one weekly meeting.
Tip 4: What sank the titanic?
Tip 5: Monthly business meeting.
Tip 6: Know the marketing numbers.
Tip 7: 10 opportunities at any given time.
Tip 8: Start with the end in mind.
Tip 9: Exercise and stress.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Rhamy Alejeal
Rhamy Alejeal and his wife, Elizabeth, are the owners of Poplar Financial, a provider of integrated, automated HR processes. Rhamy and his team work with hundreds of companies across the United States, helping them learn how to stop pushing paper and start prioritizing people. In addition, Rhamy serves on the Federal Reserve’s Industry Council on Healthcare, providing insights into employer costs and how they affect businesses in today’s marketplace. He holds a bachelor’s degree in financial economics and an MBA with a focus on economics.
His book, People Processes was an Amazon #1 best seller in the HR category, and one of INC.com’s Top Ten leadership books in 2018.
Website: poplarfinancial.com
Manage Your Team More Effectively Design your onboarding process for your team members. Designing your onboarding process for employees is also like bringing on a new client to your business and onboarding them. During the onboarding process, have a close look at how your employees interact with the process. Two systems that are important during onboarding:
Benefits and compensation.
Cultural communications. Make sure you cover timekeeping, payroll, compliance, scheduling on your onboarding. Your goals could be:
To take someone who is enthusiastic to start working in your company to being moderately affected by their job with some ability to make decisions without a process. After that, put it the steps you could think about and make your onboarding a process. Make sure to put it in place live within the field of your employees. Ensure that you improve your process over time. Some key concepts in installing people processes in your business:
Breakdown your employee lifecycle into four broad stages.
Onboarding Offboarding Annual review. Adhoc events. Systemizing these processes shouldn’t have to be specifically written out with every detail. You may initially determine the major steps and refine it as you go. Make sure you define a goal for each of these processes. Compare the steps you came up with and see how they align with your goals.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Walt Hampton, J.D.
Walt is a career and success coach.
Ivy-educated as a trial attorney, he is a high altitude mountaineer, adventure photographer, blue water sailor, and ultra-distance runner. His book, Journeys on the Edge: Living a Life That Matters, an Amazon best-seller, was named a Top 10 Non-Fiction Book in 2013; and was a two-time winner of the North American Book Awards.
He is also the author of The Power Principles of Time Mastery: Do Less Make More, Have Fun.
President of Summit Success and founder of the Positive Leadership Academy, Walt is a leading authority on the application of positive psychology to career and job success, business development and goal achievement. He is a dynamic motivational speaker, driven entrepreneur, sought-after leadership trainer and skilled professional coach.
Walt is also President & Chief Operating Officer of Book Yourself Solid® Worldwide. Book Yourself Solid® is the original business building system founded by Michael Port in 2003; and is the fastest, easiest and most reliable system for getting more clients and customers than you can handle, even if you hate marketing and selling. Walt’s mission: to help others have great lives; to rediscover their passions; to live their dreams. For more than 25 years he has counselled and advocated for business leaders and individuals through countless transitions, difficult, challenging and rewarding.
He teaches leadership, goal achievement and lifestyle design.
Walt and his wife, the executive coach and writer, Ann Sheybani, reside in Canton, Connecticut and Castletwonshend, Co. Cork, Ireland.
Website: walthampton.com
Master Your Time
Step 1: Do Less.
Step 2: Make “No” your default answer.
Step 3: Have a plan.
Step 3: Use Power Tools.
Step 4: Have a rest.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest JoAnna Brandi
For almost 3 decades JoAnna’s been teaching, coaching, cajoling, urging, provoking and inspiring companies to get beyond the idea of customer satisfaction and embrace Customer CARE. When you Create Authentic Relationships with Enthusiasm and Energy you build strong emotional bonds that lead to customer happiness, employee happiness, loyalty, repeat business and referrals. Happier customers lead to a happier bottom line and a “spillover effect” that reaches far beyond the company itself.
President of JoAnna Brandi & Company since 1990, JoAnna is a consultant, coach, a public speaker and the author of two books on customer loyalty, “Winning At Customer Retention, 101 Ways to Keep ‘em Happy, Keep ‘em Loyal and Keep ‘em Coming Back” and “Building Customer Loyalty- 21 Essential Elements in Action” as well as a gift book on positive thinking “54 Ways to Stay Positive in a Changing, Challenging and Sometimes Negative World.”
She recently became one of the world’s first 25 Chief Happiness Officers certified by Florida International University. She has been one of Dr Martin’s Seligman’s Authentic Happiness Coaches for the last 15 years.
She is the creator of the E-Course, “The Practice of Positive Leadership: Use the Science of Happiness to Engage Your Employees and Keep Your Customers Happy”
JoAnna is the Publisher of The Customer Care Coach® – A weekly self-study leadership training program in “The Art and Science of Exquisite Customer Care” as well as “Monday Morning Motivation” – a tool to keep employees focused on keeping the customers happy.
She has written over 600 articles and worked with companies that range in size from multinationals to small privately held companies. She is a popular and highly rated public speaker at conferences through the US. She has been a speaker resource for Vistage – the world’s largest CEO Peer-to-Peer organization for 21 years.
Website: returnonhappiness.com
Create A Culture of Profitability
Step 1: Positive leadership.
Step 2: Create a positive meaning.
Step 3: Create a positive climate.
Step 4: Create positive relationships.
Step 5: Create positive communication.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Jason Swenk
Fresh out of college, Jason was off to work for Arthur Anderson, one of the big 5 consulting firms. He quickly realized that he couldn’t work for anyone but myself, so Jason decided to change direction, quit his day job and launch a digital marketing agency that quickly grew to a multi-million dollar operation working with brands from AT&T, Hitachi, and Lotus Cars. After 12 years of steady growth, they caught the attention of bigger agencies and sold the agency in 2012.
Now, Jason runs a unique consultancy helping marketing agency owners grow their agencies faster.
He currently hosts two shows that are available for download:
The Smart Agency Master Class Podcast, the #1 Digital Marketing Agency Owner podcast for sharing the strategies and stories from real agency owners of what is working today in the agency world, and how they got to where they are now; and SwenkToday, a weekly show that documents how you can grow your digital agency and business, where Jason share the latest growth strategies, mindset, and answers the most burning questions digital agency owners & entrepreneurs have.
Website: jasonswenk.com
Grow A Multi-Million Dollar Agency
Step 1: Define your agency.
Step 2: Know the people you can help.
Step 3: When marketing, ask questions and do not talk only about your agency.
Step 4: Know the right offering.
Step 5: Prospecting.
Step 6: Sales.
Step 7: Deliver the results.
Step 8: Take leadership.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Mike Michalowicz
By his 35th birthday, MIKE MICHALOWICZ (pronounced mi-‘kal-o-wits) had founded and sold two multi-million dollar companies.
Confident that he had the formula to success, he became an angel investor…and proceeded to lose his entire fortune. Then he started all over again, driven to find better ways to grow healthy, strong companies.
Among other innovative strategies, Mike created the “Profit First Formula”, a way for businesses to ensure profitability from their very next deposit forward.
Mike is now running his third million-dollar venture, is a former small business columnist for The Wall Street Journal; is the former MSNBC business make-over expert; is a popular keynote speaker on innovative entrepreneurial topics, and is the author of Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur, which BusinessWeek deemed “the entrepreneur’s cult classic.”
Website: mikemichalowicz.com
Make Your Business Profit First
Step 1: Set up multiple bank accounts and allocate the funds based on percentage.
Step 2: Determine your allocation frequency and sequence.
Step 3: Remove any temptation.
Step 4: Get into the rhythm and stick to it.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Shaqir Hussyin
Shaqir helps entrepreneurs start, grow and scale a wildly profitable online business using his signature WACORE5 Methodology. It’s now been used by tens of thousands of customers all over the world. He went from struggling, broke and dropping out of university to building an online empire doing over $1M+ Per Month at the age of 28.
Shaqir Hussyin, founder of WealthAcademy.com and creator of Funnels.com is regarded as UK’s Number 1 Leading Digital Marketing GURU.
Since 2009, over 500,000+ Subscribers and members have joined the Online Profits Daily Newsletter.
Shaqir and his team have hosted over 150+ live events all over the world. Featured on Forbes as a Digital Trendsetter, Home Business Connection and many leading websites.
Known as the Backpack Millionaire for travelling 100+ countries and running an 8 figure business (soon to be 9 figures) Shaqir has quickly become the go-to authority in the areas of High Ticket Marketing, Digital Publishing, Live Events & Seminars, Email Marketing, Sales Funnels, Webinars and Online Marketing.
His proven systems and formulas have enabled him to launch 10 top brands to the million-dollar level and beyond and make well over $30million in online sales for himself at the age of 29.
Website: wealthacademy.com
Develop Your 8 Figure Sales Machine
Step 1: Ensure the scalability of your products, programs, or services.
Step 2: Have a deep understanding of your target market.
Step 3: Plan your webinar structure and presentation.
Step 4: Establish an amazing follow-up system.
Step 5: Get your traffic.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest
Cloris Kylie
Cloris Kylie, Marketing MBA, helps you build authority, grow your list, and boost revenue by building long-term connections with influencers.
The bestselling author of Beyond Influencer Marketing, Cloris has been featured on network television, and on top-ranked podcasts and YouTube shows, including the #1 podcast for entrepreneurs, “Entrepreneur On Fire.”
Cloris’s articles have been published on websites with millions of followers, such as TinyBuddha, MindBodyGreen, and Addicted2Success.
The host of “Beyond Influencer Marketing Podcast,” she has interviewed bestselling authors and world-class entrepreneurs such as John Lee Dumas, Ryan Levesque, Chris Brogan, Bob Burg, Dorie Clark, Neil Patel, and the 3 daughters of Dr. Wayne W. Dyer.
Cloris’s unique background in industrial engineering and marketing allows her to design efficient and effective solutions for her clients, but Cloris also empowers you to, as she says, “Reveal your magnificence.”
Website: cloriskylie.com
Win With Influencer Marketing
Step 1: Create a foundation.
Step 2: Select the influencers who are perfect for you.
Step 3: Identify your short-term and long-term goals with your selected influencers.
Step 4: Initiate the connection.
Step 5: Nurture your connection.
Step 6: Keep track of your connections.
Step 7: Identify your closest connections.
Step 8: Find ways to collaborate with your connections at a higher level.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Stephen Esketzis
Working for himself as an internet marketer, while most people his age were wondering which degree they wanted to study or corporate job they wanted to land, was pretty standard practice for Stephen.
“I can’t remember the last time I hadn’t sold something to make a profit. From trading Pokémon cards in primary school to selling cans of soft drink in high school, I love the thrill of business and clenching deals.“
He was self-taught all through high school learning snippets of eBay selling, website management and development, running forums, releasing iPhone apps, running a content-based agency, building a SAAS company from scratch and much more.
This all led him to build outrageously profitable sales funnels online… or what the everyday person calls being an ‘internet marketer’.
Website: digitalmarketersaustralia.com
Generate More Traffic In Less Time
Step 1: Identify your target audience.
Step 2: Determine your main pillars.
Step 3: Find out who’s in your market and what they are talking about.
Step 4: Write your content.
Step 5: Start your link-building.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Pip Meecham
As the founder of ProjectBox, Pip is excited to lead a company that uses innovative systems to achieve big goals and limitless dreams.
She is a systems consultant who is fuelled with ambition, and is on a dedicated mission to bring a systemised approach to business operations while reducing costs, improving efficiencies, and achieving business goals in less time than one can say ‘coffee fix’. Think more time, more money, more freedom.
ProjectBox takes a pinch of adaptability, adds touches of systematic excellence, and mixes this with the largest amount of passion and pride to bring a more cohesive approach to everyday life.
Providing three accessible options for clients, ProjectBox shows how to systemise business to create consistency, save time, and adequately meet set business goals.
It’s what Pip does. And, it’s what she loves.
Website: projectbox.com.au
Master Client Onboarding & Offboarding
Step 1: Map your current system processes.
Step 2: Group the tasks.
Step 3: Consolidate in your project management platform.
Step 4: Create your process template.
Step 5: Create your process documentation.
Step 6: Review and encourage process improvements.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Kerry Boulton
Kerry Boulton, CEO and Founder of The Exit Strategy Group and NEXUS Business Coaching, is Australia’s most respected exit strategy advisor. With over 20 years in business as an entrepreneur, transformative coach and consultant, sought-after speaker and talented facilitator, Kerry wrote The Uncensored TRUTH About Exit Strategies to help as many business owners as she can to monetise the wealth that’s lying in their businesses.
The Uncensored TRUTH About Exit Strategies details how to build a strong and successful exit plan, which is an absolute must if you want to get full value from any sale.
Kerry exposes and debunks many myths and gives you practical advice. She walks you through what most people don’t know – or refuse to believe – about the process of planning their exit.
Kerry believes exit planning is a process, not a destination. She helps you overcome challenges you’re likely to face as a business owner and most importantly, the steps to ensure you find financial freedom and do not become just another statistic.
Website: theexitstrategygroup.com.au
Sell Your Business For Top Dollar
Stage 1 – Evaluate
Step 1: Run the business through several benchmarking tests.
Step 2: The results are compared to the best practices.
Stage 2 – Explore
Step 1: Brainstorm and explore possible business acquirers.
Step 2: Explore the owner’s personal and financial goals.
Stage 3 – Innovate
Step 1: Patch up the business gaps that were discovered.
Step 2: Perform mock due diligence.
Stage 4 – Transition
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Scott Gellatly
Scott, Founder of Scale My Empire, is changing the way professional services founders and executive teams think about sustainable growth and scalability. His mission is to help double the rate of small businesses that successfully transition into the mid-market by leveraging the ‘great multiplier’: Systems and Technology Platforms.
Starting his journey with a small digital agency, he’s experienced firsthand the struggles of growing a business.
After working with hundreds of services businesses in marketing, consulting, engineering and IT, he had the ‘aha’ moment that accelerated his own growth and that of his clients. This ‘aha’ moment inspired Scott to create a system for businesses to maintain profitability while scaling–founding Scale My Empire in the process.
Scott has developed a simple, intuitive framework for systemising a services business by aligning your people, processes and tech platforms to deliver an awesome customer experience, profitable projects and a happy, optimised team.
Website: scalemyempire.com
Build Your Business Dashboard
Step 1: Know what to measure and know why you should be measuring it.
Step 2: Set up your account in Google Data Studio.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest
Phil Coombs
Philip Coombs is an accredited Mindshop advisor, author and guest speaker who works predominately with small and medium-sized business owners and leaders to assist them to improve profit growth and develop the people within their business.
Philip Coombs has over 30 years of experience in business ownership, management and director and board positions, across 15 companies and not for profit organisations.
Philip appreciates how difficult it is to succeed in business and understands the complexities of being a business owner. With his wealth of experience, Philip has learnt what to do and even more importantly what not to do, as well as the secrets to long term sustainable profit growth in business.
After an impressive 25 years at the helm of A.G. Coombs, Philip sold his business in late 2012, with a turnover in excess of $200M and a reputation as being one of, if not the best, in the business.
Philip, now the owner of ProfitHQ (formerly Simply Business Australia), works exclusively with businesses that are not reaching their full potential. Through The YOU! Factor, Philip is able to target the areas of operating a business – both physical and mental – that will significantly improve the profit and performance of any business. Never setting out to be a professional coach, Philip was drafted by fellow business owners shortly after selling his business in 2012 to help them address their major challenges by teaching them the tools and techniques that bring success.
Philip has a direct personal delivery style that has been described as “unique with an exceptional ability to get the message across and deliver results.”
Philip is passionate about helping business owners make the effort, energies and risks of being in business worthwhile by growing profits and business value.
On a personal level, Philip and his family are very passionate sailors. Phil loves to sail socially as well as compete which in the past has included some amazing adventures both in Australia and overseas.
Phil is also very passionate about helping those less fortunate. He and his family regularly host fundraising events and over the past 10 years, we have raised in excess of $200K to improve the lives of underprivileged children.
Website: profithq.com.au
Build An Industry Dominating Culture
Step 1: Inspiration.
Step 2: Laying the foundations.
Step 3: Dream it.
Step 4: Design it.
Step 5: Develop it.
Step 6: Defend it.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Meryl Johnston
Meryl is a Chartered Accountant who worked in commercial accounting roles and as an auditor and lecturer before a friend and fellow entrepreneur playfully challenged her to redefine the future of bookkeeping. Seven days and a thousand dollars later, Bean Ninjas was born and has since gone from strength-to-strength. You can follow Meryl on the Bean Ninjas podcast and blog where she shares her ideas about entrepreneurship, surfing and building a thriving global business that supports the freedom of its founders, staff and clients.
Website: beanninjas.com
Gain Business Financial Control
Step 1: Implement a cloud-based accounting system.
Step 2: Create your business bank accounts.
Step 3: Have a look at your chart of accounts.
Step 4: Establish your bookkeeping timetable.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Den Lennie
Den is a former Video Producer and DOP who has worked with major brands to create launch films and other video content for the last 25 years.
He’s worked with celebrities and sporting stars and has managed budgets ranging from several hundreds of thousands down to a few thousand dollars and everything in between.
He now helps filmmakers to grow their businesses.
His mission is to help committed filmmakers around the world who want to generate more business and develop a more commercial mindset, attract more clients and create more revenue by embracing a strategic approach to their marketing, sale process and business systems to allow them to have the life they desire for their family without working 80+hrs per week.
Website: denlennie.com
Automate Your Video Production Business
Step 1: Create your organising chart.
Step 2: Map your Critical Client Flow.
Step 3: Add the details into your critical client flow.
Step 4: Consolidate processes into your project management tool.
Step 5: Keep learning.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Nancy Bleeke
The two words most used to describe Nancy Bleeke are driven and practical. Her first foray into entrepreneurship was at age nine when she and her brother bought old textbooks for five cents from their grade school and then proceeded to open a “summer school” in their basement for the neighbourhood kids.
Sales is definitely part of Nancy’s genetic make-up. She has spent years in the trenches as a sales professional, sales manager, a sales coach, and wrote the gold medal-winning book Conversations That Sell which has been declared a “must-read” for sales teams around the world.
In 1998, Nancy left the comfort of a “regular” job and founded Sales Pro Insider Inc. – a company whose mission is to help other businesses grow sales, create raving fans for customers, and encourage employee engagement through customized training, consultations, assessments and tools that just plain work! Her Genuine® branded training modules support superior sales initiatives and help generate cohesive sales teams that succeed.
Now that Nancy, and her husband, Jon, are “empty nesters”, they split their time between the warm spring and summers at their home in Wisconsin and relax near the water in sunny Florida in the wintertime.
Website: salesproinsider.com
Consistently Scale Your Sales
Step 1: Start with the process.
Step 2: Get to know your people.
Step 3: Create your playbook.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Bin Teo
Bin Teo’s journey started in his early 20s where he sold tickets to meditation retreats. There he started to develop a deep fascination for buyer’s psychology and market positioning.
As a marketing consultant, he has helped industry experts launch books that rank #1 on Amazon, companies generate 6 figures of additional revenue and received numerous awards (including the AFR 100 Fast Starters). Through executing and learning from hundreds of growth experiments, he discovered his passion for optimising B2B sales processes.
Today he helps B2B sales teams speed up their sales cycles through strategically crafting compelling customer stories and sales enablement assets.
Build Compelling Case Studies
Step 1: Create your strategy.
Step 2: Get the client buy-in.
Step 3: Do interviews.
Step 4: Create a persuasive customer story.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Nik Thakorlal develops technologies to automate persuasion.
Website: leadshook.com
System Steps:
Step 1: Identify your lead magnet.
Step 2: Extract the nuggets.
Step 3: Turn the nuggets into answers.
Step 4: Create the question and fake answers.
Step 5: Create a decision tree.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Michael is a productivity guy – he’s the founder and CEO of Nozbe – a project management and collaboration tool for busy professionals and their teams. Nozbe is a web-based tool with apps for all the major platforms. Michael is also a speaker, author of a few best-selling books, a podcaster and a blogger. He is happily married to his wife Ewelina and they have three daughters.
Michael is known for his unorthodox way of running Nozbe – our company doesn’t have any physical office (#NoOffice) and we dedicate Fridays to weekly reviews and personal development (#TGIF).
Website: nozbe.com
System Steps:
Step 1: Deep Work.
Step 2: The feedback loop.
Step 3: Real-time chat.
Step 4: One-on-one conversation.
Step 5: Meetings.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest
Marissa Brassfield
Marissa Brassfield is Ridiculously Efficient®. She’s an operational efficiency specialist with a passion for supercharging small, entrepreneurial teams working on projects with global impact. Marissa co-founded and oversees Abundance 360, Peter Diamandis’ 25-year entrepreneurs’ mastermind, and is the Operations Goddess for Diamandis’ internal “strike force” of millennial entrepreneurs — all from her backyard headquarters.
Through Ridiculously Efficient Inc., she’s coached 100+ solopreneurs and small teams around the world on work-life alignment, team communication, personal productivity, and remote team optimization. Her Massively Transformative Purpose (MTP) is to help entrepreneurs create the lives of their dreams by leveraging small teams.
Marissa doesn’t do it alone, behind her she has her own team of uniquely talented super-heroes that leverage her abilities from every angle. Together, they fight complacency and rule the productivity universe.
Website: ridiculouslyefficient.com
Turn Visionary Ideas Into Projects
Step 1: Gather the data and understand the ideal outcome.
Step 2: Design your Justice League
Step 3: Create a Dashboard.
Step 4: Proactively communicate changes.
Step 5: Create a dashboard for recurring updates.
Step 6: Manage the final.
Step 7: The experience transformer.
Step 8: Celebrate the result.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Steve Baker
Steve Baker is Vice President of The Great Game of Business, Inc. Steve co-authored and voiced Get in the Game: How to Create Rapid Financial Results and Lasting Cultural Change. He also co-authored the update of Jack Stack’s #1 bestseller, The Great Game of Business – 20th Anniversary Edition.
Known for his engaging and irreverent style, Steve is a top-rated, sought-after speaker and coach on Open-Book Management, Strategy & Execution, Leadership and Employee Engagement.
His audiences range from Harvard University to the Department of Defense and is a regular at Inc Magazine’s Inc5000 Conference. He has served on the Board of the National Center for Employee Ownership and SRC Holding’s Ownership Culture Initiative.
Before his tenure at The Great Game of Business, Baker spent two decades working for privately-held companies, struggling to help owners reach their goals without access to the true metrics of business success. Learning to play the Great Game of Business at SRC changed his life both at work and at home.
Steve is an award-winning artist and lives in Springfield, Missouri, with his trophy wife JoAnn and three above-average children.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Linh Podetti
Linh started her first business in 2009 and built multiple successful businesses using the outsourcing model. With nearly a decade of experience in outsourcing, she saw an opportunity in the market to provide offshore staff directly to companies and hence started Outsourcing Angel in 2015.
Linh grew up in Vietnam and moved to Australia when she was 9 years old. With first-hand experience living in a developing country, she is on a mission to help reduce poverty in developing countries like the Philippines.
Since its inception, Outsourcing Angel has always reinvested its profits to charitable projects because Linh believes in business with purpose, not just profit.
Website: outsourcingangel.com
Recruit Rockstar Virtual Assistants
Step 1: Create a job brief.
Step 2: Post the job on different platforms.
Step 3: Review the applications.
Step 4: Panel Interview.
Step 5: Hire and Day 0 Orientation.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Donna Leyens
Donna Leyens, MBA, CPC has been a Wall Street executive and a small business owner. In 2009 she completed coach certification training and melded her business and coaching skills to follow her true passion – helping entrepreneurs create their dream business and their dream life.
Donna is currently the President and co-founder of Pumpkin Plan Your Biz.
She is on a mission to save small businesses from extinction, by providing business tools, strategy, training and support to business professionals who want to make a big impact by becoming small business growth strategists. This mighty team of strategists uses The Pumpkin Plan Action Guide, a business growth program she developed based on the methods in the book The Pumpkin Plan, written by her Co-founder Mike Michalowicz.
Pumpkin Plan Strategists help small businesses to not just stay afloat, but to scale and grow in both profitability and size while allowing the owner to take back control of their time and enjoy life as well. At the end of the day, Donna believes entrepreneurs make or break the economy. Her goal is to make sure they grow, thrive, and have the opportunity to create their own destiny.
Website: www.pumpkinplanyourbiz.com
The Pumpkin Plan System
Step 1: Identify your top clients.
Step 2: Identify your unique offering.
Step 3: Your systems.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest David Jenyns
David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience has spanned from franchising retail clothing stores to founding one of Australia’s most trusted digital agencies, Melbourne SEO Services.
In 2016, he successfully systemised himself out of that business, hired a CEO, and stepped back from the daily operations. Through this process, he became a systems devotee, founding SYSTEMology.
Today, his mission is to free all business owners worldwide from the daily operations of running their business. To achieve this, Jenyns spends most of his time supporting the growing community of certified SYSTEMologists as they help business owners implement SYSTEMology. He also delivers workshops, keynote addresses and hosts his own popular podcast – Business Processes Simplified.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest David Jenyns
David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience has spanned from franchising retail clothing stores to founding one of Australia’s most trusted digital agencies, Melbourne SEO Services.
In 2016, he successfully systemised himself out of that business, hired a CEO, and stepped back from the daily operations. Through this process, he became a systems devotee, founding SYSTEMology.
Today, his mission is to free all business owners worldwide from the daily operations of running their business. To achieve this, Jenyns spends most of his time supporting the growing community of certified SYSTEMologists as they help business owners implement SYSTEMology. He also delivers workshops, keynote addresses and hosts his own popular podcast – Business Processes Simplified.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest David Jenyns
David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience has spanned from franchising retail clothing stores to founding one of Australia’s most trusted digital agencies, Melbourne SEO Services.
In 2016, he successfully systemised himself out of that business, hired a CEO, and stepped back from the daily operations. Through this process, he became a systems devotee, founding SYSTEMology.
Today, his mission is to free all business owners worldwide from the daily operations of running their business. To achieve this, Jenyns spends most of his time supporting the growing community of certified SYSTEMologists as they help business owners implement SYSTEMology. He also delivers workshops, keynote addresses and hosts his own popular podcast – Business Processes Simplified.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest David Jenyns
David’s entrepreneurial journey began in his early twenties when he sold Australia’s most beloved sporting venue, the Melbourne Cricket Ground. Since then, his business experience has spanned from franchising retail clothing stores to founding one of Australia’s most trusted digital agencies, Melbourne SEO Services.
In 2016, he successfully systemised himself out of that business, hired a CEO, and stepped back from the daily operations. Through this process, he became a systems devotee, founding SYSTEMology.
Today, his mission is to free all business owners worldwide from the daily operations of running their business. To achieve this, Jenyns spends most of his time supporting the growing community of certified SYSTEMologists as they help business owners implement SYSTEMology. He also delivers workshops, keynote addresses and hosts his own popular podcast – Business Processes Simplified.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today's Guest Dr David Dugan
David’s experience in business coaching and leadership across a diverse range of industries is ‘expansive’ and impressive. However, all the above combined with tenacity and drive, packed with genuine care to help people achieve their ultimate success, are the reasons David’s clients achieve remarkable results in their business growth.
He also served in the Australian Navy for 18 years and retired as a Commander where he was awarded the Humanitarian Overseas Medal for work during the 2004 Tsunami when many lives were lost.
After 14 years of coaching and five tertiary qualifications in his pocket David has also undergone in-depth training earning himself a number of coaching credentials, including the Institute of Executive Coaching and Leadership, International Coach Federation, and being a Trainer with Anthony Robbins the world’s authority on the psychology of peak performance and organisational turnaround. David says, “the most invaluable, down-to-earth, mind-blowing-mentoring I have ever received is from Keith Cunningham, The real ‘Rich Dad’, in Robert Kiyosaki’s #1 bestseller, “Rich Dad, Poor Dad”.
David studied and practised as a Dentist, (so he understands the challenges of service-based businesses first-hand), and importantly, immersing himself in the highest level of study in his chosen industry. He is constantly educating and surrounding himself with world-class leaders and mentors, and hence himself has matured to the ranks alongside many of the best. Most importantly earning those stripes not through the accumulation of information, but by application of it and obtaining outstanding results.
Website: www.abundance.global
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Brian Moran
Brian Moran has over thirty years of expertise as a CEO, corporate executive, entrepreneur, consultant, and coach. His background as a corporate executive combined with his experience as an entrepreneur positions him with a unique skill set to help individuals and organizations grow and prosper.
Brian’s corporate experience includes management and executive positions with UPS, PepsiCo, and Northern Automotive.
As an entrepreneur, he has personally launched and led successful businesses and been instrumental in the success of many others. In addition, he has consulted for dozens of world-class companies including Coldwell Banker, Mass Mutual, Medtronic, New York Life, and Tiffany & Co.
Brian is a recognized expert in the field of leadership and execution. His realization that most people don’t lack ideas but struggle with effective implementation led him to the development of The 12 Week Year. In addition to his books, Brian has been published in many of the leading business journals and magazines. He is a sought after speaker, educating and inspiring thousands each year.
He is a visionary with a passion for helping others go beyond what they think they are capable of and achieve more than they ever thought possible. His greatest strength might be his ability to take success principles and strategies and help others apply them in a way that is powerful and effective and gets results.
Website: 12weekyear.com
Plan Your 12 Week Year
Step 1: Reframe the mindset and set your vision.
Step 2: Start planning.
Step 3: Process control.
Step 4: Score-keeping.
Step 5: Usage of time.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Kim Orlesky
Kim is the President of KO Advantage Group. She’s listed as LinkedIn’s top sales influencers and continuously named as one of the top sales leaders to follow. She’s Startup Canada’s Woman Entrepreneur and Success Magazine’s most inspirational blogger. She speaks internationally, including at North America’s largest entrepreneurial event, Inbound 2017, 2018 & 2019, alongside Michelle Obama, Brené Brown, and Deepak Chopra.
In 2014 Kim courageously quit her life to backpack solo around the world. When she returned she turned her passion for sales into one of North America’s fastest-growing sales training programs, KO Sales U. Her third book Sell More. Faster. is available for now.
Website: kimorlesky.com
System Steps
Step 1: Understand your numbers.
Step 2: Identify your ideal buyer.
Step 3: Make your value proposition and your elevator pitch.
Step 4: Connect with your ideal buyers.
Step 5: Lead qualification.
Step 6: Create your value.
Step 7: Send your proposal.
Step 8: Negotiate.
Step 9: Follow up and cross-sell.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Bill Doerr
Bill helps coaches, consultants, and professional advisors get more clients by design, not accident.
Website: getnewclientsnow.com
The Ultimate Lead Referral System
Step 1: Creating your profile.
Step 2: Identify and build your sources.
Step 3: Set-up your process.
Step 4: Plan.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Navid Moazzez
Navid Moazzez is the CEO at Navid Media.
You might know him as a lifestyle entrepreneur and the creator of Virtual Summit Mastery, host of List Building School, and a few other premium training programs and online summits (or as he likes to call them “virtual summits”).
As the guy behind some of the biggest virtual summits in the online space and named by The Huffington Post, Entrepreneur.com and Inc. as the “World’s Leading Virtual Summit Expert”, he is known for getting his students real results.
He and his students have generated hundreds of thousands of email subscribers and millions of dollars in sales in just the past 12 months alone (and it’s growing every day).
Student success is his #1 metric by far in his company… that’s what he and his awesome team live by… and it shows big time!
Website: navidmoazzez.com
The Virtual Summit Marketing System
Step 1: Get clear on your topic.
Step 2: Pick your speakers.
Step 3: Create your virtual summit funnel.
Step 4: Turn your summit into an evergreen.
Step 5: Know your delivery strategy.
Step 6: Launch strategy.
Step 7: Grow strategy.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Today’s Guest Simon Bowen
Australia’s #1 Authority on Visual Based Thinking and Creator of The Models Method
Whether it’s communicating a new strategy to your Board or team, driving a critical project, or converting a customer to purchase – the ability to influence with impact is the key … and Simon Bowen’s results demonstrate the unparalleled value he brings to the table.
As a dynamic change agent, consultant, facilitator, CEO mentor, speaker, and author, Simon Bowen is highly sought after by Fortune 500 companies, heads of Government, the military, and private sector because of his transformational impact on the organisations he serves.
With nearly 30 years of total focus analysing the keys to peak performance and success, Simon understands how individuals and organisations tick, how they can improve, and what separates the elite from the average.
Every sale, or engagement with a new idea, relies on the conversion of thought.
Simon excels, with a unique ability to convert ambiguous, complex issues into crystal clear, engaging conversations that lead to this conversion of thought.
He simplifies the complex and makes it tangible through his unique proprietary process, The Models Method, to accelerate results.
Simon’s clients are genuinely astounded at how quickly his proven, research-backed Method can:
· Elevate your sales results
· Raise the performance level of your team
· Increase your leadership impact, and
· Create higher levels of ownership and alignment across your business.
Website: modelsmethod.com
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Lisa Fraley is a Legal Coach®, Attorney, Best-Selling Author and Speaker who has helped hundreds of coaches and entrepreneurs get legally covered through her DIY legal templates, services, and online courses. She uniquely aligns legal steps with the chakras because she believes the law protects you practically AND energetically. Lisa “gets” online and holistic entrepreneurs because she’s also a certified Holistic Health Coach through IIN, Life Coach through Coach U, and Master Transformational Method Coach through HCI (formerly HMBA). Lisa is the author of the #1 Best Seller Easy Legal Steps… That are Also Good for Your Soul.
She received her JD from Case Western Reserve University School of Law where she was managing editor of the Health-Law Journal, and BA in Political Science with a Minor in Business Administration, cum laude, with Honors, from Miami University (Ohio). She is a sought-after legal expert appearing in over 250 podcasts, webinars, and international stages about her holistic approach to the law, chakras, and entrepreneurship.
Lisa’s also the former president of the Junior League of Portland (Maine) and was selected as a “Forty Under 40” award recipient by Business First newspaper in Columbus, Ohio when she was just 29. She’s an avid runner and hiker, and she’s completed 3 marathons.
Website: lisafraley.com
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Pete Williams is an entrepreneur, advisor, and marketer who Forbes recently called, “one entrepreneur today that every marketer should be modeling,” while Inc. describes him as, “a savvy marketing strategist.”
A Southern Region Finalist in the Ernst & Young Entrepreneur of the Year Program, a Small Business ICON (Best-in-Class) Recipient, and an Australian Business Award Winner for Marketing Excellence, he is the co-founder of numerous businesses across varying industries—from telecommunications services to e-commerce.
Having been referred to as “Australia’s Richard Branson” in media publications, Pete first made a name for himself when, at age twenty-one, he sold Australia’s version of Yankee Stadium, the Melbourne Cricket Ground, for under $500—which you can read about in his first book, How to Turn Your Million-Dollar Idea Into a Reality (2007).
His latest book, Cadence, was born from the 7 Levers framework developed inside the Preneur Group projects and consulting clients. Pete is also a Professor of Practice at Deakin University, Australia.
Website: preneurgroup.com
System Steps: The Framework
Imagine that your business is mapped into seven different areas that are mainly divided into four elements. Most businesses start at the bottom line, and above that, there are three profit drivers: sales funnel, front-end revenue, and back-end revenue.
Sales Funnel
Front-End Revenue
Back-End Revenue
Bottom Line
Health Check
There are four steps in doing a health check on your business:
Clarify
Capture
Calculate
Correct
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Dr. Sabrina Starling, The Business Psychologist™ and author of How to Hire the Best series is the founder of Tap the Potential. Tap the Potential specializes in transforming small businesses into highly profitable, Great Places to Work, then sending business owners on a 4 Week Vacation to celebrate that accomplishment.
Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability.
What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses — no matter what hiring challenges those businesses are facing — and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.
With her background in psychology, and years of driving profit in small business, Dr. Starling knows what it takes to find, keep, and get exceptional performance out of your biggest investment — your team members.
Visit TapThePotential.com to learn more about the life-changing business transformations Dr. Sabrina and her team are bringing about for overworked business owners. Tune in weekly to the Profit by Design Podcast, as Dr. Sabrina and her co-host, Mike Bruno, bring you tips, tools, and strategies to grow a sustainably profitable business that allows you to live the lifestyle you desire.
Website: tapthepotential.com
System Steps:
Step 1: Understand yourself and your core values.
Step 2: Think about a clearly defined role you’re hiring someone for.
Step 3: Spread the word everywhere.
Step 4: Have your candidate answer a situational question that was based on your core value through a video.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Dawn Fotopulos is the associate professor of business at The King’s College, the founder of BestSmallBizHelp.com and author of Accounting for the Numberphobic: A Survival Guide for Small Business Owners (AMACOM). As an experienced entrepreneur and small-business turnaround expert, she has rescued hundreds of small businesses from financial disaster. She has been featured on MSNBC’s Your Business and at the New York Times Small Business Summit.
Website: hiddenprofitacademy.com
System Steps:
Step 1: Review your financial dashboard.
Step 2: Focus on gross margin, not on revenues.
Step 3: Increase your gross margin by increasing your prices.
Step 4: Increase your gross margin by eliminating unprofitable products and services.
Step 5: Increasing growth margin by identifying profitability by the client.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
President of Mattson Enterprise in New York.
The company provides on-going support, reinforcement and networking through an alliance of business and sales professionals.
Glenn helps individuals who are on their own, or part of a larger organization, overcome the roadblocks keeping them from reaching their definition of success.
He feels if you know the “Why” you can overcome the “How.” Glenn follows a simple process of defining where his client wishes “to be” in comparison to his/her current “as is” status.
Website: www.sandler.com
System Steps:
Step 1: Bonding rapport.
Step 2: Upfront contracts.
Step 3: Emotional drivers.
Step 4: Budget.
Step 5: Decision-making process.
Step 6: Presentation/Fulfillment.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Successwise was founded by Allan Dib. Allan is a serial entrepreneur, rebellious marketer, technology expert and #1 bestselling author.
He has started, grown and successfully exited multiple businesses in various industries. One of his previous businesses was in the hyper-competitive telecommunications industry, where he faced heated competition from multibillion-dollar, multinational competitors.
In four years, Allan grew this business from a startup to being named by Business Review Weekly (BRW) as one of Australia’s fastest-growing companies—earning a spot on the coveted BRW Fast 100 list.
Allan’s approach to business is practical and hands-on. He’ll share with you the exact strategies he has used to build several high growth businesses.
More specifically he’ll cover marketing strategies that will help you bring in a steady flow of leads into your business. He’ll also share with you the technology and systems that allow your business to scale and the mindset you need to succeed as an entrepreneur.
Website: successwise.com
Phase 1: The “Before” Phase
Step 1: Select your target market.
Step 2: Craft your message.
Step 3: Reach your prospects with advertising media.
Phase 2: The “During” Phase
Step 4: Capture your leads.
Step 5: Nurture your leads.
Step 6: Sales conversion.
Phase 3: The “After” Phase
Step 7: Deliver a world-class customer experience.
Step 8: Increase customer lifetime value.
Step 9: Orchestrate and stimulate referrals.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Glen Carlson is an award-winning entrepreneur and co-founder of Australia’s 9th fastest growing company (BRW Fast Starters and Smart Company, 2014), Dent Global. Glen has an international reputation for being a #1 speaker on strategies for fast small business growth, and the best business models that maximise profit.
Founded in 2010, Dent Global is an international world-leading business accelerator for small, entrepreneurial, service-based businesses, with offices in the UK, USA, Singapore and Australia, with more than 2000 clients.
Dent has also launched three best-selling books on business, won major awards and raised more than $500,000 to charities around the globe. With Australia’s small business sector buoyant and healthy, Glen’s message is fine-tuned for the current climate where there’s no better time to be an entrepreneur than now. He has the confidence and enthusiasm to inspire people to follow their business ideas and build them into hugely successful ventures.
Glen Carlson and Dent Global Award wins: – Excellence in Training & Development Award, Asia’s Training & Development Excellence Awards, 2015 – Investors in People award (London), 2015 – 9th Fastest Growing Company in Australia, Smart Company Awards, September 2014 – 63rd Fastest Growing Company, Australia Business Review Weekly (BRW), June 2014 – Finalist Management Book of the Year, Chartered Institute of Management, November 2013 – Power 100 Most influential entrepreneurs in the UK, Fresh Business Thinking
Website: www.dent.global
System Steps:
Step 1: Pitch and clarify your own value.
Step 2: Publish your pitch to as many channels as possible.
Step 3: Develop a product ecosystem.
Step 4: Work on your profile.
Step 5: Joint partnerships and alliance.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Sharí is a persuasiveness coach known for bringing the “dark arts” of influence into the light. She has built her career as a speaker, writer, trainer and coach by revealing powerful secrets behind the conversational influence.
She has personally learned the best persuasive triggers and techniques from master influencers, including CIA field agents, hostage negotiators, con-artists, HUMINT officers, interrogators, trial attorneys, mentalists, undercover law enforcement, and even pick-up artists.
Her mission is to put these powerful skills in the hands of entrepreneurs and leaders so that they can effectively be a positive influence in their businesses and lives. Sharí has designed numerous communication training courses and speeches that cover these enlightening areas of enhanced communication, along with self-study programs.
Sharí is certified in neuro-linguistic programming (NLP), microexpressions, and body language. Her clients include CEOs, politicians, professional athletes (NFL, NBA), television and movie producers, news commentators (ESPN, HLN, NBC), and New York Times Bestselling authors. Sharí is also a regular contributor to Entrepreneur and guest lecturer at USC.
Website: www.shari-alexander.com
System Overview
Ask yourself “what do I need to know?” instead of “what should I say?”
One common mishap that an aspiring influential person makes when he/she’s about to engage in a very important conversation, is to ask him/herself the question “what should I say?”.
This question only puts you in the back foot and sets you up for potential failure.
With this question, you’re only figuring out the things to say based on your knowledge, perspective, values, and background.
Instead, a good influencer should ask himself/herself the question “what do I need to know?”.
It will give you a glimpse of the receiver’s knowledge, perspective, values, background, and context.
What is important to them?
What motivates them?
What puts them in a positive/negative mood?
Start focusing on the people you’ll talk to and know more about them.
Before you communicate, get to know who’s going to be your audience.
The core three-step process of influence:
Step 1: Observe.
Step 2: Connect.
Step 3: Influence.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Jon Ferrara has been recognized for pioneering innovation in the customer management category.
He’s the founder and CEO of Nimble, an award-winning social sales, and marketing CRM for individuals and teams. It’s Ranked #1 in Overall Satisfaction by G2 Crowd and integrates with Microsoft Office 365 and Google G Suite. Learn more at Nimble.com. Ferrara was the creator and co-founder of the award-winning customer management product GoldMine.
In 1999, Goldmine got acquired by FrontRange and Ferrara left to pursue other interests. During those years, Ferrara continued to watch the CRM market. He saw that most of the CRM products that were serving small businesses moved upmarket (and became more costly and complex) or fell by the wayside, leaving the market underserved.
Specialities: – Entrepreneurship and Product Innovation – Brand and Identity Development – Marketing and Sales Strategy – Managing Global 350+ person Corporations
Website: nimble.com
System Steps:
Step 1: Create your persona.
Step 2: Identify the influencers of your prospects.
Step 3: Share your content.
Step 4: Listen and engage.
Step 5: Follow up and follow through.
System Notes
While this system suggests using other influencer’s content, Jon suggests that you create content you could call your own.
One way to create your own content is to engage with influencers from your field and share that conversation as your content.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Steve is a leading global expert helping small businesses, their owners, managers, and teams find, unlock, and leverage hidden financial performance. He is also the author of the popular book, Found Money: Simple Strategies to Uncover the Hidden Profit and Cash Flow in Your Business.
Steve’s mission is to help every small business in the world harness untapped financial potential and he is the founder of BizDogGroup.com as the vehicle to achieve that.
Using a combination of unique processes, tools, software and systems, developed by over 25 years of experience working with thousands of small business owners around the world, Steve makes the guarantee that ANY business has hidden financial performance, profit, and cash flow just waiting to be unleashed for good into the world. And it’s our job as global citizens to leverage that hidden potential to make our families, communities, and the world a better place.
Website: foundmoneydashboard.com
System Steps:
Step 1: Know your target numbers.
Step 2: Identify the correct path to reach your target.
Step 3: Measure the paths you’re taking.
Step 4: Loop through your measurements.
System Notes
Doing anything is always better than doing nothing.
Do not perform multiple tests at the same time. Instead, plan ahead and take one step at a time.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Charley Valher is a serial business owner and educator from Melbourne, Australia, best known for his unique approach to business and developing companies in a way that creates more time and leverage for the business owner. Having experience in a variety of businesses, he has picked up and developed a strong skillset in:
-Scaling a business past the business owner -Business Automation -Business model design -Virtual Assistants & Online teams -Systems & Processes -Joint Ventures
In his spare time, he enjoys cycling, cooking, and music.
Website: www.outsourcingangel.com
System Steps:
Step 1: Tools to use when working with a virtual team.
Step 2: Create a weekly system.
Step 3: Organise a Weekly Overview board in Asana.
Step 4: Set up a separate project for each customer.
Step 5: Set up channels for communication in Slack.
Step 6: Scale your virtual team.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Ari is the best-selling author of “The Art of Less Doing“, and “The Replaceable Founder.” He is a self-described Overwhelmologist whose insights into personal and professional productivity have earned him the title, “The Guru’s Guru.” He can be heard on the award-winning Less Doing Podcast, on international stages speaking to thought leaders and influencers, and for those who prefer the written word, Ari’s blog posts on Medium offer immediate and actionable advice for entrepreneurs seeking replaceability.
Website: www.lessdoing.com
System Steps:
Step 1: Optimise
Step 2: Automate
Step 3: Outsourcing
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Blaine Bertsch is the Co-Founder and CEO at Dryrun, where he oversees the strategic direction and core operations for the company and the software platform. Blaine also leads the application’s design direction, resulting in a beautiful, flexible and actionable customer experience.
Blaine’s mission is to have a lasting positive impact on businesses all over the world by helping them collaborate with their accounting team to manage cash flow and grow.
In 2019, Blaine released his first book, Pandemic Cash Flow, which explores the problems businesses face and offers a collaborative and effective solution to crushing the affliction.
With a Master of Design from the University of Alberta, Blaine has more than 15 years of successful entrepreneurial experience in graphic design, interactive design in the educational and cultural space, and television. Blaine empowers and advises entrepreneurs and mature businesses throughout Alberta and beyond in the online space as well as locally in Edmonton.
Website: dryrun.com
System Steps:
Step 1: Hire a financial advisor.
Step 2: Pick the right software.
Step 3: Do a regular check up on your business financials.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
As a business owner Adrian has successfully built and sold a plumbing trade business, www.plumbertotherescue.com.au it wasn’t easy and at one point Adrian had to sell his family home to repay debts. Learning from these mistakes Adrian grew his skills and resilience. PTTR grew to nine staff and was eventually sold several years later in 2012 to one of his largest competitors, Mr Washer.
The Plumber to the rescue brand was so strong Mr Washer was rebranded to Adrian’s brand Plumber to the rescue.
Throughout this amazing journey, Adrian has learned the core business principles that are simply not taught at TAFE. Based in Sydney and serving the entire Australian tradie market. Adrian is a certified business coach who combines his 25 years of business and trade industry knowledge with top-level coaching materials sourced from all over the world that provide immediate improvements and consistent long-term outcomes for his clients.
If you want to: • Understand your numbers. • Build an effective business plan that actually gets used. • Learn how to market your trade business. • Train your tradies on how to sell.
Website: tradesformation.com.au
System Steps:
Note: Before doing the steps, be sure that you get yourself in the moment and be present for your business.
Step 1: First impressions.
Step 2: Gathering information.
Step 3: Building up your options sheet.
Step 4: Presenting your options.
Step 5: Handling objections.
Step 6: Closing the sale.
Step 7: Feedback, testimonials, and referrals.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Brad is an entrepreneur, executive and technology advocate with over 25 years of experience in the Software as a Service (SaaS) industry. Brad started his career in software sales in 1992. He then started, and subsequently sold, Output Solutions Inc. Brad is currently the CEO of Outsource Management, Inc. (OMI) which he founded in 1999.
In 2016 Brad co-founded 366 Degrees – a Marketing Automation Platform for mid-size enterprises with Paul Sciandra.
Website: www.366degrees.co
System Steps:
Step 1: Directly engage with your connections.
Step 2: Perform social listening.
Step 3: Be savvy.
Step 4: Be flexible.
Step 5: Develop an action plan.
System Notes: The technology to do social selling effectively is not worth thousands of dollars. This means that small and medium-sized business can put aside an amount to scale.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Adam Houlahan is an International Keynote Speaker specialising in LinkedIn strategies for entrepreneurs, and CEO of the highly successful LinkedIn agency, Prominence Global. He hosts arguably the world’s largest free on-line LinkedIn training event with thousands of people registering every 12-weeks and is consideredto be one of Australia’s leading experts in harnessing the power of LinkedIn for business. He is the author of three Amazon best-selling books Social Media Secret Sauce, The LinkedIn Playbook, and Influencer.
Adam co-authored a fourth international best-seller Better Business, Better Life, Better World. He believes real and meaningful change comes through the world’s entrepreneurs. His purpose is to positively impact 12 million people in need and has surpassed 1.5 million on the way to that target.
Website: adamhoulahan.com
System Steps:
Step 1: Profile Banner
Step 2: Profile Image
Step 3: Professional Headline
Step 4: Summary Section / About Section
Step 5: Position Description
Step 6: Education Section
Step 7: Volunteer Experience Section
Step 8: Skills and Endorsements
Step 9: Recommendation Section
Step 10: Language Section
Step 11: LinkedIn Influencers Section
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Scott Bywater is a marketing strategist who has generated millions of dollars for his clients in over 126 different industries – using unconventional direct marketing techniques that generate extraordinary returns.
He believes outbound marketing is underrated, particularly in the business to business space – because it allows you to actively target the ideal 80/20 clients you want, instead of just accepting whatever lands in your patch.
According to Scott, not all customers are created equal. And the best way to get the whales in your niche – that can be worth 10-100 times an average client – is to get super-clear on the customers you want, and hunt them down.
Website: copywritingthatsells.com.au
The 10 Steps to Outbound Marketing Success
Step 1: Get clear on who your dream clients are.
Step 2: Create an attractive offer that sets you apart from your competition.
Step 3: Research the contact details of your ideal clients.
Step 4: Make a follow-up phone call confirming their best mailing address.
Step 5: Create 10 pieces of content, specifically targeted to your dream clients.
Step 6: Connect with your dream clients via LinkedIn and/or another social media platform.
Step 7: Begin the LinkedIn and phone follow-up process.
Step 8: Wait 14 days and advertise to target group on Facebook.
Step 9: Drip feed content on social media platforms.
Step 10: Wait 14 days and send a direct mail.
No matter your industry, product, service or dream client, this 10-step system really is the answer to your problems and the solution to your outbound marketing success.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Tim Reid is the founder and host of Australia and New Zealand’s number one business and marketing podcast – The Small Business Big Marketing Show, which can also be found on all Virgin Australia domestic and international flights.
Having launched this hit program seven years ago and with well over 300 episodes under his belt, it regularly ranks on iTunes above the Australian Stock Exchange, Alan Jones, Tim Ferris and even outranks Harvard Business School as the number one business marketing podcast.
He has built a global audience of motivated business owners in 110 countries, and he is also the author of The Boomerang Effect, a popular marketing text. Prior to this, he was the marketing manager for Flight Centre and spent ten years working in Australia’s largest advertising agency looking after the advertising needs of Gillette, AXA, Yellow Pages and Dulux.
He was also instrumental in helping AFL legend Jim Stynes raise one million dollars for his youth charity, Reach.
He now travels the world (having spoken at 63 conferences in eight countries in the past 12-months) showing business owners and marketers how to embrace modern marketing methods – gaining success and increasing profits, without spending a fortune.
Website: www.smallbusinessbigmarketing.com
How to Create an Excellent Podcast
Step 1: Pre-interview research
Step 2: Setup the project in a project management tool and folders in a file-sharing tool
Step 3: Prepare for the interview
Step 4: Conduct the actual interview
Step 5: Post-production of the interview
Step 6: Create and upload show notes to the website
Step 7: Share the podcast episode on various social media platforms
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
You might have heard of a free fast-growth marketing strategy that savvy business owners have been employing for many years.
The strategy is known by several names, some call it Joint Ventures, others Partnership Marketing or Strategic Partnerships/Alliances or even a Joint Marketing Collaboration…no matter what you call it Pauline Martin-Brooks is the expert and has been doing it for nearly 15 years!
If you are looking to scale your business then you need to be rolling out this strategy in 2017.
In business circles, Pauline is known as the Partnerships Queen and she has been responsible for bringing in Millions of Dollars of revenue by focusing specifically on this one Marketing strategy.
She has used it to fill both small and large entrepreneurial events, sometimes up to 2000 people.
She has co-authored an international best seller called Millionaire Mentors using the connections that she has created through Strategic Partnerships. She is a business mentor on several programs here in Australia, she also does keynote presentations as well as guest webinars and most of all she loves to connect good humans!
She’s a lifelong learner of all things marketing and most importantly she is here to help you get your ducks in a row so you can capitalise on this Strategy and scale your business.
Oh and she loves to dance and get out in nature as much as she can!
Website: www.paulinemartinbrooks.com.au
Ways to Attract Strategic Partnerships for Business Growth
Step 1: Identify the types of partnerships that complement your core offering
Step 2: Do these things prior to starting a partnership
Step 3: Brainstorm your perfect product and services partners
Step 4: Research providers – find out who offers these products and services in your area
Step 5: Connect with your potential partners
Step 6: Create a pitch that outlines the benefits of them partnering with you
Step 7: Prepare your post-call email template
Step 8: Call the company you’re pitching to
Step 9: Keep Exploring and communicating – the fortune is in the follow-up
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Nathan Chan is the Publisher & Editor of Foundr Magazine, a digital magazine for young entrepreneurs on the App Store & Google Play store. Nathan launched Foundr in March 2013 from his bedroom and in a small period of time, it has become a top 10 ranked ‘Business & Investing Magazine’ on the app store. As publisher of Foundr Nathan was a finalist for Publisher of the Year for 2014 in the Digital Magazine awards. He has had the pleasure of interviewing some of the most accomplished entrepreneurs around the world namely Sir Richard Branson & Arianna Huffington and much more.
Website: foundr.com
How to Write an Excellent Blog Post
Step 1: Identify post ideas.
Step 2: Assign post idea to your writer.
Step 3: Edit and prepare for publication
Step 4: Load to your website – optimise layout, design and SEO.
Step 5: Publish and promote.
Step 6: Keep a consistent schedule of your posts.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Steven Dixon is an Award Winning business person who has started Companies throughout various Countries in the World and has built them into thriving Million Dollar businesses. Starting his business journey as a 26-year-old with less than $500 in his bank account, Steven struggled and battled through the first 3 years of his business life. What Steven lacked in education and resources, he more than made up for with his undeniable commitment to succeed.
Today Steven works alongside some of the finest business people within Australia and around the Globe to continue learning and implementing the skills and techniques that have provided proven results. Through the various programs in B4B (Breakthrough4Business) Steven is able to deliver the best of what he learns into simple and manageable programs where he can walk beside you and take your business to the next level.
Website: www.b4b.academy
System Steps:
Step 1: Think it up.
Step 2: Hand it off.
Step 3: Make it real.
Step 4: Make it better.
Step 5: Ask for feedback.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Mike Rhodes is approaching veteran status in the Adwords world. He’s in his 13th year of building & running campaigns for businesses & brands all over the globe. He’s the co-author (with Perry Marshall) of the world’s best-selling book on Adwords ‘The Ultimate Guide to Google Adwords’ with the 5th Edition due later in 2017. He’s also represented Google on stage & spoken at numerous events (including at the Google Plex in Sydney & many others such as Traffic & Conversion, Baby Bathwater, & for marketing legends like Brian Kurtz, Ryan Levesque, Ed Dale & James Schramko)
And as well as being in the trenches with his team & doing the work for clients, he also teaches a few hundred agencies how to improve what they do… both the technical ‘how to do adwords better’ side, and how to scale their agencies. Mike’s married to the amazing Gabbi & lives in Melbourne, Australia. When he’s not playing in the google machine you’ll find him in a forest on a mountain bike, or elbow-deep in Play-Doh with his two gorgeous daughters.
Website: websavvy.com.au
How to Audit Your Adwords Account
Action: Every account should be audited at least quarterly, by someone other than the person running it.
Goal: List insights, recommended actions and expected business impact.
Step 1: Start Google Adwords audit by looking at a high-level overview of the account
Step 2: Segment the data – dig a little deeper
Step 3: Get granular – delve into the nitty-gritty of AdWords
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Troy Dean is an online marketing speaker, coach, consultant and podcaster. He specialises in helping businesses and entrepreneurs use the Internet to attract new customers and build their communities.
He also managed the online strategy for Jessica Watson, the 16-year-old Australian girl who sailed around the world and helped FebFast raise over $1 million in 2011 and 2012 for the drug and alcohol sector.
He’s also a professional voice-over artist and has voiced campaigns for hundreds of brands including Ford, Telstra, ANZ, Hungry Jacks, Mitsubishi, AFL and Cricket Australia.
Plus, he sang the Cadbury jingle – “Wouldn’t it be nice if the world was Cadbury?”
His clients include:
QuickBooks Law Institute of Victoria Westpac Melbourne Business Network Australian Anthill Edge of the Web Business Blueprint Uniting Care Wesley
Website: troydean.com.au
SNAPSHOT
XXX is a [describe company here]. XXX has operated a website for some years. With advancing technology and the rise of social media, XXX needs to redesign their website to align with the goals of the business and the target audience.
XXX needs a website that functions as a powerful marketing and communications tool to attract new clients, position itself as a thought leader in the industry and provide credibility to potential joint venture partners.
XXX has approached [insert your name here] to design and develop a new website.
BUSINESS NEEDS
Specifically, the new website needs to fulfil the following business needs: [insert business need here] [insert business need here] [insert business need here] [insert business need here]
Also required is a content management system that will allow XXX to easily manage content on the site and reduce administration costs.
TARGET AUDIENCE NEEDS
The target audience for the XXX website is defined as [describe target audience here]. The new website needs to assist the target audience to do the following: [insert target audience need here] [insert target audience need here] [insert target audience need here] [insert target audience need here]
Ultimately, the XXX website should be a useful resource for existing clients, potential new clients and potential new partners.
SOLUTION
We recommend the development of a completely new website, built from the ground up, with a custom design to convey the value that XXX adds to its members.
The new website will be designed to: [insert benefit here that helps achieve needs from above] [insert benefit here that helps achieve needs from above] [insert benefit here that helps achieve needs from above] [insert benefit here that helps achieve needs from above] [insert benefit here that helps achieve needs from above] [insert benefit here that helps achieve needs from above]
Additionally, the following “behind the scenes” features will be built-in to the website: regular pings to Google, Yahoo and Bing Google analytics performance reporting High-speed page loading anti-spam features on contact forms video tutorials and a user manual for the content management system
Web hosting services are provided on a monthly or annual basis by our preferred hosting partner or by XXX’s existing hosting company.
FURTHER CONSIDERATIONS
Successful websites of those websites that continue to attract the right type of visitors and lead them down a path towards becoming a customer. This requires consistent content publishing and monitoring of the website to make sure it is achieving its objectives.
Once the website has been launched we can assist you with your content strategy and make incremental improvements to the website to make sure that it continues to deliver a positive return on your investment.
We would be happy to speak with you about this in more detail and answer any questions you may have.
In the meantime, you can see more about our service here [insert link to website care plans].
PROJECT TIMELINE
We offer the following timeline for the redesign of the XXX website:
Discovery – 4 Weeks
Development of a sitemap and interactive prototype so that all functionality can be tested and approved in the browser.
Design – 3 Weeks
The design of website user experience and user interface to allow the target audience to easily navigate and use the website to achieve their needs.
Development – 4 Weeks
Development of working website on the WordPress content management system.
Testing – 1 Week
Final testing and debugging on a development server before launching.
INVESTMENT
Project Essentials – $7,200
The following elements are considered essential to the project: Development of information architecture into the sitemap Development of interactive prototype to finalise functionality and any third-party integrations Design user experience and user interface Develop working HTML/CSS website to best practice web standards Develop responsive breakpoints for tablet and mobile experience Integrate website into WordPress content management system Integrate Search Engine Optimisation best practices to increase visibility in popular search engines such as Google and Bing Test and debug beta version of the website before launch Launch live website Integrate a daily and weekly backup schedule to protect the website Integrate Google analytics software Training and comprehensive video tutorials included
Project Options – $3,000
The following options are recommended to enhance the performance of the website and help XXX achieve the strategic objectives outlined in this proposal: Develop a highly targeted lead capture strategy to convert website visitors into leads Develop a well-structured blogging platform to allow XXX to post thought-leading articles in order to attract the targeted visitors to the website Develop a commenting module to allow website visitors to leave comments on the blog articles as a way of encouraging engagement and conversation Integrate social media sharing facilities to allow web visitors to share articles with their friends and colleagues on platforms such as Facebook, Twitter and LinkedIn.
Project Total – $10,200
The above pricing is effective for 30 days.
FREQUENTLY ASKED QUESTIONS
What is information architecture?
Information architecture is the relationship of how all the different pages of a website are related to each other. This is communicated visually through a sitemap.
Here is an example of a sitemap: http://sitemaps.thewpdevshop.com/proctormajor/
What is an interactive prototype?
An interactive prototype is a black and white version of your website that is designed to prove the functionality and features as they will work in the browser. No design elements are applied at this stage as the prototype is just built to allow all parties to make final decisions on the functionality.
Here is an example of a prototype: http://prototypes.thewpdevshop.com/proctormajor/
Why do you use WordPress?
WordPress is open source content management software and currently powers around 25% of all websites on the Internet. The project is contributed to by tens of thousands of developers all over the world and is growing from strength to strength. WordPress allows us to develop flexible and customisable websites to modern standards and observes web development best practices. Furthermore, the community of web developers that use WordPress reaches far and wide and allows us to tap into this collective intelligence and bring that wealth of experience to your project.
Where is the website hosted?
Your website needs to be hosted by a hosting company that specialises in WordPress hosting. There are many companies that do this. WP Engine, Siteground, Pagely and Pantheon are just a few who specialise in this area. We are more than happy to make a personal recommendation should you require one.
Who do I call if something goes wrong with the website or I can’t figure something out?
Provided you subscribe to one of our ongoing website care plans, we will be your first point of call should something go wrong with your website. We will determine whether it is something the hosting company needs to fix something that is covered by your website care plan. We will provide training and video tutorials to assist you in using your website once it is launched.
What happens after the website is launched?
Once your website is launched, we will provide 30 days of support to make sure any bugs have been ironed out and that you are confident using your new website. After this, you will need to subscribe to one of our ongoing website care plans to make sure your website is looked after and maintained. These website care plans include updating your software, regular backups, security checks and making sure your website is online and open for business 24/7/365. More information on our website care plans are available upon request.
How long will it take to appear at the top of Google?
The time it takes for your website to appear on page 1 of Google depends on a number of factors. It depends on the search phrase people are using to find your website and the number of other websites that are also available for those search phrases. Nobody can truly say how long it will take for your website to appear at the top of search engine results pages (including people who actually work for Google), however, there are a number of factors that can improve your chances.
Building your website on WordPress is a good start as WordPress has some great Search Engine Optimisation fundamentals built-in. Creating unique and interesting content on a regular basis for your website is also critical to increase your visibility amongst search engines. Launching your website and then forgetting about it is a surefire way to get lost amongst the noise.
We are happy to talk to more about your search engine strategy if we haven’t already.
How will I know if anyone is visiting my website?
We will install Google analytics software on your new website and show you how to log into your Google Analytics account where you can see a wide range of statistics about your website including a number of visits, page views than the amount of time people are spending on your website.
Once you subscribe to one of our website care plans you will also receive more detailed analysis about your website performance and recommendations on how to improve.
What happens if I want to add some features to the website while you’re building it?
Whilst we like to be flexible and responsive to your needs, we also like to deliver what we promise within the time frames and budgets we have allowed. If you ask us to add new features to your website while we are building it, will most likely ask why? If we all agree that your new request will help us achieve our objectives then we will be more than happy to oblige. If your new feature is something you would like to add to your website but is not directly tied to your original objectives then we will suggest to schedule it for a second iteration of the website once it has been launched. This will require a new proposal.
NEXT STEPS
To proceed with this project, XXX is required to take the following steps: Accept the proposal as is by clicking on the “Accept” or “Approve” button, or discuss desired changes. Please note that changes to the scope of the project can be made at any time, but additional charges may apply. Submit an initial payment of 50% of the total project fee.
Once these steps have been completed we will begin the project with an introduction of all relevant people and begin the discovery process.
MUTUAL AGREEMENT
This is a variation of the original Contract Killer template by Andy Clarke which can be found here: http://stuffandnonsense.co.uk/projects/contract-killer/
Between us, XXX and you XXX.
Summary
We will always do our best to fulfil your needs and meet your goals, but sometimes it’s best to have a few things written down so that we both know what’s what, who should do what and what happens if stuff goes wrong. In this contract, you won’t find complicated legal terms or long passages of unreadable text. We have no desire to trick you into signing something that you might later regret. We do want what’s best for the safety of both parties, now and in the future.
In short
You (XXX) are hiring us (XXX Pty Ltd) located at XXX to design and develop a website for the estimated total price as outlined in our proposal. Of course, it’s a little more complicated, but we’ll get to that.
What Do Both Parties Agree To Do?
As our customer, you have the power and ability to enter into this contract on behalf of your company or organisation. You agree to provide us with everything that we’ll need to complete the project – including text, images and other information – as and when we need it and in the format, we ask for. You agree to review our work, provide feedback and approval in a timely manner too. Deadlines work two ways and you’ll also be bound by any dates that we set together. You also agree to stick to the payment schedule set out at the end of this contract.organisation. You agree to provide us with everything that we’ll need to complete the project – including text, images and other information – as and when we need it and in the format, we ask for. You agree to review our work, provide feedback and approval in a timely manner too. Deadlines work two ways and you’ll also be bound by any dates that we set together. You also agree to stick to the payment schedule set out at the end of this contract.
We have the experience and ability to perform the services you need from us and we will carry them out in a professional and timely manner. Along the way, we will endeavour to meet all the deadlines set but we can’t be responsible for a missed launch date or a deadline if you have been late in supplying materials or have not approved or signed off our work on-time at any stage. On top of this, we’ll also maintain the confidentiality of any information that you give us.
Getting Down to the Nitty-Gritty
Design
If we are designing your application we’ll create designs for the look-and-feel, layout and functionality of your website. This contract includes one main design plus the opportunity for you to make up to two rounds of revisions. If you’re not happy with the designs at this stage, you will pay us in full for all of the work that we have produced until that point and you may either cancel this contract or continue to commission us to make further design revisions at our standard design rates.
HTML and CSS Layout Templates
If the project includes HTML markup and CSS templates, we’ll develop these using valid HTML and CSS code. The landscape of web browsers and devices changes regularly and our approach is to look forward, not back. With that in mind, we will test all our markup and CSS in current versions of all major desktop browsers to ensure that we make the most of them. Users of older or less capable browsers or devices will experience a design that is appropriate to the capabilities of their software.
We do not cater to people using Microsoft Internet Explorer 6 and cannot predict the behaviour of that browser.
We will also test that these templates perform well on Apple’s iPad. We will not test old or abandoned browsers, for example, Microsoft Internet Explorer 6 or 5.5 for Windows or Mac, previous versions of Apple’s Safari, Mozilla Firefox or Opera unless otherwise specified. If you need us to consider these older browsers, we will charge you at our standard old browser rate for any necessary additional design work, development and testing.
Text Content
We may have written a hundred blog posts but we’re not responsible for writing or inputting any text copy unless we specified it in the original estimate. We’ll be happy to help though, and in addition to the estimate, we will charge you at our standard copywriting or content input rate.
Photographs
You will supply us photographs in digital format. If you choose to buy stock photographs we can suggest vendors of stock photography. Any time we spend searching for appropriate photographs will be charged at our standard discovery rate.
Changes and Revisions
We know from plenty of experience that fixed-price contracts are rarely beneficial to you, as they often limit you to your first idea about how something should look, or how it might work. We don’t want to limit either your options or your opportunities to change your mind.
The estimate/quotation prices at the beginning of this document are based on the amount of work we estimate we’ll need to accomplish everything that you have told us you want to achieve. If you do want to change your mind, add extra pages or templates or even add new functionality, that won’t be a problem. However, you will be charged accordingly and these additional costs will need to be agreed to before the extra work commences. This additional work will affect deadlines and they will be moved accordingly. We’ll be upfront about all of this if and when it happens to make sure we’re all on the same page before proceeding.
We may also ask you to put requests in writing so we can keep track of changes. If the nature or functions of the project change significantly throughout the process, we reserve the right to deem the current project cancelled. At this, point you will pay us in full for all the work we have done and may commission us to complete the new project based on the new requirements. This will require a new quote and contract.
Technical Support
You may already have professional website hosting, you might even manage that hosting in-house; if that’s the case, great. If you don’t manage your own website hosting, or your current hosting environment does not support the solution we are providing, we can set up an account for you at one of our preferred, third-party hosting providers. We will charge you a one-off fee for installing your site on this server, plus any statistics software such as Google Analytics, then the updates to, and management of that server, plus any support issues will be up to you.
We are not a website hosting company and so do not offer or include technical support for website hosting, email or other services relating to website hosting.
Legal stuff
We can’t guarantee that the functions contained in any web page templates or in a completed website will always be error-free and so we can’t be liable to you or any third party for damages, including lost profits, lost savings or other incidental, consequential or special damages arising out of the operation of or inability to operate this website and any other web pages, even if you have advised us of the possibilities of such damages.
If any provision of this agreement shall be unlawful, void, or for any reason is unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions.
Phew!
Copyrights
You guarantee to us that any elements of text, graphics, photos, designs, trademarks, or other artwork that you provide us for inclusion in the website are either owned by your good selves or that you have permission to use them.
When we receive your final payment, copyright is automatically assigned as follows:
You own the graphics and other visual elements that we create for you for this project.
We’ll give you a copy of all files and you should store them really safely as we are not required to keep them or provide any native source files we used to make them.
You also own text content, photographs and other data you provided unless someone else owns them. We own the markup, CSS and other code and we license it to you for use on only this project. We love to show off our work and share what we have learned with other people, so we reserve the right to display and link to your completed project as part of our portfolio and to write about the project on websites, in magazine articles and in books about web design.
Payments
We are sure you understand how important it is as a small business that you pay the invoices that we send you promptly. As we’re also sure you’ll want to stay friends, you agree to stick tight to the following payment schedule. 50% deposit upfront 30% instalment once functionality and design has been agreed upon 20% balance once the application has been tested and everyone agrees it is ready to go live.
NB: If you are unable to supply all of the right content at this stage, it does not mean we have not done our job. Once the site has been tested and is ready to go live, either with your content or placeholder images and dummy text, we will issue the final invoice. Once the final invoice is paid we will hand over the keys and show you how to put your own content in once it’s ready. If the final invoice is not paid within the credit terms we have given you, we are under no obligation to keep the site on our testing server or continue with the project in any way.
But where’s all the horrible small print?
Just like a parking ticket, you can’t transfer this contract to anyone else without our permission. This contract stays in place and need not be renewed. If for some reason one part of this contract becomes invalid or unenforceable, the remaining parts of it remain in place. Although the language is simple, the intentions are serious and this contract is a legal document under exclusive jurisdiction of the courts of [insert your location here].
Authorising this project requires a signature below or approval of this proposal by clicking the “Accepted” or “Approved” button on the proposal website.
Signed for XXX Signed for XXX.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Originally starting out with a website and design company, Esther Anderson employed virtual staff. Over time they set up ideal processes on how tasks were to be done. They grew their team which resulted in her flying to the Philippines several times to conduct staff training.
Esther and her team developed their systems so well, they were able to open up a virtual staff agency where they provide trained staff to clients in different fields.
The difference is that the staff are always employed by them and they provide a guarantee on their work standards. The bonus is that they unbox the systems and processes that clients need when first setting up a business.
Website: insandoutsofoutsourcing.com
How to Attract the Best Virtual Staff
Step 1: Define what processes you need your staff to carry out
Step 2: Write an effective job description for your ad
Step 3: Manage your job ads
Step 4: Schedule for interview
Step 5: Conduct the interview
Step 6: Decide who gets hired
Step 7: Test week and probation period
Step 8: Onboarding the new staff member
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Pete Nicholls is the Director and Marketing Technologist at HubDo.com, the global Marketing Stacks Company. Following 16 years with Cisco as Technical Director, Sales and Business Development, Pete heads hubdo.com, a Global Provider of Marketing Stacks for Consultants and Agencies.
HubDo delivers integrated Done For You solutions as Marketing Stacks for Consultants and Agencies, built on Best In Class software including HubSpot, integrated and automated using HubDo Glue, for lead generation, customer acquisition, and client engagement.
Website: hubdo.com
How to Identify Your Clients’ Level of Happy
Step 1: Send your clients a one-question survey following the – Net Promoter System® (NPS).
Step 2: Identify who are you going to survey
Step 3: Send out the survey to your selected group
Step 4: Calculate your Net Promoter System® (NPS) score
Step 5: Respond to your survey respondents
Step 6: Bridge the gap
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Simon Kelly is a Melbourne based website consultant, designer and web developer that helps businesses get better results from their websites. He helps businesses generate more leads and more revenue through their websites.
He believes that websites are key to a successful digital strategy and he sees many businesses failing with their marketing due to a website that is outdated, hard to navigate and does not generate leads.
That’s where his focus lies – on creating websites that are easy to use, gorgeously designed and work hard to generate leads and sales every day.
Specialities:
One of his key speciality areas is with hotels, motels and venues that he helps improve booking rates, reduce third party booking fees, and increase website exposure.
Another speciality area is with eCommerce websites, working with site owners to optimise their website for lead capture and sales.
His Process:
To achieve success, he starts with a detailed discovery process. This leaves no stone unturned as they get to the core of what makes the business unique and who the ideal customers are.
He then develops a digital strategy blueprint that outlines how to achieve goals with a focus on the website as the hub of this strategy.
Website: www.renegade-empire.com
PURPOSE / OUTCOME
Once the process is complete, you will have a system for preparing, creating, testing and sending a highly engaging newsletter.
WHY IT’S IMPORTANT
Sending email communications to your list is important to stay top of mind, which helps to build your authority, increase engagement in your list, and increase the likelihood of closing more deals with more prospects.
WHAT YOU WILL NEED BEFORE DOING THIS
Marketing Tool: Mailchimp / Active Campaign / other
Logins / URLs to access the systems: (Logins / Passwords shared via LastPass)
OVERVIEW
Overview
Set up (one-time)
Find articles
Prepare images
Prepare content
Create Newsletter
Test and Deliver
Share
Finish here
STEPS TO DO IT
1 – Set up (one-time)
2 – Create New Edition
3 – Prepare Images
4 – Prepare content
5 – Create Newsletter
6 – Test and Deliver
7 – Share
8 – Finish here
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
James Tuckerman is one of Australia’s most accomplished digital publishers. He’s an entrepreneur, angel investor, consultant, coach and public speaker. He is best known for launching Anthill Magazine, in 2003, from the spare bedroom of his parents’ home. He was then 26 years of age. In 2004 and 2005, he was named Best Small Publisher in Australia by the ABA (now Publishers Australia). In early 2009, he reinvented the Anthill business model, abandoning its print origins in favour of a 100% digital product.
In early 2009, he reinvented the Anthill business model, abandoning its print origins in favour of a 100% digital product.
Within six months, AnthillOnline.com was listed by Nielsen Online Ratings among the Top 50 Business & Finance websites in Australia (http://anthillonline.com/about-us/). Since then, he has launched numerous digital ventures and helped other companies, large and small, make the transition online or helped them significantly improve their online commercial outcomes.
AUTOMATING LEAD GENERATION IN 7 STEPS
Step 1: Define your target audience, their problems and how your product or service will solve it for them.
Step 2: Create a lead magnet / opt-in gift that is of high value for your target audience.
Step 3: Place your opt-in gift on a dedicated landing page.
Step 4: Create a customer-centric checklist for successful opt-ins.
Step 5: After completing the checklist, the prospect is taken to an ultimate online transaction (U.O.T.) page.
Step 6: Create an auto-responder sequence to send to all prospects who successfully opted-in on your landing page.
Step 7: Specify your traffic sources and drive traffic.
LEADS ARE EVERYWHERE
They may not always be obvious but we all know they are everywhere. Not everyone, however, knows they can be found without human eyes — and those who do are often too scared to leave their inflow of leads up to all these tools we have online. But with a bit of planning and creative thinking, anyone can bring potential leads their way and drive them into action.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
FORBES recently said Pete Williams is “One entrepreneur today that every marketer should be modeling”, whilst INC describes him as “a savvy marketing strategist”.
Pete Williams is an entrepreneur, author, and marketer from Melbourne, Australia.
Recently named a Small Business ICON award winner for the Best-in-Class marketing strategies he’s implemented in his leading Telco company.
Lots of other people think he’s pretty good too! He’s been announced as the Global Runner-Up in the JCI Creative Young Entrepreneur Awards for 2009, the Southern Region Finalist in the Ernst & Young 2010 Entrepreneur of the Year, and a member of SmartCompany’s Top 30 Under 30.
Pete will share the tactics, processes and steps you can swipe and deploy resuscitate the dead leads your business is sitting on right now.
Website: preneurgroup.com
Resuscitation Marketing 101
Step 1: Map out your sales funnel.
Step 2: Identify the death traps / where your prospects are falling out of the sales funnel.
Step 3: Categorise and group together the causes of death.
Step 4: Create marketing automation sequences to re-engage prospect.
Step 5: Use automation to move “lost” leads into new re-engagement funnels.
Step 6: Review, adjust and tweak based on results.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Eden Sunshine (yes, that’s really his name) is an entrepreneur, the creator of The Level 7 System, a speaker, and author. Eden specialises in helping businesses become scalable, positioned for exponential growth and productivity while establishing a meaningful, high-performing business culture.
For over 17 years, Eden has worked with business owners, leaders and their teams in a cross-section of industries. Eden says, “The way a business can really grow to its fullest potential is by shifting how people think and work in their organisations.
The Level 7 System is a perfect model to help businesses make that shift and unify the approach through the entire organisation.” The average client Eden engages with realises a 200% increase in revenue and a 240% increase in profitability.
Eden developed the Level 7 System, which is a one of a kind, simple and systematic business development approach that guides businesses to become scalable, systems-driven with great cultures. He also has developed other ancillary programs like the Systemize Your Business in 90 Days Program. He is in the process of publishing two books: The Book on Building Great Businesses and Woo Hoo: Successfully Transforming Your Business and Your World.
Website: level7systems.com
Introducing the Right Interface
In the past, managers have simply delivered work to employee in-piles. Cloud software has certainly done plenty to streamline the delivery process. But what of the quality of the work? Short of complete micro-management, how can we ever be sure that projects are going to be returned as we expect?
The right delegation interface can, therefore, allow projects to be delivered directly to architects with full accountability required. That’s from both sides. This system doesn’t just allow management to create a reminder, or add to their employees’ schedules. It requires managers to offer all the detail and support needed for the job to be done. It also requires that all parties involved to sign on and agree.
Simple system changes can make a lot of difference when it comes to streamlining these types of process. A good delegation system shouldn’t just demand results from the employee. They should require managers to provide explicit detail and the tools needed for the results they demand. But how should such an accountability system work in practice? Let’s take a more in-depth look, step-by-step.
How Managers Can Share Accountability with Their Employees
The purpose of the Accountability and Compliance Policy is to create a working environment where people take personal responsibility, accountability and consistently follow through with their agreements and commitments. Designated managers must utilise the Delegation System when giving assignments. The assignment is not considered delegated until an agreement has been reached. All a delegation requires time or due date to be specified along with the task. Unless already specified in writing, all delegations must be written down as they are assigned. The employee takes on full accountability for performing the work and achieving the results as agreed. In other words, if the employee says they are going to do it, they are expected to keep their commitment to performing the task as specified in the time frame agreed. The manager accepts full accountability for providing the employee with the resources and guidance needed to accomplish the task. All standing delegations will be found in the company systems, checklists, and company calendars. All other project or task-related delegations must be written down or recorded in the company project/task management system.
Team Leaders, Managers, and fellow team members will assume that the work is performed as agreed upon unless otherwise notified. In some cases, a reporting loop may be established between a manager and a team member. The purpose of the reporting loop is not for micro-management of a team member’s activity but to serve as a check-in point for additional direction and communication in a project or assignment. Reporting loops will be established at the time a project or assignment is given or written into ongoing systems and procedures.
If a team member is unable to complete a task or honour an agreement, they must notify their manager – or the person they made the commitment to – in advance. Failure to notify or gain an exception will result in a violation of standards and policies or may include additional disciplinary action up to and including termination.
Directives should only come from the team member’s primary manager or team leader unless delegation is implied through a system or procedure, or if delegation has been approved by the team member’s primary manager.
The consequences of violation of this policy where there are [enter the annual number, 4 is typical] instances per year may include additional disciplinary action up to and including termination. Managers will use the Acknowledgement and Adherence Report to monitor all employee violations of the policy. Use the attached form to indicate instances of accountability violations which should be placed in all employee files.
Accountability is applicable to systems listed on Positional Performance Agreement, applicable policies and procedures, adherence to our company core values, specific and unique work assignments, and commitments made to our clients, fellow team members and vendors, etc.
In summary, this Accountability Policy is all about one very simple thing…
Keep your promises and do what you say or are responsible for doing… every time!
Delegation systems, when appropriately implemented, should always make sure everyone involved knows what’s expected of them. What’s more, they should also be expected to acknowledge this. Advising your team of tasks and deadlines is one thing – ensuring understanding and appreciation of the rules is entirely different. An accountability policy and delegation system which demands physical input at both ends should enhance your productivity no end.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Natasha Hawker is a business owner, who has been running Employee Matters with her husband and business partner Mark for the past five years, they have 9 employees. Employee Matters works with clients across Australia and has international clients from USA, UK, and Asia. Employee Matters helps small to medium businesses hire better, manage better and if required, exit better. She has worked in Employee Relations for over 23 years, working both nationally and internationally, including twelve years at Accenture, one of the top global management consulting firms.
She is routinely featured in the SMH, Australian Financial Review and The Huffington Post and she is a regular writer for Flying Solo and Her Business. She has been nominated for the Telstra Businesswomen of the Year and Small Business of the Year and she has personally hired, managed and fired over 15, 000 employees. She is also a professional speaker and author of ‘From Hire to Fire & Everything in Between’ which is available in all great bookstores, and also on Amazon.
But before life as an entrepreneur, Natasha had a successful corporate career and now she uses her corporate best practice knowledge and applies it in a way that makes commercial sense to small to midsize business. She is renowned for helping small businesses grow their businesses faster than ever before through their employees.
Website: employeematters.com.au
The Employee Termination Process Based on Their Performance
Step 1: Have all the foundation steps in place.
Step 2: Steps prior to a performance management meeting.
Step 3: Script of the performance management meeting.
Step 4: Conduct a performance meeting.
Step 5: Deal with the emotional side.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Melissa Crowhurst is the Chief Executive Officer of Melbourne SEO Services. She has over 20-years of entrepreneurial experience stretching across a variety of industries including publishing, banking, real estate, wholesale, retail developments & more. This practical understanding of the ‘real world’ has bolstered her formal education, turning her creative genius into effective tools – such as copywriting, business automation, systems documentation & more – that help business owners improve their overall situation immediately.
Website: melbourneseoservices.com
Website Build Overall ProcessSales Team
When a new client is ready to start a website build, the Sales Team should “handover” the lead’s billing details to the Accounts Team for invoicing. The Sales Team CC in both the client and the Accounts Team in this email.
Accounts Team
-
Taking the information from the “handover” email, the Accounts Team will prepare the initial deposit invoice for the client.
-
Once the invoice has been created, the Accounts Team will “reply all” to the sales person’s email (to ensure the client is included) – and paste in the project’s questionnaire link and further information.
-
The Accounts Team will then set up the Client Workspace in our Project Management Platform (we use Asana) by duplicating our workspace template – this includes the client’s business name, contact name, URL, and account notes, as appropriate.
-
Once that’s done, the Master Website Build Task Template gets duplicated and dragged it to the Client’s Workspace you set up in #3 above.
-
Once the payment is received and the questionnaire completed, the Accounts Team will set up a Dropbox Client Folder Template in the appropriate section for additional information and files that won’t be stored in the Project Management Platform – such as the PDF of the client’s completed questionnaire.
-
The Accounts Team will now assign the Website Build Task to the Operations Team Project Manager and make a comment letting them know the project is ready to begin.
Operations Team – Project Manager
1. The Project Manager will now review the client’s questionnaire and any further information then assign out the first of many sub-tasks from the Website Build Task thread.
-
The Project Manager will then get the Client Support Team to email the client – either clarification questions or an official “Start Date” – using the Questions or Info + Start Date Email Template.
-
The Project Manager then adds a “Target Completion Date” for themselves to oversee the project.
Operations Team
1. The Operations Team will now execute the following tasks, in accordance with the systems provided and due dates are given.
a. Theme Research
b. Create a Staging Site & Initial Customisation
c. Round 1 Client Feedback – this is assigned once the client provides their first round of feedback from the initial customisation.
d. Round 2 Review Minor Review – this is assigned once the client provides their second round of feedback after Round 1 feedback has been implemented.
e. Round 3 Review Finishing Touches – this is assigned once the client provides their last round of feedback after Round 2 feedback has been implemented.
f. Quality Check
- Once all feedback rounds are completed by the team, the Operations Team alert the Project Manager that the site is ready to go live.
Operations Team – Project Manager
At this point, the Project Manager will get the Client Support Team to email the client with the “Staging Site – Ready to Go Live” Email Template and CC in the Accounts Team.
Accounts Team
-
Once CC’d into the email that a staging site is ready to go live, the Accounts Team will invoice the 50% Balance invoice.
-
Once the balance invoice is paid, the Accounts Team will alert the Project Manager so they can proceed.
Operations Team – Project Manager
The Project Manager now assigns the series of sub-tasks in the “Site Goes Live section of the Website Build Task template.
Operations Team
- The Operations Team will now execute the following tasks, in accordance with the systems provided and due dates are given.
a. Review website and email hosting (if applicable)
b. Create a backup of the old live site
c. Staging Site Migration to Live Server
i. For site re-build, create 301 redirects and ensure existing SEO is transferred (if applicable)
d. Set-up the site on Search Console (if applicable)
e. Set-up Google Analytics (if applicable)
- Once the staging site is live and working, the Operations Team alert the Project Manager to perform a QA Review.
Operations Team – Project Manager
- The Project Manager will now assign out the Site Quality Control Review task to either themselves or a relevant team member to run a “Quality Assurance” review over the new live site.
i. Any QA issues will be fed back to the web team, if necessary, by simply re-assigning the Site Quality Control Review task to the appropriate team member.
-
Once QA is done, the Project Manager will get the Client Support team to email the client with all their relevant new login details, and further information, as necessary.
-
The Project Manager will also assign the Onpage SEO task to the SEO Manager to execute, as per their systems.
Operations Team – SEO Manager
-
The SEO Manager will assign out and supervise all the relevant on-page SEO work for this last component of the site build.
-
Once all the Onpage SEO work is done, the SEO Manager will use the pre-made Offboarding subtask and assign to the Client Support team to advise the client that the project is now finished.
-
At the same time, the SEO Manager will then assign the pre-made Sales Follow-up subtask in the client comms thread and assign it to the appropriate Sales Team Member.
Operations Team – Project Manager
Once all work is totally completed, the Project Manager can archive the project in Asana.
Sales Team
Once assigned a Follow-up task to touch base with the client 1-week after offboarding, then set up the lead in your lead software (we use Nutshell) and follow your normal sales process.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Henry Reith is a business and marketing automation hacker. SEO and Marketing dude and believer in ‘marketing is a commodity, process is priceless’.
Website: henryreith.co
Here’s how to syndicate your content
Step 1: Review the written article.
Step 2: Upload the written article to WordPress.
Step 3: Schedule Social Media sharing.
Step 4. Publish the article in WordPress.
Step 5: Schedule SEO check-up dates.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Daniel Marcos is the co-founder and CEO of Gazelles Growth Institute, the leading online executive education company for C level executives at fast-growing firms. He also co-founded Inflection (Gazelles Mexico) a management coaching company that helps business executives and entrepreneurs grow their companies faster and with less “drama”. He is an international speaker and has shared the stage with thought leaders like Peter Diamandis, Guy Kawasaki, and Jack Canfield, just to name a few. Daniel is the blogger of Capitalemprendedor.com.
He is a graduate of EO’s premiere CEO program, the “Birthing of Giants”, and its continuation, “Gathering of The Titans”. He holds a BS in Industrial and Systems Engineering from ITESM (Monterrey Tech) and an MBA (cum laude) from Babson College at Wellesley, MA.
The System of Business Growth Stages
Stage 1: Startup Venture
Stage 2: Growing Small Business
Stage 3: Business Scaling Up
Stage 4: Large Business
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Closing more deals in your business is a big deal and despite what you might think, it’s within your reach, but it doesn’t happen overnight. To increase the number of business deals you close, you need to follow the right process. Josh’s 3-step process outlines what you need to do to identify the needs of your leads, create research-based solutions and prepare presentations and proposals for your high-end products or services.
Guest’s Background:
Josh Denning is the founder of Authority Factory, Author of the book Authority Marketing, Chief Editor of Authority Marketing Magazine and host of Authority the Podcast. He is one of the most in-demand consultants and implementation experts because of one major factor; he helps you arrive at the coveted place in business success where both your lead flow and sales acquisition become predictable, controllable, consistent and repeatable.
He’s been in digital marketing for over a decade now.
Before founding Authority Factory he held positions with Experian Hitwise and Bruce Clay Australia two of the first and largest digital agencies in the world. He studied Internet Sciences at Curtin University and very early in the game he was in traditional media, advertising and radio. He is a long-term practitioner and student of digital marketing, traditional marketing, and business development.
His favourite saying comes from Zig Ziggler an old school sales motivator from the USA. The saying goes like this: “if you help enough other people get what they want in life, then you can have everything that you want”. It’s a service-focused, customer-centric mindset and that’s the primary value by which he runs Authority Factory.
Here’s how you can close a deal in just 3 steps.
Step 1a: Book an appointment and ask the prospect questions – go deep!
Step 1b. Identify the prospect’s “Now State”
Step 1c. Identify the prospect’s “Dream State”
Step 1d. Identify the prospect’s “Roadblocks”
Step 1e. Consolidate and book a second appointment
Step 2: Conduct a second appointment – the Roadmap Call
Step 3: Follow up the prospect where needed
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In today’s social media age, anyone can create content and share it with the rest of the world. You can post a photo or a video on Instagram, create a Facebook page, produce podcasts or write blog posts about anything and everything! One helpful tool is Canva, and Innovabiz founder and chief innovator, Jürgen Strauss, shares his simple 10-step process of creating attractive, attention-grabbing header images for podcasts with this tool.
Guest’s Background:
As founder and chief innovator, Jürgen Strauss‘ vision for Innovabiz is simple: Innovabiz will transform your online presence into a business generation platform that delivers exceptional results. Jürgen is also the host of the InnovaBuzz podcast – providing smart businesses who value innovation and have an interest in digital marketing, information marketing, internet marketing, content marketing, and website development to become even more innovative.
Jürgen is also an avid (some say obsessed!) cyclist, as well as enjoying the odd fine wine with good food and good company! He also enjoys photography, walking in the Australian bush and spend time in his garden.
Website: innovabiz.com.au
Process Overview Mindmap
Why are we doing this? Our InnovaBuzz Podcast is a compilation of audio/video file interviews of innovative leaders throughout the world who share their experiences in their field and educate their audience about all things regarding innovation and leadership. While outstanding episode content should be the focus of your podcast, your header image is the first thing your audience and listeners will see. It is vital to present an attractive header that will catch the eye of new listeners. New listeners can be attracted to your service through the style of headers or images you make. You don’t only want your listeners and followers to love the quality of your podcast content but you also want to grab their attention with your artwork. The consistency of header images can also help people identify and remember your podcast so it is always good to have a folder on Canva or whatever site you are using and compile the images so you can use consistent imagery across all of your podcast headers. Another reason we are putting in the effort to make an attention-grabbing header image is so that we can visually communicate the subject of the podcast. The audience will want to see the title and the service of the guests before they listen to it.
What You Will Need
To complete the process of creating beautiful graphics, you will need access to: Google Images (a copy of 800 x 800 px guest photo sent through email) Canva.com
Expert Version Search for your guest’s image online.
Note: You can also email your guest to provide a better quality of his/her picture and if it’s possible, ask for at least 800 x 800 px. Save the image on your computer. Open canva.com and log into Jurgen’s account. Look for the folder/file where the saved header image is that Jurgen has used for previous podcasts. Make a copy of the latest one. Upload the photo file of your guest. Delete the previous image on the previous copy of the header. Put the photo on and arrange it so it looks appealing. Change the title of the header image. Download the finished header.
Outcome: How will you know you have finished?
It says ‘done downloading’ and the header image is saved on your computer.
Detailed Steps
- Find a clear copy of the guest’s image on Google preferably 800 x 800 px. Save the image on your computer.
Note: If you can’t find any good pictures of your guest from Google or their website, you can email your guest in advance and ask for a better quality photo.
-
Open canva.com and log into your account.
-
Look for the folder/file with the saved header images that have been made from previous podcasts.
-
Make a copy of the latest one then upload the photo of your guest from your computer.
-
Delete the previous image from the header.
-
Insert photo and arrange it so it looks appealing. Change the title of the Header image.
-
Download the finished header.
The Internet gives you unlimited opportunities to keep existing customers engaged, convert prospective clients, and generate new business.
Think outside of the box and let your online presence – whether it’s your podcasts and blog posts on your website, your Instagram photos, or Twitter tweets – become a business generation platform that will work for you!
Be creative and take advantage of the many graphic design tools available online to help you create eye-catching contents that deliver exceptional results. You can then develop the process into a system that you can replicate and refine as you go along. Begin with this easy to follow the 10-step process and you’ll be off to a flying start! And be sure to check out Canva too – it’s a great free tool.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In a very special episode of the Business Processes Simplified podcast, we look ahead to Business Systems Summit Volume 2 with our guest host, Charley Valher.
Here’s the thing, every problem you have within you business is caused by a poorly defined or designed process. Sadly most business owners are so overworked and too busy, they never document good processes. And while everyone agrees good processes are important, they’re never urgent, so no one ever finds time to create them.
This is the problem we wanted to solve 🙂
So, as part of the Business Systems Summit 2.0, we have assembled 40+ leading business experts to share their best systems, processes & checklists for you to swipe and deploy within your business. These are the actual systems they use within their businesses!
In short, it’s a FREE event designed to make business systemisation easy for business owners… here’s some more information below:
We believe, all problems in business are system related. You are either missing having a system in place, or the one you do have is poorly defined… our goal is to bring these systems to the forefront and make you aware they exist!
How The Business Systems Summit Started (2.31)
Early on we realised that there are a lot of “Subject Matter Experts” out there who already have systems based solutions in place for many of the common problems in business. So we launched the Business Processes Simplified podcast as a way to build a collection of these best practise business processes.
It was a great way to get started but we’re always looking to speed things up… so we had the idea of hosting a summit. At the first Business Systems Summit, we had 48 expert speakers from areas such as sales, marketing, HR, finance, management, all giving a keynote presentation on one system they use in their business – step-by-step.
The idea was simple, we’d interview them, we document each sessions and we shared those with attendees 🙂
We had some awesome feedback so we’re back to do it all again! The best news is, for Business Systems Summit Volume 2 (September 24-26, 2019) we have taken the quality of the recordings, the guests, and the summit to the next level.
The Business Systems Summit Format (6.28)
One of David’s tricks to get right to the good stuff in these interviews is to pre-write the presenter introductions so that the guest can skip their backstory and jump straight into delivering high-value step-by-step problem-solving systems.
How Does The Business Systems Summit 2.0 Work? (17.40)
It’s a free online event running on the 24-26 September 2019. To join in…
Step 1: Register for your free ticket at the website ==> www.businesssystemssummit.com
Step 2: Check your email for the line to view the agenda and mark your calendar with those session you really want to see!
Step 3: Watch the sessions when they go live (note: they will remain online for 48 hours).
Can’t make all the live session? No worries – there’s a Premium Pass too that gives you lifetime access to the recordings, plus written documentation of every business process, system and checklists.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
You’ve invested all your energy into creating the killer website for your business, but now it lays dormant, lost in the depths of the internet sea. You’ve got the magic system, business or product, you know everyone needs it, but now how can you get that website to rise to the surface and be seen? Fernando’s simple system will have you choosing the right words and get you on track to increase your visibility, conversions and business potential – watch your website rise up and set you apart from the rest.
Guest’s Background:
Fernando Angulo is the head of international partnerships at SEMrush, an online service that provides competitive intelligence including keyword research paid research and backlink analysis. Fernando is actively involved in the search marketing world, and he is a regular speaker at SEO and digital marketing events worldwide. He specialises in B2B search marketing and lead generation programs. As an integral member of the SEMrush team, Fernando uses his knowledge and experience to define development strategies according to new trends and current market requirements.
Fernando received his Master’s degree in world economics from the University of Saint Petersburg in the Russian Federation.
Here’s how you can boost your SEO & conversions
Step 1: Conduct excellent keyword research
Step 2: Improve your website loading speed
Step 3: Always use unique content and remove duplicate content
Step 4: Use a more friendly URL
Step 5: Improve CTR (click-through rate) by optimizing your snippets
Step 6: Improve and customize your UX (user experience)
Step 7: Test every strategy! Make changes and measure the results
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
For decades the consultative sales approach has been a buzzword for many businesses, but very few truly understand the ins and outs of selling consultatively. This step-by-step process developed by J V helps you define your client niche, develop an effective consultative sales script that will get them engaged, win their business and drive your revenue success!
Guest’s Background:
Inc Magazine named Conscious Millionaire one of the Top 13 Business Podcasts to listen to in 2017. Conscious Millionaire is a Podcast, Community, and Academy created for established business coaches and consultants who want to make their First Million while making a positive impact.
Host JV Crum III has become a podcast legend for his highly successful podcast and syndicated drive-time radio show heard by millions of listeners in 190 countries.
Listen M-F, five-days a week. Visit www.ConsciousMillionaire.com to learn more about our VIP Private Coaching, Masterminds and Academy.
Host JV Crum III interviews the world’s top entrepreneurs, coaches, experts and thought-leaders in the conscious coaching and business revolution.
JV Crum III, JD, MBA, MS Psy is the #1 best-selling author of “Conscious Millionaire: Grow Your Business by Making a Difference.” BOOK J V ON YOUR SHOW – podcast, radio, TV or media: jvcrum3@consciousmillionaire.com.
BE A GUEST: consciousmillionaire.com/podcast-contact
Website: consciousmillionaire.com/salessystem
Here’s how to craft consultative sales calls
Step 1: Identify and understand your target audience/niche.
Step 2: Identify the top 3 problems your niche market faces.
Step 3: Define your “Big WOW”.
Step 4: Use your “Big WOW” to name your consultative call.
Step 5: Put yourself in the state, be real, and fully present.
Step 6: Start the call and outline the agenda.
Step 7: Have them explain their current position.
Step 8: Have them explain where they would like to be at a future date.
Step 9: Explore the gap between where they are and where they would like to be.
Step 10: Closing the call.
Step 11: Make the sale.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Daniel Davis is the award-winning CEO and of Gallop Solutions Group and EOS Australia; he has experienced an exceptional business journey so far, and has a passion for inspiring fellow business leaders with his story and knowledge.
Already showing his determination as a pre-teen by getting his first job at age 10, Daniel worked hard and went on to own his first business at the age of 21.
He enjoyed the rewards that business success can bring, relishing in multiple fruitful ventures across several industries; at 26 years old he had four businesses with multi-million dollar revenues and 70 staff.
Unfortunately, Daniel made one critical error in business which cost him dearly both financially and personally and set him on a path looking for answers. What does it really take to create a great business?
Daniel’s passion for business became something of an obsession, starting his journey in the search for the best tools for business management and improvement, around the world. Sharing his new-found knowledge with fellow business leaders became a purpose-fueled enterprise.
After being introduced to EOS, the Entrepreneurial Operating System through the book Traction, Daniel quickly recognised the simplicity and power of EOS and launched the brand in Australia. Daniel now spends his time helping entrepreneurial leadership teams to clarify, simplify and achieve their vision through EOS.
Website: eosworldwide.com.au
Management System Based on the Book ‘Traction‘: The Entrepreneurial Operating System (EOS)
Step 1: Vision – Clarifying and simplifying your vision so that everyone’s on the same page.
Step 2: People – How to get the right people onboard and keep them onboard.
Ensure your team aligns with your values using The People Analyser tool (also use it as a recruiting tool).
Step 3: Data – How to measure the performance within the business.
To analyse whether you’re on track to reach your goals, create a simple scorecard.
Step 4: Issues – Create a process to identify issues and system to fix them.
Step 5: Process – Document your core business processes to create consistency as you grow.
Step 6: Traction – Bring the Vision down to the ground and execute on it with discipline and accountability
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Trent Taylor is a global award-winning business growth and leadership trainer/coach whose 2 simple rules are; 1) Be curious, and 2) be congruent (practice what you preach). He is tough on clients because they have given up on themselves at some level and one thing he will not stomach is low self-esteem and self-worth. He is also an advisor to many different businesses because he keeps it simple, talks the language of who he is talking to, keeps it fun and can see the big picture of why things are happening – quickly.
Trent has coached hundreds of businesses who are frustrated with how much time they put into the business while pulling not enough cash-out and turned things around so they work less, have more time with their children and triple the cash in their business/life. He also created The Business Spine Coaching methodology which he uses himself as it has helped him live a business life where he works no more than 3 days a week, 33 weeks a year and makes a minimum of $333k of cash.
He did not have to market himself seriously for 13 years as his referral and word of mouth has provided him with more than enough business opportunities. He trained franchisees in 3 franchises to become business people as opposed to just technicians who can just deliver the product they sell. And he has advised hundreds of business owners on high performance, leadership and business groups.
Trent Taylor is a husband to a beautiful, kind and creative woman who is passionate like no other about home education of their children. He is a father to two energetic boys and his little princess daughter, who have a crack at anything and love being outdoors.
Managing Cash Flow for a Financially Strong Business
-
Check your opening balances
-
What expenses are you going to have?
-
Track against previous months
-
How am I going against my budget?
-
What assumptions have I made?
-
Update your cash flow and make changes in advance?
-
Have someone external look at your cash flow!
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Guest’s Background:
Dawn Cacciotti, founder of EngageHRnow® has over 25 years of strategic HR experience. As a human resources strategist, author, and passionate speaker, Dawn is an advocate for the importance of strategic HR to the success of all organisations.
EngageHRnow, founded in 2014 is a human resources consulting and outsourcing firm specialising in employee engagement, organisational culture, and human capital solutions for small to mid-size associations and for-profit business.
Dawn has won numerous honours for her leadership in the area of Engagement, Strategy and Well-being. In 2014 she was recognized by Employee Benefits News as the “Benefits Leadership – Judges Choice” award winner, led the strategic human capital change at the National Restaurant Association allowing them to be awarded the coveted Washington Post Top Workplace list in Washington, D.C., and was a Human Resources Strategic Alignment honouree for the HRLA awards.
EngageHRnow’s vision statement, “Get them to Great” exemplifies the passion that Dawn has for partnering with organisations that are not satisfied with just being good; they are ready to become great! Dawn is experienced at advising senior executives and staff on HR best practices and provides essential leadership throughout the implementation of strategic HR solutions. She assists organisations to effectively build their Human Resources infrastructure and guides the leadership team in developing the organisational culture while educating and engaging the staff on how they directly impact the overall success of the business.
Dawn has shared her strategic HR insights at the US Chamber of Commerce small business summit, numerous Association Trends events, BLR webinars that focus on providing thoughtful HR expertise to help positively shape organisational cultures and has been a featured speaker at many organisation events.
As the founder of EngageHRnow®, Dawn has teamed up with a consortium of business experts to help small and mid-size business advance their results by operating as their virtual and on-site strategic HR leader.
She is a member of American Society of Association Executives (ASAE), Society for Human Resources (SHRM), Human Capital Institute (HCI), Human Resources Leadership Forum (HRLF), and Human Resources Association – National Capitol Area (HRA-NC). She holds certifications as a Senior Professional of Human Resources (SPHR), SHRM Senior Certified Professional (SHRM-SCP) and Human Capital Strategist (HCS) and has her Bachelors of Science in Human Resources Management.
Developing an HR Strategy
Step 1: Review the Human Resources Checklist
Step 2: Define your organisation’s objectives and strategic plan
Step 3: Define your organisation’s value and culture
Step 4: Create an HR strategy and a prioritised action plan
Step 5: Ensure you communicate through every step of executing on your plan
Step 6: Review and revise where needed to work on the highest priorities
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Referrals save you plenty of time and energy winning over new business. So, what is the secret to getting more referrals? Marketing expert John Jantsch designed this 9-step systematic approach to harnessing the power of referrals to ensure repeat business and a steady flow of new customers.
Guest’s Background:
John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, and The Referral Engine, and the founder of the Duct Tape Marketing Consultant Network. His latest book, SEO for Growth – The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs, is changing the way the world thinks about SEO.
How to Turn Your Business into a Referral Engine
Step 1: Build trust – deliver a great customer experience
Step 2: Organise your customer’s behaviour – provide them with a guided journey
Step 3: Map customer experience points – look at the ways that people come into contact with your business
Step 4: Create content for referrals – maximise the opportunities
Step 5: Reverse engineer the referral process – start with the end in mind
Step 6: Create a champion referral program – educate your best customers
Step 7: Identify your ideal customer – make sure your referral sources know who they are
Step 8: Use 5 different types of programs – aim at doing them all for a “collective momentum”
Step 9: Create a strategic partner network – work with other businesses to increase your value to your clients
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
For many people, franchising is a dream that they often feel is out of reach. They think that getting everything set up from an administration point of view seems far too challenging to get it right. With Brian’s system, we get to see how his team helps businesses to franchise, from signing up to the program to helping them operate.
Guest’s Background:
Brian Keen is the founder of Franchise Simply. He has been managing his own businesses for over 40 years, specializing in the franchise sector for the last 30 years. This experience tells him franchising offers one of the most exciting business models around for anyone looking to create real wealth and financial independence for themselves.
Brian trained as a Quantity Surveyor in England and then emigrated to Malawi in Central Africa where he opened businesses in building, property development and transport.
Brian built ‘Franchise Simply’ with the aim of showing business owners how to transform a family-sized firm into a multi-million dollar asset through a unique four-step system, saving tens of thousands of dollars in consultancy fees in the process.
He’s passionate about helping people become financially secure and independently wealthy through business, wherever they are, whatever their background. That’s why Brian founded and became Chairman of MicroLoan Foundation Australia (MLFA), a charity which, to date, has provided over $750,000 in loans to impoverished women in Malawi to allow them to start their own business and improve life for themselves and those who depend on them.
The Franchise Success Path
Step 1: New Member signed on
Step 2: Kickstart Training Workshop
Step 3: Franchise Status Review
Step 4: Introductory mentoring session
Step 5: Introduction sessions with Specialist Team Members
Step 6: Member completes work
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
If you aim at nothing, you’re sure to hit it every time 🙂 Having a solid yearly budget for your company ensures you aim at something worthwhile and increases the chances of hitting it ten-fold. Follow this simple system, by Tony Barakat, to build your company budget and hit your targets in 2019!
Guest’s Background:
Tony Barakat is the Chief Executive Officer and Co-Founder of ABJ Business Solutions. He devises strategies and provides data that improves business performance.
At ABJ Business Solutions, the objective is to provide SME’s with an expert business solution to help their business lay the foundations for growth; put in place efficient processes; understand their numbers; use specific indicators to measure and drive business performance.
ABJ Business Solutions provides a complete finance solution covering bookkeeping, CFO expertise, tax strategy, and compliance, along with innovative IT solutions – at an economical price.
The team demonstrates hands-on expertise in embedding financial information as a core necessity for organisations through the effective delivery of cash flow management, including satisfying bank requirements and negotiations; debtor control; accurate billing; reviewing monthly accounts against budget; maximising existing system reporting; planning and measuring the future through expert financial modelling; and partnering in the key decision-making events.
ABJ has a proven track record of cost control and profitability analysis by product lines so that businesses have the confidence to know exactly where they stand and what they need to do to move forward successfully.
How to Build a Budget and Monitor Business Performance Through Reporting
Part 1: Build a budget in 4 steps
Step 1: Set your initial yearly targets using a top-down approach
Step 2: Review/compare your targets using a bottom-up approach
Step 3: Set yearly targets for operating expenses
Step 4: Break your yearly targets into monthly budgets
Part 2: Reporting and business performance
Step 1: Create a monthly reporting process
Step 2: Schedule a monthly review of the reports with your management team
Step 3: Select the KPI (key performance indicators) for your business to monitor on a monthly basis
Step 4: Use the reports to understand the breakeven point and profitability of your business
A budget that’s planned and managed well is instrumental in monitoring the financial impact of operational plans and business decisions. It’s the most effective way of ensuring that you’re on track to your financial goals and gives you greater confidence and focus. By following the steps outlined above, you can easily build your budget and use reporting and KPIs to fully understand what is going on in your business and to put you in good stead for the future.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
You need to make sure that you have a company which has a culture and reputation that will be attractive to the kind of employees that you want to hire and then work through a process which effectively shortens the applicant list to a talented few. David’s process is designed to help you find and keep good people.
Guest’s Background:
David Guest is the Director and Head Coach of Outcomes Business Group. He has been in coaching businesses for 15 years; prior to that, he was in sales and marketing for 10 years.
David is no stranger to business – Having over 20 years of business experience in over 10 different businesses and diverse industries has given him an intimate understanding and knowledge of what businesses need to be successful.
It’s because of this extensive business knowledge that David has been able to repeatedly give his clients solid market proven methods for increasing business profitability and performance. More importantly, his clear communication style and ability to get things done means that the business owners he works with getting what they want out of their businesses in a remarkably short time.
For business owners struggling in competitive marketplaces David’s experience in developing, customer-focused sales and marketing campaigns specifically designed to not only remove price competition but use it to your advantage, has proven time and time again how simple strategies, executed systematically will produce dramatic results.
How to Identify and Recruit Talented Team Members
Step 1: Ensure you’re clear on who you are as an organisation.
Step 2: Define your ideal employee and their attitude.
Step 3: List your ad on your preferred platform.
Step 4: Create a filtering mechanism.
Step 5: Conduct a group interview with all of your filtered applicants.
Step 6: Set up one on one interviews with a shortlist of applicants from the group interview.
Finding that perfect candidate will only come after you first define your company value’s and know what kind of person you are looking for. Since you may receive hundreds of applications, it’s definitely a good idea to introduce a filtering mechanism so that you can easily cut your list down to the ones who can follow instructions before going any further.
Conducting group interviews is a great time saver when you have a lot on your plate, as they give you an insight into a person’s behaviour and how they interact with others. This is certainly important when you want someone that is going to fit into your company culture. By the time you reach the shortlist stage, you should be left with a few talented individuals who are likely to align with your company values and you can see if they will be capable of doing the job required by setting some test tasks.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
No one said that managing a team was ever going to be easy. Ultimately, we all have very different ways of building success, too. With this in mind, let’s take a look at Brad’s five steps you can take to enhance your management and leadership profile.
Guest’s Background:
Brad Sugars’ main business ActionCOACH began in 1994 in Brisbane, Australia. Today, Entrepreneur magazine ranks it as the leading business coaching franchise. The company has received many awards in both franchising and in business.
Originally the business coaching company’s global headquarters were based in Milton, Brisbane in Australia. It also had offices in London and Las Vegas at the same time.
In 2007, Brad Sugars decided to close both the London office and Brisbane headquarters for the ActionCOACH brand and base everything out of Las Vegas.
The decision to leave Australia was based on business practicality.
Brad Sugars started the ActionCOACH brand (formerly known as Action International) when he was in his early twenties. Today the company is internationally recognised as the leading global business coaching firm and one of the leading and most awarded franchises in the world today. So how did a twenty-something Australian create this global powerhouse? He did it through hard work, determination and a well-organized, systemized approach that leads businesses to profits.
5 Strategies for Fantastic Leadership
Step 1: Create detailed and specific job descriptions for each of your top 10 employees.
Step 2: Create a culture of to do lists, accountability and regular meetings with a specific purpose.
Step 3: Identify key performance indicators and measure the activities and performance of your employees.
Step 4: Build tailored training programs for each employee
Step 5: The Five Pillars of Leadership
Definition of leadership and management: Management is about creating competent, productive people who know how they are doing their job. Leadership is about creating passionate, focused people. Give them a goal, a vision, a destination. To get the results in a business that we want, we need to have good management and good Management is where we start. If we see negative behaviours in an organisation, it’s usually due to a lack of management.
Remember that great people build your company for you. The quality and calibre of your people come from the quality and calibre of your management and your leadership.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
With sales prospecting, you don’t go after every lead that comes your way. It can be a big waste of time. So learn to be picky, research and qualify your prospects to narrow them down to a few who have the best chances of converting. Clwyd’s system is designed to be scalable and provide your sales team with consistent leads.
Guest’s Background:
Clwyd Probert, CEO, and founder of the company has many years of international experience in both the technological and marketing side of the industry. His academic background is in the areas of biotech (molecular genetics) and computer science. Having been based in New York, and now London, he has worked in the competitive markets of hedge funds and investment banks. As an entrepreneur, he has built and developed several different companies.
In addition to his commitments to the Whitehat Inbound Agency, Clwyd is also heavily focused on delivering practical advice to businesses and entrepreneurs. He is a mentor to postgraduate students and teaches marketing, as a guest lecturer, at UCL.
In his spare time, Clwyd is also a highly respected international photographer, working with and supporting animal charities at home and abroad. As a patron of Hope4Apes, and The Battersea Cats and Dogs Home and The Born Free Foundation, he has worked alongside Brian May and Sir David Attenborough and Virgina McKenna.
Website: whitehat-seo.co.uk
The Setup: Build a list of potential prospects and do your research on them. Ensure you’re clear on who your target audience is and the problem your product/service solves for them.
See additional resource: Chet Holmes “Dream 100 Strategy” video below.
Step 1: Reach out to prospects for the first time via email.
Step 2: Follow up with your first voicemail.
Step 3: Email prospects for the second time.
Step 4: Follow up with your last voicemail.
Step 5: Send “Email Template 3” – the final email
Step 6: Review and improve your system based on measured results.
Sales prospecting need not be a pain now you have a clear treasure map to your gold. Don’t get too eager or lazy and skip the emails you need to send out. Remember these have been carefully analysed and tested with a pretty solid guarantee of bringing you that all-important sales meeting.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In order for your business to succeed financially, you need to have a good insight into how well it is performing. By creating a monthly financial scorecard, you’ll have a strategic tool that will not only help you to understand the drivers of cash flow and returns but to also drive financial performance across the business.
Guest’s Background:
Alan Miltz has changed the way in which banks and businesses review financial performance. His analysis techniques are used in over 30 countries by leading banks, businesses and accounting firms.
Alan has presented to over 5000 business leaders globally. in his dynamic presentations, Alan employs interactive tools and live case studies to highlight the significance of these performance measures and comprehensively describes how to implement them.
Even seasoned financial professionals who thought they had seen and heard it all have been “wowed” by Alan Miltz’s penetrating analysis.
How to Generate a Monthly Financial Scorecard
Step 1: Create a one-page monthly financial scorecard.
Step 2: Calculate and include your marginal cash flow on your financial scorecard.
Step 3: Create visibility in your company.
Step 4: The financial health review process.
Step 5: Define actions based on 7 levers to improve business.
Step 6: Rinse and repeat – review results and define new actions.
Setting up your financial scorecard will not take very long, and should only require a few hours of work each month to bring it up to date. By having a clearer picture of your financial performance, you will be able to drive your business towards achieving its financial goals.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Making sales calls can be challenging and daunting at times. Some may say they even inspire fear. This two-part, 7-step guide developed by Chris Smith, will help you from your opening to your closing and everything in between.
Guest’s Background:
Chris Smith is a USA Today bestselling author and the co-founder of Curaytor, a Facebook Advertising, digital marketing, and modern sales company that helps businesses grow faster.
In the last four years, he used the blueprint in his book, The Conversion Code, to grow Curaytor to over $12 million in annual, recurring revenue without raising any venture capital.
His work has been featured in AdWeek, Forbes, Inc., Entrepreneur, Fortune, The Huffington Post and by many other publications.
Prior, Chris worked for two billionaires (Dan Gilbert and Lou Pearlman), a near billion dollar publicly traded company (Move Inc.) and a startup (DotLoop) that was acquired for $108 million (by Zillow Group).
His first book, Peoplework, raised over $73,000 on Kickstarter, has more than 50,000 copies in circulation and received endorsements from the CEO of Zappos and Gary Vaynerchuk, who wrote the foreword.
Chris is a highly sought-after keynote speaker and is a perennial on the most influential people in the real estate industry lists.
See Chris Smith’s LinkedIn profile here.
Part 1 – Opening Strong
Step 1: Follow the 3 critical components of successful sales calls Speed Tenacity Script
Step 2: Pre-call preparation – set yourself up for the call
Step 3: Handling brick wall statements by acknowledging, responding and then pivoting
Part 2 – Closing StrongStep 1: Identify 4-6 features + benefits and tie downs
Step 2: Script the transitioning closing statement
Step 3: Use a trial close
Step 4: Make the final close
Ready to pick up the phone and make your next sales call now? We bet!
You can now see why sales calls don’t need to instill fear, but excitement! With this guide by your side, not only will you see a change in your sales ratios, but you’ll see a boost in your sales skills and confidence too – If that’s not a bonus then we don’t know what is!
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Creating a monthly budget for your business using Xero will take some time and effort to begin with, but by following Steven’s process, you can make the process as easy as 1, 2, 3.
Guest’s Background:
Steven Briginshaw is an international bestselling author, speaker, award-winning entrepreneur & business mentor. Steven’s mission is to revolutionising accountancy, small business & business education to give existing and future entrepreneurs what they need to help solve meaningful problems & build purpose-led impact-making businesses. He’s a former chartered accountant & has worked with small businesses since 2000.
How to Generate a Monthly Budget Using Xero
Step 1: Understand where you want to be.
Step 2: Exporting your current accounts data to a Microsoft Excel document.
Step 3: Use the figures from last year as a base for your budget for this year.
Step 4: Budget for your overheads – fixed costs.
Step 5: Budget your variable costs.
Step 6: Review your gross profit and adjust to reflect business goals
Step 7: Save the excel file and import it to Xero as a budget for the next period.Step 8: Review, tweak, rinse and repeat.
Bonus Step: Create a one-page financial overview to aid in analysis.
If you are reviewing your budget every month, you can see exactly where the money is going and make any adjustments that need to be made. The key thing to remember is that once you set your budget, it will need constant tweaking to ensure that you are matching seasonal fluctuations, promotions, and new product launches. It can be daunting when you see that the amount of money coming in is less than what is going out, but this is quite often normal for new businesses.
As long as you have your fixed costs taken care of, then you can see what profits you have that can be reinvested back into the business. Only when you have an honest budget will you be able to work towards achieving your financial goals.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
A brand’s worst nightmare is losing its team – its core components! Without people on board to help run the ship, it’s going to sink. Take a look at Cara’s 10 tips to start putting into practice to shut down that revolving door system for good.
Guest’s Background:
Workforce thought leader Cara Silletto currently sits in the sweet spot for bridging today’s generational gaps and reducing unnecessary employee turnover. She is an early Millennial herself (born in 1981), yet she has more than 14 years of professional experience learning managers’ expectations, plus an MBA to quantify the business impact of these issues.
In 2016 alone, Cara Silletto conducted more than 100 engagements for clients such as Humana, Vistage, Cintas, Berkshire Hathaway, AHCA and more.
Cara and her message have impacted over 10,000 business leaders around the country. Workforce Magazine named her a “Game Changer” and Recruiter.com said she’s a “Top 10 Company Culture Expert to Watch.”
10 Tips to Reduce Unnecessary Millennial Employee Turnover
We have evolved over time for our external customers based on what they need and what their expectations are. Now it’s time to look at how our workforce has evolved and what we can do about it.
Step 1: Understand your team and staff.
Step 2: Gather data, don’t make assumptions.
Step 3: Welcome people to the organisation.
Step 4: Train your managers and supervisors on today’s new workforce.
Step 5: Enhance your corporate communication.
Step 6: Game-ification
Step 7: Succession planning
Step 8: Scheduling
Step 9: Flexible compensation
Step 10: Build loyalty in your people.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
In this interview, you will discover Michael’s system for systemising business as explained in his newest book “Beyond The E-Myth" (get it on Amazon here).
Please Note: The audio from “Part 1” contains some occasional rustling due to the microphone. While we have done our best to clean this up but it’s not perfect! We appreciate your understanding and hope you’re able to focus in on the content which timeless.
Guest’s Background:
The mega-bestselling author of 29 “E-Myth” books, in The New York Times™, Business Week, Inc. Magazine, FORTUNE, Forbes, and Wired. The Wall Street Journal named The E-Myth the #1 business book of all time (November 1995) having sold millions of copies and has now been applied in 145 countries, in 29 languages and is taught in 118 universities.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Hiring new team members can be a nerve-wracking time, especially when you don’t have much recruiting experience. How can you possibly make the right choice based on reading a CV and having a short interview with a few candidates? Follow Adam’s effective process for recruiting “A Players” to your team.
Guest’s Background:
Adam Franklin is the Amazon #1 bestselling author of Web Marketing That Works (Wiley & Sons 2014), an entrepreneur, business owner, and marketer who lives and breathes social media, content marketing, and inbound marketing.
His Bluewire Media blog is Australia’s #1 business blog and he has written for The Australian, Sydney Morning Herald, and Smart Company. Adam has been interviewed on 2UE, 4BC, and ABC612 radio.
He speaks with ‘in the trenches‘ experience from running his own company for 10 years. He also sends his weekly Bluewire News email to over 20,000 marketers worldwide.
Adam has delighted audiences around the world with his humorous and jargon-free presentations. He has been speaking professionally since 2009 and is often the highest-rated speaker at conferences.
Ideal audience: Complete newbies and social media cynics from corporate professionals to small business owners!
Speaking Topics Include: Killer Digital Marketing Strategies keynote Web Marketing That Works keynote Email Marketing Secrets keynote The Truth About Content Marketing for Business keynote
How to Hire and Retain “A Players”
Step 1: Write a Job Score Card (job ad) and publish it.
Step 2: Create a job application form to allow candidates to apply.
Step 3: Screen the application forms and run a competency exam for the shortlisted candidates.
Step 4: Conduct a short screening call with the candidates that successfully passed the competency exam.
Step 5: Call and check the references of the successful candidates.
Step 6: Invite the shortlisted candidates to a face-to-face cultural interview.
Step 7: Introduce the successful applicant to the team.
Step 8: Employ the successful candidate for a 3-month probation period.
Additional steps to maintain “A Players”Step 9: Set an organizational hierarchic system with a pay range for each level.
Step 10: Conduct performance reviews and offer incremental promotions and pay raise to retain “A Players”.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Writing a book can be a daunting and overwhelming process, to say the least, but with Cathy Fyock’s 10-step process – it’s easier than you think. The fact is, becoming a published author is a great way to position yourself as an expert and grow your business like never before. Follow the system and see the results!
Guest’s Background:
Cathy Fyock, CSP, SPHR, is The Business Book Strategist and works with thought-leaders and professionals who want to write content as a strategy for business development. She has helped over 100 professionals become published authors. Cathy is the author of eight books, including On Your Mark: From First Word to First Draft in Six Weeks, and Blog2Book: Repurposing Content to Discover the Book You’ve Already Written.
Turn Blog into a Book in 10 Steps
Step 1: Identify your business purpose for writing a book.
Step 2: Develop the thesis statement for your book.
Step 3: Identify your target market.
Step 4: Identify the questions your target has about your thesis.
Step 5: Organise the questions identified in the previous step into a logical sequence and have them form the outline of your book.
Step 6: Create a project plan – what you will write and by when.
Step 7: Follow your project plan and write a minimum of once per week.
Step 8. Review your blog post and remove those that don’t fit.
Step 9: Organise your blog posts into the first draft of your book.
Step 10: Find a publishing partner and/or an editor.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
What’s the first step in creating any business marketing? Develop your target audience personas. The old adage, if you aim at nothing, you’ll hit it every time, is equally true in marketing. If you don’t have a clear target audience, you will not connect with anyone. Follow this three-step process by Declan Dunn that will help you define your audience personas with ease.
Guest’s Background:
Declan Dunn’s been a pioneering insider in the fields of online education, corporate performance enhancement and online marketing since 1995. This unusual skill set allows him to bring people together in business settings large and small, enhance their relationships, and then empower them to monetize those relationships.
His passionate presentations based on results have been shared from San Francisco to Shenzhen, Australia, London, and at major industry conferences.
Today he helps companies by growing their audience, identifying key revenue models, and executing the plan while building data assets that add value. The key is integrating digital – social and mobile connections – into the traditional Internet business model. He is called in to conduct business development and recommend key paths for growth, helping 11 companies get acquired or go IPO and teaching over 60 million students.
He is also the founder of one of the first social networks dedicated to education by Adobe for its Social Impact in Media, which has taught over 50 million 6-12th grade students worldwide.
Identify Your Target Audience – Overview The diversity of your market is usually divided into 60% one person, 30% another and 10% the other. To personalise the lead process, focus on developing the 3 personas. Who: age, gender, demographics of your audience. Where: their location and online habits. Key challenges: understand and define their problem. Messaging: where and how do they learn and communicate.
Step 1: Persona development through search and trigger words
Step 2: Persona development through social channels
Step 3: Persona development through messaging by the numbers.
How to Measure Success Understand the 4 types of customers:
Raw leads: paid inbound and social media marketing. Qualified leads: reviewed and followed up for phone calls from sales. A phone call or in-person meeting. Sales: having purchased your product/service. Use Personas Key Performance Indicators (KPI)
Conversion to social lead: raw leads from initial contact on social. Conversion rate – social leads to qualified leads by social channel. Cost per qualified leads – before the call. Cost per phone or in person meeting – do they show up?
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
How do you create traction within your organisation? Create a framework, an operating system for your team to run by… not sure where to start? Listen to Ben Stickland as he shares how he’s applied the Traction methodology (via Gino Wickman) to great success in his business. Then as always, swipe and deploy the system in your business.
Guest’s Background:
Ben Stickland is the Founder & CEO of Alliance Software.
Alliance Software is an Agile Software Development firm founded in 1999 by Ben Stickland during his final year of University. Despite topping his entire graduating year and receiving a variety of enticing offers, Ben opted to build the Alliance business.
Ben is a passionate entrepreneur with a deep interest in both marketing and business process optimisation.
To this day, Ben continues to take a hands-on role in a number of startups including serving as both a board member and key strategic advisor.
In 2004, Levi Cameron became a business partner and the technical lead of the firm. Levi is a world-class engineer and technologist and has been the catalyst for Alliance identifying and attracting its team of high calibre developers. The partnership has proved to be very successful, with Ben providing the passion, energy, and strategy, balanced by Levi’s stable and consistent technical leadership. This union has allowed Alliance to fund and incubate two successful tech startups.
The Complete Management and Leadership System
Step 1: Create an organisational chart to establish the leadership team and responsibilities.
Step 2: Set the vision and direction of the company.
Step 3: Create a numbers-driven business – identify your key metrics (KPIs), track them and review them with your leadership team weekly.
Step 4: Set run meetings with a purpose and find the right rhythm for them.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Sales are crucial to business success—we all know that. But what’s the secret to sales success? You need to create a sales playbook with clearly defined steps that get your sales team all following a winning formula. So where do you get started? Follow the sales master trainer, Jack Daly using the system below.
Guest’s Background:
Jack Daly brings 30 plus years of field-proven experience from a starting base with CPA firm Arthur Andersen to the CEO level of several national companies. Jack is a proven CEO/Entrepreneur, having built 6 companies into national firms, two of which he has subsequently sold to the Wall Street firms of Solomon Brothers and First Boston.
Amongst a career of highlights, here are a couple of noteworthy examples:
In 1985, Jack relocated to California from the east coast and started a mortgage company with 3 colleagues. As CEO, Jack lead the company through robust growth in its initial 18 months to 750 employees, 22 offices nationwide, producing $350 million per month in mortgages, and it’s first 3 years the company reported profits of $42 million.
In 1998, working as a senior partner in a 5-year-old privately held Enterprise, Jack helped the company to be recognised as Entrepreneur of the Year by Ernst & Young and ranked #10 on the Inc. 500 list of the fastest growing firms nationwide. Two-time Amazon bestselling author of Hyper Sales Growth and Paper Napkin Wisdom. ForbesBooks Author with Hyper Sales Growth and The Sales Playbook for Hyper Sales Growth.
Why Jack Daly?
Vistage UK Overseas Speaker of the Year TEC Australia Speaker of the Year BS Accounting, MBA, Captain in the U.S. Army, an accomplished author of books, audio and DVD programs Led sales forces numbering in the thousands History of proven growth of client’s businesses from individual success stories to international firms Personal Highlights include:
Jack has been married 47 years to his high school sweetheart. Jack has now completed fifteen Ironmans in eight countries, on five continents, and made TEAM USA in 2012. Jack has played golf at over 92 of the Top 100 golf courses in the USA. To date, Jack, as completed 88 marathons over 49 states in the USA Jack has bungee jumped the world’s first and largest bungee jumps, and shark dived in South Africa.
How to Create an Effective Sales Playbook
Step 1: Define your personal goals and sales goals. Lead by example and have your salespeople do the same.
Step 2: Ensure you have proactive pipeline management.
Step 3: Build a systematic touch system to maintain regular contact with prospects, customers, clients, and contacts.
Step 4: Focus on building a perception of value.
Step 5: Ensure you adjust your style to match your prospects' personality styles.
Step 6: Create your sales success guide - script sales calls, objections, and questions.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Is it possible to systemise the creative process? Brent Hodgson thinks it is… and in this podcast, he shares a simple 3-step process of systemising the creative process to enhance your creative team’s productivity and help them achieve outstanding results.
Guest’s Background:
Brent Hodgson is obsessed with high-performance marketing and sales strategies. But when effective marketing strategy relies on creative thinking – how do you systemize creativity, and get consistently outstanding results?
How to Systemise the Creative Process
Step 1: Make experience accessible – create a memory bank or knowledge base of all your resources.
Step 2: Decide on your success metric and measure outcomes.
Step 3: Review results and turn learning into experience – rinse and repeat.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Building a high-performing remote team doesn’t just happen by accident – you need a system for it. The good news is, Adam Houlahan is happy to share his… follow this step by step process and turn your team into a high-performing powerhouse.
Guest’s Background:
Adam Houlahan is an International Keynote Speaker specialising in Social Media for business, and CEO of the highly successful boutique agency, Web Traffic That Works. He lives in Australia’s famous tourist destination the Gold Coast Queensland and is considered to be one of Australia’s leading experts in harnessing the power of Linkedin for business. Over 11,200 people globally have sought his skill and insights to leverage the power of LinkedIn for their businesses.
Adam is also an Australian Brand Ambassador for Microsoft. He consults on Social Media to private clients in Australia, New Zealand, North America, The Middle East, and Singapore. His work as CEO and owner of 6 successful companies has given him the hands-on experience to understand the business from the inside.
Adam believes real and meaningful change comes through the world’s entrepreneurs. His purpose is to provide their businesses with powerful tools to grow and accelerate their global footprint. And that together we make a huge impact!
Through his Lifetime Partnership with the Global Giving Initiative B1G1 www.B1G1.com, he is well on track to positively impact the lives of more than 1 million people in need.
Tips on Building a High-Performing Remote Team
Tip 1: Identify, connect, and measure top talent. Search for staffing candidates via LinkedIn. Connect and communicate with candidates. Test and measure candidates.
Tip 2: Productise your virtual team’s services. Treat team member’s services as products. Teach them how to create a business instead of a job.
Tip 3: Use modern communication tools. Schedule tasks using Trello Use Slack for communication and integrate it with Trello. Use Voxerfor voice calls within the team. Use Zoomfor live meetings with the team and with clients.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Speaking in front of an audience is pretty nerve-wracking for most people, and that’s even before you consider making an awesome presentation that delivers your message. Fortunately, there is an easier way, follow Andrew Griffiths’ 10-step process to help you deliver winning presentations.
Guest’s Background:
Andrew Griffiths is known for being a bestselling author and a global presenter. Where he is today is the end result of a lot of hard work, taking more than his fair share of risks, falling over often but always getting back up, dusting himself off, learning his lesson and keeping on going.
Over many years, he’s learned that there are three important keys to success – resilience, belief, and determination. Master these and everything changes.
He has had the great pleasure of working with many leading organisations around the world. He has delivered inspirational keynote presentations, developed workshops, coached key people and delivered long-term training programmes. He looks forward to working with many more dynamic organisations in the years ahead.
He loves working with the media and over the past 15 years, he has had the fortune to appear in all kinds of media. This covers everything from being interviewed about his books on television shows to radio interviews and regular radio appearances, to all kinds of print media and of course now in the online space.
He is regularly asked to provide expert opinions on small business and is able to speak with authority on entrepreneurialism, overcoming adversity, personal development, book publishing and presenting, whether through interviews or as a contributor to stories, articles or programs.
10 Steps To Developing A Winning Business Presentation
Step 1: Do your research.
Step 2: Do your planning based on research.
Step 3: Determine the appropriate mood.
Step 4: Structure your presentation.
Step 5: Get your visuals right.
Step 6: Rehearse your presentation many times.
Step 7: Refine your presentation based on your rehearsal.
Step 8: Prepare for the stage.
Step 9: Presenting and engaging the audience.
Stage 10: Review and improve.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Time is money and wasting time doing tasks that could be automated or repeatedly training people over and over again, essentially reduces productivity, efficiency and money! Follow Dale Beaumont’s ‘7 Steps to Creating New Systems’.
Guest’s Background:
Dale Beaumont is best known as an award-winning entrepreneur, technology enthusiast and a passionate promoter of education.
Having started his first business at the age of 19, Dale went on to build three different million dollar companies before the age of thirty.
One of these companies saw Dale write and publish 16 best-selling books, which have collectively sold over a quarter of a million copies.
Incredibly, 11 of those 16 books were published in a single year, a feat that earned him the title “Australia’s Most Prolific Author”.
This was followed by the launch of Business Blueprint, an education company designed to help fellow entrepreneurs build the business of their dreams. Seven years later Dale has personally trained over 15,000 people and produced over 750 business training videos.
In 2015 Dale decided to go global and he set a goal to help 1,000,000 entrepreneurs from around the world discover the blueprint for business success. To achieve this Dale launched “The World’s First 24-Hour Small Business Channel“. Streaming live on all smart-phones, tablets, computers, and televisions, the channel now broadcasts business education into 185 countries across the globe.
As a result of Dale’s success, he has been interviewed on Sunrise, Today Show, Mornings, Ten News, ABC Radio, Radio 2UE as well as being featured in over 100 newspapers and magazines, including Wealth Creator, My Business Magazine, AFR Boss and Virgin’s In-flight magazine.
On a personal note in 2007 Dale became a father and decided to start travelling with his young family. Following the formula, two months work one month adventure, Dale with his wife Katherine and two boys have now travelled to over 60 countries. This includes stepping foot on all seven continents (yes even Antarctica), visiting all five Disneyland parks and volunteering in several orphanages.
Plus for the last five years, Dale and his wife Katherine have been supporting the charity ‘Hands Across the Water’, which builds homes for orphans living in Thailand. By partnering with their clients their company has now collectively raised over $1,000,000, which now supports 300 children with food, education, medical needs and most importantly love.
7 Essential Tools To Systemise Your Business
Tool 1: Mindmap your business departments.
Tool 2: Build and store your systems online.
Tool 3: Create videos using screen capture software to delegate work and create systems/processes.
Tool 4: Develop flowcharts to take your most used systems to the next level.
Tool 5: Use task management software to track “who is doing what by when”.
Tool 6: Use a quality modern CRM (Customer Relationship Management) system and add marketing automation to your business.
Tool 7: Hire Virtual Assistants to help with repetitive tasks that aren’t the best use of your time.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Most business owners struggle to answer the question of ‘what do you do?’ at events or functions, let alone when presented with ideal selling opportunities. All business owners need to perfect their pitch! Here’s the step by step process to develop yours – follow the Gaddie Pitch Process!
Guest’s Background:
Antony Gaddie has closed $84M of business in his career so far. He’s lectured the Melbourne University Accounting and Finance Masters Students and he’s lectured the RMIT Marketing Masters students. He’s got a very strong track record for building business communities of CEOs and other decision-makers and he has received some of the highest feedback scores on record for workshops delivered to the CEOs at the CEO Institute.
He speaks 4 languages and is a self-confessed dog-lover and chocolate addict. He’s a loving father to 2 very young kids and his mission is to increase the amount of Joy on Planet Earth using profit as a force-for-good.
The Gaddie Pitch System
Step 1: Make a list of your target industries and potential clients.
Step 2: Make a list of the typical problems and challenges that your target customers faces
Step 3: Identify what you do, the benefits, the feelings and associated metaphors
Step 4: Craft Your Pitch
Step 5: Test your pitch and commit it to memory
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.
Are you ready to learn how your business can operate with out you? You are in the right place. Stick around and take a listen!
In the first episode meet your host David Jenyns founder of SystemHub. David explains how and why this podcast came to exist, why he wanted to share his knowledge on how systems, SOPs, checklist and procedures when followed set your business up for success.
Take a listen and then dive into the first few episodes.
Support the show: https://www.systemhub.com/podcast
See omnystudio.com/listener for privacy information.