My Amazon Guy: Recent Episodes
Steven Pope
Seller Central Expertise. Technical how to advice to improve sales. With more than 300 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. www.myamazonguy.com
Send us Fan Mail
Amazon A+ Content AI can create low-cost listing designs fast, but expert work may win on Amazon SEO, A/B testing, CTR, brand fit, and sales. This video compares AI vs agency work for Amazon listing design, A+ Content, conversion rate, testing, and brand growth. It explains when an 80% AI result is enough and when data, legal review, crawlable text, and expert design may matter more.
Stop guessing where AI falls short, get a clear A+ Content plan built around CTR, testing, crawlable SEO text, and sales: https://bit.ly/4jMZtxu
AmazonAPlusContent #AmazonSEO #AmazonSeller #amazonagency
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 – AI vs Agency for Amazon A+ Content
00:54 – Why AI Copies Finished Amazon Designs
01:43 – How Consumer Testing Improves A+ Content
02:41 – Zesty Paws A+ Content Test Results
03:54 – Amazon A+ Content AI Cost vs Quality
04:40 – When 80% AI Design Is Good Enough
05:23 – Can AI Match Professional Amazon Design
06:18 – How Amazon Sellers Should Choose AI or Agency
07:02 – Why AI A+ Content Hits a Plateau
07:39 – Crawlable Text and Amazon A+ Content SEO
08:27 – When Expert A+ Content Can Pay Off
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Meta Ads for ecommerce in 2026 depend on profitable customer acquisition, ROAS targets, creative testing, and smarter paid media decisions. @SamPiliero shares how Meta Andromeda, ecommerce ad creative, contribution margin, and testing budgets affect profitable ecommerce growth. AI advertising, audience data, media buying, and creative volume show how ecommerce brands can improve paid ad performance without wasting spend.
Get direct access to Sam Piliero’s Meta ads training, real campaign breakdowns, and a community of serious ecommerce brands at http://skool.com/facebook
Brands spending more on ads without profitable customer growth can get a paid media plan built around ROAS, margin, and creative testing: https://bit.ly/4jMZtxu
MetaAds #EcommerceMarketing #FacebookAds #ROAS #PaidMedia
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 – Meta Ads for Ecommerce and Paid Media
0:40 – How Ecommerce Paid Advertising Changed Over 10 Years
4:18 – Why Ecommerce Customer Acquisition Gets Expensive
6:33 – Contribution Margin vs ROAS for Ecommerce
8:05 – How to Set a Profitable ROAS Target
9:06 – Why Higher ROAS Can Limit Ecommerce Growth
11:56 – How Meta Andromeda Changes Creative Targeting
13:44 – Why Creative Volume Matters in Meta Ads
15:56 – How to Test Meta Ad Creative Variations
17:17 – Lowering the Budget Used for Ad Testing
18:16 – Creative vs Media Buying for Ecommerce Growth
21:05 – AI Advertising for Meta Ads in 2026
22:55 – AI Creative and Paid Media Reporting Workflows
25:33 – AI Advertising Compliance and Brand Risk
26:43 – Why Experienced Paid Media Talent Matters
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon image translation now changes product image text for shoppers across global marketplaces. Amazon sellers can use AI image localization for customer language settings, international listings, and country-specific product images. This video covers supported Amazon stores, image text indexing, translation errors, seller controls, and manual image replacement.
International expansion gets expensive when translation fails—build a market-by-market Amazon plan with an expert call: https://bit.ly/4jMZtxu
AmazonGlobalSelling #AmazonSeller #AmazonListingOptimization #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Image Translation for Global Selling
00:41 - Supported Amazon Stores and Language Options
01:13 - How Amazon AI Reads Product Image Text
02:06 - How Customer Language Settings Change Images
02:45 - Amazon AI Translation Accuracy Risks
03:18 - Image Text Rules and Missing Help Page
04:19 - Replacing Amazon Translated Images Manually
04:52 - Global Selling Benefits for Amazon Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon’s 75-character title limit changes how sellers write product titles, place keywords, and use Item Highlights for Amazon SEO. Amazon product title guidelines now split search terms between a 75-character item name and a searchable 125-character Item Highlights field. The video covers the 2026 rollout, Amazon AI title changes, repeated-word rules, mobile search, keyword order, testing, and seller control.
Sellers who refuse to let Amazon AI choose their highest-value keywords can schedule a listing strategy call before rankings move: https://bit.ly/4jMZtxu
AmazonSEO #AmazonFBA #AmazonSeller #AmazonListingOptimization
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon 75-Character Title Limit Explained
00:39 - Why Amazon Shortened Product Titles for Mobile
01:14 - Amazon Title Rollout Timeline and Category Changes
01:50 - Keyword Repetition Rules for Item Highlights
02:33 - Testing Shorter Titles and Avoiding Amazon AI
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
TikTok for Amazon sellers can use UGC to send low-cost external traffic to Amazon, grow brand searches, and turn short-form views into sales. The video explains TikTok marketing, influencer UGC, Amazon product launch traffic, and how outside sales can support Amazon SEO and conversion. It also reviews UGC ROI, content reuse, and the Age of Sage case study that moved weekly brand searches from about 100 to 5,000.
Stop sending TikTok traffic to a listing that cannot close the sale, fix the full traffic-to-conversion plan here: https://bit.ly/4jMZtxu
TikTokUGC #AmazonSellers #AmazonMarketing #amazonsellertips
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 – TikTok UGC for Amazon Sellers
0:45 – Comparing TikTok UGC Costs and Amazon PPC
1:19 – How Amazon Brands Can Start UGC at Scale
2:03 – Age of Sage TikTok UGC Case Study
3:04 – Should New Brands Start on TikTok or Amazon?
3:51 – How Amazon Sales Improve Product Ranking
4:48 – How TikTok UGC Drives Amazon Brand Searches
5:43 – Reuse TikTok Videos for Amazon Ads
6:25 – Turn Winning UGC Into Sponsored Display Video
6:57 – Tracking TikTok Traffic to Amazon
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon listing optimization improves search rank, click-through rate, and sales with better titles, images, keywords, bullets, and A+ content. This video breaks down six parts of Amazon product listing optimization, including keyword research, copywriting, main images, lifestyle images, and Brand Story. It also shows how Amazon listing SEO, the first five title words, the first 1,000 bullet characters, and fresh A+ content support stronger conversion.
Stop sending paid traffic to a listing that leaks clicks and sales, get a full listing action plan before more budget is wasted: https://bit.ly/3SH8m0l
AmazonListingOptimization #AmazonSEO #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Six Parts of Amazon Listing Optimization
00:57 - Professional Images for Amazon Product Listings
01:49 - A+ Content, Copywriting, and Brand Story
02:54 - What Makes an Amazon Listing Convert
03:27 - Amazon Main Image Tips for Better CTR
04:38 - Amazon Secondary Images and Supplement Facts
05:27 - Lifestyle Images That Improve Amazon Conversion
07:19 - Amazon Product Title SEO and Brand Placement
08:43 - First Five Keywords in Amazon Product Titles
10:07 - How to Avoid Keyword Stuffing on Amazon
11:24 - Amazon Bullet Point SEO and 1,000 Characters
13:04 - Amazon Brand Story for Cross-Selling
14:42 - Premium A+ Content That Drives Conversion
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon product title update 2026 rules cover the 75-character Item Name, 125-character Item Highlights, and search ranking. Amazon sellers learn how two-part titles work, where brand names and variation details belong, and how AI listing changes are reviewed. The video also covers bulk title updates, the August 10 display change, and where top search terms belong in the first 75 characters.
Do not let Amazon’s AI decide how high-value ASINs are presented, get a catalog-wide title plan before weak rewrites touch the listings that pay the bills: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Product Title Update 2026 Questions
00:45 - July 27 Rollout Across Product Titles
01:18 - Item Name and Item Highlights Search Ranking
02:05 - AI Title Changes and 14-Day Review
03:01 - August 10 Mobile and Desktop Display
03:56 - Bulk Product Title Updates in Seller Central
04:43 - Variation Details in Item Name or Highlights
05:46 - Why Item Highlights Still Raise Questions
06:16 - First 75 Characters and Top Search Terms
06:55 - July 27 vs August 10 Rollout Timing
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon 75-character title limit rules now split product titles and Item Highlights for mobile shoppers. The video shows why Amazon two-part titles appear differently across categories and why AI title rewrites may miss strong SEO and AEO terms. Amazon sellers learn how to check title displays, compare mobile and desktop sessions, and update listings after the July 27, 2026 rollout.
Do not let Amazon’s AI rewrite the 75 characters carrying the strongest search terms, get a listing plan before rankings and sales move: https://bit.ly/4jMZtxu
AmazonTitleUpdate #AmazonSEO #AmazonSellers #amazontitleupdate
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon 75-Character Title Limit
00:31 - Two-Part Titles Across Product Categories
01:21 - Why Amazon Title Displays Look Inconsistent
02:28 - What Amazon Sellers Should Update Now
02:59 - Check Title Display and Session Data
03:31 - Mobile vs Desktop Category Theory
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
How much does it cost to start a supplement business? The budget depends on inventory, Amazon PPC, product competition, and launch cash. Supplement business startup costs rise when high ACoS, slow Subscribe & Save growth, and early losses require more working capital. Amazon supplement sellers need enough cash to fund ads while customer lifetime value, repeat orders, and recurring revenue develop.
A supplement launch can run out of cash before repeat orders begin, get a plan for inventory, ACoS, and long-term profit before funding the launch: https://bit.ly/4jMZtxu
SupplementBusiness #AmazonFBA #amazonppcstrategy #amazonppc
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Supplement Business Startup Cost in the USA
00:55 - Customer Lifetime Value and Repeat Supplement Sales
01:27 - Amazon PPC Costs, ACoS, and Launch Budget
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon Custom Analytics shows sellers how to build Seller Central dashboards for sales, traffic, conversion rates, ratings, and search performance. Amazon sellers can compare Prime Day 2026 versus 2025 results, ordered units, glance views, refunds, product ratings, and featured offer data. The video covers Amazon analytics templates, AI report building, custom reports, search query performance, and alternatives to paid reporting tools.
Turn Amazon Custom Analytics into a reporting system that catches sales problems early, schedule an Amazon strategy call before another trend goes unnoticed: https://bit.ly/4jMZtxu
AmazonCustomAnalytics #AmazonSellerCentral #AmazonAnalytics #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Custom Analytics vs Paid Software
00:31 - Prime Day 2026 Sales Comparison Dashboard
01:48 - Product Ratings, Refunds, and Customer Satisfaction
03:04 - Glance Views and Conversion Rate Trends
04:31 - Product Traffic, Sales, and Ordered Units
05:02 - Search Query Performance and Custom Dashboard Builder
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
In this video, the MAG Growth Podcast explains how Amazon importers can file for IEEPA tariff refunds before older customs entries become ineligible. Robert covers the ACE portal, filing timelines, refund interest, common account problems, and why these refunds are not automatic.
The episode also explains how changing tariffs, freight fees, and big-and-bulky shipping can affect landed costs.
Book a call with My Amazon Guy to review the refund process and next steps: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSellers #Tariffs #Ecommerce #logistics
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Introduction: Why AIPA matters right now
01:47 - Meet Robert from Freight: Logistics and Customs Expert
03:07 - What is AIPA and why should sellers care?
05:33 - Why tariff refunds are NOT automatic
06:29 - The 13-month deadline: Don't let your entries liquidate
08:44 - How much paperwork do you actually need?
09:47 - Navigating the ACE Portal and technical hurdles
12:51 - Hidden costs in landed COGS math
14:50 - Using a Real-Time Container Rate Index
18:14 - Mastering "Big and Bulky" logistics for e-commerce
20:54 - Why most brands struggle to calculate shipping
24:25 - How shipping needs drive product design
26:43 - Advice for founders: Being "Confident about being unreasonable"
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC can drain a budget fast when sellers rely on the wrong keywords, match types, or Q4 strategy. In this Amazon PPC Masterclass sneak peek, the My Amazon Guy team explains why set-and-forget campaigns fail, how sellers should use real search term data before making decisions, and why Black Friday, Cyber Monday, and other deal events can raise CPCs and hurt results when a product has no strong offer. The discussion also covers keyword relevance, exact match risks, audience targeting, B2B ads, Brand Analytics, Data Dive, Helium 10, and Jungle Scout.
Ready to improve Amazon PPC performance and cut wasted ad spend? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSeller #PPCStrategy
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - The #1 Critical Advice for New PPC Campaigns
0:45 - The Trap of Exact Match & Top of Search
1:32 - Why PPC is a "Constant Battle Upwards"
1:44 - Q4 Strategy: Black Friday & Cyber Monday
2:43 - When to Turn Off Ads to Protect Your Spend
3:55 - How to Decide Keyword Relevancy
4:22 - Buying Data: Let Customers Vote with Their Wallets
5:09 - Old School vs. Modern Strategy
6:44 - High-Value Changes: Audience & B2B Targeting
7:29 - Using AI for Competitor Market Research
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon vacation mode helps FBM sellers pause self-fulfilled listings before travel and avoid orders they cannot ship. This Seller Central tutorial shows where Vacation Settings appears under Store Status and how to turn vacation status on or off. It explains what happens to open FBM listings and how the current toggle differs from the old date-based vacation setup.
Build an Amazon business that keeps moving even when the owner steps away, schedule a strategy call to fix weak systems before they cost sales: https://bit.ly/4jMZtxu
AmazonVacationMode #AmazonFBM #AmazonSellerCentral
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - Why FBM Sellers Need Amazon Vacation Mode
0:30 - How to Turn On Amazon Vacation Settings
1:00 - FBM Listing Changes and the Old Vacation Setup
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video gives an overview of Amazon PPC, pricing, conversion rates, and Q4 product launch timing. Noah Wickham explains when a strong search term should move from an auto or broad campaign into an exact match campaign for better bid control. He also covers why price is the number one converting factor, how sellers can compare their results with lower-priced competitors, and whether launching in July gives enough time to prepare inventory and gain rank before Q4.
Need help with Amazon PPC and sales? Work with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonPPC #AmazonFBA #AmazonSeller #AmazonAds #amazonmarketing
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - Amazon PPC: When to use Exact Match vs. Auto
0:28 - Strategy for negating keywords and tuning bids
0:44 - Q4 Product Launch: Is it too late for 2026?
1:03 - Prime Big Deal Days inventory deadlines
1:20 - Explaining low conversion to your manager
2:13 - Why price is the #1 conversion factor on Amazon
2:55 - Using Helium 10 X-Ray for competitor audits
3:26 - 1-to-1 comparison strategy to beat competitors
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
In this video, I audit an Amazon listing to show you how pro sellers design main images that convert by using the "main image hack," identifying high-volume keywords like "Acacia wood cutting board set," and optimizing for mobile shoppers with high-contrast elements and strategic banners. You’ll learn why over-branding can hurt your click-through rate, how to navigate keyword differences for international marketplaces, and how to use competitive analysis to ensure your listing stands out in search results.
For even more expert strategies on scaling your Amazon business, Book a call at My Amazon Guy and let's grow your brand together! https://bit.ly/4jMZtxu
AmazonSeller#AmazonBusiness #SellerCentral #AmazonSelling #AmazonB2B
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why add business certifications to your Amazon profile?
00:18 - Where to find B2B Certifications in Seller Central
00:46 - Exploring certification types: Minority, Women, & Small Business
01:01 - Deep dive: How Section 889 certification increases sales
01:38 - Step-by-step: Applying via SupplierGATEWAY
01:55 - Applying directly vs. through Amazon
02:18 - Navigating the Small Business registration section
02:35 - Application walkthrough: ID requirements & review process
02:47 - The benefit of the Amazon Business profile badge
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
An ecommerce marketing funnel shows how traffic moves through awareness, conversion, retention, and repeat sales. This video covers DTC marketing strategy, Meta ads, Google ads, UGC, affiliate marketing, email, and SMS. It shows how brands can reduce website drop-off, improve store conversion, and turn more visitors into customers.
Stop paying for traffic that leaves without buying, get a full ecommerce growth plan built around the funnel and conversion gaps costing the brand sales: https://bit.ly/4jMZtxu
EcommerceMarketing #EcommerceSales #DTCMarketing
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Ecommerce Customers Leave Before Checkout
00:49 - Amazon Ads vs. Ecommerce Marketing Channels
01:43 - How the Ecommerce Marketing Funnel Works
02:10 - Building Awareness With Paid and Organic Traffic
02:41 - Moving Shoppers From Awareness to Consideration
03:10 - Using UGC and Affiliate Marketing for Sales
03:44 - Turning Website Visitors Into Paying Customers
04:29 - How Email and SMS Create Repeat Buyers
05:44 - How Customer Advocacy Drives Referral Sales
07:20 - Where New Ecommerce Brands Should Start
08:11 - Building Ads for Consideration and Conversion
09:36 - Finding Competitor Ads in Meta Ad Library
11:13 - Why Landing Pages Convert Better Than Homepages
12:57 - Testing Short and Long Ecommerce Ad Formats
14:28 - Landing Page Clicks and Ecommerce Conversion
15:56 - Choosing Text, Image, and Video Ads
16:56 - Finding Competitor Keywords for Google Ads
17:50 - Amazon ICAP Funnel vs. Ecommerce Funnel
19:03 - How Customer Advocacy Restarts the Funnel
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC relevancy shows whether keyword traffic matches shopper intent or wastes ad spend. This video explains how click-through rate, conversion rate, price, images, and titles reveal bad traffic or a bad offer. It also shows when to add negative keywords and how sales velocity, keyword targeting, and competitor pricing affect results.
Stop feeding keywords that never convert, schedule a PPC strategy call and get a clear plan to cut bad traffic before it drains more ad spend: https://bit.ly/3ZlHh6G
AmazonPPC #AmazonAdvertising #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - What Amazon PPC Relevancy Means
00:50 - Why Broad Keywords Send Bad Traffic
01:42 - Bad Traffic vs Bad Amazon Offer
02:19 - When to Add Negative Keywords
02:55 - How to Check Competitor Sales Velocity
03:34 - How Price and Ad Spend Affect Relevance
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon main image optimization helps listings earn more clicks through clear text, stronger contrast, and mobile-friendly product images. This video covers Amazon product image SEO, keyword placement, readable sizing, packaging details, and image choices that support higher CTR. It also explains how sellers can review competitor images, improve listing clarity, and make product details easier to understand in search results.
Stop letting unclear product images cost clicks, get a direct listing review and a clear action plan: https://bit.ly/4jMZtxu
AmazonMainImage #AmazonListingOptimization #amazonfba
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 – How to Clarify an Amazon Main Image
00:40 – Cutting Board Keywords for Australia
01:19 – Mobile Text, Color Contrast, and Sizes
01:55 – Comparing Competing Amazon Main Images
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon FBA vs FBM affects shipping costs, Prime access, Buy Box chances, customer service, and profit. This video breaks down 10 reasons many Amazon sellers choose FBA, the cases where FBM can make more sense, and why using both may be the best setup. Watch until the end to see which fulfillment method fits each type of product and business.
Still unsure whether FBA, FBM, or both is the right fit? Book a call with a My Amazon Guy expert for help choosing the best setup for the business. https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #AmazonBusiness #Ecommerce #AmazonTips
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 Amazon FBA vs FBM: Which is better for sellers?
0:17 Why the Prime Badge is the #1 reason to use FBA
0:54 FBA Buy Box Advantage and Featured Offer changes
1:44 How Amazon FBA handles Customer Service for you
2:42 FBA Shipping Times and inventory dispersion benefits
3:27 Using Multi-Channel Fulfillment (MCF) for Shopify & TikTok
4:32 Scaling your Amazon business with FBA logistics
5:30 Comparing FBA vs FBM Shipping Costs at scale
6:55 Why the Prime Badge is critical for Amazon Mobile buyers
8:11 How FBA removes business growth obstacles
9:34 The Amazon Trust Factor: Why customers prefer Prime
10:44 When to use FBM: Oversized and bulky products
11:39 FBM for slow-moving and fragile inventory
13:14 Strategy for sellers with large fulfillment networks
14:05 The Dual-Front System: Using FBA and FBM together
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon sellers can use AI, CTR, product images, and packaging to get more clicks and sales.
Is your Amazon packaging helping you sell, or is it holding you back? In this episode of the MAG Growth Podcast, Noah Wickham is joined by Monty Desai, founder of Pixie.AI, to talk about the 5 rules for better packaging on Amazon. They cover why screens are the new shelf space, how AI helps sellers create listings faster, and why product images can change click-through rate and sales. This video is for Amazon sellers, CPG brands, and brand owners who want better visuals, stronger packaging, and more clicks.
Improve your Amazon product images and get more clicks. https://bit.ly/4jMZtxu
AmazonSeller #AmazonFBA #AmazonListing #AmazonMarketing #AmazonSales
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - The Power of AI in Amazon Listings
01:00 - Introducing Monty Desai from Pixie
01:50 - How Pixie Revolutionizes Listing Strategy
02:45 - The Massive Advantage of AI Early Adopters
05:10 - The "Free Money" of Iterative Optimization
06:50 - 5 Rules for Viral Product Packaging
07:40 - Rule 1: Why You Must "Go Dark" on Screens
09:10 - Rule 2: Simplicity and the Thumbnail Test
10:45 - Rule 3: Choosing a Unique Typeface
13:20 - Rule 4: Breaking the Category Rule (The Graza Method)
14:15 - Rule 5: Selling Identity over Product
15:50 - L'Oreal Case Study: Dominating the Aisle
16:50 - Closing Advice: Going All-In on AI
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC launch strategy starts with the right cost per click, ACoS, TACoS, and conversion rate targets for new product launches. Learn how to estimate category averages, calculate launch advertising costs, improve Amazon SEO, and build stronger organic rankings while scaling PPC campaigns. This walkthrough explains realistic launch metrics, aggressive PPC spending, keyword strategy, and long-term advertising goals for Amazon sellers.
Stop wasting launch budget on guesswork, get a custom Amazon PPC strategy built around your category before your first campaign goes live: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSEO #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon PPC Launch Strategy Explained
00:09 - Research Category Average CPC
00:22 - Calculate Average Cost Per Click
00:33 - Work Backwards From Selling Price
00:42 - Target Conversion Rate for Product Launch
01:01 - Why Higher Launch ACoS Is Normal
01:15 - Recommended ACoS and TACoS Targets
01:40 - Combine PPC With Amazon SEO
01:55 - High CPC Warning for Competitive Keywords
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon Featured Offer eligibility, Amazon Buy Box 2026, reseller policy, wholesaler sales, and FBA ranking changes are covered here. Learn how price, seller feedback, customer experience, stock, returns, and PPC can affect Featured Offer share. This update matters for Amazon resellers and wholesalers trying to protect sales before policy changes roll out.
Stop guessing why competitors keep taking the Buy Box, get a real Amazon account review before sales start slipping: https://bit.ly/4jMZtxu
AmazonFBA #AmazonBuyBox #AmazonSeller #AmazonReseller #AmazonWholesale
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Featured Offer Eligibility Update
00:35 - How Amazon Ranks Buy Box Sellers
01:29 - Why Seller Eligibility Is Changing
02:26 - Price and FBA Buy Box Factors
03:19 - Seller Feedback and Customer Experience
04:06 - Inventory, Returns, and PPC Impact
05:00 - What This Means for Resellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon 75 character title rule changes how sellers write product titles item highlights and keyword ranking. Learn how Amazon AI title rewrites affect product listings SEO browse nodes category rank and sales history. This video explains how to move extra keywords into item highlights and protect Amazon listing traffic.
Don’t let Amazon AI rewrite your titles and bury your best keywords—get an Amazon listing review before the rule hits: https://bit.ly/4jMZtxu
AmazonSEO #AmazonListingOptimization #AmazonFBA #AmazonSeller #AmazonTitleOptimization
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Title Character Limit Questions
00:15 - Remove Commas to Save Title Space
00:23 - Put Main Keywords First
00:41 - Move Extra Details to Item Highlights
00:55 - Amazon AI Enforcement for Long Titles
01:22 - Amazon AI Alt Text Changes
02:03 - 75 Characters on Product Detail Pages
02:34 - Browse Node Changes and Rank Drops
02:52 - Why Category Sales History Matters
03:31 - Regaining Rank After Browse Node Changes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
In this episode of the MAG Growth Podcast, Noah Wickham talks with Felix Hoffman from Seven Learnings about how Amazon sellers can think about pricing, discounts, and ad spend in a smarter way. The conversation covers common pricing mistakes, profit leaks, and why better product-level data matters as ecommerce and AI shopping keep changing.
Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonSellers #AmazonPricing #EcommerceTips #AmazonPPC #amazonprofits
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - The "Discount Addiction": Why brands over-rely on markdowns
1:30 - Felix Hoffman’s background at Zalando and the birth of 7Learnings
3:10 - What "Set it and Forget it" pricing actually costs your business
4:10 - Rule-Based vs. Predictive Pricing: Ending the race to the bottom
5:24 - Understanding Price Elasticity on a product level
6:35 - Is Dynamic Pricing a trust-killer for luxury brands?
7:56 - Why Pricing and Ad Spend must be optimized together
10:45 - Using Google Maps logic for retail growth
12:40 - Case Study: Decreasing discounts to increase sales volume
16:14 - Agentic Shopping: How AI assistants will change pricing forever
19:17 - Long-term forecasting: Managing stock and liquidation cycles
23:25 - Why Pricing is the #1 AI investment for Amazon sellers
25:03 - Advice for technical founders: Marketing vs. Product
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
See how Amazon sellers calculate customer acquisition cost using reports, ads, and repeat orders.
Amazon does not show customer acquisition cost as clearly as Shopify or WooCommerce. This video walks through the Business Reports, Brand Analytics, repeat purchase data, ad spend, ad orders, TACoS, CPC, conversion rate, and new-to-brand reporting needed to estimate CAC on Amazon.
Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu
AmazonPPC #AmazonSeller #AmazonFBA #AmazonAdvertising #AmazonBusinessReports
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - How to Calculate CAC on Amazon
0:42 - Navigating Amazon Business Reports
1:10 - Units Ordered vs. Total Order Items
2:18 - Why Amazon Repeat Purchase Data is Tricky
3:25 Using Brand Analytics for Repeat Behavior
4:27 Analyzing Ad Spend and Orders
5:09 The CAC Calculation Formula
7:48 Calculating CAC for New Customers
8:32 Advertised CAC vs. Organic Discovery
10:12 Using CPC and Conversion Rates for Fast Metrics
11:50 Advanced Profit Analysis with My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon main image optimization helps sellers improve CTR, Amazon SEO ranking, and product traffic. This video explains how better images, backend keywords, A+ content, PPC, and outside traffic can help a product gain market share. Learn how Amazon listing optimization, sponsored ads, influencer traffic, and search ranking work together when sales are stuck.
Stop guessing which listing change will move sales, get a real Amazon growth plan built around your CTR, PPC, and ranking gaps: https://bit.ly/4jMZtxu
AmazonSEO #AmazonPPC #AmazonListingOptimization #AmazonFBA #AmazonCTR
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - How to Grow a Product Doing $1,000 a Month
00:19 - Main Image Changes for Higher Amazon CTR
00:52 - Amazon SEO Keywords in the Ranking Strike Zone
01:15 - Why CTR Gains Can Beat Conversion Changes
01:55 - Amazon PPC Growth Before Trying DSP
02:25 - Outside Traffic and Influencer Sales Support
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon’s June 2026 update brings a new 75-character title limit, item highlights, Premium A+ Content access, AI image labels, and expanded price history. This video explains what changed, why it may affect rankings, and what sellers need to check before the July 27 deadline.
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu
AmazonSEO #AmazonSellers #AmazonListingOptimization #AmazonFBA #SellerCentral
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - June 2026 Amazon Updates Recap
00:05 - The Massive SEO Title Shift (75 Characters)
01:06 - Why Amazon is Moving to Two-Part Titles
02:42 - Risks of Letting Amazon AI Write Your Titles
04:12 - Mobile-First Shopping: The Truth Behind the Change
05:04 - Premium A+ Content Now Open to All Sellers
06:12 - Mandatory AI Image Disclosures
07:31 - Alexa Price History & Transparency Tools
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
UGC content is beating traditional ads because people trust real product videos more than polished commercials.
This video breaks down why people hate being sold to, why micro influencers feel more believable, and why one simple TikTok product video hit over 15,000 sales while a salesy video only reached 245. The difference is not the product. It is how the product is shown.
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu
UGCContent #AmazonSellers #TikTokShop #SocialMediaMarketing #AmazonMarketing
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why UGC outperforms traditional commercials
00:21 - The psychology of why people hate being "sold to"
00:41 - The power of micro-influencers and authenticity
01:09 - Analyzing successful UGC examples on TikTok
01:49 - Why pushy product content often fails
02:08 - Comparing sales: 245 vs. 15,000+ units
02:33 - The future shift in creative marketing strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon price history now shows 365 days of pricing through Alexa for Shopping and price alerts. Amazon sellers need to track discounts, dynamic pricing, lowest prices, and shopper price alerts. This update changes how shoppers compare deals, wait for discounts, and decide when to buy.
Stop letting random discounts train shoppers to wait, get a pricing plan built for Amazon sales: https://bit.ly/4jMZtxu
AmazonPriceHistory #AmazonSellers #AmazonPricing #AmazonDeals #AlexaForShopping
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Price History Becomes More Visible
00:33 - 365-Day Price History for Amazon Products
01:01 - Why Price Alerts Can Hurt Brands
01:22 - Track Lowest Price and Discount History
01:39 - Shoppers Are Getting More Price Conscious
02:02 - Price Alerts Can Trigger More Discount Purchases
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Sell ecommerce business smarter by learning valuation, SDE multiples, buyer red flags, and exit prep. This episode covers Amazon FBA valuation, Shopify brand sales, clean financials, documentation, multi-channel risk, and gross margin. Learn how eCommerce sellers can prepare books, reduce buyer concerns, and protect business value before a sale.
Ready to sell or value your eCommerce brand? Contact Bizport and talk through your next move: https://biz-port.com
Reach Frank directly for business sale questions: frank@biz-port.com
Stop guessing what is hurting your Amazon growth, get a real review from the team that fixes messy accounts every day: https://bit.ly/4jMZtxu
EcommerceBusiness #AmazonFBA #BusinessValuation #SellYourBusiness #EcommerceTips
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Selling an Ecommerce Business
01:09 - What Quietly Hurts Business Valuation
03:36 - Why Earnings Matter More Than Revenue
05:36 - Current Amazon and Shopify Brand Multiples
07:06 - Why Recurring Revenue Raises Buyer Interest
08:28 - What Makes Buyers Pay More
11:22 - Red Flags That Kill a Deal
13:13 - Working Capital and Key Person Risk
14:35 - Selling a Messy Business Without Getting Lowballed
16:33 - Amazon, Shopify, and Multi-Channel Value
18:55 - When It Is Too Early to Sell
21:10 - Ecommerce Exit Market in 2026
23:42 - AI in Ecommerce Operations and Deal Prep
25:13 - Faster Documentation With AI Tools
26:20 - Where to Find Bizport
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Direct to consumer strategy for Amazon sellers helps protect customer data, margins, and brand control before account risk hits. This video covers Amazon to Shopify strategy, ecommerce paid media, UGC ads, email SMS retention, website conversion rate, and fulfillment. Learn how Amazon sellers can use customer data, Meta ads, TikTok ads, Google Shopping, MCF, and ecommerce funnels for brand growth.
Stop letting Amazon own the customer relationship, get a growth plan built before one policy change hits your brand: https://bit.ly/4jMZtxu
AmazonSellers #EcommerceGrowth #ShopifyStrategy #AmazonFBA #BrandGrowth
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Amazon Sellers Need Brand Control
00:31 - Customer Data and Margin Problems on Amazon
02:13 - Amazon and Website Pricing Strategy
03:32 - Creative Refresh for Ecommerce Ads
06:47 - Paid Media Funnel for Brand Growth
10:41 - Using Amazon AMC for Lookalike Audiences
11:50 - Email and SMS System for Retention
14:00 - Website Optimization for More Sales
18:32 - Amazon Pages vs Ecommerce Websites
19:59 - Inventory and Fulfillment Setup
21:29 - Tracking, Pixels, UTM Tags, and Attribution
24:17 - Retention and Customer Lifetime Value
25:45 - Customer Experience That Can Beat Amazon
27:02 - Common Ecommerce Growth Mistakes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon main image suppressed? Fix UPC issues, product identifier errors, low CTR, flat file updates, and AI listing comparisons. Learn when to use GS1 UPCs, ASIN or UPC in flat files, main image A/B testing, price checks, self-targeting ads, and keyword relevance. See how Amazon sellers can write stronger bullet points for AI shopping tools, product comparisons, CTR, and organic conversion rate.
Fix the listing issue before Amazon buries the ASIN, get a live account check and a clear repair plan from people who handle this daily: https://bit.ly/4jMZtxu
AmazonSellers #AmazonFBA #AmazonListingOptimization #AmazonSEO #AmazonPPC
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:03 - Main Image Suppression and UPC Issues
01:18 - Flat File Fixes for Product Identifier Errors
02:19 - Low CTR and Main Image A/B Testing
03:38 - Organic Conversion Rate and Price Problems
05:01 - Amazon AI Shopping Tools and Bullet Point SEO
06:21 - Product Benefits That Help AI Comparisons
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Learn how Amazon PPC relevancy impacts ad placement, CPC, and keyword performance.
In this video, we break down why big brands like KitchenAid can often pay less for Amazon ads while newer sellers may need higher bids to compete on broad keywords like “kitchen scissors.” This overview explains how Amazon uses sales velocity, click-through rate, conversion history, reviews, and organic ranking signals to decide which products are most relevant for search terms.
Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #AmazonFBA #EcommerceStrategy #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - The $7.59 Product vs. Your $3.92 Bid
0:20 - What is Amazon Relevancy?
0:42 - The "Deck of Cards" Analogy
1:32 - History: The 4 Pillars of Relevancy
2:10 - Why Big Brands Pay Less
2:47 - The Broad Match Trap for New Products
3:20 - How to Improve Your Relevancy Rank
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
AI agents like Amazon Rufus are changing how customers buy. Are you ready for Agentic Commerce? Learn how to transition from human-driven tasks to "Human-in-the-loop" AI strategies to scale your Amazon FBA brand in 2026
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/3SH8m0l
AmazonAI #AmazonSellers #EcommerceAI #AmazonMarketing #RetailMedia
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 – The Need for AI Infrastructure with a Human Touch
01:34 – Introduction: Noah Wickham & Sai Koppala (Commerce IQ)
02:55 – How Retailer Algorithms (Rufus/Alexa) Are Changing the Game
05:23 – What AI Agents Can Actually Do for Amazon Brands Today
07:02 – Case Study: Reducing Content Update Time from Weeks to Minutes
10:02 – Is Keyword Search Dying? Optimizing for AI Visibility
13:55 – Change Management: Why You Can’t Just "Deploy an Agent"
16:41 – The Shift in Metrics: Lower Glance Views vs. Higher Conversions
19:42 – Agentic Commerce vs. Agentic Retail: What’s the Difference?
23:40 – The Future: Building "Superhuman" Teams with 80% Less Grunt Work
25:37 – Advice for the Future: Curiosity in the Age of AI
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Founder journey, entrepreneurship, leadership, and personal growth shape this honest update on building a company, culture, jobs, and long-term impact. Steven Pope covers founder life, business purpose, remote team culture, Amazon brand work, content creation, personal change, dating, fatherhood, and life goals. He also shares thoughts on AI, SaaS, sales, persuasion, company values, education-based leadership, and building work that can last beyond one person.
Amazon brands that are stuck should get a real plan before PPC, SEO, and design problems keep draining sales: https://bit.ly/4jMZtxu
FounderJourney #Entrepreneurship #BusinessLeadership #AmazonSellers #PersonalGrowth
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Founder Journey and Personal Expectations
01:06 - Why Statement and Company Mission
01:44 - Creating Jobs and Long-Term Company Vision
03:05 - Building a Functional Amazon Agency Culture
05:19 - Founder Life After Personal Change
06:19 - Family Time, Travel, and Fatherhood
07:08 - SaaS, AI, and Sales in 2026
08:47 - Looking for a Bigger Mission
10:18 - Jobs, Remote Work, and Helping People Grow
12:01 - Education-Based Company and Long-Term Impact
13:45 - Health, Personal Growth, and Prosperity
14:28 - Founder Role, Culture, and Leadership Team
16:19 - CEO Training and Lifestyle Business Thoughts
17:02 - Content Creation That Brings the Right People
18:42 - Legacy, AI, and Future Content
20:04 - Business Books and New Learning Goals
22:18 - Leadership Habits and Dating Challenges
23:29 - Debate, Persuasion, and Career Lessons
27:07 - Social Life, Dating Apps, and New Experiences
32:44 - Dating Lessons Applied to Business Partners
33:41 - The Talents Story and Personal Mission
35:15 - Comments, Amazon Brand Help, and Coaching
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon Ads billing cycle limits can cause frequent $500 charges, cash flow stress, and payment issues for sellers. This video explains how Amazon Ads credit limits work, how to request a higher payment frequency limit, and when sellers should ask for $1,000 or $1,500. Learn how Amazon PPC billing threshold changes can help reduce charge frequency, support ad spend, and give sellers more time between payments.
Stop letting Amazon Ads billing issues squeeze cash flow. Get a clear ad payment plan before the next charge hits: https://bit.ly/4jMZtxu
AmazonAds #AmazonPPC #AmazonAdvertising #AmazonSellers #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - How Amazon Ads Billing Cycle Works
00:36 - Why Sellers Hit the $500 Billing Limit
00:59 - Where to Request a Billing Limit Review
01:24 - Increase Payment Frequency Limit in Amazon Ads
01:41 - Best Credit Limit Request for Sellers
02:12 - Credit Card Limit and Approval Timing
02:36 - Why Higher Amazon Ads Billing Helps Cash Flow
03:10 - When Sellers Should Request a Higher Limit
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Managing more than 50 SKUs on Amazon gets tricky when deciding whether to group products together or separate them by ASIN.
In this video, Kevin breaks down how to structure Sponsored Products campaigns based on parent-child variations, separate listings, and shared keywords. You’ll learn when it makes sense to let Amazon’s algorithm favor the best-performing child variation, how the variation “halo effect” can help traffic move between products, and why separate listings usually need their own dedicated campaigns for better bid control.
Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #AmazonFBA #AmazonSeller #amazonmarketing
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
0:00 - Strategies for 50+ SKU Catalogs
0:13 - Grouping by Parentage vs. Individual ASINs
0:41 - Keyword Strategy for Color & Style Variations
0:58 - When to Use Single ASIN Campaigns for Separate Listings
0:1:36 - The "Halo Effect": Driving Traffic Between Variations
0:2:30 - Maintaining Bid Control Across Similar Products
0:2:56 - How to Structure Your PPC
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you struggling to scale your CPG brand?
In this interview, the founder of Startup CPG shares the critical lessons every brand owner needs to hear to navigate the journey from startup to established player. Whether you're selling on Amazon or expanding into retail, these insights on brand building, community, and strategy are essential for your growth.
Ready to take your Amazon or CPG brand to the next level? Don't navigate the complex marketplace alone. Let's build a strategy that works for you. Book a call: https://bit.ly/4dQ2hbr
CPG #BrandScaling #Entrepreneurship #RetailGrowth #FounderAdvice
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - Introduction to CPG Scaling
1:45 - The Most Common Mistakes Founders Make
4:20 - Building a Scalable Infrastructure
7:15 - Retail vs. D2C Growth Strategies
10:30 - Final Advice for CPG Founders
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon Premium A+ Content is now open to Seller Central brand owners, changing product detail pages and A+ access. This Amazon seller update covers Premium A+ Content, Seller Central, A+ Content Manager, AI-generated images, and brand owner rules. Learn what changed, why AI image disclosure matters, and how sellers should handle A+ Content before listing issues appear.
Stop guessing with Premium A+ Content, get a listing review before Amazon flags the parts sellers usually miss: https://bit.ly/4jMZtxu
AmazonAPlusContent #AmazonSellerCentral #AmazonSellers #AmazonListingOptimization
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Premium A+ Content Access for Sellers
00:42 - Why Product Detail Pages Are Changing
01:17 - AI Generated Images in A+ Content
01:52 - Amazon Advertising Rules and AI Disclosure
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon search is changing fast. It’s no longer just about keywords. AI shopping tools like Rufus and Alexa are now answering customer questions and shaping buying decisions before shoppers even open a listing.
In this Amazon SEO for AI Agents walkthrough, we cover how Answer Engine Optimization, or AEO, works on Amazon, where to place clear answers in your bullet points and crawlable A+ Content, and why intent-based listing optimization matters for sellers. You’ll also see how to find the questions Amazon is already surfacing in search and use them to prepare your listings for AI shopping.
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu
AmazonSEO #AmazonAEO #AmazonSelling #AmazonListingOptimization #amazonfba
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 – Introduction to AEO (Artificial Engine Optimization)
00:46 – Amazon's Phase 5 SEO approach for AI search
01:52 – How to identify "Ask Alexa" questions on your listing
02:30 – Two high-potential areas for AI optimization
03:02 – Finding AI prompts and search bar questions
04:08 – Optimizing bullet points for intent-based answers
05:52 – Using crawlable text in A+ content for AI agents
06:50 – The power of FAQ sections for AI shopping
07:15 – Manual search methods for finding high-relevancy questions
08:32 – Start tracking and optimizing for AI today
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon product title requirements now limit titles to 75 characters, with item highlights changing how listings appear in search. This video explains Amazon SEO update 2026, title character limits, AI title rewrites, mobile shopping, and listing compliance. Sellers learn why shorter product titles matter, when to edit listings, and how to protect keyword ranking before the deadline.
Do not let Amazon AI rewrite your listing for you, get a FREE listing review before the title rule cuts into your traffic: https://bit.ly/4jMZtxu
AmazonSEO #AmazonFBA #AmazonSeller #AmazonListingOptimization #AmazonProductTitle
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Product Title Requirements Are Changing
00:44 - Amazon AI May Rewrite Product Titles
01:38 - Global Title Policy and Seller Alerts
02:39 - Why Amazon AI Titles Can Hurt SEO
03:30 - How to Write a 75 Character Product Title
04:45 - When Sellers Should Update Listings
05:06 - Mobile Shopping and AI Search Changes
05:57 - SEO Impact of Shorter Amazon Titles
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon ASIN ranking recovery starts with restock timing, sales rank, coupons, PPC bids, and top of search ads. This video explains how sellers can revive Amazon out of stock lost ranking, restart ads after restock, and rebuild sales velocity. It also covers FBA inventory age, aged inventory surcharge, low inventory fees, FC transfer status, and inventory planning.
If stockouts, ranking drops, and FBA fees are eating margin, get an Amazon growth plan before the next inventory mistake costs more: https://bit.ly/4jMZtxu
AmazonFBA #AmazonPPC #AmazonSeller #AmazonInventory #AmazonSEO
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Revive an Amazon ASIN After Stockout
00:48 - Brand Tailored Promotions for Ranking Recovery
01:28 - Coupons and Deals for Fast Sales Rank
01:40 - Raise Bids on Best Search Terms
02:12 - Use Sales Velocity to Recover Ranking
02:46 - Start Amazon Ads After New Inventory Arrives
03:10 - FC Transfer and FBA Inventory Status
03:54 - Check Low Inventory Fees and Planning Issues
04:15 - FBA Inventory Age and Aged Inventory Surcharge
05:01 - Find Units That Trigger Inventory Fees
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Prime Day isn't just about massive discounts, it's about margin protection and long-term audience building.
In this video, we break down why a "Low-Discount" strategy often yields higher net profit and how to use technical tools like Amazon Marketing Cloud (AMC) and Brand Tailored Promotions to capture sales after the event ends.
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu
AmazonPrimeDay #AmazonFBA #AmazonSellers #AmazonPPC #amazonmarketing
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 Should You Actually Discount on Prime Day?
01:21 The "Added to Cart" Secret Tactic
02:54 Why the Account-Wide View is Killing Your Profit
03:55 Testing Campaigns Before the Big Event
04:12 AMC Audience Insights: Building Your Post-Prime Funnel
05:00 Summary & Next Steps for Your Brand
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Master the 5 Phases of Amazon SEO to outrank competitors in the new AI-driven era.
Amazon's ranking algorithm has shifted from simple keyword stuffing to "Buyer Intent" and AI-driven questions. In this masterclass, We break down our proven 4-phase SEO framework and introduce the unofficial Phase 5: Intent & AI Prompting. Learn how to optimize your listing for Rufus, Amazon’s new AI shopping assistant, and why your A+ content is now your secret weapon for indexing.
Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonSEO #AmazonSellers #AmazonFBA #AmazonListingOptimization #AmazonRufus
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - The Problem: Why it’s harder to scale organic sales
01:32 - The 4-Phase SEO Approach (Overview)
03:26 - Phase 5: AI, Rufus, and Question-Based Shopping
04:56 - Stop the Stuffing: New Title & Bullet Point Rules
11:13 - Using A+ Content & FAQ for AI Indexing
19:19 - How to incorporate 100+ keywords without penalties
29:00 - Ranking vs. Indexing: What’s the difference in 2026?
32:44 - The "Strike Zone" Strategy: Moving from Page 2 to Page 1
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Agentic commerce and AI shopping agents are changing how buyers search, compare, and buy products online. This ecommerce podcast covers Amazon AI shopping, retail media, consumer insights, buyer intent, and product recommendations. Learn how brands can prepare for the future of retail as AI agents reshape search, shopping, loyalty, and online sales.
Follow Trevor Sumner on LinkedIn: https://www.linkedin.com/in/trevorsumner/
Or check i-Genie.ai
Stop guessing how AI shopping will affect your sales. Get a real Amazon growth plan before your competitors adapt first: https://bit.ly/4jMZtxu
AgenticCommerce #AIShopping #EcommerceAI #AmazonAI #RetailMedia
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - AI Shopping Agents and Buyer Intent
01:42 - Ecommerce, AI, and Consumer Insights
02:23 - How i-Genie Tracks Consumer Signals
04:32 - Brand Lessons from F1 and Red Bull
06:02 - Why Surveys Miss Real Buyer Intent
07:02 - Amazon For You and AI Preferences
08:12 - Agentic Commerce and AI Shopping Growth
09:41 - Why Retailers Protect the Shopping Experience
10:30 - Why AI Agents May Not Replace Buyers Yet
12:35 - Amazon Rufus, Alexa, and Agent Shopping
13:37 - Retail Therapy and Human Shopping Habits
14:24 - Useful AI Agents for Gifts and Product Alerts
16:11 - Amazon Dash, Subscribe and Save, and Reorders
18:20 - Unprompted AI Shopping and Amazon’s Edge
19:51 - Future of Retail, Branding, and AI Data
20:26 - Better Store Data and Retail Media
22:17 - Why Retail Is a Hard Business
23:41 - Coca-Cola, Shelf Presence, and Brand Reach
24:51 - Advice on Saying No in Business
27:19 - Where to Find Trevor Sumner
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Stop guessing your Amazon PPC budget. In this session, Noah Wickham from My Amazon Guy explains why there is no perfect starting bid or budget, why Amazon suggested bids are often misleading, and how sellers should use real campaign data to make smarter PPC decisions.
Noah breaks down why PPC does not create sales by itself. It only gets your product in front of shoppers. Your click-through rate, conversion rate, listing quality, product fit, price, and reviews all decide whether that ad spend turns into profit.
You’ll learn how to start with a testing budget, adjust bids based on impressions and spend, avoid blindly trusting Amazon’s suggestions, and know when you have enough data to make a decision.
Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #AmazonFBA #AmazonSellers #amazonmarketing
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - How to Start an Amazon PPC Budget
01:07 - Why Sales Matter More Than Budget
01:45 - Cost Per Click Changes by Product Type
02:05 - PPC Needs Better Clicks and Conversions
03:00 - Fix the Listing Before Blaming Ads
03:42 - Click Rate Changes After Listing Work
04:37 - Why Amazon Suggested Bids Can Be Wrong
05:38 - Placement Types and Bad Search Term Data
06:33 - Why Bid Costs Depend on Competition
07:23 - Starting Bids and Budgets Are Tests
08:32 - Dynamic Down Only Bidding for New Sellers
09:19 - Spend Thresholds and Buying Data
09:59 - Why Relevance Still Matters in Ads
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC bid optimization should be based on data, not random changes, especially for fast-growing brands. Learn when to change Amazon PPC bids, how to review 30-day and 60-day data, and how to spot wasted ad spend. This video explains Amazon PPC bid changes, bleeding keywords, Campaign Manager reports, ACoS, and spend with no sales.
Stop guessing with Amazon ad spend. Get a PPC plan built around real data before more budget goes to bad keywords: https://bit.ly/3ZlHh6G
AmazonPPC #AmazonAds #AmazonFBA #PPCStrategy #AmazonSellers
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - How Often to Change Amazon PPC Bids
00:30 - Weekly Bid Checks for Growing Campaigns
01:05 - Use 30-Day and 60-Day PPC Data
01:40 - Amazon Reports and Longer Data Windows
02:10 - Find Bleeding Keywords in Campaign Manager
02:41 - Lower or Pause Bad Amazon PPC Keywords
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon DD+7 cash flow problems can delay payouts, strain PPC budgets, and leave sellers short before credit card bills hit. This video explains the Amazon DD+7 payout policy, delivery date reserve, deferred transactions, and payday lag cycle. See how Amazon seller cash flow, PPC costs, credit card payments, and working capital gaps can stack up under DD+7.
Stop guessing where your Amazon cash is going. Get a cash flow and PPC review before DD+7 turns payday into damage control: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #AmazonPPC #AmazonCashFlow #SellerCentral
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Amazon DD+7 Hurts Sellers
00:32 - DD+7 Lag Cycle and Cash Flow
00:47 - Amazon Payday Calendar Example
01:20 - Delivery Date Plus Seven Explained
02:05 - Orders Missing the Current Payday
03:16 - PPC Costs Before Amazon Payouts
04:29 - Why the First Lag Is Not the Only Problem
05:18 - Credit Card Payments and PPC Spend
06:25 - How Sellers Fall Behind on Payments
07:02 - Payday 2 and the Working Capital Gap
08:54 - DD+7 Can Set Cash Flow Back 14 Days
09:23 - Questions About DD+7 and Amazon Cash Flow
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon seller updates May 2026 cover Alexa for Shopping, auto-buy, seller fees, and Subscribe & Save dashboard changes. This recap explains how Amazon AI shopping, Rufus replacement, pricing rules, and Seller Central data may affect Amazon sellers. Learn what changed across Amazon product pages, subscriptions, AI search, and seller costs before these updates impact sales.
Amazon changes are moving fast. Get a real account review before fees, AI search, and product page shifts start eating your sales:
AmazonSeller #AmazonFBA #AmazonNews #AmazonAI #sellercentral
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon Seller Updates May 2026 Recap
00:38 - Amazon Fees and Seller Cost Pressure
01:38 - Amazon Auto-Buy Button on Product Pages
02:51 - Subscribe and Save Dashboard Data Changes
04:03 - Alexa for Shopping Replaces Rufus
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Cannes Lions 2026 brings executive community, AI career growth, marketing leaders, and insights professionals into one timely conversation. This podcast episode covers how business growth executives can stay useful, build better connections, and respond as AI changes roles. Learn why leadership, emotional intelligence, and cross-team business knowledge matter more as companies rethink jobs and growth.
Want access to the Cannes Lions executive sessions and future business growth events? Join Insights Lighthouse and get in the room before the best connections are gone: https://insights-lighthouse.com/events/62/event-application
If AI, hiring shifts, and messy growth goals are hitting the business at once, get expert help before small gaps turn into expensive problems: https://bit.ly/4jMZtxu
CannesLions2026 #AICareerGrowth #ExecutiveLeadership #MarketingLeaders #FutureOfWork
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - AI Job Risk for Insights Professionals
00:49 - Mad Growth Podcast Guest Introduction
01:41 - What Insights Lighthouse Does
02:44 - Executive Community During AI Change
04:37 - Cannes Lions 2026 and Marketing Leaders
06:19 - Insights Lighthouse Event at Martinez Hotel
08:19 - AI Career Growth in the Next 6 to 12 Months
09:26 - Why Companies Need New Professional Skills
10:20 - 60% of Insights Roles at Risk
11:07 - Take a Leadership Role at Work
12:28 - Human Intelligence and Emotional Intelligence
13:10 - Learn the Whole Business to Grow Faster
14:05 - Where to Find Insights Lighthouse
15:01 - Membership, Mentorship, and Event Access
15:29 - Cannes Lions Event Dates and Registration
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Agencies lose clients when teams miss details, skip updates, and make people chase answers.
This video breaks down how @MyAmazonGuy builds systems to prevent that, from hiring people without agency experience to onboarding new hires, using SOPs, auditing accounts, training brand managers, and keeping clients updated before they have to ask. It also explains why checklists, team structure, and a 48-hour client communication rule can help agencies stay organized as they grow.
Get better sales and grow your brand with @MyAmazonGuy : https://bit.ly/4jMZtxu
AmazonAgency #AgencyGrowth #ClientCommunication #SOPs #ProjectManagement
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Hiring Employees Who Wear Many Hats
00:48 - Why Onboarding New Hires Matters
01:23 - Building an HR Process for New Employees
01:38 - Using Job Sites Instead of Only Referrals
02:10 - New Hire Checklist and Tool Setup
02:45 - Better Onboarding for Agency Growth
03:20 - SOPs and Audits for Client Accounts
04:13 - Regular Account Audits and PPC Checks
04:54 - Cadence Sheets and KPI Reviews
05:28 - Training Teams to Deliver Client Results
05:44 - Brand Strategist Playbook for Amazon Accounts
07:01 - Using Strategy Across Client Accounts
08:18 - High Impact Work for PPC, SEO, and Catalog
08:48 - Project Management for Agency Teams
09:04 - Team Structure That Helps Agencies Scale
09:45 - Dedicated Account Teams and QA Layers
10:53 - Client Communication Process
11:12 - 48 Hour Client Communication KPI
12:09 - CRM Tracking for Client Updates
12:45 - Why Clients Leave When They Wonder
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon DD+7 payout policy delays seller payments after delivery and affects cash flow, reserves, and deferred transactions. This video explains how delivery date plus 7 works, why a January 1 order may not pay out until January 23, and how Amazon’s two-week payout cycle changes the timing. Amazon sellers will learn why account-level reserves, payment reports, biweekly statements, ad spend, fees, and payout schedules now feel harder to track.
Stop letting delayed Amazon payouts wreck inventory, ads, and cash flow planning, get an expert review before the next payout cycle hits: https://bit.ly/4jMZtxu
AmazonSeller #AmazonFBA #AmazonPayouts #SellerCentral #AmazonBusiness
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - What Amazon DD+7 Means
00:30 - Why A January 1 Order Pays Later
01:15 - How DD+7 Hurts Amazon Seller Cash Flow
01:58 - Why DD+7 Is Common But Still Stressful
02:33 - Account-Level Reserves And Deferred Transactions
03:08 - Why Payment Issues Tie Back To DD+7
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon sellers often look for more ways to grow outside Amazon, but the best traffic is the kind that sends buyers back to their listings.
In this video, Noah Wickham explains how influencers, affiliate marketing, social media, Meta ads, TikTok ads, UGC, and direct-to-consumer brand building can help create more awareness, more branded searches, and stronger Amazon sales. The video also explains how Subscribe & Save fits into Amazon ranking by adding steady organic sales and helping support 180-day sales history.
Book a call to turn outside traffic into Amazon sales: https://bit.ly/4jMZtxu
AmazonExternalTraffic #AmazonInfluencerMarketing #AmazonSubscribeAndSave #AmazonSEORanking #AmazonSellerTips
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 Best ways to send outside traffic to Amazon
0:28 Why influencer traffic can help Amazon sales
0:58 Affiliate marketing for Amazon sellers
1:19 Building a social media presence for the brand
1:55 Why brand awareness matters
2:27 Direct-to-consumer strategy for Amazon brands
3:10 Meta ads, TikTok ads, UGC, and branded Amazon search
3:48 MAG Growth support for DTC marketing
4:22 Does Subscribe & Save affect CTR and conversion rate?
4:52 How Subscribe & Save affects Amazon ranking
5:30 Organic sales and 180-day sales history
6:05 Why recurring Subscribe & Save orders matter
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon unfulfillable inventory can drain profit when FBA returns, disposal, liquidation, and value recovery settings are wrong. This video explains Amazon automated value recovery, return to seller settings, grade and resell, refurbishment, and FBA liquidation. Amazon sellers can compare removal options, cost impact, resale value, and when damaged inventory should be returned instead of disposed.
Stop letting bad FBA return settings eat your margin, get a real Amazon inventory plan before more units turn into lost profit: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #AmazonInventory #FBASeller #SellerCentral
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - What Happens to Amazon Unfulfillable Inventory
00:31 - Amazon Automated Value Recovery Settings
01:01 - Refurbishment, Grade and Resell, and Liquidation
02:20 - Return to Seller vs Dispose
03:02 - When Returned Inventory Still Has Value
03:33 - Removal Cost, Shipping Cost, and Profit Impact
03:57 - Best FBA Setting for Damaged Returns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon seller fees 2026, Amazon Ads payment changes, FBA fuel surcharge, and cash flow pressure are changing how sellers plan profit. This podcast covers ad spend payments, seller boycott concerns, rising costs, AI agents, ecommerce SOPs, and business growth systems. Learn how Amazon sellers can think about margins, pricing, AI tools, leadership, and process changes during a tougher marketplace year.
Stop guessing through Amazon fees, ad changes, and margin pressure. Get a clear growth plan before your profit gets squeezed: https://bit.ly/4jMZtxu
AmazonSellers #AmazonFBA #AmazonAds #EcommerceGrowth #AITools
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 - Amazon Seller Changes in 2026
1:09 - Amazon Ads Payment Change and Seller Boycott
2:04 - Credit Card Rewards and Ad Spend Cash Flow
3:02 - Why the Amazon Ad Boycott Had Low Impact
4:40 - Seller Fees, Cash Back, and Margin Pressure
5:23 - FBA Fuel Surcharge and Rising Costs
6:10 - Tariffs, CPC Increases, and Profit Problems
7:02 - Amazon Pricing Ripple Effect Across Ecommerce
7:40 - AI Agents and Ecommerce Workflows
8:31 - Why AI Is Not Replacing Sellers Yet
9:03 - MAG AI and Business Process Automation
10:06 - How AI Helps New Brands Start Faster
10:36 - Why AI Should Not Run Amazon Ads Alone
11:22 - Claude, Perplexity, and AI Tools for Business
12:25 - Rufus, AI Shopping, and Consumer Trust
13:19 - MAG AI, SOPs, and Human Review
14:18 - How MAG Balances AI With Core Services
15:12 - Ecommerce Growth, Software, and New Business Units
16:02 - Custom AI Agents for Business Problems
17:49 - When Software Should Fit the Business
18:51 - Small AI Tools and New Business Ideas
20:32 - Trust, Client Growth, and Ecommerce Services
22:52 - Leadership, Teams, and Managing Growth
24:24 - SOPs, Checklists, and Process Control
26:11 - Teaching, Multiplying, and Training Teams
27:42 - AI as a Tool, Not a Replacement
28:25 - Ecommerce Growth Plans and Future Markets
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
To develop effective strategies, sellers need to perform a full end-to-end amazon ppc audit of their Amazon account. This video explains why understanding your account in depth is crucial for amazon optimization and overall amazon business growth. Learn how to analyze search terms and their performance to enhance your amazon advertising and implement better ecommerce strategies.
Schedule a call with My Amazon Guy for expert advice: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #AmazonBrandAnalytics #AmazonPPC #AmazonSEO
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Amazon Sellers Need an Account Audit
00:47 - Amazon Account Audit Checklist
02:13 - Search Query Performance Report Explained
03:20 - ICAP Funnel for Amazon Strategy
04:24 - How to Increase Amazon Impressions
05:19 - SEO Indexing and PPC Impressions
06:42 - How to Increase Amazon Clicks
07:00 - Main Image CTR and Amazon Image Rules
08:41 - How to Increase Add-to-Carts
10:21 - Price, Reviews, and Purchases
11:26 - Turning Account Data Into Strategy
12:05 - Brand Tailored Promotions for Sales
13:27 - Customer Journey Analytics in Brand Analytics
14:55 - Cart Abandoners and Drop-Off Strategy
15:34 - Data-Based Amazon Strategy Decisions
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Staring at ACOS alone can make Amazon sellers miss the bigger PPC picture fast.
Kevin Sanderson explains why Amazon sellers should not focus on only ACOS, TACOS, profit, or market share when making PPC decisions. He shows how each metric tells part of the story and why watching the full picture can help sellers avoid bad ad choices.
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #AmazonSeller #ACOS #TACOS
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:02 - ACOS, TACOS, Profit, or Market Share
00:35 - Why One Metric Can Cause Bad Decisions
01:30 - Reading PPC Metrics Like a Dashboard
02:14 - How TACOS, Market Share, and Profit Connect
02:43 - Tracking the Full Amazon PPC Picture
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video shares a real Amazon career path that did not start with a fancy title or years of experience. It starts with selling Yu-Gi-Oh cards on eBay, testing dropshipping, learning Shopify, and slowly moving into Amazon PPC and brand management through hands-on work. The main point is simple: the best way to learn ecommerce is by doing the work, getting reps, and working with real accounts. Watch the full video to see how beginners can start from zero, get trained, and build a real career at My Amazon Guy.
Schedule a coaching call with My Amazon Guy for expert advice: https://bit.ly/4jMZtxu
AmazonJobs #AmazonPPC #EcommerceCareer #AmazonSelling #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Finding effective targets for Amazon advertising can be challenging for even seasoned sellers.
This video demonstrates how to effectively find advertising targets on Amazon, moving beyond basic keyword suggestions and competitor analysis to leverage Amazon's own system for better targeting insights. Learn how to optimize your amazon ppc strategy and improve your amazon sponsored products and amazon sponsored brands campaigns.
Need help setting up Amazon ads the right way? Book a coaching call: https://bit.ly/4jMZtxu
AmazonAds #AmazonPPC #AmazonSellers #AmazonAdvertising #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Finding Better Amazon Ad Targets
01:03 - Setting Up a Sponsored Product Campaign
01:32 - Why One Product Matters
01:58 - Automatic Targeting and Bids
03:05 - Automated Rules in Amazon Ads
03:56 - Creating the Manual Campaign
05:22 - Feeding Terms Into Ad Groups
06:35 - CTR and Conversion Rate Filters
07:08 - ROAS Filter and 30-Day Performance
07:32 - Exact, Phrase, and Broad Campaigns
08:16 - How the Keyword Funnel Works
08:50 - Automating Amazon Keyword Research
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon agency growth starts with content, SOPs, remote hiring, and client results from Steven Pope at My Amazon Guy.
Steven Pope shares how My Amazon Guy started as a consulting plan, then grew through Amazon content, SOPs, remote work, virtual assistants, and a strong learning culture. He explains how the first client went from $4,000 a month to $1 million a month, why YouTube content helped bring in clients and talent, and how SOPs helped the team scale across remote roles. This video is a strong case study for Amazon sellers, agency owners, and operators building better systems.
Stuck with Amazon growth, team systems, or listing problems? Book a coaching call with My Amazon Guy and get a clear action plan: https://bit.ly/4jMZtxu
AmazonAgency #AmazonFBA #amazonseller
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - How My Amazon Guy Started
00:47 - First Client and Early Growth
01:31 - Hiring the First Employee
02:33 - Going Remote Before COVID
02:52 - Hiring Virtual Assistants
03:03 - Using Content to Grow
03:46 - Sales From YouTube
04:09 - Why Steven Pope Hired Fast
05:20 - Delegating Work You Know
05:54 - Turning Amazon Tasks Into SOPs
06:25 - Content Helped Sales and Hiring
07:31 - Building Systems and Processes
08:39 - SOPs Made Remote Work Possible
09:30 - Learning and Teaching Values
09:46 - Three Deep to a Seat System
10:16 - Why Systems Protect the Company
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon shoppers decide fast, and one weak product image can cost sellers the click before their listing gets a chance.
In this video, we break down Amazon main image optimization, why shoppers look at product photos before reading the title, and how small image changes can improve click-through rate in Amazon search results and Sponsored Ads. You’ll see real Amazon listing examples, CTR checks, bullet point mistakes to avoid, A+ Content SEO tips, and product photo best practices so sellers can spot what may be hurting their Amazon listing and fix the images, copy, and content that matter most.
AmazonSeller #AmazonFBA #AmazonListing #AmazonSEO #AmazonCTR
Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Main Images Get the First Click
00:31 - Main Image Hack for Better Product Photos
01:18 - Using Empty Space in Product Images
01:43 - Adding Top Keywords Through Packaging
02:24 - Product Examples With Keyword Packaging
03:08 - Text Is for Robots, Pictures Are for People
03:45 - Click Through Rate Goals for Amazon Listings
04:18 - A+ Content and Crawlable Text
04:41 - Bullet Point Rules for Amazon Sellers
06:08 - Where to Find CTR and Conversion Data
07:27 - Specs, Infographics, and Lifestyle Images
08:58 - Amazon Main Image Text Rules
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon is changing its shopping platform with new AI features, including the end of the 'Rufus' AI. The company is bringing in 'Alexa for Shopping', an ai assistant that will improve the experience on its app and website. This move is set to really change consumer online shopping habits by 2026 and 2027, as amazon alexa and other artificial intelligence systems become more integrated.
Read Amazon’s Alexa for Shopping announcement:
https://www.aboutamazon.com/news/retail/alexa-for-shopping-ai-assistant
Read Amazon’s About You personalization update:
https://www.aboutamazon.com/news/retail/amazon-about-you-personalization-preferences
Amazon AI search is changing buyer paths now, get a clear seller action plan before Alexa starts choosing your competitors: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
0:00 Amazon AI shopping changes for 2026 and beyond
0:11 Rufus name is being removed
0:34 Why Amazon is moving Rufus into Alexa
1:07 Alexa for Shopping combines Rufus and Alexa Plus
1:42 Amazon Dash and early voice shopping history
2:14 What Alexa for Shopping changes for consumers and sellers
2:23 Amazon’s new shopping assistant features explained
2:52 Amazon About You and personal shopping preferences
3:18 Why sellers may face new AI search problems
3:43 Amazon search shifts from SEO to AEO and intent
3:49 Audience targeting and segmentation become more important
4:21 Amazon’s bigger push toward agentic AI shopping
4:45 Alexa recommendations and personalized offers
5:03 How Amazon may pair products with shoppers faster
5:24 Future videos on Amazon AEO and AI intent
5:37 Final call to like and subscribe
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC impressions no clicks often means the main image, CTR, keyword targeting, or ad placement needs a closer review. This video explains Amazon main image A/B testing, Manage Your Experiments, PPC relevance, bid placement, CPC, ACoS, and TACOS goals for new product launches. Amazon sellers can use these steps to check low traffic, weak clicks, launch pricing, category search volume, and early sales targets before wasting ad spend.
Stop guessing why Amazon PPC gets impressions but no clicks, get a real account review before more ad spend turns into dead traffic: https://bit.ly/4jMZtxu
AmazonPPC #AmazonFBA #AmazonAds #AmazonSeller #amazonctr
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon PPC Impressions But No Clicks
01:01 - Main Image Test and Relevant Targeting
01:18 - Amazon Manage Your Experiments for A/B Testing
02:03 - Low Search Volume and New Listing Limits
02:38 - Bid Placement and Top of Search Adjustments
03:04 - Monthly PPC Spend, CPC, ACoS, and TACOS
04:00 - First Product Launch Without Vine Reviews
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Possible Miami shows why AI, creators, UGC, and YouTube trust matter for brand growth.
Noah Wickham shares what marketers are focused on now and why brands need real people, not just logos, to earn trust. It also gives a clear look at why creator content is becoming harder for businesses to ignore.
Want a stronger Amazon brand without guessing what to fix first? Start here: https://bit.ly/4jMZtxu
AIMarketing #CreatorEconomy #InfluencerMarketing #ContentMarketing #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon Subscribe and Save dashboard data shows reorder rate, customer lifetime value, and seller funding trends. Sellers can use subscription reports, inventory planning, planned units, and planned sales to avoid missed orders. This walkthrough explains how repeat purchases, cancel rates, and subscription data can help CPG brands plan better.
Stop guessing why repeat buyers are not turning into subscribers, get a real Amazon account review and build a plan before sales slip: https://bit.ly/4jMZtxu
AmazonSubscribeAndSave #AmazonSellerCentral #AmazonFBA #AmazonSellers
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon Subscribe and Save Dashboard Update
00:54 - Reorder Sales vs Subscribe and Save Sales
01:42 - Share of Total Units From Reorders
02:53 - Active Subscriptions Year Over Year
03:17 - Customer Lifetime Value by Segment
04:40 - Average Reorders Per Subscriber
05:49 - Seller Funding and Signup Data
06:28 - Subscription Deliveries and Cancel Rate
07:46 - Subscription Inventory Planning
08:36 - Planned Sales and Cash Flow
09:14 - Seller Funding Strategy for More Subscribers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon scaling strategy starts with PPC data, AMC audiences, Rufus questions, listing content, conversion rate, and market share. This video explains how sellers can use Amazon Marketing Cloud, PPC metrics, search query reports, pricing, and product variations to grow sales. Learn how Amazon sellers can find broken ad funnels, improve listings, test prices, review product ceilings, and scale without wasting spend.
If growth is stuck, ad spend is rising, or Amazon data feels messy, get a real scaling plan before wasted spend becomes the strategy: https://bit.ly/4jMZtxu
AmazonScaling #AmazonPPC #AmazonSellers #AmazonFBA #AmazonMarketingCloud
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon Scaling Roadblocks and Sales Growth
00:53 - AMC Audiences for Amazon Scaling
02:14 - Building Custom AMC Audiences
03:35 - Competitor ASIN Audience Targeting
05:00 - Time Frames and Shopper Segments
06:25 - Audience Queries and Market Share
08:25 - AMC Availability and Playbook Questions
09:23 - Why Custom Audiences Help PPC
10:30 - Rufus Questions for Listing Content
12:06 - Answering Customer Questions on Listings
13:37 - Rufus Use and Review Data
15:09 - PPC Strategy Gaps and ROI
17:18 - Shopper Behavior Chain in Ads
18:30 - CPC, ACoS, Ranking, and TACoS
20:34 - Finding Strong PPC Traffic Chains
22:00 - Sponsored Brand and Sponsored Product Gaps
24:46 - Finding the Product Sales Ceiling
27:34 - Market Size and Product Limits
31:29 - When to Launch the Next Product
35:51 - Combining Similar Product Variations
39:17 - Product Performance Metrics to Review
44:42 - SEO Phase Three and Rufus Strategy
49:44 - Shopify, Amazon, and Branded Search
54:57 - Pricing, Conversion Rate, and Testing
56:20 - Splitting Large Color Variations
59:23 - Isolating High Performing PPC Clusters
01:01:19 - Testing Campaigns Without Breaking Winners
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This discussion centers on fostering a workplace culture where employees are empowered to use ai automation to replace aspects of their roles, ultimately boosting employee productivity. The goal is to prepare for the future of work by equipping staff with advanced ai skills, leading to significant business growth. Leadership plays a crucial role in implementing these strategies effectively.
Stop guessing which Amazon PPC tasks should be automated. Get a real growth plan before bad bid rules drain your ad budget: https://bit.ly/4jMZtxu
AmazonPPC #AmazonSellers #AmazonFBA #PPCAdvertising #aiforbusiness
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - AI Culture for Growing Teams
00:34 - What to Automate First in Business
01:19 - Amazon PPC Macros and Bulk Sheets
02:18 - Why PPC Automation Breaks Often
03:20 - AI Bid Rules for Bulk Sheet Changes
04:02 - SEO Tasks AI Can Handle
05:07 - Teaching Staff to Use AI Well
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Kevin Sanderson discusses the future of work and the impact of artificial intelligence on employment. He addresses concerns about ai job replacement, emphasizing the need for strategic thinking to remain relevant in the evolving landscape. This video offers career advice for navigating the changes brought by ai news and trends.
Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #AmazonSellers #ArtificialIntelligence #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video breaks down the recommended approach for a successful Amazon product launch, focusing on initial ad campaigns. Learn how to set up your amazon ppc with auto and broad campaigns to understand search terms and drive incremental sales. The goal is to optimize your amazon advertising campaign strategy right from the start for effective amazon ppc optimization.
If launch ads are eating budget without ranking gains, get a real Amazon PPC campaign plan before the next dollar gets spent: https://bit.ly/3ZlHh6G
AmazonPPC #AmazonFBA #AmazonAds #AmazonSellers #AmazonProductLaunch
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - 5 Amazon PPC Campaigns for Launch
00:57 - Competitor ASIN Targeting Campaigns
01:28 - Low and Medium Budget Launch Plan
02:16 - Price Range and Competitor Research
03:14 - Brand Terms and PPC Structure
04:55 - Organic Rank and Search Term Placement
05:52 - Search Volume and 30 to 45 Day Ranking
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon business growth, niche brand growth, customer proof, Amazon sales strategy, and brand positioning shape this growth podcast case study. The video covers customer segments, sales channels, market pressure, buyer trust, Amazon listings, clear visuals, and how brands explain complex offers. Business owners can learn how proof, story, audience fit, and better positioning help a niche brand grow in a crowded ecommerce market.
Stop letting weak positioning drain Amazon sales, get a growth plan built around buyer trust, better traffic, and cleaner conversion paths: https://bit.ly/4jMZtxu
AmazonBusiness #AmazonSelling #EcommerceGrowth #BrandGrowth #amazonsales
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Business Growth Hook From a Niche Brand
01:36 - Growth Podcast Guest and Brand Story
02:27 - Turning Rule Changes Into Market Position
03:03 - Using Proof to Build Buyer Trust
03:53 - How a Niche Idea Reached the Market
04:53 - Press Coverage That Moved Sales
06:01 - Solving a Clear Customer Pain Point
07:12 - Explaining Complex Offers Without Confusing Buyers
07:48 - Building Messages for Different Customer Segments
09:18 - Video Ads for Hard-to-Explain Brands
10:39 - Why Amazon Worked as a Sales Channel
11:30 - Storytelling Angles for Better Marketing
12:29 - Expanding Offers for Recreational Buyers
14:48 - Market Rules and Competitive Pressure
16:21 - Lessons From Regulated Markets
17:37 - How Rules Shape Growth Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon seller fees, FBA surcharge, Amazon Ads payment changes, and A+ content alt text updates are adding new pressure on margins. This April update covers fulfillment fee increases, credit card payment changes, retail proceeds billing, and seller account impact. It also explains why alt text indexing changes matter for Amazon SEO, A+ content, brand story modules, FAQs, and product ranking.
Amazon fee changes, ad billing shifts, and A+ content updates can drain margin fast. Get a seller account review before the next update hits: https://bit.ly/4jMZtxu
amazonfbanews #AmazonSellers #AmazonAds #AmazonPPC #ecommercetips
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon FBA Surcharge and Fee Pressure
01:12 - Why Seller Margins Are Getting Hit
02:04 - Amazon Ads Credit Card Payment Changes
03:18 - Retail Proceeds and Ad Billing Risk
04:24 - A+ Content Alt Text Indexing Change
05:40 - Why Alt Text May No Longer Help Ranking
06:52 - Brand Story, FAQs, and A+ Content Updates
08:05 - Seller Reaction to Amazon Payment Changes
09:18 - What Sellers Should Check in Seller Central
10:25 - Amazon Updates That Can Hurt Profit
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon brand management services explained for sellers looking to grow sales and improve PPC performance. This covers how Amazon agencies manage Seller Central, relaunch products, and handle ads for growth. Learn how switching providers and using full account management can improve Amazon sales results.
Still managing everything alone and seeing slow growth? Get a full account breakdown and see what’s holding your sales back: https://bit.ly/4jMZtxu
AmazonFBA #AmazonPPC #AmazonBrand #EcommerceGrowth #amazonsellerssociety
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Switching Amazon Service Providers
00:34 - Referral From Another Amazon Seller
01:24 - Help With Amazon Sales and Product Relaunch
02:11 - How Amazon Brand Management Works
03:06 - Brand Story and Conversion Rate Impact
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video details a significant new Amazon change on the Product Detail Page (PDP), introducing an "Auto Buy" button. This new feature gives customers enhanced purchasing power, simplifying the process to buy now pay later. For any amazon seller, understanding this e commerce update is crucial for optimizing how to sell on amazon during the amazon prime experience.
Get help from My Amazon Guy to grow Amazon sales: https://bit.ly/4jMZtxu
AmazonSellers #AmazonFBA #AmazonPDP #AmazonUpdates #SellerCentral
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Noah Wickham is currently at the Possible Marketing Conference and Expo in Miami, where it's day two of an incredible event. This expo is packed with opportunities for business networking, featuring tons of brands, various providers, and numerous business solution options. If you're looking for how to network with people or seeking networking tips for career growth, this is the place to be!
Stop guessing which creator, AI data, or customer intent signal matters, claim a strategy call that maps how buyers find and trust your product: https://bit.ly/4jMZtxu
CreatorEconomyForBrands #MicroInfluencerMarketing #UGCContentMarketing
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Marketing Conference Takeaways From Miami
00:32 - Creator Economy For Brands
01:03 - Micro Influencers And Follower Counts
01:40 - Micro Influencers Vs Macro Influencers
02:17 - YouTube Creator Trust And Recommendations
03:08 - UGC Vendors And Influencer Talks
03:34 - AI Marketing Tools And Content Creation
03:58 - AI Data And Multi-Touch Attribution
04:29 - GEO, AEO, And Agentic Commerce
04:57 - Marketing Changes And Customer Intent
05:40 - Customer Search Intent For Products
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Catch up on the latest ai news as Amazon makes significant investments in ai technology. Meta's agreement with amazon web services to power agentic AI on Graviton chips highlights the ongoing ai infrastructure growth. This move reinforces the importance of aws cloud in supporting various tech advancements, much like its historical role with Amazon Seller Central.
Margins getting squeezed by rising Amazon fees? Get a full breakdown of your account and fix profit leaks now: https://bit.ly/4jMZtxu
AmazonFBA #AmazonFees #Ecommerce #AmazonSellers #amazonbusiness
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon AI News and AWS Partnership
00:30 - How AWS Used to Support Amazon Sellers
01:00 - What Changed When New Leadership Took Over
01:30 - Why Amazon Fees Keep Increasing
02:00 - Amazon Business Units Explained (Ads, FBA, Logistics)
02:30 - How Sellers Face Rising Costs Every Year
03:00 - Why Amazon Runs Like Multiple Companies
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Having issues with your amazon product listing, or buybox problems? This video will show you how emailing specific Amazon addresses can resolve account issues like listing suppressions, a trick we've used for years. Learn how to navigate amazon seller central and optimize your amazon seo to get your account back on track, helping you sell on amazon with fewer headaches.
If Amazon issues are costing real money daily, get direct expert help before the damage stacks up: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon listing suppression and buy box issues explained
00:32 - Old Amazon escalation email method that worked
01:01 - Emailing Amazon CEO for seller support cases
01:30 - Real example of buy box suppression resolution
02:00 - Why Amazon seller support still fails sellers
02:34 - When to use CEO escalation for account issues
03:05 - Risks of overusing escalation emails
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
One bad Amazon review can scare buyers, hurt trust, and slow sales faster than most sellers think.
This video tackles the challenge of removing critical reviews, a process that can significantly impact your reputation management and ultimately, your customer satisfaction. We share insights on how to approach review removal, emphasizing that ignoring bad feedback can hinder your online selling efforts and overall ecommerce success.
Get better sales and grow your brand with My Amazon Guy. https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Bad Reviews Can Stop Amazon Sales
01:00 - Shane Barker Joins Mad Growth
01:50 - How TraceFuse Started
03:00 - 17,000 Reviews Removed for 700 Brands
04:31 - Why Reviews Became the Biggest Pain
05:37 - The Pain of Amazon Review Removal
06:11 - Bad Actors and Review Attacks
07:37 - Free Amazon Review Checker Tool
08:29 - Why Review Work Eats Seller Time
10:10 - Why SOPs Still Need Real People
11:58 - Hiring Experts Saves Time
14:48 - How AI Changes Amazon Service Work
16:35 - How TraceFuse Uses AI on Reviews
17:43 - Why AI Cannot File Amazon Cases
19:10 - Why Sellers Still Need Human Help
21:44 - What Sellers Should Learn About AI
24:26 - Online Reputation Management for Brands
26:40 - Untrue Claims and Review Damage
28:37 - Why Some Bad Reviews Still Help
29:30 - Grand Canyon Bad Review Lesson
30:41 - Headline Readers and Brand Risk
32:52 - Monitor Brand Mentions Online
34:37 - Digital Footprint Means More Now
35:52 - TraceFuse Tool and Contact Info
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
AmazonSellers #AmazonReviews #AmazonFBA #Ecommerce #BrandReputation
Support the show
Send us Fan Mail
Amazon PPC bulk operations tutorial showing how to optimize bids, lower ACoS, and manage campaigns using bulk sheets for better ad performance.
If ad spend is slipping out of control, get a full PPC breakdown and fix what’s wasting money now: https://bit.ly/4jMZtxu
Learn how to analyze bulk file data, adjust keyword bids, pause poor campaigns, and improve Amazon ads efficiency with simple PPC changes. Step by step bulk operations guide covering campaign filters, performance metrics, and bid updates to control Amazon advertising costs.
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - What Are Amazon Bulk Operations
00:40 - How to Access Bulk Sheets in Ads Console
01:16 - Setting Date Range for PPC Data Analysis
01:43 - Understanding Bulk File Data Fields
02:28 - How Operation Column Works for Changes
03:04 - Finding High ACoS Keywords to Fix
03:33 - When to Pause or Negate Keywords
04:06 - Adjusting Bids Using Bulk Sheets
04:49 - Setting Updates Correctly in Bulk File
05:20 - Uploading Bulk File Changes to Amazon
05:51 - Why Bulk Operations Save Time in PPC
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
AmazonPPC #AmazonAds #BulkOperations #ACoS #EcommerceMarketing
Support the show
Send us Fan Mail
Amazon KYC verification issues cause account suspension, disbursement delays, and identity errors.
Get real answers on your KYC suspension before Amazon locks your account for good, talk to an expert now:
This video explains KYC verification problems, account suspension appeals, backend errors, and seller account recovery steps. Learn how to handle Amazon KYC errors, fix account verification issues, and avoid permanent account shutdown.
AmazonKYC #AmazonSuspension #AmazonSellerHelp #EcommerceTips #AmazonAccount
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - What is Amazon KYC and why it affects sellers
00:30 - Why KYC suspension is hard to fix
01:00 - Disbursement stuck due to KYC issue
01:40 - When to escalate or consider legal action
02:05 - Backend errors and escalation steps
02:35 - Account deactivated after verification call
03:05 - Can KYC suspension be appealed
03:40 - Risk of opening a new account after suspension
04:10 - Fixing brand name issues after registration
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Agency owners often hit a client limit, with 40 clients being a common benchmark before experiencing client burnout.
This video explores why exceeding this number frequently leads to entrepreneur burnout and a subsequent decline in client numbers, stabilizing around the 40-client mark. Understanding how to deal with burnout is crucial for sustained entrepreneurship and effective business strategy.
Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why agencies stall at 40 clients
00:40 - Burnout cycle from 40 to 60 clients
01:05 - Missing account director problem
01:30 - Why owners must stop client calls
02:00 - Outsourcing vs high salary roles
02:30 - SOPs and process failures
03:10 - Why documentation changes everything
03:40 - Sales vs operations conflict
04:10 - Stepping away from client work
04:40 - Letting go of sales as an owner
05:10 - When AI actually helps agencies
05:45 - Problems AI cannot fix
06:10 - Using AI for churn prediction
06:40 - Why agencies struggle with client growth
07:10 - Referral limits vs acquisition systems
07:40 - Cutting costs with AI and outsourcing
08:00 - When to sell an agency
08:40 - Private equity and bad deals
09:10 - Market risks and competition
09:40 - Profit focus mistakes
10:00 - Fixing burnout with structure and AI
Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
AgencyGrowth #AmazonAgency #BusinessScaling #Entrepreneurship #SOPs
Support the show
Send us Fan Mail
Amazon Marketing Cloud audience strategy for new to brand buyers using competitor ASIN targeting.
Every brand owner should prioritize new-to-brand buyers for sustained brand growth. This video guides you through creating effective amazon ads to target new customers. By optimizing your ppc strategy and focusing on specific audience segments, you can significantly boost customer acquisition and expand your brand's reach.
Book a call with My Amazon Guy and get a direct action plan for your brand: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Why new to brand buyers matter
00:30 - Using Amazon Marketing Cloud for audience building
01:03 - Creating a custom AMC audience
01:31 - Using ads agent without SQL skills
02:01 - Choosing competitor ASINs to target
02:57 - Reviewing the first audience setup
03:47 - Understanding audience structure and filters
04:49 - Improving audience with better inputs
05:13 - Adding 180 day repeat browser filter
06:04 - Using brand names and merchant IDs
07:06 - Finalizing and applying the audience
07:29 - Running competitor targeting ads
08:00 - Expanding with category and keyword targeting
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
amazonppc #amazonmarketing #amazonmarketingcloud #amazonads
Support the show
Send us Fan Mail
Amazon FBA fees, wrong dimensions, fulfillment costs, Cubiscan errors, and hidden Amazon overcharges hurting profit margins.
Stop guessing where your money is going and get a full breakdown of your hidden Amazon fees today: https://bit.ly/4jMZtxu
This video discusses the 'Dimension Problem' in Amazon FBA logistics, where incorrect dimensions can silently erode profits for the amazon seller. Learn how to audit your order fees and seek reimbursements for overcharges, which is crucial for effective supply chain management. This insight is vital for anyone looking at how to sell on amazon and optimize their ecommerce operations.
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Hidden Problem Killing Amazon Profit
00:30 - Wrong Dimensions and FBA Fees Explained
01:30 - How Amazon Measures Packages with Cubiscan
02:30 - Why Fee Errors Go Unnoticed
03:00 - Real Profit Loss Examples from Sellers
04:00 - Fuel Surcharge Impact on Amazon Costs
05:00 - Common Causes of Dimension Errors
06:30 - How Amazon Misclassifies Products
07:30 - Monthly Fee Audit Process Explained
08:30 - Tracking Dimension Changes Over Time
09:30 - How to Request Cubiscan Remeasurements
10:30 - Step by Step Fee Audit Process
11:30 - How Small Errors Turn Into Big Losses
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
FBAFees #AmazonFBAFees #AmazonFees #FBACosts #AmazonSellerFees
Support the show
Send us Fan Mail
Answer customer questions with short videos to improve SEO and get real client calls.
Steven Pope discusses how asking questions can lead to valuable content creation, using 'Diary of a CEO' as an example of successful personal brand development without needing to be an expert. He emphasizes that content marketing and consistent posting are crucial for youtube growth, and that a solid content strategy is more important than achieving viral status. This approach helps in how to become a content creator and build an audience.
Get better sales and grow your brand with My Amazon Guy:Want free resources?
Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon Ads Payment Change Explained
00:27 - Why Sellers Were Concerned About Credit Cards
01:36 - Amazon Response to Billing Confusion
02:25 - Is This a Beta Test for Ads?
03:37 - How This Could Impact Seller Profit
04:34 - Community Reaction and Industry Response
Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC cost per click vs cost per acquisition explained, including Amazon ads bidding, impressions, conversion rate, and pay-per-sale risk.
Schedule a coaching call with My Amazon Guy for expert advice: https://bit.ly/4jMZtxu
This video explains why cost per click is still the safer option for most Amazon sellers. It breaks down how Amazon ads use impressions, clicks, relevance, and conversion rate to decide what gets shown. It also explains why pay-per-sale or cost per acquisition models can be risky when there is not enough data behind the account.
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon Ads Charged on Sales Question
00:42 - Cost Per Acquisition vs Cost Per Click
01:39 - Amazon Experiments and Conversion Rate
02:18 - Why Pay Per Sale Can Limit Impressions
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
AmazonPPC #AmazonAds #CostPerClick #AmazonAdvertising
Support the show
Send us Fan Mail
Amazon ads payment method update explained, including credit card changes, seller reactions, billing concerns, and beta test risks for advertisers.
Struggling with rising ad costs or confused about Amazon’s changes? Get a clear plan for your account: https://bit.ly/4jMZtxu
This video explains the recent Amazon ads billing update and what it means for sellers. It covers the impact of removing credit card rewards, why advertisers were concerned about lower margins, and how Amazon clarified that the change only applied to a small group. It also breaks down how Amazon tests new ad features through beta programs and what sellers should watch for next.
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Amazon Ads Payment Change Explained
00:27 - Why Sellers Were Concerned About Credit Cards
01:36 - Amazon Response to Billing Confusion
02:25 - Is This a Beta Test for Ads?
03:37 - How This Could Impact Seller Profit
04:34 - Community Reaction and Industry Response
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
AmazonPPCnews #AmazonAds #CostPerClick #AmazonAdvertising
Support the show
Send us Fan Mail
Get clients for your agency by answering customer questions and turning small videos into real revenue.
If you need help, book a call with experts: https://bit.ly/4jMZtxu
Steven Pope explains how answering customer questions helped bring in clients and millions in revenue. He talks about YouTube content strategy, organic lead generation, agency growth, hiring interns, and why small videos can work better than big view counts in a niche. This video shows a simple way to get clients for an agency or business without relying on ads.
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps:
00:00 - Why Client Questions Bring Revenue
00:58 - Why Content Beats Referrals
01:46 - Why Interns Become Leaders
02:25 - Why AI Changes the Plan
03:22 - Why Fast Execution Wins
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
LeadGeneration #YouTubeMarketing #AgencyGrowth #ContentMarketing #ClientAcquisition
Support the show
Send us Fan Mail
Buying an Amazon FBA business in 2026 requires understanding profit multiples, valuation, and real risks. This video breaks down where to find FBA businesses, how to review listings, and what numbers matter most. Learn how to analyze revenue, profit margins, inventory costs, and paid traffic before buying a business.
View all of trusted partners here: https://myamazonguy.com/recommended-3rd-party-services/
Stop guessing on deals that can cost six figures, get a full breakdown of your target business before you buy: https://bit.ly/4jMZtxu
AmazonFBA #AmazonBusiness #EcommerceTips #OnlineBusiness #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Where to Find Amazon FBA Businesses for Sale
00:42 - Top Platforms to Buy FBA Businesses
01:42 - When to Use Brokerages for Bigger Deals
02:33 - Quiet Light and Large Scale Buying Options
03:41 - What to Check Before Buying a Business
04:34 - Wholesale Business Risks Explained
05:12 - Inventory and Logistics Red Flags
05:57 - Reviewing Listings and NDA Details
06:41 - Understanding Profit Margins and Multiples
07:12 - Ideal Profit Multiples for FBA Deals
08:08 - Inventory Costs and True Purchase Price
08:57 - Reading High Value Listings Correctly
09:39 - Monthly vs Yearly Profit Multiples
11:07 - How to Know if a Business Is Worth It
12:05 - Avoid Seasonal and Unstable Revenue
12:28 - Paid Traffic vs Organic Sales Risks
13:00 - Inventory Costs and Supplier Risks
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Join Noah Wickham from My Amazon Guy as he discusses current amazon ppc strategy and answers audience questions on managing brands effectively. This session covers screen shares of Amazon Ads dashboards, focusing on audience targeting, performance metrics, and search impression share. Learn about optimizing your amazon advertising campaigns and discover the best approaches to amazon sponsored ads.
Stop guessing your ad strategy, get a real breakdown of what’s draining your budget and fix it fast: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #EcommerceStrategy #AmazonSellerTips #PPCAdvertising
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - PPC Overview and Common Questions
00:52 - Understanding Cost Per Click Basics
02:13 - Suggested Bid vs Actual CPC Explained
03:33 - Bid Adjustments and Top of Search Strategy
04:33 - Low Profit Margin and PPC Strategy
05:31 - High CPC Examples and Profit Impact
07:08 - ACOS vs TACOS Explained Clearly
08:43 - Brand Metrics and Funnel Breakdown
10:38 - Amazon Marketing Cloud Audience Targeting
12:02 - Fixing Low Awareness with New Audiences
13:40 - Turning Consideration Into Purchases
15:18 - Cart Abandon Strategy for More Sales
17:01 - Keyword vs Audience Targeting Shift
18:24 - Top of Search Strategy and Impression Share
21:03 - Combining Audience and Bid Adjustments
23:18 - New Product PPC Launch Strategy
25:22 - Declining Demand and Rising CPC
27:05 - Campaign Optimization Time and Bulk Files
28:33 - PPC Budget Strategy by Month
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon has implemented a significant update regarding alt text functionality within A+ content, impacting how sellers previously handled indexing. This video explains that Amazon now uses artificial intelligence to automatically generate alt text for all images. This change affects amazon listing optimization and amazon seo practices, requiring sellers to adapt their strategies for enhanced brand content moving forward.
Fix lost rankings fast before traffic drops further get a full listing strategy review now: https://bit.ly/4jMZtxu
AmazonSEO #AmazonFBA #EcommerceTips #AmazonListing #keywordranking
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon alt text removed update
00:30 - AI generated alt text explanation
01:00 - Why this hurts keyword indexing
01:26 - Loss of Spanish keyword ranking
01:50 - What sellers should do now
02:07 - Focus on crawlable text and FAQs
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
AI tools now replace expensive software, reduce development time, and improve business systems. Learn how agencies use AI for automation, churn prediction, customer data tracking, and faster builds. This video covers AI for ecommerce, agency growth, automation tools, and real use cases in 2026.
If outdated systems are slowing growth, fix it now before competitors replace you with AI: https://bit.ly/4jMZtxu
AIforBusiness #AgencyGrowth #AutomationTools #EcommerceStrategy #aitools
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - $2.6M software replaced by AI
00:20 - Why AI is finally ready in 2026
01:03 - Real use vs AI hype explained
01:42 - Turning agency systems into AI products
02:30 - Why agencies must transition now
03:26 - Replacing copywriting and design roles with AI
04:50 - Building websites and tools in hours
05:38 - Using AI to predict client churn
06:53 - Data driven decisions with AI systems
08:30 - How to build tools using AI prompts
09:02 - Too many good ideas problem with AI
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Wondering how to determine if your brand is ready for market expansion beyond Amazon? This video helps assess if your online business has the necessary cash flow and inventory for growth. Learn key considerations for ecommerce scaling and whether you're prepared to sell on Amazon, Walmart, Shopify, or TikTok Shop. We dive into ecommerce operations to ensure a smooth transition.
If scaling to new marketplaces feels risky or unclear, fix the gaps now before expansion turns into lost profit and inventory issues: https://bit.ly/4jMZtxu
EcommerceGrowth #AmazonSellers #TikTokShop #ShopifyTips #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - When to Expand Beyond Amazon
00:15 - Cash Flow and Inventory Check
00:30 - Managing Inventory for New Channels
00:52 - Ad Budget for Shopify and TikTok
01:16 - Fulfillment Options and 3PL Setup
01:44 - Off Amazon Ads Impact on Sales
02:12 - Why External Traffic Helps Ranking
02:33 - How Offsite Sales Affect SEO
03:05 - Common Expansion Mistakes
03:18 - Expanding Too Fast Issues
03:26 - Treating Platforms the Same
03:47 - Spreading Too Thin Across Channels
04:16 - Focus Strategy for Growth
04:29 - Is TikTok Shop Worth It
05:12 - Measuring Traffic Impact
05:45 - Tracking Brand Search Growth
06:06 - Influencer Programs Explained
06:33 - TikTok vs Amazon Influencers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video features a thought-provoking discussion about the future of advertising and the impact of AI purchasing agents. The conversation explores how artificial intelligence could shift marketing strategies from humans to robots, raising concerns about emotional appeals and human preferences. We discuss the role of knowledge and culture when considering this new era of automation.
If ad spend is rising but sales are flat, it is time to fix the strategy before more budget is waste, get expert eyes on it now: https://bit.ly/3ZlHh6G
AmazonAdvertising #AmazonPPC #EcommerceStrategy #AmazonAds #DigitalAdvertising
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - AI and the Future of Advertising
00:30 - Why Amazon Customers Think They Buy From Amazon
01:15 - How Ecommerce Knowledge Gaps Affect Brands
02:10 - Getting Started in Amazon Advertising
03:20 - Hiring Challenges in Ecommerce and Agencies
04:40 - Remote Work and Talent in Amazon Businesses
06:00 - Why Hiring the Right People Is Difficult
07:10 - Explaining Ecommerce to Non Amazon Users
08:40 - Customer Behavior on Amazon Explained
10:00 - Why Building a Brand on Amazon Is Hard
11:10 - Changes in Advertising and Privacy Rules
12:00 - Evolution of Amazon Ads and DSP
13:20 - Full Funnel Strategy and Audience Building
14:40 - Why Off Amazon Traffic Drives Sales
15:50 - Attribution Problems Across Platforms
17:00 - AI Tools and Amazon Advertising Future
18:20 - Rufus and AI Search Reality Check
19:30 - What Amazon Might Do Next With AI
20:40 - Amazon vs Walmart Data Strategy
22:00 - Limits of AI Advertising Tools
23:10 - Human Behavior vs Automation in Ads
24:20 - AI Buying Agents and Future Concerns
25:40 - Personalization and AI Decision Making
26:50 - Will AI Replace Advertising Decisions
28:00 - Final Thoughts on Advertising Future
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon is implementing significant changes to how list price and strikethrough price are displayed, affecting every amazon seller. This video clarifies the new "Typical Price" and "List Price" terminology, detailing how these are calculated and validated to help you understand how to price your product. Learn how to update these prices within Seller Central to optimize your amazon sales and ensure effective ecommerce practices.
Fix the pricing setup before Amazon wipes out the discount, get a direct strategy call for the listing now: https://bit.ly/4jMZtxu
AmazonPricing #AmazonStrikethroughPrice #AmazonListPrice #amazonsellertips
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:33 Amazon changes list price to typical price
01:08 New Amazon pricing rules for list price and typical price
01:53 How 90 day pricing affects strikethrough discounts
03:04 How Amazon calculates reference pricing
04:02 Where to update list price in Seller Central
05:02 How sale price creates strikethrough pricing
06:07 Why long promotions can remove the strikethrough
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
People are often frustrated with Amazon's 'shoot first, ask questions later' culture and the perceived lack of care for sellers, often citing customer service as a major pain point. This video features a discussion about these frustrations and the motivations behind starting MyAmazonGuy, highlighting the importance of strong client relationships for any entrepreneur. It offers valuable small business advice for those navigating the complexities of an online business and selling on Amazon.
If your Amazon listings are getting traffic but not converting, fix it now with expert help before sales drop further: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSellers #EcommerceGrowth #AmazonTips
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Amazon Sellers Are Frustrated
00:30 - Background and Startup Journey
01:12 - Corporate vs Entrepreneur Path
02:02 - How the Amazon Agency Started
02:49 - Who Needs Help on Amazon
03:05 - Traffic and Conversion Strategy
03:13 - Why CTR Drives Sales Growth
03:41 - Common Amazon Seller Problems
04:30 - How to Increase Click Through Rate
05:01 - Managing Amazon Accounts Effectively
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Critical news regarding Amazon advertising: effective April 16, 2026, credit cards will no longer be an accepted payment method for Amazon ads. This significant change for every amazon seller account means payments will be pulled directly from your Amazon account, impacting how you make money decisions for your small business. Prepare now to adjust your amazon ppc strategies.
If this change is about to hit your cash flow, get a real plan in place before your ad spend starts choking your growth: https://bit.ly/4jMZtxu
AmazonPPC #PPCStrategy #AmazonAds #amazonppcnews #amazonppcupdates
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Ads Payment Change Announcement
00:07 - Credit Card Payments Being Removed
00:25 - Why Amazon Made This Decision
01:02 - New Payment System Explained
01:40 - Double Impact on Seller Cash Flow
02:10 - Loss of Credit Card Rewards Explained
03:07 - Extra Perks and Benefits Going Away
04:06 - Amazon Promotional Credit Breakdown
05:03 - Why Credits May Not Help Sellers
06:16 - Cash Flow Delay and 60 Day Impact
07:01 - Is Selling on Amazon Still Worth It
08:10 - Opportunity for Sellers Who Adapt
09:00 - Final Thoughts on Future Challenges
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon sellers face new fulfillment fee increases with a 3.5% surcharge tied to fuel and logistics costs. This change impacts FBA fees, profit margins, pricing strategy, and overall Amazon seller costs across US and Canada. Learn how rising Amazon fees affect margins, product pricing, and long term profitability for sellers.
Margins getting squeezed? Get a full breakdown of your numbers before these fees take more than they should: https://bit.ly/4jMZtxu
AmazonPPC #PPCStrategy #AmazonAds #EcommerceGrowth #productlaunches
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon Fee Increase Announcement
00:07 - 3.5 Percent Fulfillment Surcharge Explained
00:27 - Fuel Costs and External Factors Impact
00:48 - Why This Fee May Not Go Away
01:20 - Concerns About Permanent Surcharges
01:52 - How Fees Keep Adding Over Time
02:01 - Impact on Seller Margins and Pricing
02:10 - Why Small Fees Hurt Profits Long Term
02:25 - How to Analyze Fee Impact on Products
02:55 - What Sellers Should Do Right Now
03:09 - Outlook on Future Fee Changes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Simple checklists help agencies fix workflow issues, reduce errors, and improve team output over time. Content strategy built from customer questions drives consistent lead generation, better rankings, and stronger authority online. Daily content creation using real client problems improves SEO, increases visibility, and supports long-term agency growth.
Fix your lead flow and close more deals, get direct strategy built around your exact bottlenecks: https://bit.ly/4jMZtxu
AgencyGrowth #ContentStrategy #LeadGeneration #DigitalMarketing #SEOContent
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why checklists solve agency problems
00:30 - Can checklists reduce client churn
01:00 - Adding services vs fixing sales funnel
01:30 - Why sales should be the main focus
02:00 - Best platforms for content and ads
02:30 - Simple content strategy using customer questions
03:10 - Why expertise content ranks higher
03:40 - Daily content plan for agency growth
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Kevin Sanderson shares expert advice on navigating Amazon PPC during a new product launch, especially in a crowded market. He emphasizes a smart amazon product launch ppc strategy that involves targeting longer-tail keywords to gain initial traction, rather than immediately competing for high-volume terms. This approach helps in how to beat competition by building competitiveness gradually and optimizing your overall ppc amazon strategy for sustained growth on amazon.
Stop guessing your PPC strategy and get a clear action plan built for your product launch today: https://bit.ly/4jMZtxu
AmazonPPC #PPCStrategy #AmazonAds #EcommerceGrowth #productlaunches
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:02 - PPC launch strategy in saturated categories
00:18 - Why long tail keywords matter first
00:42 - Paid ads vs organic clicks explained
01:15 - Why organic results are getting pushed down
01:42 - Simple PPC campaign structure that works
02:15 - Keyword grouping and budget control tips
02:45 - Why overcomplicating PPC hurts performance
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you struggling with customer acquisition and growing your online business?
This video addresses the challenges of selling on Amazon and the need for effective strategies to drive sales. We explore how to improve your e-commerce growth by leveraging platforms like Impact Affiliate Program to acquire new customers and increase your revenue. Learn how to make money online by optimizing your sales process.
Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonSales #AffiliateMarketing #EcommerceTips #AmazonSeller #OnlineBusiness
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Seller Struggling With Sales
00:21 - Why Sales Are Not Coming In
00:54 - Using Small Creators for Promotion
01:11 - Low Cost Way to Start Growing
01:36 - Product Value and Customer Feedback
02:22 - Affiliate Marketing Platform Suggestion
02:46 - Pay Per Sale Strategy Explained
03:19 - Building Daily Discipline for Growth
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
We're discussing a new Amazon MCF beta program, "Confidential Product," which allows merchants to offer direct-to-consumer sales on their own websites. This initiative aims to enhance the customer experience for DTC sales, potentially including benefits like zero additional fees and seamless Amazon Prime shipping. This program is a significant step for ecommerce and could foster considerable business growth.
Stop losing customers to slow shipping and get a real plan to match Prime-level delivery on your store: https://bit.ly/4jMZtxu
AmazonMCF #EcommerceShipping #AmazonSellers #PrimeShipping #FulfillmentStrategy
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Amazon MCF beta program explained
00:29 - Prime shipping on ecommerce websites
01:00 - Difference vs Buy With Prime
01:30 - Why Amazon is offering this feature
02:00 - Fees and June 2026 warning
02:32 - How it works with carts and subscriptions
02:52 - Eligibility and MCF requirements
03:06 - Amazon strategy behind the program
03:39 - Possible future pricing changes
04:03 - Should sellers test this beta
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This subscription box made one mistake that cost them customers.
In this episode, they break down what went wrong, how it affected churn and retention, and the exact changes they made to fix it. Learn how product testing, systems, and customer feedback shape a successful ecommerce subscription business like BattleBox.
Get better sales and grow your brand. Book a call with us: https://bit.ly/4jMZtxu
EcommerceTips #SubscriptionBox #AmazonBusiness #CustomerRetention #DTCBrand
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps
00:00 - Subscription box challenges explained
01:45 - Subscription vs regular ecommerce difference
03:00 - Why mystery products still sell
05:25 - How products are selected and tested
08:00 - Internal voting and rejection process
10:10 - Supply chain risks and delays
12:45 - Planning inventory months ahead
14:20 - Biggest product failure story
16:00 - Customer reaction and churn impact
17:30 - How the business recovered
18:45 - Customer lifetime value explained
20:00 - Long-term customers and loyalty
22:00 - Building community and content strategy
24:30 - YouTube and content growth strategy
27:00 - Marketing attribution challenges
29:30 - Why content drives real sales
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Wondering when Amazon Prime Day 2026 will be? This video shares insights into the anticipated date, with a major hint coming from Amazon's announcement for submitting deals. Discover key information about this highly-anticipated amazon sale, helping you plan your amazon shopping experience. Stay ahead to find the best amazon deals today and grab those amazon must haves!
Stop guessing your Prime Day plan and get a clear strategy built for your listings before deadlines hit: https://bit.ly/4jMZtxu
AmazonPrimeDay #AmazonFBA #EcommerceStrategy #AmazonSellerTips #PrimeDay2026
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Prime Day 2026 question and early hint
00:30 - Deal submission and deadline breakdown
01:10 - Inventory deadlines and FBA shipment rules
01:50 - Why Prime Day may be earlier this year
02:30 - Calendar breakdown and July 4th impact
03:05 - Expected Prime Day 2026 date prediction
03:35 - Promotion rules and pricing mistakes to avoid
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon sellers often ask if Amazon Transparency or Project Zero can stop hijackers after getting Amazon Brand Registry.
This video details the process for an existing FBA listing to enroll in Amazon's Transparency program after a brand is registered. We guide you through the enrollment for product tracking on the Transparency website, which is essential for every amazon seller. Understanding this process is key for selling on amazon and protecting your products via brand registry on amazon.
Need help protecting your listings or growing your Amazon sales?
Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:03 – How to Enroll Products in Amazon Transparency
00:36 – What Happens to Existing FBA Inventory Without Codes
01:00 – Should Sellers Use Transparency or Project Zero
01:21 – Why Most Brands Regret Using Transparency
01:33 – When Transparency Actually Makes Sense
02:05 – How Brand Registry Protects Most Sellers
02:41 – Why Your Trademark Shows as Pending
03:16 – Amazon Toys Compliance and ASIN Blocking
04:26 – Reporting Competitors Copying A+ Content
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
AI search is changing how Amazon agency services rank, get found, and win new clients online.
This video explains AI SEO ranking, keyword strategy, website audits, and client acquisition changes. Learn how AI tools impact Amazon marketing, lead generation, client communication, and growth strategy.
If AI search is not bringing you clients yet, fix it now before your competitors take every deal: https://bit.ly/4bnpFMZ
AmazonAgency #AISEO #EcommerceGrowth #AmazonMarketing #leadgeneration
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why AI search is changing Amazon agency discovery
00:12 - Ranking number one for Amazon agency on AI and Google
00:29 - How client behavior changed with AI search results
00:42 - AI use cases for strategy and keyword research
01:04 - AI website audit and SEO issues breakdown
01:24 - Missing keyword strategy and weak website content
01:42 - Small agencies outranking bigger competitors
02:02 - AI lead generation limits and data challenges
02:30 - Using AI for cold email campaigns
03:13 - AI context advantage in communication and data
03:44 - Predicting client churn using AI signals
04:24 - Combining data points for smarter AI insights
04:37 - Solving bottlenecks with AI tools
05:03 - Hiring vs AI for managing client calls
05:42 - Using AI to replicate email responses
06:05 - AI future and long term growth decisions
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Rank #1 on Amazon without ads using a 2026 SEO guide focused on title optimization, bullet points, and backend keywords. Learn Amazon SEO strategy with keyword research, competitor analysis, and listing structure that improves ranking, impressions, and organic traffic.
Step by step Amazon listing optimization using A+ content, alt text, and main image strategy to increase clicks, conversions, and sales organically.
If your ads are doing the heavy lifting, it is time to fix the real problem, get expert help to rebuild your listing the right way: https://bit.ly/4jMZtxu
AmazonSEO #AmazonFBA #AmazonListing #amazonsellertips #amazonsellertips
Want free resources? Dowload our Free Amazon guides here:
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why sales drive more sales on Amazon
00:18 - Ads vs SEO misunderstanding
00:40 - Core areas of Amazon SEO explained
01:08 - How to structure your product title
01:40 - Using high relevancy keywords in titles
02:12 - Adding extra search terms and product details
02:45 - Avoid keyword stuffing in titles
03:29 - How customers actually read listings
04:22 - When to use brand name in titles
05:04 - Bullet points SEO strategy explained
05:48 - Using bullet points for keyword coverage
06:18 - Title vs bullet point ranking impact
07:23 - A+ content and description indexing
08:05 - Alt text and hidden SEO value
09:13 - Keyword research using competitors
10:03 - Using Helium 10 and tools for keywords
11:02 - Filtering high relevancy keywords
12:07 - Finding non-branded keyword opportunities
13:32 - Building a master keyword list
15:23 - Aligning SEO with ad campaigns
16:25 - Competitor strategy and keyword relevance
17:36 - Why main image impacts clicks and sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon FBA stranded inventory issue where listings stay live but show backend errors affecting catalog and sales tracking. Learn how sellers are fixing stranded inventory using flat file updates, resolving listing errors, and checking UPC data issues. Step by step process to handle Amazon inventory glitches, seller support tickets, and restore proper FBA inventory status fast.
Stop letting hidden Amazon errors drain your sales, get a real fix from experts who deal with this daily: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #InventoryManagement #EcommerceTips #Amazonfbanews
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon stranded inventory issue overview
00:18 - Inventory marked stranded across multiple brands
00:34 - Listings still live and selling under FBA
00:46 - Why this is likely a backend catalog issue
01:00 - Common listing error and false flag problem
01:11 - Fix using full flat file update
01:27 - Check UPC and listing data accuracy
01:45 - Why sales are not affected (yet)
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you wondering how can someone turn a side hustle into their main hustle? Steven Pope, founder of My Amazon Guy, shares his personal entrepreneurial journey from employee to owner, an truly inspiring story of creating nearly 500 jobs since 2018. He details how he mentored an employee, John Aspinall, in content creation, leading to John's remarkable linkedin personal branding success and significant linkedin lead generation. This journey showcases effective strategies for how to grow on linkedin and build a powerful personal branding.
This video explains how employees can transition into ownership through side hustles and skill-based work. It covers cash flow, business models, content creation, and why most people fail when quitting too early. Learn how long-term planning, problem solving, and income control shape sustainable business ownership.
EntrepreneurLife #SideHustleTips #BusinessOwner #CareerChange #SmallBusiness
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Employee to owner mindset shift
01:35 – Side hustling before quitting
02:50 – Picking a business based on skills
04:05 – Content and CTR as leverage
05:20 – Choosing the right work environment
06:40 – Why some businesses do not scale
07:55 – Cash flow and risk reality
09:10 – Solving big problems for fewer clients
10:25 – Using AI to start faster
11:35 – Real timelines for side hustles
12:45 – When to go all in
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon AMC audience targeting ranked from S to D tier to improve ad performance and results
This video breaks down Amazon Marketing Cloud (AMC) audiences and how they perform. Noah Wickham reviews retargeting, new-to-brand, and high-value audience segments. Viewers will see which audiences are worth using for Amazon ads and which ones are not effective.
Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu
Try the AMC audience tier list here: https://tiermaker.com/create/amc-audi...
AmazonAds #AmazonDSP #EcommerceMarketing #AmazonFBA #AmazonStrategy
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps
00:00 - AMC audiences overview and tier list intro
00:28 - Prime Video audience and sponsored TV relevance
01:22 - Ready to upgrade audience explained
02:05 - High value audience targeting strategy
02:51 - Optimal frequency and retargeting limits
04:09 - Custom audience with AI review
05:06 - List and registry audience value
05:42 - DSP campaign retargeting audiences
07:09 - Add to cart but no purchase (top retargeting)
08:05 - New to brand high value customers
08:56 - Frequently exposed audience analysis
09:38 - Fire TV and lookalike audiences
10:10 - Multiple detail page views retargeting
10:55 - Clicked ads but did not purchase
12:01 - Sponsored keyword audience targeting
12:45 - Seasonal and off Amazon engagement
13:39 - Subscribe and save audience strategy
14:47 - Sponsored ads exposure audience
14:58 - Brand store visitors retargeting
15:28 - Accessories and product pairing audiences
15:56 - Final rankings and closing thoughts
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you considering selling on Amazon in Mexico? We explain how to leverage Amazon remote fulfillment, specifically NARF Amazon, to expand your ecommerce reach. While you can sell on Amazon this way, the video notes that sales volume might be limited compared to Amazon.com. Learn how to sell on Amazon effectively across borders.
If your Amazon ads are burning budget or your expansion plan feels risky, get direct strategy guidance before you waste another month guessing: https://bit.ly/4jMZtxu
AmazonPPC #AmazonMexico #AmazonAdvertising #EcommerceGrowth
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps
00:02 – Selling on Amazon Mexico and NARF
00:39 – FBA in Mexico and RFC Requirements
01:00 – Raising Bids vs Increasing Budget
01:24 – Why Budget Is a Guardrail
02:02 – TikTok and Instagram Ads for Amazon
02:37 – When External Traffic Actually Works
02:54 – Products That Benefit from Video Ads
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Everyone talks about this Amazon PPC strategy but does it actually work?
In this video, Noah reviews a popular approach from Darren @FBA-Elite and breaks down the real impact of using only exact match campaigns, small ad budgets, and beginner PPC setups. Some ideas make sense while others can slow down growth.
Watch the full video to see the full breakdown and what Amazon sellers should actually do when launching PPC.
Need help with Amazon PPC or scaling your product? Book a call with us: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSeller #EcommerceTips
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Sellers Asked for This Amazon PPC Review
01:07 - Reviewing Darren FBA Elite’s Beginner Strategy
02:12 - Exact Match Only Campaigns Explained
03:23 - Why Exact Match Can Still Waste Money
04:01 - Starting Bids and Budget Problems
04:39 - Why £5 Per Sale Is Too Low
06:24 - Launch Costs, CPC, and Sales Goals
07:07 - When to Pause Keywords After 20 Clicks
08:44 - Helium 10 Xray and Competitor Keyword Research
10:25 - Cerebro Filters and Search Volume Rules
12:15 - Cutting Weak Keywords and Grouping Campaigns
13:40 - Average CPC and Conversion Rate Math
15:12 - Organic Ranking, Listing Relevance, and Sales Velocity
16:43 - Why Broad and Phrase Match Still Matter
17:20 - Campaign Setup and Why Auto Campaigns Matter
19:12 - Bid Settings, Daily Budgets, and Scaling Limits
20:02 - Final Review of the Strategy and Best Lessons
22:17 - Negations, Budget Reality, and Closing Thoughts
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Scaling looked like success until it started breaking the business.
In this video, Steven Pope talks about the scaling mistake many agency owners make when client numbers keep growing. He explains why many agencies hit a wall around 40 clients, what went wrong when the business kept expanding, and the systems that helped handle more clients without chaos.
If you run an agency or plan to scale one, this lesson could save you from learning the hard way.
Need help growing your Amazon business? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
00:00 – The 3D to a Seat System and SOP Framework
00:30 – Why Most Agencies Hit a 40 Client Limit
01:05 – Why Founders Get Stuck in the Account Director Role
01:21 – Can AI Help Agencies Handle More Clients?
01:41 – Why Every Agency Needs a Website
02:14 – Using Claude AI to Build a Website Fast
03:04 – How AI Is Changing Design Work
03:36 – Adding Design Services to Increase Revenue
04:12 – Using AI to Create New Services for Clients
05:25 – Why Big Companies Focus on Old Customers
05:51 – Using AI to Sell New Services
06:08 – AI Homework: Build a Sales Plan
06:42 – Email, Cold Calls, and Content for New Clients
07:19 – Why Content Beats Ads Early On
07:46 – Sales Models and AI Help
07:58 – Why YouTube Brings the Most Clients
08:12 – Turning Customer Questions Into Video Content
08:26 – Why Agency Partnerships Often Fail
08:40 – The Only Three Questions That Matter to Clients
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Ever wonder about the roles and responsibilities within a business? This video explores the concept of infinite entrepreneur roles across various industries. We discuss how business documentation can help define these roles, leading to increased productivity and helping you save time and money.
This video explains how to hire for different business roles based on personality and job needs. It breaks down sales roles versus brand manager roles, including drive, impatience, and follow-through. Learn how founders use personality profiling, role fit, and hiring platforms to scale teams correctly.
HiringTips #BusinessLeadership #TeamBuilding #SalesHiring #founderadvice
Want free resources? Dowload our Free Amazon guides here:
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
2026 Amazon PPC Guide: https://bit.ly/4lF0OYX
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Why hiring depends on role fit
00:45 – Infinite roles inside a business
01:30 – What makes a strong sales hire
02:35 – Why impatience matters in sales
03:30 – Account executive vs brand manager
04:20 – Traits needed for client management
05:15 – Tradeoffs in every personality type
06:10 – Hiring for culture and consistency
07:00 – Where to find sales vs brand talent
07:55 – Managing people based on personality
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon listing optimization tips that increase conversion rate, improve product images, and raise average order value. We're talking about how to get more profitability and increase sales from your amazon product listing. Many sellers feel like they're just throwing money at ads without improving conversion rates, which is ineffective without a strong amazon listing. Learn how optimizing your amazon listing keyword optimization and improving your amazon seo ranking can make a real difference in your sales.
If your Amazon listing is wasting ad spend and missing sales, get a full expert listing audit and find the exact fixes your product needs: https://bit.ly/4jMZtxu
AmazonListingOptimization #AmazonSellerTips #AmazonFBA #amazonmarketing
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
2026 Amazon PPC Guide: https://bit.ly/4lF0OYX
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 Increasing profitability with listing optimization
01:03 Why average order value matters for Amazon sellers
02:17 AOV competitive gap audit explained
04:00 Finding the right competitors to analyze
04:51 Variation strategies to increase order value
06:08 Real product examples using variation ladders
09:05 Why increasing AOV changes your ad economics
11:02 Understanding Amazon BSR and sales velocity
12:05 Pricing ladder strategy using variations
14:22 Parent child listings and variation structure
18:04 Why basics matter more than shiny tactics
20:47 What makes a strong Amazon main image
23:42 Simple main image CTR strategy
24:11 How secondary images improve conversions
26:13 Example of poor listing design mistakes
28:18 Showing product benefits clearly in images
33:06 Getting main images approved on Amazon
36:07 Using reviews to improve listing images
40:04 Choosing the right secondary images by category
43:00 Why video is becoming essential for listings
45:24 Making wall art listings stand out
48:37 How to schedule a listing audit call
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
We address a common question: what is the best product launch strategy in 2026? This video explains the Early Vine program for new product launches, offering insights into how to launch a product effectively. Learn about Amazon's general approach and our updated perspective on the Amazon product launch process. We also discuss how to launch a product on Amazon and structure PPC campaigns for better results.
If your Amazon launch is stuck with low impressions and no sales, get direct PPC strategy guidance before you waste another dollar on ads: https://bit.ly/3ZlHh6G
AmazonPPC #AmazonProductLaunch #AmazonAdvertising #AmazonSellerTips
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:03 – Early Vine Program and Review Strategy
00:30 – Review Count vs Star Rating and Conversion Data
01:17 – Why Organic Reviews Often Outperform Vine
02:22 – Amazon PPC Structure for New Product Launch
03:40 – Best Bid Strategy: Down Only vs Up and Down
04:40 – No Sales and Low Impressions After Launch
05:21 – CTR, Conversion Rate, and Traffic Benchmarks
05:59 – Why Bid Optimization Fixes 90% of Low Impression Issues
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon price tracking can reveal whether a deal is real or just a coupon on a higher price.
In this video, Steven Pope, founder of My Amazon Guy, explains how buyers check Amazon price history using tools like Camel Camel Camel, Keepa, and Helium 10. He also shows how Amazon’s Rufus feature inside the mobile app lets users view recent price history, set price alerts, and even trigger auto-buy when the price drops. Watch the full video to see how these tools work and how to avoid misleading Amazon promotions.
Need help fixing your Amazon listings or growing sales? Book a call: https://bit.ly/4jMZtxu
AmazonTips #AmazonShopping #EcommerceTools #AmazonSellers #OnlineShopping
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:35 - How Price Tracking Tools Show Amazon Price History
01:15 - Problems With Camel Camel Camel Data Updates
01:29 - Using Keepa and Browser Extensions for Price Tracking
01:46 - Checking Price History With Amazon Rufus
02:11 - Why Buyers Should Verify Promotions and Coupons
03:00 - Viewing Price Data With Helium 10
03:38 - Sales Rank Data and Product Demand Insights
04:03 - Setting Price Alerts Inside the Amazon Mobile App
04:37 - Auto Buy Feature When Price Drops
04:53 - One Year Limit on Amazon Price Alerts
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
AI strategy for business is shifting toward business automation built on real data, SOPs, and repeatable systems. This episode breaks down AI automation, AI integration, Amazon AI tools like Rufus, internal company knowledge systems, AI agents, automation for sellers, and how businesses can prepare for the AI singularity. Learn how to use AI services, document processes, build AI-ready systems, automate repetitive work, and create a real AI advantage instead of chasing overhyped tools.
If your business is still running on manual processes, get on a strategy call and build an AI system before your competitors cut their costs in half: https://bit.ly/4jMZtxu
AIstrategy #BusinessAutomation #AIforBusiness #AmazonSellers #artificialintelligence
Want free resources? Dowload our Free Amazon guides here:
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Launching AI Services for Businesses
01:03 – Why AI Is Overhyped Without Data
02:34 – How SOPs Create AI Advantage
04:00 – Favorite AI Tool and Why Integration Wins
06:34 – Switching AI Platforms vs Staying Consistent
07:02 – Best AI Automation Inside the Company
08:40 – AI for Amazon Sellers and Image Quality
10:00 – Predicting the AI Singularity by 2028
11:27 – Is Amazon Rufus Actually Good?
14:11 – How Rufus May Hurt Sellers
15:44 – Price Alerts and Hidden Features
17:10 – Why Customers Don’t Use Rufus
18:32 – Wendy’s vs Chick-fil-A Business Lesson
21:21 – Custom AI Agents for Companies
22:10 – How Amazon Sellers Avoid Getting Left Behind
23:45 – Why Documenting Processes Is Critical
25:16 – AI Efficiency Gains and What Comes Next
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Steven Pope, founder of My Amazon Guy, shares crucial business tips emphasizing that securing sales is paramount before developing operational capabilities. He illustrates this point with the example of a saas startup that failed despite years of development due to a lack of market demand, offering key entrepreneur advice for achieving long-term success. This perspective is vital for any aspiring business growth.
This video explains why sales should come before building products or operations in a new business. It covers selling ideas early, validating demand, and avoiding wasted time on products no one buys. Learn how founders use calls, side hustles, and lean methods to reduce risk and start faster.
If you are building something without sales yet, get clarity before time and money run out: https://bit.ly/4jMZtxu
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Why sales matter more than products
01:10 – Selling ideas before building them
02:05 – Why founders must know how to sell
03:15 – Finding buyers with cold and warm calls
04:20 – Selling services before delivery
05:30 – Hiring after demand is proven
06:35 – Why products take longer than services
07:20 – Lean entrepreneurship explained
08:30 – Using feedback to shape the offer
09:40 – Honest beta launches and refunds
10:40 – Getting paid before building
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Spring Sale Deals Setup for Amazon sellers step by step using Seller Central deals and event promotions. Learn how to create deals, choose products, schedule Amazon sales events, set discounts, and manage deal fees. This guide explains Amazon sales event setup, deal scheduling, discount pricing, and committing inventory for seasonal promotions.
If your Amazon deals, discounts, or event strategy are leaving money on the table, get a real Amazon growth plan built for your listings before the next sales event passes you by: https://bit.ly/4jMZtxu
AmazonDeals #AmazonSpringSale #AmazonSellerTips #AmazonFBA #EcommerceStrategy
Want free resources? Dowload our Free Amazon guides here:
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:01 - Setting Up Deals for a Canada Client
00:08 - Creating a New Amazon Deal in Seller Central
00:26 - Selecting Products for the Deal
00:35 - Best Deals vs Event Deals Explained
00:43 - Choosing Dates for the 7 Day Spring Sale Event
00:49 - Understanding Daily Fee and Variable Deal Fees
01:01 - Reviewing Deal Details Before Submission
01:10 - Amazon Minimum Discount Requirement
01:18 - Removing Products from the Deal
01:27 - Setting Deal Price and Committed Units
01:36 - Submitting the Amazon Deal
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
AI automation is changing how businesses handle sales calls, website builds, internal systems, and admin tasks using AI agents, prompt engineering, and real business data. This episode breaks down real world AI use cases including sales call analysis, website automation, email prioritization, and building internal AI software to replace manual workflows. Learn how companies can use AI integration, AI coding tools, and process documentation to improve efficiency, reduce overhead, and prepare for the AI shift already happening.
If AI is already costing you time and money, get on a strategy call and build a custom AI system before your competitors figure it out: https://bit.ly/4jMZtxu
AIautomation #BusinessAutomation #ArtificialIntelligence #AIagents #entrepreneurship
Want free resources? Dowload our Free Amazon guides here:
2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – AI Is Finally Ready for Business
02:00 – Using AI to Analyze Sales Calls and Customer Pain Points
04:00 – Extracting Amazon Seller Pain Points With AI Tools
05:20 – Why Businesses Are Pivoting to AI Services
09:56 – The AI Singularity and What It Means for Companies
14:30 – Cutting Costs With AI Instead of Cutting Teams
17:00 – Replacing Admin Work With AI Agents
18:58 – Building an AI Website in One Afternoon
21:35 – Live Demo: Updating a Website With AI
25:42 – Building Internal AI Software With Company Data
28:00 – Prompt Engineering and Iteration at Scale
30:40 – Automating Email With AI for Daily Efficiency
32:28 – Packaging AI Services and Selling in Public
34:56 – Why AI Content Can Reach a Bigger Audience
36:04 – Fixing Websites Fast With AI
38:46 – AI FOMO and Moving Before It’s Too Late
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
AI is no longer a future concept, it is ready for businesses right now. This video explains why AI agents can finally execute SOPs, automate workflows, handle keyword research, and support PPC decisions with real business impact. Learn why clean data, structured processes, and documented checklists make AI ready to improve operations across Amazon and ecommerce brands.
If your SOPs are a mess and your team is drowning in repetitive Amazon tasks, it is time to get a real AI execution plan built for your business: https://bit.ly/4jMZtxu
AmazonSeller #AIforBusiness #AmazonPPC #EcommerceAutomation #WorkflowAutomation
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Why AI Is Ready Now
01:43 - Preparing for the AI Shift in Business
03:00 - How SOPs Power AI Agents
04:29 - Why Humans Still Matter in Automation
05:33 - Automating Law Firm Workflows
07:27 - What Changed in AI This Year
09:03 - AI Coding vs Zapier Workflows
12:10 - AI Keyword Research and PPC Analysis
13:26 - Growing a Business With AI Services
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you wasting ad spend on Amazon due to low click-through rates?
This video identifies common Amazon PPC mistakes that prevent conversions, such as incorrect targeting and generic ad copy. We explain how these issues lead to poor ad performance and show you how to improve Amazon click through rate effectively. Learn how to optimize your Amazon ads for better results and boost your Amazon PPC CTR.
Get help improving your Amazon listings and conversion rate with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #AmazonMarketing #EcommerceTips #AmazonAdvertising
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps
00:00 – What Is Amazon CTR and Why It Matters
00:30 – Where to Find Brand Analytics
01:10 – Understanding IAP Funnel (Impressions to Purchases)
01:50 – How to View CTR by Category and ASIN
02:00 – Finding CTR Inside Campaign Manager
02:40 – Checking CTR by Campaign
03:10 – How to Download Reports to Track Over Time
03:40 – Using CTR Data to Spot Funnel Drop-Off
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Steven Pope, founder of My Amazon Guy, shares insights on hiring first employee and navigating the early stages of startup growth. Learn practical business tips on how to hire employees for a small business and understand the mindset needed for entrepreneurship.
Hiring a first employee comes down to solving one clear problem instead of chasing perfect resumes. This video explains simple hiring choices, task testing, and early delegation for small business growth. Learn how founders use first hires to free time, close more work, and build steady operations.
If hiring feels stuck or risky, talk to someone who has built teams from zero and fixed it fast: https://bit.ly/4jMZtxu
FirstHire #HiringTips #BusinessGrowth #EntrepreneurAdvice #TeamBuilding
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:25 – Why founders delay the first hire
01:20 – Hiring to remove work you hate doing
02:05 – Why skills matter more than resumes
02:55 – First hire with no SOPs in place
03:45 – Managing a first virtual assistant
04:35 – Checking work early to avoid mistakes
05:30 – Solving one problem before adding more
06:20 – Delegating work you already know
07:25 – Why founders must cover every role early
08:10 – Finding your first hire through networks
09:05 – In-person vs remote first employees
10:00 – Keeping hiring simple at the start
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video addresses a common question: can Amazon sellers operate multiple Amazon seller account simultaneously? Noah Wickham from My Amazon Guy explains that the answer is nuanced, detailing Amazon's policy on multiple amazon account types. Learn about the conditions for seller registration amazon and how to navigate selling on amazon with more than one account.
If you are unsure whether your second seller account setup could trigger a suspension, get direct strategy guidance before Amazon makes that decision for you: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Can You Have Multiple Amazon Seller Accounts?
00:38 – When Amazon Allows Separate Seller Accounts
01:55 – Why Separate Accounts Help When Selling a Brand
02:11 – Business Information Required for Multiple Accounts
03:02 – Legal Entity Rules and EIN Requirements
04:12 – What You Cannot Do with Two Seller Accounts
05:17 – Selling the Same Product on Two Accounts Risk
05:39 – When It Makes Business Sense to Open Another Account
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you an amazon seller dealing with the new "frequently returned item" banner?
This video addresses the frustration caused by large quantity returns on amazon, a new feature impacting ecommerce businesses. Learn what actions you can take to mitigate the effects of this banner and continue selling on amazon effectively, even with these new challenges. We discuss how it affects amazon fba sellers and strategies for managing your inventory.
Get help from My Amazon Guy to grow your Amazon sales:
https://bit.ly/4jMZtxu
AmazonFBA #AmazonPPC #FrequentlyReturnedItem
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps
00:02 – Frequently Returned Item Banner Issue
00:22 – Why the Banner Is Hard to Remove
00:52 – How to Find the Real Return Reason
01:07 – Fix Listing With Charts and Clear Info
01:29 – Amazon Doesn’t Give a Timeline
01:50 – 120% ACoS but Strong Organic Sales
02:02 – Lower Bids Gradually to Reduce ACoS
02:19 – PPC Impact on Organic Ranking
02:28 – Should You Automate PPC?
02:33 – Why MAG Avoids PPC Software
02:36 – Learn Bulk Files Before Automation
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Steven Pope demonstrates exactly how to make a youtube thumbnail using Gemini Pro, starting with generating AI instructions. This youtube thumbnail tutorial covers using ai tools to create effective youtube video thumbnails. Learn how to leverage gemini 3 pro for your channel's success and improve your ai for youtube strategy.
If thumbnails are holding views back, get direct feedback on what to fix before another video underperforms: https://bit.ly/4jMZtxu
YouTubeThumbnails #YouTubeTips #ContentCreators #YouTubeGrowth #aiforcreators
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Why AI thumbnails save weekend time
00:45 – Setting instructions before image generation
01:35 – Fixing wrong image size issues
02:20 – Why AI fails without clear rules
03:05 – Testing prompts until images work
03:50 – What makes a thumbnail usable
04:30 – Using Gemini Pro Banana settings
05:10 – Fixing image size and file limits
06:00 – When AI thumbnails are good enough
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you an Amazon seller feeling like you're just spinning your wheels? This video introduces the 4 Pillars of Amazon Growth Masterclass for Amazon sellers, designed to help you scale your business beyond basic optimization tactics. We'll explore effective strategies for how to sell on amazon, including advanced amazon seo techniques and amazon fba insights, ensuring your amazon listing stands out. Learn how to achieve real sales growth and move past common PPC pitfalls.
Learn how AB testing improves click-through rate, conversion rate, and overall Amazon sales performance. This video breaks down how to test main images, A+ content, pricing strategy, and product detail pages using real Amazon data. Understand how SEO, PPC, catalog merchandising, and design work together to increase ranking and drive consistent growth.
Amazon Dynamic Pricing Strategy: https://myamazonguy.com/amazon-product-launch/amazon-dynamic-pricing-strategy/
Amazon FBA Product Launch Pricing Strategy: myamazonguy.com/price
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 – Why Sellers Feel Stuck on Amazon
01:02 – The Four Pillars of Amazon Growth
04:00 – Why Click-Through Rate Drives 18% of Sales
05:43 – Dynamic Pricing Strategy Explained
09:05 – Coupons vs Promotions vs Deals
15:55 – Lightning Deals and Seasonal Strategy
22:42 – Design Mistakes That Kill Conversion
23:01 – Main Image CTR Tactics
26:51 – Infographics That Prevent Bad Reviews
32:35 – A+ Content That Increases Conversion
35:19 – How SEO, PPC, Design, and Pricing Work Together
38:18 – Rufus and AI Impact on Amazon Search
46:31 – Using Amazon AB Testing for Conversion Data
54:27 – Common Seller Mistakes with Growth Strategy
56:36 – Next Design Changes After Main Image
58:39 – Fundamentals Every Amazon Seller Must Learn
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
A new 10% global tariff has been announced after the Supreme Court ruling on Trump tariffs, creating major uncertainty for importers and ecommerce sellers. This tariff update follows a fast legal reversal and introduces a 150-day window under federal trade law. Businesses are now watching Congress, refund decisions, and future tariff changes that could impact supply chains and pricing.
If rising tariffs are about to squeeze your margins, schedule a strategy session now and get a real action plan before the next policy shift hits: https://bit.ly/4jMZtxu
AmazonSellers #AmazonFBA #TariffNews #EcommerceStrategy #tariffnews2026
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps:
00:00 – Supreme Court Overrules Trump Tariff Decision
00:30 – New 10% Global Tariff Announced Under 150-Day Law
01:00 – What Happens Next and No Refunds Update
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Supreme Court ruling strikes down major Trump tariffs, changing import costs for Amazon sellers overnight. This update affects China tariffs, reciprocal tariffs, import taxes, and seller inventory planning. With billions collected in tariff fees and refund questions still open, Amazon FBA sellers must review sourcing strategy, inventory orders, landed cost, and cash flow impact before the next policy shift. This tariff decision reshapes product margins, supply chain planning, and ecommerce pricing strategy heading into peak selling seasons.
If tariff changes just reopened your margins, now is the time to get a real profit plan in place before the next policy shock hits. Book a free call with experts now! https://bit.ly/4jMZtxu
AmazonSellers #AmazonFBA #TariffNews #EcommerceStrategy #tariffnews2026
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps:
00:00 - Supreme Court Strikes Down Trump Tariffs
00:32 - What Tariffs Are Still Staying in Place
01:00 - Refund Questions and $133 Billion Collected
01:40 - Costco Moves First on Tariff Refunds
02:08 - What Amazon Sellers Should Do Right Now
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Ever wonder how to make your A-plus content as optimized as possible? This video explains the Amazon's New A+ Content Recommendations and explores how to create effective amazon product page design and offers recommendations for improving content quality. Learn how to optimize your amazon product descriptions to balance conversion factors with product details, helping every amazon seller improve their amazon listing optimization.
If your A+ Content is guessing instead of testing, fix it now with a direct strategy session that breaks down your listing and shows exactly what is costing you sales: https://bit.ly/4jMZtxu
AmazonAPlusContent #AmazonListingOptimization #AmazonConversionRate #AmazonABTesting
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps:
00:00 - Amazon A+ Content Quality Analysis Explained
00:40 - Reviewing Detailed AI Recommendations
01:15 - Technical Specifications and Product Scale
02:05 - Installation Clarity and Reducing Returns
03:10 - Surface Compatibility and Listing Images
04:20 - Durability and Noise Reduction Messaging
05:00 - When to Use A+ Content vs Listing Images
05:45 - Above the Fold vs Below the Fold Strategy
06:20 - AI Impact on Amazon Image Analysis
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Ever wonder how attribution is measured for Amazon ads?
This video breaks down common questions about the transparency of Amazon ad attribution, guiding sellers through understanding this crucial aspect of their campaigns. Learn about effective marketing attribution and refine your amazon advertising strategy for better results. Gain insights into different attribution model frameworks and their impact on marketing measurement.
Wasting ad spend? Book a PPC strategy call here: https://bit.ly/4jMZtxu
AmazonAds #AmazonPPC #AmazonAttribution #AmazonFBA #ecommercemarketing
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps:
00:00 – What Is Amazon Ad Attribution?
00:47 – Types of Amazon Ads Explained
01:12 – First Touch vs Last Touch Attribution
02:08 – Why Amazon Uses Last Click
02:37 – Attribution Windows and Time Frames
02:57 – 7-Day Window for Sponsored Products
03:40 – 14-Day Window for Sponsored Brands and Display
04:02 – Click vs View Attribution (VCPM)
04:43 – Auxiliary Purchases and Brand Halo Effect
05:42 – How to Pull Attribution Reports in Seller Central
06:34 – Sponsored Brand Attributed Purchases
07:15 – Sponsored Display Purchased Product Report
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Analyze Amazon listing images to identify common design flaws that hurt sales and lower conversion rates.
In this video, We review a pillow mist listing and breaks down problems with color contrast, packaging angles, merchandising space, and overall visual composition. Learn how Amazon shoppers interact with product images on mobile and how to create feature-focused visuals using Canva and Shutterstock to improve performance.
To optimize your Amazon listings, schedule a coaching session with My Amazon Guy: https://bit.ly/4jMZtxu
AmazonFBA #AmazonListing #AmazonConversionRate #EcommerceTips #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps:
00:00 - Main Image Color Problems
00:40 - Packaging Angle and Merchandising Space
01:54 - How Shoppers Scan Images Left to Right
03:30 - Why Secondary Images Aren’t Selling
04:43 - Stop Explaining Ingredients, Sell the Pain
05:14 - Using Shutterstock Instead of Starting From Scratch
07:51 - Editing Stock Photos Fast in Canva
09:55 - Making Images Look Designer-Level in Minutes
11:17 - Canva vs Shutterstock Quality Comparison
13:33 - Is $20 Worth Better Sales? ROI Talk
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Multi-packing is an effective way to significantly increase sales and revenue on Amazon. This strategy helps you better manage Amazon fees and improve overall profitability. Learn how to implement multi-packing to grow your business and enhance your selling on Amazon presence.
Multi-pack strategy on Amazon can increase sales volume, improve keyword ranking, and raise overall conversion rate. Adding a lower priced three-pack alongside a five-pack listing can increase SKU-level ranking and long-term sales growth. This approach challenges zero sum thinking and shows how multi-pack offers can improve Amazon profit and organic visibility over time.
If your listings are stuck and you want a real growth plan built around your numbers, schedule a strategy session and get a direct action roadmap for your Amazon account: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSeller #AmazonSales #EcommerceGrowth #AmazonListingOptimization
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 – Why Multi-Packs Are Underrated on Amazon
00:30 – Three-Pack vs Five-Pack Profit Breakdown
01:05 – Does Lower Price Hurt Your Main Offer?
01:34 – Example: 500 Five-Packs vs 1,000 Three-Packs
01:58 – How More Sales Improve Ranking and Conversion
02:29 – Why the Five-Pack Can Grow After Launch
03:04 – Breaking the Zero Sum Mindset in Amazon Sales
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
In this video, we share insights from working with numerous brands and brand owners, focusing on strategies to break the $1 million revenue barrier. We discuss crucial aspects of building a strong brand strategy and effective cpg marketing. This is essential for anyone in the consumer packaged goods industry looking to grow their business.
Breaking the $1 million barrier requires strong brand awareness, frictionless first purchase experience, and clear customer acquisition cost strategy.
Direct-to-consumer and CPG brands must focus on retention marketing, customer lifetime value, segmentation, email and SMS marketing, and subscription models to increase repeat purchases.
Understanding unit economics, scaling customer acquisition, lowering CAC, and improving LTV are critical for ecommerce growth and long-term profitability.
Book a call today and get clear answers on how to scale your brand past the $1 million mark: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:33 – Why Awareness Is Everything
01:13 – UGC vs Influencers for Brand Growth
02:38 – Make the First Order Frictionless
03:44 – Customer Lifetime Value and CAC
04:25 – Building a Real Retention Funnel
05:26 – Segmentation for Repeat Purchases
06:34 – Why Subscriptions Matter for CPG
07:36 – Understanding Unit Economics of Scale
09:09 – Breaking Down Customer Acquisition Cost
10:02 – Why Profit Focus Can Hurt Growth
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Your best employee isn’t lazy. They’re running on empty. This video explains how employee burnout really starts, why it often goes unnoticed, and what happens when leaders wait too long to act.
You will learn how to spot early behavior changes, tell the difference between burnout and poor fit, and understand when recovery is possible and when it’s not. The video also explains how meeting overload, client stress, and nonstop work slowly break strong performers.
If you want fewer mistakes, fewer complaints, and healthier teams that last, this breakdown shows what to watch for and what to change early.
Get help running stronger teams with My Amazon Guy:
https://bit.ly/4jMZtxu
EmployeeBurnout #BusinessManagement #LeadershipTips #CompanyCulture #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 – Why burnout confuses business owners
01:19 – Agency work and nonstop workload pressure
03:45 – When burnout becomes permanent
06:21 – Wrong seat vs burnout explained
08:40 – How burned out employees hurt teams
10:53 – Early warning signs of burnout
12:32 – Why meetings cause employee stress
15:16 – Burnout vs quiet quitting
17:45 – Why recovery usually fails
19:35 – Advice for burned out employees
21:45 – Culture, learning, and final thoughts
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
We've been seeing a swarm of various women's health products being removed from Amazon due to restricted amazon products policy violations. Noah Wickham from My Amazon Guy explains the situation, highlighting compliance for amazon restricted categories and the importance of understanding amazon restricted product approval. This video is crucial for amazon sellers to navigate the complexities of prohibited products amazon policies and avoid issues.
Amazon is flagging women’s health supplements and vaginal health products as medical devices under restricted products policy. Learn what 510K FDA clearance means, why listings are being removed, and how compliance, labeling updates, and medical device registration affect your Amazon account.
Amazon Medical Device Link: https://amzn.to/4qCpe6V
FDA Submission: https://www.fda.gov/medical-devices/premarket-notification-510k/510k-submission-process
Need help fixing suspended listings and compliance issues? Book a call with us here: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 – Women’s Health Listings Being Removed
00:16 – Restricted Product Policy Violation Explained
00:29 – Why Supplements Are Being Classified as Medical Devices
01:24 – What Is FDA 510K Clearance
02:03 – Why Appeals Are Getting Rejected
02:23 – FDA Registration and Compliance Requirements
02:52 – Labeling Changes You May Need to Make
03:26 – Marketing Restrictions and FDA Claims Warning
03:54 – How to Get Help Fixing Suspended Listings
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
We discuss optimizing your Amazon ad spend by structuring campaigns to account for attribution delays, especially between sponsored display and sponsored products. Understanding how Amazon attribution works is crucial for effective Amazon PPC. This approach helps in refining your strategies and improving overall campaign performance on Amazon.
Amazon advertising performance often looks wrong due to attribution delays across sponsored products and sponsored display campaigns. This video explains how buyer behavior, reporting delays, and funnel position affect campaign results and optimization timing. Learn when to optimize existing campaigns, when to test new structures, and why turning off working keywords can hurt results.
Get direct answers on fixing attribution delays and campaign structure before bad data costs real revenue: https://bit.ly/4jMZtxu
AmazonAds #SponsoredProducts #SponsoredDisplay #AmazonPPC #AmazonSellers
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:22 – Sponsored Products vs Sponsored Display behavior
01:05 – Why attribution delays happen on Amazon
01:55 – How reporting delays affect optimization timing
02:16 – Vendor Central vs Seller Central bid changes
02:52 – Why suggested bids should not be trusted
03:00 – Optimize existing campaigns vs restructuring
03:38 – Testing keywords without killing performance
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Having trouble with OTP codes sent to group emails? This video shows you how to access them through G Suite. Learn practical email tips and effective email management strategies using google workspace to streamline your verification process and maintain access to your accounts.
Learn how to access OTP codes from shared group emails when logging into social media and business tools. This video shows how groups.google.com lets teams view verification emails, inbox history, and missed login messages. Ideal for founders and teams using Google Workspace, group emails, and shared inbox access.
Need help or business advise? Book a call with us: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Trouble logging into social accounts
00:23 – Why OTP codes fail with group emails
00:26 – Where to access group emails in Google
00:34 – Finding verification codes instantly
00:53 – Viewing old emails you missed
01:15 – Why every growing team needs this
01:21 – Why Google Workspace works well for teams
01:45 – Using simple tools to solve access issues
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon sales do not only come from Amazon ads.
Some brands send traffic from social platforms and track every sale back to Amazon listings.
This video shows how Meta ads connect to Amazon and reveal which clicks turn into orders.
Meta ads can drive off-Amazon traffic directly to Amazon product pages while tracking clicks and sales through Amazon attribution.
The video walks through campaign setup, attribution tags, traffic ads, and how results appear inside Seller Central.
It also explains how the Brand Referral Bonus lowers Amazon referral fees when outside traffic converts.
Get help setting up off-Amazon traffic for Amazon the right way? Book a call with us: https://bit.ly/4jMZtxu
MyAmazonGuy #AmazonAdvertising #AmazonAttribution #MetaAds #AmazonSellers
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit:
Support the show
Send us Fan Mail
Steven Pope, founder of My Amazon Guy, examines the journey of YouTube stars Alex Hormozi and Steven Bartlett, focusing on their breakout moments and pathways to business success. This analysis provides valuable youtube tips and insights into how to be successful in the digital space. Discover the entrepreneur motivation behind their widespread recognition and influence.
Long-term YouTube growth comes from consistent posting, strong thumbnails, and clear content focus over time. This video breaks down creator growth patterns, packaging changes, A/B testing decisions, and why volume and patience matter. Learn how content strategy, interviews, shorts, and visual changes impact reach, retention, and audience trust.
If the channel is stuck repeating the same views every month, it’s time to pressure-test the strategy with real numbers and hard feedback. Book a call with us: https://bit.ly/4jMZtxu
YouTubeGrowth #ContentStrategy #CreatorEconomy #VideoMarketing #audiencebuilding
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:36 – Reviewing Early Videos to Find Breakout Patterns
02:10 – Why Old Videos Get Views After Fame Arrives
03:32 – How Appearance, Persona, and Packaging Changed Over Time
05:31 – Interview Style vs Presenter Style in Long-Form Content
07:29 – Why Guest Choice Expands Audience Reach
09:00 – Using AI Summaries to Decide What Content Is Worth Watching
11:09 – Practical vs Philosophical Content Differences
12:59 – The Missing Years in Creator Growth Stories
15:02 – Slow Grind, Small Audience, and Long-Term Payoff
17:05 – How Big Guests Were Booked Before Massive Fame
18:46 – Shorts Volume Strategy and Content Scale
20:18 – Packaging, Thumbnails, and Growth Acceleration
21:52 – Business First, Content Second Pattern
23:40 – Starting Content Early vs Waiting for Success
25:08 – Thumbnail Strategy Changes and View Growth
27:06 – Why Consistency Compounds Over Time
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video explores the often-overlooked world of logistics warehousing within an "ecommerce business", showing how many brand owners start with home-based inventory before scaling to a "fulfillment warehouse". We discuss the benefits of engaging a "3pl provider" and how a "logistics company" can streamline your operations. Understanding "warehousing services" is crucial for growth.
Fulfillment strategy affects costs, delivery speed, inventory flow, and customer trust for growing ecommerce brands. This conversation with @thenewwarehouse breaks down 3PL services, in-house warehousing, order volume signals, and seasonality risks. Learn how logistics decisions impact profit margins, scalability, labor planning, and long-term operational stability.
The New Warehouse Podcast: https://www.youtube.com/watch?v=LQnQ6b7-u5I&list=PLDWO0QNzzM494k6v4RgzvGRRPm6TePuC1
Vist their website: https://thenewwarehouse.com/
Get a fulfillment and growth plan built for your real order volume before logistics mistakes start draining profit: https://bit.ly/4jMZtxu
EcommerceFulfillment #3PLLogistics #WarehouseStrategy #EcommerceOperations #supplychainmanagement
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:44 – Why warehousing expectations keep rising
02:13 – How logistics education gaps hurt founders
03:57 – Why most brands ignore fulfillment until it hurts
05:24 – When self-fulfillment stops making sense
06:51 – Order volume signals that trigger a 3PL move
07:59 – Seasonal demand and labor planning risks
08:54 – Why brands leave 3PLs and go in-house
10:51 – True cost comparison of 3PL vs self-fulfillment
11:52 – How big platforms changed fulfillment standards
13:27 – Why robots and warehouse tech are often just for show
14:22 – Customer demand for real-time order visibility
15:35 – Consolidation and specialization in 3PL services
16:49 – Why boutique warehouses still win for some brands
18:19 – How fast shipping reshaped logistics expectations
20:14 – The hidden cost behind instant delivery
21:54 – Why founders must understand the full fulfillment process
22:40 – Why operations experience matters before scaling
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Clicks keep rolling in, but sales stay flat. This video explains how Amazon ad traffic really works, detailing why some search keywords appear relevant but never convert, leading to getting clicks but no conversions. We discuss keyword research and how amazon keyword research can be misleading, especially for ecommerce businesses on amazon fba.
Noah Wickham explains how Amazon ad traffic really works, why some keywords look right but never sell, and how timing, intent, and data decide what actually converts. Each part connects to the next, and skipping one is how wasted spend keeps happening.
Need help improving your conversion? Book a call with us: https://bit.ly/4jMZtxu
MyAmazonGuy #AmazonAds #AmazonPPC #AmazonSeller #EcommerceTips
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:03 – Clicks without sales explained
00:16 – What keyword relevancy really means
00:39 – Why matching keywords still fail
00:54 – Data-based relevancy explained
01:37 – Why clicks happen at certain hours
01:56 – Checking ad reports by hour
02:00 – Budget rules to control spend
02:28 – TACoS and organic rank connection
03:21 – PPC sales and organic growth rule
03:33 – When keywords should be negated
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
In this video, we dive into the world of chess strategy, prompted by a viewer's request to tie a game of chess to business tips. We explore chess openings and chess tips while playing against an expert-level opponent, demonstrating how board game strategy can mirror entrepreneurship principles. Learn how to play chess and see the parallels between the game and building a successful venture.
Business is like chess, one mistake can cost you everything. This video shares a real game with live commentary, blending strategic thinking and planning. Learn how decision-making, positioning, and risk management play out on the board and in business.
Tired of making wrong business moves? Let’s map out your next winning play, book a strategy call now: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Playing Chess While Tying It to Business
00:45 - Former Chess Coach Shares Rating and Experience
01:40 - How Thinking Ahead Applies to Business Decisions
02:50 - CHAD System for Strategic Business Thinking
04:00 - Tactical Play and Business Parallels
05:00 - Board Control and Long-Term Strategy
06:30 - Pressure Builds: Decision-Making Under Stress
08:00 - Making the Wrong Move in Game and Business
09:30 - Losing Position: Realizing Mistakes
11:00 - Analyzing Recovery Options After a Setback
13:30 - Losing Material and Strategic Blunders
16:00 - When You Feel Like Giving Up in Business
17:30 - Finding Small Wins in a Bad Situation
20:00 - Final Blunders and Reflections on the Loss
23:00 - Should I Even Post This? Business Meets Reality
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Steven Pope from My Amazon Guy discusses a new Amazon module impacting sales, highlighting how items with high return rates now display alternative products prominently. This video provides crucial business tips for sellers to navigate these changes and offers insights into effective sales training to make money online. Understanding this module is essential for optimizing your ecommerce strategy and improving how to sell effectively on Amazon.
Stop return-driven sales loss before it spreads, get a direct plan built around your listings and data: https://bit.ly/4jMZtxu
AmazonReturns #AmazonListingTips #EcommerceSelling #MyAmazonGuy
amazonsellers
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
________________________________
Timestamps
00:00 - Amazon Module Warning for High Returns
00:18 - Real Examples of the New Module
00:46 - Why This Hurts Your Sales
01:20 - Is This Actually Good for Buyers?
02:00 - How to Prevent This From Hitting Your Listings
02:47 - What Might Trigger the Module
03:01 - What to Do Next if This Hits Your Listing
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video is essential for brands working with UGC influencers, offering practical advice on improving their processes. We stress the importance of a clear creative brief to guide your influencers, covering product details and desired video content style. Learn effective methods for a stronger influencer strategy and how to find influencers for your brand to optimize your marketing efforts and brand deals.
Working with UGC influencers can feel like a mess without a clear brief. This video walks through how to create a proper influencer script and content breakdown using AI tools. Learn how to improve clarity, reduce revisions, and get content that actually performs.
Struggling with influencer results? Let’s fix your UGC content strategy, book a real call that solves it: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Why Most UGC Strategies Fail
00:15 - What Is a Creative Brief for Influencers
00:50 - Common Mistakes in UGC Content Creation
01:30 - Using AI to Build the Perfect Influencer Brief
02:10 - Product Details and Key Attributes in the Brief
03:10 - Style and Tone Guidance for UGC Videos
04:00 - Why Natural-Looking Videos Perform Better
05:10 - Adjusting Transcripts to Avoid Ad Tone
06:10 - Giving Influencers Everything They Need
07:00 - Be Open to Feedback from Influencers
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
In this video, My Amazon Guy discusses the importance of establishing strong "company core values" for "business success." We explore how these "core values in business" serve as a "moral compass" for your operations, guiding your "business strategy" and fostering a positive "company culture." 🤔
Employee retention in agencies is harder than most people realize. This video covers leadership strategies, agency culture, and practical systems that help retain high-performing talent long term. Learn how to operate your business with predictable results and manage burnout without relying on gimmicks like equity.
Struggling to build a team that stays? Let’s map out a system that works, book a strategy call now: https://bit.ly/4jMZtxu
Want to apply at My Amazon Guy? Go to myamazonguy.com/jobs
EmployeeRetention #AgencyLife #BusinessLeadership #TeamManagement #workculture
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0
Q4 Selling Playbook: https://bit.ly/46Wqkm3
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - How to Run a Business After Starting One
00:26 - Hiring, Retaining, and Motivating Talent
01:11 - Equity Isn’t Always the Answer
03:05 - Equity Dilution in SaaS Explained
05:03 - Building a Team Without Gimmicks
06:40 - Burnout in Agency Model vs Corporate
08:09 - How to Help Employees Self-Regulate
09:17 - Building a Polarizing but Effective Culture
10:21 - Real Health Culture Impact on Retention
13:40 - Why Retention is Harder in Remote Work
14:10 - Retention vs Value-Based Leadership
15:04 - Motivation and the Platinum Rule
17:00 - Managing High Drive vs High Detail People
20:07 - Training Talent for Long-Term Growth
22:11 - How Other Agencies Copy Systems
24:00 - Dealing With SaaS Partnerships and Price Hikes
25:23 - Operating Internally to Avoid Bad Partnerships
27:15 - Invest Most Time With Your Best People
30:32 - Why Promoting Internally Works Best
32:02 - What Makes a Leader Stay
34:06 - Divas vs Dependable Talent
36:46 - Health-Focused Leadership Examples
39:18 - Creating Self-Sustaining Health Culture
41:25 - Mentorship and Transferring Vision
43:01 - How to Spot Diamonds in the Rough
44:44 - Culture of Teaching and Promotion
47:07 - Managing at Scale in Remote Teams
51:00 - Leadership Values for Managers
54:05 - Radical Candor vs Soft Feedback
56:02 - Set Your Culture and Stick to It
57:19 - Why You Need Respect Over Fear
58:07 - Leave a Comment and Suggest a Topic
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Kevin Sanderson shares essential strategies for sellers navigating the Amazon marketplace. Learn how to optimize your amazon fbm listings, especially when competing with amazon fba sellers. This video details how to boost your sales and secure the buy box, making selling on amazon more profitable. Discover how to effectively manage your merchant fulfilled amazon inventory and what steps to take to successfully how to sell on amazon.
Stop losing sales to your competitors, get expert help to fix your listings and ads now: https://bit.ly/4jMZtxu
AmazonSelling #FBAstrategy #SubscribeAndSave #BuyBoxTips #ppcads
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
0:00 - Why FBA Wins the Buy Box
00:41 - Using FBA and FBM Together for Best Results
01:17 - How Subscribe & Save Affects Rankings
01:50 - The Unknown Value of Repeat Orders
02:45 - Exact Match vs Phrase Negatives in PPC
03:36 - When to Use Negations in Your Campaign
04:08 - Why Meta Traffic Doesn’t Work for Amazon
05:00 - Use Performance Max Instead of Meta
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon advertising can be difficult, as many sellers know. This video acknowledges the challenges of running successful campaigns, from small budgets to large, and shares insights on how to approach amazon ppc. We discuss strategies for amazon ppc optimization and how to effectively optimize ppc to reduce acos, helping sellers navigate this complex landscape more confidently. 🤔
If you're looking for guidance, book a free strategy call today! → https://bit.ly/4jMZtxu
AmazonAds #PPCStrategy #EcommerceMarketing #AmazonAdvertising #amazonppc
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Amazon Ads Are Hard at Every Level
00:37 - Who This Video Is For: Brands Spending $10K+
01:08 - Why Amazon Marketing Cloud Is a Must
02:26 - Advanced Audience Targeting Explained
03:46 - New to Brand vs. Remarketing Goals
05:00 - Segmenting High-Value New Customers
05:49 - Targeting Abandoned Carts with Remarketing
06:35 - How to Use DSP Exposure Data
07:45 - Full Funnel Strategy for Scaling Ad Spend
09:04 - Campaign Budget Rules Most Miss
10:27 - Fixing Budget Problems That Kill Profits
13:08 - Why 700+ Manual Campaigns Still Work
13:57 - Bulk Sheets & Reporting Are Mandatory
15:14 - Using Impression Share to Win More Sales
16:00 - The Real Funnel Thinking Behind Amazon Ads
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video breaks down five tips from Amazon and reveals which ones actually help sellers succeed. Get practical Amazon FBA tips and strategies that support real growth for your Amazon business in 2026. Learn what to follow, what to skip, and how to build smart selling strategies on Amazon.
What’s the worst Amazon seller tip you’ve ever followed? Drop it below so others can avoid it: https://bit.ly/43N1bZD
AmazonSellerTips #AmazonGrowth2026 #ProductLaunchAmazon #SellingOnAmazon
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Amazon’s Latest Seller Tips Reviewed
00:30 - Launching a New Product: Worth Following?
01:20 - Selection Success Guide: Useful or Not?
01:50 - Free Launch Tools and Guides for Sellers
02:20 - Generating Early Reviews—Does It Really Help?
03:00 - The Truth About Amazon Vine Ratings
03:45 - Listing Optimization That Actually Matters
04:35 - CTR and Why It Drives Real Sales
05:10 - “Stay Proactive” Advice—Not Really a Tip
06:00 - Amazon and Off-Platform Engagement Explained
07:00 - Using Amazon Tools for Smarter Decisions
08:15 - Final Thoughts: What Sellers Should Focus on in 2026
09:05 - Brand Growth, Segmentation, and What’s Coming Next
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Many sellers are unsure what direction to take with their Amazon business. This video breaks down real decisions around Amazon brand growth and the state of selling in 2026. Topics include agency models, burnout, private label strategy, and ecommerce next steps.
Ready to find the next best move for your brand? Schedule your strategy call today: https://bit.ly/4jMZtxu
AmazonBusiness #EcommerceStrategy #BrandGrowth #AmazonSellers #businessmindset
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Feeling Lost in Business and Life
04:00 - Breaking Through Personal and Career Burnout
08:00 - Starting Over and Launching the Agency
12:00 - Choosing the Right Business Model in 2026
16:00 - Bigger Business Questions and Internal Doubt
20:00 - Lessons Learned From Failures and Mentors
24:00 - What Vehicle Should You Be Driving?
28:00 - Teaching the Next Generation of Entrepreneurs
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Having trouble with your Amazon listings? This video covers common issues like updating titles and fixing missing best-seller ranks. Learn essential amazon selling tips and how to optimize your amazon seller central experience. We'll guide you through amazon catalog management and brand registration amazon troubleshooting to ensure your amazon strategy is effective.
Want to watch each videos? Here's the list:
Top 10: https://www.youtube.com/watch?v=0T6zpTjRUs8&list=PLDkvNlz8yl_aA38cddHzfJDYddWS69T1O&index=4
Top 9: https://www.youtube.com/watch?v=CmyKeCEY7pk&list=PLDkvNlz8yl_aA38cddHzfJDYddWS69T1O&index=3
Top 8: https://youtu.be/fXaY2xNvyzU
Top 7: https://www.youtube.com/watch?v=waPUfU-KjYg
Top 6: https://www.youtube.com/watch?v=IxPh0id95Rg
Top 5: https://www.youtube.com/watch?v=F9npOAvsQno
Top 4: https://www.youtube.com/watch?v=QuhFVVwXvYo
Top 3: https://www.youtube.com/watch?v=nAE_ro6C6sY
Top 2: https://youtu.be/Zk8xOa3E0JM
Top 1: https://youtu.be/8Od5C7BfR-Y
Fix your catalog issues the right way, book a call to get expert troubleshooting support now: https://bit.ly/4jMZtxu
AmazonSellers #CatalogFix #AmazonListing #sellercentral
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Common Catalog Troubles on Amazon
00:26 - Backend vs Frontend Attribute Mismatch
01:04 - Variation Tab Causing Title Errors
01:43 - UPC Code Errors and How to Fix Them
02:33 - What Impacts the Amazon Buy Box
03:15 - How to Change Legal Entity in Seller Central
04:03 - Fixing Brand Registry Not Showing in Store
04:41 - Why Best Seller Rank Disappears
05:38 - Troubleshooting Missing Secondary Images
06:27 - Carrier Central Problems with FBA Shipments
07:31 - Why Not to Use Variation Wizard for Parentage
08:22 - Using Brand Catalog Manager to Detect Hijackers
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video features a discussion on the critical role of advertising for businesses, particularly with amazon ads. The speaker shares their journey, highlighting how utilizing amazon marketing services led to substantial growth and amazon success. It underscores the importance of a strong amazon ppc strategy in boosting any online business.
After 13 years of struggling with slow growth, this founder shares how Amazon changed her business. Learn why focusing on one product, understanding data, and getting expert help made all the difference. This conversation highlights the power of paid ads and mindset shifts for long-term growth.
If your store isn’t moving, talk to someone who can show you what’s missing in your strategy: https://bit.ly/4jMZtxu
AmazonSellerStory #EcommerceGrowth #OnlineAdvertising #AmazonAds #smallbusinesstips
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Starting a Business but Not Growing Until Amazon
01:00 – Why Shopify Alone Wasn’t Enough
02:12 – Designing Products from Personal Experience
03:06 – The Real Struggle Behind Getting Seen Online
04:30 – How Focusing on One Product Made Growth Possible
05:46 – Scaling vs. Optimizing Product SKUs
07:03 – How Customer Demand Should Guide Your Decisions
08:07 – Using Data Correctly, Not Just Collecting It
09:28 – Understanding Consumer Behavior to Drive Sales
10:05 – Why She Switched to Amazon After Shopify Flatlined
11:03 – The Visibility Difference Between Amazon and Shopify
13:19 – Amazon Builds Trust Even Outside the Platform
14:22 – The Hardest Part of Building a Brand: Advertising
15:32 – The Truth About Facebook Ads and Real Reach
16:27 – Spending Less and Getting More Through Strategy
17:52 – Why You Don’t Need to Know Everything Yourself
19:04 – Hiring Experts to Shorten the Learning Curve
20:17 – Reframing Investment as Growth, Not Cost
21:28 – Overcoming Instant Gratification Mindset in Ecommerce
22:40 – Advertising is About Data, Not Immediate Sales
24:02 – What Tiny Tweaks Can Teach You About Your Product
26:03 – There’s No Growth Without Advertising in Today’s Market
27:02 – Trial and Error Is the Only Way to Learn What Works
28:08 – Relevancy Isn’t Just About Keywords
28:42 – Final Thoughts: What the Amazon Journey Taught Her
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Join us for an "ASIN TEARDOWN" as we assess an innovative product: the airtag leather wallet. We conduct an amazon asin review, focusing on its features and potential for amazon seller success. Discover how this best wallet for airtag could impact your amazon fba strategy. 🧐
Product images are often the first thing potential customers see on Amazon. A great image not only attracts clicks but also answers key questions, like how many cards a wallet holds or if it's RFID-protected. Make sure your visuals are clear, informative, and tailored to what your target market cares about.
Get a FREE ASIN review! Send it to us here: https://bit.ly/43NH7GC
Want to ensure your product is standing out? Let’s discuss how to optimize your Amazon listings. Book a call today!: https://bit.ly/4jMZtxu
AmazonListingOptimization #EcommerceSellingTips #ProductImageReview #MyAmazonGuy
Want other free resources? Dowload our Free Amazon guides here:
Our 2026 Amazon PPC Guide is here! https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Wallet Listing Teardown Begins
00:21 - Product Looks Identical to Competitor
00:47 - Poor Main Image and Seasonal Messaging Issues
01:48 - Important Info Missing from the Listing
02:16 - Unreadable Text & Design Flaws
03:09 - What Buyers Really Care About
03:42 - It’s a Copy of the Top Seller
04:34 - Card Count and Real Use Cases
05:04 - Better Gift Messaging Ideas
06:05 - US Currency Visual Suggestion
06:28 - Know Your Audience
06:42 - Using Gemini for Better Images
07:25 - Gemini’s Output Looks More Realistic
08:24 - AI Imagery Preferences by Demographics
09:01 - Comparing AI Tools for Image Quality
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Starting 2026, every amazon seller is looking to refine their yearly amazon ppc strategy. This video discusses the challenges of this task, offering insights on how to grow and scale your business this year. We introduce our 2026 amazon ppc guide to help you with amazon ppc optimization, covering everything from campaign launch to advanced tactics for amazon advertising.
Want to access our Amazon PPC Guide 2026? Download here: https://bit.ly/4lF0OYX
If you need help with your PPC Strategy, book a call with us: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #EcommerceMarketing #PPCStrategy #2026AmazonGuide
Want other free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Why You Need a New PPC Strategy in 2026
00:28 - What’s Inside the 2026 PPC Guide
01:06 - Pre-Launch Strategy & Keyword Research Tips
01:20 - Monthly Planner Based on Amazon’s Calendar
01:41 - Full PPC Framework and Optimization Schedule
02:09 - 10 Common PPC Mistakes to Avoid in 2026
02:15 - Pitfall 1: Amazon Discontinues Prep Services
03:07 - Pitfall 2: Rising Fulfillment and PPC Fees
03:57 - Pitfall 3: Cosmo Algorithm and Keyword Stuffing
04:44 - Pitfall 4: Ignoring Negative Keywords
06:03 - How to Use Negations Correctly
07:01 - Pitfall 5: Set and Forget Software Mistake
08:24 - Pitfall 6: Overlapping Campaigns Without Strategy
09:42 - Pitfall 7: Weak Sponsored Brand Ads
11:12 - Pitfall 8: Poor Inventory Planning Hurts PPC
12:46 - Pitfall 9: Not Tracking or Optimizing with Bulk Files
14:15 - Pitfall 10: Ignoring Amazon Seasonal Tools
15:10 - Final Thoughts and 2026 PPC Success Reminder
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Attention, amazon seller! This video details a significant update to Amazon's Prepaid Return Label Program, especially impacting those who sell on Amazon and deal with heavy products. Effective February 8th, 2026, this change ensures the program applies to all items regardless of value, eliminating the previous high-value exemption for US sellers. Stay informed about this crucial aspect of shipping and logistics to maintain your online selling operations.
Stop eating return costs, schedule a strategy call and fix your margins before it hits harder: https://bit.ly/4jMZtxu
AmazonReturns #FBMSellerTips #BulkyProducts #AmazonSellerUpdate #ReturnLabelPolicy
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Amazon Changes Return Policy for All Sellers
00:15 – High-Value and Bulky Items No Longer Exempt
00:44 – Which Products Still Qualify for Exemptions
01:18 – Why You Should Rethink Product Sizing
02:01 – How Safety Claims Help FBM Sellers Reduce Loss
02:46 – What to Do If You’re Losing Money on Returns
03:26 – Final Tips: Avoid Return Costs and Protect Margins
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Many sellers focus too much on PPC budgets when Q1 hits, but it's your bids that drive real results. After the holidays, your strategy should shift to match reduced demand, lower storage fees, and break-even ACOS targets. This video unpacks how to think long- and short-term with paid ads.
Let’s audit your Q1 PPC strategy and stop wasteful spending before it snowballs: https://bit.ly/4jMZtxu
AmazonPPC #Q1strategy #ACOSgoals #EcommerceAds #amazonadvertising
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Should You Adjust PPC Budgets Manually in Q1?
00:11 – Why Bids Are More Important Than Budgets
00:33 – How Amazon Handles Budget Spikes
01:00 – Bids, Clicks, and Conversion Strategy After Holidays
01:37 – Should PPC Strategy Be Long-Term or Short-Term?
02:27 – Lifetime Value vs. One-Time Purchases in PPC
03:13 – When Losing Money on Ads Makes Sense
03:42 – Matching Strategy to Market Size and Product Type
03:47 – Calculating Break-Even ACOS After Holidays
04:19 – Why Break-Even May Shift in January
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
MCF discounts are giving Amazon sellers a rare chance to reduce fulfillment costs. These savings apply to shipping for off-Amazon platforms like Walmart, Shopify, and TikTok. It’s a limited-time opportunity to scale without raising inventory costs or fees.
Turn MCF discounts into profit, schedule a strategy call and launch your own website today: https://bit.ly/4jMZtxu
MCFdiscounts #AmazonFBA #EcommerceTips #AmazonSellers #FulfillmentStrategy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Amazon's New MCF Discounts Explained
00:26 – Who Can Use MCF and How It Works
01:09 – The Big Savings: Fee Cuts and Credits
01:55 – Rules for the 12-Month Discount Program
02:50 – Breakdown of How Much You Can Save
03:42 – What Discounts Smaller and Larger Sellers Get
04:25 – Why Now Is the Right Time to Build Your Own Website
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Many are asking: is it still viable to be an Amazon seller or start an Amazon business in 2026? This video addresses concerns about market saturation, asking if it's too late to sell on Amazon. We explore how to succeed on Amazon and whether starting an Amazon FBA business is still worth it for new and existing sellers. Despite rising fees and heavy competition, brands can still grow if they focus on differentiation and strong ad strategies. This video breaks down key 2026 trends, seller challenges, and how ecommerce platforms like Amazon and Shopify continue to evolve.
Talk with our team to see if your product still has room to grow on Amazon in 2026: https://bit.ly/4jMZtxu
AmazonSelling #EcommerceGrowth #AmazonStrategy #OnlineBusiness2026 #AmazonFBA
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Should You Start Selling on Amazon in 2026?
01:00 - Did You Miss the Amazon Gold Rush?
02:00 - What Amazon Announced at Accelerate
03:00 - Fulfillment Growth and Global Logistics Update
04:00 - Amazon Seller Growth Stats for 2024–2025
05:00 - Is Amazon Still Worth It with Rising Competition?
06:00 - The Fee Squeeze and Why Brands Are Fed Up
07:00 - What Actually Works in 2026 for Amazon Sellers
08:00 - Why Having a Game Plan Matters Now More Than Ever
09:00 - Should You Diversify Beyond Amazon in 2026?
10:00 - Final Thoughts: What Sellers Must Do This Year
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video demonstrates amazon advertising strategies, focusing on campaign settings and keyword bids to optimize your amazon ppc. Learn how to manage bids and implement effective bidding strategies for better performance and amazon ppc optimization. Many Amazon sellers follow PPC tutorials that lead to overspending, poor targeting, and weak results. This breakdown separates bad advice from actual PPC strategies that drive conversions and profitable traffic. Learn why campaign structure, match types, and bidding methods matter in 2026.
Want to watch the video of @TravisMarziani ? You can access it here https://www.youtube.com/watch?v=BSECHrEhZjE&t=281s
If you’ve been following YouTube PPC tutorials and still losing money, it’s time to get real help: https://bit.ly/4jMZtxu
AmazonPPC #EcommerceAdvertising #AmazonAds2026 #PPCStrategy #AdSpendTips
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Why "Willing to Lose" Budgeting Is a Bad PPC Strategy
00:36 - Reacting to Popular PPC Advice on YouTube
01:55 - What's Misleading About Top of Search Placements
03:40 - Understanding Automatic Campaign Relevance on Amazon
05:15 - The Truth About Auto Targeting Groups
07:00 - Are Sponsored Brands Just for Visibility?
08:55 - Should You Really Exclude Loose Match or Compliments?
10:30 - Bid Strategies Explained: Down Only vs. Up & Down
12:45 - Bid Adjustments and Suggested Bids Breakdown
14:55 - Why This Bid Setup Can Lead to Overspending
17:30 - How to Avoid Budget Burnout on New Campaigns
19:00 - Creating Multiple Ad Groups the Right Way
20:30 - Product Targeting Strategy for Competitor Listings
22:05 - Using Helium 10 for Keyword Research
23:35 - Keyword Match Types: Broad, Phrase, Exact
25:00 - Why Exact Match Isn’t Always Better
26:30 - Mistakes in Mixing Match Types in One Campaign
28:20 - How Many Targets Per Campaign Is Too Many?
30:06 - Product Targeting Campaign Strategy
31:50 - Real Cost of Running Ads With Low Budgets
33:00 - Setting Up Negative Keywords Properly
34:45 - First Week PPC: Momentum vs Profit
36:10 - Final Thoughts on YouTube PPC Advice
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon has changed how reviews work across product variations, and sellers need to adjust fast. The update affects shared reviews across listings, especially for flavors, pack sizes, and consumables. Learn what variation structures are still safe and how to fix your listings before reviews disappear.
Struggling to keep your product reviews intact after Amazon’s update? Let experts rebuild your listings: https://bit.ly/4jMZtxu
AmazonReviews #AmazonUpdate #VariationStrategy #EcommerceTips #listingoptimization
Want free resources? Dowload our Free Amazon guides here:
Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Amazon Review Sharing Is Over
00:40 - What Changes on February 12th
01:10 - Which Variations Still Share Reviews
01:58 - T-Shirts and Color Variations Explained
02:55 - The Fake Parentage Strategy
03:56 - Why Review Hijacking Worked for Years
04:45 - Who Will Be Affected Most by This Update
05:30 - Consumable Products and Flavor Variants
06:12 - What Amazon Wants Your Variations to Look Like
06:50 - Breaking Parentages and Relaunching
07:36 - What Sellers Should Do Next
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video breaks down how to set up your Amazon ad campaigns effectively, focusing specifically on Amazon parentage strategies. We discuss whether to advertise all child variations or just the top priority ASIN to optimize your Amazon product listing. Learn essential Amazon PPC tips and improve your overall Amazon advertising campaign performance.
Fix your Amazon ads by booking a call that helps you structure campaigns for maximum search visibility: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAdvertising #EcommerceTips #VariationTargeting #ppcstrategy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Should You Advertise All Variations
00:19 - Understanding Child ASINs in a Parent Listing
01:01 - Why Targeting Relevancy Matters
01:24 - Example Using Sunflower Seeds Campaign
02:11 - Using High Relevancy Keywords
02:49 - Taking Over Search With Multiple Variations
03:49 - Segmenting Ads By Specific Keywords
04:09 - When to Use Variation Specific Campaigns
05:01 - How to Avoid Showing Irrelevant Variations
06:06 - Build Control With Variation Focused Campaigns
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon has rolled out a new "brand store quality rating" metric for 2026, indicating a shift in focus for the platform. This new system measures brand store dwell time and sales, providing key performance indicators for sellers.
Understanding these metrics is crucial for optimizing your amazon store and boosting sales performance. Learn how to leverage this new rating to improve your online business and master selling online.
Take control of wasted ad spend, book a strategy call to structure your campaigns right: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #EcommerceMarketing #PPCStrategy #ProductVariations
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Should You Advertise Every Variation?
00:19 - ASINs and Parentage Setup Example
01:01 - Why Targeting Strategy Matters
01:24 - Campaign Setup Using Similar Products
02:11 - High Relevancy Keyword Examples
02:49 - Why Multiple ASINs May Show at Once
03:49 - When to Segment by Keyword Specificity
04:09 - Keyword Example: Black T-Shirt Campaign
05:01 - Relevancy and Variation-Specific Targeting
06:06 - Control Your Targeting for Better Results
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
This video shares how authentic brand-building starts with being your own customer. Learn how UltraPoi grew from music festivals to Amazon through real passion and product design. This is a full breakdown of niche product development, ecommerce challenges, and startup survival.
We discuss the importance of a strong mindset and motivation music to navigate the challenges of building a brand. This video offers key business tips and insights into effective business strategy, emphasizing how passion drives business development. It's all about finding that flow state and embracing ideation to create something truly impactful.
Ready to scale your brand with strategy, not guesswork? Schedule a call and get real support: https://bit.ly/4jMZtxu
BrandBuilding #EcommerceTips #NicheProducts #ProductDevelopment #AmazonSeller
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Passion is What Gets You Through the Dark Times
01:15 - UltraPoi Founder Intro and Brand Start
02:30 - What Is Poi and Flow Arts?
04:40 - Learning Curve: From Hobby to Flow State
06:00 - Pandemic Growth and Hobby Culture
07:35 - Selling What You Know vs. Just Selling
08:30 - The Struggles of Outsourcing Brand Understanding
10:00 - Authenticity and Lifestyle Brands Matter
12:00 - The Danger of Trend-Only Products
13:30 - Real Problems Ecommerce Brands Face
15:00 - Amazon Effects on Small Brands
16:30 - Website vs. Amazon Balance for Brands
17:30 - How Amazon Raised the Ecom Standard
18:15 - The Garage Origin Story of UltraPoi
20:00 - Customer Journey: Cheap First, Quality Next
22:00 - Inventing Better Products as a User
23:15 - From LED Hacking to Real Product Dev
25:10 - Reaction at Music Festivals to Product
27:00 - UltraPoi’s Unplanned Demand Surge
28:10 - Starting Small With One Hero Product
30:00 - Scaling Slowly and Building Customer Base
31:40 - Hype Before You Launch: Tease the Product
33:10 - Words of Wisdom for Brand Owners
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
We address an Amazon FBA Review challenge where international product reviews did not fully transfer, impacting the overall star rating and review count. This situation highlights issues related to how to get reviews on Amazon when selling across different regions. Understanding these nuances is key for any Amazon product review channel looking to maintain consistent product perception globally.
Many sellers notice rating differences when moving reviews from one Amazon marketplace to another. Vine reviews are often flagged or filtered, causing review gaps and inaccurate product ratings. Learn how review content, Amazon’s filters, and platform limitations affect Vine ratings, review removals, and brand reputation across regions.
Fix rating issues before they wreck your brand, book a strategy call with an expert today: https://bit.ly/4jMZtxu
AmazonReviews #VineProgram #AmazonRatings #ReviewRemoval #amazonvinereviews
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Why Amazon Reviews Don’t Match Across Countries
00:37 - How AI Can Help Cross-Check Missing Reviews
01:02 - Should You Trust Vine? Honest Thoughts from a Seller
01:41 - Vine Program Went Down: What It Means for You
02:24 - Data Shows Vine Ratings Average 3.9 Stars
03:02 - Why Vine Reviews Might Hurt Your Brand
03:40 - How to Remove Unfair Amazon Reviews
04:12 - Review Removal Rules and 30-Day Limit
04:47 - Why 4.4 Stars Isn't Bad, But Under 3.8 Is Dangerous
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon ads are regularly updated, and one recent change allows managing campaigns across all countries on a single platform. This centralizes Amazon PPC efforts but removes simple country filtering, creating a challenge for sellers. We break down how to handle these changes to maintain effective amazon advertising strategies and ensure smooth campaign optimization.
It walks through how the search bar works inside the Amazon Ads console, why country filters disappeared, and how sellers managing multiple marketplaces can avoid misreading performance data.
Built for active Amazon sellers running PPC across regions, this walkthrough helps prevent reporting mistakes, wasted ad spend, and confusion when managing campaigns in global marketplaces in 2026 and beyond.
If country-level ad data is slowing decisions or costing sales, get a direct breakdown of what to fix and how to clean up your Amazon Ads setup before spend keeps leaking: https://bit.ly/4jMZtxu
AmazonAds #AmazonPPC #AmazonSeller #EcommerceAdvertising #FBA
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Amazon Ads platform changes and seller frustration
00:32 – Why missing country filters cause reporting problems
01:15 – Using the search bar to filter campaigns by country
01:53 – Viewing country-specific campaigns without switching accounts
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Wondering why your Amazon ads aren’t showing or why your product image disappeared? This video explains what really happens when you change your bid and how it affects impressions. If your main image says “not available” or you're dealing with packaging issues from multiple suppliers under one SKU, here's what to check before it turns into a bigger problem.
Learn how Amazon handles bid adjustments, what to do when your main image fails to show, and how different packaging from multiple suppliers can confuse the FBA system. From troubleshooting a broken listing to understanding how bid changes impact your ad visibility, this walkthrough is built for active Amazon sellers running PPC and FBA in 2026 and beyond.
Need help troubleshooting Amazon listing or PPC issues? Work with the team at My Amazon Guy: https://bit.ly/4jMZtxu
AmazonPPC #AmazonSellerHelp #FBAProblems #AmazonListingIssues #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Does Bid Affect Ad Rank or Impressions?
00:22 - Bid Changes Explained Like Driving
01:00 - Fixing “Image Not Available” in Inventory
01:48 - How to Tell If Your Listing Is Down
02:25 - What to Do If Amazon Image Fails
02:38 - Two Suppliers, One SKU: Packaging Conflicts
03:30 - What Amazon Actually Cares About in Packaging
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon PPC changes in 2025 reshaped how sellers manage ads, bids, targeting, and spend across the platform. This complete breakdown covers Amazon advertising updates, new ad formats, audience targeting, automation, and reporting changes.
This video is a full wrap up of Amazon PPC news from 2025, explaining how sponsored products, sponsored brands, sponsored display, and video ads evolved throughout the year. It reviews new bidding rules, audience bid adjustments, off-Amazon placements, campaign automation, AI driven features, and changes that affect ad costs and performance.
Sellers will learn how Amazon advertising shifted in 2025, what updates matter most for account structure, how new targeting options impact branded and non-branded campaigns, and what to prepare for heading into 2026 based on platform changes and trends.
If ad costs are climbing and performance feels unstable, it’s time to pressure-test the strategy before margins disappear: https://bit.ly/3ZlHh6G
AmazonPPC #AmazonAdvertising #AmazonSeller #myamazonguy #amazonppctips
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:41 – Sponsored Products Ads Outside Amazon
03:36 – Audience Bid Adjustments for Self Targeting
06:45 – Automated Bid Rules and Target Harvesting
12:33 – Major Campaign Setup Changes Sellers Miss
13:52 – Amazon Ads on TV and Streaming Platforms
15:27 – B2B Targeting for Amazon Business Buyers
17:25 – New State Taxes Impacting Amazon Ad Costs
20:08 – Amazon Marketing Cloud Access for Sellers
24:55 – Sponsored Product Video Ad Format Update
27:54 – Unified Campaign Manager and Ad Automation
29:29 – AI Prompts and Rufus Integration in Ads
32:30 – Reserve Share of Voice for Brand Keywords
35:56 – New Amazon Ads Benchmarks and Reports
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon A+ content plays a major role in product visibility, click behavior, and conversion rate. This video explains how premium A+ modules, videos, product grids, and starbursts influence buyer decisions directly on the search and detail pages.
Viewers will see how layout choices, image sizing, keyword placement, and module selection impact engagement and average order value. The video also explains why pushing competitor ads lower on the page can protect sales and improve shopper focus.
This breakdown covers design structure, technical rules, and common mistakes sellers make when using enhanced content. It also explains why secondary images and proper formatting often matter more than adding new modules too early.
Want to watch the videos? Here are the list:
Top 10: https://www.youtube.com/watch?v=JF_0GIf9PA0&t=8s
Top 9: https://www.youtube.com/watch?v=CRar6bsCzlw&t=1s
Top 8: https://www.youtube.com/watch?v=PPwSNOPmVoE&t=3s
Top 7: https://www.youtube.com/watch?v=Jz5nF-WL4-s
Top 6: https://www.youtube.com/watch?v=OVBG9Lx0aok&t=1s
Top 5: https://www.youtube.com/watch?v=k4l9drBvQFw&t=27s
Top 4: https://www.youtube.com/watch?v=92DpEN5U1Ew&t=6s
Top 3: https://www.youtube.com/watch?v=JBc4MGBO--Q&t=9s
Top 2: https://www.youtube.com/watch?v=m45Cn7s2BZ0&t=1s
Top 1: https://www.youtube.com/watch?v=9wzxxUdu5sg&t=99s
If your listing gets traffic but not orders, it’s time to fix what shoppers actually see, get expert eyes on your pages now: https://bit.ly/4jMZtxu
AmazonAPlusContent #AmazonListingOptimization #AmazonConversionRate #AmazonSellerTips #AmazonBrandGrowth
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:05 – What premium A+ content adds to listings
00:34 – Starbursts that pull clicks on search pages
01:03 – Style name text vs product color variations
01:35 – Why video inside A+ content changes buying behavior
02:11 – Product modules that increase average order value
02:42 – Design choices vs technical rules in A+ content
03:07 – Image size mistakes that cause content suppression
03:27 – Using large grids to push competitor ads lower
04:01 – Why keywords must be added behind A+ images
04:26 – Fixing secondary images before building A+ content
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
To continue expanding, we must focus on finding new targets instead of just competitor campaigns. This video explains how general keywords sometimes trigger a brand's own names, requiring careful negation to improve ad relevance. Understanding your search term report is crucial for effective keyword optimization and improving ad performance.
Negating branded terms too early can limit your reach, especially if your growth depends on broad or competitor traffic. This walkthrough breaks down how to structure Amazon campaigns using non-branded keywords, portfolio setup, and audience targeting. Learn how to create smarter PPC campaigns, build high-value audiences, and decide when to move into DSP for scale.
Struggling to scale beyond brand traffic? Get expert help to fix your ad setup and grow faster: https://bit.ly/4jMZtxu
AmazonAdvertising #PPCstrategy #AmazonCampaignTips #SponsoredDisplay #amazondsp
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Why Competitor Campaigns Aren’t Enough
00:16 - Negating Brand Terms Too Early
00:45 - Using Portfolios for Better Ad Structure
01:27 - Creating Unbranded vs. Branded Campaigns
01:58 - Finding Targets with Cerebro
02:14 - How to Negate Keywords Correctly
02:30 - Broad Match Strategies with Top Competitors
03:13 - When to Pitch DSP
03:20 - Sponsored Display Results and ROI
03:39 - Targeting High-Value Audiences
04:05 - Retargeting with Added-to-Cart Viewers
04:19 - Bringing in New-to-Brand Customers
05:03 - Segmenting High-Value Category Buyers
05:38 - When to Scale to DSP Campaigns
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
The year 2025 presented significant hurdles for many amazon business owners, with hijackings, inventory spills, and tariffs impacting seller margins. This video breaks down the major ad and policy shifts, explaining their effects on your selling on amazon operations. We'll cover how these events shaped the ecommerce business landscape, offering insights to help you navigate the ever-evolving amazon fba environment and protect your amazon seller account.
Stop guessing and get a clear plan to protect margins, ads, and brand control before the next Amazon change hits: https://bit.ly/4jMZtxu
AmazonSeller #EcommerceNews #AmazonUpdates #OnlineSelling #MarketplaceChanges
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:43 – Amazon account hacked nightmare and $78M takeover case
02:05 – Tariffs, trade loopholes, and why overseas sellers had advantages
04:11 – Manufacturing decisions and pressure to move production
05:44 – Why sellers are freezing decisions during uncertainty
07:54 – Tariff chaos and how sellers should respond right now
10:04 – China manufacturing impact and why prices should not change yet
11:30 – Amazon refunds scandal and billion-dollar charge explained
13:21 – EU and US tariff framework and what it changes
14:35 – Amazon exits Google Shopping ads and CPC impact
17:56 – Why Amazon may not return to US shopping ads yet
18:48 – Brand registry hijacking and insider access concerns
21:13 – How brand takeovers are happening without alerts
23:20 – Amazon fee increases coming in 2026
26:16 – Profit pressure, rising costs, and seller frustration
26:36 – China seller tax reporting and leveling the market
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
New Amazon sellers often wonder if they should trust Amazon’s restock recommendations. In this video, Noah Wickham walks through when it's okay to follow Amazon’s suggested inventory numbers and when you should start using your own forecasting method. He also covers the pros and cons of using FBM alongside FBA to avoid stockouts, how to handle regional FBA restrictions, and how to export inventory globally from the UK, UAE, and Australia.
You’ll also learn how to monitor inventory between AWD and FBA, what to do when inventory is available in some regions but not others, and how long it actually takes for Amazon to check in your products after arrival, especially during Q4. These tips will help you avoid downtime, improve fulfillment planning, and stay in stock longer without losing sales.
Struggling to manage restocks or plan inventory strategy? Book a call with us now: https://bit.ly/4jMZtxu
AmazonRestock #AmazonInventoryTips #FBAvsFBM #GlobalAmazonSelling #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Should You Follow Amazon’s Restock Quantity?
00:13 - When It’s Okay to Use Amazon’s Forecast
00:35 - Why It’s Not Always Accurate
01:06 - Setting Lead and Shipping Time Correctly
01:42 - FBA vs FBM: Which to Use During Stockouts
02:31 - Should You Create an FBM Variation?
03:01 - How to View AWD vs FBA Inventory Levels
03:04 - Why Products Are Unavailable in Certain Zip Codes
03:48 - Regional FBA and Distribution Issues
04:12 - Can You Use UK Inventory to Sell in UAE or Australia?
05:10 - Why FBA Export Program Isn't Enough
05:36 - Setting Up Inventory in International Marketplaces
06:05 - How Long Does FBA Take to Check In Stock?
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Transferring an Amazon seller account isn’t as easy as flipping a switch. If you’re buying or selling an Amazon account, knowing how to keep your listings active and avoid downtime is key. In this video, we break down three essential steps to protect your inventory, avoid marketplace verification issues, and make sure ads and shipping stay live during and after the transition.
Learn how to check inventory health, switch over your deposit and advertising charge methods, and avoid costly errors with 3PL setup if you're doing FBM. From updating payment info to making sure your account isn't flagged for re-verification, this walkthrough is built for Amazon sellers handling an account change in 2026 and beyond.
Need help with your account transition? Talk to the team at My Amazon Guy: https://bit.ly/4jMZtxu
AmazonAccount #SellerCentral #FBAHelp #AmazonTransfer #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - What Happens to Listings During Account Transfer
00:38 - Check Inventory and Restock Report
01:49 - Transfer Must Include Brand, Products, and Patents
01:52 - Ensure Marketplaces Are Still Active
02:47 - Avoid Account Deactivation from Unverified Marketplaces
03:00 - Update Store and Payment Info
03:30 - Don’t Forget the Advertising Charge Method
03:52 - FBM Sellers: Check Shipping Settings and 3PL
04:30 - Final Checks Before Transfer is Complete
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
During the holiday season, many sellers overlook a crucial tactic: raising prices. This often-underestimated strategy is one of the easiest ways to improve your online business. Learn how to succeed on Amazon by implementing smart pricing strategies, especially when conversion rates spike, to effectively raise your prices without deterring customers.
Want to raise prices and protect your margins without risking your listings? Let’s build a pricing strategy that works. Book a strategy call now: https://bit.ly/4jMZtxu
AmazonPricing #Q4Sales #AmazonSellers #EcommerceProfit #HolidaySalesStrategy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Why most sellers forget to raise prices during Q4
00:21 – How higher conversion offsets price increases
01:08 – A $125K case study from one price change
01:33 – How to avoid losing the Buy Box
02:20 – Why testing pricing is low risk in Q4
02:45 – Most sellers discount when they should raise
03:38 – What Black Friday really means for profits
04:00 – FBM as a backup if FBA runs out
04:43 – Personal example: driving to UPS to keep selling
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
It's PPC campaign time for Christmas. This video explains the importance of setting up a dedicated PPC campaign for your Amazon brand during the Christmas season, guiding you through the campaign builder and demonstrating how to choose campaign types and set up targeting options. Learn how a strategic pay per click campaign and a solid christmas marketing strategy can boost your visibility and sales this holiday season.
Before building your next amazon ppc strategy, get clarity on what’s missing, avoid wasted ad spend with expert help: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAdvertising #AmazonSellers #HolidaySales #ecommercegrowth
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Why Christmas PPC campaigns matter
00:40 – Why Sponsored Products should get most budget
01:41 – Manual targeting for holiday gift keywords
02:48 – Finding gift keywords buyers actually search
03:50 – Validating keywords directly on Amazon
05:00 – Seasonal keyword strategy and end dates
05:35 – Bidding higher on gift keywords
06:38 – Campaign settings and bid adjustments
08:04 – Budget planning for short holiday campaigns
08:55 – Reviewing data and fast optimizations
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon sellers saw nonstop changes in 2025. From product title rules and feedback updates to the complete removal of FBA prep services. This video covers the most critical Amazon updates of the year and how they will impact your listings, ads, variations, and seller feedback. Understand what’s changing before it costs you conversions or account health.
You’ll also learn how Amazon is crawling brand websites for compliance, what Rufus AI is actually doing behind the scenes, and how their silent variation page update could affect your sales. The video also covers Amazon’s push for more discounts and ad spend, and how sellers should prepare their strategy heading into 2026.
Don’t let Amazon's new rules ruin your 2026 plan, get a free custom strategy call now: https://bit.ly/4jMZtxu
AmazonUpdates #AmazonSellers #FBA2025 #EcommerceTips #amazonnews
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Amazon Updates Weekly Now
00:29 - New Title Requirements in 2025
02:28 - Search Query API: Big Data Change
04:07 - Two-Part Titles Survey from Amazon
06:06 - Impact of Short vs. Long Titles
08:01 - Amazon Is Crawling Brand Websites
10:40 - FBA Prep Service Ends in 2026
13:57 - Feedback Abuse Gets Easier in 2025
16:49 - Amazon Rufus Tracks Order History
19:31 - Rufus AI: Real SEO Impact or Hype?
21:00 - Subscribe & Save Now Costs Sellers More
23:00 - New Variation Pages Launched
25:57 - Limiting Variations to Improve Sales
27:37 - Amazon Price History Feature May Hurt You
31:00 - Final Thoughts on Rufus and Pricing Strategy
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Confused if you need to optimize for Rufus? Here's why you don’t, and what still matters for Amazon SEO. Amazon SEO in 2026 hasn’t changed as much as people think. Rufus might be the trending buzzword, but organic sales, CTR, and proper listing optimization still drive rankings. This video breaks down updated SEO weight factors, A+ content myths, image alt text, and why turning off PPC will tank your organic rank.
Book a call with our team and get expert help: https://bit.ly/4jMZtxu
AmazonSEO #EcommerceSEO #RufusAmazon #ClickThroughRate #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - 2026 Amazon SEO Patch Notes
00:13 - Rufus and Why It Doesn’t Affect SEO
00:40 - Organic Sales and Ranking Factors
01:40 - Click-Through Rate Is Still Critical
02:53 - Why Main Image Changes Everything
04:08 - PPC Impacts Organic Ranking
06:14 - CTR Example: Cookie Baking Sheet
08:00 - A+ Content Indexing Still Matters
09:30 - How to Check and Use Alt Text
11:00 - Missed SEO Opportunities by Big Brands
12:20 - Example of Poor SEO in a Listing
13:40 - Conversion Rate and Off-Amazon Triggers
15:00 - Finger-in-the-Air Data: How We Track SEO Signals
16:00 - Rufus Hype vs Reality: No Impact Yet
17:15 - How to Actually Learn Amazon SEO (MAG School + Free Guide)
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
The days after Christmas aren’t downtime, they’re a secret sales window most sellers ignore. In this video, the Q5 strategy is explained step-by-step to help Amazon brands capture late buyers still shopping with gift cards. From timing New Year deal promos to retargeting cart abandoners, this guide shows how to turn post-holiday demand into end-of-year revenue.
Understand how Amazon's “New Year, New You” deal type works, how to set dates to maximize exposure, and why brand cart campaigns are critical right now. You’ll also learn how to adjust ads for lower traffic, when to raise bids or lower budgets, and how AMC’s audience targeting can reach customers who didn’t get your product as a gift.
Want a quick strategy review on your post-Christmas setup? Get a free ASIN audit here: https://bit.ly/43Kst2K
Not sure how to set this up for your own brand? Book a 1-on-1 call with our team and get a strategy tailored to your account: https://bit.ly/4jMZtxu
AmazonSales #EcommerceTips #Q5Sales #GiftCardShoppers #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Why Q5 Is Overlooked by Sellers
00:42 – What Is Q5 and Why It Works
01:10 – New Year, New You Deal Window
01:47 – Deal Fees and Worth Testing
02:23 – Using Brand Cart Abandoners
03:13 – Buying What They Didn’t Get
03:50 – Final Push for Year-End Orders
04:05 – Adjusting Ads: Bids vs Budget
04:12 – AMC Audience Retargeting Strategy
04:38 – Category + Branded Campaign Setup
05:00 – Closing Thoughts and Final Tip
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon’s 2026 fee changes aren’t just minor increases—they could eat into your margins fast. In this video, the latest FBA, referral, inbound, and storage fees are broken down in plain terms to help Amazon sellers understand what’s changing and how it affects different product tiers. From low inventory level penalties to aged storage hikes, every fee that could impact your business in 2026 is clearly explained, including how these changes might lead to tough decisions on fulfillment strategies.
Understand how products priced under $10 will be affected versus those over $50. Learn why AWD may become essential, how Buy with Prime changes affect costs, and why even your coupon fees might increase. This guide helps Amazon sellers plan and protect profit margins against incoming costs most haven’t even seen yet.
Want to know how these changes impact YOUR product margin? Book a strategy call now: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSellerTips #Amazon2026Fees #MyAmazonGuy
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Amazon Fee Increases Are Coming
00:50 - Fulfillment Fee Changes by Price Tier
02:27 - Misleading Discount Language Explained
04:14 - High-Priced Product Fee Changes
05:02 - Low Inventory Fee Adjustments
06:22 - Inbound Placement Fee Increase
08:00 - New Inbound Defect Fee: 60¢ Per Unit
08:45 - Aged Inventory Fee Hike Explained
10:05 - Bulky Product Fee Hits in 2026
11:00 - New Coupon Fee Cap
11:37 - AWD Storage and Transport Fees
12:29 - MCF and Buy with Prime Fee Changes
13:08 - Why “On Average” Fee Language Is Dangerous
14:19 - Final Thoughts and Where to Get the Full Spreadsheet
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Steven Pope, founder of My Amazon Guy, opens up about burnout, motivation, and what it’s like stepping away from daily content creation after years of building a YouTube channel that helped thousands of Amazon sellers. This raw, honest video talks about why he stopped making videos, what it took to return, and the personal challenges that come with success, including managing a large agency, downsizing, divorce, and the pressure to always perform.
Steven talks through his journey, how he built the agency from scratch, and how he’s trying to reignite the drive that helped him create 7 years of daily content. You’ll also learn about how My Amazon Guy scaled through consistency, his past failures, career pivots, and how even top-performing Amazon sellers and CEOs struggle to stay focused.
This video isn’t just about business, it’s about the mindset behind it. If you’ve ever felt stuck or lost direction, Steven’s story might help you find your next step.
Need help growing your Amazon brand? Book a 1-on-1 coaching call with a My Amazon Guy expert today: https://bit.ly/4jMZtxu
AmazonSeller #AgencyOwnerLife #EcommerceStruggles #ContentMotivation #StevenPopeMAG
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Losing the Drive to Make Content
01:36 - Why I Handed Off the YouTube Reins
03:16 - Getting Laid Off and Betting on Myself
04:53 - Starting My Amazon Guy With No Plan
06:44 - Talking With My Son About Losing
08:46 - Struggles of Being an Agency Owner
10:23 - SEO, PPC, and My YouTube Strategy
13:02 - What AI Says About My Amazon Guy
15:21 - Mina, Motivation, and Health
17:22 - MBA and Career Shifts After Setbacks
19:43 - How Asperger’s Shaped My Career Path
22:16 - From TV Reporting to Amazon SEO
25:00 - Early Amazon Days and FBA Beta
27:01 - The Rise and Fall of Aggregators
28:16 - Motivation, Doubt, and Restarting Content
30:01 - The Real Work Behind Selling on Amazon
31:01 - Teaching, Scaling, and Finding Purpose Again
32:44 - Consistency Over Everything
33:59 - Final Thoughts and Commitment to Return
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Building a successful brand on Amazon requires more than just a great product, it’s about overcoming challenges and making the right moves at every step. In this video, Jason and Heather from Cologio Pet Products share their journey from starting with flipping products to building their own brand in the pet industry. They discuss the hurdles they faced, the lessons learned, and how they eventually found their niche with Cologio shampoo, offering insights into what it takes to launch and grow a business on Amazon.
Starting with a deep understanding of your market is key, and Jason and Heather show how they invested in themselves and their passion for pets to create a brand that’s truly unique. Learn about their experience navigating Amazon’s complexities and how persistence, creativity, and the willingness to adapt has helped them overcome roadblocks and scale their business.
What You’ll Learn:
- How Jason and Heather transitioned from flipping products to launching a private label brand on Amazon
- The importance of investing in what you know and solving real customer pain points
- The challenges of navigating Amazon’s platform and how to overcome them
- Why building a brand with a strong identity can set you apart in a crowded marketplace
- The power of leveraging content and brand awareness to drive growth
If you’re looking to start or grow your own Amazon brand, or if you’re facing struggles in your Amazon journey, this video will provide actionable insights to help you move forward and build a lasting business.
Ready to scale your brand and need expert advice? Schedule a call and learn how to grow your Amazon business: https://bit.ly/4jMZtxu
AmazonBranding #PetProducts #AmazonSellers #BrandGrowth #EcommerceSuccess
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Cologio's Beginnings
01:10 - How Jason and Heather Got Started with Amazon
02:40 - The Transition to Private Label Products
04:10 - Overcoming the Challenges of Selling on Amazon
06:50 - The Pain Points in the Pet Industry
08:15 - The Importance of Execution and Action
10:30 - Favorite Aspects of Building a Brand
12:20 - The Creative Process Behind Cologio
14:00 - The Road to Building a Successful Pet Brand
16:10 - The Future of Cologio and Upcoming Products
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Proper ad account structure is crucial for Amazon sellers looking to maximize their ad performance, but most ad accounts are disorganized and inefficient. In this video, Noah Wickham dive deep into how a messy Amazon ad account can hinder your ability to optimize campaigns, and how structuring your ad account with clear portfolios and ad groups can significantly improve your results.
A cluttered ad account leads to confusion, wasted budget, and missed opportunities. With the right setup, you can easily identify key areas for improvement, track performance more effectively, and drive better sales results. From understanding Amazon portfolios to managing targets within ad groups, I’ll guide you step by step on how to structure your ads for long-term success.
What You’ll Learn:
- How to structure your Amazon ad account for better organization and clarity
- Why Amazon portfolios are key for efficient ad management
- The best practices for creating and naming campaigns and ad groups
- How to optimize your targeting strategy to avoid wasting ad spend
- How bulk file operations can make optimizations quicker and easier
If you’re struggling with messy Amazon ads, or if your campaigns aren’t performing like they should, this video will provide actionable insights to help you streamline your account and see measurable improvements. Stop getting lost in disorganized ad accounts, learn how to structure them like a pro!
Ready to take control of your Amazon ads? Let’s chat and optimize your strategy for success: https://bit.ly/4jMZtxu
AmazonAdStructure #PPCOptimization #AmazonCampaigns #AdAccountManagement #amazonppc
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 - Introduction: Common Issues with Amazon Ads
00:14 - Why Proper Ad Account Structure Matters
00:34 - Understanding Amazon Portfolios and Their Importance
01:13 - Organizing Ads by Business Line and Product Categories
02:01 - Filtering by Portfolio and Optimizing for Specific Products
03:13 - The One Ad Group per Campaign Strategy
03:47 - Naming Campaigns Clearly for Better Management
04:08 - Managing Targets within Ad Groups
05:02 - How Amazon's Algorithm Affects Your Ad Performance
06:05 - How to Fine-Tune and Optimize Targets Over Time
07:09 - Using Bulk Files for Easier Optimization
08:12 - Final Tips for Streamlining Your Amazon Ad Account Structure
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Struggling with a bleeding Amazon PPC campaign? In this video, Kevin Sanderson explains when to shut down a campaign, when to save it, and how Amazon’s keyword record ID history affects performance. You’ll learn how to reduce ACOS, optimize your Amazon ads, and launch new products using the right PPC structure.
We also cover how to remove counterfeit sellers from your Amazon listing using Amazon’s test-buy process.
Topics Covered:
✔️ Amazon PPC for beginners
✔️ How to reduce ACOS on Amazon
✔️ Amazon PPC campaign optimization
✔️ Auto vs broad vs phrase vs exact for product launches
✔️ How to remove counterfeit sellers from your listing
✔️ Amazon FBA launch strategy
AmazonPPC #ReduceACOS #AmazonAds #AmazonFBA #MyAmazonGuy
Need personalized help with your campaigns? Book a free strategy call: https://bit.ly/4jMZtxu.
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS:
00:00 - Should You Stop a Bleeding PPC Campaign?
00:21 - How to Handle Good Keywords in Bad Campaigns
00:52 - Why You Shouldn't Move Performing Keywords
01:23 - How Amazon Algorithm Tracks Keyword History
02:14 - Ranking Strategies for New Amazon Products
02:42 - Counterfeit Sellers Taking the Buy Box
03:36 - How to Report Knockoff Products to Amazon
04:14 - What If They’re Just Selling Cheap, Not Fake?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon recently made price history visible to every shopper through Rufus — but the data is wrong. In this video, I show multiple real examples where Rufus displays inaccurate pricing, missing price increases, ignoring discount windows, and misrepresenting Prime Exclusive Discounts.
This misinformation can hurt your conversions, especially during high-traffic events like Black Friday and Cyber Monday.
What You’ll Learn
- Why Amazon Rufus price history is inaccurate
- How Rufus differs from Keepa’s price tracking
- How incorrect price history reduces conversion rates
- Why dynamic pricing may backfire under the new system
- What sellers should do to protect pricing perception
If you rely on deal perception, strikethrough pricing, or coupons, Rufus could distort how your discounts appear to shoppers. This video breaks it all down with real client examples.
AmazonSeller #AmazonFBA #AmazonNews #AmazonUpdates #amazonpricing
Need personalized help with your campaigns? Book a free strategy call: https://bit.ly/4jMZtxu.
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are your Amazon sales stuck despite good performance, especially when relying on limited advertising?
This video addresses the challenge of plateaued sales, focusing on the issue of utilizing ppc brand bidding exclusively for your amazon ads. Discover effective strategies including expanding your keyword targeting and increasing ad investment to learn how to improve my sales and drive significant business growth.
AmazonGrowth #TACoS #AmazonAdvertising #EcommerceSales #AmazonMarketing
Need personalized help with your campaigns? Book a free strategy call → https://bit.ly/4jMZtxu.
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
How My Amazon Guy Helps You Overcome Amazon Challenges. Selling on Amazon can feel like you're walking on a tightrope, one wrong move, a suspension, or a frozen account, and your business could be on the line. In this video, we hear directly from real clients about how My Amazon Guy has helped them navigate the complexities of selling on Amazon, from dealing with Amazon suspensions to increasing sales with expert PPC management.
At My Amazon Guy, we understand the struggles Amazon sellers face, whether it’s the frustration of seller support, dealing with suspended accounts, or managing the constant changes in the Amazon ecosystem. Our clients come to us when they’re tired of hitting dead ends, and we’re here to provide the peace of mind they need.
Stop the Amazon nightmare now, schedule a call and get expert help managing your business risks! https://bit.ly/4jMZtxu
AmazonSellerSupport #AmazonSuspension #AmazonPPC #AmazonAds #ppcmanagement
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - Amazon Seller Fears in 2025: Why Business Is at Risk
00:10 - The Reality of Amazon Account Suspensions
00:23 - How Sellers Are Overcoming Amazon’s Brutal Challenges
01:04 - Client Testimonials: Why Our Clients Trust Us
02:09 - How We Handle Amazon Issues for Sellers
02:43 - The Peace of Mind That Comes with Expert Support
03:43 - How We Help Amazon Sellers Focus on Their Brand, Not the Stress
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you confused about how Amazon PPC actually works, or how Amazon decides which product gets top ranking placements? In this step-by-step Amazon PPC tutorial, Noah Wickham (VP of Sales & Marketing at My Amazon Guy) breaks down exactly how the Amazon PPC algorithm works and shows you how to set up Sponsored Products auto and manual campaigns in just a few minutes.
Whether you're an Amazon beginner or already running PPC ads, this video gives you the full breakdown of campaign types, bidding strategy, placements, relevancy, keyword targeting, and optimization fundamentals.
⏱️ What You’ll Learn in This Amazon PPC Tutorial
✔️ How Amazon PPC decides who wins the top of search
✔️ Difference between Sponsored Products, Sponsored Brands & Sponsored Display
✔️ How to set up a profitable auto campaign (step-by-step)
✔️ How to set manual targeting using broad, phrase & exact match
✔️ How to choose the right PPC keywords using Helium 10
✔️ What Amazon means by “relevancy”, CTR, conversion rate & data history
✔️ How bid modifiers, top-of-search multipliers, and “dynamic bids” actually work
✔️ The simplest PPC setup for new sellers (auto + 5-keyword manual strategy)
Not sure your PPC setup is even working? Get a real fix before you burn more budget, talk to an expert now: https://bit.ly/4jMZtxu
AmazonPPC #AmazonAds #EcommerceTips #AmazonSellers #AmazonAdvertising
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - What is Amazon PPC and how it works
01:00 - Sponsored products vs sponsored brands
02:00 - Why bidding on your own brand is powerful
03:00 - Campaign types overview
04:00 - Setting up a basic auto campaign
05:00 - Product targeting and selection
06:00 - Understanding Amazon targeting options
07:00 - Bidding strategy for new campaigns
08:00 - Placement modifiers explained
09:00 - Where your ads show up on Amazon
10:00 - Rest of search and product page placements
11:00 - How Amazon decides who shows up
12:00 - Bid adjustment strategy explained
13:00 - Top of search and bid stacking
14:00 - Relevance and data-driven ranking
15:00 - Manual targeting campaign setup
16:00 - Keyword match types: broad, phrase, exact
17:00 - Using Helium 10 for keyword research
18:00 - Choosing keywords with volume and relevance
19:00 - Starting small with 5–10 keyword targets
20:00 - Bidding tips and keyword match advice
21:00 - Down-only bidding and why it helps
22:00 - Budget strategy for new campaigns
23:00 - Final setup advice and wrap-up
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Are you struggling with low sales and traffic on Amazon, especially during the offseason or after big shopping events like Black Friday? In this video, Noah Wickham from My Amazon Guy shares proven strategies for increasing sales, improving your Amazon PPC campaigns, and using the Search Term Impression Share Report to optimize your ads effectively.
When sales are low, traffic dips, and you're facing the challenges of a competitive marketplace, it’s the perfect time to double down on keywords, optimize your bids, and refine your strategies. Noah Wickham provides actionable advice on how to improve your Amazon rankings, adjust your bids for top of search and rest of search, and how seasonal products should be handled for maximum impact during your low sales periods.
Ready to optimize your Amazon ads and boost your sales? Book a strategy call with one of our experts today and get personalized insights to grow your business! https://bit.ly/4jMZtxu
AmazonAds #EcommerceGrowth #BlackFriday2025 #AmazonSellingTips #salesoptimization
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 – Should you outsell your competition on keywords when sales are low to rank for keywords?
01:07 – Why are impressions recovering but sales still low during Black Friday week?
02:08 – Is it best to wait for December for better sales if Black Friday sales are poor?
05:30 – How much should I increase my product price without affecting sales momentum?
07:51 – How do I structure ads for a small niche category with limited keywords?
09:30 – How can I use the search term impression share report to optimize my campaigns?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
The world of Amazon selling in 2025 is drastically different, and it’s harder than ever to succeed. In this video, Steven Pope discusses the biggest challenges Amazon sellers face today - from China direct sellers to private label struggles. He shares insights into how you can overcome the competitive landscape and stay ahead in the game.
One of the key changes that can impact sellers in 2025 is China’s tax regulations, which will level the playing field for Amazon sellers competing against Chinese manufacturers. While it’s harder than ever to create a lookalike brand, there are still opportunities to create unique products and innovate your way to success, as shown by @ZipStringHQ success on Shark Tank.
Don’t wait for 2025’s challenges to hit, schedule a call now and learn how to stay competitive on Amazon! https://bit.ly/4jMZtxu
AmazonSelling2025 #PrivateLabelStruggles #AmazonSellingTips #AmazonChallenges
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - Amazon Sellers’ Challenges in 2025
00:25 - China’s Tax Changes and How They Affect Amazon Sellers
01:02 - Is Private Label Still Possible in 2025?
01:35 - The Secret to Success: Creating a New Product Genre
02:12 - Why Agencies Fail to Automate and How It Hurts Amazon Sellers
02:54 - The Importance of Process Over Expertise in Scaling on Amazon
03:39 - Recruitment Tips for Growing Your Amazon Team in 2025
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Amazon ads are regularly updated, and one recent change allows managing campaigns across all countries on a single platform. This centralizes Amazon PPC efforts but removes simple country filtering, creating a challenge for sellers. We break down how to handle these changes to maintain effective amazon advertising strategies and ensure smooth campaign optimization.
It walks through how the search bar works inside the Amazon Ads console, why country filters disappeared, and how sellers managing multiple marketplaces can avoid misreading performance data.
Built for active Amazon sellers running PPC across regions, this walkthrough helps prevent reporting mistakes, wasted ad spend, and confusion when managing campaigns in global marketplaces in 2026 and beyond.
If country-level ad data is slowing decisions or costing sales, get a direct breakdown of what to fix and how to clean up your Amazon Ads setup before spend keeps leaking: https://bit.ly/4jMZtxu
AmazonAds #AmazonPPC #AmazonSeller #EcommerceAdvertising #FBA
Want free resources? Dowload our Free Amazon guides here:
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Amazon Crisis Kit: https://bit.ly/4maWHn0
TIMESTAMPS
00:00 – Amazon Ads platform changes and seller frustration
00:32 – Why missing country filters cause reporting problems
01:15 – Using the search bar to filter campaigns by country
01:53 – Viewing country-specific campaigns without switching accounts
________________________________
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us Fan Mail
Is DSP Right for Your Brand? In this video, No Wickham from My Amazon Guy addresses a common challenge faced by e-commerce brands: low ROAS and how to handle it when DSP (Demand-Side Platform) advertising doesn’t perform as expected. If you're struggling with programmatic advertising on Amazon or feeling doubts about whether to continue a campaign, this video provides valuable insights on how to navigate such situations and make informed decisions for your clients.
When a client invests in DSP, but the results are poor, it can create tension and confusion. No Wickham shares a real-life example of a brand selling organic lavender body products, and why brand loyalty, client goals, and communication all play crucial roles in determining whether DSP is the right fit. From low ROAS to strategic adjustments, No explains how to handle these situations effectively and avoid burning bridges with clients.
Struggling with your DSP campaigns? Let’s talk! Book a call with our experts and find out how we can optimize your strategy for better results: https://bit.ly/4jMZtxu
DSP #AmazonAdvertising #ProgrammaticAds #ClientRetention #EcommerceGrowth #ppcstrategy
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 – Not every brand works with every strategy
00:15 – Question from client about DSP for organic lavender products
00:28 – Results after a month: Poor performance with DSP
00:47 – LinkedIn post: “Successful brands invest in DSP”
01:03 – Introduction of WWII image analogy
01:24 – Airplanes analogy: Importance of unseen failures
02:09 – Transition to strategy discussion: DSP is not for every brand
02:15 – Explanation of DSP and its effectiveness
02:33 – Time for results: DSP effectiveness takes time
02:46 – Analogy: Plane shot in fuselage vs. pilot shot
03:02 – The importance of aligning client goals with DSP
03:23 – Suggesting actions to manage DSP and client expectations
04:05 – Importance of using communication channels over DMs
04:49 – Recap and transparency in DSP discussions
05:21 – Advocating for the client and handling setbacks
06:09 – Acknowledging strategy failures as part of the job
06:30 – Maintaining client trust after a strategy doesn’t work
06:48 – Exploring solutions and possible retention strategies
07:01 – Pausing the contract or refunding the client
07:14 – Keeping clients happy and preserving long-term relationships
08:03 – Recognition of a turning point in the client’s perception
08:16 – Final thoughts on advocating for the client and being proactive
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
In this October Masterclass, Noah Wickham and Kevin Sanderson from My Amazon Guy dives deep into Amazon selling strategies, offering expert insights into improving Amazon SEO, PPC optimization, listing optimization, and effective marketing tactics for 2025. Learn how to boost your Amazon business, implement powerful Amazon FBA strategies, and optimize your product listings with Amazon A+ Content. Whether you're a beginner or experienced seller, Steven explains how to enhance your Amazon ranking and manage PPC campaigns efficiently.
Watch this session to discover advanced Amazon advertising strategies, including retargeting, Google Shopping, and email marketing tactics for sales growth. This video also breaks down key methods to ensure your Amazon product images and alt text are perfectly optimized to boost your visibility and click-through rate (CTR). Plus, get tips on using User Generated Content (UGC) and influencer marketing to elevate your brand presence on Meta, TikTok, and YouTube Shorts.
AmazonFBA #AmazonPPC #AmazonSEO #MyAmazonGuy #amazonsellingtips
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
00:00 – Start of webinar
01:15 – Why you should build your own store (avoiding Amazon dependency)
04:30 – Importance of owning customer data
07:00 – The cost of selling on Amazon: Fees and margins
10:00 – Why Q4 is a great time to launch a direct-to-consumer brand
12:30 – How to build a strategy that works for both Amazon and direct-to-consumer
15:00 – Creative refresh for your brand and listings
18:00 – The importance of UGC (user-generated content) in advertising
21:00 – Effective paid media framework: Top, middle, and bottom funnel strategies
24:00 – Using Amazon's AMC to gain a head start in direct-to-consumer advertising
28:00 – Email and SMS marketing strategies
32:00 – Website optimization for conversion
35:00 – Best practices for listing optimization
38:00 – Using SEO and copywriting for better product listings
42:00 – Brand story and A+ content for building trust and conversions
46:00 – Technical performance: Site speed and reducing friction
50:00 – Inventory management and fulfillment strategies
54:00 – Tracking attribution setup and tools
57:00 – Retention strategies: Customer lifetime value and remarketing
60:00 – Providing a customer experience that beats Amazon
63:00 – January reset: Post-Q4 strategy and remarketing
67:00 – Q&A session
1:15:00 – Listing optimization Q&A
1:28:00 – Review of a listing: Analysis and optimization tips
1:35:00 – Final Q&A on listing and optimization questions
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Struggling to understand Amazon PPC, reduce wasted ad spend, or finally get your ACOS under control? In this training, Kevin Sanderson from My Amazon Guy breaks down the fundamentals of Amazon advertising, negative keywords, bidding strategies, ACOS vs ROAS, and how to audit your campaigns for wasted spend. If you want clearer, more profitable ads, this is the video for you.
AmazonAdvertising #PPCstrategy #AmazonSellers #ACOS #AmazonTips
ired of guessing your bids? Let us break down your campaign math on a strategy call: https://bit.ly/4jMZtxu
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - Starting PPC Ad Improvements on Amazon
00:15 - What Are Negative Keywords
01:09 - Using Negative Keywords the Right Way
02:17 - What Is ACOS and Why It Matters
03:34 - Understanding Profitable KPIs for Ad Spend
04:09 - How to Find Wasted Spend in Targeting Tab
05:25 - Evaluating Sales and Spend Over Time
05:30 - Starting Bids for Each Match Type
06:14 - Bid Strategy Using ACOS and Conversion Rate
07:25 - Example Math for Setting Amazon Ad Bids
08:15 - Ideal Bid Strategy for Auto Campaigns
09:06 - Why Bids Need Real Data and Adjustments
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A groundbreaking update is here for Amazon advertising! In this video, Noah Wickham discusses the biggest change in Amazon Ads in a long time, the ability to add prompts into your Sponsored Product campaigns. This new feature, currently in beta, is set to completely transform the way sellers advertise on Amazon. With AI-driven prompts and video integration now possible within campaigns, this is a massive shift towards more dynamic, personalized advertising strategies.
Don’t let your Amazon ads fall behind, schedule a call now and revolutionize your strategy! https://bit.ly/4jMZtxu
AmazonAds #AIAdvertising #AmazonSellers #AmazonMarketing #amazonppcnews
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - Introduction to the biggest Amazon ads change in years
00:21 - The new AI prompts in Amazon ads
01:10 - Video ad integration in campaigns
01:47 - The potential impact of AI on ad targeting
02:24 - Bulk files and prompts in Amazon ad campaigns
02:54 - The role of AI in the future of advertising
03:21 - Traditional ads vs. AI-powered ads: What’s more effective?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon has just introduced a game-changing update to self-targeting campaigns that could massively impact how sellers protect their branded keywords. In this video, we explore the new Reserve Share of Voice feature, which allows brands to dominate the top search placements for their brand name and keywords. This tactic ensures competitors can’t bid on your branded terms, increasing brand visibility and customer retention. However, there’s a catch—it's not cheap! We dive into the costs of securing these top spots and discuss the pros and cons, especially for smaller sellers with limited budgets.
If you're looking to protect your brand and improve its visibility on Amazon, this video breaks down the costs, potential benefits, and why this feature may be more suited for larger brands. Get all the details on how it works, what you need to consider, and whether it's worth the investment for your business.
Struggling with protecting your brand on Amazon? Book a call with My Amazon Guy today and let us help you navigate the cost of reserving your share of voice! https://bit.ly/4jMZtxu
AmazonAdvertising #BrandProtection #ShareOfVoice #AmazonPPC #EcommerceTips
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Need personalized help? Book a call now and let's drive your performance to the next level! https://bit.ly/4jMZtxu
Timestamps:
00:00 - Self-Targeting Campaigns on Amazon
00:06 - What is Amazon’s Reserve Share of Voice?
01:05 - How Reserve Share of Voice Helps Your Brand
01:31 - The High Cost of Reserve Share of Voice
02:43 - Why Big Brands Benefit from This Feature
03:15 - Why Smaller Brands May Struggle with the Cost
04:43 - The True Cost of Maintaining Share of Voice
05:50 - Lifetime Budget vs. Monthly Budget: What You Need to Know
06:28 - Conclusion: Is It Worth It?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Should You Advertise on Your Own Branded Terms? Are you wondering if advertising on your own branded terms is a waste of money or if it might cannibalize your organic growth? In this video, Noah Wickham, VP of Sales & Marketing at My Amazon Guy, breaks down the importance of branded term ads and how they help protect your market share on Amazon.
If you sell a product with limited brand loyalty and a relatively low search volume, advertising your branded terms isn’t just beneficial – it’s essential! By utilizing Amazon PPC defensive campaigns, you ensure that competitors don’t steal your sales by showing up for your branded keywords. Branded keyword targeting can prevent competitors from taking over your top spots and ensures your Amazon listings remain visible.
Protect your brand and market share today, schedule a strategy call with our team and let us help you optimize your branded terms PPC campaigns! https://bit.ly/3ZlHh6G
AmazonAdvertising #PPCCampaigns #BrandProtection #EcommerceGrowth #AmazonSellers
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 – Are you wasting money on branded terms?
00:07 – Addressing a common question from a seller about branded terms
00:23 – How Amazon Ads works with branded terms
00:36 – Example with Ducky Doorstoppers brand and their sponsored ads
01:01 – Explanation of Amazon’s ad positioning with multiple products
01:14 – Customer behavior when searching for branded terms
01:39 – Branded search volume and brand loyalty
02:07 – Why advertising on your branded terms makes sense for smaller brands
02:33 – The impact of not advertising on your branded terms
03:16 – Protecting your brand from competitors advertising on your terms
03:51 – Why it’s crucial to consistently show up first for your branded terms
04:01 – The importance of maintaining brand control on Amazon
04:42 – Conclusion: Should you advertise on your branded terms?
05:02 – Final thoughts on PPC campaigns and brand protection
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
In this video, we discuss effective strategies for smaller brands looking to grow outside of Amazon. Key topics include the value of Sponsored Display (SD) vs. DSP (Demand-Side Platform) advertising, as well as the role of meta advertising and email marketing in driving brand growth. We dive into a real-world case where a brand had to reallocate its budget due to manufacturing issues, and explore whether DSP is the right move for smaller brands with limited budgets. Additionally, we discuss the importance of improving website professionalism and considering Google Ads for broader brand visibility. If you’re navigating these challenges, this video offers valuable insights and recommendations on optimizing your advertising strategy.
Ready to grow your brand off Amazon? Start optimizing today with My Amazon Guy! https://bit.ly/4jMZtxu
AmazonAds #SmallBrandGrowth #PPCStrategies #AmazonMarketing #EcommerceAdvertising
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - Growing Your Brand Off Amazon
00:12 - Can Small Brands Benefit from DSP Advertising?
01:05 - Why Focus on Meta and Email Marketing First
02:05 - Testing Sponsored Display Before DSP
02:43 - What Makes DSP Different from Sponsored Display
03:16 - Recommended Meta Budget for Small Brands
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
The video describes Amazon Ads' new benchmark report, a feature available through the Campaign Manager that helps sellers evaluate their advertising performance compared to industry standards. The report provides metrics on key performance indicators like cost per click, purchase rates, and new-to-brand metrics, allowing sellers to compare their results against category averages. This can help sellers determine if their advertising strategy is competitive within their category.
The benchmarks include data such as the average cost per click (CPC), where the user's CPC can be compared with the benchmark for the same category, giving insight into whether they are overspending or underperforming. Similarly, the report tracks metrics like cost per purchase and purchase rate for new-to-brand customers. By comparing these values, sellers can see how their performance stacks up against competitors in the same category.
The introduction of benchmarks allows sellers to make more informed, data-driven decisions by offering insights into whether their campaigns are on track with the industry standard or if adjustments are needed. This is particularly valuable for sellers who may be uncertain about their advertising strategy or spending, providing a clearer perspective on how they compare with competitors.
The video encourages users to explore this new benchmark feature within their Amazon Advertising console and take action based on the insights provided, potentially optimizing their campaigns or making necessary adjustments to improve performance relative to their category.
AmazonAds #AmazonMarketing #EcommerceGrowth #AmazonBenchmarks #adperformance
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Need personalized help? Book a call now and let's drive your performance to the next level! https://bit.ly/4jMZtxu
Timestamps:
00:00 - Amazon Ads Benchmark Report
01:20 - Comparing Your Campaign to Competitors
02:30 - Understanding Cost Per Click and Cost Per Purchase
03:10 - What Does This Benchmark Data Mean for Your Brand?
04:00 - How to Use Benchmark Data for Better Amazon Ads
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Ever wondered what it’s like to manage over 400 Amazon seller accounts? In this video, we dive into the challenges and strategies behind scaling a massive agency like My Amazon Guy, which handles 1,000+ brands every year. From crisis management to rapid pivots, we share the key processes that allow us to deliver exceptional results—quickly.
You'll learn about:
✅ How to handle client crises without losing focus
✅ The importance of flexibility and speed in business
✅ Key strategies for growing sales and profitability on Amazon
✅ Why speed to execution beats perfectionism
✅ Best practices for onboarding clients and proactive communication
This video is packed with real-world insights from someone who’s scaled a successful Amazon agency and managed hundreds of clients. If you want to learn how to grow your business on Amazon and stay ahead of the competition, this is a must-watch!
Watch this next:
https://www.youtube.com/watch?v=4v41-J3b0BE&list=PLDkvNlz8yl_a8Akj5ocnigIBj-5bduv2K&index=7&t=4s
We hired 300 interns in 23 days!
https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=23"
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl
Timestamps:
00:00 - Managing Hundreds of Amazon Seller Accounts
00:59 - Crisis Management at My Amazon Guy
02:00 - Flexibility vs. Rigidity in Agency Processes
04:23 - How We Onboard Clients in 24 Hours
05:23 - Speed and Proactive Work in Amazon Services
06:07 - The Two Main Goals for Amazon Sellers: Sales and Profit
07:00 - The 4 Key Elements to Growing Your Amazon Business
Running hundreds of "amazon seller account" can present unique "business strategy" challenges, often leading to constant crises that require quick thinking and robust "business tips". At My Amazon Guy, we manage a significant "ecommerce business" operation, touching over a thousand brands annually through both full management and individual services like A+ content. This extensive engagement highlights the realities of scaling an "agency" in the "online business" space, where effective "sales" strategies are crucial for sustained growth.
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
AmazonAgency #AmazonGrowth #EcommerceSuccess
Support the show
Send us a text
AI is revolutionizing how businesses operate, especially in eCommerce. In this video, we dive into why artificial intelligence is essential for Amazon and direct-to-consumer sellers in 2025. Learn how to harness AI tools to optimize your online business, stay competitive, and boost profits. We’ll showcase our top four recommended AI tools that can give your eCommerce strategy an edge, helping you grow your business and increase sales. Don't miss out on how AI is transforming the future of online selling!
Want free resources? Dowload our Free Amazon guides here:
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon PPC Guide 2025: https://bit.ly/4lF0OYX
Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0
Amazon SEO Toolkit: https://bit.ly/457zjSl"
Timestamps
00:00 – AI and its importance for sellers
01:00 – Overview of Google Gemini for image generation
02:30 – Using Canva to enhance AI-generated images
03:30 – Introduction to Claude and its writing capabilities
04:45 – How Claude can assist with keyword research and descriptions
06:00 – Perplexity: Market analysis and competitor research
08:00 – Using Perplexity for product research and iteration
09:30 – ChatGPT for idea generation and creativity
11:00 – Why Perplexity is the best all-in-one AI tool
12:30 – Final thoughts on choosing the right AI platform
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why you can only use one audience adjustment in Amazon ads at a time and how this impacts your campaign segmentation. This limitation can actually help you target specific customer niches and optimize conversion rates. Leverage My Amazon Guy’s expertise to refine your Amazon ad campaigns and achieve better results with more granular targeting.
Get the Ultimate Q4 Playbook for Amazon sellers, ensure your ads perform at their best this season! https://bit.ly/46Wqkm3
Book a strategy call to refine your Amazon ad campaigns and boost your targeting efficiency today! https://bit.ly/4jMZtxu
#AmazonAds #AmazonPPC #AudienceSegmentation #AmazonAdvertising #AdCampaignTips
Watch these videos on YouTube:
https://youtu.be/WukdCZ6WVbc
https://youtu.be/8w8bP3jH37g
Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it’s too late! https://bit.ly/46Wqkm3
Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - How to Best Utilize Amazon Audiences
00:20 - Question: Can You Use More Than One Audience Adjustment on Amazon Ads?
00:40 - Explanation: Why You Can Only Use One Audience in Amazon Campaigns
01:00 - How Audience Groups Affect Bid Adjustments and Campaigns
01:30 - Segmentation Strategy: Targeting Different Customer Niches in One Campaign
02:00 - Why Retargeting vs New-to-Brand Audiences Yield Different Results
02:20 - Conclusion: Getting Granular with Audience Targeting in Amazon Ads
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
YouTube helped My Amazon Guy grow its first $10 million by turning niche content into sales calls. Answering real questions through video built trust and created higher conversions than cold outreach. Learn how this simple video strategy can bring long-term results without spending on ads.
Build a real inbound pipeline, start with your first video and let your prospects come to you: https://bit.ly/4jMZtxu
Dominate this Q4, download the Ultimate Q4 Playbook for Amazon Sellers: https://bit.ly/46Wqkm3
AmazonMarketing #YouTubeSalesTips #AmazonFBA #VideoMarketing #EcommerceGrowth
Watch these videos on YouTube:
https://youtu.be/5GRLt5cyw_E
https://youtu.be/WukdCZ6WVbc
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Why YouTube Is a Must for Sellers
00:18 - The Video That Started It All
00:32 - How YouTube Drove $10 Million in Sales
00:41 - Why YouTube Converts Better Than Sales Calls
01:06 - When Steven's Dad Took Over Sales
01:45 - Using Live Q&As to Build Trust
02:13 - The Power of Good Thumbnails
02:45 - Ranking #1 with Simple Video Content
03:01 - Shoot a Video for Every Question
03:29 - YouTube Is Cheap, Scalable, and Long-Term
03:56 - Why You Need to Watch Your Own Sales Tape
04:19 - The Real Problem: Identifying Prospects
04:35 - How to DM and Book Calls via LinkedIn
05:00 - Why Boring, Niche Videos Work Best
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Amazon PPC is changing with Sponsored Product Video ads and discover new Amazon advertising strategies to grow your Amazon business fast.
Amazon just introduced a major update: Sponsored Product Video (SPV) placements directly inside sponsored product slots. In this video, Stephen Pope breaks down what this means for your Amazon PPC, bidding strategy, and ACoS. You’ll see how Amazon is expanding video ad inventory, how multiple videos may display per product, and why this shift could dramatically impact click-through rates and ad costs.
We’ll cover how SPV ads work, where they appear in search results, and how to adjust your campaigns for video placements. You’ll also learn the risks of Amazon’s new AI ad tools, when to avoid automated changes, and why Amazon’s creative AI may only be useful for quick video ads rather than listing edits.
As an Amazon agency, we share actionable insights on PPC optimization, negations, and protecting your ranking while managing rising ad costs. Whether you’re new to Amazon FBA or an experienced seller, this update gives you clear next steps to improve ROI and stay ahead of Amazon’s changes.
If you find this helpful, subscribe to My Amazon Guy for weekly Amazon tips, PPC tutorials, and data-driven strategies.
👍 Like the video, comment your questions, and share it with other Amazon sellers!
Learn more: https://myamazonguy.com
AmazonPPC #AmazonAds #AmazonFBA #AmazonSEO #MyAmazonGuy #AmazonAgency #GrowAmazonBusiness #AmazonMarketing #AmazonSellerTips #AmazonUpdates #SponsoredProductVideo #AmazonAdvertising
Get the Ultimate Q4 Playbook for Amazon sellers and close the year strong with better ads: https://bit.ly/46Wqkm3
Stop wasting ad spend, get expert help setting up these new video ads before they cost you more:https://bit.ly/3ZlHh6G
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Is Out of Space for Ads
00:25 - Amazon Unboxed Conference Gets Criticized
01:06 - New Ad Format: Sponsored Product Video Explained
01:55 - Where Video Ads Might Appear in Search Results
03:00 - Difference Between SPV and Sponsored Brand Video
04:00 - AI Text Generation and Unified Campaign Manager
04:47 - What Is Ad Agent and Why You Should Be Cautious
05:50 - Creative Agent AI for Video Ads
06:50 - Final Thoughts and Negation Tip for Auto Campaigns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Understanding your Amazon customer journey is crucial for sales growth. Learn how to analyze awareness, consideration, and purchase stages to optimize your strategies with the help of My Amazon Guy's expert insights. Discover the steps you can take to fine-tune your advertising and customer targeting for maximum success.
Get your hands on the Ultimate Q4 Playbook for Amazon sellers and crush this holiday season! https://bit.ly/46Wqkm3
Book a strategy call to dive deeper into your customer journey analytics and unlock real growth for your brand: https://bit.ly/4jMZtxu
AmazonSales #EcommerceGrowth #CustomerJourney #AmazonAdvertising #brandgrowth
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Data & Customer Journey
01:10 - Understanding the Amazon Customer Journey Funnel
02:20 - Analyzing the Awareness Stage: Key Metrics
03:40 - Identifying High Potential Customers in Consideration
05:00 - The Importance of Add-to-Cart and Wishlist Data
06:15 - How to Optimize Your Amazon Sales Funnel for Better Conversion
07:30 - Comparing January vs. March: Key Data Shifts
08:45 - Improving New-to-Brand Purchases with Targeted Strategies
10:00 - Retargeting Strategies for Repeat Customers on Amazon
11:15 - How to Leverage Customer Journey Data to Grow Your Brand
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to prepare your ecommerce store for Black Friday and Cyber Monday with real strategies that improve results. This video covers conversion fixes, mobile readiness, personalization, site speed, and holiday offers. Plan ahead, update your website, and maximize every visitor's potential during Q4 peak sales.
Dominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/4nPZQcC
Want expert eyes on your store before BFCM? Let a strategist show you exactly what to fix now: https://bit.ly/4oAnmLP
BlackFridaySales #EcommerceStrategy #BFCMMarketing #HolidaySalesTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Stop wasting ad dollars, grab the PPC guide that actually brings in customers: https://bit.ly/4p6eSfb
Plan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4o7CjnH
Don't wait for a site crash, download the Amazon Crisis Kit before it's too late: https://bit.ly/487nX1x
Timestamps
00:00 - How BFCM Impacts Ecommerce Growth
01:07 - Why You Need to Start Planning Now
01:42 - Segmenting Your Audience for Better Ads
02:33 - Site Speed Fixes That Improve Conversions
04:51 - Why Mobile Optimization Matters Most
07:28 - Homepage Tips to Boost BFCM Traffic
09:00 - Product Page Conversion Fixes That Work
10:25 - Bundle Offers and Personalization Tactics
13:07 - Top Performing Discount Strategies for BFCM
15:20 - Running Strong Email & SMS Campaigns
17:57 - What To Do After Black Friday Ends
19:19 - First Action To Take After This Training
20:54 - Design & Site Updates for More Conversions
23:20 - How To Keep Sales Momentum After BFCM
26:14 - Simple Design Tricks That Drive Sales
28:26 - Final Thoughts + How To Get Store Support
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why running ads can impact your organic sales and what to do when performance drops. This video breaks down audience targeting, keyword mistakes, and ways to fix PPC without hurting ranking. Understand campaign segmentation and optimize both ad and organic growth.
Your ads are doing damage, book a strategy call to fix what’s killing your organic sales: https://bit.ly/4jMZtxu
Dominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/46Wqkm3
AmazonAds #OrganicRanking #PPCStrategy #AmazonSalesTips #keywordoptimization
Watch these videos on YouTube:
Top 5 Questions Answered in Our Amazon AMA: Strategies for Niche Success: https://youtu.be/0x8CjbZgYt0
Top 10 PPC Tips (that are most viewed on channel): https://youtu.be/WukdCZ6WVbc
Plan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Don’t wait for a performance drop—download the Crisis Kit and protect your store: https://bit.ly/4maWHn0
Timestamps
00:00 - Ad Strategy Causing Organic Sales Drop
00:42 - Branded Keywords Are Cannibalizing Ranking
01:34 - Campaign Spend Too Low for New Targets
02:11 - Why Low ACoS Can Be a Red Flag
02:51 - Campaigns Not Delivering or Converting
03:26 - Fixing Old Negations and Revisiting Keywords
04:06 - Missing Audience Segmentation from AMC
05:01 - Building New-to-Brand Campaigns for Growth
06:00 - Category Targeting to Reach New Shoppers
06:45 - Understanding Drop-Off on Product Pages
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers are overspending or over-optimizing without knowing what works. This guide shows how to check wasted ad spend using clicks, sales, and ACoS filters. Make smarter Amazon ad decisions using simple filters that take less than 10 minutes.
Get expert eyes on your ad account before your next dollar goes to waste, schedule a strategy session today: https://bit.ly/4hLVMsd
Get the Ultimate Q4 Playbook to crush your holiday sales and outdo last year: https://bit.ly/43YWYCR
AmazonAds #ACoS #WastedAdSpend #PPCstrategy #ecommercegrowth
Watch these videos on YouTube:
What It’s Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0A
This Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4ooBKGR
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/3WK1LnS
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/49EY6z9
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4ozmS8E
Timestamps
00:00 - Why Wasted Ad Spend Reveals Real Ad Performance
00:28 - Too Much or Too Little Wasted Spend: What It Means
01:13 - Real Campaign Example with Seasonal Spend Patterns
01:42 - Step 1: Basic Filter to Catch Dead Campaigns
02:30 - The Simple $1 Sales Filter That Highlights Waste
03:06 - How to Tell If You’re Just Throwing Money at Ads
03:33 - Step 2: Analyzing Ad Spend Based on ACoS
04:26 - At What Point ACoS Becomes a Problem
05:33 - When Account-Level ACoS Hides Bad Campaigns
06:16 - Step 3: Keyword-Level Target Checks
07:00 - The 15-Click Filter That Saves Your Budget
08:21 - Final Step: Find and Negate the Right Targets
09:00 - How Much Wasted Spend Is Actually Healthy?
09:45 - Free Ad Audit for a Deeper Look at Your Campaigns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers struggle to understand how Amazon badges really work, especially bestseller rankings. This reaction video breaks down the ranking system, ad-driven placements, and confusing rules that leave both buyers and sellers frustrated. If you're wondering why high-volume products outrank better options, you're not alone, watch to see the full breakdown.
Watch the full video of @LeviHildebrandYT here: https://www.youtube.com/watch?v=_QgIj7eNYAM
Break out of the confusion, speak with an Amazon expert who’s been through the chaos and knows how to win: https://bit.ly/4jMZtxu
Make the most of your end-of-year sales, download this ecommerce playbook has everything you're missing: https://bit.ly/46Wqkm3
AmazonSelling #EcommerceStrategy #AmazonBadges #AmazonSellers #onlinebusinesstips
Watch these videos next:
What It’s Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0A
This Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Being #1 Is All That Matters
00:21 - Levi’s Amazon Seller Frustration Breakdown
01:12 - Reacting to Levi’s Take on Badges and Bias
02:13 - Amazon Basics and Featured Placements Explained
03:30 - Sales Velocity vs Ranking vs Buyer Confusion
05:12 - The Badge System’s Real Impact on Sellers
06:47 - Conversions, Volume, and Amazon's True Focus
08:16 - Ranking Favors Behavior, Not Quality
09:35 - Price Beats Product in Amazon’s Algorithm
10:31 - The “Board Game” of Selling on Amazon
11:27 - Why Agencies Exist: Leveling the Playing Field
12:17 - Final Thoughts on Levi’s Video and the Bigger Picture
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This testimonial shares the reality of what it's like selling on Amazon as a small business. From delistings to support frustrations, sellers face challenges most shoppers never see. Learn how working with the right Amazon experts can help overcome these roadblocks and keep your brand growing.
Tired of Amazon delistings and support nightmares? Get expert help before it costs you your brand: https://bit.ly/4jMZtxu
Don’t head into Q4 blind! Download the Ultimate Amazon Playbook and crush your sales goals: https://bit.ly/46Wqkm3
AmazonSellers #EcommerceSupport #AmazonDelisting #VendorHelp #AmazonAgency
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Did You Think It Would Become a Brand?
00:20 - Launching at a Therapy Conference
00:40 - Getting on Amazon After Buyer Feedback
01:00 - Discovering Amazon Vendor Challenges
01:40 - Working With a Full Amazon Team
02:25 - In-House Hire vs. Agency Model
03:00 - Delisting Nightmare and Customer Complaints
03:50 - How Amazon Refunds Hurt Small Sellers
04:30 - Relying on Experts to Handle Amazon Support
05:20 - Frustration With Repetitive Support Emails
06:00 - Customers Don't Know They're Hurting Sellers
06:50 - Every Seller Has Been There
07:13 - No One's Really Prepared — That’s Why Support Matters
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Q4 is the make-or-break moment for Amazon sellers. Learn how to optimize your PPC and ad campaigns for Black Friday and Cyber Monday to boost your sales. We’ll show you how to target new customers, adjust your bids, and avoid common mistakes that could cost you profits.
Download the Ultimate Q4 Playbook for Amazon Sellers. Maximize your sales with our step-by-step holiday strategy: https://bit.ly/46Wqkm3
Ready to dominate Q4? Book a call now to get personalized advice on maximizing your holiday sales: https://bit.ly/4jMZtxu
AmazonSellers #Q4Success #BlackFridaySales #CyberMondayStrategy #ecommercegrowth
Watch these videos on YouTube:
What It’s Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0A
This Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Introduction to Q4: How it can make or break your business
00:40 - Why Sales and Impressions Drop in Early Q4 (October to November)
01:45 - Understanding Consumer Behavior and Waiting for Black Friday Deals
02:40 - Avoid Panic: The Worst Mistake Sellers Make in Early Q4
03:20 - How to Optimize Budgets and Bids During Slow Periods
04:05 - Using Brand Tailored Promotions for New Customer Acquisition
04:45 - The Power of Audience Group Advertising in Amazon Ads
05:25 - Best Audience Segments to Target During the Holiday Season
06:10 - Leveraging Amazon Marketing Cloud for Audience Targeting
07:00 - Retargeting Cart Abandoners: A Strategy for Boosting Conversions
07:50 - High-Value Customer Segments: Targeting Big Spenders for Q4
08:35 - Optimizing Ads During Black Friday & Cyber Monday: Key Tips
09:15 - Lowering Bids to Avoid Wasting Budget During the Holiday Rush
09:55 - How to Set Up New Campaigns Early for Black Friday and Cyber Monday
10:35 - Final Tips for Effective Q4 Campaigns and Optimizing Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Outdated keyword targeting and poor campaign structure lead to lost visibility and low impressions. Updating backend SEO, bullet points, and titles with current search volume data increases organic indexing. Understanding negations, match types, and keyword intent is critical to improve performance.
Still stuck with low impressions and weak keyword rank? Get expert help before Q4 traffic disappears: https://bit.ly/4jMZtxu
Get the Ultimate Q4 Playbook and prepare for the busiest sales season now: https://bit.ly/46Wqkm3
AmazonSEO #AmazonListings #KeywordResearch #ListingOptimization #amazonppc
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Should You Rewrite Listings Based on New Keyword Trends?
00:25 - Use Tools Like SmartScout to Track Keyword Changes
00:53 - Are Your Competitors Targeting the Right Keywords?
01:19 - How to Rewrite Titles and Bullets for Indexing
01:52 - Are Backend Keywords Flagged for Medical Claims?
02:30 - When to Negative Match High-Search Keywords
03:06 - Why Some Exact Match Campaigns Don’t Perform
04:13 - Should You Write Keyword-Heavy Bullets First?
05:20 - Keyword Negation in Auto Campaigns Explained
06:48 - The Real Meaning of Keyword Relevancy
07:16 - Should You Focus on 300 Low Bid Keywords or 100 High Intent?
09:09 - One Keyword per Campaign vs Grouping Keywords
11:20 - Backend Keyword Length and Indexing Tips
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Maximize your Amazon sales with the right PPC strategy and organic SEO integration. Learn how adjusting your ad spend can double sales without burning through your budget. Discover the best way to use PPC to grow your organic ranking and avoid wasted ad spend, even in competitive markets.
Get the Q4 Playbook for Amazon sellers, double your holiday revenue! https://bit.ly/46Wqkm3
Ready to increase your sales? Book a strategy session now to optimize your PPC and boost your sales! https://bit.ly/3ZlHh6G
AmazonPPC #AmazonAds #PPCOptimization #AmazonSales #EcommerceTips #AdSpend
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 – Introduction: The Role of PPC in Organic Sales Growth
00:50 – Decreasing TACoS: Client's Goal to Improve Efficiency
01:30 – Organic Growth: Is Sales Growth Happening Without Increased Spend?
02:30 – Setting Clear Goals: How to Achieve 40K Sales While Lowering TACoS
03:30 – Addressing Low Traffic and Exploring Additional Spend for Growth
04:30 – The Importance of a 2:1 Organic to Paid Sales Ratio
05:30 – Keyword Performance: Analyzing Strike Zone Keywords
06:30 – Finding Opportunities to Boost Rankings and Increase Sales
07:20 – Evaluating Ad Spend: Avoiding Wasted Money in Your Campaigns
08:10 – The Need for Broad Match Campaigns and Budget Reallocation
09:00 – Sponsored Products: Focus on High-Relevance Keywords
09:40 – Optimizing Ad Spend and Reducing Wasted Spend for Better ACoS
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
The best time to prep for Q4 is before it begins. Learn why smart sellers start with inventory, ads, and Prime big deal days. This video breaks down how to build an ad strategy, plan inventory, and use audience targeting effectively. Get proven tips that help increase Q4 sales and avoid the biggest mistakes sellers make on Amazon.
Take the guesswork out of Q4, get a plan that actually works with a strategy call: https://bit.ly/4jMZtxu
Ultimate Q4 Playbook for Amazon sellers. Dominate the holidays with this no-fluff guide to Q4 success: https://bit.ly/46Wqkm3
AmazonSellers #Q4Strategy #HolidaySales #EcommerceTips #amazonmarketing
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Running ads with no results? Download our PPC guide and stop throwing money at the wall: https://bit.ly/4lF0OYX
Missing traffic? Our SEO toolkit shows what your listings are missing, and how to fix it fast: https://bit.ly/457zjSl
Crises kill momentum. Grab the Amazon Crisis Kit before your next product issue hits: https://bit.ly/4maWHn0
00:00 – How to Make This Q4 Your Best
01:10 – The Importance of Early Q4 Planning
02:45 – Seasonality Affects Every Amazon Product
05:20 – Holiday Events That Shape Q4 Sales
08:00 – Why Prime Big Deal Days Set You Up for Q4
10:10 – Inventory Planning: What to Do and When
13:00 – How to Use Last Year's Data to Plan This Year
15:40 – Inventory Forecasting with Growth Adjustments
17:30 – Ad Spend vs Sales Growth: What You Missed
20:00 – Why Q4 Advertising Requires Aggressive Planning
22:30 – Promotions That Work (And Ones That Don't)
25:10 – Audience Targeting for Holiday Sales
28:00 – Amazon Marketing Cloud and Audience Strategy
31:00 – Ad Strategies Using Audience History
33:10 – Seasonality Case Studies (Baby Gates, Batteries, etc.)
36:00 – How to Retarget Deals and Coupon Stack Tips
39:30 – Should You Use Video Ads for Q4?
42:00 – FBM vs FBA in Holiday Shops
44:00 – Brand Tailored Promotions: Do They Stack?
47:00 – AWD vs FBA: How to Manage Overflow Inventory
50:00 – Main Image Hacks for Q4 Clicks
52:00 – Live Q&A and Final Listing Optimization Tips
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers in the US could see a major change in how they compete this Q4. With new tax reporting requirements for China-based sellers, profit margins may shift. This update could impact pricing, advertising, and overall sales across Amazon.
Get expert help to scale now that the field is shifting. Talk strategy with an Amazon expert today: https://bit.ly/4jMZtxu
Outsmart Q4 chaos, grab the Ultimate Q4 Playbook for Amazon sellers before it's too late: https://bit.ly/46Wqkm3
AmazonNews #EcommerceUpdate #ChinaSellers #Q4Sales #amazonstrategy
Watch these videos on YouTube:
What It’s Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0A
Amazon Sellers Prepare For Tariff Increase Against China November 1st: https://www.youtube.com/watch?v=W8hiG0pvhNE
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 – Amazon Treat for US Sellers
00:12 – China Seller Info Now Reported to Tax Bureau
00:33 – Applies to All Amazon Marketplaces
00:43 – How China’s Self-Reporting Used to Work
01:01 – Amazon Now Reports Directly to China’s Tax Bureau
01:08 – End of Tax Evasion & Black Hat Advantage
01:30 – Why Chinese Sellers Had Bigger Margins
01:46 – Impact of China’s Tax Brackets on Sellers
02:01 – How This Levels the Playing Field
02:14 – What to Expect in the Next Quarter
02:24 – Why US Sellers Should Act Now for Q4
02:40 – Where to Learn More for Q4 Scaling
02:54 – Final Thoughts: Trick or Treat?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video reveals the harsh reality of dealing with Amazon seller support, from SKUs being suspended with no clear reason to massive amounts of money being withheld. Hear directly from sellers navigating vague return reasons, account closures, and skyrocketing FBA fees. If you’re selling on Amazon, this is what you need to be ready for.
Lost sales and frozen funds don’t fix themselves, get expert help before it becomes permanent: https://bit.ly/4jMZtxu
You don’t get a second shot at Q4, download the Ultimate Amazon Playbook and be ready: https://bit.ly/46Wqkm3
AmazonSuspension #FBAFees #SellerSupport #AmazonSellers #ecommercehelp
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Held Funds With No Explanation
00:12 - SKU Suspended Over “NA” Return Reasons
00:31 - Frustration With Vague Amazon Support
01:01 - Escalating the Case to Higher-Level Support
01:30 - Amazon Account Suspended, Money Vanished
02:15 - Why Sellers Must Write a Plan of Action
03:00 - Amazon Image Policy Inconsistencies
03:45 - Before/After Image Resolved With Agency Support
04:18 - Huge Unexplained FBA Fees and “Other” Charges
04:48 - Carrier Fee Breakdown and FBA Cost Surprises
05:20 - Reviewing Payment Reports to Track Fee Categories
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Adding more services too fast can slow down growth and add complexity that stalls success. This video shares how systems, content, and checklists can help scale with less stress and more results. Learn how founders can stay out of the weeds and keep their teams aligned through consistent structure.
Struggling to scale without chaos? Get direct help building the systems that actually work, book a growth call now: https://bit.ly/4jMZtxu
Get the Ultimate Q4 Playbook and stop guessing what works for Amazon sellers: https://bit.ly/46Wqkm3
BusinessGrowth #AgencyTips #ContentStrategy #AmazonScaling #founderadvice
Watch these videos on YouTube:
What Is AMC and Why Sellers Are Paying Attention Now: https://youtu.be/QEKnfCRT9EQ
How to Crush Your Amazon Sales This Q4: https://youtu.be/7ex8n2OY2VU
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Why new services stall business growth
00:19 - Complexity keeps most agencies small
00:34 - Building scalable systems from scratch
00:57 - When everyone lands on the same conclusion
01:28 - Content creation is the easiest growth strategy
01:49 - Answer every question with a video
02:13 - Rule: Every question gets a video response
02:26 - QAQAC framework explained
02:38 - Why checklists protect clients and systems
03:08 - Internal branding and quality checks
03:36 - Business books repeat the same lessons
03:44 - Why repeating your vision matters
04:25 - How to keep growing after success
04:39 - Why founders feel less successful over time
05:17 - Build habits to respond to doubt with action
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This new Amazon feature offers unparalleled insights into tracking customer journeys, allowing sellers to understand customer behavior and product performance. With detailed analytics, you can now measure customer acquisition costs, lifetime value, and new customer rates. By utilizing this data, you’ll be able to optimize your product listings and advertising strategies effectively, ensuring continued growth for your brand. This powerful tool brings data-driven decision-making to the forefront of your business.
Ready to elevate your Amazon sales? Let’s discuss how these features can transform your brand, book a strategy call now! https://bit.ly/4jMZtxu
Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3
AmazonSales #CustomerInsights #EcommerceGrowth #BrandAnalytics #AmazonAdvertising #AmazonSellers #SalesGrowth
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Introduction to Amazon’s new feature for tracking customer journey
00:30 - Viewing customer data for new and existing customers
01:15 - Understanding customer lifetime value and acquisition costs
02:00 - How to calculate new customer acquisition cost
02:40 - Analyzing search channel performance and conversion rates
03:00 - Understanding search impression conversion rate for Amazon products
03:30 - Insights on customer behavior for new vs. existing customers
04:00 - Tracking how products perform over time and top performers
04:45 - Discussing Amazon’s data on add-to-cart numbers vs. purchases
05:10 - Wrap-up: How this feature can improve Amazon listings and sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
In this AMA compilation, we answer the top 5 questions from our community about growing your brand in niche Amazon markets. From targeting new customers with sponsored product ads to pricing strategies for competitive categories, these insights will help you boost your market share and visibility. Whether you're dealing with limited keywords or a highly competitive market, these actionable strategies can drive real results for your business.
Want personalized advice on your niche strategy? Book a call now and get the best tactics for your brand: https://bit.ly/4jMZtxu
Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3
AmazonMarketing #AmazonSellingTips #NicheMarketGrowth #BrandBuilding #AmazonStrategies
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Top 5 AMA Questions
00:14 - Question 1: Growing Your Brand in Niche Categories
01:00 - Question 2: Using Sponsored Product Ads for New Customers
02:09 - Question 3: One Brand vs. Multiple for Different Niches
03:05 - Question 4: Pricing Strategy in Competitive Markets
03:27 - Question 5: Aggressive vs. Conservative Sales Strategies
03:54 - Resources for Perfect Launch and PPC Strategies
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video ranks the top 10 most commented clips from past tutorials for Amazon sellers. From keyword mistakes to account verification issues, these tips triggered the most feedback. Learn what got sellers engaged and which topics sparked the strongest reactions.
Tired of second-guessing your Amazon setup? Book a strategy call and fix what’s costing you sales: https://bit.ly/4jMZtxu
Crush your end-of-year goals with the Q4 playbook top sellers use to prep for peak season: https://bit.ly/46Wqkm3
Prep your ecommerce brand for holiday sales with the 2025 Ecommerce Playbook sellers trust: https://bit.ly/4hbygov
Want to watch each videos? Here's the list:
Top 10: Amazon Listing Optimization [Master Class] Why the Top Sellers Need to Optimize More: https://www.youtube.com/watch?v=b4okSNx5yLs
Top 9: SOLVED: How to Fix Secondary Images / Photos NOT Displaying on Amazon FBA (Load UPC): https://www.youtube.com/watch?v=QuhFVVwXvYo
Top 8: How to Create an Amazon Store Brand Storefront: https://www.youtube.com/watch?v=3BBiOaMehpc
Top 7: How to Clear Pesticides Gating Amazon Seller Central (Answer Key): https://www.youtube.com/watch?v=hRbsQvqV3t0
Top 6: Seller Identity Verification SIV process for registering Amazon Seller account to sell in USA: https://www.youtube.com/watch?v=XHUQ33FZdCc
Top 5: How to Set Deposit Method in Seller Central (Bank Account Setup): https://www.youtube.com/watch?v=FIwNlnLH6NQ
Top 4: Amazon Seller Identity Verification - Now with Live Video: https://www.youtube.com/watch?v=qOQALWbVh_E
Top 3: SOLVED: Connecting Brand Registry to Seller Central Account: https://www.youtube.com/watch?v=IxPh0id95Rg
Top 2: I Dry Fasted for 3 Days - How it Helps Me Become a Better Leader: https://www.youtube.com/watch?v=FSEtlM6RXB0
Top 1: Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto
Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX
Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0
Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rr
Timestamps
00:00 - Why Showing Faces on Listings Drives Sales
00:16 - Product ID Type Field Cannot Be Changed
00:27 - Plug and Play Storefront Setup
00:53 - HubSpot-Style Template Use on Amazon
01:01 - How to Pass the Pesticides Gating Test
01:20 - Common Mistakes When Uploading Documents
01:30 - Fixing Deposit Method in Seller Central
01:51 - What Happens During Amazon's Live Video Call
02:17 - Brand Registry Not Connecting to Seller Central
02:43 - Turning the Body Off and On Again: Account Recovery
03:03 - What to Do With Performing Keywords in Auto Campaigns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
In this video, we compare two key strategies to boost your Amazon sales: strikethrough discounts vs. coupon codes. Learn the benefits of both, and why strikethroughs often outperform coupons for increasing visibility and conversion rates. Find out how to use price to your advantage without competing on cost and drive more sales with the right pricing strategy.
Want to drive more sales with the right pricing strategy? Book a call today to optimize your Amazon listing and boost your conversions: https://bit.ly/4jMZtxu
Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3
AmazonPricing #EcommerceStrategy #StrikethroughDiscount #AmazonSales #PriceOptimization
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 – Coupons vs Strikethrough Discounts: What’s Better?
00:05 – Why Strikethroughs Are Effective for Click-Through Rate
01:15 – The Impact of Price on Conversion and Sales
02:00 – How to Compete with Higher-Priced Products
03:00 – Strikethrough Pricing vs Coupons in Advertising
04:10 – Why Some Discounts Don’t Work as Expected
05:30 – How to Handle Pricing Errors on Amazon
06:20 – Competitor Pricing: How to Stay Competitive
07:10 – Building Loyalty with Premium Products
08:00 – Avoid Competing on Price Alone: Focus on Differentiation
09:00 – Re-launching Your Product Without Lowering the Price
10:10 – How to Tackle Competitors with Aggressive Discounts
11:00 – Managing Off-Amazon Pricing for Consistency
12:00 – The Impact of MAP Pricing and Keeping Prices Stable
13:00 – Final Thoughts on Dynamic Pricing Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon's new variation layout update affects how many options shoppers actually see. This layout shift limits product visibility after the first page, reducing conversion on hidden ASINs. Sellers need to rethink how they group products to keep top-selling variations visible upfront.
Find out if your variation setup is killing your conversions, talk with an expert today: https://bit.ly/4jMZtxu
Don’t go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3
AmazonSelling #VariationStrategy #AmazonFBA #ConversionRate #listingoptimization
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYX
If Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rr
Timestamps
00:00 - Amazon quietly changes variation layout
00:21 - How variation pages work now
00:42 - Most customers don’t go past page 1
01:06 - Should you scroll or paginate variations?
01:24 - Why limiting variations boosts conversion
01:56 - Suggested limit: 10 per parentage
02:45 - Impact on variation performance
03:26 - Breaking variations by size and color
04:00 - Final thoughts on variation structure
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
These are the top 10 CTR videos that show how to get more clicks and grow faster on Amazon. Every clip shows a real way to improve product images, ads, and traffic results. Learn how these click-through rate wins turned weak campaigns into strong performers.
Dominate this holiday season with the Ultimate Q4 Playbook for sellers who want real wins: https://bit.ly/46Wqkm3
Tired of low traffic and wasted ad spend? Book a strategy call and start building a high-CTR listing today: https://bit.ly/4jMZtxu
Want to watch each videos? Here's the list to watch on YouTube:
Top 10: Amazon CTR is the FASTEST Way to Grow Brand Sales: https://www.youtube.com/watch?v=BMK71-pslME
Top 9: Amazon PPC Uncovered: CTR Secrets, Keyword Myths, and Winning Ad Strategies: https://www.youtube.com/watch?v=Yk-s5GrnIfE
Top 8: Why CTR is the Most Important Factor in 2023: https://www.youtube.com/watch?v=y2ehC-cZClI
Top 7: What is a Good Click Through Rate for Amazon PPC? #CTR #AmazonPPC: https://www.youtube.com/watch?v=PShopH19d34
Top 6: Why Main Image Affects Sales so Much on Amazon, CTR, Photo Size: https://www.youtube.com/watch?v=I0EaBfH7kZg
Top 5: 2x Your CTR on Amazon - Click Through Rate, the Fastest Way to Grow Sales: https://www.youtube.com/watch?v=Nr0tVIfP_ts
Top 4: What's a Good/Bad Conversion Rate - Amazon FBA Seller Benchmark: https://www.youtube.com/watch?v=G0782nWvdwM
Top 3: From 3% to 9% CTR: How I Optimized My Main Image for Amazon Sales: https://www.youtube.com/watch?v=CRar6bsCzlw
Top 2: Best Traffic Tip for Amazon FBA that will get you CLICKS 📈: https://www.youtube.com/watch?v=ohfHObnbrpM
Top 1: New Image Requirement 1600 Pixels, Suppressing Listings - BIG Amazon News: https://www.youtube.com/watch?v=92DpEN5U1Ew
Win more traffic with the 2025 Ecommerce Holiday Playbook built for brand growth that scales: https://bit.ly/4hbygov
Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX
Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0
Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rr
Timestamps
00:00 - CTR: The One Metric Everyone Overlooks
00:14 - How to Know If Your CTR Is Strong or Weak
00:29 - Why CTR Still Dominates Ad Strategy in 2025
01:05 - What AI Hasn’t Changed About SEO and CTR
01:30 - Real Example: CTR’s Impact on ACoS and Traffic
02:32 - Why CTR Is 3x Easier to Improve Than Conversions
03:13 - CTR Benchmarks for Sponsored Products and Video Ads
04:25 - Why Image Design Is Still the #1 Driver of Clicks
05:32 - Keyword Placement on Main Image to Drive Traffic
06:22 - Amazon’s High Conversion Means You Need More Clicks
07:25 - The Strategy That Wins Sales Before They Even Click
08:23 - Understanding ICAP and How CTR Fits In
09:13 - Amazon Suppressed Listings for Image Size Errors
09:57 - Final Fix: Image Size Rule You Might Be Missing
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6
Support the show
Send us a text
Premium A+ Content offers more image space, larger modules, and video options to enhance your listing. Compared to Standard A+ Content, it increases engagement through better visuals and scroll depth. This can help improve sales, conversions, and time on page when implemented correctly.
Need A+ Content that converts? Let our team build it for you, fast, optimized, and fully done: https://bit.ly/4qmaHgQ
Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3
Watch these videos on Youtube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Should You Upgrade to Premium A+ Content?
00:35 - What Amazon Says About A+ Content Sales Impact
01:22 - A Look at Real Listings with and without Premium A+
02:30 - How Premium A+ Builds Micro Commitments
03:45 - Standard A+ vs Premium Real Estate Comparison
05:06 - The Real Benefit: More Scroll = More Sales
06:00 - Requirements for Premium A+ Eligibility
07:10 - Module Count and Width Differences
08:22 - Final Breakdown of Premium A+ Features
09:41 - Why Premium A+ Content Is the Better Long-Term Move
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers focus only on ACoS when tracking performance, but that doesn’t give the full picture. TACoS includes total sales and reveals if ad spend is growing the business or just maintaining it. Tracking this metric helps sellers understand profitability and organic growth on Amazon.
See how your TACoS stacks up, get expert advice on your Amazon growth strategy: https://bit.ly/3ZlHh6G
Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3
AmazonAds #TACoSMetric #AmazonSellerTips #EcommerceGrowth #amazonadvertising
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - ACoS vs TACoS: What Should You Track?
00:41 - Understanding ACoS and ROAS on Amazon
01:50 - Why Profitability is More Than Just ACoS
02:55 - What TACoS Really Measures
04:02 - Example: 10x Ad Spend with Same TACoS
05:45 - Why Stable TACoS Shows Real Brand Growth
06:46 - Healthy TACoS Range for Most Sellers
07:17 - Other Metrics: P-TACoS, POAS, and When to Use Them
08:01 - The Final Word: ACoS is Not Enough
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Building a physical product brand on Amazon comes with real challenges, from delistings to IP issues. This video shares what it's like launching a brace product, protecting a listing, and navigating Amazon support problems. Learn what small brands face every day when growing on the platform.
Getting hit with Amazon delistings or listing issues? Talk to someone who's seen it all and knows how to fix it: https://bit.ly/4jMZtxu
Plan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov
AmazonSellers #SmallBusinessJourney #EcommerceGrowth #ProductDesign #AmazonStruggles
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Prepare now, grab the Ultimate Q4 Playbook before delisting chaos hits your listings: https://bit.ly/46Wqkm3
Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX
Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo
Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0
Timestamps:
00:00 - How the Bullseye Brace Brand Started
01:18 - From Orthopedic Designer to Product Creator
02:20 - Turning a Prototype Into a Real Business
03:36 - Selling Braces on Amazon vs Direct Website
05:01 - Early Feedback That Pushed the Brand to Amazon
06:30 - How Amazon Delistings Hurt Small Brands
08:06 - First Big Mistakes in Business and IP Issues
10:03 - Why Design Patents Now Matter More Than Ever
11:35 - The High Cost of Defending Your Own Patent
13:12 - Why Hiring the Right People Is Hard for Founders
14:33 - What Makes the Bracing Industry Hard to Innovate
16:10 - Finding Opportunity in an Overlooked Market
17:36 - How the First Brand Exit Set Unrealistic Expectations
19:20 - The Harsh Truth About Flipping a Brand in Today’s Market
21:00 - What Sellers Can Learn From Early Failures
22:34 - Losing Support Early and Learning to Pivot
24:00 - Getting Hit With Amazon Tariffs and Regulation
25:22 - The Real Problem With Amazon’s Delisting Process
27:00 - Why Customers Think They’re Buying From Amazon
28:27 - The Disconnect Between Shoppers and Small Brands
29:35 - The Amazon Pesticide Claim Problem Explained
31:00 - Advice for New Brands on Patents, Cost, and IP
32:30 - Why Some Products Get Flagged for No Clear Reason
33:35 - Lessons for Founders: Don’t Fall in Love With the Product
34:45 - Final Advice on Building Physical Products and Learning to Pivot
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers are bracing for higher FBA and referral fees in 2026. This video breaks down the real cost of “just 8 cents” per unit and how fee stacking impacts profit. Get clear insight on what's really changing and what you can do to prepare.
Don't wait for your margins to shrink, get expert help before your profits disappear: https://bit.ly/4jMZtxu
Plan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov
Crush your Q4 goals, get the Ultimate Q4 Amazon Seller Playbook now: https://bit.ly/46Wqkm3
AmazonSellerFees #EcommerceTips #FBAFees #AmazonProfitability #OnlineBusiness
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX
Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo
Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0
Timestamps:
00:00 - Amazon Announces 2026 Fee Increases
00:30 - What the “8 Cents per Unit” Really Means
01:10 - The Hidden Fees Amazon Added in 2025
02:00 - Rising Ad Costs and Promotional Charges
02:50 - Amazon’s Justification vs. Reality Check
03:40 - Fee Increases Framed as “Enhanced Services”
04:30 - Broken Promises: New Fees Despite Claims
05:20 - Shipping Costs and Profit Pressure
06:10 - Why Sellers Are Losing Trust in Amazon
07:00 - How Small Increases Hurt Big Sellers
08:00 - What Amazon Sellers Can Do to Stay Profitable
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Launching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions.
Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3
Start strong from day one, let’s map out your PPC launch strategy together: https://bit.ly/3ZlHh6G
AmazonSelling #VineProgram #AmazonReviews #FBAnews #amazontips
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - How Many Campaigns to Launch With a New Product
00:26 - Longtail Keyword Strategy Using Competitor Research
01:26 - Targeting Luxury Niches and Differentiation
01:48 - Best Match Types for Product Launch Campaigns
02:17 - Why Ads Don’t Convert Immediately at Launch
03:07 - Understanding Ad History and Conversion Delay
03:16 - Keep Winning Keywords in Campaigns With History
03:44 - Can You Launch Without PPC on Amazon?
04:26 - Ideal PPC Budget for a 500-Unit Product Launch
04:48 - Why Ad Spend Matters Less Than Performance Metrics
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Explore the 10 most viewed Amazon PPC videos on our channel! These top-rated tips and tricks will help you optimize your ad campaigns and boost sales. Whether you're new to PPC or a seasoned seller, these videos are packed with actionable insights.
Ready to improve your PPC performance? Book a strategy call today and unlock your campaign’s full potential! https://bit.ly/3ZlHh6G
Want to watch the full videos? here's the list:
Top 10: The Right Time to Reduce Amazon Ad Spend (8 Critical Reasons): https://www.youtube.com/watch?v=3XWKdZKvpwc
Top 9: How to Negate bad Search Terms on Amazon PPC Advertising to Improve ACOS: https://www.youtube.com/watch?v=5CeeU5adrAQ
Top 8: Top Amazon PPC Errors That Kill Profits: https://www.youtube.com/watch?v=2EhMwCF7Dlg
Top 7: [Beginner Tutorial] Amazon PPC 🔥 - Getting Started: https://www.youtube.com/watch?v=lTeCtSd5ieA
Top 6: What's a Good ACOS for Amazon Seller Central? Advertising Cost of Spend. Break Even Ads Produce SEO: https://www.youtube.com/watch?v=N0lkmZgUxog
Top 5: How to Fix Ineligible Sponsored Display Ads on Amazon Ad Console: https://www.youtube.com/watch?v=wWWeG14JiUc
Top 4: How to Fix Suppressed Listings and the Impact to Search and PPC: https://www.youtube.com/watch?v=xf_veLZZFbk
Top 3: Audit an Amazon PPC Account in Under 10 Minutes: https://www.youtube.com/watch?v=Bn93x-5dVwY
Top 2: [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales: https://www.youtube.com/watch?v=2ol0R1w-mIU
Top 1: Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto
Get ready for the 2025 holiday season, download the Ecommerce Holiday Playbook today! https://bit.ly/4hbygov
Boost your sales this holiday season with our Ultimate Q4 Playbook, grab it now! https://bit.ly/46Wqkm3
Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX
Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0
Timestamps
00:00 - When to Pause Ads in Q4 to Avoid Wasted Spend
00:22 - Stop Running Ads If You're About to Stock Out
00:41 - Add Negative Keywords Like “Bone” or “Cheater”
01:08 - Broad Match vs Exact Match Ad Mistake
01:44 - Why Sponsored Products Show Above the Fold
02:14 - Why Losing Money on Ads Can Still Help Sales
02:38 - How to File an Amazon Ticket for Ad Issues
03:00 - Fixing Image Rejection with White Space
03:19 - Optimize Low ACoS Campaigns Instead of Averaging
03:54 - Don’t Kill a Campaign That’s Already Working
04:25 - PPC and SEO Work Best Together
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and baby gates, everything shifts with the calendar. This video breaks down surprising patterns and how timing can impact your inventory and sales decisions.
Still planning inventory without seasonality in mind? Book a strategy call before Q4 hits hard: https://bit.ly/4jMZtxu
Ready to grow beyond peak seasons? Book a call and let’s talk brand growth: https://bit.ly/470KXxF
AmazonSeasonality #AmazonInventory #FBAPlanning #Q4Sales #amazonsellertips
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it’s too late! https://bit.ly/46Wqkm3
Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygov
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 – Every Product Might Be a Gift
00:17 – Why Seasonality Affects All Products
00:52 – Toilet Paper, Toothpaste, and Seasonality Examples
01:35 – Even Shoe Cleaning Kits Have a Season
02:00 – Vitamins, Hairbrushes, and Q4 Trends
02:40 – How Automotive Tools Sell by Season
03:12 – The Coffin Example: Yes, Even That Has a Season
03:54 – Baby Gates and the Baby Shower Effect
04:41 – Batteries and Their Strong Q4 Sales Pattern
05:31 – Why Gifting Drives Q4 Sales for Odd Products
06:02 – Summer Products Can Still Sell in Q4
06:50 – Why You Still Need Inventory for Off-Season
07:48 – Seasonal Trends in Medicine and Headache Relief
08:40 – Proving Seasonality with Real Product Sales Charts
09:47 – Baby Birth Rates and Crawling Patterns Affect Sales
10:36 – Dental Floss and Q1 Dental Trends
11:04 – Seasonality of Power Backup Devices (APCs)
11:38 – Why Trash Bag Sales Jump in Q4
12:08 – Understanding Seasonality to Plan Inventory Right
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
New tariffs and rare earth mineral limits could reshape how Amazon sellers plan inventory, pricing, and sourcing this Q4. As costs rise, many sellers are exploring new ways to protect margins and maintain cash flow during major sales events. Adapting early can prevent stock issues and protect profitability as trade tensions evolve.
Feeling the squeeze from tariff hikes? Let’s map out your next move before it hits you. Book a call now to secure your supply chain: https://bit.ly/4jMZtxu
Plan smarter this holiday season, download the 2025 Ecommerce Holiday Playbook today: https://bit.ly/4hbygov
Crush your Q4 goals, get the Ultimate Q4 Amazon Seller Playbook now: https://bit.ly/46Wqkm3
AmazonSellers #EcommerceNews #Tariffs #AmazonStrategy #Q4Planning
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX
Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo
Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0
Timestamps:
00:00 - Halloween Warning for Amazon Sellers
00:17 - Trump’s 100% Tariff Announcement
00:53 - China’s Hold on Rare Earth Minerals
01:59 - How AI and Tech Depend on These Materials
02:53 - The Ripple Effect of Tariff Threats
03:50 - How Tariffs Could Impact Q4 and Black Friday
04:35 - Why Sellers Should Rethink Sourcing and Pricing
05:26 - Possible Trade Deals and What Could Change
06:11 - Short-Term Pain vs Long-Term Adaptation
07:13 - Why Every Seller Should Diversify Sales Channels
08:10 - Building a Stronger Business Beyond Amazon
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Your Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement.
Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D1p6R
Want an ASIN Review? Send it to us and we'll show you exactly what to fix: https://bit.ly/43NH7GC
AmazonListingTips #ProductImagesAmazon #EcommerceSales #AmazonSEO #ConvertMoreSales
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Don’t go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3
Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYX
If Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rr
Timestamps
00:00 - Why Listings Are Your Best Salesperson
00:28 - How to Audit Your Amazon Listing
01:07 - Real Example: Improving Main Images
02:45 - SEO in Your Main Image
03:30 - Lifestyle & Feature Images That Convert
05:00 - Selling Through Image Stack Design
06:10 - Why Text Still Matters (But Images Sell)
07:01 - Using Brand Story and A+ Content Right
08:00 - Crawable Text vs. Embedded Text
09:10 - Alt Text and Comparison Charts for SEO
10:00 - Are You Really Optimized or Just Hopeful?
11:20 - What Real Customers Actually See First
12:10 - Final Thoughts on Optimizing Listings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Your Amazon listing is your silent salesperson, working 24/7 to drive sales. But if it's not built to convert, you're missing real opportunities. This breakdown shows how to improve your images, text, and SEO for better ranking and more customer engagement.
Turn your underperforming listing into a sales machine, get our full optimization service today: https://bit.ly/43D1p6R
Want an ASIN Review? Send it to us and we'll show you exactly what to fix: https://bit.ly/43NH7GC
AmazonListingTips #ProductImagesAmazon #EcommerceSales #AmazonSEO #ConvertMoreSales
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Don’t go into Q4 guessing, download the playbook built to help sellers win the busiest season: https://bit.ly/46Wqkm3
Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYX
If Amazon slows down, your website should pick up the slack. Book an ecommerce strategy call and plan your pivot: https://bit.ly/4kOz6rr
Timestamps
00:00 - Why Listings Are Your Best Salesperson
00:28 - How to Audit Your Amazon Listing
01:07 - Real Example: Improving Main Images
02:45 - SEO in Your Main Image
03:30 - Lifestyle & Feature Images That Convert
05:00 - Selling Through Image Stack Design
06:10 - Why Text Still Matters (But Images Sell)
07:01 - Using Brand Story and A+ Content Right
08:00 - Crawable Text vs. Embedded Text
09:10 - Alt Text and Comparison Charts for SEO
10:00 - Are You Really Optimized or Just Hopeful?
11:20 - What Real Customers Actually See First
12:10 - Final Thoughts on Optimizing Listings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon has limited Vine to just 30 reviews per product, removing the multi-variation strategy sellers relied on. Reviews alone won’t drive performance, especially when they’re slow, risky, and often average under 4 stars. This video breaks down why review count at launch isn't the priority many believe it is.
Worried Vine reviews are ruining your launch? Talk to our team before you burn more money: https://bit.ly/4jMZtxu
Ready to grow outside of just marketplaces? Book a brand growth call now: https://bit.ly/470KXxF
AmazonReviews #VineReviews #AmazonSellers #FBAAdvice #amazonlaunch
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Stop wasting ad spend. Download the PPC Guide and start running profitable Amazon ads: https://bit.ly/4lF0OYX
Struggling to rank products? Grab the SEO Toolkit and fix your product visibility fast: https://bit.ly/3JyMDGo
Don’t wait for the next policy change. Get the Amazon Crisis Kit before issues strike: https://bit.ly/4maWHn0
Timestamps:
00:00 - Can You Still Use Vine for 90+ Reviews?
00:11 - Amazon Limits Vine Reviews to 30 per Product
00:25 - Warning About Viral Products and Trends
01:32 - Is the Vine Hack with Variations Dead?
02:43 - Why Amazon Is Removing Vine Reviews
03:08 - Why You Might Not Get All 30 Vine Reviews
04:07 - Are Mid-Range Star Ratings a Problem at Launch?
05:00 - Cost of Vine vs Launching a Smaller Variation
06:06 - Safer Ways to Get Reviews Without Breaking Rules
07:27 - Do Launch Reviews Even Matter That Much?
07:42 - Focus on Sales, Not Just Reviews
08:13 - The Risk of Low Ratings from Vine at Launch
08:30 - Final Thoughts: Why Vine Might Not Be Worth It
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Building a brand on Amazon is more than chasing big sales numbers. This podcast episode dives into realistic expectations, product selection, and why passion helps sellers connect with their audience. Listeners will hear valuable insights about margins, pricing, and the importance of learning the basics before scaling.
Scale beyond Amazon, book your ecommerce growth call now: https://bit.ly/4kOz6rr
AmazonSellers #EcommerceTips #BrandBuilding #AmazonSelling #SellersJourney
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX
Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo
Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 - Amazon’s Push for Higher Spending
00:24 - New 15% and 20% Subscribe & Save Discounts
01:12 - Why Sellers Can’t Afford These Discounts
02:01 - The Impact on Customer Lifetime Value
02:37 - Who Benefits and Who Loses From This Change
03:02 - Final Thoughts on Amazon’s Discount Push
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon Vine has stopped showing recommended products to reviewers, leaving sellers without activity. Reviewers often request random items and leave low-star feedback, which may impact listing performance. With limited exposure and inconsistent value, sellers should reassess the role of Vine in their strategy.
Sick of low-star Vine reviews and no ROI? Schedule a call to fix your product review strategy now: https://bit.ly/4jMZtxu
Ready to build your brand beyond Amazon? Book a strategy session and start owning your customer journey: https://bit.ly/4kOz6rr
AmazonVine #AmazonReviewTips #FBASellers #FBAreviews #badreviews
Watch these videos on Youtube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX
Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo
Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 - Vine program goes silent with no recommended products
00:20 - Random products replacing real offers
01:00 - Reddit shows how Vine reviewers react
01:40 - Why Vine reviews are usually under four stars
02:50 - Sellers should pause Vine during this period
03:30 - Are Vine reviewers even helping your listings?
04:10 - Amazon may be cutting Vine during Prime deals
04:50 - Final warning: Vine could be hurting your brand
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon now gives full access to a tool that shows deep ad performance across sponsored products and DSP. This helps sellers build smarter audience groups, improve targeting, and reduce wasted spend. With these tools, brands can understand their customer path to conversion and make better ad decisions faster.
Want help setting up smarter audience campaigns and spending less on bad clicks? Book a strategy session now: https://bit.ly/4jMZtxu
Want to grow your brand outside Amazon? Schedule a call and get the exact process we use to drive sales on other channels: https://bit.ly/470KXxF
AmazonMarketingCloud #AmazonAds #EcommerceAdvertising #AmazonStrategy #adtargeting
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Start building your DTC channel outside of Amazon. Download the DTC Growth Stack and take control of your brand: https://bit.ly/4p7Tyqj
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - What Is Amazon Marketing Cloud?
00:42 - Sellers Now Have Full Access to AMC
01:45 - AMC Insights Overview
03:01 - No-Code Use Cases for Sellers
04:16 - Best Use Cases for Ads Over $1K Monthly
05:25 - Using AMC for Upsell and Overlap Insights
06:20 - Audience Groups for Better Targeting
07:40 - Add-to-Cart Audience Retargeting Strategy
08:25 - New-to-Brand Audiences for Growth
09:18 - Defensive Campaigns With Exposed Audiences
10:01 - High Value Segments in Auto Campaigns
11:10 - Sponsored Ads With AMC Audience Segments
12:00 - Need Help? Partner Support for AMC Setup
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video explains how sellers should allocate ad budgets in 2025 across sponsored products, DSP, display, and other platforms. It highlights when to use ads for conversion versus brand awareness, the importance of keyword strategy, and why diversification into DTC, TikTok, and influencer content is more critical than ever.
Not sure if your ad spend is actually working? Book a call and get a strategy that stops wasting money: https://bit.ly/4jMZtxu
AmazonAds #PPCStrategy #Ecommerce2025 #AmazonSellers #DTCgrowth
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Start building your DTC channel outside of Amazon. Download the DTC Growth Stack and take control of your brand: https://bit.ly/4p7Tyqj
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 – Why Ad Budgets Are Scattered Across Platforms
00:12 – Ad Budget Split by Brand Size
00:42 – Market Share vs Customer Conversion Goals
01:18 – Dayparting and Customer Shopping Behavior
02:02 – Why Broad Match Is Underrated in 2025
02:39 – The Rule: Never Negate a Good Keyword
03:01 – Weekly Negations and Ad Software
03:27 – Why Advertising Should Be Outsourced
04:10 – Scaling Ad Budgets the Right Way
04:50 – Frequency of Ad Edits and Seasonal Updates
05:10 – Backup Ads and Catalog Data Like an Agency
06:04 – Expanding Beyond Amazon to DTC
06:54 – Growth from Google, Facebook, TikTok, and Websites
07:10 – Why DTC Lets You Own the Customer
07:42 – AI Ads Will Change Everything in 2025
08:17 – TikTok Growth and Challenges for Sellers
08:44 – The Rise of UGC and Influencer Advertising
09:19 – Why Most Brands Can’t Learn New Platforms Alone
09:53 – The Big Shift: Diversifying Off Amazon, Not Into Europe
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Missed the masterclass? This August compilation covers SEO, PPC, ranking fixes, and indexing.
Sellers learn how to improve keyword targeting, use strike zone terms, and optimize product listings.
Includes live coaching on Amazon titles, alt text, backend search terms, and A+ content indexing.
See how real sellers handle keyword performance reports, phrase match campaigns, and ranking drops.
Still on page 2? Book a call now to fix what’s blocking your best keywords from ranking: https://bit.ly/4jMZtxu
Your brand is too good to be hidden, book an eCommerce strategy call and reach customers directly: https://bit.ly/4kOz6rr
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Running ads with no results? Download our PPC guide and stop throwing money at the wall: https://bit.ly/4lF0OYX
Missing traffic? Our SEO toolkit shows what your listings are missing, and how to fix it fast: https://bit.ly/457zjSl
Crises kill momentum. Grab the Amazon Crisis Kit before your next product issue hits: https://bit.ly/4maWHn0
AmazonSEO #AmazonSellerTips #KeywordRanking #StrikeZoneKeywords #FBAOptimization
00:00:00 - Intro and Welcome to August Masterclass
00:01:40 - Strike Zone Keywords vs Search Query Performance
00:04:35 - How PPC Impacts SEO and Ranking
00:08:22 - Broad Match vs Exact Match: When and Why
00:10:55 - Missing ASIN Data in Search Query Reports
00:13:18 - Using Competitor Data to Prioritize Keywords
00:16:44 - Strike Zone Definitions and Real Examples
00:19:30 - Exact vs Broad Campaign Layering Strategy
00:23:00 - How Search Query Data Works with Low Velocity Products
00:26:40 - What Happened to Pink Keywords and What It Means Today
00:30:16 - When to Remove Keywords from Titles and Bullets
00:34:45 - How to Avoid Losing Rank When Editing Listings
00:38:15 - Why Systems, Not Experience, Drive Results at MAG
00:41:22 - Brand Strategist Playbook: SOP Walkthrough
00:45:30 - How MAG Prioritizes SEO Tasks for Real Impact
00:49:40 - Strike Zone Execution: Real Walkthrough
00:53:10 - Best Places to Add Keywords for SEO
00:56:30 - Keyword Stuffing: When It Hurts and When It Helps
01:00:00 - How to Keep Your Best Ranking Keywords Safe
01:03:40 - Phrase Match vs Exact Match for ACoS Control
01:06:55 - Amazon Testing Shorter Titles + AI Indexing Impact
01:11:00 - Brand Strength vs SEO for Indexing
01:14:25 - Broad Match Keyword Spend and Organic Rank Boost
01:17:40 - Why Phrase Match Is Easier to Control
01:20:10 - Title Density and Ranking Strategy
01:23:30 - A+ Content Alt Text: What Still Indexes
01:27:50 - Misspellings, Spanish, and Hidden Keywords in Alt Text
01:31:10 - How to Use 100-Character Alt Text to Index
01:35:00 - Using Helium 10 for Title Density Research
01:38:10 - Where to Edit Alt Text Inside A+ Content
01:42:00 - How to View Alt Text Using Free Chrome Extension
01:45:15 - Top 2 SEO Courses You Should Take Next
01:48:40 - Why You Can’t See Competitor SEO in SQP Reports
01:51:50 - Premium A+ Content Layout and Indexing
01:55:05 - EBC vs A+ Fields and What Amazon Indexes
01:59:30 - SOP Simplicity: How MAG Gets Results Faster
02:03:40 - MAG Internal QA Process and Feedback Loop
02:07:10 -
Support the show
Send us a text
Amazon sellers are losing brand registry access without warning, often to unknown accounts in other countries. Internal access may be exploited to hijack trademarks and file false claims. This video breaks down two cases showing how sellers lost control, and what you should watch for.
Think your brand registry got hijacked? Don’t wait for Amazon to notice. Book a call with us now and we'll help: https://bit.ly/4jMZtxu
Relying only on Amazon is a risk. Start building your own sales channel today, book your strategy call now: https://bit.ly/4kOz6rr
BrandRegistry #AmazonSellers #AmazonSecurity #TrademarkAbuse #SellerProtection
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Stop wasting ad spend, download our PPC guide now: https://bit.ly/4lF0OYX
Fix your rankings fast, get the SEO toolkit today: https://bit.ly/3JyMDGo
Be ready before disaster hits, grab the Amazon Crisis Kit: https://bit.ly/4maWHn0
Timestamps:
00:00 - Brand Registries Being Hijacked
00:34 - No Warnings from Amazon
01:06 - Trademarks Filed Without Consent
01:50 - Fake Accounts Linked to India Marketplace
02:46 - Digging into Seller Central Connections
04:00 - Linked Profiles Expose a Network
05:00 - Admin Rights Transferred to New Users
05:47 - AWS Employee Gets Brand Control?
07:00 - Why Are Brands Being Targeted?
08:02 - Trademark and Copyright Abuse Begins
09:40 - False IP Claims Accepted Instantly
11:02 - No Brand Notification or Approval
12:10 - Internal Access May Be the Missing Link
13:00 - Final Thoughts and What Sellers Can Do
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most Amazon sellers over-prioritize Black Friday and Cyber Monday without seeing real gains.
This video breaks down what actually drives Q4 sales and how to get your timing and ad strategy right. Learn when buyers really convert, how to prep for panic shopping, and how to handle post-holiday returns.
Read the full article here: https://myamazonguy.com/fba-holiday-readiness/prepare-for-amazon-q4/
Set up your Q4 game plan before it’s too late. Book your strategy call now and don’t miss the real sales window: https://bit.ly/4jMZtxu
Q4Sales #AmazonSellers #EcommerceTips #HolidaySelling #BlackFridayTruth
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Q4 Is Not What You Think
00:45 - Why October Doesn’t Always Matter
01:20 - Window Shopping Behavior Before Big Sales
02:10 - When Q4 Really Picks Up Sales
03:00 - Black Friday vs. Mid-December Sales
04:30 - What Triggers the Last-Minute Buying Spike
05:10 - How Shipping Deadlines Change Buyer Behavior
06:00 - Christmas Week Shopping Surge
07:00 - Gift Cards and Post-Holiday Sales Explained
08:00 - Returns in January and What to Expect
09:00 - Watch Ad Costs and Pricing Before Black Friday
10:10 - Final Tips for Holiday Selling
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This compilation brings together the top 10 SEO videos that sellers found most valuable. From indexing strategies to strike zone keywords, each clip highlights powerful steps to improve product rankings. These videos show how to optimize copy, manage content, and use proven SEO methods to increase visibility and sales. Full videos are linked below.
Turn SEO insights into results, book a call today and get a winning strategy built for your catalog: https://bit.ly/4jMZtxu
AmazonSEO #AmazonTips #EcommerceSEO #AmazonSelling #SEOHacks
Top 10. How to Set Alt Text using AI (Rank with Amazon SEO): https://www.youtube.com/watch?v=5-IlTs6jkFs
Top 9. Amazon SEO: How to Rank Higher and Get More Clicks with AI | SEO Phase 3 Strikezone Focus: https://www.youtube.com/watch?v=t4TJmLrU-eI
Top 8. Amazon SEO Tips: Why Custom URLs Matter for Your Listings: https://www.youtube.com/watch?v=hX0Z78z3P-c
Top 7. 3 Tips to Improve SEO Traffic to Your Website - Search Engine Optimization: https://www.youtube.com/watch?v=_8zydN1p-G8
Top 6. Amazon SEO Hack: Title Keyword Density Tutorial: https://www.youtube.com/watch?v=ZAymjRYbWIQ
Top 5. [SEO Update] Amazon Algorithm 2023 Patch Notes to Rank Your Product to the Top of Page 1: https://www.youtube.com/watch?v=A3zeoEO0tKE
Top 4. How Many Sales Do You Need to Index a Product on Amazon? [Amazon SEO Ranking Tutorial]: https://www.youtube.com/watch?v=sYGeIUfl2B4
Top 3. [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales: https://www.youtube.com/watch?v=2ol0R1w-mIU
Top 2. 5 SEO Tips to Grow Amazon Sales: https://www.youtube.com/watch?v=D3imvLFOV04
Top 1. How to Rank #1 on Amazon with SEO (No PPC required): https://www.youtube.com/watch?v=vYbA6U65cUc
Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX
Selling across programs? The SEO toolkit helps you get found where it matters most: https://bit.ly/457zjSl
Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0
Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rr
Timestamps
00:00 - Top 10 SEO Videos
00:22 - AI Hack for Alt Text (Top 10)
01:02 - Writing Copy with Strike Zone Keywords (Top 9)
01:49 - Setting Your Amazon URL (Top 8)
02:25 - Website SEO Action Items (Top 7)
03:20 - Title Density Explained (Top 6)
03:58 - Amazon Algorithm Update (Top 5)
04:49 - Indexing and Page One Sales (Top 4)
05:23 - Four Pillars of Traffic and Conversion (Top 3)
06:00 - Five SEO Tips for Better Rankings (Top 2)
06:41 - How to Rank Number One on Amazon (Top 1)
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Margins on Amazon are being squeezed as competition rises and ads dominate every listing. This video explains how ad saturation, FBA changes, and shifting strategies are shaping the seller experience. Sellers will learn what to expect as Amazon prioritizes paid ads, AI tools, and digital revenue streams.
Stop letting ads drain your profits, book a call today to build a smarter Amazon ad strategy: https://bit.ly/4jMZtxu
AmazonAds #AmazonMargins #PayToPlay #AmazonSelling #ecommercetips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Margins Squeezed and Pay-to-Play on Amazon
00:18 - Amazon’s Shift from AWS to Ads
00:36 - Why FBA Prep Service Removal Matters
01:07 - Ad Saturation: 1,032 Ads on a Single Listing
01:37 - Competing for Visibility vs. DTC Websites
02:54 - Why Sellers Must Maximize A+ Content
03:56 - Remembering Cheap PPC Clicks from 10 Years Ago
04:20 - Will Amazon PPC Costs Reach $40+ Per Click?
04:39 - Why Walmart Isn’t Competing with Amazon
05:38 - The Future Role of AI in Online Shopping
06:43 - Why Consumers Don’t Trust AI Shopping Yet
07:51 - Why AI Assistants Like Alexa Failed for Purchases
08:13 - How AI Is Transforming Coding Instead
08:22 - Why Regular Shoppers Won’t Adopt AI Shopping Fast
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A bold internal pitch turned into a powerful training platform that transformed team growth. This video shares how an employee identified gaps in onboarding and developed a full internal curriculum. Learn how internal feedback, collaboration, and company culture drove long-term success.
Learn how real training creates real results. See what MAG School is all about: MAG-School.com
Grow your brand outside Amazon. Book a strategy call and build lasting brand value: https://bit.ly/4kOz6rr
MAGSchool #AmazonTraining #EcommerceCourse #AmazonEducation #AmazonCourse
Watch these videos on YouTube:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
Stop relying only on Amazon, download the DTC Growth Stack and build a brand that’s truly yours: https://bit.ly/4p7Tyqj
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - A Bold Start: Pitching a New Idea
00:45 - Remote Culture That Doesn’t Feel Remote
01:30 - How She Got Started With No Training
02:25 - The Internal Problem That Sparked Change
03:35 - Facing Leadership With Honest Feedback
04:35 - Building Out the Training Program
05:45 - Where the Name “Mag School” Came From
06:45 - Is This an Agency or a School?
07:30 - The Role of Learning and Teaching
08:10 - How Mag School Aligns With Core Values
09:00 - Teaching Others to Strengthen Yourself
09:55 - Adapting Fast to Help Clients Succeed
10:35 - Why Being Eager Gets You Ahead
11:35 - Why You Should Join a Team Like This
12:35 - Final Thoughts From the Interview
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers based in Washington state now face extra costs with a new ad tax. This update impacts all sellers with WA addresses, regardless of where they advertise. Learn how it works, what it affects, and steps you can take to manage your ad spend.
Want to lower your ad costs and build stronger customer relationships? Book a call and grow beyond Amazon: https://bit.ly/4kOz6rr
AmazonSellers #WashingtonTax #AmazonAdvertising #EcommercePolicy #AdCosts
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX
Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo
Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0
Timestamps:
00:00 - Washington State Raises Amazon Ad Costs
00:29 - What the New Ad Tax Covers (And Doesn’t)
01:30 - Who Gets Affected by This Tax
02:15 - Is This a Government Overreach?
03:00 - How to Legally Avoid the New WA Ad Tax
04:00 - Setting Up a Virtual Address or LLC
05:00 - Changing Your Amazon Legal Entity
06:00 - Could Other States Copy This Law?
07:00 - Why This Hurts New Amazon Sellers
08:30 - What Comes Next and How to Prepare
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Q4 on Amazon can make or break your year. Planning inventory shipments early is the most important step to avoid stockouts and missed sales. This video walks through FBA deadlines, mid-December shopping trends, and how to manage rising fulfillment fees while keeping your listings competitive.
Make sure your Q4 sales don’t stall, book a strategy call to get your FBA strategy locked in: https://bit.ly/4jMZtxu
Q4AmazonTips #AmazonInventory #HolidaySalesStrategy #EcommercePrep #FBASelling
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Q4 Is Different on Amazon
00:40 - How Holiday Shopping Has Shifted Online
01:25 - Be Ready: Inventory Timing Tips
01:59 - Amazon's Holiday Deal Events Breakdown
02:33 - The Real Q4 Sales Surge Isn't on Black Friday
03:06 - Understanding Shopping Behavior Before Mid-December
03:56 - Deal Strategy vs. Profit Margins
04:46 - Key Amazon Inventory Dates & Deadlines
05:30 - Sending Late? What to Know About Shipments
06:39 - Rising FBA Fees and Holding Costs in Q4
07:23 - Why Q4 Still Delivers High ROI on PPC
07:41 - Final Tips for Q4 Inventory & Managing Amazon Chaos
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video explains why Amazon sellers continue using FBA despite rising costs and increasing tension in the market. It covers warehousing expenses, shipping expectations, and how Prime shipping impacts conversion. Sellers will also hear advice on sticking to what they know and how to stay competitive in 2025.
Not sure if FBA still makes sense for your brand? Book a call and map out the right fulfillment plan today: https://bit.ly/4jMZtxu
AmazonFBA #Dropshipping2025 #EcommerceTips #AmazonSellers #fba2025
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Start building your DTC channel outside of Amazon. Download the DTC Growth Stack and take control of your brand: https://bit.ly/4p7Tyqj
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 – Is FBA Still Worth It in 2025?
00:16 – What Customers Actually Want from Sellers
00:42 – Why Amazon Beats International Shipping
01:21 – FBA Fees vs Consumer Expectations
01:36 – Why Most Sellers Can’t Afford Warehousing
02:12 – How Many Sellers Make $1M+ Per Year
02:48 – FBA vs Building Your Own Logistics
03:19 – The True Scale of US Fulfillment
03:50 – Why Competitors Still Can’t Beat Amazon
04:30 – Dropshipping vs Prime: The Conversion Gap
05:15 – No Real Value from Dropshipping Models
05:39 – Prime Wins 10 out of 10 Times
06:06 – Stay Informed to Stay Ahead
06:38 – Stick to What You Know as a Seller
07:23 – Sell What You Understand (Not What’s Trending)
07:38 – Boring Businesses Build Wealth
08:08 – One Kick, Not 10,000 Tricks
08:38 – Focus on the Hen That Lays Your Eggs
08:45 – Start Now: The Second-Best Time is Today
09:05 – Focus Daily on Traffic and Conversion
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon Accelerate revealed major updates sellers should prepare for, from AI-driven tools to logistics changes. The event highlighted new programs like regional FBA launches, updated MCF dashboards, and the removal of co-mingling. Global logistics, AI-powered insights, and new seller support show where Amazon is heading next.
Grow beyond Amazon, schedule a DTC call and start building direct customer sales:
AmazonAccelerate #AmazonUpdates #EcommerceTips #AmazonSelling #AIforSellers
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Download our PPC guide to run smarter campaigns without burning cash: https://bit.ly/4lF0OYX
Get the SEO toolkit that helps listings rank higher and sell faster: https://bit.ly/4lF0OYX
Grab the Amazon Crisis Kit so you’re protected before issues hit: https://bit.ly/4maWHn0
Timestamps:
00:00 – Amazon Accelerate Highlights Recap
00:30 – Amazon’s Push Into AI Tools for Sellers
02:00 – Creative Studio and Generative AI Updates
04:00 – Product Opportunity Explorer and Niche Insights
06:00 – Seller Assistant AI Limitations
08:20 – Amazon Global Logistics and Easier Customs
09:50 – MCF Dashboard and Multi-Platform Orders
11:20 – Amazon Ends Co-Mingling for Resellers
13:30 – Regional FBA Launch Program
14:30 – AWD Discounts for Palletized Shipments
16:00 – Why Amazon Is Focused on AI and Global Growth
17:30 – Final Takeaways From Amazon Accelerate
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Get insight into what other sellers are actually watching the most when it comes to growing on Amazon. These topics cover product listings, SEO, seller setup, A+ content, storefronts, and conversion rates. All original videos featured in this list are linked below so you can watch them in full for more details.
Struggling to move your brand forward? Book a call and see what’s really working for sellers like you: https://bit.ly/43N1bZD
Top 10. How to Design Enhanced Brand Content A+ for Amazon Seller Central with Photoshop & Keyword Research: https://www.youtube.com/watch?v=m45Cn7s2BZ0
Top 9. Amazon Seller Identity Verification - Now with Live Video: https://www.youtube.com/watch?v=qOQALWbVh_E
Top 8. How to Rank #1 on Amazon with SEO (No PPC required): https://www.youtube.com/watch?v=vYbA6U65cUc&t=29s
Top 7. Amazon Brand Registry in 2022 - How to Get Brand Registry on Amazon [Full Guide of Benefits]: https://www.youtube.com/watch?v=bxxKUFjibyw
Top 6. How to Change Your Amazon Seller Central Seller Name - YES You Can Change Your Seller Central Name!: https://www.youtube.com/watch?v=Kh8a3NHlxLo
Top 5. Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto
Top 4. I Dry Fasted for 3 Days - How it Helps Me Become a Better Leader: https://www.youtube.com/watch?v=FSEtlM6RXB0
Top 3. Amazon - How to Build Enhanced Content using Brand Registry on Amazon: https://www.youtube.com/watch?v=9wzxxUdu5sg
Top 2. How to Grow Amazon FBA Sales: Traffic & Conversion: https://www.youtube.com/watch?v=0VNxWOThrUc&t=10s
Top 1. How to Create an Amazon Store Brand Storefront: https://www.youtube.com/watch?v=3BBiOaMehpc&t=22s
Stay ahead of platform shifts, download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX
Selling across programs? The SEO toolkit helps you get found where it matters most: https://bit.ly/457zjSl
Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0
Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rr
Timestamps
00:17 - #10: Designing A+ Content from Scratch
00:41 - #9: New Seller Identity Verification Changes
01:19 - #8: Steps to Rank #1 on Amazon
01:56 - #7: Full Walkthrough of Brand Registry
02:33 - #6: How to Change Seller Central Name
03:14 - #5: Honest Amazon PPC Masterclass
03:38 - #4: 74-Hour Fast & Seller Health Tips
04:17 - #3: Beginner Enhanced Content Tips
04:51 - #2: 2 Simple Ways to Grow Sales
05:19 - #1: How to Use Amazon Storefronts
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers overspend on exact match ads without realizing the wasted potential. This breakdown shows why broad, phrase, and auto campaigns often uncover better keywords. Real examples reveal how sellers can miss valuable sales opportunities by chasing volume only.
Turn wasted ad spend into real profit, book a strategy call to fix your PPC targeting today: https://bit.ly/3ZlHh6G
Take control of your ad strategy before Amazon does it for you, book your PPC call today: https://bit.ly/4jMZtxu
AmazonAds #PPCstrategy #AmazonAutomation #KeywordTargeting #AdSpendOptimization
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Exact Match Ads Waste Seller Budgets
00:26 - Experience Running PPC for Almost 10 Years
01:01 - Seller Mindset Around Relevancy and Search Volume
01:37 - Data From 400 Brands on Match Type Spend
02:16 - Why Exact Match Misses Keyword Opportunities
02:39 - Sellers Chasing High Search Volume Mistakes
02:53 - Keyword Example: Markers vs Dry Erase Markers
04:36 - Long-Tail Keyword Phrases Sellers Overlook
05:24 - Niche Phrases Like Green Dry Erase Markers
06:10 - Competitor Targeting and Missed Brand Phrases
07:28 - The Problem With Closing Yourself Off With Exact
08:15 - When Exact Is Useful but Limited
08:45 - Relevance in Niche Keywords vs Broad Terms
09:13 - Final PPC Tips and Match Type Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon has launched a new profit analytics dashboard inside seller economics. It gives sellers detailed reporting on fulfillment costs, fees, advertising spend, and storage. While the data looks helpful, the dashboard also pushes sellers to upload sensitive information such as manufacturing costs, shipping, and off-Amazon advertising. Many brands are concerned about how Amazon could use this information to control sellers and influence competition.
Do you want a much safer way to track profitability without giving Amazon your private data? Here are some trusted tools we recommend:
Sellerboard: https://sellerboard.com
MerchantSpring: https://merchantspring.io
Want to scale beyond Amazon? Download the DTC Growth Stack and start building direct-to-consumer sales today: https://bit.ly/4m3JkVf
Protect your profits before Amazon takes control, book a strategy call today: https://bit.ly/4jMZtxu
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Stop wasting ad spend. Download the PPC Guide and start running profitable Amazon ads: https://bit.ly/4lF0OYX
Struggling to rank products? Grab the SEO Toolkit and fix your product visibility fast: https://bit.ly/3JyMDGo
Don’t wait for the next policy change. Get the Amazon Crisis Kit before issues strike: https://bit.ly/4maWHn0
Want to reduce dependency on Amazon? Book a DTC call and grow your brand outside the platform: https://bit.ly/4kOz6rr
Timestamps:
00:00 - Amazon’s New Profit Dashboard Released
00:36 - Breaking Down Seller Economics Reporting
01:44 - Adding Cost of Goods and Advertising Data
02:55 - Why Amazon Wants Off-Platform Ad Spend
04:15 - Seller Trust Issues with Amazon Data Collection
05:46 - How Amazon Could Use Your Uploaded Data
06:36 - Why Sellers Should Be Careful With This Dashboard
07:46 - Better Tools for Tracking Profitability
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Running an agency in 2025 comes with unexpected pressure, stalled growth, and personal setbacks.
This video shares a behind-the-scenes look at team building, burnout, and making tough leadership calls.Topics include internal structure, DTC services, team misfires, and mindset challenges at the executive level.
Your company can’t grow if you’re the bottleneck, get help building a team that runs without you: https://bit.ly/4jMZtxu
Watch these videos on YouTube:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
Stop relying only on Amazon, download the DTC Growth Stack and build a brand that’s truly yours:
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Content Creation Is Hard Today
00:21 - Physical Transformation Journey
01:26 - Mental Burnout and Divorce Struggles
02:14 - Success and Struggles in Delegation
03:18 - Making a Non-Salesperson Lead Sales
04:20 - Founder Sales Advantage and SOP Sales
04:48 - Jenga Strategy and Company Static Phase
05:59 - Feeling Like the Company Runs Without the CEO
06:27 - Motto: Leveling Up to Accelerate Prosperity
07:01 - Meeting 63 Employees in Cebu
07:38 - Smile Campaign for Employee Wellness
08:22 - Push-Up Challenge and Culture Building
09:17 - Strong Executive Team with Setbacks
10:02 - Challenges Managing the IT Department
11:11 - $2.6M Software Mistake and Lessons Learned
11:38 - Gamifying Company Culture (Failure)
12:46 - Ranking #1 for “Amazon Agency”
13:20 - GEO vs SEO and AI Search Optimization
13:35 - DTC Service Expansion Beyond Amazon
14:45 - Reputation and Review Strategy
15:59 - Motivation: Controlling Thoughts, Not Just Tasks
16:45 - Asking Viewers for Content Ideas
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon quietly rolled out higher subscribe and save discount options that impact sellers’ margins. These changes push sellers to fund deeper discounts while already dealing with rising ad costs. Many brands will see their customer lifetime value shrink as discounts and fees cut into profits.
Protect your margins before discounts drain them, book a call today to build a smarter strategy: https://bit.ly/4jMZtxu
Stop letting Amazon own your entire business. Take control of your customers and profits and download the DTC Growthstack: https://bit.ly/4p7Tyqj
AmazonFees #AmazonDiscounts #AmazonSellers #EcommerceTips #AmazonUpdates
Watch these videos on Youtube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYX
Stop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGo
Don’t wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0
Timestamps:
00:00 - Amazon’s Push for Higher Spending
00:24 - New 15% and 20% Subscribe & Save Discounts
01:12 - Why Sellers Can’t Afford These Discounts
02:01 - The Impact on Customer Lifetime Value
02:37 - Who Benefits and Who Loses From This Change
03:02 - Final Thoughts on Amazon’s Discount Push
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Phrase match keywords often sit between exact control and broad flexibility in Amazon ads. This video explains how to use them, when to separate them from exact matches, and how to avoid overlapping data. Keyword setup and match type choice can directly affect your ad budget and targeting accuracy.
Get clarity on when to choose phrase match and stop wasting ad spend.
Book a strategy call with us: https://bit.ly/4jMZtxu
AmazonAdvertising #PhraseMatch #AmazonPPC #KeywordStrategy #EcommerceAds
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Grab the PPC guide smart sellers are using to stop wasting ad spend and start making profit: https://bit.ly/4lF0OYX
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Download the Crisis Kit now, because waiting until it’s too late isn’t a strategy: https://bit.ly/4maWHn0
Timestamps
00:00 - What Phrase Match Actually Means
00:26 - Comparing Phrase, Broad, and Exact Match
01:19 - Real Keyword Example: Blue Balloons
02:27 - When Phrase Match Outperforms Broad
03:00 - Should You Run Phrase and Exact Together?
04:45 - Keyword Count for Launch Campaigns
05:50 - Keyword Placement in Listings for SEO
06:35 - How to Adjust Bids Based on Keyword Rank
07:15 - Competitor Keywords: What to Use and Why
08:12 - When to Avoid Branded Terms in Listings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon recently added changes to campaign setup that can raise ad costs automatically. Sellers need to be aware of new ad placements like TV streaming and segment targeting that could impact results. These shifts in PPC settings affect spend, visibility, and how your campaigns perform overall.
Worried your ad budget is slipping away? Lock in a call now to protect your margins: https://bit.ly/4jMZtxu
AmazonAds #AmazonPPC #AdBudget #amazonppcupdate #AmazonSellingTips
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - 3 Big Changes in Amazon Ads You Must Know
00:12 - Auto-Bid Increase Feature Hidden in Campaign Settings
01:22 - Why Prime Day Isn’t Worth a 50% Bid Boost
02:44 - TV Ads on Amazon: New Opportunity or Waste of Budget?
04:01 - When Should You Test TV Ads as a Brand?
05:02 - Budget Allocation Guide by Brand Size
06:12 - Amazon Ad Spec Requirements for Video Campaigns
07:30 - Common Mistake in Video Ads That Hurts Results
08:32 - CPM Bidding Risks Explained
10:04 - Lack of Ad Placement Control in Seller Central
10:33 - New B2B Targeting Feature: Worth Testing?
12:22 - Final Thoughts + Where to Get More PPC Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon Prime still leads the way in subscription benefits, with Walmart Plus catching up slightly. Target Circle 360 lacks clear value for online shoppers and sellers. These differences affect seller reach and customer loyalty across major platforms.
Not sure how these buyer programs affect your sales? Talk to us before it cuts into your margins: https://bit.ly/4jMZtxu
Ready to own your customer and build real brand value? Download the DTC Growth Stack today: https://bit.ly/4p7Tyqj
AmazonPrime #WalmartPlus #TargetCircle #EcommerceStrategy #onlineselling
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Stay ahead of platform shifts — download the PPC guide sellers are using to adapt fast: https://bit.ly/4lF0OYX
Selling across programs? The SEO toolkit helps you get found where it matters most: https://bit.ly/457zjSl
Don't wait for customer drop-offs, download the Crisis Kit and protect your listings now: https://bit.ly/4maWHn0
Stop chasing retail gimmicks, get serious about DTC and grow a brand you control: https://bit.ly/4kOz6rr
Timestamps
00:00 - Comparing Amazon Prime, Walmart Plus, and Target 360
00:44 - What each membership program costs
01:10 - Main shipping perks and usage differences
02:23 - Grocery delivery and in-store comparisons
03:05 - Extra benefits like Prime Video and Paramount+
04:20 - Target 360 pricing and value analysis
05:00 - Demographics and shopping behavior by platform
05:45 - Cross-platform membership overlap stats
06:20 - Summary: Why Prime still dominates
07:15 - Subscriber counts for Prime, Walmart Plus, and Target 360
08:02 - Final verdict and seller insights
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon Vine gives early reviews, but most items in the program are low-value, niche, or not appealing. Reviewers are taxed on items and split into Silver and Gold tiers, with quality products disappearing fast. If your Vine units aren't claimed in 24 hours, the product might be too niche or low quality. While 2025 updates allow pre-launch reviews and reseller access, the risks still outweigh the rewards for most sellers.
AmazonVine #AmazonReviews #FBAlaunch #AmazonSellingTips #productlaunch
Get a strategy call to review if your product is even right for Amazon Vine before it’s too late: https://bit.ly/4jMZtxu
Watch these videos on YouTube:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
Tired of marketplace limits? Download our DTC Growth Stack: https://bit.ly/4p7Tyqj
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Inside the Amazon Vine Program
00:26 - What Vine Reviewers See in Their Dashboard
01:35 - Tax Rules for Amazon Vine Reviewers
02:27 - Why Vine Reviews Often Have Lower Ratings
03:10 - Risks of Using Vine for Supplements and Complex Products
03:56 - Real Examples of Vine Review Feedback
04:50 - When Vine Reviews Hurt Your Image Quality
05:56 - Who’s Using Vine Most (And Why)
06:27 - The Two Types of Vine Reviewers: Gold vs. Silver
06:55 - Collecting Reviews Before Product Launch
07:35 - 50% Off Launch Strategy vs. Using Vine
08:34 - New Rules for Authorized Resellers in Vine
09:16 - Vine Review Fees Explained
10:00 - Why the Vine Program Isn’t Free Anymore
10:57 - Vine Review Limits and New Parentage Rules
11:19 - Focus on Click-Through Rate Instead of Reviews
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Shipping container losses and Amazon warehouse damage are hurting sellers more than ever.
Many aren’t being paid the full value of their products and are left fighting Amazon’s logistics.
Inventory loss, delayed deliveries, and low refunds are squeezing ecommerce brands hard.
Sick of losing money every time Amazon messes up your inventory? Get help from real pros with zero fees! Contact us at myrefundguy.com
LostInventoryAmazon #AmazonRefundIssues #FBAReimbursement #DamagedGoodsAmazon
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7Tyqj
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Massive Shipping Disaster at Long Beach
00:19 - Products Worth Millions Lost at Sea
00:40 - Brands Like Data Dive Affected by the Incident
01:09 - What Amazon Does With Damaged Inventory
01:47 - Why Amazon Sellers Are Left With Less
02:17 - How Sellers Can Recover From Logistics Failures
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is testing an AI-powered shopping feature that reads product details in a podcast format. It’s currently mobile-only and surfaces product highlights that customers usually miss. This shift could change how buyers interact with listings and how sellers optimize content.
If you're not optimizing your listings for mobile AI features, you're already behind, let's fix that: https://bit.ly/4jMZtxu
AmazonAI #EcommerceTools #MobileShopping #ProductListingTips #AmazonFeatures
Watch these videos on Youtube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Rolls Out AI Podcast Feature for Listings
00:27 - Real-Time Test of the New AI Audio Summary
01:37 - Why the AI Audio Matches Real User Experience
02:40 - Comparing Product Pages: Above vs. Below the Fold
03:55 - Which Categories Are Getting This AI Feature?
05:20 - Speaker Selection and Target Demographics in AI
06:12 - How AI Might Be Choosing Talking Points
07:14 - Amazon Reviews, AI, and the Missing Social Push
08:26 - Why Amazon Removed Social Posts and What It Means
09:22 - AI Shopping Highlights That Actually Work
10:20 - Amazon's Jenga Problem: Too Many Features, Not Enough Space
11:15 - Desktop vs. Mobile: What Users See and Miss
12:01 - Where AI Pulls Info From on the Product Page
13:30 - Final Thoughts on Amazon's AI Shopping Experience
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Walmart is increasing its ad share, showing more ads in search results compared to Amazon and Target. Ad placement data now suggests nearly one in four listings on major marketplaces is sponsored. Sellers are now questioning whether Walmart is worth the effort given the low return and higher complexity.
Feeling stretched thin between platforms? Book a call and get clarity before your margins disappear: https://bit.ly/4jMZtxu
Tired of marketplace limits? Download the DTC Growth Stack and start building a brand you own: https://bit.ly/4p7Tyqj
AmazonSellers #WalmartAds #MarketplaceStrategy #EcommerceTips #digitalretail
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Get our comprehensive guide to help you optimize your pay-per-click campaigns on Amazon: https://bit.ly/4lF0OYX
Boost your visibility with our Amazon SEO toolkit. Start ranking higher today! https://bit.ly/3JyMDGo
Be prepared before problems arise with our Amazon Crisis Kit, designed for proactive sellers: https://bit.ly/4maWHn0
Grow Your Brand with DTC: Book a DTC strategy call with us today and start scaling your direct-to-consumer brand! https://bit.ly/4kOz6rr
Timestamps:
00:00 - Amazon sellers hoping Walmart can help
00:19 - Ad percentage breakdown on Walmart, Amazon, and Target
00:51 - How ads are displayed differently by each platform
01:46 - Walmart and Amazon revenue growth compared
03:25 - Why Walmart search results are unfair
04:47 - Walmart increases ad spots to help smaller brands
05:50 - Amazon’s shift away from logistics to focus on ads
06:44 - How Amazon ads out-earn AWS
07:59 - Should sellers invest in Walmart or stay with Amazon?
08:46 - Why side-hustling too many platforms is risky
09:31 - Walmart takes more effort for less return
10:06 - Honest take: Amazon vs Walmart results
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon's new rule automation for bids and targeting changes how sellers run ad campaigns. With added performance filters, sellers can now automatically move high-performing keywords from auto to manual campaigns. This update brings more precision to keyword targeting, dayparting, and overall ad spend control.
Take control of your ad strategy before Amazon does it for you, book your PPC call today: https://bit.ly/4jMZtxu
AmazonAds #PPCstrategy #AmazonAutomation #KeywordTargeting #AdSpendOptimization
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way.
Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX
Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Adds New Rule-Based Automation
00:25 - Bid Adjustments and Dayparting Strategy
01:18 - Targeting Filters for Auto Campaigns
02:10 - Setting Conversion Filters for New Targets
03:02 - Rules for Match Types and Manual Campaigns
03:45 - Exact vs Phrase vs Broad in Automation
04:20 - Avoiding Uncontrolled Keyword Additions
05:05 - Using 30-Day Data and Clickthrough Rate Filters
05:45 - Why This Isn’t Just “Set and Forget”
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Unauthorized resellers continue to hurt brand value, confuse customers, and cause pricing chaos. Updates to brand registry hint at more control, but sellers still face major roadblocks. Despite rising pressure, Amazon has strong reasons to avoid offering full brand gating to most sellers.
Tired of losing control of your brand on Amazon? Let’s talk about how to protect it, now: https://bit.ly/4jMZtxu
Get the DTC Growth Stack and build a sales channel Amazon can’t control, start scaling your brand today: https://bit.ly/4p7Tyqj
AmazonSellers #BrandGating #AmazonBrandRegistry #ResellerControl #amazonmarketplace
Watch these videos next:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
Download the PPC guide sellers use to stop wasting ad spend and drive more real sales: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Will Amazon Ever Offer Brand Gating to Everyone?
00:27 - Why Brands Want Full Control of Their Listings
01:21 - New Updates to Brand Registry Explained
02:00 - Selling Roles: Resellers vs. Brand Representatives
02:42 - Could This Be Amazon's Version of Brand Gating?
03:45 - Why Amazon May Never Allow Full Brand Gating
05:00 - How Amazon Benefits from Price Wars on Listings
06:01 - What Would Force Amazon to Give Sellers More Control?
07:00 - Final Thoughts on Brand Gating Possibilities
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
New Amazon ad campaigns often underperform due to lack of history and slow algorithm learning. Broad and phrase match types help uncover better targets early on, especially when paired with competitor keyword research. A simple structure change and tighter control on wasted spend can reduce costs and improve conversions fast.
Start fresh with smarter campaigns that actually convert, book a PPC audit call today: https://bit.ly/3ZlHh6G
AmazonAds #AmazonPPC #EcommerceAdvertising #AdSpendTips #AmazonCampaigns
Watch these videos onYouTube:
The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Are You Ready for Prime Day? Don’t Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/46cpa7o
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Why New Amazon Ads Don’t Convert
00:20 - Ad History and Amazon's Learning Process
00:56 - Why You Shouldn’t Split Performing Keywords
01:40 - Best Match Types When Launching New Ads
02:20 - Using Competitor Keywords to Improve Targeting
02:46 - How to Find New Audience with Auto Campaigns
03:28 - Healthy Range for Wasted Ad Spend
03:46 - How Auto Catch-All Campaigns Work
04:25 - Setting Low Bids by Match Type
05:14 - Best Product Categories for Catch-All Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers share how expert support helped them fix critical issues and grow their business. Testimonials include account reinstatement, faster resolutions, and improved listings across vendor and seller accounts. Watch how outsourcing gave these brands real results without the stress of managing it all.
If you're an Amazon seller who wants real growth without the stress, book a call and let us handle the hard part: https://bit.ly/4jMZtxu
AmazonSupport #EcommerceGrowth #AmazonSellers #OutsourcingAmazon #SellerHelp
Watch these videos on YouTube:
From 0 to 100k a Month - Jeffrey I Valen Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=2gNhMGzr6ZI&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=2
$87 Spend $1000 Monthly Revenue with PPC Hack, Coaching Testimonial of My Amazon Guy: https://www.youtube.com/watch?v=atTQQqV9TeE&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=1
Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Real Seller Experiences Working With an Agency
00:17 - From Amazon Beginner to Confident Seller
00:31 - Fast Support and Resolution on Amazon Issues
00:46 - Avoiding Headaches With Outsourced Help
01:02 - Value Given Before Signing Up
01:11 - Overcoming Amazon Shutdowns With Help
01:29 - Real Sales Growth After Getting Support
01:34 - From Fighting Amazon to Getting Real Revenue
01:50 - Making Money in the First Month
02:01 - Why Founders Choose to Outsource on Amazon
02:19 - 15% Growth in One Year With Support
02:32 - Help for Both Vendor and Seller Accounts
Follow us:
LinkedIn: https://hubs.ly/Q03ClQRm0
Instagram: https://hubs.ly/Q03ClSmD0
Pinterest: https://hubs.ly/Q03ClVJt0
Twitter: https://hubs.ly/Q03ClRNd0
Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03ClTjw0
Apple Podcast: https://hubs.ly/Q03ClPSR0
Spotify: https://hubs.ly/Q03ClLQ20
Support the show
Send us a text
Most Amazon sellers still follow the outdated 60/30/10 ad spend model, but the real numbers prove otherwise. Sponsored products continue to outperform by a wide margin, while sponsored brands and display ads need a smaller share of your budget. This video breaks down PPC trends based on hundreds of millions in ad spend across thousands of advertisers.
Stop burning ad budget, get a full audit and fix your PPC allocation with a strategy that actually works: https://bit.ly/4jMZtxu
AmazonAdvertising #PPCStrategy #EcommerceMarketing #AmazonDSP #adspend
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4&utm_content=342074038&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
Tired of guessing where your ad dollars go? Download our PPC guide and run campaigns that convert: https://bit.ly/4lF0OYX
Your listings won’t rank themselves. Get the SEO toolkit built for sellers who want real traffic: https://bit.ly/3JyMDGo
Problems hit hard when you’re not ready. Grab the Amazon Crisis Kit now, before you actually need it: https://bit.ly/4maWHn0
If you’re serious about growth, stop playing small. Book a DTC call and take control of your brand’s future: https://bit.ly/4kOz6rr
Timestamps
00:00 - The Wrong Ad Advice Everyone Is Copying
00:20 - Real PPC Spend Data From 400 Brands
00:58 - Confirming the Data With Another Agency
01:44 - Are You Overspending on Sponsored Display?
02:31 - Amazon DSP Is Changing Everything
03:22 - Why DSP Traffic Is the Cheapest Traffic Right Now
04:00 - Amazon's Strategy Behind Stopping Google Shopping
04:45 - Amazon Is Now a Marketing Company
05:22 - Final Thoughts: Fixing Your PPC Budget Allocation
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is back on Google Ads… sort of. But only outside the U.S. and that move says a lot. With less competition on U.S. Google Shopping, this may be the best shot DTC brands have all year. Lower CPCs and open ad space create a rare moment to test strategy and win market share.
Let our team run your Google Ads while Amazon stays out of the way, this window won’t stay open: https://bit.ly/3JJLHPC
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Capitalize on lower CPCs now, download the PPC guide built for sellers ready to scale off-Amazon: https://bit.ly/4lF0OYX
Want visibility while Amazon is quiet? Get the SEO toolkit and own your traffic on and off Google: https://bit.ly/3JyMDGo
Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0
Amazon pulled back. That’s your shot. Book a DTC call and run Google Ads that actually convert: https://bit.ly/4kOz6rr
Timestamps
00:00 - Amazon Drops Out of Google Shopping Ads
00:18 - They're Back... But Only Outside the U.S.
00:52 - Why Amazon Is Stress Testing Google Shopping
01:37 - Will Amazon Return Before Q4?
02:00 - Strategic Shopping Events and Spend Timing
02:36 - What This Means for U.S. DTC Brands
03:08 - Less Competition = Lower Google Ad Costs
03:41 - Why Now Is the Time to Launch Google Ads
04:24 - Prepping for Q4 with Early Google Ads
05:02 - Where to Learn Google Shopping for DTC Brands
05:47 - Final Thoughts on Gaining Market Share Now
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Growing sales on Amazon starts with better conversion, and conversion starts with smart design. Main image quality, layout, and clarity directly impact how well listings convert and rank in search. Optimizing product visuals for mobile, including lifestyle shots and clear use cases, turns clicks into purchases. Understanding the customer avatar ensures the listing speaks to the right audience and drives consistent sales.
If your CTR is low and conversion's flat, it's time to talk about your product images, let’s fix that now: https://bit.ly/4jMZtxu
Get instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w
AmazonSales #AmazonListing #CTRtips #EcommerceStrategy #ProductImages
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the crisis kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Why CTR Is the Fastest Way to Grow on Amazon
01:01 - How Main Image Affects Clicks and Sales
02:41 - The Best Hack to Improve CTR
03:58 - The Truth About High Conversion Rates
05:29 - Underrated Ad Strategies Like DSP
06:59 - Top Image Strategy That Helps Mobile Shoppers
08:01 - Why Lifestyle Photos Matter in Product Listings
09:30 - The Real Power of Customer Avatars
11:12 - The Three-Step Framework to Understand Customers
12:54 - Demand vs Co-Op Products: What Drives Design?
Follow us:
LinkedIn: https://hubs.ly/Q03ClQRm0
Instagram: https://hubs.ly/Q03ClSmD0
Pinterest: https://hubs.ly/Q03ClVJt0
Twitter: https://hubs.ly/Q03ClRNd0
Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03ClTjw0
Apple Podcast: https://hubs.ly/Q03ClPSR0
Spotify: https://hubs.ly/Q03ClLQ20
Support the show
Send us a text
Changing a brand name on Amazon isn't easy, especially with brand registry errors or support misinformation. From trademark issues to blacklisted lawyers, there are common reasons Amazon blocks brand name updates. Sellers need to follow the correct path and avoid generic names, false assumptions, and poor case submissions.
Frustrated with denied brand name changes? Let us fix it: https://bit.ly/4mxGc4Q
BrandRegistry #AmazonTrademark #BrandNameChange #AmazonSellers #FBAHelp
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Make every click count during brand changes — get the PPC guide and stay visible during the switch: https://bit.ly/4lF0OYX
Fix visibility after a rebrand — get the SEO guide and make sure your listings stay searchable: https://bit.ly/457zjSl
Brand denied or suppressed? Download the Amazon crisis kit and take back control: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Support Is Wrong About Brand Changes
00:24 - First Step: Trademark and Register Your Brand
00:43 - Take a Real Photo of Your Product and Packaging
01:05 - Use Brand Registry Case, Not Seller Support
01:41 - Explain Why the Change Is Needed in the Case
01:58 - Use Our Brand Name Change Service if Needed
02:24 - Brand Registry Doesn’t Equal Display Name
03:13 - Common Trademark Issues That Block Brand Registry
03:36 - Too Generic or Conflicting Brand Names Get Rejected
04:31 - Blacklisted Lawyers and Why They Matter
05:08 - Prime vs FBM and Why Sales Drop Without Prime Badge
06:00 - Faster Shipping Wins the Buy Box and Sales
06:51 - Ways to Recover Lost Sales on Amazon
07:26 - What Impacts Buy Box Ownership the Most
08:28 - Amazon Shows You Who Has the Featured Offer
08:44 - Why Sellers Get Banned and How to Avoid It
09:46 - Most Common Mistakes That Get Sellers Suspended
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Missed the latest webinars and strategy sessions? This replay brings together live listing reviews, conversion audits, and click-through rate breakdowns in one masterclass. Sellers will see real examples of Amazon product image issues, title problems, and missed ranking opportunities. Learn what actually drives performance through real-time strategy tips and live ASIN feedback.
If your ASIN isn’t converting, request a free video audit and find out exactly why: https://bit.ly/43NH7GC
AmazonListing #AmazonOptimization #EcommerceStrategy #AmazonCTR
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Running ads with no results? Download our PPC guide and stop throwing money at the wall: https://bit.ly/4lF0OYX
Missing traffic? Our SEO toolkit shows what your listings are missing, and how to fix it fast: https://bit.ly/457zjSl
Your brand is too good to be hidden, book a DTC strategy call and reach customers directly: https://bit.ly/4kOz6rr
Crises kill momentum. Grab the Amazon Crisis Kit before your next product issue hits: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Your Listing Might Be Losing Sales
01:15 - The First Thing to Check on Your Amazon Listing
02:16 - Main Image Is the First Conversion Driver
03:54 - Common Image Mistakes That Hurt Your Ranking
05:46 - Title Format That Can Lower Click-Through Rates
07:10 - Why Secondary Images Are Wasted Potential
09:00 - Main Image Violations That Risk Suppression
10:20 - Showing What the Product Actually Does
12:00 - Text Size Problems on Product Images
13:34 - The Impact of Conversion Rate Differences
15:00 - Better Packaging Presentation in Main Images
17:00 - Updating Image Stacks to Support Sales
19:00 - Clickthrough Strategy Using Search Query Data
21:00 - Product Packaging vs. Expectation for Main Image
23:30 - Real Example of Underperforming Listing Fix
26:00 - Category Errors and Their Sales Impact
28:30 - Why Click-Through Rate Should Be Prioritized
31:00 - SEO Tips from Reviewing Real Listings
34:00 - Importance of Image Consistency in Variations
36:30 - Split Parentage Strategy for Better Visibility
40:00 - Watch Out for Broken Parentage Issues
43:00 - Large Drop-offs in Purchase Journey
45:00 - Listing Text vs. What Shoppers Actually Read
48:00 - What’s Allowed in Main Images (According to Amazon)
51:00 - Understanding Strategy vs. Guesswork
54:00 - Audit Checklist to Find Listing Gaps
57:00 - How to Use Search Query Performance Data
59:00 - Matching Strategy With Actual Business Goals
1:02:00 - How to Increase Clicks Without Changing Price
1:06:00 - Why Most Sellers Are Guessing at Strategy
1:08:00 - Using Brand Tailored Promotions With Intent
1:11:00 - Customer Journey Insights You’re Probably Ignoring
1:15:00 - How Lifetime Value Changes Strategy
1:17:00 - How Audience Targeting Impacts ROI
1:20:00 - Understanding Where Your Funnel Is Broken
1:22:00 - When Is a Coupon Strategic and When It's Just Lazy
1:25:00 - Account Management Tips for Scaling
1:28:00 - Gold Panning Campaigns for Cheaper CPC
1:31:00 - SEO Rotation and Keyword Timing
1:34:00 - Rufus, Cosmo, and Amazon’s AI Push
1:38:00 - Listing Optimization Isn’t Just for Beginners
1:40:00 - Main Image CTR Still Dominates Performance
Support the show
Send us a text
Top performing social content shows what matters most to Amazon sellers. From seller support issues to SEO updates, every post tells a real-world story. Topics include listing optimization, buy box hacks, PPC tips, intern hiring, and common burnout issues.
Join convo https://www.linkedin.com/posts/steven-pope_this-marks-my-2143rd-linkedin-post-i-counted-activity-7361303118246023170-as9J?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAZWlSEBXrNiPxWkHNlrep9yF9xTZ7fI2Yk
Links to to posts:
1️⃣ Fixing Seller Support — 600 Likes
https://lnkd.in/gbZYUX3a
My 5-step plan to radically overhaul Amazon’s broken support system.
2️⃣ Optimized Listing Blueprint — 562 Likes
https://lnkd.in/gR9-PAuY
See exactly what a high-converting Amazon listing looks like.
3️⃣ New Seller Top 3 Tips — 556 Likes
https://lnkd.in/gwd6rCKz
The 3 essentials every new seller must master to succeed.
4️⃣ The Lambo Lesson — 541 Likes
https://lnkd.in/gTRYHQAp
How buying a Lamborghini unexpectedly became a business magnet.
5️⃣ Buy Box Cheat Sheet — 532 Likes
https://lnkd.in/gW-tspaw
What really determines who wins the Amazon Buy Box.
6️⃣ CTR Magic for SEO — 519 Likes
https://lnkd.in/g_26RBqE
Why Click-Through Rate might be your #1 SEO growth lever on Amazon.
7️⃣ Keyword Pyramid Method — 486 Likes
https://lnkd.in/gZq3PDG6
Simplified system for organizing keywords for SEO & PPC campaigns.
8️⃣ Family Legacy Brands — 447 Likes
https://lnkd.in/g83kxHA2
My plan to give each of my kids a profitable Amazon brand at 18.
9️⃣ Hiring 50 Amazon Interns — 440 Likes
https://lnkd.in/gNK87QVB
Creating opportunities for the next generation of Amazon pros.
🔟 Why I Sold My Brand — 408 Likes
https://lnkd.in/gywjD2Te
Lessons from exiting a struggling FBA brand after a $250K loss.
Tired of guessing what Amazon sellers really need? Schedule a strategy call to find out how your brand stacks up: https://bit.ly/4jMZtxu
Having trouble with SEO, PPC, or listing issues? Send it to us: https://bit.ly/3Hrwm5f
Grab the SEO Toolkit Amazon sellers use to rank faster and find missed keyword gaps: https://bit.ly/3JyMDGo
Grow your brand with DTC. Book a DTC call with us: https://bit.ly/4kOz6rr
Timestamps
00:00 - Most Liked LinkedIn Posts from Amazon Sellers
00:35 - Fixing Amazon Seller Support
01:59 - Before and After Listing Optimization
03:38 - Common Issues New Sellers Relate To
04:28 - The Lambo Story and Course Buyers
05:30 - Buy Box Cheat Sheet for Amazon Sellers
05:57 - Predicting the SEO Algorithm
06:42 - Keyword Journey and Marketing Funnels
07:46 - Intern Hiring for Amazon Operations
09:27 - Agency Growth Through SOPs and Interns
10:32 - Selling a Brand at a Loss and Lessons Learned
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
SEO is no longer the only way to get visibility—generative engine optimization is shifting how sites get found. This video compares GEO and SEO, showing how AI-driven models are favoring structured FAQs, conversational content, and entity clarity. Learn how GEO ranks websites in 2025 using context, format, and real user questions.
Get a real review of your site’s GEO potential, book a call and see what AI engines see: https://bit.ly/4kOz6rr
Need more advanced tips? Download our Advanced Amazon Tips for growing brands: https://bit.ly/45snCUU
Watch these videos next:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYX
Get the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSl
Turn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rr
Timestamps
00:00 - SEO vs GEO: What’s Changing in 2025
01:15 - Why GEO Optimization Matters for Websites
03:00 - How AI Tools Like Perplexity Use GEO Data
05:00 - FAQs and Q&A Formatting for Better Visibility
07:00 - Reddit and Wikipedia: Overindexed GEO Sources
09:00 - Top SEO Results Still Dominate GEO Rankings
11:00 - Perplexity’s Comet Browser in Real Use
13:00 - Testing SEO Results in Perplexity GEO
15:00 - What GEO Says About My Amazon Guy’s Website
17:00 - Strengths That Help Sites Rank in GEO
19:00 - Website Gaps for Better GEO Results
21:00 - Making FAQs Better for Generative Engines
23:00 - Showing Expertise and Entity Clarity on Your Site
25:00 - Is GEO Just Repackaged SEO? Maybe.
27:00 - Final Thoughts on GEO, AI Ranking, and Website Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon's AI shopping assistant now tracks user preferences, past purchases, and product questions. This new tool reads reviews, compares products, and organizes results to guide shoppers. It may affect how listings rank, but sellers shouldn't change their Amazon SEO strategies just yet.
Test if your Amazon listings are ready for AI-driven search, book a strategy call now: https://bit.ly/4jMZtxu
Get instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w
AmazonAI #EcommerceTips #AmazonSellerAdvice #AmazonUpdates #amazonrufus
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Rufus Remembers Your Shopping History
01:15 - Real Example: How Many Mice Have I Bought?
02:00 - How Rufus Answers Product Questions
03:15 - Asking Rufus for Product Recommendations
04:30 - Comparison and Product Idea Tools
05:30 - Order History Becomes Personalized Search
06:30 - AI in Planning Events with Rufus
07:30 - Rufus Misses Add-to-Cart on Desktop
08:30 - Structured Output: Organized Shopping Help
09:30 - Overhyped Features vs. Real Use
10:30 - Should Amazon Sellers Worry About Rufus?
Follow us:
LinkedIn: https://hubs.ly/Q03ClQRm0
Instagram: https://hubs.ly/Q03ClSmD0
Pinterest: https://hubs.ly/Q03ClVJt0
Twitter: https://hubs.ly/Q03ClRNd0
Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03ClTjw0
Apple Podcast: https://hubs.ly/Q03ClPSR0
Spotify: https://hubs.ly/Q03ClLQ20
Support the show
Send us a text
Amazon sellers are facing major updates that impact variation themes, seller feedback, and customer reviews. Changes include deprecations, policy shifts, and adjustments to Google Shopping ads and FBA returns. This recap gives sellers a clear breakdown of the most important updates to watch right now.
Stay ahead of Amazon’s latest updates. Book a strategy call today and protect your listings before changes hit: https://bit.ly/4jMZtxu
Download our Advanced Amazon Tips for growing brands: https://bit.ly/45snCUU
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYX
Get the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSl
Turn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rr
Timestamps
00:00 - Amazon News Recap for Sellers
00:18 - Removal of Irrelevant Variation Themes
01:37 - Amazon Pulls Out of Google Shopping Ads
02:45 - Seller Feedback Update: Star Ratings Only
04:37 - New FBA Returns and Ownership Settings
06:00 - Amazon Manufacturing Central Announcement
08:13 - Customer Reviews Transition to Voice of the Customer
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Trademark scams are targeting Amazon sellers after filing with the USPTO. Many receive fake mail asking for a publication fee that looks official. Sellers can protect their brands by verifying trademark records directly and avoiding fake fees.
Protect your brand from scams. Get help registering your trademark the right way: https://bit.ly/4lsWHOx
Download our advanced Amazon tips and start applying strategies top sellers use to stay ahead: https://bit.ly/45snCUU
AmazonSellers #TrademarkHelp #AmazonTips #USPTOWarning #BrandProtection
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Download our PPC guide: https://bit.ly/4lF0OYX
Download our SEO toolkit: https://bit.ly/3JyMDGo
Download our Amazon Crisis Kit (this is good to have before problem occurs): https://bit.ly/4maWHn0
Grow your brand with DTC. Book a DTC call with us: https://bit.ly/4kOz6rr
Timestamps
00:00 - Fake Trademark Fee Scam Explained
00:30 - What the Letter Looks Like
01:00 - Why It’s a Scam and How It Works
01:45 - What You Actually Need to Do
02:20 - Where to Verify Your Trademark
02:50 - How to Avoid Trademark Scams for Good
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Improved Amazon listings, campaigns, and images helped us solve major seller problems fast. Fixing ASIN issues, updating SKUs, and handling listing errors made a big difference. Getting expert support with A+ content, store pages, and ad strategy changed everything.
Stuck with your listings or just tired of Amazon headaches?
Book a call, let’s fix it: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSuspension #EcommerceHelp #AmazonListingFix #MyAmazonGuy
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4kOz6rr
Timestamps
00:00 - Before Working with MAG
00:24 - Problems with a Solo Amazon Consultant
00:43 - Fast Changes After Hiring MAG
01:17 - Fixing Legacy Listing and SKU Issues
01:49 - Past Experience Getting Shut Down on Amazon
02:21 - Why It's Worth Paying for the Right Support
02:56 - Staying Involved with Your Amazon Business
03:32 - Why MAG’s Ongoing Support Matters
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Sellers are now able to control audience bid adjustments in a way that protects their brand traffic. With these new campaign settings, you can focus on people who already bought from you, keeping them from switching to competitors. This targeting method supports higher conversion rates and builds retention using past customer behavior.
Losing loyal buyers to cheaper ads?
Let’s rebuild your ad game with a focused strategy, book a call: https://bit.ly/4jMZtxu
AmazonAds #RetargetingStrategy #BrandedCampaigns #AmazonMarketing #FBAAdvertising
Watch these videos YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Grab the PPC guide smart sellers are using to stop wasting ad spend and start making profit: https://bit.ly/4lF0OYX
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Timestamps
00:00 - Why Competitors Are Taking Your Buyers
00:16 - How Audience Bid Adjustments Help With Retargeting
00:45 - Setting Bid Adjustments in Self-Campaigns
01:26 - Targeting Past Customers With Precision
02:00 - Using Audiences to Control CPC and Retention
02:42 - Why Sellers Should Start Using This Right Now
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A shipment was sent using a new UPC, but the listing is still tied to the original code. Using Amazon Warehousing & Distribution (AWD) adds complexity when dealing with mismatched SKUs. This video breaks down how to fix UPC conflicts, relabel inventory, and avoid stranded units.
Got a shipment mess? Talk to an expert and fix your Amazon problems before they cost you: https://bit.ly/43N1bZD
AmazonFBA #AWD #UPC #AmazonLogistics #AmazonSellers
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Having trouble with SEO, PPC, or listing issues? Send it to us: https://bit.ly/3Hrwm5f
Grab the SEO Toolkit Amazon sellers use to rank faster and find missed keyword gaps: https://bit.ly/457zjSl
Timestamps
00:00 - UPC issue explained during shipment
00:33 - Using AWD as an off-channel warehouse
01:19 - Why relabeling matters for inventory tracking
02:09 - Parentage problems with mismatched SKUs
02:55 - AWD relabeling vs. removing inventory
03:30 - Off-Amazon distribution option walkthrough
04:15 - Intercepting and relabeling inbound shipments
04:49 - Can a carrier reroute to avoid the issue?
05:30 - Options recap and final recommendations
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Improving click-through rate is the fastest way to grow sales on Amazon. Most sellers still focus on conversion, but small changes to your product’s main image can drive immediate traffic growth. Learn how click and impression share reveal where to spend more or improve visuals.
Ready to stop getting ignored? Let’s overhaul your main image and turn impressions into clicks:
Not sure why your sales are stuck? Find out if your main image is killing your clicks, schedule a strategy session: https://bit.ly/4jMZtxu
AmazonSales #CTRStrategy #EcommerceTips #AmazonListing #MainImageCTR
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Stop wasting ad spend, download the PPC Guide that actually drives results.https://bit.ly/4lF0OYX
Want more traffic to your listings? Grab the SEO Toolkit that shows what really works: https://bit.ly/457zjSl
DTC isn’t optional anymore, book your call to grow your brand with a DTC strategy that converts: https://bit.ly/4kOz6rr
Don’t wait for a disaster, get the Amazon Crisis Kit before problems hit: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Click-Through Rate Matters in 2025
01:23 - The IAP Funnel: How Sales Happen on Amazon
02:52 - Amazon’s Real-Time CTR Data with Search Query Report
04:44 - Traffic vs Conversion: Where Sellers Should Focus
06:39 - CTR Case Study: High Clicks, Low Impressions
07:52 - Fixing Low Click Share with Image Changes
09:42 - Real Image Test with Five Agencies
12:01 - Why Keywords Matter More Than Brand Names on Packaging
14:00 - Finding High-Sales Keywords for Image Optimization
16:00 - The Real Reason Your Image Isn’t Working
18:00 - Best Practices for Supplements and Main Image CTR
20:26 - Summary: Make Your Keyword the Focus for CTR Gains
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Seasonal sales shifts affect every Amazon seller, especially after events like Prime Day or Q4.
If sales suddenly slow down, it’s often inventory timing, missed demand windows, or buyer behavior.
Planning for ups and downs helps sellers avoid stockouts, manage pricing, and stay ahead of competitors.
Don’t let sales dip catch you off guard. Download our Amazon crisis kit and get prepared: https://bit.ly/4maWHn0
AmazonSales #Q4Planning #AmazonCrisisKit #SeasonalSales #amazonfba
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Make every click count during seasonal dips. Download the PPC guide and optimize your ad spend now: https://bit.ly/4lF0OYX
Traffic doesn’t drop by accident. Grab the SEO Toolkit and make sure your listings are built to last: https://bit.ly/457zjSl
If Amazon slows down, your website should pick up the slack. Book a DTC strategy call and plan your pivot: https://bit.ly/4kOz6rr
Timestamps
00:00 - The Reality of Amazon Sales Roller Coasters
00:26 - Why Sales Dip After Prime Day or Q4
01:01 - How Product Seasonality Impacts Sales
01:28 - What to Do When Sales Suddenly Slow
01:55 - Common Issues Covered in the Crisis Kit
02:30 - Managing Demand During Busy and Off Seasons
03:13 - How to Avoid Overstock After Peak Seasons
04:16 - Identifying Your Seasonal Sales Trends
05:29 - Keywords and Phrases That Match Buyer Intent
06:14 - Using Lifestyle Images for Seasonal Positioning
06:42 - Logistics Planning and FBA Deadlines
07:37 - Promotions and Coupon Planning Around Peaks
08:08 - Why Seasonality Can Be a Profit Window
08:31 - Don’t Let Competitors Outpace You
08:48 - Preparing Listings and Inventory Before Peaks
08:55 - Get the Amazon Crisis Kit
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon has stopped spending on Google ads, and it’s causing a sharp decline in product traffic. Sellers are already seeing fewer sessions and clicks, affecting campaign performance. This shift could impact costs, visibility, and long-term brand growth on the platform.
Feeling the impact of lower traffic? Get real strategies that adapt to platform changes, book your call today: https://bit.ly/4jMZtxu
Get instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w
AmazonTraffic #EcommerceNews #PPCstrategy #OnlineSalesTips #AmazonAds
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Why Turning Off Ads Kills Sales and Rankings on Amazon: https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&utm_content=342357286&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5Uw
Tired of marketplace limits? Let’s talk real growth with DTC strategy: https://bit.ly/4kOz6rr
Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX
Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo
Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Traffic Is Dropping
00:18 - Amazon Stops Spending on Google Ads
00:43 - Did This Increase Amazon PPC Costs?
01:13 - Traffic on Amazon Down 13%
01:28 - What Brand Owners Should Do Next
01:38 - UGC on TikTok Still Works
02:04 - Is Amazon Trying to Own Customer Data?
03:00 - Speculations on Amazon’s Strategy
03:15 - Daily Amazon Updates and Final Thoughts
Follow us:
LinkedIn: https://hubs.ly/Q03ClQRm0
Instagram: https://hubs.ly/Q03ClSmD0
Pinterest: https://hubs.ly/Q03ClVJt0
Twitter: https://hubs.ly/Q03ClRNd0
Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03ClTjw0
Apple Podcast: https://hubs.ly/Q03ClPSR0
Spotify: https://hubs.ly/Q03ClLQ20
Support the show
Send us a text
Amazon quietly introduced new FBA return, evaluation, and damaged inventory settings that could impact seller profits. These changes affect how returns are processed, whether items are evaluated for damage, and if Amazon can keep and resell your damaged goods. Knowing which settings to adjust now can protect your margins and control over your inventory.
Protect your margins and inventory.
Book a call now to review your FBA settings before it’s too late: https://bit.ly/4jMZtxu
AmazonSellerTips #FBASettings #AmazonReturns #EcommerceTips #AmazonFBA
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Get proven strategies to lower ad costs and increase sales: https://bit.ly/4lF0OYX
Optimize your listings and rank higher for profitable keywords: https://bit.ly/457zjSl
Be ready with solutions before problems threaten your account. Download our Amazon Crisis Kit: https://bit.ly/4maWHn0
Book a DTC call and expand beyond Amazon to own your customer base: https://bit.ly/4kOz6rr
Timestamps
00:00 - Amazon’s New FBA Return Policy Overview
00:31 - Returnless Resolutions Explained
01:50 - When Returnless Resolutions Make Sense
03:00 - Returned Item Evaluation and Why It Matters
04:48 - Risks of Disabling Return Evaluation
05:48 - Damaged Inventory Ownership Setting Breakdown
07:41 - Why This Change Reduces Seller Control
09:21 - Recommended Actions for Sellers
10:26 - Final Thoughts on Policy Changes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Some sellers own the product, brand, and UPC but still can’t list on Amazon. Missing brand registry links, UPC data mismatches, and catalog errors are often the cause. Common fixes include linking the UPC to GTIN fields, doing template uploads, and submitting proper packaging images.
Get expert help to fix your Amazon listing issues before they cost you more sales.
Book a call with us: https://bit.ly/4jMZtxu
Get instant FREE access to 300 proven Amazon tips and start solving problems faster today: https://bit.ly/4ft3s1w
AmazonListingHelp #BrandRegistryFix #AmazonUPC #AmazonSellerTips #FixAmazonListing
Watch these videos on YouTube:
This Amazon Report Can Save Your Listings! https://www.youtube.com/watch?v=L9WxyAmipCc&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
How to Fix Amazon Error Code 8541 (Simple Guide): https://www.youtube.com/watch?v=AgH2YkD_Dho&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i
Avoid losing sales. Download the Amazon Crisis Kit and fix your account issues before they get worse: https://bit.ly/4maWHn0
Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYX
Get the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSl
Turn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rr
Timestamps
00:00 - Amazon Blocks You from Selling Your Own Product
00:26 - Common Product Listing Errors and Signs to Watch
00:50 - Brand Registry Might Not Be Connected to Your ASIN
01:22 - Importance of GTIN and UPC in Seller Central
02:09 - What to Do If UPC Fix Doesn’t Work
02:57 - Submitting Cell Phone Images with Branding
03:43 - Why Amazon Rejects Sticker Logos
04:01 - What Happens If Brand Registry Gets Revoked
04:24 - Final Steps and Summary
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is gathering sourcing cost data and promoting India-based suppliers through its new manufacturing portal. This move aims to centralize production, design, logistics, and fulfillment under its control. While it may help new sellers, existing brands risk losing product control if they opt in.
Get expert help protecting your sourcing strategy: Book a strategy call with us: https://bit.ly/4jMZtxu
AmazonManufacturing #SourcingOnAmazon #AmazonSuppliers #EcommerceSourcing #AmazonFBA2025
Watch these videos on Youtube:
This Amazon Report Can Save Your Listings! https://www.youtube.com/watch?v=L9WxyAmipCc&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
How to Fix Amazon Error Code 8541 (Simple Guide): https://www.youtube.com/watch?v=AgH2YkD_Dho&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i
Avoid losing sales. Download the Amazon Crisis Kit and fix your account issues before they get worse: https://bit.ly/4maWHn0
Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYX
Get the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSl
Turn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rr
Timestamps
00:00 - Amazon Wants to Control the Entire Supply Chain
00:12 - Why Sourcing Cost Uploads Were Just the Beginning
00:39 - Manufacturing Central: Amazon's New Portal
01:11 - India Is the Focus for Supplier Connections
01:56 - Amazon’s Long-Term Play to Own Fulfillment
02:45 - How Amazon’s Control May Impact Product Design
03:52 - Can Amazon Use Your Manufacturer to Compete?
04:44 - What This Means for New vs. Experienced Sellers
05:56 - Pros and Cons for First-Time Amazon Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Handling 1000 hyper-niche variations can stall ad strategy, especially when traffic is low. Learn how to simplify campaign structures with auto-targeting and catch-all setups. Understand how to run low-bid, high-efficiency ads and competitive ASIN targeting without overthinking.
Want a direct strategy to simplify PPC when you have too many SKUs?
Let's break it down together: https://bit.ly/3ZlHh6G
AmazonPPC #AutoCampaigns #AmazonAdvertising #LowBidStrategy #ProductVariations
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfs
Struggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVB
Timestamps
00:00 - Managing a Flag Seller With 1000 Product Variations
01:03 - Focus on Overall Account Strategy, Not Individual Products
01:25 - Understanding the Account’s PPC Scope and Budget
01:50 - Why This Account Needs Auto Catch-All Campaign
02:06 - Step-by-Step Setup of Auto Catch-All Strategy
03:09 - Recommended Bids and Budget Setup
03:38 - Using ASIN Targeting for Direct Competitor Matches
04:25 - Differentiating Products in a Price-Heavy Category
04:45 - Final Strategy Summary: Auto Targeting and ASIN Matching
05:02 - QR Code Mentioned for Getting Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
In this video, Steven Pope shares 100 practical Amazon selling tips covering SEO, PPC, CTR, A+ content, brand registry, product launches, and more. Each section is filled with actionable insights to improve product ranking, increase clicks, and boost conversion rates. Learn strategies that sellers use daily to maintain listing health, manage inventory effectively, and drive long-term growth on Amazon.
Feel like you already know this and need something more advanced?
Download our Advanced Amazon Tips for growing brands: https://bit.ly/45snCUU
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYX
Get the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSl
Turn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rr
Timestamps
00:00 - Overview of 100 Amazon Tips
00:31 - SEO: Structuring Titles for Keyword Ranking
01:36 - Targeting High-Value Keywords in Titles and Images
02:34 - Using SEO Phases for Incremental Ranking
04:48 - Backend Keywords and Phased Targeting Rules
05:54 - Four Phases of Amazon SEO Strategy
06:37 - PPC Basics and Budget Allocation for New Sellers
08:23 - Launching PPC Campaigns the Smart Way
09:44 - Why Auto and Broad Match Should Dominate Your Budget
11:50 - Campaign Optimization Without Starting Over
12:54 - Adjusting PPC for New Sellers vs Established Brands
14:22 - Effective Product Targeting Strategies
15:01 - High-Converting Amazon Ad Formats in 2025
16:58 - CTR Hacks to Triple Clicks Overnight
18:39 - Using Keywords and Packaging to Increase Clickthrough Rate
20:01 - A+ Content Design and SEO Optimization
21:14 - Targeting Specific Customer Avatars for Higher Conversions
22:53 - Steps to Launching a Product on Amazon
24:12 - Dynamic Pricing for Increased Traffic
25:00 - Brand Registry: Protecting and Controlling Listings
26:49 - Getting Trademarks Approved Faster
28:42 - Choosing Strong Brand Names
30:10 - Maintaining Listing Health and Avoiding Suppressions
31:36 - Niche Research and Packaging Adjustments for Multiple Audiences
32:49 - Bundling Strategies to Increase Perceived Value
34:03 - Main Image Optimization for SEO and CTR
35:30 - Image Testing and Readability Tips
36:30 - Using Inserts and Service to Reduce Returns
38:09 - Monitoring NCX Reports and Managing Negative Reviews
40:38 - Common Review Manipulation Tactics to Avoid
40:44 - Amazon Logistics Advantages and Stockout Prevention
42:00 - Choosing the Right Fulfillment Strategy
44:18 - Brand Store Optimization for Search Visibility
46:55 - Closing Remarks and Additional Resources
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASH
Support the show
Send us a text
Knowing how often to adjust PPC campaigns can make or break ad performance. Data sufficiency is key to deciding the right timing for bid changes, keyword pauses, or optimizations. Learn how spending levels, campaign maturity, and keyword performance guide the best adjustment frequency.
Get expert help fine-tuning your campaigns so every dollar spent works harder for you.
Book a strategy call with us: https://hubs.ly/Q03C0VhB0
AmazonAdvertising #PhraseMatch #AmazonPPC #KeywordStrategy #EcommerceAds
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://hubs.ly/Q03C0XPq0
Why Turning Off Ads Kills Sales and Rankings on Amazon https://hubs.ly/Q03C0X5C0
Grab the PPC guide smart sellers are using to stop wasting ad spend and start making profit: https://hubs.ly/Q03C0VfK0
Want more clicks? Check out our CTR service to make your listings stand out: https://hubs.ly/Q03C0RVv0
Download the Crisis Kit now, because waiting until it’s too late isn’t a strategy: https://hubs.ly/Q03C0VgF0
Timestamps
00:00 - How often to adjust PPC campaigns
01:20 - Importance of data sufficiency in campaign changes
02:55 - Checking new campaigns for early performance issues
04:46 - Setting a daily PPC budget for new products
07:02 - Why you shouldn’t negate a high-performing keyword
Follow us:
LinkedIn: https://hubs.ly/Q03C0S6q0
Instagram: https://hubs.ly/Q03C0TDF0
Pinterest: https://hubs.ly/Q03C0T6M0
Twitter: https://hubs.ly/Q03C0PYY0
Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03C0R6J0
Apple Podcast: https://hubs.ly/Q03C0TBL0
Spotify: https://hubs.ly/Q03C0P9_0
Support the show
Send us a text
High import fees and complex tax rules make shopping on Amazon expensive in the Philippines. Customs duties, VAT charges, and CIF value calculations often raise costs above the product price, especially for electronics and branded goods. These barriers limit consumer choice, slow innovation, and discourage global brands from expanding into the market.
PhilippinesEconomy #OnlineShoppingPH #ImportFees #EcommercePhilippines
Need expert advice on handling import fees and cutting costs for online orders?
Book a call with experts! https://bit.ly/4jMZtxu
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://hubs.ly/Q03BH19K0
Simplify Amazon Listing Compliance https://hubs.ly/Q03BH0H00
Download our PPC Guide and start running ads that actually pay off: https://bit.ly/4lF0OYX
Grab the Crisis Kit. Better to have it and not need it, than need it and not have it: https://bit.ly/4maWHn0
Growing your brand? Book a DTC call and get a real growth plan: https://bit.ly/4kOz6rr
Timestamps
00:00 - Why Amazon faces challenges in the Philippines
00:38 - Import fees higher than product value
01:12 - Breaking down VAT and customs duty
02:27 - How electronics face higher tax rates
03:30 - Price thresholds that trigger import taxes
04:18 - The effect on middle-class and high-value purchases
06:20 - Barriers to innovation and product access
07:50 - Example: scarcity of specific brands locally
08:58 - Logistics vs. policy challenges
10:08 - Impact on perishable and imported goods
11:41 - Long-term outlook for e-commerce in the Philippines
Follow us:
LinkedIn: https://hubs.ly/Q03BH1CC0
Instagram: https://hubs.ly/Q03BH1nD0
Pinterest: https://hubs.ly/Q03BH0Gb0
Twitter: https://hubs.ly/Q03BG_tp0
Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03BH1460
Apple Podcast: https://hubs.ly/Q03BH0050
Spotify: https://hubs.ly/Q03BG_4m0
Support the show
Send us a text
Spanish keywords can help sellers rank higher and reach more buyers on Amazon. Using these terms in alt text and backend fields improves visibility with Spanish-speaking customers. Amazon’s algorithm supports multilingual input, but clear product signals in both English and Spanish drive stronger performance.
Book a call now and find out how Spanish keywords can bring in the customers you're missing: https://bit.ly/4jMZtxu
Watch these videos on Youtube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Download our free SEO Tool Kit: https://bit.ly/457zjSl
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Timestamps
00:00 - Why Most Sellers Don’t Target Spanish Keywords
00:43 - Spanish-Speaking Audience Size in the U.S.
01:11 - How Amazon Understands Spanish Keywords
01:44 - Testing Spanish Search Terms on Amazon
03:14 - Where to Add Spanish Keywords in Listings
04:19 - Improve SEO and Ads by Using Spanish Terms
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Puppet products with low search volume won’t scale without paid ads to drive visibility. Skipping PPC in competitive but niche categories limits ranking and holds back review growth. Using parentage strategy and sponsored ads together can multiply exposure and improve sales faster.
Still avoiding ads? Let’s set up one low-risk campaign that actually proves it works: https://bit.ly/3ZlHh6G
AmazonPPC #ParentageStrategy #LowBudgetAds #AmazonVisibility #ProductRanking
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Struggling with your listing? Contact us: https://bit.ly/4kRnPa7
Get expert advice, book a free coaching call now: https://bit.ly/4jMZtxu
Timestamps
00:00 - Client Hesitation to Run Any PPC
00:14 - Why Even $200 Can Show Results
00:30 - Catch-All Campaign Strategy for Low Volume Products
00:53 - No Progress Without Ads in Niche Categories
01:14 - Why Testing SEO Without Ads Can Backfire
01:50 - When Clients Resist PPC, What to Do
02:16 - Why Organic Ranking Won’t Beat Sponsored Competitors
02:41 - Search Volume Breakdown for Hand and Finger Puppets
03:14 - Merging Products Increased Indexing and Visibility
03:36 - Does More Real Estate Beat Parentage?
04:14 - Why Parentage Helps Rankings and Reviews
04:30 - Competitor Ad Visibility vs. Zero PPC
05:25 - Using Review Count as a Conversion Tool
05:47 - Only Improved Listing Was Parented—Why That Matters
06:21 - QR Code and Link Mentioned
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Choosing between FBA and FBM depends on product size, shipping cost, and how fast it sells. Oversized or custom items often cost more when stored long-term and may not qualify for Prime. Sellers must weigh shipping fees, labor, and storage when deciding which method helps them keep more profit.
Talk to an expert about which fulfillment method will actually save you money: https://bit.ly/4jMZtxu
AmazonSelling #FBAvsFBM #EcommerceShipping #FulfillmentStrategy #AmazonFees
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4kOz6rr
Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4lF0OYX
Timestamps
00:00 - FBA vs FBM: Which One Should You Use?
00:16 - Why FBA Is Getting More Complicated
00:49 - What Amazon Covers with FBA
01:12 - How FBM Gives You More Control
01:37 - Example: Fast-Moving vs. Bulky Products
02:41 - FBM for Large and Custom Items
03:28 - Using ASIN and Amazon's Revenue Calculator
04:21 - Long-Term Storage Cost Risks
05:11 - Using 3PL for Heavy Products
06:00 - Small Product Shipping Cost Breakdown
06:41 - When Custom Products Need FBM
07:10 - Final Comparison of FBA vs FBM
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This PPC campaign strategy targets specific competitor ASINs while layering in Amazon’s audience segmentation. By focusing on high intent shoppers already primed to purchase, sellers can take market share without inflating bids. Dynamic bidding and product-level targeting allow for better conversion rates and lower wasted ad spend.
Want your ads in front of shoppers ready to buy from your competitors?
Let’s set that up! Schedule a free call: https://bit.ly/4jMZtxu
AmazonPPC #CompetitorTargeting #AmazonAds #FBAadvertising #AmazonStrategy
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Grab the PPC guide smart sellers are using to stop wasting ad spend and start making profit: https://bit.ly/4lF0OYX
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Timestamps
00:00 - Setting Up for Market Share Capture
00:28 - Why Manual Product Targeting Matters
01:12 - Selecting Competitor ASINs for Targeting
01:52 - How Bid Strategy Affects Spend and Visibility
02:34 - The Role of Audience Targeting in Amazon PPC
03:29 - Understanding Amazon’s Funnel: Awareness to Purchase
04:16 - How Audience Groups Like High Likelihood to Purchase Work
05:20 - Setting Bid Adjustments and Daily Budgets
06:09 - Recap of Full Competitor Campaign Setup
06:54 - Final Tips for High Converting PPC Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A new trade agreement between the EU and US adds clarity to the ongoing tariff uncertainty. Ecommerce sellers now face a 15% baseline on EU imports, which could simplify planning and cost structure. This update may open doors for sellers looking to expand or shift sourcing strategy across global markets.
See if this change makes now the right time to reshore or diversify your product sourcing.
Need help figuring it out? Book a strategy call with us: https://bit.ly/4jMZtxu
AmazonTariffs #AmazonSellers2025 #GlobalTradeAmazon #EcommerceTariffUpdate
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Don’t wait for trouble, download the Crisis Kit before your account goes down: https://bit.ly/4maWHn0
Timestamps
00:00 - Why Tariff Uncertainty Was the Bigger Problem
00:21 - EU-US Agreement Sets a 15% Baseline
00:54 - Difference Between EU and China Tariff Models
01:33 - Raw Material Access and US Manufacturing Limits
02:27 - Why More Sellers Might Reshore Production
03:02 - EU Resources and Steel Tariff Exceptions
03:35 - Strategic Trade Commitments From the EU
04:00 - Why Sellers Should Consider EU Expansion
04:45 - Final Thoughts on Stability and Long-Term Impact
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon's new seller feedback system now allows customers to rate with stars only. This change may cause more fake ratings and hurt sellers with review abuse. The optional written feedback could reduce product reviews and make sellers more vulnerable.
Schedule a strategy call if you’ve been hit with fake feedback before it gets worse: https://bit.ly/4jMZtxu
Grab the crisis kit to protect your Amazon account from fake reviews and feedback attacks: https://bit.ly/4maWHn0
AmazonSellerTips #FeedbackAbuse #NegativeReviews #StarRatings #AmazonUpdate
Watch these videos on Youtube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Amazon Rolls Out Star-Only Feedback System
00:20 - Why This Change Will Be Abused Fast
01:02 - Risks of Review Bombing for Sellers
01:40 - Feedback Ratings May Lower Product Reviews
02:18 - How Star Ratings Could Hurt Account Health
03:00 - Best-Case vs Worst-Case Feedback Outcomes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon will stop offering prep and labeling services for FBA by January 1, 2026.
This includes AWD, AGL, and the Supply Chain Portal, forcing sellers to prep and label themselves.
The policy shift affects new sellers most, especially those unfamiliar with third-party providers.
Want help finding trusted FBA service providers? Book a call: https://bit.ly/4jMZtxu
FBAChanges #AmazonSellerTips #AmazonPrep #amazonsellernews
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Don’t wait for trouble, download the Crisis Kit before your account goes down: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Ends Prep Services for FBA
00:26 - Why This Change Matters to Amazon Sellers
01:18 - Amazon Says Sellers Already Do Their Own Prep
01:41 - Will This Make Amazon Fulfillment Faster?
02:28 - Ongoing Delays and Lost Inventory in AWD
02:54 - Amazon’s Transition Options: DIY or Third-Party
03:38 - Relabeling Problems and Seller Frustrations
04:37 - No Reimbursement for Improperly Labeled Items
05:34 - Is Amazon Just Avoiding Responsibility?
06:28 - Why New Sellers Will Struggle the Most
07:23 - What This Means for FBA Sellers Moving Forward
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon pulled back hard from Google Shopping Ads in a move that’s raising questions across ecommerce. Brands may see lower cost per click and new chances to take more share. Timing after Prime Day and platform control point to deeper ad budget shifts and testing in off-platform strategies.
Start taking advantage of low CPC before Amazon jumps back in. Book a call with us: https://bit.ly/4jMZtxu
EcommerceMarketing #GoogleShoppingAds #AmazonSellers #CPCStrategy #OnlineAdvertising
Watch these videos on YouTube:
The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4lF0OYX
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Don’t wait for trouble, download the Crisis Kit before your account goes down: https://bit.ly/4maWHn0
Timestamps
00:00 - Amazon Suddenly Stops All Google Shopping Ads
00:38 - Major Drop in Google Impressions Across Markets
01:29 - Industry Voices Weigh In on the Pullback
02:10 - Amazon’s Past Patterns with Ad Pauses
02:55 - What This Means for Other Sellers and CPC
04:03 - Amazon May Shift Focus to Internal Ad Ecosystem
05:07 - Speculation on Internal Budgets and Google Relations
05:55 - Now Might Be the Time to Try Google Shopping
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Choosing between FBA and FBM depends on product size, shipping cost, and how fast it sells. Oversized or custom items often cost more when stored long-term and may not qualify for Prime. Sellers must weigh shipping fees, labor, and storage when deciding which method helps them keep more profit.
Talk to an expert about which fulfillment method will actually save you money: https://bit.ly/4jMZtxu
AmazonSelling #FBAvsFBM #EcommerceShipping #FulfillmentStrategy #AmazonFees
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4kOz6rr
Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4lF0OYX
Timestamps
00:00 - FBA vs FBM: Which One Should You Use?
00:16 - Why FBA Is Getting More Complicated
00:49 - What Amazon Covers with FBA
01:12 - How FBM Gives You More Control
01:37 - Example: Fast-Moving vs. Bulky Products
02:41 - FBM for Large and Custom Items
03:28 - Using ASIN and Amazon's Revenue Calculator
04:21 - Long-Term Storage Cost Risks
05:11 - Using 3PL for Heavy Products
06:00 - Small Product Shipping Cost Breakdown
06:41 - When Custom Products Need FBM
07:10 - Final Comparison of FBA vs FBM
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers are being overcharged due to incorrect Amazon FBA fulfillment fees. With the new fee explainer tool, it's now easier to track shipping weight, unit weight, and dimensional weight for each order. This helps identify billing issues and request remeasurement to avoid paying inflated fulfillment fees in the future.
Stop overpaying for FBA. Submit a remeasurement request today and get back what’s yours.
Still getting hit with strange FBA charges?
Let’s dig into your numbers together, book a call now: https://bit.ly/4jMZtxu
AmazonFBA #AmazonSellerTips #FBAfees #AmazonReimbursement #AmazonTools
Watch these videos on YouTube:
The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Are You Ready for Prime Day? Don’t Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Struggling with ads? Download our free PPC guide made for Amazon sellers:https://bit.ly/4lF0OYX
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Why Amazon May Be Overcharging FBA Sellers
00:25 - How to Use Amazon's New Fee Explainer Tool
01:01 - Requesting Remeasurements for Overcharged Orders
01:56 - Steps to Submit a Cubiscan Request
03:08 - Why Amazon Sometimes Charges the Wrong Fulfillment Fee
04:02 - Why This Tool Is a Big Deal for Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Finding low competition Amazon products is hard when you're stuck in saturated niches like water filters. This video shows how to use tools like Helium 10’s Black Box to explore similar product categories while staying close to your brand identity. Learn how to search by review count, revenue, and keywords to build a more profitable catalog without going head-to-head with big name brands.
If you're buried in competition and don’t know what to sell next, stop guessing, book a call and get real data-backed ideas that make sense: https://bit.ly/4jMZtxu
AmazonProductResearch #LowCompetitionProducts #Helium10Tips #AmazonSellerHelp #ProductStrategy
Watch these videos on YouTube:
STOP Losing Sales Due to Poor BRANDING! https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy&index=2
Would You Buy a $100 Pizza Cutter? https://www.youtube.com/watch?v=9qMJD4K7OMo&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Got a question about your listing? Send it our way!: https://bit.ly/4jMZtxu
Talk to an expert. Book a free coaching call with MAG: https://bit.ly/4jMZtxu
Timestamps
00:00 - Trying to expand a saturated product catalog
00:10 - Using Market Basket and Product Opportunity Explorer
01:27 - The limits of Amazon tools for niche research
01:52 - Why Helium 10’s Black Box gives better options
02:53 - Looking for smaller competitors with low review counts
03:43 - How to analyze what competitors are selling
04:42 - Staying in the same niche with different products
05:20 - Exploring eco-friendly appliance filters
06:11 - Product vs. niche-based research approaches
07:34 - Filtering by review count for deeper insights
08:50 - Understanding success score and review trends
09:45 - Using categories to widen product opportunities
10:44 - Why product research is difficult but worth it
11:12 - Using Cerebro to evaluate brand search volume
11:55 - A final note on the Amazon grind
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon ads often show hidden spend across low-performing keywords and neglected auto targets. Filtering by year-to-date and using high ACoS and zero-order settings can expose costly ad waste. Optimizing campaigns by cutting high-spend, no-sale terms improves performance and protects your budget.
Fix the ad leaks before they drain your Q4 profit margin. Book a call with us: https://bit.ly/4jMZtxu
AmazonAds #EcommerceAdvertising #AmazonPPCStrategy #ACoSOptimization
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Book a call and get real help fixing your Amazon ads, fast: https://bit.ly/44uHuaR
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Timestamps
00:00 - The Hidden Cost in Your Amazon Ads
00:30 - Why Low-Click Targets Add Up
01:05 - Finding Wasted Spend in Campaign Manager
01:26 - Using Year-to-Date Filters for Better Data
02:08 - Catching High ACoS Targets Quickly
03:17 - Auto Campaigns and Bad Substitutes
03:46 - No-Sale Targets That Drain Spend
04:19 - High Clicks, No Orders: Time to Cut
04:42 - Should You Lower Bids or Turn Off?
04:56 - Share Your PPC Wins or Struggles
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon ads often show hidden spend across low-performing keywords and neglected auto targets. Filtering by year-to-date and using high ACoS and zero-order settings can expose costly ad waste. Optimizing campaigns by cutting high-spend, no-sale terms improves performance and protects your budget.
Fix the ad leaks before they drain your Q4 profit margin. Book a call with us: https://bit.ly/4jMZtxu
AmazonAds #EcommerceAdvertising #AmazonPPCStrategy #ACoSOptimization
Watch these videos YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Book a call and get real help fixing your Amazon ads, fast: https://bit.ly/44uHuaR
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Timestamps
00:00 - The Hidden Cost in Your Amazon Ads
00:30 - Why Low-Click Targets Add Up
01:05 - Finding Wasted Spend in Campaign Manager
01:26 - Using Year-to-Date Filters for Better Data
02:08 - Catching High ACoS Targets Quickly
03:17 - Auto Campaigns and Bad Substitutes
03:46 - No-Sale Targets That Drain Spend
04:19 - High Clicks, No Orders: Time to Cut
04:42 - Should You Lower Bids or Turn Off?
04:56 - Share Your PPC Wins or Struggles
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A handcrafted whiskey cup created as a gift became a real business through bourbon community support. Viral growth, social media wins, and product evolution drove sales beyond expectations. Craftsmanship, community feedback, and new product ideas continue to push the brand forward.
Want to take your handmade product from side project to sold out?
Let’s plan your next move: https://bit.ly/4jMZtxu
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4lkF7x1
Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gM
Timestamps
00:00 - Meet the Founders of Whiskey Grail
00:34 - How a Gift Sparked the Idea for a Whiskey Cup
01:58 - From $15 Cups on Facebook to Selling Out
03:48 - How COVID Helped Build Their Early Bond
05:17 - First Bourbon Community Test and Feedback
06:54 - Handmade in Georgia with an American Supply Chain
08:05 - Early Struggles and Fragile Sales Cycles
09:47 - The Viral Video That Sold 700 Units
10:25 - Building a Team and Navigating Droughts
11:40 - Why Diversifying Sales Channels Matters
13:01 - Founders Weren’t Big Drinkers—But They Knew the Market
14:55 - The Power of the Whiskey Community
17:44 - Growing From 50 Units to a Real Team
20:13 - Why Product Development Is Harder Than It Looks
22:06 - Upcoming Products: Smoker Tops, Boxes, Ice Molds
24:25 - Ideas From the Community: Mini Casks and Beer Steins
26:14 - Expanding Offerings for Returning Customers
27:56 - Maximizing Customer Lifetime Value
28:48 - Fighting Knockoff Listings With Help From the Team
30:15 - Why Fast Reports and Support Save Time
31:22 - Community Support That Big Agencies Don’t Provide
32:54 - End and Thanks
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Recent enforcement targets fake made in the USA claims on Amazon and Walmart listings. Sellers using these tags without proper documentation may soon face serious consequences. Third-party listings with unclear product origins are now in the spotlight as rules tighten around U.S. manufacturing claims.
Need to pass a compliance check? Book a call now before the FTC flags your listing: https://bit.ly/4jMZtxu
Worried about getting suspended? Download our FREE Crisis Kit to handle your next Amazon emergency: https://bit.ly/4eT2J9s
AmazonSellers #MadeInUSA #EcommerceCompliance
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4lkF7x1
Download our PPC guide now and stop wasting ad spend: https://bit.ly/46cpa7o
Grab the SEO toolkit now and start ranking your products higher with strategies that actually deliver: https://bit.ly/457zjSl
Timestamps
00:00 - FTC cracking down on USA-made claims
00:41 - Amazon & Walmart receive FTC letters
01:26 - Made in USA label must follow strict FTC rule
02:29 - Example listings with questionable USA claims
03:43 - Assembly vs full manufacturing issues
04:27 - Country of origin confusion on listings
05:21 - Amazon sellers might face new documentation rules
06:01 - What happens when the FTC steps in
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many websites perform well on desktop but lose traffic due to poor mobile speed. Mobile-first design is often neglected, causing long load times and low retention. This video breaks down how popups, unoptimized code, and performance issues on phones can quietly kill conversion rates.
If your mobile site is bleeding traffic, don’t guess, get a pro to spot the problem before it gets worse: https://bit.ly/4eFYTjU
WebsiteOptimization #MobilePerformance #BounceRate #PageSpeed #EcommerceTraffic
Watch these videos on YouTube:
The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Are You Ready for Prime Day? Don’t Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gM
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Why visitors bounce despite high clicks
00:18 - How popups may slow your mobile site
00:44 - Using PageSpeed Insights for quick testing
01:28 - Desktop vs mobile speed breakdown
02:03 - Why mobile-first thinking is critical now
02:46 - Common developer mistakes with mobile UX
03:10 - The truth about “mobile friendly” design tools
03:39 - How slow mobile load time kills retention
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
After Prime Day, many listings see higher traffic but lose momentum without a follow-up plan. Strategies like promotions, updated ads, and analyzing the search query performance report can help continue the gains. Using abandoned cart segments and restructured deals helps sellers extend Prime Day growth into Q4.
Start preparing now so you're not scrambling when Black Friday hits.
Book a strategy call with us and get it right: https://bit.ly/4jMZtxu
AmazonSellingTips #PostPrimeDayStrategy #amazonsellers #successonamazon
Watch these videos onYouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrB
Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gM
Timestamps
00:00 - Prime Day is Over, Now What?
00:27 - How to Keep Sales Going After Prime Day
00:35 - Why Add-to-Cart Shoppers Matter
01:24 - Brand Tailored Promotions for Missed Conversions
01:50 - Discounts and Coupons That Still Work
02:19 - Deal Fees and Amazon’s New Structure
03:36 - Adjusting to the New Fee Structure
04:36 - Search Query Report Insights Post-Prime Day
05:18 - How Ads Behave Differently During Peak Days
06:20 - Avoid Overreacting to Prime Day Data
06:47 - Preparing for Other Peak Sale Events
07:31 - Why Inventory Still Matters Most
07:53 - Help With Post-Prime Day Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Running ads for a high-ticket product without conversions can feel impossible. Learn how low-volume keyword targeting and better image stacks help separate premium listings. Long-tail exact matches and pain-focused terms are proven ways to improve ad relevance and performance.
Struggling to sell a high-priced product?
Let’s map out how to beat low-cost competition: https://bit.ly/4jMZtxu
Watch these videos on YouTube:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Struggling with your listing? Contact us: https://bit.ly/4kRnPa7
Stop wasting ad spend. Grab our FREE Amazon PPC guide and start making your clicks count: https://bit.ly/4kVZ9gM
Timestamps
00:00 - Why the Product Relaunched After Ratings Dropped
00:15 - Expectations vs. Reality: Weekly Sales Targets
00:24 - Price Gap Between Premium and Standard Listings
00:44 - Why Product Page Differentiation Matters
01:04 - Listing Improvements Matter More Than Ads
01:29 - No Product Page Targeting for High Ticket Strategy
01:56 - Example Strategy from Similar Product Case
02:22 - Importance of Visual Differentiation in Main Image
02:34 - Targeting Low-Search, High-Relevancy Keywords
03:10 - Back Pain and Long-Tail Keywords for Better Targeting
03:45 - Final Tips for Niche, High-Ticket Ad Strategy
03:53 - QR Code and Link Mentioned for More Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This brand explains why Amazon became their main channel after decades of retail growth. They walk through profit margins, fulfillment speed, and how they calculate pricing. It’s a real breakdown of what Amazon does better and why traditional methods can’t compete.
Tired of guessing? Get help from someone who’s done it: https://bit.ly/4jMZtxu
AmazonFBA #EcommerceStrategy #AmazonLogistics #AmazonSellerTips #OnlineRetail
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrB
Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gM
Timestamps
00:00 - How This Brand Started Before Amazon
00:24 - Amazon’s Audience vs Other Channels
01:01 - Why Giving Amazon 15% Made Sense
01:30 - Numbers Matter: Profit Per Unit Breakdown
02:36 - What Amazon Does That Others Can’t
03:24 - Why Amazon Is Their Primary Channel
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video shares the journey of creating a fungi-based soil amendment product for Amazon. It dives into the challenges of launching in a regulated gardening niche, overcoming algorithm issues, and building real brand awareness. Sellers will hear insights about organic certifications, Amazon compliance, and long-term B2B growth strategies in a seasonal category.
Built something real like this brand? Get expert help to scale it smarter: https://bit.ly/4jMZtxu
AmazonSellerTips #BuildYourBrand #AmazonBrandStrategy #EcommerceGrowth #SellingOnAmazon
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrB
Running ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gM
Timestamps
00:00 - Product Origin in a Competitive Gardening Niche
00:35 - Industry Problem That Sparked the Idea
01:41 - Why Traditional Fertilizer Wasn’t Working
02:26 - Challenges with Urban Soil and Home Development
03:09 - Turning Fungi Into a Scalable Product
04:08 - Taking the Regulated Path, Not the Easy One
05:01 - Scientific Validation and Certifications
06:10 - University Field Trials for Product Testing
07:21 - Fighting Algorithm Flags on Organic Claims
08:45 - Compliance Battles with Amazon
10:10 - Choosing Amazon Despite the Challenges
11:02 - Using Sales to Prove Retail Demand
12:13 - Amazon as a Branding and Awareness Tool
13:14 - Difference Between Real Brands vs. Amazon Brands
14:21 - Advertising that Pays for Itself
15:14 - Using Amazon for Seasonal Market Research
16:25 - Tracking Regional Sales Trends by Season
17:45 - Dealing With Seasonal Inventory Issues
18:43 - Limitations of Amazon FIFO in Canada
19:40 - Managing Expiry-Sensitive Inventory
20:59 - Real Use Cases vs. Intended Use Cases
21:53 - Discovering Unexpected Customer Applications
22:58 - Fungi Misconceptions and Consumer Fears
24:50 - Addressing Product Safety and Education
26:02 - Breaking Down Myths About Mushrooms
27:50 - Final Thoughts on Amazon Growth Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon just rolled out a custom analytics dashboard that lets sellers track key performance data. With templates for Prime Day, traffic, sales, and more, sellers now have more control over how they view account trends. This update helps reduce the need for third-party tools by giving direct access to valuable data straight from Amazon.
Book a call so we can help you get custom dashboards set up: https://bit.ly/4jMZtxu
AmazonAnalytics #SellerTools #AmazonData #EcommerceSellers #AmazonDashboard
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrB
Download our PPC guide now and stop wasting ad spend: https://bit.ly/4kVZ9gM
Grab the SEO toolkit now and start ranking your products higher with strategies that actually deliver: https://bit.ly/457zjSl
Timestamps
00:00 - Amazon Finally Listens to Sellers
00:24 - Where to Find the Custom Analytics Tool
00:40 - Overview of Dashboard Templates
01:16 - Why This Is Better Than Third-Party Tools
02:00 - Creating a Custom Dashboard from Scratch
02:44 - Metrics You Can Add: Order Count, Delivery Rate
03:32 - What This Means for Amazon Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Here’s the recap of what you missed at ASPICON powered by @PickFu . Real tips shared by brands and experts selling on Amazon. This video covers conversion wins, creative strategies, and how sellers fix listings that aren’t performing. Learn what actually works from ASPICON’s most practical, seller-focused advice.
Watch these videos YouTube:
Fix Your Amazon CTR: What’s Good, Bad, & The SEO/PPC Golden Ratio https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH
What’s Missing From Your Listing That Hurts Conversion https://www.youtube.com/watch?v=0YyvSyMDgPU&list=PLDkvNlz8yl_aEQtZ1eLHoEqYqdgtLyLfV
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gM
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Better Design Goes Beyond Product Pages
00:27 - Why Customer Feedback Should Guide Creative
00:51 - Upgrading Basic Content to Premium
01:14 - Blending Data and Creativity for Conversion
01:39 - Real Product Use and Trustworthy Video
02:01 - Copywriting Tips That Connect With Shoppers
02:27 - Launch Strategy and First 90 Days Focus
02:55 - Visuals That Match Customer Intent
03:17 - Packaging and Design That Influence Buyers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Running ads isn’t always about sales. Sometimes it’s just to learn who your real customer is. This Amazon seller used Helium 10 to find profitable keywords others missed. Low-risk ad testing revealed competitors and audiences they weren’t targeting before.
Book a call now and start using ad data the smart way to find real customers and grow faster: https://bit.ly/4jMZtxu
AmazonAds #AmazonSellingTips #EcommerceMarketing #AmazonGrowth #amazonppc
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrB
Download our PPC guide now and stop wasting ad spend: https://bit.ly/4kVZ9gM
Grab the SEO toolkit now and start ranking your products higher with strategies that actually deliver: https://bit.ly/457zjSl
Timestamps
00:00 – Why Sales Might Be Slowing
00:15 – Using Ads to Learn About Your Audience
00:39 – Testing New Audiences with Low Budget
01:08 – Adjusting Bids Based on Clicks
01:30 – How Helium 10 Helped One Seller
01:58 – Asking the Right Questions to Grow
02:29 – What My Amazon Guy Can Help With
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most brands slow their growth by ignoring small updates that affect Amazon rankings. Frequent listing changes, better copy, and consistent backend updates lead to more traffic and sales.
Ready to fix what’s holding your growth? Book a strategy call with experts now: https://bit.ly/4jMZtxu
AmazonSEO #AmazonSellers #EcommerceGrowth #SEOTips #amazonlisting
Watch these videos on YouTube:
Rank smarter, spend less - Effective Amazon SEO from Experts! https://www.youtube.com/watch?v=60NO-cyMRxQ&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8
What Really Works for Amazon SEO in 2025 https://www.youtube.com/watch?v=E_WmQJXeg0k&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=9
Having trouble with SEO, PPC, or listing issues? Send it to us: https://bit.ly/4kRnPa7
Missing updates could be killing your growth. Grab the SEO guide and fix your listings today: https://bit.ly/457zjSl
Timestamps
00:00 - How to push brands to the next level
00:24 - Cash flow and profitability for Amazon SMBs
00:50 - Improving AOV with PPC and listing optimizations
01:15 - Misconceptions about Amazon SEO
01:33 - Why SEO updates must happen more often
02:20 - SEO affects ranking through CTR and conversions
02:50 - Why many brands fail to grow organically
03:00 - How My Amazon Guy helps sellers scale
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
AI shopping tools like Perplexity and ChatGPT are changing how customers find products. Amazon is now listing products from DTC brands—even if they didn’t agree to sell. Small e-commerce businesses risk getting buried without strong AI-based SEO strategy.
If you're tired of Amazon calling the shots, book a DTC call and take back control: https://bit.ly/4le9LrB
AmazonSellers #EcommerceAI #AIShopping #DirectToConsumer #AmazonSEO
Watch these videos on YouTube:
Need a dayparting strategy? https://www.youtube.com/watch?v=Mtc6N_jVwNg&list=PLDkvNlz8yl_aeEp6XMypvS52zg8kIQ40m
Dealing with Amazon inventory fees? https://www.youtube.com/watch?v=S-iMEPoo_mY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Get your FREE PPC Guide for 2025 here: https://bit.ly/4kVZ9gM
Find solutions with a one-on-one coaching session: https://bit.ly/45693Yt
See how we can help grow your Amazon business: https://bit.ly/3Ht30mS
Timestamps:
00:00 - AI Waves Are Hitting E-commerce Hard
00:28 - Customer Journey Is Changing With AI Agents
01:00 - AI Agents Can Now Buy Products for Shoppers
01:45 - Perplexity Offers Advanced AI Shopping
02:45 - Will Customers Actually Shop With AI?
03:39 - Why AI Referencing Is Becoming Crucial
04:30 - Big Brands Getting Picked, Small Ones Left Behind
05:00 - Amazon Controls DTC Shopping Without Consent
06:00 - Amazon’s Rufus vs Better AI Tools
06:40 - What Brands Must Do Now to Stay Visible
07:10 - Final Warning: Amazon Will List You Either Way
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most Amazon sellers miss this hidden spot to help their listings rank higher. It’s a simple way to add extra keywords without changing your title or bullets. Used right, it helps with visibility, search relevance, and long tail phrases.
Stop leaving ranking opportunities on the table. Book a strategy call and fix your hidden SEO gaps now: https://bit.ly/4jMZtxu
AmazonSEO #AplusContent #AmazonSellers #AmazonListingTips #ecommerceseo
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Having trouble with SEO, PPC, or listing issues? Send it to us: https://bit.ly/4kRnPa7
Grab the SEO Toolkit Amazon sellers use to rank faster and find missed keyword gaps: https://bit.ly/457zjSl
Timestamps
00:00 – Why Most Sellers Miss This SEO Tip
00:18 – How A+ Content Impacts Your Amazon Rankings
00:49 – Using Alt Text in A+ Images for SEO
01:58 – Adding Misspellings and Other Languages for Search
02:45 – Where to Add Long Tail Keywords
03:56 – Common Mistakes Sellers Make with Alt Text
04:54 – Add Alt Text to Brand Story for Extra Visibility
05:39 – Real Examples and Final SEO Advice
05:59 – Why My Amazon Guy Exists (Closing Message)
06:05 – Scan the QR Code or Click the Link
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most Amazon brands miss out on long-term growth by ignoring simple email marketing tactics. Collecting emails and sending smart follow-ups increases conversions and customer lifetime value.
Need help setting up email marketing? Book a call with us and get it done right: https://bit.ly/4jMZtxu
EmailMarketing #AmazonSellers #EcommerceGrowth #CustomerRetention #amazonstrategy
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrB
Timestamps
00:00 - Why Email Marketing Is Ignored by Most Brands
00:24 - How Email Increases Conversion and Lifetime Value
01:00 - Best Bully Sticks' Email Strategy Around Pet Deals Day
01:40 - Collecting Emails with Product Inserts
02:30 - How Brands Shift Buyers from Amazon to DTC
03:00 - Spin-to-Win Email Capture Example
03:40 - Email Content Must Offer Real Value
04:20 - Why Amazon Brands Should Focus on Email in 2025
05:00 - How My Amazon Guy Helps Brands Scale
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Want to grow a successful agency using content that actually brings in clients? This video breaks down how My Amazon Guy scaled with seller-focused videos and simple tools. No paid ads, no complex funnels, just real strategies that helped build an 8-figure business.
We share all our processes here, no gatekeeping, just real SOPs that work: https://bit.ly/4dQ2hbr
AmazonAgency #ContentMarketing #YouTubeForBusiness #DigitalMarketingTips
Watch these on YouTube:
How Steven Pope Transformed My Amazon Guy’s Culture: https://www.youtube.com/watch?v=OIWAbgYyaBc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3
How I Built a $20M Amazon Agency with 558 Employees: https://www.youtube.com/watch?v=x4ZXGtCEqNA&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=18
Timestamps:
00:00 - How My Amazon Guy Grew Fast Without Ads
00:30 - Answering Questions Became a Strategy
01:10 - YouTube Channel Growth Started at Zero
01:40 - Kevin’s Story: From Acquisition to Strategy
02:20 - Why You Don’t Need a Huge Audience
03:00 - Building Trust Through Helpful Videos
03:40 - Proof: Older Videos Still Bring Clients
04:30 - No Setup? Here’s What You Really Need
05:20 - What Matters More Than Fancy Gear
06:10 - The Long-Term Value of Sharing Knowledge
07:00 - Starting from Zero and Getting Comfortable
08:00 - Creating Relevant Videos That Attract Clients
09:00 - Final Thoughts on Content, Growth, and Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many direct-to-consumer brands get stuck in the early stages of growth. This video breaks down the four phases every brand faces, from founder-led growth to omnichannel expansion. Understand what holds back revenue at $50K, $250K, and beyond.
Ready to grow faster on Amazon? Book a call and let the experts take over: https://bit.ly/4jMZtxu
DirectToConsumer #EcommerceGrowth #BrandScaling #StartupTips #amazonDTC
Timestamps:
00:00 - Why Direct-to-Consumer Brands Struggle
00:27 - Phase 1: Founder Growth Explained
01:23 - Phase 2: The Paid Media Trap
02:55 - Phase 3: Lifetime Value and Conversion Rate Focus
04:46 - Phase 4: Omnichannel Expansion
06:13 - Secret Phase 5: Becoming a Household Name
06:51 - When Should You Hand Over the Reigns?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most sellers never check this vital Amazon report that reveals hidden listing issues. It gives insights on product data, backend fields, and competitor changes. Using this helps avoid errors, protect listings, and improve keyword targeting.
Need help fixing your listings or catching hidden errors? Book a call with experts today: https://bit.ly/4jMZtxu
AmazonSellerTips #FBAHelp #CategoryListingsReport #AmazonOptimization
Watch these videos onYouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
How to Increase IPI https://www.youtube.com/watch?v=TMysF_XACdQ&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gM
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Why This Amazon Report Matters
01:01 - Where to Find the Category Listings Report
01:50 - How to Request the Report from Amazon
03:10 - Downloading Large vs Small Data Sets
04:00 - Understanding the Report Structure
05:00 - Spotting Required Fields and Errors
06:10 - Fixing Back-End Keywords and Attributes
07:35 - Preventing Competitor Tampering
08:45 - Catching FBA Fee Overcharges
09:55 - Dangerous Goods and Compliance Check
11:00 - Why You Should Keep a Backup Report
12:00 - Final Thoughts on Using This Report
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most Amazon sellers miss an easy setup that helps them stay ahead after Prime Day ends. This video breaks down three missed actions sellers should always take during high-traffic events.
Download our Prime Day Planner to get smart tips like this and avoid common seller mistakes: https://bit.ly/3FM1Z93
AmazonPrimeDay #PrimeDayDeals #PrimeDayPrep #PrimeDayMarketing #AmazonSellerTips
Watch these videos on YouTube:
The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Are You Ready for Prime Day? Don’t Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gM
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - The One Step Sellers Always Miss on Prime Day
00:13 - Why Remarketing Matters Right After Prime Day
00:35 - Using Sponsored Display for Retargeting
01:26 - Best Time to Set Up Your Retargeting Campaign
02:25 - Using Coupons for Brand Cart Abandoners
03:29 - Brand Tailored Promotions for Post-Prime Day
04:48 - Keep Sales Momentum Going After Prime Day
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Sellers miss this simple text SEO fix on Amazon listings. It helps boost indexing and get seen fast.
Steven shows how to add crawlable text, fix meta descriptions, and check keyword growth using Helium 10.
Grab the free SEO Toolkit that shows exactly how to get your Amazon listings seen and ranked. https://bit.ly/457zjSl
AmazonSEO #AltTextAmazon #AmazonSellers #EcommerceSEO #Helium10
Watch these videos on YouTube:
Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Having trouble with SEO, PPC, or listing issues? Send it to us: https://bit.ly/4kRnPa7
Need expert advise with your SEO strategy? Book a call with us: https://bit.ly/4jMZtxu
Timestamps
00:00 - SEO Tips for Better Amazon Listings
00:04 - Brand Story Optimization with Crawlable Text
00:17 - How Product Grids Increase Sales and SEO
00:31 - Why Text Outside Images Helps Indexing
00:45 - SEO Phase 1 and Free Guide Mentioned
01:07 - Helium 10 Keyword Index Review with Cerebro
01:21 - Organic vs Paid Keywords Breakdown
01:42 - Sales Growth by Adding Crawable Text
02:10 - Importance of PPC in the Honeymoon Period
02:27 - Editing Meta Descriptions for Google SEO
02:54 - Google Tools vs Helium 10 for Store SEO
03:12 - Meta Description Strategy to Rank on Google
03:30 - What to Write in Your Brand Store Meta Description
03:32 - Stress-Free Selling Help from My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon badges like “Amazon’s Choice” or “Bestseller” can impact click-through rate and conversion. Sales velocity, keyword ranking, and returns all affect how these badges are assigned by Amazon.
Stop guessing, book a call and get real answers for your Amazon business: https://bit.ly/4jMZtxu
AmazonChoice #AmazonBadges #AmazonRanking
Watch these videos on YouTube:
The Secret to Consistent Amazon Results Most People Miss! https://www.youtube.com/watch?v=_theSHY6S0Q&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Are You Ready for Prime Day? Don’t Miss These Tips! https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gM
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 – Types of Amazon Badges You’ll See
00:17 – What the Badges Mean and Why They Matter
01:15 – Bestseller Badge vs. Amazon Choice
02:10 – Sales Velocity vs. Reviews: What Wins?
03:21 – Price and Ad Spend Influence Rankings
04:16 – How Amazon Calculates for the Choice Badge
05:19 – Keyword-Based Badge Logic Explained
06:35 – What Improves Your Chances at Getting a Badge
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Having clear SOPs keeps Amazon teams consistent and saves hours on repetitive tasks. This video shows how brands and agencies make smoother operations through real systems. Get examples and tips from My Amazon Guy’s own library of documented procedures.
Get the exact SOPs we use to generate over $1.2 billion in annual Amazon sales: https://bit.ly/4dQ2hbr
AmazonProcesses #SOPTips #AmazonAgency #MyAmazonGuy #EcommerceSystems
Watch these videos on YouTube:
Are You Ready for Prime Day? https://www.youtube.com/watch?v=kaEUzjW6sxg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gM
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSl
Timestamps
00:00 - Why Consistency Fails Without the Right System
00:44 - SOPs Actually Give More Freedom
01:45 - McDonald's and Airlines Follow SOPs
02:58 - How SOPs Work at My Amazon Guy
03:59 - Amazon Advertising SOP Example
05:20 - Choosing What to Document First
06:32 - Tools to Record or Type SOPs
07:21 - How to Test and Improve Your SOP
08:01 - How to Organize SOPs for Easy Use
09:16 - Keep SOPs Updated Quarterly
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Sellers are running out of time to prepare for one of Amazon’s biggest sales events. This video shares smart ways to avoid profit loss, manage discounts, and fix listings.
Grab the Prime Day Prep Plan before your competitors do: https://bit.ly/3FM1Z93
AmazonSales #PrimeDayTips #EcommerceTips #AmazonListing #FBAstrategy
Watch these videos on YouTube:
You’re Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
This Is What You Really Get When You Hire an Amazon Agency https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/4kVZ9gM
Struggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/457zjSl
Timestamps
00:00 – Prime Day Is Coming Soon
00:45 – Why Inventory Is the First Thing to Fix
01:58 – Tip 1: Use Prime Exclusive Discounts (Not Lightning Deals)
03:36 – Tip 2: Update Coupons Before They Expire
04:00 – Tip 3: Refresh Your Listings (A+ and Main Image)
05:30 – Tip 4: Try Premium A+ Content If Eligible
06:30 – Tip 5: Run Brand Tailored Promotions for Loyal Buyers
08:00 – Tip 6: Look at Search Query Data From Last Prime Day
09:15 – Why You Must Act Now Before It’s Too Late
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A+ content updates help Amazon sellers rank for more keywords, improve conversions, and grow sales. Includes alt text, crawable text, and scrollable modules to reduce distractions and increase buyer time on page.
New to selling on Amazon? Download our New Seller Launch Deck to get started the right way: https://bit.ly/3Sp1Rz8
AmazonListings #AplusContent #AmazonSEO #ConversionRate #AmazonSellerTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfs
Struggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVB
Timestamps
00:00 - Why A+ Content Still Matters
01:15 - How Amazon Pushes A+ Content Today
02:40 - Defensive Strategy in Listing Layout
03:35 - Using Brand Story and Visual Space
04:50 - Why Models Should Face the Camera
06:00 - How Crawable Text Improves Search
07:10 - Alt Text: The SEO Hack Most Sellers Miss
08:00 - Comparison Charts and Cross-Selling
09:15 - Outdated Listings That Hurt Sales
10:20 - Should You Redo Your A+ Content?
11:10 - Why Amazon Is Promoting It Again
12:00 - Final Thoughts on Updating Your Content
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Slow website speed, poor mobile UX, and missing AB testing hurt conversion rates on DTC stores. Fixable mistakes in Shopify, WooCommerce, and BigCommerce sites that impact sales and remarketing.
Need help with your DTC store? Start here: https://bit.ly/3Si3zCs
directtoconsumer #dtcbrands #ecommercetips #dtcmistakes #dtcmarketing
Timestamps:
00:00 - Common Mistakes on DTC Websites
00:22 - Site Load Time Kills Conversions
01:00 - Using PageSpeed Insights for Diagnosis
01:45 - Mobile Experience Still Ignored
02:40 - Simple UX Fixes for Mobile Users
03:18 - A/B Testing Done Right
04:00 - Tools for Testing Landing Pages
05:00 - How to Use @PickFu and Page Variants
05:50 - Why You Must Set Up Retargeting
06:21 - Tracking Visitors and Ad Remarketing
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn the top 5 Amazon PPC mistakes that cause wasted ad spend and lost sales. Avoid common problems like turning off old campaigns, bad keyword choices, and poor CTR. This video shares simple strategies to help sellers run better-performing Amazon ads.
Grab the free PPC guide and stop wasting money on your ads: https://bit.ly/3S5OIuB
AmazonPPC #AmazonAds #EcommerceMarketing #PPCMistakes #AmazonSellerTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Book a call and get real help fixing your Amazon ads, fast: https://bit.ly/44uHuaR
Want more clicks? Check out our CTR service to make your listings stand out: https://bit.ly/4m8ObFY
Timestamps
00:00 - Are These Mistakes Costing You Sales?
00:22 - Top 5 Amazon PPC Mistakes Overview
00:28 - Mistake 1: Negating Good Keywords
01:22 - Mistake 2: Not Adding Negations Regularly
01:49 - Mistake 3: Turning Off Old Campaigns
02:45 - Mistake 4: Limiting Budget Instead of Lowering Bids
04:02 - Mistake 5: Ignoring CTR in PPC Strategy
07:18 - Get a More Clickable Image with Our Help
07:53 - How My Amazon Guy Helps Sellers Every Day
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is now crawling DTC websites for product claims, pricing, and compliance violations.
Sellers are facing Amazon listing takedowns triggered by off-Amazon content and policy mismatches.
See the original update from Vanessa Hung here: https://bit.ly/4dGgIin
Need help making sure your DTC site doesn’t get you flagged? Work with experts who understand Amazon's rules inside and out. Get your website aligned and stay protected: https://bit.ly/3Si3zCs
DTCcompliance #AmazonSellers #EcommerceRisks #DTCstrategy #AmazonPolicy
Timestamps:
00:00 - Amazon’s AI is Watching Your Website
00:14 - Vanessa Hung Raises the Red Flag
00:28 - Amazon Starts Crawling Brand Sites
00:51 - Non-Amazon Pages Trigger Listing Takedowns
01:05 - Pricing Example: Website vs Amazon
01:46 - Amazon Fees and Pricing Control
02:32 - Enforcing Content Consistency
03:12 - Amazon Reaching Beyond Its Platform
04:07 - Automated Compliance Enforcement Explained
04:51 - Overreach Concerns and Medical Claims
05:35 - Should Amazon Control Off-Platform Content?
06:09 - Who's at Risk: Medical and Supplement Sellers
06:29 - Best Practices for Sellers to Stay Safe
07:11 - Like, Subscribe, and Final Thoughts
07:23 - Work With My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon PPC bids can make or break your ad performance and sales. This video shows 3 clear ways to optimize PPC using real formulas and logic. Includes bid strategy, revenue-per-click math, and ad placement insights.
Want help fixing your ads? Book a PPC strategy call now and get real answers: https://bit.ly/3GCiF2P
AmazonAds #AmazonPPC #PPCStrategy #AmazonFBA #EcommerceTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfs
Struggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVB
Timestamps
00:00 - Why Amazon Bids Matter
00:29 - Using Amazon Suggested Bids
01:34 - If-Then Logic for Bid Adjustments
02:34 - Revenue-Per-Click Formula Explained
03:59 - Bid Calculation Example
04:57 - When Software Tools Miss the Mark
05:02 - Combining Strategies to Manage Bids
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Losing your OTP or access to Amazon Seller Central can cost sellers serious time. This video breaks down how to recover your account and prevent future login problems. Includes steps for better 2FA setup, security tips, and tools like Authenticator.
Need help securing your Amazon account or getting back in? https://bit.ly/44uHuaR
AmazonSeller #SellerCentral #AmazonAccountHelp #TwoStepVerification #FBAHelp
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
How to Increase IPI https://www.youtube.com/watch?v=TMysF_XACdQ&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kjWmgQ
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/3GW5zxM
Timestamps
00:00 – What To Do If You Lose Your OTP Code
00:30 – Common Mistakes When Setting Up OTP
01:20 – Account Recovery Using Amazon.com Login
02:00 – Required Documents for OTP Reset
03:00 – Manual Review Process by Amazon Security
04:00 – Better Ways to Set Up Account Security
05:10 – How to Use an Authenticator App
06:00 – Using 1Password or LastPass for OTP
07:00 – Why All Amazon Sellers Should Update OTP Settings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is refunding customers for old returns, some dating back to 2018 with no prior notice. A $1.1 billion charge and internal review raise questions about delayed Amazon refunds.
Here’s Steven Pope’s original post that started everything: https://www.linkedin.com/feed/update/urn:li:activity:7330744101614551040/
Steven Pope was featured in multiple news articles covering this story:
USA Today | https://bit.ly/USAtodaySP
NBC Chicago | https://bit.ly/NBCChicagoSP
CyberNews | https://bit.ly/CyberNewsSP
AARP | https://bit.ly/AARPSP
Newsweek | https://bit.ly/NewsweekSP
Entrepreneur | https://bit.ly/EntrepreneurSP
Fox Live Now | https://bit.ly/FoxLiveNowSP
Economic Times | https://bit.ly/EconomicTimesSP
Blavity | https://bit.ly/BlavitySP
Read more from My Amazon Guy: https://myamazonguy.com/news/amazon-issues-late-refunds/
Need help with your Amazon account? Book a 1-on-1 with Noah Wickham: https://bit.ly/3YwtgCr
AmazonRefunds #EcommerceNews #AmazonReturns #amazonnews
Watch these videos next:
Is Amazon Suppressing Your Listing Image Hacks? https://www.youtube.com/watch?v=npD7UjHkkL8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3
Amazon Changed SEO Again https://www.youtube.com/watch?v=qIao9ijrMDQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=9
Having trouble with SEO, PPC, or listing issues? Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Timestamps
00:00 - Amazon Refund Scandal Overview
00:16 - Refunds Going Back to 2018
00:34 - $1.1 Billion One-Time Charge Explained
01:10 - Inventory & Tariffs Connection
01:45 - Internal Review or Lawsuit Cover?
02:30 - Class Action Lawsuit Timing
03:00 - Steven Pope’s $1,800 Refund Case
03:45 - Refund Delays for Regular Customers
04:25 - Amazon’s Interest Double Standard
04:55 - Final Thoughts and Call to Action
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to use PPC negation to reduce wasted spend in your Amazon campaigns. This video explains when and how to apply PPC negation based on real ad performance. Follow proven steps to improve targeting and make your Amazon ads more profitable.
Download the free PPC guide and stop wasting ad spend on bad keywords.
Start fixing it today: https://bit.ly/3S0YkH4
AmazonPPC #AmazonAds #NegativeKeywords #AmazonFBA #AmazonSellerTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Book a free consultation with My Amazon Guy: https://bit.ly/44uHuaR
Timestamps
00:00 - When to Negate Keywords in Amazon Ads
00:45 - SOPs for Finding Wasted Ad Spend
01:12 - Downloading the Search Term Report
02:00 - Why Use 60-Day Timeframes
03:01 - Filtering Non-Converting Broad/Auto Terms
04:17 - What Zero Orders and High Spend Means
05:14 - When High Clicks With No Sales Are a Problem
06:00 - Using ACoS to Decide on Negations
06:50 - Common Sense Negation Filters by Product Type
08:04 - Where to Get SOPs for Amazon Ad Management
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon PPC is filled with half-truths and outdated advice. These are the myths that cost sellers money. From rankings to ad positions, here’s what actually works based on real data, not guesswork.
Struggling with ads? Book a PPC strategy call and get real answers for your Amazon business: https://bit.ly/3GCiF2P
AmazonPPC #AmazonAds #AdMyths #EcommerceMarketing #AmazonTips
Watch these videos on Youtube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3ZmYSLc
Struggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/43kBZJw
Timestamps
00:00 - 5 Myths That Hurt Your Amazon Ads
00:24 - Myth 1: PPC Is the Main Driver of Organic Ranking
01:42 - Myth 2: Top Ad Spot Is Always Most Profitable
03:04 - Myth 3: Set It and Forget It Actually Works
04:19 - Myth 4: Keyword Research Alone Is Enough
05:56 - Myth 5: More Keywords = More Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most Amazon sellers don’t use all the ad types available. This 2025 walkthrough shows how to run every campaign format. Learn how to structure and set up Amazon PPC ads including sponsored products, brands, display, and video. Understand bidding, placement, TACoS, keyword vs product targeting, and which campaigns to focus on first.
Need help with your Amazon ads? Book a call with My Amazon Guy and get expert suppor fast: https://bit.ly/44uHuaR
AmazonPPC #AmazonAds #AmazonAdvertising #PPCstrategy #AmazonSellers
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Want better ad results? Download our free Amazon PPC Guide and start improving your campaigns today: https://bit.ly/3F8SBfs
Struggling to rank higher? Grab our SEO Toolkit for Amazon Sellers and fix your listings the right way: https://bit.ly/4dkfxVB
Timestamps
00:00 - Are You Using Every Amazon Ad Type?
00:36 - Intro to Ad Types on Amazon
01:11 - Sponsored Products Overview
01:51 - Naming Ad Groups the Right Way
02:32 - Auto Campaign Setup Walkthrough
03:14 - Bidding for Close, Loose, Substitutes & Complements
05:01 - Negative Keyword & Product Targeting Explained
06:04 - Campaign Bidding Strategies Compared
08:01 - Understanding Placement Bid Adjustments
10:11 - Proper Campaign Naming Examples
12:02 - Budgeting Based on TACoS
14:04 - Automated Tasks & Bid Scheduling
14:37 - Manual Campaigns: Keyword Targeting
16:02 - Broad vs Phrase vs Exact Match Keywords
17:57 - How to Set Competitive Bids
19:04 - Product Targeting Strategies
20:50 - Why Price Matters in Product Targeting
22:04 - Sponsored Brands Overview
24:05 - Why Video Ads Perform Best
25:32 - Store vs Product Landing Pages
26:45 - Cost Controls & Keyword Targeting for Videos
28:29 - Creative Guidelines for Sponsored Brand Videos
30:12 - Sponsored Display Overview
32:02 - Choosing Targeting Types on Sponsored Display
34:46 - In-Market, Lifestyle & Remarketing Audiences
35:11 - Creative Formats for Sponsored Display
36:22 - Sponsored TV Explained (Why It’s Rarely Used)
37:11 - Recommended Budget Allocations by Campaign Type
39:08 - When to Use DSP (Link to Deeper Guide)
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Amazon’s four bidding strategies—fixed, down only, up and down, and rule-based—really work. Understand when to use each strategy depending on impressions, budget limits, or ACoS goals. This breakdown helps sellers avoid common mistakes with campaign-level bidding setups.
Grab the PPC guide built by real Amazon experts and start making smarter ad decisions: https://bit.ly/43nMUDy
AmazonPPC #AmazonAdvertising #AmazonFBA #PPCstrategy #EcommerceTips
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Book a free consultation with My Amazon Guy: https://bit.ly/44uHuaR
Get the exact SOPs our team uses to choose the right Amazon bidding strategy: https://bit.ly/4cGqWig
Timestamps
00:00 - Amazon Keyword Bidding Options
00:30 - What Are Fixed Bids?
01:35 - When Fixed Bids Work Best
02:00 - Understanding Dynamic Bids Down Only
02:50 - Real-World Example with eBay
03:30 - What Is Up and Down Bidding?
04:20 - How Bidding Modifiers Stack Up
05:05 - Rule-Based Bidding Explained
06:10 - When to Use Rule-Based vs. Other Strategies
07:00 - Final Advice for Picking the Right Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Major update just dropped that affects Amazon sellers importing from overseas. Sourcing and inventory strategies may need to shift fast for smart sellers. Timing could be critical for brands using bonded warehouses or tight lead windows.
Need to step up your game? Join our free Seller Masterclass for a chance to win $10,000 in giveaways! Register here: https://bit.ly/44oPU3E
AmazonSellers #EcommerceNews #TariffUpdate #AmazonInventory #ChinaUSTrade
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Grab your free PPC guide and stop wasting ad spend on low-converting campaigns: https://bit.ly/3GSie4Q
Get the free SEO Toolkit to improve rankings and get more clicks on your Amazon listings: https://bit.ly/3EXISZp
Feeling stuck? Book a 1-on-1 coaching call and get real answers: https://bit.ly/44uHuaR
Timestamps
00:00 - Tariff News Between US and China
00:25 - Details on Tariff Drop to 30%
01:08 - Inventory Planning Urgency for Sellers
01:57 - Why Sellers Should Act Now
02:47 - Diversifying Manufacturing Sources
03:36 - Q4 and Prime Day Inventory Strategy
04:09 - Final Thoughts on the Tariff Shift
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Changing the legal entity or tax info in Amazon Seller Central can be confusing without guidance.
This step-by-step guide shows how to update your business details correctly and avoid common issues.
Need help updating your legal entity or tax info? Book a call with us for expert support: https://bit.ly/44uHuaR
AmazonSellerCentral #AmazonLegalEntity #AmazonTaxInfo #EcommerceCompliance
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
How to Increase IPI https://www.youtube.com/watch?v=TMysF_XACdQ&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/3YwQ45c
Want better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/4jYVez2
Timestamps
00:00 - How to Start Updating Legal Info on Amazon
00:21 - Where to Find Account Info in Seller Central
00:29 - Navigating to Tax Information
00:47 - Choosing the Correct Account Type
01:03 - Why You Should Use an LLC
01:24 - Federal Tax Classification Options
01:43 - Picking the Right LLC Type
02:00 - Entering Business Name and DBA
02:14 - Where to Add EIN (Employer ID Number)
02:29 - Save and Submit: What Happens Next
02:36 - Amazon Approval Timeline & Final Thoughts
02:50 - Where to Get Help with Amazon Account Updates
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Managing 400 Amazon accounts takes more than guesswork, it starts with a proven system. This video shows how teams stay consistent using a step-by-step strategy guide. See what drives real results and keeps client work on track across hundreds of accounts.
Grab the free SEO toolkit and start improving your Amazon listings today: https://bit.ly/434zbQY
AmazonSOP #BrandManagement #ClientResults #EcommerceTeamwork #AmazonStrategy
Watch these on YouTube:
What’s Good, Bad, & The SEO/PPC Golden Ratio: https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH
You’re Losing Money If You Don’t Know This About Amazon Targeting https://www.youtube.com/watch?v=mkyM-bDanck&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Book a free strategy call to get expert advice on growing your Amazon sales: https://bit.ly/44uHuaR
Want better ads on Amazon? Get the PPC guide that shows you what really works: https://bit.ly/4k4pDw3
Timestamps:
00:00 - The Question Agency Owners Always Ask
00:07 - Who Is Kevin Sanderson & What Is My Amazon Guy
00:17 - Scaling Across 400 Clients and 500 Staff
00:31 - Internal Strategy Guide for New Team Members
00:43 - What’s in the Brand Strategist Playbook
01:05 - What Critical Impact Means in Advertising
01:19 - How We Train Beginners to Prioritize High-Value Tasks
01:47 - Real Examples from Our Merchandising SOP
02:12 - Final Advice on Delivering ROI for Clients
02:24 - Where to Get the Playbook
02:45 - Best ROI Comes From the Right Focus
02:55 - Final Thoughts from Kevin
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Visibility on Amazon in 2025 depends on how you structure your listings. This breakdown covers the areas that directly affect SEO performance. Simple, real tips sellers can apply today.
Grab the free SEO toolkit made for serious Amazon sellers: https://bit.ly/42GYZUj
AmazonSEO #AmazonListingTips #EcommerceMarketing #AmazonFBA #ProductRanking
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Need expert advise with your SEO strategy? Book a call with us: https://bit.ly/44uHuaR
Timestamps
00:05 - What Matters Most in 2025 SEO
00:24 - Why Your Listing Title is Critical
01:00 - Understanding Amazon URL Keywords
01:44 - Changing Slugs for Google SEO
02:44 - Backend Fields You Shouldn’t Miss
03:36 - Bullet Points and SEO Phases Explained
04:59 - The Power of Brand Story for SEO
06:03 - What to Know About A+ Content Alt Text
08:16 - How Generic Keywords Work Now
09:31 - Backend Setup for Indexing
10:38 - How to Track SEO Performance with Cerebro
12:22 - Competitor Brand Keyword Risks
13:01 - Best Practices for Finding New Keywords
13:56 - Four SEO Phases Explained
15:27 - Why Organic Indexing Beats Paid Rankings
16:12 - Final SEO Advice for 2025
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Sellers often ask why hiring an Amazon agency is better than building their own team. Here's the answer. There’s more going on behind the scenes than most people realize when comparing both options. What sellers get might surprise you, and it’s not just about saving time or money.
You don’t have to do it alone, book a call and get the Amazon help your brand deserves: https://bit.ly/4jB8k5O
WhyHireAnAgency #AmazonAgency #AmazonSellerHelp #amazonsellers #EcommerceSupport
Watch these on YouTube:
What’s Good, Bad, & The SEO/PPC Golden Ratio: https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH
You’re Losing Money If You Don’t Know This About Amazon Targeting https://www.youtube.com/watch?v=mkyM-bDanck&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Want better rankings on Amazon? Download our free SEO toolkit and start optimizing smarter: https://bit.ly/3RMqfud
Want better ads on Amazon? Get the PPC guide that shows you what really works: https://bit.ly/4d7jNI8
Timestamps:
00:00 - Why Hire an Amazon Agency?
00:16 - Deep Experience Across Many Brands
01:14 - How Agencies Scale Faster Than Internal Teams
02:34 - The Real Cost Difference
03:28 - Skills and Services You Can’t Find in One Person
03:49 - Outside Insight That Helps You Grow
04:30 - Faster Results From Day One
05:22 - Final Reason to Hire an Amazon Agency
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers lost the main image hack. Now Amazon is testing changes to product titles. These updates could affect clickthrough rates, listing performance, and search visibility. Learn how this might impact your Amazon listing optimization.
Book a call with us and get real advice that actually helps your sales: https://bit.ly/44uHuaR
AmazonSellers #AmazonFBA #EcommerceNews #AmazonUpdates
Watch these videos on YouTube:
Is Amazon Suppressing Your Listing Image Hacks? https://www.youtube.com/watch?v=npD7UjHkkL8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3
Amazon Changed SEO Again https://www.youtube.com/watch?v=qIao9ijrMDQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=9
Having trouble with SEO, PPC, or listing issues? Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Download the free Amazon SEO toolkit and start fixing what’s actually holding your listings back: https://bit.ly/3ShwQwM
Timestamps
00:00 - Another Change Amazon Sellers Didn’t Ask For
00:40 - Amazon’s Survey on Two-Part Titles
01:50 - Why Titles Are Crucial for Clickthrough
02:25 - Amazon’s Plan: Split Titles and Highlights
03:05 - This Sounds Like Bullet Points
04:10 - Main Image Hack Connection
05:00 - Amazon Isn’t Listening to Sellers
06:10 - Why This Might Hurt Your Conversion Rate
07:25 - Will This Actually Help Shoppers?
08:10 - What Might Happen Next
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is testing two part titles that split listings into short and long versions. This update could impact how products show on mobile and affect seller visibility. Sellers could lose visibility and traffic if they apply title changes too early.
Need help with your listings? Book a strategy call with My Amazon Guy and get expert advice. https://bit.ly/44uHuaR
AmazonTitleUpdate #AmazonListingTips #TwoPartTitles #AmazonSellers
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Grab the free SEO toolkit built to get your products seen, clicked, and sold on Amazon. https://bit.ly/4lQ88Bf
Timestamps
00:00 - Amazon Testing Two Part Titles
00:35 - What Two Part Titles Look Like
01:25 - Amazon’s History with Title Limits
01:59 - Don’t Make Changes Too Early
02:34 - Amazon's Unpredictable Rule Enforcements
03:10 - Why Long Brand Names Are a Problem
03:52 - Brand Identity Doesn’t Matter to Buyers
04:35 - Being Amazon-Native is OK
05:01 - Long Titles Might Be Hidden on Mobile
05:45 - Keep Stuffing Keywords (for Now)
06:39 - Could This Change the Ranking Algorithm?
07:19 - You Don’t Really Have Title Control
07:51 - Expect Rollout Within 90 Days
08:07 - Free Consultation at MyAmazonGuy.com/book
08:43 - Personal Update from Steven Pope
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Mixing keywords the wrong way in Amazon ads? It's a common mistake that drives up costs.
Learn how simple changes to your targeting can help lower your ACoS and improve your results.
Get better results on Amazon ads. Download our PPC guide and start improving your sales.
https://bit.ly/3ScUKJS
AmazonAds #AdTargeting #AmazonSellers #BroadMatch #AmazonTips
Watch these videos on Youtube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Book a free consultation with My Amazon Guy: https://bit.ly/44uHuaR
Timestamps
00:00 - What’s the difference between exact, phrase, and broad match?
00:13 - Overview of targeting types with simple examples
00:30 - How “artisan soap” matches in all targeting types
00:55 - “Artisan soap for holidays” example and its limits
01:11 - Phrase mismatch: when only broad works
01:33 - Examples that don’t match any targeting type
01:51 - Why you shouldn't mix targeting types in one campaign
02:33 - Final summary of what each targeting type really means
03:06 - Targeting errors: broad matches you didn’t expect
03:45 - Quick tip: simplify Amazon ad targeting for better results
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is now cracking down on main image hacks that sellers use to boost CTR and sales.
Learn how these changes impact your Amazon listings and what still works today.
Get the free SEO Toolkit and start improving your Amazon rankings: https://bit.ly/3EFPhrY
AmazonSEO #MainImageHack #IncreaseCTR #AmazonListings #AmazonSales
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Curious about our main image hack? Check it here: https://bit.ly/42J2qZe
Having trouble with SEO, PPC, or listing issues? Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Need expert advise with your SEO strategy? Book a call with us: https://bit.ly/44uHuaR
Timestamps
00:00 - Amazon Image Changes
00:12 - What is the Main Image Hack?
00:55 - How the Main Image Hack Worked Before
01:45 - New Amazon Image Detection Updates
02:45 - Why Main Images Are Being Suppressed
03:35 - What Types of Main Images Are Still Safe
04:30 - Examples of Suppressed and Allowed Images
05:30 - Amazon Getting More Lax in Some Categories
06:30 - What Sellers Should Do Now About Their Images
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Some Amazon sellers scale fast, others stay stuck. It usually starts with how the product looks.
CTR, PPC, and SEO all matter, but one change can make a big difference.
Grab our free PPC guide and start spending smarter on Amazon ads: https://bit.ly/4jGqaUO
AmazonSelling #ClickthroughRate #PPCforAmazon #MainImageTips #EcommerceGrowth
Watch these on YouTube:
What’s Good, Bad, & The SEO/PPC Golden Ratio: https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH
Are Amazon Main Image Hacks Breaking the Rules? https://www.youtube.com/watch?v=oD6J4qmrMOg&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=10
Find solutions with a one-on-one coaching session https://bit.ly/3YwtgCr
Submit your details and start improving your CTR https://bit.ly/4jXADvl
Timestamps:
00:00 - Starting with brand growth on Amazon
00:15 - Why 66,000 US sellers are the target audience
00:28 - Can your brand grow from $1M to $3M?
00:33 - Main image fixes that double clicks
01:10 - Example using Vaseline to explain image strategy
02:00 - Using product-in-use photos and keywords
02:45 - PPC and the golden keyword ratio explained
03:25 - SEO checks: A+ content, alt text, and Spanish images
03:50 - Traffic vs Conversion: Focus areas for growth
04:30 - Other conversion issues: design, copy, catalog
05:00 - Final thoughts + call to work with My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Are you targeting keywords the right way? Learn how to get the best ones using broad and exact match strategies. This step-by-step guide shows how real Amazon sellers find what works.
Find this PPC tip useful? Get even more inside our Amazon PPC guide: https://bit.ly/3RumCsK
AmazonPPC #KeywordTargeting #BroadMatch #ExactMatch #AmazonAds
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Need expert advice on your Amazon business? Book a free call: https://bit.ly/44uHuaR
Timestamps
00:00 - Why Keyword Research Matters
00:21 - What Tools You Need: Helium 10 & Cerebro
01:14 - Finding Your Main Keyword
01:40 - Pulling Competitor ASINs from Amazon
02:32 - Importing ASINs into Cerebro
03:00 - Filtering Keywords by Rank & Volume
04:10 - Choosing Keywords for Broad Campaigns
05:24 - Finding Longtail Keywords for Exact Match
06:26 - Adjusting by Bid Strategy & Budget
07:31 - When to Avoid Low Search Keywords
08:08 - Broad vs Exact Campaigns Explained
08:50 - Using the Same Strategy for Existing Products
09:31 - Wrapping Up: Add Longtail Keywords for Better Results
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to fix your IPI score by staying in stock and sending inventory frequently. Understand how Amazon handles strike-through pricing and what causes it to disappear.
Grab the PPC guide and start making smarter ad decisions: https://bit.ly/43WXCls
AmazonInventory #FBAIPI #StrikethroughPricing #AmazonSellers #EcommerceStrategy
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
How to Increase IPI https://www.youtube.com/watch?v=TMysF_XACdQ&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=refferal
Need expert advice on your Amazon business? Book a free coaching call: https://bit.ly/4lKaBgP
Timestamps
00:00 - Welcome and What Sellers Are Asking About
00:11 - What Affects Your IPI Score on Amazon
00:34 - Inventory Tips to Improve IPI Metrics
01:00 - Where to Learn More About IPI and Inventory Fees
01:28 - Strategy for a Strike-Through Price
02:15 - Why Amazon Removes Your Strike-Through
03:04 - Mistakes That Lead to Pricing Errors
03:20 - Final Thoughts on Amazon Pricing Strategy
03:26 - How to Get Help with Amazon Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many Amazon sellers are being hit with unexpected FBA product-level inventory restrictions.
This video breaks down why you can’t send inventory through AWD and what actions to take before Prime Day.
Read Blair’s full LinkedIn post: https://bit.ly/42TZXwm
Need help figuring this out? Book a 1-on-1 coaching call and get answers: https://bit.ly/3YwtgCr
AmazonSellers #TariffUpdate2025 #FBAUpdate #PrimeDayPrep #InventoryRestriction
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Struggling with ads? Get the free PPC guide built for Amazon sellers: https://bit.ly/4jrMwK8
Timestamps
00:00 - FBA Inventory Restrictions Hit Sellers Hard
00:30 - What Is the Restriction and Who It Affects
01:16 - Why Inventory Limits Are Back Again
01:46 - Amazon Overstocks Due to Tariff Concerns
02:27 - Why Low Sell-Through Products Are Targeted
03:10 - No Official Announcement from Amazon
03:30 - Impact on Prime Day Inventory Planning
03:55 - How to Work Around Inventory Limits
04:43 - Comparison to 2020–2021 FBA Restrictions
05:15 - Action Steps: Update Inventory and Sell Faster
06:12 - Final Thoughts on Ongoing Tariff Issues
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers are rethinking their supply chain as tariff changes create new challenges. Here’s what to do before it’s too late. Learn how tariffs, Trump’s long-term strategy, and supply chain shifts are changing everything for private label sellers. We break down what sellers should do next if they still manufacture in China.
Get the exact tools real sellers use to grow 1.2 Billion Sales. Grab the Success Bundle before it’s gone: https://bit.ly/42NeWrL
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
Amazon SEO Update! https://www.youtube.com/watch?v=qIao9ijrMDQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Start making smarter ad decisions. Download the free Amazon PPC guide now: https://bit.ly/3RTpLCs
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=refferal
Need expert advice on your Amazon business? Book a free coaching call: https://bit.ly/4j3mVXn
Timestamps
00:00 - Most Analysts Are Wrong About Tariffs
00:22 - China Manufacturing and 245% Tariffs
00:47 - Why This Is Just the Start
01:15 - It’s About Jobs, Not Trade
01:24 - Should You Complete a China Order Now?
01:52 - The Signal: Bring Manufacturing to the US
02:21 - The US-China Trade Imbalance
03:03 - Closing Loopholes in Imports
03:40 - Why China’s Cheap Goods Are Being Targeted
04:08 - How Immigration and Oil Prices Affect Manufacturing
05:25 - What Amazon Sellers Should Expect by 2027
06:17 - The Manufacturing Boom in the US
07:49 - Stock Decisions for Amazon Sellers
08:59 - Business Decisions: Which Bad Option to Choose?
10:00 - Countries to Consider as China Alternatives
11:52 - Why Mexico Might Not Be the Right Choice
13:12 - Food and Textiles: Where to Manufacture Instead
14:46 - Where the US Still Leads in Production
15:57 - Luxury Goods From Europe: Are They Worth It?
16:44 - The Problem With China Alternatives
17:52 - What Should You Do Right Now?
18:07 - How to Raise Prices the Smart Way
19:09 - Slow Down Sales to Win Big Later
19:45 - Where to Launch Your Next Product
20:09 - Get Help With Your Amazon Business
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is changing how image alt text impacts SEO, and it’s already affecting rankings.
This video breaks down what’s happening with comparison charts, brand stories, and alt text indexing on Amazon.
Need new SEO strategies that actually rank? Download the SEO toolkit: https://bit.ly/3Y1MHmH
AmazonSEO #AltTextAmazon #AmazonSellers #EcommerceSEO #AmazonUpdates
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=refferal
Need expert advise with your SEO strategy? Book a call with us: https://bit.ly/4j3mVXn
Timestamps
00:00 - Amazon SEO Indexing Is Changing
00:18 - How Alt Text Impacts Rankings
00:50 - Why Comparison Charts Are Affected
01:23 - Amazon’s New Accessibility Update
02:13 - Can Amazon Now Read Image Text?
03:18 - What Counts As Decorative Now?
04:00 - Alt Text Inside Brand Story At Risk?
04:54 - Why This SEO Shift Could Hurt Brands
05:41 - What You Can Do About It
06:06 - Final Thoughts on the Alt Text Update
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Missing or mismatched brand registry can block 5% of your sales and visibility on Amazon.
Fix trademark issues, connect listings, and stop losing traffic today.
AmazonBrandRegistry #AmazonTrademarks #AmazonStorefront #FixBrandIssues
Get the secrets to winning Amazon ads with our PPC guide: https://bit.ly/3EiWmyz
Watch these on Youtube:
Are Image Hacks breaking rules? https://www.youtube.com/watch?v=oD6J4qmrMOg&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Winning Ad strategies https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Struggling to grow on Amazon? Book a coaching call today and get expert advice! http://bit.ly/3ZAVEoh
Questions about your Amazon listing? Ask the experts now http://bit.ly/3B1LvHt
Submit your ASIN for a detailed review http://bit.ly/3ZAVEoh
Timestamps
00:00 - Competing for Viewership on Amazon
00:19 - Understanding Brand Analytics and Segmentation
01:15 - Overview of Customer Loyalty Analytics
02:30 - Using Brand Tailor Promotions for Retargeting
03:45 - Identifying Key Customer Segments for Growth
04:50 - Why Retargeting on Amazon is Crucial
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Tariff fears are shaking things up for Amazon sellers, but panic decisions rarely pay off. Before pulling back or pivoting, sellers should rethink their timing and strategy. Steven Pope shares how to stay steady when others rush to react.
Rank faster! Grab our SEO Toolkit and fix what’s holding you back: https://bit.ly/3EmiXdq
AmazonTariffs #TariffImpact #EcommerceTariffs #SupplyChainStress #ImportCosts
Watch these videos on YouTube:
Increasing Sign Sales Without Ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=7
PPC Help Improve Keyword Rankings? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=refferal
Need expert advice on your Amazon business? Book a free coaching call: https://bit.ly/4j3mVXn
Timestamps
00:00 – Tariff Jitters Hit Amazon Sellers
00:10 – Agency Slowdown: No Contracts in 10 Days
00:22 – Why Brands Are Putting Sales on Pause
00:39 – Why You Should HODL Your Amazon Business
01:04 – Never Run Out of Stock: The First Rule
01:22 – Reduce SKUs to Handle Supply Stress
01:41 – U.S. Manufacturing Isn’t the Answer Yet
02:10 – The Problem With Sourcing from Vietnam
02:25 – Tariffs Could Be Gone Tomorrow... Or Not
02:37 – Expect 2–3 Years of Trade Pain
03:12 – Tariffs Impact All Businesses, Not Just Amazon
03:50 – Staying in the Same Sector Pays Off
04:17 – How to Minimize Risk in Orders
04:38 – Negotiate With Chinese Manufacturers
05:11 – Why China Isn’t Backing Down
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many beauty brands waste money on ads by ignoring repeat buyers and broad match keywords.
This video shows how to manage TACoS, run smarter campaigns, and grow health & beauty sales.
Want better PPC results? Download our Amazon PPC guide: https://bit.ly/448WOdl
AmazonAds #BeautySellers #AmazonTips #EcommerceAds #AmazonPPC
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=refferal
Book a free consultation with My Amazon Guy: https://bit.ly/4j3mVXn
Timestamps
00:00 - What to Expect
00:10 - How to Think About TACoS for Beauty and Health
01:00 - Real Talk on Repeat Buyers and Customer Lifetime Value
01:55 - Keyword Match Types for Beauty Products
02:40 - Why Broad Match Can Save You Money
03:30 - Final Advice for Amazon Ads and AMA Invite
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers are facing major uncertainty with the new China tariff hikes. This video explains what sellers should actually do before changing prices or panicking. It breaks down the impact on margins, cost of goods, and how to stay competitive, without overreacting.
Get our PPC guide and start improving your Amazon sales: https://bit.ly/3Yo288I
AmazonSellers #TariffUpdate2025 #EcommerceStrategy #ChinaTariffs #AmazonPricingTips
Watch this on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 – What’s Going on With Tariffs?
00:40 – China Tariff Hike Breakdown
01:55 – Why You Shouldn't React Too Fast
03:02 – Real Impact on Pricing & Margins
04:10 – Renegotiating With Manufacturers
05:06 – Amazon’s Constant Fee Hikes
06:00 – Smart Pricing Strategy Tips
07:35 – When to Adjust Inventory or Prices
08:30 – Holding Strong Can Help Rankings
09:30 – Will These Tariffs Last Long?
10:00 – Tariff Calculator Coming Soon
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
She started selling on Shopify but struggled to grow. This side hustle found real success after moving to Amazon, even with doubts in the beginning.
Running ads on Amazon? Download our free PPC guide to make every dollar count: https://bit.ly/4i5BxVc
SideHustleSuccess #SellingOnAmazon #AmazonFBA #ShopifyToAmazon #EcommerceTips
Watch these videos on YouTube:
STOP Losing Sales Due to Poor BRANDING! https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy&index=2
Would You Buy a $100 Pizza Cutter? https://www.youtube.com/watch?v=9qMJD4K7OMo&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Got a question about your listing? Send it our way!: http://bit.ly/3B1LvHt
Talk to an expert. Book a free coaching call with MAG: http://bit.ly/3B3HMJA
Timestamps
00:00 - Starting a Product for Babies on Amazon
00:15 - How the Baby Rattle Clips to a Phone
00:41 - From Simple Idea to Real Business
01:01 - Hesitation Around Selling on Amazon
01:25 - Shopify Journey Before Amazon
01:48 - Contact From Amazon TV Show “Buy It Now”
02:15 - Amazon Prime Studio Experience
02:38 - Recommendation to Work with My Amazon Guy
03:06 - Why Working with an Agency Helped
03:36 - Benefits of Using My Amazon Guy as a Seller
04:02 - The Power of Selling on Amazon
04:46 - Challenges of Niche Products and Search Visibility
05:34 - Final Thoughts and Call to Action
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers focus on getting clicks but ignore what actually drives conversion. In this video, Steven Pope explains how secondary images, customer avatars, and listing friction affect your Amazon conversion rate. Learn what to change to get more sales from the traffic you're already getting.
Grab our free SEO guide and start fixing your listings today: https://bit.ly/3YdxnDg
AmazonConversion #AmazonListingTips #EcommerceSEO #AmazonOptimization
Watch these on YouTube:
Optimize Your Amazon Storefront for More Traffic & Sales https://www.youtube.com/watch?v=dtvA5t1JzS8&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Find solutions with a one-on-one coaching session http://bit.ly/3ZAVEoh
Submit your details and start improving your CTR http://bit.ly/3Vb6b6Q
Timestamps:
00:00 - What to check when CTR is good but conversion is low
00:28 - Why friction matters more than anxiety on Amazon
00:54 - Main image and Buy Box placement issues
01:10 - The real role of customer avatars
02:04 - Solving problems vs selling products
02:35 - Do bullets matter for conversion?
02:58 - Text is for robots, images are for people
03:17 - When a $100 pizza cutter makes sense
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many Amazon sellers waste ad spend by targeting the wrong competitors or irrelevant keywords. Setting up campaigns without proper competitor research leads to poor results and low conversions. This video explains how to choose the right target, run smarter ads, and build a better keyword strategy. Learn the right way to approach Amazon PPC targeting for consistent growth.
Download our PPC guide and start running smarter, more effective Amazon ad campaigns: https://bit.ly/4iSCSQl
AmazonAds #PPCstrategy #FBAgrowth #EcommerceAds #B2Bselling
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: http://bit.ly/3B1LvHt
Book a free consultation with My Amazon Guy http://bit.ly/3B3HMJA
Timestamps
00:00 - Ad Checklist Before Starting Campaigns
00:10 - Most Common PPC Mistakes Sellers Make
00:31 - Competitor Targeting Strategy That Works
01:11 - How to Pick the Right Keywords for Ads
01:48 - Using Subscribe & Save to Grow Repeat Buyers
02:14 - New Targeting Options for Brand Tailored Promotions
03:01 - Audience Targeting Tips Using Brand Analytics
03:52 - B2B on Amazon: What Changed and How to Adapt
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon made a surprise bid for TikTok just days before the U.S. deadline. This move could reshape user-generated content, TikTok Shop, and ecommerce for Amazon sellers.
Get the exact SEO tools we use to grow thousands of listings: https://bit.ly/42arFmT
Join the DSP Masterclass to learn how top Amazon sellers use display ads to scale profitably.
Register here: https://bit.ly/3QZxQ8h
TikTokShop #AmazonNews #EcommerceGrowth #UGCMarketing #AmazonSellers
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon Might Be the Unexpected TikTok Buyer
00:45 - Trump's Past Involvement Delayed TikTok Ban
01:30 - Amazon’s Bid and Stock Reaction
02:00 - Amazon Inspire: Past Social Media Effort
02:33 - User-Generated Content’s Role in E-commerce
03:00 - Amazon + TikTok Partnership from Last Year
03:25 - What Happens If Amazon Buys TikTok?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most sellers in the coffee supplement space are treating it like a regular food product and failing. This niche requires a long-term view focused on lifetime value, subscribe & save, and repeat buyers. Learn how to scale with the right customer avatar, a better ad strategy, and strong PPC support. This is the only way to grow in high-competition health categories.
Download the free PPC guide and start building ads that bring back buyers, not just clicks: https://bit.ly/3XEJA3O
CoffeeSupplements #AmazonAds #PPCStrategy #HealthProducts
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Selling Coffee Supplements on Amazon
00:20 - Conversion Rates and Ad Spend Performance
00:57 - Understanding Lifetime Value Over ACOS
01:25 - Positioning with Low-Acid Coffee Keywords
01:54 - Customer Avatar and Demographics Strategy
02:33 - Health-Driven Buyer Behavior in Supplements
03:15 - PPC to SEO Ratio and Ad Gaps
03:59 - Pushing Subscribe and Save for Reorders
04:50 - Long-Term Growth vs Short-Term Profit
05:35 - Scaling Repeat Buyers with Smart PPC
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Founders often fail to scale because they don’t ask for help soon enough. Messy Amazon catalogs, duplicate ASINs, and poor product structure slow growth. ASIN merging improves reviews, ad efficiency, and overall brand visibility. Learn why cleaning your product catalog matters for long-term Amazon success.
Grab the free PPC guide and start making smarter ad decisions: https://bit.ly/41SiY1J
AmazonSellers #ASINmerge #EcommerceGrowth #FBAproblems #AmazonBranding
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Founders Struggle with Running the Business
00:38 - Pride Over Product Hurts the Brand
01:03 - How MAG Cleaned Up a Messy ASIN Catalog
01:48 - Why ASIN Merging Matters on Amazon
02:32 - Biggest Regret: Not Hiring MAG Sooner
03:01 - Some Brands Just Can’t Be Saved Anymore
03:35 - Why Amazon Sellers Need to Ask for Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Seasonal gift boxes like soup baskets can still sell fast with the right price and launch timing. Rotating giftable products around holidays and using a price drop strategy can drive strong sales, even with zero reviews. This video explains how to keep seasonal products ranked and selling on Amazon.
Get the SEO Toolkit built for Amazon sellers and start ranking faster: https://bit.ly/3DJeJMS
AmazonFBA #SeasonalSales #GiftBoxStrategy #EcommerceTips #MyAmazonGuy
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - Giftable launches still work with no reviews
00:10 - Client’s top seller: a soup gift basket
00:32 - Seasonality and Q4 dominance explained
00:58 - Steven’s own top-performing gift box
01:40 - Embracing the ups and downs of seasonal sales
02:13 - You need a product for each holiday
02:29 - Why Steven chose hot pink over teal
03:06 - Optimizing CTR with great images
03:40 - Price drop strategy before peak season
04:27 - The exact price increase tactic that worked
05:00 - Focus product rotation, not off-season pushing
05:26 - Example: Easter gift basket timing
05:55 - Every new product should follow the same launch strategy
06:11 - Pitching price strategy to brand owners
06:17 - Let My Amazon Guy handle your Amazon sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
ChatGPT’s new image tool helps Amazon sellers create better product photos for their listings fast. See how AI can improve Amazon listing images without expensive design work.
Grab the free Amazon seller toolkit to grow faster with less guesswork. https://bit.ly/3FKue7I
ChatGPT #AmazonPhotos #ProductImages #AmazonSellerTips #AIforAmazon
Watch these videos on YouTube:
How Amazon Sellers Can Maximize Conversions with the ICAP Funnel https://www.youtube.com/watch?v=xDsphG2GsBE&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=27
Main Image Optimization Hacks https://www.youtube.com/watch?v=XFjmTEprIIA&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=16
Need expert advice? Book a call with us today: http://bit.ly/3B3HMJA
Struggling with your main image? Get our Main Image Hack Service here → http://bit.ly/3Vb6b6Q
Timestamps
00:00 - ChatGPT Image Tool for Amazon Product Photos
00:28 - Uploading Example Image for Testing
01:16 - First Product Rendering Result
02:01 - More AI Photo Tests with Infographics
02:58 - Creating a Lifestyle Photo with AI
03:51 - Problems with AI Text and Logos
04:28 - Coffee Table Lifestyle Photo
05:27 - Comparing Amazon’s Built-in Image Tool
06:20 - A+ Content Generation Test and Why It Fails
07:02 - Who This Image Tool is Best For
08:21 - Impact of AI on Agencies and Designers
09:02 - Final Thoughts on AI Image Quality and Use
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Understanding the differences between Vendor Central and Seller Central can impact your Amazon business success. Learn how each platform works, which one gives you better control, and what’s best for your brand.
AmazonSelling #VendorCentral #SellerCentral
Improve your Amazon rankings with our SEO toolkit. Get it here: https://bit.ly/4hsEw9O
Watch these videos on YouTube:
What's a good CTR? https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=1
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Fixing a PPC Click Problem
00:02 - Client Has a 30% Conversion Rate but Only 1% Click Rate
00:14 - First Strategy: Increase Traffic & Improve Main Image
00:35 - Why a Dropping Conversion Rate Can Be a Good Sign
00:58 - High Conversion Rate? Price Might Be the Main Reason
01:15 - Bundles Didn’t Work – Here’s Why
01:30 - Unoptimized Listing? These Fixes Can Boost Sales
01:55 - PPC Sales Are Growing, But Organic Sales Are Stuck
02:10 - The Client Isn’t Using SEO or Design – Big Problem
02:30 - Why Upselling SEO & Listing Optimization is Crucial
02:50 - Winning the Client Over With a Free Optimization Offer
03:10 - How to Lower ACOS & Scale Amazon Sales
03:40 - Final Thoughts – Helping This Brand Grow
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Struggling to increase sales on Amazon? Learn how improving your main images and fixing UPC issues can make a big difference. See why focusing on 'show, not tell' in graphics is key to winning customer trust.
Get more visibility on Amazon. Download our free SEO Toolkit: https://bit.ly/4bMrClL
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
High Sales, Low Clicks? Here’s What You’re Missing on Amazon https://www.youtube.com/watch?v=N9JWOfwY_7E&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=2
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:05 - Struggling to Increase Sales?
00:17 - Why Main Image Optimization Matters
00:45 - Common Image Mistakes to Avoid
01:26 - Improving Graphics for Better Sales
01:52 - The UPC Code Problem Explained
02:08 - How to Fix UPC Issues on Amazon
02:42 - Where to Get Help with UPC Changes
02:49 - How My Amazon Guy Can Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to spend your Amazon PPC budget wisely and avoid common mistakes sellers make when launching new products. Steven Pope explains why investing in broad match campaigns and auto campaigns can be a smarter choice for new sellers on a tight budget.
Get smarter with your PPC spending. Download our proven Amazon PPC guide: https://bit.ly/4irYvH1
AmazonPPC #AmazonSellers #AmazonAdvertising #EcommerceTips #AmazonFBA
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Why PPC Strategies Are Often Conditional
00:23 - The Budget Mistake New Sellers Make
01:10 - How to Spend PPC Budget Wisely on a New Product
01:50 - Why Auto and Broad Match Campaigns Are Ideal
02:38 - The $144K Mother's Day Product Launch Success
03:26 - The Power of Broad Match Keywords for New Sellers
04:18 - Why Exact Match PPC Might Be a Bad Idea in 2025
05:31 - PPC Strategies for Established Brands
06:10 - The Value of a Master Keyword List
07:00 - Avoiding Keyword Cannibalization in PPC Campaigns
08:00 - Why You Shouldn't Cancel Working Campaigns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Worried about hijackers or fake sellers on Amazon? Learn how to protect your products from knockoffs and resellers undercutting your prices. Discover practical tips like using comparison charts, identifying fake items, and exploring Amazon's Transparency program.
Get better PPC results with proven strategies. Download our guide now: https://bit.ly/43VQbL3
AmazonHijackers #EcommerceTips #AmazonSellerAdvice #StopFakeSellers #AmazonSales
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Amazon AI Rufus Is Useless for Sellers https://www.youtube.com/watch?v=GVPdn2n8_o8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=6
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Timestamps
00:00 - Understanding Amazon Hijackers and Knockoffs
00:15 - Why Knockoff Sellers Undercut Your Prices
00:42 - How to Show Your Product’s Value to Stand Out
01:18 - Using Comparison Charts Without Breaking Amazon Rules
01:54 - Identifying Fake Resellers on Amazon
02:37 - Dealing with Fake Sellers: Buying and Reporting Process
03:15 - When to Use Amazon’s Transparency Program
04:05 - How to Spot Counterfeit Products with Unique Features
04:45 - Finding the Source of Unauthorized Resellers
05:10 - Reporting Fake Sellers to Amazon Support
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Stop overspending on Amazon ads! Learn how to use day parting in 2025 to manage your budget, cut costs, and improve sales. This guide shows you how to set budget rules, analyze reports, and identify the best hours to spend.
Get smarter with your ad spend. Download our PPC guide now: https://bit.ly/3XY6rYa
AmazonAdvertising #AmazonSellers #EcommerceTips
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - Why Day Parting Matters in 2025
00:30 - Common Mistake Amazon Sellers Make
01:20 - Step 1: Access Your Campaign Manager
02:10 - How to Set Budget Rules for Day Parting
03:45 - Using Performance Metrics for Day Parting
04:30 - Best Times to Increase Your Budget
05:40 - How to Analyze Campaign Reports
06:55 - Identifying Low-Performance Hours
07:50 - Reducing Costs with Smart Budgeting
08:15 - Final Tips for Effective Day Parting
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to improve your Amazon SEO and boost sales by increasing your click-through rate (CTR). Discover simple steps to optimize your main image, add strategic keywords, and improve search rankings. Steven Pope shares proven SEO strategies to help Amazon sellers drive clicks and conversions.
Improve your Amazon rankings and sales. Get our FREE SEO Toolkit here: https://bit.ly/4c18Mas
AmazonSEO #CTRStrategy #AmazonSalesTips #AmazonListingOptimization #EcommerceTips
Watch these videos on YouTube:
Increasing Sign Sales Without Ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=7
PPC Help Improve Keyword Rankings? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Read the article here: https://myamazonguy.com/press/amazon-seo-in-2025/
Timestamps
00:00 - Why CTR is Crucial for Amazon SEO
01:15 - How Main Images Impact CTR and Sales
03:10 - Why Keywords in Main Images Improve Click-Through Rate
04:50 - SEO Phases for New Product Launches
06:30 - How to Adjust Titles for Better Search Rankings
07:10 - The iCAP Method for Improving SEO and CTR
08:25 - Using Amazon Brand Analytics to Track CTR Performance
09:00 - How Adding Keywords to Main Images Increases Clicks
10:15 - Why Testing Your Main Image Boosts Sales
11:20 - Why Amazon Focuses on Recent Sales for Rankings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Why is Walmart still behind in logistics while Amazon thrives? In this video, Steven Pope discusses the flaws in Walmart's grocery pickup, their failed Jet acquisition, and why Amazon's logistics model remains unbeatable. Learn what makes Amazon’s 2-Day Prime service stand out and how TikTok struggles to compete in the US eCommerce landscape.
Get more sales with smarter PPC strategies! Download our guide now: https://bit.ly/3FxORUC
#AmazonVsWalmart #EcommerceStrategy #AmazonLogistics #WalmartPickup #OnlineRetail
Watch these videos on YouTube:
AVOID These Common Review Traps: https://www.youtube.com/watch?v=p_HxUxSdANY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=18
Why Amazon’s Name Generator Isn’t Worth Your Time: https://www.youtube.com/watch?v=ybK1CJ-qkwg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=19
-----------------------------------------------
Need help with your listing? Send it to us here: http://bit.ly/3B1LvHt
Get free expert Amazon advice! Book a call with an expert: http://bit.ly/3B3HMJA
Timestamps
00:00 - Walmart vs. Target Grocery Pickup
00:21 - Target’s Superior Return Process
00:41 - Walmart's Struggles with Logistics
00:57 - Why Walmart Can't Build a Strong Native Brand
01:32 - Why Amazon's Logistics Model Wins
02:35 - Is TikTok a Threat to Amazon?
03:23 - How Amazon’s 2-Day Prime Keeps It Ahead
04:12 - TikTok's Weakness in Logistics
04:43 - Amazon's Dependability and Prime Benefits
05:13 - Why Consumers Trust Amazon Over Competitors
----------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Creating a healthy workplace culture helped My Amazon Guy thrive. See how fitness goals, team encouragement, and a strong mindset improved employee well-being and company success.
CompanyCulture #FitnessMotivation #HealthyWorkplace #BusinessGrowth
Want to know our secrets? Get the SOPs that built a $20M ARR Agency: https://bit.ly/42XwaDE
Watch these on YouTube:
How Answering Customer Questions Built a $20M Agency https://www.youtube.com/watch?v=HuId_QRIKFU&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=4
What's The Secret to Building a $20 Agency? https://www.youtube.com/watch?v=zzmKTlWrX84&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=27
Timestamps
00:00 - Building a Fitness Culture at My Amazon Guy
00:17 - Team Members' Fitness Goals and Success Stories
01:45 - Why Employee Health Matters for Productivity
02:30 - My Personal Fitness Journey and Transformation
03:30 - Encouraging Fitness at All Levels of My Amazon Guy
04:10 - Inspiring Employees with Health-Focused Rewards
04:54 - Upcoming Fitness Summit in the Philippines
05:25 - Creating a Culture That Drives Positive Change
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Selling supplements on Amazon isn't easy. From product bans to blocked ads, brands face constant challenges. Learn how organic ranking, pricing strategies, and off-Amazon marketing can help your supplement brand survive and grow.
Want to know our SEO secrets? Download our toolkit here: https://bit.ly/3FB3Gpz
AmazonSales #TestosteroneBoosters #SupplementsOnAmazon #AmazonMarketing
Watch these videos next:
STOP Losing Sales Due to Poor BRANDING! https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy&index=2
Would You Buy a $100 Pizza Cutter? https://www.youtube.com/watch?v=9qMJD4K7OMo&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Got a question about your listing? Send it our way!: http://bit.ly/3B1LvHt
Talk to an expert. Book a free coaching call with MAG: http://bit.ly/3B3HMJA
Timestamps
00:00 - Testosterone Boosters
00:10 - Why Testosterone Supplements Face Challenges on Amazon
01:00 - Problems with Advertising These Products
01:45 - Organic Ranking Struggles Explained
02:20 - Understanding Amazon's Product Yanking Issue
03:10 - Why Testosterone Boosters Are Flagged as "Adult Products"
04:00 - Amazon’s 2024 Supplement Verification Rules
04:50 - Why Dynamic Pricing Can Improve Sales
05:30 - The Role of Off-Amazon Marketing for Supplements
06:20 - Email List Building as a Growth Strategy
07:00 - Final Tips for Selling Supplements on Amazon
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon storefronts are powerful tools for attracting customers, but common mistakes can hurt your sales. Learn how to design your storefront to keep visitors engaged and improve conversions. Discover the most common mistakes sellers make and how to fix them to improve your sales.
Get smarter with your ad spend. Download our PPC guide! https://bit.ly/3XP2WTI
AmazonStorefront #EcommerceTips #AmazonSales
Watch these videos on YouTube:
Optimize Your Amazon Storefront for More Traffic & Sales https://www.youtube.com/watch?v=dtvA5t1JzS8&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: http://bit.ly/3B1LvHt
Book a free consultation with My Amazon Guy http://bit.ly/3B3HMJA
Timestamps
00:00 - Why Amazon Storefronts Matter for Sellers
01:05 - How Amazon Storefronts Boost Brand Visibility
02:14 - Best Amazon Storefront Design Practices for More Sales
03:53 - Must-Have Features for an Effective Amazon Storefront
05:20 - Common Amazon Storefront Mistakes That Hurt Sales
06:45 - Why Amazon Storefronts Need Mobile Optimization
07:40 - How to Optimize Your Amazon Storefront for Mobile Users
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers believe once they rank #1 organically, they can stop running ads , but is that true? In this video, find out what happens when ads are turned off and how it affects your organic rankings and sales.
Get our PPC guide and start improving your Amazon sales: https://bit.ly/43CWCT6
AmazonPPC #AmazonSEO #EcommerceTips #AmazonAdvertising
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Why Turning Off Ads is a Bad Idea
00:12 - How Spend Affects PPC Strategy
00:32 - Lookback Period for PPC Adjustments
01:00 - Launching a $144K Amazon Product with PPC
01:20 - Why Broad Match Keywords Can Win
01:48 - PPC's Impact on Organic Sales
02:30 - The Risk of Losing Organic Rank
03:05 - Why Ads and Organic Rankings Work Together
04:00 - PPC Strategies for Ranking Keywords
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Struggling to improve your Amazon sales? Discover how tools like Helium 10, Data Dive, and Jungle Scout can enhance keyword research and improve your conversions. Learn why rotating your keywords monthly can improve rankings and what to check if your conversion rate drops.
Get found. Get sales. Get results. Download our SEO toolkit: https://bit.ly/3FkFVlq
AmazonSales #AmazonKeywords #AmazonMarketing
Watch these videos on YouTube:
Increasing Sign Sales Without Ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=7
PPC Help Improve Keyword Rankings? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Read the article here: https://myamazonguy.com/press/amazon-seo-in-2025/
Timestamps
00:00 - Should You Only Use Helium 10 for Keywords?
00:28 - How Data Dive and Jungle Scout Help
01:03 - Tracking Competitor Keyword Changes
01:25 - How Often Should You Rotate Keywords?
01:57 - What to Check When Conversion Drops
02:36 - How Irrelevant Keywords Can Hurt Your Sales
03:18 - Why Misleading Titles and Images Hurt Conversions
03:26 - The Role of Reviews in Conversion Rates
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
High shipping fees and increasing Amazon costs are making it harder for sellers to stay profitable. Find out how return policies and fulfillment choices impact margins.
Stop wasting money on ads that don’t convert. Download our PPC guide: https://bit.ly/3Xv4Ad6
AmazonSeller #FBAFees #EcommerceTips
Watch these videos on YouTube:
Optimize Your Amazon PPC Budget for Better Sales in Q1 https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=17
Top 10 Amazon PPC Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=23
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - Are Return Shipping Fees Killing Profits?
00:08 - Handmade Seller Struggles with High Fees
00:25 - The Impact of Amazon’s Changing Fulfillment Costs
00:50 - FBA vs. FBM: What’s the Best Choice?
01:10 - The Challenge of Managing 200 SKUs with FBA
02:05 - The Real Cost of Amazon Returns
02:40 - How Handmade Sellers Can Protect Margins
03:10 - Should Customers Pay Return Shipping?
04:00 - The Risk of Stockouts & How to Avoid Them
05:00 - Raising Prices: A Solution for Amazon Sellers?
06:00 - Why Partial FBA & Mostly FBM Might Be the Best Move
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This Amazon brand has a 30% conversion rate but struggles with a 1% click rate on PPC ads. The team explores how to fix it, from main image updates to better SEO and listing optimization. If you’re seeing similar issues, this breakdown will help!
Struggling with PPC? Get our guide and start winning more sales: https://bit.ly/3QEcNrB
AmazonPPC #EcommerceMarketing #AmazonSelling
Watch these videos on Youtube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Fixing a PPC Click Problem
00:02 - Client Has a 30% Conversion Rate but Only 1% Click Rate
00:14 - First Strategy: Increase Traffic & Improve Main Image
00:35 - Why a Dropping Conversion Rate Can Be a Good Sign
00:58 - High Conversion Rate? Price Might Be the Main Reason
01:15 - Bundles Didn’t Work – Here’s Why
01:30 - Unoptimized Listing? These Fixes Can Boost Sales
01:55 - PPC Sales Are Growing, But Organic Sales Are Stuck
02:10 - The Client Isn’t Using SEO or Design – Big Problem
02:30 - Why Upselling SEO & Listing Optimization is Crucial
02:50 - Winning the Client Over With a Free Optimization Offer
03:10 - How to Lower ACOS & Scale Amazon Sales
03:40 - Final Thoughts – Helping This Brand Grow
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Are you dealing with Amazon Error Code 8541? This happens when you try to change listing attributes like UPC, ASIN, or brand name, and Amazon rejects the update. Learn the exact steps to fix this issue, whether using flat file uploads or contacting Amazon Seller Support.
Get more sales with smarter ads, download our PPC guide today: https://bit.ly/4ketTdn
AmazonSeller #AmazonListing #AmazonFBA #EcommerceTips #FlatFileUploads
Watch these on YouTube:
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8
Solve Error Code 8572 https://www.youtube.com/watch?v=z8mv8hl7gzM&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i
Not sure if your listing is fully optimized? Let us take a look: https://bit.ly/4k0QIRK
One call can change your strategy. Book a free call with us: https://bit.ly/3Qg8HWF
Timestamps
00:00 - Struggling with Amazon Error 8541?
00:18 - What is Error Code 8541?
01:10 - Attributes You Can & Can’t Change on Amazon
02:40 - How to Fix Error 8541 with Flat File Uploads
03:50 - What to Do If Your UPC Conflicts with Another Listing
05:00 - Contacting Amazon Support for Listing Issues
06:30 - Best Practices to Prevent This Error
07:20 - Final Thoughts & How to Get More Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
An Amazon best seller turned into a legal fight after counterfeiters copied a top gardening product. This seller froze 1,184 fake accounts using a temporary restraining order (TRRO) to protect his brand. Learn how Amazon sellers defend trademarks and fight hijackers to survive.
Get more sales with our PPC guide. Download it here: https://bit.ly/3QpNbyF
#AmazonSeller #AmazonFBA #AmazonBrandProtection #CounterfeitProducts
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Amazon AI Rufus Is Useless for Sellers https://www.youtube.com/watch?v=GVPdn2n8_o8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=6
-----------------------------------------------
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Timestamps
00:00 – Seller’s Frustration with Amazon
00:21 – Hitting Best Seller and Facing Counterfeiters
01:27 – Fast Growth and the Seasonal Sales Challenge
02:40 – Short Product Life Cycle and Copycats
03:55 – Freezing 1,184 Counterfeit Accounts
04:55 – Temporary Restraining Orders to Protect Sales
06:02 – The Cost of Protecting a Product on Amazon
07:25 – Finding Market Gaps and Product Protection
08:33 – How to Start with Patent Research
09:27 – Hiring Experts for Patent Checks
----------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Is your Amazon PPC actually profitable? Many sellers focus too much on ACOS and ignore TACOS, CTR, and other key metrics. In this video, we break down how to properly analyze your PPC performance to optimize ad spend and drive real growth.
Get our Amazon PPC Guide for better ad results: https://bit.ly/4iqIGjq
AmazonAds #PPCMarketing #AmazonFBA #EcommerceSelling #AmazonSEO
Watch these videos on YouTube:
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Solve your toughest Amazon challenges. Book a free call today: http://bit.ly/3ZAVEoh
Listing questions? We’ve got the answers you need: http://bit.ly/3B1LvHt
Timestamps
00:00 - Are You Wasting Money on Amazon Ads?
00:19 - Key PPC Metrics You Need to Track
00:46 - ACOS vs. TACOS – Which One Matters?
02:50 - Why Click-Through Rate is More Important Than Impressions
04:06 - The Worst Metric in Amazon PPC (And Why)
05:50 - How Search Term Reports Help You Optimize Ads
07:02 - Understanding Placement & Product Reports
08:00 - The Truth About AI Ad Automation for PPC
10:31 - Essential Rules for Running Amazon Ads Properly
12:15 - The Right Way to Structure Amazon PPC Campaigns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Are you running the right number of Amazon PPC campaigns? Many sellers don’t set up enough campaigns to optimize performance and cut costs. Learn how campaign structure impacts your results and the key strategies to avoid wasted ad spend.
Stop wasting money on ads that don’t convert. Download our PPC guide: https://bit.ly/4bikRI8
AmazonPPC #AmazonAdvertising #amazonsellertips
Watch these videos on YouTube:
Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - How Many PPC Campaigns Should an Amazon Seller Have?
00:12 - The Recommended Number of PPC Campaigns Based on Ad Spend
00:42 - Breaking Down PPC Campaign Structures
01:15 - The Role of Single Keyword Exact Match Campaigns
01:50 - How Auto & Manual Campaigns Work Together
02:25 - Understanding Ad Groups & Keyword Cannibalization
03:05 - The Impact of Smart Bidding & ACoS Management
03:45 - Why You Shouldn't Negate Too Many Keywords
04:30 - The Importance of Clickthrough Rate (CTR) for Lower ACoS
05:10 - How Product Images Can Reduce PPC Costs
05:40 - Final Thoughts on Optimizing Your Amazon PPC Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Some sellers found a way to bid on misspelled keywords for ultra-low CPC. But did Amazon catch on? Learn how this strategy worked, how sellers are adjusting, and what it means for your Amazon PPC campaigns.
Stop wasting ad spend. Grab our PPC guide and start winning https://bit.ly/41lF6QI
AmazonPPC #AmazonAdvertising #EcommerceMarketing #AmazonSeller #OnlineSales
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
Got questions about your Amazon listing? Ask now and get the answers you need: https://bit.ly/4k0QIRK
Need expert advice on your Amazon business? Book a free coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon PPC Trick
00:15 - The Strategy Behind Misspelled Keywords
01:00 - How Sellers Used Bulk Keyword Uploads
02:00 - The Unexpected Consequence: Amazon’s Reaction
03:15 - CPC Costs & Why This Worked for a While
04:30 - Price Segmentation & The “Dead Zones” Theory
06:00 - The 14-Day Attribution Window & Amazon Ranking
07:30 - Using External Traffic for Better Amazon Sales
08:45 - How Amazon Decides Your Ad Spend
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers are seeing sales drop, and data reveals what’s really going on. Is it the market, competitors, or your listing? Learn how small changes in keywords, images, and pricing can impact your success.
Get the PPC playbook smart sellers use to outspend wisely and win more sales https://bit.ly/41fjEgd
AmazonSellers #EcommerceSales #AmazonFBA #OnlineSelling #AmazonOptimization
Watch these videos on YouTube:
PPC Tips You Can Do in 20 Minutes https://www.youtube.com/watch?v=ObKnWdNB20w&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=31
Stop Making These Keyword Negation Mistakes https://www.youtube.com/watch?v=9fBENmTOuBY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=36
Confused about your listing? Get clear, actionable answers. Contact us here: https://bit.ly/4k0QIRK
Your Amazon success starts here. Book a free coaching call and get expert advice: http://bit.ly/3B3HMJA
Timestamps
00:00 - What’s Happening with These Amazon Products?
00:27 - Why Are Sales Dropping?
01:15 - The Importance of Keywords & Titles
02:04 - Should You Change Your Product or Listing?
03:50 - Analyzing Competitors’ Pricing & Sales Strategies
05:30 - How to Run A/B Tests for Better Clicks
06:20 - Should You Lower Prices or Try PPC?
07:00 - When to Pivot to a New Product
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon just announced a huge change that impacts agencies, freelancers, and service providers. Starting April 10th, third-party solution providers must register through the Solution Provider Portal to access Seller Central accounts. This could completely shift how businesses operate.
Struggling with Amazon PPC? Get our no-fluff, results-driven PPC guide: https://bit.ly/41nII4z
AmazonUpdate #AmazonSellers #EcommerceNews #AmazonFBA #amazonagency
Watch these videos on YouTube:
A Seller’s Struggle to Get Back in Business: https://www.youtube.com/watch?v=XdrwCtsFdH0&list=PLDkvNlz8yl_a9AEo7XKJamoNYxAAf04PL&index=9
Proven Strategies for Amazon FBA Success: https://www.youtube.com/watch?v=Cq-1iLNVIkc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=6
Here is the link to Vanessa's post on LinkedIn: https://bit.ly/4kof2Nh
Need help with your listing? Send it to us here: http://bit.ly/3B1LvHt
Get free expert Amazon advice! Book a call with an expert: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon Drops a Huge Change!
00:16 - What This Means for Agencies & Freelancers
00:40 - How Agencies Like My Amazon Guy Will Be Impacted
01:20 - Why This Could Be a Major Industry Shift
02:10 - Challenges Agencies & Freelancers Will Face
03:06 - How the Solution Provider Portal Works
04:10 - Timeline: When Does This Take Effect?
05:30 - What Freelancers Need to Do NOW
06:15 - Why This Change Could Be a Problem for Some
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon now offers brands a free storefront, fully customizable and optimized for sales. Learn the latest updates, step-by-step setup, and expert strategies to increase conversions.
Get our free PPC guide and start improving your ads today! https://bit.ly/3EW4N2I
AmazonSeller #EcommerceTips #AmazonMarketing #AmazonStorefront #OnlineSelling
Watch these videos on YouTube:
STOP Losing Sales Due to Poor BRANDING! https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy&index=2
Would You Buy a $100 Pizza Cutter? https://www.youtube.com/watch?v=9qMJD4K7OMo&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Got a question about your listing? Send it our way!: http://bit.ly/3B1LvHt
Talk to an expert. Book a free coaching call with MAG: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon’s Free Storefront for Brands
00:19 - The Latest Amazon Storefront Updates
01:08 - Do Sponsored Brand Ads Work for Storefronts?
01:12 - Watch a Designer Build a Storefront Live
02:21 - Customizing Storefront Banners & Layout
03:21 - Adding Videos to Amazon Storefronts
03:59 - Step-by-Step Guide to Setting Up Your Store
04:44 - Why You Need a Multi-Page Storefront
06:04 - The Importance of High-Quality Visuals
06:46 - Adding SEO Keywords to Your Store
07:19 - Store Insights & Analytics for Better Performance
08:25 - Running Sponsored Brand Ads to Your Storefront
08:46 - Recap: Why Every Brand Needs an Amazon Store
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to sell on Amazon using private label, wholesale, and arbitrage. Discover strategies to increase sales, optimize listings, and scale your Amazon FBA business with proven PPC, SEO, and automation tactics.
Improve your PPC performance! Download our PPC guide now!https://bit.ly/41fi6mq
AmazonFBA #EcommerceTips #AmazonSelling #PrivateLabel #WholesaleSelling
Watch these videos YouTube:
Product Launch Strategies That Work https://www.youtube.com/watch?v=d4vLzRhBnkw&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu
Fix Your Amazon Listing https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=3
Want better Amazon listings? Send yours over!: http://bit.ly/3B1LvHt
Get expert advice on Amazon selling! Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - How to Build a Successful Amazon Business
00:21 - Private Label vs. Wholesale vs. Arbitrage
00:49 - How My Amazon Guy Grew to $20M ARR
01:14 - Why Listing Optimization Matters for Sales
03:10 - How SOPs Help Amazon Sellers Scale
06:28 - Amazon Seller Problems & How to Fix Them
09:59 - Getting Wholesale Accounts & Exclusive Deals
15:49 - The Risks of Arbitrage & How to Avoid Them
21:48 - How to Protect Your Amazon Seller Account
30:04 - SOPs & Automation for Amazon Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon banned my brand on Black Friday, costing me $250K. But I found a way to bounce back, and now my business makes $8M a year. Want to know how?
Grab our free guide and start saving money on ads: https://bit.ly/3QCKtWP
AmazonSeller #RetailArbitrage #AmazonFBA
Watch these videos YouTube:
Why most goals fail https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3
How to Build a Successful Agency https://www.youtube.com/watch?v=vFYwDxFelcc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=5
Not getting sales? Send us your listing, and we’ll help fix it: https://bit.ly/4k0QIRK
Need expert advice? Book a free coaching call and get answers: https://bit.ly/3Qg8HWF
Timestamps:
00:00 - Selling a Brand on Amazon
00:09 - Losing $250K Overnight on Black Friday
00:27 - Switching to Retail Arbitrage
00:41 - Why Private Label Brands Struggle
01:02 - How Arbitrage Works & Makes Money
01:13 - Buying from Liquidation Sources
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon just added a new section to business reports that tracks sales and traffic changes. But is it actually useful for sellers?
Stop guessing, grab the PPC guide that actually works for Amazon sellers: https://bit.ly/4hYIEze
AmazonSeller #Ecommerce #AmazonFBA #AmazonUpdates #SellingOnAmazon
Watch these videos on YouTube:
Amazon New API Update https://www.youtube.com/watch?v=W_AgfklXDBE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=1
What's a Good/Bad Conversion Rate? https://www.youtube.com/watch?v=G0782nWvdwM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=18
Confused about your listing? Get clear, actionable answers. Contact us here: https://bit.ly/4k0QIRK
Your Amazon success starts here. Book a free coaching call and get expert advice today: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon Adds a New Business Report Feature
00:16 - Where to Find This New Section
00:30 - How the Sales Performance Insights Work
01:00 - Amazon’s Recommended Actions – Are They Useful?
02:10 - Why Amazon is Adding More ASIN-Level Data
03:00 - What Sellers Can Actually Do With This Feature
04:00 - Future Analytics We’d Like to See from Amazon
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Fixing the main image is the fastest way to grow sales on Amazon. Sellers see more clicks and higher conversion rates just by updating their product photos. Learn what to add to main images to get better results and stand out in Amazon search.
Fix your main image – get more sales fast: myamazonguy.com/IMG
Watch these videos on YouTube:
What’s Good, Bad, & The SEO/PPC Golden Ratio https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH
How a Simple Change Increased Amazon Sales by 7x https://www.youtube.com/watch?v=lsgkO4WDaO8&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=6
AmazonCTR #AmazonClicks #AmazonProductImages #AmazonListingTips
Stop wasting ad spend. Grab our PPC guide now: https://bit.ly/4gQEUOW
Stuck on sales? Book a free call with us today: http://bit.ly/3B3HMJA
Timestamps
00:00 – Why Amazon Images Drive Sales
01:15 – Choosing the Best Product Photo
03:50 – Clickthrough Rate and Product Perception
05:30 – Adding Product Grids in A+ Content
07:45 – Fixing Brand Store for Cross-Selling
09:15 – What to Add to Amazon Images for Sales
11:00 – Testing Images with Tools Like PickFu
12:45 – Real-Life Example: Tripled Sales with Image Fix
14:20 – Final Thoughts on Amazon Image Strategy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon just made a massive change by releasing Search Query Performance and Search Catalog Performance reports through its API. For the first time, sellers can pull impressions, clicks, conversions, and more directly from Amazon’s own data!
Take control of your ad spend and maximize profits. Download our PPC guide: https://bit.ly/4kjFoA1
BreakingNews #AmazonSellers #AmazonFBA #EcommerceTips #AmazonUpdate
Watch these videos On YouTube:
What's a good CTR? https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=19
What's a Good/Bad Conversion Rate? https://www.youtube.com/watch?v=G0782nWvdwM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=18
Need help with your Amazon listing? Get expert help! Contact us here: https://bit.ly/4k0QIRK
Feeling lost growing your Amazon business? Book a FREE coaching call: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon Finally Helps Sellers!
00:08 - New API Functions Released for Sellers
00:17 - What Are Search Query & Search Catalog Reports?
00:41 - How to Use Amazon Brand Analytics for Data
01:07 - Breaking Down Impression Ownership
01:34 - Why the ICAP Funnel Matters for Sellers
02:07 - Amazon Finally Lets Sellers Pull Data!
02:22 - How This Update Affects Tools Like Helium 10 & Cerebro
03:02 - Why This Change Is Huge for Optimizing Your Listings
03:24 - How to Use This Data for Real Optimization
03:56 - Will Amazon Keep Giving Sellers More Data?
04:13 - The Future of Amazon Data for Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon account suspensions can cost sellers thousands. In this video, a seller shares how he dealt with a sudden identity compliance issue in Europe, the 12 documents he had to submit, and what finally worked.
Stop wasting money on PPC. Get our guide and see what really work: https://bit.ly/3DLhywd
AmazonSeller #AmazonSuspension #EcommerceTips #AmazonFBA #myamazonguy
Watch these videos next:
AVOID These Common Review Traps: https://www.youtube.com/watch?v=p_HxUxSdANY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=18
Why Amazon’s Name Generator Isn’t Worth Your Time: https://www.youtube.com/watch?v=ybK1CJ-qkwg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=19
Need help with your listing? Send it to us here: http://bit.ly/3B1LvHt
Get free expert Amazon advice! Book a call with an expert: http://bit.ly/3B3HMJA
Timestamps
00:00 - The Seller’s Success Before Suspension
00:20 - How Giftable Products Boosted Sales & Reviews
00:50 - Launching During the Best Season for Giftables
01:30 - The Amazon Suspension Nightmare Begins
02:00 - Identity Compliance Issues Cause a Major Setback
02:30 - Amazon Demands 12 Documents for Verification
03:10 - Frustrating Document Rejections & Unexpected Requests
04:00 - How a Seller Lost Thousands Waiting for Reinstatement
04:30 - The Final Document That Helped Restore the Account
05:00 - Lessons from the Amazon Suspension Battle
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This $100 pizza cutter is selling well on Amazon, but it could sell even more. Steven Pope from My Amazon Guy breaks down how better images, stronger SEO, and fixing A+ content could double its sales.
Book a free consultation with My Amazon Guy here: http://bit.ly/3B3HMJA
AmazonFBA #AmazonSellerTips #EcommerceBusiness #Amazonmarketing
Watch these videos next:
Beat Cheap Competitors Without Lowering Your Price https://www.youtube.com/watch?v=XQezZ8XTNz4&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
CTR Secrets, Keyword Myths, and Winning Ad Strategies https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=9
Grab our PPC guide and get more sales: https://bit.ly/3D1OaBU
Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHt
Skip the headache! Let us handle your trademark: http://myamazonguy.com/tm
Timestamps:
00:00 – Would You Buy a $100 Pizza Cutter?
00:27 – Steven Pope’s First Look at the Product Listing
01:55 – Why the Main Image Is Hurting Sales
02:48 – How Better Images Could Double Sales
04:17 – Product Launch History and Performance Analysis
06:00 – Brand Name and Trademark Mistakes to Avoid
07:01 – SEO Issues in Brand Story & A+ Content
09:00 – Why This $100 Pizza Cutter Is Still Underperforming
10:14 – Customer Reviews and Product Reputation
12:24 – Finding Winning Product Ideas in 2025
13:54 – Why Great Products Need Great Marketing
14:24 – How My Amazon Guy Helps Brands Succeed
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Amazon sellers check CTR, product visibility, and conversion rates to increase sales. This video explains how stock levels, product variants, and product rankings affect performance. See how to read the Search Catalog Performance Report to track clicks and spot what’s holding back sales.
Download our PPC guide & improve your ads: https://bit.ly/4k1bel5
AmazonSales #AmazonTips #ecommerce
Watch these videos on YouTube:
Amazon AI Rufus Is Useless https://www.youtube.com/watch?v=GVPdn2n8_o8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3
Beat Cheap Competitors Without Lowering Your Price https://www.youtube.com/watch?v=XQezZ8XTNz4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5
Do you want to know what's wrong with your listing? Send it to us: https://bit.ly/4k0QIRK
Stuck on sales? Book a free call with us today: http://bit.ly/3B3HMJA
Timestamps
00:00 – How to Check CTR and Category Performance on Amazon
00:54 – Does Low Stock Lower Amazon Search Visibility?
2:12 – Do More Product Variants Increase Amazon Sales?
4:12 – Signs of a Successful Product Launch on Amazon
5:10 – My Amazon Guy Can Help You Sell Stress-Free
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers are facing problems with gated categories like toys, supplements, and child products. Failed product testing and safety certificates are blocking listings, especially for resellers. Learn how to handle compliance, invoices, and optimize product titles for better sales.
Struggling with ads? Download My Amazon Guy’s PPC guide to start saving money: https://bit.ly/4hHX72l
#AmazonSelling #EcommerceTips #AmazonSellers #AmazonListings #AmazonFBA
Watch these videos on YouTube:
Amazon AI Rufus Is Useless https://www.youtube.com/watch?v=GVPdn2n8_o8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Amazon PPC Agency vs In House vs Auto Campaigns https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=1
-----------------------------------------------
Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHt
Need expert advice? Book a coaching call and get personalized help: http://bit.ly/4eVgJxU
Timestamps:
00:00 – Failed Product Testing Blocks Amazon Sellers
00:09 – What Are Gated Categories on Amazon?
00:31 – Common Gated Products: Toys, Supplements & Health Items
01:16 – Why Child Safety Certificates Matter
02:10 – Resellers Facing New Gating Problems in Q4
03:05 – The Best Way to Handle Amazon Compliance Documents
03:27 – Why Brand Name Should Go at the End of Titles
04:12 – Changing Amazon Product URL for Google Search
04:38 – Where Keywords Matter Most in Amazon Listings
05:24 – Image Setup for Better Conversions on Amazon
06:00 – Why Infographics Fail on Mobile Listings
-----------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Noah Wickham shares how chasing wealth as a kid led him to building brands and helping Amazon sellers grow their business. From tech dreams to e-commerce success, he now guides sellers on finding the right audience and getting more sales. Learn how knowing where the money is can change any Amazon seller’s path.
Need help with PPC? Download our guide! https://bit.ly/4bbIfHm
AmazonSeller #EcommerceBusiness #AmazonFBA #BusinessGrowth #myamazonguy
Watch these videos on YouTube:
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Q1 Insider Tactics https://www.youtube.com/watch?v=UzWMluqxKGA&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=4
Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHt
Need expert advice? Book a coaching call and get personalized help: http://bit.ly/4eVgJxU
Timestamps:
00:00 – Wanting to Be the Richest Man in the World
00:29 – Realizing Success Is More Than Just Programming
01:12 – How Passion for Tech Led to E-Commerce Success
01:48 – The Power of Following the Money in Business
02:26 – Working With Brands at My Amazon Guy
02:52 – Helping Sellers Grow Through Education
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Are these Amazon PPC myths hurting your ad performance? Many sellers make costly mistakes with budgets, bids, and keywords without realizing it. Get the facts and learn how to make your ads more profitable with the right strategy.
Want better PPC results? Download our Amazon PPC guide: https://bit.ly/3XaQ7D7
AmazonPPC #EcommerceAds #AmazonSellers #AmazonAdvertising #PPCMyths
Watch these videos on YouTube:
Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Not getting sales? Send us your listing and let our experts take a look: http://bit.ly/3B1LvHt
Need? Book a free consultation with My Amazon Guy http://bit.ly/3B3HMJA
Timestamps
00:00 - Myths vs Facts in Amazon PPC
00:32 - Myth #1: Post-Holiday Impressions Drop Causes ACoS Spikes
02:02 - How to Prevent ACoS Spikes After Sales Events
03:24 - Myth #2: Cutting PPC Budgets Lowers ACoS
04:51 - The Right Way to Adjust Your PPC Budget
05:51 - Myth #3: Running Out of Stock? Turn Off Ads
06:34 - Why Raising Prices is Better Than Stopping Ads
07:31 - Myth #4: Over-Negating Keywords Hurts Your PPC
08:11 - How to Use Keyword Negations the Right Way
08:24 - Conclusion & Call to Action
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Turning off PPC ads on Amazon can hurt sales and rankings fast and many sellers don’t see it coming. Dropping ads might seem like a way to save money, but it can lead to losing top spots in search results. Hear from experts on what happens when ads stop and what sellers can do to get their sales and rank back.
Stop wasting money on ads that don’t convert. Download our PPC guide: https://bit.ly/410nREh
AmazonPPC #AmazonSellerTips #AmazonSales #AmazonAdvertising
Watch these videos next:
Optimize Your Amazon PPC Budget for Better Sales in Q1 https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=17
Top 10 Amazon PPC Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=23
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 – Does Turning Off Ads Kill Rank?
00:28 – Why Stopping Ads Hurts Sales Fast
01:16 – How Promotions Can Help Revive Sales
02:01 – Case Study: Coconut Water Brand Boosted Rank
02:46 – Changing Main Image & Lowering Price to Push Sales
03:30 – Ask Experts Live – Join Our Weekly Amazon Q&A
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video breaks down PPC management tiers for Amazon sellers, covering agency, in-house expert, software, and auto campaigns. Each is ranked from S to F to help lower ACoS and grow sales. Learn which PPC tier fits your Amazon ads best and how the right choice can increase sales and cut wasted spend.
Download our PPC guide for proven steps to lower ACoS, grow sales, and get ads working the right way. https://bit.ly/416yd5z
AmazonPPC #AmazonAdvertising #PPCManagement #AmazonSeller #EcommerceTips
Watch this video on YouTube:
Amazon PPC [Master Class] - ACOS Hacks: https://www.youtube.com/watch?v=gudIjpDMLto&list=PLDkvNlz8yl_ZmFBbjhQP7rm6iW2lOqgZ2&index=2
Need S-Tier help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get expert Amazon advice! Book a free call with My Amazon Guy: http://bit.ly/3B3HMJA
Timestamps
00:00 - Should You Manage Amazon PPC In-House or Hire Help?
00:47 - Why Agencies and 10-Year PPC Experts Rank Highest
01:29 - When In-House Multi-brand PPC Specialists Work Best
04:08 - PPC Software Pros and Cons for Amazon Sellers
08:22 - Auto Campaigns and 1-Year PPC Specialists: What to Expect
12:23 - Why Certificates Without Experience Can Hurt PPC Results
14:05 - Turning Off PPC Can hurt SEO Sales
15:01 - Get S-Tier PPC Help at My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
PPC impacts SEO! Download our PPC guide to improve rankings: https://bit.ly/4hvliRP
Amazon SEO is changing, and sellers need to stay ahead. In this video, we break down the most important SEO factors in 2025 and what actually moves the needle.
AmazonSEO #EcommerceTips #AmazonSelling
Watch these videos on YouTube:
Increasing Sign Sales Without Ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=7
PPC Help Improve Keyword Rankings? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon SEO in 2025 – What’s Changing?
00:16 - Why Alt Text in A+ Content Matters
01:02 - How Amazon Follows Google’s SEO Trends
02:06 - SEO Ranking Factors That Matter Most
03:20 - Why Reviews Are Losing SEO Power
04:48 - The Impact of Rufus on Amazon SEO
06:00 - Simple SEO Fixes That Increase Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Is your Amazon product launch actually working? Running out of stock, getting reviews, and ranking up are all signs of success., but what happens next? Learn how to keep momentum, increase sales, and decide whether to merge ASINs.
Get our Amazon PPC guide and start improving your ads today https://bit.ly/419pOQ3
AmazonSales #EcommerceTips #AmazonFBA #AmazonSeller
Watch these videos next:
The Reason You're Losing on Amazon: https://www.youtube.com/watch?v=sQkjfTkECIc&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=12
Creating Parentages with Flat File on Amazon in 2025 https://www.youtube.com/watch?v=Zk8xOa3E0JM&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=13
Need help with your listing? Let us fix it!: http://bit.ly/3B1LvHt
Need expert advice? Book a FREE call with us today: http://bit.ly/3B3HMJA
Timestamps
00:00 - Is Your Product Launch Successful?
00:16 - Signs That Your Product is Doing Well
00:50 - Running Out of Stock: Good or Bad?
01:30 - How to Increase Sales After Launch
02:00 - Fixing Click-Through & Conversion Issues
02:40 - The IAP Funnel for Better Amazon Sales
03:30 - Should You Merge ASINs?
04:00 - Why Reviews Aren’t Everything
04:30 - Selling on Amazon Can Be Easier!
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon Seller Support is frustrating sellers with suspended listings, slow responses, and poor service. This video breaks down why support is failing and provides quick tips on how to handle support issues, improve your listings, and avoid costly mistakes.
Stop wasting money on ads that don’t convert. Download our PPC guide https://bit.ly/3DLhywd
AmazonSelling #EcommerceTips #FBAProblems #AmazonFBA #OnlineBusiness
Watch this videos next:
AVOID These Review Traps! https://www.youtube.com/watch?v=p_HxUxSdANY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5
Having trouble with Seller Support, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Struggling with your Amazon business? Get expert guidance: http://bit.ly/3B3HMJA
Timestamps:
00:00 - The Reality of Selling on Amazon
00:07 - Why Amazon Seller Support Is a Nightmare
00:21 - What Gurus Won’t Tell You About Profit Margins
00:33 - The Inside Joke That Amazon Sellers Relate To
00:46 - Amazon's Growing Problems Are Hurting Sellers
01:05 - The Biggest Challenges of Selling on Amazon
01:17 - Why Amazon Dominates and Sellers Struggle
01:30 - The Easiest Way to Increase Sales on Amazon
01:39 - Why Your Main Image Can Make or Break Your Sales
01:58 - How Amazon Sellers Should Focus on Customers
02:12 - The Secret to Constant Amazon Business Growth
02:27 - Ready to Grow? Work with My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Everyone’s talking about Rufus, Amazon’s new AI, but is it actually changing how products rank? Some claim it’s a game-changer, but the data tells a different story. If you’re relying on Rufus to improve your rankings, you might be missing out on what really moves the needle. Watch to see what’s actually working in Amazon SEO for 2025.
Stop wasting money on ads that don’t convert. Download our PPC guide https://bit.ly/4hAmqn8
AmazonSEO #AmazonRankings #amazonrufus #SEO
Watch these videos on YoutTube:
Amazon SEO Guide https://www.youtube.com/watch?v=-Dc-ufvTHVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=73
Maximize Amazon Sales with A+ Content and SEO https://www.youtube.com/watch?v=fqgt4BlpZ1w&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=16
Having trouble with SEO, PPC, or listing issues? Send it to us: http://bit.ly/3B1LvHt
Need expert advise? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon’s Rufus AI Is Overrated!
00:08 - What Is Rufus & Why Are Sellers Talking About It?
01:05 - Does Rufus Actually Affect Amazon Rankings?
02:40 - Perplexity AI’s Claim vs. Real Amazon SEO Data
04:00 - Amazon’s Patent vs. What’s Really Happening
05:20 - A Simple Test to See If Rufus Changes Rankings
07:00 - Alt Text & A+ Content: What Still Works
08:45 - Can Rufus Read Text on Product Images?
10:15 - The Limitations of AI in Amazon SEO
11:30 - Search Volume Trends: Has Rufus Made an Impact?
13:00 - What Actually Helps Rank Products in 2025?
14:20 - Final Thoughts – Why Rufus Isn’t Changing SEO
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Looking for a career in Amazon selling or e-commerce? My Amazon Guy has created over 500 jobs in brand management, marketing, public relations, and more. Whether you're into analytics, design, or customer service, there's a role for you.
Apply here: https://myamazonguy.com/jobs
AmazonCareers #EcommerceJobs #WorkFromHome #AmazonSelling #myamazonguy
Watch this video next:
Become a Brand Manager in 90 Days at My Amazon Guy- Apply Today! https://www.youtube.com/watch?v=ybZB2v1MT_w&list=PLDkvNlz8yl_Ypm8ienw6jdohTF1Wa3VqT
Improve your hiring chances. Take MAG School courses and gain the skills you need https://mag-school.com/courses
Timestamps
00:00 - A Career in Amazon Selling
00:09 - What My Amazon Guy Does
00:21 - Types of Jobs Available
00:54 - Where We Hire: USA, Mexico, Philippines
01:41 - Internship Opportunities at My Amazon Guy
02:07 - PH Summit & Employee Growth
03:20 - How Internships Build Careers
04:31 - My Background in Education & Training
05:02 - Why People Choose My Amazon Guy Over Other Companies
06:04 - What It's Like Working at an Amazon Agency
07:26 - The Leadership Team & Growth
08:46 - My Amazon Guy’s Core Values
10:30 - What We Look for in Applicants
12:00 - How to Apply & Next Steps
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
The biggest mistake YouTube creators make? Overlooking the power of thumbnails! A well-designed thumbnail can triple your click-through rate (CTR) and make a huge difference in your video’s performance. Learn why a thumbnail artist should be your first investment and how to hire the right one.
Amazon sellers struggling with CTR? Let’s fix it: http://bit.ly/3Vb6b6Q
YouTubeGrowth #YouTubeTips #ContentCreation #ThumbnailDesign #clickthroughrate
Watch these videos next:
Why Most Goals Fail and How You Can Succeed https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=6
How to Build a Successful Amazon Agency with the Right Sales Focus https://www.youtube.com/watch?v=vFYwDxFelcc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=8
Download our PPC guide & optimize your ads: https://bit.ly/3DLhywd
Get our proven SOPs to grow your business: http://bit.ly/416awft
Need expert advice? Book a free call with us: http://bit.ly/3B3HMJA
Timestamps:
00:00 - Why Thumbnails Matter More Than You Think
00:12 - The Mistake Most YouTubers Make With Thumbnails
00:40 - The Power of Color and Design in CTR
01:15 - Why Close-Up Shots and Emotions Work Best
02:00 - How a Professional Photographer Can Help
02:30 - Hiring a Thumbnail Designer: What You Need to Know
03:10 - Should You Use Fiverr or Hire In-House?
04:00 - The Challenges of Finding a Good Designer
04:45 - The Business of Teaching vs. Doing
05:10 - How My Amazon Guy Uses Education to Grow
05:40 - How MAG Helps You Grow Your Amazon Business
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Using images the right way can improve your Amazon rankings and help you sell more. A better main image gets more clicks, leading to more sales. Pricing strategy also plays a big role in long-term profits.
Need help with PPC? Download our guide here: https://bit.ly/3DLhywd
AmazonSelling #EcommerceTips #AmazonFBA #AmazonMarketing #amazonseoe
Watch these videos next:
Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Struggling with your listing? Contact us: http://bit.ly/3B1LvHt
Get expert advice, book a free coaching call now: http://bit.ly/3B3HMJA
Timestamps
00:00 - Using Keywords in Amazon Images for Better Ranking
00:25 - How Main Images Impact Clicks and Sales
01:10 - Why Amazon Ranks Some Products Higher Than Others
02:05 - Competing Against Lower-Priced Products – What to Do
03:10 - How Pricing Affects Your Profit (Not Just Sales)
04:05 - Are You Losing Money Trying to Compete on Price?
05:00 - The Real Secret to Selling More Without Lowering Prices
06:07 - My Amazon Guy Services – How We Help Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Many sellers miss out on sales by not optimizing their alt text and A+ content properly. Learn how these small changes can help your Amazon listings rank better and attract more buyers.
Wasting money on ads? Learn how to run PPC the right way! → https://bit.ly/3DLhywd
AmazonSEO #EcommerceTips #AmazonSellers #APlusContent #SEOTricks
Watch these next:
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8
Secrets to Increasing Sign Sales Without Ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=6
Not sure if your listing is fully optimized? Let us take a look! → http://bit.ly/3B1LvHt
One call can change your strategy → http://bit.ly/3B3HMJA
Better main images = more clicks. Get yours upgraded!→ http://bit.ly/3Vb6b6Q
Timestamps
00:00 - Why Customer Avatar Matters in Marketing
00:08 - Fixing Alt Text to Improve Amazon SEO
00:39 - Missed Opportunities in Alt Text Optimization
01:04 - Adding Spanish and Misspellings for Indexing
01:16 - Brand Story and Crawlable Text Issues
01:41 - Optimizing A+ Content for Higher Clicks
02:14 - The Power of Targeted Images in Amazon Listings
02:47 - Testing Images to Improve Click-Through Rate
03:26 - A+ Content Design Wins and Fixes
04:06 - Why Pet Product Listings Need Better Targeting
04:32 - How My Amazon Guy Can Help You Scale
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon promised lower fees, but here’s what they didn’t mention. The critical partial shipment split option is disappearing, and sellers are left with only two choices.
Get our Amazon PPC guide and start improving your ads today https://bit.ly/3DLhywd
AmazonFBA #AmazonSeller #FBAFees #Ecommerce #AmazonUpdates
Watch these videos next:
Turn Shoppers Into Repeat Customers https://www.youtube.com/watch?v=6bPOaLvpQvc&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=6
How to Add Cost of Goods for Amazon Reimbursement https://www.youtube.com/watch?v=lrCV57aXwsw&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=11
Struggling with your listing? Let us fix it → http://bit.ly/3B1LvHt
Need expert advice? Book a coaching call now → http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon’s Fee Change News
00:07 - Amazon’s November Fee Announcement
00:26 - The Hidden Catch in Amazon’s Fee Reduction
01:10 - Amazon’s Partial Shipment Split Removal
01:45 - Why This Change Matters to Sellers
02:02 - The February 20th Deadline & Last-Minute Notice
02:06 - Your Two Options Moving Forward
02:26 - Final Thoughts & Call to Action
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon conversion rates vary by category, but under 8% is poor, while 8-12% is average. A rate over 16% could mean missed sales due to low ad spend. Steven Pope explains how PPC, SEO, and listing optimization impact conversions and what sellers can do to improve results.
Wasting money on PPC? Grab our guide: https://bit.ly/439NsNZ
AmazonSales #AmazonFBA #EcommerceTips #AmazonMarketing #ppcstrategy
Watch these videos next:
How a Simple Change Increased Amazon Sales by 7x https://www.youtube.com/watch?v=lsgkO4WDaO8&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5
The Amazon PPC Trick That Tripled My Market Share https://www.youtube.com/watch?v=OhSuSw8ibjo&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get FREE expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Timestamps:
00:00 - What’s a Good Amazon Conversion Rate?
00:10 - Amazon vs Website Conversion Rates Explained
00:40 - Why 8% or Less is Considered Poor
01:30 - What an Average Conversion Rate Looks Like (8-12%)
02:10 - Why Amazon Has Higher Conversions Than Websites
02:50 - Why Doubling Traffic is Easier Than Doubling Conversions
04:00 - What Affects Amazon Conversion Rates?
04:50 - Why 16%+ Conversion Rate Means You're Losing Sales
05:40 - Real Example: Too Much vs. Too Little PPC
07:20 - How SEO Impacts Your Amazon Conversion Rate
08:10 - Common Mistakes in PPC Campaigns
09:50 - How to Improve Amazon Conversion with Better Listings
10:40 - Where to Get Help with PPC and SEO
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon conversion rates vary by category, but under 8% is poor, while 8-12% is average. A rate over 16% could mean missed sales due to low ad spend. Steven Pope explains how PPC, SEO, and listing optimization impact conversions and what sellers can do to improve results.
Wasting money on PPC? Grab our guide: https://bit.ly/3DLhywd
AmazonSales #AmazonFBA #EcommerceTips #AmazonMarketing #ppcstrategy
Watch these videos next on YouTube:
How a Simple Change Increased Amazon Sales by 7x https://www.youtube.com/watch?v=lsgkO4WDaO8&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5
The Amazon PPC Trick That Tripled My Market Share https://www.youtube.com/watch?v=OhSuSw8ibjo&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Need help with your listing? Let our experts handle it: http://bit.ly/3B1LvHt
Get FREE expert Amazon advice! Book a call with My Amazon Guy: http://bit.ly/3B3HMJA
Timestamps:
00:00 - What’s a Good Amazon Conversion Rate?
00:10 - Amazon vs Website Conversion Rates Explained
00:40 - Why 8% or Less is Considered Poor
01:30 - What an Average Conversion Rate Looks Like (8-12%)
02:10 - Why Amazon Has Higher Conversions Than Websites
02:50 - Why Doubling Traffic is Easier Than Doubling Conversions
04:00 - What Affects Amazon Conversion Rates?
04:50 - Why 16%+ Conversion Rate Means You're Losing Sales
05:40 - Real Example: Too Much vs. Too Little PPC
07:20 - How SEO Impacts Your Amazon Conversion Rate
08:10 - Common Mistakes in PPC Campaigns
09:50 - How to Improve Amazon Conversion with Better Listings
10:40 - Where to Get Help with PPC and SEO
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A good click-through rate (CTR) can make a huge difference in your Amazon sales. In this video, Steven Pope from My Amazon Guy breaks down the benchmarks for both organic and PPC CTR, showing where most sellers stand and how to improve.
Struggling with your main image? Get our Main Image Hack Service here → http://bit.ly/3Vb6b6Q
AmazonCTR #AmazonSEO #EcommerceTips #AmazonPPC #amazonadvertising
Watch these videos next:
How Amazon Sellers Can Maximize Conversions with the ICAP Funnel https://www.youtube.com/watch?v=xDsphG2GsBE&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=27
Main Image Optimization Hacks https://www.youtube.com/watch?v=XFjmTEprIIA&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=16
Download the ultimate PPC guide & improve your ads: https://bit.ly/3DLhywd
Need expert advice? Book a call with us today: http://bit.ly/3B3HMJA
Timestamps
00:00 - What’s a Good CTR?
00:09 - Organic vs. PPC CTR Benchmarks
00:15 - Bad, Average, and Excellent CTR Ratings
01:27 - Why Improving CTR Matters for Amazon Sellers
01:30 - Understanding Advertising CTR (PPC Benchmarks)
02:40 - How CTR Is Calculated in Amazon Ads
03:52 - CTR Differences Across Niches
04:22 - The Golden Keyword Ratio for PPC Success
06:19 - Are You Spending Too Little on PPC?
07:30 - How to Improve Your CTR Step by Step
08:14 - Adding Keywords to Main Images for Higher Clicks
09:21 - How Showing and Telling Helps CTR
10:28 - The Role of Product Packaging in Clicks
11:38 - Key CTR Mistakes Sellers Make
13:22 - The #1 Way to Increase CTR Instantly
13:56 - ICAP Report: How to Pick the Right Keyword
14:18 - Final Thoughts & What’s Your CTR?
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Most Amazon sellers ignore Brand Analytics, missing insights that can increase sales, market share, and PPC performance. Learn how data drives growth!
Improve your ad performance! Download our PPC guide: https://bit.ly/3DLhywd
AmazonSales #PPCStrategy #Amazonfba
Watch these videos next:
The Best Time to Sell on Amazon https://www.youtube.com/watch?v=KDkYx-fEcPY&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
How to Perfectly Time Your Amazon Ads in Q1 https://www.youtube.com/watch?v=u_L4ShtrGqc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6
Struggling with your listing? Let’s fix it—contact us: http://bit.ly/3B1LvHt
Get expert advice, book your coaching call now: http://bit.ly/3B3HMJA
Timestamps:
00:00 - Why Brand Analytics Matters for Amazon Sellers
00:08 - How One Keyword Revealed a Big Opportunity
00:26 - Updating Images & PPC Strategy for Better Results
00:45 - Market Share TRIPLED Using This Data
01:00 - Full Case Study Available at MyAmazonGuy.com
01:07 - Why Amazon Sellers Ignore Crucial Data
01:17 - How to Use Brand Analytics for PPC Campaigns
01:30 - Common PPC Mistakes That Cost Sellers Money
01:50 - The Truth About PPC Forecasting & Market Trends
02:40 - How to Spot Keyword Trends for More Sales
03:30 - Continuous Optimization is the Key to Success
04:00 - Selling on Amazon Doesn’t Have to Be Complicated
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon PPC can be costly if you’re using the wrong strategy. Steven Pope from My Amazon Guy explains why most sellers overspend on exact match keywords and how broad and auto campaigns can improve results. Learn the best PPC tactics to optimize your budget and scale profitably.
Optimize your PPC! Get our Amazon PPC guide https://bit.ly/3DLhywd
AmazonPPC #AmazonzonAds #AmazonAdvertising
Watch these videos next:
Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=11
Need help with your listing? Contact us here: http://bit.ly/3B1LvHt
Want to grow faster? Book a coaching call now: http://bit.ly/3B3HMJA
Timestamps:
00:00 - Why Amazon PPC Is Expensive for Many Sellers
01:15 - The Right Time to Explore External Traffic
01:34 - Why Some Products Perform Well on TikTok
02:28 - Using TikTok Influencers for Amazon Sales
03:50 - Amazon PPC Budget: How Much Is Too Much?
05:25 - The Truth About Amazon Influencers & External Ads
07:10 - Why Broad & Auto Campaigns Perform Better
09:00 - Avoid This Common Keyword Negation Mistake
11:20 - How to Optimize Your Amazon PPC Budget
13:45 - The Problem With Too Many Campaigns & Keywords
15:30 - Day Parting and Timing Your Bids for Maximum ROI
17:10 - Why Simplicity Beats PPC Automation Every Time
19:45 - How to Scale Amazon PPC Without Losing Profit
22:00 - The Mistakes That Amazon Aggregators Make
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Setting initial PPC bids on Amazon can be tricky, especially with new keywords. This video walks through how to set bids based on keyword research, search volume, and budget, using tools like Helium 10’s Cerebro to make informed decisions.
Get our PPC guide and improve your Amazon ad campaigns today: https://bit.ly/3DLhywd
AmazonPPC #EcommerceSelling #AmazonAds
Watch these videos next:
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=17
Negative Keywords Can Save Your Ad Spend https://www.youtube.com/watch?v=e99bbf1Tohw&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=22
Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHt
Need expert advice? Book a coaching call and get personalized help: http://bit.ly/4eVgJxU
Timestamps:
00:00 - Why Initial PPC Bidding is Challenging
00:08 - How to Pick the Right Starting Bid
00:23 - Why Spring is the Best Time to Test Keywords
01:02 - Using Helium 10 Cerebro for Keyword Research
01:46 - How to Find Suggested PPC Bids
02:15 - Understanding Amazon’s PPC Bid Suggestion
02:42 - Budgeting and ACoS Considerations for PPC
03:26 - Filtering Keywords by Search Volume
04:06 - Setting a Max Bid for PPC Campaigns
04:48 - Why Amazon’s Suggested Bid is a Good Starting Point
05:10 - How Often You Should Optimize PPC Bids
05:45 - Selling on Amazon Doesn't Have to Be Complicated
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Understanding the right Amazon PPC metrics is crucial for increasing sales and improving ad performance. Many sellers rely on TACoS, but is it enough? Learn how to track PPC success using ROAS, market share, and category ranking to stay ahead of competitors.
Improve your Amazon PPC results. Download our PPC guide: https://bit.ly/3DLhywd
AmazonPPC #amazonads #AmazonAdvertising
Watch these videos next:
Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=5
Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9
Problems with your Amazon listing? Let us fix it for better sales: http://bit.ly/3B1LvHt
Need expert guidance on Amazon? Book a coaching session today: http://bit.ly/3B3HMJA
Timestamps
00:00 - What Metrics Matter in PPC?
00:28 - The TACoS Debate: Is It Still Relevant?
01:05 - Why ROAS & Market Share Are More Important
01:42 - Tracking Competitor Growth with PPC
02:19 - The Danger of Isolated PPC Data
02:48 - A Simple Analogy for Measuring PPC Success
03:14 - The Big Picture of Amazon PPC Performance
03:20 - Final Thoughts: Making PPC Easier
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Setting the right ACOS and TACOS goals can make or break your Amazon ad strategy. Learn how to adjust these key metrics for growth and profitability.
Stop wasting ad spend! Learn how to run profitable PPC ads with our PPC guide: https://bit.ly/3DLhywd
AmazonAds #AmazonSelling #amazontips
Watch these next:
More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6
Get the Most from Q1 Shoppers https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=8
Struggling with your Amazon listing? Let’s fix it! http://bit.ly/3B1LvHt
Get expert advice on growing your Amazon business. Book a call now! http://bit.ly/3B3HMJA
Timestamps:
00:00 - Why ACOS and TACOS Matter
00:09 - What is ACOS and Why it Matters
00:32 - How to Calculate ACOS for Amazon Ads
01:16 - Setting ACOS Goals for Growth vs. Profitability
02:00 - The Role of COGS in Ad Strategy
02:12 - What is TACOS? ACOS vs. TACOS Explained
02:30 - How to Adjust ACOS and TACOS Over Time
02:48 - Need Help? Work With My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Your Amazon main image affects clicks and sales. If shoppers can’t tell what your product is, they’ll move on. This video breaks down a real listing and shows simple changes, like lifestyle images, keyword-rich text, and better angles to improve CTR and conversions.
Get more clicks and sales with a better main image! Fix yours today: http://bit.ly/3Vb6b6Q
AmazonImages #MainImageHack #AmazonListingOptimization
Watch these videos next:
Focus on Traffic NOT Design https://www.youtube.com/watch?v=UOlRUvdOfJY&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5
Why No One’s Clicking Your Listing https://www.youtube.com/watch?v=sBfy9ZHXZFs&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=10
Get our PPC guide & improve your ads today! Download here: https://bit.ly/3DLhywd
Launching a product or fixing a listing? We’ve got answers! Contact us: http://bit.ly/3B1LvHt
Need expert help? Book a call with My Amazon Guy now: http://bit.ly/4eVgJxU
Timestamps
00:00 - How to Improve This Amazon Product Image
00:07 - Using Lifestyle Images for More Sales
00:12 - Adding a Ribbon & Text for Better Visibility
00:20 - Why Keywords in Images Matter
00:38 - Fixing the Main Image to Show Product Use
00:46 - Are the Bullet Points Good Enough?
01:05 - Why the Parent Listing Format Might Be Hurting Sales
01:15 - Fixing A+ Content for Better SEO & Conversion
01:31 - Upgrading to Premium A+ Content
01:39 - Who is the Product For? Optimizing Demographics
01:47 - Main Image Hacks Every Seller Should Use
01:52 - Selling on Amazon Doesn’t Have to Be Hard!
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Keeping customers on Amazon requires strong brand loyalty. Learn how to use Brand Analytics and promotions to increase repeat buyers and sales.
Seller success starts with PPC. Get the guide today https://bit.ly/3DLhywd
AmazonSelling #EcommerceGrowth #BrandLoyalty
Watch these videos next:
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Q1 Insider Tactics https://www.youtube.com/watch?v=UzWMluqxKGA&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=4
Need help with your listing? Need Expert advice? Contact us http://bit.ly/3B1LvHt
See how we can help grow your Amazon business: http://bit.ly/4eVgJxU
Timestamps:
00:00 - Why Repeat Customers Matter
00:22 - Understanding Brand Analytics for Customer Loyalty
01:17 - What Are Brand Tailored Promotions?
02:30 - The Difference Between Top Tier & Declining Top Tier Customers
03:50 - Why You Should Focus on Declining Top Tier Shoppers
05:10 - Should You Target High Spend Customers?
06:30 - How to Attract New Customers on Amazon
07:45 - The Importance of Brand Followers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A major change is coming for Amazon sellers as Trump’s tariffs close the de minimis loophole. This allowed Temu and Shein to ship tax-free under $800, but starting tomorrow, import taxes will hit hard. This could reshape e-commerce, increase costs, and push U.S. manufacturing forward. What does this mean for your Amazon business?
Need help optimizing your PPC campaigns? Download our free PPC guide https://bit.ly/3DLhywd
AmazonNews #EcommerceUpdates #TrumpTariffs #AmazonSellers #TemuVsAmazon
Watch these videos next:
Amazon’s Name Generator Isn’t Worth Your Time https://www.youtube.com/watch?v=ybK1CJ-qkwg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=6
AVOID These Common Review Traps! https://www.youtube.com/watch?v=p_HxUxSdANY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5
Having issues with your Amazon listing? Get expert help to fix suppressed listings, improve rankings, and drive more sales: http://bit.ly/3B1LvHt
Want one-on-one coaching for your Amazon business? Book a call with our experts: http://bit.ly/3B3HMJA
Timestamps
00:00 - Huge Amazon News: Trump Tariffs & Import Loophole Closing
00:31 - How This Loophole Helped Shein & Temu Avoid Taxes
01:10 - Unsafe Products & Knockoffs – The Hidden Dangers
02:06 - How These Changes Help American Businesses
02:30 - Amazon’s Reaction – Why They’re Happy About It
03:46 - What This Means for Sellers – Big Changes Ahead
04:45 - Can You Start Manufacturing in the U.S. Instead?
06:07 - Early Movers: Is U.S. Manufacturing the Future?
07:12 - Tariffs vs. Income Taxes – A Major Policy Shift
08:06 - Amazon Sellers Feeling the Pinch – What to Do Next
10:09 - What You Should Focus on as a Seller Right Now
10:34 - Global Politics Are Changing the Game for E-commerce
11:00 - Is This Video AI? No, But Here’s What’s New
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Every Amazon product has seasonality, and understanding how it impacts sales is crucial. Spring is a big opportunity for most sellers, but how should you adjust your advertising? Learn how to plan for seasonal changes and maximize your product's potential.
Get our free PPC guide and improve your Amazon ad campaigns today: https://bit.ly/3DLhywd
AmazonSales #PPCTips #AmazonAdvertising #SpringSales #AmazonFBA
Watch these videos next:
Perfectly Time Your Amazon Ads https://www.youtube.com/watch?v=u_L4ShtrGqc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7
Listing issues costing you sales? Contact us now and fix your Amazon listings: http://bit.ly/3B1LvHt
Need expert advice? Book a coaching call and get personalized help: http://bit.ly/4eVgJxU
Timestamps:
00:00 - Every Amazon Product Has Seasonality
00:23 - How Amazon’s Selling Seasons Affect Sales
00:39 - Why Spring is the Best Season for Many Sellers
01:10 - Prepping for Seasonal Changes in Sales
01:17 - Valentine's Day & How to Capitalize on Short-Term Sales
02:29 - Best Advertising Strategies for Spring Seasonality
03:43 - How to Target Competitors Early in Spring
04:22 - Why Sponsored Brand Campaigns Can Boost Sales
05:02 - Using DSP Advertising for Seasonal Products
05:50 - Spring Promotions to Attract New Buyers
06:37 - How to Check if Your Product Has Seasonal Trends
07:10 - Final Thoughts & Next Steps
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to apply for notification numbers for veterinary health products on Amazon Canada. Follow this simple guide to ensure your products meet Canadian regulations.
Need expert help on your listing? Send us your questions http://bit.ly/3B1LvHt
AmazonCanada, #PetSupplies, #VeterinaryProducts, #MyAmazonGuy, #amazontips
Watch this video next:
Want to sell Globally? https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=10
Don't get left behind! Download our Free PPC Guide https://bit.ly/3DLhywd
Talk to an expert and grow your Amazon business http://bit.ly/3B3HMJA
Timestamp
00:00 - Notification Numbers
00:29 - Signing Up on Health Products Canada
01:15 - Creating a Notification Form
01:58 - Adding Company Details
02:24 - Filling Out Active Ingredients
03:33 - Reviewing and Submitting the Form
04:27 - Why Notification Numbers Matter for Amazon Listings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Steven Pope built a $20M Amazon agency through YouTube. This video explores the journey, challenges, and strategies behind creating impactful content that drives results for brands.
Contact us to address your Amazon problems http://bit.ly/4eOvhzu
Watch these videos next:
Avoid false advertising issues https://www.youtube.com/watch?v=g2I8dBFL56s&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3&t=2s
High Amazon inventory costs? https://www.youtube.com/watch?v=S-iMEPoo_mY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Start improving your account with a FREE quote request: http://bit.ly/4g4Zs6h
Book a coaching call for advice specific to your Amazon brand: http://bit.ly/3B3fgrC
Let us help you fix the issues affecting your Amazon business: http://bit.ly/3B4ig70
Timestamps:
00:00 - How YouTube Helped Build a $20M Agency
01:00 - Starting with Viral Content: The First Video
02:30 - My Amazon Guy Services and Expertise
04:00 - Overcoming Job Loss to Start a Business
06:00 - Early Success Through LinkedIn and Video Content
07:30 - Answering Customer Questions with Videos
09:00 - Scaling Through YouTube During the Pandemic
11:00 - Improving Click-Through Rates with Thumbnails
13:30 - The Importance of Answering Niche-Specific Questions
15:00 - Building Authority Through Consistent Content
17:00 - Creating Free Content That Drives Paid Sales
19:30 - The Role of YouTube in Agency Revenue Growth
21:00 - Why Thumbnails Matter
23:00 - Hiring the Right Designers for Thumbnails
25:00 - Ranking Strategies for YouTube Content
27:00 - Focus on Execution, Not Just Knowledge
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares how answering simple customer questions helped grow My Amazon Guy into a $20M ARR agency. Learn how actionable advice and free content can create lasting success for Amazon sellers.
Expert coaching for Amazon sellers and Agencies http://bit.ly/3B3HMJA
Watch these videos next:
Why most goals fail https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3
How to Build a Successful Agency https://www.youtube.com/watch?v=vFYwDxFelcc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=5
Get your FREE PPC Guide for 2025 here: https://bit.ly/3DLhywd
See how we can help grow your Amazon business: http://bit.ly/4eVgJxU
Timestamps:
00:00 - How Video Built My Amazon Guy
00:06 - Meet Steven Pope: From TV Reporter to Amazon Expert
00:18 - The Viral Video That Started It All
00:36 - The $20 Million ARR Journey
01:05 - How Answering Questions Became a Winning Strategy
01:25 - Why Free Content Outperforms Paid Competitors
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to increase your Amazon sales with two simple PPC strategies you can implement in just 20 minutes. Steven Pope breaks down the steps to set up an Auto Catch-All Campaign and a Manual Broad Match Campaign for quick and effective results.
Get your PPC campaigns on the right track today. Get our free PPC guide https://bit.ly/3DLhywd
AmazonPPC #IncreaseSales #AmazonMarketing
Watch these next:
Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=11
Listing not converting? Tell us what’s wrong, we’ll help http://bit.ly/3B1LvHt
One call can change your strategy http://bit.ly/3B3HMJA
Timestamps:
00:00 - Quick PPC Tips
01:00 - Setting Up an Auto Catch-All Campaign
02:04 - Manual Broad Match Campaign for High Impact
03:46 - PPC Strategy Tips for the German Market
04:15 - Stock Management Before PPC Investment
05:00 - How My Amazon Guy Can Help with PPC and SEO
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers must now submit cost of goods for reimbursements starting March 10, 2025. This video explains how to upload costs, navigate the reimbursement dashboard, and meet Amazon’s invoice requirements.
AmazonSellers #FBAReimbursements #AmazonPolicyUpdate
Need an extra hand to handle your reimbursements? Contact https://myrefundguy.com/
Watch these videos next:
Review your inventory and IPI score https://www.youtube.com/watch?v=uvrONIZ0Urk&list=PLDkvNlz8yl_YOpEF-opc06tpBnxPO0luC&index=2
How to Request Reimbursements https://www.youtube.com/watch?v=s-gwuNkJqeI&list=PLDkvNlz8yl_YOpEF-opc06tpBnxPO0luC&index=3
Say goodbye to wasted ad spend – get the free PPC guide now https://bit.ly/3DLhywd
Start the conversation with our team today: http://bit.ly/3B3HMJA
Need expert advice? Book a call with our team http://bit.ly/3B3HMJA
Timestamps
00:00 - Amazon’s Reimbursement Policy is Changing
00:05 - What Sellers Need to Know About Cost of Goods Requirement
00:20 - Navigating the Inventory Defect Reimbursement Dashboard
00:38 - Where to Manage Your Sourcing Cost
00:56 - Understanding Amazon’s Estimated Product Costs
01:47 - What Happens If Your Update is Too High?
02:07 - Amazon Now Requires Proof of Manufacturing Cost
02:31 - What Counts as Valid Documentation?
03:14 - Important Details Needed for Invoices
04:00 - How This Change Impacts Your Reimbursements
04:28 - Who Benefits From This Policy Change?
04:52 - Steps to Upload Your Documentation Properly
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Launching on Amazon? Learn why starting with FBA and avoiding common review traps can make all the difference. This video breaks down strategies to get sales and reviews without relying on programs like Vine.
Let us identify areas to improve your product listing: http://bit.ly/3ZrUVp6
AmazonSellingTips #FBAforBeginners #AmazonReviews #AmazonVine #AmazonLaunch
Watch these on YouTube:
Learn how the Impact Dashboard can help protect your brand https://www.youtube.com/watch?v=OrFwnkDrQCc&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Targeted promotions strategies https://www.youtube.com/watch?v=mB17SsCopQ4&list=PLDkvNlz8yl_YjN7ALMGT77-G1LVsMBsCi
Start 2025 strong with our free Amazon PPC guide: https://bit.ly/4gwtOzi
Need help with your account? Contact us: http://bit.ly/4eOvhzu
Submit your form to see what changes can increase clicks: http://bit.ly/3Zuylez
Timestamps
00:00 - Common Industry Misconceptions About Reviews
00:13 - Why Launching as FBA is Crucial for New Sellers
00:45 - The Challenge of Getting Reviews Without Sales
01:42 - Understanding the Vine Program and Its Potential Risks
02:12 - Effective Strategies: Using Low Prices and Ads to Drive Sales
03:00 - How Traffic and Conversion Lead to Sales Growth
03:27 - Building a Scalable System for Amazon Success
Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to increase your Amazon sales with two simple PPC strategies you can implement in just 20 minutes. Steven Pope breaks down the steps to set up an Auto Catch-All Campaign and a Manual Broad Match Campaign for quick and effective results.
Get your PPC campaigns on the right track today. Get our free PPC guide https://bit.ly/3DLhywd
AmazonPPC #IncreaseSales #AmazonMarketing
Watch these next:
Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=11
Listing not converting? Tell us what’s wrong, we’ll help http://bit.ly/3B1LvHt
One call can change your strategy http://bit.ly/3B3HMJA
Timestamps:
00:00 - Quick PPC Tips
01:00 - Setting Up an Auto Catch-All Campaign
02:04 - Manual Broad Match Campaign for High Impact
03:46 - PPC Strategy Tips for the German Market
04:15 - Stock Management Before PPC Investment
05:00 - How My Amazon Guy Can Help with PPC and SEO
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to simplify Amazon PPC campaigns with smart keyword segmentation and negation strategies. Stop wasting money and start optimizing for better ACoS.
Optimize your Amazon ads with strategies that work. Get our Free Guide https://bit.ly/3DLhywd
AmazonAdvertising #PPCStrategy #EcommerceTips #KeywordOptimization #AmazonPPC
Watch these next:
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Drive More Sales in Early 2025 https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Expert coaching for Amazon sellers – book your call now http://bit.ly/3ZAVEoh
Listing questions? We’ve got the answers you need http://bit.ly/3B1LvHt
Timestamps:
00:00 - Why Most Sellers Get Keyword Negation Wrong
00:15 - The Rules for Negations in Amazon Campaigns
01:15 - When to Adjust Bids Before Negating Keywords
02:10 - The Basics of Keyword Segmentation
03:45 - Avoiding Keyword Cannibalization in Campaigns
05:30 - The Problem with Over-Complicated PPC Setups
06:50 - Frameworks for Simplifying PPC Campaigns
07:30 - Breaking Down the Layers of Effective ACoS Management
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn when to launch Amazon ad campaigns for better results. This video covers strategies to lower ACOS and improve ad performance with Q1 timing tips.
Discover the secrets to profitable PPC ads for free. Download here https://bit.ly/3DLhywd
AmazonAds #Q1CampaignTips #AmazonSellers #AdStrategy
Watch these videos next:
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Solve your toughest Amazon challenges – schedule a call today http://bit.ly/3ZAVEoh
Listing questions? We’ve got the answers you need http://bit.ly/3B1LvHt
Timestamps
00:00 - Why Timing Matters for Amazon Ads
00:37 - The Three Phases of Q1 Campaigns
01:16 - Post-Holiday Campaigns: Tips and Tricks
02:00 - Winter Clearance Sales and Targeting Strategies
03:25 - The Role of Sponsored Display and Brand Campaigns
05:00 - Preparing for Valentine's Day: Launch Timing
06:10 - Mid-February to Spring Deals: Strategy Shifts
07:30 - March Campaign Adjustments for Optimal Results
08:48 - Importance of Campaign History in Optimization
10:03 - Why You Should Use Sponsored Display Campaigns
10:44 - Final Tips and Next Steps
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why promoting keywords from auto to exact match might not always be the best idea and how small PPC tweaks can improve your campaigns. Gain insights on sponsored brand video ads and their impact on conversions.
AmazonAdvertising #PPCOptimization #AmazonPPC
Stop wasting money on ads. Learn proven PPC tactics for FREE https://bit.ly/3DLhywd
Watch these next:
Drive more sales this Q1 with these strategies https://www.youtube.com/watch?v=3JCqAzSn9Tg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Get the most sales this Q1 https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
Talk to an expert and grow your Amazon business http://bit.ly/3ZAVEoh
Not sure what’s wrong with your listing? Ask us today http://bit.ly/3B1LvHt
Timestamps:
00:00 - The Auto to Exact Match Debate
00:14 - Bulk Sheet Optimization: How Many Changes?
00:44 - Never Negate a Good Keyword
01:15 - Adjusting Bids by Percentages
02:10 - Micro Adjustments vs. Big Changes
02:45 - Weekly Target Optimization Process
03:23 - Using Sponsored Brand Videos for Lower ACOS
04:08 - Common PPC Mistakes to Avoid
05:01 - The Problem with Bid Modifiers
05:30 - Subscribe for More Amazon PPC Tips
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why your main image is the first thing Amazon shoppers notice and how small changes can make a big difference. Discover real-world examples of optimized images that improved click-through rates and conversions.
Get more clicks on Amazon with our Main Image Hack Service http://bit.ly/3Vb6b6Q
AmazonMainImage #CTROptimization #AmazonListingTips #AmazonImageHacks #ClickThroughRate
Watch these next:
Fix your Amazon main image mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=4
Why no one is clicking your listing https://www.youtube.com/watch?v=sBfy9ZHXZFs&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=7
Start profiting from PPC with proven strategies https://bit.ly/3DLhywd
Solve your toughest Amazon challenges – schedule a call today http://bit.ly/3ZAVEoh
Listing questions? We’ve got the answers you need http://bit.ly/3B1LvHt
Timestamps
00:00 - Why Main Images Are Crucial
00:18 - Optimizing Amazon Listings with Main Image Hacks
00:48 - Real Client Example: Go Pets De-Matting Comb
01:36 - Why Adding Keywords to Images Increases CTR
02:06 - Importance of Including Emotional Triggers in Images
03:01 - Using "Made in USA" Tags for Better Visibility
03:50 - Common Image Mistakes That Hurt Conversion Rates
05:00 - Swatch Image Strategies for More Sales
06:02 - Brand Story and Hidden Suppression Checks
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to manage and update user permissions in Amazon Seller Central quickly and efficiently. Anya from My Amazon Guy walks you through the process with easy-to-follow steps.
Make smarter PPC decisions with this free guide https://bit.ly/3DLhywd
AmazonSellers #SellerCentral #amazontips
Watch this video next:
System classification costing you? https://www.youtube.com/watch?v=u9yWfSU8wXE&list=PLDkvNlz8yl_YK8vvL34sIVkQGZj6_ImVa&index=1
Find solutions with a one-on-one coaching session: http://bit.ly/3ZAVEoh
See how we can help grow your Amazon business: http://bit.ly/4eVgJxU
Timestamps
00:00 - User Permissions Update
00:14 - Navigating to the User Permissions Section
00:27 - Adding a New User in Seller Central
00:42 - Changes to User Permissions Buttons
00:56 - Exploring the New Permissions Interface
01:10 - Granting Universal Site Admin Access
01:19 - Setting Specific Permissions for Users
01:42 - Using the Search Bar for Permissions
01:52 - Assigning Permissions by Country
02:03 - Further Assistance and My Amazon Guy Link
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope, CEO of My Amazon Guy, shares how small changes to your listing can massively increase your Amazon sales. Learn how to optimize CTR, conversion rate, and PPC campaigns with actionable insights for sellers.
Interested in a main image revamp? Get yours upgraded here: http://bit.ly/3Zuylez
AmazonSelling #AmazonCTR #AmazonPPC #StevenPope #AmazonSEO #EcommerceTips
Watch these videos next:
Selling seasonal products? https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=1
CTR secrets and more https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&t=1564s
Get one-on-one guidance from an expert, book a call today http://bit.ly/3B3fgrC
Start growing your sales today http://bit.ly/3Vbhtb6
Submit your ASIN for a detailed review http://bit.ly/3ZrUVp6
Timestamps:
00:00 - How a Small Change Led to a Big Sales Increase
00:14 - Introducing Steven Pope from My Amazon Guy
01:24 - Challenges Facing Amazon Sellers Today
02:03 - Understanding Amazon’s Conversion Rates
03:28 - Practical Tips to Improve CTR
04:49 - Using Brand Stories to Drive Traffic
07:00 - SEO for A+ Content and Alt Text
08:47 - Insights on PPC Campaign Launches
10:17 - Market Share and Clickthrough Rate Tips
13:06 - Enhancing Main Images to Drive Sales
18:00 - Overcoming Customer Concerns
25:00 - Thoughts on AI in Amazon Selling
29:27 - Learn More from My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Is AI the solution Amazon sellers have been waiting for? In this podcast trailer, Steven Pope explains why grit, strategy, and hard work still matter more than automation.
Full episode dropping later, make sure to turn your notifications on!
AmazonSellers #PodcastTrailer #AIforAmazon #EcommerceTips #AutomationTruth #AmazonAI #AIBusiness
Watch these videos next:
Need a dayparting strategy? https://www.youtube.com/watch?v=Mtc6N_jVwNg&list=PLDkvNlz8yl_aeEp6XMypvS52zg8kIQ40m
Dealing with Amazon inventory fees? https://www.youtube.com/watch?v=S-iMEPoo_mY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Get your FREE PPC Guide for 2025 here: https://bit.ly/4gwtOzi
Find solutions with a one-on-one coaching session: http://bit.ly/3B3fgrC
See how we can help grow your Amazon business: http://bit.ly/3Vbhtb6
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
A $78M Amazon account hacked, leaving the seller powerless for 7 days. Learn how this happened and how to protect your account with security tips to avoid similar breaches.
Need help securing your Amazon account? Book a coaching call with us http://bit.ly/3B3HMJA
Want to secure your account with OTP? Here's how https://myamazonguy.com/otp
Watch these videos next:
Difference Between Global and User Permissions https://www.youtube.com/watch?v=j_u5c7lkLvs&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=16
Why your goals are failing? https://www.youtube.com/watch?v=Vi-HxMSfuH4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=4
Secure your Amazon business today. Get our expert SOPs and stay protected http://bit.ly/416awft
Need Expert Help? Book a coaching call with Steven Pope http://bit.ly/3B3HMJA
Timestamps:
00:00 - Account Hacked: A Seller's Nightmare
00:10 - The $78M Account Breach
00:23 - Story of Kebabies and the Hack
01:16 - How the Security Breach Started
03:00 - Amazon's Failed Security Measures
05:17 - OTP Tips for Better Account Security
07:40 - How to Set Up Two-Factor Authentication
08:57 - The Cost of Amazon's Security Gaps
12:26 - Why Global User Permissions Matter
15:20 - The Impact of the Hack on Business
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon continues to attract a massive number of new sellers globally, with a third joining the US marketplace. Learn about the latest marketplace trends, opportunities in international markets like Canada and Germany, and strategies to succeed in today’s competitive eCommerce environment.
Make smarter PPC decisions with this free guide https://bit.ly/3DLhywd
Watch these videos next:
Sponsored Product Advertising https://www.youtube.com/watch?v=grqFMCQOcgU&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=1
Product Title Requirements https://www.youtube.com/watch?v=DQ_2IDUpzEg&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=2
Need expert guidance? Book a coaching call today http://bit.ly/3B3HMJA
Need help fixing your Amazon listing? Just ask http://bit.ly/3B1LvHt
Timestamps:
0:00 - Opening Thoughts on Amazon's Growth
0:15 - 2024: Over 900,000 New Sellers Join Amazon
0:46 - A Third of New Sellers Join the US Marketplace
1:14 - Challenges with Multiple Accounts and Suspensions
2:06 - Why Small Sellers Are Still Interested
2:24 - Opportunities in International Markets Like Canada
3:18 - The Impact of Rising CPCs in the US
4:13 - Post-Brexit Challenges for European Sellers
5:00 - Tactics for Small Sellers in Non-Competitive Markets
6:12 - Future of Amazon: Mature or Still Growing?
Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn the best times to bid on ads, proven PPC strategies, and how to handle high ACoS for better sales. Hear practical tips on improving click-through rates and maximizing lifetime value, even in crowded categories.
Stop wasting money on ads – learn proven PPC tactics for FREE https://bit.ly/3DLhywd
AmazonBiddingTips #PPCStrategies #AmazonAds #LowerACoS #AmazonPPC
Watch these next:
How to Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=5
Why Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7
Expert coaching for Amazon sellers – book your call now http://bit.ly/3ZAVEoh
Have listing problems? Share your question and we’ll help http://bit.ly/3B1LvHt
Timestamps
0:00 - Best Days and Times to Bid on Ads
0:50 - PPC Strategies for Crowded Categories
1:25 - How Click-Through Rates Impact PPC Costs
2:10 - Maximizing Lifetime Value in Supplement Sales
3:40 - Hacks for Repeat Purchases and Remarketing
4:20 - Using Samples to Boost Conversion Rates
5:00 - How UGC Video Testimonials Drive Better Reviews
6:20 - Balancing PPC and Organic Sales
7:00 - When to Negate Keywords and Save Costs
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Steven Pope built a $20M Amazon agency by creating free, value-packed content for his audience. Discover how answering customer questions and sharing expertise turned into a scalable business model.
AmazonSales #EcommerceGrowth #amazonmarketing
Start profiting from PPC with proven strategies https://bit.ly/3DLhywd
Watch these next:
Is Amazon passive income? https://www.youtube.com/watch?v=F8o5-wTRZds&list=PLDkvNlz8yl_a2AXX-Pioc0toq2emZaiKO&index=4
How to win on Amazon against all odds https://www.youtube.com/watch?v=bbSIseRL1N4&list=PLDkvNlz8yl_a2AXX-Pioc0toq2emZaiKO&index=7
Expert advice is just a call away – book now http://bit.ly/3ZAVEoh
Listing not converting? Tell us what’s wrong, we’ll help http://bit.ly/3B1LvHt
Timestamps:
00:00 - The Strategy Behind $20M Revenue
00:15 - Why Free Content Beats Paid Content
01:32 - Leveraging YouTube for Sales Growth
03:01 - The Impact of Small, Targeted Videos
04:55 - Revenue Journey from $0 to $20M ARR
06:45 - Overcoming Amazon Challenges as Sellers
07:42 - Creating Content That Solves Real Problems
08:00 - Closing Thoughts and Call to Action
Support the show
Send us a text
Learn how to optimize your Amazon PPC campaigns for January, February, and March with these simple tips. Discover the benefits of automatic and manual campaigns, and how to make the most of seasonal opportunities like Valentine's Day.
#AmazonPPC #EcommerceTips #Q1Sales #AmazonSellers #ValentinesDayMarketing
Start profiting from PPC with proven strategies. Get our Free PPC guide https://bit.ly/3DLhywd
Watch these next:
Amazon PPC Uncovered https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Manual PPC Beats AI https://www.youtube.com/watch?v=lYniwCIkgtc&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6
Solve your toughest Amazon challenges – schedule a call today http://bit.ly/3ZAVEoh
Listing questions? We’ve got the answers you need http://bit.ly/3B1LvHt
Timestamp:
00:00 - Maximizing PPC Sales in Q1
01:15 - What Are Automatic and Manual Campaigns?
02:24 - Using Campaigns to Discover Trending Keywords
03:50 - PPC Strategy for January: Post-Holiday Sales
05:25 - Preparing for Valentine’s Day Campaigns
07:10 - Fine-Tuning Ad Placements for Better CTR
09:00 - Improving Your Main Image for Seasonal Campaigns
12:00 - Importance of Testing and Evolving PPC Campaigns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Amazon sellers use Brand Analytics and tailored promotions to retain customers and increase sales. Discover strategies for targeting promising, at-risk, and hibernating customers using segmentation tools.
AmazonSellers #BrandAnalytics #CustomerRetention #EcommerceTips #amazonmarketing
Get the secrets to winning Amazon ads for free https://bit.ly/3DLhywd
Watch these next:
Are Image Hacks breaking rules? https://www.youtube.com/watch?v=oD6J4qmrMOg&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Winning Ad strategies https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Struggling to grow on Amazon? Book a coaching call today and get expert advice! http://bit.ly/3ZAVEoh
Questions about your Amazon listing? Ask the experts now http://bit.ly/3B1LvHt
Submit your ASIN for a detailed review http://bit.ly/3ZAVEoh
Timestamps
00:00 - Competing for Viewership on Amazon
00:19 - Understanding Brand Analytics and Segmentation
01:15 - Overview of Customer Loyalty Analytics
02:30 - Using Brand Tailor Promotions for Retargeting
03:45 - Identifying Key Customer Segments for Growth
04:50 - Why Retargeting on Amazon is Crucial
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Discover how Trump’s proposed trade tariffs could impact e-commerce sellers and platforms like Amazon and TikTok. Learn strategies to navigate potential cost increases and find opportunities for growth.
Start running smarter PPC campaigns with our FREE guide https://bit.ly/3DLhywd
Watch these videos next:
Seasonal Amazon Tips https://www.youtube.com/watch?v=tBdW1f7htrw&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Forseen changes this 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=8
Get one-on-one guidance from an expert, book a call today http://bit.ly/3ZAVEoh
Need help with your listing? http://bit.ly/3B1LvHt
Submit your ASIN for a detailed review http://bit.ly/3ZAVEoh
Timestamps
00:00 - Trump’s Policies on E-commerce
00:15 - Tariff Plans and Their Impact on Costs
01:50 - Shifting Manufacturing Beyond China
03:00 - Chinese Sellers and E-commerce Market Dynamics
05:30 - How Tariffs Could Affect NARF and International Sales
07:00 - TikTok’s Growing Role in E-commerce
08:30 - The Rise of Mercado Libre and Mexico’s Role in Trade
10:00 - Potential Business Tax Cuts for Sellers
12:00 - Navigating Policy Changes for E-commerce Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why TACoS is a better metric than ACoS for understanding Amazon business performance and how manual PPC optimization can outperform AI tools. Gain practical tips for managing bulk operations and improving profitability.
Start your year right with this FREE PPC GUIDE https://bit.ly/4gwtOzi
AmazonAdvertising #TACoSMetrics #Ppcoptimization
Watch these on YouTube:
PPC Changes in 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
The Importance of PPC this 2025 https://www.youtube.com/watch?v=SsfAOHhE4DE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
Upgrade your images. Get more clicks! http://bit.ly/3Zuylez
Struggling with sales? Get a free ASIN review! http://bit.ly/3ZrUVp6
Need expert help? Book a call today! http://bit.ly/49dCWGs
Timestamps
0:00 - TACoS vs. ACoS: Understanding Metrics
0:11 - Why AI PPC Tools Fall Short
0:56 - Importance of Manual Campaign Optimization
1:40 - Real-World Example: Adjusting ACoS for 10x Sales
2:34 - Bulk Operations: Managing Negations Effectively
3:20 - TACoS Guidelines for Aggressive Growth
4:00 - Why Advertising is Non-Negotiable on Amazon
Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares his unconventional strategies for scaling agencies in the Amazon space. From embracing digital operations to prioritizing education, learn how these methods are changing the game.
AmazonGrowth #AgencyStrategies #EcommerceTips
Get our free guide to optimize your ads and save money while driving more sales https://bit.ly/4gwtOzi
Watch these on YouTube:
Build a successful agency https://www.youtube.com/watch?v=vFYwDxFelcc&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw
We solve Amazon Seller's biggest problem https://www.youtube.com/watch?v=oIRrkQblBBI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=4
Curious about how your ASINs are performing? Get a free video review of your ASIN from My Amazon Guy http://bit.ly/3ZrUVp6
Book a call with our Amazon experts and grow your sales now! http://bit.ly/49dCWGs
Timestamps
00:00 - The Growth of Agencies in Amazon
00:19 - The Start of a Digital Agency Journey
00:36 - Why Steven Avoids Physical Conferences
01:02 - Early Challenges of Running an Agency from Home
01:25 - The Importance of Embracing Digital Business Models
01:41 - Using Education as a Growth Strategy
02:10 - Addressing Competitors and Mimics
03:00 - Sharing Trade Secrets for Ecosystem Growth
03:56 - Misconceptions About Agency Competition
04:15 - Scaling Horizontally and Vertically in the Market
Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Discover how small updates to your Amazon listings can drive big results. Learn how to refresh your listings post-holidays, optimize seasonal keywords, and improve click-through rates to stay ahead of the competition this Q1.
Learn how to run profitable ads with our Free PPC guide https://bit.ly/3DLhywd
Watch these videos next:
Increase sales without ads https://www.youtube.com/watch?v=RmkufTuvNVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
SEO insights for success https://www.youtube.com/watch?v=W_UcEnUQVcw&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4
Need help with your Amazon listing? Get expert answers now http://bit.ly/3B1LvHt
Talk to My Amazon Guy and grow your sales today http://bit.ly/3B3HMJA
Timestamps:
00:00 - Small Changes, Big Results on Amazon Listings
00:25 - Q1 Reset: Why January Is Crucial
00:42 - Refreshing Listings Post-Holiday Season
01:17 - Targeting New Year’s Resolution Keywords
02:03 - Preparing for Valentine’s Day Sales
03:02 - Transitioning to Spring Sales and Keywords
04:50 - Boosting Sales with Tax Refund Season
05:13 - Updating Imagery for Seasonal Relevance
06:15 - Outperforming the Competition in Q1
07:34 - Fine-Tuning Listings with ICAP Funnel Analysis
08:07 - Testing and Innovating for Future Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to use Amazon main image hacks without breaking the rules. Find out what's allowed and how to increase your click-through rate with smart image designs.
Want your products to grab more attention on Amazon? Let us handle your main image strategy for maximum results! http://bit.ly/3Vb6b6Q
AmazonImages #AmazonSellingTips #EcommerceStrategy #AmazonCTR #AmazonHacks
Watch these next:
CTR Secrets you should not miss https://www.youtube.com/watch?v=Yk-s5GrnIfE&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=4
Main Image Mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5
Start running smarter PPC campaigns with our free guide https://bit.ly/3DLhywd
Need help with your account? Contact us: http://bit.ly/3B1LvHt
Timestamps:
00:00 - Main Image Questions
00:22 - What is the Main Image Hack?
01:52 - Are Image Hacks Against Amazon Guidelines?
03:00 - Examples of Image Hacks: Fruits and Text
04:08 - Use Case Hacks: Vacuum Sealers and Food Imagery
05:30 - Why Amazon Doesn't Enforce Strict Terms for Images
07:18 - Protecting Your Listings with Backup Images
07:49 - Final Tips for Main Image Hacks
Follow Us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Starting with a lower price is important for gaining traction with new products on Amazon. Learn how gradual price adjustments can increase visibility and maintain your bestseller status.
This pricing strategy will help you increase sales https://www.youtube.com/watch?v=jmMvviHHO-w&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=4&t=1s
AmazonSales #AmazonTips #AmazonPricing #AmazonSeller
Watch these videos on YouTube:
Get your products noticed on Amazon https://www.youtube.com/watch?v=m42qZrB5Yto&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=10
Best launch strategy from day one https://www.youtube.com/watch?v=6etfgNlczjA&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=11
Get the 2025 Amazon PPC Guide for FREE: https://bit.ly/3DnVOGL
Submit your ASIN for expert guidance: http://bit.ly/3ZrUVp6
Schedule a coaching call to discuss your Amazon needs: http://bit.ly/3B3fgrC
Timestamps:
00:00 - Why Pricing is Important for Amazon Launch Success
00:18 - Misconceptions About Discounts and Premium Brands
00:43 - An 8-Week Pricing Plan for New Products
01:25 - The Role of Low Prices in Driving Sales Velocity
02:00 - Competing in Commodity Categories on Amazon
03:10 - How Top Sellers Use Price Adjustments to Stay Competitive
04:20 - Final Insights on Pricing and Customer Behavior
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how focusing on traffic over design can make a big difference for Amazon sellers. This video shares tips on improving clickthrough rates (CTR), leveraging Brand Stories, and making your listings more effective.
Get an estimate to see how we can make things work for you http://bit.ly/3OsA7Yl
AmazonSellers #ClickThroughRate #AmazonOptimization #AmazonCTR #AmazonBrandStories
Watch these next:
Optimize Amazon discounts with targeted promotions https://www.youtube.com/watch?v=mB17SsCopQ4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Find out how branding adjustments improved customer trust https://www.youtube.com/watch?v=cirE7E5gq5A&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=3&t=2s
Submit your ASIN for a detailed review http://bit.ly/3B2qkoG
Find solutions with a one-on-one coaching session http://bit.ly/3ZAVEoh
Submit your details and start improving your CTR http://bit.ly/3Vb6b6Q
Timestamps:
00:00 - Using Market Share to Analyze Performance
00:21 - Why CTR Matters More Than Conversion Rates
01:15 - The 10:1 Rule for Traffic vs. Aesthetics
02:00 - How Premium A+ Content and Brand Stories Help Listings
03:30 - Maximizing SEO with Brand Stories and Alt Text
04:30 - The IAP Funnel: From Impressions to Purchases
05:10 - Real-Life Example: Enhancing a Main Image for Better CTR
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Are you leaving money on the table this Q1 as an Amazon seller? Learn how to optimize your ads and keyword strategy to target post-holiday shoppers, New Year's resolutioners, and Valentine's Day buyers.
Get your FREE Amazon PPC Guide here: https://bit.ly/3DLhywd
AmazonPPC #AmazonAdvertising #Q1SalesTips #EcommerceGrowth #AmazonSellers #AmazonBusiness
Watch these videos next:
Get better sales for Q1 https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Amazon changes in 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7
Simplify your workflows with proven SOPs http://bit.ly/416awft
Contact our team to discuss your business needs http://bit.ly/3B1LvHt
Submit your ASIN for expert review http://bit.ly/3B2qkoG
Timestamps
00:00 - Stop Losing Money in Q1
00:41 - Who Are Post-Holiday Shoppers?
01:22 - Targeting Post-Holiday Shoppers with Keywords
02:28 - Capitalizing on New Year’s Resolutioners
04:25 - Turning Off Holiday Campaigns in January
05:44 - February Sales Opportunities: Valentine’s Day
07:00 - Winter Sales: End-of-Season Clearance
09:00 - March Strategies: Spring Essentials and Saint Patrick’s Day
11:18 - Using Seasonality to Analyze Keyword Trends
13:17 - What to Focus on in Q1
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Amazon sellers can avoid packaging-related mistakes, improve listing click rates, and handle FBM delivery challenges. This video explains when you can use terms like 'medical grade' and how to stay compliant.
Any problem about Amazon? We'll solve it for you http://bit.ly/49bDRHp
AmazonSellers #ListingTips #FBMChallenges #AmazonTips #AmazonListing
Watch these videos next:
SEO Tips for Amazon Success https://www.youtube.com/watch?v=W_UcEnUQVcw&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3
Amazon Main Image Mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH
Use these SOPs to streamline your account management http://bit.ly/416awft
Schedule time with an Amazon expert to discuss your concerns http://bit.ly/3B3HMJA
Talk to us about improving your Amazon store http://bit.ly/3B1LvHt
Timestamps
00:00 - Does Packaging Affect Amazon Listings?
00:16 - Addressing False Advertising Concerns
01:00 - How Packaging Impacts Click Rates
01:29 - Using Medical Grade Claims on Amazon
03:00 - Handling FBM Delivery Challenges
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how custom signs can achieve organic sales growth despite ad restrictions. This video highlights creative strategies like A+ content and optimized product comparisons, which resulted in significant sales increases.
PoliticalSigns #AmazonSales #APlusContent #OrganicMarketing #EcommerceTips
Take control of your Amazon ads!
Get our FREE, easy-to-follow PPC guide and start improving results today: https://bit.ly/3DLhywd
Watch these next:
Maximize sales with A+ Content https://www.youtube.com/watch?v=fqgt4BlpZ1w&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=33
Brand Store Update https://www.youtube.com/watch?v=df0KyY_XBW0&list=PLDkvNlz8yl_aX2BSO2fPRg9TS-elit0pM&index=3
Ready to grow your sales and build a standout brand on Amazon? Let My Amazon Guy show you how: http://bit.ly/4eVgJxU
Streamline your Amazon operations with 450+ ready-to-use SOPs. Manage like a pro: http://bit.ly/416awft
Need expert advice for your Amazon business? Schedule a one-on-one call with us today: http://bit.ly/3ZAVEoh
Timestamps
00:00 - Ads Restrictions on Selling Signs
00:13 - Organic Sales Strategy for Signs
01:02 - Creating A+ Content for Funny and Controversial Signs
01:25 - Separate A+ Content for Different Sign Types
01:51 - Results from Organic Strategies (24% Sales Increase)
02:16 - Top Sellers and Organic Growth Impact
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares his vision of building a legacy that outlasts him, balancing grit and grace to create an impactful culture at My Amazon Guy. Learn how smart strategies like lurker campaigns and day parting can help brands grow sustainably while achieving big goals.
Get better sales and grow your brand with My Amazon Guy: http://bit.ly/4eVgJxU
Access 450+ SOPs to manage your Amazon business: http://bit.ly/416awft
Watch these next:
The Truth About Launching Products on Amazon: https://www.youtube.com/watch?v=KJIYPqrNqHg&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=8
What's The Secret to Building a $20 Agency? https://www.youtube.com/watch?v=zzmKTlWrX84&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=27
A complete PPC playbook for sellers like you, free to download https://bit.ly/3DLhywd
Need help with your listing main image? http://bit.ly/3Vb6b6Q
We Can Help You Grow Your Sales http://bit.ly/3B3HMJA
Timestamps:
00:00 - The Spark of a New Journey
00:16 - Balancing Grit, Grace, and Leadership
01:30 - The Elephant Story: Tough Love and Leadership
02:30 - Creating Impact with Lurker Campaigns
03:45 - Day Parting Strategies for Better ROI
04:45 - Using All Campaign Types for Growth
05:20 - Building a Legacy Beyond Today
06:15 - Testing Every Tool for Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope breaks down everything Amazon sellers need to know about PPC, from optimizing clickthrough rates (CTR) to debunking keyword myths and managing ad budgets. Learn actionable strategies to improve your ads, reduce ACoS, and scale your brand profitably.
This video dives into real-world examples, campaign insights, and advanced techniques to help sellers make smarter advertising decisions.
Think you’ve nailed PPC? Prove it with our FREE guide – the strategies you didn’t know you needed.
Download here: https://bit.ly/4gwtOzi
AmazonPPC #EcommerceTips #amazonadvertising
Watch these next:
How to Better Optimize Your Amazon PPC Budget https://www.youtube.com/watch?v=W-DONOA0N8g&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=1
Top 10 Amazon PPC Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu
Enhance your clickthrough rates with our IMG hack http://bit.ly/3Zuylez
Talk to an expert and transform your Amazon strategy http://bit.ly/3B3fgrC
Simplify your Amazon operations with our proven SOPs http://bit.ly/3Z9h1LJ
00:00 - What to Focus On in PPC
00:06 - Why People Are Key to Success
01:12 - Lessons on Static Growth and Personal Development
03:00 - What Makes a Good Life for Steven Pope
03:53 - Clickthrough Rate: A Hidden PPC Metric
05:09 - Main Image Optimization Tips
07:12 - Negating Keywords: Do’s and Don’ts
10:27 - Managing Keywords Across Campaigns
13:18 - Why Testing Campaigns Separately Works
15:50 - Using Broad Match for Organic Rankings
20:53 - Troubleshooting Low-Impression Keywords
26:00 - Predictive Analytics and Amazon Trends
30:00 - Sponsored Products vs. Organic Positioning
33:07 - The Future of Amazon Advertising
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Thinking about saving money by turning off your Amazon ads? Learn how PPC impacts organic rankings and overall sales performance. Steven Pope shares a personal story of a product that went from top-ranked to discontinued after an ads policy update. Don't make this mistake.
Want to crush your next campaign? Start with our FREE PPC guide https://bit.ly/3DLhywd
AmazonPPC #EcommerceTips #amazonsellingtips
Watch these next:
Want to learn what's new on Sponsored Product Advertising? https://www.youtube.com/watch?v=grqFMCQOcgU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569
Big changes on PPC this 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3
Book a coaching call today and get expert advice http://bit.ly/3ZAVEoh
Get a free ASIN review to optimize your listing http://bit.ly/3B2qkoG
Upgrade your main image and get clicks now http://bit.ly/3Vb6b6Q
Timestamps:
00:00 - Why Turning Off Ads Is a Mistake
00:13 - Impact of PPC on Organic Rank
00:20 - Steven's #1 Ranked Wine Glass Story
00:38 - Amazon's Policy Update That Changed Everything
00:52 - The Danger of Turning Off PPC for Organic Sales
01:11 - Common PPC Mistakes and Wasted Money
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how branding adjustments improved customer trust and drove sales growth. This video highlights the importance of clear communication and effective rebranding strategies for products in sensitive markets.
Request your quote to learn more about our services: http://bit.ly/4g4Zs6h
AmazonBranding #EcommerceTips #ProductMarketing #Branding #BrandingStrategy
Watch these on YouTube:
You may be making these main image mistakes https://www.youtube.com/watch?v=gVmyy3nMX0Q&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=2
NEW sell globally dashboard https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T
Find out how your ASIN can perform better in search: http://bit.ly/3ZrUVp6
Complete the form to receive your CTR hack details: http://bit.ly/3Zuylez
Learn steps to grow your Amazon sales: http://bit.ly/3Vbhtb6
Timestamps
00:00 - Customers Misusing the Product
00:19 - Feedback Reveals Labeling Issues
01:22 - Redesigning the Product Label
01:48 - Updating the Brand Story Module
02:24 - Positive Results from the New Strategy
02:36 - Applying Branding Consistency Across Products
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Discover how to align your Amazon PPC budget with your business goals for Q1 2025. Whether you're focused on brand awareness, launching new products, or improving profitability, this video explains the key strategies to optimize your ad spend. Learn tips on campaign types, keyword targeting, and managing budgets for better results.
Download our FREE 2025 PPC Guide and stay ahead of the competition https://bit.ly/3DLhywd
AmazonPPC #EcommerceMarketing #AmazonAdvertising #PPCBudgeting #2025Ecommerce
Watch these videos next:
PPC changes in 2025 https://www.youtube.com/watch?v=xp97JuC2-DM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
Top Amazon Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7
Book a coaching call and grow your Amazon sales today http://bit.ly/3ZAVEoh
Get our SOPs and simplify your Amazon business http://bit.ly/416awft
Improve your main image and clicks with our CTR Hack http://bit.ly/3Vb6b6Q
00:00 - Amazon Budgeting
00:38 - Align PPC Goals with Business Objectives
01:49 - Strategies for Brand Awareness Campaigns
02:12 - Tips for Successful Product Launches
02:51 - Key Considerations for Profitability
04:09 - Setting Clear KPIs for Ad Campaigns
05:37 - Importance of Budget Reassessment
07:41 - Weekly vs. Daily Budget Management
09:16 - Accounting for Seasonality in Budgets
10:32 - Final Thoughts on Amazon PPC Planning
11:14 - Call to Action: Subscribe and Follow
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why most goals fail and how adopting the "who not how" mindset can transform your brand’s success. Steven Pope shares insights from managing 548 employees at My Amazon Guy and explains how building a brand can help sellers thrive against big competitors like Amazon.
Grab the same SOPs that helped My Amazon Guy grow: http://bit.ly/3Z9h1LJ
AmazonAgency #BrandBuildingTips #ContentMarketing
Watch these on YouTube:
Amazon Impact Dashboard can protect your brand https://www.youtube.com/watch?v=OrFwnkDrQCc&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Dealing with brand registry rejection? https://www.youtube.com/watch?v=VIKsubqlhJk&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=3
A complete PPC playbook for sellers like you, free to download https://bit.ly/3DnVOGL
Contact our team to discuss your business needs http://bit.ly/4eOvhzu
Get pricing details for our services http://bit.ly/4g4Zs6h
Timestamps
00:00 - The 'Who Not How' Problem
00:10 - My Amazon Guy: 548 Employees and Counting
00:36 - The Mission: Leveling Up Life Through Education
01:10 - Facing Amazon Together: Building a Community
01:50 - Why Entertain, Educate, and Prompt Content Wins
02:30 - Building a Brand That Transcends Transactions
03:10 - Lessons from Harley-Davidson and Stanley Cups
03:50 - Creating Lifestyle Brands with Narrative Content
04:40 - How to Fix Goals: The 'Who Not How' Approach
05:00 - Finding the Right People
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn to optimize Amazon discounts with targeted promotions and increase conversions.
The 2025 Amazon PPC guide is free to download now. Click here: https://bit.ly/3DnVOGL
AmazonSales #EcommerceTips #AmazonDiscounts #TargetedPromotions #AmazonSellers
Watch these on YouTube:
Are you using PPC auto campaigns? https://www.youtube.com/watch?v=eaZ1zxh1TJI&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Brand registry REJECTED? https://www.youtube.com/watch?v=VIKsubqlhJk&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Contact us for a breakdown of costs for your account goals http://bit.ly/4eOvhzu
Schedule a session to address your Amazon issues http://bit.ly/49dCWGs
Use these SOPs to streamline your account management http://bit.ly/3Z9h1LJ
Timestamps
00:00 - Introduction to Targeted Discounts
01:15 - How Shoppers See Brand Promotions
02:30 - The Difference Between Coupons and Promotions
03:45 - Importance of Audience Segmentation
05:00 - How Promotions and Coupons Stack
06:30 - Managing Overlapping Discount Buckets
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers, are you ready for 2025? Learn the strategies to grow your brand, optimize listings, and take advantage of new changes like fee freezes and updated FBA policies.
Watch these next:
Learn more about Sell Globally Dashboard https://www.youtube.com/watch?v=djFsFq1GfDk&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL
Understand Amazon Fees https://www.youtube.com/watch?v=fxlnBeDsMJQ&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Get the 2025 Amazon PPC Guide for FREE: https://bit.ly/3DLhywd
Submit your ASIN for expert guidance: http://bit.ly/3B2qkoG
Schedule a coaching call to discuss your Amazon needs: http://bit.ly/3ZAVEoh
Timestamps:
00:00 - Amazon in 2025
00:33 - Fee Freeze Announcement
01:16 - New FBA Reimbursement Policy
02:54 - SEO and Listing Optimization Tips
03:55 - Main Image AB Testing for Better Results
05:30 - The Role of A+ Content in 2025
06:40 - Advanced PPC Strategies for Sellers
08:00 - Building a Real Brand Beyond Amazon
09:13 - Expanding to New Marketplaces
10:45 - Final Takeaways: Dominating in 2025
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Stay informed about Amazon PPC in 2025. Learn how AI tools, video ads, and DSP can impact your campaigns and help improve your brand’s visibility.
The 2025 Amazon PPC guide is free to download now: https://bit.ly/3DLhywd
Watch these videos next:
Who are account managers and what do they do? https://www.youtube.com/watch?v=GPqxshnCyo4&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw
NEW Amazon product title changes https://www.youtube.com/watch?v=DQ_2IDUpzEg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Let’s discuss your needs and provide a personalized quote http://bit.ly/3OsA7Yl
Find solutions with a one-on-one coaching session http://bit.ly/3ZAVEoh
Get the help you need to improve your main image http://bit.ly/3Vb6b6Q
Timestamps:
00:00 - Big Changes to Amazon Ads in 2025
00:14 - What You Need to Know About Amazon Advertising This Year
01:15 - AI Advertising: Advantages and Limitations
02:48 - Best Metrics to Track with AI Advertising
04:12 - Why Manual Optimization Still Outperforms AI Tools
05:02 - Video Ads on Amazon: A Powerful Strategy
06:34 - User-Generated Content: Connecting with Audiences
07:25 - Investing in High-Budget DSP Video Campaigns
08:38 - Compliance and Regulatory Changes in 2025
09:55 - The Future of Consumer Demographic Targeting on Amazon
11:30 - Key Advertising Areas to Focus on for Better Results
12:45 - Wrapping Up: Strengthening Brand Presence with Ads
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon’s new beta program allows sponsored product ads on external retailer sites like iHerb and Weee! Learn how this change could redefine Amazon advertising strategies and what it means for sellers.
Amazon PPC Guide for 2025 (Free!): https://bit.ly/3DLhywd
AmazonAdvertising #EcommerceMarketing #SponsoredProducts #AmazonPPC
Need help with your account? Contact us http://bit.ly/3B1LvHt
Get a quote for strategies that align with your goals http://bit.ly/3OsA7Yl
Get an ASIN review to increase your visibility and sales http://bit.ly/3B2qkoG
Timestamps:
00:00 - Amazon’s New Beta Program for Sponsored Products
00:09 - Advertising Across Retailers: iHerb and Weee!
00:33 - What iHerb and Wei.com Offer for Sellers
01:00 - Why This Beta Is Huge for Grocery Sellers
01:26 - Ads Beyond Amazon: Prime Ads on TikTok and Retailers
01:54 - How This Changes Sponsored Product Strategies
02:11 - Closed Beta and Future Predictions
02:39 - What’s Next for Amazon’s Advertising Program
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Struggling with high PPC costs? Here are 10 Amazon PPC tips to cut ad spend while keeping sales strong.
Want a FREE Amazon PPC Guide for 2025? Grab here: https://bit.ly/4gwtOzi
AmazonPPC #EcommerceAds #AmazonSellerTips #AmazonAds
Watch these videos on YouTube:
Does PPC affect SEO? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6
Optimize your ads with these tips https://www.youtube.com/watch?v=J0aTweEWSsM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Learn how to make your main image work http://bit.ly/3Zuylez
Get strategies to increase your sales http://bit.ly/3Vbhtb6
Use this form to tell us what’s wrong in your account and we'll solve it http://bit.ly/3B4ig70
Timestamps
00:00 - Introduction: The Problem With PPC Costs
00:51 - Tip 1: Never Run Out of Budget
01:44 - Tip 2: Improve Your Main Image
03:04 - Promo Code for Main Image!
03:30 - Tip 3: Add Negative Keywords to Save Money
05:10 - Tip 4: Use Dayparting for Better Budget Allocation
06:45 - Tip 5: Free Traffic Through Social Posts
07:17 - Tip 6: Broad Match Modifier Explained
10:07 - Tip 7: Budget Campaigns for Large Catalogs
11:10 - Tip 8: Calculate ACOS Expectations Accurately
12:33 - Tip 9: Custom Headline Images for Sponsored Ads
14:07 - Tip 10: Using Lifetime Metrics for Long-Term Insights
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how smart account management strategies can grow your agency’s profit while reducing workload. Discover how agencies can streamline tasks and delegate effectively, including tips on managing more clients with fewer resources.
Need an Amazon PPC Guide for 2025? Get it for FREE: https://bit.ly/3DnVOGL
Watch these on YouTube:
How to Improve Your Agency's Profitability with Strategic Outsourcing https://www.youtube.com/watch?v=4v41-J3b0BE&list=PLDkvNlz8yl_a8Akj5ocnigIBj-5bduv2K&index=7&t=4s
How to Delegate Tasks to Grow Your Business Efficiently https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=23
Learn more about scaling your agency here: https://myamazonguy.com/amazon-agency
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
Timestamps:
00:00 - Intro: Hiring Account Managers to Delegate Workload
00:11 - The Role of Account Managers in Agencies
00:22 - Merging Agencies for Efficiency
00:55 - How to Free Up Directors to Focus on Sales
01:19 - Key Tasks of an Account Manager
02:04 - My Amazon Guy’s Unique Brand Manager Model
02:43 - Improving Profitability by Delegating Tactical Tasks
03:19 - Importance of Project Managers and Specialists
04:49 - How to Hire the Right People for Account Growth
05:43 - Using SOPs and Playbooks to Streamline Account Management
06:21 - Brand Manager Playbook and SOPs for Success
AccountManagement #AgencyGrowth #amazonagency
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the
My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Discover the best strategies for Amazon PPC in 2025. Learn how to stay competitive, improve relevance, and use the latest tools to grow your brand in Q1.
Get help from My Amazon Guy to grow your Amazon sales: http://bit.ly/4eVgJxU
Watch these next:
PPC Tips https://www.youtube.com/watch?v=WFQDRZlFEGU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Optimize Amazon Ads for Product Variations https://www.youtube.com/watch?v=J0aTweEWSsM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
Get your FREE Amazon PPC Playbook and improve your sales this 2025 https://bit.ly/3DLhywd
Schedule a coaching call to discuss your Amazon business http://bit.ly/3ZAVEoh
Find out how to make your listing stand out http://bit.ly/3Vb6b6Q
Timestamps
00:00 - Amazon PPC in 2025
00:32 - Why Competition is Increasing
01:10 - Advanced Targeting Techniques
02:29 - Importance of Relevance and Quality
03:33 - Why Q1 Matters for Amazon Sellers
04:48 - Seasonal Opportunities in Q1
05:30 - How to Gain Market Share Early
06:06 - Brand Awareness and Sponsored Campaigns
07:05 - Maximizing ROI with PPC
08:39 - Focusing on Low-Competition Targets
09:44 - Q1: The Launchpad for 2025 Success
10:14 - Final Tips for Amazon Sellers in 2025
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to simplify Amazon listing compliance using a custom tool for prohibited keyword analysis. This tool identifies and addresses prohibited terms in titles, bullet points, and descriptions for better results.
Need amazon help? Reach out to us here: http://bit.ly/4eOvhzu
AmazonSellers #KeywordCompliance #EcommerceTips
Watch these videos on YouTube:
Get your customers to buy more from your store https://www.youtube.com/watch?v=YBNsdoouW8o&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
How backend keyword limits impact your listings https://www.youtube.com/watch?v=LQgBiIfbKLQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=11
Find out how we can help—request a quote: http://bit.ly/4g4Zs6h
Increase your sales with a free ASIN review: http://bit.ly/3ZrUVp6
Want more sales? Start here: http://bit.ly/3Vbhtb6
Timestamps
00:00 - Simplify Keyword Compliance with This Tool
00:15 - Introduction to the Custom Prohibited Keyword Tool
00:32 - Features and Benefits of Keyword Analysis for Amazon Listings
01:17 - Real-Life Examples of Keyword Violations
02:06 - Improving Bullet Points and Titles with This Tool
02:53 - Actionable Revisions for Amazon Compliance
03:05 - How to Use This Tool During Coaching Calls
03:44 - Ensuring Compliance with Amazon Guidelines
04:02 - Ideal Use Cases for Prohibited Keyword Analysis
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Discover how to optimize Amazon listings with effective SEO strategies for better rankings and sales. Learn insights into tools like Product Opportunity Explorer and keyword matching to improve organic ranks.
Explore our services: http://bit.ly/3ZAVEoh
AmazonSEO #EcommerceTips #AmazonSales
Watch these next:
Keyword Guides: https://www.youtube.com/watch?v=fdtyZsApNJA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=6
How to Target The Right Customers: https://www.youtube.com/watch?v=NVysmIZz3yo&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
A complete PPC playbook for sellers like you, free to download https://bit.ly/3DLhywd
Contact our team to discuss your business needs http://bit.ly/3B1LvHt
Get pricing details for our services http://bit.ly/3OsA7Yl
Timestamps:
00:00 - Multiple ASINs and Categories
00:12 - Identifying Revenue-Driving Categories
00:25 - Using SEO to Boost Organic Ranks
00:42 - Tools for Keyword Analysis
01:15 - Amazon’s Product Opportunity Explorer Explained
01:50 - Identifying Niche-Specific Search Terms
02:30 - Competitor Analysis and Keyword Strategies
03:10 - Monitoring Shea Butter Reviews
03:45 - Increasing Ad Spend and Visibility
04:30 - Barcode Issues and Resolution Steps
05:15 - Suggestions for Listing Improvements
06:00 - Adding Lifestyle Images for Better Engagement
07:00 - Final Thoughts on Improving Listings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
2024 was a landmark year for My Amazon Guy, from smashing records to growing our team to over 500 members. Here's a look at our top 10 moments, including crossing $1.2 billion in managed sales, Prime Day success stories, and unforgettable team connections.
Grow your brand with My Amazon Guy: http://bit.ly/4eVgJxU
Streamline your Amazon business with 450+ proven SOPs: http://bit.ly/416awft
AmazonGrowth #EcommerceSuccess #myamazonguy
Watch these next:
The Platinum Rule: https://www.youtube.com/watch?v=di4TrQQiRlM&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=9
How Launching a Business at 22 Can Transform Your Life: https://www.youtube.com/watch?v=dupe0i9i7uU&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=12
A complete PPC playbook for sellers like you, free to download https://bit.ly/3DLhywd
Need help with your listing main image? http://bit.ly/3Vb6b6Q
Timestamps:
00:00 - A Year to Remember
00:23 - $1.2 Billion in Sales Managed
00:45 - Growing to a Team of 500+
01:02 - Making Headlines and Winning Awards
01:25 - Sharing Insights at Amazon Keynotes
01:44 - Celebrating 6 Years of Success
02:07 - Philippines Summit Highlights
02:34 - Health and Wellness at MAG
02:59 - Record-Breaking Prime Day Strategies
03:29 - Connecting Globally with the MAG Team
03:47 - A Look Ahead to 2025
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares insights on building a lasting legacy and why growth is essential for a fulfilling life. Learn how to transform challenges into opportunities and create systemic solutions for a better future.
Learn more about our services: http://bit.ly/3ZAVEoh
Watch these next:
Why Steven Pope Finally Started an Agency: https://www.youtube.com/watch?v=bLB1b6vHSS4&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR
How I Built a $20M Amazon Agency: https://www.youtube.com/watch?v=x4ZXGtCEqNA&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=3
A complete PPC playbook for sellers like you, free to download: https://bit.ly/3DLhywd
Contact our team to discuss your business needs http://bit.ly/3B1LvHt
Get pricing details for our services http://bit.ly/3OsA7Yl
Timestamps:
00:00 - The Value of Growth
00:10 - Why Retirement Is Not an Option
00:40 - Lessons from Early Career in Marketing
01:00 - Building a Legacy for the Next Generation
01:30 - Embracing Failures to Fuel Success
02:00 - The Purpose Behind My Amazon Guy
02:20 - Starting a Consulting Journey
02:50 - Advice for Amazon Sellers: Take Action Today
03:10 - The Importance of Staying Consistent
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Find out why sales should be the top priority for agency founders before hiring or scaling up.
Get Amazon courses on PPC, SEO, and more with MAG School: https://mag-school.com/
Watch these videos on YouTube:
The Amazon Trick That's Making People RICH
https://www.youtube.com/watch?v=lLuhFgrmZic&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=36
Timestamps:
00:00 - The Importance of Sales as a Founder
00:11 - Content: The Key to Signing Clients
00:18 - Welcome to My Amazon Guy Summit
00:24 - Kevin Sanderson’s ‘Us vs. Amazon’ Branding
01:00 - How to Hire When Starting an Agency
01:49 - Project-Based Hiring for Designers
02:34 - Why Payment Upfront is Crucial for Consultants
03:10 - How Posting Content Leads to Clients
04:28 - Scaling to Hire Full-Time Designers
05:00 - Platforms for Hiring Designers
06:14 - Full-Service Agency vs. Specialist Approach
09:16 - Pricing Strategy for Amazon Agencies
10:08 - Why Sales Drives All Other Decisions
12:01 - Tiers for Pricing Design Work
15:06 - Why Offering Free Work May Be Smart Early On
16:05 - Managing Growth in a Fast-Scaling Agency
18:04 - Balancing Sales and Operations as a Founder
20:55 - Challenges of Understaffing and How to Fix Them
22:32 - Strategies for Increasing Profit and Efficiency
24:12 - Updating Org Charts and Planning for Growth
28:34 - The Role of Contractors in Early Agency Growth
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon Brand Registry offers exclusive tools like A+ content, analytics, and customer insights to help sellers grow their businesses. Learn why these benefits make a difference and how brand owners can leverage them for success.
Explore our Amazon services: http://bit.ly/3Vbhtb6
AmazonBrandRegistry, #EcommerceTips, #amazongrowth
Watch these on YouTube:
FIX Brand Registry Rejections https://www.youtube.com/watch?v=VIKsubqlhJk&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5
Get your Brand Registry approved easily https://www.youtube.com/watch?v=OG0LBjqTNms&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmv&index=2
Don't wait! Grow your Amazon sales now with our FREE PPC guide: https://bit.ly/3DnVOGL
Have an Amazon problem that needs to be fixed? Contact us here: http://bit.ly/4eOvhzu
Let’s talk strategy and book your consultation here: http://bit.ly/49dCWGs
Timestamps:
00:00 - Brand Registry Overview
00:15 - Non-Brand Owners vs. Brand Owners
01:30 - The Power of A+ Content
02:10 - Exploring Brand Analytics
03:00 - Tools to Protect Your Brand
03:45 - Benefits of Running Sponsored Brands
04:30 - New Features for External Traffic
05:10 - Virtual Bundles: Defensive & Growth Strategies
06:00 - Leveraging Vine for Product Reviews
07:00 - Maximizing Space on Amazon Listings
08:30 - Final Thoughts & Actionable Steps
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon just blocked 4,900 threats to our brand in 6 months, and we didn’t lift a finger! Learn how the Impact Dashboard can help protect your brand and IP.
We can solve your Amazon problems! Ask us here:
AmazonBrandRegistry #AmazonSellers #AmazonTips #AmazonIPProtection #AmazonTools
Watch these on YouTube:
Brand registry rejection? Watch this https://www.youtube.com/watch?v=VIKsubqlhJk&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmv
Get approved on brand registry FAST https://www.youtube.com/watch?v=OG0LBjqTNms&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmv&index=2
Get your listings audited for FREE! http://bit.ly/3ZrUVp6
Want to grow your sales on Amazon? Check this http://bit.ly/3Vbhtb6
Improve your strategies and use the SOPs that helped us grow http://bit.ly/3Z9h1LJ
Timestamps
00:00 - Intro: Amazon's Proactive Measures
00:14 - Welcome and Topic Overview
00:27 - What is the Impact Dashboard?
01:12 - Data Insights from the Dashboard
02:28 - Notifications and IP Protection Tools
03:14 - Brand Registry Roles and Permissions Explained
05:15 - Trademark Management for Long-Term Success
05:56 - Final Thoughts on Protecting Your Brand
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Negative keywords can improve Amazon ad campaigns by reducing wasted spend and increasing ROI. Watch this video to learn how!
Learn the essentials for successful Amazon ads—grab your free copy here https://bit.ly/3DnVOGL
AmazonAds #NegativeKeywords #EcommerceTips #AmazonPPC
Watch these on YouTube:
Launch price strategy https://www.youtube.com/watch?v=yML2rd8I5LY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5
Watch this to save money on PPC https://www.youtube.com/watch?v=eaZ1zxh1TJI&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=7
Submit your ASIN for a detailed review today http://bit.ly/3ZrUVp6
Schedule a coaching call to discuss your Amazon business http://bit.ly/3B3fgrC
Find out how to make your listing stand out http://bit.ly/3Zuylez
Timestamps:
00:00 - Why Negate Keywords in Amazon Ads
00:30 - Understanding Negative Exact vs. Phrase Match
01:15 - Minimum Spend Before Negating a Keyword
02:00 - Using Search Term Reports to Identify Negatives
03:00 - Case Study: Negating High ACOS Keywords
04:30 - Removing Inefficient Keywords Step-by-Step
05:00 - Best Practices for Auto Campaign Cleanup
05:18 - Final Steps for Keyword Negations
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Letting go of bad clients changed my business. Full podcast here: https://www.youtube.com/watch?v=di4TrQQiRlM&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=60
AmazonBusiness #AmazonSellers #AmazonEntrepreneurs #AmazonClientManagement #amazonsuccess
Watch these videos on YouTube:
How to Get High-Value Clients for Your Business:
https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=23
How to Lead a 20-Million Dollar Agency:
https://www.youtube.com/watch?v=zDPgscbzF3s&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=2
Timestamp:
00:00 - Why Firing Bad Clients Helps Your Business
00:30 - Why Your Worst Clients Don’t Deserve Your Best Work
00:50 - The Importance of Focusing on High-Value Clients
01:10 - Why Solving Rich People's Problems Leads to Success
01:40 - Take Action Today for Entrepreneurial Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to launch a brand on Amazon in 2025 and succeed with strategies from Steven Pope. Get tips on pricing, PPC campaigns, and creating a winning listing.
Need amazon help? Reach out to us now: http://bit.ly/4eOvhzu
AmazonSelling #AmazonTips #AmazonBrandLaunch #AmazonSuccess #SellingOnAmazon
Watch these videos on YouTube:
How to get customer to BUY MORE on Amazon https://www.youtube.com/watch?v=YBNsdoouW8o&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=2
Why you should understand your product when selling on Amazon https://www.youtube.com/watch?v=sQkjfTkECIc&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=3
Curious about our services? Get a free quote: http://bit.ly/4g4Zs6h
Amazon issues? Get the fix here: http://bit.ly/3B4ig70
See how we can grow your sales: http://bit.ly/3Vbhtb6
Timestamps
00:00 - Eliminate Distractions, Focus on Basics
00:17 - Overview of Amazon Selling Challenges in 2024
00:34 - How to Successfully Launch a New Brand on Amazon
01:11 - Strategies to Increase Traffic and Conversion
02:02 - The Importance of Staying in Stock
03:02 - Why Brands Don’t Matter on Amazon
05:26 - Starting with a Lower Price to Launch Effectively
06:59 - Improving Clickthrough Rate with Better Images
08:38 - Defining a Customer Avatar for Better Sales
10:09 - Narrowing Your Target Audience to Boost Sales
12:01 - Launch Pricing Strategies for Faster Sales
14:13 - Dynamic Pricing Lessons from Best Sellers
17:02 - PPC Strategies for New Amazon Brands
22:14 - Adding Keywords to Images for Better CTR
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to organize and optimize PPC campaigns for product variations on Amazon. See how different strategies can improve sales and understand how Amazon's system impacts ad performance.
Use bulk sheets in optimizing PPC campaigns https://www.youtube.com/watch?v=VBPKI9JfxKg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=3&t=24s
AmazonAds #AmazonSeller #AmazonMarketing #AmazonPPC #AmazonProductVariations #ProductVariations
Watch these videos on YouTube:
Learn how to calculate Amazon Ads cost https://www.youtube.com/watch?v=-ecbXDqrhY8&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=8
BEST pricing strategy on Amazon https://www.youtube.com/watch?v=jmMvviHHO-w&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=7
Timestamps
00:00 - Introduction: Amazon’s Algorithm Explained
00:11 - Steps to Launch Product Variations
01:15 - Setting Up PPC Campaigns for Each Product
02:50 - Using Reports to Improve Campaign Results
03:30 - Showing Multiple Variations on Search Results
04:25 - Best Practices for Keywords in Back-End Search Terms
05:40 - Managing Seasonal Trends in Ads
06:50 - Testing Images for Better Conversion
07:25 - Join Our Live Q&A Sessions
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw"
Support the show
Send us a text
Amazon sellers can now expand globally with ease! The updated Sell Globally platform offers better insights, cost analysis, and simplified tools for 2025 – plus Ireland joins the marketplace lineup. Explore Amazon's new opportunities for global sales: http://bit.ly/3Vbhtb6
AmazonGlobalSelling #AmazonMarketplace #AmazonGrowth #AmazonSellers #SellWorldwide
Watch these videos on YouTube:
Product Pricing Launch Strategy: https://www.youtube.com/watch?v=yML2rd8I5LY&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=3
Product Launch To-Do List: https://www.youtube.com/watch?v=FVKp6lAHleQ&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=26
Get expert Amazon advice and book a coaching call: http://bit.ly/3B3fgrC
Let us solve your Amazon problem today: http://bit.ly/3B4ig70
Increase your CTR with a main image upgrade: http://bit.ly/3Zuylez
Timestamps:
00:00 - Big News: Amazon Makes Global Selling Easier
00:10 - What’s New in Amazon's Sell Globally Platform
01:00 - The Old vs. New Sell Globally Dashboard
01:50 - Region View: Potential Sales Insights by Area
02:40 - Store View: Tracking Sales Lift and Setup Costs
03:30 - New Marketplace Alert: Amazon Expands to Ireland
04:00 - How to Sell in Ireland with UK Fulfillment Centers
04:40 - Why Expanding to Ireland is a No-Brainer
05:20 - Final Thoughts: New Opportunities for Global Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon’s 8-12% conversion rate outshines Shopify’s 1-2%. This video explains why some D2C brands are hesitant to expand into Amazon.
Increase your sales with a free ASIN review! Claim yours: http://bit.ly/3ZrUVp6
AmazonSelling #EcommerceGrowth #ShopifyConversion #Amazon #ShopifyvsAmazon
Watch these videos on YouTube:
Shopify or Amazon? https://www.youtube.com/watch?v=7Q0KH4yH3tY&list=PLDkvNlz8yl_Yy7kkrVb1tR4xBqs3a6163
Make customers BUY MORE on your store https://www.youtube.com/watch?v=YBNsdoouW8o&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Email Steven Pope: podcast@myamazonguy.com
Stuck on amazon? Let us solve your problem today: http://bit.ly/3B4ig70
Manage your Amazon business better and get our SOPs: http://bit.ly/3Z9h1LJ
See how we can grow your sales: http://bit.ly/3Vbhtb6
Timestamps:
00:00 - Why Amazon Beats Shopify in Conversion Rates
00:18 - The Trade-Off Between Control and Experience
00:42 - Return Policies: Amazon vs. Other Platforms
02:00 - Consumer Habits and Convenience
02:53 - My Amazon Guy’s Ideal Seller Profile
03:45 - Why Some D2C Brands Avoid Amazon
04:26 - Comparing Advertising Costs: Amazon vs. Others
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Poor swatches and main image issues could cost you big sales on Amazon. Learn what to fix and how to improve your product listings to maximize visibility and avoid suppression issues.
Get better sales and grow your brand with My Amazon Guy: http://bit.ly/3Vbhtb6
AmazonMainImage #AmazonSEO #ProductListingTips #AmazonStrategy
Watch these videos on YouTube:
Launch price strategy on Amazon https://www.youtube.com/watch?v=yML2rd8I5LY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=1&t=11s
How to optimize your backend keywords https://www.youtube.com/watch?v=LQgBiIfbKLQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=2
Get expert Amazon advice and book a coaching call: http://bit.ly/3B3fgrC
Let us solve your Amazon problem today: http://bit.ly/3B4ig70
Increase your CTR with a main image upgrade: http://bit.ly/3Zuylez
Timestamps:
00:00 - Why Swatches Matter
00:14 - Common Mistakes in Amazon Listings
01:03 - The Importance of Main Image Optimization
02:00 - How Organic Cotton Claims Can Lead to Issues
02:19 - Identifying Hidden Suppressions
03:03 - Why Clear Swatch Images Boost Sales
03:50 - Final Tips for Listing Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to use Amazon Brand Stores effectively by making simple changes that fit the season. From customizing layouts to cross-selling products, this video offers practical tips to improve your store's impact.
Need amazon help? Reach out to us now: http://bit.ly/4eOvhzu
AmazonSales #AmazonStrategies #BrandStoreOptimization #AmazonBrandStore
Watch these videos on YouTube:
Latest Brand Store update on Amazon https://www.youtube.com/watch?v=df0KyY_XBW0&list=PLDkvNlz8yl_ZHTGqC0mO2r31op15wKNuy
Optimize PPC campaigns using bulk sheets https://www.youtube.com/watch?v=VBPKI9JfxKg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=12
Wonder how your product ranks? Let us review it for free: http://bit.ly/3ZrUVp6
Fix your amazon main image and see results fast: http://bit.ly/3Zuylez
Amazon problems? Here's the answer: http://bit.ly/3B4ig70
Timestamps:
00:00 - Leveraging Seasonality in Your Brand Store
00:49 - Measuring Success with Brand Store Insights
01:30 - Enhancing Products with Seasonal Visuals
02:30 - Cross-Selling Strategies with Comparison Charts
03:09 - Improving Brand Store Layout for Easy Navigation
04:18 - Tracking Performance with Business Reports
05:00 - Driving Higher Average Order Value with Variations
05:51 - Data-Driven Strategies for Increased Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
My Amazon Guy helps brands grow and succeed on Amazon by providing full-service support. With expert strategies, we make it easy to stay on top of trends and solve problems fast.
Improve your Amazon sales with My Amazon Guy: http://bit.ly/3Vbhtb6
AmazonSelling #AmazonBrandGrowth #AmazonConsulting #AmazonAgency #AmazonSellerSupport
Watch these on YouTube:
What Hiring 300 Interns Taught Me Running an Agency - Why You Should Hire Interns Too:
https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=23
The Amazon Trick That's Making People RICH:
https://www.youtube.com/watch?v=lLuhFgrmZic&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=36
Need amazon help? Reach out to us: http://bit.ly/4eOvhzu
Claim your FREE ASIN Review: http://bit.ly/3ZrUVp6
Amazon issues? Get the fix you need right here: http://bit.ly/3B4ig70
Timestamp:
00:00 - How Brands Describe My Amazon Guy
00:26 - Solving Seller Support Problems
00:48 - Growth Through Initial Changes
01:00 - My Amazon Guy: More Than an Advertising Agency
01:17 - Leaning on My Amazon Guy's Expertise
01:30 - Feeding the Amazon Beast for Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
On this episode of @amazonlegends Podcast with Steven Pope, learn what sets successful Amazon sellers apart. Find out why narrowing your audience, starting with smart pricing, and maintaining stock are critical steps for growing your brand.
Watch the full YouTube episode here: https://www.youtube.com/watch?v=JaJUfk3gBMY
Let us help you grow your Amazon business. Start here: http://bit.ly/3Vbhtb6
AmazonLegendsPodcast #AmazonPodcast #AmazonMarketingTips #AmazonTips
Watch these videos on YouTube:
How to convince customers to buy more on Amazon https://www.youtube.com/watch?v=YBNsdoouW8o&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=3
Do you understand the product you are selling? https://www.youtube.com/watch?v=sQkjfTkECIc&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=4
Manage your amazon business better and access our SOPs: http://bit.ly/3Z9h1LJ
See how we can grow your sales, book with us: http://bit.ly/49dCWGs
Fix your amazon main image and increase CTR here: http://bit.ly/3Zuylez
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares how he launched My Amazon Guy from boredom to a booming Amazon agency in just 48 hours.
Manage your Amazon business better by getting our SOPs here: http://bit.ly/3Z9h1LJ
AmazonAgency #Entrepreneurship #AmazonSellers #SideHustle #BusinessGrowth
Watch these videos on YouTube:
How to Grow an Amazon Agency https://www.youtube.com/watch?v=P9hzZzPX4i8&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=55
Why Success is All About Trying and Learning! https://www.youtube.com/watch?v=oACfjWQd86A&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=54
From Fired to Founder https://www.youtube.com/watch?v=HCOjyFp79PQ&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=52
Grow your amazon sales now: http://bit.ly/3Vbhtb6
Need amazon solutions? Book a coaching call here: http://bit.ly/3B3fgrC
Curious about our services? Get a free quote: http://bit.ly/4g4Zs6h
Timestamps:
00:00 - How My Amazon Guy Got Started
00:24 - Taking On Side Hustles for Skills Development
00:45 - Why There Was No Vacation After Getting Laid Off
01:10 - Self-Doubt and the Fear of Peaking at Age 30
01:55 - Deciding to Hire Himself for Consulting
02:12 - The Reluctance to Start an Agency
03:05 - Taking on a Tough First Client: Supplements Brand
03:52 - Fast Growth: From $4k to $83k in Sales in 90 Days
05:08 - Hiring Fast and Building a Team at Home
06:08 - How The First Employees Were Trained
07:30 - Dealing With the Challenges of Agency Life
09:00 - Learning From Corporate Life: The Frustration with Politics
10:50 - The Importance of Having a Strong Company Culture
12:04 - Implementing Culture Index to Shape the Leadership Team
13:45 - The Struggles of Hiring Based on Personality
15:00 - Scaling Quickly: Hiring 100 Interns in 100 Days
17:00 - The Role of Culture Index in My Amazon Guy's Growth
18:40 - The Pitfalls of Emotional Extroverts in Agencies
19:55 - Avoiding Burnout and The Importance of Logical Hiring
21:30 - The Reality of Dysfunctional Companies in Corporate Life
22:30 - Knowing How to Fix Companies Doesn’t Mean You Can
23:45 - The Frustration of Not Being Listened To as a Consultant
25:20 - The Tough Decisions Required to Run a Company
26:50 - Planning for the Future: Acquiring Another Company
28:30 - Challenges of Mergers and Acquisitions in the Agency Space
30:20 - Thoughts on Expanding to Different Service Areas
31:00 - Building a Business Development Strategy
32:30 - How My Amazon Guy Prioritizes Content Over Ads
34:45 - Why LinkedIn and Content Creation are Powerful Tools
37:00 - The Visionary’s Struggles: Explaining Big Ideas
38:45 - How Visionaries Inspire Their Teams
39:30 - Business Success Despite Mistakes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to address brand registry rejections on Amazon with practical steps and solutions shared by Steven Pope. This video guides you through the process, from understanding Amazon's requirements to escalating issues effectively.
Need amazon help? Reach out to us here: http://bit.ly/4eOvhzu
AmazonSellers #BrandRegistry #EcommerceTips #BrandRegistryRejection
Watch these videos on YouTube:
Amazon PPC issues? https://www.youtube.com/watch?v=eaZ1zxh1TJI&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8
Learn more about Amazon's backend keyword limits https://www.youtube.com/watch?v=LQgBiIfbKLQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=10
Common FBA issues https://www.youtube.com/watch?v=4V-sE3KIuVU&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=11
Increase your sales with a free ASIN review, claim here: http://bit.ly/3ZrUVp6
Upgrade your amazon main image: http://bit.ly/3Zuylez
Amazon problems? Get the solution here: http://bit.ly/3B4ig70
Timestamps
00:00 - Why Amazon Sellers Face Brand Registry Rejections
00:14 - Understanding Amazon’s Brand Registry Updates
00:40 - Proof Required for Brand Ownership
01:28 - Common Trademark Issues on Amazon
02:10 - Amazon’s Policy Changes and Seller Challenges
02:45 - Strategies for Reapplying to Brand Registry
03:39 - How to Escalate Issues with Amazon Support
04:30 - Why Tenacity Matters for Amazon Sellers
06:03 - Preparing for the Future of Selling on Amazon
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to identify and fix common Amazon PPC issues causing overspending and low sales. Expert tips on bidding, keyword strategy, and seasonal trends.
PPC Problems? Let's solve any of your Amazon problems here: http://bit.ly/3B4ig70
AmazonPPCTips #AmazonPPC #PPCStrategies #AmazonSalesGrowth #AmazonTips
Watch these videos on YouTube:
Strategies to Fix Ad Performance Drop https://www.youtube.com/watch?v=7fOAf6bqj2I&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
Here's how we fixed 700 targets and 1 ad group https://www.youtube.com/watch?v=SQQAjj02tsE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2
Amazon PPC Budget Guide https://www.youtube.com/watch?v=o8LHM_IU6Io&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=9
Get a free quote on our services here: http://bit.ly/4g4Zs6h
Turn browsers into buyers, grow your amazon sales now: http://bit.ly/3Vbhtb6
Fix your amazon main image and see results fast: http://bit.ly/3Zuylez
Timestamps
00:00 - Introduction: Struggles with Amazon Ad Costs
00:08 - Common Reasons for Sales Drop with Consistent Ad Spend
01:00 - How Competitor Changes Impact Your Performance
01:45 - The Importance of Seasonal Trends in Amazon Sales
02:30 - Budget-Friendly PPC Strategies for Beginners
03:30 - Why Competitive Keywords Could Hurt Your Campaign
04:15 - Choosing the Right Longtail Keywords
05:20 - Tools for Keyword Research: Jungle Scout vs. Helium 10
06:00 - Manual vs. Automated Keyword Research Strategies
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope of My Amazon Guy breaks down the top 10 things that make clients happy or unhappy, revealing insights to improve client satisfaction and keep them coming back.
Get better sales and grow your brand: http://bit.ly/3Vbhtb6
clientsatisfaction #amazontips #ecommercegrowth
Watch these videos on YouTube:
Are client surveys important? Discover how they help keep Amazon agencies running smoothly: https://www.youtube.com/watch?v=xKv5mFaisHU&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=15
Struggling with unhappy clients? Learn why setting clear expectations can make all the difference.: https://www.youtube.com/watch?v=h9-GoEOoJSk&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=26
Timestamps
00:00 - Client Happiness at My Amazon Guy
00:25 - Account Growth: A Major Client Priority
01:15 - Reducing Client Expenses Effectively
02:45 - The Art of Mind Reading for Client Satisfaction
04:20 - Quick Response to Client Issues
05:20 - Celebrating Client Milestones and Wins
06:20 - Delivering Polished Copy and Designs
07:00 - Fast, Reliable Client Communication
07:45 - Understanding the Brand Inside Out
08:30 - Structuring Client Meetings for Success
09:45 - Staying Competitive and Aware of Market Trends
11:15 - Additional Tips for Client Satisfaction and Growth
12:00 - What Makes Clients Unhappy: The Top 10
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn about the dynamic pricing strategy for Amazon that can help drive more sales and improve product rankings.
See how we can help you grow your sales here http://bit.ly/3Vbhtb6
AmazonPricing #EcommerceTips #DynamicPricing #AmazonSales #AmazonStrategy
Watch these videos on YouTube:
Budget guide for Amazon PPC https://www.youtube.com/watch?v=o8LHM_IU6Io&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=8
Helium 10 tips to find keywords https://www.youtube.com/watch?v=MtKrqnYZzP8&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11
Amazon Brand Store features https://www.youtube.com/watch?v=df0KyY_XBW0&list=PLDkvNlz8yl_aX2BSO2fPRg9TS-elit0pM
Here's how to optimize your listings to increase sales https://www.youtube.com/watch?v=e8qKhtKkPdw&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=6
Have an issue? Our experts have the solution, check it out here http://bit.ly/49bDRHp
Stay organized and efficient, download our SOPs now http://bit.ly/416awft
Let us assess your needs and schedule your consultation today http://bit.ly/3B3HMJA
Timestamps:
00:00 - Best Price Launching Strategy Overview
00:36 - Importance of Dynamic Pricing for Clients
01:00 - Driving Traffic with 3-Day Price Drops
01:27 - Applying Strategy to Prime Exclusive Discounts
01:59 - Key Considerations for Prime Day Sales
02:30 - Addressing Pricing Errors and Challenges
03:00 - Gradual Price Increases Explained
03:30 - Final Tips for Price Testing and Ranking
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how Amazon's backend keyword limits impact your listings and how to optimize for the 250-byte rule.
Let us show you how to do it, request a free quote here: http://bit.ly/4g4Zs6h
AmazonSEO #BackendKeywords #AmazonSellerTips
Have questions or need expert advice? Reach out to us today: https://myamazonguy.com/contact/
Watch these videos on YouTube:
A+ Content and SEO Tips https://www.youtube.com/watch?v=fqgt4BlpZ1w&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8
Biggest Amazon seller mistakes https://www.youtube.com/watch?v=QO6dugGSCx0&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2
Grow sales and lower ACoS https://www.youtube.com/watch?v=tfURHlwH_zM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
Get your ASIN reviewed today. Just fill up this form http://bit.ly/3B2qkoG
Get the answers you need, book a coaching call now http://bit.ly/3ZAVEoh
Want more clicks? Submit your image and we'll tell you how http://bit.ly/3Vb6b6Q
Timestamps:
00:00 - Countdown
00:04 - What Changed with Backend Keywords?
00:22 - Understanding the 250-Byte Rule
00:39 - How to Maximize Your Keywords
01:00 - Visit My Amazon Guy for SEO Resources
01:42 - What is the ICAP Funnel?
02:00 - Diagnosing Problems with Main Photos
02:20 - Wrap-Up and Key Takeaways
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares how My Amazon Guy grew into a $20M Amazon agency with 558 employees. He explains the journey, challenges, and strategies used to scale while building a strong team culture.
We can grow your Amazon sales, click here to learn how: http://bit.ly/3Vbhtb6
AmazonAgency #EcommerceTips #AmazonGrowth #BusinessSuccess #DigitalMarketing
Watch these videos on YouTube:
Do you think you have what it takes to be an entrepreneur? https://www.youtube.com/watch?v=8JeKf33BVQE&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw
Here's how to turn cold emails to meetings https://www.youtube.com/watch?v=iv30g0COaUE&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3
Claim your FREE ASIN review here: http://bit.ly/3B2qkoG
Fix your amazon main image: http://bit.ly/3Vb6b6Q
Let's solve your Amazon problem today: http://bit.ly/49bDRHp
Timestamps:
00:00 - Largest Independent Amazon Agency
00:28 - The Start of My Amazon Guy
01:03 - Overcoming Challenges to Scale
01:25 - Early Hiring and Dirty Work
02:03 - Going Remote and Scaling with VAs
02:49 - Stuck at $20M: Seeking Growth Solutions
03:13 - Building a Culture of Fitness and Morale
04:37 - Optimizing Clickthrough Rate on Amazon
05:27 - Traffic vs. Conversion Strategies
07:13 - The Role of Leadership in Agency Culture
09:07 - PPC Advertising for B2B Companies
10:27 - Strategies to Acquire Clients
12:49 - The Role of Content in Agency Growth
14:10 - Challenges with Paid Ads for B2B
16:00 - Building Core Values for Remote Teams
18:17 - Outsourcing to Drive Agency Profitability
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why the traditional PPC strategy of starting with auto campaigns and transitioning to exact match could be costing you money.
Save money on PPC with expert help: myamazonguy.com
AmazonAds #PPCTips #AmazonPPCTips #AmazonPPC #AmazonTips
Watch these videos on YouTube:
Using bulk sheets to optimize Amazon PPC https://www.youtube.com/watch?v=VBPKI9JfxKg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&t=24s
Best strategy for Amazon PPC https://www.youtube.com/watch?v=SQQAjj02tsE&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4&t=21s
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon is not passive income, it takes hard work and strategy! Learn how Amazon helped Steven Pope turn failed startups into a million-dollar brand.
Launching Your Amazon Product? https://www.youtube.com/watch?v=6etfgNlczjA&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=6
AmazonSelling #EcommerceTips #AmazonBusiness #MyAmazonGuy #MillionDollarBusiness
Watch these videos on YouTube:
Amazon Product Launch Checklist https://www.youtube.com/watch?v=EG1r1g1PTtQ&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=10
New Seller Product Launch Checklist https://www.youtube.com/watch?v=FVKp6lAHleQ&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=3
Get Your Product Noticed on Amazon https://www.youtube.com/watch?v=m42qZrB5Yto&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=5
Timestamps:
00:00 - How I Got Started on Amazon
00:30 - Turning Corporate Knowledge into Personal Success
00:52 - Launching My First Product: Men's Artisan Soap
01:30 - Competing with Dr. Squatch in the Market
02:20 - AB Testing Product Images for Better CTR
03:10 - The Importance of Main Images and Packaging
04:05 - Using Pik Fu for Pre-Launch Testing
05:05 - Challenges with Scaling an Amazon Brand
06:15 - Top Mistakes I Made with My Amazon Business
07:45 - Why Amazon Success Takes Hard Work
08:50 - Building a Million-Dollar Brand: Breaking Down the Numbers
10:05 - How I Sustained My Product Sales Over Time
12:00 - Lessons from Competing in the Beauty and Soap Market
13:15 - Avoiding Stockouts and Managing Supply Chain
15:10 - The Importance of Relationships with Suppliers
17:00 - Why I Didn't Trust Amazon to Ship My Products
19:00 - How Amazon Charges Impacted My Profit Margins
20:30 - Lessons from Launching Too Many Product Variations
22:10 - Why Opening a Warehouse Was a Costly Mistake
24:00 - What You Need to Know About Brand Registry on Amazon
25:20 - Success in Amazon Isn't Passive: It Requires Constant Effort
27:15 - Key Takeaways for New Amazon Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Get a sneak peek of Steven Pope's appearance on the Passion Product Podcast! Learn why selling on Amazon isn't passive income, but still an incredible opportunity for those willing to put in the work.
Don't miss the full episode launching this Saturday, where Steven dives deeper into his journey and offers tips for Amazon sellers and entrepreneurs.
Watch the full episode tomorrow! https://youtu.be/F8o5-wTRZds
AmazonSelling #EcommerceSuccess #PassiveIncomeMyth #AmazonBusiness #MyAmazonGuy #AmazonSellingTips
Watch these videos on YouTube:
The Honest Truth About Selling on Amazon FBA In 2024 https://www.youtube.com/watch?v=X5fcch1xsow&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=211&t=1s
The Truth About Amazon’s Rules https://www.youtube.com/watch?v=fnpP8BNQbVA&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=144
Here’s How Amazon is Killing Its Platform for Sellers https://www.youtube.com/watch?v=yOKgA8hakB8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=138
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to handle Amazon Brand Registry setup and common challenges, like linking accounts, resolving technical issues, and improving your product listings.
Get help from My Amazon Guy: myamazonguy.com/services/trademark-registration
AmazonBrandRegistry #AmazonSellingTips #AmazonSeller #AmazonSellerChallenges
Watch these videos on YouTube:
Why you need to protect your brand https://www.youtube.com/watch?v=6mKRIGwdmXs&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmv
Brand registry issues SOLVED https://www.youtube.com/watch?v=E9INZqIoGpI&list=PLDkvNlz8yl_YO4AgFJt3rj10aWRHGaKmv&index=2
Timestamps
00:00 - Introduction: Why My Amazon Guy Beats IP Accelerator
00:11 - Brand Registry vs. Brand Page: What's the Difference?
00:54 - Connecting Brand Registry to Seller Central
01:13 - Why A+ Content is Essential for Amazon Listings
01:25 - Amazon's Updated User Interface for Brand Registry
01:50 - Adding and Removing Users in Brand Registry
02:35 - Resolving Common Brand Registry Issues
03:02 - Filing Tickets for Listing and Category Changes
03:45 - Reporting Hijackers on Amazon Listings
04:48 - IP Accelerator vs. My Amazon Guy: Which Is Better?
05:01 - Where to Get Help: My Amazon Guy Trademark Services
Follow Us
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Understand how to optimize your Amazon listings with long tail high-intent keywords for both human buyers and search bots. Learn keyword placement and campaign strategies from Amazon experts.
Why you should stop negating good keywords https://www.youtube.com/watch?v=Rp28Aqcrmjs&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=13
AmazonKeywords #AmazonSEO #EcommerceTips #AmazonMarketing #AmazonSellers #AmazonSEO
Watch these videos on YouTube:
Rank #1 on Amazon with these tips https://www.youtube.com/watch?v=vYbA6U65cUc&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
FREE Amazon PPC masterclass https://www.youtube.com/watch?v=gudIjpDMLto&list=PLDkvNlz8yl_ZmFBbjhQP7rm6iW2lOqgZ2&index=2
Launching a supplements brand? https://www.youtube.com/watch?v=nzU1vEDCN50&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=7
Timestamps:
00:00 - People vs. Bots
00:15 - Using Keyword Phrases in Listings
00:41 - Example of High-Intent Keywords for Dog Pads
01:32 - Why High-Intent Keywords Are Important for Sales
02:01 - Starting with High-Intent Keywords for New Products
03:00 - Checking Keyword Competition on Desktop and Mobile
03:52 - Backend Keywords and Their Prioritization
05:00 - Launching Strategies: Retail Ready vs. Launching with Ads
06:08 - One-to-One Campaign Format Explained
07:20 - Grouping Keywords by Search Intent for Efficiency
08:16 - The Importance of Campaign Segmentation
08:45 - Join Our AMA for Expert Amazon Advice
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to recover lost inventory on Amazon, keep your reviews safe, and optimize your listings for success.
Recover lost inventory here: www.myrefundguy.com
AmazonFBA #AmazonSellerTips #LostInventory #AmazonReviews #AmazonListingOptimization
Watch these videos on YouTube:
Learn how to optimize PPC campaigns https://www.youtube.com/watch?v=SQQAjj02tsE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=4
Create parentages using flat file https://www.youtube.com/watch?v=Zk8xOa3E0JM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=11
Timestamps:
00:00 - Introduction
00:03 - Dealing with Lost Inventory on Amazon
00:26 - Recovering Money for Lost Inventory and Fees
00:38 - Keeping Reviews Safe After Account Deactivation
01:01 - Understanding Section 3 Violations for Multiple Accounts
01:30 - Hijackers' Impact on Return Rates and Listings
02:00 - Using Transparency to Combat Hijackers
02:36 - Navigating European Tax Policies for Amazon Sellers
03:06 - Updating Listings with Yearly Certified Products
03:34 - Finding Keywords for Niche Products
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn simple steps to help customers buy more on Amazon. This video shares methods like using variations, Brand Story, and grids to increase order value.
Avoid these BIGGEST mistakes https://www.youtube.com/watch?v=QO6dugGSCx0&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=6
AmazonSalesTips #ProductVariations #AmazonBrandStory #AmazonTips #BrandStory
Watch these videos on YouTube:
Need a product launch checklist? https://www.youtube.com/watch?v=FVKp6lAHleQ&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=7
Are you selling a supplements brand on Amazon? https://www.youtube.com/watch?v=nzU1vEDCN50&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=8
Timestamps:
00:00 - Introduction to Increasing Orders
00:10 - Benefits of Product Variations
01:30 - Getting More From Each Customer With Variations
03:00 - Brand Story and Its Role in Sales
05:10 - How Grids and Charts Help Customers Choose
08:20 - Understanding What Customers Buy Together
11:00 - Blocking Competitor Ads With Smart Campaigns
13:10 - Seasonal Ideas to Improve Orders
14:30 - Final Thoughts on Increasing Order Value
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers often face traffic with no sales. My Amazon Guy helps fix that and grow revenue.
Why Clients Are Saying This About Our Amazon Strategy https://www.youtube.com/watch?v=uxnzqpYwPOA&list=PLDkvNlz8yl_acq5F6u7shcPfNg8hjkdyn&index=2
AmazonSellers #AmazonHelp #EcommerceSales #AmazonConsulting #AmazonMarketing #MyAmazonGuy #AmazonAgency
Watch these videos on YouTube:
Why You Need My Amazon Guy to Solve Your Amazon Selling Problems https://www.youtube.com/watch?v=wQyrwEBT-Q4&list=PLDkvNlz8yl_acq5F6u7shcPfNg8hjkdyn&index=3
Why Your Amazon Sales Are Stuck and What to Do https://www.youtube.com/watch?v=v7H2nN9zG44&list=PLDkvNlz8yl_acq5F6u7shcPfNg8hjkdyn&index=4
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
See how PPC impacts SEO on Amazon, tracking spend to reveal insights on organic ranking improvements.
Rank on Amazon with Amazon SEO https://www.youtube.com/watch?v=vYbA6U65cUc&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=13
AmazonPPC #SEOStrategy #AmazonRankings #AmazonAdvertising #AmazonTips #AmazonSEO
Watch these videos on YouTube:
Improve CTR and conversion rate to rank on Amazon https://www.youtube.com/watch?v=6ra_BJfog2I&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=24
Shipping cost challenges SOLVED https://www.youtube.com/watch?v=v-Z8pPfVAfk&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=30
Timestamps
00:00 - Tracking PPC Spend and Organic Ranking Changes
00:24 - Increasing Rankings on Top Keywords
00:45 - Weekly Ranking Tracking and Keyword Spend
01:30 - Case Study: "Floor Cleaner" Keyword Ranking Improvement
02:10 - Importance of Amazon's Algorithm Understanding
02:45 - Reaching Top Ranks for “Floor Cleaner for Mopping”
03:00 - Calculating PPC Spend and Required Orders
03:37 - Estimating Clicks and Conversion for Ranking Improvement
04:00 - Importance of Organic Sales for Ranking
04:30 - Data Analysis on Top Keywords for Amazon
05:20 - Adjusting PPC Spend Based on Conversion Performance
05:50 - When to Pause or Adjust Keyword Targeting
06:10 - Impact of Keyword Ranking on Other Keywords
06:30 - Analyzing Small Keywords for Long-term Gains
06:45 - Conclusion: PPC's Broad Impact on Amazon Rankings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Do you have what it takes to be an entrepreneur? Steven Pope says high drive, sales skills, and being detail-oriented are essential for success.
How starting a business can change your life https://www.youtube.com/watch?v=dupe0i9i7uU&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=35
Watch these videos on YouTube:
The 3 Most Important Questions in Business https://www.youtube.com/watch?v=H7vCWNcCQPI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=3
How to Lead a 20-Million Dollar Agency https://www.youtube.com/watch?v=zDPgscbzF3s&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=2
EntrepreneurTips #AmazonSelling #CorporateToEntrepreneur #EntrepreneurMindset #BusinessSuccess
Get better sales and grow your brand with My Amazon Guy: https://myamazonguy.com/amazon-agency/
Timestamps:
00:00 - What Makes a Great Entrepreneur
00:22 - Why Sales Skills Are Essential
01:00 - The Key Traits of Successful Entrepreneurs
01:50 - How Personality Affects Business Success
02:30 - Detail-Oriented vs. Big Picture Thinkers
03:10 - Hiring the Right People for Your Business
03:50 - Why You Should Quit Your Corporate Job
04:30 - Creating a Framework for Business Growth
05:10 - Keeping Employees Motivated Remotely
05:30 - The Importance of Hiring Learners at My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope, at Ecom North 2024, talks about the difference between Shopify and Amazon. Learn why Amazon’s higher conversion rates and traffic strategies make it a great platform for growing your sales.
How to understand Amazon fees https://www.youtube.com/watch?v=fxlnBeDsMJQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=5
ShopifyVsAmazon #AmazonTraffic #EcommerceTips #AmazonTips #Shopify
Watch these videos on YouTube:
Solve Error Code 8572 https://www.youtube.com/watch?v=z8mv8hl7gzM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=7
Using Flat File in Creating Parentages https://www.youtube.com/watch?v=Zk8xOa3E0JM&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=10
Timestamps
00:00 - Introduction: Traffic Cannibalization
00:12 - Why DTC Brands Don’t Always Succeed on Amazon
00:56 - Key Differences Between Shopify and Amazon
01:44 - Focus on Traffic: SEO and PPC for Amazon
02:30 - Why Amazon Converts Better Than Shopify
03:15 - Dealing With Amazon’s Buy Box Issues
04:00 - The Truth About Reviews on Amazon
05:15 - Using AI for A+ Content and Keyword Optimization
06:10 - Final Thoughts on Amazon and AI
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn the common mistakes Amazon sellers make during Black Friday and Cyber Monday and how to avoid them. This video covers pricing strategies, advertising adjustments, and managing returns to help you succeed during the holiday season.
NEW Price discount dashboard https://www.youtube.com/watch?v=hKONGw-6nmg&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=68
BlackFridaySales #AmazonSellersTips #CyberMondayDeals #BlackFriday2024 #AmazonBlackFriday
Watch these videos on YouTube:
Your Amazon product failed? https://www.youtube.com/watch?v=opSKlVgAxuE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=14
Optimize PPC campaigns with bulk sheets https://www.youtube.com/watch?v=VBPKI9JfxKg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2&t=4s
Timestamps:
00:00 - Black Friday & Cyber Monday on Amazon
00:07 - What You Shouldn’t Do This Black Friday
00:20 - Pricing Promotions Correctly
00:57 - Setting Up Prime Exclusive Discounts
01:29 - Avoiding Pricing Suppression
02:00 - Getting the Black Friday Badge
02:50 - Advertising Adjustments During Black Friday
04:43 - Dealing with Post-Holiday Returns
05:32 - Final Thoughts and Holiday Wishes
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Find out what options you have when faced with failed products on Amazon.
Here are pitfalls to avoid before it fails https://www.youtube.com/watch?v=QO6dugGSCx0&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=21
AmazonSellers #FailedProducts #PrivateLabelTips #AmazonTips
Watch these videos on YouTube:
Amazon SEO masterclass https://www.youtube.com/watch?v=-Dc-ufvTHVg&list=PLDkvNlz8yl_ZmFBbjhQP7rm6iW2lOqgZ2
Why sellers choose FBA not FBM https://www.youtube.com/watch?v=Nx-Ia5IgnHc&list=PLDkvNlz8yl_alAfLF6cEPUx5C8O0VYHPg&index=2
Amazon PPC tips https://www.youtube.com/watch?v=tfURHlwH_zM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6
Timestamps:
00:00 - Assessing Failed Products: Next Steps
00:40 - Key Decision: Relaunch or Abandon?
01:15 - The Impact of Pricing on Conversions
01:59 - Coupon Clipping: Potential Issues
02:30 - Private Label Product Research Tips
03:00 - Navigating Brand Registry with USPTO
03:30 - Addressing Stranded Inventory Problems
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to optimize Amazon PPC campaigns efficiently using bulk sheets. This video covers bid adjustments, common pitfalls to avoid, and how to reduce ACOS while increasing sales.
Is Amazon Temu's biggest competitor? https://www.youtube.com/watch?v=u04-UKQETEo&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=1&t=1s
AmazonPPC #AmazonTips #AmazonAdvertising #LowerACOS #PPCStrategies
Watch these videos on YouTube:
Stop making these biggest Amazon mistakes: https://www.youtube.com/watch?v=QO6dugGSCx0&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8
Compete on Amazon with Lower Prices https://www.youtube.com/watch?v=jmMvviHHO-w&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY
Timestamps:
00:00 - Introduction to Bid Modifiers
00:06 - Bulk Files: Faster Optimizations Explained
00:40 - How to Download and Use Bulk Sheets
01:11 - Weekly Optimization Tips with Bulk Sheets
02:15 - Filtering Targets for Faster Adjustments
03:30 - Adjusting High and Low ACOS Bids
05:06 - Micro Bid Adjustments for Better Performance
06:26 - CPC Analysis for Smarter Bidding
08:03 - Managing Zero Sales and Wasted Spend
10:11 - Uploading and Undoing Bulk Sheets
11:12 - Final Campaign Analysis and Insights
13:25 - Common PPC Mistakes to Avoid
15:14 - Using Sponsored Brand Video Campaigns Effectively
17:24 - Stacking Bid Modifiers: What to Watch Out For
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how clear communication and quick response times drive Amazon sales growth with My Amazon Guy's proven systems.
Explore more Amazon growth strategies: https://myamazonguy.com
Watch this video on YouTube:
The Only Amazon Expert I Trust – Here's Why You Should Too! [Client Testimonial]:
https://www.youtube.com/watch?v=A9Hdv6zxY34&list=PLDkvNlz8yl_ZKCwqsFEaR0fm37L6yabg4&index=67
Timestamps:
00:49 – How My Amazon Guy Sets Client Expectations
01:08 – The Client's Experience with Stephen Pope’s Videos
02:15 – Stephen Pope’s Playbook: The System Behind My Amazon Guy
03:50 – Importance of Quick Response Time for Client Trust
04:45 – Wrapping Up: Communication and Sales Growth
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon’s content limits leaves sellers and buyers struggling. Here's why Amazon hasn’t fully embraced short video, live streaming, or direct content access for sellers, and how this impacts customer experiences on the platform.
Want your product to get featured on BuzzFeed or Yahoo? https://www.youtube.com/watch?v=ijQz7CLKD6A&list=PLDkvNlz8yl_Y4zBvXlGm0gqkW4O7Erryo&index=9
AmazonContentLimits #AmazonSellers #EcommerceChallenges #AmazonContent #AmazonContents #CustomerExperience #AmazonCustomerExperience
Watch these videos on YouTube:
No clicks on your Amazon listing? https://www.youtube.com/watch?v=sBfy9ZHXZFs&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=27
Tips for winning the buy box https://www.youtube.com/watch?v=8lNNaEIvYzU&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=16
Timestamps
00:00 - Amazon's Reluctance with Content Access
00:11 - Content and Commerce Disconnected
00:27 - External Platforms for Product Reviews
01:00 - Risk of Losing Transactions to Competitors
01:25 - Limited Streaming and Content Tools for Sellers
02:10 - No Direct Customer Access for Sellers
03:19 - Content Restrictions and Product Claims
03:47 - Pesticide and Seed Category Restrictions
04:09 - Amazon’s Fear of Competitor Replication
04:30 - Lack of Customer Data Transparency
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why having Amazon connections doesn't guarantee solutions and how to master Prime discounts and PPC. Noah Wickham discusses key insights for Amazon sellers, including selling adult products and tips for launching without PPC.
Watch these videos on YouTube:
Improve Your Click-Through Rate and Conversion Rate by Ranking Higher on Amazon https://www.youtube.com/watch?v=6ra_BJfog2I&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=20
Optimize Your Amazon Listings: Best Practices for Sellers https://www.youtube.com/watch?v=ug3XQ87P9iQ&list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_&index=8
Timestamps:
00:00 - Amazon Contacts Don't Always Fix Issues
00:20 - Prime Exclusive Discounts: Minimum Requirements Explained
01:00 - Selling Adult Products on Amazon: What to Watch Out For
01:40 - PPC Struggles: How to Improve Your Strategy
02:30 - Can You Launch a Product Without PPC?
03:20 - Tips for Networking with Amazon Employees
AmazonSelling #AmazonPPC #PrimeDiscount #AmazonSellerTips #amazonmarketing
Support the show
Send us a text
Why are platforms like TikTok, once considered Amazon's biggest rivals, now embracing the e-commerce giant? In this video, Steven Pope with Joie Roberts @joierobertsFearless explains the shift happening as competitors like TikTok partner with Amazon. Learn how Amazon’s trusted platform, including benefits like Prime and free returns, continues to dominate, and discover why Target might be the next serious competitor. Find out what these trends mean for Amazon sellers and how to stay ahead in the next five years.
amazonfba #AmazonVsTikTok #EcommerceTrends #AmazonRivals #TargetVsAmazon
Timestamps:
00:00 - Amazon's Future and Competitors
00:20 - Why It’s Getting Harder to Sell on Amazon
01:00 - Benefits for Sellers Who Stick It Out
01:45 - TikTok’s Surprising Partnership with Amazon
02:30 - The Strength of Amazon's Prime and Returns
03:00 - Target: The Next Big Competitor to Amazon
03:40 - Why Amazon’s Competitors Are Struggling
04:00 - Amazon's Continued Dominance
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
The core of Amazon success is knowing your product, finding your 'why,' and understanding the strategies that set successful sellers apart. Learn why having a strong purpose and product knowledge is important for making it big on Amazon.
Product launch checklist for new sellers https://www.youtube.com/watch?v=FVKp6lAHleQ&list=PLDkvNlz8yl_a_tbXXQwrYz29cKKyvVbLu&index=6
AmazonSelling #ProductKnowledge #AmazonSuccess #AmazonSeller #AmazonTips
Watch these videos on YouTube:
Learn how to calculate advertising costs https://www.youtube.com/watch?v=-ecbXDqrhY8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13
How to prepare for Q4 returns https://www.youtube.com/watch?v=_67LT2L6iMY&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=18
Timestamps
0:00 - Amazon’s Unique Opportunity for Brands
0:35 - Starting Strong on Amazon: Quick Growth Potential
0:41 - The Power of Marketing on Amazon
1:00 - Generating Traffic with CTR, PPC, and SEO
1:08 - Conversion Essentials: Design and Catalog Optimization
1:14 - The Advantage of Selling What You Know
1:38 - Challenges of Competing on Amazon
2:01 - Why Selling on Amazon is Worth the Effort
2:15 - Amazon's Reach and Prime Membership Statistics
3:03 - Finding Your “Why” as an Amazon Seller
4:00 - Lessons from Gaming Applied to Business
4:36 - Creating Daily Habits for Success
5:16 - Balancing Family, Business, and Personal Growth
6:12 - The Importance of Taking Action Over Planning
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn strategies to increase customer loyalty and repeat purchases through subscription models and effective promotions. More Amazon tips at https://myamazonguy.com
Watch these videos on YouTube:
Use Data and Better Images to Increase Your Amazon
https://www.youtube.com/watch?v=4inMBi-qZmQ&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=47
STOP Negating Good Keywords on Auto & Broad Match Campaigns - Amazon PPC Rule
https://www.youtube.com/watch?v=Rp28Aqcrmjs&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=32
Timestamps:
00:12 - Using Discounts to Drive Sales
00:37 - Coupon Promotion Results
01:01 - Subscribe & Save Sales Growth
01:30 - Customer Loyalty and Repeat Purchases
02:02 - Product Visibility through Subscribe & Save
02:50 - Strategy for Getting Customers to Subscribe
03:00 - Subscribe for More Insights with My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how using Amazon's Brand Registry and A+ content can improve your product listings and increase sales. Steven Pope shares his process for improving product visibility and maximizing sales potential with optimized SEO strategies and premium content on Amazon.
Get an A+ content here https://myamazonguy.com/services/design/amazon-enhanced-brand-a-plus-content/
Watch these videos on YouTube:
Premium A+ Content is 1464 Pixels & Standard is 970 Pixels [Design Optimization Guide]
https://www.youtube.com/watch?v=aVH-3BE_NgA&list=PLDkvNlz8yl_aX2BSO2fPRg9TS-elit0pM&index=2
NEW Brand Guidelines Service - How to Build a Style Guide with MAG
https://www.youtube.com/watch?v=NghgnDf_Uk4&list=PLDkvNlz8yl_aX2BSO2fPRg9TS-elit0pM&index=3
amazonstorefront #amazonseo #amazonbrandregistry
Timestamps:
00:00 - Importance of Building Relationships with Suppliers
00:17 - The Role of Amazon Brand Registry for Success
00:47 - How A+ Content Improves Amazon SEO
01:15 - Using Alt Text for Better SEO on Amazon
01:45 - Creating Product Comparison Modules to Boost Sales
02:10 - Building an Amazon Brand Store for Higher Visibility
02:42 - Impact of Influencer Marketing on Branded Search
03:29 - Key Business Advice: Listening to Customer Feedback
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Hiring 100 interns in 30 days doubled My Amazon Guy's size with SOPs, turning interns into leaders.
Want to work from home? Apply here https://myamazonguy.com/jobs
Don't miss out—subscribe now and hit the bell icon to stay updated!
What is it like working as a Brand Manager for My Amazon Guy? Watch this video on YouTube: https://www.youtube.com/watch?v=PynBTnhXC4s&list=PLDkvNlz8yl_Ypm8ienw6jdohTF1Wa3VqT&index=10
AmazonAgency #BusinessGrowth #HiringTips #EcommerceSuccess #Leadership
Access 500+ SOPs to manage your Amazon business.
https://myamazonguy.com/SOP
Get better sales and grow your brand with My Amazon Guy.
https://myamazonguy.com/amazon-agency/
Timestamps:
00:00 - The Insane Growth Story Begins
00:20 - My Amazon Guy: A $20 Million Agency
00:50 - The Challenges of Running an Agency
01:30 - The Idea to Hire 100 Interns in 30 Days
02:10 - The Struggles and Ultimate Success in Hiring
02:35 - How This Doubled My Company in 30 Days
03:00 - Creating Effective SOPs for Rapid Growth
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn everything you need to know about Amazon PPC in this episode. From fixing ACOS to setting budgets, managing keywords, and growing sales, this guide is packed with all the tips for sellers.
AmazonPPC #AmazonSales #AmazonTips #AmazonPPCTips
Timestamps:
00:00 - Introduction: Why Amazon PPC Matters
01:00 - What Makes a Good Amazon Ad?
03:00 - Rule 1: Don’t Run Out of Stock
06:00 - Rule 2: Manage Your Ad Budget Smartly
09:00 - Rule 3: Use Long-Tail Keywords
12:00 - Rule 4: Combine PPC and SEO for Better Results
16:00 - Rule 5: Keep Ads Running for Momentum
20:00 - Negative Keywords: Save Money by Excluding Bad Searches
24:00 - Tools to Find the Best Keywords (Helium 10)
28:00 - Launching a Product with Ads
32:00 - Hidden Suppression: What It Is and How to Spot It
36:00 - Fixing Common Ad Problems
40:00 - Final Thoughts: How to Keep Improving PPC
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how adjusting your pricing on Amazon can lead to a significant increase in sales, and what strategies to implement for better results.
Launch price strategy: https://myamazonguy.com/price
AmazonSales #AmazonPricing #AmazonSellers
Watch these videos on YouTube:
Relaunch your products effectively: https://www.youtube.com/watch?v=BMjk3w9d9bw&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=37
Improve CTR and conversion rate: https://www.youtube.com/watch?v=Qxhf9vJrJIg&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=145
Timestamps:
00:00 - How Owning Up Helps in Amazon Issues
00:21 - Pricing Strategies: Competing on Amazon with Lower Prices
00:50 - Will a Lower Price Get More Sales?
01:55 - Why Price is the Most Important Conversion Factor on Amazon
02:07 - Using Ads and Targeting Competitor Campaigns
02:12 - How to Use Amazon Vine to Get Reviews
03:06 - Dealing with Violations in Amazon Seller Code of Conduct
04:45 - Using Amazon Fulfillment for FBM Orders
05:49 - How to Stop Amazon Warehouse From Reselling Your Returns
Support the show
Send us a text
Facing issues with recycled barcodes on Amazon? Learn how to fix barcode problems without losing your reviews or ranking. Steven Pope from My Amazon Guy with Joie Roberts of Fearless Seller @joierobertsFearless , shares how Amazon's strict UPC policies can impact your listings and provides step-by-step advice on how to merge ASINs to keep your reviews and rank intact. If you’ve been hit with a compliance issue, this video explains how you can work around it without losing your hard-earned sales data.
AmazonUPC #AmazonSellers #AmazonBarcodeFix #EcommerceTips #MyAmazonGuy
Get help from My Amazon Guy to grow your Amazon sales.
https://myamazonguy.com/
Access 450+ SOPs to manage your Amazon business.
https://myamazonguy.com/SOP
Timestamps:
00:00 - Barcode Problems on Amazon
00:08 - Bad News: Amazon's Strict UPC Policy
00:22 - Good News: You Can Fix It Without Losing Reviews
01:00 - Step-by-Step: How to Change Your UPC Codes
01:45 - Why Merging ASINs Helps Keep Reviews and Rankings
02:30 - Keeping Old Barcodes for Inventory
03:00 - The Reality of Amazon Support and Filing Tickets
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn we optimized campaigns with 700+ targets, using day parting and strategic bid adjustments. Improve your PPC performance with these proven methods.
Use ICAP marketing funnel to maximize your ads https://www.youtube.com/watch?v=0SYKU7i8GOs&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=4
PPCInsights #AmazonAdvertising #DayParting #AmazonPPC #AmazonTips
Watch these videos on YouTube:
Bulk negation tool step by step https://www.youtube.com/watch?v=0CoIAiD7Qqg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=13
What to do when your sales are stuck https://www.youtube.com/watch?v=v7H2nN9zG44&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=5
1p vs 3p on Amazon https://www.youtube.com/watch?v=GIKMAw9Jcs4&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=17
Timestamps:
00:00 - 700 Targets in One Ad Group
01:01 - Account Cleanup and Findings
02:07 - Day Parting Strategy Explained
03:52 - Bid Adjustments and Target Placements
05:16 - Challenges with CPC and Placements
07:03 - High ACOS and Stock Issues Discussion
08:31 - Adjusting Bids for Better Performance
09:52 - Benefits of Strategic Day Parting
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
See what Amazon’s new Temu-inspired feature looks like and how it differs from regular listings.
Watch as we explore Amazon's latest app-exclusive beta feature, discussing the unique shopping experience, surprising product display, and how it challenges Amazon’s usual standards.
AmazonHaulBeta #AmazonvsTemu #AmazonNews
Watch these on YouTube:
Amazon FBA Exports Adds 136 New Destinations https://www.youtube.com/watch?v=_L_eKOJdXek&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=2
Setup Google Fast Badge for Amazon MCF https://www.youtube.com/watch?v=rpYvdQxjlXA&list=PLDkvNlz8yl_YhCOcj7GH2hRW4ZFKBSw7T&index=5
Timestamps:
00:00 - Introduction to Amazon’s New Beta Feature
00:24 - Exploring the Interface and Navigation
00:48 - Overview of Product Categories and Options
01:30 - Comparing Image Policies to Amazon’s Usual Standards
02:30 - Looking at Product Details and Shipping Differences
03:45 - Adding Items to Cart and Checking for Free Shipping
05:03 - Final Thoughts on the App’s TMU-like Features
07:18 - Order Placement and Reflections on Amazon’s Approach
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Hear why these successful Amazon sellers LOVE My Amazon Guy. Expert PPC management, listing optimization, and A+ content, here to help Amazon sellers grow and succeed.
Amazon support recommends My Amazon Guy https://www.youtube.com/watch?v=B6U3xgt_Fes&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=91&t=12s
Watch these on YouTube:
How My Amazon Guy Transformed Brands with 200% Growth https://www.youtube.com/watch?v=49EYomFN95A&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=113
Know When to Stay on Amazon and When to Diversify https://www.youtube.com/watch?v=LHyCuw5wb80&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=86
amazonsales #amazonbusiness #amazongrowth #amazonoptimization #amazonppc
Get better sales and grow your brand with My Amazon Guy: https://myamazonguy.com/book/
Timestamps:
00:00 - Why We Love Working with My Amazon Guy
00:22 - The Challenge of Managing Hundreds of Products on Amazon
00:45 - Listing Optimization and Seeing Real Results
01:10 - How My Amazon Guy Gives Peace of Mind
01:35 - PPC and A+ Content Strategies for Growth
01:55 - Why Reviews Aren’t as Important as You Think
02:15 - The Real Benefits of Partnering with My Amazon Guy
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon sellers face new inventory challenges in 2024, including a low inventory fee. Learn how to identify this fee, calculate it, and check if your products are exempt. Make informed inventory decisions to maintain profitability.
Get better sales and grow your brand with My Amazon Guy. https://myamazonguy.com/amazon-agency/
AmazonFBA #AmazonFees #InventoryManagement
Watch these on YouTube:
Request more inventory space on Amazon https://www.youtube.com/watch?v=D5NlGocA_YM&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=7
How much inventory space should send in? https://www.youtube.com/watch?v=OJeGQVReAs0&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=4
Timestamps:
00:00 - Understanding the Referral Fee Basics
00:19 - What is the Low Inventory Fee?
00:44 - Navigating Seller Central’s FBA Inventory Tab
01:11 - Key Inventory Metrics to Monitor
03:30 - Understanding Inventory Health Status
05:08 - Exemptions to the Low Inventory Fee
06:26 - Calculating Historical Days of Supply
09:04 - How Fulfillment Fees Impact Inventory Costs
11:17 - Tips for Avoiding Amazon’s Inventory Fees
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Fix Amazon Error Code 8572 when another seller is using your UPC code. Learn step-by-step how to resolve this issue and get back on track with your listings.
For more tips on solving Amazon errors, watch this playlist on YouTube: https://www.youtube.com/playlist?list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i
AmazonSellers #AmazonUPC #ErrorCode8572 #SellerSupport #AmazonTips
Watch Next on Youtube:
Amazon Error Code 4400 Solved! https://youtube.com/watch?v=KEc2uoAaDOQ&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i
Unable To Upload New Products? Amazon Error Code 8566 https://www.youtube.com/watch?v=Su3Lkmip9r0&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i&index=2
Why Your UPC Codes Need To Be GS1: Amazon Error 8541 Solved https://www.youtube.com/watch?v=YoPlWI6b87Y&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i&index=3
Timestamps:
0:00 - Dealing with Error Code 8572
0:20 - What Is Amazon Error Code 8572?
0:45 - Common Cause: UPC Misuse
1:05 - The Importance of GS1 Codes on Amazon
1:45 - Contacting Amazon Seller Support
2:05 - Key Steps for Submitting a Support Case
2:40 - Providing Proof: Product Images & GS1 Certification
3:10 - Finding Misused UPC Codes on Amazon
4:00 - Ensuring Your Product Is Correctly Listed
4:35 - How Seller Support Can Resolve UPC Conflicts
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Experiencing a drop in Amazon ad performance? Learn from Kevin Sanderson of My Amazon Guy and the experts at Clear Ads as they discuss why it's important to not overreact to short-term data. They cover how seasonality, competitor pricing, and macro impacts can affect your ad campaigns, and provide tips for optimizing your Amazon ads. From adjusting placement modifiers to analyzing search query data, this video covers everything you need to know to avoid common mistakes in managing Amazon PPC.
AmazonAds #PPCOptimization #AmazonSellers #EcommerceTips #AmazonMarketing
Get help from My Amazon Guy to grow your Amazon sales:
https://myamazonguy.com/
Access 450+ SOPs to manage your Amazon business:
https://myamazonguy.com/SOP
Improve your listings with My Amazon Guy’s Seller Central services: https://myamazonguy.com/seller-central-amazon/
Timestamps:
00:00 - Intro: Common Issues in Amazon Ads
00:19 - Meet the Experts: My Amazon Guy and Clear Ads
00:48 - Factors Impacting Amazon Ads: Competitors and Seasonality
01:40 - When to Adjust Campaigns: Short-Term vs. Long-Term Performance
02:15 - Broad Campaigns: When to Use Them
02:55 - Bid Adjustments and Placement Optimization
03:40 - Managing Broad Match Campaigns Carefully
04:10 - Segmenting Keywords for Better PPC Results
04:50 - Using Placement Modifiers to Improve Ad Performance
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn why Amazon fears competition from Google and how its logistics empire powers its success. Watch the full episode here: https://www.youtube.com/watch?v=ko-3Rdr8Fyk&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=64
Watch these next:
How Amazon’s Logistics Changed E-commerce Forever: https://www.youtube.com/watch?v=4v41-J3b0BE&list=PLDkvNlz8yl_a8Akj5ocnigIBj-5bduv2K&index=8&t=4s
Why Amazon Seller Support Frustrates So Many: https://www.youtube.com/watch?v=cM8xfGBUXWI&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=24
Grow your Amazon brand with My Amazon Guy: https://myamazonguy.com/
AmazonLogistics #AmazonSellers #EcommerceMonopoly
Support the show
Send us a text
In this video, we share strategies on how to improve your cold emails, increase meeting conversions, and turn more leads into clients.
Get expert tips to convert leads, fix PPC, and manage seasonal stock: https://myamazonguy.com
Escape the 40 Client Trap https://www.youtube.com/watch?v=7EIekNLlNlQ&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=10
AmazonSellers #ColdEmailTips #LeadConversion #AmazonMarketing #SalesTips #LeadGeneration #AmazonAgency
Watch these videos on YouTube:
How to STOP Client Churn When a Brand Manager Exits Your Agency https://www.youtube.com/watch?v=Uoae4KOY38c&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=11
Dealing With Unhappy Clients https://www.youtube.com/watch?v=xKv5mFaisHU&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=16
In-House vs. Freelancers vs. Agencies https://www.youtube.com/watch?v=aD1cZAvW-Eg&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=34
Timestamps:
00:00 - Why Cold Emails Aren’t Converting Leads Into Meetings
01:01 - Understanding Meeting Conversion Rates
02:00 - How to Improve Your Cold Email Strategy
03:35 - PPC and SEO Issues for Amazon Sellers
04:30 - Why CTR Might Not Work for Amazon Fashion
06:00 - Overcoming Common Amazon Seller Problems
07:20 - Developing a Seasonal Liquidation Strategy
08:00 - Subscribe to My Amazon Guy for More Insights
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn how to handle Amazon's frustrating Dangerous Goods classification and fix misclassifications with safety data sheets (SDS) and exemption sheets with Brand Director, Shane Keyes.
Get a FREE ASIN Review: https://myamazonguy.com/asin-review
AmazonSellers #DangerousGoods #AmazonFBA #SDS #ProductClassification
Watch this video next: https://youtu.be/R_PMdB5tMkQ
https://youtu.be/7-ilSdV3qgM
Timestamps:
0:00 – Amazon Dangerous Goods Misclassification
0:18 – Explanation of Safety Data Sheets and Exemption Sheets
0:32 – How to Check if Amazon Classified Your Product as Dangerous
1:01 – Filling Out the Exemption Sheet for Non-Hazardous Products
1:55 – Exemption Sheet for Battery Products
2:30 – Safety Data Sheet (SDS) Overview and Requirements
3:23 – Sections to Include in Your SDS
4:02 – Conclusion and How to Get Help
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn the most reliable method to create parentages on Amazon using flat file uploads and avoid the common errors associated with the variation wizard.
How to know if your Amazon product is safe for selling https://www.youtube.com/watch?v=zfo9aIVhksg&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=8
AmazonSellerTips #FlatFileUploads #AmazonParentage #AmazonFlatFile
Watch these videos on YouTube:
Learn more about the match types https://www.youtube.com/watch?v=hTVsy0AJv1U&list=PLDkvNlz8yl_YT4OyIGUGgmmlLe1J4lWeL&index=9
Solve error code 8541 https://www.youtube.com/watch?v=YoPlWI6b87Y&list=PLDkvNlz8yl_ZtZAhInHLZiRq2TBiQ2A2i&index=4
Bulk negation tool tutorial https://www.youtube.com/watch?v=0CoIAiD7Qqg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=12
Timestamps:
0:00 - Introduction: Why the Variation Wizard Falls Short
0:20 - Explanation of Flat File Uploads
0:44 - Deciding on Products for Parentage
1:00 - Overview of Product Details and Category
1:30 - Downloading the Template for Parentage
2:50 - Filling Out the Flat File Template
4:00 - Setting Up the Parent SKU
5:00 - Understanding the Update Options: Full, Partial, Delete
6:30 - Finalizing Product Details and Upload Process
9:00 - Tracking Upload Status and Troubleshooting
9:45 - Conclusion and Tips for Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast:
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn from costly mistakes that new Amazon sellers often make, like trusting Amazon’s prep service and launching too many variations. In this video, Steven Pope from My Amazon Guy shares his personal experience of launching soap products and other missteps that cost him money. Discover why packaging your own products and avoiding over-expansion can help you avoid the same pitfalls. Watch this to get real advice from someone who turned his losses into success!
AmazonBusiness #AmazonSeller #amazonsellingtips
Watch our beginner tutorial playlist on YouTube.
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
Get help from My Amazon Guy to grow your Amazon sales.
https://myamazonguy.com/
Upgrade your Amazon listings with A+ Content.
https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
Timestamps:
00:00 - The Biggest Mistakes Amazon Sellers Make
00:21 - Why You Shouldn't Trust Amazon's Prep Service
00:36 - Launching Too Many Products Can Hurt Your Business
01:05 - Failed Product Names and Variations
01:45 - Costly Warehouse Mistake
02:10 - Should You Take On a Partner?
02:30 - Why I Package Products Before Shipping to Amazon
02:55 - Real Success Story from My Amazon Journey
03:20 - It's Not Passive Income, But It's Worth It!
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Steven Pope shares tips on handling high return rates, using inserts, and Helium 10 tools.
How Amazon FBA Returns KILL Your Margin https://www.youtube.com/watch?v=WDKd9--UdUk&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=30
Watch these YouTube videos next:
How to Request More Inventory Space on Amazon FBA https://www.youtube.com/watch?v=D5NlGocA_YM&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=2
10 Reasons Your Amazon FBA Sales are Down https://www.youtube.com/watch?v=eV7SfQf81kA&list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL&index=6
AmazonReturns #AmazonSellingTips #AmazonGrowth #MyAmazonGuy #CustomerExperience
Save when you upgrade your Helium 10 account
https://myamazonguy.com/h10upgrade
Save with code MAG on Data Dive subscriptions
https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Get Amazon courses on PPC, SEO, and more with MAG School
https://mag-school.com/
Timestamps:
00:00 - Why I Place Orders to Test Customer Experience
00:33 - Addressing High Return Rates on Amazon
01:00 - Is a 9% NCX Return Rate Bad?
01:32 - Fixing Return Rates with Product Inserts and Helium 10
02:07 - Complex Products and Return Rates: What to Expect
02:46 - When to Take Action on Return Rates
03:18 - Using UGC and Ads to Boost Sales and Manage Returns
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon seller Matthew shares his inspiring journey, from doubts to success, and the challenges of building his brand Skunk Skin on Amazon. Discover how he overcame setbacks and achieved success.
Explore our Amazon services here: https://myamazonguy.com/amazon-agency/
AmazonSeller #EntrepreneurJourney #MyAmazonGuy
Watch these videos on YouTube:
Scale Your Amazon Brand with SOPs: https://www.youtube.com/watch?v=16g5TdLCYow&list=PLDkvNlz8yl_bgXySsAXtDdy2BLfbQNCmw&index=6
Why Most Amazon Sellers Fail – And How to Avoid It: https://www.youtube.com/watch?v=dlzVxjGMcyA&list=PLDkvNlz8yl_Y3EPu52hasoMIZgg-UXmIR&index=6
Top Tips to Rank Higher on Amazon: https://www.youtube.com/watch?v=vYbA6U65cUc&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12
Timestamps
00:00 - Introduction to the Podcast
00:05 - Matthew’s Journey into Amazon Selling
01:20 - The Story Behind Skunk Skin
02:00 - Challenges and Lessons on Amazon
03:05 - Facing Setbacks with Agencies
04:05 - My Amazon Guy Saves the Day
05:50 - Common Issues with Amazon Listings
07:15 - Strategies to Overcome Negative Reviews
09:05 - Future Goals for the Skunk Skin Brand
10:20 - Advice for Fellow Amazon Entrepreneurs
12:00 - Final Thoughts and Inspiration
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Is FBA or FBM better for your Amazon business? Steven Pope from My Amazon Guy breaks down the benefits of using FBA over FBM, highlighting the key reasons why 99% of Amazon sellers choose FBA, especially for heavy or bulky products like charcoal. Learn how FBA can help you recover lost inventory, improve logistics, and take advantage of Amazon Prime members to boost your sales. If you're deciding between FBA and FBM or struggling with inventory issues, this video is packed with useful insights to help grow your business.
AmazonFBA #FBAvsFBM #AmazonSellers #EcommerceTips #MyAmazonGuy
Get help from My Amazon Guy to grow your Amazon sales:
https://myamazonguy.com/
Access 450+ SOPs to manage your Amazon business:
https://myamazonguy.com/SOP
Improve your listings with My Amazon Guy’s Seller Central services: https://myamazonguy.com/seller-central-amazon/
Timestamps:
00:00 - Recovering Lost Inventory and FBA Benefits
00:15 - Challenges with FBM Sellers
00:45 - Why Sellers Are Avoiding FBA
01:10 - Recovering Lost Inventory with FBA and My Refund Guy
01:30 - Why FBA is Better for Heavy or Flammable Products
01:50 - The Benefits of FBA for Sales Growth
02:20 - Leveraging Amazon Prime with FBA for More Sales
02:50 - Easier Logistics with FBA: Bulk Shipping & Fewer Headaches
03:10 - PPC Strategy to Skyrocket Sales in the Busy Season
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon PPC tips to grow sales and lower ACoS, focusing on bidding strategies, day parting, and down-only bidding.
Causes Of Zero Impressions on Amazon PPC https://www.youtube.com/watch?v=XQ8T6YXDt8k&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=15
Watch these videos on YouTube:
Amazon PPC for New SEO Phases https://www.youtube.com/watch?v=EhhwlzNE4H8&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=31
When to Increase, Lower, or Negate Bids https://www.youtube.com/watch?v=tQwD3CywNW8&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=36
AmazonPPC #ACoSTips #AmazonSalesGrowth #AmazonStrategy #ppcoptimization
Get help from My Amazon Guy to grow your Amazon sales.
https://myamazonguy.com/
Timestamps:
00:00 - Can You Grow Sales and Lower ACoS?
00:14 - Case Study: Lifting Sales by 162%
01:25 - Why PPC Automation Often Misses Growth Opportunities
02:32 - How to Use Down-Only Bidding to Lower ACoS
03:50 - Combining Bidding Strategies: When Up & Down Bidding Goes Wrong
04:46 - Using Day Parting for More Effective PPC Spend
07:00 - Improving CTR to Lower ACoS
09:41 - Optimizing Main Images for Better CTR
12:02 - Why Fixing Your Main Image Can Be a Game Changer
14:44 - Improving A+ Content for Higher Sales and Lower ACoS
16:10 - Why Hiring an Agency Can Help You Optimize PPC
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Launching a product on Amazon can be one of the toughest challenges in ecommerce. In this episode of the Passion Product Podcast, we explore the real struggles behind a successful Amazon product launch—from A/B testing main images to managing inventory and dealing with stockouts. If you’re thinking about launching on Amazon, this video will give you an honest look at what it really takes to succeed.
Get better sales and grow your brand with My Amazon Guy.
https://myamazonguy.com/amazon-agency/
Use code STEVENPOPE6M20 for 20% off your first 6 months of Helium 10.
https://bit.ly/3RTm5id
Save when you upgrade your Helium 10 account.
https://myamazonguy.com/h10upgrade
Timestamps:
00:00 - Why You Should Never Go Out of Stock on Amazon
00:20 - How Steven Pope Got Started: From TV Reporter to Amazon Seller
01:05 - Lessons from Working with Amazon and Early PPC Strategies
01:45 - The Power of A/B Testing: Main Image and Packaging
02:30 - Why Clickthrough Rate (CTR) is Key to Amazon Sales
03:00 - Launching During Peak Sales Seasons: Black Friday Success
03:40 - Managing Inventory to Avoid Stockouts
04:20 - Maintaining Sales Momentum After a Successful Launch
04:50 - Why Staying in Stock is Critical for Long-Term Success
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
This video explains how optimizing images vertically can make your products look bigger and more appealing to customers.
How to Optimize a Main Image to 3x CTR & Traffic https://www.youtube.com/watch?v=Sl6OuEJ696E&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=14
AmazonCTR #AmazonSellers #MobileOptimization #VerticalImages #AmazonSales
Watch these videos next:
Main Image Optimization Hacks To Help You Increase Your CTR https://www.youtube.com/watch?v=XFjmTEprIIA&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=8
The Amazon Trick That's Making People RICH https://www.youtube.com/watch?v=lLuhFgrmZic&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=6
Amazon Listings EXPERTS Won't Tell You This ONE Thing About Numbers https://www.youtube.com/watch?v=nKSmw-bPwL0&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZH&index=5
Timestamps:
00:00 - How to Optimize Amazon Product Images for Mobile
00:22 - Why Vertical Images Look Bigger on Mobile Devices
00:49 - Comparing Two Products: Vertical Image vs Horizontal Image
01:09 - The Impact of Vertical Images on Clickthrough Rate (CTR)
01:27 - Key Tips for Optimizing Images on Amazon Mobile Listings
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/07c1ocrfRIo
Are you ready to grow your Amazon sales? My Amazon Guy has a proven track record of increasing sales for Amazon sellers like you. In just two months, we helped a brand go from $30,000 to over $100,000 in sales! With our expertise in PPC, SEO, design, and catalog management, we’ve managed over $800 million in annual revenue. Let us help you grow your market share and boost your Amazon sales. Click the link now to schedule a free consultation and learn how we can help your business succeed!
AmazonAgency #AmazonFullServiceAgency #AmazonPPCExperts #AmazonFBACoach #Amazon
Schedule a coaching call with My Amazon Guy for expert advice.
https://myamazonguy.com/book-a-coaching-call/
Get a free video review of your ASIN from My Amazon Guy.
https://myamazonguy.com/asin-review/
Get help from My Amazon Guy to grow your Amazon sales.
https://myamazonguy.com/
Timestamps:
00:00 - Introduction to Growing Amazon Sales
00:15 - Proven Strategies for Boosting Amazon Sales
00:45 - Our Track Record: $800 Million in Annual Revenue Managed
01:20 - How We Grew Sales from $30K to $100K
01:50 - Growing Your Amazon Traffic and Conversion Rates
02:20 - Scaling Sales to $500K per Month
03:00 - Free Custom Video Review Offer for Amazon Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Learn Amazon parentage tips, when to merge or split listings to improve ranking and sales.
How grouping your listings affect your sales https://www.youtube.com/watch?v=dp6A6bs9k1k&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=28
Watch these videos on YouTube:
How to Combine Reviews on a Parentage https://www.youtube.com/watch?v=HJm9EORfJTI&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=3
I Simplified Amazon Parentage Variations to Increase Sales https://www.youtube.com/watch?v=A-ImdxFk_Hg&list=PLDkvNlz8yl_aHTlYRHOpgQCo98Hf8E12E&index=7
Visit https://myamazonguy.com/parentage for more info on parentage and variations.
AmazonParentage #AmazonParentageTips #AmazonListings #AmazonSEO #ParentageOnAmazon #AmazonSellerTips #AmazonVariation #ParentageTips
Timestamps:
00:00 - What Is Parentage on Amazon?
01:00 - When to Merge or Split Listings
02:20 - The Impact of Reviews on Parentage
03:45 - Why Two Good Listings Should Stay Separate
05:00 - When to Combine New Listings with Existing Ones
06:15 - How Parentage Affects Google Search Rankings
07:20 - Why Parentage Changes Can Hurt Your Amazon Sales
08:00 - The Hidden Risks of Messing with Parentage
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/QO6dugGSCx0
Data paralysis is a real issue for Amazon sellers in 2024, and starting with data to make decisions can often lead to failure. Steven Pope along with Joie Roberts @joierobertsFearless discuss why relying too much on data can hurt your Amazon business. They also break down the most common mistakes sellers make, like going out of stock and launching too many product variations. Learn how to avoid these pitfalls and grow your sales by focusing on the right strategies.
AmazonSellerTips #AmazonSEO #AmazonFBA2024 #amazonsellingtips
Timestamps:
00:00 - Common Seller Mistakes on Amazon
00:20 - Why You Should Never Go Out of Stock
01:00 - The Impact of Going Out of Stock on Your Sales
01:45 - Why Launching Too Many Product Variations Can Hurt You
02:45 - Real-World Example: How Too Many Variations Cannibalize Sales
03:30 - Data Paralysis: Why Starting with Data Can Hurt Your Business
04:20 - Stick to What You Know First, Then Use Data to Justify
05:10 - How to Avoid Trends That Lead to Failure
06:00 - Avoiding Common Amazon Seller Pitfalls
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/PdLQRn8SctU
Managing multiple Amazon seller accounts can be tricky if you don’t follow the right steps. In this video, Steven Pope from My Amazon Guy explains how to transfer Amazon account ownership, update login details, and avoid common mistakes that can lead to suspensions. Learn the importance of using separate emails, phone numbers, and bank accounts for each account. If you’re running multiple accounts or transferring ownership, this video is for you!
AmazonSellerAccount #AmazonSellers #AmazonBusiness #EcommerceTips #AmazonAccountSuspension
Timestamps:
00:00 - What to Do If You Get Locked Out of Your Amazon Account
00:22 - How to Transfer Amazon Account Ownership
01:10 - What Happens If You Don’t Transfer Ownership Correctly
01:45 - Changing Login Details and Avoiding Mistakes
02:30 - Why You Should Use a Unique Phone Number for Each Account
02:55 - Setting Up Multiple Accounts Safely
03:25 - The Risk of Using the Same Admin Info Across Accounts
03:45 - When to Change Your Bank Account Information
04:05 - Avoiding Account Locks and Suspensions
04:40 - Key Takeaways for Running Multiple Amazon Accounts
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/V5okcx_Fo6A
If you've ever tried to get help from Amazon, you know exactly what Steven Pope is talking about. Filing a case is harder than ever, and waiting for a useful answer feels like it takes forever.
In this video, Steven Pope shares his two cents on how to fix this mess. First, fire everyone and start fresh. Seriously. Get people who can actually answer basic questions, like how to change a brand name, without just reading from a script. Give them a week off to learn how to really help sellers and buyers instead of copying and pasting useless advice.
And please, let’s stop with the long, flowery responses that say nothing. Keep it short and sweet, 200 characters or less. Fix the problem, don’t just talk about it.
Watch now and see how Steven Pope would fix the broken system we’re all stuck with.
amazonsellersupport #amazonsellersupportcomplaints #amazonfba
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Seller Support Complaints and Frustrations
00:30 - Open Letter to Amazon and Seller Support Issues
01:00 - Suggestions for Fixing Seller Support
01:30 - Criticism of Automated Responses and Cheating
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/sBfy9ZHXZFs
Your Amazon listing's main image can make or break your sales. In this video, Stephen Pope from My Amazon Guy explains why focusing on your click-through rate (CTR) is critical and how a simple main image change can increase your sales. Discover why showcasing options, adding keywords, and standing out in a competitive marketplace are essential to success. Don’t miss these practical tips for improving your product visibility on Amazon.
AmazonSellerTips #AmazonSales #AmazonSEO #CTRBoost #MainImageHacks
Get 50% off main image upgrades with code CTR.
https://myamazonguy.com/IMG
Get help from My Amazon Guy to grow your Amazon sales:
https://myamazonguy.com/
Timestamp:
00:00 - Introduction: The Role of Main Images and CTR on Amazon
00:18 - Example: Dog Leash Listing & Image Optimization
01:00 - The Importance of CTR in Amazon SEO & PPC
01:30 - Why CTR is Easier to Improve than Conversion Rates
02:10 - How to Leverage Keywords in Your Main Image
03:00 - Customer Behavior and Click Patterns on Amazon
03:45 - The Impact of Product Options on CTR
04:30 - How Price and Reviews Influence Click-Through Rates
05:00 - Using Dogs in Main Images for Maximum Impact
05:45 - Case Study: How Adding Keywords to Main Images Boosts Sales
06:30 - A/B Testing and Optimizing Your Main Image for Best Results
07:15 - The Low-Risk Approach to Image Suppression and Changes
07:50 - Why Image Optimization is the Key to Growth
08:10 - Subscribe for More Amazon Growth Strategies
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/di4TrQQiRlM
Welcome to Steven Pope’s world where the Platinum Rule reigns supreme and business is anything but boring. From freezing in a Wisconsin blizzard to running the largest independently owned Amazon agency on the planet with 550 employees and 400 brands under his belt, Steven’s journey is nothing short of epic.
Steven dives into the tough lessons he’s learned, why he’s obsessed with systems, and how hiring 100 interns in 23 days nearly doubled his company overnight.
Steven is all about leveling up through adversity, so whether you’re a high-drive introvert or a big-picture thinker, you’ll find something here to dig into. Stick around to the end, and you’ll be inspired to stop wasting time and take some action today.
myamazonguy #stevenpope #motivatuonalvideo #successmindset
Thinking of starting an Amazon agency? Head over to https://www.myguy.agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
Timestamps:
00:00 - The Platinum Rule and Steven's Journey from TV Reporter to CEO
05:01 - Transitioning from Corporate Life to E-commerce
10:11 - Building My Amazon Guy: Lessons from Past Experiences
15:35 - The Power of Systems and Scaling with Interns
20:41 - Hiring the Right People: Introverts vs. Extroverts
25:45 - Challenges in the Amazon Marketplace and the Importance of Sales
31:00 - Final Thoughts on Entrepreneurship and Taking Action
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/6mKRIGwdmXs
Sellers looking to build a lasting brand on Amazon need to protect themselves from competitors and hijackers. In this video, Steven Pope with Joie Roberts @joierobertsFearless explains why having a trademark is essential for every Amazon seller. Learn how trademarks can help you secure your listings, gain access to A+ content, and keep unauthorized sellers from taking over your products.
AmazonBrandProtection #AmazonSellerTips #AmazonTrademark #AmazonHijackers
Protect your brand with My Amazon Guy’s Brand Registry tools:
https://myamazonguy.com/amazon-brand-registry/
Fast-track Amazon Brand Registry with My Amazon Guy’s trademark service: https://myamazonguy.com/trademark-services/
Timestamps:
00:00 - The Importance of a Trademark for Amazon Sellers
00:15 - Why Amazon Sellers Need Brand Registry
00:40 - Benefits of Trademark: A+ Content and Ads
01:15 - How a Trademark Stops Hijackers and Counterfeiters
01:40 - Protecting Your Product Listings with Branding
02:00 - How Trademarks Help Remove Unauthorized Sellers
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/SnQ18Qr2Y6A
Amazon shoppers rarely remember the brand, but they do remember what catches their eye. In this video, Steven Pope with @theminaelias of Trivium Group breaks down how simple changes to product labels and main images can improve your clickthrough rate (CTR) and boost conversions. Whether it’s the size of your text, the color of your packaging, or even the ingredient visuals, learn how to make your products stand out on Amazon’s crowded pages.
AmazonSales #AmazonProductListing #EcommerceTips #AmazonCTR #ClickthroughRate
Get 50% off main image upgrades with code CTR.
https://myamazonguy.com/IMG
Get better sales and grow your brand with My Amazon Guy.
https://myamazonguy.com/amazon-agency/
Timestamps:
00:00 - Why Shoppers Don’t Remember Brands
01:10 - Choosing Keywords for Amazon Listings
03:00 - Label Design Mistakes in Amazon Supplements
05:15 - The Importance of Readable Text on Labels
07:45 - The Role of Ingredients and Visuals in Product Listings
10:00 - AB Testing Packaging for Better Sales
12:00 - Why Main Images Matter Most for Clicks
13:05 - Steps to Improve Your Amazon Listing’s CTR
14:20 - Packaging Changes That Double Sales
15:00 - Selling the Same Product in Two Packages
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/231KZUJ4ufA
Looking to increase your Amazon sales? Steven Pope, founder of My Amazon Guy, shares his proven strategies for optimizing your sales through PPC, SEO, and improving your click-through rate (CTR). In this video, we explore dynamic pricing, the power of main image optimization, and why focusing on CTR can massively increase your sales. If you’re ready to grow your Amazon business, this is the guide you need!
BoostYourSales #AmazonOptimization #BusinessGrowthTips #SalesStrategies #PPCOptimization
CTRImprovement #AmazonBusiness #EntrepreneurTips #BusinessSuccess
Need help with your Amazon business? Check out My Amazon Guy:
https://myamazonguy.com/
Apply for a work from home career at My Amazon Guy today.
https://MyAmazonGuy.com/jobs
Timestamp:
00:00 - Introduction: Our Entrepreneurial Journey After Being Laid Off
00:20 - The Layoff Experience and Starting New Businesses
01:00 - Stephen’s Growth from 200K to 1M a Month
02:00 - Building My Amazon Guy: Managing $1 Billion in Sales
02:30 - How Amazon is Getting Harder for Sellers
03:50 - Failure of Aggregators and Why We Called It Early
05:00 - Sticking to Basics – The Key to Business Growth
06:20 - Optimizing for PPC, SEO, and Conversion Rates
07:50 - Stephen’s Main Image Hack: Increasing Sales with CTR
09:50 - Impact of CTR on Sales and Why It’s the Most Important Metric
11:00 - Why Dynamic Pricing is Essential for Amazon Success
13:00 - The Importance of Continuous Optimization
14:50 - How to Scale Your Business Like a Super Bowl Team
16:00 - Traffic and Conversion: The Core of Amazon Success
18:00 - Wasting Money on PPC? Here’s What You’re Doing Wrong
19:50 - Advice for Launching New Products vs. Variations
20:50 - Personal Growth and Life Balance: Health, Wealth, and Family
21:30 - Conclusion: Final Thoughts on Success and Prosperity
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTbe: https://youtu.be/SMHgq0A4D3o
Sometimes, the path to success comes with unexpected setbacks. Steven Pope’s journey from a TV reporter freezing in a Wisconsin blizzard to leading the largest independently owned Amazon agency is a true testament to resilience, determination, and the ability to embrace change when life throws you off course.
In this video, Steven Pope opens up about his personal and professional challenges, showing us how our greatest obstacles often become the stepping stones to our biggest achievements. It’s a story about the power of pushing yourself, navigating discomfort, and overcoming trials for growth and development.
StevenPope #myamazonguyreview #leadershipwithpurpose #successmotivation
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Maybe I'll Fail, But I'll Keep Moving
00:30 - From Freezing in a Blizzard to a Career Change
01:10 - Entering the World of Amazon
01:45 - 9x Revenue and Getting Fired
02:25 - Taking the Leap: Hiring Himself
03:10 - From Solopreneur to 550+ Employees
03:50 - Turning Adversity Into Success
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/vbqMVybbMio
Managing your Amazon PPC budget can be tricky, but it's essential for success. In this video, Kevin Sanderson from My Amazon Guy is joined by @Clearadsltd experts to break down how to allocate your PPC budget effectively. Learn the differences between manual and auto campaigns, how to avoid wasting money in competitive categories, and how to manage your stock to keep your campaigns running smoothly. If you want to maximize your ad spend and boost sales, this video is for you!
AmazonPPC #AmazonAdvertising #EcommerceTips #AmazonFBA #PPCStrategy
Get help from My Amazon Guy to grow your Amazon sales:
https://myamazonguy.com/
Get Amazon courses on PPC, SEO, and more with MAG School.
https://mag-school.com/
Timestamps:
00:00 - Why Your Ad Placement Matters on Amazon
00:16 - Introduction to PPC Advertising with Clear Ads
00:35 - How to Allocate Your PPC Budget Effectively
01:14 - Manual vs. Auto Campaigns: What You Need to Know
01:45 - Segmenting Your Ad Campaigns for Maximum Profit
02:29 - Should You Compete in Highly Competitive Categories?
03:48 - Choosing the Right Keywords for Amazon PPC
04:48 - Should You Pause PPC When Running Out of Stock?
05:35 - Managing Stock to Avoid PPC Problems
06:22 - Final Tips and Wrap-up
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/dlzVxjGMcyA
Success is about more than just winning on Amazon. Steven Pope shares how taking care of your health can help you do better at work and reach your goals without burning out. Learn why balancing work and self-care is key to staying productive and energized. This video is for anyone who values their health and wants to stay strong in business. Take care of your health now, before you have to—your success depends on it.
AmazonSellers #WorkLifeBalance #ProductivityHacks #HealthyWorkLife
Timestamps:
00:00 - The Secret to Reaching Your Goals Without Burning Out
00:25 - Why Health and Work Go Hand in Hand
00:40 - The My Amazon Guy Way: Success Through Balance
01:00 - How Taking Care of Yourself Boosts Productivity
01:25 - Work-Life Balance at My Amazon Guy
01:45 - Why You Shouldn’t Go Full Throttle All the Time
02:00 - How to Crush Your Goals and Stay Strong
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/PG69xgoe_n8
Here's how to transfer your Amazon Seller account safely and avoid losing sales history, Buy Box, and PPC data.
Seller Central account restricted due to an invalid charge method? Watch this https://www.youtube.com/watch?v=3VRXoWPDI14&list=PLDkvNlz8yl_YK8vvL34sIVkQGZj6_ImVa&index=4
Watch these videos next:
Vendor Central Purge - Amazon Kicks Out (Thousands?) of Sellers https://www.youtube.com/watch?v=fhouXBQHeyU&list=PLDkvNlz8yl_YK8vvL34sIVkQGZj6_ImVa&index=6
How To Make Sure You Never Get Locked Out of Seller Central https://www.youtube.com/watch?v=HTErlQS3rB8&list=PLDkvNlz8yl_YK8vvL34sIVkQGZj6_ImVa&index=7
AmazonSellers #AmazonAccountTransfer #AmazonBusiness #EcommerceTips #MyAmazonGuy
Steven Pope's private coaching link:
https://calendly.com/myamazonguy/coaching
Full Guide to Transferring an Amazon Account:
https://myamazonguy.com/transfer
Get Help with Your Amazon Account:
https://myamazonguy.com/seller-central-amazon
Timestamps:
00:00 - Can You Transfer an Amazon Account?
00:20 - The Myth: Amazon Says You Can’t Transfer Accounts
00:50 - Why Transferring an Account is Complicated
01:15 - What to Do When an Amazon Account Owner Passes Away
02:00 - Risks of Losing Sales History, Buy Box, and PPC Data
02:30 - Key Tips for a Smooth Amazon Account Transfer
03:00 - First Step: Take Control of Email Login
04:00 - Why You Can’t Use a Previously Linked Amazon Email
04:45 - How to Transfer the Bank Account Safely
05:30 - Handling User Permissions and Admin Access
06:15 - Gather Necessary Legal Documents for a Transfer
07:00 - When to Update Business Info and Tax Details
08:00 - Managing Two-Step Verification During the Transfer
09:00 - Setting Up Inventory Replenishment Alerts
10:00 - Common Pitfalls and Account Suspension Risks
11:00 - Why Selling Your Account Can Come Back to Bite You
12:00 - Final Tips for Avoiding Account Transfer Issues
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/0CoIAiD7Qqg
In this video, Muhammad Harris, a PPC Advertising Specialist from MAG, will guide you step-by-step on how to use the Bulk Negation Tool to clean up your Amazon PPC campaigns and stop wasting money. If you're dealing with search terms that are costing you but not bringing sales, this tool can help.
Muhammad will show you the reports you need for Sponsored Products and Sponsored Brands. You'll learn how to spot search terms that get a lot of clicks but no sales, how to download the reports, use the tool to fix the problem, and upload the changes to your ad console.
Watch as he takes you through each step to save money and improve your campaigns with just a few clicks.
amazonppc #amazonppcoptimization #amazonppctips
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Learn how to run better PPC campaigns and lower your ACOS today
Visit https://myamazonguy.com/ppc/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
00:00 - Introduction to Bulk Negation Tool
00:30 - Required Reports: Search Term and Bulk File
01:30 - Creating and Downloading Search Term Reports
02:30 - Filtering and Copying Data from Search Term Reports
03:30 - Running the Bulk Negation Tool for Sponsored Products
04:30 - Reviewing Results and Applying Negation Filters
05:30 - Choosing Match Types and Preparing the Bulk File
06:30 - Uploading the Negation Bulk File to Amazon
07:30 - Handling Errors and Sponsored Brands Report
08:30 - Final Steps and Wrapping Up
Support the show
Send us a text
Amazon brand registry giving you a hard time? Steven Pope has a proven way to troubleshoot that for you!
In this video, Steven Pope digs into a common but frustrating problem where Amazon won’t let you add users to the brand registry. And guess what? It’s often because of a sneaky suspension in another country, like Canada. Your account might be caught up in something that seems unrelated but is actually blocking your brand registry. My Amazon Guy will walk you through the usual suspects like account suspensions, checking your brand registry status, and those infringement reports that could be causing trouble.
But don’t worry, it’s not all bad news. Steven Pope will also show you how to file a technical ticket to get Amazon to explain what’s really going on with your account. If you’ve been stuck trying to figure out why Amazon is making things difficult, this video’s got you covered with practical tips to help you get your Amazon brand registry issues sorted out for good.
amazonbrandregistry #amazontips #ecommercetips
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Common Brand Registry Issues
00:29 - Troubleshooting Brand Registry User Additions
01:11 - Checking for Suspensions in Other Countries (Canada Focus)
01:36 - Reviewing Brand Registry Status and Infringement Reports
02:00 - Final Tips and Filing a Technical Ticket
Support the show
Send us a text
Watch this episode on YouTube: https://youtu.be/wQyrwEBT-Q4
Selling on Amazon can seem like a great opportunity, but many sellers face tough challenges. From barely breaking even to struggling with rising costs, the reality for many is more about survival than success.
You'll hear firsthand from sellers who are battling with listing issues, poor click-through rates, and an overwhelming amount of work to stay competitive.
We at My Amazon Guy understand the struggles and we're here to help. With years of experience and a team of experts, we provide solutions for listing optimization, SEO strategy, brand management, and more.
Watch this video to learn how we can turn your frustrations into success and help you grow your Amazon business.
Reach out to us today and take the first step toward simplifying your Amazon experience!
Book a free consultation now at https://myamazonguy.com and let's get started on your path to Amazon success.
amazonfba #amazonsellingtips #myamazonguy #stevenpope
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Selling on Amazon: Challenges and Realities
00:32 - Struggling to Break Even and Competing in Price Wars
01:02 - Brand Optimization, ACoS, and Conversion Issues
01:32 - Handling Creative Assets and Product Presentation
02:02 - Advertising Costs and PPC Management Struggles
02:32 - Fighting to Stay Profitable and Managing Price Reductions
03:02 - FBA Logistics and Sales Volume Challenges
03:32 - SEO, Keyword Strategies, and Listing Deactivation Frustrations
04:02 - Why You Need Help Navigating Amazon Challenge
Support the show
Send us a text
Watch this on YouTube: https://youtu.be/VSu5Ij3PFDc
In this video, Steven Pope from My Amazon Guy walks you through the simple steps to reactivate a closed Amazon listing. Whether you're closing a listing to manage your inventory or prevent it from going live too early, this video will show you how to bring it back. Learn the quick process to close and relist products on Amazon, and discover why a catalog backup is essential. Don't risk losing your data or reviews—this video explains how to keep everything safe while managing your listings.
amazonsellertips #amazonlisting #amazonstrategy #AmazonCatalog #AmazonListingtips
Check out our catalog troubleshooting playlist here:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_b5s-jb7KgPe-aPWP47jZIL
Check
Timestamps:
00:00 - Can a Closed Amazon Listing Be Reactivated?
00:23 - Why You Might Want to Close an Amazon Listing
00:50 - Setting Up Listings Before the Honeymoon Phase
01:12 - Demonstration: How to Close a Listing on Amazon
02:15 - How to Reactivate a Closed Amazon Listing
03:15 - Why Catalog Backup is Essential
03:48 - What Happens If You Delete Your Data
04:00 - Learn More About Catalog Troubleshooting
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/lLuhFgrmZic
Learn how to make more money on Amazon with this guide on using Standard Operating Procedures (SOPs). Find out how to improve your Amazon listings, increase your click-through rate (CTR), and boost sales. Steven Pope covers real examples, showing you how to stand out, rank better, and create a winning strategy. Get insider tips to manage virtual assistants, source products, and learn PPC tricks that top sellers use to grow their business. Tune in to hear from Steven Pope, featured at the @7FigureSellerSummit , and don’t miss out on the insights shared in the My Amazon Guy podcast.
SOP Exclusive Offer: https://myamazonguy.com/7fig
AmazonSelling #AmazonSuccess #AmazonPPC #SOPs #AmazonFBA
Timestamps:
00:00 - Countdown
00:14 - Why Boring Businesses Create Wealth
01:10 - The Power of SOPs for Amazon Sellers
01:57 - Steven Pope’s Free SOP Giveaway & Special Offer
02:29 - Using SOPs to Manage Virtual Assistants Efficiently
02:52 - Amazon Sales Growth with Click-Through Rate (CTR) Optimization
04:00 - Best Seller Badge: Boosting Clicks & Differentiating Your Products
05:52 - Main Image Hacks: Attracting More Amazon Clicks
07:10 - Keyword Placement in Amazon Images for Higher Rankings
09:04 - Packaging Strategies for Better Amazon Listings
10:47 - Learning from Big Brands: Main Image SEO Hacks
13:00 - Increasing Sales with CTR Strategies
14:18 - Creating Targeted Amazon Listings to Double Sales
15:01 - Essential Amazon Main Image Best Practices
16:40 - Competitor Analysis for Effective Amazon SEO
17:51 - Product Sourcing Strategies & Finding Reliable Suppliers
18:45 - Exploring Online Marketplaces & Trade Shows for Amazon Products
20:00 - Manufacturer Directories for Product Sourcing
21:02 - Using Government Resources for Sourcing Products
22:34 - How to Choose the Right Suppliers for Amazon Success
24:27 - Analyzing Competitor PPC Strategies
25:44 - Implementing SEO Phase 1 for Amazon Listings
26:50 - Adding Crawlable Text to A+ Content
28:02 - Building a Master Keyword List for SEO
30:35 - Setting Up Amazon Search Terms for SEO Success
31:50 - Final Thoughts on SOPs & Special Offer Reminder
34:17 - Conclusion & Call to Action
Amazon Brand Registry Tools
↳ https://myamazonguy.com/amazon-brand-registry/
Upgrade your Amazon Main Image at half the price with code "CTR"
↳ https://myamazonguy.com/IMG
Follow My Amazon Guy:
LinkedIn: https://www.linkedin.com/company/28605816/
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch the video on YouTube: https://youtu.be/t7CAR0w-KOc
Are you thinking about launching a new product on Amazon? Wait. You might want to watch this first before making a big mistake. Amazon finally released some important data on clicks, conversion rates, and search terms.
In this video, Steven Pope shows you how to use this new information to stop guessing and start implementing right strategies. He goes over things like search volume and competitor analysis to see if your product idea is a winner or a flop.
Still guessing what will sell? Let Steven Pope help.
He is giving away free product reviews on his website.
Just go to https://myamazonguy.com/ and get a full review of your product, including SEO, PPC, market share, and trends.
amazonsalesconversion #amazonconversionrate #amazonproductlaunch #amazonfbaseller
So, are you ready to get smarter with your Amazon business, or are you just going to keep guessing? Watch the video and find out how you can avoid costly mistakes.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
0:00 – Introduction
0:05 – Amazon’s New Data
0:40 – How to Identify Overcrowded Niches
1:45 – Why Natural Soap Is Not the Best Choice
2:50 – Steven Pope’s Funny Wine Glass Sales Story
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/NrD5C2xI4Ds
Amazon product bundling is a proven strategy to boost your sales and build customer loyalty. By offering multiple products in a single package, you're not just selling, you're creating an easy shopping experience that keeps customers on your listing and away from competitors, increasing your chances of closing the deal.
In this video, Noah Wickham breaks down how to use Amazon’s “frequently bought together” feature to craft bundles your customers can’t resist. This bundle variation strategy not only drives conversions but also makes shopping easier, ensuring customers choose you over the competition.
Balloon search trick can make a big difference - just saying.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Frequently Bought Together
00:30 - Example of Bundling Products
00:56 - Creating a Bundle SKU
1:31 - Reducing Customer Friction
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/zfo9aIVhksg
Learn how to upload and manage safety compliance documents in Amazon Seller Central. If your product requires compliance for categories like supplements, children's products, or baby items, this video walks you through the steps to avoid delays and penalties. Noah Wickham from My Amazon Guy covers how to navigate the Compliance Dashboard, submit documents, and find the right labs using Amazon's Service Provider Network. Stay compliant and ensure your products meet Amazon's requirements with these essential tips.
AmazonCompliance #AmazonSellers #AmazonSafety #SellerCentral #EcommerceTips
Access 450+ SOPs to manage your Amazon business:
https://myamazonguy.com/SOP
Protect your brand with My Amazon Guy’s Brand Registry tools:
https://myamazonguy.com/amazon-brand-registry/
Get help from My Amazon Guy to grow your Amazon sales:
https://myamazonguy.com/
Timestamps:
00:00 - Importance of Safety Compliance on Amazon
00:11 - Where to Find Compliance Settings in Seller Central
00:30 - Navigating the Compliance Dashboard
00:52 - Understanding Incomplete and Completed Compliance Requests
01:15 - How to Upload Compliance Documents for Your Products
01:45 - Bulk Uploading Compliance Documents Using Templates
02:30 - Compliance Requirements for Specific Product Categories
03:00 - Example: Compliance for Baby Products and Supplements
04:00 - Using Amazon’s Compliance Reference Tool
05:00 - Finding Labs for Compliance Testing via Amazon’s Service Provider Network
05:30 - Why You Should Stay on Top of Compliance Requests
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/rpYvdQxjlXA
Learn how Google’s fast 3-day shipping badge can help Ecom brands using Amazon’s FBA program get more sales. Steven Pope from My Amazon Guy walks through the steps to set up this badge using multi-channel fulfillment (MCF) and explains why it's key to building trust and improving your website’s checkout experience. If you’re using Google Shopping and Merchant Center, this badge is essential for competing outside of Amazon.
Instructions from Amazon: https://sellercentral.amazon.com/help/hub/reference/GLH4AHF5NAYJ76K5?ref=nslp_at_GMGV7P8DKGG6W84X_en-US_nslnk_2
Login to Merchant center here https://www.google.com/retail/ from Google
New from Amazon: Showcase your fast delivery speeds on Google!!
If you use Multi-Channel Fulfillment (MCF) and you have a Google Merchant Center ID, you can now showcase your fast delivery speeds and free shipping directly on Google.
MCF fast badges for Google display the estimated delivery date to shoppers, which can help increase clicks and drive shoppers to your site. Additionally, if you offer free shipping, you can showcase that shopper perk alongside the MCF fast badge in your Google Shopping ads and search results.
When you opt in to this integration, you can do the following:
Attract shoppers' attention with fast, three-day delivery speeds displayed on your Google Shopping ads.
Provide upfront delivery date estimates to help boost engagement.
Increase clicks on your Google Shopping ads up to 7.6%, which helps drive higher returns on your ad spend.
To opt in, fill out this form.
For more information, go to MCF fast badges for Google.
According to a June 2024 Google A/B test report, merchants saw a 1.5%-7.6% increase in clicks on Google Shopping ads in the US when their offers showed "Free 3-Day" shipping or faster. Google defines "fast" as arriving within three days from when the customer placed the order.
AmazonFBA #EcommerceShipping #GoogleShopping #AmazonSellers #FastShippingBadge
Timestamps
00:00 - Why You Need a 3-Day Fast Shipping Badge
00:45 - How Google Shopping Shows the Fast Shipping Badge
01:20 - Setting Up Google Merchant Center for the Badge
02:10 - Potential Downsides of Multi-Channel Fulfillment
03:00 - The Cost Benefits of Using MCF for Ecom Brands
03:35 - Final Thoughts and Subscribe for More
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/nKSmw-bPwL0
Discover how the psychology of numbers like '9' impacts Amazon CTR. Steven Pope from My Amazon Guy and @theminaelias from Trivium Group explore why certain numbers drive clicks and how sellers can use this trick to optimize their listings. Learn how simple changes like supplement images, potency numbers, and keywords affect buyer behavior. This video reveals insights that can transform your Amazon strategy!
AmazonCTR #PsychologyOfNumbers #MinaElias #AmazonTips #clickthroughrate
Get 50% off main image upgrades with code CTR.
https://myamazonguy.com/IMG
Timestamps:
00:00 - Introduction: The Role of Numbers in Amazon CTR
01:15 - Mina Elias on Product Listings and CTR
02:25 - Why 'Nine Organs' Stands Out in Supplements
03:45 - Understanding the Psychology Behind Numbers
05:10 - How to Use Supplement Images for Better Clicks
06:30 - The Impact of Numbers on Amazon Sales
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch this on YouTube: https://youtu.be/3VRXoWPDI14
Is your Seller Central account restricted due to an invalid charge method? Steven Pope, founder of My Amazon Guy, explains what to do when your credit card or payment method causes issues with your Amazon account. Learn why using a credit card is the best option, how to resolve invalid charge method problems quickly, and how to avoid account security alerts. If you're facing challenges managing your Amazon account, book a coaching call with My Amazon Guy for expert help.
AmazonSellerHelp #SellerCentral #AmazonSellerTips #amazonaccount #InvalidChargeMethod
Schedule a coaching call with My Amazon Guy for expert advice.
https://myamazonguy.com/book-a-coaching-call/
Save with code MAG on Data Dive subscriptions.
https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Watch our beginner tutorial playlist on YouTube.
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
Timestamps:
00:00 - Introduction: Invalid Charge Method on Seller Central
00:15 - Why You Should Use a Credit Card for Ads
00:40 - Common Reasons for Invalid Charge Method Errors
01:30 - How to Quickly Fix Payment Method Issues
02:00 - Avoiding Security Alerts When Changing Bank Accounts
02:20 - How My Amazon Guy’s Coaching Can Help You
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch this on YouTube: https://youtu.be/v7H2nN9zG44
Flat sales on Amazon? Steven Pope has a solution for that. With easy strategies, you'll be boosting sales and growing your business in no time.
We’re talking smart pricing, killer images that actually get clicks, and SEO tricks that work every time. Nail your keywords, and watch your products get found faster.
Video content showing your product in action builds trust and drives sales. We’ll show you how to tap into user-generated content and influencers.
And let’s not forget ads. Smart ad spend can maximize visibility and rankings fast. Steven Pope will show you how to manage it like a boss.
These tips will take you from stuck to scaling, quick.
Need more help? Head over to https://myamazonguy.com/ and book a free consultation.
Let’s get the most out of your Amazon ads.
amazonppc #amazonppcoptimization #amazonppctips #amazonimagelisting
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction
0:30 - Amazon GPS Tracker Sales Growth
1:00 - Optimize Main Image for Clicks
1:30 - Improve Image Contrast & Clarity
2:00 - Sales Increase & Anti-Theft Keywords
2:30 - Boost Ads & Brand Awareness Strategy
3:00 - Low-Cost Product & Competitor Analysis
3:30 - Video Content Importance & Client Needs
4:00 - High-Quality Influencer Marketing
4:30 - Video Demonstration & SpaceX Partnership
5:00 - Conclusion
Support the show
Send us a text
Watch this episode on YouTube: https://youtu.be/GteTYxO3Krw
Starting a business at 22? It's not as easy as some might think. In this video, we break down the hard truths, key lessons, and insider tips for young entrepreneurs looking to make it big. Steven Pope, founder of My Amazon Guy, with Saif Elhager of @AiHello , shares his own entrepreneurial journey, from launching his first business to growing a multi-million dollar company. Whether you’re fresh out of college or still in the grind, this video will teach you what to expect, what mistakes to avoid, and how to succeed when most fail. If you're thinking about starting a business at 22 or any age, this advice is priceless!
StartingABusiness #YoungEntrepreneur #EntrepreneurshipJourney #BusinessAdvice #BusinessAt22 #AmazonSellingTips #EntrepreneurLife #StartupSuccess #PrivateLabelBusiness #CashFlowTips #SmallBusinessOwner #smallbusinessowner
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Reality of Starting a Business at 22
02:22 - Early Career and Starting on Amazon
05:30 - Building a Private Label Brand and Early Challenges
08:05 - The Shift from Private Label to Amazon Agency
10:50 - Cash Flow Lessons for Entrepreneurs
13:00 - Retail Distribution Arbitrage Explained
16:00 - Hiring and Building a Team with International Talent
19:15 - Common Reasons Amazon Brands Fail
21:45 - Detailed Breakdown of Retail Distribution Arbitrage
24:30 - Advice for 22-Year-Old Entrepreneurs
26:35 - Final Thoughts on Entrepreneurship and Learning from Experiencee
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/HOYOlgp2dMg
Has your Amazon Vendor Central account been terminated? Don't panic! In this video, Stephen Pope, founder of My Amazon Guy, explains the recent wave of Vendor Central terminations and how Amazon is assisting brands with the transition to Seller Central. Learn about the dedicated rep support provided for 6 months and how this can benefit your business. Plus, discover the reasons behind Vendor Central's decline and why Seller Central is the future for Amazon sellers.
Need help with your Amazon transition? Contact us at My Amazon Guy for expert assistance. We’ve helped brands like Nestle, Honeywell, and Deathwish Coffee navigate the complexities of Amazon!
Get help from My Amazon Guy:
https://myamazonguy.com/
Watch more videos on how to grow your Amazon business:
https://myamazonguy.com/videos
AmazonSeller #VendorCentral #AmazonTransition #SellerCentral #AmazonReps #AmazonVendorTermination #AmazonSupport
Timestamp:
00:00 - Vendor Central Brands Being Terminated
00:06 - Good News: Dedicated Rep for Transition
00:20 - Meeting with the Dedicated Rep and Transition Details
00:45 - Amazon’s Rare Helpful Support for Transition
01:15 - Thoughts on Vendor Central Terminations & Seller Central
01:40 - Why Vendor Central Might Be Dying
02:10 - Data Control During the Transition
02:30 - Importance of Catalog Data and Support
03:00 - Transparency From Amazon: Backend Brand Data
03:30 - Possible Reasons for Vendor Central Terminations
04:00 - Benefits of a Dedicated Rep for 6 Months
04:30 - Final Thoughts: Amazon's Rare Helpful Support
05:00 - How My Amazon Guy Can Help
Support the show
Send us a text
Watch it on YouTube: https://youtu.be/hTVsy0AJv1U
Amazon advertising can be tough, whether you're a new seller or have been selling for years. In this video, we break down the three essential match types—broad, phrase, and exact—and show you how to effectively use them to improve your campaigns. Learn how to choose the right keywords, increase conversions, and expand your market reach with these Amazon PPC tips. Perfect for anyone looking to optimize their Amazon advertising strategy.
AmazonAdvertising #AmazonPPC #AmazonSellerTips #KeywordTargeting #AmazonFBA #BroadMatch #PhraseMatch #ExactMatch #AmazonMarketing
Get help from My Amazon Guy to grow your Amazon sales.
https://myamazonguy.com/
Save with code MAG on Data Dive subscriptions.
https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Timestamp:
00:00 - Advertising is Hard!
00:24 - Different Amazon Match Types
00:50 - Broad, Phrase & Exact Match Types Explained
02:50 - Real-World Example: "Yellow Balloon" Keyword
05:10 - Understanding Keyword Matching Scenarios
06:00 - When to Use Exact Match for Conversions
07:00 - Phrase Match for Expanding Reach
08:00 - Broad Match for Keyword Discovery
09:50 - Choosing the Right Keywords for Each Match Type
11:00 - Mastering Match Types for Amazon Advertising
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Watch the video on YouTube: https://youtu.be/GteTYxO3Krw
My Amazon Guy shows how competitor research and strategic keyword targeting helped increase sales from 1 to 100 units daily. Learn how sharing strategies across similar brands can benefit all involved. We discuss the power of cross-brand knowledge and how applying what works for one product can lead to big wins for others. Watch to see how these tactics can grow your brand's sales!
Don't miss out—subscribe now and hit the bell icon to stay updated!
AmazonSEO #CompetitorResearch #BrandGrowth #EcommerceStrategies #KeywordOptimization
Timestamps:
00:00 - The Benefits of Cross-Brand Strategy Sharing
00:15 - Current Sales and Competitor Insights
00:30 - Offensive and Defensive Ad Campaigns
01:00 - Importance of Competitive Pricing and Keyword Targeting
01:20 - How Agency Knowledge Sharing Boosts Both Brands
01:50 - Success Stories: Increasing Sales with SEO and Ads
02:30 - Replicating Success Across Brands
Get better sales and grow your brand with My Amazon Guy.
https://myamazonguy.com/amazon-agency/
Use code STEVENPOPE6M20 for 20% off your first 6 months of Helium 10.
https://bit.ly/3RTm5id
Save when you upgrade your Helium 10 account.
https://myamazonguy.com/h10upgrade
See why Helium 10 helps your Amazon business with My Amazon Guy.
https://myamazonguy.com/helium-10-service/
Save with code MAG on Data Dive subscriptions. https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Struggling to boost your Amazon sales while competitors seem to thrive? In this video, Steven Pope and Julio Carrillo share how to use competitor strategies to your advantage. Learn how to run ads on your competitors' listings, block theirs from yours, and use the right keywords to make your products stand out.
Want to stop losing sales to your competition? Watch the full video to learn how to get ahead.
amazoncompetitoranalysis #amazonfbacompetitor #amazonsellertips
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - Competitor Research & Ad Strategies
01:00 - Pricing & Keyword Targeting
01:30 - Cross-Brand Knowledge Sharing
02:00 - Advertising, SEO, and Growing Sales
Support the show
Send us a text
Watch the full video here: https://youtu.be/A7AAXZMnyp4
Dealing with black hat sellers from China who are undercutting prices, delaying shipping, and ruining your customer experience is frustrating, but there’s a way to fight back.
In this video, Steven Pope with Guillermo, will teach you how to build a rock-solid case against these rogue Amazon sellers. You’ll learn how to track their shady tactics, file complaints that get Amazon’s attention, and remove these scammers from your listings for good!
It’s not an easy fix, and we won’t pretend it is! But if you’re serious about protecting your business, this is the game plan you need.
If you enjoy watching your listings get hijacked and your profits drained, feel free to skip this video!
amazonseller #amazon #myamazonguy #stevenpope #amazonfbasellers
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Black Hat Seller Attacks Overview
00:33 - Listing Hijacking and Price Undercutting
01:11 - How to Document and Build a Strong Case
01:57 - Filing Cases with Amazon and Using Previous Case IDs
02:32 - Importance of Persistence in Fighting Back
Support the show
Send us a text
Watch this on YouTube: https://youtu.be/sDTESrhDL-Y
Amazon is raising the bar for sellers, making it tougher to list products and maintain seller privileges. Stephen Pope from My Amazon Guy explains two major updates: new compliance documentation requirements and stricter on-time delivery (OTDR) standards for FBM sellers. Learn how these changes impact sellers and how to stay compliant on Amazon.
AmazonSellerUpdates #EcommerceTips #AmazonFBA #FBMChallenges #AmazonCompliance
Get help from My Amazon Guy to grow your Amazon sales.
https://myamazonguy.com/
Timestamp:
00:00 - New Amazon Compliance Document Rule
00:19 - Impact on Sellers in Categories Like Toys and Beauty
00:50 - How to Get Compliance Documents and Recommendations
01:18 - Changes to Amazon's On-Time Delivery (OTDR) Policy
01:46 - Increase in On-Time Delivery Requirements for FBM
02:24 - Amazon Raising Standards for Sellers
02:45 - The Struggles of FBM Sellers with Shipping Issues
03:00 - Why Amazon Is Squeezing Out Smaller Sellers
03:36 - The Increasing Competition from Chinese Sellers
04:00 - Insights from Managing Over 2,300 Amazon Seller Accounts
04:29 - Where to Get Help: My Amazon Guy's Services
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Breaking Amazon Vendor Central Parentage is one of the biggest challenges for Amazon sellers. It’s harder than changing your brand name or even swapping UPC codes! In this video, Steven Pope shows you exactly how to get Amazon to remove those child ASINs from the parent listing and finally take back control from Vendor Central’s hold.
Amazon selling can be difficult, but Steven Pope always knows how to make things better. Simple, tried-and-true strategies that works every time!
amazonvendorcentral #amazonparentlisting #amazonproduct #amazonfbatips
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Why Breaking Vendor Central Parentage is So Hard
00:40 - Understanding the Difficulty of Parentage Changes
01:14 - Identifying Vendor Central Parentage
01:45 - Steps to Break Vendor Central Parentage
02:20 - Handling Listing Control Tiers
02:45 - Final Tips on Variation Pairing
Support the show
Send us a text
Selling on Amazon can make a big difference for your business, but it’s also full of challenges that many sellers don’t see coming. Steven Pope, founder of My Amazon Guy, joins @Jason_Greenwood break down the tricky parts of the Amazon marketplace. From why Amazon hides order details to dealing with strict seller policies, this podcast is packed with valuable advice for anyone selling online.
Steven also explains why using FBA is crucial for increasing sales and shares how Amazon’s advertising platform has grown into one of its biggest profit-makers, now earning more than AWS. His insights into the future of Amazon ads, including better targeting, will give you a real advantage.
Selling on Amazon isn’t easy, but hey, it’s never boring. You might just pick up a few tips from this podcast to make it less of a headache – Enjoy!
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
00:00 - Introduction
01:03 - Steven Pope’s Journey and Founding My Amazon Guy
02:17 - Amazon’s Logistics: How It Shaped the Marketplace
03:01 - Seller Struggles: Competition, Policies, and Challenges
05:00 - The Importance of Using FBA for Amazon Sellers
08:32 - The Power of Amazon Prime in Boosting Sales
09:19 - Amazon Advertising: Surpassing AWS and Future Growth
12:03 - The Impact of Amazon’s Monopoly on Sellers
14:47 - Global Logistics and Addressing Challenges in Mexico
16:10 - Seller-Customer Communication Limits on Amazon
18:03 - The Missing Content and Video Gap on Amazon
21:00 - Why Amazon Hides Order Information in Emails
22:29 - Overcoming International Market Delivery Issues
24:27 - Real-Life Stories: Frustrations and Successes with Returns
25:48 - Who Should Be Selling on Amazon? Steven’s Ideal Client
29:06 - The Differences Between DTC and Amazon Selling
31:12 - How Amazon Ads Drive Organic Sales
34:00 - Optimizing Listings and Content for Maximum Impact
37:00 - How to Succeed and Grow on Amazon
Support the show
Send us a text
Got a product that’s not moving on Amazon? If your listings are stuck and need a fresh start, these tips will help you get back on track fast.
Start with a low pricing strategy to drive immediate sales, then gradually raise the price as momentum builds. It’s a proven way to bring your product back to life.
Steven Pope breaks down the importance of A+ content and how telling a compelling brand story can set your product apart from the competition. Simple tweaks can make your listing look more professional and trustworthy.
Whether you’re in the luxury market or selling everyday products, these strategies will help you relaunch with confidence and start seeing real results.
amazonppc #amazonlistingoptimization #amazonfbalisting #amazonproductimage #amazonfba
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction: Relaunching Your Amazon Product
0:08 - Pricing Strategy: Boost Sales with Lower Prices
1:10 - Optimizing Product Images for Better Results
2:26 - A+ Content and Brand Story Tips
3:15 - Using PPC to Drive Traffic
4:23 - Managing Stock and Variations
Support the show
Send us a text
There’s a lot of buzz about TikTok Shop, Temu, and even Target competing with Amazon. But are they really a threat? Steven Pope and @PaulTheLegend13 break it all down.
Amazon’s big advantage is its logistics. With Amazon FBA, they can deliver almost anywhere in the U.S. within two days—sometimes even the same day! TikTok and Temu? They’re great for viral videos, but when it comes to fast, reliable shipping, they just can’t compete.
Then there’s Target, quietly growing its marketplace and using its solid infrastructure. They might just be the dark horse no one sees coming.
So, should Amazon sellers be worried? Maybe. But right now, your time is better spent improving your PPC, SEO, and product listings on Amazon. Rather than chasing every new trend, it’s smarter to double down on what’s already working.
You don’t need to be everywhere to win. Focus on what works, and you’ll stay ahead of the game.
Check out the full breakdown from Steven Pope and Paul Häberlein to learn more!
Amazon #TikTok #Temu #Ecommerce #StevenPope #PaulHäberlein #DigitalMarketing #AmazonFBA
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - TikTok, Temu, and Target: Are They a Threat to Amazon?
00:30 - Why Walmart and Jet.com Failed to Compete
01:00 - Amazon's Strength: FBA and Logistics
02:00 - Challenges for U.S. Sellers on TikTok and Temu
03:00 - Target: The Dark Horse in eCommerce
04:00 - Focus on What Works for Amazon Sellers
Support the show
Send us a text
Managing your Amazon business involves several options, each with its own pros and cons. In this video, Noah Wickham takes a detailed look at three common strategies: building your own in-house team, working with freelance consultants, or partnering with a full-service Amazon agency.
Noah explains how hiring an in-house team offers greater control over daily operations but comes with higher costs and the need for specialized skills. Freelance consultants provide more flexibility and can be a cost-effective choice, but managing multiple consultants can sometimes lead to inconsistency. On the other hand, partnering with a full-service agency delivers expert support in areas like SEO, PPC, and design, often at a lower cost than hiring an in-house team.
By breaking down the advantages and disadvantages of each approach, this video helps you decide which option may be best for growing your Amazon business.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Managing Amazon Business
00:13 - In-House Team: Pros and Cons
01:41 - Freelance Consultants: Flexibility and Challenges
03:02 - Full-Service Agencies: Comprehensive Solutions
05:08 - Comparing Costs: In-House vs. Agencies
06:00 - Final Thoughts on Choosing the Right Approach
Support the show
Send us a text
If you're struggling with your Amazon sales, this video will show you simple steps to improve your results.
Steven Pope explains how using the right keywords can help your product gain more visibility in search results. Optimizing your product title, images, and description can also make a huge difference in helping you stand out from competitors.
He also dives into why ads aren’t getting enough impressions and what tweaks are needed. By using more keywords and setting up broad and automatic ads, you can attract more customers and boost your sales.
By the end of this video, you’ll have clear steps to improve your keyword strategy, optimize your listings, and fix common ad issues.
amazonppc #amazonlistingoptimization #amazonsales #amazonads
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Goals and Current Sales Performance
01:00 - Identifying Challenges and Opportunities
02:00 - German Market Strategy
03:00 - Product Differentiation and Pricing
04:00 - Improving Product Listings
05:00 - Keyword and Ad Analysis
06:00 - Campaign Performance and Impressions Issues
07:00 - Broad and Auto Campaign Suggestions
Support the show
Send us a text
In this video, Steven Pope chats with Joshua Neumann, the founder of Kind Lips, about his journey on Amazon. Josh talks about the challenges he faced getting his product listed and how he launched it successfully.
His story shows how taking action, making adjustments, and staying true to your mission can lead to both business success and making a positive impact.
Watch the full story of how Kind Lips is fighting bullying on Amazon!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - The Birth of Kind Lips and Its Mission
01:20 - From Real Estate to Lip Balm
02:15 - Inspiration Behind the Brand Name "Kind Lips"
03:10 - The Challenges of Launching on Amazon
04:10 - Overcoming Amazon Setbacks with My Amazon Guy
05:00 - Importance of Taking Imperfect Action
Support the show
Send us a text
Steven Pope, the CEO and Founder of My Amazon Guy, sits down for a deep conversation about his journey in building a successful Amazon digital marketing agency. He discusses how embracing his introverted nature led him to focus on digital strategies over traditional methods, proving that success doesn't always come from following the crowd. Steven also emphasizes the power of education, sharing how giving away valuable insights has strengthened the entire Amazon seller community.
He offers smart, practical advice for navigating Amazon's rising fees, showing how to maintain profit margins and boost click-through rates on product listings. Steven’s leadership style, rooted in authenticity and shaped by his life experiences, is a reminder that staying true to yourself is key to long-term success.
If you’re interested in Amazon selling, digital marketing, or simply want to hear from someone who has successfully built a business from scratch, this video is packed with valuable insights and real-world advice.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Thinking of starting an Amazon agency? Head over to https://www.myguy.agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
01:31 - Unconventional Strategies in Building My Amazon Guy
03:10 - Embracing a Digital-First Approach and Home Office Beginnings
05:32 - Competitors Mimicking Strategies and the Blue Ocean Approach
07:13 - Importance of Education and Sharing Trade Secrets
10:05 - Amazon Fee Structure Challenges and Advice for Sellers
13:13 - Dealing with Amazon's Monopoly and Seller Frustrations
15:13 - The Power of Click-Through Rate (CTR) Optimization on Amazon
19:05 - Building a Systemized Agency with Strong SOPs
23:00 - Steven's Authenticity and Public Persona
27:00 - Reflecting on My Amazon Guy's Customer and Employee Experience
32:00 - Closing Thoughts on Leadership and Long-Term Vision
Support the show
Send us a text
This week’s Friday MAG Podcast is all about what Amazon Sellers need to know—updating your LLC info, staying compliant with the INFORM Consumers Act, and using Helium 10 for keyword research. Benjamin Loya and Shane Keyes from My Amazon Guy explain how trademarking your brand and keeping your business details up-to-date can make a big difference. Watch now for simple tips to keep your Amazon business on track!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Countdown
00:04 - Introduction & Hosts Welcome
00:16 - Updating LLC Information in Seller Central
01:03 - Trademarking Your Company Name
02:17 - Helium 10 vs. Jungle Scout
03:13 - How to Qualify for Amazon Deals
Support the show
Send us a text
If Amazon was listening to sellers they would simply fix Seller Support.
Bad AI isn't on the top 100 needs of sellers.
Amazon is listening to us, but are the AI developments going to move the needle?
A few weeks ago, I predicted that Amazon would make AMC more user-friendly, and it looks like that prediction is coming true.
This morning at hashtag#AmazonAccelerate2024, Amazon introduced some AI-powered tools to solve the problems I shared:
- Project Amelia: An AI assistant that promises to revolutionize how sellers interact with Seller Central. Amazon says it can answer any seller question on inventory, demand, and more.
You can ask Amelia your questions in your own words and get personalized guidance and support to help you run your business.
It will be available in Beta today and rolled out to US sellers over the next few months.
- Business Planner: This tool aims to simplify goal-setting and tracking with personalized plans to help you achieve your business objectives.
It combines your sales traffic and product data with market intelligence and Amazon's performance modeling capabilities to create a personalized plan to reach your goals.
Business Planner is available for use TODAY.
- Custom Analytics: This tool will allow you to create customized dashboards and reports without needing advanced SQL skills.
It's the flipside to the Business Planner, offering more flexibility to dive deeper into your data and build customized dashboards for the exact views of your business that you want to see.
Custom Analytics will be rolled out over the coming weeks.
These developments are exactly what I had in mind when I talked about simplified data access and better data management solutions.
And it's great to see Amazon taking steps to make AMC more accessible and valuable for all sellers!
But will these tools be as useful as Amazon promises? Maybe. I'm looking forward to testing them myself. 🤔
Amazon accelerate just announced image and video AI generation
This is HUGE because it makes engaging content free and accessible to ALL brands
Especially SMBs
It’s good to see Amazon investing heavily into supporting both sellers and shoppers
And providing them tools for creating a better shopping experience
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Ap
Support the show
Send us a text
Combining similar products into one parent listing on Amazon might seem smart, but it can hurt your search visibility. Amazon often shows only one product from a parent group in search results, meaning you could lose out on exposure for top-performing items with strong reviews.
In this video, Steven Pope breaks down why grouping listings might not be the best idea, especially for products with lots of reviews. Learn how to keep your products visible and organized to boost sales and search performance.
amazonparentage #amazonlistingoptimization #amazontips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Parentage Issues on Amazon
01:37 - Benefits and Disadvantages of Parentage
03:11 - Reasons to Avoid Parentage
03:47 - When Parentage is Beneficial
04:08 - Conclusion
Support the show
Send us a text
Clear product images and customer-focused content are essential for increasing sales on Amazon. When Steven Pope and Fernando Narvaez, a Brand Manager from MAG, worked with a brand that relied heavily on swimsuit models, they realized that just showing off the product wasn’t enough. What really works are the details: before-and-after shots, targeted customer avatars, and using data to guide decisions.
Steven and Fernando broke down customer demographics and used strategic images to make all the difference. They also point out why transformation photos (yes, even involving cleavage) can lead to real sales.
This isn’t just about sex appeal, it’s about showing results and understanding your audience. By focusing on what customers actually want to see and using data to back up decisions, Steven and Fernando helped the client rethink their approach and improve their listings.
Ready to upgrade your main image? Visit https://myamazonguy.com/services/design/amazon-main-image-ctr-upgrade/ and use code "CTR" for 50% off your main image upgrade!
amazontips #amazonsales #viralvideo #amazonseller
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
00:00 - Introduction
00:30 - Challenges with Client’s Branding Strategy
01:00 - Using Customer Avatars to Differentiate Products
01:30 - Importance of Data and Transformation Shots
02:00 - Suggesting Targeted Avatars to the Client
02:30 - Competitor’s Use of Before-and-After Shots
03:00 - Final Thoughts on Differentiation and Strategy
Support the show
Send us a text
Most Amazon sellers are getting Amazon PPC wrong, and it’s directly affecting their sales. You’ve probably heard that you should start with an auto campaign, find a good keyword, then negate it to move it into an exact match campaign.
But remember, auto and broad match campaigns often give you a lower ACoS and better performance than exact match.
In this video, Steven Pope explains why negating good keywords is a big mistake. He walks you through how auto and broad match campaigns work better in many cases, and why blindly moving everything to exact match isn’t the best approach.
If you're still putting most of your budget into exact match campaigns, your wasting your money for a strategy that doesn't work at all.
Steven Pope will help you make smarter PPC decisions and save money along the way.
Need more help? Head over to https://myamazonguy.com/ and book a free consultation.
Let’s get the most out of your Amazon ads.
amazonppc #amazonppcoptimization #amazonppctips
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
01:03 - Example: Success of the “Gifts for Mom” Product Using Broad Match
02:07 - Why Broad Match and Auto Campaigns Often Beat Exact Match
03:12 - The Risks of Negating Good Keywords
04:13 - The Problem with Moving Keywords from Auto to Exact Match
05:15 - Exact Match Overbidding
06:20 - Auto and Broad Match Campaigns
07:25 - Why You Should Keep Auto and Broad Match Campaigns Running
08:29 - Smart PPC Strategy for Lower Costs and Higher Performance
09:30 - Closing Tips
Support the show
Send us a text
Adding a lot of new products to your Amazon store doesn’t guarantee more sales.More SKUs can confuse your customers and steal attention from your best-selling items. Sometimes, keeping it simple is the way to go.
In this video, Steven Pope breaks down the right way to sell on Amazon. It’s about understanding the balance between selling new and old products to both new and loyal customers.
If you’re not using Subscribe & Save yet, you’re missing out on some easy money. It’s way cheaper to keep a loyal customer coming back than it is to run expensive ads for new ones.
So if your catalog is getting out of hand and your sales are going nowhere, this video will help you figure out why.
Let’s keep it simple and sell smarter, not harder.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: Overview of SKU Strategy
00:14 - New vs. Old Products and Customers: The Four Quadrants Explained
01:30 - Zulle Kitchen Example: How Too Many Variations Can Hurt Sales
03:20 - Cannibalization: Why Launching More Colors Can Decrease Sales
05:00 - New to Brand (NTB) Metrics in Seller Central
07:00 - Cost Breakdown: Selling New vs. Old Products to New and Old Customers
09:00 - Strategies for Selling Old Products to Old Customers
10:30 - Subscribe & Save: How to Maximize Repeat Customers
11:45 - Conclusion: Key Takeaways for SKU Management
Support the show
Send us a text
Good leadership is key to any successful team. When things go wrong, it’s often due to leadership issues, not the team itself. Steven Pope, along with Jose Carlos Gonzalez, a Brand Manager from MAG, discusses how taking responsibility and improving your leadership can make a big difference. You'll learn why it’s important to first look at yourself when problems arise and how your personality impacts the way you lead.
They also cover how setting clear deadlines ensures nothing gets overlooked and how to guide your team with clear goals and a shared vision.
If you're looking to lead your team to success, this video has all the practical tips you need to apply.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Leadership Challenges
00:45 - The Importance of Taking Responsibility
01:30 - Understanding Your Leadership Style
02:10 - Balancing Clarity and Authority
03:25 - Effective Communication with Your Team
05:00 - Setting Clear Deadlines and Expectations
06:25 - The Role of Project Management in Leadership
08:10 - Establishing and Communicating Your Vision
09:40 - How Leadership Directly Impacts Team Success
11:00 - Conclusion and Final Thoughts on Leadership
Support the show
Send us a text
Building a successful career as a Brand Manager is about more than just managing clients, it's about growing, learning, and leading. At My Amazon Guy, Steven Pope believes in the power of education and the importance of strong support systems.
From starting as a Junior Brand Manager to advancing to Senior Brand Director, every step matters. Success means managing multiple clients, hitting key revenue goals, and mentoring others along the way. Our unique structure ensures you have the resources you need to excel, with hands-on experience and strong support from the MAG community.
We guide you to grow, lead, and excel in a fast-paced environment where learning and teaching are two of our core values.
If you're ready to take that next step and become the best Brand Manager within 90 days, apply today at www.myamazonguy.com and become part of the MAG team.
amazonjobs #amazonhiring #myamazonguy #myamazonguyjobs #remotejobshiringnow
Be part of the 334th fastest growing company in the USA!
Apply at https://myamazonguy.com/jobs/
Read our Glass Door Reviews: https://rb.gy/1jmx60
Employee Testimonials https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
Internships: https://myamazonguy.com/internships/
Brand Manager jobs: https://myamazonguy.com/brand-manager-account-manager-amazon-agency/
Amazon PPC jobs: https://myamazonguy.com/apply-for-ppc-job-at-my-amazon-guy/
PH Jobs https://myamazonguy.com/phjobs/
Graphic Designer Jobs: https://myamazonguy.com/apply-for-a-design-job-at-my-amazon-guy/
Sales Jobs (Account Executive) https://myamazonguy.com/sales-jobs-my-amazon-guy-remote/
BDR PH based Job: https://myamazonguy.com/bdr-business-development-representative-job-at-my-amazon-guy-remote/
Cold Call Specialist PH Job: https://myamazonguy.com/phjobs/
Timestamps:
0:00 - Introduction
1:25 - Transition from Junior BM to regular BM
2:45 - Transition to Brand Director
3:25 - Conclusion
Support the show
Send us a text
Building a culture of learning and growth on an Amazon agency is the secret to long-term success. Steven Pope knows that every day is an opportunity to improve. His simple approach is constant learning, open communication, and creating a space where everyone can grow, no matter their experience. Watch until the end to see how this mindset can transform your team and help you stay ahead in the game!
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us: Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 – Building a culture of learning and growth
00:15 – Steven Pope’s belief in daily improvement
00:35 – The importance of adapting in Amazon's ever-changing world
01:00 – Steven’s simple approach to success
01:30 – Creating a supportive environment
02:00 – Preparing for the future
02:30 – Keep learning and stay ahead
Support the show
Send us a text
Struggling with managing clients in a fast-paced environment? Steven Pope and Joshua Bonhage tackle the toughest challenges at My Amazon Guy. Find out how proactive communication can make or break client relationships and lead to agency success. Stick around until the end for a game-changing tip that could transform how you handle your clients!
Apply at https://myamazonguy.com/jobs/
Read our Glass Door Reviews: https://rb.gy/1jmx60
Employee Testimonials https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
Be part of the 334th fastest growing company in the USA!
Apply at https://myamazonguy.com/jobs/
Read our Glass Door Reviews: https://rb.gy/1jmx60
Employee Testimonials https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
Internships: https://myamazonguy.com/internships/
Brand Manager jobs: https://myamazonguy.com/brand-manager-account-manager-amazon-agency/
Amazon PPC jobs: https://myamazonguy.com/apply-for-ppc-job-at-my-amazon-guy/
PH Jobs https://myamazonguy.com/phjobs/
Graphic Designer Jobs: https://myamazonguy.com/apply-for-a-design-job-at-my-amazon-guy/
Sales Jobs (Account Executive) https://myamazonguy.com/sales-jobs-my-amazon-guy-remote/
BDR PH based Job: https://myamazonguy.com/bdr-business-development-representative-job-at-my-amazon-guy-remote/
Cold Call Specialist PH Job: https://myamazonguy.com/phjobs/
Support the show
Send us a text
Running a business is all about finding the right balance between growing and staying profitable. Steven Pope from My Amazon Guy and Carl Cox from 40 Strategy know that it’s not about just throwing money around, it’s about making smart decisions that keep your business strong.
They talk about the importance of knowing where your money is going, setting simple and effective rules, and keeping things clear so everyone is on the same page.
This video gives you easy-to-understand advice to help you increase your profits while still growing your business.
If you're serious about building your business, you’ll find these tips extremely useful.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:08 - Importance of Financial Reporting in Business
00:36 - Automating Financial Processes with QuickBooks
01:00 - Understanding Cash Flow and Profit Margins
01:38 - Balancing Profit and Growth: Executive Insights
02:28 - Setting KPIs and Standards for Business Success
03:02 - Simplifying Financial Management and Avoiding Politics
03:30 - Closing Thoughts on Maintaining Profitability
Support the show
Send us a text
Sit down with Steven Pope as he answers quick, random questions about marketing, running a business, productivity, and even some fun trivia.
It's a fast-paced, light-hearted chat that not only gives you valuable insights but also a few interesting facts about My Amazon Guy.
If you think this was good, just wait till you see what’s coming next.
Hit that subscribe button—you won’t want to miss out.
stevenpope #myamazonguy #amazonpodcast #qandasession
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the show
Send us a text
Amazon has just launched the Seller Experience Lab, but what does it actually do for you? In this video, Noah Wickham from My Amazon Guy breaks down Amazon’s latest feature and shows how the Seller Experience Lab can help sellers manage their businesses more effectively.
The Seller Experience Lab makes running your Amazon business smoother than ever. Noah walks you through its key features, including real-time sales updates, an easy way to create products and ads, and better insights into how your listings are performing.
Watch the full video to see how this tool can simplify your workflow and increase your sales!
amazonseller #amazonfbatips #amazonsellercentral #amazonsellerexperiencelab
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to the Seller Experience Lab
00:21 - Overview of Key Features and How It Works
01:03 - Accessing the Seller Experience Lab and Dashboard Walkthrough
02:00 - Managing Sales, Orders, and Action Items
03:05 - Product Listings, Conversion Rates, and Inventory Management
04:42 - Payments, Customer Feedback, and Marketing Tools
06:01 - Future of Seller Experience Lab and Final Thoughts
Support the show
Send us a text
Increase your Amazon sales and improve product visibility with smart keyword distribution. In this video, Steven Pope shows how to use the Cerebro report to check your listing’s health and find the right balance between paid and organic keywords.
He’ll also explain how to do a competitor analysis to find new keyword opportunities that can help improve your Amazon PPC ads and product listings. By regularly checking your keyword distribution chart, you can see where to focus to get better results.
If you want to grow your business on Amazon, knowing how to find and test keywords is a must. Watch now to learn how!
amazonkeywordstrategy #amazonkeywordtool #helium10
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Key Distribution Overview
00:30 - Client Sales Challenges and Solutions
01:00 - Cerebro Report and Keyword Distribution
01:30 - Paid Ads and Golden Ratio
02:00 - Competitor Analysis and Keyword Expansion
Support the show
Send us a text
Amazon has rolled out a new feature that allows sellers to create 3D product images using the mobile app. This is a major upgrade for anyone looking to boost sales by giving customers a better view of their products before they buy.
With 3D models, shoppers can visualize how items like furniture, electronics, or eyewear will look in their space, which helps increase confidence and improve conversions. It’s now easier than ever to scan your products and create these 3D images right from the app.
In this video, you'll learn how to take advantage of this new feature, which categories benefit most, and how to upload your 3D models if you’re brand registered. This feature is perfect for sellers who want to stand out and give customers a more interactive shopping experience.
If you’re looking to improve your listings and increase sales on Amazon, make sure to check this out!
AmazonSelling #3DProductImages #BoostSales #EcommerceTips #AmazonSEO
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Amazon's New 3D Product Imaging
00:30 - How 3D Images Help Boost Sales and Conversions
01:10 - Using the Amazon Seller App to Scan Products for 3D Models
01:50 - Uploading 3D Models and Viewing Them in Your Room
02:30 - Expanding 3D Models to More Categories and Products
03:00 - Benefits of 3D Models for Specific Categories (Furniture, Eyewear, Electronics)
03:30 - Wrapping Up: Why 3D Models Matter for Amazon Sellers
Support the show
Send us a text
Amazon taking the Buy Box can have a big impact on your sales. In this video, Steven and Bernardo dive into why losing the Buy Box leads to fewer impressions and how it affects your product visibility. They’ll walk you through actionable steps to adjust your PPC strategy, with a focus on broad and auto targeting, to help you stay competitive even when Amazon controls the Buy Box.
If your sales have been dropping because of Buy Box issues, this video offers simple, clear advice on how to fix your strategy, optimize your ads, and improve your sales performance on Amazon.
AmazonBuyBox #AmazonSales #AmazonPPCStrategy
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:20 - Complexities of Managing Vendor Central vs. Seller Central
01:00 - PPC Issues and Impact of Turning Off Ads
02:10 - Campaign Stability Problems Due to Buy Box Loss
03:10 - Recommendations on Restarting Ads and Managing Campaigns
03:40 - Losing Impressions and Data Collection Challenges
04:10 - Reviewing Keepa Data for Buy Box Insights
05:00 - Improving Targeting with Broad and Auto Campaigns
05:30 - Solution: Increasing Broad Match and Auto Campaigns Per ASIN
Support the show
Send us a text
Amazon's Vendor Central purge is finally happening, and many accounts are being closed soon. If you're one of the sellers affected by this, don't worry, there's still time to switch to Seller Central. In this video, Steven Pope explains what this change means and how you can successfully move from Vendor Central to Seller Central.
Steven Pope covers the challenges you might face, like understanding how FBA works, managing logistics, and handling payments and customer service. This transition can actually help your business. One of the benefits is that you'll finally have control over your pricing, which can improve your profit margins. Plus, you’ll get access to better data through Amazon's Brand Analytics reports.
If your account hasn’t been closed yet, it could be soon, so it’s important to be prepared.
amazonupdate #amazonvendorcentral #amazonsellercentral #amazonsellingtips
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to the Vendor Central Purge
00:30 - Notice of Vendor Central Account Closures
01:00 - The Shift from Vendor Central to Seller Central
01:35 - Challenges in Transitioning to Seller Central
02:10 - Common Mistakes When Moving to Seller Central
02:50 - Benefits of Seller Central: Price Control and Brand Analytics
03:30 - Final Thoughts on Vendor Central and Future Changes
Support the show
Send us a text
If you're ready to face your own challenges and take your Amazon business to the next level, this video is for you. Steven Pope, alongside Francisco Valadez and Noah Wickham from My Amazon Guy, embarks on an 80 km hike through the Colombian jungle to find the Lost City. Through tough terrain, steep climbs, and even sickness, they pushed forward, step by step.
Much like running an Amazon business, the journey wasn’t easy. Dealing with Amazon’s ever-changing SEO, PPC, and product listings feels like an uphill battle, but with persistence, you can make it to the top. Building My Amazon Guy from scratch was Steven’s own mountain to climb—filled with sleepless nights and moments of doubt, but each step brought him closer to success.
The summit isn’t the end, just the next peak. Join Steven Pope and My Amazon Guy if you're ready to push through your own challenges and grow your Amazon business. The climb may be hard, but the view is worth it.
CEOlife #AgencyOwner #AmazonAgency
Apply today at https://myamazonguy.com/jobs/ and join the climb!
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Adventure Begins in Colombia
00:31 - The Colombian Jungle: Tough Terrain and Humidity
01:10 - Scuba Diving and Reflections on Corporate Life
01:40 - Overcoming Challenges: Noah's Struggle on the Hike
02:25 - Reaching the Lost City and Exploring Waterfalls
03:00 - Personal Setbacks: Laid Off and Finding a New Path
03:30 - Building My Amazon Guy: Turning a Setback into Success
04:00 - Standing at the Summit: More Mountains to Climb
Support the show
Send us a text
Amazon charges fees for almost everything, and if you're an Amazon seller, you've probably felt the impact. From low inventory fees to long-term storage charges, it's easy to feel like you're constantly handing over more money to Amazon.
Even if you try to avoid these fees by removing your products, Amazon will charge you a removal fee, and won’t let you send that same product back to their warehouses for at least 60 to 90 days.
But there are ways to handle this. In this video, Noah Wickham explains exactly how these fees work and gives you practical strategies for minimizing them.
If you’ve been hit with Amazon’s fees and want to protect your profits, watch to learn more.
Subscribe for more expert tips on growing and managing your Amazon business!
AmazonFees #AmazonFBA #AvoidAmazonFees #AmazonStorage #MyAmazonGuy #Ecommerce
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Amazon's Fees Overview
01:00 - Long-Term Storage Fees Breakdown
01:50 - Strategies to Avoid Long-Term Storage Fees
02:30 - Amazon's Removal Fee Policy
03:10 - Challenges with Amazon's Restrictions
03:50 - Alternative Solution: AWD
04:20 - Final Advice on Managing Stagnant Inventory
Support the show
Send us a text
Starting a supplements brand on Amazon doesn’t have to be a huge challenge if you follow the right steps. In this video, Steven Pope and Marissa from My Amazon Guy break down key strategies every new supplements brand needs. From the best time to launch, to pricing that helps you stand out, we cover it all.
We also dive into Amazon tools like Subscribe & Save to increase repeat purchases and how discounts, coupons, and the Vine program can give your brand the edge. Plus, learn how to dodge common pitfalls like negative reviews while maximizing your sales potential.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - When to Launch Your Supplements Brand on Amazon
01:20 - Pricing Strategies for New Supplements Brands
02:10 - Leveraging the Subscribe & Save Program
03:10 - Boosting Sales with Discounts and Coupons
04:00 - Understanding the Vine Program for Supplements
Support the show
Send us a text
In this video, Steven Pope, founder of My Amazon Guy, shares his journey from being fired to building a successful agency. Learn how Steven turned his dreams into a thriving business, despite the challenges of being a leader.
Steven talks about the frustrations visionaries face when trying to share their ideas and how he navigated the business world while staying true to his vision.
This isn't just a success story—it's a lesson in resilience, leadership, and sticking to your vision.
Watch now to see how Steven turned challenges into opportunities, built a unique company culture, and why he believes visionary thinking is key to success.
Don’t forget to subscribe for more tips on leadership, business strategy, and My Amazon Guy’s growth stories.
StevenPope #MyAmazonGuy #AmazonFBA #AmazonSellerTips #AmazonAgency
VisionaryLeadership
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Struggles of Visionaries
01:11 - The Turning Point: Fired and Starting My Amazon Guy
02:27 - Reflecting on Self-Worth and Building Confidence
03:24 - The Challenges of Running an Agency: Dealing with Politics
04:26 - The Importance of Culture in Leadership
05:20 - Turning Ideas into Reality
06:14 - Multiplying Success and Leading with Vision
Support the show
Send us a text
Are you holding back your best content out of fear that no one will hire you?
Learn how to turn every customer question into content, why consistency in posting is key, and how you can improve your authentic self to build a loyal audience. Whether you're new to the game or looking to scale, this content marketing strategy will help you grow faster than ever.
Find out what Steven Pope has to say about what really drives customers!
Start turning your daily interactions into valuable content and watch your brand getting known!
ContentMarketing #BrandBuilding #CustomerEngagement #ContentCreation #GrowYourBrand #BusinessGrowth #MarketingStrategy #ContentStrategy #BuildYourBrand
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Myth of Holding Back Content
01:00 - Turning Customer Questions into Content
02:05 - The Power of Daily Posting for Brand Growth
03:10 - Why People Buy from People, Not Brands
04:15 - Embracing Authenticity and Building Trust
05:30 - Leveraging Content to Scale Your Business
06:40 - The Importance of Consistency in Content Creation
08:00 - Why Introverts Make Great Presenters
09:15 - Maximizing Your Content Strategy for Client Acquisition
Support the show
Send us a text
Over 400 brands trust My Amazon Guy with their Amazon growth, do you ever wonder why? Check out the best moments of Shawn Henderson, Senior Account Executive at My Amazon Guy! From helping brands grow to sharing her journey with the team, Shawn has been a key player in making our agency thrive. Hear from Shawn herself as she talks about what makes My Amazon Guy special, the success stories, and why she loves being part of this incredible team.
Watch now to see why Shawn is such an important part of our team!
MyAmazonGuyReview #StevenPopeMAGReview
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - My Amazon Guy's Commitment to Growth
01:08 - Success Stories and Client Management
01:59 - Sean Henderson’s Journey with My Amazon Guy
02:42 - Acknowledgments
Support the show
Send us a text
Amazon is the 800-pound gorilla, and guess what? Most sellers are getting crushed. 🦍 Sure your Amazon account is running smoothly? You might want to double-check. We break down why so many businesses struggle with their Amazon presence and what you can do to fix it. If you’re tired of wrestling with the beast, this video is for you. Watch now and learn how to take control before Amazon takes control of you!
AmazonSales #AmazonSeller #AmazonMarketing #AmazonStrategy#AmazonPPC#SEOforAmazon
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Amazon 800-Pound Gorilla
00:43 - Mismanagement on Amazon: Why It Happens
01:30 - The Power of Amazon: Largest Sales Platform in the World
02:15 - Overcoming Amazon’s Challenges: A Seller’s Perspective
03:00 - My Amazon Guy: Full-Service Management to Grow Sales
03:40 - Key Strategies: PPC and SEO for Amazon Success
04:20 - How to Get Help with Amazon Management
Support the show
Send us a text
Selling a unique or niche product on Amazon can be tricky, especially if it’s not gaining traction despite your best efforts.
In this video, Steven Pope and Joshua Bohange, a Brand Manager at MAG, reveal why certain products might not perform well on Amazon. They discuss common mistakes, including misaligned target audiences and pricing challenges, and offer practical strategies to help you shift your focus and find success.
Learn how to change your approach and maximize your sales beyond the Amazon marketplace
AmazonProduct #AmazonTips #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
01:20 - Client's Product and Market Challenges
02:30 - Evaluating Amazon Strategy for a B2B Product
03:50 - Pivoting from Amazon to a Shopify Strategy
05:00 - Importance of Targeting the Right Audience
06:10 - Leveraging Cold Calling for Direct Sales
07:20 - Final Thoughts on Amazon Product Positioning
Support the show
Send us a text
Amazon's algorithm is tough, and if you're not handling pricing right, you're missing out on sales. In this video, Steven Pope and James Broda, a Brand Manager at My Amazon Guy, show how smart price changes can drive up your sales without cutting into your profits.
Lowering prices isn't about being desperate, it's about winning. A 48-hour price drop can really push your BSR, and knowing when to raise prices is just as important. Steven and James walk you through the exact strategy they used to sell 500 units in 10 days, it squeezed the margins, but the long-term gains were worth it.
If price drops aren’t helping your sales, your product might be in trouble. But don't worry, they’ve got the plan to turn it around.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Mission of My Amazon Guy
00:44 - Importance of Adapting to Amazon’s Algorithm
01:26 - How Dynamic Pricing Can Boost Sales
03:08 - Real-World Example: Selling 500 Units in 10 Days
04:44 - Price Reductions as a Strategic Tool
05:55 - Challenges with FBM and Inventory Management
07:17 - Trends in Off-Amazon Traffic: TikTok and More
09:19 - Leveraging Email Lists for Amazon Sales
10:52 - The Pitfalls of Following Trends Without Competitive Research
12:31 - Importance of Confidence and Learning from Failure
15:26 - Steven Pope’s Journey: From Failure to Success
19:02 - Leadership Challenges and Growth at My Amazon Guy
23:02 - The Power of Love and Reason in Leadership
25:14 - Closing Thoughts on Sales Strategy and Leadership
Support the show
Send us a text
Understanding how to manage dangerous goods on Amazon is essential for any seller working with products classified as Hazmat. Noah Wickham covers everything you need to know about Amazon’s rules for handling these products.
Get a simple breakdown of the three main types of dangerous goods on Amazon: non-dangerous goods, FBA-eligible dangerous goods, and products that require participation in the Dangerous Goods Program. You’ll also discover which products are considered hazardous and how these classifications impact your ability to sell and ship.
Amazon’s rules can sometimes be confusing, especially when dealing with Safety Data Sheets (SDS) and applying for the Dangerous Goods Program. Noah will guide you step by step through the process, helping you understand the classifications, manage returns, and ensure your inventory stays compliant in Amazon warehouses.
Knowing the rules might just save your business from a massive headache (and a lot of returns). Just saying.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Dangerous Goods on Amazon Overview
00:40 - Types of Dangerous Goods Classifications
01:30 - Shipping and Handling of Dangerous Goods
02:20 - Dangerous Goods Program and Application Process
03:15 - Hazmat Classifications and Restrictions
04:00 - Review Process for Dangerous Goods Program
04:45 - Disputing Dangerous Goods Classifications
05:30 - Selling Dangerous Goods on Amazon
Support the show
Send us a text
Managing ACOS in the beauty category can be like a bumpy road, but with the right approach, you can turn those ups and downs into steady progress.
In this video, Steven Pope and Victoria, a Brand Manager at MAG will show you how to handle the challenges of fluctuating ACOS and why focusing on sales over strict cost goals is the key to long-term success on Amazon.
They will talk about realistic ACOS targets, explain why boosting sales, even at a higher ACOS is so important, and explore how smart pricing moves can really increase your sales and improve your product’s ranking.
Learn also how small changes to your product listing, like improving your main image, can lead to better results. If you’re ready to grow your Amazon business and want practical advice that actually works, this video is full of insights you won’t want to miss.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to ACOS Challenges in the Beauty Category
01:00 - Analyzing the Client's Fluctuating ACOS and Sales Issues
02:10 - Setting Realistic ACOS Goals and Prioritizing Sales
03:10 - Strategies to Boost Sales: Ad Spend, Pricing, and Main Image Tips
04:20 - Dynamic Pricing to Improve Organic Rankings and Sales
05:30 - Final Thoughts on Managing ACOS for Long-Term Success
Support the show
Send us a text
Getting locked out of your Amazon Seller account is a frustrating experience no seller wants to face.
In this video, Noah Wickham shares simple but important tips to ensure you never lose access to your account. He explains why it’s important to have a secondary admin account with full permissions, so you can still access your account if the main one gets locked. He also talks about the importance of giving each team member their own login to avoid account lockouts.
Noah also covers why using an authenticator app for two-step verification is a safer option than relying on phone numbers for OTP codes.
Follow these easy steps to avoid getting locked out and keep your Amazon business running smoothly. Don’t forget to like, comment, and subscribe for more helpful Amazon tips!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: Avoiding Getting Locked Out of Your Amazon Account
00:30 - Setting Up a Secondary Admin Account for Backup Access
01:20 - Why Every User Should Have Their Own Login
02:20 - Using Two-Step Verification and Authenticator Apps for Security
03:30 - Recap of Key Tips to Prevent Account Lockouts
Support the show
Send us a text
Your Amazon listings need some serious help. Learn simple tips to fix hidden issues like image problems that might be affecting your sales.
We’ll also take a close look at an ASIN review, showing you how to catch and fix common mistakes that could be slowing you down.
Steven Pope keeps it simple and practical, so you can easily apply these tips to your listing optimization without a fuss. Get your listings right and start seeing the results you've been missing out on.
amazonlistingoptimization #amazonasinreview #amazonproductlisting
Are you struggling to grow sales? Get a free professional video where we analyze your ASIN!
↳ https://myamazonguy.com/asin-review/
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
Timestamps:
00:00 - Introduction to Listing Optimization
00:14 - Common Mistakes in Amazon Listings
01:09 - Hidden Image Suppression: What It Is and How It Hurts Sales
01:45 - Importance of Targeting the Right Customer Avatar
02:42 - Fixing Common Listing Errors: Images and Keywords
03:30 - Subscribe and Save: How to Keep Your Listings Active
Support the show
Send us a text
It can be a challenge to get around Amazon, especially if you're launching a brand for the first time. But if you follow a few simple steps, you can set yourself up for product launch success!
In this video, Noah Wickham breaks down a checklist that will guide you through every stage, from product research to optimizing your listings and ad campaigns. Learn how to effectively analyze your competition using tools like Helium 10, so you can better position your product.
Subscribe for more educational content on Amazon selling strategies, and don’t forget to like the video and share your thoughts in the comments!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
01:15 - Understanding the Competition on Amazon
03:00 - Analyzing Competitors' Sales Data with Helium 10
05:10 - Importance of Optimizing Product Listings
06:45 - Setting Up Effective Ad Campaigns
08:50 - Managing Inventory and Forecasting for Success
10:30 - Continuous Optimization for Long-Term Success
12:10 - Final Tips
Support the Show.
Send us a text
Lowering your Amazon ad costs starts with one simple change by improving your main image. You can save money on ads by making a few easy tweaks to your product image.
By using clearer visuals and smart design choices, you can grab more attention, get more clicks, and increase your sales, all without spending more on ads.
This approach, shared by Steven Pope, works even in tough categories like technology and gadgets, where competition is high and challenging.
Apply these practical tips to cut your ad costs and see better results on Amazon.
Ready to upgrade your main image? Visit https://myamazonguy.com/services/design/amazon-main-image-ctr-upgrade/ and use code "CTR" for 50% off your main image upgrade!
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - Magnetic Cords and Patent Advantage
01:00 - Challenges with Ad Spend and Budget Increases
01:30 - Importance of Main Image for CTR Improvement
02:00 - Suggestions for Enhancing the Main Image
02:30 - Conclusion
Support the Show.
Send us a text
Getting a new product noticed on Amazon can be really tough. An Amazon seller has made a smart gadget to help get babies’ attention during photos, but Amazon’s rules are making it hard to show it properly. But for every problem, Steven Pope has a solution.
Steven Pope talks about the difference between products that people already want and products that create new demand.
You’ll learn how to market a new product when Amazon’s rules are getting in the way. Plus, he shares some creative ideas to get your product noticed and discusses how TikTok influencers can help build interest.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:45 - Understanding the Market
01:52 - Tackling Amazon Compliance Issues
03:10 - Creative Solutions to Showcase the Product
05:00 - Leveraging TikTok Influencers and Crowdfunding
06:30 - Final Thoughts
Support the Show.
Send us a text
Seeing your Amazon ad budget slip through your fingers is no fun at all. Steven Pope will show you why your TACoS and ACOS are out of control and how the right keywords can actually save you money.
Check out the full video to learn how boosting your ad sales can lead to more organic sales too.
Have an Amazon struggle? Share it in the comments, and we’ll tackle it in our next video!
amazonppc #amazonsellingtips #amazonkeywordstrategy #amazonppcoptimization
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a text
Overthinking without taking action can drain your energy. Steven Pope shares why taking bold steps, even if most of them fail, is the real path to success.
Forget being perfect, what truly matters is trying, learning from mistakes, and improving every time.
Ready to stop stressing and finally see real results? This is the inspiration you’ve been waiting for!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Power of Decision-Making
01:00 - Continuous Growth and Improvement
02:00 - Action Over Perfection
03:00 - Learning from Failure
04:00 - Inspiration and Personal Growth
05:00 - The Importance of Trying
Support the Show.
Send us a text
Steven Pope reveals the strategies we use to help businesses of all sizes grow on Amazon. In this video, we show how My Amazon Guy manages nearly a billion dollars in revenue for over 400 clients. From driving traffic with SEO, PPC, and CTR to improving conversions through design and catalog management, we cover it all.
Whether you’re just starting out or looking to expand, this video offers straightforward insights to help you on Amazon. Watch till the end if you’re an Amazon agency owner wanting to take your clients’ growth to the next level!
#MyAmazonGuyReview #StevenPopeMAGReview
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a text
What would you do if you got fired tomorrow? For Steven Pope, the answer was clear: build an empire. In this video, Steven shares the unhinged, yet visionary journey of how he went from losing his job to launching My Amazon Guy, a successful Amazon agency, all in just 48 hours.
Discover the mindset shifts, bold decisions, and relentless vision that turned a setback into a launchpad for success.
Whether you're facing your own challenges or just need inspiration to take the leap, this is a must-watch for every aspiring business owner.
StevenPope #MyAmazonGuy #AmazonFBA #AmazonSellerTips #AmazonAgency
VisionaryLeadership
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Challenges of Being a Visionary
01:00 - Fired and Founding My Amazon Guy in 48 Hours
02:10 - The Reluctance to Start an Agency
03:30 - Managing Politics and Culture at My Amazon Guy
04:45 - The Importance of Culture and Leadership in Business
05:45 - Visionaries and the Struggles of Communication
07:00 - Multiplying Ideas and Scaling My Amazon Guy
Support the Show.
Send us a text
What is it like to work at My Amazon Guy, both good and the bad? In this video, you'll hear straight from our MAG employee the highs and lows of life at MAG! From the perks of remote work and a supportive team to the challenges of a fast-paced environment, discover the real experiences that shape our daily work.
Whether you're curious about the culture or just looking for insights, this is your inside look at the realities of working with us.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
Timestamps:
00:00 - Introduction to Working at My Amazon Guy
00:30 - The Good: Support & Resources
01:00 - Benefits of Remote Work & Culture
01:30 - Conclusion: Fast-Paced Environment & Learning Opportunities
Support the Show.
Send us a text
Amazon’s getting tougher by the day. More rules, more steps to go through, and a lot of major brands couldn’t handle it. But Steven’s still here, and he’s succeeding by keeping things simple. You don’t need to overcomplicate things to do well on Amazon.
Steven’s approach is all about sticking to the basics, and it’s paying off big time. If you’re looking to understand how Amazon works and how to keep winning, this video is for you.
amazonsuccess #amazontips #stevenpope #myamazonguy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - The Evolution of My Amazon Guy
01:00 - Amazon’s Growing Challenges for Sellers
01:30 - Major Brands and Aggregators Struggling
02:00 - Sticking to the Basics for Success
02:30 - Amazon’s Market Dominance
03:00 - Conclusion
Support the Show.
Send us a text
Learn how small pricing tweaks can significantly increase your profitability on Amazon. Steven Pope, explains the effectiveness of testing price increases, even when competitors are holding steady, and why dynamic pricing could be your secret weapon.
Have confidence in adjusting your prices to find the optimal balance for your sales and profits.
This strategic pricing adjustment is perfect for Amazon sellers who offer specialized goods and want to maximize their Amazon strategy without losing valuable customers!
AmazonSelling#AmazonPriceStrategy#AmazonFBA #amazonsellertips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Power of Small Price Adjustments
00:32 - Discussing Profitability with Pricing Strategies
01:02 - Testing Price Increases Despite Competitor Pricing
01:36 - Dynamic Pricing
Support the Show.
Send us a text
Big changes are coming to Amazon’s shipping game, and if you're an international seller, this is a must-watch! Amazon has just announced updates that could seriously shake up how you get your products to U.S. customers—especially if you're shipping from China.
Starting October 25th, 2024, Amazon is tightening the rules on transit and handling times. Say goodbye to the old 28-day shipping window and hello to a new, shorter maximum of 20 days. But that's not all—Amazon’s new automated handling time feature is set to keep you on your toes by adjusting your handling times based on real order history. No more setting it and forgetting it!
Don’t miss out on how these updates could impact your business!
amazonshipping #amazoninternationalshipping #amazonupdate
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - Impact on International Sellers, Especially from China
01:15 - New Transit Time Options Explained
02:10 - Changes to Handling Time and Automated Adjustments
02:55 - How These Updates Level the Playing Field
03:40 - Potential Implications for Chinese Sellers
04:30 - Closing Thoughts on Amazon's Strategy and Future Expectations
Support the Show.
Send us a text
Hijackers on your Amazon listings can be a real headache, but there’s a simple way to keep them away—no design trademark needed! In this video, Steven Pope and Richelda Mamalias, a Brand Manager at MAG, show you how adding branded packaging to your main image can stop hijackers without requiring a full packaging redesign.
They explain how you can use Photoshop to add a branded box or label to your product image, which also helps improve your Click-Through Rate (CTR) by including relevant keywords. I
Don’t let hijackers steal your sales! Watch this video to know how to protect your Amazon listings.
Ready to upgrade your main image? Visit https://myamazonguy.com/services/design/amazon-main-image-ctr-upgrade/ and use code "CTR" for 50% off your main image upgrade!
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Proposing a New Main Image with Branded Packaging
00:32 - Addressing Client’s Unauthorized Changes and Sales Concerns
01:11 - Dealing with Hijackers: Lack of Design Trademark Solution
01:48 - Photoshop Branded Packaging for Main Image Protection
02:36 - Filing Reports Against Persistent Hijackers
03:09 - Enhancing Main Image with Keywords for Better CTR
03:40 - Final Advice: Sell Smarter, Not Cheaper
Support the Show.
Send us a text
Take a closer look at Perplexity AI, a tool that could really change how you launch products on Amazon. Steven Pope walks you through how Perplexity AI helps with choosing the right product categories, improving product features, and finding reliable manufacturers.
Using the example of creatine gummies, Steven Pope shows how this AI provides useful insights, and why he believes Perplexity AI might become a go-to tool for product research, possibly even replacing Google in the future.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Perplexity
01:00 - Perplexity's Unique Feature: Citing Sources
01:50 - Emerging Amazon Categories for 2024
02:30 - Making a Better Product: Creatine Gummies Example
03:30 - Key Areas for Product Launch: Quality, Value, Taste, Branding
05:00 - Understanding Your Customer Avatar
06:30 - Specific Product Creation for Target Audience
07:50 - Brand Strategy and Naming Your Product
09:00 - Importance of Personal Knowledge vs. Data
10:00 - The Role of Trends in Product Selection
11:00 - Finding Creatine Gummy Manufacturers
12:00 - The Future of AI in Product Search
Support the Show.
Send us a Text Message.
"What skills did you learn from doing arbitrage?" Steven Pope asked Bernardo Caram, one of My Amazon Guy's brand managers, about his experience. In this video, Bernardo shares how arbitrage taught him important skills like dealing with IP complaints, solving account issues, and handling logistics.
Watch till the end to learn just how valuable retail arbitrage can be and how it can help keep your Amazon business running smoothly.
AmazonSellers #AmazonBrandRegistry #EcommerceTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Skills Gained from Arbitrage
00:30 - Dealing with Troubleshooting and IP Complaints in Arbitrage
01:20 - Recovering Amazon Accounts: Lessons Learned
01:55 - Importance of Logistics in Arbitrage Success
02:25 - Limitations of Arbitrage: No Ads, Brand Registry, or Listing Optimization
03:00 - Summary
Support the Show.
Send us a Text Message.
Seasonality affects every product on Amazon, whether you realize it or not. Understanding when your products sell best can give you a major edge and learning how different times of the year can impact your Amazon sales.
Discover how to track your sales using Amazon’s tools to find patterns and trends, along with simple tips on managing your ads and inventory to stay ahead of seasonal changes.
amazonseasonalproducts #amazonproducts #amazontips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction to Seasonality
0:22 - Understanding Product Seasonality
0:47 - Dual Seasonality Concept
1:04 - Seasonality Across All Products
1:30 - Identifying Seasonality for Your Products
1:42 - Amazon’s Display of Seasonality
2:25 - Using Amazon Business Reports
3:03 - Real-Life Example: Seasonality in Sales Data
4:00 - Understanding Sales Trends and Seasonality
4:45 - Seasonality’s Impact on Different Product Types
Support the Show.
Send us a Text Message.
How is Amazon doing in 2024? Steven Pope and Dylan Bloyed of @BLAmericaPodcast talk about the real challenges sellers are facing, from rising fees and tough competition to the key role of SOPs in staying ahead. Whether you're new or experienced, this video looks at the issues and tips you need to know to succeed on the world's largest e-commerce platform.
Watch full podcast here: https://www.youtube.com/watch?v=Qq4d3BJBo3s
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Reality of Selling on Amazon
01:50 - Entrepreneurial Journey: From TV Reporter to Amazon Agency Founder
04:30 - Challenges Amazon Sellers Face in 2024
06:40 - The Importance of SOPs and Continuous Learning
09:00 - Building a Legacy: Job Creation and Agency Growth
11:20 - The Amazon Marketplace: Navigating Fees and Profitability
13:40 - Key Strategies for Amazon Success: SEO, PPC, and Product Management
16:00 - Understanding Customer Avatars and Tailoring Products
18:20 - The Importance of Branding and Trademarks on Amazon
20:30 - Startup Costs and Challenges for New Amazon Sellers
23:00 - Balancing Business Growth with Personal Life
25:20 - Entrepreneurship and Legacy
Support the Show.
Send us a Text Message.
Error code 4400 on Amazon can be a big problem, stopping you from selling your products through Merchant Fulfilled (MFN) shipping. But there's a way to fix it.
Noah from My Amazon Guy explains why this error happens and shows you the steps to solve it. Whether the issue is due to shipping performance, order defect rates, or listing policy violations, this video covers everything you need to know to get back on track.
Learn what error code 4400 means, why Amazon restricts MFN shipping, and how to submit a successful appeal to restore your MFN privileges.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Error Code 4400
01:00 - Explanation of Error Code 4400
02:45 - Common Reasons for MFN Restriction
04:00 - How to Appeal for MFN Reinstatement
05:30 - Tips to Improve Shipping Performance
06:30 - Final Thoughts and Recommendations
Support the Show.
Send us a Text Message.
Can't decide between Seller Central and Vendor Central for whatever reason? This video breaks down the pros and cons of each, revealing why a hybrid approach could be the key to achieving Amazon sales. Whether dealing with fee increases, wide distribution networks, or products, learn how to navigate the challenges and make the right decision for your brand.
Watch now to gain knowledge on how to grow your Amazon business.
AmazonFBA #AmazonSeller #eCommerce #SellerCentral #VendorCentral #AmazonBusiness #AmazonMarketing #AmazonStrategy #AmazonTips #eCommerceTips #AmazonGrowth #AmazonSuccess #OnlineSelling #AmazonAdvertising #FBACommunity
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction & Client Onboarding Discussion
00:30 - Hybrid Strategy: Vendor vs. Seller Central Pros and Cons
01:10 - B2B Strategy & Grocery Product Considerations
01:40 - Challenges with Vendor Central and Final Recommendations
02:20 - Conclusion & Call to Action
Support the Show.
Send us a Text Message.
Steven Pope, the founder of My Amazon Guy, don’t just offer jobs. Here at MAG, we offer opportunities for growth, learning, and success. Our team is built on a foundation of continuous education, innovation, and a shared passion for resilience.
In this video, you'll discover what it’s like to be a part of the MAG community. Hear from our team members about how we foster a culture of creativity, collaboration, and personal development in a supportive environment.
Ready to grow your career in a place that encourages your maximum growth and supports your professional excellence?
Apply today and become a part of the My Amazon Guy team!
View our job openings, and check out some of our employee testimonials
↳ https://myamazonguy.com/jobs/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
In this video, Matt shares his experience working with My Amazon Guy over the past five years. From setting up his store to solving countless e-commerce challenges, Matt highlights why Steve and his team are the go-to experts for Amazon sellers.
If you’re tired of the smoke and mirrors in the industry and need honest, reliable help, this video is for you.
Watch to learn why it’s not about competition—it's about all of us against Amazon.
Don’t forget to like, comment, and let us know how we can help your business succeed!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
MyAmazonGuyReview #StevenPopeMAGReview
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
Many Amazon business owners hit a point where growth slows down, and that’s where these sellers found themselves. In this video, our clients share how they discovered My Amazon Guy on YouTube when they needed help to move forward. They explain how Steven Pope’s videos gave them the advice they needed to overcome challenges and grow their businesses.
These sellers knew their products but needed help with marketing. They turned to My Amazon Guy, and it made a big difference. Watch till the end to see why so many experienced sellers now trust Steven Pope and My Amazon Guy to help them succeed.
MyAmazonGuyReview #StevenPopeMAGReview #AmazonBusinessGrowth #AmazonMarketingHelp
→ Looking for the Amazon agency that gets results?
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
00:00 - Reaching Growth Limit
00:33 - Found My Amazon Guy on YouTube
01:04 - The Impact of YouTube Videos on Our Decision
01:36 - Challenges Faced with Amazon Account Management
02:08 - Searching for Solutions on YouTube
02:45 - Realizing the Value of My Amazon Guy’s Content
03:16 - Taking the Next Step with My Amazon Guy
Support the Show.
Send us a Text Message.
In this video, Steven Pope shares how MAG’s success is all about investing in the right people. Join Roxanne Villanueva, our VP of HR, as she talks about how focusing on talent turns challenges into real opportunities.
If you’re looking to grow your business or need practical advice, this story will hit home. Learn how building the right team can lead to real results and make a lasting difference.
amazonjobs #amazonhiring #myamazonguy #myamazonguyjobs #remotejobshiringnow
Be part of the 334th fastest growing company in the USA!
Apply at https://myamazonguy.com/jobs/
Read our Glass Door Reviews: https://rb.gy/1jmx60
Employee Testimonials https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
Internships: https://myamazonguy.com/internships/
Brand Manager jobs: https://myamazonguy.com/brand-manager-account-manager-amazon-agency/
Amazon PPC jobs: https://myamazonguy.com/apply-for-ppc-job-at-my-amazon-guy/
PH Jobs https://myamazonguy.com/phjobs/
Graphic Designer Jobs: https://myamazonguy.com/apply-for-a-design-job-at-my-amazon-guy/
Sales Jobs (Account Executive) https://myamazonguy.com/sales-jobs-my-amazon-guy-remote/
BDR PH based Job: https://myamazonguy.com/bdr-business-development-representative-job-at-my-amazon-guy-remote/
Cold Call Specialist PH Job: https://myamazonguy.com/phjobs/
Timestamps:
00:00 - Introduction to Investing in People
01:00 - Challenges of Hiring: Culture Fit vs. Job Fit
02:00 - Realigning Roles for Success at MAG
03:00 - Steven Pope’s Belief in Competency-Based Hiring
04:00 - The Power of Filipino Talent in Agency Success
05:00 - Impact of Creating Jobs in the Philippines
06:00 - Balancing Work, Family, and Career at MAG
07:00 - The MAG Experience: Growth, Learning, and Hard Work
08:10 - Closing Thoughts and Invitation to Join MAG
Support the Show.
Send us a Text Message.
Are you risking your brand's future on Amazon with a poorly filed trademark? In this video, Steven Pope, the founder of My Amazon Guy, shares why filing a trademark correctly with the USPTO is crucial for your Amazon business.
Learn how to avoid common mistakes, like choosing the wrong type of trademark, and discover how My Amazon Guy can help you register your brand in just 7 days—at almost half the cost of other programs.
Get your free trademark assessment today and protect your brand!
→ Want us to solve your amazon account problem?
Visit https://myamazonguy.com for expert assistance
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
Getting ready to launch your first product on Amazon? Product launch success starts with a solid strategy. In this video, MAG'S Brand Directors Shane Keyes and Benjamin Loya, break down the essential steps to ensure your launch goes smoothly—from pricing strategies, using influencers to PPC tips that drive sales from day one.
Don’t leave your success to chance—learn how to get it right from the start.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Understanding CTR
01:16 - Influencer Marketing vs. PPC for Product Launches
02:07 - Launch Pricing Strategy: Gaining Velocity and Amazon Badges
03:41 - PPC Campaign Setup on a Tight Budget
05:19 - Final Thoughts
Support the Show.
Send us a text
Managing Amazon ads doesn’t have to be complicated. Learn from Noah Wickham how to simplify your advertising campaigns with a quick, easy audit that takes less than ten minutes.
Discover how to identify wasted ad spend, optimize your bids, and ensure your campaigns are aligned for success. This audit is an effective strategy for quickly detecting issues and making impactful changes to improve your results
Watch the full video so you'll stop wasting time and money on ads that don’t work!
amazonppc #amazonppctips #amazonppcexpert
Visit https://myamazonguy.com/ppc/ for more PPC optimization tips!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Simplifying Ad Campaign Management
01:00 - Key Metrics to Focus On
02:00 - Identifying Out-of-Budget Campaigns
03:30 - Tackling High ACoS Campaigns
05:00 - Reducing Wasted Ad Spend
07:00 - Analyzing Impressions and Low-Performing Campaigns
09:00 - Optimizing Low ACoS Campaigns
11:00 - The Value of Auto Catch-All Campaigns
12:30 - Quick Audits for Better Campaigns
Support the Show.
Send us a Text Message.
Are you constantly asking, "How do I grow my Amazon sales?" or "Why is my listing not showing up?" You're not alone—these are the most common questions Amazon sellers face. In this video, Steven Pope addresses these challenges head-on, revealing his top three strategies to increase your sales.
Learn how to optimize your product listings to maintain visibility on Amazon and discover techniques for identifying and addressing hidden listing suppressions to ensure your products are effectively showcased to potential customers.
AmazonSales #AmazonSellerTips #EcommerceGrowth #SEOforAmazon #AmazonFBA
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Sales Growth Overview
00:08 - Identifying Amazon Seller Challenges
00:31 - Top 3 Strategies for Increasing Amazon Sales
01:06 - Main Image CTR Hack Explained
01:35 - Common Brand Questions and Meeting Preparation
02:14 - Dealing with Listing Suppressions and Alerts
03:20 - Hidden Suppression Detection on Amazon
03:56 - SEO and PPC Keyword Strategies
04:37 - The Golden Ratio of Keywords for Amazon Success
05:16 - Final Thoughts on Common Seller Questions
Support the Show.
Send us a Text Message.
Amazon error code 8566 giving you a hard time? Don’t worry, we’ve got the quick fix you need. Learn how to resolve this common issue, whether you’re dealing with sales history problems or mismatched product IDs.
Watch now to get back on track with your Amazon listings!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Amazon Error Code 8566
00:30 - Reason 1: Not Enough Sales History & Solution
01:45 - Reason 2: Incorrect Brand Name or UPC & Solution
03:15 - Summary of Solutions and Final Tips
04:00 - Conclusion
Support the Show.
Send us a Text Message.
Struggling with whether to drop your product price below $10 on Amazon?
Watch this video as Steven Pope breaks down the crucial factors to consider before making a move. Explore the impact of pricing adjustments on your sales, how Amazon fees can eat into your margins, and whether enrolling in the Small and Light program is a game-changer.
Plus, discover why dynamic pricing could be your secret weapon for accelerating brand growth and maximizing profits.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Pricing Challenges
00:30 - Analyzing Whether to Lower Your Price Below $10
01:15 - Understanding the Small and Light Program
02:00 - Dynamic Pricing Strategies and Amazon Algorithm Benefits
02:45 - Advertising Challenges for Low-Priced Items
Support the Show.
Send us a Text Message.
Buying an Amazon brand can fast-track your success, but it's not without risks. In this video, we break down the key steps to take before making the purchase, including how to handle account transfers and avoid common pitfalls.
Don't miss these expert tips on brand registry, account health, and financial verification.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Buying an Amazon Brand
00:32 - Key Steps Before Purchasing an Amazon Brand
01:12 - Checking Account Health and Performance Notifications
02:16 - Analyzing Financials and Transaction Views
03:08 - Verifying Brand Registration and Preparing for Transfer
05:02 - Detailed Steps for Transferring an Amazon Account
07:00 - Final Tips and Common Pitfalls in Account Transfers
Support the Show.
Send us a Text Message.
Imagine opening an Amazon package and finding a used diaper with skid marks inside—yes, you read that right! In this video, Steven Pope talks about a real-life horror story from the Amazon FBA world that every seller needs to hear. Discover how a single bad review from a used diaper nearly destroyed a mom-and-pop business and the shocking layers of failure that led to this disaster.
Plus, learn what you can do to protect your Amazon business from similar nightmares.
Watch now to see how this could change Amazon's policies forever!
You may also watch the video here: https://youtu.be/wcav3P0wWq8
AmazonFBA #AmazonSellers #ProductReviews #AmazonProblems #NegativeReviews #FBAHorrorStories #AmazonPolicy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Diaper Incident
01:02 - Breaking Down the Multiple Failures in the FBA Process
03:18 - Amazon's Responsibility and Policy Implications
05:01 - Challenges in Removing Negative Reviews
07:31 - Examples of Unusual Product Reviews and Their Impact
09:46 - The Risks of Selling in Sensitive Categories like Baby Products
12:10 - How We Help Sellers
Support the Show.
Send us a Text Message.
Finding it tough to increase your average order value on Amazon? Discover how adding a simple product grid to your A+ content can transform your listings. This technique not only helps customers compare and choose your products but also pushes competitor listings out of sight. Learn how to easily implement this strategy and watch your sales grow!
Unlock the potential of your Amazon store with this game-changing tip. Perfect for those who are hands-on but new to marketing, this video breaks it down step-by-step.
AmazonSales #EcommerceTips #AmazonSellers #IncreaseAOV #ProductGrids #AmazonMarketing #EcommerceGrowth #AmazonStrategy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Increasing Average Order Value on Amazon
00:30 - The Power of Product Grids in A+ Content
01:10 - How Comparison Charts Enhance Customer Decision-Making
01:50 - Upselling and Pushing Competitors Down with Product Grids
02:30 - Step-by-Step Guide to Implementing Product Grids
03:30 - Boosting Your Amazon Sales with Simple Grids
Support the Show.
Send us a Text Message.
Dealing with Amazon's unpredictable flags and getting your product listing back online can be a headache. In this video, Steven Pope tackles common challenges like COVID-19 and pesticide claims, and provide actionable steps to overcome these hurdles.
If you're struggling with similar issues, this guide by Steven Pope is for you! Get your listing live again and avoid future pitfalls with our expert tips.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Identifying Amazon Challenges
00:30 - Troubleshooting Mask Listing and COVID-19 Claims
01:10 - Clearing Pesticide Flags and Amazon's Title Requirements
01:50 - Dealing with Backend Keywords and Alt Text Issues
02:30 - Listing and UPC Code Issues
03:10 - Active Cases and Escalation
Support the Show.
Send us a Text Message.
In this inspiring story, learn about the remarkable journey of Francisco Valadez, VP of Brand Management at My Amazon Guy. Francisco began his career as an Amazon Specialist and worked his way up to become a brand manager, managing more than 400 employees. His resilient drive for achievement, diligence, and commitment serve as a testament to the innovative and nurturing culture at My Amazon Guy.
Francisco's career has been greatly influenced by Steven's vision and leadership, which have provided him with the opportunity and confidence to succeed. The impact of Steven Pope's mentoring has pushed Francisco to grow and excel at My Amazon Guy.
Francisco's story is an inspiration, showing us how embracing opportunities for growth and overcoming challenges can lead to extraordinary achievements.
amazonjobs #amazonhiring #myamazonguy #myamazonguyjobs #remotejobshiringnow
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
00:00 - Introduction and Overview
00:30 - Discussing High Drive and Teamwork
01:00 - Overcoming Challenges Together
01:30 - The Importance of Getting Out of Your Comfort Zone
02:00 - Francisco's Connection with Steven and Initial Coaching Call
02:30 - The Value of Experience and Growth at My Amazon Guy
03:00 - Francisco's Motivation and Drive for Success
03:30 - Transition from Specialist to VP of Brand Management
04:00 - Francisco's Role and Responsibilities at My Amazon Guy
04:30 - Personal and Professional Growth Impact
05:00 - The Broader Impact of Growth on Confidence and Family
05:30 - The Continuous Journey of Improvement
Support the Show.
Send us a Text Message.
In this personal and powerful reflection, Steven Pope, the founder of My Amazon Guy reveals that despite reaching incredible business heights, wealth alone isn't enough.
Discover his deeper mission—transforming lives through impactful projects and envisioning a future driven by purpose, not just profit.
Tune in to learn how success can become a platform for meaningful change and why the journey doesn't end with financial success.
You may also watch the video here: https://youtu.be/hod1kabTbJc
MyAmazonGuy #StevenPope #AmazonVision #AmazonEntrepreneur #PurposeBeyondProfit #BuildingImpact #AmazonAgencySuccess #LeadershipWithPurpose #AmazonBusinessGrowth
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
Step up your game by confidently delegating client calls and empowering your team to take charge. Watch as Steven Pope breaks down how to seamlessly transition from running meetings yourself to letting brand managers lead the way. You'll learn the importance of having your team support you, just like a quarterback relies on their team to protect them on the field. With the right approach, your team will be ready to handle calls like seasoned pros.
As you scale your Amazon business, it's crucial to build a system that works for you and your team.
Remember, the hardest part is often in the first few weeks, but with the right support and cadence, your team will be running those calls with confidence, leaving you free to focus on the bigger plays!
amazonagency #clientmanagement #teamleadership #delegationskills #amazonsuccess #businessgrowthstrategy #teamempowerment
You may also watch the video here: https://youtu.be/7lcD49yZPiE
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Teamwork and Delegation: The Foundation of Success
00:30 - Training Your Brand Manager: The Step-by-Step Process
01:20 - Transitioning Responsibility: Empowering Your Team
02:10 - Overcoming Challenges: Finding Your Groove at MAG
03:00 - Amazon’s Edge: Innovation and Logistics
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Support the Show.
Send us a Text Message.
Are you struggling to retain your top talent? Join Steven Pope, the founder of My Amazon Guy, and Roxanne Villanueva, the VP for MAG HR in exploring MAG's strategies for nurturing a company culture that employees are reluctant to leave. Learn more about our self-sustaining system, which includes multi-year contracts, cultural assessments, and diversity. Understand the value of prioritizing cultural compatibility over skill set, and how our unique hiring process makes us stand out from other agencies.
Discover how we approach one of the common problems faced by any hiring agency.
amazonjobs #amazonhiring #myamazonguy #myamazonguyjobs #remotejobshiringnow
You may also watch the video here: https://youtu.be/FcCf5r-fspU
Be part of the 334th fastest growing company in the USA!
Apply at https://myamazonguy.com/jobs/
Read our Glass Door Reviews: https://rb.gy/1jmx60
Employee Testimonials https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
Internships: https://myamazonguy.com/internships/
Brand Manager jobs: https://myamazonguy.com/brand-manager-account-manager-amazon-agency/
Amazon PPC jobs: https://myamazonguy.com/apply-for-ppc-job-at-my-amazon-guy/
PH Jobs https://myamazonguy.com/phjobs/
Graphic Designer Jobs: https://myamazonguy.com/apply-for-a-design-job-at-my-amazon-guy/
Sales Jobs (Account Executive) https://myamazonguy.com/sales-jobs-my-amazon-guy-remote/
BDR PH based Job: https://myamazonguy.com/bdr-business-development-representative-job-at-my-amazon-guy-remote/
Cold Call Specialist PH Job: https://myamazonguy.com/phjobs/
Timestamps:
00:00 - Importance of Assigning Top Talent to Big Problems
00:40 - Retaining Talent: Building a Strong Culture
01:30 - Strategies to Prevent Talent Poaching: Multi-Year Contracts and Multiplicity
02:10 - Self-Sustaining Talent System and High Churn Management
03:00 - MAG’s Unique Position: Education, Trade Secrets, and Attracting Top Talent
04:00 - In-House Recruitment vs. Outsourcing: Building a Strong Team
05:00 - Success Stories in Recruitment: Building a Newsroom from Scratch
06:00 - Prioritizing Culture Over Skills in Hiring
Support the Show.
Send us a Text Message.
Catch Steven Pope, the founder of My Amazon Guy, with @PaulTheLegend13 as they dive into the latest threat to Amazon's throne—TikTok's new shopping feature and the rise of competitors like Temu.
But can they really dethrone the e-commerce giant? We break down why Amazon's logistics supremacy makes it unbeatable and why TikTok might be more flash than substance. Stay informed and ahead of the competition by understanding where the real threat lies.
Watch the full podcast video: https://www.youtube.com/watch?v=HfOuvHvJLFY
Amazon #TikTok #Temu #Ecommerce #StevenPope #PaulHäberlein #DigitalMarketing #AmazonFBA
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
Are you an Amazon seller who needs help getting your products launched? In this video, Steven Pope will walk you through an effective launch strategy that emphasizes price, PPC, and product image optimization. You will learn how to purposefully adjust your pricing to maximize sales, modify your main picture to best represent your product, and use PPC to boost your visibility.
These recommendations from Steven Pope will help you break through the competition and increase your Amazon sales, whether your goal is market expansion or launching a new product. Watch this video now to learn how to compete with the competition and increase your Amazon sales.
AmazonLaunchStrategy #AmazonProductLaunch #amazonsellingtips
You may also watch the video here: https://youtu.be/FlZHXNmFNOg
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Launch Strategies
00:45 - Importance of Image and SEO Optimization
01:30 - Strategic Pricing for Product Launch
02:30 - Evaluating Images and Customer Targeting
03:15 - Boosting Sales with PPC and Pricing Tactics
03:49 - Conclusion and Final Thoughts
Support the Show.
Send us a Text Message.
What do you do when your Amazon listings aren’t getting the clicks they need? Steven Pope has valuable tips on how to increase your click-through rate (CTR) and increase your sales.
In this video, Steven will walk you through optimizing a main image product, which is one of the most important factors in improving your CTR. You’ll learn the importance of using keywords, numbers, and design elements to help your main image stand out from your competitors. By implementing his proven main image listing optimization hacks, you can make impactful changes to your Amazon listings and give them the clicks they deserve.
Ready to upgrade your main image? Visit myamazonguy.com/IMG and use code "CTR" for 50% off your main image upgrade!
Watch our video here: https://youtu.be/XFjmTEprIIA
amazontips #amazonoptimization #stevenpope #amazonlistingoptimization
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to CTR Optimization
00:29 - Importance of the Main Image
01:42 - Keyword Placement in Main Images
02:22 - Components of an Effective Main Image
03:00 - Final Thoughts on Main Image Optimization
Support the Show.
Send us a Text Message.
Are you concerned that you might be a victim of a former Amazon reseller turned hijacker? Steven Pope will help you fight back!
There is a real threat out there for Amazon sellers called hijackers. These hijackers take over an Amazon seller’s product listing and sell imitation or unregistered versions of the product. They can undercut the original seller’s price, which can lead to lost sales and damage the seller’s brand. Hijackers can trick customers by changing product information, photos, or prices, making customers purchase from them instead of the real seller. In order to protect their businesses, Amazon sellers need to be vigilant in monitoring their listings so they can quickly identify and remove hijackers.
This can be a big problem, but there are steps you can take to protect yourself from Amazon hijackers, and Steven Pope goes over them in this video. Watch now and learn how to keep your listings safe!
Visit https://myamazonguy.com/buybox-2/ for a buy box cheat sheet!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction: Addressing Active Hijacker Situations
0:31 - Common Hijacking Issues: Resellers Selling Returns as New
0:47 - Active Hijacker Situation Explained
1:11 - Buy Box Dynamics and Hijackers
1:39 - Example Listing: Identifying Secondary Sellers
2:20 - Real-life Example: Client's Hijacker Situation
2:53 - Former Reseller Issue: Direct Relationships and Inventory
3:21 - Recommendations for Handling Hijackers
4:02 - Final Thoughts: Best Practices for Dealing with Hijackers
Support the Show.
Send us a Text Message.
As an Amazon seller, you understand the importance of optimizing your product listings and advertising campaigns to drive higher profit. In this video, Steven Pope digs into the analysis of historical trends in TACoS (total advertising cost of sale) and ad performance, providing insights to drive data-driven decisions that directly influence profit margins. Pope shares his powerful strategies by providing extensive techniques for tracking, analyzing, and spotting trends in TACoS and ad performance data to optimize listings and campaigns.
By the end of this video, you will have gained a deep understanding of utilizing data to make informed decisions that can significantly impact your Amazon business's success. So, get ready to maximize your Amazon profits with these helpful strategies from My Amazon Guy!
amazonprofits #TACoSAnalysis #boostamazonsales #amazonadvertising
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Historical Trends
00:31 - Addressing High TACoS and Profit Margins
01:06 - Using Historical Data for Client Perspective
01:40 - Enhancing Organic Keyword Rankings
02:15 - Comparing Year-Over-Year Performance and Conclusion
Support the Show.
Send us a Text Message.
Are low ratings on your medical product holding you back? It could be because of Amazon Vine reviews. In this video, we explain why using Vine for medical products often leads to lower than four-star reviews and why it’s a big "no-no." We’ll show you how to better strategize your listing, from enhancing your secondary image stack to creating detailed bullet points and A+ content.
Avoid common mistakes and ensure your product stands out—watch now to protect your ratings and boost your profitability.
Link to the video: https://youtu.be/3Nr-JdlVOMg
amazonseller #amazontips #amazonfba #amazonmarketing
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - The Problem with Amazon Vine Reviews for Medical Products
00:50 - Challenges with Product Ratings and Customer Feedback
01:32 - Avoiding Vine for Medical Products: Key Recommendations
02:10 - Improving Your Product Listing: Image Stack and A+ Content
Support the Show.
Send us a Text Message.
Do you want to learn the insider tips to mastering Amazon ads that would help you increase your ROI? Learn how to effectively apply the ICAP Marketing Funnel to maximize the impact of your Amazon ads! This comprehensive video breaks down the ICAP funnel, highlighting Impressions, Clicks, Add-to-Carts, and Purchases. Explore practical methods to boost conversions, decrease advertising expenses, and elevate your click-through rate.
Whether you're new to Amazon or looking to optimize your existing strategies, these actionable tips will help you grow your brand and achieve better results. Watch now to unlock the full potential of your Amazon ads!
Watch now and see how you can achieve better results with these proven techniques.
Link to the video: https://youtu.be/0SYKU7i8GOs
AmazonAds #ICAPFunnel #AmazonMarketingTips #AmazonSales #AmazonOptimization
Visit https://myamazonguy.com/ICAP to get more insights on how to get high CTR and conversions to your Amazon listing
→ Want us to solve your amazon account problem?
Visit https://myamazonguy.com for expert assistance
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Packaging Improvement
00:30 - Identifying Opportunities and Brand Analytics
01:00 - Growing Your Brand and Acquiring New Customers
01:30 - ICAP Marketing Funnel Explained
02:00 - Practical Tip for Improving Clickthrough Rate
02:30 - Enhancing Product Presentation and Keyword Strategy
03:00 - Four Phases of SEO and Ranking Products
Support the Show.
Send us a Text Message.
Steven Pope highlights the impact of increasing your Amazon sales. In this video, Steven goes into the core concepts of competitive pricing analysis, presents alternative pricing strategies, and provides advice on how to set rates that attract consumers while being profitable.
Watch the whole video to understand the significance of analyzing your expenses and including them in your pricing plan. My Amazon Guy also digs into competitor analysis, demonstrating how this data may help you set competitive prices that generate profits.
Implementing the ideas shared in this video makes it possible for you to quickly improve your Amazon pricing tactics, maximize profitability, and triple your sales performance.
Link to the video: https://youtu.be/cwZkmXXgr4M
Build your Amazon pricing and sales strategy today! Subscribe to receive expert guidance on Amazon PPC, SEO, and maximizing your sales potential.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: The Importance of Pricing on Amazon
00:30 - Addressing Sales Challenges and Pricing Issues
01:00 - Competitor Pricing Analysis and Client Strategy
01:30 - Prime Day Sale Strategy and Recommendations
02:00 - Temporary Sales Boost
Support the Show.
Send us a Text Message.
Join us for this informative session of My Amazon Guy's Live, where our Senior Brand Managers, Zachary Useche and John Erban, tackle a wide range of Amazon Seller Central topics.
From navigating the new inventory page layout and managing unauthorized sellers to optimizing PPC campaigns and boosting your apparel sales in Q4, this session is packed with actionable insights. Whether you’re a seasoned seller or new to the Amazon game, you’ll find valuable tips on improving your listings, managing ad spend, and handling tricky situations like trademark infringements and international marketplace issues.
Don’t miss out on these expert strategies to help scale your Amazon business!
Timestamps:
00:00 - Countdown & Intro Music
09:57 - Introduction and Welcome
11:02 - Viewing All Variations Under One Parent in Seller Central
13:30 - Amazon Inventory Page Changes and AB Testing
14:09 - Dealing with Unauthorized Sellers and Trademark Infringement
16:54 - Reporting Infringements Through Amazon Brand Registry Portal
21:30 - PPC vs Organic Sales: Why You Still Need PPC
23:58 - The Importance of PPC for New to Brand Customers
25:01 - Issues with ASIN Merging on Amazon
28:33 - Error 414 in Amazon Vine Program: Troubleshooting
30:17 - Optimizing Titles and Bullet Points for SEO and Conversion
33:59 - Handling Locked Fields in Amazon Category Flat Files
37:24 - Managing Amazon Ad Spend: Tools and Tips
39:58 - Tips for Doubling Apparel Sales in Fall and Winter
44:54 - How Long Can You Rely on Organic Sales Without PPC?
49:05 - Using Brand Analytics for SEO and Keyword Strategy
52:08 - Using Customer Images from Reviews in Product Listings
55:07 - Creating Free Item Claim Codes and Promotions on Amazon
57:13 - Reporting Unauthorized Sellers Without Retaliation
59:59 - Third-Party Ad Managers for Amazon PPC
1:02:00 - Brand Carousel Placement Above A+ Content
1:04:54 - Optimizing PPC Campaigns for High ACOS Keywords
1:08:30 - Adding Legacy ASINs to Brand Registry
1:09:57 - Handling Brand Hijacking in International Marketplaces
1:14:00 - Reliable Supplier Selection for Importing Products
1:21:16 - Frequency of Modifying Amazon Listings for Better Performance
1:27:22 - Handling UPC Errors and Recovering Subscribers on Amazon
1:32:39 - Closing Remarks and Next Live Session Information
Support the Show.
Send us a Text Message.
Are you unsure about the cause behind your significant drop in Amazon sales? In this video, we explore an actual product case involving an Amazon seller with an unexpected drop in sales for flowers and seeds. Even if you're not running advertisements at the moment, we guide you through a step-by-step process of utilizing a basic PPC hack audit.
You will learn how to use our PPC Ads Checklist to conduct a thorough audit, make strategic decisions such as modifying your main images and pricing strategies to optimize your listings, provide your clients with effective PPC recommendations, and implement your plan to boost sales by focusing on high-impact areas that don't require an ongoing ad campaign.
Whether you're experiencing a decline in seasonal sales or an active ad campaign, Steven Pope shares practical solutions to help you bounce back and keep your Amazon sales growing.
AmazonFBA#amazonsellertips #amazontips #amazonppc #amazonsales#amazonoptimization
Visit https://myamazonguy.com/ppc/ for more FREE PPC optimization tips!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Ads Audit Strategy
01:13 - Discussing a New Client in the Flower and Seeds Category
01:56 - Assessing the Main Image and Testing Strategy for Best Sellers
02:23 - Analyzing Sales Trends and Identifying Reasons for Decline
02:56 - The Importance of PPC and Recommendations to the Client
03:22 - Conclusion: Becoming a Strategic Partner for Your Clients
Support the Show.
Send us a Text Message.
Are you looking to expand your Amazon business? Are you a successful Amazon seller who has mastered listing optimization and wants to take the next step for maximum sales growth potential? If so, then you won’t want to miss this video from Steven Pope.
In this video, Steven discusses how to find new sales channels after mastering Amazon selling. Steven will walk you through the decision-making process of knowing when to stay focused on Amazon and when to diversify into other marketplaces like Walmart, TikTok, or Shopify.
amazonselling #ecommercetips #salesgrowth #productoptimization #amazonsuccess #amazonfba #myamazonguy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Launching Products
00:30 - Stabilizing Sales and Optimizing Listings
01:00 - Improving Copy, Design, and Product Quality
01:30 - Expanding Product Line and Reaching Maximum Quality
02:00 - Diversifying Beyond Amazon to Other Marketplaces
02:30 - Conclusion and Call to Action
Support the Show.
Send us a Text Message.
Find out how the Culture Index Survey can change how you hire people and make your business run better. See why regular personality tests don't work well and how just two questions can give you good information about how employees act and fit in with your company.
This video talks about using the Culture Index, how it affects how your team works together, and how it can help you find new talented people. Great for bosses who want new ways to improve their team and make their business successful.
You don't want to miss this video if you want to know Steven Pope's great strategy for hiring the best people for his team.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Culture Index
00:35 - How Culture Index Helps Businesses
01:00 - Personal Experience with Culture Index
01:36 - Implementation and Benefits of Culture Index
02:19 - Hiring Strategy and Insights with Culture Index
03:00 - Sourcing Talent and Educating New Hires
Support the Show.
Send us a Text Message.
Want to recover millions of dollars from damaged or lost Amazon units? My Refund Guy, an add-on service from My Amazon Guy, helps Amazon sellers do just that.
Our commission-based service recovers damaged and lost items, putting money back in your pocket. It's perfect for any brand generating over $30K a month in sales. We Retrieve Unclaimed Funds for You - with Zero Fees. That's right, our service is commission-based, so it’s zero risk for our clients.
Watch how we’ve helped Amazon sellers like you! Join us to understand the process and the benefits of holding Amazon accountable for mishandled refunds and shipping errors.
Visit https://myamazonguy.com/services/my-refund-guy/ to understand the process and the benefits of holding Amazon accountable for mishandled refunds and shipping errors.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Clawing Back Millions from Amazon
00:11 - Handling Damaged Units
00:29 - My Refund Guy Overview
00:54 - Commission-Based System
01:15 - Benefits for Amazon Sellers
01:38 - Various Refund Scenarios
01:56 - Millions Recovered for Sellers
Support the Show.
Send us a Text Message.
Struggling to improve your Amazon listings? Join Steven Pope, the founder of My Amazon Guy, as he delves into Amazon SEO and the latest changes, including the transition to SEO Phase 4 and the impact of the search query report. Gain expert knowledge on conducting keyword research, creating high-quality content, and optimizing your SEO efforts. Discover how to effectively utilize Amazon's new features, such as the Product Opportunity Explorer and Growth Opportunity Section. This is a must-watch SEO tutorial update video for Amazon sellers aiming for increased traffic and conversions.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps
00:00 - Introduction to Amazon SEO
00:30 - Phase 4 of Amazon SEO
01:02 - Importance of Proper SEO
01:48 - Continuous SEO Optimization
02:04 - Maximizing SEO Value
02:27 - New Amazon Tools
02:45 - Effective Search Terms Usage
03:01 - Components of SEO Phase 4
Support the Show.
Send us a Text Message.
Are your Amazon PPC campaigns experiencing low conversions despite a high click-through rate? If so, then this video is for you! We will discuss actionable strategies that can help improve your product listing, optimize your main photos, and enhance your product titles for better mobile viewing. Learn why using longer titles with suggested keyword search terms may increase your organic reach, and understand why competitor targeting is essential for your PPC strategy.
Don't miss out on these actionable insights to improve your Amazon listings!
Ready to upgrade your main image? Visit myamazonguy.com/IMG and use code "CTR" for 50% off your main image upgrade!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Common Issues
00:26 - Improving Product Title and Keywords
00:51 - Reviewing Main Image and Text
01:35 - Enhancing Product Images and Text for Mobile Users
02:41 - Competitor Analysis and Targeting Strategies
Support the Show.
Send us a Text Message.
This video provides a comprehensive guide on handling IP complaints on Amazon, focusing specifically on patent claims. Understand the differences between utility and design patents, learn how to identify potential infringements, and discover the steps to take if you receive a claim. We also emphasize the importance of consulting a patent attorney and navigating Amazon's reactivation process. This is an essential video for Amazon sellers who deal with IP issues.
Amazon #AmazonSelling #PatentInfringement #IPComplaints #AmazonFBA #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction to IP Complaints on Amazon
0:25 - Types of Patents: Utility vs. Design
1:17 - Identifying and Understanding Patent Claims
2:06 - Consulting a Patent Attorney
2:50 - Reactivating Listings on Amazon
3:58 - Steps to Resolve Patent Infringement Claims
5:15 - Working with Amazon's Apex Program
6:20 - Final Recommendations and Best Practices
Support the Show.
Send us a Text Message.
If you are an Amazon agency owner or managing an Amazon brand, don't miss this informative video from Steven Pope, the founder of My Amazon Guy. Steven Pope provides valuable guidance on creating and implementing client surveys to improve client retention and customer service.
In this video, you will learn the importance of conducting client surveys, how to create effective surveys, and how to use the results to benefit your company. It is a must-watch for Amazon sellers who aim to establish a strong brand and keep loyal customers.
Likewise, discover the significance of client surveys for Amazon agencies striving to improve client retention rates. Gain direct insights into how Steven Pope utilizes a reliable client survey method to gather valuable feedback, enhance service quality, and foster strong client relationships.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:09 - Importance of Surveys
00:31 - Revealing the Survey
01:10 - Forcing Survey Completion
01:22 - Micro Commitment Strategy
02:00 - Micro Conversions
03:00 - Agency Dynamics
04:12 - Survey Questions
05:00 - Brand Manager Matching
06:01 - Strategic Managers
07:02 - Team Feedback
08:00 - Sales Growth Expectations
09:00 - Communication Speed
10:00 - Stop, Start, Do More
11:00 - Client Expectations
Support the Show.
Send us a Text Message.
Ready to start your Amazon brand? Here are the general tips from My Amazon Guy you need to know before diving in!
Join Steven Pope as he shares general Amazon tips with Adam Shaffer on @phelpsunitedLLC podcast: https://www.youtube.com/watch?v=6PtJ5CGUMqQ
Steven Pope dives into the essential yet often overlooked tips for selling on Amazon that can make a huge difference. If you've ever felt like Amazon doesn't care about sellers, you're not alone. But don't worry, Steven is here to help you navigate these challenges and build a strong, profitable brand on the platform.
My Amazon Guy covers a range of topics including the importance of the main image, and why it's the number one hack to grow your sales fastest with the least amount of effort. Discover how adding a keyword to your main image can boost your CTR and drive more traffic and sales.
Steven also discusses real-world examples of how Amazon's policies can impact sellers and what you can do to overcome these obstacles. Find out why CTR, traffic, and conversion are your power metrics and how to improve them for better sales performance.
If you are someone looking to improve your Amazon selling game, this video is packed with actionable advice to help you succeed.
Ready to upgrade your main image? Visit https://myamazonguy.com/ctr/ and use code "CTR" for 50% off your main image upgrade!
AmazonSellerTips #AmazonBranding #AmazonSEO #AmazonPPC #CTR
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Initial Frustrations with Amazon
00:45 - Steven Pope’s Background and Journey
01:18 - Importance of Branding and Customer Experience on Amazon
02:22 - Real-World Challenges with Amazon Policies
03:18 - Impact of Amazon’s Actions on Sellers
04:34 - Main Image Optimization
05:09 - Effective Use of Keywords in Main Images
07:43 - Strategies for Optimizing CTR, Traffic, and Conversion
08:08 - Successful Keyword Usage Examples
10:07 - Click-Through Rate Control
10:54 - Enhancing Product Listings
13:52 - Framework for Optimizing Listings
15:02 - Using AB Testing and PickFu for Better Listings
16:04 - Importance of Persuasion and Psychology in Marketing
17:02 - Approach to Advertising and PPC on Amazon
19:19 - Defensive Advertising and Competitor Analysis
21:19 - External Traffic Strategies and Challenges
25:04 - TikTok’s Influence and Amazon’s Response
26:07 - Closing Thoughts: Amazon’s Market Power and Future Competition
Support the Show.
Send us a Text Message.
Are you ready to take your Amazon selling game to the next level? In this video, we'll walk you through everything you need to know about obtaining and using GS1 UPC codes for your products. From understanding what a valid UPC is to converting it into a scannable barcode, we've got you covered. Learn how to navigate the GS1 US website to get your UPC codes, ensure your product identifiers are Amazon-compliant, and generate barcodes for your product packaging easily.
Watch this video and secure your spot as a top Amazon seller!
AmazonSelling #EcommerceTips #UPCCodes #GS1UPC #AmazonFBA #ProductBarcodes #AmazonSellerTips #AmazonMarketing #BoostSales #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction to UPC Codes and Barcodes
0:12 - Why You Need a Valid UPC Code
0:50 - How to Obtain a GS1 UPC Code
1:47 - Filling Out Product Information on GS1
3:12 - Product Description Tips
4:22 - Completing the GS1 Purchase Process
5:15 - Generating Barcodes from UPC Codes
6:00 - Choosing the Right Barcode Format
6:35 - Downloading and Using Your Barcode
7:00 - Importance of Valid UPC Codes on Amazon
Support the Show.
Send us a Text Message.
📌SPECIAL MY AMAZON GUY EVENT: How to Optimize Your Amazon Listings for More Sales, Traffic, and Ranking: https://www.fbasellerlife.com/mag-webinar-registration
If you're considering launching a product on Amazon and are unsure about its potential success, be sure to watch the full video. In the video, Steven Pope, the founder of My Amazon Guy, guides you through the process of analyzing a new Churro Mix using Helium 10. You'll discover how to assess sales history, search volume, and seasonal trends to make well-informed decisions. Additionally, you'll learn valuable techniques on how to optimize your main product image to attract customers and increase sales by improving your Click-Through Rate (CTR).
Learn how to make data-driven decisions and optimize your listings for success.
Ready to upgrade your main image? Visit myamazonguy.com/IMG and use code "CTR" for 50% off your main image upgrade!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction: Evaluating a New Amazon Product
0:48 - Checking Sales History and Search Volume
1:58 - Analyzing Seasonal Trends
2:52 - Exploring Alternative Keywords
3:47 - Summary of Findings
4:20 - Optimizing Main Image for CTR
5:00 - Evaluating Market Size with Helium 10
5:56 - Discovering High-Demand Alternatives
Support the Show.
Send us a Text Message.
📌SPECIAL MY AMAZON GUY EVENT: How to Optimize Your Amazon Listings for More Sales, Traffic, and Ranking: https://www.fbasellerlife.com/mag-webinar-registration
Are you spending countless hours creating Amazon product listings, only to get poor click-through rates? Don't worry, you are not alone! A lot of sellers have the same problem, however, there is a hack that can fix that. Noah Wickham from My Amazon Guy is going to teach you how to multiply your click-through rate in this video. He'll demonstrate to you the best ways to optimize your main image and make your listings more appealing by implementing the ICAP marketing funnel (Impressions, Clicks, Add to Cart, Purchases).
Discover how to expertly audit your Amazon products, optimize your main image, and compellingly convey product information for increased CTR turned into sales. Implement these straightforward changes in just 15 minutes and watch your click-through rate shoot up!
Visit https://myamazonguy.com/ICAP to get more insights on how to get high CTR and conversions to your Amazon listing!
amazontips #amazonoptimization #myamazonguy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to CTR Hack
01:00 - Example of Main Image Hack
02:10 - Importance of Detailed Main Images
03:00 - Impact of Visual Information on CTR
04:00 - Search Query Performance Analysis
05:10 - Understanding the IAP Marketing Funnel
06:00 - Practical Application and Examples
Support the Show.
Send us a Text Message.
Struggling with Amazon sales?
Steven Pope offers expert advice on boosting your sales using external traffic. If you're good at making products but need help with marketing, this video is for you!
Discover how external traffic can help you overcome stagnant sales and increase your product's performance on Amazon. Steven dives into real strategies that can improve your rankings and create sales momentum.
Learn the importance of driving external traffic during product launches, how to test different platforms like TikTok for driving traffic, the power of PPC and why ads are crucial for sustained sales, and effective pricing tactics to generate interest and sales.
Watch now and transform your Amazon business by taking advantage of your external traffic to fix your low sales!
Don't miss out on these essential insights to turn your Amazon sales around and achieve long-term success!
Amazon #AmazonSelling #AmazonTraffic #ExternalTraffic #AmazonTips #AmazonPPC
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:14 - External Traffic Strategy: Importance During Product Launch
00:40 - Testing Platforms: TikTok vs. Other Platforms
01:16 - Amazon vs. Walmart: Marketplace Dynamics
01:41 - Leapfrogging Rankings: External Traffic Benefits
02:08 - Product Overview: Planner with Social Media Following
02:44 - Customization and Order Value: Outside vs. Amazon
03:22 - Testing Traffic Sources: Email Campaigns and AB Testing
04:00 - PPC Strategy: The Importance of Ads
04:47 - Pricing Strategy: Launch Strategy and Momentum
05:56 - Persuasion Tactics: Winning Over Clients on Strategy
Support the Show.
Send us a Text Message.
Listen to the full @OnlineSellerUK1 Podcast:
https://podcasts.apple.com/us/podcast/what-it-takes-to-build-a-successful-amazon-agency/id1580860682?i=1000661696098
Watch the full video:
https://www.youtube.com/watch?v=OxYgem-LW9w
In this podcast with Prabhat Shah, Steven Pope shares how he transitioned from being a TV reporter to becoming the founder of a $20 million Amazon agency. Learn about his strategies for scaling My Amazon Guy, navigating Amazon's challenging landscape, and maintaining a healthy profit margin. Gain valuable insights on managing a large team, handling Amazon's rising fees, and the significance of customer-centric service.
Whether you are an Amazon seller or an aspiring agency owner, this podcast episode is filled with actionable tips and real-world experiences.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
Discover how My Amazon Guy has helped brands achieve tremendous growth on Amazon. Watch how Amazon clients share their success stories, from 200% sales increases to making over $100,000 a month. Learn how Steven Pope's expertise and dedication have transformed their businesses and how My Amazon Guy can do the same for you.
Join us to see how we achieve consistent growth and success for over 400 brands with our experienced team.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Growth Center Explanation
01:05 - Success Stories and Client Testimonials
03:01 - Growth Statistics and Performance Metrics
04:01 - Full-Service Model and Efficiency
Support the Show.
Send us a Text Message.
Learn how to create a powerful strategic vision for your Amazon brand to decrease risks and maximize growth. Discover the importance of setting clear goals, budgeting effectively, and taking decisive action. Follow along as he explains how to determine your focus between profitability and growth, and how to use this focus to create a customized plan. Learn about effective budgeting for growth and the significance of ad spend strategies, including how to allocate your budget to maximize your return on investment.
This video is packed with insights on how to stop planning excessively and start acting to drive real results. Whether you're new to the Amazon platform or looking to refine your strategy, these tips will help you take your brand to the next level. Don't let indecision hold you back—set your goals, create your vision, and take action today.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:12 - Importance of Strategic Vision
00:30 - Setting Clear Goals
01:01 - Budgeting for Growth
01:32 - Effective Ad Spend Strategies
01:54 - Marketing Traffic and PPC
02:17 - Taking Action Quickly
03:07 - Vision Without Action is Useless
03:21 - Final Thoughts on Strategic Vision
#AmazonFBA #EcommerceTips #BusinessStrategy #AmazonGrowth #MyAmazonGuy
Support the Show.
Send us a Text Message.
Discover the strategies behind My Amazon Guy's incredible growth, supporting over 400 brands with a team of 540 employees worldwide. Learn how culture indexing, hiring interns, and maintaining effective processes can help overcome people challenges.
This video is perfect for professionals who excel at making products but need a boost in marketing and team management. Steven Pope reveals his unique approach to hiring over 300 interns with zero Amazon experience and emphasizes the importance of cultivating the right attitude and personality in the workplace.
Watch until the very end to understand the impact of personality and culture on building a successful team, and learn strategies to avoid common challenges with emotional extroverts.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Intro
0:44 - Using Culture Index for personality profiling
1:10 - Attracting emotional extroverts
1:50 - Hiring interns to build talent pool
2:24 - Looking to hire more people
3:14 - Issuing job offers to interns
Support the Show.
Send us a Text Message.
Learn the essential strategies for Amazon PPC success in this comprehensive guide. Discover the importance of never turning off your ads, managing budgets effectively, and integrating PPC with SEO. We'll cover crucial topics like maintaining stock levels, focusing on long-tail keywords, understanding PPC data delays, and optimizing your campaign structures.
Perfect for both beginners and experienced Amazon sellers looking to boost their sales through smart advertising techniques.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction to PPC Strategies
0:11 - The Importance of Consistent Advertising
0:40 - Managing PPC Budgets Effectively
1:12 - Focus on Long-Tail Keywords with Limited Budgets
2:04 - Understanding PPC Data Delays
3:01 - Campaign Structure and Keyword Management
3:30 - Avoiding Negative Keyword Practices
Support the Show.
Send us a Text Message.
📌SPECIAL MY AMAZON GUY EVENT: How to Optimize Your Amazon Listings for More Sales, Traffic, and Ranking: https://www.fbasellerlife.com/mag-webinar-registration
Are your Amazon sales struggling due to low traffic? This video is tailor-made for you! Steven Pope and Brand Managers at My Amazon Guy share powerful solutions to increase your sales and elevate your impressions.
Whether you're a professional in a niche field, like a doctor with your own supplements, or someone who's never hired a marketing agency before, this video has you covered. We break down simple, effective strategies to drive traffic, optimize your listings, enhance your main image for more clicks, drive external traffic, improve SEO, and make the most of your advertising!
Visit https://myamazonguy.com/ICAP to get more insights on how to get high traffic to your Amazon listing!
icap #amazontraffic #seotips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:25 - Listing Optimization for Traffic
00:43 - Driving Outside Traffic to Amazon
01:12 - Combining SEO and Advertising for Traffic
01:56 - High Season Traffic Expectations
02:28 - Client Success Story
Support the Show.
Send us a Text Message.
Discover the powerful "Main Image Hack" that can increase your Amazon sales!
Learn why your main image is crucial for boosting click-through rates and how implementing simple tweaks can lead to dramatic sales growth. Watch as we discuss real-life examples, AB testing outcomes, and best practices for optimizing your main images. Perfect for Amazon sellers looking to enhance their product listings and drive more traffic.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction
0:45 - Implementing the Main Image Hack
1:14 - Click-Through Rate Improvements
2:07 - AB Testing Main Images
2:45 - Proposal for Image Improvements
Support the Show.
Send us a Text Message.
Join us for an engaging conversation with Steven Pope, the Founder of My Amazon Guy, where we dive into leadership strategies inspired by sports and real-life experiences. Discover how to spend time with top performers, manage crises, and balance radical candor with positive feedback. Learn valuable lessons from football legends like Tom Brady and Jimmy Johnson, and see how these principles can be applied to drive success in your business.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro
01:04 - Importance of Spending Time with Top Performers
02:21 - Crisis Management and Systems Building
04:09 - Mantras for Leadership: Tough Issues to Best Players
06:22 - Balancing Radical Candor and Positive Feedback
10:14 - Introducing Competition as a Core Value
12:12 - Platinum Rule and Managing Different Personalities
15:24 - Daily Routines and Mental Preparation
22:19 - Training for High-Intensity Situations
26:59 - Stoicism and Handling Client Challenges
33:11 - Continuous Growth and Motivation
36:12 - Lessons from Failures and Life Events
38:33 - Conclusion and Takeaways
Support the Show.
Send us a Text Message.
Discover the secrets to mastering Amazon SEO with Steven Pope, the founder of My Amazon Guy. This video dives into essential keyword research techniques, the significance of tracking keyword changes, and how to leverage tools like Cerebro. Learn about optimizing your product listing with impactful titles and photos, understanding Amazon's byte system for keywords, and maximizing your A+ content for better product visibility.
AmazonSEO #KeywordResearch #ecommercetips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction and Key Concepts
0:09 - Importance of Keyword Research
0:38 - Understanding Keyword Changes and Impact
1:15 - Using Cerebro for Keyword Analysis
1:49 - Key Elements for SEO: Title and Main Photo
2:25 - Amazon's Change from Words to Bytes
2:58 - Utilizing A+ Content and Brand Story
Support the Show.
Send us a Text Message.
https://www.linkedin.com/posts/steven-pope_amazon-sellers-are-getting-crushed-by-jeff-activity-7214228894214705154-iBNK?utm_source=share&utm_medium=member_desktop
Amazon fees increased again? Jeff Bezos must be laughing all the way to the bank!
Here's a list of all new, or increased fees in the past year:
Low Inventory Fees
Inbound Placement Service Amazon Fees
FBA Fulfillment Fee Increases
Inbound Defect Fee
Ships in Product Packaging Program
Prep Service Fees
Removal/Disposal Fees
Returns Processing Fee
Storage Utilization Fee
High Return Fees
Package tier adjustments (more fees)
Now, here's a compilation video to describe how we feel when there's a new fee increase!
AmazonFees #AmazonSeller #AmazonFBA #AmazonFBASeller #AmazonFees2024 #JeffBezos
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
https://www.linkedin.com/posts/jon-derkits_amazon-amazonfba-amazonsellers-activity-7213228548071772160-ZPgu?utm_source=share&utm_medium=member_android
https://www.google.com/amp/s/www.cnbc.com/amp/2024/06/14/jared-kushner-investments-included-bet-on-amazon-aggregator-unybrands.html
Get your free ASIN review here: https://myamazonguy.com/asin
Are you confused about Amazon's rules and TOS violations? Should you care about them? Watch Steven Pope, founder of My Amazon Guy, as he breaks down the importance of focusing on customer satisfaction over strict adherence to Amazon's TOS. Learn how to analyze main images, understand CTR, and leverage effective strategies from top household brands to boost your Amazon sales.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Send us a Text Message.
Have you also experienced the persistent problem of resellers and hijackers on Amazon, despite using the Transparency Program? Learn about the challenges faced, effective tactics to combat hijackers, and the potential benefits of brand gating. Here's how you can protect your brand and maintain control over your listings.
Brand Manager Takeaway:
Last week I had a great call with Steven Pope.
My client EZC Pak is constantly having hijackers and Resellers pop up both on and off their listings
They're already enrolled in the transparency program
They've been concerned to reimplement B2B pricing despite seeing B2B sales increase since we implemented back in Jan.
Steven gave some helpful insights on how we can squash the issue (hopefully for good!)
If Transparency hasn't resolved the issue, there must be an issue on the manufacturing/distribution level allowing resellers to get ahold of product with Transparency codes
We have one of the strongest cases for brand gating; Let's see if we can get it done
B2B pricing is safe to get up and running again while we continue to work on removing resellers as they arise.
Our main focus should be assisting the client where we can on hijacker removal and finding the source of the products being resold.
At the end I asked him what advice he'd give to someone who was just beginning their career and feeling a little lost on their path (Me!), and I wanted to share some insights gained from the conversation we had.
Being indecisive about your career or passions makes you a 100% normal human being. Continuing to learn is ultimately what fuels your growth inside and out.
Taking the time to free yourself from distractions and process your thoughts heals both the mind and the soul
There is no one right way to do anything, continuing to be creative and adaptable will help reach your goals more than a highly detailed plan would.
Thank you for taking the extra time to chat Steven Pope! As a busy agency we all spend a lot of time making sure things run as smoothly as possible. I always appreciate the chance to discuss more deeply on things both on and off Amazon.
AmazonFBA #AmazonSeller #AmazonBrandRegistry #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Reseller and Hijacker Issues
01:05 - Transparency Program and Challenges
02:00 - Resellers' Tactics
02:45 - Brand Registry Issues
03:30 - Brand Gating Proposal
04:00 - Summary and Next Steps
Support the Show.
Send us a Text Message.
In this video, we discuss the common challenges faced by Amazon sellers, focusing on handling negative reviews, optimizing product images, and effective pricing strategies. Learn how to improve your CTR with strategic image changes, and discover actionable tips to increase your sales through competitive pricing and temporary promotions. Here's what you can do to manage product reviews and enhance your listings for better visibility and customer trust.
Brand Manager Takeaways:
Had a great 1-on-1 with Steven Pope last week!
He is a really cool person to talk to in person!
He gave me very good specific advice on how to improve the click-through rate (CTR) of images for a pet toy.
One of the ASINs of the same client had a bad review, which caused a drop in sales and overall performance. Since this ASIN doesn't have many reviews, the negative review stands out clearly. Steven suggested that I ask the client to have a couple of friends purchase the product and write reviews. Although Steven advised that this is against the TOS, we could suggest it to the client and make it clear that it should be done subtly and only once, just to balance out the star ratings
We also discussed pricing. The price of this product is higher than that of other competitors and requires a boost in sales velocity. Steven suggested lowering the price significantly, to the point of discomfort. 'Sales get more sales,' as the saying goes!
I had a good time talking to Steven and look forward to receiving more feedback and knowledge from him.
AmazonSelling #AmazonSEO #AmazonReviews #AmazonTips #AmazonNegativeReviews
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Customer Complaint
00:25 - Handling Negative Reviews
01:03 - New CTR Images and Product Presentation
01:39 - Pricing Strategy for Increasing Sales
02:11 - Further Image Enhancements and Keyword Suggestions
Support the Show.
Send us a Text Message.
These are the best strategies for handling search terms with multiple clicks but zero sales on Amazon PPC campaigns. Learn about conversion rates, when to negate keywords, and how to adjust your bids effectively. This video will guide you through practical approaches to optimize your Amazon advertising performance.
AmazonPPC #AmazonTips #KeywordStrategy #AmazonPPCTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction and Initial Query
0:14 - Evaluating Clicks and Sales Conversion
0:52 - Adjusting Bid Strategy
1:48 - Preferences for Negating Keywords
2:17 - Conclusion
Support the Show.
Send us a Text Message.
In this video, we discuss the significant impact of switching from Fulfillment by Amazon (FBA) to Fulfillment by Merchant (FBM) and how it can drastically hurt your sales. Learn why conducting a margin analysis is essential and why sales should be prioritized over marginal savings. Here are some effective strategies to push back on client decisions and understand the logistics issues that can lead to productivity loss. This session is packed with insights to help Amazon sellers make informed decisions about their fulfillment strategies.
Brand Manager Takeaway:
I had my call with Steven Pope yesterday, and we quickly identified the disadvantage to my largest client of switching to FBM compared to being on FBA, regardless of the higher fees generated on their bulky items.
Things to keep in mind when a client is considering switching from FBA to FBM:
Do a Fulfillment Margin Analysis on our side for our client to decide based on data and not on assumptions, considering all the operational costs of shipping 200+ orders per day.
Even if they are the ones to suggest this change, we must have the requirement in writing or on video to protect ourselves in case sales are impacted, which they surely will be.
Steven Pope also asked me what motivates me to come to work at MAG every day:
The challenge that MAG presents to me every day.
The knowledge and the speed at which is acquired.
The possibility of teaching and transmitting what we learn.
It's always exciting to chat with you Steven Pope, Thanks!
AmazonFBA #AmazonFBM #AmazonSales #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Impact of Switching from FBA to FBM
01:00 - Running a Margin Analysis
01:59 - Importance of Sales over Margin
02:31 - Pushing Back on Client Decisions
03:31 - Logistics Issues and Client Productivity Loss
04:06 - Outro
Support the Show.
Send us a Text Message.
In this video, we go into the crucial aspects of Amazon product listings, focusing on effective image use, targeting specific customer avatars, and strategies to boost sales. Learn how to optimize your listings with eye-catching visuals and personalized approaches for different customer segments. If you are an Amazon seller looking to enhance your product's visibility and appeal, this is a helpful video for you.
Brand Manager Takeaway:
Yesterday I had a meeting with Steven Pope, we went through a listing of a client together and we noticed that we could be targeting better our customer avatar for this account. After doing research in some competitors and brainstorming we ended with great conclusion about how to improve lifestyle images to improve sales.
I learned that we could be targeting an specific client for every variation of the same product which will bring different audiences to our listing based on the MBA.
AmazonSEO #AmazonProductImage #AmazonFBA2024 #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Evaluating Listing Images
1:01 - Effective Use of Red Color in Listings
1:48 - Tailoring Images for Target Customers
2:35 - Understanding Customer Avatars
3:00 - Customizing Listings for Multiple Avatars
Support the Show.
Send us a Text Message.
Listen to the full The @Forbes Books Podcast: https://books.forbes.com/author-podcasts/forbesbooks-podcast/steven-pope-demystifying-the-amazon-selling-experience/
Watch on YouTube: https://youtu.be/PchZXJD242o?si=dGTxN-xyHJTEjhfT
In this episode, @JoePardavila chats with Steven Pope, the founder of “My Amazon Guy,” as he shares his entrepreneurial journey and his agency. He reveals his secrets on how he was able to scale his multi-million dollar company. He also gave insights on the latest changes coming to Amazon Prime, including the introduction of ads during movies and shows. He looks into the strategic vision set by Jeff Bezos and his team that has led Amazon to become the all-encompassing marketplace it is today.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
In this insightful video, we explain the concept of customer avatars and how crucial they are for targeting the right audience. Learn how to identify your ideal customer profile, whether it's for a high-end pickleball paddle or a unique product like a unicorn toothbrush. This video has actionable tips to help you narrow down your target audience effectively.
Brand Manager Takeaway:
I just had my meeting with Steven Pope, that finished with building the best customer avatar for pickleball players: a 50+ year old woman with bad knees who plays every afternoon with all her ultra fit lady friends. Also gave me great insights about TikTok and TikTok Shop, great help for my pickleball paddle client, thanks!
CustomerAvatars #TargetAudience #AmazonTips #AmazonSelling #AmazonSeller #CustomerDemographics
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Customer Avatars
00:30 - Defining the Target Audience
01:00 - Detailed Target Audience Profile
02:00 - Showcasing the Ideal Customer
02:30 - Specific vs. Broad Customer Avatars
03:00 - Practical Example and Conclusion
Support the Show.
Watch and hear from our Brand Managers about what it's like to work at My Amazon Guy through firsthand employee experiences. From initial challenges to personal growth, our team members share insights on the supportive culture, structured organization, and dynamic environment. Learn how we prioritize continuous learning, remote work flexibility, and a family-friendly atmosphere. Whether you're looking for a new opportunity or want to understand our company better, this video provides a comprehensive overview of life at My Amazon Guy.
MyAmazonGuy #MAG #Amazon #Hiring #MyAmazonGuyJobs
Apply for a job at My Amazon Guy
↳ https://myamazonguy.com/jobs/
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Employee Experiences at My Amazon Guy
00:33 - Initial Impressions and Overcoming Challenges
01:12 - Long-term Employee Insights
02:30 - Culture and Learning Environment
03:39 - Personal Growth and Leadership Opportunities
05:05 - Flexibility and Remote Work Benefits
06:02 - Structured Organization and Sops
07:08 - Dynamic and Fast-paced Environment
09:00 - Supportive and Collaborative Team
10:52 - Onboarding and Training Experiences
12:00 - Organizational Structure and Client Interactions
14:08 - Continuous Learning and Knowledge Sharing
17:00 - Work-Life Balance and Flexibility
19:00 - Outro: Gratitude and Final Thoughts
Support the Show.
Feeling like Amazon is a puzzle missing pieces? Steven Pope, founder of My Amazon Guy, shares how to solve it with PPC, SEO, design, and catalog work. Learn from client success stories and discover how to boost your click-through rate (CTR) for higher sales. Get a free 5-minute audit and expert advice to improve your Amazon listings.
AmazonSuccess #EcommerceTips #AmazonSEO #PPCStrategies #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Amazon Challenges
00:16 - Basics of Amazon Success: PPC and SEO
00:39 - Increasing Difficulty in Amazon Selling
01:07 - Client Success Story
01:15 - Importance of Click-Through Rate (CTR)
01:52 - Focus on Core Issues for Sales Improvement
02:33 - Long-Term vs Short-Term Strategies
02:37 - Building Credibility Through Success
03:04 - Free Audit Offer and Outro
Support the Show.
Learn how to effectively run ads on Walmart and increase your marketplace sales. This video covers the types of Walmart ads, how to set up and manage campaigns, budgeting, and targeting strategies. Perfect for Amazon sellers looking to expand their reach.
WalmartAds #Ecommerce #Walmart #WalmartSellers
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Walmart Ads
01:00 - Types of Walmart Ads: Sponsored Brands and Product Carousels
02:30 - Sponsored Products: Search in Grid
03:45 - Sponsored Videos and Their Placements
05:00 - Creating a Campaign: Initial Steps
06:00 - Scheduling and Budget for Walmart Ads
08:30 - Understanding Daily Limits and Budget Rollovers
09:30 - Bid Multipliers Explained
10:30 - Types of Ad Placements: Buy Box, Search in Grid, Homepage
12:00 - Platform Selection: Desktop vs. Mobile vs. App
13:00 - Creating Ad Groups and Setting Bids
14:00 - Sponsored Brand and Video Ads: Manual Targeting
16:00 - Setting Up Sponsored Video Campaigns
17:00 - Monitoring Campaign Performance: ROAS and Attribution
19:00 - Using Walmart's Reports and Bulk Upload Features
20:00 - Importance of Advertising on Walmart
Support the Show.
Learn the key differences between Helium 10 and Jungle Scout, two of the strongest SEO keyword tools for Amazon sellers. In this video, Steven Pope, the founder of My Amazon Guy, explains why he prefers Helium 10 and demonstrates its powerful Cerebro tool. Learn how to analyze keyword distribution, understand historical trends, and optimize your Amazon listings. Get an in-depth comparison with Jungle Scout and learn what features are missing. This video is a must-watch for Amazon sellers looking to improve their keyword strategy and increase sales.
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - H10 vs JS
1:00 - Helium 10's Cerebro Tool Overview
1:26 - Keyword Distribution Analysis in Cerebro
2:18 - Historical Trend Analysis in Cerebro
2:59 - I speak to Jungle Scout
3:50 - Live Demo with Jungle Scout
4:40 - The Importance of Indexing Ratio
5:48 - Historical Advertising Trends
6:22 - Constructive Criticism for Helium 10
7:20 - Outro
Support the Show.
This is Amazon's latest innovation, the Beyond Program, which brings virtual reality to online shopping. Learn how Amazon's new beta program allows users to explore virtual stores like Star Wars and Lego, and find out the potential challenges and future implications for sellers.
Amazon #AmazonBeyondProgram #AmazonSeller #AmazonTips #AmazonVirtualStore #AmazonVirtualReality
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Amazon's Beyond Program
00:21 - Overview of Virtual Store Concept
01:03 - Demonstration of Amazon Beyond with Star Wars and Lego Stores
02:20 - Functionality and Features of the Virtual Store
03:09 - Challenges and Potential Drawbacks
04:00 - Discussion on Stock and Inventory Management
04:45 - Speculation on Future Rollout and Impact on Sellers
05:17 - Conclusion and Final Thoughts
Support the Show.
Learn how to leverage PPC campaigns to rank your products quickly and effectively. This video discusses strategies for launching PPC campaigns during new SEO phases, maximizing the benefits of Subscribe and Save, and using coupons and promotions to increase the lifetime value of your products.
Brand Manager Takeaway:
I had a call with Steven Pope last week, and it was very helpful to see how he helped me find new ways to drive more traffic and conversions for one of our products on the Sprinkler Magician account. This account sells 100% seasonal products and makes over 2 million a year in revenue, but the sales window is very short, starting from April until the end of July.
The client was having some issues converting with some of their products. When they came to Amazon, they had the same creatives they started with. Steven Pope helped find a new approach with an image hack. He conducted a PickFu A/B test with some of our competitors to see which image would perform better, and the results were shocking: the competitor's image won 92 out of 100 votes. This led us to pitch new images and possibly new packaging in the near future.
Thank you, Steven Pope, for your time and advice!
AmazonPPC #SEOTips #KeywordRanking #AmazonSubscribeAndSave
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Launching PPC Campaigns for New SEO Phases
0:35 - Winning Trio for Keyword Ranking
1:00 - SEO Ranking Campaign Strategies
1:20 - Increasing Lifetime Value with Subscribe and Save
1:45 - Using Coupons and Promotions to Boost Subscribe and Save
2:20 - Maximizing Subscribe and Save Benefits
2:45 - Funding Discounts for Subscribe and Save
3:10 - Cost Efficiency of Subscribe and Save vs PPC
Support the Show.
This is the importance of demand forecasting for your Amazon inventory. Whether you're a current seller with historical data or a new seller navigating market research, this video provides actionable insights on managing inventory effectively. Learn to utilize Amazon's forecasting tools, adjust for seasonal variations, and optimize your stock levels to avoid costly fees and maximize sales.
Amazon #AmazonFBA #DemandForecasting #InventoryManagement #AmazonInventory #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Demand Forecasting
01:02 - Current Sellers: Utilizing Historical Data
05:00 - Inventory Management Tools
07:00 - Seasonal Products and Forecast Adjustments
10:00 - New Sellers: Market Research and Forecasting
12:00 - Conclusion and Best Practices
Support the Show.
In this video, we discuss the importance of optimizing your Amazon listings. Learn how to effectively manage product parentage, the importance of adding accessories to high-end products, and strategies to enhance product presentation with the right keywords. Discover tips on selecting and utilizing powerful keywords for SEO and how to dramatically increase your sales.
AmazonSEO #Ecommerce #AmazonSelling #AmazonTips #ProductParentage #ListingOptimization
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Brand's Accessories
00:18 - Discussion on Product Parentage
00:58 - Importance of Accessories for High-End Products
01:16 - Consumer Expectations and Product Pricing
01:27 - Competitor Price Comparison
02:00 - Stock and Product Push Strategy
02:11 - Enhancing Product Presentation with Keywords
02:53 - Choosing the Right Keywords for SEO
03:46 - Keyword Size and Placement in Images
04:01 - Projected Sales Increase with SEO Enhancements
Support the Show.
Watch the "The Amazon Genius & Controversy Of Steven Pope (My Amazon Guy)" @AdamHeist full interview: https://youtu.be/PS9vCMQI75c?si=djWN0O-uuKc0DNqh
Steven Pope, CEO of My Amazon Guy, reveals his personal motivations and aspirations, exploring the deeper meaning of prosperity beyond mere financial gain. He discusses the importance of creating long-term wealth, protecting the future, and generating meaningful careers.
AmazonAgency #AmazonTips #AmazonSeller
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Have you also experienced the persistent problem of resellers and hijackers on Amazon, despite using the Transparency Program? Learn about the challenges faced, effective tactics to combat hijackers, and the potential benefits of brand gating. Here's how you can protect your brand and maintain control over your listings.
AmazonFBA #AmazonSeller #AmazonBrandRegistry #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Reseller and Hijacker Issues
01:05 - Transparency Program and Challenges
02:00 - Resellers' Tactics
02:45 - Brand Registry Issues
03:30 - Brand Gating Proposal
04:00 - Summary and Next Steps
Support the Show.
Learn how to tackle common Amazon selling challenges in this detailed session. We cover high ACOS, low sales, and the impact of influencer marketing. Gain insights into improving your Amazon listing and maintaining a strong social media presence.
AmazonFBA #AmazonSelling #InfluencerMarketing #AmazonOptimization
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Struggling Account Overview and Listing Review
01:02 - Main Challenge: High ACOS and Low Sales
01:20 - Influencer Marketing Impact and Client's YouTube Presence
01:52 - Discussing Social Presence and Business Owner's Challenges
02:22 - Addressing Business Owner's Needs and MAG Resources
Support the Show.
This is how you can leverage Amazon's Career Connections to get your products featured on major platforms like BuzzFeed, Forbes, and Yahoo. This step-by-step guide will help you set up and optimize your influencer marketing campaign, from creating a campaign to inviting top creators and managing your budget. Enhance your brand's visibility and drive sales with proven strategies.
AmazonMarketing #InfluencerMarketing #AmazonTips #AmazonSelling
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Setting Up a Career Connections Campaign
01:22 - Creating and Naming Your Campaign
02:55 - Defining Campaign Goals and Key Points
04:27 - Selecting Influencers and Setting Budget
06:30 - Commission Rate and Budget Explanation
07:00 - Adding Products to Your Campaign
07:12 - Managing and Inviting Creators
08:24 - Final Steps and Review Process
Support the Show.
In this video, we look into the advanced strategies for managing large variation setups on Amazon, specifically focusing on a client selling Mil-spec Paracord. Learn how to optimize parentage structures for better conversion rates and discover the impact of previous agency decisions on product performance.
AmazonSEO #AmazonTips #AmazonSelling #ProductOptimization
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Strategy Question
00:30 - Client's Product Overview: Mil-spec Paracord
01:00 - Variation Setup Discussion: Tensile Strength and Color
01:50 - Parentage Setup: Size vs. Color
02:20 - Conversion Rate Analysis and Recommendations
03:00 - Sales Data and Previous Agency Issues
Support the Show.
Learn how to expand your Amazon business globally with ease! This video covers the essential steps for setting up selling in different marketplaces, analyzing market demand, and navigating regulations. Discover how Amazon's tools can simplify store synchronization and listing setup. If you are an Amazon seller looking to take their business international, watch this.
AmazonSeller #AmazonGlobalSelling #AmazonTips #InternationalSelling
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Amazon's Global Marketplaces
01:00 - Setting Up Global Selling on Amazon
02:00 - Analyzing Market Demand with Amazon's Tools
03:20 - Navigating Marketplace Restrictions
04:20 - Store Synchronization and Listing Setup
05:00 - Considerations for Expanding Globally
Support the Show.
If you are struggling with Amazon sales of your seasonal product, this video offers actionable strategies to boost sales of your mosquito repellent during the off-season. Learn how to optimize your product listing with a compelling main image, leverage competitor analysis, and implement A/B testing to increase click-through rates.
ListingOptimization #AmazonSeller #AmazonFBA #AmazonPPC
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
01:49 - Listing Optimization
02:01 - Competitor Analysis
03:21 - A/B Test New Image
04:08 - Packaging Update Proof
Support the Show.
Struggling with low sales for an accessory product? This is how to leverage retargeting campaigns to reach existing customers and boost sales. Learn about A+ Content and product grid optimization for improved product visibility. Plus, explore strategies to expand your reach to compatible non-branded products.
AmazonPPC #AmazonAds #AmazonRetargetingAds
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
01:12 - Retargeting Strategy for Accessory Sales
02:00 - A+ Content and Product Grid Optimization
02:25 - Exploring Compatibility with Non-Brand Products
Support the Show.
In this video, Steven Pope, founder of My Amazon Guy, shares his insights on overcoming challenges as an Amazon seller. Learn the four key strategies to boost your sales: advertising, SEO, design, and catalog optimization. Steven discusses common pitfalls and offers a free 5-minute audit to help you improve your listings. This is how to achieve long-term success on Amazon without the hassle.
AmazonSeller #AmazonTips #AmazonSEO #PPCStrategies #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Seller Challenges
00:20 - Four Basic Strategies for Amazon Success
00:48 - Importance of Long-Term Success
01:02 - Personal Experience and Credibility
01:32 - Mistakes to Avoid as an Amazon Seller
01:52 - Offering Free Listing Audit
02:10 - Enjoying Work-Life Balance
02:27 - Closing Remarks and Call to Action
Support the Show.
Get 50% off on your first PickFu poll here: pickfu.com/myamazonguy
In this video, we demonstrate how to run a @PickFu test to compare product imagery effectiveness on Amazon. Watch as we find lookalike products, set up the test, and analyze the results to optimize your product listings for better CTR, sales, and traffic. Learn tips on label visibility and simplifying your product images to make them more appealing.
AmazonSEO #PickFuTest #AmazonFBATips #ProductImageOptimization
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:30 - Finding Lookalike Products
01:30 - Running the PickFu Test
02:40 - Analyzing PickFu Test Setup
03:30 - Discussing Label Visibility
04:45 - Simplifying Product Imagery
06:00 - Viewing PickFu Results
Support the Show.
Explore the potential of TikTok Shop for businesses and how it impacts Amazon traffic. Learn about the power of video content and the challenges faced in logistics. Discover strategies for leveraging TikTok Shop for brand growth.
TikTokShop #AmazonTraffic #VideoMarketing #TiktokVideos
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to TikTok Shop
00:26 - Measuring TikTok Traffic Impact
01:30 - Power of Video Content
02:00 - Importance of Video Content for Brands
03:00 - Potential of TikTok Shop in the US Market
04:00 - Challenges with TikTok Shop Logistics
Support the Show.
In this video, Kevin Sanderson discusses the common pitfalls in Amazon PPC and help you avoid them with expert insights. This video breaks down the importance of focusing on sponsored products, the significance of relevant keywords, and the difference between niche and mass market keywords. Optimize your Amazon PPC campaigns with these actionable tips and increase your sales effectively.
AmazonPPC #EcommerceTips #AmazonSelling
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
In this client testimonial, Chad, expresses gratitude towards his team at My Amazon Guy, highlighting their hard work and dedication. He explains the behind-the-scenes efforts that go into digital marketing, recent product launches, and how their work impacts real conversations. This video is a testament to the power of teamwork and the importance of meaningful work here at My Amazon Guy.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
In this insightful video, we discuss the current state of profit margins for Amazon sellers, the market maturity of Amazon, and the potential impact of future competitors like Temu and TikTok. We also explore the challenges faced by sellers and what the future might hold for Amazon's marketplace. Join us to get a detailed understanding of the Amazon seller landscape and how to navigate it successfully.
AmazonSelling #Ecommerce #MarketTrends
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Apply here: https://myamazonguy.com/jobs/
Watch the full show with @AmazeNation_ : https://www.youtube.com/watch?v=N8pc61VlL5o
How to get hired as a VA at an agency or Amazon brand:
Lead with Value
Don't:
Ask for a job
Beg for a job
DM for a job
Do:
File an application
Comment on the company social media
DM leaders at the company with thoughts on how you can level up the org
Lead with value
Amazon is rigged.
Sellers and agencies have to find a way to win despite the rigged game.
Your job is to help them win.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
This is the ultimate guide to promoting your products on Amazon! In this video, we dive deep into various promotional strategies, including lightning deals, prime exclusive discounts, social media promo codes, and more. Learn how to effectively use each type of promotion to boost your product's visibility and sales. Whether you're new to Amazon selling or looking to refine your strategies, this video has something for everyone.
AmazonSelling #AmazonTips #ProductPromotions #AmazonSeller #AmazonSellerGuide
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:39 - Overview of Promotion Types
01:02 - Lightning Deals Explained
02:22 - Creating a New Deal
03:22 - Prime Exclusive Discounts
05:08 - General Promotions Overview
06:08 - Social Media Promo Codes
07:08 - Percentage Off Promotions
09:22 - Creating Tiered Discounts
10:57 - Brand Tailored Promotions
12:21 - Coupons on Amazon
13:22 - Creating Coupons
14:59 - Subscribe and Save Coupons
15:53 - Reorder Coupons
16:52 - Conclusion
Support the Show.
In this video, we tackle a common issue faced by Amazon sellers: managing the impact of negative reviews on sales performance. We discuss strategies to mitigate the effects of bad reviews, how to handle client anxiety, and the importance of focusing on proactive marketing activities to boost sales. Learn how to navigate these challenges and grow your Amazon business effectively.
AmazonFBA #AmazonSellerTips #AmazonReviews #NegativeReviewManagement
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction: Solving an Amazon Problem
0:29 - Consistent Sales Growth and a Bad Review
0:59 - Handling Client Anxiety and Focusing on Marketing
1:49 - Proactive Marketing Activities for Sales Growth
Support the Show.
Learn how to harness the power of Amazon Brand Analytics to boost your sales! This video covers everything from understanding customer segmentation to effectively using brand tailored promotions. Know the strategies to target new customers, reduce at-risk segments, and turn cart abandoners into loyal buyers.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Brand Analytics
00:31 - Understanding Customer Segmentation
01:30 - Evaluating Top Tier and Promising Customers
02:45 - Importance of Reducing At-Risk and Hibernating Customers
04:00 - Targeting New and Potential Customers
05:00 - Leveraging Cart Abandoners
06:00 - Promoting to Repeat Customers
07:00 - Creating Brand Tailored Promotions
08:10 - Implementing Promotions for At-Risk and Cart Abandoners
09:15 - Setting Up Effective Brand Tailored Promotions
10:00 - Monitoring and Adjusting Promotion Strategies
Support the Show.
Steven Pope | Strategies for Your Amazon Business Success
STEVEN POPE
Steven Pope is the founder of My Amazon Guy, a marketing agency managing 300+ active brands. Steven is a best-selling author with his book “Amazon Selling Tips,” which hit the top business books lists on all of Amazon. Steven started his career as a TV reporter in Idaho then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, an agency with 300+ employees on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, My Warehouse Guy, 4 Amazon Brands. Steven has been viewed by millions of people on YouTube in thousands of videos where he shows how to handle ANY problem faced on Amazon.
For more information: www.myamazonguy.com
MELINDA EMERSON
Melinda Emerson, the SmallBizLady, is America’s #1 Small Business Expert. She has been a thriving entrepreneur for nearly 20 years and is a internationally-known keynote speaker and expert on small business development and social media marketing. She publishes a resource blog, https://succeedasyourownboss.com/
Her small business advice is widely read reaching more than 3 million entrepreneurs each week online. A pioneer in social media marketing, she is the creator and host of #Smallbizchat, the longest running live chat on Twitter for small business owners. Forbes magazine named her the #1 woman for entrepreneurs to follow on Twitter.
The #SmallBizChat program airs LIVE monthly on the Melinda Emerson Facebook, YouTube and Twitter Channels.
Broadcast and remotely-produced by Robert Hix with Hixvideo in Gaithersburg, MD.
Support the Show.
Learn about a little-known Amazon campaign strategy that can benefit both small and large product catalogs. This video discusses the Auto Catch-all Campaign, explaining its purpose, setup process, and strategies for low-cost bidding to capture incremental sales. Learn how to add all your products, configure bids, and maximize your budget efficiency.
PPCHack #AmazonPPC #AmazonAdvertising #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Auto Catch-all Campaigns
00:21 - Benefits of the Auto Catch-all Campaign
00:44 - Setting Up the Campaign
01:00 - Adding Products to the Campaign
01:39 - Configuring Default Bids
02:30 - Purpose and Strategy of Low Bids
03:50 - Negative Keyword Targeting
04:50 - Dynamic Bids Strategy
05:20 - Naming the Campaign and Budgeting
05:40 - Summary and Additional Tips
Support the Show.
Learn how to navigate brand registry, trademarks, and transferring products from your UK store to your new US Amazon store.
AmazonFBA #AmazonBrandRegistry #AmazonSeller #BrandRegistry
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro
00:40 - Brand Registry for US Store
01:13 - US Trademark Recommendation
01:36 - Transferring Products to US Store
Support the Show.
In this video, Steven Pope and Brand Manager, Aljo, look into the strategies for making a new client's patented knitting needles the top seller on Amazon. They discuss the challenges of launching a unique product, the importance of competitive pricing, and the steps needed to boost initial sales. Watch to learn how to overcome early hurdles in your Amazon selling journey.
AmazonSelling #AmazonTips #KnittingBusiness #AmazonBusiness
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Goals
00:15 - Discussing Client Challenges
00:42 - Product Unique Selling Point
01:00 - Sales Performance and Strategies
01:23 - Pricing Strategy Discussion
01:58 - Detailed Pricing Adjustment Plan
02:48 - Implementing Temporary Price Cuts
03:16 - Expected Timeline and Outcomes
Support the Show.
Find out why Amazon might be selling on your listing and learn how to manage this with specific settings. This video covers everything from auto removal settings, product refurbishment, grading and reselling, to liquidation processes. Gain insight on how to handle unfulfillable inventory and prevent Amazon from selling on your listings.
AmazonSelling #AmazonTips #InventoryManagement
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Amazon Selling on Your Listing
00:15 - Understanding Auto Removal Settings
00:36 - Refurbishment of Products by Amazon
01:28 - Grading and Reselling Returned Products
02:32 - Liquidation Process by Amazon
03:32 - Options for Handling Unfulfillable Inventory
04:30 - How to Disable Amazon from Selling on Your Listing
05:01 - Concluding Tips and Advice
Support the Show.
Selling on Amazon is rough, being an agency is even harder.
Here's how my journey began
The first client I signed 6.5 years ago is still with me today
I got them off a LinkedIn post and within 48 hours they signed
They were stuck at 4k a month in sales
Within 90 days I got them to 83k a month in sales
Years later, they are doing 1-mil a month in sales
Here's how I did it:
A lot of catalog work
I loaded about 100 template files to Amazon in under 90 days for one brand.
Why? Because they had UPC issues, and 84 products to launch.
I cleared every single UPC issue (hijacked by the Chinese)
I registered 5 of their brands, build brand stores, and setup the SEO
I was almost in tears trying to fix the template issues and hired an assistant by week 2.
I really doubt I made money on this client in the first 90 days. But I gave it my heart and soul.
It's become a rallying cry for me. And this client has become a loyal part of my 400 brand portfolio.
Today I manage 800+ million on GMV on Amazon.
P.S. I had 0 design skills and made a brand store then shot a YouTube clip about how I made a brand store and it got 250,000 views on YT generating me more clients than any other activity I've ever done. If I can do it, so can you! (Make content)
AmazonSales #EcommerceGrowth #AmazonSEO #PPCStrategies #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to My Amazon Guy
00:17 - Challenges Faced by Initial Client
00:43 - Strategies Implemented for Growth
01:16 - Client Success Story and Methodologies
01:49 - Offering Free Amazon Brand Audits
02:12 - Main Image Optimization and CTR Hack
02:41 - Importance of Traffic and Conversion
03:16 - Understanding Customer Avatar
03:30 - The Power of Specific Marketing
03:50 - Success of My Amazon Guy Agency
04:04 - Outro
Support the Show.
https://sellercentral.amazon.com/gp/headlines.html?ref_=xx_news_favb_xx
https://sellercentral.amazon.com/sns/manage?ref=nslp_all_GEM23NGMH8M8S2UJ_en-US_nslnk_1
Stay updated with the latest Amazon seller news! In this video, Steven Pope, founder of My Amazon Guy, discusses the major update that allows Subscribe and Save for FBM (Fulfilled by Merchant) sellers. Learn how this can boost your conversions, drive repeat purchases, and grow your brand. This video also walks through setting up default discounts and managing pending orders.
AmazonSellerNews #AmazonBreakingNews #AmazonNews #SubscribeAndSave #FBM
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Breaking Seller News
00:30 - Subscribe and Save Program Overview
01:00 - Benefits of Subscribe and Save
01:45 - Default Discount Settings
02:30 - Managing Pending Orders
03:00 - Setting Default Enrollment Discounts
03:50 - Impact of Increased Discounts
04:40 - Revenue Management and Inventory Control
05:20 - Outro
Support the Show.
Here's a powerful AI hack to optimize your Amazon listings with effective alt text for keywords. Join Steven Pope, founder of My Amazon Guy, as he demonstrates how to create a master keyword list, use AI tools for keyword generation, and apply these keywords in your Amazon A+ content. This strategy can significantly boost your keyword indexing and improve your product visibility on Amazon.
AmazonSEO #AIHacks #KeywordOptimization #AmazonAI #AmazonAIHack
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - AI Hack Introduction
0:15 - Creating a Master Keyword List
0:50 - Using AI Tools for Keyword Generation
1:45 - Implementing Keywords in Amazon Alt Text
2:22 - Using Image Alt Text Viewer
2:45 - Applying Alt Text in Brand Story and A+ Content
3:20 - Demo in Seller Central
3:45 - Conclusion and Benefits
Support the Show.
In this video, we go into the strategies for managing your Amazon PPC campaigns effectively. Learn how to determine when to increase or lower your bids, the significance of cautious negation, and how to evaluate sales performance to optimize your advertising costs. Perfect for Amazon sellers looking to improve their ACoS and maximize their sales potential.
AmazonPPC #AmazonAdvertising #EcommerceTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction
1:04 - Adjusting Bids for High ACoS
1:55 - Evaluating Sales Performance
2:38 - Importance of Cautious Negation
3:16 - Conclusion
Support the Show.
Join us as we go into the complexities of Amazon Brand Registry, focusing on a real-life case of trademark infringement and packaging issues. Learn the importance of branded packaging and how to handle brand registry appeals. Perfect for Amazon sellers looking to navigate brand registry challenges.
AmazonSellers #BrandRegistry #EcommerceTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Initial Brand Issues
00:45 - Brand Registry Revocation Case
02:00 - Importance of Branded Packaging
03:00 - Permanently Affixed Branding Explanation
04:00 - Strategies for Brand Registry Appeal
Support the Show.
Watch the full show here @amzoptimized : https://www.youtube.com/watch?v=g3AnHcvDWQg
Watch it on Linkedin: https://www.linkedin.com/posts/steven-pope_tune-in-to-episode-15-of-the-agency-operators-activity-7194364675440926721-WvQ5?utm_source=share&utm_medium=member_desktop
In this insightful video, Steven Pope, CEO of My Amazon Guy, looks back into the realities of starting a SAAS Tool for Amazon sellers, sharing personal experiences and lessons learned. Discover why some tech tools thrive while others fail, and get practical advice on balancing investment, development, and profitability in the competitive Amazon marketplace. Whether you're an agency owner or a tech enthusiast, this video offers valuable insights into the dynamic world of Amazon tools and services.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:55 - Starting a SAS Product and Initial Challenges
01:36 - The Reality of Amazon Tech Tools
02:19 - Calculating Costs for Amazon Tools
03:02 - The Importance of Tools with High ROI
04:03 - Struggles with Building a SAS Tool
04:48 - Potential for Niche SAS Solutions
05:44 - Differences Between Agency and SAS Profitability
06:39 - Advice on Seeking Investment and Managing Finances
Support the Show.
Steven Pope, the founder of "My Amazon Guy," recently guested on the Forbes Books Podcast, hosted by Joe. During the episode, Steven shared the story of his entrepreneurial journey and explained how "My Amazon Guy" simplifies the process of listing and selling products on Amazon. He revealed key strategies for scaling sales, highlighting a success story where he helped a company reach $80,000 in monthly sales within 90 days. Throughout the discussion, Steven offered candid insights into the complexities of selling on Amazon and provided practical advice for launching successful products on the platform.
Support the Show.
Secrets revealed behind effective PPC marketing strategies with My Amazon Guy! In this video, we delve into Auto campaigns, emphasizing the importance of long-term performance and correct keyword management. Learn from real-life data, as we explore how to optimize your Amazon ads without losing valuable historical data. Perfect for both new and seasoned sellers looking to enhance their PPC approach and maximize returns.
AmazonPPC #KeywordOptimization #EcommerceMarketing #AmazonSellers #PPCStrategy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to PPC Marketing Strategy
00:45 - Personal Investment and Real-Life Data
01:22 - Effective Use of Auto Campaigns
02:03 - Keyword Negation Misconceptions
03:10 - Analyzing Campaign Performance
04:28 - Continuous Optimization Tips
Support the Show.
Our clients shared their experiences and testimonials about how they discovered My Amazon Guy through YouTube! From problem-solving to learning new Amazon strategies, hear how our detailed videos have helped sellers enhance their businesses.
AmazonFBA #AmazonSeller #AmazonTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Join our stream and ask Steven Pope about how to grow Amazon Agency live!
Few reminders:
→ Make sure your mic and cam are on before joining the Streamyard session.
→ Prefer typing? Drop your questions in the chatbox and we'll cover them live.
→ Have your agency-related question handy for a focused discussion.
→ For Amazon-specific topics, join us on Tuesday for the PPC AMA with Kevin Sanderson or catch the Friday Q&A with Noah Wickham.
Why is this Agency Owner AMA a game-changer?
Because you’re not just an audience member — you’re a live co-star, grilling Steven Pope with your most pressing agency conundrums!
Set a reminder for June 6, 12 PM ET.
Here’s the rundown:
→ Jump onto the virtual stage, mic and camera at the ready, to ask Steven your top questions in real-time!
→ Prefer typing? No sweat. Hit up the chat box during the stream with your questions.
→ Get the insights you need for agency success — live, unfiltered, and direct from the source.
This isn't just another podcast. It’s a turning point for your agency.
Be there, be seen, be heard. The streamyard link will be shared tomorrow!
MyAgencyGuy #AmazonAgency #AgencyOwnersPodcast #AskStevenPope #AgencyAMA
Support the Show.
Follow Alex on socials: https://www.instagram.com/nyezhnyk/
https://www.linkedin.com/in/nyezhnyk/
Want to improve your Amazon campaigns?
Join us for a Tuesday AMA session with Kevin Sanderson and special guest Oleksandr Nyezhnyk, Co-Founder & CEO at Profit Whales.
Why should you be there?
↳ Strategies to boost your Amazon campaigns
↳ Tips to improve your advertising from experts
↳ Get your questions answered in real-time
Don't miss this chance to learn from the best. Save the date and join us!
AmazonPPC #AmazonAdsCampaign #AmazonSellerTips
Support the Show.
Linkedin Post: https://www.linkedin.com/feed/update/urn:li:activity:7203841284325744640/
Reddit LinkedIn Lunatics thread:
https://www.reddit.com/r/LinkedInLunatics/comments/1d9kwob/youre_out/
Reddit Scams My Amazon Guy
What it's like to run a company.
You check on employees who sometimes no show with no notice
You set a standard that behavior is not acceptable
And they immediately quit
This is a real exchange with an employee today
The whole situation is bizarre
Without a computer you can't work, I get it
But you can't ghost your employer a few days into the job and expect things to work out
I didn't even fire them for no-showing once
I just said "don't do it again" to set a standard
I think I was being generous - to no show no comm a few days into a job is probably an employers most confident firing ever
I will never know what truly was going on - what we see here is the scratch of the surface
Maybe they had a 2nd job lined up and we were the backup date
Edit: I called this person several times, with no answer. Thus the Slack msg waiting for him to respond and cutting to the chase.
Post your crazy stories in the comments
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Reddit Post Struggles
01:04 - Attempts to Remove the Negative Post
02:16 - Employee No-Show Incident
04:47 - Handling Employee Issues
07:03 - Impact of No-Call No-Show
10:09 - Public Responses on LinkedIn
14:02 - Setting Company Standards
16:07 - Learning from Social Media Feedback
17:02 - Strategic Branding and Messaging
19:06 - Positive and Negative Reactions
23:00 - Real-World Agency Challenges
29:02 - Reaching the Right People
Support the Show.
Learn about the new Price Discount Dashboard with John Erban from My Amazon Guy. Here's a step-by-step how to access, enable, and utilize the dashboard to create effective price discounts for your Amazon products. Gain insights on setting discount durations, selecting products, understanding strikethrough prices, and committing units. This video is for Amazon sellers looking to optimize their pricing strategies and boost sales.
AmazonSellertTips #PriceDiscounts #AmazonStrategies
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Accessing the Price Discount Dashboard
01:20 - Enabling Price Discount Permissions
02:00 - Creating a New Price Discount
03:07 - Selecting Products for Discounts
05:00 - Understanding the Strikethrough Price
07:20 - Committing Units for Discounts
08:10 - Submitting and Reviewing Discounts
08:30 - Conclusion and Call to Action
Support the Show.
Listen to the full episode of Disruptive CEO Nation Podcast hosted by Allison K Summers featuring Steven Pope: https://music.amazon.com/podcasts/f9167785-7ac5-46d9-9db9-53e48263bccd/episodes/0f34bbe8-c472-435c-9bda-a3d224de0715/disruptive-ceo-nation-episode-248-is-an-amazon-business-for-you-with-steven-pope-founder-of-my-amazon-guy-georgia-usa
iTunes: https://podcasts.apple.com/us/podcast/disruptive-ceo-nation/id1399393582?mt=2
PlayerFM: https://player.fm/series/disruptive-ceo-nation
TuneIn: https://tunein.com/podcasts/Business--Economics-Podcasts/Disruptive-CEO-Nation-p1160000/
Amazon Podcast: https://music.amazon.com/podcasts/f9167785-7ac5-46d9-9db9-53e48263bccd/disruptive-ceo-nation
Feedspot: https://podcasts.feedspot.com/ceo_podcasts/
Learn more about the challenges, strategies, and keys to success in this must-listen episode!
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Steven Pope, founder of My Amazon Guy, reveals his journey from startup to scaling the agency to a $20 million business.
Watch the full episode of Marketplace Masters by @merchantspring8457 with Steven Pope hosted by James Dihardjo here: https://resources.merchantspring.io/webinar-on-demand/agency-best-practice-how-to-scale-your-agency-to-20m
Buzzsprout - https://podcast.merchantspring.io/2048790/15076904-agency-best-practice-how-to-scale-your-agency-to-20m
Apple Podcast - https://podcasts.apple.com/us/podcast/agency-best-practice-how-to-scale-your-agency-to-$20m/id1646967182?i=1000655732213
Spotify - https://open.spotify.com/episode/1mSp6RKp9wiaat6U7OT7zu?si=zWH8NFl6Rve18FYrUeykVA
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
https://www.amazon.com/gp/help/customer/display.html?nodeId=202211260
https://sellercentral.amazon.com/tax/nexus/settings
Confused about state taxes as an Amazon seller? This video breaks down everything you need to know about how Amazon handles state taxes, the latest Marketplace Facilitator Legislation, and how to manage your tax settings in Seller Central. Learn which states automatically collect tax and which ones require manual input. Simplify your tax process and focus on growing your business with these expert tips!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Marketplace Facilitator Legislation
00:58 - Navigating Tax Settings in Seller Central
01:55 - States with Automatic Tax Collection
02:33 - States Without Automatic Tax Collection
03:02 - Advice on Managing State Tax Registrations
05:17 - Final Thoughts and Recommendations
Support the Show.
Learn how to master Amazon PPC with our comprehensive guide on placement percentages and campaign bidding strategies. Our expert insights reveal the common pitfalls and best practices for optimizing your ad spend. Join Steven Pope from My Amazon Guy and special guest, owner of @Junglr , as they break down the complexities of Amazon PPC to help you achieve higher visibility and better rankings. Don't miss out on these essential tips for boosting your Amazon sales!
AmazonPPC #AmazonAdvertising #eCommerceTips #PPCStrategies #AmazonSEO
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Placement Percentages Overview
00:31 - Campaign Bidding Strategies
02:35 - Effectiveness of High Top of Search Placement
03:31 - Real-World Outcomes of High Placement Percentages
04:42 - Proper Use of Placement Percentages
06:01 - Managing Placement Percentages in Campaigns
07:02 - Potential Pitfalls and Best Practices
07:43 - Introduction to Guest: Elizabeth Green of Junglr
Support the Show.
Drive impressive sales on Amazon without relying on external traffic or product giveaways through this video. Watch as our expert breaks down the success of the Mom box gift set, achieving $144,000 in sales in the first 30 days using fundamental strategies like PPC, SEO, and effective cataloging. Learn how to engage customers and boost your product visibility using video responses to customer questions, all while maintaining a sense of humor and personal touch.
amazonsales #ecommercesuccess #productunboxing #customerengagement
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Key Strategies for Amazon Success
00:47 - Engaging Customers with Video Responses to Questions
02:00 - Live Demonstration: Answering Customer Questions with Videos
02:48 - Merchandising Your Product with Customer Q&A
Support the Show.
Ready to take over the Amazon space? Join our Friday Live Q&A with Benjamin Loya and Shane Keyes to learn new strategies and get useful tips!
What’s in it for you?
→ Expert tips from MAG Brand Directors
→ Real-time solutions to your Amazon challenges
→ Weekly insights to skyrocket your sales
Don't miss out! Learn, connect, and dominate Amazon with us.
See you there!
AmazonFridayLiveQA #AskBenjaminAndShaneLive #AmazonPodcast
Support the Show.
Want to learn about Amazon Ads with industry experts?
Join us for an exclusive live session with Kevin Sanderson and special guests, George Meressa (CEO/Founder at Clear Ads Ltd) and Tom Waghorn (Advertising Specialist at Clear Ads Ltd) as they share their expert tips and strategies.
Why should you tune in?
↳ Discover powerful techniques to enhance your Amazon PPC campaigns
↳ Learn from the best with insights from Kevin Sanderson, Tom Waghorn, and George Meressa
↳ Interactive Q&A for personalized advice and solutions
Don't let this chance slip by! Mark your calendar and be part of this informative session!
Get ready to elevate your Amazon game!
AmazonPPC #AmazonAdvertising #AmazonExpertTips
Support the Show.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
Discover an image hack that will save you time in this quick tutorial by Steven Pope, founder of My Amazon Guy. Reorder images within Amazon Seller Central effortlessly by dragging and dropping to optimize your product listings quickly and efficiently.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover why Amazon discontinued its lending program and how it impacts sellers. Learn about cash flow challenges, alternative financing solutions, and strategic shifts in Amazon's approach. This video covers the history of Amazon lending, the drying up of aggregator and VC funding, and practical tips for Amazon brands navigating these changes.
AmazonLending #EcommerceFunding #AmazonSellers
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Amazon Lending Program Discontinued
01:00 - Impact on Amazon Brands and Cash Flow Challenges
01:54 - Aggregator and VC Funding Drying Up
02:48 - History and Convenience of Amazon Lending
04:00 - Current Loan Servicing and Third-Party Financing Options
04:31 - Speculations and Strategic Shifts by Amazon
Support the Show.
Unlock effective strategies for gaining market share on Amazon! Explore whether lowering prices or increasing advertising spend can help your business outpace the competition. Dive into real-life case studies, like Zulay Kitchen, to see these tactics in action. Learn from expert insights on managing product pricing and ad spend to maximize your sales and profitability.
AmazonSellingTips #EcommerceStrategy #MarketShare #AdSpending #PriceManagement
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Market Share Strategies: Price vs Ad Spend
00:29 - Importance of Promotions and Coupons
00:42 - Evaluating Ad Spend Effectiveness
01:15 - Case Study Mention: Zulay Kitchen Strategy
01:31 - The Impact of Pricing on Sales
02:00 - Amazon Sales Strategy: Price vs Ad Spend Conclusion
Support the Show.
Discover the journey of building and growing "My Amazon Guy" with founder Steven Pope. In this video, Steven shares insights on leadership, company culture, personal transformation, and the challenges of running an Amazon agency. Learn about his experiences, from considering selling the business to making a profound impact on his team. Stay tuned to find out how you can access valuable SOPs for Amazon brands and agencies.
AmazonSellerTips #EcommerceGrowth #LeadershipInsights
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro
01:12 - Building the Company and Personal Transformation
02:20 - Impact on Employees and Company Culture
04:01 - Will I Ever Sell My Amazon Guy?
04:51 - Balancing Selling and Passion for Growth
06:05 - Challenges of Running an Agency
07:27 - Availability of SOPs for Brands and Agencies
Support the Show.
In this video, Steven Pope discusses Amazon's latest update. He dives into the potential pitfalls of this policy, the readiness of AI for such tasks, and the challenges sellers might face with SEO and listing reinstatements. Stay informed and share your thoughts on this controversial update.
AmazonUpdate #AIContent #AmazonSellers
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Explore how rising Amazon fees are prompting brands like Mother Root to shift from Amazon to Shopify. Steven Pope, founder of My Amazon Guy, dives into this bold business move with an in-depth analysis of its impact and reactions from the e-commerce community. Discover insights on balancing Amazon and DTC sales, understanding consumer preferences, and the potential long-term effects of leaving Amazon. This video is a must-watch for Amazon sellers and e-commerce strategists looking to navigate the complex landscape of online sales.
AmazonSelling #EcommerceStrategy #ShopifyVsAmazon #DigitalMarketing #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: Impact of Amazon Fees on Brands
02:00 - Story of Mother Root Brand Leaving Amazon
04:22 - Community Reaction and Analysis
06:01 - Detailed Breakdown of Business Decision
08:01 - Debating the Long-term Strategy for Amazon vs. D2C
10:14 - Insights from Comments on LinkedIn Post
12:00 - Challenges of Direct-to-Consumer Approach
14:01 - Diverse Opinions on Amazon Strategy
16:00 - Recap and Predictions for Mother Root's Future
18:00 - Concluding Thoughts on E-commerce Strategy
Support the Show.
See the news https://sellercentral.amazon.com/gp/headlines.html?ref=nswg_scgw_GY7W8USPKGJRLVQR_en_US_0_nslp&id=GY7W8USPKGJRLVQR
Discover the latest updates on Amazon's low inventory fees and exceptions that could affect your selling strategy. In this video, Steven Pope, founder of My Amazon Guy, dives deep into recent changes and provides insights that every seller needs to know. Learn about the challenges and opportunities these changes create for both new and experienced sellers on Amazon.
AmazonSellers #EcommerceTips #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Amazon's low inventory fees issue.
00:07 - Explanation of the low inventory fee update.
00:19 - Discussion on the difficulty of finding this update.
00:42 - Highlight of an exception for new professional sellers.
01:02 - The impact of fees on new Amazon sellers.
01:45 - Stats on Amazon sales and seller success.
02:01 - Insights into Amazon's massive influence and monopoly power.
03:01 - Customer behavior on Amazon.
03:35 - The balance Amazon maintains between customers and sellers.
04:01 - Introduction to the uproar caused by Amazon's new fee.
04:39 - Details on exceptions for new Amazon sellers.
05:10 - General discussion on challenges for Amazon sellers.
07:39 - Additional exceptions for new FBA selections.
08:06 - Explanation of inventory management and fees.
09:00 - Introduction to My Refund Guy service.
Support the Show.
Watch the full show here AMZ Optimized: https://www.youtube.com/watch?v=g3AnHcvDWQg
Watch it on Linkedin: https://www.linkedin.com/posts/steven-pope_tune-in-to-episode-15-of-the-agency-operators-activity-7194364675440926721-WvQ5?utm_source=share&utm_medium=member_desktop
6 years ago I got laid off from a 200k salary job
48 hours later I started My Amazon Guy
I signed my first client off a LinkedIn post.
I have since signed thousands more.
I used to be a TV reporter, but when I was in the snow at 10pm at night doing a weather spot in Wisconsin I wanted to pull my hair out.
I still had hair back then...
That's why I do what I do today.
I want to be home with my kids at 10pm at night.
I want to create jobs.
I love Amazon.
Watch me tell my story.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Struggling with Amazon Seller Support case limits? Wondering how many cases you can file without being marked as spam? In this quick guide, Steven Pope, the founder of My Amazon Guy, shares crucial tips on managing your case filings effectively. Steven explains the importance of not exceeding 10 cases per day to avoid penalties from Amazon, such as temporary restrictions on your ability to file new cases. He also provides insights on common reasons for case filings, such as lost items or shipping issues, and how to handle them smartly.
AmazonSelling #SellerSupport #EcommerceTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Struggling to crush it on Amazon? Noah Wickham has the answers! Join our Friday Live Q&A and learn from Amazon expert Noah Wickham.
→ Real-time solutions to your toughest Amazon challenges.
→ Expert advice straight from Noah.
→ Weekly sessions to boost your Amazon business.
This isn't your average Q&A—it's a goldmine of Amazon insights delivered to you every Friday.
Level up your Amazon game.
Connect with a like-minded community.
Take actionable steps to skyrocket your sales.
Don't miss out. Be part of the action and let's conquer Amazon together!
AmazonFridayLiveQA #AskNoahLive #AmazonPodcast
Support the Show.
In this episode, host James Dihardjo from MerchantSpring joined Steven Pope the founder of My Amazon Guy. He shares his journey of starting the agency after being laid off from a well-paying job, leading to self-reflection on personal growth and prosperity.
The discussion covers the ease of starting an agency and the founder's experience growing from zero to $100,000 in annual revenue.
Support the Show.
Join Steven Pope, founder of My Amazon Guy, as he dives into a detailed, first-time review of Sellerise, an all-in-one Amazon seller tool. Steven explores various features from review management to keyword tracking, providing insightful commentary on each functionality. This review is perfect for Amazon sellers seeking a comprehensive tool to streamline their operations and boost their marketplace performance. Discover if Sellerise is the right tool for your Amazon business!
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Tired of guesswork and generic advice? Get real-time solutions, join Noah Wickham, My Amazon Guy's expert, for his LIVE Q&A every Friday, 12pm et. Whether you're a seasoned seller or just starting out, Noah's here to help you crush it on Amazon.
Don’t miss out on:
→ Expert Insights:
Immediate answers to your pressing Amazon questions.
→ Proven Strategies:
Practical tips to enhance your listings and boost sales.
→ Community Connection:
Engage with other sellers and share success.
Mark your calendars—every Friday at noon ET!
AskMyAmazonGuy #AmazonPodcast #AmazonLiveQA
Support the Show.
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
Unlock the secrets to optimizing your Amazon listings with Steven Pope from My Amazon Guy! In this video, Steven explores the power of keyword misspellings and how to leverage them for better search visibility using Helium 10’s Misspellinator. Discover advanced techniques to enhance your SEO and PPC strategies and learn why even small tweaks can lead to big gains in your Amazon sales. Don’t miss out on these valuable insights!
AmazonSEO #Helium10 #EcommerceStrategy #MyAmazonGuy #AmazonSellingTips
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Helium 10's Misspellinator tool.
00:47 - Demonstration on how to use the Misspellinator.
02:28 - Explanation of how to access the Misspellinator within Helium 10.
03:14 - Discussing alt text strategy for Amazon listings.
04:02 - Utilizing the Cerebro tool for deeper keyword analysis.
05:17 - Exploring the bulk keyword export feature.
07:03 - Detailed analysis of misspellings and their impact on search visibility.
10:30 - Instructions for implementing misspellings in search terms.
11:39 - Advice on using PPC for misspellings.
12:40 - Offer for 20% off Helium 10 services.
Support the Show.
Discover how to boost your Amazon sales with our expert tips! Learn to optimize your listing images, use Amazon's Brand Analytics effectively, and integrate PPC with SEO for better cost efficiency. This video is packed with strategies from image optimization to understanding the IAP Marketing Funnel, providing essential insights for every Amazon seller.
AmazonSelling #EcommerceTips #SEO #PPC #BrandAnalytics #ProductListing #OnlineSales
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Enhancing Amazon Sales
00:04 - Importance of Main Images for Amazon Listings
00:20 - Demonstrating Image Impact on Search Decisions
01:00 - Strategic Use of Main Images for Higher Click-through Rate
01:34 - Using Amazon's Brand Analytics for Image Optimization
02:00 - Detailed Breakdown of Optimizing Listing Images
03:00 - Discussion on Market Strategy with Amazon's Brand Analytics
04:00 - Explaining the IAP Marketing Funnel: From Impressions to Purchases
05:01 - Focused Marketing: Matching Images to Customer Searches
06:00 - PPC Strategy Integration with SEO for Cost Efficiency
06:57 - How All Marketing Elements Interact to Boost Amazon Sales
10:54 - Recap and Key Takeaways for Amazon Sellers
Support the Show.
Dive into the essentials of Amazon's Subscribe and Save with Steven Pope, founder of My Amazon Guy. In this detailed tutorial, Steven unveils how to navigate the Subscribe and Save portal, with a focus on transferring inventory between SKUs to maintain your subscription services seamlessly. Whether you're battling SKU issues or inventory shortages, this video provides step-by-step guidance to optimize your Subscribe and Save strategy. Don't miss out on leveraging this feature to secure repeat sales and enhance brand loyalty on Amazon.
AmazonSelling #EcommerceTips #SubscribeAndSave #InventoryManagement #AmazonSellerTips
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction to Subscribe and Save flaws
0:09 - Finding the Subscribe and Save portal
0:35 - New features in the Subscribe and Save dashboard
1:00 - How and why to transfer subscriptions between SKUs
2:03 - Step-by-step guide to transferring subscriptions
3:01 - The consequences of not transferring subscriptions
3:44 - Analyzing dashboard statistics and managing inventory
4:21 - Outro
Support the Show.
Discover the essentials of Amazon's A+ Content with Steven Pope, founder of My Amazon Guy, as he explains the differences and benefits of Standard, Premium, and Brand Story A+ Content. Learn the best practices for maximizing your product's visibility and SEO through effective use of text and images, and see how these strategies can directly impact your sales. Perfect for both new and experienced Amazon sellers looking to enhance their product listings and increase their average order value.
AmazonSelling #APlusContent #EcommerceTips #AmazonSEO #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to A+ Content
01:12 - The Importance of Brand Story
03:15 - Details on Premium A+ Content vs. Standard
07:17 - Steven Pope's Recommendations on A+ Content
09:12 - How to Upload A+ Content on Seller Central
12:33 - Wrap-up and Further Resources
Support the Show.
Dive deep into the intricacies of PPC match types with our expert discussion featuring insights on exact, phrase, and broad match strategies. Learn how to effectively balance your Amazon PPC campaigns to optimize visibility, traffic, and sales.
This video breaks down advanced tactics for setting and adjusting match types, managing budgets, and targeting ASINs to maximize your return on ad spend. Whether you're a new seller or looking to refine your existing campaigns, gain actionable tips and strategic guidance to navigate Amazon's complex advertising landscape and stay competitive.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Match Types in PPC
00:04 - The Importance of Exact Match in Ranking Strategies
00:17 - Broad vs. Exact Match: Finding the Right Balance
00:30 - Analyzing Account Audits and Match Type Efficacy
00:49 - Impact of Match Types on Visibility and Traffic
01:01 - The Consequences of Using Only One Type of Match
01:42 - Comprehensive Strategies for Using Various Match Types
02:57 - How Amazon's Changes Affect Match Types in Sponsored Brands
03:58 - Advanced Keyword Targeting Techniques
05:00 - Detailed Discussion on Match Types and Campaign Performance
06:01 - Exploring Budget Allocation for Effective Ad Spending
07:59 - Tactical Approaches to Amazon PPC Management
08:10 - Using Product Targeting to Enhance Campaign Effectiveness
09:00 - The Role of ASIN Targeting in Amazon Ads
10:02 - Strategies for Competitive Product Targeting
11:00 - Evaluating and Adjusting Bids for Maximum Impact
12:00 - Decision Making in PPC Spending and Budget Allocation
13:00 - Expert Tips for Setting Up Successful Amazon Campaigns
14:00 - Recap of Best Practices for Amazon PPC Management
15:00 - Final Thoughts and Key Takeaways on Match Types and PPC Strategies
16:00 - Conclusion and Call to Action
Support the Show.
Watch the full podcast episode: https://www.youtube.com/watch?v=_MC8tnU8o1A
We are honored to be featured on @WhatTheTeckShow where Steven Pope, founder of My Amazon Guy, candidly shares his challenging experience of losing $250,000. This podcast teaser dives into the harsh realities and critical lessons that shape long-term success in eCommerce. Listen as Steven discusses strategic failures, resilience, and the evolving dynamics of Amazon's marketplace. A big thank you to What The Teck Show for this enlightening feature!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
This revised description gives credit to "What The Tech Show" for featuring your story, emphasizes the lessons learned from the experience, and maintains the necessary promotional and social media links for comprehensive viewer engagement.
Support the Show.
Explore the dynamics of PPC strategies on Amazon in this insightful video. We start with an introduction to PPC and budget management, followed by an in-depth look at campaign spending and its impact on visibility and performance. Understand the challenges posed by Amazon's budget recommendations and learn the importance of bid optimization. Whether you're new to Amazon advertising or looking to refine your approach, this video offers valuable guidelines to enhance your campaign's effectiveness.
PPC #AmazonAdvertising #BudgetManagement
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
Timestamps:
00:00 - Introduction
00:16 - Discussing PPC Strategies: Budget Management
02:19 - Insights on Campaign Spending and Visibility
04:11 - Impact of Budgets on Campaign Performance
06:20 - Evaluating Campaign Budget Effectiveness
07:59 - Challenges with Amazon's Budget Recommendations
10:01 - Importance of Bid Optimization
Support the Show.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Join Steven Pope, founder of My Amazon Guy, as he reveals expert strategies to achieve the top ranking on Amazon. In this detailed tutorial, Steven walks you through practical tips on using pricing adjustments, main image optimizations, and comprehensive SEO techniques to propel your product to the number one spot. Perfect for Amazon sellers aiming for maximum visibility and sales on their listings.
SEORank1onAmazon #AmazonFBA #SEOStrategies #ProductListingOptimization
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: How to Rank #1 on Amazon
00:10 - Utilizing Main Image for SEO Boost
03:14 - Pricing Strategies for Improved Ranking
06:03 - Exploring Amazon's New Inbound Placement Fee Feature
10:00 - Detailed Breakdown of SEO Fields and Their Impact
15:00 - Deep Dive into Backend Keywords and A+ Content Optimization
19:30 - Summary and Key Takeaways
Support the Show.
Discover the hidden challenges of selling on Amazon with Steven Pope, founder of My Amazon Guy. From sourcing products to navigating Amazon's advertising and SEO complexities, this video unpacks why selling on the platform is not as seamless as shopping on it. Get insider tips and learn about the realities of online selling that could impact your business decisions. Ideal for both budding and experienced Amazon sellers. Don’t miss out on crucial insights for mastering the Amazon marketplace!
amazonadvertising #amazonselling #amazonpodcast #amazonfba
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:04 - Overview of Selling on Amazon
00:35 - Challenges of Product Sourcing
01:01 - Packaging and Shipping Woes
01:39 - Dealing with Amazon's Complexities
02:01 - Advertising and SEO Challenges
02:46 - Navigating Click Through Rates and Competitiveness
03:00 - The Myth of Passive Income on Amazon
03:49 - Additional Fees and Platform Challenges
04:50 - Expanding Product Variations and Its Pitfalls
05:07 - Exploring Other Sales Platforms
06:00 - Influencer Marketing on TikTok
06:25 - Frustrations with Amazon Fees and Diversification
06:30 - Agency Experiences
06:49 - Recap and Summary of Amazon Selling Challenges
07:31 - Call to Action
Support the Show.
Two Amazon experts, Steven Pope from My Amazon Guy and PPC specialist Elizabeth Green of Junglr, joined forces to unravel advanced PPC techniques tailored to maximize your Amazon advertising efforts. They delve into the nuances of budget management, explore the efficacy of different match types, and discuss strategic placement percentages to boost product visibility and sales. This comprehensive tutorial is ideal for Amazon sellers eager to fine-tune their PPC strategies and elevate their marketplace success.
AmazonPPC #PPCTechniques #DigitalMarketing #PPCStrategy
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction and Overview
00:05 - Advanced PPC Techniques with Elizabeth Green
00:31 - Technique 1: Budget Limitation in PPC
02:01 - Discussing Impact of Budgets on Organic Sales
03:30 - How to Manage Budget Caps and Bidding Strategies
06:48 - Importance of Strategic Budget Management in PPC
12:52 - Transition to PPC Match Types
15:03 - Discussing the Efficiency of Various Match Types
25:00 - Deep Dive into Placement Percentages
36:00 - Summary and Conclusion of PPC Techniques
Support the Show.
Discover the power of self-awareness with Steven Pope as he explains the Johari Window model and its application in business settings. Whether you're an agency owner, Amazon seller, or entrepreneur, this video offers insights on understanding both visible and hidden aspects of yourself and your business to drive decisions and growth. Dive into the unknown confidently with tested management techniques that could redefine your business strategy.
SelfAwareness #JohariWindow #ManagementTechniques
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Johari Window
00:45 - Explaining the Johari Window Quadrants
02:34 - Real-world Application of Johari Window
06:34 - Mention of 'Black Swan' Book
08:00 - Discussion on Unpredictable Events and Their Impact
10:01 - Using Questions for Self-Discovery and Decision Making
15:01 - Summary and Key Takeaways
Support the Show.
Can a massive ad spend guarantee success on Amazon PPC? My Amazon Guy reveals the stages of a launch strategy (Grow, Maintain) & the risks of "hemorrhaging cash." Learn how to maximize exposure while optimizing for conversions, even with a big budget.
amazonppc #ppc #amazonadvertising #myamazonguy
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro: Unlimited Budget PPC Launch?
00:30 - Stages of a PPC Launch (Grow, Maintain)
00:54 - Exposure vs. Relevance in High-Budget PPC
01:15 - Utilizing Different PPC Campaigns (Auto, Broad, etc.)
01:28 - High Initial Costs & Benefits (BSR & Organic Ranking)
01:45 - Amazon Limits on Non-Converting Campaigns
02:03 - The "Honeymoon Period" & Rerunning Campaigns
02:18 - Max Bids & Optimization Strategies
02:40 - Relaunching Campaigns for Better Performance
02:46 - Keyword Structure (5 per Campaign)
Support the Show.
Get a free quote at myamazonguy.co. Get more SEO tips and watch our SEO Master Class at myamazonguy.com/SEO
Do you want your Amazon listing URL to rank higher in search results? Learn how to set a custom URL packed with relevant keywords to boost your listing's SEO! This video by My Amazon Guy explains two methods to set your Amazon listing URL and the impact on SEO.
listingoptimization #seo #url #keywordresearch #rankings #trending
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:14 - Why Set a Custom URL?
00:42 - Can't Include Disease Claims in URL
01:32 - Method 1: Requesting a URL Change through Seller Central
02:04 - Method 2: Indirectly Influencing URL through Title (Not Recommended)
03:34 - Conclusion: Prioritize Core SEO Elements
Support the Show.
Explore the complexities of Amazon's new low inventory fees in this detailed video with Steven Pope from My Amazon Guy. As Amazon delays the implementation of these fees, many sellers are left questioning the impact on their businesses. This video discusses the fee structure, Seller Support's vague responses, and the broader community's reaction on social media. Discover how these changes could affect your profitability on Amazon, especially for seasonal items and during stock-outs. Stay informed about how to navigate these new challenges and ensure you're not caught off guard by unexpected charges.
LowInventoryFees #FBAFees #SellerSupport #AmazonMarketplace #InventoryManagement #AmazonNews
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Amazon's New Low Inventory Fees
01:04 - Explanation of Low Inventory Level Fee and Its Impact
02:01 - Challenges with Stocking Out and Unexpected Fees
03:02 - Seller Support's Inadequate Responses on Fee Policies
03:33 - Social Media Reactions to Amazon's Fee Changes
04:01 - Seller Concerns About Product Damage Responsibility
04:15 - Amazon VP Announcement on Fee Delay and Seller Reactions
05:02 - Impact on Seasonal Items and Fee Transparency Issues
06:00 - Challenges with Inventory Management and Amazon's Carriers
07:01 - Explanation of Historical Days of Supply and Fee Implications
08:01 - Seller Frustrations with New Fees and Potential Marketplace Exodus
09:20 - Summary and Call to Action for Sellers to Voice Concerns
Support the Show.
Struggling with PPC tracking? My Amazon Guy reveals the key metrics for optimization (ACOS, Conversion Rate, etc.) Learn the right balance between tracking & focusing on the future for peak ad performance.
amazonppc #advertising #optimization #trackyourdata
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro: Tracking Your Amazon Ads
00:10 - Tracking Software vs. Manual Reporting
00:29 - The Importance of Focusing on the Future, Not Just the Past
00:54 - Key Metrics for PPC Optimization (ACOS, Conversion Rate, etc.)
01:44 - Balancing Tracking & Focusing on Future Performance
02:06 - Optimizing Conversion Rate for Improved PPC Results
02:27 - Conclusion: Track Smart & Look Forward!
Support the Show.
Confused about where to learn Amazon PPC? My Amazon Guy exposes the dangers of fake gurus & "shiny object syndrome." Discover FREE resources, the power of testing, and how to avoid costly mistakes.
amazonppc #amazonadvertising #avoidfakes #learnonline #myamazonguy
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro: Where to Learn Amazon PPC?
00:08 - Beware Fake Gurus & Outdated Strategies
00:21 - Free Resources: YouTube University & Amazon Seller Central
00:43 - The Power of Testing & Free Account Audits
01:01 - Don't Panic & Start Over: Optimize Gradually
01:23 - Maintain Existing Campaigns & Implement New Strategies
01:41 - Avoid "Shiny Object Syndrome" & Costly Mistakes (Sponsor TV Example)
02:14 - Finding the Right Balance in Optimization
02:26 - Conclusion: Avoid Shiny Objects & Test Before Launching
Support the Show.
Mark your calendars for an exclusive AMA session with Kevin Sanderson, VP of Marketing of My Amazon Guy, and Dima Kubrak , Founder of Sellerise. Discover the ultimate secrets to supercharge your Amazon campaigns!
Why should you be there?
↳ Unmatched Strategies:
Gain cutting-edge strategies to turbocharge your Amazon campaigns.
Learn what’s currently driving success on the platform.
↳ Expert Insights:
Elevate your advertising game with deep insights from leaders who have been in the trenches and know what works.
↳ Interactive Q&A:
Have specific challenges? Get personalized advice during our live Q&A.
This is your chance to ask the experts and get answers that matter to you.
Why Tune In?
-
Stay Ahead:
The e-commerce landscape is constantly evolving.
What worked yesterday might not work today.
Stay ahead with the latest, proven tactics. -
Actionable Tips:
We don’t just talk theory.
Get practical, actionable advice that you can implement immediately to see results. -
Network and Engage:
Join a community of like-minded sellers and industry gurus.
Gain from the collective knowledge and experience of a vibrant community.
Don’t miss out on this golden opportunity to level up your PPC game!
Join us tomorrow at 12PM et for a session packed with insights.
See you at the crossroads of Amazon's success!
AmazonPPC #AmazonAdsCampaign #AmazonPodcast #AskMyAmazonGuy
Timestamps:
00:00 - Introduction and Setup
10:02 - Beginning of Live Session: Introductions and Overview
11:31 - Shifting the Focus: From PPC to Conversion Strategies
12:10 - Dimma’s Background and Amazon Experience
14:05 - Evolution of Amazon Selling and Marketing
16:06 - Changes in Amazon’s Platform and Advertising
17:03 - The Importance of Brand Building Beyond Amazon
18:09 - Diversification: From Amazon to Multiple Business Ventures
19:06 - Encouraging Audience Participation and Questions
22:00 - Handling Technical Issues and Amazon Support
24:43 - Benefits of Using ASAP Warehouse for Amazon Sellers
27:16 - Building and Managing Effective Teams
30:11 - Dimma’s Experiences with Risks and Loans
33:12 - Strategies for New Product Launches on Amazon
36:01 - Discussion on Market Analysis and Competitive Positioning
39:54 - Keyword Optimization and Ranking Strategies
43:38 - The Importance of Listing Optimization and PPC
47:52 - The Costs of Becoming a Bestseller
52:11 - Long-Term Business Strategies and Investment Considerations
55:04 - When to Start PPC Campaigns During a Product Launch
57:51 - Using the ‘Listing Zero’ Strategy for New Launches
1:06:39 - Closing Remarks and Invitation to Explore Sellarize
Support the Show.
Launching on Amazon Course: mag-school.com/course/launching-on-amazon
Don't waste ad spend! Steven Pope of My Amazon Guy reveals what to have in place BEFORE you launch Amazon Ads. From listing optimization to brand registry, get his expert tips for success.
amazonads #amazonppc #newseller #advertisingtips #amazonsales
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Get a free case study and SOPs here at myguy.agency.
Check out how Steven Pope, the founder of My Amazon Guy, uses YouTube to boost his business. Learn how making good content can get more views, draw in customers, and help your business grow. Discover tips on getting better at SEO, handling PPC ads well, and using content as a strong tool for ongoing success. Get insights into the future of creating content in the competitive world of digital marketing.
youtubeforbusiness #contentisking #digitalmarketing #businessgrowth #trending #trendingvideo
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: Steven Pope's Background and Agency Creation
00:30 - How YouTube Analytics Boost Business
01:00 - Analyzing Yearly and Lifetime YouTube Performance
01:53 - The Impact of Global Events on Business Growth
03:00 - The Power of Content: Perpetual Growth
05:00 - The Importance of Customer Feedback in Content Creation
06:02 - Effective Content Strategy for Amazon Sellers
07:04 - Leveraging Frequently Asked Questions for Content
08:00 - Amazon Selling Challenges and Solutions
10:10 - Detailed YouTube SEO Strategy and Keyword Ranking
12:00 - Competitive Analysis: Maintaining Visibility in PPC
13:40 - Dominating Niche Keywords and Customer-Driven Content
15:49 - The Power of Branded Search Terms
17:00 - Content vs. Traditional Sales Teams: Cost Analysis
19:00 - The Value of SEO and Content in Business Scalability
20:59 - Conclusion: The Future of Content and AI in Business
Support the Show.
Secret link to get here https://sellercentral.amazon.com/enhanced-content/content-manager/workflow/product-complements/content/new/edit
Amazon Breaking News! Watch as Steven Pope from My Amazon Guy explains the new A+ content module called 'Complementary Product Sets'. This video will show you how to access and use this feature to make your product listings better. Learn simple steps for adding extra content, improving your brand story, and placing keywords to increase your visibility on Amazon. It's perfect for any seller wanting to attract more customers and sell more products.
amazonupdates #SellMoreOnAmazon #amazonnews #apluscontent
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Tired of guesswork and generic advice? Get real-time solutions, join Noah Wickham, My Amazon Guy's expert, for his LIVE Q&A every Friday. Whether you're a seasoned seller or just starting out, Noah's here to help you crush it on Amazon.
Don’t miss out on:
→ Expert Insights:
Immediate answers to your pressing Amazon questions.
→ Proven Strategies:
Practical tips to enhance your listings and boost sales.
→ Community Connection:
Engage with other sellers and share success.
Mark your calendars—every Friday at noon ET!
AskMyAmazonGuy #AmazonPodcast #AmazonLiveQA
Support the Show.
Confused about competitive bidding in Amazon PPC? My Amazon Guy explains why conversion rate is king & how to use high bids strategically to gather data & optimize campaigns. Learn to monitor organic ranking alongside PPC performance for peak results.
amazonppc #amazonadvertising #biddingstrategies #conversionrate
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro: Bidding Strategies for Amazon PPC Success
00:09 - Suggested Bids vs. Competitive Bidding
00:31 - High Bids for Data & Conversion Rate Optimization
01:12 - Bidding for Relevance, Not Just Ranking
01:27 - Conversion Rate & Campaign Performance Monitoring
01:34 - Analyzing Dips in Campaign Performance
01:39 - Organic Ranking & PPC Sales Relationship
01:48 - Maintaining PPC Performance During Organic Fluctuations
01:58 - Conclusion: Conversion Rate Matters Most!
Support the Show.
My Amazon Guy Buy Box Cheat Sheet → myamazonguy.com/buy-box-cheat-sheet
My Amazon Guy Product Review Removal Guide → myamazonguy.com/how-to-remove-negative-product-feedback-on-amazon/
Amazon Sales Down? Top 11 Reasons Why! Is your ranking dropping and your sales slumping?
Steven Pope of My Amazon Guy cracks the code and unveils the 11 most common culprits behind sluggish sales!
Leave a comment below and share your experiences with these sales killers! Have you encountered any others?
amazonsales #amazonselleraccount #rankings #negativefeedback
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamp:
00:00 - Introduction
00:28 - What to check if your listing gets yanked
0:50 - How to find hidden product suppressions
01:37 - How to identify a lost category
03:13 - Why a missing BSR can be a big problem
04:19 - How to avoid a stockout crisis
05:07 - The dangers of losing brand registry
05:42 - How to recover from PPC mistakes
08:19 - How to fix stranded inventory issues
09:00 - How to prepare for seasonal sales fluctuations
11:00 - Why buy box loss can cripple your sales
12:28 - How to deal with negative reviews
Support the Show.
What is the best way to stop a competitor attacking you with fake reviews with no repercussions such as follow up attacks?
Best way to remove competitor posting negative reviews on your listings in the UK and USA?
You can report them and list the reviews with links and the seller info but I just don't see Amazon acting on these.
I would also consider a lawyer cease and desist letter to the competitor.
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Struggling to see results from your Amazon PPC launch? Andy from My Amazon Guy explains when to expect improvements and shares crucial optimization tips for keywords, bids, placements, and conversion rates. Learn how to get the most out of your PPC campaigns and dominate your niche!
amazonppc #ppc #amazonadvertising #myamazonguy
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro
00:13 - When to Expect Improvements in PPC Launch
01:01 - PPC Optimization Tips (Bids, Keywords, Placements)
01:31 - Conversion Rate & Competitor Analysis
01:55 - Minimum Clicks for Keyword Optimization
02:22 - Optimizing Bids Based on Clicks & Sales
02:44 - Outro
Support the Show.
Would you ever remove your A+ content? Steven Pope of My Amazon Guy analyzes a #1 bestseller with NO A+ content, bullet points, or product description! He dives into the possible reasons and the pros & cons.
amazonsales #rankings #apluscontent #brandregistry
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to A+ Content Strategy
01:29 - Importance of Maintaining BSR Ranking
02:01 - Tactics in High-Risk Categories
03:50 - When to Consider Removing A+ Content
Support the Show.
Considering a work-from-home Amazon career? Aulerey, an Amazon Specialist at My Amazon Guy (MAG), shares her experience with the supportive team environment and the ideal work-life balance offered by a remote position. Learn how MAG can empower you!
workfromhome #amazon #amazonspecialist #worklifebalance #supportiveteam
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Benjamin Loya reveals how to use Market Basket Analysis to target high-converting audiences & build profitable virtual bundles. Boost your PPC campaigns and sales with this powerful new strategy.
amazonppc #amazonadvertising #brandanalytics #marketbasketanalysis
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Brand Analytics for Profit
00:17 - Access Market Basket Analysis
00:48 - Target High-Converting Audiences
01:03 - Example: Target Complementary Products
01:40 - Build Profitable Virtual Bundles
02:11 - Refine for Targeted Bundle Opportunities
02:43 - Identify High-Potential Virtual Bundles
02:58 - Boost Sales with Strategic Bundles
03:00 - Unlock the Power of Brand Analytics
Support the Show.
Is passive income possible on Amazon? Is there a world of 'Yes' waiting for you? Join host Kevin Sanderson and passive income expert, Ryan Hogue, in a live podcast that will have you rethinking everything you know about making money online.
From Amazon FBA to Merch on Demand and Amazon KDP, Ryan has mastered the passive income playbook.
Ready to debunk myths and discover the truth? Ryan's ready to dish out the strategies that silence doubters and unlock a steady cash flow without the constant grind.
Mark your calendars for April 9 at 12 PM ET! Pop in your earbuds and join us for a session that could change the course of your Amazon journey.
AmazonPodcast #AskMyAmazonGuy #AmazonFBA #AMerchonDemand #passiveincomeisreal
Support the Show.
View our job openings, and check out some of our employee testimonials at myamazonguy.com/jobs/
Meet Paul, a Creative Trainer in the Branding Department at My Amazon Guy! In this episode of Life at MAG, Paul shares their incredible journey at MAG - from starting as a Graphic Design intern to becoming a valued Creative Trainer!
Paul highlights the fun and supportive learning environment at MAG. They love not only training interns but also learning from them while sharing best practices gleaned from various departments like Brand Management and SEO. At MAG, growth is encouraged and celebrated!
Thinking about a career at MAG where you can learn, grow, and share your knowledge? Watch Paul's story and see if MAG could be your next great fit!
LifeatMAG #MyAmazonGuyCareers #LearnAndGrow #CreativeTraining #MAGPHTeam
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Exciting news for Amazon sellers with Brand Stores! This week, Noah Wickham from My Amazon Guy dives into the all-new Engagement Tab within Store Insights.
This powerful feature allows you to analyze how customers interact with your Brand Store and individual products. Gain valuable insights such as product views, clicks, click-through rates (CTR), and identify your top-performing products.
See how the Engagement Tab can help you:
→ Optimize Brand Store layout: Discover which product placements drive the most engagement.
→ Make data-driven decisions: Analyze individual product performance to identify opportunities.
→ Boost conversions: Understand customer behavior within your Brand Store for better optimization.
Don't miss out on this game-changing tool! Watch this video to learn how to access and leverage the Engagement Tab for a more strategic and data-driven Brand Store experience.
AmazonStoreInsight #EngagementTool #AmazonNews #AmazonUpdates
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Intro: New Amazon Store Insights Feature - Engagement Tab
0:12 - Accessing the Engagement Tab in Your Brand Store Insights
0:23 - Understanding Product Engagement Metrics (Views, Clicks, CTR)
0:34 - Analyzing Top Clicked Products & Individual Product Performance
0:55 - Optimizing Brand Store Layout Based on Customer Engagement
1:15 - Benefits for Sellers: Deeper Insights & Informed Decisions
1:33 - Conclusion: A Valuable Tool for Brand Store Optimization
Support the Show.
View our job openings, and check out some of our employee testimonials at myamazonguy.com/jobs/
Meet Angela, the Recruitment Team Lead at My Amazon Guy (MAG)! In this episode of Life at MAG, Angela dives into the opportunities for growth and leadership she's experienced at MAG.
Angela loves the collaborative spirit at MAG, where everyone is willing to help. This supportive environment has been instrumental in her development as a leader. She also credits MAG for being the first company to invest in her leadership skills, giving her the chance to learn and thrive.
Are you passionate about growth and leadership? Watch Angela's story and see if MAG could be the place where you can develop your skills and make a difference!
LifeatMAG #MyAmazonGuyCareers #LeadershipJourney #EmpoweringLeaders #MAGTeam
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Every Friday, Noah Wickham is here for YOU!
Got Amazon Questions? We've Got Answers!
Join Noah for his LIVE Q&A every Friday, 12PM et!
Whether you're a seasoned seller or just starting out, Noah's here to help you crush it on Amazon.
This ain't your average Q&A. Here's what you get:
Live Expert Advice:
- Get personalized guidance on your toughest Amazon challenges.
Real-Time Solutions:
- Overcome common roadblocks with live troubleshooting and proven techniques.
Weekly Growth Sessions:
- Elevate your Amazon game with ongoing expert insights and industry secrets.
If you're struggling with:
- Launching your Amazon FBA business
- Optimizing your product listings
- Sales and conversions
- PPC campaigns
Anything else Amazon-related, then Noah's your guy!
Don't miss out:
- Connect with a supportive Amazon seller community.
- Take action and skyrocket your sales.
- Learn from the best in the industry!
Join the movement every Friday!
AmazonFBA #AmazonLiveAMA #AskMyAmazonGuy #AmazonPodcast
Support the Show.
Ask Steven Pope Live on camera! Click this Streamyard link → https://streamyard.com/ua6j85995i to join us on stage.
Few reminders:
→ Make sure your mic and cam are on before joining the Streamyard session.
→ Prefer typing? Drop your questions in the chatbox and we'll cover them live.
→ Have your agency-related question handy for a focused discussion.
→ For Amazon-specific topics, join us on Tuesday for the PPC AMA with Kevin Sanderson or catch the Friday Q&A with Noah Wickham.
Why is this Agency Owner AMA a game-changer?
Because you’re not just an audience member — you’re a live co-star, grilling Steven Pope with your most pressing agency conundrums!
Set a reminder for April 4, 12 PM ET.
Here’s the rundown:
→ Jump onto the virtual stage, mic and camera at the ready, to ask Steven your top questions in real-time!
→ Prefer typing? No sweat. Hit up the chatbox during the stream with your questions.
→ Get the insights you need for agency success — live, unfiltered, and direct from the source.
This isn't just another podcast. It’s a turning point for your agency.
Be there, be seen, be heard.
MyAgencyGuy #AmazonAgency #AgencyOwnersPodcast #AskStevenPope #AgencyAMA
Support the Show.
Check our case study here → https://myguy.agency
Feeling stuck at 40 clients and dreaming of agency growth? You're not alone! This video dives deep into the struggles agencies face around the 40-client mark and reveals the #1 mistake holding them back.
Join us as we explore proven strategies for scaling your agency, including:
Check our case study here → https://myguy.agency
Feeling stuck at 40 clients and dreaming of agency growth? You're not alone! This video dives deep into the struggles agencies face around the 40-client mark and reveals the #1 mistake holding them back.
Join us as we explore proven strategies for scaling your agency, including:
→ Building a strong leadership team with a second account director.
→ Optimizing your client-to-staff ratio for efficient management.
→ Creating a system that fosters client communication and reduces burnout.
→ Implementing effective hiring and retention practices for top talent.
agencygrowth #scaleagency #40clienttrap #accountmanagement #clientcommunication #hiringandretention #agencyleadership #burnoutprevention
We encourage personal growth, action, technical proficiency and communication, and prioritize progress over perfection.
View our job openings, and check out some of our employee testimonials
↳ https://myamazonguy.com/jobs/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Intro: Stuck at 40 Clients? You're Not Alone!
0:22 - The 40 Client Plateau: Why Agencies Get Stuck
0:47 - Common Mistakes Holding Agencies Back
1:22 - The #1 Reason Agencies Don't Scale Past 40 Clients (Hiring the Second Account Director)
2:00 - Ideal Client-to-Staff Ratios & Account Management Structure
3:38 - The Importance of Hiring & Retaining Top Talent
4:14 - Building a Streamlined System for Client Management & Communication
5:23 - Delegation & Avoiding Account Director Burnout
Support the Show.
Gear up for an eye-opening PPC AMA session with Kevin Sanderson, VP of Marketing at My Amazon Guy, and get ready to have your mind blown with Amazon advertising secrets!
Why you need to be there:
↳ Unearth groundbreaking strategies to catapult your Amazon campaigns
↳ Sneak a peek into the playbook of PPC wizards and steal their winning moves
↳ Got a burning question? Fire away in real-time and snag insights straight from the pros
This isn't just another live podcast; it's your ticket to Amazon PPC greatness! Save the date and join us for a session packed with revelations!
Brace yourself for a journey to the pinnacle of Amazon success!
AmazonPPC #AmazonPodcast #AskMyAmazonGuy #AmazonAMA
Timestamps:
00:00 - Introduction and Countdown
10:08 - Webinar Begins: Introduction by Kevin Sanderson
10:42 - Q&A Segment Begins: Deep Dive into PPC Strategies
11:00 - Ensuring the Webinar is Broadcasting Correctly
12:03 - Key Metrics to Track for Amazon PPC Campaigns
13:05 - Optimizing PPC Campaign Structure for Better ROI
14:03 - Common Pitfalls in Amazon PPC and How to Avoid Them
16:02 - Discussion on the Impact of PPC on Organic Sales
16:28 - Strategies for Keyword Position Tracking
17:32 - Bundle Strategy for Increasing Product Sales and PPC Efficiency
19:17 - Bullet Points and Their Importance Based on Product Type
20:44 - Managing a Large Number of PPC Campaigns Efficiently
21:06 - Campaign Structure Strategy for Better Performance Management
22:53 - Transitioning from Selling in the UK to the USA: Tips and Strategies
24:06 - Starting with Sponsored Products and Auto Campaigns
25:42 - Focusing on Relevant Keywords for Niche Products
26:04 - Requirements for Images in Sponsored Brand Campaigns
26:50 - Discussing Budgeting for PPC and $3 Per Day Budget Analysis
30:27 - Managing Multiple ASINs in Amazon PPC Campaigns
32:41 - Advertising Strategies for Products with Different Quantities
37:05 - Tracking Keyword Positions and the Importance of Bullet Points
40:00 - Efficiently Managing 300+ PPC Campaigns with Bulk Sheets
44:57 - Strategy for Campaign Structures: Number of Keywords Per Campaign
47:47 - Transitioning from Selling in the UK to the USA: Localization Tips
50:01 - Increasing or Lowering Bids Based on High ACoS
52:23 - Strategies for Managing Unprofitable Keywords
54:29 - Adapting PPC Strategies from UK to USA Market
56:36 - Launch Strategies: Targeted Keywords vs. Broad Approach
58:40 - Managing Large Catalogs with Variations in Material
1:00:01 - Optimizing ACoS for Large Catalogs
1:02:54 - Bulk Sheet Training and Keyword Count Strategies
1:05:02 - Budgeting Strategies for PPC Campaigns
1:07:01 - Effect of Discounts on Premium Product Perception
1:09:25 - Balancing Organic and PPC Placements for Optimal Visibility
1:11:09 - Estimating Monthly PPC Budget
1:13:03 - Launch Discounts for Generating Initial Sales
1:15:11 - Decision Making for PPC Bids and Keyword Negation
1:17:03 - PPC AMA Wrap-up and Giveaway Announcement
Support the Show.
The Amazon Agency That Gets Results → https://myamazonguy.com/
This video by Steven Pope, founder of My Amazon Guy, discusses strategies for maximizing success during a product launch on Amazon.
Here are the key points:
→ Importance of New Release Badge: Earning the "Number One New Release" badge can significantly boost sales and reduce advertising spend.
→ Target New Release Badge: Focus on high sales volume during the initial launch period to achieve the badge.
→ Research Category Sales Velocity: Analyze top sellers in your category using tools like Helium 10 to estimate the number of sales needed for the badge.
→ Price Adjustment Strategy: Launch at a competitive price to generate sales, then gradually increase the price after establishing momentum.
→ Case Study: Smudge Kits: Steven shares his experience launching smudge kits, achieving the New Release Badge, and maintaining a high ranking with price adjustments.
→ Amazon's Choice Badge: While valuable, the New Release Badge is considered more impactful for immediate sales growth.
amazonseller #amazonbestseller #amazonsellertips
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 - Introduction: Importance of badges on Amazon.
0:16 - Bestseller vs. New Release Badge: Discusses the impact of each badge.
0:44 - How to Find New Releases: Explains methods for finding new releases on Amazon.
1:25 - New Release Badge Strategy: Importance of targeting the New Release Badge during launch.
2:20 - Amazon's Choice Badge Discussion: Briefly discusses Amazon's Choice Badge.
3:30 - New Release Badge Strategy Breakdown: Explains how to estimate sales needed for the badge.
3:52 - Using Helium 10: Mentions Helium 10 as a tool to research sales velocity.
5:38 - Case Study: Introduction of smudge kit launch case study.
8:22 - Smudge Kit Launch Results: Details the success of the smudge kit launch with the New Release Badge.
9:08 - Price Reduction Strategies: Discusses the impact of price adjustments on sales and ranking.
11:19 - Importance of New Release Badge: Recap on the significance of the New Release Badge.
11:42 - Conclusion: Calls to action and mentions upcoming videos.
Support the Show.
Stuck on an Amazon issue? Google not helping? Dive into our Friday Live Q&A with Noah Wickham! Get instant solutions, learn strategies that work, and network with fellow sellers. Transform your Amazon journey from frustrating to flourishing. Join us this Friday and elevate your Amazon game!
Watch and never miss a session!
AmazonFridayLiveQA #AmazonGrowth #AskMyAmazonGuy #AmazonPodcast
Timestamps:
00:00 - Music Countdown
05:41 - Opening Remarks & Introduction to Friday Q&A
10:01 - Perfect Product Launch Discussion
13:16 - Advertising Tools & Strategies to Improve Ranking
17:26 - Handling Amazon Revenue Queries for CPAs
18:42 - Dealing with Adult Flag Restrictions on Products
21:26 - Amazon's Approach to Low Stock & Sales Suppression
23:02 - Strategy for Selling Compatible Accessories
24:43 - Understanding Amazon's Search Volume Data
25:10 - Launching New Products: Keyword Strategy
26:26 - Navigating Medical Terms in Supplement Listings
27:39 - Best Practices for Backend Terms and Bullet Points
28:47 - Referral Fee Discount Queries
29:59 - Strategies to Grow Sales from 20 to 100 a Day
32:19 - Solving Permissions Issues for Amazon UK Clients
33:30 - Optimizing Phrase Match Campaigns for Specific Variations
35:28 - Addressing Primary Contact Verification for International Sellers
37:42 - Standing Out as a Premium Product Among Lower-Priced Competitors
40:30 - Utilizing Emojis in Product Titles: Pros and Cons
42:27 - Importance of Including a Description Alongside A+ Content
44:58 - Exploring Product Hunting Tools: Helium 10 vs. Jungle Scout
47:03 - Managing Similar Items in a Single PPC Campaign
48:48 - Filling Backend Search Terms for Variation Listings
51:21 - Adjusting for Amazon's New Coupon Policy
54:56 - Discussion on the Importance of Reviews and How to Get Them
56:37 - Should Product Origin Be Highlighted in Titles?
58:13 - The Dos and Don'ts of Using Amazon's Vine Program
1:01:15 - Managing Multiple Amazon Accounts from the Same Household
1:02:52 - Software Recommendations for Inventory and Shipment Management
1:03:35 - When to Start Product Launch Pricing
1:04:15 - Optimizing Phrase Match Campaigns with Unique Low Impression Search Terms
1:06:06 - Tips on Product Hunting and Choosing Between Helium 10 and Jungle Scout
1:08:10 - Query on Adjusting Prices for New Coupon Policies
1:09:22 - Addressing Issues with Blurry Product Images on Amazon
1:11:05 - Internship Opportunities at My Amazon Guy
1:13:55 - The Pros and Cons of Using a 4:3 Format for Main Images
1:15:26 - Can You Request Amazon Search Term Refinements Without SAS Program?
Support the Show.
Join Amazon experts John Aspinall and Daniela Bolzmann as they dive deep into the art of perfecting your exfoliating glove listings. From making sure your product stands out in search results to avoiding common pitfalls like typos and unclear benefits, this video is packed with actionable tips. Discover how to convey the true value of your product, set realistic expectations with before-and-after images, and why eco-friendly materials matter. Plus, learn the significance of A+ content and brand registry in protecting and elevating your brand on Amazon.
AmazonSelling #ExfoliatingGloves #BoostAmazonSales #EcoFriendlyAmazon
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro
00:04 - Introduction to Exfoliating Gloves
00:19 - Importance of Clear Product Images
00:49 - Correcting Typos & Clarifying Benefits
01:23 - Understanding Product Dimensions for US Market
02:05 - Realistic Before-and-After Images
02:55 - Highlighting Eco-Friendly Materials & Real Benefits
03:19 - Detailing Usage & Target Areas
03:45 - Importance of A+ Content and Brand Registry
Support the Show.
John Aspinall and Daniela Bolzmann share their insider tips on how to make your cotton pad listings stand out and sell more on Amazon. Discover simple yet effective strategies to highlight your product's best features, like organic cotton and nanocare tech. Learn the art of using eye-catching photos, the right keywords, and engaging customer reviews to draw in more buyers. Plus, understand the importance of videos and compelling storytelling in your listing. This guide is a must-read for any seller looking to boost their sales and connect with their audience on a deeper level.
Stay ahead of the game with more expert advice. Like and Subscribe us!
AmazonTips #CottonPads #BoostSales #EcoFriendly #SimpleSEO #ProductPhotos #KeywordMagic #CustomerLove #TellYourStory #VideoWins
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:04 - Introducing Our Cotton Pads
00:22 - Showing Off the Cotton
00:57 - Picking the Right Words
01:15 - Learning from Others
01:48 - Knowing Your Buyer
02:13 - Picturing the Ideal Customer
02:42 - Why Nanotech?
03:14 - Why We're the Best Choice
03:56 - Making Your Images Speak
04:17 - Telling Your Brand's Story
04:35 - The Power of Video
Support the Show.
Get My Amazon Guy's system in running an Amazon agency at myguy.agency
We are hiring Brand Managers:
↳ https://myamazonguy.com/brand-manager-account-manager-amazon-agency/
Explore the intricacies of managing brand manager turnovers and ensuring seamless transitions within an agency in this insightful video by Stephen Pope, founder of My Amazon Guy. Discover strategies for maintaining continuity, leveraging talent pools, and enhancing client relationships, all while navigating the challenges of agency growth and profitability. Perfect for agency owners and brand managers seeking to minimize churn and optimize operational systems.
AmazonFBA #BrandManagement #AgencyGrowth #TalentRetention #ClientSupport
Save money on your Helium 10 subscription!
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Brand Manager Turnover Challenges
00:21 - Explaining the Role of a Brand Manager at My Amazon Guy
01:00 - Football Team Metaphor for Brand Management Structure
03:21 - The Brand Manager Playbook and Its Importance
03:50 - Handling Brand Manager Transitions and Maintaining Continuity
05:58 - Strategies for Managing and Mitigating Brand Manager Turnover
07:13 - Impact of Brand Manager Changes on Client Relationships
08:35 - Importance of a Strong Talent Pool and Agency Advantages
10:16 - Strategic Management and System Improvements for Client Support
12:01 - Navigating Agency Profitability and Talent Management
13:10 - Announcement of Upcoming Brand Manager Playbook Release
Support the Show.
Get ready for an unmissable PPC AMA session with Kevin Sanderson, My Amazon Guy’s VP of Marketing, with Chris Rawlings, an expert in growing Amazon brands through PPC!
They're spilling the secrets that could take your PPC game from zero to hero.
Why you need to tune in:
✓ Learn advanced PPC strategies straight from the experts.
✓ Discover the advertising tactics that can catapult your brand's growth.
✓ Engage in real-time Q&A to get tailored advice for your Amazon campaigns.
This isn't just advice; it's a masterclass in Amazon growth.
Mark your calendar, bring your questions, and prepare to transform your approach to Amazon advertising!
AmazonPPC #AmazonAdsCampaign #AmazonSellerTips #AmazonPodcast #AmazonPPCAMA
P.S. - It's time to elevate your Amazon brand to the Million-Dollar Club with PPC mastery!
Timestamps:
00:00 - Introduction Music
10:01 - Beginning of Live Q&A: Enhancing Ad Campaigns
10:48 - Live Stream Sound Check and Viewer Interaction
13:26 - Introduction of Chris and PPC Strategies Discussion
14:32 - Announcement of the Profitable PPC Challenge
15:10 - Deep Dive into Viewer Questions on PPC
15:36 - Discussion about the Challenge's Promotional Graphics
16:23 - Updates and Changes to the $47 Challenge
17:10 - Deep Dive into PPC Questions Begins
18:01 - Strategies for Handling Negative Reviews from Vine
21:12 - Exploring STP Campaigns in Expanded Match
24:26 - Strategies for Handling Variations and Vine Reviews
26:22 - Addressing Plateaus in Daily Sales and Strategies for Scaling
32:07 - Calculating Bids for Desired ACoS and Adjusting for Performance
36:57 - Discussing Keyword Performance in Auto vs. Exact Match Campaigns
38:00 - The Concept of Campaign Chaining for PPC Success
39:06 - Using Successful Keywords for Sponsored Brand Campaigns
40:24 - Strategies for Utilizing High-Performing Keywords Beyond PPC
41:40 - Decision Making on Reordering Products with High Reviews
43:16 - Evaluating and Improving Product Listings for Better Sales
45:44 - Importance of Click-Through Rate and Conversion Rate Optimization
49:22 - Is Amazon FBA Still Profitable in 2024?
53:05 - Strategy for Selecting Niches and Products with Design Variation for FBA Success
56:07 - Introduction to Final Questions on PPC Duration
56:14 - Understanding the Impact of PPC on Organic Traffic
57:27 - Launch Period and TACoS Strategy
59:22 - Targeting Keywords with Specific Search Volumes
1:01:49 - Tips for New Sellers on Listing Optimization and PPC Learning
1:04:30 - PPC Challenge Introduction and Benefits
1:05:48 - Overview of the PPC Challenge Structure and Goals
1:07:10 - Details on the Value and Format of the PPC Challenge
1:08:16 - Closing Remarks and Invitation to Join the PPC Challenge
Support the Show.
Coupon changes: https://sellercentral.amazon.com/help/hub/reference/GLBL4T5C9UAB9T5P
Confused by recent Amazon coupon changes? You're not alone! This video by Steven Pope explains the new coupon pricing requirements and how they impact your brand's strategy. Learn how these changes affect coupon usage and discover alternative promotional tactics.
amazonseller #amazonfba #amazoncoupons
Save money on your Helium 10 subscription!
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction
00:04 - Amazon Coupon Changes Announced
00:13 - Understanding the New Rules
00:41 - Breakdown by Brett Bohanan
00:53 - Key Changes Explained
01:50 - Helium 10 Tool Demonstration
02:03 - Median Price vs. Lowest Price
02:27 - Coupon vs. Promotion Confusion
03:00 - Limitations of the New Rules
03:23 - Subscribe and Save (SNS) Coupons
03:35 - Strategic Use of Coupons
04:07 - Scenarios and Recommendations
04:31 - Conclusion and Resources
04:45 - Outro
Support the Show.
Visit this link for Amazon Brand Guidelines → https://myamazonguy.com/brand-guidelines
Feeling lost on how to create a cohesive brand image for your Amazon store? My Amazon Guy, a trusted Amazon brand booster, unveils a new service: Brand Guidelines! This video dives into the importance of brand guidelines, what's included in their service, and how it can benefit your business.
amazonseller #amazonFBA #branding #brandguidelines
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamp:
00:00 - What are Brand Guidelines and Why Are They Important?
00:27 - My Amazon Guy's Brand Guidelines Service Explained
01:15 - Key Benefits of Brand Consistency for Amazon Sellers
01: 20 - How Brand Guidelines Can Save Time & Improve Conversions
01:40 - My Amazon Guy's Brand Guidelines Pricing
03:06 - Avoiding Common Branding Mistakes
03:40 - Frequently Asked Questions about Brand Guidelines
Support the Show.
Who says you can't crush it on Amazon?
Not Noah Wickham.
Join the Friday Live Q&A with My Amazon Guy's expert, Noah, and get ready to unlock your Amazon potential!
This isn't your average Q&A - it's a powerhouse of Amazon insights delivered straight to you.
Cut through the noise and skyrocket your sales:
→ Live expert advice from Noah himself
→ Real-time solutions to your toughest Amazon challenges
→ Weekly Amazon mastery sessions to propel your Amazon business
Every Friday is your chance to level up:
→ Learn from the best, connect with the community, and dominate the game
→ Don't just watch, take action!
Be there or be square. Let's conquer Amazon together!
AmazonFridayLiveQA #AskNoahLive #AskMyAmazonGuy #AmazonFBA #amazonppc
Support the Show.
Struggling to compete on Amazon? Many sellers rush into competing with hot-selling products without realizing they're commoditized. This video by John Aspinall of My Amazon Guy explains how to identify commoditized products and develop winning strategies to stand out using branding. Learn why competing solely on price can be a race to the bottom. Discover effective tactics to thrive in the Amazon marketplace.
amazonfba #amazonseller #ecommerce #onlineselling #branding
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction: Commoditized Products on Amazon
00:52 - Identifying Commoditized Products
01:35 - Standing Out with Branding for Commoditized Products
01:53 - Competing on Price with Commoditized Products (Not Recommended)
02:27 - Considering Costs Before Competing on Price
02:50 - Conclusion: Don't Blindly Compete on Price
Support the Show.
Amazon "gurus" who share mistakes have more buy-in with their audiences.
Ask me how I know.
Every time I post my mistakes, I make more money.
I get paid to make mistakes? Yes.
When I started my agency it took off immediately. I had done consulting prior to the agency for 6 years. I was well primed to run an agency.
I also had immediate success selling my own products on Amazon. I made a few brands, and in my best year profited 250k in 2021 (just selling on Amazon).
As time went on, the agency took off (20-mil ARR now).
But the product business mistakes piled up.
I built more brands, and dropped hundreds of thousands of dollars on equipment.
I spent 27.5k a month on warehousing (stupidest Amazon mistake I've made).
And you thought the new FBA fees were bad?
I invented new manufacturing techniques for holsters. Problem was, no one bought my holsters.
I started a soap brand. I sold a million dollars in soap but I never broke the $20 price point so profits were peanuts.
My wine glasses stopped selling, I started selling tumblers. Problem was, margins shrunk and competition spiked. The killshot tho? Amazon banning parody tumblers on Black Friday.
I justified continuing selling on Amazon because every problem I ran into became content. Amazon yanked my listing? FU Amazon here's me troubleshooting for hours and fixing it.
I was able to make awesome A+ content and showoff what a brand could do. I could experiment with SEO and break every keyword convention just to show off what's possible.
It was great, and honestly the content stands up to today.
My passion through all of this has always remained the same: Education.
I am an educational company that happens to be selling on Amazon, that happens to be an agency.
And because of that, me sharing how I messed up is on brand. Me sharing my roadrash is part of the education process.
The mistakes I posted here aren't even the biggest ones I've made in business. The biggest one cost me 2-million dollars.
And that's exactly why you should hire me. Because I have Amazon roadrash. Because I will help you prevent the mistakes that cost me millions of dollars.
Or you could hire the guru who claims everything is going well...
P.S. Pic of Boracay - if Amazon is an island, you gotta go through that cave to find success. You can't just walk the beaches.
Discover the invaluable lessons learned from the highs and lows of selling on Amazon with Steven Pope, founder of My Amazon Guy. In this video, Steven shares his personal journey of transitioning from profitable sales to facing significant challenges due to Amazon's changing fees, category issues, and more. Learn from his mistakes in product selection, branding, and warehouse management to avoid common pitfalls and succeed in the competitive Amazon marketplace. Whether you're a new seller or looking to improve your current strategies, this video provides essential insights into navigating Amazon's complexities and thriving as a seller.
AmazonSellingTips #EcommerceMistakes #OnlineBusiness #AmazonFBA
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Support the Show.
Our Amazon Agency experts here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more: https://myamazonguy.com/seller-central-amazon/
Explore the latest Amazon Manage All Inventory dashboard with Benjamin Loya from My Amazon Guy. This video walkthrough showcases the new experience Amazon launched, designed to enhance how sellers manage inventory, view sales performance, and access critical FBA inventory details with fewer clicks. Learn how to navigate the updated interface, utilize sorting features for better analysis, and make the most of direct access options for managing listings and images. Plus, discover how Amazon's recommendations can streamline your workflow and improve efficiency. Perfect for Amazon sellers looking to save time and optimize their Seller Central account management.
AmazonInventoryManagement #SellerCentralTips #FBAInventory #AmazonDashboardUpdate #EcommerceEfficiency
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
→ Amazon Brand Registry Tools
↳ https://myamazonguy.com/amazon-brand-registry/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamp:
00:00 - Introduction to New Amazon Inventory Management
00:07 - Overview of the Manage All Inventory Dashboard
00:25 - Exploring the New Experience Features
00:41 - Sorting and Sales Performance Insights
01:20 - FBA Inventory Details and Insights
01:47 - Enhancements in Listing Management and Editing
02:09 - Direct Access to Manage Images and Pricing
02:46 - Amazon's Recommendations and Next Steps
03:05 - Creating Shipments and Improving Efficiency
03:11 - Conclusion and Call to Action
Support the Show.
Check out My Amazon Guy's favorite tool in Helium 10!
https://crushtrk.com/?a=427&c=188&p=r&s4=STEVENPOPE10&s5=PURL-026847
This video shows you how we use Helium 10 to make selling on Amazon and Walmart a lot easier. You'll see how this awesome tool helps us find the best keywords, keep track of our earnings, manage our products, and much more. We’ll dive into the best features of Helium 10, especially our number one pick that helps us stay ahead of the competition. Whether you’re new to selling online or looking to boost your sales, this guide is full of tips to help you do just that.
Helium10Tools #AmazonSellingTips #MyAmazonGuyFavorites
→ Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Get a special discount for upgrading your account!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us on Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Don't forget to subscribe to our podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Get ready for a special treat! Join us for the My Amazon Guy Friday Live Q&A with the one and only, Steven Pope.
He's not just any Amazon expert; he's a wizard who makes the complex world of Amazon feel like a walk in the park.
With his vast experience in growing businesses, boosting SEO, and acing PPC, Steven's insights are pure gold for any Amazon seller.
What can you look forward to?
⤷ Direct insights from Steven's extensive Amazon knowledge.
⤷ Practical strategies to boost your growth.
⤷ Instant solutions to your pressing Amazon challenges.
Why tune in? This session is more than just a Q&A.
It's a comprehensive masterclass in e-commerce success.
Get your questions ready and you'll walk away with actionable tips ready for immediate implementation.
AmazonPodcast #AskMyAmazonGuy #FridayLiveAMA #AmazonSellingTips
Support the Show.
Get ready to stop crying over your underperforming ASINs! Join John Aspinall as he whip your listings into shape.
Tired of watching your products gather digital dust? Fed up with sales as slow as a tortoise on a treadmill? John’s got the tough love your ASINs desperately need.
He’ll be dishing out live advice on how to:
↳ Catapult your ASINs out of obscurity and into the spotlight
↳ Snag sales strategies that actually stick
↳ Graduate from Amazon mediocrity to top-seller territory
↳ Strategically tweak your game for the win, not just a participation trophy
If you’re ready for some real talk and ready to see your numbers go up (for once), you can’t afford to miss this.
Transform your listings, transform your life – or at least your sales. See you there!
AmazonListings #JohnAspinallLive #ASINRescue #AskMyAmazonGuy #FreeASINReview #AmazonCTR
Timestamps:
00:00 - Introduction to the Final ARL Episode
10:05 - Announcement: Last ARL and Future Plans
11:19 - Transition to More Practical, Actionable Content
13:06 - Introduction to the Slack Cohort for Direct Engagement
14:05 - Recap of ARL's Impact and Upcoming Webinars
16:04 - Details on Upcoming AI Webinar for Product Optimization
17:00 - Using AI for Enhancing Product Listings and Images
18:20 - Joining the Slack Group for Exclusive Insights
19:40 - Live Product Review Session Begins
20:01 - Reviewing Nana Tumblr Product Listing
23:05 - Suggestions for Eyedrop Product Listing Enhancements
25:42 - Analyzing Drink Mix Product Listing for Improvements
26:17 - Demonstrating Product Listing Enhancements Using Design Tools
27:02 - Importance of Showcasing the Actual Product in Listings
29:07 - Emphasizing Product Origin for Increased Trust and Transparency
30:01 - Practical Canva Tips for Improving Product Visibility
32:04 - Strategies for Highlighting Product Quantity and Origin
35:29 - Transition to Reviewing Another Product Listing
35:55 - Review of Powder Drink Mix: Packaging and Marketing Suggestions
36:32 - Using Canva for Mockups: A Practical Demonstration
38:04 - Highlighting the Importance of Product Presentation
39:01 - Suggestion for Demonstrating Powder Mix in Use
40:00 - The Power of Before-and-After Images in Marketing
41:01 - Discussion on Packaging and Flavor Profiles
42:00 - Enhancing Visual Appeal with Canva for a Drink Mix Product
43:23 - Transition to Jewelry Product Review: Importance of Lifestyle Images
45:00 - SEO Tips for Jewelry Listings and the Value of A+ Content
47:10 - Review of Personalized Dog Tags: Highlighting Features Clearly
49:03 - Utilizing Brand Store Modules Effectively
50:53 - Review of Pet Food Mat: Emphasizing Size and Features
52:38 - How to Improve Pet Product Listings with Better Images and Descriptions
54:03 - Discussion on Knife Set Listing: Making the Product Stand Out
55:38 - Tips on Product Photography and Image Editing
56:30 - Canva Tutorial for Creating Mockups
57:19 - Emphasizing the Importance of Aspect Ratios and Visual Presentation
58:05 - Discussing the "Six Piece Set" and "Made in France" Elements
58:53 - Rationale Behind Specific Design Choices
59:58 - Finalizing the Mockup with Canva Enhancements
1:00:22 - Discussion on the Use of Photoshop vs. Canva
1:01:18 - Personal Anecdote about Providing Direction to Creative Teams
1:02:01 - Reviewing a Competitor's Product (Dog/Cat Food Mat)
1:03:50 - Suggestions for Improving the Competitor's Product Presentation
1:05:57 - Closing Remarks and Farewell to the Audience
Support the Show.
Discover the journey of a seasoned Amazon seller and founder of My Amazon Guy, Steven Pope, as he navigates the highs and lows of running an Amazon brand. From investing in the Age of Sage brand, facing unexpected challenges, to ultimately deciding to sell, this video covers essential insights into product selection, logistics, and marketing strategies. Whether you're an aspiring seller or looking to improve your Amazon business, gain valuable lessons from someone who's experienced it all. Plus, explore the surprising shift back to retail arbitrage and the continuing success of running an Amazon agency.
amazonselling #ecommerceinsights #brandstrategy #retailarbitrage #amazonagency
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
→ Get Operations and Sales Agency Assistance
↳ https://www.myguy.agency/#programselection
→ Save 20% on your first 6 months of Helium 10! Use code STEVENPOPE6M20!
↳ https://bit.ly/3RTm5id
→ Already have Helium 10? Exclusive MAG discount for upgrading existing accounts here:
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to Selling Amazon Brand
00:35 - Reflections on Loss and Decision to Sell
01:02 - Launching Age of Sage Brand and Challenges
01:55 - Marketing Successes and Profit Margin Struggles
02:42 - Realizing Strengths and Weaknesses in Business
03:07 - Shift in Amazon Strategy and Product Challenges
04:20 - Decision to Focus on Agency and Sell Product Business
05:01 - Discussing Product Strategy and Warehouse Costs
05:37 - Zone of Genius: Marketing and Educational Content
06:02 - The Impact of Educational Content on Agency Success
07:01 - Insights on Amazon's Future and Logistics Importance
08:44 - Transition to Retail Arbitrage and Reflections on Past Advice
09:38 - Future Content Direction and Agency vs. Amazon Brand
Support the Show.
Gear up for an epic Amazon PPC AMA session with My Amazon Guy's VP of Marketing, Kevin Sanderson, joined by the advertising wizard Andy Craig, Founder of AdHabit.
Prepare to have your strategy playbook rewritten with game-changing insights.
Here's why this session is a game-changer:
↳ Capture groundbreaking tactics to supercharge your Amazon campaigns
↳ Learn from Kevin Sanderson's expert playbook on driving success
↳ Interactive Q&A with Amazon marketing royalty – bring your toughest questions!
This podcast is where true Amazon legends are made.
Save the date, prep your questions, and get ready to join the elite!
Step into the arena where Amazon marketing champions are forged!
AmazonPPC #AndyCraigInsights #AdHabit #AskMyAmazonGuy #AmazonPodcastAMA
Timestamps:
00:00 - Introduction to PPC Advertising on Amazon
10:29 - Introduction of Guest Expert Andy Craig from Ad Habit
11:27 - Importance of Being Proactive with Amazon Ads
12:01 - Interactive Session: Viewer Participation with Emojis
12:46 - Andy Craig Shares His Background in Amazon Advertising
17:13 - Turning Viewer Frowns Upside Down: Improving Ad Performance
18:12 - Q&A Session Begins: Tailoring PPC Campaigns for Success
19:00 - Addressing Budget Allocation for PPC Campaigns
20:27 - Optimizing Auto Campaigns: Splitting for Better Control
22:43 - Advertising Strategies for Repeat Purchase Products
24:53 - Budget Management and Prioritizing Campaigns Based on Performance
26:26 - Effective Budgeting for High and Low ACoS Campaigns
27:36 - Understanding ACOS and TACOS in Campaign Optimization
29:16 - Strategies for Handling High ACOS Campaigns
30:15 - Utilizing Negative Keywords and Dealing with Non-Converting Keywords
30:51 - Strategies for Setting Cost-Per-Acquisition Goals
32:49 - Tracking and Optimizing Amazon PPC Campaigns Effectively
35:46 - Managing Keywords for Optimal PPC Performance
37:45 - The Role of Category Targeting in Amazon PPC
38:43 - Keeping TACOS in Mind While Optimizing Campaigns
40:37 - Understanding the Stages of PPC: Launch, Grow, Maintain
43:55 - Key Metrics for Business Growth and Understanding Placement Modifiers
44:21 - Strategies for Bidding Competitively in Amazon PPC Auctions
47:16 - Category Targeting Strategies and Refinements
47:58 - Emphasis on Exact Match Product Targeting for New Sellers
48:25 - Key Metrics for Business Growth Beyond ACOS and ROAS
49:33 - Understanding Placement Modifiers for PPC Campaigns
50:47 - Strategies for Competitive Bidding in Amazon PPC
53:02 - Effectiveness of Expanded Product Targeting in Campaigns
54:06 - Resources for Learning Amazon PPC Strategies
55:06 - The Importance of Testing and Learning from PPC Campaigns
56:12 - Managing Expectations and Emotions in PPC Campaign Management
57:20 - Beware of Shiny Object Syndrome with New Amazon Features
57:57 - PPC Strategies for Launching Similar Products
59:05 - Budget Optimization and Allocation Among Different Sponsored Ad Types
1:00:01 - Setting and Understanding Budget Recommendations
1:01:08 - Importance of Bid Over Budget in Campaign Optimization
1:02:47 - Lack of Impressions for a Targeted Keyword and Possible Solutions
1:05:57 - Discussion on Negating Keywords in Auto Campaigns for Better Control
Support the Show.
Get real-time solutions to your Amazon dilemmas with Jason Mastromatteo on our Friday LIVE AMA!
Join Jason as he dives deep into the world of Amazon, offering you the insights and strategies you need to conquer the marketplace.
In this livestream, you'll discover:
✓ Instant answers to your Amazon questions.
✓ Live advice to navigate Amazon's complexities and boost your sales.
✓ A community of fellow sellers to connect with and learn from.
Every Friday is your chance to step up your Amazon game.
Transform challenges into opportunities and become a master of the Amazon universe.
Tune in to our livestream for actionable tips and tricks that will skyrocket your Amazon success.
P.S. - Don't forget to like, share, and subscribe for more invaluable Amazon content.
AmazonFridayLiveAMA #RealTimeSolutions #AskMyAmazonGuyLive #AmazonSelling #liveqanda
Support the Show.
Step into the world of My Amazon Guy (MAG) with Jan Kenneth Adriano, our project manager who’s found a perfect blend of work and life here. John opens up about how MAG isn’t just a place to work; it's where he’s grown, saved for his future, and learned the art of balance. Through his story, you’ll see how MAG supports its family to not just dream big but live those dreams, with time for loved ones and personal passions. Whether you’re looking to grow in your career, find financial stability, or achieve that sought-after work-life harmony, Jan's journey is proof that at MAG, it’s all within reach.
MyAmazonGuyCulture #WorkLifeBalance #EmployeeDevelopment #SavingStrategies #AmazonKnowledge
We encourage personal growth, action, technical proficiency and communication, and prioritize progress over perfection.
View our job openings, and check out some of our employee testimonials
↳ https://myamazonguy.com/jobs/
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Intro Music
00:13 - Introduction by Jan Kenneth Adriano
00:16 - Work-Life Balance at MAG
00:46 - Personal and Professional Growth
00:55 - Financial Savings and Future Building
01:08 - Efficient Processes and Wise Spending
01:24 - Becoming a Better Version of Oneself
Support the Show.
Catch your Amazon listings a big break with John Aspinall!
Is your Amazon game feeling stuck?
Are those ASINs not quite hitting the mark?
Let's change that!
Hop on LIVE with John Aspinall as he dives into ASIN listings from sellers just like you.
Watch and learn as John demonstrates how to:
↳ Boost your ASIN's visibility
↳ Tap into strategies that drive sales and profits
↳ Improve your seller game step by step
↳ Refine your approach for sustained Amazon triumph
Grab this opportunity to have your ASIN fine-tuned by a seasoned pro and see your results soar.
Ready to see real change? Join us live!
It's time to unleash the full potential of your Amazon listings!
AskMyAmazonGuy #AmazonCTR #ASINReview #amazonlistingoptimization
Timestamps:
00:00 - Video Start with Music Intro
09:58 - Introduction to the Episode
10:28 - Overview of Today's Content and Viewer Interaction Prompt
11:23 - Detailed Product Review Begins: ASIN Discussion
12:01 - Transition to Screen Sharing for Product Analysis
15:06 - Discussion on Product Packaging and Marketing Suggestions
17:01 - How to Improve Product Visualization with Examples
21:57 - Moving onto Another Product for Review
23:40 - Discussion on Leveraging Official Art and Branding
24:07 - Review of Sympathy Windchimes Product
27:24 - Tips on Enhancing Product Presentation
31:16 - Introduction to Another Product for Review
33:38 - Advice on Showcasing Product Sets and Value
37:01 - Addressing First-Time Viewer Question on Placement Fees
38:01 - Review of a Fitness Stretching Strap Product
41:43 - Importance of a Brand Story Module
43:42 - Transition to General Q&A and Cohort Announcement
47:52 - Discussion on SEO and Keyword Strategy
50:55 - Review of a Cosmetic Product Listing
55:57 - Analysis of an Aquarium Carbon Filter Listing
1:01:21 - Webinar Announcement and Closing Remarks
Support the Show.
Join Ben from My Amazon Guy as he discusses the latest changes to Amazon's coupon pricing requirements set to take effect on March 12, 2024.
Learn about the updated minimum and maximum discount rates, the importance of sales history for coupon eligibility, and how the 'was price' is determined based on a 90-day median price paid by customers.
Ben also provides a clear explanation on how to calculate the median price for your product's 'was price,' ensuring you can successfully navigate these new rules. Whether you're launching a new product or looking to apply coupons to existing products, this video offers valuable insights to help you adapt to Amazon's evolving marketplace.
Don't miss out on these crucial updates that aim to enhance customer trust and improve the coupon experience on Amazon.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
Timestamps:
00:00 - Introduction to Amazon Coupon Pricing Changes
00:08 - Overview of New Coupon Pricing Requirements Starting March 12, 2024
00:33 - Details on Minimum and Maximum Discount Requirements
00:41 - Sales History Requirement for Coupons
00:54 - Explanation of the "Was Price" Calculation
01:48 - How to Calculate the Median Price for "Was Price"
02:25 - Example Calculation of "Was Price" with Odd and Even Number of Prices
02:53 - Closing Remarks and Invitation for Feedback
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover the latest changes to Amazon's coupon policies effective March 12th, 2024, and how it impacts sellers and buyers alike. In this video, Steven Pope breaks down the new pricing requirements for coupons, requiring a sales history and limiting the promotional price to certain parameters. This update aims to enhance the shopping experience by ensuring more genuine discount offers, affecting both new product launches and pricing strategies. Learn how to navigate these changes, the impact on conversion tactics, and alternative promotional methods like limited time deals. Plus, get insights into making your coupons more effective and standing out in a competitive marketplace. For more tips on Amazon selling strategies and to maximize your sales performance, subscribe and explore additional resources at My Amazon Guy.
AmazonSellingTips #EcommerceStrategies #CouponPolicyUpdate #AmazonSellers #OnlineRetailTactics
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Timestamps:
00:00 - Introduction to Amazon's New Coupon Requirements
00:14 - Overview of New Coupon Pricing Requirements
00:47 - Impact of Pricing Requirements on Coupon Eligibility
01:20 - Strategies for Launching New Products with Coupons
02:00 - How These Changes Benefit Buyers and Affect Sellers
02:26 - Exploring Specific Coupon Error Messages and Solutions
03:55 - Practical Example: Analyzing a Product Coupon on Amazon
05:08 - Price History Analysis and Its Impact on Coupon Validity
05:45 - Future of Coupons on Amazon After March 12th, 2024
06:39 - Alternatives to Coupons: Limited Time Deals and Best Seller Badges
07:01 - Closing Thoughts and Additional Resources
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
• FBA Prep Fee Breakdown https://amzprep.notion.site/Amazon-Fee-Changes-in-2024-915c59d82984471881dbb84891997fa5
• Fulfillment Fees Increase: Fulfillment fees for standard-size items have risen by an average of 5-8%, impacting the overall cost for sellers utilizing Amazon's fulfillment services.
• Long-Term Storage Fee Adjustments: Long-term storage fees have been adjusted, with the minimum storage duration for assessing fees reduced from 365 to 180 days. This change may impact sellers with slow-moving inventory.
• Storage Fee Changes: Storage fees have been restructured, incorporating a tiered pricing model based on the product's volume. Smaller items may experience increased storage costs.
• Removal Fee Updates: Removal order fees have been revised, affecting sellers who need to retrieve or dispose of their inventory from Amazon fulfillment centers.
• New Packaging and Prep Service Fees: Amazon FBA has introduced fees for optional packaging and prep services. Sellers opting for Amazon's services in these areas will now incur additional charges.
• Category-Specific Fee Adjustments: Fees for certain categories have been updated. Sellers in specific niches may experience changes in referral fees or other category-related charges.
• Returns Processing Fee Increase: The fee for processing customer returns has been increased, impacting sellers who frequently deal with product returns.
Stay ahead with the latest Amazon seller updates as Steven Pope dive into the 2024 fee changes impacting Amazon sellers. From increased fulfillment fees to revised storage and removal costs, learn how these adjustments will affect your Amazon business. This video provides a thorough analysis of all significant fee updates, including category-specific adjustments and new logistics challenges. Whether you're dealing with small items or managing a large inventory, discover strategic insights to navigate these changes effectively. Plus, get tips on optimizing your inventory performance and exploring Amazon's new services. For Amazon sellers seeking to maintain profitability and efficiency, this video is packed with critical information and strategies. Subscribe for more updates and insights into Amazon's evolving marketplace.
FBAFeeUpdate2024 #AmazonSellingTips #EcommerceFeeStrategies #SellerFeeInsights
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover the latest Amazon update as Steven Pope delve into the discontinuation of the Manage Your Customer Engagement (MYCE) tool. Learn about the features it offered, how it impacted Amazon sellers, and why it's being terminated. Steven Pope also explore Amazon's history with seller tools, the increasing challenges of selling on Amazon, and what this means for the future of seller-customer interaction. Whether you're an established Amazon seller or new to the platform, this video provides valuable insights into navigating Amazon's evolving marketplace. Don't forget to subscribe for more Amazon news and strategies.
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
→ Amazon Brand Registry Tools
↳ https://myamazonguy.com/amazon-brand-registry/
Timestamps:
00:00 - Introduction to Amazon Email Marketing Tool Termination
00:22 - Official Announcement: End of Manage Your Customer Engagement Tool
00:45 - Overview of What the Tool Offered
01:12 - Analysis of Amazon's Tool Development Strategy
01:34 - The Requirement for Customer Engagement via the Tool
02:01 - Upselling Opportunities with the Tool
02:15 - No Replacement Expected for the Discontinued Tool
02:27 - The Growing Difficulty of Selling on Amazon
03:02 - Final Thoughts on the Discontinuation and Future Speculations
03:33 - Subscribe for More Amazon Updates
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Guardians duo back in action for Amazon domination!
Strap in for an interstellar adventure with our very own guardians, Faith Denniston and Jason Mastromatteo, in the Live Q&A that's more thrilling than a jump through space!
→ Guardians of the Amazon galaxy:
↳ Armed with wisdom sharper than Star-Lord's blasters.
↳ Faith and Jason guide you through the cosmos of Amazon selling.
→ Blast past the clutter:
↳ Live advice that hits like Gamora's swordplay.
↳ Instant solutions to your most complex Amazon quandaries.
→ Your weekly power boost:
↳ Learn from the best, connect with fellow sellers, and amp up your e-commerce prowess.
→ Claim your cosmic power:
↳ Don't just play the game—own it.
↳ Every Friday, we're here to turn you into the Star-Lord of Amazon.
Join our cosmic voyage. Unleash the full potential of your Amazon store with the guardians by your side!
GuardiansOfAmazon #AmazonFridayLiveQA #MyAmazonGuy
Support the Show.
Dive into the rewarding journey of John Karl Reyes with My Amazon Guy (MAG), where teamwork, support, and work-life balance shine through. Discover how MAG has not only fostered a non-toxic work environment but also helped John achieve financial stability and personal dreams, including his ultimate PC build to enjoy Elden Ring. Join us for an inside look at the life-changing experiences MAG offers to its team members. Perfect for aspiring Amazon specialists and those curious about MAG's culture.
We encourage personal growth, action, technical proficiency and communication, and prioritize progress over perfection.
View our job openings, and check out some of our employee testimonials
↳ https://myamazonguy.com/jobs/
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:13 - Introduction by John Car Rees
00:16 - Teamwork and Support System at MAG
00:43 - Shoutout to Brand Manager
00:57 - Personal Achievements and Financial Stability
01:04 - Achieving Dream PC Build and Work-Life Balance
01:30 - Closing Thoughts and Music Outro
Support the Show.
Stuck with underperforming ASINs? Wave goodbye to missed growth and sales!
Catch John Aspinall LIVE with guest powerhouse Daniela Bolzmann, the founder of MindfulGoods.co, mastermind of launch-ready listings that have doubled and tripled brand sales.
Here's the game plan:
→ Elevate your ASINs for unstoppable visibility
→ Harness tactics that have buyers hitting 'BUY NOW'
→ John's listing finesse meets Daniela's creative genius
Ready to revolutionize your Amazon strategy? This is your golden ticket!
Plug in:
→ Watch your sales soar with expert tweaks
→ Fine-tune for impact with simple, effective changes
Don't just list it, list it right — with insights from the pros that know.
AmazonSales #ASINOptimization #ecommercerevolution
Support the Show.
Discover effective strategies for keyword indexing and ranking on Amazon in this insightful video. Learn how to balance your budget and make data-driven decisions for your Amazon listings. We dive deep into analyzing organic vs. sponsored ranks using Helium 10, controlling ad costs, and identifying high-value keywords. Understand the importance of Amazon's Search Query Performance (SQP) report for in-depth keyword analysis. Get tips on cross-referencing data from third-party tools like Jungle Scout, focusing on keywords with sufficient search volume, and optimizing your manual targeting efforts. Perfect for Amazon sellers looking to enhance their SEO and gain market share in a competitive landscape.
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10? Exclusive MAG discount for upgrading existing accounts here:
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
AmazonSEO #KeywordIndexing #EcommerceStrategies #Helium10 #AmazonRanking
Timestamps:
00:00 - Introduction to Keyword Indexing Strategies
00:15 - Budget Considerations and Data-Driven Decision Making
00:34 - Analyzing Organic vs. Sponsored Rank Using Helium 10
01:01 - Controlling Costs with Campaign and Ad Group Management
01:30 - Identifying Competitors and High-Value Keywords
02:05 - Utilizing Amazon's SQP for In-Depth Keyword Analysis
02:58 - Cross-Referencing Data from Third-Party Tools
03:27 - Identifying Opportunities with Helium 10 and SQP
04:02 - Focusing on Keywords with Sufficient Search Volume
04:31 - Utilizing SQP and Manual Targeting for Keyword Ranking
05:03 - Final Tips on Keyword Indexing and Ranking Strategies
→ Amazon Brand Registry Tools
↳ https://myamazonguy.com/amazon-brand-registry/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Unlock the secrets to exponential business growth with our latest video! Dive into effective sales team building strategies, explore the power of personality profiling for team roles, and debunk common myths about Amazon FBA market saturation. Learn from a seasoned expert about generating engaging content, building a loyal audience, and navigating the four quadrants of business growth, with a special focus on mastering the challenging world of paid media. Perfect for entrepreneurs and business owners seeking to scale up their ventures. Tune in now for invaluable insights and practical tips!
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
We encourage personal growth, action, technical proficiency and communication, and prioritize progress over perfection.
View our job openings, and check out some of our employee testimonials
↳ https://myamazonguy.com/jobs/
Timestamps:
00:00 - Introduction to Sales Team Training and Personality Profiling
00:21 - Hiring Traits for Different Roles
00:51 - Strategies for Amazon FBA and Content Generation
01:26 - Four Quadrants of Growth Strategy
02:33 - Importance of Pricing and Client Selection in Business Strategy
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10? Exclusive MAG discount for upgrading existing accounts here!
↳ https://myamazonguy.com/h10upgrade
→ More reason to invest in Helium 10!
↳ https://myamazonguy.com/helium-10-service/
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Meet Theresa, an Amazon specialist at My Amazon Guy, as she shares her fulfilling experience working with a team that values freedom, flexibility, and work-life balance. Discover how remote work and a supportive environment enable her to excel professionally while enjoying quality time with her family. Ideal for those curious about the benefits of joining My Amazon Guy and the positive impact it can have on personal well-being and professional growth.
We encourage personal growth, action, technical proficiency and communication, and prioritize progress over perfection.
View our job openings, and check out some of our employee testimonials
↳ https://myamazonguy.com/jobs/
→ The Amazon Agency That Gets Results
↳ https://myamazonguy.com/amazon-agency/
Our Amazon Agency specialists here at My Amazon Guy are always on the lookout for the latest updates in Seller Central Amazon in order to better manage our clients’ listings.
Click here to know more:
↳ https://myamazonguy.com/seller-central-amazon/
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
MyAmazonGuy #RemoteWork #WorkLifeBalance #AmazonSpecialist #EcommerceCareers #DigitalNomad #TeamCulture #NoMicromanagement #FamilyFirst #CareerGrowth
Timestamps:
00:11 - Introduction by Theresa, an Amazon Specialist
00:20 - Benefits of Working Remotely for My Amazon Guy
00:38 - Enjoying Freedom and Flexibility in Work
00:46 - Positive Team Experience with Daniel and Chris
00:54 - Work-Life Balance and Family Time
Support the Show.
Join XE Pueblos, an IT Specialist at MAG, as he shares his inspiring journey and experiences within the company. Discover the unique, open culture at MAG where barriers between staff and management are minimal, fostering direct communication and a supportive environment.
Learn how MAG empowers its employees, offering significant growth opportunities and personal development. XE shares how his time at MAG has enabled him to pursue his dreams, from exploring hydroponics to achieving personal milestones like buying a condo. This video offers a glimpse into the life of a MAG employee and the positive impact the company has on their professional and personal lives.
Here at MAG, we encourage personal growth, action, technical proficiency and communication, and we prioritize progress over perfection.
→ View our job openings, and check out some of our employee testimonials:
↳ https://myamazonguy.com/job
→ We are a full service Amazon agency. Learn more about us:
↳ https://myamazonguy.com/full-service-amazon-agency/
myamazonguy #EmployeeReview #employeetestimonial #worklifebalance
Join My Amazon Guy on LinkedIn:
https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Gear up to take Amazon by storm with fresh insights from our new host, Noah Wickham!
Join us for more than just a Q&A—it's your frontline briefing on Amazon strategy.
Navigate the marketplace with precision:
→ Tap into Noah's expertise live.
→ Get real-time solutions to elevate your Amazon game.
Power up your e-commerce tactics:
→ Connect with industry peers, learn from the best, and boost your sales potential.
Embrace each Friday as a launchpad for growth:
→ Don't just participate in the market—shape it with us.
Step into the arena this Friday and start unlocking the full potential of your Amazon business!
AmazonFridayLiveQA #EcommerceGrowth #MyAmazonGuyLive
Support the Show.
Dive into the world of big picture thinking and understand how the Culture Index influences business strategies. This video explores the nuances of visionary profiles, the importance of having detail-oriented partners, and the benefits of agency SOPs for Amazon brands. Get actionable advice on automating business processes and effective problem-solving methods. Ideal for entrepreneurs and business leaders looking to optimize their growth strategy.
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
CultureIndex #BusinessStrategy #AmazonBranding #Entrepreneurship #BusinessGrowth #DetailOriented #VisionaryThinking #AgencySOPs #ProblemSolving #BusinessAutomation
Timestamps:
00:00 - Understanding Big Picture Thinking and Culture Index
00:13 - Analyzing Visionary Profiles: Traits and Characteristics
00:36 - The Balance of Patience and Intensity in Personality Profiles
01:00 - Accurateness of Culture Index and Trait Extremes
01:25 - Importance of Detail-Oriented Partners in Business
01:47 - Benefits of Agency SOPs for Big Picture Thinkers
02:08 - Automating Business Processes with Agency SOPs
02:25 - Choosing the Right SOPs for Your Amazon Brand
03:00 - Actionable Steps for Business Growth and Problem-Solving
Support the Show.
Experience the energy and insights from our team in the Philippines as we bring you this journey packed with electrifying moments, candid employee stories, and the vibrant culture that makes My Amazon Guy a unique place to grow and succeed.
Hear from our VP of Brand Management on the excitement of company growth, an Operations Manager grateful for the work-life balance, and many more passionate team members. Their stories are not just about work; they're about transformation, leadership, and the pursuit of dreams.
This isn't just a glimpse into our summit; it's a window into the heart of our company where every member plays a vital role. Watch as ambitions turn into reality and how, even amidst the challenges, we rise together.
It's more than a summit; it's a celebration of growth, learning, and unity.
Don't miss out on the inspiration!
MAGPHSummit2024 #TeamGrowth #MyAmazonGuy
→ We are hiring full time work from home positions!
↳ Head over to https://myamazonguy.com/jobs to apply!
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Join us in our engaging video as we dive deep into the intricacies of selling high-ticket seasonal apparel on Amazon. Learn valuable tips on expanding your product catalog and navigating the challenges of apparel sales in a saturated market. Discover the importance of size accuracy and the high return rate in online apparel sales. Get insider advice on how to keep your brand alive throughout different seasons, including innovative strategies like influencer marketing and building a strong social media presence. Understand the nuances of telling your brand's story on Amazon and the impact of visual content. Plus, get creative ideas for offseason marketing to keep your brand in the spotlight. This video is a must-watch for Amazon sellers and marketers aiming to make a mark in the apparel industry.
AmazonFashionSales #SeasonalApparelTips #EcommerceStrategies #OnlineRetailSuccess #FashionSellingSecrets
Timestamps:
00:00 - High Ticket Seasonal Apparel Selling Tips
00:08 - Expanding Catalog with Seasonal Clothes
00:18 - Challenges of Selling High Ticket Apparel on Amazon
00:34 - Apparel's Market Saturation and Return Rates on Amazon
00:48 - Size Fit Issues with Online Apparel Sales
01:39 - Keeping Brand Interest Throughout the Year
02:01 - Apparel Sales Strategies and Market Positioning
02:09 - Leveraging Social Media for Brand Presence
02:30 - Influencer Marketing for Apparel Brands
02:52 - Building Brand Identity Offsite from Amazon
03:01 - Enhancing Brand Story on Amazon Listings
03:32 - Engaging with Brand Store and Amazon Features
03:50 - Creative Marketing Tactics for Offseason Apparel Sales
04:19 - John's TikTok Influence and Closing Remarks
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover how to navigate the competitive landscape of Amazon categories and find the perfect niche for your product. In this video, we dive into product opportunity exploration, using tools like Helium 10 to analyze market saturation, and provide practical advice on selecting categories that balance competition and profitability. Whether you're interested in supplements, water bottles, or any other product, learn how to make informed decisions to enhance your Amazon selling strategy.
AmazonSelling #EcommerceTips #ProductResearch #Helium10 #AmazonFBA
Timestamps:
00:00 - Introduction to Product Opportunity Exploration
00:14 - Exploring Product Opportunities by Categories
00:31 - Example: Analyzing Supplement Categories
00:48 - Using Helium 10 for Category Analysis
01:22 - Choosing Between High Competition or Niche Categories
02:04 - Case Study: Water Bottles Market Analysis
02:31 - Understanding Market Saturation with Keywords
03:01 - Exploring Alternative Categories for Products
03:31 - Combining Strategies for Product Research
03:38 - Final Advice: Passion and Market Research
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Learn about the essential roles of Visionaries and Integrators in business management. Discover how the Visionary generates ideas while the Integrator makes crucial decisions, as outlined in Rocket Fuel. Understand the dynamic between these roles and how responsibilities are divided within a company. Gain insights into defining roles, establishing reporting structures, and fostering clear communication channels for efficient operation. Get expert advice and strategies to optimize your business leadership.
Timestamps:
00:00 - Overview of Visionary and Integrator Roles
01:00 - Decision-Making Dynamics
02:30 - Division of Responsibilities
04:15 - Defining Roles and Reporting Structure
06:00 - Establishing Clear Communication Channels
BusinessLeadership #ManagementRoles #TeamDynamics #DecisionMaking #communicationstrategies
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover expert strategies for managing multiple Amazon Seller Central accounts with ease in this insightful video. Join us as we delve into the importance of One Time Password (OTP) systems, best practices for account security using tools like One Password, and effective methods for handling client turnover. Whether you're a boutique agency or looking to scale beyond 40 accounts, get actionable advice to streamline your Amazon account management process and ensure seamless operations. Perfect for Amazon sellers, agencies, and anyone interested in optimizing their Amazon business operations.
AmazonSeller, #AccountManagement, #SellerCentralTips, #EcommerceStrategy, #AmazonAgency
Get a free professional video where we analyze your ASIN:
https://myamazonguy.com/asin-review/
Timestamps:
00:00 - Introduction and Greetings
00:11 - Managing Multiple Amazon Accounts: Question
00:33 - Importance of OTP Systems for Amazon Sellers
01:35 - Strategy for Managing Multiple Client Accounts
02:47 - Using One Password for Account Security
03:59 - Benefits of One Password for Agencies
04:10 - Follow-Up on Password Management and Virtual Desktops
05:32 - Advice for Scaling Beyond 40 Accounts
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Ready to shake off your Amazon challenges like Taylor Swift? Join our Friday Live Q&A with Faith Denniston and Jason Mastromatteo, and let's score some touchdowns in your Amazon game like Travis Kelce!
This isn't just any Q&A it's your ticket to Amazon stardom:
Navigate the Amazon maze:
→ Swiftly tackle obstacles with expert advice.
→ Find real-time solutions to turn your listings into chart-toppers.
Boost your Amazon game every week:
→ Learn from the pros and connect with fellow sellers.
→ Supercharge your e-commerce strategy to hit the end zone.
Make every Friday your MVP moment:
→ Don't just play the game, dominate it like Kelce.
→ Be the Taylor Swift of Amazon selling: fearless and unstoppable.
Join the squad and let's turn your Amazon dreams into reality. It's time to shine!
AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive
Support the Show.
Revolutionize your Amazon sales with John Aspinall and guest expert, Kevin King!
Struggling with underperforming ASINs? Missing out on sales and growth? Not for long!
Join John Aspinall and special guest Kevin King, a renowned figure in direct marketing and Amazon selling, LIVE as they dissect ASIN listings from sellers like YOU.
Together, they will guide you on how to:
↳ Enhance your specific ASIN for peak visibility
↳ Apply successful sales and profit tactics
↳ Boost your overall seller performance
↳ Refine your Amazon strategy for sustained success
Don't miss this opportunity to have your ASIN critiqued by industry experts and elevate your Amazon journey!
Kevin King's Bio:
𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞:Since 1989, Kevin has led the way in direct marketing, Amazon selling, and internet marketing, empowering thousands with his innovative strategies and vast experience.
𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩:
Kevin is a leader who believes in educating and empowering individuals to excel, fostering an environment ripe for growth and innovation.
𝐊𝐞𝐲 𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬 𝐚𝐧𝐝 𝐑𝐞𝐜𝐨𝐠𝐧𝐢𝐭𝐢𝐨𝐧𝐬:
↳ Creator of Billion Dollar Seller Newsletter
↳ Creator of Freedom Ticket: #1 course for Amazon Sellers (160,000+ students)
↳ Founder & Host of Billion Dollar Seller Summit
↳ Host of AM/PM Podcast
↳ Keynote Speaker at 100+ events
↳ Featured in major publications
↳ Generated 8-figures in physical and digital product sales
↳ Recognized as a top direct marketer by Target Marketing Magazine
With Kevin's extensive background, your Amazon business is set for an incredible transformation!
ASINReview #AmazonPodcast #AmazonProductListingReview
Support the Show.
Dive into the world of Amazon listing optimization with our expert guide, Dustin Preston. Discover the power of main image optimization and its impact on click-through rates. Learn how even simple products like parchment paper can become irresistible with the right visual appeal. Get actionable tips on enhancing your product images, title optimization, and bullet points for maximized sales. Perfect for Amazon sellers looking to boost visibility and attract more clicks.
AmazonOptimization #MainImageMagic #EcommerceSuccess #ListingEnhancement #AmazonSEO #ProductImages #ClickThroughRate #OnlineSales #MyAmazonGuy #DustinPreston
Timestamps:
00:00 - Intro: The Importance of Main Image Optimization
00:23 - Case Study: Parchment Paper Listing Analysis
00:45 - Image Optimization Beyond Packaging
01:00 - Reviewing Title and Bullet Points
01:09 - Alt Text Importance and Image Strategies
01:31 - Comparing Different Listings for Appeal
01:49 - Identifying an Optimized Main Image Example
02:03 - The Impact of Quality Images and Lifestyle Photos
02:16 - Effective Use of Titles and Bullet Points
02:36 - Main Image Optimization Tips
03:00 - Enhancing Product Presentation
03:34 - Closing Thoughts: Maximizing Click-Through Rate (CTR)
03:40 - My Amazon Guy Agency Services Overview
03:52 - Conclusion and Thanks
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Explore effective strategies for Amazon sellers in our latest video. Learn how to utilize the Campaign Manager, particularly the 'Sold Products' tab, for a comprehensive view of your advertising and organic sales. Discover how to export data, calculate organic sales, and identify the best products for Amazon campaign advertising. Gain insights into handling ineligible products and optimizing low stock items. This guide is ideal for Amazon sellers looking to enhance their advertising strategy and sales performance.
AmazonSellingSecrets #CampaignManagerHacks #BoostAmazonSales #AmazonInsiderTips #ecommercesuccess
Timestamps:
00:00 - Introduction and Overview of Campaign Manager
0:11 - Analyzing Sold Products Tab for Advertising and Organic Sales
0:35 - How to Export Data and Calculate Organic Sales
0:59 - Identifying Products for Amazon Campaign Advertising
1:29 - Strategies for Ineligible Products and Low Stock Items
1:49 - Final Recommendations and Conclusion
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Maximize your Amazon sales with expert tips! Dive into our comprehensive video where John Aspinall analyze Henry's push-up board and share key strategies for product optimization, effective branding, and SEO enhancement. Learn how to stand out in a competitive market and drive your sales up.
AmazonSales #ProductOptimization #BrandBuilding #SEO #EcommerceSuccess #PushUpBoard
→ Get a free professional video where we analyze your ASIN:
↳ https://myamazonguy.com/asin-review/
Timestamps:
00:00 - Introduction to Henry's Sales Query
00:09 - Analysis of Product: Push-up Board
00:21 - Detailing Product Features and Usage
00:37 - Marketing and Branding Tips
00:57 - Discussing the Importance of a Brand Store
01:10 - Enhancing Product Listings and Customer Satisfaction
01:45 - The Significance of A+ Content and Brand Story
02:00 - Competitive Analysis in the Market
02:17 - The Need for Crawlable Text and SEO Optimization
02:46 - Keyword Optimization for Better Ranking
03:20 - Final Tips and Summary
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Kayla from My Amazon Guy breaks down the essentials of FBM shipping, explaining the differences between Seller Fulfilled Prime and standard Premium Shipping. This video is a must-watch for Amazon sellers looking to enhance their shipping strategies and improve customer satisfaction.
Learn about the key requirements and performance indicators for both shipping options, and discover how to access your shipping eligibilities in Seller Central.
Kayla also discusses the benefits of enrolling in Seller Fulfilled Prime, including the coveted Prime badge and improved customer support. Understand the additional responsibilities that come with Seller Fulfilled Prime, such as maintaining high delivery standards and offering free expedited shipping for Prime customers.
If you have any questions or need further guidance, My Amazon Guy is here to help as a learning-first company. Get ready to boost your Amazon business with effective shipping strategies.
AmazonFBM #SellerFulfilledPrime #AmazonShipping #EcommerceStrategy #MyAmazonGuy #OnlineRetail #AmazonSellerTips #ShippingOptimization #EcommerceShipping #AmazonBusinessStrategy
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Who says dominating Amazon is a dream? Definitely not us. Gear up for an engaging solo session at the Friday Live Q&A with Jason Mastromatteo!
Far from your usual Q&A, this is a deep dive into the heart of Amazon success.
Slice through the Amazon complexity:
→ Direct access to expert advice.
→ Immediate answers to your pressing Amazon questions.
Your essential Amazon boost each week:
→ Gain insights, forge connections, and elevate your e-commerce strategy.
Every Friday offers a new opportunity to excel:
→ Don’t just play the game, revolutionize it.
Mark your calendar. It’s time to unleash your Amazon potential together!
AmazonFridayLiveQA #AmazonSellerSupport #ElevateWithJason
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Transform your Amazon listings LIVE with John Aspinall!
Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!
Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.
John will show you how to:
↳ Optimize your specific ASIN for maximum visibility
↳ Identify proven sales and profit strategies
↳ Elevate overall performance as a seller
↳ Fine-tune your Amazon strategy for long-term gains
This is your chance to get your ASIN reviewed by a true expert and take your success to new heights!
Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!
ASINReview #ListingOptimization #AmazonCTR
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Join Jason Mastromatteo from My Amazon Guy as he breaks down Amazon's Frustration Free Packaging (FFP). Learn the pros and cons of FFP for vendors, its impact on customer experience, and cost implications. This essential guide is perfect for Amazon sellers looking to understand the nuances of FFP and make informed packaging decisions.
AmazonFBA #FrustrationFreePackaging #EcommerceTips #VendorCentral #OnlineRetail #EcoFriendlyPackaging #MyAmazonGuy
Timestamps:
00:00 - Introduction to Frustration Free Packaging (FFP)
00:12 - Overview of FFP and Vendor Side Interest
00:26 - FFP Variations and Definition
00:56 - Pros and Cons of FFP
01:12 - Impact of FFP on Product Packaging and Customer Experience
01:48 - Vendor Central Perspective on FFP and Cost Savings
02:23 - Suitability of FFP for Different Products
02:45 - Challenges with Exiting the FFP Program
03:01 - Final Tips on FFP
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Step into the future of Amazon selling with Shane from My Amazon Guy as he unveils crucial updates for virtual bundles in 2024. This video is a must-watch for Amazon sellers eager to elevate their sales and product visibility. Learn how the new display changes for virtual bundles can significantly increase your average order value and improve your product rankings. Shane provides a clear, actionable guide on creating and setting up effective virtual bundles right in your Seller Central account. Whether you're looking to bundle existing products or explore new combinations, this video offers all the insights you need.
For personalized assistance and more expert advice, visit myamazonguy.com
Timestamps:
00:00 - Introduction to Virtual Bundles on Amazon
00:07 - Update on Display and Impact of Virtual Bundles
00:15 - Practical Example of a Virtual Bundle Listing
00:30 - Benefits of the New Virtual Bundle Display
00:46 - Strategy for 2024: Leveraging Virtual Bundles
01:01 - Comparing Old and New Virtual Bundle Placements
01:24 - How to Create Effective Virtual Bundles
01:38 - Step-by-Step Guide to Setting Up Virtual Bundles in Seller Central
02:06 - Closing Remarks and Contact Information
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Step into the world of enhanced beauty product listing optimization with our latest video. Discover key strategies for the Beauty and Personal Care category on Amazon, focusing on how to effectively use the Premium Beauty batch feature.
This video covers:
- Understanding the Premium Beauty Batch: Learn how this feature influences your product detail page.
- Creative Brand Story Customization: Tips on matching your brand story with product aesthetics, like using color schemes for Rosé under-eye patches.
- SEO Enhancement Techniques: Utilize crawl text to boost organic keyword indexing for products.
For more innovative e-commerce strategies and tips, subscribe to our channel and join the conversation!
beauty #beautyhacks #cosmeticsbrand #cosmeticsproducts #skincare #skincareproducts
Timestamps:
00:01 - Introduction to Beauty and Personal Care Batch Features
00:09 - Premium Beauty Batch: Impact on Bullet Points
00:18 - Strategy for Enhanced Brand Presentation
00:29 - Customizing Brand Story for Product Match
00:34 - Color Coordination and Keyword Optimization Strategies
00:49 - Closing Remarks and Call for Viewer Input
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Explore Amazon's New Inventory Management Beta! Manage All Inventory in One Place
Discover the revolutionary beta inventory management system unveiled. Jason Mastromatteo will walk you through the all-new, seamless dashboard where you can monitor sales, track inventory, and analyze fees all in one integrated place.
Features:
- Single-view Dashboard
- Real-time Sales Data
- Inventory Tracking
- Fee Breakdowns
- Revenue Calculations
- Cross-Marketplace Visibility
- Advanced Filtering Options
Maximize your efficiency and stay ahead in the marketplace with these innovative tools. Don't miss out on the full breakdown and tips for leveraging this upgrade for your Amazon business.
Stay updated on the latest Amazon seller strategies, tips, and beta rollouts with My Amazon Guy. Like, share, and subscribe for more insider insights.
Timestamps:
00:00 - Introduction to New Manage Inventory Experience
00:10 - Host Introduction: Jason from My Amazon Guy
00:26 - Overview of New Experience Features
00:37 - Detailed Features: Sales, Inventory, and Fees
00:51 - Marketplace Information Feature
1:02 - Filtering Options in the New Experience
1:09 - Benefits of Consolidated Features
1:15 - Anticipation for Upcoming Amazon Beta Features
1:25 - Closing Thoughts on Utility of New Features
1:33 - Sign-off by Jason
#InventoryManagement #AmazonSeller #BetaFeatures
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
In this comprehensive video, Steven Pope, founder of My Amazon Guy, delves into the crucial topic of Title Density for Amazon SEO. Discover how to enhance your product's visibility on Amazon through effective keyword optimization. Steven explains the recent updates to Amazon's search term field, expanding from 250 bytes to 2500 characters, and how it impacts your SEO strategy.
Join us in this deep dive into Amazon SEO and learn how to make your products stand out. Don't miss our SEO Master Class for a detailed exploration of SEO phases from indexing to ranking.
AmazonSEO #TitleDensity #KeywordOptimization #Helium10 #EcommerceStrategy #MyAmazonGuy
Timestamp:
00:00 - Introduction to Amazon SEO & Title Density
00:35 - Using Helium 10 for Keyword Analysis
02:01 - Strategy for Keyword Optimization in Titles
04:00 - Live Demo: Editing Product Listing for SEO
06:07 - Adjusting Titles with Seasonal Keywords
08:00 - Enhancing Titles with Specific Keywords
10:00 - Optimizing for Natural & Organic Keywords
12:01 - Tailoring SEO for Different Product Variations
13:59 - Monitoring & Updating SEO Strategies
15:01 - Closing Remarks: Importance of Continuous SEO
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Ready to conquer Amazon like a pro? You're in for a treat!
Join the unstoppable duo, Faith Denniston and Jason Mastromatteo, in our Friday Live Q&A, and get ready to rewrite your Amazon success story.
This isn't your run-of-the-mill Q&A it's a high-octane journey into the heart of Amazon dominance.
Cut through the Amazon jungle with ease:
→ Tap into expert insights in real time.
→ Watch your Amazon challenges melt away before your eyes.
Your weekly Amazon power-up:
→ Educate yourself, network with peers, and ignite your e-commerce prowess.
Every Friday is a chance to transform your game:
→ Don't just dream of success; seize it!
Join us, and let's unlock your Amazon potential together!
AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover the secrets to successfully sourcing products on Alibaba for your Amazon business in this comprehensive guide. Join Kevin Sanderson, VP of Marketing at My Amazon Guy, as he shares his wealth of experience and insider tips on navigating Alibaba.com. Whether you're a new seller or an established entrepreneur, this video is packed with valuable insights on finding reliable suppliers, understanding Alibaba's layout, and building long-term supplier relationships.
Key Highlights:
- Step-by-step guide to sourcing products on Alibaba.
- Insider tips on evaluating suppliers and products.
- Strategies for effective communication with suppliers.
- Understanding Alibaba's trust indicators like Gold and Verified Supplier status.
- How to use RFQs (Request for Quotations) for efficient sourcing.
About Kevin Sanderson:
With years of experience in e-commerce and sourcing from Alibaba since 2015, Kevin brings a wealth of knowledge to help you grow your Amazon business.
Timestamps:
00:00 - Introduction: Winning Product Ideas and Sourcing Challenges
00:36 - Kevin Sanderson's Background and Experience with Alibaba.com
01:01 - Tips for Weeding Out Unsuitable Suppliers
01:28 - Using Alibaba.com for Sourcing Products
01:50 - How to Search for Suppliers on Alibaba
02:17 - Understanding Alibaba's Layout and Trust Indicators
03:56 - Importance of Gold Supplier and Verified Supplier Status
04:50 - Evaluating Products and Suppliers on Alibaba
06:00 - Navigating Product Varieties and Specifications
07:18 - Detailed Supplier Evaluation Process
09:22 - Contacting Suppliers: Tips and Strategies
11:01 - Building Long-Term Supplier Relationships
12:02 - Request for Quotation (RFQ) Process on Alibaba
14:27 - Final Thoughts and Tips on Sourcing from Alibaba
16:18 - Conclusion and Call to Action
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover a real-life success testimonial in our latest video! Hear firsthand how our practical Seller Central tips and strategies transformed an entrepreneur's journey, leading to millions in profits. From tackling tricky product categorization issues like mislabeling a card game as perfume to leveraging YouTube for business growth, this story is packed with inspiration and actionable advice. Ideal for online sellers seeking to enhance their e-commerce skills. Subscribe for more success stories and expert tips to elevate your online business!
If you want to increase your Amazon sales or solve a problem, visit https://myamazonguy.com for expert assistance.
Timestamps:
00:00 - Gratitude and Success Story
00:14 - YouTube Learning and Problem Solving
00:20 - Product Categorization Issue: Card Game Marked as Perfume
00:29 - Solution via Bulk Upload in Seller Central
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Discover the latest game-changer for FBM sellers on Amazon: Automatic Handling Time (AHT). Join Steven Pope, founder of My Amazon Guy, as he delves into the intricacies of this new program and its impact on your business.
In this insightful video, Steven breaks down the benefits of combining FBM and FBA listings, and how AHT can streamline your shipping process, enhancing efficiency and boosting sales. He also discusses real-world scenarios where FBM outperforms FBA, the implications of AHT on seller logistics, and strategies for maximizing sales growth.
Whether you're exclusively an FBA seller or utilize FBM regularly, this video is packed with valuable insights to optimize your Amazon selling strategy. Stay ahead in the competitive world of online selling with these expert tips and strategies.
Timestamps:
00:00 - Introduction to Automatic Handling Time for FBM Sellers
00:22 - Benefits of FBM and FBA Listing Strategies
01:02 - Examples of FBM Advantages in Specific Scenarios
01:19 - Overview of New Automated Handling Time (AHT) Program
02:03 - Details on AHT Implementation and Seller Impact
03:02 - Amazon's Marketing Email on AHT and Its Benefits
03:54 - Additional Features and Account Health Considerations with AHT
04:16 - Comparisons with SFP and Logistics Focus for Sellers
04:48 - Overall Impact of AHT on FBM Sales and Seller Strategy
05:07 - Conclusion and Additional Resources for Sellers
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Step back in time with Steven Pope, founder of My Amazon Guy, as we revisit one of our classic videos to bring you updated insights on the best launch price strategy for your new Amazon product. In this video, Steven shares his own success story with the Age of Sage Smudge Sticks and explains the importance of a strategic pricing timeline. From starting with a significant discount to gradually reaching your target price, learn how to effectively navigate your product launch. This video is a treasure trove of information for both new sellers and those looking to refine their launch tactics, blending past wisdom with current market trends.
Key Highlights:
- Dive into proven launch pricing strategies for Amazon products.
- Explore the successful case study of Age of Sage Smudge Sticks.
- Detailed week-by-week pricing guide for your product launch.
- Adapting pricing strategies for various product categories and market demands.
- Tips for maximizing profits during peak sales events like Black Friday.
Why Revisit Old Videos?
- Gain fresh perspectives on proven strategies.
- Understand how market dynamics have evolved.
- Apply timeless tactics with a modern twist.
📌 For an in-depth guide on launching your product on Amazon, don't miss our MAG School launch course at mag-school.com
Timestamps:
00:00 - Introduction to Launch Pricing Strategy
00:20 - Case Study: Age of Sage Smudge Sticks Success
00:34 - Overview of Launch Pricing Timeline Chart
01:01 - Week 1 Strategy: 50% Off Target Price
01:24 - Cultural Phenomenon and High-Demand Product Exceptions
01:58 - Adjusting Strategy in Competitive Categories
02:50 - Week 2 Strategy: 10% Price Increase
03:27 - Weeks 3-6: Gradual Price Increases
04:10 - Approaching Target Price in Weeks 6-8
04:53 - Black Friday and High Demand Periods Strategy
05:08 - Closing Remarks and MAG School Launch Course
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
BREAKING SEO NEWS in 2024: Amazon Seller Central DOUBLES Product Search Term Character Limit to 500! Major New Amazon SEO Opportunity!
This is HUGE Amazon seller news! In my newest Youtube tutorial, I breakdown how sellers can take advantage of Amazon's 2024 rollout of a crucial Seller Central update - the doubling of the product search term character limit from 250 bytes to a whopping 500 characters!
What this means: There's never been a better time optimize your listings' keyword strategy! In this step-by-step guide, discover how sellers like YOU can:
- Fully leverage the 500 character search term limit per listings
- Analyze competitors to ID new high-relevancy keywords
- Strategically integrate keywords throughout listing content
- Structure keywords to boost ranking potential
- Fuel enhanced organic visibility & more sales!
And so much more! 2024 kicks off a new, OPEN era for Amazon SEO - capitalize NOW by maximizing keywords within this expanded 500 character allowance!
amazonsellersupport #amazonsellertips #seo #searchterms #amazon #amazonsellercentral
Timestamps:
00:00 - Amazon Seller Central Search Term Update 2024
00:19 - 500 Character Amazon Product Search Term Field
01:20 - New 500 Character Count for All Amazon Categories
02:00 - Optimizing Amazon Listing Keywords Strategy
03:25 - Analyzing Top 10 Competitor Amazon Product Keywords
04:07 - Creating Amazon Keyword Relevancy Scores
04:37 - Rotating Amazon Listing Keywords Throughout Listing
05:27 - Optimizing Entire Amazon Listing with Keywords
06:14 - Amazon Sponsored Products Campaign Keyword Strategy
07:09 - Amazon SEO Guide Summary and Recommendations
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Explore the cutting-edge world of AI video creation for Amazon listings in this informative video. Join Steven Pope, the founder of My Amazon Guy, as he delves into the latest AI technologies that are revolutionizing Amazon product listings. Discover how AI-generated videos can enhance your Amazon product pages, improve customer engagement, and boost sales.
Key Highlights:
- Discover how AI can create engaging and effective videos for your Amazon products.
- Watch a live demo of an AI-generated video from Sparavideo.com (mentioned at 00:29).
- Learn about the effectiveness of influencer videos versus AI-generated content.
- Understand the rapid advancements in AI video technology and its future potential.
- Gain insights into the influence of platforms like TikTok on e-commerce and video content.
- Explore Amazon Creator Connections and the power of influencer marketing in boosting sales.
Timestamps:
00:00 - Introduction to AI Video Creation for Amazon Listings
00:27 - Demo of AI-Generated Amazon Listing Video
01:43 - Analysis of the AI Video and Comparison with Influencer Videos
02:27 - The Rapid Advancement of AI Video Technology
03:01 - Importance of Videos in E-Commerce & TikTok Influence
03:09 - Amazon Creator Connections and Influencer Marketing
03:49 - Conclusion and Further Resources on Amazon Influencer Trends
→ Save 20% on your first 6 months of Helium 10!
↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Already have Helium 10?
↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade
Join My Amazon Guy on LinkedIn:
hhttps://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Support the Show.
Who says you can't dominate Amazon? Not us.
Join the Friday Live Q&A with Faith Denniston and Shane Keyes to prove them wrong!
This isn't just another Q&A session: It's a goldmine of Amazon wisdom.
Cut through the Amazon clutter:
→ Live expert advice at your fingertips.
→ Real-time solutions to your Amazon dilemmas.
Your weekly Amazon power-up:
→ Learn, connect, and turbocharge your e-commerce game.
Every Friday is a chance to level up:
→ Don't just watch the game, change the game.
Be there or be square. Let's unlock your Amazon potential together!
AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive
Support the Show.
Join Steven Pope, founder of My Amazon Guy and My Agency Guy, in this enlightening video as he shares detailed analytics on the reasons behind client cancellations at his $20 million agency. This video offers a rare, transparent look into the client-agency relationship, providing valuable lessons for both current and aspiring agency owners.
Learn why clients part ways with agencies, how to navigate complex client expectations, and the importance of transparent communication. Discover strategies for sustainable agency growth and client retention.
Highlights of the Video:
- In-depth analysis of 122 client cancellations at My Amazon Guy.
- Exploration of financial challenges, performance issues, and niche products.
- Insights on internal agency operations, client expectations, and the impact of business decisions.
- Steven's unique approach to agency management and client selection.
📌 Don't forget to check out the detailed case study on how My Amazon Guy grew in its first five years and explore our SOPs and summit recordings to enhance your agency's operations.
https://www.myguy.agency/case-study/
AgencyManagement #ClientRetention #AmazonSelling #DigitalMarketing #EcommerceInsights #MyAmazonGuy #AgencyGrowth #ClientAgencyDynamics #BusinessStrategies #MarketingInsights
Timestamps:
00:00 - Introduction
00:25 - Financial Reasons for Client Departure
02:00 - Low Performance and Agency Faults
03:01 - Transparency in Agency Operations
03:32 - Clients Moving In-House
04:00 - Challenges with Hiring In-House Amazon Experts
04:44 - Open Door Policy and Niche Products
06:25 - Client Pauses and Financial Implications
07:48 - Moving to Another Agency: Industry Misconceptions
09:39 - Various Reasons for Client Departure: A Summary
13:53 - Closing Remarks and Additional Resources
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter @myamazongguy
Instagram @stevenpopemag
Pinterest @myamazonguys
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw?si=b746d55015ed436b
Support the Show.
Transform your Amazon listings LIVE with John Aspinall & guest co-host, Izabella Ritz!
Are your products underperforming? Leaving sales on the table? Not anymore!
Join top seller John Aspinall LIVE as he reviews product listings submitted by sellers like YOU.
John will show you how to optimize your Amazon strategy for growth.
Special guest Izabella Ritz, CEO of Ritz Momentum, will also provide proven tips. With over 7 figures in Amazon revenue, she'll share how to:
✔ Identify high-demand, low-competition niches
✔ Create stand-out listings for higher conversion
✔ Scale your business with targeted advertising
Izabella will offer specific recommendations to help you:
→ Boost product visibility
→ Unlock more sales opportunities
This is your chance to transform listings with experts John & Izabella!
The potential for your Amazon business awaits - it's time to unlock it!
Support the Show.
In this insightful video, Steven Pope, founder of My Amazon Guy, delves into the critical strategies for effective stock management on Amazon. As 2024 approaches, understanding the nuances of inventory control and the repercussions of stockouts is more important than ever.
Discover the key tactics to avoid stock shortages and navigate the complexities of Amazon's inventory system. From understanding SEO implications to adapting to supply chain disruptions, this video is a must-watch for anyone serious about succeeding on Amazon in 2024.
Key Highlights:
- The immense importance of never going out of stock on Amazon.
- How stockouts can significantly impact your Amazon SEO rankings.
- Practical advice on overcoming supply chain challenges.
- Essential tips for preparing your Amazon business for 2024.
📌 Subscribe for more insights on Amazon strategies, e-commerce tips, and supply chain management solutions.
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter @myamazongguy
Instagram @stevenpopemag
Pinterest @myamazonguys
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw?si=b746d55015ed436b
Timestamps:
00:00 - Importance of Stock Management on Amazon
00:23 - Introduction of Speaker and Amazon SEO Implications
00:31 - Supply Chain Challenges and Strategies for 2024
AmazonSelling #InventoryManagement #SupplyChain2024 #EcommerceStrategies #SEOAmazon #MyAmazonGuy #StevenPope #AmazonTips2024 #StockManagement #AmazonSEO #EcommerceSupplyChain
Support the Show.
Don't miss our discussion on Chad Rubin's insightful LinkedIn post about Zulay Kitchen!
https://www.linkedin.com/posts/itschadrubin_how-to-win-amazon-kws-a-strategy-for-the-activity-7153430856945008640-YiKE?utm_source=share&utm_medium=member_desktop
Steven Pope dive into Zulay Kitchen's strategies that made them the #1 garlic press seller on Amazon. Learn about their smart pricing, sales techniques, and how they used Amazon's system to their advantage.
Whether you're new to Amazon or looking to grow your sales, this video is full of tips. Learn from Zulay Kitchen's experience to build your successful selling strategy on Amazon.
Got any thoughts or questions about selling on Amazon? Comment below! Let's talk about making sales and growing your business.
Enroll in MAG School courses and be certified: https://mag-school.com
We are hiring: https://MyAmazonGuy.com/jobs
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter @myamazongguy
Instagram @stevenpopemag
Pinterest @myamazonguys
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw?si=b746d55015ed436b
Timestamps:
00:00 - Introduction to Zulay Kitchen's Amazon Strategy
01:00 - Analysis of Zulay's Launch and Pricing Strategy
02:00 - The Impact of Pricing on Amazon Sales and Best Seller Ranking (BSR)
03:02 - The Role of Paid Ads and Pricing in Dominating Keywords
04:02 - Aaron's Break-Even Journey and Strategic Pricing
05:00 - Experimenting with Price to Influence Rank and Sales
06:01 - Utilizing Color Variations for Increased Profit
07:00 - Analysis of Review Impact and Variation Strategy
08:02 - Outro
Support the Show.
Are your Amazon questions ready? Our Friday Live Q&A is a mind fusion of our AMA Queen and our CTR King!
Excitement is brewing for this week's Live Q&A featuring Faith Denniston, our 'Queen of Amazon AMA,' and John Aspinall, the 'CTR King.'
They're here to provide immediate expert advice, answer your Amazon questions, and share real-time tips to boost your Amazon business.
Join us this Friday for a live podcast that's all about learning and discovery.
Whether you're a newbie or a seasoned seller, there's something here for you.
This isn't just a Q&A session; it's your chance to elevate your Amazon journey.
Don't forget to mark your calendar for this Friday's podcast.
P.S. - It's not just a talk; it's a step toward Amazon success. Join us to connect, learn, and grow.
AmazonFridayLiveQA #EcommerceExpertise #MyAmazonGuyLive
Support the Show.
Join us as we deep dive into the art of perfecting your Amazon product listings. In this video, our merchandising expert, John Aspinall, review a wrist rest product, analyzing its current listing and suggesting impactful improvements.
Learn why it's crucial to avoid 'free gift' promotions and how to effectively stand out from your competition. Get expert tips on optimizing your main hero image and leveraging product imagery to showcase your value proposition.
Discover how to use screen space for effective merchandising, just like the top players in the TV industry. Share your thoughts and join the conversation in the comments below!
Timestamps:
00:00 - Introduction to Reviewing a Wrist Rest Product
00:20 - Critique of Product Listing: Avoid 'Free Gift' Promotions
00:34 - Analyzing Competitor's Product Images and Strategies
01:00 - Suggestions for Improving Main Hero Image
01:21 - Recommended Changes to Product Imagery
01:50 - Utilizing Screen Space for Merchandising and Value Proposition
02:17 - Closing Remarks and Call to Action for Comments
Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
Support the Show.
Explore the dynamic world of e-commerce in 2024 where sophisticated SEO, AI, and PPC strategies are revolutionizing the market. In this video, PPC experts, Matt Davis and Mina Elias, delve into how the competitive landscape is shifting towards mastery of digital marketing tools and the pivotal role of product innovation.
Understand the critical importance of reviews, pricing, and a unique sales proposition in driving consumer choices. They also discuss the rising significance of omni-channel strategies and leveraging off-Amazon traffic for brand growth. Stay ahead in the competitive e-commerce arena with our PPC expert insights.
Don't forget to like, subscribe, and share for more updates on e-commerce trends and strategies.
Timestamps:
00:00 - The Rise of Sophisticated SEO and AI in E-commerce
00:10 - Increasing Competitiveness in PPC and the Importance of Mastery
00:17 - Importance of Creatives, SEO, and PPC in E-commerce Success
00:39 - Product Innovation as a Key Differentiator in a Level Playing Field
01:02 - The Role of Reviews and Pricing in Consumer Decision Making
01:17 - The Significance of Business Fundamentals on Amazon
01:31 - The Necessity of a Unique Sales Proposition and Quality Products
01:52 - The Growing Importance of Omni-Channel Strategies and Off-Amazon Traffic
02:25 - Leveraging Off-Amazon Traffic for Competitive Advantage
Support the Show.
In this video, Matt Davis, together with Mina Elias, CEO of Trivium Group, share their wisdom on analyzing and cleaning up your accounts, optimizing for profitability, strategic budget allocation, campaign naming conventions, and much more.
Discover how to effectively manage ad groups, refine keyword strategies, and leverage placement tactics for maximum impact. Whether you're scaling up or focusing on conversion rates, this video offers actionable insights for every level of PPC proficiency.
Stay tuned for more expert advice on enhancing your digital marketing strategies. Don't forget to like, subscribe, and share for the latest in PPC trends and techniques.
Timestamps:
00:00 - Assessing New PPC Accounts: Key Metrics and Analysis
00:29 - Account Cleanup Strategy and Scaling vs. Optimizing
00:47 - PPC Optimization: Portfolios and Campaign Naming
01:28 - Analyzing Campaigns for Budget Adjustments and Efficiency
02:01 - Ad Group Management and Keyword Optimization
02:37 - Placement Strategy and Bid Adjustments
02:54 - Search Term Report Analysis for Negative Keywords
03:31 - Identifying Profitable Keywords and Campaign Duplication
03:43 - Launching Campaigns and Scaling Strategies
03:46 - Improving Click-Through and Conversion Rates
04:25 - Tactical Overview and Understanding the E-commerce Funnel
Support the Show.
Who says you can't dominate Amazon? Not us. Join the Friday Live Q&A with Faith Denniston and Jason Mastromatteo to prove them wrong!
This isn't just another Q&A session: It's a goldmine of Amazon wisdom.
Cut through the Amazon clutter:
→ Live expert advice at your fingertips.
→ Real-time solutions to your Amazon dilemmas.
Your weekly Amazon power-up:
→ Learn, connect, and turbocharge your e-commerce game.
Every Friday is a chance to level up:
→ Don't just watch the game, change the game.
Be there or be square. Let's unlock your Amazon potential together!
AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive
Timestamps:
00:00 - Introduction and Countdown
10:02 - Podcast Topic Introduction
10:30 - Starting with Amazon Seller Questions
10:53 - Amazon News Update: Documentation Support Changes
11:43 - Amazon Category Trends Analysis Tools
14:23 - Addressing Helium 10 Billing Issue and Rebuilding Listings
15:56 - Dealing with Amazon FBA Shipment and Delivery Issues
18:22 - Karen's PPC Strategy Inquiry and Recommendations
24:42 - Touchstone's Question on Shipping Large Products in Two Boxes
26:58 - Josh's Pricing Strategy and Buy Box Concerns
30:42 - Rosen's Question on Tracking Changes in Seller Central by Different Users
34:35 - Superfrog's Inquiry about Product Reviews and Amazon Vine Program
39:03 - Blain's Question on Price Suppression and Increasing Product Price
41:02 - Rosen's Query on Swapping Non-GS1 UPCs with GS1 UPCs
44:35 - All's Question on Scaling Sales and Improving Profitability on Amazon
47:01 - Superfrog's Second Inquiry about Adding a Second SKU to Avoid Commingling
50:43 - Vara's Question on QR Codes for Warranty and Collecting Emails
53:00 - Keen Brands' Query on Updating Brand Name on Amazon Listing
56:04 - Faith's Insights on Ideal Product Listing Images
58:17 - Superfrog's Follow-up on SKU Labeling Error and Inventory Check-in
1:00:58 - Discussion on QR Codes for Customer Engagement
1:01:29 - Identifying Real Suppliers and Getting Permissions for Quality Brands
1:03:17 - Issues with Catalog Listings Report Processing
1:03:35 - Advice on QR Codes for Amazon Reviews and Alternative Review Strategies
1:04:45 - Building Effective Product Listing Images
1:09:34 - Amazon Posts: Where to Find Them
1:09:57 - Handling Inventory Labeling Errors and SKU Confusion
1:13:53 - Caution on Using Email Addresses in QR Codes
1:14:27 - Wrapping Up: Services Offered by My Amazon Guy
Support the Show.
Discover innovative ways to enhance your products as John Aspinall dive deep into real-life examples of product improvement! Starting with an intriguing transformation of root beer toothpicks, followed by insightful marketing strategies for apple cider vinegar gummies. Perfect for entrepreneurs and marketers in the product and supplement space. Tune in to learn valuable tips and tricks to elevate your brand!
Timestamps:
00:00 - Introduction to Product Improvement
00:08 - Root Beer Toothpick Product Enhancement
00:54 - Apple Cider Vinegar Gummies Product Discussion
01:30 - Marketing Strategies for Supplement Brands
Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
Support the Show.
Transform your Amazon listings LIVE with John Aspinall!
Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!
Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.
John will show you how to:
↳ Optimize your specific ASIN for maximum visibility
↳ Identify proven sales and profit strategies
↳ Elevate overall performance as a seller
↳ Fine-tune your Amazon strategy for long-term gains
This is your chance to get your ASIN reviewed by a true expert and take your success to new heights!
Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!
Timestamps:
00:00 - Introduction and Countdown
09:58 - Welcome and Show Overview
10:25 - Discussing TikTok Live Experiences
11:01 - Reviewing Magic the Gathering Cards
11:29 - Q&A and Audience Interaction
12:02 - Reviewing TikTok Shop Success Stories
13:07 - Live Reaction to Rough Liners' TikTok Page
14:15 - Sharing Personal Shark Tank Experiences
14:20 - Audience Engagement and Questions
15:24 - Discussing 2024 Goals and Updates
15:37 - Reviewing Amazon Listings and Best Practices
22:03 - Analyzing a Push-Up Board Product
28:17 - Evaluating an Under Sink Organizer
33:20 - Discussing Leather Products on Amazon
36:13 - Branding and Competing with Chinese Manufacturers
38:22 - Addressing Return Policies and Guarantees
39:00 - Reviewing a Gaming Chair Listing
44:06 - Importance of Amazon Storefront for Brand Protection
45:37 - Discussing Various My Amazon Guy Services and Opportunities
53:00 - Live Q&A with Viewers: Product Strategy and Amazon Tips
57:42 - Final Thoughts and Next Week's Show Preview
Support the Show.
Discover the critical insights into PPC Automation with our expert discussion. Learn about the advantages, pitfalls, and effective strategies for using automation in your PPC campaigns. Understand when to rely on AI and when to trust human judgment in the dynamic world of digital marketing.
Join Matt Davis with Mina Elias, CEO of Trivium Group, unravel the complexities of automation in PPC and provide actionable tips to enhance your advertising efforts.
Don't forget to like, subscribe, and share for more expert advice on PPC and digital marketing trends.
Timestamps:
00:00 - Introduction and Query on PPC Automation
00:10 - Critique of Full Automation in PPC
01:03 - Limitations of Automation and Need for Human Judgment
02:17 - Contextual Analysis: AI vs Human Judgment
03:02 - AI in Data Analysis and Human Decision Making
04:02 - The Dynamic Nature of Market and Adapting Strategies
04:37 - Discussion on Misconceptions and Misuse of Automation
05:00 - Applying Automation in Large Scale Accounts
Support the Show.
Discover the quick and efficient method to delete multiple SKUs from your Amazon catalog. Join John Urban, a professional brand manager, as he guides you through the process of removing individual or bulk SKUs from Amazon Seller Central. This tutorial is perfect for sellers managing extensive inventories.
Interested in our Amazon Brand Management services?
Request for John Urban here: https://myamazonguy.com/full-service-management/
Timestamps:
00:00 - Introduction to Deleting Multiple SKUs on Amazon
00:17 - Step-by-Step Guide for Deleting Individual SKUs
01:00 - Method to Delete Multiple SKUs Simultaneously
03:22 - Saving and Uploading the File for Bulk SKU Deletion
04:01 - Final Steps in Bulk Deletion Process
04:45 - Hiring a Brand Manager and Services Offered
Support the show
Steven Pope, CEO and founder of My Amazon Guy and My Agency Guy, shares simple yet effective tips for business growth. Learn the top three questions that can transform your business, understand how to make your customers and team happy, and find out our secrets to being a great leader. Check out our helpful resources for businesses, all in this video!
Learn how to run an agency through My Agency Guy SOPs here:
https://myguy.agency
Timestamps:
00:00 - Introduction to Key Business Questions
00:26 - Exploring Business Trends and Customer Feedback
01:00 - Importance of Responding to Customer Needs
01:31 - Applying Customer Feedback in Business Practices
02:01 - Streamlining Business Processes: Invoice Example
02:59 - Planning and Allocation Strategies for Agencies
03:29 - Implementing Employee-Requested Benefits
04:02 - Reducing Internal Meetings for Efficiency
04:58 - Balancing Proactivity and Reactivity in Business
05:55 - Core Values and Managerial Values at My Amazon Guy
07:02 - Combining Toughness on Issues with Softness on People
08:01 - The Importance of Self-Reflection and Leadership in Business
09:06 - Promoting Agency Services and Resources
Support the Show.
Learn how to delete SKUs from your Amazon inventory quickly and accurately. Join Julio Gomez Carillo, an experienced brand manager, for a step-by-step tutorial on removing products from your Amazon Seller Central. Perfect for Amazon sellers who want to streamline their inventory.
Interested in Amazon Brand Management services? Request for Julio Gomez Carillo!
https://myamazonguy.com/full-service-management/
Timestamps:
00:00 - Introduction to Deleting SKUs on Amazon
00:13 - Navigating to Manage Inventory in Seller Central
00:30 - Searching for the SKU to Delete
00:45 - Steps to Delete a Product and Listing
01:00 - Confirming Deletion on Amazon
Support the Show.
Step into the world of e-commerce dominance with Steven Pope, founder and CEO of My Amazon Guy, in this exclusive masterclass.
Uncover the secrets of integrating Search Engine Optimization (SEO) and Pay-Per-Click (PPC) strategies to skyrocket your online sales and digital marketing effectiveness.
Steven dives deep into keyword optimization, revealing how a unified approach to SEO and PPC can exponentially boost your search engine rankings and e-commerce conversions.
Learn crucial tactics for enhancing product visibility on platforms like Amazon, including how to master the art of keyword indexing and optimizing your listings for maximum impact.
This essential guide is brimming with expert insights, practical tips, and real-world examples, making it a must-watch for anyone looking to enhance their online marketing strategies, drive traffic, and increase revenue.
Whether you're a digital marketing professional, an Amazon seller, or an e-commerce entrepreneur, this masterclass offers the cutting-edge tactics and strategies you need to stay ahead in the competitive world of online retail.
Support the Show.
Join us live for an engaging Agency AMA session with Steven Pope on January 9 at 1PM ET!
Helpful Reminders:
→ Ask Steven your burning questions live by accessing this Streamyard link: https://streamyard.com/3pzvceuws6
→ Ensure your mic and camera are ready if you're stepping onto the virtual stage.
→ You can also type your questions into the chatbox during the stream.
Learn strategies to scale your business with more clients and a better operation from leading experts! Attend the My Agency Guy Summit happening on January 9-10, 2024.
Visit the link to secure your ticket: https://myagencyguysummit.com
Ever wondered about the nitty-gritty of running a successful agency? Ask Steven anything during our live session and get answers in real-time.
Set your alarms and notifications so you don't miss out!
This is an invaluable opportunity for digital and Amazon agencies ready to make big moves. Whether you're starting fresh or scaling up, there's something here for you.
Don't just be a part of the conversation—lead it. Grow your agency empire with proven strategies from the front lines.
MyAgencyGuySummit #AgencyEvolution #DigitalMarketingInsights #AskStevenPope #AgencyAMA
Timestamps:
00:00 - Introduction and Overview of My Agency Guy Service
05:02 - Details on Today's Show Format
09:52 - Start of Live AMA: Agency Growth and Challenges
11:12 - Offering Additional Services and Summit Information
11:18 - Introduction of First Guest: Thomas from Shipux LLC
12:02 - Thomas Discusses His Business and Expansion Goals
13:24 - Host Offers Business Expansion Strategies
16:02 - Discussing Affiliate Relationships and Networking
17:25 - Introduction of Next Guest: Josh from Seattle
17:44 - Josh's Query on Managing Multiple Amazon Accounts
19:05 - Detailed Discussion on Account Management Techniques
20:24 - Addressing Account Suspension Concerns
21:46 - Tips on Password Management and Employee Turnover
24:41 - Introduction of Another Guest
24:54 - Guest Shares His Progress and Seeks Advice
27:46 - Strategies for Handling Demanding Clients
29:29 - Preparing for Transition to Full-time Agency Work
30:01 - Managing Time and Client Expectations
32:39 - Tips on Navigating Client Relationships and Expansion
34:13 - More on Amazon EU Expansion Challenges
35:46 - Overview of the My Agency Guy Summit
37:00 - Discussion on Acquiring Clients and Business Expansion
38:04 - Insights on Effective Website Setup and Lead Generation
38:51 - Strategies for Building a Potential Client Database
39:05 - Exploring CRM Options for Agency Management
42:43 - Discussion on Handling Challenging Clients and Business Scalability
43:55 - Exploring Amazon and Walmart Services for Agency Expansion
44:42 - Tips for Creating Engaging Content and Scaling an Agency
45:46 - Strategies for Closing Deals and Managing Client Expectations
47:00 - Evaluating the Pros and Cons of Expanding Services
48:56 - Identifying and Focusing on Core Services for Agency Growth
50:44 - Additional Insights on Agency Growth and Diversification
51:05 - Discussion on Previous Amazon Business Experience and Contemplating New Ventures
52:20 - Insights on Deciding Between Starting an Amazon Agency, New Product Line, or a YouTube Channel
54:58 - Evaluating Skills and Determining Agency Direction
57:14 - Exploring Different Business Models and Approaches for Agencies
1:03:00 - Emphasizing the Importance of Creating Content and Sharing Expertise
1:04:55 - Exploring Various Approaches to Agency Growth and Client Management
1:06:00 - Conversations with Agency Owners About Business Development and Client Acquisition
1:08:04 - Discussing Revenue Share Models and Negotiating
Support the Show.
As fees and competition rise but margins shrink, profitable growth is vital. Learn 3 innovative ways to boost impressions and lower CPA with smart budgeting.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction
00:28 - Hack #1: Auto Campaigns with Wide Targeting
01:49 - Hack #2: Bid on Gaps Between Organic and Sponsored Rank
05:54 - Hack #3: Calculate Cost Per Session Metric
08:23 - Outro
Support the Show.
Learn tactics to drive more conversions for underperforming ASINs. Use brand story links, A+ content, multi-unit discounts and more to boost sales.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction
00:25 - Tactic #1: Leverage Brand Story Module
01:42 - Tactic #2: Spotlight ASINs in A+ Content
02:58 - Tactic #3: Create Multi-Unit Discounts
07:45 - Outro
Support the Show.
Struggling with Amazon conversion rates? Learn how to DOUBLE your sales overnight with these two simple tricks. Add keywords to product images for nearly 100% more clicks.
Use Amazon's FREE demographic analytics to target your PRIME audience. Brand Manager, Bernardo, reveals his top-secret listing hacks that skyrocketed sales 300%.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Support the Show.
Kickstart the New Year with a Bang on Amazon! Join our first Friday Live Q&A of the year with Faith Denniston and Thomas Fitzgibbons – it's the ultimate Amazon power-up you've been waiting for.
Welcome to 2024's First Friday AMA: It's not just a Q&A, it's a treasure trove of Amazon strategies and insights.
Navigate the Amazon maze:
→ Get live, expert advice straight from the pros.
→ Find real-time solutions to kick off your year successfully on Amazon.
Your first power move for 2024:
→ Learn cutting-edge tactics.
→ Connect with fellow Amazon warriors.
→ Turbocharge your e-commerce strategy for the year ahead.
This Friday, it's more than leveling up:
→ It's about setting the pace for the year.
→ Be a game-changer in the Amazon marketplace.
Join us and be part of the Amazon revolution. Don't just witness the change; be the change.
NewYearNewGoals #AmazonFridayAMA #2024AmazonSuccess #MyAmazonGuyLive
Timestamps:
00:00 - Intro: My Amazon Guy Podcast Announcement
10:00 - Introduction and New Year Greetings
10:26 - Discussion on Personal New Year's Resolutions
11:02 - Casual Conversation on Lifestyle Changes
13:04 - Chatting About Fast Food Preferences
14:03 - Transition to Amazon Q&A Session
14:25 - Addressing Member Questions: Amazon Advertising Payments
17:08 - Discussion on Amazon Affiliate Program and Creator Connection
20:11 - Query on Combining Products Under One Parentage in Health and Household Category
23:06 - Ideal Image File Size Ratio for Mobile Visibility
25:16 - Addressing More Member Questions: New Products in New Release Section
27:05 - Insights on Posting Videos on Amazon Brand Store
30:38 - Amazon Q4 Season and Its Implications
30:56 - Analyzing the Search Query Performance Report
39:47 - Discussing Golf Cart Wheel Images on Amazon
45:00 - Handling Customer Complaints and Returns on Amazon
48:42 - Google Ads Strategy: Directing Clicks to Amazon vs. Website
55:20 - Access and Future of Amazon Posts for Customers
1:00:01 - Optimizing Sponsored Brand and Product Campaigns
1:02:18 - Handling Listing Takeovers and Counterfeit Issues
1:09:57 - Addressing Brand Registry Application Rejections
1:15:45 - Resolving UPC Code Issues with Amazon
1:20:10 - Understanding "Discount by Amazon" Promotions
1:22:28 - Effectiveness of Amazon's Transparency Program in Combating Counterfeits
1:31:13 - Addressing High ACOS in PPC Campaigns
Support the Show.
Start 2024 Right: Improve Your Amazon Listings with John Aspinall's ASIN Review Live!
Are your Amazon products not selling as much as you'd like? It's time to change that!
Join John Aspinall LIVE as he reviews Amazon products listed by sellers like you and show you how to make them better.
Here’s what John will help you with:
↳ Making your product easy to find on Amazon
↳ Tips for selling more and earning more
↳ Improving how you sell on Amazon
↳ Planning better strategies for the whole year
Get your ASINs reviewed and make 2024 your best sales year yet!
Come watch and see how you can make your Amazon store better. There's a lot of potential – let's unlock it together!
Timestamps:
00:00 - Opening Music and Countdown
09:58 - Introduction to ARL (AC Review Live)
10:09 - Host’s New Space and Updates
11:06 - Recap of Recent PPC AMA Session
11:17 - Live AC Review Begins: Viewer Submissions
12:27 - Discussion on Manual vs. Automated PPC Management
12:34 - Helium 10 for Email Automation Inquiry
13:15 - Strategies for Getting More Reviews
13:55 - New Year, New Changes: Glasses and Beverage Choice
14:06 - Frequency of Content Update on Amazon
14:24 - Example of Seasonal Merchandising for Amazon Products
16:02 - Deep Dive into Product Listing: Desk Example
20:01 - Using Canva for Seasonal Merchandising
21:08 - Questions from Viewers: Amazon Email Policies, Inventory Removal
21:22 - Review of a Viewer's Product Listing
22:59 - Viewer Questions on Product Listings and Strategy
24:05 - Live Demonstration: Improving Product Images on Canva
29:06 - Additional Viewer Questions and Listing Reviews
33:14 - Discussing Retail Arbitrage as a Business Model
36:32 - Live Review of Fitness Equipment Listing
38:02 - Viewer Questions on Product Categories and Niche Markets
40:42 - Live Review of Kitchen Drawer Organizer
41:47 - Evaluating the Market for Water Bottles
43:49 - Feedback on Busy Board Monor Product Listing
47:47 - Discussion on the Knife Market for Beginners
50:27 - Live Review of a Water Bottle Product Listing
53:36 - Continued Feedback on Busy Board Monor Listing
55:01 - Closing Remarks and Information on My Amazon Guy Services
Support the show
Ready to take your Amazon campaigns to the next level?
Join Amazon PPC AMA Live Q&A with Matthew Davis and in just 60 minutes you'll learn:
↳ How to set ads for different times of the day
↳ Tips to do better than others by choosing the right times
↳ 5 easy steps to check and improve your ads
Don't miss out on this golden opportunity! Join us for a truly insightful session!
See you at the crossroads of Amazon's success!
AmazonPPC #AmazonAdsCampaign #amazonsellertips
Timestamps:
00:00 - 10-minute countdown
10:00 - Official Podcast Introduction and Agenda
10:58 - First Question: Single Word Campaign Strategy
12:02 - Discussing Campaign Targets and Strategies
13:23 - Effects of PPC on Organic Sales
14:16 - Managing PPC with Few Reviews
15:26 - Strategies for New Accounts and Low Budgets
17:24 - Addressing Multiple Questions from Abdullah
21:18 - Engaging with Regular Audience Members
23:30 - Handling Campaign Spend Limits and Solutions
25:33 - Strategies for Launching New Products
27:06 - Discussing Multiple ASINs in a Single Ad Group
30:04 - Targeting Keywords Using Competitors' Listings
35:26 - Improving Indexing for More Keywords
38:00 - Launch Strategies and PPC Best Practices
40:14 - Organic vs Sponsored Performance Analysis
40:51 - Strike Zone Strategy for SEO Improvement
41:04 - Balancing Organic and Sponsored Rankings
41:23 - Cross-referencing Third-Party Data with SQP
41:51 - Evaluating Search Volume for Effective Targeting
42:08 - Strategies for Increasing Market Share
42:21 - Manual Targeting and Campaign Strategies
43:00 - Comparing Organic and Sponsored Brand Strategies
43:38 - Budget Allocation and Effective Strategy Decisions
43:57 - PPC Tips for Effective Launch and Scaling
44:22 - Using Auto Campaigns and Bid Strategies
45:03 - Optimizing Sponsored Brand Campaigns
45:39 - Analyzing and Adjusting Campaign Targeting
46:12 - Technical Difficulties: Loss of Sound
46:35 - Strategies for Competitive and Commoditized Categories
47:55 - Importance of Listing Optimization and PPC Synergy
49:20 - Segmenting Campaigns and Structuring for Success
50:05 - Launching in Competitive Categories like Pet Supplies
51:22 - PPC Strategy for Pet Supplies and Unique Selling Propositions
52:14 - Conservative Bidding and Targeting Relevant Behaviors
53:01 - Analyzing and Improving ACos in Sponsored Brand Campaigns
54:05 - Refining Campaign Targeting for Better Performance
55:39 - Strategies for High Spending Campaigns in PPC
56:16 - Personalizing PPC Strategy Based on Business Goals
57:01 - Dealing with High ACos Campaigns and Optimization Tips
57:41 - Managing Campaigns in Ad Console and Archiving Options
59:10 - Understanding and Optimizing ACos Components
1:00:23 - Launching Upgraded Products and Review Strategies
1:01:39 - Decision Making for Listing New Versions of Products
1:03:01 - Market Demand, Competition, and PPC Strategy
1:04:05 - Leveraging PPC for High Organic Sales Products
1:05:00 - SEO and PPC Synergy for Increased Organic Sales
1:06:10 - PPC Strategy for Keywords with Organic Ranking
1:07:22 - Managing Exact Campaigns and Keyword Performance
1:08:14 - Data-Driven Decision Making in Keyword Campaigns
1:09:02 - Campaign Indexing and Ranking Strategies
1:10:17 - Engaging with User Questions and Concerns
1:11:15 - Integrating Upgraded Products into Existing Listings
1:12:12 - PPC Strategies for Low Demand, High Competition Markets
1:13:25 - Organic vs PPC Sales: Strategies to Increase Visibility
1:14:15 - Expanding Keyword Targeting and Research Campaigns
1:15:01 - Maximizing Organic Sales through PPC and Auto Campaigns
1:15:48 - Im
Support the Show.
Who says you can't sleigh Amazon this holiday season? Not us! Join the Friday Live Q&A with Faith Denniston and Jason Mastromatteo to jingle all the way to success!
This isn't your run-of-the-mill Q&A. It's a festive Amazon treasure trove!
Cut through the Amazon tinsel:
→ Get expert advice in real time.
→ Find solutions to your Amazon holiday challenges.
Your weekly e-commerce gift:
→ Learn, connect, and supercharge your holiday sales.
Every Friday is a chance to be merry and bright:
→ Don't just watch the game; be the holiday game-changer.
Join us and let's make this holiday season your best one yet!
FridayLiveQandA #EcommerceExpertise #MyAmazonGuyLive
Timestamps:
00:00 - Pre-Show Countdown and Music
10:06 - Hosts Discuss Holiday Plans and Podcast Schedule
11:12 - Upcoming Podcast Break Announcement
12:17 - Viewer Questions Begin: Supplements and UPC Barcodes
13:05 - Discussion on FBA Skew and Barcode Setup
15:02 - Update on Vine Program for ASINs
16:04 - Amazon Warehouse Selling Used Items on PDP
17:05 - Josh's Birthday Wishes and Conversion Rate Query
18:04 - Tax Reporting and Revenue Calculation for Amazon Sellers
21:03 - Viewer Question on PPC Software and Manual Management
22:28 - Inventory Management Tools and Recommendations
24:10 - Career Opportunities in PPC and Amazon Services
25:28 - Handling Individual Product Star Ratings
27:02 - Returnless Refunds for FBA Products
28:01 - Automation Tools for Amazon Sellers
29:23 - Bookkeeping and Reporting for Amazon Business
30:01 - Shipping Large Boxes to Amazon FBA
31:12 - Selling in the Canadian Marketplace
32:08 - Managing Client Access for Amazon Accounts
33:56 - PPC Strategy Post-Christmas
34:56 - Keyword Strategy for Products with Low Search Volume
36:15 - New Targeting Types in Amazon Sponsored Brands
38:02 - Discussion on Amazon Returns and Category Restrictions
39:11 - PPC Software Recommendations and Manual Management Insights
40:53 - Bookkeeping Practices and Reports for Amazon Sellers
41:40 - Shipping Large Items to Amazon and Compliance with Size Restrictions
43:37 - Expanding Sales to Canada: Steps and Import Considerations
50:22 - Viewer Appreciation and Personal Updates
50:42 - New Targeting Types in Amazon Sponsored Brands
51:44 - Closing Remarks and Holiday Wishes
Support the Show.
Transform your Amazon listings LIVE with John Aspinall!
Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!
Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.
John will show you how to:
↳ Optimize your specific ASIN for maximum visibility
↳ Identify proven sales and profit strategies
↳ Elevate overall performance as a seller
↳ Fine-tune your Amazon strategy for long-term gains
This is your chance to get your ASIN reviewed by a true expert and take your success to new heights!
Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!
Timestamps:
00:00 - Countdown
10:25 - Discussing the Guest's Introduction
15:05 - Analyzing the First Amazon Product Listing
27:01 - Analyzing the Second Amazon Product Listing
30:14 - Nitro Gloves Listing Review
30:55 - Product Features and Benefits
32:21 - Amazon PPC Strategies
35:12 - Handling International Sellers and Retail Arbitrage
43:02 - Review of Glove Listing
53:30 - A+ Content and Brand Story Suggestions
55:10 - Seller Central Questions
56:22 - Product Packaging and Presentation
59:04 - Product Age and Material Details
1:00:43 - Building a Better Mouse Trap
1:02:55 - The Difference Between a Need and a Want
1:04:44 - AB Testing and Feedback
1:05:38 - Hiring Process and Company Culture
1:08:37 - Customer Perception and Image Presentation
1:11:41 - Coaching and Training Options
1:13:57 - Upcoming Podcast Reminder for Friday
Support the Show.
Unlock the secrets to skyrocketing your Amazon sales! Join Ron Parker, a seasoned brand manager, as he unveils his top hacks for boosting sales. From image optimization to leveraging A+ content, get insider tips to excel in the Amazon marketplace.
Learn more about our Brand Management Services here https://myamazonguy.com/full-service-management/
Timestamps:
00:00 - Introduction to Amazon Sales Hacks
00:22 - Hack 1: Importance of Product Images on Amazon
01:44 - Example Analysis of Effective Amazon Images
02:46 - Starting Experiments on Amazon for Image Optimization
02:55 - Hack 2: Enhancing Amazon A+ Content
03:41 - Bonus Tip: Using 'Add to Cart' Section in A+ Content
04:03 - Conclusion and Invitation to Hire the Brand Manager
Support the Show.
Optimize your Amazon listing for better customer engagement and increased sales! We're slicing into a real-life example, analyzing the visuals, branding, and technical details.
Learn why it's crucial to align imagery with customer expectations and how to effectively tell your brand story.
Plus, get insider tips on outshining competitors and why showcasing your product's versatility with different types of food can enhance your click-through rate (CTR).
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Intro to Listing Optimization
00:08 - Assessing Visuals and Branding
00:21 - Technical Details and Customer Understanding
00:33 - Importance of Imagery in Product Listings
00:50 - Enhancing Brand Story and Logo Placement
01:02 - Content vs. Visual Appeal in Listings
01:20 - Product Accessories and Their Purpose
01:31 - Competitor Analysis and Merchandising Strategies
02:02 - Final Recommendations for Improved CTR
Support the Show.
Starting your own solo Amazon agency? Learn the step-by-step process to professionally onboard new clients including permissions, audits, tools, and more!
Timestamps:
0:00 - Client Onboarding Overview
0:53 - Setting Account Permissions
1:38 - Initial Audits
2:22 - Onboarding Call
3:38 - Creating a Drone Account
Support the Show.
Learn whether you should negative match high-converting keywords if ACOS is also high. Explore smarter alternatives like bid reductions and day parting first.
Need help with PPC?
Visit https://myamazonguy.com/PPC
Timestamps:
00:00 - Introduction
00:10 - Don't Jump to Negatives Too Fast
00:41 - Reduce Bids First Before Negatives
01:16 - Explore Placement & Time-Based Opportunities
02:29 - Get More Granular With Bid Strategies
Support the Show.
Learn how to leverage Amazon’s Customer Loyalty Analytics tool to better understand your brand followers. Identify key user segments to create targeted promotions.
Need help? Visit https://myamazonguy.com
Timestamps:
00:00 - Introduction
00:20 - Finding the Customer Loyalty Analytics
00:50 - Analyzing User Segments
02:26 - Viewing Purchase Trends
03:38 - Creating Tailored Promotions
04:14 - Outro
Support the Show.
In this informative video, Steven Pope, addresses the recent surge in Amazon's automatic product violations. He shares personal experiences with policy compliance issues, especially for listings no longer active, and advises on dealing with Amazon's evolving policies. Steven discusses various violation types, from intellectual property to restricted products, and offers practical solutions for Amazon sellers.
Timestamps:
00:00 - Introduction: Amazon's Automatic Product Violations
00:21 - Challenges with Inactive Listings and Policy Violations
00:42 - Strategies for Managing Old Listings
01:00 - Dealing with Account Health and Minor Violations
01:21 - Examples of Specific Violations and Solutions
02:01 - Addressing Major Violations and Filing Appeals
02:32 - Overview of Different Policy Compliance Issues
03:00 - Handling Customer-Related Complaints and Refunds
03:13 - Discussing Food and Safety, Listing Policy Violations
03:25 - Dealing with Restricted Products and Review Policy Violations
03:47 - Navigating Amazon's Account Health Section
04:02 - Utilizing Amazon's Top Navigation Features
04:14 - Solutions for Policy Issues and My Amazon Guy Services
04:47 - Coaching and Consultation Services at My Amazon Guy
Support the Show.
Amazon is rolling out "Add to Cart" buttons directly on search results pages. This means product photos are more important than ever.
Learn why you must optimize your main image for high CTR.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Intro: Amazon's New "Add to Cart" Feature
00:58 - Hero Images Are Now Even More Important
02:43 - Show Flavors and Ingredients in Main Photo
03:56 - Examples of Effective Product Photos
04:30 - Optimize Your Main Image for Higher CTR
04:56 - Book a Call to Improve Listings
Support the Show.
Ready to take your Amazon campaigns to the next level?
Mark your calendars for an exclusive AMA session with Matthew Davis, where you'll uncover the ultimate secrets to level up your Amazon campaigns.
Why should you be there?
↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights
Don't miss out on this golden opportunity! Save the date and join us for a truly insightful session!
See you at the crossroads of Amazon's success!
AmazonPPC #AmazonAdsCampaign #amazonsellertips
Timestamps:
00:00 - Opening Music Sequence
09:58 - Introduction and AMA PPC Overview by Host Matt Davis
10:26 - Discussing Holiday Schedules and Agency Updates
10:37 - Addressing a Previous Question on Product Launch Strategies
12:02 - Insights on Sponsored Display VCPM Targeting
13:00 - Strategies for New Product Launches on Amazon
15:02 - Tips for Low Budget PPC Campaigns
17:00 - Discussion on Q4 Sales Trends and Strategies
20:00 - Advice on Low-Cost PPC Campaigns for Low-Priced Items
23:23 - Exploring Video Ads and PPC Strategies
27:03 - Dealing with High PPC Bids and Ranking Issues
30:28 - Tips on Implementing Video Ads in Campaigns
32:13 - Sponsor Display Strategies for Brands
34:17 - Adjusting PPC Bids Post-Cyber Monday
36:02 - Analyzing Campaign Performance Changes in December
37:40 - Seasonal Trends in Supplement Brands and PPC
40:23 - PPC Strategies for Large Catalog Accounts
43:59 - Understanding PPC Negation from Search Term Reports
47:58 - Managing Low Stock and PPC Strategies
52:04 - Understanding Rising Costs in PPC and ACoS
55:25 - Recommended PPC Reports to Monitor Weekly
57:10 - Closing Remarks and Information on My Amazon Guy
Support the Show.
Get your PPC campaigns holiday-ready with these 5 quick optimization tips. Learn how to prevent budget caps, improve main images, add negatives, use day parting, and leverage social posts for more sales.
Visit https://myamazonguy.com/PPC to get more PPC tips!
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction
00:20 - Tip #1: Prevent Budget Caps
01:14 - Tip #2: Upgrade Main Images
03:03 - Tip #3: Add Negative Keywords
04:51 - Tip #4: Use Day Parting
06:57 - Tip #5: Leverage Social Posts
Support the Show.
Join Steven Pope, founder of My Amazon Guy, as he explore Amazon's latest A/B testing features and how they can give your listings the extra edge. From brand stories to comprehensive testing options, this video is your guide to leveraging Amazon's powerful tools.
→ Use this page or coupon code "MYAMAZONGUY" at checkout to get 50% off of your first PickFu poll!
Visit https://www.pickfu.com/myamazonguy
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction to Amazon's A/B Testing Features
00:09 - How to Access A/B Testing on Amazon
00:24 - Creating a New Experiment in A/B Testing
00:58 - Testing Options: Brand Story and Simultaneous Experiments
01:20 - Detailed Walkthrough of A/B Testing Options
02:00 - Brand Story Section and Testing Strategies
02:24 - New Amazon Navigation Header Feature
03:02 - Special Offer for New Main Images and CTR Hack
Support the Show.
Curious about building a powerhouse Amazon agency? You're not alone.
Join us every Saturday at 12 PM EST for the 'My Agency Guy AMA Show' with Jason Mastromatteo. We're not just talking shop – we're building empires.
Here's what we've got on the docket:
→ Insider secrets to Amazon agency success
→ Real-life challenges and how to tackle them
→ The unfiltered truth about what works (and what doesn't)
Why is this show for you?
- Network with other Amazon professionals
- Implement proven agency growth strategies
- Stay updated with Amazon's ever-evolving platform
Tune in, ask questions, and let's grow together. Your Amazon agency game-changer starts here.
PS - Ever wondered what makes an Amazon agency truly successful? Let's uncover it together this Saturday!
Timestamps:
00:00 - Opening and Music Intro
09:56 - Introduction and Welcome
10:40 - Recent Amazon Updates and Features
11:25 - Audience Greetings and Q&A Kickoff
12:05 - Handling Chargebacks on Amazon
14:51 - Representing Your Case in Seller Central
15:10 - New Amazon News and Features Overview
17:21 - Dealing with Amazon Chargebacks
20:03 - KDP (Kindle Direct Publishing) Questions and Strategies
21:08 - Strategies for Improving Book Listings
22:02 - Dealing with Amazon Error Code 90202
23:28 - Strategies for Agency Client Acquisition
26:08 - Getting Ungated in Specific Amazon Categories
27:27 - Strategies for Selling in Grocery Category on Amazon
29:07 - Handling Restricted Items on Amazon (Error Code 90202)
31:31 - Strategies for New Agency Client Acquisition
33:33 - Reinstating a Restricted Amazon Listing
35:06 - Getting Ungated in Toys and Games Category
37:27 - Agency Team Structure and Client Management
39:19 - Selling in Grocery Category as Private Label Seller
41:11 - Inbound and Outbound Marketing Strategies for Amazon Agency
43:23 - Amazon Agency Services Overview
46:48 - Conclusion and Sign-Off
Support the Show.
Who says you can't dominate Amazon? Not us. Join the Friday Live Q&A with Faith Denniston and Thomas Fitzgibbons to prove them wrong!
This isn't just another Q&A session: It's a goldmine of Amazon wisdom.
Cut through the Amazon clutter:
→ Live expert advice at your fingertips.
→ Real-time solutions to your Amazon dilemmas.
Your weekly Amazon power-up:
→ Learn, connect, and turbocharge your e-commerce game.
Every Friday is a chance to level up:
→ Don't just watch the game, change the game.
Be there or be square. Let's unlock your Amazon potential together!
AmazonFridayLiveQA #AmazonSellerSupport #MyAmazonGuyLive
Timestamps:
00:00 - Introduction and Overview
10:06 - Opening Remarks and Personal Updates
10:25 - Discussing Amazon News and Seller Updates
11:23 - Addressing Amazon Seller Central Questions: Vine Program Insights
13:16 - Exploring Strategies for Amazon Vine Program and Product Reviews
15:00 - Analyzing Pricing Strategies for Amazon Products
16:02 - Delving into Amazon Warehousing and Distribution Queries
18:58 - Discussion on Amazon Transparency Program and Seller Tips
20:03 - In-depth PPC Strategies for Product Launches on Amazon
26:26 - Responding to Various Amazon Seller Questions: Storage, Labeling, and More
33:10 - Exploring the Impact of Price Changes on Amazon Product Rankings
36:00 - Deeper Insights into Amazon PPC and Marketing Strategies
39:00 - Addressing Complex Amazon Selling Scenarios and Seller Queries
45:03 - Tips for Managing High PPC Spend and Conversions on Amazon
46:06 - Unpacking the Challenges with Amazon Labeling and Inventory Management
49:41 - Strategies for Handling Large Amazon Product Catalogs
52:53 - Tackling Specific Amazon Seller Challenges and Questions
58:02 - Discussing AB Testing Issues for Child ASINs
59:01 - Addressing Second Option Metrics in AB Testing
59:15 - Eligibility and Limitations in AB Testing
59:34 - Main Image Testing and Version Comparisons
1:00:04 - Interpreting AB Testing Data and Potential Actions
1:00:17 - Observing Product Page Metrics and Considering Amazon's Algorithm
1:00:49 - Resolving Issues with Sticker List and Amazon Barcode SKU
1:01:22 - Handling Amazon Barcode and Sticker List in Shipment Process
1:02:07 - Strategies for Managing High PPC Budget Consumption
1:02:42 - Analyzing Campaign Budgets and Spending Patterns
1:03:10 - Adobe Illustrator for Product Packaging Design
1:03:59 - Learning and Using Adobe Illustrator for Design Needs
1:04:15 - Managing PPC Budgets for Newly Launched Products
1:04:44 - Utilizing Day Parting Strategies in PPC
1:05:02 - Detailed Discussion on Day Parting and Campaign Adjustments
1:06:01 - Addressing Oversaturation of Targets in Campaigns
1:06:43 - Effectively Managing and Analyzing PPC Campaign Targets
1:07:33 - Implementing Day Parting for Optimized PPC Spending
1:08:44 - Wrapping Up PPC Discussion and Day Parting Strategy
1:09:08 - Handling Stickerless SKU and Amazon Barcode Issues
1:10:11 - Clarifications on Sticker List and Amazon Barcode Labeling
1:10:54 - Addressing Age Group Specifications in Product Listings
1:11:30 - Dealing with Amazon's Classification of Products for Kids
1:12:01 - Understanding and Acquiring Child Product Safety Certificate (CPC)
1:12:59 - Category Dependence in CPC Requirements
1:13:32 - Reviewing Product Descriptions for Compliance with Amazon's Guidelines
1:14:03 - Analyzing Business Report and Skew Economics Discrepancies
1:14:59 - Comparing Business Reports and Skew Economics for Sales Analysis
1:15:24 - Utilizing Third-Party Tools for Comprehensive Profitability Analysis
1:16:06 - Addressing Product Detail Page Viol
Support the Show.
Latest Amazon updates with Steven Pope: Amazon's brand-new navigation feature!
In this video, discover how Amazon's top navigation improves user experience. Have a deeper understanding of its impact on your shopping experience. And understand the significance of detailed page navigation on Amazon.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction to New Amazon Navigation
00:21 - Demonstration of Amazon's Top Navigation Feature
01:10 - Amazon AI Improvements and Customer Review Insights
01:31 - Purpose of Amazon's Detailed Page Navigation
02:22 - Amazon's A+ Content and Conversion Tips
02:50 - Conclusion and Invitation to Subscribe
Support the Show.
An Amazon expert, John Lane, reveals a little-known trick to massively increase your Amazon conversion rates. Learn how studying your customer demographics can help you optimize listings and target the right buyers. This game-changing tip will transform your Amazon business almost overnight.
Looking for a career opportunity? We are hiring!
Apply at https://MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:18 - Reviewing Demographics Report
01:10 - Analyzing Age Groups
01:57 - Assessing Income and Education
02:27 - Male to Female Ratios
03:21 - Married vs Single Buyers
03:55 - Conclusion
Support the Show.
Learn how to easily locate any Amazon seller's merchant token ID publicly without needing account access. This quick tutorial walks through using an Amazon product page URL to identify the merchant token ID associated with that seller.
Knowing a seller's merchant ID can be useful for internal tracking purposes, reporting issues, or general troubleshooting. While merchant IDs aren't normally displayed, they can be found in Amazon product URLs next to the "sold-by" identification.
This simple trick allows you to find any seller's merchant ID in just a few clicks. No special account permissions or tools needed! Just locate one of the seller's listings and grab the ID right from the page address.
Here's some more info on the Merchant Token ID:
→ https://myamazonguy.com/how-to-find-amazon-merchant-token-id/
Support the Show.
Transform your Amazon listings LIVE with John Aspinall!
Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!
Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.
John will show you how to:
↳ Optimize your specific ASIN for maximum visibility
↳ Identify proven sales and profit strategies
↳ Elevate overall performance as a seller
↳ Fine-tune your Amazon strategy for long-term gains
This is your chance to get your ASIN reviewed by a true expert and take your success to new heights!
Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!
ASINReview #AmazonListingReview #AmazonCTR
Timestamps:
00:00 - Introduction and Studio Update
10:03 - Personal Updates and Studio Changes
11:00 - Discussing Merchandising, AC Reviews, and SEO
13:01 - PPC and Sales Tracking Discussion
13:13 - Virtual Background Attempt and Transition
13:45 - Reviewing First Product: Aquatic Experts Filter Pad
16:23 - Moving to Next Product Review and Viewer Interaction
17:03 - Discussing Holiday Plans and Viewer Greetings
17:09 - Reviewing Kitch Clip Product and Packaging Tips
20:04 - Value Propositions and Product Presentation Tips
21:02 - Branding and Wholesale Account Discussion
22:14 - Reviewing Elephant Amulet Card Product
25:01 - Packaging and Branding Advice for Small Products
26:03 - Tips for Enhancing Product Images and Value Propositions
28:22 - Discussing CTR Tracking and Personal Anecdotes
29:31 - Viewer Questions and Product Review Continuation
30:11 - Reviewing Marble Coasters and Packaging Suggestions
33:03 - Advice on Product Presentation and Value Propositions
34:02 - Tips for Effective Amazon Listing Enhancements
36:39 - Viewer Interactions and Reviewing Vibrating Massage Ball
38:19 - Discussing Product Features and Listing Optimization
39:22 - Reviewing Cushion Covers and Addressing Return Issues
41:33 - Tips for Clear Product Description and Avoiding Misunderstandings
42:31 - Reviewing UK-Based Product and Discussing International Listings
44:05 - Advice on Product Packaging and Market Differentiation
45:11 - Final Product Reviews and Listing Optimization Tips
46:33 - Concluding Remarks and Agency Introduction
Support the Show.
→ Upgrade your main product image at half the price!
Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account?
Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/.
Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem?
Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10.
Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days.
Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content.
Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist:
https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity?
Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction
00:14 - Keyword Research Strategies
01:00 - Utilizing Search Query Performance Report
02:20 - Using Helium 10 or Data Dive
03:30 - Master Keyword List
04:45 - Improving Indexation with Sponsored Brand Video
06:00 - All of the Above Strategy
07:15 - Benefits of Brand Analytics Data Tab
08:10 - Sponsor Brand Video Trick
Support the Show.
Ready to take your Amazon campaigns to the next level?
Mark your calendars for an exclusive AMA session with Matthew Davis, where you'll uncover the ultimate secrets to level up your Amazon campaigns.
Why should you be there?
↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights
Don't miss out on this golden opportunity! Save the date and join us for a truly insightful session!
See you at the crossroads of Amazon's success!
AmazonPPC #AmazonAds #AmazonSellerTips
Support the Show.
Launch Your Money-Making Amazon Career in Just Minutes!
If you want to get paid to gain insider Amazon selling knowledge, apply for My Amazon Guy’s Brand Manager Internship program.
Visit https://myamazonguy.com/bmintern and apply in minutes.
Essential Tips:
→ Learn from $20M expert Steven Pope
→ Master product listings optimization
→ Leverage unmatched data analytics
→ Gain sourcing and marketing secrets
→ See live platform demos
→ Scale skills as business grows
With 500+ employees, My Amazon Guy offers:
→ Paid $15/hour training
→ Career growth opportunities
→ Daily learning resources
→ Full Amazon selling education
Take Your First Step:
Steven outlines everything driven candidates need to launch lucrative Amazon careers.
Timestamps:
00:00 - Introduction: Starting a Career in Amazon Selling
00:13 - My Amazon Guy: Agency Overview and Internship Offer
00:44 - Ideal Candidates for the Brand Manager Internship
01:12 - The Scope and Potential of Selling on Amazon
01:41 - Personal Story: Building a Brand on Amazon
02:12 - Growth and Success of My Amazon Guy Agency
02:38 - International Team and Internship Opportunities
03:02 - Why Learning Amazon Selling is Crucial
04:00 - Amazon's Dominance in the Economy and Future Trends
05:09 - Skills Learned in Amazon Selling: From Sourcing to Marketing
06:14 - Live Demonstration: Optimizing Amazon Product Listings
07:39 - Advanced Amazon Selling Techniques: A+ Content and SEO
09:00 - Deep Dive into Data Analysis with Helium 10 Tool
10:10 - Insights from Amazon's Brand Analytics
11:59 - Core Values and Expectations at My Amazon Guy
13:47 - Career Progression and Growth Opportunities at My Amazon Guy
15:17 - How to Apply for the Brand Manager Internship
16:50 - Career Projection: From Intern to Senior Roles
17:55 - My Amazon Guy's Culture of Promotion and Learning Resources
18:36 - Invitation to Apply and Final Remarks
Support the Show.
Curious about building a powerhouse Amazon agency? You're not alone.
Join us every Saturday at 12 PM EST for the 'My Agency Guy AMA Live Q&A' with Jason Mastromatteo. We're not just talking shop – we're building empires.
Here's what we've got on the docket:
→ Insider secrets to Amazon agency success
→ Real-life challenges and how to tackle them
→ The unfiltered truth about what works (and what doesn't)
Why is this show for you?
- Network with other Amazon professionals
- Implement proven agency growth strategies
- Stay updated with Amazon's ever-evolving platform
Tune in, ask questions, and let's grow together. Your Amazon agency game-changer starts here.
PS - Ever wondered what makes an Amazon agency truly successful? Let's uncover it together this Saturday!
Timestamps:
00:00 - Pre-Show Countdown
04:55 - Welcome and Introduction to My Amazon Guy Podcast
10:08 - Discussion on Agency Related Questions and Services
11:53 - Hiring and Screening Amazon VAs for SEO and Catalog Knowledge
16:02 - Creating Parentage on Amazon: Step-by-Step Guide
17:03 - Addressing Sales Decline and Poor PPC Performance
18:19 - Handling Brand Registry Application Decline
21:07 - Strategies for Amazon Advertising and Seller Support
22:06 - Navigating Product Ad Eligibility and Support Functions
23:02 - Structuring Charges for Amazon Services
25:10 - Q4 Challenges for Resellers and Solutions
26:08 - Using Amazon Global Logistics for Shipments
27:03 - Marketing and Lead Generation for Amazon Agencies
28:03 - Pricing Models for Different Size Brands and Services
29:11 - Onboarding Process for Full Service Amazon Management
30:05 - Multiple Storefronts and Brands Under One Seller Account
31:14 - Strategies for Fixing Catalog Issues and Data Corrections
32:18 - LinkedIn Outreach and Generating Leads for Amazon Services
33:09 - Training People for Amazon Services and Building a Team
34:20 - Acquiring Clients for Amazon Services and Effective Pitching
35:01 - Addressing Amazon Transparency Program Enrollment and Issues
35:37 - Formulating Offers for Amazon PPC Services Without Prior Experience
36:44 - Discussing Amazon Web Services (AWS) and Its Necessity
37:00 - Pricing and Payment Models for Amazon PPC Services
37:44 - Challenges in Q4 for Amazon Resellers
38:38 - Removing Transparency Program Enrollment on Amazon
39:08 - Multi-Brand Management in a Single Seller Account
40:01 - Amazon Catalog Management and Correcting Wrong Data
40:52 - Operating Multiple Brands on Amazon Under One Account
41:02 - Formulating Offers for Amazon Services
41:28 - Preparing for Onboarding with My Amazon Guy Services
42:20 - Managing Multiple Brands on Amazon
42:26 - Discussion on Resellers and Launching Own Products
43:12 - Onboarding Clients and Editing Listings
46:00 - Importance of Getting Paid First and Price Structure for PPC
47:48 - Unsubscribing from Transparency Program
48:58 - Formulating Offers for Amazon Services and Onboarding Process
51:04 - Transitioning from Generic to Brand Name Listings
52:51 - Managing Multiple Storefronts and Brands Under One Account
53:01 - Agency Recruitment and Hiring Practices
54:00 - Weekly Podcast Schedule and Closing Remarks
1:05:39 - Outro
Support the Show.
Upgrade your main product image at half the price! Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.
→ Need help managing your Amazon account? Access over 450+ Amazon SOPs at https://myamazonguy.com/SOP. Make your brand grow easily.
→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. Boost your Amazon skills with our courses.
→ Want to increase your Amazon sales or solve a problem? Visit https://myamazonguy.com for expert assistance.
→ Show your support by buying our Swag at https://myamazonguy.com/Swag.
→ Save 20% on your first 6 months of H10. Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id.
→ Get a trademark through My Amazon Guy for $825. Fast-track your brand registry on Amazon in less than 7 days. Order at https://myamazonguy.com/trademark-services/.
→ Enhance your Amazon listing with A+ Content. Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.
→ Check out our Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_.
→ Book a quick coaching call today at https://myamazonguy.com/book-a-coaching-call/.
→ Looking for a career opportunity? Apply at https://MyAmazonGuy.com/jobs.
Timestamps:
00:00 - Introduction to Inventory Order Reports and Subscribe & Save
00:18 - Overview of Subscribe & Save Feature in Order Reports
00:54 - Comparing Subscribe & Save Costs to PPC
01:09 - Demonstrating Product Search and Importance of Subscribe & Save
01:48 - Accessing Amazon Fulfillment Reports for Subscribe & Save Data
02:30 - Analyzing Subscribe & Save Reports
03:00 - Adding Discounts to Subscribe & Save Orders
03:47 - Creating Subscribe & Save Coupons
04:41 - Increasing Subscribe & Save Funding
05:17 - Weighing PPC Costs Against Subscribe & Save Benefits
05:50 - Downsides of Subscribe & Save: Checkout Process Friction
06:52 - Concluding Remarks and Additional Services Offered
Support the Show.
Who says you can't dominate Amazon? Not us. Join the Friday Live Q&A with Faith Denniston and Thomas Fitzgibbons to prove them wrong!
This isn't just another Q&A session: It's a goldmine of Amazon wisdom.
Cut through the Amazon clutter:
→ Live expert advice at your fingertips.
→ Real-time solutions to your Amazon dilemmas.
Your weekly Amazon power-up:
→ Learn, connect, and turbocharge your e-commerce game.
Every Friday is a chance to level up:
→ Don't just watch the game, change the game.
Be there or be square. Let's unlock your Amazon potential together!
Support the Show.
Boost your Amazon hustle with our exclusive guide on mastering browse nodes, categories, and product types!
MJ's curiosity leads to a game-changing session with Jason, packed with insights for maximizing profits.
Dive into this in-depth video where Jason unravels the complexities of Amazon listings. Learn how to strategically classify your products, understand the nuances of Amazon’s categorization system, and leverage these insights for increased sales and profits.
Whether you're a beginner or a seasoned Amazon seller, this video is a treasure trove of knowledge. Discover how to navigate Amazon's intricate listing structure, optimize your product's visibility, and avoid common mistakes that can hurt your profits.
Don't miss out on these valuable tips and tricks to amplify your Amazon hustle. Subscribe for more expert advice on e-commerce strategies and Amazon selling. Hit the like button if this video helps you in your Amazon journey, and share your experiences or queries in the comments!
AmazonProfits #EcommerceHustle #MaximizeAmazonSales #AmazonListingSecrets #ProfitableSelling #AmazonMasterclass
--
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:02 - Explaining Browse Nodes, Categories, and Product Types
00:26 - Finding Your Browse Node
00:39 - Identifying Your Category
00:42 - Determining Your Item Type or Product Type
00:54 - Checking Product Details for Category and Item Type
01:27 - Understanding Category Orphans
02:38 - Alternative Ways to Find Browse Nodes
03:40 - Conclusion and Common Challenges
Support the Show.
Prepare to be blown away by Jason Mastromatteo's insider knowledge on launching pet products on Amazon.
Learn why starting with limited colors and sizes can make or break your success. Jason dives deep into the strategies for selecting the most profitable colors and sizes, and how to outsmart your competition.
From avoiding inventory pitfalls to maximizing your sales with the right color choices, this video is a goldmine for anyone in the pet product market. Discover why neutral colors like black are your secret weapon, and how to strategically expand your product range post-launch.
Hit the subscribe button for more groundbreaking insights on product launches and e-commerce strategies.
Like, share, and comment below with your experiences or questions about launching pet products!
--
→ Get a NEW Main Image for 50% off at https://MyAmazonGuy.com/IMG with promo code: CTR
→ Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here: https://myamazonguy.com/SOP
→ https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
→ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
→ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
→ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
→ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
→ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
→ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
→ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
→ Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction to Product Variants
00:07 - Market Testing for Pet Products
00:19 - Analyzing Competitors for Popular Colors
00:31 - Choosing Color Variants for Launch
00:41 - Inventory Management for Multiple Colors
01:00 - Decision Making on Color Variations
01:22 - Sizing Strategy for Market Entry
01:47 - Selecting Safe Color Choices for Initial Launch
Support the Show.
Transform your Amazon listings LIVE with John Aspinall!
Are your ASINs underperforming? Leave sales and growth opportunities on the table? Not anymore!
Join John Aspinall LIVE as he reviews ASIN listings submitted by sellers like YOU.
John will show you how to:
↳ Optimize your specific ASIN for maximum visibility
↳ Identify proven sales and profit strategies
↳ Elevate overall performance as a seller
↳ Fine-tune your Amazon strategy for long-term gains
This is your chance to get your ASIN reviewed by a true expert and take your success to new heights!
Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!
AmazonCTR #ASINReviewLive #AmazonListingReview
Support the Show.
Mark your calendars and join us for a game-changing PPC AMA LIVE session with Matthew Davis and Mina Elias, founder of Trivium Group - the renowned 7-figure Amazon advertising agency.
Matthew and Mina bring their prowess as pioneering seller and PPC expert to reveal how to:
↳ Take Amazon campaigns into hyperdrive
↳ Gain pro tips on creative strategies and bid optimization
↳ Receive REAL-TIME answers to your most burning questions
This is a rare chance to learn advertising best practices from industry heavyweights and elevate your strategy.
Visit Trivium's site: https://triviumco.com/ to continue unlocking advertising excellence.
Then join our exclusive training to transform your Amazon presence through ad brilliance!
Don't miss out on this golden opportunity! Save the date and join us for a truly insightful session!
See you at the crossroads of Amazon's success!
Support the Show.
Fee change news: https://sellercentral.amazon.com/help/hub/reference/GZGEQLTM3RZXUV6T
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction to Amazon FBA Fee Changes
00:21 - Additional Fees for Fulfillment Center Transfers
00:40 - Introduction of Low Inventory Level Fee
01:08 - Increase in LTSF and Aged Inventory Fees
01:42 - Referral Fee Reduction for Low-Priced Apparel
02:00 - New Lower Pricing Structure for Amazon Vime
02:31 - Importance of Sending Inventory to Multiple Locations
03:45 - Strategies to Avoid Additional FBA Fees
04:14 - Upcoming Changes in Return Processing Fees
05:00 - Speculations on Return Rate Thresholds
06:09 - Details on Returns Processing Fee for High Return Rates
07:00 - Anticipated Pushback and Updates on Return Fees
08:00 - Summary of Amazon's New Fee Announcements
09:30 - My Refund Guy Service
10:28 - Personal Announcement: Birth of Fifth Child
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction to PPC Campaigns
00:10 - Effects of Bid Adjustments on Ranking
00:58 - Avoiding Overreliance on Daily Data
01:00 - Importance of Traffic and Engagement over Time
01:22 - Sample Size and Data Significance
01:32 - Budget Considerations and Campaign Duration
01:42 - Account Size and Frequency of Analysis
02:01 - Recommended Time Windows for PPC Analysis
02:24 - Personal Decision on Update Frequency
Support the Show.
Wake up, grab a coffee and outsmart the Grinch!
This Saturday at 12PM EST, get ready to outwit Mr. Grinch with your savvy Amazon strategies in Amazon Coffee and Questions Live Q&A with Jason Mastromatteo.
This is the ultimate Live Q&A for mastering the Amazon marketplace.
What we've got brewing:
→ Unraveling the mysteries of Amazon analytics
→ Ingenious methods to increase your Amazon sales
→ Exclusive tips to make your listings Grinch-proof
Whether you're starting fresh or an experienced Amazon warrior, this is your weekend alarm to conquer the Grinch-like challenges on Amazon.
Grab your mug and let's unravel the secrets to beat the Grinch at his own game in Amazon's world!
AmazonAMALiveQA #AmazonSellerSupport #AmazonSuccess
Support the Show.
The truth is out there – and so is Amazon success!
Join our Friday Live Q&A with Faith Denniston and Jason Mastromatteo to uncover the secrets.
This isn't just a Q&A it's an expedition into the unknown of Amazon.
Navigate the mysteries of Amazon:
→ Expert guidance live from the field.
→ Immediate solutions to your Amazon enigmas.
Your weekly guide to the Amazon unknown:
→ Learn, connect, and supercharge your e-commerce exploration.
Every Friday is an opportunity for discovery:
→ Don't just observe the mysteries, solve them.
Be a part of our investigative team. Let's explore and unlock your Amazon potential together!
AmazonXFilesQA #AmazonSellerTruths #MyAmazonGuyInvestigates
Support the Show.
Turn your ASINs into goldmines with John Aspinall: Free ASIN Reviews!
Are your ASINs not performing up to their potential? Tired of missing out on sales and growth opportunities? Say goodbye to those days!
Join John Aspinall LIVE as he dives into ASIN listings submitted by sellers just like YOU.
In this power-packed session, John will guide you through:
↳ Tailoring your specific ASIN for unbeatable visibility
↳ Unlocking sales and profit strategies that really work
↳ Boosting your seller performance to the next level
↳ Refining your Amazon strategy for sustainable success
This is your chance to get your ASIN reviewed by a true expert and take your success to new heights!
Join us and witness your Amazon business transform before your eyes. The potential is waiting - it's time to unlock it!
Timestamps:
00:00 - Countdown Timer / Music
09:58 - Host Introduction and Episode Overview
10:56 - Review of Audience ASINs and E-commerce Tips
13:04 - Example Review: Root Beer Toothpicks
14:14 - Example Review: Apple Cider Vinegar Gummies
16:03 - Audience ASIN Review: Wrist Rest for Laptop
19:11 - Improving Product Images for Better Online Display
21:49 - ASIN Review: Natural Home Cures Mangosteen
26:17 - Tips on Product Image Enhancement for Supplements
28:04 - Review: Lumai Shumai Adhesive Hook
31:10 - Discussion on Product Packaging and Presentation
33:21 - Audience Interaction and More ASIN Reviews
36:18 - Detailed Review: Garbage Bag Dispenser
39:01 - Audience Engagement and Q&A Session
42:50 - Review and Recommendations for Product Listings
47:04 - In-depth Analysis of ASINs and Marketing Strategies
50:01 - General Advice on Amazon Product Listing and Optimization
52:03 - Closing Remarks and Final Tips
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction and Leadership Challenges
01:24 - Leadership and Sacrifice: A Christian Perspective
03:01 - Balancing Staff Numbers and Company Culture
05:00 - Seeking External Business Insights and Leadership Development
07:24 - Addressing Unique Challenges in the Amazon Agency Space
09:01 - Core Values and Their Impact on Company Culture
14:01 - Managerial Values and Leadership Traits at My Amazon Guy
18:21 - Concluding Thoughts on Leadership and Scaling a Business
19:00 - Agency Growth Strategies and Resources Offered
Support the Show.
Are you lost in Amazon PPC campaigns? Find your way with an exclusive Amazon PPC AMA Live Q&A with Matthew Davis!
Tune in and discover secrets to elevate your Amazon campaigns.
Why should you be there?
↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights
Don't miss out on this golden opportunity! Save the date for an insightful experience.
See you at the crossroads of Amazon's success!
AmazonPPC #AmazonAdsCampaign #amazonsellertips
Timestamps:
00:00 - Introduction to the PPC AMA with Matt Davis
10:04 - Starting the PPC AMA Session: Addressing Viewer Questions
10:41 - Discussing Keyword Targeting and PPC Strategies
13:04 - Insights on Ranking and PPC Campaigns
15:06 - Adjusting PPC Bids and Keyword Targeting
18:02 - Detailed Advice on PPC Campaign Management
21:08 - Strategies for Advertising New Products
24:23 - Exploring Alternatives to Helium 10 Atomic for PPC
27:00 - Discussing Merchant Spring and Other PPC Tools
30:06 - Addressing Sales Fluctuations and PPC Impact
33:00 - Optimizing PPC Campaigns for Specific Keywords
36:03 - Strategies for High-Priced Products with PPC
39:02 - Deeper Dive into Amazon PPC Tactics
42:42 - Q&A Session: Responding to Viewer Queries
45:03 - More on PPC Strategies and Keyword Optimization
48:26 - Closing Remarks and Final PPC Tips
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction to GS1 Barcodes and UPC Issues
00:20 - How to Look Up a UPC on GS1.org
00:35 - Understanding UPC Registration and Amazon Compliance
01:18 - Risks of Using Retired UPC Codes on Amazon
02:02 - Solutions for Non-Compliant UPCs and Amazon's Reaction
03:00 - Strategies for Transitioning to GS1 Compliant UPCs
03:54 - Cost and Process of Changing UPCs on Amazon
04:17 - Importance of GS1 Barcodes for New Products
05:00 - Timeline and Technicalities of UPC Changes
05:48 - Additional Services and Costs for Reinstating Yanked Listings
06:02 - FAQs on UPC Conversion and Inventory Management
07:02 - Conclusion and Additional Resources on UPC and Amazon Catalog Troubleshooting
Support the Show.
Enjoy the turkey feast today because tomorrow it’s #BlackFriday game time!
Join My Amazon Guy Friday Live Q&A with Jason Mastromatteo at 12 PM ET and get ready to crush it on Amazon.
This is your chance to win the holiday sales rush.
→ Score insider tips to massively boost BFCM sales
→ Get real-time answers to level up fast
→ Arm yourself with battle-tested strategies
→ Take your biz to new record heights
Every My Amazon Guy live podcast is a chance to level up your game.
Will you watch from the sidelines or totally smash your sales goals?
Let’s get your Amazon business in the "BLACK" this Black Friday.
MyAmazonGuyLiveQA #BlackFriday2023 #AmazonAMALive
Timestamps:
00:00 - 10-Minute Countdown
09:58 - Introduction
10:25 - Technical Difficulties
12:41 - Resuming Broadcast
14:09 - Story Time: Age of Sage Listings Suspended
15:13 - Greetings from Viewers
15:53 - Shipping Plan Changes
17:34 - Free Trademark Assessment
18:26 - Pesticide Policy Triggers
20:51 - Attribution Link Traffic Without Sales
24:20 - Product Size
25:58 - Post-Holiday Strategy
27:18 - Credit Card Points/Cashback for PPC Advertisement
28:09 - Multipurpose Product Ranking Strategy
30:52 - Discount Strategy after BF CM
32:14 - Browse Nodes vs Categories vs Product Types
38:15 - Testing New Product Variations
41:57 - Product Launch Market Testing for Pet Products
46:00 - Using Amazon Data for Product Selection
48:21 - Supplement Return Policy
50:50 - Outro
Support the Show.
Feast on success: Prep your ASINs for Black Friday with John Aspinall's Wednesday ASIN Review Live!
Dive into this festive and informative live event, where John will dish out:
↳ Thanksgiving-themed strategies to boost your ASIN's visibility just in time for Black Friday
↳ Savvy sales and profit tactics to capitalize on the holiday shopping frenzy
↳ Expert tips to enhance your seller performance during the biggest sale season
↳ Long-term Amazon strategies for continuous growth and success
Don't miss this chance to get your ASINs critiqued and polished by an expert, setting you up for a record-breaking Black Friday.
Join us today and watch your Amazon business thrive. Prepare to feast on success – your most profitable Black Friday is just around the corner!
AmazonASINReview #AmazonCTR #AmazonListingAudit
Timestamps:
00:00 - Introduction and Greetings
09:54 - Discussing Black Friday, Cyber Monday, and Small Business Saturday
11:01 - Thanksgiving Celebrations and Personal Chat
11:23 - Q&A Session Begins: Amazon Seller Tips and Discussions
13:02 - Diverse Amazon Seller Topics: Trade Shows, Amazon Events, and Networking
14:03 - Main Image Review and Recommendations
17:01 - Further Analysis of Amazon Product Listing
19:04 - ASMR Chat and Engaging with Viewers
20:41 - Amazon Product Image Enhancement Tips
23:01 - Discussing Alex Hormozi's "$100M Offers" in the Context of Amazon
24:01 - Brand Story and Mobile Optimization on Amazon
25:26 - Analyzing Sales Patterns on Amazon
26:23 - Viewer's Amazon Product ASIN Review Request
28:15 - Kitchen and Garage Organization Products on Amazon
31:00 - Detailed Review of Amazon Product Listing
33:33 - Enhancing Main Image with Packaging
35:05 - Exploring Creative Product Image Strategies
37:45 - Enhancing Visibility of Product Features in Images
39:22 - In-Depth Analysis of Amazon Product Listing and Improvements
41:09 - Market Research Strategies for Amazon Sellers
44:07 - Using Helium 10 for Market Analysis and Sourcing
46:04 - Tips for Improving Product Images and Packaging Presentation
47:55 - Discussion on Auto Parts and Retail Packaging Strategies
49:14 - Children's Stainless Steel Flask Product Review
51:26 - Evaluating and Improving a Travel Bag Product Listing
53:00 - Concluding Remarks and Upcoming Dentist Appointment
Support the Show.
John Aspinall analyze Amazon's just-released Holiday 2023 Brand Guide to uncover the key takeaways for sellers this season.
In this video, John Aspinall break down Amazon's tips on product listings, A+ content, premium content, video, holiday promotions, and more.
His biggest lightbulb moment? Amazon itself recommends showing product images BOTH in and out of the packaging - despite many claims you can only pick one!
He also discuss his thoughts on Amazon's suggestions around premium A+ content, carousels, and video - do these tactics really boost conversions?
If you sell on Amazon, don't miss this deep dive into Amazon's own holiday seller advice straight from the source. Learn exactly what Amazon is recommending this 2023 holiday season to boost sales!
Timestamps:
00:00 - Introduction & overview of brand guide
00:52 - Thoughts on premium A+ content
02:36 - Amazon's own imagery showing products in and out of packaging
04:07 - Video recommendations
05:34 - Holiday promotions guidance
06:22 - Key takeaways and actions for sellers
--
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:16 - Example Product Analysis
01:06 - Issues with Current Listing Images
02:31 - Importance of Showing Ingredients
03:12 - Competitor Product Analysis
04:00 - Suggested Improvements
05:14 - Creating a Mockup with Canva
09:03 - Using Dead Space for Value Props
10:50 - Final Mockup Example
12:19 - Outro
Support the Show.
We clipped this segment from our weekly Friday Live Amazon Q&A with Faith Denniston and Thomas Fitzgibbons to share the BEST ways to increase sales for Black Friday.
We break down key strategies including Prime exclusive discounts, Lightning Deals, coupons & more.
Learn directly from our experts how to attract more customers and which tactics work best based on your specific product - from reviews and listing optimization to product type and age on Amazon.
Discover the incentivization options that convert browsers into BUYERS this holiday shopping season!
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:15 - Black Friday/Cyber Monday sales strategy
00:51 - Choosing the best sales strategy
02:12 - Sales strategies for major events
02:37 - Importance of product specifics in strategy
03:29 - Different sales incentive strategies
03:55 - Considerations with sale price tactics
04:52 - Final thoughts and sign off
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:09 - New Features in Growth Opportunities
00:25 - Eliminate Amazon Barcode Labeling
01:28 - Some Products Require FNS
01:48 - Outro
Support the show
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:11 - Viewing Customer Loyalty Metrics
00:40 - Metrics Similar to Promotions
01:04 - Checking Brand Growth Trends
01:27 - Viewing New vs Repeat Customers
01:40 - Link to Create Promotion
01:56 - Segmented PPC Targeting in Future
02:12 - Outro
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:10 - Viewing Mobile Session and Session Percentage
00:42 - Viewing Mobile Traffic
01:15 - Optimizing for Mobile
01:45 - View Listings on Mobile
02:01 - Mobile View Browser Extensions
02:27 - Mobile Apps Not Exact
02:42 - Outro
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
01:01 - Reviewing Bid Rules
01:31 - Creating Bid Rules Based on Sales Data
02:48 - Warning About Additive Bid Rules
04:10 - Lowering Base Bids Before Adding Rules
04:13 - Current Lack of Negative Bid Rules
04:42 - Example Campaign Bid Rules
05:23 - Bid Rules Add On Top of Other Modifiers
05:49 - Desired Negative Bid Functionality
06:16 - Additive Nature Requires More Work
07:37 - More PPC Tips at MyAmazonGuy.com
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:12 - Comparing Premium vs Regular A+ Content
02:28 - Evolution of Premium A+ Pricing
03:17 - Is Premium A+ Content Worth It?
04:16 - Testing Conversion Lift of Premium A+
04:57 - Main Image Testing
05:13 - Title and Content on Listing
05:41 - Alt Text Importance
06:20 - Brand Story Module
08:15 - A+ Content Manager
10:18 - Walkthrough on Premium A+ Modules
12:03 - Product Comparison Grid Module
15:16 - Store Front View
15:29 - UGC Sponsor Test
15:56 - My Refund Guy Service
16:37 - My Amazon Guy's Main Hero Image Upgrade
17:24 - We are hiring!
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:17 - Reviewing Campaign to Lower ACoS
01:04 - New Rule-Based Bidding Strategy
02:05 - How Rule-Based Bidding Works
03:01 - Tips for Testing Rule-Based Bidding
04:20 - Scheduling Bid Rules
07:16 - Desired Functionality
09:19 - Adding Another Budget Rule
10:02 - Eventual Bulk Upload Capability
11:52 - Bulk Sheets over PPC Automation
12:26 - Pros of Rule-Based Bidding
13:15 - Outro
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Apply for a job at MAG: MyAmazonGuy.com/jobs
Timestamps:
00:00 - Introduction
00:22 - Amazon Partners with Meta/Instagram
00:48 - Direct Amazon Purchasing in Meta Apps
01:43 - Seller Setup Needed
01:57 - Potential Impact on Ad Costs
02:42 - Comparison to TikTok Ads
03:27 - Slow Initial Adoption Expected
05:00 - Let Us Know What You See
05:12 - Get Help with Amazon
05:28 - Outro
Support the Show.
Steven Pope, the Founder and CEO of My Amazon Guy, shares in his podcast the 4 key methods he used to grow his agency from $0 to $20 million in revenue.
He outlines the pros and cons of warm outreach, content marketing, cold outreach, and paid ads for acquiring clients.
Learn which strategies are most cost-effective at each stage of growth and how to choose the right client acquisition methods to scale your agency.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $925 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Podcast guest question
0:11 - Client acquisition strategies that made Steven Pope's first $1 Million
0:32 - Content to $10M revenue
0:39 - $20M with outbound sales
0:49 - Next $50M with paid ads
1:21 - Client acquisition quad overview
1:59 - Recommend starting warm and content
2:03 - Paid ads cost passed to clients
2:16 - Ideal profit margins
2:33 - Agency success factors summary
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction
0:07 - His Experience in His Eight Months with My Amazon Guy
0:15 - He Talks About His Amazon Being Shutdown
0:33 - "Hats off to you and your team!"
0:42 - Outro
Support the Show.
I bought a new home from the success of my agency and installed a salt water aquarium to be a prop behind me during podcasts.
Ran into lighting and refraction issues. Help appreciated.
StevenPope
Timestamps:
0:00 - Office setup and aquarium installation issues
1:02 - Salt Water Aquarium
1:29 - Podcast lighting issue
2:02 - Mic, RODE Caster Pro II and Camera setup
2:56 - Business growth through content creation
3:14 - Entrepreneurial journey
3:24 - Hitting subscriber milestone
3:36 - Sign off
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 Introduction
0:17 Amazon Influencers program overview
0:57 How can Amazon sellers take advantage of this?
1:27 Limitations for sellers with Amazon Influencers
1:31 How to become an Amazon Influencer?
2:29 Overview of Inspire program
2:48 Setting up a campaign in Inspire
5:41 Viewing an existing Inspire campaign
6:55 Example of Influencer video on product page
8:02 Notes about limitations of these programs
9:11 Conclusion
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction - 4 cardinal rules of PPC in 60 seconds
0:02 - Rule 1 - Optimize listing before advertising
0:14 - Rule 2 - Never negate a good keyword
0:30 - Rule 3 - Maintain 4.3+ star rating
0:45 - Rule 4 - Segment campaigns to 5 keywords per campaign
0:56 - Outro
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Here are the topics and corresponding timestamps extracted from the transcript:
Timestamps:
0:00 - Intro/ Account abuse/misconduct reports
0:24 - High number of violation reports but account still active
0:34 - Examples of different violation types reported
0:49 - Contacting Amazon Seller Support about issue
0:58 - Problems with Amazon's automated systems
1:14 - Encouraging sellers to complain to Amazon
1:21 - Issues between different parts of Amazon
1:33 - Collateral damage from targeting rule breakers
1:41 - Other Amazon seller issues
1:54 - Changes to Amazon's brand registry appeal process
2:02 - Advice on reapplying for brand registry (2:02 - 2:05)
2:07 - Outro/ Mention of New Video Series
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction
0:04 - Money spent on Amazon PPC
0:14 - PPC metrics and insights
0:30 - New to brand sales data
0:49 - Definition of new to brand sales
1:16 - PPC spend year to date and new to brand sales
1:40 - Comment about spending on brand terms
1:55 - Actual brand term spend
2:47 - Example search for "Artisan soap"
3:31 - Shoppers buy solutions not brands on Amazon
3:49 - Impression data shows low brand term searches
4:00 - Brand loyalty is low on Amazon
4:39 - Significance of new to brand sales data
5:29 - No actionable tips from this data
5:35 - Winning an argument against a troll
5:53 - Cannot increase brand term spend
6:19 - Low brand term search volume
6:28 - Efforts to improve brand identity
6:40 - Not changing PPC strategy
6:43 - Investing in other platforms to build brand
6:50 - Outro/ Links to UGC videos
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction
0:14 - Explaining high exact match bids on Amazon PPC
0:31 - Picking a random product example
0:43 - Comparing broad match vs exact match bids
1:14 - Broad match bids are lower than exact match
1:41 - Overbidding on exact match keywords
1:57 - Opportunity to use more broad match bids
2:20 - Need to add negative keywords to broad/auto campaigns
2:39 - Most use exact match only for simplicity
3:19 - Example of using broad match for a seasonal product
4:30 - Speaker's experience level with Amazon PPC
4:50 - Lifetime ad spend example
5:16 - Why speaker is sharing this information
5:53 - Mother's Day campaign example with broad match
6:38 - Managing broad match with negative keywords over time
7:40 - Strategic use of broad match for rankings
8:10 - Recent ad spend data comparing broad & exact match
8:58 - 15% lower ACoS with broad match
9:30 - Process for choosing negative keywords
10:07 - Negating exact match keywords in broad campaigns
11:06 - Halloween campaign example with negatives
11:30 - Broad match statistical summary
12:14 - Calculating hypothetical savings from lower ACoS
12:56 - Process for maintaining/adding new negative keywords
13:49 - Value of optimizing with negative keywords
14:26 - Best practices for structuring campaigns
15:53 - Summary & impact of using more broad match
16:04 - Other PPC techniques to lower ACoS
Support the Show.
Amazon is facing a major antitrust lawsuit that could have significant implications for the e-commerce giant. Filed by the District of Columbia, the lawsuit alleges Amazon has abused its dominant position in online retail to harm competition and consumers.
In this podcast, we break down how Amazon is consider to be a "monopoly" and the details of the antitrust case against Amazon. We explain the allegations made against the company, such as using its Marketplace platform to unfairly advantage its own retail business over third-party sellers.
Take a listen to this podcast episode to understand more about the allegations against Amazon and what it could mean for the future of the world's largest online retailer.
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:02 - Introduction to changes in Amazon user permissions
0:36 - Overview of user permissions vs global user permissions
1:52 - Details on global user permissions page
3:02 - Recap - global permissions trump regular permissions
3:31 - Challenges with lack of Amazon announcements on permission changes
3:44 - Outro
Support the Show.
3:17 - 18:11 a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 Intro/ Amazon PPC Day Parting Changes
0:04 - Testing Day Parting and Seeing Positive Results
0:59 - Increase in Revenue from Day Parting
1:15 - Lower ACost from Day Parting
1:42 - How to Set Up Day Parting (Beginner)
3:17 - Performance-Based Budget Rules
5:10 - Pros/Cons of Performance vs Schedule Budget Rules
6:49 - How Amazon Benefits from PPC Tools
13:36 - Current Limitations of Day Parting Tool
14:05 - Need for Bid Changes not just Budget Rules
15:41 - Downside of Limiting Campaign Budgets
14:52 - Example of Limiting Budget for Non-Peak Times
16:14 - Future Additions Needed for Day Parting Tool
18:11 - Alternatives Like Bulk Sheets for Now
18:30 - Outro/ Bulk Skeets
Support the Show.
Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
0:00 Introduction to the email received from Amazon.
0:25 Expressing excitement about Amazon taking action to help sellers.
1:35 Closing remarks, thanking Amazon and inviting comments.
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Timestamps:
00:00 - How I Built a 20-Million Dollar Amazon Agency in 5 Years
0:23 - Starting the Agency After Job Loss
1:05 - Challenges and Self-Doubt
1:30 - First Steps in Consulting
2:06 - Career History and Unemployment
2:23 - First Client and Success Story
3:01 - Blessing of a 90-Day Severance
3:26 - Concept of "Burn Your Ships"
4:40 - Starting an Amazon Agency
4:59 - Side Hustle Consulting Experience
5:57 - First Full-Service Account
7:08 - Hiring the First Employee
8:42 - Scaling the Team
9:57 - Challenges of Hiring Talent
12:40 - Revenue Milestones
13:59 - Importance of Content Creation
15:54 - Scaling to 420 Clients and 450 Employees
16:07 - Social Media Metrics
16:33 - Four Quads of Business Growth
18:56 - Paid Programs for Agency Operations
20:04 - Sales Accelerator Program
23:43 - Coaching on Demand
24:10 - Daily LinkedIn Posts
24:30 - Live AMAs and Content Strategy
30:19 - European Expansion
30:33 - Customer Retention Strategy
30:59 - Trade Secrets and Full Service
31:41 - Selling Trademarks
32:00 - Side Businesses and Coaching Calls
32:56 - Staffing for Project Orders
33:43 - Troubleshooting Topics and Challenges
34:09 - Offering a Wide Range of Services
34:52 - Selling SOPs and Expanding Customer Base
35:31: Sharing Trade Secrets vs. Scaling
36:47: Customer Feedback Loop
39:36: Culture Index and Personality Profiling
41:06: Evergreen Roles and Monthly Growth
42:14: Core Values and Manager Values
45:18: Extreme Ownership and Radical Candor
47:16: What Didn't Work - PR, Acquisitions, Partnerships
* 48:54: Worst Mistakes - $2 Million on AI and CRM
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the Show.
See the debate on LinkedIn https://www.linkedin.com/posts/steven-pope_amazonctr-activity-7120138546853646336-y2e2?utm_source=share&utm_medium=member_desktop
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available):
Timestamps:
0:00 - I've Managed 29 Million Dollars in 2023 PPC Spend on Amazon
1:00 - Average TACoS and its increase.
2:28 - Competition for search results on Amazon.
4:30 - The cost of selling on the Amazon platform.
6:20 - Conversion rate on Amazon.
8:10 - Responding to comments and questions from social media.
9:30 - Metrics and benchmarks for Amazon PPC performance.
14:00 - Conclusion and invitation to explore benchmark reports.
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Wondering why your Amazon sales aren't skyrocketing?
The devil is in the details, and your listing might be the culprit. In this video, Steven Pope reveals the first things you should consider fixing on your Amazon listing to boost those sales numbers.
Here's what you'll learn:
→ The underestimated power of your main product image
→ Why CTR (Click-Through Rate) should be your new obsession
→ How to use data and history to make informed decisions
→ The role of brand analytics in keyword optimization
→ The first things to fix in your listing for immediate impact
Don't let a subpar listing hold you back. Tune in now to discover the first things you should consider fixing to elevate your Amazon sales game!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Where to Start Fixing on A Listing
0:19 - 0:28 The Importance of the Main Product Image
0:29 - 0:41 Why Main Image is More Important than Advertising
0:42 - 0:58 Examples of Ineffective Main Images
0:59 - 1:17 The Need for Clear Product Identification
1:18 - 1:33 Real-world Example
1:34 - 1:56 The Impact of a Good Main Image
2:11 - 2:28 The Impact on Sales from Changing Main Image
2:29 - 2:36 The Importance of CTR (Click-Through Rate)
2:37 - 2:42 Transition to Data and History
2:43 - 3:03 Using Tools to Analyze Product History
3:04 - 3:17 Identifying Trends and Anomalies
3:18 - 3:23 Inventory Management Questions
3:24 - 3:35 Transition to Brand Analytics
3:36 - 3:52 Analyzing Weekly Data
3:53 - 4:00 Importance of Keywords
4:01 - 4:17 Analyzing Impression Share and Clicks
4:18 - 4:23 Adding Keywords to Listing
4:24 - 4:50 Reworking Product Titles
4:51 - 5:00 Identifying Mismatches in Listing
5:12 - 5:20 Updating Search Terms
5:21 - 5:33 Finalizing Title Changes
5:34 - 5:46 Revisiting Brand Analytics
5:47 - 5:56 Implementing Exact Match Keywords
7:10 - 7:26 Breaking Down Focus Areas
7:41 - 7:49 Summary of the Process
7:50 - 8:02 The Role of an Agency or Consultant
Support the Show.
Breaking Amazon Seller News - Premium A+ Content has a major upgrade you gotta take advantage of.
You can now insert Reviews and Add to Carts into A+ content.
This only works on Premium A+ Content.
Those who delayed making their brand stories will miss out...
From Amazon:
"Shoppable A+ Content NEW
Premium Comparison Table 1 has been updated to show Price, Reviews, and Add To Cart functionality. Existing projects that contain this module are being automatically updated to show these new features for ASINs within the table over the next several weeks. If you want to update the ASINs or manually turn these features ON / OFF within the chart, you can do so by editing your projects containing the module."
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Intro/ New A+ content features - add to cart, reviews, price
0:53 - Benefits of new A+ features - increased conversion rate, higher AOV, product defense
1:34 - How to access new A+ features in Seller Central
2:08 - Demonstrating new features in a product's A+ content
2:58 - Viewing live listing with new A+ features
4:19 - Recommendations for using new A+ features effectively
5:53 - Offer for professional main image design
6:22 - Tips for improving Brand Story
7:04 - Tips for effective A+ Content
7:31 - Risks of not filling out A+ modules fully
7:43 - New auto video feature in comparison module
7:57 - Outro/ Recommendations for other helpful videos
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Brand Registry Revoked? Follow this Updated Full Guide
01:00 Speculations on why Amazon removed the brand registry.
03:00 Consequences of brand registry removal
04:36 Effects of Amazon's robot-driven actions on sellers' listings.
06:09 Brand Registry removal SOP
07:43 Challenges faced due to Amazon's automated systems
08:45 Steps to resolve the brand registry removal
09:08 Verify Account through ID.me
11:47 File withdrawal of Attorney form
13:20 File Appeal on Amazon brand registry
14:00 Details about the appeal submission form and the verification process
17:00 Instructions for the video interview
20:00 Challenges encountered during the appeal process
23:00 Advice on handling auto-rejections and the importance of persisting with appeals.
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ
Support the Show.
Are you ready to unravel the importance of well-organized parentage for your Amazon listings? Join John Aspinall, Senior Sales Account Executive at My Amazon Guy, as he explores a confusing Amazon product listing on Prime Day.
This video reveals why clear and organized parentage is crucial for your success.
Don't let your Amazon listings fall into the confusion trap!
Follow John's guidance to ensure that your parentage is well-structured, making it easier for customers to convert and boosting your sales.
Happy Prime Day shopping, and remember the importance of clear and concise listings!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
0:00 - John, Senior Sales Account Executive at My Amazon Guy, introduces a confusing Prime Day listing.
1:00 - The importance of avoiding confusing variations and parentage on Amazon.
2:00 - Competing with China direct products and the need for clear distinctions.
3:02 - Amazon's choice to feature the confusing listing on Prime Day.
4:06 - Examining competitor listings with well-structured variations.
4:33 - Encouragement for clear and unique listings.
4:44 - Conclusion and invitation for questions or comments.
Support the Show.
Are you experiencing bizarre categorization problems with your Amazon products? Look no further! In this video, Steven Pope, the founder of My Amazon Guy, is here to guide you through the process of fixing these irritating categorization issues.
Don't let incorrect categorization hinder your Amazon success.
Follow Steven's expert advice to fix these issues and enjoy better visibility and increased sales for your products.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Intro by Stephen Pope, My Amazon Guy Founder.
0:02: Addressing Amazon Categorization Problems.
0:11: Introducing "Artisan Soap Pack."
0:24: Wrong "Grocery & Gourmet Food" Category.
1:00: Checking for Exact Title Match in Search.
1:23: Correct Category: "Beauty & Personal Care."
1:58: Contacting Amazon's Brand Support.
2:19: Issue with Browse Node ID.
2:53: Amazon's Response to Category Change Request.
3:08: Filing Technical Issue Ticket for Category Update.
4:08: Attach Picture as Proof.
4:47: Multiple Products with Similar Issues.
5:01: Example: "Teen Musk" Product.
5:36: "No Cap Box Lit Drip Busting and Vibe."
6:37: Third Product: Filing Technical Issue Ticket.
7:01: Attach Picture for Wrong Category.
8:00: Success Rate & Challenges.
8:28: Outsourcing Catalog & Brand Registry to My Amazon Guy.
Support the Show.
Steven Pope, the founder of My Amazon Guy, brings you exciting news about a game-changing Amazon feature that will transform your shopping experience! In this video, Steven explores the innovative "Add to Cart" button that's set to make a huge impact on Amazon's clickthrough rate.
Stay ahead of the game with the groundbreaking "Add to Cart" feature on Amazon.
This video by Steven Pope is your guide to understanding its impact and how it can benefit your Amazon selling strategy.
Watch now to gain a competitive edge in the dynamic world of Amazon shopping!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Importance of CTR.
0:03: New "Add to Cart" Feature.
0:07: Speaker: Stephen Pope, "My Amazon Guy."
0:10: "Sage Artisan Soaps."
0:19: "Add to Cart" Significance.
0:30: Meet Loki, the Dog.
0:53: "Add to Cart" in Most Categories.
1:23: Amazon's Competitive Landscape.
1:46: Ads & Competition on Listings.
2:00: A+ Content Importance.
2:07: Encourage Direct Buying.
2:13: Impact on PPC Costs.
2:25: "Add to Cart" & Sponsored Ads.
2:59: Entice Shoppers from the Search Page.
3:08: Anticipating Video in Results.
3:28: Watch More on Amazon Changes.
3:53: Limited Ad Space & Sponsored Products.
4:08: Video Ends for a Dog Walk.
Support the Show.
Get ready for an Amazon sales game-changer! In this video, Steven Pope, the founder of My Amazon Guy, unveils the ultimate strategy to double your Clickthrough Rate (CTR) on Amazon and supercharge your sales.
Join Steven Pope on this journey to transform your Amazon sales with the power of CTR optimization.
Don't wait; your success awaits!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Steven Pope on Boosting Amazon CTR.
0:21: Before & After Product Images.
0:51: Smudge Sticks Improvement: 3-Pack & "Smudge Sticks" Added.
2:45: Compare to Competitors.
3:56: Impact on Organic Search Ranking.
4:32: Brand Analytics for Performance.
5:06: Emphasize Impressions, Clicks, Add to Carts, Purchases.
6:55: Analyze Market Share & CTR for Keywords.
8:58: Add Keywords to the Main Image Strategy.
10:25: Analyzing "Smudge" Keyword.
11:40: Compare CTR & ASIN Share.
12:10: Visual Design & Packaging Importance.
13:50: Cookie Baking Sheet Image Improvements.
16:00: Use Stickers, Keywords, & Features.
17:45: More Image Examples (Skincare, Journals).
21:05: Discount on Main Image Design.
21:48: Conclusion: Update Images & Enhance Design.
10:07: Contort Images for CTR Boost.
10:12: Highlight Real Knees in Product Images.
10:19: Showcase Large Product Size.
10:30: Various Product Image Improvements.
15:36: Visit myamazonguy.com for Info and new Images.
16:00: Design Course Promo & Free Resources.
16:31: Boost CTR with New Images.
Support the Show.
Exciting news for Amazon sellers! The Amazon Help Console has undergone a transformation, and it's time to explore the fresh look and enhanced features.
Join Jason Mastromatteo from My Amazon Guy as he delves into the revamped Amazon Help Console.
Stay up-to-date with the latest Amazon platform enhancements and ensure you make the most of the Amazon Help Console's new features.
Watch this podcast now to explore the changes and optimize your Amazon seller experience!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Amazon Help Console Changes Intro
0:07: Meet Jason Mat from "My Amazon Guy"
0:12: New Seller Central Help Layout
0:15: Sections Overview: Forums, Articles, Case Log
0:21: Case Log Relocation
0:27: Select Different Stores for Tickets
0:33: Access Advertising Ticketing
0:36: Common Issue Listing
0:45: Automated Solutions for Common Issues
0:59: How to Submit Non-common Issue Ticket
1:05: Enable "CLR" Feature
1:16: Conclusion: Amazon's Ever-changing Interface
Support the Show.
Ever wondered how to download a video ad on Amazon? Jason Mastromatteo from My Amazon Guy has a simple yet effective method to share with you.
In this quick-tip podcast, he demonstrates a step-by-step process to download Amazon podcast ads.
Don't miss out on this valuable tip for downloading Amazon podcast ads efficiently. Jason Matromatteo's method simplifies the process and ensures you can access and utilize podcast ads effectively for your Amazon endeavors.
Watch the podcast now and enhance your Amazon seller toolkit!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Intro to Downloading Amazon Video Ads
0:16: Inspecting Web Elements for Download
0:25: Trouble with Isolating ".mp4" File
0:35: Solution: Copy the Entire Block, Paste it to Google Doc, Extract the ".mp4" Link
0:56: Seeking Alternate Download Methods
0:59: Conclusion by Jason Mat from "My Amazon Guy"
Support the Show.
If you've ever struggled to get your Sponsored Brand Video Ad approved due to this requirement, you're not alone!
Don't let campaign end dates on Amazon leave you frustrated and confused. Watch this video now to master the art of setting end dates and take control of your advertising strategy on the world's largest online marketplace!
Hit play to unlock the secrets of setting campaign end dates on Amazon and optimize your advertising game today!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to campaign end dates.
0:10 - Using end dates for holiday-themed ads.
0:41 - Meet Stephen Pope, My Amazon Guy founder.
0:56 - Setting a campaign end date in settings.
2:01 - Other scenarios for end dates, like Prime Day.
2:32 - Setting dates during campaign creation.
3:01 - Running campaigns without an end date.
3:32 - Setting an end date in the campaign interface.
3:51 - Customizing columns to show end dates.
4:01 - Changing the end date in the campaign manager.
Support the Show.
Are you neglecting the potential of podcast in your Amazon advertising strategy, only to see your advertising costs rise? If so, you're in the right place!
Ready to supercharge your Amazon advertising game with the podcast? Don't miss out on this valuable resource.
Watch the podcast now and take control of your Sponsored Brand Video Ads on Amazon!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamp:
0:00 - Intro to Amazon podcast advertising importance and rising costs.
0:30 - Meet Stephen Pope, "My Amazon Guy" founder.
1:09 - Using UGC for effective ads.
3:02 - Reviewing ad results and costs.
3:28 - Preparing for sponsored brand podcast ads.
4:06 - Tips for engaging Amazon ad content.
10:05 - Setting up ad campaigns: budget, targeting, products.
13:24 - Using negative keywords in podcast ads.
14:00 - Saving drafts for campaign review.
14:26 - Collaborate with specialists for efficiency.
15:01 - Conclusion, test sponsored podcast ads.
Support the Show.
Are your Amazon listings podcasts not showing up in the order you want them to? Don't worry; Francisco Valadez from My Amazon Guy is here to help you fix it!
In this quick and informative podcast, Francisco reveals a simple yet effective way to ensure that your preferred podcast is the first one customers see after the main product image on mobile devices.
Don't let your Amazon listing podcasts get lost in the shuffle. Francisco's expert advice will help you ensure your most compelling content takes center stage when potential customers explore your products on mobile devices.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Intro to reorderingpodcasts on Amazon product listings.
0:30 - Example of a listing with multiple podcasts.
1:09 - Accessing the podcast manager.
1:44 - How podcast order affects the product page.
2:00 - Method to change order using upload date.
3:02 - Reordering by downloading and re-uploading.
3:28 - Conclusion and contact for help.
Support the Show.
Welcome to a firsthand account of Steven Pope's impact on Amazon agencies, featuring Steve, the founder of WaltsCO, a thriving Canadian-based Amazon agency.
In this podcast, Steve shares his journey and reveals how Steven Pope's guidance and expertise have been instrumental in scaling his agency to new heights.
If you're an Amazon agency looking to scale your business, optimize your strategies, and achieve remarkable growth, this testimonial is a must-watch.
Steven Pope's dedication to helping businesses thrive in the Amazon ecosystem has earned him the trust of industry leaders like Steve.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction of Steve, founder of Waltzko, a Canadian-based Amazon agency.
0:05 - Positive experiences working with Stephen Pope.
0:12 - Steven Pope's significant contribution to scaling the agency.
0:19 - Steven's expertise in Amazon insights and high-level business strategy.
0:26 - Steve's satisfaction with working with Stephen Pope and high praise for his contributions.
Support the Show.
Are you an Amazon seller looking for innovative ways to boost your sales? Jason Mastromatteo, from My Amazon Guy, is here with an exciting update.
In this podcast, he introduces you to the new and powerful feature on Amazon: Reorder Coupons!
These coupons allow you to offer targeted discounts to customers who have previously purchased your products but haven't reordered within an expected timeframe.
Jason's easy-to-follow tutorial will help you harness the power of reordering coupons to revitalize your Amazon sales strategy.
Whether you're a seasoned seller or just starting out, this feature can be a game-changer for your business.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to the topic of "reorder coupons" in Amazon advertising.
0:42 - The process of setting up a reorder coupon in Amazon advertising.
1:04 - Selection of a product ASIN for the coupon.
1:19 - Choosing the discount amount for the coupon.
1:24 - Options for limiting coupon redemption.
1:44 - Enter a coupon title and description.
2:08 - Discussion of targeting options for reordering customers.
2:37 - Completion of the coupon setup process and conclusion of the podcast.
Support the Show.
Are you an Amazon seller struggling with skyrocketing PPC costs?
It's time to discover the game-changing power of TikTok UGC (User-Generated Content).
In this must-watch podcast, Steven Pope, the Founder of My Amazon Guy, reveals why TikTok UGC is your secret weapon for propelling your Amazon sales to new heights while saving on advertising expenses.
🔥 Key Phrases Covered in This Podcast:
➡ TikTok UGC Boost 📈
➡ Amazon Sales Surge 📊
➡ Slash PPC Costs 💰
➡ Unlock UGC Magic ✨
➡ Skyrocket Your Sales 🚀
➡ Win with TikTok 🏆
Discover how you can leverage the incredible potential of TikTok UGC to grow your Amazon business like never before. Steven shares data-driven insights, real-life success stories, and actionable tips that will transform your Amazon strategy.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to User-Generated Content (UGC).
0:31 - Preview of the podcast's focus on TikTok and UGC's importance.
1:32 - Analysis of a showcased UGC podcast's quality.
3:01 - Benefits of UGC in driving Amazon traffic.
4:10 - UGC's potential impact on sales velocity and BSR.
5:50 - Challenges with TikTok business verification.
6:55 - Emphasizing UGC's value and its use on Amazon listings.
8:13 - Comparison of high-quality and less polished UGC podcasts.
9:20 - Partnering with a TikTok agency for UGC.
10:10 - Encouragement to invest in UGCpodcast content.F
Support the Show.
Prepare to be inspired by Mina Elias, an Amazon advertising agency owner, as he shares his remarkable journey and the pivotal role Steven Pope and My Amazon Guy played in his success.
In this compelling testimonial, Mina discusses how he has taken his agency from $4 million in annual revenue to projected growth of double that amount in the upcoming year.
Whether you're an emerging agency, a mid-sized business, or a seasoned entrepreneur, this testimonial provides a valuable perspective on the impact of Steven Pope's expertise and guidance.
Learn how you can take your agency to new heights by embracing the strategies and insights shared by a fellow industry professional.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist:
• Amazon FBA Sellers Beginner Step by S...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction and testimonial by Mina Elias
0:20 - Steven Pope's influence on consistency and outbound strategy
0:37 - Effectiveness of Steven Pope's outbound strategy
1:00 - Importance of a strong outbound system
1:19 - Impact of Steven Pope's strategies on business valuation
1:31 - Gratitude towards Steven Pope
1:38 - Recommendation for agencies starting out
1:54 - Concluding recommendation for Steven Pope's course
Support the Show.
Get ready to transform your Amazon business with a game-changing strategy! In this eye-opening podcast, Steven Pope, the Founder of My Amazon Guy, shares his groundbreaking plan to add an astounding $17,000 in monthly sales on just one soap product.
If you're an Amazon seller looking to boost your sales and discover innovative growth techniques, this podcast is a must-watch.
This podcast offers a unique opportunity to witness the thought process behind a successful Amazon seller's strategy.
Steven's plan to unkit and diversify his soap product offerings has the potential to revolutionize your approach to Amazon sales.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to the "un-kidding" concept, turning four-packs into single-packs.
0:10 - Meet Steven Pope, founder of my Amazon guy, discussing benefits.
0:31 - Examining competitor's strategy: selling single bars at higher prices.
1:02 - Analyzing competitor's profit margins on single bars.
1:39 - Plan to implement un-kidding through single-pack listings.
2:59 - Speculation on monthly sales and net profit increase.
4:08 - Success with similar strategies (e.g., packaging options).
5:01 - Un-kidding's challenges and benefits, SKU complexity, and advertising.
6:33 - Future use of A+ content to upsell different packaging.
7:12 - Teaser for an upcoming podcast on packaging changes and sales growth.
Support the Show.
Curious about growing your agency and managing Amazon data?
Join the discussion with Steven Pope, Founder of My Amazon Guy, as we dive into the world of Amazon marketplace agencies.
Discover the role of outreach vs. inbound in client acquisition and the challenges of scraping Amazon data efficiently.
Learn how to scale your team and adapt to sudden growth, ensuring clients stay connected to your agency.
Explore strategies for scaling your agency's revenue consistently and managing client retention effectively.
Gain insights into creating a predictable lead and sales flow for your agency and the role of content in your growth journey.
Don't miss out on this valuable conversation! #AmazonAgency #AgencyGrowth #AmazonData
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction and agency-related questions.
0:12 - The role of outreach (cold email and calls) compared to inbound in acquiring new clients.
0:22 - The challenge of scraping Amazon data due to costs.
0:35 - Focus on being a Marketplace agency with a focus on Amazon.
0:49 - Managing team growth in periods of high demand.
1:07 - The challenges of transitioning from being a solo entrepreneur to managing a team.
1:36 - Strategies for keeping clients connected to the agency, even when not in direct contact with the founder.
1:41 - Scaling the agency and considerations for consistency in revenue.
2:01 - Dealing with the challenge of making significant profits despite client acquisition growth.
2:34 - Discussion about raising prices as a potential solution.
2:42 - Efforts to service customers, retain clients, and address churn.
3:04 - The analogy of filling the "sausage machine" with new clients and challenges of client retention.
3:28 - Creating a predictable lead and sales flow and managing high churn.
3:51 - The role of content in agency growth.
Support the Show.
Are you ready to supercharge your sales on Amazon? Join Steven Pope, founder of My Amazon Guy, as he unveils a game-changing tactic that doubled his sales, and it can do the same for you!
In this video, Steven reveals his secret weapon: repackaging the same product to target different customer avatars.
Ready to elevate your Amazon game and double your sales like never before? Dive into this insightful video, and discover the immense potential that repackaging holds for your business.
If you're an Amazon seller looking for innovative ways to grow, this is a must-watch!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction: Doubling sales through repackaging.
0:08 - Comparing old and new soap packaging.
0:32 - New packaging inspiration and corporate look.
1:05 - Explaining soap production process.
1:16 - Historical Amazon BSR (Best Seller Rank) for the soap.
2:08 - Impact of raising the price on BSR.
2:44 - Current soap sales and profit margins overview.
3:00 - Tip: Repackaging for different customer avatars.
3:51 - Example using dog and cat treats.
4:08 - Analyzing product images' impact on sales.
6:00 - Suggesting separate listings for cat and dog treats.
7:13 - Targeting specific customer demographics.
8:08 - Example: Mountain bike phone holder for bikes and motorcycles.
8:45 - Success of motorcycle phone holder listing.
8:48 - Emphasizing showcasing demographics.
9:00 - A Plus content uniqueness and using images.
9:24 - Using images for different demographics.
9:55 - Marketing the same product in multiple ways.
10:01 - Example with dog training pads.
10:24 - Marketing as kid wedding or elderly incontinence pad.
10:45 - Analyzing product listings and images for dog training pad.
11:38 - Marketing yoga mats for men and women.
12:42 - Addressing concerns about Amazon's terms.
13:44 - Encouraging diverse product marketing.
14:05 - Personal experience selling soap with different packaging, including Sissel bags.
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to finding new advertising keywords.
0:20 - Using Search Query Performance Report.
1:01 - Demonstrating brand analytics view and ASIN selection.
3:00 - Importance of Amazon-suggested keywords.
4:11 - "Starbucks" and "Halloween" relevance.
4:47 - Need for a "Starbucks" keyword campaign.
5:30 - Initial results of the campaign.
6:00 - Significance of Search Terms Report.
7:26 - Analyzing keyword performance data.
8:00 - Optimizing campaigns with ICAP Marketing Funnel.
9:00 - Strategies for incorporating keywords into listings.
10:52 - Encouragement to explore more sales growth strategies.
Support the Show.
MyGuy.Agency
🚀Grow your agency to next level success: https://www.myguy.agency/agency-growth-program
Timestamps:
0:00 - Introduction to running an Amazon agency.
0:27 - Belief in opportunities in the Amazon space.
1:03 - Mention of "The $100 Million Dollar Lead" book.
1:34 - Intent to offer learning and assistance to agencies.
1:57 - Speaker's journey in building My Amazon Guy.
2:35 - Challenges in the Amazon ecosystem.
3:29 - Nature of service-based Amazon agencies.
4:04 - Importance of departments like HR and operations.
4:40 - Introduction of "My Agency Guy" program.
5:18 - Mention of program options and encouragement to explore.
Support the Show.
Account transfers are relatively painless with 1 exception. Inventory.
You can't transfer FBA inventory.
You must ship it out of FBA on the old account to the warehouse and then back into FBA on a new account.
OR
Sell it down on the old account while restocking the new one.
You can change the name, email, and banking info on an account. Just be careful to change the bank deposit AFTER a scheduled deposit. And not say 3 days before a deposit. It will cause a security check and you can lose access temporarily.
I do not know what's better on asset/equity sale. This is a great question for Quiet Light Brokerage. Deanna Berardi - Deanna@quietlight.com
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to transferring an Amazon Seller Central account.
1:31 - Controlling the email address associated with the account.
4:02 - Ensuring the old admin email is retired.
5:45 - Dealing with inventory transfer options.
8:05 - Observations on selling the same item on two accounts.
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction to setting up Prime-exclusive discounts for Prime Day.
1:01 - Differentiating Prime-exclusive discounts.
2:24 - Start the campaign creation process.
4:25 - Deciding discount details and eligible products.
5:08 - Setting the discount amount.
5:52 - Creating the discount for selected items.
Support the Show.
I showcase where to focus on the account.
Start with the highest inventory
Look at the page, check all attributes
Is it stocked
too much
run a sale
too little
flag to warehouse
Review keywords
Cerebro
ICAP myamazonguy.com/icap
Create new PPC campaigns based on cerebro/icap
Review business report top sellers to lowest
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction and the challenge of managing a complex Amazon account.
0:11 - Analyzing inventory by available quantity and assessing stock levels.
1:09 - Evaluating product listings, including images and A Plus content.
3:06 - Exploring customer podcasts for product insights.
5:12 - Identifying slow-moving and overstocked products.
9:04 - Discussing PPC strategies for boosting sales.
12:00 - Using the Cerebro report to analyze keyword rankings and competitors.
15:01 - Assessing keyword viability and competitor performance.
19:10 - Creating PPC campaigns targeting specific keywords.
21:05 - Establishing PPC campaigns based on competitor keywords.
23:02 - Reviewing the search query performance report for insights.
25:45 - Analyzing high-search-volume keywords for advertising opportunities.
29:21 - Encouraging viewer engagement and mentioning agency services.
Support the Show.
I showcase where to focus on the account.
Start with the highest inventory
Look at the page, check all attributes
Is it stocked
too much
run a sale
too little
flag to warehouse
Review keywords
Cerebro
ICAP myamazonguy.com/icap
Create new PPC campaigns based on cerebro/icap
Review business report top sellers to lowest
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction and the challenge of managing a complex Amazon account.
0:11 - Analyzing inventory by available quantity and assessing stock levels.
1:09 - Evaluating product listings, including images and A Plus content.
3:06 - Exploring customer videos for product insights.
5:12 - Identifying slow-moving and overstocked products.
9:04 - Discussing PPC strategies for boosting sales.
12:00 - Using the Cerebro report to analyze keyword rankings and competitors.
15:01 - Assessing keyword viability and competitor performance.
19:10 - Creating PPC campaigns targeting specific keywords.
21:05 - Establishing PPC campaigns based on competitor keywords.
23:02 - Reviewing the search query performance report for insights.
25:45 - Analyzing high-search-volume keywords for advertising opportunities.
29:21 - Encouraging viewer engagement and mentioning agency services.
Support the Show.
🔥 Like these tips? There's a whole hour of pure Amazon knowledge waiting for you to soak up! 🚀
🥊 Ready for the Ultimate Amazon PPC Showdown? CTR vs. CVR—Who Will Reign Supreme?
Hold on tight because things are about to heat up! Join us for an adrenaline-pumping face-off as we dive headfirst into one of the most intense debates in the Amazon PPC world. It's a battle of strategies, metrics, and advertising philosophies!
🎙️ Tune in to Episode 17 of That Amazon Ads Podcast for a no-holds-barred debate that's about to reshape your Amazon advertising game. Will it end in a unanimous decision or a knockout punch that changes the game forever?
🎧 Listen to the full episode here:
LinkedIn: That Amazon Ads Podcast
Spotify: That Amazon Ads Podcast on Spotify
YouTube: That Amazon Ads Podcast on YouTube
Don't miss this practical episode; it's packed with insights that could redefine your Amazon PPC approach and help you level up your advertising game! 💡💼
AmazonPPC #CTRvsCVR #DigitalMarketing #AmazonAdvertising #ThatAmazonAdsPodcast 🚀🔥
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the Show.
Mastering the White Background for Amazon Listings!
Ever wondered how to nail that crisp white background for your Amazon product images? Check out these tools explained by Faith Denniston:
- Canva
- Adobe Photoshop
- Procreate
Whether you're a seasoned pro or just starting, these tools have you covered!
AmazonSellers #ProductImages #WhiteBackgrounds #CTA: Learn from the expert. Watch the podcast now for step-by-step guidance.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction and overview of the topic.
0:19 - First method using Canva to achieve a white background image.
1:15 - Second method using Adobe Photoshop to create a white background image.
3:37 - Introduction to the last two methods using Procreate.
3:54 - The third method in Procreate, demonstrates a simple way to create a white background.
4:20 - The fourth method in Procreate, demonstrates a more complex method involving freehand cutting out the background.
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Introduction to pricing strategies on Amazon.
0:38: Launch pricing strategy: Undercutting competitors during product launch.
2:41: Incremental price increases during a launch.
3:57: Competitive pricing: Tracking and adjusting based on competitors.
6:00: Value-based pricing: Emphasizing product value.
8:37: Customer perception and trust in higher-priced products.
9:49: Bundling and multi-pack pricing for added value.
11:54: Best practices: Odd pricing, competitor monitoring, and profitability checks.
13:02: The importance of monitoring product-level profitability.
Support the Show.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00: Introduction to a new tool on Amazon's management inventory page.
0:24: Purpose of the tool: Preventing search suppressions for sellers.
0:52: Demonstration of accessing the tool.
1:01: Overview of tool features, including editing listings and deleting products.
1:17: Introduction to tabs showing listing quality status.
1:43: Exploration of the "Title Quality" tab.
2:19: Observation of the "List Price" tab.
2:41: Encouragement to update information to prevent suppression.
2:46: Conclusion by the speaker, Francisco.
Support the Show.
Break free from the Google grind!
Join our electrifying community as we light up the comments section in this groundbreaking video:
https://www.youtube.com/myamazonguy
Dive into why we're the hottest topic around, backed by nearly 100 glowing reviews about My Amazon Guy:
https://myamazonguy.com/testimonials/
And if you are craving an epic weekend binge, look no further! 🍿
Immerse yourself in our wildly popular Amazon Tutorial playlists and supercharge your expertise:
https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
This is an extraordinary opportunity you won't want to miss! 🔥
MyAmazonGuy #AmazonTutorials #LevelUp #Entrepreneurship #ElevateYourBusiness #knowledgeispower
Timestamps:
0:00 - Introduction to User-Generated Content (UGC) and TikTok's importance.
1:32 - Analyzing UGC video quality and its benefits.
5:50 - Challenges with TikTok business verification.
6:55 - Value of UGC for Amazon listings.
8:13 - Comparing different UGC video qualities.
9:20 - Partnering with a TikTok agency for UGC.
10:10 - Encouragement to invest in UGC video content.
19:33 - Discussion on tracking and Ace at the child level.
21:00 - Greetings and acknowledgments.
22:03 - Refunding $5 as a token of gratitude.
23:01 - Product type and file uploads in categorization.
25:03 - Costs for running promos with coupons.
26:52 - Influencer access to attribution link performance.
28:12 - Opening a new seller account after deactivation.
29:52 - Shifting inventory to a new Amazon account.
30:30 - Referral fees and promotional discounts.
31:00 - Accessing transaction history through reports.
32:02 - Escalating issues through Twitter support.
33:05 - Mentioning ad spend for issue escalation.
33:36 - Combining Amazon promo codes and coupons.
34:00 - Differences between affiliate links and attribution tags.
35:29 - Importance of the attribution tag.
36:05 - Using affiliate links for product promotion.
37:11 - Amazon Affiliates program.
39:42 - Re-listing products and SKU use.
40:55 - Manually verifying bank accounts.
41:27 - Amazon's policy on multiple selling accounts.
43:43 - Amazon inventory limits based on IPI score.
44:55 - Planning and scheduling for the Canton Fair.
45:28 - Amazon warehousing and distribution.
50:03 - Supplement brand defense campaigns.
51:09 - KPIs for brand defense campaign evaluation.
52:14 - Changing entity information in an Amazon account.
53:04 - Including clicks and sales in the search query report.
55:18 - Chemical test tax in Sweden.
55:58 - Bulk-checking ASINs for deals.
56:59 - AMS optimization strategies.
58:45 - Optimizing Amazon advertising campaigns.
1:00:00 - Negating keywords in Amazon ads.
1:00:54 - Handling a two-star Vine review.
1:03:04 - Updating title or thumbnails first.
1:04:51 - Addressing decreased sales despite efforts.
1:06:57 - PPC as a potential cause of decreased sales.
1:07:15 - Impact of images and colors on listings.
1:10:34 - Using color swatches in listings.
1:13:38 - Common VA mistakes in PPC.
1:15:35 - Strategies for highly competitive products.
1:21:11 - Using flat file ID and batch ID for changes.
1:21:35 - Editing ASINs without the edit button.
Support the Show.
Mastering Amazon PPC: Unlock the Power of Click-Through Rates!
Are your Amazon PPC campaigns leaving you with questions about click-through rates (CTR)? Wondering if your CTR is up to par? I'm Steven Pope, the mastermind behind My Amazon Guy, and I'm here to unravel the secrets of CTR and guide you toward PPC success. 🚀
Now, let's talk strategy. Did you know that a strong CTR can actually reduce your costs? Amazon loves to flaunt ads that get clicks, so they're more likely to show them, which means lower bids for you. But don't jump the gun and optimize solely based on CTR. There's more to the story.
Don't get lost in the CTR frenzy. Optimize your PPC campaigns based on ACoS, manage your bids wisely, and explore our CTR playlist for a treasure trove of insights.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon PPC and Click-Through Rates (CTR)
1:03 CTR based on campaign types
2:05 CTR vs PPC
3:10 ACoS optimization
3:37 More CTR optimization tips
Support the Show.
🚀 Join us for our weekly ASIN Review Live Session with John Aspinall! 📈 Learn how optimizing your listing is a game-changer for Amazon Sellers.
Learn how our expert analysis and actionable insights can help YOU:
🔍 Optimize your product listings for maximum visibility
💡 Identify opportunities to increase sales and profitability
📉 Overcome challenges and improve your seller performance
🎯 Fine-tune your Amazon strategy for long-term success
Don't miss out on this opportunity to supercharge your Amazon business! Mark your calendar, invite your fellow sellers, and get ready to submit your ASIN for review during the live session. 🙌
You won't want to miss this chance to take your Amazon game to the next level. 📦💰
ASINReviewLive #AmazonSellers #ecommercesuccess
Timestamps:
00:00 - Introduction, content discussion, and PPC challenges.
11:04 - Introduction of Joe, the brand director.
15:07 - Mention of anxiety and anticipation.
16:02 - Tracking and answering listing questions.
17:04 - Changes in Amazon's A Plus panel design.
20:06 - Brand name suppression in smaller listings.
21:23 - Conversation about AI use and limitations.
24:44 - Discussion of the Canva plugin for AI.
27:06 - AI-generated content for an infographic.
28:07 - Creating a lifestyle image for an Amazon listing.
36:04 - Discussion about Claude's conversational nature.
40:26 - Potential use of AI for analyzing Amazon Seller reports.
40:31 - Sourcing and branding a product.
42:03 - Choosing the product category: RPG dice sets.
45:44 - Designing a steampunk DND dice set.
50:08 - Mentioning the importance of avoiding certain keywords.
53:06 - Amazon's experiments with A+ content and reviews.
57:11 - Offering advice on improving the main product image.
1:00:00 - Placement of the Brand Story module.
1:02:52 - Use of emojis in listings.
1:05:31 - Reviewing a product for the UK market.
1:06:11 - Amazon UK's website format.
1:08:01 - Offering a tip for improving the main product image.
1:09:44 - Announcing the end of the session and upcoming meetings.
Support the Show.
Join poll on LinkedIn https://www.linkedin.com/posts/steven-pope_ive-sold-338441-in-tumblers-in-the-past-activity-7107383061754904577-dCk-?utm_source=share&utm_medium=member_desktop
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Timestamps:
0:00 - Introduction and speaker's Amazon selling experience with tumblers.
0:52 - Introduction of branded white box packaging and investment dilemma.
2:05 - Presentation of designed packaging and its potential impact.
3:00 - Consideration of how branding affects customer buying decisions.
3:29 - Discussion of differentiation and potential for higher prices.
3:57 - Concerns about selling different products under one brand.
5:01 - Feedback from LinkedIn users
5:52 - User's question on taking a loan for branding.
6:17 - Speaker's decision to preserve margins without investment.
Support the Show.
🚀 Unlock PPC Success with Marissa Linzey and Thomas Fitzgibbons!
Are your PPC campaigns living up to their full potential? Join our live AMA (Ask Me Anything) session and prepare to elevate your advertising game.
Whether you're a PPC novice or a seasoned pro seeking refinement, this session offers practical insights for substantial improvements.
Don't let this opportunity pass you by! Join Marissa Linzey and Thomas Fitzgibbons for an informative discussion.
Say farewell to uncertainty in your PPC strategy. 🌟
PPC #DigitalMarketing #AskTheExperts #PPCStrategy #OnlineAdvertising #SuccessInPPC 🚀
Timestamps:
00:00 - Introduction and greetings.
11:38 - Keyword campaign separation.
13:28 - Limiting keywords and budget control.
15:51 - Campaign structure advice.
17:27 - Using reports for decisions.
18:25 - Data collection and budget impact.
22:23 - Auto campaigns in strategy.
24:02 - SQP report for optimization.
36:34 - Managing dog seat cover campaigns.
46:32 - Competitor-based pricing.
1:00:00 - Image testing for CTR.
1:00:44 - Keyword relevance and testing.
1:07:49 - Coaching and SOPs.
1:08:38 - SEO and launch strategy.
1:09:19 - Pricing tiers and services.
1:09:56 - Gratitude and next episode tease.
Support the Show.
Steven Pope dives into the intricacies of PPC optimization. The focus here is bid optimization, specifically for Sponsored Products on Amazon. He shows how to meticulously evaluate campaign performance, with an unwavering focus on slashing ACoS (Advertising Cost of Sales). Learn how to maximize real-time data analytics to know items that require immediate action to save costs.
Steven explains the optimization processes for various campaign types like Sponsored Products, Display Ads, and Sponsored Brands giving invaluable insights into bid adjustments, negative keyword integration, and pinpoint targeting of ASINs.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 How to do an Advertising Campaign Update
0:34 Analyzing Campaign Performance
2:42 Evaluating Keyword Performance and Adding Negative Keywords
6:50 Optimizing Campaigns
10:14 Display Ad Campaign Review
12:24 Adjusting Bids and Keywords
15:51 Optimizing Sponsored Product Auto Campaigns
18:27 Reviewing and Adjusting Specific Campaigns
23:05 Importance of reviewing days of Data
27:28 Pausing an exact match campaign
33:39 FBA effect on SKU
36:08 Golden Advice for PPC
Support the Show.
Revolutionize your Amazon product copy with the power of AI
Steven Pope unveils a rapid, effective technique to optimize your listing. With AI-generated content, transform your product descriptions and bullet points into strategic keyword-rich content.
Focus on Strike Zone keywords (ranked 20-50) during SEO Phase Three for enhanced visibility and clicks. Craft product descriptions emphasizing these keywords using AI, fine-tuning the output to align with your brand voice. Utilize the generated content to enrich behind-the-scenes elements like alt text for improved indexing. Leverage your product's Search Query Performance Report to refine content and PPC campaigns, strengthening your market position.
Enhance PPC campaigns with well-crafted keywords to boost organic ranking and market share. Stay committed to ongoing optimization and monitoring for sustained growth. Book a call at MyAmazonGuy.com/book for expert advice.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 SEO Optimized Product Copy
0:40 AI Software and Data Preparation
2:13 Draft a Product Description Using AI
5:20 Behind-the-Scenes Optimization
7:22 Using Emojis in Listing Copy
8:07 Keyword Focused Phases
9:34 PPC Campaigns for Ranking
11:57 Advance Listing Optimization
Support the Show.
Watch as Pleasure from My Amazon Guy reveals potent enhancements for your Amazon strategy.
Uncover the traffic-driving magic of keywords and harness a dynamic balance between organic and sponsored ratios. Explore untapped potential, closing the gap between you and competitors, increasing visibility, and boosting revenue.
Dive into optimizing your image gallery, A+ content, and listings. Craft compelling titles, bullet points, and captivating images that resonate with your audience. Discover modules that silence competitors and maximize the impact of your listing.
Ready to supercharge your Amazon sales? We master PPC, SEO, design, catalog merchandising, empowering your business growth.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon Strategy
0:45 Keyword Distribution and Performance Analysis
3:00 Market Share Analysis
4:06 A+ Content
4:50 Comprehensive Services
Support the Show.
Get ahead of the curve this season with these essential tips to dominate the Back to School market:
- Keyword Magic
- Highlight Seasonal Perks
- Visual Makeover
- Catchy Title
- Savings Galore
- Bundle Up
if your product isn't directly related to school then use these creative strategies:
- Find a Connection
- Update Listings
- Promote Effectively
- Target Smartly
- Social Reach
- Create Guides
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Optimizing listings for back-to-school season
0:15 Tip 1 - Use relevant keywords
0:50 Tip 2 - Highlight seasonal benefits
0:59 Tip 3 - Update product images
1:04 Tip 4 - Create a compelling product title
1:16 Tip 5 - Run seasonal promotions
1:37 Tip 6 - Bundle products
1:56 Additional tips for success during back-to-school season
2:21 Tip 1 - Identify a connection
2:45 Tip 2 - Update your listing
2:56 Tip 3 - Offer a promotion
3:01 Tip 4 - Target your ads
3:14 Tip 5 - Leverage social media
3:31 Tip 6 - Create a gift guide or back-to-school guide
Support the Show.
🔥 Ready to escape Google's grasp? 🚀 Join our interactive tribe as we ignite the comment section of this inspiring video: https://www.youtube.com/myamazonguy
🌟 Discover why we're the talk of the town, with nearly 100 ecstatic reviews about My Amazon Guy: https://myamazonguy.com/testimonials/
🎬 Craving captivating binge-worthy content this weekend? Your search ends here! 🍿 Immerse yourself in our wildly popular Amazon Tutorial playlists and elevate your expertise: https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
🔥 Don't miss this extraordinary opportunity!
MyAmazonGuy #AmazonTutorials #LevelUp #Entrepreneurship #ElevateYourBusiness #knowledgeispower 0:02 - Introduction and holiday greetings, surprising holiday sales.
Timestamps:
00:00 - Positive and negative sales trends.
10:52 - Jason's absence due to attending an Alibaba event.
11:11 - Introduction of hosts as brand directors at My Amazon Guy.
11:29 - Member questions about changing product titles and Amazon's Choice badge loss.
12:18 - Strategies for updating product titles with GS1 codes.
13:06 - Addressing Amazon's Choice badge loss and regaining strategies.
15:08 - Challenges of ranking for niche keywords and the importance of PPC for new products.
15:41 - Targeting competitor keywords in PPC.
16:08 - Listing items under a brand name without brand registration.
17:25 - Information on GS1 UPCs and merging ASINs.
24:50 - Amazon Attribution and its impact on sales.
27:05 - Amazon Attribution campaign creation and reporting accuracy.
29:45 - Keyword research and TikTok ads' impact on sales.
32:21 - Handling variations, pricing strategies, and variation-specific advertising.
38:00 - Merging listings with different ASINs but the same products.
46:12 - Issues related to listing images and crawlable text.
55:03 - Strategies for handling potential stranded inventory.
56:41 - Pricing strategies for product variations and customer perception.
59:27 - Display of price ranges for variations in search results.
1:00:00 - Defining clear goals for advertising strategies.
1:02:27 - Variation-specific advertising strategies based on product types.
1:08:21 - Brand Registry benefits and SQP query performance report.
1:31:12 - Finding product categories and using the Category Listings Report (CLR).
1:44:19 - Social media information in packaging and listing the manufacturer's name.
1:46:33 - Finding agencies for artwork and packaging in main images.
1:52:03 - Dominating product categories, brand registration, GS1 UPCs, and getting impressions in search results.
1:55:25 - Recovering suspended Amazon accounts, podcast participation, and segregating best-selling SKUs.
Support the Show.
Ensure your brand is safe on Amazon with Steven Pope. Listen as, Steven dives into the importance of permanently affixed branding on your product packaging.
Amazon has tightened its rules around branding, and merely using stickers or labels won't cut it anymore. He explains how brands are being removed from Amazon's Brand Registry due to inadequate packaging branding. He highlights the risks this poses to sellers and offers a practical solution – using permanently affixed labels on your products.
He also provides insights into dealing with other potential reasons for Brand Registry removal, such as blacklisted lawyers and how to prepare for the appeal process.
If you're an Amazon seller, protecting your brand is crucial. Don't miss this informative video that provides essential advice to help you navigate Amazon's ever-evolving rules and maintain your brand's integrity.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Importance of Brand Logo on Packaging
0:41 Crackdown on Brand Registry Compliance
1:06 Reasons for Brand Removal
1:24 Introducing New Packaging Label Design
2:15 Enforcement Across Categories
2:59 Recovery After Brand Removal
4:03 Study Materials
Support the show
Discover the top pitfalls to avoid when selling on Amazon with Steven Pope, the founder of My Amazon Guy. He shares his expertise on how to steer clear of common mistakes that can hinder your Amazon business.
From neglecting inventory management to overlooking essential PPC strategies and ignoring critical SEO practices, Stephen offers valuable tips on what not to do as an Amazon seller. This episode provides essential guidance, whether you're just starting or looking to improve your Amazon game.
Don't miss out on this opportunity to learn from Steven's years of experience, helping Amazon sellers navigate the challenges and achieve success.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Stock Management
0:45 New Product Launches
1:08 Keyword Research
1:48 Neglecting PPC (Pay-Per-Click)
2:00 Bulk Sheet Updates
2:34 Brand Story and A+ Content
5:31 Packaging
6:19 Pricing Adjustments
6:54 Companion Apps
7:16 List Price
7:35 Reporting Tools
8:19 Explore
9:16 SEO PPC Design and Catalog
9:56 Honest Truth
10:56 Here to Help
13:09 Amazon Impact
13:37 Hard Truth on Amazon Sellers
Support the show
Steven Pope shares the strategies he used to revive one of his top products and skyrocket its sales back to the top.
Learn how to:
1. Adjust pricing to boost sales
2. Target the right keywords
3. Use PPC campaigns to increase visibility
4. Optimize your listing with A+ content
5. Use compelling imagery to highlight your product's unique qualities
You'll learn how to harness the power of PPC campaigns to boost visibility, leveraged A+ content to optimize the listing, and used compelling imagery to emphasize the product's unique qualities. Transform a struggling product into a sales powerhouse. Uncover the strategies, insights, and actionable tips that can help you recover and reignite your own best-selling items.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Sales Recovery Success Story
1:08 Historical Account
1:51 Price Changes Strategy and Impact
4:25 Subscribe and Save Strategy
4:59 Keyword Strategy and Ads
7:09 Ads Campaign Management
9:30 Search Term Performance Report
11:21 SEO and Listing Optimization
14:35 Keyword Journey and SEO Phases
22:03 Recap of strategies
Support the show
Revolutionize your Amazon product copy with the power of AI
Steven Pope unveils a rapid, effective technique to optimize your listing. With AI-generated content, transform your product descriptions and bullet points into strategic keyword-rich content.
Focus on Strike Zone keywords (ranked 20-50) during SEO Phase Three for enhanced visibility and clicks. Craft product descriptions emphasizing these keywords using AI, fine-tuning the output to align with your brand voice. Utilize the generated content to enrich behind-the-scenes elements like alt text for improved indexing. Leverage your product's Search Query Performance Report to refine content and PPC campaigns, strengthening your market position.
Enhance PPC campaigns with well-crafted keywords to boost organic ranking and market share. Stay committed to ongoing optimization and monitoring for sustained growth. Book a call at MyAmazonGuy.com/book for expert advice.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 SEO Optimized Product Copy
0:40 AI Software and Data Preparation
2:13 Draft a Product Description Using AI
5:20 Behind-the-Scenes Optimization
7:22 Using Emojis in Listing Copy
8:07 Keyword Focused Phases
9:34 PPC Campaigns for Ranking
11:57 Advance Listing Optimization
Support the show
PPC costs keep going up
Pinterest ads
More data, more reports
Brand Analytics
FBA storage limits Q4 every year from here on out
We don’t see an Amazon competitor emerge until at least 2026
The fastest way to grow on Amazon will continue to be add new products
Unlock the future of Amazon for FBA sellers with Stephen Pope, founder of My Amazon Guide! In this insightful video, Stephen delves into predictions, best practices, and trends for 2023 and beyond.
🔮 Prediction 1: Rising PPC Costs 🔮
Stephen predicts that Pay-Per-Click (PPC) costs will surge due to limited ad space within Amazon's search results. As the ad real estate becomes scarcer, costs will rise, especially with Amazon venturing into off-platform advertising, such as Pinterest.
📈 Prediction 2: Empowerment with Data 📈
Discover how Amazon is set to provide sellers with even more data, equipping them with insights to enhance their PPC strategies. Stephen highlights tools like the Search Query Performance Report and Brand Analytics, helping sellers make informed decisions.
📦 Prediction 3: Q4 Storage Limits 📦
Get ready for permanent Q4 storage limits on Amazon. Stephen breaks down the capacity restrictions that sellers might face during the holiday season and how these limitations can impact your storage costs and IPI score.
🌐 Prediction 4: No Amazon Competitor Soon 🌐
Stephen explains why Amazon's FBA logistics and delivery capabilities are light-years ahead of the competition, making it unlikely for a rival to emerge before 2026. He discusses platforms like TikTok and Walmart, shedding light on their challenges in catching up to Amazon.
💡 Prediction 5: Grow Through New Product Launches 💡
Stephen emphasizes the enduring strategy of launching new products to drive growth on Amazon. You can seize new opportunities in the marketplace by continually expanding your product line and enhancing product quality, packaging, and cost-effectiveness.
For more actionable insights and strategies, be sure to watch Stephen's video on using Product Explorer to uncover your next winning product idea. Stay ahead in the ever-evolving landscape of Amazon selling by subscribing to My Amazon Guide and tuning in for regular updates!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Predictions for 2023-2024
0:20 Prediction 1: Rising PPC Costs on Amazon
2:23 Prediction 2: Amazon Providing Mo
Support the show
Mastering Amazon PPC: Unlock the Power of Click-Through Rates!
Are your Amazon PPC campaigns leaving you with questions about click-through rates (CTR)? Wondering if your CTR is up to par? I'm Steven Pope, the mastermind behind My Amazon Guy, and I'm here to unravel the secrets of CTR and guide you toward PPC success. 🚀
Now, let's talk strategy. Did you know that a strong CTR can actually reduce your costs? Amazon loves to flaunt ads that get clicks, so they're more likely to show them, which means lower bids for you. But don't jump the gun and optimize solely based on CTR. There's more to the story.
Don't get lost in the CTR frenzy. Optimize your PPC campaigns based on ACoS, manage your bids wisely, and explore our CTR playlist for a treasure trove of insights.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon PPC and Click-Through Rates (CTR)
1:03 CTR based on campaign types
2:05 CTR vs PPC
3:10 ACoS optimization
3:37 More CTR optimization tips
Support the show
Watch as Evangeline from My Amazon Guy reveals potent enhancements for your Amazon strategy.
Uncover the traffic-driving magic of keywords and harness a dynamic balance between organic and sponsored ratios. Explore untapped potential, closing the gap between you and competitors, increasing visibility, and boosting revenue.
Dive into optimizing your image gallery, A+ content, and listings. Craft compelling titles, bullet points, and captivating images that resonate with your audience. Discover modules that silence competitors and maximize listing impact.
Ready to supercharge your Amazon sales? We master PPC, SEO, design, catalog merchandising, empowering your business growth.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon Strategy
0:45 Keyword Distribution and Performance Analysis
3:00 Market Share Analysis
4:06 Image Gallery Enhancement
5:03 A+ Content
5:55 Comprehensive Services
Support the show
How Much Does Amazon PPC Cost? #amazonppc
How much does PPC usually cost?
What is a good click-through rate for Amazon PPC?
Picture this: You're diving into the world of Amazon PPC, and you're on the brink of success. But hold up, how much should you budget for this game-changing advertising strategy? The answer might just surprise you.
In the last 30 days, I've been crunching the numbers for my own campaigns, and the results are in. The average cost per click across different categories is fluctuating, but fear not — I'm here to guide you through it.
Here's where the magic happens, if your product thrives on repeat business, a calculated loss upfront might be your ticket. But if you're in it for one-time purchases, every click counts. Every PPC sale sparks a chain reaction, yielding three organic sales within six months. It's the gift that keeps on giving and don't even think about turning off PPC — it's your ticket to keyword domination.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon PPC and how to do it
1:01 PPC Budgeting
3:01 Amazon PPC vs Amazon SEO
4:00 Challenges in Amazon PPC
Support the show
The "Add Missing Attributes in Bulk" tool – a newfound gem to enhance your listings. By navigating to the inventory page and selecting "Add Missing Attributes in Bulk," you open a lot of optimization.
Generate a downloadable Excel file and discover your top-performing SKUs, vital data, and crucial missing attributes. Unravel mysteries like "height base" or "material type," refining your product listing.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Add missing attributes in bulk
0:44 How they can impact product visibility
2:28 How to fill in missing attributes
3:13 How to troubleshoot upload errors
3:30 Catalog Management Service
Support the show
🚀 Ready to Elevate Your Listings and Ignite Unstoppable Sales? Join us for a Wednesday Extravaganza with the Dynamic Duo: Amazon Expert John Aspinall and Unstoppable Aaron Moore
🔥 Unleash Your Product's Potential with Live ASIN Reviews. Master Sales Strategies That Redefine Success! Join Forces with John Aspinall to Unlock ASIN Optimization Secrets for Victory.
🔍 Reshape Your Amazon Odyssey with Precision Insights. Secure Your Prime Spot at the Pinnacle of Amazon Excellence and Witness Your Business Soar!
🗓️ Save the Date: Every Wednesday for ASIN Review Live. Embark on an Explosive Journey to Sales Domination!
AmazonASINReview #MyAmazonGuyWednesdayARL #BoostSales #AmazonSuccess #EcommerceExcitement #GameChanger
Support the show
Unleash Unprecedented Sales Surge at Amazon with AI-Powered Review Insights!
In this game-changing video, we'll explore the remarkable potential of harnessing AI for optimizing your product reviews and propelling your sales to new heights.
Discover how to leverage cutting-edge AI technology to analyze and extract invaluable insights from your Amazon reviews. Witness real-time results as we delve into a live report using the Genie Reviews tool, uncovering patterns, sentiments, and actionable data that can transform your product listings.
Uncover hidden opportunities, fine-tune your product features, and capitalize on strengths while addressing weaknesses. Learn how to enhance your product images, descriptions, and targeting strategies to create an Amazon presence that stands out in the crowded marketplace.
Embrace the future of selling with AI and watch your sales soar.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 - Introduction and Value of Product Reviews on Amazon
0:56 - Geenie AI
1:11 - Analyzing Reviews and Extracting Insights
2:15 - Features and Packaging
6:02 - Listing Optimization
6:54 - More cool AI tools
Support the show
Is Amazon facing a formidable challenger? Explore the world of TikTok Shop with Tom Fitzgibbon of My Amazon Guy. In this episode, we dissect TikTok's journey, from its beta launch to its current status as a potential Amazon competitor. Discover the dynamic impact of live and shoppable episodes and the enticing product showcase within the TikTok app.
Delve into the influence of user-generated content and witness a game-changing move – seamless affiliate marketing integration. TikTok's commission-based model could revolutionize promotion through creators and influencers.
As TikTok's growth soars, compare its download stats to Amazon's app, and explore plans to rival Amazon's FBA model. Share your thoughts on Tick Tock's potential to reshape e-commerce competition. Stay tuned for part two, where we'll delve deeper into TikTok Shop's features and their Amazon Seller Central comparison.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 TikTok vs Amazon
0:46 Ways to Purchase Products at TikTok
1:26 Live Shopping episodes and Shoppable Episodes
2:10 Product Showcase and Affiliate Marketplace
2:49 Commission-Based Affiliate Marketing
4:17 TikTok's Growth and Amazon's Competition
5:03 TikTok's Expansion and Fulfillment
5:59 Potential Success
Support the show
app.intellivy.net/
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
00:00 Introduction on improving sales on Amazon Using Click-through rate and conversion rate ( Intellivy tool review)
00:24 Overview of IntelIivy and it’s Poll Types
00:59 Image Stack Comparison
01:15 Purpose of testing the image stack to understand consumer preferences and language.
01:40 Demonstration of a sample report with positive and negative ratios for images.
02:24 How to start an Image stack poll with the selected products.
02:47 Walkthrough of the process, selecting image stacks, importing images, and filling out details.
05:01 Discussion about demographic targeting, considering gender and age.
05:31 Checkout process and mention the credits provided by Intellivy.
05:50 Selection of a competitor's product (Dr. Squatch) for comparison.
06:23 Importing competitor's images and completing the checkout process.
06:59 Sharing and displaying the test results.
07:09 Refreshing the page and receiving the first votes.
07:29 Analysis of test results, comparison with competitors, and product preferences.
08:14 Examining comments and opinions on different image stacks.
08:50 Exploring the best and worst images in each stack.
11:01 Discussion about the image order and ranking.
12:08 Reviewing Poll Insights and giving suggestions for improving the tool.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
00:00 Amazon Product Research (Top Mistake you should Avoid)
00:50 Discouraging reliance on data for product research and selection
02:13 The problem with using tools for product research
02:39 The fidget spinner phenomenon and its consequences
03:08 The importance of understanding the consumer and their needs
03:23 The example of Dude Wipes as a successful brand
05:00 Customer-centric questions for product expansion
05:20 Using frequently bought together for product research
06:56 Using Smart Scout for product research.
07:44 Sticking to what you know and being your own customer avatar.
08:35 benefits of Expertise and Experience in product development and communication with manufacturers
08:53 Importance of customer avatars and targeting specific demographics for marketing
10:30 Examples of product niches and customer preferences.
13:23 Overview of MAG AI and how to use it.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Unveiling an advanced technique in the world of e-commerce: creating parentages for existing listings on TikTok Shop! This will guide you through the process of adding new variations to your products, boosting their appeal, and widening your customer base.
Join us as we take you step by step, right from your TikTok Shop home page to managing existing products. Discover how to seamlessly enhance your listings with new variations using the easy-to-follow manual route. Learn the ins and outs, from enabling variations to selecting specifications.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 TikTok Features
0:28 Enabling Variations
1:09 Uploading Variation Images
1:48 Product Information for Variations
4:11 Shipping Information
4:55 Completing Variation Setup
Support the show
Discover How to Restore Your Amazon Brand Registry: the episode addresses the unexpected removal from the brand registry and provides step-by-step guidance on the appeals process.
The Steven Pope takes you through the process, beginning with verifying trademark ownership through receipts or documentation. Manufacturing setup, product details, linking the brand's website, and Amazon page follow suit. An essential step is creating a manufacturing certificate, which can be intricate but vital including product invoices in the appeal.
Steven stresses the challenges posed by Amazon's recent blacklisting of attorneys. As a solution, viewers are encouraged to seek expert support from My Amazon Guy backed by their extensive experience in filing trademarks and handling brand registry issues. Subscribe for insightful updates and expert advice to tackle these Amazon hurdles effectively.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Brand registry removal and filing an appeal
1:03 Explaining the appeal form and its sections
2:15 Creating a manufacturing certificate and its details
3:47 Information about the products under the brand
5:43 Listing product titles for the appeal
6:47 Submission process of the appeal form
7:47 Potential issues with Amazon's blacklisting of attorneys
8:45 Trademark Service Assistance
Support the show
Experiencing Amazon Brand Registry Challenges? Learn How to Resolve Them!
If you're facing the frustration of Amazon removing your brand registry, this episode is your solution. Join me as I guide you through the process of fixing the issue and reapplying for the brand registry.
Many brands are affected by Amazon's unexplained blacklisting of attorneys. To regain your brand registry status, action is essential. If you received an email notifying the removal of your brand from the brand registry, let me help you find a solution.
Watch and learn how to remove your attorney from the USPTO application, a key step in reapplying for the brand registry. Let me guide you through the process with real-time insights, ensuring you navigate this complex procedure smoothly.
Learn how to verify your identity through ID.me, a necessary step for connecting with USPTO. With over 2,000 trademarks filed with Amazon, I've helped numerous sellers tackle brand registry issues.
Don't let Amazon's blacklisting hinder your business. Follow these steps to regain control of your brand registry. Subscribe, like, and share with fellow sellers for expert solutions. Let's conquer these challenges and succeed on Amazon together!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon's blacklisting of attorneys and its impact on brand registry
2:01 How to reapply for brand registry
3:00 Steps to submit withdrawal of attorney form
4:00 verification process through ID.me
7:00 Trademark Registration and Complication Assistance
Support the show
Steven Pope shares his thoughts on whether or not Amazon product recommendations are worth doing. He discusses the pros and cons of each recommendation and shows how he uses them to improve his own sales.
Amazon's recommendations are based on a variety of factors, including the products you've purchased, the products you've viewed, and your search history.
Steven also discusses the benefits of using Amazon's sponsored display ads. These ads can be displayed on a variety of websites, including Amazon, and help to reach a wider audience.
Overall, Amazon product recommendations can be a valuable tool for sellers. However, it's important to do your own research and make sure that the recommendations are relevant to your business.
By reviewing the recommendations and creating relevant ads, businesses can reach a wider audience and increase their sales.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon product recommendations
1:30 Sponsored product ads
3:30 Sponsored display ads
5:40 Pros and Cons of sponsored display ads
Support the show
Amazon's Shipment Challenges
Dive into the intriguing world of Amazon's shipping intricacies with Steven Pope. Listen as Pope dissects Amazon's revamped shipment performance section within Seller Central, revealing the mysteries behind shipping notifications.
Explore the new shipment performance dashboard and get invaluable insights into your shipping issues. With a focus on the last 120 days, you can identify trends and address problem areas effectively.
Learn to navigate the intricacies of misplaced labels and missing quantities, learn solutions for optimizing labeling and tackle inaccuracies. Discover the shocking truth about inaccurate product quantities and how My Refund Guy service remedies lost shipments.
Experience a journey through Amazon's logistics intricacies as Pope deciphers the complexities of incorrect labeling, vanished units, and other shipment challenges. Equip yourself with strategies to navigate these obstacles and elevate your Amazon success. Tune in now for a compelling narrative of shipping enigmas and solutions.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Frustration with Amazon's shipping and performance notifications
1:55 Challenges and use My Refund Guy for lost shipments
4:13 Different types of performance notifications
5:54 Challenges with incorrect labeling
7:00 How to access and review performance notifications
8:25 Examples of inaccurate product quantities
9:44 Track down lost items
11:09 Recommendations for sellers
Support the show
Maximize PPC Impact with Seasonal Campaign Strategies
Dive into the world of holiday campaigns! Listen as Steven Pope reveals valuable data insights for your PPC campaigns during the Halloween and Christmas seasons. Discover how search volumes for Halloween keywords are about to skyrocket, and why now is the time to build those Halloween and Christmas gift campaigns.
With detailed trends and statistics, Stephen breaks down the potential spikes in impressions and search volume, guiding you on the right time to launch your campaigns. Get ahead of the competition and tap into this lucrative opportunity to boost your PPC revenue.
Don't wait for the rush – take action now and drive more conversions for your products. If you're looking for expert assistance in setting up your Halloween campaigns, consider reaching out to myamazonguy.com for top-tier services.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Importance of having seasonal campaigns built and ready
0:56 Data analysis and potential impact on product visibility
2:28 Practical Example
3:57 Illustrating the trend in search volume
5:05 Preparing for the holiday shopping season
Support the show
🔥 Q4 is here, and the Amazon FBA strategy is a puzzle you need to solve! 🛒 Wondering if FBA shipments will be restricted? Concerned about your IPI score and storage? Join me, Steven Pope, founder of My Amazon Guy, for a breakdown of the Q4 essentials!
💼 The catch? Q4 often brings Amazon's FBA shipment restrictions, potentially as early as October. The solution: Act now, prepare for Q4, and avoid stockouts. Remember, violating Amazon's rule of never going out of stock is not an option!
📊 Amazon has tweaked FBA capacity limits this year, effective from March 1st. But you can bid for more storage space! Learn about calculated risk and boosting your capacity.
⏰ Don't ignore Amazon's storage delays. Shipments in November might not check in until after Christmas. Smart strategies and frequent, small shipments can help. Worried about lost inventory? Check out My Refund Guy, our partner service, for potential refunds up to $500!
💡 Ready for Q4 success? Get ahead with insights from MyAmazonGuy.com and MyRefundGuy.com. Supercharge your FBA game now! 🏆
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTER
0:00 Q4 Preparation
1:15 Rules for Selling on Amazon
2:26 Very Good Metrics and Strategy
4:56 My Refund Guy
5:36 Comparing Competitors and Insights
Support the show
Listen to Steven Pope as he presents how to leverage new Seller Central features for Amazon advertising. He navigates through product-level data insights, stressing the importance of exporting data and highlighting actionable recommendations.
Pope demonstrates optimizing campaigns through precise keyword targeting, negative keyword management, and bid adjustments. His insightful case studies showcase the significance of historical data and seasonality analysis. Pope's expertise underscores strategic decision-making to enhance Amazon ad campaign effectiveness.
He also emphasizes negative keyword usage, leveraging data to identify underperforming keywords. Pope demonstrates creating effective campaigns with generic and scent-specific targeting, adjusting bids based on performance. He also utilizes brand analytics to incorporate competitor keywords. Pope's expertise emphasizes data-driven decisions for successful Amazon ad campaigns, enhancing sales and reducing ACoS.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 New Features in Seller Central
1:26 How to analyze and export data
4:37 Exploring Features
8:30 Analyzing Ad Performance
13:34 Campaign Optimization
19:57 Maximizing High-Performing Keywords
23:06 Keyword Types and Negative Keywords
27:01 Campaign Focus and Keyword Selection
37:08 Competitor Analysis and Brand Targeting
41:21 Campaign Launch and Budget Allocation
Support the show
🔥 Having just filed for brand registry and facing immediate rejection? 🚫 Don't worry, Steven Pope will be your guide and he's tackled hundreds of troubleshooting cases like these! 🛠️ Let us dive deep into a brand new issue that emerged in 2023. You might receive an alarming rejection message that could leave you scratching your head. But guess what? We got solutions!
⚡ Amazon appears to have blacklisted thousands of attorneys, leading to rejections. If any of these attorneys are linked to your applications, your future submissions could be doomed. So, how do you fix this? 💡 It's as simple as having your attorney remove themselves from your application and then resubmitting it. I've already had great success with this solution, and I'm sharing the secret sauce with you!
🌐 Alternatively, you could consider the Trademark Accelerator Program, but it comes at a cost. Want to avoid the hassle altogether? Let me help you through My Amazon Guy's Trademark Filing Services. Get your next trademark smoothly approved without breaking the bank! Visit myamazonguy.com/TM for a free assessment and cost details.
🔍 We have filed over 2,000 trademarks for Amazon, and are here to guide you through every step. Don't let rejections slow you down. Tackle this Amazon challenge and get ready for brand registry success! Remember, we got your Amazon back! 💪
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Brand Registry Rejection and New Changes
0:47 Solution: Remove Attorneys and Trademark Accelerator Program
1:51 Trademark Filing Services
2:45 Removing Attorneys from Applications
3:03 Additional Causes of Rejection
3:50 Brand Node ID Troubleshooting
Support the show
Listen as Evangeline from My Amazon Guy reveals potent enhancements for your Amazon strategy.
Uncover the traffic-driving magic of keywords and harness a dynamic balance between organic and sponsored ratios. Explore untapped potential, closing the gap between you and competitors, increasing visibility, and boosting revenue.
Dive into optimizing your image gallery, A+ content, and listings. Craft compelling titles, bullet points, and captivating images that resonate with your audience. Discover modules that silence competitors and maximize listing impact.
Ready to supercharge your Amazon sales? We master PPC, SEO, design, catalog merchandising, empowering your business growth.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon Strategy
0:45 Keyword Distribution and Performance Analysis
3:00 Market Share Analysis
4:06 Image Gallery Enhancement
5:03 A+ Content
5:55 Comprehensive Services
Support the show
🌟 Elevate Your Brand Store with Amazon's New Stock Assets! 🌟
Are you trying to take your Amazon brand store to the next level, even without a plethora of creative assets? Listen as Jason Master Mateo from my Amazon guy, and shares this exciting discovery with you.
Amazon has teamed up with Shutterstock, and the results are astonishing. Let us explore this brand-new feature that's transforming the way you can enhance your brand store, even if you only have your images at hand. 🔥
He'll take you through a step-by-step exploration of Amazon's revolutionary stock assets. Imagine having the power to add a touch of sophistication to your brand store, grabbing your customers' attention like never before.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon's Partnership with Shutterstock
0:24 Demonstration of Stock Assets
0:57 Usage and Limitations
Support the show
Revolutionize your merchandising strategy with data-driven insights!
Picture this: a well-crafted product grid can boost your average order value, drive cross-merchandising, and optimize customer purchasing behavior. We're taking a deep dive into the intricacies of product connections, leveraging the power of data to make informed decisions.
We'll walk you through the steps of Market Basket analysis, starting with deciphering purchase combinations and their impact on product sales. With real-time examples, we'll reveal how to identify hidden patterns and create strategic links between products.
Discover why a well-optimized A+ content grid is essential and how to effectively position your products for maximum exposure. From scent pairings to thematic connections, every detail matters when crafting an enticing product grid.
But that's not all – we'll share a clever trick to target followers for promotions, driving even more engagement and conversions. Our data-driven insights will empower you to prioritize efforts where they matter most, revolutionizing your Amazon strategy.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Use data for better merchandise placement
0:14 Market Basket Analysis
0:52 Use Data to Make Decisions
2:06 Merchandising Based on Purchase Combination
3:14 Analyzing Purchase Combinations Data
3:28 Merchandising Strategies and Brand Story
6:07 Examples and Insights
11:10 High-Propensity Combinations
13:02 targeting followers and using promotions
Support the show
🔥 Unveiling the Amazon PPC Secret: The Restaurant Analogy! 🔥
Imagine this: You've launched your dream product on Amazon, tirelessly worked to improve its ranking, and your efforts seemed promising as you climbed from 300 to 150 in the category. But wait, why has your ranking suddenly plummeted to 600? And to top it off, you haven't seen a single sale yet. 🤔
We're about to share the game-changing solution you need – the power of Amazon PPC! Join me as I reveal the ultimate restaurant analogy that will completely transform the way you approach Amazon selling.
Picture yourself as an ambitious entrepreneur, ready to open a Hawaiian restaurant in an area with no competition. You're excited about the untapped market potential, but here's the twist: You open without any advertising, no signs, no announcements – nothing! 🍍🌺
What happens next? Crickets. No customers, no buzz, and certainly no sales. This is where the importance of Amazon PPC comes into play. Just like your restaurant needed proper advertising to draw customers, your Amazon product needs PPC to attract visibility, organic traction, and ultimately, sales.
So, if you're wondering why your fantastic product isn't gaining traction despite your efforts, and if you're looking for the missing piece to skyrocket your success, then you can't afford to miss this. Discover why PPC is the king of Amazon and how it can turn the tables for your business. Let's dive in together and unleash the potential of your Amazon venture!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Importance of Running PPC
0:25 Restaurant Analogy
0:48 Unadvertised Restaurant Scenario
1:30 Recommendation
Support the show
Unlock the secrets to Amazon PPC success with expert insights from Steven Pope, founder of My Amazon Guy. In this video, he reveals the top five most critical mistakes that sellers often make with their Amazon Pay-Per-Click (PPC) campaigns.
- Negating good keywords on auto and broad to put into exact.
- Not adding negations once a week.
- Turning off old campaigns when switching PPC partners instead of co-opting the campaigns with data. Mass campaign pausing is almost always bad.
- Limiting campaigns by budget instead of bid.
- Having a bad main image reduces CTR for PPC.
Bonus tip: Running out of stock
From negating good keywords to turning off old campaigns prematurely, he walks you through each mistake and provides actionable solutions. Delve into the importance of avoiding out-of-stock situations, which can disrupt your PPC performance and sales momentum. Additionally, the essential link between Click-Through Rate (CTR) and PPC success, emphasizing the power of compelling main images to boost clicks and conversions.
With a deep dive into real Amazon PPC campaigns he will show you how to fix these mistakes, optimize your campaigns, and maximize your revenue. Whether you're a seasoned seller looking to fine-tune your PPC strategies or a newcomer aiming to avoid common pitfalls, this video is your ultimate guide to mastering Amazon PPC and achieving remarkable growth.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Amazon top PPC mistakes
0:37 Mistake 1: Negating Good Keywords
3:35 Mistake 2: Not Adding Negations Regularly
12:38 Mistake 3: Turning Off Old Campaigns
14:35 Mistake 4: Limiting Campaigns by Budget Instead of Bid
16:43 Mistake 5: CTR and PPC Connection
18:26 Bonus Tip: Never Go Out of Stock
Support the show
Looking to optimize your Amazon PPC campaigns for targeting size variations? Dive into expert tips and strategies to help you achieve maximum results. From mattress categories to protein powders with different flavors, we cover it all.
Discover two game-changing advertising strategies specifically designed for size variations, ensuring your campaigns deliver impressive outcomes. We explore how to effectively target size-specific keywords and create separate campaigns for each variation. Additionally, learn how to include all size variations in campaigns for broad keywords, allowing you to capitalize on broader market reach.
Our step-by-step analysis guide helps you evaluate campaign performance, considering metrics such as click-through rates, conversion rates, and sales. Uncover the best-performing size variation and leverage its potential to drive conversions and sales. We also share insights on applying this approach to other products with variations, empowering you to make data-driven decisions.
Optimize your Amazon PPC game and increase your chances of success with our top tips for targeting size variations. Watch now and take your advertising efforts to new heights!
00:00 Proven Amazon PPC Tips for Targeting Size Variations
00:03 Advertising strategies for variations by size in the mattress category.
00:17 Strategy 1: Target size-specific keywords in separate campaigns.
00:45 Strategy 2: Include all size variations in campaigns for broad keywords.
01:08 Analyze campaign performance to identify the best-performing size variation.
01:41 Apply the best-performing variation as the primary advertisement for broad keywords.
02:00 Apply the same approach to products with different variations, like flavors of protein powder.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
We delve into a discussing a crucial concern: low sales velocity compared to competitors. Join us as we explore the reasons behind this challenge and provide valuable strategies to overcome it. Discover how to analyze competitors' listings, leverage customer reviews, and identify potential off-platform marketing tactics that contribute to their success. Gain practical insights on improving conversion rates, focusing on targeted keywords, and iterating product offerings based on shopper feedback. Uncover the secrets to boosting sales velocity, outperforming rivals, and achieving market advantage. Tune in now and unlock the key to surpassing competitors in the ever-evolving business landscape.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
00:00 Analyzing Why Your Competitor's Listing Outperforms Yours
00:25 Addressing emotional attachment and the need to analyze competitors' listings and reviews.
01:00 Suggesting a reverse ASIN search to evaluate competitors' rankings and advertising strategies.
01:52 Mentioning potential external factors such as off-platform marketing and brand recognition.
02:16 Emphasizing the importance of focusing on areas with good conversion rates and order velocity.
02:54 Advising to start with narrower, more specific keywords to gain momentum and reviews.
03:10 Acknowledging the iterative process based on shopper feedback and product improvement.
03:12 Highlighting the possibility of gathering insights from competitors' Facebook ads.
Support the show
In this episode, join Shawn, an expert account executive from My Amazon Guy, as she guides you through a step-by-step checklist for assessing your Amazon listing and unlocking its full potential for increased sales and profitability.
Shawn's extensive experience in managing over 250 brands allows her to share invaluable insights and proven strategies. The checklist begins by acknowledging the achievement of an Amazon's Choice badge—a recognition for exceptional products. Discover the significance of this badge and the competitive advantage it lends to your listing.
Shawn highlights an often overlooked module on your listing that occupies valuable real estate. Unleash the power of this module to enhance your brand's visibility and credibility.
Shawn reveals the secrets to analyzing and optimizing sponsored and organic keywords. Find the ideal balance and unlock the potential for higher organic rankings. Learn how to identify untapped keyword opportunities that impact your sales and revenue.
Competition analysis is a crucial step. Evaluate your listing against top-performing competitors and apply winning strategies to elevate your own listing.
Shawn emphasizes captivating visual content. Receive expert feedback on optimizing your product images to engage potential buyers. Uncover the power of incorporating adorable baby pictures, the most clicked-on images on Amazon.
Optimizing your title and bullet points is paramount for visibility and conversion. Shawn shares her expertise on making the most of every character, infusing frequently used keywords strategically.
Explore the potential of the Brand Story module to create a captivating narrative around your brand. Strengthen your brand identity, build customer trust, and utilize hyperlinks to showcase noteworthy products.
With meticulous attention to detail, Shawn emphasizes the importance of crafting impactful alt text descriptions. Learn how to optimize your alt text to align with customer search intent.
Finally, discover the power of a product grid to enhance your average order value. Shawn explains how strategically implementing this feature can lead to increased sales and profitability.
Don't miss the opportunity to assess and optimize your Amazon listing with this comprehensive checklist for success. Watch the video now and unlock the full potential of your Amazon business!
You can also send us your ASIN info here: https://myamazonguy.com/ASIN to get your FREE Listing Analysis Video!
Subscribe for more expert advice and strategies to thrive as an Amazon seller.
AmazonListing #Optimization #ChecklistForSuccess #IncreaseSales #MyAmazonGuy
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mou
Support the show
This covers the ins and outs of optimizing your Amazon product listing through keyword research and Magnet strategy. It offers practical tips for finding relevant keywords, trimming unnecessary ones, and using Magnet to uncover new search terms. We also highlight Amazon's 250-byte limit for generic keywords, providing valuable insights on how to stay within the limit while still maximizing keyword effectiveness.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
00:00 Finding Relevant Keywords for your Amazon Listing
00:19 Limit of 250 bytes for generic keyword in search volume.
00:35 Trimming unnecessary keywords to make room for more relevant ones.
01:33 Use of Magnet to find potential keywords.
02:17 Discussion of relevant keywords found through Magnet, including "housewarming gifts".
03:45 Use of competitor keywords to find additional relevant keywords.
Support the show
Get ready to discover a game-changing Amazon listing strategy that's making waves! We're breaking down the powerful technique of showcasing color variations in your hero images. With captivating examples from various brands, we'll explore how this tactic can significantly boost your Click-Through Rate (CTR), conversions, and overall sales.
Watch as we take a deep dive into real-life examples, including popular brands like Spring Chef and Gorilla Grip. Witness firsthand how displaying color options directly in your hero image can drive engagement and entice potential customers to explore further. By utilizing this creative approach, you can make your Amazon listing more engaging, informative, and persuasive.
Our step-by-step demonstration using Canva will guide you through the process of creating a compelling hero image with color swatches. We'll show you how to seamlessly incorporate product variations and additional details, resulting in a visually appealing and informative asset. This strategy might just be the edge you need to stand out in the competitive Amazon marketplace. 🛍️📸
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
0:00 Increasing Conversion and Sales with Hero Images: Ice Cream Scoop Space Trends
1:40 Exploring TOS Compliance and the Use of Compelling Hero Images in Product Listings
3:27 Graphic Design Tutorial: Creating Colorful Tags for Product Variation Display
15:15 Designing Custom Gift Tags for Branding Purposes
Support the show
I'll be sharing with you some of my personal experiences and insights on how you can use the search query performance report to grow your business on Amazon.
I'll start by explaining how pre-sorted data on Amazon can be used to implement keyword research and gain market share using the ICAP marketing funnel. By tracking the Impressions, Clicks, Add to Carts, and Purchases, you can gain insights into what's working and what's not in your Amazon business.
I'll also show you an example of how I was able to triple my market share from 2.75% to 7.5% in just seven weeks by implementing keyword research and using the ICAP marketing funnel. This resulted in a significant increase in clicks and product purchases, with one out of five people who clicked on the product purchasing it.
I'll emphasize the importance of tracking your keyword research success rates and defending important keywords on Amazon. I'll show you how you can use the search query performance report to defend important keywords and gain market share on Amazon.
Overall, this is perfect for any Amazon seller looking to grow their business and gain market share. So, grab a notebook and pen and get ready to take some notes!
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
CHAPTERS
00:00 Using Search Query Performance to Gain Market Share on Amazon
00:05 Data already pre-sorted based on importance
00:23 Importance of search query performance (icap funnel)
01:00 Example of gaining market share through keyword research implementation
01:44 Tracking keyword research success rates
02:30 Importance of tracking and defending turf on important keywords
03:00 Search query performance report as a powerful tool
Support the show
Test at MyAmazonGuy.com Chat GPT uses outdated info from 2021. I built MAGai that uses info so fresh it might come from a video I made this past week. You can ask MAGai any Amazon question and it has an answer. Test it yourself at MyAmazonGuy.com
Ogre Magi says, "Two heads are better than none."
Where should you focus as an Amazon seller? There's 100 things you can do every day. But there's realistically only 2-3 things you should do today.
1 of those things is asking MAGai an Amazon question right now.
Here's 5 prompts you could ask MAGai
- How to increase sales and improve product visibility on Amazon?
- How to manage inventory and avoid stockouts?
- How to deal with negative feedback, reviews, and customer complaints?
- How to navigate Amazon policies and procedures, such as account suspension or listing removal?
- How to optimize product listings for better search ranking and conversion rates?
00:00 Introducing MAGai tool to answer ANY Amazon questions
00:35 Comparison between Chatgpt and MAGai
02:07 Additional “View” feature that directs you to a related topic on the video
02:42 Another “View” feature that links you to MAG’s website that talks about the topic
03:00 You can use this tool to answer ANY Amazon questions
04:40 You can provide feedback to make the tool better
05:47 Chatgpt far superior features such as ability to history and to have dialogue will be added to MAGai tool in the next versions.
06:25 Comment how you want us to pronounce it. MAG ai, MAGai or a combination of both?
06:37 Test this tool for free. Just go to https://myamazonguy.com/
06:44 No gimmicks, just trying to become the leading education company in the Amazon selling space
07:18 Massive growth inside the company
07:40 Come and ask any Amazon question
07:51 This tool got over a thousand questions into the system i the first 24 hours
08:07 Invite friends and other Amazon sellers how cool this tool is
08:17 Check it out for free and start asking questions
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In this exciting discussion with MAG's VP of Marketing Kevin Sanderson and Amazon PPC Expert, Elizabeth Greene we dive into the world of strategic budgeting to ensure a triumphant product launch. Discover how allocating your ad budget effectively can make all the difference in achieving your goals and capturing audience attention. Get ready to uncover game-changing strategies, expert insights, and real-world examples that will inspire and empower you to optimize your ad budget for an epic launch. Join us as we unravel the secrets behind the 5k Ads Campaign and unlock the path to launch success!
Join us in this captivating video to discover how to strategically allocate your ad budget and create an unforgettable launch experience. Don't miss out on the opportunity to gain valuable insights and take your launch to new heights. Subscribe now and hit the notification bell to stay updated with our latest videos on marketing strategies and business success. Let's make your next launch an extraordinary one together!
00:00 Effective Ad Budget Allocation for a Successful Launch
00:17 - Starting with sponsored products for a launch strategy
00:52 - Determining the expenses to run on top keywords
01:15 - Calculating the cost to rank based on search volume and click-through rate
02:00 - Assuming a conversion rate for estimating ad spend
02:49 - Importance of taking time for detailed calculations and avoiding surprises
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
0:00 How Many Sales Do You Need to Index a Product on Amazon? [Amazon SEO Ranking Tutorial]
0:12 Success Strategies for Product Launches: SEO, Content, and Keywords
1:21 Using BSR Tracker for Product Analysis and Sales Optimization
2:19 Understanding BSR Impact on Daily Sales and Exponential Growth"
2:48 Analyzing Product Performance Over Time: Factors Affecting BSR and Sales
3:24 Achieving Rapid Sales Growth Through SEO, PPC, and Conversion Optimization
4:26 How Many Sales Are Needed to Index for a Thousand Keywords on Amazon?
5:19 Sales Requirements for Higher Keyword Coverage
5:39 Maintaining Keyword Indexing and Sales Momentum on Amazon
7:06 Understanding the Difference Between Indexing and Ranking on Amazo
8:01 Harnessing the Power of Spanish Keywords on Amazon
8:52 Achieving High Rankings on Amazon: Strategies and Challenges for Top Placement
10:17 The Impact of Search Volume on Sales and Rankings on Amazon
10:47 Step-by-Step Guide to Optimizing Amazon Listings for SEO
12:14 Analyzing Amazon Giveaways and Understanding CPR for Ranking
14:12 Boosting Organic Rankings with Sponsored Products and Utilizing the Golden Ratio for Keywords
15:06 Promoting Helium 10: The Best Keyword Tool for Amazon Sellers and SEO Master Guide
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
0:00 Why CTR is the Most Important Factor in 2023
0:08 Improving Click-Through Rate (CTR) for Enhanced Conversion
0:50 Leveraging Visuals to Enhance Product Appeal and Click-Through Rate (CTR)
2:34 The Impact of Improved Main Images on SEO and Rankings for Amazon Listings
3:37 Kids Journal: Conveying Product Information through Main Images for Enhanced Customer Engagement
6:35 BBQ Caddy: Differentiating Your Product and Increasing CTR with Innovative Main Images
9:01 Age of Sage: Enhancing Click-Through Rate (CTR) with Strategic Visual Elements and Messaging
10:16 Leveraging Search Query Performance and Brand Analytics to Optimize Main Image for Increased Visibility and Click-Through Rate (CTR)
13:55 Exploring PPC Ads as an Effective Approach without Keyword Integration in Main Image
14:14 Exploring Additional Videos on Improving Performance and Getting a Free ASIN Review
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Managing PPC campaigns on thousands of parent ASINs in an Amazon account can be a challenging task for any seller. With each ASIN receiving varying amounts of traffic, it becomes challenging to set and manage bids across multiple campaigns effectively.
In the video, the Steven Noch addresses these challenges and provides insights into how to manage large-scale campaigns on Amazon. They discuss the benefits of automation and the importance of manual keyword bidding for achieving better campaign performance.
When it comes to managing daily budgets on thousands of campaigns, he suggests that automation can be helpful in reducing the heavy lifting. However, they caution that keyword bidding should be done manually to ensure better control over the formulaic bid changes.
Steven also emphasizes the importance of looking at pacing, ACoS, spend, and sales for overall account performance. By setting these variables as ratios in their Excel formulas, they achieve a better balance between performance and pacing.
He suggests grouping ASINs into smaller chunks to help aggregate data, making it easier to apply formulaic bid changes with more data confidence.
When it comes to managing large-scale campaigns, bulk files should be used instead of the UI for bulk actions. This approach allows for easy tweaking of variables, and Excel formulas can be applied to optimize bids quickly.
Managing Amazon PPC campaigns for thousands of parent ASINs requires a combination of automation and manual effort. Steven's approach of using Excel formulas to balance performance and pacing can help achieve better campaign results. The importance of manual keyword bidding cannot be overstated, and bulk files should be used instead of the UI for bulk actions.
He provides valuable insights into managing large-scale Amazon PPC campaigns, which can be useful for sellers looking to optimize their advertising efforts on the platform.
0:00 Managing Amazon PPC Campaigns for Thousands of Parent ASINs
0:20 Depends on the campaign structure and individual Asin volume
0:24 Managing daily budget on thousands of campaigns is difficult
0:31 Automation can help with heavy lifting
0:44 Keyword bidding should be done manually
0:56 Pacing, ACoS, spend, and sales should be looked at for overall pacing
1:17 Manually creating formulas in Excel is preferred for keyword bidding
2:11 Bulk files should be used instead of the UI for bulk actions
2:59 Setting bids as ratios of different things can balance performance
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3x
Support the show
In this video, My Amazon Guy creator Steven Pope discusses Amazon's indexing concerns and how they could affect your sales and exposure.
Steven looks into the difficulty of indexing in light of the recent AWS outage and claims of sales difficulties. He demonstrates how the advice to "use fewer keywords or try these instead" might reduce the exposure of a product. Steven argues that the drop in sales you're currently experiencing might be related to the crash of AWS.
Participate in the seller community by contributing your knowledge and viewpoints in the comments. Steven promises to provide updates while he closely monitors the indexing problem. Watch the video to learn how to use Amazon's indexing system and how to make your listing more visible and saleable. For more insightful content, follow My Amazon Guy.
0:00 AWS Blackout Indexing Outage? [Amazon SEO News]
0:11 Investigating Indexing Problems and User Experience Challenges on Amazon
1:15 Testing Indexing Issues
1:46 AWS Outage and Ongoing Consequences
2:04 Seeking Input from Indexing Experts
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Are you ready to skyrocket your advertising success on Amazon? Join us in this eye-opening video as we dive deep into the battle of high search volume keywords versus laser-focused, specific keywords in Amazon PPC campaigns. 🚀
Claudio, a curious seller, poses a controversial question: Should you invest heavily in high search volume keywords to rank on page one, even if it means a lower conversion rate? Or should you shift focus to specific keywords with lower search volume and costs? 🤔
As seasoned Amazon PPC experts, we've cracked the code and are here to reveal the secrets to maximizing your advertising effectiveness. Discover the pros and cons of each approach and gain insights on how to make data-driven decisions to supercharge your sales and profits. 💰💼
We'll guide you through testing methodology to assess the impact of your ad spend, organic ranking, and revenue. Learn when it's worth the investment to dominate page one, or when a targeted approach can deliver exceptional results with lower costs. 💡
Join us as we share our personal success stories, uncovering the untapped potential of specific keywords and their role in driving substantial profits. Get ready to revolutionize your Amazon PPC game and conquer the competition like never before! 💪🎯
00:00 Amazon PPC Keyword Performance with High vs Low Search Volume Keywords
00:19 Evaluating the effectiveness of targeting high search volume keywords
00:34 Controversy surrounding the advertising strategy
01:03 The importance of testing and analyzing results
01:48 Tracking sales and profits as key metrics
02:00 The significance of organic ranking
02:27 Gradually reducing ad spend and monitoring the impact
03:05 Prioritizing profit over maintaining a high organic rank
03:35 Exploring specific keywords with lower search volume and costs
04:05 Personal success with specific keywords as a viable option
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
When running an Amazon advertising campaign, one of the key decisions you'll need to make is whether to use a single keyword campaign or a multiple keyword campaign. The answer to this question depends on a number of factors, including the number of keywords you're targeting, the competitiveness of those keywords, and your overall advertising goals.
Steven Noch, an Amazon advertising expert, advocates for using multiple keyword campaigns in most cases. The reason for this is that it allows for optimizing placement settings at the campaign level. By grouping similar keywords together in a single campaign, you can control where your ads show up and how much you're willing to spend on each placement. This can be especially useful for more long-tail keywords that might not have enough volume to warrant their own campaign.
Steven notes that there are situations where a single keyword campaign can be beneficial. Specifically, he recommends using them for high volume, competitive keywords where specific placement settings are necessary. For example, if you want to dominate the top of search results for a particular keyword, a single keyword campaign with a low bid for that keyword can allow you to do so without overspending on other keywords.
Steven gives an example of creating a "top of search only" campaign for a specific keyword with a low bid, which allows for dominating that placement without overspending on other keywords. This is a bit of a "crazy" method, according to Steven, but it can be useful for certain situations.
It's worth noting that Steven's overall approach is to use multiple keyword campaigns in the vast majority of cases. This allows for greater control over ad placement and spending, and it can be more efficient for targeting a larger number of keywords. However, for those high volume, competitive keywords that require specific placement settings, a single keyword campaign can be useful.
The decision to use a single keyword campaign or a multiple keyword campaign depends on a number of factors. Steven recommends using multiple keyword campaigns in most cases, but advocates for using single keyword campaigns for high volume, competitive keywords where specific placement settings are necessary. Ultimately, the best approach will depend on your advertising goals, your budget, and the specific keywords you're targeting.
00:00 When to Use Single vs. Multiple Keyword for Amazon PPC Campaigns
00:17 Steven advocates for multiple keyword campaigns
00:50 Single keyword campaigns are useful for high volume,
01:05 Steven gives an example of creating a "top of search only" campaign with a low bid for a specific keyword
03:05 98% of Steven's campaigns are multiple keyword campaigns.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Con
Support the show
0:00 Google Doc Hack that Changes Notetaking
0:12 A Game-Changing Hack with Long-Term Client Relationships
0:36 Streamlining Weekly Meetings Using Google Docs
1:17 Benefits: Centralized Note Storage for Enhanced Collaboration
1:36 Benefits: Effortless Access to Up-to-Date Information
2:04 Benefits: Efficient History Tracking
2:24 Benefits: Consolidating Years of Notes into a Single Document for Seamless Knowledge Transfer
2:52 Benefits: Harnessing Cross-Linking Functionality in Google Docs
3:12 Unveiling Cutting-Edge Features in G Suite for Automated Transcripts and Advanced AI Integration
3:40 Effortless Meeting Note Retrieval
4:14 Exploring Essential Business Books and Their Impact on My Journey
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
0:00 Google Doc Hack that Changes Notetaking
0:12 A Game-Changing Hack with Long-Term Client Relationships
0:36 Streamlining Weekly Meetings Using Google Docs
1:17 Benefits: Centralized Note Storage for Enhanced Collaboration
1:36 Benefits: Effortless Access to Up-to-Date Information
2:04 Benefits: Efficient History Tracking
2:24 Benefits: Consolidating Years of Notes into a Single Document for Seamless Knowledge Transfer
2:52 Benefits: Harnessing Cross-Linking Functionality in Google Docs
3:12 Unveiling Cutting-Edge Features in G Suite for Automated Transcripts and Advanced AI Integration
3:40 Effortless Meeting Note Retrieval
4:14 Exploring Essential Business Books and Their Impact on My Journey
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Have you considered using brand analytics to optimize your approach? In a recent discussion, PPC expert, Steven Noch revealed how brand analytics can provide valuable insights for PPC success.
One of the most important aspects of brand analytics is search query performance data. By analyzing this data, you can identify your highest opportunity keywords, see search query volumes, and understand your purchase rate. This information can help you identify issues with your campaigns, such as decreasing conversion rates or changes in consumer behavior.
One of the best things about brand analytics is that it provides first-party data. This means that you don't have to rely on third-party estimates, which can be inaccurate. With brand analytics, you can get accurate and reliable insights that will help you make better decisions about your campaigns.
Another useful aspect of brand analytics is brand share information. This is especially helpful for client-facing roles, where you need to communicate success to clients. By analyzing brand share, you can show clients that you are taking more of the market share away from competitors, even if total sales are down.
While search query performance data and brand share information are the most commonly used tools within brand analytics, there are other useful features as well. For example, market basket analysis can help you identify new product targeting options, while dashboard data can give you a clear overview of your performance metrics.
Mastering brand analytics is crucial for PPC success. By leveraging the power of search query performance data, purchase rate information, and brand share insights, you can optimize your campaigns and gain a competitive advantage. So, if you're struggling with your PPC strategy, consider using brand analytics to take your campaigns to the next level. With the right insights and strategies, you can achieve great results and see a significant return on your investment.
00:00 Using Brand Analytics for Amazon PPC Tricks and Strategies
01:00 Search query performance is powerful and provides valuable insights.
01:45 Purchase rate data helps identify platform-wide issues or product-specific issues.
02:35 Brand share information is useful for client-facing roles.
03:04 Search query performance dashboard is the most used tool within brand analytics.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In this short yet informative discussion, we explore the effective strategies to increase campaign performance and gain a better understanding of CPC and PPC on Amazon. Learn how to optimize bids, identify common mistakes, and improve ad quality. Whether you're a beginner or experienced advertiser, this discussion will provide valuable insights to enhance your Amazon advertising success.
00:00 Increasing Campaign Performance with CPC & PPC Strategies on Amazon
00:10 Increasing bids to boost campaign performance.
00:13 Common issue: Bid being too low.
00:19 Potential causes: Relevance and eligibility issues.
00:30 Testing strategy: Significantly increase bids and observe results.
00:51 Checking for common mistakes or issues.
01:00 Bid being too low as the common problem.
02:02 Checking additional factors: Start date, inventory, and budget.
02:27 Strategy for high CPC: Adjusting keywords and image.
02:59 Utilizing search term reports in new manual campaigns.
03:01 Using fixed bids to avoid bid management software interference.
03:10 Initial focus on optimizing keywords before top of search modifiers.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
From this discussion, you can learn several key points. Firstly, it highlights the concern of high costs and low sales in PPC advertising, emphasizing the need to address these issues for better profitability. The conversation identifies two primary factors contributing to these challenges: low conversion rates and high cost per clicks within the industry. By understanding these factors, one can pinpoint the root causes of high costs and low sales.
The discussion also sheds light on the relationship between conversion rate and cost performance. It introduces a formula for calculating ACoS (Advertising Cost of Sales), showcasing how the conversion rate influences the overall cost of advertising. This understanding enables advertisers to assess the impact of their conversion rates on cost performance.
To address the high costs, the conversation suggests bid optimizations and lowering bids as potential solutions. These strategies aim to manage the cost per click and improve profitability. However, it acknowledges the challenge of reduced visibility when significantly lowering bids.
Managing budget constraints is another aspect discussed, highlighting the importance of focusing on well-performing keywords to maximize the available budget. By prioritizing these keywords and increasing rank on them, advertisers can make the most of their resources.
Lastly, the discussion emphasizes the significance of investigating the conversion rate as a potential issue. It encourages advertisers to analyze whether the problem lies in a low conversion rate or the competitiveness of the industry. By understanding and improving the conversion rate, advertisers can significantly impact their overall advertising performance.
In summary, this discussion provides valuable insights into the factors influencing PPC costs and sales, strategies to manage costs, and the importance of optimizing the conversion rate for better advertising outcomes.
00:00 Resolving Factors Affecting High PPC Costs and Low Sales
00:21 Factors: low conversion rates or high cost per clicks.
00:35 Conversion rate and cost performance equation.
00:48 ACoS calculation formula.
01:04 Identifying the problem: low conversion rate or competitive industry.
01:21 Difficulty finding new keywords after excluding underperforming ones.
01:38 Solution: bid optimizations and lowering bids.
02:00 Challenges of low visibility when reducing bids.
02:10 Managing budget by focusing on high-performing keywords.
02:25 Importance of increasing rank on successful keywords.
02:38 Likely issue: low conversion rate, further investigation recommended.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
Support the show
0:00 Google Doc Hack that Changes Notetaking
0:12 A Game-Changing Hack with Long-Term Client Relationships
0:36 Streamlining Weekly Meetings Using Google Docs
1:17 Benefits: Centralized Note Storage for Enhanced Collaboration
1:36 Benefits: Effortless Access to Up-to-Date Information
2:04 Benefits: Efficient History Tracking
2:24 Benefits: Consolidating Years of Notes into a Single Document for Seamless Knowledge Transfer
2:52 Benefits: Harnessing Cross-Linking Functionality in Google Docs
3:12 Unveiling Cutting-Edge Features in G Suite for Automated Transcripts and Advanced AI Integration
3:40 Effortless Meeting Note Retrieval
4:14 Exploring Essential Business Books and Their Impact on My Journey
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Join us for an insightful discussion on optimizing SEO phases for improved product indexing and rankings. In this video, we delve into the intricacies of two key phases: Phase One, focused on indexing, and Phase Two, centered around refining keywords for enhanced search results.
At the start, we address the importance of refining the title to maximize search engine optimization (SEO) effectiveness. During Phase One, our primary objective is indexing, which involves appearing in the top 300 search results for specific keywords. We emphasize that ranking is not a concern at this stage. Therefore, it is acceptable to have the same keywords repeated in both the title and the backend search terms.
Phase Two, traditionally aided by Amazon's brand Analytics tool, has undergone recent changes. The tool's removal prompted us to adopt a new approach utilizing Scribbles. While this alternative method is not as fast, it still enables effective keyword optimization. By inputting search term phrases into Scribbles, we can cross-reference them with the description, bullet points, and title to identify areas for improvement.
During Phase Two, incremental indexing becomes crucial. Keywords already present in the title, bullets, and description no longer need to be included in the search term field. Instead, we focus on replacing them with new keywords from our ranking list that are not yet featured in the title. This strategic approach allows us to broaden our product's visibility and target a wider audience.
We emphasize the importance of crafting a compelling and accurate title. Exact matches for essential keywords are crucial to enhance product discoverability. By analyzing the existing title, we identify areas where exact matches can be achieved or improved, ensuring that our product stands out in relevant searches.
Throughout the discussion, we provide practical insights and tips on optimizing each phase. Our experience, backed by extensive testing, has repeatedly shown that including keywords in the search term field, title, and backend simultaneously during Phase One accelerates indexing. This phase typically spans two to four weeks before transitioning to Phase Two.
By the end of the video, viewers gain a comprehensive understanding of the two SEO phases and how to leverage them to improve their product's visibility and rankings. Armed with these valuable insights, they can implement effective strategies to optimize their product listings and achieve better SEO results in a competitive marketplace.
Tune in to this discussion and unlock the secrets to successful SEO optimization in the ever-evolving world of e-commerce.
00:00 SEO Phases for Enhanced Product Indexing and Rankings
00:08 SEO Phase One: Indexing as the main goal
00:20 Repeating keywords in title and search terms during Phase One
00:39 Changes in SEO Phase Two due to Amazon's brand Analytics tool removal
01:15 Transition to using Scribbles for Phase Two
01:30 Incremental indexing and avoiding duplicate keywords in Phase Two
01:56 Purpose of including keywords in the search term field during Phase One
02:00 Duration of Phase One (2-4 weeks) and transitioning to Phase Two
02:27 Cutting out duplicate keywords from title during Phase Two
03:01 Importance of getting the title correct and achieving exact matches
04:03 Making title changes in the backend (editing the detail section)
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
Support the show
From this Amazon PPC discussion, there are several key takeaways on how to improve conversion rates on Amazon:
Firstly, it's important to understand that conversion rates can vary depending on the specific category and other factors. Comparing your brand metrics to the category averages can provide valuable insights into your performance and help you set realistic expectations.
Secondly, if you have a high click-through rate but low conversions, it's crucial to focus on improving your organic rank and overall velocity. This can be achieved by investing in the keywords that have shown strong conversion rates and optimizing your listings accordingly.
Conducting thorough keyword research and identifying more specific, long-tail terms can potentially lead to higher profitability and conversion rates.
The discussion also highlights the significance of traffic. While conversion rates are important, having a good click-through rate is advantageous. It's worth noting that even a 2% conversion rate on platforms like Shopify is considered excellent.
They have emphasize the importance of continuous improvement and the need to consider category dependence and other influencing factors when assessing conversion rates. By implementing these strategies and keeping these insights in mind, you can work towards optimizing your conversion rates on Amazon.
00:00 How to Improve Conversion Rates on Amazon?
00:11 High click-through rate and low conversions
00:21 Conversion rates in advertising
01:02 Advice on checking brand metrics and comparing with category averages
01:24 Suggestions for improving organic rank and overall velocity
01:36 General tips on optimizing listings and using keyword research
01:50 Emphasis on traffic over conversion rate
02:00 Comparison of conversion rates on Amazon and Shopify
02:17 Acknowledgment of category dependence and other factors
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In a recent PPC discussion with Destaney Wishon of BetterAMS and MAG VP of Marketing Kevin Sanderson, delved into the intricacies of these metrics, shedding light on their unique features, strengths, and limitations.
Brand metrics emerged as a powerhouse of data, offering a holistic view of retail and advertising performance. Unlike the targeting tab, which provides conversion data at the keyword level, brand metrics go beyond individual keywords and present data at the category level. This broader scope allows advertisers to gauge their performance in relation to the entire category, providing valuable insights for benchmarking and strategic decision-making.
One of the standout features of brand metrics is its ability to showcase a direct comparison to the category median. This invaluable tool enables advertisers to assess whether they are performing above or below the median, giving them a clear understanding of their market position. Additionally, brand metrics incorporate both advertising and organic data, providing a comprehensive perspective that goes beyond the targeting tab's scope.
On the other hand, the targeting tab offers a more granular view, focusing on specific keywords and their conversion data. However, it is important to note that the targeting tab's efficacy is heavily reliant on the quality of keyword research. Advertisers emphasized that relying solely on the targeting tab for comparison with brand metrics could lead to misleading insights. Poor keyword targeting may result in underperforming conversion rates, which may not accurately reflect the brand's overall performance.
Furthermore, the targeting tab lacks visibility into sponsored brand state, which further limits its comprehensive analysis. While it remains a valuable tool for optimizing Amazon advertising performance, the participants cautioned against directly comparing it to brand metrics, as the two metrics provide distinct sets of data.
The discussion also touched upon the availability of third-party software that claims to offer more accurate benchmarking at the keyword level within a category. However, the consensus among the participants was that relying solely on such software could be risky. The Amazon API restricts access to certain data, making it challenging for third-party software to provide truly accurate insights. The participants recommended utilizing Amazon's own search query performance data, as it provides valuable information on brand share and performance at the search term level.
00:00 Brand metrics vs Targeting Tab for Amazon Advertising Analysis
01:22 Importance of brand metrics in providing a holistic view and comparison to category median.
01:56 Limitations of the targeting tab in comparison to brand metrics.
03:01 Lack of third-party software for accurate benchmarking at the keyword level within a category.
03:24 Recommendation to start with the data provided by Amazon.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coachin
Support the show
0:00 Tips for Seller Feedback Management on Amazon in 2023
0:14 Tips for Addressing Ratings and Appeals on Amazon
0:48 Order Check, Tracking Validation, and Removal Requests
2:17 Effective Strategies for Handling Seller Feedback Appeals on Amazon
4:07 Writing Effective Appeals for Removing Negative Seller Feedback on Amazon
4:33 Key Factors to Consider for Boosting Sales and Addressing Performance Issues on Amazon
5:20 Main Image Hack Rapidly Increasing Sales on Amazon with Compelling Content
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
0:00 Strategies for Winning A-to-Z Claims on Amazon and Protecting Your Business
0:17 Providing Succinct and Relevant Information in Ticket Filing
1:01 Utilizing Valid Tracking Information to Protect Your Seller Rights and Revenue
1:54 Identifying and Addressing Abusive Customer Behavior for Effective Appeal Strategies
2:57 How to Handle A to Z Claims During Return Transit
3:21 The Importance of Appealing A to Z Claims and Avoiding ODR Impact
3:54 My Refund Guy: A Service to Reclaim Lost and Damaged Units on Amazon
4:34 Understanding the Process and Winning Appeals
5:15 Navigating the Portal and Appealing Decisions
5:54 Dealing with Defective Items, Returns, and Custom Orders
6:28 Timely Refunds for Return Packages to Prevent Claims
6:35 Tips for A to Z Claims and Recommended Advanced Seller Videos
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Tired of seeing low profits on Amazon despite putting in all the effort? Well, I've got some good news for you! In this video, I'm going to share 7 practical and effective ways to increase your profits on Amazon. And wait, there's more - Tip Number 5 is going to blow your mind!
The first thing you need to do is to optimize your product listings. You need to ensure that your titles, descriptions, and images are all top-notch. Remember that your customers rely on these details to make a purchase, so make sure that they are attractive and informative. Use high-quality images that showcase your products in the best possible light, and make sure that your descriptions are clear, concise, and persuasive.
Tip #2 is to consider Amazon's advertising options. Amazon offers several advertising programs that can help increase your visibility and drive more sales. Sponsored Products, Sponsored Brands, and Sponsored Display Ads are all great options to consider. By using these advertising programs, you can get your products in front of more potential buyers, increasing your chances of making a sale.
Tip #3 is to monitor your pricing. One of the biggest mistakes that many Amazon sellers make is setting their prices too high or too low. Make sure that you are pricing your products competitively and that you are aware of any price changes in your niche. Use tools to track price fluctuations and adjust your prices accordingly.
Tip #4 is to focus on your customer service. Amazon places a lot of emphasis on customer service, and so should you. Make sure that you are responding promptly to customer inquiries and addressing any issues in a timely and professional manner. Good customer service can go a long way in building trust with your customers and increasing your sales.
Tip #5 is to consider using Amazon FBA. Fulfillment by Amazon (FBA) is a service that allows Amazon sellers to store their products in Amazon's warehouses. Amazon then takes care of the packing, shipping, and handling of orders. By using FBA, you can save time and money on fulfillment and shipping, allowing you to focus on other aspects of your business.
Tip #6 is to use customer reviews to your advantage. Customer reviews can have a huge impact on your sales, so make sure that you are actively encouraging your customers to leave reviews. Respond to any negative reviews in a professional and courteous manner, and use positive reviews to highlight the benefits of your products.
Tip #7 is to diversify your product offerings. Don't put all your eggs in one basket. Instead, consider expanding your product line to include complementary products or products in related niches. This can help you to reach a broader audience and increase your sales over time.
Increasing your profit on Amazon requires a combination of strategy, optimization, and hard work. By following these 7 tips, you can set yourself up for success and take your Amazon business to the next level. So go ahead and implement these tips today, and start seeing the results for yourself.
00:00 7 Ways to Increase Profit on Amazon, Tip Number 5 will Surprise You
00:13 Tip 1: Increase top line to control fixed costs.
01:31 Tip 2: Lower advertising costs through negations, lowering bids, and pausing campaigns.
04:01 Tip 3: Raise product prices, especially during Q4 when conversion rates are higher.
06:17 Tip 4: Reduce the size of your items on Amazon to lower FBA fees.
08:05 Tip 5: Utilize third parties to do your FBA and sell wholesale to them to avoid FBA fees.
09:08 Tip 6: Launch new and more profitable products to reduce overall fees and protect your future.
09:58 Conclusion
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 ht
Support the show
I understand the frustrations of managing a large number of SKUs and dealing with messy PPC performance. I’ve got valuable insights to share to you on this latest video.
With 417 active and 940 inactive products, you're handling over 2,500 sponsored product campaigns. Despite May being a peak month, your recent performance around Mother's Day was disappointing. But I've discovered a little-known feature that can transform your advertising. The eligibility status report shows which products are eligible for ads. Access it in the bulk operations tab of Amazon Advertising.
Running a bulk sheet download and examining eligibility status is crucial, especially for a high SKU account. You don't want ineligible products affecting campaign performance. Correcting eligibility issues, like wrongly labeled "for adults," improves ad visibility and sales.
Should you use automated PPC tools or manage ads manually? Historically, manual management outperforms automation, but if time is limited, automated tools can reduce costs. However, for growth, manual management is essential.
To address your PPC challenges, create a single automatic campaign for all products, bidding at five cents, with each product having its own ad group. Though not scalable, it's a performance booster. Leveraging low costs per click, even with lower conversion rates, yields impressive results.
Utilize help files and tutorials to master bulk operations. Excel filters help prioritize optimizations, focusing on high ACoS, top spenders, or duplicate keywords. Analyzing conversion rates, spend levels, and clicks highlights top performers, enabling bid adjustments.
Remember, strategic management and continuous optimization unlock the full potential of Amazon PPC. Good luck on your journey as an Amazon seller!
00:00 Did you Know Bulk Sheets Can Do this? [Amazon PPC]
00:21 Number of active and inactive products on the account
00:30 Discovery of a new feature to check product eligibility for advertising
01:00 Bulk operations tab and downloading various spreadsheets
01:43 Manual management vs. automated PPC tools
02:09 Importance of strategic thinking for account growth
02:58 Setting up an automatic campaign with every product and low bid
06:06 Benefits and performance of the low-bid campaign strategy
08:15 Help files and tutorials for bulk operations
09:43 Using filters in Excel for efficient optimizations
12:03 Analyzing performance based on conversion rates, spend levels, and clicks
14:35 Exploring different functionalities of bulk sheets and portfolios
15:04 Check out more PPC tips
https://advertising.amazon.com/API/docs/en-us/bulksheets/general-info/general-info
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone http
Support the show
Looking to dominate Amazon and increase your sales? Helium10's powerful keyword analysis and optimization tools are here to help. In this video, we demonstrate how the Magnet tool can analyze up to 200 keywords and show you how the Misspellinator tool can check for misspellings in your listings. You'll also learn how to interpret the search query performance report and use shapes like "tornado" and "pyramid" to improve traffic or conversion rate. Get ahead of the competition with Helium10's innovative tools and strategies and optimize your Amazon listing for maximum success!
00:00 Keyword Analysis and Optimization with Helium10 for Amazon Listings
00:21 Analyzing keywords related to "sage candles for cleansing house"
00:49 Explanation of a "tornado" and "pyramid" shape in the search query performance report
01:15 Introduction to the Misspellinator tool for checking misspellings in listings
01:54 Technical difficulties with accessing the Misspellinator tool
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In this video, Jason, an Amazon expert with years of experience, shares valuable insights and step-by-step instructions on creating a new SKU on Amazon, specifically an FBA SKU. An FBA SKU refers to a product that is fulfilled by Amazon, meaning Amazon stores, packs, and ships the product to customers.
He begins by discussing the benefits of creating a new SKU, such as preserving existing reviews or changing packaging for a product. He then takes viewers through the entire process of creating an FBA SKU, starting with copying an existing SKU and adding a new SKU name.
After creating a new SKU, he shows how to input relevant product information such as price, condition, and fulfillment channel, among others. He emphasizes the importance of choosing FBA as the fulfillment channel and provides helpful tips, including the option to automatically apply currency conversion offers for sales in Canada and Mexico.
Jason also discusses the options for using a UPC barcode or Amazon FNSKU barcode. He explains that if the product already has a UPC barcode, it is best to use a merchant manufacturer barcode, but if there is no barcode, Amazon FNSKU barcode is the way to go.
He provides detailed guidance on providing dangerous goods information and selecting "List as FBA" or "List as FBA and Send to Amazon." He stresses the importance of ensuring all information is accurate and complete to avoid any potential issues during the fulfillment process.
This tutorial is an excellent resource for Amazon sellers looking to create a new FBA SKU or optimize their Amazon listings. It provides comprehensive guidance on every aspect of the process, from creating a new SKU to providing accurate product information and selecting the appropriate fulfillment option. With this video, sellers can maximize their sales potential on Amazon and increase their success.
00:00 Make an FBA or FBM SKU on the same ASIN
00:32 Demonstrating how to create an FBA SKU by copying the existing SKU and adding a new SKU name.
01:10 Adding product information such as price and condition, and selecting FBA as the fulfillment channel.
01:45 Choosing between using a UPC barcode or Amazon FNSKU barcode.
02:20 Providing dangerous goods information and selecting "List as FBA" or "List as FBA and Send to Amazon."
2:44 - Conclusion and summary by Jason.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In this video, we will delve into the Search Query Performance Report within Amazon's Seller Central and explore how to interpret and use the data provided for keyword research and product development. Learn about the differences between search query volume and suggested search volume, how to trust the data in the report, and how to use it as a baseline for new products. We will also discuss Helium's trend analysis, sorting the data set by keyword value, and common questions about the report's data availability. Whether you are a seasoned Amazon seller or just starting out, this video will provide valuable insights to maximize your sales on the platform.
00:00 Interpreting Amazon's Search Query Report for Keyword Research
00:16 Discrepancy between search query volume and suggested search volume
00:00 Interpreting Amazon's Search Query Report for Keyword Research
00:34 Trusting the data in the search query performance report
00:53 Using the search query volume as a baseline for new products
01:03 Helium's trend analysis
01:17 Sorting the data set by keyword value
01:33 Common questions about the search query performance report
01:58 Data only available at the brand level
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In this video, we're going to reveal 7 practical tips that will help you fix Amazon FBA mislabels. Whether you're an experienced seller or just getting started, mislabeling your products can be a costly mistake that can eat away at your profits. But don't worry, we've got you covered.
Tip number one is to double-check your product labels before sending them to Amazon. This may seem obvious, but it's easy to make mistakes when you're in a rush. Take the time to ensure that the labels are accurate, legible, and match the product you're sending.
Tip number two is a game-changer, and it only takes 60 seconds. In this tip, we'll show you a simple technique that can help you catch mislabeled products before they go to Amazon. This technique is easy to implement and can save you a lot of time and money in the long run.
Tip number three is to use a barcode scanner. A barcode scanner can help you quickly and accurately check your product labels, ensuring that they match the product you're sending.
Tip number four is to create a labeling checklist. A labeling checklist can help you ensure that you don't miss any important steps in the labeling process.
Tip number five is to use Amazon's labeling service. Amazon's labeling service can take care of the labeling process for you, ensuring that your products are labeled correctly before they're sent to the fulfillment center.
Tip number six is to keep an eye on your inventory. By regularly checking your inventory, you can catch any mislabeled products before they're shipped to customers.
Tip number seven is to stay organized. By staying organized and keeping track of your labeling process, you can ensure that your products are labeled correctly every time.
In this video, we'll dive deeper into each of these tips, providing you with practical advice and real-world examples that you can use to fix Amazon FBA mislabels. We understand that mislabeling your products can be frustrating and costly, but with these tips, you can avoid this common mistake and save yourself time and money.
So, if you're ready to take control of your labeling process and fix any mislabels that may be costing you money, be sure to watch this video until the end. We guarantee that you'll come away with actionable tips that you can implement in your own Amazon FBA business. Don't let mislabels hold you back any longer, take action today and start seeing the results you deserve.
0:00 7 Tips to Fix Amazon FBA Mislabels - Tip 2 Takes 60 Seconds
00:13 Tip 1: Use FN SKU labels
01:02 What is an FN SKU label
01:45 Information on switching your UPC code
02:03 Follow on LinkedIn for more guides
02:34 Tip 2: Back up your Amazon catalog
03:45 Guide on how to back up your catalog
04:00 Tip 3: Send in single SKU shipments
05:00 Enroll in the FBA Logistics course
05:55 Tip 4: Ensure FBA team adheres to case labels
06:43 Tip 5: Ask Amazon to audit inventory
08:07 Tip 6: Do a removal order
08:54 Tip 7: Switch to FBM if all else fails
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅
Support the show
I know how crucial it is to understand the difference between a closed listing and a broken listing, and why it matters to your business.
First, let's clarify what a closed listing is. A closed listing is when you, as the seller, deliberately remove a product from the marketplace. This can be for a variety of reasons, such as a product becoming obsolete or out of stock for an extended period of time. It is important to note that a closed listing is not the same as a broken listing, which occurs when there is an error with your product listing and Amazon removes it from the marketplace.
It is essential to understand the status of your product listings, as it can impact your sales and reputation as a seller. Inactive listings are not closed, but merely out of stock, while suppressed listings are not showing up in search results due to an issue with the product listing. It is crucial to keep an eye on these listings and address any issues promptly to avoid losing sales.
To demonstrate how to identify a closed listing, I show examples of different product statuses on Amazon. I also explain how to close a listing manually by clicking the "close listing" button or selecting "closed listings" from the actions dropdown menu. I explain how closing a listing will make the product inactive, but it can be reactivated at any time by selecting "relist."
I also cover how inactive listings work on parented items and how the oldest brother listing will be displayed if one product is inactive, while the rest of the products in the variation remain active.
By the end of this video, you will have a better understanding of closed listings on Amazon, how to identify them, and why it is important to keep track of your product listings.
00:00 How to Close a Listing on Amazon [Beginner Tutorial]
00:23 Difference between closed and broken listings
00:46 Inactive listings are not closed
01:15 Suppressed listings are not closed
01:59 Example of a closed listing
02:26 How to close a listing
03:01 Closed listing makes the product inactive
03:46 Explanation of how inactive products work on parented items
04:23 Conclusion and invitation to check out more resources on catalog challenges
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
When it comes to creating a successful Amazon listing, there are a few key things you need to keep in mind. First and foremost, you need to create a compelling brand story. By telling your story and connecting with your audience, you can build trust and increase your chances of making a sale.
But it's not enough to just create a great story. You also need to optimize your content for SEO. This means using relevant keywords in your content, including alt text in your images, and making sure your descriptions are accurate and detailed. By doing this, you can improve your search rankings and get noticed by more potential customers.
And that's where A Plus Content comes in. A Plus Content is a module that allows you to enhance your product listings with additional multimedia and written content. This module provides you with a platform to tell your brand story, showcase your products, and include additional details and specifications that can help shoppers make informed buying decisions.
But A Plus Content is not just about optimizing your content for SEO. It's also a powerful tool for increasing your sales. By using product grids, cross-promoting your products, and including calls to action, you can encourage shoppers to make a purchase and increase your average order value.
And let's not forget about the importance of social media. By including your A Plus Content in your social media posts, you can increase your visibility and drive more traffic to your Amazon listings. This can help you get noticed by more potential customers and ultimately increase your sales.
But creating great A Plus Content takes time and effort. That's why it's important to work with a professional who can help you create compelling content that resonates with your audience. At the end of the day, the success of your Amazon listing comes down to the quality of your content. By investing in A Plus Content, you can take your listings to the next level and stand out from the crowd.
So, are you ready to create great A Plus Content and boost your Amazon sales? Watch this video now and learn how to use A Plus Content to take your listings to the next level. With the right approach and a little bit of creativity, you can create listings that get noticed and drive sales.
00:00 Introducing the Brand Story module and its benefits.
00:14 Description of A Plus content module and the importance of using it for SEO.
01:14 Using alt text in images to add keywords for indexing.
02:00 Importance of taking up space for SEO and using text for robots and images for humans.
02:48 Benefits of using the product grid module to add additional keywords and cross-promote products.
03:38 Importance of implementing keywords in social media posts for free traffic.
04:02 Keeping consumers on brand and taking up as much space as possible to avoid losing them to competitors.
04:36 Overview of steps to take after doing keyword research.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLS
Support the show
In this tutorial video, Steven Pope, the founder of My Amazon Guy, shares valuable insights and step-by-step instructions on how to add image swatches to your Amazon product listings.
The video begins with an introduction to the topic, emphasizing the importance of showcasing color variations on a parentage to provide a better visual representation of the product. Steven advises viewers to access their inventory reports by navigating through the menu options and downloading the category listings report. He also mentions the need to request Amazon's support to enable this beta feature if it's not readily available.
The tutorial then delves into the process of locating the Swatch column within the downloaded report. Steven demonstrates how to use the "Control+F" function to search for the term "Swatch" and identifies the specific category-specific inventory file where the column can be found. He addresses a recent change made by Amazon that removed the Swatch field from some templates, leading him to provide alternative methods to find the required data.
Steven explains the concept of the Swatch image URL and provides examples of how it should be formatted. He suggests hosting the swatch image on a platform like WordPress, Shopify, or a third-party image hosting site, and then linking the URL within the template. He highlights the importance of using the correct format for the URL and clarifies the update type, emphasizing the usage of "partial update" in the template.
The tutorial also covers the process of saving the template file and uploading it using the Amazon inventory uploader. Steven guides viewers through the necessary steps, including browsing for the saved file, uploading it, and monitoring the upload status. He assures viewers that a successful upload will result in the Swatch image being displayed on the product listing.
He discusses the considerations involved in deciding whether to use a Swatch image or a text-based variation for certain products. He showcases examples of both approaches and explains the significance of choosing the appropriate method based on the product's characteristics and customer preferences.
This tutorial provides a detailed walkthrough of the process of loading image swatches to Amazon product listings through template upload. By following Steven Pope's expert guidance, sellers can enhance their product presentations, improve customer experience, and potentially boost sales. Whether you are a beginner or an experienced Amazon seller, this informative video equips you with the knowledge and practical steps to leverage image swatches effectively.
00:00 Loading Image Swatches to Amazon - Template Upload
00:06 Accessing Inventory Reports
00:19 Requesting the Category Listings Report
00:39 Locating the Swatch Column in the Category Listings Report
01:49 Searching for Swatch in Template Files
03:01 Finding the Swatch Column in the Category-Specific Inventory Files
03:32 Understanding the Swatch Image URL
04:06 Generating a Swatch URL and Formatting it
05:30 Filling in the Template with SKU, Swatch URL, and Update Type
06:35 Uploading the Excel File to Amazon Inventory
07:12 Verifying Successful Upload and Swatch Display
08:29 Swatch Variation Considerations and Examples
09:03 Limitations of Manually Adding Swatches to Parentage Variations
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use
Support the show
Effective keyword research is an essential aspect of any successful Amazon business. The right keywords can make all the difference when it comes to optimizing product listings and boosting sales. In this article, we'll explore the importance of keyword research and provide tips for conducting effective research.
The first step in effective keyword research is understanding your target audience. Who are your customers, and what are they searching for? It's crucial to put yourself in their shoes and think about what words they might use when searching for products like yours. This will help you identify the most relevant keywords to target in your listings.
Once you have a good understanding of your target audience, it's time to start using keyword research tools. One of the most popular tools is Cerebro, which provides keyword distribution and indexing as well as trend lines up and down. By analyzing your top 10 competitors, you can build a master keyword list sorted by search volume.
Another great tool for keyword research is Helium 10's Magnet. This tool allows you to enter a keyword phrase and receive a list of related keywords and suggestions. However, it's important to assess the relevance of these keywords before including them in your listing. Make sure they're truly relevant to your product and your target audience.
In addition to using these tools, it's important to follow some key tips and tricks for effective keyword research. For example, it's essential to regularly update and refine your keyword list. As your business evolves and your product line expands, you may need to adjust your keywords accordingly. Keep a close eye on your search rankings and adjust your keywords as needed to stay competitive.
Another important tip is to focus on long-tail keywords. These are more specific phrases that may have lower search volume but are highly relevant to your product. By targeting these long-tail keywords, you can attract highly qualified leads who are more likely to convert into paying customers.
It's also important to avoid "keyword stuffing," which can harm your search rankings and make your listing appear spammy. Instead, focus on including keywords naturally and strategically throughout your listing, including in the title, description, and bullet points.
Effective keyword research is a critical aspect of optimizing Amazon product listings and boosting sales. By understanding your target audience, using tools like Cerebro and Magnet, and following key tips and tricks, you can build a comprehensive keyword list that attracts highly qualified leads and helps your business thrive. So don't hesitate - start your keyword research today and take your Amazon business to the next level!
00:00 Learning about Cerebro's keyword distribution and indexing
00:09 Building a master keyword list using 10 competitors an Excel file
00:27 Using Helium 10's Magnet tool for keyword research and suggestions
01:00 Discovering new keyword phrases like "Muji candles" and assessing their relevance
01:44 Importance of keyword research in determining what to include in a product listing
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
Support the show
Today, I want to talk to you about why culture matters. As the founder of My Amazon Guy, I've had the privilege of building a company that I'm truly proud of. And one of the most important things I've learned along the way is that a strong culture is the foundation for success.
You see, at its core, culture is all about people. It's about the values, beliefs, and behaviors that shape how we work together, how we treat each other, and how we serve our clients. And when we get culture right, it can be a powerful force that drives us forward and helps us achieve our goals.
But why is culture so important? Well, let me tell you a story.
When I started My Amazon Guy, I knew that I wanted to build a company that was different. I didn't just want to create a business that made money; I wanted to create a business that made a difference. And I knew that in order to do that, I needed to build a culture that aligned with my values.
So, I set out to create a culture of love. I wanted our team to feel supported, valued, and cared for. I wanted us to work together like a family, where we could rely on each other and help each other grow. And I wanted our clients to feel that same level of care and attention.
And you know what? It worked. Our team is more than just a group of employees; we're a community. We work hard, we support each other, and we celebrate our wins together. And our clients know that when they work with us, they're getting more than just a service; they're getting a partner who truly cares about their success.
But here's the thing: building a culture of love isn't easy. It takes time, effort, and commitment. It means making tough decisions, like letting go of employees who don't align with our values. It means investing in our team, through training, development, and recognition. And it means staying true to our vision, even when it's challenging.
But the payoff is worth it. When you have a strong culture, it creates a sense of purpose and belonging. It motivates your team to do their best work, to innovate, and to go above and beyond for your clients. And it creates a legacy that outlives any individual.
So, if you're thinking about starting a business, or if you're looking to improve your company's culture, I urge you to take it seriously. It's not just a nice-to-have; it's a must-have. And when you get it right, it can be the difference between success and failure.
Culture matters because it's what makes us human. It's what connects us, motivates us, and drives us forward. So, invest in your culture, and you'll invest in your people, your clients, and your future.
00:00 Why Does Culture Matter?
00:05 Importance of employee traits that align with values
00:12 Example of a fiery employee who doesn't align with the desired culture
00:28 Importance of building a culture of love instead of fear
00:38 Reference to "Power vs. Force" book and chart of human traits
00:49 Preference for using power instead of force
00:53 Story of Jesus and his Apostles, specifically Peter
01:47 Jesus telling Peter to "feed my sheep" and the importance of serving others
02:21 Building something that outlives oneself
02:35 Culture as a powerful force that can help mankind
02:47 Desire for building something that outlives the individual and gives meaning
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOP
Support the show
Keeping your ACoS (Advertising Cost of Sales) in check is crucial for success. ACoS is the ratio of your ad spend to your sales, expressed as a percentage. In this video, we'll cover how to optimize your Amazon PPC (Pay-Per-Click) campaigns to fix your ACoS and keep it in check.
The video transcript starts by addressing how to determine whether a keyword is worth the cost of getting sales over 100% ACoS. If a campaign has over 100 ACoS and only generates one sale every 30 days, it's likely not worth the cost. However, if the campaign is generating three to five sales a day or more, it's worth considering optimizing the cost per click to bring down ACoS while maintaining sales velocity. By reducing the cost per click, you can achieve a lower ACoS without sacrificing sales.
To further optimize your Amazon PPC campaigns, it's important to take a holistic approach and consider the blended ACoS across all campaigns for a specific ASIN (Amazon Standard Identification Number). This helps you understand the overall performance of the ASIN and how to optimize your campaigns for better results. Instead of looking at individual keywords or campaigns in isolation, this approach enables you to make data-driven decisions and achieve better results overall.
The video also discusses how to handle keywords that generate sales but have no search volume or under 50. Our expert suggests peeling out any keyword that generates three or more sales over a 30 to 60 day period and putting it into an exact match campaign. This strategy can help you achieve better results for specific keywords and improve your overall campaign performance.
In addition to optimizing your campaigns, it's important to monitor your ACoS regularly to keep it in check. ACoS can vary depending on market conditions, so it's important to adjust your bids and budgets accordingly to maintain profitability. By monitoring your ACoS and adjusting your campaigns as needed, you can achieve better results and maximize your advertising spend.
Optimizing your Amazon PPC campaigns and keeping your ACoS in check is essential for success on the Amazon marketplace. By following the strategies and tips outlined in this video, you can improve your advertising performance and achieve greater profitability. Whether you're a new seller or an experienced advertiser, these strategies can help you achieve better results and grow your business on Amazon. So, tune in now and learn how to optimize your Amazon PPC campaigns and keep your ACoS in check!
00:00 How to Keep Your ACOS in Check (Optimizing Amazon PPC Campaigns)
00:08 What to do when you have sales but your ACOS is over 100%
00:10 How to optimize and ask if the keyword is worth getting sales over 100%
00:43 Look at the blended ACOS across all campaigns for a specific ASIN
01:23 Don't look at everything individually, look at it as a whole
01:50 Should I run an exact match for a low volume search term?
02:07 Peel out any keyword that generates 3 or more sales
02:39 Don't pause or negative a keyword in the initial campaign
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-br
Support the show
When it comes to selling products on Amazon, customer reviews can make or break your listing. The power of product reviews cannot be overstated, as they can significantly impact your sales, your ranking, and your overall success on the platform. In this video, we will explore the importance of product reviews on your Amazon listing and how they can influence your conversion rates.
First things first, let's talk about the power of trust. When shoppers are browsing through Amazon, they're looking for products they can trust. And what better way to establish trust than through product reviews? Positive reviews can help build trust and credibility with potential customers, making them more likely to make a purchase. So, make sure to encourage your customers to leave reviews, and follow up with them after their purchase to ask for feedback.
But, it's not just about the quantity of reviews – quality matters too. Customers value detailed and thoughtful reviews that provide useful information about the product. So, make sure to provide excellent customer service and high-quality products to encourage positive reviews. And, if you do receive negative reviews, don't panic! Use them as an opportunity to show that you care about your customers by addressing their concerns and providing helpful responses.
Now, let's talk about Amazon's algorithm. Did you know that the number and quality of reviews can directly impact your search ranking? That's right! The more positive reviews you have, the higher your product will rank in search results. This increased visibility can lead to more clicks and ultimately more sales.
But, what if you're struggling to get reviews? Well, there are a few things you can do. First, consider offering incentives such as discounts or free products to encourage customers to leave reviews. Just make sure to follow Amazon's guidelines for incentivized reviews. You can also ask for reviews in your follow-up emails or on your product packaging.
It's crucial to monitor and respond to reviews. By responding to negative reviews and providing helpful solutions, you can show that you care about your customers and are committed to their satisfaction. Responding to positive reviews can also help build a relationship with your customers and encourage them to leave more reviews in the future.
Product reviews can make a significant impact on your Amazon listing and ultimately drive conversions. By focusing on generating positive reviews, providing excellent customer service, and monitoring and responding to reviews, you can establish trust with potential customers, improve your search ranking, and increase sales. So, start encouraging those reviews and watch your sales soar!
From Clicks to Conversions
00:00 How Product Reviews Impact Your Amazon Listing
00:05 Introduction to the problem of a high cost per click and low conversion rate for a kitchen product.
00:12 How to control cost per click and increase conversion rate with optimized images and text.
00:19 Suggestion to start using videos and getting external traffic to the listing to increase conversion rate
00:45 Focus on reviews as the main solution to improve conversion rate.
00:57 No control over cost per click
01:17 Reiteration that optimizing images and text is crucial and suggests using PickFu or ProductOpinion to test and improve them.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when Yo
Support the show
When it comes to selling products on Amazon, customer reviews can make or break your listing. The power of product reviews cannot be overstated, as they can significantly impact your sales, your ranking, and your overall success on the platform. In this video, we will explore the importance of product reviews on your Amazon listing and how they can influence your conversion rates.
First things first, let's talk about the power of trust. When shoppers are browsing through Amazon, they're looking for products they can trust. And what better way to establish trust than through product reviews? Positive reviews can help build trust and credibility with potential customers, making them more likely to make a purchase. So, make sure to encourage your customers to leave reviews, and follow up with them after their purchase to ask for feedback.
But, it's not just about the quantity of reviews – quality matters too. Customers value detailed and thoughtful reviews that provide useful information about the product. So, make sure to provide excellent customer service and high-quality products to encourage positive reviews. And, if you do receive negative reviews, don't panic! Use them as an opportunity to show that you care about your customers by addressing their concerns and providing helpful responses.
Now, let's talk about Amazon's algorithm. Did you know that the number and quality of reviews can directly impact your search ranking? That's right! The more positive reviews you have, the higher your product will rank in search results. This increased visibility can lead to more clicks and ultimately more sales.
But, what if you're struggling to get reviews? Well, there are a few things you can do. First, consider offering incentives such as discounts or free products to encourage customers to leave reviews. Just make sure to follow Amazon's guidelines for incentivized reviews. You can also ask for reviews in your follow-up emails or on your product packaging.
It's crucial to monitor and respond to reviews. By responding to negative reviews and providing helpful solutions, you can show that you care about your customers and are committed to their satisfaction. Responding to positive reviews can also help build a relationship with your customers and encourage them to leave more reviews in the future.
Product reviews can make a significant impact on your Amazon listing and ultimately drive conversions. By focusing on generating positive reviews, providing excellent customer service, and monitoring and responding to reviews, you can establish trust with potential customers, improve your search ranking, and increase sales. So, start encouraging those reviews and watch your sales soar!
From Clicks to Conversions
00:00 How Product Reviews Impact Your Amazon Listing
00:05 Introduction to the problem of a high cost per click and low conversion rate for a kitchen product.
00:12 How to control cost per click and increase conversion rate with optimized images and text.
00:19 Suggestion to start using videos and getting external traffic to the listing to increase conversion rate
00:45 Focus on reviews as the main solution to improve conversion rate.
00:57 No control over cost per click
01:17 Reiteration that optimizing images and text is crucial and suggests using PickFu or ProductOpinion to test and improve them.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when Yo
Support the show
Have you received a re-verification email from Amazon? If so, you're not alone. Thousands of accounts have been asked to re-verify their business information, and Amazon is being a little bit unclear about the process. But don't worry, we're here to help.
I'll be sharing what to expect and how to go about taking care of the re-verification process. So, let's get started.
First, it's important to note that Amazon is doing different processes for different sellers. Some are simply able to go to the seller account page and upload the necessary documents, while others are being asked to send them by email directly to Amazon. Some are even getting scheduled video live verification calls. Depending on what you're experiencing, the information I'm about to share will be the same for everybody.
Regardless of the type of account, as long as it's a business account or a pro account and paying for that subscription, the information that needs to be loaded is the same. The first information that needs to be loaded is a business address, and it's recommended that the business address matches the legal documents and bank documents. This is crucial, as the business address must match the utility documents if those documents are requested on new accounts. The legal entity entered must match the document that you possess, and it is case sensitive.
The deposit method must also match the bank statement provided; otherwise, the verification step will fail. So, it's important to double-check this information.
Now, let's talk about the items that Amazon is looking for in the re-verification process email. The first item is information about your business, which includes your business address, legal entity information, and deposit method. The second item is information about your identity, which may require a government-issued photo ID. The third item is a bank account or credit card statement. And lastly, a business license may be required.
To have a successful verification process, it's beneficial if any document that you scan is done so with all of the edges visible in frame. This means that you should make sure you can see all of the edges no matter what document you're scanning. It's also important to make sure all documents match and are uploaded correctly.
00:00 Amazon Re-Verifying Thousands of Sellers - Identity Verification Tips
00:02 Thousands of accounts have been asked to re-verify their business information by Amazon
00:19 Amazon is doing different processes for different sellers
00:49 Regardless of the type of account, the information that needs to be loaded is the same.
01:02 The first information that needs to be loaded is a business address
01:21 The legal entity entered must match the document
02:13 The deposit method must match the bank statement provided
02:29 It's beneficial if any document that you scan is done so with all of the edges visible in frame
03:25 Amazon is asking for different types of information
03:51 Amazon may ask you to have two shots, one where it's next to you and one where you see the full scan.
04:40 This is a developing story, and more information or more suggestions and tips are expected to come out.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 da
Support the show
If you're looking to boost your sales and take control of your inventory management, then you need to know where your FBA inventory is stored. In this video, Jason Mastermatteo from My Amazon Guy shows you exactly how to find out where your inventory warehouse is located in Amazon Seller Central. Trust us, this is crucial information that can help you stay ahead of the game and maximize your profits.
Jason takes you through the step-by-step process of accessing your inventory area and inventory ledger, downloading the summary review fulfillment center, and viewing the specific warehouses where your inventory is stored. Plus, he shares a fun fact about how Amazon names its warehouses after airports!
By the end of this video, you'll have a better understanding of how to manage your inventory and sales more effectively by locating your Amazon FBA inventory warehouse.
00:00 Get to Know Your Amazon FBA Inventory Warehouse
00:22 Importance of knowing where your FBA inventory is stored
00:52 How to access the inventory area and inventory ledger
01:06 Downloading the summary review fulfillment center
01:38 Viewing the specific warehouses where your inventory is stored
01:57 Information about warehouse names being named after the airport
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Looking to boost your sales and grow your business? You won't want to miss this video on scaling sales by doubling your Amazon PPC budget.
In this informative session, our guest Amazon PPC expert Travis Zigler addresses one of the most commonly asked questions by Amazon sellers: "If I were to double my daily budget for an exact match without changing bids, would it proportionately scale the sales?" The answer, as you might expect, is "it depends."
Travis delves into the nuances of when doubling your budget can be a profitable approach, such as when you're running out of budget on a daily basis. However, simply doubling your budget without changing your bids may not have much of an impact if you're not already running out of budget. In such cases, the profitability of the campaign should be considered before making any changes to bids.
We also compare and contrast the advertising platforms of Facebook, Google, and Amazon, highlighting the differences between them and how each platform handles budget doubling. While Facebook and Google ads increase the cost per click as the budget is increased, Amazon's system is not yet fully automated and may not necessarily spend more money when the budget is doubled.
Travis also shares their expertise in Amazon attribution and running ads on Google for Amazon listings. If you have questions on these topics, this video is the perfect resource for you.
Throughout the session, Travis provides valuable tips and advice for Amazon sellers looking to maximize their sales through PPC advertising. They stress the importance of analyzing profitability and making informed decisions based on the data. By following these guidelines, Amazon sellers can make the most of their advertising budget and achieve greater success on the platform.
Whether you're just starting out with Amazon advertising or you're looking to take your campaigns to the next level, this video provides valuable insights and expert advice to help you achieve your goals. From budget doubling to Amazon attribution to Google Ads automation, there's something for every seller to learn and apply to their own advertising strategy.
If you're an Amazon seller looking to boost your sales and achieve greater success on the platform, this video on scaling sales by doubling your Amazon PPC budget is a must-watch. With expert insights, valuable tips, and practical advice, this session provides a comprehensive overview of the topic and equips sellers with the knowledge they need to make informed decisions about their advertising strategy. So, be sure to watch this video and take your advertising campaigns to the next level.
00:00 A Profitable Approach to Doubling Your Amazon PPC Budget
00:08 Doubling the daily budget for an exact match without changing bids
00:55 When it's necessary to adjust bids when doubling the budget on profitable campaigns
01:20 Comparison between Facebook, Google, and Amazon advertising platforms
01:54 The impact of doubling the budget on Google ads and the future of Amazon PPC automation
02:40 Positive feedback on the speaker's expertise in Amazon attribution and running ads on Google to Amazon listings.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myam
Support the show
Tired of feeling like your Amazon listing is just getting lost in the sea of products? Well, we've got some exciting news for you!
My Amazon Guy is here to help you take your business to the next level with our FREE listing review service. We know that optimizing your Amazon listing can be a daunting task, but our team of experts is here to make it easy and painless for you.
With our professional video analysis of your ASIN, we'll look at everything from your PPC to SEO ratio, SEO indexing and rankings, market share, traffic and conversion opportunities, design, and sales. We'll give you an in-depth look at where your listing could use some help and provide you with actionable tips to boost your sales and get your brand noticed.
We understand that running a business is challenging, but with My Amazon Guy on your side, you can breathe a little easier. We're committed to providing you with peace of mind, knowing that your Amazon account is being handled by a team of experts who care about your success.
So, what are you waiting for? Let's take your Amazon listing to the next level and start growing your brand today! Contact us to receive your Free listing review video and get ready to see some serious results! 👉 https://myamazonguy.com/asin-review/
00:00 How's your Amazon listing going?
00:13 Keywords are low; only 329 organic keywords.
01:05 Recommended a one to two ratio for everyone sponsored to two organic keywords.
01:12 Sorted keywords by the most frequently searched.
01:19 Baby high chair, online shopping, shopping cart, and toddler chair are frequently searched keywords.
01:24 Organic rank is on the far-right column.
01:28 Online shopping is indexed.
01:33 Shopping cart cover for baby is ranked well.
01:39 High chair covers for baby keyword is ranked 101, and it brought in almost two million dollars in the past 30 days.
02:59 Another listing is selling more because they have almost 3,800 organic keywords and 300 sponsor keywords.
03:38 20 of the keywords are ranked in spots 20 through 50.
04:06 Images are not high resolution.
04:28 Images look a little blurry.
05:00 Title should be closer to 200 characters.
05:02 Bullet points should be 250 characters each.
05:15 Frequently used words should be integrated into bullet points to grow Organics.
05:25 Log in to Seller Central and fill out the product description with brand story and logo.
05:48 Example of a carousel brand story for a brand called age of sage.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lensh
Support the show
Struggling to improve your product's performance on the platform? Are you finding it challenging to target the right audience and increase your sales? Look no further. In this video, we will dive into the topic of bid adjustments for top of search placement on Amazon PPC targeting strategy and explore how it can help you boost your sales and grow your business.
During the video, we will address the question of how to optimize product placement on Amazon's search results page. We will specifically focus on two types of placements: top of search and rest of search. While top of search is the most coveted placement, rest of search can also be a valuable opportunity to reach potential customers. However, both placements require different bidding strategies, and it can be challenging to strike a balance between the two.
We will discuss how to make bid adjustments for top of search placement to ensure that your product is getting the visibility it deserves on the Amazon search results page. We will also touch upon the challenges of targeting rest of search and provide insights on how to optimize your bidding strategy for this placement. Additionally, we will explore the new rule-based bidding feature in beta on Amazon and discuss its potential benefits and drawbacks.
The expert speaker Travis Zigler have years of experience in Amazon PPC targeting and have helped numerous sellers improve their sales and visibility on the platform. They will share valuable tips and insights based on their experience and answer commonly asked questions about bid adjustments for top of search placement.
The video aims to provide Amazon sellers with actionable strategies to optimize their product placement and bidding strategy to increase their sales and grow their business. Whether you're new to Amazon selling or an experienced seller looking to improve your performance on the platform, this video is for you.
We understand the challenges that come with selling on Amazon, and we are here to help you navigate them. We believe that bid adjustments for top of search placement can be a powerful tool in your arsenal to drive sales and achieve success on Amazon. So, join us in this informative and insightful video to learn how to leverage this strategy and take your Amazon business to the next level.
00:00 Bid Adjustments for Top of Search Placement (Amazon PPC)
00:21 There is not much customization available to target product pages.
00:26 Bid adjustments for rest of search are usually kept at zero.
01:32 Rest of search does not have a bid adjustment modifier, unlike top of search and product pages.
02:21 Rule-based bidding is now in beta, which will adjust bids in real-time based on the likelihood to reach guard rails set by the user.
03:00 Travis suggests waiting for at least 3 to 6 months before trying out beta programs with Amazon.
03:30 Rule-based bidding is only available for campaigns running for at least 30 days.
03:55 Travis' current software and strategy work well and do not require much adjustment.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
Support the show
It's not enough to simply list your product and wait for the sales to roll in. In order to succeed on the platform, it's essential to optimize your listings to ensure that they are working for you. But how do you know if your listing is actually converting, and what can you do to improve it if it's not?
One of the first things to look at when assessing the effectiveness of your Amazon listing is your keyword strategy. Are you using the right keywords to attract the right customers? Are you utilizing both organic and sponsored keywords to their fullest potential? Take a deep dive into your keywords and analyze their performance to see if there are any areas that could be improved.
Another important factor to consider is your product images. Are they high-quality, eye-catching, and accurately representing your product? If your images are low-quality or don't give customers a clear idea of what they're buying, they're likely to move on to a different listing.
In addition to images, the product description and title are also key elements that can make or break a listing. Are you using clear and concise language to describe your product, highlighting its key features and benefits? Is your title informative and engaging, while also incorporating relevant keywords?
If you've optimized all of these elements and your listing still isn't converting, it may be time to look at your pricing strategy. Are you offering a competitive price for your product, or is it priced too high compared to similar listings? Keep in mind that customers are looking for the best value for their money, so consider offering promotions or discounts to entice them to make a purchase.
It's important to keep an eye on customer reviews and feedback. Are customers leaving positive reviews, or are they pointing out issues with your product or listing? If you're receiving negative feedback, take it as an opportunity to make improvements and address any concerns that customers may have.
At the end of the day, there is no one-size-fits-all solution to optimizing an Amazon listing. It takes a combination of strategies and continuous monitoring to ensure that your listing is working for you and driving sales. Don't be afraid to experiment with different approaches and make adjustments as needed to improve your listing's performance.
If you're feeling overwhelmed or unsure about how to optimize your Amazon listing, consider seeking the assistance of an Amazon listing optimization expert like us. We have years of experience working with Amazon sellers and can provide valuable insights and guidance to help you succeed on the platform.
If your Amazon listing isn't converting, there are several key factors to consider, including keyword strategy, product images, description and title, pricing, and customer feedback. By taking a comprehensive approach to listing optimization and continually monitoring and adjusting your strategy, you can improve your listing's performance and drive sales on the platform.
00:00 How to Know If Your Listing Is Working for You (Amazon Listing Optimization)
00:36 Keyword review
01:24 Areas for improvement: Organic ranking
02:45 Listing comparison from competitor
03:33 My Amazon Guy's SEO Process
04:31 Areas for improvement: Product title + other information
06:04 Areas for improvement: Alt text
06:09 My Amazon Guy Full Service Management
06:27 Book a coaching call
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://
Support the show
One of the most crucial metrics to track is your overall conversion rate for specific keywords and niches. Knowing your conversion rate can help you optimize your product listings and boost sales. But how can you access this information on Amazon? In this article, we'll show you how to find the overall conversion rate for your Amazon keywords and niche using the Product Opportunity Explorer tool.
To access the Product Opportunity Explorer tool, go to the "Growth" dropdown menu in your Amazon Seller Central account and select "Product Opportunity Explorer." Once you're there, type in a relevant keyword, such as "pet toys." For this example, we'll choose "puppy toys." Click on the "Trends" section to view the total search volume over the past 180 days and data for the past 360 days. You'll also see the average price and search conversion rate, which updates every seven days.
The search conversion rate is the number of purchases made in a niche after a customer enters a search term and clicks on a product, divided by the total number of times customers entered that search term. This rate is a crucial indicator of how effective your product listing is in converting potential customers into actual buyers. It's worth noting that the search conversion rate applies to the last seven days, so make sure to keep that in mind when analyzing the data.
The Product Opportunity Explorer tool is a valuable resource for Amazon sellers looking to identify new product opportunities or evaluate the performance of their current products. It also provides other useful information such as search volume growth and average units sold. By using this tool, you can easily compare your conversion rate against the aggregate average and see how your products are faring in the market.
If you're looking to get into a new niche or launch a new product, the Product Opportunity Explorer tool can help you determine the average search volume and conversion rate for your chosen keywords. This information can be used to optimize your product listing and increase your chances of success. Additionally, if you're already selling products in a particular niche, you can use the tool to see how your products are performing against the competition.
Understanding your overall conversion rate for specific keywords and niches is crucial to your success as an Amazon seller. With the Product Opportunity Explorer tool, you can easily access the data and insights you need to make informed decisions and optimize your product listings. By analyzing the search conversion rate and other data provided by the tool, you can increase your chances of success on the platform. So why not give it a try today?
0:00 How to Find the Overall Conversion Rate for Your Amazon Keywords and Niche
00:14 Go to the "Product Opportunity Explorer" under "Growth" in the dropdown menu
00:26 Type in "Pet toys" and choose "puppy toys" as an example
00:47 Check the "Trends" section to see the total search volume over the past 180 days and the data for the past 360 days
01:13 Check the average price and search conversion rate for the niche, which updates every 7 days
01:39 See additional information such as search volume growth and average units sold
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in
Support the show
Your brand name is your first point of contact with potential customers. It is what sets you apart from your competitors and helps customers recognize your products. Many sellers make the mistake of choosing a brand name that is either too long, hard to pronounce, or just plain confusing. This can lead to lower sales, decreased customer engagement, and even damage to your reputation.
To illustrate the impact of poor brand naming, we'll take a look at some examples of garbled and overly long brand names that fail to catch customers' attention. We'll also discuss the importance of brand naming on Amazon and how it can impact your bottom line. From the hidden costs of poor brand naming to the science behind effective brand naming, we'll cover it all.
But don't worry, we won't leave you hanging. We'll also provide tips and tricks for choosing a memorable and effective brand name on Amazon. We'll discuss the dos and don'ts of brand naming and share the top strategies for standing out in a crowded market. We'll also cover how to boost your SEO and sales through effective brand naming.
One of the keys to effective brand naming on Amazon is to keep it short, sweet, and memorable. Your brand name should be easy to pronounce, spell, and remember. It should also be unique enough to set you apart from your competitors. We'll share some creative ways to come up with a great brand name, including using tools like name generators and conducting keyword research.
Another important consideration when it comes to brand naming on Amazon is to avoid trademark infringement. This can be a complex issue, but we'll break it down for you and provide tips for avoiding potential legal issues.
The goal of effective brand naming on Amazon is to build trust with your customers and create a strong brand identity. A strong brand can help you stand out in a crowded market, attract loyal customers, and ultimately boost your sales and revenue.
So, if you're ready to take your Amazon business to the next level, be sure to watch this video. We guarantee you'll come away with valuable insights and actionable tips to help you choose the perfect brand name for your Amazon store. Don't let poor brand naming hold you back from achieving your sales goals. With the right brand name, you can take your Amazon business to new heights.
00:00 Importance of having a good brand name on Amazon
00:05 Jarbled and overly long brand names are not recommended
00:23 Searching for a mouthful brand name on Amazon for frying pans
00:40 Examples of nice brands on Amazon
01:25 Discussion on the possibility of a well-known brand having a similar-sounding name
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
Support the show
00:00 Alexa, Skip the Wait: Amazon's No Appointment Clinic Service
00:06: Amazon disallowing products
00:23: Discussion about Amazon's clinic service
00:50: Mention of Amazon recommending products during medical visits
01:10: Comparison to the movie "Idiocracy"
01:27: Comment on living in a strange world
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:02 Asking about why Jason hasn't started their own business
00:05 How agencies retain their top employees
00:20 Talking about having their own brand and doing wholesale arbitrage and selling on eBay as a hobby
00:29 How making the hobby a job didn't work out and preferring to work on and for people
00:48 Feeling fulfilled by managing the team and working for the brands and sellers they work with
01:11 Treat them well, pay them fairly, and give them everything they need to succeed
01:25 How Jason started as an intern over 2 years ago
01:29 Deciding to try it out
01:34 Being an Account Director in the first half year
02:03 Realizing that he want to be part of the culture and continue to grow it
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
In this video, Jason Mastromatteo from My Amazon Guy talks about Amazon's latest flat file template and whether you should love it or leave it. He explains that the new template is supposed to be more intuitive but has been frustrating for him. He also shares a quick tip for those who prefer the old-fashioned template. If you're an Amazon seller and want to stay updated with the latest changes in the platform, watch this video now!
00:00 Amazon Latest Flat File Template (Love it or Leave it?)
00:16 New Template File Upload Spreadsheet
00:34 The template did not open up additional information when filling out required fields.
01:24 The old sheet can still be used by clicking the "two" button
Support the show
Looking to boost your sales and grow your business? You won't want to miss this video on scaling sales by doubling your Amazon PPC budget.
In this informative session, our guest Amazon PPC expert Travis Zigler addresses one of the most commonly asked questions by Amazon sellers: "If I were to double my daily budget for an exact match without changing bids, would it proportionately scale the sales?" The answer, as you might expect, is "it depends."
Travis delves into the nuances of when doubling your budget can be a profitable approach, such as when you're running out of budget on a daily basis. However, simply doubling your budget without changing your bids may not have much of an impact if you're not already running out of budget. In such cases, the profitability of the campaign should be considered before making any changes to bids.
We also compare and contrast the advertising platforms of Facebook, Google, and Amazon, highlighting the differences between them and how each platform handles budget doubling. While Facebook and Google ads increase the cost per click as the budget is increased, Amazon's system is not yet fully automated and may not necessarily spend more money when the budget is doubled.
Travis also shares their expertise in Amazon attribution and running ads on Google for Amazon listings. If you have questions on these topics, this video is the perfect resource for you.
Throughout the session, Travis provides valuable tips and advice for Amazon sellers looking to maximize their sales through PPC advertising. They stress the importance of analyzing profitability and making informed decisions based on the data. By following these guidelines, Amazon sellers can make the most of their advertising budget and achieve greater success on the platform.
Whether you're just starting out with Amazon advertising or you're looking to take your campaigns to the next level, this video provides valuable insights and expert advice to help you achieve your goals. From budget doubling to Amazon attribution to Google Ads automation, there's something for every seller to learn and apply to their own advertising strategy.
If you're an Amazon seller looking to boost your sales and achieve greater success on the platform, this video on scaling sales by doubling your Amazon PPC budget is a must-watch. With expert insights, valuable tips, and practical advice, this session provides a comprehensive overview of the topic and equips sellers with the knowledge they need to make informed decisions about their advertising strategy. So, be sure to watch this video and take your advertising campaigns to the next level.
00:00 A Profitable Approach to Doubling Your Amazon PPC Budget
00:08 Doubling the daily budget for an exact match without changing bids
00:55 When it's necessary to adjust bids when doubling the budget on profitable campaigns
01:20 Comparison between Facebook, Google, and Amazon advertising platforms
01:54 The impact of doubling the budget on Google ads and the future of Amazon PPC automation
02:40 Positive feedback on the speaker's expertise in Amazon attribution and running ads on Google to Amazon listings.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myam
Support the show
Tired of feeling like your Amazon listing is just getting lost in the sea of products? Well, we've got some exciting news for you!
My Amazon Guy is here to help you take your business to the next level with our FREE listing review service. We know that optimizing your Amazon listing can be a daunting task, but our team of experts is here to make it easy and painless for you.
With our professional video analysis of your ASIN, we'll look at everything from your PPC to SEO ratio, SEO indexing and rankings, market share, traffic and conversion opportunities, design, and sales. We'll give you an in-depth look at where your listing could use some help and provide you with actionable tips to boost your sales and get your brand noticed.
We understand that running a business is challenging, but with My Amazon Guy on your side, you can breathe a little easier. We're committed to providing you with peace of mind, knowing that your Amazon account is being handled by a team of experts who care about your success.
So, what are you waiting for? Let's take your Amazon listing to the next level and start growing your brand today! Contact us to receive your Free listing review video and get ready to see some serious results! 👉 https://myamazonguy.com/asin-review/
00:00 How's your Amazon listing going?
00:13 Keywords are low; only 329 organic keywords.
01:05 Recommended a one to two ratio for everyone sponsored to two organic keywords.
01:12 Sorted keywords by the most frequently searched.
01:19 Baby high chair, online shopping, shopping cart, and toddler chair are frequently searched keywords.
01:24 Organic rank is on the far-right column.
01:28 Online shopping is indexed.
01:33 Shopping cart cover for baby is ranked well.
01:39 High chair covers for baby keyword is ranked 101, and it brought in almost two million dollars in the past 30 days.
02:59 Another listing is selling more because they have almost 3,800 organic keywords and 300 sponsor keywords.
03:38 20 of the keywords are ranked in spots 20 through 50.
04:06 Images are not high resolution.
04:28 Images look a little blurry.
05:00 Title should be closer to 200 characters.
05:02 Bullet points should be 250 characters each.
05:15 Frequently used words should be integrated into bullet points to grow Organics.
05:25 Log in to Seller Central and fill out the product description with brand story and logo.
05:48 Example of a carousel brand story for a brand called age of sage.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lensh
Support the show
When it comes to selling products on Amazon, customer reviews can make or break your listing. The power of product reviews cannot be overstated, as they can significantly impact your sales, your ranking, and your overall success on the platform. In this video, we will explore the importance of product reviews on your Amazon listing and how they can influence your conversion rates.
First things first, let's talk about the power of trust. When shoppers are browsing through Amazon, they're looking for products they can trust. And what better way to establish trust than through product reviews? Positive reviews can help build trust and credibility with potential customers, making them more likely to make a purchase. So, make sure to encourage your customers to leave reviews, and follow up with them after their purchase to ask for feedback.
But, it's not just about the quantity of reviews – quality matters too. Customers value detailed and thoughtful reviews that provide useful information about the product. So, make sure to provide excellent customer service and high-quality products to encourage positive reviews. And, if you do receive negative reviews, don't panic! Use them as an opportunity to show that you care about your customers by addressing their concerns and providing helpful responses.
Now, let's talk about Amazon's algorithm. Did you know that the number and quality of reviews can directly impact your search ranking? That's right! The more positive reviews you have, the higher your product will rank in search results. This increased visibility can lead to more clicks and ultimately more sales.
But, what if you're struggling to get reviews? Well, there are a few things you can do. First, consider offering incentives such as discounts or free products to encourage customers to leave reviews. Just make sure to follow Amazon's guidelines for incentivized reviews. You can also ask for reviews in your follow-up emails or on your product packaging.
It's crucial to monitor and respond to reviews. By responding to negative reviews and providing helpful solutions, you can show that you care about your customers and are committed to their satisfaction. Responding to positive reviews can also help build a relationship with your customers and encourage them to leave more reviews in the future.
Product reviews can make a significant impact on your Amazon listing and ultimately drive conversions. By focusing on generating positive reviews, providing excellent customer service, and monitoring and responding to reviews, you can establish trust with potential customers, improve your search ranking, and increase sales. So, start encouraging those reviews and watch your sales soar!
From Clicks to Conversions
00:00 How Product Reviews Impact Your Amazon Listing
00:05 Introduction to the problem of a high cost per click and low conversion rate for a kitchen product.
00:12 How to control cost per click and increase conversion rate with optimized images and text.
00:19 Suggestion to start using videos and getting external traffic to the listing to increase conversion rate
00:45 Focus on reviews as the main solution to improve conversion rate.
00:57 No control over cost per click
01:17 Reiteration that optimizing images and text is crucial and suggests using PickFu or ProductOpinion to test and improve them.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when Yo
Support the show
Keeping your ACoS (Advertising Cost of Sales) in check is crucial for success. ACoS is the ratio of your ad spend to your sales, expressed as a percentage. In this video, we'll cover how to optimize your Amazon PPC (Pay-Per-Click) campaigns to fix your ACoS and keep it in check.
The video transcript starts by addressing how to determine whether a keyword is worth the cost of getting sales over 100% ACoS. If a campaign has over 100 ACoS and only generates one sale every 30 days, it's likely not worth the cost. However, if the campaign is generating three to five sales a day or more, it's worth considering optimizing the cost per click to bring down ACoS while maintaining sales velocity. By reducing the cost per click, you can achieve a lower ACoS without sacrificing sales.
To further optimize your Amazon PPC campaigns, it's important to take a holistic approach and consider the blended ACoS across all campaigns for a specific ASIN (Amazon Standard Identification Number). This helps you understand the overall performance of the ASIN and how to optimize your campaigns for better results. Instead of looking at individual keywords or campaigns in isolation, this approach enables you to make data-driven decisions and achieve better results overall.
The video also discusses how to handle keywords that generate sales but have no search volume or under 50. Our expert suggests peeling out any keyword that generates three or more sales over a 30 to 60 day period and putting it into an exact match campaign. This strategy can help you achieve better results for specific keywords and improve your overall campaign performance.
In addition to optimizing your campaigns, it's important to monitor your ACoS regularly to keep it in check. ACoS can vary depending on market conditions, so it's important to adjust your bids and budgets accordingly to maintain profitability. By monitoring your ACoS and adjusting your campaigns as needed, you can achieve better results and maximize your advertising spend.
Optimizing your Amazon PPC campaigns and keeping your ACoS in check is essential for success on the Amazon marketplace. By following the strategies and tips outlined in this video, you can improve your advertising performance and achieve greater profitability. Whether you're a new seller or an experienced advertiser, these strategies can help you achieve better results and grow your business on Amazon. So, tune in now and learn how to optimize your Amazon PPC campaigns and keep your ACoS in check!
00:00 How to Keep Your ACOS in Check (Optimizing Amazon PPC Campaigns)
00:08 What to do when you have sales but your ACOS is over 100%
00:10 How to optimize and ask if the keyword is worth getting sales over 100%
00:43 Look at the blended ACOS across all campaigns for a specific ASIN
01:23 Don't look at everything individually, look at it as a whole
01:50 Should I run an exact match for a low volume search term?
02:07 Peel out any keyword that generates 3 or more sales
02:39 Don't pause or negative a keyword in the initial campaign
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-br
Support the show
If you're looking to boost your sales and take control of your inventory management, then you need to know where your FBA inventory is stored. In this video, Jason Mastermatteo from My Amazon Guy shows you exactly how to find out where your inventory warehouse is located in Amazon Seller Central. Trust us, this is crucial information that can help you stay ahead of the game and maximize your profits.
Jason takes you through the step-by-step process of accessing your inventory area and inventory ledger, downloading the summary review fulfillment center, and viewing the specific warehouses where your inventory is stored. Plus, he shares a fun fact about how Amazon names its warehouses after airports!
By the end of this video, you'll have a better understanding of how to manage your inventory and sales more effectively by locating your Amazon FBA inventory warehouse.
00:00 Get to Know Your Amazon FBA Inventory Warehouse
00:22 Importance of knowing where your FBA inventory is stored
00:52 How to access the inventory area and inventory ledger
01:06 Downloading the summary review fulfillment center
01:38 Viewing the specific warehouses where your inventory is stored
01:57 Information about warehouse names being named after the airport
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Shawn Henderson | Employee Testimonial of My Amazon Guy
00:04 Introduction and gratitude for being part of the MAG family
00:22 Joining My Amazon Guy in 2021 as employee 112 and the company's growth since then
00:35 The incredible journey with clients and employees
00:48 Witnessing incredible case studies and success stories through the company's work
01:12 Seeing the impact of the company's hard work on employees' lives
01:33 Gratitude towards Steven for starting My Amazon Guy and everyone involved in the company's success
01:48 Looking forward to the future with MAG
01:57 - Final thanks and appreciation for being part of the MAG family
Support the show
Get your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.
00:00 The Dangers of Amazon Dropshipping: How to Avoid the Suspension Notice
01:30 Brand search filter
03:51 Dealing with a listing removal due to a harmful ingredient in the product.
06:11 Ideal campaign type
07:03 IPI dropping
09:24 Dropshipping violation
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
As an Amazon seller, you know how important it is to optimize your product listings for search. From writing compelling titles to optimizing your keywords, there are many strategies you can use to get your products seen by potential customers. But have you considered the impact of alt text on your Amazon product listings?
Alt text is a short, descriptive text that appears when an image cannot be displayed. This text is read by search engines and can help them understand the content of your images. By adding alt text to your Amazon product images, you can improve your listings' visibility and increase your chances of being found by shoppers searching for products like yours.
One of the main benefits of adding alt text to your Amazon product images is improved search engine optimization (SEO). When you include descriptive alt text that accurately describes the content of your images, search engines are more likely to show your products in relevant search results. This can help you reach a wider audience and drive more traffic to your listings.
In addition to improving your SEO, alt text can also improve the user experience for shoppers browsing your products. When a shopper is unable to view an image, alt text provides them with a brief description of what the image shows. This can be especially helpful for shoppers with visual impairments, as it allows them to understand the content of your images even if they cannot see them.
When it comes to writing alt text for your Amazon product images, there are a few best practices to keep in mind. First and foremost, make sure your alt text accurately describes the content of the image. Use descriptive language and be specific – for example, instead of simply saying "product image," describe what the product is and what it looks like.
It's also important to use alt text that is both concise and compelling. Keep your alt text short and to the point, but make sure it captures the attention of shoppers and entices them to learn more about your product. You might consider highlighting key features or benefits in your alt text to make it more compelling.
Adding alt text to your Amazon product images is a simple but effective way to improve your listings' visibility and drive more traffic to your products. Whether you're a new seller looking to optimize your listings or an experienced seller seeking new ways to boost your sales, adding alt text to your product images is a strategy that shouldn't be overlooked. In this video, we'll show you step-by-step how to add alt text to your Amazon product images, and share best practices for optimizing your listings with descriptive and compelling alt text.
00:00 Importance of Adding Alt Text to Your Amazon Product Image Listing
00:32 GS1 process
04:09 Appropriate keywords to use for alt text
07:06 Win the Buy box
Get your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.
Support the show
Struggling with Amazon's 8032 error? This error can be frustrating and hinder your ability to grow your sales on Amazon. But fear not, in this video, we will provide you with a step-by-step guide on how to fix this error and avoid it in the future.
Step 1: Identify the reason for the error
The 8032 error occurs when you try to add a child or move a child to a new parent. The error can also occur if there is a phantom parent that you don't have access to.
Step 2: Delete the current parent
To resolve the 8032 error, you need to delete the current parent. You can do this by going to your inventory and clicking on the parent SKU that you want to delete. Click on the "Delete" button to remove the parent.
Step 3: Create a new parent
Once you have deleted the current parent, you need to create a new parent. To do this, go to "Add products via upload" in Seller Central and download the product template. Fill in the relevant information for the new parent SKU and save the file.
Step 4: Assign the child to a new parent SKU
In the product template, assign the child SKU to the new parent SKU. This will create a new parentage for your products.
Step 5: Upload the product template
Once you have filled in the product template, upload it to Seller Central. Wait for the upload to complete and ensure that the product information is correct.
Step 6: Troubleshoot any warnings or errors
If you encounter any warnings or errors during the upload process, troubleshoot them to ensure that the products are uploaded correctly.
Step 7: Repeat the process for other parent/child relationships
If you need to create other parent/child relationships, repeat the process for each relationship.
Step 8: Avoid the 8032 error in the future
To avoid the 8032 error in the future, ensure that your inventory and parent/child relationships are set up correctly from the start. Check for any phantom parents and delete them to prevent future errors. Double-check your product information before uploading to ensure that it is accurate.
By following these steps, you'll be able to fix the Amazon 8032 error and avoid it in the future. Remember to be patient and double-check your work to ensure that the error is resolved properly.
00:00 Common Reasons for Amazon Flat File Error 8032 and How to Fix It
00:35 Getting a 8032 Error
01:09 Check the Parent
01:31 Error 8032 shows in the Feed Processing Summary
01:53 Delete the Child SKU, then assign the child to new Parent SKU
02:26 Reset and unlink Child from ASIN
02:53 Click Manage Inventory
03:10 Delete the Parent
03:40 Go to Add Products via Upload
03:45 Get product template
04:33 Fill in the necessary details
09:14 Once done updating, upload the spreadsheet.
10:19 Check the Parent on Inventory if it has been added
Support the show
Are you struggling to improve your sales on Amazon? Are you looking for a simple way to give your product listings a boost and reach more potential customers? Look no further than updating your product category on Amazon!
In this video, we'll show you three simple steps to change your product category on Amazon and improve your sales performance. Whether you're a new seller or an experienced pro, these tips and tricks will help you maximize your visibility and attract more customers to your listings.
We'll start by discussing the importance of choosing the right product category and how it impacts your sales performance on Amazon. We'll explore the ways in which selecting the correct category can improve your product's visibility and help you reach more potential customers.
Next, we'll dive into the practical tips and tricks you need to know to change your product category on Amazon. We'll cover the three most effective ways to update your product category and provide step-by-step instructions for each method. From using the flat file method to reaching out to Amazon's support team, we'll show you how to select the correct category for your products.
We'll also share real-life examples of how changing product categories has helped other Amazon sellers improve their sales performance. You'll see firsthand how selecting the correct category can impact your product's visibility and help you reach more potential customers.
Throughout the video, we'll answer common questions about changing product categories on Amazon and share insider tips and tricks to help you optimize your listings for better sales performance. You'll learn how to choose the right keywords for your products, how to use Amazon's browse node tree to select the correct category, and how to troubleshoot common issues that may arise.
By the end of the video, you'll have a clear understanding of how to change your product category on Amazon and optimize your listings for better sales performance. You'll be able to take what you've learned and apply it to your own product listings to improve your visibility and reach more potential customers.
So, whether you're struggling to get your products seen by potential customers or you're looking for ways to improve your sales performance, this video is for you. With our expert tips and tricks, you can give your Amazon listings a boost and start seeing better results from your business.
Don't wait any longer. Watch this video now to learn the three simple steps to change your Amazon product category and start driving more sales for your business today!
00:00 3 Simple Steps to Change Product Category on Amazon
00:06 3 ways to update a product category on Amazon
00:22 The first method of updating the product category by going into the backend and changing the item type keyword is explained.
01:27 The second method of using the self-serve function in the ticketing system is explained.
02:30 The third method of contacting Brand Support in Brand Registry is explained.
03:18 Jason recommends using Brand Registry as the most effective method for updating the product category.
03:45 Amazon may not change the category if the product is more relevant in another category.
Support the show
If you're an Amazon seller looking to promote your store and products, you'll want to know how to find your Amazon store link. Your store link is a direct URL to your Amazon store and can be shared with potential customers to drive traffic to your page. In this guide, we'll show you how to find your Amazon store link for both Brand Storefront and Seller Storefront URLs.
Finding your Brand Storefront URL is easy if you have a registered brand on Amazon. Here are the steps:
Log in to your Seller Central account and go to the "Inventory" tab.
Click on "Brand Dashboard" under the "Brands" section.
Click on the name of the brand you want to find the storefront link for.
Click on the "Storefront URL" tab to view your Brand Storefront URL.
Now, if you don't have brand registry, you'll need to use the Seller Storefront URL instead. Here's how to find it:
Go to one of the products you're selling on Amazon and click on "Sold by" under the "Add to Cart" button.
Click on your seller name.
Once on your seller page, copy the URL in the address bar. This is your Seller Storefront URL.
With your Brand Storefront URL and Seller Storefront URL, you can easily promote your Amazon store and products on social media, email campaigns, and other marketing efforts. By using these URLs strategically, you can drive traffic to your store and increase your sales.
To find your Amazon store link, you'll need to first determine whether you have brand registry or not. If you do, your Brand Storefront URL can be found in the Brand Dashboard section of your Seller Central account. If not, your Seller Storefront URL can be found by navigating to one of your products and clicking on your seller name. With this information, you'll be well on your way to promoting your Amazon store and driving more sales!
If you want to learn more about the differences between Brand Store and Seller Storefront, you can also watch this video: https://youtu.be/drlJ8JUVK7I
00:00 Amazon Brand Store URL vs. Seller Storefront URL (Quick Tips for Amazon Sellers)
00:21 Go to your Brand stores
00:53 Go to your Product listing
00:58 Click Sold by
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Add New Children to Existing Parentage - Amazon Listing Guide for Beginners
00:58 Go to Catalog, click Add products via upload
01:07 Click download spreadsheet
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
You know that competition is fierce as an Amazon seller. To stay ahead of the game, you need to optimize your product listing. Optimizing your listing means making sure that your product is easily discoverable by shoppers on Amazon, and that your listing accurately showcases your product's features and benefits.
At My Amazon Guy, we specialize in helping sellers like you optimize their product listings. Our team of experts will analyze your ASIN and provide you with a free video that identifies areas for improvement. We'll look at everything from your PPC to SEO ratio to your design, to ensure that your listing is as effective as possible.
Don't let your sales suffer because your listing isn't optimized. Let us help you reach your full potential on Amazon. Head over to https://myamazonguy.com/asin-review/ to claim your FREE video analysis today!
00:00 Give Your Amazon Product Listing a Spring Makeover
00:39 Reviewing Keywords
03:25 Competitor Analysis
03:54 MAG's SEO Phase 3 process
04:17 Areas of Improvement: Organic ranking
05:02 Areas of Improvement: Images
06:03 Areas of Improvement: A+ Content
06:58 My Amazon Guy Full Service Management https://myamazonguy.com/full-service-...
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https:/
Support the show
Get your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.
00:00 Amazon Product Launch Strategies For Beginners
00:56 ASIN registered to other brand
03:03 MAG help grow sales on your brand
04:12 Checked-in shipment disrecpancies
05:11 Modifying product listings if you're not the brand owner
07:17 Steps in launching your branded products on Amazon
08:13 Getting optimize newly launched products
09:38 Tips for having a successful launch
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
In this informative video, we dive into the latest changes to Amazon's Brand Registry system and what it means for sellers like you. As an experienced Amazon Seller and consultant, I've seen my fair share of challenges and roadblocks when it comes to navigating the platform's ever-evolving policies and processes. And I know firsthand how frustrating it can be when you hit a brick wall with no clear path forward.
That's why I'm here to break down the latest changes to Amazon's Brand Registry system, which is designed to help protect brands and sellers from counterfeiters, hijackers, and other forms of infringement. With these changes come a few new requirements and updates to the application process, as well as new tools and features that can help you better manage your registered brands.
First off, we'll take a closer look at the new manufacturing and distribution information requirements for brand registration. You'll need to provide proof of actual manufacturing, which could include invoices, purchase orders, or other documentation that verifies your relationship with the manufacturer. This new requirement is aimed at reducing the number of counterfeit products on the platform and providing more transparency for buyers.
Next up, we'll explore the updated Impact Dashboard, which gives you a real-time snapshot of how Amazon is protecting your brand. From prevented or removed listings to trends in marketplace activity, this dashboard can be a powerful tool for staying informed about your brand's health on the platform.
But perhaps the most significant change to the Brand Registry system is the new Brand Registry Experience Alert, which promises a more user-friendly, dynamic, and customizable dashboard. This new alert highlights some of the key features and benefits of the updated dashboard, including easier brand management, enhanced intellectual property protection, and streamlined user permissions.
As an Amazon Seller or brand owner, it's essential to stay on top of these changes and updates to ensure that your brand remains protected and visible on the platform. That's why we encourage you to stay tuned to our channel for more insights and tips on how to succeed on Amazon.
And if you have any questions or concerns about these changes or any other aspect of selling on Amazon, please don't hesitate to reach out to our team for expert guidance and support. We've helped hundreds of brands and sellers navigate the complex world of Amazon, and we're here to help you too. So, let's dive in and stay ahead of the game!
00:00 Brand Registry Update 3.0? What You Need to Know
01:03 Files being rejected by Brand registry
02:17 Brand Registry 3.0 vs previous versions
03:26 Trademark Guide https://myamazonguy.com/trademark-ser...
04:59 Recent rejection notices
07:32 Keep reapplying by providing additional documents
08:19 Escalate the case
09:59 The importance of
Support the show
In today's video, we're going to be discussing an important topic for Amazon sellers: packaging and product categorization issues. If you're an Amazon seller, you know that packaging and categorization can be a tricky area to navigate. Amazon has strict rules about how products must be packaged and categorized, and failure to comply with these rules can result in your product being flagged, removed from the platform, or even lead to suspension of your account.
In the first segment of this video, we'll discuss how packaging can cause problems for sellers on Amazon. We'll explore real-life examples of sellers who have had their products flagged due to issues with packaging, and we'll discuss how to avoid these issues in the first place.
Next, we'll dive into the topic of product categorization. We'll discuss how Amazon categorizes products, why they sometimes get it wrong, and how this can negatively impact your sales. We'll also explore how to resolve categorization issues if you're experiencing them.
One of the most common issues that sellers face on Amazon is having their products flagged for non-compliance with Amazon's policies. In the third segment of this video, we'll explore some of the most common reasons why products get flagged, such as using prohibited keywords or making false claims. We'll also discuss how to resolve these issues and get your products back on track.
Finally, we'll wrap up the video by discussing some tips and tricks for sellers to help them stay in compliance with Amazon's rules and regulations. We'll discuss how to use Amazon's subscribe and save report to improve your sales, as well as the labeling requirements for supplements.
At the end of the day, compliance is key when it comes to selling on Amazon. By staying on top of Amazon's policies and rules, you can avoid costly mistakes and ensure that your products are always visible to potential customers. So, if you're an Amazon seller looking to boost your sales and avoid compliance issues, be sure to watch this video until the end. We're confident that you'll come away with a better understanding of how to navigate packaging and categorization issues, as well as how to stay in compliance with Amazon's rules and regulations.
This episode is packed with valuable insights on how to ensure that your products comply with Amazon's policies and avoid getting flagged. If you're an Amazon seller or thinking of selling on the platform, you don't want to miss this episode. Tune in now and discover how to keep your products off Amazon's flagging radar!
00:00 Don't Let Your Packaging Get You Flagged on Amazon
01:53 Amazon has moved the product category to the wrong category
04:02 Resolving the issue
04:32 Change in brand registry or
04:42 Delete then relist the listing
05:33 Product related to animals needs a COA (Certificate of Analysis)
06:01 Subscribe and save report
06:37 Labeling requirements for supplements
🏫
Support the show
Get your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.
00:00 Selling Supplements on Amazon: Should You Pull the Plug?
00:42 Resolving data bug issues
02:29 Organic data from Search Query Performance report
03:20 Expiration date may have been input incorrectly
04:36 Adding keywords on your Alt text
06:11 Missing category tree
07:37 Suspended account link associated with brand
09:23 Measuring ad impressions
11:01 Getting more organic sales than spending ads
12:07 Requesting brand name change
🚀 Grow your brand's accounts with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
Get your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.
00:00 Avoid Shipping Mistakes: Tips for Amazon FBA and UPC Labeling Accuracy
00:32 Tools for Seller
01:51 Trademark expired
02:30 Unable to delete parent-child variation, listing might be listed somewhere
03:53 Backup the catalog
05:18 Keepa report Sales History
07:09 Amazon Global Store
08:06 Updating a 10 year old ASIN
08:17 FBA ships out wrong item
09:22 A+ variation for each ASIN
09:57 Limit orders per customer
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
Get your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.
00:00 Tips on Reviving Your Listing: Overcoming Negative Reviews and Lost Momentum
01:15 Fixing FBA listings randomly turn into FBM with zero quantity
02:26 Setting up campaigns for a new product
03:40 Adding FBM SKUs for all ASINs
04:12 Use of HTML scraper
04:46 Giving a full update of the ASIN
05:07 Issues with UPC as an identifier in a flat file for a product that already exists
06:03 The number of characters that get indexed from bullet points depends on the category
07:08 Dealing with a listing that lost momentum due to a bad review
08:10 Supressed Buy Box
🚀 Grow your brand's accounts with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand re
Support the show
Are you struggling to make your Amazon store easily searchable on Google and other search engines? A vanity URL or a brand URL can help you enhance your brand's online visibility. In this video, Jason Mastromatteo will show you how to get a brand store vanity URL in less than 5 minutes using Amazon Seller Central Brand Tips and Tricks.
Jason starts the video by demonstrating a brand store for Upstream Brands project that has a weird URL. He explains that having a searchable vanity URL is essential for your brand's online visibility. A vanity URL is a customized URL that you can create to make it easier for customers to remember your store. For example, if your brand name is "Wonder Camp," you can create a vanity URL like "amazon.com/wondercamp" that customers can remember easily.
Jason guides you through the process of changing the URL to a brand URL. He clicks on Support Center and then clicks Help. He chooses Stores and then Short URL from the categories. He then creates an email requesting to change the URL and clicks Submit.
Jason assures you that the process is quick and easy. He then shows you the response that he received from the Advertising Support team, which confirms that his request was processed successfully. The response also shows the desired URL, and Jason confirms that the URL is visible on the Amazon store.
The process of getting a brand store vanity URL is straightforward. You need to log in to your Amazon Seller Central account and click on the Support Center button located on the top right-hand corner of the screen. From there, click on Help and choose Stores from the categories. Select Short URL and send an email to the Amazon Advertising Support team requesting to change your URL. Make sure to include your brand name, account information, and desired URL in the email. Once you have submitted the email, the Amazon Advertising Support team will process your request, and you will receive a response within 24-48 hours.
Having a vanity URL can help you improve your brand's online presence and make it easier for customers to find your store. A searchable URL can also improve your store's ranking on search engines like Google. When customers search for your brand on Google, your Amazon store with a vanity URL is more likely to show up in the search results.
In conclusion, getting a brand store vanity URL is quick and easy. Jason Mastromatteo provides an easy-to-follow guide on how to get a brand store vanity URL in less than 5 minutes. Watch the video and follow the steps to make your Amazon store easily searchable on the internet. Enhance your brand's online presence and make it easier for customers to find your store by getting a vanity URL today.
00:00 Get Brand Store Vanity Short URL in Less Than 5 Minutes - Amazon Seller Central Brand Tips & Tricks
00:53 Click on Support Center then click Help.
1:16 Choose a category which is Stores then Short url.
1:22 Create an email requesting to change the url.
2:13 Click Submit.
2:35 You will then receive a quick response that it was successfully processed.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉
Support the show
Are you an Amazon seller who worries about your sales slowing down due to high order volume? If so, you're not alone. There is a myth circulating that Amazon limits sales or orders when there are too many in a single day, but we're here to debunk that myth and give you the truth.
In this video, we'll cover some of the most common issues that Amazon sellers face, including sponsored ads not showing up in search, resellers not applying to sell, brand registered sellers dealing with hijackers, mistaken indications that a product is a children's toy, and preventing returns from being resold. We'll provide practical advice on how to solve these issues and keep your sales flowing.
One of the most frustrating problems that sellers face is when their sponsored ads don't show up in search. We'll explore why this happens and what you can do to increase your ad visibility. We'll also address the issue of resellers not applying to sell your products and explain why it happens and how to encourage them to apply.
Brand registered sellers often encounter hijackers on their listings, causing a lot of headaches and lost sales. We'll give you tips on how to report these hijackers and prevent them from taking over your listing. We'll also tackle the issue of Amazon mistakenly indicating that a product is a children's toy and how to rectify this mistake.
Returns can be a significant issue for Amazon sellers, especially if they end up being resold. We'll provide strategies on how to prevent this from happening and ensure that your returned products are handled appropriately.
Finally, we'll address the myth that Amazon limits sales or orders due to high volume. We'll explain why this is not true and provide evidence to support our claims.
At the end of this video, you'll have a better understanding of how to solve common issues that Amazon sellers face, and you'll be equipped with the knowledge you need to keep your sales flowing. Whether you're a seasoned seller or just starting, this video is a must-watch for anyone looking to grow their sales on Amazon.
In conclusion, if you're an Amazon seller who wants to stay ahead of the curve, then this video is for you. We'll debunk the myth of Amazon limiting your sales due to high order volume and provide practical advice on how to solve common issues that sellers face. So sit back, relax, and let us guide you through the world of Amazon sales.
00:00 Is Amazon Limiting Your Sales Due to High Order Volume?
00:54 Sponsored ads for each product not showing up in search
03:10 Get resellers to "Apply to sell"
04:56 Brand registered sellers experiencing hijackers
05:56 Amazon mistakenly indicate the item is a children's toy
08:17 Prevent returns from being resold
09:14 Slow down of sales due to high volume of order
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫
Support the show
You know that competition is fierce as an Amazon seller. To stay ahead of the game, you need to optimize your product listing. Optimizing your listing means making sure that your product is easily discoverable by shoppers on Amazon, and that your listing accurately showcases your product's features and benefits.
At My Amazon Guy, we specialize in helping sellers like you optimize their listings. Our team of experts will analyze your ASIN and provide you with a free video that identifies areas for improvement. We'll look at everything from your PPC to SEO ratio to your design, to ensure that your listing is as effective as possible.
Don't let your sales suffer because your listing isn't optimized. Let us help you reach your full potential on Amazon. Head over to https://myamazonguy.com/asin-review/ to claim your FREE video analysis today!
00:00 Optimize Your Product Listing on Amazon (A Quick ASIN Review)
00:46 Area of improvement: Design and images
01:11 Area of improvement: Product Pricing
01:22 My Amazon Guy Full Service Management https://myamazonguy.com/full-service-...
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag:
Support the show
In this video, we’ll dive into the importance of having a well-designed Amazon Brand Store and the metrics that prove why it matters.
Are you brand-registered on Amazon? If yes, then there’s really no reason why you shouldn’t be taking advantage of Amazon Stores. Your brand store is the gateway to your brand on Amazon, and having a high-converting layout is essential to attracting and retaining customers.
In this video, Jason Master Mateo will walk you through the metrics that show why your Amazon brand store homepage matters and how it should be laid out. We’ll also give you tips on how to make your homepage shop-able and cross-sell your products.
The first thing you need to do is check out the insights of your Age of Sage Store. If it’s not available yet, keep building your store and wait until you have established followers and visitors. Once you have access to your insights, you can see an overview of your store and compare the difference in sales from the top pages. You’ll notice that the homepage is leading by a significant margin, and that’s why it’s essential to make it shop-able.
You want to make sure that your customers can immediately see your products and add them to their carts. It’s also important to note that your homepage is the first impression your customers will have of your brand, and it should be consistent with your brand identity.
Jason shares some A/B testing strategies that you can implement on your homepage. It’s crucial to understand your category and what your customers are looking for. For example, if you’re in the gift category, you might want to showcase your trending items first. In contrast, if you’re selling auto parts, you’ll need to focus on the features of your products.
It’s also essential to make sure that your store is cross-shop-able. If you’re selling a mother’s day spa set, you can cross-sell tumblers or other gift items that will complement the spa set. This is a great way to increase your average order value and keep your customers engaged with your brand.
In conclusion, building a well-designed Amazon brand store is crucial to your success on Amazon. Your brand store is your brand’s gateway, and it’s the first impression your customers will have of your brand. By implementing a high-converting layout and making your homepage shop-able, you’ll see an increase in sales and customer engagement.
So, what are you waiting for? Start building your Amazon brand store today and take your business to the next level! If you found this video helpful, please hit the like button, subscribe to our channel, and hit the notification bell to stay updated with our latest videos.
00:00 The Metrics That Prove Why Your Amazon Brand Store Homepage Matters
00:36 Go to your dashboard and choose Stores then Manage stores
00:51 Click See insights and view your metrics
01:37 Click Traffic you will see where your traffic comes from
02:06 Make your Homepage layout attractive to buyers
02:58 Check your sales by clicking Sales
03:49 Cross sell your products
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉
Support the show
Struggling to rank your Amazon products on the first page? Do you want to know the latest updates on Amazon's SEO algorithm? Then you're in the right place! In this video, I'm going to reveal the A10 algorithm, the latest Amazon SEO algorithm update, and discuss how it affects your product's ranking.
The A10 algorithm factors in several key metrics to determine a product's SEO ranking, including seller authority, impressions, sales internal, reviews, PPC sales, off-site sales, 180-day sales, conversion rate, CTR, and organic sales. Each of these metrics plays a crucial role in determining your product's visibility on Amazon's search engine.
Seller authority is an essential factor that determines a seller's credibility on Amazon. This includes the number of sales on the total account and how long the account has been around for. Impressions, on the other hand, refer to the number of times a product is viewed, including both SEO and PPC. This means that if you don't advertise, you may have fewer impressions, which could negatively affect your SEO.
Remember, SEO is not set it and forget it. It is a continuously optimized thing, and you need to be on top of it if you want your products to rank higher on Amazon's search engine. If you want to learn more about Amazon SEO, check out our website or contact us today to see how we can help you with your Amazon marketing needs.
Don't miss out on this valuable information on Amazon's latest SEO algorithm update. Watch this video and stay ahead of the competition!
00:00 [SEO Update] Amazon Algorithm 2023 Patch Notes to Rank Your Product to the Top of Page 1
00:20 A9 Algorithm mistakenly identified as A10
01:16 Click-through rate (CTR) as the most notable gainer
02:38 A high-converting new product may not necessarily require a lot of reviews to be successful
03:50 An ethical and cost-effective way to generate reviews
04:54 A trend of less favor towards the "Legacy" players
06:32 Brand story and A+ Content as two important sections on Amazon product listings that can impact SEO
07:53 One Spanish keyword will index in under 48 hours
09:30 Free SEO Guide myamazonguy.com/seo
11:19 CTR is more important now because there’s a heightened significance in being searchable and findable on Amazon
12:43 Updating main image can increase CTR by 3x
14:43 Many people underestimate the significance of traffic on Amazon
15:56 Algorithm is currently favoring CTR more than it has in the past
17:12 Visit myamazonguy.com/hack for tips on improving your Amazon product's main image
20:02 Go to myamazonguy.com/icap for another use case using the ICAP marketing funnel
20:16 By updating the keyword on a specific ASIN to "Sage candles for cleansing house
Support the show
Are your Amazon sales stagnant? It may be time to revamp your pricing strategy. In this video, Jason Master Mateo from My Amazon Guy shows you how to get a strikethrough price on your Amazon products to attract more buyers and boost sales.
First, your product needs to have a list price established in the backend. This is not the price you are selling it for, but rather the manufacturer's suggested retail price (MSRP). It is important that your list price and actual selling price have been the same for a while and that you have been making sales at that price.
Once you have established your list price and selling price, you can change your selling price to a lower price while keeping the list price the same. This will result in a strikethrough price displayed on your product detail page and search results. Not only will this catch the eye of potential buyers, but it can also add an element of perceived value by showing that they are getting a deal.
If your product has had a price that has been stagnant for a long time, you may even get a special badge indicating a discount, such as "Save 10%". This can further entice potential buyers to make a purchase.
But be careful not to set your list price too high in hopes of getting a strikethrough price. Customers may see through this tactic and you could end up hurting your sales in the long run. It is important to set your list price at a reasonable level that reflects the actual value of your product.
So, if your Amazon sales are in need of a boost, consider revamping your pricing strategy by implementing a strikethrough price. Watch this video to learn how to do it and start attracting more buyers today.
00:00 Time to Revamp Your Amazon Pricing Strategy
01:00 Set your product List price higher
01:46 Change Your price
01:52 Now you have a strikethrough price
02:03 Attract more buyers
🚀 Grow your brand's accounts with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag:
Support the show
Looking for a reliable hosting site for your Amazon product images, Imgur.com is a great option. This quick and easy tip video from My Amazon Guy will show you everything you need to know to get the right image URL for your template flat files, making the process of adding images to your listings a breeze.
So, whether you're a beginner or a seasoned Amazon seller, follow Jason's advice and use Imgur.com for your product image hosting needs.
00:00 Getting The Right Image URL for Template Flat Files (Quick and Easy Tip)
00:50 Upload images at Imgur.com
01:13 Get the Direct link of each photos
01:19 Paste it into the Main Image URL column in your flat file
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
Amazon is a highly competitive marketplace where every seller wants to get their products in front of as many potential buyers as possible. With the growing number of sellers and products on Amazon, it's becoming increasingly challenging to stand out from the crowd. That's where SEO comes in. By optimizing your Amazon listings for search engines, you can improve your product's visibility and drive more traffic to your listings.
In this video, we'll discuss some proven Amazon SEO techniques that you can use to drive more traffic to your listings in 2023. We'll start by debunking the myth that A+ content doesn't index. In fact, adding Spanish characters to your A+ content image alt text can ensure quick indexation in under 48 hours. We'll show you how to use this scientific method to prove it for yourself.
We'll then dive into the often-overlooked aspect of Amazon SEO - the amount of SEO text that you can add to your A+ content. There are two modules for this: the Brand Story and the A+ content module. The Brand Story is a relatively new feature that many sellers have yet to use, and it's vital to get it built to access premium A+ content. With premium A+ content, you can use giant images and even videos to make your listings more engaging.
When a consumer starts scrolling through a product, they'll see ads and several products to click on horizontally. As a savvy marketer, you can use this to your advantage and pick up on consumer behavior patterns and insights. By going to the Brand Story section, you can merchandise more products and images, adding to the SEO juice. We'll show you how you can use the alt text code to add hundreds of characters of SEO juice to each individual photo, including the banner photo.
We'll also show you how you can use this technique not just for your brand store but also for your A+ content module. Every photo, including the video and the product grid, can have a hundred characters of alt text, which can add thousands of keywords to your listings.
But that's not all; we'll show you how you can directly load this onto the back end using the A+ content manager. You can even do this on old A+ contents by simply editing the image and typing in the keywords. Choosing the right keywords is crucial for SEO success, and for that, we recommend watching our SEO masterclass video.
We'll also touch on indexing and ranking keywords, increasing market share, and more. By understanding the power of Amazon SEO and implementing these techniques, you can open up a floodgate of opportunities and grow your traffic on Amazon in 2023.
In conclusion, optimizing your Amazon listings for search engines is crucial for standing out from the crowd in the highly competitive Amazon marketplace. We hope this video provides you with some valuable insights and techniques to help you drive more traffic to your listings in 2023.
00:00 Proven Amazon SEO Techniques to Drive More Traffic to Your Listings in 2023
00:37 People often forget the ample space available for SEO text in their A+ content
01:33 Understand how to effectively merchandise multiple products within your Brand Story
02:00 Every image can have 100 characters image alt text
03:05 Add Spanish characters to your A+ content image alt text for a quick indexation in under 48 hours
03:33 Go to A+ content manager and edit images and type the keywords
Support the show
Are you a beginner Amazon seller wondering how to get a complete list of all your SKUs and ASINs in Amazon Seller Central?
Having a complete list of all your ASINs and SKUs is important for several reasons. It can help you keep track of your inventory, manage your pricing and promotions, and make data-driven decisions for your business.
Here's a quick and easy way to do it.
00:00 How to Get a Complete List of All Your SKUs and ASINs in Amazon Seller Central (A Beginner's Guide)
00:20 Go to the top left menu, Reports then click Inventory reports
00:47 Select report type and choose Inventory report
00:50 Click request report
00:57 Download the report
01:07 Open a Google Spreadsheet and import the report
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
00:00 Avoiding Common Mistakes: Expert Tips for Amazon PPC Success
01:29 Steven’s most expensive advertising auto-campaign
01:44 Common mistakes a lot of “Amazon PPC Gurus” make
02:29 Keep your successful keywords in their existing campaigns
04:14 Optimally manage broad match by weekly negating a few keywords in Auto campaigns.
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 How to get my brand listed on the drop down brands menu in my category
00:09 Getting your Brand listed on the left side menu
01:01 Can't be shown on mobile
01:20 Tips to get it shown in the Brand Search filter
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Ama
Support the show
00:00 Amazon Starts Advertising on your Secondary Images [WTF?!]
02:20 Amazon starts tagging related products on your secondary images
0:51 Items are from different store
01:54 Two rows of advertistement has been added
02:02 Advantage of having an A+ Content
02:29 More ads
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 How to Choose the Right Product Category to Sell on Amazon
0:02 Check Search Query Performance
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 How Amazon Sellers Can Optimize Customer Q&A and Drive Sales (The Power of Video Responses)
01:17 Go to Customer questions and answers section
01:34 Answer every questions with video
01:50 Click on the question then click the video icon and upload the video
02:55 Showcase and merchandise your product
🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
Support the show
00:00 Understanding the Parentage Theory for Amazon Sellers
01:11 Assigning more than 1 selling account on Brand Registry / Brand Analytics
01:55 Steps in adding Brand registry:
Step 1 Add Brand Registry,
Step 2 Check global user permission
Step 3 File a ticket
03:41 Managing product reviews
05:23 Customer service needs to be straightforward when troubleshooting technical issues, providing problem solutions quickly.
06:05 Enroll at Mag-School.com
06:45 Guided coaching by My Amazon Guy
08:57 ICAP marketing funnel
11:20 Benefit of breaking a parentage
12:49 Join Steven Pope LIVE on camera every Thursday 12noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://www.myamazonguy.com/ and get help
✅ Support us, buy some Swag: https://www.myamazonguy.com/swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
Support the show
00:00 Protecting Your Best-Seller on Amazon & Staying Ahead of the Game
00:48 Listing got yanked from Amazon for the reason it was classified as drug paraphernalia
03:35 Do not conduct the removal order
04:44 MAG team handling the reinstatement
06:53 Join Steven Pope LIVE on camera every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
Support the show
00:00 Surprising Fact You Should Know Before Publishing Books on Amazon KDP
01:41 Book has been tagged incorrectly as paperback
02:23 Best solution to this problem
3:57 1st step: Seller need to register their trademark and brand registry
04:53 2nd step: Take photos of the book as a proof that it’s hardcover
06:33 3rd step: Follow this guide in filing a ticket
07:47 4th step: Opening a KDP account
08:49 Selling books on Amazon is not a profitable business
09:51 Final step: Sell your books in wholesale and sell it on their account
10:27 Join Steven Pope LIVE on camera every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
Support the show
The video is all about Amazon FBM vs. FBA and which is the right choice for your launch period.
00:00 Amazon FBM vs. FBA: Which Is the Right Choice for Your Launch Period?
01:45 Few inventory left
02:57 Fulfilling orders through FBM
03:02 Create a duplicate SKU on same ASIN
03:16 Add more quantity to your inventory
04:04 Go to Manage orders
04:13 Click Buy shipping
05:56 Steven’s recommendations in starting FBM
07:28 Why you don’t need to ship your products directly from manufacturer to FBA
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
Support the show
00:00 Customer Engagement Tools for Amazon Sellers: Are They Ineffective?
01:22 Customer engagement tool as ineffective
02:21 Retargeting as a better tactic
03:02 Please comment and share your experience about customer engagement
03:46 Join Steven Pope LIVE on camera, every Thursday 12 noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com/ and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag/
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
Support the show
Looking to sell your products on Amazon? Navigating compliance issues can be a daunting task. But don't worry, we've got you covered! In this video, we'll discuss the most important compliance issues that Amazon sellers face and share practical strategies to protect your product listings.
We'll start by discussing the importance of complying with Amazon's policies and regulations, and explain the consequences of non-compliance. From there, we'll delve into specific compliance issues, such as intellectual property rights, product safety, and prohibited products. We'll also provide tips on how to monitor your listings and protect your brand from counterfeit products.
In addition, we'll cover how to handle complaints and negative feedback from customers, as well as how to respond to Amazon's suspension or account deactivation. We'll share best practices and provide real-world examples to help you understand how to handle these situations and protect your business.
Finally, we'll discuss how to stay up-to-date on compliance issues and how to create a compliance plan for your business. By the end of this video, you'll have a clear understanding of the most important compliance issues facing Amazon sellers and how to protect your product listings.
If you're an Amazon seller looking to protect your business and ensure compliance with Amazon's policies and regulations, this video is a must-watch. Don't risk losing your product listings or facing account suspension - arm yourself with the knowledge and strategies to protect your business and thrive on Amazon.
00:00 Process of Fixing Listing at Risk of Removal
00:46 Getting a compliance issue about Toy Category
01:53 Steven Pope believe that there is no success in fixing this issue
02:27 Keep communication going and respond consistently
04:03 Escalate your issue to Jeff’s email support
05:36 Convince Amazon to release the claim
06:01 Join Steven Pope LIVE every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com/ and get help
✅ Support us, buy some Swag: https://myamazonguy.com/swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M
Support the show
Struggling to make a name for yourself in the crowded world of Amazon selling? With so many entrepreneurs and businesses competing for customers' attention, it can be tough to stand out and make your mark. But what if there was a proven strategy that could help you expand your product line, maximize your sales, and build your brand? That's where the "Rule of Three" comes in.
In this video, Amazon expert Steven Pope shares his insights into how launching multiple products on Amazon can help you grow your business and take your sales to the next level. Pope, the founder of My Amazon Guy, has years of experience in the world of Amazon selling, and his advice is both practical and valuable.
One of the main challenges that Amazon sellers face is timing. When is the right time to launch a second product? How can you ensure that the second product doesn't cannibalize the first product's sales? Pope stresses the importance of being financially prepared and making sure that the second product is not too similar to the first product. He recommends launching a product that has nothing to do with the first product but can be used by the same customer avatar. This approach will help you expand your brand without cannibalizing your existing product line.
Pope's "rule of three" approach is another valuable strategy for Amazon sellers. He advises sellers to launch three products at a time to maximize their success. According to Pope, one product will succeed, one will fall flat, and one will break even. This approach helps you spread your risk and increase your chances of success.
The video covers a wide range of topics, from shipping problems to catalog troubleshooting. Pope offers practical solutions to common issues, including PPC, SEO, and design. He encourages sellers to focus on growth over profitability, emphasizing the importance of expanding your product line and building your brand.
With Steven Pope's expertise and experience, you can learn how to expand your product line, maximize your sales, and build a successful brand on Amazon. This video is a must-watch for anyone looking to take their Amazon sales to the next level. Whether you're a seasoned seller or just starting out, you'll find practical strategies and advice that can help you succeed.
Don't miss out on this valuable resource – watch the video today and start growing your Amazon business!
00:00 Maximize Amazon FBA Sales: Create a Brand with a Wider Product Line
00:43 Amazon believes there’s no need to add put the seller’s item in an additional shipping box
01:54 Finding the best solution
03:54 The right time to launch the next product
05:10 Creating multiple variations as the most common mistake of every Amazon sellers
05:59 Rule of 3 when launching products
07:52 Join Steven Pope LIVE on camera every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to
Support the show
In today's highly competitive Amazon marketplace, getting more product reviews is crucial to driving sales and increasing your product's visibility. But with Amazon's strict review policies, it can be difficult to know how to ethically and effectively get more reviews without violating their terms of service. That's where our expert tips and strategies come in.
In this video, we sit down with Steven Pope, founder of My Amazon Guy, to discuss the best ways to ethically and effectively get more Amazon product reviews. Steven has years of experience helping Amazon sellers optimize their listings and increase sales, and he shares his insider tips for getting more reviews without risking suspension or violating Amazon's policies.
We dive into the world of Amazon reviews and share strategies on how to ethically get more reviews. Steven addresses the issue of incentivized reviews and explains the difference between incentivized reviews and incentivizing customers to leave a review. He shares his strategies for getting more reviews without violating Amazon's policies and risking suspension.
One of Steven's tips is to include product insert cards with QR codes in your packaging. These cards can incentivize customers to leave a review by offering a discount on their next purchase or a chance to win a prize. Steven explains how to include these insert cards without violating Amazon's policies and how to track the results of your efforts.
We also discuss the importance of using email drip campaigns and social media to encourage customers to leave reviews. Steven shares his strategies on how to create a follow-up sequence that is both effective and compliant with Amazon's policies. He also shares how to use social media to encourage customers to leave reviews and share their experiences with your product.
Throughout the video, Steven emphasizes the importance of following Amazon's policies and guidelines, and he shares his insights on how to navigate the often-confusing world of Amazon reviews. He also provides tips on how to handle negative reviews and how to respond to customer feedback to improve your product.
Whether you're a new seller or an experienced pro, the tips and strategies in this video will help you get more product reviews and increase your sales on Amazon. So if you're looking to ethically and effectively get more Amazon product reviews, be sure to check out this video. With Steven's expert insights and strategies, you'll be on your way to increasing your sales and growing your business on Amazon.
00:00 Amazon Product Inserts: Should You Use Them (gray area)
00:44 Put product insert cards containing a QR code into packages
01:29 If not asking for reviews, that’s fine
02:35 To be on the safe side, only include the details of the discount during the last step
04:40 Incentivize customers to post a picture on their social media account
07:29 Giving freebies
08:09 Join Steven Pope LIVE on camera every Thursday noon EST
🏫 https://mag-sc
Support the show
Amazon Selling Secrets Revealed: Fixing IPI Scores, Restock Limits, and Storage Costs:
Attention Amazon sellers! Are you struggling to manage your FBA inventory and dealing with issues such as IPI scores, restock limits, and storage costs? Look no further, as in this video, we're revealing some of the top Amazon selling secrets that can help you fix these problems and take your business to the next level.
In this comprehensive guide, we'll walk you through the essential steps to optimize your FBA inventory management and overcome the challenges that you might be facing. From identifying the factors that impact your IPI scores to finding ways to avoid long-term storage fees, we'll cover it all.
You'll learn how to use data and analytics to make informed decisions on restocking and avoid stockouts, which can hurt your sales and profits. We'll also provide some tips on how to balance your inventory to keep it fresh and appealing to customers while avoiding excess inventory that can lead to storage issues and extra costs.
Additionally, we'll share some of the best practices and tools that can help you streamline your inventory management process, including inventory health reports, automatic restocking options, and storage fee calculators.
Whether you're an experienced seller or just starting, this video is a must-watch for anyone looking to improve their FBA inventory management skills and boost their sales on Amazon. With our tips and tricks, you'll be able to optimize your inventory, increase your efficiency, and ultimately take your business to the next level.
So, what are you waiting for? Watch this video now and start implementing these Amazon selling secrets to see the difference in your business. Don't forget to like, share, and subscribe for more valuable content like this.
00:00 Introduction
00:37 Difficulty in selling the company at the desired price
01:54 Due to overstock, the seller's IPI score has become very low
02:16 Seller is still unable to send in their best seller, which is a problem
03:03 Best option is to offer some of the inventory for sale
04:49 Minimal effort needed to move units and make a deal: far less than needed to make a collective agreement
06:24 The best decision Matt made was hiring My Amazon Guy
09:34 Steven Pope’s advice when making the next move as an entrepreneur
09:58 The reserve inventory got stock
11:18 Buy smaller products
13:11 Filing a ticket about the inventory stock in Fulfillment Center transfer
15:15 Join Steven Pope every Thursday noon LIVE on camera
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
Support the show
Gather all the necessary ingredients: In Amazon SEO, this involves researching keywords and determining the relevant terms and phrases to target in your product listings. Just like how you gather all the ingredients you need before starting a recipe.
Develop a strategy: Just like how you need a recipe to follow, you also need a plan for your Amazon SEO efforts. Decide on your goals, target audience, and the tactics you will use to achieve them.
Focus on the backend: The backend of your Amazon product listing is the most important part of your Amazon SEO strategy. This includes optimizing your product title, description, and metadata.
SEO Phase 1: This is the initial optimization process where you focus on on-page elements like title tags, bullet points, and product descriptions.
SEO Phase 2: In this stage, you focus on off-page elements like customer reviews, sales history, and conversion rates.
PPC: Pay-per-click advertising on Amazon can be used to drive traffic to your product listings and complement your Amazon SEO efforts.
Historical data and conversion: Just like how you may use previous recipe results to inform your current cooking, historical data and conversion rates can inform your Amazon SEO strategy.
AB Test: Testing different approaches, just like trying different seasoning combinations, can help you determine what works best for your Amazon SEO efforts.
Your listing is ready: Once you have your Amazon SEO strategy in place, just like presenting a perfectly cooked dish, it's time to make sure your product listing is ready for customers to find and purchase.
Add a little outside traffic: Finally, just like how you may share your delicious recipe with friends and family, promoting your product listings and getting external traffic to your Amazon store can help boost your Amazon SEO efforts.
00:00 Amazon SEO - Spicy Recipe for Increased Sales, Clicks, and Impressions
00:27 All ingredients that you need
00:46 Strategy is missing
01:08 Backend as the most important part
01:21 SEO Phase 1
01:31 SEO Phase 2
01:50 PPC
02:22 Historical data and conversion
02:32 AB Test
03:38 Your listing is ready
03:49 Add a little outside traffic
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to
Support the show
00:00 ASIN Review - 8 Clear Food Storage Containers Set
00:25 Keyword Distribution
00:50 Good Organic Keywords
02:27 Area of improvement: suggested topics/areas for improvement like title, bullets
02:58 My Amazon Guy: Amazon Full Service Management
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
GoPro Hero
Support the show
00:00 When to Raise Price - Amazon FBA
00:14 Receive an email alert about stock issue
00:46 Check the inventory
01:03 A red bell showing is a warning that you’re about to stockout
01:18 Add $1 to the current price
01:57 Track your pricing through Helium 10
03:02 Lower the price for the new packaging, higher price for artisan soap
03:20 Reasons to raise your prices
04:04 Setting up an automatic restock report
04:18 Click Set replenishment alerts
05:01 Filter your inventory
05:17 Check the Restock inventory report
06:36 Using coupons on Amazon may not be an effective
06:53 Black Friday is a crucial date to consider increasing your prices during Q4
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
Here's a glimpse at what the culture is like at one of the fastest growing companies in the United States, My Amazon Guy. Not only can employees grow and develop their career, we have fun too.
The First My Amazon Guy Summit in the Philippines was a smashing success! Our amazing CEO, Steven Pope, and his team put in a ton of hard work to make this event happen, and we couldn't be more grateful.
A huge shoutout to our rock star team members: Roxanne, Katrina, Geraldine, and all the other folks who contributed their time and energy to ensure that the event ran smoothly. It was awesome to see so many people excited and engaged throughout the sessions and workshops.
Steven Pope keynote on leadership was a highlight of the event, and his message about delegating and elevating really resonated with everyone. It's clear that his vision for My Amazon Guy is one that we can all get behind.
All in all, the First My Amazon Guy Summit in the Philippines was an absolute blast, and we're already looking forward to the next one! Thanks again to everyone who made it possible.
Is working at MAG the right move to grow your career?
The good news is we are hiring... Apply today by visiting - https://myamazonguy.com/jobs
Support the show
00:00 1 GIANT Brand vs a Dozen MICRO Brands - Which is Better?
00:52 Managing different brands
01:30 Ensure that the products listed in the store align with the brand's overall image and target audience
02:41 Challenge you might encounter is catalog rework
04:21 File a trademark for a sub brand myamazonguy.com/TM
05:13 Check out the Brand Registry Guide https://myamazonguy.com/comprehensive...
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 How to Launch a Book on Kindle Direct Publishing Amazon Platform
00:23 Go to Kindle Direct Publishing (KDP) kdp.amazon.com
00:52 During launching your book, it's better to give it for free for first 3 days or a week
01:48 Ebook (Kindle version) has been taken down
02:17 Setting up the KDP account
02:32 Filling in the book information
03:07 Make a lengthy title
03:58 Getting a trademark for author
05:19 Applying for a trademark
06:30 Take a picture of your physical book
07:18 Make a description of your book
09:05 Free ISBN
09:58 Receive a book test version before going live on Amazon
10:34 Earning a decent income by selling books
11:19 The printing costs
11:33 Fill in the list price for each marketplace
12:54 Learn how to sell on Amazon at MAG-School.com
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
00:00 Amazon Storefront vs Brand Store - What's the Difference?
00:15 Confusion between Brand Store and Storefront
01:02 Take advantage of social post
01:22 By clicking the Brand name (Age of Sage), you will be directed to Seller's Profile
01:47 By clicking the "Visit the Age of Sage (brand name) Storefront" you will be directed to Storefront
02:38 Verifying all the brands associated with an account
03:34 Get 20% discount on Helium 10
04:09 Loading the logo manually on Storefront
04:28 MAG's popular video
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://mya
Support the show
00:00 Ultimate Beginner Tutorial - Amazon Seller Central Full Update Template Flat File - Delete & Relist
01:51 Go to Seller Central Dashboard, click the left menu then select Reports and then click Inventory Reports
02:00 Find Category listing report
02:09 If Category listing report isn’t available, file a ticket on Seller Support
02:11 Click the Help button on the top right of your dashboard, open a support ticket,
02:16 Scroll down and click Get support choose selling on Amazon
02:19 Write the description of your issue - for this example, Category listing report
02:26 Click continue, then click My issue is not listed
02:31 Select Account related then continue
02:40 Send the Email
03:14 Click Requestreport
04:23 Partial update: info should be filled up
05:12 Change the Product ID
05:58 Copy the ASIN, paste it in the flat file
07:34 Get the url for the Main image
09:43 Continue to fill out the appropriate fields
14:50 Delete product listing and wait for 24 hours
15:42 Go to Catalog, then click Add product via Upload
15:47 Upload the spreadsheet
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
00:00 Amazon Seller Central - Beginner Guide - Shipping Your First FBM Shipment
00:35 Go to Seller Central Dashboard
00:41 On the left menu, click Manage Orders
00:51 Click Buy Shipping button
01:07 Add the dimension of the package
01:27 Select the Ship date and Shipping service
01:55 Printing the label
02:18 Click Buy Shipping once done
02:26 Print labels
02:32 Schedule courier’s pick up or drop it on the nearest drop off point
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 Amazon Seller Central Tutorial
00:26 Exploring the Amazon Seller Central Dashboard
03:37 Exploring the internal menus
04:27 Add products menu
06:00 Upload images and videos menu
06:26 Manage product documents
06:53 Inventory menu
07:46 Other navigation options
08:28 Pricing health
10:25 Create MFC order
10:42 Advertising menu
11:23 Vine program
12:39 Manage stores
13:31 Exploring the Advertising menu
14:37 Growth menu
15:07 Reports menu
15:36 Business reports
16:23 Sales dashboard
16:37 Performance menu
18:43 Apps and services menu
19:27 B2B menu
19:37 Brands menu
In this video, we will take you through the entire process of setting up and navigating your Amazon Seller Central account. We will cover everything from creating your account, to adding products, managing inventory, and shipping orders.
The video will start with an overview of the Amazon Seller Central dashboard and its various features. We will show you how to set up your seller profile and provide tips on how to optimize your listings to attract more customers.
Next, we will walk you through the process of adding new products to your account. We will cover everything from product details to pricing, and how to optimize your product listings for maximum visibility.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at
Support the show
00:00 Merging ASINs & Changing UPCs Tips & Tricks
01:23 Attributes didn’t match on the duplicated SKU
01:46 Manually duplicate SKUs by copying the listing
02:18 Duplicate ASIN for FBM and FBA
03:18 For changing UPC, click on the copy listing button then fill in the new UPC
03:35 Changing the brand name of a legacy ASIN
04:16 Unenroll the brand registry for the old brand, file a ticket for the brand name change
05:00 Sign in to Amazon Brand Registry click brand registry
06:05 Make changes on the backend of brand registry
06:27 Ways to unenroll your brand: Step #1 - Do a template upload
06:56 Step 2- File a brand registry ticket and make a change in the attribute
07:15 Step 3- File a ticket to the troubleshooting catalog team
08:21 Changing a brand name is easier than it was before
08:47 Fixing the problem of another seller contribution
09:41 Dealing with Seller Support
11:44 Join Steven Pope every Thursday noon EST for weekly Live Q&A
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 How to Get the Monkey Off Your Back
00:43 Solving all the problems as a manager
01:46 What to focus on
01:58 Most people get less 3 hours of leadership training a year
02:19 Figuring out the root of the problem
02:36 Carrot vs Stick used as metaphor
03:26 Motivation affects working on their job
06:16 Getting more personal and give incentives
06:58 What does leaders have one thing in common
07:07 Steven Pope’s definition of leadership
07:48 Giving incentives makes a difference
08:37 How to get off the monkey at your back
09:09 Paying attention to the “monkeys”
09:36 Setting up a meeting
09:53 Monkeys vs Apes
10:45 List down the corresponding core values
11:32 Applying a framework to solve the problem
13:16 Allowing your own problems to build up
13:58 Setting a bad example
15:05 Difficult to assign tasks to someone who is reactive
15:28 Reactive vs Proactive people
16:13 Getting 8 hours of sleep can make you fully functional
17:40 Overcoming difficulties requires discipline
19:40 Assign tasks according to individual's abilities and expertise
20:48 Start with a vision and lead people to the right direction
21:34 Becoming an effective leader
21:43 Answering these questions
22:56 Competent people runs the business
23:47 Give and take relationship
24:29 By virtue of being an expert in the Amazon space, the actions have a far-reaching impact on others
26:31 Find out what it is that is holding you back
26:46 Three questions to ask
27:06 The red ocean strategy
Support the show
00:00 Leadership Training with Steven Pope: Treat EVERY Employee Differently
00:32 Definition of leadership
00:54 Being a leader
01:54 Leaders who are able to balance being both soft and tough are rare
02:23 Focused on helping people achieve success, fulfillment and joy
02:50 Leaders with a strong spiritual foundation
03:22 With extreme ownership, you are able to take responsibility while adhering to discipline every step of the way
03:53 Defining a bad leader
05:18 Candor is an innovative approach to improving employee performance and engagement through providing constant feedback
09:01 Main points of First, Break All the Rules Book
10:09 The Platinum rule
12:48 Introversion vs Extroversion
18:52 Logic vs Emotion
21:10 High ingenuity person vs Low Ingenuity person
23:37 Motivate & reward employees by assigning tasks they excel at
25:21 Many people chose to leave their positions due to incompatibility with their managers
26:06 Being a servant leader not just a manager
27:10 A good leader needs self-awareness, perception, and an understanding of consequences
30:26 A leader needs to remain focused and present in order to effectively lead; being in the moment is a vital quality for any good leader
32:13 Rank and score employees regularly
35:39 Focus on self-introspection to identify strengths and weaknesses, so you can evaluate yourself and your employees and avoid any potential issues
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at
Support the show
00:00 Changing to GS1 from UPC? Stay Compliant!
00:24 A few years back when Amazon doesn’t need UPC when launching a product
03:23 Amazon’s strict in compliance with GS1 barcodes
03:56 UPC assigned on your brand should match your product
04:30 Maintaining your BSR, listing and reviews by making sure that you’re GS1 compliant
04:44 My Amazon Guy’s GS1,UPC Barcode Service
04:54 Taking the new GS1 barcodes and swap them out with older ones
05:27 Why being compliant is important
05:47 MAG’s UPC to GS1 Barcode Change Service: https://myamazonguy.com/upc-change-gs...
06:18 Book a meeting through this link: https://myamazonguy.com/contact/
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 The Ultimate Amazon Parentage Beginner Tutorial - Template Flat File Variation Step by Step Process
00:46 Parent and child
01:51 On the left menu, go to Catalog and click Add products via upload
01:51 On the left menu, go to Catalog and click Add products via upload
02:26 download spreadsheet and find the right product template
02:43 Go into your product (Manage inventory page), then click Edit
02:57 Click product identity and click on Item type keyword
03:12 On the product detail, check your browse node
03:23 Go back to file and search for the keywords to match the browse node then click Select. Scroll down and click Generate template
03:57 Open the file to Template, click the drop down menu below the Product type, select your category, make it 2 and paste them at the same column
05:05 Fill in the SKU then select your Brandname
05:59 Enter Product name, choose ASIN as the Product ID Type
07:04 Enter ASIN on the Product ID
07:30 Enter Item Type Keyword
08:11 In making a full update, enter the entire information
08:40 Under variation, choose Parent and Child
09:15 Under Parent SKU, copy the Seller SKU next to the Children
09:30 Under Relation Type, choose Variation
09:51 Variation Theme would be Color
10:26 Choose Partial Update under Update column
10:50 Enter colors on Color and Color Map column
11:18 Select Default on Fulfillment Center
12:20 Look for the Item Condition and click New
13:06 Go back to Catalog and upload the spreadsheet
16:43 Errors when uploading flat files
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: M
Support the show
00:00 How to Out Hack the Hijackers on Amazon [Secret Tool] Catch IP TM Infringement in Search Terms
00:29 Go over to the search results page and type in your brand (for example Holstit)
00:33 See your competitor’s ad who might be using your brand
00:41 Type in this URL: sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=(type in the ASIN here)
00:57 Using the Ajax URL above, search for your brand name or trademark under the generic keyword section
03:15 1,500+ trademarks have been filed by My Amazon Guy
03:26 Go over to brandregistry.amazon.com, go to Protect drop-down and hit Report of Violation, and type in the ASIN
03:46 Using the Ajax URL, search your trademark phrase and highlight it, take a screenshot, and send it to Amazon
05:01 If you find this valuable info, type in 'Amazon trademark' in the comment section below!
05:14 Check out the FULL guide on Brand Registry and trademarks at myamazonguy.com/TM
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (S
Support the show
00:00 How to Get FBA Replenishment Alerts to Secondary Users on Amazon
00:23 What shipping alert looks like
00:59 Shipping alerts is very helpful in managing your inventory
01:14 FBA Replenishment alert email can be a little confusing
01:30 From the email, take the ASIN, go to Manage Inventory and type in your ASIN
01:38 Click on the SKU and see some more information and previous data
01:58 Setting up the shipping alert
02:02 Click on the Set Replenishment alerts icon on the top left
02:16 Click on the dropdown icon on the column ‘When do you want to be alerted by email?’ and choose your preference
02:35 Set your Alert threshold according to your preference
02:59 Amazon should add shipping alerts to secondary user permissions
03:47 Here’s the trick: setting an email forward
04:08 Click on ‘Filter messages like this’ and hit create filter
04:46 Select ‘Forward it to’
05:06 You can now automatically receive shipping alerts
05:41 Check out My Amazon Guy services here: https://myamazonguy.com/
Setting shipping alert preferences on an Amazon FBA replenishment alert email can be confusing and overwhelming. Amazon allows you to set replenishment alert thresholds according to your preference, but doesn’t offer secondary user permissions to access these notifications. To get around this issue, there is a clever workaround.
Begin by taking the ASIN from the Amazon FBA replenishment alert for the replenishment of an item and use it to search within Manage Inventory. Once you’ve located the desired SKU, click it to see further detailed information and historical data.
Next, click on the ‘Set Replenishment Alerts’ icon in the top left. Then, click the dropdown icon in the column labeled ‘When do you want to be alerted by email?’ and select your preference. Finally, set the particular alert threshold according to your desired quantity.
If you’d like to send shipping alerts to a secondary user, you’ll need to set up an email forward. Click on ‘Filter messages like this’ and then hit create filter. When the next prompt appears, select ‘Forward it to.’ Then choose the secondary user from your contact list to automatically receive the shipping alerts.
In many cases, shipping alerts can be extremely helpful for managing inventory. Knowing about this clever trick, setting and receiving FBA replenishment alerts to secondary user permissions on Amazo
Support the show
00:00 Is AWD Right for My Brand?
00:15 Amazon Warehousing and Distribution (AWD) as a third-party logistics solution provided by Amazon
00:56 By registering for AWD,, you will be able to take advantage of Amazon's bulk storage capabilities
01:25 Maintain an optimal amount of stock on hand
02:25 Increase chances of winning the buy box
03:11 Gain full control of your inventory
05:56 The key of the AWD program
09:30 Steven Pope's final thoughts
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits:
Support the show
00:00 Hidden Amazon FBA Secret... Most Sellers Don't Know
00:17 sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=(type in the ASIN here)
01:08 Press control+F and look for search terms
01:44 Remember not to abuse Amazon by using this process too often
02:08 You can use paid tools such as Zonguru to pull of the APIs
02:57 See competitor’s back end elements that are not visible to the public
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: • Amazon FBA Seller...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits:
Support the show
00:00 [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales in 2023
01:25 Running auto campaigns using the most basic strategies
02:28 The problem with negating words from auto campaign and converting them to an exact match keyword campaign
02:57 ACOS will be higher
03:14 Exact match campaign has become very expensive
04:32 PPC Tip: Manage broad match campaign by negating bad keywords every week
06:42 SEO TIP: The amount of characters of SEO juice is so important
09:22 By adding Spanish characters, you can index as fast as 48 hours
09:44 For every photo included in A Plus Content and Brand Story, a hundred characters of alt text should be provided
10:47 Catalog TIP: Answer customer questions by uploading a video and do it on every single product
14:57 Design TIP: Include the specific product's main keyword on the main image
27:20 SEO and PPC Masterclass
27:53 Grab a copy of Amazon Selling Tips Book
28:16 Get full service management from My Amazon Guy
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 ASIN Review: Bobee Baby Journal Memory Book
00:36 Keyword Distribution
01:26 Good Organic Keywords
04:17 Area of improvement: Title, Bullets and images update. Use Alt text on your A+ Content
06:41 My Amazon Guy: Amazon Full Service Management
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
Support the show
00:00 Why use a full-service agency?
00:21 Hiring a professional saves time, money and hassle
01:38 Building your brand on Amazon
02:05 A comprehensive solution for any business
02:24 Leave it to experts and take care of your Amazon business
02:40 Understanding the competition are all key components of achieving profitability
03:57 Amazon is constantly evolving
06:38 My Amazon Guy’s specialized services to help entrepreneurs and brand owners succeed in their businesses
07:16 Book a meeting through this link: https://myamazonguy.com/contact/
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount:
Support the show
00:00 Amazon PPC Commercials with Video Ads (Beta)
00:12 Launch an Amazon commercial campaign through your Sponsored Ad console in seconds (closed beta)
00:30 Test for as little as $160-200 per day (4 week flight)
00:36 Target Amazon audiences on Fire TV and fire stick third-party apps
00:42 Drive clickable traffic back to Amazon detail page
00:48 Measure new metrics in console: Add to Carts, Branded Searches, Detail Page Views, Cumulative Reach
01:00 Not sure if your video assets are ready for Streaming TV? Use their free editing services
01:44 Steven Pope anticipates that this will be released on July 2023
02:01 Amazon advertising account executive get you direct access to advertising betas
02:19 What to do and not to do
03:07 Stay up-to-date on the news to not miss the moment when it launches
03:22 Check out PPC masterclass
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtu
Support the show
00:19 Tour of Steven's workplace
01:15 Product Recommendation
02:38 Show one specific niche
03:26 Improve the listing by showing the face of someone smiling and looking at the camera
04:09 To sell a product on Amazon, show your customer avatar how you can help them out in making buying decisions.
04:21 Don't be Politician, be a Marketer
04:31 Sell more products to more people, more often for more money
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits:
Support the show
00:00 Starting on March 1, 2023, you have to bid for your FBA storage on Amazon.
00:16 New Capacity Manager showing new FBA capacity limit
00:58 Storage Capacity Increase Request
01:15 Bidding System is broken
02:58 Expiration of the date of request
03:26 Amazon came out with IPI; if you have a bad IPI then you have no unlimited storage
03:40 Restock limits came after the pandemic hits
04:29 Amazon is completely understaffed
05:06 Restock Limits sucks so bad
05:17 Steven cannot believe that he has to bid every month on his total capacity limits
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 Amazon Seller Support is awful
00:10 How to fix Amazon Seller Support
00:20 Fire the entire staff
00:25 Hire anyone who can correctly answer basic Sellers questions
00:38 Shut down support to train how to help sellers help buyers for one week
00:53 Limit seller support ticket responses to 200 characters
01:18 Shut down seller support to China and never turn it back on
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits:
Support the show
00:00 Amazon Updates to prevent Hijackers
00:15 Unconfirmed reports that Amazon has made a major change to the Transparency Program
00:34 Sellers will now have to submit five (5) unique codes to Amazon to be able to sell
00:38 Even the brand owner has to submit the codes too
00:48 Hijackers will not be able to create the listing without the code
01:15 With this change, The Amazon Transparency Program can now function as it should.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits:
Support the show
00:00 What Qualifies As a Premium A+ Content Submission?
01:12 Applying A+ to different ASINs
01:29 Change a single word or image and make separate submissions
01:45 Get access to Premium A+ content within 72 hours after the 15th submission
03:55 Submitting A+ for insignificant ASINs
04:03 Every ASIN doesn’t need to have an A+ content
04:11 Content that is both custom and good matters
05:34 Get MAG merch at myamazonguy.com/swag
06:47 Join Steven for a Live Q&A every Thursday at noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get t
Support the show
00:00 ASIN Review: 200 Family Conversation Cards
00:37 Keyword Distribution
01:41 Good Organic Keywords
02:37 Area of improvement: Wasted Ads spend, your paying for the keyword but not converting
04:07 My Amazon Guy: Amazon Full Service Management
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
Support the show
00:00 Introduction
00:20 Go to Brand Store Manager at Seller Central dashboard and edit store
00:30 To Make a Category, put yourself in the perspective of a customer
01:55 Place a meta description
02:38 Pick a template style for the page
02:59 Images Upload using different templates for sizes, colors, and more
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits:
Support the show
00:00 How Many Keywords Can You Put on a Campaign?
00:26 Choose Sponsored Product campaign
00:38 Select Manual Targeting, on the Keyword targeting, uncheck Phase and Exact
00:54 Download the Search Term Report copy-paste the keywords from customer search term column
01:32 You can only add up to 1000 keywords
01:53 Recommended number of keywords is 5 keywords
03:04 On campaign settings, you can easily change the bids, the bidding strategy, and adjust bids per placement on each campaign
03:25 Changing something on each campaign level affects each keyword target
03:48 Why you only need to add 5 keywords per campaign
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 How to Prioritize your Amazon FBA Account for Sales Growth
00:26 Check your daily sales on business report
00:38 Go to Sales and Traffic and look at the trendline
01:14 Take a look at the By Month view
02:09 Check your ASIN report by clicking Detail Page Sales and Traffic
02:31 Go to Manage All Inventory and check what needs to be restock
03:18 Hover your mouse over to the menu and click Inventory then Inventory Planning
03:26 The tab to always watch out for is the SKUs to Restock
04:01 Click SKUs to Restock Report
05:10 Check what needs to be prioritized
06:15 Remember the cardinal rule of Amazon: Never go out of stock
06:34 Review all the SKUs on the account
06:39 Setup the inventory alerts
06:47 Select an item click on the drop down menu and choose Set Replenishment Alerts
06:59 Change the alert type by clicking on the drop down menu and then click Apply and Save
07:57 Go to FBA Inventory
08:12 Monitor your Account Health
08:38 Above 200 score of Account Health, your account is not at risk for suspension
08:46 Take a look at the Customer Service Performance
09:28 Policy Compliance tells you which areas are causing problems in the account
10:12 Check out the Call Me Now button on the account health section
10:39 Under Shipping Performance, anything above 95% of the Valid Tracking Rate is good
11:41 Number of unfulfilled orders
12:04 Check for the Listing Quality Dashboard
12:49 Select any recommendation to improve your listing
14:47 Finally, monitor your PPC campaigns
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www
Support the show
00:00 [Amazon Color Guide] - Packaging Done Right for FBA
00:30 Here’s a guide understanding the foreground vs the background colors
00:39 Appropriate color of text to background
01:23 Color complexity may affect your listing
02:27 Choosing the right colors in packaging design
02:40 Text should be readable which can affect click-through rate and conversion rate
03:01 Choosing the appropriate color before choosing a font style
04:08 Surprisingly, most supplement products in Amazon has the correct color composition
08:49 Giving a random comments on Top Bath Soap packaging design
09:57 As a customer browsing on search results, packaging should have easy to read texts
11:35 Consider to redesign the packaging
12:15 Consumer want a single / two words in the packaging
13:45 Packaging when done right can drive more traffic and even sales
14:40 Get your copy of Amazon Selling Tips
14:56 Sign Up for Pope + Guided Coaching Call
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 Introduction
01:02 How to change the ownership of the account?
01:17 In changing the back end of Amazon, the bank account is the most important one
01:28 Change of Amazon legal entity
01:55 Make sure that the legal entity has not been used in any other Amazon account
02:24 Make sure to change the bank account right after the deposit
03:34 You can change display names anytime within seconds
04:08 Challenges encountered when launching a product with immediate raise of prices.
5:06 Lower the List price and raise it later
06:19 Ticketing with buy box unfortunately never helps
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 How to Change the Brand Name Back on Amazon?
00:37 Listing got hijacked by Chinese seller
00:58 Getting enrolled in Brand Registry and having a trademark will protect your brand from hijackers
01:35 My Amazon Guy have filed 1500 trademarks, check out our trademark services here: https://myamazonguy.com/trademark-ser...
01:55 Once your item got out of stock, hijackers take advantage of it
02:24 Getting your brand name back is easier than changing UPC code
02:43 Follow the steps: 1- File a brand registry tickets showing the history, state that a Chinese seller stole your listing, request to get your brand name back and locked them out,
03:12 2- Report the seller, escalate the problem,
03:42 3- Reply back to this ticket several times and escalate
04:08 4- Send an email to Jeff@amazon.com, citing your main problem
04:40 TIP: you may want to close your listing
04:50 5- Buy the item from from the hijacker from a consumer account, report the seller
05:32 Save time and money, consider hiring our services. Reach us here https://myamazonguy.com/contact/
05:57 Join Steven Pope, LIVE every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bi
Support the show
00:00 Steven Pope has officially became a best-selling author on Amazon
00:06 Amazon Selling Tips got a #1 New Release badge on Amazon
00:16 Get your copy from Amazon.com and type Amazon Selling Tips for $29.99
00:28 Because of its popularity, we are now In the works of releasing a paper copy as well.
01:13 Inside the book, you can find the four pillars of Amazon such as PPC, SEO, Design, and Catalog management
01:27 Visit MAG-School
Purchase your Copy of Amazon Selling Tips: https://amzn.to/3w4dctg
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
00:00 Amazon changing the FBA rules
00:12 Email from Amazon - Simplifying FBA capacity limits for your business
00:16 In summary Amazon's raising fees
00:25 Effective March 1, 2023, they are replacing the weekly restock limit and the monthly storage limit
01:30 A single month-long FBA capacity limit
02:25 The death 2-day Prime became 5-day prime since July of last year
02:30 Estimated capacity limits to help you plan three months in advance
04:18 The opportunity to request a higher limit
06:18 Amazon is going to charge to reserve extra capacity
07:48 Check out the Help File for Capacity Manager
08:16 FBA capacity limits in volume (vs. units) to better reflect your capacity usage
10:55 Amazon won't count the open shipments against sellers
11:24 Over fees are calculated based on the highest estimated order or confirmed limit
11:47 Sign up for My Refund Guy
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https:/
Support the show
00:00 Introduction
00:19 Interesting LinkedIn post by Malte Karsten
00:50 Amazon moving towards an auction-based system
01:53 Sellers will be able to request more volume or capacity from their FBA monitoring dashboard
02:00 Sellers will be able to bid for more storage and volume and capacity in USD
02:34 The IPI metrics remain untouched
03:06 Amazon, run your logistics just like PPC
03:22 No other information yet on the major change in Logistics
03:57 Amazon does not have enough employees
05:20 Amazon has built its entire system on the speed of delivery
06:09 Expect a lot of constraints, exemptions, and user situations that will limit the auction.
06:24 At the end of the day, the Vendor Central brands are gonna win
07:04 Sign Up for Pope + Guided Coaching Call
07:30 Free MAG Swag
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist:
Support the show
Do the following to make copy with a Chat GPT alternative while it's unavailable
1. Download WhatsApp
2. Add the phone number 1 (916) 637-1560
3. Tell it what you need (specifics help)
00:00 Amazing advancement in AI in the copywriting department
00:00 How to use Chat GPT
00:45 Two ways to access the tool Chat GPT
01:32 Age of Sage product listing display
01:40 Create fantastic copy for your listing by supplying the chat box with keywords and links URL
02:42 Services are still offered for free
03:04 Big development that will completely change Marketing in 2023
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have acce
Support the show
00:00 Will there Ever Be An Amazon Dating App?
00:12 There's a possibility because Facebook is already it
00:22 Imagine scenarios with Amazon Dating.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
GoPro Hero10
Support the show
00:00 The Ultimate Guide to Choosing a Brand Name with Dan Peskorse
00:04 Setting and changing a brand name requires time and effort
00:18 When choosing a brand name, spend time to share your thoughts with your team and get them involved
01:41 When naming a brand also think about the product category or type that you are targeting
02:18 Make it sound appropriate
02:23 Think of two categories of words list them on a spreadsheet, take those two columns and concatenate them
03:17 Add them all together and make possible brand names out of them
03:42 Use PPC concatenation tool
04:09 Copy the list and put it back in your spreadsheet then add the.com
04:36 Sign in to GoDaddy search for the domains
05:13 Export and sort it by price
06:00 Keep in mind the character count of the brand name having to put in your Amazon title
06:25 Choose the one with a shorter character count
06:58 Check for trademarks
07:28 Take some notes
08:01 You don’t want to associate your brand with something negative
08:35 Check if social handles are available
09:15 Ask for friends or family’s opinion
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone
Support the show
00:00 Deep Dive into Sponsored Display Ads
00:15 sponsor display ads how we can utilize them and what do they really do
00:30 Sponsor display ad structure
00:47 1st bidding type - VCPM
01:28 bidding types should be tested and see which one is working better for you
01:37 In running a Sponsored Display Ads you need to have an image or a video
02:10 2 type of targeting
02:35 1st type: contextual - we are targeting the products or product groups
02:39 2nd type: Audience targeting
03:21 Select Sponsored Display Ads
03:30 Type in campaign name
03:56 Having a structure is the best practice
04:04 Type in your daily budget
04:22 Type in your ad group name
04:36 Choose a bidding type
04:46 1- Optimize for reach - VCPM or
05:22 2- Optimize for page Wizards or optimize for convergence
06:16 Choose an ad formats
07:17 Video is new to Sponsored Display Ads
07:28 Select the product
07:46 Select targeting type
08:18 Choose contextual targeting
09:34 Starting with category targeting
09:53 Target a brand
10:10 Choosing a competitor’s product
10:21 Don't forget that the bidding type will change depending on the bidding strategy that you choose
11:13 Search your own categories
11:17 You can target individual products or enter a list of ASIN’s
12:39 3 different major headlines- Amazon audience, views remarketing and purchases remarketing
13:25 Amazon audiences - we can actually target people who are looking for specific products
16:15 Views remarketing - retarget the people who actually viewed our product
17:33 Purchases remarketing - targeting people who purchased o
Support the show
00:00 Best Tip to Fix FBA Mismeasurements - Measuring Tape Photo!
00:10 Amazon doesn't measure your items accurately enough and can cost you hundreds of dollars.
00:24 Measure the item with a measuring tape and take a picture of it.
00:38 Update these measurements when you file a re-measurement ticket.
00:58 Actual measurements numbers with the measuring tape is your fastest and best way to fight the appeal
01:30 When that doesn't work escalate the issue over to Jeff Bezos, cite the case and show your proof
01:42 You can file for reimbursements for all the overcharges
01:52 Check out My Refund Guy (https://myrefundguy.com/), we helped claw back money that Amazon owes you when they lose your item or damage it at a warehouse
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
Support the show
00:00 How to Resolve A Retail Contribution Issue?
01:01 Title had disappeared but it is appearing on the back end
02:52 Download a Category Listing Report in Canada and compare data between US and Canada
03:49 Could be parentage issue or data conflict issue
04:05 Retail contribution can be coming from an alternative source
05:07 Issues has been brought up to Seller Support as Retail Contribution
05:36 Contribution issue is happening on few SKUs
06:21 How to deal with the parentage issue
06:33 Test it by removing one of the broken SKUs out of the parentage
07:22 Retail contribution issue can come from one of multiple locations
07:23 1- Vendor Central
07:25 2- The Catalog Team
07:35 3- An alternative seller
07:39 4- An alternative marketplace
07:46 5- Coming from your own data
07:54 Copy the ASIN into your backend, check if you have duplicate SKU
08:04 Make sure UPC is loaded
08:38 Steven Pope’s recommendation
09:48 Join Steven Pope every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https:
Support the show
00:00 How Do You Find a Product Just by Looking At Its Search Volume?
00:38 Introduction
00:44 Finding a product on just looking at volume
01:13 What are you a world expert on?
01:28 What is something about tennis that you understand that almost nobody else does?
01:45 What is something that would reduce errors, like a product?
02:09 Who is going to win the guy with better gear or worse gear?
02:21 Think of a tennis accessory
02:36 Do not based on search volume and keywords
02:43 First, understand your product by starting with solving a problem
03:11 Don’t go after trendy products that will last only for a short period of time
03:23 Think of how can you be consistent or how are you going to have a successful product
04:01 Looking at search volumes and trends might not be useful
04:16 Once you stick to what you know you can supplement it with the research
04:34 Getting ungated in the baby niche
05:22 Join Steven Pope, LIVE every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content
Support the show
00:00 How Do I Stop Cannibalizing the PPC Ads from Wasting Money?
00:38 Introduction
01:36 Showing ads which are relevant or have the highest bid
03:20 Running a branded ad even if you’re on top of organic search
03:50 How does an average person sees your ad
04:26 Older people may not understand the difference between an organic and a paid listing
04:47 Having a better main image for the product
05:50 Adding your packaging in the image would make your CTR go up tremendously
06:25 How to deal with listing got being reported by competitor who are Chinese sellers
08:14 Steps to prevent your listing from being yanked
08:36 Send cease and desists letter
09:36 3 things to beat the competitor
11:13 Join Steven Pope, LIVE every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/pl
Support the show
00:00 How Do We Change the UPC Codes Inside the Catalog?
00:36 Introduction
00:53 Changing UPC codes inside the Catalog
02:05 A great sample of Amazon doing mindless work on the logistic side
03:20 Quick tip for fragile items
04:39 Method 1 on changing UPC codes - via flat file
04:47 Method 2 on changing UPC codes - file a ticket on Seller Support
04:54 Method 3 on changing UPC codes - merge ASINs
05:25 How to merge new and old ASINs
05:44 MAG’s UPC to GS1 Barcode Change Service (https://myamazonguy.com/upc-change-gs...)
06:07 Duplicate ASINs and merge the 2 SKUs
06:44 Being more specific about your problem when dealing with Seller Support
06:55 Avoid please, thank you and other euphemisms
08:11 Pros and cons of not merging the ASINs
08:45 Exemptions to the rule
09:44 Join Steven Pope, LIVE every Thursday noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here:
Support the show
00:00 Amazon has brought back the ability to reach out to customers who left negative reviews
00:19 Go to Amazon Seller Central and go to Brands and go to Customer reviews
00:24 Reach out to opted-out buyers and offer a courtesy refund
00:38 Click the button "Contact Customer"
00:45 You can click Customer Support for product issues or Courtesy Refund
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Why use a full-service agency?
00:21 Hiring a professional saves time, money and hassle
01:38 Building your brand on Amazon
02:05 A comprehensive solution for any business
02:24 Leave it to experts and take care of your Amazon business
02:40 Understanding the competition are all key components of achieving profitability
03:57 Amazon is constantly evolving
06:38 My Amazon Guy’s specialized services to help entrepreneurs and brand owners succeed in their businesses
07:16 Book a meeting through this link: https://myamazonguy.com/contact/
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available):
Support the show
Refer to this link: https://sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=
00:00 How to See an ASIN's Hidden Back End Search Terms & Data
00:14 Go to sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=B08TRTL71Z
00:25 Put in the ASIN
00:31 Press enter at the end
00:41 Press Control+F for Search terms
01:06 You can also search for other product details that are not available in the front or product detail page
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
An Entrepreneur at heart, currently working on training and coaching new Amazon third-party sellers to launch their business on the Amazon marketplace. Skilled in Negotiation, Sales, Team Building, Management, and Start-ups. Strong business development professional with a Master of Business Administration (M.B.A.) focused in Finance from the University of California, Irvine - The Paul Merage School of Business
00:00 How to Sell Profitably on Amazon
09:56 Introduction
11:39 Ahmad Noory as an Amazon sourcing expert
16:07 Amazon is not a get-rich-quick scheme
18:10 Having a very clear idea of where you want your business to go
20:18 Placing a removal order for your products is going to cost you
21:44 Making sure your keywords are embedded throughout your copy
22:41 Prioritization of keyword Focus
25:06 Why focusing on one product during launching is better than having different products
26:38 The Rule of 3 when launching a product by Steven Pope
27:23 Why reviews matter when launching a product
30:00 3 basic questions every business ever needs to understand from their customers
31:40 When to get profitable
33:42 Why you need to check out “The Source Squad”
34:30 Why should somebody not do sourcing themselves from scratch
36:29 When do stocks arrive at the Fulfillment center
37:42 Getting ranked on a keyword
38:57 Thoughts on external traffic
39:51 The more you focus the more traffic you bring from other sites to Amazon the better your launch is
40:37 Getting the right mindset when running an Amazon business
44:17 At what point does the seller need a 3pl
45:58 When a product is doing good, maintain this momentum
47:25 The best time to launch a product
50:10 The best time not to launch a product
51:32 Things to do when your launch doesn’t work
52:49 How to track inventory
54:14 Where to send the external traffic
54:50 Enrolling your brand has lots of benefits
55:49 Why broad matches have substantially been more valuable
57:02 Lowering your ACOS
57:40 How do you optimize a product for an Alexa search?
58:47 Not able to restock and got bad reviews
59:55 Volume limit got reduced to a low IPI score
1:01:20 How to optimize better (stuffing keywords)
1:03:51 Thee honeymoon period is such an enigma within the Amazon world
1:05:32 Ahmad’s experience on selling Amazon - mistakes, and lessons learned
1:07:32 Visit fbaprofits.us for the coaching program
1:08:48 Join Steven Pope, LIVE every Thursday 12noon EST
An Entrepreneur at heart, currently working on training and coaching new Amazon third-party sellers to launch their business on the Amazon marketplace. Skilled in Negotiation, Sales, Team Building, Management, and Start-ups. Strong business development professional with a Master of Business Administration (M.B.A.) focused in Finance from the University of California, Irvine - The Paul Merage School of Business
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Reference Link: https://sellercentral.amazon.com/abis/ajax/reconciledDetailsV2?asin=
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Monitor 4 Different Metrics on One Graph in Amazon Ads
00:20 Normally we can only select ACOS and Sales
00:29 Showing 2 graphs like one goes up and going down the chart
01:03 On the updated version, we have Spent, ACOS and impressions
01:09 This way you can find out different metrics and how different metrics are affecting e.g. Impressions or Cost per click
01:23 You can add impressions as a graph, Cost per click and then you can also add your Spending
01:29 Find out how your spending is affecting your Cost per click
01:36 See how much your impression you're getting depending on the Cost per click and depending on the Spend that you're having
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How to Change Brand Name on Amazon
00:11 Method #1- go to Help in the top corner
00:20 Type in the brand name change
00:29 Recommended solution will pop up and choose option #1 for changing your brand name
00:33 Select Rebrand, enter the suggested brand name in the box, and then enter an ASIN
00:46 Once you hit next it's going to create a case automatically and then Amazon will hopefully update your brand name
00:55 Method #2- if method #1 didn’t work, open up the flat file then delete the listing, and then re-list it with the correct brand name
01:32 Type in ‘update’ after 24 hours of deleting the listing with the old brand name
01:44 Method #3- contact Seller Support
02:03 Click the Get Support button on the bottom of the page then click Selling on Amazon
02:09 Fill up the Describe Your Issue box
02:19 Click continue to click My Issue is not listed
02:29 Select Account related and put your ASIN on the box
02:42 Enter your email address and hit Send button
02:50 Get your product image ready with the target brand name
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Helium 10 Rolled out a new tool for Elite Members
00:13 Cerebro Search
00:20 Blue Button that shows Historical Trend
00:29 Shows a graph that can be sorted via keyword type
00:32 or Keyword Distribution across products
00:41 Total Number of Keywords Organic and Paid
01:20 Can pull data, export, and compare to check what was missing
01:40 Can check if keywords have gone down significantly
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 My Amazon Guy Friday Q&A w/ Jason Mastromatteo & Faith Denniston
09:55 Introduction
11:33 A Helium 10 update, a new feature on Cerebro which shows historical trend
13:21 An FBA product landed cost / Amazon charges add up to more than market selling price
15:36 When to add daily budget and optimize bids
17:01 Criteria Amazon using to display social posts
20:42 Bid higher to get more impressions
21:57 When do holiday Q4 sales start to trend down from the spike?
24:23 Supplement category requires short title of product listing
27:47 Using background pictures convert better
32:36 Coffee mug product landed on the “books” category
34:53 What is BSR - why it matters and how to improve it?
38:22 Can you add a video to a product without having one of your images get cut off on the carousel?
38:43 Newly product launch got a 1 star rating with no purchases
39:42 Managing refunds in FBA wholesale business
41:57 How to get a client
43:51 Is the title field weighted equally when it comes to search relevancy compared to generic keyword field from an SEO point of view?
45:47 Testing main photo to see if it gets flagged or not
47:24 Freight forwarder recommendation
48:30 How to fix an SKU that does not match any ASIN and contains invalid value(s) for attributes required for creation of a new ASIN?
51:03 GS1 barcodes issue
52:09 What is the "Global Promotion Sales" in the top right of the SC home page?
53:06 About rule base bidding
55:18 My Amazon Guy’s project based or full service contract https://myamazonguy.com/full-service-management/
57:47 Showing videos on Amazon product listing
58:50 Downloading a flat file template
1:01:02 Received first ip complaint, is it something to worry about?
1:02:17 Getting brand registry vs selling generic
1:06:05 Why sales are lower on weekend?
1:07:22 In the dashboard "Final Sales" is that the total after Amazon fees (Net), or gross?
1:08:50 Doing FBM because of restocking limits
1:09:37 Current check in time at Amazon warehouses
1:11:12 When to ease up restocking restrictions?
1:12:37 Using trademark in advertising keywords but not SEO
1:14:21 Changing brand name on Amazon
1:16:30 How do you all track the PPC split test?
1:17:20 Best option to add products to campaigns in bulk
1:18:40 Videos keep switching
1:19:08 Does Amazon consider it a "stock out" if FBA runs out but I still have FBM readily available for the same ASIN?
1:19:52 The future of Amazon FBA?
1:21:46 Can we rank old listing product with low demand?
1:22:36 How to decide what should be the sourcing price for new FBA product?
1:24:57 Updating search terms in variation
1:26:58 Does Amazon artificially limit accounts?
1:30:03 Relaunching an ASIN
1:31:02 Indexing keywords
1:33:39 Does your stock level effect how much Amazon shows your ads?
1:35:55 Listing closed because we’ve run out of stock, can it still be able to receive reviews?
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 What Are Your Top Amazon KPI?
10:11 Introduction
11:13 Age of Sage newly launch products
11:49 It’s possible to launch a product without using external traffic
12:45 Legal entity best practices
19:32 What qualifies for a Premium A+ content submission
25:58 Tips in merging ASINs and changing UPCs
30:06 How to un-enroll on brand registry
37:16 Process of fixing listing (particularly in a toy category) at risk of removal
42:45 When will they ease up the restocking restrictions on all Amazon FBA accounts?
44:09 Why brand registry gets rejected
47:08 BSR not showing up
59:52 Best-selling tips for the last 2 weeks before Christmas
1:00:41 Where will a 15% referral fee apply?
1:01:02 Is it worth it to sell ladies clothes fashion on Amazon?
1:02:12 Running an a/b tests on Standard A+ vs Premium A+ on Momstir Gift Set
1:02:45 Tips for gun-related accessories product
1:05:18 Best option to display a product with patent
1:05:43 Name showing up on the FSKU
1:07:01 Seller executive email to escalate Amazon seller’s problem jeff@amazon.com
1:07:33 Is it possible to cross 7 figure in Amazon Wholesale in a year?
1:08:00 Filing a trademark with My Amazon Guy
1:08:53 What are your top KPIs on Amazon?
1:13:03 What’s the current check in tim at Amazon warehouses?
1:13:48 Adding “fragile” via flat file
1:14:39 Dealing with listing problem
1:15:21 Buybox getting disable with new listing
1:15:32 Can I parent two ASINs with different brands?
1:16:16 Do you believe bullet points 6 to 10 help in ranking and indexing?
1:17:06 If i wanted to change the name of my LLC with the state, would this cause issues with Amazon?
1:17:27 Ranking up organically through sales
1:18:16 Can I remove Child ASINS from a parent and link them to a new Parent?
1:18:40 Inventory stuck in FC transfer because of Christmas rush
1:19:08 If Amazon messed up your shipment check out https://myrefundguy.com/
1:19:50 What keywords to include in your title
1:21:11 Dealing with lost buy box
1:21:45 Creating a new Amazon and forget about the 15 year old account
1:21:58 Does children products always require "Child Product Certificate" for clothing for example
1:22:17 Can u move a ASIN from a household category to the HANDMADE category (approved from handmade)
1:22:59 Is below 20 or above a good ACOS?
1:24:22 Being eligible for PPC internship
1:25:58 Type in "Amazon Catalog Management" in the comment section
Ask a question on camera and join this link: https://streamyard.com/fxxc3qk6df
If you are a US Amazon Seller and have any business questions, we invite you to come to the show. Get featured and be bold to ask Steven Pope any questions, live on camera.
Tune in to your favorite social media platforms as this event will be simultaneously broadcasted to YouTube, Facebook, and LinkedIn. Save the Date every Thursday, Noontime!
Reminders for Dec 15 at 12:00noon EST
You can join the live session when it opens 10 minutes before going live. Turn on your camera and microphone beforehand.
- Click the "Join Live Session" button to enter StreamYard studio.
- The live session will only allow 10 people at any given time.
- You will be notified upon entry once the studio is at full capacity.
- If you got in, you can leave your question on the private chat within two minutes after entering the studio
- Once your question gets selected, be ready to get on camera with me.
- You will be removed from the stream after your question has been answered.
- Continue to join us and tune in on your favorite social media platforms as this event will be simultaneously broadcasted to our YouTube channel, Facebook, and LinkedIn pages.
Save the Date every Thursday, Noontime
Support the show
00:00 Counterfeiters are Evil! How do I report them to Amazon?
00:47 James’ main problem is listing hijackers
01:15 Whenever you're dealing with hijackers or people co-opting your listings it's never a fun day on Amazon
01:28 James' products are decals
01:46 James' frustrations about Amazon
02:10 Differences of the unauthorized seller, counterfeiter, and a hijacker
02:40 Why counterfeiters are evil
03:08 Having a trademark can eliminate counterfeiters
03:49 Making a purchase of the counterfeit good on a separate account
04:24 Are there additional steps to do?
05:08 James shows his decal listing
05:34 Image is easy to photoshop
06:11 Best way to cut down counterfeiters
06:32 A great example is Age of Sage having a branded packaging box
07:00 PRO TIP: Adding branding to the main image
07:09 Steven Pope’s recommendation for getting off the current hijackers
07:45 Being a candidate for Amazon transparency
08:03 Filing a complaint using a personal account
08:53 Main image hack
09:27 Join Steven Pope every Thursday at noon EST, LIVE!
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How to Check if a Trademark is Registered - Amazon Brand Registry - Serial Number AMZ Tips & Tricks
0:05 how to do a trademark search to see potential leads
0:15 Type in USPTO TESS search, and you'll go to the search database here and
0:20 Click this little gray button that says, Tess
0:29 Search the term of your brand, e.g., “Age of Sage”
0:43 Check the status of the trademarks are live or dead
0:53 E.g. “Sage of the age” this trademark is dead, so they can apply for this
1:08 For a super generic brand name, it’s gonna be tough
1:19 There are multiple records for the term e.g., “greeny”
1:31 Different classifications within the USPTO, there's a chance that they can get the trademark
1:47 Pro tip #1: Make it unique so example
1:58 Pro tip #2: Shorter brand names are better
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Seller Alert: Amazon's new product listing feature lets customers scroll through images before deciding to buy.
We know how much work goes into creating a great listing, so we're excited to share that you can now scroll through product images within Amazon product listing. Now is the perfect time to revamp your photos! Product images are among the most important aspects of your listing. So make sure your photos are stellar!
00:00 Scrollable Images on Amazon Product Detail Pages ?!?! -- New Amazon Seller Central Features
0:03 Is this new?
0:06 You can scroll through images on the listing
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 My Amazon Guy Weekly Q&A with Faith Denniston 12.09.2022
10:49 Some keyword’s CPC are higher than the actual bid
11:43 When do you think restocking inventory limits will go away?
12:45 Do I need to state my full brand name at the beginning of listing title?
13:37 Sales volume data not showing on H10’s plugin
16:10 How to check how much are we spending on individual ASINS?
18:30 What do do when your brand got removed from brand registry
19:40 What’s the best way to raise price without being flagged by Amazon?
20:42 Publishing your business name on the new seller forum
21:42 Best practices to change legal entity on my seller account?
23:30 Setting up shopping ads for Amazon listing on Google
25:47 Changing name and legal entity
26:29 Why keywords indexing dropped from 700+ keywords to 500
28:08 Difference between online arbitrage and wholesale?
29:22 Getting a good sales
30:32 Getting your BSR
31:36 Asking signatures during delivery
32:29 Getting listing rank again
34:55 Amazon reduced restock limit and deleted shipment, but UPS showed up
36:00 How to find profitable products for FBA wholesale in USA marketplace?
38:29 500 units were sent, but only 448 available in inventory. Need to request reconciliation
39:36 Getting reviews on Vine
40:20 What TAX services would you recommend for a first time seller?
42:03 Recommended launch strategies
44:03 PPC campaigns impact organic ranking
44:53 How to move your rank on top
47:07 Is Programmatic advertising efficient?
48:33 Does PPC costs increase after January?
49:48 Getting an error while reuploading corrected SKUs
51:24 Any strategies for changing the product feed type of an ASIN?
53:34 Any advice for getting out of stock on FBA and turning on FBM
55:01 Creating a virtual bundle with 2 FBA ASINS
56:20 Amazon groups bullets under a collapsed section “About this Item”, is this bad for SEO?
57:38 What is a good budget for daily ads on Amazon?
1:01:35 Are keywords indexing on A+ plain text or only in the alt text in the picture?
1:02:00 Any suggestions for getting brand approvals?
1:03:52 De-ranking an out of stock child variation
1:04:49 Getting verified with Arrange Video Call with Amazon
1:06:58 Is wholesaling even worth it on Amazon?
1:08:19 What to do when going out of stock?
1:10:20 How much time would it take to bring back sales and rank after being out of stock?
1:11:13 What to do when listings were removed because of policy violations
1:13:08 Will organic ranking of a keyword improve for Video ads
1:14:38 Do slower selling child products drag down the performance of other child products in a variation?
1:16:13 Tips to get fully refreshed inventory catalog download file from Amazon
1:18:07 Having issues with limited inventory limits
1:20:18 Advice for a beginner who has chose the wrong product for a private label
1:22:17 Having 2EBCs for same ASIN, how to make sure I activate the newest one
1:23:11 Can’t change price on listing
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 Should I turn off my Campaigns Set Up to Improve my ACOS?
01:43 Should I turn off some old campaigns?
02:15 Reasons not to turn off those campaigns
02:45 If the old campaigns are meeting ACOS goals, don't turn them off
02:54 For two different campaigns, are you paying twice if the same word is used?
03:11 Never bid against yourself under any condition.
03:25 Defining whether there is cannibalization or not
04:04 Segmentation is valuable PPC technique
04:14 Never negate a good working keyword
04:22 If you have something that is working, don't turn it off.
05:10 How valuable is Search Query Performance Report
05:46 Steven Pope giving a walk through on how to better utilize Search Query Performance Report
06:32 If your market share goes up that proves that title change made a little impact
07:04 How often do you do query in the research?
07:50 Top things to prioritize
07:54 Logistics
07:56 PPC
08:10 SEO
08:24 SEO should be top priority
08:55 Bad experience in getting 3rd parties
09:58 What hiring My Amazon Guy’s services feels like
10:09 Join Steven Pope every Thursday, noon EST LIVE!
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
NEW Build Your Brands Menu - Amazon Brand Registry
00:00 Introduction
00:05 Seller Central New selection on Brand – Build your Brand
00:26 Build your Brand page put together everything in one place
01:02 Build Brand Loyalty
01:10 Grow Your Audience
01:19 Inform Your Strategy
01:26 Protect Your Brand
01:43 Brand Analytics
01:56 All the Brand Programs and benefits
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Thursday AMA Live Q&A with Steven Pope
09:53 Introduction
11:15 Giving incentives for customers
19:13 Discussing the IPI and restocking issues
30:25 Having the right package for your product
35:41 Rule of thumb when launching products
38:32 Customer engagement update
41:46 Assigning Brand registry and brand analytics to more than 1 account
47:08 Mag-School courses
47:34 Rolling out a brand new coaching Pope+
53:50 Dealing with a yanked listing
1:00:27 Matthew’s biggest takeaway
1:05:51 Books- KDP problem
1:15:31 First time launching a product, FBM vs FBA
1:25:36 How to check sales of variations listing everytime helium 10 shows sales for complete listing
1:30:41 How many keywords do you suggest we put into one campaign
1:32:07 Buying own product
1:32:39 Is FBM has same rules apply to Best Buy dates
1:33:35 Best ppc strategy when starting
1:34:16 Launching without brand registry
1:35:22 Launching a product that has a licensing deal
1:36:01 Why did organic sales slowed down
Ask a question on camera and join this link: https://streamyard.com/93c4vxhiev
If you are a US Amazon Seller and have any business questions, we invite you to come to the show. Get featured and be bold to ask Steven Pope any questions, live on camera.
Tune in to your favorite social media platforms as this event will be simultaneously broadcasted to YouTube, Facebook, and LinkedIn.
Reminders for Dec 22 at 12:00noon EST
You can join the live session when it opens 10 minutes before going live. Turn on your camera and microphone beforehand.
- Click the "Join Live Session" button to enter StreamYard studio.
- The live session will only allow 10 people at any given time.
- You will be notified upon entry once the studio is at full capacity.
- If you got in, you can leave your question on the private chat within two minutes after entering the studio
- Once your question gets selected, be ready to get on camera with me.
- You will be removed from the stream after your question has been answered.
- Continue to join us and tune in on your favorite social media platforms as this event will be simultaneously broadcasted to our YouTube channel, Facebook, and LinkedIn pages.
Save the Date every Thursday, Noontime EST!
Support the show
The Pains of an Amazon Seller
00:00 Introduction
00:47 How does a low IPI score affects how many products show up?
01:37 Pointing out every seller’s common problem
02:09 Why Amazon is screwing over Matt’s best-seller product because his IPI score went down 02:25 Some suggestions to resolve this problem
03:25 When to decide to liquidate
04:03 Make a compelling case to ask Amazon to override the situation
04:38 The secondary account scenario is probably a fast-acting solution
05:36 Having multiple accounts does not violate any Amazon terms
06:24 Why using a secondary account is a potential way to take advantage of the Christmas rush
07:13 Check smart scout or other sellers who are willing to do a favor to keep you in stock
08:09 Arrange a shipment
09:04 Avoiding getting out of stock
09:40 Creating a second or multiple accounts on Amazon
10:30 A piece of advice to somebody who's thinking of starting on Amazon
10:59 Having a better product research
12:00 Verify your selected products on Helium 10
12:22 Keep the best-selling product
13:08 Steven Pope’s recommendation
13:27 Proceed with the toys (create another account)
14:12 What to do with all the stocks at the 3pl
14:59 Selling the inventory
15:23 Steven Pope recommends “The Brokerage Quiet Light”
15:39 Posting the product organically
16:24 Joining an entrepreneur network that had failed project and immediately snowballed into a successful one
16:45 “You'll make better decisions if you learn by making mistakes”
17:14 Reach out Matt at gardengnomesgalore.com
18:18 Matt recommends My Amazon Guy services
18:43 “Amazon is a woke platform”
19:04 Getting rid of the bad ASINs and or liquidating the inventory
19:47 The preference point, Matt's decision
20:09 My Amazon Guy is not the right place for “closing things down”
20:45 Amazon costs you money when you get rid of your inventory
21:44 The best example interview of "when things don't go perfectly"
22:07 Join Steven Pope every Thursday at noon for a LIVE Q&A
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Search Query Performance Report is one of the most useful tools that we found on Amazon in terms of improving conversion, using that in all of your efforts, and figuring out where you're falling off in the ICAP funnel. As Steven Pope has mentioned in previous videos, this is such a useful tool, so we're very excited that we can finally download it.
00:00 Introduction
00:09 Search Query Performance Report is now downloadable
00:47 Hover your mouse to the menu bar. Click Brands and dropdown, go to Brand Analytics
00:53 This leads you to Search Query Performance Report page
01:11 Click generate download
01:30 Simply click download, and it will pop out as CSV file
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Does Having Coupons Make Sense?
01:00 Getting a little bit more aggressive with coupons
01:06 How worthwhile is it to run a coupon?
01:28 Coupons do not make sense, especially with the inflation rate is 25%
01:53 When to run a coupon?
01:59 Why is it better to lower the price than run a coupon
02:11 Lowering the price versus running a coupon
03:08 You can't say, I want to run coupons to 50% of my impressions on a particular product
03:21 How do I a/b test it?
03:39 Top 4 promotions to do on Amazon
04:16 The best tip: Don't forget, a promo code stacks with a coupon
04:32 People forget to disable the promotion when they ran the coupon
04:51 Getting rid of it or turning it off
04:57 Coupons are not worth it
05:04 Doing a test when running a coupon
05:19 Join Steven Pope LIVE every Thursday 12noon EST
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How To Check Coupons Applied:
00:00 Introduction
00:19 Go to Advertising Tab inside Seller Central
00:21 Click Coupons and go to the coupon campaign
00:25 Go to the expired one
00:28 Display clicks and redeemed
00:45 Go to Reports and go to Fulfillment and click All Orders
01:25 Download the Txt. file and import to google
02:42 Find, sort and show the redeemed coupons
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Un-Enroll from NARF
00:00 Introduction
00:11 Amazon auto-enrolled a lot of products to NARF which makes US FBA offers eligible for sale in Canada and Mexico
00:39 How do you get your products to get out of those Marketplaces on un-enroll from NARF
00:54 Go to Seller Central and click Manage Your Remote Fulfillment ASINs and Click the Programs settings on the right side
01:28 Uncheck Canada or Mexico on the enrollment status page then click Save.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 The Three Types of Difficult Clients - Amazon Seller Central - Amazon Agency Talk
00:09 What are the three types of difficult clients, and how do you manage them?
00:29 One thing that we do not accept or condone in My Amazon Guy
01:25 Client is rude
02:36 Client being too hands-on
02:50 Client that doesn’t respond
03:32 Client that thinks they “know” better
04:12 Client either submits and see the result then growth fails, and they leave
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Getting a bugged product or SKU on Amazon. Steven Pope will show you what to do with your inventory and how to manage that catalog.
00:00 Why Duplicate an SKU on Amazon Seller Central? [Solve SKU Errors]
00:23 If you have a bugged SKU, you probably need to make a new one.
00:28 Make it the easy way
00:29 Take an ASIN
00:37 Fill out the information.
01:07 In making the new SKU, what happens to the inventory?
01:38 First, sell out of the old SKU inventory.
01:46 Method #1, make the new SKU a dollar higher in price.
02:03 Method #2, physically close the listing. You can close an SKU without affecting the ASIN.
02:45 To reopen a listing. It's as simple as clicking release.
03:01 Product will be live again within five to 15 minutes.
03:05 Things to keep in mind when transferring SKUs on an ASIN.
03:18 Link to Steven Pope's LinkedIn account
03:31 SKU vs. ASIN specific
03:55 What happens to all of the old advertising campaigns when switching SKUs
04:34 Why is it good to have duplicate SKUs with different shipping methods (FBA and FBA)
05:18 Technique to solve stockouts to have FBM, and FBA SKUs live on the account.
05:57 Data attribute submission.
06:44 Switching the data from one SKU to another
06:51 Next video to watch: How to back up your catalog data.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Download your Search Query Performance Brand Analytics
00:00 Introduction
00:05 Amazon is working on making Search Query Performance reports downloadable
00:19 Use instant data scraper - Link
00:37 Click on Search Query Performance and click CSV, and it will populate the spreadsheet
01:04 Other uses of Instant Data Scraper
Instant Data Scraper Link here: https://chrome.google.com/webstore/detail/instant-data-scraper/ofaokhiedipichpaobibbnahnkdoiiah?hl=en-US
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Why Is Amazon Shrinking My Images On Mobile?
00:00 Introduction
00:49 Spiffy listing's secondary images seem small on the mobile compared to the desktop view.
01:51 Images are in full size on PC, all made from photoshop but shrunk down on mobile.
02:21 Brian is specifically concerned because customers shop mostly on the app
02:38 I checked the image in the Irfan
03:22 Contact Amazon and file a ticket for it, take pictures, and make them understand why there is a difference between the images displayed.
03:55 ASIN Review for Spiffy product listing
04:05 Missing A+ Content for this product because it had problems with naming convention errors in the brand name.
04:27 Catalog troubles are resolvable; start by downloading the CLR
04:48 Free coaching call for Brian B. from Steven Pope.
04:55 UPC field is not filled in; simply correct it by loading a new template of UPC and linking it to the brand. Then, the A+ Content will go live.
05:37 Link to the Coaching call page
06:07 All product listings should take advantage of the Brand Story and make sure images are clickable
08:37 Help your consumers to find your products by linking your products together in the brand story
9:15 Litmus test for images, show your grandma, and if she can read in 5 seconds, then its a good one
9:54 Check alt text if they are optimized for keywords
10:57 Premium A+ Content
12:52 Put some human in your images and place your customer avatar.
15:56 Create content based on the number one problem that your customers have
17:48 Marketer's job vs. Politicians
20:06 Link to the new SWAG page
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Read Amazon P&L (Profit and Loss) Statements
00:00 Introduction
00:04 How to read P & L of Age of Sage for the period Jan 1 to Oct 25, 2022,
00:50 How to download Amazon’s P & L: Go to Reports - Payments - Date Range Report
01:23 Generate Date Range report tab for P & L summary view per month or per year
02:17 Amazon P & L summarizes all the income and expenses inside Amazon
03:05 Breakdown of Amazon Net Income and Credits
04:53 Breakdown of Net Expenses inside amazon and other deductions
05:19 FBA Transaction fees account for the largest expense inside Amazon (actual FBA cost)
06:22 Advertising cost is not included in the Amazon P & L yet
06:44 Most sellers spend their advertising costs directly charged on their credit cards
06:58 Sellers can enroll in Amazon American Express and get 5% cash back on ads
07:35 Amazon P&L is a true picture of your expenses except advertising.
07:47 Check on the Advertising Invoice History tab to have an estimated ads cost to date
08:51 Transfer amount is the net of all the income and expenses inside Amazon.
8:58 Sales taxes per state are taken care of by Amazon, no more sales taxes payable for sellers.
09:46 Statement view tab with Payments Dashboard displays a summary of the settlement and the account level reserve
10:57 Transaction View Tab shows specific order IDs, products sold, and charges and rebates
11:17 Display of Transaction details
12:35 Fastest way to track your inventory
12:57 Link to Shipping Alerts video
14:53 All Statement tab display standard orders vs. invoice with beginning balances
15:06 Does business reports factor in refunds? Yes, they do
15:32 Disbursements tab displays all the transfers to the bank account of the seller every 2 weeks
15:54 Date Range Report tab generates the P&L report by choosing the summary report
16:22 Audit of Advertising Cost by going to the Campaign Manager
16:59 Link to Seller Accountant CEO Tyler Jeffcoat videos
17:19 Steven’s job as a marketer is topline and’s concerned more with the sales growth, while CFO’s job is the bottom line or more concerned about the profit
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Top 5 Hacks on Catalog Troubles
00:00 Introduction
02:02 Why am I losing the Buy Box
03:20 Sellers cannot change their Title because they have lost content contribution rights
04:10 Check Vanessa Hung’s video on Flat files
04:12 Updating the flat file for the Title, may or may not work but at least a seller support ticket
has been opened
05:11 Which one is better Seller Support tickets or Brand Registry tickets?
06:27 Amazon is a culture of escalation
07:49 Amazon Ranking issues
08:39 Amazon started allowing third-party ads on their website
10:22 Amazon Buy Box Hacks
14:29 Sign of Amazon’s Catalog bad policy
15:31 Seller support in the EU and UK is a little messier than in the US
15:53 Hack: Call on the weekends and you’ll have a native English speaking who have more power
16:05 Hack: Don’t select the box that says SOS urgent matter because you will be directed to someone with limited functions.
16:15 Hack: If you specify that it is an FBA case during the filing, you’ll likely get an Amazon specialist
17:34 Unselect settings that will give Amazon direct access to use and resell your product
17:48 Check your Shipping settings on your Seller Central and go to FBA settings.
21:53 What do you do with unauthorized sellers showing on Amazon your listing
24:11 Hack: to prevent unauthorized sellers, make sure your brand name and your trademark name are showing in the main image. Better to place a packaging photo in it
26:13 Get your brand registered Trademark from My Amazon Guy
26:15 Tombstone listings treatment
28:12 There’s always a way to get data inside Amazon, it’s never lost
31:57 UPC Hijacking issues
33:32 All I want for Christmas is a functional Seller Support
33:45 Steve, Jeff, and Catey are passionate about the business of helping improve the lives of Amazon sellers.
34:36 Loss of brand credibility - negative reviews
35:51 How hard is it to remove a negative review?
38:00 Improve your product and include product inserts on your product packaging
38:24 Best Amazon hacks by Catey McCray and Jeff Allen on Seller Support approach
41:42 Steven’s Favorite Hack: Make sure your main image has much stuff on it as humanly as possible
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Whenever you want to level up a product and take it to the next level, these are the things that you need to do.
00:00 How to level up a listing
00:07 Tips on how to improve a listing
00:27 Looking at random products in Amazon which are organically indexed or ranks high
00:47 Difference between indexing versus ranking
01:28 Tips for doing keyword research
02:47 Analyzing the 60,000 review listing
04:08 Remember to link products on your brand stories
08:00 Things to do if you want to rank better on a specific keyword(s)
09:01 Optimizing the listing (SEO indexing juice and ranking juice)
11:07 How does Amazon make autocomplete those keywords
11:30 How to check a keyword trend line
11:35 Doing a keyword research hack
13:04 Doing the PPC work
13:23 What does a good listing look like
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How to Troubleshoot Common Brand Store Errors
00:04 Troubleshooting on a brand store
00:16 First step is to click edit
00:25 Steps to troubleshooting errors
03:23 Download inactive listing inventory reports
03:50 Open a blank google sheet
03:57 Import the report
04:23 Copy and drag down the information
04:39 Check if it resolved the issue
05:33 Copy the ASIN, scroll down paste and add. Repeat steps for other ASINs
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Where Do We Set Black Friday & Cyber Monday Discounts?
00:00 Are you looking to set up a Black Friday or Cyber Monday promotional discount on your seller central accounts?
00:14 To start, log in to the Seller Central account
00:18 Hover at the Advertising tab
00:22 Scroll to Prime Exclusive Discounts
00:27 Once it populates the page, click on the "Create Discount" button
00:34 Create discount details
00:39 Look at the Cyber Monday and Black Friday Guidelines
00:46 You can choose what times you want the discounts to run
01:02 The entire promotional period from Thursday to the end of Cyber Monday total 4 days, 23 hours, and 59 minutes
01:18 Once the duration is chosen and entered the name, hit saved and then start adding the products.
01:28 It will give the store a little Black Friday or Cyber Monday badge, which is really appealing to customers
01:38 It will really help conversion and help boost sales
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Change FBM Shipping Cut-Off Times - Amazon Quick Tips
00:00 Default is at 2pm
00:04 Go to shipping settings
00:06 General shipping Settings
00:15 Edit Cut off Time in the Upper Right corner to your desired time
00:19 Scroll down and change the time
00:26 You cannot change the Premium (PSO) for non-carrier specific option
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Pick Winning Product Designs on Amazon
00:00 Introduction
00:13 PickFu test: Which Product would you rather buy?
00:32 Had success with past products, no testings but sold 200 plus in less than 30 days
01:20 Make some random tests on products for the next season
01:45 Get 50% OFF PickFu using this code ‘MYAMAZONGUY” on your first poll
01:57 Test which color would be best.
02:58 Which of these designs would I want to go with?
04:44 Even if you have a great product in the world, but terrible Marketing, nobody buys your product
05:45 The product grid links everything together
06:24 You don’t need customer review to launch products
06:54 Get the number 1 newly released badge
07:33 My launch strategy key to success is I keep doing iterations, tests and doing things.
✅ Get 50% OFF PICKFU on your first poll. Use promocode 'MY AMAZON GUY" Visit this link: https://www.pickfu.com/myamazonguy
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Amazon FBA Logistics Nightmare: FTL Shipments Broken
00:00 Does Amazon Shipping methodologies makes sense?
00:17 Take a look at a letter on Inbound Shipment creation
01:27 If you create the shipment and go to ship more, they will stack additional items in one location
02:11 Sellers’ playing with Amazon’s shipping System
02:33 Problem with merged workflows and being added to existing shipments to fill in the truck
03:04 This current shipping logistics game is a huge pain in the butt
03:07 Ever since Amazon changed this new UI; certain functions don’t work the same way as they did in the old one.
03:19 Amazon has passed the distribution cost to the sellers by preventing you from making full FTL and LTL to a single destination.
04:08 Solve this issue by spreading awareness. Add a comment on this video that says, “Amazon FBA fix the problem!” and let’s hope the algorithm picks it up and Amazon sees it
04:27 This problem is affecting multi-million dollars sellers shipping out big shipments
04:44 It's not you against me; it's all of us against Amazon
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Title is not sticking; bullets are not sticking. Here are the things you need to do:
00:39 Get your ASIN and then go to brandregistry.amazon.com
00:48 Go to support, click contact brand support, and then listing issues and
00:54 Request a product detail page change
01:00 See all kinds of attributes
01:08 Changing the title
01:28 Request a product detail page
02:11 Pushing the change through a brand registry
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Fix Amazon Template Flat File Errors
00:00 Introduction where do you find these errors
00:19 Generic Product Type of Errors - doesn't have a brand name
00:27 Doesn't have UPC product identifiers
00:39 Go to the instruction on the Amazon Generic Product Policy page
00:52 Upload flat file with the generic and brand name
01:06 Take the brand column and right click and delete the column and upload the flat file again
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 NEW - Load Business Logo to Amazon & Build Seller Storefront Page
00:05 Quick tips on how to improve your seller business profile
00:13 Getting your business profile logo
00:42 Signing up on B2B
01:08 Fill out your business profile information
01:39 Steps on getting into the seller's storefront
02:00 Setting up your brand store
02:20 This is how it looks if you don’t set up your brand store
03:27 Where to appear these changes made
03:43 What information do you need to fill out
04:08 Grow B2B on Amazon
04:45 New: Certifications button
05:33 Why you need to know these new discoveries
06:13 How to load the path certificates
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How Amazon FBA Returns KILL Your Margin, $5,000 in Losses for me in 2022
00:29 Go to the Amazon fulfillment report section.
00:43 See FBA/FBM customer returns.
00:52 Click on the order details, then transaction details.
01:27 Insufficient information about the return.
01:28 Copy/paste the order ID, go to payments, transaction view, and type in the order ID
01:59 See the full details of the transaction
02:57 Click in total $, then see the breakdown of fees
03:27 Not everyone knows the “Refund administration fees”
06:54 How to enable/disable automated fulfillable inventory settings
08:32 Customer reasons for return
09:00 When does Amazon refund / not give a refund
09:34 Worry about shipments being lost by Amazon? Check out My Refund Guy (myrefundguy.com)
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Are Coupons As Effective As People Believe?
09:55 Introduction
12:41 Getting error on Amazon account employees
16:16 How do I check to see how many coupon redemptions I had of the coupon code I created for Black Friday? Ideally, by SKU.
17:41 When should I be trying to find a nice profitable price?
20:41 Will Amazon allow me to be the Primary Account holder for both their separate SC accounts?
21:53 Should transactions log on the day they happen or just completely random?
23:28 Is it better to have two listings with differences being size and variations as flavor?
24:43 When launching a product, at what point should we bring the launch date / all other dates to the present day?
26:05 What % of ad spent does MAG charge?
26:55 Putting a KW multiple times in a listing will help more with SEO. If true, how much is too much in that situation?
30:36 In PST time, at what time is the Amazon PPC's suggested bid rates more reliable?
32:17 One variation is performing well. What strategy do I need to apply to increase the sale of all 3 variations?
34:23 Should I focus on the main keyword or high search volume on TOP by TOS for a long time to rank in the top 1-15?
35:41 Will Brand Registry cut me off once the USPTO denies my mark?
36:50 Do you make language variations such as Spanish for A+ content?
40:48 Our ACOS jumped from 30-38%. Should I leave everything as is and ride?
42:03 Seller Account admin permission
45:05 Which strategy for sponsor display to spend less and get sales?
46:15 How to get boost sales for newly launched products?
48:45 If you create a whole new set of the primary 5-6 listing images, is there a way to A/B test them as a whole against the existing images?
49:40 YWTW- Friend signed up with another company under his brand into their account. What’s the downside of this setup?
51:28 How to check that product's patent to ensure no patent infringement?
53:25 How do you consider a product the winner after 2 months of selling?
55:38 Which tool is based on PPC management?
56:12 How to manage lots of PPC campaigns manually of 300+ SKUs?
56:43 Using parent/child or separate products for better crowding in the search results?
59:34 Having glitches on the Amazon ads report last week
1:00:38 How to avoid PPC cannibalization when your ads sales go up?
1:02:19 Should I target my competitor's RANKED keywords in a single campaign?
1:03:20 How do you feel about giveaways (coupons) during your initial first launch?
1:05:56 What can explain a huge drop off in indexed keywords?
1:09:58 Avoiding getting out of stock - Should I lower PPC bids? Should I increase the price?
1:10:33 Any thoughts on Wayfair and QVC/HSN? My product is in the home and kitchen.
1:11:41 Will the IP complaint be deleted after 6 months?
1:13:43 I’m losing profit from PPC; what should I focus on to lower it?
1:16:40 How do I add large images to A+?
1:21:36 When updating the listing with new features in the title and images, is it a complicated procedure?
1:25:16 Accounts registered with lots of trademarks
1:27:03 Getting this kind of warning: "This SKU has an inconsistent product classification with the ASIN. Please submit a feed to update this SKU to match the ASIN product classification."
1:29:39 Why should I apply for a USA trademark if I am registered under the Indian trademark?
1:31:09 What is the photo dimension to use?
1:33:41 Instead of having single-parentage, why not split up the listing for more real estate?
1:34:41 Amazon Support is almost impossible!
1:35:51 Will adding emojis to the beginning of my bullets negatively impact ranking/Seo?
1:36:50 Getting out of stock, listing lost positions in the ranking.
1:39:45 Is Canva good for listing infographics images?
Support the show
00:00 Thursday AMA Live Q&A with Steven Pope
09:55 Introduction
10:45 Kevin Sanderson- How is it worth running coupons this holiday season?
15:39 TipSee Light Company- Should I turn off some old campaigns?
25:29 James Plouf- Counterfeit sellers are going after my listing
34:36 Sean- How do you find a product by looking at its volume?
39:47 Changing UPC codes are the hardest thing to do in the Catalog
49:04 Jeff Allen- How do I stop cannibalizing the PPC ads from wasting money?
59:58 Ray Sieh- How do I successfully change the brand name back?
1:05:41 Matthew Furman- My IPI score is so low; does that affect how much my products show up? Should I liquidate?
1:27:32 Retail contribution having data conflict issues
1:36:39 Identify keywords that lose market share on
Support the show
00:00 My Amazon Guy Weekly Live Q&A with Jason Mastromatteo and Faith Denniston
09:56 Introduction
13:38 Why shorter brand names are better
15:49 Best tip for the top of search modifier of 500-700% or more
18:49 Getting a service charge from “professional” seller central account
20:45 Making sales on Shopify store vs. Amazon
22:22 Best way to switch variations on the product listing
25:06 Steven Jani- What’s the best way to utilize Amazon's exclusive brand benefits?
27:51 Rozina VA- Is the Amazon Search Query Report available in the Amazon UK marketplace?
28:26 How to fix a 5561 error
30:53 Referral bonus via Amazon attribution link
32:07 The process of changing the brand name on the product listing
36:00 Matt Akins- Can I reset the Honeymoon period?
37:39 Recreating listing with poor feedback reviews
39:38 Steven Jani- What’s your general Black Friday/Cyber Monday PPC strategy?
41:28 Don’tAsk- Is there anything we can do to drive sales if the overall demand is down?
43:31 Booking a coaching call with My Amazon Guy
45:18 Jossie Ruiz- First time doing a 3rd party LTL for Amazon FBA. I need to set up an appointment for them. Is Carrier central the way to go?
45:53 How to fix an 8541 error, the value “brand name” conflicts with the value
47:06 Tips when Amazon rejects a brand name
48:02 Best practices for Black Friday
49:53 Michael Basilicato- Why do some stores show up under my main account other I need to toggle to their store?
57:02 Is it true that the main image size is less than 3000x3000 can cause suppression?
58:32 Zee Kay- What must be the PPC strategy for the newly launched product? Week1-4
1:00:20 Getting an inventory issues
1:02:04 Shahid Shafique- How to find sales and keywords without tools?
1:02:42 Is it worth doing the Black Friday deal with 30% off?
1:03:40 Matt Akins- Where do I find the flat file for my category?
1:07:54 Shahid Shafique- What’s the best practice to divert traffic from Tiktok because it’s not converting?
1:11:00 Mohammad Abdullah- Do I need to use these SKU labels, or are item labels OK?
1:12:07 CrazyMarlon- Any recommendations for photographers and video creators that are not expensive?
1:13:52 Review process for EBC update status
1:14:54 Would you consider posting a few questions on my new listing and answering them as a seller?
1:19:20 When does the Honeymoon period start?
1:22:34 Consequences of running out of stock
1:24:23 Artificial Stupidity- Apart from having nice images, maybe a video is the point of having A+ content just to pack it with keywords?
1:27:16 Which metrics do you use to decide if you should give up on a product?
1:30:22 Kris Gramlich- How do you get products into the “add accessories” section on the detail page?
1:31:12 Having a problem with counterfeit items for decals
1:32:52 Amazin Amazeen- What are your suggestions regarding my listing not showing for even my branded keywords?
1:35:07 Image issue - “low quality, this listing may be incorrect”
1:37:04 Kris Gramlich- How do you get products into the “add accessories” section on the detail page?
1:37:39 QueenMeme- I need to know how I get the ship to address to restock.
1:38:37 Advice on the main image getting suppressed
1:40:00 How to file brand registry claims correctly
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 What Is Your Strategy To Increase Your Margins?
10:03 Introduction
11:33 Tian Qin- How to track my profitability?
15:17 Testing seasonal products
17:19 ZenHardyProject- What’s the best method for setting up variations with no parentage?
23:57 Relaunching a product: To use the same ASIN or not?
25:36 Legacy accounts: Existing or new campaigns?
27:08 Jeffrey Valen- How long is it taking from the time of ship-out to the time product is available for sale via FBA?
31:02 Matthew McCormick- What's your process when you receive a bad negative review?
32:24 Tim W- What is the optimum time relative to manufacturing and product launch to create a shipment in Amazon?
33:38 My product is not eligible for Black Friday deals
35:31 Rana Muhammad U- Not getting good sales in the Australian market
37:17 My Amazon Guy can help get your account back
38:21 How reliable is Amazon's PPC sale attribution?
39:57 Amazon wholesale arbitrage / Amazon private label course in My Amazon Guy?
41:14 Advice in shifting to private label
44:08 Suggested course: Google Ads
45:05 How to fix screwed-up shipping templates
47:43 Getting a VAT exemption
48:22 Getting only 4-5 orders a day
49:12 Sales go down after Holidays. When Q1 starts, what’s the best recommendation for setting up ads?
50:31 What to do when Amazon loses seller’s items/units?
51:57 CPC is too high on my main keywords; what is the best strategy to run PPC for the newly launched products?
54:00 How can we rank our products with a low budget?
54:53 Start a PPC for the new launch product or go to the Vine program.
55:27 What’s the future of online arbitrage?
56:37 Using Marvel characters on the product
57:12 Can we recover our deleted SKU?
57:24 Best advice for those who sell in the handmade category
59:35 Any recommendation for party alcohol-related games/item
1:01:40 Trying to add an ASIN in Vendor Central, but Amazon says, “this item is a bundle”
1:05:16 My CTR is high, but I don't get many sales
1:06:34 Tiktok ads for Amazon
1:07:40 Don’t try reaching out to customers on Amazon
1:08:06 Is the first batch profitable in the new product launch?
1:09:10 Using the item maintenance form
1:09:59 Changing details
1:10:33 Which pricing sells better $44.99, $54.99, or $59.99?
1:11:20 The best practice is to add keyword backend EBC image
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 My Amazon Guy PPC AMA Live Q&A with Mina Elias & Matthew Davis
09:56 Introduction
14:24 Jeffrey Valen- How and when do you determine settings for TOS placement % and by how much?
20:13 Jahleel Pinner- Will existing products in 2 or 3 packs get the honeymoon period if I variate them with the existing one pack?
21:07 Differences between fixed and down only bid
22:46 ASIN performance level data
24:48 Creating a good campaign structure
30:30 DanteTV- How can I structure the campaigns to test all 55 keywords to see which of them perform well?
34:07 Karan Singh- Any tips you have on top of search campaigns with multiple targets at scale and in bulk?
36:26 Iza Fiaz- No significant improvement in TACOS; what factors should we consider to improve organic ranking?
40:14 Not seeing improvement in lowering bids
42:54 Getting minimal impressions after bumping bid to $100
44:57 Different date range of PPC reports
46:21 DanteTV- What is people's most common mistake when launching in the vitamins/supplement niche, especially with PPC?
53:19 Behaviors to look at when constantly testing
56:23 Karan Singh- Is cannibalization overrated?
58:35 Boxer- I have 450 units and want to maximize profitability; what is the best PPC method in this instance?
1:01:44 Andy Craig- In what situations do you like to use “dynamic up and down” or “fixed bidding”?
1:03:37 Karan Singh- What are some benchmark KPIs I should aim for? CVR, CTR, etc.
1:09:20 The 80/20 rule strategy for keywords
1:12:07 Daniel- How should we analyze our PPC campaign during the launch?
1:15:23 Adding misspell words to search terms and with PPC
1:16:17 Casey T.- Do you think that product differentiations working in January would also work now?
1:22:42 George Geourgiou- How many days should I wait when I launch a new product before optimizing the campaigns?
1:23:52 Ashish Verma- How to allocate budget across campaigns?
Mina Elias, our guest, started selling nutrition supplement brands on Amazon, and his sales skyrocketed quickly. He continuously shared his successful tips and tricks with other Amazon sellers and became known as the Amazon PPC expert.
His company, Trivium Group, began when he outperformed four large agencies and won a sizable bid from an organization. Since then, his company has grown by 500%.
Trivium was born with the belief that by implementing strategic marketing strategies, every eCommerce brand can reach its revenue goals. With his experience, he learned that:
👍 Amazon advertising is a time-consuming and tedious process.
👍 There’s no shortage of moving parts, unpredictable algorithm changes, updates, continuous breaks, and fixes.
To have measurable changes, you can’t:
🚫 Set and forget
🚫 Launch copy-and-paste campaigns
Being a multiple seven-figure earning FBA seller, headlining Amazon events as a speaker, appearing on countless Amazon PPC podcasts, and creating an entire PPC University course.
Along the way, he learned a couple of things:
✅ Success is repeatable.
✅ Being passionate about company culture and client success leads to continued growth.
Their team uses advanced analytics and in-house technology that upgrades with Amazon’s algorithm and macros to temper the ad campaigns until each one is perfect. From there… they go further.
Support the show
00:00 My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo and Faith Denniston
09:55 Introduction
13:31 Filling out the category listing flat file
20:04 Why switching product category is not worth it
20:59 Not getting the same order volume on different campaigns
22:51 Example of a good keyword stuff product page and A+ content
25:23 SEO writing process
27:15 Brandon Gable- Best temporary ramp-down process?
29:23 Erhan Guclu- What is the best giveaway strategy now?
31:53 FBA wholesale product hunting
33:34 hauptp1- How many products would you send to the vine?
34:39 Reorganizing video sequence on the product listing
35:40 Opinion about Vine reviews
37:08 Encouraging customers to ask for reviews
38:08 Jeff Allen- Can you respond as a manufacturer to the Q&A section?
40:41 Getting customers directly to your brand store using sponsored ads
43:56 Vine heavily depends on the product
44:33 When to defend and offend your space
45:44 Number of products being sent to vine
45:53 FBA New Selection
47:30 Showing up for a specific keyword on search terms
49:40 Getting a brand approval
50:44 Gabriel Alvarado- How do I add more of my ASINs that I've been selling but weren't included in the recent Brand approval?
52:16 Finding your strongest target when implementing keywords
55:38 Outbid your competitor through defensive campaigns
56:45 Strategy for a saturated niche
58:43 Create your brand name in less than 10 characters
1:00:21 Step on making a full update of the listing when somebody claimed the ASIN listed under
1:03:40 Successful product needs to scale and have more velocity
1:06:51 Naghman Chak- What "triggers" the consumer to buy?
1:08:56 DanteTV- How can I structure the campaigns to test all 55 keywords to see which of them perform well?
1:10:58 Spending a lot on PPC, but no sales
1:15:54 Taking advantage of the 'honeymoon period
1:17:44 Setting up your seller account
1:19:16 Ali Kolachi- How to get a contribution on an attribute?
1:20:40 Kadir Soran- Is there any way to get advertising reports older than a year?
1:21:22 Maney Yenam- Can I hide my BSR on purpose?
1:22:39 Frostax- How do I switch to FNSKU?
1:24:40 Majid Ali- Can we change listing images after a month or two or more?
1:25:19 Pros and cons of selling in other markets
1:27:49 hauptp1- What to pay attention to when writing the copy of EBC?
1:29:13 Varadraj Nayak- Is there any way to know from where I'm getting sales?
1:31:11 If the active listing doesn't have the brand name, then do a change
1:32:55 Shumaila Saeed- My Amazon parent listing is showing incomplete, but childs are active. I can't find out what is incomplete.
1:35:42 A guide to launch better on Amazon
1:38:18 Ophir- What strategy is MAG taking with deals and coupons for Black Friday / Cyber Monday?
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 Introduction
12:42 Hidden Suppression: Unavailable Listing and with FBA Inventory
14:33 Parentage/Variation creation
18:33 Lyle Thompson (Dee) Brand name and Listings got Hijacked
25:44 Robert Banarez - Flatfiles for Size and Color Variation
37:18 Bob Dykes - Amazon lost his items and did not acknowledge the receipt, although it was written in the Amazon system that they did receive it. Good news! This is recoverable.
43:17 Sean Filmore - Add multiple quantities on the listing by creating FBM in addition to his FBA
48:01 Jeff Allen - Keyword indexing and ranking
48:36 Learn how to filter the data to get the maximum value that you are looking for
54:26 Luis Carrera - Hazmat concerns about his products
59:03 Noman Afzal - PPC strategies for newly launched products.
1:05:18 Zameer Naqash - PPC campaign strategies (Auto Campaign) for his Kashmere scarf products
1:15:25 Product doesn’t show in the Managed Inventory
1:15:58 How to use PPC to rank products?
1:16:24 Amazon Selling Partner Starter program of Amazon is just lip service.
1:10:05 How to find the most profitable suppliers which have profitable products?
1:20:18 How do you recommend the first 10 reviews after launch?
1:21:24 Tips for getting a buy box quicker for a new account
1:22:14 Have an A+ content in all of your listing
1:23:45 Can I send Amazon an oversized box?
1:25:02 Steven recommends Datadive
1:26:13 Amazon fees based on dimensions you place on the back end
Support the show
Josh Hadley, our guest is an Investor, a Mentor, and a Strategist
He teaches how to build, grow & sell 7+ figure businesses
He is an experienced leader with strong management, sales, and business development skills. Record of achieving outstanding results through teams by implementing strategy, effective goal setting, action plan development, and meticulous execution.
His Specialties are as follows: Business Development, Digital Marketing, Sales, Strategic Planning, General Management, Training, and Organizational Development
00:00 Launching Products 101 with Steven Pope and Josh Hadley
09:57 Introduction
11:20 Number 1 mistake people make when they start to think about launching their products
13:27 summary
14:07 How important it is for Amazon actually to be building a brand.
15:43 Market Basket analysis tool
16:26 Launching a product on a regular basis is actually part of the A9 algorithm in someway
18:50 Everybody needs to continue launching products
20:17 What the market basket analysis does
23:01 Go find your competitors
25:00 Looking if the data is accurate, does amazon really rank my staff?
27:19 3 Tips for reaching out to your manufacturer
32:38 Tips on finding US suppliers
34:21 How to check product patents or trademarks before starting selling?
38:28 Does Amazon protect patent-pending claims?
39:49 Selling in Canada and Mexico, is there any harm in switching this on?
41:05 Competitor making purchases and leaving several 1-star NCX reviews
42:10 What type of campaigns and bids are you using for a new launching product?
45:35 Should we target a specific keyword at the beginning for PPC?
59:03 Best to learn Macros in excel to fully optimize these sheets
59:17 Can I also update the design and keep the ASIN/Rank/Reviews?
59:28 Did you build that excel sheet, or is it software?
59:38 When someone purchases the "Full Listing Optimization" package with MAG, how does the process compare?
1:00:42 How do you use Starbucks? Would it be considered a parody?
1:01:18 What are your usual pricing strategies for new launches?
1:01:59 We have a utility patent, and Amazon helps us take down copycats
1:02:10 If the bids are high, should we focus on the longtail keyword?
1:03:41 Why not review category bestseller pages for product planning
1:04:37 Is the vine program worth it when launching?
Support the show
DIGITAL EXPERT - OPERATIONS LEADER - BUSINESS DEVELOPMENT - INNOVATIVE ENTREPRENEUR
Highly experienced digital business and successful management professional recognized for consistently growing revenues and profitability. Confident, highly energized, effective, and persuasive communicator with strong interpersonal and entrepreneurial acumen. Skilled in global, scalable operations and sales development for start-ups and established Fortune 500 environments.
Leadership - Transformed culture across multiple departments while growing revenue over
100% without decreasing services to internal and external constituents
Strategy - Created scalable models for operations and revenue generation for start-ups
and Fortune 100 environments
Technology - Experienced in all earned and paid digital media, PR, and marketing, along
with CRM and marketing automation software (Infusionsoft/SalesForce/HubSpot)
Collaborator - Consistently increased revenue and decreased costs by negotiating distribution,
sales, and strategic alliances with external partners and service providers
Amazon Product Research & Product Launch Q&A
00:00 Introduction
02:44 There are tons of opportunities on Amazon
02:46 It’s always a good time to launch a product on Amazon
03:36 Success rate on selling on Amazon
07:56 Product ideas always start with keywords
08;46 Greenlight for Products ideas criteria are desirable (search volume), feasibility (can you actually make the thing), and viability (can you make money out of these products)
11:03 Do multiple design filings patents for different aspects of the products
12:40 If the product is selling really well in the first 48 weeks, defend it a little bit with a patent
14:16 The importance of Brand names
16:26 How to select your brand name and its corresponding domain from godaddy.com
27:19 Branding is very important on Amazon
27:25 Shorter and relevant brand titles stand out. There is instinct credibility
28:24 To reach the target customer and get the number one spot, your Brand should look legit; the seller looks legit the copywriting should be professionally written.
28:51 Have you ever competed with Amazon Basics yet
30:18 Difference between store name and brand name
30:27 Under one Amazon account set up as LLC, and within that, you can get brand registered for multiple brands, and once you have a brand registry, you can get multiple storefronts for each brand.
32:35 You can change your seller central display name as long as it is not yet taken; you can make it more relevant to your store
33:19 Troubleshooting issues on variation themes
36:25 Amazon splits the reviews to child variations when it reaches 10,000 reviews based on Dan’s experience
43:43 Have your seller name be generic if you are selling multiple brands
45:11 Any video is better than no video unless it is a bad video; make sure your copy is great on your videos
48:39 How to know if the parent is suppressed?
49:22 To check, go to the parent and click edit and if it should error or “the SKU has an inconsistent classification with the parent,” then it is
52:54 One piece of advice for sellers of handgun accessories is to be careful with IP infringement on models and weapons and as well as trigger keywords for Amazon-like weapons.
55:01 On the initial launch of your products, what is the process of deciding to add variations specifically for color variations
56:02 Pick the number of variations you want first and recognize the benefit of having 4 or 5 over 2 or 3 and then use PICKFU to rank colors and look at people’s feedback
Support the show
00:00 My Amazon Guy Weekly PPC Live Q&A with Matthew Davis
11:26 Introduction
12:44 Can we change the company name on Amazon?
13:33 Tips for video ads
18:21 Is it ok if the campaign budget runs out every day after a couple of hours?
23:32 Is there a way we see ASIN-level search term data via some downloadable report?
25:21 What are some of the most effective methods to reduce TACOS?
32:34 When doing bulk analysis for ACOS and bid updates which specific reports do you use?
33:20 Where to look at the Broad Match with modifiers
38:18 I have ACOS% on these campaigns where the budget runs out.
40:23 What will be the best strategy? I normally use down only and keep my TOS at 20-25%.
45:54 Should I negate the brand name in phrases and broad matches?
51:01 2 most common causes when campaign performances come to a halt
53:30 Any PPC tips going into the Christmas season?
1:00:49 How can I use SB-Video campaigns to get an advantage over my competition?
1:02:38 If my product is an accessory for a trademarked brand, can I use the brand name in my keywords?
1:04:39 How do placements work for product ASIN targeting campaigns?
1:06:52 Unpack the search term winning bid process; how many impressions are available at each moment?
1:11:24 Does dynamic down only spend less because of less impression?
1:14:35 How much does it hurt the performance of a campaign to run out of budget each day vs. keeping it afloat?
1:18:59 Does the phrase match every work?
1:20:46 Can I reduce the bid below CPC to keep the campaign active throughout the day?
1:21:45 If I'm running out of stock, should I decrease PPC spending or increase my prices?
1:22:21 How much is a good conversion rate on Amazon?
1:24:30 If campaigns have only one converting search term, should I move the term to another campaign or leave it alone?
1:26:00 Do you see Walmart as an opportunity for sellers?
Support the show
00:00 Introduction
12:31 slither.io was played by everyone inside My Amazon Guy initiated by Steven Pope
15:47 Is there a threshold for Amazon's pending orders for the customer to purchase or cancel? Check if you have the subscribed and save buttons.
17:35 Bought a brand without an Amazon account. All information is tied up to ASIN level
19:58 How should we allocate our PPC for a great launch of a new product and new brand?
22:51 Special Black Friday lightning deals for overstock items, but Amazon doesn’t allow this because it doesn't have Amazon sales velocity.
27:01 SEO strategy for 2 variations of one product
28:33 How do Placements work for product targeting campaigns?
31:18 Parentage: Used a flat file to group 6 variations.
34:27 How does FBA Amazon refund/return or replacement option work?
37:58 What is the best way to set up hidden search terms when creating new listing?
43:20 How does the BSR disappear?
51:00 What is the Case pack limit for “individual items”?
52:46 Amazon can your competitors with lower FBA fees (sold by amazon & fulfilled by amazon)
56:08 Creating a listing to Amazon and then syncing it to Helium 10
57:53 Do coupons help organic position? Ask if coupons increased your sales velocity
59:34 Never go out of stock; create a second SKU for FBM.
1:00:46 Raise your price, cut your ads spend and never go out of stock
1:00:54 How to get my listings to come up on top of the search even though I don’t have a Brand registry yet?
1:02;21 Does Amazon handle all tax payments to the States?
1:03:19 How do you deal with counterfeit sellers in your ASIN? Report via test buy.
1:06:57 Does the Honeymoon period repeat if you launch in another country?
1:10:17 Will Amazon accept the invoice of their brand-recommended distributors?
1:11:21 Before creating your own brand, try retail arbitrage or online arbitrage because you learn a lot of basics in them.
1:12:09 Where do the Sponsor Display Video Ads show? Answer: On Mobile
1:14:30 Best software to list on Walmart, especially WFS?
1:14:44 Do we need to optimize the parent, too, when optimizing the children? The answer depends on your category.
1:16:35 What should I do if I deal with low-cost products and shipping costs are usually higher than the costs of the products. Answer: sell thru packs
1:19:24 Suspended account after opening the account
1:21:09 Issue with the new manage FBA inventory screen
1:23:42 Go to the partner network and check manager app might have some rogue app that turned back on and see what has access or disabled
1:24:20 Are we allowed to use the words “bonus,” “free gift,” and “gifts” in the title?
1:25:09 You’re more than welcome to send bundle stuff and bonus item but be careful how you word them.
1:25:16 Don’t put bonus or free gift on your title; you’re probably gonna be yanked, and this makes your listing look cheap.
1:25:38 Brand your product, make it look premium and make it better in the competition
1:26:11 Keywords not indexing issue
1:29:38 Check your listings once a week and get a bird’s eye view of the overall of that week
1:31:58 Got a review from an old customer through the mail. Can it be redirected to the product detail page?
1:33:05 How to remove/appeal permanent restrictions of proactive messages.
1:33:52 Any advice on running ads on children's books
1:38:44 Is there a report showing which ASINs have the brand story?
1:40:35 How to resolve indexing issues
1:41:20 How to get out of stock alert from the Amazon detail page?
1:42:33 Is Shipstation good if I want to fulfill my own orders?
1:44:03 How to improve our Click thru Rate (CTR)
1:44:09 Make your image relevant, make your price bearable to your competition, and make sure that your images show that you are a premium p
Support the show
New Brand Store Builder Tutorial by Arielle Young
00:00 Introduction
00:11 Brief Overview on How to build a brand store
01:19 Brand Storefront services at My Amazon Guy website
02:55 Create and customize Stores for your brands
03:02 Your brand should have brand registered Trademark
03:41 Create Store then Go to Store Settings
03:50 Place the Name of Your Brand
04:01 Upload Brand logo
05:09 Create page store by going to page manager
07:13 Everything done inside the store builder is saved automatically
08:42 Add Page and Name it
11:29 Video is super engaging like a loop background video
13:25 How to make graphic design clickable
17:25 Add Multiple Tiles
18:32 Best Practices
18: 35 Header should be bold and eye-catching, something that will compliment your brand
18:49 Create a minimum of three (3) different pages of different products
19:03 Homepage should have different types of filter tabs displayed
19:19 All images should be clickable
19:50 Avoid product list, get buyers’ attention, and break them up with engaging imagery
20:11 Customize your storefront to the season, update your banners, and bring forward products that are relevant to the season.
20:33 Check some of the most popular storefronts in 2022
26:47 Publish it by the top right corner, submit to for Publishing
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Restock Limitation Solutions: FBM & Inventory Alerts (Amazon Best Practices)
00:00 Introduction
00:24 The only thing that is within the Seller's control right now is Fulfilled by Merchant (FBM)
00:29 No amount of ticketing will give a guarantee that the restock limits are gonna go up
00:49 Get your inventory in order by creating duplicate SKUs for FBM
01:24 Two offers from the Buy box, one from FBA and FBA
02:26 How to duplicate your SKUs - 2 ways how to do it
02:40 Template Upload - Download Category Listings Report (CLR) at Inventory Report
04:10 Change of SKU and change of fulfillment method
04:36 Get the ASIN and select “copy listing” from the dropdown menu and fill in data and choose FBM and save.
05:39 Add the products and hit sell condition as new and then sell this product and fill in the same information.
06:20 To check if the SKUs have been duplicated correctly, they should appear as FBA with stocks and FBM with stocks
06:50 Set Replenishment Alerts for weeks coverage or unit counts
08:12 How a Replenishment Alert email looks like that tells the items that are low on stock
09:44 Send and Replenish inventory
10:08 Get certified with FBA Logistics Course at MAG-School
10:38 Go to Business Reports, then click on Sale by ASIN (set ASIN on the little button)
12:07 Don’t Go Out of Stock
12:33 Activate FBM and make sure you have a warehouse and your own 3PL solution in place
12:57 My Amazon Guy offers full-service management plus Trademark and more
13:21 Free ASIN Review for your listings
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Weekly Amazon FBA Live Q&A With Jason Mastromattero and Faith Denniston
11:03 Amazon Earnings Call
11:19 Black Friday and Cyber Monday are coming up
11:32 Restock Limits are frozen!
13:07 Join Steven Pope on Thursday at Noon EST
14:21 Does MAG have any videos on the best wording to request more inventory space
15:41 KDP book release does it matter if I run ads to the paperback ASIN or the eBook ASIN
16:17 One of the ASINs PDP has changed to the dog page
21:47 Since Amazon trashed restock limit, any 3PL recommendation
22:43 I have an ASIN for which the FNSKU starts with B instead of X and I want to change it
24:51 Selling projector screens w/ stand and unable to rank it; spent $10k on PPC
27:33 I sell pillow that Amazon classified as a toy because of the "toy" included in the title (have since removed). It's now in the home and kitchen category
29:20 Can be enabling small and light for my best-selling product cause any problem
31:41 I was approved for BR but the lawyer submitted the name in all caps and that is how Amazon approved
32:52 Any advice for a product that sells 70% of its sales on single KW
34:32 If I target exact "candle holder" then negative exact "candle holders" will that work
35:46 I have like 500 campaigns many of w/c are not converting or showing impressions, would turning off so many at once negatively impact my PPC
36:24 Should I use UPC or ASIN when doing a Full Update
37:14 Would I be able to get Amazon to update if I get pending TM adjusted before it's approved
37:57 Cannibalization Question: If you have very similar search terms in the same campaign w/ exact and broad match on all search terms will they cannibalize each other
39:18 Steven launches tumblers themed towards diff niches, any reason why they are never in the Vine program
40:46 If the same ASIN is in Canada and in the USA, can they have different titles
41:54 Does MAG manually track KW ranking for their clients
43:08 I'm doing PL but for some days Amazon restricted me to edit my own listing and asked to get approval from that brand
44:51 Recently got BR however the listing I need to use it on has my company name as the brand name
47:30 Need hands-on experience in PPC listing optimization under the MAG mentorship
49:26 Is Amazon seller your full-time source of income
50:58 For the BR, I see we need to send an image of my brand on a product but I have mostly paper prints and we don't print our logo on them
53:32 Is FBM also a profitable way to go
55:29 Can FBM have a prime badge
56:13 Do you have any tips to pass the internship
57:42 Amazon slashes your restock limit
1:01:02 Amazon fooling around w/ the main image sizes
1:02:29 Any tips on how to overwrite a Whole Foods listing
1:05:33 Any tips for product photography
1:08:12 Why is white background so important
1:11:13 Can you guys talk about some good ways to use Brand Analytics to identify the most useful KWs and search terms
1:14:30 Search terms KWs is Golden KWs
1:15:04 Anyone uses Adtomic at MAG
1:16:38 How do you set your bids to automatically lower as your daily budget begins to reach limit
1:17:51 Planning to sell artificial flowers does adding captions such as "Happy New Year" to "Happy Birthday" on the pots would enhance my sales
1:20:06 What's the best way to manage the buy box when it is being split between 2 sellers and it's coming down to the price
1:21:24 My new account was recently deactivated
1:22:58 Any 3PL recommendations to offset any delays in FBA receiving or restock limits
1:24:08 Visit https://myamazonguy.com/
1:24:41 Visit https://mag-school.com/
Support the show
How To Check Coupons Applied:
00:00 Introduction
00:19 Go to Advertising Tab inside Seller Central
00:21 Click Coupons and go to the coupon campaign
00:25 Go to the expired one
00:28 Display clicks and redeemed
00:45 Go to Reports and go to Fulfillment and click All Orders
01:25 Download the Txt. file and import to google
02:42 Find, sort, and show the redeemed coupons
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Support us, buy some Swag: MyAmazonGuy.com/Swag
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Weekly PPC Q&A with Matthew Davis and Wajahat Noor
09:56 Introduction
11:29 How to stay competitive in a lucrative time of the year
13:47 Teaching the existing campaign what you want from it versus trying to start over fresh
17:22 Criteria for getting a good CTR
24:19 SEO indexing and ranking, advertising targeting indexing and ranking being tied together
27:03 Focusing more on the purchase KPI
31:56 Taking a deep dive into the data
35:15 DSP adds huge value
40:27 Negative it from the negative list
41:45 Cerebro vs search query performance
43:27 Dynamic down is the most conservative bidding strategy
47:04 Broad match campaigns are more useful
51:55 Making little adjustments on bid and bulk upload it
53:55 Look into the market before launching
55:42 Whenever you are using the report, look at the big picture
59:20 Making sure that your ads are driving relevant traffic
1:03:27 Change your build strategy if not getting enough impressions
1:05:31 Amazon decides what to get accepted while the other get rejected
1:07:00 Sample structure of a PPC campaign
1:11:59 The good use of strike zone thing
1:13:56 Doing a performance oriented budget rule
1:15:43 Look at the relevancy behaviors as like a web cloud
1:19:00 Repeating keywords in the product title
1:21:48 Using broad match modifiers to target keywords effectively
1:23:43 Display ads can have different targeting behaviors
1:26:43 If it’s converting, you never pause it
1:27:49 Exporting targeting reports
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Vannesa Hung joins Steven Pope. She’s a data-driven and insightful problem solver, passionate about eCommerce, Amazon, and finding solutions to manage businesses in an efficient and meaningful way.
She fell in love with Amazon when working as an eCommerce Account Manager and found her way to start her own seller account and management agency.
The unsexy stuff on Amazon excites her, from daily tasks to complex problem-solving. She realized that sellers underlook management and processes in their accounts because they don't translate directly into high ROIs, low ACOS, or a bunch of reviews. Still, it is one of the three key pillars of a successful Amazon business.
That is why she founded Online Seller Solutions, to help sellers solve their Amazon problems so they can free themself up to plan and monitor their business growth.
She specializes in three main areas on Amazon, catalog, inventory, and account health. She likes creating and managing standard operating procedures (SOPs) to integrate teams and software in simple routine operations to save time and money.
Experience has taught her that there is no impossible problem to fix on Amazon; you just need to find the right approach to it.
She is working right now on launching a podcast in Spanish and building her agency to accomplish its mission.
00:00 Introduction
04:12 Amazon changed Steven’s product's image and kept lying to him that the parentage was the problem.
04:40 Deleted the parentage, and the problem still persisted.
05:16 Will a flat file upload fix stuck title bullets or images? The answer is it depends
06:48 If you want to make image changes make sure to always send a link to the manufacturer's website, even if it's your own Shopify with your main image
09:55 people think that with flat files, you can solve everything right anything that you have in the catalog: Not True
10:10 You can contribute to attributes and you can refresh in a harder way than using the Seller Central UI
10:22 If something is stuck, the only way you could fix it through a flat file is if you delete it with the inventory loader file using the X delete feature and then upload it again as a full upload in your regular flat file.
11:24 One of Steven’s favorite hacks is loading the UPC when it's blanked in a template file upload
13:53 Account suspension on a private label in the US and Wholesale in Germany with two separate accounts if the wholesale account gets suspended will the U.S private label account also get suspended
14:18 Getting error messages “incorrect date format” when uploading shipping templates
16:25 Deactivated account seeking how to write an appeal or plan of action
19.21 Enroll in the Amazon Reinstatement course at MAG-School.com
19:48 Product Research and Product Hunting tips
21:06 Product not indexing so spend on Advertising. You need Sales to Index.
23:11 Download the Category Listing Report (CLR) to identify keywords that will index
31:53 Benchmark for highly Competitive keywords
32:27 How to avoid hijackers
37:51 Amazon mapping SKU to an unknown ASIN.
40:50 What tool do you recommend to upload image URLs?
41:40 Ho to load images in bulk to Amazon
42:08 What are the problem or cases that are solved by FlatFile method only
43:42 How to update the field which is locked?
48:44 Create uploadable URL images using a special hack in Google photos
49:43 How to add GS 1 UPCs
54:27 Amazon assigned the main image on my listing that is not my product
57:01 How to know which SKU for multi-SKU ASIN has contribution rights?
58:31 Why do listings change to FBM after an FBA listing is updated?
01:04:45 If my inventory is in transit when is the best time to create PPC plan?
Support the show
00:00 Special Halloween PPC Live Q&A with Matthew Davis and Orkun Duzgun - Nov 1, 2022
10:54 Amazon restricted many of my products
13:33 How long should I collect data before making changes to my listing in the Seller Central page and creating new campaigns?
17:32 When should I actually start advertising on a new listing?
18:12 Amazon ads vs Google Ads
21:43 Amazon is not a light switch, it's a windmill or a flywheel
27:29 When creating a new SP campaign, do you use or pay attention to the keyword IS/IR score and a suggested bid?
29:17 Target liberally, bid conservatively
31:52 Organization on Amazon advertising is key
32:05 What is the new forecast beta on the ad creation campaign?
33:35 Can you explain the difference between child and variations?
37:21 Is there any way to rank for keywords that may be prohibited?
40:33 Is it smart to optimize all auto-campaign bid amounts at once for different products?
47:34 Why is it advised to only run ads on one variation per parent listing?
50:41 How's Amazon's algorithm take singular and plurals of the same keyword?
52:11 What do you use to decide when a negated term 11 clicks no sale?
55:50 What is the best metric to look at? The best seller variation? Best converting? Best CTR?
1:02:54 What about the counterpoint of each variation has its own ranking and indexing?
1:06:51 When should I create my PPC plan meanwhile my inventory is in transit?
1:08:32 Always want to test, it's not a bad idea to test other variants.
1:10:55 What should be our strategy before and after the holidays?
1:15:19 Is it better to have separate campaigns for each match type on SP?
1:20:19 How long it takes for the shipment to reach the Amazon warehouse once it reaches USA Port?
1:21:30 When optimizing keywords, how do you usually lower bids if an ACOS is super high?
1:25:14 Amazon seems to be giving more attention to other campaigns.
1:27:45 Should I use keywords from 3 categories or focus only on one?
1:30:21 When entering a new marketplace with an existing product, what's the best PPC?
1:35:07 Do you have any recommendations for firearm part sellers?
1:38:06 If I were to stop and move to only one variation, how would you do it just turn off the other variations or start new?
1:40:21 I have a listing with 12 SKUs, 3 colors, and 4 sizes. How would you go about setting up PPC campaigns?
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 12 Amazon Sellers Ask Steven Pope Tough Questions⁉️ How to Survive Q4
10:46 Introduction: 10 guests ready to roll
10:52 Jeff Allen: During the holiday season, out of Brands, how do sellers stay in stock, not go out of stock and lose that buy box?
11:19 Restock limits are a big hurdle.
15:06 Catey McCray: What are some tips to help us get reviews on brand-new listings?
20:26 Sean of Real Skin Care: Looking to expand, remote fulfillment and NARF
25:42 Krissan Patterson: General ideas about advertising budget for a holiday
30:26 Vaibhav Gupta: Cost questions, as well as the keyword targeting and potential placements and negatives
40:11 Nasib Manekia: How are you able to manage hundreds of accounts? More so like the SOPs and the processes
49:39 Robert Banarez: How do you guys manage, I guess, both documenting your workflow for support case management?
1:00:33 Alec Beaton: I've got an SKU that actually stocked out since we were doing a redesign of it
1:06:36 Nikhil: I want to know the best way to come back and get my kind of velocity back
1:18:18 Brian B: Why are images shrinking my images on mobile?
1:37:37 Abdullah Abdullah: I want my rank back; what would be your strategy?
Join https://streamyard.com/bfbg9r4gda to ask a question on camera. If you are a US Amazon Seller and have any business questions, we invite you to come to the show. Get featured and be bold to ask Steven Pope any questions live on camera.
Tune in to your favorite social media platforms, as this event will be simultaneously broadcasted to YouTube, Facebook, and LinkedIn. Save the Date every Thursday, Noontime!
Here's my Invitation!
I have put together a step-by-step short clip on how you can join me on Thursday. Check the preview! This is an all-new format and hasn't been done before. I hope you're all excited as I am. Hope to see you all there!
Reminders for November 3 at 12:00noon EST
You can join the live session when it opens 10 minutes before going live. Turn on your camera and microphone beforehand.
- Click the "Join Live Session" button to enter StreamYard studio.
- The live session will only allow 10 people at any given time.
- You will be notified upon entry once the studio is at full capacity.
- If you got in, you can leave your question on the private chat within two minutes
after entering the studio - Once your question gets selected, be ready to get on camera with me.
- You will be removed from the stream after your question has been answered.
- Continue to join us and tune in on your favorite social media platforms, as this event will be simultaneously broadcasted to our YouTube channel, Facebook, and LinkedIn pages. Save the Date every Thursday, Noontime EST!
Support the show
Write your questions as a comment on this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Best Way to PREVENT Hijackers & UnAuthorized Sellers on Amazon
00:00 Introduction
00:24 Simple Hack to Prevent Hijackers from your listings
00:27 Make sure that your Brand Trademarked Name is in the Main Photo
00:35 Add Packaging or Brand Name to your Main Image will discourage hijackers from showing up on your listing
01:29 The no. of hijackers went to zero after updating the main image with Trademark Name
01:48 Send a contact point to each of these unauthorized sellers
01:52 Go to the Buy Box and contact sellers and send them a cease and desist.
02:22 Add-to-cart each of the unauthorized sellers’ items and purchase them so you can report
them selling a counterfeit good and getting refunded.
02:40 File Trademark takedown inside the Brand Registry portal
04:14 Amazon will back you up if unauthorized sellers are proven selling your items without
permission
04:28 Avoid all the hassle and update your main phot with your Trademarked brand name
04:33 Book a coaching call session at https://myamazonguy.com/book-a-coaching-call/
04:44 One of My Amazon Guy services is filing Trademark for sellers
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
The Why of Hidden Image Suppressions
00:00 Are your Sales down on Your Listing and Wondering Why?
00:12 You might have a Hidden Image Suppression
00:29 If the Main Image is bleeding meaning crossing the pixel line, it may cause the
product not to be found via Organic Search
01:26 Example of the Main Image done correctly: Age of Sage
03:30 Have your ASINs checked weekly or monthly depending on your scale size and
risk portfolio. Type in the ASINs manually and make sure they show up.
03:58 It’s good to be aggressive on your main images because it produces excellent results
04:47 Run PickFu Test and Get 50% Off on PickFu: Use Promo Code:pickfu.com/myamazonguy
05:09 What’s the best way to get attention and get clicks
05:16 Been receiving a lot of coaching calls and request about images getting suppressed
05:11 Place video on your premium A+ content
06:05 Proof of Hidden Image Suppressions and how to solve it
06:20 Checkout IRFAN to test whether you have an image bleed
06:47 Just because you are bleeding does not mean it will cause a flag
06:59 Use Snag It to edit images, it is a non-designer editing program
08:38 Amazon Best Practices Guide to Increase Your Sales
09:46 How important listing optimizations can be
10:34 Hidden Suppression Problem with Title Violations
11:01 Visit https://myamazonguy.com/ for coaching and full service management
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
NEW Amazon Seller Badges on Storefront
00:00 Introduction
00:12 Brand Storefront is different from your Seller’s Storefront
00:26 If you click your product page and click the Sold by icon; it will lead you to your
Seller Storefront
00:40 What’s new on Amazon Seller Storefront
01:11 Conversion win for Sellers if their customers buying decisions are based on who sells
the longest; where the products are manufactured and the number of sold units.
02:39 These changes give minimal impact change to Sellers but definitely a positive one
02:49 All I Want for Christmas is functional Amazon Seller Support!
02:53 Amazon Sellers going through a lot right now, so small wins such as this are nice!
03:11 Steven Pope on Amazon News
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODE Caster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Optimize an Amazon Listing That's Already Great
00:00 Introduction
00:21 ASIN Review on listings
00:28 Goli Brand created a great main image with a big photo
00:59 Make sure to leave white spaces on top and bottom of the image
01:16 An image bleed can cause a listing suppression or called hidden suppression
01:47 Consumables should show the product that customers are getting
02:24 Secondary images should show a person using the product smiling and looking
directly at the camera
02:55 ASIN review of Goli’s competitor; Images should show and tell
05:23 Missed opportunity: Place every misspelled keyword in the backend search terms
09:45 Weight loss claim is tricky because you have to have documentation
09:57 Most products are Subscribe and Save but should have at least 90 days of stock
11:14 Product grids are great for the listings to display various flavors of the product
12:17 If you want to grow your sales, don’t compare your listing optimization to the best
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Grow Sales on Amazon with JUST Image Updates
00:00 Introduction
00:15 My Amazon Guy offers a full-service digital marketing agency covering SEO, PPC, Design, and Catalog management.
00:49 Everybody wants to know how to beat their competition
00:52 Redesigned soap packaging for Age of Sage
01:11 Which brand packaging do you prefer?
02:40 Dr. Squatch has a polarized brand; the respondents either love it or hate it based on mentions in the comments section of PickFu analysis.
03:05 Identify the target demographic for your product
03:24 Which product would you rather buy?
06:05 The brand’s customer identity will be a great help to sellers
07:04 Are they clicking the product because of the brand's name or the packaging?
07:13 Which product layout do you prefer for the main image on Amazon
09:24 People like the packaging on the soap bar
10:28 When you run the PickFu test, you can rank orders between 1 to 3 or head to head
11:03 PickFu test will help prevent losing money from ads and help convert better
11:36 What is the first thing you do when seeing your design lost?
12:06 How did you do your initial product research?
12:54 Which advertisements are you more likely to click on?
13:30 In general, putting humans in the product shot converts better
15:54 You can run Texts test to see what will perform the best.
✅Get 50% Off at https://www.pickfu.com/myamazonguy
✅See the poll results: https://www.pickfu.com/results/lkHFn9tZLK-which-product-are-you
✅Mockup Generator link: https://www.pickfu.com/tools/mockups
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Four New Required Attributes
00:00 Introduction
00:17 The Four additional attributes are color, size, product description, and department name
00:33 These need to be filled by Dec 1 before they become required fields for some categories.
00:36 If unfilled, listings could be stranded or yanked entirely from the Amazon Catalog
00:38 First: Color Name will be required in a lot of clothing items such shorts, shirts, sweatshirts
00:55 Second: Size for shirts, coats, pants
01:08 Third: Product Description with a broader categorization from home, rug, blanket & others
01:35 Steven’s prediction is that the Product Description will be shown in addition to the
A+ Content in the future.
01:49 Product description could mean more copy, more SEO juice, more indexing,
02:37 Fourth: Department name specifically created for backpacks that can be for kids or soldiers
02:56 Effectivity Date is December 1, 2022
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Youtube: https://youtu.be/Nxv2o__WlK4
00:00 My Amazon Guy Live Q&A with Jason Mastromatteo and Faith Denniston 10.21.2022
11:03 Losing BSR on all ASINs
13:25 Best way to approach another seller to offer to buy his business
15:27 Broad spectrum and full spectrum CBD are prohibited terms, but can I use broad spectrum or full spectrum probiotic
17:39 Can you see how many people clicked on my Premium A+ content video
18:44 Launched my product 10 days ago, and after 3 days of launch, I was getting 100 PPC clicks daily. I increased my old bids by 20% and added more campaigns to get more traffic, but I got the same daily clicks w/a higher CPC
21:32 Should we treat Black Friday/Cyber Monday like we do w/ Prime Day in terms of strategies
25:00 I'm stocked out in CA but not in the US. Dropshippers are selling my item on the CA listing for a much higher price than my normal price. Can I temporarily close the listing to stop the dropshippers
26:25 What do you do w/ a listing that you intend on retiring
27:41 If I am brand registered, how do you prevent others from selling on your listing
29:06 During Prime Days, I used budget rules where those 2 days the budget rule increased campaigns 100-200%. Would more aggressively be having the budget rules increase campaigns 500-1000%
29:53 In A+ content, what does filling in tags on a photo do
30:48 Are deals during that week really going to start Wednesday instead of the actual Black Friday
31:35 Do you have a minimum required sales before you onboard a client
32:38 Guide about why the UK market is slow nowadays
33:43 What about the most competitive niche, how to tackle w/ the competition as the good-selling products have more competition
36:04 Regarding the 1000 stock limit, does the limit apply to each SKU or the total for all the SKUs
40:21 ACOS went up from 10-12% to almost 15%, margins are low on Amazon. That 3% eats up like 20% of our profit
41:54 No PPC, fewer reviews, less branding, no brand story, issues w/ bullet points, does not show up on same variations, fewer variations, same price; still, our competitor is beating us
45:28 How can I sync my UK listings to the EU Marketplace
46:43 What about the France market, is it good because nowadays the UK market is down
48:49 TM verification code did not receive
50:06 How to delete & re-list an SKU and revert all the reviews
50:56 Already selling on Amazon but in the handmade category and do not put in much effort. I have 130 products on Amazon, but the SEO is a mess, should I re-work the absolute winners and just deactivate the rest
53:51 T thought Amazon had automatically enrolled all sellers into remove fulfillment
54:57 I have a newer product w/ only 7 reviews, but I am the cheapest on the market, and my images are better, is it a good idea to target the top ASINs in the category
56:33 I'm selling in UK, EU & US using the same ASINs. Whenever I change EU listing images, it changes my UK listing as well
59:50 When the customer clicks on the child ASIN in the variation we advertise and buys the other child in the variation, does this appear as sales in the campaign manager
1:00:10 Just got brand registry approved, I had been selling my ASIN before approval. Do I have to link the ASINs to the brand dashboard to start making edits to the listings
1:02:20 Not ready to start adding videos and updating brand modules; I just want to edit descriptions, bullet points, etc
1:02:46 About Scale Insights Dayparting, I connected a week ago, and my sales declined from 88 to 35 per day
1:04:00 New seller on Amazon, last week I sent my 80 units to Amazon US warehouse; what strategy should I follow for PPC
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Steven Pope Talks to Amazon Sellers
07:58 Introduction
09:14 $10-$20 courses on Mag-School.com
09:52 Find a VA at SellerCentralJobs.com
12:02 AB testing to help drive more sales
13:00 Customized brand stories
18:04 When I see an IPI score issue it's generally because the the account has overstocked
22:10 Factors affecting your IPI score
24:30 Correcting a brand which is brand registered
26:26 Any traffic is good traffic
27:00 Trending markets depend on the category
27:39 Things to consider when launching a product
30:04 Banned product under a hostile category
30:39 Doing a sponsor brands ads
31:04 Strategy when doing PPC for different variations
31:50 Do you need to use an IP accelerator firm to file the trademark
33:00 What are your views on the first inventory levels for launching a product and private label
33:22 Seller being in control to add discount for subscribe and save
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 My Amazon Guy Weekly PPC Live Q & A with Matthew Davis
10:05 Introduction
11:49 Things to consider when setting up an SD ads
16:45 What does your PPC audit
19:02 Why you don’t have to pay much attention to the honeymoon period
20:55 Use your existing search data to create the most effective targeting
22:45 It’s all about the why; why are you targeting these things
28:48 The key thing is how you organize and structure
29:59 Driving traffic is what Amazon advertising is about, but conversion is the tricky part
31:29 Sponsored ranking is like a leading indicator for where your organic ranking is
35:42 What you are signaling to Amazon is to be more selected
40:33 Tacos is a combination of organic and advertising
43:55 Three levels of the funnel for any troubleshooting advertising task
45:35 Data is only as valuable as you decide to make it
47:48 Different campaign types show up at different places on the Amazon page
51:59 Lower bids to test on and see how it outperforms
54:48 Adding a plus sign in front and in between words
58:14 Breaking out performance metrics will give you insights
1:02:09 Things to consider when CTR and conversion have been dropping
1:07:06 Why the isolation single Target strategy is not as effective as it used to be
1:09:47 Things to consider when converting keywords into Spanish
1:10:52 Best solution when best-selling variation is almost out of stock
1:13:11 Use some of your own old data to get the most winning behaviors
1:15:13 Best action plan with PPC when back in stock
1:17:55 Example of where “cannibalization” is “cannibalization”
1:19:51 It's going to depend on what the data tells you
1:22:29 What should you look for when you want a drastic reduction in ACOS
1:25:28 Going for a longer tail keyword depends on what you focused on
1:27:05 Using a broad match modified when breaking down each single root word
1:29:08 How not to get the same information from the sponsored brand from a sponsored product
1:30:36 Your ad won't show up in the same place
1:32:01 Build on where you're already converting, not just impressions
1:34:17 Don't negate them, bid reduce them
1:38:00 Turn the bids up on secondary, tertiary performing variants
1:38:59 The number will be different depending on how much you know the market share
1:42:06 The beautiful thing about conservative bid structure conservative budget structure
foreign
Youtube: https://youtu.be/_NvWvSaVE4E
Support the show
00:00 Weekly FBA Live Q & A with Jason Mastromatteo and Matthew Davis
09:57 Introduction
12:26 Doing a full update on your title
13:21 Linking your Amazon external brand referral bonus to your Instagram
16:09 Looking for a discrepancy between organic and sponsored rank
20:00 Doesn’t matter what you put on Seller Central account name for an LLC business
20:30 Why variation keeps breaking
22:50 Some ASIN targeting campaigns won’t get impressions on half of my competitors
25:24 in terms of PPC data any hidden metrics ratios you recommend
26:53 Organize your campaigns
28:59 Change your variation theme into a valid subcategory
30:00 Big update on November 14th in fixing a bug issue
30:14 Your product is not relevant to these search terms
31:07 Getting the necessary certifications for a nut product
32:07 How can I use the sponsor brand sponsored display for defensive targeting
33:30 Driving traffic off of Amazon can affect your ranking
34:37 Trying a broad match campaign after doing an auto campaign
36:50 Date range to look back when analyzing data
39:54 When doing prime discounts, the sale referral fee would go down
40:31 Consider a significant amount of volume of your subvariant
41:54 Vacillate the seal between short-term long term
42:46 A product ID is assigned to an ASIN
44:17 Use bid control to keep your costs from going nuts
47:05 Pairing your top and most popular products
49:43 Doing a merge in your product
51:50 The best way to find new potential keywords
56:31 How many PPC keywords are in one ad group
56:44 Getting yanked for having multiple same products listed
57:43 How to identify organic and PPC orders on vendor central
58:05 Best way to break up one huge image into chunks for a Premium A+ Content
1:01:49 Broad match as the best cost per acquisition that we have of any campaign type across Amazon advertising
1:03:20 Product images with texts don’t index
1:03:46 I've recently replaced my A-Plus with premium plus but somehow, sales went down
1:05:14 Best platform to learn Amazon
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Allen Iov is the creator of www.the-brandman.com. Learn how to get your products into retail stores
Started several companies in the E-commerce space. SnapNsold was created to sell local people unwanted stuff on eBay. Around 2009, I pivoted that company to buy products off Aliexpress myself and sell them on eBay.
In 2015, I moved to Russia to help create a large online store in Moscow. We took products from large physical marketplaces inside and outside Moscow and made them available online. When my Visa in Russia was over, I came back to Seattle to start a wholesale company that sold products on amazon.
I went to stores around my area, took their best-selling products, and added them on amazon. After 2 years, I moved into branding and creating my own products.
This turned into a large company that sells its products all over the world. You can find us at Walmart, Bed Bath & Beyond, Nordstroms, Crate & Barrel, and Target.
00:00 Introduction
00:34 how to get into physical retail stores
1:05 Allen Iov as a retail industry expert
03:24 Getting into retail
04:04 Biggest mistake getting into physical retail
06:11 How does wholesale pricing of retail price works
07:20 Achieving the biggest successes
9:22 Best platform to get the best bang for the buck
11:10 Target is a behemoth waiting to happen
12:13 First retail experience with Walmart
13:46 How do big boxes pay you
15:02 Ways to reach out buyers
16:44 Getting a good retail packaging
19:06 Retailers looking for innovative trendy products
21:26 Showing good retail readiness
21:55 Hiring a rep to get into physical retail stores
23:21 How to find these reps
25:54 How to showcase your products to retailers
27:21 Running a boring business is good, consistent but boring
28:06 Packaging of items
30:04 Getting into online arbitrage
31:58 Amazon Marketplace in a nutshell
34:15 Branding is a lot have to do with trust
35:04 Payment terms and agreement with every retailer
37:20 About Brand10x
39:38 Good business book to read
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
0:00 Let's Chat Anything About Amazon with Faith Denniston and Enrique Becerra
9:55 Introduction
11:17 Few things that happen when your variations start breaking randomly
13:10 What is the Amazon product safety detail page removals
15:20 Group or separate multiple similar variations
18:47 How long does it take for reviews to combine once parentage is created via flat file
19:07 Returnable and non-returnable products
20:16 Product not searchable in search results
26:11 Focus on tacos goals
28:48 The word beer alcohol is missing in my listing
30:45 Listing that is not suppressed but with search issues
32:11 Where to download FBA shipments level data about the costs like UPS costs prep fee on that shipment and any other fees
34:32 When to remove high ACOS search terms
36:36 When asked to change the UPC for a listing, should we contact Seller Support or Brand Registry
37:29 Brands’ not allowing sellers to open a wholesale account
38:15 Which tool do you use to calculate monthly profit
39:40 Many vs fewer variations
40:48 Amazon requires you to use the new UPC for a full update
42:12 Best US state to get started Amazon business
43:45 Reviews from deleted ASIN
45:42 Importance of doing a brand registry before creating a listing
48:02 Losing Amazon bestseller or Amazon choice badge
48:51 Lower BSR on smaller subcategories
50:18 Reasons why no data showing on your search query performance
51:35 Search query performance should be analyzed via pivot table and never plainly by itself true or false
53:25 Data gaps are completely common in product list downloads
54:47 Product image and keyword relevancy
57:46 Is a product review video allowed to be uploaded to the product listing
58:43 Removing and replacing keywords on the front and back-end
1:00:39 Fixing your listing’s parentages
1:02:20 How to plan restocking of units for your first launch
1:04:47 Why you lose your Amazon choice badge while making price adjustments
1:05:07 Getting organize on search query impression report data
1:06:58 Don't count your chickens before they hatch
1:07:29 Getting a 3pl
1:08:13 Amazon on shortening the required characters
1:09:29 Set launch date in the future
Support the show
0:00 My Amazon Guy Weekly PPC Q & A with Jason Mastromatteo and Matthew Davis
11:34 Talk about the price point
15:40 get yourself profitable
16:03 Control all your variables
17:55 The Ultimate Guide to the SEO search query performance Phase 4
18:28 UPC issues
20:24 What metrics do you see to tell if a keyword campaign is not performing well
22:48 Looking at the discrepancy between sponsored and organic
25:44 Can't seem to get any traction
30:44 Photo upload recommendation
31:23 Not eligible for FBA because you need to go through a Hazmat review
33:34 If you’ve got like a cluster a handful of good targets test them
36:13 Fixing BSR
36:57 How to add and delete a plus content image
38:18 At what point if ever do we switch it to dynamic down
41:08 Doing a full update with the image in the flat file
43:14 Should I place my account on a vacation
43:37 DSP is a middle to top-of-funnel strategy it's to build awareness
47:15 When running an SD view remarking campaign, is it better to optimize reviews or conversions
50:14 How to check the best CVR
52:29 GS1 registered to the old company
53:49 Sell in Canada and Mexico via your Amazon FBA stock in the US
54:49 Bidding aggressively or conservatively when the search volume is low
57:06 How do you see the future of FBA Wholesale in the USA Marketplace
59:41 What to do if there’s no response from the seller support team
1:00:44 When optimizing a broad match campaign what is the best practice for those one-click no sales search terms
1:01:33 I'm trying to create a prime discounted discount but it says suppress because the reference price is not available
1:04:00 Amazon gift box getting damaged during delivery
1:07:46 How to achieve clients
1:08:58 How can I set up a business account
1:09:52 Amazon transparency program
1:11:12 Listings use third-party UPC that bought from barcode Mania
1:11:32 Testing SD campaigns, retargeting windows shoppers
1:13:45 How to list that product under UPC and the Brand's name or new UPC in my name
1:14:51 How long does it take for the SD campaigns to be approved
1:16:53 Remarketing campaigns to start the day after Prime day instead of now
1:19:17 Can you share some unique methods and tips for product research to find a winning product
1:22:24 How do I go and brand all my 500 products
1:24:49 The price is not showing on my listings display on Amazon
1:25:07 Is there an amount you typically bid to reduce a keyword where the keyword is relevant but the ACOS is above the target
1:26:24 SOP for measuring price elasticity
1:27:15 How can we change our listing content when Amazon did not update it
1:28:22 How do I ask for a Hazmat review
1:28:59 Get sales that aren't directly attributed to your business report
1:31:50 Changing the title of your listing
1:33:23 What you meant by remote fulfillment
1:34:01 Logging in the different IP address
1:34:47 Any news as to what we need to do for the upcoming fall Prime event to get the badges
1:35:39 Old image showing up on Google Images
1:36:33 Many clicks but no sales
1:37:19 When editing the listing I always get the advice that the listing is a low quality
1:38:27 Is it still best practice to run both FBA and FBM
1:38:46 May I please have some guidance on LTL case back shipments
1:39:57 For the UPC with gs1 should I buy code with company prefix or individual G10
1:41:25 Can I have multiple brands on one GS1 account
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
Support the show
0:00 How to Bring the TACOS Down with Faith Denniston & Enrique Becerra
09:55 Introduction
10:51 How to handle fake reviews
11:54 How to make the product title on Amazon match the UPC description and GS1
13:23 Where to find prohibited phrases, words, and sentences
14:49 My best-selling product is suppressed because Amazon found a discrepancy between GS1 and my brand registry
16:15 US account to participate in Prime Canada?
18:02 Double-check the dates on the limited deal
19:44 How to check the patent of a product?
24:05 How do you integrate the search query performance into your PPC optimization
25:57 I am running a price discount. Also, I'm gonna move my computer a little bit so we can see more of me and less of the side of my face
27:20 Benefits to having Amazon buy from you wholesale
29:08 PPC plus organic
30:39 How’s a+ helping a listing rank? Is it indexing in Amazon?
33:02 What is the best way to formulate a campaign budget and target ACOS
36:38 Let keywords matriculate for about 30 days
37:55 When your PPC orders or from your own branded keywords only and are getting clicks, but it's not converting
40:01 Many keywords, so many campaigns
43:19 What should our strategy to reduce ACOS
47:28 Amazon sales grid strategy
52:38 What could be the reason for the inconsistent CVR for the newly launched product here
56:10 When running branded sponsored brand campaigns, engagement is high
58:35 How many keywords would you put in an exact match sponsored ad campaign
1:04:38 Starting a new podcast format of Steven Pope
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Amazon has changed its policy about GS1 barcodes and has started taking down listings without GS1-certified barcodes in the listing. The problem stems from the mismatch between the registered brand name of the UPC barcode and the brand name of the listing.
Are you noticing issues with your listings being removed? Are you seeing messages concerning GS1 Barcode Certification errors? If so, My Amazon Guy has a service to correct this issue for you — stress-free.
Get Your GS 1 Barcode Change service here: https://myamazonguy.com/upc-change-gs1-amazon/
Michelle Covey is the Vice President of Commercialization at GS1 US, where she designs programs that help businesses grow through product identification and data communication standards.
0:00 UPC Code LIVE Q&A with GS1 Expert Michelle Covey
09:48 Introduction
10:25 Michelle Covey’s role in GS1
10:50 Talk about how some of the GS1 standards, particularly the G10 or UPC, are used with Amazon
11:29 How did gs1 become like the end-all-be-all of UPC
11:55 Where the UPC or barcode was born
12:45 With that unique identifier, so much more can be done in business
13:29 Does Canadian GS1 work in the United States
14:36 Should I just buy one and then just buy them as I go
15:37 If you do have more products, we do sell what we call a prefix
16:0 Data hub enumerates those prefixes into your G10s
18:27 No longer allow reuse
19:16 Does a prefix need to match the title of the product
20:53 Amazon tends to or wants prefers for you to prove that you have that relationship with that brand
23:47 Any identifiers are licensed from GS1 member organizations and can be used globally
24:52 Single product g10s are no longer compatible with Amazon as they do not have a company prefix
27:26 The disadvantage of a G10 exemption
28:30 Amazon does have categories that allow G10 exemptions
31:26 Resell something on Amazon they bought in the store that doesn't have a UPC
33:00 Is it possible for them to transfer those codes to my brand or company
34:36 How do GS1 barcodes prevent or help in any way with product hacking
39:31 Amazon's starting to check the database
41:45 Sellers are frustrated
45:37 GS1 Youtube Channel
47:06 G10 is usually used at a case level for barcoding
47:52 What is exactly the extra step to make Amazon match the LLC to the brand name
48:40 List all the brands associated with your LLC
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For the First 6 Months with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Support the show
Amazon Costing me Thousands of Dollars - Switches My Images
00:00 Introduction
00:18 I got this email this morning from one of my items
00:49 Amazon has changed my images
01:05 I have checked my listing
01:34 How does Amazon keep on loading the wrong information
02:01 Amazon Seller Support’s response
03:19 Amazon costing me hundreds of dollars doing this!
03:31 How to troubleshoot problems
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Amazon Product Description is NOT in the Algorithm Code
00:00 Introduction
00:41 Most products most categories are not displaying the product description field
00:51 Does the keywords that you stuff in the product description help you with indexing
01:06 Product description not filled
01:28 Digging deep into the description fields
02:32 Answer to the question: Does it index?
02:51 Amazon could change and have the product description field filled out
03:22 Here’s what you should focus on
04:00 Reduce your generic keyword length to less than 250 bytes
04:19 Make sure you have your keywords in the first 250 characters of the bullets
04:29 Your Brand Story can help your products Index
04:42 Any text that's inside of an image does not help you
05:13 Test it yourself
05:24 Crawlable text that's inside of a plus content I do recommend trying to
05:47 SEO Masterclass video
06:09 More SEO Tips
06:18 MAG SCHOOL SEO Course with Certification
06:28 Learn how to get market share increases on your SEO juice
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How Many Modules are in A+ Content (EBC) / Brand Stories on Amazon?
00:00 Introduction to creative ways to advertise your product to more customers
00:15 Brand Story of Lilly Posh
00:39 How many modules can you add to your Brand Story? Answer: 19
01:54 A+ Content Manager shows basic, premium and brand story
02:11 Basic A+ Content allows you to have 5 modules
02:24 Premium A+ Content allows you to have 7 modules
03:05 Sample of Brand Story for Age of Sage
03:15 Sample of Premium A+ Content for Age of Sage
03:46 Place a video inside Premium A+ Content
04:40 How to edit Brand story including Alt Texts
05:03 Put Spanish words behind Alt Text, they will index after 48 hours
05:10 Brand Focus Image
05:12 Brand ASIN & store showcase
05:27 Brand Q & A
05:35 Cross link after product after product because this is merchandising opportunity
06:52 Go to My Amazon Guy for all your Design service requirements
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODE Caster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Amazon News: FBA Slashes Restock Limits 60% - Makes no Announcement
00:00 Introduction
00:03 Amazon slashed the Restock Limits by more than 60%
00:27 Restock limits came down from 50,000 to 19,900 units only.
00:41 Alarming and this usually happens when Amazon has some urgent problems
01:08 It looks like Amazon has massive staffing shortages issues
01:22 If that is the case, we can expect all problems to come up based on previous experiences
01:52 If Amazon can’t deliver fast, we can expect more players to come into the marketplace
like Target.
01:58 If sellers won’t be able to send stocks to Amazon then we can expect sales to drop in Q4
02:54 Two things to do to address restocking limits
02:58 First, file a ticket requesting a restock limit increase
03:31 Second, request an exemption of override on your behalf to get the restock limits up
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
amazon news,breaking amazon news,restock limits,fba restock,amazon fba restock limits,problems shipping into amazon,amazon maturity phase,end of amazon
Support the show
Why is my Product Not Getting Enough Traction
00:00 Introduction
00:08 Question by Richard Jones
00:16 Selling authentic Feather Golf Balls sold on the listing
00:32 Do other people know what you are selling?
00:48 Load 6 Image Stack
01:08 Lot of opportunities to build Infographics demonstrating the product
01:36 No Brand Store yet
02:36 Show me the product in use
03:39 The organic rank on this listing is invisible and why is that?
03:39 Check Cerebro at Helium 10
04:24 Inconsistency on Title spacing
05:04 Bullet Points need development
05:20 Need video
05:33 Sample of Brand Story for Age of Sage
06:28 Create a Brand Store
06:49 There is no crawlable text in the A+ Content
07:15 The words in the A+ Content are indexable
07:38 Behind each photo, set Alt Text
08:03 Things you want to place in the Alt Text like misspellings and Spanish
08:16 Place the texts that you want to rank for, 100 characters of copy on each photo
08:25 Back end of A+ Content
09:55 Find a product that ranks for some of the same things that might want to rank
11:34 Get keywords to do competitor research
14:25 Redo the Title based on the new exact match keywords
15:17 Negate keywords that are not properly advertising your product
15:46 The keyword density you’re going after is not on point
16:33 Ask Steven Pope any Amazon Questions on Camera
16:39 Load your video questions on https://myamazonguy.com/ask_steven_pope_a_question/
17:11 Ask Questions and Book a Coaching Call at My Amazon Guy website
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Sebastian Hertz, co-founder of Zignify Global Product Sourcing
00:22 Finding Suppliers in China
00:31 Alibaba
00:32 1688
00:40 Global Sources
00:42 Europages
00:45 Wer liefert was (German)
00:46 Aliexpress
00:51 Finding Suppliers in Social Media Platforms
01:00 Google Search
01:04 Baidu - Chinese version of Google
01:22 Get enough proposals for the best prices
01:36 Being persistent in getting the right suppliers
02:10 Sending proposals to potential suppliers
02:16 Why do you need to have lots of proposals
02:50 What to watch out for
03:07 Check each supplier’s prices
03:30 Getting rid of trading companies
04:01 Background check every supplier
04:05 Things to consider when choosing suppliers
04:38 A bad web page doesn't mean it's a bad company
05:06 Power of referrals!
05:25 Flexibility in communication
06:48 Being extra cautious
07:11 Check for licenses and certificates
08:21 When working with sourcing agent/company
09:22 Bribes
09:59 Offer vs reality and production
10:40 Do quality control
11:38 Where are the products being really produced
12:18 Don’t marry a stranger, be prepared
12:27 Do not do a 100% payment upfront
12:39 MOQ and payment terms
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
The Performance Menu Explained
00:00 Introduction
00:10 Performance Tab on Seller Central Console
00:25 Account Health (Policy Compliance & Shipping Performance)
01:16 Customer Experience Metrics (Reviews and Brand Analytics
02:15 Feedback Menu (Feedback Manager - Seller Feedback)
03:30 A to Z Guarantee Claims (customer-initiated claims, appeal decisions)
04:28 Chargeback Claims
04:59 Performance Notifications (same issues with account health)
05:35 Voice of the Customer (health in individual SKUs)
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Findings:
Among SKUs that have been audited, there is just a 2%-4% difference between Sponsored Product fee found in the SKU economics page vs. the PPC portfolio
Differences may be due to the following:
Timing on getting Spend in campaign manager vs. SKU economics tab
Adjustments in spend that may have occurred while comparing the campaign manager vs SKU economics tab
Delays in reflecting Spends on the SKU economics tab
Conclusion: The figures in SKU economics may just not be updated.
00:00 How accurate is the Amazon Profit Tracker
00:09 Amazon’s New Feature where you can Amazon Charges
00:26 Have the ability to see your Net Proceeds
00:58 Related YouTube comment on the accuracy of Net Proceeds inside the Amazon Calculator
01:42 Business analysis by the MAG team
02:38 Conclusion on the analysis of SKUs economics
03:46 Amazon provides free and helpful data on a per unit cost and for total costs
04:20 Do not set a Promotion or Sale and then forget about it
04:22 Display of products shown on the report
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Amazon Seller Central Beginner Tips - The Brands Menu Explained
00:00 Introduction
00:12 Brands Tab requires you to have a Trademark Brand registered seller
00:18 Brand Analytics Tab (Amazon Search Term Report & Demographics)
01:02 Managed Experiments (AB Testing)
01:44 Brand Dashboard (all your brands)
02:24 Customer Reviews (can see most recent reviews)
02:47 Customer Engagement (can create customer engagement campaigns)
03:17 Virtual Bundles
03:42 Brand Referral Bonus (create referral tags to create outside traffic to amazon)
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODE Caster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 What price should you launch your product?
00:24 Launch Age of Sage smudge sticks on November and got the No. 1 New Released Badge
00:49 Launch Pricing Strategy Chart
01:02 This is a timeline for your launch pricing strategy
01:23 Try something similar to this no matter how price and category you are in
01:25 Holstit product launch has been very rough.
02:28 Do not launch at 50% for cultural or phenomenal products
03:10 Good sales because there is a cultural demand for a product
03:28 Tried to parent with another product but did not do well no matter what he did
04:29 Launching at a low price is very valuable information
04:34 If you can’t get the product to move at a lower price, it will be the same for a higher price
05:22 Amazon algorithm gets upset when you jump 10% or 15% Better go lower multiple jumps
06:29 There are ways to check sellers' names if they are American sellers inside Amazon
08:19 Lowered the price significantly down for Mr. & Mrs. tumbler
09:48 Didn't make any changes on the copy only but only change the prices down
12:07 Always Raised prices on Black Friday
12:25 Testimonial from Clients
15:16 Raise your prices going to Black Friday
15:22 Use Launch Pricing Strategy to get off the ground
15:36 Enroll in MAG School's new course to Launch your next product.
🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How To Make Amazon Segmented Poster A+ Content in 3 Minutes
00:00 In Premium A+ Content, what is the best way to break up one huge image into chunks
00:34 Design energy drink poster using Canva
03:06 Your designs are numbered per modules
03:13 As long as you input the modules in the correct order, you will get the long poster look
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Navigate Zon Guru
00: Introduction
00:11 Log in to ZonGuru and get the chrome extension
00:21 Sales Spy is similar to Helium’ 10's Xray
00:38 Set the time period
00:47 Sample product to optimize
02:22 Shows data results with niche scores
02:48 Product research type of tool showing revenue graphs, BSR line and sales volume
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Are your Parentage Reviews not combining and want to that fix that?
00:10 Troubleshooting tips to make all similar throughout the parentage
00:29 Two reasons why Parentage reviews don’t combine
00:31 Number 1, The product type is not matching
00:36 Number 2, The Item type categories don’t match within the parentage
01:03 Some categories like toys don’t allow for parentage
01:53 Back up your Amazon catalog by going to the Inventory Reports console
02:34 Ticket Amazon to enable CLR if you don't see it in the dropdown menu
03:28 Fix the problem by loading a template file of the backup file downloaded
03:31 Match the product ID and the category IDs so that they will be in the same
subcategories
03:54 If the problem is not fixed, Submit Brand Registry tickets at
brandservices.amazon.com
04:22 Once auto-declined reply to the ticket and submit a link to your website or a cellphone
picture of your product and justify the category in question
05:02 Flowchart how to merge Reviews
06:11 Sample Ticket you could file if the reviews don’t merge
06:54 When the Brand Name doesn’t match, that can also prevent Parentage from being
connected altogether
07:04 The key to success is to remember that most of the ticketing will be auto-rejected and
you have to continuously follow up of these tickets.
07:14 Amazon is a culture of escalation
08:01 Add a comment to this video with Parentage Review Combining
08:14 Enroll at Building Variation course at MAG-School
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months with HELIUM 10 When You Use Code: STEVENPOPE6M20.
Visit this link: https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Best Traffic Tip for Amazon FBA that will get you CLICKS
00:00 Fastest Way to grow Sales on Amazon
00:09 AB Test on Main Image of Happy Self
01:50 ICAP Marketing Funnel
02:47 Effect on change of Keyword for Age of Sage
02:56 Search Query Performance Report Analysis
05:03 Go to PickFu.com and Use "MYAMAZONGUY" to get 50% off of your first PickFu poll!
05:39 Need to make changes on your listings for the Q4 to drive more sales
05:49 Focus on your main image and make the necessary changes
06:02 Need more time to spend on your Search Query Performance Report
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For First 6 Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Special Format Today - Live Q&A On Camera with Amazon Sellers.
00:00 Standby Screen
00:03 Steven's Intro (7 minutes mark)
00:47 Steven's Intro (5 minutes mark)
00:57 Steven with Jeff Allen: What can we do to fix Seller Support as a collective group?
10:46 Steven with Edgar Hamiel: Which should I put my money into, SEO or PPC?
15:41 Steven with George B: All my 25 Amazon Choice Badges were gone, what can I do?
22:26 Steven with Andres Cohen: My ASIN got hijacked by a Chinese seller,
what can we do about it?
28:34 Steven with Hammad Farooq: How can I run and optimize my PPC campaigns?
35:50 Q & A with the YouTube section
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For First 6 Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Restock limit changes to prepare for the 2022 holiday season
As we prepare for the busy holiday season, we want to ensure that we can receive, store, and fulfill products in a timely manner for all sellers using FBA. Therefore, we’re updating restock limits for standard and apparel storage types to allow all sellers to have at least four months of inventory in FBA. The updated limit will currently restrict about 5% of sellers using FBA from being able to restock additional products due to their already having high levels of inventory. For more information on restock limits, go to Restock limits by storage type: Frequently asked questions.
00:00 Will Amazon restock limits hurt Q4 in 2022?
00:48 Steven’s speculation: Amazon is understaffed but many warehouses are not
full this year
00:57 Variety of reasons is due to economic reasons related and not supply chain problems
01:15 Consumer demand is down right now
01:40 There will be no harsh crackdown on restocking limits this Q4 of 2022
01:49 About 5% of the accounts are going to hit their cap this year
01:59 Amazon will allow 4 months of inventory above your current sales
03:00 Now is the time to make the shipment for Christmas sales
03:10 Help files for Restock Limits by Storage Type: FAQ
04:44 IPI score and Inventory Review
04:53 IPI works in 4 metrics but penalizes those with excess stocks at Amazon
05:39 Don’t launch a variation just launch a brand new product.
05:57 Inventory Performance
06:22 If you have a bad IPI, which is usually a result of excess inventory, just fix that
06:27 Get rid of the stock, lower the price and get the units out of the door
06:37 Check the Restock Inventory Page and review it every so often
07:02 Inbound Performance Summaries and Opportunities for the things you should do
07:12 How to reduce the excess inventory
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For First 6 Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo and Matt Davis - 09.30.2022
10:21 Amazon switching to new UI
11:28 Fall Prime Day on Oct 11 & 12, 2022
12:00 Can't modify my US listing; My Australia SC is a "winning contributor"
13:10 Is the one-EU fulfillment thing (Pan EU Fulfillment) working for your clients
14:07 For international marketplaces, we already have the listings ported over, but how can we port over the stores
14:37 Are there any differences in creating variations for FBM products compared to FBA
15:29 We have a competitor that doesn't list where their product is made (China) on their PDP
16:40 What's the overall strategy to grow sales from 300 1st month to 1000 monthly
19:06 Lost BSR on all of my account back in 2020, still waiting for Amazon support to fix it
22:22 What are the consequences of category manipulation
24:49 When I first launched my product, the title character limit was 250, now its 200
25:59 Can you please breakdown further what search term data means when it says "7 day sales"
28:25 Competitor copying all my designs style and text
29:15 Client asked me to launch an herbal health supplement over at Amazon US
32:50 I'm buying legit GS1 UPC codes but continue to get messages from Amazon saying they are invalid
35:05 I was approached to start an Amazon account but the owner wants their identity to be completely hidden
36:31 Difference in search function between broad match modified and phrase match
38:51 If I run a broad match modified on the word "garlic press" would you put the same KW in a regular broad match as well
40:31 Amazon is offering to optimize my Ads for free
44:19 Where can I see if I'm running out of budget
47:45 Why is Amazon labeling this prime day as an early access prime day
49:45 I'm about to purchase a trademark, how long will it take for Amazon to recognize my brand
51:33 The brand I'm referring to is in home & kitchen and does over $15M annual worldwide
53:17 Do conversions from KW targeting positively impact ranking more than conversions on product targeting
55:18 I have increased my sale price from 19.99 to 24.99 then I have been slowly losing rank
1:00:03 Should I use one brand to sell multiple products in diff categories
1:01:09 I have a product in a subcategory of Grocery. Most of my competitors are in another sub-category of Grocery. Both are relevant, am I at a disadvantage, listing in a sub where most of my competitors are not
1:01:56 Can't enter more than 250 characters on search terms
1:03:43 I am selling on Amazon, should I extend to Shopify
1:05:38 My listing has been deleted from everyone, is there a way I can revive my UPC, EAN
1:06:44 Is there a way to get rid of all variations falling in DPM
1:07:11 I'm tracking KWs for ASINs B006H9S3WA & B00KH6PQRY. Lost organic ranking on every single one of my KWs
1:09:01 My PPC sales dropped this week, w/o changes done
1:11:03 Can you tell me what is the concept of the retail contribution of an ASIN
1:12:26 Has been selling under our brand w/c is US trademark registration pending for 9mos. Amazon suppressed listings saying they can't prove our company affiliation w/ the brand
1:13:59 I lost my organic KW ranking, none of the relevant KWs are showing or getting indexed
1:14:34 Do you use target sponsored PPC campaigns ever and any specific details to make the most efficient they can be
1:16:34 I want to sell in a category in w/c the brand is having 8 to 10 listings. Most of the revenue is captured by this brand. How can I survive in this category and make a profit in this category
1:17:38 We launched "Brand A" on Amazon 4 years ago. "Brand A" has never done that well. Last year we launched "Brand B" on the "Brand A" account. "Brand B" says "visit the Brand A store"
Support the show
00:00 Weekly PPC Q&A with Matthew Davis and Faith Denniston - 09.27.2022
10:37 Do you target the given KW in all match types, or just exact
13:48 Do you set the bids of extracted search terms to be whatever the CPC of the given term was from the search term report
16:32 Do you make a concerted effort to ensure you are not targeting the same KW in other campaigns
19:43 Can you give a brief rundown of what Amazon DSP is
25:36 Can you explain page views vs sessions
27:39 How to change the manufacturer attribute on an ASIN
28:57 Can you verify that for every Ad sale you make, you make 3 organic sales thus improving TACOS
32:48 Just created a variation for a particular profession. 2 sell ok 3 do not. Currently have auto/broad/exact/ASIN campaigns for all many same KWs. Should I deactivate campaigns of the lowest sales, current ACOS is high
35:09 I have 1 listing w/ 1 sale, 0 reviews for over 80days active by now. Steven suggested I create a new listing but running into constant issues w/ AMZ for the new listing (rejected GTIN)
39:57 I asked Steven about the HOTD mug, and he said to do it. It's high-risk high reward play
43:23 Should I go for all exact KWs that have high relevancy/high SV or will I benefit more if I focus on 1 or 2 long tail KWs only
46:47 Should you evaluate TACOS per ASIN
48:32 If I have a new video I want to run as an add on the existing product should I run it targeting the same KW that I know I'm already highly converting for in other campaigns
49:46 Should I also separate my SBV and KWs the same way I do my SP Ads
50:59 Category changed, still works. BSR was 18,000, now plummeted to 210K. Category/product type still reads the same in the flat file, does it take time for BSR to update
52:00 I have sent in a 2nd FBA variation. 1st variation did not do well earlier, just 20 reviews not a good rating w/the existing FBA inventory. Should I relist the 1st variation and sell both anew
53:45 Does "sold by Amazon" under the add to cart button mean Amazon owns the brand
54:15 I have a main KW in an exact single KW campaign & its plural form in a campaign w/ 4 other KWs. The plural form is getting a lot of impressions and clicks and has used up nearly $30 and no sales. Main KW has SV of 150K and plural form has 2500
56:40 What PPC tactics would be used for an off-season product like inflatable pool floats
58:50 What is the implication of using ASINs in the backend instead of EANs for the product ID type
1:00:29 What would you do if you are a US brand w/a brand registry in the US only and selling in Europe only via authorized partners
1:02:03 I made separate campaigns for exact, phrase, and broad but none of these campaigns were getting impressions
1:05:02 What is good for PPDC first, auto or manual
1:07:22 If you add a new TM'd brand to your existing brand in BR, can you switch your existing ASINs to the new TM'd brand
1:07:54 How long does it take for Amazon to investigate missing units from closed shipments
1:09:17 I'm expecting PPC costs to be high going into Q4 for "gift" and "seasonal" KWs, how can we best manage this
1:12:30 Wanted to sell a product which is having asked for a Hazmat review. For the time being I think I will clear it, do you think this category can cause more problems in the future
1:14:24 How should a person motivate himself while waiting for the inventory to reach Amazon warehouse
1:17:42 How do I calculate TACOS
1:18:20 Listing displays earphones but our product is food. Unable to update the image. Amazon says there's another contributor
1:19:34 Do you recommend crying, screaming, or swearing at your computer to make yourself feel better after dealing w/ Amazon day-in & out
1:21:20 We can't access a listing in the backend because Amazon says we are not allowed to sell it
Support the show
00:00 New Seller Central Navigation Hack
00:13 There's a bookmark button!
00:50 Adding bookmarks
01:52 This new navigation menu looks like for mobile phone
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For First 6 Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 New Sponsored Display Video Ads on Amazon
00:32 New video Ad format section inside Sponsored Display
00:47 Walkthrough setting up
01:47 Setting audiences type
04:37 What product we are actually advertising
06:28 How does the video Ad work for this
07:22 Uploading the video
07:43 Video dimensions requirement: 1920x1080 or larger
09:24 It's a close beta and probably hit in the middle of Q4
10:48 Key Features
11:31 Where will the video creative show
11:55 What will the video Ad look like
12:13 Which marketplaces will it be available
12:30 How different is Amazon DSP online video (OLV)
13:02 How is it different from Sponsored Brands Video or streaming TV Sponsored Brands
13:35 Video specs
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For First 6 Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How to Increase Your Keyword Market Share on Amazon with 5 Mins of Effort
00:42 Search Query Performance
02:22 The ICAP Marketing Funnel
03:37 Use Case: B09C2L41QN
05:07 Result after optimization based on the report
07:43 It automatically sorts your KWs
09:37 Integrating exact match KW into your listing
12:54 MAG do different SEOs on different phases
19:22 You look inside Search Query Performance using the ASIN
21:01 Creating a PPC campaign
23:16 Goal is to create SEO and PPC campaigns for KWs that shows up in the Search Query Performance Report
23:50 Enroll now at MAG School
24:15 Visit myamazonguy.com/seo for free MAG SEO Phase 1
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For the First 6 Months with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 NEW Amazon Account Health Scoring System
00:45 How are they scoring it
02:40 All new sellers start with a score of 200
03:36 Multiple violations of the same policy will impact the account health in 2 ways
04:38 Personal speculations
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For First 6 Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Amazon FBA Must-Have Check
00:00 Introduction
00:11 Age of Sage on Seller Central
00:24 Amazon Seller Central dashboard does add value
00:42 Start by checking on restocking
01:17 Check out PickFU’s video to get your main images right
01:31 Check the stock per SKU
04:15 Check the shipment IDs at the shipment summary
04:49 Check Main Image
06:04 You can load a video to answer a question on the Question & Answer section of the listing
07:04 Put keywords on the Question & Answer section because customers' questions do index
07:21 Apply for local business tags
07:26 Check bullets and emojis
07:34 Have your Brand story up on your listing
07:44 Identify Customer Avatar
07:56 Optimize product description with A+ Content or Premium A+ Contents
08:00 Age of Sage has Premium A+ Contents
08:35 Submit 15 A+ Contents to get access to Premium A+ Content
10:14 Showcase other products through Product Grid
10:23 SEO masterclass phases 1 to 4
10:45 Difference between indexing and ranking a keyword
11:36 Phase 1 - Indexing, your goal is to simply show up
12:06 Phase 2 - Incremental indexing - makes room for new Search terms
13:00 Phase 3 - Strike zone keyword update
14:04 Golden keyword ratio of 1:2
17:46 Age of Sage needs to have an exact match for men’s soap
20:54 Be sure to audit your listings at least every quarter
22:28 Phase 4 - is all about market share
22:34 Search Query Performance Report - Shows data on the ASIN level
23:45 Top Keywords shown on the Search Query Performance report give you an understanding of what keywords you need to focus on in both SEO and PPC
28:54 ICAP Marketing funnel
29:30 Losing some of the men's vote maybe because of the brand story with girlie stuff
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For Your First Six Months with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How do you revive an old brand
01:02 Brand store just been published
01:21 You can follow brands in Amazon
02:26 Create a sub pages
03:01 Get everything in the entire catalog listed for sale in Amazon
04:17 We don't have brand story and A+ content
06:08 Setting up SEO
08:11 Setting up variations
09:12 Doing some KW research
11:49 MAG SEO Phase 0
15:43 Spanish KW should be on your list of KW research
16:31 Duplicate the SKUs
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How to know when to fire an employee
00:55 Does the employee get it, want it, and have the capacitiy to do it?
03:37 Core Values
06:39 Manager Values
08:14 Does the empoyee lack a key element of delivery to their role?
09:44 Does this employee lose MAG money? Do they lose us clients? Are there excess client complaints?
11:07 Additional: Employee Handbook
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Are Amazon Conferences Worth Attending? Helium 10 Sell + Scale Recap
00:00 Introduction
00:14 Steven Pope talks about his Sell + Scale Summit experience
00:22 He enumerates the guest speakers in the event
00:52 He talks about the new digital app, Whova
01:05 He won 1st Place on the Leaderboard in the Whova app
01:52 Most interesting thing about the new app
02:30 Great concept of the Whova app because of the engagement
02:54 Happy to see Gary Vee and ask him a question
03:05 The app not only gives directions but allowed sellers to ask question
03:44 Steven Pope spent 4 hours writing PPC Tacos jokes
04:27 Disappointed because most of the speakers did not engage in the questions in the app
05:57 Helium 10’s Sell + Scale was a marquee event
06:27 Sellers never want to be sold to
06:52 They could have done the comment frequency like Reddit
07:44 What he likes most about the app is having the full list of the attendees
08:22 Offered sellers to look at their listings
08:53 Age of Sage listing showing its brand story and premium a+ content and a+ content.
09:48 Conducted poll on LinkedIn if conferences are worth attending in person and lots of sellers
engaged in the post, especially those who attended the Sell + Scale Summit
16:49 Summary of wins for the attendees, for the speakers, for the sellers and vendors.
17:28 Question: What would it take for you to go to an event?
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Weekly Q&A with Jason Mastromatteo - 09.23.2022
13:39 Amazon is permanently going to a new navigation view on Oct 3
13:05 You can now A/B split test your bullets and product description
13:34 The Ultimate Q4 Kick Off
14:21 Amazon removed my product and said my UPC code is not banded by GS1
16:49 When writing your title should you optimize for search volume or optimize for title density w/ search volume in mind
19:20 In terms of juice, w/c sections have the mouse KW ranking influence
19:53 Amazon keeps telling me to manage in-stock issues but includes ASINs I'm no longer carrying and for which I have closed and deleted the listings
21:07 How fast can we raise or lower bid % w/o doing damage to the campaign
22:13 If you were to split up one auto campaign into 2, w/c of the 4 targets would you pair together and why
23:08 What keeps my product on the 7th or 8th spot of the 1st page
23:38 Does relevancy come into play if you split up auto campaigns
24:18 When we negate KW for 20+ clicks what is the time frame
25:58 For "Twister" variations created in VC who do you explain to an SC agent desire to disassemble
29:05 So cannot DELETE in flat file w/o having the SKU to go w/ parent
29:17 Regarding brand health, no policy violations, not RA, all under my brand
30:08 Your thoughts on Small n Light
31:09 Our very successful competitor has very few Product Details on their listing only showing the date first available, manufacturer, ASIN, and BSR. They don't list made in China, is this allowed
32:26 Could you please explain/show the fastest way to bulk upload images and A+ contents for 1000 ASINs
34:05 I had some search terms in a broad campaign w/c were negative exacts, and now I want to un-negate them so I archived them but after doing that, I can't see the KWs
35:21 I have brand defense campaigns set up, should I negate my ASINs and negative phrase my brand name in all of my other campaigns
36:10 How can you resolve IP rights complaint-copy rights
38:05 Can we repeat the same KWs of back-end search terms in title and bullets
39:00 Is it good to repeat an important KW in your listing
39:38 How to find individual ASIN's sales in a variation listing
41:01 I see a lot of the same products coming up w/ the same main image and high fake reviews in my niche
42:27 My listing has multiple ASINs w/ diff landing cast and prices so each has diff break-even ACOS. Often I have seen a consistent percentage of purchased ASINs that is different from the advertised one. Could you suggest best practice to go about that
44:51 Brandon Young said Amazon will cap your listings rank for a specific KW if you write it in a diff match type or location
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% OFF Your First 6 Months on HELIUM 10 When You Use Code: STEVENPOPE6M20.
Sign up here: https://cc.helium10.com/?crsh_reqid=4285790&aid=427&pg=1
✅ Sign up to be an affiliate at Brands 10x: https://www.brands10x.com/affiliate_users/sign_up
Learn more here: https://youtu.be/GK7N_y00LVg
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Key Advertising Metrics for a Profitable Amazon Business
02:16 Target Example 1
05:04 Target Example 2
06:11 Comparing both examples
07:23 Bid and Ad Placement
07:47 How should we decide how we should be bidding for KWs
09:28 Another example on the same page but different placement
11:50 Advertising has many data points and variables that should be cross-checked and monitored
13:01 Bidding low does not necessarily mean lower ACOS, sometimes bidding high can improve your ACOS due to the different placements' CVRs
13:41 Profit margin and ACOS is the metric that shows direct profitability (not considering organic ranking and organic sales contributor)
14:02 Bid and CPC are directly correlated w/ each other and bidding doesn't necessarily mean paying the bid amount. Amazon Advertising is a live auction and each seller is a bid caller
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Check your Targeting Tab before your next price adjustment to calculate proper margins!
00:23 Navigating inside Targeting Tab
00:42 Make sure the correct time window is set
01:45 How does my KW targeting perform
03:22 What to do if landing cost is higher than your sale price
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Facebook Layered Interest Stacking To Expertly Define Your Audience
01:19 Test product: Wine Glasses
02:47 We want our audience also uses Amazon
04:00 Facebook Interest Layered Stacking
04:38 Adding another layer: Engaged Shoppers
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 How to find a powerful client or get different jobs in different big companies
00:19 Jason started with garage sales and thrift stores selling them on eBay
01:08 Then working for a distributor/vendor central
01:31 Learned from YouTube, Reddit
01:58 Getting the 1st client
02:16 Start first with 1 niche task
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 20% Off For the First 6 Months with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
00:00 Selling Collectible and Used Items on Amazon
00:43 Jason was once a picker as a hobby
01:50 You are gonna have the worst time of your life selling used collectibles on Amazon
02:16 Put these stuff in Ebay
02:50 Amazon doesn't want these in their platform
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 PPC Q&A with Matthew Davis and Faith Denniston, 09.20.2022
10:56 Will Amazon recognize both SEO "chained dog leash" and "chained dog leash for large dogs"
14:03 I have multiple broad match campaigns for a Vit E oil. Vitamin E oil is the KW and in the customer search terms. Vitamin E oil for scars is a top converter w/ a majority of the orders. In another broad match w/ just the KW vitamin e, the same KW phrase shows up in the customer search terms but it has 20 clicks no orders
18:16 When and how to decrease TACOS after 15 days of launch? What are the acceptable ACOS & TACOS in this stage
23:14 When setting the Alt Text to each image used on premium A+ content should I focus on the best performing KWs from the ICAP report for that ASIN
24:45 Want to launch a product themed around a popular TV show are there any copyright issues associated with this
29:20 Just launched my first product, how to adjust a bid on a campaign
32:41 Is there a way to see how much I bid on the first campaign I created
34:54 If we keep the House of the Dragons example, how about having HOTD on the product than having Fire and Blood
37:30 Every time I change the bid, do I have to create a new campaign
38:38 Is there a way to see if my daily budget is enough
39:45 When MAG gets a potential new client what are the steps you take to audit their PPC
42:31 I sell beaded jewelry and have 8-9 parentage for different bracelets styles. Each parent may have "amethyst bracelet" and have a campaign for each parent. Am I competing with myself
46:38 Am I supposed to pause the 1st campaign and continue with the higher campaign
48:31 Does MAG use any 3rd party PPC tools
52:45 Unable to edit ASINs, support says "you do not appear to be a registered brand owner"
54:52 How do we get access to create a video in the Ad console
55:48 Which campaign can see plurals in KWs and which not
57:25 How should I use the product opportunity explorer to compare diff product launching opportunities
1:02:26 What if the product has no text but instead a very edited digitally created image of Daemon for example (House of the Dragon)
1:04:00 Is the bigger concern to have copyright flagging verbiage on the product itself or w/in the product SEO
1:05:23 Is there a way to target videos only to mobile devices
1:06:54 What should I do if my branded KWs are in a competitors Alt text
1:07:26 How could I include competitors branded KWs into my own listing so I can get indexed
1:08:05 If I target a KW in exact phrase and broad and bid $1 for each will Amazon charge me $1 for the click eve if the max bit of my competitors is at 50cents
1:10:53 Which pictures do get the most best on the brand display campaigns
1:12:44 I want to hide my BSR on purpose is there a way of doing that or does it happen accidentally
1:14:03 Advice for gun related advertising
1:16:00 How can I use Search Query Performance report to PPC benefits
1:18:46 Not advised to negate good KW inside auto/broad campaign but we are alrady doing so to many of our camp, what can be done now
1:22:22 How important is value addition to the product as a new seller on Amazon
1:25:38 What must be the strategy for PPC in Q4 aggressive or conservative
1:27:05 What is a good budget to start w/ a new campaign
1:28:21 Exact target for "cat food" is same as "cats food" or need to add both
1:29:26 Would you have any recommended courses or sites to learn more about Amazon PPC
1:32:14 I was out of stock fo 3mos. Made multiple new campaigns w/ new KWs, what would you suggest to start w/ the bids
1:35:28 How to run broad and phrase campaigns
1:38:37 How often does Amazon charge you the PPC costs
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 PPC Q&A with Matthew Davis and Faith Denniston - 09.13.2022
10:56 If you negative exact vase, do you still get impressions for vases
12:15 If I'm already ranking high, should I still run PPC to take more real estate
13:14 I keep on getting an out-of-stock message while having more than enough inventory
14:36 What are your thoughts on running SD ads, best practices/tips
16:42 Advice for w/c niche I should go in regard to the bad economy in the EU
18:46 If I have the following KWs in diff campaigns, will they cannibalize each other
19:42 I have my brand and money to invest, should I start another brand or go deeper w/ the first brand
20:25 What would you suggest for average campaigns, do you consider low bids - high budgets a good strategy
21:02 What's the best way to join MAG
25:53 I have KW w/c I just cannot index for
28:39 If I'm running top competitor targeting campaigns, how do I determine these top guys
33:35 I keep hearing bad things about Amazon FBA and the market, should I still try it
35:59 Recently spent a lot of money for PPC to gain brand awareness but the conversion rate was not much higher
39:34 Doing product targeting on a very large pet brand, but due to sizes I'm getting a huge amount of clicks and high ACOS
42:49 Should PT ads target top-selling unique listings
45:29 How often do you change backend KW and Alt text
46:35 Spending %500 on all 5 variations or on only 1-2 best selling
47:48 Removing clutter and noise to focus on the few essential things w/c drive the most results. Is this a wrong approach when it comes to PPC
52:19 Have many listings targeting the exact market/KWs trying to take over a small market. Is it possible to bring the price for those KWs higher and bring the bidding price high
55:53 How best to use the results from ASIN view in brand Search Query Performance
59:23 If you guys wanted to see to give more context my ASIN is B09YMZTM3H
1:02:48 New seller selling around 2-5 units/day for about 1mo. I cannot find my listing organically on the search results
1:03:54 My daily budget for PPC is around $80 and it is running out by noon at 100% ACOS
1:07:59 Will they cannibalize each other: tissue holder for the kitchen, tissue holders for kitchen, tissue hold for kitchens
1:11:22 Any suggestions for Amazon inventory tools for my FBA warehouse, 3PL, and product warehouse inventory
1:12:26 Opinion on very low fixed bids (%01.0) w/ 900% TOS to catch low-hanging fruit
1:18:18 When should we negate a KW
1:22:11 Can you explain conversion rate and what is good vs not good
1:24:47 Just added a color variation to one of my products, what strategy would you recommend for my PPC campaign
1:25:48 What do you think is the best A+ module layout
1:27:32 In H10, some ASINs do Sponsored Ads for more than 2000KWs. Are most of them exact match
1:31:25 Does product targeting Ads conversion affect KW ranking
1:33:32 How to find KWs for targeting PPC in non-English markets like KSA and UAE where tools like H10 and JS are not working
1:36:16 Heard it's not advisable to negate a good KW inside broad campaign but what's the problem of doing so if we need to add it in an exact match campaign
1:38:51 What should be the PPC approach for Q4 for a new seller and what must be daily budget
Support the show
00:00 Steven Pope's PickFu Webinar with Justin Chen
02:01 Justin Chen, co-founder of PickFu
02:56 Sample PickFu test with Steven Pope: Rebranding/packaging Age of Sage Soaps
04:03 The way you word your question is around 80% the importance
06:59 Which product would you rather buy?
08:39 1on1, which brand packaging do you prefer?
11:12 Going back to Age of Sage's original packaging
12:58 Which Product Layout do you prefer for the main image on Amazon?
16:05 Rerunning the packaging test using the new layout
17:55 They want to see the bar, but how do they want to see the bar
19:58 Why run so many PickFu tests?
23:31 If your product SKUs are for men, why did you choose not to only target them
24:57 Have you tested images that are flat, angled right or left
26:15 Have the word of your product gigantic on your product
26:44 SInce the packaging is so similar, did you consider the names of doctors, not about the design but more about the names
27:28 What is the first thing you do or look for when you see your design lost
28:46 Have you tested adding shadows to main images
29:04 How did you do your initial product KW research
30:01 Do you always choose an audience of 50, how do you decide
31:47 Did you test the names of the soaps
32:28 Using PickFu test for Advertising
38:54 Using PickFu for company logo
41:50 Any tips on testing hero images against competitor ASINs
44:07 Amazon Mockup Generator
45:10 Angled image test
46:56 How many hero images would you have ready to test or rotate in a launch period
54:36 Sometimes if you put too much detail, you'll get a different result
56:44 Go do your PickFu test, top favorite tools with My Amazon Guy
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Weekly Q&A with Jason Mastromatteo, 09.16.2022
13:21 Used H10 to analyze competitor's past stats, but is there a way to see what a competitor's past Ad spend has been over the life of their listing
15:17 What might the Ad spend range and ACOS be for the 1st year when launching a new probiotic supplement
16:09 How do you typically adjust the TOS bidding
17:31 How to report a seller selling under my listing (a product is counterfeit) due to my TM is not approved yet
18:27 Would it be a good strategy to have "red" "dog" "leash" as a separate target KW instead of red dog leash
19:37 Unable to view brand analytics on a client account
21:01 Can you create your own variation theme
23:15 When up/down bidding shouldn't be used
23:53 While in AC I clicked on the BB and a different product came up
24:24 My item was changed to apparel making my FBA fees a dollar higher
25:35 Amazon took down my variation and said it was because I chose the wrong variation theme
26:04 Customer Engagement tool shows as beta for me, is there a minimum to qualify for the program
26:46 Is there a phone number we can call Amazon instead of waiting for them to call
27:41 If I have a product at the 30-40% ACOS mark but I want more visibility, should I focus on TOS modifier
28:47 While still meeting the bids moderately low so the ACOS won't rise too much
29:23 Are you able to demonstrate this global permission
30:01 Is this some type of intermittent shadow banning
32:18 How can I ship my goods from CA to the US
33:00 How to submit CPC certificates for toys
34:19 Please give some examples on Germany Marketplace as well for listing optimization
35:31 Can you give examples where I am bidding against myself
37:43 When should we use exact bids and when not
38:34 Need to send/replenish my inventory but on this new batch I added new things to the product
39:49 Competitor has 1 product w/ small & large sizes. Instead of 1 parent listing w/ 2 child variations, they have 2 separate listings, one is S&L, and other L&S sizes
40:43 Do you know if customer engagement in SC is available for everyone
41:18 How can I apply the 3D room view to my product
43:00 Are you accepting part-time jobs
43:26 Purchased new Funko & other brands from an authorized distributor. Some action figure display boxes are damaged straight from the manufacturer's case upon arrival
45:24 What you say about dropshipping
46:28 How to solve the delivery date issues, front and backend differ
48:29 Full update affects indexing or ranking
49:40 Does product targeting Ads conversions affect KW ranking
50:34 Dropshipping or Online Arbitrage, w/c is the best model
50:42 It's not advisable to negate a good KW inside a broad campaign, but what's the problem of doing so if we need to add in an exact match campaign
51:05 In H10 Cerebro, some ASINs do sponsored Ads for more than 2000 KWs, are most of them exact match
51:32 If we are targeting 2000 KWs and it's not advisable to have more than 5 to 10 KWs per campaign, that means we need to manage 200 campaigns
52:07 How to find powerful clients or how to get different jobs in different big companies
55:11 Can you give your insights on the German marketplace for SEO and generating sales
55:30 When removing an existing image and replacing a new one w/in A+ content, don't you lose the Alt Text that was embedded into that image
56:41 Between loose, complimentary, or substitute, which works better
57:14 How much time Amazon to review for POA
57:52 Sale vs Coupon
59:55 How do you get access to the brand metrics on the Ads console
1:01:41 Running out of inventory so raised the price from 44.99 to 45.00, how fast can I raise the price
Support the show
00:00 How To Collect Your Amazon Customer Email Addresses
00:36 Amazon Sellers are not allowed to contact Amazon Customer
01:37 Creating a way to get that data: Landing Page
03:41 Offering promo code to customers via Landing Page
04:50 What can we do if we have the customer email address
07:30 The difference between Facebook and Amazon for marketers
08:40 If the customer doesn't want to disclose their email address
10:19 Amazon built consumer trust
11:47 Landing Page is currently underutilized
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
https://www.vox.com/recode/2022/9/7/23333406/amazon-prime-2-day-shipping-delays-taking-long
The complaints from Amazon customers are similar and popping up across the US. From western New York to central Missouri to rural Washington state, some Amazon Prime members are asking a version of the same question: What happened to Amazon Prime’s two-day shipping?
As Amazon brings next-day and same-day Prime delivery to more parts of the US, complaints from some Amazon customers about long Prime delivery times are still common in other regions. And one of those customers, a longtime former Amazon employee, recently conducted informal research that indicates Prime customers have to wait four or five business days for delivery across various parts of Amazon’s home state of Washington.
Amazon boosted Prime’s annual price to $139 earlier this year, and its signup page boasts, “Look for the Prime check mark as you shop. It means fast, free delivery!” But Prime members in some parts of the country have been surprised by slower delivery speeds than they were once used to. And it raises key questions: Are cracks appearing in the membership program at the core of Amazon’s e-commerce domination? Or is Amazon intentionally slowing delivery speeds for some Prime customers?
https://www.linkedin.com/feed/update/urn:li:activity:6976274079565713408/?commentUrn=urn%3Ali%3Acomment%3A(activity%3A6976274079565713408%2C6976284934609022976)&dashCommentUrn=urn%3Ali%3Afsd_comment%3A(6976284934609022976%2Curn%3Ali%3Aactivity%3A6976274079565713408)&dashReplyUrn=urn%3Ali%3Afsd_comment%3A(6976300827804114944%2Curn%3Ali%3Aactivity%3A6976274079565713408)&replyUrn=urn%3Ali%3Acomment%3A(activity%3A6976274079565713408%2C6976300827804114944)
The Death of Amazon 2-Day Prime
00:00 Introduction
00:12 Steven needed to order Nintendo Switch on Amazon for visitors
00:16 Went to Amazon which has the ability to deliver fast for Prime
members
00:23 Amazon displays “Free delivery Overnight within 3 hours & 17 mins.”
00:59 But the checkout page displays different things.
01:04 A Default shipment date of up to 6 days from the order
01:20 The fastest delivery time is 2 days
01:24 Amazon’s front-end promise of delivery within hours NOT True!
01:51 Steven posted on LinkedIn and found out he is not alone with this
disappointing experience with Amazon Prime.
02:04 Jason del Ray has written a detailed related article on Vox
02:21 Jason del Ray tested all 39 counties in Washington and found out that ⅓ of them
have lost their ability to 2-Day Prime.
02:27 Amazon still label it as Prime but when you get the check out portion,
it just say Free Shipping.
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Support the show
How a Full On Body Reset Helps Become a Better Leader
00:00 CEOs do crazy things sometimes! Steven just completed 74 hours of Dry Fast! No Liquids, No Consumables of any kind.
00:22 The business can consume you like a parasite
00:41 Steven weighs 222 to 223 lbs. for the past 3 years
00:48 Tried everything to lose weight but nothing worked!
01:02 Steven decided to need a full-on reset and tried a 74-hour Dry Fast
01:24 He followed the Phoenix Protocol
01:52 On the thirds day, the body goes into Ketosis
02:06 During the 3-day Fast, the body did a Full On Reset!
03:03 If you want to regain your health, Steven recommends Dry Fast
03:20 Religion is at the top of the hill and Science is just trying to catch up
04:41 Expect the blood pressure to change according to Phoenix Protocol
05:48 When you doing Dry Fast your sense of smell drastically increases
07:01 Sinus and airways for Steven improved after the Dry Fast
07:58 Extended Dry Fast without water, wakes up some dormant cells
08:49 Steven went on Dry Fast after reading a book and didn’t plan it.
09:32 His kids think it is super weird but great support came from his wife who expressed nothing but love and from the leadership team of his company constantly making jokes
10:02 Steven appreciated food on the 53rd hour of fasting
10:31 Steven battled the hunger pains by doing grounding, barefooted on a misty grass.
11:24 Grounding was super effective, helped him overcome his fears
12:18 During Dry Fast Steven showers 2 times a day and learned that the body absorbs water during the shower
12:36 Steven was astonished to see clear urine coming out from him after taking a shower
13:25 The reason why the body survived during fasting without water is it gets water during the shower and grounding on misty grass
14:03 On the 70th hour of Dry Fast, Steven’s body was on fire, literally burning, and needed
some electrolytes, bathed on ice packs
14:54 Thought of ending the Dry Fast after 74 hours and turned to the scriptures for inspiration.
15:04 Steven gave a talk about spiritual consciousness to his students in his Sunday class
15:11 Fasting is an old biblical thing, has always been a practice for God’s people
15:43 Steven tells Esther's story of how she and the Jews fasted for 3 days to gain the
King’s favor.
18:00 Steven feels Fantastic!
18:37 If you're stuck on your health journey, do something dramatic and reset yourself!
18:57 Steven hopes this reset experience makes him a better CEO and a better family man!
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Yoni Kozminski is the Founder & CEO of Escala, MultiplyMii, and several successful, yet less noteworthy ventures He is helping scale digital agencies, eCommerce, and amazon businesses. He is a key player in establishing eCommerce Businesses, systemizing them, and staffing them. He is a host to the most successful scales in the eCommerce industry. A firm believer that in life, it must always win/win. If at any stage someone is getting ‘the better end of the bargain,’ there is no partnership there.
00:00 Amazon Real Talk Live Q & A with Steven Pope and Yoni Kozminski
00:59 Why do you think your organization has been successful?
02:53 How do business owners keep up with Amazon changes?
04:32 How long did it take you to take Level 10 meetings going on?
07:36 Hardest thing to adapt?
08:58 Have you ever hit all your rocks or do you have line 5 years of dev work in your future?
12:33 Was there one particular thing that you missed when you were trying to get on eos and traction when you were starting?
17:51 What's your favorite core value that you guys rolled out?
20:45 It's hard to narrow it down to 5 core values, how did you find it?
24:13 I request you remove system space and internet speed from the job application on My Amazon Guy.
26:11 What do you think about Amazon Japan?
26:52 If we generate sales organically on 10 to 15Kws then we stop PPC or continue?
28:31 Only have 15 reviews so far so social proof not as strong for the higher volume KWs.
29:08 What are your thoughts on inventory slashes?
29:30 Is there a system for price increase (in bulk) to include raising an AMZ "reference price"?
31:18 Is Seller Support running your YT live?
32:37 Example of a Department Accountability Chart
37:04 How does somebody create an accountability chart when they start?
37:52 When structuring "client facing" KPIs, what are a few key metrics your are pushing to less knowledgeable clients to show their current wins/losses?
41:49 4 things we discuss during a client meeting
42:39 Selling zero nicotine disposal wipes. Has a total 5 reviews and 3 of them 1 star rating. Should delete the listings and create a new one or just continue?
43:21 How to deliver the bad news when things didn't work as planned?
45:47 Is there a way to get a CSM for a smaller account w/o Amazon contacting you directly to offer a CSM?
48:36 Where can Yoni be contacted?
48:51 SOP book recommendations
Support the show
00:00 Weekly Q&A with Jason Mastromatteo 09.09.2022
11:41 I can't modify my US listing and AMZ Support says that my Australia account is the winning contributor. How can I change the listing and get the US account to be the winning contributor?
14:13 If we were to make a removal order, would the number from the inventory decrease right away?
14:46 I import small items via FedEX air from China once or twice a month, do I need to file any paperwork for importing?
15:30 Do AMZ bi-weekly payment distributions include customers' sales tax?
16:16 For international marketplaces, do you know how we can port over our storefronts from the US?
17:28 I've heard that in the campaign manager under the creatives tab there is now a video creation module.
19:21 If I have a good KW working well in my phrase match campaign and want to get the KW and make it its own campaign. Do I negative the KW in the phrase or leave it?
19:44 If I create a new brand in my account will customers be able to see that I have a connection to this new brand?
21:39 Is there a way to see PPC spent by ASIN?
23:43 Where can you see your inventory storage expense amounts in Seller Central?
25:13 Is it wise to use UPC you purchased on Amazon or Walmart?
26:20 My SC account got deactivated due to a Valid Tracking Rate.
27:32 What is the best way to track the KWs that are important?
29:14 CTR, not CVR, CVR is unit session%, but what's CTR?
29:49 Can we upload listing images for mobile that are different?
30:30 Planning to join the Vine program for more reviews but I'm not sure that AMZ will find the relevant customer.
32:04 Is there any possibility to open Vendor Account in the US or another region?
34:39 Where can we see the CTR data in the backend?
35:20 When launching a new PPC campaign based on KW targeting, what is the best way to choose the best first KWs?
36:27 PPC tips for the gun accessories category
37:26 Is it against TOS to include inserts that have social media handles on them?
37:42 Whenever we upload a flat file to update, it is giving us an error that its product type is headphone
39:55 Have a product w/c that has been assigned to the office category and beauty subcategory but I want to focus on beauty.
42:08 Inserts w/ company address and phone number are okay, right?
42:33 If running SP PPC campaigns, does it make sense to run the same KWs for SB video as well?
44:38 Is Amazon honeymoon period only for a first-time product launch or every time we restock inventory?
44:56 Our listings are live on Walmart but not available in search.
45:55 What is MAG PPC strategy for launching a new product in Q4?
47:14 Applied for the brand waiver for AMZ handmade but they asked to have my logo on items w/c is not possible with my product.
49:15 Any feedback on input on the AMZ Transparency program?
51:15 Low inventory, raise the price, or sell out normally?
52:04 My UK account has been terminated and my inventory is in the UK FBA AMZ warehouse.
53:29 My account was deactivated due to seller code of conduct and dropshipping policy violation.
55:23 Is there another way to do it other than deleting ASINs when seller support tells you to delete/relist your listings for 24hrs?
56:07 Noticed several Chinese sellers flooded my niche that I've dominated for 3years now w/ copied images, FBM listing shipping from CN, and high prices.
58:12 Any recommendations on phasing in an updated product package to an existing ASIN?
59:07 Is there any evidence of a correlation between inventory levels and sales?
1:00:07 How to run Ads on a product w/ no specific name?
1:00:44 Any tips for setting up on AMZ US from the UK?
1:02:28 Lowered TACOS from 20%+ to 6% but indexed KWs fell. Conversion up by 58% since we are now top 20 for 2 KWs w/ over 400K
Support the show
Best Product Launch Strategies
00:00 Introduction
10:38 Account suspension
13:10 How to shift targets from Auto campaigns to Manual?
13:55 Which keywords should the parent’s title focus
14:56 Methodology for managing stock to prevent stock out?
17:07 How often do you post on Amazon posts
18:04 Search term report
19:08 Shopify Dropshipping VS Amazon Online Arbitrage
20:27 Text character limit for Brand Story and A+ Content
20:51 There’s no way to remove Amazon from selling used or returned products.
22:38 MAG files trademark applications for UK sellers.
23:15 PPC campaigns evaluation and bids strategy
25:13 Process to sell in the UK as a huge Amazon US seller.
25:47 What is the best way to launch beauty products
26:41 How to create of promo.
28:44 Access to Premium A+ content criteria
30:10 How to increase impression count?
30:47 How to best market/launch a product
34:56 Product Variation/Parentage
36:40 Sponsored display vs sponsored brand campaigns vs sponsored products.
38:26 How to increase IPI score
40:16 Parentage/Variation
40:46 Attribution Links
43:25 Get a full update
45:24 Include Catalog of products and Brand story to product inserts 46:06 Enroll the parent only to Vine if the products are in parentage
46:31 To compete against a close competitor that keeps reducing prices. You need to
demonstrate the value of the brand of the product
49:41 Amazon category restriction
51:06 All sales velocity increase the organic rankings
51:43 Trademark, Brand Register, and Brand name change
52:59 Amazon bidding strategies and Broad Modifier KWs
54:06 Make sure the listing is attractive with highly relevant keywords
55:51 Best launch strategies
01:00:02 Marketplace issue could be bad targeting or PPC or KW
01:01:25 Change of Category
01:02:01 A lot of categories especially auto parts get extra bullet points
01:04:01 Best launch product strategies
01:05:21 Error when changing GS1 UPC.
01:06:38 Access to Global Permissions
01:07:52 NARF only works for US Marketplace to CA, not CA to US
01:08:25 How long is the Honeymoon period?
01:08:41 Product Image Gallery section in the mobile view not showing
01:09:06 Auto Campaigns, Keyword Targeting & ASIN targeting
01:09:24 Amazons customers & questions removal request
01:10:24 Premium A+ Content for additional video and images
01:12:17 Use exact match highly relevant high search volume keywords
01:14:07 Manufacturer’s barcodes
01:15:00 Invoice and a Letter of Authorization for Amazon’s approval to sell a brand
01:16:33 Cannot merge the listings with the same product, duplicate ASINs
01:21:02 Product Warranty concern
01:21:50 Attribution links work for other marketplaces as well
01:22:02 Keyword ranking issue on Amazon Germany.
01:23:44 Words prohibited on Amazon like weight loss
01:25:06 Amazon cramped down restocking limits in preparation for Q4
01:26:29 Create Removal order randomly
01:27:21 How transfer US stores and brand story to other countries?
01:28:59 Honeymoon period to the additional Variation of the Parent
01:29:43 Only run campaign to your most popular child
01:29:53 Do Social Media promo code for Amazon
01:31:10 Apply at My Amazon Guy careers section
01:32:04 VC inventory upload can still be updated manually.
Check your permissions if you cant manually edit it.
01:34:22 Apply at My Amazon Guy and go to careers
Support the show
How to add Brand Store Link to Brand Story A+ Module
00:00 Introduction
00:11 How to get the brand story link into the brand module
00:28 Age of Sage Brand Story Module sample
00:32 How to get the Visit the Store link
00:38 Go to Seller Central - On the Advertising Console, Go to A+ Content Manager
00:43 EBC and Brand Story are separated per content as built or drafted
01:01 Click Edit on the Top Right
01:22 One of the modules will give a link to the Brand Store ID
02:06 Brand Story - gives a background of the products
02:16 Brand Story module has crawlable texts that index
02:23 Brand Story has product placements and direct links to products
02:57 Brand Story modules can set up a Q & A about your product; Can Add more modules
03:44 Every brand should have a brand story for extra SEO juice and to raise brand awareness
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Introduction
10:20 My individual account has been deactivated, and now I want to open a new account based on my new LLC, how do I do it? Will I need an account of someone else?
11:03 Amazon cramped down on our restocking limits, and now we have 6,000 more in the warehouse than our allocation. 2 of our SKUs have only 2 months of inventory vs. 2 others have 6 months of inventory. If you were me, would you create a removal order to create room to ship in the 2 SKUs? Also, will the removal numbers be reflected right away, so we can ship immediately? Thank you!
13:17 For international marketplaces, do you know how we can port over our stores from the US? Thanks!
14:13 Lastly, how do I see the attribution from off-Amazon platforms like Facebook, IG, and google ads? Does Amazon have a report to see these? Thanks!
15:11 Hello guys :-) Can you give any examples of ad spend cannibalization, please? thank you so much
17:34 I am struggling to make my new products campaigns get any impressions, any advice
20:47 My PPC campaigns for a new listing are not getting impressions. the KWs in those campaigns are in my listing, A+, search term, etc. What should I do?
23:19 The brand search query report, how are the search terms ranked? Based on what we are performing best on or what we need to focus more on?
24:21 When optimizing PPC campaigns, is it fine to adjust bids and add negatives at the same time? Because how will we know which optimization was effective in improving the campaign?
27:01 Thanks for the valuable content like always…our Ads spend has increased since July but so have our sales…our TACOS is at 15% …any other tips to lower Tacos while still being aggressive in growth?
32:38 I launched a Tumblr catered to the crypto/bitcoin community. How would you advise I run PPC? Crypto KWs either have very little search volume or very high bids. For example, the only KW with high SV in crypto is 'crypto wallet' but the suggested bid is $10. I need advice on how to run PPC / what to target. Tumblers are 90% bought by women, while crypto is 90% by men. In short, how do I launch a product that is solely bought by women but catered to a niche that is solely for men? Crypto. a niche with low search volume and a limited variety of keywords.
38.29 My listing has been category orphaned. There is no BSR and it's been removed from its category, this is a type of suppression. I've tried a full template upload but that didn't work, what else to do?
39:42 Hey MethewJust Got a New Account for managing PPC. last VA did much spend on PPC and the product is much more competitive. what should be my strategies to get sales on low spending? without PPC not getting Sales.
41:56 Suggest Any effective strategy to reduce ACOS in a 15Days Thanks
44:10 My individual account has been deactivated, and now I want to open a new account based on my new LLC, how do I do it? Will I need an account of someone else?
45:00 Inside an ad group, there is a suggested bid value, but in the targeting tab there is a different suggested bid value, what do you see as the truly suggested bid?
48:21 Hey I was wondering if you had any advice for KDP authors regarding PPC since the profit margin is so small ($3 - $4)
53:41 I have an exact campaign for the Kw "A B C", having impressions and clicks as usual, but in another exact campaign "A B" with more search volume. I'm barely getting impressions and clicks, even bidding 200% above the suggested bid, what could be the problem here?
56:31 Asked for support for access to new video features, but they were clueless. How best to contact support for access?
59:10 Can you speak on the day parting and what are your thoughts on it? Is it advised at all? Is it overrated? Unnecessarily overcomplicating things?
Support the show
Product Opportunity Explorer Insights
00:00 Amazon New Product Research Tool
00:27 Inside Seller Central Click Growth then Product Opportunity Explorer
00:44 Products that show current products
00:49 Search Terms for search volumes and search conversion rates
00:54 Insights that show the Number of Products in the niche; Number of Products using
Sponsored Campaigns; Click Share for the top 5 Products; and Bestsellers rank;
Number of successful launches
01:32 Trends that provide actual data of search volume for a particular niche
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Send a GTIN Certificate to Seller Support
00:00 Introduction
00:09 How to load GS1 Certificate to Amazon
00:13 Dealing with UPCs has been very difficult because Amazon has been trying to crack down
on fake products and fake ASINs.
00:36 Get GTIN certificate from the GS1 website; Amazon requires it to verify that our product
ID is affiliated with our brand.
01:13 There is nothing harder to do on Amazon Catalog work than changing UPC codes.
01:47 Go inside Seller Central and create a case by going to “Help”
02:15 Once inside Help; hit Get support; then Selling on Amazon
02:20 Write your issue on the box and attach the GTIN certificate and then send it.
03:17 Takes about 2 or 3 days before you’ll get a response from the Seller Support
04:01 Having a GS1 Certificate helps you prevent rogue ASINs but will not prevent hijackers
and unauthorized sellers.
05:25 Get help with loading your GS1 Certificate and visit My Amazon Guy and schedule
coaching calls.
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Better CTR with A/B Tests
00:15 Importance of Creatives through the use of PickFu test
00:29 1st test: No Banner vs. Banner for a Sponsored Ad
01:11 Always utilize assets in a design for your Sponsored Brand
on your display campaigns to improve the Click-through rate
01:24 You should be able to get those clicks and impressions for sales conversion
01:35 2nd test: Same image, different title
02:05 Result: People chose the unmatched quality and sophisticated design
03:35 3rd test: Stylish Photoshoot vs. Feature Showcase
05:48 Make sure to use creative assets for your Sponsored Brand and Sponsored
Display Campaigns
06:02 Make sure to test different options
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 NEW: Creative Video Builder for Amazon Advertising
01:05 Who can use the new feature of Amazon Advertising?
01:09 Where is the new feature available?
01:40 Go to Creatives then, select Video builder. Next, click on Create new video.
01:50 Demo on how to create a templated video depending on Category or Style
03:00 Verify your product image.
03:30 Upload your logo.
04:15 Fill out what is needed in the Intro- Headline 1, Middle- Headline 2, and Outro- Headline 3
04:47 Click on Full Video to see the Preview.
05:40 You can change the font and themes and color.
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to Change Seller Central Display Name - Global Account 2022 Update
00:00 Do you want to change your seller central name that shows up on the back-end
00:09 Originally created Momstir but would want to see Age of Sage on the backend
00:22 Renamed the Display Name to Age of Sage but still sees Momstir
00:29 The reason for that is because Amazon now uses the Global User setting
00:48 To change, you should be logged into your admin user at Your Global Account
00:58 At Settings then go to User Permissions and check, the email address that does not have a Delete button is the main admin email.
01:07 Log into the main admin email account and click Global Accounts
01:15 Click the Rename button and place any name you like. It will rename the backend of Seller Central.
01:27 Previously, it is linked to StoreFront/Display Name and everything that particular store is selling
02:02 Brand Store link can only be renamed by changing the brand name but with difficulty
02:13 Changing the display name and global back-end display name are very easy once you know where to go.
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
ICAP Search Query Report: NEW ASIN Level Data
00:00 Introduction
00:13 Search Query Performance Report
00:22 Link to the ICAP video : https://youtu.be/xDsphG2GsBE
00:37 As of this morning, you can now click on the ASIN view
01:08 Data Analysis of Age of Sage incense smudge sticks ASIN level
01:37 ICAP analysis for the number of Impressions, Clicks, Add-to-Cart, and Purchases
02:05 We can now know the market share of a particular keyword
02:19 Switch to 6 packs variation of Age of Sage smudge sticks to get different data
02;40 We now have customizable SKU data, the ICAP market share down to the keyword and ASIN level are all now in one report.
03:29 The default columns in the customizable report are the best choice
03:57 Apply what’s needed to be added, work on the back end of the Inventory Report
04:10 If the Brand Analytics dashboard for the Search Query Performance Report says that a particular keyword is the most important for the product, then it has to be added to the Title
05:10 Rework the Title based on the keywords that showed up
10:59 Link to the SEO Masterclass video : https://youtu.be/-Dc-ufvTHVg
17:04 Recommended saving the before and after of the Title change for comparison and reporting purposes.
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
00:00 Amazon PPC Tutorial: Lower ACOS 💥 Higher Sales
00:26 Strategies to increase your sales and decrease your ACOS
00:48 Compare the Search Term Keywords and the Current Exact Keywords.
Check if you are able to target those keywords or not.
01:10 Get data from the Bulk Report and filter the enabled Exact match keywords.
02:00 Download Search Term Report for Sponsored Products only
03:49 Place the Search Term Keywords and Current Exact Keywords in one file.
03:54 Use VLOOKUP to easily check which keywords are being advertised.
and which are not.
05:08 The keywords that you should be targeting are the ones that are not being advertised.
06:20 Find the keywords you are organically ranking for between 10-50 or 20-50.
07:00 Click on Cerebro to show a sample of one of our ASINs and keywords that we need to focus on.
08:10 Exported data from Helium10 to get Strikezone keywords.
08:48 Strikezone Keywords vs Current Exact Keywords.
10:51 Utilize the Search Query Performance report keywords as an exact match.
13:15 Check if you are targeting low ACOS Sponsored product targets in Sponsored Brands.
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Are you Making Profits on Amazon?
00:00 Introduction
00:10 How to check if you are making a profit on Amazon. Start with Manage Inventory
and click one of the SKUs and it will load up the back-end detail page.
00:24 Scroll down to the Inventory page and click “Edit” beside Total Off - Amazon Cost
00:40 Input the Cost of Goods Sold (COGS) and Miscellaneous Costs
01:05 Displays Net Proceeds based on the items sold and the number of items sold.
01:20 Man Cave gift items per unit are incurring losses
01:24 Age of Sage products per unit is incurring losses too
01:39 Breakdown of expenses shows PPC eats most of the expenses
02:54 It would have been a profitable item if it were only running on organic ads
03:29 Running paid ads on Age of Sage boxes of 6, 12, and 100 hoping customers to
buy in larger quantities.
04:01 Sellers can make a better decision when Costs of Goods Sold (COGS) is identified
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 My Amazon Guy FBA Weekly Q&A - 08.23.2022
10:54 Is there a max number of times you can submit a compliance document
12:02 When we are accepting user access for new clients we are running into an issue where sporadically it will not allow you to "skip adding a phone number
16:04 Best tips for negotiating with Chinese suppliers in the current environment
17:15 If my product is in the wrong category but the right subcategory, should I change the category or not worry about
19:59 Amazon told me to delete one of my listings and relist it. How do I relist the original product while keeping its reviews and sales history
21:15 Can we as sellers reach out to customers who have returned a product to find out more info and try to resolve the issue to avoid a potential negative review
23:46 Can you guys recommend your favorite book on business or entrepreneurship
24:46 How do you get the "Limited time deal" badge
26:16 Why is my listing being created in Europe marketplaces, I don't even have an account in Europe
28:35 I currently have zero impressions across many of my manual single keyword campaigns even though my product is highly relevant to each KWs
32:20 How to remove a negative review stuck to the top 3rd and it is decreasing my sales
35:20 From which Ad types do we get KW ranking
36:05 When you have multiple brands w/in an account, and you are planning to reply to customer questions, do you w/c brand will show up as the "seller" or can you choose which brand you reply as
38:04 I am going to run out of stock. Should I close the listing before I run out
41:38 Is it absolutely necessary to purchase GS1 barcodes now
43:44 Do you prefer one link marketing from Facebook to direct to Amazon page
45:31 I have listed the product with Amazon suggested category but the last sub-category is lock
47:24 I have 1000+ reviews across 20+ products that I sell on Amazon. So if I create a website, can I import or copy Amazon customer reviews under each product on my site, or Is it against Amazon TOS
48:23 If my 6 A+ content modules are all images, does optimizing the product listing description section by adding more exact phrases still count for SEO
50:32 My current ACOS is 11.49% in the same product which has the wrong last sub-category as the end
50:58 Do I have to run separate PPC campaigns for my listing under the European fulfillment network
51:46 How much time do I have on Amazon in 2022 to make my unique product sell like hot cakes before it is copied in a “Sophisticated” way by my supplier’s cousin or another new Amazon seller
53:43 Is it necessary to pay something around $5000 to list gold jewelry
55:33 If you could sell anything on Amazon what would you sell? What do you think is the most difficult thing to sell on Amazon and why you'd never want to sell it
57:46 Are you getting issues with the listing like blocked due to the UPC error now
59:51 I need to change the supplier from China to Vietnam in 2 months. Since in the Amazon listing I have my product “made in China”, Will I have to now create a new listing from scratch and lose all reviews
1:01:05 How best can we report competitors for fake reviews in our category
1:01:52 Is there any other way to report a product listing which is not on its appropriate category because it stolen our best sellers badge
1:03:40 With the structure of campaigns, do you usually group KWs which share the same kind of search volume or share the same root KW
1:04:54 Is it best to sell out pushing the product & holding the Best Seller Badge or to try and slow sales, cut/turn off PPC, and time the stock coming in
1:05:33 Is it difficult to change a variation name, so if a variation is called "light blue" could I change it to "baby blue"
Support the show
Premium A+ Content Q&A with James Dihardjo
00:00 Introduction
00:25 Steven talks about history and development up until Premium A+ Content
00:30 Enhance Brand Content used to be available only on Vendor Central for a fee
00:38 Brand Registry 2.0 allows sellers to use enhanced brand content
00:44 Rebranded EBC to A+ Content
00:49 Add 500 words of copy to A+ Content because they do index
00:58 Spanish words to alt text photo and they will index within 48 hours
01:12 A+ Content improves traffic and SEO and also a conversion rate
01:22 Amazon now introduces Premium A+ Content to Sellers for free
01:49 Inflation is 27% according to Steven
02:08 Amazon knows that video is converting
02:28 Low engagement on Amazon Social Post or Instagram for Amazon though it’s free
02:33 Premium A+ Content is really big news that will give a high impact on sellers' abilities to convert and act and feel like a premium brand.
02:46 You need to be brand registered to avail of the Premium A+ Content
02:53 You need to have 15 approved A+ Content pages previously.
03:00 If you got the email you are eligible for Premium A+ Content but if you don't have the email yet go ahead and submit your 15 A+ content this month and hope to get it within the month.
03:16 You have to have your Brand Story up and live on all products.
03:27 Brand Story is a new module opposite to basic A+ Content inside the Advertising console under A+ Content
03:42 What’s really cool about the Brand Story is not only you can tell your brand story, with more copy, and more SEO but increases your Average Order Value (AOV)
03:52 You can crosslink dozens of your products through the Brand Story
04:22 Brand Stories are important, A+ Content is important and Premium A+ Content is gonna take your Amazon game to the next level.
04:30 If you worry that Amazon might charge $250,000 in the future, relax just change it back to your old A+ Content.
05:11 The number 1 Amazon hack is to optimize your main image
05:16 The main image has more effect on your sales than anything else
05:25 Change and run a PickFU test on your main image if it sucks.
06:19 Get all the content pieces correct to convert like the main image and secondary image.
06:26 Money Shot on Secondary images is show a photo of your customer avatar touching your product and looking at the camera with their eyes and teeth showing.
06:44 Optimize the Titles, The Bullets, Your Brand Story, Your A+ Content and Make 2 social posts daily, Alt text fill in
06:52 Now Premium A+ Content allows you to put videos into the modules, and redo all of the module sizings, with 7 wider gigantic modules.
07:11 If you build all of these content pieces together you’re going to be a successful Amazon brand and not just an Amazon Brand.
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Support the show
00:00 My Amazon Guy FBA Weekly Q&A - 08.17.2022
11:34 Suggest where I can learn the PPC
12:40 Why are a few of our BSRs suddenly not showing and saying "Rank Not Found"
16:35 What format to save Excel documents as
18:25 I have a list of 50 customer emails. how best to leverage this for a launch
20:00 Best thing you can do when starting at a new B2B business that's trying to break into a new marketplace
20:51 Is there a course on MAG or anywhere else that teaches Amazon account reinstatement
22:12 Want to understand how the search volume relates to FBM
24:17 In PPC for a new product launch, what in number of days or weeks, is the time by which the ACOS should, ideally, hit breakeven
27:29 Best way to automate all stages of the vendor PO process
29:28 Can a listing go successful w/o Brand Registry
30:31 How to invite someone to Amazon account if I am already invited for the customer account
30:58 My friend launched a product he got negative reviews which yanked his sales
34:05 Possibility for us to work for you (MAG)
34:53 Lately a lot of Chinese sellers joined my niche & started a weird strategy. It's the same product but with a slightly different picture & different sellers
35:50 How do we get attributes of products above bullet points
38:41 67-70% of my PPC sales are always in the PM part of the day while 40-42% of my PPC budget is consumed in AM part of the day
40:53 Is there any instructional video on MAG's YT channel about how to fill bulk files for every campaign type and automate it
41:42 Have a particular KW added to the title and in the backend but the product is not visible at all on the particular KW organically til the 10th page
43:35 Can you use flat files on Vendor Central
46:53 New Chinese competitors not only take a lot of space on the first page but are also selling at a low price. I have better&more reviews and higher quality & price. Which strategy do you recommend here
49:58 How to unlock sub-category on Amazon
50:33 What initial PPC strategy we can suggest to our clients if they are not getting sales and are not ranked as well
52:00 Will relaunch a product after OOS for a few months. Also want to make some changes to the description and bullets points
53:26 Is she sells sea shells how to check how much revenue a competitor is making
54:29 How can I find organic orders percentage and PPC orders percentage
55:11 Heard about SalesDuo, Khoo Commerce
55:44 If I have an FBM listing, can I upgrade/convert the same listing to FBA
57:28 The category node technique can be done by replacing the ASIN in the URL
57:38 What's the maximum character limit for description
59:15 Can you do a variation for a seller that has products in their catalog, but they are non-selling
1:00:37 Do you guys have any recommendations for videos creators and photographers
1:02:32 When trying to publish an A+ page, I keep getting a message for one image that says "These keywords violate our community guidelines"
1:03:41 I've noticed that under external product ID there's an error for one of my child variations. Instead of showing the asin under EAN it shows upc and says the external product ID is too long
1:05:20 MAG is now in the Inc Top 500
1:06:02 Have a successful product, now I will add 2 new colors, should I keep the same title, description and search terms
1:06:56 Best tips for inventory planning
1:09:19 I just published the A+ without the module & it went through
1:09:45 ASIN Review: B0B57S2Z6R
1:18:39 I've noticed whenever I send my stock to Amazon, it always goes to the Texas warehouse and is sold only around that area
1:20:52 I'm assuming the KWs have to be in their exact phrase form throughout the listing
1:21:43 Thoughts about Amazon newly launched market like UAE, KSA
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A - 08.19.2022
10:04 Indeed.com banned MAG
11:04 How many brands do you have on Amazon
12:41 Submitted compliance documentation for a few of my products and they've been "under review" status for over 3 weeks now
13:57 New product arrived at the FBA warehouse but is not ready to launch yet. Should I future date my products or just close the listing
15:41 How can you get across to Amazon that the reason for your higher return rate than normal is because it's a love/hate product and not faulty
17:08 Competitor is always showing last 8 to 12 in stock or similar low number, the sell about 10 to 25 per day, how can they do this when it's an FBA product
17:55 Can you have your main image include a picture of the product in use which is part of the instruction shown on the carry bag
18:20 When suspending a product for a borderline case, would Amazon take into account the decision to suspend if the seller had an enormous PPC spend on this product
18:59 ASIN Review B0B4JRZ4L6
24:48 ASIN Review: B07L3LWLHC
33:15 ASIN Review: B09B4M6TRQ
36:57 Where can I view a report on the seller central linking method program to promote products
38:11 How to change company EIN in Amazon
39:44 Is there a way to export a stand-alone listing as an excel sheet
40:34 B09B4S7KK6 got four 1-star reviews from people who didn't even buy my product
45:43 What do you recommend for someone who wants to start an Ad Agency
47:08 ASIN Review: B093RN8MYZ
49:39 In Google Ads esp Google shopping sometimes I will see an Amazon listing. How do I make this with Amazon PPC to show on Google
54:19 Is there a MAG pick-fu code we can use
55:06 When I launch should I feature my professional-looking box in the main listing image next to my product
59:20 I would like a professional video made for my listing
1:01:38 5 years ago, listed a lot of my products on eBay and bought GS1 UPCs. I now am Brand Registered and am terrified of AMZ delisting my highly profitable ASINS for invalid UPC
1:04:56 My list price was showing for many weeks, but now it is not displaying
1:05:33 Should we duplicate words in each Alt Texts photo or treat them like Search Term field
1:07:30 I have my new products under the $30 GTINs with my Brand Name, but not a GS1 brand prefix account
1:08:32 Is doing a manufacturer name change in SC edit impossible
1:09:07 When sending google traffic and to make sure google has the correct Amazon link, how does the link should look
1:10:31 Amazon keeps refusing to change categories of an ASIN because they say purchases are being made from the existing browse node
1:11:30 How to count characters or byes on a document on a Mac computer
1:12:46 How to download bulk active listings catalog which includes weight, dimensions, and ASINs in seller central
1:14:00 Saw this week some KW that didn't have any organic ranking till the middle of the page. Do you think this will be the future you will only come up through ads
1:15:21 What’s the best way to keep track of stock and put in new orders when having 60 items 30 of them items sell 100-350 pieces a day and some items only fits 3000 pieces on a 40HQ container
1:18:27 Had an automatic removal of about 14 units, the slower seller. How can I set it to pay storage fees vs sending me back my inventory
1:19:02 Was almost offered Premium A+ content but Amazon indicated I was missing brand story on 2 listings
1:19:50 Amazon declined my brand registry saying the website doesn't match the brand
1:20:46 Can you please share the link to a video where the ratio between organic and sponsored KWs in indexing is explained
1:21:55 How many products do you need in order to create your brand store
1:22:54 In process of premium content, for that ASIN these should be premi
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
00:00 New Amazon Metric
00:51 How conversion rate is affected
01:57 New calculations with conversion rate
03:56 It's now giving the ability to compare the conversion rate in the aspect of orders
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
00:00 How to Tell if a Product is FBA or FBM
00:24 Via the product detail page
00:58 Via the Manage Inventory page
01:57 1P Vendor Central contribution
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A - 07.12.2022
10:26 Amazon released a new Forecast Feature
11:45 Brand new product that was released on Sunday - B09YMZTM3H
18:51 2 weeks ago my product in both colors dropped into very poo VOC
19:24 What percentage of customers open your email on Amazon these days
21:37 Is a 4-star-rated product in a 5-star field worth spending money on for PPC
24:00 How to show promotion as extra saving at the offer part of the listing
27:14 is it against terms to use my own Amazon Associate Affiliate link to promote my products on social media, websites, etc.
28:16 Trying to prevent going OOS, I have already done the re-order. To reduce sales I have raised the price and cut back PPC spending by 50%, yet sales have still been high
29:22 3 of my listings are showing 2 diff ASINs for each; showing No Image available; OOS though 60 units available
33:52 Have you heard of Brand Registry asking for an "authorization code: from the law firm that files the TM for you
34:08 MAG Trademark Service
34:50 As FBA sellers can you speak on having cash on hand vs reordering
36:20 Advertising products is it better to run how many items at a time
41:03 I've experimented and turned off my Ads on a Saturday in the past and received just as many orders as the previous Saturdays
43:21 Is launching a new product couple of months before Christmas better or worse compared to any other time of the year and why
44:40 Our top-of-search CPCs have gone up like crazy and CVRs have gone down over the last 7-10 days
46:09 In 1 of my listings I have 3 variations, I have set ASIN targeting manual exact, self-targeting my own but my ASINs Ads don't show
47:48 Competing with Amazon
48:09 My ASIN is fully optimized, 500+words in A+, alt text, 5+bullet points, full title, etc. but after 2 months only indexed for 400 keywords
48:48 I have a product I sell as a 2 pack, 4 pack, and 6 pack, all different UPC codes, different Listings, is this against terms
49:13 In the US that can mail it to me, do you know how I can get this product sent to me in CA
50:00 My listings are out of order, 5lbs, 10lbs, and 25 lbs. Sometimes the 10 or 25 will go first. How to change the order of the variations
52:11 What are some strategies to get more brand followers on Amazon
52:46 When PPC campaigns are running so good, w/ good ROAS and ACoS, how can we maintain that
53:55 I have a parent/child listing that only shows the parent title for the child listings
55:52 Can we utilize ICAP funnel methodology at the campaign level
58:02 Now that we have search volumes from Amazon, how about the H10 search volumes
58:34 50% off on 1st month with Helium10: MYAMAZONGUY50
59:23 Was going to use my second photo as my main image but Amazon flagged it
1:01:00 3 totally different products to be parented together on a listing, is it against terms
1:02:02 How does Helium10 estimate their search volumes
1:02:24 What type of image would you suggest for the brand story background
1:03:05 Hard keeping up w/ my fast growth off 1st product w/ only profits, thinking of taking out a business loan to buy a year of inventory and launch 2nd product
1:04:43 If I register 2 brands in BR and launch the same product under both brands (w/ diff barcodes and packaging but same product), is it against TOS
1:05:25 Where do I upload my 360 photograph
1:06:03 Inventory and supply chain issue predictions for this Q4
1:06:56 Lost more than 200 organic and 200 sponsored KWs, did not change anything
1:08:28 Lost BSR
1:09:06 How to make 7-day deals for ineligible ASINs from scratch
1:09:53 At what point does Amazon start changing storage fees
1:10:24 Best law firm for trade marketing your brand
1:11:27 Best practice to shorten the attribution link
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy FBA Weekly Live Q&A - 08.10.2022
10:23 Should I run PPC on only my hero variation
13:10 Should I do all possible measures to prevent going OOS?
14:29 I tried to make a parentage but now 3 of the 5 listings say "Inactive Out of Stock" while at the same time also saying 60 units are available
17:10 When selling in Canada, have you experimented using French in alt text and not Spanish
18:37 Intentionally engineering my listing so that sales are reduced therefore rankings drop, is this better than keeping sales velocity, going OOS, then just picking back up once the stock comes in
20:13 My TACOS has been so good as of late and seeing the TACOS worsen as a means to prevent going OOS
20:56 Best way to do a price increase after improving the quality of the product based on received reviews
22:35 Any recommendation for Inventory Financing for Amazon FBA Sellers
23:33 Can you please tell me how to fix an ASIN that refuses to become a child
24:59 How to remove Hijackers from my listing with Brand Registry
27:30 Do KWs in your brand story have any ranking juice like they do in bullets, descriptions, and alt text
29:22 My BR dashboard doesn't show my registered brand. My SC email is other than my BR email
30:12 Uploaded an image and it was saved at inventory but did not update the PDP- "The image you have requested updates on has already been claimed by another representative of the same brand the ASIN is currently listed under."
31:31 To fix the ASIN parentage issue: 1. File with Amazon to break the parentage 2. Update the Child information to include the correct brand and category 3. Use file feed to add the ASIN to the desired Parent
32:19 The hijackers are using my listing in Canada, not USA, where I have the trademark
34:12 Opinion on the customer's behavior towards the new brand story model. On mobile, they barely see the modules, and I'm not sure if they will scroll horizontally
40:41 What things do you consider in a product when you are going to launch that product
45:53 Can you talk more about Honeymoon period for new sellers
48:21 First time shipping - using my supplier FF. They quoted me for $685 ocean, $880 fast ocean, Air $1865, and All DDP. Volume 6.4 CFT and 540LB seem too cheap
49:58 Any recommendations for a new product with a low budget meant that I also have to use really low bids
52:14 Is the MAG course on SEO good
53:58 What's the recommendation for a gun-related seller
1:02:22 Should I invest my creative budget in updating the quality of my existing photos, or adding videos
1:03:29 What do you think about OOS during the launch/honeymoon phase
1:05:08 Tried to create a new listing and looks like some of the options have changed
1:05:57 When do you decide a product is not profitable or is not worth continuing
1:08:21 Want to join MAG internship
1:10:27 Not super great at PPC but if I took the courses, would MAG take on apprentices
1:12:07 The ICAP Graphic
1:13:00 Check out https://myamazonguy.com/ & https://mag-school.com/
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A - 08.06.2022
10:36 Launching https://sellercentraljobs.com/
11:04 You can link your certificates from https://mag-school.com/
12:56 ASIN Review: B09M8VZPR4
20:16 When you negate for a plural (exact), does it also negate the singular
21:30 Working with someone who has SC and VC accounts but they have the same exact products & sizes for both. We constantly run into BB issues where vendors will have the BB & our SC account doesn’t which means higher storage fees.
23:52 Best way to share changes with the product to customers
27:23 If I want to target an ASIN, what is the best strategy
30:01 In SEO Phase 4, the high-performing KWs are already in my title, should I replace it w/ the phase 3 KWs
34:22 Tried to make a parentage but now 3 of 5 listings say "inactive Out of Stock"
37:43 Getting 6024 Error - You are not authorized to list products under this brand
40:25 I put the wrong FNSKU sticker on 10 units I shipped in in error
41:08 I forgot to custom name my SKU when setting up a listing, so I added a new condition for the product to start using a diff SKU. Is it safe to delete now the old SKU and product listing
41:43 Is it possible to add a link in A+ content to the feedback page
42:56 My Amazon Guy Trademark Service
43:22 What is a good click-through rate and good conversion rate
52:32 File the CA TM, try to do BR. If it doesn't let you, file the US TM and get BR because CA TM takes 1-2years
53:26 Is it true video ads don't help w/ organic ranking at all
53:48 Best practice to manage 700 SKUs on Amazon catalog
55:45 More than 20 products on Amazon, can I add multiple comparison products module on A+ page
56:06 Best PPC strategy for a brand new product
57:09 How can I get seller support to change the name of a variation
57:44 badminton rackets vs badminton racket. What about doing a modifier, +rackers, does that work in exact
58:32 Lowering stock in SC, FBM vs FBA and tried lowering price and vendor will just go a dollar lower
59:27 The frequently bought together seems to match the products on market basket analysis report 99% of the time
59:51 Out of all the reports on SC, w/c ones do you recommend to use on a regular basis
1:00:53 New product launching on Sunday since it's the best day for sales. What time of the day would be best to turn on my campaigns
1:02:13 Looking to take over a small market w/ different styles of product and multiple listings
1:02:22 How should I go to advertise w/o bringing the KW cost high for that market and not outbid myself
1:04:10 Where can we find TROAS and TACoS on SC
1:05:06 Can you talk about removing excess inventory
1:06:12 What is an appropriate multiple for calculating the valuation of an FBA business
1:07:44 Even if the exact match campaigns are super low monthly search volume long tail KW
1:08:27 Let's say I have a passport cover, a luggage tag, and a listing combo of both, do you recommend having them in 3 child variations or separated
1:09:18 How would you measure success for a product launch
1:10:27 I have a KW w/ 140% ACOS, when I lower the bid, ACOS goes even higher
1:11:05 We are working w/ a brand that has BR but their hero product listing was created by a former distributor and we can't make any changes to the listing
1:11:56 Brand Registry name is different than the listing
1:12:42 How much time and sales are required to improve IPI from 310 to 400
1:13:22 Struggling w/ getting enough seller reviews. I have enough product review but very few customers leave seller review
1:14:06 What should be the estimated budget for launch USA if the selling price of the product is around $25 and we have sourced at $10 including DDP
1:14:33 I have a case on Amazon SC about my ASIN being removed
Support the show
Victor Dwyer is the VP of Marketing for Pirawna, an E-commerce Marketing Expert, and a Social Media Strategist. Public speaking is his passion and he helps eCommerce sellers increase sales through strategic external marketing.
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
00:00 TikTok Ads Q&A with Victor Dwyer
00:13 Victor Dwyer joins Pirawna
01:16 What are Victor's experts in?
02:17 Kind of questions Victor would love to answer.
03:26 Have a few brands that need help w/ their social strategies.
05:05 What is the best way to advertise?
06:25 Which of these products are suitable for TikTok ads?
10:36 What is a landing page?
11:37 Are Virtual Bundles a thing? How effective are they?
13:37 Best tool to find influencers in TikTok.
15:40 You'd think the market would fix itself rapidly but apparently not.
16:33 TikTok question. Is it better to have a business account or an organic user account?
17:50 With TikTok, will you advise TikTok ads or influencer approach?
18:37 What are the winning strategies in getting more views for your TikTok content?
21:09 How do you think Facebook ads compare to TikTok ads?
22:41 What are the metrics you use for TikTok ads?
24:27 Have you heard about Upluence as a platform to find influencers and damage all your Social Commerce aspects?
25:35 In my TikTok account, should I archive old/non-effective videos?
26:35 How can you see videos from TikTok ads?
26:53 What is your go-to pre-launch marketing strategy using TikTok?
28:15 How to learn DSP and Vendor Central if you don't have access to them?
30:47 How much can I count PPC cost per unit?
32:32 A person I just talked to from Amazon told me today that Amazon does not index more than 80 characters in titles.
34:30 My product costs around $34 (including FBA fees), and I am planning to sell at $49. What is the expected number of sales per day in the beginning?
36:48 I tried updating my title from the help page, doesn't let me put more than 80 characters in the title.
37:47 Can we use TikTok to improve the ranking of newly launched products?
39:43 How TOS is Pixelfy?
41:01 I placed 500 Qty of this product. This is my first product. I learned most from your videos. It's not a repeat purchase. It's a kitchen product. But I have modified it with customer reviews.
41:48 Would it be better to use Amazon attribution tags?
42:47 Do you teach this kind of stuff?
43:50 What is the new product review rate?
44:49 How significant are trending music and hashtags on TikTok posts?
46:13 Do you suggest COSCO (Slow sea) for the first product? Or Use Super Matson (Fast sea for 30% of shipment)?
47:23 Can I tell my USA friend to buy a product and review it?
48:43 I recently started in the sports eyewear space. the recommended bids are high - $1.5-$4 for most words and my CPC is ~$2. ACOS is ~65% right now with 3-4 sales/day. Any recommendation on increasing bids/reducing ACOS?
49:40 Best business book read by Victor Dwyer
50:32 How to get in touch with Victor Dwyer
51:00 Sellar Central Jobs
Support the show
00:00 Back to Basics: Utilizing Amazon Bidding Strategies
00:11 Up & Down bid
01:40 We cannot control it
04:09 Down-only bid
06:39 The best way to control your ACOS
06:53 Fixed bids
10:22 Use fixed bids when launching or product is not doing well
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 NEW 2022 Upload Catalog Inventory Files on Amazon FBA
00:17 Showing the new face, sections, and header on Amazon Seller Central
01:00 Showing the Listing Loader file
01:24 Showing the Product template for listing products not currently on Amazon's
01:50 Showing the Update price and quantity template
02:23 Showing the section for the Update product details
03:40 Showing the Get help button for the Not sure if products are in Amazon's catalog
04:10 Showing additional templates section
04:30 Checking what we have in the Category-specific Inventory files
05:35 Navigating Seller Central to get Category-specific Inventory files
06:55 Attributes and files under Category-specific Inventory file
08:35 Invite to check out MAG School for Catalog Course
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,template,excel file,upload products to amazon,template file upload,list proudcts on amazon's catalog,Add Products via Upload
Support the show
Here’s how to do it on your end:
👉Go to your Amazon product detail page
👉Scroll down to the customer questions and answers
👉Click on a customer question
👉Answer the question by uploading a video
Best practices:
👉Type out an answer with the video
👉If you have the product on hand, it’s ideal if you show and tell it on camera.
👉Example: If they ask what’s in the box, shoot an unboxing video
👉If you don’t have the product on hand, shoot the answer while screensharing the detail page.
How to Answer Amazon Customer Questions with VIDEO on the ASIN!
Did you know that you can answer your customer’s questions on Amazon using a video?
Yes! You can!
You can shoot a video to address your customer’s concerns. Pretty cool, right? Imagine your customers contemplating buying your product and they saw a bunch of videos to answer their questions. This may speed up their decision to buy since they may be able to see the good stuff you offer. This strategy can make you different and stand out against your competitors.
If you want this cool stuff on your product page, connect with your brand manager now!
If you want to do this yourself, check out this video How to Answer Amazon Customer Questions with 🎥 VIDEO on the ASIN!
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 How to answer amazon customer questions with video on the ASIN
00:16 Highlighting the Mom box listing
00:30 Shoot a video to respond to questions
00:41 Scroll down to the Customer questions and answers section
00:50 Sample video answering the customer's questions
01:19 Consumers will see how different the brand is
01:45 Use Loom or Vidyard
01:58 A 20-60 second video will be helpful
02:28 Customers load videos and you'll be able to show them the product's benefits
02:41 Recommends showing the video with the actual product in hands
03:53 Customer connection with your brand
04:10 Focus on engagements especially with video answers
04:20 Demonstrating how to do video answering questions
04:40 Shoppers find videos more helpful
05:05 Check other videos about new things can do on Amazon
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Amazon Sues Fake Reviews Groups on Facebook
00:08 Amazon filed a lawsuit against the leader of over 10,000 Facebook groups
publishing fake reviews
00:25 Fake reviews are out there and it's quite a massive problem
00:36 What's Amazon's incentive to crack down on this problem
01:30 Fake reviews remain a major issue for online retailers (Amazon)
01:42 Facebook groups trying to recruit people to write false reviews
02:20 Amazon has officially incentivized reviews globally in 2016
03:02 Stephen Pope talks about how extensive the fake reviews issues are
04:52 Talks about FTC violation
05:05 Importance of reviews in purchasing decisions
05:45 Fake reviews must be combated
06:22 Reviews affect the conversion rate
06:28 Response about Amazon trying to Target Facebook groups
07:54 How does groups and kind of fake review exchange actually work?
09:03 Risk of seller engagement to people doing fake reviews
10:13 Don't focus on reviews, build a community, focus on quality products, and solve problems
10:42 Restarting a new account after a suspension
11:30 What do consumers need to know about fake reviews?
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
👉Prime Business Discount Settings: https://sellercentral.amazon.com/help/hub/reference/201958240?ref=efph_201958240_cont_G201740300&locale=en-US
👉Difference between Personal Prime and Business Prime https://business.amazon.com/en/find-solutions/business-prime/differences-between-prime
👉Sign up for Business Prime https://www.amazon.com/business/register/org/landing
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Should I upgrade personal prime to Amazon Business Prime?
00:15 Received an email about business issued credit card on Amazon
00:25 Talks about the difference between the 30-day free trial for Amazon Prime,
Regular Prime, and Business Prime
00:28 Link to know more about Business Prime
01:22 Showing the new dashboard of Business Prime
02:18 Benefits of the Business Prime usage
03:55 Guide on Amazon B2B Pricing
04:33 Link to Guide on Amazon B2B Pricing on MAG's website
04:51 All businesses that sell on Amazon would benefit from signing up for Business Prime
05:12 Access all the entertainment benefits in Business Prime
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Premium A+ Content offers:
17 Interactive Models and access to the previous 17 basic modules
An increase from 5 to 7 modules allowed per page
Content may be a width up to 1464 pixels (increased from 970 pixels)
More opportunities for hyper-engaging content
Add Videos to the A+ Content
What is Amazon A+ Premium Content and Who Can Use It? Learn More from these links.
Link: https://www.ecomengine.com/blog/amazon-a-plus-premium-content
Link: https://sellercentral.amazon.com/enhanced-content/content-manager/workflow
Link: https://www.amazon.com/Apple-iPhone-Alpine-Carrier-Subscription/dp/B09V3HZ8B5/ref=sxin_11_hcs-iphone-la-us-1?content-id=amzn1.sym.cb964c6d-8dcb-4bcb-aede-2fb80862a2bc%3Aamzn1.sym.cb964c6d-8dcb-4bcb-aede-2fb80862a2bc&crid=TG1N9QKAO0P9&cv_ct_cx=iphone&keywords=iphone&pd_rd_i=B09V3HZ8B5&pd_rd_r=8da1c871-f3e4-4ed8-936e-11ebcddf4248&pd_rd_w=9FFAI&pd_rd_wg=cdtFf&pf_rd_p=cb964c6d-8dcb-4bcb-aede-2fb80862a2bc&pf_rd_r=6EX076PCWDX92TE9Z2AK&qid=1659973636&sprefix=iphon%2Caps%2C175&sr=1-1-fab9a757-ceb0-429c-ad27-1d2a7da63f23&ufe=app_do%3Aamzn1.fos.765d4786-5719-48b9-b588-eab9385652d5
How to Get Premium A+ Content
00:00 Amazon giving away premium A+ Content free access to small business owners
00:17 Listing sample with gigantic A+ Content
00:51 Post and play videos inside A+ Content
00:55 Use the 7 modules available
01:15 How does an A+ Content Manager look like inside Seller Central?
01:29 EcomEngine article comparison between premium and basic A+ Content
01:59 The access to premium A+ content will not have a charge now!
02:49 Publish premium A+ content during the promotional period
03:05 Criteria for premium A+ Content
03:19 Access to A+ content is granted at the end of each month
03:44 Eligibility for premium A+ Content
04:18 Take advantage of having a Brand Story for your account
04:56 Audit MAG clients who are eligible for the beta access
05:10 Link to A+ Content videos
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
ACOS vs ROAS: Which is Better for Amazon?
00:00 Introduction
00:24 ACOS is the advertising cost of sale
00:29 ROAS is the return on ad spent
00:37 ACOS- How much do you spend on ads to gain a dollar?
00:48 ROAS- How much do you earn for every dollar you spend?
00:53 Showing Mega Pint listing as an example
01:38 ACOS and ROAS is a denominator and numerator on top of
each other
02:31 Which is better ACOS or ROAS?
02:54 ROAS was recently added because the whole marketing
industry focuses on this
03:27 Reason why Amazon is regressing/adapting a broader
spectrum of industry standards
03:36 Google used to be the number 1 place to start a product
search. It is now Amazon.
03:56 The ability to find a product is superior on Amazon
04:23 The top 500 fortune companies that are not Amazon-focused,
all speak ROAS
05:00 How ROAS is born
05:30 ACOS and ROAS comparison- Data being produced over time
07:23 If you are looking for a way to visualize the results in a chart,
ROAS makes the most sense
07:32 It is easier to translate ACOS to bid adjustment
08:33 Total ACOS is not being tracked by Amazon
08:58 What's the target TACOS I should be at?
09:26 ACOS goal for every account is different
09:38 The TACOS could be the same no matter which category
09:42 Range of TACOS
10:08 Strong correlation and link between PPC and SEO
10:12 What happens if you turn off your PPC ads
10:30 Showing the Mega pint listing as an example
11:17 You have to understand the relationship between PPC and SEO
11:40 Understanding how well your advertising is doing on Amazon
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,roas,acos,return on ad spend,advertising cost of spend,tacos,ad spend,reduce ad spend
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Thank You AMPD! I have a serious shoutout to give, did you know that Google traffic going to Amazon no longer displays ads at the top? Do you know whom to thank for this? Please join me in commenting a thank you to Ampd Joshua Gebhardt
They are leading the Amazon industry for external traffic and got Amazon to make this change. This will help all of us.
Thank you!
Watch me share my gratitude and hear Josh explain how they did it https://youtu.be/54eujySJwpg
00:00 Introduction with Joshua from AMPD
00:16 AMPD made it possible to Run Google Ads to Amazon without having to worry
that competitor ads are going to show on the Amazon page.
00:28 Got rid of the competitive Ad Widget
00:36 There is a big discrepancy between desktop and mobile
00:40 Mobile has better click-through rates
00:44 While desktop has higher conversions because users really buy.
00:59 AMPD realized that competitive widgets come from Google properties like emails,
searches, and ads.
01:14 Worked with Amazon Engineering team on Attribution to give customers a
better experience.
02:47 Amazon agreed and did some tests
03:24 AMPD work with the Amazon Attribution team and pushed the project
03:37 Amazon is a customer-centric
04:32 On August 10, Amazon approved and rolled out the new feature globally.
04:37 Amazon release a newsletter that says they made a global structural change
across Amazon that not only deletes the competitive ad widgets but places other
products from this brand.
04:58 Steven sincerely thanked Joshua for what he did in the Amazon Community
05:16 Running Google ads is now more authentically pushing for seller’s products
05:30 Check out AMPD!
06:05 AMPD demonstration with Tyler.
06:15 AMPD connects Amazon and Google together
06:18 First time in the world that Amazon sellers can market their products on Google
and actually see what converts on Amazon ads.
06:39 There are about 9 billion google searches per day
06:43 Google is the second most important search engine in the world next to Amazon
06:50 How to Run AMPD
06:59 Connect the Amazon ads account
07:02 Connect Amazon Seller Central
07:12 Connect to Google ads
07:27 AMPD provides data that actually drive profitable conversions from google ads
07:29 Turn your campaigns on.
08:05 AMPD allows Amazon sellers to treat Google ads just like Amazon ads and have
all the data to make the right decisions.
08:27 AMPD platform perfectly stitching Amazon ads and Google ads data
08:32 AMPD fully automates attribution
08:34 AMPD gives Keyword level data to see what works and what doesn’t
09:08 Brand Referral Bonus: Amazon is paying you 10% back on Sales from Google ads
10:47 Get in touch with AMPD at info.io for their services
Support the show
Steven Pope spoke LIVE at a premiere seller event in the industry,
The SURGE Summit!
On September 6 to 8, 2022
at the Grand Hyatt Tampa, Florida.
This is THE event of 2022 you wouldn't want to miss!
Amazon Sellers' Top Concerns: FBA Logistics and Finance
00:00 Sneak peek of the Event Hall
00:13 Steven Pope just finished his Live Q & A where he received Finance and FBA Logistics
related questions
00:42 Steven Pope was surprised to learn that lots of sellers are having inventory issues
with Amazon
01:07 One of the services of My Amazon Guy is My Refund Guy which helps solve these
logistics problems
01:40 The Surge Summit was held at a nice oceanfront property of Grand Hyatt, fantastic event with nice food and super organized event by Lesley of Riverbend Consulting
01:59 Another surprising question was related to Finance - Why is there a difference in his
1099K and Amazon Profit and Loss Statement (P&L)
03:21 The differences lie in the accruals of sales received in December but are yet to be received in January and accrued fees from Amazon promotions that are yet to be deducted from the account.
04:16 Lots of Logistics challenges items were shared at the conference
04:25 Amazon recently changed how they do the shipping funnel
04:42 Shipment of mixed SKUs
05:39 Amazon has a high risk of not checking in the items correctly causing inventory to be
mixed up and other mess.
06:17 Always make sure to give Amazon what they are expecting.
06:26 Story of Steven Pope’s personal logistics problem with Amazon where his hot sauce
bottles were shipped into padded envelopes causing him a lot of mess and money.
07:01 Lesson learned: Always box your own stuff
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Why Does the Honeymoon Period on Amazon Exist?
00:08 You need sales to get sales
00:27 Showing the Mr. and Mrs. Wine Tumbler Set listing
00:44 Pointing out the data in Helium10
02:02 Once sales started to get in, they snowballed
02:06 When the BSR improves, the keyword ranking improves
02:43 Discusses the Honeymoon Period on Amazon
03:28 Showing the Cerebro page to check the Keyword Distribution of a product
04:28 Clicked one of the keywords and directed to the listings under that specific keyword
04:55 Showing a Sponsored keyword
05:07 Sold out 500 units and got stocked out
05:14 Talks more about the BSR status
06:00 Products that Amazon knows will convert are going to show up higher in the search results
06:17 With the organic results, your product will benefit from having higher BSR
06:28 Showing a competitor's listing
07:17 Will you have more sales at the original price after you have a price reduction?
08:15 When you lower the price, it increases velocity
09:00 Consumers when there's a big holiday event are trained to shop
10:54 Showing the Brand story, Brand Store, and the A+ Content
11:45 Talks about why sellers use rebates back in the day
12:20 Talks about how important it is to run an Amazon PPC
14:50 The more sales you create, the more history you build with Amazon
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Amazon Advertising Performance by ASIN/SKU!
00:13 Performance of Amazon ASIN/SKU not being provided by Amazon in the current API
00:18 Use for-profit widgets that can purchase software licenses
00:40 Demonstrating how to get to the Advertising Reports from the Main Seller Central page
00:51 Showing how to get data via the Campaign Manager/Advertising API
01:14 Select what is needed in the configuration to generate the report
02:30 Showing the data in the Sponsored Products Advertised Report
03:11 Demonstrating how to create pivot tables for calculating the cost and conversion
04:24 Grab all the needed performance data
05:29 Demonstrating how to get ACOS and CVR conversion rate
07:43 Get the ASIN and by ASIN breakdown real quick and easy by using pivot tables
07:52 Go to My Amazon Guy Youtube channel for more tips and tricks
08:01 Plethora of information at myamazonguy.com, book for coaching calls or sign up for free consultation
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 What to do to move your products
00:12 Actual Steven's product
01:19 What went wrong
02:02 Best Sellers Rank
02:34 Reducing the price of the product can improve velocity
03:02 How to make the maneuver work
03:19 You need to set your inventory alert on your account
04:18 Setting your list price
05:09 Get the price down to get velocity then raise the price up
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,amazon fba mistake,amazon fba mistakes,amazon fba mistakes to avoid,common amazon fba mistakes,top amazon fba mistakes,amazon fba,biggest amazon fba mistakes,amazon seller mistakes,top mistakes amazon seller
Support the show
00:00 How to Launch a Product Successfully and Rank Organically? - Live Q & A w/ Faith D. & Mitchell M.
10:32 Out of all the reports on SC, recommend one use on a regular basis?
11:58 Steven has a video about the ICAP Marketing Funnel
12:08 My listing has disappeared, the family is still up but the main child is not showing up. I just filed a ticket but this is a very important listing. What now?
13:10 I tried listing on Amazon Canada but, the new listing shows up with a different registered brand as in the US and different images. We own the Brand Registry in the US and Canada. How can we fix it?
14:35 How does a product launch 2 months ago and rank 2nd organically?
16:46 Choose a variation that shows up on the PDP, SERP, or Bestseller page.
17:34 Pros and cons of the defensive ASIN targeting strategy. Benefits of the brand using this strategy.
19:50 How to fix the listing when it says "Inactive Out of Stock" but at the same time also says over 50 units are available.
21:31 When is it worth it to get an accountant for monthly bookkeeping for the Amazon business?
23:24 After the initial launch, when and how to tone down PPC without sacrificing organic ranking?
25:07 How to reduce daily spend effective parameters/pro tips that follow reducing PPC spend?
27:10 I just got an account and I found one of the listings where the last Sales manager used another brand name on the listing. Now, I can't update the listing. How can I change that?
27:27 I am thinking of Liquidating the inventory. Kindly recommend a platform selling that inventory.
30:14 If I am running auto campaigns and they are getting good sales with good ACOS and CVR. Then, is it necessary to move good keywords to an exact match?
30:38 Never negate a good keyword
31:09 What software can be used to see the absolute cost of selling on Amazon?
32:04 My 3 products haven't been yanked and are not search suppressed. Any other ideas other than a full update or contacting Amazon?
33:57 Does Helium 10 not include shipping FBM or inbound shipping costs for FBA?
34:14 I've launched my products but it's just not profitable at all for PPC. I've optimized it fully. KW, images, SEO. It's just PPC is so expensive, has low CVR, and competitive market. What is the best move here?
39:07 How can we grow our agency?
40:18 The best option an agency can offer is someone that does third-party brands and RA-type stuff
42:17 My question is my lifetime ACOS is 20% and I properly negate bad or irrelevant search
terms. If I add good auto campaigns to exact match then, it means suggested bid will be
high and ACOS will be high too. How to filter the bad and irrelevant search terms
45:10 Recommendation to do if you are highly competitive niche with tons of similar sellers at
cheaper prices
45:58 My gallery images come out blurry when downloading from Canva. Regardless of what file I download it in and even if I make the files smaller. Any suggestions?
47:06 I just launched my product on Amazon last week. What should my priorities be for the next month or two to get sales?
50:44 What should we do with a low ACOS campaigns?
52:00 Do you know the specification videos for Amazon?
53:07 How to maintain a certain ASIN rank 1-2 organic without spending on Amazon ads?
54:46 Amazon’s new policy of PPC hourly reports and how it works.
56:33 I am selling 100+ FBA products, struggling with month end accounting, inventory management. Any way to clear this out?
58:42 Why do phrases and broad campaigns after the one or two keywords ordered they stop getting impressions?
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A, 07.29.2022
10:17 New MAG School courses
11:42 Have a BR and want to sell another company's brand item, do I buy a new UPC
12:17 Conversion rate below 4%, ASIN Review: B093QLBRVY
16:39 Backend KWs limit has been reduced to less than 250 bytes
20:24 Error: "Value for externally_assigned_product_identifier is longer than the allowed maximum (characters)"
22:17 Error: "Value for generic_keyword is longer than the allowed maximum (250 bytes)"
22:53 % of backend search terms should be dedicated to important words that are already on the frontend of the listing VS unique words that are not on the frontend
25:20 Sales across Amazon increasing
26:29 I sent a box of inventory to Amazon over a month and a half ago and still says "Inbound"
27:29 If I close my PPC entirely from Jan-Sept, then in the QA, should I open the existing or create new campaigns, and which campaigns
28:38 Verified customer left a 1-star review that is clearly about a different product that I don't sell
30:28 Expanded product targeting
31:27 Tiktok store, will it be the next big thing
32:16 When you try to change categories and Amazon sys based on customer serches we are not going to let you change
33:23 Are review merges for variation by category
33:48 Is A++ going to be rolled out to all SC sellers
34:14 My competitor is trying to sell similar products with higher price but he is advertising heavily
35:16 I have a PPC ad running, so far 14 clicks and 1 conversion but I generated 12 organic sales. My ACOS is 82% but 44.76% for the week
36:14 Pushing for everyone to have their brand store competed but what if you only have 1 product
38:47 I've done a template upload and all Scent-Size variations of my product were successfully created. However I only see 2 of my 6 scent variations
39:28 How do you differentiate you listing in SERP and Best Sellers pages
42:06 Applied for BR for my brand and it got denied. Tried to reapply for it but it's giving me an error "Brand name is still under review"
43:02 ACOS is trending higher, is it me or slower month
44:35 “Virtual Product Bundles” are not possible atm (US only)
46:50 If I have an idea of a product w/c I visualize as a really beneficial for my actual niche but not know any data as search volume
48:37 Don't like how they charge full fees on both products for Virtual Product Bundles
49:16 I sent an email to Jeff about my product category change but they changed it to a different one but still incorrect
49:32 Got tons of duplicate images in the A+ content asset library that I want to delete
52:19 Only 2 out of my 6 scent variations show in my listings, it has stocks
52:50 Error 8803 : "Your feed has a parent/child relationship between parent SKU X and child SKU Y that cannot be created. Your child SKU shares the same variation attributes with another child ASIN"
54:01 Most relevant KW isn't performing well in phrase or broad campaigns (not exact)
55:31 Want to get ranked on my long Brand Name, present in copy and reviews
56:32 How do you select the design so you can profitable from Day 1
57:45 We have issue Amazon misspelling the brand name, the brand name is Caire and when we type Caire Beauty or Caire skin care it changes to care or care beauty which effects our sales
1:02:14 Just created a removal order for my products because I suspect that I've got a bad batch in my inventory
1:02:54 Competitor recently infringed me because I mistakenly used hi TM in the title
1:03:48 What is BSR measured by
1:05:32 Beginner advice for new agency owners
1:09:12 How to change Amazon barcode (XOO) to Manufacturer barcode (BOO)
1:10:51 If we are getting good clicks and good CTR but not conversion
1:12:08 Minimum spend for a KW before adding them as
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Amazon FBA Q&A with Jason Mastromatteo 07/19/2022
12:48 Check for your reimbursements
13:53 Can you make an SP PPC campaign for 2 variations for the same KW
14:59 KW indexing works for the A+ content
16:29 About to launch a product, have 6 reviews, CvR might be lower, but a good place to run PPC
16:59 Can you guys please make a video on how to do variations with the new FBA platform
18:10 PPC campaign w/ a 0.90 ROAS is good for a product launch
18:59 ASIN Review: B09Q857YN9
24:03 Parent listing only needed some vital info, but now it’s all different
27:16 How do you see the Halloween season for this year
28:12 How soon do you suggest we start preparing for Q4 and what should we be preparing
29:16 Can we stop the PPC when the listing is a the top organically
30:01 "Interactive Q&A" is that available for all BR sellers or it is only A+
30:47 What is the difference between the data you get from putting your ASIN in the brand analytics tab vs the brand search query
31:24 Can you copy your Amazon catalog including content to Shopify or vice versa
32:07 Inventory is not yet available in most of the postal codes yet. This is a new launch. Amazon is sending inventory to 30 warehouses and it is been 3 weeks. What strategy do you suggest
33:22 Can you please let me know how can we remove the hackers
33:51 Do Brand Store or Amazon Posts index for KWs
34:04 When I try to remove the other sellers in UAE, they were asking brand registry in the UAE marketplace
34:52 German TM charges and estimated time
35:10 What is the best strategy for keyword research
36:07 Yesterday, out of nowhere I sold the most units all year and it was an enormous spike from my monthly average. Any way to know which search queries lead to these sales? Today it's back to normal.
37:36 Is there going to be another prime day before Black Friday/Christmas season
38:19 ASIN Review: B0B2B41RF3
44:37 our listing keeps getting Search Suppressed at night
45:00 how do I put our brand logo on top of the listing title on every product detail page for UK
47:00 Because of the Bank card issue, the entire PPC was off for 25 days. I still had the same sale of each product every day
47:43 Is there any way to find out who posted only star rating without any review
48:07 Is it better to be a product research expert or a moderator in product research, PPC, AmazonAWS, etc
48:29 Thanks for answering my questions last week and helping me with the flat file partial update to fix my listings
Support the show
00:00 How can we know the list of ASINs we are running ad on?
10:10 Have you noticed that Advertising Manager data is buggy?
10:40 Data input sales of higher priced products but, on lower priced product
10:56 How to get exclusive on Amazon? ASIN: B09HTS3T8B
12:14 ASIN REVIEW: B09GG84HHW
16:55 Running ads for KDP release to rank and turn off after 30 days
17:59 Exclusive to Amazon badge on ASIN B08TTQZ66H8
19:40 How to set up business discounts/pricing only for business buyers?
20:48 Applying to Amazon B2B Seller Central
22:04 Customer used the product incorrectly and gave a negative review.
23:30 Why use phrase match when you can run multiple exact matches?
25:27 Last week, you mentioned SEO work of editing copy to organically index on KWs that are sponsored indexed but, not organically. I checked mine but, many of these sponsored have low relevance.
28:13 Should I just delete a virtual bundle with a bad rating and create a new bundle?
30:04 Do you know if the honeymoon period is different for a product depending on whether it's listed as a variant under an (existing old) parent or as a standalone ASIN?
31:10 Can your own questions on product detail pages?
33:54 System is preventing me from changing the title of the product, tried seller support, catalog team, and Brand registry, deleted the ASIN for 24 hours, and relisted again but, it didn't work.
35:43 Regarding SEO- What effect does repeating words on the detail page have with respect to ranking vs. indexing
37:17 How to fix a product in the wrong category?
37:59 I purchase a real GS1 UPC code, loaded in my product images, title, etc. Oddly, it was showing images from another product I did not own. Any ideas why?
39:32 Do all words in the title combine for SEO purposes - even if there are hyphens or other symbols separating them?
40:32 Creating a parentage with 5 products. One of the child products is out of stock.
41:47 Metrics and indicators that suggest a reorder and successful launch
43:00 Question about Mega Pint keyword setup
44:50 ASIN Review: B09YYYYDFD
54:17 ASIN Review: B0B5B73MP7
57:54 A+ Content from My Amazon Guy
59:21 Using the correct First Keyword to indicate the niche
01:00:40 Small business badge to increase CTR or CVR?
01:01:10 Do we use product inserts to ask for honest reviews?
01:02:30 Asking for reviews for a bundle whose ASIN number is not showing up
01:03:15 How to know the list of ASINs that are running ads, on Seller Central?
01:05:48 Which keywords should we prioritize on the Search Query Performance page?
01:08:25 Method to estimate CPC of products that have not been launched yet and no similar reference points
01:09:34 ASIN not showing up on A+ content
02:10:25 Vine eligibility of a new product launched as a child of existing
01:10:43 Some of our seasonal programs/collections were launched successfully. With one particular line, I am seeing knock-offs (China) using the name of "our" line and look-a-like products. Should I trademark the collection (it isn't a brand) to preserve brand reputation and maintain selling rights before sellers beat me to it?
01:10:43 Would you recommend Rinse and Repeat discounted prices every 30 days to max out sales?
01:12:57 Strategy for season products
01:14:40 Is Amazon running a video in posts Beta now?
01:15:19 China and Amazon are leading sellers in the toys industry.
01:15:58 How to make a Private Label profitable?
01:18:02 Can I create variations under an existing active parent and have the variation launch date set in the future for a new honeymoon?
01:18:13 Recommended number of keywords for broad and phrase match
01:18:23 Do not negate a good keyword
01:18:52 Listing multiple products under the same ASIN
Support the show
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Fast Ways to Increase AOV on Amazon - Average Order Value
00:25 Shows the Mr. and Mrs. Wine tumbler set listing
00:58 Make sure that you have the Brand Story as this can increase your AOV
01:27 Showing the Mega Pint Cup as a sample
02:07 Another location is the lowest section in the A+ Content
02:24 Great way to cross-link your products
02:50 The reason why you need to take up more space in the A+ content is to push down the ads
02:56 The product grid is an awesome way to put pictures of the other products, especially when
you have a new product
03:12 Put a CTA (Call to Action) like "Get this" right here
03:23 You'll start to see in your Business Reports that your AOV will go up
03:40 Tips on how to improve
03:45 Hyperlinks program
03:47 Create a product grid and don't forget to associate the ASIN in the backend
04:04 You'll find a comparison chart below the product grid
04:12 If you have a single product on Amazon, you may struggle to build this section
04:14 Make sure to launch more product
04:21 Find a buddy who'll agree to create a product grid and crosslink products in the same
category or resembling the same customer avatar
04:42 You can crosslink any brand/any product/any ASIN in the A+ Content
04:50 Different ways to build out product for starters
04:59 Showing samples of Age of Sage Artisan Soap Bars
06:01 Simplify SKU counts to three models (good, better, best)
06:18 Example of a product grid that’s extremely technical
06:36 Check mark across the list
06:43 Need second product grid
06:51 Way to cross-pollinate additional products and do multiple product grids, rows show the
three models' angle
07:12 Get an idea quickly about which product is right
07:17 Different ways a consumer would buy
07:24 Two ways consumers buy a particular product
08:55 Generally consumer experiences just come by and leave
09:23 New way to take a product grid and turn it into a product collection
09:32 Promote a curated set of products in the store or Amazon placements
10:03 Recommended a way in building the brand store
11:00 Showing samples of his brands
11:40 Stir at the top product row, helps with AOV
12:30 Promotes Q&A on Fridays at noon Eastern Standard Time
13:12 Consider the fact when somebody does go to a product listing
13:22 Better way than to cross-pollinate and increase AOV
13:14 Don’t forget the top of a store to create sub-pages
13:59 Product grid with four products and four sellers right on the top of the brand store
14:39 Don’t need lots of different banners only products grids
15:41 Generic way to increase AOV is by connecting your products together
16:04 Watch the next video Improving Your Sales and Traffic and Conversion
Support the show
00:00 How to Enroll in Buy with Prime
00:14 It is an invite-only program
01:10 You need Shopify or WordPress websites
01:45 What to expect on your Amazon Seller Central account
02:10 What we learned from an Amazon Buy with Prime specialist
05:41 Amazon Prime buying out of Amazon will beat the fees on Buy with Prime off a website
Buyer has to have a Prime account,
Coupon codes cannot be used when the order is processed with Buy With Prime,
Off-AMZ sales are separated from AMZ sales in the reports,
Seller owns customer information,
Reviews are going to the DTC website,
There is a DSP opportunity (dtc websites),
https://www.amazon.com/b?ie=UTF8&node=23865204011 - websites/sellers on this page really push forward the Buy With Prime feature, which is why they are on this website.
Buy with Prime currently has small but growing number of brands.
ENROLLMENT
By invitation only,
This program won’t be available to all sellers very soon, as they have their own limitations currently (staffing etc) Should there be a brand that can benefit from Buy With Prime, we can recommend that brand to the Brand Development Rep I had the meeting with and she can arrange the invite,
Enrollment / Set up is fast and easy and once set up, the seller can turn Buy With Prime on or off depending on the time of the year or any other circumstances,
There is NO SETUP fee
SET UP
Products with variations cannot be sold with Buy With Prime, needs to be a single listing (with no variation option) on the seller’s DTC website,
Seller can turn Buy with Prime on or off for all products in the catalog, or for a single product
FULFILLMENT & RETURNS
Fulfilled from FBA,
They have different tiers (1-2 day delivery, 3-5 day delivery,..) but she’d enroll us in the fastest one
When returning the product, buyer would have to print the label,
Returns are going to AMZ Warehouse (here I asked if it’s possible to re-route them, because we don’t benefit from unfulfillable orders in the AMZ warehouse, and she didn’t have the answer),
FEES
There is no set up, monthly, yearly or other fee,
There are fulfillment fees (3% of the order, fulfillment starts at $4.75, $2.4% for payment processing…) example - just the fulfillment for the Mom Box is at $10
🏫 https://mag-school.com/- PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Product Title Best Strategy &Variations troubleshooting, Live Q & A w/ Jason Mastromatteo 07.26.2022
10:51 Question: Why is it that my product ranks top of page one when selecting a specific category in the search bar, i.e. home and garden but on page two when searching "all"?
13:52 I'm trying to work with the helium 10 profits, I don't think it includes FBM shipping cost. Do you use this tool
as the final tool to declare your preferability?
15:32 I just launched a product on July 8th and I sold only 13 units till now, I spent a lot of money on my PPC ads but I'm trying to optimize them now but I have been getting a lot of clicks with no sales.
17:40 Submitted invoice to appeal against a customer's counterfeit claim. I submitted the invoice with all the required info and amazon keeps saying not sufficient info but doesn't tell me what's missing in advance. I even typed out an explanation letter adding merchant id, storefront name, asin number circle product description but kept receiving email from amazon that says not sufficient info advice?
20:42 Any recommendation on how can I liquidate my inventory in the UK marketplace that was removed by me from Amazon and is now prep center?
24:22 If I have a variation that is shipped FBA and all other variations are shipped FBM do the prime shoppers see this way also the other
FBM-variations when clicking on the FBA-one?
25:12 Question on variation listing. The difference between variations in package quantities. I put quantities as 1, 2, and 3. Can I change the name to 1 pack,
2 packs after creating the listing? It's locked.
27:35 What are your criteria for alt text? Is there a character/byte limit? And does it have to be a full sentence of can you just put the kost
relevant KW in there and it will be fine?
28:42 I have 2 brands appearing on my creatives for amazon posts. They were showing on my brand section on Seller Central too but I asked amazon to remove them and they did so, but can't stop them from showing on my creatives in amazon posts, and every so often I get emails from Amazon saying their storefront has been accepted.
31:18 When we change some attributes on the title and bullet points in the middle of the day is this affecting the Amazon PPC running campaigns?
32:27 How can we ship our inventory to the USA warehouse while selling globally with a UK account?
34:50 If I have the same KW in the Auto Camp with higher ROAS than a manual Camp. Should I pause 1 of the camps and what about other duplicate KWs in auto and manual campaigns- Should I ever turn Auto Off?
38:00 200 KW in a CAMP ROAs = 20 are A+ 30 B- Rest are Csm I heard I should only have 20 KW in the campaign what do you recommend for structure? If I move KWs to a new camp do I lose history & rank juice?
40:53 Some of our listings under a parent show their SKU on the product detail page as bullet points, even though I didn't add them in bullets. Seller Support couldn't help me either by deleting or delisting.
44:38 What is the best strategy for product titles? I've seen a mix of top sellers using smaller more targeted titles and others maxing characters and keyword stuffing. Which is best?
44:38 What is the best strategy for product titles? I've seen a mix of top sellers using smaller more targeted titles and others maxing characters
and keyword stuffing. Which is best?
47:24 How many keywords are best for proper and optimized listings?
50:08 Can we create 3-choice variations, like a customer will have the option to select the size-color-pack size? In flat files, I only could find size-color and the same way other only 2 choice variation themes.
Support the show
- Is anything out of stock?
- Go to the inventory page, hit edit on a top seller, and check the search term field. If commas, or unoptimized, or not 250 bytes, show him the 250 bytes trick
- Check Advertising,
a. Anything out of budget?
b. Top spend auto campaign for negations.
c. Search term report and point out wasted ad spend by sorting by spend and pointing out high ACOS - Go to a business report, 1 year, sort by month, look for up down
00:00 Is your account being run properly on Amazon?
00:26 Has anything gone out of stock?
00:36 Use Helium 10 to check if the BSR disappear on the chart
00:48 If you see a blank blue line disappear all of a sudden, that means you went out of stocks
or have a severe catalog issue
01:02 Bonus Tip #1: If you don't see a yellow line, that means you haven’t set a list price
01:08 Bonus Tip #2: Have they set up a shipping alert on inventory?
01:30 Check SEO and make sure the search term field is set to 250 bytes.
02:29 Use a byte counter tool like Rakko to check the number of bytes
03:32 Check the Advertising and check if there is anything out of budget
04:01 Advertising tip is to go to the top spending auto campaign
04:11 If you don't see negative keywords, there’s an ad dollar that’s being wasted on an auto
campaign.
04:23 If there are no negations on an auto campaign, that is a sign of mis advertising
management.
04:33 Negative keywords can be added at a campaign level
04:55 Advertising tip is to dive into the search term report
05:41 Go to a business report and look at the sales and traffic, sort by month, and take a year
view and check for trend lines and data issues
07:40 Visit My Amazon Guy website
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonagency #brandmanagement #amazonseller
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,amazon agency,amazon marketing agency,amazon listing optimization,amazon advertising agency,amazon marketing services,amazon product listing optimization,amazon ppc agency,ecommerce marketing agency
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 What to do to move your products
00:12 Actual Steven's product
01:19 What went wrong
02:02 Best Sellers Rank
02:34 Reducing the price of the product can improve velocity
03:02 How to make the maneuver work
03:19 You need to set your inventory alert on your account
04:18 Setting your list price
05:09 Get the price down to get velocity then raise the price up
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,amazon fba mistake,amazon fba mistakes,amazon fba mistakes to avoid,common amazon fba mistakes,top amazon fba mistakes,amazon fba,biggest amazon fba mistakes,amazon seller mistakes,top mistakes amazon seller
Support the show
AB Testing on Amazon - NEW PickFu Mockup Generator
00:00 How do you know if you have the right main image with the best CTR?
00:14 Amazon Mock UP Generator - newly released by PickFu
00:21 Perform PickFu AB Test for the main photo of Age of Sage - Men’s soapbox
01:43 You can now do an A/B test not only for the main photo but also for photo title and ratings
03:38 Create the poll using Import Builder for the main photos and write the questions
04:34 Feedback from consumers from the poll can be very beneficial
04:48 Usually target the general audience
05:52 Get the information of the poll from PIckFu in about 45 minutes
06:07 You can also run a test inside seller central, but it will take 6 weeks to get the info
06:24 My Amazon Guy is a PickFu Certified partner
06:42 Use Coupon Code “MYAMAZONGUY” to get 50% Off your first poll.
06:48 If you need help with the A/B test setup, My Amazon Guy offers paid service tests.
07:14 Do some A/B testing to achieve your CTR’s maximum value
07:21 Vote results are coming for the Age of Sage - Men's soapbox
07:32 Display of corresponding responses that are written inside the survey results
08:01 PickFu provides data about consumers' behavior toward your product
✅Get 50% Off at https://www.pickfu.com/myamazonguy
✅See the poll results: https://www.pickfu.com/results/lkHFn9tZLK-which-product-are-you
✅Mockup Generator link: https://www.pickfu.com/tools/mockups
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,pickfu,pick fu,ab testing,pickfu testing,amazon ab testing,multivariant testing,a/b testing,what is ab testing,ab testing tutorial,split testing,ab testing explained,ab testing confidence,ab testing significance,ab testing sample,ab testing strategies,a/b test,ab test
Support the show
7 Social post tips
Use pictures that are not in your listing
Shoot cell phone less professional pictures, lifestyle
Put keywords into the post
Tell stories, don’t sell or use sales language
Present the customer avatar, who is the perfect customer, and show them off
Test what gets the highest impressions, engagement, clicks
Know where these posts show up
00:00 7 Amazon Social Post Tips
00:11 How to improve your social post games
00:18 Showing the social posts that have been put together
00:32 TIP #1 Use pictures that are not in your photo stack to get more relevant
clicks and interests
00:42 TIP #2 Take pictures with your cellphone
00:45 Use lifestyle shots showing the customer in use
00:52 Amazon social post is basically Instagram for Amazon
00:59 They do have category ids that get tagged unto your post automatically
01:05 Take a look at New Wave Swim Buoy. One of my close friends in the Georgia area.
01:09 He owns this brand and has so many different pictures of his product being used.
01:16 The right way to do a lifestyle shot
01:17 These are the sort of things that are getting thousands and thousands of likes and impressions on Instagram
01:44 Consistent feed of the same shot over and over again
01:51 TIP #3 Put keywords into the post
01:53 I run multiple phases of SEO at My Amazon Guy
01:59 Iindex keywords for a product that shows up in the search results
02:03 After you index, you want to rank them and you want to take some market share
02:14 Put as many keywords as you can
02:17 Put together a master keyword list if you can
02:19 Hand over to the person who is gonna create these social posts
02:28 Keep posts scheduled continuously within your Amazon social post feed
02:37 Have at least one post every two or three days
02:39 Ideally, I would do one or two a day if you have the capacity
02:44 Each of them is going to get different impression counts and engagement rates
02:52 Showing the actual number of impressions, engagements, and reach on Amazon
03:05 There is no cost to the Amazon social post of any kind
03:11 You must take advantage of this SEO element
03:20 Clicked one random post
03:25 These are all keywords that we know that the consumer is using
03:45 TIP # 4 Tell stories
03:55 You want to tell the story of how am I using this product
04:01 I am selling experience but, I am going to sell them in a form of a story
04:10 Showing a sample story from Swim Buoy
05:17 There are so many different locations somebody can find your posts
05:22 TIP # 5 Where are your posts showing up to begin with?
05:26 Showing where you'll find your social posts
06:40 TIP # 6 Who is your customer avatar?
07:10 Amazon Masterclass Listing Optimization- Invite to watch
07:24 How to customize a listing with a customer avatar
07:28 Cross apply that over to social posts
07:35 TIP # 7 Understand that you need to test the stuff
07:52 Showing the data available for social posts
08:14 Learn more about the ICAP Marketing Funnel, go over to myamazonguy.com/icap
08:19 Invite to watch ICAP Marketing video
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
Support the show
00:00 Amazon Brand Stores Tips & Tricks - Common Bugs - Meta Description
00:01 How important is your brand store and what you can do to improve it?
00:17 Set the Meta Description
00:22 Meta Description is the SEO copy that goes beyond the store and is read by Google
00:33 This is read by Google in the Search Algorithm which helps it rank for your Brand name
00:41 It can also help non-brand terms to rank as well
01:00 Searching my Brand name via Google
01:09 My Brand Store in Amazon came up first on the results page
01:13 My US website was at the second spot on search result
01:19 The power of a Meta Description can be very beneficial
01:26 Who wouldn't want to show up at the top of Google for their Brand name?
01:36 Showing up for your consumers gives a nice good feeling that you have
a legitimate brand
01:56 Pointing out where you can find the Meta description
02:03 Matches what we have written on the Edit page
02:09 Use the master keywords list that we've talked about during SEO Phase 1
02:19 Make sure to fill it in and not just put a single word
02:40 Invite to watch the other My Amazon Guy videos about SEO
02:47 Showing the live Brand Store on Amazon
02:57 Talks about the General Best Practices
03:04 Make sure that your big banner has your Brand name
03:13 Get that header image filled in
03:16 Make sure that you have multiple sub-pages
03:18 Giving out the benefits of sub-pages while navigating the sub-pages
03:50 Unboxing video can make a higher conversion rate happen
04:15 Highlighting the following button to generate followers
04:29 Invite to watch a video on how to send emails to your Store's followers
04:35 Showing all the social posts on the Amazon page
04:48 The keywords you used in your social posts can help rank your products
05:01 Clicked the social post and has been directed to the listing
05:08 Checking if social posts are populating the detail page
05:13 Socials posts are populating; Pointed out on Inspiration on this brand
05:22 Used to only work on mobile but, is now available on desktop
05:28 Note that there is a major difference between desktop and mobile view
05:34 Edit both desktop and mobile views for consumers
05:49 Click Preview and share preview to have it checked by others
05:57 Run an A/B test to check other consumers take
06:04 Get 50% off if you use PickFu by going to pickfu.com/myamazonguy
06:14 Some people are having a hard time getting accepted on Amazon
06:18 Showing a case that we have encountered in My Amazon Guy
06:39 This Brand Store copy got rejected
06:43 Amazon came back and said there is a legibility issue
07:01 Showing how we fixed the issue we've encountered
07:29 Talks more about the issues that you might encounter
07:48 Walkthrough going to the Brand Store section
07:50 Go to Stores then, click on Manage Stores
07:50 Use Vanity URL or Pretty URL to customize your Amazon URL
08:57 Navigating through the Momstir Store
09:19 Sharing the challenge that we've encountered
10:09 3 ways somebody can find your Brand Store
10:14 Click on the Brand name of the detail page
10:27 If it is not working, your brand note ID is not set
10:32 You may not have loaded a UPC code to the GTIN field
10:36 To double check, go to the Inventory page
10:41 Click Edits and go to the Vital Info
10:44 Showing where you can see the UPC
10:45 Sharing more about UPC and ASIN
11:02 2nd way for people to find you is via Google
11:09 3rd way is by typing it through the URL bar
11:21 Type in any keyword in the Amazon search bar
Support the show
00:00 My Amazon Guy PPC AMA with Mina Elias - Advertising Q&A - July 27, 2022
09:55 Welcome and Introduction of Podcast Guest (Mina Elias)
10:52 Talks about Culture Index
11:45 Take your own Culture Index Survey at myamazonguy.com/jobs
12:00 Discussing Mina’s survey results.
18:50 The benefits of taking the Culture Index survey in the organization based on Mina’s result.
20:14 Steven’s Question: As a fellow Architect and Highly-driven individual, what is key to your
success in building culture in the business?
20:35 Mina answers his 3 keys to building culture in the business
24:50 Question: If you advertise a product with 2 variations on the same SKUs, what’s the best practice?
25:15 Gives observation and tips on what to do.
26:55 Difference between Amazon PPC and Google Ads
27:02 They are pretty identical. Amazon PPC is inside of the Amazon platform.
27:12 As for Google Ads, it will show up in someone’s search on Google
27:18 Discussing the difference in using Amazon PPC and Google ads
27:38 Amazon has an Amazon attribution that is largely inaccurate.
28:14 Amazon passed Google as the number 1 location for starting a product search.
28:34 When is the next internship date?
28:36 Steven: Go to myamazonguy.com/internship
28:39 My product is organically ranked on all relevant keywords, but still, my organic orders are only 30-40%. What strategy do you suggest for PPC? What do you think happens?
29:00 Mina: There's no certain golden metric for organic PPC. Explains
29:10 Gives observation and tips on what to do.
30:06 Steven: Every PPC sale will generate 3 organics over 6 months.
31:29 Steven: Organic is not producing much because PPC has taken over the search result
31:37 Still worth doing SEO, still highly valuable to get to the top of the search.
31:47 Please let us know about the product launching PPC Strategy.
31:57 What are 3 things to do with PPC and launching?
32:06 Gives tips on what to do.
33:54 Steven: Never negate a good keyword
34:35 Just consider we launched a product high in demand and low in competition, what would be the PPC strategy
from the very first day and how much budget should we allocate for the spending of the PPC?
34:55 Work it backward. Explains how to calculate your total amount of PPC
36:17 Can you give guidance with respect to when to use negative phrases vs negative exact? I want to negate a competitor's
three-word brand name.
36:27 I would use negative exact always because I use it specifically only in the ad group where you seem like a keyword spend is not generating any sales.
36:52 Negative phrase only if you 100% know that keyword under any circumstance you don’t want to see it.
38:39 I want to ask that my product has four variations (black, red, green, blue) so on which variation would you suggest me to run which campaign? Could you please give me an idea? For how many weeks do I need to run auto campaigns?
39:06 Mina shares what he will do with the given variations.
39:50 What is the best PPC Strategy?
39:53 Steven: Run auto on every SKU all the time.
40:12 Mina: Start with doing your keyword search and the auto.
41:09 Steven: Giving a live example.
43:58 In PPC, which one is more effective? I bid on the keyword $1, on the other hand, the same keyword low bid with top of search (TOS) placement which makes it relevant to $1 with 0.50 bid and TOS 100%.
44:27 Mina shares his insights.
48:15 How can we increase our organic order ratio?
48:22 Steven: Make your product extraordinarily relevant to that keyword.
48:38 Mina: Use PPC to rank organically.
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Business Report Sales are NOT Matching Ad Sales on Amazon
00:11 New finding about Amazon attribution and ASINs with variations
00:14 If you have a Parent ASIN and you have different variations of the product
you might come across this issue
00:27 There's a difference between business support and the advertising consult
00:38 Check which ASINs are working for you
00:47 Showing a sample from Business Support
00:59 Last 30 days, $390 worth of products sold
01:26 It seemed like we sold $785 from this ASIN alone
01:32 How is it possible that we are seeing $785 on the advertising consult
and $390 for the other dashboard?
01:54 The reason for it is the variations
01:58 Showing the variation samples
02:16 Talks about a standalone ASIN and how it works.
03:47 You'll see 1 click = 1 sale in the advertising consult
03:51 The same goes for the business support data
04:01 Showing a sample with variations
04:05 1 Parent ASIN with 2 child ASINs
04:38 You can advertise the Parent ASIN, you can only do that to the child ASINs.
04:51 Discusses more on how it works.
05:18 It is not possible to have 1 pack, 2 packs, and sponsored next to each other.
05:50 You should always be advertising the best seller ASIN
05:58 Showing another sample. This time with 2 child ASINs.
07:21 Showing sample data.
07:43 Must understand the attribution data.
07:45 Discusses more of the different data that you'll see in the business report and the advertising consult
08:49 To be able to find this out, the ASIN-based report must be checked.
09:03 Showing the data from the advertising report.
09:23 We are combining the X data with the Business support data. To find out, each ASINs TACOS, ACOS, and Conversion rates
09:34 When you work with Child ASINs (for this specific client), the ad sales seemed to be super high. But, the organic sales are not that much.
09:59 Not the right data to check because there is an attribution going on and we should always be checking how the customer is clicking the ads.
10:17 Data is being shown and checked.
10:44 You can easily check which ones are ineffective.
10:51 The red highlighted ones are struggling to hold on.
11:06 Find out which Parent ASIN is not working for you.
11:09 Find a strategy for you that will work.
11:16 Find out the issue with the Parent ASIN.
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Chinese Amazon Sellers Hijacking Listings to Cheat Reviews
00:06 Chicken Coop Door Product Listing that is being hijacked by Chinese Amazon Sellers
00:28 Butterflies in the Reviews section instead of the Chicken Coop Door
00:35 Chinese co-opts an inactive listing
00:41 They'll change the details
00:44 The Chinese will throw their own listing on
00:47 Customer reviews picture of butterflies instead of the Chicken Coop Door
01:36 They act like they've got nice reviews
01:38 Different reviews will start popping out once sorted
01:54 The item probably got out of stock
01:56 The product doesn't have a Brand Registry
02:05 The product came online just recently and no price history on the ASIN
02:20 Item has 695 ratings
02:30 You can report the listing
02:36 The button for the report incorrect product information is not working
02:49 It is not just a random listing but, for multiple angles
02:56 Once you go down the listing, you will see more butterfly ratings
03:06 They have taken them over the chicken coop category
03:07 While looking at other competitors, he was made aware of this tactic
03:30 Once you check on the seller, you'll see an Illinois address and a Chinese business name
03:59 Go to Seller Central and hit the help button
04:01 Report the hijackers; Describe the issue
04:17 Report Abuse and select category
04:46 Grab ASIN and type in a detailed report
05:50 Reported the 2nd hijacked listing
06:21 10,000 Facebook groups have been sued by Amazon
06:32 Amazon has been cracking down on fake review generation
06:42 100 Chinese sellers have been suspended by Amazon
06:57 Send an email to Jeff of Amazon
07:07 Outline challenges, show proof, and report the scammers
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm
✅Get 50% Off PickFu.com/MyAmazonGuy
✅Get $500 from Amazon MyRefundGuy.com
00:00 Best 3 Amazon Tools: Helium 10, PickFu, My Refund Guy
00:19 Helium 10
00:42 Helium 10 50% off promo code: MYAMAZONGUY50
00:59 PickFu
01:29 pickfu.com/myamazonguy to get 50% off on your 1st survey
01:49 My Refund Guy
02:19 Amazon owes you thousands of dollars
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Better PPC Housekeeping - Why you should download your bulk file every week!
00:07 If you are not regularly downloading your backup bulk sheet at least once a month,
you are living dangerously
00:23 Navigating through the Advertising Campaign manager
00:30 If something happens or goes wrong, you can revert back to how you work
00:38 Go to Sponsored ads then, click on Bulk Operations
00:42 Showing the Bulk Operations page on Amazon and explaining how it works
00:52 This is advertising equivalent of the listing side of the platform
00:57 Explaining the importance of the Bulk Operations sheet
01:16 Amazon will just back up your advertising campaigns for about 60-90 days
02:08 They recently change the format
02:20 The new format allows you to catch all the new campaigns not just sponsored products
02:26 It's definitely an advantage to use the new format
02:40 Click on the date range depending on what you are doing
02:47 What we do in My Amazon Guy is that we download back up at least once a week
03:01 Highlighting on the page which one you want to exclude in the spreadsheet
04:16 Create a spreadsheet for download
04:39 Showing the account's spreadsheet
04:45 Walkthrough the data that are in the spreadsheet
05:35 Make sure to download your Bulk sheet once a week and save them
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
👉Full Listing Guide: https://myamazonguy.com/amazon-listings-amazon-photo-best-practices/
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 How to Grow Sales on Amazon FAST!
00:15 Why do you need a significant amount of time working on your MAIN IMAGE?
00:50 Test your images on PickFu.com/myamazonguy
00:53 Get 50% off on your first test
01:06 In the sample, what should the main image be?
01:40 Changing from image A to image B will result in a massive market share change
01:47 It will increase your CTR (Click through rating)
02:00 On Amazon, you need sales to get sales
02:03 The more sales that you have the more it snowballs
02:08 Your BSR (Best Sellers Rank) keeps going up
02:10 Invite to watch the Bestseller's Full Ranking video
02:16 Story behind the Mom box listing on Amazon
02:27 $ 144,000 sold on a single ASIN in less than 30 days
02:53 The initial launch of the product went terribly
03:04 Showing the current main image of the Mom box
03:20 Comparing it to the main image used before
03:50 Run a PickFu test of my main image and a competitor's image
04:00 Showing the comment section of the people who voted
04:13 Describing the competitive advantage of the product
04:28 The PickFu result is 40:60
04:30 Run another PickFu test with a different main image
04:40 The result is 52:48 and is still not enough
05:05 Within 24 hours of switching the photo, 100 units were sold
05:25 Make sure to reposition your product
05:40 Showcasing the actual packaging and product
07:54 It is so important to get the main image right
07:57 Navigating through the Search page of Amazon, type in a keyword
08:06 Showing how the Mom box looks like compared to the other products
08:48 Checking how we stacked up against the competitors
09:57 You can replicate the photo but, still do poorly because of pricing, content, etc.
10:59 Checking another competitor's listing
11:53 Showing a guide on My Amazon Guy's website on how to do image listing
12:44 Comparing the product listings versus the guidelines
12:55 Discussing the other requirements to follow for conversions
13:45 Showing the guide of how an Optimized listing should look like
14:39 After you follow these guides, your CTRs going to go up
14:44 Explaining the difference between PPC CTR, Organic CTR, and Google
15:02 Then the main image has the most impact on the CTR
15:30 Invite to watch the ICAP marketing guide to increase your market share on Amazon
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
👉Negative Product Review Removal Guide: https://myamazonguy.com/how-to-remove-negative-product-feedback-on-amazon/
[Amazon News] Reviews No Longer Sorting by Upvotes
00:00 Introduction
00:15 Reviews section on Seller Central
00:20 Reviews are now displayed based on the order of the most recent ones
01:19 Amazon showing recency reviews even though top reviews were clicked
01:23 Removing negative reviews on Amazon is extraordinarily difficult
01:34 Amazon will not remove negative reviews even though they are not from real customers
01:46 Guide on how to remove negative reviews inside Seller Central
02:20 Pre-written responses that have the most success in getting a negative review removed
02:32 But only about a 3% success chance, better to delegate this task to a Virtual Assistant
03:05 Step by Step Guide on how to file the ticket to remove a negative review
04:27 Sellers no longer have to worry about the One-Star review sticking in your listing
🏫Enroll at https://mag-school.com/course/steven-popes-top-tricks-and-picks-subscription
🏫 https://mag-school.com/ - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODE Caster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 What is BSR on Amazon? [Best Sellers Rank]
00:25 Navigating through the Amazon Search page
00:43 Get the Chrome extension, Helium 10. Use the code MYAMAZONGUY
00:49 You can also use DS Quick view
00:57 Showcasing the Good feature of DS Quick view
01:00 Showing Helium 10's good feature
01:09 Highlighting a listing that is ranked at 428,261
01:24 Pointing out a listing with 13,982 with 5,000 reviews
01:38 Clicked on the actual listing to check the BSR
01:43 Showing the good things that have been done with the listing
01:53 Checking the BSR while using Helium 10
02:17 The lower the BSR is, the better and the faster the unit is selling
02:43 The closer you become to the top of the BSR, the exponential the sales velocity becomes
03:22 Discussing furthermore on BSR of the product listing
03:54 Invite to watch the MSRP video
04:09 Checking out my own Mom box listing
04:30 Showing the blanks on the data through Helium 10
04:35 The product listing got suppressed
04:45 Take immediate action to fix the suppression
04:50 Invite to watch Hidden Suppression video
04:58 Suppression causes the item to derank
05:30 Discussing more the data shown in Helium 10
06:07 BSR is different per category
06:17 Giving out examples of how BSR works
06:48 Another tip given by looking at the Product details
07:00 Click on the Top 100 to check who is producing the best in the main category
07:18 Pointing out a listing that just got yanked from Amazon
07:47 Clicked on the Subcategory to check the items available in that category
07:58 My listing is not doing well in its category so I'll switch the category
08:06 Navigating through Brand Registry to change my listing's category
08:23 Click Listing Issue Request then, Change a product's category
08:30 Type the ASIN
08:53 Type in a keyword and search for a product or category you wanted to be in
09:01 Searching for the right category for the product listing through the results
10:39 Reiterating the actions that must be taken for the BSR
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫Enroll at https://mag-school.com/course/steven-popes-top-tricks-and-picks-subscription
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Difference Between Indexing and Ranking
00:11 Indexing means that the product shows up in the top 300 results on Amazon
00:19 Ranking means that you are ranking the product
00:30 You are moving from position 300 up to the top 50
00:39 Showing an actual listing of my very own Men's soap bar on Amazon
00:58 Get 50% on Helium 10 using the code MYAMAZONGUY50
01:06 One of my favorite things about Helium 10 is the Keyword Distribution
01:12 Golden ratio: 1 Sponsored Product: 2 Organic Keywords
01:22 You have the ability to see the macro view of a listing
01:27 The more keywords you index for Organic Keywords, the healthier your SEO is
01:35 Your goal is to index for as many keywords as possible
01:42 That means that the algorithm finds your product relevant
01:48 Showing the keywords that the Men soap bar listing indexed for
01:54 Sorting the keywords to show the worst keywords on the list
02:48 Keywords that the listing is doing well on
03:06 The SEO phases that we have here in My Amazon Guy
03:09 Explaining SEO Phase 1 and 2 process
03:22 Talks more about SEO Phase 3 and 4 process
04:08 Invite to watch the ICAP Marketing Video
04:23 Put a keyword in the title to index
04:30 Keywords must also be placed on the Bullet points
04:32 Do not miss to put keywords in your Brand Story
04:39 Down the A+ Content, there's a description section to put more keywords
04:42 You can also put it in the header of the A+ content
04:46 You can even put keywords on the product grid
04:57 PPC campaigns are necessary to rank for a keyword
05:07 Showing the ad for the men's soap bar
05:25 Showing the organic listing of the men's soap bar
05:42 Showing the Men's Soap Bar in the listing
05:56 Showing how SEO Phase 3 works to rank higher
06:00 Navigating through the backend of Seller Central
06:38 No commas and no syntax
06:42 Amazon uses 250 bytes not characters
06:55 Does not count spaces, commas, and syntax
07:20 Update the title and get an exact match of the keyword you're looking for
07:33 Do the same thing with the description
07:39 Also, do the same with the bullet points
07:47 Go over A+ Content to put more keywords
08:53 Put Spanish in the Alt Text of any photo to index
09:07 Put keywords in multiple locations of the copy
09:23 Get additional iterations, examples, and rankings through the product grid
09:42 Work on the 6 modules for your A+ Content
09:48 You should also work on your Brand Story
09:51 Navigating through the A+ Content Module
11:05 Don't forget to put more keywords on your Brand Store and your social posts
11:55 Invite to our thorough video about social posts
12:03 If you already have it set up, here's a quick tip
12:06 Navigating through post.amazon.com to check impressions
12:45 You can create and schedule posts
13:00 Select an image, create a caption and select which product
13:20 Those are the ways to increase your velocity and sales
Support the show
Join the conversation on LinkedIn https://bit.ly/3Q3rRN0
Fortune article: https://lnkd.in/ge454K9p
News: Amazon is getting desperate, here comes Prime Day 2 in 2022. Leaked documents show they are planning the event for October. This will cheapen the made-up holiday and will mark the end of its success in my opinion. At least for 3rd party sellers. Amazon however will sell more echos for sure. Inflation and weak sales lead to a death spiral of discounting.
Can't wait for the next 50% off MSRP sale... (Which is really 10% off last week)
amazonnews #primeday #primeday2022
00:00 Leaked Documents from Amazon HQ hint at another Prime Day Sale
00:42 United States of America is in a Depression state right now
00:53 The Real Inflation rate is 25%, and our COGS are up!
01:46 Second Prime Day this year is gonna cheapen the Holiday
01:49 Not good news for Amazon Sellers
01:51 Sellers should be raising their prices now instead of discounting
01:58 Consumer does not win either on Prime Day because of the made-up discounts
02:22 Amazon and its stockholders are the only ones winning
02:39 Sellers do not need discounting when inflation is happening
03:04 If Prime Day 2.0 gets the Christmas shopping early, it’ll be best for sellers.
03:15 Black Friday has always been the kick-off for holiday shopping
03:22 Cyber Monday has always been the best day of the year for every seller, ever!
03:58 Join the conversation on the related topic posted on LinkedIn
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 How to Back Up Your Amazon Catalog Data
00:15 Access catalog and Walkthrough on its crazy attributes
00:23 Login to Seller Central,
00:27 Go to Reports
00:30 Click on Inventory then, select Reports
00:36 On the dropdown, switch to Category Listings Report
00:38 A yellow alert will appear on your screen
(Category Listing Report is in BETA)
00:52 Importance of creating a backup for your catalog
01:33 Click on Request Report
01:58 Hit the Download button once you've seen Category Listing Report (All)
02:27 Open the file in Excel and click on Enable editing
02:35 Showing the Core attributes
03:03 Save the file and put a file name with the date
03:17 Explaining how to work on 1 SKU
03:37 Work on 1 SKU at a time
03:46 Minimize the product's data that you are working on
04:21 Walkthrough on how to do a partial update on your catalog
04:23 The most important thing that you need to know in doing Catalog data changes
04:30 Explaining the difference between Partial update, update and delete
05:31 Make all the required changes
05:33 Load the file back in, go to Seller Central
05:40 Click Catalog and Add products via Upload
05:45 Select Upload your Inventory File section and then, browse for the file
05:49 Put your email to track the results of the file
05:53 Click upload and check for errors
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
00:00 Intro to Troubleshooting and Repair of Any Amazon Advertising Account - Matt Davis
00:35 Short recap of ICAP (Impressions, Clicks, Add to Cart, Purchase)
00:47 Mechanics Analogy
01:30 Three Level of Troubleshooting
01:34 Impressions (Awareness)
01:54 Clicks (Engage)
02:05 Purchase (Conversion)
02:30 Discussion of possible Impression Problems (Low Awareness)
02:57 Bids aren’t competitive
02:59 Budget aren’t right
03:03 Hidden Suppression
03:05 One of my listing is violating somne obscure terms of service of Amazon
03:11 Stock out (inactive listing)
03:45 Discussion of possible Clicks Problems (Low CTR/Relevance Issue)
04:06 Image not good
04:11 Ineffective bidding/targeting
04:25 Relevancy and search behavior
04:34 Discussion of possible Conversion Problems
04:55 Low Conversion Ratio. It can be everything in a listing.
05:12 Price, Type of Product, Competition (Product listing), Quality of Title text, Images, SEO, etc
5:37 Reason why it is imperative with the 3 levels when troubleshooting an Amazon Advertisement
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 [Solved] Hidden Price- Minimum Advertised Price MAP Policy Issues on Amazon
00:09 How the listing looks like when the price is hidden
00:15 Add to cart functionality to see how the price is
00:18 Explaining that the item is still purchasable
00:23 Drastically affect conversion rates, advertising, and SEO rankings
00:34 Talks about the resolution of the problem
00:38 Navigating through Amazon; Step-by-step guide
1:05 A bug happens when the minimum price is above the actual sales price
1:16 The minimum advertised price was higher
1:19 The threshold has been reached under that minimum price
1:23 The solution is to lower it
1:25 Put your minimum advertised price below your regular price
1:32 Make sure that your sales price show above the minimum price
1:43 Guide to fixing the minimum advertised price
2:27 Things to check if it is still working
2:31 Step-by-step guide on what to click on Amazon Seller Central
2:56 Guide to Template upload / Back up inventory
3:55 Edit the Template and look for MAP
4:26 Load to Seller Central by going Inventory Uploader page
4:41 Step-by-step guide on how to load the Inventory file
5:06 To know if this process worked, go back to the listing
5:17 If it doesn't work, file a ticket with Amazon
5:21 Guide on how to file a ticket and get support from Amazon
6:44 Phone calls never work for Amazon
7:14 Amazon is a culture of escalation
7:31 Hire us for a coaching call
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Amazon Weekly Live Q&A with Steven Pope - July 15, 2022
10:43 Updates from the recent AMZ Powwow Conference 2022
12:38 Thoughts on using Amazon Global Logistics
14:10 Upcoming new website: sellercentraljobs.com
17:28 Recommendation in preventing a sellout of stock before the next shipment
18:32 How to change PDP images in the US w/o changing in the EU marketplace
21:04 ASIN Review: B09PYCM5NK
22:11 Helium 10 50% off promo code: MYAMAZONGUY50
26:56 Got a few UPS invoices in the postal mail
27:57 Do we put important KWs that are in the title also into the backend search terms
31:08 When uploading images to A+ content, the quality gets reduced a lot
32:18 Thoughts on Amazon Posts
34:33 At what phase we should start hiring an agency to handle PPC and SEO
36:39 Listings got stranded after changing the offer date, launch date, and release date
38:40 Prime Day hangover effect on sales and traffic
40:17 Created a PPC campaign for strike zone KWs but they are not profitable
42:02 Good time to put the price up & by how much
43:16 Why does Amazon publish reviews in the US from other countries
44:09 Conversion rate is at 4.5% instead of the ideal 10-15%. ASIN Review: B09PYCM5NK
46:51 If I bid %0.90 for a KW, CPC sometimes becomes higher than an actual bid
47:48 ASIN Review: B0085WHBHU
54:27 How to go around Amazon not allow packages on the main image
55:47 Will ads run on the product if it is out of stock, but has a pre-order option
56:49 ASIN Review: B09DB121NW
1:04:08 How can I check whether my designed logo is not used by another brand
1:04:57 My Amazon Guy Trademark Services
1:06:08 If I want to put the city i.e. New York below the brand name to show where the brand comes from, do I have to manufacture the product in New York
1:07:01 When looking at auto campaigns and no orders have been generated of a specific KW, what is your cutoff for clicks when you will make that a negative exact KW
1:08:47 ASIN Review: B09Z33689C
1:17:37 Amazon sent an email "Get started by adding a great product title to the product detail page of each of these 5 products: Enhance your product title"
1:18:35 Got a negative review but the customer used the product wrong
1:20:01 IPI is a little more than 300 for 5 months now
1:21:31 You prefer to launch trendy/seasonal items rather than evergreen items/niches
1:22:27 ASIN Review: B09YYYYDFD
1:25:04 Any freight forwarder recommendation
1:25:37 ASIN Review: B09XT8G5X7
1:33:32 when selecting "Run Again" on expired coupons I receive the following: Internal Error We're sorry but we encountered an error while processing your request
1:34:08 How to get the Small Business Badge if I have an Australian company
1:35:03 How to use Search Query Performance KPIs
Support the show
We encountered a metric that we are struggling to define. I figured it was worth reaching out to you guys to see if you had found out more than we have. For US brands, Amazon recently added a report called Brand Performance. It can be found under Reports - Business Reports - By ASIN - Brand Performance. As seen in the screenshot below, shows a couple of different metrics, including “Average Customer Review” and “Number of Customer Reviews”.
The issue is that the “number of customer reviews” is quite ambiguous and does not match other customer review measures we have. E.g., for the product on second line (the one with 5 in average customer reviews), our written reviews in the below time are 9. However, our total product rating for the product increased by 67 in that time frame. So, it is not written reviews, it is not total rating, so the question is, what is it? I escalated this to Amazon account managers etc and hit a bit of a wall. Have you our anyone else at MAG figured out what exactly this metric measures?
00:00 Does Amazon know how to track the number of reviews you are receiving
00:34 Screenshot provided
01:20 Nobody from Amazon can provide the answer
02:15 The new metric doesn't correlate
03:07 If anyone has an idea on what it is, leave a comment
amazonreviews #amazonseller
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Amazon Advertising Console Feature Update
00:34 The Cost Type metric
00:59 Why it does matter and valuable tool
01:54 Is your engagement not efficient or your awareness is not targeted efficiently
02:12 Visit myamazonguy.com
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
✨Get your ASIN reviewed FREE MyAmazonGuy.com/ASIN
00:00 Amazon Listing Optimization [Master Class]
00:18 Free ASIN Review from My Amazon Guy
00:47 Sample ASIN Review: Goli
01:32 What is a proper main image
02:19 Hidden Suppression
03:25 All about secondary images
07:56 Listing video
08:22 Listing product title
09:49 Checking via Helium 10: Cerebro
09:56 Helium 10 50% off promo code: MYAMAZONGUY50
11:00 The Keyword Strike Zone
12:33 The A+ content
13:55 The Brand Story module
16:40 Don't compare the listing optimization to the best, take their keywords and use Cerebro
17:33 Next ASIN Review: Horbaach
17:35 Image stack review
18:42 Product title and bullet points
19:58 The brand story
21:07 The A+ content
22:20 MSRP or list price
24:55 Keyword check using Cerebro
29:35 Next ASIN Review: Orphic Nutrition
29:40 Image stack review
31:17 Tip on supplement facts image
31:34 Product title
32:13 Keyword check using Cerebro
32:29 Asterisk backing up by a disclaimer
33:49 Subscribe and Save
35:16 Coupon available
35:27 Bullet points
35:34 Brand story and A+ content
38:06 Next ASIN Review: Force Factor
38:34 Confusing parentages
38:41 Image stack review
40:07 Missing barcode in the supplement facts image
41:54 Product title and bullet points
42:59 Missing list price
43:39 Brand story and A+ content
47:27 Keyword check using Cerebro
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazon listing optimization,amazon product listing optimization,amazon listing optimization 2022,amazon product listing,amazon listing,how to optimize amazon listing,amazon fba listing optimization,amazon seo,amazon listing tutorial,amazon listing optimization tool,amazon product listing tutorial,how to optimize amazon product listing,amazon optimization,amazon keyword optimization,amazon listing optimization tips,selling on amazon,listing optimization
amazonlisting #listingoptimization #amazonfba
Support the show
00:00 Amazon List Price [MSRP] Manufacturer Suggested Retail Price
00:18 How does it look like on the product detail page
00:55 MSRP is completely fabricated
01:44 Checking based on Helium 10
02:25 List price not showing up on PDP
03:25 List price not set at the backend
03:43 List price not displaying but already filled in
04:16 How to set the list price
05:38 Some categories show more detailed list price or MSRP
06:06 New MAG School course: Building A Variation
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Add a comment "Amazon Keyword Research" to help us rank this video! Amazon Keyword Research Masterclass by Steven Pope, founder of My Amazon Guy.
Access the search query performance report: https://sellercentral.amazon.com/brand-analytics/dashboard
00:00 Amazon Keyword Research Masterclass
00:43 Get 50% off Helium 10
01:12 Keyword Tracker Tool
01:47 Search Volume History
02:25 One of the keys to Steven Pope's Amazon listing success
03:20 How ranks doing over time
04:41 Some reason why search volume drops
05:19 Diving in dept to Keyword Research
05:42 Helium 10: Cerebro
06:08 The Golden Keyword Ratio of 1:2
06:34 Traffic or Conversion Issue
07:53 Product Title is the most important element in SEO
08:07 2nd most important element in SEO, the Main Image
09:59 3rd most important is the Search Terms at the back end
11:51 The Bullet Points
12:19 The Brand Story is the newest module you can add to PDP
12:51 The A+ Content module
13:08 Alt text can fill in 100 CHARACTERS
13:56 Texts are for robots, images are for consumers
14:43 The A+ Product Grid
15:28 The brand store and social posts
16:57 How do we know where we start our research
19:36 The Search Query Performance Report
21:40 Can I download the Search Query Performance Report
21:53 Can I understand this up to the ASIN Level
23:00 The ICAP Marketing Funnel
26:24 The Master Keyword List
26:51 Helium 10: Magnet
29:31 Proof that Search Terms can have 250 bytes and not characters
33:55 Magnet Analyze Keywords tool
35:04 The Search Query Performance Tornado
35:48 If you have a Pyramid or Tornado, you have a problem with either traffic or conversion
36:21 Helium 10: Misspellinator Tool
38:36 Helium 10: My List - Keywords
39:43 The Competitor Report
50:11 Checkout MAG SEO Playlist
50:30 Keyword Product Research
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
keyword research,how to do keyword research,keyword research tutorial,keyword research for seo,keyword research tool,seo keyword research,keyword research tips,keyword research tools,keyword research 2022,keyword research seo,seo,keyword research course,types of keyword research,keyword research meaning,keyword research template,amazon seo,amazon keyword research,amazon product research
Support the show
00:00 How to Create Campaign for Amazon Attribution
00:30 How to setup tags
00:53 There are separate links for each social media platform that you are doing
01:24 Creating the campaign manually
02:44 The Click-Through URL
03:45 To view the attribution to outside advertising
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A - July 8, 2022
10:17 Enroll now at https://mag-school.com/
11:15 By what percentage has business gone down compared to last year as a consequence of this downturn
13:41 Still unable to join the channel
14:03 Is it a good practice to open another seller account and let my wife sell the same products
15:27 How long doe it takes for the reviews to merge when you create a new variation
16:00 Sales dropped about 30% from the past week w/o changing anything, how to run a report to see what happened
17:16 Original ASINs switched to competitor brands and linked to the brand store after updating the brand name
19:15 Recommended routinary basis to check PPC campaigns and accounts in general
21:04 EPR requirements in Germany and France
22:21 Price increase % that will trigger Amazon to charge you more for PPC
25:03 Different accounts get different bids
25:54 SInce we're in a recession, should I look for new products to sell or wait and see where we're heading
27:53 What are the lessons you learn not to do for the next product
29:04 If we have a product that has multiple sizes and colors, would it make sense to create a campaign together
31:09 How much should CPCs be for a defensive sponsored display campaign targeting your own ASIN
34:04 When targeting competitor ASIN, either KW or product, the CPCs are extremely high
36:04 What is your recommended KW bidding optimization and strategy
38:35 Anyway we can collect and use, w/o braking ToS, customer contact details so we can market to them directly
40:02 Good idea w/ the eye patch w/ your mug
40:07 My stuff is coming by boart as SPD. I have been sent the UPS tracking numbers but the system does not accept the information
41:02 I thought the court demanded Amazon to stop selling products on their own platform
41:58 Thought the FF is supposed to get the BOL from the boat once the products are received
42:55 There are many new ASINs that have taken the category ranks in my category, however, they do not fit the category descriptions
43:33 Any consequences for having wine/beer in the product title
43:54 Do you optimize search term bidding the same as KW
45:07 What happens if my stuff arrives at Amazon w/o the tracking numbers
45:19 Does it hurt your account when Amazon bans your ads
46:21 Which advertising channels do you think will have the biggest impact on sales in the coming years
47:22 Some of my FBA returns are customer damaged, why do Amazon issue full refunds
47:57 A trademarked FBA brand registered product and another seller showed up on my B2B listing, says shipped by Amazon and charge $5.99
49:15 Reports on how products are performing
50:06 If I sell a product w/ a free accessory and a customer returns the product w/o the free accessory, will Amazon still issue a full refund and simply classify the return as "customer damaged"
50:23 Noticed that some listings are ranked in multiple BSR sub categories
51:16 Did actual live video ever become a thing
52:45 Yo said always let the auto campaign run, how about if it was not profitable for the past 90 days
53:04 Difference between default bids and specific KW bids
53:41 A cashflow service I use sees pending Amazon payouts and makes that payout readily available
54:44 SInce your mega pint tumbler is such a niche item, how did you do KW research for it when building the listing
55:12 Way to keep track of changes you make across the account
55:48 What's the best way to combat a large budget competitor
56:13 I noticed some sellers use an add-on item/accessory and are able to link the listing to their brand storefront
56:39 One of my ASINs has been wrongly flagged as a toy
57:11 Is it a good idea to implement the AIDA advertising model in A+ conten
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy FBA Weekly Q&A - July 12, 2022
10:21 Steven Pope is at AMA Powwow Event 2022
10:43 Next step when you have a registered TM but BR says your application has been declined because the application needs to be submitted by the TM owner
11:47 How to spread advertising budget between sponsored products, sponsored brands, and video ads during the launch phase
12:43 In which situations do we have to decrease bidding
14:05 Do you have any tips on house to manage your PPC budget on Prime Day
15:20 Launched 2 new products preserving the honeymoon period by setting the offer date, launch date, and release date to the future
17:07 Link for the Brand Registry MAG Video
17:47 Why won't Amazon tell you why your ASIN is not eligible for the Featured Offer
20:24 How do you push organic ranking to a better position
21:38 What do you think about launch costs/calc
23:08 Received email that product's inventory stranded due to deleted listing but I never deleted & listing is still there
25:10 I am getting Well Sales on Only Auto & Manual Exact, Do you recommend Manual Broad & Phrase to run
26:24 The thumbnail in the back end of Amazon shows up when "Fulfilled by All" filter circle is selected. Thumbnail says "No Image Available" when "Fulfilled by Amazon" filter circle is selected
27:22 What can we do when AMZ loses units and then says "Investigation completed – shipment contents counted and confirmed"
29:09 Seach Query Performance not available on German Marketplace
29:37 Do you see the buy being a favorite to sellers w/ a larger quantity of units
31:22 How can I increase the extra-large storage capacity of the store
34:49 The backend of Amazon has changed. It’s now “generic keywords”. And the format they show you is keyword phrase semicolon, keyword phrase semicolon
35:06 Amazon is now suggesting: 1) put your keywords in phrase form instead of just one big string of terms, 2) separate these phrases with semicolons. Is MAG adopting this new suggested format
35:50 How much does MAG charge to look after my PPC, 40 ASINs which make up 4 categories
36:40 Have you seen the buy box being favored by sellers with a larger quantity of units
37:03 Amazon is not on the listing
37:16 Any Solution for Buy Box Suspension in Private Label
39:00 I’m brand registered but I still get people highjacking my listings
39:40 Do you suggest running coupons over Prime Day
42:50 Sometimes Helium 10 Cerebro shows a lot of crap data
44:19 If the inventory is near to out of stock in FBA then close the listing to save the ranking or it's close automatically
45:35 Do you have any recommendations for finance options for FBA funding
46:51 No link, but when you look at the backend and leave the search terms blank, they show in greyed-out text
47:47 My listing price is about 15% higher than my closest competitor but my product is far superior. As my product is new should I lower my price to be more competitive or stick with a more premium price
49:06 Top reasons/most common reasons for high sessions but low unit session percentage
49:52 I have products live on Amazon that I want to combine into a parentage
51:36 Have you noticed sales overall have been down so far this year compared to previous years?
52:38 Visit myamazonguy.com for complete Amazon Agency Services
53:41 When would you suggest sellers start preparing for Q4
Support the show
00:00 5 Tips & Tricks to Up your Amazon Advertising Game
00:22 Tip 1: Defensive Campaigns - Targeting your own ASINs
02:12 Tip 2: Keyword Count - Keep it limited
04:01 Tip 3: Target liberally bid conservatively
05:27 Tip 4: Use broad match modifiers
06:59 Tip 5: Look to Google and Facebook for what is happening on Amazon in the next year
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 HTS AL0 Misclassification
00:37 US government keeps changing our tariff process
01:41 Amazon has a big push of its own importing entity
02:23 How to resolve this: we discovered customsops@amazon.com
03:47 How was this discovered
04:28 This is all learned by happenstance
05:34 Feel free to add anything in addition to this new learning
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Appy here https://sellercentral.amazon.com/gc/amazon-business/certifications-landing-page?ref=xx_cred_central_redirect_xx
00:00 How to Get Badges on Amazon
00:11 Amazon has changed. Business customers now look to diversify their purchases
01:23 How to get certified
01:52 How does it looks like on your PDP
03:28 This is more of a business-to-business play
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
List of US Amazon FBA Warehouse codes - https://sellercentral.amazon.com/help/hub/reference/G201811680?locale=en-US
00:00 What Amazon FBA Warehouse is Your Inventory In?
00:15 Walkthrough inside Daily Inventory History
01:00 How to identify warehouse codes
01:30 Why is this important to know
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Arielle Young shares her testimonial about working at My Amazon Guy. See behind the glass door of My Amazon Guy.
Working Remote at My Amazon Guy
00:00 Working Remote at MAG
00:02 Introduction about me
00:19 Jobs handled before MAG
01:09 I Felt like I wasn’t valued and appreciated
01:39 Pandemic happened and I lost my job
02:28 Came across My Amazon Guy’s internship job listing
02:34 I almost didn’t apply because I am an alien to eCommerce
03:32 I am overwhelmed with the new terminologies
04:02 Everyone at MAG was so supportive
04:23 There is no judgment that I came in with nothing!
04:35 Surprised that they valued my ideas and my perspective
04:44 They’ve asked me to join the Creative Team upon learning of my artistic background
04:50 I am now actually the Creative Team Lead
04:56 I have learned so much that I would never go back!
05:14 I’d recommend MAG to anyone that takes pride in their work
05:33 I hope you’d join our team here at MAG
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
my amazon guy,arielle young,glassdoor my amazon guy,glass door myamazonguy,my amazon guy employee,employee review,mag glass door,seller central,my amazon guy a+ content,a+ content
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A, July 1, 2022
11:08 In SEO Phase 3, Will you lose ranking for when you use strike zone KWs to replace existing KWs
14:54 Got 1 star review for my new launch, if inventory is removed and relisted, will I get the honeymoon period again
15:25 Minimum Price column on Prime Exclusive Discounts
16:33 Brand Referral Bonus Program, average % back for supplement sales in the health & household category
17:12 Best channel to drive off-Amazon traffic from the Brand Referral Bonus Program
17:30 Degrees of Separation - What connections are ok for someone to leave a review
18:49 Is there any relation a category has on product's ability to rank for relevant and important KWs
19:29 from 2000 to 1500 organic KWs after doing SEO Phase 3
22:29 Good top of search percentage modifier to use for Prime Day
23:23 Should you create new Prime Day-specific campaigns
24:24 Thoughts on PPC targeting w/ modified broad match for all use cases
25:32 Do shipping tracking numbers have to be entered by SKU
26:10 Once my products have arrived is it still up to me to set a start selling date
27:29 Is targeting "Today's deal placements" or "Prime Day" w/ a broad match modified worth it
27:56 Anyone combining "Brand Referral Bonus" w/ "Amazon Affiliates"
28:45 Difference between "Your Price", "Sale Price", and "List Price"
30:13 ASIN Comparison: B07NR2C5BB vs B08DR16XGV
33:23 Amazon PPC apparently has a 10k unique campaign limit
34:14 When you do SEO phase 1-3, do you actually see an increase in sales
35:34 Contact w/in Amazon that can send an invite for a 2nd account
35:58 SD competitive ASIN target campaign for the week after PD to take advantage of the traffic they generated for their ASINs on PD
36:54 Seeing huge drop from cart add to purchase
39:19 What brand share % is normal for purchases
41:41 For Display Targetting, I've had success w/ a 7day lookback period but not w/ any other windows. Any tips to get the other lookback windows to perform better.
42:26 My ASINs have dropped below 100 for rank in my category, how to diagnose what is causing the drop.
44:45 How should we as Amazon sellers adjust to move differently to deal w/ 2 consecutive quarters of negative GDP
46:56 Profit margin is 34% and TACOS is 23%, how to reduce this
51:03 Can you have a logo + headline and custom image for SD in one ad group and one creative
1:00:08 Are you allowed to insert opt-in offers inside the packaging of your product to get customers to buy your tripwire product
1:01:12 Will sales info through NARF roll into 1099K from Amazon
1:02:15 Why haven't you launched a chess product on Amazon
1:03:30 Do you review multiple listings copy software that uses Open AI's GPT-3 NLP model
1:04:46 KW research for UAE while a similar product in another market like US or UK, can we use that KWs w/c target or used in their listing
1:05:41 How does your agency scale SEO updates across lots of SKUs
1:08:02 Pros and cons of launching 2 products as child-parent vs separate listings
1:10:29 Best technique to find profitable products in FBA wholesale
1:11:34 Listed under the "Earbuds and Headphones" category ven though listed under "Automotive Scanners" from the backend, now ads are showing up in the wrong category
1:12:32 Have an item I want to sell for over $100 but listed by mistake for $35 and lose the BB if the price is increased by more than $60
1:13:43 Have pricing for FedEx International Ground Shipping to CA (from the US) and not seeing it as a shipping option on Amazon
1:15:24 Advice for Prime Day especially for low-margin items, should I run normal coupon
1:15:40 When launching a product, do you go after the lower volume KWs 2k to 15K or the higher volume KWs straightaway
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy FBA Weekly Q&A, 06/28/2022
10:20 Will adding variations to your top selling ASINs help your BSR by combining your reviews and get to a better star rating
14:17 How to start Amazon dropshipping
16:24 How can I choose a winning product
17:26 Inventory reached Amazon warehouse but with mistake, 2 variations are listed under the same ASIN and Amazon is showing same inventory for both variations
19:40 Amazon UK can't verify my Amazon payment account
20:58 "New" on Seller Central - Catalog, Inventory, Reports
22:16 Preparing about listing Christmas products
26:28 When should we create the listing for a new product launch to ensure honeymoon period
28:01 Search query performance ICAP funnel, seeing huge drop from cart adds to purchases
31:04 My listing is the most expensive on the 1st page, is there a smart way to icrementally test
31:36 Currently selling in UK, VAT registered, want to sell in Europe/Germany, where and how to start
33:10 Which report to use to bulk update list price
35:31 What does "Is Package Level Orderable" mean
37:03 Can I sell adult toys on Amazon
38:48 Which payment gateway to use in Amazon
39:07 If you show up for the "highly rated by reviews" section do you pay for that click
40:37 Any other best practices for Prime DAy besides just raising budgets
42:19 What's your input regarding perpetua for PPC
43:24 How can we know during product validation that how many Chinese sellers are there in top 10 competitors
45:30 We are selling w/ 15% coupon and notice 70% of buyers didn't apply for the coupon
46:26 No hidden suppression, but is there any other hidden handicap Amazon can impose that will prevent a product from organically ranking
48:34 Our new listing is not indexed for some reason
50:30 Where do you take KW/search terms for new listings
55:49 When searching for a product to sell on Amazon, is there a minimum sale price you want to be above
56:23 Do you bump up PPC budget during prime day weekend
56:30 Who can I contact from MAG to have Amazon send an invite or a 2nd Amazon account
57:29 Are you still hiring for copywriters
57:44 Why do set the start date to the day before once all you products are checked in when making a listing
58:16 Can I ship into FBA Germany or UK and have all listings available for all other countries
59:15 We are already authorized on Brand Registry but seller support says we can't update the copy because the brand owner controls the ASIN
1:01:09 If you make A+ content, can you modify it per product listing
1:01:36 Do you switch PPC campaigns on and off depending on how they perform
1:02:48 Try "vitamin e oil" as the KW for the highly rated based on star rating
1:03:43 Any fast way to check through campaigns negative ASINs to make sure none entered that should be active
1:04:15 Do you know a way to combine reviews across parentage
1:05:03 In the UK market, the new Add a Product interface has launched by Amazon
1:07:39 How to apply to MAG PPC team
1:08:29 Free version of Helium 10
1:08:59 My product was flagged as CBD and removed from the catalog
1:11:45 Launched a product and started PPC. Made 7 sales and spent more than a thousand dollars
1:12:59 How to audit PPC report
1:13:24 Can we delete the column in a flat file
1:14:01 How to I add UPC to existing ASIN w/c didn't have any UPC before
Support the show
00:00 Steven Pope Amazon FBA Weekly Q&A - June 24, 2022
10:03 Pakistan is now the #3 most common seller in the US
10:45 KWs competitors are ranking for
16:37 MAG School SEO Course
17:16 Pros when sending to AMZ compared to the old workflow
18:23 Launching a tumbler with crypto/day trading niche
19:08 KW + Brand name, am I able to index for that
22:02 Unable to put the brand name in the listing
22:10 Does repeating best converting KW in the back end has an impact
22:36 Diff between SEO ranking and index
22:56 Target ACoS
26:32 ASIN radically swings in organic ranking
27:45 What's the deal with Melissa & Doug brand
29:36 For the scaling campaign, will it work simply by increasing the budget
30:23 What do you do when a bid far exceeds the 7-day CPC
31:18 Way to re-trigger honeymoon period w/o creating new SKU
32:01 Broad and Phrase match campaign budgets
33:55 Techniques when pricing products on AMZ
34:47 Featured Brands filter
35:35 Text in brand story blocks 70% of the image
36:21 Thoughts on 200 blank tumblers w/ no design sent to the 3PL warehouse
37:42 Which KWs generating more sales organically
38:29 Outlook on Amazon for the next 3 months
39:41 In a campaign with variations, variation A gets more favor over others. Should I pause the rest and create a new campaign with the other variations?
43:04 I target gold candle holder broad match in search terms and I see that AMZ is spending on the "candle holder" search term. is that possible with broad match
44:06 How do to get asked questions to be next to ratings
44:52 Search Catalog Performance
47:12 My Amazon Guy is hiring!
49:20 Section above the bullets and below the title (Special Ingredients) carry the same search weight
50:17 Same KW has a different default bid in different campaigns
51:09 Sometimes the questions are right next to reviews and sometimes below
51:58 Change product listing images in target market w/o changing images in source market
53:22 Tips on monitoring the growth or shrinking of a niche and competitor sales
54:52 Product is alleged by a customer to have caused them physical harm i.e. an allergic reaction, who is liable
56:05 Some listings have a line next to the ratings saying 20 asked questions with a link to the questions
56:27 Can you get Amazon to stop using FNSKU and only use the UPC
56:52 Do you recommend your courses for newbies
57:59 Bullet points not updating on the PDP
58:27 Sponsored brand broad campaign or sponsored brand exact
59:00 Amazon Online Arbitrage
59:47 How to find the winning contributor to the ASIN
1:00:16 Best recommendation: Perpetua, Sellics, or other?
1:00:40 My most important KWs have a suggested exact match bid of 1.75 - 2, to be conservative I am starting with them at $1.2 - 1.4. Thoughts on this as a way to rank for these KWs
1:01:02 Client is hesitant to give AMZ seller central child access
1:01:25 Brand registry suddenly got disconnected
1:02:00 If we have a product but its main KW shows products of the same niche but these products are made up of different materials, can we use this KW as the main KW
1:02:24 Is it a risk to have a child item made in the USA and another child item made in China
1:02:57 High pricing for products with better marketing/content in a high competition market
1:03:16 Ideas on how to deal with black hat competitors that massively upvotes your negative KW
1:03:51 Is it permissible on AMZ to send my PDP link to my friends excluding my family
1:04:11 How to check w/c KWs are generating sales organically
1:04:58 If I have multiple CHILD ASIN, could I use different keywords on each CHILD listing on the backend
1:06:12 The cure to a high conversion rate is to grow traffic
Support the show
00:00 My Amazon Guy FBA Weekly Q&A, June 21, 2022
10:00 Introduction of the guest, Charles Wolf
13:52 Analyze Top 10 Competitors indexing organic keywords using Cerebro
14:04 Make sure that you are organically indexing for the right amount of keywords.
16:50 Number 1 rule, Never ever go Out of Stock!
19:25 Every word on Bullet Points indexes
21:10 Categories are simply the categories they're in while products are the specific products.
21:22 Brand Metrics gives a broad overview of brand-specific performance on a specific category.
24:28 Advertising is run on an SKU level; run campaign ads for products that are performing better
25:41 Amazon sellers have no issue with buying their own product; allows them to check shipping and packaging conditions of their product.
26:43 To change the US listing images without changing the listing images of the other marketplaces don’t upload the images in the traditional style, rather get a URL for your images then upload your URL via template flat-file in the specific marketplace
29:24 For newly launched product, better to enroll on Vine to allow reviews to come in
32:55 If you have a broad scope of consumers, target the consumers in your listings based on the highest percentage of buyers or demographics.
34:06 Focus on your main demographic
37:09 Phrase campaign should include both long and short keywords based on your strategy
37.35 The listings become active once you put the start date at the back end
37:42 Amazon decides when your account becomes active after you get an account approved.
38:15 Three important items to be filled at the backend: start date, offer date, and release date.
38:18 Set them to a future date to preserve the honeymoon period, get your listing baked, get your product in FBA and bring back the date to the current date and launch the product.
42:34 Checking and optimizing reviews, price, and main image helps relevancy and increases conversion
44:36 Purpose of Broad Phrase is to get more people to see and buy your product
46:50 Amazon needs an invoice from legit suppliers and distributors to confirm the supply chain
51:15 Never negate a good keyword; negate a keyword when it is hurting you
54:08 Competitor analysis is finding the top 10 relevant products you want to launch using tools like Helium 10, Zonguru and others
58:36 Fix and adjust bids and focus on the right keywords to index
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
00:00 - My Amazon Guy FBA Weekly Q&A, June 17, 2022
10:03 - Introduction for co-host, Aadil Qamer
10:38 - Amazon 2022 Prime Day, July 12-13
12:09 - Benefit of Amazon Launchpad on sales boost
13:57 - Solution for 5665 error using brand name on a new listing
15:48 - Do you have to be branded to give a trademark to sell new items
16:20 - FBA Warehouse to destroy rather than return product when having stranded inventory
17:05 - Completing parentage title for ranking and SEO
18:51 - Broad & phrase match campaigns
20:15 - Amazon received two boxes, however content of one box was not checked in
21:39 - Amazon auto-enrolling US FBA sellers into NARF
22:46 - Best strategy for low-budget PPC
24:08 - SEO relationship between Parent-Child ASINs
25:58 - If running a broad match campaign and the main KW is vitamin c serum, would It make sense to have another high volume KW’s like vitamin c serum for face, skin, or cleanser
27:23 - PPC strategy for size variation
28:21 - Launchpad is not worth the money or effort
28:35 - Amazon seller support sending the same response
30:28 - How long should the launch process should take
32:00 - When creating Prime Day-specific campaigns, would I keep my regular campaigns still on
33:03 - Do you hire only those w/ experience and fluent English comms skills
33:38 - Tools and techniques for wholesale hunting
33:58 - Tools for keyword search
37:04 - German VAT and to get exemption for AMZ Germany
37:32 - Unoptimized listing affected after aggressive PPC
38:30 - Advantage of using Phrase Match vs Broad Match
38:59 - Better tool for AMZ wholesale hunting, H10 or Junglescout
38:09 - With product w/ size variations, how to increase sales for other sizes
40:59 - How to expand in another market like EU
42:09 - Best tool to count bytes
43:02 - Conversion rate above 15% is leaving sales on the table
44:09 - Coping up in a situation where competitors have drastically reduced prices
45:40 - Criteria to use to decide when to switch from fixed bit to up/down
47:01 - Recommendation to set up 1,000 products into ad campaigns
47:52 - "Provide missing tracking IDs" when sending inventory from China
48:56 - Someone is arbitrating my products for a high premium and I'm getting bad reviews due to the high price
49:56 - One day sales are good and second day sales are down
51:16 - All points of differentiation between the old bulk PPC and the new one that will go into effect on July 1st
53:19 - Could creating another variant be competing against yourself
54:19 - How to get hijacker off the listing while TM is pending
55:17 - How to change GS1 code w/o losing reviews and ratings
58:02 - Products get better sales on PDP, but not top of search
59:22 - Is there a way to find the number of reviews that each child variation has individually
1:00:06 - Incorrect data on Category Listings Report
1:02:57 - Better tool than Junglescout and Helium10
1:03:13 - Running aggressive PPC on unoptimized listing
1:04:53 - With launched product, getting clicks and impression on PDP using diff PPC strat but not getting sales and ACOS 386%
1:06:47 - Product launch date or date first available be an option to create an FBA listing in advance
1:08:12 - Group products by category or hunders of campaigns in the spreadsheet load, does MAG or AMZ do this?
1:09:17 - Top item campaign bid got much higher than the item in original price
1:11:07 - Is Customer Conversion Rate column giving the CVR for the brand or showing the CVR for the category
1:12:11 - 2 answered questions does not styp on top of the PDP
1:13:40 - Under the Category column, the difference between the info that starts with /Products and /Categories
1:14:08 - Keywords to target in broad and phrase
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 - My Amazon Guy FBA Weekly Q&A
09:57 - Introduction of co-host for today, Enrique Becerra
10:54 - Shipping oversized units to customers via freight carriers
12:46 - Product insert mentioning free giveaway or QR code printed on the packaging
15:09 - PPC strategy for newly launched product
16:23 - PPC from the beginning
17:07 - Alibaba equivalent for Mexico/Latin American product manufacturing
18:28 - Cannibalization of your ads
20:13 - Creating an exact match campaign for a specific KW I'm not indexing for help me organically index eventually
21:27 - For your own product research, what percentage net margin do you aim for
22:57 - FBA returns to the seller directly
24:54 - When optimizing PPC campaigns, ex. 14 days' worth of data. What should be the sequence? Search term report first to see possible negations, then KW bids, then Budget? How many days in between each?
27:32 - How should PPC be adjusted when either raising or lowering the price
29:53 - How to find clients as an Amazon PPC service provider
30:54 - If I can see running out of stock, should I also lower the bid
33:30 - 14 days ago I had 2000 organic KWs, and 2000 sponsored. I did SEO phase 3 by duplicating the most important KWs in exact match form throughout the listing, now the organic KW count is 1500, and PPC is untouched
34:44 - Do you recommend only ASIN targeting newly launched products
37:30 - Advice on how to become good with PPC insights, metrics, and optimization
38:12 - Campaign structure for a newly launched product w/c does not have many relevant KWs
40:05 - With performing keywords, do you keep them active in both broad and exact match campaigns
41:00 - Different pictures are shown in my product listing
43:21 - A+ content untouched, just added the most important KWs 2-3x in bullets, backend search terms, subject matter
44:05 - FBA and FBM stock out flipping
46:01 - Key points to monitor in the business report
51:05 - How do you turn on email notifications for Amazon Answers (Q&A) on product pages
54:27 - Doing online arbitrage product sourcing problem, how to improve it
56:46 - How to launch PPC campaign for a newly launched product in the US marketplace when the product is in the honeymoon period
59:29 - How do you manage ACOS when getting out of budget
Support the show
00:00 Why do all ASINs start with "B0" (ISBNs sucked, that’s why)
00:04 Did you know that Amazon started out as a bookseller?
00:21 Amazon put "B0" as the starting alpha numeric in front of every single product in its catalog.
00:27 The ASIN was born
00:34 The ISBNs were extremely problematic
00:53 Amazon was officially launched on July 16, 1995
01:06 ISBN stands for International Standard Book Number
01:27 Amazon made a marketplace where everybody sold on the same page for the same item
01:37 Listing on eBay is like an auction house more of a marketplace
02:15 Amazon has an entire catalog and created an alpha numeric ASIN
02:21 They couldn’t do both lower and uppercase so they started with all caps "B0"
02:53 ASIN started with a Base 36 number, that’s the alphabet plus 10 numeric digits
03:10 Some old listings still use ISBN inside seller central, especially with food categories
03:28 ASIN is different from FNSKU which starts from XO
03:35 ASIN is to identify it to the consumer on one page which could have multiple FNSKU
00:00 Each individual FNSKU has its unique SKU
03:53 SKU is what you labeled your own product or model number
03:57 FNSKU is the bin location of your product at the FBA
04:27 Tip – Never use lower case in any data set especially as it relates to SKUs
04:33 Use all CAPS to avoid a headache
asin
#isbn
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 Remove Pesticides Errors on Amazon FBA
00:35 How to quickly fix anything that's related to pesticide
01:45 Understanding what makes a pesticide
02:52 Online resources
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,pesticides,epa,fda,mosquito repellent,selling pesticides on amazon,pesticides errors,compliance,Pesticide Marking,pesticide registration status,pesticides exemption,pesticide certification number
Support the show
👉Inventory Dashboard: https://sellercentral.amazon.com/inventoryplanning/dashboard?ref_=myi_id_vl_fba
👉Inventory Performance: https://sellercentral.amazon.com/inventory-performance/dashboard/ref=icpd_ipid_w_g
👉Manage Inventory Health: https://sellercentral.amazon.com/inventoryplanning/manageinventoryhealth?ref_=myi_mih_vl_fba and https://sellercentral.amazon.com/inventoryplanning/manageinventoryhealth?sort_column=est_ltsf&sort_direction=desc
👉Automate fulfillable Inventory Settings: https://sellercentral.amazon.com/recoveryui/removal-setting/automated-lts
00:00 - How to Review Amazon FBA Inventory Aging and IPI Score
00:18 - The Inventory Dashboard
01:22 - Excess Inventory
02:06 - Lower the price
02:57 - Create a removal order
04:34 - IPI Metrics
05:31 - Automated removal of aging inventory
07:28 - Be married to your business, but not to your products
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Support the show
00:00 NEW PPC Targeting: Expanded Match Type (Amazon)
00:09 New Amazon Product Feature teaser
00:28 Product Expanded Targeting (Expanded ASIN Targeting)
01:17 Amazon is coming with a new targeting type to help narrow down the field
01:20 This Targeting gives the ability to give expanded views
01:30 Amazon using its Algorithm expands the target for selected specific product type
01:40 Amazon will use the buy and behavior of the consumer
01:59 Located at New Campaign inside seller central
02:46 Corresponding Expanded Box to check
03:18 Related LinkedIn Post from Hannah Whitlock
03:49 Related LinkedIn Post from Amazon Advertising News Tips
04:36 Don’t negate good keywords
04:49 Let Amazon do some of the expanded product targetings
04:55 When will the robot be better than the humans?
05:53 Be on the lookout and check accounts once a week
06:01 This feature is probably 100% available by August this year
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 ASIN Review: Topvico
00:43 Keyword Distribution
02:46 Potential Amazon market share
03:08 Why PPC is important
03:58 Lot of keywords with potential
04:37 Title and bullet character count
04:48 Design improvements
05:21 The Brand Story Module
05:33 My Amazon Guy: The Full Amazon Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 ASIN Review: Skull Society Decal
00:20 Keyword Distribution
02:23 Area of improvement: Title and bullet points
03:01 Area of improvement: Design and images
04:11 My Amazon Guy: Amazon Full Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 ASIN Review: Standing Stone Farms
00:27 Keyword Distribution
01:40 Area of improvement: Title
02:57 Matching the exact keyword
03:06 Area of improvement: Design and images
04:15 My Amazon Guy: Amazon Full Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 ASIN Review: Simply Fragrant Home
00:26 Keyword Distribution
01:34 Potential Amazon market share
02:47 Area of improvement: Title and bullet points
03:13 Area of improvement: Design
04:21 My Amazon Guy: Amazon Full Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
NAEILI
00:00 Face Moisturizer with SPF 30 Anti Aging Collagen Peptide Cream
00:37 Keyword Distribution
02:47 Competitor comparison
03:37 How SEO can improve the listing
04:17 Area of improvement: Design
05:14 Area of improvement: Title and bullet points
05:33 The Brand Story module
06:31 A+ content and Alt text
06:46 My Amazon Guy: Amazon Full Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 ASIN Review: ENJOY (10.1 OZ) Moisture-Rich, Smoothing, Shine-Enhancing Conditioning Spray
00:35 Keyword Distribution
02:31 Competitor research
03:49 Area of improvement: Design
04:32 Area of improvement: Title and bullet points
05:17 A+ content design
06:15 My Amazon Guy: Amazon Full Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 ASIN Review: ProPlugger 5-in-1 Lawn and Garden Tool
00:28 Keyword Distribution
02:49 Good Organic Keywords
03:34 Area of improvement: Title and bullet points
04:05 Area of improvement: Design
05:56 My Amazon Guy: Amazon Full Service Management
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
sellercentral.amazon.com/customer-engagement
00:00 Customer Engagement Campaign
00:25 Manage Your Customer Engagement page
01:04 How to create an engagement campaign
02:08 How to enable it on your brand
03:32 Takes 3 to 5 days after filing to enable
04:14 Brand Registry bugs are common
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 PPC Contextual Targeting Tutorial
00:15 Available only on Sponsored Display Ads
01:06 How to set up
01:38 If you want your ads to go beyond Amazon
02:55 Sponsored Display Ads are important
03:22 You can also customize the creatives
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
How to build SEO inside Etsy
00:00 Alt Text New Feature for Etsy
01:10 Alt text is basically keywords that are behind a photo
01:23 It is another way to tag products to be findable on a search engine
01:28 Etsy and amazon or any other marketplaces are simply search engines
02:16 Photos are for humans and texts are for the robots
02:49 Guide on how to Add Text Alternative to your Listing Images on Etsy
05:28 Use Helium 10 to check the organic keywords
06:43 Etsy lets us add 250 characters while Amazon only allows 100 characters
11:04 In lieu of Helium 10, add content you’ve written in your content and paste them to the photo.
11:16 Rank better as a result of the alt text
11:18 The goal is to index for more keywords; show up more times with your product for more Keywords in the search engine results
My listing: https://www.etsy.com/listing/1224800251/johnny-mega-pint-12oz-stainless-steel
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
Etsy ALT Text help file https://help.etsy.com/hc/en-us/articles/4406604492823?segment=selling
How to Add a Text Alternative to Your Listing Images
Text alternative (or “alt text”) provides an image description to buyers who can’t see what you’re showing in your listing images. If your default shop language is set to English, you can add an image description for each of your listing images so that your content is accessible to blind and low-vision individuals.
These descriptions don’t appear visually on the page. Adding a text alternative to your listing images also positively impacts your listings’ SEO (Search Engine Optimization).
To add a text alternative to your listing images:
Sign in to Etsy.com and go to Shop Manager.
Select Listings.
Select a listing.
Hover over the photo you want to add alternative text to.
Select the pencil icon.
Type your alternative text in the box underneath the image.
Choose Save.
You can add a description for as many images as you want.
How to write a great image description
Follow these best practices to describe your images in text alternatives:
Describe the item’s details: what it looks like, the texture, the scale in relation to other items in your photograph.
Think about what buyers would lose out on if your images didn’t load on the page.
Keep the description concise: up to 250 characters.
Examples of text alternative
Watch display holder rests on a table, made of a long, wooden block base with 3 thick round columns sticking up enough for a watch band to sit sideways. Customizable text etched into the block base. Watch dial etched into top of the middle column.
Should I add text alternatives to all of my images?
It is especially beneficial to describe different views, details, or variations of your listing. If you provide different descriptions, each image will have different alt text for blind and low vision individuals to further understand what each of your images is showing.
What impacts my SEO?
Adding your shop name, listing title, listing description, or other attributes (tags, SKUs, etc.) to the alt text won’t be an additional benefit to your listing’s SEO as these items are already part of your shop or listing pages. Alt text is used to describe the photo for someone who cannot see it – this can include search engine bots.
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
Support the show
Search Query Performance Report https://sellercentral.amazon.com/brand-analytics/dashboard/query-performance
ICAP MARKETING FUNNEL BY STEVEN POPE
ICAP stands for #impressions #clicks #addtocarts #purchases
00:00 Amazon FBA Marketing Funnel: ICAP
00:13 The Impression
00:58 The Click
01:34 Add to Cart
01:38 The Purchase
02:32 Deeper conversion rate into the funnel, more spend on ads going up
03:39 You can identify the KW that's important to your brand
04:06 Lower Impression percentage than Clicks
04:48 Search Query Performance Report
05:55 Search Funnel Impressions
09:04 Best way to improve Click Thru Rate
12:17 Weekly report data changes week-to-week
12:52 Use Search Query Performance Report to identify which part of ICAP you need to focus on
17:03 Never tell the consumer how to use your product
**Search Funnel - Impressions
Impressions - Total number of impressions, for the selected time period, originating from the search results page across all search queries. An impression is counted every time the ASIN is displayed on the search results page.
Rating (Median) - Median rating of the ASIN at the time of the display on the search results page.
**Search Funnel - Clicks
Clicks - Total number of ASIN clicks or glance views for the selected time period originated from the search results page. A click is valid when the detail page of the ASIN is rendered from the search page.
Click Rate (CTR) - The CTR is the most influential metric that helps you determine your overall product quality. It includes the percentage of clicks to impressions for ASINs originating from the search results page.
**Search Funnel - Cart Adds
Cart AddsTotal number of ASIN cart adds for the selected time period originated from the search results page.
**Search Funnel - Purchases
Purchases - Total number of ASIN purchases for the selected time period originated from the search results page.
Total Sales - Total sales or gross sales is the grand total of all sales revenues for the selected time period originated from the search results page.
Conversion Rate - The conversion rate describes the successful transition of a customer from clicks to purchases. This metric includes the percentage of purchases to clicks for ASINs originated from the search results page.
Rating (Median) - Median rating of the purchased ASIN at the time of the display in Search
Search Query Performance Dashboard - The Search Query Performance dashboard lists the top queries or customer searches that led customers to the brand's products. It includes overall query performance such as impressions, clicks, cart adds, and purchases for each query and the brand's share of that performance.
**General Definitions
Rank - Rank order the queries from top performance to least performance. We share the top 1000 ranked queries at this point. This column cannot be hidden.
Search Query - The query was searched by the customers. This column cannot be hidden.
Search Query Volume - The number of times this query was searched during the selected time period.
Same-Day Shipping Speed - Same-day shipping speed means customers receive the products within the day after purchasing them. This metric captures the number of times ASINs with the same-day delivery message are "impressed/clicked/cart-added/purchased" in the search results page for the specific query. We propagate shipping speed at the time of impression to all downstream actions such as click, add, and purchase.
Price (Median) - Median price across all of the ASINs for the query, at the time of impression.
Brand Price (Median) - Median price across all of the Brand's ASINs for the query, at the time of impression.
Support the show
Interview today on television on FOX broadcasting in Harrisburg, Pennsylvania. #primeday #primeday2022
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 - My Amazon Guy FBA Weekly Q&A w/ Jason Mastromatteo
09:58 - Introduction of co-host, Crystal Shaw
11:24 - How to control or disable Helium10 alerts
13:22 - Increasing price to avoid stock out, will that also raise the ongoing purchase price for Subscribe and Save customers
14:52 - Requirements for Amazon Seller Central
16:45 - Should Alt-text be separated by commas or just spaces
17:35 - How to delete shipments and "active workflows"
21:32 - Checkbox next to listed brands in ad console
22:23 - Stick product listing on AMZ w/c is Subscribe and Save method
23:26 - PPC campaign for a new product
25:25 - Opting out of NARF in MX and CA
29:35 - Product from Alibaba and putting PL and logo, will it be allowed to sell on AMZ
30:52 - Created an automatic campaign and still not yet activated
32:46 - Best way to get into a saturated market
34:11 - FBA fulfillment fee is like double for CA
34:28 - Product listing main image using props
36:25 - What to do when AMZ started selling your wholesale product
38:06 - How viable is it to start with £2000 ($2500)
38:35 - PPC course link
40:10 - Opinion on Just One Dime - Amazon FBA Done For You
41:15 - Settings on Amazon to not sell returned items
43:02 - Should we use all the KWs in PPC
44:00 - How to register for private label
46:28 - Low budget to start on Amazon
47:11 - Registering for Amazon FBA brand
48:28 - Return rate is increasing due to broken items
49:49 - Linking products to your store w/ attribution tags
52:02 - Find you a single product that's highly profitable and set up everything from start to finish
53:45 - AMZ Warehouse is selling my products in France and Germany but I don't have products there
56:06 - Creating a storefront rather than using the detail page, creating an image with an attribution link in the tag
56:53 - Do I add my product to a listing that is already doing well or create a new listing and do ads
59:26 - When starting a manual KW campaign using AMZ suggested KW, do you ignore the KWs w/ an impression share of zero
Support the show
Prime Day Deals: Good or Meh?
00:00 It’s Prime Day! But are they Prime Deals?
00:16 Should they be discounted if you’re a seller or should they be bought if you’re the buyer
00:22 Check out the listing page where ongoing Amazon Prime live deals for available deals
00:53 Find out if deals are really deals: Check GOOLOO Automotive Jump starters
01:16 Go to the landing page, Copy URL and paste it to camelcamelcamel.com
01:26 Camelcamelcamel.com analyzes all the deals and gets access to price history
01:55 There’s no such thing as a list price, it is made to convince you that there is a sale
03:15 Check another product which is Echo Show
03:59 List Price strikethrough are super, super misleading
04:04 Technology or Tech devices are probably the best deals for Prime Deal this year
04:27 Be on the lookout for older product generation being discontinued offering huge discounts
04:50 Buyer Caution!!! Beware, you get what you paid for.
04:52 Almost 75% of the small businesses that are not qualified on the lightning deal page during
Prime Day will make more money by not running a discount due to high inflation.
05:15 July is the weakest month of the year across all categories on Amazon
06:11 Prime Day is the second biggest day of the year.
06:37 Inflation rate in reality is tripled what the government is saying.
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
✅See the test results: https://www.pickfu.com/myamazonguy
✅Get 50% off PickFu https://www.pickfu.com/myamazonguy
✅Need AB Testing Help? https://myamazonguy.com/pickfu-ab-testing/
00:00 How to Fix Your Logo [AB Testing]
00:26 The My Amazon Guy logo
01:06 Running an internal poll
02:01 Why Steven Pope likes PickFu
03:27 First agency contract
04:27 Choosing the company logo
05:27 Brighter colors versus darker colors
05:40 Male responses
05:48 Female responses
07:37 50% off on your own PickFu
07:47 Help with running the PickFu test on myamazonguy.com
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
11 Business Books you Need to Read in 2022
00:00 Top 5 Business Books that have helped me in 2021:
00:21 Principles https://amzn.to/3MLdriT
01:18 Who https://amzn.to/3MJRZdS
02:00 Who Not How ttps://amzn.to/3NOBkak
04:37 Rocket Fuel https://amzn.to/3MEjUvX
04:55 Traction https://amzn.to/39iwymJ
Top 5 Business Books that have helped me in 2022:
07:19 Scaling Up https://amzn.to/3MJCFxY
08:40 The Infinite Game https://amzn.to/39pr7ST
11:21 Simple Numbers https://amzn.to/3zyHTK4
12:37 Good to Great https://amzn.to/3aRBQ8R
16:30 Extreme Ownership https://amzn.to/3mYGODX
19:45 Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
I listen to 2-3 audiobooks a week and I use AfterShokz https://amzn.to/3NPCRNj while jogging to lose weight.
business books,best business books,top business books,best business books to read,great business books,must-read business books,Extreme Ownership,Good to Great,good to great audiobook,the infinite game,simple numbers,scaling up,traction,rocket fuel,who not how,who,principles,the road less stupid,ray dalio,geoff smart,dan sullivan,Gino wickman,verne harnish,simon sinek,greg crabtree,jim collins,jocko willink,keith cunningham
Support the show
00:00 Remove Pesticides Errors on Amazon FBA
00:35 How to quickly fix anything that's related to pesticide
01:45 Understanding what makes a pesticide
02:52 Online resources
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,pesticides,epa,fda,mosquito repellent,selling pesticides on amazon,pesticides errors,compliance,Pesticide Marking,pesticide registration status,pesticides exemption,pesticide certification number
Support the show
00:00 Why is Saturday & Sunday the Best Time to Call Amazon Seller Support?
00:15 Amazon seller support U.S. on weekends
01:12 Things to keep in mind when calling Amazon seller support
01:40 What happens when an item becomes escalated
02:30 Amazon's culture of escalation
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,seller support,seller support sucks,call amazon seller support,best way to reach seller support,amazon fba seller support,how to contact amazon seller support,amazon seller support,amazon seller support phone number,contact amazon seller support,contacting amazon seller support
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Avoid these Self-Inflicted Messes while Selling on Amazon
00:00 Avoid these Self-Inflicted Messes while Selling on Amazon
00:18 The basics on Amazon are what always will work
00:31 Avoid rebates, two-step URLs and scammy SEO tactics, dropshipping, and selling from Walmart to Amazon
01:19 Why dropshipping should be avoided
02:21 You can't buy reviews on Amazon
02:51 Creating value and building a community
03:44 Massive amounts of crackdown against sellers who incentivize reviews
04:25 Fastest way to get yourself banned from Amazon
04:43 Selling something and shipping it out late
05:00 Not answering customer service messages
05:49 Loading your inventory into Amazon but don't have a trademark yet
06:18 Complaining about how customers don't understand your product
06:36 Not putting a picture of a human on a listing
07:40 When somebody says "I can do it all alone."
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy FBA Weekly Q&A, July 5, 2022
10:28 Is it a good idea to trademark a competitor's name and sell their products if they are not brand registered
11:12 Assuming ACOS will be high due to Prime Day, should we go about bid optimization
13:29 List Price I provided for my product is not appearing on the Amazon
17:22 A lot of people are just clicking to add to there favorites list or just adding to cart to wait until Prime Day
17:59 When creating Sponsored Video Ads, is it better to create Exact Match or Broad campaigns
18:41 If you see an ASIN in a best sellers category that has little or nothing to do with that category, can you report that to Amazon
19:47 Do you think it is a good idea to use Prime Discount for Prime Day
22:03 Can you variate a 3P listing with a 1P listing
24:35 Keep having buy box suppression issues and Amazon support tickets is just not getting to resolve it
26:50 PT2 - The 3P is physical product and the 1P is digital
28:30 100% sales increase for prime week? 12-18?
28:49 I have the same 5 ASINs in both seller & vendor central, how do i run PPC on these listings
30:37 My refund rate is 15%, should I increase my prices or find a better product with a lower refund
32:18 If you want to sell in other Amazon regions, it is better to use the U.S. Seller Central Sell Globally or set up separate accounts per country
34:10 Detailed video on "Adjust bids by placement"
36:04 Visit www.myamzonguy.com
Small But Mighty Agency
A podcast that uncovers how to go from solopreneur to seven figure agency with ease.
Listen on: Apple Podcasts Spotify
Support the show
[Guide] How to Title Amazon FBA Products (Keyword Stuff?)
00:00 How to Title Amazon FBA Products
00:57 Include the brand name at the very front of the title
02:55 The next 4 or 5 words will need to describe your product
03:31 Describe your product's feature
05:29 The Cerebro report
06:29 Megapint's search volume history
06:57 Search Query Performance Report: A great way to understand how to redo your title
08:57 Helium 10 data gives you an indication of what you're ranking for
10:33 Example of a listing where we didn't put the brand name in the front
10:55 Most of the gift category is full of demographically targeted keywords
12:08 The Social-Distancing wine glass
12:42 Pulling things back out of your title for conversion purposes
14:57 Searching for a single isolated glass that didn't have parentage on it
16:36 The funny wine glass
18:27 Getting into the vital information of the product
19:48 Tracking the keyword data to see if the ranks go up
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazon seo,search engine optimization,amazon seo optimization,amazon seo ranking,amazon seo tutorial,seo,search engine optimization tutorial for beginners,amazon keyword ranking,search engine optimization course,what is seo,search engine optimization tutorial,amazon keywords,amazon listing optimization,seo tutorial for beginners,amazon keyword optimization,how to rank for keywords on amazon,amazon ranking,seo tutorial
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Sponsored Display Ads: New Deny List Feature
00:20 Product Targeting Campaigns serving off Amazon
00:47 Sponsored Display Deny List
01:38 Amazon is giving us options on how we show our ads off Amazon
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 - My Amazon Guy FBA Weekly Q&A
09:57 - Introduction of co-host for today, Enrique Becerra
10:54 - Shipping oversized units to customers via freight carriers
12:46 - Product insert mentioning free giveaway or QR code printed on the packaging
15:09 - PPC strategy for newly launched product
16:23 - PPC from the beginning
17:07 - Alibaba equivalent for Mexico/Latin American product manufacturing
18:28 - Cannibalization of your ads
20:13 - Creating an exact match campaign for a specific KW I'm not indexing for help me organically index eventually
21:27 - For your own product research, what percentage net margin do you aim for
22:57 - FBA returns to the seller directly
24:54 - When optimizing PPC campaigns, ex. 14 days' worth of data. What should be the sequence? Search term report first to see possible negations, then KW bids, then Budget? How many days in between each?
27:32 - How should PPC be adjusted when either raising or lowering the price
29:53 - How to find clients as an Amazon PPC service provider
30:54 - If I can see running out of stock, should I also lower the bid
33:30 - 14 days ago I had 2000 organic KWs, and 2000 sponsored. I did SEO phase 3 by duplicating the most important KWs in exact match form throughout the listing, now the organic KW count is 1500, and PPC is untouched
34:44 - Do you recommend only ASIN targeting newly launched products
37:30 - Advice on how to become good with PPC insights, metrics, and optimization
38:12 - Campaign structure for a newly launched product w/c does not have many relevant KWs
40:05 - With performing keywords, do you keep them active in both broad and exact match campaigns
41:00 - Different pictures are shown in my product listing
43:21 - A+ content untouched, just added the most important KWs 2-3x in bullets, backend search terms, subject matter
44:05 - FBA and FBM stock out flipping
46:01 - Key points to monitor in the business report
51:05 - How do you turn on email notifications for Amazon Answers (Q&A) on product pages
54:27 - Doing online arbitrage product sourcing problem, how to improve it
56:46 - How to launch PPC campaign for a newly launched product in the US marketplace when the product is in the honeymoon period
59:29 - How do you manage ACOS when getting out of budget
Support the show
Bagels.io - https://bagels.io/unansweredquestions/
00:00 What are Amazon customer questions
00:11 Where can I see customer questions and answers
01:16 How do we track it
01:29 Bagels.io
01:52 How to use Bagels.io
03:46 Why is it important to answer these questions
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy
00:00 Are Trademarks Case Sensitive?
09:55 Hello and welcome
10:50 Brand store
12:03 The best way to do the bare minimum to get a brand store to get going
13:11 Are trademarks case-sensitive?
15:02 Which trademark does Amazon give the A+ and the brand store to?
16:38 In what phase should I start working on external traffic?
19:04 Are there a way to know which product got how many paid vs organic sales in a month?
19:31 Should I target all keywords with PPC?
20:54 No getting data when SBV search term was downloaded
22:00 If I raise my price is there a setting I can use to allow my Subscribe and Save customers to still pay my regular price?
22:39 The 2:1 ratio of organic sponsored word
28:09 Does Amazon periodically check my physical packaging for non-compliant wording?
29:14 Listing with 2000 organic keywords and 2000 sponsored keywords
32:45 Helium 10 metric threshold for launching new products
34:16 40-year high inflation rate
36:22 The average conversion rate for a particular niche
37:04 Child variations were showing the same images even though different images were uploaded
38:23 How to delete shipments and workflows
39:19 Product is ranked high in "Most wished for" but not as high in "Bestselling"
40:35 Can you make a bundle with a new GS1 barcode for the bundle but apply the brand name?
41:58 Pros and cons of keyword cannibalization
42:56 Criteria to get eligible for MAG's internship opportunity
44:11 Software quartile for PPC
45:10 Someone is selling my product on Amazon Canada
45:54 How to target multiple variations in PPC
48:32 Incorrectly labeled pink variation with blue labels and vice versa
50:31 The NARF program
52:30 The best way to prevent getting out of stock
53:14 How soon after launch can changes be made, such as changing the price?
53:38 What's the quickest way to index for as many keywords as possible at launch?
54:02 How to improve organic indexing
54:39 Do you run ads to each of your child variations or just the best seller?
55:31 Competitor is bypassing the system and they are selling without facing listing removal
56:19 What's the difference between PPC close match - long match and the other two?
57:25 Listing has changed to a totally different item
58:11 Product targeting versus keywords
58:44 The right approach to optimize the PPC that’s giving good sales but wants to reduce the spend and increase sales
59:27 Launching a product that’s in a different category than the seller's main business
1:00:06 Converting with high ACOS
1:00:58 How to remove or manage negative reviews
1:01:44 Former business partner has control but the designs belong to the seller and they're the only ones selling the brand
1:02:32 5000 pounds stuck in the UK market
1:03:09 How to accelerate sales
1:03:40 Aragon Oil shampoo has spend clicks but no sales
1:05:07 Is A/B testing recommended for price?
1:05:51 Best way to get Amazon certified?
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 7 Daily PPC Activities to Cut Costs and Grow Sales
00:37 Trim down targets with high ACOS
03:52 Boost targets with low ACOS
05:37 Slow down or pause targets with spend and no sales
07:38 Compare targets between different dates to spot lost sales and changes on conversion rate
10:17 Gradually increase targets with low impressions
12:46 Keep targets at the optimal bid for given target ACOS
14:25 Separate targets with different strategies
17:40 Bonus tip
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Title of parentage is really important
00:10 Good vs Bad optimized parent title
00:30 Amazon Customization item
00:42 Throwback Steven video
01:18 What a well-optimized parent title looks like
01:44 Parent title overriding child listings
02:11 What an unoptimized parent title looks like
02:34 Unoptimized title can affect your search ranking
05:03 Parent title can affect google search
05:52 My Amazon Guy Parentage (Connect Variations) Services
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
[FBA Keyword Guide] 1 PPC : 2 SEO Search Terms
00:00 1 PPC : 2 SEO Search Terms
00:43 See how many keywords are sponsored versus organic
01:41 The difference between a sponsored keyword and an organic keyword
02:39 Another example with a different outcome
03:26 A great way to use the golden 1:2 ratio
04:30 The 1:1 ratio
05:03 Running SEO Phase 3 and SEO Phase 4
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Target is the Next Amazon - 5 Facts You Need to Know Why
00:22 It's a gated marketplace
00:39 There are only about 500 sellers on the platform
00:53 Almost all categories on the Target marketplace are open
01:09 Target is avoiding resellers
01:36 Target's commission rate is slightly higher than Amazon
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
📧 Update to https://youtu.be/J9Rjor6HMMk
📧 Run your own email campaigns at https://sellercentral.amazon.com/customer-engagement/campaigns
00:00 Amazon Email Campaign Results FLOP
00:32 23% of followers responded
01:09 How to follow a brand on Amazon
01:57 Buying 10,000 likes for a page, 1 penny per like
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Amazon Customization is Catching Etsy
00:09 The process of setting up a customization option on a listing
01:06 Changes on the Customization section
01:24 The Etsy look and feel
02:21 More customization options
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Too Many Damn Ads on Amazon [RANT]
00:00 Too Many Damn Ads on Amazon [RANT]
00:15 Ads all over the screen
01:07 The meaning of life on Amazon
01:31 More ads past the Q & A
01:46 More ads in the shopping cart
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Read our negative glass door reviews: https://www.glassdoor.com/Reviews/My-Amazon-Guy--Reviews-E5219253_P2.htm?sort.sortType=OR&sort.ascending=true&filter.iso3Language=eng
Apply to work at My Amazon Guy: https://myamazonguy.com/jobs/
Here what our employees say is the real glass door at My Amazon Guy: https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
Dear Steven,
I have been working with MAG for four months now. It was a life-changing experience for me and most importantly, for my family. In terms of learning. My skills are developing daily, and I love them. As far as earning is concerned, I am so grateful. Thanks for helping me along the way.
Over the years, I have struggled to find a way to make a living to feed my family. I am a mother of four. I raise them from my sacrifices. It wasn't an easy task. Even though I finished college, I had a hard time finding a job during our time. Especially since we lived in a remote area. I even worked as a domestic helper abroad for several years just to support my children. I also experienced sadness and depression during those years. Not seeing my kids grow is the hardest part of motherhood. But I must stay strong for them. My first small business venture was selling cooked food (canteen) running a mini grocery and even selling street food just to support my family. Even so, it's not enough, especially since they are growing. When my 2 kids were about to go to college. I tried to support them because they are so eager to finish their schooling but it’s heartbreak for me and them for I can’t afford to send them to school. I’m earing not even enough to sustain our daily needs. So at a young age, they work early and find ways to support themselves. It’s a good thing that we are now residing near a place where they can work as a call center agent. Though they did not finish college they can be hired. For so many years that’s our routine.
Thank God that He leads my way and guides me. God knows the pain and sacrifice I got through and He finally ends it and gave me a better way of living slowly but surely was trained to start when I taught as an ESL teacher and I continue and focus to learn more in different wayfinding where I’m fitted. Until I learned about Amazon VA. I enrolled and continuously developed myself. As so blessed that you gave me this opportunity to learn and earn.
Since I was hired at MAG I already have 10 active referred interns and 2 copy writers working at MAG. Just like me, they are so thankful and so happy to be a part of this blessed company.
I’m training people for free to learn about the basics and foundation of Amazon VA and encouraging them to enroll in MAG courses.
With respect,
As a newbie in Amazon world, I'm lucky enough to have someone who gave me an opportunity to share my passion for work and to be able to learn more deeper about the business. 🙏 Thank you so much Steven Pope and #MyAmazonGuy for giving me this opportunity to work with you and the awesome MAG team, learn a lot of things that indeed sharpen my skills, and to be part of this community that you will surely feel loved -- we even got a shirt even if we are a thousand miles away from the US. 💯❤
Looking forward to more learnings because MAG is really like a school about Amazon and to continue on giving a quality service to clients. 💯💕 #blessed
STEVEN POPE, THANK YOU SO MUCH FOR GIVING ME THE OPPORTUNITY TO BE A PART OF YOUR BLESSING. I HOPING YOU SEE THE GOOD LORD CONTINUOUSLY Bless YOU and keep being a blessing to others. #opportunity #thankyou #myamazonguy
Support the show
Walmart Connect is pleased to announce the launch of advanced second-price auction for Walmart Sponsored Products advertising.
We’ve also added new ad placements and a new optimization tool to help you get even more out of your campaigns.
About advanced second-price auction
Combined with our recent search-relevancy enhancements, advanced second-price auction helps reduce your risk of overpaying for cost-per-click bids, giving you the confidence to bid your best and putting Walmart advertising within reach for budgets of all sizes.
In this model, the most relevant product wins the auction. The winner pays the amount necessary to win based on relevant competing bids, which may be less than the winner’s maximum bid.
New Sponsored Products placements
In the coming weeks, ads will begin to serve in in-grid placements 1, 2, 3 and 4. For the rest of the search grid, two ads will continue to appear for every 10 results.
New campaign-optimization tool
Item recommendations identify unadvertised items with the potential to perform well in a campaign.
Next steps
Download our best practices guide.
Launch a new campaign or optimize an existing campaign through the Walmart Ad Center.
Will Walmart ever be a Relevant Marketplace? (No, but Breaking PPC News)
00:00 Will Walmart ever be a Relevant Marketplace?
00:19 Walmart's advanced second-price auction
01:03 Walmart's help files
02:22 Where you can watch Walmart ads
02:34 How to request access to Walmart Connect
03:08 Viewing your campaign performance
04:59 Game-changer for Walmart
6:11 What Walmart needs to do so sellers would migrate over to their platform
07:13 What will happen to Walmart?
07:30 Target is the most delightful place ever
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Increase Amazon FBA Storage Limits
00:15 Navigate to Inventory Performance Page
00:58 The Storage Limit Manager
02:56 What to do if it is not available to your account
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 How To Create An Amazon Listing
00:17 Adding a single product
00:59 Select the relative product category
01:40 Filling up the skeletal listing
03:23 Adding product using Inventory File
04:26 Copying a listing
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Can You Delete A Listing and Re-use A UPC?
00:09 You delete the SKU not the ASIN
00:17 UPC number sticks to the ASIN
00:26 What happens when you create a new ASIN using the same UPC code
00:56 Get a new GS1 UPC
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0 amazon ppc amazon consulting seller central
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Broad Match Amazon Sponsored Product Modifiers and Tools
00:22 The difference between Broad and Modified Broad
00:37 Understanding Broad
01:12 Understanding Modified Broad
04:54 Tool to create Modified Broad
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
How to Consolidate ALL of your Search Term Data into a single Pivot Table
00:00 PPC Pivot Table Search Term Hack
00:42 The Ads dashboard
01:38 All reports should have the same format
02:20 Opening up Excel
04:01 Creating connections
06:08 Get data
06:16 Combine craze and append
06:57 Power Query editor
08:13 Creating a pivot table
08:55 Selecting match type
09:26 Customer search terms
11:30 Average ACOS
12:30 Combining search terms together
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Brand Referral Bonus - Amazon Seller Central
00:18 How to get your money back from driving your outside traffic
00:40 Generate an Amazon attribution tag
02:28 The two-month delay on payment
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Alt Text - Amazon Seller Central
00:01 Where to put misspellings and foreign language keywords
01:20 Relevant search volume
01:46 Noncustomer-facing alt-text
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
00:00 My Amazon Guy FBA Weekly Q&A
09:56 Hello and good morning
10:40 Amazon is rolling out remote fulfillment FBA for Canada and Mexico
11:48 How to tank up a 5000-search volume keyword with a limited budget
13:36 How to use a flat file to update quantity and price every day
15:27 Decent amount of stock for an initial test order
16:59 Performance budget rules
18:04 Amazon seller wants to sell another seller's products
19:23 Thoughts on the Vine program
21:20 Lesson learned from the Mom's Gift Box product
22:06 Strategy to go with a highly competitive niche
23:25 How to improve the click-through rate
24:07 Product ranking jumps from page 1 to the bottom of page two, then goes back to page 1
26:16 What percentage of buyers actually read product descriptions?
27:55 Purchasing Nike products then selling them on Amazon without informing the Nike Store
29:46 What makes you get out of bed and bustle hard every day?
31:37 How to combat competitors who are creating false purchases
32:21 Removing feedback that are 90+ days old
32:56 Selling a bundle's individual products
35:10 Should a campaign be created with clean slate?
36:27 What to do with a very old PPC-phrase campaigns
37:58 Factors to consider when completely cutting off a certain SKU
39:46 Guidance for bids on a video campaign
40:51 Competitors using 7 or 8 modules for A+ instead of just 5.
41:54 Auto campaign versus broad match campaign when launching a product
43:15 How to stop other sellers from using your own images
43:44 How to market identical products to two different audiences
47:20 Thoughts on the opinion that Budgets should always be astronomically large
50:01 Can someone residing outside the US engage in a w
Evolve CPG - Brands for a Better World
A behind the scenes look at the leaders, brands, and products that are changing the world.
Listen on: Apple Podcasts Spotify
End Hype with Callye Keen
End Hype coaches entrepreneurs to transform product ideas into business reality
Listen on: Apple Podcasts Spotify
Missions to Movements
The Podcast for Marketers Looking to Amplify Their Online Presence
Listen on: Apple Podcasts Spotify
Starfleet Leadership Academy - Leadership Through Star Trek
Leadership; the Final Frontier. It's Star Trek told through the lens of leadership.
Listen on: Apple Podcasts Spotify
Small But Mighty Agency
A podcast that uncovers how to go from solopreneur to seven figure agency with ease.
Listen on: Apple Podcasts Spotify
Support the show
00:00 Amazon Cost me Thousands of Dollars [Broken Catalog]
00:44 Most of the tools have been taken away from frontline seller support representatives
01:44 Filing a ticket
02:49 The reason Amazon should trust you
03:14 When filing a ticket does not work
04:30 Sending an e-mail to Jeff Bezos
05:43 Tips when sending an e-mail to Jeff Bezos
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Best Business Book I've ever read:
The Road Less Stupid https://amzn.to/3MUv3IR
Top 5 Business Books that have helped me in 2022:
Extreme Ownership https://amzn.to/3mYGODX
Good to Great https://amzn.to/3aRBQ8R
The Infinite Game https://amzn.to/39pr7ST
Simple Numbers https://amzn.to/3zyHTK4
Scaling Up https://amzn.to/3MJCFxY
Top 5 Business Books that have helped me in 2021:
Traction https://amzn.to/39iwymJ
Rocket Fuel https://amzn.to/3MEjUvX
Who Not How https://amzn.to/3NOBkak
Who https://amzn.to/3MJRZdS
Principles https://amzn.to/3MLdriT
amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,amazon catalog,seller support,jeff@amazon.com,amazon seller support,how to contact amazon seller support,amazon seller support phone number,seller support amazon,contacting amazon seller support,amazon seller support number,contact seller support amazon,amazon seller support ticket,jeff bezos,how to contact amazon seller support by phone,amazon catalog listing,brand registry
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
00:00 Ask Any Seller Central Question with Jason Mastromatteo
09:51 Welcome to My Amazon Guy podcast
10:49 Sponsored brand videos
12:09 Suggestions on how to interpret Brand Analytics - Repeat Purchase Behavior
13:53 Performing a split test on the listing, with and without the module
15:29 Someone made a huge order for a product but later on canceled it
17:21 Changing a brand name even if not in error
19:38 Sudden drop in sales after changing the main photo
22:05 The option to add bulletproof_6 and 7 to a flat file
29:41 Suggested daily budget for Google ads and a new launch
30:01 A company that can create a simple website for google ads
30:37 Choosing an advertising platform
32:29 Title and certain attributes don't update after doing a flat file
38:52 Amazon owns Wholefoods
41:32 Removing vendor contributions before closing vendor central
43:08 Starting the retail arbitrage method as a litmus test to sell products
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Evolve CPG - Brands for a Better World
A behind the scenes look at the leaders, brands, and products that are changing the world.
Listen on: Apple Podcasts Spotify
End Hype with Callye Keen
End Hype coaches entrepreneurs to transform product ideas into business reality
Listen on: Apple Podcasts Spotify
Support the show
myamazonguy.com/jobs hiring
00:00 Celebrating 300 jobs created
00:32 An article from Getlightouse blog
01:02 Company growth
04:17 Embracing a remote culture
04:56 Why employees enjoy working at My Amazon Guy
05:36 Growth eagerness
05:58 Strategic communication
06:39 Tech savviness
07:10 Get on base
07:43 Manager core values
08:35 The pyramid of My Amazon Guy
09:02 MAG founder Steven Pope turns 35
10:07 Employees come first at My Amazon Guy
11:13 Always hire for competency
19:02 Steven Pope's mission as a company
13:45 Hiring 130 interns in about 65 days
16:35 The Amazon aggregators
18:05 Culture as a human intellectual achievement
19:00 Knowing yourself and who you are
22:18 Jobs at My Amazon Guy
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Evolve CPG - Brands for a Better World
A behind the scenes look at the leaders, brands, and products that are changing the world.
Listen on: Apple Podcasts Spotify
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Top 5 Reasons You Are Not Making Money on Amazon
00:13 You went out of stock
00:35 Your pricing is too high
02:15 Competition is too high
03:01 Bad product reviews
04:52 Seasonality
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Amazon Best Seller's 5 Keys to Success
00:14 Pay your tax
01:25 Always be learning
02:49 Finance
03:52 Marketing
05:06 Operations
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 How to Start on Amazon
00:36 Open an LLC
00:55 Open a seller central account
02:44 Retail arbitrage 3-5 products just to learn the system and go through FBA shipping
05:15 Come up with a private label item or 3.
05:39 Stay to what you know and understand
08:25 Verify the selections with research
13:04 Order competitor products
14:28 Order samples from manufacturers
17:06 Place order
18:06 File a Trademark and come up with a brand name
20:13 Ship into Amazon
20:39 Setup ads
20:45 Full listing optimization
24:54 Continuously optimize
26:11 Order more products
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Evolve CPG - Brands for a Better World
A behind the scenes look at the leaders, brands, and products that are changing the world.
Listen on: Apple Podcasts Spotify
Support the show
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
3 Things to check daily:
Inventory
Stranded Inventory
FBA Replenishment Alerts
Listing Alerts
Sales report
00:00 Amazon FBA Replenishments, Alerts, and Sales
00:13 Three areas of inventory to check
01:04 How to set up the FBA Replenishment Report
01:32 Checking the Listing Alert
02:04 Checking the Sales Report
02:41 The Business Reports section
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 3 Reasons why Matt Lopez loves working at My Amazon Guy
00:00 1st Reason: Education
00:28 Applying what has learned from MAG to his own Amazon business
00:49 MAG encourages its employees to have their own Amazon stores
01:12 2nd Reason: Hard work is rewarded
01:53 What you see from us on YouTube is what you get
02:19 3rd Reason: The Team
02:39 Can't think of a better place to work than MAG
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Nathan Hirsch is a lifelong entrepreneur and currently the CEO of EcomBalance and Outsource School. Nathan is best known for co-founding FreeUp.net in 2015 with an initial $5,000 investment, scaling it to $12 million in yearly revenue, and having it acquired in 2019. Today, he leads EcomBalance, an online bookkeeping service for eCommerce and digital businesses, and Outsource School, a membership teaching business owners how to hire effectively online. Nathan has appeared on 400+ podcasts, is a social media personality, and lives in Denver, Colorado with his wife and two dogs.
00:00 EcomBalance and Outsourcing - My Amazon Guy with Nathan Hirsch
01:01 Nathan Hirsch's e-commerce journey
03:49 Tip on how to hire virtual assistants
05:10 Virtual assistants from the Philippines
06:29 EcomBalance
10:10 What Nathan Hirsch has learned as an entrepreneur
14:55 The 30-second gut check
16:23 Seeing from a bookkeeper’s perspective
17:22 Do sellers need to raise their prices this year?
18:38 Selling your business in the future
20:27 Looking at the competitor's price
20:42 What's next for e-commerce?
21:53 Business books that people should read
21:40 How to connect to EcomBalance
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
00:00 My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo
09:54 Welcome to Tuesday My Amazon Guy podcast
11:06 Viewing the search volume history of a particular product
13:14 Strike through sale price
15:02 How to make links open in Amazon app
16:12 Best strategy for variations PPC
20:01 Recommended multi-channel listing software
21:16 How to speed up the trademark registration process
23:23 Sourcing a new design, changing photos, and using the same listing
26:02 FBA channels have stopped selling particular goods
27:35 What is against terms of service?
27:53 Do contributions to an FBA listing take precedence over an MFN listing?
30:17 Spending PPC on a keyword with high ranking
31:05 Is changing the products go against the terms of service?
32:22 The best way to get a listing reinstated
35:53 Seller Support provided a very vague answer
36:43 Writing off the inventory on yearly taxes
38:00 Starting to vine a brand new product when it has available units
39:31 Format of an Amazon link
41:38 Listing as an FBA in all countries and getting fulfilled by own FBA country
42:31 The best way to manage a PPC campaign in Europe
43:59 Seller has 20 different parent SKUs with variations and keywords are overlapping
46:28 Seller added "kids" to his listing but it's not a toy
47:33 "Off-white" got seller's listing removed for brand name IP
47:52 Deleting the listing first before uploading a flat file
48:15 What does "Your product is under a specific GI" mean?
49:37 How to get clients for Amazon enhanced brand content service
50:38 Adding new designs on a listing that's doing well
53:07 Amazon keeps breaking up seller's shipments to different fulfillment centers
54:41Amazon added bullet points to a seller's listing
56:58 Fix stranded inventory gives the reason for "Restricted ASIN"
58:22 How to merge all child ASIN reviews
58:58 New product's ship window was 30 days instead of just 2 days
1:01:03 Seller got a generic "You cannot sell restricted products" response from Amazon
1:01:43 Targeting all variations in auto campaign
1:03:01 Seller got an error message "An error occurred when we tried to process your request."
1:04:11 MAG School
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
trademarks #tm #brandregistry
00:00 What I've Learned from Filing 1,000 Trademarks
00:49 FAQs on the My Amazon Guy website
01:13 What happens if you hired some random lawyer to file trademarks?
02:59 Get a trademark within 7 days with the help My Amazon Guy
03:52 Is it okay if your business is outside of the U.S.?
04:11 Do you need a trademark to list on Amazon?
05:04 Trademarks for Canada and Spain
05:37 Do trademarks need words?
05:58 What's included in the MAG Trademark service?
06:19 When should you order your trademark?
06:28 What is a specimen?
06:56 Does it matter what category the mark is in?
07:06 Should you file in multiple categories?
07:10 Is a business number required?
07:25 What paperwork do I receive post order?
08:03 What if my item is not in use?
08:31 What is the "approximate first day of use anywhere"?
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Amazon SEO Keywords Not Ranking
00:41 Going through all your listing's fields
01:03 Why following good ideas sometimes don’t work
01:32 Keyword rankings are stored at the child level, not the parents
01:42 Why it's better to not parent things and separate the variations out
02:50 The title is the most important SEO field
03:57 Commas are not needed in generic keywords
04:34 249 bytes, not characters, in the search term field
05:22 Bullets are the next most important SEO field
05:59 500 words of copy in the A+ content
06:42 Spanish phrases can improve a listing's ranking
07:35 SEO is more important than aesthetics
08:07 The conversion problem
09:21 Looking at the secondary images
10:33 Improving the secondary images
11:31 Addressing who your customer avatar is
13:03 The gender data
13:50 The Search Query Performance report
15:31 If it's a click issue, fix the main photo
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 How to Change Categories on Amazon?
00:10 Amazon Brand Registry
00:33 Selecting Listing Issue option
01:04 Change a product's category browse node
01:40 What happens when the seller files a case
01:46 What to do when a case got auto-rejected
02:11 The second option
02:42 When in doubt
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy
00:00 Steven Pope Amazon FBA Weekly Q&A
09:53 Hello and welcome
10:52 Engagement email campaign
13:43 Replacing the email asking for reviews
14:02 Free organic content that can be created as a brand on Amazon
15:47 Where is Sage?
16:02 What's works best when pricing a product
17:08 Removing a review from a non-verified buyer
20:29 How much does Amazon favor brands that use social media
22:12 Rule on increasing PPC campaigns
26:30 Top-of-search impression share
27:52 How to fix blacklisted Amazon store account
29:13 The difference between auto substitutes and category targeting
32:54 Knowing what sourced items are popular/profitable
37:22 The hierarchy of contacting seller support works
37:48 The Campaign Manager Targeting tab
38:31 New product in the probiotic supplement category
38:59 Getting a counterfeit strike from Amazon
39:38 Are listings with 6 bullet points indexed?
40:40 Launching a new ASIN
41:50 Keyword with high search volume consumes entire budget
45:24 Going over 250 characters for bullet points
42:56 How often listing SEO should be updated
45:06 Advertising on a virtual bundle
45:35 Increasing the shipping restock limits
47:11 How soon to start negating keywords on a new campaign
47:57 Contacting Amazon and requesting to be transferred to review section
48:26 The new seller badge
51:08 Focusing on product differentiation
53:19 GS1 versus UPC
54:13 Tracking keyword indexing
55:13 Selling under Small and Light
58:41 Hazmat product submission
59:31 Easiest way to clear slow-selling variations
1:00:54 Putting Amazon Promo codes on a product insert
1:01:15 CPC goes higher and higher since August 2021
1:02:40 Amazon is shipping seller's products in its original box
1:04:06 Getting a Review Manipulation Strike from Amazon
1:04:35 Seller has not received a single review
1:05:14 Popping a flyer into a product to direct customers to a Shopify store
1:05:51 Best tip for reaching out to influencers
1:06:18 Selling a brand that's not yet brand registered
1:06:56 A video on seller partner API from Amazon
1:07:19 Hijacker claims the listing in case seller didn't register the brand on Amazon
1:08:28 Taking questions from Facebook Live
1:08:46 The discounted partner carrier rates
1:09:32 Seller's friend reviewed his product and Amazon removed some of the reviews
1:10:13 Launching two new products
1:10:39 Text in product description
1:11:06 Changing the product ID
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy FBA Weekly Q&A
10:02 Introduction of co-host of the day Fernando Azevedo
10:56 Will you lose your honeymoon period for FBA if you launch thru FBM first?
13:46 Brand New Invention in the title suspended the product by Amazon.
15:53 How do add UPC to the existing ASIN which doesn’t have UPC and GTIN exempted?
16:35 Amazon doesn't allow me to move up the price on an item more than 6.99.
20:43 As we live our listing on Amazon from starting what kind of PPC campaign we should run on our new listing?
24:43 Do search terms need to be in the order of relevance like the title. I've been putting them in alphabetical order for easy viewing?
31:00 Can you infiltrate a highly competitive industry?
34:36 Should or shouldn't put Brand Name in front of the title?
36:56 Do you know of anyone being suspended (hopefully for good) recently for fake reviews?
39:02 Search Term field on the backend.
39:43 When you see time and time again when a good video review has been upvoted to go to the top, why can’t amazon see something so obvious?
42:41 If we have not put the brand name in front and if re-target customers want to purchase again, and they type brand on search, do the listing will show up?
46:50 If flagged keywords are only in the Search Terms field, (but not in the title, bullets, description, or A+ content) could this be an issue? Amazon sent an email recommending keywords to try to rank for in PPC, but unsure if words are safe to add to Search Terms.
51:18 How do some buyers never purchase the product but are allowed to write reviews on new ASIN?
53:13 Amazon rejected my counterfeit claim on my ASIN with my brand with registered trademark.
56:21 A couple of years ago the WSJ did an expose on products with fake reviews, one was a product in my category.
57:46 Do you guys know if you can put PR in EBC?
1:01:16 Does it really takes Amazon about 15days to approve A+ content?
1:02:26 How long to push a totally unique and fantastic product to the first page in its category and how much would it cost (it’s a $40 product)?
1:04:06 I have an ASIN that will soon stock out and have raised the price. Should I throttle down my PPC on the ASIN immediately?
1:06:08 MAG helped me recover my brand on my ASIN. Thank You.
1:07:22 Do you recommend custom creative for DSP ads?
1:08:08 During launching a new product, what is the target ACOS do you think is ok during launching?
1:09:59 Can you recommend the best AI automatic content copy creator?
1:10:11 What is a formula for deduplicating keywords from a search term report?
1:10:24 Do or do not negative bleeder keywords?
1:10:41 The trouble is every product in my category tells everyone that their product is the best in the world.
1:10:58 I am talking to Saban. He's helping me out on the hijacking
1:11:03 I watch all your vides and still don't know what a keyword is
1:11:08 I have a 100k/month account /50 SKUs. I have no idea what PPC or advertising is on Amazon. My spend is like 500$/month with a campaign I did for fun.
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 Boost Your Amazon Sales with this One Step
00:07 Search Query Performance Report
01:28 Why the Search Query Performance Report is crucial
01:57 The reason why the Age of Sage was launched
02:48 The point of no return
04:22 Throwing in a single headline into the title/header
06:11 The Metric Glossary
07:26 The impression count
09:14 Age of Sage is getting more clicks than other products
13:54 Devoting part of your title to a particular term
14:52 Adding a certain phrase would increase the seller's market share
16:05 Finding a new phrase based on the Search Query Report
20:14 Looking at the keyword report on Helium 10
25:22 Phase 3 SEO
25:55 Adding a Spanish term might be a good idea
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
AmazonGlobalLogistics #AGL
00:00 Amazon Global Logistics EXPOSED
00:27 Excerpts from one super fan's experience
01:36 The facts
02:04 Amazon has not yet delivered the container after 7 months
03:01 Global logistics writes back
04:28 Shipment was delivered to the wrong fulfillment center
05:29 Update was triggered incorrectly upon arrival at an offsite yard
06:15 The two containers have not arrived as scheduled
07:21 Time to talk about how Amazon will compensate for monetary losses
08:27 Another round of emails
09:54 How has Amazon wronged you?
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
amazon global logistics,amazon global logistics program,freight forwarding,amazon global logistics anleitung,shipping from china,shipping from china to usa,shipping from china to amazon fba,shipping from china to us cost,fba logistics,amazon fba,amazon fba logistics,shipping to amazon fba,freight forwarder amazon fba,shipping to amazon fba from china
Support the show
Look into the cultural glass door of My Amazon Guy by listening to Account Director Thomas Fitzgibbons who says My Amazon Guy is a Culture of Knowledge.
00:00 A Culture of Knowledge
00:05 Getting close to 90-day tenureship
00:14 Amazin company culture
00:52 What makes MAG different from other companies
01:22 MAG resources and knowledge building
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
glass door review my amazon guy,glassdoor myamazonguy,employee review myamazonguy,review my amazon guy,employee my amazon guy,review of steven pope,steven pope culture,steven pope boss,what's it like to work at my amazon guy,should I work at myamazonguy,testimonial myamazonguy,testimonial my amazon guy,employee review testimonial myamazonguy
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 3.5 Years at My Amazon Guy: Employee Testimonial by Cory Ray
00:26 Steven Pope's philosophy
00:56 Happy to continue working at My Amazon Guy
01:32 My Amazon Guy is the place to be
01:58 Blessed to be working at My Amazon Guy
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Help file: https://sellercentral.amazon.com/help/hub/reference/GKSCZ5A9SEBFVQHG
Ticket: https://sellercentral.amazon.com/help/hub/support/INTENT_CTI_Amazon_Business_Selling_Seller_Credentials_and_Certifications
00:00 How to Get an Amazon Small Business Badge (NEW)
00:15 The Help files
00:57 Do the emojis and badges attract Amazon buyers?
01:43 The "Made in America" tag
01:54 The Amazon's Choice badge
02:27 How to enroll in Amazon's Small Business Badge program
03:15 Filing a ticket on a broken Amazon link
04:59 The US-based badge
Small Business products FAQ
1. What is a Small Business in Amazon’s store?
In the US, we follow Gartner’s definition of small business. Small businesses are eligible for this badge if they are registered with Brand Registry or participate in the Handmade program. The specific products that receive the badge are from small business brands and artisans based in the US. We are currently testing the Small Business badge and not all customers will see the badge on all eligible small business products during this test.
-
What are the benefits of being identified as a Small Business in Amazon’s store?
The badge will indicate to customers that the products they are viewing are from a Small Business. In addition, Small Businesses will have the opportunity to be included in special events, and promotions in the Amazon store. -
How do I know if my business is enrolled as a Small Business?
If your branded products have the Small Business badge on their product detail page in the Amazon store where your business is based, this means that your business is enrolled in the program. -
Is there a cost to be identified as a Small Business in Amazon’s store?
No, participation is completely free for eligible businesses. -
Are all my products enrolled in this program?
If your business meets the eligibility criteria to be identified as a Small Business in Amazon’s store, all products within your registered brands will be enrolled. -
Can I remove products from my Small Business brand from participation in this program
At this time, we do not allow the exclusion of specific products. If you don't want to participate, you may choose to have your business removed from the program completely by contacting Selling Partner Support (it may take up to two business days to reflect on the store). -
I believe my business qualifies, what is the process to confirm that I own a Brand Registred Small Business?
You can contact Selling Partner Support, provide the name of your brand and company, business address, and your merchant token ID, and our team will review your eligibility in the program. You can expect a reply within 10 business days from your initial request. -
How long will my Small Business be included in this program?
As long as your business meets our eligibility criteria, products within your brand will remain featured in the Amazon store where your business is based. -
I have selling accounts with Amazon in multiple countries. Will my products be part of this program in all stores where my products are sold?
We will showcase the Small Business badge in the Amazon store where your business is based. -
How can I report a potential error, such as a large business that is mistakenly identified as a Small Business?
You can contact Selling Partner Support and report the business in question, and we will investigate. -
Is this program only launched for a limited time or event, such as Prime Day?
We are currently testing this program, and we will share further updates in the future.
Support the show
Go to https://advertising.amazon.com/builder/
Click on See Insights
The follower count is right at the top!
Watch how to market/email your brand followers: https://youtu.be/54NWIei9HVY
shorts
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
amazon brand store,follower count,amazon brand registry,how to build brand store on amazon,how to set up brand store on amazon,brand store on amazon,email amazon customers
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
0:00 Supercharge your PPC with Amazon's New Targeting Tab - BETTER THAN BULK SHEETS
00:29 Start from the Amazon Seller Central home page
00:40 The Targeting tab
01:28 The Filter button
01:44 Bulk Action
02:04 Export filter
02:33 Date Range filter
04:03 Top Performers tab
04:14 Active Status filter
05:50 Top Impressions filter
06:38 Customizing your columns
07:02 Orders filter
08:11 Active Status filter
08:42 Filtering data to view orders that equal zero
10:30 Taking a bulk action
11:51 Why Glock holster is not converting
14:14 Filtering data to see why product is not converting successfully
15:38 Adjusting bids
16:39 Filtering data to view ACOS less than 25%
17:59 Increasing the bid
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Meet with us at: https://myamazonguy.com/contact-my-amazon-guy-to-grow-sales/
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Why Hire My Amazon Guy
00:08 How to pick the right Amazon agency
00:35 Three reasons you should hire My Amazon Guy
00:55 The My Amazon Guy process
01:33 My Amazon Guy shares trade secrets
02:06 My Amazon Guy is cutting edge
02:23 The next step
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Amazon SEO made easy with Steven Pope.
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy
00:00 How to Rank Keywords: Amazon SEO Q&A with Steven Pope
09:55 Happy Friday
11:10 Paying attention to the SEO bidding versus bidding on keywords
21:50 Removing one-star review that compares seller's item to another
22:21 Listing shows the price in strike-through and with the new price in Red
24:01 Does background music make any difference in CTR?
25:47 Amazon U.S. seller sees his products on Amazon Canada
27:45 Pros and cons of the Small and Light Program
29:15 Brands that want to control their content but don't want to sell directly on Amazon
31:06 Registering an Amazon seller name for a trademark
33:10 Seller has 3 versions of his product
35:20 A good way to give away a new free product with the seller's main product listing
37:31 Where to get keywords to put in search terms
38:27 Brand products come in pallets from China but Amazon wants to break them up
40:04 A tool to either internally or externally do category pricing research
41:38 Multiple search terms in the alt text field
48:09 Seller's listing has a valid GS1 UPC code but the photo on the listing does not belong to the seller
45:17 CamelCamelCamel, a free price tracker software
47:04 Splitting up the listing to 2 to 4 listings
48:09 Amazon has been flagging a listing for safety compliance
50:59 Amazon Answers' reply has a typo
51:20 Editing/deleting an Amazon Answers reply on a product page
52:27 Consequence of being in the wrong BSR
53:26 Strike through pricing
53:42 Will the GS1 barcode prevent listings or brands from being hacked?
54:25 Does MAG have API experts?
56:42 MAG School courses
57:00 Amazon should ban the Ads click from China
57:46 Helium 10 can see the seller's location now
59:33 The lowest a seller can have as a sales price for an FBA item
1:00:37 Favorite report to track over time for either keywords or PPC
1:03:06 The best way to prepare for a one-hour session with colleagues
1:03:41 Will launching a new product in the U.K. prevent a seller from launching it in the U.S.?
1:04:00 Video on how to apply and enable Pan European program on Amazon U.K.
1:04:58 Longest resolution on lost incoming inventory sent via Global Logistics
1:05:44 Problems with product authenticity complaints
1:06:29 Criteria for an internship
1:07:25 Competitor has huge spikes in sales that don't seem legit
1:07:59 Effect on the indexing when getting search terms in Helium 10
1:08:28 How long does it take to get back the status from Detail Page Removed to Back Active?
1:08:52 What to do when product isn't showing on any of the keywords
1:09:51 Do customers consider the Brand home page when they make their purchase?
1:11:06 Changing the name after selling products under a generic brand name
1:12:05 Which type of Amazon campaign is best for the competition target?
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Lesley Hensell is co-founder of Riverbend Consulting, where she oversees the client services team. She has personally helped hundreds of third-party sellers get their suspended Amazon accounts and ASINs back up and running. Lesley leverages two decades as a small business consultant to solve the underlying business issues in online retail businesses, resulting in improved operations and profitability. She has been an Amazon seller for a decade, thanks to her boys (20 and 14) who do most of the heavy lifting. A lifelong Longhorns fan, Lesley earned an MBA from the University of Texas at Austin. In her free time, she enjoys hiking and volunteering for A Wish With Wings, a wish-granting organization for little Texans with life-threatening conditions.
00:00 Catalog Troubleshooting on Amazon Q&A
03:48 The number one thing Lesley Hensell learned as an Amazon seller
04:44 Insights on Amazon Live and working with influencers
06:29 Coupon not showing on the search page
07:39 Common account suspension types
10:13 How to select the right category
13:36 Account was removed from the brand registry
16:33 Executive seller relations
19:41 DMCA
20:18 What to do when listing gets taken down due to patent infringement
21:39 Supplement products listed in 2 categories at the same time
23:41 "Hot words" in seller feedback that can be easily flagged and reported
26:23 Seller was flagged "abusive" but they did nothing wrong
29:51 Vendor central account is long gone and can't get S&S on Seller Central
32:03 Uploaded CPC certifications dozens of times but they have all been rejected
34:31 US global listing is uneditable because the title is in conflict with the Italian title
38:01 Vendor central contributions got deleted by an executive vendor specialist
39:58 Amazon says products are ineligible for NARF
41:23 Combining two ASINS into variations
43:58 Using the same seller central account for new brands
45:43 Original GS1 barcodes have expired for four of the seller's SKUs
48:47 Using the same seller account in creating a new brand
49:08 Product got search suppressed with another brand name
52:12 973 ASINs were deactivated because of IP issues
52:31 Making one ASIN the parent of another ASIN
52:48 Patenting a keyword so that no one can run a campaign against it
53:26 Updating UPC via merge
53:46 Changing the product ID to match the Amazon catalog data
54:05 Potential duplicate process
54:27 Where Do you see Amazon going in the future?
Support the show
My Amazon Guy Advertising experts Enrique, Amanda, and Fernando will walk us through to a simple bid update for Momstir.
00:00 Amazon PPC Bulk Uploads 2.0
00:17 Open Campaign Manager at Advertising Tab
00:26 Open Bulk Operations
00:41 Open Sample Chart
01:05 Ideal Sales and ACOS trend should be upside down
01:28 Request File at Open Bulk Transaction and wait!
02:50 We can make changes to the placements inside the Bulk Operations
03:49 Open Sponsored Product Placement Report
04:58 Starting with the big strategy
05:51 Percentage increase
06:44 High cost, low cost, high click and no sales
07:36 Getting campaigns that are enabled
09:12 The purpose of bits divided by CPC
11:39 Reducing the discounts to get the 50% off target
13:57 Boosting
17:00 Calculating the new bids
18:10 Creating new bids
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
How to Boost FBA Sales After Hitting Target ACOS
00:00 How to Boost FBA Sales After Hitting Target ACOS
00:42 Increasing the daily budget
04:02 Amazon advertising campaign types
04:39 Why broad and auto campaigns are useful
07:05 Getting more data for product targeting
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
00:00My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo
09:49 Introduction of guests
13:14 Launching with a coupon versus lowering the standard price
16:01 The most useful hidden thing in seller central
19:12 Using the same SKU and keeping it under the same parent
21:08 The new seller incentives
24:03 Dealing with discrepancy in units
25:40 How often to update a listing SEO
27:08 The 8501 invalid file attribute flat file error
30:23 Getting TACOS in medical niche
32:32 Suspended trademark registration application
36:15 Quickest way to check if a sub category is gated
37:12 Adding negative keywords to newly-made campaigns
39:14 Quickest way to change the URL for a certain ASIN
40:48 Hacks on combating Chinese copycats
42:00 How Amazon selects which sponsored brand ads will show up the most
43:42 Going out of stock
45:44 Seasonal TACOS
47:21 How far behind UK Amazon is
48:50 Sales is down but product is still ranked on the first page
49:52 500 keywords targeted in a single campaign with multiple match type
50:47 20 sponsored brands using the same keywords
51:56 Fake reviews
54:17 Search query and listing SEO update
54:35 Changes to seller central
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy
00:00 Steven Pope Amazon FBA Weekly Q&A - Ask Any Seller Central Question
09:52 Hello and welcome
10:11 Update on the Age of Sage sales
13:52 Advertising the virtual bundle listing
15:00 Where to see the attribution from Facebook Ads in Seller Central
16:54 The notion that too much PPC can harm organic growth
17:46 Analogy: Over-parenting a child can impede their natural development
19:23 Relisting and reusing the barcode
21:14 Creating a discount for first-time subscribers
22:53 Clients affected by China shutdowns
24:32 Locked out accounts
25:12 Using Broad Match Modifier versus Broad Match
27:05 Amazon's choice for a keyword
29:11 PPC bid optimization
31:28 Best way to see seller's returns in Seller Central
32:51 Same listings that have a month to month very different conversion rates
35:19 Getting trademark in China
36:58 Data lag on attribution
37:46 Adjusting bids versus adjusting bids according to CPC
38:18 MCE campaigns
39:33 PPC sales leading to three organic sales
41:40 Facebook ads and Amazon PPC
41:47 Selling in multiple FBM.
45:44 Threshold of spend to sales before negating the keyword
47:27 Switching a generic listing to brand registered
48:18 Negating good keywords in Phrase and Broad
49:26 Does changing SKU affect sales or sale rank?
49:46 Avoiding decreasing bids on keywords with poor ACOS
05:32 The Adjust Bids by Replacement feature
51:17 Adding style variation on a parent listing with two-color variation
52:15 Traffic impressions in the PPC campaign
53:00 Best strategies for the keyword obtained from manual broad
53:21 Creating a second SKU on a listing that offers a different size packaging options
53:44 Sponsored display
55:09 Suggested bids for newly-launched products
55:43 Listing title is in conflict with ES title for an ASIN
56:51 How and where to get Amazon clients for Pakistani VAs
58:46 Adjustments Amazon sellers should make during a recession
1:00:23 Sticking to a maximum of 5 keywords per campaign
1:01:39 How to get sales back when competitors' sales ranks are down
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
00:00My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo
09:49 Introduction of guests
13:14 Launching with a coupon versus lowering the standard price
16:01 The most useful hidden thing in seller central
19:12 Using the same SKU and keeping it under the same parent
21:08 The new seller incentives
24:03 Dealing with discrepancy in units
25:40 How often to update a listing SEO
27:08 The 8501 invalid file attribute flat file error
30:23 Getting TACOS in medical niche
32:32 Suspended trademark registration application
36:15 Quickest way to check if a sub category is gated
37:12 Adding negative keywords to newly-made campaigns
39:14 Quickest way to change the URL for a certain ASIN
40:48 Hacks on combating Chinese copycats
42:00 How Amazon selects which sponsored brand ads will show up the most
43:42 Going out of stock
45:44 Seasonal TACOS
47:21 How far behind UK Amazon is
48:50 Sales is down but product is still ranked on the first page
49:52 500 keywords targeted in a single campaign with multiple match type
50:47 20 sponsored brands using the same keywords
51:56 Fake reviews
54:17 Search query and listing SEO update
54:35 Changes to seller central
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
Michelle Covey is the Vice President of Commercialization at GS1 US, where she designs programs that help businesses grow through product identification and data communication standards.
00:00 UPC Code LIVE Q&A with GS1 Expert Michelle Covey
00:57 What is GS1
02:32 Why GS1 is "The One" for barcodes
04:46 Issues outside Amazon
05:59 First digits as the identifier to the organization
09:08 Transferring GS1 UPC from one company to another
11:29 Purchased UPC codes shows ownership belongs to another company
12:14 What happens after GS1 expires
13:30 GS1 product offerings
15:17 Difference between and EAN and UPC
18:04 How GS1 generates barcodes
19:11 UPC codes from third party websites
21:01 Incorrect UPC
23:28 Insurance on the status and longevity of the barcodes
24:00 GS1 expiry date
25:57 The GS1 website
29:03 Saving money on barcodes
Support the show
Shawn Hart together with Seth Stevens partnered to found their company Post Purchase PRO which is focused on providing end-to-end done for you email marketing specifically for Amazon sellers. They are co-authors of two books: Selling On The River, and now best selling Private Label Millionaire Secrets both available on Amazon.com.
Shawn loves to share his real-life experiences in a "no BS" kind of way and has experienced wins and losses in dozens of unique business models. He has generated well over $153 million USD in sales of his own branded physical products over the past 10 years. Hart also enjoys speaking to other aspiring entrepreneurs and has been invited to share his insights on marketing, sourcing in China, and using his "Quick Fast Hurry" grassroots guerrilla marketing methods to quickly surpass his competition in any industry.
5 Tips:
Value Stack
AOV Funnel
Tripwire
Creative Cloning
Post purchase marketing
00:00 5 New Amazon Seller Strategies to Explode your Business in 2022
10:02 The Private Lable Millionnaire Secrets book
10:52 Seth Steven's origin
12:51 The value stack
14:15 The pizza cutter example
16:50 offervault.com - a good place to find affiliate offers
17:48 Taking on new brands
18:38 The AOV funnel
21:41 The trip wire
25:33 Creative cloning
30:34 Post purchase marketing strategy
33:20 Building a customer list
33:43 Number 1 mistake people make with product inserts
35:36 Major keywords in cloned products
37:25 postpurchasepro.com
38:43 Landing page for each SKU on Amazon
Support the show
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy
00:00 Steven Pope Amazon FBA Weekly Q&A - Ask Any Seller Central Question
01:47 When stocked up, will FBM save sellers until FBA hits?
03:39 4 different products, same size, and weight, FBA fees differ
05:13 Campaign with 5 keywords
06:45 Seller has A+ content but product description does not show
08:53 Creating a new brand versus doing some modifications to reuse the same brand
10:41 High PPC expenses after getting Amazon ad support
12:24 Two identical products but the brand name are different by 1 letter
13:17 Changing manufacturer after receiving the trademark
15:20 PickFu test on ASIN B09BNVPLMF
20:36 Using Helium 10 to see supplement competitor's sponsored and organic keywords
24:06 Using long-tail keywords in phrases
25:05 New to Brand customer metric for Amazon SEO
25:53 SKU missing at check-in
26:45 Increase in the shipping cost
28:36 "Conflicts with the value for ASIN error message
29:38 Choosing which metric to use when entering keywords
35:08 How to know the suggested bids of the main keywords for a particular product
36:11 Impression rank
37:19 The state of the aggregators
39:27 How Amazon indexes keywords
45:28 Amazon's impression share and impression rank metric
46:07 Creating separate campaigns for a substitute, close, loose, and complements
47:01 ASIN got removed due to an IP violation
47:27 Advertising using videos
48:51 How to tell if competitors are making sales from a particular keyword
49:23 Making inferences on how much competitors are spending on PPC
49:44 Boxes sent at the same time did not arrive at the same time
50:41 Finding refutable manufacturers in China or U.S.
51:35 Is the Transparency program worth doing?
52:15 Decreasing seller's bid inside the "Bid Recommendation" widget
52:59 Can the seller's brand name be changed by someone who does not own it?
53:14 Some brands are missing from the brand dashboard
54:23 Excel document that keeps track of keywords and campaign/group changes
55:05 How to track changes
55:30 The ideal time to use Amazon's IP Accelerator
56:12 FBA shipment creation dimension changes
57:00 Can Amazon sellers use the affiliate program?
57:38 Best way to get reviews for a new brand aside from VINE
58:46 Maximum order for listing
59:15 Making sales without trademark and brand registration
59:29 Sold an item as FBA but the customer returned the item
59:47 International listings
1:00:22 Getting error 8501 "Invalid value"
1:00:52 The PickFu result
1:00:43 Competitor ad spend
1:01:51 How to see sales number against a specific keyword
1:02:07Seller sets up his ASIN variation with size, color plus single pair, and two pair
1:02:22 How to use viewable impressions data to optimize ad campaigns
1:02:45 Parentage
1:03:14 Internship job application
1:04:13 Seller is averaging $2,000/month on PPC but isn't converting enough
1:04:55 Using rank metric when creating a new campaign and entering a new keyword
1:05:07 Giftable keyword is too broad
1:05:32 The best way to revive a listing after two months of stock out
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 How to SPEED UP PPC - Bulksheets 2.0
02:10 The Sponsored Ads section
02:39 Setting up the Date Range
05:25 Creating spreadsheet for download
07:47 Filtering the spreadsheet data
11:15 Copying the new data into a new sheet
13:32 Keywords and bids
14:29 Knowing the target ACOS ahead of time
15:25 Showing the current bid compared to the average cost per click
17:42 Target ACOS
19:15 Different campaign types have different personalities
21:17 What to do with the new bid
25:22 Chopping down the bids
26:55 The top order getters
30:37 Upping the average cost per click
33:18 Eliminating blanks
36:29 Clearing the new bid filter
36:45 Identifying the places where there is good traffic but zero conversion
39:53 Identifying the places where the bid is too high
42:45 Saving the new spreadsheet
43:43 Uploading the new spreadsheet data
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Every Amazon seller knows that seller support sometimes sucks. What do you do when you need to escalate your problem to seller support but nobody from Amazon seems to be reading their emails anymore? There's another way for sellers to contact Amazon.
This idea is old but well-articulated with a new take on our live show the other day with Lesley Hensell at Riverbend Consulting. Shoutout to her.
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 What is Canva
00:25 When to use Canva
00:57 How to use Canva
02:04 Using the Background Remover
03:16 Other Canva features
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Frederick (Fred) Vallaeys is a Silicon Valley entrepreneur, author, and leading influencer in pay-per-click search marketing. One of Google’s first 500 employees, he helped pioneer PPC marketing as the company’s first AdWords Evangelist. Today he serves as Co-Founding CEO of Optmyzr, a leading and award-winning PPC management platform. After publishing his first book "Digital Marketing in an AI World: Future-Proofing Your PPC Agency" in 2019, Fred is currently working on his second book about automation and how to use it to gain a competitive advantage. A sought-after industry thought leader, he contributes to leading marketing publications and conferences and is routinely called upon by journalists, writers, and podcasters for his industry insight and vision.
00:00 My Amazon Guy PPC AMA with Matt Davis and Frederick Vallaeys
09:45 Welcome
12:40 The Optmyzr
16:16 How the Optmyzr can help manage data overload
19:07 Negative exact vs Negative phrase
25:34 How to make your ranking reach the top of the search
32:34 Three bid behaviors that can be preset
36:50 Is too many campaigns something to avoid?
42:18 What to do when your BSR dropped due to low inventory
46:35 Google traffic
50:39 Optimal advertising
53:56 When to optimize a brand for ROAS vs ACOS
57:45 Equal display time
1:01:23 Keyword impression and keyword conversion
1:02:39 Sponsored display campaign
1:03:52 Marketplace handling bid automation
1:07:28 Paid ads on Amazon vs Paid ads on Google
1:09:43 The Optmyzr website
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy FBA Weekly Q&A with Jason Mastromatteo
09:55 Welcome
12:44 Amazon Pet Day
14:53 Variation and parent-child relation
17:38 Running multiple campaigns for the same keyword
18:20 Vine reviews are taking too long to get going
22:01 A+ as part of the product detail page
23:13 Optimizing parent ASIN details
24:00 Creating multiple exact match campaigns
25:18 Crawling text on images
27:55 Launching new products in the same category versus launching separately
28:11 ASIN check - B09FH7T98Q
39:14 Brand health jail
42:11 Ordering more than Amazon will allow sellers to store
44:16 Design aspect that must be included on a PDP
45:27 The start of the "honeymoon phase"
46:37 When a keyword in the seller's exact match campaign has no suggested bid
47:18 Requirements for battery-operated toys
47:53 Closing the listing and its effect on seller's IPI
48:52 Negating ASIN in Category targeting
49:43 LV246 Day
50:54 Honeymoon period and spending a lot on PPC
51:08 How to change ASIN that has a wrong brand
53:07 Mobile view
56:50 Seller's BSR is going down but competitor's ranks are low
57:24 Increasing seller's storage when sales volume goes up
57:38 Why campaigns don't work
58:18 Auto campaign versus manual or an exact phrase
58:35 Getting certificates from manufacturers
59:32 Same ASINs in category targeting
1:00 Running exact manual campaigns but the conversion rate is low
1:01 Deleting versus closing the listing to stop the IPI from dropping
1:02 Seller's BSR is going high and not getting sales
1:05 Time frame for optimizing PPC
1:06 Activating in-stock head start
1:16 Identifying a product from its SKU
1:07 Asking for a receipt for payment of the duties
1:08 Search trends and their impact on organic rank
1:09 Marking a listing as non-replenishable
1:10 Link of the video about keywords
1:11 In-stock head start
1:12 MAG School
Support the show
Joe Valley is a bestselling author, guest speaker, podcaster, EXITpreneur, advisor and partner at Quiet Light Brokerage, one of the world's leading online-focused M&A advisory firms. His book, The EXITpreneur's Playbook, teaches you how to reverse engineer a pathway to your own incredible exit.
00:00 The Fall of the Aggregators - Blunt Q&A with Joe Valley
00:45 Joe Valley's take on the aggregators
02:47 Latest news on the aggregators
04:40 Selling to an Amazon aggregator
05:13 What do with instability payments
08:02 Exitpreneur's Playbook
08:22 The Amazon Aggregator website
09:01 Biggest mistakes the aggregators made in 2021
10:44 Aggregator versus rand owner
16:31 Predicting when the first aggregator goes public
17:17 How to start with zero capital
18:28 Is having too many LLCs bad for business credit?
21:14 Inflation rate
23:11 Why buying a business is a good time right now
25:23 Best practices on creating different brands/seller central accounts
28:15 The e-commerce lending
28:46 The D&B number
29:37 The downgrading of aggregators
32:47 Aggregators and US LLC
34:37 Main reason to buy Joe Valley's book
38:31 The Quiet Light podcast
39:11 Prediction on the Amazon space in 2022
41:48 Books that influenced Joe Valley's life
Support the show
00:00 Amazon FBA Weekly Q&A
10:05 Amazon announced Direct to Consumer Brands using Amazon Prime shipping
11:50 New MAG SEO Master Class
12:48 Do we pay storage fees
13:34 Would you make a product standard size and pay less FBA fees but more storage fees or oversize and pay more FBA and less storage and get extra restock limit
15:07 How to apply to MAG
16:56 Can you speak on the delicate balance between PPC segmentation and PPC hygiene
18:29 Sold a product patented in the US, is it true that I need to delete my listing to not get a patent infringement claim
19:48 Assuming PPC spend on top search terms affects organic ranking, is there a tool/way to track this
23:08 Are plastic corner guards on the outside of the carton allowed for products being shipped to fulfillment centers
23:36 Is it easy to transfer Brand Registry accounts
25:47 In the Campaign section under the “New To Brand” NTB Column is this stat very accurate or is there a customer search behavior that will cause this stat to be incorrect
32:15 How is the new Search Analytics dashboard
35:33 PPC fixed bids
37:32 Enroll now at MAG School
39:45 Free MAG Course coupons
41:03 Do you recommend any inspection companies
42:36 Is it worth going into frozen grocery items on AMZ fresh and do ads work the same way for those types of grocery items
43:54 Thoughts on the power banks/portable chargers for phones category
44:46 Just saw through vidIQ that you now have 2.5 million views of your channel. Congrats!!!
45:35 What percent of interns do you hire living in the USA compared to other countries
46:10 What's an easy way to check if a product on AMZ is patented
47:06 If I want to sell a branded product, do I need to get permission from the brand owner
49:11 Curious to know how to track the organic ranking changes on a search term, related to the PPC spend on that same search term
53:29 If you are bidding $0.50 for a keyword and the next bidder in the auction is bidding $0.30, how much will you pay per click if you have fixed bids
55:25 What's the easiest way to remove a child ASIN from a parent
57:30 Recently read a top-selling e-Commerce book, that preached for AMZ sellers to first identify a target customer then think of products they already buy
1:00:31 What app you’re using to mirror youtube questions to live stream
1:00:48 Should I add plural versions of words in my ads? Should I add plural versions of keywords to my listing? How can I reduce Amazon fees?
1:02:17 If I want to change the brand name of a product that I am selling, will this cause a problem
1:03:26 How did you choose the holster category
1:04:12 My Competitor is targeting my ASIN, how should I defend
1:05:33 You are doing great w/ employment at MAG
1:06:00 Can you comment on how to optimize bids? 3 scenarios: (1) +100% ACoS; (2) 70% ACoS and (3) 45% ACoS. How would you adjust the bid percentage-wise? Target 30% ACoS
1:10:28 I outbid all my competition, why am I only appearing at the top 70% of the time
1:10:57 Can you demo how to download your catalog data for backup
1:11:36 Any advice on what other platform to expand my brand, already selling on AMZ UK since last year
1:12:28 Do you ever let a campaign run w/o sales
1:13:35 Retail reports show eCommerce sales down for the past 2 months in a row due to gas prices plus other segments. Trends also show people are spending more on travel/services vs products
1:14:40 What is this new PPC rules tool that is in beta w/in the AMZ campaign manager when you are creating a campaign
1:15:00 With AMZ's new reports can you see what products are selling on what specific KWs
1:15:36AMZ lost 160 units from FBA shipment w/ partnered carrier in December and are still investigating
1:16:20 Reviews not merging between vari
Support the show
00:00 My Amazon Guy FBA Weekly Q&A
10:07 Introduction of Matt Davis
10:47 Recently launched a product and set the price very low. I decided to increase but the price on the listing disappeared and seems to get suppressed
12:24 Amazon placed my brand name at the beginning of the title. Is there a way to remove it?
12:55 When I create a new listing I create it as a child variation, so it will be easier to add another child variations in the future and to avoid messing with flat files
13:47 Using whiskey glass or whiskey glass gift set as example KW. Is there a way to tell if these, or any KW in general, would perform better in a BR, PH, or EX match campaign before testing
16:11 The "best practice" is a max of 20 KW's in a campaign. Yet approx only 5 get data
18:16 Mislabeled FNSKU
19:54 I have a product on AMZ it has very limited KWs and only one main intent KW that drives 75-80% of the sales
22:42 My newly launched Asin won't show in attributions, opened several cases and phone calls but still not fixed, my ASIN is mapped with brand
25:22 I know that 20 KW’s is the max for a campaign but do campaigns perform better when there’s only 1-10 KW vs up to 20
26:46 We still want to add text into the product description field even though we have A+ because the text will add to the SEO
28:47 Free MAG School Course promo code
29:32 PR Company with Amazon PPC
32:21 What is the best option if I have 3 well-performing ASINs on a brand that has just been accepted by Brand Registry. Lots of positive reviews, can I switch these listings over through Seller Support
33:48 Do you negate good converting terms across your different match types
36:46 Do you use the sponsored brand benchmark report, is the data accurate about how much other sellers bid in this category
38:23 What is the best way to re-gain the sales back after having an inventory gap
42:24 I noticed on my H10 Alerts page that a random seller became an active seller on my listing, and then a few minutes later they went away
42:59 I have determined in order to keep TACOS low, I should be spending no more than $30/day on PPC
47:00 How many different variations of the product should you drop for your first product?
50:23 Virtual bundles as variations in a parentage
52:02 If I do wholesale is it a good idea to go for PPC
54:00 Can I get exclusive rights to sell a product from the brand owner
55:52 One thing I have been doing and its been an effective method to keep my costs and TACOS low is I set account-level daily PPC budgets
58:51 You guys are the best cert I fix in PPC how to guide me
59:38 Keyword isolation as in negating KWs in phrase to move to exact
1:01:13 Currently selling a product in the UK and looking to expand it to the US. ASIN/EAN says needs brand approval
1:03:15 How does AMZ determine w/c variation is the lead variation
1:04:07 If I go out of stock for my FBA inventory but still have my FBA inventory
1:04:45 Should you include box/packaging in the main image
1:07:38 Remote fulfillment into Canada from the US is worth it
1:09:16 Does Matt do weekly or bi-weekly PPC checkups for certain clients/accounts
1:10:26 Does having a nonclosed listing w/ no stock impact my IPI
1:11:43 Do you have a general tip for when a PPC ad shows up for a KW you are ranking well for the prevent cannibalizing organic sales
1:13:26 How much does photography cost in the UK
1:13:35 Steven is a big advocate of starting out w/ fixed bids on all campaigns. Please explain what needs to happen to switch from fixed to dynamic down only
1:17:20 You guys are AMZ gurus. I've been doing so much research & you saying letting the data guide you are really smart.
1:18:06 If you have a new account w/ a 1k unit limit, how fast can you raise the limit and what would AMZ ra
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 MAG Weekly FBA Q&A
09:57 Introduction of Thomas Fitzgibbons
10:33 Amazon 5% fuel surcharge
11:37 Trying to update UPC on a listing to a new GTIN
13:20 What more actionable steps/utility can come from the keyword tracker tool
16:21 Thoughts on this strategy: To first define a target customer to serve, identify 3-5 products that the target already buys (building a brand). Currently, the formula is to find and launch various products, regardless of how related they are. As long as these products check off your specific data criteria, go ahead and launch.
19:13 I read this strategy in an E-commerce business book where the author emphasizes focusing on customers to serve first
19:31 When reviewing the Brand Analytics Repeat Purchase Behavior info, does this data include the Subscribe and Save data?
20:24 Amazon mislabeled our ASIN with incorrect FNSKU labels. We created a removal order, but do we have to wait until the removal is processed to send in more?
22:15 Are there any good inspection companies you guys know of or trust to inspect your products before they ship out?
23:18 If you are bidding $0.50 for a keyword and the next bidder in the auction is bidding $0.30, how much will you pay per click if you have fixed bids?
24:22 We created a new SKU but says we cannot send in on this SKU until stranded inventory is resolved on the old SKU
26:28 Is there a right way of winding down a PPC campaign if you know you will be out of stock in 2 weeks, current rank #2 main keyword
29:28 I just got a quote for 20k for a container from China. Do you have any forwarders you can recommend?
30:35 In process of launching a new ASIN. Ordering a small test quantity, If I notice good sales velocity then I will immediately, do the reorder & will raise the price and reduce PPC to slow sales
31:48 Which ads you would like to run with PPC in external traffic in the UK market conventional private label launch
33:11 https://mag-school.com/
34:00 Will there be a product research course
34:57 20 mins in and already all my questions were answered. Thank you both very much and thank you MAG for this invaluable service you provide!
35:08 How often do you do SEO Phase 3 or now phase 4?
37:15 Will there be a shipping and logistics course?
37:54 What are the metrics I need to look at in order to calculate the cost of acquiring a new customer?
41:15 We set a future launch date but inventory is still stranded so can't send in on new SKU still.
44:49 The Helium 10 metric "Cerebro IQ score" is a metric that scores keywords based on search volume compared to competition for the given KW. Is this a good metric to use when thinking of KW targets?
47:16 I received a return yesterday that sold 11 months ago
47:26 If we are “deleting and closing listing” in order to troubleshoot locked data, can you please explain in detail how to then re-add the listing after 24 hrs have passed.
48:47 ASIN REVIEW: B09VPWSZPX
58:24 On the new search query report how is amazon ranking your search queries?
59:16 Relisting ASIN
1:01:28 Lot of returns on our dog products due to sizes
1:08:28 My Amazon Guy coaching call
1:09:05 Enroll now at MAG School
Support the show
https://sellercentral.amazon.com/customer-engagement/campaigns
00:00 Customer Engagement Email Campaigns in Amazon Seller Central
00:31 Manage your customer engagement campaign requirements
00:47 Campaign Selection
02:30 Selecting the product
04:13 Campaign delivery window
04:41 Uploading a brand logo
05:00 Adding the campaign title
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 How to Report a Violation on Seller Central Amazon
01:17 Intellectual property violation
02:09 Product received different from the description
03:35 Product detail page violation
04:18 Types of parentages
04:44 Wrong category
05:02 Content on detail page incorrect
05:38 Misuse of keyword on the product detail page
05:50 Digital download abuse
06:26 Product detail page changed to represent a different product
07:33 Customer violating refunds and returns policy
08:10 Customer feedback that violates Amazon policy
08:51 Abusive message from a buyer
09:57 The brand registry section
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 How to update listings manually
00:18 How to search for your ASIN
00:57 Make sure filters are set to ALL
01:53 How to update data on the backend
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Be comforted this Friday afternoon and embrace #MAGLOVE heading your way with Casey Walker's reassuring words on owning and learning from your mistakes.
Had a bad week? Just breathe and re-evaluate what you have done that caused the problem and what you could have done to solve it.
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Petra Gurin is the owner of Ethnic Origin Company, and one of her listings got hijacked. MAG helped her get it back!
00:00 Petra Gurin of Ethnic Origin Company
00:07 One of her listings got hijacked
00:27 Hired MAG to fix the situation
00:58 Feedback on MAG professionalism
01:08 Listing got back
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Marketing Rant: Authenticity Sells
00:17 My marketing team
00:30 HOLSTIT
02:55 Owning the marketing
07:28 Being authentic
08:19 Being a television reporter
09:09 Government rants
10:39 The action dictates the strategy
11:08 Communicating the vision
11:40 Know the why, the how, and the timeline
13:14 The Amazon SEO tools were wrong
13:43 Marketing is about adding value
14:53 Amazon education
15:41 Adding value to the content
marketingrant #amazonfba
Support the show
Colby is an Amazon expert and seller. Specialties: Ecommerce Growth and Scaling, Amazon Optimization, Email Marketing, Social Advertising, PPC, Viral Marketing, SEO, Content and Site Development, Business Strategy, Pinterest Marketing, Digital Marketing Coaching, and Training.
00:00 Amazon Journey with Colby Almond
00:25 More about Colby Almond
01:14 How did Colby start on Amazon
02:03 What was it like working for big companies
03:12 From big company to agency
04:14 What attracted Colby to go private label
04:48 What Colby learned along the way learning AMZ stuff
05:33 Why SEO a misunderstood/underrated topic
06:59 On a scale of 1-10, how hard is SEO for coins
07:37 What to sell
09:02 How to sift through product sourcing
10:53 What data set/tools should AMZ have before
12:30 Opinion on the new surcharge on FBA fees
13:11 Have you heard any rumors about the new features that are rolling out for SC being available for VC?
13:42 Can we strat AMZ FBA PL business w/ $15k
14:24 Would you think I should sign up for my seller's account or wait till I find that product
15:00 SEO is a dirty word for AMZ. They want people to blindly believe that ranking/visibility strictly comes from PPC/Algo
16:39 What are some of the changes that some people might not be aware of
19:26 Why Colby focused on mobile
21:12 Favorite SEO hacks
23:01 I'm curious what you're using for a tech stack for measuring and monitoring AMZ SEO
26:00 What are the better approaches when creating brand awareness on a newly launched product
27:15 Launch hacks or tips Coby recommend
28:18 Favorite AMZ hack of 2022
29:29 How much time we will take to test any keyword and what if it is not performing well, we will add it to the negative keywords list
30:03 Suggested number of clicks
30:39 Where people can hold of Colby Almond
30:55 How did Steven and Colby connect
Support the show
00:00 Facebook Ads for Amazon Traffic [Beginner Tutorial]
00:23 The Facebook Campaign Manager
00:39 Choosing a campaign objective
01:53 Naming your campaign
02:11 A/B Text
02:22 Campaign budget optimization
03:30 Setting the budget and schedule
03:58 Selecting the audience
09:59 Placements
11:03 Messages
11:11 In-article
11:23 Optimization and delivery
11:38 The ad level
12:11 Ad options
12:42 Ad creative
14:43 The primary text
16:16 Tracking
16:52 Publishing your ad
Support the show
00:00 5 Amazon PPC Secrets
00:10 Broad Match Modifier
03:22 Create an auto-campaign for every SKU in the catalog, put a $1 budget and a ¢5 bid
04:30 How do you calculate expected ACOS w/ some basic math
05:57 Custom Headline Images inside your Sponsored Brand Headline Ads
07:42 Get every single metric on your account during the account lifetime
09:22 MAG PPC Master Class
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,amazon seo,amazon ppc,amazon ppc for beginners,amazon ppc strategy,amazon ppc optimization,amazon ppc step by step,amazon fba,amazon ppc campaign,how to sell on amazon,amazon fba 2022,amazon advertising,how to create perfect amazon ppc campaigns,amazon ppc advanced,how to run amazon ppc campaign,amazon ppc campaign structure
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0 amazon ppc strategy 2022 amazon acos gagner de largent sur internet vendre sur amazon
Support the show
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 My Amazon Guy Tuesday FBA Q&A
10:07 Introduction of guest host: Faith Denniston, Brand Manager, MAG
10:37 Can you go through your process of adding new KW and more profitable KWs to your PPC campaigns on a weekly or monthly basis
11:35 Is the business report data got changed
13:25 How can we use the data in the Search Query Performance in brand analytics
15:21 I make a dummy listing after buying the barcode from GS1 but when I try to enter the brand name while listing, AMZ gives me error 5665 and asked me to get approval
17:13 AMZ UK listing removed because the customer used the word review incorrectly for the seller feedback in the buyer message
18:59 My revenue is overestimated by a ton on the Ad console. It's giving me a 12x ROAS and says I have 100s of orders that I don't
20:30 How can I change the UPC of a product on AMZ
22:19 I have locked data on my ASIN. To update it, AMZ told me to delete/relist the ASIN for 24hrs
24:25 The bulk sheet format is changing
26:16 I launched a small version of a product that is now sold out. The launch was subpar, TACOS was 40%. Many people came onto the listing and wanted the large version. Can I just update the title, images, etc so that it says large
28:13 Of the many AMZ reports and metrics, w/c should I routinely review at the beginning of my workday
31:12 I am looking at a product. A competitor is selling that product and about 30 others. About half of their listings have "patent pending." How do I ascertain whether the "patent pending" on each listing is genuine
3:22 How do you locate manufacturers in the USA
34:12 How do you plan 3PL inventory and AMZ inventory levels
36:06 How do you deal with fake negative reviews
39:31 If there is a refund because of "missed fulfillment promise" will AMZ refund fulfillment fees
41:23 My probiotics is $42.99, another brand sells for %25.99. When trying to decide who my competitors are, how far apart can pricing be before another seller is no longer considered my competitor
44:47 When estimating freight costs for a new product, what is a reasonable dollar amount per cbm to estimate in the current climate
45:25 In 2021 I saw Steven Pope say to relaunch a product, reactive honeymoon period to strip the listing to bare bones. 2-word title, remove bullet points, etc. Is this tactic still legit in 2022
47:11 What's the campaign checklist you suggest for new product launches
48:21 Should I book a coaching call or do you guys have a specific service to reinstate the AMZ UK listing
49:10 Brand Registry, FBA variations. Thinking of selling higher quantities. Do you create quantity FBA or FBM listings or both? Do FBM listings auto become child listings or can I PPC FBM on my FBA listings
51:48 Going to sell our first apparel product on AMZ FBA soon. Are we able to resell returned items
53:32 How do we migrate an ASIN from one account to another if we wish to sell one ASIN only
54:46 I am currently selling on AMZ. I have a family member in the same household who also wants to open up an AMZ account and sell the same items
57:07 How long should the title and bullets be stripped for until I update them w/ the new SEO
57:35 Is there a way for me to know if the word "apnea" is prohibited or not? Where can I see a list of prohibited words
58:50 I well appeal several times to AMZ but got rejected. Inauthenticity of customers complaint
Support the show
Casey Walker is a Brand Manager at My Amazon Guy. Want to hear more employee testimonials, go to https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
00:00 My Amazon Guy was a Lifechanging Career Change - Casey Walker
00:27 Working at a construction site for years
00:45 Getting to a point when you don't want to go to work
01:26 Why I love MAG
02:00 What MAG is best at
02:31 Amazing leadership team
02:54 Taking the leap
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
00:00 Amazon Virtual Bundle Tutorial
00:29 Selecting the ASINS to be bundled up
01:00 Selecting images
01:42 Creating a title for the bundle
02:12 Creating a short version for the title
02:32 Pricing the bundle
02:57 Picking a relevant bundle description
03:32 Saving and publishing the bundle
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Amazon Business Margin vs Volume-based
00:20 Margin-based Amazon business
01:03 Volume-based Amazon business
01:56 It's hard to have both business base
02:49 Understanding where your business stand is crucial
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
myamazonguy.com/facebook to hire My Amazon Guy for Facebook ads
00:00 Facebook Ad Traffic for Amazon
00:13 Age of Sage Fabulous Box
00:55 Facebook Advertising
01:55 The new Facebook Ad-on service
02:36 The Mother's Day Ad
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
facebook amazon,facebook amazon affiliate marketing,facebook ppc,external traffic,fb to amazon ads,facebook amazon drama
Support the show
NBC Columbus, Ohio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss Amazon "brushing" scam.
00:00 Amazon "Brushing" Scam, Chinese Black Hat Tactic
00:53 Steven Pope being interviewed by NBC 4 Ohio
02:11 What to do with the "brushed" items
02:31 Reporting the unsolicited packages
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
00:00 Amazon Budget Rules
00:29 Primary purpose of budget rules
00:53 Two ways to add budget rules
02:02 When to use the budget rules
03:29 Budget rules as prime tools
03:55 Why budget rules switch from being active to being pending
06:53 How to access your budget rules
08:02 Customizing the date range
08:40 Editing your budget rule's recurrence
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Amazon PPC is a complex field of study. You have monkey experts acting like scientists giving our PPC tips and it’s hard to separate the good PPC recommendations from the bad. In this PPC master class, I am going to share everything I know in one video about PPC. Let’s dive in.
Why you should listen to me. I’m Steven Pope and the founder of My Amazon Guy. We’re a nearly 300-person Amazon agency with more than 250 brands that we manage in PPC. You can read more than 100 testimonials about our PPC management at myamazonguy.com/testimonials including this handwritten note I got the other day from an account we increased 54%.
00:00 Amazon PPC Master Class 2022
00:22 Actual client PPC testimonials
02:48 How do you know when your listing is ready for PPC? Full listing optimized.
04:20 Golden Rules of Amazon PPC - Never run out of stock
05:00 Never tap out on the budget & Lower bids if you have budget constraints
05:42 The more limited your budget the more long-tail keywords you should chase
07:10 PPC and SEO go together
07:34 Always be advertising
08:21 Keyword Distribution
11:21 Important metrics of PPC
15:20 Search Query Performance Report
17:01 How often should you check campaigns
17:43 How do you budget PPC on Amazon?
20:45 Setting up a campaign SOP
25:30 Amazon Ads is an auction house/Bid strategy
28:57 How many keywords do you need per campaign
29:59 Negative keywords
33:20 How actual campaign looks like
35:24 The most important weekly activity for your campaigns
41:12 Whenever advertising you have the ability to create all kinds of keywords
41:53 Never negate a good keyword
46:55 Do not delete old campaigns
47:51 Random PPC tip
48:27 Bidding Structure Type
49:42 How does external traffic affect Amazon listing
50:32 Difference in PPC success for an FBA listing vs FBM?
51:12 Amazon PPC Holidays
Black Friday
Cyber Monday
All of up to Christmas right around Dec 23
Valentines Day push
Mothers Day
Fathers day is weaker but still worthy
Prime Day
52:32 Troubleshooting Amazon PPC
53:55 Profit over Growth or Growth over Profit
54:40 What is a good CTR
55:00 How long does it take PPC to work
55:41 Should you bid on both singular and plural keywords
56:12 Can you advertise in a foreign language
57:35 What do we do if PPC spends only and no sales
57:48 Are all match types in a single campaign
58:15 Bang for the buck campaign
58:37 Campaigns for launching or 0 reviews
59:37 How much of a campaign should go to good converting keywords vs some research
1:00:29 Which auto campaign should I stop if I want to limit its sales
1:01:08 How often do you change daily budget
1:01:36 If our main KWs are performing well on auto and worse on manual campaign
1:02:19 Check us out every Friday for a Live Q&A
1:02:43 Check our Amazon SEO Master Class
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
amazon ppc
amazon ppc strategy
amazon ppc for beginners
amazon ppc optimization
amazon ppc tutorial
amazon ppc guide for beginners
amazon ppc explained
amazon ppc guide
amazon ppc step by step
how to setup amazon ppc
amazon ppc tricks
how does amazon ppc work
amazon ppc tutorial for beginners
amazon ppc explained for beginners
amazon ppc campaign
amazon ppc tips
amazon ppc 2020
ppc for amazon
amazon ppc advertising
amazon fba ppc tutorial
amazon ppc automatic campaign
amazon ppc strategy 2022
amazon ppc campaigns
amazon ppc strategy 2020
amazon fba ppc guide
amazon fba
Support the show
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
00:00 Amazon Budget Rules
00:29 Primary purpose of budget rules
00:53 Two ways to add budget rules
02:02 When to use the budget rules
03:29 Budget rules as prime tools
03:55 Why budget rules switch from being active to being pending
06:53 How to access your budget rules
08:02 Customizing the date range
08:40 Editing your budget rule's recurrence
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Explosive Development for Ecommerce
00:20 Buy with Prime - Why this matters
00:49 Amazon Prime has become a lifestyle
01:27 Why Amazon does Prime
02:13 Prime members enjoy Buy with Prime not just with Amazon
02:37 How can merchants offer Buy with Prime
04:08 When is Walmart show up in the e-Commerce scene
04:36 Target is possibly the dark horse
04:50 However for Shopify
05:45 FBA fees are cheaper on Amazon than they will be on a website
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:09 What is Amazon Advertising
00:47 What is Keyword
01:08 2 Primary Factors that affect the keyword search results: Relevancy and Bid
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Quick TIps - Enabling Category Listings Report
00:10 Log a case ID with Amazon
00:41 Check again on Inventory Reports if the Category Listings Report are enabled
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20 #shorts
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
NewsNation's National Correspondent Markie Martin asked Steven Pope, Founder of My Amazon Guy to come on the air to discuss inflation in America.
Prediction: Amazon Prices Rise 20% in 2022! Steven Pope on Inflation in the News.
00:00 Prediction: Amazon Prices Rise 20% in 2022! Steven Pope on Inflation in the News
00:12 Rates will only keep getting up
00:21 The skyrocketing gas prices account for the majority of the increase in retail spending
00:35 Inflation only going up, so people are buying while they can!
01:48 Car sales and online stores sales fell by more than 6%
02:25 The number of individual retail transactions is going down
03:01 Steven Pope predicted that we will see prices of items on Amazon go up by 20% next year
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Why Are My Sales Down on Amazon?
00:22 Sales Down - Listing Example
01:25 Listing History - Helium 10 X-Ray
03:00 Seller Central - Listing Check
05:46 Do Not Stock Out (Cardinal Sin in Amazon)
06:17 Click "Edits" - Check for Red Flags
06:40 SKU Check - Product Data (Seller Central Data)
08:33 Keywords Tracking Analysis using Helium 10 (Keyword Tracker)
12:46 MAG 50% OFF Discount Code for Helium 10
13:03 Advertising Campaigns - Check for Banned Ads
15:12 No Ads - SEO gets devastated
15:30 Amazon SEO Factors in 2021
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
Talk Radio WOSH Oshkosh, Wisconsin asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on Amazon's super simple return policy. 🎙
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ Talk Radio WOSH Social Media
➤ https://www.1490wosh.com
➤ https://www.facebook.com/1490WOSH
Support the show
00:00 MAG FBA Weekly Q&A
10:06 Introduction of Kristen Lasch, MAG Sr. Brand Manager
10:43 MAG School launch has been a success
11:17 If an exact KW clicked 10+ times w/o a sale, but perfectly describe the product, should I pause it, or leave it w/ a very low bid
12:21 In your experience w/ the supplement category is the main image of a vitamin product better to be shown as a bottle, a box, or a combo bottle with a box image
14:16 What is the best way to create a parent listing for exiting listings
15:43 I have 200 pieces of a discontinued product that I didn't sell under my brand name, can I sell those units under another listing w/c isn't related to a specific brand
16:54 Does your FBM listing having in the Buy Box count as a downward trend in you Winning Buy Box score in SC for FBA
18:07 Is there any way to remove bad "customer review"
18:53 How many KW should I advertise on? What's your general rule of thumb
19:21 What's an easy way to check if a product on AMZ is patented
20:24 I've been running FB Ads to my AMZ listings, do you think it's a better idea to run the Ads to my own Shopify store
21:21 What percent of interns do you hire living in the USA compared to other countries
21:44 What are your thoughts on the power banks/portable chargers for phones category
23:12 Is there a way of seeing what product reviews I'm getting for a particular child (color)
24:27 Can you go into some more detail on how you can get a listing to rank higher for a particular KW
25:33 What's the easiest way to remove a child ASIN from a parent
26:35 If I have a KW in my BR and PH match campaign that is performing well and I move it to its own exact match, do I negative exact that KW in the BR and PH match campaign
27:47 I'm trying to add an MFN variant via flat file, I keep getting an error saying that the title doesn't match AMZ database, but I literally copy and paste it
30:38 A product I launched in mid-December is now sold out. The launch was underwhelming, TACOS was 40% 11 reviews w/ a 4.1/5 rating. I sold a small version of the product but I noticed many people came onto my listing but searched for the large version, hence my conversion was low. Should I start again from scratch as an entirely new listing and sell the large version?
31:41 What is the most idiotic response you have ever received back from Seller Support
33:23 What are the first steps you would take to revive a struggling listing
35:40 When is MAG School Design Course coming
36:15 Banana for scale listing images
37:13 All caps in bullets and titles
37:58 May brand name has always automatically loaded to the front of my title when displayed. No category change and all competitor brand names show up
38:45 If I convert an independent listing into a child and place it under a parent listing is it possible to easily switch it back and make it an independent again
39:07 We are getting a lower Winning Buy Box score when we are the only seller
40:30 What is the most critical KPI to monitor on products daily to make sure the product is going in the right direction
42:18 If we add our product listing on AMZ and get an inspection result fail, what should we do at that time should we delete our listing or wait until to get a 2.0 version of our products because of FNSKU
43:21 Can you speak on the lean startup method for launching a product
45:28 How to approach seller support for the re-measuring of storage volume
47:53 I'm in the phone case category, creating variations via flat file. Size is a non-visual dimension in my category. Is there any way to force DCM so that the correct images show
48:46 How much do you charge for PPC management service
49:08 Regarding the relaunch question, since being back in stock it is not nearly as well as before going OOS
Support the show
Amazon SEO has released a new Search Query report that gives you the ability to analyze keyword market share. This game-changing data set is now being used by My Amazon Guy for our newest release of Amazon SEO Phase 4. Amazon keywords.
Watch Steven Pope Give a 70 Min Master Class on SEO
00:00 Amazon SEO [Complete 2022 Guide]
00:21 Phase 2 Pink Word update no longer exists
01:40 MAG SEO Course
02:23 How Amazon SEO Phases work
08:39 Amazon Brand Story
09:11 SEO is NOT set it and forget it
21:39 SEO Phase 1 is all about INDEXING
21:58 Search Term Field uses 250 BYTES and NOT CHARACTERS
27:57 MAG Free Product Review
33:34 SEO Phase 2 Pink Keyword Update does incremental ranking
48:34 You need to have 50 Keywords that are ranked 20 to 50
48:56 SEO Phase 3 focuses on organic rank 20 to 50
52:25 You can never have 2 variations show up in a search on the same keyword
53:33 Having the same keyword repeatedly is a good idea during SEO Phase 3 ONLY
54:57 Product Opportunity Explorer and Growth Opportunities
55:58 It's 10 times easier to double your traffic than double your conversion rate
57:39 Amazon Search Terms report
57:50 You will need Helium 10 for all these SEO phases
58:01 The New SEO Phase 4 - Market Share
58:19 You now have the ability to rank based on intent
SEO Phase 2 has also been changed. Amazon decommissioned the Brand Analytics tool that showed Pink Words.
Summary: Phase 4 SEO takes our strike zone keyword strategy (phase 3) to the next level, with Amazon’s new search query tool. Our strike zone strategy currently reviews well-indexed products with 800+ organically ranked keywords currently reflected, in which we take organically ranked keywords from 20-50 and utilize them in order to get these specific keywords to rank 1-19. The Phase 4 SEO Query phase also is for mature listings with 800+ indexed keywords, but in this phase, we will be utilizing Amazon’s real-time data in order to make determinations of top keywords for the overall brand or category.
Where is it Used:
SEO
PPC
Holiday preparation and historical brand analysis
The Why: You must index before you get market share. This phase encompasses mature listings, and then will allow you to utilize the top market share data to continually optimize the listings with well-converting and placed keyword data, and allows you to view this data on a weekly, monthly, or yearly basis.
The How:
This phase should be used in conjunction with our Phase 3 strategy. This phase does not replace the phase 3 strategy, but rather supplements and compliments it, especially in terms of finding historical data based on months of the year, to know both what to target against in a specific month (holidays take note here) for SEO and for a PPC strategy.
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
amazon seo, amazon keyword optimization, amazon seo optimization, amazon seo ranking, rank amazon product, amazon keyword tips, how to rank on amazon, amazon keywords 2022, amazon keywords research, amazon rank page 1, amazon keyword ranking, amazon keywords example, amazon ranking, amazon fba step by step
amazonseo #amazonkeywords #myamazonguy #keywords2022
amazon seo,amazon keyword optimization,amazon seo optimization,amazon seo ranking,rank amazon product,amazon keyword tips,how to rank on amazon,amazon keywords 2022,amazon keywords research,amazon rank page 1,amazon keyword ranking,amazon keywords example,amazon ranking,amazon fba step by step,amazon keywords,helium 10,keyword research tool 2022,search engine optimization tutorial for beginners youtube,amazon fba 2022 tutorial,seo for beginners 2022
Support the show
SiriusXM's Road Dog Trucking asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on Amazon workers joining a union. What does this mean for consumers?🎙
00:00 Amazon Staten Island making history
00:45 Background about Steven Pope
01:20 Amazon is huge when it comes to eCommerce
02:34 Would there be more discussion on unionizing other Amazon facilities
04:19 What does this mean for the average customer of Amazon
07:37 Is it safe to say this is a resurgence for unions
09:43 Would you think the union vote will prevail if voting will be held again
11:36 Phone-in: Amazon truck drivers should be unionized as well
14:03 Why wouldn't the worker want to go to the company that's gonna pay more
14:50 Phone-in: Unions can be good, sometimes can be bad
16:46 Could other fulfillment center warehouses have a resurgence of unions
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Looking for help to create a copy for your listing
00:27 Perci.ai Tool walkthrough
02:52 Sample output for the title and bullet points
03:49 You can still edit the copy according to your product
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
1 free month on all tools. Use promo code all caps MYAMAZONGUY ☢️ sign up for AMZ Alert: https://amzalert.grsm.io/8iqdletelafd
PixelME: https://pixelme.grsm.io/fbndht03cr9y
Zon Tools: https://zontools.grsm.io/lku424ve1pjc
Clayton Atchison is the Director of Affiliate Carbon6. Experienced Private Label Seller with 10 years of E-commerce experience. Living in Puerto Rico for the past 4 years. Originally from Saint Louis, MO. Strong business development professional with a Bachelor’s Degree focused in International Business: Emphases: Finance & Real Estate, Spanish from the University of Missouri-Columbia. He enjoys traveling and playing sports in his free time.
00:00 Amazon Tools You Need
10:00 Introduction of Clayton Atchison
10:52 PixelME
11:40 PixelME helps organize all of your off AMZ advertising in one place
12:13 PixelME connects to AMZ attribution
12:55 PixelME as a retargeting tool
13:52 PixelME actual demo
21:29 If you are eligible for Brand Attribution, you can have a 10% referral bonus back
22:39 What was the problem PixelME trying to resolve
26:57 I do most of my advertising on FB. Very exciting product, doing what Amazon couldn’t.
27:56 The problem that I’ve noticed with the referral bonus is that Amazon attribution is terrible and reading sales from FB. Only picks up about 10% of sales I get from FB. I only get the bonus on that 10%
29:07 Amazon getting help with PixelME being compliant
30:10 What Carbon6 does
32:03 What other tools does Carbon6 have
35:20 Seller Tools - the newest addition to Carbon6; Product research tool that uses actual Amazon data
38:01 What is Clayton's prediction of 2022
38:59 Where can people contact Carbon6
Support the show
Link to Matt Doll's post: https://www.linkedin.com/posts/%F0%9F%94%A5-matt-doll-%F0%9F%94%A5-61313532_its-happening-over-the-last-activity-6920148677835571201-OyhH/?utm_source=linkedin_share&utm_medium=android_app
00:00 Shipping container prices might be on the way down
00:20 Matt Doll: All the containers we booked are down 35 to 40% peak charges
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
✅Search Query link: https://sellercentral.amazon.com/brand-analytics/dashboard/query-performance?qp-brand=618941&reporting-range=weekly&weekly-week=2022-04-02
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
Cerebro: https://members.helium10.com/cerebro
Magnet: https://members.helium10.com/magnet
00:00 Amazon keeps on releasing new data
00:22 Search Query Performance vs Helium 10 data
02:45 Helium 10 Magnet
03:55 What does this mean for you as a brand
04:47 Inside Seach Query Performance you may look at it a little bit more from a macro standpoint
06:08 If you have the macro data, how do you take it down to microdata
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show
00:00 Amazon FBA Weekly Q&A
10:19 Amazon started including Mobile view sessions
12:00 New 2 courses released for MAG School
13:10 The bulk upload spreadsheet seems to have changed. I cannot get my old CSV files to upload.
15:27 When does the honeymoon stage actually start? After the first sale or once the offer start date has been reached? How long is it?
17:07 Unable to change the title even though brand registered and tried to update via flat file
19:25 What is the difference between the sale start date and offer start date? Which one dictates when your product is actually available for purchase on AMZ
20:04 How reliable is the Helium 10 Sales Estimator? Some listings show 500+units/month sales but no reviews in past 12 months
21:12 My Trademark is rejected by USPTO, I need to apply for a new trademark with USTPO and change the brand attribute of my existing listings
22:46 During the product launch, would be running just Auto and a top 3-5 KW BR & PH campaign be enough PPC juice for the honeymoon phase?
24:35 What have you guys been paying for a container from China to Cali.
25:57 Is there a way to tell if the honeymoon period has ended?
26:25 Do you have a fave HTML editor for when you're making listings?
26:53 Been troubleshooting an issue for a new launch. It’s been about a week and PPC campaigns are delivering but not data/impressions.
28:54 One of my ASINs has been getting many returns, on the voice of the customer the top reported issue is “Inaccurate website description”
31:45 I have One parent and two children. All of them have an ASIN. I understand that the PARENT is not viewable or purchasable by the customer. How can I make the Parent viewable or purchasable?
33:49 I’m brand registered do you know if I can remove someone using my trademarked brand name on merch by Amazon?
34:47 Few of the reasons for returns across my different ASINs have been that customers have gotten the wrong item, why is this happening?
37:12 Am currently selling my products In the Amazon Canada Market. How do I get this product to be available on the Amazon USA market in such a way that I will ship inventory to Amazon USA?
38:58 I have 14 items left that haven’t sold any and I think it’s a crap item now. What’s the cheapest way I can remove it from the Amazon warehouse?
40:28 I did check with catalog and Ad support and they didn’t see any issues and the SKU is eligible for Ads. I’m targeting highly relevant keywords for the launch.
41:23 Few of my recent orders have been “replacement” What is a replacement item and how does it happen?
42:29 What's your take on PPC recommendations by the Amazon sponsor Ad team?
44:18 This is the ASIN in question B09H191N6T, could it be that customers think they are getting a vase with it?
49:00 What’s the best strategy to sell a marijuana lead decoration? Not sure how much Amazon outlaws marijuana-related items
50:09 How do I prevent amazon from selling returned items? Can this be done on an ASIN level? Is it even advisable to prevent amazon from selling 2nd hand items?
Support the show
00:00 Amazon FBA Weekly Q&A
03:10 MAG School launch
05:31 ASIN B07NR2C5BB is being punished for being OOS frequently in 2021. Since being back in stock my TACOS has been fluctuating at 18%
08:07 I think amazon loaded data from mobile views into business reports this week. All my old data now has 8-10x page views from mobile. bc of this my unit session percentage has dropped from 30%+ to 11%
09:56 What is the best way to compete with established brands for grocery when margins are small?
11:47 When launching, can you comment on target Ad placement for the most critical KWs (Top 3 - 5).
14:37 Launching, how many KWs do you target at first? How many campaigns and types do you run in the first and second months?
16:23 PickFu Test: Them “B07K4S4J66” us “B07BHCB9Y2”
24:04 Can you comment on an expected budget to launch a product in the US? I'm in the competitive kitchenware category.
25:01 I get an error message for search term character length sometimes even though I use the exact same KWs on a similar listing w/o an error
26:10 I have unfulfillable inventory in a US FBA warehouse, am I able to send this back to myself in CA?
27:11 For an unfulfillable inventory, how does AMZ decide between Refurbished and Liquidation?
27:39 If a seller can only do FBM due to customization, what are the best practices for marketing outside of PPC due to conversion issues?
31:26 Can you speak on the difference between “Parenting 2 ASINs together” versus having a main parent ASIN, and simply adding a variation to it?
36:17 I updated my bullet points but they won’t show up in the front end. I did that a long time ago.
37:03 What is the quickest way to get products reinstated on seller central after AMZ has flagged and taken down?
38:58 AMZ has it set so that every $500 in PPC spend will get taken from the sales revenue or credit card is charged, whichever is set. Can this $500 threshold be changed?
39:37 Is there some better or other recommended strategy/setting to help w/ cashflow/overall improve AMZ finances?
42:16 Can you comment on virtual bundles?
42:50 Is there a way you can tell how much a campaign is actually spending on a daily basis?
44:58 Is inventory placement helpful or hurtful to get the buy box right now?
45:29 When doing product research, you say to first think of a product you are interested in, then look at data second. But what is the key data you look for? Isn't data more important?
47:14 Did you see FBA Grade and Resell program, what do you think about it?
47:47 Is it w/ AMZ TOS to include inserts saying simply "Please leave you honest feedback on AMZ" we're not mentioning "positive feedback"
49:01 My broker was supposed to split my shipment between AMZ and another distributor for our business but he mistakenly sent in some boxes that were meant for our distributor into AMZ
49:44 Earlier for another question you said kitchenware is not a competitive niche, despite it having many sellers. How do you define competitiveness?
50:33 I have a client that has a USPTO registered trademark and he has that name in the Amazon Brand Registry also. A few months ago a very similar brand started selling on Amazon but does not have a trademark or brand registry. The two brand names merely have one letter differentiating them but are not exactly alike.
52:40 Will Day Parting hurt the PPC campaign
53:05 I have launched a product however there are no sales or impressions. The listing is optimized
54:58 Do you know what the market rate is for insurance supplements for Amazon. I'm getting close from $1500 to $4000.
55:24 I successfully get GTIN approval under my brand name but AMA still not allowing me to create a listing under my brand name and giving me error 5665 and asking to request approval
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Amazon FBA Weekly Q&A - 03/29/2022
10:47 AMZ charged me $2000 more than my PPC spent under "Advertising Regulatory Fees"
13:05 Can you explain what it means to parent ASINs together? How to do it, and how does it differ from adding a variation to a listing?
16:43 If A+ content isn’t indexed, and the product description doesn’t show when A+ is used, should you wait to assign A+ to a new ASIN until the product description keywords get indexed?
19:19 I have a Turkey-based business. Would you suggest I change the business locations? This is a lot of fees over PPC spend. I spend around 10k per month.
20:40 Can we use different titles for each child ASIN?
22:16 But what does it mean to parent ASINs together?
25:11 Can you show an example of a listing that has 2 ASINs parented together?
26:43 How to get a strike-through price for a new listing? I have filled the relevant fields but it doesn’t work.
28:23 My product is in Handmade but there isn’t a handmade category that corresponds to the competition’s non-handmade category (decorative trays). Closest I can get is Handmade - Gift Baskets.
31:31 Can you rank from top to bottom which fields carry the most SEO weight/juice? Including A+ content
32:14 Steve Pope says when doing product research, to first think of a product you are interested in, then look at data second. But what is the key data you look for? Isn't data more important?
34:49 How much do you recommend for PPC daily budget when launching?
36:16 How can we have Amazon automatically remove all FBA returns so that we could determine whether it is sellable or not?
39:29 I sell an item set, primary item A with secondary (accessory) item B. PPC KW which relates to the secondary item performs far better than KW relating to the primary item.
42:12 Currently we have 2 approved separate Amazon accounts we've had for years. I want to merge them into one account for logistic purposes. Would I lose the reviews from the account I merge?
43:42 Is there a typical time range for keywords to be indexed? Would you expect to be at 1000+ within a week or month assuming a fully optimized listing?
Support the show
00:00 Amazon FBA Weekly Q&A
10:43 Does amazon have some hidden algorithm where once an OOS is back in stock, its ability to rank is suppressed/penalized?
14:07 Free PickFu test: B07NR2C5BB vs B07NVV7QMV
17:52 What are all of AMZ's criteria for the best seller badge? And what would you recommend to get the badge back from a competitor who is $10 cheaper and dropping the price isn’t an option?
19:59 What are the potential pitfalls if a client merges all listings under one parent?
22:27 Cerebro/SEO with ASIN B07NR2C5BB to my competitor B07NVV7QMV
26:18 Can you ship products LTL to AMZ w/o placing them in reshipping boxes & instead add the FBA label QTY 1 to the product packaging
29:01 Is there any requirement by AMZ for claiming your product organic?
29:58 On restock inventory page, the Total Days of Supply column, Recommended Ship Date column, and Recommended Quantity don't seem to align well.
32:33 Can we run product ASIN targeting wi/ video ads
33:32 What do you do when we are out of FBA inventory in AMZ, but resellers are charging double?
40:36 I don't sell on eBay but have found my TM products on there being drop-shipped for much more $$$.
41:48 When you see AMZ selling your product used w/a minor defect what does that mean, and do you get paid the same.
42:51 Do you run campaigns for variations, or just for the parent because the variations are included anyway?
44:27 I'm 5 days from the end of the season for a seasonal product, but AMZ puts my 1k left unit to FC transfer.
45:35 Would you stop your PPC spend by the end of the season, or raise your prices to lower your PPC send
46:17 How do you recommend PPC for 2 color variations of the same product?
47:48 What are your feelings on AMZ audience PPC targeting
48:28 What is your opinion on bid modifiers?
50:28 Is there a way to easily see your day-to-day sessions and unit session percentage on a per ASIN/SKU basis?
51:33 You did photos yourself or did you find someone to take photos?
53:07 Is it safe to use a virtual phone number like google voice for AMZ OTP codes?
55:49 B09H3QW364 is a 2 item set. The sales, search volume, nearly all the data of KWs relating to the wooden tool are better compared to the KWs relating to the wooden brush
46:47 I'm thinking about giving PixelMe a try to track my FB ads. I’m currently using Amazon attribution links to get the Brand Referral Bonus. Do you know if I'll get the bonus with PixelMe links?
58:13 How can I see the conversion rate of my competitor?
1:00:17 Given the hostility that AMZ has towards other URLs like two-step URLs, do you think AMZ could view PixelMe links in the same way?
1:01:42 B07BHCB9Y2 vs B07K4S4J66
1:05:32 Can you put the link for the PickFu test
1:05:51 Rather than making a new ASIN, you don't think I should just revamp my ASIN SEO so that the SEO is 90% of KWs w/c relate to the secondary item instead of the primary item?
1:07:08 I got the AMZ Choice Badge on most searched KW w/o A+. High PPC cost. Just got an A+ w/ bump in sales. Trying to optimize profitability. Should I lower bids, on this AMZ Choice KW?
1:08:19 Is that a thing such as advertising on too many KWs or product targeting?
1:09:32 I got hit with a patent infringement claim. I submitted a letter of non-infringement, as requested. AMZ keeps denying my appeal and asking me to attach the letter (which I keep providing).
1:11:53 Do you need to have used a brand name in order to apply for the Brand Registry? Or can I just try to register a name w/o having ever used it?
1:14:24 What's a good 90-day sell-through number to work towards?
1:14:50 10 days out to running OOS. Stock to be delivered 15days later. Should I lower PPC? Raise prices? Or Both?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
iHeart's Talk Radio WLW broadcasting in Cincinnati asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on Amazon workers joining a union. 🎙
00:00 Amazon now has a union
00:58 Introduction of Steven Pope
02:08 Should we see an increase in prices doing business with AMZ
04:22 AMZ employees are compensated more than enough
05:38 Difference in compensation between union members and non-member
08:26 Is Amazon Prime on the border of being not cost-effective
10:40 The typical Amazon facility with regard to employee stress
12:56 Amazon is a global store
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 700 WLW Social Media
➤ https://700wlw.iheart.com
➤ https://facebook.com/700wlw
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Fuel and inflation surcharge starts April 28 for Amazon FBA sellers https://sellercentral.amazon.com/help/hub/reference/GABBX6GZPA8MSZGW?ref=nslp_all_GQTJLCKQDM5LUL9S_en-US_nslnk_1_GABBX6GZPA8MSZGW
00:00 Amazon FBA fees increasing
00:13 The exact notice from Amazon
00:52 Inflation rate is off the chart
01:30 How do you navigate this situation
02:15 Will the surcharge still go up
02:33 Amazon under fire from Flex drivers
04:35 Where did this inflation come from
05:30 How we calculate inflation
05:50 Why the Fed is Caught in an Inflation Trap
Starting April 28, 2022, a 5% fuel and inflation surcharge will be applied to US FBA fulfillment fees. The surcharge will apply to all product types, such as non-apparel, apparel, dangerous goods, and Small and Light items. The surcharge will apply to all units shipped from fulfillment centers starting April 28. The surcharge is subject to change.
update:
Since the start of the pandemic, we have significantly invested in Amazon’s store and fulfillment operations to better support you and our customers. We’ve nearly doubled fulfillment capacity, added over 750,000 full- and part-time roles, and our average hourly wage in the US has climbed from $15 to $18. These investments enabled tremendous growth for sellers, who have increased sales in our store by more than 70% during this time.
Like many, we have experienced significant cost increases and we have absorbed them, wherever possible, to reduce the impact on our selling partners. When we did increase fees, we were focused on addressing permanent costs and ensuring that our fees were competitive with those charged by other service providers. In 2022, we expected a return to normalcy as COVID-19 restrictions around the world eased, but fuel prices and inflation have presented further challenges. It’s still unclear if these inflationary costs will go up or down, or for how long they will persist. Rather than a permanent fee change, we will be employing a fuel and inflation surcharge for the first time—a mechanism broadly used across supply chain providers.
Beginning April 28, we will implement a fuel and inflation surcharge of 5% on top of our current Fulfillment by Amazon (FBA) fulfillment fee per-unit rates. We know that changing fees affects your business. Our teams are working each and every day to ensure that FBA remains a great value for the premium fulfillment and delivery service it provides. Since 2020, and inclusive of this change, Amazon has increased fulfillment rates less than other carriers and continues to cost significantly less than alternatives.
For more information, go to 2022 US FBA fulfillment fee changes. We welcome your feedback at fba-fee-announce-feedback@amazon.com and will review each comment.
Why the Fed is Caught in an Inflation Trap
It’s widely recognized that quantitative easing is a dangerous experiment of magnitude that has never been conducted before. https://401kspecialistmag.com/why-the-fed-is-caught-in-an-inflation-trap/
Money Printing and Inflation: COVID, Cryptocurrencies and More https://www.nasdaq.com/articles/money-printing-and-inflation%3A-covid-cryptocurrencies-and-more
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
👉Get your Free Video Review at myamazonguy.com/ASIN
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Different Match Types
00:42 Broad Keyword Match
01:50 Phrase Keyword Match
03:11 Exact Keyword Match
04:42 How do we create campaigns for these keywords
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Talk Radio KFKA broadcasting in Fort Collins, Colorado asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on if people should keep their Amazon Prime accounts. 🎙
00:00 Cost of Amazon Prime membership went up!
00:30 Is Amazon Prime still worth it?
00:33 Introduction of Steven Pope
03:26 Ever experienced that Amazon box showed in the yard out of nowhere?
04:27 Do you have to use Amazon Prime a certain number of times annually to make it worth the cost?
10:54 Amazon seller schemes
13:09 It's not time to ditch Amazon Prime
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 1310 KFKA Social Media
➤ http://1310kfka.com
➤ https://facebook.com/1310KFKARadio
Support the show (https://www.paypal.com/paypalme/myamazonguy)
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 MAG School
00:39 The Catalog Course
01:10 We have created new videos for MAG School
01:52 We want you to learn not just get certifications
02:51 30-question Course Exam
04:00 The My Amazon Guy Certificate
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How To Build A+ Content on Seller Central
00:08 Walkthrough of inside A+ content modules
00:44 First Module: Standard Company Logo
01:28 Take advantage of the crawlable text options for more SEO juice
02:51 How to add modules
03:17 The added modules will give you all the details needed
03:30 How to move and delete a module
03:49 Standard Comparison Chart (Product Grid)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Developing a PPC structure
00:34 Sponsored Products
00:55 Discovery Campaigns
02:13 Product Targeting Campaigns
03:20 Winners Campaigns
04:03 Hero Campaigns
05:44 Search Terms on the Discovery Campaigns
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Mark Pettyjohn: 2 Years of Continuous Growth - Chinook Seedery
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 If you are running multiple accounts, can you share anything between those accounts?
01:00 When running multiple accounts, have a holding company
02:23 Cannot share a bank account
04:54 Cannot sell the same ASIN across multiple accounts
07:22 You must 1 individual VAT for each account
08:57 Can you purchase another account w/o a holding company
10:00 What do you keep in mind when purchasing your 2nd account
15:02 When launching your 2nd account, have an insider Amazon sales team
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon Brand Store
00:37 How to create an Amazon Brand Store
01:12 Home Page Module
01:33 Product Grid Module
02:10 The Sub-headers
02:19 Amazon Social Posts are automatically added as soon as Amazon Posts have been enabled
02:30 Page Meta Description
03:18 You can choose the Tile Type
03:40 Video and Background Video Tile
04:22 New Feature: Custom Code
05:21 You can edit and modify each tab
06:19 Navigating through store settings
06:42 You can compare Mobile vs Desktop view
06:48 How do I send this for preview
07:31 You cal also advertise to the brand store
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Check out your own Search Query Performance at https://sellercentral.amazon.com/brand-analytics/dashboard/query-performance?qp-brand=1121310&reporting-range=monthly&monthly-year=2022&2022-month=2022-02-28
00:00 How do customers find your brand
00:16 Search Query Performance
02:15 Search Funnel - Impressions
02:28 Search Funnel - Clicks
02:57 Search Funnel - Cart Adds
03:01 Can set view by week or monthly
04:08 Search Funnel - Purchases
06:26 You can customize and download the report
14:41 Brand Count is the number of conversions
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon drivers demand higher pay to cope with surging gas prices - Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air with WBAP Dallas/Fort Worth metroplex and give his thoughts. 🎙 https://MyAmazonGuy.com
00:00 Delivery drivers demanding Amazon for higher pay
01:51 Amazon drivers are contract workers
02:57 Won't Bessemer, Alabama give us a better sense of what's trending for AMZ across the country
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ Talk Radio WBAP Social Media
➤ https://www.wbap.com
➤ https://www.facebook.com/NewsTalk820WBAP
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Are you trying to figure out what next product you should launch
00:24 Conversation rates inside Product Opportunity Explorer
03:18 Which product has the highest conversion rate
06:00 Niche Trends
07:19 Niche Insights
10:44 Free Product Review with MAG
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How to Apply A+ Content
00:14 You need to be Brand Registered before you can create A+ content
00:22 A+ Content Manager walkthrough
01:50 How to edit A+ content modules, crawlable texts, and Alt texts
02:01 How to apply ASINs into the A+ content
02:50 Submitting the A+ content
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Did your conversion rate really dropped?
00:12 AMZ added Mobile View data
01:07 Nobody changed your conversion rate
01:54 There's nothing to worry
02:11 Mobile views are commonly distracted resulting to less conversion rate
02:53 Actual conversion rate now includes mobile data
Browser Sessions were only considered in the past. However, units sold ALSO included mobile sales. So the conversion rate was inflated. Now BOTH Browser and Mobile sessions are considered in the math.
Example:
1000 Browser Sessions / 250 units sold = 25% conversion
Same sales but also considering the mobile traffic:
1000 Browser Sessions + 1000 Mobile Sessions / 250 units sold = 12.5% conversion. This is further supported by the increase in the huge jump in sessions from last week.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon News! 00:12 Category Listings Report are now available w/o contacting Amazon Seller Support for activation 00:33 Category Listings Report is good when doing any updates to your catalog Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited. About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy Website: MyAmazonGuy.com Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy ✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/ ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/ ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_ ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/ #amazonselling #amazonseller #amazonfba #myamazonguy 🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Basics of Amazon PPC
00:12 What should you need before advertising
01:10 Sponsored Product
02:36 What is a Keyword
03:48 Why do I need to advertise even I'm already organically ranking
06:16 Product Targeting
07:43 The Ad Campaign Manager
09:03 Creating a Sponsored Product Campaign
11:24 Automatic Targeting
12:08 Bidding
14:36 Negative Keyword Targeting
17:10 Negative Product Targeting
17:26 Campaign Settings
18:17 Campaign Bidding Strategy
22:45 Manual Targeting
24:03 Do not just go with what Amazon is suggesting with regard to Keywords
26:39 Product Targeting (Category and Individual)
27:18 Category Product Targeting
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
👉 Sign up here: http://mag-school.com/
00:00 MAG School - SEO / PPC / Design / Catalog Amazon Courses
00:28 How do you get hired on an Amazon brand
00:47 Walkthrough on https://www.mag-school.com/
01:58 It's ALL OF US against Amazon
02:17 How to sign up
02:45 Other courses soon will be available
03:18 Get your application approved at MAG
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
The world is coming together on Amazon in a show of solidarity for Ukraine - Talk Radio WFLA broadcasting in Orlando recently asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts. 🎙
00:00 Talk Radio Orlando
00:21 Introduction of Steven Pope
01:15 Mass is buying Ukraine stuff
01:53 Based on numbers
03:01 Is it only flag or there are other Ukrainian stuff
04:00 It is not actually helping Ukraine
04:57 Ukraine AirBnB are more helping local
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ WFLA Orlando Social Media
➤ https://wflaorlando.iheart.com
➤ https://facebook.com/wflaorlando
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Business Reports inside Amazon Seller Central got an upgrade
00:08 How to view the Business Reports
00:30 You now show and hide fields on the Business Report page
01:03 You can view several percentage data of mobile vs browser (desktop)
03:14 You can now have a more concise Business Report
03:55 How do you do your restocking
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Automatic Inventory Removal Going to OLD Addresses
00:31 Aumoatic Removal Settings
00:59 Inside the Stranded Inventory list
01:31 Stranded Inventory Automatic Removal Address
02:54 How to check it
03:40 My Refund Guy can help you with your clawback
03:54 Where to check your actual address setting
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Americans flock to Amazon buying Ukraine-themed goods - Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air with KPNW Eugene, Oregon, and give his thoughts. 🎙
00:00 Oregon via Fox News Radio 3/28/22
00:17 Introduction of Steven Pope
00:27 Steven as a thought leader
00:43 Where did Steven get his experience
01:04 Steven owns the agency My Amazon Guy
01:20 Ukraine-themed products and business increased
03:21 Anything that can be done to combat or offset those sales from Chinese companies
04:39 What can Steven recommend for supporting people from Ukraine
05:31 Is Amazon doing its own as an aid
06:21 Is there anything joy 2022 can offer
07:09 What can be the 1st step to selling on Amazon
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 1120 KPNW Social Media
➤ http://kpnw.com
➤ https://facebook.com/wakeupcall1120
Support the show (https://www.paypal.com/paypalme/myamazonguy)
🤖Learn More: https://powerlisting.com/partners/myamazonguy (Affiliate link I get 25% of your sign up!)
00:00 Power Listing Tool Review
00:25 Power Listing Tool walkthrough
09:52 Title Copywrite result
10:19 Bullet points Copywrite result
11:44 Description keyword result
12:35 Backend search terms result
13:21 Applying results to the actual listing
17:16 Other options for results
20:57 Check if there are plagiarized texts
21:32 Conclusion on the quick review
Title:
Age of Sage Soap, Bath Bomb, Body Lotion, Tumbler Set Gift For Women, Pampering New Moms, & Gifts, Includes Bombs Scrub Bubble, To Be, Basket, Box, Women's, Bars And
Amazon search volume: 6,419,000
Bullet Points:
SWEET PEA BATHBOMB - Who could say no to a little home spa day? When you're feeling pampered, it's hard to think about anything else. And when you're in the bath, your favorite things are within arm's reach. This is luxury at its finest!
BLACKRASPBERRY VANILLA LOTION - The aroma of this lotion is seductive and elegant with a hint of vanilla. The scent is mild enough to wear all day, but just strong enough to make you swoon when encountering its lovely smell!
NOT A DAY OVER FABULOUS WINE TUMBLER - When you’re done with your day, set it down and enjoy a glass of wine. A time to relax, unwind, and just be fabulous.
MOONLIGHT & ROSES ARTIST SOAP BAR - Created for the woman who is always on the go, this basket of bath and body products will give you all the pampering and nourishment that you need.
ATLANTIS ARTISAN SOAP BAR - A perfect way to pamper yourself and explore the best of nature.
Amazon search volume: 4,341,000
Product Description:
Age of Sage products are made with natural ingredients and essential oils for a luxurious, spa-like experience. This set includes: 4 Age of Sage Soaps in lotion bar form (1 each Citrus Bliss, Lavender & Chamomile, Rosemary & Mint, and Peppermint) 2 Bath Bombs (1 each Grapefruit Guava and Pink Grapefruit Lime) 2 Age of Sage Body Lotions (1 each Citrus Bliss and Rosemary & Mint) 1 Age of Sage Tumbler Set Gift Box. Ingredients Include: Coconut Oil, Palm Oil, Olive Oil, Safflower Oil, Shea Butter. Vitamins A&E. Essential Oils Include: Lavender Extracts, Copaiba Balsam Extra Vergine , Juniper Berry Extracts , Litsea Cubeba Essential Oils .
Amazon search volume: 7,114,000
Backend search terms:
female womens sets clearance lady boxes baskets coworker birthday friend friends large mothers mother small beauty 30s bulk big package girls hey ladies mama birthdays acting dark woman's mother's relaxing kit candle giant unique funny awesome bathroom collection curated packages care 60th
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Report a seller https://brandregistry.amazon.com/brand/report-a-violation?
00:00 How to find information about the unauthorized sellers on your listing
00:46 You can contact them in different ways
01:57 You can also report the seller in your Brand Registry portal
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Is Amazon Europe Worth It?
00:16 Well it depends!
00:35 Amazon UK vs Amazon Germany
01:39 If you do NARF to Canada
02:24 The next 2 very strong markets outside the US
02:43 Some categories really do well on other marketplaces
03:21 Culture and language differences play a role as well
03:59 Few key points to consider in doing Europe market
05:15 Some company providing services for international businesses
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
♻️See the help file on Amazon Climate Friendly Badge https://sellercentral.amazon.com/help/hub/reference/GE94565V5PDYL5MZ
00:00 How to Get the Amazon Climate Friendly Pledge Badge
00:44 How to qualify?
01:20 Where does the badge show?
02:28 What products are able to gain the certification?
04:26 How do they qualify products?
05:02 Category Threshold
05:17 There are other options for the 3rd party certification
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
💰 http://myamazonguy.com/sellics - If 10 people sign up they cut me a $1,000 check.
00:00 Amazon FBA Sales Are Down!
00:11 Introducing the Sellics Benchmarker tool
01:04 Ad Sales Page
02:17 Quick glance at the Manage Inventory Health page
03:14 Sellics is one of the oldest PPC tools in the market
03:57 Impact Driver Analysis
05:18 Product Analysis
06:20 Performance Foundations
07:26 Sponsored Products
13:48 Optimize Your Account
13:58 Sign Up Now!
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How to Prepare Your Amazon Business to Sell
00:18 Introduction of the panel, Don Henig - Co-Founder, AccrueMe
01:55 Greg Elfrink - Dir. of Marketing, Empire Flippers
03:45 Tyler Jefcoat - CEO, Seller Accountant
05:05 Steven Pope - Founder, My Amazon Guy
06:40 Why would somebody sell their Amazon FBA business?
08:58 When should Amazon sellers start thinking about funding?
21:26 How do people now transfer accounts or Brand Registries?
25:18 Any particular niches that are doing well or sought after
29:08 What accounting errors can kill deals and how can I fix them?
35:20 Timeframe of getting these things ready before exit
45:14 If you're working w/ a broker and not seeing any activity or inquiries, when or can you switch to another?
48:56 How much liquidity do Empire Flippers have?
51:30 Key mistakes made when trying to exit the businesses
59:38 The Asset Flywheel concept
1:04:10 When does it makes sense to take on outside investors
1:11:35 Any complications selling FBA business structured outside the US
How to grow your business (and how it affects valuations)
Best ways to spend money with funding from organizations like AccrueMe?
What to keep in mind when preparing your business to exit?
What you could do with the capital after selling your business? (the "asset flywheel" concept)
How is return on capital changing the appraisal formula and how can I optimize it?
How can I get ready for due diligence in advance to make a tough process as easy as possible?
Explanations on how to maximize processes to scale businesses (provide anecdotes and experienced shares)
What is the most money you ever lost on your business?
Can you transfer brand registry to another account?
Can you transfer ASINs to another account?
What are the core basics every Amazon account needs to focus on for growth?
Are inventory lab or similar PL reports sufficient for an exit?
Do I need a certain entity structure to sell an FBA business? US Corp docs needed?
Are NDAs standard and when?
What needs to be prepared for COGS?
Do you typically sell the entire entity or just the assets? Can you transfer an Amazon account?
Can I start a new Amazon business after selling?
Do acquirers purchase all of my inventory at cost? What happened to receivables?
What if I have loans or outside investors?
Mistakes we've made in selling businesses
How can I increase the value of my business now for the best exit?
What are the different financing options for Amazon Sellers and if I'm looking to sell in 6-24 months is one better than others?
What do I need to consider before I sell if I have outside investors?
How does AccrueMe operate without charging interest?
When should people think about taking on funding?
Broker question. if you are working with one and are not seeing or receiving any activity/inquiries, when should you or can you switch to another? Is it normal or common? Thank you.
What kind of niche should I select and how to get a valuable backlink?
Mustapha asked: Are buyers mostly interested in businesses that they don't need to spend a lot of time on or are they looking to work in the business?
Brian asked: What do you find as a better selling POV? Name brand? Private brand?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A with Jason Mastromatteo
10:46 Recap from the Prosper 2022 Las Vegas
11:44 Do AMZ reimburse sellers for an order that was refunded for late delivery?
13:29 How are sales in general for your clients? Where are you seeing the trend are they up in Q1 in comparison to last year? How are current economics affecting client sales right now?
16:18 What was the best part about Prosper?
17:31 Any easy way to get AMZ India brand analytics search terms w/o being registered for AMZ India?
18:42 You guys feel that the market is saturated for AMZ service providers?
21:17 What image size do you recommend?
21:36 Why are sales dead when every seller is giving huge discounts?
23:00 Why are sales low traffic nowadays, very low in Jan and Feb but still same situation?
23:25 Have you ever seen a brand removed from the brand registry out of the blue, with no reason given? Newish account, no health issues, and contact with the BR team are slim to none now.
27:48 What determines my FBA storage fees percentage where it shows next to my IPI score? How to lower that monthly amount?
30:07 Would you recommend H10 for new product development or research? If not, what online resource would you recommend for new product research?
32:34 Just curious to hear your take on the Brand Aggregators buying FBA businesses
33:31 How to convince client when he wants expensive service for a low price
35:58 What will you do if all your inventory turned to FC transfers in the peak season. I don't want to have any stock after the season ends. This product doesn't sell unless in season.
37:54 How do you manage your own AMZ Seller Account while also managing clients' accounts? Is there no issue with IP address possibly causing related accounts issues?
38:20 Which A+ modules are optimized for mobile and the ones you recommend?
39:05 What do you think about VCPM I started using it lately and it can tell me that it had 2k sales a day w/ a 5% ACOS but I don't see my sales to be more than normal.
39:28 Amazon has it set so that every $500 in PPC spend will get taken from the sales revenue or credit card is charged, whichever is set. Can this 500 threshold be changed? Is there some better or other recommended strategy/setting to help with cash flow / overall improve amazon finances?
40:14 I'm in the seller growth program for 2022 so I can just call and get the inventory limit raised by a lot. Is there a reason I shouldn't send a year's worth of inventory to AMZ? Because I'm about to 6k units to last all 2022
42:35 How to grow as a seller on Amazon as a beginner?
43:35 Jason I notice a lot of people dropshipping my products in Canada. What are your thoughts on this?
45:40 How to identify a potential product that currently is selling in bulk?
46:12 Can you explain how a product that has 40 reviews, mostly 5 stars, but got a negative voice of the customer saying bad stuff about, but has good ratings? Where does the voice of the customer come from?
47:00 I have FBA inventory and the package is Small Oversize tier. The same product now fits in the Large Standard tier. Do I need to create a new SKU or will FBA fees adjust automatically?
49:45 Lot of times I can have a bid on 50p and 500% placement so the bid can go up to 2.50 and the same time have other campaigns on 1.50 on the same KW and the 1.50 is winning
50:40 If someone buys from the drop shipper in Canada and leaves a bad review because the price was double in Canada does that review go on my Amazon USA reviews?
51:22 Policy fee change has made my product no longer profitable because it is now based on dimensional weight vs the unit weight of my product like it was before
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Is your A+ content taking forever for Amazon to approve
00:17 Quick view of the Brand Story section
00:26 The trick on how to do it on our A+ content
01:11 Health related categories are the most typically affected
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A 03/18/2022
09:55 Welcome to the My Amazon Guy Podcast
10:05 Unique testimonial for Steven Pope
10:46 Prosper Show 2022 Las Vegas
11:50 Can you explain the AMZ Compliance tool & how to use it?
12:46 When you do an update on a PDP, how do you track before and after results?
16:01 Remember my ASIN B09H3QW364 w/c we found had a hidden suppression? Turns out it categorized the ASIN as an adult product.
19:16 Does AMZ send review requests to customers automatically w/o me pressing the request review button or setting automation?
21:22 You helped me get my trademark but now the problem is that my old brand name is one thing and I'm trying to change to my new brand name & I can't get this done.
23:46 Will closing listings that are out of stock help my API score?
28:02 If I have a list of 20 relevant KWs, is it a good strategy to put all 20 in a BR, PH, & EX campaign?
30:36 New product launch furthermore how long would you wait to fully optimize those BR, PH, & auto campaigns & what is your criteria customer search term KW has to have for you to put it into its own EX campaign?
32:24 Is there ever a reason to put a customer search term from an auto or BR and put it into a PH campaign & vice versa?
35:04 Filed w/ CIPO. 20% success. Does a low success rate hurt me w/ AMZ in any way?
36:56 When/how does the "New Item Available" appear on a PDP?
40:46 What are some key metrics an ASIN should be meeting to justify launching a 2nd product?
44:19 Launched seasonal product 20 days ago, I am now top in main KW and selling well. I'm in the season now and peak season ends in 15 days. My overall TACOS from the start of launch is 33% and my daily TACOS now is 20% when trying to reduce bids to reduce TACOS I lose my rank. How to reduce TACOS w/o losing rank?
45:58 I'm working on the brand name change. The front end looks fine but in the "edit listing" view, under Vital info, the brand name is red-coded to the old brand name.
47:22 Our FBA fees have gone up recently. How do we request a remeasure of our product?
48:28 What did you learn the most from Prosper, aside from the people and relationships?
52:47 One of our supplement products is marketed as Diabetes treatments and taken down as there is no word related to diabetes in PL copy and on the product itself. But we are using these diabetics in PPC.
54:50 Can you talk about why you prefer fixed bids over dynamic down only? How is the fixed bid determined to start? Criteria to change to dynamic.
55:45 I have a parent with 2 variations: If the parent or one of the children becomes the best seller, how can I delete the others or deactivate it?
59:26 Can I edit the shipping order quantity after finishing creating the shipping labels?
59:53 Is sales from SBV ads effective in ranking as SP sales?
1:00:46 For SBV Ad broad target, how can I see the data that shows the search term orders came from?
1:04:07 Do you design products w/ the Climate Friendly Pledge's Compact By Design in mind?
1:06:34 How do I find all listings of products that are infringing on my utility patent?
1:07:36 I created the shipping labels for 500 units, then 250, but the system does not let me create the other 250 for a total of 1,000. My limit is 1000. I have a professional account. My products are not 25 cubic feet. They are 2 cubic feet.
1:08:47 No questions for today for me, just quick feedback to say that the value I got for these shows surpasses everything I got from the other "FBA authorities" out there!
1:09:21 How do you add icons to your bullet points?
1:09:33 Does AMZ send the review request automatically to customers?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 You never see a Walmart-born brand
00:41 Did they figure out why?
01:03 What's the consequence of Walmart only pushing store brands?
01:21 Walmart has a different case compared to Amazon for traffic and conversion
02:03 Walmart main category pages are manually curated
02:52 Walmart or Target, who can catch Amazon
amazon,my amazon guy,Walmart, Walmart vs amazon,e-Commerce
Support the show (https://www.paypal.com/paypalme/myamazonguy)
👉Inventory Dashboard: https://sellercentral.amazon.com/inventoryplanning/dashboard?ref_=myi_id_vl_fba
👉Inventory Performance: https://sellercentral.amazon.com/inventory-performance/dashboard/ref=icpd_ipid_w_g
👉Manage Inventory Health: https://sellercentral.amazon.com/inventoryplanning/manageinventoryhealth?ref_=myi_mih_vl_fba and https://sellercentral.amazon.com/inventoryplanning/manageinventoryhealth?sort_column=est_ltsf&sort_direction=desc
👉Automate fulfillable Inventory Settings: https://sellercentral.amazon.com/recoveryui/removal-setting/automated-lts
00:00 It's Amazon Spring Cleaning
00:31 Inventory that has been in centers for more than 365 days will be shipped out
00:50 Frew links you're going to want to click on
01:28 NEW! Release notes
02:04 One of the things you can do to move your inventory
02:25 Macro view via the Inventory Dashboard
05:03 Normal factors that used to affect IPI scores
06:04 Automated fulfillable inventory settings
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 David's a big fan of MAG Podcast
00:06 Steven Pope has the balls - "Ask him any questions you want"
00:28 How's the Prosper 2022 experience for David
00:53 Biggest tip picked up from Prosper 2022
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Kevin Sanderson, a Top International Amazon Seller Expert, gives some insights and takeaways from PROSPER Show 2022.
00:00 Steven Pope with Kevin Sanderson
00:16 Kevin commends Steven for opening the door for him
01:14 It's all of US vs Amazon
01:28 Major takeaway from the conference by Kevin
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Prosper Show is the networking hub, educational authority, and leading conference and trade show for established Amazon sellers.
00:00 Steven walks you through the PROSPER SHOW 2022
00:26 @Norman Farrar of Lunch with Norm Podcast
01:00 Sreenath Reddy of Intentwise - Lots of sellers thinking about selling
02:07 @Helium 10
02:21 The My Amazon Guy
02:55 OMG Commerce
03:11 BRANDED
04:53 @Jungle Scout
05:21 @Seller Labs
06:11 Carbon6
08:02 @Empire Flippers @Empire Flippers
08:10 AdAdvance
08:32 Quartile
08:37 @Thrasio
08:50 Unybrands
08:57 Perch
09:21 Pirawna
10:31 PickFu
10:53 @FeedbackWhiz
12:13 MAYAN
13:15 Threecolts
13:55 ConnectBooks
14:48 Biggest Brand Registry troubles
15:18 Veluca
15:55 What's it like to be a My Amazon Guy client
16:07 SellerMobile
prosper show,prosper 2022,pirawna,perch,amazon,amazon sellers,amazon show,amazon conference,las vegas,prosper show agenda,prosper show vegas,prosper show 2022,prosper show 2022 speakers,prosper show exhibitors
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
10:16 MAG team will be at PROSPER Show 2022
11:40 Do you lower the bid on KW that have high impressions (2k+) w/ no clicks?
12:37 You mentioned you recently hired a PR agency and have done more media appearances, what are your biggest takeaways from them?
16:47 B08GHGJFL7; My product catalog changed and showed it as if it is a book. Upload flat file but didn't change.
21:05 B09H3QW364; I have not seen an organic KW boost yet on H10, how long does it take to kick in?
26:42 I have to do a reorder soon but I want to swap the brush out w/ a different accessory item. When I swap the brush out, can I keep this same SKU and just change images?
28:56 Last week of FEB we has a huge decrease in our ROAS and ACOS jumped on otherwise very successful campaigns. We are clueless about what could cause it and working hard to bring the ROAS back.
35:31 Weekly, I'm moving to convert KW from auto campaign to exact match campaign. Per your experience, should I run them as a phrase campaign as well?
36:32 How do I match a bad review w/ their order number, so we can send them an email to address their issue.
37:02 I'm trying to break up my old campaigns from having 50KWs to just 10-15 KWs each, and it's taking forever manually. Any shortcuts?
38:13 When to raise the price of newly launched seasonal products?
38:37 How do you retarget your customers?
43:30 I purchased a TM from MAG. Since my TM is pending and being brand registered can I kick off hijackers?
46:47 Helium10 vs Junglescount, tool preference?
48:12 Building on the copyrights infringement complaint, what is the proper protocol? Attempted to use the "Report a violation tool" and they nuked my whole listing.
48:49 What do you think about the food category for people who are starting out?
49:03 Can you do a screen share to show how to set up a video ad?
53:58 Also once the new color variation is up and running can the two different listings be combined while carrying over reviews and ranking from either of the two?
54:47 Is it better to launch a new variation color under an old listing, to benefit from reviews/ranking?
55:29 I filed the TM w MAG and received the serial numbers. Both Copyright and TM reports got rejected. Never had this issue until recently.
56:06 PickFu live A/B test: B09NRXZF65 vs B00SX4V7NE
1:00:46 What do you think about the Patio, Lawn & Garden category?
1:01:30 Can you dive a little deeper on duplicated SKUs under 1 ASIN?
1:02:44 If my overall campaign budget is $500 daily but I have 2 Ad groups in the campaign, how is the budget split between Ad groups or does each get its own $500?
1:04:08 If I have 5 different scented products, what would be the benefit of parenting then vs not parenting them together?
1:08:18 ASIN REVIEW: B09NRXZF65 ACOS is 150%=2500/mo Ad spend
1:14:12 PickFu live test result
1:16:15 Seems like there are a lot more US sellers not selling on CA but listings on CA and selling from the US. It's hard to track them down.
1:17:15 Do KWs rank w/ broad & phrase match types as well or only w/ exact match type?
1:18:11 How do you track 1k-4k KW whether they are indexed or not? What is your strategy for indexing KWs?
1:17:10 Did you check out the new search catalog performance from brand analytics?
1:22:23 How do you decide to pause KWs in your PPC campaigns? What should be the click & order ratio?
1:23:16 Child ASINor new listing for a higher strength product in supplements? Parent as over 2k reviews.
1:23:34 A recently began to manage multiple accounts for different clients. Do I have to open up new AMZ account w/ different telephone numbers for each account w/ permissions?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
NewsNation Now's affiliate CW Los Angeles had Steven Pope, Founder of My Amazon Guy on the air discussing how internet do-gooders are helping Ukraine.
00:00 Millions around the world are looking for ways to lend support to Ukraine
00:20 The power of the internet on full display around the world
00:33 People are booking AirBnB in Ukraine with no intention of showing up
01:20 Interview with Steven Pope
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon Ukraine-themed goods are seeing a surge in interest from American buyers after Russia's invasion. iHeart's Talk Radio WIOD broadcasting in Miami, Florida asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with host Brian Mudd. 🎙
00:00 Talk Radio WIOD Miami
01:33 Introduction of Steven Pope
02:12 We are actually buying products from China
02:57 Is there authentic merchandise made in Ukraine?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 610 WIOD Social Media
➤ https://wiod.iheart.com
➤ https://facebook.com/610wiod
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Vanessa Hung was first to see this https://www.linkedin.com/posts/vanessaamazonproblemsolver_amazon-amazonseller-amazonsellercentral-activity-6907391488129695745-mcx2
shorts
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Write your questions as a comment to this video. Join the channel today at https://www.youtube.com/myamazonguy.
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Amazon FBA Weekly Q&A
10:28 My Amazon Guy Team will be on PROSPER 2022
11:25 After I hit $10K in sales, when should I provide AMZ w/ the insurance policy?
12:15 How do you think the global events would affect e-Commerce?
13:51 Is it OK to include a few misspelled words in the bidding for PPC?
14:47 ASIN REVIEW: B098DD7W6V
19:49 I changed the packaging of my listing to move it from the large to small standard. Should I let the old one run out, sned in the new one, then ticket for re-measurement?
22:54 I called AMZ to change the brand of my ASIN and just like that, they did.
23:59 AMZ only allows GS1 UPC codes for new pages (not my brand). I don't know if the brand is using GS1 UPCs, can I but 1-time GS1 UPCs or it must be under the same GS1 account as all UPCs of this brand?
27:51 Just launched 2 days ago. ACOS is 300% and runs out of budget like 12PM almost no sales.
29:44 Can you advice how can we re-rank after out of stock?
32:39 I set up A+ 5 days ago for 2 ASINs. The A+ is still under review for both, whereas I set up A+ for another ASIN yesterday and it was approved w/in literally 1 minute.
33:31 ASIN REVIEW: B098XYC7BK
43:48 I have a listing w/c was changed all infor by a listing hijacker. I got everything changed back my brand but the title they don't want to change.
46:35 What's your advice on creating phrase campaigns? Bidding strategy (dynamic, fixed bids, etc). Budget compared to auto and broad. How many KW/campaigns, etc.
47:51 Once an ASIN gets fully optimized A+ content for the first time, the A+ content is up and running. How long will it take for the SEO boost to happen? Ranking, more KWs indexed, etc.
49:12 I did a full delete and full update and the title is still not changed, any other idea?
51:14 Is AMZ eventually going to a max of 80 characters per title to maximize for mobile in all categories?
54:51 I have noticed a major decline in sales thus far in March, compared to Feb. Have you experienced this? Is this happening acreoss AMZ due to geopolitical issues?
56:09 What do you think of AMZ charging higher fees to Chinese sellers to even the playing field in the AMZ USA marketplace?
57:56 Thoughts on Ad softwares perputua and quartile benefits and pros you have seen from clients?
58:41 Also think AMZ should have a way to detect when competitors are clicking on your ASIN to killl your Advertising daily budget.
1:01:00 Does brand story Alt text and copy index & impact SEO? I made it to a point to get important KW in my brand story and in the Alt text. Also should Alt text be important exact match KW? Or solo words?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon Ukraine-themed goods are seeing a surge in interest from American buyers after Russia's invasion. iHeart's Talk Radio WHO broadcasting in Des Moines, Iowa asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 iHeart's Talk Radio Iowa
00:21 How did Steven Pope become an Amazon expert
00:52 Ukraine-themed goods are seeing a surge
02:03 Reason people are buying Ukraine-theme products
02:40 More than 10,000% increase on some items
03:26 Weird situation when products came from
04:24 You can create your own Ukraine flag at home
05:49 Most US Manufacturing plants are B-to-B, not a lot with B-to-C
06:57 Follow Steven Pope on www.myamazonguy.com
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ Iowa Radio Social Media
➤ https://whoradio.iheart.com
➤ https://www.facebook.com/whoradio
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Moon Ring writes: Might be good content for podcast - I've been knocked off and an "unverified purchaser," left a video review of the knockoff on my page. Amazon will not take it down. Gotta get legal but also wanna draw attention to their horribly unfair review practices.
Help report the fake review here: https://www.amazon.com/gp/customer-reviews/R10FXVOV9BZGEL/ref=cm_cr_arp_d_rvw_ttl?ie=UTF8&ASIN=B01KR3SAIS
00:00 Hijacker Fake Product Review
00:13 Product video review purchased from a hijacker
00:55 Video review from a verified product
01:46 Can't get Amazon to remove the fake product review
02:35 What to do now?
02:54 There really isn't actually a solution to this problem
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
10:18 Major spike in sales on Amazon past week
12:43 Do you suggest that we have more than 3mos of inventory in the AMZ FBA warehouse?
13:26 What are the most under-leverage AMZ reports?
15:12 Almost all our sponsored rankings are getting dropped to 0 in a few hours for our several products
17:08 AMZ just changed my return policy to not allow returns (B0117V8W2O), while competitors still can!
19:49 In SEO Phase1: My A+ content Alt text is different for each image and the Alt text is all exact match KWs that are not already on my listing
22:37 When you refer to breaking off a child listing to a stand-alone, how do you do it, and will it take reviews to the new listing?
25:52 US sellers listing products in CA, but not the US, obviously breaking ToS
18:15 You can now find sellers in the US but not in CA. How can I find the contact info for US sellers selling in CA?
28:56 In the business report, is the B2B data included in the total data or separated?
29:20 Does new releases rank take into account the price of the product or only sold units?
30:29 I launched a new seasonal product trying to great your great mom gift product. Starting 9 days, my rank in the main KW is 9-11. I'm selling the most units, how to get top 3
32:08 Your Age of Sage soap A+ Brand Story is killer.
33:12 How long does the "new release" badge appear on my listing?
34:00 Are customer video reviews somehow more valuable to AMZ than picture/regular text reviews?
35:50 AMZ only allows GS1 UPCs for my new listings. I don't know if the brand is using GS1 codes.
37:01 I'm having a problem w/ AMZ returns. I opt in to have all my returns returned to me but AMZ is issuing a refund w/o the products being returned.
38:23 Ideal scenario of ordering products and having them deliver DDP?
40:18 Is it a good idea and is it allowed to have a child listing separately as a standalone as well?
40:45 While filling the fields in creating the AMZ page, is listing and release date the same?
42:12 Prime day, what do you prepare?
45:42 Live PickFu test: B09H3QW364 vs B096MCB89
48:55 I'm the one w/ the seasonal product launch. I'm 9 days away from the season I want to be in the top 3. For the main KW 500k search volume currently, I'm ranking 11. Indexed in all-season KWs already.
49:33 Have you had to increase your prices due to inflation and increases in shipping costs?
51:10 How big of a deal is it to ask for a few launch reviews from friends around the country?
52:20 Best day to launch a product: Sunday or Monday
52:45 If you don't have a warehouse in the country there are AMZ prep companies that will accept your shipping.
53:02 A+ content A/B test: Images + 500 words copy vs images only, does it have any bad effect on your SEO 3 phases strategy?
56:12 How many children can a parent listing have?
58:09 How would you give the customer a reward w/o going against AMZ policy?
59:13 Do you go to trader fairs to find products?
59:37 If I have a KW running at below 20% ACOS should I raise the bid slowly to fully optimize and get the most out of that KW?
1:00:21 How do you give the customer $20, refund, or bank transfer?
1:01:09 My account has 5 registered brands, one is the parent company/manufacturer/main account name. AMZ is deactivating listings that mention our parent brand in the listing data for the other brands.
1:02:18 AMZ always tells me that I have contacted the max amount of sellers. I can't yell at all the 3Ps. How do you get unlimited contacting power?
1:02:53 I have a 1-star review on my listing. AMZ won't take it down.
1:03:37 PickFu test result
1:05:56 AMZ is spamming me to run sponsored display ads.
1:06:25 Can you talk about how the honeymoon period works?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How to spot fake reviews online - NBC Charlotte, North Carolina's reporter Jane Monreal asked Steven Pope to come on the air and discuss.
00:00 How to spot fake online reviews
01:15 Introduction of Steven Pope
01:46 The easiest way to spot fake product reviews
02:23 Fake reviews cannot be taken down unless the reviewer says something threatening
03:08 What to do if you suspect a fake product review
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Excel Template File Uploads
00:11 File names now showing together with the Batch ID number status
00:58 It doesn't backdate previous file submissions
01:27 Keep a backup of your data
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Protect your listings from Hijackers
01:13 Make sure you have branding in the imagery, packaging
02:34 Put the branding directly on the item
02:55 Build your own website
03:45 Get a trademark
04:31 Take a screengrab of your listing
05:04 Hijackers from other countries
05:32 Heilum10 have hijacker alerts service
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Amazon News
00:17 New Amazon program
00:31 Amazon giving away 5% bonus on eligible branded sales
03:10 Should you take advantage of it?
04:00 Amazon giving away $200 credits on Vine program
05:55 Amazon giving away $100 credits for transparency
06:55 For new sellers, $100 credits in inventory shipping fees or $200 credits in fulfillment fees for using Amazon global logistics
08:10 Auto-enrollment in FBA new selection providing free monthly storage, liquidations, and return processing for your eliigible new FBA ASINs
09:03 $200 in promotional clicks for sponsored products
09:51 For new sellers who uses Amazon coupons, $50 coupon credits
10:39 Landing page: sell.amazon.com/grow
10:57 If you still don't have a Trademark, consider booking with My Amazon Guy
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
new amazon seller, amazon new seller account review, new amazon seller what can i sell, new amazon seller account, new amazon seller account deactivated, new amazon seller tips,new amazon seller account kaise banaye,new amazon seller ungated categories,how to add new product in amazon seller,how to add a new product on amazon seller central,amazon buy box new seller,amazon seller add new product tamil,amazon seller new update,amazon new seller training
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How to spot fake online reviews - Talk Radio KXYL Brownwood, Texas asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 Talk Radio KXYL Brownwood, Texas
00:06 Introduction of Steven Pope
00:31 What is going on with Amazon fake reviews?
01:57 Amazon is going after transparency and honesty on product reviews
04:03 How difficult is it to enforce tracking down fake product reviews
05:58 Court cases were already filed
06:26 Where to contact My Amazon Guy
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 102.3 KXYL Social Media
➤ http://brownwoodradio.com
➤ https://www.facebook.com/KXYL1023
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Moore Amazon
Since 2019 Moore has focused 100% of his time on building and growing brands on Amazon. He has over 10+ years of experience selling on Amazon 1P and 3P with over $50 Million of managed sales. No outsourcing and you only have to deal with one person, Amazon Aaron.
About Aaron Moore
In 2019 Aaron ended a decade-long career with a sporting goods company. He digitally transformed the company from bricks to clicks. Moore grew sales from $1 million a year to over $15 million a year in less than five years. During his tenure with the company, he generated over $100 Million of sales in 10 years.
00:00 Amazon FBA Weekly Q&A
10:02 Introduction of Aaron Moore
11:27 Aaron does the photography as well
13:52 Aaron runs multiple brands
15:00 How does Aaron select his clients
18:23 What happens with client incompatible due to his personality
20:51 Why stay as a one-man show when you can expand and hire a team w/ your knowledge
24:48 It is important to take a day off as long as everything is taken care of
26:22 I'm missing the buy box on my product page while I'm the only seller private label.
29:04 On the inventory Planning - Inventory Restock page, do you recommend using the "Total Days of Supply" column or the "Recommended Ship Date" column for shipping stock?
31:28 Can I bundle a new product w/ my existing product?
34:56 Just got a brand registry thanks to MAG. But now the 3 ASINs associated w/ my brand are not showing up in my brand dashboard.
37:04 I feel that oftentimes if I have an exact campaign that's been running a while if I make that same campaign with the same targets same bids, the new campaign will get more impressions/data.
39:34 Does Amazon have some hidden algorithm where even new campaigns get honeymoon periods?
40:18 Best strategy for relaunch of product that was suspended for a few months
43:39 I already changed the price and the support told me the buy box is eligible for my ASIN but it's not always going to show up, they never gave me a clear answer.
46:05 I have 2 FNSKU tied to 1 ASIN, what is the best way to separate them and have 2 separate ASINs for the 2 variations? I've seen online that the only way is to recall relabel and resend, is that the way?
47:40 How much price matter in supplements and how do you target right competitors, everything is different than PL in supplements
52:31 My title won't change on the PDP but in manage inventory it's good.
52:43 Should/can terms in A+ content overlap w/ important terms that are already in your title and bullets? How much of A+ content should be for completely new terms vs having some overlap?
53:43 What do you mean by "a realistic PPC budget?" Can you put a $ amount or TACOS % and timescale?
55:29 One of my client's listing is indexed organically on 250 KWs w/ 10 reviews, and my competitor is ranked for about 1500 organic KWs. I have extracted those non-ranked KWs, how to use them listing front end, backend, alt text?
56:47 Our restocking limit increased significantly in the past few weeks. Do you think it's here to stay? Should I ship in as much inventory as possible now?
57:37 What's generally a healthy TACOS % number?
57:50 I've noticed that Amazon advertises our competition SKU on google. How do we make them advertise us instead?
58:18 Bag is the best way to find out how much of the total sales is Ad sales and how much is organic sales?
59:08 An email from Amazon cited that they detected suspicious customer reviews, and have reduced the discoverability of our product in search results and Ads, what to do?
1:01:56 For PPC can it be said less is more? Have less but core fundamental campaigns?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
The conversation continues on how you can spot fake 5-star online reviews - iHeart's Talk Radio WIOD Miami asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with Brian Mudd. 🎙
00:00 Spot fake 5-star online reviews
00:41 Introduction of Steven Pope
02:00 Are there some real tell to know if the 5-star review is fake?
03:51 How much is the marketplace complicated on Amazon by how many third parties you have selling into it that aren't necessarily part of Amazon itself?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 610 WIOD Social Media
➤ https://wiod.iheart.com
➤ https://facebook.com/610wiod
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Build a Brand story here: https://sellercentral.amazon.com/enhanced-content/content-manager/workflow/brandstory-v2-standard/content/new/edit
Make your products stand out with rich text and images in the Product Description, connect shoppers with your brand story, and help them dive deep into your product features. Adding A+ content to your detail pages can increase sales and improve the performance of ads, deals, and coupons. A+ can also reduce returns and bad reviews by answering shoppers’ questions before they ask them. This feature is only available to Selling Partners who have been approved through the Amazon Brand Registry, as well as emerging brand owners in certain managed selling programs.
Tell your brand story to connect customers with your brand’s history, values, and what makes your brand unique. Use banner images to show your products in use. Feature your brand logo and add content to all of your ASINs in order to create a consistent brand experience.
00:00 Showcase Your Brand's Store & ASINs Across Listings
00:09 Brand Story overview
01:35 How to add Brand Story module
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
https://myamazonguy.com/h10 Helium 10 Can be used to make 2 step urls, but we no longer recommend it.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon sues companies who write fake online reviews - iHeart's Talk Radio KTRH Houston asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 740 KTRH Social Media
➤ https://ktrh.iheart.com
➤ https://facebook.com/ktrhnews
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
10:30 Currently 46% of our revenue comes from PPC, and our TACOS is 20%, is that healthy?
11:51 We are thinking about bundling our SKUs together as a starter kit, is that something you'd advise?
13:01 Our restocking limit increased significantly in the past few weeks, do you think it's here to stay?
14:10 I set my FBA returns settings as "dispose" is there a chance that AMZ refurbish them?
14:28 I lost my BSR back in 2020, are there any cons to losing BSR?
15:42 To change product title via flat file upload, do I close and delete listing for 24hrs?
17:46 What is the difference between Brand Registry and Project Zero?
19:17 Do Posts index in search?
20:18 Do you have an SOP for working (euphemism) w Seller Support either through email or phone?
21:37 When trying to make Sponsored Brand video Ad for my newly launched product, I can't find it to add it.
22:13 How many images need to be designed for the store?
22:45 Launching a new product in a seasonal market 100 clicks and 1 sale. Wait or should lower the price w/c is already low.
23:19 When doing Sponsored Display campaign, w/c has better results, optimizing for impressions or conversion?
23:53 How to get the new release badge?
24:20 If other competitors are copying our actual product, images, and copy, what can we do about it?
26:03 New product launch, what variable to consider when deciding standalone listing vs variation?
30:47 Indexing for 1700 organic KW and 2800 sponsored KW, running at 11% TACOS overall
31:58 Free PickFu test
34:08 Are health benefit terms banned everywhere on the listing including bullets, A+, alt text, etc?
35:04 You had previously mentioned that AMZ attribution tags do not track purchases from FB ads
37:54 Live PickFu test: B097TV3HHC vs B094FTT67V
43:46 How the Ukraine-Russia war affects our US AMZ businesses
45:57 In A+ content and product inserts, is it beneficial to say that we're a Canadian company?
46:49 Same product different sizing, is it better to have separate listings?
47:12 I've been experiencing more "Product performance/quality is not up to my expectations" returns. NCX at 10%.
49:41 My item sells for greater than $50. I heard that electronics have return rates of up to 20%.
49:54 Can you have trademarked brand names in Alt text in A+?
50:54 Can I sell the same product under 2 different brands?
53:08 How much of the backend search terms be for words that already are in the title and bullets vs having it be for completely unique words not on the live page?
55:51 PickFu test results
58:34 Should Alt text in A+ content be treated like the backend search term field?
59:18 What's your advice if I can see running out of stock, is it better to put my account on vacation or inactive, is it the same thing?
59:48 If I have 2 KW running at an 8% and 13% ACOS, what should be the strategy to raise the bid w/o messing w/ the ACOS too much?
1:01:13 My bid is 1.65 but the CPC for this week is at 1.04. Kind of confused on how to maximize the spend because I know I'm missing out somewhere.
1:02:11 My team wants to wait until we get our new brand videos from the creative team though we currently have some premade ok looking videos, should I keep pushing to get those videos up in the meantime?
1:02:48 The product AMZ is selling is different from what the listing is and what we FBA. Amazon VC is underselling me on my listings.
1:03:51 Heard you mention trying 1 campaign w/ a $100 budget, w/ multiple Ad groups ($0.05 bids) and a $1 Ad group budget, Automatic targeting.
1:05:26 Once a good performing KW is isolated out from an auto campaign and placed into its own campaign
1:05:53 Do you suggest adding more than 1 video on the product page?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon doubles its max base salary to $350,000 to hire and retain talent - Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss on Need to Know With Jeff Angelo broadcasting in Iowa. 🎙
00:00 Iowa via Fox News Radio
00:30 Introduction of Steven Pope
00:38 What is Amazon announcing in regard to base salaries here
03:01 Is there an effect on me as a consumer?
04:28 Is there a bigger impact on the economy?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ WHO Des Moines, Iowa Social Media
➤ https://whoradio.iheart.com
➤ https://www.facebook.com/whoradio
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How to spot fake 5-star online reviews - Talk Radio WVLK broadcasting in Lexington, Kentucky asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 How to spot Amazon fake product reviews
00:27 Introduction of Steven Pope
00:52 How many Amazon product reviews are bogus?
01:30 How does this matter not only to consumers but also to businesses?
02:04 Couple of ways a consumer can protect themselves against fake reviews.
03:48 Do people get paid to write these fake reviews?
05:16 Enforcement on social media is spotty.
06:18 Isn't it against the law as it is misleading consumers?
07:49 What if you filter only by verified purchased reviews?
08:36 Is there a systemic method/plan where someone is incentivized to write bad reviews?
10:05 Should I be suspicious of a review with all caps or excessive punctuations marks?
11:43 Who can I report fake Amazon product reviews?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 590 WVLK Social Media➤ https://www.wvlkam.com➤ https://www.facebook.com/590WVLK
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon sues companies who write fake online reviews - iHeart's Talk Radio KTRH Houston asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 740 KTRH Social Media
➤ https://ktrh.iheart.com
➤ https://facebook.com/ktrhnews
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon increases compensation to retain workers - iHeart's Talk Radio WLW broadcasting in Cincinnati, Ohio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with host Ken Broo. 🎙
00:00 Amazon increases compensation to retain workers
01:04 Introduction of Steven Pope
01:32 Why isn't everybody happy on Amazon?
03:07 Was it a question of too big too quickly?
04:20 Is there an employee disregard with Amazon?
06:06 Amazon doubling the maximum base salary of its employees
09:31 Union movements get squashed all the time
11:55 Where do we find My Amazon Guy podcast
12:44 Will Amazon be unionized?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 700 WLW Social Media
➤ https://700wlw.iheart.com
➤ https://facebook.com/700wlw
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Can you trust any of the reviews you read on Amazon? - Talk Radio KMOX St. Louis asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with Brad Young. 🎙
00:00 Talk Radio KMOX St. Louis
00:07 Introduction of Steven Pope
00:22 How is Steven Pope an expert on Amazon reviews
01:35 Tell us the truth about the Amazon reviews
03:13 Does "Verified Purchaser" at the top of the review mean anything
04:28 If you can't trust the product then you won't buy the product
06:31 Two strategies when it comes to these fraudulent reviews
07:42 How much does this problem impacts other online platforms
09:29 Tips on how to spot fake Amazon reviews
11:19 How can they find the My Amazon Guy online
fake reviews amazon,fake reviews amazon checker,how to make fake reviews on amazon,amazon fake reviews verified purchase,how to spot fake amazon reviews,amazon reviews
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 1120 KMOX Social Media
➤ https://kmox.radio.com
➤ https://facebook.com/kmox1120
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Originally published on https://soundcloud.com/awesomerspodcast/a-special-podcast-with-steve-and-steven-my-amazon-guy
00:00 Introduction of Steven Pope
01:30 Who are your target customer
02:49 The origin of Steven Pope
05:52 Did you enjoy university
07:14 From debate to the art of persuasion
13:14 What was the next step for that vision to come to life
17:26 Burn your ship
23:50 Certain lessons from handling people
25:23 Execution is everything
30:34 Was there ever a time that you wanted to give up
34:29 Best day of professional life
35:39 Stop doing task management and do result management
41:26 What's gonna happen in the next 5 years
44:07 Every entrepreneur needs an inspiration
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Write your questions as a comment to this video. Join the channel today at youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Amazon FBA Weekly Q&A with Jason Mastromatteo
10:47 During product research what should I enter into H10 profitability calculator for the PPC cost of a product that sells for $30 on AMZ to figure out the net profit, margin, and ROI to make the product profitable
12:19 How do we handle if Amazon will ask for an invoice in the online arbitrage model
12:49 How would you bid for the same KWs in exact, broad, and phase? Should the bid be bigger for exact or all the same?
13:38 How to update or disable 360-degree images for a listing
15:18 In one of the accounts when we try to update the content, it is updating but after 15-20 minutes, it is just disappearing from DP
17:13 How do I get rid of Amazon on my listing?
19:23 Unable to change product title. Tried in the backend and I also tried uploading a flat file.
21:52 Where can I find a list of all words that are prohibited in the supplement category
23:54 What is the best way to find a good product and build a brand with.
25:15 How do I remove info in "Special Ingredients" at top of the PDP that was entered via the Listing Quality Dashboard?
30:08 Any recommendations for Amazon FBA bookkeeping?
31:49 When doing backend search terms, is it advised to get all the most important words in title and bullets first, then all leftover terms in the backend?
34:50 Should the backend get high priority as well as the remaining unused words that are not in the title and bullets?
35:35 How can I do a brand name change for multiple child variations? I'm trying to add A+ content w/o losing reviews/BSR.
37:29 I want to register the brand but I see that such a name already exists. Is it enough to change the size of the letters to register the brand name?
40:27 Is Amazon able to find prohibited words in images?
42:14 Regarding the title change issue, I am just concerned about deleting the product part. If I delete for 24hrs and re-upload via flat file, everything will be there, all my reviews, etc?
43:22 I just made an FBA shipment plan, will anything happen if I delete the ASIN while there is an active shipping plan?
43:59 Do you do box labels on individual products stacked on pallets? These aren't case-packed and would be a box label of QTY 1.
45:04 If you make a physical change to the product where the product still does the same thing as before but looks different, do you have to create a new listing or can you just let the 1st version sell out?
49:07 From the drop-down, do I select the "close listing" option or "delete product and listing option?"
49:19 What if there are photos in the reviews showing the first version of the product?
49:31 What if there are photos in the customer reviews showing the 1st version of the product?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 How to Grow Amazon Traffic & Conversion Rates
00:37 Introduction of Steven Pope
01:26 How many YouTube videos have you made
03:26 How Steven Pope started
05:15 My Amazon Guy is hiring, open to internship
06:56 What's the starting point for a new MAG client
12:10 The Rule of 3
13:41 Retail is brutal
14:37 What are the ways to get traffic to your listing
16:19 SEO components everybody getting it wrong: A+ contents are indexed
20:00 Search term field is counting bytes, not characters
25:03 What immediate impact with sharpening up SEO
30:12 When do you do testing again
36:01 How often do you do split testing
44:51 If sellers have a listing, what is their first thing to do
46:03 4 things to do as a seller
48:30 How can they reach out to My Amazon Guy
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Originally hosted at https://www.thehowofbusiness.com/409-steven-pope-selling-on-amazon/
Check out Henry Lopez's website and services.
On this episode Steven Pope shares his entrepreneur journey, how he developed his Amazon expertise, and tips and advice on how to sell a product on Amazon, including:
00:00 The How of Business with Steven Pope
01:06 Introduction of Steven Pope
03:00 Steven shares the story of his early career as a TV reporter.
05:50 How did you end up in Marketing?
07:53 Is My Amazon Guy your first business?
08:44 Did all those failures scare you?
09:54 You have also been a Master Chess Instructor. What do you think you learned from playing chess that helps with entrepreneurship?
11:58 What led you to focus on My Amazon Guy in 2012? How did you become an expert on Amazon?
15:02 How did you manage different projects?
18:29 Who should consider selling on Amazon? What types of business or products are best for Amazon?
19:23 Steven believes you should focus on B2C (Business to Consumer). He also believes American-made products will make a comeback.
20:35 He likes the “gift” category. Also sports, outdoors, and tools.
21:38 “If you are not on Amazon for B2c product you are irrelevant.”
22:44 “Amazon is NOT a passive income business.”
23:03 There no college degree for Amazon
25:08 2 Major Amazon categories/areas: Increasing Traffic and Improving Conversion. Steven introduces how he helps his clients sell on Amazon.
25:31 Increasing Traffic: PPC
Please share your thoughts on why Amazon PPC is critical to generating traffic (versus organic search) and any guidelines for PPC spend budgets.
28:34 Do I need to have Google Ad campaigns also?
30:00 Increasing Traffic: SEO
Please share a couple of tips to improve SEO.
32:02 “Why every Amazon SEO tools on the market is wrong!” – Characters vs. Bytes (does not include spaces).
34:15 My Amazon Guy is laid out very easy to follow
34:48 Improving Conversions: Design
What are some of the components of “A+ Content”?
Catalog: Please introduce some of the best practices to achieve listing optimization.
What are a couple of common misconceptions or mistakes you observe related to selling on Amazon?
35:19 Where should I start? What do I need to get have first before selling on Amazon?
40:56 The services offered by My Amazon Guy and who are the ideal clients
42:01 SEO services offered by My Amazon Guy
42:24 Is there a book that you would recommend
43:05 What are your thoughts and opinions about the future of Amazon? How do you think Amazon will continue to disrupt and reinvent the retail industry?
46:55 What's one thing that you want us to take away from this conversation?
47:53 Where do you want us to go to learn more
Episode Host: Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Standing out from competitors is every Amazon Seller's goal. Today, we will help you take a step closer to that goal.
Marketing Expert Victor Dwyer is back with another insightful webinar. This time, he is joined by none other than ‘My Amazon Guy’ founder Steven Pope.
Join them as they dive through every aspect of optimizing your Amazon page to achieve MORE SALES. From Amazon PPC, SEO, up to setting up effective catalogs, they will cover all of that and everything in between.
00:00 Introduction of Steven Pope
02:26 The Amazon SEO
12:20 Best bang for your buck PPC strategy
13:25 Amazon is not too late to launch products on
14:00 Brand Story Module
16:12 Make sure you segment and set up all the Ad types for the launch
19:00 Design impact during product launch
19:37 Using PickFu for A/B image test
23:08 If you don't marry your SEO to your Design or Catalog to your PPC, you're not gonna win
24:30 Amazon is entering the maturity phase
27:28 Everybody has to pay the "Amazon Tax"
29:39 Amazon SEO Factors
33:43 Can you de-index a KW
37:02 Amazon Infographic images
40:20 4 Things e-Commerce marketers do
41:07 Biggest metric on Main Images
43:29 Do you A/B test every infographic
45:52 Have you ever requested product re-brand
47:29 Do you even use broad match after your launch
48:56 Keep your auto and manual campaigns the same
50:21 Without Ads you cannot maintain organic position 1 on many KWs
53:11 What are your recommendations for DIY products
54:45 It's difficult to sell products that require lots of explanation
57:05 If you have a strong brand, people will continue to look for it
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
10:06 2nd weekly MAG show with Jason Mastromatteo, Tuesdays, 11am EST
11:18 How negative reviews can influence conversion
17:57 Is there such an FBA rule that says we can only ship in goods w/ FNSKU are AMZ barcodes and not seller-generated barcode
20:03 Should I keep it in the same ASIN or do a variation to get a new honeymoon
22:48 If you had a parent w/ child ASINs & put 1 child in Vine program, could you later choose to break out the listing & then put the other child ASINs into Vine only to later put them ball back under 1 parent
23:25 Would you recommend such a scenario w/ a product listing that is struggling to get traction
23:57 Does adding the "not a pesticide" in the template upload allow for the use of these terms
25:12 Need to change Listing Quality Dashboard info
26:47 How can I get a trademark
27:57 My UPS tracking that I entered into my shipment plan is no longer valid. The boxes are greyed out
29:02 If we delete the ASIN for 24hrs and then relist it, what negative effects will it have
29:52 For H10 Cerebro, those KWs that you rank organically n the top 15-30 spots, why not just advertise on them heavily rather than massaging the KWs into your title and listing
30:32 Goals for Toys Category: ACOS-40%, % of Ad sales 30%, TACOS 20%, is this off-base?
31:19 How to report a listing to AMZ when the seller is using black tactics by using reviews gathered from another product entirely different to sell another product
32:24 I am selling a set of light strings and banners I used seasonal decor as my category. When trying to add the main image error comes saying there is text but this is not text this is my actual banner
33:34 Are there any restrictions for using kids in listing photos or A+
33:50 While creating the shipping labels and inputting the carton measurements, the system does not let me save them
34:38 Can child ASINs has different categories or not
35:32 Does my account have to be active to register a trademark
35:57 What is a good strategy for image KWs inside A+ content. Is it pointless repeating the same KWs on each image
38:19 Will there be an explosion of agencies for Walmart marketplace w/ their WFS option like there is for AMZ
38:51 The first product I ever launched has a brand name that is different from the brand name I am registering for. Can this product that has a different brand name still get A+ content
39:35 If I choose the option that AMZ should manually process FBA shipments/box contents, will I need to label the pallets or boxes w/ FBA labels or only the UPC/AMZ label is required on the items
40:30 Upvotes don't work on reviews anymore. The reviews go back after 24hrs
40:56 AMZ flagged one of our ASINs from getting reviews
41:12 AMZ is requesting us to submit a letter of compliance for a soap product. The manufacturer only has RIPT testing reports and GMP
41:56 Where I can apply for a letter of compliance for a soap product
42:13 When looking at your business reports are sessions the equivalent to impressions and page views the equivalent to clicks
42:55 If I'm using flat file to change "variation name" on a child ASIN, do I have to fill all fields or only the one I want to change only
43:50 Is there a good strategy to use when selling products with other sellers all fighting for buy box besides price
44:25 How do you manage SEO Phase 2 in the EU market since there is no search term optimizer tool
45:00 I'm interested in selling a thermo type product that is currently selling well in another marketplace
46:03 Any suggestions for structuring Ad campaigns w/ 2000 ASINs
46:48 Any advantage to using one of the service providers in the IP accelerator program through AMZ
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon more than doubles its maximum base salary as it struggles to hire and retain talent - Talk Radio KFGO broadcasting in Fargo, North Dakota asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 Talk Radio KFGO Fargo
00:48 Introduction of Steven Pope
01:10 Is there a company that's just poaching from Amazon
02:57 Having an Amazon Management position is good as gold
04:41 Is Amazon just too big
06:21 A degree with Amazon
08:17 Is it just money or the perceived view of working in Amazon
09:58 Amazon is currently dealing with an issue that is going to be uniquely theirs
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews with other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 790 KFGO Social Media
➤ https://kfgo.com/
➤ https://facebook.com/790kfgo
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amit Batzir is the Co-Founder and Chief Product Office at Spott, the world's first financial services platform designed exclusively for e-commerce sellers. He has extensive experience in the world of data & risk and formerly led the Data Intelligence team at PayPal.
Spott was founded in 2021 and grew to a staff of 25 spread across offices in Tel Aviv and New York, after completing an $8.3m seed funding. Spott’s solution is powered by advanced data and event-driven technologies that enable a new breed of financial products and services for the e-commerce market. Spott provides competitive insurance quotes to e-commerce businesses and enables them to swiftly purchase policies that satisfy the requirements of marketplaces at a price that reflects the business’ risk level. Spott is currently serving hundreds of e-commerce sellers worldwide and has partnered with top-tier digital brokers and leading commercial carriers in the U.S. In addition to its insurance offering, Spott provides real-time insights and helps sellers to proactively avoid account suspensions, supply chain issues, list hijacking, counterfeiting and others. Spott’s services also empower online sellers to boost sales volume, launch new products, expand to new markets, scale marketing activities, and broaden geographic reach.
00:00 Amazon Product Insurance LIVE Q&A
10:04 Introduction of guest: Amit Batzir, Spott.
11:18 What made you start a service to specifically help Amazon sellers with e-Commerce product insurance?
13:25 My business is registered in Turkey. All insurance companies are refusing to give me service unless I have a USA company.
14:31 How many days after reaching 10k per month do I have to show Amazon my insurance details?
14:55 If I make insurance for 1 year and my sales were 10k/month. In 3 months my sales reached 70k, should I change my insurance or it's still valid?
16:15 What challenges do you see e-Commerce business owners facing today?
17:31 Insurance for e-commerce sellers came up a lot in the news lately - can you explain what changed? Do e-commerce sellers need insurance? If so, why?
19:41 Both Amazon and e-Commerce sellers, everybody need insurance?
20:31 Where does the scope starts and ends
22:08 Is there any insuranca for Rakuten Ichiba sellers?
23:22 Amazon is finally doing what many other platforms have already done.
25:35 What should the policy include and what happens if Amazon declines the policy I purchased?
27:20 Sometimes I think you look what I exactly need in my next business.
27:50 If updating insurance provides after adding products do I usually need to pay more?
28:59 How much do insurance policies cost? What happens if the insurance policy is expensive and it is difficult for the seller to pay all at once?
34:18 Insurance for product and account suspensions
36:18 How can one get insurance for products which are different than usual standards are. For example, some replacement parts for furniture, which are are not like the standard one should be.
37:27 Best way to get in touch with Spott.
39:09 Can you also make insurance for European sellers, who are not LLCs? One man businessman?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Sign up for SmartScout https://www.smartscout.com/?fpr=steven55 (Click this link so I get an affiliate cut)
00:00 SmartScout way to Research Amazon Products
01:05 The SmartScout Website
01:40 Unique things inside the SmartScout tool
03:00 The Subcategories
04:43 The Ad Spy
07:29 The Products Page
08:05 In comparison to actual sales data
09:46 The Traffic Graph
11:20 The Seller Search
12:03 Product Seller View
13:11 FBA Calculator
14:00 Sales Estimator
14:51 The UPC Scanner
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Peipei gives her review of My Amazon Guy as our Number 1 fan!
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
10:33 We had a general account where the customer's brand was registered. Now we like to transfer the brand registry to the owner
12:38 What is platinum KW and when to use them
14:09 What made you choose Fridays for these events? Have you split tested attendance versus other days of the week
15:35 Overnight the past few days this week, it is getting moved into a new category w/c is causing us to lose our Top Seller badge
18:50 What are the best ways these days of getting 3rd party sellers of your listings
20:00 We don't have any A+ yet so it should be good. Done transfer and yes it was painful
21:42 I have un-enrolled a brand and A+ content keeps showing somehow
22:07 For targeting KWs, how to decide between words that you think will convert w/a lesser search volume or words w/a much larger search volume but more general
23:25 In the launch phase should I put single and plural of the word in the search term if the word is important
24:11 If you remember the question about Korean KW PPC is there any way to target those KWs
25:01 Outside of PickFu, any good ways to test out different product designs and/or labels w/ customers
26:59 Products that don't picture well, can I use a computer-generated image of packaging as an image even if the customer doesn't receive it in the packaging
29:00 Had a coaching call w/ Ali. His suggestions worked great! Thanks!
29:09 I've heard that AMZ has refrigerated FBA storage, how can I get this for probiotics
29:57 I'll be using my own images. I can't photograph the product because it's so blank
31:11 Does AMZ charge everyone the same price for KWs? If my product has a poor conversation rate, will AMZ charge me more for KWs
32:58 How to respond to client meetings where the week was not finished w/ the KPIs we had set
35:34 How much of an impact does A+ content have on launching a product
40:01 Any tips to getting new releases badge while launching and keeping it most of the time
40:25 I have a KW that has a $3 bid. After 2 weeks the CPC is now at $1.42 and ACOS is at 45% but it is a top 3 KW in terms of sales. Can I still lower it to the CPC cost w/o messing up this KW
41:27 Do you do a test buy then file counterfeit w/ your unauthorized resellers
41:51 One of my products is a bundle, now it got no BSR. I think they can't decide the category on how to bring BSR back and keep it
42:22 Been trying to go after the variation violator for a while now
44:59 What do you know about SIOC w/ regard to AMZ
45:46 What does the pricing structure look like when FBA items are sold by AMZ
48:03 In the launch phase when setting up exact and broad should exact be more of lower volume KW w/ a 1-3 of the big volume/main KW and have broad a mixture of everything
48:29 How would AMZ pack a 4ftx3ft piece of plywood (example product) of a pallet for FBA? Medium oversize size tier
49:19 I have a KW that is consistently getting more impressions and clicks and the CPC is ven lowering week to week but no sales
50:39 Can't update the title. When I try the dreaded red box shows up saying there is a conflict w/ ASIN, but can't find that ASIN anywhere. I created the original listing
51:22 MAG team is not perfect, but as close to perfect as anyone will ever get! You guys are just awesome!
51:54 An ASIN launched, unfortunately, got a 1-star review. But then got two 5 star reviews, the 2nd 5-star review came yesterday making my product a 3.5/5
53:08 For FBM does putting yourself on vacation for 2 weeks have any negative effects like going out of stock
53:35 Same question about blank products, lifestyle photos help
54:05 AMZ says "You're not eligible to access Project Zero..."
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Darrell is co-founder of Sponsored Profit, an official Amazon Advertising Partner. A former Aircraft Engineer in the Royal Navy, Darrell sold over $3M in physical products on Amazon before focusing on Amazon PPC full-time with Sponsored Profit. Since then, he has generated over $70M in sales for clients.
00:00 PPC AMA with Sponsored Profit Darrell Paterson
09:58 Introduction of guest: Darrell Paterson
11:14 Should you bid on both the singular and plural versions of the KW
15:33 Was it better to have a single KW or bid on all the variations
16:07 I'm selling a product that customers are searching for in Korea but can't target those Korean words in PPC
18:23 How many KWs would you say maximum you put in a campaign on an average
18:50 Is broad or phrase targeting effective in ranking? If I want to rank for KW, should I target with exact match only or both exact and broad
21:40 Does broad match cover misspelling and synonymous words
22:19 What are the top things to look for in the search terms report when optimizing a campaign
23:23 With KW discovery the human touch still wins out
24:05 I'm moving a client's ASIN to a new account for advertising. A previous well-performing target is not getting any impressions in the new account but it is getting impressions on other targets
25:30 Since PPC cuts into margins, what's an ideal amount of PPC to run w/o plummeting margins. How to calculate daily PPC spend
26:50 In my search term report, I see one-click w/ six orders
27:52 If launching a new seasonal product w/ around 30days of season left, would you spend your most of budget on the main KW to rank or spend on multiple relevant KW and check where to go w/ the results
28:55 I have 8 videos created for my product. How would you go to A/B test them in SB ads
31:25 Do you use the brand metrics modules
34:54 Can product research and audience segmentation help us in determining how KW help us like which KW type use exact broad phrase
36:11 How would you determine when to turn off a KW or negate it
37:46 When choosing the Korean KW and clicking the add KW key, it doesn't work
39:04 Does 1 KW on 2 campaigns bid against each other? If yes, then what about targeting KWs from auto to manual campaigns
40:59 When is it justified to turn off a campaign? I have an exact match targeting my most important KW, each KW has 15+ clicks, but not a single sale, yet these KWs I got sales on in broad match
43:20 Can I make something like e-Book like present w/ my product and put that in my listing to make my offer better
44:35 Is this the best campaign structure: Campaign 1 - 1 Ad group w/ 1 ASIN - targeting all same match type KWs OR Campaign - 1 broad KW Ad group and 1 phrase KW Ad group
48:09 If I have a product w/ 150-200k revenue a year, for how much money I can sell that product
50:05 Is there a way to control Rest of the Search placement? AMZ allows us to control TOS and PP placements
51:57 What do we do when PPC spend only not getting sales
54:42 Is there ar report that will show you the number of clicks Ad placement
55:35 What would be my product placement when a product targeting campaign is divided into TOS and PP w/ 900% placement
58:03 Keyword Cannibalization
1:01:30 What's your strategy for Product Launch on PPC
1:01:49 When you get a new client onboard w/ 100s of SKUs, how do you decide w/c set of SKUs to focus on? 80:20 or something else
1:02:25 How often do you download Search Term Analysis and take the actions from it
1:02:58 How often do you download bulk and take actions (like targets w/ high ACOS, high clicks w/ no sales, low CTR)
1:03:18 Can I use ASIN targeting while my goal is awareness
1:03:58 Does he (Darrell) have a YouTube Channel
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Tribute to Adam Heist for his #mentalgamemonday series. It invigorated me to make this content today. I go through my historical failures and how I got through them to be the successful Amazon seller and Amazon agency owner that I am today. It's okay to fail. Get back up, you can do it! If this content inspired you please leave a comment!
00:00 How do we as entrepreneurs pull ourselves back
00:33 Story of my interview with Adam Heist
00:56 The Mental Game Monday
01:14 REMEMBER WHEN YOU WANTED WHAT YOU CURRENTLY HAVE
01:36 How did "Steven Pope" start
05:06 "No matter what you're going through, you can get through this."
06:12 Going back to school to take an MBA
06:47 Failing four start-ups
08:07 Take failure and invigorate self, and move forward
12:57 Go take action whatever it might be
✅Get 50% off First Month with Helium 10
https://crushtrk.com/?a=427&c=188&p=r...
Or Promo Code MyAmazonGuy50
✅Get Amazon Consulting at https://myamazonguy.com/
“life shrinks and expands on the proportion of your willingness to take risks and try new things.”
“It took thirty-eight years before 50 million people gained access to radios. It took television thirteen years to earn an audience that size. It took Instagram a year and a half.”
― Gary Vaynerchuk, #AskGaryVee
entrepreneurship #amazonselling #amazonseller #amazonfba #inspiration
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
11:27 At what point during or after product launch we should start optimizing for aggressive PPC campaigns without losing ranking stability
14:04 If I sell out and relaunch as new ASIN, do I close this current listing, and can I literally use the same images, title, bullet points, etc on the new listing
16:33 Opinion on Small and Light Program
19:43 I added the word "zebra" to one of my A+ content images and my listing is not ranking
21:58 Will you ever ship LTL into AMZ warehouse or only stick to a small parcel
25:23 Should I ship directly from China or should goods always land in 3PL 1st
26:27 What do you recommend typically for a healthy % of AD spend, TACOS and ACOS for new and mature products
29:37 Listing is down because of a KW that triggered a "prohibited medical marketing claim"
33:53 What do you think of campaign budgets of 50k w/ a low bid
35:09 Have you heard of the Seller Growth Program
37:47 AMZ says the title limit is 50, does that include the brand name
39:17 Are Bluetooth devices included in the new AMZ RFD requirements/certifications
39:46 How can I catch my competitors that seem to be indexed more KWs than us on H10, considering the same product and price
42:25 Do you use any software to request reviews
44:48 We have a product being sold from other 3P sellers but we'd like to start selling it directly. They have the wrong UPC & brand name but have a great history of sales/review
45:43 I have been doing OA/RA and am working on finalizing my 1st PL item. Would it be best to start a new seller account and go BR w/ that
47:14 9mos into launch, ASIN w/ 85 4.8 rating and 13 positive reviews still loses sales ranking
48:29 What do you think the worrying TACOS % should be, meaning at what percentage we should start worrying and start reducing the TACOS
49:12 Any tips for those selling furniture
50:23 Any tips for sending in oversized furniture on a pallet
50:49 Should the bid for exact match highest, followed by phrase, and broad
52:28 Key tips while launching a new product
55:32 AMZ announced increasing the Prime subscription price
56:31 Do manual targeting PPC ads have any impact on organic ranking
58:49 My profit margin is 37.5% (COG and AMZ Fees) PPC will cut into my margin, how to reconcile this
1:01:12 In H10 Cerebro when trying to reduce the number of Sponsored KWs to make our ratio better is it as simple as reducing Ad spend on broad and phrase match campaigns
1:03:53 Any thoughts about AMZ Launchpad
1:05:31 Is there any way to know which organic KW drove sales
1:08:46 Lost buy box because of price on my branded item as the only seller, should I recreate the listing as the price is at breakeven
1:11:17 AMZ says our company based in the UK has seller contributions for images and titles. The ASIN was created by me in the US & we sell 100x what the UK does
1:11:46 Amazon Mexico: Any experience to share on it
1:12:34 Split shipments: LTL shipment gets just a couple boxes split of onto a second pallet
1:13:31 PPC budget: I'm launching 5 shoes w/ 6 variations. I'm at a crossroads as to how much I should spend on PPC
1:16:21 Selling graphic T-shirts FBM, any advice/secrets on how to fight against AMZ Merch listings
1:16:40 Is there a way to see if some of your FBA sales are coming from AMZ affiliates
1:16:48 AMZ says my account is not healthy but I have never had any account health issues
1:18:25 KW distribution: 11,566 Total KW, 8x218 Sponsored, 4,190 Organic, 2,492 AMZ recommended
1:19:48 Bunch of my listing have been removed for pesticide but AMZ has items in FBA, will they relist them on their own
1:20:22 How do I remove AMZ from my brand product
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Business radio host KC in Atlanta interviews Steven Pope a 2nd time after popular request from his audience. This will be about Amazon from a basic business outsider perspective.
00:00 Steven Pope Live on Business Radio REAL 1100 AM
05:45 If you have a business especially in retail, you got to be on Amazon
05:56 TIP OF THE DAY: Listen to My Amazon Guy
08:20 Great comment from Steven Pope's last guesting on the show
09:33 Amazon 2022 isn't the same as before
11:07 Alibaba-to-Amazon business model does not work anymore
11:34 If you are a side hustler, you can do Retail Arbitrage
13:06 Another Amazon model: Reverse Wholesale
16:27 Difference with Amazon Dropshipping
16:49 Amazon is hostile to Dropshipping model
20:51 Amazon Private Label
21:27 Build your own brand
23:43 You got Intellectual Property when you build your own brand
24:26 All about Trademark
29:49 How much to process Trademark with My Amazon Guy
30:42 Amazon is a buyer's platform
34:36 How do I price my product
41:10 What is model Amazon created made so better than Ebay
44:34 What is Amazon doing right
49:47 Is creating content actually sell a product
52:29 Demographic and Marketing targeting
53:44 Tips for sellers to make shopping better
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
LIVE Q&A TIMESTAMP
00:00 - Timer
10:01 - Welcome to the Live
10:33 - My Amazon Guy is Hiring
12:18 - Bidding on a Single Suitable Keyword
15:59 - Spending on PPC
18:25 - Activating Listing in Amazon AU
21:07 - How to Effectively Lower ACOS?
23:11 - Search Terms
25:51 - Keyword Targeting
28:46 - Coaching Session
30:50 - Changing UPC
32:42 - 2022 Methods to Drive Traffic to Amazon
34:27 - Big SEO Reveal
35:41 - Profit Tracking Tool
36:47 - Amazon Selling Partner 360
37:00 - Story Time
41:01 - Price Changing
43:20 - Joining an Account Development Program
44:52 - Keeping PPC Spend in Control
47:00 - Korean Keywords in Amazon US
48:13 - Seems Fraduelent Orders
49:02 - Separating Out Keywords Into their Own Campaigns
51:30 - Listing Variation and Packaging
52:18 - Breaking Variation
54:00 - Newly Launched Product
56:00 - Competitor Trying to Monopolize
57:25 - Copyright Infringement
59:26 - Most Important Fields for SEO
1:00:59 - Design Patents
1:01:55 - Re-enable Previous PPC Campaigns
1:02:31 - PPC Budget in Australia
1:02:45 - Competitor Products
1:03:08 - Deleting Shipment Effects
1:03:44 - Replying on Email
1:03:52 - Amazon Automation Drop Shipping Companies
1:04:10 - Amazon Support
1:04:41 - Amazon Catalog
1:04:54 - SEO Phase 1
1:06:05 - SEO Phase 2
1:06:36 - SEO Phase 3
1:07:52 - Handling Suppliers Prices
1:08:07 - Listing Info Not Updating
1:08:30 - Amazon Bid Auction
1:10:13 - Generic Brand
1:10:58 - Brand Registry
1:11:28 - What Products to Choose?
1:11:33 - Fixed Bid
1:11:33 - Amazon Attribution
1:12:45 - Limit Storage
1:13:11 - Amazon Algorithm on the Account History of a Seller
1:14:18 - Store Feedback
1:15:00 - Using the Same ASIN to Keep Reviews
1:15:34 - Title Characters Limit for Sports & Outdoor Category
1:16:00 - PPC and Campaign Budgets
1:17:28 - Lot of Returns and High NCX
1:18:59 - Lost Units
1:20:24 - Walmart SEO
1:20:41 - 7 Days Sales in Search Term Report
1:21:06 - Special Actions in Seller Central
1:23:15 - Targeting Section in Campaign Manager
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get a job at MyAmazonGuy.com/Jobs
Read our employee reviews at https://myamazonguy.com/employee-reviews-of-my-amazon-guy/
00:00 Amazon NEWS
01:01 My Amazon Guy is HIRING
01:40 My Amazon Guy CORE VALUES
02:24 We put EMPLOYEES FIRST
02:57 We are hiring for competency
03:27 What it's like to work at My Amazon Guy
05:08 Number 1 reason to join us is the PEOPLE
06:46 How to APPLY
08:57 Every business needs 3 things to run
09:16 My Amazon Guy PROCESS
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Steven joins Business Radio Host KC to talk about Amazon. "The RockStar of Branding" & Host of the #1 Rated Business Show. influencer365.com
00:00 Introduction of Steven Pope
01:03 What got you into doing SEO on Amazon
01:52 How are you able to get so much better than other folks in the exact same market
04:22 Is Amazon still the right marketplace to be in?
06:22 Is Amazon trying to make it harder for people or because of so many problems that they've had
07:06 Amazon is the number 1 place to start a product search
07:41 The emergence of going LIVE TV (Youtube)
09:39 Do you wanna be ok with your website w/ no traffic or to be where everybody already at
10:27 How is Amazon affecting mom and pop business
12:50 How did somebody get started and actually succeed in Amazon
14:05 Myth or Fact: Amazon can copy your product
17:03 Advertising or organic engagement, which once actually drive customer sales
19:02 Do you find novelty items works better or more on traditional items
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How to Change UPC Codes on Seller Central
00:00 3 ways to Change UPC Codes on Seller Central
00:21 How to change UPC code via Brand Registry ticket
02:37 Changing UPC code via template upload
03:32 Filing individual Brand Registry tickets for each attribute changes
04:30 Product images should be mobile phone shot
05:05 Call on the tickets
06:37 Report Intelectual Property (IP) Violation
09:26 Additional TIP
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
FBA shipment policy updates
Effective April 1, 2022, if you send canceled or deleted shipments to Amazon, your shipments may be rejected. Your ability to send us additional shipments may also be suspended.
00:00 Amazon FBA Shipping Policy Update 2022
00:19 Can I create a shipment and send it 30 days later
04:00 Deleting shipments after you've approved them
The following actions lead to additional processing, handling, and rerouting, which can delay the receipt of your inventory and its availability for sale:
Deleting shipping plans after you've approved them
Misrouting shipments
Sending incomplete shipments, such as shipments that are in canceled or deleted status
To avoid problems that can cause delays, follow these guidelines:
When creating a shipping plan, specify the quantity, content, and other information that might affect the distribution of the shipments.
After approving the shipping plan, be sure to send the shipment to the assigned fulfillment center with the quantity and content specified in the plan.
After approving a multi-destination shipping plan, do not delete any part of the shipment or send the shipment along a different route.
Make sure your FBA box ID label is clearly visible.
Communicate with your carrier to ensure that your shipment is delivered to the address on the FBA box ID label as soon as possible, no later than 30 days.
Thank you for your cooperation as we work to improve the shipment process for all sellers.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.t
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Bytes vs Characters Explained. In the most important discovery since Steven Pope proved A+ Content indexes on Amazon, My Amazon Guy is yet again at the forefront for industry best practices.
ALL THE SEO TOOLS ARE WRONG
Many Amazon SEO tools are incorrectly counting spaces against your character counts for the search terms field on Seller Central. My favorite 2 keyword tools Helium 10 & ZonGuru and many other tools are counting spaces towards your 250 character count.
Why does this matter? Because that’s 30-45 extra bytes, 5-10 extra key phrases you can add to your search terms field that the tools are telling you that you don’t have room for.
00:00 EVERY Amazon SEO Tool is WRONG
01:29 SEO tools are counting characters instead of bytes
01:59 What is a character and what is a byte
02:43 PROOF!
05:06 Is a space a byte
06:23 Should you include commas in your search term field
07:41 Spaces and commas don't count
08:17 Amazon help file that proves all
Join the Conversation on LinkedIn
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
In the most important discovery since Steven Pope proved A+ Content indexes on Amazon, My Amazon Guy is yet again at the forefront for industry best practices.
ALL THE SEO TOOLS ARE WRONG
Many Amazon SEO tools are incorrectly counting spaces against your character counts for the search terms field on Seller Central. My favorite 2 keyword tools Helium 10 & ZonGuru and many other tools are counting spaces towards your 250 character count.
Why does this matter? Because that’s 30-45 extra bytes, 5-10 extra key phrases you can add to your search terms field that the tools are telling you that you don’t have room for.
Join the Conversation on LinkedIn
00:00 BREAKING NEWS on Amazon Search Engine Optimization
09:49 Every SEO Tool is WRONG
11:24 SEO tools are counting characters instead of bytes
16:13 Should you include commas in your search term field
17:31 Spaces and commas don't count
19:16 Amazon help file
24:05 Would it be better to run vouchers instead of PPC? How does it compare in terms of boosting rank
24:43 I'm trying to do a daily/weekly/monthly P and L report for each of my SKUs
25:11 My TACOS are in the mid-30s range still 3mos after my multi-ASIN brand launch, how do I drive it down
27:20 ASIN REVIEW: B09H3QW364
29:42 How do you continue to expand your KW and competitive SKU PPC target list weekly
31:02 Do you maintain using fixed bids after launch, or do you eventually switch to dynamic down
31:43 How do you adjust bids for KWs w/ super low impression
32:51 Can we write another language in the A+ like if my customers are Korean in the USA
33:28 If I put a quote from the Bible in A+ content, is that allowed
35:24 What's considered to be the average return rate
35:52 What's a healthy operation expense margin for AMZ FBA
37:42 What new PPC strategies are you doing this 2022
39:32 Our grocery items are getting gated under baby food and dietary supplement
42:01 Once we chose the working KWs and ASINs from auto campaigns and create new manual ones based on the auto campaign results, why did auto campaigns start performing badly
43:23 I have a seller that wants to sell a brand but can't get authorization from AMZ even though they have sent invoices that show they are buying products directly from that brand
44:08 What are your thoughts on some PPC tools like INtentwise, Perpetua, Kenshoo,and Pacvue
45:07 If I sell a product that is a top seller on Home Depot and Lowes can we use graphics of those stores in our A+ content
45:41 What's a healthy ratio of PPC organic sales
46:34 Is AMZ manipulating suggested bids to make us spend more
47:25 Why do you only recommend using exact and broad match in launching, not phrase
47:50 I'm changing ownership on my AMZ brand to my LLC, anything I should look out for
48:18 What is the average monthly spend of the accounts you consider as Big accounts
49:11 Listing was taken down for a month, should I go launch mode again for that product to rank better
49:41 My yearly sales is 70K w/ 7k AMZ is asking for insurance w/c costs around 2k.
52:36 I checked in late, my new/same product coming in is less weight than the previous
53:52 Do you recommend returnless refund for products under $12
55:14 When making a new brand before you know your products, would that be a problem since they ask for the category
55:39 When transferring ASINs from category to PAT campaigns, do you negate the ASIN in the category campaign
55:54 My main cash cow ASIN has been out of stock for 6 weeks because of UPS not collecting it at the port
57:27 ASIN REVIEW: B08TKR3TYD
1:01:45 After listing in CA and MX, I'm getting H10 alerts every couple of days for minor price changes
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Go to brand registry and create a case for “Technical Issue”
here is the template I use:
Greetings Amazon Team,
We need this case escalated to the brand registry team immediately.
We have registered “ENTER_brand_name” on Amazon but it is discontinued now. Please remove “ENTER_brand_name” from the brand registry (including Brand Registry 2.0 and 1.0) completely since it is discontinued. Unenroll the brand “ENTER_brand_name” from the brand registry program.
We would NOT like to remove a user. We would like to remove the brand from the brand registry program completely.
Unenroll the brand “ENTER_brand_name” from the Amazon brand registry program. If you do not know how to do it, please escalate this issue to your supervisor.
Thank you.
00:00 How to Unenroll a Brand from Amazon Brand Registry
00:11 Why would I want to do this
00:26 MAG offers Amazon Brand Name Change service
00:39 How to file a case
Then, they will respond back and ask you if you still would like to unenroll the brand name. Simply say you still would like to
Before requesting the unenrollment, please remove any other admins or other users for that specific brand name. Otherwise, it might cause confusion on Amazons side
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Hannah Whitlock is a PPC Manager at SellerX, an Amazon FBA aggregator and Berlin’s newest unicorn. Hannah is in charge of creating advertising strategies to help scale some of Amazon's largest brands. Hannah comes from an agency background, with experience in Facebook and Google advertising as well as Amazon.
00:00 PPC AMA with SellerX Hannah Whitlock
10:12 Introduction of guest: Hannah Whitlock
10:26 What does SellerX do
11:05 What is the best advertising strategy going into 2022 right now
12:48 What is your preferred AMZ campaign structure
14:27 What sort of bidding strategy should you be using on your PPC campaigns
16:15 How accurate is the category conversion rate in Growth Opportunities
17:12 When launching, do you target long-tail KWs first before high search volume top KWs? Or do you target both at the first week of launch
18:57 Why do you only recommend using exact and broad match in launching and not the phrase
19:40 Don't you think we need a new metric in PPC instead of TACOS to measure the health of Ad spend because at the end of the day what's important is the ROI, and not the ROS, maybe we should measure
21:58 If you have found good search terms in Auto & Broad and want to put them in Exact, do you add them to an existing Exact campaign or do you create a separate campaign
23:44 Maybe we should measure the Ad spend over your AMZ payout (sales-tax-referral and FBA fees). Because at the end of the day, if I am selling $1000 and AMZ is taking $400 for referral and FBA. My sales are $600, not $1000. The other is actually AMZ sales
24:51 How valuable do you think bid calculators are? To calculate bids with a certain formula according to your targeted ACOS. I’ve used bid calculators and now I’m getting no impressions at all
25:48 Product sells 200 units monthly. 70 of them PPC (15% TACOS 40% ACOS). It used to have a 30% profit margin but after shipping went up, it is now 15%. Can I close all PPC for it or give it up
27:39 Better to use in the same campaign with new Adgroup and bid should be same as CPC you got on those search terms or maximum 10% higher
27:57 What is Broad Match modified campaigns
28:33 When you are tasked to a PPC audit, what areas do you check
31:34 If i stop my PPC for a week for my item because it has low stock and the inventory is on the way, will that affect my organic ranking and my organic sales
32:26 How many KWs would you include in a campaign
32:56 Which strategy is best for high priced products
35:36 How many target keywords do you include in one manual campaign
36:06 B2B Ads don't work well. I am trying to sell to licensed hairstylists under B2B. It's only by keywords
36:58 What a budget ratio should be, SP versus SB versus SD
39:53 I just launched a new product on 5th January with PPC only by targeting big KWs and already sold 150+ units and benefit of targeting big KWs is my organic orders 40% and now my organic orders are increasing because I am ranking good on big KWs now
41:22 Which strategy is best for products w/c are priced 1.4-2x than other similar products
43:05 What tip would you give for making a sponsored brands video convert well
43:53 In your opinion, what is the most underrated Ad feature on AMZ
44:05 Is there a PPC course available
44:48 I've done PPC on amazon but until now I'm still experiencing loses how to optimize this campaign
45:37 What do you think about creating 4 auto campaigns for 4 different match types
46:05 What should be the TACOS in the second month after launching. Is 30 considered high or healthy
47:07 For auto campaigns is it a wise decision to go w/ 900% placement by just setting the bids in a few cents
Support the show (https://www.paypal.com/paypalme/myamazonguy)
myamazonguy.com/jobs if you want to work at MAG
00:00 Amazon FBA Weekly Q&A with Steven Pope
10:30 Have you seen shipment being closed but it does not give you an option to reconcile and there is a future date when we can
11:34 How to choose which video will be the main next to the images
13:26 How do we add the "From the Brand" content
15:13 For A+ content, how do you get the "Compare w/ Similar Items" module in your A+? I only see "Standard Comparison Chart" as an option. Can you select the SKUs you want in the grid
16:17 What are your thoughts on Rebate Key and review-incentivizing programs like that
17:03 Can you tell us how much ad revenue you've made? Is there a revenue-generating focus for 2022
18:06 Despite having great SEO, full KW research my ASINs do not have a 1:2 ratio between sponsored and organic KWs
22:30 Do you recommend posting brand content on Tiktok for AMZ brands
24:21 How can I get AMZ brand to sell well on Shopify
25:25 Any company to use for AMZ Page Videos
25:43 Do you recommend doing Email marketing for an AMZ brand
26:18 Does AMZ allow us to include an insert card w/ a 10% coupon to shop on our Shopify website
26:47 When you have fully optimized a client’s listing, does your team ever go back and change the title or bullets? What’s their process in doing so and finding new or missing KWs
28:36 What was your launch & sales PPC & bidding strategy for your mom gift that managed you to rank top page and get such a low TACOS while launching
31:19 How do you decide if Amazon DSP makes sense for one of your clients
34:36 I see A+ graphics under “Info from Manufacturer / From the Brand” on some listings instead of the A+ under the product description
35:58 How do you balance work and family life
37:35 Any advice for managing inventory while selling seasonal products
39:07 How competitor videos end up on my page, and how I can target competition
40:54 What would you do with a KW that was selling and converting very good in PPC and suddenly it's getting more than usual clicks and spending w/ no sales
44:50 What do you use to report to your clients on the brand performance
46:33 I launched a manual exact PPC campaign 3 days ago and I am not getting any data related to any campaign
47:20 What is your advice to increase the limit and improve the sell-through rate
48:56 Do you know what paperwork is required to sell KN95 masks
49:41 When would you create variation vs separate listing
54:28 Can you put H10 to ask for reviews as Junglescout does
54:41 On your "I'm Not Drinking Alone I'm Social Distancing" Wine Glass page you have a "Discover Similar Items" section
54:54 I suspect one of my variations is bringing down my rating? How do I check the rating for each of my variations? is it worth breaking parentage because of that
55:30 Do you recommend Pinterest marketing
55:43 First review of product got 1 star. Now conversion has plummeted, before the 1-star review the sales were good
56:23 I wanna join your agency. I wanna learn more about Amazon. I've 1 year of experience and am happy to work full time without any salary
59:06 I've only clicked the video ads to see what others are doing so I can copy the good ideas
59:20 How to connect with an AMZ rep
59:37 If I have two brand registries in one seller central and an aggregator wants to purchase one of the brands do they have to buy both brands
1:00:13 The 1-star review was the customer saying the quality was good, they just were upset it was smaller than expected. How can this be striked
1:00:44 How much was your bidding when you spend $3k on that single gift for mom, Broad aggressive or low bid or in between
1:01:00 How can I share my direct product link on social media for ex
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 [Product Launch Guide] Amazon FBA 2022
00:16 Should you go all-in on 1 item or moderate strategy launch 3 products at the same time
01:12 Live sample items for discussion
02:24 Why launching 3 products at the same time is problematic
04:02 As an item increases in its velocity, the higher up it will leapfrog all of the KW rankings
05:04 A thousand KW indexed in 30days is successful
05:48 Free SEO guide: https://myamazonguy.com/search-term-optimization/
07:40 Don't miss the crawlable text on your A+ content
09:33 Get in 500 words in your A+ content
11:08 To be findable you must Index for hundreds of KWs
12:34 Advertising Logistics
17:07 Basic checklist on the listing
19:16 KW research using Helium10
21:20 Live demo on KW research
25:23 Stick with the product you understand the best
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Calculating Dimensional Weight https://docs.google.com/spreadsheets/d/1EhibaHbeUeyl6p07-tJ0FgpuZjtsunFe1m3uLul96hA/edit?usp=sharing
00:00 How to Reduce FBA Fees by 11%
00:13 AMZ FBA Fee increase
00:48 AMZ FBA Formulas
01:45 How to calculate dimensional weight
05:12 Download your google sheet tracker
06:20 Another thing to be aware of is the Storage Fees
08:47 In-Stock Head Start
Dimensional weight since Amazon is basing the FBA fee off of item weight or dimensional weight whichever is greater - dimensional weight is easy to calculate but people just make it way too confusing - it's simply L x W x H = X then divide X by 139 to get Y then you round to the next whole LB (a lot of ppl miss this part) - this is the weight that is used to calculate the FBA fee if using dimensional weight - so how do we use this info? you work backward to figure out if you can reduce your FBA fee by shrinking your dimensions slightly.. for example, if you have a product that weighs 2-3lbs but has the dimensions 16 x 9 x 3, your dimensional weight is 3.11 lbs (1693 = 432 / 139 = 3.11) and because of that .11 lbs of extra-dimensional weight, you're bumped up to 4 lbs and the next pricing tier from $5.79 to $6.43 or $.64 more per unit or an 11% increase in fees.. so what do you do? you have to determine whether it's reasonable that you can shrink your dimensional weight to 3 lbs or less by slightly reducing your dimensions L x W x H to equal less than 417 (which is just 139 * 3). If you can shave just 1 or 2 inches off like 15.98.9 2.8 = 396 / 139 = 2.85 lbs = bumped up to 3 lbs, not 4 - note dimensional weight is a factor in calculating your storage fees too.
NOTE: 18 x 14 x 8 is the Standard Size and if you exceed these dimensions, you're going to go into Small Oversized where the math is slightly different
Sometimes people want to know when they sent in a particular sku last, how many units were shipped in, etc but they think the only way is to go through the FBA shipments and find the last shipment for that sku.. Much easier/faster doing this - Reports - Fulfillment - Under Inventory - Received Inventory - simply enter sku and filter to date range wanted and it will identify all of the FBA shipments into the FC for that particular sku
How to see your estimated monthly storage fees for next month.. Reports - Fulfillment - Manage Inventory Health - in one of the very far right columns it gives you this amount - Momstir's estimate for November is $3164 right now.This is a good thing to know especially right now in the 4th qtr. This report also tells you ways that you can reduce your storage fees by doing certain things.
FBA fees: https://sellercentral.amazon.com/help/hub/reference/GABBX6GZPA8MSZGW
Inventory Health Report: https://sellercentral.amazon.com/reportcentral/MANAGE_INVENTORY_HEALTH/1
In stock head start: https://sellercentral.amazon.com/help/hub/reference/TBBP39NRMSMZK98
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Steven Pope Amazon FBA Weekly Q&A
10:18 Updates on MAG website
10:45 MAG PPC Jobs
11:39 ASIN B09B4RFKZT, out of the adult category. They still won’t let me advertise, saying the campaign is not compliant with Amazon Advertising's guidelines
14:54 Recently seeing items showing up first in search with ''featured from our brands'' when it is clearly not amazons brand, for example, Hemp oil, how is that possible
16:26 If I delete my ASIN in the UK marketplace, will that delete my listing in the US marketplace for the same ASIN
17:29 How do I find every single KW and product targeting that I never used in a giant list? Which report will contain that
18:40 We have a lot of KW and product targeting. How do you make sure you don't duplicate them when I build new campaigns when I optimize
20:09 Is there a way to track w/c KWs and products a competitor is advertising on, and how much they are bidding? As well as their Ad spend to total sales ratio
22:24 How long should it take for increasing the indexing for organic KWs once we do the A+ and backend
23:41 What's one thing you're going to start, stop, continue doing in 2022 for your company
26:27 Is there any way you will recommend to structure the images on the detail page, main+lifestyle+infographic or it will depend on the category and a product
29:57 Is it possible to have reviews removed that are "Not a verified purchase"
31:30 Should you get design patents on new products? Do most sellers sell w/o patents
33:07 Do you create a new campaign every time you optimize PPC and throw all the profitable KWs/product targeting in them
33:57 Customer always orders our product “A” via FBA. Now ordered product “B” by mistake. Returned product “B” and indicated she received the wrong item. AMZ gave us an NCX hit
35:34 Sending a new product to AMZ in polybag no box, the product consists of several parts sold as Set (decoration paper for parties), So how Amazon will calculate FBA fees, storage fees for it
36:59 What is the best way to protect my NEW product idea and design from someone to copy it and sell it on AMZ. I already have a trademark for it
38:10 If I will stop selling a variation of a product for a year is it better to "close" that ASIN or leave it in "inactive out of stock" status
38:37 Can H10 ask for reviews from customers just like jungle scout
38:53 Have you ever heard of Seller Support saying that they are not accepting applications when the category - backpacks - isn't gated or restricted
39:45 I am launching a new product in a seasonal KW like the Mother's day gift. What's your advice and how can I control my TACOS in order not to take away all the profits my profit margin is 40%
40:30 TIP OF THE DAY
42:26 is AMZ all about good converting offer and proper ppc\seo push for traffic
43:10 Can we still put a customer satisfaction or full money back bullet point in our listing
44:14 Link for TM filing
44:24 What about the thickness/height, some units are thicker than others inside the polybag
46:10 Can I register for US brand registry using UK pending TM
46:49 What's the average conversion you expect to get when you launch a product w/ 0 reviews
47:34 W/c email address (domain) should I be using when filing for a TM, brand, or company domain
48:10 What can you do if suddenly your very first review is 3 stars or below
48:18 How can we find clients
48:49 Is it true to say that organic traffic converts better than PPC traffic
49:46 Should I do AMZ live videos from my AMZ influencer account or from my AMZ brand account
50:01 How do you deal w/ the PPC of low-profit margin products - like no space for a decent TACOS
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 What PPC rank should you be going for
00:44 Showcase how you can look at your organic rank or PPC rank
02:35 How to track Keywords
03:21 Typically, it's slot 3 & 4
05:10 I'm already in the organic position 1-4, should I still be doing PPC
08:24 You can do a nice video Ad placement
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 PPC AMA with Better AMS Destaney Wishon
10:00 Introduction of Destaney Wishon
10:35 What does BetterAMS do
11:00 Under Amazon Brand Analytics – are there any pages that you like to use to gather data to formulate campaign strategies? (Amazon Search Terms, Repeat Purchase, Market Basket, etc.)
12:56 Which campaigns should you spend time/money on with a tight budget to get the most "bang for your buck"
14:356 In the supplementary category, what is the best way to know the CRO and CvR of my competitors
16:23 How do you decide bids? Is there a specific calculation that you do according to your targeted ACOS? Or is it just according to the bid suggestions provided by AMZ
17:54 What data/criteria do you use to determine when to move a good performing KW into its own campaign
19:22 What PPC strategy is best to launch new products in the gift set category
21:18 How would you structure campaigns for launch when you have a product with a price higher than average on AMZ? Is there a specific strategy you will suggest or approach to take
23:18 We have 450+ active campaigns. Is it time to use PPC automation tools like Helium10
26:27 How did your PPC performance change year over year? What is the difference in CPCs and ACoS
27:42 Will you suggest launching a campaign with minimal or 0 reviews and if you do is there any advice you can share on what to focus on or how to structure for possibly better performance
30:07 How do you use the new budgeting tools in Amazon
31:30 How can we check our organic orders on KWs we are targeting in PPC
32:51 What is a good Acos for a non-Vitamin Supplements
34:31 How much of my budget should be for good performing Ads/KWs and how much for research KWs
35:33 I don't use phrase and broad targeting. Should I start doing and what to start with
37:43 Does dayparting work (turning on & off your Ads at specific times of day)? Do you think Amazon will ever add that feature to advertising
39:32 How do you use the CVR metric when optimizing bids? Because when you lower the bids, your placement decreases which help with the CPC but the CVR decreases which means the ACOS will stay the same
40:46 We have a seasonal valentines day and mothers day product - what time frame would you recommend that we begin to push PPC on KWs for those holidays to get the best results
41:51 I have 2 auto campaigns one with .39 cent bid and one with .45. I want to stop one of them both from performing well and making many sales. Which to stop or just reduce both budgets
42:47 If the Amazon suggested bids are mostly $2 above, do you still add a 20% bid increase? Do you use fixed bids
43:16 I am launching a new product in really seasonal KW. It's almost zero within a month, it becomes a 500000, and inside 30 days it's almost zero again. What's your advice for general strategy and launching
44:33 How important are SB Headline Ads for purposes of scale
46:41 How often do you change daily budgets
47:12 We have products in a very competitive category (Toys & Games›Building Toys›Figures). We have to compete with Lego but we are a paperboard toy figure. What are the best campaigns keywords to compete
50:05 I have 15 SKUs with several variations each. Approximately how much time each day or week should I spend on PPC management
51:02 How do you check TACOS? Is it as a whole or per product
51:38 What's the difference between CPA and OPA
52:51 What bidding strategy (fixed bid?) would you use to launch a product that's unique in the sense it's a combination of product A and product B and we are the only one making this combo
53:14 Keyword targeting or product targeting
53:58 What is a good CVR for video ads? Do they generally perform better overall than other ad types & why
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Anthony Cofrancesco of PickFu joins Steven Pope for a Live AMA!
Get 50% off PickFu.com/myamazonguy
See our LIVE test results:
https://www.pickfu.com/results/ngkKMDq9V6-which-image-is-most
https://www.pickfu.com/results/X39rljffSb-which-two-images-in
PickFu is your platform for gathering real-time insights from real consumers. Try it now! Since 2008, thousands of businesses have trusted PickFu for consumer research. View Pricing. Subscribe To Newsletter. Become An Affiliate.
00:00 How to Master Images & AB Testing with PickFu
10:00 Introduction of Anthony Cofrancesco
10:42 50% off! pickfu.com/myamazonguy
10:55 Why people should run an A/B test
11:42 Sample of an A/B test
12:27 How could I use an A/B test to take my game to the next level
15:04 When doing AB test with PickFu for a potential product, Will other sellers/competitors see the results
15:59 Sample of A/B testing the angle of the image
16:51 How do you find your testers, pay your testers and can I target a specific audience such as Fishermen
17:56 Tear Down Thursday by Anthony
23:53 Is it possible to target price range on the adverting. In case customers filter price range then only my ad will show up
24:49 What is your top 2 or top 3 test you want to run on a listing or main image to make an improvement
26:13 How to run a PickFu test
29:19 How long have you been doing PickFu testing
29:30 How has the A/B testing game changed on Amazon n the last couple of years
34:20 ASIN REVIEW: B072F6QR84
42:18 ASIN REVIEW: B09FRVTQ7S
48:48 ASIN REVIEW: B07MRJ25F9 with Live PickFu testing setup
57:30 ASIN REVIEW: B00V2CJJWA
1:11:35 PickFu test results for B07MRJ25F9 - https://www.pickfu.com/results/ngkKMDq9V6-which-image-is-most
1:12:29 PickFu test results for B00V2CJJWA - https://www.pickfu.com/results/X39rljffSb-which-two-images-in
1:15:55 ASIN REVIEW: B09CZ8NYX9
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Configure shipping here https://sellercentral.amazon.com/sbr/template?request=%7B%22templateId%22%3A%22legacy-template-id%22%2C%22action%22%3A%22edit%22%7D
00:00 Amazon FBM Shipping Settings
00:14 How to fulfill FBM orders through USPS only
Hi everyone! I have a brand that would like to only fulfill FBM orders through USPS. Is it possible to have USPS as the only shipping carrier option? If yes, are there any consequences/risks associated with doing this?
Yes, you can use an automated shipping template and deselect all of the carriers except USPS. The only downside is that the delivery costs might be higher or it may affect the delivery date displayed on the listing since only once carrier service will be available
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Product inserts to generate user images are highly recommended going into 2022 for your Amazon FBA growth strategies.
00:00 Amazon FBA Product Review Generation Strategy in 2022
00:18 The 1st strategy we used
00:49 Request A Review Button
02:31 Product Insert Review Generation
03:56 Amazon Rampant Clamp Downs
05:39 What you need to do going into 2022
06:15 What you should do instead
07:31 Spend money on PPC
08:16 You can launch an item w/o review generation ahead
08:26 Your magic number of reviews
11:29 Change your product insert strategy to an incentive to engage your brand
13:34 The Amazon Social Posts
16:12 User engagement generation is the future of product review generation
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
Amazon,seller central,My Amazon Guy,amazon consulting,AmazonFBA,AmazonSelling,amazonsellertips,fba,amazonfbatips,amazon fba tips,product review,review gen,review generation,5 stars,1 star,how to get more product reviews,fba product reviews,order generation,engagements,product inserts
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
You might start noticing the Answered Questions Link disappeared from next to the reviews/ratings at the top..
We were trying to troubleshoot this for a client and found out from SS that
"I would like to inform you that the number of answered questions link has been discontinued certain categories.Furniture, home, Home improvement, kitchen, lawn & garden, pets, art & craft. Also, all of Hardlines no longer have the link.
As your ASIN is in the Home category so it does not have the link anymore."
00:00 Amazon Questions & Answers Link
00:26 Amazon is removing the link from the PDP
00:57 You can still find the Questions and Answers on the PDP
01:16 Cool tip on how to access it directly
01:58 Another cool tool, bagels.io
It might not be impacting every single listing just yet but I just checked some pet food https://www.amazon.com/dp/B01LNB6SKU and this sku with 87 answered questions also no longer has that link next to the reviews/ratings
I presume the primary issue is that it's not there for customers who may use it - but if we ever needed to link directly to the Q&A section of a PDP, we can still do so by adding #Ask to the end of the URL like this: https://www.amazon.com/dp/B01LNB6SKU#Ask
Even works on PDPs that don't have that link at the top anymore.
The # thing works on pretty much works on almost every website and web page. Basically every element on a web page has a name/id, and you can tell your web browser to jump straight to that part of the page by adding #ElementName at the end of the URL :magic_wand:
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
09:56 It's Jason Mastromatteo stepping in for Steven Pope
10:22 What I need to do to optimize my auto campaign. ACOS was 40%, but is now 200%. Where should I start to optimize? Which report to look at?
11:23 How often should I optimize my PPC campaigns overall
11:44 Can you please walk us through your process of campaign optimization
12:26 Can anyone copy and sell my PL design on AMZ if it's not patented in USA? Doesn't brand registry take care of it as infringement even if it's not patent
14:53 My listing was marked as adult and can’t advertise. ASIN B09B4RSDMD
17:54 Customer receiving the wrong item. When they email through my website I refund them and send one MCF. I tried to test buy and they send me a wrong item. I already returned the item to AMZ for replacement, and the replacement is still a wrong item
19:50 Do you know w way to do a ASIN bulk upload for videos instead of adding them one by one
20:36 Years ago we had Amazon link two seller central accounts together (separate brands) to be accessed by one email address. Now support tells us it’s impossible to unlink them
22:06 I need to find a person or a company that can help me produce a professional Amazon Live. Split screens, text overlays, image inserts, etc.
23:55 I created a new parent and titled it Dinosaurs. Put my 3 dino gnomes in it. Does that parent title get any SEO juice? Should I replace Dinosaurs with a real title
24:36 I had a temp inventory increase so I created multiple shipment plans with ship date between Jan to June. I read that Amazon closes shipment after 90 days Does 90 days begin after ship date
25:46 I’m concerned that If the 90 days begins from the day I create shipment which was yesterday than will shipment I created with ship date after March be closed
26:09 What is the best niche for 2022
26:57 I have a new account with PPC naming associations that make no sense. I want to blow everything up and start new. What's the best practices for moving old PPC campaigns ( 50 plus keywords) to New campaigns (10 keywords per campaign Max)
29:09 So anyone can just copy the product and just put on brand name and sell same product in own listing
30:29 If I move some of my products from first brand registry to second brand registry on the same account will product reviews be effected? How will adding a second brand registry effect inventory limit
32:54 How to find product in UAE
33:47 DId everyone see advertising sales drop through 23rd Dec to 29th December
34:28 Creating a new listing under a specific category and amazon changed it to a different category. Couldn’t change it under edit listing as that option is grayed
36:00 Can you please tell me the difference between using Amazon Search Term - Search Frequency Rank & Jungle Scout’s Keyword Scout - 30-day Search volume (exact)? The numbers are quite different
37:44 What are the strategies for those Products which has very low number of KWs
41:22 Can you give a small brief about AMZ dropshipping
44:06 Few days before, amazon stopped cutting the sold balance from my PPC and they stopped my ppc. So when I check my campaign manager, it says 'payment failure
45:08 What's a good ACOS for supplements
46:23 What should I add in backend search terms during 1st phase. Should I add highly relevant KWs & Spanish words then follow pink words technique at 2nd phase
50:30 If you have to launch a product, what will be yours in 2022
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Default Parent Model (DPM) - When an ASIN is under a DPM model then the information for the parent ASIN would be reflected on the detail page for all child ASINs under that variation.
Default Child Model (DCM) - Under a DCM model the detail page reflects the information for that particular child ASIN and not the parent.
00:00 Why images in the parentage are the same?
00:36 There are only certain types of parentages that will have unique images between them
01:23 Difference between Default Parent Model and Default Child Model
02:33 What to do if you are stuck in DPM?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
This is a broad question and everything helps.
If your trying to scale an account, what's a few strategies you guys use to find new targets?
Scenario for prospective:
You've got your top 10 competitors, you've set up AD segmentations, its been several months, ADs are doing well but now your at a plateau.
Easiest way to increase revenue would be to increase AD spend but do you guys ever branch out to find new keywords for new eyes? If so, how do you do this?
Our ppc team has co-opted @Steven Pope’s seo strategy for just that purpose on ppc (broadening search)
Identify the keywords your product currently organically ranks for 10/20-50. Within that filter
sort for highest volume, highest relevancy terms (edited)
use the best 5-10 (depending on specific data points) as new kw campaign(s) to try
also goes without saying you should be reviewing the STRs from any current campaigns where they exist
00:00 Strikezone Keywords Tutorial
00:41 Demo
01:15 Use any AMZ click data tool, for this instance Helium 10
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Check the widget here: https://sellercentral.amazon.com/help/hub?ref=header
Troubleshooting Tip for Yanked Listings - Determine Why a Listing is Not Displaying - ASIN
00:00 Troubleshooting Tip for Yanked Listings
00:48 Determine why a listing is not displaying
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Weekly Q&A
09:55 Jason Mastrometteo filling in for Steven Pope
10:12 Amazon GOOD NEWS!
11:20 Customer support says if I update the parent title it will appear the same for all of the children
12:27 Is there a way of finding what a competitor is spending on AMZ AdWords
14:00 How long do you have to sell at a higher price to qualify for the strikeout price
15:29 How do you do your planning for the new year? What factors do you consider for each client
16:45 Would you consider lightning deals for Jan - New Years' resolution-type products? How are you looking at promotions w/ restock limits post Christmas
17:35 I see that my product will not be the buy box featured offer when someone has a lower price anywhere on the internet. One exception seems to be eBay. Is eBay not scanned by AMZ for the lowest price
18:18 My ads for November show I got 1000 clicks but my total account in the business report says I had 780 page views only
18:56 I am not able to add any new variation as Amazon keeps giving category errors whereas the node is absolutely correct as per Browse Tree Guide
20:54 As a beginner, once you have an idea for a product, how would you go about validating if this is a product you want to pursue and sell on Amazon
23:11 If you were to start all over again, would you do Amazon right now. If yes, why? If not, why
24:11 What kind of realistic profit margins and growth would you expect in the first year? How about after 3 years
25:09 Amazon mislabeled some of my inventory and I had to create a removal order. Can I send back those products with the correct Amazon labeled stickers, or do I need to apply new stickers
25:29 In a nutshell, how did you get that new dog product (that Steven posted on Youtube) to rank so good in 30 days? outside traffic? PPC? Giveaways
26:35 If I have 5 variations of a product then if run PPC on parent ASIN, do all variations will rank
26:56 What if the difference between the AMZ vine program and AMZ early review program
28:51 Why we do keyword indexing
30:00 Text in A+ content indexed by amazon
30:51 What can I do if I get patent strike by my competitor
31:36 Is there any specific order a title must be in for SEO optimization
33:14 How should I give away the newly launched product and Does Helium CPR are 100% correct
34:22 Just started selling a couple of months ago so this is my first Christmas. I’m expecting that sales will be down on Christmas eve and Christmas. Is that accurate
35:44 What's the best way to create a Parent-Child listing? We sell clothing and always run into issues where Amazon separates child from Parent Listing again and again
37:11 Should I write 0 density keywords in the title? how many 0 title density keywords we can write in the title
37:21 What is the best Strategy nowadays for Inventory Planning
38:11 How can we Change our Category
40:26 Which one is better in terms of spending Ad budget, to have a wide range product portfolio or limited product portfolio
40:59 What to do if a product is patented
41:35 My PPC ACOS sometimes is going too high. What campaign would you recommend to turn off AUTO MANUAL
42:23 How to resolve PPC dashboard not synchronize with Sales Dashboard sales
43:21 how to know the remaining inventory of child listings(variations)
43:52 how many units we can send to FBA as a new seller
44:29 We have an FBM store with 18 sales for PPC while 5 sales only in the business report sales dashboard
45:15 Can we go rely on a 1-year-old supplier on Alibaba with 0 diamond
45:29 Why the bid is increased for the branded keywords in season(search is same as previous)
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Uploading inventory file on Ebay
00:10 Ebay Business Policies
01:08 How to create new policy
02:08 File Exchange Basic Template Instructions
03:00 US New Structure
03:14 Ebay File Exchange
03:52 Generating the template
12:46 Download the flat file in .csv format
12:55 How to upload the flat file
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
Ebay File Exchange FAQ: https://pages.ebay.com/file_exchange/SMP_faq.html?id=1
Ebay File Exchange Template Guide: https://pics.ebay.com/aw/pics/pdf/us/file_exchange/File_Exchange_Basic_Template_Mini_Guide.pdf
Ebay US New Structure Oct 2020: https://ir.ebaystatic.com/pictures/aw/pics/catchanges/2020/US_New_Structure_Oct2020.pdf
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How to Fix Anything Amazon Vendor Central
00:23 The Item Maintenance Form
00:53 How to fill up the item maintenance form
02:05 How to submit the item maintenance form
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How to Bulk Update Handling Time, Price, & Quantity
00:38 How to download the inventory flat file
01:31 How to fill up the inventory file
02:42 How to upload the inventory file
03:14 FIle to be uploaded should be on Text (tab delimited) format
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon Formulas
00:31 What are the different equations and formulas for Amazon
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 What is the new version widget
00:16 Where in the detail page is this new widget
00:32 How to add or remove new model link on detail page
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How to Start Selling Amazon FBA (2022)
10:59 What is your top advice for beginner seller in choosing product to sell
12:45 If you had to do Amazon FBA all over again as a beginner, what would you do? What goals you set for the first 6-12 months of being a beginner seller
15:04 Do I need to do trademark and brand registry before launching the first product
15:58 Is your company a part of the Amazon IP Accelerator program
17:41 Who do you use for your YT thumbnails? They are on fire
18:17 Do you have a recommendation for an app that tracks real-time FBA profits
19:07 For FBA, would Amazon ever pick and scan an item with an FNSKU label that doesn’t belong to the bin
20:15 What are your best practices for using Amazon posts
21:33 What are your best practices for using Amazon Live
22:21 How do you forecast sales for a new brand that signs up with MAG
24:17 I have to pay $10-25 to ship FBM, customer picked free standard shipping. Does this have to do w/ the new Shipping Setting Automation by Amazon
26:47 Do you help brands w/ generating reviews
27:20 I just launched 2 gift set w/o any reviews 4 days ago, in the pamper gift category AMZ UK. I'm doing PPC but the budget lasts me until midday. 1 manual and 1 automatic campaign
30:33 I know it's quite expensive during this time of the year, but is it worth increasing the budgets
30:40 Any strategy to survive in AMZ dominant niche
31:04 What would the average net profit margin be for your clients
32:34 If my sales are $100,000/mo on AMZ, what sales numbers should I expect if I start selling on Walmart
33:29 I understand that CTR and conversion rates can vary depending on the category and other factors, but for supplements in general can I use a benchmark of 0.3% for CTR and 10-20% for CvR
35:13 Should the concept of CTR and conversion rates be different for PPC vs SEO
37:47 I'm launching a new candle holder that can be sold in 4 groups of KWs (candle holder, gifts, cool stuff, decor) statistically, w/c groups should I target first
38:48 Did you sell any of your brands before, and what are your thoughts on selling brands
40:20 Does AMZ prefer low priced items if the quality is ok
42:56 I've been receiving global reviews even though our item is only sold in the US
43:49 Do you prefer coupons or strike thru pricing or a combination of the two? How do you decide what to use for each client
45:50 Having an IP issue and a competitor removed my selling rights to my main product
46:54 Is AMZ market giving the best for low price high sales velocity products
47:08 How to know the monthly revenue of a product in Saudi Arabia
47:17 What would be your best suggestion when we got out of stock
48:06 What advertising campaign structure would you recommend
48:50 I'm getting only organic sales not getting any sales on ads
49:02 How much time does a Private Label product takes to give profit in the UK for stationery and office product w/ the price of 12.99
49:30 What AMZ advertising campaign would you recommend between deal voucher prime exclusive
49:39 I'm getting 5461 error while creating a new product. I tried the same barcode on another seller account (brand registered) it worked
50:36 Regarding Subscribe and Save option on the detail page is something that comes from AMZ or seller can sign up for it
51:16 I'm trying to create a storefront for my business, but after I hit submit I'm getting a lot of "not eligible) flags for my categories
52:11 Buy Box wins percentage on seller central dashboard fluctuating wildly; in the morning it is different and later in the day it is different
53:11 How much inventory we can store in FBA as a new seller
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Welcome to My Amazon Guy's weekly Q&A!
09:54 Jason Mastromatteo stepping in for Steven Pope
10:23 Been trying to launch my products on AMZ but it is suppressed due to requiring approval to sell, but already got the approval to sell
12:43 I'm working with your MAG team on resurrecting our UK listing for 2 months now. It was hijacked, rebranded to their name (despite the fact we have a brand registry)
14:04 Will AMZ really destroy the products on the day it says it would
14:37 Do you have a recommendation for an app that tracks real-time FBA profits
15:06 For FBA, would AMZ ever pick and scan an item w/ an FNSKU label that doesn't belong to the bin
16:11 Any experience w/ kindle direct publishing or do you manage any clients w/ this
16:22 When uploading A+ content to ASINs, do I have to do it each child w/in a variation, or can I apply to the parent and content goes through the entire family
16:56 What do you use to create your thumbnail graphics for your videos
17:06 I have BR on a brand and one item has multiple pages of the same exact product. How can I merge them all together into 1 page
18:52 I have a brand that is BR and someone added his listing to my variation page and he changed the name of all pages to match his brand and he is also BR. How can I get AMZ to change back the name
19:48 We had someone running our AMZ store and she didn't register all our products. Our top selling products are registered to another person who puts them in the wrong categories and target audience
21:17 I tried to add a VA to my AMZ UK account and when I try to grant permissions, AMZ is asking to upload ID, can I give the same ID as my original account
22:00 Does it pay to use for AMZ CA and UK Payoneer to receive the AMZ payments instead of direct from AMZ
22:43 What is a good click-thru-rate % and conversion rate % for a sponsored brand video campaign aad in the supplement category
24:09 I'm having an IP infringement case against my top seller. I didn't get any email from AMZ about it at all. They denied our appeal twice.
26:47 You got me my TM BR months ago, super fast! How do I find the status if it is "stuck" or was denied
28:30 How does a brand become a sourcing partner for AMZ Brands
29:08 What's a good rate to pay a Philippines VA who will look after my whole AMZ account
29:42 I have already sent my gift set to AMZ today. For shower steamers, should I have added the expiry date on the outer gift box and the outer carton
30:50 Is 450 a low IPI score? What should I be aiming for
31:55 What to do with seasonal FBA items
32:26 What's the max number of products you went enter in a product targeting campaign? What's the max number of KWs you would enter for a manual campaign
33:06 PHase 2 of SEO (Matriculation) is a bit confusing when going over that, is it just removing KWs that don't work or removing pink words that are not being ranked
33:53 I have a product that is getting no love on AMZ, yet sells on other platforms
35:25 I have 100 products, all are linked to my brand except for one product, what is your checklist to debug why the product doesn't link to my brand, ASIN: B07BD4M5KZ
36:29 AMZ lost some of my inventory. Don't know how to provide what they are asking for
37:46 Should I allow Amazon to buy my products locally and sell them globally, is there any risk
38:43 How to check if my product is flagged as an adult product
41:54 I'm getting out of stock and local sourcing is not possible due to the peak of Q4
43:43 Does AMZ charge the credit card automatically for the PPC if there is not enough money in the account balance
44:00 I have a variation listing with 3 colors. I want to add a variation of different quantities. Do I have to use a flat-file for this
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Welcome to My Amazon Guy weekly Q&A
11:09 How do some of these Chinese companies sell items for so cheap
12:43 I like the information Sellics provides, but too expensive. Any other options? Is there a way to obtain campaign "benchmark"
14:52 I often get postcards that say leave a review for a refund or a free gift
16:07 My 3PL sent in the wrong box of products, what happens now? Will AMZ send out the products even though the FNSKU stickers will indicate a different product
17:02 Why aren't my KEP product features points not showing
17:30 How do you phrase in your ticket for a brand name change
19:02 What can I do to mitigate returns/bad reviews
20:45 Any ad types when we can target shoppers who bought our competitors' SKUs
22:20 The "current balance" field in the AMZ Seller App, is that with or without PPC spending
23:11 Helium10 X-ray is showing that a competitive SKU w/ a few variants all have about the same revenue. Is that review the total of all the variants or is each variant truly making about the same
27:37 I see some listings have multiple videos as their 7th image on their lists. How is that achieve
27:54 In a refund notice from AMZ, "initiated a refund in the amount of USD 1.01" Why would it be such a low amount of refund, when my product sells for $25. Another refund notice says the return reason is a general adjustment
28:52 Can you share w/ us your ACOS and TACOS for your Age of Sage best sellers
30:33 Can I add a virtual bundle SKU to a comparison table in A+ content
31:43 What specific things do you focus on in year 2 planning w/ a client
32:59 Is it ok trying to upscale the product on another product's A+ content. It's a bundle for the main product
34:37 How to optimize Alt text in A+
36:09 Does AMZ consider unverified start rating/review valid
36:38 I don't think my product would be a good fit for vine, very niche. What's the best way to approach getting early reviews
37:29 Usine name brand name items in a bundle w/ your own private label item, any issues w/ using the brand names in the titles, bullets, backend
38:54 Launching soon, should I worry about competitors leaving negative reviews on my new product? What can I do to protect myself
39:46 Does not having a patent or TM sealed but only filed affect what an aggregator will pay for your company
40:03 How did you decide on what supplements & cough drop to buy on AMZ
40:55 What's the minimum profit margin for product to work with it
41:35 What should our strategy be for Christmas
43:56 What is your current view on using "gift" in title and listing in general
44:45 Can I get the full category listings to be sent to me in Excel instead of .txt
44:45 How do I join the community
45:24 Why aren't the features of my key product showing on my product page
45:43 Last week I had an AMZ Rep email me and ask if wanted more inventory space
46:18 AMZ removed our FBM possibly because of the low Valid Tracking Rate. 3 of 15 our tracking numbers were not recognized as correct by AMZ
46:35 What do you think is the best strategy to scale your business in the holiday season
47:39 When do you create a variation for a product and also a single listing. How can a vendor upload country-specific images
48:25 Newest updates you could share from AMZ, policy changes, black hat tactics now that used to be not, etc
49:33 Can I sell a branded product AMZ is already selling
49:50 An AMZ guru is promoting their "FB course group" to buy each other products to exchange reviews on their products, will they get shut down for this
50:28 If AMZ ask a customer to keep a product due to their mistake w/ shipping and slightly damaging the outer box, then refund that customer, will AMZ reimburse me, or have I l
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA Launch Tip
00:07 Why do you need to set both release and launch date
00:49 How to set both release and launch date
01:22 Difference between the launch date and release date
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
If a product is search suppressed, you can see it by searching the ASIN on amazon.com. Then, it is possible that the ASIN is missing the browse node. SC ticketing solves the problem.
Remove medical, prohibited claims from the listing as well as A+ content. ( I used to forget to check A+)
Title
Description
Bullet Points
Search Terms
A+ Content
Appeal: Product Condition Complaint - Used Sold as New
Read “Performance Notification” thoroughly.
Touch upon every point in it in your appeal.
Cite the Amazon policy regarding this in your submission as read.
Have to have an invoice.
00:00 Top 5 ASIN Troubleshooting Hacks
00:13 ASIN missing the browse node
01:04 Restricted Product Policy Violation
02:47 Product Condition Complain
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Download a report on all the aggregators https://myamazonguy.com/amazon-aggregators-a-profile-of-risk-and-return-from-the-digital-frontier/
Sell to an aggregator at amazonaggreagtors.com (To find the right one)
Prior to founding Global Wired Advisors with Jason Somerville, Chris Bodnar, and Chris Shipferling, Joe was the global head of funding for Wells Fargo’s trading and investment banking division, Wells Fargo Securities. There, he oversaw the daily financing of $110 Billion of broker-dealer assets, and between $25 Billion and $40 Billion of additional capital market’s deal flow annually across all industry verticals. Prior to joining Wells Fargo, Joe managed the Structured Finance desk at Deutsche Bank where he was responsible for building structured derivative solutions for bank clients and hedging interest rate and equity market exposure. Joe began his career on the floor of the Chicago Mercantile Exchange where he traded foreign exchange and interest futures for some of the world’s largest investment banks.
He has an undergraduate degree in Finance from Virginia Tech and has completed graduate work at the University of Chicago in Quantitative Finance. Joe is also a GARP-certified Financial Risk Manager and a member of the International Association of Financial Engineers.
00:00 Diving Deep on Amazon Seller Data
10:24 Introduction of guests: Joe Hogg and Rob Salmon
11:45 Amazon Aggregators: A Profile of Risk and Return from the Digital Frontier
15:21 What are people observations over the weekend (Black Friday/Cyber Monday)
17:25 The aggregators are all trying to exit first before the money drys up
21:20 Favorite page/particular exhibit on the report
22:40 Why Walmart hasn't caught up
27:12 Do you think there are enough 3rd party sellers that fit the criteria most aggregators are looking for? Sales treated than 500K a year? I don't see there being enough brands for all these aggregators
29:23 How many total brands sold to aggregators
33:02 China direct-to-consumer analysis in the report
24:51 Can you give an example of an aggregator going direct B2C - does that acquiring the manufacturer/supplier?
36:34 New stats on amazonaggregators.com
41:32 There are even bigger players that are gonna come in
42:58 Would you ever reach out to an aggregator or wait for them to find you?
43:54 Why all should use Global Wired instead of going directly to an aggregator
47:29 What's your idea that aggregators and big companies are narrowing the path for small PL sellers?
amazonaggreagtors #globalwiredadvisors #joehogg
Support the show (https://www.paypal.com/paypalme/myamazonguy)
sellercentral.amazon.com/selection/new-products
sourcing
00:00 Product Sourcing Research Tutorial
00:15 Product opportunity explorer
02:01 Advance Research
05:26 Opportunity Score
05:55 CAUTION: Everybody gets the same data set to work with
06:25 Your data set is customized based on what your account already carries
08:03 You can export it to excel
10:01 We got Helium10 50% discount
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
amazon product research,amazon product research criteria,amazon product research for amazon private label fba,amazon product research free,amazon product research software,amazon product research techniques,amazon product research tool,amazon product research tutorial,amazon product research 2022,how to find a profitable product to sell on amazon 2022,amazon fba product research,product research amazon fba,amazon fba product research 2022,fba product research
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Hire My Amazon Guy to grow your sales: https://myamazonguy.com/
00:00 Best techniques to increase sales quickly on SC
00:47 You need to do everything in your power to grow traffic and conversion
01:21 Do you have 500 words of copy in your A+ content
01:59 Make sure you got 100 characters of Alt-text
02:12 Conversion rates need to be improved
03:44 Catalog Merchandising
04:39 Book a coaching call
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Click here: https://sellercentral.amazon.com/grow
00:00 Amazon FBA Growth Opportunities
00:08 Growth Opportunities tab
00:31 Increase Subscribe and Save Funding
01:12 How to increase the fund
02:08 Other opportunities on your catalog
03:19 4 jobs of an E-commerce seller
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Check your Conversion Rate here: https://sellercentral.amazon.com/pricing/health/ref=xx_xx_dnav_xx #shorts
00:00 How are your Black Friday sales
00:11 Under 20% conversion rate
00:21 Up to 43% on Black Friday
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon Agency Remote Jobs: https://myamazonguy.com/ecommerce-jobs-duluth-georgia/
My Amazon Guy Employee Reviews: https://myamazonguy.com/employee-reviews-of-my-amazon-guy/ (Glass Door into My Amazon Guy)
00:00 Competency-Based Hiring
00:25 We are hiring for competency
01:14 Attract more talents
01:51 What is Culture Index
03:28 We give away all our trade secrets
04:02 10 immediate action items to improve your competency-based hiring
04:10 1) Write down the top 3 problems that the role need to solve
04:27 2) How will you measure success
04:53 3) Model your best performers
05:20 4) & 5) Top grade talent pool & index the candidates
06:57 6) Increase your transparency in your roles and job descriptions and expectations
09:01 7) Make a single hiring process across the company
11:24 8) Get started
11:37 9) Always be hiring
13:20 10) Treat candidates like customers
14:36 MAG structure
15:31 Employee Satisfaction Surveys
16:59 MAG Core Values
18:12 If you're interested to apply at MAG
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Book a coaching call with Saban here: https://myamazonguy.com/book-a-coaching-call/
00:00 How to Fix Title ASIN Conflict Error
01:03 Walkthrough on how to fix the issue
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 How does price affect sales
00:30 Is it better to choose a price and stick with it
00:55 Looking at the data
03:12 It's better to be more consistent with the price
03:44 Helium10 promo code
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I couldn't agree more with keeping SKUs all CAPs. The last thing anyone ever thinks about when cross-referencing SKUs in Google Sheets/Excel is if the formulas they're using are case sensitive (some are, some aren't).
Also, Seller Central searches ARE case sensitive, so you would never know you had two SKUs with the same name in different caps by searching by the SKU, lol.
Sooo unnecessarily messy. All CAPS SKUs for the win. :100:
00:00 SKUs are case-sensitive
00:25 Why recommend ALL CAPS on SKUs
00:53 Come up with SKU naming convention
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Click here to find the setting: https://sellercentral.amazon.com/recoveryui/removal-setting/automated-unfulfillable
00:00 How to Disable Amazon Refurbishments in Seller Central FBA
00:17 Walkthrough settings
00:36 Disable refurbishment
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Are Keyword Phrases Case Sensitive
00:20 Do you need to capitalize keyword phrase
00:43 Actual test on amazon.com
01:07 Do you need to have an exact match of the keyword phrase
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
SHAME on Amazon. I can't believe they pull crap like this. See the forum post-Amazon modified: https://sellercentral.amazon.com/forums/t/i-m-mentally-exhausted-please-help/924151
00:00 Amazon is becoming a monopoly
00:14 One of our clients can't update their price
00:32 Francisco Validez, Account Manager from My Amazon Guy
01:51 Amazon sells the same product
04:42 Amazon own ads as "Featured Products"
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
This video walks through a few key reports and where to find them.
00:00 How to Find Tax Information in Seller Central
00:35 Walkthrough inside seller central
01:15 1099K document is for income tax
01:47 The business report is not a great place to get your annual sales in Amazon
02:14 The Payment Dashboard
03:18 How do I understand the beginning inventory and ending inventory
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Template File Upload Tutorial
00:05 The UPC Field
00:59 Testimonial from Robert Lindstrom
01:53 How to fill in the UPC field inside Seller Central
04:07 How to upload the flat file
04:30 How to download Category Listings Export Report
04:53 How to enable the Category Listings Export Report
05:53 If you have a data problem that you can't fix on your own
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon owes you money
00:12 How to quickly get hundreds or possibly thousands out of Amazon
00:31 via FBA Inventory Reimbursement
01:29 via FBA Inventory Adjustments Report
03:02 Sample case filed
04:20 Check out My Refund Guy
05:15 We are now 100 strong
🐾Automate Clawback Reimbursements with My Refund Guy: https://myrefundguy.com/
✨ Request Reimbursement https://sellercentral.amazon.com/help/hub/reference/GGEV4254LJJ9BAEG
😍 Download Inventory Adjustments File https://sellercentral.amazon.com/reportcentral/INVENTORY_ADJUSTMENT/1
Go in your Amazon account Reports-Fulfillment - Show More under Inventory - Inventory Adjustments - Download - Exact Dates (Go back as far as you can) - Request CSV Download - Filter Reason to M, 5 - Filter unreconciled to 1 or more - Delete Duplicates under Data (FNSKU)
Go to this link
https://sellercentral.amazon.com/help/hub/reference/GGEV4254LJJ9BAEG
Copy each FNSKU at the bottom, and request reimbursement. This will most often be instant reimbursement to your account.
Reimbursement for damaged inventory is a similar process – you can use the exact same list but go to - unreconciled and select all - Filter Reason to 6,7,E,H,K,U- Filter unreconciled to 1 or more - Delete Duplicates under Data (FNSKU)
Go to this link again
https://sellercentral.amazon.com/help/hub/reference/GGEV4254LJJ9BAEG
Copy each transaction ID in the box under “check warehouse damaged reimbursement status”, and request reimbursement.
This will obviously only works for FBA skus so if you get a drop down menu to choose a sku, pick the FBA sku
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aC
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
00:12 How to disable a sale on your seller central
01:56 Book a coaching call
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
00:17 How to convert Seller Feedback to Product Reviews
02:54 Where seller feedback shows up
Go to your feedback manager: https://sellercentral.amazon.com/feedback-manager/index.html#/
Click on the order
Request a review
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Product Opportunity Explorer
00:19 Browsing Product Opportunity Explorer
01:59 What kind of search terms people are using
03:40 Alternative to Blackbox with Helium10
Learn about explorer: https://sellercentral.amazon.com/help/hub/reference/NJ4YRTXWLMBY38U?ref=efph_NJ4YRTXWLMBY38U_cont_G2&
Opportunity Explorer
Opportunity Explorer is a tool to explore customer demand for new product ideas. To access this tool, go to Opportunity Explorer or navigate in the Menu to Growth Product Opportunity Explorer.
Note: Opportunity Explorer is currently in limited release in US and Germany, and will release more broadly in US and Europe through 2021 and 2022. If you do not have access yet and are interested, contact us. Refer to the FAQ on this page to determine if you need to request access or configure User Permissions.
Opportunity Explorer allows you to understand Amazon customer search and purchasing behavior to evaluate if there is unmet customer demand and an opportunity for you to meet that demand through new products. You can explore up-to-date and accurate data on customer needs and the current selection on Amazon. Customer needs and selection are bundled together into niches. Each niche has a unique set of characteristics, which determine the economic potential for new products in the niche. To find your new niche, you can enter search terms, or browse the store taxonomy, as a customer would. Summary data is included in the search results to help you compare related niches of different sizes. Each niche has a detail page where you can view additional tabs of data including current products, top search terms, and statistics about the launch potential for new products.
What is a niche?
A niche is a collection of customer search terms and products representing a customer's need. Customers demonstrate their purchase needs when they enter search terms on the store. Amazon combines these search terms into clusters based on the products that customers view or purchase. Search terms and products can meet more than one customer need and can be in multiple niches.
How is niche data constructed?
Niches include the top related Amazon customer search terms and the top related clicked or purchased products. The number of search terms displayed is currently capped based on which search terms have the greatest search volume. Likewise, products in a niche are limited to those receiving the majority of the clicks and purchases from the search terms shown.
Use the following glossary to better understand the data presented to you in Opportunity Explorer:
Search Results page: The resulting page after searching, browsing, or filtering for niches, The results page shows summary metrics for each of the returned niches.
Term Definition Example
Customer Need Similar products that meet a customer's need are called a "niche". The name of the niche is defined as the top-ranked search term, by the search volume. Shark cordless vacuum
Top Search Terms Additional search terms that customers entered for the customer need of this niche. Elderberry Gummies, Elderberry for Adults, Elderberry 1000mg
Search Volume (Past 360 days) The total number of times customers entered any of the search terms in this niche on Amazon in the past 360 days. 3,600
Search Volume Growth (Past 360 days) Across all of the search terms shown in this niche, the percentage change in search term volume in the past year (0-360 days), compared to the volume from the previous year (360-720 days). 321.98%
Search Volume (Past 90 days) The total number of times customers entered any of the search terms in this niche on Amazon in the past 90 days. 3,600
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Good for 1-month minimum. Probably safely up to 90 days.
00:00 How Long does Amazon box last for
00:28 Challenges with LTL shipments
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Amazon FBA is a TaleSpin
10:37 Can GIFs be used in A+ content
10:56 Thinking of launching a size variation of my product but unsure of how well it will perform. Should I create a variation listing w/ my existing product or launch it as a separate listing and combine later
12:03 When I try to update content, I get this response "The attribute you have requested updates on, has already been claimed by another representative of the brand the ASIN is currently listed under."
13:24 I know variation listings can be difficult to deal with so I'm afraid to start off by combining them and having to separate later if the new variation doesn't do well
14:00 I purchased it and the listings were taken down because of design infringement. I found out the person w/ the design patent is my competitor who also got the product from my manufacturer
16:03 How do I send you a question? Is email ok
16:33 When entering in search terms, does it matter w/c one you put first, and to confirm use no commas
17:03 When adding search terms, do I need to repeat words
18:08 My video was rejected. Their response: "contains dynamic content such as stars and customers reviews that is not accurate to the duration of my campaign"
19:07 I made a new listing for a product because the last production had issues. Can I send to FBA the new page w/ the old UPC sticker or it will be received to the old page
19:44 Is there a way to change a listing from AMZ barcode to manufacturer barcode
20:21 I have a student that can't get approved to sell on AMZ to do FBM
22:14 Walmart is displaying business address on the seller profile, is there a way to put a PO box like on AMZ? Also, AMZ UK has the same issue
22:48 As the days go by dealing w/ stupid support tickets, AMZ is pushing me to sell no-hassle items like paper and thumbtacks
23:54 My new items have not increased review counts for 2 weeks, even though a customer told me he sent in a review 10days ago. Can a new listing be blocked for reviews? How to remove it
24:38 Helium10 says that my organic KW is 800 and my sponsored KW is 550. How do I increase my organic KW by 300
25:07 We need to set up FBM for a listing about to go out of stock: 1) Can you have both FBA and FBM listings concurrently? 2) How do you think about the shipping cost template for something that's under 1lb? 3) Any watch out when doing FBM
26:05 Have you had any success requesting an increase of restocking limits
27:38 Can you do a video showing us an example of a ticket submission to push changes through for a listing
30:22 What is your company's core focus ( as per Traction book)
30:54 What is the biggest mistake you made w/ PPC in your earlier AMZ years
32:47 We had a pallet sent in months ago, AMZ lost 90% of it
33:43 What is the name of the credit company that loans us money to buy inventory
34:27 Do you think the search get suppressed if you raise your item by $3
36:00 Are there any other ways to contact AMZ support than the "Inventory file upload issue" option
36:34 Thank you Steven for your help in responding to a query I had about the verification of my selling account
36:44 Any news on AMZ antitrust case
37:06 Have you seen any situations where creating a parentage to create a variation of an existing ASIN hurt sales/sales rank or caused any other problems to the already existing ASIN
37:45 Just started selling in Canada via NARF. Every item sold is being refunded
39:22 What is the percentage you think we should do PPC, 5% of the sales price
39:34 Brand registry said "create a new case from your Brand Registry account (w/c is called Rights_Owner account), not from your selling account"
39:46 Can I sell the NARF only in Mexico and turn of Canada because to Canada I ship into FBA
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
09:57 Today we are joined by Dan Pope, Sales Manager, My Amazon Guy
12:45 I have some Halloween inventory (500 units) w/c did not arrive in time and now it is not selling even after lowering the price
14:04 What is the best way to reply to a critical review? Are there chances that buyer delete a negative review if the seller gives a courtesy refund
14:54 I purchased some candy in bulk & authorized to sell. When I try to list w/ the UPC on the package, the UPC is used and reflects the same item but different quantities of pieces of candy
16:27 I have sent new stock w/c is still being processed and my listing shows in a stock future date. I added an FBM offer and it's active. When I go to my listing, it only shows my FBA offer
17:25 The first 5 words in a title index higher than the rest of the title, is that true
18:44 Having issues pushing listing changes, despite being brand registered, these listings were created from other sellers. A flat file saying there's conflict
20:41 Do you take on clients that have a completely new brand w/ no sales history
22:21 What's your bid size for auto-discovery campaigns for a product launch? Do you split the campaign for loose match
23:19 What is the benefit of creating a shipping plan from a US address (ship from) while the shipment is actually coming from China
24:18 How to prevent customers returned products back to my FBA inventory
25:49 How do you launch PPC campaigns? Do you launch all the campaigns at once? When do you launch PAT
27:47 I tried reimbursing units as your last video, but got the message: "Transaction ID XXX is an increase to your CUSTOMER_DAMAGED inventory and is not eligible for reimbursement per AMZ policy"
29:27 Please explain the products that need to be tested for certification
29:47 In the UK, we are being asked to provide required verification of our account (US-based) namely the Statutes (by-laws/articles of association). We uploaded our LLC incorporation documents but it keeps getting rejected
31:27 Can you please talk about the relationship between FBA inventory in the category of "available", "inbound" and "reserved." What do they mean and how long does it take typically to move in between
34:44 How long do you run your new campaigns on new launch items before you start optimizing them? Any good videos you can suggest on the optimization process
39:02 How do you run retargeting ads on AMZ? Also, can video ads run on CPC or just CPM
40:15 I'd like to own my AMZ customers but AMZ makes it impossible. How do you suggest getting customers' emails or addresses to build a client list
40:52 What is your target ACOS for newly launched campaigns
41:56 I but the legit UPC codes GS1 is that ok still to use on the candy that already has one
42:09 Can you please shed some light on why as a brand owner I don't have 100% buy box wins
43:13 I sold out my initial inventory and I'm out of stock on most key products. I plan on signing up for your services, is there a point to sign up why my products are not available
43:59 I'm about to launch on Monday so far I know that I should run 1 auto, 1 exact, phrase, and broad campaign. Do you recommend running any more than those 4
44:58 Do the Chinese have to deal w/ the same seller garbage that the USA sellers do
46:23 Is there a way to keep AMZ from selling my products
48:00 Can you go into more detail regarding why you think aggregators are the future and gone are the days of sourcing on Alibaba
50:37 Where do you find Pink KWs in SC
52:23 What are your thoughts on Quartile
53:26 My NARF Canada got shut down due to a suspected related account. Now AMZ is saying I have 30days to remove my NARF inventory or it'll be disposed of
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Jon Derkits, VP of Brand Growth at Forum Brands. Scaling. Raised more than 127 million in fundings Amazon background. We discuss:
- Marketing.
- Logistics.
- Advertising.
- Selling Basics.
00:00 How to Grow Amazon Sales with Forum Brands FBA Aggregator
00:30 Jon Derkits as an Amazon expert
02:46 Do they use the 80/20 rule in Amazon
04:43 What's something about Amazon that people don't hear about very often
06:43 Why do some of the aggregators operate in the shadows at first
09:21 When trying to scale brands, what are some of the things aggregators do that some can pickup
11:00 What separates between brands that do 5K/mo, 50K/mo, or 500K/mo
12:30 Do you think there's a particular basic that gets overlooked
14:51 Are there brands that you took care in, turning 50K/mo and want to turn them into 500K/mo
17:00 1-percent improvement guy over measure twice cut once a guy
18:51 What's your Moneyball strategy
19:49 Should people raise their prices on Amazon
21:06 Do you guys have bought any brands that had too many variations
21:55 What's the max number of variations
22:23 What other tips or tricks somebody could incorporate this month into their strategy
22:57 3 rules for managing out of stock on Amazon
25:15 5-minute hack for Ads
26:26 Which these areas are the first one a brand owner should offload, PPC, SEO, Logistics, Design, Catalog Troubleshooting
27:24 Strategy on SEO and indexing
28:38 Do you guys have a matrix for the number of KWs a product has to index
29:40 Based on how you search on Amazon you get different results
31:40 As an aggregator, what are the metrics Forum Brands seeking to those who want to sell their brands
32:34 What's a unique thing that Forum Brands do
34:28 If I'm a brand owner and want to sell to Forum Brands, where do I next
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Going LIVE with Amazon Experts Steven Pope & Destaney Wishon!
Destaney Wishon is the CEO and Co-founder of Better AMS
00:00 Intro
09:55 Introduction of Destaney Wishon
10:47 Why is Destaney Wishon a PPC expert
11:35 What does PPC stand for
12:12 Alexa shopping actions is coming out January 2022, what are your thoughts on Pay Per Conversation and Alexa product placement
13:14 What do you think the dollar amount somebody should be spending on PPC before they test something like that
13:49 I had a client that cut off all advertising. A month later, their brand was much harder to find in search. Was that strictly because they stopped advertising
15:28 Can you talk briefly about Shoppable Tags and the impact that may have on a brand PPC
17:22 What are your "go to" advertising reports
18:22 I sell human and pet supplements. In general, is one ad type better than another? Sponsored Product vs Banner vs Display vs Video, also is it better to use targeting by individual KW or by category
22:36 I need to run AMS ads on behalf of a client's seller. The client is asking me if I can run ads w/o the seller giving me access to Seller Central
23:53 If I stop my AMS ads every night at 12 and switch it on again at 6am, will it impact my campaigns negatively in any way
25:38 How do you set up campaigns for variations? Separate campaign for each variation
27:28 How many KWs do you recommend per campaign? And should I group them based on search volume to get impressions
29:28 If my PPC budget runs out every day is it best to increase it? And also will AMZ definitely us up the PPC amount set out for the day
31:08 Would you raise campaigns budget during Black Friday if your profit margin is small
32:26 Speak more n CPC level tracking, tools, tabs
34:43 What's your KW targeting strategy for this holiday season? Branded vs generic, board vs phrase vs exact
36:22 I was wondering how you segment your campaigns. Do you segment on branded terms, KWs in the same CVR range, etc
38:28 I have clients w/ limited budget, he created many campaigns and the campaign budget is greater than the budget cap
39:30 Do you recommend pausing SP Ads once SKU ran out of stock. I noticed SP Ad was running when out of stock w/in stock future date
41:05 How efficiently target on high bid KWs
42:10 Can you give tips to creating a successful SBV campaign
43:28 What are your thoughts on running only single word campaigns
45:54 I am planning to launch a new product as a new variation. Which SKU to promote through PPC for this launch? Old or New one or both variations
47:08 Do you put more weight on long-tail customer search terms in reports over specific KWs
50:19 Thoughts on PPC tool that would pull your desired organic/indexed rank and bid hourly to get you there than lower the bid once ranked in that position? Then if you fall start the process again
51:58 Is there a way to control or get clicks/impressions on the rest of the page placement
52:32 I'm testing a display campaign w/ the VCPM model and it's getting much more sales than when it ran w/ the regular CPC model. Is it taking credit from other ad types that I am running
53:51 If we have a limited budget for a product launch, how would you choose the KWs to start ranking for
55:03 What do you think is the best way to rank a product, using AMZ PPC
55:58 What's the effective type of campaign to rank KW
56:16 For converting KW, how fast can you increase bid w/o hurting performance
57:48 When creating a campaign, when would I want to use targeting by individual keywords vs targeting by category
58:35 Do you have a general campaign set for a newly launched product? For example, broad match, PAT competitors, etc.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
🅰️Read the results yourself here: https://www.pickfu.com/results/KtPsi6gDbC-based-on-the-image
🅱️Get 50% off Pickfu: pickfu.com/myamazonguy
00:00 Intro
00:09 A/B Testing Walkthrough
00:20 The winning image
00:36 Test 1
01:09 Test 2
01:31 Test 3
02:13 Test 4
03:37 Test 5 - Label matters
04:14 Reading some comments
06:26 Sometimes, it's not the Ad...
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Global Logistics Dashboard
00:36 Sell to more customers and more market
01:06 Understanding the basics
01:32 Building international listings
01:57 Finding a provider
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
✨Go to https://advertising.amazon.com/ and create a campaign, to copy auto campaigns from USA over to Mexico and Canada.
00:00 There's a new advertising technique and tool
00:24 New Beta section when creating a campaign
01:04 There's bad news
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:39 Supply chain woes
11:49 How was the Powwow event
13:09 Launch a new product w/ my brand, how many units should I send in on the first shipment? Does the number of units play in how much exposure you get
15:00 How do I sell in CA and MX? Is it better to use NARF or send in my own inventory? Is there a NARF-like program for Europe
17:34 I'd like to get on the list for Editorial recommendations. How do I contact them
18:23 We are still waiting for our video ad to be approved. Is there a dashboard that documents the progress
19:12 Any way to force-fit a certain FBA warehouse when creating shipments, so our goods only go there
19:58 Do you own any AMZ stock
22:19 I sent into FBA a product that is a set of 4pcs and AMZ split some of it into single units. Is there any way to have AMZ ask all warehouses to repack it or I will have to make a removal order
23:32 What is the AMZ rule when shipping into FBA items that sell a set, do I just need to put a label "Do Not Separate"
23:41 How do we calculate organic conversion rate if the clicks in PPC are more than sessions in business reports
24:40 I have a shipment that was delivered to FBA more than 3 weeks ago and it's still not received. I asked AMZ to ask the FBA warehouse they say I need to wait 30 days. Anyway to email the FBA warehouse
25:43 We are going through a rebranding and have 4 ASINs under the old brand. Can we start moving these ASINs into the new brand name as soon as we have a serial number
26:57 Do we have to wait until products are manufactured w/ the new brand name and logo printed on the physical goods
27:27 We sell on AMZ and also on Walmart filling orders ourselves, great account metrics, until 10/7 the account was terminated w/ no ability to appeal
28:36 Would you recommend me to go (Powwow Event) if they make it again in the future? Was it a good content
29:24 My product has an expiration date. Each batch I send in has its own. How do I set up my ASIN/SKU to make sure AMZ sends out the oldest ones
30:08 If we sell out of product before 12/13, how do we handle listings to protect the score matrix?
30:58 AMZ sent an email this week about a new program, "Explore STAR" AMZ upstream storage
31:21 Have a product listed for over a year, but the UPC is wrong. AMZ says I can't change the UPC. If I create a new listing, I will lose all my reviews and rank. How do I change UPC
32:14 If I have a product currently w/ 2 color variations and at some point in the future I introduce a new color variation, does this new ASIN benefit from the honeymoon period
32:51 If I request access to Category Listing Report and download it, can I use this file to then upload any changes I want to make? Is the CLR the same as the inventory flat file
33:52 How do you handle products sold on a website that is on AMZ since they ship free after $25. Do we price items higher to include shipping costs from AMZ if they do not but $25, not violate TOS
34:40 I have been trying to make updates for one of my accounts. I got his back from support, "The attribute you have requested updates on has already been claimed by another representative of the brand"
35:30 How do you transfer an ASIN from a #P that crated it back to the brand owner so they can make content updates
36:00 ASIN REVIEW: B08H8WZN3H
37:39 I have a 3PL and have created FBM listings. The 3PL said that I should create shipment and labels in Seller Central, is that correct? How do I do that & can it be automated? How do I calculate the postage cost to add to the unit price
39:04 Do you have a video on uploading flat-files
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Go to https://sellercentral.amazon.com/sw/AccountInfo/SellerProfileView/step/SellerProfileView
Click edit on your USA marketplace display store details.
Then you can edit your display name and storefront link.
00:00 Confusion around the brand store, storefront, and display names
00:16 What are brand stores?
00:42 If you wanna know how to set your storefront name
01:04 Same location to edit your storefront and display name
01:44 Difference between Storefront and Brand Store
04:07 Difference between Display Name and Storefront link
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Book a coaching call with Saban here: https://myamazonguy.com/book-a-coaching-call/
00:00 How to Fix Title ASIN Conflict Error
01:03 Walkthrough on how to fix the issue
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
🔥Prime Exclusive Discount Setup: https://myamazonguy.com/how-to-add-a-prime-exclusive-discount/
🔥Coupon setup https://myamazonguy.com/how-to-add-a-coupon/
🔥Amazon Promotions vs Coupons vs Sales https://myamazonguy.com/amazon-promotions-vs-coupons-vs-sales/
🔥Setup shipment alerts https://youtu.be/rI8c19aOIzI
00:00 I was right, there's hyperinflation!
00:47 Don't run a discount
01:03 Black Friday is the best day to raise prices
01:43 It devalues your currency
02:10 I've given multiple examples of price increases
02:33 In China, there's an electricity shortage
03:06 LA Port is congested
04:03 The flu this year is incredibly bad
05:29 What do you do to take advantage of the situation - Buy a year supply of your inventory
07:15 You need to raise your prices
08:21 For those who have major inventory positions, you can consider running a coupon on Black Friday
0838 Do not run a promotion
09:31 Amazon FBA does appear to be caught up, restock limitations have gone up
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Add users here: https://brandregistry.amazon.com/brg/...
User Permissions
Invite a user to your brand
Invite a user to your brand
Enter the user's details. After they accept, you can modify their access and add them to additional brands at any time.
Email
Name
Language
Brand
After this user accepts their invitation, you can extend their access to more brands through the "Manage" page.
Role
Administrator
An individual who has full permission to assign roles to user accounts
Rights Owner
An individual who is the rights owner or an employee of the rights owner who is authorized to report violations.
Registered Agent
A third party who is authorized by the rights owner to report violations
shorts
00:00 Adding users to Brand Registry
00:10 What's new?
00:28 You now have an easy way to remove people on your Brand Registry
00:40 We have dozens of videos about Brand Registry
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUS...
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
11:22 A+ content is down
12:01 My own Walmart account was suspended
12:37 Did you guys see my rant
12:59 Amazon Aggregators: Boosted
13:46 One of our clients, Casely - Voted as No.17 Fastest Growing Company
14:39 Restock Limits - FBA has caught up
17:27 My Amazon Guy is hiring
18:25 Would a good time raise price a few days prior to black Friday - the leave it raised till the New Year
19:27 Launched our 14th product a month ago. Enrolled in Vine but 0 claims. Zero views on product heavy ad cost. The product will flop w/o at least 1 positive review
21:23 Testimonial: We used MAG a year ago to help w/ a seller support nightmare. Your team resolved the problem in 72hours. Worth every penny. Thanks
21:35 What do you think about having one campaign w/ the same KW w/ Up & Down and another that is Down only
22:55 Been changing my pics. Can you please take a look and assess the order and relevance. ASIN: B09B4RSDMD
27:46 Where do you see in 3-5 years from now, AMZ 3rd party sellers be? Do you think it'll explode, or be much harder to sell
31:22 In the Brand Catalog Manager, we are listed in Office ProductsB09G4LSGQN, STUDIO ELEVE22, Office Products but in the Regular Catalog of AMZ we are in Arts Crafts & Sewing
34:03 In Ads Manager, how do you delete portfolios
34:53 For the verbiage in A+ content, do you have to use exact phrases, or just a word salad, to index
35:50 Any recommendations for product insurance
36:35 What happens if you just straight up put in KWs or phrases in your A+ content and not even make them into cogent sentences
38:10 We are brand registered, have access to A+ but the brand baseboard section w/ analytics is missing
39:05 How did you grow and gain clients when you started your agency
44:11 Not seeing the new brand catalog manager like your recent video showed, do we need to ticket for access
44:28 Even if we have a lot of stock in AMZ FBA, do you suggest doing MF also till the new year
45:04 We can't connect/link our seller central to our brand registry
45:30 Given that AMZ recognizes plurals, is there any benefit to putting both words in your title or listing if each word has a high search volume
46:46 Other than Helium10, where do you go for product ideas
48:22 All the components of my product come from the US and CA. That being the case, do you still think ordering a year supply of inventory is necessary
48:55 Can you explain the AMZ vs Walmart graph
49:20 How do I set up to make sure the returned products are not going back to the inventory again
50:29 If AMZ lose my inventory, how do they decide on how much to reimburse
50:54 ASIN review: B082XGW8CJ
52:14 Do video ads usually have the highest ROAS for you
52:36 Do you have any supplement clients? If yes, what is their ad spend
54:32 Our DE account was suspended because we haven't successfully registered VAT number this July, and our US account was related to DE account and got suspended too
55:04 I can't add videos to my listings in France
1:01:06 What is a normal return rate for hair tool products like hair dryers or curling irons
1:01:30 I have my UPC in my logo on my product, can I send in inventory just like that or do I have to sticker it w/ the FNSKU
1:01:56 Who should I call to set up full service? Do your team handle the A+ photos and content if I send you products
1:02:35 Do I need my own personal documents ready such as a passport or bank statement for AMZ when opening multiple Seller Central Accounts w/ multiple LLCs in Wyoming
1:03:14 How do I get in touch w/ your company? And are you AMZ approved
1:04:04 I can't load up UPCs in our EU account because our UPCs are shared by both our EU and US accounts
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
00:04 Large accounts optimization after initial setup for PPC campaign
01:39 Check your settings first
03:30 You can customize your columns
03:21 Am I out of budget anywhere?
04:30 Organize Ad Spend
11:16 Potential heroes to pull out
15:12 Which is the big loser
16:56 How do I manage 5,000 product groups
17:32 Broad match keyword target
23:14 Top-of-Search column
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Load a UPC to your product, it will fix this!
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
My Amazon Guy answers the question: Will you lose your product reviews when transferring ASINs to another Seller Central account?
Answer: No. Product reviews are stored at the child ASIN level. Any account transfers will not affect the reviews.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Click here to access: https://sellercentral.amazon.com/brands-catalog/ref=xx_bcm_dnav_home?brands=A1CYZZNDW4RHWG&categories=Beauty,Kitchen,Home&sortField=additionalSellerCount
Does require Brand Registry. So if you don't have a trademark yet please buy here: https://myamazonguy.com/trademark-services/
00:00 Intro
00:20 Exploring Brand Catalog Manager
02:14 Hijacker Found
03:10 Exploring additional buttons
03:59 Number 1 New Release
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
👍👍Sign up for the full PPC q4 2021 summit here: https://maximizingecommerce.com/PPCMS-Q4-Steven-Pope (Replays available too)
00:00 Intro
00:26 Q4 2021 is going to be hectic
00:55 Number 1: Going to stock out
01:40 You need to have a healthy budget
02:06 What some experts think
02:33 Restock limits are also adding complication
03:05 Number 2: Having "0" sales
05:54 When looking for an opportunity to lower Adspend
06:31 Number 3: Advertised for 90days and no margin
07:47 Do you turn off your ads?
08:24 Profit at cost of growth or growth at the cost of profit
09:37 Number 4: When PPC bids are too high
10:48 Number 5: Out of season
11:28 Number 6: Diminishing returns
13:56 Number 7: When you have better results and opportunities outside Amazon
14:58 Number 8: Better campaigns inside the seller central
16:42 Why ads don't display, tip 1: Banned products from ads
17:53 If your keywords are not relevant
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:25 Amazon Freight: Startup with an Amazon
12:53 Amazon Advertising Test Opportunity: DSP - Demand Side Platform
14:05 Advice on changing locked fields
15:33 In VC, what flat file to use for changes to category field & other fields
17:45 Making bundles from other brands, what brand/manufacturer do I enter when adding the listing
18:55 On flat files for listing edits, when do you use the UPDATE option over a PARTIAL UPDATE
20:30 GTIN exemption vs GS1 UPCs, why UPC route would be better for only a couple of SKUs
21:28 Do you have any video samples showing the process and your submissions to kick off unauthorized sellers on one of your or your client's listings
22:38 Are you using Helium10's new feature "title density" for any of your listing optimizations
22:49 How many characters can Alt Test for image have? Do the word index that on the image
24:28 Do you suggest using the (Shipping Settings Automation) for self-fulfilled products
25:07 I sell 300 units from 1 product using FBA, if converted to FBM, approximately how many units will be sold, FBA higher price because of the shipping
25:44 I shipped 30 products in 1 box to AMZ. They say there were 31 in the box - shipment still receiving after 2 weeks. If true, items do not have FNSKU only bard code on the label
26:55 I want to open a Walmart seller account, what is the application activation time? Is it very hard to get approved? Any tip signing up
28:00 We provide a customer service number with our product. If the customer calls and asks for a refund, will issuing a refund without AMZ being in the loop cause a problem
28:59 Do you have a recommendation for liability insurance? Amazon is asking for a COI. How much should I expect to pay every month
30: 22 Does your brand store content (verbiage + alt-text) have ranking power and help w/ indexing
How do I set up PPC campaigns for the 1st time via Excel spreadsheet upload vs. manually
31:10 How do I set up PPC campaigns for the 1st time via Excel spreadsheet upload vs. manually
31:53 My product has color variations. Swatches are not showing on the listings. I included the link to the images for the swatch in the flat file and uploaded it. It was saved in the backend but still don’t show on the listing
33:10 Will a partial refund count as a full refund in Amazon return/refund percentages stats
33:38 When I view products in the Brand section on Seller Central on Amazon, it shows Office Products behind my brand name. How do I check if my product is really in Office Products instead of Arts & Crafts
35:32 What is your acceptable defective rate for inspection of your product? What do you do if the report failed or is higher than the AQL you set
36:39 AMZ lost my shipment
37:51 I suddenly lost organic ranking for one of my main KW over a month ago. I was page one for this KW and not it doesn't even show in search
40:40 In broad, I convert for a search term really well and the root KW is my mos profitable and highest seller but in phrase and exact, I have below 0.2 CTR and hardly any sales
42:01 ASIN REVIEW: B08PSBYXHS
47:07 I'm trying to ship pallets to AMZ w/ a mixture of the following: Single SKU in single boxes stacked onto the pallet, and also clear bags w/ product inside packed into boxes. All the clear bags contain the same SKU
48:02 As an employee, does Steven allow you and others to launch your own products/brand
48:48 My product is not indexing when you search the ASIN+KW out of its category. Should I try a partial upload flat file to update the product type to the right one
49:34 I have updated my title, bullets, description but haven't received more indexing
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years; the business holy grail.
Now Ben is doing it all over again, and helping others to do the same with his ecommerce brokerage (www.ecombrokers.co.uk)
00:00 Intro
00:11 Introducing Ben Leonard
01:03 First product sold: Beast Rope
02:01 How did come up with the idea
03:45 What was the biggest challenge
10:10 What advice would you give Amazon sellers
12:48 How did you exit
15:53 Transition from a product business to a brokerage
19:46 What are core things that sellers can't go alone
21:50 5-minute hack that can improve sales
23:18 How to get in touch with Ecom Brokers
23:47 Where to follow Ecom Brokers
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Buy A+ Content from My Amazon Guy https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅Dermasuri https://www.amazon.com/dp/B098HL4C7Z
Conversion rate: 1.22% to 4.11% in 30 days
✅Jukin Media https://www.amazon.com/dp/B08PMP2DWF
CR: 11.25% to 18.75% 90 Days after A+ Update
✅Eleva Nutrition https://www.amazon.com/gp/product/B094DVX4L2
CR: 51.96% 30 days after launch
✅True point https://www.amazon.com/dp/B07L45GC3V
CR: 87.19% 30 days after launch
✅Mob Armor https://www.amazon.com/gp/product/B08Y616KWX
4.84% to 39.33% 30 days after A+ Update
Enhanced Brand Content makes a massive difference on conversion rates.
Amazon Enhanced Brand A+ Content
Stand out from the competition and showcase your brand with Enhanced Brand Content on Amazon. (Now commonly referred to as A+ Content)
A+ Content have been proven to catch the attention of potential customers and increase conversion rates.
Give listings a boost with professionally-designed content.
Traffic will also increase from adding A+ content due to keywords in the text and behind each photo’s alt text.
Pricing: $1000 for one design of A+ content, published across your chosen list of ASINs
GET STARTED NOW
500
+
EBC DESIGNED
Our Enhanced Brand A+ Content Service Consists of:
Keyword Research
Image Editing
Copywriting
EBC Design Using Custom Templates
EBC Publishing on Seller Central
Alt Text Search Terms (highly technical)
EBC #A+content #enhancedbarndcontent #amazondesign
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https:/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
🏒🏒https://sellercentral.amazon.com/gc/fulfillment-by-amazon/instock-head-start
Products in stock soon? Make them available now
With In-Stock Head Start, customers can find and buy your temporarily out-of-stock products when your shipment is on its way to the fulfillment center.
Even with the best inventory planning, popular products can sometimes go out of stock, and that can affect your product discoverability and sales. With this Fulfillment by Amazon (FBA) feature, we will automatically make your out-of-stock products available for customers to find and buy when your shipment is on its way and we are confident about its arrival date. Customers will benefit from a wider selection of products, and you could see higher or more consistent sales.
How In-Stock Head Start works
Your out-of-stock inventory will be eligible for In-Stock Head Start once the shipment is on its way to the fulfillment center. We will use the information about your fulfillment center shipment to estimate the in-stock date for your products.
Note: To protect the customer experience, Amazon may not make all of your out-of-stock ASINs available for customers to find and buy before the products reach the fulfillment center. This might occur if we are not confident that the shipment will arrive on time and contain the expected number of products.
If your inventory is eligible for In-Stock Head Start, we may adjust the delivery promise to customers if we are not confident that the shipment will arrive on time.
Important: To increase the probability of out-of-stock inventory becoming buyable for customers, use Amazon Carrier Central, the Partnered Carrier program, or, for China-based sellers, Amazon Global Logistics.
How you could benefit
In-Stock Head Start has a number of potential benefits:
Discoverability: Products that are on their way to the fulfillment center will appear in search results, giving customers a wider selection and helping to increase traffic to your product detail pages.
Sales: Customers can buy temporarily out-of-stock products, which can result in improved sales.
Inventory productivity: Taking customer orders while your products are on their way to the fulfillment center can reduce the time between shipment and sale.
Important: Your fees and Inventory Performance Index (IPI) score will not be affected.
Your In-Stock Head Start status
In-Stock Head Start is active
Reactivate now
You can pause the feature at any time by clicking the Pause feature at the end of this page.
Note: It could take up to 48 hours for your status to update after you pause or reactivate In-Stock Head Start.
Frequently asked questions
How can I be sure Amazon will deliver customer orders on time?
With In-Stock Head Start, if a customer places an order for an out-of-stock item, the delivery date will be based on the estimated in-stock date. If the shipment is delayed, we will adjust the in-stock date.
Should I change my inventory replenishment cycle because of In-Stock Head Start?
In-Stock Head Start is intended for products that occasionally go out of stock. It is not meant to substitute for your regular inventory replenishment schedule. Staying in stock will lead to the best customer experience and could lead to higher sales.
How can I reconcile my inventory?
You can continue using the same Seller Central reports and tools that you have been using to reconcile your inventory. On Manage Inventory and the Manage FBA Inventory report, you will be able to see the number of units available or purchased through In-Stock Head Start.
The Available quantity on the Manage Inventory page will reflect the number of units of a SKU that are in the Amazon fulfillment
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Support the channel and purchase some Sage Smudge Sticks https://www.amazon.com/dp/B09C2L41QN?ref=myi_title_dp&th=1
✨ AROMATIC WHITE SAGE: The most common and popular herb for smudging. White Sage is associated with purity, has a strong and heavy presence. It is beneficial when you need a space or spiritual cleansing. Dry leaves are all real and natural products with no additives, artificial scents, or preservatives. Each sage smudge stick offers in 4 and 6 inches long.
🏠 INVITE POSITIVE ENERGY: Smudging rituals are an excellent approach to clear a space and avoid negativity in the area. It is one of the best techniques to rebalance and energetically cleanse a space to invite positive energy. The smoke of slow-burning bundled sage fills and purifies the environment.
🍃 SUSTAINABLY GROWN: Our sage smudge stick bundles are produced primarily in high desert ecosystems. It is vital to our company that all of our sage is sustainably grown and collected. Upon harvest the sage is dried and hand wrapped with cotton string.
💝 THOUGHTFUL GIFT: This authentic plant was well known to Native Indian and Indigenous American and used for its healing properties to drive out negative and evil spirits. It is a perfect gift to your family and friends on House Blessing, Christmas, New Year or just because. shrub
👌 EASY TO USE: Hold the bundle at a 45-degree point and light with a match or lighter. Let it burn for a few seconds and mildly blow it out. A little continuous trail of smoke should be left. Wave the smoke around your home, office, or any area to clear surrounding negative energies and invite peace into the space.
sage #shorts #short
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
R
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:27 When shipping in FBA, besides putting on the shipping labels on the outside box, should you include a copy in the box, in case the label gets ripped/removed
11:06 I received a product identified as/could be used as a real or replica gov, law enforcement, military badge. AMZ removed it, it's a small 11/2" veteran lapel pin
12:21 I'm looking to help a brand as a wholesaler to improve their A+ content on a listing
14:01 I had an issue and was on w/ the catalog team, my main image was not in white background
15:18 Ideal size to upload your product listings pics at
17:19 AMZ suppressing listings for hazmat and child protection certificates
18:27 How do I know if I need insurance for product liability
19:44 How can we get the "Holiday Gift Guide" badge
20:19 I got suspended on Walmart for shipping from FBA, any advice on how to appeal
20:58 When shipping FBM, do you recommend using AMZ postage or they are similar to ShipStation prices
21:20 For FBM do you recommend using small 3PL warehouses or rather big like Deliverr, etc
21:58 Anyway to change the thumbnail image on a variation listing
23:01 Feedback Button: "Tell us about a lower price"
24:30 If relaunching an FBA product, you recommend taking listing back to basics (2-word title, one-word bullet points). How long do you want before putting all the information back into the listing
26:06 For a mature product w/ high ACOS in an optimized auto PPC campaign is there any benefit to keeping the auto campaign running
27:00 I have heard the GS1 UK brands are the cheapest, can I purchase barcodes from GS1 UK and use them to sell on AMZ US
27:18 Are there any negative consequences to regularly (maybe once a month) updating/optimizing a listing
28:08 Made changes to a listing after being reported for IP violation. Removed TM term in the title+detail page. Still ranking well, but sales are down. Is this drop in sales due to changing the title or is AMZ punishing me for the IP violation
29:42 I launched a product w/ 3 variations. 2 sold out fast and 1 is slow selling. Will it hurt me to leave the bad performing ASIN attached as a variation, or should I separate it
31:26 The Amazon Powwow Miami: Amazon Sellers Conference
33:05 Sell-through rate for one variation is 1.4, should I run a promotion for that ASIN or I can ignore it because it doesn't affect my IPI at the moment
35:30 In the last 2 days, my PPC keeps spending but no sales at all. It's the same campaigns that were making 3-4 sales per day
36:06 I have a pet supplement listed under Dog Health Supplies, but it should really be listed under Dog Digestive Remedies
37:01 I want to improve a product's title w/ H10 suggested KWs. Will making this change have any short-term negative effect on the product stats or search
40:05 How do you find products to sell? What criteria do you evaluate the ones you find
42:43 When creating removal orders AMZ asked me to update Automated unfulfillable settings for "Refurbishment and Liquidations"
43:18 List price $32.99 w/ an offer $29.99, now I want to increase the price, should I just remove the offer or increase the list price and adjust the offer
43:48 I have a brand in the kitchen category and am interested in adding a completely different product (office supplies). Should I add the new product under the existing brand
45:09 I have a new item w/c had over 60 sales but doesn't show a category on-page and all items in the same category do show a category on a page
45:51 Limit dropped to 1000 while a shipment is on the way. Now utilization quantity 1240 including the shipment. What will happen when the shipment arrived at FC and what will happen to extra units
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:30 How's the Age of Sage soap project going
11:59 I went from indexing for 3,500 to 6,800 Kws in 6 weeks. Made some small tweaks to titles and pink words. 3 days later, H10 showed that I dropped indexing to 4,000 KWs
12:51 All my FBA products are 4 oz or less, do you think I should also make all these FBM for 4Q? If yes, raise the price by how much
15:11 Isn't it risky to do FBM for 4Q due to the long postal delays
15:54 How is your new launch jiving w/ your restock limit? Did your limit go up instantly when you launched a new product? How does a new item launch impact your restocking limit
17:14 Besides Adam Heist, who else do you follow in the Amazon YT space
20:18 Besides Traction, what other books have been seminal for you that can be helpful
22:55 Given you are growing so quickly, do you think an aggregator will ever acquire your company and have you just focus on their brands
24:02 Is there ever a time when you want to repeat back end KWs
24:16 Is there a way to see how many customers are placing repeat orders
24:50 Can I see how many customers are using Subscribe and Save
25:23 Can you wait until all your inventory is placed into inventory for purchasing by AMZ to start your "honeymoon" period
26:47 What is the best tool so you can see BSR a SERP page
27:00 If I have A+ content, what should I put in my product description fields
27:33 Wha fields beside the item SKU do you suggest filling out when using a flat file listing change, and can this file be used across multiple marketplaces
28:26 When performing an organic KW search using Cerebro, in many cases words it's telling me I index for in positions 20-50 and I cannot find it
28:59 I have a product that has a particular design but isn't converting well as my other products if I want to redesign the product, would you start a new listing or use the existing one and add the new design as a variation
30:24 Not sure how to get an "orderable GTIN" for case packed level when I try to convert from Seller fulfilled to Walmart fulfilled
31:34 I found that many of the KW in my organic 20-5 search has no clear relevance to my product
32:15 What would you suggest if an ASIN has far greater PPC sponsored words over organic KWs
32:59 Any suggestions to push through a brand name change
33:26 Do you recommend running PPC campaigns on exact search phrases that H10 shows that your product' is indexing for
34:06 Someone got their hands on some close out the inventory and listed it undercutting our price and killing our listing
34:40 Is AMZ asking you to lower your price based on off-platform marketplaces common
35:24 You said earlier to someone "do you pay for daily KW ranking"
35:35 I listed one product before I was approved for Brand Registry, inventory is at AMZ waiting to be checked.
36:18 I would like to use the A+ content grid to compare my product to two other products that do the same thing, but in a completely different way
37:00 Have you heard of UK sales dropping after Brexit
37:31 Just started w/ a company competing in 3 categories. Any recommendation on how to most effectively structure campaigns
38:52 If you raise prices & competitors do not, does that hurt your listing
41:19 How do you add a subcategory to your main category through SC
41:47 Dropship items suppressed for price or inventory reasons
42:42 Any content suggestions for someone starting on Walmart
42:50 ASIN REVIEW: B08H8WZN3H
46:35 Does updating SKU will affect your ranking on metoo listing
46:45 I have a US TM and BR in the US. How do I then get BR in CA
48:03 Competitor copied our bullet points w/o any modifications and also use some of our images in the listing
48:24 What do you think of Amazon Live
Support the show (https://www.paypal.com/paypalme/myamazonguy)
¿Cómo solicitar un aumento de límite de inventario?
00:00
00:06 Request Restock Limits Increase
00:35 Walkthrough how to log a case
02:40 Spanish instructions
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
restocklimits #supplychain #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We received your submission but do not have enough information to verify your proof of liability insurance at this time for the following.
00:00
00:05 How to sign up for Commercial Liability Insurance
03:25 Insured name must match the legal entity provided to Amazon
05:20 Input information from insurance document to Amazon
-- Your policy coverage dates mentioned on the policy do not match the information provided to Amazon.
-- The document does not qualify as proof of liability insurance. Your insurer will need to issue a "Certificate of Insurance," which details the property and persons covered, the amount of coverage, and any exclusions or deductibles.
-- Your policy does not name Amazon and its assignees as additional insureds. Your insurer will need to add "Amazon.com Services LLC and its affiliates and assignees" as an additional insured.
-- The type of insurance does not meet our requirements. We only accept commercial general, umbrella, or excess liability insurance written on an occurrence basis.
-- Your policy does not contain a policy number.
-- Your policy limits are less than $1 million per occurrence and in aggregate. We require policy limits of at least $1 million per occurrence and in aggregate.
How do I submit additional information?
You can submit additional information on the "Business Insurance page". You can use this link to reach the "Business Insurance" page directly:
https://sellercentral.amazon.com/mario/v2/az/flow/BusinessInsurance
Alternatively, you can follow the steps below:
-- Log in to Seller Central.
-- Go to the settings menu and select "Account Info" to view your Seller Account Information page.
-- In the Business Information section, go to the "Business Insurance" page to address the above-mentioned issues.
What happens if I do not provide the requested information?
If within 60 days of the first notification by Amazon we do not receive your proof of insurance or we are unable to confirm the information you provide within, future disbursements will be held in your seller account until we are able to verify your proof of insurance. If you still do not take any action or we are still unable to verify your proof of insurance within 90 days of the initial notification, we may not allow you to continue selling on Amazon.com.
🗝️🗝️🗝️It took one day to get accepted!
Thank you for providing your proof of liability insurance for the products you sell through Amazon.com. We have completed our review and no further action is required.
To view your account performance, select "Account Health" on the home screen of the "Amazon Seller" app on your iOS or Android device, or go to the "Account Health" page in Seller Central:
https://sellercentral.amazon.com/performance/dashboard?ref=ah_em_pq
On iOS:
https://itunes.apple.com/us/app/amazon-Seller/id794141485
On Android:
https://play.google.com/store/apps/details?id=com.amazon.sellermobile.android&hl=en
The Account Health page shows how well your account is performing against the performance metrics and policies required to sell on Amazon.
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Dustin was asking me what rice cooker he should get, and I told him "Anything above $100." Then went through my old orders, found the $119 one I bought in 2019. It's now $169 on Amazon. 37% inflation is real guys. Raise your prices for Black Friday and Cyber Monday!
Rice Cooker in question: https://www.amazon.com/gp/product/B0074CDG6C/ref=ppx_yo_dt_b_search_asin_title?ie=UTF8&psc=1
raiseprices #amazonfba #amazonseller
Support the show (https://www.paypal.com/paypalme/myamazonguy)
💪✨ MASCULINE SCENT SOAP https://www.amazon.com/Age-Sage-Masculine-Scent-Soap/dp/B09C6M4LLS?ref_=ast_sto_dp&th=1&psc=1
🍒🥭🍊✨ FRUITY SCENT SOAPhttps://www.amazon.com/Age-Sage-Masculine-Scent-Soap/dp/B09C6N41QY?ref_=ast_sto_dp&th=1
Showed 3 PickFU tests to get my main image right on the new Artisan Soaps I launched.
Test 1: https://www.pickfu.com/results/R1SDYcW3nA-based-on-the-image
Test 2: https://www.pickfu.com/results/UojgGXxhQN-based-on-the-image
Test 3: https://www.pickfu.com/results/9kzDP81kd5-based-on-the-image
00:00 INTRO
00:18 What and why do we run PickFU test on the main image
00:52 Does the box matter
01:46 How should we be visually displaying the soaps
02:25 What if there are no labels
03:21 Why does this test matter
06:09 Another way is to take it out on your competition
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy #pickfu #launchingfba
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
amazon fba
amazon fba step by step
fba
amazon fba 2019
amazon fba for beginners
fba amazon tutorial
amazon fba product research
fba amazon
kevin david amazon fba
how to sell on amazon fba for beginners
fba books
what is amazon fba
retail arbitrage amazon fba
online arbitrage for fba
how to ship to amazon fba
selling on amazon fba for beginners
how to start amazon fba
amazon fba tutorial
amazon fba retail arbitrage
fba product research
amazon fba course
product research for amazon fba
how to sell on amazon fba
how to amazon fba
product research amazon fba
amazon fba shipping
private label amazon fba
sourcing for amazon fba
amazon fba business
amazon fba product research 2019
selling books on amazon fba
fba sourcing
amazon fba success stories
starting amazon fba
amazon fba books
shipping to amazon fba
how to get ungated on amazon fba
retail arbitrage fba
amazon fba listing
amazon fba vs shopify
fba for beginners
amazon fba sourcing
how does amazon fba work
amazon fba 2018
fba ninja
wholesale amazon fba
how to ship books to amazon fba
amazon fba packaging
how to do amazon fba
fba fees
alibaba to amazon fba
amazon fba private label
how amazon fba works
shipping books to amazon fba
amazon fba success
아마존 fba
fba wholesale sourcing
fba rockstars
how to start selling on amazon fba
how to list on amazon fba
fba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
💪✨ MASCULINE SCENT SOAP https://www.amazon.com/Age-Sage-Masculine-Scent-Soap/dp/B09C6M4LLS?ref_=ast_sto_dp&th=1&psc=1
🍒🥭🍊✨ FRUITY SCENT SOAPhttps://www.amazon.com/Age-Sage-Masculine-Scent-Soap/dp/B09C6N41QY?ref_=ast_sto_dp&th=1
00:00
00:11 Age of Sage Soap Bars
02:43 We're on organic spot #4
03:00 It's possible w/o reviews to break the top of page 1
06:39 Advertising console
09:03 Creating campaign
12:39 When to restock inventory
14:50 How to write the title
16:45 Comparison with the competition with Keyword research
Support us buy buying a soap box!
amazon fba
amazon fba step by step
amazon fba 2019
amazon fba for beginners
amazon fba product research
kevin david amazon fba
how to sell on amazon fba for beginners
what is amazon fba
how to ship to amazon fba
selling on amazon fba for beginners
how to start amazon fba
amazon fba tutorial
amazon fba course
product research for amazon fba
how to sell on amazon fba
how to amazon fba
product research amazon fba
amazon fba shipping
private label amazon fba
sourcing for amazon fba
amazon fba business
amazon fba product research 2019
selling books on amazon fba
amazon fba success stories
starting amazon fba
amazon fba books
shipping to amazon fba
how to get ungated on amazon fba
amazon fba listing
amazon fba vs shopify
amazon fba sourcing
how does amazon fba work
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy #launchingamazonfbaproducts #launchingproducts
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 INTRO
10:44 I found a 3PL that has seller fulfilled prime for their own brand they sell, can I have them fulfill for me and get the Prime badge
11:58 Someone hijacked my UK listing, changed the brand name/owner, made a complaint and now I'm barred from listing my item, and my FBA inventory will be destroyed
13:06 Do you repeat your Alt Text for different images in A+ content
14:26 I'd like to get a PO Box for my business, will the damaged FBA inventory be automatically sent for it, or will they still go to the old address? Do I need to report it to the gov't for my LLC status
15:15 You already did my BR and it's working great. Can I start another brand under the same AMZ account, same bank account, and corporation as the first one
16:29 Can you create a video to go into detail on the latest request from AMZ "New product types and attributes for your listings"
18:03 Amazon states that EBC increases your sales by 5% on average, is that number accurate from your experience
19:10 Can I put a branded product into my product package as a supporting item
20:04 I have recently shipped to FBA 60 units, but AMZ only shows 40 units, product shipped 09/07, status still receiving
21:34 Do you have any video on sponsored video ads on AMZ
23:16 What to take into consideration if I want to sell candles on AMZ supply chain thing, not Amazon stuff
24:33 ASIN REVIEW: B095RRVLFS
28:24 You're not a fan of coupons, why is this
30:37 What will be the best way to fix a false IP claim
32:00 Will AMZ make you pull inventory for Prop 65 violation
32:35 I have a customizable product, can I create a variation
33:24 What do you think about rebate giveaways and are they allowed by AMZ
34:13 Do you have a recommended 3PL that doesn't get overwhelmed during Q4
34:34 Will AMZ going to re-ask for ISO documentation again, I originally submitted this a few years ago
35:28 If you could go back to when you first opened your agency, what would you change, improve, focus more on
39:00 Are the tools like Helium10 partially responsible for the increase in advertising people sellers are able to more informed on how to compete effectively for the best KWs
39:27 Can you explain what happens in your "client survey" before the onboarding client call
41:44 Have you ever interviewed someone that specializes in how to use influencers and can recommend any particular software for finding influencers
43:59 Unable to add variations to my category (wrist & ankle weights) but all other listings have them
46:24 What's an average day look like for an account director w/ MAG
49:20 How do you gate your brand
50:35 Does the copy in the original product description still impact SEO once A+ content is inserted
51:04 Every night I go 4 organic ranks on the main KW, but during the day I go ran 40+
51:54 Created shipment for Monday in New Shipping Workflow. Printed shipment Labels 2 AMZ, but did not see where t print FNSKU Labels 4 products
53:18 We set activate date to Dec when do we change this once AMZ receives the product
55:30 Do you know of the seller rating score that AMZ uses for hierarchy editing attributes on the detail page
57:24 Is the best course of action to start fresh w/ a new brand (new TM, serial number) and then move all ASINs to the new brand
1:00:06 I sell supplements, ACOS is 20-30%, but TACOS are at 7%. Should I raise ACOS to raise TACOS? What % level do I need to raise my ACOS to get my TACOS to 15-20%
1:00:39 What's the average length a full-service client stays w/ you
1:01:40 After AMZ is refunding the client, where is my product going
1:02:24 Do you know if AMZ's replenishment recommendations take into consideration the transit time from 3PL to FBA
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Nobody knows for sure the weighting of the Amazon SEO algorithm. But here's my patch notes (best guess) on how it has changed this year. PPC sales were nerfed previously and saw a boost in 2021. Off-Site Sales signals also saw a boost.
On the flip side, reviews have lost some importance. As one anecdote: I was able to index a product 3 weeks before mother's day for 2,000 keywords with a single review. And 3,500 keywords within 5 weeks.
Because PPC sales increased in value organic sales saw a proportionate nerf.
What SEO signals are you seeing change?
00:00 Intro
00:10 My best guess at the current SEO factors
00:25 Organic sales took a little bit of a nerf
01:09 Reviews took a hit
02:57 It's a good 1:2 ratio between PPC and SEO
04:01 Other factors: 180 Day Sales
05:10 Conversion Rate
05:25 Off-Site Sales
06:54 Click-Through Rate
07:30 PPC Sales
07:59 Sales Internal
08:06 Impressions
08:12 Seller Authority
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
❓Question from a client who hired me for a coaching call:
You advised me to offer a 10% discount (at least) to anyone who takes a picture with their gnome.
1) Should I tell customers to post their pics on Amazon reviews?
2) How can I send them the 10% off code? Have them post on Instagram with a hashtag of your choosing.
Example social posts: https://amzn.to/3EgrGJl'
Example of Instagram using the hashtag: https://www.instagram.com/explore/tags/coramdeolights/
✅Answer: Do not mention Amazon reviews. Even innocently mentioning Amazon reviews will be seen as violating the terms and conditions of incentivizing reviews.
The discount can be given in a variety of forms including you messaging them after they make the post. You'll be monitoring these posts so it's important that you do that anyway. You could also put an email address on there for them to send proof that they've made the Instagram post if you want to automate this a bit.
The discount itself can be 10% off on your website or 10% off on Amazon it's your choice.
❓Question: Really appreciate you getting back to me.
Can I tell them to email a pic to customer service on my website? Then I could set up a gallery page on my website and upload the picture. Plus I get their email
I want to make sure I am TOS compliant.
✅Answer: The real value was them posting on Instagram and talking about your brand which creates exposure and awareness. So I would make them posted to Instagram and then you just verify it somehow
00:00 Intro
00:14 How to leverage Instagram to generate customer engagements
00:45 This is customer compliant with Amazon
02:40 Coramdo Lights is a large lighting company on Amazon
03:30 Amazon Social Posts
04:20 Amazon social posts show on page 1 of organic results
05:12 How to access Amazon Social Posts
06:07 How does the actual mailer look
06:47 The purpose is to leverage your consumers to create a community
07:21 YOU CANNOT MENTION AMAZON REVIEWS
07:44 How can I give them the discount
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Change your barnd name: https://myamazonguy.com/amazon-brand-name-change/
Amazon Brand Name Change
Have you tried updating the brand name for your listing yourself? Watch several how-to videos too but still did not find any success?
My Amazon Guy now offers a service where we can handle the work for you!
Gain access to brand building tools if brand name doesn’t match brand registry
Includes: A+ Content, Brand Storefronts, Virtual Bundles, Amazon Live & More
Gain access to exclusive Sponsored Brand advertising, which includes the popular video ads
Protect your product listing information from other sellers
Pricing: $1000 for up to 10 ASINs & $2000 for 30 ASINs.
shorts #branding #trademark
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:24 AMZ suspended FBA shipment options to send stuff in, "Deleted/Abandoned Shipments"
11:57 For A+ content product grid, can you pick SKUs
12:22 Just got a notification that my Oct restocking limit is going up, does AMZ only refresh the limit once a month/quarter
12:58 Does a listing have to be live before you can build A+ content for it
15:15 Regarding your latest video around giving a discount for a hashtag on social, do you set up a Google alert to get notifications on user's hashtags
17:20 Deleted my listing for 24hrs then added and still the main image does not update
18:00 If a customer clicks on a PPC ad, how many days does AMZ track for that conversion
18:20 I used to see refunds for Failed Delivery Promise w/ refund amount approx $6, so just shipping, but recently I'm seeing Full Price Refunds
19:55 How can I accurately estimate customs and duty I will pay for my order
20:45 How would you treat a product that no more generates any profits because of the shipping cost increase
21:37 We have a brand registry, we have GS1 UPC bar code printed on labels attached to products, we are ready to ship products, do we use GS1 UPC label or cover-up and use Amazon Bar Code
23:23 Thoughts about the image panels that are offering specific discount codes for purchase of more than one quantity
25:03 Is it worth joining the webinars that Amazon hosts
25:55 What do you think is the best way to capture people's email
26:46 If some other seller has similar products, colors, and size of our products but our title name are different, do we not use AMZ bar code for shipping so the products will not get comingled at AMZ
27:12 How do people launch in the supplement category
29:23 Can I have an insert in products that do not ask for a review but thanks them for purchase
29:53 When using PickFu, do you have recommendations of the parts of the listing
30:39 Can I have the QR code that links shoppers to my website on the packaging
30:48 Any trustworthy inspection service in China
32:39 How do you keep everything organized w/ your 90+ clients in your agency, do you use a CRM
33:31 You mentioned that sub-dividing campaigns into Ad Groups were not recommended, but is there any downside to using portfolios
33:59 What software/manual process can you find influencers
34:18 If you create a new listing but do not send it into FBA right away, will this negatively affect the IPI score as it sits in inactive status
36:13 When talking on a new client, how do you research and determine the brand sales potential
38:08 How do you beat a competitor that seems to have an unlimited marketing budget
39:48 What kind of images would you recommend for each image slots
42:40 Do you handle AMZ provided discounts for manufacturers that have MAP
43:36 I keep on losing the Buy Box even when I higher it slowly
45:14 Have you ever turned daw a client looking for your services
46:39 I've noticed the number of reviews is increasing, but when I look at the reviews, I don't see any new reviews reflecting the reviews I'm getting
48:10 AMZ requires EPA number for my listing, will the manufacturers EPA be enough
49:10 When I was running out of stock, I raised my price to $55 and was still able to sell w/ little PPC. I am back in stock and price at $34 and spending $100/da on PPC w/ bad results
50:47 When creating a variation for a listing is using the color variation theme the only option to have the small picture swatch show for the variations options
51:35 We well many MAP items for manufacturers and AMZ provides a discount to lower the sale price. This upsets manufacturers as the price is below MAP
53:04 I'm trying to edit my listing but AMZ will not let me
Support the show (https://www.paypal.com/paypalme/myamazonguy)
✅ Get Full-Service Amazon Management: https://myamazonguy.com/full-service-management/
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:23 SEO at My Amazon Guy
12:53 How do Storage Fees work
14:14 How do I put size dimensions for a very small item
14:57 Brand registry instructed to delete and wait for 24hours to relist to solve image issues
15:24 I manage a friend's account. I use secondary login w/ permission, bought wifi hotspot, new pc - to keep the connection IP away from my money account
16:38 Is it considered an ad when my listing appears as "Amazon choice under $30"
16:51 Is it worth spending 10k for an influencer or better to spend them on PPC
17:58 When do you recommend using outsourcing traffic
18:42 I'm losing my buy box and margins due to Amazon's pricing rule, comparing my products with competitor sites as Target
19:34 How much to invest in video creation for listing
21:38 What are your thoughts on branded wholesale bundles
22:17 How come one of my SKUs has a brand registry, a storefront, but is not eligible for A+ content
22:58 Trying to launch 3 SKUs but constrained by restocking limits
24:09 What is the new FBA New Selection program
24:32 How important is text (not alt-text) in A+ content
25:32 Where would you go for high-quality 60-sec product video/commercial
26:02 I have a campaign w/ one exact keyword. It has 3 similar products attached. Will Amazon equally rotate the display for these 3 items, or at the same time
26:41 My shopping Amazon account email is the same as my money seller central account, been for 8yrs
27:00 I'm having trouble getting a Product Listing to save in Amazon
27:19 I loaded the main image that was 1275x1875, but when viewed w/ Helium10 extension it is saying it is 985x1500, thereby not giving an H10 rank at 10 out of 10
28:10 I accidentally put the wrong UPC number for a product
28:40 Can you give me POA for account reinstate
29:31 I have fewer Amazon companies, how will I work
29:52 We are selling in the USA and our listing is also active in the Canada market too, how to send stock to the CA market
30:29 What are the requirements to send stock to Canada market and start selling
30:43 Whenever I get a customer return, what does AMZ do w/ the product
32:30 I want to brand register but they are asking for a picture of the packaging. In my niche, sellers don't create packages
33:28 How do you transition selling a brand and all its products to a new seller central account if you want to separate a brand to prep for an exit
34:41 How do we protect ourselves from Amazon taking down listings and accounts
35:41 How to estimate AD cost in the supplement market when ACOS is 300%
37:06 It's almost impossible to obtain product liability insurance for supplements manufactured out of the USA
37:24 How to upload videos on the product display page
38:04 I'm not brand registered yet. Amazon changed the title of one of my products adding the word GENERIC at the beginning of it, losing rank in all of my main KWs
38:30 I have 250 units of supplements that I want to pull from FBA to launch a new product. How long Amazon to free up those units to ship up the 250 new units for my launch
39:59 Is it possible to add more categories onto the brand I registered under to only one category, as I'm launching a new product
41:07 Is an image of a woman bathing with a soap bar violate TOS
41:29 Can you explain how to handle Sales Tax on Amazon if you have a Sales Tax Certificate in a state they pay the Sales Tax
42:22 Is a template upload training something I can purchase a phone call for help
43:15 How can I check what KWs my product is ranking for
46:23 What's the quickest way to get a KW indexed and ranking in the top 306 positions for an old listing
47:24 Is granting brand access to other accounts makes accounts "related?"
Support the show (https://www.paypal.com/paypalme/myamazonguy)
If your parents don't believe you, show them this video. If you have a kids, and are unsure about the value of video games, this video is for you!
5 Lessons Video Games Teach https://www.entrepreneur.com/article/270419
1. Cheating isn’t fun.
For little kids, video games are really hard. Turning on “God mode” makes gameplay so much easier -- and a lot more fun, too. Feeling unstoppable as you’re lighting up Soviet-era Communists in Goldeneye, for example, is fantastic.
But the enjoyment doesn’t last. It didn’t take long for me to realize that winning while cheating is an empty victory. By the time I was in middle school, I’d given up cheat codes and had resolved to master games “fair and square.” The sense of satisfaction I got from beating Goldeneye for the first time without cheating (on 00 Agent difficulty!) was exhilarating.
- Meticulousness is rewarding.
Game developers love cramming secrets into their codes. In fact, developers often include gameplay features that aren’t explained in the tutorial, as well as Easter eggs that only the most attentive gamers will find.
The Legend of Zelda: Ocarina of Time, for example, has a long and involved side quest that will net players the Biggoron’s sword, the most powerful weapon in the game. But, if you aren’t paying attention, you won’t notice it. Games are filled with these types of hidden treasures, and only meticulous players get to enjoy them.
Related: 3 Things Entrepreneurs Can Learn From Video Games
- Failure is your friend.
Some gamers enjoy fun, colorful mobile games, like Candy Crush. Others aren’t satisfied until they’ve beaten a game in world record time. But whether you’re casual or hardcore, you will fail repeatedly. (Games like Dark Souls even taunt players with a “You Have Died” screen for each failure.)
Repeated failure is built into the learning curve of any well-designed game. Overcoming failure is what makes games addictive in the first place. Yet, so many gamers forget this lesson as soon as they put down the controller. Failure is a crucial part of success in real life, too, and you have to learn to embrace it.
- You can’t win if you don’t act.
When Starcraft came out in 1998, real-time strategy (RTS) gaming took a great leap forward. Not only did Starcraft become a lucrative e-sport in South Korea, the best Starcraft players enjoyed a status equivalent to that of chess grandmasters. They created step-by-step openings for competitive play that all players followed.
The point is that the best players don’t exhibit scarcity mindsets; instead, they gather resources and spend them just as quickly. They aren’t afraid to experiment with their strategies, even if that means an occasional loss. This is much easier said than done. You can learn from the best, but not being afraid to act nets you the win.
- Enthusiasm propels you to success.
A good friend of mine once confided, “Han, if I devoted the same energy I put into playing games into building a career, I’d be rich."
I think he was on to something. We gamers absolutely love to play games. In fact, as long as there are new, innovative and challenging games out there, we’ll keep playing. That's probably why the average gamer is 31. Gamers will always be enthusiastic about playing great games.
Yet, most people who are committed to their games and more than willing to spend time mastering them can’t say the same about their careers. All that enthusiasm goes down the drain the moment they step into the office. There's got to be some sort of lesson there.
shorts #business #marketing
Support the show (https://www.paypal.com/paypalme/myamazonguy)
News Link: https://sellercentral.amazon.com/gp/headlines.html?ref=nswg_scgw_GEKYC43Q8U8M6TLR_en_US_0_nslp&id=GEKYC43Q8U8M6TLR&communicationDeliveryId=2b15261d-2ff3-4a4c-b2b0-885eb0fae745&
Help files: https://sellercentral.amazon.com/gp/help/G201618190?ref=nslp_at_GEKYC43Q8U8M6TLR_en-US_nslnk_2_G201618190
Excel file: https://m.media-amazon.com/images/G/01/PPU_US_HL/Table_US_v3.xlsx?ref=nslp_at_GEKYC43Q8U8M6TLR_en-US_nslnk_1
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Steven Pope defends Traffic to the death in this heated debate of his views against a panel that felt Conversion was more important. Vote what you think is most important in the comments.
00:00 Intro
04:06 SEO affect on Amazon Ranking
04:25 Introduction of Guests
04:40 Topics to discuss
06:45 Introduction of Anthony Lee, Amazon Analyst & Speaker
08:16 1st topic: Affect that embedded terms have on indexing & ranking
09:15 Steven Pope - A+ content is indexed
11:25 Troy Johnston - Agrees with Steven Pope
13:44 Brian R. Johnson - Do you feel that removing KW in the title is beneficial?
14:07 Steven Pope - Before the order of which KW placed in the title matter, Traffic vs Conversion
16:03 Brandon Young - It will be a detriment to not include KW in the title
16:41 Danny McMillan - Title is the strongest indicator
19:54 Brandon Young - No need to repeat KW, it might backfire more as it can confuse Amazon algorithm
29:20 Brandon Young - The signal you give to AMZ where the traffic comes from matters significantly
31:26 Introduction of Danny McMillan, Founder of Seller Sessions
32:13 2nd topic: Affect of order/sequence of terms has on indexing & ranking
33:04 Steven Pope - Need to put the brand name in front of the title in certain categories
34:11 Anthony Lee - The sequence of terms does impact the early stage of relevance
43:28 Introduction of Troy Johnston, Founder of Seller.Tools
44:17 3rd topic: Traditional (Keywords) vs Advanced (Differentiation & Benefits) on indexing and ranking
47:57 Steven Pope - SEO should be treated in multiple stages
48:37 Steven Pope - SEO is not set it and forget it
55:34 Brandon Young - The conversion rate is unique to each Keyword
1:05:12 Introduction of Brandon Young, Founder and & Lead Instructor of Seller-Systems
1:06:02 4th topic: Affect of content locations (images, videos, title, bullets, desc, A+, backend) on indexing & ranking
1:07:17 Brandon Young - We always prioritize title
1:17:07 Brian R Johnson - 5-second rule with image and bullet points, If the shopper can't consume and understand it, you put in too much
1:17:35 Introduction of Steven Pope, Founder of My Amazon Guy
1:19:16 5th topic: Affect of on-Amazon optimization upon off-Amazon search
1:23:05 Anthony Lee - Impact is almost Amazon BSR, Canonical URL doesn't dictate relevance on Amazon, it is more how the listing appear on the internet
1:26:44 Introduction of Brian R Johnson, Co-founder Canopy Management
1:27:24 6th topic: On-page shopper interactions
1:27:42 Danny McMillan - It is important that your page gets the person/shoppers engaged
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
00:24 Our restocking limit is getting worse. My sales have been constant, but our limit is now half of what it was 6mos ago
01:46 If we have to setup FBM, and do well w/ it, will AMZ see that and increase our FBA restocking limit
02:05 Does AMZ penalize us on the restocking limit if we historically had more than our allocation in the FBA Warehouse
02:28 I want to launch some new products but have maxed out and way over the restocking limit
02:50 Do you suggest we use AMZ Attribution
03:10 Amazon seller support won't update the image
03:59 I sell a low-cost sticker under my brand, someone jumped on my listing, how can I contact the seller personally
05:21 I have a variation page and AMZ's internally added a size "Pack of 3" I tried to update w/ upload file but it's still there
05:58 I have around 115k sales/mo and I pay 8k/mo for PPC. My ACOS last 30days is 20%
06:52 If I name my images w/ KWs before uploading to AMZ, will it help for ranking
07:02 On the West coast I consistently rank on page 1 for main KWs, but on the East coast, I'm on 3/4. This is happening after a suppression that was fixed
08:12 Do I have to coax AMZ to distribute my inventory evenly all over the USA, for Prime delivery and ranking purposes
08:58 I'm sole seller - 2 SKUs/ASIN, FBA & FBM. I list FBM when FBA is out but is it better to list both at the same time for more sales? Also, seem to get sales to Puerto Rico when I list FBM - No FBA to PR
10:07 Are you able to make a category change w/o approval of Brand Registry w/ a flat file template upload
10:24 When hiring your e.g. for Brand Name change, does your team require full access to my SC account for sending out tickets on my behalf
11:57 My product reviews are not getting migrated from one country marketplace to another. My Trademark is registered. I don't have a UPC as I can't really afford
13:08 I just joined MAG for 12months of full management service. I have a product that I believe is a 200k a month product
13:35 What's the best way of bundling/virtual binding if you only have 1 FBA SKU (we have a warehouse and can do MF) Out competitor has bundles of 3, 5, 9, 12
15:02 Can you recommend a comprehensive guide on template uploads
16:08 With restock limits in place, is there value in trying to get your IPI score up if it's over 500? What is the benefit? If we are under 500, how important is it to try to get a score over 500
16:40 Do inactive listings have an impact on restock limits
17:41 Any way to copy my USA A+ content to Amazon Canada or the UK
19:35 They say don't have all your eggs in 1 basket, I have a site also, but the huge volume on Amazon vs Web
21:05 Is there a way to remove an incorrect answer in the Q&A's on my listing
23:43 Is there a place to see my organic CTR, not from the ads but the organic one
27:02 Is the AMZ account 1/person/company? If a company gets the AMZ deactivated, then can another company by the same owner apply for it and how will LLC vs Corp make the difference
28:17 Do you have a service that will upload my listing via a flat file
29:27 I use flat files to manage content, is it ok to use the regular GUI to upload/change/manage images? Or always stick to the flat file
30:23 If you have variations (Colour), would you put different words in the listing? I.e. titles, bullet points, alt tags, etc? SEO and ranking benefits of doing this
31:10 In the old video you showed using Shipstation for sending orders from Walmart to AMZ FBA. But AMZ sometimes assigns tracking number of AMZ Logistics, w/c is not allowed by WM
32:00 We are brand registered, when I type in our brand name in the Amazon search window our competition is showing up next to us
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon PPC gods blessed us with a faster, easier, and more natural way for you to comb through all your advertising metrics of your campaigns! Stick with John Rosky as he explains the thought behind Amazon new tool and how to use it.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
amazonppc #amazontools #amazonads
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Go here: https://marketplace.walmart.com/review-syndication-submission/?utm_campaign=Aspectiva&utm_medium=email&_hsmi=148238752&_hsenc=p2ANqtz-_xC75Z9CBtS1scMQgjzi8ZT-10vDWyvgpKE7KnZI7wSFsbuVel5c0R7pVUM9l0B9pzcO7Ul6NufqXahx-GXRj0eriXkg&utm_content=148238752&utm_source=hs_automation
Follow the prompts and load your reviews!
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Intro
00:20 Difference between Restock Limits and Storage Limits
00:32 Storage Limits
01:03 Restock Limits
02:26 Regarding the email received from Amazon
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
amazonads #amazonadvertising
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I sent this to my staff this evening: Please eliminate the word sorry from your vocabulary. Do not apologize to clients. Do not apologize to me or anybody else in the company.
Instead, thank them.
Example of what not to say: Sorry for the delay
Example of what to say: Thank you for your patience.
If a client shares feedback like why doesn't Steven show up to our client calls... Don't say sorry about that. Say thank you for sharing your feedback.
This mentality shift will win us massive gratitude from the clients.
neversaysorry #saythankyou #growinganagency #agency #Traction
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:53 Brand registered in Canada added to BR in the USA, got registered agent access but I can't add A+ content, update pages
12:39 I added my US brand to BR in the UK. I see the brand added in the BR account but I can't add A+ content or update. I also added to BR in CA and it works
12:52 Anyway to get Amazon UK to update a page
12:29 Thoughts about Amazon global logistics
14:37 Did you enroll in Amazon launchpad for any of your customers.
15:43 Good AMZ account annual ROI
16:20 What happens if TM works now and USPTO declines later
17:49 I changed a brand name recently but it's still pointing to the old store
18:18 In the A+ content manager, one of the SKU is not eligible for A+ content even though it's brand registered and has a storefront
19:13 Please review B08849V4NM - I have registered it under a wrong name
22:39 Sales dropped suddenly, what things do you check
24:24 CAn BR help w/ flat files for multiple ASINs to make changes to product category or page
26:32 Been trying to update my main image and even done it through a flat-file but it has not been updated
27:40 You can get names and addresses of purchaser info, what company provides that via API
28:15 With BR, do we leave the bar code on products shipped in or use the FNSKU code
30:02 How do know w/c port to select, custom agent, freight forwarder
30:58 I am 5 days shy of my 1st month of this product and already ranked organically for 1300 KWs and 250 sponsored KWs, already done pink word updates, what strategy to rank for the top 10
33:48 If I have a product ready to go to AMZ w/ 12 diff color variations, can I only list 6 of them to start and then add the other 6 later
34:35 You recommend "fast product photography" however their reply was something to the effect of "there would be no need for our service"
35:37 I went to create the case with BR but it shows the updated image. CtrlF5 didn't work
36:09 A company contacted us to be the distributor of our brand, is this a good idea to expand the brand
38:33 What happens if I hire MAG to change the brand name and turns out it can't be done
39:14 My listing is listed in Canada w/o my knowledge, how's this possible
41:16 Is it against TOS to use my own customer review photos for product images, also how about using customer quotes in the image
42:09 B08BQZ8BSC - what can be done to improve the listing
46:19 Bullets and description (correct in backend and in category listing report) but change not reflected on PDP. Have BR but no UPC(listed w/ GTIN exemption)
49:16 What will I need to send you to create my A+ content, also do you create a store
52:43 Does your agency creates the Copywrite to create a listing
53:02 Best way to appeal a false infringement claim made by a competitor
53:33 DO you use Amazon's Inventory Placement Service
53:55 Product has a price range of $6.99 US market, profit margins are 31%, what PPC strategy should I opt to get some profitable sales as I heard that PPC for products below $10 doesn't work
54:42 Product w/ relevant KWs w/ zero search volume but when checked on Amazon, it is showing 60%
55:07 Why do you need Canadian Trademark even though you said that trademarks work across borders for brand registration
55:28 On the product listing page above the A+ content, there is an area called Videos. I want to put my videos on there and on other competitor pages for free exposure, is there any risk doing using my buying account w/ the same email as my selling account
55:54 Do you have any tips on how to get approved for Project Zero
56:11 Any comments on selling on Amazon Brazil
56:33 How do you boost your mark as helpful votes on reviews
Support the show (https://www.paypal.com/paypalme/myamazonguy)
See your delivery speed metrics https://sellercentral.amazon.com/seller-fulfilled-prime/seller-performance
Seller Fulfilled Prime enrollment revocation
While you are enrolled in Seller Fulfilled Prime, you must continue to maintain the Seller Fulfilled Prime performance requirements to remain enrolled in the program.
Amazon will evaluate your Prime eligibility each day. If your performance metrics fall below the established thresholds, or if you violate the program terms, your enrollment in the program may be revoked. The Prime badge will be disabled on your offers, and your program status will change to Ineligible under the Premium Shipping Programs section in the General Shipping Settings. You will be unable to offer products with the Prime badge on your seller-fulfilled listings until you are able to satisfy all performance metrics and program terms.
How do I get reinstated?
If your eligibility to participate in Seller Fulfilled Prime has been revoked, we may require you to provide us with a Plan of Action that explains the issue, including a root cause analysis, and a description of the steps you will take to prevent similar issues in the future. You can review the Seller Fulfilled Prime performance metric requirements prior to sending in a Plan of Action. Plans of Action can be submitted by clicking the Create POA button on the Seller Fulfilled Prime Performance dashboard.
https://sellercentral.amazon.com/gp/help/202098440
00:00 Intro
00:18 New metrics for qualifying for Seller Fulfilled Prime
02:30 Amazon is raising the bar for SFP
03:07 How to get reinstated to SFP
05:47 MAG Trademark Service Testimonial
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% Off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Download your own copy of the cheat sheet we used:
https://www.operationroi.com/wp-content/uploads/2017/07/buybox-cheatsheet.jpg
00:00 Intro
00:26 What is Buy Box
02:35 Buy Box Cheat Sheet
03:08 Fulfillment Method
04:00 Landed Price
04:53 Perfect Order Percentage
08:04 Shipping Time
10:20 Order Defect Rate
14:35 Feedback Score
16:19 On-Time Delivery
17:24 Valid Tracking Rate
19:17 Response Time
20:58 Customer Feedback
21:42 Inventory
23:07 Cancelation Rate
24:22 Refund Rate
How does the buy box work: https://www.youtube.com/watch?v=fXaY2xNvyzU
When a user clicks the “Add to Cart” button, they’re buying from one merchant and one merchant only: the buy box winner. This is especially crucial now that there’s a “Buy Now” button in addition to the add to cart button — the “Buy Now” button always leads to purchase from the buy box owner.
Get Amazon Consulting at https://myamazonguy.com/
The Variables that Affect the Buy Box
Once a seller has the ability to compete for the Buy Box, he or she has to learn exactly how to win it. We know that Amazon’s algorithm compares multiple variables of each offering to determine which gives the best overall value to the customer. The weights assigned to each variable can change on a product-by-product or a category-by-category basis, so even though a seller could be losing to a competitor on one product, the same seller could be beating that same competitor on another unrelated product.
There are many variables that Amazon takes into account, which are outlined below. The key is to invest your resources in the ones that make a bigger impact on the Buy Box.
Fulfillment Method:
Sellers who choose FBA (Fulfillment by Amazon) or SFP (Seller-Fulfilled Prime) are usually at an advantage over those who sell FBM (Fulfillment by Merchant), with all other variables being equal.
Landed Price:
This is the total amount that the product is sold for on Amazon. The lower the seller’s performance metrics are compared to other sellers, the lower they’ll need to lower their price to try to win the Buy Box. On the other hand, if their metrics are high, they could raise their price and still win.
Shipping Time:
The quicker you ship, the better off you are.
Availability:
Backordered items can be featured in the Buy Box, but items that are immediately fulfillable are favored by Amazon’s algorithm so avoiding backorders should be a priority for all sellers.
Order Defect Rate:
This is a combination of the Negative Feedback Rate, the A-to-Z Guarantee Claim Rate, and the Service Chargeback Rate.
Valid Tracking Rate:
This is the percentage of deliveries sent with full tracking information.
Late Shipment Rate:
This is the number of orders shipped later than the expected ship date.
On-Time Delivery:
This is the percentage of orders that were delivered on time.
Feedback Score:
How well people have rated you (especially recently) makes a difference.
Customer Response Time:
How quickly do you respond to customers? If you take too much time, it will negatively impact your chances of winning the Buy Box.
Feedback Count:
This is how many people have given you feedback. Obviously the more customers, the better.
Inventory Depth and Sales Volume:
Having enough inventory consistently will put you in a better position than if you have big fluctuations in inventory.
Cancellation and Refund Rate:
If you cancel on a customer who has made an order too often, it could have a negative impact on your seller performance.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:43 Why is it so hard to start a business
13:53 Do you have info on "Business Insurance Requirements" and changes in A to Z claims
15:34 How do I increase the impression of video ads
16:15 How do I make sure I get enough impression with sponsored product campaigns
17:47 What's considered to be the good conversion rate
19:57 Is it normal that the PPC conversion rate is way lower than the total one
23:40 How to fix an SKU what the Amazon catalog says is conflicting w/ data that is in the Amazon catalog
24:57 What arguments would you use to help convince a client to move from Vendor to Seller Central
27:15 What strategy do we take if we do not have enough inventory to send in for FBA based on the stats of products?
28:32 If a brand in Canada has a brand registry in Canada, can they add me as a user to the US BR or do they need to trademark their brand in the US and BR to be able to add me as a user
30:15 What strategy to use if want to launch new product w/ no inventory limit available
31:32 What reasons would you not be able to change a product category
31:16 How do you decide what product category to choose
33:18 Does having FBM inventory at 0 for some products have an effect on IPI score or any other metric
33:36 As a new seller, should we try to get into a category that is gated by one seller or drop into a diff category w/ multiple sellers
35:11 Should I include my self fulfilled SKU in my advertising and should I price my FBA and self-fulfilled differently
36:00 I'm having variation issues. My "window sticker" listing didn't allow variation so I changed the category to "bumper sticker". At creation, C variations are allowed but shortly after removed
37:41 Do we limit purchases to 1 item product until inventory can be replenished
38:51 Each time getting rejected on adding a new brand, doing brand registry will help
39:33 If I use a little different subcategory than similar products will it affect indexing
40:27 In my A+ content, what KW do you recommend for each picture panel. Do I add words that are not in my listing already
41:50 Any suggestions for my friend who leases office space and the utility bill is paid by the office complex. AMZ is requesting a utility bill proof with the friend's name, the account is suspended
42:56 Amazon is showing under the specifications of the images of the item w/c is incorrect, anyway, I can have it updated? It's before the bullet points. It's a new detail AMZ lately shows my listing on AMZ UK is not brand registered and I can't update the page
43:44 I made a mistake when setting up my first shipment and now I have a line in the shipping queue that I can't delete
43:59 It took a few tries to get the logo the right size for A+ content, Now I have several of them loaded into the asset area but I can't delete the old logo
44:59 Toys listing: the requirement of submitting a test report of ASTM F963-17. Is it required for ALL toys or only those w/c come under "CPSC Regulated Products"
45:44 Today I received an email from Amazon: Congress recently introduced a package of regulatory legislative proposals targeted at a few large technology companies, including Amazon.
47:12 How to add the same US ASIN on AMZ Canada, and will review will be migrated
48:27 I'm from the UK and just registered a brand on behalf of my business partner. But as I'm only a user of the ASC account, it's not linked to the brand
48:59 Eligibility or permission to sell on new marketplaces to grow sales
49:53 Is there something related my prices related to competitors and the PPC campaign algorithm that limits my sales
50:20 What's considered to be a good yearly ROI for AMZ business
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
09:59 Jason Mastromatteo - Guest Host
10:20 What's your option about product liability insurance
11:39 I have a pending USTPO Trademark wanted to add it to my existing EUIPO Trademark in Amazon BR
13:26 Can variations have different manufacturer recommended age
14:07 Can I connect my listing that has "Generic" brand name to my registered brand name
16:22 What are your thoughts on letting Helium10's Adtomatic automating PPC
17:02 A picture I need to replace does not show up in the upload/download area
18:53 What are your thoughts on letting larger "authorized sellers" use your unused inventory categories like oversized apparel
20:04 How do I increase the impression of video ads? I used the same 5 KWs from my exact campaign.
20:57 What's your advice for Q4 inventory planning and sourcing
22:55 Have any tips on how to rank your items on certain keywords
23:45 I lost organic rank because of getting out of stock for one of my ASINs even after getting my sales velocity back for 1 month, the rank doesn't recover or improve at all
24:41 Do I have to register a GS1 UPC code for Brand Registry
26:21 Your Age of Sage product has topical products, do you have each product tested before taking it to market? What testing do you have done and who do you use
27:08 ASIN REVIEW: B091JDHDKX
34:28 Need knowledge about Liquidation Amazon Business
35:49 When are long term storage feed charged
37:17 If you know you will be out of stock too long, can you get a new GS1 code (& ASIN) for the next order, new honeymoon period & start again
38:03 If I'm adding Spanish KW to my USA listing, should I also be adding English KW to my Mexico listing
38:55 I'm getting many clicks from PPC but my conversion rate is low at 5%, my listing is optimized
39:51 Does MAG recommend splitting brands into their own seller account and or new LLC, or is lumping various brands into 1 seller account is ok
40:52 What do you recommend, automatic or targeting campaign
42:14 I have an item w/c that is not brand registered in the UK. I'm trying to update the page content and I showed Amazon images of the packaging but they don't allow me to update
43:38 Are products under $15 buyable
45:14 Any recommendation or strategy to get our 1st review
47:00 Can we add more than 6 images if the 7th spot is reserved for video
48:16 ASIN REVIEW: B07QJ3835H
54:07 What can I do about others using my images to promote their similar products
55:03 How can I lower down ACOS
56:23 I'm about to launch 3 new products, can you explain a little bit about the "Honeymoon Period"
58:43 Currently trying to add a product to the UK market, it is a bladed product and it is saying I need to be accepted for approval but aren't accepting applications
59:55 I've enrolled my product in Vine, where can I check if and how many customers have enrolled to receive free product and review
1:00:52 Can we optimize listing in wholesale FBA
1:02:53 What's the cost of MAG Full Service Amazon Management
1:04:26 ASIN REVIEW: B01EO0LX3Y
1:12:58 What kind of documents do we need to provide if we are selling iPhone cable on our brand name
1:14:25 Is 30% sales from PPC at 10% less of your breakeven point, ok
1:15:00 Can you split up a registered brand into two seller accounts, branded products in both accounts
1:16:34 I applied to sell Mombella baby teether toy but mine are not Mombella, but same product
1:17:41 Is it common for US manufacturers not to let 3rd party inspectors in their factory and inspect the goods themselves by their QA dept
1:18:22 ASIN REVIEW: B093NP164L
1:27:50 We are selling Type C to Lightning Cable. I got a suspected intellectual notification and asking to send supporting docs
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:31 My Amazon Guy Process
11:13 My Amazon Guy Core Values
12:32 For a new client's product w/ over 1000 organic KW, do you automatically go to phase 2 or go through phase 1 anyway? What factors would cause you to jump to phase 2 right away
15:00 A 48hr episode but my Amazon account manager has vanished. What steps do you take to get ASINs created by regular SC for a product w/o UPCs o EANs to sidestep unnecessary pushback
16:43 Ad campaign has $200 budget with 10 KW (5 performers, 5 poor) What is the difference between moving the good words to their own campaign vs just lowering the bid on the poor performers
17:45 Amazon invited me to the Amazon Launchpad program. Is it worth the money (5% of rev)
19:48 My inventory restriction is getting worse (restocking limit is decreasing) any insights on the future state of restocking limits
20:47 For misspellings, in Helium10, Cerebro found words like Chistma but on misspellinator, this doesn't even show as a top misspelling and lists others. What tool do you use to determine misspellings
21:47 When creating a listing w/ variations (2 colors), do I edit each ASIN w/ different KW, descriptions, or just the main parent ASIN?
22:38 What are the key factors Amazon uses to rank a listing organically
24:58 Do we always need to run PPC to keep organic ranking
26:02 Does Amazon change PPC bids during different time slots based on search volume
26:17 Is having your friends vote the helpful button considered review manipulation
26:54 Best marketplaces aside from the NA ones to sell in
27:43 Do you have an answer key that you can plug on the 200 words to avoid pesticides
28:12 If I sell a brand item and bundle it w/ something else or my brand item, should I use a new UPC code and who do I put a brand/manufacturer on the listing
30:12 Best tips for product research
31:35 I got 2 new reviews today but my total review count only went up by one
32:22 I know I can't put brand names in backend search items or Alt text, but what about book titles. I've seen many of my competitors do this. Is this w/in Amazon TOS
33:10 I just wanted to know if most of you have your parcels shrieked wrapped
33:33 To structure the title, would you recommend one of the following characters "-" or "|"
33:52 Editorial reviews overrated
34:14 We have a top product in our category and it has 6 variations. We want to split the listing into 2, how would we do this? Would the 2nd listing have a good ranking like the 1st
35:27 How do I stop Amazon bots from taking text from my listing images and auto-populating listing features incorrectly
37:00 I use my brand name on Amazon CA and USA all caps, is it better to trademark it as all caps or in the proper case
37:42 You have said that PPC is rather far down on the list in the A9 algorithm of ranking, however, it seems to be your main go-to to gain rank
38:30 Can you elaborate how the PPC can push you higher in ranking w/o breaking the bank
39:14 What is the process of changing to the new brand, how do I tackle it
40:24 I can no longer get the first name, last name, address from my customers in Amazon anymore. I used to be able to do that and run ads on Facebook for them
42:41 Have 13 products for Amazon. Since I am a new seller, how many of each product should I have available for shipping to Amazon? Will I be limited to 200 total or 200 per product listing
44:32 I'm about to launch 3 SKUs and coming out the gate w/ a heavy restocking limit for the current SKU. What are your counsel and wisdom on product launches in this world
45:13 My bullet points just randomly disappeared on my listing
45:56 When sending a softcover book to FBA, do you recommend some form of prep for protection?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
There is nothing cooler than Michael Erickson and Ad Badger. Today he joins us for another round of PPC questions.
AMZ Ads Automation That Works. Lower Your ACOS and Boost Profits with Automated Bid Optimization. One-on-One Support. Advanced Bidding System. Easy Keyword Management.
00:00 Intro
10:06 Introduction: Michael Erickson of Ad Badger
10:34 How did you choose the Badger as a spirit animal
13:45 What would you do with KW that are not converting well, but it's your main KW describing the product
15:56 How many search terms do Helium10 track? How often do they pull the data? What is their organic rank accuracy in your experience
17:33 Get 50% off 1 month with Helium10
17:41 How does product targeting campaigns help you rank
23:06 How to overcome restricted ads? It is a supplement in the weight loss category but my competitors continue to run ads? Should I strip down my listing to its bare essentials
24:02 Set up a 30cent auto campaign on all products. It's been killing it, my best campaign. Any smashing nugget you have seen like this?
28:38 I have been making a PPC funnels since year 1, but still there is also a separate school of thought which says there is no such thing like duplication. Thought
29:05 If our CTR is less than 1% and conversion is above 10%, would it help us rank? As poor CTR also deranks us
31:53 Do campaigns show different results in different zip codes? I've seen sponsored rank different in two different zip codes. Which zip code to consider
33:25 How accurate have Amazon suggested bids? How do predict PPC bid costs during research or launch
35:14 My COO asked me yesterday if we spent $20K in PPC for organic rank or $20K in influencers to drive external traffic to Amazon, what would help organic rank more
38:14 Should we add similar products in catch-all campaigns for 30cents? Or different products can be added to the same campaign
38:37 If I am generating a sale from 1 KW from exact match type, and I target the same KW in phrase match type w/o "negative exact" in the phrase, so would it hurt my ranking on that KW if I don't get sale
39:18 If I'm running manual exact KW campaigns, should I put those KW into negative in my automatic campaign
42:28 What is the best time frame to look back when optimizing
45:56 1 KW being targeted in exact, similar KW being targeted at phrase match with "Neg:exact" and in the broad match "Neg:Phrase" in this way we make funnel in order to save ourself from KW duplication?
47:43 If I manage several accounts, can I connect them all to Ad Badger software and what would the cost be a monthly or % of ad spend
49:12 I have been trying to rank my product for several KWs for a very long time now, and nothing seems to work, even when I have had many sales for these KWs on my campaigns, any tips?
49:58 I've been thinking about using Google ads for my listing on Amazon, does it work?
53:31 What's your take for a strategy to start working with very low PPC and make little increments? Since I have noticed that sometimes you improve a lot your ACOS
55:44 I have seen both of you post for job positions, what are the minimum requirements that you have for PPC positions? What courses should someone take to get a PPC position w/o years of experience
1:00:30 Targeting a KW in 1 campaign in exact match type w/ placement modifier TOS 100% and targeting the same KW in different campaign w/ product pages 100%. Is it the right approach
1:02:43 How do we operate in a product category with very high PPC bids and low average selling price
1:04:46 What do you think chances are for a new Amazon PPC agency on the market guys
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
11:35 How long does it take for Amazon to re-index to possibly rank better when you update keywords and descriptions in an old listing
13:51 Bought a new candle holder design from a factory and made calculations to sell it for $30. 1 month before launch, found out someone launched the same product for $22 w/c is the break-even price
15:30 PPC CTR is 0.42, is that good or have to fix the image
16:07 How is your stage 3 SEO plan different for Vendor Central clients?
17:34 If I am selling a $24 product, run my PPC always around 60% ACOS. Planning to raise my price to 29.99 should that reduce or increase my ACOS
20:09 How do you recommend finding more keywords to put in backend search terms when the vast majority of searched keywords have a brand name in them
21:28 On Helium10 is there a way to track list of ASIN's total # of organic KW month over month in a report
23:19 I have Helium10 in Cerebro Distribution and can see current organic KW #, how do I track this over time for all of my ASINs?
25:32 Can A+ content be copied by another seller
27:54 Is there a way to utilize unused closed shipment if I cannot print the pallet labels
28:18 Is there a way to have negative reviews that have been voted to the top of page 1 by competitors removed or pushed back down to page 2 or 3
29:51 I have an old seller account that I quit selling on and it went dormant and was deactivated. I would like to sell on Amazon again, but can't use my old account
30:15 Can we use your company for 1 month to fix all our PPC
32:07 If I want to sell my PL brand, which Amazon aggregator should I contact, most likely to offer a good deal
34:26 Will I still be able to sell a PL brand in 1-2 years from now
36:27 Of all the product variations, which does Amazon show on the listing
38:02 Is it possible to get rid of negative reviews that are not verified
39:26 How can we get the title of the listing changed if we were not the ones who created it
40:00 Does Unit Session Percentage Rate include PPC impressions
41:09 What is your take on moving the brand name to the middle or back of the title
42:35 Does a human being approve alt text? Ever had problems with the approval of alt text
42:58 How can we save money by choosing a 3PL warehouse in California instead of Texas
43:12 A bunch of my competitors got blacklisted on Amazon (fake review crackdowns)
43:58 We all want the best practice and fair pay for our staff and VAs. How to circle the square of questionable and disgraceful treatment of Amazon employees
48:12 How much does Amazon charge to send back returned inventory to me? And do they charge me a fee for letting the customer return it to Amazon
48:50 How long should I run automatic advertising to find the keywords
49:58 I'm launching my first product since becoming brand registered and am having trouble getting my product to link to my store
51:07 Had a customer return because he said it didn't arrive in time, even though it got there in 3days. Can we force them to pay for return shipping
51:43 In your stage 3 SEO, outside of seeing if ranked between 20 and 50 organic rank, what other factors do you consider to decide which 3 to 5 keywords to target first
53:21 I have products that have upgraded the color, 99% exactly the same. I want to replace photos, any danger in that
54:23 With the Delta variant, I am seeing an upswing with online purchasing, and a huge wait with sea ship. Coming into Q4, how do you see things panning out given macro anomalies we are seeing
57:31 Can I ask Amazon for inventory relocation
58:50 My Freight Forwarders is trying to make an appointment to ship my product from the port to the Amazon warehouse. When she types in the Ref ID it says invalid
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00
00:48 3 Campaign Types
01:38 Sponsored Products Campaign
02:58 How much TACOS to spend
03:43 Automatic vs Manual Targetting
03:58 Start new campaigns/products in fixed bids
06:24 Creating Ad group
07:17 Advertising is done at the SKU level, not on ASIN level
07:51 Sponsored Products Automatic Targetting
10:40 Negative keyword targeting
12:00 Do you need product reviews before spending on ads?
12:55 Actual Automatic Campaign
18:05 Sponsored Products Manual Keyword Targeting
20:54 Sponsored Products Manual Product Targeting
23:47 Sponsored Brands Campaign
24:22 Video format is the fastest-growing advertising methodology on Amazon
26:02 How to setup video format ad
28:25 Sponsored Brands Store Spotlight
30:20 Sponsored Brands Product Collection
32:14 Sponsored Display Campaign
34:26 Audience Views remarketing
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:14 If a listing is doing well, should we create a similar variation or copy of the listing
10:51 How to download a template file for a single product
11:44 What words need to avoid so that listing doesn't get flagged as pesticide
12:27 What's with Manufacturer's Suggested Retail Price
14:06 With the 2-month-old product, lost rank week after the Prime Day. PPC days for 20 days sales velocity is like old but no ranking
15:50 How to launch a unique product on Amazon, any strategies
18:16 Amazon automate pricing and under what situation to use it
19:45 How to prepare for the holiday season as a new seller
21:46 Launch a product with a low price then increase gradually, when and how much. How to price a new and unique product on Amazon
23:35 Will Amazon search algorithm lower your listing rank if your conversion rate drops
24:25 Any video for beginners related to shipping info. How to ship Amazon orders
25:45 Opinion on Amazon Global Shipping Services. Do you use/recommend it for Ocean or Air transport
26:05 Amazon has not accepted my submitted manufacturer (Chinese) invoices for lost shipments. Advice on how to do them for acceptance
26:49 Replaced the pink words with competitors 20-50 ranked words, but most of them are still pink a few days later. Should change them again with other words
27:41 Already selling a Vitamin (FBA) and a book (FBA). If I create a Virtual Bundle, does this new VB SKU (w/ combo image) need its own advertising, or will it show on Vitamin ads already running
29:30 Ordering my 2nd product in different material and color, would you advise separate listing or it should go in the same listing even with a different material
30:15 What would the cause be for being indexed for 750 sponsored keywords and only 250 organic
30:50 Advantage to have a very high IPI just need to be just above 450
31:29 Will Amazon receive a CLOSED shipment due to being created over 90days ago. Shipment auto-CLOSED while in transit. Max storage limit also decreased. shipment coming in is greater than the limit
32:24 How does the trajectory of trendy products (fidget spinners) and recently popits go on Amazon
33:19 Have to convince the team to spend $1000 for A+ content
35:16 Can you share any ROI sheet
36:41 Reconciled a shipment w/ Amazon, entire SPD lost. Provided all supplier invoices and Amazon is refusing to reimburse stating it's not acceptable by the Amazon policy
37:45 Do you recommend dynamic pricing to increase profit
39:07 Can you still use competitors brand names in your search terms field
39:56 Is it common for sales to fluctuate on a day-to-day basis
40:37 Opinion about Amazon Antitrust case
42:22 Should advertise both exact and phrase match together to rank a keyword while launching a product
42:44 About sending first product on Amazon. Already set up the listing, is there a way to preview what it looks like
43:30 Do I need to do something about this warning if I sell clothing: CPSC issued a notice of violation to Amazon & requiring the company to file monthly reports on the number of hazardous products in its inventory
44:05 What SEO strategies would you use for a business that is Q4/Holiday season heavy SKUs and poorly optimized listings to take advantage of the holiday season
44:59 Should Listing Quality Dashboard be impeccable
45:41 I missed some MF orders. Late is 15% 10days and 4.2% 30days. When does Amazon actually deactivate? Amazon target is 4%
46:20 About launching a product with college student target customers. Bringing products on the first day of school to give away. How to make the most out of all these giveaways to help launch
47:50 Main supplier was damaged by the recent flooding in Henan Province of China
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Launching a business isn’t easy, but protecting it can be. Robert Wright is an E-commerce and online business Attorney who is an expert in helping entrepreneurs protect their personal assets, bulletproof their brand, and weaponize their works of authorship.
Robert Wright is the founding partner of Superhero Legal, a virtual law practice that helps e-commerce sellers and online business owners protect their digital and physical assets.
A sister company to Marketplace Superheroes, Superhero Legal has advised thousands of E-Commerce sellers on how to future-proof their business.
To better understand the needs of his clients, Robert launched his own physical products business and currently sells on globally Amazon.
Robert’s interest in intellectual property began more than two decades ago. Intrigued by the lawsuit that led to Napster being shut down by the RIAA back in early 2001, Robert headed into Law School with a mission to find out what was so wrong with ‘sharing songs’ with friends. That quest spurred an interest in intellectual property law (where he learned the difference between sharing and stealing!).
That mission spurred Robert's interest in entrepreneurship. While discovering his own entrepreneurial path, Robert noticed that other entrepreneurs often need help navigating the ins and outs of intellectual property. When he decided to launch his first virtual law practice, it was a no-brainer for him to support folks who had an idea and were looking to build a business around it.
00:00 Intro
10:00 Introduction of guest: Robert Wright
10:24 What is Private Label Law
11:08 Why are you seeing an increase in demand for your service (PLL) and what do you see the problem on Amazon happening
14:47 What happens and what should I do if someone is hijacking your listing
14:44 Advantages with Brand Registry
21:00 Canadian Trademark
23:50 How do to get hijacker off your listing
26:26 If someone shows up with the same design of the item, can I file a copyright claim
27:44 If somebody edited your image, is that valid for copyright claim
28:33 How do you prove that your copyright claim
30:46 What info should be put in empty spaces on inventory templates to close holes on the backend of listings that hijackers can exploit in the US & Canada? How to defend in CA if only actively sell in the US?
32:11 Any experience in leveraging legal letter to Amazon
36:44 Tim Ferriss: How it inspired Robert Wright
38:52 What is a Copycat
41:55 Get in touch with Robert Wright
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Brand Referral Bonus https://sellercentral.amazon.com/brand-referral-bonus?mkt_tok=NTE4LVNHVi03NzIAAAF-XkIXbOXsC0CVLNO791GgWR0cj6U_6Cs8pV6heNQ4cTUHNylYa9_C8mhBu9B8ULk5ElOPVwyQ_aClVWIKO9hhhSrSwN6DVXmy8ToF4Yqi17U
Delight customers while improving marketing efficiency and earning a bonus.
Now, you can earn a bonus averaging 10% of product sales driven by your non-Amazon marketing efforts. The more traffic you bring, the more opportunities you have to earn a bonus. The bonus is provided as a credit on your referral fees.
How does it work?
1. Generate an Amazon Attribution Tag
Use Amazon Attribution to create tags to measure your non-Amazon marketing efforts. Click the button below to start creating tags using Amazon Attribution, or register if you are not enrolled in the Amazon Attribution program.
Register for Amazon Attribution
2. Add the Tag to a Campaign
Once you create the referral tags, you can implement them within your publisher or campaign manager. For more details on how to implement tags for different channels, click here.
3. Receive a Bonus
The Bonus will be credited to your account two months after qualifying sales to accommodate order cancellation and customer returns. Your weekly bonus report is updated every Friday with the estimated bonus amount earned up to the previous Friday. Download the report with the button below. Not seeing a button? Click here to learn more.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://
Support the show (https://www.paypal.com/paypalme/myamazonguy)
See a product module at the bottom of this page: https://www.amazon.com/because-Quarantine-Patients-Distancing-Momstir/dp/B088KS4RPY?ref_=ast_sto_dp&th=1&psc=1
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
A+content #ebc #enhancedbrandcontent #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Intro
10:16 Can I sell a vitamin via FBA with an audiobook attached?
11:22 One of my variations got 20 sales and 3 returns and 2 says inaccurate website information (no details). My NCX is very poor and Amazon notification tells me they might suppress my listing for that.
13:58 Is BSR directly reflects as a rank?
14:25 Are you sure misspellings in search terms even matter?
15:26 If the supplier places FBA labels incorrectly on cartons for different color variations and the shipment reaches Amazon warehouse, what will Amazon do?
17:47 I got brand registry from you over a month ago, and just started building my store. Can I also add my ASINs that are not my brand into my store safely?
18:46 You mentioned you still use non-GS1 UPCs, aren't you worried at all?
20:24 Can we change the UPC code for the old listing?
20:39 Is it safe to do a test buy with my Amazon buying account?
22:50 Would you design your storefront if you are only selling one item so far?
24:26 I'm about to send in my first shipment. Fulfillment by Amazon - FBA Product Barcode Preference OR FNSKU?
25:59 How to solve the hazmat review problem?
26:34 What are your initial thoughts or impressions on the brand bonus program that just rolled out?
27:21 How can I have the sale price shown in the EU marketplaces?
28:48 How does Amazon decide who to allocate the buy box to?
29:53 Do you have a video to apply for Brand Registry is in a different marketplace than where Trademark is?
30:35 Competitors had 0 reviews and added another listing to the main listing and transferred reviews from another product very different from what they are selling.
31:07 If you have another seller on your listing (Spreetail) and a customer comes to your listing via your sponsored brand ad, could the customer still buy the other seller's product through your ad?
32:54 If I schedule a delivery to the FBA warehouse but I don't action it for a few weeks, do I get charged for storage when I create the order or when it actually hits the warehouse?
33:21 For backend keywords, do singular/plural rules work for Spanish keywords & misspellings too?
34:03 For backend keywords, do hyphens like gluten-free get included if write gluten free?
34:42 I am a registered brand & one of my resellers listed some of my products first with my EAN, how can I take back the control of my products?
35:26 Is there a lot of utility in making a title legible?
36:06 I only sell on Amazon but also have a website.
37:00 Over the last 24 hours, Amazon has removed the "product comparison" modules on EBC.
39:36 What's the easiest way to load listing to other marketplaces?
40:11 I'm uploading my main image for a new product and I'm using the graphics from my distributor since the product time selling is a decal sticker.
41:25 Can you recommend an outstanding Amazon photography service for the main image?
42:04 What's the best way to request eligibility (NARF)?
42:57 I am living in Europe and whenever I request that Amazon calls me, my phone never rings.
43:29 I am a seller on Amazon UK and my products were selling in the UK and European countries as well, but now my products are only selling in the UK, and I don't know why?
43:57 Do you use an outside reprise?
44:37 Any PPC advice for profit margin after cost is $4.69, the conversion rate is 27%, PPC bid for ten top keywords at $1.70
46:05 PPC with a high bid, is it a good strategy to increase my organic ranking for a key phrase?
46:50 No time has this shown as inbound or in the reserved column for FBA boxes send and shows as delivered
47:19 How do returns work for FBM orders?
48:06 My brand registry application is always declined
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Hello,
We are contacting you because we've identified you as the owner of inventory that had not been previously allocated to your account due to an error in one or more of your shipments to an Amazon fulfillment center.
On July 14, 2021, we will begin assigning items to accounts that we determine to be the owner of the unallocated inventory. Between July 14 and July 30, you might start seeing items from past shipments being added back to your account.
You have not been charged storage fees for items that were not previously assigned to your account. Once the inventory is assigned to your account, monthly storage fees will apply.
For more information, go to our inventory storage fees Help page:
https://sellercentral.amazon.ca/gp/help/external/G200612770
If you don't want to continue offering these items for sale, you can submit a request to remove them. We will waive the removal fee for these specific items until 11:59 p.m. on August 27, 2021. Starting 12:00 a.m. on August 28, you will be charged the standard removal fee to remove units that were assigned to you.
For more information, go to "Remove inventory from a fulfillment center":
https://sellercentral.amazon.ca/gp/help/external/201436560
To see inventory that was assigned to your account as part of this effort, download your Inventory Adjustments report after July 30 and filter by following the instructions below:
1. From the "Reports" menu, select "Fulfilment".
2. Under "Inventory," click "Inventory Adjustments," and then click the "Download" tab.
3. From the "Event date" menu, select "Exact dates".
4. Enter the date range for July 14 to July 30, 2021.
5. Click "Request .csv download" or "Request .txt download".
6. After the report status changes from "In progress" to "Download," click "Download" to save the file to your computer.
7. Open the report in a spreadsheet or database program such as Microsoft Excel or Access.
8. Filter the "Reason" column to show "N" only, and filter the "Unreconciled" column to exclude "0" values.
The Fulfilment by Amazon team
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
amazonselling #amazonseller #amazonfba #myamazonguy
00:00
00:16 Dan Pope with Adam Heist at the Prosper Show
01:43 Amazon is giving you inventory that they've lost
02:28 My Refund Guy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I sit down with My Amazon Guy Account Manager Ian Bakes who went from working in the construction industry to going to work remotely at MAG. How do you handle managing people remotely? Where are the breakdowns?
00:00
00:06 Ian Bakes, Account Manager at My Amazon Guy
00:40 What's it like going from the construction industry to working remotely?
01:39 What was the 1st thing that changed in your life when started working remotely?
03:12 What advice would you give to both employer and employee with regard to work-life balance
05:28 Can you build rapport inside the agency if you are working remotely?
08:48 People only respect what you inspect. In the remote world, what's the best way to do that?
10:37 What are your everyday routines?
12:18 Have you ask your direct reports what their routines are?
15:05 We're a corporate company with a laidback culture.
15:50 How would you describe the culture at My Amazon Guy?
18:11 With where we are at remote culture, what advice would you give other companies, on how to improve their remote culture?
20:53 Which of these 3 is the most important, for the account management? (extrovert, patient, detail-oriented)
23:11 Tell us 1 thing that people could do to increase their Amazon sales today?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00
00:30 How to add A+ Alt Text
04:04 Comparison Product Rate
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Shaahin Cheyene - IN HIS NEW ALL-AMERICAN RAGS TO RICHES BOOK BILLION HOW I BECAME KING OF THE THRILL PILL CULT SHAAHIN TELLS THE STORY OF THIS WILD JOURNEY.
Shaahin Cheyene
RANKED #1 Amazon Accelerator. I help you CRUSH IT on Amazon. $350 Million In Sales. Herbal Ecstacy, Vapir and many more!
I’ve been called many things in my life (including the “Willy Wonka of Generation X”), but my favorite one is simple: the world’s leading Amazon industry expert.
I’m the founder of the brain nutrition startup Accelerated Intelligence (AI). I’m also an award-winning business mogul, author, filmmaker, and inventor of Herbal Ecstacy, the nootropic that sparked the (100% legal) Smart Drug Movement.
My serial entrepreneurial career has spanned more than 30 years, earning over $350 Million. My Amazon products have outpaced Fortune 500 companies’ sales on the platform, selling millions of units worldwide. Many of these multimillion dollar companies noticed, which led me to become one of the world’s most sought-after Amazon experts.
My Amazon sales approach for start-ups and Fortune 500’s is the same approach I use to accelerate my own success: a mix of proprietary software, Amazon promotions, copywriting, Amazon ads and social proof. I excel in a variety of niche verticals and have grown brand success for Dr. Breus, Elissa Fisher Harris, Vitagene, KOR Water and many others. In addition to Amazon consulting, I give talks on Amazon, Amazon branding, guerilla PR and product development.
In my personal life, I regularly contribute to The Huffington Post, American Express OPEN and many other publications. I’m an avid sportsman with a deep love for Jiu Jitsu. When I’m not working out, you can usually find me reading something by Seth Godin, Dr. Robert Cialdini or Dr. Paul Ekman. I live in Los Angeles, California.
You might be wondering why my name sounds familiar. That depends. It might have been from one of my inventions (like Excelerol, the Vapir Vaporizer, Ecstacy Cigarettes, Herbal Ecstacy, or any of my 200+ award-winning products) or a book or film I wrote; and you have yet to see more of me!
00:00
10:00 Introduction of guest: Shaahin Cheyene
10:30 How Shaahin Cheyene started hustling
19:38 Amazon Supplement tips from Shaahin Cheyene
25:27 Advise for people trying to make in supplement category in Amazon
27:51 We work on feedback loops
28:51 Find a niche that has a vulnerability
31:02 Riches is in the niches
32:52 What's the difference between people that succeed and people that fail
35:40 How can we find gaps in niches? (vulnerabilities)
41:37 Do you think corporate culture is dead in its entrepreneur themselves? (stick to remote working)
44:22 There is a risk inherent to entrepreneurship
45:00 Your amount of success is relative to the amount of risks they take
49:37 How driven does somebody need to be to make as an entrepreneur
53:21 New Book: BILLION - How I Became The King of the Thrill Pill Cult
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Full-Service Amazon Management
Growing Amazon sales is what we’re best at. Our full-service management includes all the core services your business needs to succeed on Amazon and access to our entire team of Amazon experts.
00:00
10:12 My Amazon Guy is hiring Account Managers
10:30 I can see the number of organic keywords on Helium10 for an ASIN. Is there a report I can run (Helium10 or Amazon) to see how my organic keyword placement & the total number of organic keywords are improving over time?
13:08 I launched my first product and got around a 3% review rate, half of them are ratings. Is this a good ratio? Should I work on improving it?
13:56 In general, what is considered a good conversion rate %? Also, low traffic listing with a high conversion rate is not that impressive. What traffic level is needed to give a reliable conversion rate stat?
14:52 Do combined keywords index for both? I.E. Can Flaxseed Oil Liquid and Organic Flaxseed Oil be combined into Organic Flaxseed Oil Liquid and index for both keywords?
15:46 I created 2 shipment plans for 1750 units when my max inventory level was 2000. I just checked and my max has gone down to 1000. My shipments are on the way. What would happen?
16:56 Do you have full Amazon account management at MAG?
18:17 Do you have full Amazon account management at MAG, like from the start of product hunting all the way?
19:02 Will they (Amazon) reject my shipments now that I am over the max limit (storage)?
19:34 Please advise who should we follow for guidance on PPC, how to manage existing and make new campaigns. There are so many videos on YouTube with different strategies. Please enlighten us.
21:04 Your thoughts on "Environmental Pledge Friendly?"
22:58 When running Cerebro for the same product on one day, and then the other I see quite some big differences for my top ranking keywords. Is that your experience as well?
23:16 For our first launch, we sent in 150 units. Sold 50 so far, but the remaining stock is all in 1 fulfillment center in Boise, Idaho. Our delivery date for the east coast is 2 weeks. What can we do to change?
24:16 Follow up with your Age of Sage, has your TACOS gone up since mother's day has ended?
25:51 Since Amazon has stopped showing buyers' addresses, how can we send a replacement to the buyers now without asking for their address? Or is it okay for their address on Amazon?
26:30 When having a product with 2 color variations, is it ok to create a PPC campaign on both or just one variation?
27:33 My best ASIN has disconnected from my brand. After reset from Amazon fails, told to upload template file. I'm GTIN exempt and w/o GTIN, won't reconnect to brand. Amazon says no solution.
28:21 We have opened an account under my LLC. The first month we won't have any sales. Does Amazon still inform our state, or should we file taxes as no sales?
29:15 What's the best way to approach the restock limits these days? I have about 5000+ units of restocking inventory with no way of sending it to Amazon. Do you have any recommendations for good 3PLs?
31:18 I am struggling to get info on 3PL and freight forwarder. Thank you for sharing. If you please elaborate little more detail info about those 2 services.
31:29 You heard the news below about sea shipping? Pres. Joe Biden will announce a new executive order asking the Federal Maritime Commission to combat what's being called "a pattern of consolidation and aggressive pricing that has made it onerously expensive for American companies to transport goods to market."
32:02 I brought an ailing brand. I changed old repetitive keywords which were not relevant to more relevant ones but the ranking went down after 4-5 days.
33:01 Can you give tips on bids adjustment?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon's video registration process is shifting to a new program where the applicant should be able to request a video call on their own after submitting government issued ID and bank statement on the verification step. Of note, Amazon has been really ramping up enforcement on related accounts and seller identity during registration so there may have been a flag if
1. The registrant has additional accounts,
2. Registration was started multiple times using the same details, or
3. Some other issue that will help us learn more about the quirks and security mechanisms in place.
Get suspended hire My Amazon Guy https://myamazonguy.com/account-suspension-reinstatement/
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00
00:20 New Amazon Video Registration Process
01:09 It's safe to open multiple accounts
02:09 My Amazon Guy offers suspension service
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Empire Flippers Why Amazon Is Suddenly Restricting Your Inventory https://empireflippers.com/amazon-inventory-limits/?utm_source=cruxfinder&utm_medium=newsletter&utm_campaign=cruxfinderweeklynewsletter
Storage Limits Criteria
These are the terms on storage limits taken from Amazon: “Under the FBA inventory storage limits policy, you will not be able to create a new shipment to Amazon for a storage type until your inventory level drops below your limit for that storage type.”
While you now have unlimited storage volume, you have limits on the number of products you can store, starting at 1,000 units. You can find this if you go to the Shipping Queue section, then scroll to the very bottom of the page. There will be a collapsed tab that reads “Restock Limit and Storage Limit.”
According to Amazon, your storage limits are calculated using the following factors:
“Your sales volume (including your sales’ seasonality periods)
Your historical IPI [inventory performance index] scores
Available fulfillment center capacity”
Amazon calculates your storage limits by looking at your sales volume from recent months while considering any seasonality in sales over the previous year.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00
00:37 Storage Limits Criteria
01:44 Storage Limit Calculation Factors
02:50 Amazon is possibly out of space
05:40 Amazon's Recommendations
07:23 How My Amazon Guy can help
09:08 Shipping restoc
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00
10:05 ANNOUNCEMENT: My Amazon Guy is hiring!
10:37 When my team contacts SS (Seller Support), or even when getting approval for SB (Sponsored Brands) Video, Amazon emails me (account owner) rather that the person who opened the case, so I have to forward emails. Any way around this?
11:28 I recently created a listing and forgot to set the launch date far in advance. As a result, my listing for the past 15 days has been inactive/out of stock. I amended the listing to a launch date in October. My listing is still showing as inactive/out of stock, but the date is fine. Will I lose out on the honeymoon period?
12:25 It seems like the brand registry is tied to my email and not my account. When my team tries to make changes to listings, they are blocked by brand registry, and I have to get involved.
13:05 Can Amazon change words on my title of e.g. High quality was replaced by elegant automatically. When I called, they told me the change was made by me, but I never did. I am the only owner of the listing.
13:52 For SEO purposes, do you recommend using different backend keywords/frontend titles for Child-ASINs within the same Parent-ASIN?
14:46 When creating PPC campaigns for product with variations, do you recommend a separate campaign for each child? Or just separate Ad group?
15:22 Specifically, I sell holsters that fit a variety of different model handguns, should I create a unique campaign for Glock, Sig Sauer, Remington, etc? Or one campaign with a unique ad group for each?
15:56 I have recently launched my product, 200 units sold. But did not get any review. I am a new seller and did not even make 1 dollar in profit. Any suggestion?
17:04 Just keep making sales and build some sales velocity and try to get some badges as soon as possible. After having good placements start increasing price.
17:31 Any good Freight Forwarder suggestions?
18:08 Is it possible for customers to leave a verified review if they bought my product using a 100% off discount code? I am thinking about giving these out to my eBay customers.
18:26 Are you hiring internationally?
19:27 How do you keep track of changes you’ve made to your listing? (Swapping out backend search terms, price adjustments, bullet point experiments, etc)
20:12 Amazon is allowing 10 Bullet Points. For some account it allows and SME for not. So is it based on category?
20:28 I launched a new product and sold 200 units. I sent request for review to al eligible. I have made a lovely thank you card and even a non-mentioned free gift. And yet only 1 rating. What is wrong?
21:17 I see you have solved the A+ content riddle for blurry images. Please help me out. I have super high-quality images, but everything keeps coming up blurry. I have tried everything.
22:03 What is the best and cheapest way to deliver products from US Warehouse to Amazon FBA Warehouse?
23:22 What’s the best number of days after delivery to send request for review. Some says 10. What do you think?
23:59 If I would like to update Deposit Method, is it enough to drop a note to SS (Seller Support) 1-2days in advance? Do it just after the payment. What else should I consider?
24:40 do I have to get a resale certificate for every state I send inventory to for Amazon FBA for my supplier not to assess taxes on my purchase? I already have one for my state.
25:48 I recently trademarked by brand using My Amazon Guy – Thank you! Problem is, my ASINS are not linking to my brand dashboard even though the brand name is identical. Any idea how to fix this?
28:49 Do you put any inserts into your products? Or nothing at all?
29:36 How to change the variation shown on a Parent ASIN?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
00:00
00:01 That product data you're looking at in that parentage, it's got some nuances
00:55 Product in the same parentage share the same BSR
02:33 The way to know which product has the accurate BSR
05:15 Calculating BSR for the products under the same parentage
07:52 One of the common mistakes when making a product research
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Go to https://sellercentral.amazon.com/brand-customer-reviews/ref=xx_crvws_dnav_xx?pageNumber=3
Click on the review you want to contact the customer for, hit contact buyer.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
00:00
00:18 You now have the ability to contact the buyer when they leave a poor review.
01:18 The "Contact Buyer" button
02:02 Report abuse invalid product reviews
02:48 Send email to the buyer that left poor reviews
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We'll cover questions like - What are your top tips for those just now getting their products on Amazon?
- How would you suggest those in the Amazon marketplace differentiate themselves from their competition?
- What are some easy ways to increase your customer conversion rate?
00:00
09:55 Introduction of the guests: Jacqueline and Minna from The Product Boss
12:48 What are your top tips for now just getting started with your products on Amazon?
20:26 I only sell one product and its IPI score had stalled at 364, the only thing I can think of to improve things is FB ads, what do you think? (Long story but Amazon ads don’t work for this product)
21:27 I have a new product; it is totally unique and head and shoulders better than anything else in its category. It has a granted Utility and Design patent. Assuming what I say is true, how can it fail?
24:30 I have a cool product, what can I do to differentiate on Amazon?
26:30 As a sample, what would you do to improve this listing? (Momstir, Age of Sage)
28:41 What kind of things you need to have in a photoshoot? (Product)
33:32 Can you register a trademark that currently is in an Un-revivable state because it was not filed within the grace period?
33:49 Looking to expand in a niche I have current success in. Should I look to bring a new style of the current product to market or a new color variation of the current style? Any advice on how to determine this?
36:36 What would be an example of a category that you would not want to add a variation?
38:36 Did you see a new section called “Discovered by Customers?” Searched on the web and found on Amazon. Any ideas on how to get there? It is 100% not paid.
40:41 How can I increase my conversion rate?
44:45 Disregarding the holistic approach, I want a 5-minute hack to improve my conversion rate, what could it be?
48:30 With video ads, what is likely to stop people in their tracks.
49:03 What about Pinterest for sales conversion?
50:11 If somebody never heard The Product Boss podcast before, which pod you could pick that they should listen to?
52:49 How can they get in touch with The Product Boss?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I learn something every day - in this video I show how we learned you can switch the parentage theme, say from color to color and size.
TIMESTAMP
00:00 Parentages and Connection of Multiple Variations
00:20 My name is Steven Pope
00:26 Amazon Feature on How to Change a Parentage Variation Theme Without Deleting the Parent
00:47 Sample Flat-File
01:11 Add Thematics
01:56 Samples of Parentage Variations
02:14 Parentage Size Variation
02:16 Parentage Quantity Variation
02:19 Parentage Color Variation
02:23 Parentage Flavor Variation
02:26 Parentage Color-Size Variation
02:37 Parentage Style Variation
02:45 My Amazon Guy Services
03:00 If You Need Help with Selling and Increasing Your Sales in Amazon
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
parentage #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Most people start an online business for the freedom, autonomy, and money that comes with entrepreneurship— but what they often find instead is the feeling that they’re running on a hamster wheel and can’t jump off. If you were looking to exit your business, would you know how? What is your business truly worth?
00:00
00:13 Joe Valley, Author of EXITpreneur's Playbook
09:59 Introducing Guest: Joe Valley
11:00 What is EXITpreneur's Playbook About?
13:55 Joe Valley asks his readers to write their monetary and feeling goal
15:50 What are the Common Answers to "Why did they run their business? What drove them to do what they are doing? How are they going to replace that if their business is sold?"
16:45 What percentage of Joe's deals involve buyers who plan to gut or re-organize the eCommerce team after the deal closes?
16:12 What have you seen change in the marketplace in the last 6 months?
19:45 What percentage of Joe's deals are 100% Amazon vs Direct-to-Consumer vs Blended Amazon & Direct-to-Consumer?
20:50 What was the first item you purchased online?
21:27 What was the first item you sold online?
22:00 Is the aggregator trend a bubble?
25:00 Is it smart to sell on other marketplaces like Walmart and Shopify? Or just focus your energy on Amazon?
27:04 Which chapter was the hardest to write and why?
27:55 What did you enjoy about writing the book?
28:55 How much of a problem are "tire kickers?" How can Joe tell if a business owner is serious? Does Joe work harder to qualify clients, or disqualify them? How high is the "full-of-crap" factor?
30:33 What are most people get wrong about selling their business?
32:32 Is it easy to switch from cash basis to accrual?
34:14 Is it harder or more challenging to find, a buyer or a seller?
35:15 What is next for Joe Valley?
36:45 “Your business strategy should be your exit strategy." Does this idea apply to eCommerce?
39:25 Which tends to be worth more in today's market: a business with a phenomenal customer, a phenomenal team, a phenomenal brand, or a phenomenal product?
41:19 How can they get in touch with you if they are interested in using your services.
42:50 Joe Valley’s podcast: The QuietLight
Assess the value of your business and reverse engineer a path to an incredible exit
Avoid the “ignorance discount” when selling a business on your own
Negotiate favorable deal terms and conditions
Calculate the all-important Seller’s Discretionary Earnings
The Quiet Light Podcast
Learn the skills and methods you need to turn your online business into a powerful profit engine that you can sell when you want, for the price you designate, to the buyer you choose. Our hosts Joe Valley and Mark Daoust, along with leading M & A, eCommerce, SaaS, marketing, and content experts, will share their decades of experience to give you the tools you need to buy, scale, and exit an online business on your terms.
The Quiet Light Podcast is your best source for actionable insights from innovative and successful entrepreneurs who have built, bought, and sold online businesses. If you want to benefit from the most successful strategies and thought leadership to propel yourself toward your goals, look no further.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Steven Pope's father, Dan Pope, talks about watching Steven grow My Amazon Guy. Dan Pope is the sales manager at My Amazon Guy. If you want to hire MAG, you can book a call to talk to Dan Pope at https://calendly.com/dan-mag/30min?back=1&month=2021-03 or call
801-747-9175.
00:00 Hello I'm Dan Pope - Steven's father
01:05 Steven who love to share things
02:11 Bonded with Steven for many years
02:32 Steven working for E-commerce
03:01 Create an Amazon Agency
03:55 Amazon Growing
04:52 Working as Sales Manager for Steven
05:15 People working for MyAmazonGuy
05:44 Learn more about how we can do PPC, Full service or A+ content for you
06:11 Make your sales grow faster
06:30 Watch Steven's video on youtube
06:48 Get in touch with Dan Pope at MyAmazonguy.com
✅Learn about our services: https://myamazonguy.com/full-service-management/
✅Testimonials of My Amazon Guy: https://myamazonguy.com/full-service-management/
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 Timestamp
9:55 Hello my name is Steven POpe
11:04 What are your long bet for Amazon?
12:59 What are the certification requirements for listing food items on Amazon?
14:00 Have you heard about Amazon not accepting pending trademark for BR?
15:06 Back end Keywords. Can you use competitor brands?
16:10 On H10 keyword tracker, What do the red and green numbers mean?
19:35 Do you have a tutorial on flat files?
22:52 Should you keyword-stuff a Parent ASIN?
25:03 Does Amazon transfer your reviews automatically or you basically have to start from scratch?
25:52 How do you determine what you want to bid for a keyword?
26:51 How can you set up follow up emails to send to customers with instructions on how to use the product?
28:38 Can you explain "Copt Listing" selection?
29:08 Should title keywords be repeated in the bullets if they are highly relevant?
30:46 How important is it to have the back end keywords in phrase form?
33:56 How would you rank that accessory product TOS compliantly?
34:48 How would you rank that acessory without getting in trouble for running PPC?
35:51 Can you still put green tick marks to the side of your bullets?
36:53 I was told that there is no benefit to adding text in "text boxes" Is this ok?
39:15 Is there a way to force Amazon to box your product?
41:33 Amazon id saying "Cheap" word is prohibited in Amazon, Should I add this?
42:19 How do I get the LLC route so I can ship more?
43:00 How much the average customer spends on my brand in Amazon? How do I get the sata?
44:42 Can I link the FBA inventory or Is there a way to do this?
47:41 How do you find out what KW's competitors use off Amazon? Google Ads?
49:08 Is there a way that competitor maybe trying to get us delisted prior to prime day?
49:24 What should be included in Purchase invoice. Amazon rejected 3x now?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
My Amazon Guy hosts a weekly ask any question Fridays at noon est. My Amazon Guy Podcast and Videos:
00:00
11:42 New Shipping UI-Can I not be asked to enter an expiration date for supplements?
12:12 If I had used a brand name in my listing by mistake, is it easy to solve the infringement problems?
13:10 What is the best strategy while launching a new product? Are giveaways mandatory to rank even with PPC?
16:44 Expiration date on package-Should Amazon review the expiration date at check-in, and not ask me?
17:05 How can I audit my listings to make sure they are optimized for mobile devices?
18:28 What is the appropriate budget for PPC during the first month of launch? Considering niche has average competition.
19:28 What are your thoughts on the Amazon anti-trust issue that is happening with 3p sellers?
19:49 Have you heard that Amazon’s new update. Now that we can send template e-mails to the customers who left 1-3 star reviews
21:03 Can you explain how to calculate conversion rate, the difference between session % and unit session %?
23:41 How’s Prime Day for you and your clients?
24:48 Does Amazon allow sharing the social media links in our brand storefront?
25:44 What metrics do you check on and track regularly for your products?
27:49 On a parentage listing, do you advertise on all variations or only the top 1 or 2 children?
28:52 With Amazon discounting search find buys in the algorithm, do you recommend not bringing in outside traffic to your listing?
29:52 I lost my FBM privileges about 2months ago for a Valid Tracking Rate below 95% due to 3PL unknowingly using a non-integrated carrier for 12 shipments. I had professional help with the POA. After about 5 rejections, Amazon has stopped responding to emails. What are the best options at this point?
31:05 Are you aware of any tools that tell you which products and quantity to send in based on Amazon inventory restrictions?
32:30 What are your thoughts on entering the supplement category as a new brand vs acquiring an old brand?
33:30 Amazon keeps breaking our parentages, all of which are legitimate variations. Any tips on getting them to stop?
34:18 How do I get my FBA product to say “free same-day shipping” or “delivery tomorrow?”
34:53 Can we add listing images in different languages in different marketplaces?
35:28 Saw your This is the Way wine glass. Love it. Isn’t that calling for trouble on copyright infringement from Lucas Films?
36:22 Any ideas on having Amazon correct my listing where they have attributed the brand owner to another brand?
37:54 My listing thumbnails show up horizontally under the photos instead of vertically on the left side of the photos. Any idea on how to fix it?
38:18 Have you noticed they seem to be combining reviews between marketplaces again?
38:35 We spend 3x in PPC and we have a lot of deals but our sales were not that high.
38:46 Do you recommend using Sellics Benchmarking Tool?
39:42 Looking at my ASINs on mobile and they are inconsistent. Some show the A+ content first others the description or bullets are first. Is this something we can control and how?
40:27 Have you tried the new Sponsored Brands Video Product Targeting?
42:58 PPC question: Can you explain the main purpose for creating a new ad group rather than a new campaign?
42:54 What do you recommend defending and differentiate a brand on Amazon that Chinese competitors are aggressively trying to commoditize the product
46:34 I launched my first product. I did all things to get reviews: a good insert card, a gift, and sent the ask for a review for all.
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Book a coaching call with Jason Mastromatteo https://myamazonguy.com/book-a-coaching-call/
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
00:00 - The History of SEO
19:13 - A way to rank on amazon on an economic budget
23:00 - SEO companies for small sellers
24:00 - Number 1 way to Maximize SEO on Amazon
29:24 - The main difference between Amazon search engines and Google search engines
30:00 - How to understand algorithms
30:30 - How accurate is H10 search volume numbers
33:25 - Importance of Title words
34:58 - Canonical URL
35:30 - Product Launch Numbers Review
37:45 - reasonable PPC spend
39:22 - Does price factor into Amazon search rank directly?
40:55 - Spelling Variation
41:46 - Parting Thoughts
SEO
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon FBA Acquirers
Investors are pouring money into the Amazon space. They’re acquiring hundreds of brands and bringing them under one roof, an Amazon Aggregator business. We’ve seen consolidation in countless sectors historically and the Amazon FBA space is no different. Aggregators are jumping into the market with large funds bringing high levels of professionalism into the brands they acquire and accelerating their growth. The aggregators in turn hope to produce profits for their investors.
Boosted Commerce
$137 Million in funding, 30+ brands acquired. Boosted Commerce buys, builds, and grows high-quality commerce brands. The team is composed of entrepreneurs and eCommerce experts dedicated to growing your business while maintaining the integrity of your brand.
Learn about all Amazon Aggregators here http://amazonaggregators.com/
Our Guest:
Sarah D.
Vice President Operations at Boosted Commerce.
sarah@boostedcommerce.com
LinkedIn - https://www.linkedin.com/in/sdajani/
Sarah Dajani is VP of Operations at Boosted Commerce, overseeing the brand management of food & consumables categories. With over a decade of experience in management and growth, Sarah has a track record of growing eCommerce businesses' profitability. Her experience strongly focuses on CPG brands, having held executive positions at a Fortune 500 as well as VC-backed start-ups. She founded a gourmet pastry CPG company in London, for which she was awarded the C200 Women in Entrepreneurship Award. She holds a Bachelor's degree from Princeton University, an MBA from Stanford's Graduate School of Business, and a certificate in pastry from Le Cordon Bleu Paris.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
boostedcommerce #amazonaggregator #FBAAquirirer
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How does Thrasio streamline the supply chain for the brands you acquire? How does that decision-making work? In other words, do you always treat brands the same way with consolidation or optimization, or is it on a case-by-case basis?
How does Thrasio tackle inventory management and in what ways do you see that process changing this year?
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
AmazonApr 26, 2021 07:13 AM
Hello from Amazon Selling Partner Support,
Please note that we calculate the quantity you can send based on past sales, current inventory levels, and the capacity available in our fulfillment centers.
Please note that Amazon, including our Selling Partner Support team, does not have additional information, and we are currently not accepting requests for higher quantity limits. Shipping a quantity above your limit may result in account suspension.
To determine how much of your product you can send to a fulfillment center, go to the Restock Inventory page. In the “Days of Supply” column for your product, click on the units right above the color bar to open a pop-up window that contains your “Maximum shipment quantity” allowed.
Your “Maximum shipment quantity” equals your “Maximum inventory level” minus “Utilization.”
For more information, see:
Restock Inventory help page: https://sellercentral.amazon.com/gp/h...
Restock Inventory tool page: https://sellercentral.amazon.com/rest...
Restock report: https://sellercentral.amazon.com/rest...
To help us continually improve, we ask that you take a moment to complete our survey below to tell us about your experience with this specific interaction.
Were you satisfied with the support provided?
Click here for yes:
https://sellercentral.amazon.com/hz/c...
Click here for no:
https://sellercentral.amazon.com/hz/c...
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Here is a full list of prohibited actions with Enhanced Brand Content:
Referencing your company as a seller or distributor, or providing any company contact information.
Mention of competitor’s products or seller authorization such as “product only sold by authorized resellers”, etc.
Pricing or promotion information and shipping details “cheapest widget on Amazon” “Free shipping”, “shipping timelines”, etc.
Use of copyright, trademark, or registered symbols in the text or images.
Time-sensitive product information: “on sale now” or “best new product of the year” and comments such as “top-selling product,” “hottest item,” “#1 Selling item”.
Information about customer reviews from Amazon or any other site.
Adding editorial or 3rd party quotes from external sources such as magazines and television shows.
Blurry or low-quality images or images containing unreadable text. Lifestyle images not showing the product.
Images or text that attempts to mimic Amazon logos, detail page headings or details.
Content that duplicates many of the images from the main image block on the detail page.
Any warranties or guarantees of any form.
Logos from brands or organizations other than your own, or multiple brand logos on an image.
Web links or language attempting to redirect to other sites inside or outside of Amazon (including your other products).
Grammatical errors, punctuation errors, misspellings, strings of all caps text, or abusing font features – Bold and Italics are only intended to be used to highlight headings or a few select words.
Any mention of products being used for criminal activity.
Any violations of category requirements or Selling on Amazon policies.
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
VIDEO TIMESTAMPS
00:00 - Steven Pope Introduction
0:28 - Rule # 1
0:46 - Rule # 2
1:15 - Rule # 3
1:35 - Rule # 4
2:07 - Rule # 5
2:37 - Rule # 6
2:57 - Rule # 7
3:12 - Rule # 8
3:35 - Rule # 9
3:51 - Rule # 10
4:12 - Rule # 11
4:29 - Rule # 12
4:44 - Product Launch
5:24 - Rule # 13
6:01 - Rule # 14
6:54 - Rule # 15
7:06 - Rule # 16
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Ad Badger is A powerful toolset to manage, automate, and monitor your Amazon campaigns around the clock. Amazon PPC Software Tool will ensure that you always have the right bid, no matter what is happening in the market. The platform allows you to manage keywords, bids, and campaigns better, with the right strategy.
Today we speak to the CEO Michael Erickson.
We'll be fielding ANY Amazon PPC questions today.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Jon Tilley
Jon Tilley is a successful entrepreneur & Amazon thought leader. He spent 15 years working as an account director & strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles before starting his own business. Jon started his Amazon journey in 2014, launching multiple successful private label brands, and soon after co-founding ZonGuru with Adam Hudson of Reliable Education.
ZonGuru aims to provide the most accurate data and estimations in the industry. Official partners with Alibaba and Amazon.
Connect with Jon & Zon Guru:
ZonGuru.com
https://www.instagram.com/zonguru/
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Brand name ads - that is targeting your own brand name with a sponsored ad or headline ad, is a defensive measure to prevent competitors from encroaching on your brand. If they bid on your brand name, and get a sale, they can gain organic indexing which is hugely problematic.
Brand store example: https://www.amazon.com/momstir
Go to campaign management to make a brand name ad https://advertising.amazon.com/cm/cam...
Add your brand name as a keyword target.
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-a...
https://twitter.com/myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About Steven Pope: Steven is the founder of My Amazon Guy.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-a...
https://twitter.com/myamazonguy
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
A hijacker changes the data. Usually on non-brand registered listings.
An unauthorized resellers just showing up to sell the item but isn't changing data.
Both types can be reported through brand registry portal or through the infringement report portal. Report a violator here: https://brandregistry.amazon.com/bran...
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
❌ Problem: Hi Steven! I’m hoping to get your opinion on something. Back in February we paid our freight forwarder (Company 1) for a final inspection and door-to-door delivery from the factory to our 3PL in California. This was our first ever shipment as an FBA business. The shipment was small, only about 400 units, but we were trying to get them out during Chinese New Year. The order was picked up as agreed and we were told that the shipment tracking number would be provided soon after. There were a few delays, but ultimately we had no reason to believe that anything had gone wrong. Fast forward to this week, and we finally find out that our FF was a broker and that our shipment is still in China and that the freight partner that our FF worked with had not been paid … so the shipment is still sitting in their warehouse (Company 2). Needless to say, (Company 1) has been non-responsive and we are going to pursue a refund through Payoneer (for what that’s worth anyway). We don’t know anything about Matic Express, but they have been easy to communicate with so far. (Companhy 1) indicated that they had worked with (Company 2) for over a year without issue, and that recently they had experienced this issue and no longer does business with them.
So the question I have is, would you suggest working directly with (Company 1) in this case to get the shipment delivered to our 3PL or would you engage a new FF to pickup from them and deliver as planned? It doesn’t feel like (Company 1) is on in some sort of scam or anything, but it’s tough to say for certain yet. This was our first attempt and the first big snag we’ve hit as a seller. A bit discouraging, but we’re trying to move forward anyway. Thanks for your thoughts!
✅ Answer: I would create a new order and let this one go. You have no reason to trust anybody involved.
The shipment could be full of bad products that the "inspectors" let through.
Sorry, you had this experience. Be sure to sign an agreement with the next partner so you have recourse.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
✅ Check if your products have problems at this link: https://sellercentral.amazon.com/fixyourproducts
April 8, 2021
Reminder: Provide product IDs (GTINs) for listings
For most product categories, you are required to provide a unique product identifier, known as a GTIN (Global Trade Item Number) such as UPC and EAN, to create new listings. GTINs are considered invalid if they are not GS1 vended or not recognized by the brand owner. To check for products with invalid GTINs, you need to visit Fix your product and provide the requested information immediately or your listings will be removed.
To fix the ASINs, use Contact us to submit a letter of authorization or a licensing agreement that meets the following criteria:
Includes the name and address of the brand's rights owner
Legible: it is not too blurry and not too light or dark
Includes the manufacturer name and contact information
Includes the seller’s legal business name or the seller name that corresponds to your Account information page in Seller Central
Includes the seller’s physical address
Must be in English
Includes a GS1 certificate
Note: We recommend that you obtain your GTINs directly from GS1 (and not from other third parties selling GTIN licenses) to ensure that the appropriate information is reflected in the GS1 database. For more information on licensing EANs or UPCs from GS1, refer to the GS1 website.
Products that are listed in the At risk listings section in the Fix your product page will be removed if the requested information is not provided by the due date. Products that are listed in the Inactive listings section will remain inactive unless the requested information is provided.
Contact Selling Partner Support or visit the Listing requirements: Product IDs (GTINs) Help page if you have concerns about your ASINs.
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Begginer Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
GTIN #UPC #GS1 #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
In this latest update, we show the actual sales impact on our testing which has been detrimental to the listing. In this next test, we remove the word "wine" from the copy to get it reinstated for advertising.
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
advertising #ppc #sponsoredads
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
VIDEO TIMESTAMPS
00:00 - Introduction What is Happening?
0:40 - Sales of Wine glass impacts
1:17 - Advertising Policy on Amazon "unfair policy"
1:40 - Response in the case from Amazon
2:05 - Changes taken
2:37 - Actions to Recover
3:17 - Suggestions tried from Viewers
3:56 - Unfair items ranked due to policy (How to handle this?)
4:47 - Learn from troubleshooting with My Amazon Guy
5:42 - My Name is Steven Pope! Thank you for watching!
Support the show (https://www.paypal.com/paypalme/myamazonguy)
If this helps you please leave a comment!
Solution is to do a template upload switching the GTIN field from ASIN to UPC.
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Begginer Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
In the US Marketplace the lookback period is:
18 months lost/damaged inventory
9 months missing inbound shipments
90 days overcharges on FBA fees for Weights and Dims/Unit Packaging.
Hire us at myrefundguy.com to claw back money from Amazon they owe you!
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to grow hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
Website: MyAmazonGuy.com
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
https://merchantspring.io/ offers a 7-day free trial - (I am not affiliated with them). On their homepage, they boast they are the "All-In-One Marketplace Manager. Unlock the full power of all your Amazon, Walmart, eBay & Shopify sales data in every country that you sell. Get the must-have analytics toolkit for sellers and agencies with multiple stores."
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
merchantspring #analytics #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Check the tool out here: https://my.zonguru.com/
Maximize Sales Let ZonGuru help you get the most out of your product with this suite of tools that shows you exactly where to put the best keywords and images guaranteed to drive sales. View Listing Optimization Tools.
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Begginer Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Original Video https://youtu.be/zntTstDOwdI
Listing with my ad ban: https://www.amazon.com/Drinking-Socia...
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
My Top Seller gets Banned!? This will most likely happen to you at least once as an Amazon seller, we have all been here. I will update and teach you the best course of action in this video!
https://www.amazon.com/Drinking-Socia...
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How to Clear Your Cache on Any Browser https://www.pcmag.com/how-to/how-to-c...
Desktop browsers
Chrome https://kb.iu.edu/d/ahic#chrome
In the browser bar, enter:
chrome://settings/clearBrowserData
At the top of the "Clear browsing data" window, click Advanced.
Select the following:
Browsing history
Download history
Cookies and other site data
Cached images and files
From the "Time range" drop-down menu, you can choose the period of time for which you want to clear cached information. To clear your entire cache, select All time.
Click CLEAR DATA.
Exit/quit all browser windows and re-open the browser.
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Begginer Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to grow hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
https://twitter.com/myamazonguy
"How do keyword ad campaigns with multiple related items get displayed? E.g. if I have a campaign for the keyword "wine glass" with 10 different ASINs (not variations), will several ASINs be displayed at the same time...?"
-Josh B.
Check out Ad Badger for more information... https://www.adbadger.com/blog/keyword-cannibalization-and-placement-in-amazon-ppc/
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...���
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon Aggregate Seller Study, How does your business stack up? How do FBA Acquirers Stack Up Financially? LIVE Q&A with Tyler Jefcoat
Tyler Jefcoat CFO | Advisor
"Tyler is the Founder & CEO of Seller Accountant where his team provides bookkeeping and CFO services exclusively for e-commerce sellers. Tyler provides financial coaching for sellers totaling more than $100m per year in e-commerce sales. Before founding Seller Accountant, Tyler was the Co-Founder and Managing Partner for Care to Continue, a home health care company that grew from zero to 100 employees in 4 years before he sold his piece of the company."
And if you wouldn't mind also including links to our YouTube channel (https://www.youtube.com/channel/UCfIH3Puf4jXhT1F1EcTIVBg) and blog (https://www.selleraccountant.com/blog/), that would be much appreciated!
My Amazon Guy listeners can get the DIY Accounting course for $99 using the code MYAMAZONGUY at checkout at https://seller-accountant.teachable.com/
Thanks,
Tyler
Tyler Jefcoat
tyler@selleraccountant.com
About Steven Pope:
Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to grow to hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees:
MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy:
A 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
Website: MyAmazonGuy.com
More Content With Tyler Jefcoat!!!
Cash Flow & PPP with Tyler Jefcoat CEO of Seller Accountant for Amazon Sellers Podcast #31
https://www.youtube.com/watch?v=jDpnJzcy_XM&t=79s
Amazon Accounting - Interview with Tyler Jefcoat CEO of Seller Accountant - Profit, Taxes, Books https://www.youtube.com/watch?v=Jwsapx53jI8
Amazon 2018 Prediction of Massive Seller Acquisition & Mergers - Tyler Jefcoat Seller Accountant https://www.youtube.com/watch?v=MJFSQDXE1vg
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-ser...
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanc...
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list...
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coachi...
amazonselling #amazonseller #amazonfba #myamazonguy.
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
T3 article: https://www.t3.com/us/news/amazon-prime-day-2021-confirmed-sellers-asked-to-submit-deals
The countdown to this year's Amazon Prime Day has begun, with Amazon asking sellers on its platform to submit their proposals for Lightning Deals and Prime Member Vouchers. It's even shared details of the sort of Prime Day deals it wants to see this year.
Writing on the Amazon Services Seller Forums, Amazon says "The Lightning Deals and Prime Member Voucher submission window for Prime Day 2021 is now open. The deadline for submissions is Friday, April 23, 2021, for Lighting Deals, and Friday, May 28, 2021, for Prime Member Vouchers. Submit your promotions now for a chance to have your deal considered for this event."
That's good news for deal hunters as it's our first bit of official confirmation that Prime Day 2021 is going ahead and given that the submission deadline for sellers is the end of April, it suggests that Prime Day will return to its July slot rather than the October slot that it slipped to last year. T3's current prediction is that Prime Day 2021 will run over two days from the start of Monday 12 July until the end of Tuesday 13 July, 2021.
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
🎤My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Support the show (https://www.paypal.com/paypalme/myamazonguy)
International selling is one of the simplest (yet overlooked) ways to grow the sales of the products you are already selling on Amazon. In this live stream, Kevin Sanderson will show you how you can create your own international selling empire on Amazon without wasting a ton of time trying to figure it out.
Kevin helps successful 6, 7, and 8 figure sellers expand into Amazon’s international marketplaces, and he is also the host of the Maximizing Ecommerce podcast and YouTube channel.
Steven Pope, My Amazon Guy, Is the founder of My Amazon Guy. Steven is an Amazon FBA expert here to give advice on all issues with Amazon.
Get personal Amazon FBA help at MyAmazonGuy.com !!!
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
If this video doesn't work, try this one next: https://youtu.be/M3YjmPlBF9k
If both videos fail, talk to this Steven Forte at Smith Hopen https://smithhopen.com/2020/10/16/enforcing-and-defending-trademark-infringement-on-amazon/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Today we will take questions about bar codes and UPCs with a GS1 representative Michelle Covey, who is the GS1 Amazon expert and VP of Partnerships.
Watch this video from Steven on FBA bar code rules: https://youtu.be/RqguD0PX0zo
GS1 US has expanded its product identification offering for small and micro businesses with the introduction of a single GS1 US Global Trade Item Number (GTIN). Ideal for businesses that are launching a new product, the new single identifier will provide a low-cost option to uniquely identify products and streamline the process for getting items ready for sale across retail and e-commerce channels.
A GTIN is the unique product identifier encoded into a U.P.C. barcode that is widely accepted by most retail systems. With a one-time cost of $30, a business can create a single GTIN, manage related product data and share the information with trading partners using GS1 US Data Hub | Product. Additionally, a business that licenses an individual GTIN will automatically be included in the GS1 Global Registry, a database that many retailers and online marketplaces use to verify product identification and confirm product authenticity.
The single GTIN offering was created to support the needs of U.S.-based small businesses that are increasingly using e-commerce to sell their products as consumer purchasing activity rapidly shifts online. According to a recent Amazon study, American small businesses sold more than 3.4 billion products through the online marketplace in the past year, up from 2.7 billion the previous year. Additional research underscores the importance of having U.P.C.s and GTINs in online product listings. A GS1 US study revealed in 2019 that the majority of growing small businesses (54%) said that using U.P.C.s in their product listings made it easier for customers to find and buy their products.
“Since the onset of the COVID-19 pandemic, we’ve seen an uptick in the number of small businesses needing to identify their products to sell online,” said Bob Carpenter, president and CEO, GS1 US. “We want to support these small brands on their journey and provide them with an authentic GTIN that will not only be accepted by a variety of retailers and online marketplaces globally, but also make it easier for consumers to find and buy their products.”
Since requirements can vary by retailer, small businesses should consult seller guidelines to understand which GS1 identification standards are needed to support electronic data exchange, shipping and other purposes. To help small businesses make informed product identification decisions, GS1 US has created an estimator tool and other resources to support their growth. Please visit www.gs1us.org/upcs-barcodes-prefixes/get-a-barcode for more information.
About GS1 US
GS1 US®, a member of GS1 global, is a not-for-profit information standards organization that facilitates industry collaboration to help improve supply chain visibility and efficiency through the use of GS1 Standards, the most widely used supply chain standards system in the world. Nearly 300,000 businesses in 25 industries rely on GS1 US for trading partner collaboration that optimizes their supply chains, drives cost performance and revenue growth, while also enabling regulatory compliance. They achieve these benefits through solutions based on GS1 global unique numbering and identification systems, barcodes, Electronic Product Code (EPC®)-based RFID, data synchronization and electronic information exchange. GS1 US also manages the United Nations Standard Products and Services Code® (UNSPSC®). For more information, visit www.gs1us.org.
https://www.gs1us.org/details-page/articleid/2029/gs1-us-expands-offering-to-help-small-businesses-capitalize-on-e-commerce-opportunities
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Join us LIVE to get YOUR answers from Amazon experts! Color Variations, Amazon Product Launch, Feedback Whiz vs. H10, and more during the LIVE!
Steven Pope, My Amazon Guy is an expert on all things Amazon.
David Liggins II was a Senior Product Manager at Amazon, he is now an eCommerce Seller and a successful Entrepreneur.
LIKE & FOLLOW For more Amazon Content!!!
For more Amazon Sellers Advice visit us at Myamazonguy.com
GET IN CONTACT
David Liggins II
FaceBook: https://www.facebook.com/NoRevLimits
Website: https://www.norevlimits.com/
LIVE Q&A TIMESTAMPS
00:00 - Live with David Liggins II Introduction
12:45 - Risk Chinese Sellers
15:27 - Brandname in Title
16:37 - How to remove the brand name in the title
17:17 - Color Variation
21:46 - FBA seller through rate
24:31 - Feedback Whiz review!
24:58 - Organic Keyword Advice
27:00 - Money-back Guarantee
28:44 - Deindexed and Deranked
30:26 - Business Discount
30:47 - Private Lable Patents
33:00 - Auto applies my brand in the product title
33:56 - Color Variations Questions
37:10 - Amazon Launch in 2021
38:48 - Assigning Rights
40:24 - Where is Amazon FBA going?
42:00 - States that don't accept automatic marketplace tax system
43:03 - H10 vs Feedback Whiz
44:52 - 2 messages to customers
45:35 - Using a competitor brand name in PPC campaign
47:52 - Youtube Influencers
49:10 - Firmware Bug... Negative reviews stick around even after bugs are fixed
51:16 - Combine coupons & quantity discount codes
53:20 - Losing reviews
55:36 - Brand registry and assign rights
56:05 - Customers Combine discounts
57:25 - Canonical URL
57:55 - "+6 colors/patterns" The Hero Slot
✅Get 50% off 1 month with Helium 10
https://crushtrk.com/?a=427&c=353&p=r...
✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy
✅Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Going LIVE with Amazon Experts Steven Pope & Lucas Kwiatkowski!
Lucas Kwiatkowski: "I am a full-time Amazon PPC manager who makes these videos for smaller sellers to help them learn PPC. And I manage 6-8 figure clients full time and provide advanced PPC insights for them. My management style is very hands-on and is always custom based on my client's needs. "
Lucas YouTube channel: https://www.youtube.com/c/LucasKwiatkowski/featured
Connect With Lucas: amzluke@gmail.com
VIDEO TIMESTAMP
00:00 - Welcome Lucas
12:58 - Opening a second seller account
13:31 - Adjust above bids?
16:25 - PPC Strategy
18:10 - How much to spend on PPC
19:44 - Theory: Bid way more
20:22 - Organic Keyword Ranking
22:13 - Less Targets... More effective?
23:32 - Structing manual campaigns
25:42 - Is Amazon PPC worth doing?
27:47 - 2 similar products bidding against each other
29:37 - 200% acos
30:42 - Should I start off with low bids?
32:12 - Manual Exact Campaign
36:46 - 3-5 Keywords Auto Campaign
37:50 - Humans vs. Robots
38:57 - Campaign Budget/Barometer
40:36 - Bid on other listings
42:25 - Luke W. Review
44:00 - Humans/AIs???
44:18 - Boosting Campaign Budget
44:56 - Pros & Cons AI/Humans
45:22 - New Campaigns (https://www.youtube.com/watch?v=fYX-dWQKWxA&t=41s)
48:46 - Negation
49:38 - Bid in Auto (up/down)
50:52 - Best campaign bidding strategy
51:57 - Main data points you look for
53:53 - Time to hire?
55:25 - Difference between up and down bidding
56:00 - How to optimize auto up and down?
56:35 - Bidding on your own brand
57:57 - How to get connected with Lucas
58:39 - Minimal spend per day each campaign
59:24 - ROAs 8.5
59:50 - Quickest way to get reviews
1:00:36 - No more early Reviewer Program
1:01:33 - Advice from Lucas Kwiatkowski
1:02:44 - Dayparting Strategies
1:04:00 - Amazon New Portal
1:05:22 - H10 PPC feature thoughts
✅ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/
✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_
✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/
amazonselling #amazonseller #amazonfba #myamazonguy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We grow hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in the house.
Thank you to everyone who asked questions on our LIVE stream! There will be timestamps below to help you find the answers to your questions!
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to grow to hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LIVE Q&A TIMESTAMPS
00:00 - Welcome to the LIVE
10:05 - start over Honeymoon Period
12:13 - getting ungated
13:20 - QR code
15:05 - too much traffic to a listing
16:56 - Assembling of a kit with China
21:01 - Chinese black hat sellers
24:44 - sole proprietorship to an LLC
26:08 - Should I go hard on PPC now?
27:27 - Catalog page in Brand Registry
29:46 - increase the bid
31:18 - purchasing more inventory help low taxes
33:39 - send Purchase Agreement to supplier
35:07 - reuse the listing
36:51 - "nuke" the listing and rest the Honeymoon period?
38:29 - replying to product reviews
39:24 - someone using our UPC what to do?
41:46 - using RebateKey
43:49 - common reasons accounts get suspended
47:41 - China customs
48:25 - display in Top 10 then removed then Top 10 again
50:34 - Manychat (sfb)
53:16 - credit for the units of shipments, wrong shipping labels???
54:55 - SKAGs
58:02 - Asin check #1
1:02:04 - Vendor Central and Seller Central, should I have both?
1:03:57 - fix stranded inventory
1:05:34 - P&L
1:06:10 - To be answered next LIVE!!!
1:06:46 - Amazon Profit Calculator
1:07:41 - make a new ASINs or used the old ones??
1:07:57 - PPC Bids
1:09:00 - "inactive - out of stock" Honeymoon period
1:09:20 - Rebate Key or Sellerchatbot
1:09:40 - Blurry preview for Aplus Content
1:10:28 - Sales to ad campainges
1:11:21 - drop shipping on big box retailers
1:11:50 - organic sales
1:12:52 - hijacked my bundle when I ran out of stock
1:13:39 - merge duplicate ASIN's (Link to Video: https://www.google.com/search?q=merge+duplicate+myamazonguy&rlz=1C1SQJL_enUS771US771&oq=merge+duplicate+myamazonguy&aqs=chrome..69i57j33i160.2679j0j4&sourceid=chrome&ie=UTF-8 )
1:14:43 - expanding to euro and japan
1:15:00 - multiple identical items
1:15:44 - wholesale restrictions
1:16:28 - Body weight scale restricted
1:16:50 - Amazon Shipment restrictions
1:17:57 - ASIN with 2 child listings
1:18:52 - bullets KWs
1:19:33 - Parentage advantages
1:20:38 - ASIN review #2
1:22:52 - best option... selling UK/Eu or selling in the US
1:25:03 - "take care our listings"
1:25:38 - provide copy/image
✅Get 50% off 1 month with Helium 10
https://crushtrk.com/?a=427&c=353&p=r...
✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy
✅Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Brand Name Changes on Amazon, Trademark Questions, Brand Registry 1.0 vs 2.0
A My Amazon Guy fan writes in to ask about his brand name challenges. We answer all his questions in this video!
Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days.
Order here: https://myamazonguy.com/trademark-ser...
We file your trademark within one business day of your order and give you the serial number immediately which you then take and file at brandregistry.amazon.com
It’s our pleasure to earn your business, ask any questions you have. You may also benefit from reading our FAQs at the bottom of the Trademark order service page.
Videos that you may appreciate:
Brand Registry in under 7 days https://www.youtube.com/watch?v=nuCQd...
Everything you need to know about Brand Registry https://www.youtube.com/playlist?list...
Common Trademark Questions https://www.youtube.com/watch?v=hL6Zs...
✅Get 50% off 2 months with Helium 10
https://crushtrk.com/?a=427&c=350&p=r...
Or Promo Code MyAmazonGuy50
✅Save $123 per month on AMZ Scout https://amzscout.idevaffiliate.com/id...
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Everybody wants to grow their Amazon sales. That's why you're subscribed to my podcast most likely. Get Amazon Consulting at ►►► https://myamazonguy.com/
"I’ve had the entrepreneurial itch for as long as I can remember (my girlfriend read this and said “Itch? More like a case of hives!”). I must’ve got it from my pops who runs a software company. At age 12, I started my first big business, a coffee stands in my community, where I made more than my salary at 25. I used that money in high school to start an eBay company where I imported bulk products through Alibaba. I continued on this path until graduating college. After college, I signed on to grow the eCommerce side of WrestingMart, the world’s largest wrestling store. Now, I spend my days solving the challenges of a high-growth company with my business partner. 2020 was the first year WrestlingMart didn't grow as expected (Wrestling and covid don't get along.) I'm using that downtime to create ImportYeti. ImportYeti lets you import products 1,000x easier than Alibaba by showing you which factories export which products" - David Applegate
LIVE TIMESTAMPS:
00:00 - Welcome to the LIVE
5:08 - Number 1 mistake made when sourcing
10:48 - Best way to find a manufacture
12:25 - Sourcing agents
14:20 - Dealing with a Factory
22:03 - Benefits in which country your suppliers come from
23:27 - Chinese Manufactures
25:13 - Profit from Product
28:20 - Private label without Amazon
33:04 - Reputable factories
39:00 - Importyeti
48:37 - Supplier Middleman
55:07 - Trump Tariff
Thank You for tuning in!!!
✅Get 50% off 1 month with Helium 10
https://crushtrk.com/?a=427&c=353&p=r&s1=&coupon=MYAMAZONGUY50
✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy
✅Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Weekly Tuesdays at 1pm EST Live Q&A.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. Growth hack sales, through traffic, and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in the house.
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to growth hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 300 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
Q&A TIMESTAMPS
00:00 Welcome to the LIVE
12:39 - Removal Order
13:11 - Reviews
16:03 - Sell Products on Listing
17:58 - Transition from aggressive PPC to Organic sales
19:10 - Reviews (Where to see them?)
20:48 - To push sales (for a 2-year-old product)
21:49 - Not highly competitive market
23:01 - PPC / Not getting sales
26:01 - Handsome Thank you
26:22 - Amazon responsible for patent infringement
27:32 - Amazon Europe
29:06 - Full-service package Amazon or Other?
30:52 - Approved for EBC
32:43 - Future of Amazon Agencies
33:25 - Amazon India
34:17 - Brand Name not Full Name
35:47 - Images Stolen!?
36:12 - Product-supplier service
36:41 - Best countries to expand
37:48 - Reboot Advise
39:14 - What is the most valuable to an aggregator?
42:14 - Any tool suggestions to see competitor's ad campaigns?
44:45 - List A+ content outside of your registered brand... No.
45:03 - Walmart Vs. Amazon
45:42 - The grocery category is growing
47:28 - FBA Limits got Lifted
48:50 - Tips to increase IPI score
50:00 - How long for a product to from zero to hero?
51:42 - Wife
51:45 - Coupon on products
52:52 - Do you hired Ex-Amazon employees? Yes.
53:33 - Shares of the company
54:10 - Amazon choice label makes zero difference
54:51 - Target market client
56:08 - GS1 stricter enforcements
58:31- MyRefundGuy
1:00:00 - Video not showing in Amazon Canada
1:00:24 - delete an ASIN from Amazon "Back" System
1:01:44 - Copy/Paste updated listing all at once from the USA to Canada
1:02:49 - New client/ New brand
1:03:25 - Kickstarter to Amazon
1:04:01 - Box Design/ product/ insert card
1:05:52 - HTML descriptions
Visit it us myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Weekly Fridays at noon EST, come in and ask literally ANY Amazon question.
Join us for any and all amazon questions! You need help will the brand name change? Ask here! Amazon error codes are ruining your business, Ask Steven Pope LIVE!
In this week's LIVE Q&A Steven Pope answer questions about international sales, warehousing, Taxes, and relaunching products.
Q&A TIMESTAMPS
00:00 - Welcome to the LIVE
1:30 - Smaller Sellers/ 3PL/ Warehouse
3:00 - "relaunching" a product
5:09 - RA/OA + "Suppressed" Listings
7:02 - Hi Coolpeips!
7:16 - Benefits of converting LLC to S corps
7:56 - ASIN ad blocked how to get back the ads on? You Can't.
9:43 - Tax-saving strategies
11:06 - Switching to accounting software
12:01 - Virtual assistant course
13:02 - Coupons or Lightning deals?
14:12 - Selling to UK marketplace (Email questions)
15:20 - Request a re-measurement?
16:54 - International trademarks/ selling international
18:44 - Single keyword Ad campaigns
20:18 - Proactive steps to Identify additional new competitors
21:21 - Black Hat Tactic
22:53 - Vendor on Amazon
24:16 - Brand Node
25:05 - Changes to dietary supplements
26:27 - Expedite Advice???
27:20 - Can international addresses sell on the US market?
27:58 - Relaunching Ideas
30:57 - Decisions based on PPC conversion rate or other methods for keywords.
35:27 - Idea Suggestion!
36:35 - Helium 10
37:30 - SPD vs. LTL shipments
38:26 - Product #1 Review
43:00 - Title changed to Russian???
43:58 - 3PL for storage and replenishment is there a way to automatically monitor it?
44:52 - How to get an account manager for the US?
45:43 - Product #2 Review
48:52 - Sell on Amazon with no capital... Advice!
49:32 - How to require the approval of third-party sellers?
50:19 - Issues filing for Amazon Brand Registry
51:25 - Will deleting and reading makes you lose your ranking/velocity?
51:56 - MAG listing review takedown service... coaching calls.
52:56 - how to report to taxes when sales are not met?
Visit us at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Our weekly live Q&A to answer any Amazon FBA question. Want your ASIN reviewed? Post it in the comments. Type your questions out now and Steven will get to them live!
My Amazon Guy helps to save a 700,000 dollar company with a brand name change. This week Steven Pope answers questions on a brand name change, hijacker removal, Amazon error code 56606, and more.
For Q&A TIMESTAMPS visit us on YouTube: https://youtu.be/_A3da5vdgks?list=PLDkvNlz8yl_ZrTz4BmPimQO4vA5VIdUmY
Thank you for tuning into this week's Q&A with Steven Pope!
Don't forget to like and subscribe for more content!
CONNECT WITH MY AMAZON GUY
For more information check out our website at https://myamazonguy.com/
Visit us on Facebook at https://www.facebook.com/myamazonguys
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Have you ever wondered how to increase your Amazon sales in Canada? Graham Winship has sold more than $1 million in Canada and has launched 28 products to date. Did you know that YOU can profit on Amazon Canada!? Hang out for half an hour and learn from Graham Winship with My Amazon Guy!
Subscribe to Graham Winship's YouTube Channel: https://www.youtube.com/user/Grahamlax11
Fun fact! Graham is also a hockey player who has played all over North America. Online entrepreneur specializing in amazon FBA, cryptocurrency, and building up multiple passive income streams.
Link to rat turd in a lighter in a review photo: https://www.amazon.com/product-review...
LIKE and SUBSCRIBE for more content!
For more information check out our website at https://myamazonguy.com/
CONNECT WITH MY AMAZON GUY
FACEBOOK: https://www.facebook.com/myamazonguys
TWITTER: https://twitter.com/myamazonguy
LINKEDIN: https://www.linkedin.com/company/my-a...
GrahamWinship #AmazonCanada
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Some live demos were done on today's live Q&A, you may want to watch it here. About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in house.
Thank you to everyone who asked questions on our LIVE stream! There are timestamps below to help you find the answers to your questions!
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. After dozens of requests to side hustle consult for Amazon clients he started the agency to make it easier to growth hack the platform. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LIVE Q&A TIMESTAMPS:
00:00 Welcome to the LIVE Q&A
1:59 - Banner Ads Cost & Worth
7:55 - Valuations
Ecommerce vs. brick and mortar
11:16 - Image Section
12:40 - MyAmazonGuy Services
13:37 - PPC manual campaign with a fresh listing
20:37 - Competitors leave one start rating, what to do?
21:34 - Changes from LLC to SCorps
22:34 - Vendor Support
23:27 - Campaign edited & renamed
24:11 - Business State Change
25:07 - Transfering brand registry
26:43 - Transfering Knowledge to employees
29:23 - PPC ONLY launch
33:10 - ranked organically
34:11 - Can Amazon Count?
36:17 - When is the right time?
37:49 - Title keyword rank
39:56 - Add brand registry user
41:33 - Photo A+ content "Crawled"
44:27 - Trademark brand
47:36 - Seller warnings
48:40 - New product with a seller
50:02 - Early Review Program
51:11 - Display Ads
51:57 - Made in the US
53:30 - Thank you Mark!
54:02 - Product category reviews
55:20 - Selling food on Amazon
55:51 - Organic sales (https://www.youtube.com/watch?v=U9H45iodUeA)
56:42 - Brand Analytics
57:40 - QR code
58:21 - PPC placement bid adjustments
59:22 - collaboration & new employees
59:57 - Keyword ads
1:00:59 - Search find buy & gray hat tactics
1:02:29 - "made in the USA" on listing
1:03:23 - Launching a new brand
1:04:53 - Weights of products are way off!
1:06:29 - Product Insert & should you use them
1:08:01- GS1 or Barcode
1:08:55 - File taxes
1:10:28 - First review to show is 1 star
1:12:42 - Purchase another business listing should you move it?
1:13:28 - Conversation stats vary between different screens
1:14:06 - store design with MyAmazonGuy
1:16:04 - Tax remit each quarter
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Tips to GROW your Amazon Brand in 60 seconds! #shorts
Need some TIPS on your Amazon Business? Stay tuned for Steven Pope's shorts series where he will provide quick tip videos that can guide your business in the right direction!
00:00 Let's Get Into It!
0:02 Tip#1 Run retargeting through display ads on Seller Central
0:09 Tip#2 Put Key Word into the Alt text of your A+ content
0:18 Tip#3 Run AB tests
0:32 Tip#4 Make sure your photos have a lifestyle shot with your Target Demographic
0:51 Thanks For Watching
If you have any Amazon questions visit My Amazon Guy live on FRIDAYS at NOON EST.
✅Get 50% off 1 month with Helium 10
https://crushtrk.com/?a=427&c=353&p=r&s1=&coupon=MYAMAZONGUY50
✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy
✅Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Full list of all Amazon Aggregators: https://myamazonguy.com/amazon-aggregators-fba-acquirers/
HOW TO NEGOTIATE WITH AN AGGREGATOR
Joe Valley join us This week on My Amazon Guy to share how to negotiate with an aggregator.
“Price it right and you will get more buyers looking at it possible multiple offers and you will get to choose your offer. Not always about the dollar amount, it often about the dollar amount and the deal structure.” -Joe Valley
Joe Valley knows the 3 Things Aggregators work for and shares the power of “No, but-“.
0:00 Intro
6:45 - THE 3 THINGS AGGREGATORS WORK FOR:
7:13 - Working capital peg on the inventory
11:04 - Hold back
19:08 - Earn Out
22:55 - GENERAL SELLING TIPS & HOW ELSE TO MAKE MONEY?
Joe Valley says that people should get the value they deserve.
31:04 – IS A MASTERMIND AN ADD BACK?
Yes.
Thank you for tuning in with My Amazon Guy & Joe Valley!
Don't forget to like and subscribe for more content!
CONNECT WITH MY AMAZON GUY
For more information check out our website at https://myamazonguy.com/
Visit us on Facebook at https://www.facebook.com/myamazonguys
How to negotiate with an aggregator
Funded in 2007.
3 Things Aggregators work for:
Working capital peg
Aggregators seek 2 months of inventory
No, but - a 3 month seller note
Landed cost of goods sold
Hold back
Might have been invented by Thrasio
Money set aside if the business falls off a cliff.
10-25% released in 12 months if the revenue remains 90% of what it was at time of closing
Recommend sliding scale
Negotiate view access to keep eye on things
In the event if they run out of inventory, out of X period, you get paid for.
How are they going to manage it?
May need an agency (Shameless plug My Amazon Guy!)
Earn out
Aggregator goal is to pay less up front and pay on an earn out.
Being dubbed as a “profit sharing plan” - % of a gross profit of the business.
Needs to be on top line revenue. Not EIBTA (Never do it on EIBTA).
When first doing a deal, and courting, and things are good.
General selling tips
How to avoid ignorance discount
Never work with just one
Price it right
Get the dollar amount and deal structure correct
SDE - Seller Discretionary Earnings.
How else to make money?
Calculate cash back on credit cards
Plan to sell, not sell to plan
Raised prices on Top Seller by $4. Let to $4,000 in increased profit. We did an adjustment in the add back schedule. Took total number of units sold x $4. Get a 3x multiple of $75,000. It gets missed. An aggregator won’t tell you about that.
Is a mastermind an add back?
Yes.
✅Get 50% off 2 months with Helium 10
https://crushtrk.com/?a=427&c=350&p=r&s1=
Or Promo Code MyAmazonGuy50
✅Save $123 per month on AMZ Scout https://amzscout.idevaffiliate.com/idevaffiliate.php?id=1030&url=1555
✅Save 30% off Jungle Scout https://junglescout.grsm.io/myamazonguy
✅Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Ken Kubec VP of Acquisitions at Thras.io answers tough questions and takes us for a deep dive into where they have been, where they are now, and where they are going. Join us to learn how sellers protect themselves and ways sellers are able to increase their valuation. Thrasio is buying $1M+ Amazon FBA Businesses.
Thank You Ken Kubec For Joining Us On The Podcast This Week!
Want to sell your Amazon business go here: https://myamazonguy.com/amazon-aggreg...
9:39 Vision and fortitude
10:16 define the formula
11:39 infinitely scalable
13:02 100 Acquisitions in 2020 Q1
Value -
14:22 2nd inning
14:30 short term value bubble
18:07 Advice: start slow
Selling to Buyer-
18:24 Questions to ask, cash upfront.
How many sharks are there in the reality TV show, The Shark Tank?
22:41 Reviews ranked and rating - what Thrasio is looking for
28:19 TIP: Ride your winners (best products)
35:00 snapshot of balance sheet
WHAT SHOULD SELLERS BE ASKING?
35:25 Number 1. How many acquisitions have you done to date?
36:33 Number 2. What’s your performance post-acquisition? 156% profit first year
37:20 Number 3. Deal structure - cash upfront, participate in upside over from incremental profit
How do Sellers protect themselves?
39:44 Keep sellers involved.
What are some ways sellers are able to increase their valuation in the 3-6 months?
42:38 Focus on margins and growth. "Simple formula but not easy to do" -Ken Kubec
What should sellers be looking for in a buyer as they weigh their options for an exit? What questions should they be asking?
43:20 Buyers want to see an upside.
What types of brands work best for the Thrasio portfolio?
Transition package 120 day Richard 101 commerce. No agency work in 1-2 years. Brad Moss
Product labs
✅Get 50% off 2 months with Helium 10
Support the show (https://www.paypal.com/paypalme/myamazonguy)
✅ Who Should You Sell Your Amazon FBA Business to? http://amazonaggregators.com/
Amazon FBA Acquirers
Institutional investors are booming the acquisition market for Amazon FBA businesses and this is the future of entrepreneurs. These Aggregators are jumping into the market with large funds bringing professionalism into the business and accelerating the success of small successful sellers by acquiring their brands and creating large and profit-making portfolio companies.
We are here with a listing list of Amazon FBA business acquirers popping out in the market with their great deals, large funds, and a successful business record.
Before exploring the list we must understand a few things.
What are Amazon Aggregators looking for?
Although every aggregator company has its own criteria, here is a general criterion your business should meet:
Registered Brands: Aggregators look for brand sellers you are selling primarily your own branded/private labeled products or if you are the manufacturers. If you need a trademark, you can order one from us and complete brand registry in under 7 days.
Fulfilled by Amazon: Mostly Aggregators are purchasing Fulfillment by Amazon merchants only because they do not want to deal with logistics and for the relative ease of qualifying for Prime status. Sixty-six percent of the top 10,000 Amazon sellers use FBA, according to Marketplace Pulse.
Profits and Margins: Each acquirer is different but most require a minimum of $200k annual net profit, some require $500k annual net profit. Most say minimum 15% net margins, some will be OK with 10% net margins but not lower.
Number of SKUs: More revenue fewer SKUs, for example, $1M revenue with 1-2 SKUs is more preferable than $1M sales with 50 SKUs.
Sales through Amazon: Each acquirer is different, some asking for a minimum of 80% of sales through Amazon whereas some are okay with 30% approx.
Loyal Customers: It is really a good sign if you have a loyal customer base.
Niche: Each acquirer has a different niche interest according to their expertise.
No Black Hat Tactics: You must not ever be engaged in such activity that might result in a future deactivation of your account.
Not a Fad: Acquirers looking for businesses with a great future scope shouldn’t look like it will fade out with time.
Why SELL your BUSINESS?
Selling on Amazon can be more difficult and time-consuming for most sellers than what they were expecting. More than half of Amazon sellers are doing their business as a side hustle and 1/3rd as full-time jobs. Limited resources restrict them from expanding their business, hiring more employees, and improving their marketing strategy/funds. Not only for small sellers researchers claim that even for Good Profitable Amazon Sellers it can be very hard to manage inventory and the supply chain.
On the other hand, aggregators are loaded with funds and a professional team.
Thrasio
Work with the fastest profitable U.S. company to ever reach a $1B valuation. Sell your business. Celebrate a lucrative exit. Continue to profit as your brand grows with Thrasio.
HeyDay
Built for sellers. They’re building the most seller-centric business on Earth. Tools, resources, capital, insights – Heyday’s here to help the world’s most ambitious sellers thrive.
See more FBA Acquirers at https://myamazonguy.com/amazon-aggregators-fba-acquirers/
amazonaggregators #thrasio #heyday #perch #amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Anthony Cofrancesco is the Industry Liason at PickFu. Today on our podcast we run a live test on the platform to get feedback on the My Amazon Guy agency tagline. We reveal the results at the end of the podcast, but you can click here to see them yourself now!
Testing:
- We Grow Sales
- Grow Sales Faster
- Seller Central Agency
- Amazon FBA Growth
Competition on Amazon is going up. Amazon Split Testing BEFORE Your Product Launch.
What is PickFu? PickFu matches you with U.S.-based audiences who share valuable feedback on your business ideas, product photos, marketing copy and more
PickFu has been used by major Amazon aggregators like Thrassio to prove what is going to work before investing money into projects.
Listen to get lots of great insights into what you can test, and why!
Support the show (https://www.paypal.com/paypalme/myamazonguy)
In this Sunday rant Steven Pope is talking straight up about WTF is going on in the world. From Amazon Aggregator market forces, to Just in Time Supply Chain beind dead, to commodity prices rising so fast it's obvious we're entering hyper inflation. This is a rant from the heart of the Amazon taxi driver Steven Pope.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Sku limitations. We hope to see these go away soon, but for now it's complicated to manage. Amazon wants to be a distribution center, not a storage facility. This is why they are focussing on IPI limits.
What are the principles of inventory management, what are some inventory management best practices?
- Adjusted Velocities to daily level.
- Buffer stock and seasonality.
Why go from spreadsheet to sostocked.
- Syncing. 3rd party warehouses.
- Need to free time, inventory software.
Most companies are going back to spreadsheets.
What are some of the biggest mistakes people make in inventory management and forecasting?
- Not accounting for marketing plans as it relates to inventory planning.
How to improve sales on Amazon:
- Improve bullet point in first words, "unlike other products that do XYZ, ours is better because. Sell into the objection."
Chelsea Cohen is an Amazon inventory management expert and the co-founder of SoStocked.com, an Amazon inventory management software. She’s also a 7-figure Amazon seller, speaker & consultant. Her regular clients include 7 & 8-figure sellers. She has been featured on AM/PM Podcast, Seller Stories with Jungle Scout & the Amazing Summit stage, among others.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Michael Maher runs Cartology, a full service Amazon agency, and speaks to the heart of how agencies often let down clients. We dive right in on this issue. There's a lot of meat to this conversation.
Michael: "We do that by translating your brand story onto Amazon in a way that engages your audience, increases awareness, and generates revenue and focuses on profitability."
Michael talks agency expectations. It's always the agency's fault client expectations are not met.Amazon sellers over estimate how fast sales will come from on Amazon. It requires signficiant capital in the beginning.
Amazon seller support is not trained on how to problem solve. "They are meant to be a dam, to slow the flow."
Amazon is leaving a hole open for competition. They are hard to beat because they are willing to spend and spend to grow and have low prices and high expectations with consumers. But this same thing happened with eBay because they put customers before suppliers. They should be equally important.
How to grow Amazon sales?
Major weight to advertising.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Bit by bit, Amazon sellers are eyeing the public markets. I read this article written by By Michael Waters. "Although Amazon’s third-party marketplace has been around since 2000, Amazon sellers have historically been far too small to reasonably consider going public. But as Amazon’s overall customer base ballooned this past year, so did the size of its top sellers. According to Amazon’s most recent earnings report, seller services — the amount that third-party sellers pay Amazon in commissions, fulfillment fees and so on — grew 57% year over year in 2020. Per Jungle Scout, 2% of Amazon sellers now boast lifetime profits of over $10 million. The third-party vendor Pharmapacks, for instance, brings in at least $250 million in annual sales."
Read more of this article here: https://www.modernretail.co/platforms/why-amazon-brands-are-choosing-to-go-public/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Robert Sperling owns East West Basics which has been sourcing on the ground in China for 22 years. So he's seen it all, and actively sourcing for large Fortune 500 companies. He owns Abington Lane, and has been a My Amazon Guy client for nearly 3 years, and one of the most experienced sourcing people I know. holesale distribution of non-durable goods.
What has changed in sourcing in the past 22 years?
What are the various things that need to be set up in a sourcing operation:
- Boots on the ground
- Inspections
- Communication
- Factory relationships
Manufactures are constantly looking to cut corners.
Biggest sourcing mistake? Can't accept a big retailer because not making enough margins. Chose to work with less expensive factories and the factory cut a corner so bad it cost $200,000. The vase leaked purple ink into water failing a water proofing test.
What types of products are you comfortable sourcing?
- Any consumer products
- Car parts
- Home Goods
How to grow Amazon sales tips:
- What are the competitors doing? How are their reviews?
- Improve a currently well selling product on Amazon so it isn't just a me too product.
When you go to the Canton fares and other China fares:
- Talk to the manufactuers and get to know them.
- Most of them are trading comapnies and not factories.
Visit a factory - what should you do.
Harry Joiner says when you visit a factory in China it's like putting your hand into a bucket of water, when you leave the water goes right back to where it was.
"Our primary company, East West Basics has been in business for 22 years. We develop and source products for many large retailers as well as wholesalers. Customers include Walmart, QVC, FTD, BBB, JCP, TJX, Ross, Amazon, Wayfair, and others.
We have our own sourcing infrastructure based in Shenzhen, China. Our full time staff of 35 people source products all over China. We also have a presence in Vietnam, and soon we will have one in Cambodia.
My managing partner, who for the most part lives in China, is Taiwanese; he has set up our operation in China from its inception. By background, he is a UCLA pre-med graduate that chose the business world over medicine.
Many of our seasoned staff members have been with us for 15-20 years.
We do not go through middle-men or trading companies. We deal directly with all factories.
We have merchandisers that focus on product development, along with a design team, as well field merchants that work directly with the factories.
Our team/s are intricately involved with factory selection, price negotiations, sampling, etc. Once orders are placed, we have a detailed, and rather sophisticated PO monitoring system that spans the entire production cycle.
We have a QC team - separate from the people involved in the field to insure many sets of different eyes are monitoring production prior to the final products being shipped out." - Robert Sperling.
Contact Robert at sperls88@aol.com or http://abingtonlane.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Ian Kaneshiro is an Amazon e-Commerce pro. Originally from Los Angeles, he now runs Seller Snap’s Sales and Customer Success team from Tel Aviv, helping professional Amazon sellers level up their repricing activities. https://www.sellersnap.io/
Should Private Laberls be Running Automated Repricing? Yes if they want to price against competitor items on other listings.
Why does min and max price settings exist? To prevent items selling at a loss.
What is AI algorithmic repricing and how does it differ from rule-based.
Amazon price-alerts and our experience
Potential Seller Snap solutions for private label sellers.
When Ian is not helping guide sellers through their Amazon journey, Ian enjoys going on bike rides and playing ultimate frisbee.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Trevor George is the CEO of Trevco, and of the digital marketing agency Blue Wheel, one of Inc Magazine’s fastest growing private companies! 50 million dollar seller on Amazon. We talk ads and product launches! In these roles, Trevor became one of the largest 3rd party sellers on Amazon in the United States!
Why is advertising crucial for growth on Amazon? https://bluewheelmedia.com/amazon-academy/search-term-isolation/
What is Blue Wheel’s Search Term Isolation bidding philosophy and why does it work?
Trevor is known for advancing brands in e-retail and marketplaces. He’s often featured in Business Insider, Internet Retailer, Search Engine Land, Entrepreneur Magazine, and more, and is one of the trailblazers in today’s changing e-retail landscape.
Let’s give a warm welcome for Blue Wheel’s… Trevor George!
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Joe Cardillo quit his first job out of college after a year to start selling on Amazon. In late 2017 did $30k in sales his first month. Have since launched 3 brands and 12 products.
Get 30% off Jungle Scout.
Joe met Greg Mercer at Ryan Moran's Brand Builder Conference in Austin TX. "I joined the JS team shortly after, where I work in marketing since 2018. Amazon is a side hustle for me, spent ~5 hours per week on it right now. I really love the entrepreneurship mindset and talking product research/branding."
Joe has launched products in baby goods, cat collars, and Apple airpods.
Jungle Camp - Went to Indonesia to do a cultural get together every year to connect.
Jungle Scout was the first chrome extension for product research.
Jungle Scout has a supplier database using import records.
You can click a sku and see unit and sales counts over time now in Seller Central. In Jungle Scout you can put your cost of goods in and other personnel costs.
Jungle Scout can automate request a review button.
Growth Hacks:
- Create irresistible product page to improve conversion rates. Have dozens of designers create design to pick the winner. https://99designs.com/.
- Target keywords with less comeptition.
- Blackhat tactics are dying, avoid.
- Create authenticity of your product.
JS predictions for 2021: https://www.junglescout.com/blog/amazon-predictions/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
My Amazon Guy Founder Steven Pope takes your questions live and thoroughly answers what's on your mind!
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Dan Meadors is the cofounder of the Wholesale Formula and also has a full service Amazon agency. Join Dan's community. We discuss how best to grow sales, avoid common sourcing mistakes, and where private label and reverse wholesale collide.
How does private label and reverse wholesale work? Developing products.
How do you grow sales?
- Do all marketing areas.
- Done is always better than perfect.
Mistakes you've experienced or seen, that others learn from.
- Bought a retail arbritrage item that too many other sellers also bought
When doing wholesale sourcing research, find product where there is space on Amazon not being served. Find products with lack of competition.
Dan started w/ RA, failed w/ PL - and discusseds the challenges that led him to reverse wholesale.
What's the current business model you guys use, and how is it different than more traditional wholesale? The types of wholesale, problems with other models, how it relates to a lot of the same thing that PL sellers already do.
What makes this model different than Private Label? Cost, Speed to Market, Investment Time, Risk, Budget)
Aren’t you just selling other people’s product? Dan's answer: Assets, Exclusivity, Cashflow, Monetizes A Skill You Already Have.
Private label can incorporate Reverse Sourcing Wholesale into their business.
Dan and Dylan are both from one of the poorest parts of the country - Southeastern Kentucky. They ended up landing pretty decent paying jobs, at least for around here and were considered to be doing really well by the standards of our area. In 2011, the CFO at Dan's company told Dan he was quitting his job. Dan couldn't believe it because he knew the CFO was making a six figure salary.. When Dan asked him why he would ever quit his job, the CFO told him he was making more money selling stuff on Amazon than he was as CFO and so he was just going to do that full time. Dan was shocked and asked him to prove it. So his CFO took him to Walmart and taught him the basics of Retail Arbitrage.
That was enough for Dan and so he started pursuing the RA model for himself. He spent his nights and weekends in stores scanning or at home packing and prepping. And it worked. Within four months, he was making enough money to quit his job too. He reinvested every dollar he could back into the business and that's how he grew. By 2012, Dan had a million-dollar business. But the honest truth was that it wasn't really a "business," it was a j-o-b. It wasn't sustainable. If he wasn't working, he wasn't making money. So he had to work, and work hard, all. the. time.
When Dan came to this realization that something had to change, he brought Dylan onto his team and that's when they discovered the reverse sourcing wholesale model. And once they started pursuing that method and left RA behind, they tripled the business in size in the first year to $3 million in sales. The next year, it doubled again to over $6 million in sales. And this was an actual business - a scalable, sustainable, passive income model where they didn't have to work in it for it to run like a machine.
Today, Dan & Dylan work less than 4 hours per week in that business. They have totally outsourced it so that the business runs and continues to grow for them. Their business has now done more than $30 million in sales, million in profit and sold more than 500,000 products.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Andrew Morgans hosts the Startup Hustle podcast, runs Marknology, an Amazon brand accelerator, and has also bought a couple of Amazon brands himself. Andrew grew up as the son of a pastor and has done countless retail jobs hustling through his life. Andrew grew up as a red head kid in Africa, blue collar worker in a white collar job today.
Definition of an entrepernuer "Have to create something out of nothing."
Bought 2 small Amazon brands.
Failed launching some products.
Keep optimizing. Amazon is an iterative platform.
Amazon is a proactive platform.
Advertising is highly connected to SEO and catalog work.
Conversion tip - Open to outside feedback.
Wide open book. Founder of Marknology, so have lots of Amazon stories to tell. Have been working in this space for 9 years.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Travis Marziani went from corporate deppression to hustling Amazon guru. "I quit my job cold-turkey to start an online business. After years struggling to grow my first online businesses I realized I wanted to create a business I was passionate about, and I ended up launching a new company, Performance Nut Butter and then launching it on Amazon."
Book recomemdnation: 4 hour work week.
How To Create A Passion Product
Build a tribe. Be autnethic, understand your product. Build an audience before you ever launch on Amazon.
My Launch Plan
Make a product that you would buy. What would you buy that doesn't exist right now.
Future of Amazon
Brands will be more important.
How to know your product will sell
Test before you launch. Do it by step by step. Use a kickstarter.
How do you know when your product has past its prime, it's time to let it go?
Ask your audience.
Community has been stolen from us the past 9 months. If you create social connection and happiness with your brand, you can fill those gaps.
The Future of Amazon FBA?
FBA sku limitations will not stick.
Non USA can't understand USA
Right Now Is The Perfect time to start on Amazon
Travisfreecourse.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Izabela Hamilton immigrated from Romania and started her own business Rank Bell. We delve deeply into her origin story and how she got started with Amazon. So bring the garlic!
The action dictates the strategy. Built her first listing in light bulbs. Then immediately had to find people, learn logistics, and marketing. Quality control become a huge topic.
Rankbell uses influencers and a network to use giveaways to propel items in a launch on Amazon.
Tips:
- Hire a professional photographer
- Make an Instagram page
- Reach out to influencers
How to get over fear to reach out to influencers: Find small influencers with 10,000 followers. Send them free products, ask them for feedback.
Give service to feel good and find hapipness!
Rankbell is an Amazon concierge focused on helping small businesses reach financial freedom, no matter how big the goal! With services include listing optimization, images, and video, PPC management, social media, content marketing, press releases, and ranking services.
https://rankbell.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
✅Order here: https://myamazonguy.com/trademark-services/ Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days.
We file your trademark within one business day of your order and give you the serial number immediately which you then take and file at brandregistry.amazon.com
It’s our pleasure to earn your business, ask any questions you have. You may also benefit from reading our FAQs at the bottom of the Trademark order service page.
✅ How to add a brand registry user to your trademark: https://myamazonguy.com/uncategorized/how-to-add-a-registered-user-to-your-amazon-brand-registry-2020-update/
✅ Comprehenisve Brand Regisry Guide: https://myamazonguy.com/brand-registry/comprehensive-guide-to-amazon-brand-registry/
✅ [SOLVED] ERROR CODE 5665: Amazon Must Approve Your Brand Before You Can Use It To List Products https://youtu.be/Iy0EiGNv5Lw
✅ File a Trademark and Get Brand Registry in Under 7 Days for $775 with My Amazon Guy https://www.youtube.com/watch?v=nuCQdNdHCTI&t=1s
✅ Difference between Brand name and Display Seller name on Amazon. https://youtu.be/QFDzzoNoy5c
✅ Pending Trademarks now Registerable for Brand Registry at Brandregistry.Amazon.Com https://www.youtube.com/watch?v=uOKN1hB1jrs
✅ How to Choose a Good Brand Name to Trademark TM for Amazon Brand Registry https://www.youtube.com/watch?v=4GUqh6pzrus&t=619s
✅ Top 5 Reasons You Need a Trademark to Sell on Amazon https://youtu.be/1Ub97gTBLuc
✅ Tips on filing brand registry https://www.youtube.com/watch?v=k_JJvZYh3ho&t=4s
✅ How to look up a Trademark on United States Patent and Trademark Office for Amazon Brand Registry https://www.youtube.com/watch?v=qHXo6Op_uAA
✅ How to Report Trademark & Copyright Infringement on eBay https://www.youtube.com/watch?v=NXrXHhVW05A
✅ How to Solve Brand Registry Issues 2nd User Control Situation https://www.youtube.com/watch?v=9gu2c77L_IY&t=4s
✅ How to Register for Brand Registry for Amazon? - Trademark Owner Code Step https://www.youtube.com/watch?v=DWzzaOyA_ms
✅ Final Step of Brand Registry with Amazon Get the Code and TM Response https://www.youtube.com/watch?v=m9WDEJj7KdU&t=6s
✅Get Amazon Consulting at https://myamazonguy.com/
trademarks #TM #USPTO #BrandRegistry
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Strong start to e-commerce in January (UK data). IMRG reported 70% year-over-year growth over the last four weeks in the UK, coinciding with a strong finish to the year in late December. Electronics and Home/Garden were the fastest-growing categories.
· Amazon advertising a clear winner in Q4 according to Kenshoo. Yesterday, digital marketing agency Kenshoo reported a "breakout quarter" for e-commerce ad spending, with channel spend from agency clients growing 78% year-over-year (see full recap LINK).
· Largest VC e-commerce deals of the last 30 days: 1) MaderiaMaderia ($190M); 2) Function of Beauty ($150M); 3) Getir ($128M); 4) Baibu ($110M); 5) Bloom & Wild ($102M). Source: Pitchbook.
· Companies rolling up Amazon-based brands have now raised a combined over $1B since 2018. The biggest include Thrasio (~$400M); HeyDay ($175M); and Perch ($134M). Source: DigitalCommerce 360
· Top 5 keywords from this week's Google Trends Momentum Tracker (link): 1) WhatsApp (+26%); 2) Yelp (+11%); 3) GrubHub (+10%); 4) Fanatics (+10%); 5) Vacation Rentals (+9%).
· Netflix boasted 14 of the top 15 most streamed shows in the US in 2020 with The Office as the number one show having been streamed for 952 million hours. Only The Mandalorian from Disney+ managed to break into the top 15. Source: Nielsen
· Tweet of the Week (@theteamatx): "We’re sad to share that Loon’s journey is coming to an end. Despite the team’s groundbreaking technical achievements, the road to commercial viability has proven much longer and riskier than hoped."
· Most watched games on Twitch this week: 1) Just Chatting; 2) Rust; 3) League of Legends; 4) Fortnite; 5) Call of Duty: Warzone. Source: SullyGnome
· News apps saw a 170% increase in downloads this week around the presidential inauguration. Source: SensorTower
· Top downloaded shopping apps this week: 1) Amazon; 2) Walmart; 3) SHEIN; 4) Shop; 5) OfferUp. Source: AppAnnie
· Top downloaded apps this week: 1) Signal; 2) Telegram; 3) TikTok; 4) YouTUbe; 5) Zoom. Source: AppAnnie
· Our companies with the highest short interest: 1) GME (102%); 2) W (13%); 3) ZNGA (11%); 4) YELP (11%); 5) CVNA (10%).
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Living in Peru, eating juicy mangos, Daniela Bolzmann shares some basic tips to improve Amazon sales.
How we create listings for Amazon in 3 simple steps.
- How are you going to get found on Amazon?
Word Tree - great tool to get your copy started for SEO. No monthly subscriptions. - Main image to get clicks
3D Render might be superior to be crisp to get more clicks. - Get them to buy
Protips for standing out & getting more clicks
My favorite not-so-secret tool that not enough brands are using: Pickfu.
Create canva render of your product and test.
Bio:
- Daniela Bolzmann is the Founder of MindfulGoods.co, the one-stop-shop for Amazon listings done better. This female-led agency supports passionate brand builders to step up their Amazon game with done-for-you creative that makes products stand out and SELL!
- The mini-audit: Perfect when you need a second pair of eyes to help you decide & prioritize the most critical areas for improvement on your Amazon listings.
- How it Works: Share a link to your Amazon listing for Mindful Goods to review and record insights shared privately with you. See sample here.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Yoni Kozminski scaled an Amazon business from 2 to 5-million and built a Phillpines team and sold it to Thrassio. Sellers get stuck deep into their Amazon business, but how do you focus your day and get out of your business.
Yoni has a decade spent in building digital strategy. We speak a lot about using talen to grow your business.
- Consulting business: www.weareescala.com
- Talent business: multiplymii.com
Multipliers recommended book: https://www.amazon.com/Multipliers-Revised-Updated-Leaders-Everyone/dp/0062663070/ref=sr_1_1?dchild=1&keywords=Multipliers&qid=1610986636&sr=8-1
Keys to success:
- Hired a recruiter.
- Hire your replacement/multipy yourself
- Remove yourself from the deliverable
- Put it on paper
Scale vs growth: Scale is staffing to the right level at the right time.
How can Amazon/eCom sellers get out of the daily grind and remove themselves from the business? Give a score of all tasks from 1-5, 5 is critical, 1 don't need to be there. How competent is the person that could replace you incrementally.
First step to make change is awareness. Your time should not be spent on immediate task delivery. Define the document.
What is an easy way that people can delegate tasks/understand how to delegate the right tasks to their team members? - Depends on the DNA of the busienss and people.
Sales Acceleration Formula book: https://www.amazon.com/Sales-Acceleration-Formula-Technology-Inbound/dp/1119047072/ref=sr_1_5?dchild=1&keywords=sales+acceleration+formula&qid=1610987654&sr=8-5
Mark Roberge categorizes talent into 5 areas: https://hiredna.com/these-are-the-top-5-traits-to-look-for-in-a-sales-rep-based-on-a-mountain-of-research/
- Curiousity
- Coachability
- Work Ethic
- Intelligence
- Prior Success
Book recommendation 3 - Traction: https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837/ref=sr_1_3?dchild=1&keywords=traction+book&qid=1610988056&sr=8-3
- Visionairy
- Integrator
If someone is looking to sell their Amazon business, what would be some of the things they should consider when going to market?
- Be in it to win it.
“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.”
― Abraham Lincoln
Contact Yoni at yoni@multiplymii.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
With 10-100-million jewelry skus on Amazon, it's hard to enter this market. Kristin Cherry Jackson was the first category manager of Nordstrom.com and did everything from necklaces to men's underwear. She joined Amazon and ran their jewelry category between in 2015 and 2018. So she's one of the most qualified to talk about selling jewelry on Amazon!
What's the Jewelry retail landscape like, on Amazon?
- Billion dollar category
- Even split betwen fashion (costume jewelry) and Fine Jewelery
- Average price point is giftable "cheap and cheerful"
- Fine jewelry requires 10 quiz to get approval. Amazon has big concern with fake jewelry.
- Amazon does mystery shopping in this category and they do lab testing for quality
What's different about being a JEWELRY seller on Amazon, as compared to other categories?
- Price point
- lower velocity skus on $1,000-10,000 items
Jewelry is manufactured in (big 3):
- India
- China
- USA
What are the unique challenges faced by Jewelry sellers on Amazon?
- Lack of brand loyalty
Common mistakes:
- Lack of marketing
- Requires investment
- SEO in jewelry needs to be highly speciifc
- Hard to show scale of an item
- Gotta think like a shopper
https://21cjewelrysolutions.com/
Kristin Cherry Jackson Bio: Fashion has always been a personal passion of mine. My professional career began with 10 years at Nordstrom, where I held roles including jewelry & accessories buyer, financial analyst, and project portfolio manager, and was tapped to serve as the category manager for Nordstrom.com’s launch. Most recently I served as Sr. Category Merchant Manager for Amazon’s US jewelry business. My strengths include strategic planning, data analysis, and challenging assumptions. I delight in helping jewelry companies maximize their online success.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Mina Elias is a multiple seven figure seller in the supplement industry, investor, Amazon PPC expert and founder of the PPC university. Mina excels at developing cutting edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving consumers the supplements they deserve.
How did you get started on Amazon? - Chemistry background and background in MMA and supplement science.
Mistakes:
- Hired friends instead of vetting busineseses. Need to look at Scope/Time line/measurables.
- Didn't do an inspection with drop test. 60/100 first items broke at warehouse.
Big wins:
- Networking with other 7-8 figure Amazon sellers. Hustler networking non-stop whenever presentations aren't going on at big conferences.
- Understanding the buyer psychology.
- PPC on page 2-3 - higher buyer intent, lower bids.
"You will never fail if you don't quit."
What gives you an edge on Amazon?
What's next for the Egyptian Prescription (Nuro)
Free PPC Course: ThePPCUniveristy.com
Facebook: https://www.facebook.com/mina.elias.7/
IG: https://www.instagram.com/egyptian_prescription_elias/
LinkedIn: https://www.linkedin.com/in/mina-elias-52313772/
YouTube Channel: https://www.youtube.com/channel/UCrbS0KD_OE2516ZLut1VYGw
Support the show (https://www.paypal.com/paypalme/myamazonguy)
What's on your mind today?
How far as we come along with Amazon ads.
- Day parting doesn't work, because there's not enough data to back it up.
- Sponsored Products - Build a campaign. It doens't require a $5,000 campaign. You can always start with $5 a day.
- Correlation of a bid management. Keyword example "Highlighter"
- If you don't get impressions, increase bid.
- Amazon is a marketing platform.
- Auto campain: Give Amazon control of keywords.
- Manual campaign: Target speciifc keywords.
- Destaney now does JUST manual campaigns on product launches, no auto. This is a new strategy based on testing she ran.
- It's okay to run ads withour reviews. Though a single review doubles conversion rates.
- After initial campaign setup, start optimizing.
- Need at least 8-10 clicks before making an adjustment.
- Is it okay for advertising to lose money when launch a product?
- How many SEO sales do you get from PPC sales to justify losses?
- When to go from a $5 budget to a $10, or $50 or $100 per day?
- Is running ads on Amazon easy or hard? If you don't have an affinity for it, running it in the background not a good idea. It takes a lot of time to learn it.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Just a short public service announcement that if your advertising payments get delayed, new credit card, delayed payments, or maxed out, your ads can offline for up to 7 days! Be careful. One solution is move off of paying for ads by credit card into paying by account balance out of Seller Central.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
"If you're selling something, you can follow Jeff Bezos around the globe." Can't hire for the Amazon skillset right now. What is the magntidue of the boom that is going on?
"With over 20 years of experience working with ad agencies, Chris has worked across most industries and brand categories. As founder of nReach.com, Chris matches Amazon sellers with trusted resources. nReach has vetted agencies, firms, consultants, trainers and recruiters - from advertising to accounting, logistics to legal issues, hiring and training employees and more. We are the experts on Amazon expertise." - Chris Fryburger https://nreach.com/
PBS Documentary on Amazon Empire: https://www.pbs.org/wgbh/frontline/film/amazon-empire/
Lack proper support for sellers, development of software. "In a way Amazon doesn't care, they are busy consuming the earth. They want to build an empire to get humanity off the rock."
For a seller, what does the Amazon Marketplace landscape look like today?
Amazon Pantry got cancelled.
- how to choose an Amazon agency - considerations etc
- what does nReach do?
Ask me 3 questions you would ask an agency when you consider whether you want to advocate for them as a matchmaker.
Lanscape changes
What are things brands need to look for today?
How to go from 30 person agency to 10,000 person agency?
Book of hours. When you book business of 100-million dollars. That's when you are a large agency will come and acquire you.
Dot com boom took 10 years to get going. Don't sell right now.
Pattern is going to have 1-billion in revenue before anyone else.
Embrace Amazon, do more Amazon.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Global Wired Advisors is a leading Digital Investment Bank focused on optimizing the business sale process.
- Who are the buyers now and who are the buyers tomorrow?
- What is the difference between a listing broker vs a Professional M&A Advisor?
- 2021 – what happens next with M&A in the amazon eco system?
Sale side engagement: Growth is strong, EIBTA is at a mark 1.5-mil, growth on a vertical.
New capital flooding into the space that needs operating experience.
Getting more complex, more capital pouring in.
Put on a financial lense.
Brands win on price and are commodities, or you win on innovation. Innovation drives better brand.
The days of first generation guys who built Amazon business 4-5 days ago by himself is gone.
Common mistakes: Don't understand your financial numbers. Not knowing how to read your data.
3 Things to do to help your business today:
- Understand your financials
- Know your marketing
- Who do you want to be when you grow up? Product focus. Roadmap.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Rob Stanley and Donald Henig join me from Accrue Me to talk about better ways to raise capital to grow on Amazon. They also teach some great bestBefore we talk AccrueMe, let's talk your background. Don I understand you have some Hollywood history and a Broadway play? Don helped finance Rock of Ages and worked with Tom Cruise, one of his funnest investment.
Rob what business did you have in the past you sold and did I hear that you had 60+ million views on your YouTube channel? Rob - did the first take apart of an iphone on YouTube. Under company Direct Fix.
What is 1 thing Amazon sellers can do today to grow their sales?
- Do your own research. Don't just jump into something you don't know. Learn the process, do a smaller investment when starting.
- Hustle - things are not simple. Do 3 things before Noon. Reference to "the ONE thing"
Mistakes Amaozn Sellers make with financials:
- Competitors show up out of no where. Black Swan events.
- Not calculating profits correctly. Gotta factor everything in.
AccrueMe is an Amazon funding investor who shares in profits with you as your business succeeds. What makes AccrueMe different than other Amazon funding is the profit share vs monthly loay payments.
Is Amazon becoming Alibab light?
If doing a tech product, gotta invest in something new, newly invented.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Question from Amazon Seller: I hope you have enjoyed the holidays and wish you all the best in 2021. So as much as we tried, due to UPS's taking ONE week to deliver the goods from SLC to Phoenix by parking the goods in Cedar City Utah warehouse and Amazon not wanting to receive the goods until now. I got 7000 units delivered yet not received for over a week now. Which leads to 0 units in FBA. So I got FBM running which is obviously not converting as well and has shot my acos through the roof. I have 1700 units in FBA "transfer". But when you click on my fba it says goods in on Jan 11! which messes up conversion again. So my big question. Should I close my FBA listing for now and just run FBM until goods start showing up in FBA or have them both running even though it says expected Jan 11 when people click on FBA.
FBA #FBM #MFN #amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How to make an LTL Shipment, full guide: How to Create an LTL shipment on Amazon Seller Central. LTL Shipment to Amazon
LTL (Less than truckload) shipments are useful when you need to send large or multiple units into Amazon’s warehouses. Below I’ll cover how to create an LTL shipment.
First, you will need to select the product(s) you want to ship in. Do this by going into your inventory and checking the checkbox next to the product(s) you will be creating a pallet shipment for. Then navigate towards the action drop-down menu on the upper-lefthand side and click on “Send/replenish inventory”.
ltl #shipment #FBA
This will direct you to the shipment creation page. On this page, you’ll want to select “Case-packed products” as the packaging type. This packaging type will help lower your chances of having your product(s) sent to multiple fulfillment centers.How to Create an LTL shipment on Amazon Seller Central 1
Continue with the shipping plan and enter the box configurations. This means the number of units per box and the number of boxes for each product. Click continue. less than truckload shipment on amazon
The next page will ask you who preps the products. Some products are required by Amazon to be poly wrapped or bagged. If your products are required to be prepped then you have to either select “Merchant” or “Amazon” under who preps. If you choose “Merchant” then you are responsible for prepping your products. If you choose “Amazon” then Amazon will prep your products and charge 0.50 cent per unit. If your products are not required to be prepped then you can leave as is and continue to the next step in the shipment process.
The next page is similar to the previous step. You will need to tell Amazon who will apply labels to the product. You have an option to apply the labels yourself or pay Amazon to apply the labels. If you choose Amazon, it will cost 0.20 cent per unit. If you choose to apply the labels yourself, click the print label button. This will download a pdf file with the number of product labels you need. In the example shipment, I have 40 units. This means I’ll be given 40 product labels, 1 product label per unit. Product labels need to be applied to the product itself. How to Create an LTL shipment on Amazon Seller Central 3
The next step is a review of your shipment. Here it will tell you where your shipment is being sent. You also have the option to name your shipment. I recommend naming and dating the shipment for record purposes. After naming your shipment, click on “Approve & Continue”. Now you can work on your shipment!How to Create an LTL shipment on Amazon Seller Central 4
How to Create an LTL shipment on Amazon Seller Central 5
After clicking the “Work on shipment” button, you’ll be directed to the final step in the shipment process. In this step, you’ll need to tell Amazon if this shipment is an SPD (Small parcel delivery) or an LTL (Less than truckload). Since you are shipping as LTL you’ll also need to confirm the box configuration, give pallet dimensions, print labels, and schedule a pickup date.
Select LTL and keep the shipping carrier as “Amazon-partnered Carrier”.
How to Create an LTL shipment on Amazon Seller Central 6
Under “how will the shipment be packed?”, select multiple boxes. Here you will need to confirm the box configuration by entering the shipment quantity again. Now click confirm and generate box labels.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
"Consumers are 2.4x more likely to trust content createdby other people like them than content created by brandsthemselves (Stackla). This need for authenticity is whyRatings & Reviews are so critically important to youreCommerce strategy and why 97% of shoppers consultthem before making a purchase online. In fact, onlineproduct reviews are 3.5x more important to shoppers ininfluencing purchasing decisions than are the opinions oftheir own family and friends (CheckoutSmart)." Link to the report:
Grow your Amaozn sales with My Amazon Guy.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Due to a supposed new COVID-19 strain, Chinese New Year shut down will come early this year, at around January 8th. Normally this happens around January 20. The biggest celebrations occur shortly before Friday, February 12, 2021. Sources tell us they're seeing manufacturers shut down early, leaving early, to get their travel in early to avoid missing out on Chinese New Year celebrations this year.
This means if you don't have an order ready to leave your manufacturer this week, it's probably not going to leave until the ned of February or into March.
Last year Chinese New Year celebrations were massively impacted by COVID-19. The Chinese virus left millions of Chinese stranded unable to return to manufacturing plants following celebrations. This led to a strain on the supply chain for months well into 2021. I read data China released that there's no current COVID cases in China but the boots on the ground so to speak, the actual manufacturers, are clearly reacting to what they think their own government will do this year. They predict more shut downs. Just like what is happening in most of Europe.
Personally, I think shut downs cause more problems than the pandemic. I think we should fight against the shut downs. As you compare states like Florida, which is completely open, and has no mask mandate even, it has the same COVID stats as does California who has been massively shut down, and has mask mandates. I don't know how people are surviving in California when millions can't even work or have a job.
Rant aside - we are going to clearly see world wide impacts going into 2021. Whether from the virus itself, or governments reacting. The concept of just in time supply chain management is dead. I declared it's death time last year. And today you need to have up to a year of supply of your goods or you will absolutley face stock outs.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Today is a good day to check your Inventory replenishments report. Then go adjust advertising, unpausing ads, lowering bids, and set your January strategy up. Your competitors may be out of stock right now, so good time to beef up inventory more than you did last year.
✅Get 50% off First Month with Helium 10
https://crushtrk.com/?a=427&c=188&p=r&s1=
Or Promo Code MyAmazonGuy50
✅Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
"For me, it all comes down to trying to measure annual return on working capital. Measuring profit (either via Post Advertising Gross Profit OR via Return on Inventory Investment) and then measuring velocity are the two key variables: I'm equally happy with either of the following two scenarios depending on my strategy:
✅ Get Amazon Accounting and CFO services https://www.selleraccountant.com/
- Product A has an after advertising margin (PAG) of 20% and a 50% ROII but I can turn inventory 4 times per year. Annual ROII = 50%*4 = 200%. In other words, I get my working capital back plus 2 dollars of profit for each invested dollar each year.
- Product B has a PAG of 40% and an ROII of 100% but I can only turn inventory twice per year. Annual ROII = 100%*2 = 200%.
I would prefer option A if my greatest strength was improving advertising performance because I could generate better Annualized ROII by getting better at ads. I would prefer option B if my greatest strength was supply chain management because I could use my vendor negotiation skills or my ability to forecast demand better in order to improve Annual ROII. But as they currently stand they are equally profitable.
The other really critical consideration is what is my competitive advantage and what is my vision for my company? If I have the ability to generate lasting relationships with customers where repeat purchases justify a higher customer acquisition cost then I pay to get my brand out there in order to harvest later. On the other hand, if strategy is primarily a cash flow play then should zealously work to protect that Annualized ROII metric described above but I am not sure if they have a clear handle of how the products are performing in that regard. Meaning if lowering the ad budget is causing them to carry more inventory then even though margins appear to be higher than fact that your cash is tied up longer may make you sadder that you made the change. Not sure if that makes any sense. In other words, understanding the impact of velocity on his working capital, debt load, etc... matters big time in this decision.
Obviously if we had the crystal ball and could optimize perfectly for profit relative to working capital we would but most sellers have to prioritize their strategies based on their strengths. "
How do you start creating vision?
If you add more money into a problem, the problem can get worse.
- Refinance
- Liquidate trash to cash
- Cut expenses
Clean the mud on the windshield. Where is the money go?
2021 great year to be an Amazon Seller.
Track all expenses, look at financials daily.
Businesses going to gain 30% value YoY from being sold EBITDA.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Lesley Demond LinkedIn Post: Warning! If you're an #Amazon #PrivateLabel seller, this is URGENT news for you! It just got a lot riskier to put inserts into packaging asking for positive reviews, offering free products, etc.
If Amazon detects language that asks for a #ProductReview in an unapproved manner, they are demanding that all units be removed from the #FBA warehouse. Removal orders must be placed in 3 days, or the seller's account will be suspended.
Here's the language from #SellerPerformance: "We will investigate when we learn that sellers, vendors, or others have attempted to manipulate reviews. This includes inserts, flyers, coupons, brochures, or similar materials included inside the product packaging requesting a favorable review or offering incentives to post a review."
And here's the really bad part you knew was coming, #AmazonSellers. In at least some cases, these are #FalsePositives. The seller is not offering an incentive for a review, but is under threat of suspension nevertheless.
The party is over, y'all. If you've been putting these incentives into packaging, stop today. You don't want to pay to remove all of your inventory from the FC, while also having no units to fill orders. Watching your #BSR drop like a stone for weeks? Not where you want to be.
You may recall the September CNBC story on fake reviews: https://www.cnbc.com/2020/09/06/amazon-reviews-thousands-are-fake-heres-how-to-spot-them.html
fakereviews #productinserts
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Michael of Ecom Crew has built content sites that rank for organic keywords and pushes traffic into Amazon. Writing great content, because content is king, and push sustainable traffic into Amazon.
I like that "I control the dial. At any point I can switch it to another store or platform."
Book reference: Who Moved My Cheese
Hardest part is writing content. The 2nd hardest part is to keep going.
Use SEO tools like AHREF0 or MOZ or SEM Rush. Go for long tail keywords first.
Build a long term plan.
Mistake made a long the way: Wrote about too broadly, vs what tracked.
Michael buys and does real reviews about the products and write real good content. Then develop the product later.
Amazon favors external earned media traffic. Which can not be gamed.
Link building still works.
Build top 1% content.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Joe started his journey on Amaozn with retail arbritrage. https://adadvance.com/ He's a musician at heart, who got an engineering degree. After doing private label, and working on his advertising journey, he struggled to find a good tool to manage ads.
Ad Advance started with Macros.
Built a protoype then hired 3 full time developers.
What are some overall strategies that you implement for your clients using the different ad types?
Piece meal advertising when you're first getting started.
Healthy friction between top line and bottom line. Can't do both at same time easily.
Every PPC sale generates 3 SEO sales over time.
Learn from one ad campaign type and transfer that knowledge into the others.
Any key features in Amazon Advertising that you're excited about?
At what point do you feel that sellers should consider going with a full service agency versus using self-service tools or optimizing ads manually?
2021 is going to increase complexity and bring more control.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
*According to the US Census Bureau there are approximately 122.8 million households in the US.
*Pre-Covid, 51% of American households had an Amazon Prime account (62.6 Million homes)
*As of December 82% of American households have an Amazon prime account (100,696,000 homes...)
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Check out George Reid's archived information on everything he learns.
DECEMBER 9th
🚀The Biggest Success Factor on Amazon + Seasonal PPC Tips
1) Creating an Amazon ad campaign with just 1 keyword in it?
Utter madness? Perhaps not. The theory boils down to being granular with your campaign structure, and also being well organised. My good friend Florian believes that chucking your top-performing/high-focus keywords into their own campaign allows you to:
🚀 Set placement bid adjustments for each individual keyword
🚀 Have full control of your budgets on a granular level
🚀 Always have the performance data in mind when opening the advertising console (campaign data = keyword data)
2) 81% of people in my network get most of their Amazon and eCommerce knowledge from LinkedIn.
Ok, this is a skewed survey because it took place on LinkedIn, but I still find the insights interesting. I utilise the platform heavily as I’m connected with other industry experts, where I’ve built up relationships and ultimately trust their opinions. On the flipside you have something like a Facebook group, sure you get a plethora of ideas, but for me there is just so much noise and not really any validation. If you missed the survey but still want to share an opinion, add a comment on the poll here.
3) According to 99designs, there has been a shift in 2020 in the efforts brands are going to to create an enhanced, unique experience on their website.
And so there should be! You can’t have a single point of failure in eCommerce today. By that I mean you can’t overly rely on one single revenue source, this principle can apply to multiple facets. With the surge in online spending though, you’ve got to be focusing even more on how to differentiate, and more importantly, how to create an EXPERIENCE. The 99d blog post linked above gives some great examples.
5) In case you hadn’t realised, your products main image is potentially the biggest success factor on Amazon. It’s just become more important though.
Ok, why does this matter to you? Well, touchpoints. It’s the first touchpoint a prospect has with your brand. Whether that be within the search results, or as part of a PPC campaign. The first image, is ultimately, what generates the click! Now that the first image can be engaged within the search, there is even more pressure for it to be sublime. My tip, include some form of overlay (make it crafty though, so the algorithm doesn’t notice) that highlights your key feature/USP, so when someone clocks that one image, all of their problems are solved and they click through to buy!
7) Here is a very clean listing from Belkin.
There is nothing fancy about this, but it works so well.
9) Amazon Advertising revenue was up 51% this year.
Google was up 6.5% YoY, Facebook up 20%. eMarketer estimates that the triopoly will account for nearly two-thirds of total US digital ad spending this year.
10) 7 quick tips on seasonal Amazon Advertising.
Destaney Wishon is one of my selected trusty resource for content on this topic, it’s why I’m hosting her on the podcast again this week. These aren’t even overly complicated.
🚀 Diversify your ad spend!!!
🚀 PRODUCT TARGETING everywhere
🚀 Creating landing pages for your deals
🚀 Budget adjustments and bid optimization
🚀 Holiday specific imagery where allowed
🚀 Adjust copy for your deals and promotions
🚀 Run DSP or re-marketing to take advantage of your ad spend
11) Reimbursement services are a sound investment for every seller.
Check out www.myrefundguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
A subscriber messaged us on our contact form at our website and writes: I have 3 products and Im new to market /amazon, already listed my products at amazon via add product but it is inactive because I will have the product available in USA within couple of weeks, already hired one of amazon IP lawyer to start my brand registry. as far as amazon concerns when a seller do that they consider your brand approved and give you access to brand registry benefits. my issue for example is when I tried to edit the brand name to my current listings it doent work. Per amazon advice I deleted one of my listing and tried to re list it with my brand name but still getting the same problem, as per amazon advice I should re enter the listing via down load and give them the batch # for them to figure out what the problem is. I prefer some one who knows amazon and familiar to all their requirements to deal with this process of bringing my products to the market through amazon seller account and set up my amazon store A-content as so for
This video is a direcdt response to this question and why we believe brand name changes are locked until January 2nd.
brandname #amazonseller #amazonfba
✅Get 50% off First Month with Helium 10
https://crushtrk.com/?a=427&c=188&p=r&s1=
Or Promo Code MyAmazonGuy50
✅Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We respond to comments with specific questions on how to handle your inventory management under duress. Should you hold, ship to 3PL, ship small amounts? We cover these questions in today's video.
Great video!! Could really use your advice on my current problem revolving around this max inventory limit. Not sure which approach I should take: I have 1200 units manufactured and ready to be shipped from China to Amazon. Recently my max inventory limit took a major hit. I can now only send about 500 units. Unfortunately when I informed my supplier of this my shipping cost increases significantly. I now have a few options I am weighing out -
1.) have my supplier hold all 1200 units free of charge and PRAY Amazon lifts the max inventory limits Jan. 2021 (who knows if this will ever happen).
2.) ship entire shipment to a near-by 3PL and drip units into Amazon. (Relatively expensive and effects my already slim margins).
3.) send smaller quantity shipments into Amazon directly from China. (problem here is I’ll run out of inventory between every shipment and will have to pay more to re-rank with PPC + pay higher shipping costs from China due to smaller shipments)
Sorry this is so long!! Waiting seems like a dangerous game to me since there seems to be no insight on if max inventory limits will be lifted. THANK YOU SO MUCH for any advice.
1) holding is a risk. China shuts down in Feb too. It's a 50/50 that Jan is when restrictions ease. If I was Amazon I would wait until Feb and use January to do long overdue maintenance.
2) This is probably the correct choice. It has the most flexibility. And is the best one to count on.
3) This is likely more expensive than option 2) and has less reliance.
Waiting is not a good option right now - Supply chain woes, China politics are HOT mess rihgt now, and you need to be in control of your destiny as much as possible right now.
Harry Joiner's coverage:
SOURCING FROM CHINA? You need to watch this interview between Steven Pope and Sajag Agarwal. https://youtu.be/hoaoRi0MIaA
Little known fact:
I was a seafood importer in the 1990s. (FCLs.) I toured many seafood plants in Northern China.
After seeing several plants produce our proprietary product, we adjusted our product cost models to reflect the fact that our suppliers were deliberately adding sodium tripolyphosphate to our IQF pollock fillet portions to make the product retain water and weigh more, thereby increasing our cost.
Initially we thought we were paying $1.50 for 1 lb of fish. In reality, we were paying $1.50 for 13 oz. of fish and 3 oz of water.
For folks who don’t know what it’s like to source from China, here’s an analogy:
“Put your hand in a bucket of water. Now take your hand out of the bucket of water.”
Very often, that’s what happens when you leave a supplier’s plant. Things snap back to the way they were before you got there.
Seven years (‘92-‘99) of international trade involving 14 countries taught me two things:
1/ New overseas suppliers won’t do what you expect. They’ll do what you INSPECT. Trust but verify!
2/ Eventually, you can manage your suppliers less aggressively to the extent that you have a personal relationship with them. (IRL!)
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Article link. Great article by Annie Palmer who writes for CNBC on all things marketplaces and Amazon: Amazon sellers worry they can’t meet holiday demand as company limits warehouse space.
Steven Pope, who sells wine glasses on Amazon, expressed frustration over how the company determined the quantity limits. Pope and other sellers who spoke to CNBC said Amazon calculates how many units they can send in by looking at the last 90 days of sales for a particular product. For new products, it’s even more strict, since there’s a “hard cap” of 200 units, Pope said.
Pope said one of the top wine glasses sold by his business, Momstir, is now very close to stocking out, at a time when he typically sees a 400% spike in sales between Black Friday and Christmas. It means he’ll likely lose out on a significant chunk of holiday sales this year.
“I was projecting I was going to probably do half a million just in December and now, realistically, I’m going to tap out at $310,000,” Pope said. “It’s depressing.”
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Tenacity noun, the quality of being tenacious, or of holding fast; persistence: the amazing tenacity of rumors.
the quality of retaining something:
the tenacity of memory.
the quality or property of holding together firmly:
testing the tenacity of the old book's binding.
tenacity (n.)
early 15c., from Middle French ténacité (14c.) and directly from Latin tenacitas "an act of holding fast," from tenax (genitive tenacis) "holding fast, gripping, clingy; firm, steadfast," from tenere "to hold," from PIE root *ten- "to stretch."
amazonselling #amazonseller #amazonfba
EntrepneuerInspiration
✅Get 50% off First Month with Helium 10
https://crushtrk.com/?a=427&c=188&p=r&s1=
Or Promo Code MyAmazonGuy50
✅Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Tribute to Adam Heist for his #mentalgamemonday series. It invigorated me to make this content today. I go through my historical failures and how I got through it to be a succesful Amaozn seller and Amazon agency owner that I am today. It's okay to fail. Get back up, you can do it! If this content inspired you please leave a comment!
✅Get 50% off First Month with Helium 10
https://crushtrk.com/?a=427&c=188&p=r&s1=
Or Promo Code MyAmazonGuy50
✅Get Amazon Consulting at https://myamazonguy.com/
“life shrinks and expands on the proportion of your willingness to take risks and try new things.”
“It took thirty-eight years before 50 million people gained access to radios. It took television thirteen years to earn an audience that size. It took Instagram a year and a half.”
― Gary Vaynerchuk, #AskGaryVee
entrepreneurship #amazonselling #amazonseller #amazonfba #inspiration
Support the show (https://www.paypal.com/paypalme/myamazonguy)
✅Get 50% off First Month with Helium 10 Or Promo Code MyAmazonGuy50 ✅Get Amazon Consulting at https://myamazonguy.com/
IPI storage-limit update to come in mid-December
This Prime Day, small- and medium-size businesses saw record-breaking sales: more than $3.5 billion across 19 countries, nearly 60% more than last year. For the holiday shopping season, we are hiring over 145,000 seasonal employees worldwide to pick, pack, and ship your products. By January, our fulfillment center storage capacity will have increased by nearly 50 million cubic feet globally for standard-size items.
In addition to these network improvements, we will continue managing inventory performance to ensure that all products have space available for the holidays. ASIN-quantity limits remain in effect, and we will continue to evaluate our capacity and make adjustments to allow for more of your products when possible.
While our immediate focus is to help you have a successful Black Friday and Cyber Monday, some of you have asked about Inventory Performance Index (IPI) volume-based storage limits. We continue to review customer demand and our supply chain in light of COVID-19, and we will update you with further guidance in mid-December.
FBA inventory storaghttps://sellercentral.amazon.com/gp/help/XLRKWL8L5BMSHWB?ref=nslp_at_G5XYYJJTP9NAPN22_nslnk_1_XLRKWL8L5BMSHWB limits
Note: Effective August 16, 2020, the IPI threshold for storage limits is 500 (previously 400).
To better manage fulfillment center storage space, so that products are received and shipped to buyers more quickly, inventory storage limits can be applied. Storage limits are based on volume (measured in cubic feet) and are set for each storage type. Your current and potential storage limits and usage are shown when you expand Storage Volume, which you can view in your Inventory performance dashboard and Shipping Queue
Storage limits criteria
Individual selling accounts have a set storage limit of 10 cubic feet; this value does not change. Individual selling accounts are not subject to storage limit increases.
Professional selling accounts may or may not have storage limits, depending on the following criteria:
Sellers who maintain an Inventory Performance Index (IPI) of the required threshold or above on either of two score checkpoints will not be subject to storage volume limits for standard-size, oversize, clothing, and footwear items. (See the checkpoints in the storage limits schedule below.)
New sellers that have been active for less than 26 weeks, or sellers without enough sales data to generate an IPI score during both of the two score check weeks, will not receive storage limits.
Professional accounts that do have storage limits will still have a minimum of 25 cubic feet for standard, over-size, clothing, or footwear inventory.
Professional account holders can track their Inventory Performance Index in the Inventory performance dashboard and learn about IPI on the IPI Help page. The dashboard provides a hub for optimizing your FBA business, including customized recommendations to grow your sales and reduce costs. Your IPI score is updated weekly based on your ongoing inventory management.
Storage limits are calculated using several factors including:
Your sales volume (including your sales' seasonality periods)
Your historical IPI scores
Available fulfillment center capacity
https://sellercentral.amazon.com/gp/help/XLRKWL8L5BMSHWB?ref=nslp_at_G5XYYJJTP9NAPN22_nslnk_1_XLRKWL8L5BMSHWB
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon seller turned inspection company Movley. Why do inspections make financial sense? - I can walk through the calculation, how just $3k of defective products can pay for 7 years worth of inspections! How does fraud & bribery work when it comes to inspections? - Common misconception is that this is a zero-sum game. Inspectors routinely commit fraud with or without bribes. Great chance to talk about how to prevent it.
Take aways:
- Make sure you test your products. Sell a paper cup? Put water in it.
- Inspections are not a one off thing.
- Supply chain comes down to the human element. Inspectors can often be "honest thieves."
Bio: Sajag Agarwal previously lived in China, is a former 7-figure Amazon seller, and the current founder of Movley. In 2015, he founded and grew his first e-commerce brand to $2M/yr in less than 2 years. Plagued with quality control problems, Sajag moved to China for 6 months, opened an office in Shenzhen, and spent most of his time on the factory floor. While there, he watched his inspectors fraudulently pass his bad production orders and did his own inspections. Out of frustration, in 2018 he founded Movley to make manufacturing overseas easier and more controllable. Movley brings tech, data analytics, and better process to do inspections better & more efficiently. Sajag loves to share his knowledge with the community on everything manufacturing, with a side of entrepreneurship.
Entrepreneurship & Life
- My story: from Minecraft and flipping electronics on eBay, to a $2M/yr e-commerce brand, moving to China, to starting Movley
- What was it like to live in China? Funniest story? What was it like to meet factory owners in real life?
- What’s your motivation for being an entrepreneur? Has it changed since you started?
- What were some of the challenges you faced as an entrepreneur? (Failures & Growth)
Product Inspections
- Why are inspections so important? Do you need to do them every order? Different types?
- Is it better to inspect products at the port, or at the factory?
- What makes an inspection effective? Product tests? Setup sample size? AQL?
- Is an inspection necessary if the supplier says they do their own inspections?
- What do you do when an inspection fails? What if the supplier refuses to work with you?
Movley
- How do Movley’s inspection reports differ? What insights does Movley’s tech platform provide?
- The average cost of an inspection is $300/day, how do companies offer them for $100?
- How does Movley price inspections? Do your quotes improve with time?
- Movley has a back-office in the Philippines
Manufacturing in China
- What do you see as the future of manufacturing in China? COVID? Trade war?
- What are some things to look for when vetting suppliers? When should I do a factory audit?
- Would you recommend listeners to visit China? How do you plan a trip like this?
- How can you negotiate better pricing and trade terms with your suppliers?
- Are supplier contracts enforceable or effective? What contracts do you use?
- What are the common mistakes you see people make when sourcing in China?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Adam Heist runs a great YouTube channel for Amazon sellers. So today we bring him on to talk about his Amazon journey. Adam owns 3 Amazon brands.
"Amazon is not hard, it's just a lot of moving parts, graphics, copywriting, logistics. I was surprised how many papercuts had to be had."
Mental game Mondays. "The game is 100% mental because it is a gauntlet." SHTF
"Amazon has made sellers lazy. Because Amazon (solved) the fundamentals."
Adam used a California data request to get 22 zip folders of data from his personal Amazon account. Amazon tracks your IP address, searches, purchases. They track and tag your searches that originate off Amazon.
Fan of Google, Facebook, Pinterest ads, especially at launch.
Do all the things B2C brands do off Amazon. List building, content generation, you name it.
Have your "Amazon degree."
Evaluations of Amazon businesses are undervalued. "I predict evaluations are going to go 3.5-6x earnins." 10 major players int he aggregators. 3 busineses have raises more than 100 mil each to buy Amazon brands.
Adam helped a large Fortune 300 Energy Company buy electrical companies across 13 states. He runs his Amazon businesses in similar fashion. Spreads his Amazon portfolio across both building and buying. 30% building, 70% acquire. For Adam it's all about unique deal flow.
Professional Era.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
The Netflix Effect is real. Queens Gambit debuts on Netflix October 23, 2020. Since then, massive demand for chess products and content has incresaed.
- 62 million households have watched Queens Gambit
- Inquiries for "chess sets" are up 250% on eBay (and probably Amazon but we don't have data on this)
- Google search queries for "how to play chess' has hit an all-time high in 9 years.
- The original novel The Queens Gambit is now a New York Times bestseller 37 years after its release.
- The number of new players on chess.com has 5x
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We found this study from Deloitte interesting and wanted to share it with all of you as you wonder how your Amazon business is doing compared to others. It also discussed the current landscape of shopping at large.
Find the full 29 page survey here: https://www2.deloitte.com/content/dam/insights/us/articles/6890_holiday_retail/6907_2020-pre-thanksgiving-findings.pdf
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Today should be the largest sales day of the year for most Amazon sellers. Watch your stock levels, monitor your ads, and buckle up!
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Portions of Seller Central went down Wednesday morning. I suspect system outages again on Black Friday or possibly Cyber Monday. Order reports will be delayed, not unusual. Lots and lots of glitches today. Affects reporting, shipments and more.
- Black Friday deals launched early this year
- Seeing some FBA items lose buy box to MFN. This happened in May during peek buying on Amazon. FBA overwhelmed. Increase your MFN prices, or turn MFN off if you can’t handle a surge.
- Amazon has added 100 product type classifications and attributes. Some are auto classifying.
- Grocery is being standardized with sizing variations.
- Lot of parentages being broken up for color and size. Can’t make sense of it.
- Amazon added a “Growth” section on drop down in seller central, nothing of value in there
- The new brand drop down, however, is very valuable, check out weekly to monitor reviews and brand analytics.
- India Becomes Amazon’s Second Largest Marketplace
- Amazon.com products auto translate to Spanish with customer preference settings.
- Still recommend putting in a couple of Spanish keywords peppered in on search terms and A+ content photos.
- Biggest question I have right now is what will the IPI requirements be in January and will the 90 day stock limitations go away. I think they will, but too early to tell.
- Brand registry pending trademark registration now done through regular brand registry portal.
- If you don’t have brand registry - a new section showed up yesterday to load videos for non brands in the video load section. This was supposed to be available 60 days ago but just seeing it for first time.
- Walmart back end has removed search terms
- They might rely heavier upon titles and bullets as a result
- Etsy uses “tags”
- Target’s ecommerce sales jump 154% in Q3 2020
- Walmart’s eCommerce sales jump 79% in fiscal Q3
- Amazon Pharmacy Business Adds Online Store, Free Delivery for Prime Members
- Google “Amazon news” top result is “Will Amazon go bankrupt” and that’s pretty click baity but found it interesting
- Amazon will go bankrupt. If you look at large companies, their lifespans tend to be 30-plus years, not a hundred-plus years," he said. Bezos went on to say that it was his job to delay that date by as long as possible. Amazon turned 25 years old today, so it is fast approaching Bezos's 30-year benchmark
- Selling tips for today -
- AB test A+ content and titles
- Run video ads.
- Make sure campaigns don’t run out of budget
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Michael Erickson is the CEO of Ad Badger, easily the best podcast that is dedicated to Amazon PPC. I've listened to them test real case studies, doing things to prove them so to speak. When Amazon misleads or doesn't transparently share how things work, these guys know how to cut through the thick of it and figure it out.
- PPC, the most important thing on Amazon or the mostest important thing on Amazon?
- If you had to summarize your entire 100 podcasts into one soundbite, what have you learned about PPC?
- Right product with right message to right consumer at right time.
- People who master PPC - wield a weapon. What they know to be true is that there are many ways to market your product. Lot of PPC dimensions.
- Not all keywords are treated equal.
- One keyword will be best.
- So what you're saying is, put my top 3 keywords on a manual campaign and an auto campaign and I will then have Amazon passive income? /s
- Simple and digestable - and giving the right advice. Step by step process is a disservice.
- Be helpful/accessible but too complex.
- How many ads is too many?
- Improvements someone can make today:
- View search term report
- Add new negatives
- Negative phrase and exact match.
- When would I want a high ACOS?
- More often than one would think.
- Amazon looks at conversions and orders.
- Pick between 10 orders at 10% acos, or 100 orders at 50% acos, most of the time it makes more sense to do 100 orders at 50% acos.
- More reviews creates more orders.
- What has changed on Amazon?
- Way more ads
- What will change in 2021?
- More ads.
- Higher complexity.
- Higher CPC
- Counter to this to make best listing for that keyword. If you bid less, if you convert better. Be the best result.
- More competition
- MUST have brand registry.
- What use case was the most helpful to your cause? Most surprising?
- The higher you spend the lower your ACOS.
- Diminishing returns?
- Product market fit - spend more to hungrier market.
- Growing up played starcraft. Got a degree in biology.
- Taught high school biology
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Bill LaPierre | Catalog Strategies, Catalog Survival, Catalog Trends I’m not going to recap Covid cases or report on the retail sales shifts – we already know that store traffic is down or non-existent, and as the virus cases grow, fewer consumers will venture out. Be glad you have a direct to consumer business.
However, here is what I’m hearing from readers and clients about current catalog and ecommerce results: hard goods and food mailers are generally doing great. Some moved their Black Friday sales events forward by a week or two, simply because demand is so strong, they were afraid they would be unable to ship all their orders. Despite many Americans still being unemployed, many catalogs report difficulty in hiring enough staff for the warehouse.
Backorders and out-of-stocks remain a massive problem, due to factories that were closed, shipping delays, and an overall increase in demand caused by the pandemic. Those of you selling anything for the home, or products that consumers use in a pandemic are simply struggling to get through the next six weeks. Several of our clients reduced circulation – even eliminating holiday mailings – simply to avoid customer service issues. Moreover, many clients have reported that they are reducing short-term digital advertising, simply because they can’t get orders out the door.
Response to apparel offers however is mixed, with most mailers reporting soft response. Fortunately, most apparel mailers did not dramatically increase circulation in anticipation of picking up sales that would have ordinarily been done in retail stores, which they expected to be shunned due to the pandemic.
The bottom line is that most of you are doing very well, but operational issues – which have not been part of the holiday season for years at the magnitude they are this year – are causing huge problems.
What I Didn’t Hear:
In years past, mailers always complained that they experienced soft sales the week before or the week of the election. However, despite all the other things that have gone wrong in 2020, no one has reported any hiccup in response related to the election, or its continued aftermath. And if consumers don’t go to the malls over Thanksgiving weekend, you should continue to reap a strong harvest into December, or until the shipping network grinds to a halt.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Judson started his career as an actor. He met his wife Kelly Overton in Hollywood (she stars on Netflix series Van Helsing as Vanessa Van Helsing, a Syfy fantasy drama) but left Hollywood to become an Amazon seller.
Most important skill from being an actor to help as an Amazon seller: Storytelling. Make the visuals match the solution to the problem the consumer has.
Listing we analyzed while on the podcast - MicroDerm Glo https://www.amazon.com/Microderm-GLO-Diamond-Microdermabrasion-System/dp/B078Z8LKB9/ref=sr_1_5?dchild=1&keywords=microderm+glo&qid=1605908957&sr=8-5
Coolest thing behind the scenes fact about Van Helsing.
What is the #1 most important piece of content for your amazon product page? - Split test main image it with PickFu. Showing product in use, like candle lit, will perform better. Test a wine glass with wine and without.
Small guys optimize better on Amazon. Big guys lazily check it in because they are killing it off Amazon.
How do sellers increase conversion rates in 2020/2021?
Video.
What is the #1 missed opportunity for Amazon PPC today?
Video ads.
Amazon mistakes: Launching a "cool" product. But I didn't vet it enough.
butter.la - Judson runs an agency to do storytelling in photos and videos.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Joe Shaw is a food Scientist with formulas on barbecue seasonings. Won the National BBQ Association contest 1st place.
My favorite seasoning Joe has made is the Slap Apple Bourbon. As a current My Amazon Guy client, he joined us because he didn't know what he didn't know.
Mike Mills is the LEGEND - won Memphis on Main 3 times.
"Start with what your confident in, build up to what you're competent in."
Joe first got started when going to school he became good at "Food math."
How do you find your marketing demographic. Flying Swine: Targeting not just consumers of bbq but buyers who will prepare the food.
We discuss how Joe got started, how he picked the food category, and why he contacted My Amazon Guy to take it to the next level.
Flying Swine Seasonings are made for all your smoking and grilling needs. They are all purpose seasonings for all you can think to try. From meats like pork, beef, chicken or fish to side dishes ranging from chili to mac & cheese, and even popcorn, you will not find a better seasoning anywhere. Buy it on the Amazon store.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
My father now works for me, I talk about how backed up Amazon is, how more people shopped on Amazon for Prime Day (And Walmart), and how my agency is doing in general.
Send us fan mail here.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Robert Ferrirer and Lee Loree Founders of Seller Investigators who run our My Refund Guy https://myrefundguy.com/service at My Amazon Guy. Amazon Owes You Money? We’ll Help You Get It Back by chasing Amazon!
WHY DOES AMAZON OWE 99% OF SELLERS MONEY?
Lost and Damaged Units
- Damaged inventory at the warehouse
- Destroyed item without permission
- Lost inventory at the warehouse
- Carrier damaged inbound shipments in transit
Refunds and Mishandled Returns
- Improperly received or miscounted items
- Refund issued, but customer never returned item
- Failure to reimburse a return
- Failure to issue 20% restocking fee
Lost Inbound Shipments
- Reimbursed you for less quantity
- Reimbursement smaller then the item value
- Issued a chargeback but didn't reimburse you
- Failure to replace items back into inventory
Support the show (https://www.paypal.com/paypalme/myamazonguy)
After you've completed all the best practices, your PPC, SEO, Design, and Catalog are setup, you may consider. Check out Seller.Tools.
- How are sellers using more advanced strategies with chat marketing right now?
- Won Many Chat top developer award.
- Journey a customer goes on. The flow is the journey.
- Advanced straetgy staying accessible.
- Have processed $10,000,000 in rebates.
- All ships rising, expotential growth, 85% of days on par with Prime Day 2019.
- What's the future of more advanced strategies on Amazon coming into 2021?
- Amazon wants customers staying on platform longer and engaging further.
- What is the biggest thing a seller can do to start winning on Amazon? (Or phrase this as what's the most common but obvious mistake sellers are making right now?)
- Differentiantion of product. Action you can take today in 5 mins. Amazon is a compare and contrast marketplace. Your product is not seen in isolation.
- Tried and true optimization on Amazon. First impression is important.
Troy Johnston bio:
Troy Johnston is the Co-founder of Seller.Tools, a robust suite of optimization tools leveraging actual Amazon data. He sold one of his flagship brands for multiple 7 figures and quickly moved to consulting for 8 & 9 figure clients on Amazon. Troy is obsessed with creating data-driven solutions for Seller.Tools clients by empowering sellers with the best data alongside exclusive features. You can find Troy and an amazing community of FBA sellers through the Facebook community FBA Kings.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I saw my sales pick up 26% on 11-14-20 and that's unusual for a Saturday. Telling me that the Christmas Season purchase behavior has officially begun!
Get help from the best Amazon agency in the USA at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Mark Lewyn, long time Amazon seller who just wrote a book about his journey on Amazon. Serieral entrepnuer. Former journalist. Jumped into the internet early.
As a journalist, you have no fear. When Mark was a journalist, you could reach out to people like Steve Jobs and Bill Gates and they'd pick up! You got immediate feedback from readers, you get that too in ecommerce.
- Tell me a little about how you ended up selling on amazon
- Why did you decide to write the book “The $500 start-up on Amazon?”
- Don't follow your gut, follow the data. Got into darts.
- Tell me about some of the crazier products you sell or decided not to sell?
- How do you sell high quality goods on Amazon
- Went into darts, did great, went into dart accessories and failed. People just wanted darts.
- Got into diaper bags/caddies, but market got saturated.
- Product life cycle. Amazon mutual fund. Spread risk out.
- Amazon entering maturity phase, harder to sell. Busineses buying up Amazon sellers. Amazon sellers have to up their game, increase spend to be competitive.
- Have to take on investors or debt to grow. So sometimes you sell.
- Levels of improvement.
- Easy layup. Just optimize the page.
- Other forms of optimization. Supply chain optimization. Advertising. Diversification of geo locations.
- Craziest product I didn't choose to sell: Looked at sex toys.
- How does it feel to be getting close to 7 figures as a seller. Nervous sometimes with the risks.
- Risk reward - from 500k to 1mil. Personal question how to do it.
- Amazon is still a great market. Lots of opportunity. Start small on interesting niches to add value.
- Make sure you excercise to keep the Amazon stress down.
Mark: "I started my Amazon business in 2015 and since I have launched all sorts of crazy products. Today I'm approaching seven figures, which only a teeny-tiny percentage of Amazon sellers ever do.
That said, I've tried to capture the flavor of my crazy ride in a book that just came out this week called "The $500 Start-up on Amazon: How a dad of three launched a business on Amazon and escaped the hamster wheel of 9-5."
https://www.amazon.com/s?k=the+500+start-up+on+amazon&crid=11I8SSEQ0F63A&sprefix=The+%24500+start%2Caps%2C151&ref=nb_sb_ss_ts-a-p_1_13I
Below is a quickie summary of what's included:
Mark Lewyn had built a successful career as a journalist and technology executive until his last company crashed and burned, leaving him high and dry: No job, a wife and three kids, and a mortgage to boot. In the age of Covid-19, it's a dilemma facing an increasing number of people, both in the U.S. and abroad. Mark knew needed to figure something out, and quickly, and whatever he did couldn’t require a big wad of cash to get started. His answer? Amazon, specifically selling new products on the world’s biggest digital store. His initial investment: just $500. Today Mark is one of the leading sellers of products on Amazon. Not the biggest, mind you, but definitely up there. In "The $500 Start-up on Amazon,” Mark takes you on his journey of discovery on Amazon. He shares with you everything he learned along the way so that you can profit from his successes and avoid his mistakes. The $500 Start-up is the perfect read for anyone who is curious how a new generation of digital cowboys are cashing in and how you can do it too.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Help file: https://sellercentral.amazon.com/gp/help/G200390640
Use proper case only if you sell a medical related product.
"Use Capital Letters only for the beginning of each word. Do not use all Capital Letters throughout the attribute. This applies for Product Title, Bullet Points and/or Product Description."
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Everybody wants to grow their Amazon sales. That's why you're subscribed to my podcast most likely. There's two fundamental ways to grow sales.
- Increase your traffic
- Improve your conversion rates
Inside of increasing your traffic are two primary methods:
- PPC advertising
- Search Engine Optimization
Inside of conversion rates are:
- Cataloging
- Merchandising
- Design like A+ content
Simply put if you get more traffic, or improve your conversion rates, your sales are going to go up. I think it's easier to increase traffic than it is to improve conversion rates.
The fastest way to grow sales:
- Add more products to Amazon.
- Increase advertising
The best way to diverisfy your business:
- Sell on new marketplaces
- Sell in new countries
For every 3 products that launch:
- 1 fails
- 1 breaks even
- 1 succeeds
In ecommerce there are 4 fundamental goals:
- Sell more products
- To more people
- More often
- For more money
Product Research:
- Start in a category you understand
- Find a Niche
- Use data to THEN support your choice
There are two types of products:
- Demand co-opt, a "me too" product
- Demand generation, 1/10 chance of success, but 100x the payout
A core listing has the following in place, these are Merchandising strategies:
- A strong main image with 6 supporting secondary images that have lifestyle, infographics, and product in use shots.
- A video demonstrating the product, show me banana for scale, show off the brand and quality.
- A title with both SEO and conversion in mind.
- Bullet points optimized for both humans and robot SEO
- A+ content
- Reviews
Advanced merchadising strategies include:
- Parentage
- Brand name changes to match brand registry
Catalog management has never been harder:
- Amazon yanking listings via robots.
- Listing reinstatement procedures are a moving target.
- 2.5 million amazon accounts were suspended in the first 8 months of 2020 on Amazon.
- Listing errors are happening without tools to track, flag, or fix them. Hidden suppressions where your item doens't show up in search is being caused by Amazon making new categories. You have to audit this stuff often.
- Rules keep changing.
- Rules are not transparent.
- Amazon support is at an all time low.
Summary: Do continuous audits on your catalog to make sure it's running smoothly.
Always be advertising:
- Even seasonal items can put in low bids off season to keep traffic and rankings up.
- Advertise every product always, don't spend your entire annual budget in a week always. Each product can have a segmented always on budget.
- Run every single ad type. Sponsored display, brand, and products. Get custom headline ads built. Run video ads. Write text for display ads.
Continue to work on SEO:
- Set it and forget is NOT the strategy when it comes to Search Engine Optimization
- I recommend working on SEO every month. Not every sku every month, but each month continue to rework your indexed keywords, that is words you show up in search for and try to expand it, and also imrpove the rankings of words in the strike zone of ranks 20-50 to push them to the top of page 1.
Bonus opportunities:
- Amazon Social
- Amazon Live
- External traffic
Support the show (https://www.paypal.com/paypalme/myamazonguy)
There’s a lot of implications in an increasingly mobile world. Amazon has increasingly become mobile first. So today we talk to Wes Pomeroy, who is the Director of Digital Merchandising at Verizon Wireless. You heard that right, we landed an interview with a director at Verizon Wireless.
Data is useless, insights are priceless.
Wes and I used to work together at Moxie Interactive and we spearheaded improving conversion rates on mobile devices. In fact Wes used to be my boss.
So Wes you have a ton of ecommerce and mobile experience, can you tell us about your background?
Questions:
- Tell me about your mobile experience.
- Walk me through a short history of how mobile has changed in the past 15 years.
- How is shopping on mobile different today than say 3 years ago?
- Is selling online getting harder or easier? Why.
- How does mobile complicate this?
- Amazon’s detail pages are getting clunkier by the day. Doing the opposite of typical ecommerce best practices. It’s like a jungle on mobile. What are your thoughts on this?
- Amazon just released Profiles, a social media version of FB for Amazon. And it's only viewable on mobile. Do you think Amazon can play in this?
- Verizon has a video series of techxperts
- Let’s talk tik-tok. Should brands be playing their to increase sales and build audiences?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Payoneer continues to impress with integrations and partnerships with Walmart, Wayfair, and other global marketplaces. Today I talk to Ben Stein, partnerships manager at Payoneer about finance and what he’s seen in his ecommerce career as a business analyst.
About Payoneer: Simplify your international business transactions with Payoneer. Get paid in multiple currencies, bill your global clients, sell on marketplaces worldwide, pay your overseas business expenses at low cost and more.
Global expansion
- Ben worked at Walmart, Jet 4 years.
- Why hasn’t Walmart/Jet caught up to AMazon?
- User behavior
- Why hasn’t Walmart/Jet caught up to AMazon?
- International staff payments
- Financial capital - payoneer. Payoneer Working Capital
- Merchant capital
- Finance advice - pick one option over another
- What is Payoneer?
- B2B payment portal connections
- Working capital product
- Been on marketplaces for 6+ months, link to Payoneer, request capital.
- Quick access
- Wayfair
About working capital: When it comes to cash flow, over 60% of businesses claim to have faced challenges, but there are ways to seize growth opportunities when funds are tight. Payoneer Capital Advance is the ideal cash flow management solution designed specifically for marketplace sellers, providing you with instant working capital to invest in expanding your business in a smart and safe way. You can use this advance to be prepared for peak periods by purchasing inventory or ads to stay on the first page for product discovery, or expand into new categories and marketplaces. Collection is gradual and in order to leave you with sufficient cash flow to manage your day-to-day, Payoneer collects a portion of each payment you receive from the store associated with the Capital Advance, until it is fully settled. The more you grow, the more working capital you’ll be offered. Click here to learn more about Payoneer’s Capital Advance or reach out to Ben Stein at benste@payoneer.com today!
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Watch on YouTube for demo. Amazon advertising news and updates https://advertising.amazon.com/blog/whats-new-with-sponsored-ads-and-stores-september-2020
Sponsored Brands creative and reporting enhancements
New deal messaging options available for Sponsored Brands
Your Sponsored Brands ads will now feature deal messaging and badges, without having to create deal-specific headlines or campaigns. Sponsored Brands ads that feature products with live deals will display an updated call-to-action (CTA)—"Save up to X% on Brand." Messaging is applied automatically, based on deal availability. Visit our Support Center to learn more.
Sponsored Brands search terms now available in campaign manager
Sponsored Brands search term reports are now available to view directly in the campaign manager for Sponsored Brands campaigns. Search terms help you discover which keywords and products generated clicks and sales from your ads. You can use these insights to optimize targeting and maximize performance. You can also now view conversion rate (orders/clicks) and ROAS (return on ad spend) metrics directly in campaign builder. These metrics were previously only available as downloadable reports. You can also access search terms reports in the report center or through the Amazon Advertising API. Visit our Support Center to learn more.
Sponsored Display customization and new placement options
Headline and logo editing now available for Sponsored Display product targeting
Advertisers in the US, CA, UK, FR, IT, ES, DE, JP, UAE can now edit the headline and logo of their Sponsored Display product targeting creatives. Customization allows you to test what variations perform best, and helps you communicate your brand message to shoppers. Ads with a custom headline and logo may appear alongside product description pages, customer reviews, shopping results pages, or under the Featured Offer. Visit our Support Center and ad policy page to learn more.
Additional placements for Sponsored Display
Sponsored Display advertisers in the US, UK, DE, FR, IT, ES, CA, and JP using creatives with customized headline and logo now have access to additional ad placements on desktop and mobile. To access these placements, use Sponsored Display product targeting with customized headline and logo. Campaigns are automatically eligible to serve in these placements.
Get Amazon Consulting at https://myamazonguy.com/
sponsoredads #brandheadlines #amazonseller #amazonfba #amazonppc
Support the show (https://www.paypal.com/paypalme/myamazonguy)
[00:00:00] There is a technology war out there right now, and most people don't realize it. I don't think people are talking about this and this is a very strange subject and is very loosely related to Amazon cell. So you're not going to hear, like, how to grow Amazon sales and this particular podcast. But I felt so strongly after seeing the signs that I wanted to talk about this today so that you are generally warned you need to think about this topic, in my opinion. My name is Stephen Pope. I'm the founder of my Amazon guy. And today we're going to talk about the technology war.[00:00:44] I'm going to start with some examples because I feel like most people are going to think I'm crazy initially when I talk about the subject. Ticktock, great example, because it shows how there's a conflict between two nations, China and the United States. So. All the government entities are like, yeah, China is infiltrating everything with Tic-Tac and they're taking control data and they're stealing people's information. And initially what happened on that timeline was like the government's like, hey, nobody can have ticktock consulting their phones. There was leaks about Amazon doing the same thing. And basically, eventually the government's like, hey, we're going to ban Tick-Tock. Are you going to sell this platform? You can't own a China. And if you think about that, that's never happened before on a technology scale of mass adoption before. This is one large sign of what I'm seeing, there is not a single software application you can log into right now without them shoving down your throat, sign up for OTP one time password. Have you enabled OTP yet? Why? Why is that? And it's because there is so much infrastructure being attacked right now that if you don't have in place, you're you're guaranteed to have a leak. If you look at the last couple of years, this problem's been escalating where we've seen, you know, the biggest the biggest release of personal information was when one of the credit score agencies got hacked, rather.
[00:02:28] I mean, I use that word loosely, right? They didn't really get hacked so much as their security just sucked. Right. And then all of a sudden somebody just ran off with all of our information, your Social Security number, every credit source that you have available. Identity theft started spiking. They were supposed to pay people money in this big lawsuit. I didn't see a dime. I don't know if you guys did. And the list goes on from there, the situation. And like the catalyst that made me like want to talk about this was when Amazon's own system completely bonkers, broked. And and this is just one of many things that's been breaking at Amazon, of course. And if you've been listening to the podcast, you're like, OK, Steven's talking about things breaking in Amazon yet again. I get it. But this one's very unique. This is a very unique angle. So I have an agency with 30 employees and half of my agency is in the Philippines. So I had created this very intricate way of having everybody log into our accounts. Right. So I would have half of my accounts on one email address and half in another email address. And then I would have every once OTP code transfer over into my Google Voice text messages, and then I would order for that to the entire organization.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
- Parentages no longer combining reviews, the norm is now seperation
- Vine will start charging on seller central as early as January.
- Amazon Live - getting hot, need iphone app.
- Can no longer due partial refunds on Amazon, must do a full refund. One work around is to ask customer to open a return request and charge a “restocking fee”
Book a coaching call with My Amazon Guy at https://myamazonguy.com/book-a-coaching-call/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Vine Canada: https://sellercentral.amazon.com/vine/ref=xx_vine_dnav_xx
Has it's own set of 5 enrollments.
Global Export setting: https://sellercentral.amazon.com/gp/ssof/configuration/index.html/ref=xx_fbasettings_dnav_%5E
NARF (North American Remote Fulfillment):
https://sellercentral.amazon.com/rafn/inventory
www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Growing traffic to your website through SEO is a free and longterm solution to increasing your sales. Even if you don't focus on your website, and are an Amazon seller, take 5 minutes today to set your meta tags for your homepage. I tell you how.
3 Tips to Improve SEO Traffic to Your Website
- Set the HTML Title and Meta Description of your homepage.
- Title tag 60 Characters
- Meta description 160 Characters
- Improve your website speed.
- Check your site speed and what issues to fix using Google Developer tools https://developers.google.com/speed/pagespeed/insights/
- Set the title tag and alt text of your photos.
Find keywords to chase as well as your own current keyword rankings using this free tool sponsored by My Amazon Guy. https://myamazonguy.semalt.global/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
This survey and inforamtion comes from Cleveland Research Company.
- Business Performance & Profitability: Online channels continue to drive better than expected demand with 70% of respondents indicating their Amazon sales trended ahead of plan in 3Q. Profitability, however, is a growing concern for many manufacturers, with 46% citing they expect their profit margins to decline with their largest omnichannel customers next year. As we covered throughout the Summit, the margin pressure at omnichannel customers is likely to result in a range of asks, including greater investment into media programs, higher co-ops, and funds to offset increased shipping costs. We expect this trend to be most evident with omnichannel customers as margins at pureplay eTailers have improved as a result of growing volume during the pandemic.
- Commerce Marketing Focus: Nearly every company polled indicated they are participating in advertising on Amazon, and there is growth occurring with the number of brands participating in similar digital activations on sites like Walmart.com and Target.com. Almost two-thirds of brands, however, reported not having enough quality access to data and reporting to efficiently refine and optimize their commerce marketing efforts.
- Retailer Paid Search: Manufacturers continue to be drawn to paid search advertising activations across different customers. 71% of those responding indicated they spend 75% or more of their ad budget on Amazon within paid search activations. In addition, investing more and refining paid search strategies on Walmart.com was the top area of focus cited by brands selling on the site. The Instacart panel discussion also highlighted that manufacturers are primarily focused on maximizing the paid search opportunity on that platform before moving onto other digital activations like coupons or delivery promotions.
- Retailer Programmatic: Many companies are looking to layer in DSP spend on Amazon to help reach consumers across the sales funnel, citing the targeting improvements Amazon has developed as a key rationale for increased spend. 60% of manufacturers are looking to increase their investment in this area in 2021 (vs. 33% maintaining investment level and 6% reducing). Amazon’s retail rivals do not yet appear to have as robust of offerings on the programmatic side and brands seem less focused on upper-funnel spend with these retailers.
- Analytics Focus: Similar to what CRC presented in its opening session, the polling data suggests manufacturers have a major need to build out their analytics capabilities. To do so will take a combination of headcount and technology, something which nearly half of respondents indicated characterize their investment plans for next year. 42% of companies indicated they currently lack the headcount needed to action eCommerce data, and only 13% indicated they actively leverage eCommerce data into their product development needs.
- Marketplace Control: Approximately one-third of companies report having a distribution strategy that recognizes the dynamics around marketplaces, and nearly half report working on this initiative currently. MAP policies can be one part of this strategy, although, only 19% reported having a MAP policy in place that they are actively enforcing.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Nils Oldörp lives in China and has become an expert in sourcing. But he got off to a rocky start and shares his story with My Amazon Guy.
- How was your experience sourcing in China when you started?
- Cultural issues
- China understands tough competition
- Learning tax
- Cultural issues
- Have sourced 1000 items in past year
- Only 10% of sellers do the 2nd order (reorder)
- Chinese going direct to consumer, from manufacturer straight to buyer.
- Jungle Scout advertising in China.
- How do you find new items?
- Who cares about the reviews
- Pick based on
- Demand
- Product size
- Can we control supply
- Profit margins
- Lead times
- Chinese focus on "me too" products.
- Still focus on give away products, rebates
- How did you figure out how to solve your issues?
- Canton Fair still driving market.
- What does it take to source products for you now?
- Changing landscape?
- Huge domestic market in China
- Copyright isn't a thing. Others jump on it fast.
- China has changed a lot - skyscrapers brand new in past 5 years.
- People mentality has changed a lot.
- Haven't touched cash in 2 years.
- QR code hanging around neck.
- Who do I want to serve vs how can I make a profit?
- Brand build
- Get a mentor
- Takes a decade out of the journey
- Same criteria can be used in the Jungle Scout and Helium 10 tools.
Check out Nils at:
- https://www.easypeasycall.com/pls?utm_source=steven
- https://www.easypeasysourcing.com/
- Youtube https://www.youtube.com/channel/UCK8VkTw3mfZX2z5-NvZMamA
About Nils Oldoerp: "I am born in German and moved to China in 2013 as an intern. What started as an internship became a great job living in China and Vietnam for about 2 years before the corporate reality hit and I wanted to start my own business.
I quit and tried selling my own products on Amazon. After losing all my saving and gaining a ton of experience I started a small sourcing company, helping fellow sellers source products in China.
Sourcing was the one thing I struggled with the most so I wanted to improve it. I got frustrated with suppliers not responding, getting ripped off and samples looking nothing like the pictures.
The next 5 years I spend expanding and growing my business and my team. I found multiple brands that sell 7 figures on and off amazon. This recent prime day we sold 4,300 units in 24hours on Amazon.com alone - more than my first 2 years combined. At the same time we created a sourcing business that helps export 1,000+ units a year, located in Shenzhen, China.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Robyn, the co-founder of Marketplace Blueprint, a digital agency that specializes in listing optimization and advertising on Amazon joins My Amazon Guy for a podcast on black swan events. She has over a decade of experience of selling online on Amazon, eBay, and other eCommerce venues. Exciting to have such a great expert on for our 100th podcast episode!
- What’s your story
- Health near death experience, blood clot in lung, thyroid cancer. “When things are going well, you don’t think to take time to have backup and set up ready to go and network to rely upon for unexpected growth”
- Happy habits https://www.businessinsider.com/gretchen-rubin-the-four-tendencies-framework-2017-4
- Upholders generally meet both inner and outer expectations, meaning they don't let others or themselves down.
- Questioners meet only inner expectations. They push back against and question all expectations. Above all, they do something only if they think it makes sense — they hate anything arbitrary.
- Obligers meet outer expectations but not always inner ones. In other words, they usually need some form of external accountability.
- Rebels resist both inner and outer expectations. They value authenticity and self-determination.
- Growing business
- Sometimes you need a year of plateau to get big growth.
- 5% growth each year vs 0% one year and 50% the next
- What laptop are you using to get Amazon passive income?
- Rich dad poor dad
- https://www.amazon.com/Rich-Dad-Poor-Teach-Middle/dp/1612680194
- https://www.linkedin.com/in/sharonlechter/
- What’s on your mind?
- When Amazon makes a change, why are they trying to solve?
- Q4
- Ads -
- Logistics
- Make sure cash flow in place
- 3PL in place, MFN not just FBA
- Profit
- Can’t talk to someone at Amazon catalog team
- Management by abdication
- It’s also about
- Rocket Fuel
About Robyn Johnson:
Starting with only $100 taken from their emergency fund, she built a seven-figure business selling on Amazon and eBay in just a few short years. In the years since then, Robyn has not only continued to sell directly on Amazon but also to build a consulting and coaching business working with the most successful resellers in the space.
Robyn is a regular contributor for Search Engine Journal and speaks at some of the most prestigious Amazon and Ecommerce conferences in the US and abroad. She has written a best selling book on Amazon called The Unlikely Entrepreneur about her journey starting her business. She has hosted multiple successful podcasts, including the Unstoppable Entrepreneur Show and the Marketplace Blueprint Podcast.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Intellectual property is NOT a sexy topic. But it’s a hot topic in 2020 as the landscape is changing. Amazon is making it easier to control IP and get on brand registry faster. Today we talk to Steven Forte with an IP law firm Smith Hopen to learn some of the latest and best practices.
- Why should Amazon Sellers invest in intellectual property?
- Amazon project zero. https://brandservices.amazon.com/projectzero
- How do you enroll your brand into Amazon's brand registry?
- Faster way to get brand registry now https://brandservices.amazon.com/pending-trademark-request
- Common trademark mistakes
- Name is too descriptive
- File trademark in company name
- How do you renew a trademark?
- Send in specimen and still used in commerce
- What is Amazon's Neutral Patent Evaluation?
- https://www.ipwatchdog.com/2020/06/03/navigating-amazons-neutral-patent-evaluation-real-life-part-ii/id=122107/
- “According to Amazon’s rules, an accused seller has 21 days in which to decide whether to sign Amazon’s agreement and participate in the Neutral Patent Evaluation Process. If the seller signs the agreement and agrees to the evaluation, its listings will remain active until the conclusion of the neutral evaluation process. However, if the seller does not agree to participate in the evaluation process, Amazon will remove the listings of the seller’s accused products from Amazon’s marketplace.”
- How do you fight a TM/Patent report against your own company?
- It’s all about the claims and the law
- Free consultation
- https://smithhopen.com/ +
Steven Forte “This year, we have hosted several charitable events that directly benefit the National Pediatric Cancer Foundation (NPCF). In fact, we recently wrapped up our big CLE For Charity events and would like to do more to help the NPCF and give back.”
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I feel like the taxi driver of ecommerce. You get 100 economists in a room and 100 taxi drivers and ask them how they economy is doing and the taxi drivers will be far more accurate. Get Helium 10 to track suppressions https://www.helium10.com/?crsh_reqid=1296071&aid=427
- Prime day post mortem
- Buy box percentages cut in half
- Listings flipped from FBA to FBM in buy box
- Sales lift very dependent on category
- All accounts up at least 20% but if that’s all you’re up that doesn’t make up for the 20% down leading up to prime day
- Many categories like outdoor womens goods up 100%
- Feels like about 35% lift when you average it all out
- Exceptions may apply - especially if you ran a big promotion
- Proven right that discounting for Prime Day was just giving your margins away this year.
- I told everyone to not run deals this year for Prime day and some people thought I was crazy.
- I am predicting massive supply chain woes and stock outs first week in December. And discount didn’t even drive much for people on Prime Day.
- Go ask 10 people, did you buy something for prime day, and that poll will give you a pretty good idea of how big prime day was this year.
- Ultimate question - will prime day kick off holiday buying season early this year?
- No - I don’t think so.
- Amazon news
- Internet explorer losing seller central support. Could be the thing that kills the IE web browser.
- 9/25 algorithm update, massive keyword ranking shifts, and still no public word from Amazon
- I am dubbing the past 30 days as the largest amount of Amazon catalog bugs that negatively impact sales of all time, worse than the past year combined.
- Face masks are the fidget spinners of 2020
- Who are Amazon sellers these days?
- You can’t go on linkedin and see this clearly. Maybe 50% of Amazon accounts are side hustles. And most don’t advertise their involvement in their business publicly.
- The larger a business gets the more public they may want to be. But it’s not required to.
- Manufacturers are increasingly flocking to Amazon but still sluggish to adopt the necessary agility to succeed.
- Wholesalers are starting to take ownership of their own retail business, but often are better off staying as wholesellers.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Expertise is hard to quantity and qualify. In our conversation today I want to talk about the varying differences between expertises. When you run an Amazon business, you need to be an expert in one of the following 3 areas. Then any niche area within each of these, you need to hire out tools and experts to get help.
- Finance
- Operations
- Marketing
List of 3rd party services we recommend.
Finance is the easiest to speak to, and the shortest conversation so we’ll start there. Either you have money, or you have to obtain money. How you finance is up to you. Use your own funds, raise the funds, you get the idea.
Financial experts
- Quiet Light Brokerage - buying and selling businesses
- Certified Public accountant
- Tax expert
- Obtaining finance, having funds on hand, raising capital businesses
Operations
- Warehouse
- Heavily rely upon FBA
- 3 PL
- Logistics
- Manufacturing
- Building
- Making
Marketing
- Design
- Imagery
- Traffic
- SEO
- PPC
- Agencies
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Last second Prime Day preparations are underway. There was an algorithm update on 9/25 that has hurt sales on 90% of sellers.
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Client of My Amazon Guy 1.5 Years. Wayne: 'Lowered ACOS and “saved my business.”' Lens Swap is a sunglasses lens replacement company.
- Started on eBay.
- Read a book Rich Dad Poor Dad (Endorsed by MAG too!)
- I was on a sales call, customer said “Like a Lens Swap?” And that’s how business was made.
- What makes you a serial entrepreneur?
- My kids screaming
- Misconception of money
- Name of game is making money
- Troubles & Mistakes
- Have a mentor!
- Taxes
- Was working two jobs, 45 hours + 20 hours. Somehow have family time.
- Amazon is not passive income
- Takes daily grind effort
- First love - motorcycles. Moved out at age 14 to buy a dirtbike and became a young entrepreneur.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Link to setup NARF. Video on setting up Remote Fulfillment. September 29, 2020
Selling in Canada and Mexico just got easier
To simplify cross-border selling, we’ve created a Fulfillment by Amazon (FBA) program that lets you fulfill orders in Canada and Mexico with your US FBA inventory. Remote Fulfillment with FBA saves you the trouble of managing multi-country inventory, cross-border logistics, and import duties.
After you create offers in Canada and Mexico, we make them Prime eligible and fulfill orders to customers in those countries.
Here’s how it works:
Any offer you create on Amazon.ca or Amazon.com.mx automatically pulls from your US inventory, unless the item is already in a fulfillment center in Canada or Mexico. We’ll let you know which ASINs are eligible.
Customers pay import duties as part of the purchase price.
Amazon ships your orders directly to customers in Canada and Mexico.
Don’t miss this great opportunity to expand internationally. To enroll in the program, go to Remote Fulfillment with FBA. For more information, including details on additional fees, visit our Help page.
If you are not an FBA seller, you can find information and sign up by visiting Help grow your business with Fulfillment by Amazon.
Get Amazon Consulting at https://myamazonguy.com/
NARF #RemoteFulfillment #AmazonCanada
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Kickfurther talks about financing best practices and is giving away $250,000 in no-cost financing this month. https://grow.kickfurther.com/2020-giveaway
- What is Kickfurther?
- Get fast funding for up to $2M in inventory for a cost up to 30% cheaper than other financing options. Kickurther funds are available when you need to pay your suppliers.
- How did you come up with the idea for Kickfurther?
- Family business in supply chain. Started up physical goods business. Big retailer orders. Alternative cost of financing would have lost money.
- What are some different options/considerations for funding a growing amazon or CPG business?
- SBA loans can be helpful.
- Common mistakes when financing?
- Being too optimistic on sales projections.
- Better to under promise and over deliver.
- Financing to pay back too quickly can backfire.
- What are some best practices for managing supply chain and inventory financing to address cashflow constraints caused by fast growth?
- Diversify distribution channels.
- Build redundancies
- Fresher Products funded on KickFurther, an My Amazon Guy client - https://www.kickfurther.com/coop/holiday-bbq-tools
- Book club: Never split the difference.
- First deal financed $1,400. Funded by community never met.
- "Couldn't believe how quickly I got funded."
Support the show (https://www.paypal.com/paypalme/myamazonguy)
My Amazon Guy is proud to announce we have upgraded our advertising management service offering. Within the next two weeks all MAG clients we manage advertising for will start to use our newly developed proprietary advertising system we are calling MAGADS.
MAGADS is a series of techniques combined with advanced macros to optimize current advertising efforts. With the new technology we will be able to update your advertising faster, more frequently, and more holistically. It will also increase the transparency of our efforts as we will store the bid adjustments for your viewing pleasure at any time. All with no cost increase to you. Just MORE value!
This is a brand new functionality that My Amazon Guy has exclusively developed after a year’s worth of research and development. This tool will increase your accounts advertising efficiency and improve your ACOS and sales. We are VERY excited to launch with our clients - like YOU! New Ad techniques
There’s also a lot of new advertising segmentation that has been rolled out by Amazon recently. Many new techniques require creative human marketing skills such as copy writing and design. So our new MAGADs tool will help free up resources on our side to dedicate “humanized” advertising methodologies that no automated robot can muster.
Such as:
- Display ads with text headlines (New as of this week)
- Logo and creative advertisements (New as of this week)
- Custom brand headline ads
- Video ads
- Offensive competitor ASIN targeting
My pledge to all clients of My Amazon Guy: We will continue to be cutting edge, engaging in best practices that will work continuously and long term. I will NEVER sell My Amazon Guy which means you can partner with us for years to come and grow with us. As the founder of My Amazon Guy it has been a pleasure and a feat to navigate the ever changing Amazon platform with you.
MAGADS #amazonseller #MyAmazonGuy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Steven Pope talks about why you shouldn't give away your margins when everybody is going to stock out this year. An internal Amazon email seen by The Verge confirms that its Prime Day shopping event will take place October 13th and 14th, and that the company will make an official announcement September 27th.
https://www.theverge.com/2020/9/22/21450957/amazon-prime-day-october-13-internal-email
In a separate internal email, Amazon warehouse workers were told no new vacation requests would be accepted between October 13th and October 20th, which suggests that the company needs all hands on deck for Prime Day.
An Amazon spokesperson said in an email to The Verge that the company has not announced any dates for Prime Day. “Stay tuned for more details on Prime Day,” the spokesperson said, adding that customers can ask Alexa devices to keep them updated about Prime Day.
The e-commerce giant is keeping a tight lid on any leaks about this year’s Prime Day, which was postponed from July due to the coronavirus pandemic. A promotional poster from personal care company Braun that surfaced last week showing its Prime Day Deals “in mid-October” disappeared from several sites following an inquiry from The Verge. At that point, Amazon would only confirm that Prime Day would be in Q4, which means sometime after October 1st.
Whatever the date, Amazon likely wants to keep Prime Day and Black Friday sales from overlapping. According to Tamebay, a publication for Amazon third-party sellers, Black Friday deals are expected to begin showing up on Amazon somewhere around October 26th and run for several weeks.
In the past, Prime Day has started on a Monday; last year’s homage to consumerism lasted for two days. Analysts estimated Prime Day 2019 brought in somewhere around $6 billion. Amazon warehouse workers staged a Prime Day strike last year to protest working conditions at the company.
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazing Exits launches today as a company and podcast. What does it take to sell your business? In today’s podcast I speak to Paul Miller and Kellianne Fedio of Amazing Exits. We talk about goal setting, planning, mistakes and best practices so you can get an Amazing Exit when you sell your Amazon business.
How to Exit
- Kellianne's background/experience as a successful Amazon Seller growing and selling her ecommerce brand
- Paul's background/experience as a 7 figure brand builder.
- The most money that you can put into your pocket comes from when you sell the business.
- Many businesses don’t know how much their business is worth.
- Hire someone else to do the bookkeeping.
- Clean financial records are critical
- Exit planning - why it's important to have an exit mindset; what should sellers do to plan for a successful exit
- Reverse engineering your goal.
- Financial independence - net proceeds.
- What makes your heart sing
- Financial independence
- Freedom of choice
- What makes a serial entrepreneur?
- Bunch of screwups (joking) - driven to be self employed
- Build business with intention.
- When best time to plan to exit?
- Now. And always. Know the value of your business.
- Paul missed his ideal exit. 4 years of growth. Created company Cozy Phones. Copy cats took market share.
- Have growth shown historically
- Plan for buyer to continue growth
- Diversification
- Product mix
- Skill mix
- Multiples
- Types of buyers
- Read book: Built to Sell
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Fake review news story from CNBC https://www.cnbc.com/2020/09/06/amazon-reviews-thousands-are-fake-heres-how-to-spot-them.html
Customers are reading reviews
online-review-statistics-2019
Nearly 95% of shoppers read online reviews before making a purchase (Spiegel Research Center, 2017)
94% of customers read online reviews (Fan and Fuel, 2016)
93% of local consumers use reviews to determine if a local business is good or bad (BrightLocal, 2017)
72% of customers don't take action until they have read reviews (Testimonial Engine)
The impact of online reviews on sales and revenue
92% of B2B buyers are more likely to purchase after reading a trusted review (G2 and Heinz Marketing, 2017)
Displaying reviews can increase conversion rates by 270% (Spiegel Research Center, 2017)
Businesses that claim their free listings on at least four review sites earn 36% more revenue than average (Womply, 2019)
Having five reviews results in purchase likelihood increasing by a factor of almost four times (Spiegel Research Center, 2017)
Displaying reviews for higher-priced products can increase conversion rates by 380% (Spiegel Research Center, 2017)
Purchase likelihood improves 15% when buyers read verified buyer reviews over anonymous reviews (Spiegel Research Center, 2017)
One-to-one peer recommendations, original research, and product reviews are the most influential content in affecting purchase decisions (Content Marketing Institute and SmartBrief, 2017)
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon.com Inc. plans to open 1,000 small delivery hubs in cities and suburbs all over the U.S., according to people familiar with the plans. The facilities, which will eventually number about 1,500, will bring products closer to customers, making shopping online about as fast as a quick run to the store. It will also help the world’s largest e-commerce company take on a resurgent Walmart Inc.
Read more at: https://www.bloombergquint.com/business/amazon-plans-to-put-1-000-warehouses-in-neighborhoods
Get Amazon Agency Full Service at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get new images at POW. My Amazon Guy photo guide.
Creating an Amazon Listing that generates sales and builds a brand takes a lot of work.
You have to have titles optimized, copy in place for title and descriptions, backend keywords added, clear photos, and much more.
Today, we’re going to talk about optimizing our photos to ensure that we catch the eyes of customers and convert as many clicks into sales as possible.
Amazon has a strict policy when it comes to photos. You can view their guidelines here.
In order to accommodate Amazon rules, MyAmazonGuy has created best practices that you can follow that also helps you optimize your photos.
– MAIN/HERO Image has to be on a pure white background (255, 255, 255). Your photo may get rejected by Amazon if it doesn’t. It will also look much cleaner if you do it in Amazon’s uniform and desired manner.
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Full policy update here: https://m.media-amazon.com/images/G/01/rainier/help/legal/Communication_Guidelines_English_US_090820.pdf
Watch the CNBC story on fake reviews https://www.cnbc.com/video/2020/09/06/fake-reviews-are-all-over-amazon-and-its-getting-harder-to-spot-them.html
Communication Guidelines As part of selling on the Amazon store, sellers communicate with buyers both directly and indirectly. Amazon requires that sellers follow the guidelines below for any communication with buyers. The Communication Guidelines policy is meant to protect buyers from fraud and abuse, and to protect you from unscrupulous actions from your competitors. Raising the bar for all communications to buyers benefits all our selling partners, resulting in a stronger Marketplace. Direct communication Order status messages 1. Problem with Order messages: Sellers must communicate with buyers if the product ordered is not available to be shipped. First, adjust the full order amount using the Manage Orders feature in Seller Central or via an Order Adjustment feed. Sellers must use NoInventory or CouldNotShip as the reason codes for the adjustment as necessary. Second, use these directions and select the “Problem with Order” option to communicate with the buyer about your inability to fulfill the order. The message must contain a confirmation that the order amount was adjusted with the appropriate reason for the unavailability of the items. If you think you can fulfill the order but the shipment will be delayed beyond the advertised availability, you must notify the buyer about the delay. If the buyer decides to cancel the order, you should then start the refund process. Note: Do not contact the buyer and request that they submit a cancellation request. 2. Return-related messages: Sellers must process refunds for the order amount (minus any charges) using either the Manage Orders feature in Seller Central or via an Order Adjustment feed. You may communicate with the buyer about their return only when you need additional information to complete the return or you are offering a partial refund, following these directions and selecting the “Follow-up on return request” option. Buyer-Seller messages You may only send Permitted Messages to customers who have contacted you about purchasing a product or who have already purchased a product from you on the Amazon store. We define Permitted Messages as those communications necessary to complete an order or to respond to a customer service inquiry. Proactive Permitted Messages are those messages that you initiate that are not responses to a buyer’s question. Proactive Permitted Messages can be sent via email, using Amazon’s templates via the Contact Buyer or Request a Review page in Seller Central, third-party applications in the Application Store, or via Application Programmer Interface (API). You may send proactive Permitted Messages for the following reasons: resolving an issue with order fulfillment, requesting additional information required to complete the order, asking a return-related question, sending an invoice, requesting product review and/or seller feedback, scheduling the delivery of a heavy or bulky item, scheduling a Home Services appointment, verifying a custom design, or any other reason where the contact is required for the buyer to receive their purchase. Proactive Permitted Messages must be sent within 30 days of order completion. All proactive Permitted Messages must include the 17-digit order ID and be in the buyer’s Language of Preference. Sending proactive Permitted Messages to your buyer using Amazon’s templates, third-party applications, or via API automates the inclusion of order ID, Language of Preference translations, and critical message guidelines. Permitted Messages do not include any of the following message types (in many ca
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Bradley Sutton - Director of Training, Chief Evangelist sits down with us to talk about overlooked keyword product strategies, how to handle Q4 inventory issues, and some PPC tips to grow your Amazon sales. Be sure to subscribe to Bradley's podcast the Serious Sellers Podcast. https://www.helium10.com/podcast/
- Keyword Research Strategies
- Buyer’s viewpoint
- Look at pinterest, etsy
- Absence of data
- Filter for keywords that competitors are not all in the top.
- Inventory
- 3PL must needed for any seasonal item or new product this year
- Takes 13-14 days to get the stock increase, sale 3-5 units a day - can ship in 450.
- External ads like Facebook for brand new items.
- Keep FBM active all the time.
- 1-4% more sales by having 2 active. % of population without prime. May not see buy box.
- Gone are the days
- Virtual bundles - bad, tested.
- Honeymoon period still exists. Don’t create listing until ready to ship, day 3.
- No formula for guaranteed success or failure
- PLay the odds. Set yourself up for better chances of success. Blueprint of managing right inventory, research. Still never guaranteed.
- Ever year you will have pivot on something.
- PPC
- Video ads - stops a scroll. For now it’s auto play.
- Bradley constantly running 155 campaigns with 1-2 hours a week.
- What do you put on you tacos?
- Influencer marketing
- Will Walmart ever catch up to Amazon? No.
- Businesses partners kept me in the dark - biggest failure.
- What makes your heart sing?
- Traveling.
- Helium gives 1 month sabbatical at 2 year mark
- PPC charges put them on Credit Card with cash back.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Good companies get bigger, or evolve. Great companies do both. Examples of companies that did not evolve Blockbuster, Kodak. Examples of companies that did not get bigger. our neighbor’s startup you never heard of.
- It should be obvious why a company needs to both evolve and get bigger, but this isn’t practiced by many. Amazon is probably the greatest example of a company that successfully did both. Amazon started out selling books. Today they are even opening up their own electrical car division, have their own supply chain, and have their hands on everything from unicorn meat to their own private labels and video streaming services.
- If you don’t evolve you won’t stay competitive, and one day it could put you out of business.
- If you don’t get bigger, you’re not relevant, you’re stagnant, and you may not ever become an industry leader.
- Don’t just grow for growth sake. You don’t want to go out and acquire a random competitor on a dime. That’s not the purpose of getting bigger.
- Why both grow and evolve?
- Market conditions change. Rinse and repeat of same playbook will result in less profit and stagnation.
- “If the CEO has an engineering background, loves the products, and knows the DNA of the company, that firm is going to be focused on internal innovation. A CEO with more of a financial or investment banking background will go after deals. Even a specific type of deal.” Build, Borrow, or Buy: Solving the Growth Dilemma.
- The concept of just in time supply chain management is dead. Companies need to have a year's supply of all stock moving forward. Minimum. In the states ready. That's where the company should be financing right now.
- Fastest way to grow on Amazon is to add more products, advertise, launch on more marketplaces, and more countries.
-
pain is a good teacher. But it is not a necessary one. If you want to be a daredevil 😈 that's cool. But when it comes to business you can avoid many bad situations by having a plan and focusing to it's execution with #perseverance.
Sales can often decrease for a variety of reasons. Here are the most common reasons sales are down:
Common Reasons Sales are Down
- Seasonality - Seasonality of your Product (Weather, time of year, holidays.)
- Stockouts - If your top items at FBA stockout, this has a massive impact.
- Decreased Advertising - If cost cutting was recently done, advertising was pulled back or paused, this will lead to immediate velocity loss.
- Increased Competition - Did a competitor undercut your price by 25% and take the market by storm?
How to Improve Sales Right Now
- Keep products in stock - If this is the issue, send immediate replenishments to FBA.
- If a shipment is already on the way to FBA, what else can I do?
- Activate duplicate Fulfilled by Merchant skus if FBA is out of stock and you can ship direct to the consumer.
- If a shipment is already on the way to FBA, what else can I do?
- Increase advertising - The fastest way to increase top line sales.
- Add Video Content/Video Ads to the Listings - Video ads are hot right now. Please provide us all relevant video content and we can help get them loaded onto Amazon!
- Lower your prices - Decreasing your prices will increase conversion rates, and draw in more traffic. This can be a temporary measure, later reverted back up.
- Can be done through interactive promotions, couponing, social media giveaways, or by simply lowering your price
Support the show (https://www.paypal.com/paypalme/myamazonguy)
This is the first time Mitchell has been on a podcast, so you're getting an exclusive look at what it takes to run a large publicly traded company in eCommerce. We discuss Etail's journey, their new brand name, and how to compete with Amazon. Steven Pope also went onto the etailz podcast with CEO Kunal Chopra.
- Discuss etailz's journey
- Mitchell has been with etailz since 2011 when it was around a single coffee table. Now at 60,000 square feet business.
- About Kaspien / etailzs
- FBA - 800-900 brands working with
- Drop ship business 50,000 sku
- How to compete with Amazon
- Don’t outsource a core competency
- Infrastructure
- Ad management
- Supply management
- Demand forecasting
- Healthy inventory turns
- Infrastructure
- Challenges/wins
- What challenges have you had to overcome?
- Supply chain disruption
- Rebrand that will be going public on 9/3.
- What makes your heart sing
- How to beat Amazon
- Target, Walmart, Etsy, Shopify
- Walmart fulfillment centers
- How to grow sales
- Consistency
- Pricing
- Messaging
- Imagery
- Content
- Really defined strategy
- Consistency
More info about etailz.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
What's going with Amazon operations ahead of Q4? Today, we attended a virtual presentation by Amazon’s head of worldwide supply chain Devesh Mishra, who is a 15-year Amazon veteran, and provided perspective and information on how Amazon is managing operations ahead of the Q4 peak season, new investments in supply chains and operations, and support of FBA/3P sellers. Key highlights are included below.
· Key highlights from Amazon's keynote presentation/VP of WW Supply Chain Devesh Mishra. Bottom line, Amazon is working quickly to better handle the expected unprecedented seasonal demand in Q4, using advanced data/machine learning capabilities, as well as rapid new investments in infrastructure. We note these investments will weigh on margins and cash flow a bit in Q3/Q4, but should help the company adapt to changing supply/demand dynamics longer term. Per the keynote...
o Never seen as much disruption to worldwide supply chains as in last few months. This Q4 will be very different than any other he’s seen, and global supply remains uncertain, with lead times from shipment creation to delivery more than doubling.
o FC are backed up. Inbound volumes are higher than demand ahead of the holidays. However, due to process changes, they are now seeing improvements in receive times and delivery speeds. Amazon is piloting new incremental storage facilities upstream from FCs to add capacity and manage inventory flows.
o Data, data, data. Company is using feedback from customers and sellers, as well as AI/Machine learning, to make real-time changes to the supply chain. Specifically, machine learning is adapting Amazon’s inventory forecasting model, modifying for changing demand patterns, and local mobility data to adjust inventory. Amazon already predicts product-level demand for essentially any product worldwide. As such, they know what inventory to stock, and where to place that inventory close to customers.
o Amazon is adding 33 new FCs this year, and will have 35 million cubic feet of new capacity for holiday 2020, along with the additional employees.
o Amazon will also have 80 cargo planes in the fleet by next year. Amazon also purchased 20k delivery vehicles for the Delivery Service Partner program, and has 100k electric delivery vehicles on order.
o Amazon is expanding X-border logistics and transportation — to enable more sellers to sell globally; in addition, Amazon is managing the end-to-end supply chain from manufacturers through to end-customers. As such, 3P sellers can now book, manage, track, and pay for ocean and air cargo services directly from Amazon from China to U.S. and Europe.
o Introducing a new program, Amazon Inventory Manager — Amazon creates and manages shipping plans and inventory management on behalf of sellers, which in turn makes this inventory eligible for Prime 1-day or same day shipping.
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Paul's technology and Amazon app background is impressive. Not only did he start the first automated email software for Amazon called Feedback Genius, he spun off Snagshout and Massview. We sit down and talk about technology, external traffic on Amazon, Walmart, and his own fitness business he sells on Amazon.
How are you launching Amazon products right now?
- Look at the highest keyword volumes, low reviews.
Why use Mass View. What is Massview and why did you build it?
- Lower cost than Helium 10 or Jungle Scout
- Reverse ASIN data
- Aggregate review data
- Facebook chat bot.
- Convert people for less than $1 per sale.
- Collect email address
- How is it possible to start a new brand on Amazon in todays competitive market?
Larger platforms like Facebook can get bigger chunk of niche audience
Paul is an Amazon Seller
- Paul is in fitness category. Was sued after engineering around patent.
How to get into Walmart?
- Find rep. Show them your Amazon listing and reviews.
- Get into brick and mortar
Scaling a company
- GIve people
- Autonomy
- Purpose
What makes your heart sing?
- Love seeing new products come ot life.
- Cooking or making food.
Reach out to Paul Johnson directly at paul@massview.com
What type of sales should we plan for Q4.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
So, one of Steven's clients sells sporting goods rope and tie-downs for like boats and kayaks BUT someone decided to use the rope for Japanese sexual bondage and then included a photo on their five-star Amazon review and because of this one review Amazon changed the product category from sporting goods to "Adult" and Steven's client is now freaking out 😅
He's having his employees file tickets with Amazon seller support to adjust it. Amazon is like an evil overly powerful AI that can just suddenly ruin people's lives. This wasn't a person who changed the product category to adult from sporting goods, it was an algorithm. Like, how does a small business know how to deal with random crap like that without help from an agency like ours?
A couple weeks, a single mom with a special needs son called Steven because her product was suddenly suspended from Amazon with no explanation. That was her entire income suddenly gone. It turned out she had one advertising keyword in violation. Steven had her back up in 24 hours.
Supplements
- Shark Cartilage
- Made with meat from China
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Josh Gilliam, Owner of Coletti Coffee, who is Army Chaplain in Germany selling on Amazon.com in the US sits down to talk about his experiences and how religions and business go together.
So you are an army chaplain... Why did you go into business?
- What has religion taught you that you apply to business?
- Does moving around a lot in the army affect running your ecom business?
- Sizing up your day.
- Decide what I can tackle today to win, beat anxiety.
- Pray over things.
So not only are you a family man, you hold a full time job, AND you side hustle an ecommerce business. How do you balance everything and would you recommend others attempt the same feat?
- Josh has 8 kids and one on the way (6 girls and 2 boys).
What mistakes have you made that others can learn from?
- Over the last 5 years, there’s been a lot of times I’ve wanted to quit.
- Lost $25,000 bank theft.
What decisions did you make that have paid off and you would recommend others to follow?
- Creating SOPs
- Networking
- Listen to podcasts
Where do you want to take the business? Where do you hope to be in 5 years?
- Fund a commission, getting the good news of forgiveness around the world.
- Million dollars a year to that cause. Committed to giving all profit to charity.
If you want to get in touch with Josh for any reason: josh @ coletticoffe.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
This list of questions comes from Quiet Light Brokerage to help their audience learn how to better sell on Amazon.
- What you need to start an Amazon FBA business? (This is obviously pretty broad; I think it could be useful to break this down into different subsections — time commitment, business experience, etc.)
- How to find profitable Amazon FBA business ideas/products that won’t require a large budget to launch?
- How to allocate your budget? (e.g. what % of your budget should be dedicated to purchasing inventory, advertising, giveaways, etc.)
- How to get reviews? Are paid programs like Alpha Raven House risky or legit?
- Is there a “minimum” budget that people should have in order to start an Amazon business?
- Recommended resources for learning about Amazon FBA?
- How to advertise your Amazon FBA business inexpensively?
- Examples of successful Amazon businesses that were started with a small budget?
- How does Amazon FBA work?
Get Amazon Consulting at https://myamazonguy.com/
QuietLightBrokerage #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Adam Wilkens owner of Dotcomreps and author of Selling on Amazon: How to Sell on Amazon for Beginners. He has 12 years of experience selling on Amazon.
Current Events with Data Bugs:
- Case issues
- Catalog team not accessible
- Hard to find a webcam in USA
- Brand Registry fragmented
- Seller support hanging up on you - going to voicemail after 20 min hold times.
- Trademarks and brand registries are case sensitive.
- Avoid generic brand names
- Pesticides (Pass the test with answer key here: https://www.youtube.com/watch?v=hRbsQvqV3t0)
- Can’t use words
- Anti
- Bacteria
- Mold
- Mildew
- Can’t use words
- A+ Content
- Can't use claims in it
- The word "healthy" got banned
- Amazon asks for compliance they know nothing about
Books
- Links to books:
- Selling on Amazon: How to Sell on Amazon for Beginners.
- Become a Best Seller on Amazon.
- Designs for brand owner
- Control of content, pricing, reporting, stock
- How to operate Seller Central
Quick tips:
- Fastest way to grow sales? Ads
- Favorite ad type: Video Ads
- SEO Hack: Redundancy of words, grammar, variant of same words helps SEO
Dot Com Reps https://www.linkedin.com/company/dotcomreps-llc/
https://www.dotcomreps.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
What are the secrets to sourcing products? Today we talk to an expert who will reveal his 7 secrets. Norman Farrar is a entrepreneur who provides online marketing and managed eCommerce solutions for brands. He has worked with Fortune 500 companies such as Coca-Cola, Mercedes-Benz and 20th Century Fox. Since the early 1990s, Norman has focused on helping entrepreneurs optimize their operations and unlock their business’s potential.
- Pay my tax - experience is key to sourcing.
- Inspection and broker nightmare story - liner on wipes was not in place. 4 containers wasted.
- Buy a factory if you can.
- Secret 1 Never contact online suppliers
- Alibaba is a broker.
- 5 brokers are bad.
- 30% tax foreigner
- No manufacturer will talk to you directly for 1000 units MOQ.
- Brokers are good - but only for beginners
- Alibaba is a broker.
- Secret 2 Do not pay or get quotes in USD
- Increases 5-20% extra due to hedge due to RMB fluctuation
- Sending money through bank - foreign exchange company like seller funding can be very beneficial and saves cost.
- Secret 3 Know when to negotiate your prices.
- Don’t negotiate packaging or insert.
- Negotiate the product pricing. Then talk packaging. Can bring packaging to manufacturer.
- Store extra packaging at manufacturer if needed.
- Tell them I’m shopping around and go silent.
- “I talked to my manager and they approved an extra 7 cents”
- Secret 4 EXW, I’ll take care of it, instead of FOB
- EXW works
- FOB costs 30% more
- Talk to freight forwarder that’s what you want to pickup.
- Secret 5 - Supplier is not a Shipper
- They will use their buddy.
- Never use a site for instant shipping quotes
- Hidden fees
- Secret 6 - HTS Code
- Harmonized tariff system
- Save money with proper code.
- Example: Magnetic tape 4.9% + 25% in duty classification cost $2400 + $13,000. Reclassified 2.1% truthfully saving $14,500.
- Was classified under aluminum. We looked at it and reclassified as item displayed as warning.
- Secret 7 - Inspections - HAVE ONE
- Cost is low $300 or less.
- Inspect agent doesn’t know what to look for, give them instruction.
- Example: Skateboard - inspector had to test going left, right, pulling.
- Bonus Secret- Consolidate Samples
- Save a couple hundred bucks in shipping costs.
- Packaging - wooden box can drastically increase value.
- BIGGEST Golden nugget - Think about how you communicate. In states we use Purchase Orders or POs. In China POs are paper. Pro forma protects you - molds being reused by manufacturer. .
- Acceptable defect rate in Pro forma for credit.
- Who owns the product?
- Molds
- Get in contact with Norm for product development, sourcing, honuworldwide.com
- Or email Norm at norm@honuworldwide.com
- https://honuworldwide.com/product-sourcing/
- Future of manufacturing, coming to the states any time soon?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
- Virtual Bundles - Out. Recommend ignoring.
- Video advertising - In, hottest thing to do right now.
- NARF - remote fulfillment, may be coming out of beta in next 2 weeks. Keep an eye out if you haven’t gotten access yet, you might soon. This is shipping out of USA FBA into Canada and Mexico for an easy 3% sales growth.
- Custom Brand Headline ads - still under tapped.
- Display ads - category targeting still a great under tapped area.
- Negative keywords - why do agencies still ignore this?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Ola Gambari is a co-owner of a million dollar empire Fresher Products with brands Hungry Fan, Arctic Chill, Grillhogs, and more. Today we talk to Ola about his journey. What went right, what went wrong, and how he built his 7-figure business. www.hungryfan.com
- Ola as I understand it you’re an actual Nigerian Prince?
- Is Amazon passive income for you?
- Tell me your Amazon journey.
- Started one sku out of China. Hungry Fan - tailgating.
- What went right?
- Hiring My Amazon Guy
- Inventory management
- High quality products
- What went wrong?
- Keyword management - incumbency got beat eventually.
- How do you beat your competition
- Better products
- Thicker molds
- Next for Fresher Products
- Improving packaging.
- More products.
- Brand building
- Keeping sane during COVID
- Trail mix
- Big changes coming?
- Amazon monopoly will have to stop doing anti-fair marketplace practices.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Your inbox should be at 0 unread each day. This podcast talks about the organizational strategy behind a zero unread inbox.
- Organization
- Won’t miss anything
- Create templates for copy and paste
- Intro
- Calendar setups - calendly
- Filters
- Mark as read and dump into a label
- Auto spam
- Don’t use email folders to retrieve information.
Fast Company: “REFRAME THE WAY YOU THINK ABOUT YOUR INBOX
Quick: Look at your inbox and see how many messages have been sitting there for 24 hours or more. If the answer is anything other than “zero,” it’s time to step back and reevaluate your strategy for managing email.
When you stop and think about it, it’s actually pretty obvious: Having a giant list of pending messages in your face all the time isn’t an effective method of organization. How often do you lose track of emails or realize you never got around to taking care of something you meant to handle several days ago? Being visually overwhelmed tends to lead to those sorts of issues rather than efficiency.
That doesn’t mean you have to answer every email immediately, of course. For most of us, that’d be impractical. It just means you have to make it your goal to deal with every email in some way soon after you see it.
For every email you encounter, choose from the following fast-triage options:
- If a message requires no action on your behalf, archive it immediately.
- If a message requires a simple reply that you can knock out in a minute or less, respond right then and there—and then archive it immediately.
- If a message requires some level of thought or response that you can’t get to right away, snooze it to a time and date when you will be able to handle it—whether it’s later that same day, sometime the following week, or on a Friday two months down the road. That’ll get the message out of your way so it doesn’t serve as a constant source of distraction. And then it will reappear and grab your attention when the time is right.”
zeroinbox #organization #efficiency #tools
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We did a podcast with Welcome to Growth with Jonathan Lyman and Dillon Carter and these guys were a blast to talk to. So we invited them onto the My Amazon Guy podcast to talk about how they are launching a coffee brand.
How to go live
See Amazon as an acquisition channel. See high life time value from repeat orders.
Just getting started in Amazon.
Found source for roaster local and 30% cheaper per bag than the next cheapest on the list.
Why choose Amazon over some other platform?
Dillon owns
Vendrive.com - wholesale resellers.
Goaura.com - Repricing tool.
Decision making - successful business vs having employees. Difference between running an Amazon product ecommerce business vs SAS company.
Get Amazon Consulting at https://myamazonguy.com/
KenmoreCoffeee #LaunchingAmazon #StartingSellerCentral #JonathanLyman #DillonCarter #Vendrive #Goaura
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Framework - Agency Best Practices
Below is the most important conceptual framework of the MyAmazonGuy Agency. Every task you work on should follow these basic parameters.
- Understand the Scope.
- Review contract terms if new project
- Review request from client/Steven.
- Ask questions if anything is unclear.
- Raise flags if you think project will take a long time.
- Example: You need to complete a storefront for a client but they have 1000 skus.
- Solution: Use best selling products, examples from each category, but do not list every single sku.
- Complete the work.
- Complete the task to the scope.
- Most clients are comfortable with us making changes and going live prior to their review. When in doubt, ask Steven. And ask the client for permission to go live.
- Example: Draft of EBC or storefront, then ask Client to review and go live.
- QA it (Quality Assurance).
- QA your own work by reviewing whether the completed task is what was requested.
- Have either Steven or another person review the work.
- Report the work back to the client
- Build an email showcasing that the task was completed.
- Screenshot of before and after if it is visual
- Link to where the work can be seen. ASIN detail page for example.
- If it’s a text change to titles, create a google sheet listing the before titles, with another column for proposed titles, so the client can review the work before we implement it.
- Call to action
- Is there anything requiring approval, ask the client to approve, ask the client for feedback etc. If the email is just informative, no CTA required, otherwise be sure to always ask for something.
Further Context:
- Action strategy
- All actions boil down to 3 types
- Do it
- If the action takes less than 2 mins, just do it
- Delegate it
- Are you the right person to do it? If this is going to take a lot of time, consider delegating to VA team. And document to Asana.
- Defer it
- If the action will have no positive impact, don’t do it.
- If the action will have modest impact, but is not worth doing now, document it on asana. Schedule it for later.
- Do it
- All actions boil down to 3 types
- Why are we doing something
- To increase sales
- To make the client happy
- What do we want the client to understand? Feel? Expect? = Outcome vision
- To make Steven happy
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Priorities shift a lot, so how do you know what the most important action is to take right now? Here's our prioritization tree that we use at My Amazon Guy.
- Stranded/Closed Listings - Anything that prevents an active item from selling.
- Suspensions
- Listing yanks
- Policy violations
- Hazmat
- Shipments -Items that need to ship into FBA. Keep at 60-90 day supply.
- Account Launches, data work to get items into Amazon.
- Day 1 client delivery - competitor research
- Day 2 keyword search terms
- Weekly reporting
- A+ & EBC/Storefront launches.
- Advertising checkins - weekly
- Waiting on client responses use following methodology
- 2 Day Mark - Follow up with email
- 7 Day Mark - Follow up with phone call and email
- 14 Day Mark - Follow up with phone and email
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get Amazon Consulting at https://myamazonguy.com/
Pros & Cons of Hiring An Individual Employee vs. An Agency
When your company needs additional “hands on deck,” the first option most companies think of is to hire another employee to join their company. While that may work for many companies, for others the cost of hiring someone and adding on another full-time salary to an already-tight payroll may not be an option. However, the need for additional help does not go away.
Before a company makes a final decision, it’s time that they sit down and determine the pros and cons of hiring another full-time employee.
Pros to an Individual Employee:
The person hired works exclusively for your company.
You have their undivided attention as they do not have to work for several companies at one time.
The only fee you have to pay to hire that person are those associated with their salary and benefits.
May make budgeting easier.
Cons of Hiring an Individual Employee:
The individual can only work so many hours (if your company needs more support, one person may not be able to do all the necessary work)
One person will have limited working knowledge and skill sets.
Teaching an individual employee all the new skills you need them to know could take quite a bit of time.
You have to pay the person’s entire salary and all their benefits which could get costly.
On the other hand, you could hire an agency that specializes in that specific area of expertise and engage them to do the work you need. This way you won’t have to worry about the one person you hire having enough work or too much work to handle. Here are some advantages of hiring an agency to do the same job as an individual employee would do:
Advantages of Hiring an Agency:
You get the expertise and knowledge of multiple people working for your company.
Those employees are specially trained in what their agency does making them “experts” of some sort in the industry in which they work.
Multiple employees mean that they have more work hours to put towards your projects and business needs.
Hiring the services of an agency is generally much cheaper than paying an entire employee’s salary plus all of their benefits which saves your business money.
Agency is the Best Choice
The agencies come out being the best choice as they are usually are a lot less expensive than paying someone’s entire salary and their benefits, which can get exceptionally costly. More employees working with your company means that have you have a versatile group of workers that help your business get things done. Moreover, many agencies have a plan that only requires you to pay for the work hours and services you will use based on your business needs. That can also help save you extra money.
https://drumcreative.com/hiring-an-agency-vs-individual-employee/
Which is the better option: Boutique or Full-Service Agency?
You and your business need to define your budget, values, current needs, and growth potential before deciding on the right type of agency. Both options can provide valuable marketing solutions for your business.
If you are focused on quality and personal attention, then the boutique agency is your ideal option.
Boutique agencies will take the extra time and focus on learning your situation and world, designing a marketing plan customized for your company, and then execute it and provide education on ongoing improvements.
These agencies are also much more responsive and attentive to your continually changing needs.
But if you are operating on a lower budget and do not have the time to talk through marketing ideas throughout the week continually, you could elect to go with the full-service agency.
https://www.breakthewe
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Just in time learning: Learn it literally right when you need to execute it. Scale of No Return: Build a business that has to operate at a higher level and can never go back or it will fail.
- The downside is it could affect planning, may be rough around the edges.
- The good-side to it is you execute in an agile fashion, focus on specific areas, and let the action dictate the strategy.
- In today’s age there’s massive amounts of information and just in time learning is hotter than ever. I think the biggest struggle is locating good sources of information that are qualified for what you need to know when you need to know it. This is why our clients generally hire us as experts to come in and fill gaps and teach because it would be more cost effective to pay us than to spend hundreds of hours trying to learn what we already do in minutes.
Another topic I’ve thought a lot about this past month is the Scale of No Return.
- I’m coining this phrase, I google exact match on this phrase and no one is using it like I intend.
- What I mean by Scale of No Return is when you’ve built something that becomes so big and so powerful, it forces you to run the business differently and you can never return to how you were previously running it. It’s the scale that forces you to systemize and organize things, and you’ll never go back to the way you used to do things, because literally you can’t. Your scale is so big and the complexities are so much higher that you’re forced to operate at a higher level.
- Why does this matter? Because everyone listening to this podcast is trying to scale, and scale quickly. Growing is good. We’re all growth hackers.
- But what happens if it works? I mean really works. Are you planning for success?
- My phone is ringing off the hook the past 80 days. I’m struggling to keep up with both acquisition and maintain operational excellence. You look at other ecom players like PayPal, I tried to chat Paypal today and it was a 5 hour chat wait list.
- I ordered an office chair, I’m talking luxury office chair from the the mercedes bendz version of office chairs, and I disliked it and tried to return it. It took 7 days for the company to get back to me and that was literally the fastest they could do.
- Operational strains right now a real thing.
- Gold hit $1900 this week. That’s up from $1700 from earlier this year. And up $100 in the past 48 hours.
- Supply chains are breaking down.
- Why does this matter? Because everyone listening to this podcast is trying to scale, and scale quickly. Growing is good. We’re all growth hackers.
- I believe the economy, especially as it relates to supply chains and ecommerce is at a collective scale of no return. This black swan event called COVID is going to make things change. Force them to change and never go back to the way it was.
- Businesses are making decisions today that are rapidly changing. They can’t keep up.
- The reason I’m keeping up is I put systems in place, hired up, and spent 200 hours creating a scientific method to build a culture, classify candidates, and build a profile to hire the right people to execute my vision.
- Some of you listening might ask why I would share all of this? Why share anything that could be a weakness, or if it’s a strength it’s a trade secret. That’s because I made the decision to be an authentic tell all agency. We grow sales. That’s where I want to hang my hat with clients. I know if I can grow my clients sales, they will keep paying me. And it’s working. Sales are up considerably for our clients, and quickly based on results. We onboarded one client 2 weeks ago at 40k in weekly sales. We got them to 57k a week already in under 14 days. That’s hard to replicate, but we do it again and again because I SOP’d my entire business. It’s a never SOP building process.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Every story starts with a stranger comes to town or a man goes on a journey. Today we talk to a man who has gone on an Amazon Journey and we’ll ask him what went right, what went wrong, and where he is heading next. Running an Amazon business - all that credit is on you. But so does the demand and risk.
Jon Elder is a Black Label advisor and grew his Amazon business to more than 10-million in sales but has since sold it off in 2019. Jon joins me now, thanks for coming on the My Amazon Guy Podcast.
- What went right
- Star conservative. No battery, no supplement.
- Picked categories with only 2 sellers, and medium amount of sales.
- Improved product and marketing.
- Move slowly.
- Ordered samples from multiple factors.
- Speak as if you are the owner of a large company.
- Stick to your passion.
- What went wrong
- $80-120 item high seller made big mistake and got credit out to launch too many color variations. Launched way too many colors with flops. $20 a unit.
- Launching too many categories.
- Focussed on too many brands.
- 25% of products failed
- What have you seen change this past year
- Branding is now more important. A+ content. AOV.
- Focus on product packaging.
- Amazon went from bare bones platform to branded atmosphere. Videos.
- More competition
- Highest cost was in PPC
- Made in America
- Hard to find factory for test order
- Quality of product and customer service is way up
Bio:
Jon Elder is the founder of Black Label Advisor, a custom tailored consulting firm specializing in Amazon FBA that helps sellers optimize their business and dramatically increase their sales and profit margins.
He first got his feet wet in the Amazon private label world in 2014 while still working in the corporate commercial construction industry. He has always had a passion for entrepreneurship and working at the same job the rest of his life was just never enough. He launched his first product and soon grew his FBA business to over $10 million in sales between five well known brands. In late 2019, he sold his entire FBA business and lived to tell his story.
In his time off, Jon enjoys spending quality time with his wife and son in North Texas. It's not uncommon to find him walking the local trail network or at a BBQ joint.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
When you sell an item online, what happens to that package? Today we talk to a package tracking expert. Riche Devine Head of Partner Marketing at Route.
- Before we talk about the journey of a package, first what is Route and what do you guys do?
- What’s the journey of a package?
- Why should sellers care about the last 3rd of a package journey?
- Conversion
- Loyalty
- Monday announcement IPI score going to 500.
- Opportunity to win sales where your competition stocks out.
- 2 Day Shipping or SFP is really expensive. Do you see speed as important to the customer and can effective non FBA methods meet the 2 day threshold that is the customer expected bar?
- The Route App automatically connects to everything you’ve ordered from all your favorite retailers while allowing you to visually track your packages, anytime, anywhere.
“One and done” should be a phrase that online retailers avoid like the plague. Unfortunately, far too many online retailers have settled with this approach when it comes to their marketing engine. They dump thousands of dollars in upfront costs to convince prospects to stop by their store, but as soon as shoppers click “buy,” you can hear the aforementioned marketing engine sputter to a halt. Read more at https://route.com/blog/customer-lifetime-value-for-ecommerce-3-ways-to-increase/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How do you systematize your business and make delegation easy which increases your scalability? We talk to Trent Dyrsmid, Founder of Flowster, host of the Bright Ideas podcast, and founder of a multi million dollar reseller that ranked #254 on the Inc 5000 list in 2019.
Get your free Growth Accelerator Pack (Value $299) at https://flowster.app/myamazonguy/
- Tell me your Amazon story.
- Started as an Amazon affiliate program about 10 years ago.
- Then did private label. Didn’t go well.
- Eventually went well when I automated systems, hired full army of system admins. Sent hundreds of brands an email. Week after week. Delegated everything that preceded replying to onboarding brands.
- Negotiated pricing
- Winning an account
- Then pushed off to rest of team, PO, sending money etc.
- Focused all time on closing deals.
- Account more profitable now than it has ever been.
- How did processes help your business.
- Amazon reseller system
- Have to source new products
- Identify competitors
- 4% of Amazon resellers do more than 100k a year on Amazon.
- Have to source new products
- Ability to hire VAs for low cost.
- Create a list, large list of competitors.
- Product extraction
- Who makes the products, how to get in touch with them?
- Send them an email
- Amazon reseller system
- Why went into reseller model instead of private label?
- Product investments
- Private label - expensive.
- What should I sell?
- Source
- Private label - expensive.
- Product investments
- 15-20% gross margin target.
- Risks
- MAP
- Amazon 1P
- Every brand will tell you we don’t want any more Amazon sellers
- Salesmanship and research come into play. Listing not optimized. May no ads from incumbents. Product review negative response. Room for improvements.
- “I agree you don’t need more, you need less, and the reason I’m calling you is because current sellers aren’t doing a good job. They aren’t bothering to run ads, seo, design. When I search the phrase ‘apple slicer’ and your competitors are winning, no one is doing these good things like ads/seo.”
- Salesmanship and research come into play. Listing not optimized. May no ads from incumbents. Product review negative response. Room for improvements.
- How did you win an FBA slot with a brand that has 4-5 resellers already?
- Flowster
- 400k in first week to sell my process of workflows.
- Hired a tech guy to make Flowster.
- Spent year writing code. October 2018 app ready for marketplace.
- Every business has the problem - highly repetitive set of processes to make the wheels go round.
- Marketing agency: Prospect/content/hire/social/ad campaigns - same thing over and over again.
- Amazon sellers: source products, load, optimize, advertise, re-orders.
- Create work flows - checklist. Cake turns out according to the recipe.
- Super detailed.
- Memories not needed
- Training time = 35 seconds.
- Scale
- Google sheet - static instructions.
- Interactive works better in Flowster. Specific individual and give it a deadline.
- Multiple people.
- Video
- Recipient 10 min video - have to rewatch it repeatedly.
- Changes to processes - editing video sucks.
- Google sheet - static instructions.
What is life like as a CEO post process setup, relationship building. Processes give you Freedom. Became entrepreneur because freedom is the biggest value.
Culture - transparency. People want to be treated like human beings, fulfillment, valued. Process help culture because less chaos, and less frantic, less fire fighting easier.
What’s next for you. Scaling software monthly revenue. 5,000 users in about 20 months. So to get t
Support the show (https://www.paypal.com/paypalme/myamazonguy)
For entrepreneurs, being a business owner selling on Amazon is the only path they seek. For others, there's desire to tack the corporate track, being an eCommerce marketing manager of Amazon. Today we talk to an aspiring Amazon eCommerce marketing manager Jacob Privette about his path. Jacob is a former agency employee at My Amazon Guy. And he's seen both sides of this equation.
Jacob's LinkedIn: https://www.linkedin.com/in/jacobprivette/
Jacob thanks for joining me, as I understand it you just got married a couple weeks ago, how's the married life?
Let's talk about your Amazon and eCommerce background to qualify to you our listeners. What have you accomplished in your career?
If someone else wanted to start their career on Amazon right now what you advise they do, and why is it go work at My Amazon Guy or another agency?
What skills have come in handy that you wouldn't have predicted?
- Google Sheets
- Excel Sheets
- Calculating financials is so important. How profitable is something. How does something affect my bottom line.
What's the the difference between growing a corporate Amazon client vs your own hustle.
- Every bat swing has to be super calculated. If get it wrong $1,000 here could have cascading effects.
- Quantity of decision makers goes up significantly.
- Find alignment
- Expectations
- Omni channel
- MAP Pricing
- Distribution Control
Let's talk culture and working with people. When building an Amazon account with a omni channel corporation, it's not just you and and seller central is it.
- Number of employees affects culture
- Make employees feel valued
- Goal setting
- Growing Relationships - even harder remote.
- Crystal Knows - used to see people's personality with LinkedIn app: https://www.crystalknows.com/app/register?profile_id=9ad986c4-2fdb-417c-8337-6ab71cf12bbf&tasks=accept_referral%2Cnotify_inviter
Relationships
- Ecommerce is a tight nit community.
Best class in college that no one should miss
- Organizational behavior - psychology of business.
What do you wish you had learned years ago?
- Be yourself. Emotional authentic.
What's the last book you read and what did you get out of it?
- Reddit: How to motivate social distancing.
Another reference material: "Getting Things Done."
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How do you know when to burn your ships, quit your full time job, and make Amazon full time? We speak to Todd Welch, host of the Entrepreneur Adventure podcast and Amazon Seller. Todd left his job too early in the process and ended up going back to his 9-5 job. He's still working in fact. He shares his mistakes and advice to know your numbers before you make the leap yourself.
- Now hire a bookkeeper.
- After all expenses.
- Can’t just look at top line sales.
- Got $60,000 into debt.
- Now that I know the numbers, back at topline 130k per month. Snowball it ongoing.
- Took Amazon to purchase more product.
- How did the business model change after you had the bookkeeping in place?
- Now all wholesale.
- 15% profit margin good number in wholesale world.
- 2 week budget
- In the beginning too much money not enough products. Later too much products and not enough money.
- ROI 60%. 26% margin.
- Listings collect dust
- So how do you know when you should quit your job?
- Book: Profit First, for ecommerce sellers. https://www.amazon.com/Profit-First-Ecommerce-Sellers-Money-Making/dp/0960028315
- Take salary out 3 months before you quit, take money out, see if business can run.
- Debate of debt
- Scale. Risk vs reward.
- Product failures
- Didn’t differentiate
- Too low price - $15
- Seek unique stuff
- How did it feel to fail, how did it feel when you went back to work?
- Plan to go back to full time soon?
- You may also like “So you married an Amazon Seller” https://www.youtube.com/watch?v=8jmeKKY9r7o
Find Todd at https://entrepreneuradventure.com/
https://www.youtube.com/channel/UCeNVgygMlCnOYRf_799fLqg
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How do you buy or sell an Amazon business? Today we talk to an expert broker who will shed light on this question. Mark Daoust, Founder and CEO of Quiet Light Brokerage sits down with us to talk about strategy.
- How do you buy an Amazon business?
- Type of car? Budget?
- Buy business with weakness where you have strength
- Why buy a business instead of build one?
- Buy then build - book.
- Most important thing to avoid or mistake to avoid when buying a business?
- Product protection, intellectual property is super important.
- Background of Quiet Light Brokerage.
- 70-mil in transactions average about 1 mil per deal.
- Maturity phase - sophisticated sellers buying other businesses.
- When selling business in next 12 months, what is the prep work?
- 4 pillars of value
- Risk
- IP protection
- Sku diversity
- Marketplace diversity
- Growth
- How to go from 1 mil to 5 mil
- Reasonable ways to growth.
- Transfer-ability
- Etsy hard to transfer
- Vendors may not work with someone else.
- Licensing issues?
- Documentation
- Documentation is the largest impact.
- Financials - Recorded accrual highly valuable.
- Switches value of business hundreds of thousands of dollars.
- Financials - Recorded accrual highly valuable.
- Documentation is the largest impact.
- Risk
- 4 pillars of value
- Mistakes to avoid
- Reasons why you should sell
- Feather in the cap - I sold a business
- If selling just for financials, don’t do it.
- Lower end of spectrum - want one payday.
- Build to hold
- If you’re able to sell it, it’s because someone wants to buy it to hold.
- Get an evaluation - 2.5-3.5 close variation of EBITA
- What will buyers get excited about? Object to?
- Are buyers excited about niche but too specific into a couple of skus vs diversified
- Prep
- Get all information that buyers want.
- Answer buyers questions before they ask them.
- Sell into the objections
- Get all information that buyers want.
- Average time on market: 90 days
- 200 inquiries per business. Several conference calls. Offers.
- 30-60 days of due diligence. Hopefully then close.
- Broker adds value
- Prep
- Navigate transaction
- Stressful.
- If you have an offer just take it, don’t use a broker.
Find out more about Quiet Light Brokerage at https://www.quietlightbrokerage.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Recovering Physical Therapist Mike Zagare, who likes to be introduced as the "Creative Guy" from PPC Entourage, talks PPC and Advertising strategy on Amazon.
Margins
Margins impact profitability.
Scale good campaigns.
Why higher ACOS could be good.
How do you get a higher conversion rate on ppc?
Find keywords that are not converting.
6-7% conversion under performing
Drags down overall performance of overall account.
9-10% is good conversion rate.
Click fraud
CTR spikes. 10x rate spike. Coupled with low conversion rate.
Hurts organic placement.
Open a case for investigation.
Can give you back money.
Data
More data you look at,
Top of search converts higher.
Search detail pages.
Dynamic up and down or dynamic down or fixed.
Top of search bid modifier
Breakout campaign
Which keywords do we want at top of search.
ASIN Breakout campaigns
Competitive asin targeting, show up on their detail page.
Need 10 or more orders.
Creative strategy
Display ads product targeting - under valued.
Some categories targeting working well, we didn’t predict this.
Placement of ad is amazing!
Shows coupon
High clicks - high conversion
Changes coming
Mike wants see more DSP options
Wish list - search term report on brand headline ads. Wealth of knowledge.
Sponsored brand video ads are epic.
External traffic coming
Retargeting
Human Vs robots
Healthy combination of the 2.
Strategy and creative - humans
Rule based software - robots
True ACOS 10-12% target.
Tying in all advertising types into customer buyers.
Fine Mike at
https://ppcentourage.com/
https://www.facebook.com/groups/ppcentourage/
Get Amazon Consulting at https://myamazonguy.com/
PPC #ads #AMS #amazonseller
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Starting a business is daunting. I speak with Dan Pope, a meteorologist, who has 40 years of Television weather experience (He's my dad) and we talk about how we started a business in less than 72 hours and soft launched it.
Checklist on what to do to get your business up (These are my actual notes that we followed, create a Google sheet and put everything you do in one place.):
Registered business federal, write ein tab 2. recommend S Corp or LLC. do not put inc or LLC on official business name. use same name for state and federal filing.
Buy Domain
Register business state, write registration info tab 2
Register business bank account.
Register for business credit card. Put all expenses here. Recommend capital one
Post digital contents of your weather book in return for email address on subscription page. (For you non-weather readers, put up your content that shows your expertise)
Create Updated BIO on google doc
Write social media post, linked/facebook with your business plan, ask for anyone who needs weather consulting.
Review weather consulting competition
Signup for zoom.
Signup for calendly
Select 3 business services.
Add contact form
Load videos of your cool weather stories
Build about me page with your TV background and past consulting
Homepage should be a video and top services and summarized credentials
Register PayPal
Connect PayPal to calendly
Add calendly page to 1 hour consulting call page.
Integrate calendly to your Gmail calendar
Put all logins tab 2
Get video testimonials from 3 people who can tout your weather experience. ideal if they hired your consulting.
Register your service on a dozen service sites and directories
Register Google analytics, add pixel to word press
Register Google web master
Open QuickBooks account. do not give to mom. do it yourself. connect credit card and bank. monthly sync expenses. create auto rules to categorize expenses
Register DocuSign. use free version to sign stuff
Create one page draft agreement for consulting retainer. write hours expire if not used within 6 months.
Sign up for jot form free version. use for your 2 service pages (not the consulting hour(
Signup buzzsprout. register podcast with Google apple etc. create daily podcast
Update your YouTube channel. switch name to business. link to business website. add 3 hashtags to all videos. Post daily video
Register Google voice number. put on website. forward to your phone during business hours.
Update all social media. LinkedIn. Twitter. Facebook. Instagram. pushing business. make daily posts.
After you get to $4000 monthly income hire assistant. Their job is to organize you
File Trademark https://myamazonguy.com/trademark-services/
Setup gsuite, make email
Build website
Create Google doc and write down a never ending note list of ideas. as they pop into head.
Use QuickBooks for invoicing. or Harvest
Cold email 100 law firms offering your weather expertise for cases
personally call 20 lawyers you know pitch them your legal services
service page for in person weather testimony.
Review onet
Review Ask the Public
Make it easy to understand what Dan Pope does, easy to know when you've done a good job, easy to refer. Simplify it to this level for business model.
Read Microfamous
How many clients do we need?
Service page: Train other meteorologist Coaching
Service page wedding day forecast
Created "Weatherman on Demand" for Instagram, Twitter and Facebook
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How can you beat the competition through bundling or kitting. Kristin Ostrander, creator of MommyIncome.com and host of the Amazon Files podcast.
- Why should we bundle?
- Race to the bottom is avoided.
- How do you bundle?
- Frequently bought together
- How can you beat the competition through bundling?
- Bundling myth - have to lower price
- Hangry kits
- Mommy Income kitting
- 200 skus
- 1 year product life cycle
- Created over 1000 bundles
- Mistakes have you learned from?
- Just because you think it’s cute, doesn’t meant it will sell
- Research is everything
- Hands off inventory. Use 3PL doing kitting. Prep center.
- Can’t just duplicate another kit with different logo
- Does bundling keep away hijackers?
- Only if branded
- Virtual bundling
- Doesn’t have any cost savings.
- Customer experience - items shipped separately.
- If you think about your customer and how to serve them, you will succeed.
- What’s the last book you read.
- Daily Devotional for Entrepreneurs: Your Season to Grow
- Big prediction
- Brand registry required
Learn more about Kristin Ostarnder at http://mommyincome.com/system
Kristin Ostrander is an author as well: Big Dream Step Small
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Have you ever wanted to write a book or sell books on Amazon? This is the podcast for you. Today we talk to a visionary who knows how to help you reach the coveted title of "#1 Best Seller on Amazon."
Ellen Violette is an award-winning book and business coach, multiple #1 bestselling author, podcast host, CEO of Create A Splash and a Grammy-nominated songwriter.
Her first piece of advice: Giving books away for free is NOT a mistake. Especially if you give away E-books.
You need to convey to the consumer what makes your book valuable. What does your book have to offer, what makes it unique? Include this somewhere in the title or subtitle.
Just getting started? What are the keywords that will bring people to find your book? This is what moves business forward. Do market research with your target market, a minimum of 10 people, to figure out the search terms that would connect them to your book.
An E-book giveaway may work for your business model. People want value before they pay you, this can help you build your brand. E-books can be a low cost-high value proposition. You can give E-books away to reach #1 status. The general public is usually impressed by “#1 best seller." Those in the know may not care much about the title, but it can open the doors to amazing opportunities.
Can books make a profit on Amazon? Selling books on Amazon can help you accelerate success. Ellen's books have all reached top #1 best sellers. Books open doors for you and your personal brand. You are never too old to write a book. Things happen when you write books.
What mistakes did you learn on your journey? When Ellen first started, people were not exactly telling the truth about passive income; they claimed writers were going to be on the beach making an automated income which was misleading. The money is really in the coaching, teaching what’s in the book.
If there's something you don't know how to do, hire people to fill in the gaps. Know whether you are the creative person or the business person and what is going to work for you. If you don't listen to your inner guide, it can be a struggle. Also, sometimes things happen that are outside of your control like the recession of 2008.
Book to read: Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers by Russell Brunson
Ellen Violette helps busy creative visionaries, leaders and changemakers, write, publish, launch to #1 bestseller, and market their book to get more clients, make more money, make a bigger impact, and leave a lasting legacy.
Contact info:
www.booksopendoors.com
www.booksbusinessabundance.com/podcast
BookSelling #Author #amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon in person meetings tend to be a lot power points and hot air. After they show you some cool looking charts but meaningless fluff... They will likely put the onus on you to help yourselves and ask for lower prices. Spend more on ads. That kind of thing.
If you press them to ask what they will do for you I would be surprised to hear you come out of this meeting with anything substantive. They don't even have power to put you into an email promotion.
All the ads we have access to now used to be gated and handed out sections like display. That's what they used to be able to give you for meeting up. These days I've not seen a single benefit. I hope you do come out with something though!
Get Amazon Consulting at https://myamazonguy.com/
amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
You’re building a business. But why? Is it to flip it and sell it later? Or are you building to hold it forever? For some of you - you’re building an Amazon business to become an entrepreneur and not work for “The Man.” Whatever your reason, this will be an authentic reveal of my personal journey on this question as a Founder and sole owner of the My Amazon Guy agency. My name is Steven Pope and this is the My Amazon Guy podcast.
I’ve been approached by 3 organizations who were interested in buying my agency. None of these inquiries got serious. But it forced a major transformation in me personally. For starters If I was going to sell My Amazon Guy, how much would I sell it for? How much is my company currently worth? Do I want out or do I want to run my agency for the rest of my life? It turns out most of the organizations looking to buy me just wanted a cheap acquisition. They weren’t interested in what our team had built. They just wanted to acquire more clients, take our knowledge, but offer limited value in exchange for it.
In the past month I’ve consumed dozens of hours of Gary Vee. I really respect this man. I love his message. I dislike his delivery - I wish he could stop with the F bombs so I can play his videos in front of my wife and kids without cringing. But he’s authentic.
When Gary Vee was first starting his agency he got some advice. That his average tenured employee would work for him for 18-24 months. He was thinking to himself, maybe at YOUR agency they stay 18-24 months. But at MY agency they are going to stay 5 years. 10 years. Maybe even 15 years. This interaction blew me away. In 2 years of owning My Amazon Guy, I had never once considered that anyone was going to work for me this long. I’ll tell you why. No company I’ve ever worked for asked me to do it. No company I’ve ever worked for asked what it would take to get me to stay for 5 years let alone 2.
I worked for so many failed startups. 4 jobs in a row I worked for a company and my boss quit within the first 3 months. Like no joke guys, that’s how lucky I was. I turned that split suit 2/7 hand (Texas Hold’em reference) and I found two pair on the flop or by the river.
I found my resolution recently. I am building my agency to hold it. And for the first time I’m trying to figure out how to truly invest in my people.
- I onboarded Wonderlic Won score to test candidates.
- Gave all employees a DISC profile test. And came up with a semi scientific profile of who I want to hire DISC wise.
- I took the Culture Index and just this week gave all my staff the same survey.
I have started to ask my employees for the first time. What would it take to get you to stay 5, 10, 15 years? They don’t have an answer yet. And nor do I. We don’t know what we don’t know.
I can’t tell you how often I feel like I am “faking it until I make it.” I run a wildly successful agency. What we do works. We are literally helping 70+ clients grow sales on Amazon each month. And the feedback we get is overwhelmingly positive. Leads are coming in quickly. And I can honestly look them in the face and say “We grow sales. It works. Here’s how we do it. Here’s some free advice on our first 15 minute call to grow your sales whether you hire me or not. And I have 300 tutorial videos on YouTube explaining how to tackle hundreds of problems nobody else is even speaking about.” Can you find that anywhere else? No you can’t.
Fishy Fishy Fishy. My 1 year old daughter's first non parental word made me cry last night.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
The Good Better Best product strategy helps improve conversion rates, traffic, margins, and more. It's a core ecommerce strategy - Steven Pope.
How Marcus Lemonis Saved a Dying Business From Its Feuding FoundersHere's how the host of CNBC's The Profit, got failing drums company SJC back in the black
" Diversify the product line. Instead of making custom drums that only a certain group of consumers could afford, Lemonis implemented a good-better-best product line with three price points: $895, $1,700 and $6,000. "We know the product you make today is awesome, but we're leaving a segment of the market to fend for themselves," Lemonis said during the episode."
https://www.inc.com/graham-winfrey/how-marcus-lemonis-saved-a-dying-business-from-its-feuding-founders.html
"Capitalizing on G-B-B
G-B-B’s benefits come from three approaches: offensive plays aimed at generating new growth and revenue, defensive plays meant to counter or forestall moves by competitors, and behavioral plays that draw on principles of consumer psychology, whatever the competitive landscape.
Going on the offensive.
Offensive plays can help brands grow revenue in at least four ways. First, companies can dramatically lift margins by creating a high-end Best version that persuades existing customers to spend more or attracts a new cohort of high spenders. In my work with companies, managers consistently underestimate customers’ willingness to spend and the number of customers who might upgrade to Best, even at prices that were previously unthinkable. Across a range of industries, it’s not unusual to observe up to 40% of sales landing on the Best option."
https://hbr.org/2018/09/the-good-better-best-approach-to-pricing#:~:text=A%20multitiered%20offering%20can%20use,by%20customers%20who%20want%20more.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
There’s a battle between Digital native brands and national retailers with brick and mortar presence. And while there’s room for both to sell on the platform, today we will look at how both digital native brands and brick & mortar brands need to compete with each other, and where their weaknesses and strengths lie.
I’m now joined by James Thomson, Buy Box Experts & PROSPER Show Founder, as well as author of The Amazon Marketplace Dilemma. It’s a pleasure to have you on the show, thanks for joining me.
- For my listeners today whether you’re a digital brand or brick and mortar, there’s going to be some good information. James - you have a Ph.D. in Marketing, so I’m excited to tap into your knowledge and skillset on our podcast today.
- Let’s first define what a digital native brand is vs a brick and mortar, James how you would you define it?
- Eating your lunch. Market place pressures
- What do digital native brands need to do today to compete?
- B2B B2C
- Costco vs Kroger
- What do brick and mortar brands struggle with?
- UNFI for retail
- Tight control over branding/distribution/pricing
- Fallout -
- What do digital native brands struggle with?
- Don’t setup proper infrastructure
- Buy a batch of stuff.
- Lay of the land
- How deep is the lake, pollution?
- No ™, no GS1, patent. Other countries ™.
- Sell a batch of widgets.
- Don’t setup proper infrastructure
- Nobody talks in business school about sourcing
- Distributor could sell product list.
- Agreement -
- Incentive to buying discount for larger quantities.
- How do you track. - Transparency program
- Product development
- ™ Resource - International IP attorney
- Online reseller policies
- MAP policy
- Unauthorized resellers.
- Are there areas private labelers have surpassed national retailers?
- Culture - top down
- Sell sell sell to sell sell protect
- Who is going to represent the brand?
- Punish/fire the bad actors - even if known for 20 years.
- How long does this shift take?
- 6-12 months
- Source root problem solving, no bandaid.
- First sale doctrine
- ™ violation issues don’t work
- Levels of chaos.
- Other than COVID What’s different today than say 12 months ago?
- States collecting sales tax across country.
- 3% compliance a few years ago. Compliance at a all time high.
- Protect IP, brand.
- You made a recent comment about Amazon’s culture and it was quoted in the Washinton Business Journal, quote: “Part of Amazon’s culture is to beg, borrow and steal resources from other teams because you’ve not been allocated those yourself. You’ve got to have meetings to convince others to be involved with your project.” - I’ve personally always felt like Amazon was a silo’d organization running around with its head cut off. Can you weigh in further on Amazon’s culture and future as an organization?
- Amazon hire Type A personality, responsible very specific things and go fast.
- Test ideas. Prove they work. Then go the resources to scale.
- Amazon corporate staff tripled since 2013.
- Collection billion dollar companies under one company name.
- Gaps occur. - Necessary evil. Growing so quickly so fast.
Get Amazon consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Selling internationally can feel overwhelming. Today we talk to an Amazon expert who will help you simplify the process to expand your business to other countries. Kevin Sanderson, host of the Maximizing Ecommerce podcast and a successful Amazon seller. Kevin is fresh off his PPC summit where he gathered some of the top PPC experts and if you didn’t participate in that I recommend my listeners check it out at maximizingecommerce.com/steven for PPC. There’s a special offer for $97 to get all the videos from the summit.
- So before we talk international, what’s on your mind this week?
- Is now a good time to go international?
- Yes - Kevin UK sales surpassed the USA for short time.
- How big should you be in the USA before you go international?
- Small - function of money in and money out.
- Focus Canada first
- Going to our podcast topic today, how do sellers get started and scale international markets for Amazon?
- Register with national government
- GST / HST
- GST = VAT LIKE
- Sales tax added on
- Covers all provinces
- File annually
- GST / HST
- Register with national government
- Stuck on Pesticides gating? Answer key here. https://www.youtube.com/watch?v=hRbsQvqV3t0
- NARF - remote fulfillment
- Send FBA USA inventory to Canada/Mexico https://www.youtube.com/watch?v=_2GNJAl2XdA
- Taxes
- Customs
- VAT
- VAT resources https://services.amazon.co.uk/services/vat-resources.html
- Which markets should be prioritized and why?
- Canada
- UK
- Germany
- Rest of Europe
- Australia
- Japan
- Singapore
- Selling business - Seller Net Profit 3x
- Example:
- 100k USA net profit
- 10k Canada
- The 3x goes to 3.1 multiple because of diversity
- First year 6.5%
- Example:
Full guide for getting started on international http://maximizingecommerce.com/mag with a special offer from Kevin Sanderson.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We talk with a Trademark expert who has filed more than 1000 trademarks. We’ll talk about everything you need to know about trademarks for your brands. Preston Frischknecht https://brandregistrytrademark.com/
1000 Trademark registrations
What’s the funniest ™ you have had to file. (Four letter words)
Who are you and what you do you do, tell me a little bit about what you do.
How to pick the right type of mark.
Is a trademark as easy as buying a domain. TMs are difficult because the analysis requires research. You have to look to see if there’s a similar type of mark. Phonetically similar.
Specimens
Intent to use base application vs selling currently.
Thoughts on Trademark IP Accelerator, but costs more
Speed is good
Pre Negotiated rates are high however, significantly higher costs.
How do you know if you have a good Trademark?
Come early enough - to pick right ™ for guidelines.
More distinctive and more protect-able.
Too descriptive.
Locations in ™ name.
Descriptiveness - if too descriptive we don’t want you to lock it up like city names. Caveat if geographically if lesser known location.
Me as an Amazon Agency and my clients they just want a ™ to get brand registry. But Trademarks aren't just valuable for Amazon purposes are they?
Brands can be appraisal asset
If you infringe on a trademark, what should you do? Nebulous territory. Where do rights begin and end?
Get Amazon Consulting at https://myamazonguy.com/
trademark #brandregistry #amazonselling #amazonseller
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get Amazon Consulting at https://myamazonguy.com/
My adjustable dumbbell listing has been doing really well. It is the number 4 bestseller in the fitness weights category on amazon. It looks like I will be out of stock in two weeks, having sold half the stock in the same period of time. I have ordered another container of these dumbbells but it won’t arrive for around 3 months. In 3 months I think the market will be very different.
There will be much more supply as sellers would have restocked by then and less demand because some gyms would have reopened and people would have bought all the weights they have wanted to buy. This means I will need to be more competitive with respect to price and marketing.
My question is - what strategy should I adopt in the situation where I will be out of stock in two weeks with no further stock for another 10 weeks after that.
Some things that you might want to consider in your advice:
- should I now temporarily increase the price to slow down the sales?
- what should I do with my PPC campaigns now and during the period I’m out of stock.
- can I do pre-sales on my listing? It is this only for people who have brand registry?
- should I deactivate the listing so that amazon doesn’t think I’m doing zero sales.
Answers:
When stockouts are guaranteed raise prices and shut off ads.
Q4 will still be a good quarter so continue with your order.
Once you reach zero stock you could close the listing but you'll probably get a return or something that would allow another sale.
You can't do pre sales.
stockout #supplychain #amazon #inventoryflow #amazonselling #amazonseller #amazonfba
Support the show (https://www.paypal.com/paypalme/myamazonguy)
How does an Amazon agency work, how does My Amazon Guy run? In today’s podcast I reveal how I run the agency like a news organization. Many of the principles I use are applicable in most organizations.
- Roles in a news organization
- General Manager
- News Director
- TV reporters
- Anchors
- Producers
- Sales
- Reporter for 2 years before I started MAG and before I got my MBA. In Idaho and Wisconsin.
- Client communication is fundamental.
- The show must go on at 5pm each and every day.
- If you don’t have a story, you go find one. (Find the sale or next project)
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Signup for ShipStation. How do you automate shipping across your marketplaces, Amazon, and website? One of my favorite solutions is joining our podcast today to talk about ShipStation.
Cody DeArmond - Sales Director at ShipStation. First 20 employees ShipStation and now the rest is history.
- You’re busy right now.
- How do you deal with Amazon delayed shipping FBA.
- So why Shipstation is a good solution to automate shipping with marketplaces and your website.
- Time and money
- Tracking
- Marking as shipped
- Business reports for all integrated channel in place.
- Shows real shipping costs.
- Net value on what you pay vs customer pays
- ShipStation is software, not a 3PL, doesn’t physically ship the item.
- How do you deal with International shipping?
- Should I ship internationally?
- Automate custom documents
- Which carrier should I use?
- No all eggs in one place.
- Automate rules
- Lightweight to X carrier
- Expedited to Y carrier
- Other shipping advice?
- Built in discounts into ShipStation
- Think of shipping as an extension of your business, not an afterthought.
- Last good book you read and why everyone should read it?
- Hard things about hard things
- Peacetime and wartime business
- Hard things about hard things
Amazon consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
To get 15% off Zon Tools use promo code "myamazonguy"
Tarik Ozkan CTO of Zon Tools
- Search Term Isolation
- Philosophy to only advertise on converting keywords
- Decreasing bids doesn’t always lower ACOS
- Zon Tools - Automation of PPC
- Automate existing campaigns
- Bulk Editor
- Zon Tool has a dozen of product offerings, all with their one unique Trademarked name.
- Algorithm Black Box - curious
How does Zon.Tools work? Interactive Rule Flow Bot brain here: www.zon.tools/flow
AM 3.0 works on all Targets (PAT and EAT) and Keywords (all matches). Every 6 hours adjusts your bid based on your ACoS goals (“Max ACoS“), clicks (“Min. Action Click“) and spend (“Max Spend“).
The new bids are calculated based on:
- Clicks
- Sales
- Max ACoS
- Min Bid
- Max Bid
AM 3.0 will wait for one of the 3 conditions before starting working:
- The Keyword or Target reached “Max Spend” without sales –> AM 3.0 will immediately drop its bid to “Min. Bid” regardless of the number of clicks it has
- The Keyword or Target reached “Min Action Clicks” and there are no sales –> AM 3.0 will immediately drop its bid to “Min. Bid“
- The Keyword or Target reached “Min Action Clicks” and there are sales –> AM 3.0 will then look at the keyword ACoS compared to “Max ACoS” and adjust bids as defined below:
- AM 3.0 algorithm will calculate the optimal bid for each entity (Keyword or Target) based on its conversion rate.
- The system willmove toward the optimal bid with daily increments or decrements of 0% to 100% / day based on the assigned Change Rate at PGN creation or Edit Rule Configuration.
- AM 3.0 bid range is limited by “Min Bid” and “Max Bid“.
- AM 3.0 will never Pause nor Enable your Keywords or Targets
Keyword Miner & Term-Inator:
KWM and TI work every 6 hours on 3 main triggers (thresholds):
- Min Action Clicks
- Max Spend
- Max ACoS
- Orders7
- Relevancy Trigger (KWM)
KWM and TI will wait for one of the 2 conditions before starting working:
- The Customer Search Term reached “Max Spend” without sales –> TI will negate regardless of the number of clicks the search term has
- The Customer Search Term reached “Min Action Clicks” –> KWM and TI will then look at ACoS
- If ACoS is above threshold –> TI will Negate the search term
- If ACoS is below the threshold and “Orders7” equal or above “Relevancy Trigger“–> KWM will Mine the search term
How KWM mines:
Exact Campaign: Exact Match
Phrase Campaign: Phrase Match + Negative Exact — Search Term Isolation —
Broad Campaign: Broad Match + Negative Phrase — Search Term Isolation —
How TI negates:
Phrase Campaign: Negative Exact
Broad Campaign: Negative Exact
Auto Campaign: Negative Exact
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get Amazon Advertising Management at My Amazon Guy. You can search for campaigns, ads, keywords and product targets, and ad groups by entering all or part of the name in the search box at the top of the table. By layering multiple filters you can analyze specific performance drivers based on the benchmarks you set.
To search in the campaign manager:
Navigate to the campaign manager.
Navigate to the page you'd like to search within, such as campaigns, ad groups, ads, targeting, or negative targeting.
Click the search box at the top of the table.
Type all or part of the campaign, ad, or keyword name and press Enter.
Click Filter by and choose a filter.
Select your filtering criteria from the options presented. Often this consists of a range for the filter (such as greater than or less than), and a value.
Click Save to create the filter.
Review your filtered results and modify the filter as needed.
Edit your campaigns as needed by clicking any editable fields in the table.
Note: You can choose which columns show in the campaign manager. To change the settings, click Columns, then Customize Columns on the right side above the table.
List of Amazon Advertising Filters
Type
Targeting
Budget
Impressions
Clicks
CLickthrough rate (CTR)
Spend
Cost-per-click (CPC)
Orders
Sales
Advertising cost of sales (ACOS)
NTB Orders
% of orders NTB
NTB sales
% of sales NTB
Almost or out of budget
Portfoli
AmazonFilters #AmazonAds #PPC
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Listing reinstatement and suspension service https://myamazonguy.com/amazon-listing-reinstatement/
https://www.webretailer.com/b/amazon-suspension-root-causes/
What went wrong?
Diagnosis and strategy in relation to “what went wrong” forms a big part of how we approach account reinstatement work with our clients.
We understand the key differences between what Amazon refers to as “root causes” (the problems that led to complaints) and the seller’s perspective on what happened. Those differences can make or break an account suspension appeal.
So, what are the differences between the seller’s perspective and root causes?
Let’s dig into what you have to research in terms of:
Mistakes by staff
Gaps in your internal operations
Failure to keep up with performance notifications
Any other root causes relevant to your suspension
Don’t underestimate the importance of getting beyond your first reaction to a buyer or brand complaint, and digging down to the underlying problem.
Here are some examples.
Expired products
It’s not unusual for buyers to complain about products being past their expiry date, or lacking an expiry date completely.
What sellers say:
Buyers thought the items were expired because the items don’t have an expiration date.
Or…
Buyers didn’t find the expiration date on the product, but it’s there.
Root causes that Amazon wants to hear:
We did not realize that buyers looking for expiration dates would have trouble finding them on the bottom of the bottle.
Or…
We failed to appreciate that several buyers would mistake the lot code for the expiration date due to similar code formatting.
Inauthentic complaints
Authenticity has long been a problem on the Amazon marketplace. Buyers can be quick to complain that the product they have received is fake or is not what was advertised.
What sellers say:
Buyers made authenticity complaints because we sold under listings that did not exactly match the products we sold.
Root cause that Amazon wants to hear:
We lacked a listing review oversight process to match our inventory to the proper product detail page 100% in every detail.
Late shipment rates
Sellers who do their own fulfillment (instead of using FBA) have to keep their shipping metrics up to a high standard, particularly if they are in the Seller Fulfilled Prime program.
What sellers say:
We had a technical error in our order fulfillment software that delayed some shipments until we could correct it.
Root cause that Amazon wants to hear:
We failed to assign a manager to monitor our tools and processes for on-time shipment confirmations, which led to some late shipments and out of range metrics.
Safety concerns
Complaints and trigger words around safety are a priority for Amazon. The slightest hint that a product you sell is not safe can cause an immediate ASIN suspension.
What sellers say:
A buyer who consumed our product did not read the instructions or check with their doctor in advance to see if their allergy would be provoked when consuming the item.
Root cause that Amazon wants to hear:
We failed to update our listing details to include information on specific allergies that could lead to bad buyer experiences or health concerns.
Rights owner complaints
More and more brand owners are monitoring the Amazon marketplace and filing infringement notices when they find that their intellectual property is being misused.
What sellers say:
We listed our products after matching UPCs and joined an already established listing. We did not create the listing.
Or…
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get listing reinstatement help at My Amazon Guy.
Warned 2 times on something, the 3rd time will almost surely result in a suspension within 90 days.
Inauthentic items claims
Review manipulation
Misuse of variations
Listings yanked
Infringement Claims
Duplicate accounts
Selling Prohibited Items.
Negative Feedback.
Late Shipment Rate.
Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Product title requirements https://sellercentral-europe.amazon.com/gp/help/GYTR6SYGFA5E3EQC?
Listing Reinstatement Service for $500 https://myamazonguy.com/amazon-listing-reinstatement/
In this video I cover this error "Product Name : The Title has prohibited phrases which is against Amazon policy." And removing the word "gift" solved it.
Title requirements apply to all non-media products on all of Amazon’s worldwide marketplaces. The four criteria that could cause a non-media product to be search-suppressed are:
Titles must not exceed 200 characters, including spaces.
Titles must not contain promotional phrases, such as "free shipping", "100% quality guaranteed".
Titles must not contain characters for decoration, such as ~ ! * $ ? _ ~ { } # | * ; ^ ¬ ¦
Titles must contain product-identifying information, such as "hiking boots" or "umbrella".
Failure to comply with these requirements may cause a product to be suppressed from Amazon search results.
Title length
Amazon generously allows 200 characters for titles, but for better title quality, you should aim for a maximum of 80 characters.
You may notice that different title lengths are listed in our category-specific style guides. These are guidelines only, not strict requirements, based on the preferred, typical title style for product listings in that category. For example, if a category-specific style guide recommends a title length of 150 characters, a product will not be suppressed from search for having a title over 150 characters long, as long as it stays within the limit of 200 characters.
Tips
Good title quality is a key factor to ensuring a positive customer experience on Amazon. Below are additional tips for improving the quality of your titles. We will only search-suppress products with titles that violate one of the four requirements listed above, but we strongly encourage adherence to the following title standards:
Titles should be concise. We recommend fewer than 80 characters.
Don't use ALL CAPS.
Capitalise the first letter of each word except for prepositions (in, on, over, with), conjunctions (and, or, for), or articles (the, a, an).
Use numerals: "2" instead of "two".
Don't use non-language ASCII characters such as Æ, ©, or ®.
Titles should contain the minimal information needed to identify the item and nothing more.
Don't use subjective commentary, such as "Hot Item" or "Best Seller".
Titles can include necessary punctuation, like hyphens (-), forward slashes (/), commas (,), ampersands (&), and full stops (.).
Titles can abbreviate measurements, such as "cm", "oz", "in", and "kg".
Don't include your merchant name in titles.
Size and colour variations should be included in titles for child ASINs, not the main title (see below).
Titles using variation relationships
In Variation Relationships, only the title of the parent ASIN is shown on the detail page. The title for the selected child ASIN will appear once the ASIN is added to the customer's cart, so it is important to include the variation attributes like size and colour in the title for the child ASIN.
Example parent: Crocs Beach Clog
Example child: Crocs Beach Clog, Lime Green, Men's Size 8-9
Example
Our research shows that customers scan-read results, meaning that titles don’t need to contain the exact phrase that customers are searching for in order to catch their eye. Longer titles are also harder to read than shorter titles, so the longer your title is, the more you risk losing your customer’s attention.
Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Advertising is a continuous hot topic for clients at My Amazon Guy, how do we get better at it, what should we be doing now? Today we talk to a PPC expert. Destaney Wishon with Better AMS. www.betterams.com
Better AMS, who you are, what you do.
What’s changed with PPC
More control. Incremental control. Imagery and copy writing. Custom brand images.
Auto campaigns has more control and targeting.
More complexity.
10 campaigns for ASIN.
What’s should I be doing
Clean campaign structure. 1 Campaign 1 ad group 1 ASIN.
New AMS UI, thoughts?
New targeting tops are top of funnel. Brand awareness.
Video in search biggest unexpected win. Interest is high.
Sponsored product tips
Not enough keyword research
10-20 keywords is not enough, everyone knows to bid on the top keywords.
Less people bidding on an item the cheaper ads are.
Dive into long tail keywords.
Negative keywords
Better AMS uses proper bid management
Biggest challenge right now?
Having to make decisions with smaller timeframes.
Sponsored Products
Where do you start?
Audit
20-30 non related asins in a campaign, why only 1 ASIN getting exposure
How do you balance top portfolio with weak portfolio items. 80% of sales on top 20% of catalog.
ACOS is different in every category, where are ads harder, easier?
What kind of client would be a good fit for Better AMS and how do they get in contact with you?
Walmart PPC next steps. Buy Walmart/Etsy/eBay launch services at https://myamazonguy.com/marketplace-launch-walmart-etsy-ebay/
Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
As of today Amazon's 2 day shipping is back for FBA Sellers. Great Seller Central News. Coupons are also back. And shipping restrictions are gone.
Quick update today just to share the news.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Should you automate your PPC? We talk with Vitalii with Profit Whales. https://profitwhales.com?ref=myamazonguy
- What is Profit Whales? PPC automation tool. Software check every hour.
- What does an automation tool do?
- Should we increase or decrease bids, add negative keywords?
- Problems we are trying to solve
- Tool launching in June Zero to Hero
- Will launch new campaigns
- Strategy based algorithm
- We designed five Amazon FBA advertising goals that you can choose. Every strategy will adjust the algorithm to reach your desired results. You can change the goal as your business evolves. Just select the right strategy and press START. That’s all you need to automate your whole Pay Per Click Advertising on Amazon.
- See the changes it performs
- You have to make yourself comfortable, sit, and enjoy changes that the software performed. We created the Amazon Ads Changes Reporting tool that shows you everything that was made by the algorithm and why it did it. You see, for what you pay, it’s soothing, right?
- Lot of changes happening in PPC in 2020.
- New campaign types
- Sponsored Brand Custom Images
- Sponsored Display
- Retargeting
- Past buyer targeting
- New campaign types
- Biggest challenge automated tools face:
- Certain keywords which are critical but have ACOS having to avoid negating these
- Vitali predicts future algorithm updates.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Current Events with Amazon Selling
Overwhelmed feeling? If you’re an essential worker you’re an unrecognized underpaid hero right now. If you are an non-essential worker you’ve been holed up in your house. My favorite comment I heard today was “What day of the week is it, March 53rd?”
- Out of budget advertising campaigns lowest hanging fruit
- Shipping restrictions biggest frustration right now
- Focus on MFN shipping for next 60 days
- Things that are currently off right now at Amazon
- Coupons
- Lightning Deals
- Prime Day being rescheduled
- Inventory removals
- Frequently bought together (saw it kind of come back but mostly still gone)
- NARF- not a pinky and the brain reference. Sell in Canada & Mexico with Amazon's North America Remote Fulfillment. https://www.youtube.com/watch?v=_2GNJAl2XdA
- Product review emails are on the skirts. About to get banned. Saw the new review button on orders come out.
- Other related COVID-19 news
- Air freight is like 5x more expensive right now.
- USPS international shipping disruptions
- Time to process returns and refunds has been extended to 14 days. Goes back to 2 days June 1.
- Supply Chains still stressed.
- Massive amounts of listings taken down in the past month. So many My Amazon Guy created a new listing reinstatement service and it has been extremely popular and successful. https://myamazonguy.com/amazon-listing-reinstatement/
- Recording setting sales for 5% of our clients last week. This is after 25% of our clients have set records during a week in the past 30 days. Lot of new records keep getting set.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Limited Restock, Shipping WRONG ITEMS on Multi Channel Fulfillment MCF
New Service - Listing Reinstatement: https://myamazonguy.com/amazon-listing-reinstatement/
Amazon is shipping the wrong items to consumers on MCF orders, be sure to watch for that and ticket Amazon for reimbursement.
Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Guide on Amazon Reinstatement Used Sold as New. In today's podcast we speak with Duston Fenton who is an account manager at www.MyAmazonGuy.com and has gotten 8 accounts reinstated with suspended listings in the past couple of weeks.
- What are the common reasons a listing is taken down?
- Used sold as new
- Medical claim
- Price issues
- Recently we’ve since a new type of take down, price gouging. What have you seen on that front?
- What’s the best way to get a listing reinstated?
- How can MAG help?
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Video best practices for Amazon. What makes for a good video and how much should I invest in it? My name is Steven Pope and this is the My Amazon Guy podcast. Now joined by Dave Taylor of AskDaveTaylor.com and YouTube Channel. 22,000 subscribers. Teaches graduate marketing classes at the University of Denver. His website has been online for more than a decade where he covers a wide range of technical Q&A and consumer electronics reviews.
- Show don’t tell.
- Why did you get into doing what you do?
- What makes for a good video?
- Good lighting and good audio
- Voice/communication delivery or good editing
- Closeups of the product
- Watch how the pros do it
- Clean up the clutter.
- Person on camera talking about it - cut to shots.
- Video length
- Dave does review videos. So his videos are longer.
- But on Amazon - quick product review - show product easy and quick in and out. 360 view.
- Show and tell
- Common problems - what the product solves
- How have videos changed for marketing in the past couple of years?
- One thing to say before and after.
- Choose your own adventure technology coming out.
- Personalize video content
- How do I get started with video production for Amazon?
- Shoot 2 videos
- Long - YouTube
- Short - Amazon
- Shoot 2 videos
- Story of “Will it Blend?”
- Nothing this blender can’t blend.
- AskDaveTaylor.com - contact Dave and mention MyAmazonGuy for a discounted video rate.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
If you have concerns about profitability, the first thing you should consider doing is raising prices. Do you have the right business model?
Private label
Wholesale
Retail Arbitrage
- SWOT analysis
- Strengths
- Weaknesses
- Opportunities
- Threats
Ultimately raise prices
www.myamazonguy.com
Margins #Profitability #Profits
Support the show (https://www.paypal.com/paypalme/myamazonguy)
To see the YouTube chart https://youtu.be/N0lkmZgUxog Get Amazon Advertising Management at https://myamazonguy.com/advertising-management/
Recommend you break even on Ads because for every sale you get by PPC you get 3 SEO organic sales.
Average ACOS By Industry: https://sellics.com/blog-amazon-advertising-cost-of-sale-acos/
How to calculate your target break even Advertising Cost of Spend: https://downloads.intercomcdn.com/i/o/78291153/250e562e1414f12ad288b8fe/setting_target_acos.JPG
Get Amazon Consulting at https://myamazonguy.com/
PPC #AmazonAds #SEO #BSR
Support the show (https://www.paypal.com/paypalme/myamazonguy)
We’ll be talking current events on keeping your business afloat during COVID-19, and that means cash flow. So we’re talking a cash flow expert on the new PPP loans, how to keep the ship afloat during these uncertain times.
My name is Steven Pope and this is the My Amazon Guy podcast. Now by joined by Tyler Jefcoat CEO of Seller Accountant.
- Current Events
- Disaster loan for $10,000
- PPP
- Window closed
- But still can file your PPP loan
- You can hire and fire like normal but must maintain the same # of headcount to get full loan recovery.
- Planning Q2, how to execute mission despite hard times.
- Never been in my career when I have no idea how to predict 2 months out financials. Sales projections are completely impossible right now.
- Be proactive about approaching goals.
- Focus
- What are the habits to do right now.
- Develop products
- Two courses
- Bookkeeping for Amazon sellers
- CFO for Amazon Sellers
- Growing so fast we had to record sessions.
- Promo code to get the courses for $99 instead. Use promo code: MyAmazonGuy
- https://seller-accountant.teachable.com/p/accounting-bookkeeping-for-e-commerce-sellers
- https://seller-accountant.teachable.com/p/cfo-tactics-for-e-commerce-sellers
- Working remotely is a blessing. Businesses were wrong that it couldn’t be done.
Daniel Pink A Whole New Mind: https://www.amazon.com/Whole-New-Mind-Right-Brainers-Future/dp/1594481717
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Every year thousands of Amazon sellers attend a conference to keep up with best practices and networking. Today we’ll talk about how you should strategize your attendance and why it should still be on your radar in 2020 despite COVID-19. We’ll also have a promo code for our listeners to get a discount off a conference. My name is Steven Pope and this is the My Amazon Guy podcast.
I’m now joined by Travis Barritt who is the Director of Marketing for the Midwest Ecom Conference. http://www.midwestecom.com/
- Travis you probably have a tough job right now with COVID-19, how are you holding up?
- A lot of travel has been canceled, but your conference is still a green light? Any contingency plans?
- This conference has been annual for 7 years. First year we lost money. Grown 15-20% each year.
- Networking is most valuable. Sponsor meet and greet evening.
- Why should Amazon sellers go to your conference?
- Speakers - Amazon may be on a speaking panel. List of speakers http://www.midwestecom.com/speakers/
- Big changes - suspensions. Diversifying outside of Amazon.
- Travis’s account got suspended. Been suspended twice. IP complaint for inauthentic product.
- You can sell anywhere.
- Amazon Seller Lawyer - if you get a suspension.
- What’s unique about your conference?
- I understand you have a promo code for my listeners.
- $50 off: MyAmazonGuy
- Last question, I understand you just published book on poker.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Advertising is difficult. Competition is going up. On this podcast we go over Questions to Ask to Improve ACOS & Revenue on Amazon Seller Central.
Get Ad management from the pros at https://myamazonguy.com/advertising-management/
Are there any stock out concerns?
Are all skus in ads?
MFN in ads?
FBA in ads?
Focus on key products?
Top 3 products should be main focus on ads.
Products not selling much at all, should they get special campaigns to boost them?
Are the ads segmented enough?
Large catalog - more segmentation
Multiple Manual non brand keyword campaigns
Budget on campaign runs out, may need dedicated best keywords into separate campaign so they don’t run out of budget.
Should we have campaigns for exact/phrase/broad? (Most likely do not need)
Is there enough budget on the campaigns? Running out of budget?
Do we need to ask the client to raise the budget?
New listings in ads?
New ads up? (Current client sheet has columns)
Brand custom image
Display product targeting
Any new ad campaign suggestions?
New campaigns with fixed bids?
Old campaigns up and down bids?
Ad placement % adjusted, should it be in place?
Only on top 3-5 keywords that are important and perform well. Create new campaign for best keywords, with % on top of search 100% up (or massage as needed)
Do we have enough display category targeting setup?
Can bid 15 cents on some campaigns here.
Are the CPCs in place good? High? Low?
How is the ACOS?
Is enough offensive ASIN targeting in place?
Ad groups using category targeting, negating ASINs
Negative keywords?
Campaign clean up? (Low priority)
Portfolios needed?
Archive bad paused campaigns?
Download bulk update tool for data gathering?
60 date download. Check box for placement data for campaign. Hit spreadsheet for download.
Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Speakers, Authors, mentors, and anyone that needs to meet people in person for their business have seen tremendous fall offs to their business. And they are hurting big time right now because most events have cancelled. This podcast will talk about how to turn to other scalable opportunities through Amazon selling books, cards, and more. Guest: Chad Littlefield Cofounder of We and Me. Find him on amazon on amazon.com/we
- What is we and me.
- What’s your business story?
- Saw the movie Patch Adams. Robin Williams becomes a doctor to go for quality of life. 10 years of med school later, re-focussed my effort from the scalpel to what makes people tick.
- Advice
- Start an email list now, you’ll be happy you did it later.
- Launch Pad
- Started launch pad to get on Amazon.
- Went from once a week, to not traveled in a couple months longest I haven’t traveled in years.
- Book recommendation: Fanocracy
https://www.amazon.com/Fanocracy-Turning-Fans-into-Customers/dp/B082349829/ref=sr_1_1?dchild=1&keywords=FanAcrocy&qid=1586190530&sr=8-1- Personal connection for brands. Adele drops confetti - had her lyrics written on it with her handwriting. Deep personal connection.
- 60-70% revenue gone due to Corona Virus COVID-19. Could have been 90% if I didn’t have Amazon.
- Business based on large groups together.
- How has Amazon affected your business?
- Asking Powerful Questions
- Chad ask Steven questions on how to improve sales and launch a product with Ask Powerful Questions
About We and Me:
Chad Littlefield and Will Wise here, co-founders of We and Me, Inc.
Leaders call us when they want to amplify a culture of connection, belonging, and trust. Great leaders know that investing in their people boosts results and increases retention. We are mildly obsessed with relationships, organizational culture, learning & development, connection, trust, and team performance. We design and deliver interactive keynotes, team-building retreats, programs, and workshops that have real impact. And we’ve got the data to prove it. We’d be happy to share our success stories, whether helping tech startups like Typeform.com, Fortune 500 companies like JetBlue, or educational institutions around the world.
We believe…
Leaders accomplish more by asking powerful questions than by commanding and controlling
Deeper human connection fosters more engagement and better performance
People, purpose, and planet are just as important as profit
Interactive experiences have more impact than powerpoint slides because people learn by doing
Not only do we believe these things, we are genuinely excited about making them a reality for each organization we work with.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Product Review Strategies have changed a lot in the past 3 years on Amazon. Today’s guest Colleen Quattlebaum, Marketing Manager with eComEngine, will tell us how to get more product reviews while staying compliant. Feedback Five is their flagship product and you've probably heard about them. They also have sourcing tools. Market Scout. Pricing tools. Been around the past 13 years.
Monitor website changes with www.Wachete.com (Tool has alerts)
Amazon making it easier to leave a review. Frustrating for sellers who want to respond to negative reviews.
Stay white hat. Early reviewer program. Amazon Vine is on hold for 2 weeks. Use tools like Feedback Five.
Amazon Approved Product Review Strategies
How are reviews affected in the current environment (COVID-19)?
Shifting to MFN from FBA.
What are some effective and compliant ways to get more reviews on Amazon?
Safest way “request a review button” on orders page.
What are the benefits of the new Request a Review button in Seller Central?
Lot of unknown. Take 100 requests to get 10-15 reviews.
Get Amazon Consulting at https://myamazonguy.com/
Article from EcomEngine on Request a Review Button.
Amazon recently added a “Request a Review” button to the Order Details page in Seller Central, raising many questions for sellers. A clarification to the Amazon Communication Guidelines was also posted in November 2019. In this article, we’ll discuss both updates and what they mean for third-party sellers.
How Does Amazon’s Request a Review Button Work?To send a review request with the Request a Review button, log into your Seller Central account. Go to the Manage Orders page and select the order that you would like to request a review for. Click the order to go to the Order Details page, and you should see the button on the top right side of the page.
When you click the button, Amazon will send a seller feedback and product review request (in the same message) to the buyer for your order. The message will be automatically translated into the buyer's chosen language. You cannot send a follow up message to the same customer after the initial request has been sent. Requests can only be sent from 4-30 days after the order is delivered. Buyers cannot respond to the message. It's worth noting that this is a manual process in which the seller is unable to customize the message that is sent to the buyer. Sellers cannot respond to these messages.
Great news: you can now schedule Request a Review automation using FeedbackFive!
Getting started is easy. Just activate the Amazon Feedback and Review Request Template with any campaign in FeedbackFive. FeedbackFive will then tell Amazon which of your orders to send the request for based on your unique campaign settings. You can set it once and forget it, as FeedbackFive will continue to communicate with Amazon via a secure and authorized connection based on the sending rules you select. Learn more about how to automate Request a Review messages.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Photography is an art that is hard to get right. On today’s podcast we talk to the experts on how to get the best photos in front of your consumers on Amazon to increase sales. Jeff Delacruz - President of POW Photography or Products on White Photography. I’ve personally used their service and recommend them to my clients as the go to place to get professional photography.
- Just to qualify you guys to my audience, I’m sure it’s impossible to count how many photos your studio have taken, but can you share your background and why are you guys the experts in this?
- Pictures on White Photography name came about because of the importance on white.
- How did POW start? 2010 in midst the last meltdown.
- What makes a good photo?
- What is pleasing
- What encourages someone to click my listing photo
- Tent light kit vs Studio approach
- Product on white background is bare minimum.
- How do I win that click and make my photo standout?
- How do I light it?
- Common photo mistakes
- Can look at a product before even putting it on set.
- Color number for a wine glass - 250.
- Light density. Black cards on the side. Reflection of the black card.
- Basic starting point
- Light sweep
- Trying to do it as an amateur as a professional is not possible.
- How to balance lights.
- What types of photos should be on an Amazon listing?
- One thing I like about your website is it has tutorials on how to order the right photos.
- Survey the Amazon competition and shoot lookalikes.
- Progression Amazon sellers go through
- Get to market as fast as possible
- Once up start optimizing
- Hardest product to shoot and why?
- Liquor decanter + glasses
- Easiest product to shoot and why?
- Bottles
- 200,000 photos in past 10 years.
- Beauty products.
- What should clients ask more from you or photos they should obtain than are not as common but should be?
- Biggest question we get - do you shoot lifestyle images?
- We do, but it’s challenging.
- Started service 6 months ago “Amazon Lifestyle Composite Photos” Or “Stock Composites” We retouch it so the item matches the scene. $150 per photo.
- Biggest question we get - do you shoot lifestyle images?
- Funnest product to shoot?
- Hard light shot for beauty products. Created a whole new lighting style for us. Background called “hard light”
- Types of photo styles.
- Perfect listing:
- Main image photography is most important. Stand out from competitors.
- Pitfall: Front, back and side. Nobody cares about that.
- Better: Features, what makes it sell. Is it tough, really big? Show call outs. Really sell me why.
- Obviously sellers should pay for high grade professional shots, but are there any hacks or shortcuts they can take?
This photo guide has all the specs and recommendations for images on Amazon.
Summary:
- Photos should be 2000x2000
- Jpeg
- 7 photos per item
- Main photo on white cropped so item is 85% of image (Prevent white space at top and bottom of product, so that item looks bigger in search results)
7 Photo Shots you can take:
- Main image - on white.
- Back image - labels etc.
- Close up shot to show a feature
- Infographics -Photos with text and key features
- Lifestyle- Makes you feel you’re using the product, or how and where you would use the product
- Aspirational -Humanizing the product in use to show social gain (photos of humans)
- Video (Requires EBC / Brand Registry)
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Sean Halls is currently in India in the midst of a shutdown and COVID-19. To get a flight out of India right now it would cost $6,000. Sean is hunkering down. I used to go to high school with Sean and we played chess, basketball, and MTG back in the day. Today Sean runs a team of developers in medical technologies.
His career path went down the development work track. During a Hackathon event Sean got a cold, and in a turn of events it led him to end up in India. During an event in his worst pain of his life, he was collapsed on the floor following a flight descent in India. It was the enlightening moment in time for him. Over the years he ended up staying. And it led to him to helping people through development in the medical industry.
Amazon is strong in India. But only 2% of India is utilizing ecommerce to where it could go. Volume is still in traditional markets and streets today in India. "People are willing to pay for convenience than high quality."
Flattening the Coronavirus Curve Is Not Enough
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Get help with Advertising management:
Buy a Brand Store Page $350
Custom Image Brand Advertising Release:
Get Amazon Consulting https://myamazonguy.com/
PPC #BrandStore #SellerCentral
Support the show (https://www.paypal.com/paypalme/myamazonguy)
New Custom Image Video Demo
This video came from a comment on our custom image video: What photos convert the best CTR? In the video I show how people with smiles, the product in use, or a lifestyle image showing the end product are the best way to get customer interest. CTR = Click Through Rating % of the number of people who see an impression vs who actually clicked on the ad.
Get Advertising support:
Get Amazon Consulting at https://myamazonguy.com/
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I received in the mail an offer for a $10 gift card if I submitted a 5-star review for a product I had purchased more than a month ago. This is a blatant violation of Amazon rules. You can't incentivize a review on Amazon. So I reported it to Amazon on my buyer's account. They gave me a $10 promotional credit for the trouble and I didn't even ask for a credit. That's how much Amazon wants to crack down on this stuff.
A month ago Lockpicking Lawyer also did an expose that got a million views already on the Mofut key lockbox where they also offered a $10 Amazon gift card to leave a 5 star review. Following that story, Amazon removed thousands of reviews from the violator.
Link to review manipulator address that was on the mail they sent which violated two Amazon policies. #1 marketing Amazon Buyers by mail outside of my purchase. And #2 review manipulation and incentivizing reviews.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Start here to post a job for candidates in the Philippines. They speak English, may have prior Amazon experience, and are hard working individuals.
Post your first job posting and get immediate candidates for $3-6 an hour.
Things you could hire an Amazon VA for:
Customer Service
Stranded Inventory
Listing Checkups
SEO
Design
Content Writing
Customer Service
Video/Audio editing
Data entry
Get Amazon Consulting at https://www.myamazonguy.com
VA #VirtualAssistant #SellerCentral
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Why outsourcing is even more relevant today. Guest with John Jonas, Founder of OnlineJobs.PH who has 26 members of his team in Philippines.
- Why VAs
- Get help they need
- Focus - time back in life
- Who are they
- How to find them
- Philippines 100 mil population vs 1.3 bill in India
- Started changing 10 years ago.
- Culture - Super loyal. Hard working. Want to make you happy.
- Businesses are required to use English.
- Virtual - on office
- Business has not changed one bit
- John has 26 employees.
- Org chart
- Focus on deliverables instead of activities
- Get crap done
- Just start with 1 employee. Full time hire changes your life. Don’t hire 4 employees at once.
- Outsource what you’re good at (except sales).
- If I hire what I’m good at, I can pay others, focus on sales.
- If you hire for what you’re bad at, you have to manage that workflow.
- 1-million resumes on hand
- Recruiting Process
- Create a role
- Resolve / Vision /
- Who do I work best with
- Create a role
- Skype interview - they will be nervous
- What can a VA do for an Amazon seller
- Programming
- SEO
- Design
- Content
- Customer Service
- Word Press
- Virtual Assistant generic
- Shopify
- Video/Audio editing
- Data entry
Support the show (https://www.paypal.com/paypalme/myamazonguy)
A new low cost method to boost sales, spread brand awareness, and increase sales on your account. Video Demo. Step by Step guide.
Sponsored Brands – Custom Image Campaign
Sponsored Brands is an advertising method for brand registered Amazon accounts, such as yours. Sponsored Brands are Amazon ads that feature your brand logo, a custom headline, and up to three of your products. Sponsored Brands appear in search results to help drive discovery of your brand. A custom headline with custom messaging will help shoppers see your brand the way you want it to be seen. These Sponsored Brands ads will help your products be placed on the top of the search page.
Our Method:
With Sponsored Brands, we have a particular method in which we will set-up your campaign.
- We will add a custom logo to the advertisement for your brand.
- We will use the new “Custom Image” cover, which takes up more real estate to your brand ad, especially on the Amazon mobile website. Please see examples below. Brand Ads are a great low cost way to engage customers and increase sales.
- Example Brand Ad without Custom Image:
- Example Brand Ad with Custom Image: (274 pixels taller of screen space is taken up)
compare side by side for scale:
- Finally we will make the ads target relevant product areas such as:
- Keywords
- Product Category
- Competitor ASINs
- Allow amazon to show the most relevant products from your landing page in your ad.
Why Has My Amazon Guy not Already Done this?
- In previous history, Brand Advertising has typically had a higher cost of advertising with somewhat disappointing results.
- However, the Product Image has been a game changer. We have tested this method on several of our client accounts with great success, in the way of low cost clicks and conversions.
Please let us know if there is a particular picture you would like to use for your brand advertising, or if you have any questions or concerns.
Standard Operating Procedure for Setting up Sponsored Brands Custom Images
- Go to Amazon Seller Central.
- Go to Campaign Manager
- Click Create Campaign
- Select a Sponsored Brands Campaign
- Let’s start with a low budget. ($15 to start)
- If a company has more than 3 products, select the new product list page and add the top 5 selling products to the landing page. If a company has less than three products Select the Amazon Store Page. Target the Page which has the top selling product (if there are sub pages).
- Add a Logo.
- Add a Headline. (Make sure the headline is generic and catchy, not product oriented.) For example, for Momstir I would use “Momstir Moments” as the headline title, with the image of women drinking. (See image below)
- Be sure to add a logo for the company (find assets in Google drive).
- Check the custom image box. Be sure to add an image which is engaging. (Do not add a picture of a product bottle for example) Make sure it is a live human shot as shown above, good eye contact, something engaging and catchy. If you need help look to the listings, or email one of us to get assets from the client.
- First make a category targeting/asin targeting campaign.
- Then make a basic keyword targeting campaign.
- Have the bid set at $1.00 to start.
- Click Submit for Review.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon Delays Shipping 30 Days out into April 2020 COVID-19 Corona Impact - Turn on MFN ASAP. Activate your merchant fulfilled capacity in Seller Central ASAP if you are affected by FBA shipments being delayed a month out.
Get Amazon Consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Why do you need a registered trademark on Amazon? Get a Trademark today with My Amazon Guy.
- Accurate brand representation
- Powerful search and report tools
- Ability to remove listings using your brand name
- Brand-building benefits such as Enhanced Brand Content
Do You Need a Trademark?
YES. Every brand selling their products online needs a trademark. A trademark protects your products and your brand. It means you are the legal owner of your brand, and only those who have your permission can use your brand name or logo. Without it, you have no recourse to another person or company ripping off your stuff. If you spend time and money investing in a new idea and don’t get a trademark or patent in place, someone can start selling your exact product and piggy back off your success.
How Does a Trademark Help me on Amazon?
Having a registered trademark allows you to sign up for brand registry on Amazon. Brand registry gives you access to exclusive tools and benefits, giving your products a competitive edge. With Amazon brand registry, you can:
- Have more control over Amazon product pages that use your brand name
- Use exclusive search tools to find possible brand infringement cases
- Remove listings that incorrectly use your trademarked terms or logos
- Strengthen your product listings with Enhanced Brand Content and Storefronts
WHAT IS A TRADEMARK?
Trademarks give you legal claim over your brand names, slogans, and logos. Trademarks are for protecting brand identity; they do not protect inventions or original works such as art or music. Trademarks give you nationwide protection for your brand. Other sellers will not be able to use your trademarked brand name or logo to sell products, unless it’s with your permission.
SHOULD I TRADEMARK BOTH MY BRAND NAME AND LOGO?
Some companies use both a distinctive brand name and logo, so they decide to trademark both. This can be advantageous for certain brands, but both the brand name and the logo would require separate filing, which means double the fees. For this reason, many companies feel that filing a trademark for just their company name provides enough protection.
HOW LONG DOES A TRADEMARK LAST?
Trademarks can last indefinitely as long as you continue to use the mark in commerce. A statement of use needs to be filed 5 years after the registration of your trademark.
WHY DO YOU CONDUCT A TRADEMARK SEARCH?
We run a direct-hit trademark search to make sure that your trademark is not already in use. This saves you the money and trouble of filing and being rejected for “likelihood of confusion”, meaning that your mark is too similar or even identical to an existing trademark. Please be aware that our trademark search is a direct-hit search, and not a comprehensive search.
HOW LONG DOES TRADEMARK REGISTRATION TAKE?
It can take 6-9 months before your trademark is officially registered. You should receive your initial response from the USPTO within 3 months. You can speed up the process by making sure your application is accurate and responding promptly to any office actions sent to you by the USPTO.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
World Wide Depression is looming right now. Amazon is recession proof. Ecommerce will be the first sector to recover. Cash on hand is king. COVID-19 and Corona impact.
Savvy entrepreneurs will go on buying spree in the next 14-60 days buying businesses going bankrupt because they don’t know what to do.
Ammo is out of stock
Gold prices went up $46 today https://www.apmex.com/spotprice/metalprices
New York Times coverage of looming recession
Get Amazon Consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon is pausing inbound FBA shipments until April 5. If your company is able to ship MFN (Merchant Fulfilled) we recommend duplicating skus to offer MFN as an option to customers. When your FBA stock runs out, MFN kicks in. We keep MFN pricing $1 higher so FBA runs out first.
This will maximize your sales during these volatile times. When many competitors stock out, you'll still be selling. If you are already active with MFN no action is needed. Or if your FBA stock has enough inventory to get to April, no action is required.
Additionally - I want to speak to the overall situation. Amazon is seeing extremely high volumes of sales right now. Most businesses are seeing record sales. Your business as well as Amazon are likely to see an increase in demand as consumers stay home and opt to buy online instead of going to a store. Amazon just announced hiring 100,000 workers to help at their facilities. We foresee an increase in demand for the foreseeable future, at least the next 2 months.
Hello from Fulfillment by Amazon,
We are closely monitoring the developments of COVID-19 and its impact on our customers, selling partners, and employees.
We are seeing increased online shopping, and as a result some products such as household staples and medical supplies are out of stock. With this in mind, we are temporarily prioritizing household staples, medical supplies, and other high-demand products coming into our fulfillment centers so that we can more quickly receive, restock, and deliver these products to customers.
For products other than these, we have temporarily disabled shipment creation. We are taking a similar approach with retail vendors.
This will be in effect today through April 5, 2020, and we will let you know once we resume regular operations. Shipments created before today will be received at fulfillment centers.
You can learn more about this on this Help page. Please note that Selling Partner Support does not have further guidance.
We understand this is a change to your business, and we did not take this decision lightly. We are working around the clock to increase capacity and yesterday announced that we are opening 100,000 new full- and part-time positions in our fulfillment centers across the US.
We appreciate your understanding as we prioritize the above products for our customers.
Thank you for your patience, and for participating in FBA.
The Fulfillment by Amazon team
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Project Management is tricky because of all moving pieces. Joined today by My Amazon Guy Project Manager Dustin Fenton.
Is project management different than another field with Amazon?
· New things occur consistently – you must be abreast of new changes and trends with little warning
· Amazon and eCommerce gives the project manager slightly less control than you would have in other industries. It is their site. Their customers. You must adapt to their ecosystem. Amazon constantly throws curve balls.
What kind of tools do you use to be a good project manager?
· Google Sheets are a lifesaver.
· We use sheets in order to track projects, make new listings, track keyword creation, etc. I pretty much find a way to use Google Sheets on a daily basis. I have my own personal sheet which helps me manage some of my projects and time management.
· We use Asana as well for project management. This software is easy to use and allows us to keep track of daily, and weekly tasks. It also allows us to share information and progress with clients, when applicable.
· We use Harvest for time tracking and billing.
· The final tool that I use is my memory. I have an excellent memory and use this to help me check in with every client. For me I think about each client daily and ask if I have done anything for them in the past couple days. If not, I look at my tools and their accounts, see if anything can be done, react and reach out to them.
How do you feel project management is a cultural issue? :
· Project management should be a focus on everyone’s mind.
· Focusing on project management should be done from the top down and part of the culture. If the boss does not have a focus, neither will the employees.
· Managing project management can be tricky.
How does a manager/boss tow the line between micromanaging projects and assigning with no follow up?
· I believe the best approach is to clearly outline expectations and have a periodic checkin with each team member to see how they are doing on their tasks, ask where stress points are, and see where their projects can improve. This leaves the power within the team members hands, while checking in to make sure things are moving alone. Gives accountability.
How do you take your current project management process and continuously tweak it without interfering with the actual work?
· Every business, organization, and agency can improve their processes in project management.
· The key to success is identifying not only protocols, software’s, and tools which foster growth in PM, but also identify employees who excel at this.
· Use these employees to help guide other employees and shape processes.
· Always get feedback from your entire team.
· Listen to feedback from clients as well.
· Your team and your clients (constituents, customers) will help give a clear picture of where your organization is in terms of project management, where you can improve, and strong areas which can be grown upon.
Good project management leads to an increase in output, which leads to more traffic and conversion and sales.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
UPDATE: The Man With 17,700 Bottles of Hand Sanitizer Just Donated Them
"A key political and economic issue, and one that has been debated after every natural disaster for at least the last half century, is this: Should we allow market prices to rise temporarily following disasters and allow entrepreneurial “price gougers” to temporarily play a role of providing critical supplies during the “gap period” at elevated prices, or should we suppress market prices with government price controls?"
An economic analysis of market prices v. price controls post-natural disasters reveals superiority of market prices:
Amazon Cracks Down on Price Gouging, Sellers Hoarding Thousands of Hand Sanitizer:
Get Amazon Consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Merima Makelja is our special guest today, she is the Design Director at My Amazon Guy and has developed hundreds of ASIN A+ enhanced brand content. Thanks for joining me Merima.
Steven: A+ content is now recognized by most sellers as the most important thing they can do to increase sales outside of ad management. So I’m excited to have you talk about what it takes to do good A+ content. For our listeners, if you need help with getting your trademark or brand registry we will link you to other resources. We’re jumping in right where you can access and start making + content.
- So Merima, what does it take to have great A+ Content?
- Images that stand out + high quality graphics + great copy
- Include your best product features
- Why does your product stand out from competitors?
- Include things you may not have had space for in the bullets/images
- What can you say or not say in the content?
- Typical reject reasons?
- Warranty/guarantee information
- Unverified claims
- reviews/testimonials/quotes
- Links or references to other sites - including email addresses
- Includes restricted keywords ( some examples - guarantee, weed, environmentally-friendly)
- We charge $500 to make a design at MAG. Merima - How long does it take the My Amazon Guy team to develop A+ content (4 business day turnaround)
- Is A+ content more about traffic or conversion? (both, explain)
- In terms of best practices, lots of words, or less words?
- A+ content is meant to be visual - include graphics & images but don’t neglect text
- What’s your favorite module?
- Steven: Mine is the product grid comparison
- What are these alt text keywords behind photos? Are they important?
- 100 characters behind each image, help search rankings on and off amazon
- How do you do keyword research?
- Helium 10 kw research on your own product + leading competitors
- Tell me about A+ content A/B testing new feature.
- About finding the right A+ content to boost sales
- Only for high-traffic SKUs
- Run 2 different A+ contents during the same time (6-10 week) - see which A+ has a higher conversion rate and leads to more sales
- Outside of A+ content, you also build websites. What’s your preferred platform? (Shopify, explain why)
- Quick set up, easy UI
- Integration with other sales channels such as amazon/ebay
Support the show (https://www.paypal.com/paypalme/myamazonguy)
NY Times Article: Book a coaching call
"On March 1, the day after the first coronavirus death in the United States was announced, brothers Matt and Noah Colvin set out in a silver S.U.V. to pick up some hand sanitizer. Driving around Chattanooga, Tenn., they hit a Dollar Tree, then a Walmart, a Staples and a Home Depot. At each store, they cleaned out the shelves.
Over the next three days, Noah Colvin took a 1,300-mile road trip across Tennessee and into Kentucky, filling a U-Haul truck with thousands of bottles of hand sanitizer and thousands of packs of antibacterial wipes, mostly from “little hole-in-the-wall dollar stores in the backwoods,” his brother said. “The major metro areas were cleaned out.”
Matt Colvin stayed home near Chattanooga, preparing for pallets of even more wipes and sanitizer he had ordered, and starting to list them on Amazon. Mr. Colvin said he had posted 300 bottles of hand sanitizer and immediately sold them all for between $8 and $70 each, multiples higher than what he had bought them for. To him, “it was crazy money.” To many others, it was profiteering from a pandemic."
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Kevin Strawbridge, an experienced CEO and entrepreneur, joins the podcast and speaks about his history of working with Amazon since 2001 with JCPenney. Kevin has also been the CEO of ClickBank, and a leader of many other companies.
- For our listeners can you tell us about how you and I met a few years ago?
- Kevin and I first met when he was President of MAG Retail Group. Kevin hired me help grow Amazon sales there. Since working together you’ve referred countless of clients our way.
- But you’ve doing Amazon since 2001, talk about your history with that.
- Target website used to be run by Amazon.
- JCPenney
- Back then Amazon was the learner
- Amazon became leag gen, only 5% over lap.
- 72,000 skus
- MAG Retail
- 1-mil skus
- Low skus vs high skus -
- Low skus have to be super targeted
- High sku can shot gun approach
- If starting an Amazon business what would you do?
- Find current company with meaningful value.
- Want to be inventive
- Poll people - 12 ideas I’ve passed on
- How to grow sales right now?
- Hire a consultant
- Landmines can be avoided
- Sales are quicker growth
- Spend time learning or pay for service
- Hire a consultant
- Corona
- Importance of ecom
- Rational vs irrational response
- Once in a 100 year event
- Previous Black Swan events in your business experience
- 9/11 Black Swan
- Impact to business development cycle?
- Run your business like it’s always going to be bad like South West Airlines does.
- What excites you about being an entrepreneur?
- Create something
- Solve a problem
- Save time/money
- Passing ecommerce and business to the next generation
- What book are you reading or have you recently read?
- Built to Last by Bill Callings
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Today I’m joined by a very special guest. She’s the most amazing person in my life, mother to my 3 children, and head of our house, my wife Emily Pope. Thanks for joining me Emily.
I’m rather excited about this episode. I predict it will be the most liked episode we shoot out of our first 100 episodes. This is going to be a little bit of a roast. Because I’ve put Emily through quite the Amazon journey and she’s had to deal with it all. I hope all Amazon sellers share this with their spouses, because it’s all in good fun. So Emily, what’s it like to be married to an Amazon Seller?
We own the brand Momstir. As well as My Amazon Guy.
- Failed products
- Basement full of 9 pallets of goods
- Hot sauce
- Long hours at night talking to China
- Retail arbitrage phase
- Reverse wholesale phase garage full of candy
- 17k on Scotch tape liquidation buy
- Crazy entrepreneur
- Never leave the house
- Excited about Amazon sales holidays such as prime day and 12k days during Christmas season
- What about decorating the Christmas tree
- Christmas gifts are just old products or liquidation
- A lot of other Amazon sellers have empty bank accounts cuz they continually reinvest but that doesn't describe us
- Friends and family to do reviews and testing products
- Guy at UPS store knows my name.
- Romantic date nights he's checking his Amazon seller app for sales
- Fantasizing about private hot sauce labels
- Kids are obsessed with mail trucks because we get packages every day at the house
- Kids making cars out of boxes
- Kids using pallets as play houses
- Now focus on consulting company
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I’m joined by Gregg Rosenfield who is a former Clear Channel executive and owns his own media company. Gregg has been dabbling with Amazon for the past 2 years.
- Clear channel
- Prime Time - 275 employees
- 22 P&Ls. Each newspaper had its own P&L.
- Find the trends.
- You have a plan.
- Budget goes down on paper. Budget to actual. Plan for that month, then what actually happened?
- Top Line Revenue - hard part.
- Control expenses is easy.
- Amazon
- 4 models in Amazon
- Wholesale
- Gregg’s preferred model for his lifestyle
- Retail arbitrage
- Online arbitrage
- Private Label
- Wholesale
- What do you wish you had known when you started out?
- At Clear Channel I had a technical person helping me.
- Wish I had more technical experience.
- What are you curious about right now?
- What’s something you’ve failed at?
- Brand grating issues cost $1,000 to resolve on barbie dolls.
- Amazon.com showed up in buy box on shorts
- What have you enjoyed the most about selling on Amazon
- 4 models in Amazon
- Coming up podcast on practicing not just pontificating
Get amazon consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Selling on Amazon is a game of finding Where’s Waldo. You need a technician to find Waldo. You know how each page has a different setting? That’s Amazon. A marketer is better at running the same playbook over and over again, traffic, and conversion. A technician can troubleshoot anything. Your Amazon company will be far more successful if they hire technicians.
Mar·ket·er: a person or company that advertises or promotes something.
Tech·ni·cian: a person skilled in the technique of an art or craft.
Where's Waldo?
- Troubleshooting brand registry
- Product detail page removals
- Logistics and storage issues
- LTL shipments, ever met a marketer who with no prior amazon experience who has made an LTL Shipment? For a technician it’s just another jigsaw puzzle. To a marketer it’s overwhelming.
- Now imagine telling them go to the warehouse and build a pallet - we’re going to stock out and the warehouse is behind.
- Liquidation
- Algorithm changes
- Ad management is technical not marketing, equation based
- ACOS/TACOS
- Locations to hire talent
- BetterTeam.com - shows everywhere
- LinkedIn got me a great hire
- Local community, Church
- Referrals
- Past companies you’ve worked at
- Local community college - I haven’t gotten this one to work for me yet.
- Can’t get something done, what do you do? Ticket, research, research, test.
- A/B testing
- Things constantly changing
- Stranded inventory
- Alt text keywords of photos - an SEO technical aspect
- Launching new marketplaces
- Reporting
- Europe
- Vat/taxes/customs/imports
- Converting inventory to MFN or FBA. Btw, here’s a great tip - create duplicate skus in your inventory so that if FBA ever stocks out, MFN is already to go.
- Lastpass
- Communication channel use
- Slack
- Skype
- Hangouts
- Vendor Central and Seller Central hybrid approaches
- Refunds and clawbacks. Plug for www.myrefundguy.com to get cash back from Amazon that they owe you.
- Multi-channel fulfillment orders.
- Setting up technology.
Things a marketer will do better at:
- Content production
- Taking a sales call
- Shooting promotional videos
- Creation promotions and coupons, knowing when to do them
- Project management
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon Advertising Attribution Setup.
Amazon took away some nifty stuff with APIs and ability to track sales into platforms like Facebook this past summer. They are now rolling out new tools and functionality to everyone but in a more controlled format called “Attribution” which is in beta for Amazon advertising.
Here’s what you need to do:
- Register for Amazon Attribution
- Accept the invite by email.
- Create user login
- Create tracking ID for product
Help maximize your return on investment (ROI) and grow your product sales. For the first time, you can measure the impact of search, social, email, display, and video media channels based on how consumers discover, research, and buy your products on Amazon. Amazon Attribution’s unique conversion metrics — including Amazon detail page views, purchase rate, and sales — give you a comprehensive view into how each of your marketing tactics contribute to shopping activity on Amazon.
Here’s an example of what you will see when you are registered. A code that can be used to track into Google Adwords:
Support the show (https://www.paypal.com/paypalme/myamazonguy)
I sit down with Andrei Lozovik, owner of New Wave Swim Buoy, a million dollar brand. https://www.newwaveswimbuoy.com/. This guy is the best in the business at crowdsourcing content. He drives more earned traffic through social media so I’m excited to talk to Andrei
- How did you start your amazon business
- What did you learn along the way
- What did you learn in the last week?
- Why have you never been to China?
- What other places have you sourced? (Taiwan)
- So what does your chart look like?
- I’m a one man band.
- How does that work?
- I’m a one man band.
- So how are you the best in the business at crowdsourcing content?
- Content creation
- Crowdsourcing content
- FB ads
- Swag
- Quality of posts
- # of posts a day for New Wave
- Amazon Social / Amazon Postshttps://myamazonguy.com/advertising/amazon-social-adopts-facebook-like-social-posting/
- So what mistakes or trials have you overcome along the way?
- Europe boxing - EU removal fee $11k to remove inventory.
- Removal fees have gone up, covered that in my last podcast.
- California patent or EPA troll?
- Suspended account
- Going to Australia, not expensive mistake. Test and learn.
- Product failures
- Biggest flop?
- Europe boxing - EU removal fee $11k to remove inventory.
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Spider Web Tool:
Yasiv.com is an interesting tool we came across and wanted to share with you called “Yasiv”. You can put in any ASIN (Product) into it and it will spit out all the items connected to the listing. According to the tool it’s an “Amazon visualization that shows similar items based on ‘Customers who bought this also bought…’ data from Amazon.” There’s nothing immediately actionable, so it’s just for insight purposes. You may even find it fun to see what products are connected.
Reviews most helpful not auto sorting to top.
Pinterest Ads:https://ads.pinterest.com
Amazon Attribution:
Be sure to enable your Amazon attribution for it too. https://advertising.amazon.com/amazon-attribution?ref_=a20m_us_gw_aalm
FBA removal order fees:Removal fees are charged per item removed. Typically, removal orders are fulfilled in 14 business days. However, removal order processing may take 30 business days or more during the holiday season and peak removal periods.Disposal fee is now the same.
https://sellercentral.amazon.com/gp/help/help-popup.html/ref=ag_200685050_cont_xx?ie=UTF8&itemID=200685050
New Tracking automation for Multi-Channel Fulfillmenthttps://sellercentral.amazon.com/gp/headlines.html?id=2882308250231093773&ref=nslp_all_1_2882308250231093773_ttl
Introducing a tracking website for Multi-Channel Fulfillment orders
Multi-Channel Fulfillment (MCF) sellers and their customers can now use a new tracking website to get real-time updates on the location of their shipped packages.
Sellers and customers can visit Swiship any time to enter the tracking number provided when the order is shipped and get the latest updates. The site provides tracking information for all MCF orders, regardless of carrier.
- For customers: Shipment notification emails will link to the tracking site. To make sure your customers get these notifications, provide their email address during fulfillment-order creation.
- For sellers: After the order has shipped, the tracking number in the Shipping section of the Order Details page will link to the tracking site.
With MCF, you can sell products on your own site or another e-commerce site, and Amazon will pick, pack, and ship those items from your inventory stored in our fulfillment centers. To learn more, visit Fill orders from other sales channels (Multi-Channel Fulfillment).
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Amazon has gone from 2 day shipping to 1 day shipping to PRIME NOW. Selling on Amazon is no longer just about listing a product. Non-sophisticated sellers are going to go under, and sell to other complex selling machines.
You need to open up manufacturing in the USA right now.
You need to get in on all the new programs:
- Social Posts
- Feedback Whiz https://www.feedbackwhiz.com/?r=v4er9qat
- Helium 10 https://crushtrk.com/?a=427&c=7&p=r&s1=
- Shipping to Canada from USA FBA
- New Beta Display ads with Retargeting and Past Purchasers
Consulting at www.myamazonguy.com
Support the show (https://www.paypal.com/paypalme/myamazonguy)
Learning is a rather difficult thing to do.
· Information over load.
· Distractions
· Took me a few days to learn how to setup a podcast recording.
· Theory vs practical knowledge to actually go execute
I have a youtube channel with more than 100 videos answering technical questions with tutorials on how to do stuff within Seller Central. There are dozens of topics that I’m literally the only person on the internet who has a video on it. I know this because clients tell me my video was the only source of information.
This is why I’m starting this podcast. The difference between this podcast and my youtube videos is the videos are straight to the point technical show and tell. This podcast will be how to tutorials mixed in with story telling, inspiration, and lengthier diatribes on how to move the needle selling on Amazon.
Life story
- BS communications at Weber State. Debate team, beat Harvard’s B team.
- TV reporter.
- MBA
- Decade of ecommerce experience on the corporate side
- 4 back to back failed startups.
APMEX 10-million unique visitor increase. Go to SEM Rush right now and type in APMEX, Alpha Papa mike echo x-ray dot com
- Side hustle consulting
- Agency was born
Support the show (https://www.paypal.com/paypalme/myamazonguy)