How'd She Do That?: Recent Episodes

Emily Landers

Have you ever looked at different women's careers and thought, 'How'd She Do That?' This encouraging and fun podcast is answering that question in each episode while speaking to women who have created inspiring careers and lives.

Join host Emily Landers as she connects with guests from a wide variety of industries and stages of life.

You'll be inspired every time you listen! Become a Paid Subscriber: https://anchor.fm/howdshedothat/subscribe Support this podcast: https://anchor.fm/howdshedothat/support

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For over 10 years, millions of viewers counted on Carmindy to teach them about the latest beauty tips and tricks on TLC’s hit show “What Not to Wear” but what really inspired her viewers was her confidence-boosting attitude towards all people.

Carmindy taught them how to see their unique beauty and stop any negative commentary going on in their heads. She showed that all people, of all ages, possessing all types of features had the right to love and celebrate themselves.

Since her Southern California childhood, Carmindy dreamt of traveling the world doing makeup and meeting inspiring people. Through hard work and an unstoppable attitude, she made that dream a reality. As a top makeup artist in the fashion industry for over 30 years, she’s worked her magic on photo shoots all over the globe from Paris to Brazil.

Her work can be seen on the editorial pages of magazines such as Allure, Elle, Cosmo, Vogue, Conde Nast Traveler, Town and Country, InStyle, O, Essence, Marie Claire, Bazaar, Glamour and many more.

She resides in New York continuing her work as a founder, makeup artist, beauty/lifestyle expert, author, influencer, and entrepreneur.

Carmindy is a public speaker on women’s empowerment and a regular guest on Good Morning America and The Today Show.

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Today's guest is Cindy Morris, President and CEO of Dallas Market Center. DMC is a global business-to-business trade center and the leading wholesale marketplace in North America connecting retailers and interior designers with top manufacturers in home décor, furniture, gifts, lighting and fashion. Inside its dynamic, five million square foot campus near downtown Dallas, nearly 200,000 customers from all 50 states and 85 countries seek industry trends, business education and new products via open-daily showrooms and from exhibitors participating in trade events held throughout the year.We know listeners will love this LIVE recording from market earlier this year with Cindy and Emily!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Amanda Khouri creates living spaces that explore the juxtaposition of the classic and the unexpected. She is guided by a belief that sophistication and practicality can co-exist harmoniously, and weaves equal parts of both into each of her projects.Drawing inspiration from the unique interests and personalities of each of her clients, Amanda intuitively breathes new life into found or inherited heirlooms and skillfully blends eras, styles, colors and objects to deliver deeply personal homes that aim to delight and endure. Amanda’s work has been featured in the Wall Street Journal, Southern Living Magazine, Atlanta Homes and Lifestyles Magazine, The Tennessean, and StyleBlueprint. Prior to opening her eponymous firm, Amanda spent half a decade as co-owner and principal designer of Murray Khouri, where she participated in the Southeastern Showhouse in Atlanta in May of 2022. Amanda is based in Nashville, TN and is currently working on projects throughout the Southeast and beyond.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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SDCO Partners was founded in 2009 by designers and owners Amy Pastre and Courtney Rowson. Since their founding, they have built a national and international presence, garnered awards and accolades, reimagined brands, and redefined industries by cultivating new ways of seeing through design, strategy, and story.

SDCO Partners uses these daily practices and guiding principles for the way we operate, act, create, and communicate. We know listeners will enjoy hearing more about their philosophy in today's episode and on their website which you can visit here.

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A master esthetician for 28 years, Angela Caglia, has spent more than 30,000 hours practicing and perfecting her craft. Trained by paramedical skincare experts in France and guided by leading stem cell scientists, chemists, and her robust knowledge of ingredients, her unique approach to skincare is grounded in biocompatible treatments that utilize naturally occurring ingredients and cutting-edge skincare technology to protect the skin barrier while delivering transformational results—all without ever sensitizing the skin.

All Angela Caglia formulations are void of harsh ingredients of any kind and mimic natural skin composition, using
a proprietary blend called Lipid-Lock Technology™ which imitates the molecular structure of sebum to hydrate and balance the skin while soothing the lipid barrier, as well as BIOMSC™, a patented proprietary blend of extreme protein-rich human stem cell conditioned media with clinically proven lab-grown growth factors, potent exosomes, and procollagen peptides without any human DNA.

With A-list celebrity clients such as Barbra Streisand, Helena Christensen, Camila Morrone, Riley Keough, Sting, and more as proof, Angela is leading the way for a new era of clinically proven better-aging skincare that works intuitively with your skin’s health, not against it.

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In today's episode, Emily updates listeners on the growth of HSDT through the podcast and the shop.

She also shares professional and personal updates we know listeners will enjoy hearing. As always she shares a positive outlook on the different stages and seasons of life listeners may be walking through.

We can't wait to hear what you think of today's episode! Emily also walks through certain aspects of the shop so if you have your phone with you while you're listening head to shophsdt.com to see some of the products she mentions.

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Meghan Guffey spent a decade in New York City working in advertising sales and brand partnerships until she eventually settled down in Dallas, TX in 2020 to start a family with her husband Peter. Outside of work, family, fashion, and travel have always been her greatest passions, with Europe serving as her main source of inspiration.

Once Meghan became a mom, she channeled her passion for fashion into childrenswear and often found herself shopping across countless websites to find chic, European-inspired styles to match her own personal style. She and friends felt there was no single destination that offered the specific European aesthetic of polished and practical pieces that transition throughout seasons and take your child from playtime to dinner. She found herself seeking out under-the-radar European brands on her travels and via Instagram, but wanted to shop them all in one place. This led her to dream up a European-inspired, highly curated destination built for a discerning female shopper who wants complete outfits, an intuitive and modern user experience, and a seamless checkout. This woman does not want to be inundated with endless new arrivals and brands; rather, she wants a thoughtfully curated assortment, a pleasant experience, and to walk away with pieces that her children can wear on a daily basis. The Bea Colette customer wants her children's style to complement her own.

Over the past year, Meghan has worked tirelessly to source and refine the right selection of brands, price points, and styles that make Bea Colette what it is today. We are so grateful to have you on the site and welcome your feedback on the brands and styles you'd like to see!

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Today's guests will inspire your eye for design and beauty!

Christina Samatas and Renee DiSanto founded the Park & Oak interior design studio in 2015. They are known for creating homes that are visually stunning, yet functional and comfortable. Their work, rooted in the art of timeless style, is driven by the belief that design can be used to create feelings of comfort and happiness. It combines the best of their individual aesthetics for a unique look.

Christina and Renee have a creative energy that is engaging to work with. Using beautiful and unexpected sources of inspiration, they work collaboratively with clients to create spaces that thoughtfully honor the spirit and traditions of their owners.

They work on new construction, renovation, and furnishing projects across the US. We know listeners will enjoy this episode and catching up with our host, Emily in the introduction! As always you can find us on social @emilylanders and @howdshedothatpodcast for any questions or follow-up you'd like to share!

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Proper Portraits started like most businesses—creating a thoughtful solution for an unfulfilled need. Anne Caroline and her husband were looking for an affordable portrait option for their son to capture his personality at a young age. While they were (and are!) very interested in commissioning an oil portrait, they knew he was not at the right age to make such an investment. Hence, their portraiture search began, but they never found exactly what they were looking for. Anne Caroline has a background in art and graphic design, so she knew there must be a way to combine digital editing with hand artistry to produce something similar to what we had in mind. After multiple stylistic versions and variations, she and her loved the final result!They then began creating for friends and family, and in 2022 and launched the Proper Portraits website to create for anyone considering a custom and timeless portrait. Their team offers portraits for all ages and seasons of life, as well as your furry friends. While their process will never replace hand-drawn works of art, Proper Portraits is a thoughtful, attainable alternative with a quick turnaround.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Jennifer Hunt’s Dogwood Hill is representative of all the ways her products can be enjoyed: a church for weddings and baptisms, a tearoom for social gatherings, a pond for summer celebrations, a town square where shops and entrepreneurs can be found, and homes where parties are planned, rooms are decorated, and holiday cards are addressed. Each detail has been thoughtfully considered with our community in mind.

Dogwood Hill's story began in late 2014 when Jennifer Hunt—a busy mother of two who moonlights as an accountant and an art dealer—waited a touch too long to order her holiday cards. Like many busy women before her, Jennifer found that booking an artist to create the hand-crafted cards she wanted was not a possibility.

She took to the web, but her efforts were futile. No one was delivering online customizable calligraphy and art-driven holiday stationery. That is when the idea sprung for a website where discerning customers could go for cards that were thoughtfully and gorgeously created featuring art by real artists. No need for pricey design fees, lengthy production times or settling for the mass-produced.

With its collective of thirty artists (and growing!) and its team of in-house graphic designers who bring the art to life through thoughtful product design, Dogwood Hill is able to supply products within ten days that are as unique as the intended recipients. With each artist's distinctive style, you’ll find an item to suit your taste.

Artwork is created by hand, the paper is luxurious and, to ensure your photo-based cards feel truly your own, we’ve made it easy to upload photos and personalize messages. No detail is overlooked.

They believe stationery should reflect the sender’s personality and delight the recipient and that is what we strive to deliver through Dogwood Hill: Design-driven cards that inspire.

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Julie Bennett and her husband, Chris, are passionate about how to combat our loneliness epidemic, build deep connection, and fight for (not with!) the ones you love, no matter what challenges you face.

In a time when so many suffer from isolation and it feels like developing authentic relationships and true belonging is harder than ever, Chris and Julie Bennett invite you into their story to discover why we were meant for togetherness and why it's worth facing any amount of hardship to keep our faith, families, and communities at the center of who we are.

When Chris and Julie and their four kids moved from Norman, Oklahoma, to Los Angeles (which just happened to be one of the most disconnected cities in the United States), they knew they were setting out on a great adventure. They’d be leaving behind the church they had pastored, the comfort of their established community, and the familiarity of their daily routines, but the new city promised to bring some much-needed change.

What they didn't expect was how this adventure—complicated by a cancer diagnosis, a relapse, and a pandemic—would challenge their notions of what it means to care for each other well, both as a biological family and as part of a broader community.

Rebelliously hopeful, the couple will take you on their harrowing journey as they show how family—whether biological, adopted, or chosen—is the greatest risk you'll ever take, the best reward you'll ever gain, and an essential part of what makes us human.

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Today’s guest is New York City based artist Clare Spooner. Clare’s a painter working in watercolor and oil and she also accepts commissions for custom paintings. Clare lives and works in NYC and travels often, usually to her home state of Virginia or to Europe. And when all else fails, she takes a visit to the Met for a little escape! Art history shapes much of her art, and she’s always aiming to continue her education. Emily and Clare discuss her inspiration for her art, upbringing, and all that’s to come in today’s episode of HSDT! Brought to you by shophsdt.com. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Jordan Soderholm is co-founder and chief growth officer of Ranger Station, an American heritage fragrance brand founded in 2015 with husband Steve Soderholm, and founder of Nashville Candle + Supply, a private label and custom candle manufacturing company established in 2021.

A native of Knoxville, Tennessee, Jordan came to Nashville in 2009 to study marketing and fashion merchandising at Belmont University. During her sophomore year of studies, Jordan began a full-time position at ABLE, which was then a start-up fashion brand and social enterprise supporting women in Africa through the creation of leather handbags and accessories. She stayed with the company through graduation and for a decade, minus a two-year hiatus as an independent wardrobe stylist, working her way from intern to fashion director and helping to establish the global brand it is today.

Along the way, Jordan was watching Steve dabble in candle making while home between gigs as a touring professional drummer. Her keen business sense and entrepreneurial spirit helped recognize the business potential in the hobby and she worked after hours to help Steve get the brand off the ground in 2015. In 2021, she left ABLE to work with Ranger Station full time and to take the brand to the next level. It was then that she also founded Nashville Candle + Supply, a boutique private label and custom candle manufacturing company with clients worldwide.

Today, Ranger Station is growing rapidly but thoughtfully. Ranger Station products are available for purchase from retail partners across the United States, Canada and the UK, as well as their flagship store in Nashville’s 12South neighborhood opened in July 2023. Ranger Station also unveiled its first artist collaboration in the summer of 2023 with Noah Kahan, the folk singer/songwriter from New England, to bring to life his third LP, “Stick Season” – a candle that sold out in a record 24 hours with over 1,000 people on the waitlist. Collaborations with ERNEST, The Band Camino, Lauren Akins and Thomas Rhett and NEEDTOBREATHE followed, with others in the works. The brand has been featured in Esquire, Cosmopolitan, Architectural Digest, Cowboys & Indians, Byrdie, WWD, Who What Wear, The Strategist, PEOPLE, Southern Living, Billboard and countless other publications.

Aside from Ranger Station, Jordan chases around her two young children with Steve, and enjoys gardening, reading and styling through her Substack “You didn’t ask.” and other endeavors.

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Likely our favorite Emily's Edit yet! Sharing more about the team here at HSDT, shop updates, and what's on the horizon. Our DMs are always open as is our new Social Club Channel on IG! Connect with us @howdshedothatpodcast on Instagram and don't forget to join our newsletter linked in our highlights on social. We will talk to you soon!FOLLOW EMILY ON INSTAGRAM ⁠HERE⁠.FOLLOW HSDT ON INSTAGRAM ⁠HERE⁠.JOIN OUR NEWSLETTER (EMIL'YS EDIT) ⁠HERE⁠.SIGN UP FOR OUR SHOP EMAILS ⁠HERE.⁠--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guests and new shophsdt.com brand, Jen and Mel, are the sisters behind LeMel. They've always loved to play with each other’s style and they love, love, love helping clients find a first (or latest!) piece to add to your jewelry stack.Anything that’s available in their shop is something they love, would wear themselves, and probably test-wore for so long that they didn’t want to give it back anyway. Stylish, collectable jewelry for everyday wear – that’s what they always come back to. It’s what they had in mind when they started LeMel in 2015, and it’s what still drives them today.From their part-time jobs at a hometown jeweler to their extremely humble beginnings on Etsy – they couldn’t have dreamed of what LeMel could and would become. Thanks for coming along with us. (And for looking so great while you do it!)We know you'll enjoy this episode brought to us by Dallas Market Center!FOLLOW EMILY ON INSTAGRAM ⁠HERE⁠.FOLLOW HSDT ON INSTAGRAM ⁠HERE⁠.JOIN OUR NEWSLETTER (EMIL'YS EDIT) ⁠HERE⁠.SIGN UP FOR OUR SHOP EMAILS ⁠HERE.⁠--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Angela Vranich, the co-founder and Chief Product Officer of Little Spoon, the leading DTC brand and first end-to-end platform for kid’s nutrition.

Today, Angela and her team are responsible for feeding millions of babies and kids each month, which is no small task. But just 6 years ago, Angela and her partner Ben didn’t have any customers - just an idea: to completely reinvent the baby food category, and make it something that parents could feel good about feeding their littles.
For me, you, and many of our listeners, the heavily preserved, shelf-stable baby food options we grew up eating were likely canned and jarred before we were even born! Launched in 2018, Little Spoon set out to change that by creating a clean, nutritious and convenient product that would nourish kids and make parents' lives easier - and revolutionize a category that shockingly hadn't changed in almost 100 years.

Today, the brand has scaled dramatically to offer food options for kiddos 6-months old to 10-years old, and has created an online community, Is This Normal? with modern advice and support for today’s generation of parents, which reaches nearly 2 million subscribers.
Angela is the brain behind the brand and all of the foods you see Little Spoon offer today, working to create options that will appease parents and picky eaters from their first bites through their big kid years. We know you'll love hearing her story brought to you by previous guests, Meli's Monster Cookies!

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To celebrate our 200th episode and 4 years of How’d She Do That, we are showcasing our very own Emily Landers.Emily Landers is a host, author, and entrepreneur. The native Texan, who graduated from Baylor University with a BA in Communication, Class of 2013, moved to New York City upon graduating and began her career interning at Footlocker, Inc. She then held various roles in Public Relations and Marketing before moving back to Texas to help launch a social media marketing company as their CEO.Emily moved to Southern California in 2015 after marrying her husband, Luke, who attended Pepperdine Law School. After having multiple “How’d She Do That?” conversations while mentoring college students going into post-grad, it dawned on Emily that many of these conversations would be encouraging for many women to hear.Emily started HSDT in 2020. Her weekly episodes inspire thousands around the world and she continues to speak, write, and share intentional conversations in hopes of inspiring other women to do the same in their own lives.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Designed by Claudia Garrard and handmade by the 38 trusted seamstresses who comprise our sewing room, Lenora's offerings bear an unmistakable, unparalleled mark of quality. The story of Lenora is a special one. It all started with Dina Yang, a pioneering Vietnamese designer whose expertise and superior craftsmanship set the industry standard. Eventually, Claudia took the reins, excited to build and grow the brand to reach an even wider swath of women. Today, she continues to elevate Lenora through new offerings, expanded collections, and ever-strengthening relationships with the legions of women searching for a certain level of care and attention to detail that has become increasingly rare in the nightwear market. For first-time and longtime clients alike, the spark of recognition when they find what they’ve been longing for in Lenora is instant, and an enduring connection is born.After all, we outfit the moments when women are most essentially themselves—the times when they unwind, recharge, sleep, become mothers, nurture family, find refuge, cultivate calm, seek solace, dream dreams… Lenora is a tribute to personal well-being through quality, comfort, and a bit of permissive indulgence. Stitch by stitch, yard by precious yard, Lenora shapes the wardrobe for life’s most unguarded and intimate moments. That requires trust. And care. And a commitment to service and excellence in an industry that often prizes profit above people. We never confuse the two. From Lenora’s sewing room to our clients’ closets, our mission is to lift up and support all of the women in our orbit.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today, I am sharing more insight into our conversations from last week and this weekend, that we had on social media.

I loved hearing anonymously from so many of you about your businesses, sales, and growth online. It continues to be a fascinating topic and one I am looking forward to continuing to discuss.

As always, if something stands out to you or you want to chat more, my DMs are always open!

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Emily update! Emily shares recent podcast recordings and discusses the surprising income many influencers are sharing with her anonymously on social media. She also discussing growing HSDT’s email marketing campaigns and encourages listeners to reach out should they ever want to continue these conversations offline. The HSDT team is wishing you a wonderful weekend!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest is fine jeweler, Monica Rich Kosann. Monica started out as a photographer many years ago capturing her client's stories through film (she was the primary family photographer for multiple celebrities). She then started gifting her clients vintage card cases with their photos as a thank you and from there began designing lockets. This spawned her eponymous jewelry line that has been around for nearly 20 years with the locket as the cornerstone of the brand. Sold in Bergdorf Goodman, Neiman Marcus and countless fine jewelry boutiques around the country, Monica Rich Kosann is a well-known luxury label that Monica started completely on her own. It's B-Certified (the first in the luxury industry to achieve that status), is run by a team of women and has become an incredibly successful business with collaborations with 18-time Grand Slam Tennis Champion, Chris Evert, on a line of tennis bracelets, Netflix on a partnership around Bridgerton and more. We know listeners will enjoy today’s episode brought to us by shophsdt.com! It’s one you’ll want to share with a friend! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Lila Limon, the visionary behind Squeeze De Citron®, serves as both the founder and creative director of this vibrant line of handcrafted bags and totes, skillfully brought to life by Mexican artisans.Nestled in the picturesque Old Greenwich, CT, she passionately curates all in-house designs, infusing each creation with her unique touch and creative flair. Her journey began in Mexico City where she was born and raised. Lila has always had a vast fascination with the world of color since she was little. As a teen, she had a wide range collection of Care Bears and Lip Smackers. Who would have thought that one day it would translate to Squeeze De Citron®?Following her graduation with a Bachelor of Business in Mexico City, Lila's educational journey took an exciting turn as she pursued further studies at The Fashion Institute of Technology in New York. Lila realized there was a niche in the market for accessories that bring joy and happiness through intense colors, and interesting patterns! Handmade, by Mexican and Guatemalan artisans, much of the Core, the Capsule, and the Lemon Drop Collections are made of 100% recycled plastic. Not only is the company supporting artisan communities, but it is actively supporting the health of our planet too.Squeeze De Citron® bags represent the work of talented Mexican and Guatemalan artisans. It takes full dedication and cultural talent to create these lifestyle bags. Each core bag takes an entire week to create, with an additional 3 days dedicated to creating the handles.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest, Nicole Brewer, is the founder of Classic Whimsy!Classic Whimsy (formerly called “smocked auctions”) is a leading D-to-C retailer for infants and kids clothing, specializing in smocked and everyday pieces for celebrating all of life’s special moments.Nicole leveraged a handful of social media followers who were drawn to her smocked clothing pieces into 700k social media followers and an e-commerce site selling both private label and other brands nationwide.We know listeners will love hearing more in today’s episode, brought to us by shophsdt.com!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest is Emily Hostetler, Co-Founder of Heaven on Earth festivals. Emily is native of Boulder, Colorado, is a dedicated music and art enthusiast and mom of four. She loves traveling and being outdoors whenever possible. With dual degrees in music and art, she seamlessly intertwines her creative passions while homeschooling her kids and spitting time between Connecticut and Texas. Formerly running Paper Moss, her thriving custom stationery company for over a decade, Emily now channels her entrepreneurial spirit into curating unforgettable retreat experiences as a co-founder of the Heaven on Earth festival! Today’s episode is brought to you by shophsdt.com use code Luke for 10% off your first order!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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I am so excited to share that previous guest Nicola Bathie is live on our shop! Listen in as I give you all an update on the podcast, as well as new brands arriving on the shop, my most recent purchase, and opening my DMS for any specific topics that I can cover that would be helpful to you all! As always, thank you for your encouragement and excitement around all things HSDT!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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We’re thrilled to share that today’s guest is the founder of Sea Bags, Beth Greenlaw. Sea Bags are born as sails and transformed into nautically inspired totes and accessories that bring their customers great happiness. You see, they believe that sails soak up sun, salt, smiles and adventure.Of course they clean their sails before they make them into bags, their materials retain the essence of what they once were, where they've been and what they've done. It's this previous life that makes each bag unique.Each Sea Bag is meticulously designed, sewn and finished by skilled Maine craftspeople: world-class sewers, artists, graduates of top-notch design schools. The thought, care and skill that goes into each bag is evident. Sea Bags carefully select and cut sails, taking into account unique stitching details, grommet holes and, occasionally, treasures like tell-tales. Each sail panel is completely unique. They hand-splice the rope handles. And skilled stitchers finish the bags with great care. We know listeners will love today’s episode! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Sharing a personal update with you all as well as the inside scoop on recent recordings and all things email marketing for shophsdt.com! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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When she was four, Soon’s family fled Saigon at the end of the Vietnam War. After a perilous 12 days on a boat and another six months at a refugee camp, the family ultimately settled in Fresno, California, sponsored by an uncle who had fought for the South Vietnamese. Her parents’ determination to create a successful life in America by becoming entrepreneurs inspires and defines Soon to this day. Soon has co-owned several PR/marketing firms including Luxe Communications, which she founded, and Centigrade a marketing, communications and events company with several offices in North America and Europe. Her global brand communications experience includes developing strategy for many of the world’s top brands, including Lamborghini, Ducati Motorcycles, eBay Motors, Black River Caviar, Xellent Vodka and Breitling watches. Since 2016, Soon has overseen Hagerty’s brand strategy in support of the company’s stated purpose to save driving and fuel car culture for future generations. In 2022, she was named one of the U.S.’s “Top Women in Communications” by Ragan Communications for her work in transforming the Hagerty brand. She played a lead role in transforming Hagerty from a local specialty insurance company operating in a basement to a global publicly traded lifestyle brand for car lovers that joined the New York Stock Exchange (HGTY) in 2021 with a value of more than $3 billion. A believer in “doing good by doing well,” Soon is founder and co-owner of The Good Bowl, a mission-based Vietnamese restaurant in Traverse City, Michigan, that donates $1 per bowl to charity. She is also the creator of “Help in Heels,” a women’s volunteer group, and “Running in Heels,” a women’s entrepreneur group. Soon is married to McKeel Hagerty. Together they plan to launch a non-profit to support women entrepreneurs nationally. Of everything she has done in her life, Soon is the most proud of her daughter Ava and her step-daughters, Olivia and Sophia.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Sophie von Oertzen, the founder of Sophie Williamson Design.Throughout her childhood, Sophie witnessed numerous scenes of Gastfreundschaft at joyful dinner parties with her parents’ friends, family holiday gatherings, and society events. And it’s those memories of listening in on the buzz of conversations and raucous laughter shared at parties and over candlelit dinners that she’s on a quest to emulate today.For Sophie, making a house a welcoming home isn’t about following the latest design trends or subscribing to fashion norms. It’s about challenging the status quo and letting your own authentic style shine—an aesthetic that signals to guests that they can do the same. It’s in the warm lighting diffused through a beautiful lampshade or an intricately set table adorned in vibrant colors that welcomes every diner. It’s in the details, the tasteful trim of a pillow or the delicate pattern of a napkin, that shows a guest you care enough about them enough to share your very best. We know listeners will love listening to (and shopping) Sophie’s story!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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No notes, just me thinking of you all, and sharing what’s on my mind! In this 15 minute clip we’re chatting all things business, shophsdt sales, longevity and securing podcast sponsors.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Natalie Holst, Founder of HOLST + LEE. HOLST + LEE believes jewelry can be the most transformative thing you can wear. These words spoken by the iconic Iris Apfel is the core principle and inspiration for Natalie's company. Their collections are inspired by the vivid colors of art, music, nature, and the symbols that make life beautiful and fun. HOLST + LEE was founded by Creative Director, Natalie Holst, in New York City in 2012. Before launching HOLST + LEE, Natalie trained with Proenza Schouler and Marc Jacobs by day, and by night she worked in the hub of New York’s nightlife scene, where she witnessed the best in outrageous cutting-edge fashion. Craving a fusion of art, texture and fresh design in accessories that she couldn’t find anywhere else, Natalie started making her own jewelry, which captured the attention of everyone she came in contact with. It comes as no surprise that she quickly made the leap to introduce HOLST + LEE, which has grown exponentially since.We know listeners will love listening to today's episode! Brought to us by Texas De Brazil.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest is Laura Park of Laura Park Designs. A self-taught artist, Laura’s passion for painting began in her childhood as she explored the world of color in her grandmother’s art studio. Laura took to painting full-time in 2012, pulling inspiration from her travels and personal experiences. Before long, Laura’s art started to gain recognition, leading to features in several well-known galleries in Charlotte, Raleigh and Atlanta.Laura Park Designs launched in 2016 after Park began photographing her art and creating digital patterns that could be transferred onto textiles. Creating pillows from her vibrant signature patterns, Laura launched her designs at the New York Now trade show and the brand took off. What began with pillows has now carried over into wallpaper, lifestyle accessories, tabletop décor and more!Laura’s flagship store is located in Charlotte, NC where she resides with her husband Trip Park, also an artist and cartoonist, their four children, and three dogs.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Happy Easter Weekend! In today’s quick 10 minute episode, I am sharing an update on why I have decided to put our Patreon channel on hold, how excited I am to focus on our e-commerce, and a personal update as we buy our first house! I am taking time to sit back and enjoy this holiday weekend! I hope you can do the same. I’m thankful for this community! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest, Katy Allen, is the founder of Artful Agenda! When Katy started Artful Agenda, she didn’t know a thing about creating a digital product or service. Katy had to meet with a lot of people, ask a lot of questions and work a lot of long nights, but she wouldn’t change a single minute. Creating Artful Agenda has been the most exciting and rewarding professional experience of her life and we can't wait for you to hear the story behind the brand today. It’s her passion project, and nothing makes Katy happier than watching it help other people live fuller and more inspired lives. She hopes we love using it as much as she loved creating it. Today's episode is brought to us by shophsdt.com! Shop Emily's curated picks and pick up where you left off with our incredible previous guests! New products are being added weekly. Head to shophsdt.com for all of your shopping needs.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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A quickly hello from our host sharing about a recording she had today with an upcoming guest, all things shophsdt.com, and her next shop update happening for this weekend’s customers! Enjoy! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Nicole Newhouse, CEO of Solly Baby, the sustainably sourced baby wrap, made of 100% certified TENCEL™ Modal. The brand has gained a cult following over the years with rave reviews and has even been named “best wrap” by the New York Times and Glamour. We know listeners will enjoy getting to know Nicole in today's episode and hearing how one of our favorite brands continues to grow.This episode is brought to you by ShopHSDT.com. The ultimate conversation-inspired e-commerce collection, connecting our listeners to some of our favorite previous guests, and their products, all while providing listeners with a one-stop to shop all things female-founded brands!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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I am really excited for you all to hear tomorrow’s episode with Nicole Newhouse, CEO, of Solly Baby! In the meantime, join me over on Instagram as I share a shophsdt.com tour and a link to sign up for our newsletter! Talk to you soon xoxx--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Hi everyone! Sitting here on a Saturday morning and wanting to connect with you! Recapping the week that was, and sharing all of the incredible products that we have added over to Shophsdt.com. I love you guys and can’t wait to talk to you soon!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Love Shack Fancy Founder, Rebecca Hessel Cohen.Rebecca has built an ultra-feminine empire with her lifestyle brand full of florals, bows, and lace. As a former fashion editor, Rebecca honed her style and aesthetic before designing her signature 'Love Dress' which was created for her bridesmaids in 2010. This style dress would then become the foundation for the LoveShackFancy brand which launched 3 years later (in 2013) and the beginning of the global business which now includes 17 stores and wholesale partnerships with nearly every major retailer. Rebecca and LoveShackFancy just celebrated its 10-year anniversary and continues to grow at a rapid rate with numerous successful partnerships and collaborations under its belt, including Gap, Pottery Barn, Bogner, American Girl, Larroude and more. It continues to expand categories, growing from its foundation in ready-to-wear to a full lifestyle brand with LoveShackFancy beauty launching this past September.This episode is brought to us by ⁠Glimpse Guides⁠. Use code Glimpse20 for 20% off your order! Thank you Jordan and team for sponsoring today's episode!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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We are so excited about tomorrow’s episode with Rebecca Hessel Cohen, sponsored by Glimpse Guides! Get ready to listen in and don’t forget to share the episode with a friend. Emily shares a brief update here on all things Shop HSDT and encourages listeners to reach out should they have any questions for her over on Instagram @EmilyLanders. We love our HSDT community!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Katie Davis is a Houston-based interior designer focused on all aspects of residential design. She takes a practical approach to her work, emphasizing the idea that a home should be truly lived in above all else. Her portfolio is filled with stylish spaces that nod to a new-traditional aesthetic while maintaining a sense of modernity and an eye for today’s trends. Katie’s appreciation for design started from a young age, when her family undertook a major remodel of the home. She observed her mom and an interior designer work together to develop, coordinate, and implement a shared vision for her family’s home—an imaginative and collaborative process that still resonates with her today. And so began her love affair with beautiful spaces, and quality furniture, fabrics, and materials. Life, however, took Katie in a different direction. Upon graduating from the University of Texas, she went on to attend law school. During her years as a practicing attorney, design remained a favorite hobby, until she fully embraced her second life, and her first love, launching Katie Davis Design in 2018.She currently resides in Houston, with her husband and two young kids. Her own growing family serves as the foundation for her designs, creating beautiful, vibrant living spaces that are comfortable, timeless, and can transition easily to the next phase of a client’s life. Katie Davis Design has been published in numerous publications including Southern Living, House Beautiful, Luxe Interiors + Design, Domino, This Old House, Modern Luxury Interiors Texas, Houston Chronicle, Real Simple, and Homes & Gardens.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is BIOLYTE CEO, Jesslyn Rollins. Biolyte was invented by Jesslyn's father as an "IV in a bottle". Thirteen years ago, he realized hydration drinks are not effective for severe dehydration. Jesslyn's mom was battling breast cancer and she couldn't keep up with her chemo treatments without getting IV bags because she was so dehydrated. BIOLYTE was created and now provides the medical benefits of an IV bag to many, helping them feel better no matter what they are facing. Jesslyn is leading the company with over $22 million in revenue and drinks in 20000 locations. From sales to marketing plans, Jesslyn has done it all!We know listeners will love hearing her story!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is the CEO of Mg Biologics, Sarah Meyer Thompson. Sarah's father, Mark Meyer, started Mg Biologics in 1999. It was here at Mg where she learned about antibodies, performed research trials, and launched new products for the equine neonatal industry.

Mark remains involved with Mg as Chairman of the Board, however, he has passed the CEO reigns (horse pun intended) to Sarah. She is honored to be leading Mg Biologics as they press forward.

Their products are focused on how to benefit your animal’s health, from neonatal to critical care needs. This includes plasma, IgG, antibody products, and antivenom for equine and canine. They believe (and research shows) that antibodies (and antivenom) are beneficial in reducing the duration and severity of a disease or in arresting the disease entirely. More importantly, Mg proudly continues in the spirit that Mark founded nearly 20 years ago: “Of the principles that we hold most dear, we consider customer service to be especially satisfying. Even to say it more clearly; sometimes when things don’t go right (because sometimes they don’t) we make an extra effort to see that the customer is taken care of. We are fanatical, intense, wound-tight, and high-strung on this point.”

This month's sponsor of HSDT is Anna Bradshaw Content Co. Anna Bradshaw Content Co. helps brands grow online engagement loyalty, and conversations through smart content marketing. Go to annakbradshaw.com to learn more!

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Today's guest is Mary Ellen Coyne is the CEO of American sportswear brand J. McLaughlin – she is a fashion powerhouse, and mom of three with an effortless style and clear vision for growth. Mary Ellen has decades of merchandising experience at high-profile brands under her belt, including Ralph Lauren, GAP, Ann Taylor, and Victoria’s Secret to name a few. Mary Ellen joined J. McLaughlin in 2016 to lead the brand’s overall strategy, including operations, brand development, retail, and e-commerce growth. Fast forward to 2024, J. McLaughlin has more than 170 retail locations with metrics that are (some of) the best in the business – particularly during a time when other classic American brands are struggling. We know listeners will love getting to know Mary Ellen in today's episode!

This month's sponsor of HSDT is Anna Bradshaw Content Co. Anna Bradshaw Content Co. helps brands grow online engagement loyalty, and conversations through smart content marketing. Go to annakbradshaw.com to learn more!

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Today we welcome Emily back to the mic as we kick off Season Four!

We are thrilled to share that today's guest is Caitlin Osborne, Founder of Becco Bags. Founded in 2021 by this mother of four, Becco Bags was created after a craft project went awry at her daughter’s sixth birthday party. The failed attempt to decorate bags using items backed with velcro dots inspired Caitlin to search for a better way to personalize accessories with interchangeable patches.
Caitlin came across a loop fabric commonly used in the medical field that proved both soft to the touch and strong enough to securely hold a patch. She worked through several prototypes, filed a patent, and Becco Bags was born! A natural entrepreneur, Caitlin leads design and drives brand growth, brokering wholesale partnerships with Saks Fifth Avenue, Bloomingdale’s, Harrods, Le Bon Marche, and the Chalhoub Group.

Head to shophsdt.com to shop!

This month's sponsor of HSDT is Anna Bradshaw Content Co.

Anna Bradshaw Content Co. helps brands grow online engagement loyalty, and conversations through smart content marketing. Go to annakbradshaw.com to learn more!

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Today's guest, Laiza Cors is the Founder of Embello and Living By Design Showhouse.Laiza is a rising disruptor in the interior design space who founded a completely virtual showhouse and an influencer marketing agency. She is an industry vet who worked for Barclay Butera and then went on to found Embello - built on the realization that no dedicated agency or platform existed to help home brands navigate the influencer space. The company has grown to include more than 10k influencers in home & lifestyle, food & beverage, family, health & wellness, and pets.Alongside Embello, the 2nd annual Living by Design Virtual Showhouse is a virtual, interactive, and shoppable experience for consumers and designers nationwide. Her goal is to expand the experience of the Showhouse (i.e. Kips Bay) to a wider audience available completely online. We know listeners will love getting to know Laiza on today's episode!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guests are the founder of Sunshine Tienda! This Texas-based brand was founded in 2014 by identical twin sisters, Laura and Amanda Ernst.Everything is designed around a simple state of mind -- to “Be Vacation Happy.” Sunshine Tienda’s collections of statement-making jewelry, charming sun hats, and breezy beach dresses are influenced by a love of warm-weather destinations.Each collection of accessories is developed by the Texas-based duo and handcrafted by female artisan partners around the world. We’re dedicated to providing lasting support for these communities through creative collaboration that celebrates skilled craftsmanship and cultural tradition.We can't wait for listeners to get to know Laura and Amanda in today's episode!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest is MJ Carlson, the CEO of Electric Picks! This role combines MJ’s lifelong penchant for design and business. She started her career doing PR for Ocean Drive Magazine, and shortly after launched an event planning company in Miami.Before that, MJ could be found peddling custom friendship bracelets to her neighborhood while growing up in a small suburb of Chicago. MJ now lives with her husband and young sons just outside New York City. We know listeners will love today’s episode which includes a discount code from Electric Picks!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest, Alex Kaehler is the Founder of Alexandra Kaehler Design.Alex grew up in the suburbs of Chicago, where she lives now with her husband, and three kids. After she began what she believed to be her dream career in advertising, she quickly realized design was her calling after starting a lifestyle blog in 2009. She attended a post-graduate program, at Harrington College of Design and went on to open her firm, Alexandra Kaehler Design in 2011.Alexandra Kaehler Design has established an approach in which they truly get to know the client from an emotional perspective, learning how they want to live in their homes. Alex’s passion for design stems in the intimacy of it, and what is happening the hearts and minds of the people she designs for.Then translating that into a design that embodies the homeowner. Using color, pattern, texture and a wide range of furniture styles and time periods, every home is unique.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Shophsdt.com and patreon.com/howdshedothat for all of the details! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Mariah Grumet the founder of Old Soul Etiquette!Etiquette is something that has interested Mariah since she was a teen. She credits that to her old soul. When she first moved to NYC to work in fashion, Mariah took an etiquette course as a fun weekend activity. She saw the true power of modern etiquette and what it meant to redefine people’s misconceptions of it. She quickly realized that she was missing her calling. Eventually, which you'll hear more about in today's episode Mariah took a huge leap of faith and left her job in the fashion industry to pursue her passion, and it was the best decision she could have ever made. We know listeners will love hearing more of Mariah’s story in today’s episode!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Our 2024 sponsorships are filling up quickly! Head to howdshedothatpodcast.com/contact for more information. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest Allison McNamara is the Founder of MARA. Growing up in southern California, the journalist and TV host turned beauty entrepreneur has always been inspired by the sea and used her decades of experience to create MARA – the leading, prestige line of algae-infused skincare. MARA is an award-winning line of algae-infused skincare and wellness products powered by our clinically-tested proprietary algae—sourced via wild collecting in France and Ireland. They put a modern take on classic skincare, and believe you can Sea the Glow® in three steps or less. We know listeners will love today’s episode with Allison brought to you by Dogwood Hill. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guest is Leslie Tessler, CEO and Founder of Hanni. In 2010 Leslie was working her dream job in beauty but instead of enjoying it, she felt isolated, anxious and generally unhappy. After almost 10 years of not sleeping and suffering from what seemed like constant “mystery” ailments, Leslie decided to make a change and booked a one-way ticket to buenos aires, argentina. Her only goal was learning spanish well enough to be considered fluent (and potentially finding a hunky argentine fling). What she got was way more than what she bargained for.Her 6 month, turned 10 year, “trip” to buenos aires was filled with adventure and excitement.It took traveling to the other side of the world to finally start realizing what being happy means to her. Now that she’s back in the U.S in the super fast-paced startup world, Leslie is trying to incorporate her no pressure philosophy into her daily life and knows her products will help you do the same! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Lydia Fenet is the founder and CEO of the Lydia Fenet Agency, a boutique agency representing best-in-class charity auctioneers. Over her two-decade-long career, Lydia served as the Global Managing Director of Strategic Partnerships for Christie’s and reshaped the fundraising landscape as the world’s leading charity auctioneer. She has single-handedly raised over one billion dollars for more than 800 organizations and broken down countless barriers for women in the auction industry. Lydia is the author of two best-selling books, The Most Powerful Woman in the Room is You & Claim Your Confidence as well as the podcast host of Claim Your Confidence in collaboration with Rockefeller Center.

Lydia is represented by CAA and travels internationally to speak to companies about unlocking their sales potential, empowering people in the workplace, and the art of public speaking. We know listeners will love getting to know Lydia on today's episode!

Don't forget to shop our previous and upcoming guests on shophsdt.com.

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…celebrating 1 Millions listens in style! Head to Emily’s Instagram for details. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Emily DiDonato, Supermodel and Co-Founder of the Covey routine.

A native New Yorker., Emily has been modeling for over ten years and has been featured on the cover of numerous magazines such as Vogue, Numero, Marie Claire, Elle and more. She has been the face and spokesmodel for Maybelline New York for ten years and has fronted campaigns for brands such as Armani, Miu Miu, Juicy Couture, Ralph Lauren and more.

Outside of modeling, Emily has continued to grow her personal brand and audience through Instagram, YouTube and TikTok.

After meeting her Co-Founder Christina Garcia on a trip to Iceland, the ladies began working on Covey and after three years of R&D and a dozen product iterations later, they arrived at the Covey routines you know today. They are committed to figuring out a better approach to skincare routines. So, they partnered with a leading dermatologist to create easy-to-use, effective skincare routines with custom, high-quality, clean products. We can't wait for listeners to get to know Emily Didonato and Covey on today's episode!

Shop Emily's Covey Picks!

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Today's guest, Lauren Makler is the CEO and Co-Founder of Cofertility. They are a mission-driven company full of individuals who are passionate about making egg freezing more accessible to women and assisting them in their journey toward motherhood.

Lauren previously founded Uber Health, where under her leadership, the business helped millions of patients get the care they need. Prior to that, Lauren spent the early years at Uber launching the core business throughout the East Coast. Her own fertility journey gave her the immediate clarity that she wanted to build something meaningful in reproductive health.

We know listeners will enjoy getting to know Lauren in today's episode.

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This special episode was recorded two years ago with the original hopes of a mini-series highlighting women who were resilient and had experienced historic moments in their childhood and lives.At the time, after recording with Rena, we didn't secure conversations that felt appropriate to share alongside hers. This episode was meant for now. October 11th, 2023. Thank you, Rena, for sharing your story.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today’s guests are Vivian Grimes, Founder of Henri Noël, and Carolina Menendez, Head of Growth at Henri Noël.

Vivian’s grandfather opened his first jewelry store in 1981 in Naples, FL, where he spent his life curating handmade jewelry. His mission was to make simple and timeless pieces at the fairest prices. It is with that same passion that Vivian started Henri Noël, in his name, to continue his legacy of delivering the highest quality with the most honest value.

Each round brilliant cut diamond is hand-selected and matched before being crafted into a fine piece of jewelry. Major brands in the industry markup their products 6-8x the actual cost, but Henri Noël has built relationships over the course of 30 years in the business with the best manufacturers to sell directly to you. They love providing their clients with the best possible pieces.

Having run track at Boston College & USC, Vivian creates each piece with the intention to be worn during your workouts, beach days, and nights out - making every day a special occasion. With Carolina’s help as Head of Growth at Henri Noël the pair are unstoppable. We know listeners will enjoy today’s episode! One you will likely want to share with a friend.

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There is a new episode of HSDT going live tomorrow but before our prerecorded episode goes live, our host, Emily Landers, wanted to share a few words of her own with our community as we all grieve the terror that unfolded over the weekend.

There truly are no words but to not acknowledge what we're all collectively experiencing didn't seem right. All our love to this incredible community of exceptional humans.

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Today's guest is Mimi Striplin, Founder of The Tiny Tassel! Listeners are going to love this episode.In 2015, Mimi Striplin founded The Tiny Tassel online and their flagship store, located in Charleston’s quaint Cannonborough-Elliotborough neighborhood, opened in March 2021. Amongst the pastel-painted walls and Lowcountry chic interior finds you'll discover signature pieces like the brand’s namesake tiny tassel earrings, beautiful apparel, and vibrant accessories in classic prints and bold colors. Their team works to design a fresh collection each season alongside their lead designer, Keiko Striplin AKA Mimi’s mom, who studied at Bunka Fashion College of Tokyo. Every tiny tassel is still handmade in Charleston, SC by their powerful women-led team. We know listeners will enjoy hearing Mimi's incredible story! This episode is one you'll want to share with a friend!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Paloma Contreras. Paloma is an acclaimed interior designer based in Houston, Texas. After 4 and a half years teaching High School Spanish, Paloma decided it was time to move towards a different role. Hear more about this transition in today's episode.Her design sensibility is a modern take on traditional style– gravitating towards classic silhouettes and timeless pieces paired with a touch of glamour and an infusion of color. Her interiors are at once timeless, yet fresh-- balancing attention to detail and the intersection of form and function to enhance a well-lived life. Paloma has been repeatedly named to the prestigious ELLE Decor “A-List” of the top interior designers in the world and her work has been featured in numerous publications including ELLE Decor, Architectural Digest, House Beautiful, Vogue, Domino, Luxe, Traditional Home, and the Wall Street Journal. Paloma and her team are currently working on projects in Houston and beyond with clients in Palm Beach, Key Largo, Atlanta, and New Jersey. We can't wait for listeners to get to know Paloma this week on HSDT.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Eleanor Leftwich (her pseudonym), is the Founder of Eleanor Leftwich Collection. Eleanor is a fashion collector and lover of all things vintage. Her new collection is made up of pieces for work, school drop-off, the office, dinner out, and all the places that life inevitably takes us.

After experiencing her own viral moment Eleanor decided to take her love for fashion to the next level by launching her own line. Made from Italian fabrics from the established mills of the Como region and produced by a small team in Chicago, Illinois, Eleanor Leftwich creates pieces to be considered “future vintage”.

Eleanor’s style is classic with a pop! There is an art to how she styles her looks and there is always an unexpected element that falls perfectly into place. Listeners will love hearing how Eleanor spends her days offline - it's likely not what you would expect! We know you'll enjoy learning more about our mysterious Instagram darling and how she is currently building her brand and business. We can't wait to hear what you think!

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...as always hear more at Patreon.com/HowdSheDoThat.

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Today's guests are Jen Menchaca and Lisa Hickey, the founders of Perfectwhitetee. They started their brand with one shared obsession: t-shirts! They're two busy, multitasking moms and seasoned veterans of the t-shirt world who live in elevated basics like tees, denim, and sneakers.

They are equal parts California casual (Jen) and New York street-cool (Lisa), yin/yang’ed with operations savvy (Lisa) and marketing prowess (Jen), and well-balanced between big energy (Jen) and cool composure (Lisa). Together, they have more than 30 years of experience in the fashion industry.

Longtime friends, colleagues, and passionate entrepreneurs, Jen and Lisa launched Perfectwhitetee with you in mind! They are proud to say that Perfectwhitetee is made in the US and their company is growing by the minute thanks to customers who love the brand as much as they do.

"We’ve found so much joy in designing mindfully manufactured, high-quality products that are made to be lived in. Our love for jeans, tees, and sneakers comes through in every style we offer, and we can’t wait to see what’s next for perfectwhitetee." We can't wait for you to listen to today's episode!


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Today's guests are Erin Banta and Kelsey Brown, founders of Pepper Home! The two thought of the concept for the popular brand while students at Colombia Business School. The founders started out as two friends wishing they could make their cramped West Village rentals feel more like home. That’s why they founded Pepper—because they believe in owning your home, whether or not your name is on the deed. With their collection of custom pillows, curtains, table linens, wallpaper, and more, customers get to create original pieces no one else has but everyone will want. Since Pepper is about bringing design to everyone, they're not charging an arm and a leg. Through reasonable prices, we can all enjoy! In today's episode, you'll hear about the early days of Pepper and how the ladies decided to scale their business, how they handled the pandemic, and the greatest lessons they'd ever learned!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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In this episode, we are thrilled to introduce our guest, Sheridan French, the founder and creative genius behind the print-driven lifestyle brand that is taking the fashion world by storm.Sheridan French is a brand that embodies the essence of accessible luxury for all. With a focus on quality and vibrant designs, they create pieces that are as dynamic as their diverse clientele. From 17 to 80-year-old women, Sheridan French embraces inclusivity and celebrates the chic, ambitious, and aspirational nature of their clients.During our conversation, we dive deep into the philosophy and values that drive Sheridan French. We explore how the brand intentionally designs products to cater to a broad range of ages and sizes, ensuring that every woman feels confident and stylish in their pieces. With effortless sophistication, Sheridan French strikes the perfect balance between luxury and approachability. Join us as we uncover the story behind Sheridan French's rise in the fashion industry. Discover how their passion for quality, fun, and embracing the joy of life has led to their success. If you are curious about the intersection of fashion, inclusivity, and empowering women, this episode is a must-listen. Get ready to be inspired as we explore the world of Sheridan French and their mission to make accessible luxury a reality for all.Tune in now and enjoy!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Sheena Wilde the Vice President of Philanthropy & Belonging at Kendra Scott.

As Vice President of Philanthropy & Belonging at Kendra Scott, a jewelry brand with 134 namesake stores, Kendra Scott’s mission to create good in the world has been realized through Sheena’s dedication and effort since 2015.

A “do good” architect, Sheena oversees all philanthropic strategy, growth, and implementation for the organization's local and national programs & partnerships, including the newly launched Kendra Scott Foundation. She also ensures Kendra Scott is an inclusive, accepting, and loving place to work and shop.

We know listeners will enjoy today's episode especially if they want to hear more about jobs in a startup environment or a corporate one! Don't forget to snap a photo while you listen and tag us on your Instagram stories. We can't wait to hear what you think!


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Today's guest is Hunter Bell, founder of her namesake brand, Hunter Bell. Hunter studied fashion design at the University of Alabama and Parsons in New York before founding her eponymous label out of her Manhattan apartment in 2006 with a rebrand in 2013. The brand quickly grew and was soon carried by well-known retailers across the United States. Hunter was drawn to design because she was inspired by the joy it ignites in others and wanted her collections to do just that. Her love of travel and searching for the unexpected is an integral element to so many of her prints and special textiles throughout her collections. We are grateful for Hunter's genuine answers and vulnerability in today's episode! If you love today's episode be sure to leave us a 5-star review on Spotify and iTunes so more listeners can find us and be encouraged!


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Today's guest is Abstract Artist, Laura Deems, of Birmingham, Alabama.

Laura’s formal training is in dying fabrics, color theory, weaving, and screen-printing. The foundation of her artistic practice is derived from these methods and is where her tools come into play. Mixing materials, colors, and techniques define Laura's strong visual language. Her signature overlay marks were born out of techniques used in the screen printing process. Each tool she uses works to create a loose interpretation of a pattern. In short, she is “freeing” the motif from the repeat.

We know listeners will love getting to know Laura a bit more in today's episode. We hope you love the episode and if you do, please take a moment to leave us a 5-star review on iTunes. It means the world to us! Enjoy!


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Today's guest is Allie Mason Hoffberg, Founder of The Health Mason. Allie started her blog and Instagram back in 2015 and primarily focused on creating delicious, healthy recipes. Since then, she has shifted to be more lifestyle focused, because she believes living "well” shouldn’t be limited to the foods that fuel your body. To Allie, it’s about how you live! Allie is a first-time mama to a sweet baby boy, wife to my husband Yale, and dog mom to her precious rescue, Buzz. At The Health Mason, you’ll find posts ranging from cleaner skincare and beauty products, lifestyle, her favorite finds, shopping links to items she loves, home decor inspiration, wellness tips, and more. Allie hopes her content gives readers a glimpse into her daily life. Don't forget to use Code HSDT20 for 20% off Ann + Reeves Kids, this month's sponsor!


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Today's guest, Morgan Smith, is the Founder of Minnow, our favorite contemporary children’s swimwear label and resort brand.

Minnow is a reflection of the life and style of its founder, Morgan Smith, a mother and entrepreneur with a background in premium product marketing. After working in New York and Los Angeles, she returned to her hometown of Laguna Beach, California where Minnow was born. She now lives on the other coast in Charleston, SC with her husband and three children.

With the beach inspiring her daily life, Morgan envisioned a children’s swimwear collection with an elevated approach—sun-kissed color palettes, purposeful details, custom prints, and high-quality, hand-finished production—and minnow was born.

We can't wait for listeners to learn more about Morgan's story!


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Today's guest is Krista LeRay, Founder of Penny Linn Designs. Founded in April of 2020, after running out of canvases to stitch, Krista decided to try her hand at painting a needlepoint canvas and fell in love with the process. Penny Linn Designs is constantly evolving and expanding from bringing on new designers under The Collective to fresh new canvases and fun accessories.

Upon graduating from The University of Kentucky in 2013 with a degree in Business Communications, Krista moved to New York City for her job at Major League Baseball. She was with MLB for five years before leaving to work for herself full-time. 

Penny Linn Designs was created from a love of needlepoint, founded on the memory of a grandmother, and thoughtfully crafted in a one-bedroom apartment in New York City. It's the new-age needlepoint store offering hand-painted canvases, accessories, ideas, tips, and insider information to help anyone fall in love with needlepoint. We can't wait for listeners to get to know Krista!


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Today's guest, Christina Livada, is the President of Chappy Wrap. Founded in 2006, ChappyWrap is a family-owned business run by mother-daughter duo Beth LaSala and Christina Livada, based in Portland, Maine. The duo makes products that bring comfort to everyone, everywhere, starting with the best blanket you will ever own.

Years ago, their family-owned a reversible, extra-large, cotton-blend blanket woven with a lamb design. Treasured and loved, they curled up with it, fought over it, and snuggled with it when they were sick. It was a vital part of their family and home. It’s the blanket that started it all. Years later, it felt impossible to find a blanket that matched the size, versatility, and durability of their family heirloom. So, they decided to create one. ChappyWrap has one simple mission: provide comfort to everyone, everywhere with the best blankets in the world. Calming, warm, and a breeze to care for, your ChappyWrap is sure to become an essential part of your everyday life! With a ChappyWrap, no matter where you are—you're home.


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Through the encouragement from those of you who are on Threads, this deep-dive is available here on Spotify, Apple, and anywhere you listen to podcasts, & available to the public.

This content is usually reserved for Patreon so if you would like to continue to receive these updates you can do so at Patreon.com/HowdSheDoThat.

And if you enjoy this episode please let us know with a 5-star review! Enjoy! Xoxx


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Today's guest, Rose-Marie Swift, is the founder of RMS Beauty.

A pioneer of the clean beauty movement, Rose-Marie Swift is the founder and the spirit of the brand. A master makeup artist for over 30 years, her lightbulb moment was realizing that cosmetics could be made with better, safer ingredients while simultaneously making women more beautiful.

Bold, authentic, and unwavering in her quest for innovative clean ingredients that perform, she launched RMS in 2009 to clean up the industry and set a higher standard for beauty.

We know listeners will enjoy getting to know Rose-Marie in today's episode!


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Today's guest is the Founder of Coley Home, Coley Hull. After several years of studying and designing textiles in New York, founder Coley Hull made the move back to her hometown of Charlotte to develop her own e-commerce, direct-to-consumer furniture line to fulfill what she saw as a major need: Buying furniture should never be stressful, and Coley Home brings complete ease to the entire process, start to finish. All Coley Home products are made to order in our North Carolina manufacturing facility. They believe in supporting their community and aim to source as many materials as possible in the USA! Coley Home's manufacturing team has decades of experience designing and crafting high-end furniture and home goods.‍Their direct-to-consumer approach allows them to offer luxury products at affordable price points, without sacrificing quality and care. We know listeners will enjoy today's episode with Coley!


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Today's guest, Elisabeth Edelman is the Founder of Goldenword. Founded in 2016, Golden Word is a boutique public relations and communications consulting firm based in Richmond, VA. Elisabeth founded Golden Word with a vision for creating a powerhouse little agency that chases doing good work with good people. Elisabeth hopes working with Golden Word is impactful and fun for both the client and their team. Elisabeth studied journalism at the University of Richmond, cut her teeth on PR with five action-packed years in NYC, and broadened her marketing grasp in-house at Ledbury. With Golden Word, she is applying 15 years of experience to drive strategy for her clients, deliver important stories to media, and provide professional development and leadership opportunities for her growing team. We know listeners will enjoy this deep dive into the world of public relations and what it has looked like for Elisabeth!


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Today's guests are Neely and Chloe Burch, founders of Neely & Chloe. Neely & Chloe is an aspirational, yet attainable accessories line designed with the consumer in mind. The eponymous creation of sisters Neely and Chloe Burch, the brand creates designs that are understated and timeless, meant to be worn season after season. All products are produced with leathers from Spain and Portugal and are created with the highest quality craftsmanship. Neely & Chloe found there was a voice to be filled between affordable accessories and luxury brands.

“We make precious things—items of quality and beauty—that are to be used for years. We believe that great design stirs our emotional connection to a product. The mark of luxury is not its price or a logo—it is the inherent beauty, quality and useful and something special and worth keeping. Luxury should never be out of reach."

We know listeners will love today's episode and look forward to hearing your favorite takeaways!


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Today's guests Agee Gretta Leinberry & Caroline Gilroy are the Co-Founders of Couper. Couper is a luxury fashion retailer that features thoughtfully designed exclusive collaborations from emerging global designers. Couper was born out of the desire to produce statement-making wearable works of art while making environmentally responsible decisions. After a decade in the tech industry, Caroline sought out Agee‘s corporate fashion experience and like-minded aesthetic to discover the solution to an inundated landscape. With their combined experience, working for companies like Tory Burch, Salesforce, Rebecca Taylor, and Veronica Beard, they knew the world didn’t need just another fashion brand. They needed a platform that values limited-edition museum-worthy looks with pieces exclusively produced predominantly from materials that would otherwise go to waste. Thus began, Couper! We know listeners will love getting to know Agee and Caroline in today's episode! Don't forget to snap a photo while you listen and tag us in your stories. We can't wait to see where you're tuning in from!


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Don't forget to subscribe to the show! Xoxx


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Today's guest is Claire Hudson the founder of the popular children's brand, Oso and Me. When Claire started her family, she felt strongly that her children should be able to dress themselves, and no clothes were too nice to play in. When her first child grew out of his baby clothes in six months, she set out to solve the problem of functional clothes that last longer for kids. Oso & Me was created in 2017 as a wardrobe full of clothes that are beautiful, functional, and worn for all occasions.

Their clothes are as aesthetically beautiful as they are functional - Oso and Me loves special tailoring details like cuffs, flexible waistlines, and neckline pleats. These innovative "growable" designs survive frequent growth spurts. They also focus on pull-on-pull-off styles to foster easy dressing from newborn to size 8. Getting dressed should be the easiest part of the day!

We know listeners will love hearing Claire's story and hope they will take the time to leave us a 5-star review on Apple and to subscribe to the show!


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Today's guest is Ariel Okin, founder of Ariel Okin Interiors. Ariel's New York-based, full-service interior design firm specializes in luxury residential, commercial, and hospitality projects across the country. Ariel’s signature style can be interpreted as “traditional with a twist” – warm, livable, and elegant spaces, with an edited, contemporary and practical approach. A deft use of color, emphasis on clean lines, and mix of bespoke and antique items are hallmarks of her aesthetic, yet no two projects are alike.

Ariel established her firm in 2016 and has since been featured and profiled in Architectural Digest, Elle Decor, House Beautiful, Domino, Vogue, The Wall Street Journal, and New York Magazine, among others. In 2022, she was recognized as one of House Beautiful’s Next Wave Designers, an exclusive list of the top interior design talent in the country.

In 2021, she was named a House & Garden Gold List Designer, and Elle Decor declared “Okin’s impeccable design efforts are striking.” In 2019, Ariel’s work for Lena Dunham’s West Village home graced the cover of the Fall issue of Domino; Ariel also designed the New York Headquarters for Gwyneth Paltrow’s Goop that same year.

Ariel has launched multiple capsule collections – in Spring 2022; she debuted a wallpaper line with The Mural Source at High Point Market; in 2021, an accessory collection with One Kings Lane; in 2020, a wallpaper collection with Chasing Paper. A lighting and rug collection and her first book are in the works for 2022/23.

Separate from her design work, Ariel also helms her editorial and e-commerce site, Fenimore Lane, a menagerie of interior design inspiration, interviews, and a shop focused on all things home and lifestyle.

In addition to designing, Ariel is a contributing writer to Vogue.com, Architectural Digest, and Domino.

Current residential projects range across the country, from Park Avenue and Central Park West to Locust Valley, NY, and Greenwich, CT. Ariel lives in Westchester, NY with her husband, two daughters, and dog, Charlie.

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Today's guest Lisa Sadoughi is the founder and creative director of Lele Sadoughi. Lisa “Lele” Sadoughi started her namesake brand as a jewelry line in 2012. Over time, her eponymous brand has expanded into other categories and become the ultimate accessories destination. Some even call her “The Headband Queen.” Sadoughi covered a lot of ground in the world of fashion accessories before launching her own business. For many years, she oversaw the designs of trims and patternmaking at Rebecca Taylor, where her love for detail in hardware and adorning clothing was born. She also worked at Tory Burch, Club Monaco, and Banana Republic.In 2006, Sadoughi launched J.Crew’s first-ever jewelry collection and grew the business significantly over the next five years. After her success at J.Crew, Sadoughi held the jewelry design director position at Tory Burch and began her namesake jewelry company. The company has grown with the support of more than 150 global retailers and countless female leaders, such as Kate Middleton, Lady Gaga, Nicole Kidman, Mindy Kaling, and Naomi Campbell. A Dallas native, Sadoughi began her fashion career 20 years ago when she moved to New York City. We know listeners will love hearing Lele's story on today's episode of How'd She Do That. --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest is Bria Hammel! Bria is the Creative Director and CEO of Bria Hammel Interiors and Brooke & Lou. She leads a fresh, talented team of women who are dedicated to designing beautiful, inviting homes for clients. For Bria, every project is about creating a home filled with surprising, thoughtful spaces that lead to unexpected moments. She has an incredible eye for detail and has a passion for designing spaces that tell her clients’ stories.Bria’s work has been featured in national publications such as Traditional Home, HGTV Magazine, Forbes, Oprah Daily, Architectural Digest, House Beautiful, Martha Stewart Living, and as well as many other local magazines. Most recently, Bria was named in Traditional Home's 2022 Rising Stars of Design, a huge honor to her team and firm. Her roster of past accomplishments are nothing short of amazing as well— Brooke & Lou's flagship store in Edina, MN, received House Beautiful's Best Home Stores in America 2022, received 2nd Place in Sub-Zero Wolf's Kitchen Design Contest in the Traditional category in 2019, was a finalist for an International Design Award, was selected as a 2018 Style Spotter for High Point Market Authority, and awarded the “Fresh Faces of Design” award in 2015 and 2018 from HGTV.Bria has been fortunate enough to travel the world, which has given her a unique perspective on how people live, as well as a deep understanding of how different spaces can come together in incredible ways. We know listeners will enjoy today's episode!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest, Grace Lee is the Founder of Gracefullee Made. In 2010, Grace launched her personal style blog: Gracefullee Made. What originally started as a hobby quickly blossomed into a passion. Through her 10+ years of experience, she has expanded her skillset as a content creator, podcaster, and freelance social media strategist. In today's episode Grace shares, more about her passion and focus on storytelling through content creation, organic social growth, and brand strategy on various platforms. Upon graduating from the University of North Carolina at Chapel Hill with a degree in public relations, Grace now works as a full-time social media agency owner. She is passionate about helping brands find their voice on social media platforms while enriching those communities to help meet her clients' business goals. Her experience spans from corporate companies to successful start-ups across various industries. We know listeners will enjoy getting to know Grace today! --- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guests, Cheri Leavy, and Whitney Long are the founders of The Southern C. The Southern Coterie developed out of a mutual love for the South and passion for the people and unique businesses that shape the region. After achieving much success both personally and professionally in former careers with local and national publications, Whitney and Cheri decided to bring their shared interests together and create The Southern Coterie. Their dream was to cultivate a space in-person and online where like-minded individuals could connect and be inspired.For Cheri, born with a knack for instantly connecting with people, The Southern C seemed like a natural progression. From novice beginnings’ writing a “cousin newsletter” to operating a successful online and print publishing business (Bulldawg Illustrated and guide2athens) with her husband, it’s Cheri’s enthusiasm and inspiration that has made the Southern Coterie and its live events – the Southern C Summits – a must visit for Southern entrepreneurs looking to make valuable connections. After a successful career as a scout, stylist and contributing editor for some of the biggest names in print media like Coastal Living, Southern Accents, Southern Living and Better Homes & Gardens plus various special interest titles, Whitney took time off to focus on her favorite job – being a mom to four – but the scouting didn’t end there. Whitney draws on her years of curating unique places and people for the lifestyle magazine industry to create connections, find strategic partners and cultivate a talented team of writers and presenters. Listeners will love getting to know two of our favorite women on today's episode!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest, Sophia Demirtas is the Founder of Fanm Mon. Fanm Mon was launched in 2013 as an ode to their Hatian Heritage and the magic and enchantment of Hatian Couture. Over the years, they've embraced the artisanal techniques of Ukraine, where they were once based, and Turkey, where they have now found a new home.Today, a potpourri of delightful colors, unique motifs, fairytale silhouettes, and extraordinary craftsmanship have become hallmarks of their brand. Through their collections, they celebrate the bounty of nature and the beauty of the human spirit. Their home is where they can connect with their community in a meaningful way to nurture beauty from the inside out. Fanm Mon comes to life through the dedication of a close-knit team from their local community. They cultivate a family spirit in the atelier, knowing that their team is invaluable! Listeners are going to LOVE hearing Sophia's story and getting to know her better in today's episode.--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guests Melanie and Lina are the founders of MERSEA. MERSEA’s story began in 2013 with a singular passion in mind: Travel, and the nostalgic scents that come along with it. Fascinated by scent’s ability to transport the body and soul to places old and new, this led our founders to uncover the creations of artisans found in corners around the world. Now, MERSEA is no longer exclusively a destination for scents and self-care, but a curated collection of travel essentials crafted entirely for your journey—wherever you may go.

A California native, Lina spent her childhood summers in San Diego attending surf camp and soaking up the sun. After marrying her college sweetheart, she moved to Kansas City, got her MBA, and met Melanie at their children’s small school. She is a lover of the ocean and adventure, and when she’s not working or traveling for MERSEA, Lina enjoys playing cards with her four kids.

Born in Texas but destined for the West Coast, Melanie lived in Los Angeles for many years embracing the creativity, adventure, and ample opportunities in the brand marketing world. Melanie then moved to Kansas City alongside her husband and two children in 2004—subsequently meeting Lina. At MERSEA, Melanie manages all things creative.

We know listeners will love today's episode!

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Today's guest Sirena Singleton is the Founder of Aneris Photography. After a successful career in science, Sirena left her role in the lab to focus on helping brands gain clarity, developing a strategy, and crafting an authentic brand that attracts connections and converts through her photography. She loves capturing creative entrepreneurs and their processes and she is a firm believer that the magic is in the process and within that process is your brand story.Sirena specialized in helping her clients become inspired so that they can transform their brand, and serve their communities well.She loves exploring new locations, finding amazing light in clients’ homes or offices, and documenting moments that help immortalize your legacy.  She loves capturing the REAL you! Every creative, couple and family is different and the goal is to capture memories that will last a lifetime. We know listeners will be encouraged by this conversation!--- Support this podcast: https://podcasters.spotify.com/pod/show/howdshedothat/support

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Today's guest, Lauren Robbins is the owner of Lauren Robbins Interiors. After graduating from the University of North Carolina at Chapel Hill, Lauren worked for an event planning and catering company in New York City. There, food was art. Attention to detail and outside-the-box thinking regarding food display and event design allowed Lauren to rethink the way we use everyday items.

The modern tastes of New York combined with her love of antiques and other period pieces, allowed Lauren's transitional style to truly evolve. In 2009, she returned to the South to work with her mother-in-law, where they formed Robbins Interiors, LLC, a duo that brought beautiful decor to the beaches of North Carolina and other lovely homes throughout the Southeast. In 2018, Lauren went out on her own and established Lauren Robbins Interiors in Augusta, Georgia. She opened her own retail store at Summerville Studio in the Fall of 2021.

Lauren loves being able to use antiques and collected pieces to create looks that feel truly curated and one-of-a-kind. She builds relationships with her clients so she can truly understand their style and help them create a home that is uniquely theirs. When she isn't curating designs for her clients, she loves being with and traveling with her husband John, and their three children Grove, Henry, and Eloise. We can't wait for listeners to hear Lauren's story!

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Today's guest, Alexa Von Tobel is the founder and managing partner of Inspired Capital - a VC fund she started with former Secretary of Commerce Penny Pritzker.Prior to Inspired Capital, Alexa founded LearnVest in 2008 with the goal of helping people make progress on their money. After raising nearly $75 million in venture capital, LearnVest was acquired by Northwestern Mutual in May 2015 in one of the biggest fintech acquisitions of the decade. Following the acquisition, von Tobel joined the management team of Northwestern Mutual as the company’s first-ever Chief Digital Officer. She later assumed the role of Chief Innovation Officer through which she oversaw Northwestern Mutual’s venture arm.Alexa, who holds a Certified Financial Planner™ designation, is the New York Times-bestselling author of Financially Fearless and Financially Forward. She is also the host of The Founders Project with Alexa von Tobel, a weekly podcast with Inc. that highlights top entrepreneurs.Alexa is a member of the 2016 Class of Henry Crown Fellows and an inaugural member of President Obama’s Ambassadors for Global Entrepreneurship. She has been honored with numerous recognitions including a Forbes Magazine cover story, Fortune’s 40 Under 40, Fortune's Most Powerful Women, Inc. Magazine's 30 Under 30, and World Economic Forum's Young Global Leader.We know listeners will love getting to know Alexa in today's episode!--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today's guest, Eleanor Scott Davis is an abstract expressionist painter based in Raleigh, North Carolina. She attended Wake Forest University where she studied English and Studio Art. She went on to earn a Masters of Fine Art in Creative Writing with a concentration in poetry. While the written word remains a passion, Eleanor Scott ultimately chose to forgo the pen for a paintbrush. She is attracted to abstract art because, like poetry, it leaves the door open for individual interpretation.

Eleanor Scott considers her artistic process to be directly linked to her role as a mother. Joining her in her bright studio, you will often find one (or all three!) of her daughters. She is frequently pulled away mid-brushstroke by the needs of her children and has come to value these moments of distraction as a tool that strengthens her art, forcing her to step away, evaluate and return with fresh eyes. The result is a deeply-layered, richly-textured, and multidimensional use of color. She considers her work a chronicle of motherhood: a balance of energy, chaos, unpredictability, and pure joy.

Eleanor Scott’s paintings have been featured in numerous publications and can be found in homes and corporate collections across the United States. We know listeners will love hearing her story!

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With over a decade of extensive experience in producing events across the world, today's guest, Augusta Cole, is widely trusted and respected for her discretion as well as her intuitive creative design, innate eye for detail, and seamless planning process. 

Based in New York, NY, and Charleston, SC, with a global presence, Augusta excels in producing one-of-a-kind occasions of all shapes and sizes, ranging from multiple-day destination weddings and high-caliber corporate programs to intimate dinner parties. Her emphasis on customizing experiences and empowering a team of creative talent allows each event to reflect her client’s vision, personality, and style. In her former role as executive director at Easton Events, Augusta project-managed a diverse portfolio of highly detailed, logistically complicated events which developed her invaluable bank of industry knowledge. 

Augusta’s fresh perspective and drive to provide dedicated, enthusiastic planning and design aims to surpass client expectations on every level. We know listeners will enjoy getting to know Augusta in today's episode!

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Today's guest Ashley McCormick is an entrepreneur who started her jewelry company ASHA while a senior at Georgetown University. Ashley conceived of an elevated fashion jewelry line that was bold and sophisticated and used the finest materials, all while maintaining an accessible price point. While studying abroad in Paris, she had a chance meeting with the head of Chanel Fine Jewelry that gave her the confidence to set the idea in motion.

Ashley’s collections are inspired by art, architecture and world travel. Ashley herself embodies the ethos of the Brand as a sophisticated traveler distinguished by her proficiency in five languages, her keen eye, and love of other cultures.

Fifteen years after its initial debut ASHA has expanded to include not only fine and fashion jewelry, but also a Bespoke division where customers can customize special jewelry pieces such as rings and charms using family crests or other icons that hold special meaning. Listeners can also find stunning dresses and a beautiful array of accessories from pareos to handbags and more.

This female founded and run company has received numerous accolades not only for their beautiful and timeless collections but for the company’s mission to do well by doing good, both in the local community as well as in the world at large. Interestingly most of ASHA’s production partners are run by women from India to Paris to Positano. The joy of wearing ASHA lies in the fact that these pieces are all handcrafted and often one of a kind and certainly unique.

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Today's guest Hillary Muscatello is the founder of Tello and Rose, a lifestyle brand that offers attainable, beautiful living to women globally. Through a range of product offerings and lifestyle tips, Tello and Rose aims to equip the everyday woman with classic, traditional style. The brand has made its mark all over the globe, with recipes, floral arranging, and fashion advice.After college at Bryant University, she landed a job at Hasbro games in their design department. Working with designers and marketing executives educated her on the process of product design from concept to mass production, a skill she would later use for her own brand.Hillary’s blog took off at a time when fashion blogging was a brand new territory. Her extensive experience landed her a job at TJX, where she worked exclusively on creating content for their 1+ million followers.Through all of these experiences, Hillary created Tello and Rose. It started as a lifestyle blog and quickly morphed into a jewelry line that was carried in high-end boutiques all over the East Coast. Hillary soon had children and made scarf bibs that she sold internationally. Through these endeavors, she saw a need for a classic, beautiful design that was attainable.No matter where Tello and Rose goes next, Hillary will always be that young girl creating beauty from simplicity. Because that is what life is really all about.--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today's guest Jane Winchester Paradis is the founder of Jane Win Jewelry! After working in fashion design and marketing for 20 years Jane left her corporate job with a dream to design beautiful jewelry with meaning. Starting a company at age 45 is not the path that many take. Jane had a robust career in design and fashion marketing, working for brands such as Calvin Klein Cosmetics, Barneys New York, and Lilly Pulitzer. Jane decided to create a collection made up of 8 amulets symbolizing an abundance of positivity, strength, hope, and luck. When she started researching this gorgeous antique coin jewelry, she realized that wealth is not shown in money, cars, or fancy homes…wealth comes from life experiences both good and bad. Jane and her team take great care to work with the first American craftsmen to cast high-quality pendants that we then plate in 14k gold with ‘the best in the business’. Last but not least, customers love their attention to detail. They package each piece in a beautifully printed box and are invested in delivering something special to every customer. It truly all comes from a LOVE of what they do and want to connect with those who wear their jewelry. Listeners will fall in love with Jane on today's Valentine's Day episode!--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today's guest, Abbey Glass founded her namesake brand in 2015. Abbey Glass is a luxury womenswear brand steeped in confidence, timelessness, and playful elegance. Through the medium of fashion, we strive to help women embrace their individuality and be self-assured in their innate femininity. 

Their versatile, expertly tailored clothing showcases custom fabrics and prints, offering you the opportunity to explore your personal style in a way that is both approachable and functional. Every decision they make at Abbey Glass is centered around bringing us joy and confidence as we explore the art of dressing up. They pride themselves on approachability and inclusivity as they help women take steps towards building a wardrobe of integrity and high style.

Listeners will love hearing more about Abbey and her journey in starting her own brand in today's episode! It's definitely one you'll want to share with a friend!

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Today's guest, Tina Lee is a content creator and founder of the Influencer Course by Tina Lee. Tina is a Parsons Fashion Design graduate of the year 2014. After quitting her job, Tina Lee traveled across Europe and Africa to begin her career influencing online. She is currently based in New York, was born in Taiwan, raised in Australia, has lived in Paris and Tokyo and continues to travel worldwide. Tina’s greatest loved include shoes, lingerie and all things leather and lace. Her blog Of Leather and Lace was created to share the embodiment of her style which is best described as feminine, sensual and occasionally cool. Since it’s inception, Tina has gone full time on Instagram and shares her wisdom through her course, Full-time Influencer. This is a fascinating conversation I know listeners will enjoy!--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today’s guest, Ruthie Ridley is a mother, blogger, and content creator. Ruthie created her blog Ruthie Ridley in January of 2015 out of a strong desire to have a place for creative expression both with her love for all things fashion and her deep faith in Christ. Ruthie loves classic, timeless style with a side of fun, flirty flair! She shares affordable fashion finds, travel vlogs, family, and her faith with her growing community on social and believes that with hard work and chasing big dreams, anything can be achieved! 

We know listeners will love hearing more about Ruthie's upbringing, Jamaican heritage, family life, and previous role in healthcare before launching her brand. The tangible steps for collaborations and social media advertising that Ruthie shares in today's episode will be especially helpful for other creatives. 

Ruthie is so encouraging - this is a conversation everyone will enjoy! 

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Welcome to Season Three! Today's guest, Riley Sheehey is a watercolor and multimedia artist and textile designer. 

Before becoming an artist full-time, she taught elementary school art and developed a love for whimsical styles and playful details.  Her artwork reflects this childlike view of the world with fun color palettes and attention to detail that evokes a viewer’s curiosity. She specializes in watercolor illustrations and surface design and has enjoyed the challenge of expanding her practice to incorporate textiles and wallpaper.  

Riley lives in Falls Church, Virginia, with her husband, daughter, and dog. Listeners will love getting to know Riley in today's episode!

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Today's guest, Jillian Moorhead began her fashion journey at the Fashion Institute of Technology in New York City. Prior to graduating, she landed a role with the iconic House of Chanel in the accessories department. It was here that she further developed an appreciation and love for all accessories. Following Chanel, Jilly embarked on a fifteen-year tenure with Ralph Lauren, where she notably worked closely with Mr. Lauren and team for the launch Polo for Women. Additionally, she liaised with luxury retailers including Saks Fifth Avenue, Harrods and Neiman Marcus to oversee the in-store assortment of the RL brand.

In 2015, Jilly relocated to Jackson Hole, Wyoming with her husband. Recognizing the drastic change in culture (and temperature), Jilly began developing the idea of a luxury, lifestyle accessory that married her city roots to the beautiful landscape of a winter resort town. Channeling her feminine and classic aesthetic, she created a luxe, colorful, warm and sportif accessory at an accessible price.

Stay warm on the slopes or at the beach this winter (with Powder Puff) as you listen to our final episode of the year!

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In today's episode, we wrap up our Holiday Series brought to us by Poppy Gifting with Sister Katie Founder, Katie Roach. We know listeners will love hearing more about Katie's holiday traditions, how she navigates this time of year as a business owner, and much more. Sister Katie is a women’s ready-to-wear collection that is built on clean lines, classic silhouettes, and pared-back minimalism. Designed for stylish simplicity, our collections are created with a materials-first philosophy, bringing luxury to everyday dressing.Thank you, Poppy Gifting, for sponsoring our Holiday Series! We hope listeners will go back and enjoy all four of our conversations that went live every Friday throughout the month of December. Snuggle up or listen as you drive to a holiday gathering, whatever it is you're up to while you listen we would love to see it! Snap a photo while you're listening and share it with us on social. Happy Holidays!--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today's guest, Ala von Auerperg, was born Princess Annie-Laurie von Auersperg, Ala Isham is the daughter of Martha “Sunny” Crawford and Prince Alfred von Auersperg of Austria. Ala grew up between Kitzbühel, Austria, New York City, and Newport, RI where a legacy of style led her to create Ala von Auersperg in 2015, a collection of elegant silhouettes and vibrant proprietary prints created from her own artwork depicting scenes of nature and from her travels.

Ala’s passion for creating clothes that enhance a woman’s confidence also underpins her philanthropic work. In 1985, she co-founded the National Center for Victims of Crime, an organization that provides victims of crime with rights, protection, and services to help them rebuild their lives. In 1986, she founded the Brain Trauma Foundation, which she created in homage to her late mother, and supports ongoing research on traumatic brain injuries. Together with her conservation efforts, Ala is committed to empowering women through beauty and instilling confidence and strength.

Ala's brand has grown rapidly over the last few years as her beautiful and unique artwork provides the patterns for her pieces. You can shop her pieces online and at her stores in Charleston, South Carolina, Palm Beach, Florida, and New York City.

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In today's episode, we continue our holiday series brought to you by Poppy Gifting! Today's guest, Stephanie Nass earned her BA in Art History at Columbia University and her Grand Diplôme in Professional Culinary Arts at the International Culinary Center in NYC.

Chefanie was founded by New York-based caterer, culinary influencer, and designer, Stephanie Nass. Stephanie studied the culinary arts as a young woman in France and the stage at some of the most highly-rated restaurants in Manhattan. In 2014, she founded Victory Club to bring together friends of friends over the culinary and visual arts. In 2016, she created Chefanie Sheets, an innovative dessert accessory to elevate any store-bought or homemade dessert. In 2019, she launched tableware and accessories for home entertaining.

Chefanie's eye-catching designs have been featured on The Today Show, New York Times, Town & Country Magazine, O Magazine, Refinery29, Real Simple, and Tasting Table. Stephanie's dinner club and passion for food have been mentioned by Vogue, Wall Street Journal, Harpers Bazaar, Food & Wine Magazine, InStyle Magazine, NY Magazine. We know listeners will enjoy today's holiday-themed conversation!

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Today's guest, Kimberley Cohen, left home at an early age to discover the world.

Kimberley spent 8 years in the United States splitting her time between New York and Los Angeles. She studied at the Fashion Institute of Design and Merchandising in Los Angeles and her first professional experience was in fashion. Inspired by the pioneering business spirit of the West Coast, she quickly embarked on the company’s great adventure, launching a seasonal furnished rental business in Los Angeles. 

In 2015, equipped with this international experience, she joined the growing family group and became Maisons Pariente’s Artistic Director. Her focus is on the identity of hotel projects, their positioning, promotion, and their sourcing. Curious about the spirit of the times, nothing is more exciting to her than imagining the atmosphere of a place, from the tableware to the olfactory signature and the choice of bedroom amenities, a special touch for guests of the Maisons Pariente hotels - which include some of the most beloved hotels in the world! 

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In today's episode, we continue our holiday series brought to you by Poppy Gifting! Rose Room is a collection as much as it is a concept: a way to celebrate togetherness, grounded in a sense of place.Louise Denny and Ally Lewis were colleagues, then friends, then business partners – and now, Rose Room founders. Rose Room clothing is about ease, comfort, timelessness, and quality — meant for spending time with great people and having fun. They are drawn to interiors with soul and the people and stories they have held — both in our designs and in our daily lives. It goes back to the idea of being together…a beautiful space becomes something more when filled with energy and people. In this way and many others, the lines between decor and fashion blur for us all.Quite simply, Rose Room is inspired by being together. Louise and Ally hope to create a brand that connects people in meaningful ways, and we’re so happy to introduce you to them today!--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today's guest, Caroline Bramlett, began LCB STYLE as a creative outlet during her freshman year of college as a fashion design major, and when her college path took a nontraditional turn (which you'll hear about in today's episode), her blog grew into so much more! Since 2015, Caroline has been creating fashion, travel, and beauty stories to share with her readers and friends on LCBSTYLE.COM.

Caroline has been thrilled to partner with fashion and travel brands, hotels, and destinations around the world to bring products and places to life through visual storytelling on my site and social channels. 6+ years of creating professional content for her blog + social channels led her to discover and embrace the passion she has for helping others create beautiful imagery.

Upon moving to Palm Beach, Florida in 2019, Caroline began offering photography services to clients. Working with photography clients is now her main focus of work, and she feels so lucky to work with brands, creatives, designers, couples and families from across the country to create striking images that share the story of each brand + individual in a beautiful way.

With experience being both in front and behind the lens, Caroline brings a unique perspective to photoshoots, helping clients create images that inspire and perform well across platforms. We know you'll love hearing her story!

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In today's episode, we launch our holiday series brought to you by Poppy Gifting! Poppy Gifting knows there’s an art to successful gifting: nailing the right balance of someone’s style and interests while hitting the perfect note of sentimentality. When done well, gifting has the power to bolster trust, which is the foundation of loving relationships and vital to business collaboration.Willa’s experience in operations and merchandising at Louis Vuitton instilled a high-touch approach to the fine details, while Peggy’s background in customer relations at One Kings Lane cemented the value of thoughtful human connection in a digital environment. They founded Poppy Gifting to celebrate gifting in all its forms.A recurring theme throughout their careers in customer service, business development, partnership, and sales was that gifts have the power to strengthen relationships in unimaginable ways. Acknowledgment in the form of a spot-on gift can be the key to business development by fostering camaraderie and promoting innovation. That's why they offer not only personal gifting but thoughtful professional gifting services, too. We know you'll enjoy this episode!--- Support this podcast: https://anchor.fm/howdshedothat/support

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Today's guests, Leah Melby Clinton, and Hannah Weil McKinley are the ladies behind In Kind Magazine. In Kind is an independent, biannual magazine focused on capturing the conversations modern women are having as they navigate motherhood, career, and personal style. It's slow, conscious content dedicated to exploring the good life.

When they couldn't find the content they wanted to read as they advanced in their careers, started families, and began wondering how to balance all of it, Leah and Hannah decided to create it themselves. The women they know live insanely multi-faceted lives, equal parts mother and friend and partner and careerist. She is passionate and curious, driven by a fierce ambition in all aspects of her life, and unwilling to give up the pursuits that make her who she is as an individual.

Leah Melby Clinton, Editor and Founder is a writer, an editor, a wife, a sister, a friend—and a mother. Her entire career has been spent in media (and she still works in fashion today), yet through all of her reporting and interviewing and musing, she began to feel like something was missing as she settled into her 30s, had her first child, and started to yearn for something slower; more traditional, yet not traditional. Suspicious that there were others out there like her—women who were pulled in different directions by wanting to focus on themselves and their families simultaneously— she decided to formalize the conversations she'd been having with people, collecting them in a place that would arrive, physically, in your mailbox.

Hannah Weil McKinley, Founding Editor isa storyteller who's always been innately interested in style. That’s where her day job has taken her for over a decade in fashion media. But after the birth of her first daughter in 2018, she found she was compelled to share more candidly—about motherhood, about womanhood, and about the things that go along with it.

It’s that connection that makes In Kind so special, a curation of creatives and their stories that bring us all a little closer while acknowledging the many complicated, beautiful parts of being a woman navigating motherhood and the life she wants with it.

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In today's final episode of our Thanksgiving Series, we welcome Mrs. Southern Social onto the show! Mary shares southern hospitality, tradition with a twist, and a bit of sarcasm. That’s what you’ll find with Mary Hollis Huddleston, on Mrs. Southern Social. Mary is a Nashville native who loves entertaining at home but is also a very busy gal. She doesn't have time, nor does she want to be in the DIY business. Mary believes in the power of “delegation,” in that by utilizing all the amazing party resources available, you can actually enjoy hosting beautiful events and celebrating life creatively. For a while, Mary loved planning parties so much that she made a living doing it for others. She started in the event-planning business in Dallas right after graduating from college. One marriage, one baby, and eight years later, she “retired” from wedding planning, and moved back to Nashville to settle down for good.  Since then she started, Please Be Seated, an event rental company, which makes it very convenient for Mary to rent items for the parties she now hosts at home. You'll love hearing Mary's holiday plans as well as her tips and tricks for staying sane this holiday season.


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Today's guest, Hart Hagerty is the founder of HART Jewelry!  Hart founded her jewelry line in 2016. A seventh-generation native Charlestonian, Hart lived abroad in Shanghai, China for five years upon majoring in Chinese and Sociology at Vanderbilt University (2009). After working in advertising in New York City, Hart returned home to launch her jewelry line with great success. After selling thousands of pairs of her signature tassel earrings, she expanded the line under the northstar of “soulful adornment”, including beaded bracelets with mindful mantras and customizable charm jewelry that feels fresh and modern.  When she’s not working, she relishes in the natural beauty of the Lowcountry: sailing with her husband, surfing, hosting porch parties, painting the local flora and chasing after her two young daughters. We know listeners will love hearing about Hart’s journey in today's episode!


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Kilte Collection has been a wonderful partner over the last two months and we're excited to share that their founder, Hannah, has given HSDT listeners VIP access to her Black Friday Sale! Starting tonight at midnight, listeners can use code HSDT30 for 30% off and shop her Black Friday Sale before everyone else. Use code HSDT30 tomorrow until Monday for 30% off. Enjoy & a BIG thank you to our sponsor from the last two months, Kilte Collection!


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On today's episode, we welcome, Ashley Schoenith, Founder + Lifestyle Designer of Heirloomed Collection onto the show! Ashley is an old soul based in Atlanta, Georgia, and a mom of 3 with a deep love of all things from the past with a story to tell. With a background in branding & marketing, Ashley has always had an entrepreneurial spirit and has lived out her love of interior design through surface pattern & textile design. 

Ashley and her team are on a mission to keep heirlooms around for another generation - whether it be a tradition, splattered family recipe, or historic home. We know listeners will enjoy hearing about Ashley's holiday plans, her favorite gifts she's given and received, and hear more about her hopes for Heirloom and the customers that make it so special!


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Today's guests Susie Matheson and Christy Ford are the founders of The Scout Guide. Launched in 2010, The Scout Guide began as a locally focused website and city guide dedicated to Charlottesville, Virginia. Since then, The Scout Guide has expanded nationwide, with editors/owners in each city serving as curators, storytellers, and small business advocates. At their headquarters in Charlottesville, their national team shepherds their print guides through design and production and produces their online editorial content as well as our weekly newsletter, The Scouted Life.

As a network, TSG has more than 3,000 small business owners, artists, artisans, dreamers, doers, and makers; over 74 editors in big cities and small towns; and a team in Charlottesville, Virginia, dedicated to discovering, sharing, and supporting the talented individuals who make up our TSG community. We know listeners will love hearing about the early days of TSG in today's episode!


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Today's guest, Elizabeth Heiskell lives in Oxford, Mississippi where she and her husband are raising three beautiful girls. There she also maintains her catering company, Elizabeth Heiskell Catering, which is in its 22nd year. Elizabeth was head chef at Viking Range Corporation for 8 years where she added fun and vitality to all of her cooking classes. Now she is The Today Show Food Contributor and has done appearances on Food Network’s The Kitchen and on Chopped as a judge. Elizabeth is a Southern Living contributing editor. She is the author of three best-selling cookbooks "What Can I Bring", "The Southern Living Party Cook Book" and "Come On Over". Listeners will enjoy hearing Elizabeth's tips and tricks for a smooth and delicious Thanksgiving Holiday with the food and people you love! Thank you to our sponsors, Southern Baked Pie, for partnering with us to celebrate gratitude this November!


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On today's episode of HSDT, Emily welcomes Ebonee Butler onto the show! Ebonee is a native multi-generational Floridian who started Living Shae as a resource to visit for those looking to live life one classy day at a time. Ebonee created her brand as a resource to share her classic style, faith, love for the ocean, and her 90-year-old bungalow. It is a place of creativity and encouragement!

When Ebonee isn't writing for her blog, being featured in publications like Southern Living, or encouraging women like us, she is likely enjoying time with friends, decorating her home, riding horses, and spending time with her three-year-old nephew! You'll especially love this conversation if you're interested in hearing more about purchasing a fixer-upper, honing in on your unique style, or if you are simply needing some encouragement! This is an episode you'll want to share with a friend!

Be sure to join us on Patreon for more behind the scenes, patreon.com/howdshedothat.


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In today's episode, we launch our Thanksgiving Series! Our Friday episodes throughout the month of November in our Thanksgiving Series are brought to you by Southern Baked Pie Company. Enjoy 4 additional episodes this month with special guests discussing all things cooking, hosting, baking, and the joy of Thanksgiving! We hope this series allows listeners to focus on what it is they're grateful for in their own lives, recall special holiday memories with loved ones, and perhaps inspire them to try something new in the kitchen this year! 

Founded in Gainesville, Georgia, Southern Baked Pie Company was launched by University of Georgia graduate and creative entrepreneur, Amanda Wilbanks. With family recipes, Southern charm, and an all-butter pie dough that melts in your mouth, Amanda and her team of bakers create gourmet sweet and savory pies for all of life’s special occasions and celebrations. You can order your own pie and a couple for clients, friends, and family too! Your pie will arrive beautifully packaged and bring joy to all who receive it this holiday season. Visit them on Instagram @southernbakedpie or www.southernbakedpie.com to order. Text HSDT to 714.942.2402 for a sweet discount code!

This is an episode you'll likely want to share with a friend!


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Today's guests, Cecil and Lou founders Ashley and Blythe McCain, deliver the finest quality of children's clothing at an affordable price!

Cecil and Lou specialize in hand smocked dresses, bubbles, jon-jons, swimsuits, and other accessories for the little ones in your life. Cecil and Lou captures the tradition of classic children’s clothing while also adding a modern touch. Ashley and Blythe are lifelong friends and sister-in-laws, who even share the same birthday, but what they have in common doesn’t stop there. They are wives and mothers who are deeply involved in their community, and proud business owners of Cecil and Lou! Ashley is a Texas Tech Marketing graduate, and Blythe graduated from Texas Christian University with a degree in Communications, so together, they make a wonderful team!

After becoming mothers, they quickly realized how much they loved outfitting their children in classic southern clothing, and in 2011, they saw an opportunity to work, but still be home with their kids by starting a children’s clothing company.

Keeping the theme of their new venture in mind, they named the business Cecil and Lou — inspired by their children! We know listeners will enjoy hearing more about this popular business! Be sure to share today's episode with a friend!


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On today's episode of HSDT, our host welcomes Kimberly Borges-Rowe & Miriam McDonald the Founders of PWR WMN onto the show.

PWR WMN was created by these two best friends who wanted a simple thing: pockets in our blazers. Kim and Miriam grew tired of never having the tools they needed to be 100% ready for business at all times because they never had the pockets for those tools. 

The ladies wanted clothes that helped them portray themselves as the Power Women they are, but also help them close deals, so they created PWR WMN. Their clothes don’t hide femininity, they highlight the strength our femininity brings to the table, and the extra pockets don’t hurt either! 

No matter if it's a meeting, a lunch, or a business trip: PWR WMN is here to take charge, take ownership of the tools we need to succeed, and take command of the future. A future that's female. With equality and functional pockets for all.


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Today's guests Grey and Page Hall are sisters who set out to make the classic silk scarf current! Listeners will enjoy hearing about the sisters travels, experience in product development, and so much more in today's episode. Their grandmother hand-painted silk ties in her heyday. Upon hearing their mom share these stories Grey began to think, 'why couldn’t I use the current technology to produce the same custom feel for silk scarves, while also solving a gap in fashion?' Grey is the talented watercolorist behind the brand, while Page is the Product Development visionary. The quality is at parity with Hermes, but where the ladies breakaway is through the design of storytelling on silk.  Each scarf is packed with intentional design decisions that build upon each other.  Creating a unique scene on silk while integrating print and pattern techniques for a holistic composition.  This is Grey's personal criteria during the creative process.  Each element is hand-painted in watercolors for 100% authentic originality.  Their watercolor storytelling on silk and paper is inspired by travel, nature, the garden, and imagination. We know listeners will enjoy today's episode! It is likely one you'll want to share with a friend!


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Listeners will love today's episode with Amanda Jones Vaughan, Director of Business Development at Over The Moon!  Upon graduating from Duke University, after a successful collegiate lacrosse career, Amanda stepped into fashion and hasn't looked back. From working at classic American brands like Coach and J. Crew, listeners will see a theme of style throughout Amanda's years as a young professional. She was also VIP client relations manager at Net-A-Porter which called for a lot of autonomy, taking strategic risks, and wearing multiple hats, all while aiming to provide a best-in-class, high-touch experience for clients, brand partners, and the target audience as a whole.  More recently, Amanda has taken on the role of Director of Business Development for one of our favorite wedding and lifestyle sites, Over The Moon. She works with style, innovation, and excitement as OTM continues to grow.  Amanda has been featured in Glimpse Guides, Frances Hart, Vogue, Dora Marr, and The Avenue, to name a few! She's our leading lady and will continue to be in her personal life as she and her family (which includes her husband, Kevin, and son, JJ) welcome twins later this year! Be sure to share today's episode with a friend!


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"Thank you all for letting me into your lives and for the kind feedback you share with me daily! I can't wait to continue to see where HSDT takes us and I have YOU to thank for every moment! Let's do this!" - Sincerely, Emily xoxx


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Today's guest Christina Dandar is the founder of The Potted Boxwood. To Christina, a potted boxwood by the front door, or anywhere in the landscape, is a fairly certain declaration that what is inside is something worth seeing. While it might be true that it is what’s inside that counts, potted boxwoods have the subtle ability to let you know it’s worth opening the door. As a child, Christina was always stealing copies of her mother’s subscription to stylish magazines and she has had an appreciation for tasteful and timeless design since. She believes in buying what you love and making it all work together. Her hope is that her blog would be a useful tool in inspiring design, creating ideas, and showcasing the tremendous talent that exists in the world of interiors. From pretty packaging to stylish events to lush landscapes, chic design is truly everywhere. You'll love hearing the story behind Christina's popular home tours, how she grew on social media, and what's next for her in today's conversation! Be sure to share this episode with your design-loving friends!


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Today's guest Sara Rossi is the Owner and Founder of Beau & Ro. This New England-bred designer started Beau & Ro while living in New York City and has since expanded into an all-encompassing line that includes dresses, handbags, jewelry, and more. The Beau & Ro team takes great pride in American craftsmanship, but also produces seasonal designs from artisans and craftsmen around the world to create a dynamic collection. Be sure to check out her store in Charleston, South Carolina. Sara and her team recently announced the launch of Olive Workshop, a boutique apparel manufacturer and exporter based in Gurgaon, India. Olive Workshop was co-founded by American designer Sara Rossi and Delhi native Sidd Chaudhary. In India, Sidd helped Sara streamline her apparel production by opening up lines of communication, improving trust, and providing much-needed transparency in the supply chain. Sara realized there was an opportunity to take these new processes in-house and create a factory that does things differently, allowing her to control the lifecycle of a dress from the very first stitch to the final transaction with the consumer. We know guests will enjoy getting to know Sara today. Be sure to share this episode with a friend!


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Today's guest, Grace Atwood is the founder + voice behind The Stripe. Grace is currently based in Charleston, South Carolina after 15 years in Manhattan and Brooklyn. She grew up on Cape Cod, which she credits for her love of the ocean (and probably a nautical stripe or two). The blog began in January of 2010 (originally Stripes & Sequins), born out of a love of fashion, beauty, and making.

Prior to running this site full-time, Grace was the director of social media for BaubleBar. Before that, she worked in marketing for Procter & Gamble and Coty. She has spoken about social media and blogging at panels for Internet Week, ShopStyle, General Assembly, and IFB. She’s been featured in Glamour, The Coveteur, StyleWatch, Apartment Therapy, and more. In 2019 she was named one of The Daily Front Row‘s 50 names to know right now. Outside of work, Grace’s passions include food, wine, art, yoga, reading, film, her Persian cat Tyrion, and travel.

We know listeners will enjoy today's episode! We can't wait to hear what your favorite takeaways!


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Today's guest, Bettina Benson, is a seasoned sales professional, creative visionary, team builder, mother, wife, and Founder and Creative Director of Chloe Kristyn.

Through Bettina's vision and intuitive design, Chloe Kristyn is redefining the contemporary dress code with elevated pieces that stand the test of time through the offering of accessible luxury that’s meant to be lived in. Bettina proves that strength and sophistication aren’t mutually exclusive.

Bettina’s designs have caught the eyes and won the hearts of executives, prominent news anchors, journalists, national publications, Southern Living Magazine, which recognizes her as a “Tastemaker of the South”, and many multi-brand retailers across the United States. We know you'll love getting to know Bettina in today's episode!


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In today's episode, we welcome Catherine Cartie, Founder of Catherine Cartie Calligraphy onto the show! Catherine is a watercolor artist, illustrator, and calligrapher based in Fort Worth, Texas who specializes in licensing custom artwork and watercolor patterns to clothing companies, wedding stationers, and brands across the country. She also has her own product shop consisting of original paintings and art prints, note cards, gift wrap, and an annual Christmas card collection. Catherine Cartie Calligraphy was founded in 2016 when Catherine found herself as a new mom needing a creative outlet of her own, and it has grown steadily since then.  When Catherine isn't painting or dreaming of a new product or pattern ideas, you can find her on the tennis court, at some kind of kids sporting event, or at her favorite local coffee shop with her friends and her 3 beautifully crazy children Jack, Elliot, and Maes. We know you'll enjoy getting to know Catherine!


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Join us TOMORROW for our HSDT x Renew Hometown Tour hosted by Emily Landers of 'How’d She Do That?' We are looking forward to a morning of shopping, brunch, and TWO encouraging panels filled with some of your favorite previous podcast guests and upcoming, as well as Dallas-based female founders.

Sit back and listen to our panelists discuss both how to start a business or brand as well as how to build one. We are looking forward to seeing you all at Northwood Country Club on October 1st from 10 am to noon.

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Join us on October 1st for our HSDT x Renew Hometown Tour hosted by Emily Landers of How’d She Do That? and Grace Thweatt of Renew Devotionals. We are looking forward to a morning of shopping, brunch, and TWO encouraging panels filled with some of your favorite previous podcast guests and upcoming, as well as Dallas-based female founders.

Sit back and listen to our panelists discuss both how to start a business or brand as well as how to build one. We are looking forward to seeing you all at Northwood Country Club on October 1st from 10 am to noon.

https://www.howdshedothatpodcast.com/products/p/hometown-tour-ticket-1


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Today's guest, Caitlin Fisher is a tastemaker with a refined aesthetic and affinity for all things classic. 

With a former career in the fashion industry, Caitlin delights in sharing her latest discoveries. In 2009 as a passion project, Caitlin started editing her lifestyle blog, Daily Cup of Couture, which served as her ever-evolving inspiration board for over 12 years. Today, she has created her beautiful website as a destination to continue to showcase her thoughtfully curated selection of fashion, beauty, interiors, and lifestyle with the hopes to DELIGHT & INSPIRE!

Caitlin resides in California with her husband Patrick and three young children, Beau, Grace, and Henry. We know you will enjoy getting to know Caitlin on today's episode. We can't wait to hear what you think!


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Join us on October 1st for our HSDT x Renew Hometown Tour hosted by Emily Landers of How’d She Do That? and Grace Thweatt of Renew Devotionals. We are looking forward to a morning of shopping, brunch, and TWO encouraging panels filled with some of your favorite previous podcast guests and upcoming, as well as Dallas-based female founders.

Sit back and listen to our panelists discuss both how to start a business or brand as well as how to build one. We are looking forward to seeing you all at Northwood Country Club on October 1st from 10 am to noon.

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Do you have your ticket to our Hometown Tour in Dallas on October 1st? We can't wait to see you there!

Join us on October 1st for our HSDT x Renew Hometown Tour hosted by Emily Landers of How’d She Do That? and Grace Thweatt of Renew Devotionals. We are looking forward to a morning of shopping, brunch, and TWO encouraging panels filled with some of your favorite previous podcast guests and upcoming, as well as Dallas-based female founders.

Sit back and listen to our panelists discuss both how to start a business or brand as well as how to build one. We are looking forward to seeing you all at Northwood Country Club on October 1st from 10 am to noon.

https://www.howdshedothatpodcast.com/products/p/hometown-tour-ticket-1


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In today's episode, we welcome Dallas native, Gresham Meek onto the podcast! 

Like most young girls, Gresham grew up making friendship bracelets for her and her friends. However, her hobby quickly swelled to a passion and she began designing and creating jewelry to sell, holding her first trunk show in the 6th grade. Upon college graduation, Gresham dedicated herself to her craft and set out to turn her passion into a full-time job. Fast forward nine years later and hundreds of retailers internationally carry the Gresham brand and she has a flourishing e-commerce site bursting with colorful jewelry, home décor, art, clothing, and more.

The collection has expanded to embrace her multi-faceted design talents, creating a lifestyle brand that is quintessentially Gresham – curated, effortless, and lively. The company, her namesake Gresham, continues to expand rapidly. She focuses on creating a team-oriented work environment based on kindness, creativity, and a cohesive work ethic. As CEO and Creative Director, Gresham believes joy to be contagious and a fundamental cornerstone for long-term success. As such, she plans to continue growing her business always placing this joy at the center and spreading kindness like confetti. We know you'll love today's episode!


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Join us on October 1st for our HSDT x Renew Hometown Tour hosted by Emily Landers of How’d She Do That? and Grace Thweatt of Renew Devotionals. We are looking forward to a morning of shopping, brunch, and an encouraging ‘Back to The Basics’ panel filled with some of your favorite previous podcast guests and upcoming, as well as Dallas-based female founders.

Sit back and listen to our panelists discuss the foundational pillars of their businesses as we stay focused through the Fall. We are looking forward to seeing you all at Northwood Country Club on October 1st from 10 am to noon.

https://www.howdshedothatpodcast.com/products/p/hometown-tour-ticket-1


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Today's guest, Cathleen Holloway, is the founder of Holloway Events. Cathleen’s passion for weddings began at an early age with her first Martha Stewart Weddings Magazine. Fifteen years later she started her career in the industry working for a couture boutique.

Cathleen went on to work for a well renowned bridal designer as well as opening a couture salon alongside the founder of a national collective. She was already “the-go-to” for wedding questions from friends and family, but after planning her own wedding in 2018 the requests from friends to plan their events began flooding in. Between years of working with couture wedding gowns, her passion for interiors and living a curated lifestyle, her eye for detail is unmatched.

Holloway Events hopes to help create weddings that kicks off the start of the rest of their clients lives; reflecting the couple’s lifestyle and aesthetic. You’ll love hearing more on today’s episode!


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Today's guest, Liz Brunner is the CEO and founder of Brunner Communications and best-selling author of Dare to Own You: Taking Your Authenticity and Dreams Into Your Next Chapter, recommended on Forbes.  Leveraging more than 30 years of media and communications experience, expertise, and leadership, Brunner is sought by high-profile individuals and organizations to build meaningful reputations and powerful brand identities within their markets. She is also a frequent speaker at corporate conventions, as well as universities, including Emerson College. In February 2020, Liz launched her podcast, Live Your Best Life with Liz Brunner, where she shares stories of recreation. All of her guests have taken their life experiences, the good and the bad, the successes and even the failures, and used that knowledge to not only create their “next chapters,” but to inspire others as well. We know listeners will enjoy getting to know Liz in today's episode!


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Today's guest, Madison Snider is the Founder of the finer jewelry brand, Fewer Finer. After a few years of dreaming up ideas for beautiful, wearable, symbolic pieces, Madison launched Fewer Finer in 2018. The brand was created around the idea that there’s an emotional component to those pieces of jewelry you choose to invest in—with time and love they become a staple part of who you are. Madison holds her jewelry to an extremely high standard, creating quality pieces that you’ll fall even more in love with as time goes on. Today, Fewer Finer is elevating the industry by bringing that sentimental value and quality craftsmanship to every piece of jewelry. We know guests will enjoy listening to Madison's story from the early days of her career to her current entrepreneurial ventures and love of jewelry. We are grateful to Heirloom Palm Beach for their support of today's episode. Be sure to check them out!


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Welcome to our 'Summer Nights' Series sponsored by Liza Pruitt! We have loved sharing some of Liza's favorite artist's summer memories throughout the month of August and how those moments inspire the art they create now! This week our group show went LIVE on LizaPruitt.com! 

Today's guest, Brooke Lancaster is a Georgia-based fine artist. Brooke made the decision to pursue painting full-time in March 2020. It has given her the freedom to spend more time with her family as well as create when inspiration strikes.

In Brooke’s recent clotheslines you can see her fascination with highlights and shadows. The infinite possibilities of clothing and memorable items give her a sense of nostalgia and the process of hanging clothes to dry reminds Brooke that there are no limits to what tomorrow may bring when painting artwork. In a studio that is a constant mess, Brooke enjoys bringing order to her canvases. She finds peace and purpose in the balance.

Listeners will love getting to know Brooke in today's episode and hearing more about her journey. We hope you enjoy our final installment of our 'Summer Nights' Series sponsored by Liza Pruitt!


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In today's episode, we welcome Addie Sellers, founder of Ruth & Ralph onto the show! As a new mom, Addie fell in love with classic hand-smocked clothing. After designing her own smocked pieces for her daughter, she partnered with a manufacturer out of El Salvador who shares her same ethical standards and attention to detail. Addie's goal is to create soft, functional, and beautiful smocked outfits that your little one can live in! Based out of Fort Worth, Texas, you can find unique and timeless styles at Ruth and Ralph.  Addie has been a great support to HSDT and we're thrilled to share her story with our listeners today! Thank you, Caroline Bramlett, of LCB Style for making this episode possible through your sponsorship! Be sure to check her out!


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Welcome to our 'Summer Nights' Series sponsored by Liza Pruitt! We are so excited to continue to share your favorite artist's summer memories throughout the month of August and how those moments inspire the art they create now! Stay tuned for our group show going live on August 24th on LizaPruitt.com! Today's guest, Mary Craven Dawkins is a Nashville-based photographer. Her process of photographing involves capturing real, candid, authentic moments of you and your loved ones. Mary Craven docu­ments the beauty in our everyday life and the people we cherish the most. Her goal is to capture those present fleeting moments and get them on film. These images are not just for her clients but they are for future generations to treasure and remember, just the way it happened. She seeks to always capture those special moments for her clients so they have them forever.  Listeners will love getting to know Mary Craven in today's episode and hearing more about her journey to becoming a photographer. We hope you enjoy listening as we reminisce on all things summer!


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Today’s guest, Molly Fienning is the Co-Founder and CEO of Red Clay Hot Sauce + Babiators

Prior to Red Clay, Molly Fienning co-founded and served as Co-CEO of Babiators, one of Forbes' 100 Most Promising Companies and the leading sunglasses brand for babies & kids. Babiators sunglasses have been featured in Vogue, the Ellen Degeneres Show, People Magazine, the Wall Street Journal, and Inc Magazine. Her next venture, Red Clay, is a modern, Southern hot sauce and hot honey brand named "Tabasco for the 21st century" by Food & Wine Magazine and "a hot honey to elevate your meal" by The New York Times. Also featured on The Today Show, Southern Living, Martha Stewart Living, and more. Red Clay's mission is to craft delicious hot sauces using sustainable practices and the highest-quality ingredients available for chefs, foodies, and home cooks nationwide.

Listeners will enjoy learning more about Molly, who graduated from Harvard University with a BA in Electrical Engineering & Computer Science, her life postgrad, and the stories behind her successful businesses. Molly lives in Charleston with her husband Ted and their two wonderful boys, Sawyer and Fox. 


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Welcome to our 'Summer Nights' Series sponsored by Liza Pruitt! We are so excited to continue to share your favorite artist's summer memories throughout the month of August and how those moments inspire the art they create now! Stay tuned for our group show going live on August 24th on LizaPruitt.com!

Fine artist, Jana Young Siegel, who is based in Atlanta, GA joins host Emily Landers for today's episode! Listeners will enjoy hearing more about Jana's journey and what inspires her work. Jana graduated from the University of Georgia in 2015 with a BFA in Fabric Design. She found her love for painting + drawing through her textile design and continued to paint after graduation.

Jana enjoys exploring and creating new textures with different materials but loves and frequently relies on the fluidity of inks and fluid acrylics to create her work. Her subject matter is immensely inspired by nature + design and she loves highlighting different textures. We hope you enjoy listening as we reminisce on all things summer!


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Today’s guest, Sarah Tucker is a Digital Creator and Founder of Sarah-Tucker.com - your one-stop shop for all things classic, beautiful, encouraging, and timeless! Sarah began blogging when she and her husband moved to Switzerland a month after they were married.  She wanted to document all of our fun travels, and my new life as a wife.  Since then she’s shared life with her two sons, fixing up their beautiful old colonial home, daily faves, gift guides and so much more! She’s truly created a one-stop shop for inspiration online. When Sarah isn’t partnering with her favorite brands, creating content for her website, or using her platform to support local businesses, she says you can usually find her at a sporting event for her kids, traveling, and enjoying time with family. Thank you, Floraison for sponsoring this episode!


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The real BTS of HSDT is here!

We're so excited to share the launch of our How'd She Do That? Patreon Channel! Emily shares more insight into what you can expect on this platform as well as her excitement around it! We look forward to continuing to bring you amazing episodes that are available weekly on Apple and anywhere you listen to podcasts. Patreon members will receive exclusive content, Emily's Updates, private promotional codes from brands, and so much more! We will talk to you soon!

JOIN THE CLUB: https://www.patreon.com/HowdSheDoThat


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Welcome to our 'Summer Nights' Series sponsored by Liza Pruitt! We are so excited to dive into some of your favorite artist's summer memories throughout the month of August and how they inspire the art they create now! Stay tuned for their group show going live on August 24th on LizaPruitt.com!

Texas landscape artist, Elizabeth Sage McLaurin, joins our host Emily Landers on the show and we discuss her story as well as how the changing seasons inspire her artwork. Listeners will enjoy hearing about Elizabeth's decision to become a full-time artist as well as her creative process, favorite summer getaways and so much more. These fun and casual conversations are meant to bring a moment of relaxation and nostalgia to your day as the summer season winds down! 

We hope you enjoy every moment!


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Today's guest Libby Fitzgerald is the Founder of Sea Star Beachwear! Sea Star launched in the summer of 2015 with the goal of creating the ultimate resort and summer water sport shoe and lifestyle brand for men, women, and children.

You'll love hearing the details behind their business and the steps Libby took along the way to launch such a fun concept!

Their water shoes are traditional in design yet contemporary in function. The neoprene fabric is stylish, breathable, and quick-drying. The non-marking deck shoe sole makes a safe transition from beach to boat to the boardwalk. The timeless collection features solids and prints perfect for the resort or urban lifestyle. 

It truly is the perfect shoe for ocean swimming, strolling shell-strewn beaches, boat decks, or hot city pavement. We know guests will enjoy getting to know Libby and hearing more about the many products she now designs! Thank you Meredith Neal of Poppy Kids Co. for sponsoring this episode! 


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Today's guests are identical twin sisters, Beth Dye and Kate Hawken. The founders of Maxwell and Geraldine are living on opposite coasts of the U.S. and love to talk every day - especially while brainstorming the perfect dress. 

A few years ago, Beth and Kate started dreaming about making chic, beautiful dresses that were missing from their closets. You know those hard-to-find, easy-to-wear styles that add instant polish? When you find one, it’s like winning the wardrobe lottery. You hold on to it for years and reach for it again and again. They wanted more of them, and they thought we might too.

The ladies started with a secret weapon -- stretch smocking -- which flatters every figure. The forgiving, gathered fabric sits on top of your skin and smooths your curves for a perfect fit. They sourced 100% opaque cotton for a crisp look and designed each dress with a pop of color to add some joy to your wardrobe. 

In this episode, you'll hear about the early years of their careers and how all things Maxwell and Geraldine came to be! It's a conversation we know you'll enjoy!


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Today's guest, Shannon Latham is the CEO and Founder of Little English. 

Little English is a woman-owned & operated design house with tradition at its heart. Inspired by the exceptional quality of hand-sewn clothing, and her belief that children should be well-dressed as children, Shannon Latham founded Little English in 2004. As head of design, Shannon works side-by-side with her daughter, Dunn Latham, to create seasonal collections.

What started as a beautiful layette line defined by traditional hand-smocking has flourished into a full apparel line with accompanying accessories, outerwear, and gifts.

Today, Little English is an upscale lifestyle brand that can be purchased through their website as well as in fine boutiques across the US, and major luxury retailers such as Bergdorf Goodman, Neiman Marcus, Maisonette, and more.


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In today's impromptu bonus episode, our host, Emily Landers, continues to share BTS of all things HSDT! In this episode, Emily shares a recent 'ah-ha!' moment she had during a recording for an upcoming episode in which she continued to brainstorm further on a walk in Malibu with her husband. Listen in as Emily talks about the many different types of products guests have shared in detail on HSDT. 

Emily's current brainstorming includes questions like 'What is more lucrative, a service-based company or one with a product?' 'How does one find a manufacturer?' 'Does anyone actually enjoy packaging and shipping products?' We can't wait to hear your thoughts! 

We are so excited about all that's to come for both Emily and her listeners as we continue to think about where our businesses might be leading us. We look forward to the podcast continuing to welcome women into conversations around entrepreneurship all while encouraging female founders around the world.


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Today's guest, Sallie Holder, is an entrepreneur, business coach, and founder of The BRIMM.

After beginning her career as an attorney, Sallie decided to hone in on her passion for business and specifically teach women how to scale their businesses to $1M+ in revenue while encouraging them to stop playing small in business and in life. Sallie founded The BRIMM, with these goals in mind. The BRIMM helps entrepreneurs become the best version of themselves while pursuing the kind of business they actually want: one with abundant freedom, joy, and financial success.

At HSDT we have found that no one is more passionate about business than Sallie Holder. She’s spent her entire career studying, rethinking, and developing an understanding of what makes companies thrive. She has used this hard-earned wisdom to develop her own specific methodology to help coach business owners and leaders to create wildly successful businesses, you'll hear all about it in today's episode!


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In today's impromptu bonus episode, our host, Emily Landers, continues to share BTS of all things HSDT! In this episode Emily shares a lesson she was reminded of yesterday that truly touches every area of women's personal and professional lives.

Listen in as Emily unpacks how she looks to find the positive in every season of life. Her current brainstorming includes questions like: How can I find the silver linings in my current season? What tasks will I delegate when I am able to do so? Where can I encourage others in ways that make an impact?

We are so excited about all that's to come for both Emily and her listeners as the podcast welcomes women into conversations around entrepreneurship and continues to encourage female founders around the world.


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Today's guests Kaki McGrath and Lauren Stephens are sisters and also the founders of the popular clothing brand, Dudley Stephens. Dudley Stephens is a family-owned and operated fashion brand that uses fleece to elevate our everyday. Launched in 2015 by Lauren (who handled celebrity dressing and VIP relations at Gucci and Calvin Klein) and Kaki McGrath (who brings a background in sports and entertainment marketing) with their mother, Bonnie, the line has grown from its signature turtlenecks to tops, dresses, and accessories for women, men, and children. The brand is proudly female-founded and run, with styles sourced from innovative recycled materials. Their pieces are sold direct-to-consumer and through select storefronts. Dudley Stephens works hard to promote positive change through initiatives that are authentic to their brand, which you'll hear more about in today's episode. We know listeners will enjoy getting to know Kaki and Lauren throughout this conversation - it's one you will want to share with a friend!


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Today’s guest, Demi Tebow is a model, actress, advocate, and entrepreneur.  Demi was crowned Miss South Africa in 2017 and went on to win the title of Miss Universe 2017 which debuted her career as a speaker and influencer. She moved to the United States during her Miss Universe reign and married her husband Tim Tebow in 2020.  As you listen you'll get to know more about Demi as she shares her story, from her upbringing in South Africa, to her time as Miss Universe, and her passion for entrepreneurship with a purpose. We know listeners will be encouraged by Demi's story. In honor of Demi's upcoming birthday, HSDT is proud to partner with TTF and Compassionate Hope, a global charitable organization focused on providing hope and a future to victims of human trafficking and exploitation in Asia.


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Today's guest Sarah Bray West is the founder of her eponymous sunhat line, Sarah Bray Bermuda. In this episode, you'll follow Sarah's career from her home state of Texas, on to New York City, and Bermuda, where she currently resides. For the past decade, Sarah has been a writer and editor in New York City penning for House Beautiful, ELLE Decor, Veranda, Town & Country, Hamptons, Beach, and more! While this was an amazing experience for Sarah to learn about and report on so many fashion and decor brands of all shapes, sizes, and styles, she ultimately grew disenchanted with promoting the over-consumption of luxury goods for a living. In early 2020, Sarah moved to the mid-Atlantic island of Bermuda (this Texan is luckily married to a fifth-generation Bermudian!) and took some time to realign her career values and brainstorm how she could make a living around inspirational, but not wasteful, shopping. Thus began her popular collection of beautiful sunhats made from antique, vintage, recycled, and biodegradable materials. We know listeners will enjoy getting to know Sarah in today's episode - it's one you will definitely want to share with a friend!


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In today's impromptu bonus episode, our host, Emily Landers, continues to share BTS of all things HSDT!

This episode pulls back the curtain on how Emily plans to ensure her relationships with women on her weekly episodes continue long after they stop recording. 

Emily's current brainstorming includes questions like: How can HSDT build relationships with guests and brands outside of weekly episodes? Is it events? Is it collaborations? How can she make a profit with the podcast outside of sponsors and product? She is eager to find the answers to all of these questions and more! Brainstorming with listeners is always the best place to start. 

We are so excited about all that's to come for both Emily and her listeners as the podcast welcomes women into conversations around entrepreneurship and continues to encourage female founders around the world. 


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This week we celebrate our 100th episode with guest, Katie McClure of Mirth.

We are so grateful to our wonderful listeners who come back each week and have supported us since the beginning - our first episode launched on June 6th of 2020. If you would like to support HSDT you can do so at anchor.fm/howdshedothat/support. Let's celebrate!

Mirth was started by two stylish sisters (Erin Breen and Katie McClure) who have always loved a good caftan. Launched after discovering heritage textiles over the course of several years of travel and exploration, the sisters created a line of comfortable pieces with handmade fabrics sourced from artisan communities, bringing a story to each piece. Mirth caftans are meant to be worn on the beach, to dinner, and everywhere in between.

With a modern take on traditional handloom weaving and abstract block printing, Mirth's mission is to help sustain and celebrate craft and provide opportunity and ethical employment to artisans in developing countries.

We know listeners will enjoy hearing the behind-the-scenes of one of GOOP's favorite brands, the travels that inspire their designs, and the lessons Katie and Erin have learned along the way. We can't wait for you to hear all about it in today's episode!


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Today, we celebrate TWO years of How'd She Do That? Podcast!

In this quick and fun episode, Emily encourages listeners to go for it - whatever 'it' might be! In her emotional 2 year recap of HSDT, Emily takes a moment to thank listeners who have been with her since the very beginning, welcomes new friends, and casts vision for the future! Relax and enjoy this quick message of gratitude from our host, Emily Landers. 

And as you go about your day, don't forget to ask, "How'd she do that?" Happy Birthday, HSDT!


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Over the past ten years, this week's guest, Caroline Wright Turnipseed, has successfully grown consumer and retail brands through innovative marketing strategies. Her experience prior to forming CWT Consulting Group is unique, as she led teams in all areas of marketing and at a variety of sized companies. Whether in-house at Lilly Pulitzer ($250M), Victoria’s Secret ($7B), or Gal Meets Glam ($35M), Caroline was able to develop creative ways to delight consumers and fuel sales.

After creating such a vast network from her time in-house at retail companies, launching CWT Consulting Group was a no-brainer. Her multi-channel results-driven approach to marketing has led to major results for both new-to-market and established brand clients. Caroline is a go-getter, who excels at getting things done quickly and with an over-deliver mentality. 

Caroline excels at thinking out of the box and creating strategic, scalable initiatives that bring large numbers of new consumers to brands. We can't wait for you to hear all about it in today's episode! 


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In today's episode, we welcome Caroline Adams & Marisa Renfro, founders of Casamia onto the show!

Caroline’s original wedding day was set for Spring 2020 at Round Hill in Jamaica. Marisa was her go-to in terms of asking for fun & creative ideas for the wedding weekend as Marisa is a notorious party-thrower. Because of the pandemic the wedding was postponed, and to make up for the wedding weekend Marisa and her husband had Caroline and her fiancé over for dinner. To Caroline’s surprise, the dinner was a recreation of her Welcome Party inspired by The Ivy with a Jamaican twist, and Marisa nailed it.

From there, the wine was flowing and Marisa explained the idea of somehow delivering tablescapes to people’s homes. They started spit-firing ideas, and with Caroline’s business savviness the concept became a reality. Both of them were determined to bring happiness to people’s tables nationwide. Voilà Casamia!

The ladies' vulnerability, wisdom, and insight will encourage all of our listeners as they share their stories from their years as undergrads to the present day. Enjoy!


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Today's guest Damaris Bailey is the designer of her eponymous line and the mother to three little girls — Rose, Luciana, and Valentina. 
 In this episode, you'll get to know the lovely Damaris and her wisdom from the many lessons she's learned throughout her career and through motherhood. After her second daughter, Luciana, was born with a rare genetic abnormality, the reality of life’s risks felt overwhelming. When her third daughter, Rose, was born, it ushered in an era of optimism, courage, and urgency. Damaris knew she must stop letting fear dictate her future, and instead let herself be guided by beauty and possibility. Finally, she created the fashion label she’d always dreamed of, which happens to be the label WE have been dreaming of. You will love hearing more about Damaris' brand and business. This is an episode you'll want to listen to again and again!


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Today’s guest, Jackie Thomson is the founder of the prestigious public relations agency, Of Council PR. After graduating from the College of Charleston, Jackie moved to New York City to pursue her dreams of working in the fashion industry. Jackie was a buyer for Gucci and then worked for bridal and eveningwear designer, Reem Acra, with that role, Jackie quickly learned the power of PR and the role of influencers. After sensing her time in NYC was coming to a close Jackie moved back to Charleston and began working and ultimately building Leapfrog PR for 13 incredible years with her dear friend Libba Osborne. The ladies announced in 2021 that they were excited to pursue new ventures, and thus began Jackie's Of Council PR, where she works closely with wildly talented clients and collaborators.  When Jackie isn't overseeing upcoming collaborations, assisting on set for photoshoots with her clients, or sharing her wisdom with women like myself, she is likely enjoying time with her friends and family in Charleston, South Carolina. This is an episode you're going to LOVE!


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On today's episode of HSDT, our host, Emily Landers updates listeners on recent happenings around the podcast and continues to pull back the curtain on all things podcasting, starting a business, and thinking creatively about how you can implement multiple streams of income into your life. While Emily won't claim to be an expert in this area, she has learned quite a few things along the way that may be helpful to listeners. 

Emily always strives to keep listeners in the loop and share what she is learning as the podcast and ultimately her income streams grow. As we share episodes like this one, please do keep in mind that these bonus episodes are meant to be friendly, casual, and light-hearted. While we do write out a few notes these episodes are meant to be listened to with an open mind and with a collaborative spirit!

We can't wait to hear what you think!


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In today's episode, we welcome Hailey Daniels & Kailey Fletcher, founders of Double Shot of Sass onto the show! 

The identical twin sisters, serial entrepreneurs, and owners of Etoilly Artistry + The Lash Lounge Allen + The Lash Lounge Dallas at Lakewood join host Emily Landers to share more of the BTS of their story. Hailey and Kailey are a favorite to follow on social media for many but have you heard their story in their own words? They have built an impressive beauty empire that continues to grow by the minute and have always put their love for their family and each other - first! The ladies' vulnerability, wisdom, and insight will encourage all of our listeners as they share their stories from their years as undergrads to the present day. 

If you're thinking about starting a business, working with your best friend, or launching a brand, this episode is for you! It's a must listen and a must share! Enjoy!


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On today's episode, we welcome Christina Greene McAllen! Christina is the founder of her namesake Christina Greene jewelry collection, who was drawn to fashion and jewelry-making long before the company’s start in 2011. From a young age in Houston, TX, she had an eye for arranging and styling everything from outfits and accessories to furniture. For Christina, jewelry-making was a hobby that she loved, and she never imagined that her passion could launch into what it is today. A Texan through and through, Christina knew there was only one place she’d want to headquarter her growing jewelry business. After a season of living in New York City while attending Parsons School of Design and then working in Manhattan, she moved back to Houston to start her brand. 

Since its launch, Christina Greene jewelry has been featured by national and local media outlets including PopSugar, the Today Show, The Houston Chronicle, and more. The brand also is very active in charitable endeavors. The Houston Livestock Show and Rodeo, American Lung Association, and Houston SPCA are particularly near and dear to Christina’s heart. We know you'll love this episode!


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In today’s episode, Emily documents our stats for the podcast as of April 29th, in hopes of peeling back the curtain on what it looks like to grow an audience and continue to brainstorm what it looks like to make a business out of a podcast. Growth is a hot topic on social media and for business owners, but it seems many wait to "arrive" before sharing numbers online. If you were to ask about our sponsorships, we would share this inside scoop with you so why not share with our listeners as well?

In addition, this will be a fun futuristic episode for us all to listen back to and smile - let's keep growing and learning together! This is a quick and fun episode that we hope brings some encouragement to your weekend!


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On today's episode of How'd She Do That? Emily welcomes Christina Kim onto the show! 

Christina is the principal designer and owner of Christina Kim Interior Design, a New Jersey-based firm specializing in the ground-up construction of modern beach homes. Once an aspiring actress, her obsession with design and innate curiosity lead her to the world of interiors. Her work is influenced by the scenes in LA, NYC, and Paris. She is guided by her design education, travels, and a lifetime of training her eye. 

When Christina isn't designing a stunning new home, collaborating with clients, or sharing her story with women like us, she is likely hunting for vintage treasures or spending time with her husband and four children in the Jersey shore town of Manasquan! This episode is a must listen and a must share! Enjoy!


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On today's quick and fun episode our host, Emily Landers, is sharing a massive thank you to all of her listeners for their warm birthday wishes! She also references a previous birthday episode she recorded in 2020 that is still timely today! Hear more about the lessons she shares in Ep. 43, appropriately called, '30 Lessons I Learned By 30'. We know you'll enjoy this throwback if you haven't listened already!

A great gift for our host would be to tag @HowdSheDoThatPodcast in your Instagram stories with your favorite episodes, perhaps leaving us a 5-star review, a tip in the HSDT 'Tip Jar', or becoming a monthly supporter! Details can be found at https://linktr.ee/emilylanders. We can't wait to hear what lessons resonate with you!


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In today's episode, we welcome Bridget Green, founder of Milagro Collective, onto the show! Milagro has provided their customers with heirloom quality, handmade oushak rugs of any size since 2018. Milagro, Spanish for “Miracle,” and Collective together form the perfect recipe for design. Bridget's “collective” style stems from the most prolific Southern design value: mixing the old with the new. Her goal is to help customers find their “home heaven” by balancing loved antiques with fresh, modern design. Until recently, Bridget operated as a one-woman show but that all changed on November 11, 2021, when she welcomed her first baby, Lucy, to the team. In this episode, you'll love hearing about Bridget's swoon-worthy textile designs, curated for the southern home as well as her experience running a business, becoming a mother and ultimately leaving a Fortune 200 company to go full-time with her dream job - the one she created herself! It's a must listen and a must share! Enjoy!


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In today's episode, we welcome marketing consultant and tastemaker, Mallory Goldman onto the show!

Upon graduating from USC, Mallory began her career in marketing and has since worked for brands like Honest, Parachute Home, and FabFitFun. Before stepping out on her own she was most recently at FabFitFun in Influencer Marketing before the script flipped and she found herself in front of the camera.  

Mallory describes her style as classic with a twist and helps others build a wardrobe they can be proud of. Scouring the internet for quality forever-pieces is her superpower and sharing her finds with her friends (that’s us!) is what brings her joy. You'll love hearing about how she finds her curated selection of the best in fashion with a side of beauty, home, and lifestyle. Mallory lives in Los Angeles with her husband Ben and dog Sadie. 

This is one you'll definitely want to send to a friend!


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In today's episode, Emily opens up about her fears around growing the podcast and what lessons she is currently learning. She talks about her hope and desire that anyone who comes into contact with HSDT would leave having had a genuine experience and connection to all that were doing at HSDT, how she hopes to do this long term, and her curiosity about the future and what it may hold. Emily unpacks lots of questions in this episode that will likely resonate with young entrepreneurs, mothers, and those looking to build a brand both online and off. Share this episode with a friend - it's one you don't want to miss! 


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On today's episode our host, Emily Landers welcomes guest, Olivia Mangrum onto the podcast! 

Olivia is a model, businesswoman, wife, and friend. Upon graduating from USC, Olivia stepped into modeling full time and has since modeled for brands like Mi Golondrina, Miron Crosby, and Noble31 to name a few. She loves the thrill of bringing a client's vision to life and delights in sharing her favorite skincare and beauty finds. In this episode, you’ll hear our first ever LIVE recording, where Emily joined Olivia in person to share her story. Olivia’s wisdom and encouragement is for any listener! 

This episode is one you'll want to share with a friend who is curious about what the modeling industry is really like, how to be confident in your own skin, looking to take their business to the next level, or simply someone who will love hearing about the day-to-day behind the scenes from one of our favorite ladies!


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We have SPONSORS! In today's 10 minute episode Emily gives an exciting update on the process of finding sponsors for HSDT and how excited we are to begin to share even more brands with you all! As many of you know, our host is eager to turn this passion project into a real business, and one of the key ways of doing so is through paid sponsorships. 

April 2022 is the first month How'd She Do That? will have a monthly sponsor and we can't wait to continue to highlight more inspiring brands and businesses in the years to come!

If you have a friend who is struggling with feeling confident in her business, the price of her products, sponsorships, etc., this is a great episode to share with them!


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On today's episode of HSDT, we welcome listener recommendation Victoria Dunn onto the show! 

After graduating from Humber College in Toronto, Canada with a Finance Degree, Victoria moved to the United States where she married her southern gentleman. She quickly fell in love with him as well as southern designs and fashion. 

Victoria Dunn was created to celebrate coastal and southern living to inspire others to live through color and embrace the coast. All of Victoria's pieces are designed in America and produced by artisans and craftsmen around the world to create a collection that is made with love. Victoria works alongside craftsmen in India to create accessories, clothing, and lovely linens.

Listen in as Victoria shares in detail how she went from blogging to creating her own brand and business! This is an episode you'll want to share with a friend. Lastly, don't forget to follow the podcast on Instagram @howdshedothatpodcast we have so many fun things ahead!


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On today’s final episode of HSDT's TSC Summit Recap our host, Emily Landers welcomes Caroline Borders onto the show and she shares how she was originally introduced to The Southern C Summit, the logistics of her attending, the greatest lesson she learned during her time there, and what her action items for her brand moving forward! Thank you so much for listening to our previous episodes with other attendees, who shared their main takeaways as well as what they are going to do to continue to elevate their businesses this year! We hope these conversations were an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this! This mini-series is for everyone!


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In today's episode our host, Emily Landers welcomes guests, Rachelle Williams & Hayden Shoffner, the Co-Founders of Byrdie Golf, onto the show! Byrdie Golf Social Wear was born from golden hour golf cart rides with our grandmothers, learning life’s lessons through the game of golf. The most important lesson that the ladies have learned over the years, and have put into practice, is to never compromise your personal style for any occasion. Their mission is to bridge the gap between modern fashion and performance while paying homage to the sophistication and style of our matriarchs’ wardrobes. Through Byrdie Golf they hope to not only reintroduce personal style back to the game of golf, but also celebrate a new generation of women who bring friendships, cocktails, and legacies to the 19th hole.

Amongst the many life lessons passed down is the quality and fit of a garment. They have sourced for you the finest fabric for both your afternoon tee-time and sundowner cocktail hour. As a cherry on top, they are proud to produce and manufacture all of their pieces stateside. This episode is one you'll want to share with a friend who is always on the golf course, looking to take their business to the next level, or simply someone who will love hearing about the day-to-day behind-the-scenes of building a brand.


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Surprise! A Saturday episode? Yep! We have much to discuss and Emily is eager to share exciting updates for the podcast! Many of you have been here since the beginning and have enjoyed these solo bonus episodes where Emily pulls back the curtain on what it looks like to schedule guests, reach out to sponsors, and continue to work toward making this growing community something that will last. 

In today's episode, Emily shares how she is balancing the influx of guest requests she receives regularly, lining up sponsors, and treating the podcast more like a business than a hobby. As always, this episode is not scripted and Emily shares what's on her heart. We would like to thank you for your continued support and kindness as we grow How'd She Do That?

We think you'll love this episode!


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On today’s episode of HSDT's Friday Favorites our host, Emily Landers continues her mini-series highlighting The Southern Coterie Summit she recently attended in Sea Island, Georgia!

Today we welcome Lisa Kirk onto the show and she shares how she was originally introduced to the conference, the logistics of her attending, the greatest lesson she learned during her time there, and what her action items for her business moving forward!

Stay tuned for more upcoming Friday Favorites episodes with other attendees, through the month of March, who will share their main takeaways as well as what they are going to do to continue to elevate their businesses this year! We hope these conversations are an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this!

This mini-series is for everyone!


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On today's episode our host, Emily Landers welcomes guest, Bradley Agather onto the podcast!

Bradley is a creative consultant and stylist. A former fashion editor, Bradley has a discerning eye and a considered approach to style. She loves the thrill of the hunt and delights in sharing her favorite finds. Here, you’ll discover a carefully curated selection of the best in fashion, beauty, interiors, and lifestyle. Listeners will enjoy hearing about her time working in New York at Teen Vogue, and ultimately making her blog a full-time J-O-B. 

This episode is one you'll want to share with a friend who is 'Punch List' Obsessed, looking to take their blog to the next level, or simply will love hearing about the day-to-day behind the scenes of one of our favorite online shopping guides. 


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On today’s episode of HSDT's Friday Favorites our host, Emily Landers continues her mini-series highlighting The Southern Coterie Summit she recently attended in Sea Island, Georgia!

Today we welcome Erin Donahue Tice onto the show and she shares how she was originally introduced to the conference, the logistics of her attending, the greatest lesson she learned during her time there, and what her action items for her business moving forward!

Stay tuned for more upcoming Friday Favorites episodes with other attendees, through the month of March, who will share their main takeaways as well as what they are going to do to continue to elevate their businesses this year! We hope these conversations are an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this!

This mini-series is for everyone!


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Today our host, Emily Landers welcomes guest, Avrielle Muse onto the show! Avrielle is a wife, mother, friend, and YouTuber who focuses on sharing her faith and bringing encouragement to others through video.

For years Avrielle struggled to find her purpose and often asked the question, "how will I ever be who God has called me to be?” Then one day it became crystal clear to her. "I am called to be obedient to the assignments God has called me to, live my life authentically, and show women who are watching that they can do the same."

Avrielle created her popular YouTube channel with the hope of encouraging women and sharing lessons she is learning along the way. She believes that you can live a life of purpose marked by freedom and flexibility! 

This is an episode you’ll want to share with a friend!


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On today’s episode of HSDT's Friday Favorites our host, Emily Landers continues her mini-series highlighting The Southern Coterie Summit she recently attended in Sea Island, Georgia!

Today we welcome Blaire Rogers onto the show of TexaFlora and she shares how she was originally introduced to the conference, the logistics of her attending, the greatest lesson she learned during her time there, and what her action items for her business moving forward!

Stay tuned for more upcoming Friday Favorites episodes with other attendees who will share their main takeaways as well as what they are going to do to continue to elevate their businesses this year! We hope these conversations are an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this!

This mini-series is for everyone!


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On today’s episode, our host Emily Landers welcomes guest, Erin Oprea onto the show! Erin found a passion for fitness at a very young age and at 18 years old, she became a certified personal trainer! She then enlisted in the U.S. Marine Corps where she served our country with two tours in Iraq. In 2006, Erin began using her unique fitness and nutrition plans to train an elite group of clients. In a matter of no time, word spread and she began training top business executives, celebrities, and others who live busy lives. Working with celebrities like Kasey Musgraves, Maren Morris, and Carrie Underwood, Erin is known as the “Trainer to the Stars!” This is an episode don't want to miss! 


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On today’s episode of HSDT's Friday Favorites our host, Emily Landers continues her mini-series highlighting The Southern Coterie Summit she recently attended in Sea Island, Georgia! Today we welcome Eliza Bishop onto the show of Paper Eliza and she shares how she was originally introduced to the conference, the logistics of her attending, the greatest lesson she learned during her time there, and what her action items for her business moving forward! Stay tuned for more upcoming Friday Favorites episodes with other attendees who will share their main takeaways as well as what they are going to do to continue to elevate their businesses this year! We hope these conversations are an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this! This mini-series is for everyone!


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Today our host, Emily Landers welcomes guest, Catherine Cotton onto the show! Catherine is an artist who focuses on bringing life’s dearest moments to life.

From Live Wedding Paintings, Custom Illustrations to Prints in her shop, Catherine has illustrated pieces of art that are personal, meaningful, and beautiful for the ones you love most and the moments you never want to forget.

After falling in love with a fashion illustration class at Baylor University, Catherine began to dabble in watercolor and hasn’t stopped painting since. We know listeners will enjoy hearing about the growth of her business, Catherine's passion behind the art she creates, and her plans for its future. 

This is an episode you’ll want to share with a friend!


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On today’s episode of HSDT's Friday Favorites our host, Emily Landers continues her mini-series highlighting The Southern Coterie Summit she recently attended in Sea Island, Georgia!

Today we welcome Jessica Peddicord onto the show and she shares how she was originally introduced to the conference, the logistics of her attending, the greatest lesson she learned during her time there, and what her action items for her business moving forward!

Stay tuned for more upcoming Friday Favorites episodes with other attendees who will share their main takeaways as well as what they are going to do to continue to elevate their businesses this year! We hope these conversations are an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this! 

This mini-series is for everyone!


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On today’s episode of HSDT, Emily welcomes the co-founder and CEO of Kindred Bravely, Deeanne Akerson, onto the show!  As a mom of two wonderful boys, Deeanne shares that she can’t possibly count the joys motherhood has brought to her life: sweet snuggles, cozy moments, and love beyond what she ever knew to be possible. Her company, Kindred Bravely has two goals: creating maternity and nursing clothes that are beautiful, useful, and comfortable, and building a community of moms who support and encourage each other on the motherhood journey. In this episode, you’ll love hearing about Deeanne's journey to committing her business to support women! This is an episode you'll want to listen to again and again. 


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On today’s episode of HSDT's Friday Favorites our host, Emily Landers is a launching mini-series highlighting The Southern Coterie Summit she recently attended in Sea Island, Georgia! 

You’ll hear about how Emily was originally connected to the conference (thank you, Caroline!) the friends she met, the greatest lesson she learned during her time there, and what her action items for How'd She Do That? moving forward! 

Stay tuned for our upcoming Friday Favorites episodes with other attendees who will share their main takeaways as well as what they are going to do to continue to elevate their businesses this year! 

We hope these conversations are an encouragement for those of you who attended, hope to attend, or have never even heard of a conference like this! This mini-series is for everyone!


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On today’s episode of HSDT, Emily welcomes founder of Curate Capital, Carrie Colbert, onto the show! After almost twenty years in the energy industry and five years of investing in female founders with her own personal capital, Carrie Colbert launched Curate Capital in 2020 to empower female founders and accelerate their paths to success – amplifying the work she was already doing.

Carrie began connecting with female founders and investing her own personal capital into their businesses. She angel invested in female-led companies for about five years. During that time, she had such great success, plus she had a great time while doing it!

Carrie’s unique expertise, experience, and perspective uniquely position her to champion businesses by women for women through the injection of both capital and advisory services. She wholeheartedly believes that the rise of female entrepreneurs is one of the biggest factors reshaping our economy – and she’s happy to be a part of that through Curate Capital. In this episode, you’ll love hearing about Carrie’s journey to committing her life to support women!

… an episode we know you’ll want to share with a friend!


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Today's guest, New York-based interior designer Lilse McKenna creates homes that are rooted in tradition and tailored to reflect each client’s personality and lifestyle. 

Prior to establishing her firm, Lilse worked for esteemed interior designers Lindsey Coral Harper and Markham Roberts. She credits both designers for teaching her not only the art of decorating residential interiors but also the skills required to execute projects of all sizes in a timely and organized fashion. Layered in various furniture styles, patterns, and textures, Lilse’s interiors provide her clients lasting sophistication and comfort. 

Lilse has been featured in House Beautiful, Real Simple Magazine, The Wall Street Journal, and One Kings Lane, among others. We know you'll enjoy this conversation! It's one you'll want to share with a friend! 


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In today's episode, Emily updates listeners as to the current BTS of the podcast after scheduling episodes throughout the beginning of Season Two! These conversations have inspired Emily and our team to continue to look ahead, as the winter will turn to spring, and season two is HERE!

We hope you enjoy this candid update specifically talking about next week's The Southern C | Summit Conference in Sea Island, Georgia. Emily's take on negative DM's, constructive criticism, podcast growth, guest recommendations (ah!) and so much more!

As always, Emily hopes to share these brainstorming (with no notes!) episodes with you is to 'pull back the curtain' on what it looks like to start a business from the ground up - in her case a podcast. If you listen and enjoy - we'd love to hear from you on Instagram: @HowdSheDoThatPodcast or by leaving a 5-star review on iTunes & Spotify! THANK YOU!


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In today's episode, you'll meet the dynamic sister duo behind Noble31. Noble31 is an endeavor designed to enoble the mind, dazzle the eye, and uplift the soul. Madi and Mackenzie are sisters who are enamored with all things design from clothing, to home goods, to art. Noble 31 currently focuses on empowering women through dress. Each collection is a compilation of things that are missing from Madi and Mackenzie’s closets and pieces that continue to build season after season. The collections are designed to seamlessly take you through your day no costume change necessary. They believe that when life is spontaneous your wardrobe should always measure up. You'll love hearing about their Texas roots and how they are empowering both their clients and those in their community. This is an episode you'll want to share with your friend who is interested in starting their own business, design, or simply need some encouragement! We know you'll enjoy this conversation! 


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On today's episode of HSDT, Emily welcomes J. LOWERY Founders, Margaret Boyce, and Jamey Gresham onto the show! As life-long friends and the co-founders of J. LOWERY, they aren’t your typical designers. With backgrounds in social media and marketing, the J.Lowery path to design was unconventional. Miles from where they thought their journeys would have led them, Margaret and Jamey aligned their sights on the opportunity to build a brand in the south. 

Their philosophy is simple—Create meaningful accessories for the people who inspire and influence them each day. They aspire to design beautiful, quality pieces that fit seamlessly into your lifestyle and personal aesthetic. Distinctive handbags that are understated, effortless, and confident—Much like the women who carry them. In this episode, you'll hear about the behind-the-scenes of life as an entrepreneur, insightful stories on growth, friendship, and all that's to come for this special brand!  ...an episode you'll likely want to share with a friend!


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In today's episode, our host Emily Landers welcomes Natalie Steen to the first episode of the year! Natalie is a Cuban-American, Miami, Florida native living in Houston, Texas. Natalie is a lawyer with a good creative bug and a bad online shopping habit, which together led to the creation of The Nat Note. Think of it as a virtual note dropped in your inbox from Natalie herself, sharing products that catch her eye each week.

Natalie's personal style covers a little bit of everything: She loves bold prints, colors, and embellishments as much as she loves classic stripes and versatile neutrals. Natalie has a passion for party wear and fun accessories but appreciates and seeks out pieces that she can wear to her corporate job.

The Nat Note is Natalie's attempt to condense all the above into a newsletter that she hopes brings some joy, welcome distraction, and buyer’s high to everyday life. We know this episode will be encouraging to all of our listeners, one you will likely want to share with a friend!


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Today’s episode is a quick and special thank you to all of our listeners from host Emily Landers. 

We are so grateful for the amazing support that YOU have given us over the last two years! In this episode, Emily expresses her gratitude for such a kind and caring community and also shares her hopes and vision for the year ahead. As always we are so grateful to our guests who make this podcast possible by sharing one of their most valuable assets - their time! 

We can’t wait for all that’s in store for season two and are so excited for you to continue to join us each week to be encouraged and inspired by our HSDT conversations! Let’s do it!


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On today’s episode of How'd She Do That? we invite you to listen in to our (previously recorded, 2021) New Year’s Resolutions zoom call! Emily welcomed listeners and friends alike to share their hopes and expectations for the new year! We also share some thought-provoking questions for you to think through as you dream about the new year. You may want to have a pen and paper nearby as you listen to this inspiring conversation.

2022, we're happy you're here!


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Merry Christmas! Our 2021 Christmas Special is now LIVE!

Today’s episode is a family affair! Emily is honored to welcome her husband, Luke, onto the program as well as her twin sister, Whitney. Listen in to Luke’s Dream Hallmark movie, yes, you read that right, and Whitney’s thoughts on creating her own family traditions before her firstborn son joins us next year. Both guests bring a touch of Christmas cheer, lots of laughter, and heartfelt conversation to us this week. Join us for our second annual HSDT Christmas special!

If this is your first time listening, please make note that while this episode is so much fun, it is not our normal Tuesday episode, you can find those anywhere you listen to podcasts. We will be back in January 2022 with our regular programming. 

Until then, Merry Christmas and a very happy new year!


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On today's bonus episode, Emily welcomes her Insta-Friend, Nan Philip onto the show! 

Nan is the founder of Nan Philip Consulting. A graduate of Middlebury College, Nan’s career started at Blitzer & Company, a boutique PR firm in New York City, representing top interior designers and home brands. From there, Nan joined the team at Weezie Towels, a direct-to-consumer startup, to manage their PR in-house and be part of their marketing team. Afterward, Nan took her experience to a larger company and joined the marketing team at J.McLaughlin, a clothing brand with over 100 stores throughout the US.

In early 2020, Nan forged her own path and started Nan Philip Consulting where she offers public relations and strategy services to interior designers and lifestyle brands. Nan works with her clients to spread awareness for their brands through various channels, from press placements, influencer partnerships, consumer-facing marketing strategies, and more.

We dive into all things social media, authenticity, and finances on this episode and we know you're going to enjoy every moment while listening! 


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On today's episode, host Emily Landers welcomes Addison Bay founder, Marguerite Adzick, onto the show!

Addison Bay was founded after Marguerite's passion for fitness as a collegiate athlete merged with her successful career in the fashion industry. Recognizing a need in the industry for a single, quality platform with functional and stylish activewear, Addison Bay launched in September of 2018. 

Marguerite resigned from a job she loved – at six months pregnant! – to start Addison Bay, with the idea that fashion-forward activewear was here to stay. The problem she was trying to solve? Finding activewear that was polished yet comfortable. “I wanted to have one look take me from school drop off, straight into the office, on to drinks with my husband, and home with our kids. Creating this one-stop-shop was the solution all busy, on-the-go women needed, including myself.” 

We know you'll enjoy hearing Marghi's story - the last guest episode of the year for HSDT and one we know will encourage many! 


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Today, Emily shares updates around How'd She Do That? and how listeners can support the podcast monthly so that this is something Emily can do long-term! We are so thankful for your support and want to share more of the behind-the-scenes of what it looks like to grow the podcast and ultimately make it a functioning business. 

Be sure to listen all the way through as Emily shares two truths & a lie! We hope you enjoy this episode and that it encourages you to step out and start that dream, business, or brand you've been dreaming of! Support this podcast at https://anchor.fm/howdshedothat/support. 


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On today's episode of How'd She Do That?, host Emily Landers welcomes Kate Stice Stewart, Founder of Bauble Stockings onto the podcast!  Growing up, Kate's mom always received the last gift of Christmas as a thank you for all she'd done that year, and it, or a clue to it, was found in her needlepoint stocking that hung on their tree. Kate's dad called it her "Bauble Stocking" because on a good year it was a bauble, a piece of jewelry. The tradition of brainstorming for this gift with Kate's dad and older brothers was always her favorite part of Christmas and seeing her mom's face was an added bonus! Once engaged to be married, Kate asked her now-husband, Peter, "So when do I get my Bauble Stocking?" and he said, "Your what?" From that point on Kate knew she had a task ahead of her - sharing the tradition of Bauble Stockings with the world!  Each stocking is 100% hand-stitched and finished. In 2018, Bauble Stockings moved their production to a community of single moms in Haiti with the organization, Good Threads Needlepoint. The community has built a school for over 120 children, many of whom will be the first person in their family to be able to complete high school. It is an honor to be able to provide good jobs in a country where jobs are hard to come by. Kate's passion for her growing business, working hard, and love for others is obvious throughout our conversation - one we know you'll enjoy hearing and you will definitely want to share with a friend! Support this podcast at https://anchor.fm/howdshedothat/support. 


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Welcome to today's extra special bonus episode! Oftentimes online we find new women to follow and think "if we lived closer we would be friends!" Stephanie is one of those people and we know you'll enjoy this casual conversation. Stephanie's creative outlet and Instagram account, A Life Well Saved highlights her latest finds & current obsessions. Stephanie's background has a strong influence on her unique aesthetic. She grew up in Santa Barbara for most of her life, though she lived in the Middle East & South America before settling in Southern California. She currently resides in Tribeca, New York City with her husband and ruby Cavalier. She has worked as a consultant for lifestyle brands such as Over The Moon, The Avenue (Lyndsey joined us on Ep. 51), and Voyager Club.  Stephanie has a great eye for interior design, fashion, mixing high & low-price pieces & getting good deals. Never pay retail is her motto, unless it is truly special. We know you'll enjoy this episode!


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On today's episode of How'd She Do That?, host Emily Landers welcomes Raleigh, North Carolina-based artist Inslee Fariss onto the podcast!  A Virginia native, Inslee attended The School of The Art Institute of Chicago as a high school junior, where she learned the art of fashion illustration. She then received her BA in Studio Art and Art History from Washington and Lee University. Inslee launched her brand's website as a sophomore to showcase and sell her earliest pieces - a line of illustrated stationery featuring her fashion sketches. 

Upon graduating, Inslee began taking on custom illustration work and has since created art for many clients, including a royal!  As a wife, mother, daughter, and friend, Inslee brings inspiration to every area of her life and collaborations or clients she works with through her whimsical and playful creativity, which is an identifying thread woven through all her artistry. Her brush brings lightness to everything she puts down on paper (or canvas). You may also recognize Inslee's work through her collaborations with Anthropologie, Lake Pajamas, Neely and Chloe, and more!  We enjoyed every moment with Inslee, and we know that you will too!

Support this podcast at https://anchor.fm/howdshedothat/support. 


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Happy Thanksgiving Week Everyone! Today's episode is a special conversation with host Emily Landers. In honor of Thanksgiving coming up tomorrow and last year's Thanksgiving episode, Emily decided to share what she is grateful for from the last 43 episodes of How'd She Do That?. 

Spanning across multiple industries and walks of life, each guest has brought their unique point of view, insight into their industry, and wisdom from their own experience that has encouraged and inspired so many of us. If you are a new listener, this will be a great episode to listen to for a summary of previous ones, and if you have listened to ALL of our episodes, this will be a fun episode to hear some insight into the behind-the-scenes of the podcast and specific episodes!


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On today's episode of How'd She Do That? host Emily Landers welcomes Edith Hour Founder, Emily Hammer onto the show! Known as the ultimate girly girl (and we mean that in the best way possible), Emily believes there should be beauty in everything. So what began as a lifetime obsession for fashion and glamour, grew into a passion for celebrating self-care. She set out to defy the shapeless robes and mundane sweats that mis-matched her spirit, and created the Edith Hour Collection—encouraging women take care of themselves. Edith Hour was named after Helen Edith, Emily’s dearest grandmother who taught her to begin each day with her favorite lipstick, a beautiful smile, and her best foot forward! You’ll love hearing Emily’s story and will likely want to share this episode with your mom, sisters, grandmothers, and friends - it’s an episode everyone will enjoy!

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On today's episode of How'd She Do That? host Emily Landers welcomes Buru Founder, Morgan Hutchinson onto the show!

Morgan started BURU after becoming a mother for the first time and quickly discovered that her wardrobe needed a refresh. She scoured online shops, high-end boutiques, and big box stores for wardrobe essentials that offered easy access in washable fabrics, with little success. So, with the help of her husband and now full-time business partner, Brett, Morgan put her former styling and lingerie designer experience to use as they founded BURU.

Through several evolutions, the company has hit its stride with Morgan exclusively designing every collection with moms and working women in mind. And while 50% of the production remains overseas to offer an attainable price point, 50% is now produced in BURU's very own Los Angeles micro-factory that Morgan and Brett built one sewing machine at a time. (See more about BURU's factory and responsible manufacturing initiative here.)

You'll love hearing more about Morgan's story, from living overseas to becoming a mother, to her many different collaborations including one with actress, Brooklyn Decker, and more! We hope you'll share this episode with - well - everyone!

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...can't help but share some exciting personal news coming out of Texas! ;)


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On today's episode of How'd She Do That? host Emily Landers welcomes Joy Eggerichs Reed onto the show!

Joy is a wife, mother, author, and the Founder of Punchline Agency, a literary and speaking agency for people good on the page and the stage! Joy has had several different roles, fields of study, and industry observations throughout her career and we discuss many of them in today's episode.

As a longtime lover of communication, a natural promoter, and connector of people, Joy has used those passions to both hone her own craft and assist other authors and speakers in doing so themselves. In this episode, Joy shares the story of the early stages of her career all the way to the present day which includes her starting her own business, becoming a mother, and moving to France! 

We know you'll love this episode!


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On today's episode of How'd She Do That? host Emily Landers welcomes Caroline Boykin onto the podcast!

Caroline is a professional artist with over 10 years of experience. While studying abroad in Florence, Italy, Caroline's passion for art was reignited and upon returning to the States she decided to pursue a Bachelor’s of Fine Arts. During a summer ceramics class, originally taken to fulfill requirements for her major, she fell in love with being on the potter’s wheel. With the encouragement of an amazing professor, her soul was lit on fire and she discovered her voice in this medium.

All of Caroline’s work is centered around the fragility in a moment. There can be joy and sadness and courage and fear all within a moment in time and in a breath of life. The subjects of female forms and flora are captured in the peak of the bloom and the second of a pose focusing on internal strength and external beauty. She creates these subjects in sporadic and impulsive mark making capturing movement and life. Texture, color, functionality, and line quality are all important aspects of her expressive artwork.

In this episode, Caroline shares the story of the early days of selling her first pieces of art, to the journey of taking on the next big step to open her own LLC and pursue her art full-time due to the growing requests for her work. She shares some of the greatest lessons she has learned along the way, including never settling and always knowing your worth. You won’t want to miss this lovely conversation, one you will likely want to send to a friend!

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On today's episode of How'd She Do That?, host Emily Landers welcomes Alex Snodgrass onto the podcast! Alex is the founder of The Defined Dish, a blog of simple and healthy recipes online, as well as the New York Times best selling cookbook, The Defined Dish: Whole30 Endorsed, Healthy and Wholesome Weeknight Recipes. After completing the process of her first Whole30, Alex was inspired to start sharing how eating healthy had changed her life for the better. Alex soon recognized her love for sharing food with others and her blog began to grow organically. By teaching herself how to cook, capture, and share these deliciously defined dishes she has been able to create the recipes that we all know and love. In this episode, Alex shares how she found her passion, the process of creating a cookbook, how to discern when to pivot, and the importance of slowing down to enjoy a meal with the people you love. We enjoyed every moment with Alex, and we know that you will too!

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Dear listeners, this is an official call to action in regard to next week's podcast episode! We love bringing these encouraging episodes to your ears ever week and each week we have thousands of people listening to the podcast but we don’t always get to hear from YOU. We’re so excited to share that Alex Snodgrass of The Defined Dish will be joining us next Tuesday! It’s an amazing chance to SHARE the episode and help GROW our community! We are excited to continue to get the word out about the podcast but need your help! Listen in today for some more behind the scenes of the podcast. As always, we are so grateful for our listeners and can’t wait to see what’s ahead. Don’t forget to follow us on Instagram @howdshedothatpodcast.


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On today's episode of How'd She Do That? host Emily Landers welcomes Mollie Creason onto the podcast!

Mollie Creason is the founder of Well + Wonder, an online collection of original art from emerging southern artists at prices fit for collectors of all levels. Established in 2015, it has become a go-to resource for those buying their first pieces and for seasoned collectors looking for new artists.

Enrolling in an accidental art class during college helped shape the trajectory of what was to come in Mollie's future. While also rediscovering her love for art, Mollie double majored in English. After college, she explored a variety of career paths, including being a paralegal, which led her to eventually seek out advice from a career counselor, who helped Mollie discern what her true passions were!

While growing her family Mollie decided to find a way to share her love of art, which led to the creation we all know now as Well + Wonder! Mollie shares the joy of bringing an artist's story to the world, the power of community, and so much more!

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In today's episode, Emily updates listeners as to the current BTS of the podcast after recording some very exciting episodes this week with the ladies of Noble 31 and J.Lowery. Both conversations have inspired Emily and our team to continue to look ahead, as the fall will turn to winter, and season two is quickly approaching!

We hope you enjoy this brainstorming session specifically thinking about how far in advance Emily should record episodes, will HSDT ever be a twice-a-week show, should we record conversations on video (ah!) and so much more!

As always, Emily hopes to share these brainstorming (with no notes!) episodes with you to 'pull back the curtain' on what it looks like to start a business from the ground up - in her case a podcast. If you listen and enjoy - we'd love to hear from you on Instagram: @HowdSheDoThatPodcast.


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Today's guest Lauren Wilson is the CEO & Founder of Dora Maar. Lauren joins host Emily Landers to share about her experience working in luxury fashion for over 10 years including at Moda Operandi, Christie's, and Gucci.

Lauren received an M.A. in Costume Studies from New York University and a B.A. in Communication and a minor in Business from the University of Southern California before starting Dora Maar. Dora Maar, is the ultimate fashion platform to shop a curated selection of preowned luxury fashion from the most coveted closets, all in one place. They are champions of style and the story behind each luxury piece they consign. Through Dora Maar's platform, they digitally power the closets of women whose style inspires and influences their broader community and network, also known as their Muses.

Lauren and her team have even highlighted previous and upcoming HSDT guests as muses such as Pamela Munson and Nicola Bathie to name a few. This is an episode you won't want to miss. As always, we can't wait to hear your favorite takeaways.

Be sure to subscribe to How'd She Do That? on iTunes so you're the first to hear when our new episodes drop!


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On today's episode of How'd She Do That? host Emily Landers welcomes Stacy Borocz onto the podcast! Stacy is the owner and founder of etuHOME, a home and lifestyle brand created on the belief that entertaining beautifully can elevate the everyday. As Stacy shares, "Surrounding yourself with all of these beautiful pieces will elevate your entertaining, but you will also elevate your every day...meals should be conversation versus time, meals should be enjoyed. Food is sustenance, and it is beautiful, and it can be displayed beautifully even if it is just you on your own." Stacy shares with us her career path, starting with majoring in journalism during college and planning for a career in Advertising. While looking for an opportunity to pay the bills after college she landed a job with the Federation Department store in their training program for merchants and retailers and quickly discovered her love for working in this classic retail space. During this role, she learned about multiple departments from the ground up. This experience helped build the foundation for her career today as she still uses the valuable lessons in her current business. In this episode Stacy also shares her thoughts and greatest lessons on understanding how her business morphs into what the demand is telling her, taking it slow to really test products, and trusting your gut. This episode will have you dreaming of your next meal (and business venture)!

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On this episode of How'd She Do That? host Emily Landers welcomes Phoebe and Roxy onto the podcast!

After Phoebe and Roxy embarked on their separate journeys through college and their first jobs post-graduation their paths crossed one day when Phoebe reached out and connected to Roxy through Instagram. With a shared love of graphic design and desire to pursue a creative life, they founded PANDR Design Co.

PANDR Design Co. is a creative design agency that specializes in custom art installations.  Together they have created over 225 murals across the US, including a few adventures that have taken them overseas as well!

In this episode, Phoebe and Roxy share valuable advice on running your own business, trusting your gut when those red flags appear, and not letting fear stop you. They also talk about how they took a step back during the pandemic to re-evaluate their thoughts on the hustle culture and how they now incorporate what they need for self-care into their workdays.


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In today's episode, Emily shares a recent conversation she had with a girlfriend on success, contentment, and how the little things always add up. 

We hope you enjoy this brainstorming session specifically on being content and redefining your definition of success when necessary. Emily also coins a new term - contentment cloud - is this a thing? It's the way she's been feeling recently in regard to HSDT after adding more team members and finding success along the way. 

As always, Emily hopes to share these brainstorming episodes with you to 'pull back the curtain' on what it looks like to start a business from the ground up - in her case a podcast. If you listen and enjoy - we'd love to hear from you on Instagram: @HowdSheDoThatPodcast. 


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On today's episode of How'd She Do That? host Emily Landers welcomes Talitha Phillips onto the podcast! Talitha is the CEO of Claris Health, an organization dedicated to bringing care to underserved communities. 

After graduating from Pepperdine University, Talitha worked at the United States Senate in Washington D.C. as well as a few other roles before she was introduced to Claris Health as a client who witnessed the organization’s life-changing work firsthand. 

She has now served as the CEO for twenty years, leading the transition from a small resource center to a licensed medical clinic with sites in West and South LA as well as a mobile clinic that brings care to underserved communities throughout LA County. Talitha remains an instrumental advocate for children, born and yet-to-be-born, and has implemented a model of care that addresses racial and health disparities especially among people of color. Claris' approach to medical, counseling and support services cares for women and families before, during, and after unintended or other challenging pregnancies. 

We know you'll enjoy today's episode, it's likely one you'll want to share with a friend!


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On today's episode of How'd She Do That? host Emily Landers welcomes Kelly Wynne Ferguson onto the podcast!

In 2012, Kelly Wynne sketched out the perfect handbag that she couldn’t find anywhere on the market. It was fun, bold, beautiful, and it made you feel good because you knew you looked great.

Fast-forward to now, Kelly Wynne makes beautiful, high-quality accessories that energize your wardrobe. The brand blends bold design with on-trend utility in seasonal looks that are fresh and functional. Kelly's signature style is all about the confidence that carries you every day and everywhere.

The Kelly Wynne brand is committed to lifting its customers up and cheering them on. They put their passion into designing accessories to inspire the same passion in you and they want every woman to feel confident in pursuing her dreams. When you need them, they'll be there, on your balcony rooting for you to win!

Today’s episode is sponsored by the women behind Pre-K Mama, Amanda Tracy, and Alex Davis. They sell preschool learning packets that are sent straight to your door. Their packets have a theme each month and focus on early literacy, math, and fine motor skills.

Their motto is “Simple, fun, and already done!” Please be sure to check them out today! You can do so on Instagram @prek_mama and their website www.prekmama.com. We love supporting women-owned businesses!


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In today's episode, Emily takes some time to share more about her trip to Mexico as well as new updates for How'd She Do That? Emily shares her thoughts and excitement around Emily’s Edit, a fashion oasis developed by Emily Landers delivering Edits with ready-to-shop links from previous and upcoming guests, for everyday pieces, for your wardrobe, home interiors, accessories, and more. Emily's Edit will be updated weekly on HowdSheDoThatPodcast.com as well as on our HSDT Instagram. You'll also hear about an upcoming sponsorship and ad that will be live in next week's episode (9/14). Be sure to support this brand as they support us! Emily also briefly discusses her thoughts on Instagram and if it's still a platform that allows organic growth - what do you think? Lastly, a special guest joins us in this episode. Any guesses? We hope this is an encouraging and fun update! Please let us know if you're enjoying our 'Friday Favorites' series! 


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On this episode of How'd She Do That? host Emily Landers welcomes Melissa Mehall and Melissa Blue, who started Meli's Monster Cookies 7 years ago with the goal to give the gluten-free community a cookie they would love. Since starting this adventure, these two lifelong best friends, have expanded their brand and business to over 6,500 stores nationwide. Mehall and Blue take us along for the ride as they share their journey from childhood, to pursuing separate career goals post-college as a lawyer and jewelry designer, and then making a change into the realm of entrepreneurship, learning the business of grocery and food distribution to create products they both love and are passionate about! In this episode you'll hear great advice from the two founders, what they learned from staying small and local in the early years, the value of never being afraid to say "Yes!" when opportunities come your way, and much more. Lastly, you won't want to miss their exciting announcement at the end of this episode!


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On this episode of How'd She Do That? Emily welcomes Sabrina Chazen, blogger formerly known as Sample Size 16. Many of you may recognize Sabrina from her social media as she seeks to share her favorite plus-size fast fashion finds with many. Sabrina received a degree in political science from Chapman University in 2009 and upon graduating married her husband and began teaching swim lessons while looking for a job in Los Angeles. In the early years of her blog, Sample Size 16, Sabrina was an executive assistant who then worked at Exclusive Artists, an agency that represents celebrity hairstylists, makeup artists, wardrobe stylists, photographers, and more. Since then Sabrina launched her eye-catching Same Style, Different Size campaign in which she shows how women can be confident in whatever body they’re in. Sabrina helps you find fast fashion focusing on the idea that you can wear the same styles in any size! She loves sharing plus size tips, lifestyle, decor, and giggles! We know you're going to love getting to know Sabrina throughout this episode... one you'll want to share with a friend!


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In today's episode, Emily takes some time to share her BIG dreams for HSDT! Emily gives the inside scoop on her upcoming move, how you can continue to support the podcast, and encourage listeners to think about their BIG dreams. This is another fun and quick listen you’re sure to enjoy! What is your BIG dream? Emily opens up the conversation today by sharing what she is dreaming up. We look forward to hearing your thoughts! Lastly, the best gift you could give us this weekend would be sharing this episode with a friend, on social media, and leaving us a 5-star review on Apple Podcasts. Enjoy!


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On today's episode of How'd She Do That? host Emily Landers welcomes Jennie Monness onto the podcast! Jennie began her career in early childhood after receiving her Master's from Teachers college, Columbia University. Her first job was teaching English to 18-24-month-old native Mandarin-speaking children, helping to prepare them for entrance to the most prestigious schools in NYC. She then became the Educational Director of several early childhood centers, creating programs that used research-based best practices. Jennie decided to take decades worth of knowledge in early childhood education and share her learnings with new parents to educate and empower them through her blog Mo' Mommies. She teaches classes, speaks at events, and uses social media, to provide timely information about her own parenting and toy recommendations that new parents deeply need and desire. You’ll love hearing about how she co-founded Union Square Play, to bring these ideas to life through developmental, sensory, music, and creative classes in addition to a thoughtful open play space. You won't want to miss this episode!


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On today's episode of How'd She Do That? host Emily Landers welcomes Nuudii System's Founder, Annette Azan, onto the podcast!

Nuudii’s unique double strap system can be worn 12+ ways, offering maximum versatility to any shape. This innovation for undergarments is the brainchild of Annette, who is a 25-year veteran of the fashion industry. The first Nuudii was born out of her desire to find something she could wear under her sheer wedding dress in 2011. There was nothing on the market that afforded a light look and feel. Her passion for championing women to reclaim and embrace their shape is a revolution for many.

Nuudii System is a proud woman-founded, women-led business - built with the help of a strong team and co-creation from over 500+ women, ages 16 to 94. Their mission is to make lives easier, wardrobe choices broader, and allow women to reconnect with their bodies and foster emotional and physical wellbeing.

We're so excited for you to listen to today's episode and know you'll likely want to send it to a friend!


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In today's episode, Emily takes some time to reflect on HSDT's growth as we approach our 60th episode coming out next week! Emily gives the inside scoop on upcoming guests, how listeners can continue to support the podcast, and how she plans to measure success moving forward. 

What makes a business grow? Is there an equation one can follow for growth online? How do trends takeoff? Emily opens up the conversation today with this quick and fun brainstorming session. We look forward to hearing your thoughts! 

Lastly, the best gift you could give us this weekend would be sharing this episode with a friend, on social media, and leaving us a 5-star review on Apple Podcasts. Enjoy!


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On today's episode of How'd She Do That? host Emily Landers welcomes Pamela Munson onto the podcast!

Pamela Munson is a straw accessories brand inspired by a classic and timeless style. Each piece is handwoven with signature design elements that propose a modern balance of strength and femininity. You'll hear in today's episode that a large part of Pamela's childhood was spent cruising around Florida, the Bahamas, and Long Island's East End on her family's cruiser "The Three Hearts."  She draws upon this special time with her family when creating each collection.

Pam spent much of the early years of her career at different world-renowned fashion houses including CHANEL, Oscar de la Renta, and Bergdorf Goodman. Since launching her namesake brand in the Spring of 2017, Pamela's designs have been carried at some of the finest retailers in the world. Her signature straw styles have been worn by top influencers Blair Eadie and Julia Berolzheimer and have received praise from Vogue and Town & Country, among others. 

We're so excited for you to listen to today's episode and know it will be an encouragement to any listener!


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On today's episode of How'd She Do That? Emily welcomes Cristina Lynch, founder of Mi Golondrina onto the show!

Inspired by her mother’s Mexican heritage and love of Mexican art, Cristina wanted to continue telling the story of Mexican art by preserving the traditions of hand-embroidery and empowering artisans throughout Mexico. We loved hearing about the early days of this beautiful brand. Every Mi Golondrina garment is born in the small villages of Mexico, hand-stitched by skilled artisans who have been using these methods for over 200 years.

Why the name Mi Golondrina? As a young girl, Cristina often frequented her grandfather’s ranch house in Mexico and would see small swallows or ‘golondrinas’ nesting in the eaves of the roof. She would envision these golondrinas flying about, delivering the beauty of Mexico to women all over the world... and she's done just that!

During our recording, Cristina was pregnant with her second child, who arrived on July 1, 2021. Welcome to the world, Robert Harrison! Your mom is pretty cool. We know you will enjoy today's episode with Cristina... this is one you'll likely want to share with a friend!

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On this episode of How'd She Do That? Emily welcomes Lucy Murchison, founder of Love Lucy onto the show!

Lucy is a Texan with a passion for people, paper, parties, organizing, and children's clothing! Love Lucy originally showcased all of these passions and talents, providing stationery, notepads, and other products, all custom-made in small quantities.

Lucy graduated from Southern Methodist University, and turned a talent for designing invitations into a successful paper product brand and corresponding Instagram platform. Love Lucy is informative and fun, as it showcases tips regarding motherhood, organization, and more.

This conversation reminds us all that everyone has a story and obstacles do not define us. We know you'll enjoy it.

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On this episode of How’d She Do That? Emily welcomes Jenny Bohannon, the interior designer and home restorationist behind Tallwood Country House onto the show!

Just a few doors down from Jenny’s childhood home in Clifton, Virginia, the Tallwood Country House has gone from a personal renovation project to a social media phenomenon. You'll enjoy hearing about Jenny's life BT (before Tallwood) on this episode as well as the divine steps along the way that ultimately brought them to their forever home. Not only is Tallwood home to her beautiful family, including her husband and three boys, it's also home to a plethora of ducks, goats, and kittens. Jenny and her family have looked to preserve and showcase its classical Southern style with additional upgrades along the way.

Jenny’s keen eye for design and use of her stunning “Grandmillennial” style has garnered her an impressive social media following and has connected her to many different collaborations and incredible partnerships along the way. Tallwood has been featured in publications like Southern Living and its official website will debut this fall.

Tune into this episode of HSDT to learn more about Jenny, Tallwood, and more! We know you'll enjoy this episode!


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On this episode of How'd She Do That? Emily welcomes Angela O'Brien, founder of Cleobella,onto the show!

Angela was raised in Huntington Beach in Southern California, and so was Cleobella, but the inspiration and reach of the brand is worldwide. Angela's travels with her husband to southeast Asia and around the world inspired the fashion and beauty behind Cleobella's dresses and other products. All of their designs are ethically and sustainably handmade and preserve the traditional heritage techniques of their artisans, who are from Indonesia, India, and beyond.

Angela began her career in modeling as a child, traveling across the world, and then studying marketing and communication at Cal State Dominguez Hills and always dreamt of being an entrepreneur. Since realizing that dream, Cleobella has grown to include handmade clothing collections, dresses, shoes, and purses, all made in small quantities and sold in more than 300 stores!

Cleobella's new bridal collection is now live and available to shop HERE! This conversation reminds us all to focus on the details, take life one step at a time, and be grateful for challenges! We know you'll enjoy Emily's conversation with Angela!


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In this 7 minute clip, Emily is touching base with another Friday Favorite! Today, we continue to highlight our Malibu Merch,and Emily shares an encouraging thought for her listeners. She also updates us on the amazing growth How'd She Do That? is experiencing and reminds us all as to why she started this podcast in the first place. 

We think you're going to love it! Click here to see our new Malibu Design launch and join our Social Club with one of our new sweatshirts! They are perfect for a beach walk, a boat ride, layering up on a flight, or staying cozy at home. If you have any questions be sure to check out How'd She Do That? on IG for more details! 

We hope you have a great weekend!


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On this episode of How'd She Do That? Emily welcomes Mary Hollis Huddleston, founder of Mrs. Southern Social onto the show!

Mary is a Nashville native who loves entertaining at home! She believes in the power of “delegation,” in that by utilizing all the amazing party resources available, you can actually enjoy hosting beautiful events and celebrating life creatively.

She began her career in event-planning in Dallas upon graduating from TCU and has since started many different endeavors. Please Be Seated, Mary's event rental company, has now become a Nashville staple for brides, companies, hostesses, and more!

Mary's debut novel 'Without A Hitch' will be available to readers in December and is available for pre-order NOW! This conversation reminds us all to grow as we go, delegate throughout the process, and that no dream is too big to believe in! We know you'll enjoy this episode!


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In this 8 minute clip, Emily is wishing you a very happy 4th of July weekend, and sharing some BIG news with this Friday Favorite! Today, we're highlighting OUR NEW MALIBU MERCH! We think you're going to love it! Click here to see our new Malibu Design launch and join our Social Club with one of our new sweatshirts! They are perfect for a beach walk, a boat ride, layering up on a flight, or staying cozy at home. 

You'll also see Emily's new trucker hats are dropping today and we think you'll love them! They are the perfect accessory for summer and a friendly reminder that 'you've got this!' Be sure to check them out on both our website and Etsy. These purchases are a great way to support the podcast and we hope you love them as much as we've enjoyed dreaming them up!

If you have any questions be sure to check out How'd She Do That? on IG for more details!


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On this episode of How'd She Do That? Emily welcomes Julie Friedman, founder of Young, Wild, & Friedman onto the show! 

A few years ago, one of Julie's children was diagnosed with a speech disorder coupled with severe anxiety and her doctor recommended incorporating more sensory play opportunities into their daily routine. Julie got to work and began reading and researching ways she could help her family. She started making play dough and assembling sensory bins and saw first-hand how sensory experiences helped calm her child's frustrations. 

In 2017 she started Young, Wild & Friedman as a blog to help other parents integrate sensory play into the lives of their own children. Julie's story is heartwarming, informative, and encouraging! What started as a small family project can now be found in the homes of celebrities like Kim Kardashian, Joanna Gaines, and Cameran Eubanks to name a few!

Julie's story reminds us that you're never too old to play and that a mother's love can move mountains. We know you'll enjoy this episode!


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On today's episode of How'd She Do That? Emily welcomes Colleen Waguespack, founder of Fig & Dove onto the show! Fig & Dove is our go-to shop for luxury home décor and gifts for all seasons curated by Interior Designer Colleen Waguespack. Choose from one-of-a-kind objects, home decor, and more! Each piece is a work of art, a collected treasure meant to complement the well-appointed home. Through custom collaborations with artisans across the country, Fig & Dove offers couture décor and gifts for any occasion. 

Colleen graduated from the LSU School of Interior Design, and worked as a project designer for commercial architecture firms designing corporate interiors for ten years in Washington, D.C. After moving back to Louisiana, Colleen joined Holden and Dupuy Interiors based out of New Orleans.   In 2016, she launched her own interiors practice through Colleen Waguespack Interiors.

You'll love hearing about how Colleen decided to step out and create her own firm, as well as her many philanthropic endeavors. This is an episode you won't want to miss!


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In this 6 minute clip, Emily is wishing you a very happy weekend and sharing her second Friday Favorite! Today we continue a special ad series highlighting some of our favorite brands and partners who are making How'd She Do That? possible each week!

Today we highlight Golden Soles. Nikki, the creator of Golden Soles started this account and small business as a way to distract herself after the loss of her beloved pup earlier this year. Since beginning her business in February 2021, she has sourced Golden Goose sneakers to thankful clients all across the country.

If you're looking for a specific pair, reach out to Nikki as she loves looking high and low for unicorn GG pieces!

If you have any questions be sure to check out Golden Soles on IG for more details!


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On today's episode of How'd She Do That? Emily welcomes Lyndsey Zorich, founder of The Avenue onto the show! 

The Avenue is your one-stop-shop for all things living, wearing, and gifting. Each category can be found online, or at their bungalow in Houston, and they contain seasonally inspired collections sourced & styled by Lyndsey! 

Building off of the success of her popular blog, L. Avenue, Lyndsey dove headfirst into the wonderful world of e-commerce. Lyndsey’s hope for The Avenue is to make customers feel like they’re browsing boutiques in Santa Barbara, sifting through French flea markets, or traveling around the world to discover new and unique pieces for styling their homes as well as themselves.

You'll love listening as Lyndsey shares candidly about her blog, business, motherhood, and so much more on today's episode. We can't wait to hear what you think!


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In this 3 minute clip, Emily is wishing you a very happy weekend and sharing her First Friday Favorite! Today we begin a special ad series highlighting some of our favorite brands and partners who are making How'd She Do That? possible each week!

Today we highlight Uplift Guided Fitness. Uplift is a woman-owned business in Minnesota and one of its co-owners just happens to be a former intern of Emily's! Samantha, her mom, and the UpLift team encourage women through their gym and expertise in nutrition! You may have seen some of Emily's favorite smoothies she makes on IG @EmilyLanders. Many of those ingredients are from NutriDyn, UpLift's supplement line. NutriDyn helps fill the nutrient gaps from food alone.

Emily gets all of her supplements and protein powders from Sam and her team! NutriDyn is the perfect addition to your healthy diet with protein powders, vitamins, and more! Head to upliftfitness.com/supplements-3 for 15% off of your order!

If you have any questions be sure to check out UpliftFitnessmn on IG for more details!


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Come celebrate our 50th episode as well as our ONE YEAR anniversary with today's conversation with Catalina Gonzalez, founder of Dondolo. 

After having her first son, Catalina struggled to find high-quality baby clothing that could stand the test of time. During this season of life, she also felt a deep calling to find a way to help mothers in her native Colombia, where challenges like poverty and food insecurity compound the challenges of motherhood. Thus began her luxury children’s clothing brand, Dondolo.

Today, Dondolo provides children with beautiful, heirloom-quality clothing made in Colombia. When a Dondolo purchase is made, funds from that purchase fuel new employment for mothers in Colombia through the ethical manufacturing of their products. 

You'll love hearing more about Catalina's heart for mothers around the world, her family, her business, and so much more on today's episode with host Emily Landers. We can't wait to hear what you think!


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On today's episode, our host, Emily Landers welcomes guest, Chloe Epstein, the founder of Chloe's, onto HSDT!

When Chloe became pregnant with her first child, she started paying more attention to the quality of the foods she was eating and set out to find the perfect frozen treat that satisfied her cravings without all the artificial ingredients, colors, and flavorings. After leaving her job as an Assistant District Attorney, Chloe started experimenting with fruit in juicers, blenders, etc. Following countless recipes, tons of frozen bananas, and lots of patience, Chloe’s Fruit was born using just fruit, water, and cane sugar.

In this episode, you'll hear more about the behind-the-scenes of the beginning stages of Chloe's, how Chloe decided to take the plunge and leave her job as an attorney to become an entrepreneur, the perseverance it took to grow Chloe's to the place it is today and the serendipitous moments for the business along the way. 

Thank you Chloe for joining us on How'd She Do That? This is an episode you'll likely want to share with a friend!


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Today on HSDT, Emily welcomes Marie Flanigan, founder of Marie Flanigan Interiors. Marie Flanigan is an award-winning interior designer whose passion and achievements in design have positioned her as one of the nation’s best. As a classically trained and practiced architect, Marie unlocks a unique level of depth through her mutual consideration of interior and structure; her homes revealing the magic that transpires when each is made to augment the other. Her trademark style is evident through the sophisticated use of color, texture, and light, and every home she designs receives her personal signature of timeless elegance and innovative simplicity.

Her distinguished designs have been featured by premier publications and websites including Architectural Digest, Elle Décor, Vogue, Southern LivingDomino,and Southern Home. She regularly shares her design and lifestyle advice with TV audiences, including her most recent role on HGTV’s internationally broadcast series, Property Brothers: Brother vs. Brother.

Enjoy learning more about Marie's career in this very special episode - one you'll definitely want to share with the interior design lover in your life!


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Join us for today's HSDT episode as we welcome Donna Farizan, Social Contributor on NBC News' TODAY with Hoda & Jenna. You may know Donna from her segments on the TODAY show with Hoda & Jenna as well as for being the co-host of The Happy Hour on the TODAY Show Radio.

During her time studying at George Washington University, Donna was focused on building her professional resume, which resulted in her landing five different internships over the course of her college career. She was able to get her foot in the door at NBC when she landed the role as a sales and marketing intern.

In this episode, Donna lets us in on some of the behind-the-scenes of the TODAY Show and even some of her favorite red carpet moments! While Donna's career has been inspiring and glamorous, she also shares some heartfelt tips you won’t want to miss!


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Today on HSDT, we are excited to welcome Jessica Richards, founder of cult-favorite beauty store Shen Beauty. What began as a neighborhood haven for undiscovered organic beauty brands and exclusive luxury imports soon started attracting consumers from around the globe.

Jess is renowned in the industry for her curation of brands with a focus on identifying newness and innovation. Many of the beauty industry’s top brands launched at Shen, making “Jessica’s Seal of Approval” highly desired by emerging beauty entrepreneurs.

Jess has been featured by publications like the New York Times, Vanity Fair, Allure, Harper’s Bazaar, Goop, and was responsible for building the Beauty and Wellness category at Free People. 

Discover Jess' advice on accepting the fact that failures are necessary for success, asking for help, and building a network of supportive people around you. Make sure to share this episode and its wise takeaways with a friend!


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Today, we welcome Laurel Gallucci to HSDT! Laurel is the co-founder of Sweet Laurel Bakery, a whole foods baking company with the best, organic, whole ingredients going into grain-free, dairy-free, and refined sugar-free desserts. 

Laurel has been baking since childhood and has a mission to make foods that are both crave-worthy and healthy. When Laurel was put on a strict elimination diet because of an autoimmune disorder, she began tinkering with the ingredients she could eat to make delicious foods that her friends and family were delighted with. 

When she isn’t working with her co-founder, Claire Thomas, sharing baking tips on Instagram or creating a recipe out of her cult-favorite cookbook, she is likely enjoying time with her husband and two sons. 

Make sure to share this inspiring and sweet episode with a friend!


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In today’s bonus episode our host, Emily Landers, welcomes Loryn Taylor onto HSDT! Loryn is the founder of both LE Fine Jewelry and Lo Well. Loryn graduated from Texas A&M in 2019 with a degree in architecture and a minor in graphic design.

Upon graduating, Loryn started a jewelry business to occupy her time during a lengthy job search. What started as a hobby quickly became her full-time business as Lo Well. And as if one jewelry company wasn't enough, Loryn launched a new company in the spring of 2020 that is solely fine jewelry - LE Fine Jewelry - short for Loryn Elizabeth. Loryn continues to use her degree in architecture to custom design her fine jewelry line. She works closely with manufacturers and jewelers locally in Dallas, Texas, and is currently in the process of attending GIA school to further her education in all things diamonds!

When Loryn isn’t working on new designs, shipping out her beautiful pieces, or speaking with clients, she is likely reading, dining out with friends, traveling, or enjoying time with her family.


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Today’s guest, Tova Sido, is the cohost of The Remedy, with Tova Sido and Janice Gaunt. Tova is a former marketing executive turned author, speaker, and mom living in Dallas, TX. 

Tova is the author of three books which includes a collection of devotional thoughts for students and their parents, as well as Borrowed Courage, Tova’s reflection of her own life.

Through her story of deep loss and sorrow, Tova encourages women as she teaches and speaks about Jesus. When Tova isn’t recording a podcast, hosting a workshop, or speaking at events, she is likely playing a game of Uno, taking a long walk, and enjoying life with her three precious kids.


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In today's episode of HSDT, Emily takes some time to reflect and share 30 valuable (and fun) lessons she has learned by her 30th birthday, which is this week! Some of these lessons include taking the trip, letting go of unforgiveness, serious singing, and more! We believe this episode will be an encouraging one for listeners of all ages and we look forward to hearing your thoughts! The best gift you could give Emily in honor of her birthday would be sharing this episode with a friend, on social media, and leaving us a 5-star review on Apple Podcasts.

'I am so grateful for each and every one of you! Thank you for listening to HSDT each week and thank you for helping my dreams become reality! I can't wait to see what is next - the best is always yet to be!' - Emily


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On today's BONUS episode of 'How'd She Do That?' Emily speaks with guest, Ivana George. Ivana is an Atlanta native and junior at Kennesaw State; she is also the heart and soul behind the eye-catching and encouraging apparel brand All The More.  Ivana's brand 'All The More Apparel' was birthed out of spontaneity, specifically on a night where Ivana couldn't find anything cute to wear to an event she was going to. She dreamed up a design for a great t-shirt and made it with some extra vinyl that she had at home, wore it to the event, and received better feedback than she could have ever expected. Each one of Ivana’s designs is handmade with love just for you! Be inspired by how Ivana dreams up her next design, what it's like to blow up on TikTok, and the behind-the-scenes of running a small business. Thank you to our previous guest, Chianne Chanthara, for introducing us to Ivana!


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Today, we welcome Lynden Orr, model, actress, wellness fanatic, and ultimate HSDT guest onto the show!  Lynden began modeling at a young age and continued to excel in the industry as she went through school. While attending the University of Texas, Lynden began her blog - The Lynden Lifestyle. Lynden's practical and refreshing approach to health is a blessing to many. Learn about her holistic view on nutrition and how eating healthy can improve every area of our lives.  We can't wait to see what the rest of Lynden's career brings to her, especially with her uplifting and positive outlook on life. Filled with revitalizing advice on overcoming rejection, being aware of negative thought-patterns, trusting God's plan, and expressing appreciation for others - this is an episode you won't want to miss!


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We are excited to welcome Jennie Telehowski, VP, Product Management at System1, to HSDT! Jennie received a Bachelor's degree with honors in Computer Science from the University of California, Berkeley, and previously served as Vice President of Product Management at Amobee, a digital marketing technology company. With over nineteen years of software and product development experience, Jennie was responsible for building technology that enables advertisers to connect to people through social media platforms.  Jennie also worked at Microsoft in product management for Outlook and at the NYSE leading API development to connect financial firms to options trading platforms. She has been awarded patents in the areas of email and social communications. Discover what Jennie has learned from her years as a developer, managing a team, and delegating tasks. With Jennie's advice to work hard and never give up, we know listeners will have the tools they need to reach their potential - you don't want to miss this episode.


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We welcome Lizzie Means Duplantis and Sarah Means to today's episode of HSDT?! These sisters teamed up to create Miron Crosby in 2017, a bespoke cowboy boot brand inspired by their family's Texas cattle ranch and experiences working in New York City. 

From saddling horses and walking around The Big Apple, cowboy boots have always been a way for these sisters to express their roots through fashion. Lizzie and Sarah eventually felt a gap in the market for luxury, custom boots and began their entrepreneurial journey to create this cult-favorite brand. 

Discover what Sarah and Lizzie have learned about communication, entrepreneurship, and staying true to themselves along the way. This is an episode you’ll want to share with a friend!


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In this BONUS episode of How'd She Do That?, host Emily Landers continues a special series featuring college students who began businesses during the 2020 quarantine. Today, college Senior, Morgan McGlasson, shares how her business, Morgan Made, has thrived during the pandemic. 

Morgan launched her brand as a creative outlet and has since seen it grow into a successful business. Morgan Made is a shopping & retail brand that specializes in personalized iPhone cases. HSDT is happy to share that we are partnering with Morgan Made for today's giveaway! Enjoy!


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Mignonne Gavigan, Founder of Mignonne Gavigan joins host Emily Landers on today's episode of HSDT?.

Mignonne “Maggie” Gavigan, New York City, North Carolinian bred accessories designer is widely regarded for her playful, color-forward aesthetic and fresh, elevated point of view, who continues to redefine wearable designs with a couture sensibility.

After graduation from UNC-Chapel Hill, Gavigan's passions led her to the Sorbonne in Paris where she began her design studies at Parsons Paris and later concluded them at Parsons New York. In 2007, Gavigan felt inspired when she was draping a gown for a fashion show and ripped up a vintage piece to provide inspiration for bead placement. After the show, she fastened the embellished fabric around her neck with a safety pin like a scarf to accessorize her staple tee-shirt, jeans, and sneakers ensemble - a style that would sooner become her signature "scarf necklace" carried throughout each season. Today, Gavigan is headquartered in New York with her close-knit team.

Maggie shares lessons she learned while in school, encourages listeners to work hard, and shares how nature inspires her designs! We know you'll enjoy this episode and you'll likely want to share it with a friend!


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Julia Amory, Founder of India Amory joins host Emily Landers on today's episode of HSDT?. 

Born and raised in New York City, Julia's love for design and style blossomed at an early age. Upon graduating from Trinity College in Hartford, Julia began her career in the Financial Services industry before developing the concept of her lifestyle brand India Amory. While planning her wedding Julia sensed a gap in the market for high-quality and affordable solutions to large-scale needs for parties and decided to create her own custom fabric using the Indian block print technique and produced the linens herself. 

Julia shares lessons she learned while working in finance, encourages listeners to work hard in whatever role they step into, and shares practical advice every young entrepreneur should hear! We know you'll enjoy this episode and you'll likely want to share it with a friend! Enjoy!


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In today’s bonus episode Emily continues to highlight college students who started businesses during the 2020 quarantine! 

You’re going to love hearing about Chianne Chanthara and her hopes behind her brand @SkyeByChi. Chianne’s passion for design and creativity stems from her love of communication and encouraging others to be their authentic selves!

This episode will remind you that we’re all under the same sky and are more alike than the world makes us believe.


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We are excited to welcome Vana Chupp, Founder of Vana Chupp Studio, to HSDT! What started as a small Etsy shop has since evolved into a beautiful community of thousands who want to capture life's moments with paper silhouette art.

From studying architecture at school and hand-drafting sketches to becoming a mother and creating the silhouette of her son as an artistic and loving expression, Vana's heart has always been set on serving her community by helping others remember profound moments and loved ones.

Discover what Vana has learned through entrepreneurship, managing a team, and delegating tasks, which she admits, can be hard for any driven perfectionist! With Vana's advice on overcoming fear, we know listeners will have the tools they need to reach their potential - you won't want to miss this episode.


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Nona Jones, Executive Head of Faith Partnerships at Facebook, Author, and Entrepreneur, joins host Emily Landers on today's episode of HSDT?. From her days at the University of Florida to her time as a top-level executive, Nona's entrepreneurial spirit and perseverance have taken her far.

Nona was appointed to her first executive role at only 23-years-old with a Fortune 100 company, giving her exposure at an early age to business strategy. She was then offered an executive role in the public sector, leading the public affairs and regulatory strategy of a multi-service, municipal utility with revenues in excess of $500 million. 

Nona since joined Facebook where she has leveraged her business acumen and ministry leadership to build its global faith-based partnerships strategy. Nona has written many books which help equip thousands of church leaders with her approach to shifting from social media to social ministry.

We are excited for listeners to discover how’d she do... all of the above!


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In today’s episode, we get a lesson on grading diamonds, entrepreneurship, and learning how to not sweat the small stuff with Lindsey Hohlt, Founder of Lindsey Leigh Jewelry. Hohlt graduated from college with a degree in textiles and apparel, but quickly realized her true passion for jewelry. 

From managing a boutique to launching her own business, Lindsey has valuable advice on recognizing the worth of your contributions and not settling for less.

Lindsey has made numerous engagements and celebrations even more special, sparkly, and surprising with her business, and we are so excited for listeners to discover How’d She Do That?!


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Liz Eichholz, Co-Founder and Creative Director of Weezie joins host Emily Landers on today's episode of HSDT?. From The Big Apple to Georgia, Liz's entrepreneurial spirit and creative mind have taken her far.

When she sensed a gap in the market for high-quality towels during a painfully tedious shopping experience, she approached her dear friend Lindsey with the idea for a modern-lux towel brand. Two years later, Weezie has been featured in Forbes, Business Insider, and is expanding every day.

Liz spills on how surreal it is to see your dream begin to take flight, how to trust your gut, and running with a plan even when it's scary. Liz is someone we’d all like to emulate - don't miss this episode!


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On this BONUS episode of HSDT, Emily continues a special series featuring college students who have begun businesses. Today, college sophomore, Kaitlyn O'Neill, shares how her business, Honey By Kait, has thrived during the pandemic. Kaitlyn launched her brand as a way to inspire confidence in women by creating pieces that are both subtle and eye catching, because it is always the small details that are the most important.  Kaitlyn has dreamed of creating a jewelry company since she was young, and we're so proud of her for doing so at age 19.


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On this week's episode of How'd She Do That?, we welcome Erin Sander, Owner of Erin Sander Design! ESD is a Dallas-based interior design firm operating in large-scale residential projects.  Discover how Erin's experiences from traveling to Spain, interning as an interior design student, starting her company, and assembling a talented team of designers has shaped her business and creative process. When Erin isn't assisting clients in designing their dream home, she is likely spending time with her husband and darling kids.  Erin's advice to stay true to yourself, to be kind and gracious, even under pressure, will encourage any listener! We can’t wait to hear your favorite takeaways!


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On today's episode of How'd She Do That?, host Emily Landers welcomes Alicia Wood, blogger and founder of Alicia Wood Lifestyle! 

From working as the Publications Director for the Dallas Stars, to starting numerous businesses and creating her successful blog on all things food, travel, fashion, faith, and lifestyle, Alicia is a proven self-starter. She has expanded her online presence while remaining a family-oriented creative at heart who's always eager to help her community find new inspiration. 

With Alicia's motivating career advice on taking chances, pursuing your passions, staying open-minded and unafraid to ask for help, this is an episode you won't want to miss.


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On this BONUS episode of HSDT, Emily continues a special series featuring college students who began businesses during the 2020 coronavirus quarantine. 

Today, dream duo and recent college graduates, Aubrey Hermen and Grace Griffin share how their friendship turned into a business partnership with their boutique, Aubrey Grace. They launched their shop as a way to inspire confidence in young women through personalized fashion, lifestyle, and beauty products. 

Discover how working together has grown their friendship, how they manage their business, and what they've learned about asking for help from mentors in this episode!


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Sarah Brown, Founder of Pai Skincare, joins host Emily Landers on today’s episode of How’d She Do That?. Sarah is a British entrepreneur who started this all-natural skincare company in her garage, which has since become a cult favorite for women around the world! Discover how Sarah’s struggle with a skin condition called chronic urticaria propelled Pai Skincare from thought to reality, and her career advice for women of all ages. From taking the first frightening leap of faith by leaving a secure job for entrepreneurship, to finally reaping the benefits of seeing Pai help people feel confident and healthy with sustainable products and even meeting the Queen of England to receive an Enterprise Award, Sarah has a rich story to tell.


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On today’s BONUS episode of How'd She Do That? Emily continues a special series highlighting college students who started businesses during the 2020 coronavirus quarantine. Today’s guest Abby Gearhart is the founder of Sweats By Abby G. Originally from Bentonville, Arkansas, Abby is a sophomore at Pepperdine University. Abby is a member of the Delta Gamma sorority and serves on the executive board.  Abby encourages listeners to let go of fear and move forward with confidence. If you have a dream or business you'd like to start, when is a better time than now? This is a conversation you'll want to share with a friend!


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On today's episode of How'd She Do That?, meet Helene Henderson- founder of Malibu Farm! Malibu Farm is located on the iconic Malibu Pier and brings organic food from local farms straight to the table. Helene is a Swedish entrepreneur, chef, cookbook author, and animal lover who moved to America as a teenager.   Discover how she went from wanting to blend into New York's crowded streets, dabbled in modeling, then worked in graphic design, until ultimately uncovering her passion for cooking delicious food in Los Angeles. Helene has prepared dinners for the likes of Madonna, Barbra Streisand, and many more! Her inspiring story shows that persistently working with what you already have will bring fulfillment to your plate. 


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On today’s BONUS episode of HSDT Emily continues a special series highlighting college students who started a business during the 2020 coronavirus quarantine.

Today’s guest Halee Ann Biggs, is the founder of Hand-stitched by Halee Ann. Originally from Frisco, Texas, Halee is now a Junior at the University of Oklahoma. Halee is a member of the Chi Omega sorority at OU and serves on the exec board as well as being the Chapter Chaplin.

Halee’s passion for design, DIY, and crafts, started at a young age so it only made sense to begin selling her pieces as a small business while in quarantine. Whether you’re looking to begin your own business or are simply looking for encouragement, this episode is for you!


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In our first guest episode of 2021, we welcome the Founder of Weeknight Bite, Lindsay Surowitz, to the show! Lindsay is a holistic nutritionist, matcha addict, and lover of chocolate chip cookies, romantic comedies, and Sundays spent at the Farmers Market. In this episode, you'll hear more about the early years of Lindsay's career as well as her pivot towards blogging, taking on nutrition clients full-time, and navigating motherhood while building her brand.

Lindsay encourages women to live a healthy and happy life with proper nourishment and by satisfying their cravings! In Lindsay's opinion, enjoying great food with family and friends is one of the truest forms of happiness, and you should never have to choose between that and living a healthy life! In the Weeknight Bite world - we get to have both. 


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Merry Christmas and Happy Holidays! On today's episode of How'd She Do That? Emily welcomes back a popular guest — her twin sister, Whitney McIntosh! The twisters talk about all things Christmas — their shared Christmas memories, favorite traditions, memorable gifts, and much more. The hope of this episode is to bring you and yours some Christmas cheer and encourage listeners to remember all of the wonderful memories they share with their loved ones this holiday season. You'll also be able to watch this Christmas Special on Instagram @howdshedothatpodcast. Enjoy! We're looking forward to all that's to come in 2021 and are grateful to each and every one of you, our listeners! The greatest gift you could give to HSDT this holiday season is sharing this podcast with a friend. We have so much in store for you in the new year and we can't wait to talk to you soon!


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Michelle Hill, Chief Financial Officer at Citizens State Bank, joins host Emily Landers on today's episode of How'd She Do That?. At Citizens State Bank, Michelle oversees all aspects of the support services, including, but not limited to, financial services, information technology, and compliance. She oversees the budgeting process as well. Michelle was appointed to the Citizens State Bank Board of Directors in March 2016 and serves as it’s first ever woman board-member. Michelle’s story shows that women in corporate America are not only making a few cracks in the glass ceiling, but are completely shattering it.


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On today's episode of How'd She Do That? meet the lovely Nicola Bathie McLaughlin, founder of the popular jewelry brand, Nicola Bathie Jewelry. Nicola joins host Emily Landers and shares memories from her postgrad season of life, the early stages of her career in interior design, as well as jewelry design. She also shares about her interesting family lineage and her decision to focus on jewelry as she entered motherhood.  Nicola started her brand as a way to share her love of interior design, jewelry, and all things beautiful with many! Nicola’s designs are creative, timeless, and they usually contain lots of sparkle. Nicola is happily married to her middle school sweetheart and is a mother of two darling daughters. She currently lives in San Antonio, Texas.


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Jen Pinkston — creator of TheEffortlessChic.com and founder of La Paloma — joins host Emily Landers on today’s episode of How’d She Do That?. In 2011, with the belief that effortless everyday style should be accessible to all, Jen launched the lifestyle site TheEffortlessChic.com. Today, the site is a repeat destination for readers worldwide. Jen’s styling experience range from the likes of Ellen DeGeneres and Kristen Wiig to brands like Apple, Gap, and Warner Brothers, just to name a few. In 2020, Jen launched her newest brand La Paloma — a collection of better sleep and loungewear for kids.  You are going to love hearing all about Jen’s post-grad season of life, her experience at the Ellen Show, stepping into being a freelance stylist in Los Angeles, her ultimate move back to Texas, and her newest venture, La Paloma!


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Happy Thanksgiving Week Everyone!  Today's episode is a special conversation with host Emily Landers. In honor of Thanksgiving coming up this Thursday, Emily decided to share what she is grateful for from the last 25 episodes of How'd She Do That?. Spanning from multiple industries and walks of life, each guest has brought their unique point of view, insight into their industry, and wisdom from their own experience that has encouraged and inspired so many. If you are a new listener, this will be a great episode to listen to for a summary of previous ones, and if you have listened to ALL of our episodes, this will be a fun one to hear some insight into the behind-the-scenes of the podcast. 


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Today’s How'd She Do That? guest began her business this year during quarantine inspired by her love of DIY and in hopes of spending quality time with her sister. Elizabeth Allen is a native Texan and sophomore at Texas A&M University. She recently launched her custom hand embroidered designs with Created by Eliza. 

In this episode, you'll hear about her first year of college, how she started her business, and what it's like being in college during a pandemic. Elizabeth's story is filled with silver linings and will inspire you to go for the projects you've always wanted to start.

Let host Emily Landers know the silver linings you've experienced this year!


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Anna Mae Groves, lifestyle blogger and beauty expert, joins host Emily Landers on today's episode of How'd She Do That? Anna launched her blog in May 2019, sharing all things she finds beautiful and meaningful. Listen to Anna's involvement in the beauty industry and how she overcame her fear of the unknown to go after her dream of starting a blog and her joy for teaching, writing, and helping others, all while being a loving wife and mother to four sons.


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Maia Billman is a junior at Florida State University and is the founder of MM Designs, an online shop with designs that spread love, light & truth.

Maia's goal for MM Designs is to encourage her customers to know that they are loved and God wants to use them! "We are always going to make excuses as to why we aren't the right person for the job, but His grace surpasses our imperfections, faults, and all of our excuses. Let's be people that refuse to make excuses and start living the life we are called to live." - Maia Billman

In this episode, you'll hear about the beginning stages of Maia's business, her heart behind it, and what drives her. This episode is one you'll likely want to send to a friend!


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On today's episode of How'd She Do That?, Alexa Leigh Meyer, founder of Alexa Leigh, joins host Emily Landers. Born in California and raised in Colorado, Alexa founded Alexa Leigh in 2010 with the vision of creating sentimental value behind every piece in a jewelry line that could be worn everyday and for any occasion. Alexa's jewelry has been seen on many celebrities such as Miranda Kerr, Ashley Tisdale, and is also very popular among top fashion bloggers. In this episode, you'll hear Alexa's story of perseverance as a jewelry designer and entrepreneur. This is a fun and encouraging conversation to share with a friend!


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On today's episode of How'd She Do That?, Dr. Andrea Holman, an associate professor of psychology at Huston-Tillotson University, joins host Emily Landers. Andrea not only engages students in the classroom and conducts research understanding the complexities of racial identity and cultural mistrust, but she also serves as community liaison between Huston-Tillotson and other institutions in working to reduce racial health disparities in east Austin. Andrea was also appointed co-chair of the health and wellness working group for the city of Austin's Institutional Racism & Systemic Inequities task force, formed by mayor Steve Adler. You will surely be encouraged and inspired after listening to Andrea's post-graduation journey, experience as a foster parent, and her hopeful message to recognize the grace of right now. 


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Today’s episode of How’d She Do That? will take you to the beautiful countryside of Normandy, France, and into the wonderful world of all things French country living. Sharon Santoni, author, and founder of My French Country Home shares with host Emily Landers her adventurous life, her nontraditional career path, and the wealth of wisdom she gained along the way.  You are going to love getting to know Sharon through this episode as much as Emily has!


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Casey Altman joins host Emily Landers on today’s episode of How’d She Do That?. Casey is the founder of Casey Altman Design, a boutique design firm based in Aspen, Colorado. You’ll hear about her career journey after graduating from the University of Pennsylvania and how she founded her firm after a successful start freelancing for various clients. With a 99% referral base and a drive to exceed expectations, Casey Altman Design works with clients all over the world and across multiple industries. This is an episode you'll definitely enjoy!


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On today's episode of How'd She Do That? meet the lovely Elisabeth Farris, founder of the popular baking blog, Elisabeth and Butter. Elisabeth joins host Emily Landers and shares memories from her postgrad season of life, the early stages of her blog and business, and what a day in her life looks like now. Elisabeth started her blog as a way to share her love of sweets, hospitality, and Jesus with many! Her recipes are simple, delicious, and they usually contain lots of butter. Many people get stressed out by baking, so she's here to put us at ease and guide us step-by-step.

Elisabeth is happily married and since recording has announced she and her husband are pregnant with their first baby, a boy! Elisabeth currently lives in Santa Rosa Beach, Florida.


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Paige Adams-Geller, Co-Founder and Creative Director of PAIGE, joins host Emily Landers on today’s episode of How’d She Do That? You’ll hear about Paige’s experiences in college and the entertainment industry, as well as the challenges and hardships she faced that shaped her drive to forge and take ownership of her future and life, leading to her founding PAIGE. Paige’s story of strength and resilience will empower you to see the possibilities in and value of your own voice.


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On today’s episode you’ll hear about the early years of Logan’s first business, Lo Tide, her time working with the whimsical LoveShackFancy, launching Logan Tay, and how she scaled her business to include fine jewelry. Logan Tay represents a lifestyle, a joy, a passion, a happiness. Logan’s inspiration comes from the women who wear her pieces. She hopes that every piece brings love, passion, and pure happiness to us all.


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Hutton Beckcom joins host Emily Landers on today's episode of How'd She Do That? Hutton shares how she transformed her passion for travel and travel planning into a career and established Hutton|B, a luxury travel advisory. In this episode, listen to Hutton's journey from energy consultant to a luxury travel advisor, as well as her favorite places to visit! This is one you'll want to share with a friend who loves to travel or is looking to pivot in their career to pursue their passion.


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Ellie Gilchrist joins host Emily Landers on today's episode of How'd She Do That? Born and raised in Dallas, Texas, Ellie shares about her move to New York City, her career journey in the apparel and retail industries, and work in textiles and fashion. 

On this episode of How'd She Do That?, find out how Ellie began her career in fashion and learn from the ups and downs she experiences along the way. 

Since recording, Ellie is back in Brooklyn, enjoying seeing friends again and taking advantage of the outdoor dining. Ellie announced a soft-launched on Instagram for her new creation @EmpoweredCowgirl and she'll be launching her first screen-printed T-shirt design in the coming weeks for pre-order. She is also working on producing her paintings and textile works. 


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Hilary Hendershott joins host Emily Landers on today's episode of How'd She Do That? Hilary shares about her career as a Financial Advisor and Wealth Management Expert.

Hilary was recognized as a Top 40 Under 40 Entrepreneur in Silicon Valley and in 2018, Investopedia named her one of the Top 100 Most Influential Advisors in the US. With more than 30 television appearances, she’s considered the go-to personal finance expert in Silicon Valley for NBC, where they have nicknamed her “The Investor’s Voice of Reason.”

Hilary has an MBA from Santa Clara University and is a Certified Financial Planner.

On this episode of How'd She Do That?, find out how Hilary launched Hendershott Wealth Management and her tips for preparing for your financial future. 


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Tina Foster, founder of Mushroom London, joins host Emily Landers on today's episode of How'd She Do That? Mushroom London is a lifestyle brand bringing carefully selected and sourced products to your home. Living between London and Wiltshire, Tina takes us along her fearless and exciting journey from her first roles out of school, to motherhood, and her various entrepreneurial projects, and ultimately to the launch and development of Mushroom London.  This is an inspiring and encouraging episode you'll want to share with the college student, young mom, or empty nester in your life. 


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Ashley Stetts joins host Emily Landers on today's episode of How'd She Do That? Ashley shares about her career as a successful fit model in New York City for brands like Mary-Kate and Ashley Olsen's The Row and Women's Health Magazine. 

On this episode of How'd She Do That?, find out how Ashley launched Stetts Model Management, her boutique modeling agency originally based in New York City that has now expanded to Los Angeles. 


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On today's episode of How'd She Do That? Emily speaks with Founder of Gracie's Milkshake Bar, Gracie Tucker. Gracie shares about her time modeling in Greece and eventually dreaming up and opening Gracie's Milkshake Bar in Nashville. In this episode, you’ll learn about Gracie’s unique and exciting journey working abroad right out of high school and then starting her own business, and the life lessons she gained along the way. This is definitely an episode you’ll want to share with a friend with a sweet tooth or looking to start a new career adventure!


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On today's episode of How'd She Do That? learn more about how authors write and publish their books — specifically how Becky Wade did just that.  Becky’s a California native who attended Baylor University, met and married a Texan, and has since settled in Dallas.  She published historical romances for the general market before putting her career on hold for several years to care for her three children.  When God called her back to writing, Becky knew He meant for her to turn her attention to Christian fiction. She loves writing funny, modern, and inspirational contemporary romance!  She’s the Christy and Carol award-winning author of My Stubborn Heart, the Porter Family series, and the Bradford Sisters Romance series. This is an episode you'll want to share with a friend who has a passion for writing!


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In today’s episode of How’d She Do That? Emily sits down with newlywed, entrepreneur, model, and founder of Declare, Kennedy Crichlow. Declare is a jumper collection made in LA and designed for versatility. Kennedy brings such humility and confidence to this episode. During our conversation, you will learn more about starting your own clothing line, finding an investor, becoming confident in your skin, and doing what it takes early on in your career to get the job done!

This is definitely an episode you'll want to share with a friend. Enjoy!


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In today's episode, we welcome the always fun and spirited Betsy Spina! Betsy is an American Actor (AEA, SAG-AFTRA), Radio Personality, and Host, best known for her work on Radio Disney Country, SiriusXM, One Life To Live, and Greek. Born in Maine, and raised in New York, Betsy made her way to Pepperdine University in Malibu, California, where she graduated with a BA in Theatre and Music Performance. While living in New York City, Betsy was heard weekly on SiriusXM (The Highway, Today Show Radio, The Message, Prime Country), which reached over 32 million subscribers.  Now living in Los Angeles, Betsy can be seen on Disney Channel and heard daily as the voice of Radio Disney Country. "God always has a plan," she tells Emily Landers on episode 11 of How'd She Do That?.


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In today’s episode of How’d She Do That? you’ll hear how Amanda Frederickson became a chef, author, and restaurant owner! Inspired by the Barefoot Contessa and Martha Stewart, Amanda Frederickson quit her corporate job to attend San Francisco Cooking School, ultimately landing in the Williams-Sonoma Test Kitchen. Since then, her work has been featured in Better Homes and Gardens, Goop, Food & Wine, Food52, Sunset, as well as the Williams-Sonoma YouTube channel.  In April 2020, Amanda published her first solo cookbook, Simple, Beautiful Food, where she compiled some of her favorite recipes from over the years. And most recently Amanda opened her first restaurant: a fast-casual concept called Radish—in West Nashville.  For more inspiration, be sure to follow Amanda on Instagram for her delicious weekly Fridge Foraging, where she helps followers make the most out of their own kitchens.


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On this week's episode of ‘How’d She Do That?’, Emily speaks with Skylar Worley. Skylar is a mother and the founder of MANNA Health and Wellness. Skylar has been in the field of nutrition since 2017, and has since created MANNA to help her clients live and eat healthy, practically, and peacefully.

In this episode, you will learn more about Skylar's inspiring journey of creating MANNA Health and Wellness, as well as her goal to spread truth and her faith in the nutrition industry. Skylar lives in Waco, Texas with her husband, Ben, and three children.


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Get ready to be inspired in this episode of ‘How’d She Do That?’ as Emily speaks with TinaMarie Clark. TinaMarie is a mother, model, and creator, and author of The Shift Stirrer Method. She has taken the many obstacles in her life and has applied them into this five-step method that forces you to face the uncomfortable, overcome adversity, and look inward for strength. She writes about them in detail in her book “The Shift Stirrer Method”.

In this episode, we will be diving into TinaMarie’s journey from her navigating her childhood in poverty, her time as a model, and how she created The Shift Stirrer Method (SSM).


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Suzy Mighell, the founder and creator of EmptyNestBlessed.com, has set out to transform the "empty nest" years by inspiring, encouraging, and sharing her life with women during what can feel like a difficult season for many. In this episode of 'How'd She Do That?', find out why Suzy decided to pivot into blogging after her oldest child went to college. 

This is a great conversation to send to your mom or adult daughter. We won't be surprised if you catch yourself smiling throughout this episode! 


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On this episode of How'd She Do That?, find out how former TV host, turned interior designer, Leah Ashley, began her career, and ultimately landed her dream job on ABC's hit show FABlife. Leah shares memories from her time in school at FIDM, the early days of her career, and gives listeners great insight into how they can pursue their passions while helping others. Leah has been featured on such media platforms as The Style Channel, CNN, ABC, CBS, HGTV, KTLA, Discovery Networks, Hollywood Today Live and Glamour Magazine to name a few. 

Currently, residing in her hometown of Austin, Texas, Leah is a contributor at Tribeza magazine where she shares her tips for creating a stylish, livable, and vintage influenced home. Leah is also the host and producer of the popular online series, Vintage Style/Modern Life, currently airing on The Design Network.


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On today's episode of How'd She Do That? Emily speaks with Rachel Proctor. Rachel is an entrepreneur, author, speaker, and business coach. Rachel is the founder of eMErge University, co-founder of an early childhood learning center, and even served as Mayor Pro Tem in De Soto, Texas. In this episode, you’ll hear more about Rachel’s story as she encourages listeners to use their gifts to serve their community. Rachel inspires and motivates others through her ministry, faith, and business. This is a conversation you don’t want to miss!


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On today's episode of How'd She Do That? Emily talks with the Founder of Career Contessa, Lauren McGoodwin. Lauren's goal is to help women to become more fulfilled and successful in their line of work. Along with starting Career Contessa, Lauren has also written a book called Power Moves: How Women can Pivot, Reboot, and Build a Career of Purpose.

In this episode, you'll learn how Lauren got started in her career, and where her passion for helping other women comes from. Lauren shares practical tips for women to pursue their passions at any stage of their career. Lauren has motivated and has helped millions of women discover and achieve their dreams and we have no doubt she'll do the same for our listeners on this episode of How'd She Do That?

Links:

https://powermovesbook.com/

https://www.careercontessa.com/

https://www.instagram.com/careercontessa/

https://www.instagram.com/laurenmcgoodwin/

https://www.howdshedothatpodcast.com/

https://www.instagram.com/emilylanders/

https://www.instagram.com/howdshedothatpodcast/


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Join us for today's episode of How'd She Do That? with Kelly Collins, Co-Founder of SissFit. Upon Kelly Collin's college graduation she entered into the sports modeling industry. Kelly then dove into her career as a sales rep and found that extensive business travel and a demanding schedule would be part of her norm. As a former collegiate athlete, Kelly was constantly challenged to improvise and develop workouts that fit into her new unpredictable schedule.

Ultimately Kelly's passion for fitness and helping others along their journey was something that she could no longer ignore. After multiple years in the corporate world Kelly left her sales career to pursue her joint dream with her sister Lauren; sharing their expertise and passion for fitness with the world by creating SISSFiT!

Links:

https://www.sissfit.com/

https://www.instagram.com/siss_fit/

https://www.howdshedothatpodcast.com/

https://www.takeflightbook.com/

https://www.instagram.com/emilylanders/

https://www.instagram.com/howdshedothatpodcast/

https://www.instagram.com/takeflightbook/


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On today's episode of How'd She Do That? Emily speaks with Founder of Luxe Social Media, Tiffany Dowd. Tiffany is a global luxury hotel expert known as Luxe Tiffany. She is a contributing luxury travel writer to various luxury travel publications and is recognized as an online social media influencer in luxury travel as @LuxeTiffany. In this episode, you'll learn about the beginning of Tiffany's career and her encouragement for younger entrepreneurs. 

Originally from Palos Verdes Estates, California, Tiffany currently resides in the Boston area with her husband, J.B. when not traveling around the world. 

Links:

https://www.luxetiffany.com/

https://www.instagram.com/luxetiffany/

https://www.howdshedothatpodcast.com/

https://www.takeflightbook.com/

https://www.instagram.com/emilylanders/

https://www.instagram.com/howdshedothatpodcast/

https://www.instagram.com/takeflightbook/


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On today's episode of How'd She Do That?, Emily's twin sister flips the script and interviews our host, Emily Landers. The twins discuss the hope behind How'd She Do That?, what inspired Emily to write her book, Take Flight, and create this podcast. They also share what it's like to live across the country from one another and how they celebrated their birthday during a pandemic.

In the first episode of our podcast, 'How'd She Do That?' you'll learn more about our host, upcoming guests, and why you'll want to tune in each week.

Links:

https://www.howdshedothatpodcast.com/

https://www.takeflightbook.com

https://www.instagram.com/whitney.mcintosh

https://www.instagram.com/emilylanders/

https://www.instagram.com/howdshedothatpodcast/

https://www.instagram.com/takeflightbook/


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Welcome to the trailer episode of 'How'd She Do That?'.

‘How’d She Do That?’ is a podcast answering that question each episode as host Emily Landers, invites intelligent, successful, and inspiring guests to share how they put their doubts and fears behind them to pursue their passions both professionally and personally.

Emily is an author, speaker, and now podcaster coming to you from Los Angeles, California. Emily is so excited to launch this podcast as your outlet to talk about everything from current events, career, health, and wealth, to travel.

Join Emily for conversations that give practical advice and insight into how her guests have landed their dream jobs, overcome personal struggles, traveled the world, written books, launched businesses and so much more!

"My hope is that ‘How’d She Do That’ will be your go-to when you’re seeking inspiration for your personal and professional life or you’re simply looking for something to brighten your day." Host, Emily Landers.

Links:

https://www.howdshedothatpodcast.com/

https://www.takeflightbook.com/

https://www.instagram.com/emilylanders/

https://www.instagram.com/howdshedothatpodcast/

https://www.instagram.com/takeflightbook/


Support this podcast: https://anchor.fm/howdshedothat/support