Go Social Podcast with Josh Hightower: Recent Episodes
Josh Hightower
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
You want to protect your audience and have control of what they experience. For this to happen, you need to own your own membership site. It's not as difficult as you may think, but it is very profitable. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
You should consider having your own Membership Site where you deliver FREE value to your audience. This is a wonderful way to build a community feel and insulate your audience from others. It could be as simple as 3 videos, a masterclass, or some other type of training. Create Your Free Account to Enroll in this Course. By changing the language, you can change the behavior of your audience. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
How can you identify your audience when you cannot see them? You should be using pixels on every page of your website so you can continue to market to people who visit your pages. By doing this, you'll stay in front of your audience on a more regular basis. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Not everyone will like you or how you market. What should you do when you get replies from "the hateful few" without this ruining your day? Don't hit the "unsubscribe" link! Today, Josh shares what you should do. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
How can you get the Physical Mailing Address of your prospects? Today, Josh shares a great way to ask for their mailing address. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Prospects like to hide their real information from you. What can you do to get them to come out of the shadows and give you their real information. Today Josh shares a strategy to make sure you are getting the BEST email address from ideal prospects. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
One of the best ways to find words that your prospects will understand is to use the words your audience uses. Do NOT use industry jargon because they don't understand. Translate your jargon OR just use their words in your marketing. Josh shares a couple of pretty funny stories to drive home this point: The Double Wave and How to Outrun Age. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Finding a consistent flow of ideas can be challenging. In this episode, marketing expert, Josh Hightower, reveals where his "Idea Factory" is located and where you can find what your audience is thinking about. AnswerThePublic.com. Use what others are asking to create your posts. Google Trends is a similart type search that can tell you how many people are searching for this specific phrase. Google Home Page Search Suggestion List. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Creating Social Posts does not have to be difficult. Josh shares what he has learned from Frank Kern: The Connect Post. The "How To" Post. The Offer. In this episode, Josh takes a deep dive into these 3 types of posts and how you can implement them this week. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
MATH is a 4-Letter Word that you should LOVE. Josh explains his 20/60/20 Formula and how you can use it to grow your business. By understanding "The 3 Temperatures of People" you will more effectively communicate with your audience and gain more clients. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
One of the best investments you can make in yourself and your business is to join a mastermind group. Josh explains the different types of mastermind groups, why they are so transformative, and the benefit of surrounding yourself with like-minded people. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
What Business Are You Really In? Every business owner is in the same business regardless of your industry. Josh Hightower shares what business you are in and why this is so vital to the success of your business. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
How to engage with your audience with a compelling audience. You may not know what will resonate with them today, but when you communicate regularly you will find an "angle" that gets through to them. This is WHY you need to be consistent and persistent in your marketing. Josh also shares how to create FAQs that will help you gain more clients. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
There are so many ways to communicate today: WhatsApp, FbMsngr, Lin, Phone, Fax, Letter, Text. Be sure you are not limiting yourself to only "old school" channels. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
As you engage with your audience via email, be sure to move them to your social media platforms for further engagement. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
When is an unsubribe, not an unsubscribe??? Today, Josh explains a great way to keep people in your audience, even if they unsubscribe from a list. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
You have many people in your database. They've opted in at some point, but they aren't really engaged with you or your content. Today, Josh shares how you can re-engage them using an effective strategy, including a Customer Insight Report. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Do you have an email list full of people who are no longer engaged or responsive? Most everyone does. That's why on today's episode, marketing expert Josh Hightower, shares some expert advice on what to do with those unengaged people on your list. It takes more than just sending a random email to them to get them to reengage with you. Josh has a specific strategies that you can begin using to reengage those on your list. He also shares 3 Strategies that can help you re-engage with people on your list. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Email marketing is a powerful tool that can produce great results when done properly. The greatest challenge with email marketing is getting your email delivered. Actually getting your email to show up in the inbox can be a real challenge. That's why on today's episode, marketing expert Josh Hightower, shares some expert insights around email deliverability and how to get your message to appear in the inbox of your audience. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Can old school tactics still produce results? Absolutely! In fact, on today's episode, marketing expert Josh Hightower shares how using email (which is an old-school tactic) can produce great results for your business. If you think email is overlooked, dead, and buried, think again. Email is one of the most powerful marketing tools in your marketing arsenal. Listen today as Josh shares how to use email to sell. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
You've heard of funnel hacking and swipe files. They are common terms to online marketers. Today, marketing expert Josh Hightower shares with us the power of modeling other peoples marketing. You don't have to re-create the wheel - in fact you shouldn't. Look at what other people are doing, and see how you can model it in your business. This is an insightful episode that is sure to save you much time and money in the coming days. Email Drips is a great tool that you can use. Vidtao is a great resource for YouTube ad views and estimated ad spend. Facebook Ad Library is also a superb resouce. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Communicating with you audience is vital. At times, your audience will give you feedback that could be considered "negative." At the same time, you and your team should know your audience and how to should respond to good and bad feedback from your audeince. Josh also shares how he used this situation as a teaching opportunity for his team. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Many people use a Tripwire to Offset Your Ad Cost - what is that and how does it work? When and Why should you use this... or should you? Another name for this is a Self Liquidating Offer. The name doesn't matter but the strategy does. The purpose is to Accelerate a purchase. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Too many times business owners put themselves on the pathway to going broke quikcly when they spend money on marketing with no plan to convert leads into clients sooner rather than later. Designing a plan to convert a lead into a customer is the secret sauce to profitability. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Staying in touch with your audience is very important. But how often should you email them? Is daily too often? How about once per month? Is there a formula? Listen to Josh as he shares best practices with email marketing and the frequency that is best to choose. One tip you'll hear is to add an Email Preferences Center to allow your audience to choose how frequently they hear from you. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
As creepy as this may sound, it's actually a very sophisticated way to keep your audience engaged with your offering. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
What happens after somebody ops into one of your offers online? The typical next step is what Josh calls the nurture dump. This is not always the next best step. Listen to this episode as Josh explains the right next step, as well as how and when to nurture your prospects. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
After you create some contant, how many different ways are you using it? On today's episode, Josh explains how to create multiple versions of the same piece of content. You can use one piece of content not only for social media, but also an email, video, podcast, and the list goes on and on. Listen to Josh explain how to create multiple versions of your contact. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Creating content can be challenging at times. On today's episode, Josh explains how to come up with content easily. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
In addition to Go Social Experts, Josh also owns a fitness gym to help keep your body in shape. On today's episode, Josh is not talking about the shape of your body, but the financial shape of your business. This is an insightful look into a powerful book that Josh has used to transform the profitability of his business. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Josh is a huge Star Wars fan. The day we recorded this was Star Wars day. Listen as Josh explains why Star Wars day is important to your business. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
Josh Hightower explains what a micro training is, different ways to use it, and how to use them in your business.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
Finding ways to make what you offer more intriguing to your prospect is a great way to sell more of your service. On today's episode, marketing expert, I Josh Hightower, talks about how to create offers to get your audience to buy.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
Reading books is a great way to learn a lot about business. However, there's a lot about business that you won't find in a book. Listen as marketing expert, Josh hi Tara, explains how entrepreneurs learn beyond the book.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
You've heard of working IN your business. You've heard of working ON your business. Today, Josh talks about working ABOVE your business.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
How can you build a team (large or small) to surround yourself with people to help you grow? Listen as marketing expert and business owner Josh Hightower shares some of his best practices. Too many entrepreneurs try to do it all themselves. In this episode you will learn why that's a bad idea and what to do to fix it. Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
Every business has different stages that are important to growth. Today Josh explains the sales process and how to make that a Power Stage in your business. Connect with Josh at GoSocialExperts.com
Processes and systems are the key to scaling your business. Listen to marketing expert, Josh Hightower, as he shares some tips, tools, and tactics to empower your team. Connect with Josh at GoSocialExperts.com
Your laundry list of things to do probably continues to grow every day. On today's episode, marketing expert Josh high tower talks about some productivity hacks to reduce your laundry list. Josh talks about Time Blocking, the Brain Dump, and how to use a White Board to clear your mind. He also shares his 3P formula for getting things done. Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
The process of hiring a new team member doesn't end when they accept the position. Josh explains how to use a membership portal to automate the onboarding process. Josh also shares a question he uses to get people to think for themselves that is brilliant. Connect with Josh at GoSocialExperts.com
Find new employees and onboard them properly using automation. Josh Hightower reveals the process he uses to find and retain great team members. Connect with Josh at GoSocialExperts.com
Find great team players using Facebook. Josh shares a stealth approach to finding people without the headaches. Connect with Josh at GoSocialExperts.com
How to take notes and never lose them. Josh shares a Remarkable way to take notes. Use this link to receive a $40 Discount. Connect with Josh at GoSocialExperts.com
On this episode, marketing expert Josh Hightower continues the discussion around the number one myth in business and how you need to look at nurturing the leads you're already getting. Connect with Josh at GoSocialExperts.com
The #1 Myth in business can keep you from growing your business. Marketing Expert, Josh Hightower, shares how to slay this myth to gain more clients. When you are ready to grow your business, connect with Josh at GoSocialExperts.com.
How do you find great employees without the stress, hassle, and expense that are so common? Listen to marketing expert, Josh Hightower, as he unpacks how to overcome the labor shortage woes and the importance of using systems in the process. Most business owners default to the common job finder programs. And though that can work, Josh shares another way to find excellent employees by using a simple system that you can use to find great team members (he's been using this same system since 2014). Once hired, you need to successfully onboard your new team member to get them up-to-speed quickly. Josh talks about how you can use automation once again to accomplish this aspect of your business. Josh shares multiple strategies that you can use with new and existing employees to build a world-class team that stays with you longer. This is one of THE BEST ways to overcome the labor shortage issues regardless of when they happen. Learn more about how automation can help you grow your business from social media marketing to automating systems when you connect with Josh Hightower at GoSocialExperts.com
How should you transition into a new year? Marketing expert, Josh Hightower, shares his outlook for the new year. Here are some of his insights or "must haves" for every business:Automation in all areas of your business: Interrnal, External, New Hires. Here are the 3 steps to create a Growth Flywheel (something Josh learned from Ryan Deiss):1) Map out customer acquisition process (aka growth engine)2) Build out scorecards to track performance on a weekly basis (Dashboard)3) Establish a 90-Day Sprint to identify & optimize your growth engine (Accelerator)There's so much great content in this episode. Get ready to take notes so you can make 2022 your best year ever. Then, make sure you learn about all the other things Josh and his team can help you with when you connect with Josh at GoSocialExperts.com
How can one person run so many businesses? When you hear Josh's journey you'll hear many similarities between Josh and Brian Hahn. From owning a few gyms, some real estate investing, and owning a CRM consulting company. own? y entrepreneurial journey. Connect with Josh at GoSocialExperts.com
Marketing expert, Brian Hahn, invites a dear friend of his to share the importance of surrounding yourself with other forward-thinking people. They met in a mastermind/coaching program and have stayed connected for many years. Brian shares some exciting news that you'll want to hear! This is a pivotal episode that is a must-listen for GoSocial followers. Learn more about Brian and Josh at GoSocialExperts.com
Your business is constantly changing, but there are a few things that can't change. Listen to marketing expert, Brian Hahn, as he shares some of the things that can't change in your business. For example: what happens when team members leave or move to new positions or when you buy or sell a business? Do your customers have the same experience? What about when you hire someone new? Read what Brian wrote about this on his blog. Connect with Brian at GoSocialExperts.com
Failure is not as bad as you may think. On this episode marketing expert, Brian Hahn, talks about how to fail at anything. To be successful you need to listen to this episode so that you can follow Brian's 3X3 Plan. Read what Brian wrote about this on his blog. Connect with Brian at GoSocialExperts.com
Everyone faces challenges. Marketing expert, Brian Hahn, reveals how to solve some of your most pressing challenges. You may be surprised with his answers but you'll be thrilled with the results when you implement what Brian shares. Read the blog that Brian wrote on this topic here. Connect with Brian at GoSocialExperts.com
Marketing Expert, Brian Hahn, shares how to complete some of the pathways, what he calls "Bridges", in your marketing so you can better connect with your audience. Listen to this episode to learn Brian's "formula" to complete multiple bridges that will bring you more clients. Read what Brian writes about this on this blog post. Connect with Brian at GoSocialExperts.com
Giving free stuff away does not always lead to a sale. Marketing expert, Brian Hahn, shares the step-by-step strategy you should implement to increase your conversions. Learn more from Brian when you reach out to him at GoSocialExperts.com.
Your relationship with our audience is supremely important. Whether you are marketing with email, or on a social media platform, you'll lean practical strategies from this episode that will help you enhance your results. Marketing expert, Brian Hahn, shares how you can peek behind the curtain to see what ads others are running online. Read the blog that Brian wrote about this topic here: https://www.gosocialexperts.com/who-is-as-important-as-what/
Marketing Expert, Brian Hahn, shares from sunny South Florida how serious he is about growing his business... even (or especially) when he's traveling the country with his wife in their RV. Brian talks about how to build a business to suppport your lifestyle. It's not an overnight success story, but a great plan to help you achieve your dreams. Read the blog that Brian wrote about this topic here: https://www.gosocialexperts.com/are-you-serious-about-growing-your-business/
A primer on how to increase your response rate 25% without spending a dime. You can reduce your costs and get better engagement with your audience. Marketing expert, Brian Hahn, shares why this is so important, how to do it, and some of the results he's achieved for his clients. This is a no-brainer if you're using video in your maketing. Learn more about this and how Brian can help you by reaching out to him at GoSocialExperts.com
How can you capitalize on Black Friday, Cyber Monday, and other holidays? Using special days to gain new clients is a great strategy. Marketing expert, Brian Hahn, explains how to plan for special offers with events that are already happening. He also shares the world's simplest lead magnet that will grow your list. Learn more about Brain at GoSocialExperts.com.
If you ever struggle to create a good video to reach your audience, this episode is for you. Today, marketing expert Brian Hahn, shares a model you can follow to to overcome the struggle of creating a powerful video. This 6-step template is simple to follow and very effective. Regardless of the length of your video this template will help you. If you listen to anything this week, be sure to listen to this episode with marketing expert, Brian Hahn.
Learn how Brian's wife began building her perfect car through a Facebook ad. This is a masterful example of how you can use Facebook to attract your ideal prospect and grow your business. The follow up process was amazing and is something you can model.
Today Brian shares how to create a profitable podcast and promote it to your audience. Marketing expert Brian Hahn gives us a peek behind the curtain on how he continually uses his podcast to market his service. He's gaining new prospects and clients through his podcast and so can you. This is a great episode that will help you really understand how to use multiple modalities in your marketing.
Brian recently published his 400th weekly email. On this episode, marketing expert, Brain Hahn, shares the "secret" to his success and how you can model it in your business.
Brian shares some "tricks of the trade" and lessons from life experience to shed some light on this often discussed topic. You'll learn that it's not as difficult as you may think... and perhaps not as simple as some make it appear. Listen to this episode and prepare your business to take new ground and gain more clients. Grab a copy of this insightful article on Brian's Website: The 8-Step Marketing Plan for Predictable Growth.
Too often people lump advertising, marketing, and sales together when they are actually three distinct functions. Listen to marketing expert Brian Hahn to learn how these three tie together to form a cohesive marketing plan for your business. Check out this insightful article on Brian's Website: The 8-Step Marketing Plan for Predictable Growth.
Listen to hear what Brian's clients say about the strategies they implement by working wtih him. You'll really like how Grant and Amanda followed Brian's counsel and are growing their business. Grab a copy of this insightful article on Brian's Website: The 8-Step Marketing Plan for Predictable Growth.
To learn the "secret" to when you should use a short video in your marketing, listen to marketing expert, Brian Hahn, as he discusses the customer journey and when shorter videos work better. You might be surprised by his answer. Grab a copy of this insightful article on Brian's Website: The 8-Step Marketing Plan for Predictable Growth.Learn more about Brian at his website: GoSocialExperts.com.
Is it possible to run an ad and pay for it before your bill arrives? Believe it or not the answer is "yes!". To make this happen you have to make sure your funnel and processes are set up properly. Marketing expert, Brian Hahn, shares how to pay for your marketing before you have to pay for it. One strategy Brian shares is to make your first offer as soon as possible. You'll learn a lot in this episode from business and marketing expert, Brian Hahn.
In less than two weeks Brian was asked the same question by three different people. "Can you bring me a customer?" The problem with this question is that they have typically built a product or service before knowing if anyone will buy it. Listen to this episode to hear Brian's #1 Tip on how to get the feedback to know whether or not your idea will sell.
How are you offering your customers a bundle so that your sustomer is getting more value and you are gaining more profit. Always be looking for ideas everywhere you are. Quote for the week: "How can I make this work for me?"
Seasons come and seasons go... Marketing and business expert, Brian Hahn, shares how the season of his business is changing and how you can embrace the different seasons in your business. Brian shares how your business is like a farm in that there are distinct stages of growth. Brian also shares a great quote, "Success means you get better problems."
Marketing expert, Brian Hahn, shares how you should track your results so that you know if your message is still connecting with your audience. You should be tracking your numbers so that you'll know. You should always be changing to see what works. Are you training your employees? Are you continually coaching your employees.
Give yourself permission to be an amateur. You have to be willing to try something new and learn new skills. Who knows what you'll bring back to your business and how much more fun you'll have. Stretch your skills in life to stretch your mind and abilities. Marketing expert, Brian Hahn, shares some stories from his life that have helped him grow... like going to an Improv class. Or when he was a Boy scout leader learning about tying knots, and camping in the winter at 23 degrees below zero. You don't have to be great at everything. Focus your energies on your passions. When you try new things outside of your business it will make a difference in your mindset and in your business. Plus you'll add a lot of fun to your life. This is a fun episode that you'll really enjoy.
Many times it requires someone else to look at the systems in your business from outside of your business. Marketing expert, Brian Hahn, shares how someone else's perspective helped him gain more profits in his Dairy Queen.
How are your opt-in pages, what are the systems in your business like? Have you checked lately? Sign up for your own email list and actually read your own emails. You can even buy your own products or simply call your phone number to hear how the phone is answered.
The causes of marketing effects (and hangovers) are not always so easy to determine. Most of the time it's the culmination of many factors. Oftentimes your prospects and customer don't remember where they first heard of you. So the question is, "Which one caused them to reach out? Marketing effects take place over time and it's challenging to isolate which one "worked". The point is that you need to be consistent in your marketing and realize that the seeds you are planting today will grow into business in the future.
Are you using the Current surge in business to put yourself in a better place when money isn't moving so easily? Marketing expert, Brian Hahn, talks about how you need to prepare today to sustain your future. Take the business that's coming your way today to plan for more business tomorrow. brian shares some great strategies. Check out the article from his website after you listen to this insightful episode: https://www.gosocialexperts.com/are-you-ready-for-it/.
An "overnight success" is an illusion. You need to start, learn, and try again. How can you use The 70% Rule to get better at markeitng and business. Brian also talks about interations and why failures are not really failures. Give yourself the permission to be an amatuer.
You need to have fun in life and work. Business is a marathon and to be "successful" in the long run you have to have fun. So, What's your answer? What do you do for fun? Your answer matters. Listen to what Brian says about Work-Life Harmony and why it's ok to be an amateur at some things.
Know where to spend your money. if using FB or Instagram or other "smart" platform, this optimizes your targeting for the platform driving your costs down. You need to know your numbers so you can make smart decisions. Additionally, you can optimize your audience automatically to get more of your ideal client. Brian even discusses the Facebook Conversion API that can help you know your audience even better. You can also use Zapier to send Zaps to Facebook and other platforms.
Apples or Oranges? How the IOS 14.5 changes affect your business and online marketing efforts. What does this change mean for you and what can you do to still get great results, gain clients, and grow your revenue?
Read Brian's article about this here: https://www.gosocialexperts.com/is-the-ios-14-update-the-end-of-facebook-marketing/
Messaging is vital, and as important is to give your audience the opportunity to buy now.
How to you acknowledge the "Evil" and accentuate the "Good". A great example is Chatbooks.com. How can you position your business in a way that your service helps prospects overcome an "evil" in the world?
Marketing expert, Brian Hahn, explains how to speak to the status needs of your prospects. Understanding this will help you clarify your marketing so your prospects get the status they want when they hire you. Status drives many buying decisions. Listen to this episode to learn how to elevate the status of your prospect.
How can you change the average day of your prospect? What does your average day feel like? Listen to marketing expert, Brian Hahn, share how you can change your average day. And how do you communicate this in your marketing message?
To communicate properly with your prospect you need to speak on different levels. Speaking to how people feel AFTER they purchase and you have delivered your service. Once you know this, you can use this in the front-end of your marketing to attract more clients. Get Client Success stories using GetBravo.com
What do people have after they buy from you? What is the Transformation they have experienced? When you can articulate this, you'll know how to craft your message and dial up your profits.
What "state" is your prospect in when they come to you? Marketing expert, Brian Hahn, explains why it's important to know the condition of your audience as it relates to your message and sales cycle. What transformation will they experience after purchasing from you?
Here are 5 Questions to consider that Brian helps you understand:
- What did they have (the problem)?
- How will they feel when they purchase your product?
- How does their average day change?
- What is their status different after they buy from you?
- Good vs. Evil
Why does marketing expert, Brian Hahn, say, "Start closest to the money!"? Listen as Brian Hahn expalins how to talk to people in each level of awareness. You cannot say the same thing to everyone. Your message must be tailored to each person based on their level of awareness. You're going to love what Brian shares today.
In 1966, Eugene Schwartz published his book, Breakthrough Advertising. In it he identifies the different levels of communication you need to have based on where your audience is. Listen as marketing expert, Brian Hahn, unpacks the 5 Levels of Awareness so you can more effectively communicate to your audience. These 5 Levels form the acrostic UPSYD which stands for: Unaware, Problem Aware, Solution Aware, Aware of Your Solution, Deal. Tune in and hear Brian explain what these are.
What's the right decision to make? Do you own online marketing or hire someone to do it for you? You'll find the answer when you listen to today's episode with marketing expert, Brian Hahn. Here's a great article that Brian wrote about this: https://www.gosocialexperts.com/diy-or-hire-someone-to-do-it-for-you/.
Every business needs a way to keep track of clients, communicate with them, can cash in on your sales. A good CRM system will help you do just that. Listen to marketing expert, Brian Hahn, discuss the ins and outs of a good CRM.
70% of new clients come from the follow up that you do. People have to be touched more than 7 times before they are ready to engage with you. Listen to marketing expert Brian Hahn as he shares some of the best ways to follow up with your propsects and clients both online and offline.
Today, marketing expert Brian Hahn gets really productive. Listen to hear the many productivity tools and tips this master marketer uses. We all need to find ways to squeeze more time from our day. Brian can help you do just that by what he shares on this episode.
How to use your ideas and marketing assets in multiple ways. UPcycling your older and make it into something more valuable. Use multiple ways to reach people. Emails. Blogs. Videos. Podcasts. How many ways can you use one piece of content? How valuable can you make it for your audience?
Brian tells you how to find and create content that you can use in your marketing and offers. What types of content do you have and how can you continually create it? Brian also shares a number of online sites you can use to make finding and creating content much faster and easier.
How good is the communication WITHIN your company??? What about OUTSIDE of your company (your marketing)??? How often do you repeat your message?? Do you know THE Question you must ask to determine when to change your marketing message??? Listen to this episode and learn from master marketer, Brian Hahn.
Today Brian Hahn shares how you need to create systems in the four primary areas of your business: Operational, Financial, Marketing, HR systems. He also shares how to create a fantastic customer experience from his friend, Vance Morris.
On this episode, marketing expert Brian Hahn shares the 8-Step Marketing Plan that you can use to create predictable growth in your busines. This super easy to understand plan is something you can begin using today.
What steps are you taking people through? For years a lead generation magnet was the item (and they still work today). Brian Hahn shares another five ways for you to engage with prospects to capture their contact info. Here are Brian's 6 Ideas:
- Webinar as an event to get contact info
- A Live Challenge or Bootcamp
- Masterclass (Video mini class over 5 days)
- A Pop-Up Facebook Group (Topic based group) for a few weeks
- A Virtual Summit
- Typical Lead Magnet
Random Acts of Marketing don't build anything. You need to create Marketing Assets. Today Brian Hahn shares how to create a simple marketing campaign that can help you grow your business. After listening to this episode you'll be ready to implement a client generating campaign.
There are only 3 steps to predictable sales growth:
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A Documented system of taking someone from not knowing about you to referring you.
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Measurable Metrics/numbers in every step.
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Actionable Tools and Tactics. Listen as marketing expert Brain Hahn unpacks each of these three steps.
The new year holds many opportunities for business owners who are ready to seize them. On today's episode, marketing expert Brian Hahn shares his forecast for 2021. You'll learn
- Opportunity - Lower ad costs in Jan & Feb.
- Have a plan No random acts of marketing
- Conversation even more important
- Video even more important, both live and recorded
- FB enforcing more rules even for Organic posting
- California data restriction... not allowing data transfer back to your website or Fb or Google or Apple. Mess up the tracking.
In this 5-part series, marketing expert Brian Hahn shares his 5-Step Facebook Marketing System that any business can use. In fact, Brian says that doesn’t require a large amount of time to maintain. Once you have it set up and working, you will see results on a consistent basis, day after day, week after week. Listen to each episode in The Facebook Five series and follow Brian's counsel; you'll soon be serving new clients and growing your business.
In this 5-part series, marketing expert Brian Hahn shares his 5-Step Facebook Marketing System that any business can use. In fact, Brian says that doesn’t require a large amount of time to maintain. Once you have it set up and working, you will see results on a consistent basis, day after day, week after week. Listen to each episode in The Facebook Five series and follow Brian's counsel; you'll soon be serving new clients and growing your business.
In this 5-part series, marketing expert Brian Hahn shares his 5-Step Facebook Marketing System that any business can use. In fact, Brian says that doesn’t require a large amount of time to maintain. Once you have it set up and working, you will see results on a consistent basis, day after day, week after week. Listen to each episode in The Facebook Five series and follow Brian's counsel; you'll soon be serving new clients and growing your business.
In this 5-part series, marketing expert Brian Hahn shares his 5-Step Facebook Marketing System that any business can use. In fact, Brian says that doesn’t require a large amount of time to maintain. Once you have it set up and working, you will see results on a consistent basis, day after day, week after week. Listen to each episode in The Facebook Five series and follow Brian's counsel; you'll soon be serving new clients and growing your business.
In this 5-part series, marketing expert Brian Hahn shares his 5-Step Facebook Marketing System that any business can use. In fact, Brian says that doesn’t require a large amount of time to maintain. Once you have it set up and working, you will see results on a consistent basis, day after day, week after week. Listen to each episode in The Facebook Five series and follow Brian's counsel; you'll soon be serving new clients and growing your business.
This is a super practical episode where Facebook marketing expert, Brian Hahn, discloses the 3 Ways you can get more engagement on your Facebook page and WHY this matters to your bottom line results.
If you don’t listen to any other episode, you MUST listen to this. Today Facebook marketing expert, Brian Hahn, tells WHY having a Facebook page is so important, and what you should do if you don’t use your Facebook page (this may surprise you). You’ll also learn how active you need to be on Facebook to make it most effective for you.
What should my offer be in my Facebook ads? On this episode, Brian Hahn shares the different types of offers you can make. It’s not a one-size-fits-all approach so you definitely need to listen. You’ll also learn THE most important aspect to your Facebook offer.
Are your ads working or not? Marketing expert Brian Hahn talks today about how to find the answer to that question. He also discusses what a good Return on ad spend (ROAS) should be and which types of offers work well.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
If you've got your audience right and your offer right then your Facebook ads should work, right? Well...maybe. Tune in to this week's episode and listen in as marketing expert, Brian Hahn, shares more details, tips, and secrets to preventing Facebook Ad Failures. Listen in for the scoop!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Have you ever tried Facebook ads for your business? Didn't turn out the way you'd imagined? Well, you're not alone. But, the good news is...when you tune in to this week's episode, online marketing expert Brian Hahn will share how to turn failures into successes. Listen in for the scoop!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this week's episode, Brian helps you calculate the value of using the proper money math when it comes to Facebook Marketing. You don't want to miss this one!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Listen in as Brian explains the power behind mastermind groups, why you should join one and where you can find one. Tune in for all the details so you can decide if this is the perfect marketing move for you and your business!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Listen in as Brian reveals some of his "top secrets" to becoming your own best expert when it comes to your business. You don't want to miss this one!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian teaches his Masterful Marketing System. Learn why one campaign isn't enough, how to create a long-lasting effect with your marketing, and much more! If this sounds like something you'd like to create for your business...tune in and find out more!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how using segmenting in marketing is the perfect way to pivot your audience for maximum effect. Listen in for all the details!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Join Brian this week as he walks you through how to pre-condition your audience so that they want to do business with you before they even meet you. Bring in more consistent business by creating truly authentic videos that establish a relationship with your potential customers. Tune in and find out more!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how to use your You Tube Channel to create both organic and paid traffic. Follow Brian's step by step advice to lead your business to maximum marketing success and produce a longevity of exposure to your audience that is not available with any other platform. Tune in for all the details!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian delves into the world of YouTube and how to best use it to market your business. He speaks to exposure, longevity, and all the other benefits of using video and YouTube to grow your business. If you're feeling intimidated by trying video--tune in for tips on how you can overcome the fear and join the future of video marketing.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how using videos in your social media marketing is crucial to business growth. The fact is...the more you can put yourself on video, the more your audience will get to know, like, and trust you. And, that leads to more sales and more repeat business. If that sounds like something you'd like to create for your business...tune in and find out more!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how to plan your marketing to create long-term business success and how to avoid being a one hit wonder. Tune in to find out how you and your business can stick around for the long haul. It all comes down to putting the correct goals and systems in place. Listen in for all the details!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how to find your ideal audience and helps you discover the difference between audience types. As a marketing expert, Brian knows all the ins and outs of audience building. Plus, if it sounds too complicated--you can always buy done for you services directly from Brian and his team at Go Social Experts!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian tells you the truth behind becoming a marketing ninja. Just like anything in life, the secret to becoming the expert at anything requires time, study, and a good coach. So, if you want to hear from an expert with over 35 years of experience, this episode is for you. Tune in today for tips on creating masterful marketing results.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how to use expert Facebook tactics to get maximum results. Sometimes it seems so difficult to understand all the ever changing rules and guidelines on Facebook these days. Today, you'll learn all about black hat, grey hat, and white hat tactics. Brian makes this easy to understand and makes it even easier to get started on your quest to conquer Facebook.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how creating longer lasting success in your social media promotions is all about creating results that will become an asset for your business that will keep working for you over and over again. Tune in today for advice on how to let go of the desire for a short term spike in results to create more consistent sales in the long run.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how to get started on Facebook ads with a limited budget. Tune in today for advice on how to use your current offer and create a "look alike" audience that will provide fast, effective results even when you don't have much to invest.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains how to delve into the mind of your ideal customer. It all starts with research and testing. Learning these methods will create better messaging, better responses, and better results! Tune in for exactly how to get started.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, Brian explains everything you need to know to take advantage of both free and paid advertising using Facebook to promote your business and make big profits. Tune in and get the scoop on why you should use social media to market your products or services, how to get started (even if you don't have a big budget), and why using social media now is crucial for business success.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
When it comes to targeting your ideal audience, you need to understand that you have more than one target audience. This is because customers will find you at different stages of their buying experience. In this episode, Brian explains the importance of crafting your message for each circle of potential customers as they move through their own journey to get to know you and your products or services. Tune in for all the details.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
You've worked hard to build your audience and sales by using ads and you finally see some success. Then, you try to expand your reach...only to watch your results drop and suffer. Why does this happen? And, what can you do about it? Good news! On this episode, Brian Hahn shares all you need to know about this problem. Tune in and find out all the details today!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
If you've tried to run ads on Facebook and ended up with less than stellar results, you may need advice from a marketing expert. In this episode, Brian shares some insider knowledge with you on how to make the most of your Facebook ads experience. Tune in for the low down on two Facebook ads that everyone should be running today.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
When you're trying to create the ideal customer base for your business, there are three main areas that you need to focus on. In this episode, Brian discusses your message, marketing, and systems when it comes to structuring your advertising efforts. Tune in for tips on discovering your ideal client avatar and designing your journey from the beginning and beyond!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Creating new content is essential when it comes to promoting and marketing your business. But, there are tricks, tips, and strategies to help you make that content work better for you. In this episode, Brian explains the importance of new content and how to stretch it across multiple platforms to create the best results for you.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
You may have heard of using a sales funnel when it comes to online sales. Most people think these are complicated and scary...but they don't have to be. On this episode, Brian breaks down the facts about funnels and gives you easy to follow steps to get started building your own Facebook Funnel today!
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Facebook Live is huge these days for business promotions. In this episode, Brian shares how using this method can bring new viewers, ideal clients, and increase your outreach. Listen in for details on how to get started and discover some of the benefits for your business.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
When it comes to being a business owner, your mindset can make or break your success. Listen in as Brian shares his top tips for how to manage your mindset and just why it is so crucial in life and in business.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
It seems like a new social media platform is popping up every day online. What are some of the most useful sites and how do you know which one to choose first? All of this and more on today's episode! Tune in for all the insider information.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
In this episode, Brian discusses how we can best prepare for a crisis in advance. In response to the current crisis, many businesses felt unprepared. So, what can we do for ourselves and our businesses to better prepare in the future? Brian has been in business for over 40 years and this isn't the first crisis he's faced. Tune in for all the insider information.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Tune in for Brian's tips on how to best adapt to the world's current crisis. When it comes to living and working in times of crisis, how can we get our offers out to the world? Start by reaching out via email, text, and any other communication method available. This doesn't always mean selling--just reach out and touch base. There's never been a more important time to stay in contact with your clients and customers. Listen in for more helpful tips.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
When the world goes into lock down during a crisis, how do we continue to run our business and keep things surviving and thriving? On this episode, Brian goes into details on how you can stay in contact with your clients and customers and keep your business alive! The tactics vary from business type to business type--listen in for all the details.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
We're all facing the current COVID-19 crisis and it seems like a challenge everywhere you look. These are different times in our world and economy. So, as a business owner, how do you respond to a crisis like this one? Listen in as Brian shares his thoughts and methods on just how to manage your business and your reactions.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
People buy from people (businesses) that they know, like, and trust. So, how do you create connections and relationships on Facebook that lead to successful ads? On this episode, we discuss how to interact with your ideal customers online and how to grow your business through Facebook marketing.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Why is Facebook such an integral part of our online marketing efforts? How did this giant become so dominant in the marketing world? Let's discuss the pros and cons of using Facebook marketing and how to get the results you want.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
On this episode, we're discussing how to identify your ideal client and where to find them online. Different social media platforms are preferred by different types of clients. So, getting this right is crucial to your business success. Listen in for all the details on how to get started down the right path.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
There are so many different types of social media channels (sites) out there, how do you know what to learn and use? Learn about all the "major contenders" out there and how they can help (or not help) your business.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Listen in as Brian explains how social media marketing differs from traditional marketing. Creating relationships with potential customers online is a majorly cost effective way to build your business.
Visit www.GoSocialExperts.com to see what Brian can do for you.
Welcome to the Go Social Podcast featuring Marketing Expert, Brian Hahn!
Learn all about Brian Hahn, author of The Facebook Formula. Discover how he got involved in the marketing world and listen in as he shares his valuable insights.
Visit www.GoSocialExperts.com to see what Brian can do for you.