Upscale Your Coaching Business Podcast: Recent Episodes
Jaimie Skultety & Mark Kanty
Upscale Your Business podcast helps professional coaches and consultants to effectively attract, consult, and work with their IDEAL clients.
Coaches Don’t Need Funnels. They need a plan that matches their voice, values, and vision.
You’ve seen the ads. “Just plug into this funnel and you’ll be fully booked!”
But here’s the truth: most funnels were built for someone else’s personality, someone else’s goals — and someone else’s audience.
If you’ve ever tried to run one and felt like you were wearing someone else’s shoes… you’re not alone.
This week’s Power Session for Coaches: how to design a client path that feels like you — and works.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
You’re not underexposed. You’re underaligned
You’ve been showing up. Posting. Speaking. Sharing.
So why does it still feel like no one’s seeing you?
If you're exhausted from trying to be everywhere and still not getting clients, this is the reframe you need.
🧭 What we unpack in this week’s Coaches Power Session:
- Why more content ≠ more clients
- The trap of performative visibility (and how to exit it)
- What actually builds trust and credibility in a coaching biz
📅 Just 30 minutes.
🎙 Get honest clarity — and real relief.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
Guest: Isabel Melgarejo
You’ve done everything right: refined your offer, upgraded the copy, added more value. And still… crickets.
Before you tweak it again, ask this: Who actually wants what you’re selling?
In this live conversation, we're joined by Isabel Melgarejo to explore the real reason so many coaches struggle to sell strong offers. It’s not the pricing, the packaging, or the promise—it’s the people. When you shift your focus to finding the right audience, everything changes.
Join us for an honest, energizing take on what truly moves the needle in your business.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
Guest: Alexis Halkovic, Ph.D., ACC, People & Systems Coach
You’re not stuck. You’re just undecided.
Coaches often stall—not because they’re unclear, but because they’re afraid to commit.
In this week’s episode, we’ll talk about the one move that gets you out of the loop and into motion.
It’s not about having the perfect answer. It’s about choosing one, because thinking about it is costing you more than you know. Ready?
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
Guest: Lesli Doares, Men's Marriage Coach
When your message is muddy, your marketing becomes mayhem—and conversions suffer. In this power-packed episode, I sit down with Lesli Doares, a seasoned men's marriage coach who knows how to cut through the noise with crystal-clear offers and language that connects. We explore how clarity in your business model, niche, and voice isn't just a nice-to-have—it's the difference between thriving and just surviving as a coach.
If you’ve ever struggled to explain what you do or attract the right clients, this one’s for you.
Contact Lesli Doares:
https://www.linkedin.com/in/leslidoares/
https://www.theherohusbandproject.com/
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
Think your coaching brand is all you need to succeed? Think again.
In this episode, we're joined by Dr. Sheena Howard—a seasoned coach and strategist—who helps us shift our thinking from flashy to foundational. Together, we dig into the framework for creating a coaching business that lasts beyond trends, follower counts, and seasonal offer cycles.
You’ll discover:
- What “sustainable coaching” really means—and why it matters
- How to build scalable systems that support long-term growth
- The mindset shifts that move you from personal brand to professional legacy
- Real-world tools and tactics Dr. Howard uses with her clients
If you're ready to go beyond visibility and build a resilient coaching business that supports your impact and income for years to come, this is the episode you’ve been waiting for.
Contact Dr. Sheena Howard:
https://www.linkedin.com/in/drsheenahoward
https://poweryourresearch.com
https://www.patreon.com/drsheenahoward
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
You’re doing all the things—but the breakthrough never quite lands. Sound familiar? In this episode, we’re talking about the sneaky loop that keeps high-performers stuck in “almost” mode: almost launched, almost booked out, almost confident.
If you’ve been spinning in cycles of planning, pivoting, or perfecting, it’s time to name what’s really holding you back—and get free.
You’ll learn how to spot the moment your momentum stalls, what drives the loop, and what it takes to finally complete the move you keep putting off.
No fluff, no hacks—just straight talk and practical shifts to help you break through, not burn out.
Whether you're a coach, creator, or entrepreneur tired of “almost,” this one’s for you.
Contact Beth Allison:
https://www.linkedin.com/in/beth-allison-mid-life-mentor-and-coach-9512122/
www.withinucoaching.com
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
What if your most vulnerable story was the key to your next business breakthrough?
Join Jaimie Skultety, Mark Kanty and special guest Gayle Nowak for a powerful conversation on soulful storytelling — the kind that builds trust, attracts aligned clients, and honors your truth.
Whether you’re a coach, healer, or purpose-driven entrepreneur, this 30-minute session will show you how to turn your personal journey into your most powerful business asset.
You’ll learn:
✅ How to share your story without oversharing
✅ Why vulnerability is magnetic (when done right)
✅ Simple steps to start using storytelling in your brand
✨ Don’t miss this — if you’re ready to be seen, this conversation will help you step forward with clarity and heart.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
If showing up online feels like putting on a costume, something’s off.
You didn’t become a coach to play a character. But when it comes to marketing, it’s easy to slip into performance mode — saying what sounds “right” instead of what’s real. This 30-minute Power Session for Coaches is designed to break that cycle.
We’ll unpack:
- Why most “authentic marketing” still feels fake (and what to do instead)
- How to share your truth without oversharing your soul
- The surprising link between realness and resonance — especially when selling
This isn’t about doing more, being louder, or chasing likes. It’s about showing up with clarity, humanity, and trust — so the right people actually feel you.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
The next 90 days could change everything—not just for your business, but for how you lead it.
In this focused, no-fluff session, we unpack the exact tools and shifts we teach inside the M.A.P. Workshop to help coaches find clarity, call in right-fit clients, and build momentum that actually feels good to sustain.
You’ll learn:
- A simple 90-day plan to move from reactive to intentional
- The mindset shift that thriving coaches make (and most overlook)
- Three hidden levers that help your business grow with you—not against you
If your energy’s been off… if the hustle isn’t landing… if you’re craving traction that aligns with your values—this conversation is your reset.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
You’ve done the inner work. You’ve clarified your values. You know what kind of business you want.
So why aren’t you moving?
This week, we’re breaking down the hidden cost of chasing perfect alignment — and why waiting to “feel ready” is quietly eroding your momentum.
In this 30-minute workshop, we’ll unpack:
- Why the nervous system loves alignment — but your business needs something more
- The real reason brilliant coaches stall out after deep inner work
- How to spot the difference between inner wisdom and strategic avoidance
- The shift that creates clarity in motion — not just theory
- This isn’t just mindset. It’s movement. You’ll leave with a clearer path and renewed fire.
Bring your resistance. Bring your brilliance. Let’s move.
Join our free 5-day M.A.P. Workshop (Monetize, Accelerate, Prosper) and discover how to create meaningful progress and profits in your coaching business. Whether just starting or ready to scale, this workshop offers the momentum and clarity needed to succeed. Register here: https://upscaleyourbusiness.com/5-day-map
As a coach, auditing your coaching business is crucial to understanding the areas that require improvement and identifying opportunities for growth.
In this training, we're going to cover:
The Three fundamental pillars every coaching business needs to succeed;
Nine steps to build a thriving coaching business; and
* How to identify strengths, weaknesses, and actionable steps to improve your coaching business.
By regularly conducting an audit of your coaching business, you can make data-driven decisions, enhance your coaching skills, and ultimately, increase your business's success.
Recorded 4/20/23.HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
By identifying areas for improvement and implementing effective marketing tactics, coaches can attract more clients and build a successful and sustainable coaching business.
Coaches who don't take the time to identify and fix mistakes may struggle to attract clients and grow their business.
In today's competitive market, coaches need to discover what's wrong with their marketing strategies and learn how to fix them to stand out from the crowd and reach more potential clients.
It can lead to increased visibility, credibility, and revenue.
In this training, we will explore some common marketing challenges coaches face and provide actionable tips on overcoming them.
You will learn:
The value of identifying common mistakes in online marketing;
The benefits of fixing mistakes in online marketing; and
*The impact effective online marketing has on achieving success as an online coach.
Recorded 4/13/23.HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
It's not enough to simply offer a great program, product or service.
To succeed, coaches must build strong relationships with the right people - those who need, want, and value what you have to offer.
In this training, we will explore:
Three Types of relationships to cultivate;
Tips for identifying and cultivating those relationships to establish trust; and
* The key to getting referrals.
By developing deep, meaningful connections with your target audience, coaches can build trust, loyalty, and advocacy, leading to increased sales, brand recognition, and long-term success.
Recorded 4/6/23.HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
In today's competitive business landscape, understanding your audience's needs and desires is critical for building long-lasting connections and driving success.
By discovering and confirming your audience's burning desires, you will build stronger relationships with your prospects (and clients) and be better equipped to design solutions to meet their specific needs.
Join us for "Building Better Connections: How to Discover and Confirm Your Audience's Burning Desires."
You will learn:
- How to know what motivates your audience and what they are looking for;
- How to identify and capture patterns and trends, so your solution is what your audience is looking for; and
- How to tailor marketing messages to meet the needs of your prospects.
Recorded 3/30/23.HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
As a coach, providing clients with a high-quality and personalized experience is crucial to success.
A 2-Step consultation can help increase client engagement, build trust, and set your coaching business apart from competitors.
JOIN US FOR OUR FREE LIVE TRAINING...
"Enhancing Your Coaching Business Strategy: The Benefits of a 2-Step Consultation."
You will learn:
-
How a 2-Step consultation provides a personalized and attentive experience and builds trust;
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How to uncover your prospect's needs, so you can help them achieve significant outcomes; and
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Why a 2-Step consultation provides a competitive edge, enhancing your reputation as a coach committed to providing a high-quality, transformative experience.
We'll also provide practical and straightforward advice for getting exactly what you want from your coaching/consulting business.
This live training is typically reserved for our clients, but we are extending this special invitation to join us as our special guest.
Recorded 3/23/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
If you're looking to take your coaching business to the next level, developing a signature solution can be a game-changer.
Based on your expertise, values, and target audience, a signature solution is a powerful tool that can differentiate your coaching services from your competitors and help you attract more clients.
LISTEN TO THIS EPISODE:
"How a Signature Solution Can Transform Your Coaching Business"
We'll share:
- How a unique and powerful signature solution can differentiate your coaching services from competitors;
- How to effectively package and market your signature solution to increase your revenue and build a thriving coaching practice; and
- How to align your values, expertise, and target audience to create a signature solution that truly resonates with your ideal clients.
We'll also provide practical and straightforward advice for getting exactly what you want from your coaching/consulting business.
This live training is typically reserved for our clients, but we are extending this special invitation to join us as our special guest.
Recorded 3/16/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
One of the biggest challenges coaches face is time management - finding the right balance between selling, client work and business development.
Too much time spent on business development can lead to neglecting clients, while too much time spent on business development and client work can result in new client sales drying up.
Finding the right balance of activities with your time requires careful planning and a solid understanding of the priorities of the business.
Coaches who manage their time effectively consistently achieve their goals, meet the needs of their clients, and enjoy a flow of new business that can stand the test of time.
JOIN US FOR THIS FREE TRAINING...
We share:
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The true value of your time and why almost every coach is not using or valuing it correctly.
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Where most people place their attention and why it results in a constant struggle between feast and famine (and what you can do differently.)
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Free Giveaways - Tools and resources for tracking your time and exploding your productivity by two, three times -- and even more!
We'll also share practical and straightforward advice for getting exactly what you want from your coaching/consulting business.
This live training is typically reserved for our clients, but we are extending this special invitation to join us as our special guest.
If you’ve been struggling in your coaching/consulting business...
-> Book your game plan strategy session here:
https://upscaleyourbusiness.com/game-plan
Recorded 3/2/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Busi
Getting caught up in the day-to-day tasks and tactics is easy when running a coaching business.
However, without a sound strategy for your coaching business, you risk wasting time, money, and resources on tactics that may not contribute to your long-term success.
JOIN US FOR OUR FREE LIVE TRAINING...
We share:
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Why a clear strategy is essential for coaching business success;
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The importance of balancing tactics and strategy; and
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How to put a solid strategy in place, so tactics are easier to execute.
We'll also provide practical and straightforward advice for getting exactly what you want from your coaching/consulting business.
This live training is typically reserved for our clients, but we are extending this special invitation to join us as our special guest.
If you’ve been struggling in your coaching/consulting business...
-> Book your game plan strategy session here:
https://upscaleyourbusiness.com/game-plan
To request the bonus item, please email Jaimie@UpscaleYourBusiness.com
You can see our client reviews here: www.upscaleyourbusiness.com/praise
Recorded 3/9/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
The 80/20 principle: what is it, and how can you use it for greater impact in your coaching/consulting business?
“The 80/20 principle applied to business has one key theme; to generate the most amount of money with the least expenditure of assets and effort.” ~Richard Koch
If you're looking for IMPROVED PROFITABILITY in your coaching/consulting business...
The 80/20 rule will help you identify and prioritize the most critical tasks and activities, leading to more effective use of your time and resources.
If you're looking for INCREASED PRODUCTIVITY in your coaching/consulting business...
By focusing on the 20% of products, customers or services that drive 80% of results, you can increase your profits and growth.
If you're looking for better RESULTS in your coaching/consulting business...
The 80/20 rule provides a framework for understanding the relative importance of different factors in your business, enabling you to make better, data-driven decisions.
Recorded 2/2/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
If you knew exactly what you wanted, the minimum necessary to have it, and the exact steps to get it for you in the fastest and easiest way possible, would you agree that you would already have it?
It's a powerful question.
Why is this so important? Because the more clarity you have about what you want, the reality is, the easier it is to get it.
When you know exactly what you want, you can commit to doing whatever it takes to get it. Isn't that true? If you really want something, you're going to do whatever it takes to get it. But if you're not willing to do whatever it takes to get it, do you really want it?
Listen to this episode to find out the ONE essential thing every coach needs, not just to survive but to thrive in business.
If you’ve been struggling in your coaching/consulting business...
This training is typically reserved for our clients, but we are extending this special invitation to join us as our special guest.
Recorded 1/19/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Leaving success to chance is a risky proposition.
Coaching is highly competitive, with many skilled practitioners vying for clients' attention.
To stand out and build a successful coaching practice, coaches must have a reliable system for attracting, engaging, and enrolling clients.
Leaving success to chance is risky, as it leaves coaches vulnerable to fluctuations in demand, shifting market trends, and the unpredictability of client behavior.
By taking a proactive approach to client acquisition and retention, coaches can build a thriving business that offers stability, growth and a strong sense of purpose.
In this episode, we explore why coaches need to establish a predictable client system and the steps you can take to achieve this goal.
Recorded 2/23/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
If you don't know exactly where you're going, how will you know when you get there?Entrepreneurship is a journey that requires a clear sense of direction and purpose.
Without a solid understanding of your business goals and objectives, it can be difficult to make meaningful progress toward achieving success.
To set yourself up for success as an entrepreneur, gaining clarity on your business goals and committing to the actions required to achieve them is absolutely essential.
In this episode, we'll share practical and straightforward advice for getting exactly what you want from your coaching/consulting business.Recorded 2/16/23.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'5-Day Massive Action Plan' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Sandy recently asked me this question on LinkedIn:
“Hi Jaimie, I’m not a certified coach, yet. I’ve been thinking about getting certified. Do you have any recommendations on the best certifications?”
Hi Sandy,
Thank you for your question. My partner Mark and I have gotten this question many times, so I hope you don’t mind, but we decided it would be a great topic for our podcast. I’m pleased to share our response which also includes a written transcript below. I hope you find some helpful ‘nuggets’ in the advice we have shared.
Wishing you continued success,
~ Jaimie
Recorded 6/16/21.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Mark Kanty, Clarity Coach and owner of Release Dynamics, was a featured guest on Time to Shine Today Podcast, hosted by L. Scott Ferguson. Mark shares his amazing story from failing to rebuilding and helping others!
Knowledge Nuggets and Take-Aways
- We all have our own unique story to tell, we all have unique potential to change ours and other people’s world.
- A great coach is empathetic and also able to detach and allow clients to figure out their blind spot while guiding
- Competition and comparison can kill your business and innovation. Be yourself and know what you have to offer will help serve the greater good.
Recorded 7/6/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Jaimie Skultety, Marketing Strategist and Owner of Upscale You Business, was a featured guest on Time to Shine Today Podcast, hosted by L. Scott Ferguson.
Jaimie was a virtual assistant who was and still is at the top of her game. She parlayed that into setting up Upscale Your Business to help coaches and entrepreneurs Level UP their business!
Knowledge Nuggets and Take-Aways
- When starting a business, build an Avatar for exactly the customer you want to serve.
- Find something that you love to do and find a way to get well paid for it.
- When hiring a coach, ask what was their biggest oversight and how did they remedy it.
Recorded 6/9/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Karen joined us for our Implementation Call on the very first day of her new venture in starting her coaching business.
Her website under construction, she is just starting to map out her journey and already feels overwhelmed by all it's going to take to get everything into place.
Mark and I helped her to understand the foundational elements and how she can design the type of business she truly wants and how she can make an impact and help more people.
Listen to discover:
- Clarity components for where you want your business to go
- Designing a business model that fulfills what you truly want
- The keys to building your business on a solid foundation
- The first steps you need to take on your path to success
- The primary assets to get in place right away
Recorded 12/16/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
We’re often asked, Is all of the time I spend posting on Social Media doing anything for me?The truth is Social Media can not only feel like a sinkhole of wasted time it can actually become one!
In this fast-paced, strategy-packed episode, we helped Lindsey getting a starting point for her new coaching practice and brainstormed with Gail what to do with her large but inactive mailing list.
Listen to discover:
- How & why we get sucked into Social Media and how to avoid it becoming a sinkhole of lost time
- Why being active on Social Media is non-negotiable
- Learn how to create Content ON Purpose instead of littering the net with useless content that chases your ideal prospects away
- How to develop Consistency and a message strategy that makes you the Go-To authority in your niche
- How to turn social media from a time-waster into a profit-producing platform that delivers consistent ROI again and again.
- Bonus Topic: Leveraging Email as an integral part of of your Social Media Strategy
Recorded 9/17/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
During this hour with Marnie and guest, Jaimie Skultety, you’ll discover how to systematize your:
- Website
- Prospecting
- Marketing
- Consultations
- Selling
- Onboarding
- Hiring
- Growth
Jaimie Skultety is the owner of Upscale Your Business, a company providing Executive-Level Virtual Assistant and Social Media Marketing Services to Solo Entrepreneurs, Professional Coaches, and Consultants. Learn more at www.UpscaleYourBusiness.com
Recorded 2/21/18. Jaimie was invited to be a featured guest on, "Marnie's Friends", with Marnie Swedberg. (https://www.blogtalkradio.com/marniesfriends/2018/02/21/upscale-your-business-the-magic-is-systematizing)
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Your prospects want to choose services from a coach who understands them and has extensive knowledge in the area in which they need help. So if you are succinct in who you serve and what you do for them, you will both find success.
When you pick something to specialize in, your target audience will seek you out because you are addressing what is important to them. Your message will resonate far more than with someone who claims to serve everyone.
In this episode, Mark and Jaimie helped Alana and Deborah decide how to choose when feeling inclined to pursue multiple niches or areas of expertise.
Listen to discover:
- Key things to consider when forming a partnership, collective, or collaboration;
- The importance of identifying your mission and non-negotiables with your team; and
- Why choosing your specialization is so important—and does not have to be limiting.
Recorded 8/19/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
“The aim of marketing is to make selling superfluous. The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself. Ideally, marketing should result in a customer who is ready to buy.” ~Quote from Peter Drucker
Often people come to us and say, "I've got this great program, and I want your help in selling it."
If only the world knew about your program, then you'd be able to sell it, and then you'd have a successful business. Sound familiar?
Before you create a program, two things you should consider:
Who is my audience?
~ and ~
What does my audience REALLY, REALLY want (or need)?
In this episode, Mark and Jaimie dive deep into the components of an effective marketing strategy and how having this in place is absolutely vital to have in place in selling your products, programs, and services.
Recorded 07/14/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Tom was curious to see what this month's implementation call was about. He 'jumped in' about 15 minutes into the call where my client Anita and I were discussing her recent success using some of my marketing suggestions.
Tom didn't come to the call expecting to have his marketing challenges solved, but he was appreciative to be have been able to share where he's been 'stuck.' He told us that he had a mailing list of 6,000 but was unable to identify who on his list would be the 'right fit' for his services.
Mark and I suggested that perhaps rather than trying to 'chase after' people who are on what seemed to be an outdated list, Tom might want to consider finding and connecting with his ideal clients using LinkedIn.
I was able to share my screen and help Tom discover valuable ideas which when properly implemented, should help take his business to the next level of success.
By the end of the call, Tom was excited about what we shared (and what Anita confirmed) as strategies that WORK.
Recorded 10/17/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
How are you differentiating yourself from all the other coaches and consultants who do similar work?
If you are focusing your marketing on your methodology, you are missing the mark.
Try this: Search on LinkedIn:
- If you are a leadership coach, how many leadership coaches are on LinkedIn alone?
- If you are a career coach, how many career coaches are on LinkedIn alone?
- You get the idea...
Then listen to this episode as Mark and Jaimie give you some things to consider for more effective marketing, starting with:
- What do YOU do?
- Who do you do it FOR?
- What is the specific TRANSFORMATION you provide?
Recorded 6/23/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Are you doing it all on your own and trying to do everything all by yourself?
When you review your organizational chart, are you the CEO of doing EVERYTHING?
Are having sleepless nights trying to get everything done?
How can you continue to grow your business if you're all 'tapped out?"
If you are working more on finding clients than actually serving clients, ask yourself if this is what you want to be doing.
In this episode, Jaimie shares her business journey and what she discovered.
Listen to this episode to discover how to be a YES in getting what you need to have the business you want to have. If you are in a place of "I wish I could, but I can't afford to INVEST in taking my business to the next level," this is a must-listen!
When you feel your back is up against the wall and you are drowning... make the commitment, reframe your mindset, learn how to swim!
- Make a mindset shift toward being CEO
- Make SMART investments in your business and get a significant ROI.
- Never SPEND money; INVEST in yourself and your business
- and get some sleep!
Take the plunge and make it happen. Get some respite from your stress!
*Click here for access to the webinar we discussed**.
Recorded 07/10/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaley
Lori and Steph brought some enthusiastic participation in our podcast episode. Lori stated, "I really appreciated the insights on simple ways to get traction on engaging client feedback organically and through smart systems. The only regret I have about feedback is that I haven't asked for it enough! Jamie's idea on how to do it simply and consistently is wonderful."
It seems to be a common desire to have programs and products for people to simply purchase, thereby offering us entrepreneurs the passive income we crave. But it's just not that simple.
The sad truth is that people don't just show up (as if by magic) ready with their credit card in hand. People need to be nurtured into making purchasing decisions, even for inexpensive 'takeaway' content.
During this episode, Mark and I shared some of our own experiences on business-building. We talked about specific strategies in building rapport and how by doing so effectively, your prospects will come to know, like, and trust you. In time, they won't be able to resist ALL you have to offer.
Recorded 2/20/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Sherry's main goal in life is to help our world as much as she can. Is the world ready? Is Sherry ready? The real question is... Are YOU ready to help YOUR clients? Find out in this episode!
Recorded 3//20/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Did you know that when potential customers go to your social media, 50% of your page is covered by your “Social Media Cover"? Our research team looked at 100's of different business Social Media pages and we noticed a huge opportunity no one is taking advantage of. Leap Ahead of Your Competitors and turn your Social Media Pages into gold with this Ninja Secret.
Recorded 9/19/18.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
"I thought I had a niche market and a specialty. But I don't know where I am currently." Can you relate? In this episode, Mark and I helped Nan create NEW possibilities for developing a niche audience. Best of all we showed Nan specifically how to FIND PEOPLE IN HER TARGET MARKET!
*Recorded 6/19/19
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
What you promote should align the needs and wants of your clients to your products or services. In this episode, Mark and Jaimie help you to sort out the priorities of what to promote and how to market it all in the most effective way.
Recorded 4/17/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
If you aren't taking advantage of the publishing feature on LinkedIn and sharing your content with groups and communities which have your ideal prospects as members, you are overlooking some incredibly effective business-building strategies. In this episode, we give you the whys and the hows of content marketing and how you can get your content directly in front of your ideal prospects!
Recorded 5/29/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
We are needed now as coaches and consultants—more than ever.
If you know your audience and what they need, you are halfway there. If you have a SOLUTION to take them from where they are now to where they want to be, then you have the keys to the kingdom!
In this episode we cover:
❋ Understanding your audience so you can approach them with a solution to their struggle.
❋ Getting clear on what you can say to your audience without coming across as pushy or sales-y.
❋ Evaluating your offer(s) to align with what people need right now--and be willing to pivot if you need to.
This episode will help you to keep your mindset focused on abundance and growth. What do you have in your arsenal that you have already created or has sat dormant on your computer? What can you pull together that could be a helpful resource? Create or share something that would be relevant RIGHT NOW!
If you're holding back or playing small, it’s your time to step up and shine! Ditch the fear, keep going, and maintain your course.
*This episode was recorded 4/1/20
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
We created a content video for Ashli to help her clients to market their businesses. And we did this DURING our live implementation meeting--on the fly! Ashli could have easily invested over $1,000 and waited weeks for this kind of content, but she got in minutes for free. Like a box 'o chocolates, you never know what you're gonna get!
Ashli stated, "This was one GREAT session! Put Jaimie and Mark in a virtual meeting room, and you can guarantee something awesome will happen. Today there was brainstorming, creating, discussion on brand image and authenticity, some laughter, and even video production! I hope you'll all join the next call - it's kind of like going to a birthday party you know will be fun and coming home with a loot bag you weren't expecting! Everyone needs this vitamin C - especially now!"
In this episode we cover:
❉ How you can take advantage of digital space, especially in a time of massive transition.
❉ Ways you can 'pivot' in order to survive, stay vital, and keep in contact with our customers.
❉ Your clients want authenticity, so stop selling to them. We share exactly how to TRULY show up for your clients in the most authentic way possible.
This episode will help you to align your wealth of knowledge, information, and value to make an impact on the lives of your clients. If you're playing small, this is your opportunity to shine. You could become very big.
*Recorded 4/8/20.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
Being in business is a matter of service. And the only way to be of service is to ask somebody what they want. Coaches and Consultants must narrow down what they have to offer to a *minimum via audience, one that you can identify with you and would be attracted to what you offer. If you are marketing to everyone, you're just setting yourself up for frustration and failure.
Here's Three Things to Get Totally Clear On:
- What exactly do I want from my business?
- What is the absolute minimum necessary I need to do to achieve that?
- What is the fastest and easiest path to get that done?
In this episode we cover:
❋ Exactly how to 'specify and narrow' your target market.
❋ How to state 'what you do' in it's the simplest form. We share details on how to find one magic thing that 'clicks' so you can avoid confusing the people you want to serve.
❋ The most vital component for your coaching business success.
This episode will help you to define your target market and specifically how to attract your ideal prospects. You can make an impact by helping your ideal prospects recognize that you know precisely where they are, what they are struggling to achieve, and that you can help them.
If you're uncertain about your *minimum viable audience, this episode is for you!
*by Scott Godin
*Recorded 4/15/20
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusine
Bruce was feeling overwhelmed and defeated. He has been in business since 1992, advising senior executives and attorneys on career development and job search issues.
But it was becoming more evident that his lead flow was drying up. He stated, "Most of what we're getting right now is coming from referrals, and there are just not enough of them."
Bruce was chasing after the same people over and over and over again. As he put it, "Even I would get sick of hearing from me!" The tendency is to beat people over the head to generate some activity. This will only lead to burning out and more considerable frustration.
It was clear to us Bruce needed more outreach to attract a new audience. And by a new audience, we mean MORE people that already IN his target market, but don't yet know about his brand what he offers.
In this episode, Mark and I helped Bruce with specific strategies and valuable tips to help him to use LinkedIn to connect with and begin a dialogue with prospects in his target market so that he can turn them into qualified leads.
In this episode, you will discover:
- How to find and connect with a new audience within your target market;
- How to be more engaged in building relationships; and
- How to be more strategic in planning, publishing, and marketing your content to attract more prospects.
*Recorded 9/18/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusin
"I'm not sure which social media platforms my target market is hanging out. Are my ideal prospects hanging out on Facebook? Twitter? Instagram? LinkedIn?"
Can you relate?
Jorge is taking his craft of being an actor and then helping other actors to 'do the business of the acting business.'
In this episode, Mark and I helped Jorge create NEW possibilities for FINDING and CONNECTING with people in his Target Market -- on the right platforms for HIS business.
In this episode, you will discover:
- Why you don't need to be on every social media platform;
- How to determine who your ideal clients are--so that you can figure out
- Where your ideal clients are 'hanging out.'
If you think you need to be on every platform ever created, you probably need more clarity on who you are best suited to serve and meet them where they are.
*Recorded 7/18/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Your prospects are regularly being bombarded with an abundance of information. For this reason, things have shifted when it comes to marketing.
If you can present your content in such a way that elicits a response like, "I want to learn more about that," then your website must include a call to action that takes them from curiosity to commitment.
In this episode, Mark and I helped Bruce and Annielee to gain some clarity on how to effectively use their website to educate and inform their prospects, so they say to themselves, "I want MORE!"
Listen to discover:
- The difference between a brochure-style website and a purpose-built website;
- How to use funnels and campaigns to attract more clients; and
- Practical strategies that will inspire your prospects to take action.
*Recorded 8/21/19
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
"What's the NEXT step I should take in achieving my big business goals?"
Can you relate?
You can't get to what is not a clearly defined goal. When you get clear on where you want to go, the path becomes a lot more narrow.
When you…
- Know very specifically what you have to offer,
- know very specifically who you want to offer that to
- know very specifically, where they hang out,
- know very specifically what subtleties and nuances that they're going to be attracted to.
… the easier the next step is.
In this episode, Mark and Jaimie helped Sherry to gain some clarity on her next 'event horizon.'
What's an 'event horizon?' Listen to this episode and find out!
*Recorded 12/18/19
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
"I have so many ideas for promoting my event, but which should I implement FIRST?"
Can you relate?
In this episode, Mark and I helped Roberto recognize that the live, local events he wants to promote all need to be built on a foundation.
In this episode, you will discover:
- How to model your efforts from others who have already succeeded;
- How to know whether your audience will be receptive to what you will build--BEFORE you build it; and
- How to use your vision and mission as a starting point in developing your marketing strategy.
If you are going in too many directions, take a pause.
Start by getting to know your audience and what appeals to them. Do this legwork first. Once you're able to fine-tune and figure out what works, then take it online, and leverage it.
*Recorded 11/20/19
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
"I want to create authentic connections with people on LinkedIn, but I have no idea what to do."
Can you relate?
In the physical world, we belong to communities. A lot of people make a mistake when they get into the virtual world of thinking, “Well, I can be this anonymous person that will sit in the background and tell people to send me money—and I'm going to be successful.” Then they’re disappointed when that doesn't happen.
In this episode, Mark and Jaimie helped Annielee to gain some clarity on how to effectively use LinkedIn to attract those who need her expertise. We shared some ideas on how to create and utilize blog content to highlight her expertise and invite her ideal prospects to visit her website.
Listen to this episode as we share:
- how to build relationships within your online community;
- how to become a contributor to your online community; and
- how to get feedback gain insights as to what their needs are.
*Recorded 10/16/19.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
The ultimate purpose of any content that we produce should be to elicit engagement. When we give a speech, write a blog post, create a video, we need to think strategically about what we want people to do after they experience our content. If you are not getting somebody to engage by the content that you produce, then you have not designed it effectively.
In this episode we cover:
- How to attract your ideal prospects, build a relationship, and put yourself in a mindset of serving so that they recognize you as the solution they are seeking.
- What it takes to capture curiosity and how to translate curiosity into clients.
- Nobody wants to be ‘sold,’ and nobody likes to sell. So stop doing it! (We will share what you can do instead.)
This episode will help you to get in touch with your uniqueness, gain confidence in what you have to deliver, provide content that aligns with this, and promote in a way that invites further engagement.
To request our template on how to create content on purpose, visit www.upscaleyourbusiness.com/cop-template
This episode was recorded 1/15/20.*
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER** (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Here's What You Will Learn:
- Do you feel overwhelmed with Online Marketing & don’t know where to start or what is most effective?
- Are you struggling to find an easy strategy to get and stay ahead of your competition?
- Do you seem to be stuck because you don’t have time to D.I.Y. or a big budget for advertising & branding your business?
We've done the research on the best strategies available to solve all three of these problems and what we found was incredible!
*Recorded 8/15/18.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Here's What You Will Learn:
- Learn the TRUE definition of an ideal' client and why it's vital to the success of your business;
- Understand how to overcome limiting beliefs that are keeping you 'stuck' and not finding the best clients for your business;
- How 'specializing' in helping a specific clientele can significantly increase your income;
- How you can 'niche' your target market (and get even MORE ideal clients);
- Specific strategies for using LinkedIn to get in front of your IDEAL clients;
- How to define the most desired characteristics and personality traits your ideal clients should possess; and
- How to align all of this for greater success.
*Recorded 7/18/18
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
You don’t have to do it all yourself – that’s the philosophy of Jaimie Skultety, owner of Upscale Your Business. Not only does she believe that it is not necessary to go it alone in your business, but it also makes great sense to use outsourcing to help your company get seen, get visible, and get hired. When you spend your time doing the work that you are meant to do, that you should focus your attention on, and then let other experts do what they do best in your behalf, that your business will grow and prosper.
Listen in as Jaimie shares with us the things to do in order to get the best coverage for your business, in order to be hired by the best clients.
Jaimie was invited to be a featured guest on, "Don't Wait Til Pigs Fly' Podcast, with Nancy Becher. (http://dontwaittilpigsfly.com/)
*Recorded 11/11/2019.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net
Our lives can get a little hectic sometimes, especially when we’re making one of life’s many major transitions, such as starting a new career. Sometimes we just need a little bit of help.
My guest today is Jaimie Skultety, owner of Upscale Your Business. This very successful company provides Virtual Assistant and Social Media services to entrepreneurs, professional coaches, and consultants that, much like you, just need a little bit of help sometimes.
She’ll be sharing with us how she heard about this up and coming career and what really made her want to take that journey. Have you ever wondered what you could do with your organizational talents? Do you lack these organizational talents and often find yourself needing assistance? If so, this show is for you!
*Jaimie was invited to be a featured guest in Joyce Buford Empowers podcast. http://joycebufordempowers.com/upscale-business-getting-assistant-can-empower-business/
*Recorded 5/16/17.
HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)
'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map
'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients
Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets
Access our FREE RESOURCES:
http://www.upscaleyourbusiness.com/toolbox
Request our 'CONTENT ON PURPOSE' Template:
http://www.upscaleyourbusiness.com/cop-template
SUBSCRIBE to our YouTube Channel:
https://www.youtube.com/channel/UC31T1O9IDTzDrsPsj6sDN2A
JOIN OUR FACEBOOK GROUP, "Upscale Success Strategies for Coaches and Consultants":
https://www.facebook.com/groups/upscalesuccessstrategies/
LISTEN TO OUR PODCAST that will help you on your online business journey:
http://www.upscaleyourbusiness.com/podcast
REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
http://www.upscaleyourbusiness.com/implementation
OUR PROGRAM OFFERS FOR COACHES AND CONSULTANTS:
http://www.upscaleyourcoachingbusiness.com
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety
Mark Kanty:
https://www.linkedin.com/in/mark-kanty
-=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=--=-=-=-=-
OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com
Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusiness.com
Release Dynamics
http://www.releasedynamics.net