The Alpha Algorithm: Recent Episodes

Andy Walker & Tyler Dupont

Welcome to The Alpha Algorithm, a podcast where the hosts Andy Walker and Tyler Dupont talk about their experience building businesses, acquiring new skills, and spitball business ideas where we see trends in the market.

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Briefing:
- 📈 Discover the power of sales funnels and the potential of automating business needs.
- 🤖 Dive into the world of AI with chat interactions on PDFs, learn how to structure effective prompts for chat GPT models, and explore the use of AI in digital marketing.
- 💌 Uncover the untapped potential of newsletters in today's digital landscape and the importance of focusing on one main business venture for maximum success.

Table of Contents:
00:00 Introduction to Sales Funnels and Book Recommendations
03:11 Using Organic Reach Platform for Writing
04:40 Leveraging Insights from Writing Platform
07:04 Structuring AI Prompts for Effective Results
08:52 Leveraging Chat GPT's Puzzle Pieces
11:50 Selling a Copywriting Course
12:11 Leveraging Existing Content for Revenue
12:49 Simplifying Content Creation Process
3:52 Building Skills and Staying Focused
14:50 Progressing through Value Ladder Steps
17:24 Three Essential Tools for Building a Business
24:06 Organizational Challenges with Multiple Tools
26:14 Increased Efficiency with Templates in Notion
27:58 Success Story of Iman Ghazi in Digital Marketing
30:02 Misconceptions about Being a Businessman
33:23 Potential Product Opportunity
39:02 Benefits of Data-driven Advertising
42:04 The Importance of Speed in Generating Cash

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Unlock the secrets of digital success in this comprehensive podcast that delves deep into the world of online business, marketing, and entrepreneurship.

From the insights of Russell Brunson's "Dotcom Secrets" to the strategies behind viral marketing and upselling, each episode offers listeners valuable takeaways to apply in their own ventures. Discover the advantages of digital products, the art of recognizing profitable opportunities, and the nuances of email vs. SMS marketing. With references to influential figures like Tai Lopez and insights into the workings of companies like Best Buy, Overstock.com, and Bed Bath & Beyond, this podcast covers a broad spectrum of topics essential for any digital entrepreneur.

Learn about the importance of funnels, the potential of platforms like Go High Level, and the effectiveness of tools like Typeform.

Whether you're just starting out or looking to refine your digital strategy, this podcast offers a wealth of knowledge to help you navigate the dynamic landscape of online business. Dive in and transform your digital journey!

Table of Contents:
00:01 - Introduction to Russell Brunson's Book "Dotcom Secrets"
01:16 - Virality Hack and Upselling Strategy
03:34 - Benefits of Digital Products
04:15 - Importance of Timing and Identifying Opportunities
05:18 - Upselling Strategy for Onboarding Process
06:07 - The Cost of Acquiring Customers and Upselling
07:31 - Back-end Offers as Profit Drivers
08:10 - Lead Capture through Free Resources
09:21 - Using Facebook Ads for Lead Generation
10:09 - Email Marketing vs. SMS Marketing
11:10 - Success with Email Marketing
11:57 - Qualifying Leads and High-Quality Email List
13:17 - Investing in Skills vs. Higher-Priced Products
14:15 - Appreciating Courses and Access to Information
15:21 - Positive Experiences with Tai Lopez's Courses
17:25 - Dynamics of Creating a Course
18:15 - Mindset Shift: Increasing Profit
20:59 - Tai Lopez's Acquisition of Pier 81 Imports
22:01 - Overstock.com's Move with Bed Bath and Beyond
23:56 - Best Buy's Approach to Product Display and Sales
24:15 - Overstock vs Bed Bath and Beyond
25:15 - Challenges Faced by Bed Bath & Beyond
26:02 - Mistakes Made by Hedge Fund Managers and CEOs
26:21 - Constant Evolution in Business Investments
28:06 - Effective Business Planning for Profitability
29:17 - Maximizing Profit while Staying Lean
30:00 - Benefits of Go High Level
32:01 - Importance of Typeform as a CRM Tool
32:53 - Limitations of Other Services and Preference for Credit-Free System
34:03 - Benefits of Local Dominator Service
35:03 - Platform for High Organic Reach
37:54 - Local Targeting Platform
39:07 - Improving Email Conversions
39:50 - Digital Business Simplified
41:51 - Augury Briefing and Email Funnel
42:55 - Importance of Funnels and Investing Focus
43:56 - One Cold Message, One Funnel, One Investment
44:14 - Next Focus: Creating Content

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The MVP Approach: Why Less is More

Briefing:

  • 🎥 Uncover YouTube's algorithm secrets and explore Riverside App's video editing capabilities.📱
  • 💼 Hear success stories from young entrepreneurs and the potential of email marketing for businesses.📈
  • 🌐 Learn about no-code development with Bubble.io and problem-solving by HubSpot agencies.💡

Table of Contents:

  • [00:00] Introduction
  • [15:03] Understanding YouTube's Algorithm
  • [54:22] Leveraging Existing Followers for YouTube Growth
  • [55:02] Utilizing the Riverside App for Video Editing
  • [55:40] Using YouTube and SEO for Content Promotion
  • [56:26] Building a Portfolio Tracker Application
  • [57:07] Start Small with Minimum Viable Product (MVP)
  • [58:00] Starting Small and Testing Ideas
  • [58:41] Crafting Effective Advertisements on Facebook
  • [59:37] Leveraging Engaging Content for Advertising Success
  • [01:00:33] Unconventional Sales Pitches and Unexpected Hooks
  • [01:01:24] The Dad's Lawn Cutting Technique
  • [01:02:16] Dealing with Criticism and Building Expertise
  • [01:03:12] Importance of Hiring and Expertise
  • [01:04:02] No Code Development Platforms
  • [01:05:27] Coding vs. No Code Development
  • [01:06:35] Young Entrepreneurs Achieving Success
  • [01:09:36] Leveraging Email Marketing for Pressure Washers
  • [01:11:13] CRM Integration for Newsletter Distribution
  • [01:11:48] Email Campaigns and Revenue Generation
  • [01:13:23] HubSpot Agencies and Problem Solving
  • [01:16:03] Buying and Selling Agencies
  • [01:16:59] Using Short Form Content
  • [01:20:00] Conclusion

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In this episode of the Alpha Algorithm, Andy discusses his upcoming move to Florida and the idea for the founder's dinners.  Andy and Tyler want to set up a monthly dinner where young founders get together to discuss there businesses and the obstacles they face.

https://www.auguryresearch.com/
https://www.andywalker.io/

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The boys are back! Andy and Tyler geek out about business, sales, and automation in this website. If you're building an online business you want to listen to this,

https://www.auguryresearch.com/
https://www.andywalker.io/

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Episode 40:  Andy  Walker (@Andy_walker96) and Tyler Dupont (@TylerDupont38) are joined by Adam Crookes (@adcrookes)

Adam's SEO Agency: https://www.freshlysqueezed.online/

Follow Andy's journey to 10k MRR
https://www.andywalker.io/

Augury Research
https://www.auguryresearch.com/

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Episode 40:  Andy  Walker (@Andy_walker96) and Tyler Dupont (@TylerDupont38) discuss

Bootstrap MBA: https://jakobgreenfeld.com/mba

Follow Andy's journey to 10k MRR
https://www.andywalker.io/

Augury Research
https://www.auguryresearch.com/

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Episode 39:  Andy  Walker (@Andy_walker96) and Tyler Dupont (@TylerDupont38) discuss building a digital marketing agency for small businesses, effective copywriting, what they are reading, and more.

Follow Andy's journey to 10k MRR
https://www.andywalker.io/

Augury Research
https://www.auguryresearch.com/

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Episode 38:  Andy  Walker (@Andy_walker96) and Tyler Dupont (@Auguryresearch) discuss the difference between selling to small businesses vs. multi-million dollar companies, growing a social media agency in a crowded market, and Tyler's idea for a sports betting newsletter.

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Episode 34:  Andy  Walker (@Andy_walker96) and Tyler Dupont (@Auguryresearch) discuss Notion as a productivity tool, its user growth, valuation, and opportunities to build on top of it. All along with some of the latest information from John Hopkins on psychedelic research.

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Episode 34:  Andy  Walker (@Andy_walker96) and Tyler Dupont (@Auguryresearch) talk about Andy's new car purchase, not getting in a cash crunch, Aaron Judge, and the benefits of deliberate practice.

James Clear on deliberate practice: 
https://jamesclear.com/beginners-guide-deliberate-practice

Alpha Algorithm Newsletter:

https://www.auguryresearch.com/the-alpha-algorithm-signup

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Episode 34: Andy  Walker (@Andy_walker96) and Tyler Dupont (@Auguryresearch) talk with Augury member Adam Crookes (@adcrookes) about how he is scaling his business Freshly Squeezed SEO.

Get in contact with Adam:

  • Freshly Squeezed SEO
  • Twitter

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Episode 34: Andy  Walker (@Andy_walker96) and Tyler Dupont (@Auguryresearch) talk about the growth and opportunity for digital courses, SEO strategies, and acquiring customers through blogs.

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In this episode, Andy and Tyler discuss the importance of learning from those one step ahead of you vs. people who have achieved the highest levels of success, along with workout routines, hypnosis, and the latest developments on LQDA.

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Acquiring Micro SaaS businesses, Tyler commits to 30 days of Tik Tok growth,  Porsches brand power is shrinking, 

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The boys discuss the importance of SEO, Tyler growing a newsletter, and Andy's progress as a website designer.

The catalyst newsletter: https://www.auguryresearch.com/the-catalyst-introduction

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The boys discuss the looming recession and how they're responding to the price action, Tyler's idea for a tinder like app for investors, and the pain of paying taxes.

The catalyst newsletter: https://www.auguryresearch.com/the-catalyst-introduction

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Andy and Tyler discuss the importance of performing quarterly self-performance reviews to assess progress and ground yourself in reality along with investment and the endless funding in public markets.

Are you interested in more?

Sign up here:
https://www.auguryresearch.com/321-augury

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Andy and Tyler discuss Tyler's thoughts about buying a newspaper ad for $2,000 and Andy's failed attempts with cold emailing for his new business venture in web design. 

Interested in more?

Sign up here:
https://www.auguryresearch.com/321-augury

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Andy and Tyler discuss how 6 months of dedication can change the outlook of your life in regards to business and health, iterating through business failure for growth, and lastly a few highly recommended books.

Interested in more?

Sign up here:
https://www.auguryresearch.com/321-augury

Books Discussed:
Tools of titans: https://www.amazon.com/Tools-Titans-Billionaires-World-Class-Performers/dp/B082VKY29Q/ref=sr_1_1?crid=FRTELWOIVI1H&keywords=tools+of+titans&qid=1653829359&sprefix=tools+of+titans%2Caps%2C70&sr=8-1

Build: https://www.amazon.com/Build-Unorthodox-Guide-Making-Things/dp/0063046067/ref=sr_1_1?keywords=build+an+unorthodox+guide&qid=1653829428&sprefix=build+an+unortho%2Caps%2C51&sr=8-1

Poor Richard's Almanack: https://www.amazon.com/Poor-Richards-Almanack-Benjamin-Franklin/dp/0880889187/ref=sr_1_1?crid=389D9JWI7HE9D&keywords=poor+richards+almanac+by+benjamin+franklin&qid=1653829474&sprefix=poor+richar%2Caps%2C64&sr=8-1

Contact:
andy.walker@auguryresearch.com

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In today's episode, Andy and Tyler discuss financial transparency, extreme ownership, and the importance of spending your time in the right digital neighborhood.

In today's episode, Andy and Tyler discuss financial transparency, extreme ownership, and the importance of spending your time in the right digital neighborhood.

Interested in more?

Andy and Tyler are launching the 3-2-1 Alpha newsletter, where they will share furhter insights into business, investing, and life.

Sign up here:
https://www.auguryresearch.com/321-augury

Contact:
andy.walker@auguryresearch.com

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In today's episode Andy and Tyler discuss opportunities for purchasing small businesses, disrupting nail salons, improving your brand through customer pride and experience.

For More Augury Content:

Website: https://www.auguryresearch.com/
Newsletter: https://www.auguryresearch.com/the-alpha-algorithm-signup
Join The Team: https://www.auguryresearch.com/join

Contact:
andy.walker@auguryresearch.com

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In today's episode, Andy and Tyler discuss topics from Howard Mark's book "The Most Important Thing." This includes discussion on second-level thinking, the price and value relationship, intrinsic value, psychology, and risk control.

The Most Important Thing: Buy Book

For More Augury Content:

Website: https://www.auguryresearch.com/
Join The Team: https://www.auguryresearch.com/join

Contact:

andy.walker@auguryresearch.com

Disclaimer:
Augury Research is not a registered investment adviser and the information on this website is for information, discussion, and educational purposes only. It does not constitute a recommendation to purchase or sell any financial instruments or other products. Investment decisions should not be made with this website and one should take into account the investment objectives or financial situation of any particular person or institution.

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In this episode Andy & Tyler discuss a range of topics from discipline and building confidence to exercise. We strongly believe that you need to be a professional in all aspects of life to be a top performer. That includes diet, exercise, and sleep.

For More Augury Content:

Youtube: https://www.youtube.com/channel/UCiss8j4luxq0hi1PJG5qHrQ
Website: https://www.auguryresearch.com/
Join The Team: https://www.auguryresearch.com/join

Disclaimer:
Augury Research is not a registered investment adviser and the information on this website is for information, discussion, and educational purposes only. It does not constitute a recommendation to purchase or sell any financial instruments or other products. Investment decisions should not be made with this website and one should take into account the investment objectives or financial situation of any particular person or institution.

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In today's episode of Not Your Father's stocks Andy and Tyler discuss game selection, a topic inspired by Yen Liow.  The practices mentioned in the podcast can be applied not only to investing, but all aspects of life.

Yen Liow Oxford Talk: https://www.youtube.com/watch?v=xEG3G-90-fk&t=2988s

For More Augury Content:

Youtube: https://www.youtube.com/channel/UCiss8j4luxq0hi1PJG5qHrQ
Website: https://www.auguryresearch.com/
Join The Team: https://www.auguryresearch.com/join

Disclaimer:
Augury Research is not a registered investment adviser and the information on this website is for information, discussion, and educational purposes only. It does not constitute a recommendation to purchase or sell any financial instruments or other products. Investment decisions should not be made with this website and one should take into account the investment objectives or financial situation of any particular person or institution.

Yen Liow Talk Oxford Talk: https://www.youtube.com/watch?v=xEG3G-90-fk&t=2988s

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In today's episode of Not Your Father's stocks Andy and Tyler discuss strategies they've learned and developed over time to bolster their productivity, allowing for more clarity of thinking, and overall better long-term outcomes.

The practices mentioned in the podcast can be applied not only to investing, but all aspects of life.

For More Augury Content:

Youtube: https://www.youtube.com/channel/UCiss8j4luxq0hi1PJG5qHrQ
Website: https://www.auguryresearch.com/
Join The Team: https://www.auguryresearch.com/join

Disclaimer:
Augury Research is not a registered investment adviser and the information on this website is for information, discussion, and educational purposes only. It does not constitute a recommendation to purchase or sell any financial instruments or other products. Investment decisions should not be made with this website and one should take into account the investment objectives or financial situation of any particular person or institution.

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In this episode of Not Your Father's stocks, Andy and Tyler dive into the topic of antifragility. What makes an antifragile investor? Andy defines an antifragile investor as being able to adapt and make money through all markets. For more content from Augury please view below.

Youtube: https://www.youtube.com/channel/UCiss8j4luxq0hi1PJG5qHrQ
Investing Journal: https://www.auguryresearch.com/shop
Join Augury: https://www.auguryresearch.com/join

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FREE COURSE: https://www.auguryresearch.com/freeco...
AUGURY JOURNAL AMAZON: https://www.amazon.com/stores/page/34...
AUGURY INVESTING JOURNAL: https://www.auguryresearch.com/shop/a...
BECOME A MEMBER: https://www.auguryresearch.com/join

Building the best investing community on the web at Auguryresearch.com
join today and start realizing alpha with our team.


About Augury.

Our goal is to provide individual investors with market analysis and opinion through independent authors. We have built an underground investment community on the foundation of quality research and weighed investment opportunities. Traditional stock message boards are outdated and limit collaborative research. Through our platform, investors can work together to research and discuss investment opportunities.

Unfortunately, typical Wall Street research is of little use. Analyst recommendations lack independence from investment banking relationships, which creates incentives leading to biased research and ideas that can be clouded by institutional groupthink.

Most importantly, the most lucrative investments for individual investors take place in smaller capitalization stocks, which most analysts ignore. This creates a lack of competent investment research available to individual investors.

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Augury Pro Research: https://www.auguryresearch.com/join
Augury Investment Journal: https://www.auguryresearch.com/shop
Augury Fundamental Analysis + Options Course: TBA

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In this episode Tyler & Andy discuss some current ideas they're researching. Companies include SRAX, SMSI, VTSI, TSLA, and DGLY.

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Join The Team: https://www.auguryresearch.com/join

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Augury Pro Research: https://www.auguryresearch.com/join
Augury Investment Journal: https://www.auguryresearch.com/shop
Augury Fundamental Analysis + Options Course: TBA

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Augury Pro Research: https://www.auguryresearch.com/join
Augury Investment Journal: https://www.auguryresearch.com/shop
Augury Fundamental Analysis + Options Course: TBA

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Augury Pro Research Library: https://www.auguryresearch.com/join
Free SUMR Research Presentation: https://www.auguryresearch.com/sumr

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Augury Research | Building the Greatest Investing Community in the World.

Visit auguryresearch.com to learn more. 

Follow Augury on Spotify here: 
https://open.spotify.com/show/7enbSfCSexdC85tVogONg5?si=qszoWm1LTjeC9Hp5M_c-cQ

Checkout Srivatsan Prakash on Youtube here: https://www.youtube.com/channel/UC3zc51x38Rt_oHdLj7L1NXw/featured

Checkout Srivatsan Prakash on Spotify here: 
https://open.spotify.com/show/7KVwQ0RsTc6XN49Wg3yp5a?si=OYl7k3GcRZCVJJjKHQ9jJw

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In this episode Andy & Tyler discuss the importance of being able to play the role of Analyst and Portfolio Manager as an individual investor.

3-2-1 Newsletter: https://augury.substack.com/
Submit an Idea: https://www.auguryresearch.com/start-new-submission
Join the Team: https://www.auguryresearch.com/jointheteam

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Risk management, habits, exercise, sports, and everything Augury.

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Earnings coverage on a few names we own $SMSI $ARC $APT

Most Recent Research: https://www.unhedged.com/exchange/5f9fb8788cf52b002c8d370c/
Augury Blog: https://www.auguryresearch.com/auguryblogs
3-2-1 Newsletter: https://www.auguryresearch.com/https/augurysubstackcom
Augury Premium: https://www.auguryresearch.com/members

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Deep dive research by our very own Chris Vafeiadis.

Augury: Website
Augury: 3-2-1 newsletter

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In this episode Andy & Tyler discuss the competitive advantage of viewing businesses through a long term lens and using conviction to capitalize on short-term volatility for long-term results.

Augury Premium: https://www.auguryresearch.com/members
Augury Newsletter: https://augury.substack.com/
Contact: andy.walker@auguryresearch.com

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In this episode Andy & Tyler discuss filing through companies, value traps, and the power of management incentives.

Augury Premium: https://www.auguryresearch.com/members
Contact: andy.walker@auguryresearch.com

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This episode is brought to you buy Augury Research (https://www.auguryresearch.com/)

In this Episode Tyler & Andy discuss their research process when diving through new ideas. This episode depicts the similarities and differences between a short sellers process and a long-bias bottoms-up fundamental investor.

Newsletter: https://augury.substack.com/
Augury Premium: https://www.auguryresearch.com/members

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In this episode, I sat down with Yaron Naymark, the sole portfolio manager at 1 Main Capital. Prior to founding 1 Main Capital, Yaron accumulated more than a decade of investing experience at multi-billion-dollar value-oriented public and private equity firms. Yaron is a South Florida native, a lover of the outdoors, and currently lives in New York City.

Read more from Yaron:
https://www.1maincapital.com/
https://twitter.com/1MainCapital

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In today's episode we have fun chat on everything market-related. From specific company research to talks on the current macro-environment. Enjoy!

Augury Blog: https://www.auguryresearch.com/blog
Augury Membership: https://www.auguryresearch.com/members
Newsletter: https://augury.substack.com/

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In this episode, I sat down with Adam Wilk the sole portfolio manager of Greystone Capital. Before launching Greystone, Adam worked in management for the San Antonio Spurs. He has an interesting and differentiated background that led him into the investing world.

For company-specific research, info on Greystone, and more from Adam visit the links below.

Blog: https://poundtherockinvesting.wordpress.com/
Greystone: https://www.greystonevalue.com/
Twitter: https://twitter.com/AKWilk

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In this episode, we dive into the topic of behavior psychology, habit stacking, and the mindset as an athlete in the stock market.

Augury Membership: https://www.auguryresearch.com/members
Augury Newsletter: https://www.auguryresearch.com/newsletter
Value Investing Course: https://gumroad.com/l/ITVI

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In today's episode, we discuss developing an investment strategy, building a watchlist, and the importance of note-taking and documenting past investments/trades to uncover where it went wrong or where it went right.

Pain (bad trade) + Reflection (Documenting) = Progress

Most recent stock research: SMSI
Augury Membership: Apply 

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This episode dives deep into the core principles of value investing. The topics covered include:

  • Measuring downside risk
  • Margin of safety
  • Importance of upcoming catalysts
  • Thinking like a business owner

Newsletter: https://www.auguryresearch.com/newsletter

Join the team: https://www.auguryresearch.com/members

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In this episode, Tyler and I discuss knowing what you own, in which we directly apply to real-time scenarios within some of our current holdings. We also touch on planning for differentiated outcomes (scenario analysis) to be able to react with limited emotion.

For more informational topics like the ones discussed in today's episode be sure to subscribe to our weekly newsletter.

Research Blog: https://www.auguryresearch.com/blog

Membership: https://www.auguryresearch.com/members

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We discuss what we believe to be the three main edges for individual investors along with some original thought and perspective that we've gained through experience to lead us to these beliefs.