Talking Book Publishing with Kathleen Kaiser: Recent Episodes
Adanna Moriarty
This podcast focuses on the business end of the pen. What does that mean? It's getting into the nitty-gritty of the business side of being a writer or publisher. We at Talking Book Publishing will bring in industry experts, Published authors, publishers, agents, and editors for conversations about what tools writers need to be as successful as they can on their publishing journey.
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Everyone tells authors they need a platform—but what does that actually mean in today's publishing landscape?
In this episode of Talking Book Publishing, Kathleen and Adanna sit down with podcasting and content marketing expert Tracy Hazzard to unpack what an effective author platform looks like today. Tracy explains why social media followers aren't the same as a true platform, why your website should serve as the foundation of your marketing, and how creating consistent content can build lasting authority that continues working long after a single post disappears from a social feed.
The conversation also explores practical ways authors can begin building a platform before their book launches. From choosing the right content format—whether that's blogging, podcasting, video, or Substack—to establishing a consistent publishing rhythm, Tracy shares actionable strategies that help authors attract readers, increase discoverability, and build credibility in an increasingly competitive marketplace. If you've ever wondered where to start with book marketing, this episode offers a clear roadmap focused on building your audience rather than chasing algorithms.
In this episode, you'll learn:
- Why your website—not social media—is the foundation of your author platform.
- The difference between building followers and building an audience you own.
- How consistent content improves discoverability and builds authority.
- Why authors should choose the content format they enjoy most.
- Practical first steps for creating a sustainable marketing platform before your book launches.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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Think publishing your book is the finish line? Think again.
Many authors unknowingly make small publishing decisions that lead to poor discoverability, lost sales, rejected bookstore submissions, or even leave their work vulnerable to theft. The good news? Most of these costly mistakes are completely avoidable—if you know what to look for.
On this episode of Talking Book Publishing, Kathleen and Adanna welcome Juliet Clark of Superbrand Publishing to discuss the publishing and marketing mistakes she sees every day, from copyright protection and metadata to author branding, Amazon optimization, and the scams targeting today's authors.
In this episode, you'll learn:
- Why registering your copyright matters
- The difference between ISBNs, Library of Congress registrations, and Amazon product codes
- How cover design affects discoverability and sales
- What makes effective back cover copy
- Why every author needs a consistent brand
- How Amazon A+ Content helps readers understand your book
- Why metadata and categories are critical for discoverability
- The importance of building your author platform before launch
- How lead magnets grow your email list
- How to recognize and avoid common publishing scams
Whether you're publishing your first book or looking to improve the performance of an existing one, this episode is full of practical advice that can help you publish smarter and market with confidence.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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What do literary agents look for in a book proposal? Do nonfiction authors need a finished manuscript before approaching publishers? And how important are comp titles and author platforms when it comes to landing a traditional publishing deal?
In this episode of Talking Book Publishing, Kathleen Kaiser and Adanna Moriarty welcome book proposal expert Debra Eckerling to demystify the proposal process. Debra shares her Three C's framework—Concept, Context, and Content—and explains why a book proposal is far more than a publishing requirement. It's a sales and marketing document that helps agents, publishers, and editorial boards evaluate both the book and the author.
The conversation explores what makes a nonfiction book marketable, how authors can strengthen their platforms, why comp titles are critical to positioning a book, and the opportunities available to writers pursuing traditional publishing. Debra also shares insights from her own publishing journey and discusses the growing category of "memoir-plus" books that combine personal stories with actionable guidance.
Key Takeaways
- A successful book proposal is built around Concept, Context, and Content.
- The overview, audience analysis, and comp titles are among the most important sections of a proposal.
- Most nonfiction books do not need to be completed before they are pitched to agents or publishers.
- Comp titles help prove market demand while demonstrating how your book fills a unique need.
- Publishers evaluate the author as much as the book itself.
- An author platform includes both online visibility and real-world credibility.
- Time spent waiting on submissions can be used to strengthen your platform and visibility.
- Memoir-plus books often have broader market appeal because they combine storytelling with practical takeaways.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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AI is one of the most talked-about—and misunderstood—tools in publishing right now.
In this episode of Talking Book Publishing, we sit down with Julie Trelstad to explore how authors can use AI as a creative partner, not a replacement. From writing workflows to marketing strategy and author rights, this conversation breaks down what’s actually useful—and what to avoid.
Julie shares how she uses AI in her own process, why strategy matters more than tools, and what’s coming next as AI reshapes the publishing landscape.
In this episode, we cover:
- How to use AI as a writing assistant without losing your voice
- Why most authors struggle with discovery—not writing
- The difference between ethical and unethical AI use
- How AI can streamline book marketing (if you know what you’re doing)
- Why authors need a strategy before tools
- A new system that could allow authors to protect and monetize their work in AI
If you’re writing, publishing, or marketing a book right now, this episode will help you understand where AI actually fits—and how to use it to your advantage.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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If you’ve ever felt overwhelmed by the querying process—you’re not alone.
In this episode of Talking Book Publishing, Kathleen and Adanna sit down with Patrick McDonald, the creator of QueryTracker—the platform that has become the gold standard for querying literary agents. What started as one writer trying to organize his own submissions has grown into one of the most trusted tools in the publishing industry today.
This conversation pulls back the curtain on the business side of writing—what’s really happening when you hit “send” on that query, and how authors can approach the process more strategically instead of just guessing.
In this episode, we cover:
- How QueryTracker became an essential tool for authors
- What data can tell you about agent behavior and response times
- Why querying feels so difficult (and how to make it more manageable)
- The biggest mistakes authors make with query letters and comp titles
- How QT Critique is helping writers get real, honest feedback
- Why persistence—and patience—matter more than you think
Patrick also shares insights from his upcoming book, The Modern Guide to Querying Literary Agents, built from 20 years of answering authors’ most common questions.
🎧 Listen now and take the guesswork out of querying.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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Are authors about to be replaced by AI — or empowered by it?
Publishing technology expert Thad McIlroy joins Talking Book Publishing to explain how artificial intelligence is already reshaping the publishing industry — and why authors who understand these tools now may have a major advantage.
Artificial intelligence is rapidly changing the publishing industry — from writing and editing to marketing, translation, and audiobook production.
Kathleen and Adanna chat with publishing technology expert Thad McIlroy about how AI tools are influencing the way books are created, marketed, and distributed.
Key Takeaways in This Episode:
- How AI is transforming publishing workflows
- Why authors should spend 10 hours learning AI tools (even if they choose not to use them)
- How AI helps with book marketing and discoverability
- The ethics of AI in publishing
- Whether AI threatens authors or helps them
Timestamps
00:00 Introduction
03:40 Why AI exploded in publishing
14:20 Using AI for book marketing
28:10 AI for book design and translation
41:30 Is AI a threat to authors?
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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In this episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with Naomi Kim Eagleson, writer, editor, and founder of The Artful Editor, for a deep dive into the full editing journey—whether you’re self-publishing or going the traditional route. Naomi takes us through her four-phase editing model and explains why many manuscripts spend too long in “line-edit purgatory” when what they really need is a developmental overhaul.
We talk manuscript critiques vs. developmental edits vs. line-editing vs. proofreading — Naomi breaks each one down, explains when they belong in your publishing timeline, and shows why waiting too long (or paying too early) can hurt your book. She also shares veteran insights on what agents look for in your first 5–10 pages, why voice matters more than perfect punctuation at query time, and how simple tactics like reading your work aloud or letting Word speak it back can reveal structural problems you’ll miss by eye alone.
Whether you're polishing your first draft or prepping your launch, this episode delivers practical, actionable advice to elevate your manuscript and position your book for success.
Resources:
• Website ArtfulEditor.com
• Instagram: @artfuleditor
• Facebook: @artfuleditor
About our guest:
Naomi Kim Eagleson is a Los Angeles-based writer and editor who founded The Artful Editor, an editorial agency dedicated to helping writers of all stripes elevate their manuscripts for publication. Originally from Hawai‘i, Naomi began her career at Manoa, an award-winning literary journal, where she honed her editorial expertise. After earning her MFA from the Iowa Writers’ Workshop, she moved to California in 2010 and launched her own agency offering full-service editing—developmental edits, copyedits, and query reviews. With more than a decade of experience guiding authors toward their publishing goals, Naomi brings deep respect for craft, clear process, and a compassionate edit-mindset to every project.
Related Episodes:
• Season 5 | Episode 8 • Kim Dower
• Season 5 | Episode 7 • Penny Sansevieri
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
Email us at podcast@talkingbookpublishing.today
Join the conversation on Instagram: @writerspubsnet
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In this insightful episode of Talking Book Publishing, hosts Kathleen and Adanna welcome Mary Vensel White, author, editor, publisher, and Orange County president of the California Writers Club. Mary shares her multidimensional expertise in publishing and digs into one of the most elusive topics for authors: book marketing. She brings a refreshingly honest and practical perspective on the importance of market research, knowing your genre, identifying comparable titles, and how all of that plays into placing your book in the right hands.
Listeners will walk away with a deeper understanding of how cover design influences buying decisions, the power of ebook promotions (even free ones!), and why setting a budget and timeline early in the writing process is crucial. Mary and the hosts also explore effective low-budget marketing, the evolving role of social media, and how to reach readers in both digital and physical spaces. Whether you're a debut indie author or a seasoned writer looking to update your strategies, this episode is packed with actionable advice that cuts through the noise.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with one of the industry’s most respected voices in author publicity and media coaching: Kim Dower. As the founder of Kim-from-L.A. Literary & Media Services, Kim has spent over 40 years helping writers become not just authors, but compelling public speakers. She’s also an award-winning poet and co-author of Life is a Series of Presentations, the book that introduced the 8 Presentation Practices—essential tools for anyone looking to connect with an audience.
Kim dives deep into the heart of media training, sharing why authors must separate the book from how they speak about it. She discusses the power of storytelling, how to overcome the fear of public speaking, and why humor and vulnerability are crucial in every author’s toolkit. Whether you're preparing for a book tour, podcast appearance, or public reading, this episode offers invaluable insight for turning your message into a magnetic presentation.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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In this jam-packed episode of Talking Book Publishing, hosts Kathleen Kaiser and Adanna Moriarty sit down with book marketing powerhouse Penny Sansevieri for a revealing discussion on how Amazon's evolving landscape affects authors today. Penny, a longtime expert in Amazon optimization, returns to the podcast with timely insights on her latest release, The Amazon Author Formula Workbook, and the strategic changes every author needs to understand—especially in light of Amazon's algorithm shift from A9 to A10.
From navigating AI-generated book scams to optimizing your author presence for visibility, Penny outlines both the opportunities and landmines in today's digital publishing world. Listeners will get actionable advice on platform building, the ethical use of AI for marketing, and how to prepare for Amazon's tightening restrictions on book uploads. Whether you're self-publishing your first book or looking to refresh your Amazon strategy, this episode is a must-listen.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this episode of Talking Book Publishing, Kathleen Kaiser and Adanna Moriarty chat with William Ramsey — true crime author, documentary filmmaker, and host of the top-ranked podcast William Ramsey Investigates. With over 1,300 episodes and five books to his name, William knows a thing or two about building a platform. He shares how he turned podcast guest spots into a thriving network, built his own show, and used it all to boost book sales and connect with new readers.
He opens up about what worked (and what didn't), why authors need to be more than just writers, and how embracing new formats like podcasting and video can fuel creativity — not just promotion. Whether you're just starting out or thinking about launching a podcast of your own, this episode is packed with real-world advice, a little tough love, and plenty of inspiration for the hybrid author life.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this eye-opening episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with Ross Rojek, editor and publisher of City Book Review, to explore the inner workings of the book review industry. Ross shares the journey of launching City Book Review in Sacramento in 2008 and evolving it into a network of review sites across eight U.S. cities, plus a special platform for young reviewers, Kids Book Buzz. With candor and humor, he explains the real work behind publishing honest book reviews, from managing hundreds of reviewers to handling over 1,500 book submissions a month.
Listeners will gain a behind-the-scenes look at the review selection process, the distinction between editorial and reader reviews, and why professional presentation is essential. Ross also offers invaluable advice to authors—especially indie and self-published ones—about treating their writing as a business. From marketing tips to understanding what makes a book stand out to reviewers and libraries, this episode is packed with practical insights for anyone in the literary world.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with memoir expert Wendy Dale to explore the art and architecture of writing memoirs. Wendy introduces her transformative approach to storytelling through her "Memoir Engineering System," which emphasizes writing with structure and clarity from the very first draft. Listeners will discover the essential difference between scenes and transitions and how mastering these two components can dramatically improve their storytelling.
Wendy shares how emotional truth, rather than a chronological list of life events, makes a memoir compelling. She provides practical insights into the importance of outlining, crafting meaningful scenes, and integrating transitions that emotionally connect moments. With her signature humor and candor, Wendy makes a case for turning your life experiences into a page-turning narrative while staying true to your voice—whether deeply emotional, humorous, or somewhere in between.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with renowned entertainment attorney Clair Burrill, whose new book Attorney to the Stars offers an inside look into his decades-long career representing some of the biggest names in music, film, and television. From his early days as a musician to becoming a top entertainment lawyer, Clair shares captivating stories about his clients, including John Candy, Robin Williams, Waylon Jennings, and The Rolling Stones.
Beyond the celebrity encounters, Clair opens up about turning his career and personal experiences into a book. He talks about how storytelling became a passion, the challenges of writing, and why he structured the book the way he did. For aspiring authors, his journey from legal briefs to memoir writing offers valuable lessons.
Plus, for a limited time, Attorney to the Stars will be available as a free eBook on Amazon from March 14 for five days—so don't miss your chance to grab a copy! Whether you're a fan of Hollywood history, music industry secrets, or legal drama, this is a packed episode with fascinating anecdotes and invaluable insights.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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In this gripping episode of Talking Book Publishing, Kathleen and Adanna sit down with Jane Howatt, author of Jigsaw and Jane: 13 Years of Murder and Mayhem with Badge Number One.
Jane shares the incredible story of how a single newspaper article led her into the world of homicide detective John St. John, the LAPD’s legendary investigator known as "Jigsaw John." What started as an ambitious attempt to write a book turned into a transformative journey that brought Jane face-to-face with crime scenes, victims' families, and even serial killers.
Jane discusses her evolution from a tennis-playing wife of a doctor to an embedded true crime writer, the deep bond she formed with St. John, and the chilling realities she encountered while riding along in his squad car. She also reflects on the importance of persistence in writing and the powerful role that compassion plays in understanding both the victims and the perpetrators of violent crimes.
Whether you’re a true crime fan or an aspiring author, this conversation is a must-listen!
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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In this episode of Talking Book Publishing, hosts Kathleen Kaiser and Adanna Moriarty sit down with branding and marketing expert Jeniffer Thompson to discuss how authors can build a strong brand, navigate social media, and boost visibility in a crowded marketplace.
Jeniffer, the founder of Monkey C Media, shares how to identify your audience, leverage influencers, and create a sustainable social media plan using tools like Canva, Buffer, and Hootsuite. She also discusses the importance of authenticity in marketing, finding comparable titles, and ensuring your book cover and online presence match your genre and brand.
The conversation also highlights the power of consistency, why book series perform better over time, and how authors can avoid common marketing pitfalls. Plus, Jeniffer previews her upcoming February 17th webinar on "The Power of Social Media," hosted by the Writers & Publishers Network.
This episode is packed with actionable strategies every author can use to build their brand and sell more books—don’t miss it!
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
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Join Kathleen and Adanna as they chat with the incredible Theasa Tuohy. From her groundbreaking work as one of the early women in journalism to her remarkable journey into fiction writing, Theasa’s story is full of inspiration and adventure.
Her novels, including Flying Jenny and Five O’Clock Follies, reflect her rich life experiences, which she masterfully weaves into her fiction. In this episode, Theasa shares fascinating insights into her Paris Backstage Mysteries series and discusses her newest book, Mademoiselle Le Sleuth. This lighthearted Parisian mystery features vivid settings, intriguing characters, and even a precocious child detective, showcasing her deep love for Paris and storytelling.
Come along for an engaging discussion on the art of writing, transitioning from journalism to fiction, and the joy of crafting compelling narratives.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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Kathleen and Adanna welcome award-winning cover designer Eric Labacz to Talking Book Publishing for an engaging discussion on the art and strategy of book cover design. From his beginnings in graphic arts to becoming a trusted designer for publishers and indie authors, Eric shares how his experiences shape his unique approach to every project.
This conversation explores why a book's cover is often its most critical selling tool, especially in an online-dominated market. Eric discusses the challenges of balancing creativity with practical marketing needs, how he adapts designs across genres, and what authors should know before working with a professional designer.
Take advantage of Eric's upcoming webinar on December 5 at 11 a.m. Pacific Time! Attendees who register at wpnwebinars.com before November 31 will have the exclusive chance to submit a book cover for Eric to critique live during the session.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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Hosts Kathleen and Adanna sit down with Victoria Strauss, co-founder of Writer Beware, to uncover the alarming and evolving world of author scams. For over 25 years, Victoria has been critical in exposing fraudulent schemes targeting writers, from fee-charging literary agents and deceptive vanity publishers to dubious marketing offers. In this episode of Talking Book Publishing, she reveals how AI and other tools have made these scams harder than ever to detect, sharing essential advice for authors to avoid falling victim.
The conversation emphasizes the importance of understanding the business side of publishing as scammers continue to prey on authors seeking recognition and success. With practical tips for both new and seasoned writers, Kathleen, Adanna, and Victoria provide valuable insights into how authors can protect themselves and their work. Writers & Publishers Network is hosting an upcoming panel on November 21. Victoria will offer further guidance on recognizing and avoiding scams. We encourage our listeners to attend.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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Hey friends! In this episode of Talking Book Publishing, Kathleen and Adanna sit down with indie author and Amazon ads expert Sonja Dewing. Trust us—you don’t want to miss it! Sonja spills all the details about her journey from traditional publishing roadblocks to thriving as a self-published author. She shares how her first book, Toy of the Gods, overcame early rejection to become a hit, and she’s here to help you navigate the world of Amazon ads.
Sonja's got you covered if you’ve ever wondered how to get your book in front of the right readers. She breaks down the secrets of running successful Amazon ad campaigns, explains why organic traffic is key, and even talks about how Facebook ads can work together with Amazon. Oh, and did we mention she’s hosting a webinar on October 24 for WPN (wpnwebinars.com to register) where you can learn even more? Tune in for some real-world advice and actionable tips that could help boost your book sales without breaking the bank.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this episode of Talking Book Publishing, your hosts Kathleen Kaiser and Adanna Moriarty, both seasoned professionals in the publishing industry, invite you into a fascinating conversation with renowned crime novelist and screenwriter Duane Swierczynski. From his early dreams of writing horror to becoming a celebrated mystery author, Duane shares the emotional rollercoaster of his journey—filled with ambition, setbacks, and unexpected successes. He opens up about what it’s like to see your stories optioned for Hollywood, only to have them linger in the uncertain world of "development hell." Yet, with grit and humor, Duane reveals how he stays creative amidst it all.
Listeners will not only get an insider's look at the Hollywood machine but also practical advice on how to navigate it. Duane shares the delicate art of crafting a pitch that balances creativity and commerce and reflects on the joys and challenges of writing comic books. His diverse background influences his storytelling, and he shares how this can be a source of inspiration for other writers. It's a conversation about passion, persistence, and practical tips to help you stay resilient in the ever-changing landscape of books and film.
Connect With Us
Kathleen: kathleenkaiser.com
Adanna: maddannastudio.com
Podcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.
Have a topic or guest suggestion?
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In this episode of Talking Book Publishing, hosts Kathleen and Adanna sit down with Leslie Lehr, an experienced author and writing consultant, to demystify the art of crafting effective query letters. Leslie, a successful author with a diverse career journey, shares her insights and experiences, from novel and screenwriting to becoming a well-known expert in developing compelling query letters that capture the attention of literary agents.
She discusses the importance of understanding the structure of a query letter, the critical components that make a query letter stand out, and the evolving nature of the publishing industry. Leslie also previews her upcoming webinar, where she will dive deeper into the techniques and strategies for writing successful query letters, providing invaluable insights for new and seasoned writers. She will give more in-depth information on September 14 with Unlock the Secrets to a Killer Query Letter. (more information here)
Listeners will learn about the essential elements of a query letter, the differences between fiction and nonfiction writing, and the common mistakes to avoid. Leslie emphasizes the practicality of understanding your book's unique selling points and how to convey them succinctly in a query letter. This episode is a must-listen for anyone looking to take their manuscript to the next level and break into traditional publishing.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
In this episode of Talking Book Publishing, hosts Kathleen and Adanna engage in a delightful conversation with accomplished author Ilona Joy Saari. Ilona discusses her latest release, The Wrong Station, the third book in the Mystery Chronicles of New York Women series. The story follows the adventures of Lorna, a videographer who finds herself in a precarious situation after accidentally getting off at the wrong station late at night. What she discovers is chilling and sets the stage for a thrilling tale of survival and suspense.
The episode explores Ilona's unique journey, from her days as a press secretary for President Jimmy Carter to her current role as a mystery writer. Ilona shares her passion for creating complex characters and how her diverse experiences in politics, television, and even food blogging have influenced her writing. This episode is a must-listen for fans of mystery novels and those intrigued by the intersection of life experiences and storytelling.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
In this episode of Talking Book Publishing, co-hosts Kathleen and Adanna engage in a captivating conversation with accomplished author Robin Gerber. Robin, renowned for her works on Eleanor Roosevelt, Katherine Graham, and Ruth Handler, shares her unique journey from writing columns to becoming a published author and renowned speaker. The conversation delves into how Robin's book on Eleanor Roosevelt transformed her career and her perspective on leadership and resilience, making for an inspiring narrative.
Robin discusses the unexpected paths her writing career has taken, including her public speaking and playwriting involvement. She offers insights into her latest projects and reflects on the challenges and triumphs of writing about historical figures who have shaped the world. Robin reveals how her book on Eleanor Roosevelt, a true testament to the power of storytelling, not only transformed her career but also created a lucrative career in public speaking, where she inspires audiences with stories of women in leadership. The episode is a powerful testament to perseverance, passion, and the transformative power of storytelling.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
In this episode of Talking Book Publishing, Kathleen and Adanna explore the transformative potential of AI in book marketing. Drawing from their experiences and recent client projects, they highlight how tools like ChatGPT can simplify and enhance authors' marketing efforts. They delve into practical applications, such as generating book descriptions, creating social media content calendars, and selecting effective hashtags. While emphasizing the necessity of human editing to maintain authenticity, they argue that AI can provide a valuable starting point and fresh perspective for marketing tasks.
The speakers also address common concerns about AI's role in creative work, reassuring listeners that AI is a tool to amplify rather than replace human creativity. They share tips on using AI for research, content creation, and engagement strategies to build a loyal readership. By integrating AI tools into their workflow, authors can save time and focus more on their writing. Kathleen and Adanna encourage authors, especially indie writers, to embrace AI technologies to stay competitive and effectively market their books in today's digital landscape while maintaining their unique creative voice.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
In this episode of Talking Book Publishing, hosts Kathleen Kaiser and Adanna Moriarty delve into a fascinating conversation with Lina Hart, the author of The Spectral Series, a new sci-fi romance supernatural series. Lina's unique journey to becoming an indie author, shaped by her lifelong love for sci-fi, particularly Star Trek, is sure to inspire. She shares insights into the intricacies of crafting a story with multiple points of view, underlining the significance of detailed character development, especially for antagonists. Lina also opens up about her outlining process, the challenges of writing interconnected timelines, and the joys of allowing characters to evolve organically during the writing process.
Listeners will be captivated by Lina's journey and gain valuable insights into her approach to creating believable, complex characters and maintaining consistency across different perspectives. She also touches on the business side of indie publishing, from her experience with a publishing house for her first book, Beyond Power, to her plans for self-publishing her subsequent works. The episode concludes with Lina's anticipation for her upcoming releases and her advice for aspiring authors, ensuring a truly engaging experience for the audience.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
Welcome to a pivotal episode of "Talking Book Publishing," where your hosts Kathleen and Adanna discuss the transformative merger reshaping the landscape for writers and publishers alike. Join us as we delve into an enlightening conversation with Gary Young, the president of the Independent Writers of Southern California (IWOSC), and Stephen Sanchez, the visionary vice president. This episode marks a momentous occasion, celebrating the union of IWOSC with the Publishers Association of Los Angeles (PALA) and the Writers and Publishers Network (WPN), a collaboration set to redefine the support system for the creative community.
For over four decades, IWOSC has evolved from its journalistic roots to a beacon of guidance in the ever-evolving world of book publishing. Today, we explore how this rich history of adaptation and growth has positioned IWOSC, PALA, and WPN as pillars of strength for independent writers and publishers. Our guests share personal journeys and insights, highlighting the invaluable resources, networking opportunities, and communal support that have empowered their members to thrive amidst the industry's challenges.
As we navigate the details of this strategic merger, we uncover the enhanced benefits for members—ranging from expanded international reach to increased access to expert advice on marketing, editing, and design. This episode is a testament to the resilience and innovation of the indie author community, showcasing the enhanced potential for growth, learning, and success through the unity of IWOSC, PALA, and WPN.
In a landscape where collaboration and adaptability are essential, "Talking Book Publishing" invites you to discover how this unified network stands as a beacon of hope and opportunity for writers and publishers. Whether navigating the challenges of self-publishing, seeking to expand your digital marketing skills, or simply looking for a supportive community to call home, this episode is a must-listen.
Join us as we celebrate the new horizons opened by this merger, promising a brighter, more connected future for all involved. Whether you're an aspiring author, a seasoned publisher, or anywhere in between, let's explore how joining forces can amplify our voices and elevate our stories in the ever-changing publishing ecosystem.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
Unlock the secrets to successful memoir marketing in this insightful episode of "Talking Book Publishing," where hosts Kathleen and Adanna welcome digital marketing maven Lisa Angle and author Bee Bloeser. Dive deep into the art of creating captivating social media content that resonates and engages. Learn how platforms like TikTok, Instagram, and Facebook can become powerful tools in your promotional arsenal, transforming your memoir's visibility and sales.
From overcoming perfectionism to embracing the power of simplicity and authenticity, Lisa and Bee share their top strategies for leveraging social media to its full potential. Discover the importance of hashtag usage, engaging with your audience, and the impact of consistency in your content creation journey. Whether you're an author looking to broaden your reach or a creator eager to enhance your digital presence, this episode is packed with actionable tips and real-world advice to elevate your online marketing game.
Listeners will also find inspiration in discussing the inclusive nature of technology, debunking the myth that social media is only for the young, and exploring creative ways to incorporate unique stories and personal interests, such as pets, into your content for that extra engagement touch.
Take advantage of expert insights into video marketing, the role of authenticity in building connections, and how to adapt and thrive in the ever-evolving digital landscape. Tune in to "Talking Book Publishing" for this game-changing conversation on harnessing the power of social media for your memoir.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
Join hosts Kathleen and Adanna for another insightful episode of Talking Book Publishing as they get into the nitty-gritty of manuscript editing with Lynn Varon, a seasoned editor. Lynn sheds light on common manuscript pitfalls while sharing her editing journey fueled by a lifelong passion for reading and a keen eye for good writing.
Drawing from her extensive background in editing, Lynn compares the editing processes for magazines and books, emphasizing the importance of serving both the writer and the reader to craft compelling narratives.
Listeners gain valuable insights into tailoring their writing to engage readers effectively and receive constructive feedback, particularly in nonfiction works where delivering information interestingly and logically is paramount. Lynn and the hosts also discuss the significance of understanding the target audience to broaden market appeal, highlighting the sometimes conflicting priorities between creative vision and commercial viability for authors.
Exploring the editor's role further, the three discuss the delicate balance between constructive criticism from your editor while preserving the writer's vision and acknowledging the value of finding an editor who aligns with the author's goals.
This episode also addresses common fears authors may have about editors and the editorial process. Offering reassurance that collaborative relationships, particularly with freelance editors, can empower authors with greater control over their work. Practical advice is shared for navigating the editor selection process, including the importance of rapport and clarifying editing needs upfront.
Listeners are encouraged to participate in Lynn Varon's upcoming webinar as part of WPN's Webinar series, where she will share further insights into the publishing process and offer guidance for aspiring writers. Don't miss the opportunity to learn from Lynn's expertise and elevate your manuscript to its fullest potential.
For more information and updates, visit Lynn Varon's website at varon.com and mark your calendars for the webinar on February 29 at 11 a.m. Pacific time. You can register at wpnwebinars.com. Can't attend live? No problem; sign up for access to the recording and additional resources following the event. Lynn also sits on the board of WPN as treasurer to guide you on your publishing journey, so you can trust in Lynn's expertise as editor.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On Crafting Stories and Breaking Myths: A Deep Dive into Writing
Welcome to Season Four of Talking Book Publishing, hosted by Kathleen and Adanna. In this episode, they are joined by the renowned best-selling author and creator of the Red Sneaker Writing series, William Bernhardt. The conversation delves into the significance of story structure and the evolution of the Red Sneakers Writers Series. William shares insights into story structure as a flexible roadmap, enhancing creativity and leading to better storytelling. Discover the parallels between structure in writing and music, the importance of well-developed characters, and the role of contrast in crafting engaging narratives.
The dialogue explores the complexities of plotting, the art of sizzling style, and the necessity of effective editing in the writing process. Bernhardt emphasizes the importance of multiple drafts and the challenges writers face in the ever-evolving publishing landscape. From scams targeting aspiring authors to the impact of the pandemic on book sales, the hosts and their guest provide a comprehensive overview of the industry.
As the episode draws to a close, get a sneak peek into what to expect in upcoming webinars and events, including Williams's upcoming WPN Webinar on Story Structure on January 18, his WriterCon, an annual writing convention, and an upcoming writing retreat cruise through the Caribbean. Learn about the WriterCon Magazine, which offers craft articles, marketing tips, and agent insights.
Join Kathleen, Adanna, and William in this insightful discussion that navigates the intricacies of writing, publishing, and the ongoing journey to support each other in the world of literature.
Don't miss the start of a new season on the Talking Book Publishing podcast, where every episode promises valuable insights and connections for writers. Subscribe to talkingbookpublshng.today, or wherever you listen to podcasts and never miss an episode, and stay tuned for more exciting discussions coming soon!
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On the Horizon: Exploring the Evolving Publishing Landscape
Dive into the dynamic world of Talking Book Publishing with hosts Kathleen Kaiser and Adanna Moriarty, joined by the charismatic small publisher Jay Hartman in our last episode of 2023. Jay shares his love for books, the challenges traditional bookstores face, and the evolving industry landscape.
Experience a heartfelt ode to libraries, Jay's new venture with Misty Media, and insights from his YouTube channel, "The Publishing Game." The episode peaks with the exciting debut release, "The Perp War Pumpkin," a Thanksgiving crime fiction anthology donating all net royalties to Second Harvest food banks or Feeding America. If you'd like to support this project, you can do that here
Jay champions diversity in publishing, applauding organizations like IPPY and IBPA. The episode wraps up with a call for continuous learning and transparency in the industry.
Join Kathleen, Adanna, and their guests for an engaging ride through the ever-evolving book industry on Talking Book Publishing.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On Navigating the Publishing World
Discover what sets Wendelin Van Draanen apart on this episode of Talking Book Publishing. We sit down with the accomplished YA Author as she shares her incredible journey of publishing more than thirty books and offers invaluable insights. The conversation delves into crafting captivating narratives and navigating the ever-evolving landscape of the publishing industry. She reflects on her journey, emphasizing the importance of perseverance and continuous improvement for aspiring writers. Her words of wisdom will inspire you to embrace your passion for writing and navigate the complex terrain of the publishing world.
As a distinguished author and an industry insider, Wendelin brings a unique perspective to Talking Book Publishing. Her wisdom and passion for the craft shine through as she discusses the intricacies of traditional publishing, the impact of social media, and the essential author-editor relationship. Wendelin Van Draanen's insights will pique your interest and provide a wealth of knowledge to enhance your writing and publishing journey. Please join us in this engaging episode as we explore the heart of storytelling.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On Unleashing the AI Revolution in Book Promotion and Transforming Your Success
Discover the exciting realm of AI in book promotion as Kathleen and Adanna take you on a captivating journey. Uncover an AI's ability to create fictional legal cases that sparked court controversy and see how it spices up content with adjectives, adverbs, and emojis. They emphasize that AI is a powerful tool that, when used thoughtfully, can speed up tasks without entirely replacing human creativity. Learn how AI, particularly ChatGPT, can be a game-changer for indie and self-published authors struggling with book descriptions and social media posts.
They delve into the importance of specific hashtags, reader engagement, and emotional clarity in sales writing. While highlighting AI's potential for research and customization, they also address its limitations and the necessity of double-checking information. This discussion culminates in an exciting revelation: a webinar that promises to enhance your Amazon visibility by crafting compelling book descriptions, selecting the best keywords, and exploring optimal book categories within Amazon. Plus, a downloadable eBooklet with attention-grabbing content prompts- free for webinar attendees. Sign up at WPNwebinars.com and unlock your book's potential.
Talking Book Publishing Podcast is valuable for those seeking guidance on enhancing your book's marketing efforts. It addresses common concerns and offers expert perspectives to help you navigate the ever-changing publishing landscape.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On Unlocking Amazon's Hidden Categories: A Path to Publishing Success
Join us for an eye-opening episode that will supercharge your publishing journey and leave you ahead of the game. In this riveting conversation, hosts Kathleen and Adanna dive deep into the heart of Amazon's latest category conundrum with Amazon expert Dave Chesson of Kindlepreneur.
Have you heard of "ghost categories?" These elusive realms are new in Amazon's category system and have confounded authors, making it challenging to become bestsellers or even get noticed on category pages. If you're in the publishing world, this is essential intel you can't afford to miss.
Dave shares invaluable insights on how to identify and conquer these ghost categories. He lays out the strategies for using keywords effectively to skyrocket your book's visibility. It's like having a treasure map to the hidden gems of Amazon's marketplace. And, he unveils a game-changing tool called Publisher Rocket.
But that's not all. We'll also explore why keeping your finger on the pulse of Amazon's changes is a MUST for success. In a rapidly evolving industry, staying informed is the key to your publishing endeavors.
Whether you're a seasoned author or just starting out, this episode will empower you with insider tips from folks working in the publishing industry. Learn how traditional publishers lag behind, while indie authors have the ability to adapt and thrive in the ever-changing landscape. It's time to take the reins of your writing destiny!
Don't miss out! Subscribe to Talking Book Publishing Podcast now and equip yourself with the knowledge and strategies to make you a formidable force in the publishing world.
Extra:
INSANE Amazon Category Change [NEW Rocket Feature] - Watch it on YouTube
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On a Mission for Change: Unveiling the Rise of a New Publishing House
In our latest podcast episode, we had the pleasure of sitting down with Kristen McGuiness, a prolific author and visionary founder of Rise Books. Kristen shared her incredible journey in publishing, from working at the big five houses to becoming an accomplished writer. Her upcoming debut novel, "Live Through This," set to release on October 10, 2023, embodies the spirit of change that defines Rise Books.
Kristen's passion for stories that inspire change and radical ideas is the driving force behind Rise Books, and she discussed how the publishing house offers a unique platform for authors to make a difference. We also delved into her role as a book coach and her dedication to helping authors find their path in the literary world-including how you can make money writing full-time like she has done as a ghostwriter.
Kristen's energy and motivation are infectious, and so is her inspiring vision for Rise Books. Whether you're an aspiring author or a book enthusiast, this episode is a must-listen.
Stay tuned for Kristen's insights and explore the world of publishing from a fresh perspective. Join Kathleen and Adanna to catch this engaging 51-minute conversation and discover the power of stories for change.
Don't miss out on a single Talking Book Publishing episode! Subscribe to our podcast now.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
An Uncommon Author's Odyssey: Crafting Modern-Day Nursery Rhymes
Step into children's literature with our latest episode of Talking Book Publishing! Join your hosts Kathleen Kaiser and Adanna Moriarty as they dive into a captivating conversation with Kelly Anne Manuel, the brilliant mind behind 31 unique and delightful children's books.
Kelly Anne's journey is as extraordinary as it is inspiring. She embarked on her writing adventure in March 2020. Within a year and a half, she transformed her creative vision into a collection of modern-day nursery rhymes for children. These charming stories are brought to life through rhythmic verses that flow effortlessly like a breath of fresh air.
Discover the magic behind Kelly Anne's imaginative process. The remarkable synergy between her words and the illustrations resembles the movie "Field of Dreams." Where creativity blossoms, and if you build it, they will indeed come. With an iPad, a cell phone, and an unwavering determination, Kellyanne's poetry evolved into a spectacular series of books that captivates the hearts of young readers and their parents alike.
Prepare to be transported into a world where words find their perfect artistic match. Don't miss this episode as we delve into the spellbinding world of Kellyanne Manuel's imaginative creations. Welcome to Talking Book Publishing – where the magic of storytelling takes center stage!
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
Unveiling the Art of Developmental Editing and the Life of a YA Author
Dive into the depths of the editing realm with Talking Book Publishing as Kathleen and Adanna converse with acclaimed YA Author Rebecca Inch-Partridge, the brilliant mind behind "Escaping the Dashia." However, this episode offers more than just a glimpse into Rebecca's latest work; it unveils her dual role as a developmental editor, shaping literary gems from behind the scenes.
Discover the pivotal role of editing in creating literary masterpieces as the trio delves into the intricacies of developmental editing. Rebecca unravels the secret to maintaining your artistic vision throughout the editing journey, all while gaining insights into the nuances that elevate your narrative to new heights. The discussion covers the diverse roles of editors, their collaborative efforts in refining your manuscript for publication, and the indispensability of this process in your creative odyssey.
Rebecca's multifaceted expertise sets this episode apart—she not only refines manuscripts but also crafts her own literary wonders. Gain exclusive insights into her distinctive creative process, her deliberate choice to abstain from self-editing, and the intriguing reasons behind it.
Embark on an enlightening expedition, gathering wisdom for your personal journey, in this episode of Talking Book Publishing.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On Making a Living as a Writer
In this episode, Kathleen and Adanna enjoyed chatting with Sheila Lowe, a bestselling author whose literary accomplishments are inspiring. Having sold over 400,000 books throughout her career, Sheila joins us to share insights on making a living as a writer.
In our conversation, we'll explore Sheila's journey as an author, uncovering the secrets behind her success in the competitive publishing world.
She has become an expert in book promotion and generously shares her tried-and-tested strategies to market your book effectively. From eBook promotion tactics to book signings and everything in between, you'll gain practical tips to get your masterpiece into the hands of eager readers.
Throughout her career, Sheila has authored nonfiction books for educational purposes, penned a memoir, and written a mystery series, offering listeners a well-rounded glimpse of a diverse writing portfolio.
Sheila masterfully utilized her expertise as a forensic handwriting analyst to craft characters in her mystery series. This unique approach adds an extra layer of authenticity and intrigue to her novels, captivating readers. She reveals how she navigated the challenges of her writing pursuits with her work.
Whether you're an aspiring author seeking guidance on turning your passion into a profession, a seasoned writer looking to enhance your book sales, or simply a book lover curious about the life of a bestselling author, this episode is for you. Join us as we explore the world of words with Sheila Lowe and unravel the secrets to her literary triumphs. Get inspired, informed, and entertained in this episode of Talking Book Publishing.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
On Submitting and Setting Up a Book Tour
The ins and outs of book tours and the art of submitting work to publications in this captivating episode of Talking Book Publishing. Join host Adanna as she engages in an enlightening solo conversation with the multi-award-winning poet, playwright, and memoirist Anne Marie Wells.
Drawing from her extensive experience, Anne Marie sheds light on the intricate world of submitting work, having successfully placed over 50 pieces, including two manuscripts. Delving deep into her writing journey, she addresses the challenges of rejection. Plus how setbacks have propelled her growth as a writer.
Anne Marie lets us in on her innovative approach to organizing an unconventional book tour spanning multiple states and cities. With her commitment to treating writing as a business, she embodies the principles of Talking Book Publishing.
Join us for a crucial conversation that offers valuable insights into an author's journey and process. Whether you're an aspiring writer, a seasoned author, or simply curious about the inner workings of the literary world, this episode is an essential listen.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
Join us on a captivating episode of Talking Book Publishing as we reunite with one of our first guests, Ivor Davis, a seasoned writer with a remarkable career from the '60s to the present day. Kathleen and Adanna are thrilled to delve into Ivor's publishing journey, covering his experiences with traditional publishing through an agent and his exciting venture into self-publishing with two brand-new books on the horizon.
Each author's path is unique in the vast publishing landscape, and Ivor's story exemplifies the diverse possibilities. This episode explores the challenges and triumphs, offering a vital narrative that empowers you to navigate your book's journey. While the publishing industry may seem daunting at times, this podcast is dedicated to equipping you with the knowledge and insights necessary to make informed decisions, guiding you toward the most suitable path for your aspirations. Whether traditional publishing, indie houses, self-publishing, or a hybrid approach, the trio dives deep into each option, unraveling the advantages and intricacies.
So, if you're eager to embark on this enlightening expedition, we warmly invite you to join us. Let's uncover the secrets of the publishing world together, empowering you to make informed choices and ensuring your book finds its best possible path forward.
We’d like to hear from you. If you have topics or speakers you’d like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
Marketing your book can be a complex and essential process that often feels overwhelming. Recognizing the challenges authors face in navigating the publishing world, Kathleen and Adanna established the Talking Book Publishing Podcast intending to shed light on the industry. They aim to make the publishing landscape more transparent, which aspiring authors can find challenging to penetrate and understand. Fortunately, there are resources available, such as their podcast.
In this episode, Kathleen and Adanna delve into eBook promotion—a crucial aspect of book marketing. They explore why it is necessary, how to identify the most effective strategies within your budget, and whether converting your book into an eBook is financially viable. With their extensive marketing expertise, they offer insights into the lucrative eBook market. Whether you've been struggling with book sales or want to explore additional avenues for promotion, this episode answers many pressing questions.
Talking Book Publishing Podcast is a valuable resource when seeking guidance on enhancing your book's marketing efforts. It addresses common concerns and offers expert perspectives to help you navigate the ever-changing publishing landscape.
Discovering Zealandia: A Geologist's Antarctic Odyssey
Join Kathleen and Adanna as they welcome geologist and author Bruce Luyendyk to discuss his upcoming memoir, Mighty Bad Land, available May 30. In this engaging episode, Bruce shares his experiences during his first scientific expedition to Antarctica, where he and his five-person team embarked on a six-week geology quest, accidentally discovering a new continent and unraveling the mysteries of Zealandia, the world's eighth continent.
Delving into Bruce's gripping narrative, Kathleen and Adanna explore the trials and triumphs of his Antarctic journey, shedding light on the profound implications of proving the existence of Zealandia. As they navigate the fascinating world of scientific exploration, they also dive into the challenges and rewards of writing a memoir that seamlessly combines adventure, scientific inquiry, and personal growth.
This episode immerses listeners into Antarctica's awe-inspiring landscapes and scientific discovery's indomitable spirit. Whether you're a science enthusiast, an adventure seeker, or intrigued by captivating memoirs, don't miss this thrilling conversation between Kathleen, Adanna, and Bruce Luyendyk.
Mighty Bad Land is available for pre-order today and regular purchase starting May 30, 2023.
In this episode of Talking Book Publishing with Kathleen and Adanna, we continue with part three and our final installment of The LA Times Festival of Books series showcasing more talented authors and publishers in the Writers & Publishers Network (WPN) booth, which has a diverse group of individuals this year with a book for everyone.
Join us as we chat with Patricia Cochee and Ravven White, who will be at our Trousdale booth #200 on both days of the festival. Plus, some of our children's authors, Parvati Markus, Nadja, and Gerry Haller. These three will be at our new-to-the-festival this year, WPNs children's booth, #575.
The LA Times Festival of Books is a free event open to the public, located at USC in downtown LA on April 22nd and 23rd. So come out, enjoy the fresh air, and immerse yourself in the world of books. We can't wait to see you there!
Welcome back to Talking Book Publishing with Kathleen and Adanna–and part two of our LA Times Festival of Books (LATFB) series. We're excited to highlight more authors and their books, Kimberly Davis Basso, Tonia Shimin, Jacob Kilgore, and Vibiana Aparicio-Chamberlin. These four will join us at the festival as part of the Writers & Publishers Network (WPN) booth.
This year's booth comprises incredible authors. You'll have the chance to meet our guest authors and publishers; whether you're into poetry, children's books, non-fiction, humor, or horror, we've got something for everyone. These authors have poured their hearts and souls into their work, which you'll hear in this episode, and we can't wait for you to discover their unique stories.
With over 150,000 attendees, this free and open-to-the-public event is a must-attend for book lovers of all ages. Have the chance to purchase tickets and meet famous author speakers, attend readings of all kinds, and explore the poetry booth across from the WPN booth. WPN has been a mainstay at LATFB, and we couldn't be more excited to continue this tradition with such amazing authors by our side.
Mark your calendars for April 22nd and 23rd. Come visit us at the Writers & Publishers Network booth at #200 on the main thoroughfare Trousdale and booth #575 in the children's area. We can't wait to see you there and introduce you to our talented authors.
Welcome to the Talking Book Publishing Podcast with Kathleen and Adanna! Join us for part one of our special series for the 2023 LA Times Festival of Books (LATFB). We are thrilled to share our exclusive interviews with three amazing authors: Susan Hartzler, Gordon Blitz, and Dale Arenson. Hear them discuss their books and their writing process. Be sure to meet our guests in person at the Writers & Publishers Network (WPN) booth (located on Trousdale, booth number 200) at LATFB on April 22 and 23. Don’t forget to check out the WPNs children’s booth on the main children’s thoroughfare. The experience is free and open to the public! Tune in now to get to know the authors and their incredible works before you meet them at the festival!
On Award-winning series writing
In this episode of Talking Book Publishing, Kathleen and Adanna sit down with award-winning author H. Mitchell Caldwell to discuss his newest book, Cost of Deceit. Caldwell shares his journey to becoming a published author and the inspiration behind his latest work. He also speaks on the importance of creating characters that readers can relate to and the power of storytelling to open our eyes to the world around us.
Cost of Deceit is the second book in the acclaimed and gripping Jake Clearwater mystery series and will be free on kindle from March 31 to April 4. Plus, the first book in the series, Cost of Arrogance, will be available on kindle for just 99 cents. It's like two books for a dollar. Join the conversation to hear more about this thrilling story and the journey of Jake Clearwater with one of the industry's up-and-coming authors.
We'd like to hear from you. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet
On Author Branding
Kathleen and Adanna discuss author branding in this episode of Talking Book Publishing. And why it's essential to start thinking of what that means for you early in your book journey.
Many people believe branding is for companies that have services and products to sell. But guess what? That's you. As an author, you are selling a product, your book, but also you as the story creator. This book journey is a business; without thoughtful and targeted branding, you miss out on potential sales.
Kathleen and Adanna jump into the nitty gritty of what branding should look like for the author and how to incorporate it into your marketing phases across all your platforms. From interior layout to cover design and your website and social media, it's a crucial part of book creation. Listen to the episode and get your creative juices flowing on how your readership knows you.
What has your branding journey been, where do you struggle, where have you succeeded, and where can we help you? We’d like to hear from you. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.
The Way of Memoir
A memoir could be the most important thing you ever try to write. It's not an easy journey. It takes courage and introspection, and well some grasp of your memories. In this episode, the storied Catherine Ann Jones joins Kathleen and Adanna to discuss the craft of a memoir. Catherine delivers tons of information on building your story. Even when you think, "maybe my life hasn't been interesting enough," you're probably wrong. That's where bravery comes in, to dig deep and get it out there.
This episode is filled with Catherine's journey from New York to Hollywood, how she took childhood moments and significant career achievements, weaving them into her memoirs, and turned them all into teachable material. In addition, she has taught multiple workshops on writing, and her book, The Way of Story, has helped many writers dig deep and find their path to storytelling.
If you've been struggling to write your memoir or can't figure out why a memoir vs. autobiography, or even how they differ, this is the episode for you.
As always, we'd like to hear from you. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet. Also, we'd like to hear how writing your memoir is going for you.
Amazon and community-based marketing
What does a successful marketing campaign take to make you a bestselling author? Today's Talking Book Publishing’s guest is Steve Kidd. He's a marketing guru starting out in the early days of internet marketing and the author of twenty books. He walks listeners through some key points in using Amazon and the importance of building and using your internet community to sell books, whether it's a new release or you published 15 years ago. Strategies through his working knowledge of an ever-changing algorithm. It's what we strive for here on the podcast. The publishing world can sometimes feel overwhelming and so nuanced that for indie published navigating on their own, we want experts to bring you their knowledge and drop it right on your doorstep. This episode does that.
Listen to the end as Steve was generous enough to give our listeners a gift.
We'd like to hear from you as well. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet. We'd Like to hear how marketing and community building have worked for you.
Website and link to the offer:
Website: www.thrivingbestsellers.com/
Link to offer: ongoingwealth.com
Social Media:
Facebook: www.facebook.com/ThrivingBestSellers
LinkedIn: www.linkedin.com/company/thriving-best-sellers/and www.linkedin.com/in/steve-kidd-90236655/
Twitter: @AskSteveKidd
A novel is its own little miracle...
In an episode on craft, Kathleen and Adanna talk with author Stephanie Kemler about the process of world-building in fiction. Stephanie is the author of Bloodborn and the soon-to-release Bloodmad coming Valentine’s Day 2023. Stephanie created an extensive world in this vampire duet series. She has taken vampire lore and thrown out most of what readers know about them, creating an origin story that has never been told before. This TBP episode takes a nuanced look at creating a religion and applying ancient practices to a modern-gothic coming-of-age tale.
But this is not just world-building. How do you find time and discipline to get a manuscript completed? There is a wealth of wisdom for writers about Stephanie's intuitive writing style, and tidbits about her non-traditional way are littered throughout this conversation. As she puts it, finding ways to "write in the margins" is one of the tips we like to share here at Talking Book Publishing.
We'd like to hear from you as well. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet. We'd love to know how you build your worlds and your writing process.
Website: stephaniekemler.com/
Instagram: @writingstephaniekemler
Goodreads: www.goodreads.com/user/show/6823337
Publisher: www.curiouscorvidpublishing.com
One in four readers is listening...
There are so many platforms to get your book into the hands of readers. But how do you choose where to put your money as a self or indie-published author? The current audiobook industry is raking in over $16b a year. Our guest today, on the first episode of season three, is Scott Ellis. He's created a business around getting your books narrated and out into the world for readers or listeners, as the case may be. Scott goes over everything from how you get paid to how he gets paid. Plus, the benefits of producing your work in this media. A jam-packed 55 minutes, co-hosted by Kathleen Kaiser and Adanna Moriarty, season three is bound to be exciting with our new platform.
Let us know if you have any requests for topics for us to discuss in season three at podcast@talkingbookpublishing.today.
Resources from Scott:
Instagram - @scott_ellis_reads
FaceBook -www.facebook.com/scottellisreads
TikTok - @scottellisreadsnarration
www.acx.com
www.findawayvoices.com
www.proaudiovoices.com
www.scottellisreads.com
www.serclassroom.com - This is Scott's online, video-based learning platform for those who would like to become narrators.
Do you need an editor? Have you ever wanted to pick an editor's brain before you had to pay them? Do you even know what an editor does for your manuscript?
We round out 2022 with our last episode of the season and the talented Anna Corbeaux of Corbeaux Editorial Services. Kathleen and Adanna pick the brain of a full-time working copy and developmental editor to get your questions answered. Anna is so open with advice for what you can do as an author to make your manuscript great. From plotting your story, and character arcs, to grammar and when to let your editor take over your commas. These three get into the nitty gritty of what makes a book. Almost no stone was left unturned over this hour-long conversation. It's an episode you don't want to miss for your writing journey.
We at Talking Book Publishing are looking forward to 2023 and our third season. We will continue to bring you great guests for fun and informative conversations. We've especially enjoyed our new platform with a more roundtable feel. We hope you will as well.
We wish everyone Happy Holidays and a very Happy New Year. Please let us know if there are topics you'd like us to cover in the upcoming season by emailing: podcast@talkingbookpublishing.today
See you all in 2023!
Resources from Anna:
For beat sheets:
- Save the Cat! Writes a Novel by Jessica Brody
- Jessica Brody also has a beat sheet breakdown on her website at https://www.jessicabrody.com/2020/11/how-to-write-your-novel-using-the-save-the-cat-beat-sheet/
For POV:
- I recommend Emma Darwin’s blog at This Itch of Writing a lot, but specifically her series about POV which starts with this post: https://emmadarwin.typepad.com/thisitchofwriting/2011/10/point-of-view-narrators-1-the-basics.html
- And her post about psychic/narrative distance here: https://emmadarwin.typepad.com/thisitchofwriting/psychic-distance-what-it-is-and-how-to-use-it.html
- The book Self-Editing for Fiction Writers by Renni Browne and Dave King is another excellent resource for learning more about POV, as well as all sorts of other stuff.
Adanna continues the chat with Rik and Steve, discussing the process of co-authorship, the ups and downs, and what they did to make the process go smoothly. Eagles: Up Ahead in the Distance was a massive undertaking, with over 500 pages of information to keep track of, and these two did it beautifully. Join these three and get some tricks and tips for your next project, or just more on the Eagles and have a good time with them in the after-hours segment.
In the summer of 1972, one band soared to the top of the charts and changed the music scene forever. The Eagles brought new sound and talent into the world, creating a following and loyal fans.
In today's episode, authors Rik Forgo (Previous book: Eagles: Before the Band, book one in a trilogy on the Eagles) and Steve Cafarelli join Kathleen and discuss rock music history. They delve into their new book, an impressive rock forensic dive into the years the band made history, Eagles: Up Ahead in the Distance. It's a conversation steeped in classic rock history, and this is a Talking Book Publishing for your commute. Eagles: Up Ahead in the Distance is available anywhere books are sold and released on Nov. 10, 2022.
If you're listening to this podcast between 11/12 and 11/16, the Kindle version is free to download on Amazon.
Please let us know if you would like us to cover any subjects in future podcasts. We'd love the feedback and to ensure we bring the information you wish to hear.
Following Kathleen's segment with NY Times bestselling author William Bernhardt, Adanna Moriarty, our producer, takes up the host mantel jumping into the conversation. Adanna and William get into process, how to create a dedicated practice, and what William thinks helps aspiring authors be successful. Writing is hard, and getting to pick a successful author's brain, let alone one who has been writing as a career for thirty years, is a happy place for Adanna.
The pair also discuss pitching a series vs. a stand-alone book to the bigger publishing houses and what they look for when a new author comes to them.
William is very supportive of aspiring authors, and you can feel that through this after-hours conversation. Join us for both segments and get to know William before he joins us as a speaker and workshop leader at the 805 Writers Conference.
Today marks the last episode of our 805 Writers Conference highlight series. Our guest is a New York Times multi-bestselling author, creator of the Red Sneaker Writing Center, and organizer of WriterCon, William Bernhardt. Kathleen and William discuss his career as an author. From hundreds of rejections to becoming a bestseller, William has spanned three decades as an author, adjusting to the times along the way.
William's mystery series have been a massive success for him. But recognizing his industry struggles over the years led him to create the Red Sneaker Writing Center, because he couldn't find books that help teach process and development he liked. Each book is subject-specific, short but chalked full of info every writer needs.
William will be at the 805 Writers Conference on November 5 & 6, 2022, as a keynote speaker, member of the mystery panel, and teaching an intensive workshop on characters. Once you hear his voice on the podcast, you'll want to listen to more of him.
"Keep writing, and remember you cannot fail if you refuse to quit."-William Bernhardt
Today we explore Julie D. Summers decades-plus journey writing her new book, Off My Knees: From Skid Row to Sunset Boulevard. Writing a memoir can be incredibly hard, and both Kathleen and Adanna jump into this conversation together as they try on a new platform for the podcast. Yet, Julie's story is one of resilience and hope amid some very dark, troubling times.
This episode focuses more on "what makes a memoir?" than a how-to. It's not just about having had struggles or a fascinating life, although Julie has had both. But more so the willingness to have the guts, chutzpah, and the ability to self-reflect. Julie gives tips throughout the conversation to help and encourage others seeking to write their memoir and for folks climbing out of hard times.
Julie's memoir takes you through her life, from childhood to later in life. It's a seemingly endless string of trauma, yet in how she writes her story, there is light at the end of the tunnel with every downturn. If you listen to this on its release day (10/13/22), the eBook will be free for the next five days starting 10/14 on Kindle.
"We really enjoyed this format for the podcast and will be incorporating it into our upcoming Season Three starting in January. Let us know if you did too." - Adanna Moriarty, Producer, Talking Book Publishing Podcast.
"Adanna and Mark dive into the writing process—what Adanna calls inopportune moments that spark creativity and overcome writer's block. They go over writing styles and how no matter your method, you can pull from all different places to be successful. It's possible the most essential bit of their 20ish-minute conversation is the process for querying larger publishing houses. Listen to both segments together. Having the main episode and the after-hours released together is a rare treat. We're very excited to have Mark as one of our speakers this year at the 805 Writers Conference."
For the last several episodes, we've been doing a highlight series on the podcast, interviewing our speakers for the 805 Writers Conference. Today Kathleen highlights award-winning author Mark H. Parsons. He's a multi-talented major house-signed non-fiction and YA writer and musician.
Kathleen and Mark discuss his latest YA work, The 9:09 Project, releasing in November 2022, from Delacorte/Random House. The story follows a young man dealing with grief. He starts taking photographs every day at 9:09. Inspiring him to use this project to put his grief to work for him. They touch briefly on the process Mark takes while developing his stories, but more so on the why of them. Writing YA allows an author to explore significant subject matters and how to deal with life-altering moments. Join the discussion and get inspired by yet another one of our very talented conference speakers.
Today Kathleen has the treat of talking with award-winning author Jule Selbo, who has spent her whole career as a writer, from playwright to screenwriter, and finally making space for her dream of writing mysteries. Jule has dedicated her life to the craft of writing. Her first novel in the Dee Rommel Mystery series, 10 Days, has won or been a finalist in multiple awards. The pair talk about Jules’s journey from her start in Fargo, North Dakota, writing plays in her garage to working on major tv shows and movies in Hollywood. It’s a great inspirational story for aspiring writers and writers in all places of their career.
Listen to Jule's story and learn about her process and dedication-plus how moving across the country prompted the perfect location for the mystery series she'd been kicking around in her head for years. Jule's next book in the series, 9 Days, comes out September 28, 2022 and is published by Pandamoon Publishing. It will be available on Amazon and wherever books are sold.
Jule will be a speaker at the 805 Writers Conference on November 5-6, 2022, on the Mystery Summit Panel. The conference is available in person and through zoom. For more information, go to 805writersconference.com.
Our After Hours segment with Jule, Conversations with the Producer, will be out next week, September 29, as we highlight the 805 speakers.
A special treat, starting September 29, Jule's new book, 9 Days, will be free on Kindle for five days. Get yourself a copy, and leave a review when you're done reading it.
There are so many writers out there who have become successful. We have the pleasure of being able to interview them and pick their brains. Tune in to our bi-monthly podcast to learn from literary and publishing industry experts. Every bit of information you can gather on your writing journey pushes you one step closer to success.
If you only listen to one of our podcasts this year, let it be this one…
As an indie press-seeking or self-published author, the dream is to get your hard-won book out into the hands of the public. Some will jump when offered the chance because it sounds too good to be true. In this episode, Kathleen and Penny Sansevieri go in-depth into the darker side of the publishing world. A caution for the hopeful to do their due diligence before handing money to a supposed publishing company or marketing firm.
Penny is a marketing expert who recently has run into scammers using her company’s name to fleece folks out of thousands of dollars. It’s a heartbreaking side of the industry. We at Talking Book Publishing wanted to cover this topic. We feel the responsibility to our audience to inform on all sides of this industry. So you can make informed decisions when it comes time to take the preverbal leap of faith with your book. Remember, not all companies are bad, and there are some great tips in this episode to help you on your book journey.
Penny will also be a speaker at this year’s 805 Writers Conference and will be doing a session, a workshop, and mini group talks with a handful of people. For more information, you can visit 805WritersConference.com.
This week's episode of Talking Book Publishing is a rare treat for us. It's never happened in the podcast's two seasons that we get to talk with an author on the release day of their book. Today our guest Bruce Carlin is the author of Undeterred: How One Determined Vietnamese Orphan Carved Out a Place for Himself in America. This novelistic biography is an immigrant story of resilience and determination. Bruce and Kathleen discuss his writing process, the book's subject, dive a little into the stock market, and how these pieces combine to tell a compelling once-in-a-lifetime story.
If you are listening in the first five days of this episode beginning July 14, 2022, Undeterred is on kindle for free, so download it, read it, and leave a review. Reviews help indie authors sell more books, getting them into the hands of readers that will appreciate the genre, author, and story.
A continuation of Hiram Sims. We discuss the Library and it's origin story plus how you can support the Largest Poetry Library in California.
The Sims Library of Poetry and The Community Literature Initiative are holding The Beach City Writers conference this coming weekend, June 24&24, 2022. For more information, you can visit https://www.clibcwc.com or check out their Instagram @communitylitla
For each writer on the publishing path, the journey is different. Today our guest is best-selling and award-winning author Wendelin Van Draanen. She writes YA fiction across genres in hopes that youth can find courage, relatability, and light in her stories.
Kathleen and Wendelin discuss how she became an author. Never having written a thing—from math teacher to signed author—she currently has published over 30 books. Her story is an integral part of the author's journey after 10 years of rejection. An editor finally saw what Wendelin knew was true already. Through perseverance and dedication to her main character, something any writer would benefit from when trying to sell their stories.
Fresh off a book tour for her newest novel, The Peach Rebellion. Set in 1940s central California, Wendelin made time to sit with our host for another can't miss episode of Talking Book Publishing.
Self-publishing takes a toll on the indie author's finances. Have you ever wondered how you're going to pull off each step, from editing to cover and interior layout design? You can't skimp in these areas. Not to cause anxiety because there are resources out there if you're willing to get creative.
On today's episode, Kathleen talks with Brenda Vaca, a poet, and creator of the indie publishing house Riot of Roses. When Brenda created her book (Riot of Roses), she turned to crowdsourcing, successfully funding the entire project using a Kickstarter campaign. Come along on this conversation, get to know Brenda and what she learned through the process, so you don't have to.
In today's episode, our guest Kimberly Davis Basso talks about self-publishing. She has won multiple awards for her books, two memoirs (I’m a Little Brain Dead and Birth and Other Stories), plus a new book of horror short stories (Next Door). Kimberley is a wealth of information and shares it freely with our listeners.
A former playwright, Kimberly took the leap into writing books after a stroke and surviving it. Her memoirs and horror stories are filled with humor. She brings her confidence and energy from a lifetime of theater into her author life.
Tune in and spend a half-hour of your day with us and get a better understanding of what it takes to be successful on your own book journey.
In Part two of our LA Times Festival of Books author showcase, we talk with three more authors who will be in the WPN booth (#200). Norbert Soski, Author of Only Human, A Guide to the Human Operating System; RosaLinda Diaz, Author of Rom-Com Bee Stings; and Adanna Moriarty, best-selling author of Threadbare, a Patchwork of Poems that Make a Life. In this episode, you get to know each author and what you can expect from them at the festival. Both Norbert and RosaLinda have cool giveaways for the folks who buy their books during the weekend (April 23 &24), and Adanna's publisher is bringing all sorts of goodies.
The LA Times Festival of Books is one of the largest book fests in the country, with an expected 100,000 people to walk through the free event held annually on USC's campus. Thousands of books, music, special lectures, a poetry stage, and more. It's an excellent opportunity to meet authors face to face, find your next read or your future 100 reads, and don't forget to bring a large bag and get all those books signed!!
April is an exciting month for the book world. The LA Times Festival of Books is one of the largest book fest in the country, usually seeing 150,000 guests throughout the weekend. The last two years have halted this giant outdoor festival, but 2022 will bring it back to life. Expecting around 100,000 people to walk around the festival held on the USC campus in Los Angeles. Every year WPN reserves a big booth, and our members join us, allowing them to sell and hype their books up. It's networking at its most pure. In this episode, we talk with three authors from the WPN booth, S.R. Strickland, author of The Awakening of La Muse; Tamara Miller Davis, author of Despite the Buzz; and Catherine Klatzker, author of You Will Never Be Normal. These three ladies have written inspiring stories, all very different voices that need to be heard.
Best-Selling author, speaker, and marketing consultant Derek Doepker has developed an efficient way to keep new authors on track with their marketing needs. An acronym, ASPIRE, breaks down his steps in an easy-to-remember way. He studied successful authors and what they used to sell more books to develop this method. Join in the conversation with Kathleen and Derek on today's episode of Talking Book Publishing as Derek breaks it down for you and gives direction to authors on marketing their books.
On the first anniversary of indie-press Curious Corvid Publishing, Kathleen talks with founder Ravven White. They cover how the house came to be from Ravvens's self-publishing dreams and what made her decide to open the imprint to submissions. The fledgling Curious Corvid has published an astonishing twelve works, from literary journals, Syfy/fantasy to poetry and a lovely collection of gothic works. There's a little sneak peek into the upcoming year, with at least a book a month, and in October, the Corvid Grimoire will be released, featuring a collection of short stories from the indie publisher's signed authors. If you are in the Los Angeles area April 23 & 24, Curious Corvid will be at the LA Times Festival of Books in the Writers & Publishers Network booth #200. We hope to see you there.
curiouscorvidpublishing.com
In part two with Kathleen and Adanna, Kathleen spearheads the interview with Adanna centering it around eBooks and eBook promotions and a more in-depth look at Amazon ads and Goodreads. They cover your author website, social media, and how you tie all these elements together. They also revisit your genre aesthetic and go deeper into linking the personal elements as the author into your overall genre vibe.
In 2020, eBook sales were up 22% over previous years. It might seem like a market that doesn't need attention. But the reality is that 35% of the market reads on their eReader, compared to 37% who only read physical books.
Adanna's Business website here
Adanna's Book website here
In part one of this two-part series with show host Kathleen Kaiser and producer Adanna Moriarty, the conversation centers around what an author needs for a successful book launch. Adanna interviews with Kathleen, asking everything from knowing your audience to what elements you need for your author platform, Amazon, Goodreads, and more. An in-depth look at marketing for your genre, this series is a can’t miss informational journey to the tools you need to sell more books.
Patrice Karst, million-selling children's book author of "The Invisible String." We talk about her years-long struggle to find her audience and the amazing take-off of the paperback version with her new publisher Little, Brown Books. She now has a series of books helping children and adults deal with loss.
patricekarst.com
Want to sell your foreign rights? Dr. Jan Yager, a former traditional publishing executive, has been selling foreign rights for her books, her publishing company, and authors. Learn the simple steps to present your book and expand your revenue stream.
Ever wonder how the public got Miranda Rights, the right to remain silent when arrested? In his historical novel, Flynn and Miranda, Joe Wallenstein recreates the story of a crusading attorney, John J. Flynn, who took an anonymous criminal denied counsel and changed the lives of Americans and police enforcement. Wallenstein bases the book on his many conversations with Flynn.
Author of the highly successful How to Do It Frugally Series of books for authors, Carolyn is constantly in touch with writers worldwide, helping them find ways to improve their writing, editing skills, and most importantly, how to market a book without going broke. We discuss her latest book, Great Little Last-Minute Editing Tips for Writers, filled with the most common mistakes she finds in the manuscripts of new writers.
howtodoitfrugally.com
Author H. Mitchell Caldwell has turned his real-life into a new series of mysteries, the Jake Clearwater Legal Thrillers. We talk about how his work defending death row inmates before the California Supreme Court influenced his writing and added authenticity to his books. A former prosecutor turned law professor, Caldwell turns experience into dynamic, thrilling scenes.
Small Publisher Jay Hartman and Kathleen Kaiser discuss the publishing world. Why would you choose an indie small publisher? listen to this episode and find out!! they go over how submissions work, Jay's newest imprint, and what it means for prospective authors. This is a can't miss episode of Talking Book Publishing Small Publishers series.
In this episode of the podcast, Kathleen interviews Victoria Alai, author of Survival 101- A Guide to Navigating the Deep Waters. Victoria is a self-proclaimed self-help addict, and is excited to share what's she's learned in life, and researching this book with the world. Don't forget to like, download and subscribe so you never miss a future episode.
Kathleen talks with Jule Selbo in this episode of Talking Book Publishing. Jule is an accomplished writer, she has written plays, worked as a writer on big-name shows, screenplays, award-winning historical fiction, and now her newest series about a female detective. The ladies discuss Jule's broad career, and her newest book "10 Days." Join them in the discussion.
A first in a series with small publishers, Kathleen and Laura discuss what being a small publisher is, how they work with their authors, and most importantly, what Laura is looking for in potential authors, and how to submit to her company, Capture Me Books.
https://www.capturemebooks.com
The hive mind of Book Publicists come together in this episode with Desireé Duffy. Kathleen and Desireé discuss what an author just starting out needs to be successful in their marketing campaign. how an author can use amazon and their social media. All around great advice for either the novice or experienced self or indie published author that needs to navigate the business side of being published.
Hiram Sims, poet, entrepreneur, educator-discusses his journey in poetry, creating the Community Literature Initiative-a poetry publishing course geared to give writers of color a voice and help get poets published, and World Stage Press. He also discusses the Sims Library of Poetry, the largest in Los Angeles, the first black-owned library in California, and a host to over 6000 books of poetry. Hiram has a passion for poetry and getting books out into the world. He will be one of the guest speakers at the 805 Writers Conference in November of 2021.
https://www.communitylit.org
https://worldstagepress.org
https://www.simslibraryofpoetry.org
A brand new segment - After hours- Conversations with the producer. Where Adanna Moriarty continues the discussion with our guests for more insight into the world of publishing.
In this episode, she continues on with publisher Jose Ramirez, talking all things self-publishing, and even gets into the strange world of programming, something she always wished she knew more about.
The original aired as episode four on April 11th, 2021. We jump right here so listen to the first part beforehand so you don't get lost in the conversation.
Lisa Angle has been active in the literary community for years but her first book of a family trilogy, came out June 3. "Whiskey and Old Stogies" is the story of Rufus who gets mixed up with a North Carolina moonshining family in the '30s. In this episode, Lisa discusses her approach to character-driven books.
Patricia Fry is a prolific author of the Klepto Cat Mysteries (54 books) and the new Calico Cat Mystery series. She goes over her evolution from freelance article writer to non-fiction books to discovering her passion in Cozy Mysteries. She has published over 90 books.
https://kleptocatmysteries.com
One of the most useful and informative websites for people selling eBooks on Amazon is Kindlepreneur. In this episode, Dave Chesson, founder of Kindlepreneur, discusses the many tools and resources he has on the website for self-published authors trying to reach a larger audience including over 214 articles and 74 videos.
Ayn Cates Sullivan, author of children's books and a historical fiction series, "The Legends of the Grail" about Celtic women. Over the last 30 years, she has collected an outstanding number of awards for her writing. She began research for this series while on a doctoral grant in Southern England and fell in love with the stories of the fierce women warriors, healers, and leaders.
www.ayncatessullivan.com
Toni Lopopolo, a former executive editor at Macmillan and St. Martin’s Press turned literary agent, talks about her work with writers developing manuscripts that will get accepted by a publisher. Over a 40-year career, Toni discusses the changes in reading habits that drive the way books need to be written for today’s marketplace. She also goes over the various genres that are generating lots of book sales. LopopoloLiterary.com
Alicia Doyle, The award-winning author of “Fighting Chance” and journalist, talks about the lessons she learned as a two-time Golden Gloves champion boxer and how she has adapted those life lessons, and how it made her strong mentally to live through the pandemic. The harsh lessons from boxing made her career as a journalist easier because she had learned to stick with her story and not be deterred by barriers thrown up to stop her. www.aliciadoyle.com
Ivor Davis discusses his long, successful career as an international journalist, New York Times syndicated entertainment columnists, cover stories for major magazines, and now an award-winning bestselling author. His career evolved by taking chances and opportunities when presented, and he encourages other writers to grab any break offered and run with it. www.ivordavisbooks.com
Michael Bowker is a journalist turn author turned publisher. He goes over how he started at a small local newspaper then a magazine feature writer, a speechwriter, then became a bestselling author and evolved into promoting other writers through Sixty Degrees Publishing. Michael tells how he had to keeping pitching and selling stories and created a successful career and fulfilling lifestyle. www.sixtydegreespublishing.com
Margaret Brownley, a New York Times bestselling romance author. She was writing contemporary romance for Harlequin when her agent suggested she write a historical romance working the American western sub-genre. It took her a dozen books before she hit the NY Times list. Margaret also reviews what she does to market her books, including her newsletter and a group blog www.margaret-brownley.com
Jose Ramirez, CEO of Pedernales Publishing, a top publishing service provider, discusses how his company helps authors through all of the steps from the end of editing to having their book up on all of the sale sites. He goes through how he judges the book, his work with authors as he develops covers, interior design, and more. www.pedernalesauthorservices.com
Robert Wang talks about his award-winning book, “The Opium Lord’s Daughter,” a life-long project that he finally completed after retiring. As a historical novelist, Wang discusses how he researched the book that explains the beginnings of China’s troubles with the west, which started with the Opium Wars. www.robertwangauthor.com
Jackie Lapin has an outstanding career as a publicist, starting with sports and then transitioning to working with people who make the world a better place. In other words, nonfiction authors of self-help books, memoirs with a message, or self-improvement. She focuses on radio, podcasts, and television for her clients along with a speaker bureau. www.consciousmediarelations.com
Penny Sansevieri, bestselling author andbook marketer extraordinaire, will discuss the ins and outs of Amazon that help her sell books and her clients’ books. She goes over how she mines the metadata for insights, including Google SEO and more. As she says, she likes to nerd out on Amazon because it’s constantly changing, so she must annually update her top-selling book, “Selling Books by the Truckload on Amazon.” www.amarketingexpert.com