TIDES: Recent Episodes
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Design Thinking is coming out of the woodwork and promising businesses a sure-shot way of innovating in customer-centric ways. But is this even possible?
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The Indian Railway System is one of the largest in the world, averaging 21 million passengers per day1. At every station, along with railway passengers, are innumerable children, many of whom appear to be homeless. And it is this appearance of homelessness that attracts organisations to come forward to rescue the children, and restore them … Continue reading When Children Speak – The lives of children in contact with railways
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Yes, admit it. Even you have cried at some point of time while watching a movie. Studies on this subject talk about this ability of humans to empathize, even with fictitious people in these fictitious stories. It’s what makes us human. We wouldn’t have emotions if nature didn’t want us to have them. [Fun fact, … Continue reading Ever cried at the movies? Harness that capability in business.
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Design Thinking has been gaining steam over the past few years. The popular visualisations of the framework seem obvious and intuitive – which begs the question, what is so different about it? The answer to that lies in what’s different about in our world today. In the words of Eddie Obeng: “The real 21st century … Continue reading Design Thinking: What’s so different about it?
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Design Thinking balances Business (viability), Technology (feasibility) and Human Interaction (desirability) in defining the products and services organisations take to markets.
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How can we leverage cutting-edge technologies such as #VR and #AR to leverage their disruptive power in education of marginalised populations. Technology for Social Impact
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Very often, in this corner of the world, we have freewheeling conversations surrounding design. So why not share it with the world? Enter Design Talks. A podcast series on design. In this pilot episode, I interview Sunil Malhotra, CEO of Ideafarms about Design in Tech for the social space. The conversation kicks off with Design-in-Tech … Continue reading Design-in-tech for the social sector
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There's a huge buzz around the topic of Design Thinking and everybody's trying to make a killing out of providing services to companies, capitalising on their ignorance.
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Emotional connect — call it human centricity or empathy — must permeate throughout the organisation to the very last mile — especially to the last mile. In the B2B travel industry, with customers interacting with your partners, a slip up by a third party could mean lost sales for you.
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Healthcare is a very sensitive topic and the first thing that we associate with it is human connection, compassion and empathy. Every ailing patient wants o be heard, helped and cared for. Last 3-4 years have seen design to permeate the healthcare industry and hence a shift towards compassion and sympathy. Care givers with a deep … Continue reading Design Thinking in Healthcare – Can it improve Patient Experiences?
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