Extraordinary Tales With Seb Coe: Recent Episodes
CSM
Brought to you by global marketing and brand experience agency CSM Sport & Entertainment, the Extraordinary Tales podcast sees high-profile figures from across the sport and business industry share their untold stories with CSM’s Non-Executive Chairman, Seb Coe.
Covering triumphs, disappointments, overcoming adversity and how to tackle the pressing issues confronting the world of sport and entertainment today, we hope to provide our listeners with some vital lessons and insight that they can apply to their own careers.
Seb Coe is joined in the hotseat by Fred Whitfield, former President and Vice-Chairman of NBA franchise, the Charlotte Hornets. Key talking points include: the secrets to success as a sports agent; the birth of Nike Basketball; learning from Phil Knight and Michael Jordan; the uniqueness of the Jordan brand; transforming the Hornets; the NBA as America's league of the future.
Seb Coe is joined in the hot seat by Bill Beaumont; a man who has dedicated his life to the game of rugby, first as a player, and now as its chief administrator. Key talking points include: Wayne Barnes, Owen Farrell and protecting the value of respect in rugby; future proofing the global game; reflections on Rugby World Cup 2023; the uniqueness of a Lions tour; England 2025 & The Red Roses’ Lionesses moment.
Seb Coe is joined in the hot seat by rugby royalty, Sam Warburton, to discuss his extraordinary career, during which he became the youngest captain of both Wales and the British & Irish Lions. Key talking points:- Battling captaincy imposter syndrome- Bouncing back from Rugby World Cup 2011- Fulfilling a lifelong British & Irish Lions dream- His secrets to successful leadership- The current state of Welsh rugby- Player welfare and the emotional toll of pro sports
Seb Coe is joined in the hotseat by Sandra Stern, Vice Chairman of Lionsgate, to discuss her remarkable career in service to the small screen. Key talking points:2.35: Journey into the TV world17.23: Summiting a male-dominated industry21.08: Blazing a trail for women leaders26.54: The art of the deal32.46: Bringing Orange is the New Black & Mad Men to TV36.40: Streaming's impact on consumption40.44: TV show marketing53.01: Live sports rights
Seb Coe is joined by ICC Women's Cricketer of the Year, Nat Sciver-Brunt to discuss an extraordinary career; one which, in many ways, personifies the rapid growth of the women's game over the past decade. Key talking points:9.45: Recollections from her debut in 201314.00: The 2017 World Cup win18.00: Bridging the gap to Australia23.52: Future of Women’s Test Match cricket27.42: Winning the inaugural WPL33.00: International vs. Franchise39.45: Her self-imposed break from cricket45.18: Ellyse Perry
Seb Coe is joined by Red Bull Racing's Team Principal, Christian Horner, to discuss his extraordinary life at the heart of the world's most popular motorsport series. Key talking points:9:20 – On retiring aged 25: “Montoya was absolutely, totally committed.”15.33 – The early Red Bull years: “Helmut said I’ll pay you per point we score.”21.40 – Managing driver ambitions: “Our no.1 driver is whoever is ahead on the circuit.”28.41 – Drive to Survive: “It’s like the Kardashians on wheels.”34.51 – On 2021 vs. Mercedes: “I felt slightly let down.”44.19 – A woman F1 driver: “We could see one within a five-year period.”45.20 – The race schedule: “Do we need to be there every year?”49.33 – Horse play: “Bernie rang me the other day asking me when is your horse running?”
Seb Coe is joined by CEO of Max Siegel to discuss his career in sport and entertainment. They start with Max's formative years, and why sport was his sanctuary (2.20), before turning to his life in music (8.01). The conversation soon moves on to his recent career, from Max's time as the highest-ranked African American in NASCAR (13.15), through to his current role as CEO of USA Track & Field - including that infamous Nike deal (27.14). The conversation finishes with a look to the future (36.06), featuring comments on LA 2028, and the threats/ opportunities that may present themselves to the industry in the years ahead.
Joining Seb Coe in this latest episode is Raha Moharrak, the first Saudi Arabian woman to climb Mount Everest. A role model for women across the Middle East, Raha pushes her mental and physical strength to the boundaries on every journey she goes on in life.
Joining Seb Coe this week is Unilever CEO, Alan Jope. As the world aims to cope with the Covid-19 pandemic, Alan Jope discusses how Unilever is managing the crisis, and how sport can help.
After guiding British Cycling to enormous success at the Olympic Games in 2008 and 2012, Sir David Brailsford opens up to Seb Coe about the highs and lows that comes with elite performance as well what it takes to win a Tour De France.
Dina Asher-Smith won Gold at the 2019 World Championships in Doha. However, her dream of bagging gold in Tokyo this summer was of course put on hold. In this episode, Seb Coe and Dina Ashe-Smith discuss the Olympics postponement, life off the track and a secret about her real name.
In just nine years, Formula E has gone from an idea jotted down on a restaurant napkin, to a truly global sport, attracting major automotive manufacturers, world-class drivers and sponsorship from leading brands. Seb Coe is joined by Formula E founder, Alejandro Agag
Covid-19 has rocked sport to its core, posing an existential threat to stakeholders across the industry. How will it bounce back? Throughout this series, CSM’s Chairman Seb Coe will be talking to people from the across the industry about their journey in sport, how this pandemic has affected them and the lessons we can learn from it as we ready ourselves for the ‘new normal’ we are all soon to face.